WEBVTT - Don't Turn Your Back On Energy Stocks At These Prices

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<v Speaker 1>Welcome to the Bloomberg p m L Podcast. I'm Pim

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<v Speaker 1>Fox along with my co host Lisa Bramowitz. Each day

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<v Speaker 1>we bring you the most important, noteworthy, and useful interviews

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<v Speaker 1>for you and your money, whether you're at the grocery

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<v Speaker 1>store or the trading floor. Find the Bloomberg p m

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<v Speaker 1>L Podcast on Apple Podcasts, SoundCloud, and Bloomberg dot Com.

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<v Speaker 1>We're broadcasting for the Bloomberg Interactor Broker Studios. I'm Kim

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<v Speaker 1>Fox along with Romaine Bostick. I want to bring in

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<v Speaker 1>Stephen Serge Gilfoil. He is the founder and the president

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<v Speaker 1>of Serge nine eight six l l C. Joining us

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<v Speaker 1>from the New York Stock Exchange. Serge always a pleasure.

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<v Speaker 1>Happy Christmas and New Year to you and your family.

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<v Speaker 1>What do you say to them? What do you say

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<v Speaker 1>to your family or relatives when they ask you why

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<v Speaker 1>does stocks go up and down? You know that answer

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<v Speaker 1>is evolved over time. They don't say why do stocks

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<v Speaker 1>go up and down? Now because the way they used to,

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<v Speaker 1>Because they used to just ask the question the way

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<v Speaker 1>you just did, and I would try to explain to

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<v Speaker 1>them how price discovery works at a certain point of sale.

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<v Speaker 1>Now they would ask probably wider stocks and down go

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<v Speaker 1>Why do stocks move up and down so quickly and

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<v Speaker 1>so violently? And now it's largely a function of electronic

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<v Speaker 1>trading and trading in fractions of pennies. It's well, it's

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<v Speaker 1>a kind of throwing a piece, maybe a tree trunk,

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<v Speaker 1>into a wood chipper and just watching the spray behind

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<v Speaker 1>the machine. That's kind of how I explained stock trading

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<v Speaker 1>these days. And Steven, so yesterday, after the decline we

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<v Speaker 1>had yesterday, you know, I've reached out to a lot

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<v Speaker 1>of traders that I know, and none of them were around,

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<v Speaker 1>none of them were working. So I'm who's trading this week?

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<v Speaker 1>What's behind these big movements that we're having. Well, maybe

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<v Speaker 1>they don't have to presently where they used to have

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<v Speaker 1>to be in an office in Manhattan or on the

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<v Speaker 1>floor of the New York Stock Exchange or or someplace

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<v Speaker 1>close to the NASDAQ market side like they used to.

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<v Speaker 1>They could probably be in Iowa or or out of

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<v Speaker 1>the country and still have their their machines working for them,

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<v Speaker 1>will even be making decisions, even if they do it

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<v Speaker 1>in slow motion like I do, still working through a computer.

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<v Speaker 1>I really I can't imagine taking off when the when

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<v Speaker 1>the volumes you know are going to be light, because

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<v Speaker 1>that's when you're at your largest risk. Really, and I

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<v Speaker 1>think you you really have to defend yourself. I'm probably

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<v Speaker 1>working more hours these days that I do normally. Well,

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<v Speaker 1>you've got an assistant there, I think, who's got four legs,

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<v Speaker 1>So that's probably adding to the energy in the office place.

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<v Speaker 1>That's okay. So what well, what do you if an

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<v Speaker 1>investor comes to you and says, how do you make

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<v Speaker 1>sense of a one thousand, nearly an eleven hundred point

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<v Speaker 1>gain in the Dow Jones Industrial Average and then the

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<v Speaker 1>next day you see a decline Right now we're talking

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<v Speaker 1>about a drop of over four hundred points. How do

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<v Speaker 1>you explain in rational terms evaluation based on those changes? Well,

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<v Speaker 1>you you you really cannot justify this through the laws

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<v Speaker 1>of supply and demand. But what you have to do

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<v Speaker 1>is explain to your clients or your friends, or whoever's

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<v Speaker 1>asking you that the machines are designed to overshooting both directions,

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<v Speaker 1>or they're almost I feel they're designed to cause instability.

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<v Speaker 1>What you have to do as a trader, is you

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<v Speaker 1>you even if you prefer fundamental analysis, like that's how

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<v Speaker 1>I came into this business from a fundamental angle, on

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<v Speaker 1>a macro angle. But now you really do have to

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<v Speaker 1>learn technical analysis because the guys who control of the algorithms,

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<v Speaker 1>who they hire guys like me who know how to

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<v Speaker 1>read charts. So if you can learn how to read

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<v Speaker 1>the charts, you're you're almost in their heads a little bit.

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<v Speaker 1>And what you have to do as a trader is

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<v Speaker 1>narrow your book, and you have you have to focus

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<v Speaker 1>short term instead of long term. You've always been taught

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<v Speaker 1>to be a long term investor. Well it's okay if

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<v Speaker 1>you do that to some degree, but you have to

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<v Speaker 1>be a short term trader on days like this because

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<v Speaker 1>because technicals are the only way to get out of

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<v Speaker 1>this without a big, big minus sign on your portfolio. Well,

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<v Speaker 1>I mean, when you look at the drop that we've

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<v Speaker 1>had in the market, you know, seventent or so on

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<v Speaker 1>the SMP since the beginning of October, do you think

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<v Speaker 1>this has been a fair repricing of some of these

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<v Speaker 1>assets when you look at some of those fundamental measures, Uh,

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<v Speaker 1>this is a fair repricing if indeed we are headed

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<v Speaker 1>into a recession in late the transports, it, down commodities,

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<v Speaker 1>down stocks have been violently devalued. I think they're about

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<v Speaker 1>just barely fifteen times before we're looking earnings now, and

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<v Speaker 1>that's only if those earnings are actually decent or or

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<v Speaker 1>as expected. So yes, if we are slowing down to

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<v Speaker 1>the point where we probably will experience a recession, maybe

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<v Speaker 1>globally but domestically at least the then items are being

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<v Speaker 1>fairly priced at this point, and it's probably more to go.

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<v Speaker 1>I would think that as we move into the new year,

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<v Speaker 1>we're gonna we might see a little seasonal bouncy. We

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<v Speaker 1>got some of that yesterday. There's going to be a

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<v Speaker 1>rebound going into the end of the year. So next

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<v Speaker 1>week you might feel good about your stocks, but it's

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<v Speaker 1>probably going to be short lived because we're going to

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<v Speaker 1>be up against some serious headline risk regarding politics, geo politics,

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<v Speaker 1>the trade wars. All of these are going to produce

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<v Speaker 1>negative headlines multiple times and likely or likelihood before they

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<v Speaker 1>produce any possibility of a positive outcome, and the market

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<v Speaker 1>will die a thousand deaths over that time. Unless you

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<v Speaker 1>know how to defend yourself. Sorge. Let's just assume that

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<v Speaker 1>there's an investor out there who's willing to wait five years.

