WEBVTT - Magnificent Seven Performance and Snap Layoffs

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<v Speaker 1>From Mahard.

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<v Speaker 2>We're Innovation, Money and Power colle in Silicon Valley, NBN.

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<v Speaker 1>This is Bloomberg Technology with Caroline Hyde and Ed Ludlove.

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<v Speaker 3>I'm Caroline Heide and Bloomberg's world headquarters in New York,

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<v Speaker 3>and I'm Ed Ludlow in San Francisco.

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<v Speaker 4>This is Bloomberg Technology.

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<v Speaker 5>Coming up.

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<v Speaker 3>We'll take the pulse of the market and get a

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<v Speaker 3>read on appetite of those Magnificent seven as one name

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<v Speaker 3>struggles to keep up with the pack and.

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<v Speaker 6>Snap joining the courus of technology companies announcing job cuts

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<v Speaker 6>with plans to slash ten percent of its global workforce.

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<v Speaker 4>Details ahead us.

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<v Speaker 3>We'll get a check in on the state of the

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<v Speaker 3>semiconductor industry as global chip sales that protected to hit

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<v Speaker 3>a record this year.

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<v Speaker 5>The CEOs of on Semian Element.

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<v Speaker 3>Solutions join the program. But first let's check in on

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<v Speaker 3>these markets. And it's a day of mac affecting some

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<v Speaker 3>of the individual names. At the moment the market takes

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<v Speaker 3>a turner is once again we're running too hot. The

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<v Speaker 3>ICM number really coming in strong, Services going well and

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<v Speaker 3>indeed the cost of services employment as well.

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<v Speaker 5>What does this all mean.

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<v Speaker 3>In terms of overall inflatory pressure. We know that, of course,

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<v Speaker 3>joining CBS over the weekend was one FED chair Pale

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<v Speaker 3>and he was talking back against any sort of rake

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<v Speaker 3>cups coming as soon as March. Add in that job

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<v Speaker 3>to the overall strong economic data and we turn on

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<v Speaker 3>the nasdag off by eight ten percent. Interesting volatile play

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<v Speaker 3>going over in China. Remember as the SMP hit a

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<v Speaker 3>record on Friday, we actually saw a five year low

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<v Speaker 3>for Chinese stocks, and all of this as we see

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<v Speaker 3>once again China trying to curtail any selling coming and

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<v Speaker 3>indeed betting against the market over there and trying to

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<v Speaker 3>push back against that volatility. We're off about bout ten

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<v Speaker 3>percent in terms of the overall Chinese names traded here

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<v Speaker 3>in the US tenure yield it crushes ever higher up

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<v Speaker 3>fifteen basis points. This as we of course get that

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<v Speaker 3>strong economic data and the read across to the FED.

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<v Speaker 3>Move on and have a look at what's having in

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<v Speaker 3>the world of crypto though for a moment.

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<v Speaker 5>Ed because look, as we see a strong.

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<v Speaker 3>Dollar, so bitcwingo's a little bit lower, off by four

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<v Speaker 3>tenths of a percent, but still training about forty two

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<v Speaker 3>to thousand dollars. What have you got on the individual names.

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<v Speaker 6>Well, one name where there is still some buoyancy is

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<v Speaker 6>in video. Even when the market turned post im Video

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<v Speaker 6>is still up almost three percent and is extending those

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<v Speaker 6>record highs that it hit Goldman boosting this price target

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<v Speaker 6>on the stock to eight hundred dollars a share, And

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<v Speaker 6>they're basically saying, we look at what's to come in

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<v Speaker 6>the year, and we still think that there's going to

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<v Speaker 6>be spending by the hyperscalers and in the cloud context.

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<v Speaker 6>So that name continues to charge higher fresh record highs,

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<v Speaker 6>and it's just become this jugglele. We're going to dig

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<v Speaker 6>a bit deeper later in the show car of course,

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<v Speaker 6>about the outlook overall for this industry in twenty twenty four,

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<v Speaker 6>but AI still calls that story a moving to the

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<v Speaker 6>downside or.

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<v Speaker 4>In a different direction. Is snap, this is interesting.

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<v Speaker 6>The company is going to trim ten percent of its

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<v Speaker 6>global workforce. Later in the program, we'll speak to Bloomberg

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<v Speaker 6>Intelligence is mandep sing and kind of get engauge in

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<v Speaker 6>what's going on. When the headline's first cross, there was

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<v Speaker 6>kind of a spike on the shares in pre market,

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<v Speaker 6>but we are firmly lower now down three point nine percent.

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<v Speaker 3>Yeah, and that's notable, isn't it considering the read across

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<v Speaker 3>some Meta and just their phenomenal move we saw in

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<v Speaker 3>that company's shares after its earnings on Friday.

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<v Speaker 5>And let's just talk more broadly about.

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<v Speaker 3>What's happening with big tech with those magnificent seven names

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<v Speaker 3>and ultimately the read across some bond yields two tech

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<v Speaker 3>stocks bluemogs Isabel.

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<v Speaker 5>Lee is here with actually a great story talking.

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<v Speaker 3>I love the headline Elon just lost his cage fight

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<v Speaker 3>with Zuckerberg. This was all about how ultimately Tesla's market

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<v Speaker 3>cap has really diverged from that of say a Meta,

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<v Speaker 3>which has just been on the upper and not particularly

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<v Speaker 3>post its numbers. Friday, Tech managed to outperform despite bon

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<v Speaker 3>yields going high and not the same today.

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<v Speaker 7>It's not the same today, and then usualness must highlight it. Indeed, Friday,

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<v Speaker 7>because bond yields surge thanks to a strong bond jobs report,

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<v Speaker 7>what happened through tex sharees They areso surge And usually

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<v Speaker 7>this doesn't really go hand in hand because history would

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<v Speaker 7>tell us that higher long term yields aren't really the

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<v Speaker 7>particularly harmful to companies that are longer duration, which are

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<v Speaker 7>tech shares because they've most of their values they put

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<v Speaker 7>into the future. So usually when bond yield, search textures

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<v Speaker 7>are down basically, but we didn't see that on Friday

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<v Speaker 7>and in the past weeks. And this is why Bank

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<v Speaker 7>of America's Michael Hartnett is saying that this is reminiscent

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<v Speaker 7>to the dot com bubble, that he's seen the rush

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<v Speaker 7>into tech stocks, the irrational exuberance, and one can't really

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<v Speaker 7>make sense of it, like why is it like this?

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<v Speaker 7>On one hand, maybe because AI is just a contained

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<v Speaker 7>situation on its own, and maybe those tech stocks aren't

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<v Speaker 7>moving in conjunction with markets. But for the most part,

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<v Speaker 7>a lot of unusual things are happening.

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<v Speaker 4>You know.

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<v Speaker 6>The comparison that the article puts in front of us

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<v Speaker 6>is whether Tesla should be magnificent or if it's less

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<v Speaker 6>than magnificent. The number I look at is EPs growth, right,

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<v Speaker 6>because if you look at the six x Tesla, we

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<v Speaker 6>saw really big year on your EPs growth in Meta's case,

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<v Speaker 6>like more than two hundred percent. Tesla was the exception

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<v Speaker 6>to that rule. It's sort as EPs dropped forty percent

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<v Speaker 6>year on year. Both were having interests comps with an

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<v Speaker 6>interesting period twelve months ago. What is the case for

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<v Speaker 6>Tesla being not magnificent? To your mind as well.

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<v Speaker 7>There is a lot of case being Tesla not being magnificent,

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<v Speaker 7>But there is also a lot of cases about how

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<v Speaker 7>this whole sector should be even seen or group Magnificent

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<v Speaker 7>seven Super seven Elite seven, because if you look at it,

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<v Speaker 7>the magnificent Magnificent seven companies carry a thirty three percent

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<v Speaker 7>premium to the index when it comes to forward PE earnings,

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<v Speaker 7>But then should they even be looked at as Magnificent

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<v Speaker 7>seven as a whole? We know that last year this

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<v Speaker 7>Super seven Elite seven powered the NASSAC index fifty four

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<v Speaker 7>percent higher, and those gained some of them really trickled

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<v Speaker 7>into the new year. But last week we saw a

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<v Speaker 7>divergence when we have Meta and Amazon reported they really

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<v Speaker 7>had historic days. Meta saw one hundred and ninety billion

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<v Speaker 7>in one day, which is the most that we've seen

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<v Speaker 7>in the history of US doocs. But we have some

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<v Speaker 7>like Microsoft and Apple. Yes they beat mind you, but

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<v Speaker 7>then we saw Shar's fault because people were just really

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<v Speaker 7>more optimistic. People had more lofty ambitions for those AI shares.

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<v Speaker 7>So maybe people are now being more discerning. If you

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<v Speaker 7>look at Magnificent seven as a whole, they are big.

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<v Speaker 7>Here's around them Tied Bittory. It was in the article

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<v Speaker 7>the Magnificent Seven as a whole are worth more than

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<v Speaker 7>the copined combined GDP of New York, Tokyo, La, London, Paris, Soul, Chicago,

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<v Speaker 7>San Francisco, Osaka and Shanghai.

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<v Speaker 5>So they're really huge.

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<v Speaker 7>But then maybe we should stop seeing or looking at

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<v Speaker 7>them as one whole group.

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<v Speaker 6>Now ed, it's an interesting if you start thinking about

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<v Speaker 6>the words concentration and risk Bloombers Isabel Lee just fantastic

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<v Speaker 6>data analysis.

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<v Speaker 4>Thank you.

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<v Speaker 6>Let's keep the conversation going about the technology sector with

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<v Speaker 6>Lisa Ericson, head of Public Markets Group a US Bank

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<v Speaker 6>Wealth Management, and I think we also better address what's

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<v Speaker 6>happening in the moment. So when ism numbers hit the

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<v Speaker 6>market turned, we're now significantly lower on then as that

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<v Speaker 6>one hundred and about one percent. But if you drill

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<v Speaker 6>into the data, basically the concern is the price is

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<v Speaker 6>paid on materials and the idea that the FED still

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<v Speaker 6>has some way to go to fight inflation. Put that

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<v Speaker 6>into context for us of the technology sector, well, certainly.

