WEBVTT - Outsourcing Memory

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<v Speaker 1>Welcome to Stuff to Blow your Mind from how Stuff

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<v Speaker 1>Works dot com. Hey you wasn't the stuff to Blow

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<v Speaker 1>your mind. My name is Robert Lamb and I'm Julie Douglas. Julie.

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<v Speaker 1>We live in a remarkable age, don't we. We certainly do.

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<v Speaker 1>We certainly do. We have um airplanes, true submarines, we

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<v Speaker 1>have satellites in orbit, and we have these amazing little

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<v Speaker 1>devices that we wear on our person at all times

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<v Speaker 1>that often feel like, uh, an extension of ourselves, and

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<v Speaker 1>we turn to them when we need to connect with somebody,

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<v Speaker 1>when we need to take a photograph of something happening

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<v Speaker 1>in our daily life, if we need to fact check something,

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<v Speaker 1>be it you know who starred in Beast Master? Or

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<v Speaker 1>I wonder what the name of this friend of a

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<v Speaker 1>friend is. What do you do you on Facebook and

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<v Speaker 1>you look for it, or you just need like simple um,

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<v Speaker 1>you know, conversions of figures or simple mathematics. What do

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<v Speaker 1>you do? You go fleeing to your your smart device?

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<v Speaker 1>Oh oh yes, yes, yes, well it is it is

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<v Speaker 1>the rolodex as well. It's all those things rolled up

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<v Speaker 1>into one and this little, uh, this little electronic organ

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<v Speaker 1>that lives in our pocket. I know. And the funny

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<v Speaker 1>thing about that is that this question I'm about to

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<v Speaker 1>post would be ridiculous ten years ago, but now I

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<v Speaker 1>think it matters. Have you ever tried to recall an

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<v Speaker 1>actual phone number stored in your cell phone? I'm talking

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<v Speaker 1>about a phone number of a close friend or a relative,

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<v Speaker 1>and you've come up just with snake eyes. Yes, but

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<v Speaker 1>and it was trying. There were times, not recently, but

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<v Speaker 1>like in the first two or three years. Maybe. UM,

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<v Speaker 1>I do remember having that problem where I need to

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<v Speaker 1>list my wife's number on something or call her from

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<v Speaker 1>from another phone. And I we weren't married at the time,

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<v Speaker 1>but still if she was the person I was talking

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<v Speaker 1>to the most on the phone, and I didn't have

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<v Speaker 1>her number memorized yet, so I had to make a

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<v Speaker 1>conscious decision, Okay, this is this is the one number,

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<v Speaker 1>This is the the only one, but this is the

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<v Speaker 1>one number I need to commit to memory besides my own. See,

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<v Speaker 1>this is a fine example of us humans outsourcing memory

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<v Speaker 1>to metal and plastic, and it's something that we've been

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<v Speaker 1>doing for a long time. But now I think it's

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<v Speaker 1>very obvious because, as you say this, these devices are

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<v Speaker 1>things that we rely on all the time. Yea. And

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<v Speaker 1>not just the devices, of course, but just the Internet itself.

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<v Speaker 1>I mean, as as writers, we've certainly seen this trend

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<v Speaker 1>over the years where it's I'm forgetting how to spell

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<v Speaker 1>things because the spell check is so ubiquitous, it's everywhere,

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<v Speaker 1>it's and you know, and and if it's not in

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<v Speaker 1>the program that I'm using, then it's then it's it

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<v Speaker 1>halts me, it brings me to a stop. I can't

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<v Speaker 1>finish the sentence because I suddenly have all these doubts

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<v Speaker 1>about the things that I've written. It's like, sometimes I

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<v Speaker 1>find myself in a form intentionally misspelling a word in

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<v Speaker 1>order to make sure that the word I just spelled

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<v Speaker 1>was actually correct and not uh and not you know,

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<v Speaker 1>it was in a situation where that the spell check

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<v Speaker 1>was somehow turned off or malfunctioning. And that's such a

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<v Speaker 1>good example of a microcosm of how you are taking

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<v Speaker 1>memory and just shuttling off to someone else or something.

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<v Speaker 1>And I think a good macrocosm of this would be

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<v Speaker 1>something like the cloud, which we are now all beginning

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<v Speaker 1>to back up to right right, your your photos, your

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<v Speaker 1>your basic information on your phone, important documents. Uh. I

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<v Speaker 1>still occasionally run across old floppy disks that I that

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<v Speaker 1>with labels on them where I had like worked on

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<v Speaker 1>a short story or part of a novel or something,

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<v Speaker 1>you know, fifteen years ago. And at the time I

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<v Speaker 1>was like, all right, this, this is important. I mean

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<v Speaker 1>to put this on the ZIP file and I'm gonna

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<v Speaker 1>store this in a different location it doesn't safe or something.

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<v Speaker 1>And now it's becoming increasingbly, you know, it just seems

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<v Speaker 1>silly because it's out there in the cloud. It's it's

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<v Speaker 1>stored safely, and you know, unknown storage facilities, electronic storage

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<v Speaker 1>facilities around the world. Well see, And I think this

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<v Speaker 1>all points to this idea that we are now at

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<v Speaker 1>the age of Watson. And when I'm talking about Watson,

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<v Speaker 1>I am talking about Jeopardy, of course, because this used

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<v Speaker 1>to be the game show in which humans would roll

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<v Speaker 1>out their memory prowess and show everybody how awesome we

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<v Speaker 1>were in that department. But along came, of course, an

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<v Speaker 1>artificial machine and and trumped Ken Jennings. Of course, this

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<v Speaker 1>is the the Jeopardy champ and map enthusiasts math yes,

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<v Speaker 1>and showed us how fallible our memories really are and

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<v Speaker 1>how we really do rely on outsourcing it and if

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<v Speaker 1>you're like me, you sat there thinking about all this

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<v Speaker 1>outsourcing of memory and you kind of shame yourself a

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<v Speaker 1>little bit because you think, well, you know, maybe I

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<v Speaker 1>should be making an effort to memorize these facts for

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<v Speaker 1>those who retain this information. But then on the other hand,

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<v Speaker 1>it makes a certain amount of economic sense, right, I mean,

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<v Speaker 1>our minds are in this universe having to navigate this

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<v Speaker 1>world of of physical objects, and in non physical idea

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<v Speaker 1>is abstract numbers, and it makes sense that like a

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<v Speaker 1>sly mold, we would figure out the shortest path through

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<v Speaker 1>the maze. And I like this idea of couching it

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<v Speaker 1>in slime mold because if you think about memory, it

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<v Speaker 1>kind of does have its place an emergence, right, and

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<v Speaker 1>this idea of all of us coming together as one

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<v Speaker 1>organism and making life work for us, and in this

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<v Speaker 1>case memory. So this is actually called transactive memory, and

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<v Speaker 1>it has been around since the dawn of man and woman,

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<v Speaker 1>right yeah, Because I mean if you are thinking about

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<v Speaker 1>early man trying to start a fire or trying to

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<v Speaker 1>create a stew, well, it's very possible that several people

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<v Speaker 1>know the steps in order to create this fire or

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<v Speaker 1>to create this this meal, and so everybody is relying

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<v Speaker 1>on each other to try to figure out how to

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<v Speaker 1>bring all of this to fruition. Right, So, you know,

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<v Speaker 1>think about the most complex do in the world, and

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<v Speaker 1>maybe it has fifty steps to it. Well, those fifty

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<v Speaker 1>steps are distributed among many people who don't have a

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<v Speaker 1>writing utensil or the internet at their disposal to try

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<v Speaker 1>to figure out how to do something. And this is, uh,

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<v Speaker 1>it's important to know. This is before the age of

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<v Speaker 1>specialization really takes off in a larger sense in the civilization.

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<v Speaker 1>You know, the idea that once you have a circles

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<v Speaker 1>of food, you don't have to hunt all the time,

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<v Speaker 1>and certain individuals can devote themselves to certain specialized tasks.

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<v Speaker 1>But it's what but, as we're discussing here, even before that,

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<v Speaker 1>there's a certain amount of specialization that ends up taking

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<v Speaker 1>place because we are externalizing the necessary information. We're essentially

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<v Speaker 1>outsourcing it to other members of our community. Now. Harvard

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<v Speaker 1>psychologist Daniel Witner, Ralph Eber, and Paula Raymond began to

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<v Speaker 1>study transactive memory in earnest in the eighties and they

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<v Speaker 1>found this is interesting in terms of specialization, that spouses

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<v Speaker 1>often divide up memory tasks. Yes, and this is really

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<v Speaker 1>the most um, this is the the example of this

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<v Speaker 1>is really I think the easiest for most of us

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<v Speaker 1>to understand because they also applied to not only two spouses,

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<v Speaker 1>but also to like close flint friends or or or

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<v Speaker 1>people that you're working with an a regular basis. So,

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<v Speaker 1>for instance, some of the stuff we're talking about here,

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<v Speaker 1>I recognize in our work process. You know. Uh, because

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<v Speaker 1>it comes down to to this, all right, you imagine

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<v Speaker 1>you're you and your coworker, you and your spouse. There's

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<v Speaker 1>certain information you need easy access to. Now at a

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<v Speaker 1>at a very economic level, think about it. Does it

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<v Speaker 1>make sense for you both to have that? You know,

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<v Speaker 1>if you need one bottle of water on a hike,

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<v Speaker 1>would you both carry a bottle of water? No, one

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<v Speaker 1>person would carry the bottle of the water of water

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<v Speaker 1>and the other person would say carry the cooler of sandwiches.