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<v Speaker 1>What would you recommend they do. All right. I would

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<v Speaker 1>actually tell that that investor to split his book in

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<v Speaker 1>two ways. One, you want you want the income, so

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<v Speaker 1>you need to go to the dividend names. Maybe not

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<v Speaker 1>utility names, but you need you need dividend names in

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<v Speaker 1>your book. Is you need to provide income while you wait,

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<v Speaker 1>and you don't want to completely exclude yourself and growth.

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<v Speaker 1>So you actually want to expose yourself a little to

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<v Speaker 1>energy because even though it's dangerous right now, they still

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<v Speaker 1>pay the dividend and if they're they're the only dividend

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<v Speaker 1>payers out there that if there is growth, they're gonna

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<v Speaker 1>grit with it. And you need the cloud. You need

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<v Speaker 1>the cloud because that's where potential growth is going to be.

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<v Speaker 1>And they're not exposed to China for the most part.

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<v Speaker 1>So this is this is the part of technology that

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<v Speaker 1>will survive much better than semi conductors because they're oversupplied

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<v Speaker 1>right now. Yeah, I tell you about but a little

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<v Speaker 1>bit more about the growth side of this, because I mean,

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<v Speaker 1>obviously you know this bull market, it was easy to

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<v Speaker 1>find growth, and now we're at a stage where even

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<v Speaker 1>though we're not falling off a cliff, it's a lot

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<v Speaker 1>harder to find those growth socks. Is there anywhere else

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<v Speaker 1>other than just some of the cloud software companies where

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<v Speaker 1>we can find that well cloud and like and like

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<v Speaker 1>I said the energy, because I think the energy is

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<v Speaker 1>kind of it's it's a double edged sword. You're gonna

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<v Speaker 1>die with the commodity. But if you can wait, they're

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<v Speaker 1>gonna pay you five six percent. So don't turn you

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<v Speaker 1>back completely on oil right now, even though it seems difficult.

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<v Speaker 1>I've actually been buying oil last week and this week

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<v Speaker 1>got at these horrendous prices, and most of these names

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<v Speaker 1>are actually against those purchases already. But I do know

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<v Speaker 1>that I'm that Royal Dutch Shell is going to pay

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<v Speaker 1>me six percent, that Excel is going to pay me

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<v Speaker 1>five percent, that British Petroleum is gonna pay me five percent.

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<v Speaker 1>So I have a little ligor room here. I can

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<v Speaker 1>take a little bit of a lass before I'm actually

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<v Speaker 1>in trouble. So I think I actually think at these

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<v Speaker 1>prices that energy becomes your the best way to both

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<v Speaker 1>provide income and a little bit of growth. Many thanks

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<v Speaker 1>Stephen Serge Gilfoil. He is the founder of the President's

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<v Speaker 1>Serge nine eight six LLC. The floor of the new

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<v Speaker 1>York Stock Exchange and just taking a look right now,

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<v Speaker 1>remain at the dividend deal the BP it is six

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<v Speaker 1>point seven percent Romaine. You know, whatever anybody says is

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<v Speaker 1>going to turn into a year of questioning whether the

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<v Speaker 1>market can digest very large initial public offerings. Right. I

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<v Speaker 1>mean we've heard about Lift, We've heard about Uber Valenteer.

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<v Speaker 1>This is like a huge list of companies that want

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<v Speaker 1>to go public. Yeah, and and I mean, you know,

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<v Speaker 1>who would have thought that this is the environment they're

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<v Speaker 1>going to try to sell into, assuming they go through

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<v Speaker 1>with it. But you know there's an appetite out there, right,

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<v Speaker 1>very good point. Let's find out if there is indeed

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<v Speaker 1>an appetite. Joining us now is a Tich Davta. He

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<v Speaker 1>is the chief executive of Equity Zen A Tich. Thanks

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<v Speaker 1>for being here. Just give us the outlook for the

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<v Speaker 1>kinds of companies and the characteristics that they display that

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<v Speaker 1>you believe are going to go public in Yeah, twenty

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<v Speaker 1>nineteen is going to be a year where we're not

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<v Speaker 1>going to see any records being said, with the number

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<v Speaker 1>of IPOs that we see, it's going to be nowhere

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<v Speaker 1>near the activity we saw in teen. We might not

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<v Speaker 1>even hit the i p o s that were slated

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<v Speaker 1>to prices this year. What we are going to see though,

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<v Speaker 1>are some blockbuster I p o s, those companies that

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<v Speaker 1>are over ten years old now and it's time to

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<v Speaker 1>move out of the parents basement, out of the private

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<v Speaker 1>markets into the public markets. I'm talking about names like Uber, Airbnb, Slack.

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<v Speaker 1>But you talk about moving out of the parents basement

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<v Speaker 1>the old days of I p o s, These companies

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<v Speaker 1>moved out of their parents basement at a pretty young age.

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<v Speaker 1>And I feel like all of these companies you mentioned,

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<v Speaker 1>particularly Uber for example, are are pretty weathered companies. On

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<v Speaker 1>one hand, I guess that could be a good thing,

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<v Speaker 1>but once you go into the public markets, particularly for

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<v Speaker 1>the secondary investors, what are they really getting out of this?

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<v Speaker 1>Hasn't all the growth sort of taken place with these

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<v Speaker 1>companies that so you're absolutely right in that these companies

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<v Speaker 1>are a lot more mature than they used to be,

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<v Speaker 1>you know, twenty years ago when when when companies won public.

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<v Speaker 1>You know, equisons business is that of conducting secondary transactions

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<v Speaker 1>while these companies are still private. So, you know, with

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<v Speaker 1>not talking about any company in particular, we've now helped

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<v Speaker 1>well over a hundred firms conduct these secondary transactions, over

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<v Speaker 1>a dozen of them. A couple dozen of them actually

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<v Speaker 1>have gone public since then. And what we see is

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<v Speaker 1>a growing appetite while these companies are still private, uh

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<v Speaker 1>in people wanting to invest in these companies and existing

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<v Speaker 1>shareholders wanting liquidity from these from these companies shares, and

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<v Speaker 1>as they go public, you know, effectively you can expand

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<v Speaker 1>the pool of people can access it outside of just

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<v Speaker 1>accredited investors. Do you see do you see more activity

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<v Speaker 1>uh on on your platform nowadays with some of the

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<v Speaker 1>insiders maybe wanting to sort of you know, take some

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<v Speaker 1>of the uh you know, whatever potential profits they've already gotten.

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<v Speaker 1>Has that increased or is it just about the same.

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<v Speaker 1>You know, our business has kept growing, so I wouldn't

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<v Speaker 1>say it's specific to anyone company, and we're seeing more

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<v Speaker 1>activity now than before. I think we're generally seeing more activity.

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<v Speaker 1>But frankly, I think a lot of this has to

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<v Speaker 1>do with education to the broader public that look, before,

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<v Speaker 1>unless you had ten million dollars, there was no way

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<v Speaker 1>you can access this asset class in the first place. Uh.

