WEBVTT - Renovating Cal Club

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<v Speaker 1>This episode is brought to you by our friends over

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<v Speaker 1>at b Dratty. Recently, Will Knights and I were watching

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<v Speaker 1>The Masters together and Will Knight never had one of

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<v Speaker 1>the long sleeve be Dratty shirts and he was watching it.

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<v Speaker 1>We were watching and he turned to me in the

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<v Speaker 1>middle of the telecast and he said, hey, man, this

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<v Speaker 1>might be the best golf watching shirt there is, and

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<v Speaker 1>I totally agree. It's made with soft Peruvian pee mccotton,

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<v Speaker 1>and one of the great things about is it offers

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<v Speaker 1>up a little bit more dressed up, look like you

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<v Speaker 1>don't look like a schmuck like you would if you're

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<v Speaker 1>wearing a regular T shirt and you're somewhere. So we

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<v Speaker 1>have some of these T shirts up in our pro shop,

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<v Speaker 1>or you can get them online at bdraatty dot com,

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<v Speaker 1>or hopefully you can get them at your local club

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<v Speaker 1>or courses pro shop and if they don't have it,

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<v Speaker 1>ask for it. Now on to episode one hundred and

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<v Speaker 1>thirty three of the podcast. Today, I am joined by

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<v Speaker 1>Al Jamison and David Normoyle. Al is a member at

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<v Speaker 1>the California Golf Club and was club president in two

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<v Speaker 1>thousand and six when the club decided to overhaul their

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<v Speaker 1>golf course with Kyle Phillips. They underwent a restoration plan

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<v Speaker 1>on the holes that the original holes that remained of

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<v Speaker 1>their AV McCann and Alistair McKenzie designed golf course, and

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<v Speaker 1>then they renovated a few of the other holes that

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<v Speaker 1>were non original. The project has been revered among the

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<v Speaker 1>golf community as one of the most influential and ambitious

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<v Speaker 1>projects seen by a club. So the end product has

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<v Speaker 1>been a smashing success, and one of the things I

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<v Speaker 1>find most interesting has been the drastic culture change that

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<v Speaker 1>occurred at the club within the membership. So L comes

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<v Speaker 1>on to talk about the process, the highs and lows

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<v Speaker 1>of the restoration, and the end results. And after our

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<v Speaker 1>conversation with Al, revered golf historian David Normoyle points UH

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<v Speaker 1>to give us some background on the California Golf Club's

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<v Speaker 1>unique history. He works with the club as a consulting historian.

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<v Speaker 1>This pod UH will lead with a line from David

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<v Speaker 1>before it goes into our conversation with Al. I just

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<v Speaker 1>love this line from David. I thought it would be

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<v Speaker 1>a great way to set the tone for the podcast.

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<v Speaker 1>Hope you guys enjoy the podcast, And without further ado,

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<v Speaker 1>here is Al Jamison and David Normoyle.

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<v Speaker 2>I miss a green, for example, I'm already upset.

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<v Speaker 1>When I find my ball in the bunker, I'm really upset.

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<v Speaker 1>And when I find my ball in a egg Frida egg,

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<v Speaker 1>the dreaded Frida egg, fridagg bride egg Lie, I'm about

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<v Speaker 1>ready to run off the golf course.

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<v Speaker 2>When we started working on all the historical stuff and

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<v Speaker 2>trying to find a way to use the past of

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<v Speaker 2>the California Golf Club to create its future, the thing

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<v Speaker 2>that I said to Al Jamison and John McGovern, folks

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<v Speaker 2>who are involved at the long range Planning Committee, was

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<v Speaker 2>how can you honor the name of your course? It's

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<v Speaker 2>the most ambitious name you can have, apart from the

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<v Speaker 2>national golf likes of America. It's the California Golf Club.

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<v Speaker 2>It's not San Francisco or Los Angeles or San Diego.

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<v Speaker 2>It's the California Golf Club. And so how can you

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<v Speaker 2>in everything you do from golf course to clubhouse, to

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<v Speaker 2>the quality of your membership, all of your principles that

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<v Speaker 2>you care about, how can you honor the name of

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<v Speaker 2>your club by offering the high in this private golf

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<v Speaker 2>experience you can in.

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<v Speaker 1>California, that might be a good place to start. So

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<v Speaker 1>you guys work with David Normoyle, who's a esteemed golf historian,

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<v Speaker 1>and he's been putting together for a couple of years

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<v Speaker 1>your history. What has been kind of the most what's

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<v Speaker 1>then the most shocking thing that he's discovered, And you know,

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<v Speaker 1>in terms of what is the membership as the membership

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<v Speaker 1>appreciated what he's doing.

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<v Speaker 3>He unearthed some aerial photos at the UCLA Library in

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<v Speaker 3>Los Angeles that we didn't know were around, and those

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<v Speaker 3>are very interesting. But I think what David has done

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<v Speaker 3>is articulated for at least the board members and all

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<v Speaker 3>the members that he's had a chance to interact with

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<v Speaker 3>the importance of understanding your history and how it relates

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<v Speaker 3>to the culture of the club and changing the culture

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<v Speaker 3>of the club is the real goal. Took fifteen months

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<v Speaker 3>to build a golf course, but it's taken us ten

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<v Speaker 3>years to slowly adopt the culture of commensurate with where

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<v Speaker 3>we are in the eyes of the rest of the

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<v Speaker 3>golf community. And David, he has good tastes, he's very articulate.

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<v Speaker 3>The pieces that he writes about golf in general and

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<v Speaker 3>us in particular, I think have been very informative and educational.

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<v Speaker 3>As I said, he can't discover things that weren't there,

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<v Speaker 3>that were lost to history, but he can put these

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<v Speaker 3>things in perspective and give some guidelines going forward on

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<v Speaker 3>what we need to do.

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<v Speaker 1>I think a lot of the critics of golf courses

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<v Speaker 1>your ranmore sets of the world would say that CAL

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<v Speaker 1>Club has undergone one of the biggest transformations, not only

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<v Speaker 1>with its golf course over the past fifteen years, but

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<v Speaker 1>also the culture of the club. You've been a member

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<v Speaker 1>here for forty two years, forty six years and were

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<v Speaker 1>instrumental in this transformation that's happened. Talk to us a

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<v Speaker 1>little bit about what CAL Club was like, say in

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<v Speaker 1>the late nineties.

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<v Speaker 3>I'd like to go back a little earlier than that,

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<v Speaker 3>because my perspective is when I joined in nineteen seventy

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<v Speaker 3>three as a junior member, many of the older members

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<v Speaker 3>they weren't that old at the time, but these were

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<v Speaker 3>greatest generation people the World War Two people, and several

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<v Speaker 3>of them took me underwing because I had been in

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<v Speaker 3>Vietnam and they appreciated that. In nineteen seventy three that

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<v Speaker 3>wasn't too popular and I gathered from them that if

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<v Speaker 3>you look at what's happened in America at various periods

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<v Speaker 3>in history. So there was the Roaring twenties, which we

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<v Speaker 3>call the Golden Age of architecture. Then there was a depression,

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<v Speaker 3>and then after World War Two there was a lot

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<v Speaker 3>of golf course construction that was sort of mediocre. And

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<v Speaker 3>in this particular area, all major metropolitan areas as it

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<v Speaker 3>relates to golf, seemed to break down into a club

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<v Speaker 3>that is very established, sort of old money generational clubs,

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<v Speaker 3>which would be San Francisco Club here, and then Olympic

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<v Speaker 3>Club was sort of the everyman's club and a large membership,

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<v Speaker 3>very active. And then in most major metropolitan areas you

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<v Speaker 3>had clubs that were founded in the twenties and thirties

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<v Speaker 3>that were primarily Jewish clubs, because in those days many

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<v Speaker 3>of those other clubs were restricted. It was just a

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<v Speaker 3>fact of life. And be lake merced here. My reading

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<v Speaker 3>of this club was that it had allegiances with San

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<v Speaker 3>Francisco at one time before my time. For instance, Eddie Lowry,

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<v Speaker 3>Francis we Met's caddie, was the president of this club

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<v Speaker 3>in nineteen forty seven and simultaneously was the club champ

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<v Speaker 3>at San Francisco Club, and he was also a cypress member.

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<v Speaker 3>Ken Venturrey told me many stories about regular games Tuesday

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<v Speaker 3>at San Francisco with Eddie Harvey Ward and others. Friday

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<v Speaker 3>would be here. There was a recession in the sixties

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<v Speaker 3>that was very severe around here in nineteen sixty eight.

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<v Speaker 3>I came to this Bay area in nineteen seventy, and

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<v Speaker 3>you know, fell in with people who played golf, and

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<v Speaker 3>so anecdotally I heard about clubs that had fallen upon

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<v Speaker 3>hard times. And it was in that period of the

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<v Speaker 3>early seventies that one could get into this club merely

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<v Speaker 3>by picking up somebody's dues and maybe paying two thousand dollars.

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<v Speaker 3>The club underwent a big transformation, and there were lots

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<v Speaker 3>of people who joined the club as their first experience

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<v Speaker 3>in golf or in a private club, and they really

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<v Speaker 3>weren't steeped in the game, didn't play it as kids,

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<v Speaker 3>didn't play competitively, and their idea, my observation, was that

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<v Speaker 3>this was their country club. However, this location was never

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<v Speaker 3>conducive to country club activities. It's called in Windy In

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<v Speaker 3>the spring and summer, most of the members live a

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<v Speaker 3>few miles away, and with all the microclimates we have,

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<v Speaker 3>the weather is much nicer just ten miles south or

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<v Speaker 3>in Marin County. And so the club struggled in its

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<v Speaker 3>identity and the So these people who eventually became the

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<v Speaker 3>leaders of the club, in my opinion, didn't have a

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<v Speaker 3>lot of what we call golf i Q or what

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<v Speaker 3>I call golf i Q. So your first question was

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<v Speaker 3>what was it like in the nineties when we undertook

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<v Speaker 3>to gain control of the board of directors and try

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<v Speaker 3>to reverse the direction of the club. So by the

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<v Speaker 3>nineteen nineties there was the first tech boom that was

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<v Speaker 3>let's say ninety six to two thousand. All of the

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<v Speaker 3>clubs around here maybe tripled their entrance fees and accumulated capital.

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<v Speaker 3>There was one club down the peninsula where there was

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<v Speaker 3>no set fee. It was a bid and ask like

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<v Speaker 3>a stock. They had a membership trade at four hundred

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<v Speaker 3>and sixty thousand dollars. Col club went from thirty five

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<v Speaker 3>thousand dollars to one hundred and two, but some people

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<v Speaker 3>overbid at one hundred and twenty. I had been on

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<v Speaker 3>the board the first time in nineteen ninety two. From

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<v Speaker 3>ninety two to ninety five, and that was the beginning

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<v Speaker 3>of that period. The the problem was that most of

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<v Speaker 3>the other clubs around here undertook improvements to their facilities.

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<v Speaker 3>Lake Merceid brought in Rhys Jones in ninety six. Of course,

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<v Speaker 3>the Olympic Club, you know, always had resources and opens

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<v Speaker 3>and they were always doing work. San Francisco Club did work.

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<v Speaker 3>The Peninsula Club in two thousand and one closed down

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<v Speaker 3>for the better part of three seasons and brought in

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<v Speaker 3>ron Force to bring back some of the Donald Ross features.

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<v Speaker 3>And so we had done nothing, and worse than that,

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<v Speaker 3>the additional capital that had been accumulated by the rising

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<v Speaker 3>entrance fees had been squandered to subsidize operating losses. And

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<v Speaker 3>in my opinion and the opinion of my friends, the

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<v Speaker 3>outrage was that the directors of the club made no

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<v Speaker 3>distinction between capital and operating money, and they did not

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<v Speaker 3>want to raise the dues because they wanted to be

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<v Speaker 3>popular with their friends. That's maybe the nature of a

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<v Speaker 3>voluntary organization. And so they took much of the fresh

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<v Speaker 3>capital that came into the club and subsidized operating losses

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<v Speaker 3>well by one to two thousand and three, through a

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<v Speaker 3>couple of elections. We organized some like minded individuals to

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<v Speaker 3>run for the board and did in fact get control

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<v Speaker 3>of the board and started down this path of being

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<v Speaker 3>more fiscally responsible, but also to address our golf course,

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<v Speaker 3>which showed the effects of what I call amateur tinkering.

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<v Speaker 3>In nineteen ninety one, there was some ill advised lakes

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<v Speaker 3>put in that were done with little architectural input. Not

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<v Speaker 3>only were they ugly, but they were completely out of place.

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<v Speaker 3>The place was a ribbon of asphalt. It was very

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<v Speaker 3>wet in the winter because the trees had overgrown the place.

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<v Speaker 3>We took out about two thousand trees in nineteen ninety seven,

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<v Speaker 3>and that was because the USGA recommended it. But also

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<v Speaker 3>there was a Green's chairman by the name of Bill Zirkle,

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<v Speaker 3>and you know, God bless him. He found a company

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<v Speaker 3>that would remove the trees for the salvage value of

0:14:10.640 --> 0:14:14.160
<v Speaker 3>the lumber and treework is extremely expensive and that's why

0:14:14.160 --> 0:14:17.640
<v Speaker 3>it gets neglected. So you have all this deferred maintenance

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<v Speaker 3>with trees around here. So that helped a great deal.

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<v Speaker 3>But that was long before we thought of the Kyle

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<v Speaker 3>Phillips restoration. In two thousand and three, we had Bradley

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<v Speaker 3>Klein from Golf Week as a dinner speaker, and Brad

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<v Speaker 3>had a wonderful PowerPoint press presentation about the restoration of

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<v Speaker 3>classic courses and the whole concept that we were trying

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<v Speaker 3>to imbue in the membership is to make them realize

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<v Speaker 3>what a gem they had and what it could be.

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<v Speaker 3>And that was a hard sell because, as I said earlier,

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<v Speaker 3>many of the members just just didn't have that kind

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<v Speaker 3>of a golf background. Well, once we got that conversation going,

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<v Speaker 3>then we knew that we were about we were going

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<v Speaker 3>to lose our greens because there was a chemical for

0:15:20.720 --> 0:15:23.880
<v Speaker 3>nematodes that was going to be outlawed by two thousand

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<v Speaker 3>and seven. And so we made the case that our

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<v Speaker 3>greens needed replacement, and most people said, okay, that sounds reasonable,

0:15:32.480 --> 0:15:35.800
<v Speaker 3>won't be too much money. And then of course I

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<v Speaker 3>liken that to dragging the voting public, you know, from

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<v Speaker 3>the goal line to the other end of the field,

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<v Speaker 3>and so, okay, we need new greens. And then you

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<v Speaker 3>say to them, okay, but you can't tear up a

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<v Speaker 3>green without doing the bunkers. Well, okay, so now you've

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<v Speaker 3>got them to the ten yard line. And then you

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<v Speaker 3>remind people that well, our irrigation system was done thirty

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<v Speaker 3>years ago and it's past its prime. And then reluctantly

0:16:08.040 --> 0:16:10.560
<v Speaker 3>more people say, well, okay, that sounds reasonable. Now you've

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<v Speaker 3>got them to the thirty yard line and so forth,

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<v Speaker 3>and so because the other clubs with whom we compete

0:16:17.760 --> 0:16:21.520
<v Speaker 3>for members had all done something and we had done nothing,

0:16:22.320 --> 0:16:26.000
<v Speaker 3>there was that competitive thing too. It's like, you know,

0:16:26.000 --> 0:16:28.400
<v Speaker 3>how is the club going to be vibrant if you

0:16:28.440 --> 0:16:33.520
<v Speaker 3>don't keep pace. So in two thousand and five we

0:16:33.560 --> 0:16:38.680
<v Speaker 3>interviewed ten architects and the idea was to hire somebody

0:16:38.720 --> 0:16:41.560
<v Speaker 3>to give us a master plan and a proposal for

0:16:42.600 --> 0:16:45.840
<v Speaker 3>a Greens renovation. And that was the thinking. It was

0:16:45.880 --> 0:16:53.120
<v Speaker 3>pretty modest then, and we went through two rounds of interviews.

