WEBVTT - New Year, New You

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<v Speaker 1>Recording in progress.

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<v Speaker 2>Oh hello, Caitlin, We're back to the old zoom. I see.

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<v Speaker 3>You know, I wish we were in the same room.

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<v Speaker 3>I wish I were in Australia as much grief as

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<v Speaker 3>I've given Australia through the years, because it is snowy

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<v Speaker 3>here and it is the opposite of tennis weather.

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<v Speaker 2>Yes, it is definitely an indoor weather in New York

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<v Speaker 2>right now. It's lots of snow. Although I'm a little

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<v Speaker 2>bummed because it's been a while since I've seen snow

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<v Speaker 2>in New York. Got a little bit of a smattering

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<v Speaker 2>one day and i remember looking outside and thinking, oh snow.

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<v Speaker 2>But now I'm in real hot weather in Australia. Although

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<v Speaker 2>the weather down here right now has been amazing, so

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<v Speaker 2>I'm loving it.

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<v Speaker 3>Tell me what you've been up to in Australia.

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<v Speaker 2>Family, seeing friends, and it's been really nice. My brother

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<v Speaker 2>was over from New Zealand. He brought his three kids

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<v Speaker 2>and so it was nice to see them and just

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<v Speaker 2>you know, having a good time in Sydney. Now I'm

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<v Speaker 2>back on the road. I'm in Adelaide, current Plaire coaching

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<v Speaker 2>Alan Perez. She won her first round yesterday, so I'm

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<v Speaker 2>back on the I'm on the I feel like a mouse.

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<v Speaker 2>I'm back on the treadmill of the tennis life.

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<v Speaker 1>You're back on the bag. How does it appear to

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<v Speaker 1>be back coaching.

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<v Speaker 2>Back on the bag. Yeah, it's nice. Actually, you know,

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<v Speaker 2>you know me, I can't help myself.

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<v Speaker 3>Yeah, you're a doer, you're action oriented.

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<v Speaker 1>You got to get in there.

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<v Speaker 2>Yeah, I like to help. It's been great. You know,

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<v Speaker 2>Ellen's very talented player, and been nice to sort of

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<v Speaker 2>get on the court with her and impartant some of

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<v Speaker 2>my wisdom and now that I'm ured, so so it's

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<v Speaker 2>been nice. Yeah, it's good to see everybody, you know,

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<v Speaker 2>bumped into all the players, and you know, seeing everybody

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<v Speaker 2>is always a nice thing at the start of the

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<v Speaker 2>year for everybody here.

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<v Speaker 3>Yeah, And it seems like with the storylines coming out

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<v Speaker 3>of a couple of places around the world, but mostly

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<v Speaker 3>Australia and the last week, like you know, there's no rest,

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<v Speaker 3>but there's also no break.

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<v Speaker 2>So no rest, no break. I did you know, read

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<v Speaker 2>a few things recently. It was an article in the

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<v Speaker 2>New York Times, I Matt Fiderman about you know, this

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<v Speaker 2>sort of sort of the dysfunction of tennis and we'll

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<v Speaker 2>be like, hello, We've been telling you for a while.

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<v Speaker 2>This is not news, but but it is interesting to

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<v Speaker 2>see all the goings on. And there are discussions that

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<v Speaker 2>I hear with players about various things even this week,

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<v Speaker 2>you know, about prize money and equality and all the

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<v Speaker 2>sort of things and what the things they're fighting for.

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<v Speaker 2>So the start of the year year, New year always

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<v Speaker 2>brings everybody together, and then you know, the fractions start

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<v Speaker 2>throughout the years, throughout the year about who wants what

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<v Speaker 2>and what wants who.

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<v Speaker 3>Yeah, I don't even know if I want to bring

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<v Speaker 3>up the most recent and controversy about some division the

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<v Speaker 3>WTA seems to be having with one of its own players.

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<v Speaker 3>This Elena Rabakiana situation is bananas. You and I have

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<v Speaker 3>texted a little bit about it last week, Like holy moley.

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<v Speaker 3>It is separation between her and the coach, the appointment

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<v Speaker 3>of a new coach, the announcement that the old coach

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<v Speaker 3>will be coming to Australia anyway, and then the WTA

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<v Speaker 3>saying this coach has been banned. It does seem that

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<v Speaker 3>the WTA an organization who has not been spared from

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<v Speaker 3>our considerable amounts of criticism. I think is on the

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<v Speaker 3>right side of this thing, and kudos to them to

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<v Speaker 3>try to take what I understand to be a lot

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<v Speaker 3>of evidence and material and turn it into something productive,

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<v Speaker 3>which is safeguarding a player, which is how I understand it.

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<v Speaker 3>It would be great if somebody from the WTA came

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<v Speaker 3>out and sort of spoke to it and said, Hey, this.

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<v Speaker 1>Is what's going on.

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<v Speaker 3>This is why we do what we do, this is

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<v Speaker 3>what the you know, process looks like. This is what

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<v Speaker 3>our point of view for this player but all the

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<v Speaker 3>other players is about. Again, we don't have that, but

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<v Speaker 3>we do seem to have them exercising a little muscle

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<v Speaker 3>in trying to keep this Vukov coach at least away

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<v Speaker 3>from the player. But it seems like the player might

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<v Speaker 3>want them to be there, or so we think.

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<v Speaker 2>Listen, here's the thing that I see in this situation.

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<v Speaker 2>I love how sometimes I get onto social media and

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<v Speaker 2>you get people writing on social media, how can they

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<v Speaker 2>do this? It's her decision. It's like, no, no, no, no,

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<v Speaker 2>it is not necessarily just her decision. If the WTSA

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<v Speaker 2>feels like and clearly they have evidence, they're not just

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<v Speaker 2>gonna whim oh on a whim just be like, yeah,

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<v Speaker 2>your banned. They have obviously done years, okay of investigation

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<v Speaker 2>into this man's behavior. They've obviously interviewed many, many, many people,

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<v Speaker 2>not just one or two. Like I get dragged into

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<v Speaker 2>this because of course we talked about him years ago

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<v Speaker 2>on the pod. I never said anything that was controversial.

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<v Speaker 2>I gave my view about what I saw. This was

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<v Speaker 2>years ago, and.

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<v Speaker 1>Yeah, you said what you saw, which is a very different.

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<v Speaker 2>I said what I saw, okay, Yes, then making assumption,

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<v Speaker 2>trying to just assuming because the guy gestures and carries

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<v Speaker 2>on the way he does in the players box. This

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<v Speaker 2>is the things I see as a human being. What

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<v Speaker 2>I saw, so clearly, that's my interpretation of him years ago.

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<v Speaker 2>So clearly through the years. I was not on tour

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<v Speaker 2>in you know, two years ago, I had my Amazon work.

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<v Speaker 2>I wasn't traveling. So clearly through the years, it is

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<v Speaker 2>not just my observation of him that the WTA have documented.

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<v Speaker 2>They have seen his behavior for many, many years. Obviously,

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<v Speaker 2>who knows what's going on with the family. Maybe the

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<v Speaker 2>family don't want him around as well. Maybe the family

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<v Speaker 2>are trying to, you know, excavate him from her life

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<v Speaker 2>as well. Clearly she is struggling with this relationship with him,

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<v Speaker 2>whatever that may be, and you know, wanting to bring

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<v Speaker 2>him back. I can tell you right now, Goran's not

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<v Speaker 2>going to stand for it. Goren's not going to be

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<v Speaker 2>around somebody who's going to be absolutely not. If you

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<v Speaker 2>want to be in a dysfunctional relationship, that's up on you.

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<v Speaker 2>But for someone like Gorn, he's not going to stick

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<v Speaker 2>around for that. And the WTA are putting their foot down.

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<v Speaker 2>They have had there's been silent bands or bands of

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<v Speaker 2>other people over the last couple of years that we

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<v Speaker 2>haven't necessarily known about in the public. But the WTA

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<v Speaker 2>have put their foot down and said, this is not behavior.

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<v Speaker 2>It is allowed on our tour. It's just like the

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<v Speaker 2>NBA or the NFL certain criteria that you have to

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<v Speaker 2>adhere to to be able to play on our tour

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<v Speaker 2>or to be able to coach on our tour. And

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<v Speaker 2>if there is a pattern that has been happening for

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<v Speaker 2>years that the WTA has documented, that's why they've banned him.

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<v Speaker 2>This is not just on a whim like, oh, we

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<v Speaker 2>don't lie like him. He's attitude towards her. It's not

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<v Speaker 2>good in the stance. No, no, no, this is an ongoing,

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<v Speaker 2>consistent behavior.

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<v Speaker 3>And the WTA, you know, is not exactly out in

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<v Speaker 3>front on a lot of things that I wish they

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<v Speaker 3>would be out in front on. So I think for me,

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<v Speaker 3>the feeling is if they are putting their foot down.

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<v Speaker 3>And to be to be clear, I'm rooting for the WTA.

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<v Speaker 3>I'm a fan of many people who work at the WTA.

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<v Speaker 3>We are all better if the WTA succeeds or somebody

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<v Speaker 3>who's running Women's Tender succeeds. So it's not it's not

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<v Speaker 3>set out of a desire to poke, but rather to

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<v Speaker 3>sort of like encourage good stuff. And this is something

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<v Speaker 3>I saw that I will want to encourage, which is

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<v Speaker 3>when you create an environment that feels unsafe for your

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<v Speaker 3>players because you allow something like a person who's disruptive,

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<v Speaker 3>who seems and also has been.

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<v Speaker 1>Documented in many instances.

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<v Speaker 3>And I'm not speaking about this case in particular, but

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<v Speaker 3>the kinds of things that would lead to a band

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<v Speaker 3>are so frequent, severe and documented that it it is

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<v Speaker 3>I have to imagine truly they had probably no other choice.

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<v Speaker 3>And again we'll see how this plays out, but in

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<v Speaker 3>my view, not only does it send a message to

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<v Speaker 3>the actual individuals involved, but also hopefully it sends a

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<v Speaker 3>message to anyone else who's probably in a similar situation

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<v Speaker 3>who maybe it's more behind closed doors, you know, to

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<v Speaker 3>say like, hey, this needs to be a safe space

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<v Speaker 3>for us, but also for everyone to feel like, you know,

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<v Speaker 3>we're we're it's a work environment. And if you see

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<v Speaker 3>somebody losing their mind, whether or not there's other stuff

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<v Speaker 3>that's going on that we don't know about.

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<v Speaker 1>That alone is like, hey, this is not a safe.

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<v Speaker 3>Work environment for people. And as for her, I'm rooting

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<v Speaker 3>for her. We're all rooting for her. Whatever's going on

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<v Speaker 3>is obviously very complicated, and I think as we've seen

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<v Speaker 3>in a lot of cases where something's clearly going on

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<v Speaker 3>that has much complexity. Sure, and also like people who

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<v Speaker 3>are in pretty rough situations, oftentimes it's the hardest for

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<v Speaker 3>them to navigate that. You know, in a lot of cases,

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<v Speaker 3>these are very young women. Sometimes these are their romantic partners,

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<v Speaker 3>sometimes these are their parents, sometimes these are people who've

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<v Speaker 3>been close to them since they.

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<v Speaker 1>Were very young kids.

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<v Speaker 3>And you know, it's I want to applaud the WTA

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<v Speaker 3>for taking what I see is a pretty big bold

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<v Speaker 3>step to put their foot down and so you know,

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<v Speaker 3>I know that you and I both as well as

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<v Speaker 3>Peco and everybody else that we know, are role rooting

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<v Speaker 3>for Elena Rabakin on this situation, just personally, but also

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<v Speaker 3>just in general. I want to you know, I want

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<v Speaker 3>my tennis players to have. There's enough stress just making

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<v Speaker 3>sure that you.

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<v Speaker 1>Play well on the court and your body stays healthy.

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<v Speaker 3>You know, God knows what other kind of stuff they

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<v Speaker 3>have to deal with, and getting into any kind of

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<v Speaker 3>a really situations that's unhealthy for them is not something

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<v Speaker 3>that anybody should have to deal with.

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<v Speaker 2>No, and honestly, you know, we are all rooting for her.

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<v Speaker 2>We want the best for her, There's no question about that,

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<v Speaker 2>and that's what everybody wants. But the WTA also has

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<v Speaker 2>to take in consideration sponsors, what does this look like,

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<v Speaker 2>What does this person look like in our surroundings. This

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<v Speaker 2>is not a good look. We can't have people yelling

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<v Speaker 2>and screaming at players, you know, and you know, and

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<v Speaker 2>just frankly, you know, even for me over the last

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<v Speaker 2>week being here in Adelaide and hearing this news, the

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<v Speaker 2>amount of players that come up to me and be like,

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<v Speaker 2>oh my god, you should hear the way he talks

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<v Speaker 2>about her. You should hear the way he speaks about her,

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<v Speaker 2>just to other friends, just to other coaches. So that

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<v Speaker 2>in and of itself, like the behavior and the way

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<v Speaker 2>he speaks about her is not okay. And that's what

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<v Speaker 2>other players here and other coaches tell me. Yeah, so

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<v Speaker 2>there's a long list of people that could say things

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<v Speaker 2>about this guy. And so, you know, I feel terrible

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<v Speaker 2>for her because she's clearly put into this quandary of

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<v Speaker 2>a disastrous you know, you know, human relationship, and now

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<v Speaker 2>it's on a big, big world scale that she's going

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<v Speaker 2>to be asked about at nauseum over the next month.

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<v Speaker 2>And it's a shame because she's a great, great, great girl.

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<v Speaker 2>She's a great player. We saw this match with Eager

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<v Speaker 2>San Tech the other day was unreal at United Cup.

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<v Speaker 2>Like I tweeted out, God, I hope we get a

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<v Speaker 2>match like that at the Ustrain and Open. I hope

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<v Speaker 2>we see them play each other again. I hope we

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<v Speaker 2>get to see Eager and Coco again. I mean, we

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<v Speaker 2>saw a great match with Coco. You know. The tennis

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<v Speaker 2>in and of itself this week, particularly in the Night Cup,

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<v Speaker 2>was awesome.

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<v Speaker 1>And yeah, we want to be talking about the tennis.

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<v Speaker 1>We want to be talking I want.

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<v Speaker 2>To be talking about the tennis. How I want to

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<v Speaker 2>be talking about Rebark. You know, how how well she's played,

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<v Speaker 2>how good she looks, how great it is to have

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<v Speaker 2>Gorian in her camp. So that's what I want to

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<v Speaker 2>talk about with Elena. But unfortunately, this is going to

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<v Speaker 2>be a nightmare Toss. Australia have said no to him

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<v Speaker 2>as well, but he can also get a ticket and

0:12:05.280 --> 0:12:07.719
<v Speaker 2>come in and watch. He won't be allowed to sit

0:12:07.800 --> 0:12:10.360
<v Speaker 2>in the box. So this is just going to be

0:12:10.360 --> 0:12:14.680
<v Speaker 2>an ongoing unfortunately, an ongoing situation for Rebuccian until she

0:12:14.800 --> 0:12:17.520
<v Speaker 2>decides to kick this guy to the curb or I

0:12:17.520 --> 0:12:18.600
<v Speaker 2>don't know what's going to happen.

0:12:18.800 --> 0:12:19.960
<v Speaker 1>Yeah, well we'll be watching that.

0:12:20.040 --> 0:12:22.280
<v Speaker 3>But yes, let's talk about the tennis, because the un

0:12:22.480 --> 0:12:25.200
<v Speaker 3>coup was unreal. I mean, obviously there were some great

0:12:25.200 --> 0:12:27.120
<v Speaker 3>results going on around the world. It was really cool

0:12:27.120 --> 0:12:29.400
<v Speaker 3>to see Kenny Shikory back. He made the finals of

0:12:29.440 --> 0:12:33.400
<v Speaker 3>Hong Kong. He just like forty rankings just overnight, basically

0:12:33.400 --> 0:12:34.800
<v Speaker 3>by making a final.

