WEBVTT - Inside a Liquidation

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<v Speaker 1>What can of trains.

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<v Speaker 2>I'm Joel Webber and I'm Eric balchunis.

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<v Speaker 1>Eric. The thing that we've talked about on the podcast

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<v Speaker 1>before every Halloween or so, we try and do an

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<v Speaker 1>ETF graveyard, which are things that liquidate, but we've actually

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<v Speaker 1>never talked to someone who's actually liquidated up on ETF,

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<v Speaker 1>and we are going to do so today.

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<v Speaker 3>Yeah, the whole idea of how hard the ETF industry

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<v Speaker 3>camp a lot in the bitcoin ETF race, because.

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<v Speaker 1>You've long called this the ETF terror dome.

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<v Speaker 2>Yeah, it's the ETF terro dome.

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<v Speaker 3>So if you get a hundred million like some even

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<v Speaker 3>the like the eighth bitcoin TF is one hundred million,

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<v Speaker 3>I'm like, that's really good. Because it's a hard market.

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<v Speaker 3>Advisors are cost obsessed. Your performance out of the gate,

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<v Speaker 3>timing matters. There's a lot of variables, especially if you're

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<v Speaker 3>doing something other than a vanguardian cheap thing. Right. It's

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<v Speaker 3>interesting to find stories of people who took the chance,

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<v Speaker 3>you know, in this case, folded up. They gave it,

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<v Speaker 3>I don't know, five six years, tried everything they could,

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<v Speaker 3>the market went against them.

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<v Speaker 2>It was tough.

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<v Speaker 3>These stories I think have universal appeal because twenty five

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<v Speaker 3>percent of every ETF launch is closed, so your odds

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<v Speaker 3>are one in four of not making it, and especially

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<v Speaker 3>if you're smaller and it's your whole thing, right, Blackrock

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<v Speaker 3>and those guys can sustain the ETFs that don't.

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<v Speaker 2>Sell for a while because they do all these other things.

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<v Speaker 3>But for an India issuer, this is you know, a

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<v Speaker 3>lot of your whole life gets poured into this ETF.

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<v Speaker 3>And these stories are really interesting to me. But I

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<v Speaker 3>give everybody credit. It takes gut stroll to launch an

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<v Speaker 3>ETF because it's public. The performance is there every day,

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<v Speaker 3>you can't hide from it. It does take a lot

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<v Speaker 3>and it doesn't always work out, and that's why it

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<v Speaker 3>takes guts.

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<v Speaker 1>So we're gonna speak with Validia Capital Management, where we've

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<v Speaker 1>got Jack Foehand who's the president, and Justin Carmono who's

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<v Speaker 1>the partner. The name of the ETF was Validia Market Legends.

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<v Speaker 1>The ticker was va l X. If you like listening

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<v Speaker 1>to them, you can check out their podcast Access returns,

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<v Speaker 1>this time on Trillions inside a Liquidation. Jack, Justin, welcome

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<v Speaker 1>to trillions.

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<v Speaker 4>Thank you for having us, Hi guys.

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<v Speaker 1>Okay, So the ETF that we're going to talk about

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<v Speaker 1>is the validia market Legends ETF, which rip no longer.

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<v Speaker 1>When did it launch and when did it liquidate?

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<v Speaker 5>So launched in twenty fourteen and we liquidated it. It

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<v Speaker 5>h during the pandemic in twenty twenty.

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<v Speaker 1>Okay, and why what happened?

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<v Speaker 4>Well, were going going back to the beginning, I should,

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<v Speaker 4>There's a lot behind that. So we started.

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<v Speaker 5>You know, we're primarily quant investors, and you know, when

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<v Speaker 5>we look at like quant strategies that work over time,

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<v Speaker 5>I think they tend to have a little bit of

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<v Speaker 5>a value.

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<v Speaker 4>Bent to them.

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<v Speaker 5>So we had seen going back like in twenty thirteen

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<v Speaker 5>when Cambria did shareholder yield, that ETF did really really well.

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<v Speaker 5>I mean Eric knows better than me, but it got

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<v Speaker 5>like three hundred million in assets pretty quickly. And you know,

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<v Speaker 5>the the ETF space, like in that space was much

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<v Speaker 5>less competitive back then. So in twenty fourteen we decided,

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<v Speaker 5>you know, we should do it, this idea of like

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<v Speaker 5>following the strategies of Legends. We thought we could market it.