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<v Speaker 8>We've had a couple of strong prints with the non

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<v Speaker 8>farm payrolls report on Friday and then again to your point,

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<v Speaker 8>a better than expected ism number this morning. And really,

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<v Speaker 8>I think what's going on with the market with respect

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<v Speaker 8>to how that impacts overall equity pricing and technology in particular,

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<v Speaker 8>is that investors are simply concerned again that these positive

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<v Speaker 8>rate cut expectations that they've had on the FED really

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<v Speaker 8>may need to be ratcheted down. We certainly saw that Friday,

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<v Speaker 8>we saw it again this morning, and investors are just

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<v Speaker 8>simply concerned that if rates don't come down as quickly

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<v Speaker 8>as they think they could again that could impact per

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<v Speaker 8>Isabel's point, really, these technology sector valuations because most of

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<v Speaker 8>their growth is further out in the future, and to

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<v Speaker 8>the extent that rates provide more competition, that just makes

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<v Speaker 8>it tougher.

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<v Speaker 3>Lisa was managed to ultimately send these companies higher. Has

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<v Speaker 3>been the distinguishing factor of artificial intelligence being able to

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<v Speaker 3>be that silver lining amid the cloud that is the macroeconomy,

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<v Speaker 3>higher rates, concerns about jobs. Can AI still manage to

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<v Speaker 3>lift these boats despite the valuations already being toppy.

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<v Speaker 8>We certainly see that long term case for AI. Obviously,

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<v Speaker 8>we're very early in the cycle, and we are seeing,

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<v Speaker 8>for example, even in the near term that continuing to

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<v Speaker 8>bolster some of these earnings reports, whether it's on data

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<v Speaker 8>center spending or whether it's on a continued investment into

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<v Speaker 8>cloud services. However, to your point, that doesn't necessarily mean

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<v Speaker 8>that the road is going to be smooth going into

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<v Speaker 8>the full year, and that is because we have had

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<v Speaker 8>quite a bit of run up on that AI and

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<v Speaker 8>so I think some of that uneven response that you've

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<v Speaker 8>seen to the earnings reports here with the fourth quarter

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<v Speaker 8>reports is reflective of the fact that some of that

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<v Speaker 8>optimism has already been priced into the ship.

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<v Speaker 3>The context also being that these companies are winning the

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<v Speaker 3>rewards of investors, particularly if we take like a matter

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<v Speaker 3>because of the cost discipline at the same time as

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<v Speaker 3>they've been talking up their AI bets. And when you

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<v Speaker 3>look at Snap today at more job cuts to come,

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<v Speaker 3>how much do you think the overall microeconomy can continue

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<v Speaker 3>to see strong jobs where we do see companies taking

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<v Speaker 3>this sort of disciplinary action.

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<v Speaker 8>Well, certainly we have seen a very strong jobs market,

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<v Speaker 8>and there were a number of prints last week that

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<v Speaker 8>really reinforced that message. Whether it was from the Non

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<v Speaker 8>farm Payrolls Report or the JOLTS or the Employment Cost Index.

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<v Speaker 8>As far as its ability to sustain, one really interesting

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<v Speaker 8>fact is that many of those job gains are and

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<v Speaker 8>openings continue to remain in companies with less than a

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<v Speaker 8>thousand employees, so those mid and smaller sized companies. And

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<v Speaker 8>again we saw that reinforced in the jolt's data last week.

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<v Speaker 8>And so with that, even though we may be seeing

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<v Speaker 8>some layoff notices from those large your companies, the ability

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<v Speaker 8>of the smaller end of the companies to continue to

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<v Speaker 8>post job gains as they continue to make up for

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<v Speaker 8>less hiring than they would have liked you in the

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<v Speaker 8>last couple of years, is still possibility.

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<v Speaker 6>Before we called that group magnificent, we would basically say

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<v Speaker 6>they have strong balance sheets in trenched market positions, and

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<v Speaker 6>if there's going to be a recession, that's a great

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<v Speaker 6>place to be because they'll be fine. But now the

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<v Speaker 6>conversations change from hard landing, soft landing, to no landing,

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<v Speaker 6>and I just wonder how you think about those names

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<v Speaker 6>and some of the facts, as Caroline was talking about

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<v Speaker 6>in the context of whether we actually just don't have

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<v Speaker 6>any pullback in the economy at all.

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<v Speaker 8>Well, we're really looking at more of a balance view

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<v Speaker 8>right now on the US stock market and the economy.

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<v Speaker 8>And the reason why is that while again the economic

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<v Speaker 8>data and the jobs market to your point, has been

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<v Speaker 8>better than most people have expected, we still have a

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<v Speaker 8>number oftionary forces in place balancing some of those positive factors,

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<v Speaker 8>and so we have had really the most rapid rate

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<v Speaker 8>increases in quite some time, and to your point earlier,

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<v Speaker 8>really the inflation fight is not quite done, just as

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<v Speaker 8>we saw for example with some of the ism numbers

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<v Speaker 8>this morning. And so with that, with that more balanced

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<v Speaker 8>view of rewards and risk, we really continue to watch

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<v Speaker 8>where that landing will go, whether it's no soft or

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<v Speaker 8>heart And in the meantime, we're really just cautioning our

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<v Speaker 8>investors to stay at whatever their strategic blitz would be

0:11:38.280 --> 0:11:41.160
<v Speaker 8>in the equity asset class, again reflective of a more

0:11:41.200 --> 0:11:42.920
<v Speaker 8>balanced reward risk ratio.

0:11:43.720 --> 0:11:45.560
<v Speaker 5>Lisa, so great to catch up with you.

0:11:45.720 --> 0:11:48.560
<v Speaker 3>Thank you for bringing your tech focus to the broader

0:11:48.559 --> 0:11:51.040
<v Speaker 3>macro markets at the moment. Lisa Erikson head a public

0:11:51.040 --> 0:11:53.400
<v Speaker 3>markets group over the US Bank Wealth Management.

0:12:01.920 --> 0:12:06.319
<v Speaker 6>The Semiconductor Industry Association is forecasting the global ship industry

0:12:06.480 --> 0:12:09.440
<v Speaker 6>will see sales jump to a record level this year,

0:12:09.679 --> 0:12:12.640
<v Speaker 6>fueled by a greater need for the electrical components from

0:12:12.679 --> 0:12:15.200
<v Speaker 6>a broad range of businesses. Joining me to break down

0:12:15.200 --> 0:12:18.320
<v Speaker 6>the data, Bloombergsy and King here in SF. What took

0:12:18.280 --> 0:12:20.000
<v Speaker 6>me by surprised about this report is I get the

0:12:20.040 --> 0:12:22.440
<v Speaker 6>overall twenty twenty four is going to be good, because

0:12:22.440 --> 0:12:25.000
<v Speaker 6>twenty twenty three was very bad. But it's not just

0:12:25.080 --> 0:12:27.600
<v Speaker 6>one single thing they're not saying. It's AI and everything.

0:12:27.920 --> 0:12:30.520
<v Speaker 6>They're saying across a lot of end markets things are

0:12:30.520 --> 0:12:31.640
<v Speaker 6>looking pretty good.

0:12:31.800 --> 0:12:33.920
<v Speaker 2>Well, you've got to remember that this is a projection

0:12:34.400 --> 0:12:35.920
<v Speaker 2>via the Industry Association.

0:12:36.200 --> 0:12:36.320
<v Speaker 1>Right.

0:12:36.480 --> 0:12:40.240
<v Speaker 2>Their basic thesis is chips are everywhere, and that is

0:12:40.320 --> 0:12:45.120
<v Speaker 2>broadly true, more things need semiconductors. But we're also, as

0:12:45.120 --> 0:12:46.840
<v Speaker 2>we'll find out in a minute when you speak to

0:12:46.880 --> 0:12:50.240
<v Speaker 2>the CEO on SEMI, there are countervailing forces here. There

0:12:50.280 --> 0:12:54.440
<v Speaker 2>are the secular argument more chips, more chips per vehicle,

0:12:54.480 --> 0:12:58.120
<v Speaker 2>more chips per industrial system against what's going on last year,

0:12:58.120 --> 0:13:00.360
<v Speaker 2>and there's still with us to an next day, which

0:13:00.400 --> 0:13:03.319
<v Speaker 2>is we still have inventory overhanging in certain areas.

0:13:04.040 --> 0:13:05.960
<v Speaker 5>I was just looking at that chart fascinating.

0:13:06.000 --> 0:13:08.400
<v Speaker 3>I in that Europe was basically the only area that

0:13:08.440 --> 0:13:11.720
<v Speaker 3>posted growth last year. We sit here as originally three

0:13:11.760 --> 0:13:15.400
<v Speaker 3>Europeans and it's kind of amazing that in their economic

0:13:15.480 --> 0:13:19.160
<v Speaker 3>environment they saw gains where globally speaking, we meant to

0:13:19.160 --> 0:13:21.800
<v Speaker 3>see the rebound. Is it all about China getting slightly better?

0:13:23.160 --> 0:13:25.880
<v Speaker 2>I mean it is in theory. Everywhere you've got you've

0:13:25.880 --> 0:13:28.480
<v Speaker 2>had markets that were really quite poor, which is like

0:13:28.559 --> 0:13:31.920
<v Speaker 2>such as the PC and the smartphone. Now those markets

0:13:31.960 --> 0:13:35.080
<v Speaker 2>have got through that inventory and in theory that you know,

0:13:35.080 --> 0:13:36.760
<v Speaker 2>with a bit of consumer demand and a bit of

0:13:36.800 --> 0:13:40.400
<v Speaker 2>end market demand, they're going to be very strong. Really speaking,

0:13:40.440 --> 0:13:42.760
<v Speaker 2>though we're looking at AI, we're looking at the data center.