0:12:35.679 --> 0:12:38.520
<v Speaker 2>Can we talk about the fact that the best stories

0:12:38.600 --> 0:12:41.360
<v Speaker 2>really of the week were all the losers of the tournament,

0:12:41.440 --> 0:12:46.080
<v Speaker 2>like true Miss Cory, like Riley o'pelker. How great to

0:12:46.160 --> 0:12:49.760
<v Speaker 2>see him back and playing well and not you know finally,

0:12:49.880 --> 0:12:51.439
<v Speaker 2>I mean, I honestly I saw him a couple of

0:12:51.520 --> 0:12:54.439
<v Speaker 2>years ago. He played We played in this like pro

0:12:54.559 --> 0:12:58.840
<v Speaker 2>am thing in the Hampton's and we flew out on

0:12:59.240 --> 0:13:01.440
<v Speaker 2>you know, playing were playing together and we got to

0:13:01.480 --> 0:13:03.240
<v Speaker 2>really spend some time together. And this is when he

0:13:03.320 --> 0:13:05.960
<v Speaker 2>was literally sort of not even close to coming back

0:13:06.320 --> 0:13:08.240
<v Speaker 2>with the wrist, And I said, what do you think?

0:13:08.280 --> 0:13:09.839
<v Speaker 2>And he said, I don't know, Dubsy, I don't know

0:13:09.840 --> 0:13:11.439
<v Speaker 2>if I'm ever going to be able to play it again.

0:13:11.920 --> 0:13:14.480
<v Speaker 2>You know. So for me to like actually see him

0:13:14.559 --> 0:13:16.640
<v Speaker 2>get to a final and beat someone like Novak Djokovic

0:13:16.720 --> 0:13:18.800
<v Speaker 2>on the way, like that story is.

0:13:18.840 --> 0:13:20.960
<v Speaker 1>Unreal, so unreal, what a great way.

0:13:21.160 --> 0:13:24.319
<v Speaker 2>Obviously, obviously all the matches back to back to back

0:13:24.600 --> 0:13:28.920
<v Speaker 2>were accumulative and hurt him in the end, just like

0:13:29.200 --> 0:13:33.200
<v Speaker 2>the other runner up, Naomi Osaka, so you know who

0:13:33.280 --> 0:13:35.960
<v Speaker 2>had to default in the final. So the accumulation of

0:13:36.040 --> 0:13:39.200
<v Speaker 2>matches obviously got to both of those two particular players.

0:13:39.520 --> 0:13:42.199
<v Speaker 2>But it's nice to see them both, you know, have

0:13:42.320 --> 0:13:44.680
<v Speaker 2>that opportunity to win a tournament. But for the big

0:13:44.720 --> 0:13:46.600
<v Speaker 2>story for me was Riley. Just to see him back

0:13:46.679 --> 0:13:49.800
<v Speaker 2>and playing tennis at a high level was great to see.

0:13:50.080 --> 0:13:53.720
<v Speaker 3>Yeah, he's right back in there, which was amazing. It

0:13:53.720 --> 0:13:57.480
<v Speaker 3>does seem that even though Riley did retire in that

0:13:57.559 --> 0:14:02.079
<v Speaker 3>first set, he looked you know, I know he had

0:14:02.120 --> 0:14:07.560
<v Speaker 3>a little back scare, so that's not nothing, but it

0:14:07.600 --> 0:14:11.440
<v Speaker 3>doesn't mean But no, Naomi, I read was an abdominal tear.

0:14:12.240 --> 0:14:12.960
<v Speaker 2>Oh really, I.

0:14:12.960 --> 0:14:14.720
<v Speaker 1>Thought it seems way worse.

0:14:16.480 --> 0:14:19.680
<v Speaker 3>I she left the court in tears, which made me

0:14:19.760 --> 0:14:23.000
<v Speaker 3>feel like, oh, this might be worse than right least.

0:14:23.040 --> 0:14:26.560
<v Speaker 3>But you know, obviously we want everybody healthy and feeling good.

0:14:26.560 --> 0:14:29.280
<v Speaker 3>And when you take a significant amount of time offer

0:14:29.280 --> 0:14:32.960
<v Speaker 3>in Nami's case, you know, obviously totally understandable, but you

0:14:32.960 --> 0:14:33.640
<v Speaker 3>know it takes a while.

0:14:33.880 --> 0:14:34.560
<v Speaker 1>It takes us all.

0:14:35.480 --> 0:14:36.960
<v Speaker 2>I know that you're trying to find out if it

0:14:36.960 --> 0:14:39.920
<v Speaker 2>was a back or a stomach. But so I'll go

0:14:40.000 --> 0:14:42.520
<v Speaker 2>in here. If it is her stomach and she has

0:14:42.600 --> 0:14:46.120
<v Speaker 2>strained it or torn it, it doesn't surprise me because

0:14:46.160 --> 0:14:48.640
<v Speaker 2>if you have done that prior and then you play

0:14:48.640 --> 0:14:50.640
<v Speaker 2>a lot of matches, particularly in the start of the year.

0:14:50.680 --> 0:14:52.280
<v Speaker 2>And this happened to me because I tore my stomach

0:14:52.360 --> 0:14:57.120
<v Speaker 2>muscle early in my career and always the first little

0:14:57.120 --> 0:15:00.760
<v Speaker 2>tournament of the first tournament of the year, you always

0:15:00.800 --> 0:15:03.160
<v Speaker 2>have scar tissue in that area, and so it's amazing

0:15:03.160 --> 0:15:04.840
<v Speaker 2>how it comes back to bite you literally in the

0:15:04.880 --> 0:15:08.320
<v Speaker 2>ass with your stomach. So you've always got to really

0:15:08.360 --> 0:15:10.320
<v Speaker 2>take care of it. You always got to, you know,

0:15:10.640 --> 0:15:13.360
<v Speaker 2>literally rub out that scar tissue every single time you

0:15:13.440 --> 0:15:15.400
<v Speaker 2>go and play, especially when you come back early part

0:15:15.400 --> 0:15:19.440
<v Speaker 2>of the year. So that's unfortunate, and it's something you

0:15:19.440 --> 0:15:21.720
<v Speaker 2>can play on, but it's you can't really serve.

0:15:22.160 --> 0:15:26.200
<v Speaker 3>Yeah, yeah, yeah, everywhere I'm seeing has been reported that

0:15:26.280 --> 0:15:31.360
<v Speaker 3>it's an abdominal injury, but.

0:15:31.880 --> 0:15:34.120
<v Speaker 2>Yeah, okay, well, if it's an abdominal, if it's a

0:15:34.680 --> 0:15:38.360
<v Speaker 2>it's a slight niggle like tear, like minor tear, you

0:15:38.360 --> 0:15:41.360
<v Speaker 2>can actually play with it. Hopefully the next like four

0:15:41.480 --> 0:15:43.760
<v Speaker 2>or five days, which you'll have off before this strain open,

0:15:45.520 --> 0:15:48.040
<v Speaker 2>it will settle down. She'll still hit, but she won't

0:15:48.080 --> 0:15:50.960
<v Speaker 2>hit any serves whatsoever, and so it's possible to come

0:15:50.960 --> 0:15:53.720
<v Speaker 2>back from that. So so hopefully you know this, just

0:15:53.760 --> 0:15:56.200
<v Speaker 2>this this week alone, she'll be able to repair that

0:15:56.240 --> 0:15:58.320
<v Speaker 2>stomach muscle. She won't be able to hit any serves,

0:15:58.360 --> 0:16:00.520
<v Speaker 2>but listen, your serve comes back quickly.

0:16:00.680 --> 0:16:03.480
<v Speaker 3>Yeah, yeah, she does have a week. But overall, what

0:16:03.600 --> 0:16:06.000
<v Speaker 3>a great week of stories. And that's before we even

0:16:06.040 --> 0:16:07.000
<v Speaker 3>talk about the United Cup.

0:16:08.040 --> 0:16:11.560
<v Speaker 2>Yeah, the great individual stories. And throw it to Kim Berrell,

0:16:11.640 --> 0:16:15.520
<v Speaker 2>who the little Aussie butler who got through to the quarterfinals,

0:16:15.520 --> 0:16:17.640
<v Speaker 2>had a match point to get to the semifinals of

0:16:17.680 --> 0:16:20.920
<v Speaker 2>her home tournament in the goal cut in Brisbane. So

0:16:21.480 --> 0:16:23.600
<v Speaker 2>that was a really lovely story someone who's dealt with

0:16:23.640 --> 0:16:27.520
<v Speaker 2>a lot of injuries herself throughout throughout her career. Carolina

0:16:27.600 --> 0:16:31.960
<v Speaker 2>Mukhova played really well at the United Cup as well.

0:16:32.920 --> 0:16:35.680
<v Speaker 2>You know, had some good wins there, particularly against Paulini.

0:16:35.720 --> 0:16:38.200
<v Speaker 2>I bumped into Jasmine here and she said, oh, Mohivas,

0:16:38.240 --> 0:16:41.560
<v Speaker 2>she always plays so good against me. But you know,

0:16:41.680 --> 0:16:44.720
<v Speaker 2>just some really good storylines. But but the MVP of

0:16:44.760 --> 0:16:48.880
<v Speaker 2>the United Cup, Coca oh Man, putting her hand up

0:16:48.920 --> 0:16:52.880
<v Speaker 2>as one of the favorites. Of course, Saberlenca wins Brisbane,

0:16:53.520 --> 0:16:57.400
<v Speaker 2>so you know, those two players absolutely going to the

0:16:57.440 --> 0:17:02.840
<v Speaker 2>strain and open as I would say equal favorites. Slight

0:17:02.960 --> 0:17:06.080
<v Speaker 2>edge to Sabolenca because she's won the tournament in Melbourne

0:17:06.240 --> 0:17:11.080
<v Speaker 2>now twice. Feels good in Melbourne, clearly playing well in Brisbane.

0:17:12.040 --> 0:17:16.520
<v Speaker 2>So all the losers of the tournaments last week were

0:17:16.560 --> 0:17:18.560
<v Speaker 2>really the storyline in a lot of ways. You know,

0:17:18.600 --> 0:17:21.600
<v Speaker 2>we talk about Kane Kory, you talk about the youngest

0:17:21.600 --> 0:17:24.639
<v Speaker 2>sister Kuda Matova, you talk about name Misaka, and you

0:17:24.680 --> 0:17:26.960
<v Speaker 2>talk about Raleo o Perklart. Those were really the stories,

0:17:27.040 --> 0:17:31.479
<v Speaker 2>even though the players that won well done. But you know,

0:17:31.680 --> 0:17:34.399
<v Speaker 2>Towson's been around a long time and it's good to

0:17:34.400 --> 0:17:36.080
<v Speaker 2>see her, you know, get a win under her belt

0:17:36.080 --> 0:17:39.680
<v Speaker 2>because she's had huge potential hits the ball great, but

0:17:39.720 --> 0:17:42.080
<v Speaker 2>a little bit mentally not so great on the on

0:17:42.119 --> 0:17:44.680
<v Speaker 2>the court, a little bit of a bad attitude sometimes.

0:17:44.680 --> 0:17:46.440
<v Speaker 2>So nice to see her get through and win the tournament.

0:17:47.240 --> 0:17:51.879
<v Speaker 2>But she obviously had default technically in the final, and

0:17:52.760 --> 0:17:55.480
<v Speaker 2>you know that's the way it goes. But for me,

0:17:56.640 --> 0:18:00.720
<v Speaker 2>going back to United Cup, Coco is just looking unbelievable, fourhands,

0:18:00.720 --> 0:18:04.240
<v Speaker 2>not missing, serving well, not double folding up a storm

0:18:04.880 --> 0:18:09.879
<v Speaker 2>and her match against Eger, I mean, she outlasted Eager.

0:18:10.359 --> 0:18:14.840
<v Speaker 2>Her fitness is through the roof and if anyone follows

0:18:14.880 --> 0:18:17.280
<v Speaker 2>Coco on Instagram, and she kind of posted a lot

0:18:17.280 --> 0:18:19.960
<v Speaker 2>of some of her training schedule in the off season.

0:18:20.600 --> 0:18:23.280
<v Speaker 2>Look out, it is paying off. Unbelievable.

0:18:23.280 --> 0:18:25.080
<v Speaker 3>I love that this is the second time in a

0:18:25.160 --> 0:18:27.359
<v Speaker 3>row that she's been eager. I thought that was a

0:18:27.400 --> 0:18:30.480
<v Speaker 3>mountain that it would take her years to climb after

0:18:30.640 --> 0:18:33.919
<v Speaker 3>seeing all of those French Open results, and it seems

0:18:33.960 --> 0:18:37.960
<v Speaker 3>like she's she's on her way to leveling the playing field.

0:18:37.960 --> 0:18:42.320
<v Speaker 3>I mean, she doesn't have obviously as many French Opens

0:18:42.440 --> 0:18:45.480
<v Speaker 3>or Slam's period as Eager, but I like what I'm seeing,

0:18:45.560 --> 0:18:50.280
<v Speaker 3>and she put America a pretty considerably talented American team.

0:18:50.960 --> 0:18:52.840
<v Speaker 1>Taylor Fritz also played great. Listen.

0:18:53.000 --> 0:18:57.960
<v Speaker 3>Coco just really to me, got it done, and I love, love,

0:18:58.040 --> 0:18:59.200
<v Speaker 3>love what I saw.

0:18:59.000 --> 0:19:02.480
<v Speaker 1>In her match against Ega. I'm so excited for Coco.

0:19:02.520 --> 0:19:03.160
<v Speaker 1>You're totally right.

0:19:03.200 --> 0:19:05.719
<v Speaker 3>I was kind of a I love I love Coco offcourt,

0:19:05.760 --> 0:19:07.000
<v Speaker 3>but on court, I've been a little bit of a

0:19:07.040 --> 0:19:11.119
<v Speaker 3>Cocoa doubter to be candid, and I'm I'm happy to

0:19:11.119 --> 0:19:25.879
<v Speaker 3>be around m h.

0:19:35.920 --> 0:19:46.480
<v Speaker 2>H. Listen, if she hasn't missed her forehand, which she's

0:19:46.480 --> 0:19:49.600
<v Speaker 2>not doing anymore, there's no where to go on the

0:19:49.600 --> 0:19:52.639
<v Speaker 2>tennis court against Cocoa golf, there's nowhere to go. She

0:19:52.760 --> 0:19:55.800
<v Speaker 2>runs every single ball down. She is the best athlete.

0:19:55.840 --> 0:19:58.040
<v Speaker 2>We saw the two best athletes going at it against

0:19:58.040 --> 0:20:00.840
<v Speaker 2>each other with Eager and Coco, and the difference is

0:20:01.760 --> 0:20:05.040
<v Speaker 2>the Coco. She just gets that loop on the forehand. Now,

0:20:05.119 --> 0:20:07.399
<v Speaker 2>I think you know, Eager's trying to mix up the

0:20:07.440 --> 0:20:09.760
<v Speaker 2>speed on her forehand and on her ground stroke. She's

0:20:09.800 --> 0:20:11.520
<v Speaker 2>trying to get some high balls in there, which is

0:20:12.359 --> 0:20:14.240
<v Speaker 2>very good for her to do. She needs to change

0:20:14.240 --> 0:20:16.800
<v Speaker 2>the pace, particularly against someone like a like a like

0:20:16.840 --> 0:20:20.679
<v Speaker 2>a Coco, or like anybody really. But the fact that

0:20:20.720 --> 0:20:23.879
<v Speaker 2>Coco doesn't miss now she's willing to move forward a

0:20:23.880 --> 0:20:26.200
<v Speaker 2>little bit more than Eager. Eager has to be more

0:20:26.240 --> 0:20:29.359
<v Speaker 2>comfortable coming into the net. But against someone like Coco,

0:20:29.480 --> 0:20:31.159
<v Speaker 2>when she runs the ball down, she can hear the

0:20:31.200 --> 0:20:34.080
<v Speaker 2>winner past you because her speed is able to get

0:20:34.080 --> 0:20:36.080
<v Speaker 2>off over to a ball that a lot of girls

0:20:36.080 --> 0:20:38.159
<v Speaker 2>are struggling and maybe just hitting with one hand on

0:20:38.200 --> 0:20:40.120
<v Speaker 2>the back end. Coco is getting over there and hitting

0:20:40.160 --> 0:20:42.399
<v Speaker 2>it with two hands, and she's passing you. So if

0:20:42.440 --> 0:20:44.720
<v Speaker 2>you're not a great mover into the net and able

0:20:44.760 --> 0:20:46.920
<v Speaker 2>to understand how to move at the net, you are

0:20:46.960 --> 0:20:49.760
<v Speaker 2>going to be in trouble against her. But ah man

0:20:49.920 --> 0:20:56.239
<v Speaker 2>like I'm I'm into it. See Rebekner, Eager, Coco and

0:20:56.240 --> 0:20:58.320
<v Speaker 2>Sabalanca in the semi finals at this straight and open

0:20:58.359 --> 0:21:00.479
<v Speaker 2>and those four going at it. Great, But we all

0:21:00.520 --> 0:21:03.280
<v Speaker 2>still still have some great players that I are knocking

0:21:03.320 --> 0:21:05.720
<v Speaker 2>on the door. Where it be Mira Andriva, whether it

0:21:05.760 --> 0:21:08.439
<v Speaker 2>be Jesse Kapagoula, whether it be these players that we

0:21:08.560 --> 0:21:12.359
<v Speaker 2>know that can do well in slams Now, I'm pumped

0:21:12.359 --> 0:21:14.720
<v Speaker 2>for the Eulzi Open because they're all playing well.

