WEBVTT - Trump Widens Trade Fight, Meta Robot Investment 

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<v Speaker 1>Bloomberg Audio Studios, podcasts, radio news. You're listening to the

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<v Speaker 2>I want to switch back to what kind of stay

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<v Speaker 2>with global trade?

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<v Speaker 3>Here? Shawn donad Joints is here, Bloomberg News senior economics writer.

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<v Speaker 3>As President Trump widens the trade fight to include global

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<v Speaker 3>taxes and regulation, Sean, thanks so much for joining us here.

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<v Speaker 3>What is the latest from this administration as it relates

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<v Speaker 3>to global trade, taxes, regulation.

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<v Speaker 2>It's a wide mix of topics.

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<v Speaker 4>It's a wide mix of topics. It's also a fast

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<v Speaker 4>moving topic, as you can appreciate, and your previous guest

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<v Speaker 4>was talking about. Look, yesterday President Trump announced a plan

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<v Speaker 4>to come up with what he calls reciprocal tariffs, and

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<v Speaker 4>that will apply to any country in the world. They're

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<v Speaker 4>going to start by focusing on countries with which the

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<v Speaker 4>US has a large trade deficit or economies. So they're

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<v Speaker 4>looking hard at the European Union, for example. But what

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<v Speaker 4>was interesting about yesterday in a real departure from what

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<v Speaker 4>the US has done for decades is that they're going

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<v Speaker 4>to try and calculate these reciprocal tariffs by looking not

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<v Speaker 4>just at the tariffs that those other countries charge US goods,

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<v Speaker 4>but also at taxes, at what they call non tariff barriers,

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<v Speaker 4>which gets into things like regulation, and as they say

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<v Speaker 4>in the order that President Trump signed yesterday, any policy

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<v Speaker 4>that offers any kind of barrier to a US good.

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<v Speaker 4>As someone I was talking to yesterday pointed out, that

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<v Speaker 4>could even mean taking on the metric system if you're

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<v Speaker 4>talking about the EEA, trying costs there. Uh So, it's

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<v Speaker 4>a real broadening out of what Trump has has had

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<v Speaker 4>as its kind of central grievances on trade in the past.

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<v Speaker 4>One big target is the European Union's use of a

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<v Speaker 4>value added tax, which is effectively a sales tax that

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<v Speaker 4>all of its member countries operate. That's very different from

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<v Speaker 4>what we have here in the US. We obviously don't

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<v Speaker 4>have a national sales tax. We only have state level

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<v Speaker 4>sales taxes, and so.

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<v Speaker 5>None are as high as the v A T. So

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<v Speaker 5>I mean, none are as high as as.

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<v Speaker 4>The VAT and the real right from from from the

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<v Speaker 4>Trump administration is that European exporders get to clim back

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<v Speaker 4>v a T when goods leave the European Union, and

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<v Speaker 4>that US exporters to the EU have to pay v

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<v Speaker 4>a T when they arrive there. Now, tax experts say

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<v Speaker 4>that's kind of a misreading of how how things works.

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<v Speaker 4>VA T, much as a sales tax in Maine or

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<v Speaker 4>Maryland would be U is a tax on something that

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<v Speaker 4>you buy in that in that place. And those US

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<v Speaker 4>goods that have to pay a v a T in

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<v Speaker 4>or those US companies have to pay a VAT when

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<v Speaker 4>they sell in France, say, are selling alongside French goods

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<v Speaker 4>that also have to pay a VAT. Anyone has to

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<v Speaker 4>pay VAT in Europe, so it's not quite the competitive disadvantage.

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<v Speaker 5>It's a little different. I mean, if I order something

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<v Speaker 5>from Maine, I don't pay main taxes on it, right, but.

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<v Speaker 4>Right unless you buy it in May.

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<v Speaker 5>I feel like this was a concept of a plan

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<v Speaker 5>Sean more than really a plan, and I thought we

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<v Speaker 5>were going to get it. He tweeted that it was

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<v Speaker 5>a big day, the big This is the big day, right,

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<v Speaker 5>and then he said, well, a good one to a plan.

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<v Speaker 5>And also we're not going to know until April first,

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<v Speaker 5>like they still have to do studies. Didn't they study

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<v Speaker 5>during the campaign? I mean, I know which countries have

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<v Speaker 5>higher tariffs than we do on goods. All he has

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<v Speaker 5>to do is get chat GPT right or a Bloomberg

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<v Speaker 5>and he would get the numbers. Why does he need

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<v Speaker 5>to study until April first? Is he serious about this?

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<v Speaker 4>Well, because that's the business the government, right, There's a

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<v Speaker 4>process here, and if he's going to invoke some of

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<v Speaker 4>the authorities that he wants to invoke to apply these tariffs,

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<v Speaker 4>and they are going to defend it against potential lawsuits

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<v Speaker 4>from companies and defend it to the public, they have

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<v Speaker 4>to at least go through a process of doing an

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<v Speaker 4>official study. You should point out that.

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<v Speaker 5>What was the point of twenty twenty five? Didn't they

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<v Speaker 5>already do these studies?