0:13:42.840 --> 0:13:45.640
<v Speaker 2>The big concerns still in people's minds is what's going

0:13:45.679 --> 0:13:48.600
<v Speaker 2>on with industrial and what's going on with automotive. And

0:13:48.640 --> 0:13:50.800
<v Speaker 2>again you're going to be speaking to a CEO be

0:13:50.800 --> 0:13:52.480
<v Speaker 2>able to tell you a little bit more about.

0:13:52.280 --> 0:13:52.880
<v Speaker 9>That in a minute.

0:13:53.520 --> 0:13:56.160
<v Speaker 3>That's do just that inking brilliant to catch up with you.

0:13:56.240 --> 0:13:59.080
<v Speaker 3>Thank you for bringing us the industry report. We appreciate it.

0:13:59.080 --> 0:14:02.319
<v Speaker 3>It's now deep into basically the highest performing.

0:14:02.000 --> 0:14:02.800
<v Speaker 5>Chip stock of the day.

0:14:02.840 --> 0:14:05.480
<v Speaker 3>It's more than eight percent the best performer on the

0:14:05.520 --> 0:14:07.840
<v Speaker 3>socks at the moment on Semi joining us for reporting

0:14:07.920 --> 0:14:11.319
<v Speaker 3>fourth quarter results that well seem to post forward an

0:14:11.360 --> 0:14:13.880
<v Speaker 3>idea that in this quarter gone it was doing better

0:14:13.880 --> 0:14:16.520
<v Speaker 3>than expected and indeed maybe though some of the forward

0:14:16.559 --> 0:14:19.160
<v Speaker 3>looking guidance not being as bad as had been expected.

0:14:19.640 --> 0:14:21.440
<v Speaker 5>Really to welcome Hassan al Kuri on.

0:14:21.440 --> 0:14:24.520
<v Speaker 3>Semi CEO and has and when we're digging into some

0:14:24.600 --> 0:14:27.840
<v Speaker 3>of the overall focus of your business, just where are

0:14:27.920 --> 0:14:31.600
<v Speaker 3>you seeing particularly some of the optimism coming from the investor.

0:14:31.640 --> 0:14:33.280
<v Speaker 5>Why are you managing to.

0:14:33.240 --> 0:14:36.280
<v Speaker 3>Think that despite evs, for example, being an area we're

0:14:36.320 --> 0:14:39.960
<v Speaker 3>worried about stagnation, you're still able to outperform in that area.

0:14:40.360 --> 0:14:42.600
<v Speaker 10>Yeah, good morning, thanks again for having me.

0:14:42.960 --> 0:14:43.040
<v Speaker 1>So.

0:14:43.120 --> 0:14:46.000
<v Speaker 10>Yeah, we reported a quarter. I think the reaction you

0:14:46.040 --> 0:14:48.600
<v Speaker 10>see in the stock, I think it's it's all based

0:14:48.600 --> 0:14:51.080
<v Speaker 10>on where the expectation has been and really what a

0:14:51.080 --> 0:14:55.400
<v Speaker 10>lot of our peers have already reported. What differentiates on

0:14:55.480 --> 0:14:58.960
<v Speaker 10>Semi for the last I would say four to six quarters,

0:14:59.440 --> 0:15:04.280
<v Speaker 10>we have being taken action to match and become more

0:15:04.320 --> 0:15:07.000
<v Speaker 10>in line with what we see from an end demand,

0:15:07.000 --> 0:15:09.840
<v Speaker 10>both an industrial and automotive. If you recall and the

0:15:09.960 --> 0:15:15.200
<v Speaker 10>third quarter earnings I started talking about bottomotive softness, inventory

0:15:15.240 --> 0:15:19.320
<v Speaker 10>digestion that extended. Therefore, it was not a surprise to

0:15:19.360 --> 0:15:22.360
<v Speaker 10>what we announced today. It was more of an expectation

0:15:22.440 --> 0:15:25.640
<v Speaker 10>and really better than expected. But nevertheless, it was a

0:15:25.680 --> 0:15:28.880
<v Speaker 10>softness that we as a company have been very disciplined

0:15:28.920 --> 0:15:31.520
<v Speaker 10>in addressing to get us to weather through it much

0:15:31.560 --> 0:15:33.440
<v Speaker 10>better than a lot of our peers has.

0:15:33.640 --> 0:15:38.480
<v Speaker 6>One criticism from Truest Securities this morning was that there

0:15:38.640 --> 0:15:43.440
<v Speaker 6>wasn't anything said about the outlook what happens next in

0:15:43.480 --> 0:15:46.560
<v Speaker 6>those end markets. So you just said we rebalanced to

0:15:46.600 --> 0:15:50.320
<v Speaker 6>make sure our output match demand on industrial and automotive,

0:15:50.800 --> 0:15:54.000
<v Speaker 6>But going forward, what are you hearing from those end

0:15:54.120 --> 0:15:58.720
<v Speaker 6>market leaders and CEOs about what they think demand for

0:15:58.760 --> 0:16:00.280
<v Speaker 6>their industry will be in twenty four.

0:16:01.000 --> 0:16:05.160
<v Speaker 10>I think for us, the way we're managing twenty twenty four,

0:16:05.680 --> 0:16:08.720
<v Speaker 10>we're not managing for a recovery, which if you take

0:16:08.800 --> 0:16:12.400
<v Speaker 10>where we are today as a base, twenty twenty four

0:16:12.520 --> 0:16:15.000
<v Speaker 10>is going to be basically down in all end markets

0:16:15.240 --> 0:16:17.800
<v Speaker 10>versus twenty twenty three, which was a good year and

0:16:17.920 --> 0:16:21.960
<v Speaker 10>a lot of the markets. So industrial, automotive and then

0:16:21.960 --> 0:16:26.200
<v Speaker 10>the other end markets will remain soft. If the demand

0:16:26.200 --> 0:16:28.680
<v Speaker 10>picks up in the second half, that's great. That's all

0:16:28.720 --> 0:16:34.240
<v Speaker 10>tailwinds for us from fabriutilization that impacts margin, profitability, and revenue.

0:16:34.640 --> 0:16:35.640
<v Speaker 4>We'd rather be in.

0:16:35.560 --> 0:16:39.560
<v Speaker 10>This spot rather than prepare for a recovery that doesn't happen.

0:16:39.680 --> 0:16:42.720
<v Speaker 10>Now you have a correction mid year. We're taking again

0:16:42.880 --> 0:16:45.440
<v Speaker 10>a much more discipline approach which worked very well with

0:16:45.600 --> 0:16:48.440
<v Speaker 10>us for US in Q four, coming into Q one.

0:16:49.480 --> 0:16:51.760
<v Speaker 6>We use the case study of silicon carbide in the

0:16:51.800 --> 0:16:56.120
<v Speaker 6>EV context, and Caroline quite rightly points out that we

0:16:56.160 --> 0:16:58.840
<v Speaker 6>think there will be growth in twenty twenty four, it

0:16:58.880 --> 0:17:03.280
<v Speaker 6>will just be slow growth. The growth is decelerating in

0:17:03.320 --> 0:17:04.600
<v Speaker 6>global EV demand.

0:17:05.240 --> 0:17:06.760
<v Speaker 4>Does your business reflect that?

0:17:08.400 --> 0:17:12.120
<v Speaker 10>Yeah, I spoke about it earlier today, where the industry

0:17:12.160 --> 0:17:15.560
<v Speaker 10>still projects a high number for EV growth in the

0:17:15.560 --> 0:17:20.240
<v Speaker 10>thirty to forty what I believe based on customer engagement

0:17:20.240 --> 0:17:24.480
<v Speaker 10>are really based on some of the leading OEMs in

0:17:24.520 --> 0:17:28.879
<v Speaker 10>the automotive industry what they projected for their EV growth

0:17:28.920 --> 0:17:31.399
<v Speaker 10>in twenty twenty four. We look at it more and

0:17:31.680 --> 0:17:37.159
<v Speaker 10>twenty to thirty growth, So for me, I more trust

0:17:37.240 --> 0:17:39.960
<v Speaker 10>what we see and that's what we're managing to still

0:17:40.240 --> 0:17:43.280
<v Speaker 10>very heavy growth because what we also projected in light

0:17:43.480 --> 0:17:46.919
<v Speaker 10>of that market growth is we will grow a silicon

0:17:47.000 --> 0:17:49.920
<v Speaker 10>car by two x the market. So at this point

0:17:49.920 --> 0:17:53.080
<v Speaker 10>in time in twenty twenty four, we're peck to and demand.

0:17:53.480 --> 0:17:56.719
<v Speaker 10>Products are out, qualifications are there, We're designed in all

0:17:56.760 --> 0:18:00.480
<v Speaker 10>the platforms that we need to be designed into right now.

0:18:00.520 --> 0:18:03.600
<v Speaker 10>It is an end demand signal. We will still take share,

0:18:03.720 --> 0:18:05.920
<v Speaker 10>we will still grow ahead of market at two x.

0:18:06.240 --> 0:18:08.800
<v Speaker 10>The question is what will the market do through twenty

0:18:08.800 --> 0:18:09.320
<v Speaker 10>twenty four.

0:18:09.520 --> 0:18:12.040
<v Speaker 3>And as you said in your call, electrification remains a

0:18:12.080 --> 0:18:15.000
<v Speaker 3>content expansion opportunity for you as you two X, So

0:18:15.359 --> 0:18:16.720
<v Speaker 3>who are the customers.

0:18:16.240 --> 0:18:17.760
<v Speaker 5>That manage to outperform?

0:18:17.800 --> 0:18:20.400
<v Speaker 3>Why have you managed to get the customers that are

0:18:20.520 --> 0:18:21.320
<v Speaker 3>ramping production?

0:18:21.520 --> 0:18:23.200
<v Speaker 5>Where in the world are they ramping production?

