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Speaker 1: You can't be it if you can't see it, And

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Speaker 1: I want to be the person that other people can

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Speaker 1: see and say, oh, if she.

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Speaker 2: Can do that, I can do that too.

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Speaker 3: Hey, Hey, Emily, a body here. You're listening to episode

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Speaker 3: three hundred and thirty nine of Hurdle, a wellness focused

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Speaker 3: podcast where I talk to inspirational people about everything from

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Speaker 3: their highest ties and toughest moments to essential tips on

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Speaker 3: how to live a healthier, happier, more motivated life. We

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Speaker 3: all go through our fair share of hurdles. My goal

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Speaker 3: through these discussions is to empower you to better navigate

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Speaker 3: yours and move with intention so that you can stride

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Speaker 3: towards your own big potential and of course have some

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Speaker 3: fun along the way. Oh my goodness, Oh my goodness.

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Speaker 3: Three thirty nine. I could not be more elated to

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Speaker 3: bring my conversation with Zipporah Allen to the feed. Zip

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Speaker 3: as her friends call her, is the chief business officer

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Speaker 3: over at Strava. I am an active user of Strava

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Speaker 3: for many years now. I had the honor of hosting

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Speaker 3: their annual Camp Strava last year as their official head

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Speaker 3: camp counselor. And this is a conversation that has been

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Speaker 3: in the works since well before then. In today's episode,

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Speaker 3: Zip and I really get into it. We talk about

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Speaker 3: the journey that led her to Strava and what it

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Speaker 3: was like to work at brands like McDonald's and Pizza

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Speaker 3: Hut and Taco Bell believe it or not, before landing

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Speaker 3: in the health and wellness space. Naturally, when I have

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Speaker 3: the opportunity to talk to anyone with a title like ZIPS,

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Speaker 3: I love to get their best practice business advice. Zip

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Speaker 3: and I talk about what it's like for her to

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Speaker 3: be a leader, what her leadership style is. We also

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Speaker 3: talk about the importance she places on learning as she

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Speaker 3: progresses within her career, and what it's like to be

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Speaker 3: on the board of directors for a company. Naturally, we

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Speaker 3: also talked about running. Zip shares her relationship with the

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Speaker 3: Score and how she actually really got into lacing up

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Speaker 3: herself upon taking this role at Strava and now proudly

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Speaker 3: calls herself a two time marathoner. Plus she offers advice

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Speaker 3: that she'd give her younger self, and why she feels

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Speaker 3: that it is so so important to respond instead of react. Love, love,

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Speaker 3: Love this conversation, and again so thankful that we were

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Speaker 3: not only able to make it happen, but that I

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Speaker 3: can now bring it to the feed. Make sure if

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Speaker 3: you're not yet subscribed to the weekly Hurdle newsletter you

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Speaker 3: do that. The link is in the show notes. Follow

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Speaker 3: along with Hurdle over on Instagram. It's at Hurdle Podcast.

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Speaker 3: I am over at Emily a body and appropriate for

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Speaker 3: this episode, the Hurdler's Strava group is waiting for you.

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Speaker 3: I'll link that in the show notes as well. With that,

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Speaker 3: let's get to it. Let's get it's a hurdling today.

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Speaker 3: I am overjoyed to be sitting down with Zippora Allen.

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Speaker 3: She is the chief a business officer over at Strava.

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Speaker 3: How are we doing today's ZIP?

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Speaker 2: I'm fantastic. It's so nice to see you.

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Speaker 3: It's so good to see you. Zip and I are

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Speaker 3: old friends. Now, what's your most recent activity on Strava ZIP?

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Speaker 1: So, this week we actually had Strava's leadership off site

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Speaker 1: and it was up in San Francisco in Berkeley. Specifically,

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Speaker 1: we went on team activities that's always part of a

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Speaker 1: Strava offsite, and we did a trail run. So I

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Speaker 1: think my caption on that trail run was vibes and

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Speaker 1: vert are really high. We did two thousand feet of

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Speaker 1: climbing in like seven it's a lot.

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Speaker 3: Wow, that is an impressive amount of climbing and like

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Speaker 3: really fun. It seems when your personal interests align with

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Speaker 3: the interests of your company, you can't be a non

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Speaker 3: active person and work at Strava.

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Speaker 1: Yeah, And what's cool about it is you don't have

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Speaker 1: to be you don't have to be doing two thousand

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Speaker 1: feet avert in seven miles. We had a team that

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Speaker 1: went hiking, which was just a nice little two mile

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Speaker 1: loop with great views. We had a team that did

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Speaker 1: a bike ride, so it doesn't have to be this

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Speaker 1: like crazy, like really high performing team. And we did

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Speaker 1: a lot of power hiking.

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Speaker 2: On the run, as all good trail runners know, you

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Speaker 2: do a.

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Speaker 3: Lot of power hiking and the run with air quotes. Yeah,

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Speaker 3: I see that. I see that. I only learned, like

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Speaker 3: within the last couple of years that trail running is

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Speaker 3: often simply power hiking, which is.

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Speaker 2: Okay, It's totally okay.

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Speaker 3: It's totally okay. Well, I feel like someone he years

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Speaker 3: the title chief business Officer at Strava, and they think,

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Speaker 3: how does someone end up with a job like that

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Speaker 3: that sounds like something that would be really cool. So

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Speaker 3: I know that it's not a one sentence answer, but

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Speaker 3: talk to us a little bit about your career trajectory

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Speaker 3: before ending up at Strava.

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Speaker 1: Yeah, well, I do have to say I do think

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Speaker 1: I have the best job in the world, and that

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Speaker 1: is because I get to get up every day and

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Speaker 1: think about our mission, which is to motivate people to

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Speaker 1: live their best active lives. And I get to work

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Speaker 1: with a team that engages our community, our partners, gets

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Speaker 1: to bring Strava to the world and really recruit people

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Speaker 1: onto our platform and make them feel like they belong.

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Speaker 1: And so I get to do that every single day

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Speaker 1: and it's just a joy and a privilege, and I

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Speaker 1: feel like.

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Speaker 2: I'm so, so so lucky.

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Speaker 1: How I got here is I grew up as a

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Speaker 1: marketer and a brand marketer specifically, And to say, I

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Speaker 1: made this pivot from fifteen years in a fast food

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Speaker 1: career to a fitness career, which might not seem that

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Speaker 1: intuitive to a lot of people, but when you look

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Speaker 1: at the similarities across fifteen years in restaurant brands. So

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Speaker 1: I worked for McDonald's for a long time. I was

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Speaker 1: the Chief Marketing officer of Pizza Hut. I was the

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Speaker 1: chief Digital officer of Taco Bell most recently. But the

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Speaker 1: common thread there is food is actually very emotional for people,

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Speaker 1: and so as a marketer, you want to tap into

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Speaker 1: the emotion. You want to tap into what it is

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Speaker 1: that the food enables. So for Pizza it was really

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Speaker 1: that connection and families were really important. For Taco Bell,

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Speaker 1: it's a really cool brand, and so when you go

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Speaker 1: to the Taco Bell brand, yes, it's about like emotionally

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Speaker 1: fulfilling that craving for that really specific taste, but it

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Speaker 1: also is about that cool factor of what being a

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Speaker 1: Taco Bell customer says about you. And so taking that

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Speaker 1: over to a brand like Strava has just been really

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Speaker 1: interesting to make a pivot in my career to be

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Speaker 1: more digitally focused. Strava physically doesn't exist in the world.

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Speaker 1: It exists in people's run clubs, It exists in their

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Speaker 1: hearts and their minds and in their own personal fitness journey.

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Speaker 1: But you can't like walk into Strava like you can

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Speaker 1: Taco Bell or Pizza Hut, and so that has been

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Speaker 1: like a really interesting flex for me as a marketer

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Speaker 1: to just learn that muscle of like, how do you

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Speaker 1: create a brand? How do you create momentum when you

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Speaker 1: don't have the like physical there's a McDonald's sign every

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Speaker 1: like two miles in America, so that's kind of.

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Speaker 3: How I got here.

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Speaker 1: And then at Strava, I made the pivot from just

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Speaker 1: marketing specifically to really broadening my experience. I have aspiration

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Speaker 1: to continue to grow in my career. I'm an ambitious

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Speaker 1: woman and I'm not shy about saying that. And expanding

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Speaker 1: beyond marketing to really be accountable for all of our

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Speaker 1: business growth, for our top line growth, for our community growth,

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Speaker 1: for our revenue growth has been just a really great

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Speaker 1: stretch for me.

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Speaker 3: This is so admirable. First and foremost, I need to

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Speaker 3: know before we go any further. Go to Taco Bell,

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Speaker 3: order Oh, a black bean crunch rap. Do not sleep

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Speaker 3: on the black beans at Taco Bell. They are so, so,

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Speaker 3: so good. And then I'll usually pair that with a spicy,

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Speaker 3: potato soft taco. So I eat almost entirely vegetarian at

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Speaker 3: Taco Bell. My go to Taco Bell order is also

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Speaker 3: a bean and cheese burrito, So I'm with you on

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Speaker 3: the vegetarian avenue.

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Speaker 2: I love it. My kids love the bean and cheese

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Speaker 2: burrito too.

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Speaker 3: I can't say I eat it very often, but I

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Speaker 3: would be remiss if I didn't ask you that. And

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Speaker 3: what I really appreciate about the insights that you gave

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Speaker 3: me about how you ended up at Strava is the

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Speaker 3: clear indication that you want to continue learning. And I

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Speaker 3: believe that when you get to a place where you

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Speaker 3: have these really grand titles where you're leading business units

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Speaker 3: and change and entire companies right that sometimes that isn't

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Speaker 3: always an option for you. Now to be in this

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Speaker 3: position where you are the chief business officer, who are

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Speaker 3: you learning from? Who are you leaning into to garner

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Speaker 3: more education and continue to flex these muscles?

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Speaker 1: I love that question because I've always had it. You know,

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Speaker 1: if you look at my career, I will say the

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Speaker 1: through line is learning and development. And when I have

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Speaker 1: gotten myself into like situations where you're like, ooh, I'm

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Speaker 1: a little uncomfortable, I don't know if I can actually

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Speaker 1: do it, that's when the growth happens. And so earlier

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Speaker 1: in my career, I actually moved internationally for three years

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Speaker 1: with McDonald's, and that was like I knew nobody on

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Speaker 1: the continent. It was Australia. I did not have the

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Speaker 1: cultural context of like marketing a brand in that space,

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Speaker 1: and I look back on that as one of the

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Speaker 1: pivotal moments in both my life and my career on learning.

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Speaker 1: And so now you're right, it does get harder when

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Speaker 1: like you are looked to to be like, well, you're

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Speaker 1: the person that's supposed to like know what to do

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Speaker 1: in this scenario. One I find it just like really

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Speaker 1: empowering to myself and also creates an environment where other

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Speaker 1: people around me can say, I don't know. So there's

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Speaker 1: a lot of situations. You know, I never worked for

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Speaker 1: a subscription business before. This is the first time I've

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Speaker 1: done that in my career, So there's a lot of

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Speaker 1: situations where I tell my team, well, I don't know.

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Speaker 1: I'm really lucky that I have a lot of people

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Speaker 1: on my team cross functionally and that report to me

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Speaker 1: that have taught me a lot about subscription businesses that

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Speaker 1: I didn't know before. And so I think that, like,

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Speaker 1: when you're at the top, it's very easy to say, oh,

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Speaker 1: I should know all of the answers, but I look

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Speaker 1: to my team to teach me a lot. And I'm

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Speaker 1: humble about that. We have a new CEO, Mike Martin.