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<v Speaker 5>You know, it was a good thing for our clients

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<v Speaker 5>from a tax efficiency standpoint. We thought we'd get some

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<v Speaker 5>outside capital. So we decided to give it a shot.

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<v Speaker 2>So what does legends mean? What were the legends?

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<v Speaker 6>So the yeah, the idea is basically taking the publicly

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<v Speaker 6>disclosed investment methodologies from famous investors, but it's extended beyond

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<v Speaker 6>the likes of Born Buffet, Peter Lynch and Benjamin Graham

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<v Speaker 6>and other strategies that have been written about in books

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<v Speaker 6>or academic papers and basically creating models that utilize those

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<v Speaker 6>strategies to select stocks. And so what the Market Legends

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<v Speaker 6>strategy specifically was doing is at the outset, we were

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<v Speaker 6>taking ten of those unique stock selection models and building

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<v Speaker 6>what was effectively one hundred stock portfolio that sat inside

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<v Speaker 6>the ETF rapper. So, and I think they're still around.

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<v Speaker 6>I remember Alpha Clone was out there, and there was

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<v Speaker 6>some other cloning strategies that exist, but they were using

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<v Speaker 6>thirteen as filings. So we thought we could maybe stand

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<v Speaker 6>out from a strategy perspective by saying, Okay, we're capturing

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<v Speaker 6>these fundamental strategies quantitatively and let's stack these models together

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<v Speaker 6>to create the actual portfolio for the ETF.

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<v Speaker 1>I mean that sounds like a good idea because it's like, Okay,

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<v Speaker 1>if we have these got people investors legends over time,

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<v Speaker 1>and you could kind of deduce what their strategies were

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<v Speaker 1>and bring them into an ETF. We talked a lot

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<v Speaker 1>about how ETFs can be like a vehicle for trades before.

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<v Speaker 1>So when you launched, it must feel a little bit

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<v Speaker 1>like you got bottled lightning. What did it feel like

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<v Speaker 1>to bring this to market?

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<v Speaker 5>Yeah, it was fun just learning like what goes on

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<v Speaker 5>behind the scenes to get it to market in the

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<v Speaker 5>first place was really cool because we knew nothing about that.

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<v Speaker 4>But yeah, you know, we thought we had a pretty

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<v Speaker 4>good opportunity.

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<v Speaker 5>I mean, we had developed a pretty good plan in

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<v Speaker 5>terms of how we would do this, and obviously that

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<v Speaker 5>plan had to change a lot when we realized the

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<v Speaker 5>reality of the ETF market. But you know, we had

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<v Speaker 5>some of our own client money we were going to

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<v Speaker 5>put in there. We thought we had a good story.

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<v Speaker 5>We thought there was a good factor investing underpinnings and

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<v Speaker 5>what we were doing in terms of like exposure to

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<v Speaker 5>value and at that time turned out to be completely wrong.

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<v Speaker 5>But at that time we thought it was a great

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<v Speaker 5>time to invest in value. We thought value looked really attractive,

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<v Speaker 5>so we thought.

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<v Speaker 4>All that together gave us a shot.

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<v Speaker 5>I mean, I don't think we had any illusions that

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<v Speaker 5>it was going to be easy, but we thought we

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<v Speaker 5>had a decent chance well.

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<v Speaker 6>And I think one of the things that we realized

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<v Speaker 6>too that that was different for us because we were

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<v Speaker 6>running SMAs before that and we still do. But you know,

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<v Speaker 6>when you come into the fund world, there's a whole

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<v Speaker 6>different set of compliance rules and regulation around performance. So

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<v Speaker 6>out of the gate, we couldn't show anyone any back

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<v Speaker 6>tested or hypothetical results, and so you know, we started

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<v Speaker 6>whatever it was December tenth of twenty fourteen, started tracking

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<v Speaker 6>the actual fund and it was always the question of

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<v Speaker 6>people liked the story, but it was like what is

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<v Speaker 6>the performance? And so you start with kind of a

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<v Speaker 6>day one with no performance, and then you have to

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<v Speaker 6>build it up, and just the first couple of years

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<v Speaker 6>for this type of strategy just was tough. So we

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<v Speaker 6>were always struggling in that sense too.

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<v Speaker 3>One of the things as an analyst, you brought up

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<v Speaker 3>Alpha Clone and then I also think of GURU and GVIP.

