1 00:00:01,840 --> 00:00:04,760 Speaker 1: I hope you guys have enjoyed your extended holiday weekend. 2 00:00:05,280 --> 00:00:08,440 Speaker 1: Now it's trying to get back to work. This week, 3 00:00:08,440 --> 00:00:11,239 Speaker 1: we're taking a look back to season one of Black Tech, 4 00:00:11,280 --> 00:00:14,000 Speaker 1: Green Money, where I talked to Tristan Walker, founder and 5 00:00:14,080 --> 00:00:17,600 Speaker 1: CEO at Walker and Company, makers of both Bebel and Form, 6 00:00:17,840 --> 00:00:20,520 Speaker 1: which were both designed to meet the health and beauty 7 00:00:20,520 --> 00:00:24,200 Speaker 1: needs of people of color. He's also founder and board 8 00:00:24,280 --> 00:00:28,920 Speaker 1: chairman at Cold, which matches high performing black and Latino 9 00:00:29,040 --> 00:00:32,760 Speaker 1: undergraduate and graduate coulders and software engineering students with Silicon 10 00:00:32,800 --> 00:00:36,320 Speaker 1: Valley startles for internships. He sits on the board of 11 00:00:36,360 --> 00:00:39,040 Speaker 1: directors for both foot Locker and Shake Shock. And this 12 00:00:39,120 --> 00:00:42,199 Speaker 1: is one of my favorite episodes in our catalog that 13 00:00:42,320 --> 00:00:44,880 Speaker 1: Tristan was one of the first black figures we saw 14 00:00:45,159 --> 00:00:48,640 Speaker 1: leading in Silicon Valley and being featured in outlets like 15 00:00:48,760 --> 00:00:52,959 Speaker 1: tech Crunch. Since I asked him about what made him 16 00:00:53,000 --> 00:00:56,560 Speaker 1: decide to pack up the family and move from Silicon 17 00:00:56,680 --> 00:01:00,760 Speaker 1: Valley to Atlanta, it's what he had to say before 18 00:01:00,960 --> 00:01:04,160 Speaker 1: I am the CEO of Walker and Company, I am 19 00:01:04,200 --> 00:01:08,960 Speaker 1: a black man, I am a black father, and I 20 00:01:08,959 --> 00:01:12,080 Speaker 1: am a black husban um. So every decision that I 21 00:01:12,160 --> 00:01:14,880 Speaker 1: make is in line with my personal values, which happened 22 00:01:14,880 --> 00:01:17,360 Speaker 1: to match my companies. But they're in my personal values 23 00:01:17,360 --> 00:01:21,240 Speaker 1: and happiness, um of my family, right, Um, you know 24 00:01:21,319 --> 00:01:23,559 Speaker 1: there are three things that I care about, my faith, 25 00:01:23,680 --> 00:01:27,120 Speaker 1: my family, and my work in that order. Right, So 26 00:01:27,319 --> 00:01:30,640 Speaker 1: the initial decision was really driven by the first two, right, 27 00:01:30,800 --> 00:01:33,160 Speaker 1: the faith and family. You know, I've been in Silicon 28 00:01:33,240 --> 00:01:35,039 Speaker 1: Valley since two thousand and eight. It is the only 29 00:01:35,040 --> 00:01:38,200 Speaker 1: place that I've ever lived. I got less diverse. Right, 30 00:01:38,360 --> 00:01:42,040 Speaker 1: It's like and cut among a bunch of different ways, right, Um, 31 00:01:42,080 --> 00:01:46,600 Speaker 1: you know, wealth, race, etcetera opportunity UM, and I didn't 32 00:01:46,600 --> 00:01:49,559 Speaker 1: sit too well for me. Um. You know, my wife 33 00:01:49,560 --> 00:01:53,680 Speaker 1: and I when we decided, hey, we wanted to consider 34 00:01:53,720 --> 00:01:55,800 Speaker 1: Atlanta for a number of reasons, not only personally, but 35 00:01:55,840 --> 00:01:59,160 Speaker 1: also for the business. That's where our consumers are. Um. 36 00:01:59,200 --> 00:02:02,160 Speaker 1: You know, that's where or the culture is. Um. You know, 37 00:02:02,280 --> 00:02:04,440 Speaker 1: it's it's very Walker and Company. We said, let's go 38 00:02:04,520 --> 00:02:06,040 Speaker 1: give it a shot, right, And we were in the 39 00:02:06,080 --> 00:02:09,720 Speaker 1: process of negotiating with um, you know, a properant gamble 40 00:02:09,800 --> 00:02:14,320 Speaker 1: to go and we went, took my son, came back. 41 00:02:15,080 --> 00:02:17,400 Speaker 1: My son was four at the time. And I'll never 42 00:02:17,400 --> 00:02:19,720 Speaker 1: forget this moment. I was walking him to the grocery store. 43 00:02:19,760 --> 00:02:23,880 Speaker 1: He said, Um, Kada in Atlanta is where all the 44 00:02:23,919 --> 00:02:27,200 Speaker 1: black people are into is where all the white people 45 00:02:27,240 --> 00:02:31,240 Speaker 1: are Look four year old who had the sense to 46 00:02:31,360 --> 00:02:34,040 Speaker 1: recognize that? And then I had to have the sense 47 00:02:34,080 --> 00:02:38,680 Speaker 1: to realize how privileged he was and how I am. 48 00:02:38,720 --> 00:02:41,600 Speaker 1: He went to some of the best schools, um day cares, 49 00:02:41,639 --> 00:02:45,240 Speaker 1: among other things in Palato, and I rationalized and remembered 50 00:02:45,280 --> 00:02:47,840 Speaker 1: and reconciled with the fact that he had no black classmates, 51 00:02:48,600 --> 00:02:52,240 Speaker 1: He had no black teachers, right, And that became a 52 00:02:52,400 --> 00:02:56,600 Speaker 1: huge problem for me and my wife, who was also educated. Um, 53 00:02:56,680 --> 00:03:00,919 Speaker 1: so you know, for our own personhood a family, right, 54 00:03:01,000 --> 00:03:03,440 Speaker 1: My wife as an educator now she teaches at a 55 00:03:03,480 --> 00:03:07,000 Speaker 1: school as a majority black black girls. My son gets 56 00:03:07,000 --> 00:03:09,639 Speaker 1: to go to school with kids who look like him 57 00:03:09,760 --> 00:03:13,440 Speaker 1: as a black headmaster, right, Um, and black folks within 58 00:03:13,480 --> 00:03:17,960 Speaker 1: positions of leadership. And we're in Atlanta, um with a 59 00:03:17,960 --> 00:03:19,800 Speaker 1: lot of folks who looks like me, who kind of 60 00:03:19,840 --> 00:03:23,240 Speaker 1: appreciate the culture. So all that even before I get 61 00:03:23,280 --> 00:03:27,600 Speaker 1: into the business park. Wow, and the business park just 62 00:03:27,680 --> 00:03:31,280 Speaker 1: became additive to the expression, Yeah, I want to do 63 00:03:31,400 --> 00:03:35,000 Speaker 1: on this Atlanta thing, because Atlanta changed my life, Like 64 00:03:35,240 --> 00:03:38,560 Speaker 1: I'm from Ohio, from the Midwest, like forty minutes from Detroit, 65 00:03:38,600 --> 00:03:41,080 Speaker 1: and so so Atlanta was the first place that I 66 00:03:41,120 --> 00:03:46,280 Speaker 1: saw black wealth in young people that looked like me, 67 00:03:46,400 --> 00:03:50,080 Speaker 1: and they were enfranchising or they owned real estate or etcetera. 68 00:03:50,120 --> 00:03:52,640 Speaker 1: So when you talk about what you see what your 69 00:03:52,720 --> 00:03:55,840 Speaker 1: son even noticed that four years old, I found to 70 00:03:55,880 --> 00:03:57,720 Speaker 1: be true in my own life story because it showed 71 00:03:57,720 --> 00:04:01,960 Speaker 1: me not only was it possible, but I had represented Patian. Yeah. Yeah, 72 00:04:02,000 --> 00:04:05,720 Speaker 1: there's a productivity there. And in playing from the position 73 00:04:05,760 --> 00:04:08,320 Speaker 1: to strength that I care people about. I mean, every 74 00:04:08,320 --> 00:04:10,920 Speaker 1: single thing that I've done is really about the celebration 75 00:04:10,960 --> 00:04:14,480 Speaker 1: of black economic environment. Everything that I will do will 76 00:04:14,520 --> 00:04:18,599 Speaker 1: be in line with the celebration of black economic vironment. UM. 77 00:04:18,640 --> 00:04:23,960 Speaker 1: And I think Atlanta is a wonderful platform, right um 78 00:04:24,000 --> 00:04:26,760 Speaker 1: to help promulgate that message even further than I've tried 79 00:04:26,800 --> 00:04:29,839 Speaker 1: to do with past that year. You've gone on the 80 00:04:29,880 --> 00:04:33,360 Speaker 1: record of saint black culture leads all global culture, which 81 00:04:33,360 --> 00:04:35,800 Speaker 1: I thought was fantastic for you to take that stance 82 00:04:35,880 --> 00:04:38,720 Speaker 1: number even you know, beyond the factual nature of it. 83 00:04:39,160 --> 00:04:42,960 Speaker 1: For people who um, this is a new, newly realized 84 00:04:43,000 --> 00:04:46,520 Speaker 1: concept or ignored concept can you break down how this 85 00:04:46,680 --> 00:04:51,520 Speaker 1: is true. Yeah, it's important to start by saying, and 86 00:04:53,000 --> 00:04:55,560 Speaker 1: people who don't understand it are very much as a minority, right, 87 00:04:55,560 --> 00:04:59,800 Speaker 1: So there's actually data here, um, like of white folks 88 00:04:59,839 --> 00:05:02,960 Speaker 1: the this to beat you, right, Like, I'll show you 89 00:05:03,000 --> 00:05:04,680 Speaker 1: all types of meals and data, et cetera. I just 90 00:05:04,760 --> 00:05:08,520 Speaker 1: say what already exists. Right, it's just true. Yah. You 91 00:05:08,520 --> 00:05:13,840 Speaker 1: think about food, music, dance, right, Um. You know we 92 00:05:13,880 --> 00:05:17,240 Speaker 1: influence everything. Um. And now, like what's kind of beautiful 93 00:05:17,240 --> 00:05:19,120 Speaker 1: about it? You know, kind of you they posted color 94 00:05:19,160 --> 00:05:22,839 Speaker 1: a little bit more broadly, Um, the influence together, the 95 00:05:22,880 --> 00:05:25,400 Speaker 1: amalgamation of all these kind of cultures together to create 96 00:05:25,440 --> 00:05:27,640 Speaker 1: this new culture, the youth that's coming up and how 97 00:05:27,680 --> 00:05:30,560 Speaker 1: they're getting raised right um, and to kind of expand 98 00:05:30,560 --> 00:05:32,560 Speaker 1: what our influence on the culture looks like. People are 99 00:05:32,600 --> 00:05:34,440 Speaker 1: called the majority of the world right now, it's not 100 00:05:34,480 --> 00:05:37,680 Speaker 1: a niche opportunity. We should all be respecting our culture perspective. 