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<v Speaker 4>The twenty twenty five wasn't his thing. And we should

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<v Speaker 4>also point out that his main economic officials, his main

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<v Speaker 4>trade officials, although they were in the Oval Office yesterday,

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<v Speaker 4>haven't actually been confirmed by the US Senate yet, and

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<v Speaker 4>that rights Howard lot Make, the Commerce Secretary and incoming

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<v Speaker 4>Commerce Secretary, and Jason Greer his US Trade.

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<v Speaker 3>All right, all right, Sean we'll stay on top of this.

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<v Speaker 3>I know you will as well. Here Sean Dinham, Senior

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<v Speaker 3>economics writer, Bloomberg News. He's down there in Washington, DC.

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<v Speaker 1>You're listening to the Bloomberg Intelligence podcast. Catch us live

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<v Speaker 1>weekdays at ten am Eastern on Applecarplay and Android Auto

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<v Speaker 1>with the Bloomberg Business app. Listen on demand wherever you

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<v Speaker 1>get your podcasts, or watch us live on YouTube.

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<v Speaker 2>A couple of the big topics that get people's attention.

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<v Speaker 3>If you're writing a story, put meta and AI into

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<v Speaker 3>the headline.

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<v Speaker 2>Oh yeah, you're going to get some reader ship.

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<v Speaker 5>Did you know that ai in Chinese means love?

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<v Speaker 2>I did not.

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<v Speaker 5>Yeah, I guess the word for love in Chinese is AI.

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<v Speaker 2>I don't know how you pronounce it. But where did

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<v Speaker 2>you come across this piece of information?

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<v Speaker 5>David English wrote about it on the Bloomberg terminal.

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<v Speaker 2>Then it's got to be true. So let's check in here.

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<v Speaker 2>Man Deep Singh.

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<v Speaker 3>He's a senior technology analyst at Bloomberg Intelligence. Man Deep,

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<v Speaker 3>you got a big name, a big company, a leader

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<v Speaker 3>with deep pockets in meta talking about AI powered humanoid robots.

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<v Speaker 2>What's your takeaway here?

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<v Speaker 6>I mean, right now, it looks like everyone thinks that

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<v Speaker 6>is the next big hardware opportunity, whether it's Apple and

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<v Speaker 6>now Meta, they seem to be looking at that form factor.

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<v Speaker 6>And actually Nvidia dropped in that hint back in January

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<v Speaker 6>when they talked about a new chip or humanoid robots.

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<v Speaker 6>They released the new chip at CEES and they actually

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<v Speaker 6>released their own large anguid model for the humanoid form factor.

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<v Speaker 6>So it's not a surprise that everyone else is also

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<v Speaker 6>looking at that opportunity. And obviously you have Tessa who

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<v Speaker 6>already has Optimus as a product and has talked about

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<v Speaker 6>it almost on all their earnings calls, you know, recently, they.

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<v Speaker 5>Seem a little late to the party to me, frankly,

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<v Speaker 5>I think has so much money. You know, they go

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<v Speaker 5>after Twitter with threads, they go after open Ai with

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<v Speaker 5>whatever Meta's AI product is called.

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<v Speaker 2>They go after Tesla with well appleshow you don't have

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<v Speaker 2>to at first, you just have to be you know,

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<v Speaker 2>cool and good and all that kind of stuff. True.

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<v Speaker 3>So, Mandeep, is this something that the street's going to

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<v Speaker 3>like because it's AI? Or is this something the street's

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<v Speaker 3>going to say, you know, is this kind of like

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<v Speaker 3>the metaverse, which we didn't really like house. Do you

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<v Speaker 3>think the street's going to react to this.

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<v Speaker 6>Yeah, I think in the case of Meta, I mean,

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<v Speaker 6>there are question marks on their ability to design a good,

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<v Speaker 6>compelling hardware and look reband Meta glasses have been successful,

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<v Speaker 6>but when you look at the overall margin profile for

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<v Speaker 6>a company like Meta, I mean, ADS is such a

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<v Speaker 6>high margin business that hardware continues to be a drag

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<v Speaker 6>on their overall margins. And the fact that they're losing

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<v Speaker 6>almost twenty billion dollars every year on reality labs makes

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<v Speaker 6>you wonder if they add more hardware in the form

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<v Speaker 6>of humanoids, it could have mean bigger losses in that segment.

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<v Speaker 6>So I'm not sure if that's the right strategy for Meta.

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<v Speaker 6>Given they've had so much success, you know, with their apps,

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<v Speaker 6>family of apps, and how good they have been in

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<v Speaker 6>deploying AI across their apps, why would you want to

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<v Speaker 6>spend too much time on hardware. But I think Mark

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<v Speaker 6>Zuckerberg's view has always been he wants to control the

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<v Speaker 6>ecosystem from the hardware. I have that vertical integration, and

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<v Speaker 6>that's why they're doing it well.

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<v Speaker 3>MetaStock, just to give you a sense, up one percent

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<v Speaker 3>today a twenty five percent year to date in a

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<v Speaker 3>fifty five percent on a trailing twelve month basis.

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<v Speaker 2>So the market likes what's happening at Metal. Yeah, they're

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<v Speaker 2>killing it, but.

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<v Speaker 5>They don't control the ecosystem, right, I mean, where does

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<v Speaker 5>Facebook have any hardware other than that virtual reality glasses

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<v Speaker 5>thing that I don't think anyone bought.