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<v Speaker 3>These are eachfs sort of look through thirteen F filings

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<v Speaker 3>to see what stock picks hedge funds have bought and sold,

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<v Speaker 3>and a lot of times these funds end up with

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<v Speaker 3>a lot of tech, so they do. Okay, I can't

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<v Speaker 3>say any of these have crushed it and been huge successes.

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<v Speaker 3>GURU had a little nice run there, GVP as a Goldman,

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<v Speaker 3>so I think some people like that brand, but they

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<v Speaker 3>haven't really like crushed it either in performance or flows.

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<v Speaker 2>But they've survived.

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<v Speaker 3>I think because they largely are in large cap us equities,

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<v Speaker 3>which have dominated.

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<v Speaker 2>You guys are in small value.

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<v Speaker 3>I guess as an analyst, I would have assumed this

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<v Speaker 3>was large cap, but you weren't looking through thirteen f's right,

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<v Speaker 3>and so as these market legends, what led you to

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<v Speaker 3>small value? Did you pick small value and then say

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<v Speaker 3>we're going to take these legends strategies and apply it

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<v Speaker 3>to small value or were the legends picking small value?

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<v Speaker 3>I guess I don't understand that.

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<v Speaker 4>No, it actually flowed through the strategies themselves.

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<v Speaker 5>So when you look at say Ben Graham's strategy, or

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<v Speaker 5>any of these strategies that have either a long term

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<v Speaker 5>track record on their own or follow people who have

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<v Speaker 5>long term track records, these guys tend to be a

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<v Speaker 5>little more of value biased. And also when you run

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<v Speaker 5>a strategy and you run it as an all cap strategy.

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<v Speaker 5>So you know, our universe was, say twenty seven hundred stocks,

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<v Speaker 5>give or take we can invest in. When you run

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<v Speaker 5>an equal weight strategy with twenty seven hundred stocks, the

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<v Speaker 5>natural thing is you're going to end up with much

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<v Speaker 5>more small cap exposure than say the S and P

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<v Speaker 5>five hundred, because one you're equal weighting, and two you're

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<v Speaker 5>picking from a much larger universe that has all those

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<v Speaker 5>small and midcaps, and you typically find more small, more

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<v Speaker 5>value in that small and MidCap area. So it was

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<v Speaker 5>just like a natural We didn't come out saying we

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<v Speaker 5>want to launch a small cap value ETF, but it

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<v Speaker 5>was like this natural progression from the type of strategy

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<v Speaker 5>we were running.

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<v Speaker 1>And how much experience did either of you have around

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<v Speaker 1>with ETFs before the launch?

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<v Speaker 6>Almost none, right, justin yeah, well, we were running SMAs

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<v Speaker 6>and we may have invested some of our client money

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<v Speaker 6>in ets, but in terms of like launching a ETS

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<v Speaker 6>and the inner workings of it, we basically did it

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<v Speaker 6>all internally. There's services out there now that you can

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<v Speaker 6>kind of partner and white label, and those are great

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<v Speaker 6>for a lot of different shops. You know, we kind

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<v Speaker 6>of said we got our own exemptive release, We interfaced

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<v Speaker 6>with US Bank on the compliance and the trading jack

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<v Speaker 6>did all the custom custom creating redeems in terms of

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<v Speaker 6>sending those trades to the to the custodian, to the

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<v Speaker 6>brokerage firm or the trader. So yeah, So, I.

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<v Speaker 1>Mean there's hundreds of launches a year, thousands of ETFs

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<v Speaker 1>out there. What did you what do you think you

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<v Speaker 1>know now that you didn't know then about bringing an

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<v Speaker 1>ETF to market in terms of the success.

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<v Speaker 5>The biggest thing I think I know now is that,

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<v Speaker 5>going back to what Justin said before about about short

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<v Speaker 5>term performance, is that when you launch an ETF, you've

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<v Speaker 5>got your story, you've got your marketing, you've got all

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<v Speaker 5>that stuff.

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<v Speaker 4>But what you do in those.

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<v Speaker 5>First six months, that for a year, the first two years,

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<v Speaker 5>is a huge party or success, and it's something that

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<v Speaker 5>you cannot control. And so for us as a small

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<v Speaker 5>cap value manager, that ended up going the other way.