101 00:05:38,320 --> 00:05:41,040 Speaker 1: But it comes from blackhoofs right. Um. And again, the 102 00:05:41,160 --> 00:05:45,680 Speaker 1: celebration of that economic empowerment is not without a celebration 103 00:05:45,720 --> 00:05:50,640 Speaker 1: of our cultural impact. So all other cultures have made 104 00:05:50,680 --> 00:05:54,040 Speaker 1: products for us for so long, and why was it 105 00:05:54,080 --> 00:06:00,360 Speaker 1: important to design, develop, in manufacture these products for ourselves. Yeah, 106 00:06:00,440 --> 00:06:01,960 Speaker 1: I think because I mean a lot of people made 107 00:06:01,960 --> 00:06:03,760 Speaker 1: products for us, So that doesn't mean I think we didn't. 108 00:06:04,880 --> 00:06:07,440 Speaker 1: I mean we deserve to have products that work well 109 00:06:07,600 --> 00:06:12,359 Speaker 1: for us. Um. Look, I mean we should be treated 110 00:06:13,200 --> 00:06:17,520 Speaker 1: not like second class instance. Um, we deserve an experience 111 00:06:17,640 --> 00:06:21,440 Speaker 1: that's just as great as anybody else's experience. Our cultural 112 00:06:21,480 --> 00:06:26,160 Speaker 1: impact like deserves it and requires it. Our purchasing power 113 00:06:26,440 --> 00:06:30,320 Speaker 1: deserves it and requires it, right, and our unique difference 114 00:06:31,040 --> 00:06:35,920 Speaker 1: deserves it and requires it. And I've been fortunate and blessed. Um, 115 00:06:36,240 --> 00:06:39,640 Speaker 1: I just gave up the conversation. Actually a Walkering company 116 00:06:40,000 --> 00:06:42,520 Speaker 1: I've spent the majority of my professional career at. I'm 117 00:06:42,520 --> 00:06:46,240 Speaker 1: still relatively undo, right, Um. But I've been able to 118 00:06:46,320 --> 00:06:49,599 Speaker 1: mold the overwhelmed the majority of my professional career around 119 00:06:49,640 --> 00:06:52,960 Speaker 1: what matters to me. And again, it's a celebration. Um. 120 00:06:53,200 --> 00:06:56,520 Speaker 1: So I don't know any alternative very much. Right, And 121 00:06:56,560 --> 00:06:58,680 Speaker 1: the fact that the makeup of my company is also 122 00:06:58,720 --> 00:07:02,640 Speaker 1: representative of the culture that we love so much is 123 00:07:03,760 --> 00:07:07,760 Speaker 1: just wonderfully and starting for me, right um. And to 124 00:07:07,800 --> 00:07:10,000 Speaker 1: be able to show people from a position of strength 125 00:07:10,160 --> 00:07:13,240 Speaker 1: that we matter, right And our unique difference matters, in 126 00:07:13,240 --> 00:07:16,320 Speaker 1: our culture matters, and our purchasing power matters. Um, it's 127 00:07:16,320 --> 00:07:18,840 Speaker 1: hard for people to rebut that, you know, I think, 128 00:07:19,280 --> 00:07:21,600 Speaker 1: to be quite honest, we owe you, you know, a 129 00:07:21,640 --> 00:07:23,760 Speaker 1: lot of gratitude because you know, they I remember you 130 00:07:23,800 --> 00:07:25,960 Speaker 1: told the story of you know, walking down the aisle 131 00:07:26,000 --> 00:07:28,920 Speaker 1: and seeing the products made for black people, and it 132 00:07:29,080 --> 00:07:31,920 Speaker 1: was always you know, the abili ocean looking dude on 133 00:07:31,960 --> 00:07:34,720 Speaker 1: the s curl box. It was dusty on you know, 134 00:07:35,360 --> 00:07:38,640 Speaker 1: and it was that doesn't represent a lot of us, right, 135 00:07:39,440 --> 00:07:41,720 Speaker 1: But it wasn't even beyond that. It wasn't a taken 136 00:07:41,760 --> 00:07:46,200 Speaker 1: care of shelf space, right And and I think, you know, 137 00:07:46,480 --> 00:07:48,520 Speaker 1: a Walmart came out, I think it was six months ago, 138 00:07:48,600 --> 00:07:50,520 Speaker 1: maybe it was even less than that, that they weren't 139 00:07:50,520 --> 00:07:53,800 Speaker 1: going to put our products behind cages anymore, you know. 140 00:07:53,920 --> 00:07:55,880 Speaker 1: And and I believe like a lot of that is 141 00:07:56,000 --> 00:07:59,520 Speaker 1: due to your advocacy and your evangelism with this stuff. 142 00:07:59,560 --> 00:08:03,240 Speaker 1: So yeah, well, I mean, look, I mean, my my 143 00:08:03,360 --> 00:08:06,520 Speaker 1: evangelism is only so good as our consumers willingness to 144 00:08:06,600 --> 00:08:09,600 Speaker 1: support what we pupport, right, And I can talk all 145 00:08:09,640 --> 00:08:13,320 Speaker 1: the time, but if we weren't doing work, it wouldn't matter. Um. 146 00:08:13,400 --> 00:08:15,520 Speaker 1: And I think the fact that we were seeing results 147 00:08:15,520 --> 00:08:19,120 Speaker 1: from the work made other people stand at attention. Right, 148 00:08:19,640 --> 00:08:22,239 Speaker 1: it took too long. I mean, you know, this industry 149 00:08:22,240 --> 00:08:25,560 Speaker 1: has been around two hundred years, Like, why did it 150 00:08:25,600 --> 00:08:29,040 Speaker 1: take us to kind of break that barrier? Right? But 151 00:08:29,400 --> 00:08:33,400 Speaker 1: we've got to do the work right, Um, time, time, last, forever. 152 00:08:33,559 --> 00:08:37,360 Speaker 1: We're just one bit on that timeline. Um. And you know, 153 00:08:37,440 --> 00:08:41,320 Speaker 1: I'm not going out without having some impacts attributed to 154 00:08:41,440 --> 00:08:43,320 Speaker 1: the work that I try to do every single day 155 00:08:43,720 --> 00:08:48,360 Speaker 1: in partnership with college. It seems like there's still yet 156 00:08:48,400 --> 00:08:53,040 Speaker 1: so many verticals where a black perspective or building from 157 00:08:53,080 --> 00:08:57,680 Speaker 1: a perspective of ethnic identity, um, could be valuable. Um, 158 00:08:57,720 --> 00:09:00,960 Speaker 1: what does the opportunity black people have? How should we 159 00:09:01,000 --> 00:09:05,000 Speaker 1: be thinking about building products for people who look like 160 00:09:05,120 --> 00:09:08,400 Speaker 1: us and have similar issues in etcetera. I mean, you 161 00:09:08,400 --> 00:09:13,119 Speaker 1: gotta be yourself, you know. I've the wonderful thing about 162 00:09:13,280 --> 00:09:17,760 Speaker 1: creating things for this audience and having an employee base 163 00:09:17,840 --> 00:09:20,280 Speaker 1: that represents the diversity of this audience is that we 164 00:09:20,280 --> 00:09:24,160 Speaker 1: can selfishly make things for ourselves. You know, we're more 165 00:09:24,200 --> 00:09:27,439 Speaker 1: alike than we are different. And UM, you know that's 166 00:09:27,480 --> 00:09:31,440 Speaker 1: not only the ingredients that go into a bottle. It's 167 00:09:31,480 --> 00:09:34,439 Speaker 1: the language that goes onto that bottle. It is the 168 00:09:34,559 --> 00:09:37,360 Speaker 1: imagery that we share out with the world. How do 169 00:09:37,400 --> 00:09:40,360 Speaker 1: we inspire ourselves with things that we felt that we 170 00:09:40,440 --> 00:09:44,240 Speaker 1: deserve to have created for ourselves. Um. So, you know, 171 00:09:44,320 --> 00:09:48,760 Speaker 1: as folks think about kind of making the choice between 172 00:09:49,120 --> 00:09:54,360 Speaker 1: kind of serving consumers, are black consumers specifically, I think 173 00:09:54,360 --> 00:09:57,439 Speaker 1: you consider a couple of things. Number One, why wouldn't 174 00:09:57,440 --> 00:10:00,360 Speaker 1: you authentically focus on this audience that's culturally up event 175 00:10:00,400 --> 00:10:04,120 Speaker 1: and authentic has greater purchasing power in various categories and 176 00:10:04,200 --> 00:10:06,960 Speaker 1: everyone else, Right, and again we look in kind of 177 00:10:06,960 --> 00:10:09,320 Speaker 1: other focus coloring majority of the world. I think it 178 00:10:09,440 --> 00:10:12,280 Speaker 1: is the primary thought that should be on the minds 179 00:10:12,360 --> 00:10:15,680 Speaker 1: of every entrepreneur. It should be the primary thought on 180 00:10:15,720 --> 00:10:19,400 Speaker 1: the minds of every large business. Um. And you know 181 00:10:19,679 --> 00:10:21,840 Speaker 1: I'm going to be and I mean my commitment to 182 00:10:21,840 --> 00:10:25,440 Speaker 1: evangelize that because it's a good business and a hell 183 00:10:25,480 --> 00:10:28,240 Speaker 1: of a lot of fun. Yeah. I had this conversation 184 00:10:28,280 --> 00:10:32,240 Speaker 1: with Morgen Umdabon, CEO of Black Video on episode one, 185 00:10:32,480 --> 00:10:35,559 Speaker 1: and it was about building products for us, and she said, 186 00:10:35,920 --> 00:10:37,679 Speaker 1: you know, when she was talking to investor in the 187 00:10:37,760 --> 00:10:40,240 Speaker 1: early days, they were asking her if she was already 188 00:10:40,280 --> 00:10:43,840 Speaker 1: limiting her reach because she was only going to focus 189 00:10:43,880 --> 00:10:45,920 Speaker 1: on black people, and she was like, have you heard 190 00:10:45,920 --> 00:10:49,160 Speaker 1: of Brazil? Have you heard of you know, Europe and 191 00:10:49,200 --> 00:10:51,920 Speaker 1: all these different places where we are the UK and Canada. 