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<v Speaker 6>Well, okay, I think it just goes to show that

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<v Speaker 6>Meta obviously is dependent on these app stores for their

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<v Speaker 6>apps to be successful, and they are. You know, they

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<v Speaker 6>have three of the most popular apps on both Android

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<v Speaker 6>and iOS app stores. So anytime Apple or Google makes

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<v Speaker 6>a change, that is where they got impacted with the

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<v Speaker 6>IDFA changes, and look, that's what they want to avoid

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<v Speaker 6>the next time it happens. Given every you know of

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<v Speaker 6>the software vendors is trying to infuse AI lllms at

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<v Speaker 6>the operating system level. So what does that mean for

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<v Speaker 6>a company like Meta, which has its own LLM and

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<v Speaker 6>wants to deploy it across more places. So owning the

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<v Speaker 6>hardware does have some potential over there.

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<v Speaker 5>I've upgraded to the pro model of chat GPT.

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<v Speaker 2>Now, oh yeah, that's not working. Were hanging for it?

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<v Speaker 5>Well, I kept getting cut off because I was asking

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<v Speaker 5>too many questions, but I use it locked Really how

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<v Speaker 5>much you pay twenty dollars a month? Sure, yeah, and

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<v Speaker 5>it's pretty pretty sweet, But I wonder if it costs

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<v Speaker 5>less to develop and run a large language model than

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<v Speaker 5>we thought.

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<v Speaker 2>I haven't.

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<v Speaker 5>I realized it's a couple of days old the story,

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<v Speaker 5>or a couple of weeks. But I haven't got your take, man,

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<v Speaker 5>deep is deep Seek full of it? I mean? Were

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<v Speaker 5>they just using illegally procured you know, Hopper chips or

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<v Speaker 5>Blackwell chips, or did they really like make an LLM

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<v Speaker 5>with six million bucks?

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<v Speaker 6>Look, that was their last training round. That wasn't inclusive

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<v Speaker 6>of all their training costs. But the bigger thing here

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<v Speaker 6>is Apple, you know, partnering with Ali Baba to deploy

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<v Speaker 6>LLLAM on their phone, and that's part of Apple intelligence.

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<v Speaker 6>So to me, you know, it's not just deep Seek anymore.

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<v Speaker 6>All the other companies over there in China, whether it's

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<v Speaker 6>Ali Baba or you know, the other ones I do,

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<v Speaker 6>et cetera, they all have their llms. They may not

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<v Speaker 6>be as capable as deep Seat, but this thing is

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<v Speaker 6>getting commoditized in my view, given every LLLM provider is

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<v Speaker 6>improving their reasoning capabilities and now Apple partnering. I think

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<v Speaker 6>that's a big step in terms of deploying their technology

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<v Speaker 6>and Apple I think did note at their last Drugs

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<v Speaker 6>call that Apple Intelligence was a big driver of refresh

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<v Speaker 6>refreshers wherever it was available.

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<v Speaker 2>All right, well, I'll like bob.

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<v Speaker 3>It's up three percent today, it's hitting a fifty two

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<v Speaker 3>week high, still below it's all time high from back

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<v Speaker 3>in twenty twenty, but it's up sixty eight percent over

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<v Speaker 3>the trailing twelve months. So certainly getting some love there.

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<v Speaker 3>Min deep Sink, thanks so much for joining us. Man

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<v Speaker 3>deep Sink, he's a senior.

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<v Speaker 2>Technology analyst for Bloomberg Intelligence.

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<v Speaker 1>You're listening to the Bloomberg Intelligence Podcast. Catch us live

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<v Speaker 1>weekdays at ten am Eastern on Apple Coarplay and Android

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<v Speaker 1>Auto with the Bloomberg Business App. Listen on demand wherever

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<v Speaker 2>Isabelle's sitting in for Alex Steel on Paul Sweeney.

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<v Speaker 3>We are live in the Bloomberg Interactive Brooker Studio in

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<v Speaker 3>New York City, streaming live on YouTube's ahead of to

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<v Speaker 3>YouTube dot com. That's the internet thing. Search Bloomberg Podcast now,

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<v Speaker 3>and that's where you will find us, all right. I've

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<v Speaker 3>been in this business since nineteen eighty six, and since then,

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<v Speaker 3>in my mind, Morgan Stanley has been the dominant franchise

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<v Speaker 3>when it comes to all things real estate, real estate finance,

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<v Speaker 3>and they still are today. Everywhere you go in the

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<v Speaker 3>supply chain in terms of real estate financing to find

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<v Speaker 3>ex Morgan Stanley people.

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<v Speaker 4>So we're really.

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<v Speaker 3>Appreciative to have our next guest, Lauren Hockfelder. She's the

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<v Speaker 3>co CEO of Morgan Stanley Real Estate Investment. She joins

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<v Speaker 3>us here in her Bloomberg Interactive Brooker studio. When I

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<v Speaker 3>talk about commercial real estate, I think the first lesson

0:12:40.880 --> 0:12:43.280
<v Speaker 3>I learned is don't just think about office space because

0:12:43.280 --> 0:12:45.840
<v Speaker 3>there's so much other stuff out there. Where are you

0:12:45.840 --> 0:12:49.000
<v Speaker 3>guys at Morgan Stanley seeing the best opportunities today?