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<v Speaker 1>You know, you could call up your broker at Goldman

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<v Speaker 1>or private wealth manager Morgan Stanley. But outside of that,

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<v Speaker 1>you had no options today with a business like equities,

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<v Speaker 1>and we can allow these accredited investors to invest as

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<v Speaker 1>little as ten thousand dollars into these late stage private companies.

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<v Speaker 1>What we do see though, is people saying, look, exactly

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<v Speaker 1>as you said, you know the values being created in

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<v Speaker 1>the private market. Why am I sitting on the sidelines?

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<v Speaker 1>Why do you have to continue to wait until this

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<v Speaker 1>company's public? And by the way, worth potentially five times

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<v Speaker 1>more than what I already know is a good stock today.

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<v Speaker 1>Where's the money going to come from to buy these

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<v Speaker 1>initial public offerings at a time when people are looking

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<v Speaker 1>at their year to date performance. For let's say, the

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<v Speaker 1>SMP five hundred approaching a drop of ten percent, you

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<v Speaker 1>might have to correct that in about an hour from now.

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<v Speaker 1>You no, Look, it's a good point. I think what

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<v Speaker 1>we're seeing here is long term and short term minded

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<v Speaker 1>investors coming together. And what we see is long term

0:11:34.600 --> 0:11:37.520
<v Speaker 1>minded investors. Basically, the reason a lot of these companies

0:11:37.559 --> 0:11:39.360
<v Speaker 1>try to go public in the first place, the reason

0:11:39.400 --> 0:11:41.400
<v Speaker 1>they try to pursue the I P or route, is

0:11:41.440 --> 0:11:44.480
<v Speaker 1>so that they can lock in these you know, these

0:11:44.520 --> 0:11:48.120
<v Speaker 1>cornerstone investors these anchor investors, the mutual funds out there well,

0:11:48.120 --> 0:11:49.720
<v Speaker 1>but also they come on to be honest, they just

0:11:49.760 --> 0:11:52.120
<v Speaker 1>want to get out. I mean, if you've invested, you've

0:11:52.120 --> 0:11:55.280
<v Speaker 1>been waiting, waiting, waiting, you want a big pay day,

0:11:55.960 --> 0:11:59.280
<v Speaker 1>and whether it's Uber or air b and B, you

0:11:59.320 --> 0:12:01.600
<v Speaker 1>want to get out. That always raises the question if

0:12:01.600 --> 0:12:05.480
<v Speaker 1>it's such a great investment, why are you selling it?

0:12:06.240 --> 0:12:08.280
<v Speaker 1>So you know, it definitely used to be the case

0:12:08.320 --> 0:12:11.040
<v Speaker 1>that the I p O was the liquidity event for

0:12:11.080 --> 0:12:14.200
<v Speaker 1>all these insiders. I think what we've what we've seen

0:12:14.240 --> 0:12:17.320
<v Speaker 1>in the last five, six, seven, eight years. EQUITISN has

0:12:17.320 --> 0:12:19.040
<v Speaker 1>been around for the last six years. What we've seen

0:12:19.360 --> 0:12:22.319
<v Speaker 1>is not only the the c suite but also the

0:12:22.400 --> 0:12:25.480
<v Speaker 1>rank and file be able to get that pay day,

0:12:25.520 --> 0:12:28.560
<v Speaker 1>you know, over time in bits and piece. Because if

0:12:28.559 --> 0:12:32.040
<v Speaker 1>you've got a thirty billion valuation for something like Airbnb, boy,

0:12:32.120 --> 0:12:34.600
<v Speaker 1>I mean, why wait? You want to be able to

0:12:34.600 --> 0:12:37.160
<v Speaker 1>take that money and run well, and you're hoping that

0:12:37.160 --> 0:12:39.920
<v Speaker 1>the thirty billion dollar valuation hopefully can be even bigger,

0:12:39.960 --> 0:12:41.600
<v Speaker 1>So you want to at least take a few chips

0:12:41.640 --> 0:12:44.200
<v Speaker 1>off the table, right, and that liquidity we can go

0:12:44.240 --> 0:12:46.280
<v Speaker 1>towards paying off your loans or buying a house or

0:12:46.280 --> 0:12:48.640
<v Speaker 1>buying a second house or what have you. It certainly

0:12:48.800 --> 0:12:51.000
<v Speaker 1>used to be the case that that wasn't possible before.

0:12:51.320 --> 0:12:53.760
<v Speaker 1>Now it's possible even in the private markets. The I

0:12:53.840 --> 0:12:56.120
<v Speaker 1>p O. Isn't this discrete event that it used to

0:12:56.120 --> 0:12:59.000
<v Speaker 1>be quite as much. Uh you know, but before it

0:12:59.040 --> 0:13:00.960
<v Speaker 1>was like, oh, you haven't grab duated yet, boom you've

0:13:01.040 --> 0:13:03.280
<v Speaker 1>you've graduated into the public markets. Now it's a little

0:13:03.360 --> 0:13:05.520
<v Speaker 1>more continuous than that. And I think what we're gonna

0:13:05.520 --> 0:13:08.439
<v Speaker 1>see is, uh, you know, a lot of capital coming

0:13:08.480 --> 0:13:11.280
<v Speaker 1>from individuals who are saying, well, I'm not accredited, I

0:13:11.280 --> 0:13:15.520
<v Speaker 1>couldn't access this investment before. I still believe this valuation

0:13:15.600 --> 0:13:18.719
<v Speaker 1>is going to increase from here. Otherwise we wouldn't have

0:13:18.760 --> 0:13:21.720
<v Speaker 1>seen a lot of sophisticated investors coming too these stocks

0:13:21.720 --> 0:13:23.640
<v Speaker 1>while we were still pro Are you hearing or sending

0:13:23.760 --> 0:13:26.800
<v Speaker 1>hearing or seeing any issues with regards to the valuations

0:13:26.800 --> 0:13:29.960
<v Speaker 1>on some of these private companies Because we've had at

0:13:30.000 --> 0:13:33.240
<v Speaker 1>least some of the bigger investors that have been required

0:13:33.280 --> 0:13:35.560
<v Speaker 1>to disclose their stakes and some of these private companies,

0:13:35.679 --> 0:13:38.000
<v Speaker 1>we have some some of those valuations ratcheted down a

0:13:38.040 --> 0:13:39.920
<v Speaker 1>little bit. What are you saying, you know, you see

0:13:40.000 --> 0:13:42.480
<v Speaker 1>mutual funds. You know that after report at least quarterly,

0:13:42.480 --> 0:13:45.320
<v Speaker 1>if non monthly, basically mark their book to market. What

0:13:45.360 --> 0:13:49.440
<v Speaker 1>we see is they their accuracy uh leaves a little

0:13:49.480 --> 0:13:52.560
<v Speaker 1>bit to be desired in terms of valuing these private companies.