0:21:15.200 --> 0:21:18.040
<v Speaker 1>I agree, I'm totally pumped everybody's playing well.

0:21:19.040 --> 0:21:22.639
<v Speaker 3>I was really I was really excited to see Taylor

0:21:22.800 --> 0:21:24.040
<v Speaker 3>Fritz play super well.

0:21:24.440 --> 0:21:26.320
<v Speaker 1>Uh you know, I I find.

0:21:27.320 --> 0:21:28.840
<v Speaker 3>One thing I want to ask you about before we

0:21:28.840 --> 0:21:30.320
<v Speaker 3>get to our dues and don'ts and set up this

0:21:30.359 --> 0:21:36.040
<v Speaker 3>week's incredible interview. But to me, if you want to

0:21:36.040 --> 0:21:40.560
<v Speaker 3>touch on it, should we briefly mention mister Nick curious

0:21:41.600 --> 0:21:44.440
<v Speaker 3>getting after man. He will not let this YOUIX Center

0:21:44.520 --> 0:21:45.600
<v Speaker 3>thing die with the.

0:21:47.640 --> 0:21:49.639
<v Speaker 2>With they won't let the Exenter thing die, and he

0:21:49.680 --> 0:21:51.920
<v Speaker 2>won't let even Igachionteks die like.

0:21:51.880 --> 0:21:56.840
<v Speaker 3>Now, he's just going after doping accusations against both of

0:21:56.880 --> 0:21:59.439
<v Speaker 3>them and putting like you know, a needle in the

0:21:59.480 --> 0:22:04.520
<v Speaker 3>comments of Cruz Hewett, Lton Hewitt's son who hit with

0:22:04.600 --> 0:22:06.840
<v Speaker 3>Theannick Center, who was like, ah, bro, I mean maybe

0:22:06.880 --> 0:22:09.400
<v Speaker 3>he could like always say that he's joking, which is

0:22:09.440 --> 0:22:12.800
<v Speaker 3>like such a cop out, and that he's going after It's.

0:22:12.560 --> 0:22:14.720
<v Speaker 2>Like when you're drunk. That's when you drunk boyfriend or

0:22:14.760 --> 0:22:16.960
<v Speaker 2>girlfriend you know, says stuff to you the night before

0:22:17.000 --> 0:22:19.399
<v Speaker 2>when they're like wasted and then they wake up and

0:22:20.720 --> 0:22:23.520
<v Speaker 2>I was drunk, and it's like, uh, usually what happens

0:22:23.520 --> 0:22:26.359
<v Speaker 2>when you have alcohol is the truth serum and the

0:22:26.520 --> 0:22:28.840
<v Speaker 2>ship out of your mouth is exactly what you want

0:22:28.880 --> 0:22:31.719
<v Speaker 2>to say to me, except you don't have a filter.

0:22:32.200 --> 0:22:34.720
<v Speaker 2>And so the problem with Nick is he has no

0:22:34.840 --> 0:22:36.320
<v Speaker 2>filter at all.

0:22:37.440 --> 0:22:40.800
<v Speaker 1>It's just this is a good seg.

0:22:42.080 --> 0:22:49.160
<v Speaker 2>Here's the thing, the problem and the issue is the system. Okay,

0:22:49.240 --> 0:22:50.920
<v Speaker 2>it is the way, but.

0:22:52.720 --> 0:22:54.159
<v Speaker 1>Nick's not going after the system.

0:22:54.200 --> 0:22:57.440
<v Speaker 3>He's just being a but he won.

0:22:57.359 --> 0:22:58.800
<v Speaker 1>Find something else to troll about.

0:22:58.840 --> 0:23:00.560
<v Speaker 3>I mean to me, it's not it's not even like

0:23:00.920 --> 0:23:03.200
<v Speaker 3>you and I can have a grown up conversation about

0:23:03.240 --> 0:23:06.199
<v Speaker 3>how transparency and rules and applicability. And then if we

0:23:06.240 --> 0:23:09.640
<v Speaker 3>get somebody like Peco on the show who's like thoroughly

0:23:09.720 --> 0:23:14.400
<v Speaker 3>researched the ins and outs of you know, the water statutes.

0:23:14.520 --> 0:23:17.320
<v Speaker 3>We can actually have a substantive conversation about, you know,

0:23:17.520 --> 0:23:20.679
<v Speaker 3>the facts. But that's a good faith conversation about something

0:23:21.040 --> 0:23:23.879
<v Speaker 3>presuming good faith on the part of almost everyone involved,

0:23:23.880 --> 0:23:26.880
<v Speaker 3>which is I think probably the case here in both cases,

0:23:27.080 --> 0:23:28.600
<v Speaker 3>and even if it's not, we should still have an

0:23:28.640 --> 0:23:30.880
<v Speaker 3>adult conversation. And then there's doing whatever he's doing, which

0:23:30.920 --> 0:23:35.080
<v Speaker 3>is like taking easy shots because he's bored or doesn't

0:23:35.480 --> 0:23:37.640
<v Speaker 3>is just I.

0:23:37.640 --> 0:23:42.280
<v Speaker 2>Am going after Cruiz Hewitt, the hitting with the world

0:23:42.359 --> 0:23:47.560
<v Speaker 2>number one, who is coached by the guy who coached

0:23:47.600 --> 0:23:53.040
<v Speaker 2>your dad. In lighton Hewitt, Darren Caylee was essentially one

0:23:53.040 --> 0:23:56.920
<v Speaker 2>of the biggest and most important people in Leighton Hewitt's

0:23:56.960 --> 0:24:00.920
<v Speaker 2>early life as a tennis player, including and helping him

0:24:00.920 --> 0:24:03.359
<v Speaker 2>get to number one, So they have a special relationship.

0:24:03.400 --> 0:24:06.240
<v Speaker 2>They're both from Adelaide, Australia, where I am right now,

0:24:06.680 --> 0:24:09.960
<v Speaker 2>so there's both South Australian guys. They clearly have a

0:24:10.080 --> 0:24:14.560
<v Speaker 2>very unique and special relationship. And Cruse Hewett has got

0:24:14.600 --> 0:24:17.760
<v Speaker 2>a qualifying wild card in the Australian Open, so what

0:24:17.960 --> 0:24:21.199
<v Speaker 2>better preparation to play with the defending champion who is

0:24:21.240 --> 0:24:23.200
<v Speaker 2>going to teach you so much about how to be

0:24:23.280 --> 0:24:26.000
<v Speaker 2>a better tennis player on the court, why wouldn't you

0:24:26.080 --> 0:24:29.840
<v Speaker 2>hit with him? And clearly Darren said, hey, does Cruise

0:24:29.880 --> 0:24:32.800
<v Speaker 2>want to hit with Yannick on senate court? Oh? Oh

0:24:32.800 --> 0:24:35.439
<v Speaker 2>my god. Of course Layton's going to say yes to that.

0:24:35.440 --> 0:24:39.160
<v Speaker 2>That is an opportunity that any kid would it, would

0:24:39.200 --> 0:24:44.280
<v Speaker 2>want to give the guy shit on social media and

0:24:44.320 --> 0:24:46.920
<v Speaker 2>go after him. It's not a joke. If you want

0:24:46.920 --> 0:24:50.040
<v Speaker 2>to joke about it, then you call his dad or

0:24:50.040 --> 0:24:52.240
<v Speaker 2>you call him because I'm pretty sure you have either

0:24:52.240 --> 0:24:55.000
<v Speaker 2>of their numbers, and you give him shit. You don't

0:24:55.000 --> 0:24:58.520
<v Speaker 2>give him shit on a public forum. That's embarrassing to him,

0:24:59.000 --> 0:25:02.160
<v Speaker 2>Like it's just he just doesn't know how to stop

0:25:02.200 --> 0:25:05.560
<v Speaker 2>and learn to be an adult in these situations and

0:25:05.640 --> 0:25:10.160
<v Speaker 2>to go after Ega. When Boston Fashion, I think put

0:25:10.200 --> 0:25:11.840
<v Speaker 2>a photo up or I don't know if it was Bush,

0:25:12.000 --> 0:25:14.240
<v Speaker 2>Yeah it was Bush, and it was a photo of

0:25:15.320 --> 0:25:17.960
<v Speaker 2>Or with a rolling garr not.

0:25:18.000 --> 0:25:20.920
<v Speaker 3>Saying she does her you know, she does her prep,

0:25:21.000 --> 0:25:24.760
<v Speaker 3>she does her homework. And then I mean and then

0:25:25.000 --> 0:25:28.159
<v Speaker 3>he said he, yeah, what else is she doing? And

0:25:28.160 --> 0:25:32.800
<v Speaker 3>it's like, dude, Also, I asked you going into this

0:25:32.880 --> 0:25:36.080
<v Speaker 3>next year to put uh, you know, some dues and don'ts,

0:25:36.160 --> 0:25:39.720
<v Speaker 3>some ins and outs because I want us to. You know,

0:25:39.720 --> 0:25:41.520
<v Speaker 3>it's easy to get like riled up about something that

0:25:41.520 --> 0:25:43.720
<v Speaker 3>the curious does in the internet. That's net that's stupid,

0:25:44.080 --> 0:25:45.760
<v Speaker 3>because that's the whole point of it and that's why

0:25:45.800 --> 0:25:49.440
<v Speaker 3>he's doing it. But I asked you to make a

0:25:49.480 --> 0:25:51.080
<v Speaker 3>list just because I feel like, you know, we can

0:25:51.119 --> 0:25:54.800
<v Speaker 3>make some generalizations here and uh, for me, it's less

0:25:54.800 --> 0:25:56.080
<v Speaker 3>about him and I don't want to give him any

0:25:56.080 --> 0:26:01.440
<v Speaker 3>more attention. But like, to me, out is clowning on

0:26:01.440 --> 0:26:05.399
<v Speaker 3>social media and in is to talk ley you're actiate

0:26:05.440 --> 0:26:08.639
<v Speaker 3>to the talking or don't like show up to play

0:26:08.760 --> 0:26:13.720
<v Speaker 3>be fit or don't. But like, we don't need another commentator.

0:26:13.760 --> 0:26:15.880
<v Speaker 3>We don't need any more, like clowns, we don't.

0:26:15.680 --> 0:26:16.320
<v Speaker 1>Need any more.

0:26:17.040 --> 0:26:24.119
<v Speaker 3>Like uh, position people have positions of power being you know,

0:26:24.320 --> 0:26:27.359
<v Speaker 3>kicking down. Kicking down is out if you're gonna keep.

0:26:27.280 --> 0:26:29.879
<v Speaker 2>Kicking that's the thing. Yeah, I agree. You know, the

0:26:29.960 --> 0:26:33.200
<v Speaker 2>outs for me are going on social media and putting

0:26:33.240 --> 0:26:35.359
<v Speaker 2>stuff like this out. And also if you're gonna go

0:26:35.359 --> 0:26:37.639
<v Speaker 2>on social media, like just think about what you're putting

0:26:37.640 --> 0:26:40.280
<v Speaker 2>out there. You know, you're sitting behind a keyboard. There's

0:26:40.280 --> 0:26:43.320
<v Speaker 2>people that get affected by this stuff, you know, I

0:26:43.480 --> 0:26:49.160
<v Speaker 2>just I keep thinking, I don't we don't know the truth, right,

0:26:49.280 --> 0:26:53.560
<v Speaker 2>we we don't know the truth. It's not like I'm

0:26:53.600 --> 0:26:57.000
<v Speaker 2>going and trailing behind Yannick Center every day of my

0:26:57.040 --> 0:27:00.680
<v Speaker 2>life and not going behind Egistrion Tech every day. I'm

0:27:00.680 --> 0:27:03.679
<v Speaker 2>not going behind Simona Hallup every day of my life. Like,

0:27:04.160 --> 0:27:07.720
<v Speaker 2>we don't know the truth. So you can have an opinion,

0:27:08.160 --> 0:27:11.840
<v Speaker 2>but you don't know the truth. So the fact that

0:27:11.880 --> 0:27:15.159
<v Speaker 2>you are so adamant. Now, let's go back to the

0:27:15.200 --> 0:27:20.560
<v Speaker 2>Vukid situation. Right, I saw with my own eyes, Okay,

0:27:20.760 --> 0:27:24.919
<v Speaker 2>with my own eyes his behavior. I can make a

0:27:24.960 --> 0:27:28.240
<v Speaker 2>comment on what I saw. I don't know for a

0:27:28.280 --> 0:27:31.280
<v Speaker 2>fact if Ynix Inner doped. I don't know for a

0:27:31.320 --> 0:27:34.800
<v Speaker 2>fact if Yanix Inner did not dope. I don't know

0:27:34.840 --> 0:27:39.040
<v Speaker 2>if Egos Jantek did not dope. But my assumptions are

0:27:39.520 --> 0:27:44.520
<v Speaker 2>of what I read from the reports that these people

0:27:44.720 --> 0:27:47.320
<v Speaker 2>researched it. They did their research, and this is the

0:27:47.359 --> 0:27:49.680
<v Speaker 2>conclusion they came to, and that's what I'm going to

0:27:49.720 --> 0:27:53.159
<v Speaker 2>talk about. So they have been found innocent. That's it.

0:27:53.240 --> 0:27:53.840
<v Speaker 2>Let's move on.

0:27:54.240 --> 0:27:56.479
<v Speaker 3>Yeah, So I'm just said to see what he's going

0:27:56.520 --> 0:27:58.119
<v Speaker 3>to do with his racket this year, and I'm not

0:27:58.160 --> 0:27:59.520
<v Speaker 3>that interested to see what he's going to do with

0:27:59.560 --> 0:28:02.320
<v Speaker 3>his keyboard. All Right, we have an incredible interview to

0:28:02.320 --> 0:28:04.520
<v Speaker 3>get to today. You had the chance when you were

0:28:04.520 --> 0:28:07.880
<v Speaker 3>in Malaga, Spain to sit down with Corey march Cisoto.

0:28:08.240 --> 0:28:13.560
<v Speaker 3>And Corey is the chief marketing officer at ELF Cosmetics.

0:28:13.600 --> 0:28:17.399
<v Speaker 3>Elf is the embodiment of something I want to see

0:28:17.400 --> 0:28:21.520
<v Speaker 3>more of in in my in list in twenty twenty

0:28:21.600 --> 0:28:27.400
<v Speaker 3>five is supporting tennis and supporting women's sports. And ELF

0:28:27.520 --> 0:28:30.000
<v Speaker 3>has put their money literally where their mouth is in

0:28:30.119 --> 0:28:33.199
<v Speaker 3>terms of sponsorship of women's sports across the board, not

0:28:33.240 --> 0:28:35.399
<v Speaker 3>only tennis, but basketball, soccer.

0:28:35.600 --> 0:28:36.359
<v Speaker 1>They've been doing it.

0:28:36.640 --> 0:28:39.120
<v Speaker 3>They've been walking in the walk and talking the talk,

0:28:39.160 --> 0:28:41.160
<v Speaker 3>which is what you guys talk about. Just give us

0:28:41.160 --> 0:28:43.360
<v Speaker 3>a little color about this conversation. How it came to

0:28:43.360 --> 0:28:45.760
<v Speaker 3>be you ran into her in Malaga. She was obviously

0:28:45.800 --> 0:28:49.080
<v Speaker 3>there sponsoring the billage and king Kup and supporting on

0:28:49.160 --> 0:28:53.080
<v Speaker 3>behalf of ELF Cosmetics. What's the context for this conversation?