0:18:25.080 --> 0:18:28.040
<v Speaker 10>Bottom line, I've always been consistent, you only win when

0:18:28.040 --> 0:18:31.040
<v Speaker 10>you have the best technology. We've been providing the best

0:18:31.080 --> 0:18:34.879
<v Speaker 10>technology at a high power packaging. So both device silicon

0:18:34.920 --> 0:18:38.240
<v Speaker 10>carbide and the package we put in it the best

0:18:38.280 --> 0:18:41.120
<v Speaker 10>technology out there as far as performance. That's why we've

0:18:41.160 --> 0:18:45.320
<v Speaker 10>been winning. So we've been broadening our customer exposure to

0:18:45.440 --> 0:18:49.520
<v Speaker 10>kind of reduce that lumpiness from too many focused customers.

0:18:50.000 --> 0:18:53.520
<v Speaker 10>We have recognized revenue from over six hundred customers in

0:18:53.600 --> 0:18:58.159
<v Speaker 10>twenty twenty three. That will keep extending into twenty twenty

0:18:58.160 --> 0:19:01.320
<v Speaker 10>four as more of the European OI start ramping for US.

0:19:01.600 --> 0:19:05.240
<v Speaker 10>So again a very broad base of gossmer very diversified

0:19:05.280 --> 0:19:09.160
<v Speaker 10>regionally from China to North America, and like I said,

0:19:09.160 --> 0:19:12.040
<v Speaker 10>in Europe, that gives us a very good base to

0:19:12.200 --> 0:19:15.360
<v Speaker 10>clearly grow from as we manage through the short term

0:19:15.400 --> 0:19:16.359
<v Speaker 10>lumpness of ev.

0:19:16.359 --> 0:19:21.240
<v Speaker 6>Adoption hasan al Kuri on semi ceo best performing stock

0:19:21.680 --> 0:19:24.000
<v Speaker 6>on the socks today. Very quickly, I want to check

0:19:24.040 --> 0:19:27.480
<v Speaker 6>in on shares of coinbase down around nine percent their

0:19:27.520 --> 0:19:29.680
<v Speaker 6>session loads down more than ten percent, on track for

0:19:29.720 --> 0:19:31.920
<v Speaker 6>the biggest decline since June of last year.

0:19:31.920 --> 0:19:33.840
<v Speaker 4>But I got to be honest with you, Caroline.

0:19:33.640 --> 0:19:35.919
<v Speaker 6>We've got no idea what's going on, or no idea

0:19:35.960 --> 0:19:38.800
<v Speaker 6>why there are no headlines on the terminal relating to

0:19:38.840 --> 0:19:40.240
<v Speaker 6>the name. We're going to continue to dig in it

0:19:40.240 --> 0:19:42.200
<v Speaker 6>and get the crypto team on that. But a big

0:19:42.240 --> 0:19:45.720
<v Speaker 6>move to the downside coinbased off nine percent. This is

0:19:45.760 --> 0:20:07.160
<v Speaker 6>Bloomberg technology.

0:20:05.160 --> 0:20:05.480
<v Speaker 11>All right.

0:20:05.520 --> 0:20:06.360
<v Speaker 4>Time for talking tech.

0:20:06.440 --> 0:20:10.560
<v Speaker 6>First up, Samsung executive chairman Jy Lee has been acquitted

0:20:10.920 --> 0:20:15.000
<v Speaker 6>of stock manipulation charges, removing the threat of jail time.

0:20:15.280 --> 0:20:17.960
<v Speaker 6>That's loomed over one of Korea's most prominent business people

0:20:18.000 --> 0:20:20.520
<v Speaker 6>for years and lifting a weight off of the company

0:20:20.640 --> 0:20:23.440
<v Speaker 6>as it struggles with a global downturn and some more

0:20:23.440 --> 0:20:27.199
<v Speaker 6>competition from Apple in the smartphone space, and shares in

0:20:27.320 --> 0:20:29.880
<v Speaker 6>ATOS fell as much as thirty percent to a record

0:20:30.000 --> 0:20:33.359
<v Speaker 6>low after the French it company dropped plans to sell

0:20:33.400 --> 0:20:36.920
<v Speaker 6>seven hundred and seventy seven million inequity rights. ATOS said

0:20:36.920 --> 0:20:42.160
<v Speaker 6>it's seeking a mediator to help renegotiate of financing with lenders.

0:20:42.440 --> 0:20:46.120
<v Speaker 6>Plus Yandex has striked a five point two billion dollar

0:20:46.240 --> 0:20:49.840
<v Speaker 6>deal to sell its Russian business. It's the highest value

0:20:49.920 --> 0:20:53.399
<v Speaker 6>deal yet to exit Russia following the invasion of Ukraine.

0:20:53.480 --> 0:20:55.960
<v Speaker 6>Negotiations took more than a year, and it allows the

0:20:56.000 --> 0:21:00.359
<v Speaker 6>Netherlands registered company to develop projects abroad after dive investing

0:21:00.440 --> 0:21:03.560
<v Speaker 6>Russian units that generated most of its revenue.

0:21:03.720 --> 0:21:06.200
<v Speaker 5>Cara some companies to be watching.

0:21:06.240 --> 0:21:08.200
<v Speaker 3>Meanwhile, we've got to keep an eye on what's coming

0:21:08.320 --> 0:21:11.040
<v Speaker 3>up with Snap. Look, they're cunning ten percent of their

0:21:11.080 --> 0:21:14.120
<v Speaker 3>global workforce that as we know, the tech setter continues

0:21:14.160 --> 0:21:17.880
<v Speaker 3>to see layoffs more broadly, but will also be anticipating

0:21:17.960 --> 0:21:21.080
<v Speaker 3>the numbers coming from this particular business. They report, of course,

0:21:21.520 --> 0:21:24.760
<v Speaker 3>and we're anticipating actually some recover and revenue. But what

0:21:24.880 --> 0:21:26.480
<v Speaker 3>is the cost of having to let go of so

0:21:26.600 --> 0:21:28.919
<v Speaker 3>many staff? Will dig into that in a moment. Shares

0:21:29.160 --> 0:21:31.560
<v Speaker 3>had spiked a little bit on the news of this

0:21:31.680 --> 0:21:34.840
<v Speaker 3>cost discipline, but now we're back sinking more than four

0:21:34.920 --> 0:21:37.760
<v Speaker 3>percentage points on this particular social media name.

0:21:37.880 --> 0:21:39.720
<v Speaker 5>We'll dig into snap in a moment. This is a

0:21:39.760 --> 0:21:49.359
<v Speaker 5>BLUEBG technology. It's going viral.

0:21:49.720 --> 0:21:52.800
<v Speaker 3>Taylor Swift making history this weekend by winning her fourth

0:21:52.880 --> 0:21:55.800
<v Speaker 3>album of the year. If that wasn't enough, the superstar

0:21:55.880 --> 0:21:59.280
<v Speaker 3>announced a new album on its way April nineteenth, to

0:21:59.320 --> 0:22:02.480
<v Speaker 3>the excitement Swift these worldwide. But also there are a

0:22:02.480 --> 0:22:04.719
<v Speaker 3>fair few elephants in the room that night, one of

0:22:04.720 --> 0:22:08.160
<v Speaker 3>them from a tech perspective. Trevor Noah did address Universal

0:22:08.280 --> 0:22:11.160
<v Speaker 3>Music Group, of course, pulling its music catalog from TikTok,

0:22:11.520 --> 0:22:15.080
<v Speaker 3>which includes like the very own Taylor Swift drait not

0:22:15.200 --> 0:22:18.040
<v Speaker 3>to mention, but many others and ed, I mean, this

0:22:18.240 --> 0:22:20.360
<v Speaker 3>was a night of celebrating women. This was a night

0:22:20.560 --> 0:22:22.080
<v Speaker 3>where we saw history being made.

0:22:22.240 --> 0:22:23.200
<v Speaker 5>And what is the new?

0:22:23.520 --> 0:22:25.240
<v Speaker 3>I mean, I'm pretty sure you're more of a Swiftian

0:22:25.240 --> 0:22:27.200
<v Speaker 3>than I am. At the Tortured Poets Department.

0:22:27.240 --> 0:22:27.720
<v Speaker 4>You're excited.

0:22:28.760 --> 0:22:31.800
<v Speaker 6>Yeah, I mean it's astonishing because Swift goes in tied

0:22:32.040 --> 0:22:34.959
<v Speaker 6>to that event with Snartchrip or Simon Stevie Wonder and

0:22:35.000 --> 0:22:38.000
<v Speaker 6>then exceeds that record. And we're doing this and going

0:22:38.040 --> 0:22:41.160
<v Speaker 6>viral because it's all everyone's talking about on social media, right,

0:22:41.720 --> 0:22:45.200
<v Speaker 6>But you can't celebrate on TikTok, which is simply put,

0:22:45.240 --> 0:22:47.840
<v Speaker 6>you cannot use Taylor Swift songs on TikTok.

0:22:48.200 --> 0:22:51.320
<v Speaker 3>Yeah, and that continues to be an ongoing issue of

0:22:51.320 --> 0:22:55.040
<v Speaker 3>basically the monetization of such incredible moves made by artists

0:22:55.440 --> 0:22:59.080
<v Speaker 3>like this. But when we're consuming that, and maybe from

0:22:59.119 --> 0:23:03.480
<v Speaker 3>TikTok's the point of view helping market it, how much

0:23:03.720 --> 0:23:06.200
<v Speaker 3>does the money flow to the artists, to the labels.

0:23:06.240 --> 0:23:07.000
<v Speaker 5>That's a key question.

0:23:07.760 --> 0:23:10.520
<v Speaker 6>When I was reading Lucas's news letter Lucas Shaw's USTA

0:23:10.560 --> 0:23:14.520
<v Speaker 6>about this, you realize they've been negotiating on this for years,

0:23:14.520 --> 0:23:17.560
<v Speaker 6>so it's not a new thing. But there's been a

0:23:17.560 --> 0:23:21.880
<v Speaker 6>flashpoint because the volume of eyeballs is not translating into

0:23:21.920 --> 0:23:23.480
<v Speaker 6>dollars in the artist's pocket.

0:23:24.400 --> 0:23:25.240
<v Speaker 4>That's the tension.