0:13:52.600 --> 0:13:55.360
<v Speaker 1>I mean, they're the ones that mark down Dropbox right

0:13:55.400 --> 0:13:58.120
<v Speaker 1>before Drawbucks announced it was going to go public. Uh.

0:13:58.160 --> 0:14:00.320
<v Speaker 1>And so there's just not a very strong know they're

0:14:00.360 --> 0:14:02.320
<v Speaker 1>just not a very strong predictor. It is, of course,

0:14:02.320 --> 0:14:04.960
<v Speaker 1>still a signal. And what we're seeing on the private

0:14:04.960 --> 0:14:07.520
<v Speaker 1>side as far as equities on goes is as we

0:14:07.880 --> 0:14:10.360
<v Speaker 1>see the order books effectively and legally it's a different

0:14:10.360 --> 0:14:12.400
<v Speaker 1>structure of course, but effectively, as we see the supply

0:14:12.440 --> 0:14:14.600
<v Speaker 1>and the demand on the private side start to build up,

0:14:14.880 --> 0:14:17.400
<v Speaker 1>we can start to see that, you know, where the

0:14:17.440 --> 0:14:19.280
<v Speaker 1>pricing is going to shake out. This happened quite a

0:14:19.280 --> 0:14:22.960
<v Speaker 1>bit before Spotify went through with its direct listing, uh,

0:14:23.000 --> 0:14:24.960
<v Speaker 1>and we were able to get a pretty decent price

0:14:25.200 --> 0:14:27.600
<v Speaker 1>um level on that. We gotta leave it there. I

0:14:27.640 --> 0:14:30.320
<v Speaker 1>want to thank you very much. A teacher doctor, chief

0:14:30.320 --> 0:14:35.920
<v Speaker 1>executive equity Zen talking all about initial public offerings. This

0:14:36.160 --> 0:14:42.680
<v Speaker 1>is Bloomberg. I'm Pim Fox along with Romaine Bostick, and

0:14:42.760 --> 0:14:46.880
<v Speaker 1>we're broadcasting from the Bloomberg Interactor Broker's studios. You know,

0:14:46.960 --> 0:14:51.560
<v Speaker 1>remain today Saudi Arabia's King Salmon. He named the former

0:14:51.760 --> 0:14:56.720
<v Speaker 1>finance minister, Ibrahim Alasaf as the foreign minister. He becomes

0:14:56.760 --> 0:14:59.960
<v Speaker 1>the kingdom's top diplomat. And here to tell us more

0:15:00.000 --> 0:15:03.680
<v Speaker 1>about changes at the top of the governing pyramid in

0:15:03.880 --> 0:15:09.240
<v Speaker 1>Saudi Arabia is Dr Ellen Wald, President of Transversal Consulting.

0:15:09.800 --> 0:15:12.840
<v Speaker 1>Dr Wald is also a nonresident Senior Fellow at the

0:15:12.840 --> 0:15:17.440
<v Speaker 1>Atlantic Council's Global Energy Center. Dr Wald, thank you very

0:15:17.520 --> 0:15:20.640
<v Speaker 1>much for being with us. What did these changes in

0:15:20.760 --> 0:15:27.960
<v Speaker 1>Saudi Arabian's leadership mean? So it's not unexpected that he

0:15:28.080 --> 0:15:30.960
<v Speaker 1>was that they were going to reshuffle the Saudi cabinet um,

0:15:31.000 --> 0:15:35.280
<v Speaker 1>particularly given what the Saudias have gone through this past year. UM.

0:15:35.360 --> 0:15:39.640
<v Speaker 1>I think it's significant, uh that certain individuals have remained

0:15:39.840 --> 0:15:44.560
<v Speaker 1>um Holida Fali, the oil minister, and um the current

0:15:44.600 --> 0:15:47.600
<v Speaker 1>Finance minister, staying at their post. These are really key

0:15:47.640 --> 0:15:50.800
<v Speaker 1>positions for the Saudias, and it does seem like the

0:15:50.800 --> 0:15:53.400
<v Speaker 1>Saudis are very pleased with how they've been been handling

0:15:53.480 --> 0:15:57.920
<v Speaker 1>them this year um UH Foreign Minister Ada al Jubert,

0:15:58.240 --> 0:16:02.400
<v Speaker 1>who was used to be the ambassador to the United States,

0:16:02.480 --> 0:16:06.200
<v Speaker 1>has been reappointed UM. I would I would say that

0:16:06.320 --> 0:16:10.240
<v Speaker 1>this is an interesting move because he was you know, young,

0:16:10.520 --> 0:16:13.840
<v Speaker 1>very well educated. Um it really able I think to

0:16:13.880 --> 0:16:18.000
<v Speaker 1>connect with UM with foreigners, and he is being replaced

0:16:18.000 --> 0:16:21.400
<v Speaker 1>with someone who's older, maybe more experienced, but someone who

0:16:21.560 --> 0:16:25.040
<v Speaker 1>was detained in the writs for for quite some time.

0:16:25.200 --> 0:16:28.720
<v Speaker 1>So it's an interesting move. I would say that perhaps

0:16:28.720 --> 0:16:32.600
<v Speaker 1>they were not particularly satisfied with the way that at

0:16:32.600 --> 0:16:37.080
<v Speaker 1>al Jubert handled UH the issues surrounding the Kashogi affair,

0:16:37.480 --> 0:16:40.080
<v Speaker 1>although I'm not really sure he could have handled them

0:16:40.080 --> 0:16:43.440
<v Speaker 1>any better than than he did, so it'll be interesting

0:16:43.520 --> 0:16:46.320
<v Speaker 1>to see how this how this falls out. It also

0:16:46.320 --> 0:16:49.320
<v Speaker 1>seems that they're kind of trying to separate UH and

0:16:49.320 --> 0:16:51.800
<v Speaker 1>and make sure that it seems at least from the

0:16:51.840 --> 0:16:55.720
<v Speaker 1>outside that King Salmon is playing a greater role, whether

0:16:55.760 --> 0:16:57.760
<v Speaker 1>he really is playing a greater role, but I do

0:16:57.840 --> 0:17:01.400
<v Speaker 1>think that this definitely shows the outside world that King

0:17:01.480 --> 0:17:05.840
<v Speaker 1>Salmon is definitely UM taking a more prominent role in

0:17:06.560 --> 0:17:08.879
<v Speaker 1>the government. Well, well, that's that was the thing that

0:17:09.080 --> 0:17:12.200
<v Speaker 1>struck out struck me the most about that the motion

0:17:12.240 --> 0:17:15.240
<v Speaker 1>I guess of al Gibert. Is this really a sign

0:17:15.280 --> 0:17:18.160
<v Speaker 1>that maybe MBS is being reined in a little bit

0:17:18.520 --> 0:17:23.320
<v Speaker 1>considering what happened with the show Gi affair. You know, frankly,

0:17:23.960 --> 0:17:27.960
<v Speaker 1>I've always thought that King Salmon was really always you know,