0:28:53.600 --> 0:28:56.640
<v Speaker 3>And I can't imagine you would disagree that we need

0:28:56.640 --> 0:28:58.400
<v Speaker 3>to spend more money on tennis and more money in

0:28:58.440 --> 0:29:00.880
<v Speaker 3>women's sports. But that's my in for what I want

0:29:00.880 --> 0:29:03.360
<v Speaker 3>to see more brands doing like ELF has been doing

0:29:03.400 --> 0:29:05.760
<v Speaker 3>with what their support for women's sports.

0:29:06.360 --> 0:29:08.120
<v Speaker 2>Yeah, I think that's what it comes down to. You know,

0:29:08.160 --> 0:29:12.360
<v Speaker 2>I was over at Billy Jean King Cup and there've

0:29:12.360 --> 0:29:14.840
<v Speaker 2>been some great sponsors through the years with Tannis, but

0:29:15.800 --> 0:29:17.720
<v Speaker 2>and I just think ELF is the as you said,

0:29:17.720 --> 0:29:21.200
<v Speaker 2>it's the embodiment of equality really, whether it be on

0:29:21.240 --> 0:29:26.800
<v Speaker 2>their boards with you know, their their so many women

0:29:26.840 --> 0:29:28.880
<v Speaker 2>that are part of their company, whether it be all

0:29:28.920 --> 0:29:32.000
<v Speaker 2>in their c suites, it's it's dominated by women. And

0:29:32.040 --> 0:29:33.880
<v Speaker 2>you might say, well, it's a it's a company, that's

0:29:33.920 --> 0:29:35.800
<v Speaker 2>a it's a cosmetic company. Of course they're going to

0:29:35.840 --> 0:29:37.400
<v Speaker 2>have a lot of women. No, that's not the case.

0:29:37.760 --> 0:29:40.760
<v Speaker 2>You can look at a lot of other cosmetic companies

0:29:40.880 --> 0:29:44.680
<v Speaker 2>or you know, you know creams and you know beauty

0:29:44.720 --> 0:29:47.160
<v Speaker 2>products and all this sort of stuff. They're dominated by

0:29:47.200 --> 0:29:49.200
<v Speaker 2>men in the C suites. That's not the case with ELF.

0:29:49.280 --> 0:29:50.960
<v Speaker 2>And so as you said, they put their money where

0:29:50.960 --> 0:29:53.920
<v Speaker 2>their mouth is. They have a great relationship with Billy Jean,

0:29:54.920 --> 0:29:56.840
<v Speaker 2>and they went to Billy Jean, they said, who's the

0:29:56.880 --> 0:30:02.040
<v Speaker 2>embodiment of what we want to embody as company inequality,

0:30:02.120 --> 0:30:04.160
<v Speaker 2>and that's Billy Jing King. So they talked to Billy

0:30:04.520 --> 0:30:06.560
<v Speaker 2>and Billy said, look, would your sponsor be one of

0:30:06.680 --> 0:30:09.640
<v Speaker 2>our sponsors of the Billy Jean King Cup. They're not

0:30:09.640 --> 0:30:13.240
<v Speaker 2>the only sponsor Billy Jean King Cup, but Elfe is

0:30:13.280 --> 0:30:15.360
<v Speaker 2>a huge sponsor now and the Billy jan King Cup

0:30:15.360 --> 0:30:17.000
<v Speaker 2>hopefully is going to grow and grow and grow. With

0:30:17.160 --> 0:30:19.520
<v Speaker 2>the amount of money that they're now offering to the

0:30:19.520 --> 0:30:22.880
<v Speaker 2>players to go and play is extraordinary. I was talking

0:30:22.880 --> 0:30:25.000
<v Speaker 2>about it, yes the other day actually with Sam Stows

0:30:25.040 --> 0:30:27.200
<v Speaker 2>about how much money now is on offer for the

0:30:27.200 --> 0:30:30.560
<v Speaker 2>Billy Jing King Cup. It's crazy. And so yeah, they're

0:30:30.600 --> 0:30:32.960
<v Speaker 2>just a wonderful sponsor and it's interesting to hear her

0:30:33.040 --> 0:30:37.040
<v Speaker 2>story and also how this relationship with Billy Jean and

0:30:37.240 --> 0:30:40.000
<v Speaker 2>the Billy Jean King Cup came about. Well, if you

0:30:40.040 --> 0:30:43.440
<v Speaker 2>were also may I add, and also may I add

0:30:43.640 --> 0:30:48.080
<v Speaker 2>a huge sponsor with iHeart the Women's Sports Network. They

0:30:48.120 --> 0:30:51.640
<v Speaker 2>are the biggest sponsor for them, and so that's another reason,

0:30:51.720 --> 0:30:53.920
<v Speaker 2>because that's obviously the platform that you and I are on.

0:30:54.480 --> 0:30:57.600
<v Speaker 3>Amazing, all right, thanks for the background. I think that's

0:30:57.600 --> 0:31:00.240
<v Speaker 3>a pretty good end list for twenty twenty four twenty

0:31:00.280 --> 0:31:04.200
<v Speaker 3>twenty five. Why don't we check in as the Australian

0:31:04.240 --> 0:31:07.760
<v Speaker 3>Open is getting underway in one short week to talk

0:31:07.800 --> 0:31:11.240
<v Speaker 3>about some previews, who's looking good, who's in fine form?

0:31:11.440 --> 0:31:16.600
<v Speaker 3>And where we can hear you on our TVs here

0:31:16.600 --> 0:31:17.200
<v Speaker 3>in the US.

0:31:17.360 --> 0:31:21.800
<v Speaker 2>Yes, and when we do our next podcast, we will

0:31:21.800 --> 0:31:25.800
<v Speaker 2>all already be a day in to the Australian Open,

0:31:25.920 --> 0:31:28.200
<v Speaker 2>so we are fully, fully pumped for it. I'm going

0:31:28.280 --> 0:31:30.360
<v Speaker 2>to ask you before we leave, your favorites to win

0:31:30.400 --> 0:31:31.120
<v Speaker 2>the Australian Open.

0:31:31.360 --> 0:31:35.520
<v Speaker 3>Oh boy, I hate doing this. I think I hate it.

0:31:35.520 --> 0:31:37.280
<v Speaker 3>It's still not the point for me. I hope somebody

0:31:37.320 --> 0:31:39.400
<v Speaker 3>weird like Beya hadaj maaya.

0:31:40.200 --> 0:31:41.360
<v Speaker 2>Okay, that's not going to happen.

0:31:41.600 --> 0:31:44.200
<v Speaker 1>Well, not with that attitude. I hope she doesn't listen.

0:31:44.960 --> 0:31:47.720
<v Speaker 3>All right, So I mean my pick is probably Arena Savolenka,

0:31:47.720 --> 0:31:51.160
<v Speaker 3>I don't know. I mean, of course, and Taylor Fritz,

0:31:51.920 --> 0:31:54.520
<v Speaker 3>the same people I picked for the US Open front

0:31:54.880 --> 0:31:59.400
<v Speaker 3>and I came within two sets of being right.

0:32:00.480 --> 0:32:03.840
<v Speaker 2>All right, I'm gonna pick Yannick Senna, and I'm going

0:32:03.920 --> 0:32:08.120
<v Speaker 2>to go not because it's not on limb anymore. I'm

0:32:08.160 --> 0:32:10.920
<v Speaker 2>gonna say that I think Cocoa can win this strain open. Well.

0:32:10.960 --> 0:32:12.440
<v Speaker 1>I hope that if.

0:32:12.320 --> 0:32:15.320
<v Speaker 2>I hear it's faster in Melbourne that it was in Sydney,

0:32:15.880 --> 0:32:19.400
<v Speaker 2>so that will help Arena if it's a bit quicker.

0:32:19.600 --> 0:32:22.160
<v Speaker 2>But let's let's let's just go. I'm gonna go Coco.

0:32:22.400 --> 0:32:26.280
<v Speaker 2>It's I do slightly think that sable Anka might be

0:32:26.320 --> 0:32:29.320
<v Speaker 2>the one, but I'm gonna, I'm gonna. I'm gonna say

0:32:29.360 --> 0:32:29.960
<v Speaker 2>Coco might.

0:32:29.880 --> 0:32:33.440
<v Speaker 3>Get it if I am right and bear har Dodge

0:32:33.480 --> 0:32:36.480
<v Speaker 3>Mayo wins, I'll.

0:32:38.360 --> 0:32:41.360
<v Speaker 2>Cook you dinner for a week. No and your family.

0:32:41.640 --> 0:32:43.120
<v Speaker 1>No, no, no, no, I don't want that.

0:32:43.200 --> 0:32:44.080
<v Speaker 2>Oh that's not allowed.

0:32:44.360 --> 0:32:46.480
<v Speaker 1>Okay, let's I'll think of something good.

0:32:47.200 --> 0:32:51.200
<v Speaker 2>But uh, I'm bring a back of towel from the

0:32:51.280 --> 0:32:52.800
<v Speaker 2>strain and open. How about that? All right?

0:32:53.000 --> 0:32:55.600
<v Speaker 3>Bring me back a towel from the Australian Open.

0:32:55.720 --> 0:32:57.400
<v Speaker 2>Tower goes in, a tower goes out.

0:32:57.560 --> 0:32:59.040
<v Speaker 3>Yeah, I'm gonna have to figure out which of my

0:32:59.120 --> 0:33:02.200
<v Speaker 3>towels from pas renee Bets are going out?

0:33:02.400 --> 0:33:02.760
<v Speaker 1>All right?

0:33:03.040 --> 0:33:05.680
<v Speaker 3>Enjoy this or interview with Coury Matrisoto.

0:33:05.920 --> 0:33:07.320
<v Speaker 1>Thank you so much for listening to the show.

0:33:07.840 --> 0:33:09.520
<v Speaker 3>We're so excited to be back in twenty twenty five

0:33:09.560 --> 0:33:12.840
<v Speaker 3>and Renee Happy Australian Open Eve.

0:33:13.960 --> 0:33:49.880
<v Speaker 4>Thanks Mite Doak soon all right, bye listening, Bye the month.

0:33:50.040 --> 0:33:51.520
<v Speaker 5>March is so then, got it good?

0:33:51.800 --> 0:33:54.600
<v Speaker 6>All Right, Hi everybody, welcome to the Renee Subcenters podcast.

0:33:54.760 --> 0:33:57.160
<v Speaker 6>I have an interesting guest today, somebody that you probably

0:33:57.160 --> 0:34:01.320
<v Speaker 6>didn't expect to hear from. Corey March is so so. Corey,

0:34:01.360 --> 0:34:03.800
<v Speaker 6>first of all, thanks for joining me today. We are

0:34:03.840 --> 0:34:06.880
<v Speaker 6>in Mulliga, Spain. First of all, thank you for providing

0:34:06.880 --> 0:34:07.680
<v Speaker 6>me to be over.

0:34:07.520 --> 0:34:08.640
<v Speaker 7>Here, because this is beautiful.

0:34:08.640 --> 0:34:10.480
<v Speaker 2>We are over here for the Billy Jean king Cup,

0:34:10.960 --> 0:34:13.759
<v Speaker 2>something that is near and dear to my heart. I'm

0:34:13.800 --> 0:34:16.920
<v Speaker 2>actually the longest serving Australian member of the Billy Jean

0:34:17.000 --> 0:34:21.120
<v Speaker 2>King Cup for Australia, so it's nice to be back here. Sadly,

0:34:21.160 --> 0:34:24.680
<v Speaker 2>the Austrains lost yesterday, but we're here to talk not

0:34:24.760 --> 0:34:27.000
<v Speaker 2>only about Billy Jean King Cup and the importance of it,

0:34:27.200 --> 0:34:30.080
<v Speaker 2>but also ELF Cosmetics, which you are the CMO of,

0:34:31.480 --> 0:34:34.840
<v Speaker 2>and also I am on iHeartRadio, which is the women's

0:34:34.840 --> 0:34:38.319
<v Speaker 2>sports network, which is also a huge You are a

0:34:38.520 --> 0:34:40.520
<v Speaker 2>huge reason why we're on that with ELF.

0:34:41.080 --> 0:34:42.799
<v Speaker 7>So Corey, first of all, thanks for joining me.

0:34:43.200 --> 0:34:44.120
<v Speaker 8>Thank you for having me.

0:34:44.200 --> 0:34:47.279
<v Speaker 5>You started by saying, I'm an interesting guest. I don't

0:34:47.280 --> 0:34:49.680
<v Speaker 5>know that I've ever been introduced as an interesting guest,

0:34:49.719 --> 0:34:52.640
<v Speaker 5>So tell me why interesting was your word choice.

0:34:52.760 --> 0:34:56.360
<v Speaker 6>You're an introducing guest on the tennis podcast that I

0:34:56.600 --> 0:35:01.040
<v Speaker 6>do because normally I interview obviously tennis players or you know,

0:35:01.120 --> 0:35:04.000
<v Speaker 6>I talk a lot of random stuff about tennis, and

0:35:04.040 --> 0:35:05.719
<v Speaker 6>being here at the Billy Jean Kincup, we wanted to

0:35:05.760 --> 0:35:10.000
<v Speaker 6>make sure that your voice was heard, particularly this week.

0:35:10.480 --> 0:35:14.319
<v Speaker 6>The importance of sponsorship in tennis for me is We've

0:35:14.320 --> 0:35:17.080
<v Speaker 6>had some great sponsors in women's tennis through the years.

0:35:17.600 --> 0:35:19.160
<v Speaker 7>I don't need to go back to some of them.

0:35:19.200 --> 0:35:22.520
<v Speaker 6>Someone them were a little controversial, some provided smoking for people.

0:35:23.280 --> 0:35:25.200
<v Speaker 7>But I think with ELF now.

0:35:25.719 --> 0:35:28.440
<v Speaker 6>Doing what they're doing in women's tennis and women's sports

0:35:28.480 --> 0:35:30.000
<v Speaker 6>overall is just tremendous.

0:35:30.520 --> 0:35:32.440
<v Speaker 7>Clearly because of the reasons why.

0:35:32.760 --> 0:35:34.680
<v Speaker 6>I want to know before we talk about this week

0:35:35.440 --> 0:35:38.480
<v Speaker 6>your story a little bit. What is your background? What

0:35:38.640 --> 0:35:40.600
<v Speaker 6>made you get into it? Because it always fascinates me

0:35:40.640 --> 0:35:43.560
<v Speaker 6>how people end up where they are. Me clearly grew

0:35:43.640 --> 0:35:45.759
<v Speaker 6>up wanting to be a tennis player, But what about you?

0:35:47.480 --> 0:35:49.520
<v Speaker 5>I think when we look back at our lives and

0:35:49.560 --> 0:35:52.640
<v Speaker 5>we reflect on all of the bright stars in this

0:35:52.920 --> 0:35:54.840
<v Speaker 5>guy that come together to make a constellation.

0:35:54.960 --> 0:35:56.520
<v Speaker 8>You actually see a rich tapestry.

0:35:57.000 --> 0:36:00.799
<v Speaker 5>It's never one thing that makes something true, series of

0:36:00.840 --> 0:36:03.879
<v Speaker 5>things that leads to these eventual moments. And I think

0:36:03.880 --> 0:36:08.080
<v Speaker 5>we all send out unique frequencies that overtime attract things

0:36:08.120 --> 0:36:12.759
<v Speaker 5>into our particular orbit. So sitting yesterday with Billy Jean

0:36:12.920 --> 0:36:17.040
<v Speaker 5>watching the tennis tennis match last night, she asked me

0:36:17.239 --> 0:36:20.399
<v Speaker 5>about my feelings on tennis, and I instantly went back

0:36:20.440 --> 0:36:22.520
<v Speaker 5>to being a child, which I never thought about, which

0:36:22.560 --> 0:36:24.960
<v Speaker 5>I never thought about having anything to do with why

0:36:25.000 --> 0:36:25.479
<v Speaker 5>we're here.

0:36:26.520 --> 0:36:27.479
<v Speaker 8>But I grew up.