0:16:53.120 --> 0:16:57.800
<v Speaker 3>We cut the field to five. That's a great story

0:16:57.840 --> 0:17:00.680
<v Speaker 3>in itself, and I think I remember most of them,

0:17:00.720 --> 0:17:04.400
<v Speaker 3>but they were all interesting fellows. People you would like

0:17:04.400 --> 0:17:09.359
<v Speaker 3>like that. You've probably met Mike Devrees, Brian Silva, David Essler,

0:17:10.960 --> 0:17:15.480
<v Speaker 3>John Vote US Amateur winner, Tom Lehman, who spent two

0:17:15.520 --> 0:17:19.840
<v Speaker 3>hours with me here on Saturday. And Kyle Phillips, you know,

0:17:19.960 --> 0:17:25.639
<v Speaker 3>clearly won the day with his presentation, his demeanor, his maturity,

0:17:26.560 --> 0:17:32.119
<v Speaker 3>his background, because when he was being interviewed right in

0:17:32.200 --> 0:17:35.680
<v Speaker 3>this room, it was evident to me, with my history

0:17:35.720 --> 0:17:38.879
<v Speaker 3>at the club, that he had the maturity in the

0:17:38.920 --> 0:17:43.600
<v Speaker 3>background to handle our members, because I knew that it

0:17:43.640 --> 0:17:47.199
<v Speaker 3>was going to get ugly, and it did, and so

0:17:49.400 --> 0:17:53.240
<v Speaker 3>he made us think outside the box. We in our

0:17:53.320 --> 0:17:59.280
<v Speaker 3>amateurish ways, had a rough idea of a part of

0:17:59.320 --> 0:18:02.679
<v Speaker 3>the golf course didn't look right, and that was the

0:18:02.720 --> 0:18:07.400
<v Speaker 3>corridor along Westboro that had been altered by Robert tren

0:18:07.480 --> 0:18:12.680
<v Speaker 3>Jones in the sixties. And I know Ken Venturi was

0:18:12.720 --> 0:18:15.920
<v Speaker 3>a great help during this period. He said the same thing.

0:18:17.119 --> 0:18:22.040
<v Speaker 3>And so we asked all these architects to come back

0:18:22.080 --> 0:18:25.840
<v Speaker 3>with a drawing that we ordered, said what would you

0:18:25.880 --> 0:18:29.640
<v Speaker 3>do in this corner here? And they all dutifully complied

0:18:30.359 --> 0:18:34.240
<v Speaker 3>except for Phillips. And when Phillips came back for his

0:18:34.320 --> 0:18:40.240
<v Speaker 3>second interview, he wouldn't take the bait, and people said, well,

0:18:40.240 --> 0:18:43.960
<v Speaker 3>we're the drawings, and he as much as said, you

0:18:44.000 --> 0:18:46.040
<v Speaker 3>know what, you don't get to look behind the curtain

0:18:46.960 --> 0:18:50.479
<v Speaker 3>until you hire me. I'm the pro you're not. And

0:18:50.520 --> 0:18:55.320
<v Speaker 3>he had a wonderful PowerPoint presentation saying, look, this was

0:18:55.359 --> 0:18:58.320
<v Speaker 3>the old golf course it was wonderful, but this is

0:18:58.359 --> 0:19:02.400
<v Speaker 3>the land you lost, and you're never going to get

0:19:02.400 --> 0:19:07.199
<v Speaker 3>that land back. However, you guys are lucky because you

0:19:07.280 --> 0:19:10.480
<v Speaker 3>have seventeen acres in the middle of the property that

0:19:10.560 --> 0:19:13.120
<v Speaker 3>you never used for golf, which was true, was up

0:19:13.119 --> 0:19:15.080
<v Speaker 3>on a hill, was the highest point on the golf course.

0:19:15.640 --> 0:19:19.959
<v Speaker 3>In nineteen twenty six, they didn't do that. And so

0:19:21.480 --> 0:19:25.480
<v Speaker 3>when he walked out of the room, there was a

0:19:25.520 --> 0:19:28.240
<v Speaker 3>fellow on our committee who had played the tour, made

0:19:28.240 --> 0:19:31.080
<v Speaker 3>a lot of cuts. I was a member named Dennis Trixler,

0:19:31.119 --> 0:19:33.920
<v Speaker 3>and Dennis turned and said, is there any doubt this

0:19:34.000 --> 0:19:37.280
<v Speaker 3>is our guy? And Dennis was good friends with Tom Lin.

0:19:37.800 --> 0:19:39.520
<v Speaker 3>In fact, he caddied for him a lot on the

0:19:39.560 --> 0:19:47.400
<v Speaker 3>senior tour. So we hired Phillips. He came up with

0:19:47.480 --> 0:19:49.359
<v Speaker 3>the plan at the golf course you see today. He

0:19:49.400 --> 0:19:52.600
<v Speaker 3>did have some other plans, but we wanted to stay

0:19:52.720 --> 0:19:56.159
<v Speaker 3>as true as we could to the nineteen thirty eight

0:19:56.200 --> 0:20:01.560
<v Speaker 3>aerial photograph, and part of that was our consideration with

0:20:02.400 --> 0:20:04.920
<v Speaker 3>We had been on the Golf Week Classic one hundred list,

0:20:06.680 --> 0:20:12.760
<v Speaker 3>and I asked Brad Klein, how much can we change

0:20:12.840 --> 0:20:16.000
<v Speaker 3>and still stay on the list, And he said, well,

0:20:16.040 --> 0:20:19.320
<v Speaker 3>you know, you can't change the routing, and so our

0:20:19.359 --> 0:20:23.119
<v Speaker 3>goals were rather modest. In our wildest dreams, we didn't

0:20:23.720 --> 0:20:29.639
<v Speaker 3>think we'd be where we wound up, and so so

0:20:29.680 --> 0:20:35.000
<v Speaker 3>Phillips was constrained to that and he restored well. I

0:20:35.080 --> 0:20:38.280
<v Speaker 3>remember I went with Phillips to Ken Venturi's house at

0:20:38.320 --> 0:20:42.720
<v Speaker 3>Rancho Mirage. We spent a day with Ken, because you know,

0:20:43.320 --> 0:20:45.560
<v Speaker 3>Ken had offered to help. He came up here for

0:20:45.600 --> 0:20:48.320
<v Speaker 3>several meetings. He had been a friend of mine. I

0:20:48.400 --> 0:20:51.080
<v Speaker 3>coached his grand children in the Little League. His son,

0:20:51.160 --> 0:20:54.679
<v Speaker 3>Matt is a very good friend of mine. And I

0:20:54.800 --> 0:20:58.760
<v Speaker 3>knew that Ken's opinion would carry some weight with our

0:20:58.800 --> 0:21:01.840
<v Speaker 3>older members because we needed to get a vote of

0:21:01.840 --> 0:21:06.240
<v Speaker 3>the members to borrow the money and that's we needed

0:21:06.240 --> 0:21:12.160
<v Speaker 3>to finance this. And so Ken we went to his house.

0:21:12.359 --> 0:21:15.520
<v Speaker 3>We spent a day with him. Then Ken came up

0:21:15.520 --> 0:21:19.720
<v Speaker 3>here and along with Aaron Oberholzer, who I know you've

0:21:19.760 --> 0:21:25.120
<v Speaker 3>done a podcast with. And Aaron is he's just he's

0:21:25.160 --> 0:21:29.040
<v Speaker 3>like a son to me. And Ken loved Aaron because

0:21:29.080 --> 0:21:35.320
<v Speaker 3>Aaron was like him. Public course, Golfer self taught Santase

0:21:35.480 --> 0:21:40.919
<v Speaker 3>state and so Aaron had won the at and t

0:21:41.760 --> 0:21:43.959
<v Speaker 3>the year that we were going to take the vote,

0:21:44.160 --> 0:21:47.919
<v Speaker 3>and so Aaron and Ken and Kyle, we had a

0:21:47.920 --> 0:21:53.920
<v Speaker 3>professional videographer and they made a CD which we sent

0:21:54.000 --> 0:21:56.920
<v Speaker 3>to all the members where they he toured the golf

0:21:56.920 --> 0:21:59.680
<v Speaker 3>course and they looked at different spots and they were

0:21:59.720 --> 0:22:03.119
<v Speaker 3>down on what is our driving range today used to

0:22:03.119 --> 0:22:06.280
<v Speaker 3>be the eighth hole, and that was it became very

0:22:07.560 --> 0:22:11.239
<v Speaker 3>a bone of contention with the members of why are

0:22:11.240 --> 0:22:14.199
<v Speaker 3>you moving the driving range? They liked it close to

0:22:14.240 --> 0:22:16.480
<v Speaker 3>the pro shop and so forth and so on, and

0:22:17.080 --> 0:22:21.360
<v Speaker 3>of course they have a driving range like we do

0:22:21.920 --> 0:22:25.520
<v Speaker 3>that doesn't require any netting, is a bonus that I

0:22:25.520 --> 0:22:31.159
<v Speaker 3>think most members just don't understand. And it's forty by

0:22:31.280 --> 0:22:35.680
<v Speaker 3>fifty all grass, and our old driving range was squeezed

0:22:35.720 --> 0:22:40.440
<v Speaker 3>in between the first and second fairways with an asphalt

0:22:40.600 --> 0:22:45.000
<v Speaker 3>hitting pad and a slice wind. So that really was

0:22:45.040 --> 0:22:47.479
<v Speaker 3>a pretty easy decision, but it was just a huge

0:22:48.520 --> 0:22:51.480
<v Speaker 3>shock for people to hear that they had to take

0:22:51.520 --> 0:22:54.440
<v Speaker 3>a cart and drive four hundred yards down to the range.

0:22:58.880 --> 0:23:04.719
<v Speaker 3>So we then after those things, we had a dinner

0:23:04.760 --> 0:23:12.840
<v Speaker 3>here and Venturi addressed the members and at that dinner,

0:23:12.920 --> 0:23:18.040
<v Speaker 3>Overhoulzer gave the club his at and t trophy, and

0:23:18.080 --> 0:23:20.640
<v Speaker 3>of course we all thought it was the first of many.

0:23:22.880 --> 0:23:25.600
<v Speaker 3>And Venturi stood shoulder to shoulder with Kyle Phillips and

0:23:25.600 --> 0:23:30.840
<v Speaker 3>Aaron and he said, you know, folks, you get one

0:23:30.880 --> 0:23:34.280
<v Speaker 3>shot at this and you don't get a mulligan. And

0:23:34.359 --> 0:23:37.240
<v Speaker 3>to me that was profound because there were many members

0:23:37.800 --> 0:23:41.880
<v Speaker 3>that while they they would go along with it, they

0:23:41.920 --> 0:23:45.960
<v Speaker 3>wanted to do a piecemeal approach, maybe do nine holes

0:23:46.000 --> 0:23:49.520
<v Speaker 3>at a time, or just fix a few greens. And

0:23:49.640 --> 0:23:53.040
<v Speaker 3>of course it ken understood, and he explained to them,

0:23:53.440 --> 0:23:56.760
<v Speaker 3>what you don't want is cereal fixes that could go

0:23:56.840 --> 0:24:01.840
<v Speaker 3>on for years. Just close it down, completely, blow it up,

0:24:02.680 --> 0:24:06.119
<v Speaker 3>and do it right. And so that's what we wound

0:24:06.200 --> 0:24:11.520
<v Speaker 3>up doing. We the vote carried to encumber the property

0:24:11.520 --> 0:24:15.040
<v Speaker 3>with a mortgage, and the Board of Directors had a

0:24:15.080 --> 0:24:18.400
<v Speaker 3>great deal of leeway in what happened next. There were

0:24:18.440 --> 0:24:25.280
<v Speaker 3>no more votes to be taken about process. When they

0:24:25.880 --> 0:24:30.680
<v Speaker 3>scraped the whole place. It was actually it was frightening

0:24:30.800 --> 0:24:34.480
<v Speaker 3>to me as someone who had been, you know, the

0:24:34.560 --> 0:24:37.879
<v Speaker 3>proponent for this, when I came out here and it

0:24:37.920 --> 0:24:42.720
<v Speaker 3>was all bare dirt, and I said, how, how in

0:24:42.760 --> 0:24:45.840
<v Speaker 3>the hell do you build a golf course in the

0:24:45.840 --> 0:24:50.000
<v Speaker 3>middle of an urban environment. I just didn't understand. I

0:24:50.000 --> 0:24:53.280
<v Speaker 3>didn't understand it because I had never seen it, and said,

0:24:53.280 --> 0:24:56.400
<v Speaker 3>a lot of people, you know, just don't to this day,

0:24:56.440 --> 0:25:00.280
<v Speaker 3>they don't understand that the place was just ground down

0:25:00.320 --> 0:25:04.000
<v Speaker 3>to bare dirt, big drainage ditches, you know, trenches, and

0:25:04.080 --> 0:25:08.000
<v Speaker 3>every fairway pipe millions of feet of pipe underground. You

0:25:08.080 --> 0:25:09.760
<v Speaker 3>never look at a golf course the same way in

0:25:09.800 --> 0:25:12.119
<v Speaker 3>your life until you've seen one built. And this was

0:25:12.160 --> 0:25:14.000
<v Speaker 3>the first time I had seen one built from the

0:25:14.040 --> 0:25:17.040
<v Speaker 3>ground up. Most people just thought, well, you're just going

0:25:17.119 --> 0:25:19.400
<v Speaker 3>to give it a nip and a tuck. It wasn't

0:25:19.440 --> 0:25:24.920
<v Speaker 3>the case, and the work went so rapidly it was shocking.

0:25:25.680 --> 0:25:29.159
<v Speaker 3>I think we were lucky because while we have neighbors

0:25:30.119 --> 0:25:35.000
<v Speaker 3>on three sides, we have no housing on the Westboro

0:25:35.000 --> 0:25:37.840
<v Speaker 3>Boulevard coming in from the freeway. And we brought in

0:25:37.880 --> 0:25:42.680
<v Speaker 3>five thousand truckloads of sand and so that wasn't a

0:25:42.680 --> 0:25:45.240
<v Speaker 3>big impact on the neighborhood. Just we created a lot

0:25:45.240 --> 0:25:49.959
<v Speaker 3>of dust and a lot of mess. And you know,

0:25:50.000 --> 0:25:53.119
<v Speaker 3>we went around to neighbors and we we powerwashed a

0:25:53.119 --> 0:25:56.520
<v Speaker 3>few houses and we gave them, you know, free coupons

0:25:56.560 --> 0:25:59.400
<v Speaker 3>for the car wash. And so forth. But they actually

0:26:00.600 --> 0:26:03.160
<v Speaker 3>they started. We got a little bit of a late jump.

0:26:03.200 --> 0:26:06.119
<v Speaker 3>It was closer to May, but late April or May seven,

0:26:07.560 --> 0:26:13.800
<v Speaker 3>and by the last green was seated in December. We

0:26:13.840 --> 0:26:17.960
<v Speaker 3>did have some terrible rains in October and we had

0:26:18.000 --> 0:26:20.640
<v Speaker 3>some setbacks there where we washed away some seed and

0:26:20.680 --> 0:26:22.520
<v Speaker 3>we had to do some things. It would have been faster.