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<v Speaker 5>You know, we launched at the same time as Kathy

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<v Speaker 5>Wood or right right around the same time. That went

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<v Speaker 5>the you know, obviously in the positive way for her,

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<v Speaker 5>in the negative way for us.

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<v Speaker 4>But this is not an excuse for not working.

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<v Speaker 5>But that is like maybe not withindts, but with these

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<v Speaker 5>type of active strategies, people don't have any performance track

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<v Speaker 5>record to go on other than what you've put out

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<v Speaker 5>in the real world, and so they're going to judge

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<v Speaker 5>you by that, and that's going to be a big

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<v Speaker 5>part of your success.

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<v Speaker 4>And you know, in our case of our failure.

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<v Speaker 1>When did you get a sense that it wasn't going

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<v Speaker 1>the way that you were most hoping for.

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<v Speaker 4>I guess it took. It took a little while.

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<v Speaker 5>We never had great performance because as you guys know,

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<v Speaker 5>small Cat Value coming out of twenty fourteen had many

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<v Speaker 5>years where it didn't work.

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<v Speaker 4>But we did do okay.

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<v Speaker 5>I think we got to like thirty million and assets

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<v Speaker 5>at one point, so we crossed break even. So it

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<v Speaker 5>wasn't like it was a failure out of the gate

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<v Speaker 5>and it was just a disaster. It was like periods

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<v Speaker 5>of great optimism and we got up to thirty million,

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<v Speaker 5>were above break even, and then periods are great pessimism.

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<v Speaker 4>In twenty twenty was a great example of that.

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<v Speaker 5>You know, when the market was down thirty five percent

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<v Speaker 5>with small Cat value to cut in half, so you know,

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<v Speaker 5>I think our ATF went down to like fifteen million,

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<v Speaker 5>so it wasn't.

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<v Speaker 4>It was a back and forth justin.

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<v Speaker 5>You may have some some you know, comments on that,

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<v Speaker 5>but it was got back and forth as it went.

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<v Speaker 6>No, I agree with all that. The only thing is

0:10:01.679 --> 0:10:03.520
<v Speaker 6>like at the low end COVID we had I think

0:10:03.520 --> 0:10:05.800
<v Speaker 6>it was like something like thirteen million in assets in

0:10:05.840 --> 0:10:08.480
<v Speaker 6>the fund and we had a six year track record

0:10:08.600 --> 0:10:11.720
<v Speaker 6>that it just wasn't good. And so as a business,

0:10:11.720 --> 0:10:14.120
<v Speaker 6>we kind of just had to say, like, we kind

0:10:14.120 --> 0:10:16.880
<v Speaker 6>of have to shut this thing down because you know,

0:10:17.000 --> 0:10:18.480
<v Speaker 6>kind of pulling out of this is going to be

0:10:18.520 --> 0:10:21.280
<v Speaker 6>tough now in retrospect, to be honest with you, those

0:10:21.320 --> 0:10:23.760
<v Speaker 6>types of stocks that we were owning and we were

0:10:24.360 --> 0:10:26.000
<v Speaker 6>part of what we did with the ETF. We actually

0:10:26.000 --> 0:10:29.040
<v Speaker 6>followed like a monthly rebalancing, so every month we were

0:10:29.040 --> 0:10:31.760
<v Speaker 6>rebalancing one tenth of the fund. So we were a

0:10:31.800 --> 0:10:34.160
<v Speaker 6>little bit more active in that sense. So during that

0:10:34.240 --> 0:10:40.160
<v Speaker 6>COVID decline, we were rebalancing and finding like more attractively

0:10:40.200 --> 0:10:42.600
<v Speaker 6>priced value stocks. That was just part of the process.

0:10:43.040 --> 0:10:45.079
<v Speaker 6>And then kind of coming out of that, that kind

0:10:45.080 --> 0:10:47.520
<v Speaker 6>of stuff took off. But we shuttered the ETF I

0:10:47.520 --> 0:10:50.480
<v Speaker 6>think in like May of that year, so at least

0:10:50.480 --> 0:10:52.840
<v Speaker 6>the fundholders didn't get that. Now some of those clients'

0:10:52.840 --> 0:10:55.560
<v Speaker 6>assets moved back over to the SMA, so we were

0:10:55.880 --> 0:10:56.920
<v Speaker 6>fortunate in that sense.