0:23:25.800 --> 0:23:29.480
<v Speaker 3>Interestingly, of course, Taylor swift'shone collaborator saying, maybe UMG should

0:23:29.480 --> 0:23:31.200
<v Speaker 3>have given a heads up to some of the artists

0:23:31.200 --> 0:23:33.920
<v Speaker 3>before they did this. But anyway, we talk more broadly

0:23:34.080 --> 0:23:36.800
<v Speaker 3>about the world of social media and indeed well how

0:23:37.000 --> 0:23:39.359
<v Speaker 3>law makers are addressing in it right now, because across

0:23:39.359 --> 0:23:42.600
<v Speaker 3>the aisle we're actually seeing work being made for legislation

0:23:42.680 --> 0:23:46.480
<v Speaker 3>that would place safeguards in particularly across artificial intelligence. And

0:23:46.520 --> 0:23:48.439
<v Speaker 3>now this is about Taylor Swift too, because it of

0:23:48.480 --> 0:23:52.560
<v Speaker 3>course involves deep fake videos individuals such as Taylor Swift,

0:23:52.880 --> 0:23:56.159
<v Speaker 3>and there of course pornographic deep fake images that were

0:23:56.200 --> 0:23:59.800
<v Speaker 3>circulating on social media. Late last month, social network analysis

0:23:59.800 --> 0:24:03.439
<v Speaker 3>come need Graphica determined that the images of where they

0:24:03.520 --> 0:24:07.000
<v Speaker 3>originated from, it's actually an online challenge to break safety

0:24:07.040 --> 0:24:10.399
<v Speaker 3>measures designed to block people from generating loud images with

0:24:10.520 --> 0:24:13.920
<v Speaker 3>artificial intelligence. Margie Murphy has more so just go into

0:24:13.920 --> 0:24:16.879
<v Speaker 3>the detail of basically what's happening on certain parts of

0:24:16.880 --> 0:24:19.760
<v Speaker 3>the Internet where almost these weird challenges are erupting that

0:24:19.840 --> 0:24:21.720
<v Speaker 3>don't just affect Taylor Swift.

0:24:22.920 --> 0:24:23.760
<v Speaker 5>Right exactly.

0:24:24.280 --> 0:24:27.320
<v Speaker 12>For a long time now, before the images of Taylor

0:24:27.320 --> 0:24:31.479
<v Speaker 12>Swift emerged on x that caused huge outrage and caused

0:24:31.680 --> 0:24:34.960
<v Speaker 12>X to block Taylor Swift's searches. For a while, these

0:24:35.720 --> 0:24:40.760
<v Speaker 12>deep fake pornographic images of several women, celebrities, politicians were

0:24:40.800 --> 0:24:45.359
<v Speaker 12>already appearing on a four Chan forum and on a

0:24:45.400 --> 0:24:50.879
<v Speaker 12>thread where a community was engaging in daily competitions to

0:24:51.000 --> 0:24:56.200
<v Speaker 12>try and break the kind of text image generation models

0:24:56.240 --> 0:24:59.720
<v Speaker 12>that we're all really familiar with, like Microsoft's image designer

0:25:00.200 --> 0:25:03.560
<v Speaker 12>open a Eyes Dari, and they have for weeks now

0:25:03.680 --> 0:25:06.920
<v Speaker 12>been trying to teach each other how to use certain

0:25:06.960 --> 0:25:09.640
<v Speaker 12>words to get around the safeguards that have been put

0:25:09.640 --> 0:25:13.520
<v Speaker 12>in place to create these pornographic images that these companies

0:25:13.560 --> 0:25:16.159
<v Speaker 12>who create the models say aren't allowed.

0:25:17.320 --> 0:25:21.080
<v Speaker 6>The technology stories is the use of text image creators,

0:25:21.160 --> 0:25:25.040
<v Speaker 6>and the policy point was the banning of some keywords

0:25:25.359 --> 0:25:28.000
<v Speaker 6>and then using others to get around it. Then there's

0:25:28.040 --> 0:25:30.479
<v Speaker 6>the political side of this story, which is basically this

0:25:30.520 --> 0:25:33.800
<v Speaker 6>has been a really big story and now lawmakers and

0:25:33.840 --> 0:25:36.639
<v Speaker 6>Capitol Hill are thinking about what they need to do

0:25:36.720 --> 0:25:37.200
<v Speaker 6>about it.

0:25:37.560 --> 0:25:40.560
<v Speaker 12>Right, So, Taylor Swift was not the first person to

0:25:40.560 --> 0:25:42.880
<v Speaker 12>be deep fake, she won't be the last, but because

0:25:42.880 --> 0:25:46.680
<v Speaker 12>of her celebrity late last month, we just people were

0:25:46.680 --> 0:25:48.560
<v Speaker 12>talking about it so much more. We had the White

0:25:48.600 --> 0:25:52.120
<v Speaker 12>House condemning it. We had this reanogization of a bill

0:25:52.200 --> 0:25:54.800
<v Speaker 12>that had been brought in, a bipartisan bill because at

0:25:54.840 --> 0:25:58.440
<v Speaker 12>the moment there is no federal law that bans deep

0:25:58.440 --> 0:26:02.160
<v Speaker 12>fake pornography, and we've got kind of scattered approach across states.

0:26:02.320 --> 0:26:05.720
<v Speaker 12>So although this has been happening for a really, really

0:26:05.760 --> 0:26:10.200
<v Speaker 12>long time, we're finally seeing the kind of politicians, lawmakers,

0:26:10.240 --> 0:26:13.320
<v Speaker 12>everyone's taking action, and brightly.

0:26:13.000 --> 0:26:15.520
<v Speaker 6>So are Bloomberg's Margie Murphy, who, by the way, has

0:26:15.520 --> 0:26:18.240
<v Speaker 6>done a very big body of reporting on this issue.

0:26:18.240 --> 0:26:20.720
<v Speaker 6>I highly recommend you read it on Bloomberg dot Com.

0:26:20.760 --> 0:26:24.960
<v Speaker 6>Another story, Mesa's independent oversight board agreed with the company's

0:26:25.000 --> 0:26:29.040
<v Speaker 6>recent decision to leave up a misleading video of US

0:26:29.119 --> 0:26:32.840
<v Speaker 6>President Joe Biden, but called its policies on AI generated

0:26:32.920 --> 0:26:36.920
<v Speaker 6>content incoherent and too narrow. The board is now urging

0:26:37.000 --> 0:26:40.280
<v Speaker 6>Meta to update its policies ahead of the twenty twenty

0:26:40.320 --> 0:26:43.520
<v Speaker 6>four US general election. Will continue to follow, of course,

0:26:43.600 --> 0:26:44.960
<v Speaker 6>that story throughout the year.

0:26:45.080 --> 0:26:47.960
<v Speaker 3>Karen, Yeah, and let's just stick on the world of

0:26:48.000 --> 0:26:50.040
<v Speaker 3>social media, because we've got to shine light on what's

0:26:50.080 --> 0:26:52.960
<v Speaker 3>happening with snap The perment of Snapchat cunning is workforce

0:26:52.960 --> 0:26:57.200
<v Speaker 3>by around ten percent worldwide, joining us of course around

0:26:57.280 --> 0:26:59.600
<v Speaker 3>the entire focus of a slader technology companies that have

0:26:59.640 --> 0:27:03.359
<v Speaker 3>announce layoff of the layoff is money, saying of Bloomberg Intelligence,

0:27:03.400 --> 0:27:06.040
<v Speaker 3>and really this is once again a company perhaps trying

0:27:06.080 --> 0:27:09.840
<v Speaker 3>to front run a slowing ad market narrative that's going

0:27:09.880 --> 0:27:12.160
<v Speaker 3>to come from the earnings with cost discipline, we're doing

0:27:12.200 --> 0:27:12.800
<v Speaker 3>something about it.

0:27:13.000 --> 0:27:15.640
<v Speaker 11>Yeah, I mean, look, Meta has set up a good

0:27:15.680 --> 0:27:19.080
<v Speaker 11>blueprint in terms of what companies need to do, especially

0:27:19.119 --> 0:27:21.760
<v Speaker 11>in the social media land, and it's worked for them.

0:27:21.800 --> 0:27:24.640
<v Speaker 11>I mean, the proof is in the numbers they delivered

0:27:24.720 --> 0:27:28.200
<v Speaker 11>last week, and every company that went big in terms

0:27:28.240 --> 0:27:32.359
<v Speaker 11>of layoffs in twenty twenty three actually benefited with better

0:27:32.440 --> 0:27:35.720
<v Speaker 11>execution and top line growth. In the case of Meta,

0:27:36.160 --> 0:27:39.280
<v Speaker 11>I would be curious to see how ad pricing tends

0:27:39.560 --> 0:27:42.600
<v Speaker 11>recover for a snap, because what we saw with Meta

0:27:42.800 --> 0:27:45.440
<v Speaker 11>was there was a clear inflection in terms of digital

0:27:45.480 --> 0:27:49.479
<v Speaker 11>ad pricing coming back that actually helped their top line.

0:27:49.800 --> 0:27:52.600
<v Speaker 11>And I would be surprised if it's exclusive to Meta,

0:27:52.680 --> 0:27:55.920
<v Speaker 11>because we know from the past that all these digital

0:27:55.960 --> 0:27:59.840
<v Speaker 11>ad vendors benefit when you know it's there's a cyclical uptrend.

0:28:00.280 --> 0:28:03.240
<v Speaker 11>And so that is to me the key number for

0:28:03.400 --> 0:28:06.280
<v Speaker 11>pinterest in Meta is they should also see that lift

0:28:06.320 --> 0:28:08.400
<v Speaker 11>in at pricing when the report earnings.

0:28:08.440 --> 0:28:10.879
<v Speaker 3>What's interesting about Snap, though, is that they've kind of

0:28:10.920 --> 0:28:14.320
<v Speaker 3>been flailing to find some sort of diversification. They were

0:28:14.520 --> 0:28:18.520
<v Speaker 3>looking into augmented reality, helping other companies embrace that, and

0:28:18.560 --> 0:28:20.440
<v Speaker 3>then realize that wasn't the way they should be spending

0:28:20.480 --> 0:28:20.919
<v Speaker 3>their money.