0:26:23.119 --> 0:26:25.760
<v Speaker 3>So the longest period of time was in the construction.

0:26:25.920 --> 0:26:30.520
<v Speaker 3>It was growing the grass, and so the growing period

0:26:30.920 --> 0:26:38.879
<v Speaker 3>was until July of eight when we reopened. However, we

0:26:38.920 --> 0:26:42.560
<v Speaker 3>all know what was happening in the economy, and O

0:26:42.720 --> 0:26:48.720
<v Speaker 3>seven Lehman Brothers blew up, and then but eight Lehman

0:26:48.760 --> 0:26:50.520
<v Speaker 3>Brothers might have been owait. But the point is it

0:26:50.560 --> 0:26:51.600
<v Speaker 3>was starting to go south.

0:26:51.920 --> 0:26:54.600
<v Speaker 1>It was the worst time for a would have been

0:26:54.640 --> 0:26:57.080
<v Speaker 1>for a golf course to open, or in your case,

0:26:57.320 --> 0:27:01.440
<v Speaker 1>exactly just have Undertiken had taken a large sum of debt.

0:27:01.840 --> 0:27:03.879
<v Speaker 3>Yes, and and plus we had a lot of older

0:27:03.880 --> 0:27:08.960
<v Speaker 3>members who put themselves on the resigned list. And even then.

0:27:09.040 --> 0:27:12.600
<v Speaker 1>Talk about the contention you guys face from. You know,

0:27:12.760 --> 0:27:19.000
<v Speaker 1>obviously I imagine going from greens to greens and irrigration.

0:27:19.240 --> 0:27:22.679
<v Speaker 1>There was there was some members that were on the

0:27:22.720 --> 0:27:25.040
<v Speaker 1>other side of the fence of of we need to

0:27:25.119 --> 0:27:30.440
<v Speaker 1>completely you know, blow it up and restore, slash, renovate

0:27:30.480 --> 0:27:34.479
<v Speaker 1>a few holes of this. What what was that battle like?

0:27:37.760 --> 0:27:40.880
<v Speaker 3>When you have an equity club where the members own it,

0:27:42.840 --> 0:27:46.840
<v Speaker 3>you know people obviously they're invested in it. And I

0:27:46.880 --> 0:27:50.800
<v Speaker 3>think our biggest bonus contention was that we were going

0:27:50.920 --> 0:27:57.639
<v Speaker 3>very rapidly, and the people who opposed it most vociferously

0:28:01.000 --> 0:28:06.640
<v Speaker 3>wanted more input. They wanted more voting. For instance, one

0:28:07.320 --> 0:28:10.360
<v Speaker 3>one of the opposition's proposal was, well, have Kyle Phillips

0:28:10.359 --> 0:28:13.280
<v Speaker 3>submit five plans and we'll vote on the one we

0:28:13.440 --> 0:28:15.760
<v Speaker 3>like best. It's sort of like this rank choice voting

0:28:15.760 --> 0:28:21.960
<v Speaker 3>they do in San Francisco. All of these objections, some

0:28:22.920 --> 0:28:25.919
<v Speaker 3>of them were personal, quite frankly, people that just you know,

0:28:26.320 --> 0:28:29.520
<v Speaker 3>disagreed with the board for a number of reasons. There

0:28:29.520 --> 0:28:32.320
<v Speaker 3>were people that you know, felt there was an agenda

0:28:32.400 --> 0:28:35.200
<v Speaker 3>to price them out of the club and it would

0:28:35.240 --> 0:28:40.800
<v Speaker 3>be more expensive. There's all these little, sort of petty

0:28:41.440 --> 0:28:45.120
<v Speaker 3>things that happened at a club. And it's interesting because

0:28:45.200 --> 0:28:51.040
<v Speaker 3>obviously private clubs are a certain slice of America, maybe

0:28:51.080 --> 0:28:55.360
<v Speaker 3>you know, upper middle class or upper class. But yet

0:28:56.440 --> 0:28:58.360
<v Speaker 3>when it comes to their golf course, people can get

0:28:58.400 --> 0:29:04.200
<v Speaker 3>in terrible fights over it and be very petty. But

0:29:04.360 --> 0:29:07.840
<v Speaker 3>our contention always was that we we hired a pro

0:29:09.400 --> 0:29:13.240
<v Speaker 3>and he didn't need micromanaging from us, And the idea

0:29:14.080 --> 0:29:18.880
<v Speaker 3>that you know, a bunch of amateur golfers would be

0:29:19.000 --> 0:29:25.720
<v Speaker 3>voting on a plan was absurd. And the resentment came

0:29:26.120 --> 0:29:29.240
<v Speaker 3>when I think that the people who wanted more input,

0:29:29.520 --> 0:29:33.440
<v Speaker 3>when they realized that the bylaws gave the board tremendous

0:29:33.480 --> 0:29:38.920
<v Speaker 3>authority to do everything except borrow money. Just once the

0:29:39.040 --> 0:29:42.120
<v Speaker 3>vote passed to borrow the money, a lot of these

0:29:42.160 --> 0:29:45.560
<v Speaker 3>people said, well, let's vote on doing nine holes at

0:29:45.560 --> 0:29:48.800
<v Speaker 3>a time, like they did at Peninsula Club, and we said, no,

0:29:48.840 --> 0:29:50.840
<v Speaker 3>you got to read your bylaws more carefully. You don't

0:29:50.880 --> 0:29:52.840
<v Speaker 3>get to vote on that. So there was a lot

0:29:52.880 --> 0:29:57.520
<v Speaker 3>of acrimony around that. When we had the rainstorm and

0:29:57.560 --> 0:30:01.400
<v Speaker 3>we had we had a mudslide on seven, there was

0:30:01.520 --> 0:30:03.080
<v Speaker 3>some of the I told you sos.

0:30:05.040 --> 0:30:08.000
<v Speaker 1>And then when and probably during this time, you know,

0:30:08.160 --> 0:30:12.480
<v Speaker 1>more and more members are kind of being the silent

0:30:12.800 --> 0:30:15.320
<v Speaker 1>or the vocal minority.

0:30:15.440 --> 0:30:16.600
<v Speaker 3>Oh yes, very vocal.

0:30:16.840 --> 0:30:20.000
<v Speaker 1>More and more are dropping out at this time.

0:30:20.080 --> 0:30:23.880
<v Speaker 3>To correct because they still had to pay dues while

0:30:23.920 --> 0:30:24.920
<v Speaker 3>the place was closed.

0:30:25.400 --> 0:30:28.520
<v Speaker 1>Yeah, and then you have to couple on top of

0:30:28.560 --> 0:30:32.400
<v Speaker 1>that the financial you know, crisis that went happened.

0:30:32.600 --> 0:30:37.440
<v Speaker 3>That's correct now they're obviously the financial crisis didn't affect

0:30:37.440 --> 0:30:42.440
<v Speaker 3>our financing per se, because that was locked in. But

0:30:42.520 --> 0:30:47.120
<v Speaker 3>as far as recruiting members at the previous one hundred

0:30:47.120 --> 0:30:53.080
<v Speaker 3>thousand plus price, that went out the window. And so,

0:30:53.200 --> 0:30:54.840
<v Speaker 3>like I said, there were some people that said, see,

0:30:54.880 --> 0:30:57.760
<v Speaker 3>I told you so, this was a bad idea, and

0:30:57.920 --> 0:31:02.120
<v Speaker 3>so forth and so on. And then, of course, as

0:31:02.160 --> 0:31:05.200
<v Speaker 3>I said, they paid dues the fifteen months that it

0:31:05.240 --> 0:31:07.720
<v Speaker 3>was closed. A lot of people didn't like that. But

0:31:07.760 --> 0:31:11.280
<v Speaker 3>you still, we still ran the operation. We painted the clubhouse,

0:31:11.400 --> 0:31:15.640
<v Speaker 3>we had lunch every day, We left our chipping area open.

0:31:15.880 --> 0:31:19.000
<v Speaker 3>And the thing that I'm really the most proud of

0:31:19.840 --> 0:31:24.520
<v Speaker 3>is that the golf course contractor, who was the Olephant Company,

0:31:24.600 --> 0:31:28.720
<v Speaker 3>it was a wonderful guy. He took on our crew

0:31:30.240 --> 0:31:32.640
<v Speaker 3>and they did about forty or fifty percent of the work,

0:31:33.120 --> 0:31:37.320
<v Speaker 3>so we never laid off anybody. We had our bartenders

0:31:37.320 --> 0:31:41.400
<v Speaker 3>and locker room attendants. We taught them, you know, how

0:31:41.440 --> 0:31:44.120
<v Speaker 3>to paint and scrape, and they got the place ready

0:31:44.160 --> 0:31:48.520
<v Speaker 3>for paint. But when we reopened, I remember our green screw,

0:31:48.640 --> 0:31:51.840
<v Speaker 3>many of whom had been here twenty years plus. They

0:31:51.880 --> 0:31:53.760
<v Speaker 3>had a hat made and on the back of the

0:31:53.800 --> 0:31:56.680
<v Speaker 3>hat it said we built it, so they had ownership.

0:31:57.240 --> 0:32:01.520
<v Speaker 1>Yeah, I completely invested and and you know, part of

0:32:01.560 --> 0:32:05.120
<v Speaker 1>the project that can't be overstated. I feel like with

0:32:05.440 --> 0:32:10.440
<v Speaker 1>any project having the the Green's crew be a part

0:32:10.480 --> 0:32:10.760
<v Speaker 1>of it.

0:32:11.320 --> 0:32:14.320
<v Speaker 3>Well, especially with the tenure. I think we had half

0:32:14.360 --> 0:32:16.760
<v Speaker 3>a dozen guys with twenty years plus. We had one

0:32:16.760 --> 0:32:19.680
<v Speaker 3>fellow it was here almost fifty years, so I mean

0:32:19.680 --> 0:32:23.240
<v Speaker 3>it was unconscionable to think that you could just lay

0:32:23.280 --> 0:32:26.480
<v Speaker 3>them off and call them back fifteen months later and

0:32:26.600 --> 0:32:30.680
<v Speaker 3>expect them, you know, to be there a or to

0:32:30.720 --> 0:32:31.400
<v Speaker 3>not be bitter.

0:32:32.120 --> 0:32:38.040
<v Speaker 1>So they come back and whatever you're you're for example,

0:32:38.080 --> 0:32:40.800
<v Speaker 1>you switch to fescu grass. So also of a sudden,

0:32:40.840 --> 0:32:45.520
<v Speaker 1>there's new ways of maintaining it. They whenever you change

0:32:45.560 --> 0:32:49.440
<v Speaker 1>something at somebody's work, they usually get upset, you know.

0:32:49.440 --> 0:32:51.040
<v Speaker 3>If that's correct.

0:32:51.880 --> 0:32:54.000
<v Speaker 1>But they were all a part of building it, so

0:32:54.040 --> 0:32:57.120
<v Speaker 1>they understood why the change happened, and they understood, you know,

0:32:57.160 --> 0:33:00.640
<v Speaker 1>they were a part of the you know, different maintenance

0:33:00.680 --> 0:33:02.800
<v Speaker 1>practices that you were going to put in place.

0:33:02.920 --> 0:33:08.960
<v Speaker 3>That's correct and to you know, further make their lives

0:33:08.960 --> 0:33:12.479
<v Speaker 3>a little more difficult. The maintenance building that they had

0:33:12.520 --> 0:33:15.360
<v Speaker 3>used for years was in the middle of some property

0:33:15.400 --> 0:33:19.440
<v Speaker 3>that Phillips wanted and it was better for golf, and

0:33:19.520 --> 0:33:24.160
<v Speaker 3>so we moved all of our personnel to these temporary

0:33:24.160 --> 0:33:27.840
<v Speaker 3>structures you see in the parking lot. And it's taken

0:33:27.880 --> 0:33:30.360
<v Speaker 3>now ten years. We're finally going to build a maintenance building.

0:33:30.360 --> 0:33:33.440
<v Speaker 3>But so for all these years, you know, they worked

0:33:33.440 --> 0:33:36.440
<v Speaker 3>out of a I call them tents, but their tent

0:33:36.560 --> 0:33:40.200
<v Speaker 3>buildings and trailers, and we had a mechanic working outdoors

0:33:40.200 --> 0:33:43.800
<v Speaker 3>in the winter, so you know, they really this was

0:33:43.840 --> 0:33:47.520
<v Speaker 3>their baby. And I never heard a complaint about those

0:33:47.560 --> 0:33:51.120
<v Speaker 3>working conditions, which clearly were not what you would like.

0:33:52.040 --> 0:33:57.400
<v Speaker 3>So that was a great success. So when we opened

0:33:57.480 --> 0:34:03.080
<v Speaker 3>up for play, recession was kicking us in the teeth.

0:34:03.080 --> 0:34:04.400
<v Speaker 3>It was September of eight.

0:34:04.680 --> 0:34:09.279
<v Speaker 1>So how many members before, say, when you were in

0:34:09.320 --> 0:34:12.160
<v Speaker 1>the process of voting to get to take out the

0:34:12.239 --> 0:34:15.320
<v Speaker 1>loan versus when the course reopened.

0:34:16.920 --> 0:34:25.520
<v Speaker 3>We probably had forty resignations and maybe another sixty or

0:34:25.560 --> 0:34:28.960
<v Speaker 3>seventy people who had their name on a list to

0:34:29.000 --> 0:34:33.040
<v Speaker 3>get out. But they had to keep paying dues because

0:34:33.040 --> 0:34:35.799
<v Speaker 3>there was nobody coming in. So yeah, there were a

0:34:35.800 --> 0:34:45.759
<v Speaker 3>lot of unhappy people. And thankfully for us, the economy

0:34:46.600 --> 0:34:51.160
<v Speaker 3>rebounded faster in Silicon Valley than maybe the rest of

0:34:51.200 --> 0:34:55.680
<v Speaker 3>the country, and we started to get some notoriety. We

0:34:55.719 --> 0:35:00.840
<v Speaker 3>immediately got back on the Golfway Classic list. Ran Marrisett

0:35:01.040 --> 0:35:06.600
<v Speaker 3>from Golf Club Atlas gave us a big spread in

0:35:06.640 --> 0:35:09.440
<v Speaker 3>two thousand and eight. Actually that's when I first met him,

0:35:09.800 --> 0:35:12.880
<v Speaker 3>and I really think that that drove a lot of

0:35:13.320 --> 0:35:17.399
<v Speaker 3>high IQ golfers to visit here, and especially raiders. And

0:35:17.480 --> 0:35:24.080
<v Speaker 3>so as the economy improved, young people who could afford it,

0:35:24.080 --> 0:35:26.680
<v Speaker 3>were looking for a place to play, who were serious

0:35:26.719 --> 0:35:33.920
<v Speaker 3>about the game started to come around. And that I

0:35:33.960 --> 0:35:39.200
<v Speaker 3>think saved us financially is that we have probably turned

0:35:39.239 --> 0:35:44.759
<v Speaker 3>over two hundred and fifty people in those years. We

0:35:44.800 --> 0:35:50.640
<v Speaker 3>modified the bylaws in twenty ten, which I think has

0:35:50.640 --> 0:35:54.560
<v Speaker 3>had a huge impact on the club because we created

0:35:54.600 --> 0:35:58.560
<v Speaker 3>a special category for young men under forty and we

0:35:58.640 --> 0:36:02.920
<v Speaker 3>call that the Byron Nelson category because Byron Nelson was

0:36:02.960 --> 0:36:05.799
<v Speaker 3>a member here and was Ken Venturre's mentor and a

0:36:05.800 --> 0:36:10.759
<v Speaker 3>good friend of Lowery's. And so when we overhauled the bylaws.