192 00:10:51,920 --> 00:10:54,840 Speaker 1: You can't all over the world. And I wonder if 193 00:10:55,760 --> 00:10:57,640 Speaker 1: now got to hear you say that, I'm wondering if 194 00:10:57,720 --> 00:11:03,640 Speaker 1: it is intention gonna be divisive potentially that we don't 195 00:11:03,960 --> 00:11:09,800 Speaker 1: get taught to us that we have the buying power 196 00:11:09,880 --> 00:11:13,800 Speaker 1: that we have, that our dollar can build billion dollar 197 00:11:13,880 --> 00:11:17,079 Speaker 1: companies and et cetera. I'm I'm not I don't want 198 00:11:17,080 --> 00:11:19,680 Speaker 1: to indict anybody, but I'm just I'm thinking through this now, 199 00:11:19,720 --> 00:11:22,240 Speaker 1: like we haven't been taught that if you build it 200 00:11:22,280 --> 00:11:29,160 Speaker 1: for black people, you can actually build a real business. Yeah, um, 201 00:11:29,200 --> 00:11:32,880 Speaker 1: I think we look I'm a victim of this too 202 00:11:32,920 --> 00:11:36,760 Speaker 1: because I come from it of relegating our thoughts on 203 00:11:36,840 --> 00:11:42,520 Speaker 1: business with what to what venture capitalists believe it should be. 204 00:11:43,520 --> 00:11:46,560 Speaker 1: I find myself jealous not of the folks who raise 205 00:11:46,640 --> 00:11:49,360 Speaker 1: all this money itself for a billion dollars. Actually find 206 00:11:49,360 --> 00:11:55,960 Speaker 1: myself jealous of the small business owner who's black making 207 00:11:56,200 --> 00:11:58,440 Speaker 1: a million to two million dollars a year in profit 208 00:11:58,480 --> 00:12:03,440 Speaker 1: every year you've never heard for her, right, installing h 209 00:12:03,559 --> 00:12:08,280 Speaker 1: VAC you know, systems into homes, right, Um, and they 210 00:12:08,320 --> 00:12:13,480 Speaker 1: have a freedom that doesn't require the opinion of anybody. Um. 211 00:12:13,559 --> 00:12:18,520 Speaker 1: So I think, yes, we have been unfortunately kind of 212 00:12:18,559 --> 00:12:22,880 Speaker 1: taught what actually isn't true. Um. You know, black folks 213 00:12:22,880 --> 00:12:26,240 Speaker 1: have driven the economic engine right in ways that have 214 00:12:26,320 --> 00:12:30,560 Speaker 1: been unseen to this country. Right. So it's important that 215 00:12:30,640 --> 00:12:34,959 Speaker 1: we also recognize that there are other folks who didn't 216 00:12:34,960 --> 00:12:38,080 Speaker 1: need a dime from a venture capitalists to realize their vision, right, 217 00:12:38,960 --> 00:12:42,880 Speaker 1: had their own definition of what success is. That is 218 00:12:43,000 --> 00:12:45,679 Speaker 1: very different from in a lot of ways folks who 219 00:12:45,679 --> 00:12:48,640 Speaker 1: go to the Silicon Valley kind of way. Right, it's 220 00:12:48,720 --> 00:12:51,920 Speaker 1: very binary thinking there are rays to hit your singles 221 00:12:51,920 --> 00:12:55,040 Speaker 1: and your doubles, right and your triples and the power 222 00:12:55,040 --> 00:12:58,040 Speaker 1: of compounding really kind of gives you the r v 223 00:12:58,200 --> 00:13:01,120 Speaker 1: I s like over and over and over and over again. Um. 224 00:13:01,720 --> 00:13:06,079 Speaker 1: And that's the wealth creation stuff, right. Um. So, yes, 225 00:13:06,160 --> 00:13:09,840 Speaker 1: I think it's unfortunate that we have been, um, kind 226 00:13:09,840 --> 00:13:14,600 Speaker 1: of given this story that's inevitably not true and dictated 227 00:13:14,640 --> 00:13:17,520 Speaker 1: by the laziness and apathy of the muddied interests to 228 00:13:17,520 --> 00:13:22,080 Speaker 1: actually learn to rid themselves a very nurious um. But 229 00:13:22,200 --> 00:13:25,560 Speaker 1: you know there's power in the entrepreneurs who haven't needed 230 00:13:25,559 --> 00:13:29,800 Speaker 1: their calls right who knew that there was an inevitability 231 00:13:30,200 --> 00:13:33,640 Speaker 1: to the demographic shift in terms of numbers, the cultural 232 00:13:33,679 --> 00:13:36,600 Speaker 1: influence in terms of numbers, the purchasing follower in terms 233 00:13:36,640 --> 00:13:38,760 Speaker 1: of numbers, and have been way ahead of the game 234 00:13:39,120 --> 00:13:42,000 Speaker 1: before me or a Morgan or a lot of the 235 00:13:42,040 --> 00:13:46,079 Speaker 1: others looking value ups who desired kind of those large outcomes. 236 00:14:00,440 --> 00:14:03,319 Speaker 1: Tristan has been named one of Fortune Magazines fifty World's 237 00:14:03,320 --> 00:14:07,800 Speaker 1: Greatest Leaders, USA Today's Persons of the Year, EVNY Magazines 238 00:14:07,840 --> 00:14:12,840 Speaker 1: one hundred Most Powerful People, Vinity Fairs, Next Establishment, Fortune 239 00:14:12,880 --> 00:14:17,559 Speaker 1: Magazines forty Under forty at Age Creative fifty, the Hollywood 240 00:14:17,559 --> 00:14:23,720 Speaker 1: Reporters Digital Power fifty and Black Enterprises forty next Today 241 00:14:23,760 --> 00:14:26,440 Speaker 1: at around thirty five years old, he sits on two 242 00:14:26,480 --> 00:14:30,840 Speaker 1: publicly traded corporate boards, foot Locker and shake Shack. So 243 00:14:30,920 --> 00:14:33,080 Speaker 1: should more black people have a desire to sit on 244 00:14:33,160 --> 00:14:44,320 Speaker 1: corporate boards? Tristan speaks on it. Um I paused because 245 00:14:44,640 --> 00:14:48,040 Speaker 1: I have to recognize a couple of things. Number one, UM, 246 00:14:49,640 --> 00:14:52,400 Speaker 1: my own privilege. I have to check my privilege. Right. Uh, 247 00:14:53,120 --> 00:14:57,600 Speaker 1: you know, I am a city gender black man who, 248 00:14:57,920 --> 00:15:00,360 Speaker 1: regardless of how I was brought up, right, I ended 249 00:15:00,440 --> 00:15:03,640 Speaker 1: up going to a boarding school and tool scholarship. I 250 00:15:03,720 --> 00:15:07,640 Speaker 1: have a Stanford NBA. Um. You know, I sold a 251 00:15:07,680 --> 00:15:10,800 Speaker 1: company that was important to me. I am the first 252 00:15:10,800 --> 00:15:13,160 Speaker 1: black CEO and procanting animals history. I stood on two 253 00:15:13,200 --> 00:15:17,320 Speaker 1: public boards. Right. The compound interests of my privilege has 254 00:15:17,480 --> 00:15:20,360 Speaker 1: kind of scaled, So I want to make sure that 255 00:15:20,480 --> 00:15:23,960 Speaker 1: any answer that I offer kind of abstracts away the 256 00:15:24,000 --> 00:15:25,960 Speaker 1: privilege that I can see. So let me kind of 257 00:15:26,120 --> 00:15:30,040 Speaker 1: UM suggest this. It's only as important as you want 258 00:15:30,080 --> 00:15:34,440 Speaker 1: it to be right for me. Um. This idea of 259 00:15:34,520 --> 00:15:37,440 Speaker 1: freedom is something that I didn't really understand until I 260 00:15:37,440 --> 00:15:42,400 Speaker 1: sold the company in December thirteen. I realized that what 261 00:15:42,520 --> 00:15:45,640 Speaker 1: freedom really means. It's not owing anybody anything. You know, 262 00:15:45,720 --> 00:15:48,880 Speaker 1: you pay back your investors, UM, you give your employees 263 00:15:48,920 --> 00:15:52,560 Speaker 1: a good outcome. Um, you know your acquirer. You don't 264 00:15:52,600 --> 00:15:55,440 Speaker 1: really owe right, like it's my duty to continue to 265 00:15:55,480 --> 00:15:58,080 Speaker 1: do what I'm doing. But there's power and not feeling 266 00:15:58,080 --> 00:15:59,880 Speaker 1: like you have to owe anybody anything more and that 267 00:16:00,040 --> 00:16:02,720 Speaker 1: so that's a feeling that I never want to give away, 268 00:16:03,080 --> 