0:12:49.280 --> 0:12:52.440
<v Speaker 7>Yeah, So we start with what's driving demand, and so

0:12:52.480 --> 0:12:56.360
<v Speaker 7>we invest behind long term mega trends. Trends we're focused

0:12:56.360 --> 0:13:01.439
<v Speaker 7>on today are e commerce, the supply chain, realignment, aging, demographics.

0:13:01.760 --> 0:13:03.960
<v Speaker 7>So where does that bring us? That brings us to

0:13:04.640 --> 0:13:10.360
<v Speaker 7>industrial warehouses, that brings us to senior living places that

0:13:10.440 --> 0:13:13.240
<v Speaker 7>are really going to be propelled not by cyclical up

0:13:13.240 --> 0:13:16.840
<v Speaker 7>and downs, but by these long term trends, which.

0:13:16.720 --> 0:13:19.320
<v Speaker 8>Do you see as leading right now? Because we've seen

0:13:19.360 --> 0:13:22.360
<v Speaker 8>a huge shift in commercial real estate, some people have

0:13:22.480 --> 0:13:25.680
<v Speaker 8>said it's bottom, but what are your views on that?

0:13:26.240 --> 0:13:30.240
<v Speaker 7>Well, Look, commercial real estate or private real estate values

0:13:30.240 --> 0:13:32.960
<v Speaker 7>in the US are down what twenty five plus percent

0:13:33.160 --> 0:13:35.680
<v Speaker 7>over the last two and a half years, while the

0:13:35.720 --> 0:13:39.040
<v Speaker 7>equity markets are up sixty plus percent over the same period.

0:13:39.360 --> 0:13:42.160
<v Speaker 7>We feel really good about the entry part point to

0:13:42.440 --> 0:13:45.320
<v Speaker 7>a lot of real estate today. We think that, you know,

0:13:45.360 --> 0:13:51.000
<v Speaker 7>we've seen a bottom start to form. Liquidity increasing, transaction volume,

0:13:51.040 --> 0:13:55.640
<v Speaker 7>increasing costic capital really coming in, spreads compressing. So we

0:13:55.720 --> 0:13:59.280
<v Speaker 7>really feel like twenty four was about moderation. Twenty five

0:13:59.360 --> 0:14:02.080
<v Speaker 7>twenty six, we may see the transition into an up cycle.

0:14:02.600 --> 0:14:05.800
<v Speaker 3>All right, what we got here, let's get an informed opinion.

0:14:06.920 --> 0:14:12.200
<v Speaker 3>Commercial office, real estate, New York, San Francisco, Chicago, Boston.

0:14:13.200 --> 0:14:16.160
<v Speaker 3>Have we seen the bottom that I can't remember seeing

0:14:16.160 --> 0:14:18.640
<v Speaker 3>too many transactions out there that would suggest we've seen

0:14:18.679 --> 0:14:19.000
<v Speaker 3>the bottom.

0:14:19.040 --> 0:14:19.440
<v Speaker 2>I don't know.

0:14:21.160 --> 0:14:24.000
<v Speaker 7>Divergence, So I think for the best of the best,

0:14:24.160 --> 0:14:25.080
<v Speaker 7>we've probably.

0:14:24.760 --> 0:14:26.320
<v Speaker 2>Seven thirty one lection to avenue best.

0:14:26.400 --> 0:14:30.640
<v Speaker 7>I mean absolutely, for the best of the best, you

0:14:30.720 --> 0:14:35.160
<v Speaker 7>are seeing not just resilience from some of the headwinds,

0:14:35.480 --> 0:14:38.560
<v Speaker 7>but actually the best of the best assets are benefiting

0:14:38.840 --> 0:14:42.200
<v Speaker 7>from what's going on right now, massive consolidation into these

0:14:42.240 --> 0:14:45.600
<v Speaker 7>top tier buildings. They've become like an oasis in the

0:14:45.600 --> 0:14:48.600
<v Speaker 7>office desert. Everyone only wants to be in these assets.

0:14:48.920 --> 0:14:52.200
<v Speaker 7>And so yes, you're seeing leasing pickup in our San

0:14:52.240 --> 0:14:56.720
<v Speaker 7>Francisco office assets. We are commanding all time high rents,

0:14:57.040 --> 0:15:00.720
<v Speaker 7>signing long term, high quality leases at way abou pre COVID.

0:15:01.000 --> 0:15:03.880
<v Speaker 7>That's stunning when the market's almost forty percent vacant.

0:15:04.680 --> 0:15:07.640
<v Speaker 3>So what happens to that forty percent is it just

0:15:07.680 --> 0:15:09.640
<v Speaker 3>have to find the bottom somewhere.

0:15:10.480 --> 0:15:14.240
<v Speaker 7>So look, I think yes, you're going to have some

0:15:14.280 --> 0:15:19.360
<v Speaker 7>conversions to alternative uses. There are major complexities with that,

0:15:19.640 --> 0:15:24.160
<v Speaker 7>both sort of zoning wise and physical construction wise. Some

0:15:24.240 --> 0:15:26.960
<v Speaker 7>of it will get converted, a lot of it's just

0:15:27.000 --> 0:15:30.200
<v Speaker 7>going to be cost prohibitive to really release in a

0:15:30.240 --> 0:15:36.640
<v Speaker 7>meaningful way. You have to retrofit for sustainability conditions and amenitization.