0:36:11.200 --> 0:36:14.480
<v Speaker 3>We gave the board the latitude to create some ancillary

0:36:14.560 --> 0:36:19.200
<v Speaker 3>categories other than the owners. So we have national members,

0:36:20.000 --> 0:36:23.839
<v Speaker 3>We have these byrons who are under forty and are

0:36:23.920 --> 0:36:27.960
<v Speaker 3>paying their way gradually to full status, and we have

0:36:28.000 --> 0:36:33.480
<v Speaker 3>about three hundred and fifty owners. And that that structure

0:36:33.640 --> 0:36:38.120
<v Speaker 3>has given us a demographic balance. The club's gotten a

0:36:38.160 --> 0:36:43.560
<v Speaker 3>lot younger anyway, and as I said before, the the

0:36:43.640 --> 0:36:48.360
<v Speaker 3>preponderance of new members that have come in are either

0:36:48.600 --> 0:36:51.320
<v Speaker 3>you know, in the tech business or the financing thereof.

0:36:52.000 --> 0:36:55.920
<v Speaker 3>So there's there's the finance community, the venture community, and

0:36:55.960 --> 0:36:59.920
<v Speaker 3>the people in technology, and that seems to be the

0:37:00.239 --> 0:37:07.000
<v Speaker 3>you know, the main occupation of our members. And that

0:37:07.000 --> 0:37:10.080
<v Speaker 3>that's that's all you could ask for. Because right now

0:37:11.200 --> 0:37:18.120
<v Speaker 3>the club is full. It has a younger, more vibrant membership.

0:37:19.360 --> 0:37:21.440
<v Speaker 3>We went from a club that had a very heavy

0:37:21.520 --> 0:37:25.240
<v Speaker 3>cart culture to a club that is eighty percent walking.

0:37:27.400 --> 0:37:31.960
<v Speaker 3>We have a caddy program. Caddies aren't mandatory like they

0:37:31.960 --> 0:37:34.640
<v Speaker 3>are at some places, but more and more people are

0:37:34.680 --> 0:37:37.279
<v Speaker 3>taking them. We have the youngsters who caddy in the

0:37:37.320 --> 0:37:43.600
<v Speaker 3>summer from youth on course and it's it's become a

0:37:43.640 --> 0:37:45.960
<v Speaker 3>place one of our older members. Who's one of my

0:37:46.040 --> 0:37:50.360
<v Speaker 3>favorite people. He's a retired heart surgeon. He said to me,

0:37:51.960 --> 0:37:54.240
<v Speaker 3>this is a club for people who are serious about

0:37:54.239 --> 0:37:57.480
<v Speaker 3>the game, and I think that's true. It's doesn't mean

0:37:57.480 --> 0:38:01.439
<v Speaker 3>that everybody's a five handicap. The most high golf IQ

0:38:01.640 --> 0:38:06.040
<v Speaker 3>people I know are seventeen handicappers. But it's it's people

0:38:06.080 --> 0:38:10.719
<v Speaker 3>who respect the game and respect what we have here.

0:38:11.160 --> 0:38:16.279
<v Speaker 3>We have brought back one of the Golden Age classics

0:38:16.920 --> 0:38:20.520
<v Speaker 3>which had wandered so far afield from what it was

0:38:20.520 --> 0:38:24.920
<v Speaker 3>intended to be. That's that's the greatest accomplishment of what

0:38:24.960 --> 0:38:25.640
<v Speaker 3>we are today.

0:38:27.000 --> 0:38:30.319
<v Speaker 1>Now for a word from our sponsors. This episode is

0:38:30.360 --> 0:38:33.680
<v Speaker 1>powered by tdum Rior Trade. Great players change the game

0:38:33.760 --> 0:38:36.880
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0:38:36.880 --> 0:38:39.920
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0:38:52.120 --> 0:38:58.120
<v Speaker 1>learn more. Member SIPC. I think the story of cal

0:38:58.200 --> 0:39:00.440
<v Speaker 1>Club and one of the reasons I asked you'd come

0:39:00.480 --> 0:39:05.600
<v Speaker 1>on is such a with the culture shift, you know,

0:39:06.360 --> 0:39:09.799
<v Speaker 1>how the membership has changed, the type of member you

0:39:09.880 --> 0:39:13.640
<v Speaker 1>have now is such a worthwhile story for the rest

0:39:13.680 --> 0:39:17.000
<v Speaker 1>of the golf world. You know that looks at renovation,

0:39:17.080 --> 0:39:22.080
<v Speaker 1>whether it's a club and another city, a municipal course,

0:39:22.320 --> 0:39:25.360
<v Speaker 1>where putting the golf, you know, really it was a

0:39:25.840 --> 0:39:29.920
<v Speaker 1>example of putting the golf first and prioritizing the golf

0:39:30.000 --> 0:39:34.640
<v Speaker 1>rather than the rest of the club's activities, and putting

0:39:34.960 --> 0:39:38.640
<v Speaker 1>forth the best club a golf course product possible.

0:39:41.200 --> 0:39:45.960
<v Speaker 3>That's absolutely true, Andy. The the golf is the priority

0:39:46.239 --> 0:39:49.879
<v Speaker 3>in it. It had not been the priority by some

0:39:50.000 --> 0:39:55.560
<v Speaker 3>people who felt they could force country club activities on

0:39:55.680 --> 0:39:59.520
<v Speaker 3>members who didn't want to do it. And you know,

0:40:00.120 --> 0:40:02.319
<v Speaker 3>they came up with all kinds of schemes. You know,

0:40:02.360 --> 0:40:05.520
<v Speaker 3>they would if you brought a couple on Sunday, you'd

0:40:05.880 --> 0:40:08.840
<v Speaker 3>get no green fees, if you stayed for dinner, and

0:40:09.280 --> 0:40:12.640
<v Speaker 3>this sort of business. And like I said, you know,

0:40:12.800 --> 0:40:16.080
<v Speaker 3>the old thing about real estate is location, location, location.

0:40:16.719 --> 0:40:22.439
<v Speaker 3>This location was never meant for country club activities. It's

0:40:22.480 --> 0:40:25.640
<v Speaker 3>just it's very harsh here in the spring and summer.

0:40:26.360 --> 0:40:31.120
<v Speaker 3>So by putting the focus on golf, I think we're

0:40:31.160 --> 0:40:37.600
<v Speaker 3>identifying the people who appreciate that. As far as the culture,

0:40:38.600 --> 0:40:43.760
<v Speaker 3>it takes longer to change, and obviously you turn over members,

0:40:44.520 --> 0:40:48.040
<v Speaker 3>but you have to educate the new members. And I

0:40:48.080 --> 0:40:54.560
<v Speaker 3>think a big turning point was twenty twelve when we

0:40:54.680 --> 0:41:00.239
<v Speaker 3>hired our general manager, Glenn Smickley. I've said this before,

0:41:00.960 --> 0:41:03.080
<v Speaker 3>I've said it publicly, and Glenn knows how I feel

0:41:03.520 --> 0:41:06.480
<v Speaker 3>after Kyle Phillips. He's the best thing that happened to us.

0:41:06.520 --> 0:41:12.040
<v Speaker 3>And the reason is that Glenn was a superintendent by education.

0:41:13.480 --> 0:41:16.239
<v Speaker 3>He was to grow in superintendent at the Robert tren

0:41:16.320 --> 0:41:20.200
<v Speaker 3>Jones Golf Club in Virginia over twenty two years, rising

0:41:20.239 --> 0:41:23.560
<v Speaker 3>to be the general manager, and he oversaw the first

0:41:23.600 --> 0:41:28.800
<v Speaker 3>three President's Cups, two as a superintendent, one as a GM.

0:41:28.960 --> 0:41:33.760
<v Speaker 3>So he's very well versed in all aspects of running

0:41:33.760 --> 0:41:36.920
<v Speaker 3>a club, but moreover taking care of a golf course.

0:41:37.719 --> 0:41:43.120
<v Speaker 3>He also knows everybody in golf and when he came here,

0:41:45.920 --> 0:41:48.440
<v Speaker 3>the management of our club, like a lot of clubs,

0:41:49.239 --> 0:41:56.880
<v Speaker 3>had fallen on various boards of directors who tend to

0:41:56.960 --> 0:42:01.080
<v Speaker 3>want to micromanage a club's activities. So we had a

0:42:01.120 --> 0:42:03.439
<v Speaker 3>GM who was really not much of a golf guy,

0:42:04.280 --> 0:42:08.320
<v Speaker 3>and then you had the club pro and the superintendent.

0:42:09.880 --> 0:42:13.359
<v Speaker 3>And what happens at a lot of clubs. It's sometimes

0:42:13.200 --> 0:42:17.160
<v Speaker 3>it's comical, but it's tragic. They get like Bushwood and

0:42:17.280 --> 0:42:21.279
<v Speaker 3>you have a president with a big ego, may or

0:42:21.320 --> 0:42:22.840
<v Speaker 3>may not know anything about golf.

0:42:23.760 --> 0:42:25.920
<v Speaker 1>It's kind of similar to what you were talking about

0:42:25.920 --> 0:42:29.840
<v Speaker 1>with who are we to tell this pro architect what

0:42:29.920 --> 0:42:33.759
<v Speaker 1>he should do? Correct amateurs? You know, like nobody comes

0:42:33.760 --> 0:42:36.359
<v Speaker 1>to your job and tells you what to do that

0:42:36.400 --> 0:42:39.040
<v Speaker 1>you know, does something completely different in life.

0:42:39.320 --> 0:42:45.040
<v Speaker 3>That's exactly right. And so the shift, the paradigm shift,

0:42:45.520 --> 0:42:49.800
<v Speaker 3>was to get the board to buy into the fact

0:42:50.680 --> 0:42:55.920
<v Speaker 3>that they're there for governance, not management, and we have

0:42:56.000 --> 0:43:01.880
<v Speaker 3>a general manager who is capable in all areas of

0:43:01.920 --> 0:43:05.760
<v Speaker 3>the operation to be the chief operating officer of this club.

0:43:07.239 --> 0:43:11.680
<v Speaker 3>Now the trick was over, you know, several turnovers of

0:43:11.719 --> 0:43:16.800
<v Speaker 3>board members to get board members to buy into that, because,

0:43:17.719 --> 0:43:21.200
<v Speaker 3>let's face it, at clubs like this, you have, you know,

0:43:21.400 --> 0:43:25.000
<v Speaker 3>people that own their own businesses, so it's their way

0:43:25.040 --> 0:43:28.520
<v Speaker 3>or the highway. You have you know, corporate executives who

0:43:29.640 --> 0:43:35.040
<v Speaker 3>are important people and very capable people. But exactly and

0:43:35.200 --> 0:43:41.040
<v Speaker 3>so right now we are there. And I think when

0:43:41.080 --> 0:43:44.080
<v Speaker 3>when Glenn came on board, the big thing was his

0:43:44.200 --> 0:43:49.360
<v Speaker 3>background as a superintendent, because we were going through a

0:43:49.480 --> 0:43:55.680
<v Speaker 3>period where the golf course budget was not commensurate with

0:43:55.800 --> 0:44:00.200
<v Speaker 3>the growing status of the golf course and that was

0:44:00.200 --> 0:44:03.399
<v Speaker 3>a tough sell to some board members. And wait a minute,

0:44:03.440 --> 0:44:05.760
<v Speaker 3>what do you mean we need this equipment, that equipment?

0:44:06.520 --> 0:44:08.640
<v Speaker 3>Why does it cost so much more to keep this

0:44:08.800 --> 0:44:11.040
<v Speaker 3>rescue this way, to keep it well? Because we're a

0:44:11.080 --> 0:44:14.279
<v Speaker 3>top one hundred golf course. Now we've got to start

0:44:14.320 --> 0:44:19.160
<v Speaker 3>acting like one. And so for many years, as I

0:44:19.200 --> 0:44:24.680
<v Speaker 3>alluded to, before the dues were artificially suppressed, there was

0:44:24.880 --> 0:44:27.879
<v Speaker 3>a big culture shock in getting the monthly costs where

0:44:27.880 --> 0:44:31.880
<v Speaker 3>they need to be to be who we are. And

0:44:32.480 --> 0:44:35.760
<v Speaker 3>we're there now. And a lot of that credit goes

0:44:35.800 --> 0:44:39.879
<v Speaker 3>to Glenn, where the board said, Okay, here's a list

0:44:39.880 --> 0:44:41.880
<v Speaker 3>of equipment, what do we really need, how can we

0:44:41.920 --> 0:44:44.360
<v Speaker 3>do this? What can we buy? What can we lease?

0:44:44.640 --> 0:44:47.040
<v Speaker 3>So forth and so on, And now you know, he's

0:44:47.080 --> 0:44:50.960
<v Speaker 3>assembled his staff, he's hired our pro or food and

0:44:50.960 --> 0:44:56.719
<v Speaker 3>beverage director. We have great staff, a great clubhouse engineer.

0:44:57.560 --> 0:44:59.600
<v Speaker 3>We just we have so many great people. I mean,

0:44:59.840 --> 0:45:02.200
<v Speaker 3>I kind of pinch myself every day hoping that none

0:45:02.239 --> 0:45:04.719
<v Speaker 3>of them go away. And we have a great board

0:45:04.760 --> 0:45:08.880
<v Speaker 3>of directors who understands the difference between governance and management,

0:45:08.960 --> 0:45:12.799
<v Speaker 3>and so, you know, knock Wood, we can keep going

0:45:12.840 --> 0:45:13.520
<v Speaker 3>in that direction.

0:45:14.200 --> 0:45:16.520
<v Speaker 1>I think you touched on it a little bit, but

0:45:16.840 --> 0:45:23.080
<v Speaker 1>hiring Glenn who had a clear expertise in your core

0:45:23.200 --> 0:45:26.879
<v Speaker 1>product again once again, you know that focus on your

0:45:26.880 --> 0:45:32.040
<v Speaker 1>core product is something I you know, if you tried

0:45:32.080 --> 0:45:34.920
<v Speaker 1>to put this on to say a public golf scale,

0:45:35.120 --> 0:45:38.200
<v Speaker 1>it would be say, you're a municipality, You've got your

0:45:38.320 --> 0:45:44.120
<v Speaker 1>your parks and recreation board or you know, part of

0:45:44.160 --> 0:45:47.960
<v Speaker 1>the municipality is almost like your board. And hiring a

0:45:48.040 --> 0:45:52.239
<v Speaker 1>GM that really gets golf should be their chief focus,

0:45:52.880 --> 0:45:55.120
<v Speaker 1>as opposed to a GM that might know how to

0:45:55.160 --> 0:45:56.000
<v Speaker 1>run a restaurant.

0:45:56.360 --> 0:45:59.480
<v Speaker 3>Right. No, there's there's no doubt about it. And you

0:45:59.480 --> 0:46:02.000
<v Speaker 3>know there's other clubs around here that are more country clubbish,

0:46:02.480 --> 0:46:05.120
<v Speaker 3>but they have professional food people and they have a

0:46:05.160 --> 0:46:07.400
<v Speaker 3>director of golf, and big budgets and so forth and

0:46:07.440 --> 0:46:10.879
<v Speaker 3>so on. That's not who we are. We're all about

0:46:10.880 --> 0:46:12.160
<v Speaker 3>the golf in a way.