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Speaker 1: He's awesome at Strava. He just came in just over

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Speaker 1: a year ago and he has a completely different background.

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Speaker 2: Turns out he has a lot of experience and subscription businesses,

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Speaker 2: so he has taught me a lot. My peer set

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Speaker 2: teaches me a lot.

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Speaker 1: And then you know, I think I sit on a

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Speaker 1: couple of external boards and that experience has really helped

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Speaker 1: round out my perspective on just what's going on with

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Speaker 1: the consumer, what's going on in the environment, what is

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Speaker 1: cool right now? And where are the conversations going in

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Speaker 1: the business world.

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Speaker 3: Yeah, when I saw that you sit on the board

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Speaker 3: for Reformation, I was like, hmm, I wonder if there's

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Speaker 3: a discount that's involved with that. Now, this isn't a

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Speaker 3: business podcast, so I don't want to go too far

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Speaker 3: down this road, but I do need to ask because

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Speaker 3: this beckons the question how does someone sit on a board?

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Speaker 1: How does that happen? Oh, that's a great question. So

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Speaker 1: I think there does need to be a fit with where.

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Speaker 1: So what do boards of directors do? They really help

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Speaker 1: the CEO be successful in achieving the mission and the

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Speaker 1: financial results of a company that is like my definition

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Speaker 1: of it. But really you're there to help the CEO

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Speaker 1: and the management team be successful. And usually boards are

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Speaker 1: made up of if it's a private board of investors,

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Speaker 1: and then also independent board members. And I'm an independent

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Speaker 1: board member on a couple of private companies, and what

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Speaker 1: my role is is really to bring my background and expertise.

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Speaker 2: And so I.

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Speaker 1: Think you need a certain level of background and expertise

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Speaker 1: to be valuable. And with the ref board, they were

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Speaker 1: looking for somebody that understood consumer and understood digital and

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Speaker 1: so you know, I in the conversations that I would

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Speaker 1: have with recruiters would I would just tell them, hey,

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Speaker 1: I'm open to board seats. I think I'm experienced enough

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Speaker 1: to be able to add value, and also I'm looking

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Speaker 1: to learn these specific things.

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Speaker 2: For my board seats.

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Speaker 1: So I think it's a give and take, but really

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Speaker 1: just like putting it out there to the network. I

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Speaker 1: really encourage, especially women, to just say what you want

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Speaker 1: in every conversation because you never know when that's going

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Speaker 1: to come back to you.

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Speaker 3: I love this and again that through line of learning here, right,

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Speaker 3: it's not only what can I bring to the table,

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Speaker 3: but also who else is sitting at the table and

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Speaker 3: what is it that we can exchange with one another.

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Speaker 3: That's right, absolutely, Now transitioning back to the work that

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Speaker 3: you do at Strava, not to are removed from when

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Speaker 3: you started working at Strava, you also started to invest

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Speaker 3: in your own journey of personal health and well being.

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Speaker 3: Can you talk to me a little bit about that.

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Speaker 1: Yeah, I've told this story on a couple of stages

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Speaker 1: that you've been on as well. Yeah, if you look

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Speaker 1: at my physical and I guess my wellness and fitness journey.

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Speaker 1: I grew up as a dancer, and so I was

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Speaker 1: a pretty serious ballet dancer. I danced in college on

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Speaker 1: the dance team, and so I was sort of like

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Speaker 1: a pilates yoga girly and I used to run very

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Speaker 1: short distances for like I would say, like vanity purposes.

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Speaker 1: And when I came to Strava, I said, look, there's

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Speaker 1: this product that really helps people live their best active lives.

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Speaker 1: But you know, at the time, and I think still

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Speaker 1: is the case, Strava is really best suited to runners

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Speaker 1: and cyclists. Bikes were a little bit intimidating to me.

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Speaker 1: There's a lot that goes into riding a bike. I

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Speaker 1: do have one now, but running was sort of the

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Speaker 1: first place that I started, and I said, Okay, well,

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Speaker 1: I have to learn the product. I have to really

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Speaker 1: understand our consumers, so I have to start running, and

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Speaker 1: boy is running hard. I ran my first two mile

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Speaker 1: loop with my cell phone and the mobile recording screen

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Speaker 1: on Strava around my house, and like five minutes in,

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Speaker 1: I was like, how much longer do I have to go?

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Speaker 1: And I was not even close to I mean, I

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Speaker 1: don't think it was even like a quarter of the

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Speaker 1: way through that run. So fast forward to I just

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Speaker 1: I stuck with it. I gave myself a goal. I'm

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Speaker 1: a goal oriented person, so I decided to run a

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Speaker 1: local half marathon and I got myself a little hell

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Speaker 1: Higden training plan and executed the plan and it was

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Speaker 1: just like so hard, like everyone run was the longest

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Speaker 1: I had ever run, and I was so proud of

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Speaker 1: myself and Strava really did it helped me learn the

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Speaker 1: product of Like wow, the kudos, the comments.

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Speaker 2: The community was so so so supportive.

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Speaker 1: And so now fast forward, I've run two marathons, the

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Speaker 1: first of which was in New York City. You saw

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Speaker 1: me probably at the lowest point of my running career ever,

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Speaker 1: at mile eighteen and a half, I saw Emily and

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Speaker 1: she was cheering me on, and I think I was

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Speaker 1: like sort of like blacked out in like a fog

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Speaker 1: of like, I still have like eight miles to go,

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Speaker 1: I don't.

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Speaker 2: Know how I'm going to finish.

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Speaker 1: And then I ran a marathon in Paris this summer.

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Speaker 1: So it's been a really fun journey. It's really fulfilling.

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Speaker 1: I'm getting in a trail now, I'm loving it. Power

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Speaker 1: hiking is for me, and it's just been really rewarding

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Speaker 1: and fulfilling.

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Speaker 3: You highlighted something that I believe is so essential, as

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Speaker 3: you know, to the DNA of Strava and also the

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Speaker 3: success of anyone that's going to begin a new activity,

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Speaker 3: and that is the kudos and the community for so

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Speaker 3: many when you get involved in a new something, whether

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Speaker 3: it be running or cycling or hiking or walking or dancing,

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Speaker 3: whatever it is, you there's this fear that you're not

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Speaker 3: good enough to do it with other people, right, and

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Speaker 3: so open yourself up to that community, to open yourself

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Speaker 3: up to those kudos. What you find then is that

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Speaker 3: there's a perk to that. There's a perk to being

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Speaker 3: surrounded by like minded people who want to see you win.

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Speaker 3: As you started your journey, you were immediately open to

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Speaker 3: that community because of your role within Strava. Were there

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Speaker 3: are emotions, feelings, thoughts associated with that.

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Speaker 1: Absolutely, I think you're touching on something that I think

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Speaker 1: prevents people from getting started, where it's like I'm going

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Speaker 1: to be bad at it. I'm not going to be

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Speaker 1: like good enough to run with the group. I'm not

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Speaker 1: going to be like fit enough to actually like complete

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Speaker 1: the workout or whatever it is. And especially like we

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Speaker 1: have a lot of really fast people that work for Strava,

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Speaker 1: and so the first time we have a we have

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Speaker 1: a workout Wednesday Wednesday that we do with in our

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Speaker 1: global offices, and so it's really cool. You like go

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Speaker 1: for a walk or run or whatever together and everybody

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Speaker 1: does it together and it's really fun, and it's also

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Speaker 1: like pretty intimidating if you're a first time runner and

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Speaker 1: like I am, if you follow me on Strava, I

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Speaker 1: think I'm a fun follow.

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Speaker 2: But I'm not fast.

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Speaker 1: And it's just like you have that anxiety, you have

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Speaker 1: that worry, you almost have that like self doubt of

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Speaker 1: I'm not going to fit in and that's what you know,

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Speaker 1: I think a lot. A large part of my team's

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Speaker 1: job is at Strava is to create the conditions where

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Speaker 1: people can see themselves in the community. At a colleague

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Speaker 1: that was like, ooh, I don't want to like post

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Speaker 1: my pace on Strava, and I was like.

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Speaker 2: Why not.

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Speaker 1: It's super inspiring to see somebody achieve something that is

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Speaker 1: hard for them, no matter what your pace is. And

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Speaker 1: everybody is trying to like do something in their active life,

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Speaker 1: whether it's that's be more consistent, or it's to go faster,

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Speaker 1: or to go further, or to do it more often.

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Speaker 1: Everybody has a goal and it's really inspiring to see

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Speaker 1: people reach those goals. And when you post something on Strava,

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Speaker 1: even if it is your slow thirteen minute mile run,

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Speaker 1: that's totally fine because guess what, it's going to inspire

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Speaker 1: one hundred more runs that look exactly like yours.

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Speaker 3: Yeah. And so for you as you started out, did

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Speaker 3: you feel anxious or nervous?

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Speaker 2: One hundred percent? I felt. So it's like exposed almost

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Speaker 2: where you're like, it's a vulnerable place to be, like, man,

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Speaker 2: I'm like out there doing this thing and I don't

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Speaker 2: know what it's going to to look like, and I

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Speaker 2: don't know if I'm going to be good, and you just,

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Speaker 2: of course you feel anxious and nervous. Yeah.

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Speaker 1: I think when I like, even when I said, oh, okay,

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Speaker 1: I'm going to like try and run the New York

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Speaker 1: City Marathon, people were like, how fast do you think

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Speaker 1: you were going to run it?

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Speaker 2: I was like, I'm just trying to finish.

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Speaker 3: The thing that should be your only goal at your

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Speaker 3: first marathon is simply to finish. Yes, and I did that.

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Speaker 3: I'm proud of myself, but I and I'm proud of

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Speaker 3: you too. I what I appreciate, though, is that you

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Speaker 3: at Strava have, then, being that you're using the product,

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Speaker 3: taken what your learnings are and then implemented them into

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Speaker 3: said product. Right, So you knew that there were other

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Speaker 3: people that didn't want it all to be about the

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Speaker 3: pace that they were running and maybe didn't want to

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Speaker 3: share information like the roots that they were on, and

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Speaker 3: then integrated that into it so that those things no

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Speaker 3: longer have to be visible.

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Speaker 2: Yeah.

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Speaker 1: One of the things that we have really started to

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Speaker 1: be intentional about is how do we build specifically for her.

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Speaker 1: So Strava has historically it started out for male cyclists really,

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Speaker 1: and as we've expanded into running, and as we've seen

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Speaker 1: new audiences come onto our platform, and as more of

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Speaker 1: us on the leadership team have started to be less

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Speaker 1: of that sort of like elite athlete, it has been

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Speaker 1: really cool to see one the product team's openness to

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Speaker 1: be building for expansion audiences and two being willing to

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Speaker 1: really take our input, and it's like amazing what can

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Speaker 1: come out of that. So things like we launched a

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Speaker 1: product feature called quick Edit this year where it just

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Speaker 1: brings up all of the things that you want to

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Speaker 1: edit about your run in like one sheet as soon

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Speaker 1: as you finish the activity. And it's so helpful because

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Speaker 1: like I have started hard hiding my heart rate on

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Speaker 1: specific workouts because one, I don't want people to know

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Speaker 1: that how out of shape I am sometimes and like

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Speaker 1: do that's really private information and so when it is

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Speaker 1: like a harder workout, I maybe don't want people to

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Speaker 1: know all of that. In addition to things like our

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Speaker 1: privacy settings around like maps and you know, I don't

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Speaker 1: want people to know where I live. I don't even

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Speaker 1: want people to know sometimes what city I'm in because

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Speaker 1: I travel so much. So it's great to see some

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Speaker 1: of the controls, especially as we start to build in

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Speaker 1: for women.