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<v Speaker 1>And with information with memory, it often ends up the

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<v Speaker 1>same way, and we end up at like, at a

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<v Speaker 1>subconscious level, we're doing this. You're not you know, you're

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<v Speaker 1>not actively thinking, well, my wife she's keeping track of

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<v Speaker 1>you know of of you know when we have to

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<v Speaker 1>go out of town. Uh, this weekend and what time

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<v Speaker 1>we need to leave or whatever. So I'll just let

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<v Speaker 1>her handle that, not because I would choose to forget that,

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<v Speaker 1>I would rather fill my brain with other things. No,

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<v Speaker 1>we we end up doing this at a sub conscious level,

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<v Speaker 1>just again, like that slime mold reaching out through the

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<v Speaker 1>maze to find the shortest way out. I know, I

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<v Speaker 1>was thinking about it in my own relationship with my spouse,

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<v Speaker 1>and I thought, well, he is the person who keeps

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<v Speaker 1>all the dates in his head as well as like

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<v Speaker 1>details about my personal family history as well as his,

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<v Speaker 1>because he's kind of he's the big memory there. But

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<v Speaker 1>I'm the person who does all the technology stuff. I

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<v Speaker 1>remember all the pasthwords, I remember all the steps to

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<v Speaker 1>switch between streaming and DVD and UM DVR and all

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<v Speaker 1>the different things that have to do with our internet

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<v Speaker 1>media consumption. And we've never talked about it and said, hey,

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<v Speaker 1>this is how we're gonna parse out our life together.

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<v Speaker 1>But that's just sort of how it has fallen to us.

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<v Speaker 1>So I think it's very interesting that we would shuttle

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<v Speaker 1>off certain things with people and go to them and say, okay,

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<v Speaker 1>how do you do this now? Of course, it's it's

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<v Speaker 1>important to mention in all this that the human memory

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<v Speaker 1>is is always flawed. I mean we've talked about this before.

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<v Speaker 1>Our memory of things that happened to us is flawed.

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<v Speaker 1>Every time we take that memory out of the drawer,

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<v Speaker 1>we alter it in some way, shape or form. And

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<v Speaker 1>when it comes to various factoids and specific details, uh,

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<v Speaker 1>that is another area where we just have built in limitations.

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<v Speaker 1>But this is where having a brainmate comes from play,

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<v Speaker 1>be it a spouse or just you know, a long

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<v Speaker 1>term uh, you know, co worker or friend. There was

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<v Speaker 1>a study we're looking at here from Cilia B. Harris

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<v Speaker 1>at All titled Collaborative Remembering When can remembering what others

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<v Speaker 1>be beneficial? And in this particular study, the researchers looked

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<v Speaker 1>at older couples who have been together for decades. Uh.

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<v Speaker 1>They separated them questioned individually about events years and years ago,

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<v Speaker 1>and uh, they stumbled on in details about past events

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<v Speaker 1>when they but when they question question them together, they

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<v Speaker 1>were able to retrieve even more information. And they they

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<v Speaker 1>observed that the the individuals were engaging in something called

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<v Speaker 1>cross queuing. So they're costing these clues back and forth

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<v Speaker 1>until they trigger enough memories in each other to recall

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<v Speaker 1>the total event. So it's like this collective memorization of

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<v Speaker 1>a past event, but they have to be together to

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<v Speaker 1>bring it out. It's like the wonder Twins powers activity.

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<v Speaker 1>That's so funny. I'm sure everybody has had that experience

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<v Speaker 1>before with someone. Now. Another example of creating a little

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<v Speaker 1>hold for our memory is a very interesting one to me,

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<v Speaker 1>and it has to do with photographs, because to me,

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<v Speaker 1>this is a very subconscious thing. You take a photograph, right,

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<v Speaker 1>and you think, I'm I'm on vacation, I've had this

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<v Speaker 1>wonderful moment, and I am remembering all of this, I'm

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<v Speaker 1>soaking it in. But that may not be the case.

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<v Speaker 1>We're of course talking about the photo taking impairment effect.

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<v Speaker 1>And uh, I think we've all encountered people at events,

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<v Speaker 1>strangers generally, who are taking photographs, and we've we've we've

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<v Speaker 1>met this with varying degrees of irritation or resentment. You know,

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<v Speaker 1>you're you're saying you're the Grand Canyon, and you're like,

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<v Speaker 1>I'm just I just want to take the sin, I

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<v Speaker 1>just want to experience it. And then there's here's somebody

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<v Speaker 1>that is, uh, you know, painstakingly setting up a camera

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<v Speaker 1>to take a photograph of it, and at times you

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<v Speaker 1>can be a little judge. You can think like, oh, well,

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<v Speaker 1>look at me, I'm living in the moment of this experience.

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<v Speaker 1>I'm experiencing it. A photograph can't even capture what I'm

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<v Speaker 1>seeing now, and you're looking at it through a camera

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<v Speaker 1>or growing up, I certainly remember seeing parents obsessed with

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<v Speaker 1>video cameras where it seems like they're observing their entire

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<v Speaker 1>the entire childhood of their offspring through the lens of

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<v Speaker 1>the video camera. Um also, and of course concerts are

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<v Speaker 1>even worse now. I was. I was a concert about

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<v Speaker 1>a year ago, like a heavy metal concert for this

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<v Speaker 1>band called Sugar, and the Sugar has been around for

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<v Speaker 1>a while, so you saw this differ. I think I

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<v Speaker 1>think there's some relation. It's to the aid issue, but

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<v Speaker 1>the other from Scandinavia, but they've been Yeah, they've been

0:11:53.280 --> 0:11:56.360
<v Speaker 1>around for a while and so they're they're fan base,

0:11:56.480 --> 0:11:59.920
<v Speaker 1>you know, ranges from you know people. I'm probably around

0:11:59.960 --> 0:12:03.080
<v Speaker 1>the middle of the the the the age of brackets

0:12:03.480 --> 0:12:05.880
<v Speaker 1>for the fans. So me and a friend of mine

0:12:06.160 --> 0:12:08.400
<v Speaker 1>were watching the show, but we couldn't help but notice

0:12:08.400 --> 0:12:11.640
<v Speaker 1>some of the younger fans who were basically experiencing the

0:12:11.800 --> 0:12:16.680
<v Speaker 1>live music through their their iPhones as they videotaped it,

0:12:17.320 --> 0:12:19.040
<v Speaker 1>and and we, you know, we were just like, this

0:12:19.080 --> 0:12:21.600
<v Speaker 1>is the most unmetal thing we've ever seen in their lives.

0:12:21.880 --> 0:12:24.079
<v Speaker 1>You know, you should be experiencing hell. So it's it's

0:12:24.120 --> 0:12:26.440
<v Speaker 1>easy to bring this this attitude into it. But then

0:12:26.440 --> 0:12:29.720
<v Speaker 1>you talk to somebody for whom photography is their passion,

0:12:29.880 --> 0:12:32.480
<v Speaker 1>is there is you know, even their you know their career,

0:12:33.040 --> 0:12:36.600
<v Speaker 1>and you know you you you have to admit that

0:12:36.640 --> 0:12:40.480
<v Speaker 1>this is the way that they take the beauty in

0:12:40.480 --> 0:12:42.839
<v Speaker 1>their life and and remember it, you know, well in

0:12:42.840 --> 0:12:45.520
<v Speaker 1>those cases. And we'll talk in a second about this study.

0:12:45.760 --> 0:12:48.680
<v Speaker 1>That sort of I think vindicates your feelings about being

0:12:48.720 --> 0:12:51.280
<v Speaker 1>at the Grand Canyon and someone looking at it through

0:12:51.320 --> 0:12:54.000
<v Speaker 1>a lens as opposed to experiencing it um In some ways,

0:12:54.000 --> 0:12:57.080
<v Speaker 1>I think the photographer might be able to have a

0:12:57.520 --> 0:13:00.720
<v Speaker 1>the professional photographer might have a better sense of those

0:13:00.760 --> 0:13:02.640
<v Speaker 1>events because they go through those images and they do

0:13:02.679 --> 0:13:05.880
<v Speaker 1>a lot of editing afterward, as opposed to someone who's

0:13:05.960 --> 0:13:08.240
<v Speaker 1>just happening happens to take a picture of that and

0:13:08.280 --> 0:13:10.520
<v Speaker 1>they put on Instagram at that moment. What it's also

0:13:10.600 --> 0:13:13.040
<v Speaker 1>something to be said, maybe I'm being judgy, but taking

0:13:13.040 --> 0:13:15.640
<v Speaker 1>a bad picture something and taking a good picture. For instance,

0:13:15.640 --> 0:13:17.480
<v Speaker 1>when I go to the aquarium and I see somebody

0:13:17.520 --> 0:13:20.439
<v Speaker 1>take a flash a direct flash image of something in

0:13:20.480 --> 0:13:22.600
<v Speaker 1>an aquarium tank, like they're not going to get a

0:13:22.600 --> 0:13:25.400
<v Speaker 1>good picture, Like like, it's not like you're gonna go

0:13:25.480 --> 0:13:27.240
<v Speaker 1>home and be and and you're gonna look at the

0:13:27.280 --> 0:13:29.120
<v Speaker 1>image that you took and it's just gonna you know,

0:13:29.160 --> 0:13:31.560
<v Speaker 1>time travel you back to when you were staring at

0:13:31.559 --> 0:13:34.200
<v Speaker 1>that octopus. No, you took a really bad photo of

0:13:34.240 --> 0:13:37.760
<v Speaker 1>something that was far more impressive in real life, whereas

0:13:37.880 --> 0:13:40.080
<v Speaker 1>you know, there are if someone actually knows what they're

0:13:40.080 --> 0:13:42.679
<v Speaker 1>doing in the camera there and with especially if the

0:13:43.160 --> 0:13:46.000
<v Speaker 1>appropriate editing is applied, you can create a more beautiful