0:15:37.680 --> 0:15:39.400
<v Speaker 7>Demand has changed what it wants.

0:15:40.560 --> 0:15:43.760
<v Speaker 8>Apart from the example you gave, uncertain things they lingers.

0:15:43.840 --> 0:15:46.720
<v Speaker 8>We have investors, they'll cautious about jumping in. What do

0:15:46.760 --> 0:15:49.200
<v Speaker 8>you tell them or how do you convince them?

0:15:49.560 --> 0:15:52.680
<v Speaker 7>Look, it depends where there are certainly areas I would

0:15:52.680 --> 0:15:55.840
<v Speaker 7>not jump in. But when you look across the globe,

0:15:55.960 --> 0:15:58.200
<v Speaker 7>for example, we find the US to be the most

0:15:58.280 --> 0:16:01.280
<v Speaker 7>interesting market in which to invest today. The US is

0:16:01.360 --> 0:16:05.160
<v Speaker 7>always fifho right, first in, first out, it's correct to

0:16:05.240 --> 0:16:08.040
<v Speaker 7>the sharpest. It tends to rebound the quickest. So this

0:16:08.120 --> 0:16:10.960
<v Speaker 7>is a market for the right sectors, for things like

0:16:11.080 --> 0:16:16.520
<v Speaker 7>senior housing, industrial, certain other spaces. We find it really compelling.

0:16:17.120 --> 0:16:19.480
<v Speaker 7>There are other parts of the world, and frankly other

0:16:19.560 --> 0:16:22.080
<v Speaker 7>sectors that we don't think have bottomed yet. For those

0:16:22.120 --> 0:16:25.520
<v Speaker 7>lower quality assets, you still have a wall of maturities

0:16:25.520 --> 0:16:30.680
<v Speaker 7>that's coming. And don't mistake delaying with fixing the problem.

0:16:30.720 --> 0:16:32.280
<v Speaker 7>There's still some pain to come there.

0:16:32.520 --> 0:16:35.160
<v Speaker 3>Talk to us about the capital markets, the financing for

0:16:35.320 --> 0:16:38.320
<v Speaker 3>real estate. If you want to go buy a building,

0:16:39.240 --> 0:16:41.640
<v Speaker 3>do whatever you want to do in your real estate portfolio,

0:16:42.000 --> 0:16:43.040
<v Speaker 3>where do you get the capital?

0:16:43.880 --> 0:16:47.960
<v Speaker 7>So debt capital is absolutely coming back. So we saw

0:16:48.000 --> 0:16:50.640
<v Speaker 7>a period of time where there was just total illiquidity.

0:16:51.560 --> 0:16:55.680
<v Speaker 7>We've seen CMBs picked up very materially so, and we've

0:16:55.680 --> 0:16:59.120
<v Speaker 7>seen spreads compress very materially so. Of course, base rates

0:16:59.120 --> 0:17:01.560
<v Speaker 7>are moving around, maybe more than we'd all like, but

0:17:01.640 --> 0:17:05.280
<v Speaker 7>spreads have compressed, so you're seeing a return to some

0:17:05.320 --> 0:17:07.840
<v Speaker 7>of the from some of the balance sheet lenders, you're

0:17:07.880 --> 0:17:11.439
<v Speaker 7>seeing CMBs, and you're seeing really this massive rise in

0:17:11.560 --> 0:17:16.359
<v Speaker 7>non bank lenders. So these alternative asset management, private credit,

0:17:16.440 --> 0:17:18.800
<v Speaker 7>private credit, private real estate credit.

0:17:19.200 --> 0:17:21.960
<v Speaker 8>Interesting you mentioned that twenty twenty five or twenty twenty

0:17:22.040 --> 0:17:23.360
<v Speaker 8>six maybe the year of reckoning.

0:17:23.400 --> 0:17:25.280
<v Speaker 9>There was a big Bloomberg piece late.

0:17:25.160 --> 0:17:28.600
<v Speaker 8>Last year around November quoting a lot of people saying that, yes,

0:17:28.760 --> 0:17:31.360
<v Speaker 8>twenty twenty five will be our year. But then hindsight

0:17:31.440 --> 0:17:33.920
<v Speaker 8>that may look like wishful thinking, especially with the rates

0:17:33.960 --> 0:17:36.840
<v Speaker 8>they'll elevated. How are you squaring your thoughts on that?

0:17:37.080 --> 0:17:40.560
<v Speaker 7>Absolutely well, Look, we think this cycle is not going

0:17:40.640 --> 0:17:44.600
<v Speaker 7>to be about rate compression. So coming out of the GFC,

0:17:44.840 --> 0:17:47.199
<v Speaker 7>one of the ways we all did very well is

0:17:47.640 --> 0:17:50.200
<v Speaker 7>you know, rates fell, you had cheap debt, you had

0:17:50.200 --> 0:17:53.320
<v Speaker 7>cap rate compression. That was how a lot of appreciation

0:17:53.480 --> 0:17:56.479
<v Speaker 7>was created. We think this cycle is different, so we

0:17:56.520 --> 0:18:00.199
<v Speaker 7>do expect to see moderation and rates. Perhaps it's a

0:18:00.200 --> 0:18:04.400
<v Speaker 7>bumpy road down, but ultimately that's not what we're betting on.