0:17:28.040 --> 0:17:30.440
<v Speaker 1>kind of behind behind the scenes, and that he shouldn't

0:17:30.440 --> 0:17:35.480
<v Speaker 1>have been underestimated. But um, it does seem like this

0:17:35.640 --> 0:17:39.600
<v Speaker 1>is perhaps the reaction. Perhaps they want someone who, um

0:17:39.760 --> 0:17:43.200
<v Speaker 1>has maybe a longer presence, someone who's h He's been

0:17:43.240 --> 0:17:48.840
<v Speaker 1>described as kind of very calm and kind of stay present,

0:17:49.080 --> 0:17:52.760
<v Speaker 1>and perhaps that's what they're going for. It's definitely a

0:17:52.960 --> 0:17:56.080
<v Speaker 1>change because the Saudi's traditionally kept their foreign ministers in

0:17:56.359 --> 0:17:59.160
<v Speaker 1>their posts for very long time, as supposed to having

0:17:59.160 --> 0:18:02.760
<v Speaker 1>these rapid change is. But we're really we're gonna have

0:18:02.840 --> 0:18:05.520
<v Speaker 1>to see how this goes. Some people have said that

0:18:05.600 --> 0:18:09.320
<v Speaker 1>it reflects kind of a desire to in a sense,

0:18:09.440 --> 0:18:13.600
<v Speaker 1>rehabilitate the individuals who were detained in the risks. I'm

0:18:13.640 --> 0:18:17.440
<v Speaker 1>not necessarily sure that that's what's really going on here.

0:18:18.119 --> 0:18:22.880
<v Speaker 1>Dr Wall, can you explain the US's involvement in Saudi

0:18:22.920 --> 0:18:26.480
<v Speaker 1>Arabia's war in Yemen? And how this could affect the

0:18:26.600 --> 0:18:30.920
<v Speaker 1>U S. Saudi relations. Well. The War Yemen is very

0:18:30.960 --> 0:18:34.720
<v Speaker 1>problematic from the US point of view because, uh, first

0:18:34.760 --> 0:18:37.800
<v Speaker 1>of all, it hasn't achieved the objectives that it was

0:18:37.840 --> 0:18:42.200
<v Speaker 1>supposed to achieve. The entire idea was to eliminate the

0:18:42.240 --> 0:18:47.240
<v Speaker 1>Iranian backed militia type presence in Yemen. And it's well

0:18:47.320 --> 0:18:51.439
<v Speaker 1>known that the Iranians are supplying the the forces in

0:18:51.520 --> 0:18:55.160
<v Speaker 1>Yemen with weapons. And it just seems that this war

0:18:55.400 --> 0:18:57.360
<v Speaker 1>in a sense, has been going on and on and on.

0:18:57.960 --> 0:19:02.160
<v Speaker 1>I think the US perspective was they want combat Iranian

0:19:02.800 --> 0:19:06.440
<v Speaker 1>expansion in this way, but they want to win actually,

0:19:06.440 --> 0:19:09.760
<v Speaker 1>and the Tinies haven't necessarily been winning at this and

0:19:09.800 --> 0:19:11.840
<v Speaker 1>so I think the US perspective at this point is

0:19:12.960 --> 0:19:16.119
<v Speaker 1>this war needs to be wound down, even if it

0:19:16.320 --> 0:19:20.440
<v Speaker 1>is not h a case of every every objective has

0:19:20.480 --> 0:19:24.439
<v Speaker 1>been achieved or the um whopies have been defeated. A

0:19:24.520 --> 0:19:27.560
<v Speaker 1>negotiated settlement for this point at the US would probably

0:19:27.560 --> 0:19:31.119
<v Speaker 1>be preferable, given the fact that public opinion has really

0:19:31.160 --> 0:19:37.560
<v Speaker 1>turned against the US involvement in this essentially humanitarian catastrophe.

0:19:37.640 --> 0:19:39.640
<v Speaker 1>When you look at the landscape of the Middle East,

0:19:39.680 --> 0:19:43.240
<v Speaker 1>the political landscape, the military landscape, the pullback of the

0:19:43.320 --> 0:19:45.479
<v Speaker 1>US from from a lot of areas in that region,

0:19:45.880 --> 0:19:49.280
<v Speaker 1>the decline and influence of Saudi Arabian OPEQ in the

0:19:49.280 --> 0:19:53.000
<v Speaker 1>oil markets. Who has the most influence in terms of

0:19:53.200 --> 0:19:56.040
<v Speaker 1>country leaders, Who has the most influence over that region

0:19:56.080 --> 0:19:59.760
<v Speaker 1>as a whole right now? Well, right now, I think Iran.

0:20:00.720 --> 0:20:03.760
<v Speaker 1>Iran is definitely playing a major role here. They in

0:20:03.760 --> 0:20:05.520
<v Speaker 1>a sense, they're calling the shots, and a lot of

0:20:06.040 --> 0:20:10.760
<v Speaker 1>other powers are essentially reacting to what Iran does. So

0:20:11.240 --> 0:20:13.920
<v Speaker 1>there's always this threat Iran seems to like to make

0:20:14.200 --> 0:20:17.720
<v Speaker 1>that oh maybe it will send its military and close

0:20:18.200 --> 0:20:20.879
<v Speaker 1>the straits before moons to shipping, and that's that's really

0:20:21.440 --> 0:20:24.960
<v Speaker 1>not a threat that Iran can seriously follow through on,

0:20:25.320 --> 0:20:27.119
<v Speaker 1>But just the fact that it likes to make this

0:20:27.200 --> 0:20:30.920
<v Speaker 1>threat and kind of send everyone into this great hubbub

0:20:30.920 --> 0:20:33.199
<v Speaker 1>of oh my goodness, what are we going to do? Uh?

0:20:33.240 --> 0:20:36.760
<v Speaker 1>You know, Militarily, the U. S. Navy could certainly combat

0:20:36.840 --> 0:20:38.920
<v Speaker 1>that in a very short amount of time and it

0:20:38.920 --> 0:20:41.760
<v Speaker 1>wouldn't cause any dislocation. But the fact that Iran likes

0:20:41.760 --> 0:20:44.400
<v Speaker 1>to make these threats and everyone kind of reacts to them,

0:20:44.440 --> 0:20:47.119
<v Speaker 1>I think shows that Iran certainly has the upper hand

0:20:47.359 --> 0:20:53.280
<v Speaker 1>when it comes to creating um dessenter or fomenting instability

0:20:53.359 --> 0:20:56.800
<v Speaker 1>in the region. Dr Wad. We've learned that the United

0:20:56.920 --> 0:21:01.600
<v Speaker 1>Arab Emirates, which is a US ally has reopened its

0:21:01.720 --> 0:21:07.920
<v Speaker 1>embassy in Damascus, and in a report, the U a

0:21:08.119 --> 0:21:12.160
<v Speaker 1>E says that the reason that they are normalizing relations

0:21:12.240 --> 0:21:17.040
<v Speaker 1>with Syria is to quote curb the risks of regional