0:28:21.080 --> 0:28:21.560
<v Speaker 5>How are you.

0:28:21.680 --> 0:28:24.600
<v Speaker 3>Seeing their narrative build as to what this company stands for,

0:28:24.640 --> 0:28:26.080
<v Speaker 3>where the growth is going to come from.

0:28:26.240 --> 0:28:28.919
<v Speaker 11>I mean, they probably are narrowing their focus, so the

0:28:28.960 --> 0:28:31.600
<v Speaker 11>layoffs have to come from somewhere. And the last round

0:28:31.640 --> 0:28:34.840
<v Speaker 11>of layoffs was really focused on augmented reality because they

0:28:34.880 --> 0:28:37.359
<v Speaker 11>wanted to narrow down the focus to the profitable part

0:28:37.400 --> 0:28:40.480
<v Speaker 11>of the business, which is the social media ads. Look

0:28:40.640 --> 0:28:44.400
<v Speaker 11>with Meta, we saw reels engagement continues to grow twenty

0:28:44.440 --> 0:28:47.800
<v Speaker 11>five percent growth in reels. Snap has an equivalent of reels,

0:28:47.840 --> 0:28:50.719
<v Speaker 11>it's called Spotlight. They don't make any money off of that,

0:28:51.120 --> 0:28:54.000
<v Speaker 11>and that's where you want to see monetization. Why is

0:28:54.120 --> 0:28:57.400
<v Speaker 11>Meta monetizing video? And they've caught up to TikTok and

0:28:57.440 --> 0:29:00.960
<v Speaker 11>not Snap, And I think that's where it's still this

0:29:01.080 --> 0:29:04.560
<v Speaker 11>story is still missing why can't Snap monetize videos as

0:29:04.560 --> 0:29:05.719
<v Speaker 11>effectively as Mata.

0:29:06.440 --> 0:29:09.560
<v Speaker 6>This sets us up nicely because Snap reports earnings after

0:29:09.560 --> 0:29:14.160
<v Speaker 6>the bell tomorrow, and I think my takeaway from the

0:29:14.160 --> 0:29:17.200
<v Speaker 6>Meta earnings was I understand how you work in AI

0:29:18.200 --> 0:29:21.360
<v Speaker 6>is relating to your core business. You point out Snap

0:29:21.400 --> 0:29:25.160
<v Speaker 6>has Spotlight, but it also has Snapchat plus my AI,

0:29:25.600 --> 0:29:30.040
<v Speaker 6>and I don't really understand how that's helping them yet.

0:29:30.920 --> 0:29:34.360
<v Speaker 11>Yeah, I mean, look, when a company of this size,

0:29:34.440 --> 0:29:38.160
<v Speaker 11>Meta is like one point two trillion, compare that to

0:29:38.240 --> 0:29:41.959
<v Speaker 11>Snap twenty seven billion, So it's only fifty times in

0:29:42.120 --> 0:29:46.080
<v Speaker 11>a market size compared to Snapchat. So I would much

0:29:46.200 --> 0:29:48.680
<v Speaker 11>rather better on a smaller company at this point of

0:29:48.800 --> 0:29:51.720
<v Speaker 11>time to drive up its engagement, and it should have

0:29:51.800 --> 0:29:54.600
<v Speaker 11>a long runway compared to Meta, which we know is

0:29:54.640 --> 0:29:58.520
<v Speaker 11>executing flawlessly. It's got that AI scale and you know

0:29:58.720 --> 0:30:02.240
<v Speaker 11>it's on Lama Ma model. But still for a smaller

0:30:02.280 --> 0:30:06.080
<v Speaker 11>company with four hundred million daily active users, they should

0:30:06.080 --> 0:30:08.440
<v Speaker 11>be able to figure out how to use AI to

0:30:08.520 --> 0:30:11.640
<v Speaker 11>drive their engagement, how to improve their AD infrastructure. And

0:30:11.680 --> 0:30:14.800
<v Speaker 11>that's where I do think Snap things are fixable. It's

0:30:14.840 --> 0:30:17.600
<v Speaker 11>just we haven't seen that monetization aspect yet. From their

0:30:18.000 --> 0:30:19.160
<v Speaker 11>ancillary products.

0:30:20.120 --> 0:30:22.360
<v Speaker 6>At the end of last year, Mende you and the

0:30:22.400 --> 0:30:25.800
<v Speaker 6>team also wrote about snaps kind of e commerce potential.

0:30:25.840 --> 0:30:27.840
<v Speaker 6>I think that was because it had done some partnerships

0:30:27.840 --> 0:30:31.360
<v Speaker 6>with Amazon, for example. Do you believe that's an opportunity

0:30:31.360 --> 0:30:32.240
<v Speaker 6>for Snaps still?

0:30:33.200 --> 0:30:35.720
<v Speaker 11>I think so. And look, Meta has also done a

0:30:35.720 --> 0:30:39.520
<v Speaker 11>partnership with Amazon. So Snap's partnership as an exclusive pinterest

0:30:39.560 --> 0:30:42.880
<v Speaker 11>has done the same. For all these social media companies.

0:30:42.920 --> 0:30:46.560
<v Speaker 11>The holy grail is in app e commerce. They haven't

0:30:46.600 --> 0:30:49.440
<v Speaker 11>figured it out because the logistics part is very hard

0:30:49.480 --> 0:30:52.320
<v Speaker 11>when it comes to social media pivoting to e commerce,

0:30:52.360 --> 0:30:54.520
<v Speaker 11>and we have seen that with the Chinese companies. But

0:30:55.200 --> 0:30:58.480
<v Speaker 11>in the end, you know, Amazon partnership does make sense

0:30:58.560 --> 0:31:02.760
<v Speaker 11>because Amazon clearly has the fulfillment capacity and it does

0:31:02.880 --> 0:31:05.880
<v Speaker 11>need the channel for you know, the social media companies

0:31:05.920 --> 0:31:09.080
<v Speaker 11>to transfer over the customers that are engaging with them

0:31:09.320 --> 0:31:11.680
<v Speaker 11>almost sixty to seventy minutes a day. So it does

0:31:11.760 --> 0:31:13.480
<v Speaker 11>make sense. But it would be interesting to see how

0:31:13.560 --> 0:31:15.120
<v Speaker 11>it affects snaps gross margin.

0:31:15.480 --> 0:31:17.720
<v Speaker 3>Well, we wait for those numbers to be coming out,

0:31:17.800 --> 0:31:22.200
<v Speaker 3>of course, and really dictating how the stock continues to perform.

0:31:22.240 --> 0:31:24.239
<v Speaker 3>Man Deep Seeing and bloom Bag Intelligence brilliant to get

0:31:24.240 --> 0:31:27.400
<v Speaker 3>the deep dive ahead of snap zone earnings. Meanwhile, coming up,

0:31:27.440 --> 0:31:30.280
<v Speaker 3>we'll be turning back to the state of the semiconductor industry.

0:31:30.360 --> 0:31:32.360
<v Speaker 3>We're going to be speaking with the Element Solutions CEO

0:31:32.640 --> 0:31:33.600
<v Speaker 3>Ben click chick.

0:31:34.160 --> 0:31:45.560
<v Speaker 9>This is Bloomberg Technology.

0:31:51.920 --> 0:31:56.320
<v Speaker 8>We established ourselves, as you know, a key AI contender.

0:31:56.080 --> 0:32:04.440
<v Speaker 10>India, Japan and France, Canada, now Southeast Asia, Singapore speak

0:32:04.520 --> 0:32:08.880
<v Speaker 10>up about the importance of investing in sovereign AI capabilities.

0:32:09.000 --> 0:32:13.240
<v Speaker 13>The early signs of gen AI youth cases are actually exciting.

0:32:13.280 --> 0:32:17.880
<v Speaker 3>We're going to show just how capable and how much

0:32:18.840 --> 0:32:21.640
<v Speaker 3>AI is now part of, you know, really the entire

0:32:21.720 --> 0:32:22.800
<v Speaker 3>AMD story.

0:32:22.680 --> 0:32:26.880
<v Speaker 10>For the very first time. Because of generative AI, computers

0:32:27.000 --> 0:32:29.680
<v Speaker 10>are going to be computer technology is going to impact

0:32:30.280 --> 0:32:32.600
<v Speaker 10>literally every single industry in every single country.

0:32:32.680 --> 0:32:36.720
<v Speaker 13>That could create an interesting opportunity for upgrade cycle and

0:32:36.800 --> 0:32:38.600
<v Speaker 13>phone well.

0:32:38.760 --> 0:32:42.320
<v Speaker 3>An array of CEOs after, of course, earnings from the

0:32:42.400 --> 0:32:44.280
<v Speaker 3>chip makers and they will have a lot to say

0:32:44.280 --> 0:32:47.000
<v Speaker 3>about artificial intelligence of course in this cultum beyond. But

0:32:47.280 --> 0:32:48.840
<v Speaker 3>let's check in on the markets right here, right now

0:32:48.840 --> 0:32:51.680
<v Speaker 3>when it comes to semiconductors, because we're managing despite the

0:32:51.720 --> 0:32:52.640
<v Speaker 3>macro picture, of.

0:32:52.600 --> 0:32:55.120
<v Speaker 5>Which is one of too strong a growth from.

0:32:55.000 --> 0:32:57.360
<v Speaker 3>A US economy, so therefore pushing back on some of

0:32:57.400 --> 0:32:59.640
<v Speaker 3>these tech stocks. The socks does remain higher, up by

0:32:59.640 --> 0:33:01.880
<v Speaker 3>three time percent. Largely we got in video to thank

0:33:01.960 --> 0:33:04.720
<v Speaker 3>We thank Coldman Sachs for that particular rerating on this

0:33:04.800 --> 0:33:07.560
<v Speaker 3>particular price target for in video they see yet further growth.