00:16:07,280 Speaker 1: and it's also a feeling that I want people to have. Um. 269 00:16:07,360 --> 00:16:12,000 Speaker 1: So this idea for me around celebrating black economic compartment 270 00:16:12,040 --> 00:16:14,240 Speaker 1: really centers around that theme of freedom for me. So 271 00:16:14,280 --> 00:16:17,200 Speaker 1: for me, it's important to be on these boards, right 272 00:16:17,880 --> 00:16:20,920 Speaker 1: because I want to help quickly realize that vision for 273 00:16:21,000 --> 00:16:23,760 Speaker 1: other people to the extent that they feel that there 274 00:16:23,760 --> 00:16:27,280 Speaker 1: are barriers towards their attainment of doing it right. I'm 275 00:16:27,280 --> 00:16:29,520 Speaker 1: on two public boards. I got there as a thirty 276 00:16:29,560 --> 00:16:32,880 Speaker 1: five year old black man. It is possible, right, certainly 277 00:16:33,840 --> 00:16:36,040 Speaker 1: with respect to kind of the privilege that I've had. 278 00:16:36,080 --> 00:16:38,200 Speaker 1: But even more than that, you know, it's not just 279 00:16:38,280 --> 00:16:41,080 Speaker 1: that I'm on the board, like I'm on the governance committee, 280 00:16:41,400 --> 00:16:44,760 Speaker 1: uh and the nominating committee of these boards, right, I 281 00:16:44,800 --> 00:16:48,720 Speaker 1: can have some influence on you know, how our frontline 282 00:16:48,760 --> 00:16:52,440 Speaker 1: employees and the majority of whom look like me are treated, um, 283 00:16:52,480 --> 00:16:55,640 Speaker 1: you know, to our inevitable kind of shareholder interests, right, 284 00:16:56,000 --> 00:16:58,360 Speaker 1: but also how do we help them grow? Right? How 285 00:16:58,360 --> 00:17:02,040 Speaker 1: do we help them see um that you know, there 286 00:17:02,040 --> 00:17:05,560 Speaker 1: are folks, whether they look like me or that gentleman 287 00:17:05,840 --> 00:17:08,880 Speaker 1: or woman as I mentioned earlier, running that profitable ah 288 00:17:08,960 --> 00:17:13,719 Speaker 1: back right, Um, it's my job to evangelize it. Corporate 289 00:17:13,760 --> 00:17:17,800 Speaker 1: boards aren't for everybody, um, and folks can find as 290 00:17:17,880 --> 00:17:21,480 Speaker 1: much impact and building a wonderful profitable business. You know, 291 00:17:21,480 --> 00:17:23,679 Speaker 1: I'd like to say progress and resistance is in a 292 00:17:23,680 --> 00:17:27,560 Speaker 1: one lane highway. I cho this lane because I think 293 00:17:27,600 --> 00:17:30,320 Speaker 1: I have a unique point of view to help evangelize 294 00:17:30,480 --> 00:17:33,760 Speaker 1: kind of my celebration of black economic environment. Um, you 295 00:17:33,760 --> 00:17:36,840 Speaker 1: know that small business owner that's building something profitable for us, 296 00:17:37,320 --> 00:17:41,000 Speaker 1: that's another lane, right, and it's important. The destination is 297 00:17:41,200 --> 00:17:44,720 Speaker 1: let's get to the same destination together. Um, But it's 298 00:17:44,760 --> 00:17:46,639 Speaker 1: just the lane. So I don't want to have a 299 00:17:46,920 --> 00:17:51,879 Speaker 1: kind of carte blanche assumption that everybody's potential participation on 300 00:17:51,920 --> 00:17:54,360 Speaker 1: the board is right and much in the same way 301 00:17:54,440 --> 00:17:59,240 Speaker 1: that everybody is running their own company also isn't right. Right, Um, 302 00:17:59,359 --> 00:18:01,200 Speaker 1: you know, we need to figure out what we are 303 00:18:01,280 --> 00:18:05,160 Speaker 1: uniquely qualified to do and do that to the benefit 304 00:18:05,520 --> 00:18:07,679 Speaker 1: of all of us. So rising tide to lift all 305 00:18:07,720 --> 00:18:11,040 Speaker 1: those So I'm gonna flip that question, say, what is 306 00:18:11,080 --> 00:18:14,520 Speaker 1: the then, the corporate imperative to placing people of color 307 00:18:14,560 --> 00:18:17,320 Speaker 1: in these board roles? I mean, the inperative is something 308 00:18:17,320 --> 00:18:19,560 Speaker 1: that we all know, at least to more profitable outcomes. 309 00:18:20,000 --> 00:18:23,040 Speaker 1: I mean, it's it's like the it's staring everybody in 310 00:18:23,080 --> 00:18:25,080 Speaker 1: the face. You know, I've been doing a lot of 311 00:18:25,080 --> 00:18:27,360 Speaker 1: interviews lately, right, and I've been very blessed and fortunate 312 00:18:27,359 --> 00:18:28,960 Speaker 1: to have like a whole bunch of press about me 313 00:18:29,200 --> 00:18:31,840 Speaker 1: company and all that stuff. Um. I remember I was 314 00:18:31,920 --> 00:18:35,639 Speaker 1: on Bloomberg the other day, you know, we had a 315 00:18:35,640 --> 00:18:38,840 Speaker 1: wonderful conversation around diversity, and I paused and I said, 316 00:18:38,880 --> 00:18:42,119 Speaker 1: you know, I've been very fortunately, very privileged. I have 317 00:18:42,160 --> 00:18:45,200 Speaker 1: so much press. Bloomberg was the first kind of TV 318 00:18:45,280 --> 00:18:48,359 Speaker 1: interview I've ever done. If you go back, you'll see 319 00:18:48,400 --> 00:18:51,360 Speaker 1: I was saying the exact same things ten years ago, right, 320 00:18:51,440 --> 00:18:54,720 Speaker 1: I think, what what has changed? Um? And you know, 321 00:18:54,760 --> 00:18:57,320 Speaker 1: I felt that it was their duty to continue to 322 00:18:57,400 --> 00:19:00,399 Speaker 1: hold corporations accountables to the things that they us. And 323 00:19:00,440 --> 00:19:02,800 Speaker 1: one of the things that you hear them talk about 324 00:19:02,840 --> 00:19:06,320 Speaker 1: all the time is how diversity leads to more profitable outcomes. Well, 325 00:19:06,800 --> 00:19:11,399 Speaker 1: why aren't you, like, why aren't you doing everything in 326 00:19:11,520 --> 00:19:15,800 Speaker 1: your like remote possibility to get this done? Right? Like 327 00:19:15,920 --> 00:19:19,960 Speaker 1: it it is a strategic priority. And that's the thing 328 00:19:20,000 --> 00:19:22,080 Speaker 1: that I think I love so much about the potential 329 00:19:22,080 --> 00:19:24,520 Speaker 1: from governance, right, and sitting on the boards. You know, 330 00:19:24,560 --> 00:19:26,960 Speaker 1: my job is not to run the company. That's management's job. 331 00:19:27,080 --> 00:19:30,159 Speaker 1: And I know, look, I mean folks have had terrible boards, right, 332 00:19:30,160 --> 00:19:31,800 Speaker 1: so I know what it's like to have before. That's 333 00:19:31,800 --> 00:19:34,919 Speaker 1: over bearing. Um. But from my perspective or as a 334 00:19:34,960 --> 00:19:38,240 Speaker 1: religi to governance and having diversity leads to more profitable 335 00:19:38,240 --> 00:19:41,760 Speaker 1: outcomes research that we've all ready Right, let's keep driving 336 00:19:41,800 --> 00:19:44,719 Speaker 1: at home until it starts to get realized in folks 337 00:19:44,720 --> 00:19:48,439 Speaker 1: like foot lockers, shake Shack are realizing it, certainly at 338 00:19:48,440 --> 00:19:51,440 Speaker 1: the board level. Look again, thirty five year old black 339 00:19:51,440 --> 00:19:54,959 Speaker 1: men who's gotten these opportunities. But it's a start, um, 340 00:19:55,160 --> 00:19:58,080 Speaker 1: and this thing is gonna take some time. But now 341 00:19:58,119 --> 00:20:00,160 Speaker 1: I have a seat at the table, um to help 342 00:20:00,200 --> 00:20:05,160 Speaker 1: catalyze UM for people who did do sit in these 343 00:20:05,320 --> 00:20:07,800 Speaker 1: prominent corporate positions, whether they be on the board or 344 00:20:07,880 --> 00:20:11,639 Speaker 1: high level executives. Um, what is your thought process for 345 00:20:11,720 --> 00:20:15,119 Speaker 1: how to remain authentic to your values? Speak up about 346 00:20:15,119 --> 00:20:18,359 Speaker 1: issues that UM matter to you from a cultural standpoint 347 00:20:18,720 --> 00:20:25,199 Speaker 1: without jeopardizing opportunities? Yeah again, privilege privilege, right, so let 348 00:20:25,240 --> 00:20:28,040 Speaker 1: me let me let me separate. I like I, UM, 349 00:20:28,440 --> 00:20:31,480 Speaker 1: it's so important to me, right, because look, I mean, 350 00:20:31,800 --> 00:20:34,600 Speaker 1: I gotta support you know, my black sisters, right, I 351 00:20:34,640 --> 00:20:37,560 Speaker 1: gotta support my black trans folks, right like I gotta 352 00:20:37,760 --> 00:20:41,000 Speaker 1: like and not everybody has it as as I'm not 353 00:20:41,000 --> 00:20:44,639 Speaker 1: gonna say as easy as I had it, um, but 354 00:20:45,080 --> 00:20:48,879 Speaker 1: I think a lot of folks have nuanced difficulties that 355 00:20:48,920 --> 00:20:52,320 Speaker 1: they face it I'll never understand. So it's really really 356 00:20:52,359 --> 00:20:55,120 Speaker 1: really important for me to