0:36:27.400 --> 0:36:33.439
<v Speaker 5>Watching Billy Jean, King, Martina Navratilova, Chris Evert and Yvon

0:36:33.560 --> 0:36:35.840
<v Speaker 5>Lendel and Boris Becker and all of these things because

0:36:35.920 --> 0:36:39.840
<v Speaker 5>my parents the only sport they actually cared about was tennis.

0:36:39.960 --> 0:36:40.200
<v Speaker 2>Wow.

0:36:40.880 --> 0:36:43.440
<v Speaker 5>So it was kind of this full circle moment for

0:36:43.480 --> 0:36:45.120
<v Speaker 5>me last night, which had nothing to do with how

0:36:45.120 --> 0:36:45.839
<v Speaker 5>we ended up here.

0:36:45.840 --> 0:36:47.360
<v Speaker 8>But then you think about it and you say.

0:36:47.200 --> 0:36:52.120
<v Speaker 5>Well, maybe it did somehow. So if I connect the

0:36:52.160 --> 0:36:55.480
<v Speaker 5>dots to the story of where I'm standing right now

0:36:55.520 --> 0:37:00.000
<v Speaker 5>with the championing of equality and the work and energy

0:37:00.080 --> 0:37:05.600
<v Speaker 5>that we put to putting underrepresentation in the highest seats

0:37:05.640 --> 0:37:09.400
<v Speaker 5>of power. It really stems from the fact that growing

0:37:09.520 --> 0:37:11.759
<v Speaker 5>up I didn't see people who look like me, neither

0:37:11.760 --> 0:37:15.400
<v Speaker 5>in my family nor in my broader circle. And I

0:37:15.480 --> 0:37:17.719
<v Speaker 5>never really understood why men had all the power and

0:37:17.760 --> 0:37:20.960
<v Speaker 5>women were just supposed to obey them. So for me,

0:37:21.080 --> 0:37:25.040
<v Speaker 5>the path out of that was get an education, get

0:37:25.080 --> 0:37:27.880
<v Speaker 5>a corporate job, become a business person, and change the world.

0:37:28.000 --> 0:37:30.200
<v Speaker 7>And that was just like that.

0:37:31.080 --> 0:37:33.560
<v Speaker 5>It was that simple for me because whatever I saw

0:37:34.160 --> 0:37:35.920
<v Speaker 5>it was do the exact opposite and.

0:37:35.880 --> 0:37:37.280
<v Speaker 8>You'll get an opposite result.

0:37:37.880 --> 0:37:40.040
<v Speaker 5>And early on in my career I was always the

0:37:40.040 --> 0:37:43.000
<v Speaker 5>only woman in the room. As I got higher and

0:37:43.080 --> 0:37:46.680
<v Speaker 5>higher on the ladder, I realized how few women were

0:37:46.719 --> 0:37:49.000
<v Speaker 5>actually in those positions. So for me it was how

0:37:49.000 --> 0:37:51.040
<v Speaker 5>do I get as high as I can, as fast

0:37:51.080 --> 0:37:53.719
<v Speaker 5>as I can, so I can change this. And when

0:37:53.719 --> 0:37:55.680
<v Speaker 5>I got to l five and a half years ago,

0:37:56.280 --> 0:38:01.080
<v Speaker 5>it was pretty extraordinary because the first my first meeting

0:38:01.120 --> 0:38:03.040
<v Speaker 5>was a board meeting, and I remember looking around the

0:38:03.120 --> 0:38:06.600
<v Speaker 5>room and saying, Wow, this is different. More than half

0:38:06.640 --> 0:38:10.799
<v Speaker 5>this room is women. So there's a real magic here.

0:38:10.920 --> 0:38:13.839
<v Speaker 5>And I have found a kindred spirit in Terangamine, who's

0:38:13.840 --> 0:38:17.560
<v Speaker 5>our CEO, who cares about putting women and diversity in

0:38:17.560 --> 0:38:20.040
<v Speaker 5>the highest seats of power? So how do we use

0:38:20.120 --> 0:38:24.239
<v Speaker 5>this platform we created, this democratization of access not only

0:38:24.320 --> 0:38:26.600
<v Speaker 5>to the best of beauty, but to the highest seats

0:38:26.600 --> 0:38:29.080
<v Speaker 5>of power, and take it steps further.

0:38:29.200 --> 0:38:30.920
<v Speaker 8>And those steps further for us have.

0:38:30.960 --> 0:38:34.480
<v Speaker 5>Been in gaming, in leveling the playing field in sports,

0:38:34.560 --> 0:38:37.200
<v Speaker 5>and in many places we haven't even figured out yet

0:38:37.520 --> 0:38:42.280
<v Speaker 5>as we ask ourselves, where are they? Where are the underrepresented?

0:38:42.320 --> 0:38:44.120
<v Speaker 5>And how do we go find them and use our

0:38:44.120 --> 0:38:45.399
<v Speaker 5>platform to rise them up.

0:38:45.880 --> 0:38:50.279
<v Speaker 6>So sitting next to Billy watching a tennis match is

0:38:50.320 --> 0:38:52.719
<v Speaker 6>an experience in and of itself. I have done it

0:38:52.760 --> 0:38:58.080
<v Speaker 6>many times, and Billy couches from the sidelines some of

0:38:58.120 --> 0:38:59.440
<v Speaker 6>the interesting conversation.

0:38:59.560 --> 0:39:00.959
<v Speaker 7>Yeah, that's why you're laughing.

0:39:01.040 --> 0:39:04.200
<v Speaker 6>You're like, uh, yeah, that's exactly what I experienced yesterday.

0:39:04.840 --> 0:39:07.000
<v Speaker 7>But what was it like for you?

0:39:07.000 --> 0:39:07.200
<v Speaker 2>You know?

0:39:07.320 --> 0:39:08.880
<v Speaker 7>Is one of the questions I wanted to ask you

0:39:08.920 --> 0:39:10.719
<v Speaker 7>what you would tell your twenty year old self. I

0:39:10.760 --> 0:39:13.160
<v Speaker 7>love asking that question. Would you have told your twenty

0:39:13.200 --> 0:39:13.680
<v Speaker 7>year old self?

0:39:13.760 --> 0:39:16.080
<v Speaker 6>Yeah, in twenty years time or plus, you're going to

0:39:16.120 --> 0:39:19.279
<v Speaker 6>be sitting next to Billy Jean King discussing equality, diversity,

0:39:19.800 --> 0:39:21.840
<v Speaker 6>your company's her vision.

0:39:22.160 --> 0:39:23.600
<v Speaker 7>Still she doesn't stop.

0:39:23.880 --> 0:39:27.160
<v Speaker 6>First of all, I've never met anyone her age, or

0:39:27.160 --> 0:39:29.719
<v Speaker 6>maybe there is a few I did bump into and

0:39:30.040 --> 0:39:33.360
<v Speaker 6>had the joy of having dinner in a group setting

0:39:33.360 --> 0:39:35.879
<v Speaker 6>with Hillary Clinton not too long ago, and I thought, wow,

0:39:35.960 --> 0:39:38.120
<v Speaker 6>you know, they just don't stop people like this. So

0:39:38.160 --> 0:39:40.680
<v Speaker 6>how much is someone like sitting next to her watching

0:39:40.680 --> 0:39:42.879
<v Speaker 6>a tennis match? How much of a full circle moment

0:39:42.880 --> 0:39:44.680
<v Speaker 6>did you sort of sit there going I can't believe this.

0:39:44.800 --> 0:39:47.640
<v Speaker 6>Actually you're kind of a big deal as well in

0:39:47.680 --> 0:39:48.960
<v Speaker 6>your industry.

0:39:48.680 --> 0:39:49.239
<v Speaker 2>So was you.

0:39:49.640 --> 0:39:52.720
<v Speaker 6>But it's almost that moment where you like, I feel

0:39:52.719 --> 0:39:53.600
<v Speaker 6>like I'm twelve again.

0:39:54.239 --> 0:39:56.279
<v Speaker 8>She says pressure is a privilege.

0:39:56.480 --> 0:39:59.360
<v Speaker 5>I am definitely in a position of privilege, and I

0:39:59.400 --> 0:40:02.839
<v Speaker 5>felt that lad night, very honored, very privileged, And even

0:40:02.880 --> 0:40:05.520
<v Speaker 5>when I think about this week. This morning, I was

0:40:05.560 --> 0:40:08.640
<v Speaker 5>listening to the podcast of Alicia Keys and Jayshetty and

0:40:08.640 --> 0:40:10.920
<v Speaker 5>alisiha Keys is a business partner of mine, and I'm.

0:40:10.719 --> 0:40:12.800
<v Speaker 8>Like, WHOA, how did that happen?

0:40:12.920 --> 0:40:16.000
<v Speaker 5>How did one of my idols at you know, nineteen

0:40:16.080 --> 0:40:20.640
<v Speaker 5>twenty years old become a business partner. Christian Amanpur is

0:40:20.760 --> 0:40:23.400
<v Speaker 5>here on Wednesday, and I'm going to be on the

0:40:23.440 --> 0:40:25.560
<v Speaker 5>stage with her at the Women in Power Summit, and

0:40:26.239 --> 0:40:28.480
<v Speaker 5>I feel like I'm going to pass out before that

0:40:28.520 --> 0:40:29.280
<v Speaker 5>moment happens.

0:40:29.520 --> 0:40:33.319
<v Speaker 7>Christian Oh, I'm the same with her.

0:40:33.320 --> 0:40:36.799
<v Speaker 5>Obsessed absolute hero, and last night I'm sitting with Billy

0:40:36.840 --> 0:40:37.200
<v Speaker 5>Jin King.

0:40:37.360 --> 0:40:40.960
<v Speaker 8>So I think what I appreciate.

0:40:40.600 --> 0:40:42.400
<v Speaker 5>Is I'm so grateful.

0:40:42.560 --> 0:40:43.760
<v Speaker 8>I don't see any.

0:40:43.560 --> 0:40:46.200
<v Speaker 5>Of this as a given. I see all of this

0:40:46.239 --> 0:40:48.920
<v Speaker 5>as an absolute privilege. And I wake up every morning

0:40:48.920 --> 0:40:51.600
<v Speaker 5>and say to myself, I am so grateful that I

0:40:51.640 --> 0:40:53.520
<v Speaker 5>get to be in this place. I'm so grateful that

0:40:53.560 --> 0:40:55.839
<v Speaker 5>I get to be surrounded by these people. I'm so

0:40:55.920 --> 0:40:59.160
<v Speaker 5>grateful that I get to learn from their greatness and

0:40:59.600 --> 0:41:02.239
<v Speaker 5>some of their fairy dust will be sprinkled on me

0:41:02.400 --> 0:41:03.240
<v Speaker 5>so that I can.

0:41:03.280 --> 0:41:05.200
<v Speaker 8>Carry their torch forward.

0:41:05.360 --> 0:41:07.719
<v Speaker 5>And when I think about Billy Jean King and the

0:41:07.760 --> 0:41:10.560
<v Speaker 5>impact she's had on me since we met probably about

0:41:10.600 --> 0:41:13.920
<v Speaker 5>two years ago now, so many of the stories I

0:41:14.080 --> 0:41:17.959
<v Speaker 5>tell come from the roots of things that she said

0:41:18.000 --> 0:41:21.200
<v Speaker 5>to me. And I'll give you a perfect example, because

0:41:21.239 --> 0:41:24.000
<v Speaker 5>it just I could cry every time I think about it,

0:41:24.000 --> 0:41:26.760
<v Speaker 5>and it resonates so deeply. She said, I've been fighting

0:41:27.320 --> 0:41:29.840
<v Speaker 5>for women's equality for seventy years.

0:41:30.040 --> 0:41:31.480
<v Speaker 8>Yeah, seventy years.

0:41:31.520 --> 0:41:36.080
<v Speaker 6>It makes you feel lazy, right, You're like, yep, I

0:41:36.120 --> 0:41:37.839
<v Speaker 6>can still do this. You got to get up every day,

0:41:37.920 --> 0:41:40.480
<v Speaker 6>particularly now with some of the world environment what we're

0:41:40.520 --> 0:41:43.680
<v Speaker 6>dealing with. Yes, with our eye rolls that we gave

0:41:43.719 --> 0:41:45.160
<v Speaker 6>to one another. Just then, don't worry.

0:41:45.160 --> 0:41:45.759
<v Speaker 7>We talk about it.

0:41:45.960 --> 0:41:46.120
<v Speaker 2>Well.

0:41:46.480 --> 0:41:50.240
<v Speaker 6>My usual podcast partner refuses to talk anything politics because

0:41:50.280 --> 0:41:52.960
<v Speaker 6>she said does she loses sleep over it. But those

0:41:53.000 --> 0:41:55.800
<v Speaker 6>are things that I'm sure now you're also thinking about,

0:41:55.960 --> 0:41:58.719
<v Speaker 6>like in the bigger context, and someone like Billy, you like,

0:41:58.920 --> 0:42:02.000
<v Speaker 6>seventy years, I've got a lot of work still today.

0:42:02.360 --> 0:42:03.440
<v Speaker 8>We have a lot of work to do.

0:42:03.520 --> 0:42:06.240
<v Speaker 5>And even though it's been seventy years for her, she's

0:42:06.280 --> 0:42:09.200
<v Speaker 5>said she will continue to fight the good fight until

0:42:09.280 --> 0:42:09.959
<v Speaker 5>her last breath.

0:42:10.480 --> 0:42:11.680
<v Speaker 8>To your earlier.

0:42:11.320 --> 0:42:13.680
<v Speaker 5>Point, she's not done yet. She's got a lot more

0:42:13.680 --> 0:42:16.520
<v Speaker 5>work to do and she's doing it. This woman works

0:42:16.560 --> 0:42:19.840
<v Speaker 5>harder than anybody I know at eighty one years old.

0:42:20.520 --> 0:42:23.720
<v Speaker 5>The part though, that she said to me that really

0:42:23.760 --> 0:42:26.640
<v Speaker 5>gave me pause and I reflect on it almost every day,

0:42:26.880 --> 0:42:30.000
<v Speaker 5>is she finally feels we're at the precipice of a

0:42:30.040 --> 0:42:33.799
<v Speaker 5>sea change because for seventy years, she felt that it

0:42:33.920 --> 0:42:37.040
<v Speaker 5>was all about women as a charity, and even if

0:42:37.040 --> 0:42:39.520
<v Speaker 5>she got the investment, even if she got people to

0:42:39.600 --> 0:42:43.560
<v Speaker 5>move money across the line, it was for charitable reasons.

0:42:43.640 --> 0:42:47.120
<v Speaker 5>And she said, now she finally feels like women are

0:42:47.120 --> 0:42:51.240
<v Speaker 5>an investment. And that's where ELF is standing. We believe

0:42:51.640 --> 0:42:56.280
<v Speaker 5>women are an investment. We believe in championing the underdog.

0:42:56.360 --> 0:42:59.840
<v Speaker 5>We believe in democratizing access. These are things that are

0:42:59.880 --> 0:43:03.680
<v Speaker 5>really meaningful to us. And when you put out those signals,

0:43:03.719 --> 0:43:05.560
<v Speaker 5>when you say to the world and you send out

0:43:05.600 --> 0:43:10.840
<v Speaker 5>a frequency that says we are about democratizing access. We

0:43:11.000 --> 0:43:13.560
<v Speaker 5>are a symbol of the overlooked. We are a champion

0:43:13.600 --> 0:43:17.719
<v Speaker 5>of the underdog. That signal starts penetrating. And then you

0:43:17.760 --> 0:43:20.279
<v Speaker 5>get people like Billy Jean King into your circle. And

0:43:20.360 --> 0:43:24.040
<v Speaker 5>it's just been really extraordinary for us because she's like

0:43:24.160 --> 0:43:26.560
<v Speaker 5>rocket fuel. She gives us the gas and the inspiration

0:43:26.640 --> 0:43:28.520
<v Speaker 5>and the motivation to keep flying.

0:43:28.680 --> 0:43:30.000
<v Speaker 7>Yeah, I mean, trust me, I get it.

0:43:30.040 --> 0:43:31.680
<v Speaker 6>I think I was still playing well teen tennis at

0:43:31.680 --> 0:43:35.160
<v Speaker 6>the time, which, of course Billy founded based on equality

0:43:35.280 --> 0:43:38.760
<v Speaker 6>based on women's singles, women's doubles, men's doubles, men's singles,

0:43:38.840 --> 0:43:39.800
<v Speaker 6>mixed doubles all.