0:18:04.720 --> 0:18:07.920
<v Speaker 7>We think this cycle is much more about cash flow growth,

0:18:08.320 --> 0:18:11.000
<v Speaker 7>and so what that means is you need to be

0:18:11.040 --> 0:18:14.600
<v Speaker 7>in those sectors that have those mega trends driving demand

0:18:15.040 --> 0:18:17.640
<v Speaker 7>and in those sectors where supply has just fallen off

0:18:17.640 --> 0:18:20.880
<v Speaker 7>a cliff. That's how you get cash flow growth and frankly,

0:18:21.400 --> 0:18:25.239
<v Speaker 7>owning assets that you can really improve. So not just

0:18:25.359 --> 0:18:27.400
<v Speaker 7>buy and hold, but buy and change.

0:18:28.320 --> 0:18:31.280
<v Speaker 3>If you had the chance to buy a B level

0:18:31.280 --> 0:18:34.200
<v Speaker 3>building on Third Avenue on forty eighth Street at fifty

0:18:34.200 --> 0:18:36.720
<v Speaker 3>cents on the dollar, would you buy it?

0:18:36.720 --> 0:18:40.479
<v Speaker 7>It really depends. So I think what people sort of

0:18:40.840 --> 0:18:44.120
<v Speaker 7>people tend to homogenize real estate, and I think there's

0:18:44.160 --> 0:18:46.960
<v Speaker 7>a big difference between a forty thousand square foot floorplate

0:18:46.960 --> 0:18:49.120
<v Speaker 7>and a twenty thousand square foot floor plate in terms

0:18:49.160 --> 0:18:52.600
<v Speaker 7>of what it wants to be and what it's sort

0:18:52.600 --> 0:18:56.600
<v Speaker 7>of highest and best use is. So it's just you

0:18:56.640 --> 0:19:01.000
<v Speaker 7>need to think about how that specific asset. It's not

0:19:01.080 --> 0:19:01.800
<v Speaker 7>bs B as B.

0:19:02.200 --> 0:19:04.840
<v Speaker 3>Okay, how about right across the street, can you lease

0:19:04.840 --> 0:19:06.760
<v Speaker 3>out some of that commercial space because it hasn't been

0:19:06.840 --> 0:19:08.440
<v Speaker 3>leased since the pandemic.

0:19:08.480 --> 0:19:10.320
<v Speaker 2>I don't know what's going on there, so we need.

0:19:10.320 --> 0:19:13.000
<v Speaker 3>That's commercial real estate. I don't know across the street

0:19:13.000 --> 0:19:15.320
<v Speaker 3>from us. Still after the pandemic, it was.

0:19:15.359 --> 0:19:17.240
<v Speaker 4>The victorious secret across.

0:19:16.920 --> 0:19:18.480
<v Speaker 3>This Not that I don't know what's going on there,

0:19:18.480 --> 0:19:20.680
<v Speaker 3>but Lauren, thank you so much for joining us. Lauren Hotfelder,

0:19:21.000 --> 0:19:23.639
<v Speaker 3>she's the co CEO of Morgan Stanley Real Estate Investing,

0:19:23.720 --> 0:19:25.919
<v Speaker 3>joining us live here in our Bloomberg Inactive Broker studio.

0:19:27.600 --> 0:19:31.320
<v Speaker 1>You're listening to the Bloomberg Intelligence Podcast. Catch us live

0:19:31.400 --> 0:19:34.439
<v Speaker 1>weekdays at ten am Eastern on Apple, Coarclay, and Android

0:19:34.480 --> 0:19:37.800
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0:19:37.840 --> 0:19:41.400
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0:19:41.840 --> 0:19:44.920
<v Speaker 3>A lot of towers talk around the fireplace these days.

0:19:44.920 --> 0:19:48.200
<v Speaker 3>It seems to be the economic policy of choice for

0:19:48.359 --> 0:19:51.800
<v Speaker 3>President Trump and his administration, so industries around the world

0:19:51.840 --> 0:19:53.919
<v Speaker 3>are trying to figure out what impact it will have

0:19:54.000 --> 0:19:54.439
<v Speaker 3>on their.

0:19:54.320 --> 0:19:56.040
<v Speaker 2>Business, and that includes the luxury business.

0:19:56.520 --> 0:19:59.240
<v Speaker 3>Ronnie set Home joins and she's managing partner at set

0:19:59.240 --> 0:20:00.639
<v Speaker 3>hom Lag Group.

0:20:01.280 --> 0:20:03.000
<v Speaker 2>Ronnie, when you think about.

0:20:02.800 --> 0:20:07.240
<v Speaker 3>The luxury business, high priced items, by and large, different

0:20:07.280 --> 0:20:10.200
<v Speaker 3>price points, different types of consumers. But again, if they're

0:20:10.240 --> 0:20:12.400
<v Speaker 3>going to be subject to terraces, whether it's from Mexico

0:20:12.480 --> 0:20:13.840
<v Speaker 3>or China or anywhere.

0:20:14.960 --> 0:20:16.840
<v Speaker 2>How does that play out in the luxury business.