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Speaker 3: Yeah, and you mentioned traveling a lot. I know that

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Speaker 3: you are constantly on the go. With that said, how

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Speaker 3: do you find the time to take care of yourself

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Speaker 3: when you are going and coming and flying and training

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Speaker 3: and driving. Right, You're constantly on the move, and so

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Speaker 3: with that comes a little bit of fatigue, a lot

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Speaker 3: of I'm just trying to do the best I can

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Speaker 3: with everything that's happening around me. How does ZIP take

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Speaker 3: care of zip?

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Speaker 2: Yeah?

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Speaker 1: Wow, that's a big question. I don't think I do

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Speaker 1: it as well as I want to all the time.

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Speaker 1: And when I think about when I do it at

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Speaker 1: my best, I'm really intentional about how I'm spending my time.

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Speaker 1: I'm really planful about that. So right now I know

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Speaker 1: that I'm coming up into a pretty big travel block.

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Speaker 2: I was in San Francisco last week.

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Speaker 1: I'm going to be traveling in two weeks time, and

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Speaker 1: I have traveled back to back weeks. I actually try

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Speaker 1: not to travel back to back weeks. I'm a mom

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Speaker 1: of two amazing kids. I have an eight year old

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Speaker 1: and a six year old. I have an amazing partner

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Speaker 1: in my husband, who really supports our whole family, including me,

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Speaker 1: and I want to make sure that I have time

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Speaker 1: to give them what they need from me as well.

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Speaker 1: So like, and I don't know if you know anyagrams,

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Speaker 1: but I'm an aneagram too, which means I'm a considerate helper.

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Speaker 1: And I'm a social enneagram too, which means that we

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Speaker 1: have this I have this analogy that like, I want

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Speaker 1: to give all my pie away to people because I

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Speaker 1: want to help people.

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Speaker 2: And I want to be there for them, and I

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Speaker 2: want to support.

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Speaker 1: All the things that my team is doing and our

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Speaker 1: community is doing. But what that means is that I

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Speaker 1: have no pie left for myself. And so I really

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Speaker 1: I'm like calibrating all the time on like do I

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Speaker 1: have enough pie for myself? And so I take time

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Speaker 1: early morning workouts are really important for me. That is

437
00:24:34,000 --> 00:24:37,480
Speaker 1: my time to myself, and so I get up early

438
00:24:37,680 --> 00:24:39,960
Speaker 1: and I do the workout so that I can come

439
00:24:40,000 --> 00:24:43,359
Speaker 1: to any situation with like my best self and my

440
00:24:43,720 --> 00:24:47,639
Speaker 1: rested self and my like reset self. It starts the

441
00:24:47,720 --> 00:24:49,960
Speaker 1: day off well for me. I see that you do

442
00:24:50,040 --> 00:24:53,159
Speaker 1: that too. You're a source of inspiration for me. I

443
00:24:53,320 --> 00:24:57,040
Speaker 1: follow you on a lot of social networks, and I

444
00:24:57,080 --> 00:24:59,639
Speaker 1: think that that is like such an important practice of

445
00:24:59,680 --> 00:25:02,040
Speaker 1: like how in that time every day and then I

446
00:25:02,160 --> 00:25:05,840
Speaker 1: round the day out every night I journal, and.

447
00:25:05,840 --> 00:25:08,840
Speaker 2: So I just like it's nothing like over the top.

448
00:25:08,920 --> 00:25:12,160
Speaker 1: If like anybody read it, they'd be like, what are

449
00:25:12,200 --> 00:25:15,520
Speaker 1: these like random thoughts? But I just like kind of

450
00:25:15,560 --> 00:25:17,680
Speaker 1: reflect on the day and like how did I feel

451
00:25:17,720 --> 00:25:19,120
Speaker 1: and what did I feel good about?

452
00:25:19,200 --> 00:25:22,640
Speaker 2: And where do I think I can do better tomorrow?

453
00:25:22,880 --> 00:25:25,720
Speaker 1: And so just like having those pockets of individual time

454
00:25:25,760 --> 00:25:27,080
Speaker 1: are really important.

455
00:25:27,560 --> 00:25:34,840
Speaker 3: Whenever I share morning content without fail, someone's in the

456
00:25:34,960 --> 00:25:39,240
Speaker 3: DMS asking, how do I too become a morning person?

457
00:25:39,440 --> 00:25:42,160
Speaker 3: For you? Were you always this way? Or is this

458
00:25:42,560 --> 00:25:45,399
Speaker 3: learned behavior? And what helps you get up on the

459
00:25:45,520 --> 00:25:49,440
Speaker 3: days that you really don't exactly feel like getting out

460
00:25:49,440 --> 00:25:49,760
Speaker 3: of bed?

461
00:25:50,119 --> 00:25:52,680
Speaker 1: I do think I have been a morning person for

462
00:25:52,760 --> 00:25:55,800
Speaker 1: a long time, probably like my early twenties, and I'm

463
00:25:55,840 --> 00:25:59,080
Speaker 1: in my mid forties now, so it's been a minute

464
00:25:59,480 --> 00:26:03,200
Speaker 1: since I had to train myself to be a morning person.

465
00:26:03,240 --> 00:26:06,640
Speaker 1: And I think just like corporate America probably did that

466
00:26:06,680 --> 00:26:08,840
Speaker 1: for me pretty naturally.

467
00:26:08,720 --> 00:26:11,480
Speaker 2: On the days that I don't. But one, I'm pretty

468
00:26:11,480 --> 00:26:12,600
Speaker 2: strict about the bedtime.

469
00:26:12,880 --> 00:26:15,200
Speaker 1: I do try and be in bed at a reasonable

470
00:26:15,200 --> 00:26:17,520
Speaker 1: hour so that I can get enough sleep. It doesn't

471
00:26:17,560 --> 00:26:20,679
Speaker 1: always happen, but I really do try and prioritize that.

472
00:26:21,760 --> 00:26:23,680
Speaker 1: And then on the days that you know, I get

473
00:26:23,760 --> 00:26:26,240
Speaker 1: up and I'm like, oh, it's too cold, which I

474
00:26:26,240 --> 00:26:29,679
Speaker 1: live in California, so anyway doesn't live in California, They're like,

475
00:26:29,800 --> 00:26:32,399
Speaker 1: you don't know what you're talking about, or you know

476
00:26:32,480 --> 00:26:34,919
Speaker 1: it's too cold, or like I don't really feel like

477
00:26:35,000 --> 00:26:40,399
Speaker 1: doing it. I think about how I feel afterwards, and

478
00:26:40,440 --> 00:26:43,119
Speaker 1: it's like, you know you were going to feel better.

479
00:26:43,400 --> 00:26:45,600
Speaker 1: You know you were going to have a better day

480
00:26:46,000 --> 00:26:48,119
Speaker 1: if you get a little sweat in, if you go

481
00:26:48,200 --> 00:26:50,720
Speaker 1: take that pilates class, if you go for that run.

482
00:26:51,320 --> 00:26:54,239
Speaker 1: The other thing is like accountability buddies. I love that

483
00:26:54,600 --> 00:26:57,680
Speaker 1: I have a friend that I train with. Her name

484
00:26:57,760 --> 00:27:00,239
Speaker 1: is Anne, and you'll see her tagged on almost all

485
00:27:00,280 --> 00:27:02,680
Speaker 1: of my runs when I'm in town and at home,

486
00:27:03,680 --> 00:27:06,399
Speaker 1: and I know that if Anne and I have agreed

487
00:27:06,440 --> 00:27:08,320
Speaker 1: to run, she is going to be waiting for me

488
00:27:08,440 --> 00:27:10,320
Speaker 1: on the corners that we meet at at five point

489
00:27:10,320 --> 00:27:12,720
Speaker 1: thirty in the morning. And so it's a way to

490
00:27:12,800 --> 00:27:14,880
Speaker 1: just like hack it where it's like I cannot leave

491
00:27:14,920 --> 00:27:16,400
Speaker 1: Anne hanging on the corner.

492
00:27:18,200 --> 00:27:19,840
Speaker 3: We can't leave Anne on the corner.

493
00:27:20,400 --> 00:27:22,359
Speaker 2: Man on the corner, don't do it?

494
00:27:22,600 --> 00:27:25,600
Speaker 3: Yeah, I mean accountability buddies are everything, and obviously you

495
00:27:25,640 --> 00:27:29,760
Speaker 3: and her have this very special relationship that arguably is

496
00:27:29,880 --> 00:27:33,480
Speaker 3: made better because you've solidified it in sweat when it

497
00:27:33,520 --> 00:27:36,000
Speaker 3: comes though, to those that may not know each other.

498
00:27:36,080 --> 00:27:38,840
Speaker 3: We talked about numbers before and that comparison can be

499
00:27:38,880 --> 00:27:42,560
Speaker 3: a tough thing. That famous comparison is the thief of joy.

500
00:27:42,800 --> 00:27:45,760
Speaker 3: What do you say to the people who maybe do

501
00:27:46,000 --> 00:27:50,880
Speaker 3: U Strava and do feel discouraged by that comparison factor.

502
00:27:52,080 --> 00:27:55,680
Speaker 1: Yeah, I think that's like, that's a real risk and

503
00:27:56,040 --> 00:28:00,320
Speaker 1: it's one of the ones that I think make It's

504
00:28:00,359 --> 00:28:05,399
Speaker 1: so important that our community reflects the diversity that exists

505
00:28:05,480 --> 00:28:09,959
Speaker 1: in the sport types that we support, because not everybody

506
00:28:10,080 --> 00:28:11,960
Speaker 1: is going to look the same, not everybody is going

507
00:28:12,040 --> 00:28:13,879
Speaker 1: to run at the same pace. And you can find

508
00:28:14,000 --> 00:28:18,760
Speaker 1: inspiration and motivation no matter you know what pace you

509
00:28:18,840 --> 00:28:20,360
Speaker 1: run at, or you.

510
00:28:20,320 --> 00:28:22,840
Speaker 2: Know how far you walk or how far.

511
00:28:22,760 --> 00:28:26,119
Speaker 1: You ride, and there is that comparison factor where like

512
00:28:26,400 --> 00:28:27,680
Speaker 1: you know, it's on.

513
00:28:27,640 --> 00:28:29,520
Speaker 2: The top of the card where it's like how far

514
00:28:29,560 --> 00:28:30,080
Speaker 2: did you run?

515
00:28:30,160 --> 00:28:33,080
Speaker 1: What pace was it at? And like what was your

516
00:28:33,119 --> 00:28:35,560
Speaker 1: total time? And then if you really want to get

517
00:28:35,600 --> 00:28:38,960
Speaker 1: into it, you can see like total elapse time versus total.

518
00:28:38,840 --> 00:28:41,680
Speaker 2: Moving time and see how much somebody stop.

519
00:28:42,360 --> 00:28:46,320
Speaker 1: And I think the comparison, yes, it can be motivating.

520
00:28:46,480 --> 00:28:48,480
Speaker 1: Like there are people that I follow that I'm like, man,

521
00:28:48,520 --> 00:28:51,800
Speaker 1: I wish like you're faster than me, and I'm like wow,

522
00:28:51,960 --> 00:28:54,120
Speaker 1: like she ran like a you know, eight minute mile,

523
00:28:54,240 --> 00:28:54,920
Speaker 1: Like I wonder if I.

524
00:28:54,880 --> 00:28:55,840
Speaker 2: Could ever get there.