0:46:12.200 --> 0:46:16.120
<v Speaker 1>A country club or any golf course, especially one that

0:46:16.239 --> 0:46:22.000
<v Speaker 1>has food service, apool tennis. It's a business that's got

0:46:22.400 --> 0:46:27.200
<v Speaker 1>more variety than most businesses. You know, most businesses outside

0:46:27.200 --> 0:46:31.719
<v Speaker 1>of like very large companies, are very focused on what

0:46:31.760 --> 0:46:35.640
<v Speaker 1>they do. So in a way, you should almost run

0:46:35.800 --> 0:46:39.560
<v Speaker 1>all the businesses as separate siloed businesses and allow somebody

0:46:39.600 --> 0:46:43.000
<v Speaker 1>to run those businesses that have specialize in that.

0:46:43.000 --> 0:46:47.040
<v Speaker 3>That's true. However, the practical side is most of these

0:46:47.080 --> 0:46:50.840
<v Speaker 3>clubs I have memberships between three hundred and fifty and

0:46:50.880 --> 0:46:55.000
<v Speaker 3>five hundred people, so you have a limited audience. So therefore,

0:46:55.719 --> 0:46:58.719
<v Speaker 3>you know, the food and beverage can't make money, so

0:46:58.760 --> 0:47:01.480
<v Speaker 3>they have quarterly minimum. And you know, there are certain

0:47:01.520 --> 0:47:04.319
<v Speaker 3>things that are particular to private clubs that are just

0:47:04.400 --> 0:47:08.120
<v Speaker 3>it's a luxury. It's not intended to be a profit

0:47:08.200 --> 0:47:13.000
<v Speaker 3>making sort of thing. What we're seeing here, I'm seeing

0:47:13.000 --> 0:47:16.960
<v Speaker 3>it with some of our new members. This is their

0:47:17.000 --> 0:47:22.680
<v Speaker 3>second club, believe it or not. And most of them

0:47:23.000 --> 0:47:26.359
<v Speaker 3>live further south where in the summertime the weather could

0:47:26.360 --> 0:47:29.480
<v Speaker 3>be twenty or thirty degrees warmer than here, and so

0:47:29.520 --> 0:47:32.839
<v Speaker 3>they'll belong to a club closer to home that has

0:47:32.920 --> 0:47:35.920
<v Speaker 3>all those amenities that the family would like, and then

0:47:35.960 --> 0:47:39.000
<v Speaker 3>this is their place for serious golf, And to me,

0:47:40.239 --> 0:47:43.839
<v Speaker 3>that's that's a heck of a formula if somebody can

0:47:43.880 --> 0:47:44.359
<v Speaker 3>afford it.

0:47:45.320 --> 0:47:47.880
<v Speaker 1>Yeah, and there might not be a ton of people

0:47:47.920 --> 0:47:51.640
<v Speaker 1>that can afford it, but the I think the balance

0:47:51.680 --> 0:47:57.360
<v Speaker 1>of having the golf and nobody joins a country club

0:47:59.239 --> 0:48:03.719
<v Speaker 1>and nobody joined a country club without golf, right, those

0:48:03.719 --> 0:48:06.400
<v Speaker 1>were like there's very few. There's a few social clubs,

0:48:06.760 --> 0:48:09.320
<v Speaker 1>but that's a very small number. Nobody's joining in a

0:48:09.360 --> 0:48:12.880
<v Speaker 1>country club for the food, that's correct, like the food

0:48:13.200 --> 0:48:16.240
<v Speaker 1>in the pool and the tennis at most country clubs

0:48:16.520 --> 0:48:20.239
<v Speaker 1>are a sales tool to get to play golf there,

0:48:21.239 --> 0:48:23.239
<v Speaker 1>you know, and to get the whole buy in of

0:48:23.280 --> 0:48:23.800
<v Speaker 1>the family.

0:48:24.120 --> 0:48:24.800
<v Speaker 3>That's correct.

0:48:25.120 --> 0:48:28.719
<v Speaker 1>So that's you know, I think that's where every you know,

0:48:28.760 --> 0:48:31.920
<v Speaker 1>a lot of its losses where you know, and this

0:48:32.080 --> 0:48:36.319
<v Speaker 1>is my opinion, is focusing on that stuff is ancillary

0:48:36.400 --> 0:48:39.239
<v Speaker 1>to the golf course. The golf course should always be

0:48:39.280 --> 0:48:42.440
<v Speaker 1>your priority because without the golf course, you don't have

0:48:42.520 --> 0:48:42.920
<v Speaker 1>a club.

0:48:44.680 --> 0:48:50.400
<v Speaker 3>Yes, and bear in mind though that even at private clubs,

0:48:50.440 --> 0:48:53.480
<v Speaker 3>I remember the statistic that the average handicap is sixteen.

0:48:56.160 --> 0:49:00.359
<v Speaker 3>I think people appreciate a good golf course if it's

0:49:00.360 --> 0:49:03.000
<v Speaker 3>a great club, that's highly ranked. So if you belong

0:49:03.080 --> 0:49:07.800
<v Speaker 3>to well, what are great courses that are also country clubs.

0:49:07.840 --> 0:49:09.600
<v Speaker 3>There's a lot of them you can name. There's Oak

0:49:09.640 --> 0:49:13.920
<v Speaker 3>Hill and maybe Madina and have you know, a full

0:49:14.400 --> 0:49:18.240
<v Speaker 3>menu of family activities. But you're right, people take pride

0:49:18.239 --> 0:49:20.719
<v Speaker 3>in the golf course and part of it is its

0:49:20.800 --> 0:49:25.919
<v Speaker 3>reputation and what other people tell them about it. And

0:49:26.000 --> 0:49:28.520
<v Speaker 3>so that's all we have is the golf course. But

0:49:28.840 --> 0:49:31.440
<v Speaker 3>I agree with you that you know, the primary function

0:49:31.520 --> 0:49:34.840
<v Speaker 3>of a country club is the golf course, and you

0:49:34.920 --> 0:49:36.719
<v Speaker 3>have to focus on that and make it as good

0:49:36.719 --> 0:49:40.080
<v Speaker 3>as it can be. There are some locations that, you know,

0:49:40.160 --> 0:49:43.560
<v Speaker 3>the golf courses the land is not quite right or

0:49:44.280 --> 0:49:48.520
<v Speaker 3>but we're so lucky that we still have the majority

0:49:48.719 --> 0:49:51.840
<v Speaker 3>of this original golden Golden Age golf course.

0:49:52.160 --> 0:49:55.440
<v Speaker 1>We've talked a lot about the overhaul and you know,

0:49:55.480 --> 0:49:57.920
<v Speaker 1>all the successes. Is there anything if you could go

0:49:58.000 --> 0:50:01.920
<v Speaker 1>back in time, would you do anything differentrently from the

0:50:01.960 --> 0:50:05.360
<v Speaker 1>way you guys went about the process?

0:50:07.160 --> 0:50:09.520
<v Speaker 3>No, I don't think so. There were some things along

0:50:09.560 --> 0:50:13.320
<v Speaker 3>the way that we may have negotiated a little differently

0:50:13.440 --> 0:50:18.839
<v Speaker 3>with finances and so forth, but it's all. It's water

0:50:18.960 --> 0:50:24.400
<v Speaker 3>under the bridge now. And I know Kyle Phillips doesn't

0:50:24.440 --> 0:50:28.600
<v Speaker 3>have any second thoughts. He's you know, he wants to.

0:50:29.000 --> 0:50:32.080
<v Speaker 3>We're tweaking the AHT a little bit. He was never

0:50:32.160 --> 0:50:35.480
<v Speaker 3>quite happy the way that came out, and we're going

0:50:35.520 --> 0:50:38.520
<v Speaker 3>to raise that a little bit. We've taken out car

0:50:38.640 --> 0:50:44.520
<v Speaker 3>pass here and there. But no, really, there's no regrets

0:50:44.840 --> 0:50:46.279
<v Speaker 3>about how this came out.

0:50:47.200 --> 0:50:49.799
<v Speaker 1>We've talked a lot about culture. It's always like for

0:50:49.920 --> 0:50:52.920
<v Speaker 1>any whether you're a company or whether you're a club,

0:50:53.200 --> 0:50:57.160
<v Speaker 1>always something that's evolving changing. What type of stuff are

0:50:57.160 --> 0:51:01.080
<v Speaker 1>you guys working on now to continue to evolve the

0:51:01.120 --> 0:51:03.600
<v Speaker 1>culture in the direction you want to go.

0:51:08.800 --> 0:51:11.200
<v Speaker 3>You know, I observe this now I'm not a board

0:51:11.200 --> 0:51:17.759
<v Speaker 3>member anymore, and I think we have a terrific board

0:51:18.400 --> 0:51:21.680
<v Speaker 3>and we have a reputation as a fun a fun club.

0:51:23.440 --> 0:51:26.400
<v Speaker 3>I remember during the Open, Sports Illustrated does the Golf

0:51:26.440 --> 0:51:30.160
<v Speaker 3>Plus edition, and you know they said the best of

0:51:30.200 --> 0:51:31.960
<v Speaker 3>this in the Bay Area, best of that, and of

0:51:31.960 --> 0:51:36.960
<v Speaker 3>course they always vote us the best bar. It is

0:51:37.000 --> 0:51:41.520
<v Speaker 3>a place that people can come and have a great

0:51:41.520 --> 0:51:48.440
<v Speaker 3>deal of fun and camaraderie. I think what the board

0:51:48.920 --> 0:51:53.360
<v Speaker 3>is we're constantly sensitive to is you can't become a

0:51:53.360 --> 0:51:58.920
<v Speaker 3>frat house either, So yes, you should have fun, but

0:51:59.120 --> 0:52:03.720
<v Speaker 3>it's still a gentleman golf club and I think that's

0:52:04.239 --> 0:52:09.719
<v Speaker 3>where we're evolving a little bit. And it's a fine line.

0:52:10.000 --> 0:52:13.000
<v Speaker 3>You can't have everybody be a scold and say you

0:52:13.520 --> 0:52:16.799
<v Speaker 3>don't have any fun. But you and I have been

0:52:16.800 --> 0:52:19.960
<v Speaker 3>to clubs where you know things are very quiet and staid,

0:52:21.000 --> 0:52:24.479
<v Speaker 3>and you know people don't talk above a whisper. Well,

0:52:25.680 --> 0:52:28.640
<v Speaker 3>this club's not like that. We have a younger membership,

0:52:29.280 --> 0:52:33.600
<v Speaker 3>they have fun. We're very welcoming to the kids. I

0:52:33.640 --> 0:52:36.919
<v Speaker 3>know a local country club here where there's no kids

0:52:36.960 --> 0:52:42.200
<v Speaker 3>under eighteen are even allowed in the locker room. We're

0:52:42.239 --> 0:52:45.320
<v Speaker 3>not like that. This is a place for the members

0:52:45.400 --> 0:52:52.320
<v Speaker 3>to enjoy. We try to treat a guest like a member,

0:52:53.160 --> 0:52:55.960
<v Speaker 3>and we get comments about that all the time. You

0:52:56.040 --> 0:52:59.480
<v Speaker 3>see a perfect stranger sitting at the bar, and if

0:52:59.520 --> 0:53:02.399
<v Speaker 3>you looks lonely or he's waiting for his host, one

0:53:02.440 --> 0:53:05.920
<v Speaker 3>of our members will invariably go up and say hi, welcome.

0:53:06.719 --> 0:53:12.520
<v Speaker 3>You never want to lose that. And but still it's

0:53:12.800 --> 0:53:16.320
<v Speaker 3>it's a gentleman's club, and for instance, the culture. We've

0:53:16.719 --> 0:53:19.720
<v Speaker 3>had a few tournaments where we have coat and tie

0:53:19.719 --> 0:53:23.520
<v Speaker 3>for dinner. Well, coat and tie is a tough sell

0:53:23.600 --> 0:53:28.560
<v Speaker 3>in Silicon Valley. Silicon Valley single handedly killed fashion in America.

0:53:29.200 --> 0:53:33.080
<v Speaker 3>But it just adds a touch of class, I think,

0:53:34.040 --> 0:53:36.760
<v Speaker 3>And so you know, those are the little things.

0:53:36.880 --> 0:53:39.640
<v Speaker 1>It's kind of it's probably the hardest thing is is

0:53:41.760 --> 0:53:46.560
<v Speaker 1>towing the line between being with tradition but also being

0:53:47.160 --> 0:53:48.520
<v Speaker 1>you know, up with the times.

0:53:48.920 --> 0:53:49.120
<v Speaker 3>You know.

0:53:49.239 --> 0:53:52.120
<v Speaker 1>So it's somewhere people want to hang out and people

0:53:52.160 --> 0:53:55.120
<v Speaker 1>want you know that are younger that are your future

0:53:55.560 --> 0:53:56.680
<v Speaker 1>owners of the club.

0:53:57.080 --> 0:54:00.319
<v Speaker 3>Well, that's correct, and so we when new people them in,

0:54:00.360 --> 0:54:02.920
<v Speaker 3>we asked them to purchase a club jacket. And I'm

0:54:02.960 --> 0:54:04.960
<v Speaker 3>sure that there's some of our younger members that sort

0:54:05.000 --> 0:54:08.520
<v Speaker 3>of wrinkle their nose and go, well, that's that's so Bushwood.

0:54:08.640 --> 0:54:12.799
<v Speaker 3>That's old, stuffy East Coast clubs. But you know, there's

0:54:12.800 --> 0:54:17.120
<v Speaker 3>something to be said for tradition and being well dressed

0:54:17.200 --> 0:54:21.760
<v Speaker 3>and well mannered. I hope that hasn't gone out of style.

0:54:22.120 --> 0:54:25.160
<v Speaker 1>Well, I mean, you talked about it, and when the

0:54:25.920 --> 0:54:31.160
<v Speaker 1>club fell the furthest from its prominent was probably when

0:54:31.160 --> 0:54:34.440
<v Speaker 1>you had the least amount of members that respected the

0:54:34.560 --> 0:54:37.760
<v Speaker 1>tradition of the club and the history of the club.

0:54:38.200 --> 0:54:41.719
<v Speaker 3>I think so or they were maybe well meaning, but

0:54:42.600 --> 0:54:46.440
<v Speaker 3>their notion of what a golf club should be was

0:54:47.400 --> 0:54:52.120
<v Speaker 3>not what it should be. They just didn't know. Nice people,

0:54:52.960 --> 0:54:59.640
<v Speaker 3>but no golf I Q. Unfortunately, you know, some of

0:54:59.680 --> 0:55:04.000
<v Speaker 3>them gotten positions of governance. And that's another thing I'd

0:55:04.120 --> 0:55:08.520
<v Speaker 3>love to insert here, is that I've been around the

0:55:08.520 --> 0:55:13.560
<v Speaker 3>game my whole life, and I remember even hearing this

0:55:13.640 --> 0:55:16.360
<v Speaker 3>from my dad in the nineteen fifties on the East Coast,

0:55:17.360 --> 0:55:21.359
<v Speaker 3>that the better players at a club, the people who

0:55:21.440 --> 0:55:25.640
<v Speaker 3>knew the game anyway, usually didn't want to be bothered.

0:55:26.560 --> 0:55:29.080
<v Speaker 3>They go, come on, I come up here to play golf.