0:43:39.680 --> 0:43:40.280
<v Speaker 7>Being the same.

0:43:40.400 --> 0:43:42.360
<v Speaker 6>They meant the same, And it was such a beautiful

0:43:42.360 --> 0:43:45.759
<v Speaker 6>concept that she came up with so long ago, And

0:43:46.520 --> 0:43:50.520
<v Speaker 6>I think about that all the time when it comes

0:43:50.560 --> 0:43:54.560
<v Speaker 6>to Billy. But so, why then Elf, which is, you know,

0:43:54.600 --> 0:43:57.080
<v Speaker 6>a tremendous cosmetics line. You guys are killing it in

0:43:57.160 --> 0:44:01.480
<v Speaker 6>the industry, growing expondential. Congratulations on that.

0:44:02.719 --> 0:44:06.840
<v Speaker 7>But why sports? Why women's sports?

0:44:07.200 --> 0:44:08.920
<v Speaker 2>I mean, I think I could probably answer that already

0:44:08.960 --> 0:44:12.080
<v Speaker 2>without asking you. But and then why tennis? Why the

0:44:12.080 --> 0:44:14.000
<v Speaker 2>Billy Jean King Cup? How did that come about?

0:44:14.120 --> 0:44:15.759
<v Speaker 6>I know you've had the relationship with Billy for a

0:44:15.760 --> 0:44:19.200
<v Speaker 6>couple of years, but how did all this conceptionally come

0:44:19.280 --> 0:44:19.920
<v Speaker 6>about for you?

0:44:20.040 --> 0:44:24.160
<v Speaker 5>For you guys, it's a journey. Yeah, And if you

0:44:24.200 --> 0:44:26.400
<v Speaker 5>asked me five years ago if we'd be hanging out

0:44:26.480 --> 0:44:29.600
<v Speaker 5>in Malago with Billy Jan King at the BJK Cup,

0:44:29.760 --> 0:44:32.319
<v Speaker 5>I would have been like, you're insane. Well, but if

0:44:32.320 --> 0:44:35.480
<v Speaker 5>you follow the journey, it actually makes perfect sense. So

0:44:36.000 --> 0:44:38.920
<v Speaker 5>if you go back twenty years to the beginning of ELF,

0:44:39.160 --> 0:44:43.520
<v Speaker 5>the genesis of the company was to democratize.

0:44:42.719 --> 0:44:44.120
<v Speaker 8>Access to the best of beauty.

0:44:44.719 --> 0:44:49.160
<v Speaker 5>Why couldn't people have high quality cosmetics? At an affordable price.

0:44:49.280 --> 0:44:51.120
<v Speaker 7>Yep, so thank you. Yes.

0:44:51.440 --> 0:44:54.080
<v Speaker 5>So our founders set out to change that and they did.

0:44:54.800 --> 0:44:58.120
<v Speaker 5>Since the last ten years, we've actually broadened the idea

0:44:58.120 --> 0:45:03.280
<v Speaker 5>of democratization of access. So the democrat democratization of access

0:45:03.320 --> 0:45:06.600
<v Speaker 5>that we felt really strongly about was to the highest

0:45:06.600 --> 0:45:09.600
<v Speaker 5>seats of power, to the c suite, to the board

0:45:09.600 --> 0:45:13.279
<v Speaker 5>of directors. So when we realize that we are one

0:45:13.360 --> 0:45:18.120
<v Speaker 5>of one out of four one hundred publicly traded companies

0:45:18.160 --> 0:45:20.800
<v Speaker 5>in the United States, one of one, say that again, Yeah,

0:45:20.840 --> 0:45:24.160
<v Speaker 5>we are one of one out of four one hundred

0:45:24.200 --> 0:45:26.719
<v Speaker 5>publicly traded companies in the United States that as a

0:45:26.719 --> 0:45:30.040
<v Speaker 5>board of directors that is seventy eight percent women and

0:45:30.120 --> 0:45:31.400
<v Speaker 5>forty four percent diverse.

0:45:31.560 --> 0:46:05.000
<v Speaker 9>One of one.

0:46:07.960 --> 0:46:09.839
<v Speaker 5>Now, the first thing you do when you hear that

0:46:10.120 --> 0:46:11.200
<v Speaker 5>is you take a victory lot.

0:46:11.280 --> 0:46:13.360
<v Speaker 8>Whoa, Yeah, we're one, and then.

0:46:14.120 --> 0:46:18.680
<v Speaker 5>You do sixty seconds later you're like, you're pissed. Whoa wha,

0:46:18.760 --> 0:46:21.680
<v Speaker 5>whoa one? How is there only one out of foury

0:46:21.800 --> 0:46:26.440
<v Speaker 5>one hundred. So when we knew those stats, we decided

0:46:26.600 --> 0:46:29.200
<v Speaker 5>we needed to change the board game. So we went

0:46:29.239 --> 0:46:32.360
<v Speaker 5>out on this mission to change the board game. And

0:46:32.400 --> 0:46:34.520
<v Speaker 5>the first part of changing the board game is to

0:46:34.600 --> 0:46:38.439
<v Speaker 5>shock people into awareness. So we asked ourselves who could

0:46:38.440 --> 0:46:41.920
<v Speaker 5>be the spokesperson for us to shock people into awareness

0:46:42.000 --> 0:46:45.840
<v Speaker 5>about the lack of equality, and that was Billy Joking.

0:46:46.680 --> 0:46:49.520
<v Speaker 5>And when I met Billy to talk about this endeavor

0:46:49.560 --> 0:46:51.200
<v Speaker 5>and would she come with us on this journey and

0:46:51.200 --> 0:46:52.920
<v Speaker 5>whatd she helped us change the board game? She looked

0:46:52.920 --> 0:46:54.279
<v Speaker 5>at me and she goes, do you realize that ninety

0:46:54.320 --> 0:46:56.600
<v Speaker 5>six percent of C suite executives.

0:46:56.440 --> 0:46:57.320
<v Speaker 8>All played sports?

0:46:57.320 --> 0:46:59.400
<v Speaker 5>I'm like, I had no idea, but now it's all

0:46:59.440 --> 0:47:02.960
<v Speaker 5>starting to make sense. So when you start that journey

0:47:03.360 --> 0:47:06.440
<v Speaker 5>and she served facts. Our campaign together with Billy was

0:47:06.480 --> 0:47:09.920
<v Speaker 5>her serving facts to let people know that only twenty

0:47:09.960 --> 0:47:13.640
<v Speaker 5>seven percent of board members are women, and yet women

0:47:13.680 --> 0:47:17.040
<v Speaker 5>are fifty percent of the workforce. And yet get this,

0:47:18.120 --> 0:47:21.880
<v Speaker 5>boards that have gender diversity are twenty seven percent higher

0:47:21.920 --> 0:47:24.760
<v Speaker 5>and performance, yeah, so why are there not more women

0:47:24.960 --> 0:47:27.440
<v Speaker 5>or you know, more gender diversity. So all the stats

0:47:27.520 --> 0:47:32.040
<v Speaker 5>prove out, but nobody seems to be making the change.

0:47:32.560 --> 0:47:34.200
<v Speaker 7>Have you had conversations?

0:47:34.400 --> 0:47:36.120
<v Speaker 6>I want to know if people have contacted you from

0:47:36.120 --> 0:47:38.759
<v Speaker 6>other companies, other women from other companies, whether it be

0:47:38.800 --> 0:47:41.160
<v Speaker 6>on boards, whether it be in C suites, But it'd

0:47:41.200 --> 0:47:44.319
<v Speaker 6>be just you know, everyday worker at a company has

0:47:45.040 --> 0:47:48.400
<v Speaker 6>approached you, emailed, you, texted, you found a way to

0:47:48.400 --> 0:47:51.279
<v Speaker 6>get in touch with you and being like, how.

0:47:51.239 --> 0:47:53.120
<v Speaker 7>Do I A work for ELF or B?

0:47:53.560 --> 0:47:56.160
<v Speaker 6>How do I That's the first question I would ask

0:47:56.200 --> 0:47:57.600
<v Speaker 6>is how can I come and work for you guys?

0:47:57.719 --> 0:47:58.440
<v Speaker 7>But also.

0:48:00.120 --> 0:48:01.680
<v Speaker 6>Have people actually come to you and say how do

0:48:01.719 --> 0:48:05.640
<v Speaker 6>you do this? Like what's the what is the blueprint?

0:48:05.719 --> 0:48:07.480
<v Speaker 6>What's supply book for us to do this? Have you

0:48:07.520 --> 0:48:08.359
<v Speaker 6>had men do that?

0:48:09.320 --> 0:48:12.600
<v Speaker 5>So we didn't actually know the answer that question ourselves,

0:48:12.680 --> 0:48:14.799
<v Speaker 5>so we found it. So when we embarked on this

0:48:14.920 --> 0:48:18.600
<v Speaker 5>change the Board Game initiative, the first thing was know

0:48:18.680 --> 0:48:20.840
<v Speaker 5>your elfing numbers. As I like to say, yeah, what

0:48:20.920 --> 0:48:23.480
<v Speaker 5>are we actually talking about? So, yes, we're one of one.

0:48:24.040 --> 0:48:27.000
<v Speaker 5>There's got to be more data points here for us

0:48:27.040 --> 0:48:29.960
<v Speaker 5>to be able to carry this torch and get other

0:48:30.000 --> 0:48:34.440
<v Speaker 5>people to come along the journey. So we entered thirty

0:48:34.480 --> 0:48:39.600
<v Speaker 5>six thousand board members into a database so that we

0:48:39.640 --> 0:48:42.279
<v Speaker 5>could slice and dice the data to figure out how

0:48:42.280 --> 0:48:45.280
<v Speaker 5>to come up with the right messaging. Thirty six thousand

0:48:45.320 --> 0:48:48.719
<v Speaker 5>board members, we found out that there are more men

0:48:49.239 --> 0:48:55.160
<v Speaker 5>named Richard, rich or Dick than there are entire groups

0:48:55.160 --> 0:48:56.560
<v Speaker 5>of underrepresented people.

0:48:56.680 --> 0:48:59.160
<v Speaker 7>This was the greatest campaign I've ever seen go ahead.

0:48:59.200 --> 0:49:04.080
<v Speaker 5>So we came out with a campaign called so Many Dicks,

0:49:05.000 --> 0:49:08.520
<v Speaker 5>so Few of everyone Else. We not only came out

0:49:08.560 --> 0:49:11.279
<v Speaker 5>with the campaign and put it out with a major roar,

0:49:11.719 --> 0:49:15.120
<v Speaker 5>we put it on Wall Street in the oculus, where

0:49:15.120 --> 0:49:18.239
<v Speaker 5>two hundred and fifty thousand people come through every day

0:49:18.280 --> 0:49:22.279
<v Speaker 5>on their way to the New York's oct Change. So,

0:49:22.760 --> 0:49:26.440
<v Speaker 5>to answer your question, that's when the phone started ringing.

0:49:26.840 --> 0:49:30.600
<v Speaker 5>That's when people started asking questions saying whoa. First of all,

0:49:30.600 --> 0:49:33.239
<v Speaker 5>I had no idea. Second of all, how can I

0:49:33.280 --> 0:49:35.680
<v Speaker 5>get involved? Third of all, how can I serve on

0:49:35.719 --> 0:49:39.080
<v Speaker 5>a board? So we then took the next step and

0:49:39.120 --> 0:49:42.279
<v Speaker 5>we partnered with the NACD, which is the National Association

0:49:42.360 --> 0:49:46.879
<v Speaker 5>of Corporate Directors, and they have a program that's called Accelerate.

0:49:47.239 --> 0:49:50.479
<v Speaker 5>And the Accelerate program gets people bored ready because board

0:49:50.520 --> 0:49:52.960
<v Speaker 5>seats don't just open up on a regular basis.

0:49:52.960 --> 0:49:53.600
<v Speaker 8>They're pretty tight.

0:49:53.600 --> 0:49:54.799
<v Speaker 5>It's kind of like the Supreme Court.

0:49:55.280 --> 0:49:58.439
<v Speaker 8>So you have to be bored ready. Yeah.

0:49:58.840 --> 0:50:02.120
<v Speaker 5>So what we what we were able to do is start

0:50:02.120 --> 0:50:06.319
<v Speaker 5>by sponsoring twenty candidates, women and diverse individuals that we

0:50:06.440 --> 0:50:10.560
<v Speaker 5>are sponsoring for board readiness, so that was one step.

0:50:10.880 --> 0:50:13.520
<v Speaker 5>Then the NACD turns out does a conference every year

0:50:13.560 --> 0:50:17.040
<v Speaker 5>for fifteen hundred people who come and either they want

0:50:17.040 --> 0:50:18.839
<v Speaker 5>to serve on boards, or they are serving on boards,

0:50:18.880 --> 0:50:21.400
<v Speaker 5>or they're influential and serving on boards. And we did

0:50:21.480 --> 0:50:24.640
<v Speaker 5>a keynote there and the first question people were asking

0:50:24.640 --> 0:50:25.360
<v Speaker 5>when they saw.

0:50:25.160 --> 0:50:26.520
<v Speaker 8>ELF is why is ELF here?

0:50:27.320 --> 0:50:30.080
<v Speaker 5>And then they heard our story and they asked, how

0:50:30.080 --> 0:50:31.080
<v Speaker 5>can I get involved?

0:50:32.239 --> 0:50:36.600
<v Speaker 6>So it's funny that there's such a I also believe

0:50:36.640 --> 0:50:39.320
<v Speaker 6>in sort of common things that happen for a reason.

0:50:39.480 --> 0:50:43.440
<v Speaker 6>And people that listen to my podcasts and they have

0:50:44.040 --> 0:50:46.440
<v Speaker 6>thankfully thank you for listening to lease. But I have

0:50:46.480 --> 0:50:48.160
<v Speaker 6>a lot of listeners that have listened for years and

0:50:48.160 --> 0:50:50.480
<v Speaker 6>they come up to me and I had a hashtag.

0:50:50.480 --> 0:50:53.480
<v Speaker 6>I came up with a story because my partner that

0:50:53.520 --> 0:50:56.680
<v Speaker 6>I do my podcast with, Caitlin Thompson, was a college

0:50:56.719 --> 0:50:59.759
<v Speaker 6>tennis player and she told the story about her coach

0:51:00.120 --> 0:51:03.279
<v Speaker 6>day when she came and she had awful cramps and

0:51:03.320 --> 0:51:06.239
<v Speaker 6>she came and it's just like tearing you know, a

0:51:06.320 --> 0:51:10.200
<v Speaker 6>quad or rolling over your ankle or having a shoulder injury.

0:51:10.360 --> 0:51:12.960
<v Speaker 6>You have terrible period pain that is part of life

0:51:13.000 --> 0:51:15.920
<v Speaker 6>as a woman. And her coach at the time was

0:51:15.520 --> 0:51:18.239
<v Speaker 6>a guy, and she said, listen, you should drop me

0:51:18.280 --> 0:51:20.359
<v Speaker 6>down to like five or six in the team because

0:51:20.400 --> 0:51:22.880
<v Speaker 6>she played two or three. And he said why and

0:51:22.920 --> 0:51:25.280
<v Speaker 6>she said, oh, I've got the worst cramps. I feel terrible,

0:51:25.520 --> 0:51:29.880
<v Speaker 6>and he said gross. And so we came up with

0:51:29.960 --> 0:51:31.360
<v Speaker 6>the terminology.

0:51:30.800 --> 0:51:36.239
<v Speaker 2>Hashtag dick kicks, because I said, men don't realize every

0:51:36.239 --> 0:51:38.240
<v Speaker 2>month that we have to deal with us, and it's terrible.

0:51:38.239 --> 0:51:40.319
<v Speaker 7>And I had very bad period pain.

0:51:40.640 --> 0:51:42.560
<v Speaker 6>I one time had to pull out of the Olympics

0:51:42.560 --> 0:51:44.320
<v Speaker 6>because I was literally on the four throwing up and

0:51:44.400 --> 0:51:46.839
<v Speaker 6>had to go to hospital. And so I said, for

0:51:46.880 --> 0:51:49.759
<v Speaker 6>men to understand this, we get to kick them in

0:51:49.800 --> 0:51:53.680
<v Speaker 6>the deck every month. So then they understand that that

0:51:53.800 --> 0:51:56.279
<v Speaker 6>kick is coming every month and they just have to

0:51:56.320 --> 0:51:56.759
<v Speaker 6>take it.