suggest that. But I'd also say, 357 00:20:55,280 --> 00:20:59,159 Speaker 1: and this goes to values, I broke them down and 358 00:20:59,240 --> 00:21:03,560 Speaker 1: I define and I wrote those definitions down. Um, And 359 00:21:03,600 --> 00:21:07,040 Speaker 1: I've tried my best, I really really really do, and 360 00:21:07,080 --> 00:21:09,280 Speaker 1: I encourage people to check me on it now when 361 00:21:09,400 --> 00:21:12,119 Speaker 1: it's not the gig that I make every decision in 362 00:21:12,160 --> 00:21:15,320 Speaker 1: mind with those things because I did defined it, and 363 00:21:15,359 --> 00:21:17,320 Speaker 1: I try and at least for my team to help 364 00:21:17,359 --> 00:21:19,800 Speaker 1: evangelize what those to the same personal values I have 365 00:21:19,920 --> 00:21:22,000 Speaker 1: or the same corporate values because I started the company, 366 00:21:22,040 --> 00:21:23,920 Speaker 1: I'm like, wow, like I want to work around people 367 00:21:24,320 --> 00:21:27,439 Speaker 1: who are like me from a values perspective. We can 368 00:21:27,480 --> 00:21:31,080 Speaker 1: all be different people, but our value French because why 369 00:21:31,080 --> 00:21:32,879 Speaker 1: should I be hanging around anyone who doesn't share any 370 00:21:32,920 --> 00:21:35,120 Speaker 1: of the values that I have. But it also equips 371 00:21:35,720 --> 00:21:39,399 Speaker 1: folks who might not have had the language, um to 372 00:21:39,560 --> 00:21:41,440 Speaker 1: call people out when they do things that are out 373 00:21:41,440 --> 00:21:43,680 Speaker 1: of line with those values. Right. So, whether it's a 374 00:21:43,720 --> 00:21:47,080 Speaker 1: junior person talking to senior folks, um, now they have 375 00:21:47,119 --> 00:21:51,720 Speaker 1: the language that doesn't necessarily make them feel chastised. It's 376 00:21:51,760 --> 00:21:53,840 Speaker 1: something that we've all agreed with. You went through our 377 00:21:53,880 --> 00:21:57,120 Speaker 1: interview process. You know what they are. They're defined there 378 00:21:57,160 --> 00:22:00,439 Speaker 1: in our annual review process. Right. It's very here and 379 00:22:00,480 --> 00:22:03,600 Speaker 1: it's very objective. UM. So you know when I kind 380 00:22:03,600 --> 00:22:08,000 Speaker 1: of talk about authenticity, it's important to just know who 381 00:22:08,040 --> 00:22:13,760 Speaker 1: you are, right and know what you're willing to not do. Uh. 382 00:22:13,800 --> 00:22:16,879 Speaker 1: And values force you to pick a side, and you 383 00:22:16,920 --> 00:22:21,320 Speaker 1: tend to find allies more quickly, and then you anticipate 384 00:22:21,640 --> 00:22:23,880 Speaker 1: wants you to find what those values are. And we're 385 00:22:23,880 --> 00:22:27,720 Speaker 1: all works in progress, right, Like I'm not there, um, 386 00:22:27,760 --> 00:22:31,560 Speaker 1: even if I'm sixty six there, it's much better than 387 00:22:31,600 --> 00:22:34,399 Speaker 1: not knowing who I am, um. And it forces you 388 00:22:34,480 --> 00:22:36,560 Speaker 1: to really get a sense for who you are, what 389 00:22:36,680 --> 00:22:39,320 Speaker 1: you stand for, and the folks around you. It's required 390 00:22:39,359 --> 00:22:45,440 Speaker 1: a lot of um, you know, tough conversations, honest conversations, 391 00:22:46,200 --> 00:22:49,600 Speaker 1: self reflection. I have a wonderful wife who like forces 392 00:22:49,680 --> 00:22:54,719 Speaker 1: me UM to you know, improve my emotional quotation UM 393 00:22:54,760 --> 00:22:57,159 Speaker 1: and I have very much thank her for that. But 394 00:22:57,280 --> 00:23:01,040 Speaker 1: she also reminds me of the privileges that I have, right, UM, 395 00:23:01,240 --> 00:23:04,440 Speaker 1: and the privileges my sons will have UM. And it's 396 00:23:04,440 --> 00:23:06,359 Speaker 1: important for me to abstract those two a way. For 397 00:23:06,359 --> 00:23:14,679 Speaker 1: the reasons that are UM. Several organizations have developed develop 398 00:23:14,720 --> 00:23:18,680 Speaker 1: people for board positions and but in reality and from 399 00:23:18,720 --> 00:23:23,280 Speaker 1: experience also as many of these nominations come from direct relationships, right, 400 00:23:23,400 --> 00:23:27,160 Speaker 1: and how can these relationships be built? UM? And how 401 00:23:27,160 --> 00:23:31,879 Speaker 1: do we raise our hand for these types of roles? Yeah, 402 00:23:31,880 --> 00:23:36,280 Speaker 1: that's a big one. UM. I know that this stuff 403 00:23:36,320 --> 00:23:39,040 Speaker 1: takes time. I think there are a lot of people 404 00:23:39,040 --> 00:23:42,240 Speaker 1: who know that this is broken. UM. Yeah, we have 405 00:23:42,280 --> 00:23:44,639 Speaker 1: an access problem, but also there's an awareness problem. A 406 00:23:44,640 --> 00:23:46,120 Speaker 1: lot of people don't even know that this is an 407 00:23:46,720 --> 00:23:50,160 Speaker 1: opportunity for them, right, So you know, let's kind of 408 00:23:50,200 --> 00:23:53,320 Speaker 1: shout this stuff from the mountaintops, like here's a viable 409 00:23:53,320 --> 00:23:57,000 Speaker 1: path forward. And also knowing what boards do, right because 410 00:23:57,040 --> 00:24:00,960 Speaker 1: I think it sounds sexy, but there's work, right, and 411 00:24:01,000 --> 00:24:03,399 Speaker 1: there's work that you need to know that you're contributing 412 00:24:03,440 --> 00:24:08,160 Speaker 1: to UM as a legal fiduciary and steward of the business. 413 00:24:08,240 --> 00:24:10,880 Speaker 1: And look, it's no different from knowing that you want 414 00:24:10,880 --> 00:24:12,840 Speaker 1: to get in. And you know, a lot of people 415 00:24:12,880 --> 00:24:14,359 Speaker 1: come and say, hey, you know, I want to start 416 00:24:14,400 --> 00:24:15,960 Speaker 1: a company, and my first question of them is do 417 00:24:15,960 --> 00:24:18,000 Speaker 1: you want to run it? And they very rarely have 418 00:24:18,080 --> 00:24:21,520 Speaker 1: an answer for that, right, And it's the two very 419 00:24:21,520 --> 00:24:25,520 Speaker 1: different things. Um So, i'd almost ensure that, you know, 420 00:24:25,560 --> 00:24:27,520 Speaker 1: when folks kind of look at board seats, know why 421 00:24:27,560 --> 00:24:30,919 Speaker 1: you want one. I know, what are the things that 422 00:24:30,960 --> 00:24:33,119 Speaker 1: you can potentially do to help other people if you 423 00:24:33,160 --> 00:24:35,840 Speaker 1: get one to acquire that same thing. So this is 424 00:24:36,119 --> 00:24:39,679 Speaker 1: I'm still kind of going through that process myself. Um So, 425 00:24:39,720 --> 00:24:42,040 Speaker 1: as far as like, you know, how do we open 426 00:24:42,119 --> 00:24:45,320 Speaker 1: up the opportunities for network There are some wonderful kind 427 00:24:45,359 --> 00:24:48,959 Speaker 1: of organizations like the e l C Executive Leadership Council, 428 00:24:49,119 --> 00:24:53,240 Speaker 1: right among others that help folks kind of get trained 429 00:24:53,280 --> 00:24:55,720 Speaker 1: around how to run aboard, how to be a part 430 00:24:55,760 --> 00:24:57,919 Speaker 1: of a board. I mean, there are a lot of 431 00:24:58,040 --> 00:25:02,440 Speaker 1: entrepreneurs right now who can get the requisite training right 432 00:25:02,520 --> 00:25:04,720 Speaker 1: to know what it takes to build a board with 433 00:25:04,800 --> 00:25:07,520 Speaker 1: proper governments. You know, by this time I had run 434 00:25:07,560 --> 00:25:11,240 Speaker 1: my company as a chairman of the board. You know 435 00:25:11,320 --> 00:25:14,159 Speaker 1: that I helped found I was a chairman of that board. 436 00:25:14,200 --> 00:25:17,960 Speaker 1: So I had some perspective, albeit from kind of walking 437 00:25:18,000 --> 00:25:20,720 Speaker 1: company coach, around what it took. I didn't do it 438 00:25:20,760 --> 00:25:23,000 Speaker 1: in a billion dollar company, but I had a respect 439 00:25:23,040 --> 00:25:26,679 Speaker 1: for what government's meant um. And then, you know, I 440 00:25:26,720 --> 00:25:30,320 Speaker 1: think once I saw other folks on the board and 441 00:25:30,400 --> 00:25:32,680 Speaker 1: know that I had access to them, I would reach 442 00:25:32,720 --> 00:25:35,360 Speaker 1: out to them and just have a conversation the way 443 00:25:35,400 --> 00:25:37,679 Speaker 1: I got to the foot locker board, and you know 444 00:25:37,840 --> 00:25:40,439 Speaker 1: shake Chack came because I was on the foot locker board. Well, 445 00:25:40,440 --> 00:25:46,000 Speaker 1: there's a woman Rosalin Brewer who is such an inspiration, friend, advisor, 446 00:25:46,119 --> 00:25:49,200 Speaker 1: Men's whor min and Rose is the CEO at Starbucks. 