0:55:29.160 --> 0:55:32.160
<v Speaker 3>I want to be left alone. I got enough trouble

0:55:32.200 --> 0:55:34.960
<v Speaker 3>at work. I don't need headaches of being on a

0:55:35.040 --> 0:55:42.200
<v Speaker 3>volunteer board. That is what causes clubs to go downhill,

0:55:43.400 --> 0:55:48.320
<v Speaker 3>because I saw it happen here. The people who should

0:55:48.320 --> 0:55:51.160
<v Speaker 3>be running the affairs of the club don't want to

0:55:51.200 --> 0:55:54.840
<v Speaker 3>be bothered, and so into that vacuum go to the

0:55:54.840 --> 0:56:02.160
<v Speaker 3>people who serve, who either don't have the back or

0:56:02.840 --> 0:56:07.320
<v Speaker 3>they have ulterior motives of ego, of this, of wanting

0:56:07.360 --> 0:56:11.359
<v Speaker 3>to make a statement, and you know they serve for

0:56:11.400 --> 0:56:15.600
<v Speaker 3>all the wrong reasons, and so you know, not to

0:56:15.640 --> 0:56:19.600
<v Speaker 3>be melodramatic, but I think it was Edmund Burke who

0:56:19.640 --> 0:56:24.440
<v Speaker 3>said tyranny succeeds when good men do nothing. Well, this

0:56:24.560 --> 0:56:29.000
<v Speaker 3>golf club went pretty far down the wrong road because

0:56:29.120 --> 0:56:34.520
<v Speaker 3>good men did nothing. And in the years since, we

0:56:34.640 --> 0:56:38.480
<v Speaker 3>have a wonderful member who was in the CEO of

0:56:38.520 --> 0:56:43.000
<v Speaker 3>a professional search firm, and he taught us how to recruit,

0:56:43.360 --> 0:56:46.359
<v Speaker 3>and we've recruited board members. We've gone to those good

0:56:46.400 --> 0:56:51.359
<v Speaker 3>men and said you need to serve and a lot

0:56:51.360 --> 0:56:54.160
<v Speaker 3>of them were reluctant, but they're glad they did it

0:56:54.200 --> 0:56:59.759
<v Speaker 3>once they did it. But we actively recruit, as we say,

0:57:00.080 --> 0:57:05.320
<v Speaker 3>look for the best athlete, because the guy that raises

0:57:05.360 --> 0:57:07.280
<v Speaker 3>his hand and says I want to be on the board,

0:57:07.520 --> 0:57:11.479
<v Speaker 3>I'm always suspicious of that guy. We want. We try

0:57:11.480 --> 0:57:14.680
<v Speaker 3>to get people involved early on in the process. Get

0:57:14.719 --> 0:57:17.480
<v Speaker 3>on a committee, get on the greens committee, get on

0:57:17.520 --> 0:57:20.200
<v Speaker 3>the finance committees, see how the place really works. Most

0:57:20.240 --> 0:57:22.960
<v Speaker 3>members have no idea what it takes to run a club,

0:57:23.080 --> 0:57:26.400
<v Speaker 3>what it takes to grow the grass. And you try

0:57:26.440 --> 0:57:30.200
<v Speaker 3>to get people involved and then from that will bubble

0:57:30.320 --> 0:57:32.880
<v Speaker 3>up to the top, your best people because it's a

0:57:32.880 --> 0:57:37.160
<v Speaker 3>big commitment. It's you know, the president of the club

0:57:37.400 --> 0:57:40.280
<v Speaker 3>winds up here every day and one spell or another,

0:57:40.360 --> 0:57:42.800
<v Speaker 3>and right now we're in the process of building a building.

0:57:43.320 --> 0:57:47.360
<v Speaker 3>But it does take a commitment, and finding the people

0:57:47.360 --> 0:57:50.040
<v Speaker 3>who are willing to make that commitment is the key

0:57:50.120 --> 0:57:51.640
<v Speaker 3>to sustaining what we have here.

0:57:54.240 --> 0:57:59.240
<v Speaker 1>Yeah, that I mean putting stock. I'd never even thought

0:57:59.240 --> 0:58:03.200
<v Speaker 1>about that before, but when I was a member at

0:58:03.240 --> 0:58:06.360
<v Speaker 1>a club, I would go and didn't want to be

0:58:06.680 --> 0:58:10.200
<v Speaker 1>talk to you about anything. It's like almost a refuge place.

0:58:10.840 --> 0:58:12.680
<v Speaker 3>That's how you get Judge Mails.

0:58:14.920 --> 0:58:19.920
<v Speaker 1>Bushwood. Bushwood is actually a perfect thing for people, a

0:58:19.920 --> 0:58:22.120
<v Speaker 1>perfect example of what not to do for everyone.

0:58:22.160 --> 0:58:22.680
<v Speaker 3>That's correct.

0:58:23.800 --> 0:58:28.240
<v Speaker 1>Beyond a you know, a comedic masterpiece, it's actually a

0:58:28.280 --> 0:58:32.360
<v Speaker 1>great movie to watch and say, this is where everybody

0:58:32.440 --> 0:58:33.760
<v Speaker 1>goes wrong for a sec.

0:58:34.280 --> 0:58:37.840
<v Speaker 3>The old saying in humor there is truth. You know

0:58:37.880 --> 0:58:42.360
<v Speaker 3>what makes comedians funny, They're usually reflecting on something very

0:58:42.360 --> 0:58:47.080
<v Speaker 3>true about the human condition. And while it was hyperbole,

0:58:47.960 --> 0:58:52.320
<v Speaker 3>Bushwood was the model for how many clubs operated.

0:58:54.280 --> 0:58:58.880
<v Speaker 1>You've obviously invested a ton of time thought, and you've

0:58:58.920 --> 0:59:02.560
<v Speaker 1>been out at cal club for you know, such.

0:59:02.400 --> 0:59:04.240
<v Speaker 3>A long time, half a century almost.

0:59:04.520 --> 0:59:08.400
<v Speaker 1>I'm getting there. And when you are out on the

0:59:08.400 --> 0:59:11.720
<v Speaker 1>golf course, is there a spot on the course where

0:59:11.720 --> 0:59:15.160
<v Speaker 1>you stand and you're like, wow, it gets you kind

0:59:15.160 --> 0:59:15.800
<v Speaker 1>of every time.

0:59:17.280 --> 0:59:19.160
<v Speaker 3>Yeah, on the back of the sixth hole, because you

0:59:19.200 --> 0:59:23.240
<v Speaker 3>look out over the entire back nine, and of course

0:59:23.480 --> 0:59:25.520
<v Speaker 3>you've been here. But for people that are listening that

0:59:25.600 --> 0:59:29.120
<v Speaker 3>haven't been here, if they look at the aerial photos,

0:59:29.120 --> 0:59:33.080
<v Speaker 3>they can find online that the front nine originally was

0:59:33.440 --> 0:59:37.960
<v Speaker 3>a counterclockwise loop, kind of a link that went around

0:59:37.960 --> 0:59:41.360
<v Speaker 3>the hill in the middle, and the back nine has

0:59:41.480 --> 0:59:47.240
<v Speaker 3>six contiguous fairways, so they're really two different architectural styles,

0:59:47.840 --> 0:59:51.800
<v Speaker 3>and the front nine had been compromised by the street

0:59:51.960 --> 0:59:56.280
<v Speaker 3>beginning put in. But Kyle Phillips with what he did,

0:59:57.000 --> 0:59:58.800
<v Speaker 3>now the front nine is as good as the back nine.

0:59:58.840 --> 1:00:01.200
<v Speaker 3>Everybody that played here ago say, boy, the back nine

1:00:01.240 --> 1:00:03.840
<v Speaker 3>is great. The front nine is just so. So now

1:00:03.840 --> 1:00:06.960
<v Speaker 3>the front nine is equal to the back. But there's

1:00:07.000 --> 1:00:09.880
<v Speaker 3>something majestic about the back because you see it all

1:00:10.640 --> 1:00:15.080
<v Speaker 3>from the sixth screen and you've seen that. It's just

1:00:15.240 --> 1:00:19.160
<v Speaker 3>it's fabulous. And even though there are six contiguous fairways,

1:00:19.440 --> 1:00:21.439
<v Speaker 3>it doesn't feel cramped. It's not a back and forth

1:00:21.520 --> 1:00:25.160
<v Speaker 3>golf course because there's tremendous scale from the center line

1:00:25.160 --> 1:00:27.040
<v Speaker 3>of one fairway to the center line of the other.

1:00:27.480 --> 1:00:29.760
<v Speaker 3>And this is another thing that I learned from Phillips.

1:00:30.400 --> 1:00:36.360
<v Speaker 3>And he's just brilliant. He's become a friend. We made

1:00:36.400 --> 1:00:40.680
<v Speaker 3>him an honorary member, and nothing gets done here without him.

1:00:41.320 --> 1:00:44.240
<v Speaker 3>And that's another bit of advice that I would give

1:00:44.280 --> 1:00:48.400
<v Speaker 3>to people who are thinking about doing this. Once you've

1:00:48.440 --> 1:00:50.200
<v Speaker 3>got the work done, and if you've left it to

1:00:50.280 --> 1:00:54.640
<v Speaker 3>a pro like Phillips, then you can't have amateurs come

1:00:54.680 --> 1:00:57.240
<v Speaker 3>back in and start to fiddle with it. Be goes,

1:00:57.280 --> 1:00:59.800
<v Speaker 3>I can tell you. I mean, we weren't open three months.

1:01:00.040 --> 1:01:01.960
<v Speaker 3>People would come up to me and say, geez, you

1:01:01.960 --> 1:01:04.160
<v Speaker 3>think we ought to change this over here or cut this.

1:01:04.920 --> 1:01:10.720
<v Speaker 3>So Phillips was made a member immediately and we have

1:01:10.840 --> 1:01:13.360
<v Speaker 3>stuck to this. Now. It's not in the bylaws or anything,

1:01:13.400 --> 1:01:17.280
<v Speaker 3>but everybody buys into the fact that nothing happens to

1:01:17.320 --> 1:01:20.800
<v Speaker 3>this golf course without Phillips signing on.

1:01:21.960 --> 1:01:24.720
<v Speaker 1>That makes a lot of sense, you know. Speaking to

1:01:24.760 --> 1:01:27.600
<v Speaker 1>that back nine, I think what's so cool is that

1:01:28.400 --> 1:01:31.480
<v Speaker 1>from that point from six, then you kind of descend

1:01:31.520 --> 1:01:34.200
<v Speaker 1>down and then you pop back up, and then you

1:01:34.240 --> 1:01:37.520
<v Speaker 1>play back down in eleven, and then it's like you're

1:01:37.560 --> 1:01:40.520
<v Speaker 1>climbing up a ladder, and then you get the dramatic

1:01:40.560 --> 1:01:43.400
<v Speaker 1>clothes of the short part three, the par five that

1:01:43.480 --> 1:01:46.200
<v Speaker 1>crests over the hill, and then eighteen plays right back

1:01:46.240 --> 1:01:49.240
<v Speaker 1>down into the bowl. There's just so much variety in

1:01:49.320 --> 1:01:52.400
<v Speaker 1>the topography and the roles of the land that it

1:01:52.520 --> 1:01:54.760
<v Speaker 1>do you know while you're playing back and forth for

1:01:54.920 --> 1:02:00.280
<v Speaker 1>a stretch of holes, each one the the content words

1:02:00.320 --> 1:02:03.080
<v Speaker 1>that cut through the fairway, where the greens positioned, how

1:02:03.080 --> 1:02:06.760
<v Speaker 1>the bunkers are arranged, are so varied that it's not

1:02:07.400 --> 1:02:08.440
<v Speaker 1>back and forth.

1:02:08.160 --> 1:02:13.200
<v Speaker 3>Golf that's correct. And of course the wind is the

1:02:13.240 --> 1:02:16.080
<v Speaker 3>defender of the golf course against the good player, and

1:02:16.120 --> 1:02:19.000
<v Speaker 3>the prevailing wind coming off the ocean is in your

1:02:19.000 --> 1:02:23.800
<v Speaker 3>face on some very hard holes, like thirteen. Fifteen is

1:02:23.840 --> 1:02:28.560
<v Speaker 3>a short par five, but it's dead uphill and it's

1:02:28.560 --> 1:02:31.360
<v Speaker 3>into the wind most of the time. I don't want

1:02:31.400 --> 1:02:33.600
<v Speaker 3>listeners to get the impression that this is a hilly

1:02:33.680 --> 1:02:39.440
<v Speaker 3>golf course. The land has nice movement, but the difference

1:02:39.480 --> 1:02:44.000
<v Speaker 3>in elevation. The sixth green is two hundred and twenty

1:02:44.000 --> 1:02:47.439
<v Speaker 3>feet above sea level and the first fairway, the first

1:02:47.480 --> 1:02:50.320
<v Speaker 3>green is eighty feet so this is about one hundred

1:02:50.320 --> 1:02:52.720
<v Speaker 3>and sixty, you know, so it's not a hilly place,

1:02:53.080 --> 1:02:56.000
<v Speaker 3>but it's got nice movement. It's got enough so it's

1:02:56.040 --> 1:03:01.360
<v Speaker 3>easy to walk, and you know, it's just it's just

1:03:01.360 --> 1:03:05.480
<v Speaker 3>a pleasure to play every day. And the wind it's

1:03:05.560 --> 1:03:07.479
<v Speaker 3>never plays the same every day. You don't get tired

1:03:07.520 --> 1:03:08.240
<v Speaker 3>of play in here.

1:03:08.680 --> 1:03:11.240
<v Speaker 1>Yeah, and then you get different weather so much here

1:03:11.280 --> 1:03:15.000
<v Speaker 1>and that it's that it's always changing. Even in the

1:03:15.040 --> 1:03:18.200
<v Speaker 1>middle of your round, it can shift. I've had it happened.

1:03:18.200 --> 1:03:22.040
<v Speaker 1>So Al, I really appreciate the time. I hope all

1:03:22.040 --> 1:03:24.720
<v Speaker 1>of our listeners enjoy and and can take a little

1:03:24.720 --> 1:03:28.320
<v Speaker 1>bit from this to their home course, home club, because

1:03:28.360 --> 1:03:31.840
<v Speaker 1>I think Cal Club's been one of the in the past,

1:03:32.040 --> 1:03:35.720
<v Speaker 1>you know, two decades, clubs that have elevated themselves and

1:03:35.800 --> 1:03:38.840
<v Speaker 1>golf courses that have improved the most over time. So

1:03:39.040 --> 1:03:42.800
<v Speaker 1>AL appreciate the time, and I hope everybody enjoys the story.

1:03:43.200 --> 1:03:45.880
<v Speaker 3>Well I hope so too. I just hope that somebody

1:03:45.920 --> 1:03:48.880
<v Speaker 3>can say that, you know, he left the place better

1:03:48.880 --> 1:03:51.640
<v Speaker 3>than he found it. That's all I ever want to

1:03:51.680 --> 1:03:53.560
<v Speaker 3>be said. Thank you.

1:03:53.880 --> 1:03:57.280
<v Speaker 1>The club moved around a little bit and there was

1:03:57.360 --> 1:04:02.040
<v Speaker 1>a lot of intertwining of some of San Francisco's most

1:04:02.080 --> 1:04:05.440
<v Speaker 1>prominent clubs with different properties tell us a little bit

1:04:05.480 --> 1:04:09.400
<v Speaker 1>about the early days of the California Golf Club and

1:04:09.440 --> 1:04:12.760
<v Speaker 1>the different sites before they finally settled where the golf

1:04:12.760 --> 1:04:13.560
<v Speaker 1>course is today.

1:04:15.040 --> 1:04:17.880
<v Speaker 2>Oh. One of my favorite quotes is from an article

1:04:17.920 --> 1:04:20.720
<v Speaker 2>in one of the California periodicals in the nineteen twenties

1:04:20.760 --> 1:04:23.640
<v Speaker 2>which said, if ever a club was born with a

1:04:23.680 --> 1:04:27.080
<v Speaker 2>silver spoon in its mouth, it was the California Golf

1:04:27.080 --> 1:04:30.720
<v Speaker 2>Club of San Francisco. And the reason for that is

1:04:30.800 --> 1:04:36.120
<v Speaker 2>because it inherited both already made golf course and already

1:04:36.160 --> 1:04:39.200
<v Speaker 2>made club out that they didn't have to acquire it

1:04:39.680 --> 1:04:42.680
<v Speaker 2>to leased it. Because the San Francisco Golf Club left

1:04:43.200 --> 1:04:48.600
<v Speaker 2>the Ingleside property to go pursue their ultimate and final destination.