0:20:18.680 --> 0:20:20.840
<v Speaker 10>I'm not sure it's going to vote very well for

0:20:21.040 --> 0:20:24.840
<v Speaker 10>the luxury business. I mean, there is some stagnation already

0:20:25.280 --> 0:20:29.120
<v Speaker 10>with consumers purchasing luxury for the top one percent, none

0:20:29.119 --> 0:20:31.160
<v Speaker 10>of these tariffs will really have an effect on their

0:20:31.600 --> 0:20:34.080
<v Speaker 10>purchasing power. But there are a lot of Henry's out

0:20:34.119 --> 0:20:38.640
<v Speaker 10>there which are high earners, not rich yet, and they

0:20:38.680 --> 0:20:41.320
<v Speaker 10>may pause if they have to spend an extra ten

0:20:41.359 --> 0:20:44.680
<v Speaker 10>to twenty five percent on the same item Henry's.

0:20:44.760 --> 0:20:46.360
<v Speaker 9>I had to explain that to my parents.

0:20:46.680 --> 0:20:47.800
<v Speaker 2>I just heard it for the first time.

0:20:47.840 --> 0:20:48.040
<v Speaker 3>Here.

0:20:48.240 --> 0:20:50.880
<v Speaker 9>It's a thing, all right, high earners but not rich yet.

0:20:50.960 --> 0:20:52.800
<v Speaker 10>Okay, so yes, it is a thing.

0:20:53.600 --> 0:20:56.680
<v Speaker 8>Which industry in the luxury sector will be hardest hit, though.

0:20:58.920 --> 0:21:02.560
<v Speaker 10>I think the fast fashion will be the hardest hit.

0:21:03.160 --> 0:21:06.000
<v Speaker 10>I mean, right now, the tariffs that are going to

0:21:06.320 --> 0:21:10.400
<v Speaker 10>be imposed on China are not just a regular ten

0:21:10.440 --> 0:21:15.520
<v Speaker 10>percent tariff, but there's also a loophole which currently allows

0:21:15.880 --> 0:21:19.120
<v Speaker 10>fast fashion retailers from China like She and that probably

0:21:19.200 --> 0:21:22.199
<v Speaker 10>is one of the top ones that come to mind,

0:21:22.359 --> 0:21:27.159
<v Speaker 10>allows them to ship products to the United States tax

0:21:27.240 --> 0:21:30.359
<v Speaker 10>free if the total sale is less than eight hundred

0:21:30.400 --> 0:21:35.120
<v Speaker 10>dollars and if that goes away, I'm sure that that

0:21:35.200 --> 0:21:36.920
<v Speaker 10>industr will be hit very hard.

0:21:38.119 --> 0:21:41.520
<v Speaker 3>So I think a lot of retailers Ronnie are trying

0:21:41.520 --> 0:21:43.680
<v Speaker 3>to think about their strategy about to what extent can

0:21:43.680 --> 0:21:47.760
<v Speaker 3>they pass increased tariff costs along to their consumers or

0:21:48.440 --> 0:21:51.399
<v Speaker 3>how that gets absorbed within the supply chain. What are

0:21:51.440 --> 0:21:54.120
<v Speaker 3>the luxury companies thinking about how much can they pass

0:21:54.160 --> 0:21:55.160
<v Speaker 3>through to their consumers?

0:21:56.000 --> 0:21:58.800
<v Speaker 10>Well, I mean, as of January, a lot of the

0:21:59.520 --> 0:22:03.400
<v Speaker 10>luxury retailers have already increased their prices by as much

0:22:03.400 --> 0:22:08.520
<v Speaker 10>as ten percent, and consumers are used to increases every

0:22:08.600 --> 0:22:14.400
<v Speaker 10>January from luxury you know, good makers. However, I'm not

0:22:14.480 --> 0:22:17.920
<v Speaker 10>sure if you tack on another ten or twenty five

0:22:18.000 --> 0:22:21.919
<v Speaker 10>percent that they'll stick around. I mean, I'm I'm worried

0:22:21.960 --> 0:22:25.800
<v Speaker 10>about you know, Canada goose for example, as the name implies,

0:22:25.920 --> 0:22:29.919
<v Speaker 10>you know it's from Canada. They are very expensive jackets.

0:22:29.960 --> 0:22:32.560
<v Speaker 10>They're great jackets. But who's going to pay an extra

0:22:32.720 --> 0:22:36.479
<v Speaker 10>twenty five percent or more? It's unclear. So I'm not

0:22:36.520 --> 0:22:39.800
<v Speaker 10>sure if all of the tariffs can be really pushed

0:22:39.800 --> 0:22:42.359
<v Speaker 10>down at the consumer level, I think there's gonna be

0:22:42.359 --> 0:22:45.280
<v Speaker 10>some pain sharing here. But you know, that's just my opinion.

0:22:45.840 --> 0:22:48.119
<v Speaker 8>Where do you think consumers will shift their attention to.

0:22:48.400 --> 0:22:51.920
<v Speaker 8>We have some analysting maybe emerging markets like India or

0:22:52.000 --> 0:22:52.720
<v Speaker 8>the Middle East.

0:22:52.840 --> 0:22:54.680
<v Speaker 9>Is that what you're seeing as well?

0:22:55.160 --> 0:22:55.440
<v Speaker 7>Well?