447 00:25:49,440 --> 00:25:52,480 Speaker 1: She yeah, she's on the board of Amazon. I got 448 00:25:52,480 --> 00:25:55,639 Speaker 1: to know ros when she was a CEO of Sam's Club. 449 00:25:56,040 --> 00:25:58,240 Speaker 1: And that's because, you know, when I started kind of 450 00:25:58,280 --> 00:25:59,920 Speaker 1: the company, we're in health and beauty. We're trying to 451 00:26:00,000 --> 00:26:01,760 Speaker 1: figure out what my channels attribute and we just had 452 00:26:01,880 --> 00:26:05,200 Speaker 1: a conversation just about you know, what it takes to 453 00:26:05,520 --> 00:26:08,480 Speaker 1: you know, succeed in the corporate environment. And we've been 454 00:26:08,600 --> 00:26:12,000 Speaker 1: kind of fast friends for years now. So when I 455 00:26:12,040 --> 00:26:13,960 Speaker 1: was ready, and I had told the company we just 456 00:26:14,000 --> 00:26:16,000 Speaker 1: had breakfast, and I just asked her for our thoughts, 457 00:26:16,080 --> 00:26:19,440 Speaker 1: like am I ready for this? Right? It wasn't me saying, hey, 458 00:26:19,480 --> 00:26:22,520 Speaker 1: I want to do this. It was her helping me 459 00:26:22,640 --> 00:26:25,280 Speaker 1: understand if I was prepared for it right as someone 460 00:26:25,320 --> 00:26:28,399 Speaker 1: who actually has had the experience. So someone is just 461 00:26:28,480 --> 00:26:32,040 Speaker 1: raising the hand being vulnerable and have a willingness to 462 00:26:32,080 --> 00:26:35,400 Speaker 1: reach out to folks to have that conversation before you 463 00:26:35,440 --> 00:26:37,719 Speaker 1: say that it's something that you want to do right, 464 00:26:37,840 --> 00:26:42,520 Speaker 1: because if you've never done it before, you don't necessarily know. Um. 465 00:26:42,560 --> 00:26:43,960 Speaker 1: And maybe the case that you don't want to do 466 00:26:44,000 --> 00:26:47,320 Speaker 1: it right where you can kind of focus on another lane. Uh, 467 00:26:47,520 --> 00:26:51,480 Speaker 1: that's contributory to the success and uplifting of black folks. 468 00:26:51,520 --> 00:26:55,919 Speaker 1: So long winded for both way of saying, Um, number one, 469 00:26:56,040 --> 00:26:58,600 Speaker 1: know what your values are? Are your values leading you 470 00:26:58,760 --> 00:27:01,520 Speaker 1: towards this potential TOI what do you want to do 471 00:27:01,800 --> 00:27:04,720 Speaker 1: if you were kind of blessed with the opportunity to 472 00:27:04,800 --> 00:27:08,719 Speaker 1: be on that board? And then also at least for me, Um, 473 00:27:08,760 --> 00:27:09,879 Speaker 1: you know, I think a lot of people look at 474 00:27:09,920 --> 00:27:12,640 Speaker 1: foot Locker and shake shock man wow, like too wonderful 475 00:27:12,640 --> 00:27:16,199 Speaker 1: consumer brands but you know what, UM, it wasn't just 476 00:27:16,240 --> 00:27:17,680 Speaker 1: that I wanted to be on the board. I wanted 477 00:27:17,680 --> 00:27:19,440 Speaker 1: to be a part of companies that had respect for 478 00:27:19,480 --> 00:27:21,760 Speaker 1: the demographic shifts happening in the country and the culture, 479 00:27:21,800 --> 00:27:23,760 Speaker 1: the black of black people. I wanted to be a 480 00:27:23,800 --> 00:27:27,520 Speaker 1: part of companies that, you know, consider brands and great 481 00:27:27,560 --> 00:27:29,679 Speaker 1: brands and of course we're good. And I wanted to, 482 00:27:30,000 --> 00:27:33,040 Speaker 1: you know, consider companies that respected technology, not only it's 483 00:27:33,040 --> 00:27:35,960 Speaker 1: impact on the business, but also the unseen or forgotten 484 00:27:36,240 --> 00:27:40,320 Speaker 1: right UM Walker and Company has done that, is done that, 485 00:27:40,400 --> 00:27:43,560 Speaker 1: proper gambles doing it, foot lockers doing it, Shake Shack 486 00:27:43,720 --> 00:27:47,160 Speaker 1: is doing it. So I've been blessed because I know 487 00:27:47,240 --> 00:27:50,120 Speaker 1: what's important to me, because I know what my values are. 488 00:27:50,600 --> 00:27:55,800 Speaker 1: To almost have these opportunities UM and come without my 489 00:27:56,000 --> 00:27:59,400 Speaker 1: kind of asking for them. All the experience I've had 490 00:27:59,480 --> 00:28:02,640 Speaker 1: prepared me for it, but prepared me in a way 491 00:28:02,640 --> 00:28:05,320 Speaker 1: that it was truly authentic to other folks who might 492 00:28:05,359 --> 00:28:10,280 Speaker 1: be chasing the same thing. Love it. UM specific and 493 00:28:10,359 --> 00:28:13,240 Speaker 1: social board appointments are a lot easier to achieve UM 494 00:28:13,480 --> 00:28:17,680 Speaker 1: corporate board. Corporate boards, especially ones that have retainers involved, 495 00:28:17,840 --> 00:28:21,000 Speaker 1: be much harder. UM when people are I went only 496 00:28:21,000 --> 00:28:23,320 Speaker 1: to talk when you talk about the interview process and 497 00:28:23,800 --> 00:28:27,240 Speaker 1: the when people are going through that process of board review, 498 00:28:27,400 --> 00:28:31,200 Speaker 1: they are they're being nominated. What is the interview process? Like, 499 00:28:31,359 --> 00:28:34,359 Speaker 1: how do you negotiate the retainer or if it's a 500 00:28:34,400 --> 00:28:36,280 Speaker 1: negotiation all they didn't. They may just say we we 501 00:28:36,320 --> 00:28:39,000 Speaker 1: pay ten dollars, you got ten dollars or you out. 502 00:28:39,360 --> 00:28:41,360 Speaker 1: You know, can you talk about just what that process 503 00:28:41,440 --> 00:28:44,320 Speaker 1: is like, Yeah, so I'll started in reverse part of governor. 504 00:28:44,400 --> 00:28:47,160 Speaker 1: She can't really negotiate it because remember your produce year 505 00:28:47,200 --> 00:28:49,440 Speaker 1: and the shareholder. So there is a standard by which 506 00:28:49,880 --> 00:28:54,840 Speaker 1: your contribution will yield whatever compensation has been UM agreed 507 00:28:54,920 --> 00:28:59,040 Speaker 1: on by the board and shareholders. Right so UM, you know, 508 00:28:59,120 --> 00:29:01,960 Speaker 1: certainly if you're part of certain committees and there might 509 00:29:02,000 --> 00:29:04,800 Speaker 1: be kind of additional compensation for that, but it's pretty 510 00:29:04,840 --> 00:29:07,560 Speaker 1: standard and you can do that work well in advance 511 00:29:07,800 --> 00:29:10,480 Speaker 1: of even getting through the process. It's all a part 512 00:29:10,520 --> 00:29:13,800 Speaker 1: of UM. You know, the public reporting that's out there 513 00:29:13,840 --> 00:29:17,880 Speaker 1: and you can see how much I'm compensated, right UM, 514 00:29:18,320 --> 00:29:20,120 Speaker 1: or anybody else on any board that you want. For 515 00:29:20,200 --> 00:29:25,040 Speaker 1: public companies, the interview process UM, at least for me, 516 00:29:25,560 --> 00:29:28,520 Speaker 1: was very unique. UM. And you know, I'll tell you 517 00:29:28,520 --> 00:29:30,600 Speaker 1: how it worked for foot Locker, and then I'll tell 518 00:29:30,640 --> 00:29:34,080 Speaker 1: you how it worked for appreciation. Um. I mean with 519 00:29:34,200 --> 00:29:37,160 Speaker 1: Roz Rosber on a Wednesday, she was in Atlanta. She 520 00:29:37,160 --> 00:29:41,680 Speaker 1: spends time between Atlanta and UH in Seattle. And you know, 521 00:29:41,720 --> 00:29:43,680 Speaker 1: I asked her, you know, I ready for it. You know, 522 00:29:43,720 --> 00:29:45,400 Speaker 1: she said, listen, I think it is a great time. 523 00:29:46,000 --> 00:29:50,160 Speaker 1: I want to connect you with a recruiting firm, let's 524 00:29:50,160 --> 00:29:52,560 Speaker 1: locally to Atlanta that does a lot of great work 525 00:29:52,640 --> 00:29:56,200 Speaker 1: on executive placement board place. I met with this partner 526 00:29:56,280 --> 00:30:00,840 Speaker 1: on Friday of that same week. We had an hour. Um. 527 00:30:00,880 --> 00:30:04,680 Speaker 1: For the first fifty nine minutes, um, we just talked 528 00:30:04,720 --> 00:30:08,480 Speaker 1: about my life. I grew up in Queen's Hum, the beginnings. 529 00:30:08,960 --> 00:30:12,160 Speaker 1: All these opportunities have come my way, tech p ANDNG 530 00:30:12,320 --> 00:30:15,560 Speaker 1: walking company. And that's minute fifty nine. She looked at me. 531 00:30:15,640 --> 00:30:18,720 Speaker 1: She said, Tristan, I have an idea. I can't promise 532 00:30:18,720 --> 00:30:21,400 Speaker 1: you anything because they're doing final round interviews on Monday, 533 00:30:22,000 --> 00:30:24,440 Speaker 1: right I'm gonna have to reach out to the lead 534 00:30:24,520 --> 00:30:28,080 Speaker 1: director to see, like, if there's a there there. Um 535 00:30:28,120 --> 00:30:30,520 Speaker 1: and she said it's foot Locker. And at that point 536 00:30:31,760 --> 00:30:34,440 Speaker 1: my eyes opened. I had to maintain my decorum because 537 00:30:34,440 --> 00:30:37,520 Speaker 1: I'm like, man, I can't fool foot Locker. I mean 538 00:30:37,600 --> 00:30:39,440 Speaker 1: has been a part of my life since I was twelve. 