0:21:17.240 --> 0:21:23.000
<v Speaker 1>interference in Arab Syrian affairs, and that is described as

0:21:23.040 --> 0:21:29.280
<v Speaker 1>a reference to Iran's expansionist policies in Syria. Do you

0:21:29.359 --> 0:21:32.280
<v Speaker 1>agree with that? Well, I think that that makes a

0:21:32.280 --> 0:21:34.879
<v Speaker 1>lot of sense from the U a E, UH and

0:21:35.000 --> 0:21:38.399
<v Speaker 1>other Gulf country's perspectives, is they see the US is

0:21:38.520 --> 0:21:42.480
<v Speaker 1>kind of drawing back and that leaves the primary forces

0:21:42.600 --> 0:21:46.080
<v Speaker 1>in UH Syria right now as Russia and Iran. And

0:21:46.119 --> 0:21:51.360
<v Speaker 1>if they don't want Syria to become an Iranian outpost essentially,

0:21:51.359 --> 0:21:54.159
<v Speaker 1>then they've got to get in there and do something.

0:21:54.240 --> 0:21:57.320
<v Speaker 1>And so opening an embassy is is a very small

0:21:57.400 --> 0:21:59.760
<v Speaker 1>step towards that, but it's certainly a step, and I

0:21:59.800 --> 0:22:02.760
<v Speaker 1>do think that in some sense that is actually what

0:22:02.800 --> 0:22:05.160
<v Speaker 1>the US would like to see. They would like to

0:22:05.200 --> 0:22:08.679
<v Speaker 1>see their powers in the Middle East, that they are

0:22:08.680 --> 0:22:13.080
<v Speaker 1>friendly with the U a UH, Saudi Arabia, Egypt, perhaps

0:22:13.320 --> 0:22:16.840
<v Speaker 1>go in there and play a larger role in UM

0:22:16.920 --> 0:22:20.359
<v Speaker 1>in pushing for US goals. So I don't see that

0:22:20.440 --> 0:22:25.200
<v Speaker 1>necessarily as as something that is negative, but rather they

0:22:25.480 --> 0:22:28.600
<v Speaker 1>want to play a greater counterpart to Iranian and perhaps

0:22:28.640 --> 0:22:31.960
<v Speaker 1>even Russian influence in that area. Thanks very much for

0:22:32.000 --> 0:22:34.520
<v Speaker 1>being with us as always. Dr ellen Wald is the

0:22:34.600 --> 0:22:39.720
<v Speaker 1>president of Transversal Consulting, a Bloomberg opinion columnist, and non

0:22:39.800 --> 0:22:44.040
<v Speaker 1>resident Senior Fellow at the Atlantic Council's Global Energy Center.

0:22:44.480 --> 0:22:48.240
<v Speaker 1>You're listening to Bloomberg Markets. I'm Pim Fox. He's Romaine Bostick.

0:22:51.359 --> 0:22:54.800
<v Speaker 1>I'm Pim Fox. He's Romaine Bostick. We are broadcasting from

0:22:54.800 --> 0:22:58.760
<v Speaker 1>the Bloomberg Interact of Broker's Studios and Romaine, how much

0:22:58.760 --> 0:23:02.680
<v Speaker 1>shopping did you do during this season? Oh? Way too much.

0:23:02.960 --> 0:23:05.800
<v Speaker 1>I always go overboard always, yeah, really yeah. You got

0:23:05.800 --> 0:23:08.320
<v Speaker 1>a lot of brown boxes, a lot a lot of

0:23:08.359 --> 0:23:10.080
<v Speaker 1>brown boxes. We packed them up, put them in the

0:23:10.080 --> 0:23:13.159
<v Speaker 1>recycling bend. Now we'll go wherever they go. And you

0:23:13.240 --> 0:23:15.640
<v Speaker 1>even said that sometimes you don't even open the presence

0:23:15.720 --> 0:23:19.720
<v Speaker 1>because you got so much. Well, you know sometimes you lucky.

0:23:20.440 --> 0:23:22.720
<v Speaker 1>Let's find out if that's a trend that people all

0:23:22.840 --> 0:23:25.960
<v Speaker 1>around the United States are experiencing. We've got Craig Johnson.

0:23:26.000 --> 0:23:28.879
<v Speaker 1>He is the president of Customer Growth Partners. They are

0:23:28.920 --> 0:23:32.000
<v Speaker 1>based in New Canyan, Connecticut, but he joins us here

0:23:32.080 --> 0:23:34.960
<v Speaker 1>in studio. Craig, great to see you. I know this

0:23:35.040 --> 0:23:38.680
<v Speaker 1>is your busiest, busiest time of the year. What can

0:23:38.720 --> 0:23:40.960
<v Speaker 1>you tell us about the health of the consumer? First.

0:23:40.960 --> 0:23:43.320
<v Speaker 1>We'll get to the actual retailers in this in a moment.

0:23:43.840 --> 0:23:46.840
<v Speaker 1>But the consumers have more money in their pocket to spend.

0:23:47.440 --> 0:23:50.200
<v Speaker 1>They not only have more money money to spend, they

0:23:50.240 --> 0:23:53.760
<v Speaker 1>are as fiscally sound as have been in years and otherwids.

0:23:53.800 --> 0:23:57.879
<v Speaker 1>They've de leverage since the whole cratering of the recession

0:23:58.480 --> 0:24:00.919
<v Speaker 1>UH brought the debt down. Credit card dead is going

0:24:01.000 --> 0:24:02.600
<v Speaker 1>up a little bit since then, but on a per

0:24:02.600 --> 0:24:06.120
<v Speaker 1>capita basis, that's still way way down UM. And they

0:24:06.160 --> 0:24:09.760
<v Speaker 1>have money to spend. And unlike ten years ago when

0:24:09.760 --> 0:24:12.399
<v Speaker 1>people are going crazy on the credit bubble, you know,

0:24:12.600 --> 0:24:15.639
<v Speaker 1>charging up Christmas presence off of home equity or off

0:24:15.680 --> 0:24:17.760
<v Speaker 1>a plastic which is not a good way to spend

0:24:18.240 --> 0:24:22.439
<v Speaker 1>their work, they're spending out of current income, which is

0:24:22.440 --> 0:24:24.480
<v Speaker 1>the right way to do it. And we've seen those

0:24:24.480 --> 0:24:26.520
<v Speaker 1>current incomes go up or at least be eighted in

0:24:26.520 --> 0:24:28.960
<v Speaker 1>somewhere or another. They're up three point one percent, wages

0:24:29.000 --> 0:24:31.720
<v Speaker 1>are up three point one percent, and um that's the

0:24:31.720 --> 0:24:34.639
<v Speaker 1>strongest growth in a decade. And then but it's not

0:24:34.760 --> 0:24:37.480
<v Speaker 1>simply wages growing up. It's also the fact that versus

0:24:37.560 --> 0:24:40.360
<v Speaker 1>last year, there's two and a half a million more