0:13:46.080 --> 0:13:49.200
<v Speaker 1>vision of what you actually saw. I think that you

0:13:49.200 --> 0:13:53.280
<v Speaker 1>should create a pamphlet to give out at these various

0:13:53.280 --> 0:13:56.360
<v Speaker 1>places like the aquarium, just to do your duty here

0:13:56.679 --> 0:13:59.000
<v Speaker 1>as a little p s A. I have thought before

0:13:59.240 --> 0:14:01.120
<v Speaker 1>that I amost want to see a sign that's as

0:14:01.160 --> 0:14:05.400
<v Speaker 1>professional of photographers only. Um, I mean really that's kind

0:14:05.400 --> 0:14:08.160
<v Speaker 1>of when there's no photography allow That's basically what the

0:14:08.280 --> 0:14:11.320
<v Speaker 1>arrangement is like. If you want to photograph these works

0:14:11.320 --> 0:14:13.520
<v Speaker 1>of art, for instance, for fish, then you need to

0:14:13.520 --> 0:14:15.240
<v Speaker 1>know what you're doing. You need to get special permission

0:14:15.280 --> 0:14:16.920
<v Speaker 1>to do it. You want a giant thumb and the

0:14:17.080 --> 0:14:19.280
<v Speaker 1>kind of a world class work. Oh well, you know

0:14:19.320 --> 0:14:20.920
<v Speaker 1>that's the other thing. Like I when I go to

0:14:20.920 --> 0:14:23.800
<v Speaker 1>an art museum and uh, And I've been accused of

0:14:23.800 --> 0:14:26.720
<v Speaker 1>being a stump about about going to our museums before,

0:14:27.280 --> 0:14:29.080
<v Speaker 1>about not wanting to hear a bunch of people talk

0:14:29.120 --> 0:14:31.560
<v Speaker 1>at etcetera. And I and I want to clarify that

0:14:31.600 --> 0:14:33.920
<v Speaker 1>I do think it's okay to talk in a museum.

0:14:33.920 --> 0:14:36.200
<v Speaker 1>But when I'm trying to look at works of art

0:14:36.280 --> 0:14:38.880
<v Speaker 1>and people are busy getting their photograph made in front

0:14:38.920 --> 0:14:41.720
<v Speaker 1>of it, like that just drives me crazy, Like like

0:14:41.760 --> 0:14:43.960
<v Speaker 1>that the art, the art is the art we are,

0:14:44.080 --> 0:14:45.960
<v Speaker 1>you know, we should be here to appreciate the art,

0:14:46.000 --> 0:14:48.400
<v Speaker 1>not to say this is great. I love this painting.

0:14:48.560 --> 0:14:50.240
<v Speaker 1>It would be a little better for my memory that

0:14:50.440 --> 0:14:52.240
<v Speaker 1>I had a picture of me with it making the

0:14:52.320 --> 0:14:55.160
<v Speaker 1>victory sign with my fingers. All right, Remind me never

0:14:55.240 --> 0:14:58.680
<v Speaker 1>to attend the aquarium or a museum with you, because

0:14:58.720 --> 0:15:00.600
<v Speaker 1>I do like the photo bomb every once in a while.

0:15:00.760 --> 0:15:04.280
<v Speaker 1>So just saying, all right, we're talking about here is

0:15:04.400 --> 0:15:09.080
<v Speaker 1>Fairfield Universities psychologists Linda Hankel, who gave test participants a

0:15:09.160 --> 0:15:11.840
<v Speaker 1>digital camera in an itinerary of objects to view at

0:15:11.840 --> 0:15:13.800
<v Speaker 1>a museum on campus. There. Yeah, they said, go to

0:15:13.800 --> 0:15:17.240
<v Speaker 1>the museum, look at these particular exhibits. And some of

0:15:17.240 --> 0:15:19.480
<v Speaker 1>them were told, all right, take photographs of the whole thing,

0:15:19.920 --> 0:15:22.680
<v Speaker 1>you know, this particular painting, whatever. Just get a good

0:15:22.680 --> 0:15:25.000
<v Speaker 1>picture of this painting for me. Other people were told,

0:15:25.280 --> 0:15:27.720
<v Speaker 1>get some details, get the details of this paint They

0:15:27.720 --> 0:15:31.240
<v Speaker 1>were asked specifically to zoom in on the detail, okay,

0:15:31.240 --> 0:15:33.480
<v Speaker 1>and that's really important. And other people were just sent

0:15:33.560 --> 0:15:36.360
<v Speaker 1>to look at stuff exactly right, right, and not take

0:15:36.400 --> 0:15:39.160
<v Speaker 1>any photographs whatsoever. So the next day she showed them

0:15:39.200 --> 0:15:41.880
<v Speaker 1>pictures of the names of the objects they had seen,

0:15:42.560 --> 0:15:44.560
<v Speaker 1>or excuse me that she shown them pictures or the

0:15:44.640 --> 0:15:46.600
<v Speaker 1>names of the objects they had seen, and some they

0:15:46.640 --> 0:15:48.920
<v Speaker 1>hadn't seen at all, and she asked details about the

0:15:48.960 --> 0:15:52.720
<v Speaker 1>once they remembered. Now, test participants recognized fewer objects they'd

0:15:52.720 --> 0:15:56.840
<v Speaker 1>photographed whole right than those that they observed on their

0:15:56.920 --> 0:16:01.160
<v Speaker 1>museum tour, and they were much less accurate and recalling

0:16:01.240 --> 0:16:04.360
<v Speaker 1>visual details of museum objects they've photographed hole compared with

0:16:04.400 --> 0:16:09.640
<v Speaker 1>those that only observed unless they zoomed in with their camera.

0:16:10.040 --> 0:16:13.320
<v Speaker 1>So just the act of taking the picture allowed them

0:16:13.360 --> 0:16:16.400
<v Speaker 1>to use transactive memory, essentially saying I don't need to

0:16:16.400 --> 0:16:19.680
<v Speaker 1>remember this, this is getting documented, so I don't have

0:16:19.720 --> 0:16:22.760
<v Speaker 1>to crab my brain with us unless again they did

0:16:22.760 --> 0:16:26.840
<v Speaker 1>the whole zoom function, which changed, uh, their their mindset. Really,

0:16:26.840 --> 0:16:29.120
<v Speaker 1>it would change their cognitive function at that moment because

0:16:29.160 --> 0:16:32.240
<v Speaker 1>they had to hone in and really observe at that moment.

0:16:32.640 --> 0:16:35.720
<v Speaker 1>So you see how subconsciously we're doing this with photograph

0:16:35.760 --> 0:16:37.720
<v Speaker 1>and you have to wonder, what about the Internet? What

0:16:37.840 --> 0:16:40.720
<v Speaker 1>is that doing to the way that we uh shuttle

0:16:40.760 --> 0:16:43.560
<v Speaker 1>off memory. Yeah, that's essentially the big point we're getting

0:16:43.600 --> 0:16:46.920
<v Speaker 1>to here, especially concerning transactive memory. Again, that idea that

0:16:46.960 --> 0:16:49.680
<v Speaker 1>we're we're saying, all right, well, Judy knows how to

0:16:49.720 --> 0:16:52.360
<v Speaker 1>make this portion of the stew so I'm going to

0:16:52.960 --> 0:16:54.880
<v Speaker 1>uh and it is all subconscious. I'm going to forget

0:16:54.920 --> 0:16:56.600
<v Speaker 1>how to do that because I know that someone else

0:16:56.800 --> 0:16:59.720
<v Speaker 1>in my group is already specializing in that. That is

0:16:59.760 --> 0:17:02.600
<v Speaker 1>how we end up treating the Internet, That's how we

0:17:02.640 --> 0:17:05.760
<v Speaker 1>treat the cloud, not as a reference book that we

0:17:05.760 --> 0:17:09.200
<v Speaker 1>have at our disposal, but as a person, as as

0:17:09.280 --> 0:17:11.560
<v Speaker 1>if this is a member of our community who just

0:17:11.680 --> 0:17:16.320
<v Speaker 1>happens to say, remember all the fahrenheit celsius conversion tables?

0:17:16.320 --> 0:17:20.320
<v Speaker 1>Who who happens to remember who was in every movie ever?