525
00:28:56,400 --> 00:29:00,040
Speaker 1: And I think it's like really important to focus on

526
00:29:00,120 --> 00:29:03,239
Speaker 1: your own journey. That's what I would tell people is

527
00:29:03,320 --> 00:29:07,120
Speaker 1: like everybody is on a different path, and what my

528
00:29:07,360 --> 00:29:10,400
Speaker 1: best active life looks like might be different than what

529
00:29:10,480 --> 00:29:13,840
Speaker 1: your best active life looks like. And so I think

530
00:29:13,880 --> 00:29:16,080
Speaker 1: getting really clear on like, well, what is the goal?

531
00:29:16,200 --> 00:29:17,960
Speaker 1: My goal is like I just want to get out

532
00:29:17,960 --> 00:29:20,720
Speaker 1: there and move every day, and maybe I have a

533
00:29:20,760 --> 00:29:23,280
Speaker 1: distant goal for you know, I'm training for a half

534
00:29:23,360 --> 00:29:26,080
Speaker 1: local half marathon right now, but I don't have a

535
00:29:26,120 --> 00:29:28,920
Speaker 1: time goal associated with that. I just kind of want

536
00:29:28,960 --> 00:29:32,040
Speaker 1: to run and have fun and do it with a

537
00:29:32,080 --> 00:29:34,560
Speaker 1: group of friends that you know, we can do the

538
00:29:34,600 --> 00:29:37,080
Speaker 1: training together. So that's what I would say to people

539
00:29:37,200 --> 00:29:39,800
Speaker 1: is just like focus, it's so cheesy.

540
00:29:39,400 --> 00:29:42,040
Speaker 2: And cliche, but like run run your own race.

541
00:29:42,400 --> 00:29:44,880
Speaker 3: Yeah no, I mean I love the sentiments of run

542
00:29:44,880 --> 00:29:47,120
Speaker 3: your own race. And I also like don't want to

543
00:29:47,160 --> 00:29:51,080
Speaker 3: downplay that it is so okay to quote unquote just

544
00:29:51,440 --> 00:29:54,360
Speaker 3: do it for fun. I feel like so much, Oh

545
00:29:54,400 --> 00:29:55,760
Speaker 3: what are you aiming for? What are you going for?

546
00:29:55,840 --> 00:29:58,560
Speaker 3: And it's like no, like having fun and completing something

547
00:29:58,960 --> 00:30:01,440
Speaker 3: is valid and good, good and enough. Period.

548
00:30:01,920 --> 00:30:06,520
Speaker 1: Yeah, Ann and I have started a local mom's run club,

549
00:30:07,280 --> 00:30:09,480
Speaker 1: and so it's you know, it's a bunch of moms

550
00:30:09,480 --> 00:30:12,440
Speaker 1: that like can only run at five thirty am in

551
00:30:12,560 --> 00:30:16,400
Speaker 1: our suburb that we live in, and tomorrow morning we're

552
00:30:16,400 --> 00:30:19,080
Speaker 1: going for a run and brunch together.

553
00:30:19,280 --> 00:30:23,000
Speaker 3: So I love a weekend run in frun. You're like

554
00:30:23,000 --> 00:30:25,120
Speaker 3: my friends and I. Now in New York, we have

555
00:30:25,360 --> 00:30:28,760
Speaker 3: what we call Pastry Run Club, which is every Friday,

556
00:30:29,160 --> 00:30:32,600
Speaker 3: we pick a different place and go try a bunch

557
00:30:32,680 --> 00:30:33,280
Speaker 3: of pastries.

558
00:30:34,000 --> 00:30:36,360
Speaker 2: I love that. I'm totally gonna steal that.

559
00:30:37,040 --> 00:30:39,640
Speaker 3: You can whenever you're in town. Next you can come

560
00:30:39,640 --> 00:30:48,800
Speaker 3: to Pastry run Club. Okay, deal, taking your break from

561
00:30:48,840 --> 00:30:52,000
Speaker 3: today's episode to talk to you about my partner at

562
00:30:52,080 --> 00:30:57,320
Speaker 3: open everything changed when I started doing breath work. For

563
00:30:57,400 --> 00:31:00,840
Speaker 3: so long, I was living in a constant state of

564
00:31:00,960 --> 00:31:04,760
Speaker 3: fight or flight, and it was through using OPEN that

565
00:31:04,880 --> 00:31:07,600
Speaker 3: I realized I had so much more control over my

566
00:31:07,720 --> 00:31:12,520
Speaker 3: reactions than I even realized. Your nervous system plays a

567
00:31:12,600 --> 00:31:15,480
Speaker 3: role in nearly every aspect of your health, m well being,

568
00:31:15,520 --> 00:31:18,960
Speaker 3: and your breath is the most direct and scientifically supported

569
00:31:19,000 --> 00:31:22,840
Speaker 3: way to regulate your body and improve your mood. Every morning,

570
00:31:22,960 --> 00:31:25,560
Speaker 3: I do five to ten minutes of breath work. Right now,

571
00:31:25,560 --> 00:31:30,040
Speaker 3: I'm doing Open's Nervous System Reset program, And when I

572
00:31:30,080 --> 00:31:31,920
Speaker 3: tell you it is something I look forward to from

573
00:31:31,960 --> 00:31:34,200
Speaker 3: the moment I get out of bed, well, that's kind

574
00:31:34,200 --> 00:31:37,200
Speaker 3: of an understatement. With Open as a part of my routine,

575
00:31:37,400 --> 00:31:40,920
Speaker 3: I feel more calm, more capable, and more prepared to

576
00:31:41,000 --> 00:31:44,760
Speaker 3: handle anything that comes my way. Join me for opens

577
00:31:44,760 --> 00:31:49,040
Speaker 3: Nervous System Reset too. It's absolutely free. Head on over

578
00:31:49,200 --> 00:31:51,520
Speaker 3: to the link that's in the show notes and again

579
00:31:51,640 --> 00:31:55,200
Speaker 3: that's for thirty days of free meditation. Again, head on

580
00:31:55,240 --> 00:32:03,680
Speaker 3: over to the show notes and join Open for free today.

581
00:32:07,000 --> 00:32:09,600
Speaker 3: Comparison can be the thief of joy, and to your point,

582
00:32:09,640 --> 00:32:13,120
Speaker 3: I also do feel like it can be motivating if

583
00:32:13,160 --> 00:32:16,200
Speaker 3: you have the right framework on things. Framework can be

584
00:32:16,280 --> 00:32:20,400
Speaker 3: the thing that makes something great or makes something awful.

585
00:32:20,480 --> 00:32:26,480
Speaker 3: Your power is really in your perspective. Speaking of perspective,

586
00:32:26,600 --> 00:32:29,280
Speaker 3: I do want to shake up this conversation a little

587
00:32:29,280 --> 00:32:32,800
Speaker 3: bit and talk a bit about you as a leader.

588
00:32:32,840 --> 00:32:35,880
Speaker 3: We talked about how you have this opportunity to continually

589
00:32:36,400 --> 00:32:40,480
Speaker 3: learn in your position as you evolve within your work.

590
00:32:40,760 --> 00:32:45,800
Speaker 3: You're also leading by example. Do you feel pressure in

591
00:32:45,840 --> 00:32:49,600
Speaker 3: that in being someone that people look to for answers?

592
00:32:49,960 --> 00:32:52,960
Speaker 1: I actually, well, pressure is maybe not the wrong word.

593
00:32:53,880 --> 00:32:58,400
Speaker 1: I find it very motivating. And when I think about

594
00:32:58,520 --> 00:33:02,640
Speaker 1: my leadership philosophy and how I lead, I think it

595
00:33:02,760 --> 00:33:06,160
Speaker 1: is such a privilege to get to be a leader

596
00:33:06,160 --> 00:33:09,320
Speaker 1: and I think anybody can be a leader at any level.

597
00:33:10,040 --> 00:33:13,080
Speaker 1: You can show leadership as the most junior person on

598
00:33:13,160 --> 00:33:17,040
Speaker 1: the team all the way up to my level and

599
00:33:17,080 --> 00:33:20,600
Speaker 1: my boss's level and a board of director level. Because

600
00:33:20,600 --> 00:33:25,360
Speaker 1: when it comes down to where people look for motivation

601
00:33:25,640 --> 00:33:29,040
Speaker 1: and inspiration, where they look to for the examples, it

602
00:33:29,120 --> 00:33:32,240
Speaker 1: really is like the integrity with which you do your job.

603
00:33:32,760 --> 00:33:37,200
Speaker 1: It's the way that you show up with the We

604
00:33:37,240 --> 00:33:39,440
Speaker 1: talk a lot about the like what you do and

605
00:33:39,480 --> 00:33:42,000
Speaker 1: the how you do it. I think those are really

606
00:33:42,000 --> 00:33:44,760
Speaker 1: important to bring together. It is not just about what

607
00:33:44,800 --> 00:33:47,080
Speaker 1: you do, It is about how you do it as well, and.

608
00:33:47,040 --> 00:33:50,000
Speaker 2: How you make people feel in the process.

609
00:33:51,520 --> 00:33:54,320
Speaker 1: So I actually think that that is like, I want

610
00:33:54,360 --> 00:33:57,640
Speaker 1: to set a really good example for you know, I

611
00:33:57,680 --> 00:34:01,880
Speaker 1: think that especially as a woman in leadership, a woman

612
00:34:01,920 --> 00:34:05,880
Speaker 1: in tech leadership, a woman of color in tech leadership, that's.

613
00:34:05,840 --> 00:34:07,320
Speaker 2: Really rare, rare, error.

614
00:34:08,440 --> 00:34:12,360
Speaker 1: And I have people that I have looked up to

615
00:34:12,520 --> 00:34:15,440
Speaker 1: in my career and I want to be that example

616
00:34:15,560 --> 00:34:19,160
Speaker 1: for people to say, hey, like I you can't you

617
00:34:19,200 --> 00:34:21,120
Speaker 1: can't be it if you can't see it. And I

618
00:34:21,160 --> 00:34:23,879
Speaker 1: want to be the person that other people can see

619
00:34:23,880 --> 00:34:25,880
Speaker 1: and say, oh I can If she can do that,

620
00:34:26,000 --> 00:34:26,799
Speaker 1: I can do that too.

621
00:34:27,560 --> 00:34:28,000
Speaker 2: Yeah.

622
00:34:28,040 --> 00:34:31,719
Speaker 3: And I think a reason that you're so great at

623
00:34:31,760 --> 00:34:35,520
Speaker 3: what you do is because you understand that you have

624
00:34:35,640 --> 00:34:38,680
Speaker 3: the opportunity to learn from everyone. Right, you just talked

625
00:34:38,719 --> 00:34:43,080
Speaker 3: about people on your team, junior folks, your boss above you. Right,

626
00:34:43,239 --> 00:34:47,759
Speaker 3: you have this opportunity, no matter what level they're at,

627
00:34:48,239 --> 00:34:50,360
Speaker 3: to learn from them. And I think that's very special

628
00:34:50,360 --> 00:34:52,600
Speaker 3: and what contributes to your continued success.

629
00:34:52,680 --> 00:34:55,520
Speaker 2: Oh, thank you, Yeah, you're welsome.

630
00:34:56,840 --> 00:34:59,440
Speaker 3: It is though, And I do believe that when you

631
00:34:59,440 --> 00:35:01,719
Speaker 3: get to a place where you are convinced that you

632
00:35:01,960 --> 00:35:04,920
Speaker 3: are perhaps the smartest person in the room, and that

633
00:35:05,000 --> 00:35:07,600
Speaker 3: means that you're not in the right room anymore.