1:04:48.480 --> 1:04:53.200
<v Speaker 1>After Ingleside, then they moved over to the current location.

1:04:55.360 --> 1:05:00.600
<v Speaker 2>Exactly when the California Golf Club was created, it was

1:05:00.720 --> 1:05:04.320
<v Speaker 2>in an attempt to fill a gap in the market.

1:05:04.920 --> 1:05:07.800
<v Speaker 2>So you had the country Club, the San Francisco Golf Club,

1:05:08.280 --> 1:05:12.400
<v Speaker 2>which contrary to its current state of affairs, really focused

1:05:12.480 --> 1:05:15.560
<v Speaker 2>much more on social activities at the time, and then

1:05:15.600 --> 1:05:20.040
<v Speaker 2>you had municipal golf and for the keen golfer who

1:05:20.120 --> 1:05:23.360
<v Speaker 2>wanted neither the social side of things nor the overcrowded

1:05:23.360 --> 1:05:25.760
<v Speaker 2>beginners on the municipal golf course. There was nothing in

1:05:25.800 --> 1:05:29.040
<v Speaker 2>the middle, and so that was really the original intent

1:05:29.560 --> 1:05:32.960
<v Speaker 2>behind the creation of the California Golf Club at Ingleside.

1:05:33.000 --> 1:05:35.200
<v Speaker 2>But they had one fundamental flaw in all of that,

1:05:35.240 --> 1:05:38.360
<v Speaker 2>which is they didn't own the land. And so in

1:05:38.400 --> 1:05:42.600
<v Speaker 2>the early nineteen twenties, taking a look at the landscape,

1:05:42.600 --> 1:05:46.400
<v Speaker 2>there was a general assumption that all of the land surrounding,

1:05:46.440 --> 1:05:49.840
<v Speaker 2>Lakener said, which included the Ingleside Course which is now

1:05:49.880 --> 1:05:53.840
<v Speaker 2>San Francisco State University, and included San Francisco Golf Club,

1:05:54.080 --> 1:05:57.200
<v Speaker 2>the Olympic Club, Harding Park, all of that, that the

1:05:57.280 --> 1:05:59.919
<v Speaker 2>land was going to become too valuable for golf course

1:06:00.200 --> 1:06:04.560
<v Speaker 2>and was going to be turned into housing. So in

1:06:05.840 --> 1:06:08.520
<v Speaker 2>a bit of sort of innovative thinking, they decided to

1:06:08.560 --> 1:06:12.320
<v Speaker 2>move further down the peninsula, seven miles south of Lake

1:06:12.360 --> 1:06:15.160
<v Speaker 2>Merced and the land that they found in south San

1:06:15.200 --> 1:06:20.200
<v Speaker 2>Francisco was they thought the best land available close to

1:06:20.240 --> 1:06:23.480
<v Speaker 2>San Francisco, and so in nineteen twenty four they acquired

1:06:23.480 --> 1:06:26.120
<v Speaker 2>the property and spent two years building it in nineteen

1:06:26.160 --> 1:06:28.840
<v Speaker 2>twenty six open for good. And of course there's no

1:06:28.880 --> 1:06:32.080
<v Speaker 2>way they could have forecasted the Great Depression and everything

1:06:32.120 --> 1:06:35.880
<v Speaker 2>that followed, which changed everything. And I think one of

1:06:35.880 --> 1:06:38.880
<v Speaker 2>the things, and this is a bit of a tenuous link,

1:06:38.880 --> 1:06:41.160
<v Speaker 2>but I think it's worth pursuing, is that the creation

1:06:41.360 --> 1:06:44.960
<v Speaker 2>of the hetch Hetchy Reservoir, which provided water to the

1:06:45.040 --> 1:06:49.480
<v Speaker 2>San Francisco Peninsula, changed the value of Lake Merced as

1:06:49.520 --> 1:06:53.680
<v Speaker 2>a source of water for the citizens of that peninsula.

1:06:53.720 --> 1:06:59.400
<v Speaker 1>Interesting with the evolution of California Golf Club to think

1:06:59.440 --> 1:07:03.160
<v Speaker 1>about how the San Francisco Golf Club, which now is

1:07:03.240 --> 1:07:08.000
<v Speaker 1>like a strictly golf club, and what the California Golf

1:07:08.000 --> 1:07:12.680
<v Speaker 1>Clubs morphed into over time before the you know, undertaking

1:07:12.680 --> 1:07:15.200
<v Speaker 1>of the renovation, they kind of flipped roles in a

1:07:15.240 --> 1:07:16.360
<v Speaker 1>way a little bit.

1:07:18.560 --> 1:07:20.160
<v Speaker 2>I think there are lots of different ways to look

1:07:20.200 --> 1:07:23.200
<v Speaker 2>at it, and clubs can go through different lives. And

1:07:23.280 --> 1:07:26.160
<v Speaker 2>there were periods of time when at the California Golf

1:07:26.160 --> 1:07:29.720
<v Speaker 2>Club it was intended to be thirty six holes, the

1:07:29.840 --> 1:07:33.600
<v Speaker 2>land was more than four hundred acres, but only eighteen

1:07:33.640 --> 1:07:36.680
<v Speaker 2>holes never built, and so through time it just sort

1:07:36.720 --> 1:07:39.080
<v Speaker 2>of shrank and shrank and the land was whittled down,

1:07:39.160 --> 1:07:42.080
<v Speaker 2>either through the sale of properties to keep the club

1:07:42.120 --> 1:07:45.320
<v Speaker 2>going or eminent domain for a variety of different reasons.

1:07:45.840 --> 1:07:48.720
<v Speaker 2>But there was a time when tennis courts were considered,

1:07:48.800 --> 1:07:51.400
<v Speaker 2>which would be a mass to the club today. And

1:07:51.440 --> 1:07:55.520
<v Speaker 2>so I think everything's backwards in a straight line when

1:07:55.520 --> 1:07:58.800
<v Speaker 2>you look backwards. But at the time the kind of

1:07:59.680 --> 1:08:03.960
<v Speaker 2>high golf IQ culture that currently defines the California Golf Club,

1:08:04.320 --> 1:08:08.040
<v Speaker 2>that's not the story throughout its entire history with.

1:08:08.160 --> 1:08:13.240
<v Speaker 1>That golf IQ. So the course originally when they moved

1:08:13.400 --> 1:08:19.040
<v Speaker 1>to the South San Francisco location, the architectural lineage so

1:08:19.479 --> 1:08:24.840
<v Speaker 1>originally was laid out by Vernon McCann avy McCann well.

1:08:24.880 --> 1:08:27.519
<v Speaker 2>Even earlier than that, it was actually Willy Locke, who

1:08:27.600 --> 1:08:30.000
<v Speaker 2>was involved with a number of other golf courses on

1:08:30.080 --> 1:08:34.600
<v Speaker 2>the San Francisco Peninsula. He routed the golf course. And

1:08:34.680 --> 1:08:39.360
<v Speaker 2>it's interesting to go through the minute books because literally

1:08:39.400 --> 1:08:42.639
<v Speaker 2>two days on the job, Willi Locke was let go

1:08:43.160 --> 1:08:45.840
<v Speaker 2>and Vernon McCann replaced him as the architect of record

1:08:46.520 --> 1:08:47.559
<v Speaker 2>in nineteen twenty four.

1:08:48.560 --> 1:08:52.720
<v Speaker 1>Unbelievable two days. It's got to be one of the shortest,

1:08:53.680 --> 1:08:56.599
<v Speaker 1>shortest stints as a golf course architect in the history

1:08:56.640 --> 1:08:57.000
<v Speaker 1>at time.

1:08:58.880 --> 1:09:01.839
<v Speaker 2>Who's to say, but a lot was happening. And then

1:09:02.400 --> 1:09:06.040
<v Speaker 2>what McCann did over the course of the next year

1:09:06.040 --> 1:09:09.280
<v Speaker 2>and a half was build a golf course that, again

1:09:09.439 --> 1:09:14.759
<v Speaker 2>going back to the minutes, the board said, was changed

1:09:14.840 --> 1:09:18.919
<v Speaker 2>materially from the one that Locke had laid out originally,

1:09:19.000 --> 1:09:20.800
<v Speaker 2>even though some of the holes and routings might have

1:09:20.880 --> 1:09:23.519
<v Speaker 2>been the same. Essentially, when it opened for play in

1:09:23.560 --> 1:09:27.280
<v Speaker 2>nineteen twenty six, it was a golf course by Bertan McCann.

1:09:27.720 --> 1:09:32.360
<v Speaker 1>Okay, so then it opens in nineteen twenty six, and

1:09:33.280 --> 1:09:35.800
<v Speaker 1>shortly after Alison mackenzie came in.

1:09:35.840 --> 1:09:39.719
<v Speaker 2>Right, I think Alison mackenzie and Robert Hunter. It should

1:09:39.720 --> 1:09:42.599
<v Speaker 2>also be said, through the American Golf Course Construction Company,

1:09:42.880 --> 1:09:46.320
<v Speaker 2>they were the ones who and the details on exactly

1:09:46.320 --> 1:09:49.640
<v Speaker 2>what occurred are a little bit light, but there was

1:09:49.800 --> 1:09:54.760
<v Speaker 2>general reconstruction. At least a couple of greens were rebuilt,

1:09:55.120 --> 1:09:59.480
<v Speaker 2>and all of the fairway bunkering and bunkering style was adopted.

1:10:00.120 --> 1:10:04.000
<v Speaker 2>If you look at photographs from nineteen twenty six, before mackenzie,

1:10:04.040 --> 1:10:06.840
<v Speaker 2>Hunter and the American Golf Course Construction Company got involved,

1:10:07.200 --> 1:10:10.440
<v Speaker 2>there was none of the sort of mackenzie style fingering

1:10:10.520 --> 1:10:14.160
<v Speaker 2>and capes and bays and really dramatic artistic bunkers. There

1:10:14.200 --> 1:10:18.000
<v Speaker 2>was much more oval plane and straightforward in shape.

1:10:20.160 --> 1:10:24.360
<v Speaker 1>So what year was that that they came in?

1:10:24.479 --> 1:10:29.800
<v Speaker 2>Nineteen twenty eight is generally when it's all sort of ascribed.

1:10:29.880 --> 1:10:34.800
<v Speaker 2>There's a newspaper advertisement, sorry, magazine advertisement from the late

1:10:34.880 --> 1:10:37.760
<v Speaker 2>nineteen I think it's November December of nineteen twenty eight,

1:10:38.680 --> 1:10:42.120
<v Speaker 2>which has a photograph of the tenth Green at California

1:10:42.160 --> 1:10:45.720
<v Speaker 2>Golf Club and lists a number of other projects that

1:10:46.160 --> 1:10:50.000
<v Speaker 2>the American Golf Construction Company is working on, including the

1:10:50.080 --> 1:10:53.200
<v Speaker 2>work at Cyprus Point, so that gives you your date

1:10:53.280 --> 1:10:56.679
<v Speaker 2>for that work. Plus there's a nineteen twenty nine aerial

1:10:56.720 --> 1:11:02.879
<v Speaker 2>photograph that shows the McKenzie style bunkers still relatively raw

1:11:03.720 --> 1:11:05.000
<v Speaker 2>in shape.

1:11:06.160 --> 1:11:09.240
<v Speaker 1>It's amazing with all the aerials you can kind of

1:11:09.479 --> 1:11:13.719
<v Speaker 1>track it all nineteen twenty nine. Then you know shortly

1:11:13.760 --> 1:11:16.960
<v Speaker 1>after that the Great Depression hits. How does the club

1:11:17.360 --> 1:11:18.200
<v Speaker 1>go through that?

1:11:21.160 --> 1:11:25.360
<v Speaker 2>I don't think. The interesting thing is there's since photographs

1:11:25.360 --> 1:11:28.680
<v Speaker 2>from nineteen forty and it's easy to look back on

1:11:29.160 --> 1:11:31.160
<v Speaker 2>the twenties and the thirties of this golden names of

1:11:31.160 --> 1:11:36.320
<v Speaker 2>golf course architecture, and there's no way to anybody sort

1:11:36.320 --> 1:11:39.160
<v Speaker 2>of a reasonably right mind would compare the photographs of

1:11:39.240 --> 1:11:43.080
<v Speaker 2>the sort of post Mackenzie era in the nineteen thirties

1:11:43.080 --> 1:11:46.320
<v Speaker 2>when the trees were growing and filling up, and nobody

1:11:46.320 --> 1:11:49.000
<v Speaker 2>would say that that golf course is better than the

1:11:49.000 --> 1:11:53.719
<v Speaker 2>golf course that the members played today. No chance, both

1:11:53.720 --> 1:11:57.000
<v Speaker 2>in the beauty of the landscape, the architectural features, the

1:11:57.040 --> 1:12:00.639
<v Speaker 2>balance of the trees, the open spaces, the views, none

1:12:00.640 --> 1:12:04.840
<v Speaker 2>of that. But the club weathered the storm of I

1:12:04.880 --> 1:12:07.880
<v Speaker 2>think did a great depression of World War Two in

1:12:07.920 --> 1:12:09.679
<v Speaker 2>a fun way, so that a lot of the leading

1:12:09.760 --> 1:12:15.000
<v Speaker 2>citizens of San Francisco were members of the California Golf Club,

1:12:15.120 --> 1:12:17.000
<v Speaker 2>not just the California Golf Club. One of the interesting

1:12:17.040 --> 1:12:18.800
<v Speaker 2>things I'm not sure if al covernt or not it

1:12:18.840 --> 1:12:21.720
<v Speaker 2>was how Eddie Lowry was both the president of cal

1:12:21.760 --> 1:12:24.600
<v Speaker 2>Club in nineteen forty seven and the club champion at

1:12:24.640 --> 1:12:25.599
<v Speaker 2>San Francisco Golf Club.

1:12:27.280 --> 1:12:32.880
<v Speaker 1>He didn't so that was into the fifties. And when

1:12:32.880 --> 1:12:36.560
<v Speaker 1>did they start to make major golf course alterations.

1:12:37.880 --> 1:12:41.720
<v Speaker 2>Well, the fundamental change from a golf course standpoint comes

1:12:41.760 --> 1:12:45.400
<v Speaker 2>in the middle nineteen sixties because of eminent domain, So

1:12:45.520 --> 1:12:50.320
<v Speaker 2>the County of San Mateo claims the land on the

1:12:50.360 --> 1:12:54.599
<v Speaker 2>north side of the golf course, which encompassed the old first, second,

1:12:55.040 --> 1:12:57.840
<v Speaker 2>or third, fourth holes all the way along what's now

1:12:57.920 --> 1:13:02.120
<v Speaker 2>Westboro Boulevard, and county paid for the Robert Trent Jones

1:13:02.520 --> 1:13:06.320
<v Speaker 2>Senior design firm to come in in the late sixties

1:13:06.400 --> 1:13:09.960
<v Speaker 2>and rebuild those holes. So some of the great holes

1:13:09.960 --> 1:13:12.840
<v Speaker 2>from the early days in the McCann and mackenzie era

1:13:12.960 --> 1:13:18.200
<v Speaker 2>were lost forever along the creek that's now under Westboro Boulevard.