0:17:20.520 --> 0:17:23.639
<v Speaker 1>Who happens to remember you know, even a little stuff

0:17:23.680 --> 0:17:26.280
<v Speaker 1>like what days to certain holidays fallen this year? I mean,

0:17:26.320 --> 0:17:29.159
<v Speaker 1>all the all of that information. They are this uber friend,

0:17:29.560 --> 0:17:32.680
<v Speaker 1>this friend made out of out of the internet. And uh,

0:17:32.680 --> 0:17:35.320
<v Speaker 1>and we treat that, we treat the cloud as if

0:17:35.320 --> 0:17:37.560
<v Speaker 1>it is this person and at least in our mind. Yeah,

0:17:37.600 --> 0:17:41.679
<v Speaker 1>And so the question becomes, how does this transactive memory

0:17:41.680 --> 0:17:45.640
<v Speaker 1>writ large affect our brain? And I'm sure everybody uh

0:17:45.760 --> 0:17:49.280
<v Speaker 1>is familiar with that by now famous two thousand and

0:17:49.280 --> 0:17:53.159
<v Speaker 1>eleven study about how Google has affected our memory and

0:17:53.280 --> 0:17:56.680
<v Speaker 1>has changed it in a sense um. The paper two

0:17:56.680 --> 0:18:00.120
<v Speaker 1>thousand eleven paper called Google Effects on Memory Cognitive consequences

0:18:00.160 --> 0:18:03.680
<v Speaker 1>of having information at our fingertips details research carried out

0:18:03.760 --> 0:18:07.159
<v Speaker 1>in four memory studies, and it was found in just

0:18:07.200 --> 0:18:10.240
<v Speaker 1>a general overview. It was found that if participants thought

0:18:10.240 --> 0:18:12.880
<v Speaker 1>that the information they were presented with was being backed up,

0:18:13.280 --> 0:18:16.120
<v Speaker 1>they were less likely to remember it. In addition, they

0:18:16.160 --> 0:18:20.600
<v Speaker 1>had this, uh, this one experiment involving difficult trivia questions,

0:18:20.880 --> 0:18:24.920
<v Speaker 1>and participants were more likely to subsequently quickly react to

0:18:24.960 --> 0:18:28.159
<v Speaker 1>words like Google and Yahoo. It was two thousand and eleven,

0:18:29.040 --> 0:18:31.919
<v Speaker 1>then the non computer related Nike in your play. So

0:18:32.000 --> 0:18:34.680
<v Speaker 1>the idea is that when we were asked about things

0:18:34.680 --> 0:18:38.000
<v Speaker 1>we don't know, our first instinct now is to think

0:18:38.000 --> 0:18:42.080
<v Speaker 1>about finding the information online. And I'm sure everybody's experienced

0:18:42.080 --> 0:18:43.880
<v Speaker 1>that too. I know that, you know, at least ten

0:18:43.880 --> 0:18:46.960
<v Speaker 1>times a day, I'll be thinking about something and I

0:18:47.359 --> 0:18:51.040
<v Speaker 1>and it's very actually very um disturbing to my process

0:18:51.080 --> 0:18:53.680
<v Speaker 1>if I'm trying to get something done in one large chunk,

0:18:53.800 --> 0:18:56.639
<v Speaker 1>because my room will will sort of say, okay, go

0:18:56.800 --> 0:18:58.560
<v Speaker 1>let's stop what you're doing right now and go look

0:18:58.560 --> 0:19:00.959
<v Speaker 1>that up. And it will be silly stuff too, like

0:19:01.000 --> 0:19:04.040
<v Speaker 1>I'll be researching something to do with, say, I don't

0:19:04.080 --> 0:19:06.360
<v Speaker 1>know quantum physics, and then I'll suddenly need to know

0:19:06.520 --> 0:19:09.639
<v Speaker 1>if a vagota is still alive or I want our

0:19:09.880 --> 0:19:13.120
<v Speaker 1>or the other day it was this, I suddenly had

0:19:13.160 --> 0:19:15.919
<v Speaker 1>to know what Mitch McConnell looked like when he was younger,

0:19:16.520 --> 0:19:18.800
<v Speaker 1>and incidentally I could find no evidence of what he

0:19:18.800 --> 0:19:21.240
<v Speaker 1>looked like when he was younger, Like the the earliest

0:19:21.440 --> 0:19:24.560
<v Speaker 1>image I found a Minch McConnell. He was he already

0:19:24.600 --> 0:19:26.919
<v Speaker 1>looked like he was in his fifties. So um, if

0:19:26.920 --> 0:19:30.000
<v Speaker 1>anyone out there can can que me into what he

0:19:30.160 --> 0:19:32.280
<v Speaker 1>looked like, it's stupid, it makes no sense. But for

0:19:32.280 --> 0:19:34.760
<v Speaker 1>some reason, my mind has to know what he looked

0:19:34.800 --> 0:19:36.960
<v Speaker 1>like when he was a younger man for no reason, Like,

0:19:37.000 --> 0:19:39.960
<v Speaker 1>I'm not obsessed with mint McConnell in any way shape

0:19:40.040 --> 0:19:43.040
<v Speaker 1>or form in a negative repositive. And it's funny. I

0:19:43.080 --> 0:19:44.879
<v Speaker 1>was looking at a paper on mirror neurons, and all

0:19:44.880 --> 0:19:46.880
<v Speaker 1>of a sudden I had the urge or this thing

0:19:46.960 --> 0:19:50.119
<v Speaker 1>bubble up in my brain of was Barbarella supposed to

0:19:50.119 --> 0:19:53.280
<v Speaker 1>be a scientist? And I was like, no, don't stop

0:19:53.320 --> 0:19:55.359
<v Speaker 1>what you're doing right now to look that up. Please don't.

0:19:56.000 --> 0:19:57.760
<v Speaker 1>But then you have to you have to run off

0:19:57.840 --> 0:20:02.280
<v Speaker 1>and uh and hopefully you'll find an answer. I'll get

0:20:02.520 --> 0:20:05.199
<v Speaker 1>thirty minutes just going down the rabbit hole. Well, you

0:20:05.240 --> 0:20:06.960
<v Speaker 1>know how it is that when we talk about memory

0:20:07.000 --> 0:20:09.280
<v Speaker 1>loop and like closing it, you know that that that

0:20:09.760 --> 0:20:12.240
<v Speaker 1>is going to continually pop up for me until I

0:20:12.240 --> 0:20:16.040
<v Speaker 1>go on Google what Barbara Ella's profession was. Yeah, I

0:20:16.040 --> 0:20:18.399
<v Speaker 1>mean I've I've seen the movie several times and I

0:20:18.440 --> 0:20:21.320
<v Speaker 1>can't remember off hands, so I think she was so listeners,

0:20:21.440 --> 0:20:25.440
<v Speaker 1>let us know Barbara Ella. What was her occupation? Mitch McConnell,

0:20:25.480 --> 0:20:27.040
<v Speaker 1>what do you do look like when he's a teenager?

0:20:27.680 --> 0:20:30.080
<v Speaker 1>All right, we should probably take a quick break and

0:20:30.119 --> 0:20:32.320
<v Speaker 1>when we get back, we are going to talk about

0:20:32.320 --> 0:20:43.360
<v Speaker 1>outsourcing your identity. Alright, we're back. What is your favorite

0:20:43.760 --> 0:20:47.840
<v Speaker 1>scene in Barbaralla? Well, there's so there's so much. I mean,

0:20:47.880 --> 0:20:49.879
<v Speaker 1>the thirteen year old boy and me still likes the

0:20:50.320 --> 0:20:53.280
<v Speaker 1>opening credits when she's floating around. But then there's the

0:20:53.320 --> 0:20:56.879
<v Speaker 1>weird stuff with the dolls attacking and the ice. There's

0:20:56.920 --> 0:20:59.240
<v Speaker 1>the queen with the horn coming out of her head,

0:20:59.280 --> 0:21:03.280
<v Speaker 1>the leather peep bowl, the angel dude, the orgasm machine.

0:21:03.359 --> 0:21:07.159
<v Speaker 1>I mean, it's just NonStop. Yeah, I think it's the

0:21:07.240 --> 0:21:10.280
<v Speaker 1>dolls with the razor sharp teeth that might be my favorite,

0:21:10.280 --> 0:21:13.119
<v Speaker 1>but you're right, it's hard to pick. All right. Um.

0:21:13.200 --> 0:21:16.600
<v Speaker 1>In the past, we have talked about something called the Panopticon,

0:21:16.720 --> 0:21:18.840
<v Speaker 1>and we talked about how when it comes to data

0:21:19.080 --> 0:21:24.040
<v Speaker 1>data tracking, UM, we have willingly handed ourselves over to

0:21:24.080 --> 0:21:26.960
<v Speaker 1>the pan panopticon that that I in the corporate sky

0:21:27.119 --> 0:21:30.679
<v Speaker 1>that tags every move we make on the Internet. That's right,

0:21:30.720 --> 0:21:33.960
<v Speaker 1>I mean cookies signaling where we've been. Uh. You know,

0:21:34.040 --> 0:21:39.160
<v Speaker 1>you're logging into into Facebook to view various accounts, various

0:21:39.320 --> 0:21:43.560
<v Speaker 1>news organizations, etcetera. So companies like Facebook ended up having

0:21:43.600 --> 0:21:46.800
<v Speaker 1>this rather remarkable picture of who and what you are,

0:21:46.960 --> 0:21:50.320
<v Speaker 1>just based on little individual bits about your interest. Because

0:21:50.320 --> 0:21:52.800
<v Speaker 1>not only do they know, well, here she is interested

0:21:52.840 --> 0:21:54.919
<v Speaker 1>in this, then they know well, if he or she

0:21:55.040 --> 0:21:57.199
<v Speaker 1>is interested in this, and they likely line up with

0:21:57.200 --> 0:22:01.440
<v Speaker 1>certain demographics surrounding that fan base. And it gets very analytical.