634
00:35:07,520 --> 00:35:09,840
Speaker 1: One hundred percent. You never want to be the smartest

635
00:35:09,840 --> 00:35:12,720
Speaker 1: person in the room. Oh my gosh, Like, how scary

636
00:35:12,800 --> 00:35:17,040
Speaker 1: is that. I have a saying with my team, like

637
00:35:17,160 --> 00:35:20,920
Speaker 1: I reserve the right to get smarter and take in

638
00:35:21,000 --> 00:35:23,719
Speaker 1: new information and change my mind. And I think that

639
00:35:24,640 --> 00:35:29,279
Speaker 1: sometimes in leadership positions you can get stuck in this

640
00:35:29,440 --> 00:35:31,840
Speaker 1: mindset that like I have to have all the answers,

641
00:35:31,920 --> 00:35:35,480
Speaker 1: I cannot change my mind. But we're getting new information

642
00:35:35,800 --> 00:35:41,080
Speaker 1: all the time. We're finding new context to problems, both

643
00:35:41,120 --> 00:35:44,480
Speaker 1: in like personal life and in work life. There's so

644
00:35:44,640 --> 00:35:48,920
Speaker 1: much context that changes. And so it's like it's totally okay,

645
00:35:48,960 --> 00:35:51,680
Speaker 1: And it's really empowering to say I reserve the right

646
00:35:51,760 --> 00:35:54,960
Speaker 1: to get smarter about a given situation or a given

647
00:35:55,040 --> 00:35:57,160
Speaker 1: problem or a given opportunity.

648
00:35:58,280 --> 00:36:03,880
Speaker 3: What has your role as a mom taught you about

649
00:36:04,040 --> 00:36:05,240
Speaker 3: being a leader?

650
00:36:06,239 --> 00:36:11,480
Speaker 1: Oh? Man, it is the greatest teacher. It is such

651
00:36:11,520 --> 00:36:16,920
Speaker 1: a humbling experience to be a mom. One nobody knows

652
00:36:17,000 --> 00:36:21,880
Speaker 1: what they're doing because especially like with your first child.

653
00:36:22,000 --> 00:36:25,359
Speaker 1: It's like you've never been a mom before, You've never

654
00:36:25,400 --> 00:36:30,560
Speaker 1: been a parent before, and it's not like every kid

655
00:36:30,600 --> 00:36:33,600
Speaker 1: comes with like a set of instructions for like this

656
00:36:33,719 --> 00:36:37,160
Speaker 1: human being needs to do this, this, this, this, and this.

657
00:36:37,360 --> 00:36:42,640
Speaker 1: You're like, I think it's the greatest responsibility and one

658
00:36:42,640 --> 00:36:46,480
Speaker 1: that is like really scary on Like you are creating

659
00:36:46,480 --> 00:36:50,960
Speaker 1: the foundational experiences of this human being that is going

660
00:36:51,040 --> 00:36:53,400
Speaker 1: to grow up and do whatever it is that they

661
00:36:53,400 --> 00:36:55,680
Speaker 1: are meant to do in the world, and so like

662
00:36:55,760 --> 00:36:57,239
Speaker 1: what are you pouring into them?

663
00:36:57,280 --> 00:36:59,640
Speaker 2: What are you equipping them with that is.

664
00:36:59,600 --> 00:37:02,799
Speaker 1: Going to make manifest in like therapy later, because like

665
00:37:03,800 --> 00:37:06,680
Speaker 1: I think that everybody's going to end up in therapy.

666
00:37:06,840 --> 00:37:09,960
Speaker 1: I have a great therapist that really helps me show

667
00:37:10,040 --> 00:37:13,520
Speaker 1: up as my best self. And I had a very

668
00:37:13,520 --> 00:37:18,560
Speaker 1: incredible mother have very incredible mothers. So the responsibility of

669
00:37:18,600 --> 00:37:20,680
Speaker 1: like being a mom, it has like taught me so

670
00:37:20,800 --> 00:37:24,560
Speaker 1: much about like humility, and it has taught me so

671
00:37:24,680 --> 00:37:27,400
Speaker 1: much about patience, and it has taught me so much

672
00:37:27,440 --> 00:37:31,600
Speaker 1: about like I am not in control of everything because

673
00:37:31,640 --> 00:37:34,600
Speaker 1: this little tiny human being is going to do what

674
00:37:34,760 --> 00:37:37,319
Speaker 1: he or she is going to do, and the only

675
00:37:37,360 --> 00:37:39,480
Speaker 1: thing I can control is how I respond to it.

676
00:37:40,160 --> 00:37:46,680
Speaker 3: M the token respond instead of react. That is probably

677
00:37:46,760 --> 00:37:52,640
Speaker 3: one of the most challenging lessons and concepts to continually

678
00:37:52,680 --> 00:37:57,600
Speaker 3: put into practice, especially because a feeling arises and your

679
00:37:57,640 --> 00:38:00,560
Speaker 3: thoughts follow, and then you have to write I recognize

680
00:38:00,600 --> 00:38:03,520
Speaker 3: in that moment that you are not your thoughts.

681
00:38:04,280 --> 00:38:06,320
Speaker 2: Yes, And it's so hard.

682
00:38:07,239 --> 00:38:11,840
Speaker 1: I feel like every day I get multiple opportunities to

683
00:38:12,000 --> 00:38:16,000
Speaker 1: practice that, and I fail at least fifty percent of

684
00:38:16,040 --> 00:38:17,200
Speaker 1: the time every day.

685
00:38:17,400 --> 00:38:19,919
Speaker 3: What do you do when you fail, though? Because it

686
00:38:20,000 --> 00:38:23,400
Speaker 3: is something that's very challenging and something that's easy to

687
00:38:23,520 --> 00:38:29,400
Speaker 3: fail at. So is there a situation where you address

688
00:38:29,600 --> 00:38:32,880
Speaker 3: that maybe you didn't handle a situation as you had hoped.

689
00:38:33,040 --> 00:38:35,680
Speaker 3: Is there a moment where you maybe put your pride

690
00:38:35,800 --> 00:38:38,640
Speaker 3: or your ego aside, so go back and handle something

691
00:38:38,680 --> 00:38:41,160
Speaker 3: the way that you wanted to the first time.

692
00:38:41,960 --> 00:38:45,359
Speaker 1: Oh? Yes, it happened to me this week at our

693
00:38:45,440 --> 00:38:50,319
Speaker 1: leadership off site. Somebody asked me a question in I

694
00:38:50,320 --> 00:38:52,560
Speaker 1: mean they were probably like how many people in the

695
00:38:52,640 --> 00:38:56,160
Speaker 1: room seventy ish. Somebody asked me a question and I

696
00:38:56,280 --> 00:39:02,839
Speaker 1: responded defensively to the question because the question, in some way,

697
00:39:02,840 --> 00:39:05,560
Speaker 1: shape or form triggered me to your point. I had

698
00:39:05,560 --> 00:39:07,800
Speaker 1: a thought about I had a feeling and then a

699
00:39:07,840 --> 00:39:11,680
Speaker 1: thought about it, and then I reacted. I did not respond,

700
00:39:12,120 --> 00:39:15,520
Speaker 1: and I was as soon as it came out of

701
00:39:15,520 --> 00:39:19,040
Speaker 1: my mouth, I was like, well, shit, like I did

702
00:39:19,120 --> 00:39:21,480
Speaker 1: not handle that properly.

703
00:39:23,719 --> 00:39:26,840
Speaker 2: And I apologized.

704
00:39:27,880 --> 00:39:30,720
Speaker 1: I apologized in private, and I said, hey, I didn't

705
00:39:30,840 --> 00:39:33,799
Speaker 1: respond to your question in the way that I should have.

706
00:39:34,480 --> 00:39:36,680
Speaker 2: I'm really sorry that I did that.

707
00:39:36,800 --> 00:39:38,439
Speaker 1: I'm really sorry that I did that in a bunch

708
00:39:38,440 --> 00:39:40,960
Speaker 1: of in front of a bunch of people. I didn't

709
00:39:40,960 --> 00:39:43,439
Speaker 1: feel great about myself, and I think that you know,

710
00:39:43,719 --> 00:39:47,920
Speaker 1: I am a person that will like replay that a lot.

711
00:39:48,080 --> 00:39:49,840
Speaker 1: And so one of the things that I am working

712
00:39:49,880 --> 00:39:52,880
Speaker 1: on is being really kind and loving to myself on like,

713
00:39:53,320 --> 00:39:55,080
Speaker 1: we are going to make mistakes, and that one was

714
00:39:55,080 --> 00:39:57,200
Speaker 1: one of the bigger mistakes because it was in front

715
00:39:57,200 --> 00:39:59,480
Speaker 1: of a lot of people, and so I have to forget.

716
00:39:59,520 --> 00:40:03,399
Speaker 1: I also have to like forgive myself for that and

717
00:40:03,840 --> 00:40:08,640
Speaker 1: know that I acknowledged it, I apologize and I can

718
00:40:08,680 --> 00:40:09,560
Speaker 1: do better next time.

719
00:40:09,920 --> 00:40:13,279
Speaker 3: Yeah, And it's a learning lesson, right, Like I hear

720
00:40:13,360 --> 00:40:15,239
Speaker 3: you on the I have to get to a place

721
00:40:15,239 --> 00:40:18,040
Speaker 3: where I forgive myself about how I acted, because I

722
00:40:18,080 --> 00:40:21,239
Speaker 3: think that that can be the worst part. Also, what

723
00:40:21,400 --> 00:40:25,040
Speaker 3: a beautiful sense of awareness that you have that you

724
00:40:26,160 --> 00:40:30,320
Speaker 3: went to that person without ego and said, hey, my bad.

725
00:40:30,640 --> 00:40:35,160
Speaker 3: I think that is exemplary of what leadership looks like.

726
00:40:35,480 --> 00:40:37,920
Speaker 3: Because no one's going to be perfect all the time.

727
00:40:38,040 --> 00:40:41,160
Speaker 3: It isn't relatable, it doesn't make sense, it's not going

728
00:40:41,239 --> 00:40:45,000
Speaker 3: to happen. But when you own up to who it

729
00:40:45,040 --> 00:40:47,319
Speaker 3: is you are, what you want to do, and that

730
00:40:47,360 --> 00:40:50,120
Speaker 3: you can portray and enact within the best part of

731
00:40:50,200 --> 00:40:54,880
Speaker 3: your capability your positive intentions, that is leadership.

732
00:40:55,120 --> 00:40:55,800
Speaker 2: I would agree.

733
00:40:55,880 --> 00:40:59,080
Speaker 1: I mean, I do think when I was journaling about

734
00:40:59,160 --> 00:41:02,840
Speaker 1: that situation and the night that I have okay, I

735
00:41:03,640 --> 00:41:06,400
Speaker 1: did give myself credit on like, okay, you acknowledged it,

736
00:41:06,800 --> 00:41:08,879
Speaker 1: because it would have been very easy to just say

737
00:41:09,719 --> 00:41:13,360
Speaker 1: to dismiss it and say feel a certain way about it,

738
00:41:13,400 --> 00:41:16,120
Speaker 1: but then say, oh, but like it's too scary to

739
00:41:16,200 --> 00:41:20,600
Speaker 1: go apologize to the person. And this person was incredibly

740
00:41:20,600 --> 00:41:25,280
Speaker 1: gracious in the way that they responded to my apology.

