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Speaker 1: What's up? This is the people. Shark haired Damon John

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Speaker 1: with another motivation moment for you courtesy of that moment

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Speaker 1: with Damon don a production of The Black Effect podcast

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Speaker 1: Network and iHeartRadio Now. In nineteen eighty four, Michael Jordan

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Speaker 1: was prepared to sign the deal with Adidas. However, his

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Speaker 1: mother made him sit with this up and coming brand

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Speaker 1: called Nike, and he didn't really want to sup with

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Speaker 1: the brand Niking because Adidas was the end all be

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Speaker 1: all as far as he was discerned, there was nothing

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Speaker 1: need to talk about was nineteen eighty four Nike he

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Speaker 1: gave him a deal half a million dollars a year

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Speaker 1: for five years. It's a five year deal. I'm sure

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Speaker 1: Adidas would have probably given him two million, three million,

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Speaker 1: four million a year. Ladida's shoes and remember they sail,

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Speaker 1: they had soccer and everything else like that, and brand

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Speaker 1: name shoes weren't necessarily big yet. I think only a

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Speaker 1: Tonic have done one or two shoes, and they really

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Speaker 1: was Nike was really just coming up. Remembering this is

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Speaker 1: nineteen eighty four, and also Nike decided to come out

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Speaker 1: with their own shoe for Jordan, call the Air. Jordan, well,

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Speaker 1: Nike sold one hundred and twenty six million dollars worth

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Speaker 1: of air Jordan in the first year, and according to

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Speaker 1: four Michael Jordan has roughly made about one point three

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Speaker 1: billion billion to date from that partnership. Now, why do

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Speaker 1: I love this fact? Could? You should take a meeting

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Speaker 1: with anybody and everybody. A lot of people don't take

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Speaker 1: meetings with the small guys or the people who they

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Speaker 1: think is called guy, the small women's scute me or

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Speaker 1: people who they don't think are worth of value. You

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Speaker 1: should entertain anybody that wants to take a meeting with you,

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Speaker 1: as long as you know that they are repidable, they're

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Speaker 1: good people, and they may need a shot. And think

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Speaker 1: about it. Like when I did the deal with Bomba

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Speaker 1: Socks on shar Tank, I didn't want to invest in socks.

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Speaker 1: Why because I already have a bunch of clothing companies.

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Speaker 1: I already have inventory of a massive amount of socks.

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Speaker 1: I also can't advertise on socks meeting. You can't have

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Speaker 1: a big splash logo out there. So how somebody said, Wow,

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Speaker 1: I like that shirt or that brand or that product.

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Speaker 1: That'll let me go and find it right. Very hard

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Speaker 1: to advertise the market but I did the deal with

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Speaker 1: the guys ended up becoming the number one brand in

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Speaker 1: shar Tank history that everybody invested in, and they symbiotically

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Speaker 1: taught me other things on how the market is moving today.

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Speaker 1: What else can we learn from Michael Jordan and the

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Speaker 1: deal with Nike. Listen to your mother. Always listen to

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Speaker 1: your mother. Your mother knows what's best for you. Often.

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Speaker 1: I remember bringing my mother to my first meeting, and

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Speaker 1: I talk about it a little bit in Powership. I

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Speaker 1: remember bringing her to my first meeting with my partners

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Speaker 1: who are now my partner for years, Norman and Bruce,

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Speaker 1: And I remember Norman later on teasing me saying, why

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Speaker 1: would you bring your mother to your meat to a meeting?

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Speaker 1: And laugh because I brought my mother to a meeting. Well,

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Speaker 1: why not? Just because they're your mother doesn't mean they

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Speaker 1: can't be your advisor, your mentor. There's plenty of mothers

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Speaker 1: out there who are accountants and attorneys and things of

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Speaker 1: that nature. Just because they're your mother, you don't put

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Speaker 1: people in a box. Mom is my mother as smart

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Speaker 1: as hell, and my mother was the one who helped

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Speaker 1: me negotiate the deal. And now I don't think people

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Speaker 1: look at it as bad as back then. How dare

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Speaker 1: you bring your mother? But never sleep on bringing your

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Speaker 1: mother your father to a meeting. They probably know way

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Speaker 1: more than you know, and they have your best interest

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Speaker 1: at heart. Tune in every single Monday and Tuesday for

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Speaker 1: new episodes. Up That Moment with Damon John brought to

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Speaker 1: you by the Blackbecks Podcast Network. Check it out wherever

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Speaker 1: you get your podcast