0:22:01.800 --> 0:22:04.640
<v Speaker 1>But in a sense, Facebook ends up knowing you better

0:22:04.680 --> 0:22:07.199
<v Speaker 1>than you know yourself. Yeah, and we'll get to some

0:22:07.320 --> 0:22:10.199
<v Speaker 1>of those uh analytics and how robust they are and

0:22:10.200 --> 0:22:12.040
<v Speaker 1>how they can predict what you're going to do and

0:22:12.040 --> 0:22:14.240
<v Speaker 1>who you may be about. But first I wanted to

0:22:14.240 --> 0:22:17.399
<v Speaker 1>share this tidbit from Slate magazine. It's an article by

0:22:17.520 --> 0:22:19.959
<v Speaker 1>Ed Finn, and he says, these days, when a computer

0:22:19.960 --> 0:22:22.360
<v Speaker 1>crunches the numbers and tells you this is who you are,

0:22:22.480 --> 0:22:25.280
<v Speaker 1>it's hard to contradict because there's more data about you

0:22:25.320 --> 0:22:28.680
<v Speaker 1>in the machine than there is in your head. Algorithms

0:22:28.720 --> 0:22:31.679
<v Speaker 1>are most effective at curating the information that's hardest for

0:22:31.760 --> 0:22:33.800
<v Speaker 1>us to hold in our heads. How long we talked

0:22:33.840 --> 0:22:36.040
<v Speaker 1>to mom, or what day of the week we've splurge

0:22:36.080 --> 0:22:39.080
<v Speaker 1>on an extra cookie? And I thought, yeah, that that

0:22:39.240 --> 0:22:42.760
<v Speaker 1>is right. There's a kind of a data read out

0:22:42.760 --> 0:22:45.000
<v Speaker 1>of yourself. It doesn't mean that's you necessarily, but it

0:22:45.080 --> 0:22:47.240
<v Speaker 1>might give you a clearer picture of the ways that

0:22:47.320 --> 0:22:50.600
<v Speaker 1>you behave at least the way that you're manifesting. I

0:22:50.600 --> 0:22:54.080
<v Speaker 1>guess now. One of the most extreme examples of the

0:22:54.080 --> 0:22:58.080
<v Speaker 1>predictive power of analytics, I think it is a Facebook example,

0:22:58.560 --> 0:23:01.280
<v Speaker 1>and it's from a user name that who detailed on

0:23:01.440 --> 0:23:06.480
<v Speaker 1>BuzzFeed how Facebook sorted out his sexual identity before anyone

0:23:06.520 --> 0:23:10.000
<v Speaker 1>else did. Right he uh. He He ended up seeing

0:23:10.000 --> 0:23:12.679
<v Speaker 1>an ad for for a for an article and it

0:23:12.720 --> 0:23:15.159
<v Speaker 1>was about coming out as gay. Yes, it was like

0:23:15.200 --> 0:23:17.040
<v Speaker 1>how to come out as gay or something to that effect, like,

0:23:17.080 --> 0:23:18.800
<v Speaker 1>so you've decided to come out, and here are the

0:23:18.840 --> 0:23:21.679
<v Speaker 1>events that led up to that. Because he was mortified

0:23:21.720 --> 0:23:23.840
<v Speaker 1>by this, because he thought, what is going on is

0:23:23.920 --> 0:23:27.399
<v Speaker 1>Facebook looking at my text messages on my iPhone? Because

0:23:27.400 --> 0:23:31.160
<v Speaker 1>the night before he had received that advertisement, he had

0:23:31.240 --> 0:23:33.640
<v Speaker 1>texted a friend for some advice on how to come

0:23:33.640 --> 0:23:36.160
<v Speaker 1>out to his parents. Yeah, because if anyone's not aware,

0:23:36.200 --> 0:23:38.080
<v Speaker 1>like this is still this is a huge deal in

0:23:38.359 --> 0:23:41.800
<v Speaker 1>an individual's life when they when they come out, even

0:23:41.840 --> 0:23:45.400
<v Speaker 1>just you know, partially to people in their surroundings about

0:23:45.400 --> 0:23:48.199
<v Speaker 1>their sexual identity. Right, this is very sensitive information. And

0:23:48.240 --> 0:23:51.040
<v Speaker 1>he wanted to try to get to the the end

0:23:51.080 --> 0:23:53.320
<v Speaker 1>of this and figure out how Facebook has served him

0:23:53.400 --> 0:23:57.080
<v Speaker 1>up such a an on target advertisement. Now it seems

0:23:57.160 --> 0:24:00.040
<v Speaker 1>like it's probably just coincidence, but he went for to

0:24:00.520 --> 0:24:03.439
<v Speaker 1>all of his activity on Facebook and everything that he

0:24:03.520 --> 0:24:06.719
<v Speaker 1>had ever liked or identified with had nothing to do

0:24:07.200 --> 0:24:11.040
<v Speaker 1>with being gay. And the only thing that might have

0:24:11.200 --> 0:24:14.879
<v Speaker 1>given Facebook a clue is that he made a comment

0:24:14.920 --> 0:24:18.160
<v Speaker 1>on a friend's link um and that the friends link

0:24:18.320 --> 0:24:22.520
<v Speaker 1>was Ohio Senator Rob Portman announced his support for marriage equality,

0:24:22.600 --> 0:24:25.320
<v Speaker 1>and his comment was just saying that nothing is cut

0:24:25.320 --> 0:24:30.600
<v Speaker 1>and dried, that's all. And most likely those algorithms, again

0:24:30.920 --> 0:24:36.240
<v Speaker 1>are pretty robust enough to have delivered him an advertisement

0:24:36.720 --> 0:24:40.440
<v Speaker 1>about sexuality and coming out. So, I mean, for some people,

0:24:40.480 --> 0:24:43.760
<v Speaker 1>obviously it's going to raise questions about you know why

0:24:43.880 --> 0:24:46.600
<v Speaker 1>he had just texted the night before and then received

0:24:46.920 --> 0:24:49.639
<v Speaker 1>the advertisement, but most likely again this just had to

0:24:49.680 --> 0:24:52.520
<v Speaker 1>do on that that one comment that he made, because

0:24:52.520 --> 0:24:55.520
<v Speaker 1>we're putting so much of ourselves out there into the

0:24:55.560 --> 0:24:58.719
<v Speaker 1>cloud that you know, we're building this kind of reflection

0:24:58.840 --> 0:25:01.840
<v Speaker 1>of who and what we are. Yeah, there's a there's

0:25:01.880 --> 0:25:06.879
<v Speaker 1>a fabulous episode of Charlie Brooker's Black Mirror that that

0:25:06.880 --> 0:25:10.879
<v Speaker 1>that utilizes this, where an individual dies passes away, and

0:25:10.920 --> 0:25:13.680
<v Speaker 1>that individual happen to be a heavy social media user

0:25:13.680 --> 0:25:16.439
<v Speaker 1>and this takes place in a fictional near future. But

0:25:16.560 --> 0:25:19.399
<v Speaker 1>after this happens, there's a service that allows uh that

0:25:19.640 --> 0:25:23.199
<v Speaker 1>allows you to communicate with sort of a reassembly of

0:25:23.240 --> 0:25:26.720
<v Speaker 1>that persona based on the information that they have placed online.

0:25:26.760 --> 0:25:30.399
<v Speaker 1>So essentially using the aga the algorithmic understanding of a

0:25:30.440 --> 0:25:33.719
<v Speaker 1>departed loved one to rebuild them in the digital world,

0:25:34.119 --> 0:25:36.240
<v Speaker 1>which we've talked about before. I just wonder if you

0:25:36.320 --> 0:25:41.440
<v Speaker 1>try to create your own image of yourself algorithmically how

0:25:42.320 --> 0:25:44.879
<v Speaker 1>and then sort of communicate with that person or that

0:25:44.960 --> 0:25:47.919
<v Speaker 1>being or that information, how close would that be to

0:25:48.200 --> 0:25:51.240
<v Speaker 1>who you feel you actually are? Yeah, well, there it

0:25:51.280 --> 0:25:53.960
<v Speaker 1>seems like you get into that whole issue about is

0:25:54.000 --> 0:25:57.080
<v Speaker 1>there a single unified me? You know, because I'm different.

0:25:57.119 --> 0:25:59.199
<v Speaker 1>I'm a different person inside, I'm a different person with

0:25:59.200 --> 0:26:03.080
<v Speaker 1>different people. We have mentioned this before, but it probably

0:26:03.080 --> 0:26:07.119
<v Speaker 1>bears mentioning again that web surfing habits may be able

0:26:07.160 --> 0:26:11.679
<v Speaker 1>to predict depression. You now, this is a two and

0:26:11.680 --> 0:26:15.760
<v Speaker 1>twelve study from Missouri University of Science and Technology. We're

0:26:15.800 --> 0:26:19.840
<v Speaker 1>talking about depression screening questionnaire that was administered to two

0:26:20.080 --> 0:26:24.840
<v Speaker 1>d and sixteen students. Thirty percent um were identified as

0:26:24.880 --> 0:26:29.639
<v Speaker 1>having perhaps depression. And what they did is they gained

0:26:29.720 --> 0:26:33.720
<v Speaker 1>access to that thirty percent of their internet usage, of

0:26:33.760 --> 0:26:35.840
<v Speaker 1>course with their permission. And what they found is that

0:26:35.840 --> 0:26:39.560
<v Speaker 1>depressed students tended to email an instant message more frequently,

0:26:39.720 --> 0:26:42.240
<v Speaker 1>and we're more likely to download videos or songs and

0:26:42.280 --> 0:26:46.160
<v Speaker 1>play more online games than those who weren't depressed. Of course,

0:26:46.200 --> 0:26:47.960
<v Speaker 1>I kind of take issue with that because sometimes I

0:26:47.960 --> 0:26:50.439
<v Speaker 1>think it's a matter of how much time you have

0:26:50.520 --> 0:26:54.760
<v Speaker 1>on your hands, and we are talking about students. Yeah, yeah,

0:26:54.800 --> 0:26:58.000
<v Speaker 1>it's true, and you know, it's also worth saying. And

0:26:58.200 --> 0:27:00.840
<v Speaker 1>it's also which which comes first, right, is their situations

0:27:00.880 --> 0:27:02.520
<v Speaker 1>where if one has a lot of free time on

0:27:02.560 --> 0:27:04.600
<v Speaker 1>their hands, maybe they're a little more prone to depression,

0:27:04.920 --> 0:27:08.119
<v Speaker 1>or maybe if something happens in one's life. That is,

0:27:08.280 --> 0:27:10.160
<v Speaker 1>you know, that might lead to depression. It may also

0:27:10.240 --> 0:27:12.480
<v Speaker 1>lead to a little more extra time, so you lose

0:27:12.480 --> 0:27:15.840
<v Speaker 1>your job. So I mean it's hard to really to

0:27:15.960 --> 0:27:18.040
<v Speaker 1>track it and pin it down to sus up. And

0:27:18.080 --> 0:27:21.679
<v Speaker 1>then what do you make of people who are life bloggers? Right?