741
00:41:25,360 --> 00:41:27,600
Speaker 1: They gave me grace in that moment. They could have

742
00:41:27,800 --> 00:41:31,759
Speaker 1: very easily been like, no, like I am still mad

743
00:41:31,760 --> 00:41:34,400
Speaker 1: at you. I did not think that was okay, and

744
00:41:34,400 --> 00:41:37,920
Speaker 1: that would have been okay, that would have been very warranted.

745
00:41:38,000 --> 00:41:40,960
Speaker 3: Totally understandable, And again I do think that that is

746
00:41:41,320 --> 00:41:44,719
Speaker 3: very indicative of your leadership style and the fact that

747
00:41:45,040 --> 00:41:48,200
Speaker 3: you see everyone as an equal at the table.

748
00:41:48,840 --> 00:41:55,080
Speaker 1: When I think about what creates the environment for people

749
00:41:55,160 --> 00:41:59,600
Speaker 1: to be successful, you want people to be able to

750
00:41:59,680 --> 00:42:02,600
Speaker 1: break their whole selves and you want them to be

751
00:42:02,640 --> 00:42:03,480
Speaker 1: able to bring.

752
00:42:03,280 --> 00:42:04,040
Speaker 2: Their whole thought.

753
00:42:05,600 --> 00:42:08,840
Speaker 1: You're in a work environment, especially you're hiring people for

754
00:42:08,920 --> 00:42:13,640
Speaker 1: their expertise, and so we need to create the conditions

755
00:42:13,680 --> 00:42:16,839
Speaker 1: where they feel like they can bring that full expertise

756
00:42:16,880 --> 00:42:20,120
Speaker 1: to the table, because that's what they were hired for.

757
00:42:21,160 --> 00:42:23,319
Speaker 1: If they're just going to be there to tell me

758
00:42:23,360 --> 00:42:26,480
Speaker 1: what I want to hear or to focus their attention

759
00:42:26,680 --> 00:42:30,560
Speaker 1: on orienting around what they think is the answer, then

760
00:42:30,560 --> 00:42:37,080
Speaker 1: that's like we get into echo chambers and we don't

761
00:42:37,440 --> 00:42:40,600
Speaker 1: I guess, appreciate the full diversity.

762
00:42:40,000 --> 00:42:40,520
Speaker 2: Of the team.

763
00:42:41,400 --> 00:42:44,000
Speaker 3: We spoke earlier about what it's been like for you

764
00:42:44,080 --> 00:42:46,720
Speaker 3: to pick up running in different types of activity since

765
00:42:47,080 --> 00:42:49,840
Speaker 3: you began your time at Strava. What would you say

766
00:42:50,000 --> 00:42:53,919
Speaker 3: that added activity, that added going outside of your comfort zone,

767
00:42:54,239 --> 00:42:58,080
Speaker 3: These new added challenges have done for you, both personally

768
00:42:58,560 --> 00:42:59,719
Speaker 3: and professionally.

769
00:43:01,400 --> 00:43:08,480
Speaker 1: Personally, it has given me just one this like really beautiful,

770
00:43:10,239 --> 00:43:13,560
Speaker 1: like almost like active meditation that I didn't know existed.

771
00:43:13,880 --> 00:43:16,600
Speaker 1: And yes I did plates, and yes I did yoga

772
00:43:16,640 --> 00:43:20,120
Speaker 1: and I still do those, but there is something about

773
00:43:20,239 --> 00:43:24,160
Speaker 1: running where you can process. It's like the rhythmic nature

774
00:43:24,239 --> 00:43:26,480
Speaker 1: of it. It's the fact that you're out there for

775
00:43:26,600 --> 00:43:29,560
Speaker 1: like a long time, especially if you're training for something

776
00:43:29,600 --> 00:43:32,120
Speaker 1: like a marathon, you're out there for hours by yourself,

777
00:43:32,239 --> 00:43:36,000
Speaker 1: just kind of with your thoughts. And so personally, that's

778
00:43:36,040 --> 00:43:39,279
Speaker 1: been like a really nice gift. It's also given me

779
00:43:39,360 --> 00:43:41,520
Speaker 1: a lot of confidence. I mean, I picked up running

780
00:43:41,560 --> 00:43:47,480
Speaker 1: in my forties, just not at post having two children,

781
00:43:47,640 --> 00:43:52,600
Speaker 1: so it's not like I think that's kind of badass.

782
00:43:52,719 --> 00:43:56,120
Speaker 1: So it's given me this like wow, like if I

783
00:43:56,160 --> 00:43:58,480
Speaker 1: could do that, like imagine what else I could do?

784
00:43:59,520 --> 00:44:02,600
Speaker 1: Since given me like I think a little bit more swagger,

785
00:44:02,680 --> 00:44:05,960
Speaker 1: I guess or confidence. And then professionally, it's just opened

786
00:44:06,040 --> 00:44:09,080
Speaker 1: up this whole new industry to me. I we probably

787
00:44:09,160 --> 00:44:12,920
Speaker 1: wouldn't have met if I didn't start working at Strava,

788
00:44:13,560 --> 00:44:17,320
Speaker 1: I didn't start running, I probably wouldn't be on your podcast.

789
00:44:17,440 --> 00:44:20,719
Speaker 1: Having this amazing conversation with you right now. I would

790
00:44:20,760 --> 00:44:24,239
Speaker 1: have to have a very different podcast if we were

791
00:44:24,280 --> 00:44:26,400
Speaker 1: talking about pizza and tacos.

792
00:44:26,760 --> 00:44:28,680
Speaker 2: Yes, be a very different podcast.

793
00:44:29,480 --> 00:44:33,840
Speaker 1: And it's given me just this, Like from a professional standpoint,

794
00:44:33,840 --> 00:44:36,880
Speaker 1: you know, I think that I loved working in restaurants,

795
00:44:36,880 --> 00:44:40,719
Speaker 1: and restaurants are still near and dear to my heart.

796
00:44:40,800 --> 00:44:42,759
Speaker 1: The brands that I worked on, I still love them,

797
00:44:43,200 --> 00:44:45,120
Speaker 1: and I love the people that I work with. I'm

798
00:44:45,120 --> 00:44:48,239
Speaker 1: still friends with a lot of those people. But I

799
00:44:48,280 --> 00:44:52,919
Speaker 1: think running and fitness has given me this, like other

800
00:44:53,080 --> 00:44:56,320
Speaker 1: path in my career, It's opened a lot more doors

801
00:44:56,360 --> 00:44:59,919
Speaker 1: for me, I will say, from a career perspective, where

802
00:45:00,080 --> 00:45:02,359
Speaker 1: or before, you know, I maybe had sort of like

803
00:45:02,880 --> 00:45:06,160
Speaker 1: one thing that I did and now I am much

804
00:45:06,239 --> 00:45:07,680
Speaker 1: more multi dimensional.

805
00:45:08,400 --> 00:45:10,719
Speaker 3: And the thing is tho zip is that like you

806
00:45:10,840 --> 00:45:14,520
Speaker 3: were multi dimensional before, it was just getting to a

807
00:45:14,600 --> 00:45:18,360
Speaker 3: place where you could recognize and see that within yourself.

808
00:45:18,440 --> 00:45:21,279
Speaker 3: I think so often we feel as though, because of

809
00:45:21,320 --> 00:45:23,960
Speaker 3: our environment, like things are quote unquote supposed to be

810
00:45:24,719 --> 00:45:27,960
Speaker 3: some kind of way, when all it takes is just

811
00:45:28,120 --> 00:45:31,319
Speaker 3: exposure or a moment to get outside of your own

812
00:45:31,400 --> 00:45:36,160
Speaker 3: box to understand hey, actually it could be different if

813
00:45:36,200 --> 00:45:38,040
Speaker 3: you're open to that possibility.

814
00:45:38,560 --> 00:45:41,960
Speaker 1: Yeah, back to you, like your mind creates a reality,

815
00:45:42,160 --> 00:45:45,400
Speaker 1: Like your thoughts can really create like oh, I'm like

816
00:45:46,160 --> 00:45:49,840
Speaker 1: boxed into this industry, or like oh I'm not a runner.

817
00:45:50,280 --> 00:45:52,320
Speaker 2: That's not me. It's too hard.

818
00:45:52,360 --> 00:45:57,200
Speaker 1: And it's like, well, if you actually challenge that and say, well,

819
00:45:57,200 --> 00:45:59,520
Speaker 1: what would it look like if I was a runner,

820
00:45:59,600 --> 00:46:01,840
Speaker 1: or what it looked like if I stepped outside of

821
00:46:01,840 --> 00:46:06,760
Speaker 1: an industry that I'm super familiar with, it's super scary

822
00:46:07,440 --> 00:46:09,799
Speaker 1: and it puts you in a vulnerable position because you

823
00:46:09,880 --> 00:46:13,040
Speaker 1: might mess it up and it might not go as

824
00:46:13,080 --> 00:46:14,960
Speaker 1: you think it's going to go. But then again, it

825
00:46:15,040 --> 00:46:18,120
Speaker 1: is like your mind. It's like what you think it's

826
00:46:18,160 --> 00:46:21,520
Speaker 1: going to go a certain way and then it goes differently.

827
00:46:21,600 --> 00:46:24,240
Speaker 1: Does that mean that it's bad, No, it's just different.

828
00:46:25,000 --> 00:46:25,320
Speaker 2: Yeah.

829
00:46:25,400 --> 00:46:27,919
Speaker 3: I mean that in itself is such a lesson, right,

830
00:46:28,040 --> 00:46:32,279
Speaker 3: having to navigate quote unquote failure understanding that there are

831
00:46:32,440 --> 00:46:35,840
Speaker 3: lessons everywhere for you. You talked about, you know, the

832
00:46:35,880 --> 00:46:38,279
Speaker 3: side step that happened earlier this week, but I'm sure

833
00:46:38,280 --> 00:46:42,080
Speaker 3: there have been other quote unquote failures that have taught

834
00:46:42,160 --> 00:46:46,800
Speaker 3: you major lessons over the last few years at Strava.

835
00:46:46,960 --> 00:46:47,879
Speaker 3: Anything come to mind.

836
00:46:48,320 --> 00:46:52,040
Speaker 1: When I first got to Strava, one of the things

837
00:46:52,080 --> 00:46:56,000
Speaker 1: that we wanted to do was really clarify the brand.

838
00:46:57,320 --> 00:47:00,279
Speaker 1: And you know, the job and what I was hired

839
00:47:00,360 --> 00:47:02,600
Speaker 1: to do was to grow the community and to get

840
00:47:02,680 --> 00:47:05,040
Speaker 1: us into new expansion audiences.

841
00:47:06,200 --> 00:47:10,560
Speaker 2: And as we started to.

842
00:47:10,560 --> 00:47:16,040
Speaker 1: Define what those new expansion audiences are, I think it

843
00:47:16,080 --> 00:47:19,319
Speaker 1: was very easy for us to lose sight of our

844
00:47:19,440 --> 00:47:24,120
Speaker 1: core user base, like the people that have been with

845
00:47:24,160 --> 00:47:28,520
Speaker 1: Strava for over a decade and have loved us, and

846
00:47:28,719 --> 00:47:34,640
Speaker 1: have been in the product and are really passionate about Strava.