0:33:07.760 --> 0:33:09.200
<v Speaker 5>Interestingly, AMD is on.

0:33:09.160 --> 0:33:12.120
<v Speaker 3>The downside, even though they too had an upgrade coming

0:33:12.160 --> 0:33:14.880
<v Speaker 3>from Philip Securities in fact about AI tailwinds. But it's

0:33:14.960 --> 0:33:17.160
<v Speaker 3>under pressure more broadly as the rest of the market

0:33:17.160 --> 0:33:20.920
<v Speaker 3>feels a little bit of weakness amid this stronger macro data.

0:33:21.040 --> 0:33:23.480
<v Speaker 3>But ed it is notable that on semi managers to

0:33:23.480 --> 0:33:25.240
<v Speaker 3>be riding high on it's earnings. We've got a deep

0:33:25.240 --> 0:33:26.520
<v Speaker 3>dive continuing on chips.

0:33:27.440 --> 0:33:29.080
<v Speaker 4>Yeah, someone that knows the space well.

0:33:29.240 --> 0:33:32.719
<v Speaker 6>Ben Glickish is the CEO of Element Solutions, which produces

0:33:32.800 --> 0:33:37.040
<v Speaker 6>chemicals in almost every EV smartphone computer and develops next

0:33:37.040 --> 0:33:39.480
<v Speaker 6>gen chemicals that enable tech advancements.

0:33:39.480 --> 0:33:41.280
<v Speaker 4>And what all of those things have in common.

0:33:41.680 --> 0:33:45.120
<v Speaker 6>You know, we focus so much on this show on

0:33:45.160 --> 0:33:49.680
<v Speaker 6>the GPU, CPU analog level, but we're talking about circuit boards,

0:33:50.040 --> 0:33:52.920
<v Speaker 6>integrated circuits and what they all have in common. Ben

0:33:53.440 --> 0:33:57.360
<v Speaker 6>is they're all rethinking their supply chain, and we're heading

0:33:57.400 --> 0:34:00.960
<v Speaker 6>towards this kind of decoupling from China. You know, we've

0:34:01.000 --> 0:34:03.280
<v Speaker 6>done a lot of reporting here at Bloomberg about Apple,

0:34:03.360 --> 0:34:06.320
<v Speaker 6>for example, wanting to shift some of its supply chain

0:34:06.360 --> 0:34:11.200
<v Speaker 6>based from China to India. Is that is somebody involved

0:34:11.200 --> 0:34:13.480
<v Speaker 6>in that supply chain, as simple as that.

0:34:14.719 --> 0:34:17.560
<v Speaker 14>So we like to say chips don't float, and so

0:34:17.640 --> 0:34:22.359
<v Speaker 14>Element Solutions products are used in semiconductor manufacturing, in assembling,

0:34:22.920 --> 0:34:25.759
<v Speaker 14>putting chips onto circuit boards, and in making high performance

0:34:26.000 --> 0:34:27.000
<v Speaker 14>printed circuit boards.

0:34:27.280 --> 0:34:29.320
<v Speaker 4>And the printed circuit board market.

0:34:29.120 --> 0:34:33.080
<v Speaker 14>Is primarily an Asian market, but we're seeing a shift

0:34:33.080 --> 0:34:35.680
<v Speaker 14>towards something called China plus one, and so supply chains

0:34:35.719 --> 0:34:40.800
<v Speaker 14>are moving outside of China two places like India, Vietnam, Thailand, Malaysia,

0:34:41.000 --> 0:34:43.280
<v Speaker 14>and we're even starting to see some green field investment

0:34:43.280 --> 0:34:46.600
<v Speaker 14>in printed circuit board capacity here in North America, Mexico

0:34:46.840 --> 0:34:47.440
<v Speaker 14>in the US.

0:34:48.280 --> 0:34:50.920
<v Speaker 3>Then, when it comes to your role and Element Solutions,

0:34:50.960 --> 0:34:53.520
<v Speaker 3>how much are you part of the soul for these companies?

0:34:54.120 --> 0:35:00.680
<v Speaker 14>So our technologies are used in every high performance electronics

0:35:00.680 --> 0:35:04.759
<v Speaker 14>device in the market. So we're an enabling provider of

0:35:05.120 --> 0:35:08.360
<v Speaker 14>chemical technology for all of these markets, and for us,

0:35:08.680 --> 0:35:12.719
<v Speaker 14>our manufacturing processes are pretty simple. Our people are global,

0:35:13.000 --> 0:35:15.759
<v Speaker 14>and so we're welcoming these supply chains as they move

0:35:15.800 --> 0:35:19.040
<v Speaker 14>to new places. Our footprints are ready there, and it's

0:35:19.040 --> 0:35:21.960
<v Speaker 14>an opportunity for us to support our customers as they

0:35:22.000 --> 0:35:24.320
<v Speaker 14>diversify their supply chains when they move out of China

0:35:24.440 --> 0:35:25.480
<v Speaker 14>or into new markets.

0:35:25.920 --> 0:35:30.760
<v Speaker 3>And what therefore, for you is any sort of block

0:35:31.280 --> 0:35:34.480
<v Speaker 3>on your own ability to keep up with the demand.

0:35:34.520 --> 0:35:36.680
<v Speaker 3>All we hear about is just like the absolute scale

0:35:36.719 --> 0:35:38.399
<v Speaker 3>the price point than the need.

0:35:39.080 --> 0:35:40.680
<v Speaker 5>Has there anything that's been slowing you down?

0:35:40.760 --> 0:35:43.560
<v Speaker 3>Or is it just ability to roll out in lockstep

0:35:43.600 --> 0:35:44.360
<v Speaker 3>with the demand.

0:35:44.680 --> 0:35:44.879
<v Speaker 8>Yeah.

0:35:44.960 --> 0:35:47.440
<v Speaker 14>So we're fortunate because we've been in these markets for

0:35:47.920 --> 0:35:52.200
<v Speaker 14>decades and our customers and our customers customers the OEMs

0:35:52.239 --> 0:35:55.319
<v Speaker 14>rely on us to come up with new solutions to

0:35:55.440 --> 0:35:58.840
<v Speaker 14>enable their next generation products. And so for us, staying

0:35:58.840 --> 0:36:03.760
<v Speaker 14>on top of innovation, technology, roadmap exchanges with customers enables

0:36:03.880 --> 0:36:04.440
<v Speaker 14>us to.

0:36:04.480 --> 0:36:05.760
<v Speaker 4>Meet those emerging needs.

0:36:06.480 --> 0:36:09.959
<v Speaker 14>And then we make investments in new material science technologies

0:36:10.760 --> 0:36:16.240
<v Speaker 14>as the legacy capabilities don't meet the needs of next generationships.

0:36:16.280 --> 0:36:19.640
<v Speaker 14>For AI, we're investing to support that. Outside of our

0:36:19.680 --> 0:36:23.120
<v Speaker 14>four walls and bringing very interesting capabilities to market.

0:36:24.719 --> 0:36:28.280
<v Speaker 6>Ben When we think about some of the end markets

0:36:28.280 --> 0:36:29.920
<v Speaker 6>that we listed at the top of the segment that

0:36:29.920 --> 0:36:34.880
<v Speaker 6>you're in EV smartphone, there are mixed forecasts of what

0:36:34.920 --> 0:36:37.680
<v Speaker 6>twenty twenty four looks like. You heard from Christiano Mamman

0:36:37.719 --> 0:36:41.279
<v Speaker 6>a moment ago right quile Con saying flat to low

0:36:41.360 --> 0:36:42.560
<v Speaker 6>single digits growth.

0:36:42.400 --> 0:36:43.680
<v Speaker 4>In the smartphone market.

0:36:43.960 --> 0:36:47.560
<v Speaker 6>We've covered a lot broadly, a slow down in EV

0:36:47.800 --> 0:36:51.560
<v Speaker 6>growth globally. Is that reflecting what your customers are engaging

0:36:51.560 --> 0:36:51.960
<v Speaker 6>with you on.

0:36:52.320 --> 0:36:55.480
<v Speaker 14>Yeah, So we call the bottom in our electronics business

0:36:55.520 --> 0:36:57.919
<v Speaker 14>in the second quarter of twenty twenty three. Twenty twenty

0:36:57.920 --> 0:37:01.120
<v Speaker 14>three was a tough year in electronics from a demand perspective,

0:37:01.160 --> 0:37:02.920
<v Speaker 14>but also because there's a lot of inventory in the

0:37:03.000 --> 0:37:05.880
<v Speaker 14>channel that had to clear. We've seen a recovery in

0:37:05.920 --> 0:37:07.960
<v Speaker 14>the back half of twenty twenty three and we see

0:37:07.960 --> 0:37:11.160
<v Speaker 14>growth in twenty twenty four. Smartphone units should grow in

0:37:11.200 --> 0:37:13.359
<v Speaker 14>twenty twenty four and will be lapping a period of

0:37:13.400 --> 0:37:16.040
<v Speaker 14>inventory clearing, so we should have nice growth from that

0:37:16.120 --> 0:37:19.120
<v Speaker 14>part of the business. And our business isn't just driven

0:37:19.160 --> 0:37:22.000
<v Speaker 14>by units, it's driven by content per units. So each

0:37:22.080 --> 0:37:26.080
<v Speaker 14>next generation technology of smartphone has more value of our

0:37:26.160 --> 0:37:30.640
<v Speaker 14>technology because it's enabling higher performance applications. Similar in the

0:37:30.680 --> 0:37:34.120
<v Speaker 14>EV market, where we've got game changing technology and power electronics,

0:37:34.440 --> 0:37:37.120
<v Speaker 14>and that market's been very strong for us. We're seeing

0:37:37.160 --> 0:37:41.600
<v Speaker 14>customers adapt our technology to deliver better performance vehicles.

0:37:41.840 --> 0:37:42.880
<v Speaker 4>So even if the EV.

0:37:42.800 --> 0:37:45.799
<v Speaker 14>Market is flatish, we're going to see real growth for

0:37:45.960 --> 0:37:50.240
<v Speaker 14>our capabilities in electric vehicles because of the technology trend shift.