0:51:57.120 --> 0:51:59.320
<v Speaker 7>And I said, so we want a hashtag dick kicks.

0:52:00.040 --> 0:52:03.319
<v Speaker 6>And so for me, that's it's just funny that you know,

0:52:03.480 --> 0:52:05.400
<v Speaker 6>poor old Dick, you know he's in Richard's getting a

0:52:05.440 --> 0:52:08.480
<v Speaker 6>hard time, but it is it's making people understand, as

0:52:08.680 --> 0:52:10.879
<v Speaker 6>particularly men, this is.

0:52:10.840 --> 0:52:11.600
<v Speaker 7>What we deal with.

0:52:11.640 --> 0:52:13.480
<v Speaker 6>This is what women deal with on board, This is

0:52:13.480 --> 0:52:15.319
<v Speaker 6>what women deal with in business. This is what women

0:52:15.400 --> 0:52:17.640
<v Speaker 6>deal with when they have to play a professional tennis

0:52:17.640 --> 0:52:20.719
<v Speaker 6>match that sometimes you know, Wimbledon had to change its

0:52:20.800 --> 0:52:24.440
<v Speaker 6>underwear policies because it's all white, right, and we had

0:52:24.440 --> 0:52:26.600
<v Speaker 6>to explain to them it's really hard for women to

0:52:26.600 --> 0:52:30.560
<v Speaker 6>wear all white sometimes during their period. So they finally

0:52:30.600 --> 0:52:34.040
<v Speaker 6>Wimbledon changed the rule to have underwear that was colored.

0:52:34.360 --> 0:52:37.960
<v Speaker 6>And so it's having women like yourself or companies like

0:52:38.120 --> 0:52:41.960
<v Speaker 6>l or even like my little podcast, to make men

0:52:42.040 --> 0:52:42.759
<v Speaker 6>realize that.

0:52:42.680 --> 0:52:45.600
<v Speaker 7>It's there's stuff out there that's difficult.

0:52:45.120 --> 0:52:47.200
<v Speaker 6>For women and they don't even think about it.

0:52:47.239 --> 0:52:50.040
<v Speaker 7>So I think that was a great ad that you did.

0:52:50.120 --> 0:52:50.960
<v Speaker 7>That was amazing.

0:52:51.320 --> 0:52:56.120
<v Speaker 5>I think that what we learned from that is most

0:52:56.120 --> 0:52:58.680
<v Speaker 5>people didn't know. So do your ap point, do they

0:52:58.680 --> 0:52:59.239
<v Speaker 5>think about it?

0:52:59.280 --> 0:53:02.239
<v Speaker 8>Do they understand? And one of.

0:53:01.960 --> 0:53:06.319
<v Speaker 5>Our goals with boards of directors is almost like you

0:53:06.320 --> 0:53:08.920
<v Speaker 5>wouldn't buy a cereal without turning it over on its

0:53:08.960 --> 0:53:13.000
<v Speaker 5>side and looking at the ingredient label. You should don't.

0:53:13.280 --> 0:53:17.719
<v Speaker 5>You should not be buying a product without asking questions

0:53:17.800 --> 0:53:20.719
<v Speaker 5>about who are the people behind this product, what are

0:53:20.760 --> 0:53:23.719
<v Speaker 5>their values? And what I love about gen Z and

0:53:23.800 --> 0:53:26.799
<v Speaker 5>even jen Alpha is they are asking those questions. They

0:53:26.840 --> 0:53:29.240
<v Speaker 5>are voting with their wallet.

0:53:29.320 --> 0:53:30.360
<v Speaker 9>They do want to know.

0:53:30.600 --> 0:53:34.759
<v Speaker 5>And we had gotten some signals from our community when

0:53:34.760 --> 0:53:36.840
<v Speaker 5>we do our earnings calls, which we do every quarter,

0:53:36.920 --> 0:53:39.680
<v Speaker 5>we realized that people were popping in and asking questions

0:53:39.719 --> 0:53:41.880
<v Speaker 5>about earnings on our social channels and we were like,

0:53:42.400 --> 0:53:45.920
<v Speaker 5>wait a minute, gen Z is watching our earnings.

0:53:46.480 --> 0:53:47.520
<v Speaker 8>That's fascinating.

0:53:47.960 --> 0:53:50.839
<v Speaker 5>Then we put out it's fascinating right. Then we put

0:53:50.840 --> 0:53:54.080
<v Speaker 5>out an impact report, which usually is built for ratings

0:53:54.120 --> 0:53:57.719
<v Speaker 5>and reviewers, esg and things of that nature, and we

0:53:57.800 --> 0:54:02.600
<v Speaker 5>started getting questions in from that realize that we're underestimating

0:54:03.160 --> 0:54:06.160
<v Speaker 5>our community. They do want to know this stuff. They

0:54:06.200 --> 0:54:09.160
<v Speaker 5>do appreciate that we put women in diversity in the

0:54:09.239 --> 0:54:10.160
<v Speaker 5>highest seats of power.

0:54:10.400 --> 0:54:14.399
<v Speaker 8>They do care about the values. They do care about.

0:54:14.120 --> 0:54:17.600
<v Speaker 5>The things that move beyond and transcend a product transaction.

0:54:17.840 --> 0:54:21.080
<v Speaker 8>So that gave us the.

0:54:20.400 --> 0:54:24.160
<v Speaker 5>Confidence to put marketing dollars behind a campaign called so

0:54:24.239 --> 0:54:26.319
<v Speaker 5>Many Dicks and put it out across every single one

0:54:26.360 --> 0:54:32.120
<v Speaker 5>of our platforms. Ninety nine percent positive sentiment, ninety nine.

0:54:32.160 --> 0:54:35.279
<v Speaker 5>We had people coming into our common pool saying I'm

0:54:35.280 --> 0:54:38.680
<v Speaker 5>a dick and I approve of this message. The number

0:54:38.680 --> 0:54:41.920
<v Speaker 5>of men, especially internationally, I did a talk earlier this

0:54:42.080 --> 0:54:48.200
<v Speaker 5>year in London and the uproar from the men was extraordinary.

0:54:48.200 --> 0:54:50.000
<v Speaker 5>They all came to see me after and like, how

0:54:50.000 --> 0:54:51.800
<v Speaker 5>do we get involved, how do we help you change

0:54:51.800 --> 0:54:52.200
<v Speaker 5>the game?

0:54:52.520 --> 0:54:54.840
<v Speaker 8>How do we bring this to the UK?

0:54:55.600 --> 0:54:59.160
<v Speaker 5>So I think a lot of times it's just having

0:54:59.280 --> 0:55:03.880
<v Speaker 5>the curve bridge to start and then coalitions.

0:55:03.160 --> 0:55:04.080
<v Speaker 7>Start to form.

0:55:04.280 --> 0:55:06.120
<v Speaker 6>I think he's having the courage to start and actually

0:55:06.360 --> 0:55:11.080
<v Speaker 6>introspectively looking inside of what's important. But also I mean

0:55:11.120 --> 0:55:14.480
<v Speaker 6>as a business it makes sense. And you know, beauty

0:55:14.480 --> 0:55:18.160
<v Speaker 6>products are bought by women mostly, you know, and so

0:55:18.320 --> 0:55:21.880
<v Speaker 6>I think that's just a no brainer in so many ways.

0:55:22.120 --> 0:55:26.279
<v Speaker 6>But like you said earlier about investing in women is

0:55:26.320 --> 0:55:29.240
<v Speaker 6>now starting to rather be a charity, it's actually an investment.

0:55:29.280 --> 0:55:32.239
<v Speaker 6>We're seeing that so much with the NWSL, the WNBA,

0:55:32.760 --> 0:55:35.560
<v Speaker 6>with tennis. Through tennis has been We've been very lucky

0:55:35.560 --> 0:55:36.839
<v Speaker 6>in a lot of ways because we've had a lot

0:55:36.840 --> 0:55:39.160
<v Speaker 6>of equality through the Grand Slams for a number of years.

0:55:39.560 --> 0:55:44.279
<v Speaker 6>But there's so much opportunity, especially for tennis worldwide. So

0:55:45.480 --> 0:55:48.200
<v Speaker 6>as a business person, as somebody looks at this as

0:55:48.239 --> 0:55:50.160
<v Speaker 6>a not only is somebody who's a woman who wants

0:55:50.200 --> 0:55:52.520
<v Speaker 6>a quality, diversity all the things that else stands for.

0:55:52.600 --> 0:55:55.919
<v Speaker 6>But what is it about women's sports that you now

0:55:55.960 --> 0:55:58.240
<v Speaker 6>see as a CMO of a company?

0:55:58.640 --> 0:56:00.799
<v Speaker 7>What do you see with women's sports? And what would

0:56:00.800 --> 0:56:02.440
<v Speaker 7>you what do you tell it?

0:56:02.560 --> 0:56:04.440
<v Speaker 6>Do you want to go almost keep it like a secret,

0:56:04.480 --> 0:56:07.440
<v Speaker 6>like we're the ones benefiting for this, not you or

0:56:07.520 --> 0:56:11.000
<v Speaker 6>are you saying would you say to other companies you're

0:56:11.239 --> 0:56:14.880
<v Speaker 6>you're starting at a company. It's almost like starting at

0:56:13.600 --> 0:56:17.440
<v Speaker 6>a startup company that you know is going to be successful.

0:56:17.480 --> 0:56:20.200
<v Speaker 6>It's like women's sports is that like get in now?

0:56:20.400 --> 0:56:23.440
<v Speaker 6>Like you know, if someone said to me ten fifteen

0:56:23.520 --> 0:56:26.400
<v Speaker 6>years ago, have you heard of this company called Uber?

0:56:26.640 --> 0:56:29.000
<v Speaker 6>Like you're going to get in someone car randomly?

0:56:29.280 --> 0:56:29.759
<v Speaker 2>You know what I mean?

0:56:29.880 --> 0:56:33.120
<v Speaker 6>It's like things that people don't look for in the future.

0:56:33.320 --> 0:56:35.120
<v Speaker 6>What would you tell a company? What would you tell

0:56:35.160 --> 0:56:38.320
<v Speaker 6>another CMO about women's sports in general? And the experience

0:56:38.360 --> 0:56:40.000
<v Speaker 6>of working with people like Billy and.

0:56:39.960 --> 0:56:41.440
<v Speaker 8>Alana doupe that.

0:56:42.400 --> 0:56:45.479
<v Speaker 5>So we just came out with a campaign called doup

0:56:45.560 --> 0:56:48.240
<v Speaker 5>that because we believe the things we're doing are worth duping.

0:56:48.680 --> 0:56:51.000
<v Speaker 8>And that's our board of directors that's.

0:56:50.840 --> 0:56:56.000
<v Speaker 5>Championing equality and inclusivity, that's choosing the right ingredients inside

0:56:56.040 --> 0:57:00.000
<v Speaker 5>your products. That's standing for the things your community cares.

0:57:00.440 --> 0:57:04.200
<v Speaker 5>That's you know, getting behind women in sports. We put

0:57:04.200 --> 0:57:08.600
<v Speaker 5>our blueprint out there for everybody to follow, because if

0:57:08.640 --> 0:57:10.880
<v Speaker 5>everybody did what we were doing, the world would be

0:57:10.920 --> 0:57:14.000
<v Speaker 5>a much better place. And as it relates to women

0:57:14.040 --> 0:57:16.280
<v Speaker 5>in sports, if you think about what I said about

0:57:16.280 --> 0:57:19.200
<v Speaker 5>democratizing access to the boardroom, that's not the only place

0:57:19.240 --> 0:57:23.880
<v Speaker 5>we democratize access. Even before that, we went into gaming

0:57:24.360 --> 0:57:27.040
<v Speaker 5>because we knew that seventy seven percent of women were

0:57:27.080 --> 0:57:30.920
<v Speaker 5>reporting being bullied in the space and we didn't like

0:57:31.000 --> 0:57:32.520
<v Speaker 5>that at all, and we said, well, what can we

0:57:32.680 --> 0:57:35.720
<v Speaker 5>do about that? So we created a channel called elfeu,

0:57:36.360 --> 0:57:42.360
<v Speaker 5>which is a safe space for predominantly women and underrepresented groups.

0:57:42.400 --> 0:57:47.160
<v Speaker 5>The LGBTQ community, for example, was really important because women

0:57:47.840 --> 0:57:51.800
<v Speaker 5>and underrepresented groups were actually coming into the platform with aliases,

0:57:51.840 --> 0:57:54.800
<v Speaker 5>so people didn't know they were women, and we.

0:57:54.720 --> 0:57:57.120
<v Speaker 8>Said, elf that, elf that.

0:57:57.560 --> 0:58:00.479
<v Speaker 5>So the LFU channel was built for you to come

0:58:00.680 --> 0:58:04.200
<v Speaker 5>as you are and we want to celebrate you in

0:58:04.240 --> 0:58:07.200
<v Speaker 5>your infinite greatness. So that was our actual first step

0:58:07.200 --> 0:58:09.240
<v Speaker 5>into gaming, which we do believe is a sport.

0:58:09.520 --> 0:58:11.960
<v Speaker 8>So we're in the gaming world. We're partnering with these

0:58:11.960 --> 0:58:13.480
<v Speaker 8>incredible gamers.

0:58:13.080 --> 0:58:17.320
<v Speaker 5>We're understanding that we're actually making a very big difference

0:58:17.360 --> 0:58:19.280
<v Speaker 5>in people's lives. So then you say, well, how do

0:58:19.360 --> 0:58:21.880
<v Speaker 5>I cast a bigger net? Where are the other places

0:58:22.400 --> 0:58:25.320
<v Speaker 5>that I could show up? And for us, the Indy

0:58:25.400 --> 0:58:28.000
<v Speaker 5>five hundred was one of the first places.

0:58:28.000 --> 0:58:29.520
<v Speaker 7>That we went into the ELF car.

0:58:29.720 --> 0:58:30.600
<v Speaker 8>We had the elf.

0:58:30.400 --> 0:58:34.040
<v Speaker 5>Car with Catherine leg and when you think about it,

0:58:34.040 --> 0:58:35.240
<v Speaker 5>it just makes perfect sense.

0:58:35.280 --> 0:58:37.280
<v Speaker 8>You've got the biggest spectator sport in the world.

0:58:37.320 --> 0:58:40.240
<v Speaker 5>Three hundred and fifty thousand people show up every year

0:58:40.280 --> 0:58:43.280
<v Speaker 5>at the Indy five hundred. Fifty percent of that audience

0:58:43.320 --> 0:58:48.880
<v Speaker 5>as women. Nobody's talking to them. There is no company

0:58:48.960 --> 0:58:51.400
<v Speaker 5>that is inviting you to celebrate your femininity if you're

0:58:51.400 --> 0:58:53.800
<v Speaker 5>a female driver. And guess what, there's only one and

0:58:53.800 --> 0:58:56.320
<v Speaker 5>that's Catherine Leg. So we came in to support the

0:58:56.360 --> 0:58:58.960
<v Speaker 5>only female driver in the race, but not only support

0:58:58.960 --> 0:59:02.200
<v Speaker 5>the only female driver the race, support the entire audience

0:59:02.280 --> 0:59:06.200
<v Speaker 5>is there that's never been spoken to before. So after

0:59:06.240 --> 0:59:09.160
<v Speaker 5>the ND five hundred, which was very emotional for us

0:59:09.160 --> 0:59:12.280
<v Speaker 5>because we realized what it meant to serve the underserved,

0:59:12.760 --> 0:59:15.120
<v Speaker 5>then we said, well where else can we be So

0:59:15.440 --> 0:59:17.560
<v Speaker 5>when we were doing this partnership with Billy Jean. She

0:59:17.680 --> 0:59:20.240
<v Speaker 5>was talking about the Professional Women's Hockey League and how

0:59:20.320 --> 0:59:23.720
<v Speaker 5>nobody cares about these poor girls who were playing hockey

0:59:23.720 --> 0:59:26.240
<v Speaker 5>and how important it was for them. So we said, okay,

0:59:26.600 --> 0:59:29.960
<v Speaker 5>we'll partner with you on this, and once again we

0:59:30.040 --> 0:59:34.520
<v Speaker 5>saw the raw emotion people had to be sponsored by

0:59:34.520 --> 0:59:37.720
<v Speaker 5>a company like ELF. So then we took our partnership

0:59:37.880 --> 0:59:40.400
<v Speaker 5>a step further and that's how we ended up here.