0:22:55.560 --> 0:22:58.800
<v Speaker 10>Since about I think twoenty and nineteen, a lot of

0:22:59.480 --> 0:23:03.360
<v Speaker 10>companies that rely heavily on China, we're starting to diversify,

0:23:03.920 --> 0:23:08.240
<v Speaker 10>and right now Vietnam and Bangladesh are like second and

0:23:08.320 --> 0:23:11.800
<v Speaker 10>third in line. But yes, I do see some additional

0:23:11.960 --> 0:23:13.200
<v Speaker 10>diversification coming.

0:23:15.400 --> 0:23:19.879
<v Speaker 3>Secondary market circular cost for the luxury business, secondary markets

0:23:19.880 --> 0:23:21.680
<v Speaker 3>material how does that going to be impacted?

0:23:22.440 --> 0:23:27.560
<v Speaker 10>Yes, I think it's going to really change everything about

0:23:27.560 --> 0:23:30.400
<v Speaker 10>the secondary market. I mean, if you try to purchase

0:23:31.160 --> 0:23:33.760
<v Speaker 10>a handbag, which is, you know, one of the main

0:23:34.440 --> 0:23:37.439
<v Speaker 10>goods that people are looking for bargains for because not

0:23:37.480 --> 0:23:40.879
<v Speaker 10>everyone has twelve thousand dollars or something to spend on

0:23:40.920 --> 0:23:44.560
<v Speaker 10>a handbag, they go to places like eBay, and a

0:23:44.600 --> 0:23:48.640
<v Speaker 10>lot of individuals selling on eBay are international. And if

0:23:48.640 --> 0:23:52.760
<v Speaker 10>there's a tariff, likely if you're not paying attention, your beat,

0:23:52.800 --> 0:23:55.000
<v Speaker 10>your bag or whatever good you're buying is going to

0:23:55.040 --> 0:23:57.960
<v Speaker 10>be held up in customs awaiting a payment. And for

0:23:58.040 --> 0:24:01.320
<v Speaker 10>those consumers who are paying attention to how much the

0:24:01.320 --> 0:24:04.040
<v Speaker 10>tariff could be, they may be dissuaded from purchasing at

0:24:04.119 --> 0:24:10.920
<v Speaker 10>least online. Then you have secondary good providers that are

0:24:11.040 --> 0:24:13.400
<v Speaker 10>local in some places, like you know, the Real Real

0:24:13.560 --> 0:24:16.960
<v Speaker 10>or Fashion File. You can go into the store. But again,

0:24:17.000 --> 0:24:21.320
<v Speaker 10>depending on where the item came from, people may be dissuaded.

0:24:21.400 --> 0:24:24.560
<v Speaker 10>They just may not have enough money to spend an

0:24:24.560 --> 0:24:27.480
<v Speaker 10>extra ten to twenty five or whatever the percentages end.

0:24:27.400 --> 0:24:30.000
<v Speaker 8>Up being on the part of the company. What do

0:24:30.040 --> 0:24:32.760
<v Speaker 8>you think about the strategy of shifting some production to

0:24:32.880 --> 0:24:34.960
<v Speaker 8>the US. I mean, this would allow brands to avoid

0:24:35.000 --> 0:24:38.919
<v Speaker 8>TIFF's entirely, or maybe cut costs. For instance, energy prices

0:24:38.920 --> 0:24:41.840
<v Speaker 8>in the US are significantly lower than in Europe, so

0:24:41.880 --> 0:24:43.040
<v Speaker 8>maybe that would be one thing.

0:24:44.440 --> 0:24:48.080
<v Speaker 10>I think it really depends upon what good we're talking about. So,

0:24:48.200 --> 0:24:53.200
<v Speaker 10>for example, the beauty industry, it is heavily reliant on packaging.

0:24:53.760 --> 0:24:57.480
<v Speaker 10>Many people may not know, but oftentimes the formulas are

0:24:57.800 --> 0:25:00.800
<v Speaker 10>pretty much identical from brand to brand, and what you're

0:25:00.840 --> 0:25:02.840
<v Speaker 10>really paying for is the packaging. And of course, you

0:25:02.880 --> 0:25:05.679
<v Speaker 10>know the color people do have unique colors, and there

0:25:05.680 --> 0:25:08.800
<v Speaker 10>are so many reds, you know, I'm sure anyone trying

0:25:08.800 --> 0:25:11.640
<v Speaker 10>to purchase red lipstick has gotten the experience that they

0:25:11.640 --> 0:25:13.359
<v Speaker 10>had to try on thirty of them before they found

0:25:13.359 --> 0:25:17.240
<v Speaker 10>the perfect red. However, it's the packaging and the mold.

0:25:17.359 --> 0:25:20.159
<v Speaker 10>The creation of the mold is very expensive, so I

0:25:20.200 --> 0:25:23.280
<v Speaker 10>don't know, for example, if the beauty industry will be

0:25:23.280 --> 0:25:26.440
<v Speaker 10>able to pivot to us made immediately.

0:25:26.720 --> 0:25:27.800
<v Speaker 2>It might cost you much.

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<v Speaker 3>All right, Ronnie, thank you so much for joining us.

0:25:29.800 --> 0:25:33.920
<v Speaker 3>Ronnie set Home. She's managing partner at Sethom Law Group

0:25:34.000 --> 0:25:34.440
<v Speaker 3>as well.

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