0:27:21.760 --> 0:27:25.280
<v Speaker 1>People who are doing this on purpose. They're taking as

0:27:25.400 --> 0:27:28.560
<v Speaker 1>much data as they can and trying to make a

0:27:28.600 --> 0:27:31.840
<v Speaker 1>story of themselves about it intentionally, right, And we're talking

0:27:31.840 --> 0:27:35.639
<v Speaker 1>about like people who produce annual reports of their activity

0:27:35.920 --> 0:27:40.080
<v Speaker 1>as obsessively logged throughout the year, you know, which which

0:27:40.080 --> 0:27:41.880
<v Speaker 1>again kind of comes back to that idea of people

0:27:41.880 --> 0:27:45.440
<v Speaker 1>with photographic memories as as ultimately suffering from a severe

0:27:45.960 --> 0:27:48.440
<v Speaker 1>self obsession. And that's where all of this comes from.

0:27:48.480 --> 0:27:51.240
<v Speaker 1>This is a kind of the externalation of that using

0:27:52.000 --> 0:27:55.280
<v Speaker 1>various uh, you know, either record keeping devices or outright

0:27:55.359 --> 0:27:59.879
<v Speaker 1>social media devices to to just keep very precise records

0:27:59.880 --> 0:28:04.080
<v Speaker 1>of what's going on and externalizing all of their memory. Well,

0:28:04.119 --> 0:28:07.520
<v Speaker 1>and that's where this idea of the future of outsourcing

0:28:07.640 --> 0:28:11.760
<v Speaker 1>memory comes into play, because if just even ten years ago,

0:28:11.880 --> 0:28:15.199
<v Speaker 1>we weren't that dependent on our our smart devices, our smartphones,

0:28:16.440 --> 0:28:18.920
<v Speaker 1>what is the next ten years gonna look like when

0:28:18.920 --> 0:28:23.440
<v Speaker 1>you have something like Google glass amassing data in an

0:28:23.440 --> 0:28:25.920
<v Speaker 1>intentional way, right, I mean we're talking about video, we're

0:28:25.920 --> 0:28:29.680
<v Speaker 1>talking about photographs, um, and we're talking about uploading all

0:28:29.720 --> 0:28:33.800
<v Speaker 1>of that to the cloud. Yeah, I mean because these

0:28:33.800 --> 0:28:37.280
<v Speaker 1>photographs we take especially, I mean, they're they're they mean

0:28:37.280 --> 0:28:39.280
<v Speaker 1>a lot to us. You know, we're taking pictures of

0:28:39.280 --> 0:28:41.120
<v Speaker 1>our children, We're taking pictures of the places we go,

0:28:41.280 --> 0:28:42.560
<v Speaker 1>and like some of these end up being like the

0:28:42.640 --> 0:28:45.600
<v Speaker 1>last photographs of people before they die. You know, these

0:28:45.600 --> 0:28:48.800
<v Speaker 1>are these are essential things. And then for that to

0:28:48.800 --> 0:28:51.880
<v Speaker 1>to say suddenly vanished because you're you know, your phone

0:28:51.920 --> 0:28:54.080
<v Speaker 1>was lost or your account was hacked, like that could

0:28:54.160 --> 0:28:58.960
<v Speaker 1>be heartbreaking, right. So you know, you have things like Memoir,

0:28:59.040 --> 0:29:02.440
<v Speaker 1>which is an app that will sink and store photos

0:29:02.440 --> 0:29:04.400
<v Speaker 1>from your phone and your computer in the cloud, which

0:29:04.400 --> 0:29:05.840
<v Speaker 1>makes sense, right because you have all this stuff, what

0:29:05.880 --> 0:29:08.160
<v Speaker 1>do you do with it? And it organizes it all

0:29:08.240 --> 0:29:10.520
<v Speaker 1>by date and then pulls in data. This is the

0:29:10.560 --> 0:29:13.800
<v Speaker 1>interesting thing from social networks like Facebook, Instagram in four

0:29:13.840 --> 0:29:17.800
<v Speaker 1>square to provide more social context. So the idea here

0:29:18.560 --> 0:29:21.040
<v Speaker 1>that the co founder Lee Hoffman is trying to hone

0:29:21.040 --> 0:29:23.840
<v Speaker 1>in on is that he can create they can create

0:29:24.600 --> 0:29:27.080
<v Speaker 1>something like a memory, a real memory, because we know

0:29:27.120 --> 0:29:29.480
<v Speaker 1>a memory isn't just like a one thing. We know

0:29:29.560 --> 0:29:32.959
<v Speaker 1>it's connected to all sorts of stuff, probably things that

0:29:33.000 --> 0:29:35.600
<v Speaker 1>we can't even you know, quantify quite yet, but we

0:29:35.680 --> 0:29:37.640
<v Speaker 1>know that a memory has to do with smell and

0:29:37.680 --> 0:29:39.240
<v Speaker 1>taste and what you see at the time and what

0:29:39.320 --> 0:29:41.320
<v Speaker 1>you feel at the time is just pegged all these

0:29:41.400 --> 0:29:44.800
<v Speaker 1>different associations. Yes, and it's and and you can forget it,

0:29:44.840 --> 0:29:46.960
<v Speaker 1>and you can also you alter it every time you

0:29:46.960 --> 0:29:48.640
<v Speaker 1>you look at it, and it can be flawed for

0:29:48.640 --> 0:29:50.520
<v Speaker 1>a number of reasons. But what we're talking about here

0:29:50.560 --> 0:29:53.160
<v Speaker 1>is there the recording of saying, you know, actual image

0:29:53.200 --> 0:29:55.120
<v Speaker 1>of what happened, or an actual audio of what happened,

0:29:55.240 --> 0:29:57.560
<v Speaker 1>or a GPS tag of exactly where you were at

0:29:57.560 --> 0:30:00.800
<v Speaker 1>a given time. So memory in a sense becomes more

0:30:00.920 --> 0:30:04.959
<v Speaker 1>more exact. And oddly enough this factors and do another

0:30:05.000 --> 0:30:07.920
<v Speaker 1>episode of Black Mirror, The Entire History of You, which

0:30:07.920 --> 0:30:10.960
<v Speaker 1>came out in two thousand and eleven, UH and Black Mirror,

0:30:11.000 --> 0:30:14.080
<v Speaker 1>by the way, excellent series, but only for our mature

0:30:14.440 --> 0:30:17.000
<v Speaker 1>audience members out there, because it deals with some some

0:30:17.000 --> 0:30:21.600
<v Speaker 1>some pretty dark, bleak UH subject matter, and this particular episode,

0:30:21.760 --> 0:30:24.440
<v Speaker 1>the entire history of you. All of the individuals in it,

0:30:24.480 --> 0:30:26.800
<v Speaker 1>at least those who can afford it, have this thing

0:30:26.840 --> 0:30:31.240
<v Speaker 1>called a grain implanted. It's like a brain implant, and

0:30:31.320 --> 0:30:35.120
<v Speaker 1>it basically takes anything they see is recorded, like all

0:30:35.160 --> 0:30:37.400
<v Speaker 1>just the videotape of their entire life is seen through

0:30:37.440 --> 0:30:40.680
<v Speaker 1>their eyes, is recorded and then can be recalled later,

0:30:40.920 --> 0:30:44.200
<v Speaker 1>can be inspected, say at the airport before you board

0:30:44.200 --> 0:30:45.640
<v Speaker 1>a plane, they want to see your you know, your

0:30:46.160 --> 0:30:48.640
<v Speaker 1>flash through your last forty eight hours to make sure

0:30:48.680 --> 0:30:52.560
<v Speaker 1>you're not up to any any mischief. And another like

0:30:52.600 --> 0:30:56.280
<v Speaker 1>and basically the whole episode explores some of the various complications,

0:30:56.760 --> 0:30:59.480
<v Speaker 1>uh and traumas that can occur when you have that

0:30:59.600 --> 0:31:01.880
<v Speaker 1>kind of you call it, you're disposed. You know, that's

0:31:01.880 --> 0:31:03.720
<v Speaker 1>really interesting because I was just thinking about this other

0:31:03.960 --> 0:31:06.360
<v Speaker 1>device is called me Meadow, and it's a wearable camera

0:31:06.440 --> 0:31:11.240
<v Speaker 1>and it takes um five megapixel pictures every thirty seconds. Yeah,

0:31:11.280 --> 0:31:13.240
<v Speaker 1>it's like that kind of thing. Yeah, in two thou

0:31:13.440 --> 0:31:16.160
<v Speaker 1>eleven it was science fiction, near future science fiction, but

0:31:16.200 --> 0:31:18.480
<v Speaker 1>now we're already seeing the stuff rollout. And then you

0:31:18.480 --> 0:31:22.200
<v Speaker 1>have something called life Logger, which is actually another device

0:31:22.360 --> 0:31:25.719
<v Speaker 1>that will document your life for you sort it, upload it,

0:31:26.080 --> 0:31:29.040
<v Speaker 1>contextualize it. And I was thinking about this movie called

0:31:29.120 --> 0:31:30.440
<v Speaker 1>Until the End of the World. I think it came

0:31:30.480 --> 0:31:32.960
<v Speaker 1>out in the eighties but I can't remember. Um but

0:31:33.160 --> 0:31:34.880
<v Speaker 1>in it. The reason I bring it up is because

0:31:34.920 --> 0:31:38.760
<v Speaker 1>it's this post apocalyptic world and people have access to

0:31:39.320 --> 0:31:43.640
<v Speaker 1>their memories just like a film on these devices which

0:31:43.680 --> 0:31:48.120
<v Speaker 1>kind of looks like iPads now um or mini air iPads. Uh.