0:24:40.480 --> 0:24:43.679
<v Speaker 1>full time jobs. So those combinations of the two vectors

0:24:43.760 --> 0:24:46.480
<v Speaker 1>the job growth, that's not unemployment, right, it's the employment

0:24:46.560 --> 0:24:48.600
<v Speaker 1>number of people, millions of employed that's up two and

0:24:48.600 --> 0:24:51.520
<v Speaker 1>a half million hips and full time jobs, and wage

0:24:51.520 --> 0:24:56.600
<v Speaker 1>growth is up. That combines to about a five increase

0:24:57.160 --> 0:25:00.840
<v Speaker 1>in real disposable person income overall household and come and

0:25:00.920 --> 0:25:03.320
<v Speaker 1>that in turns what drives what i was our initial

0:25:03.359 --> 0:25:06.080
<v Speaker 1>forecast to five point one percent growth, which we said,

0:25:06.240 --> 0:25:08.600
<v Speaker 1>this is a good season, maybe ben very good. And

0:25:08.640 --> 0:25:11.440
<v Speaker 1>now what's happening. It's going from good to great good

0:25:11.480 --> 0:25:16.680
<v Speaker 1>too great for for whom? Is it for big box retailers? Well,

0:25:16.760 --> 0:25:19.000
<v Speaker 1>first of all, it's good for the consumer, this is

0:25:19.200 --> 0:25:22.440
<v Speaker 1>this is positive, but but for retailers it's very very

0:25:22.480 --> 0:25:26.240
<v Speaker 1>positive and the winners are not always just the usual

0:25:26.240 --> 0:25:29.760
<v Speaker 1>suspect because a rising tide lists all but you know,

0:25:30.160 --> 0:25:32.760
<v Speaker 1>most but not all boats. And so the big box

0:25:32.840 --> 0:25:34.800
<v Speaker 1>guys are doing fine. And this is whether it's the

0:25:34.840 --> 0:25:39.639
<v Speaker 1>big box discounters, UM, Walmart, Costco, Target, They're doing fine,

0:25:40.320 --> 0:25:45.000
<v Speaker 1>the big box off pricers, t J's, Burlington Ross all

0:25:45.040 --> 0:25:50.000
<v Speaker 1>having strong seasons, UM and some other sectors doing well too. Well.

0:25:50.080 --> 0:25:54.720
<v Speaker 1>What about the luxury UH retailers and the luxury brands,

0:25:54.800 --> 0:25:58.639
<v Speaker 1>because well, you know, I'm a man of refined tastes.

0:25:58.720 --> 0:26:01.159
<v Speaker 1>What can I say? And not? But we saw that,

0:26:01.200 --> 0:26:02.600
<v Speaker 1>you know, some of these companies kind of ran into

0:26:02.640 --> 0:26:05.320
<v Speaker 1>a little bit of trouble in their most recent earnings report. UH.

0:26:05.520 --> 0:26:06.919
<v Speaker 1>Seemed they had like they had more to do of

0:26:07.160 --> 0:26:10.320
<v Speaker 1>a global issue rather than a US domestic consumer issue. Well,

0:26:10.320 --> 0:26:12.520
<v Speaker 1>how's that holding up? Well, you mentioned global, and that

0:26:12.640 --> 0:26:15.800
<v Speaker 1>is part of the issue. Wanted. Luxury has been you know,

0:26:15.840 --> 0:26:19.000
<v Speaker 1>really pretty good this year, and it'll grow mid single digits,

0:26:19.000 --> 0:26:21.840
<v Speaker 1>but we don't see double digit growth occurring there. Some

0:26:21.920 --> 0:26:26.440
<v Speaker 1>individual categories are great, in other words, UM like luxury outerwear,

0:26:26.480 --> 0:26:31.200
<v Speaker 1>I think Canada, Goose, think Montclair very very fine. Uh,

0:26:31.280 --> 0:26:34.440
<v Speaker 1>Tiffany's will do okay, we believe you know, they've been

0:26:34.600 --> 0:26:37.000
<v Speaker 1>doing a little bit better. But in general, there's a

0:26:37.040 --> 0:26:39.639
<v Speaker 1>little bit of softness, just a touch of softness in luxury,

0:26:40.040 --> 0:26:44.399
<v Speaker 1>heavily due to the foreign tourism issue, meaning mostly that

0:26:44.440 --> 0:26:48.240
<v Speaker 1>it's a Chinese folks tourism and tourism spinning is a

0:26:48.280 --> 0:26:51.520
<v Speaker 1>little on the soft side versus past years. You sounded

0:26:51.600 --> 0:26:54.440
<v Speaker 1>very upbeat here at a time when the stock market

0:26:54.960 --> 0:26:57.879
<v Speaker 1>is showing a different story. And indeed, right now we're

0:26:57.920 --> 0:27:01.000
<v Speaker 1>getting word that the euro stocks fifth has dropped more

0:27:01.040 --> 0:27:06.159
<v Speaker 1>than one percent, entering the bear market. When or if

0:27:06.200 --> 0:27:09.520
<v Speaker 1>this continues, does that have an effect on the retail

0:27:09.600 --> 0:27:14.200
<v Speaker 1>market well to a limited extent. But but what we've

0:27:14.240 --> 0:27:17.439
<v Speaker 1>seen is as a major disconnect between Wall Street and

0:27:17.520 --> 0:27:21.000
<v Speaker 1>Main Street. You know, Wall Streets running around the chickens

0:27:21.200 --> 0:27:23.080
<v Speaker 1>with a head cut off that and then you know

0:27:23.359 --> 0:27:26.679
<v Speaker 1>Mr and Mrs main Street is out there spending. They're happy,

0:27:26.880 --> 0:27:30.040
<v Speaker 1>they have jobs, they're employed, and their wages are up,

0:27:30.400 --> 0:27:33.679
<v Speaker 1>and so they tune out a lot of the Washington nonsense,

0:27:33.720 --> 0:27:37.119
<v Speaker 1>the stock market gyrations, and they're just focusing on what

0:27:37.480 --> 0:27:39.240
<v Speaker 1>they have in their pocket. And even that's been helped

0:27:39.280 --> 0:27:44.400
<v Speaker 1>because of the plunging gasolene prices down six or two

0:27:44.400 --> 0:27:47.320
<v Speaker 1>cents a gallon and barely two months. It's unbelievable. And

0:27:47.400 --> 0:27:50.040
<v Speaker 1>let's put extra money in people's pocket. What do you

0:27:50.119 --> 0:27:53.080
<v Speaker 1>see as the outlook now? Uh? And on the short

0:27:53.160 --> 0:27:56.040
<v Speaker 1>term basis for the retail environment, now that we're sort

0:27:56.040 --> 0:27:58.800
<v Speaker 1>of past the frenzy of buying for Christmas and the

0:27:58.800 --> 0:28:02.159
<v Speaker 1>other holidays, you what happens when we get to January? Well,

0:28:02.480 --> 0:28:04.399
<v Speaker 1>we see, you know, when you know, we've done this

0:28:04.400 --> 0:28:09.240
<v Speaker 1>for twenty years, and so we see what's driving the growth? Uh?