0:59:40.520 --> 0:59:44.640
<v Speaker 5>So again you just see this beautiful tapestry that comes

0:59:44.640 --> 0:59:48.440
<v Speaker 5>together as you build these moments, and each moment gives

0:59:48.480 --> 0:59:52.320
<v Speaker 5>us the signal that says, keep going, press further, there's

0:59:52.440 --> 0:59:55.200
<v Speaker 5>more to be done here. The emotional connection with our

0:59:55.280 --> 0:59:58.960
<v Speaker 5>brand has transcended everything we could have ever imagined. ELF

0:59:59.000 --> 1:00:00.640
<v Speaker 5>has almost become an ideology.

1:00:00.760 --> 1:00:01.040
<v Speaker 2>It is.

1:00:01.400 --> 1:00:05.040
<v Speaker 5>It is a stamp of the underrepresented. It is a

1:00:05.080 --> 1:00:10.160
<v Speaker 5>symbol of the overlooked, and that has unbelievable power that

1:00:10.440 --> 1:00:14.040
<v Speaker 5>we I don't think realized how much power we actually have.

1:00:14.720 --> 1:00:15.680
<v Speaker 7>It's funny you say that.

1:00:15.720 --> 1:00:18.600
<v Speaker 6>You know, I go back to the sponsorships, for example,

1:00:18.600 --> 1:00:21.600
<v Speaker 6>in women's tennis, and you know, Virginia Slams obviously is

1:00:22.320 --> 1:00:25.439
<v Speaker 6>one of the most well known it really helped start

1:00:25.480 --> 1:00:26.560
<v Speaker 6>the Women's Tennis Association.

1:00:26.680 --> 1:00:29.440
<v Speaker 7>So our you know, our.

1:00:29.920 --> 1:00:34.560
<v Speaker 6>Reverence for that company is different to it's a spoken company, right.

1:00:34.640 --> 1:00:37.040
<v Speaker 6>It was more like they supported us. They were like

1:00:37.480 --> 1:00:39.120
<v Speaker 6>they got it, they wanted to help.

1:00:39.200 --> 1:00:39.880
<v Speaker 7>Clearly that was.

1:00:39.880 --> 1:00:43.400
<v Speaker 6>Selling something that was not conducive to playing sports. But

1:00:43.400 --> 1:00:46.200
<v Speaker 6>they are an incredible company because they got behind women's

1:00:46.240 --> 1:00:49.280
<v Speaker 6>women's tennis. And I think, you know, for those of

1:00:49.360 --> 1:00:52.160
<v Speaker 6>us at a certain age range like myself, you know,

1:00:52.240 --> 1:00:56.000
<v Speaker 6>Billy obviously, Chrissy Abott, Martina, it's like you you form

1:00:56.040 --> 1:00:58.480
<v Speaker 6>a bond with companies like that because and a lot

1:00:58.520 --> 1:01:00.200
<v Speaker 6>of actually a lot of the women that were there

1:01:00.200 --> 1:01:01.920
<v Speaker 6>are a lot of people that work there were women,

1:01:03.720 --> 1:01:06.680
<v Speaker 6>and I just feel it's important for companies and for

1:01:06.760 --> 1:01:11.080
<v Speaker 6>sports when you get a sponsorship from a company that

1:01:11.280 --> 1:01:16.320
<v Speaker 6>really believes in you. And also, I don't know, I

1:01:16.360 --> 1:01:18.400
<v Speaker 6>don't know how to describe it other than like a

1:01:18.520 --> 1:01:22.479
<v Speaker 6>perfect partnership like for me, Elf Cosmetics in Women's Sports

1:01:22.560 --> 1:01:23.680
<v Speaker 6>Network at iHeart too.

1:01:24.280 --> 1:01:25.120
<v Speaker 7>You know what you're.

1:01:24.920 --> 1:01:28.040
<v Speaker 6>Doing in in you know, the racing industry, what you're

1:01:28.080 --> 1:01:31.240
<v Speaker 6>doing with now getting involved in tennis like that is

1:01:31.280 --> 1:01:34.880
<v Speaker 6>a I feel like that's a partnership that a lot

1:01:34.920 --> 1:01:38.720
<v Speaker 6>of other companies should concentrate on is really you know,

1:01:38.840 --> 1:01:40.880
<v Speaker 6>so many companies just throw money, as you know, so

1:01:40.960 --> 1:01:43.560
<v Speaker 6>well throw money because they're like, Okay, it's an opportunity

1:01:43.600 --> 1:01:45.439
<v Speaker 6>for us to be in this space, but they don't

1:01:45.480 --> 1:01:51.000
<v Speaker 6>really invest in it with the right, right like reasons.

1:01:51.480 --> 1:01:54.480
<v Speaker 6>And I feel with women's tennis, I think that's an opportunity.

1:01:54.560 --> 1:01:57.000
<v Speaker 6>Like Logic is the main sponsor of the WJN.

1:01:57.080 --> 1:01:59.120
<v Speaker 2>I was just thinking, you know, when got my mamogram

1:01:59.160 --> 1:02:00.800
<v Speaker 2>like a couple of weeks ago, and here I am

1:02:00.840 --> 1:02:02.960
<v Speaker 2>getting my boobs smashed in there and I see ho

1:02:03.040 --> 1:02:05.920
<v Speaker 2>Logic like everywhere, and I was thinking, that's a synergy

1:02:05.920 --> 1:02:09.240
<v Speaker 2>that works, right, that's a synergy that we should embrace.

1:02:09.600 --> 1:02:10.560
<v Speaker 7>It's the same with Elf.

1:02:10.680 --> 1:02:13.840
<v Speaker 6>It's like that's a company that we should or women

1:02:13.960 --> 1:02:17.360
<v Speaker 6>in every sport, in anything should embrace that company, like

1:02:17.640 --> 1:02:21.760
<v Speaker 6>buy ELF products because they're supporting women's sports, they're supporting

1:02:21.760 --> 1:02:24.120
<v Speaker 6>all the right things. So I'm like, what would you

1:02:24.160 --> 1:02:28.040
<v Speaker 6>say to a CMO in that regard, like sponsor things

1:02:28.040 --> 1:02:30.400
<v Speaker 6>and put your money behind something that really means something

1:02:30.440 --> 1:02:33.000
<v Speaker 6>to you, that actually it feels good to you.

1:02:34.400 --> 1:02:37.400
<v Speaker 5>It all has to start inside your organization. So I

1:02:37.440 --> 1:02:40.600
<v Speaker 5>wouldn't tell a CMO anything. I'll show you the blueprint

1:02:40.640 --> 1:02:43.080
<v Speaker 5>and you can take pieces do that, and you can

1:02:43.080 --> 1:02:45.360
<v Speaker 5>take pieces and parts that are right for your company.

1:02:45.400 --> 1:02:48.280
<v Speaker 5>But the first thing is it has to ring true

1:02:48.400 --> 1:02:51.920
<v Speaker 5>inside the walls of your organization. If it doesn't ring

1:02:51.960 --> 1:02:54.200
<v Speaker 5>true inside the walls of your organization, it is going

1:02:54.240 --> 1:02:55.600
<v Speaker 5>to fall flat on the outside.

1:02:55.600 --> 1:02:57.360
<v Speaker 8>And I think that's why a lot of them do.

1:02:57.960 --> 1:03:00.240
<v Speaker 5>And when you think about the power that ELF has

1:03:00.320 --> 1:03:02.720
<v Speaker 5>when we show up for the BJK Cup, look at

1:03:03.160 --> 1:03:05.840
<v Speaker 5>how many of us are here. From iHeart, from ELF.

1:03:05.880 --> 1:03:09.040
<v Speaker 5>We're bringing tons of press. We're making this a massive moment,

1:03:09.120 --> 1:03:10.440
<v Speaker 5>like we did at the Indie, like we did at

1:03:10.440 --> 1:03:11.080
<v Speaker 5>all the sports.

1:03:11.640 --> 1:03:14.880
<v Speaker 8>It's because we care, deep, deep.

1:03:15.280 --> 1:03:16.600
<v Speaker 7>In our right here.

1:03:17.040 --> 1:03:19.440
<v Speaker 5>We have an allergy to a logo slab. You will

1:03:19.520 --> 1:03:22.120
<v Speaker 5>never find ELF just putting their logo on something.

1:03:22.480 --> 1:03:22.880
<v Speaker 9>We come.

1:03:22.960 --> 1:03:25.080
<v Speaker 5>We come full throttle, full heart, all the way in head,

1:03:25.120 --> 1:03:27.240
<v Speaker 5>heart and soul. Right The head is the data says

1:03:27.240 --> 1:03:30.439
<v Speaker 5>we should be here because there's an opportunity. The heart

1:03:30.480 --> 1:03:34.000
<v Speaker 5>says we deeply care about this, and the soul is

1:03:34.040 --> 1:03:36.920
<v Speaker 5>the kindred spiritism with people like Billy Jean King and

1:03:36.960 --> 1:03:39.400
<v Speaker 5>Alana and others that we work with in the field.

1:03:39.520 --> 1:03:43.640
<v Speaker 5>So the the thing that the cmos have to do

1:03:43.960 --> 1:03:47.040
<v Speaker 5>is think about what is true to the company that

1:03:47.040 --> 1:03:50.320
<v Speaker 5>they represent, what is true inside those four walls, and

1:03:50.400 --> 1:03:53.320
<v Speaker 5>how do you then radiate that on the outside. Inside

1:03:53.400 --> 1:03:57.000
<v Speaker 5>our company, we truly believe in every single thing that

1:03:57.040 --> 1:04:01.160
<v Speaker 5>we stand for, from our CEO, our board of directors,

1:04:01.240 --> 1:04:03.280
<v Speaker 5>all the way through all the walls of our organization.

1:04:03.400 --> 1:04:07.160
<v Speaker 5>So all we're doing is turning that inside out. And

1:04:07.200 --> 1:04:10.240
<v Speaker 5>that's why it rings true. That's why it's authentic. That's

1:04:10.240 --> 1:04:12.560
<v Speaker 5>why when Elf shows up, people know that we're wearing

1:04:12.560 --> 1:04:13.680
<v Speaker 5>our hearts on our sleeves.

1:04:13.840 --> 1:04:14.040
<v Speaker 2>Yeah.

1:04:14.080 --> 1:04:16.160
<v Speaker 6>Well, I'm a big believer in being authentic and I

1:04:16.200 --> 1:04:19.240
<v Speaker 6>have passion tattooed on my arm. So I feel like

1:04:19.760 --> 1:04:22.600
<v Speaker 6>that's what people need to have authenticity with their sponsorship,

1:04:22.800 --> 1:04:25.880
<v Speaker 6>passion for it, which you do. Last question, how's your

1:04:25.880 --> 1:04:26.439
<v Speaker 6>tennis game?

1:04:26.720 --> 1:04:32.320
<v Speaker 8>My tennis game is terrible, really terrible. It's absolutely terrible.

1:04:32.360 --> 1:04:34.040
<v Speaker 8>You know, I am not getting on the court with

1:04:34.080 --> 1:04:35.000
<v Speaker 8>you anytime soon.

1:04:35.200 --> 1:04:37.880
<v Speaker 7>Well, I was thinking, but Billy's a good teacher. She

1:04:37.920 --> 1:04:39.280
<v Speaker 7>loves to still hit the ball around.

1:04:39.640 --> 1:04:40.720
<v Speaker 8>She taught me so much.

1:04:40.760 --> 1:04:43.120
<v Speaker 5>Sitting next to her last night to your point about

1:04:43.120 --> 1:04:46.800
<v Speaker 5>her coaching from the sideline, I had anxiety.

1:04:46.200 --> 1:04:51.520
<v Speaker 8>While she was talking during the serve. I'm like, Billy, quiet.

1:04:50.880 --> 1:04:52.280
<v Speaker 5>I'm gonna easy to be quiet.

1:04:53.000 --> 1:04:54.120
<v Speaker 8>You're giving me anxiety.

1:04:54.800 --> 1:04:56.880
<v Speaker 7>It's impossible, absolutely impossible.

1:04:57.360 --> 1:05:00.120
<v Speaker 6>Alana always says, you know, Billy and I would We

1:05:01.120 --> 1:05:04.040
<v Speaker 6>shared a house at Wimbledon, which we often, you know,

1:05:04.080 --> 1:05:06.000
<v Speaker 6>did for a couple of years, and we were watching

1:05:06.000 --> 1:05:10.520
<v Speaker 6>the Women's World Cup soccer and Billy and I screaming

1:05:10.560 --> 1:05:14.040
<v Speaker 6>at the television, Billy screaming ideas for the coaches, and

1:05:14.040 --> 1:05:17.320
<v Speaker 6>Alana just sitting there just going, oh my god, you

1:05:17.400 --> 1:05:20.080
<v Speaker 6>two are impossible. She's like, there are two people in

1:05:20.080 --> 1:05:23.040
<v Speaker 6>the world, those that say, you know, three thousand words

1:05:23.040 --> 1:05:25.320
<v Speaker 6>a day and those say fifty thousand, and that's you

1:05:25.440 --> 1:05:27.840
<v Speaker 6>and Billy Jean. So I get Billy a big time.

1:05:28.520 --> 1:05:31.160
<v Speaker 6>But we thank Billy Jean for all the work that

1:05:31.200 --> 1:05:34.800
<v Speaker 6>she's done through the years. I mean, her passion, her

1:05:34.960 --> 1:05:40.120
<v Speaker 6>authenticity for the right thing, for equality. She's my shero,

1:05:40.400 --> 1:05:43.400
<v Speaker 6>She's she's my north star. I call her whenever there's

1:05:43.440 --> 1:05:45.600
<v Speaker 6>anything controversial in my life. I call Billy and I go,

1:05:45.640 --> 1:05:47.360
<v Speaker 6>what would you do here? It's kind of like, you know,

1:05:47.400 --> 1:05:49.360
<v Speaker 6>instead of what would Jesus do? What would Billy do?

1:05:49.400 --> 1:05:49.680
<v Speaker 2>You do?

1:05:50.440 --> 1:05:52.120
<v Speaker 7>So that's my mantra.

1:05:53.000 --> 1:05:55.680
<v Speaker 6>But Corey, thank you, thank you to elf thank you

1:05:55.720 --> 1:05:59.040
<v Speaker 6>to the sponsorship not only the women's Sports network on iHeart,

1:05:59.040 --> 1:06:01.880
<v Speaker 6>but of course for the you know, the money that

1:06:01.920 --> 1:06:04.240
<v Speaker 6>you're putting now into billaging Kin Cup, into women's tennis.

1:06:04.280 --> 1:06:07.000
<v Speaker 6>We hope we can keep bringing you into women's tennis.

1:06:07.200 --> 1:06:09.240
<v Speaker 6>And there are a couple of other cmos from other

1:06:09.320 --> 1:06:12.600
<v Speaker 6>companies that I know women and they make such a

1:06:12.640 --> 1:06:16.280
<v Speaker 6>difference in the world. And you know, going back to tennis,

1:06:16.600 --> 1:06:19.160
<v Speaker 6>what would you tell your twenty year old self and

1:06:19.280 --> 1:06:20.440
<v Speaker 6>what would you tell a twenty.

1:06:20.320 --> 1:06:23.120
<v Speaker 8>Year old live your bold truth?

1:06:23.440 --> 1:06:26.959
<v Speaker 5>There you go and shine up for wideage and I'll

1:06:26.960 --> 1:06:27.800
<v Speaker 5>elfing believe that.

1:06:28.160 --> 1:06:30.200
<v Speaker 7>All right, Coli, thanks so much for Johnny. Today we're

1:06:30.200 --> 1:06:31.160
<v Speaker 7>going to go watsin tennis late.

1:06:31.280 --> 1:06:32.720
<v Speaker 5>We are thank you for having me