0:31:48.320 --> 0:31:52.680
<v Speaker 1>But anyway, they become completely obsessed in hamstrung in their

0:31:52.720 --> 0:31:56.640
<v Speaker 1>efforts to even kind of move forward in this life

0:31:56.640 --> 0:32:00.560
<v Speaker 1>because they just keep going over this information of excessively

0:32:00.600 --> 0:32:02.880
<v Speaker 1>of how their lives used to be. Yeah, I mean

0:32:02.880 --> 0:32:05.840
<v Speaker 1>it instantly brings to mind, you know, very very Buddhist

0:32:05.880 --> 0:32:09.480
<v Speaker 1>ideas of of peace. You know about how if you

0:32:09.840 --> 0:32:12.480
<v Speaker 1>if you were shackled to the past or shackle to

0:32:12.560 --> 0:32:15.640
<v Speaker 1>the future, then you're not really experiencing any amount of freedom.

0:32:15.680 --> 0:32:17.120
<v Speaker 1>You know, you're not living in the in the moment

0:32:17.160 --> 0:32:20.080
<v Speaker 1>at all. And it's it's important that we forget things,

0:32:20.120 --> 0:32:22.560
<v Speaker 1>you know. It's easy, it's easy to to discount that

0:32:22.880 --> 0:32:24.440
<v Speaker 1>and you know say, oh, I wish I remember this,

0:32:24.520 --> 0:32:26.520
<v Speaker 1>or I musha remembered that. And I was just thinking,

0:32:27.000 --> 0:32:29.239
<v Speaker 1>you know, we're talking about photographs. So, like, imagine a

0:32:29.240 --> 0:32:31.920
<v Speaker 1>time not too long ago where you had a loved

0:32:31.920 --> 0:32:34.960
<v Speaker 1>one die and and you know, if you didn't have

0:32:35.040 --> 0:32:38.240
<v Speaker 1>access to you know, paintings or drawings or whatever, you

0:32:38.240 --> 0:32:40.880
<v Speaker 1>could easily forget that person's face in a matter of time.

0:32:40.920 --> 0:32:42.600
<v Speaker 1>You know it would you would, or at least you

0:32:42.600 --> 0:32:44.280
<v Speaker 1>would you reach that point where we would doubt your

0:32:44.280 --> 0:32:46.800
<v Speaker 1>own memory of their face. And that's that's kind of

0:32:46.800 --> 0:32:48.840
<v Speaker 1>powerful to think about. But on the other hand, we

0:32:48.880 --> 0:32:51.160
<v Speaker 1>need to be able to forget things like painful memories

0:32:51.200 --> 0:32:54.360
<v Speaker 1>need to dull over time, Like time doesn't heal all wounds,

0:32:54.440 --> 0:32:56.600
<v Speaker 1>but it does feel some wounds, and we need those

0:32:56.600 --> 0:32:58.800
<v Speaker 1>wounds to heal well. If you have a memory that's

0:32:58.800 --> 0:33:01.960
<v Speaker 1>particularly special to you, the ability to dwell upon it

0:33:02.000 --> 0:33:04.720
<v Speaker 1>and obsess on it, does it become trite? Then it

0:33:04.960 --> 0:33:08.320
<v Speaker 1>becomes so well known and so well trod territory that

0:33:08.360 --> 0:33:13.719
<v Speaker 1>it becomes kind of dull to you. Yeah, potentially. Yeah, alright.

0:33:13.760 --> 0:33:15.600
<v Speaker 1>So the next thing we're gonna talk about before we

0:33:15.640 --> 0:33:19.360
<v Speaker 1>wrap things up here about outsourcing memory is something called

0:33:19.440 --> 0:33:24.320
<v Speaker 1>a neuroprosthesis, and I kind of want one of these.

0:33:24.520 --> 0:33:28.479
<v Speaker 1>It's not available for humans yet, but I see advantages here.

0:33:28.520 --> 0:33:31.800
<v Speaker 1>There's a team at wake Force University headed up by

0:33:31.840 --> 0:33:35.600
<v Speaker 1>Sam dead Wilder and by the way, funded this research

0:33:35.680 --> 0:33:39.680
<v Speaker 1>was funded by DARPA, and they created this neuropros thesis

0:33:39.720 --> 0:33:45.040
<v Speaker 1>that promotes task specific neural firing. So what they're talking

0:33:45.080 --> 0:33:49.800
<v Speaker 1>about is of course racist macaques, right, and which is

0:33:49.840 --> 0:33:51.800
<v Speaker 1>a huge step by the way that they're using these

0:33:51.800 --> 0:33:54.200
<v Speaker 1>primates as supposed to rats, which they're doing they've been

0:33:54.240 --> 0:33:57.360
<v Speaker 1>doing for years, um. But they take an array of

0:33:57.400 --> 0:34:00.800
<v Speaker 1>electrodes and they implant them into the hippocamp us of

0:34:00.880 --> 0:34:05.320
<v Speaker 1>the monkeys and they're able to both record neural activity

0:34:05.360 --> 0:34:08.959
<v Speaker 1>and stimulate it. And then using a mathematical model called

0:34:09.160 --> 0:34:12.240
<v Speaker 1>MEMO m I m O, the researchers determined the pattern

0:34:12.320 --> 0:34:15.799
<v Speaker 1>of activity that was seen when each animal correctly performed

0:34:15.840 --> 0:34:18.920
<v Speaker 1>each type of trial, which is called a strong code,

0:34:18.920 --> 0:34:21.760
<v Speaker 1>and then when they failed, which is called a weak code.

0:34:22.360 --> 0:34:25.200
<v Speaker 1>Now that the end all being of this thing is

0:34:25.239 --> 0:34:28.080
<v Speaker 1>that they were able to go in and manipulate the

0:34:28.200 --> 0:34:30.719
<v Speaker 1>strong code when they were going back to do this

0:34:30.840 --> 0:34:36.759
<v Speaker 1>specific task and then bolster the brain's memory the response

0:34:36.880 --> 0:34:39.239
<v Speaker 1>of what to do next, that is the correct thing

0:34:39.320 --> 0:34:43.120
<v Speaker 1>to do next. That is crazy, it's essentially an electronic

0:34:43.160 --> 0:34:46.040
<v Speaker 1>brain enhancer. Yes, and doesn't that kind of I mean

0:34:46.080 --> 0:34:48.600
<v Speaker 1>for certain tasks that seems like it might be kind

0:34:48.600 --> 0:34:52.239
<v Speaker 1>of lovely, right, I mean of assuming you can turn

0:34:52.280 --> 0:34:55.360
<v Speaker 1>it off, turn it on. But then some people might say, well,

0:34:55.360 --> 0:34:57.160
<v Speaker 1>why would you ever turn it off? And and to

0:34:57.200 --> 0:35:00.120
<v Speaker 1>what extent does it become like uh, you know, the

0:35:00.120 --> 0:35:03.920
<v Speaker 1>the issue of say, at all prescriptions in in in school.

0:35:04.120 --> 0:35:05.759
<v Speaker 1>You know, you might become addicted. Like you we were

0:35:05.800 --> 0:35:08.280
<v Speaker 1>like I don't know how to think without this thing exactly,

0:35:08.360 --> 0:35:11.080
<v Speaker 1>or I think I essentially they all look around you

0:35:11.120 --> 0:35:14.279
<v Speaker 1>a bit about electronic brain enhancers. Eat, so they show

0:35:14.360 --> 0:35:17.719
<v Speaker 1>somebody with that's addicted to electronic brain enhancers and they're

0:35:17.719 --> 0:35:19.480
<v Speaker 1>just like sweating in a room and they have like

0:35:19.520 --> 0:35:23.120
<v Speaker 1>several these little electroids attached to their their head. But yeah,

0:35:23.120 --> 0:35:25.480
<v Speaker 1>but you get into issues like is it fair that

0:35:25.560 --> 0:35:28.520
<v Speaker 1>some people have have have these things and some people don't,

0:35:28.840 --> 0:35:31.760
<v Speaker 1>and then there are some people too dependent upon them. Uh,

0:35:31.800 --> 0:35:34.680
<v Speaker 1>it gets our cybernetic future is is weird? Well, does

0:35:34.719 --> 0:35:36.959
<v Speaker 1>that take away the sense of free will to write?

0:35:37.000 --> 0:35:39.759
<v Speaker 1>Because narrative is something we shape and we decide how

0:35:39.760 --> 0:35:43.160
<v Speaker 1>we're going to report the facts and and think about things,

0:35:43.360 --> 0:35:45.040
<v Speaker 1>and if it's there, if there are a set of

0:35:45.080 --> 0:35:48.760
<v Speaker 1>algorithms doing that for us, maybe then we don't really

0:35:48.800 --> 0:35:51.359
<v Speaker 1>have the free will we think we have. Yeah, that's

0:35:51.360 --> 0:35:53.480
<v Speaker 1>a that's a good, good point. And another thing about

0:35:53.520 --> 0:35:55.799
<v Speaker 1>algorithms to keep in mind too, To go back to

0:35:55.800 --> 0:35:59.840
<v Speaker 1>transactive memory for a second. Transactive memory works, it works.