0:28:09.280 --> 0:28:12.280
<v Speaker 1>And is are the drivers of it? The fundamentals are

0:28:12.320 --> 0:28:14.720
<v Speaker 1>they safe and sound? And again, when you go back

0:28:14.720 --> 0:28:17.920
<v Speaker 1>to the last time we had, you know, two consecutive

0:28:17.960 --> 0:28:20.040
<v Speaker 1>years of five percent growth, which is two thousand, five

0:28:20.080 --> 0:28:22.480
<v Speaker 1>and six. So much of that growth was you know,

0:28:22.520 --> 0:28:25.000
<v Speaker 1>out of you know, by by leveraging yourself up off

0:28:25.000 --> 0:28:28.520
<v Speaker 1>of home equity. Now people are spending out of current income.

0:28:29.119 --> 0:28:31.760
<v Speaker 1>And as long as people still have jobs, and this

0:28:31.920 --> 0:28:34.320
<v Speaker 1>job growth is still continuing, and as long as wages

0:28:34.400 --> 0:28:36.880
<v Speaker 1>keep rising, they may not always rise three point one percent,

0:28:37.000 --> 0:28:40.360
<v Speaker 1>but you know, somewhere positive, those are the key drivers

0:28:40.400 --> 0:28:44.600
<v Speaker 1>that create the household cash flow that people spend out

0:28:44.800 --> 0:28:51.120
<v Speaker 1>but on spending wisely, that's sounds spending. Craig Johnson. Athletisure.

0:28:51.640 --> 0:28:55.720
<v Speaker 1>This is an acronym that I were, a compound word

0:28:55.840 --> 0:28:57.920
<v Speaker 1>that I guess I'll have to learn how to use

0:28:57.960 --> 0:29:03.840
<v Speaker 1>and more refined context. What is ath leisure and isn't

0:29:03.880 --> 0:29:07.800
<v Speaker 1>doing well? Uh? Yes? And what it is it's doing well.

0:29:07.920 --> 0:29:10.680
<v Speaker 1>But another word for it is performance where and so

0:29:10.760 --> 0:29:16.120
<v Speaker 1>it's basically athletic oriented apparel. And the classic companies to

0:29:16.200 --> 0:29:21.280
<v Speaker 1>think of are like UM, Lululemon, the athletic brand of Gap,

0:29:21.320 --> 0:29:24.560
<v Speaker 1>which is Gaps, smallest of their four big brands but

0:29:24.680 --> 0:29:29.000
<v Speaker 1>the fastest growing UM. But also think outer where, Goose Canada,

0:29:29.040 --> 0:29:34.000
<v Speaker 1>Goose and Montclair. Uh that those are all the types

0:29:34.040 --> 0:29:36.560
<v Speaker 1>of companies that comprise it. But youu a cells at

0:29:36.600 --> 0:29:41.920
<v Speaker 1>under Armor, cells at Nike, cells obviously Athletisure, Adidas, UM

0:29:42.120 --> 0:29:45.800
<v Speaker 1>and it's a very hotgoing category. Apparel in general is

0:29:45.840 --> 0:29:49.280
<v Speaker 1>having its best year in seven years. Um it's gonna

0:29:49.320 --> 0:29:52.520
<v Speaker 1>be up about at least about six and you know,

0:29:52.600 --> 0:29:55.080
<v Speaker 1>the final returns aren't in yet. This we're now in

0:29:55.120 --> 0:29:57.680
<v Speaker 1>retail second season the week between Christmas and New Year's

0:29:57.760 --> 0:30:00.840
<v Speaker 1>and this could be a very important week of the year. Um,

0:30:00.880 --> 0:30:03.760
<v Speaker 1>but athletes, you're in general is in particularly doing good,

0:30:03.800 --> 0:30:08.440
<v Speaker 1>and apparel in general is doing good. But people aren't

0:30:08.440 --> 0:30:10.640
<v Speaker 1>wearing this apparel for performance reasons. I mean, part of

0:30:10.680 --> 0:30:13.320
<v Speaker 1>the whole appeal is that it's so you don't have

0:30:13.360 --> 0:30:15.040
<v Speaker 1>to go to the gym. You put it on and

0:30:15.080 --> 0:30:18.520
<v Speaker 1>you lose the weight and you get fit without you say,

0:30:18.560 --> 0:30:20.880
<v Speaker 1>we're in the second season now, and I actually bought

0:30:20.880 --> 0:30:23.320
<v Speaker 1>something the other day. I bought some towels they were off,

0:30:23.360 --> 0:30:25.720
<v Speaker 1>and I'm very proud of myself. But so do we

0:30:25.800 --> 0:30:29.200
<v Speaker 1>see this surge of spending uh in this second period?

0:30:29.280 --> 0:30:31.920
<v Speaker 1>Is that going to be run mainly by discounts or

0:30:31.960 --> 0:30:34.640
<v Speaker 1>just again, is this just a consumer Uh? Well, the

0:30:34.960 --> 0:30:37.160
<v Speaker 1>nature of the Christmas to New Year's week to sit

0:30:37.200 --> 0:30:38.800
<v Speaker 1>what we call it second seeds. The second season of

0:30:38.880 --> 0:30:41.120
<v Speaker 1>retail has changed over the years. He used to be

0:30:41.200 --> 0:30:45.280
<v Speaker 1>a place time for returns, exchanges and clearance sounds. Now

0:30:45.320 --> 0:30:48.680
<v Speaker 1>a lot of smart merchants are actually putting on the

0:30:48.720 --> 0:30:51.680
<v Speaker 1>floor new fresh merchandise. Nobody wants to go into the

0:30:51.760 --> 0:30:54.320
<v Speaker 1>store and get a bunch of picked over stuff that's

0:30:54.400 --> 0:30:57.480
<v Speaker 1>left over that they saw that three weeks ago. Much appreciated,

0:30:57.600 --> 0:31:00.560
<v Speaker 1>thanks very much and thanks for your insight as always.

0:31:00.600 --> 0:31:05.880
<v Speaker 1>Craig Johnson, President, Customer Growth Partners. They're based in New Canaan, Connecticut.

0:31:06.200 --> 0:31:10.000
<v Speaker 1>Thanks for listening. I'm Pim Fox. He's Romaine Bostic, and

0:31:10.080 --> 0:31:14.600
<v Speaker 1>this is Bloomberg. Thanks for listening to the Bloomberg P

0:31:14.720 --> 0:31:17.720
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0:31:17.760 --> 0:31:21.800
<v Speaker 1>at Apple Podcasts, SoundCloud, or whatever podcast platform you prefer.

0:31:22.200 --> 0:31:25.800
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0:31:25.800 --> 0:31:29.200
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0:31:29.240 --> 0:31:31.760
<v Speaker 1>can always catch us worldwide on Bloomberg Radio