1:13:18.479 --> 1:13:22.400
<v Speaker 2>And it was that change architecturally to the golf course,

1:13:22.400 --> 1:13:25.840
<v Speaker 2>along with some economic challenges in the San Frusco Bay

1:13:25.840 --> 1:13:29.000
<v Speaker 2>area in the nineteen seventies that really started to change

1:13:29.000 --> 1:13:31.720
<v Speaker 2>the culture of the club away from the kind of

1:13:31.760 --> 1:13:35.840
<v Speaker 2>players golf club that had attracted Ken Van Curiy and

1:13:36.080 --> 1:13:38.960
<v Speaker 2>Harvey Ward and Eugene Salvage and George Archer in the

1:13:38.960 --> 1:13:42.479
<v Speaker 2>fifties and sixties, into a different kind of local golf

1:13:42.520 --> 1:13:44.559
<v Speaker 2>club in the next couple of decades.

1:13:45.240 --> 1:13:49.240
<v Speaker 1>And so then the club goes on and there are

1:13:49.560 --> 1:13:55.360
<v Speaker 1>pretty minimal changes until the renovation from Kyle Phillips or

1:13:55.439 --> 1:13:55.840
<v Speaker 1>is there.

1:13:55.720 --> 1:13:58.920
<v Speaker 2>More no I'd say there was some substantial changes. So

1:13:59.000 --> 1:14:01.960
<v Speaker 2>keep in mind that the club hosted the nineteen seventy

1:14:02.560 --> 1:14:05.479
<v Speaker 2>c USGA Senior Amateur Championship, which is its one and

1:14:05.560 --> 1:14:09.639
<v Speaker 2>only USGA championship, and this was all post Robert Trent

1:14:09.720 --> 1:14:12.600
<v Speaker 2>Jones changes and ponds had been installed. There was a

1:14:12.680 --> 1:14:16.160
<v Speaker 2>drop shot part three, and it was generally accepted that

1:14:16.200 --> 1:14:18.880
<v Speaker 2>this was an outstanding course. In fact, if you look

1:14:18.920 --> 1:14:22.960
<v Speaker 2>at the club's archive, there's a letter from Frank Hannigan

1:14:23.000 --> 1:14:26.719
<v Speaker 2>at the USJA, the long time executive and executive director,

1:14:26.760 --> 1:14:30.360
<v Speaker 2>talking about the quality of the golf course as the side.

1:14:30.640 --> 1:14:33.640
<v Speaker 2>An interesting point is that Gene Andrews, who won that

1:14:33.760 --> 1:14:37.920
<v Speaker 2>nineteen seventy Senior Amateur, is believed to be the first

1:14:38.000 --> 1:14:41.080
<v Speaker 2>person to win a USG national championship using an anchored

1:14:41.240 --> 1:14:47.519
<v Speaker 2>long putter. Nineteen seventy events pretty wild. But as the

1:14:47.520 --> 1:14:52.439
<v Speaker 2>golf course matured and trees grew in the seventies and eighties,

1:14:52.439 --> 1:14:56.040
<v Speaker 2>and finances were difficult and the focus wasn't put into

1:14:56.080 --> 1:14:59.960
<v Speaker 2>maintenance like it is today. I think the club shift

1:15:00.080 --> 1:15:03.240
<v Speaker 2>did from and this is all due respect to the

1:15:03.240 --> 1:15:05.280
<v Speaker 2>people who did the best they could at the time

1:15:05.320 --> 1:15:10.080
<v Speaker 2>they had it shifted away from a club where golf

1:15:10.600 --> 1:15:13.360
<v Speaker 2>first came together as a club to just simply a

1:15:13.360 --> 1:15:17.400
<v Speaker 2>place where people played golf. The membership was much more transitory,

1:15:18.120 --> 1:15:21.800
<v Speaker 2>coming and going, and the priorities were not about golf,

1:15:21.880 --> 1:15:25.040
<v Speaker 2>they were about other things. And one of the byproducts

1:15:25.040 --> 1:15:28.760
<v Speaker 2>of this was in I can't remember the exact dates

1:15:28.800 --> 1:15:32.960
<v Speaker 2>right now, but the installation of the ponds on the

1:15:33.000 --> 1:15:35.720
<v Speaker 2>eleventh and the eighteenth holes, and if you look at

1:15:36.560 --> 1:15:39.960
<v Speaker 2>some of the photos into the nineteen nineties and early

1:15:40.000 --> 1:15:43.640
<v Speaker 2>two thousands, when you played that famous twelve hole looking

1:15:44.439 --> 1:15:47.680
<v Speaker 2>away from the clubhouse, you had a pond on either side,

1:15:48.080 --> 1:15:49.880
<v Speaker 2>right and left of you as you were approaching the

1:15:49.920 --> 1:15:50.559
<v Speaker 2>par three.

1:15:52.200 --> 1:15:57.400
<v Speaker 1>Definitely a stark contrast to today's version. Would you say

1:15:57.439 --> 1:15:59.439
<v Speaker 1>about go ahead?

1:16:00.520 --> 1:16:01.680
<v Speaker 2>Well, I was just going to say. One of the

1:16:01.680 --> 1:16:05.320
<v Speaker 2>other things is the introduction of things that you wouldn't

1:16:05.360 --> 1:16:08.200
<v Speaker 2>see a cow Club now, such as hedges around the tees.

1:16:09.040 --> 1:16:13.479
<v Speaker 2>There was a lot of visual clutter and interference in

1:16:13.520 --> 1:16:16.720
<v Speaker 2>a way that seems completely alien now because the Cow

1:16:16.760 --> 1:16:20.479
<v Speaker 2>Club landscape is one of the cleanest, tightest, most open

1:16:21.400 --> 1:16:22.599
<v Speaker 2>anywhere in American golf.

1:16:23.000 --> 1:16:26.160
<v Speaker 1>How would you say what Cow Club was doing? And

1:16:26.240 --> 1:16:29.160
<v Speaker 1>you know what kind of happened with the trees, the hedges,

1:16:29.280 --> 1:16:33.880
<v Speaker 1>the ponds. It was more following the trends really of

1:16:33.920 --> 1:16:35.920
<v Speaker 1>the industry at the time. Correct.

1:16:37.600 --> 1:16:40.080
<v Speaker 2>Yeah, I think the idea that golf clubs exist in

1:16:40.080 --> 1:16:46.600
<v Speaker 2>a vacuum is completely unreasonable. Golf Clubs are cultural byproducts

1:16:46.640 --> 1:16:49.360
<v Speaker 2>and people live in that culture, and so they're looking

1:16:49.360 --> 1:16:52.000
<v Speaker 2>around and they're seeing what's fashionable. And if water and

1:16:52.080 --> 1:16:55.680
<v Speaker 2>trees are fashionable, and fountains are fashionable and hedges are fashionable,

1:16:55.680 --> 1:16:57.719
<v Speaker 2>then it's hard to resist those forces.

1:16:58.680 --> 1:17:02.920
<v Speaker 1>And then with the changes that they made, so in

1:17:02.960 --> 1:17:07.080
<v Speaker 1>a way they were somewhat reactionary in this period. And

1:17:07.240 --> 1:17:10.759
<v Speaker 1>would you say, you know, from a historical standpoint, looking

1:17:10.800 --> 1:17:15.320
<v Speaker 1>at what we're seeing now at the you know, the

1:17:15.400 --> 1:17:19.200
<v Speaker 1>last twenty so years of golf architecture. In a way

1:17:19.120 --> 1:17:23.280
<v Speaker 1>they were on the forefront when they underwent the renovation

1:17:23.360 --> 1:17:26.280
<v Speaker 1>with Kyle Phillips, where they were on the leading edge.

1:17:28.320 --> 1:17:31.799
<v Speaker 2>Well, I think where they were in a forefront position

1:17:32.360 --> 1:17:35.479
<v Speaker 2>is in the category that I think you could best

1:17:35.479 --> 1:17:41.160
<v Speaker 2>describe as a retrovation. It's not truly a renovation because

1:17:41.240 --> 1:17:50.120
<v Speaker 2>you're not there's an effort to restore elements, features, routing,

1:17:51.920 --> 1:17:54.160
<v Speaker 2>the appeal of the original routing and to try and

1:17:54.200 --> 1:17:56.680
<v Speaker 2>fix the problem with the five holes. So there is

1:17:56.720 --> 1:17:59.760
<v Speaker 2>a restoration element to it. But when you're stripping it

1:17:59.800 --> 1:18:03.120
<v Speaker 2>down to the studs and putting the sand amendment that

1:18:03.160 --> 1:18:06.240
<v Speaker 2>you did and rebuilding all the infrastructure underneath, I mean,

1:18:06.240 --> 1:18:10.120
<v Speaker 2>that's completely a reconstruction of the golf course, but it's

1:18:10.160 --> 1:18:13.200
<v Speaker 2>being done in an older style. And so I think

1:18:13.439 --> 1:18:15.800
<v Speaker 2>col Club is absolutely one of the leaders in the

1:18:15.840 --> 1:18:21.639
<v Speaker 2>clubhouse when it comes to not accepting what you were

1:18:21.920 --> 1:18:25.120
<v Speaker 2>and not accepting what you are, but trying to imagine

1:18:25.160 --> 1:18:27.880
<v Speaker 2>the best that you could possibly be and having the

1:18:27.920 --> 1:18:31.519
<v Speaker 2>willingness to take the risk to find out what that is.

1:18:31.920 --> 1:18:34.720
<v Speaker 1>I think that's the core at its core, what's so

1:18:34.760 --> 1:18:38.120
<v Speaker 1>special is that line, you know, not accepting what you are.

1:18:39.560 --> 1:18:44.240
<v Speaker 1>That is the core of what you could learn like

1:18:44.280 --> 1:18:48.599
<v Speaker 1>and what everybody from a municipal to the club down

1:18:48.600 --> 1:18:52.800
<v Speaker 1>the street can learn from cal Club in the sense of, hey, like,

1:18:54.840 --> 1:18:57.360
<v Speaker 1>we're going to be our own thing, and it's going

1:18:57.400 --> 1:18:59.240
<v Speaker 1>to be, you know, the best we can be, not

1:18:59.520 --> 1:19:01.200
<v Speaker 1>what somebody else is down the street.

1:19:01.840 --> 1:19:06.240
<v Speaker 2>Right absolutely, and remember what's the name of the place,

1:19:07.880 --> 1:19:12.599
<v Speaker 2>California Golf Club. And so it shouldn't it represent all

1:19:12.680 --> 1:19:18.600
<v Speaker 2>the best of the pioneering spirit, the frontier ambition of California.

1:19:18.680 --> 1:19:22.439
<v Speaker 2>I mean it's not locked into the European traditionalism of

1:19:22.479 --> 1:19:26.160
<v Speaker 2>East Coast clubs and the patriarchy and patrimony and all

1:19:26.200 --> 1:19:28.200
<v Speaker 2>these things. I mean, it's California. It's at the edge

1:19:28.200 --> 1:19:31.800
<v Speaker 2>of Silicon Valley. It's at a risk taking place, a

1:19:31.800 --> 1:19:35.240
<v Speaker 2>culture of innovation. All of these buzzworthy things that go around,

1:19:35.800 --> 1:19:40.800
<v Speaker 2>but these aren't These aren't new ideas of the One

1:19:40.840 --> 1:19:44.000
<v Speaker 2>of the great quotes to me in thinking not about

1:19:44.080 --> 1:19:48.479
<v Speaker 2>the California Golf Club, but just the environment itself, comes

1:19:48.520 --> 1:19:53.200
<v Speaker 2>from of all people, aw Tillinghast, who says in February

1:19:53.240 --> 1:19:58.000
<v Speaker 2>of nineteen twenty, when one stands on a California course,

1:19:58.720 --> 1:20:04.479
<v Speaker 2>he almost invariably impressed with a magnificent panorama. The country

1:20:04.520 --> 1:20:09.400
<v Speaker 2>seems so very big. Everything is on such a gigantic

1:20:09.479 --> 1:20:12.320
<v Speaker 2>scale that it makes itself felt as well as seen.

1:20:13.080 --> 1:20:17.080
<v Speaker 2>The trees seem bigger than those usually encountered, and they

1:20:17.080 --> 1:20:22.559
<v Speaker 2>are the mountains loom high and extend far. How is

1:20:22.560 --> 1:20:26.559
<v Speaker 2>it possible to put pawky things in the very heart

1:20:27.000 --> 1:20:32.200
<v Speaker 2>of such surroundings? And I think if you stand on

1:20:32.280 --> 1:20:35.200
<v Speaker 2>the back patio at the Cow Club, and you take

1:20:35.200 --> 1:20:39.640
<v Speaker 2>a look at that expansive view in the heart of

1:20:39.680 --> 1:20:43.240
<v Speaker 2>some of the most densely populated urban areas in the

1:20:43.360 --> 1:20:48.320
<v Speaker 2>United States, and you've got San Francisco Airport to the south,

1:20:48.400 --> 1:20:51.280
<v Speaker 2>and you've got the San Bruno Mountains on the other side,

1:20:51.320 --> 1:20:53.320
<v Speaker 2>and you've got the ocean breezes, and you've got these

1:20:53.400 --> 1:20:57.760
<v Speaker 2>high moderny pines and cypresses and open spaces, and it's

1:20:57.800 --> 1:21:00.439
<v Speaker 2>exactly the same view that Tilling has had nearly one

1:21:00.479 --> 1:21:01.200
<v Speaker 2>hundred years ago.

1:21:02.080 --> 1:21:06.200
<v Speaker 1>Yeah, that's that's an unbelievable quote. And that's I think

1:21:06.400 --> 1:21:11.200
<v Speaker 1>California golf in general, and it's just such a different

1:21:11.240 --> 1:21:14.400
<v Speaker 1>flavor of golf than the majority of the United States

1:21:14.720 --> 1:21:16.720
<v Speaker 1>and the rest of the world.

1:21:17.560 --> 1:21:20.400
<v Speaker 2>When we started working on all the historical stuff and

1:21:20.800 --> 1:21:23.080
<v Speaker 2>trying to find a way to use the past of

1:21:23.120 --> 1:21:26.800
<v Speaker 2>the California Golf Club to create its future, the thing

1:21:26.840 --> 1:21:30.200
<v Speaker 2>that I said to Al Jamison and John McGovern, folks

1:21:30.200 --> 1:21:32.360
<v Speaker 2>who were involved at the Long Range Planning Committee, was

1:21:33.880 --> 1:21:38.599
<v Speaker 2>how can you honor the name of your course. It's

1:21:38.640 --> 1:21:41.280
<v Speaker 2>the most ambitious name you can have, apart from the

1:21:41.360 --> 1:21:44.679
<v Speaker 2>national golf likes of America. It's the California Golf Club.

1:21:44.920 --> 1:21:48.280
<v Speaker 2>It's not San Francisco or Los Angeles or San Diego.

1:21:48.840 --> 1:21:51.960
<v Speaker 2>It's the California Golf Club. And so, how can you,

1:21:52.800 --> 1:21:55.680
<v Speaker 2>in everything you do from golf course to clubhouse, to

1:21:55.720 --> 1:22:00.559
<v Speaker 2>the quality of your membership, to all of your principles

1:22:00.600 --> 1:22:03.320
<v Speaker 2>that you care about, how can you honor the name

1:22:03.400 --> 1:22:05.799
<v Speaker 2>of your club by offering the highest private golf experience

1:22:05.880 --> 1:22:06.200
<v Speaker 2>you can.

1:22:06.200 --> 1:22:09.320
<v Speaker 1>And Calvin, you've been listening to the fried Egg podcast.

1:22:09.800 --> 1:22:11.360
<v Speaker 1>We do the digging before you