539 00:30:39,520 --> 00:30:43,040 Speaker 1: I remember buying um, you know, sneakers out of the 540 00:30:43,040 --> 00:30:45,560 Speaker 1: East Day with money or just like I am O 541 00:30:45,760 --> 00:30:49,040 Speaker 1: g foot Locker and like they're you know, East Day chants. 542 00:30:49,080 --> 00:30:52,680 Speaker 1: But that like I that's all she had to say. 543 00:30:52,720 --> 00:30:55,480 Speaker 1: Say no more right. She called me on a Sunday, 544 00:30:55,520 --> 00:30:57,240 Speaker 1: She's like, they would like to meet with you. I 545 00:30:57,400 --> 00:31:00,960 Speaker 1: flew out to me with the lead director that Tuesday. 546 00:31:01,080 --> 00:31:03,480 Speaker 1: I guess that went well. Then I met with the 547 00:31:03,480 --> 00:31:08,760 Speaker 1: head of Nominating Government Committee of Brazoom Thursday. That went well. 548 00:31:09,160 --> 00:31:12,080 Speaker 1: The following week got throughout to New York to meet 549 00:31:12,160 --> 00:31:14,640 Speaker 1: with the CEO for three hours. We walked the stores, 550 00:31:14,720 --> 00:31:16,520 Speaker 1: that sort of thing, and that went well, and a 551 00:31:16,560 --> 00:31:18,640 Speaker 1: month later I was actual join the board. That is 552 00:31:18,680 --> 00:31:21,640 Speaker 1: a really fast process, but I think it was really 553 00:31:21,680 --> 00:31:24,040 Speaker 1: spearheaded by the fact that like they were already in 554 00:31:24,160 --> 00:31:26,440 Speaker 1: last round interviews and it got me through it. And 555 00:31:26,480 --> 00:31:29,200 Speaker 1: there's a window of nomination because they wanted us. It 556 00:31:29,280 --> 00:31:31,760 Speaker 1: was me and another kind of board member who joined together. 557 00:31:31,800 --> 00:31:34,160 Speaker 1: So originally they're thinking one I came in and then 558 00:31:34,200 --> 00:31:36,040 Speaker 1: they put both of us on, which was really really great. 559 00:31:36,640 --> 00:31:40,240 Speaker 1: UM the second time at least for shap Check. And 560 00:31:40,960 --> 00:31:43,880 Speaker 1: I was speaking with the buddy of mine, Josh, who 561 00:31:44,000 --> 00:31:47,880 Speaker 1: runs etsy UM. So you know, we had a fireside 562 00:31:47,960 --> 00:31:50,480 Speaker 1: one on one chat in Brooklyn UM at Etsy just 563 00:31:50,520 --> 00:31:53,960 Speaker 1: talking about kind of diversity inclusion and you know what 564 00:31:53,960 --> 00:31:56,600 Speaker 1: it means. And Etsy doesn't really wonderful work here that 565 00:31:57,240 --> 00:31:59,720 Speaker 1: you know deserves to be lauded. But we had a 566 00:31:59,760 --> 00:32:01,640 Speaker 1: side conversation. I'm like, yeah, you know what I'm thinking 567 00:32:01,640 --> 00:32:05,440 Speaker 1: about them, I'm going through this board process and he said, Um, 568 00:32:05,680 --> 00:32:08,360 Speaker 1: you know I'm on the board of shape Ship. And 569 00:32:08,400 --> 00:32:09,960 Speaker 1: I looked at him and I was like, I'm gonnajohn 570 00:32:09,960 --> 00:32:12,920 Speaker 1: that board, right. I just had the kind of bold 571 00:32:12,960 --> 00:32:14,720 Speaker 1: thought to just say it right and the worst you 572 00:32:14,760 --> 00:32:17,400 Speaker 1: can say it now, right, So let's number one. You 573 00:32:17,400 --> 00:32:19,960 Speaker 1: go get what you don't ask for. UM kind of 574 00:32:19,960 --> 00:32:22,040 Speaker 1: strugged it off. He was like, we're not really looking 575 00:32:22,080 --> 00:32:24,200 Speaker 1: at but let me connect you to Randy the CEO. 576 00:32:25,200 --> 00:32:28,320 Speaker 1: Connected me the following week over email. And this was 577 00:32:28,440 --> 00:32:31,560 Speaker 1: in December, I believe. UM. You know, we had some 578 00:32:31,640 --> 00:32:33,600 Speaker 1: back and forth. We couldn't meet because he was busy 579 00:32:33,720 --> 00:32:36,160 Speaker 1: holidays all that stuff, and then we planned some time 580 00:32:36,160 --> 00:32:38,040 Speaker 1: to meet in January, and I would never forget this. 581 00:32:38,080 --> 00:32:40,240 Speaker 1: It was mid January. I was about to get on 582 00:32:40,320 --> 00:32:42,720 Speaker 1: my flight or all my way to the airport to 583 00:32:42,960 --> 00:32:45,560 Speaker 1: fly to New York to meet just for the day 584 00:32:46,080 --> 00:32:48,640 Speaker 1: and uh, you know, he was on his way back 585 00:32:48,680 --> 00:32:50,760 Speaker 1: from China. And that was the first time I heard 586 00:32:51,480 --> 00:32:54,520 Speaker 1: about the seriousness of COVID nineteen because he was like, 587 00:32:54,560 --> 00:32:57,160 Speaker 1: hatress and up to you, but I'm gonna send a 588 00:32:57,200 --> 00:32:59,240 Speaker 1: note to my team that I'm gonna just go on 589 00:32:59,360 --> 00:33:03,479 Speaker 1: quarantine for the extreme precaution for fourteen days. And at 590 00:33:03,480 --> 00:33:05,160 Speaker 1: that point I was like, you know what, let's let's 591 00:33:05,200 --> 00:33:08,480 Speaker 1: kind of reschedule and figure it out. Um. So then 592 00:33:08,720 --> 00:33:11,080 Speaker 1: February hit and I'm started to hear about COVID ncine 593 00:33:11,120 --> 00:33:13,760 Speaker 1: more um. And then marsh we were like, hey, let's 594 00:33:13,800 --> 00:33:16,840 Speaker 1: just talk right and a zoom check because this started 595 00:33:16,880 --> 00:33:20,560 Speaker 1: him coming new normal. We had a chat. He liked me. Um. 596 00:33:20,720 --> 00:33:23,400 Speaker 1: Next person I met was Danny Meyer, the chairman of 597 00:33:23,440 --> 00:33:26,760 Speaker 1: the board. Uh. And then at that point I guess 598 00:33:26,760 --> 00:33:30,560 Speaker 1: it became a process, right because they weren't looking at 599 00:33:30,560 --> 00:33:33,640 Speaker 1: the time. And then I just started to get invites 600 00:33:33,680 --> 00:33:37,120 Speaker 1: in my email to meet other board members UM. And 601 00:33:37,360 --> 00:33:39,280 Speaker 1: you know, a couple of weeks later, UM, I was 602 00:33:39,320 --> 00:33:43,880 Speaker 1: asked to join and then we announced UM in about 603 00:33:43,880 --> 00:33:46,400 Speaker 1: a month, a little over a month ago. UM. So 604 00:33:46,600 --> 00:33:49,280 Speaker 1: again I referred back to this idea like, yes, my 605 00:33:49,400 --> 00:33:52,280 Speaker 1: access got me there, but also a little bit of 606 00:33:52,280 --> 00:33:55,400 Speaker 1: bold actually in my asking because I knew what I 607 00:33:55,440 --> 00:33:57,840 Speaker 1: wanted at that point. I had done my research around 608 00:33:58,360 --> 00:34:01,520 Speaker 1: kind of what public boards meant, of what my responsibility was. 609 00:34:01,640 --> 00:34:04,800 Speaker 1: I was prepared for that moment. I had time, having 610 00:34:05,200 --> 00:34:08,080 Speaker 1: kind of merged our companies with Property Gamble, to really 611 00:34:08,120 --> 00:34:11,319 Speaker 1: think about the next stage in my career too, you know, 612 00:34:11,440 --> 00:34:13,800 Speaker 1: up level my ability as a leader and CEO, and 613 00:34:13,880 --> 00:34:15,680 Speaker 1: what better way to do it at an eight billion 614 00:34:15,680 --> 00:34:19,480 Speaker 1: dollar company UM at the time with Flipbocker, right, a 615 00:34:19,520 --> 00:34:23,520 Speaker 1: global multinational company, multi brand UM and then shape Check, 616 00:34:23,680 --> 00:34:27,080 Speaker 1: which is a you know, sub billion dollar but growing 617 00:34:27,120 --> 00:34:31,480 Speaker 1: brand UM. And it really stretches the capacity with those 618 00:34:31,480 --> 00:34:35,080 Speaker 1: three themes I mentioned to you earlier, and they're facing 619 00:34:35,120 --> 00:34:38,200 Speaker 1: the same exact things, just in different categories. Right. So 620 00:34:38,280 --> 00:34:41,840 Speaker 1: for me, like all this stuff online and made sense UM. 621 00:34:41,880 --> 00:34:44,319 Speaker 1: But it was a very different process from a lot 622 00:34:44,400 --> 00:34:46,120 Speaker 1: from what a lot of folks are used to in 623 00:34:46,200 --> 00:34:48,560 Speaker 1: the least thing that I'd say is it wasn't the 624 00:34:48,560 --> 00:34:52,960 Speaker 1: first time that I had spoken to a recruiter. In fact, um, 625 00:34:53,000 --> 00:34:54,319 Speaker 1: you know a lot of the recruiters that I had 626 00:34:54,320 --> 00:34:57,240 Speaker 1: spoken to in the past almost have a conversation based 627 00:34:57,239 --> 00:35:00,440 Speaker 1: on the diversity flavor of the month, right for some 628 00:35:00,520 --> 00:35:03,279 Speaker 1: period of time, you know, two thousands, tens