847
00:47:34,800 --> 00:47:37,480
Speaker 1: And I think in the beginning I made the mistake

848
00:47:37,880 --> 00:47:43,759
Speaker 1: of not really appreciating how deep that love for the

849
00:47:43,800 --> 00:47:46,600
Speaker 1: brand and that passion for the brand was from our

850
00:47:46,640 --> 00:47:50,520
Speaker 1: core audiences. So we made a pricing change, and we

851
00:47:50,640 --> 00:47:52,960
Speaker 1: updated our subscription prices, and we did it for the

852
00:47:52,960 --> 00:47:56,200
Speaker 1: first time in like ten years, and this was back

853
00:47:56,760 --> 00:48:01,160
Speaker 1: earlier in twenty twenty three, and I don't think we

854
00:48:01,239 --> 00:48:04,400
Speaker 1: did a very good job of explaining the value that

855
00:48:04,440 --> 00:48:09,839
Speaker 1: we had built into our subscription and into our features

856
00:48:10,400 --> 00:48:14,600
Speaker 1: for that core audience. And they were really surprised when

857
00:48:14,840 --> 00:48:18,840
Speaker 1: we raised our prices and we hadn't done so in

858
00:48:18,880 --> 00:48:21,279
Speaker 1: ten years, and we had built a lot of functionality

859
00:48:21,320 --> 00:48:23,520
Speaker 1: into the product that we hadn't told them that story.

860
00:48:24,600 --> 00:48:28,560
Speaker 1: So it was a lesson for me in really making

861
00:48:28,640 --> 00:48:33,400
Speaker 1: sure that we are continuing to nurture how our community

862
00:48:33,640 --> 00:48:37,600
Speaker 1: and especially our subscribers understand the value that we are

863
00:48:37,600 --> 00:48:41,400
Speaker 1: bringing to them, while also making sure that we are

864
00:48:41,440 --> 00:48:44,120
Speaker 1: setting ourselves up for business success, and we are setting

865
00:48:44,120 --> 00:48:50,520
Speaker 1: ourselves up for the expansion in our user base, which

866
00:48:50,560 --> 00:48:53,440
Speaker 1: we've seen, you know, in spades in twenty twenty.

867
00:48:53,200 --> 00:48:54,840
Speaker 2: Four four in spades.

868
00:48:55,000 --> 00:48:57,600
Speaker 3: It's so interesting. I'm reflecting back on what you said

869
00:48:57,640 --> 00:49:01,520
Speaker 3: about the fact that, unlike a McDonald's or pizza Hut,

870
00:49:01,560 --> 00:49:04,000
Speaker 3: you can walk into one of those, probably within ten

871
00:49:04,040 --> 00:49:07,560
Speaker 3: minutes somewhere, right, but you cannot walk into a physical Strava.

872
00:49:07,920 --> 00:49:08,200
Speaker 2: Yet.

873
00:49:08,320 --> 00:49:11,560
Speaker 3: I do believe that the brand has such a strong

874
00:49:12,480 --> 00:49:18,640
Speaker 3: brand presence in that it's positive, it is community, it

875
00:49:18,719 --> 00:49:21,480
Speaker 3: is I said the word positive, but like happiness, Like

876
00:49:21,600 --> 00:49:25,000
Speaker 3: I don't think of Strava as an application that I'm

877
00:49:25,000 --> 00:49:27,719
Speaker 3: going to open and feel bad about myself. I'm like,

878
00:49:28,360 --> 00:49:30,960
Speaker 3: who knows what could happen elsewhere on the interwebs or

879
00:49:31,000 --> 00:49:33,440
Speaker 3: whatever else I'm looking at on my phone right and

880
00:49:33,520 --> 00:49:36,520
Speaker 3: so I think and believe that that's a testament to

881
00:49:36,760 --> 00:49:40,200
Speaker 3: the fact that you are so dialed in on this

882
00:49:40,280 --> 00:49:43,200
Speaker 3: mission statement, which is that you want to motivate your

883
00:49:43,239 --> 00:49:45,400
Speaker 3: consumers to live their best active lives.

884
00:49:46,440 --> 00:49:52,239
Speaker 1: Yeah, I think that is that's it's really important that

885
00:49:52,400 --> 00:49:57,479
Speaker 1: Strava is that place that you find motivation, and we're

886
00:49:57,560 --> 00:50:02,480
Speaker 1: a platform, and so we want people creating whatever is

887
00:50:02,520 --> 00:50:05,360
Speaker 1: they're going to create on our platform, and that is

888
00:50:05,360 --> 00:50:09,920
Speaker 1: in the form of their upload to Strava their active life,

889
00:50:09,960 --> 00:50:13,200
Speaker 1: their run, their walk, their pilates, their yoga, their ride,

890
00:50:13,800 --> 00:50:17,840
Speaker 1: and in doing so, that inspires the next person to

891
00:50:17,920 --> 00:50:20,880
Speaker 1: get out there. And it's funny, like there have been

892
00:50:20,920 --> 00:50:23,920
Speaker 1: weekends where I'm like, man, I didn't meet my weekly

893
00:50:24,000 --> 00:50:24,720
Speaker 1: mileage goal.

894
00:50:24,840 --> 00:50:27,040
Speaker 2: Maybe I'll just like let it slip. And then I

895
00:50:27,080 --> 00:50:30,480
Speaker 2: open up my Strava and I see all these cool activities.

896
00:50:29,920 --> 00:50:32,960
Speaker 1: And I'm like, ah, I probably should just get out

897
00:50:32,960 --> 00:50:36,640
Speaker 1: there and like finish the rest of the mileage. It's

898
00:50:36,680 --> 00:50:40,000
Speaker 1: such a cool positive fly wheel because we actually Strava

899
00:50:40,080 --> 00:50:42,360
Speaker 1: is a place where we want you to actually get

900
00:50:42,400 --> 00:50:44,399
Speaker 1: off of our app and go do the thing.

901
00:50:45,480 --> 00:50:47,719
Speaker 2: We don't want you sitting on the app and just

902
00:50:47,760 --> 00:50:49,440
Speaker 2: scrolling scrolling scrolling.

903
00:50:49,520 --> 00:50:53,239
Speaker 1: We want you to get motivated and get inspired and

904
00:50:53,280 --> 00:50:55,520
Speaker 1: then get out there and do the thing that is

905
00:50:55,600 --> 00:50:59,279
Speaker 1: going to make you feel better and live your best

906
00:50:59,320 --> 00:51:02,160
Speaker 1: active life. I think that's where the brand does become

907
00:51:02,320 --> 00:51:06,920
Speaker 1: very personal for people, because what is on Strava is

908
00:51:06,960 --> 00:51:10,200
Speaker 1: your personal body of work. I mean, that's why we

909
00:51:10,320 --> 00:51:13,920
Speaker 1: just came out of year in Sport and I just

910
00:51:13,920 --> 00:51:16,360
Speaker 1: got my water bottle. I think I got it in

911
00:51:16,440 --> 00:51:18,200
Speaker 1: the mail while I was out of town, but I

912
00:51:18,400 --> 00:51:20,480
Speaker 1: just picked it up when I got back this morning,

913
00:51:21,360 --> 00:51:23,520
Speaker 1: and it's so cool. It's like I have like a

914
00:51:23,560 --> 00:51:29,640
Speaker 1: personal piece of swag that has my personal stats of

915
00:51:29,680 --> 00:51:32,279
Speaker 1: what I did last year. And I think that is

916
00:51:32,360 --> 00:51:34,759
Speaker 1: really part of the emotion that exists, and I think

917
00:51:34,760 --> 00:51:36,640
Speaker 1: that's why our community is so passionate.

918
00:51:36,880 --> 00:51:39,279
Speaker 3: Last year was the year I remember a God. Two

919
00:51:39,400 --> 00:51:41,799
Speaker 3: years ago was the year we started adding photos and

920
00:51:42,239 --> 00:51:45,479
Speaker 3: videos and everything to Strava. Last year was the year

921
00:51:45,520 --> 00:51:49,359
Speaker 3: of dark Mode, among many other things, athlete intelligence. What

922
00:51:49,600 --> 00:51:52,799
Speaker 3: is there to be excited about right now on the

923
00:51:52,960 --> 00:51:54,120
Speaker 3: horizon for Strava.

924
00:51:55,239 --> 00:51:58,400
Speaker 1: Yeah, what I am excited about is we're going to

925
00:51:58,400 --> 00:52:01,759
Speaker 1: be talking a lot more to our community, and so

926
00:52:02,160 --> 00:52:05,000
Speaker 1: I think we have done an okay job of that,

927
00:52:05,320 --> 00:52:07,439
Speaker 1: but I don't think we've done a great job back

928
00:52:07,480 --> 00:52:09,640
Speaker 1: to you know, one of the missteps that I think

929
00:52:09,680 --> 00:52:12,279
Speaker 1: we made a couple of years ago, I don't think

930
00:52:12,320 --> 00:52:16,319
Speaker 1: we talked to our community enough about the value that

931
00:52:16,360 --> 00:52:19,280
Speaker 1: we are adding and the value that they get from

932
00:52:19,440 --> 00:52:20,360
Speaker 1: being on Strava.

933
00:52:20,400 --> 00:52:22,120
Speaker 2: And so that is one of the things that I'm

934
00:52:22,120 --> 00:52:23,040
Speaker 2: really excited about.

935
00:52:23,840 --> 00:52:26,640
Speaker 1: And you know, I mentioned kind of like everybody has

936
00:52:26,680 --> 00:52:29,239
Speaker 1: a goal in their active life. We are going to

937
00:52:29,280 --> 00:52:32,960
Speaker 1: get much more This is like so cryptic, but we're

938
00:52:33,000 --> 00:52:37,600
Speaker 1: going to get much more intentional about how we think

939
00:52:37,640 --> 00:52:41,080
Speaker 1: about helping people meet their goals on our platform.

940
00:52:41,840 --> 00:52:44,800
Speaker 3: I love this. I know that cam Strava is only

941
00:52:45,160 --> 00:52:48,600
Speaker 3: a few months away, so more will be revealed in

942
00:52:48,640 --> 00:52:51,880
Speaker 3: the coming months when we want to learn revealed behind

943
00:52:51,960 --> 00:52:55,759
Speaker 3: the cryptic messaging. What are you personally excited about right now?

944
00:52:55,840 --> 00:52:55,960
Speaker 2: Is it?

945
00:52:57,320 --> 00:53:01,520
Speaker 1: Yeah, it's maybe like kind of a controversial one.

946
00:53:01,760 --> 00:53:04,000
Speaker 2: I'm excited about saying no more.

947
00:53:04,600 --> 00:53:04,920
Speaker 3: Yes.

948
00:53:05,640 --> 00:53:07,839
Speaker 1: One of my reflections at the end of last year

949
00:53:07,960 --> 00:53:11,239
Speaker 1: is Q four was just a really hectic quarter for me.

950
00:53:11,520 --> 00:53:14,600
Speaker 1: I was traveling a bunch, I wasn't sleeping. My aura

951
00:53:14,760 --> 00:53:18,400
Speaker 1: was very very mad at me. My writing score was

952
00:53:18,560 --> 00:53:22,400
Speaker 1: very low for most of Q four, and it's because

953
00:53:22,640 --> 00:53:25,480
Speaker 1: I was trying to say yes to all of these things,

954
00:53:25,480 --> 00:53:27,560
Speaker 1: and by saying yes to all of these other things,

955
00:53:27,600 --> 00:53:28,960
Speaker 1: I was saying no to myself.

956
00:53:29,760 --> 00:53:32,240
Speaker 2: And so I'm flipping the script in twenty twenty five.

957
00:53:32,480 --> 00:53:35,239
Speaker 2: I am saying no to more things so that I

958
00:53:35,280 --> 00:53:37,319
Speaker 2: can say yes to myself more.

959
00:53:37,800 --> 00:53:40,040
Speaker 3: How do you remove the shame and guilt of saying no?