0:36:00.080 --> 0:36:03.040
<v Speaker 1>Been using it for a while again, externalizing our memory

0:36:03.040 --> 0:36:05.440
<v Speaker 1>and the people around us. And again we're treating the

0:36:05.480 --> 0:36:07.719
<v Speaker 1>Internet the cloud more like a person than we're using

0:36:07.719 --> 0:36:11.319
<v Speaker 1>transactive memory when we engage with the cloud. But transactive

0:36:11.360 --> 0:36:13.600
<v Speaker 1>memory works best when you have a sense of how

0:36:13.640 --> 0:36:17.680
<v Speaker 1>your partner's mind works, how your how the coworker's mind work,

0:36:17.760 --> 0:36:22.360
<v Speaker 1>how your your mates mind works, etcetera. Um. With the Internet, though,

0:36:22.920 --> 0:36:25.200
<v Speaker 1>who knows the mind of the internet. The the the

0:36:25.239 --> 0:36:29.600
<v Speaker 1>Internet is not a person. It's this this vast uh

0:36:29.640 --> 0:36:34.040
<v Speaker 1>sea of knowledge, and it's ruled over by algorithms, by

0:36:34.200 --> 0:36:38.040
<v Speaker 1>media companies, by search terms and and what kind of

0:36:38.080 --> 0:36:40.360
<v Speaker 1>results that they're gonna they're gonna get you. Uh you

0:36:40.400 --> 0:36:43.400
<v Speaker 1>know again, what kind of what kind of mathematical equation

0:36:43.480 --> 0:36:46.160
<v Speaker 1>is deciding what information you see? What information is hidden

0:36:46.200 --> 0:36:51.040
<v Speaker 1>from you? So that's the quote unquote person that you're

0:36:51.080 --> 0:36:54.359
<v Speaker 1>that you're externalizing your memory in. That's interesting to look

0:36:54.400 --> 0:36:56.319
<v Speaker 1>at it as a partnership. And if you don't know

0:36:56.400 --> 0:36:58.239
<v Speaker 1>what the other side of that is, then how can

0:36:58.320 --> 0:37:01.640
<v Speaker 1>you really offshore that memory in a way that makes

0:37:01.640 --> 0:37:03.719
<v Speaker 1>you feel like okay about it? Yeah? I mean I

0:37:03.719 --> 0:37:05.799
<v Speaker 1>wouldn't go so far as to say that we are

0:37:05.840 --> 0:37:09.200
<v Speaker 1>outsourcing our memory to this dark, unknowable god, but it's

0:37:09.239 --> 0:37:12.400
<v Speaker 1>at least a gray, unknowable god. It's all part of

0:37:12.400 --> 0:37:15.040
<v Speaker 1>the Panopticon. It is, I have to say it that

0:37:15.040 --> 0:37:20.120
<v Speaker 1>way contractually, Okay. So it's an eye opening topic. Just

0:37:20.239 --> 0:37:23.800
<v Speaker 1>researching it made me really think about some of the

0:37:24.560 --> 0:37:28.320
<v Speaker 1>ways that I approach memory in my in my private life,

0:37:28.760 --> 0:37:31.799
<v Speaker 1>in my my home life, even in in in my

0:37:31.880 --> 0:37:35.879
<v Speaker 1>work life. Here, like, I can definitely see myself outsourcing

0:37:36.000 --> 0:37:38.919
<v Speaker 1>some memory test to you. Hopefully not too many of them,

0:37:39.160 --> 0:37:41.680
<v Speaker 1>but I know there are things. For instance, someone will

0:37:41.680 --> 0:37:43.839
<v Speaker 1>ask me about an episode we've done and they'll be like, oh,

0:37:43.840 --> 0:37:45.640
<v Speaker 1>you did that episode on such and such, and I'll

0:37:45.640 --> 0:37:48.200
<v Speaker 1>say and I'll either say or think, well, I don't

0:37:48.200 --> 0:37:50.399
<v Speaker 1>really recall that one all that much because I think

0:37:50.480 --> 0:37:52.960
<v Speaker 1>that the part you're asking about was a portion of

0:37:52.960 --> 0:37:55.880
<v Speaker 1>the podcast that Julie really had more of a handle on,

0:37:56.040 --> 0:37:58.200
<v Speaker 1>so like, on some level, I was saying, I don't

0:37:58.239 --> 0:37:59.880
<v Speaker 1>need to know that, because Julie is going to know that,

0:38:00.120 --> 0:38:02.319
<v Speaker 1>and vice versa, and I think it just kind of

0:38:02.400 --> 0:38:04.760
<v Speaker 1>brings home this idea that no man is an island

0:38:04.760 --> 0:38:07.400
<v Speaker 1>and to himself right right, as romantic as that idea is,

0:38:07.560 --> 0:38:09.319
<v Speaker 1>I mean, especially if you know, if you're a writer,

0:38:09.400 --> 0:38:11.480
<v Speaker 1>you're an artist, or you're a you know, a scientist

0:38:11.520 --> 0:38:13.560
<v Speaker 1>working on your own in the dark. We like to

0:38:13.600 --> 0:38:16.880
<v Speaker 1>think that where this there were this brain, this single

0:38:16.960 --> 0:38:19.680
<v Speaker 1>brain in the universe. But it's not that simple. We're

0:38:19.680 --> 0:38:22.000
<v Speaker 1>a brain in a body, and that brain that that

0:38:22.120 --> 0:38:26.640
<v Speaker 1>embodied brain is sharing a communal space with other embodied brains,

0:38:26.920 --> 0:38:30.120
<v Speaker 1>that's right. Or one big oozy organism, one big slime

0:38:30.120 --> 0:38:32.360
<v Speaker 1>mold trying to make its way through the maze of life.

0:38:33.239 --> 0:38:37.719
<v Speaker 1>It sounds like a good movie, which yeah, yeah, all right,

0:38:37.760 --> 0:38:40.480
<v Speaker 1>So there you have it. I'm sure everyone has some

0:38:40.560 --> 0:38:43.520
<v Speaker 1>interesting feedback on this particular topic, and we would love

0:38:43.560 --> 0:38:45.680
<v Speaker 1>to hear from you about it. Is how how do

0:38:45.719 --> 0:38:49.359
<v Speaker 1>you fear that feel that your memory has changed over

0:38:49.400 --> 0:38:51.239
<v Speaker 1>the course of the past a few decades, if you're

0:38:51.239 --> 0:38:53.960
<v Speaker 1>old enough to actually, um, you know, have have you

0:38:54.160 --> 0:38:56.200
<v Speaker 1>risen up on this this tide of internet and got

0:38:56.280 --> 0:38:58.239
<v Speaker 1>to experience it and then many of you were born

0:38:58.320 --> 0:39:01.120
<v Speaker 1>straight into it and maybe you have some feedback on

0:39:01.160 --> 0:39:03.719
<v Speaker 1>it as well. What do you think about this outsourcing

0:39:03.760 --> 0:39:05.080
<v Speaker 1>of memory and how do you think it's going to

0:39:05.120 --> 0:39:07.239
<v Speaker 1>affect us in the future. You can find us a

0:39:07.320 --> 0:39:09.200
<v Speaker 1>number of different ways, of course, as usual, just go

0:39:09.239 --> 0:39:11.360
<v Speaker 1>to stuff to Blow your Mind dot com. That is

0:39:11.400 --> 0:39:13.920
<v Speaker 1>our home base, that's the mothership. You'll find all the

0:39:13.960 --> 0:39:17.440
<v Speaker 1>podcast episodes there, the blog post, the videos, as well

0:39:17.440 --> 0:39:19.800
<v Speaker 1>as links out to our social media accounts like Twitter,

0:39:19.840 --> 0:39:23.080
<v Speaker 1>Facebook and Tumbler. And if you want to watch the

0:39:23.160 --> 0:39:25.680
<v Speaker 1>video specifically and you want to just be really focused

0:39:25.680 --> 0:39:27.640
<v Speaker 1>on that aspect of what we do, go to YouTube,

0:39:27.680 --> 0:39:30.600
<v Speaker 1>go to mind Stuff Show, hit that follow button and

0:39:30.640 --> 0:39:32.560
<v Speaker 1>then you'll be able to be right there on top

0:39:32.560 --> 0:39:34.880
<v Speaker 1>of everything. Let's put out Yeah, that mind Stuff show.

0:39:35.080 --> 0:39:39.120
<v Speaker 1>It shows us talking like in our human forms, and uh,

0:39:39.280 --> 0:39:42.279
<v Speaker 1>sometimes we we talk about the topics that we already cover,

0:39:42.320 --> 0:39:44.880
<v Speaker 1>and sometimes we go a little bit off script and

0:39:45.120 --> 0:39:47.759
<v Speaker 1>go into other bits of stuff. So yeah, and if

0:39:47.760 --> 0:39:50.560
<v Speaker 1>you've you've checked out the YouTube in the past and

0:39:50.600 --> 0:39:53.480
<v Speaker 1>you're like, I don't like what they're doing, etcetera. Check

0:39:53.520 --> 0:39:55.279
<v Speaker 1>it out in the future, because we have a whole

0:39:55.280 --> 0:39:57.120
<v Speaker 1>bunch of new ideas that are coming out. We've been

0:39:57.160 --> 0:40:00.200
<v Speaker 1>we've been learning how this video thing works as we go,

0:40:00.440 --> 0:40:02.840
<v Speaker 1>and I think we have some truly exciting content and

0:40:02.920 --> 0:40:05.960
<v Speaker 1>we have a lot of fully closed naked man that

0:40:06.000 --> 0:40:09.760
<v Speaker 1>we're featuring. Okay, yeah, good good. You can always finish

0:40:09.760 --> 0:40:12.719
<v Speaker 1>your thought by emailing us that blow the mind at

0:40:12.760 --> 0:40:19.520
<v Speaker 1>Discovery dot com. For more on this and thousands of

0:40:19.560 --> 0:40:28.400
<v Speaker 1>other topics, expeci at how stuff works dot com.