and let's say, 629 00:35:03,440 --> 00:35:09,440 Speaker 1: you know it was about blackfoot right two you know, 630 00:35:09,920 --> 00:35:15,560 Speaker 1: twenty evenen or so I was a woman, right, um, 631 00:35:15,600 --> 00:35:18,560 Speaker 1: And I just mean like the attention that's given to it. 632 00:35:18,640 --> 00:35:23,000 Speaker 1: So depending on what period you're speaking to recruiters, that's 633 00:35:23,040 --> 00:35:26,800 Speaker 1: what's top of mind for them, because the companies almost 634 00:35:26,800 --> 00:35:29,880 Speaker 1: have a flavor of the month mentality, and that coupled 635 00:35:29,920 --> 00:35:33,040 Speaker 1: with that, well, you haven't run a billion dollar business yet, right, 636 00:35:33,520 --> 00:35:36,920 Speaker 1: It's like, okay, so show me on one hand, right, 637 00:35:37,000 --> 00:35:39,839 Speaker 1: the number of folks you have access to who happen 638 00:35:39,880 --> 00:35:42,520 Speaker 1: to be black, who've had those opportunities, and those tend 639 00:35:42,520 --> 00:35:44,680 Speaker 1: to be the same people recycled on the same boards 640 00:35:44,960 --> 00:35:46,840 Speaker 1: over and over and over again. And I have to 641 00:35:46,880 --> 00:35:49,080 Speaker 1: give foot block and shake Chack to credit here, right, 642 00:35:49,200 --> 00:35:52,560 Speaker 1: because they were forward looking enough to recognize here's a 643 00:35:52,600 --> 00:35:54,960 Speaker 1: young guy who cares about these three things, which we 644 00:35:55,000 --> 00:35:59,520 Speaker 1: care about these closer to our consumer. The overwhelming majority 645 00:35:59,520 --> 00:36:02,040 Speaker 1: of our employees look like him, and he has a 646 00:36:02,040 --> 00:36:05,480 Speaker 1: point of view Um, And it's my hope that we 647 00:36:05,600 --> 00:36:09,000 Speaker 1: broke down some barrier of reflection there that will offer 648 00:36:09,040 --> 00:36:12,359 Speaker 1: more opportunities for focus. And now I'm getting calls from 649 00:36:12,400 --> 00:36:16,520 Speaker 1: recruiters asking who I know? Right, So I have a responsibility. 650 00:36:16,560 --> 00:36:20,239 Speaker 1: Now it's wonderful. You have no reason to remember this, 651 00:36:20,280 --> 00:36:26,040 Speaker 1: But I met you at tech Crunch Disruption because because 652 00:36:26,320 --> 00:36:28,759 Speaker 1: because the crazy part is about it, and I'm getting 653 00:36:28,800 --> 00:36:30,879 Speaker 1: to a question. Is there like three other black people, 654 00:36:30,920 --> 00:36:35,080 Speaker 1: there's Wayne Sutton, Um and Paul Judge. My question is 655 00:36:35,200 --> 00:36:43,080 Speaker 1: do you feel an increasing responsibility to be accessible to 656 00:36:43,120 --> 00:36:44,920 Speaker 1: black folks? And here's why I asked this because I 657 00:36:45,000 --> 00:36:47,120 Speaker 1: talked to Morgan about this. I talked to Charles Hosting 658 00:36:47,160 --> 00:36:49,759 Speaker 1: about this is Charles says the same thing Morgan's says 659 00:36:49,800 --> 00:36:52,960 Speaker 1: anything when they're at a conference or just out, all 660 00:36:52,960 --> 00:36:54,840 Speaker 1: the black people there want to come to you because 661 00:36:55,160 --> 00:36:58,319 Speaker 1: you're the one who may get it right. And so 662 00:36:58,400 --> 00:37:01,680 Speaker 1: how much of a responsibility do you feel to be 663 00:37:01,960 --> 00:37:05,040 Speaker 1: accessible to do things like this conversation even to to 664 00:37:05,160 --> 00:37:08,839 Speaker 1: give back to the community. Yeah, a couple things. Number 665 00:37:08,840 --> 00:37:11,640 Speaker 1: one that only twenty four hours a day. Um, there's 666 00:37:11,680 --> 00:37:15,239 Speaker 1: only seven days a week. Um. And you go back 667 00:37:15,280 --> 00:37:17,319 Speaker 1: to the priority of things that you know, I take 668 00:37:17,360 --> 00:37:19,640 Speaker 1: priority for us my faith, my family, my work. I 669 00:37:19,640 --> 00:37:24,000 Speaker 1: don't care about anything else, right, Um. And and every 670 00:37:24,080 --> 00:37:26,640 Speaker 1: interaction and every decision that I make, it's like, all right, 671 00:37:26,680 --> 00:37:29,239 Speaker 1: does this stip my value? If it doesn't, it's not 672 00:37:29,239 --> 00:37:32,480 Speaker 1: worth the time. And you it's it's really fascinating how 673 00:37:32,560 --> 00:37:37,279 Speaker 1: how how clear your schedule and your time gets when 674 00:37:37,320 --> 00:37:40,120 Speaker 1: you have a focus determination around you know what your 675 00:37:40,160 --> 00:37:44,680 Speaker 1: values are, right, and you make more time for this right. Um. Secondly, 676 00:37:44,960 --> 00:37:47,640 Speaker 1: you know, um, you know, is it getting in front 677 00:37:47,719 --> 00:37:50,040 Speaker 1: of my ability to kind of focus on my faith 678 00:37:50,040 --> 00:37:53,879 Speaker 1: at them? If it does? Sorry, right, because those things 679 00:37:53,880 --> 00:37:58,440 Speaker 1: take priority now to the work thing. Um is it 680 00:37:58,560 --> 00:38:02,040 Speaker 1: in line or is it kind of contributory to the 681 00:38:02,080 --> 00:38:05,279 Speaker 1: three things that I mentioned demographic shift, brand teken fact 682 00:38:05,640 --> 00:38:09,120 Speaker 1: and the celebration of black economic compartment. I know my 683 00:38:09,320 --> 00:38:13,359 Speaker 1: lane on that progress highway right, Um. You know it's 684 00:38:13,360 --> 00:38:16,640 Speaker 1: not a one lane highway. I know my lane. And 685 00:38:16,680 --> 00:38:19,239 Speaker 1: there are other folks that are participating in their lane. 686 00:38:19,960 --> 00:38:23,040 Speaker 1: Um it's hard enough for us. I don't need to 687 00:38:23,080 --> 00:38:27,080 Speaker 1: do redundant things. Um where folks are better in the 688 00:38:27,120 --> 00:38:32,200 Speaker 1: world than I at that thing, right. So I it's 689 00:38:32,239 --> 00:38:36,200 Speaker 1: my duty, um, if things are contributing to this goal 690 00:38:36,320 --> 00:38:38,319 Speaker 1: and mission that I have, assuming that there are enough 691 00:38:38,360 --> 00:38:41,800 Speaker 1: hours in the day that I participate, right. Um, it 692 00:38:41,920 --> 00:38:44,080 Speaker 1: is my duty when folks potentially come up to me 693 00:38:44,239 --> 00:38:48,040 Speaker 1: at a conference to not rushed out right like, and 694 00:38:48,040 --> 00:38:51,000 Speaker 1: it's my duty to prioritize that's assuming it's not getting 695 00:38:51,000 --> 00:38:52,920 Speaker 1: in a way of those other things and my values, 696 00:38:53,080 --> 00:38:56,920 Speaker 1: right Um. So yeah, I mean the responsibility is so 697 00:38:57,000 --> 00:39:01,000 Speaker 1: much a responsibility as um, you know, commitment to it. 698 00:39:01,560 --> 00:39:04,440 Speaker 1: And I've dedicated my life to this for the past 699 00:39:04,480 --> 00:39:07,200 Speaker 1: ten years and I will continue to dedicate my life 700 00:39:07,200 --> 00:39:10,560 Speaker 1: to it for the rest of my life because frankly, 701 00:39:10,600 --> 00:39:13,759 Speaker 1: for me, I think it's the only thing we're focusing on, right. 702 00:39:14,560 --> 00:39:16,640 Speaker 1: I think if we can realize some of the things 703 00:39:16,640 --> 00:39:19,680 Speaker 1: that I hope for in this idea of like economic parent, 704 00:39:20,440 --> 00:39:22,680 Speaker 1: you know, we will have made so much progress for 705 00:39:22,719 --> 00:39:25,319 Speaker 1: the secondary and tertiary things that we all want to 706 00:39:25,320 --> 00:39:30,239 Speaker 1: see that. So, yes, it is a responsibility. It's not 707 00:39:30,280 --> 00:39:34,880 Speaker 1: a burden, um because also I know who I am, 708 00:39:34,920 --> 00:39:37,480 Speaker 1: and you know I can't be everything and everybody, and 709 00:39:37,560 --> 00:39:39,960 Speaker 1: that's something I have to reconcile every day. And that's okay, 710 00:39:40,560 --> 00:40:08,920 Speaker 1: that's okay. Black Tech Green Money is the production of Blackty. 711 00:40:08,960 --> 00:40:13,080 Speaker 1: Afro Tech is produced by Morgan Dubon and me Will Lucas, 712 00:40:13,520 --> 00:40:17,320 Speaker 1: with additional production support by Love Beach, Stephane y'all, Vogu 713 00:40:17,400 --> 00:40:21,279 Speaker 1: and Raven near Borne. Special thank you to Michael Davis, 714 00:40:21,280 --> 00:40:23,840 Speaker 1: some Carra savan Yan you know like the wine and 715 00:40:24,040 --> 00:40:28,279 Speaker 1: yes that's his real name and Dominique right. Learn more 716 00:40:28,280 --> 00:40:31,200 Speaker 1: about Tristan Walker and other tech this for perusing innovators 717 00:40:31,400 --> 00:40:36,520 Speaker 1: at afro tech dot com. Go get your money, peace 718 00:40:36,560 --> 00:40:36,919 Speaker 1: and love,