960
00:53:42,000 --> 00:53:45,400
Speaker 2: Real hard? It's still a work in progress.

961
00:53:45,680 --> 00:53:47,680
Speaker 1: One of the things that I am doing is I

962
00:53:47,760 --> 00:53:51,200
Speaker 1: am when appropriate, not all the time, but when appropriate,

963
00:53:51,320 --> 00:53:53,520
Speaker 1: I am giving context for why I am saying no.

964
00:53:54,880 --> 00:53:58,000
Speaker 2: So I just said no to an event.

965
00:53:58,000 --> 00:54:02,239
Speaker 1: And it is because I am just going to be

966
00:54:02,280 --> 00:54:06,560
Speaker 1: coming back from a seven day business trip away from

967
00:54:06,600 --> 00:54:10,440
Speaker 1: my family, and I cannot come back to my kids

968
00:54:10,520 --> 00:54:13,160
Speaker 1: on a Friday and tell them Mommy is going to

969
00:54:13,200 --> 00:54:16,319
Speaker 1: be gone on a Saturday after being gone for seven days.

970
00:54:16,360 --> 00:54:19,040
Speaker 1: Like that's just not fair to me or to them.

971
00:54:19,239 --> 00:54:22,880
Speaker 1: So I gave that context to my team, and I

972
00:54:22,920 --> 00:54:25,600
Speaker 1: gave that context to our partner, and they've been really

973
00:54:25,600 --> 00:54:26,440
Speaker 1: gracious about it.

974
00:54:26,960 --> 00:54:31,640
Speaker 3: Yeah, and I appreciate that sentiment when appropriate, right, and

975
00:54:31,760 --> 00:54:34,799
Speaker 3: that you don't always need to say no and then

976
00:54:34,920 --> 00:54:37,319
Speaker 3: give a paragraph answer as to why you can't make

977
00:54:37,320 --> 00:54:40,000
Speaker 3: it happen. Sometimes a no is enough, but it just

978
00:54:40,040 --> 00:54:43,520
Speaker 3: depends on the context of the relationship and what it

979
00:54:43,560 --> 00:54:45,399
Speaker 3: is that you're you know, you've got going on.

980
00:54:46,040 --> 00:54:51,640
Speaker 1: Yeah, I learned a phrase this week that I'm starting

981
00:54:51,680 --> 00:54:57,040
Speaker 1: to test out. I just don't have capacity for that.

982
00:54:57,040 --> 00:54:59,600
Speaker 3: That's a good one. Yes, I just don't have the

983
00:54:59,640 --> 00:55:05,200
Speaker 3: capacity for that right now? Yeh like respect, Yeah, I'm

984
00:55:05,200 --> 00:55:07,120
Speaker 3: gonna start trying it out. I was gonna say, have

985
00:55:07,200 --> 00:55:07,879
Speaker 3: you tried it yet?

986
00:55:09,280 --> 00:55:11,120
Speaker 1: I did, But it was like, as soon as I

987
00:55:11,200 --> 00:55:14,120
Speaker 1: learned the phrase, that one of the other people I

988
00:55:14,160 --> 00:55:15,759
Speaker 1: was with was like, Okay, let's try it out.

989
00:55:16,080 --> 00:55:18,040
Speaker 2: Zip, do you want to hang out with this weekend?

990
00:55:18,120 --> 00:55:19,960
Speaker 2: And I was like, I just don't have the capacity

991
00:55:20,000 --> 00:55:21,960
Speaker 2: for that. And I was like, oh, that's all good.

992
00:55:22,880 --> 00:55:25,320
Speaker 3: I really am going to start doing this too. Oh

993
00:55:25,360 --> 00:55:27,960
Speaker 3: my goodness, I can't wait when I as soon as

994
00:55:28,040 --> 00:55:29,600
Speaker 3: I use it, you will be the first to know.

995
00:55:30,000 --> 00:55:33,280
Speaker 2: Oh please please please let me know. Now.

996
00:55:33,800 --> 00:55:35,160
Speaker 3: We talked about what it's like to be at the

997
00:55:35,160 --> 00:55:36,960
Speaker 3: front of the room, at the top of the ladder,

998
00:55:36,960 --> 00:55:39,120
Speaker 3: for people to be under you looking to you for

999
00:55:39,360 --> 00:55:43,040
Speaker 3: inspiration and motivation. Someone comes to your Instagram page and

1000
00:55:43,080 --> 00:55:47,000
Speaker 3: they see someone that is in this special role as

1001
00:55:47,080 --> 00:55:49,840
Speaker 3: chief business officer at Strava. You're a loving mom of

1002
00:55:49,880 --> 00:55:53,120
Speaker 3: two children and so much more. But specifically, when you

1003
00:55:53,320 --> 00:55:56,319
Speaker 3: look in the mirror, zip, what is it that you

1004
00:55:56,440 --> 00:55:58,480
Speaker 3: see looking back at you.

1005
00:55:59,640 --> 00:56:03,839
Speaker 2: I see a woman who is.

1006
00:56:05,600 --> 00:56:09,520
Speaker 1: In I'm gonna steal Michelle Obama's word, who is becoming.

1007
00:56:09,800 --> 00:56:12,760
Speaker 1: I see a woman who is becoming her best self

1008
00:56:12,920 --> 00:56:20,080
Speaker 1: at all times. I also see a person who sits,

1009
00:56:20,840 --> 00:56:25,560
Speaker 1: who has the privilege of all of the generations that

1010
00:56:25,600 --> 00:56:27,840
Speaker 1: have come before me. One of the people that I

1011
00:56:27,880 --> 00:56:32,239
Speaker 1: admire most is my grandmother. She passed away a couple

1012
00:56:32,280 --> 00:56:34,760
Speaker 1: of years ago, so I had the like good fortune

1013
00:56:34,800 --> 00:56:38,280
Speaker 1: to know her for a lot of my life. And

1014
00:56:38,640 --> 00:56:42,600
Speaker 1: I am half Filipino and half black, and she moved

1015
00:56:42,640 --> 00:56:47,160
Speaker 1: my family to the United States, and she has this

1016
00:56:47,320 --> 00:56:50,920
Speaker 1: like amazing story, but she was the visionary that did that.

1017
00:56:51,040 --> 00:56:54,960
Speaker 1: She moved here ten years before her kids, cleaned hotel rooms,

1018
00:56:55,000 --> 00:56:57,320
Speaker 1: worked odd jobs, worked her way up to like be

1019
00:56:57,880 --> 00:57:04,640
Speaker 1: you know, owned a pharmacy eventually in LA And she

1020
00:57:04,960 --> 00:57:09,800
Speaker 1: was the one that gave me the opportunity to live

1021
00:57:09,960 --> 00:57:13,480
Speaker 1: in this country. And have the opportunities that the US

1022
00:57:13,480 --> 00:57:17,200
Speaker 1: and the American Dream, if you will, affords to all

1023
00:57:17,240 --> 00:57:20,920
Speaker 1: of us. And I think about that a lot. It's like,

1024
00:57:21,000 --> 00:57:23,200
Speaker 1: there's a lot of people that made a lot of

1025
00:57:23,240 --> 00:57:26,160
Speaker 1: sacrifices for me to have the opportunity I have. So

1026
00:57:26,240 --> 00:57:30,200
Speaker 1: I just I see somebody that is very grateful for

1027
00:57:30,360 --> 00:57:32,840
Speaker 1: where I have come from and what has come before me,

1028
00:57:33,640 --> 00:57:36,760
Speaker 1: and somebody that wants to pay that forward to the

1029
00:57:36,800 --> 00:57:37,480
Speaker 1: next generation.

1030
00:57:38,360 --> 00:57:41,480
Speaker 3: So special and what a beautiful opportunity it was to

1031
00:57:41,600 --> 00:57:44,280
Speaker 3: have her for such a long time in your life

1032
00:57:44,360 --> 00:57:46,560
Speaker 3: as a as a role model for you, and of

1033
00:57:46,560 --> 00:57:49,960
Speaker 3: course just to have her presence right now. Zip, you

1034
00:57:50,000 --> 00:57:53,920
Speaker 3: have an opportunity to offer yourself a piece of advice

1035
00:57:54,080 --> 00:57:56,360
Speaker 3: coming into Java. I mean, you sought out the job

1036
00:57:56,480 --> 00:57:58,480
Speaker 3: because you knew that you could be good at it,

1037
00:57:58,520 --> 00:58:00,720
Speaker 3: but there was a lot that you knew you were

1038
00:58:00,760 --> 00:58:05,720
Speaker 3: walking into that was going to be foreign territory. Knowing

1039
00:58:05,760 --> 00:58:08,600
Speaker 3: what you know, now, what advice would you give to

1040
00:58:08,640 --> 00:58:11,400
Speaker 3: your younger self during that hurdle moment?

1041
00:58:12,320 --> 00:58:16,640
Speaker 1: I would tell myself during that hurdle moment, don't be

1042
00:58:17,040 --> 00:58:23,920
Speaker 1: afraid of what will be revealed within yourself based on

1043
00:58:24,040 --> 00:58:28,480
Speaker 1: the situations that you put yourself in, you will blossom

1044
00:58:29,680 --> 00:58:33,880
Speaker 1: more than you ever expected. You will grow and develop

1045
00:58:33,920 --> 00:58:37,760
Speaker 1: in ways that are uncomfortable, and it's going to be beautiful.

1046
00:58:39,040 --> 00:58:41,040
Speaker 2: And give yourself grace through that journey.

1047
00:58:41,880 --> 00:58:44,880
Speaker 3: Give yourself grace through the journey. I'm so happy that

1048
00:58:44,920 --> 00:58:47,320
Speaker 3: we were able to finally make this happen. Thank you

1049
00:58:47,440 --> 00:58:50,080
Speaker 3: so much. For those that want to keep up with you,

1050
00:58:50,120 --> 00:58:52,800
Speaker 3: maybe even just on Strava, how do they find you?

1051
00:58:52,800 --> 00:58:53,880
Speaker 3: Give us the details?

1052
00:58:54,280 --> 00:58:58,080
Speaker 1: Yes, so on Strava you can follow me. I'm zip

1053
00:58:58,160 --> 00:59:01,440
Speaker 1: Allen and I live. If you just search zip Allen,

1054
00:59:01,520 --> 00:59:03,360
Speaker 1: I should come up. I don't think there's any.

1055
00:59:03,200 --> 00:59:05,760
Speaker 2: Other Zipalans on Strava.

1056
00:59:06,400 --> 00:59:11,760
Speaker 1: And then on Instagram, on my handle is at it's

1057
00:59:12,200 --> 00:59:17,280
Speaker 1: its zip Allen. I'm like a spotty poster on Instagram.

1058
00:59:17,360 --> 00:59:21,720
Speaker 1: I'm much more consistent on Strava. And then I'm on

1059
00:59:21,760 --> 00:59:24,840
Speaker 1: LinkedIn as well, but I rarely post on LinkedIn.

1060
00:59:25,080 --> 00:59:28,640
Speaker 3: But I love a good zip Allen LinkedIn post, though

1061
00:59:28,680 --> 00:59:31,280
Speaker 3: it's always so profound, there's some takeaway there.

1062
00:59:32,680 --> 00:59:33,920
Speaker 2: It's just very rare.

1063
00:59:34,520 --> 00:59:38,560
Speaker 3: It's rare. I'm over at Emily Body and at Hurdle Podcasts.

1064
00:59:38,560 --> 00:59:41,600
Speaker 3: Another Hurdle Conquered. Catch you guys, next time.