0:37:51.719 --> 0:37:53.400
<v Speaker 4>Ben I want to go back to the supply chain.

0:37:54.480 --> 0:37:58.839
<v Speaker 6>Is India ready to be a great to contribute to

0:37:59.360 --> 0:38:03.600
<v Speaker 6>supply chains and SUMA electronics, the semiconductor industry and AI.

0:38:04.440 --> 0:38:08.920
<v Speaker 14>So there's definitely a significant investment in infrastructure that's required

0:38:09.000 --> 0:38:13.439
<v Speaker 14>in India and we're actually seeing that huge investment from

0:38:13.680 --> 0:38:17.319
<v Speaker 14>many OEMs and partners and supply chains to support it.

0:38:17.440 --> 0:38:19.280
<v Speaker 14>In fact, we've been asked by one of the largest

0:38:19.280 --> 0:38:23.280
<v Speaker 14>smartphone OEMs in the world to help train the Indian

0:38:23.320 --> 0:38:25.480
<v Speaker 14>supply chain to meet their needs.

0:38:25.960 --> 0:38:27.719
<v Speaker 4>So it's a great who's that.

0:38:28.960 --> 0:38:33.800
<v Speaker 14>We don't speak about our specific customers and supply chains

0:38:34.560 --> 0:38:37.759
<v Speaker 14>broadly or in public, but a very large smartphone manufacturer

0:38:37.800 --> 0:38:40.279
<v Speaker 14>is asking us to help train the supply chain to

0:38:40.280 --> 0:38:44.520
<v Speaker 14>bring them up from a capability perspective to enable their production.

0:38:45.520 --> 0:38:47.720
<v Speaker 5>Well, we want to thank you for being here in town.

0:38:47.880 --> 0:38:49.759
<v Speaker 5>Ringing the bell five years.

0:38:49.520 --> 0:38:52.239
<v Speaker 3>I think was the celebration of today of Element Solutions,

0:38:52.480 --> 0:38:54.640
<v Speaker 3>Ben Laclich, We thank you for your time.

0:39:03.320 --> 0:39:06.520
<v Speaker 6>For video game fans, the name Blizzard Entertainment was once

0:39:07.200 --> 0:39:11.800
<v Speaker 6>anonymous with perfection. The maker of StarCraft, Overwatch and World

0:39:11.840 --> 0:39:15.239
<v Speaker 6>of Warcraft forever changed the video game landscape. But then

0:39:15.880 --> 0:39:21.279
<v Speaker 6>its corporate parent, Activision started cracking down on Blizzard's proud autonomy.

0:39:21.480 --> 0:39:26.200
<v Speaker 6>It's all chronicled in a new book, Play Nice, the Rise, Full,

0:39:26.640 --> 0:39:30.759
<v Speaker 6>and Future of Blizzard Entertainment, and it's offered by Bloomberg

0:39:30.800 --> 0:39:35.960
<v Speaker 6>News's Jason Schreyer, who joins us now. Jason's congratulations. I

0:39:36.000 --> 0:39:39.560
<v Speaker 6>mean some of those titles, Diablo four in particular, in

0:39:39.640 --> 0:39:43.879
<v Speaker 6>more recent history, the fastest selling title. And then there's

0:39:43.920 --> 0:39:46.279
<v Speaker 6>the company story of everything that happened in the last

0:39:46.280 --> 0:39:47.040
<v Speaker 6>twelve months.

0:39:47.520 --> 0:39:48.719
<v Speaker 4>How'd you write a book about it?

0:39:49.960 --> 0:39:53.800
<v Speaker 1>Yeah? Man, I've been frantically rerating the ending over the

0:39:53.920 --> 0:39:56.640
<v Speaker 1>last couple of weeks. Yeah, it's quite a story. It's

0:39:56.640 --> 0:40:00.800
<v Speaker 1>a thirty three year history that I'm chronical in this book,

0:40:00.840 --> 0:40:04.799
<v Speaker 1>starting with two UCLA students who set out to start

0:40:04.840 --> 0:40:08.200
<v Speaker 1>a video game company and wound up building an empire

0:40:08.560 --> 0:40:12.680
<v Speaker 1>that became thousands of people, billions of dollars, and many,

0:40:12.719 --> 0:40:14.000
<v Speaker 1>many millions of fans.

0:40:14.800 --> 0:40:18.080
<v Speaker 3>Jason, You've written a couple of best selling books, so

0:40:18.440 --> 0:40:22.399
<v Speaker 3>I'm interested as to what sort of reception you tend

0:40:22.480 --> 0:40:24.640
<v Speaker 3>to get to these books. Who are the audience that

0:40:24.800 --> 0:40:27.840
<v Speaker 3>really gravitate towards these sort of journeys, these stories. Is

0:40:27.840 --> 0:40:30.120
<v Speaker 3>it ever an introduction to those that don't know that

0:40:30.280 --> 0:40:31.600
<v Speaker 3>much about the gaming industry.

0:40:32.840 --> 0:40:34.960
<v Speaker 1>Yeah, it's funny. My first two books were kind of

0:40:35.000 --> 0:40:37.560
<v Speaker 1>where there were anthologies including a bunch of stories, so

0:40:37.600 --> 0:40:39.560
<v Speaker 1>a lot of people could kind of glom onto them

0:40:39.600 --> 0:40:42.520
<v Speaker 1>and find an interesting story, a company that they had

0:40:42.520 --> 0:40:44.960
<v Speaker 1>heard of, or a game that they played. But I

0:40:44.960 --> 0:40:47.360
<v Speaker 1>also tried to make them appeal to the mainstream. And

0:40:47.400 --> 0:40:49.239
<v Speaker 1>with this one, I've tried even harder to make it

0:40:49.360 --> 0:40:50.680
<v Speaker 1>something that my mom would read.

0:40:50.680 --> 0:40:51.800
<v Speaker 4>And my mom hasn't read.

0:40:51.600 --> 0:40:54.640
<v Speaker 1>My first two books, but hopefully she'll read this one. Yes,

0:40:54.719 --> 0:40:56.080
<v Speaker 1>I think there are a lot of gamers out there

0:40:56.239 --> 0:40:58.719
<v Speaker 1>who will want to read this book, who will find

0:40:58.760 --> 0:41:00.680
<v Speaker 1>it interesting, who will get a lot out of the

0:41:00.680 --> 0:41:03.480
<v Speaker 1>behind the scenes details and the creative struggles and the

0:41:03.520 --> 0:41:06.800
<v Speaker 1>development stories and the games and just knowing the story

0:41:06.800 --> 0:41:10.239
<v Speaker 1>behind World of Warcraft and Overwatch and Hearthstone. But I

0:41:10.280 --> 0:41:12.560
<v Speaker 1>also think that it'll be really interesting to anyone who

0:41:12.640 --> 0:41:16.280
<v Speaker 1>is interested in kind of behind the scenes corporate stories,

0:41:16.320 --> 0:41:20.080
<v Speaker 1>stories like the social network, stories like Bad Blood, stories

0:41:20.080 --> 0:41:23.799
<v Speaker 1>that are about companies that grow and their cultures and

0:41:23.840 --> 0:41:26.880
<v Speaker 1>how they evolve and the kind of the trials and

0:41:26.920 --> 0:41:28.200
<v Speaker 1>tribulations along the way.

0:41:29.000 --> 0:41:31.160
<v Speaker 4>And the story keeps going behind the scenes.

0:41:31.200 --> 0:41:33.839
<v Speaker 6>Because the latest is YOU'RENNA fairies who ran the call

0:41:33.880 --> 0:41:36.960
<v Speaker 6>of duty business is now taking the helmet blizzard.

0:41:36.960 --> 0:41:38.799
<v Speaker 4>I think I'm right insane. Did you keep up with that?

0:41:40.640 --> 0:41:45.080
<v Speaker 1>Yes, my editor is waiting for me to send over

0:41:45.120 --> 0:41:47.880
<v Speaker 1>a revised version of the ending. Yeah, I'm spending in

0:41:47.880 --> 0:41:50.040
<v Speaker 1>the next couple of weeks kind of revising the ending,

0:41:50.680 --> 0:41:53.400
<v Speaker 1>changing a few things. And yes, unfortunately there was a

0:41:53.440 --> 0:41:56.120
<v Speaker 1>mass layoff and a game cancelation just a couple of

0:41:56.120 --> 0:41:59.560
<v Speaker 1>weeks ago, kind of a tragic way for the new

0:41:59.640 --> 0:42:03.040
<v Speaker 1>era of the company under Microsoft to begin. Microsoft, of

0:42:03.080 --> 0:42:05.880
<v Speaker 1>course purchase them for sixty nine billion dollars in a

0:42:05.920 --> 0:42:08.880
<v Speaker 1>deal that closed in October, and one of Microsoft's first

0:42:08.960 --> 0:42:12.919
<v Speaker 1>moves was to slash a bunch of jobs, So yes,

0:42:12.960 --> 0:42:15.640
<v Speaker 1>I will be incorporating that into the manuscript. But at

0:42:15.640 --> 0:42:17.880
<v Speaker 1>a certain point, yes, this book has to end, and

0:42:19.120 --> 0:42:21.920
<v Speaker 1>it'll probably it'll include up up through just about the

0:42:21.960 --> 0:42:24.280
<v Speaker 1>present day sequel.

0:42:24.560 --> 0:42:27.879
<v Speaker 3>Jason Shah, thank you so much spending some time with us,

0:42:28.320 --> 0:42:30.400
<v Speaker 3>and congratulations on the never ending book.

0:42:30.520 --> 0:42:31.480
<v Speaker 9>It's going to be a great read.

0:42:31.480 --> 0:42:33.640
<v Speaker 5>Meanwhile, that does it for the sedition of Blue Bag Technology.

0:42:34.719 --> 0:42:36.560
<v Speaker 6>Check out the pod. That's where you can find it.

0:42:36.880 --> 0:42:41.320
<v Speaker 6>This is blamebag Technology.