0:10:57.000 --> 0:10:59.880
<v Speaker 1>But yeah, so I'm curious, so you had the six

0:11:00.000 --> 0:11:03.560
<v Speaker 1>that's your track record, and just wondering, did you have

0:11:03.640 --> 0:11:06.800
<v Speaker 1>you kept a version of this strategy in place so

0:11:06.840 --> 0:11:08.960
<v Speaker 1>that you could kind of track what the strategy would

0:11:08.960 --> 0:11:11.079
<v Speaker 1>be doing had it not been liquidated.

0:11:11.400 --> 0:11:12.760
<v Speaker 4>Yeah, we actually continue to run it.

0:11:12.840 --> 0:11:16.000
<v Speaker 5>So for any of our clients that were in the ETF,

0:11:16.080 --> 0:11:18.120
<v Speaker 5>we basically moved them the day the ETF shut down

0:11:18.200 --> 0:11:20.640
<v Speaker 5>into an SMA strategy. There was actually a little bit

0:11:20.640 --> 0:11:23.400
<v Speaker 5>more aggressive focused, small cat value version of what the

0:11:23.400 --> 0:11:26.440
<v Speaker 5>ETF was that obviously did exceptionally well. And so you know,

0:11:26.480 --> 0:11:28.559
<v Speaker 5>for us, that was something that we questioned after the fact,

0:11:28.760 --> 0:11:31.199
<v Speaker 5>did we shut this ETF down at exactly the wrong time?

0:11:31.559 --> 0:11:33.520
<v Speaker 5>Because we basically shut it down at the COVID bottom

0:11:33.520 --> 0:11:35.040
<v Speaker 5>And as you guys know, small cat Value went on

0:11:35.080 --> 0:11:38.120
<v Speaker 5>to have a ridiculous run in the next year or two. So, yeah,

0:11:38.280 --> 0:11:40.040
<v Speaker 5>it did well, and you know, the clients that moved

0:11:40.040 --> 0:11:42.800
<v Speaker 5>to the SMAs did well. But you know, we always

0:11:42.800 --> 0:11:44.040
<v Speaker 5>have that question, you know, did we make.

0:11:43.920 --> 0:11:46.520
<v Speaker 6>The right choice that strategy that Jack's talking about kind

0:11:46.559 --> 0:11:49.520
<v Speaker 6>of tracks AVUV, but with a little bit more optane.

0:11:49.960 --> 0:11:52.559
<v Speaker 6>So the event to small cat value figned with kind

0:11:52.600 --> 0:11:56.920
<v Speaker 6>of more variation both to the up and downside.

0:11:56.720 --> 0:11:58.240
<v Speaker 2>Which by the way, is a pretty big hit.

0:11:58.320 --> 0:12:01.319
<v Speaker 3>Avantis has a pretty decent hit with that small value fund,

0:12:01.320 --> 0:12:04.760
<v Speaker 3>but it came out better timing. And it's interesting. It's

0:12:04.800 --> 0:12:08.200
<v Speaker 3>always darkest before dawn. They literally closed it like four

0:12:08.200 --> 0:12:10.840
<v Speaker 3>in the morning, you know what I mean. They didn't

0:12:10.840 --> 0:12:13.640
<v Speaker 3>realize the sun was just about to rise. Ted Aronson,

0:12:13.640 --> 0:12:15.720
<v Speaker 3>who's a guy I interviewed for my Bogel book, he

0:12:15.840 --> 0:12:19.160
<v Speaker 3>also closed up at a similar time. There was a

0:12:19.160 --> 0:12:22.640
<v Speaker 3>couple shops who were just like, I don't get this market,

0:12:22.760 --> 0:12:25.160
<v Speaker 3>Like they almost had like an existential crisis, and they

0:12:25.160 --> 0:12:27.440
<v Speaker 3>were like, the hell with it, I'm done. And most

0:12:27.440 --> 0:12:30.440
<v Speaker 3>of them were value type investors, because value was supposed

0:12:30.440 --> 0:12:32.120
<v Speaker 3>to come back like three or four times, and it

0:12:32.120 --> 0:12:34.640
<v Speaker 3>would have like a couple months, but then growth would

0:12:34.760 --> 0:12:38.240
<v Speaker 3>just run it over again and again. Like Marshawn Lynch,

0:12:39.000 --> 0:12:41.400
<v Speaker 3>you know, the the cues would go beast mode, as

0:12:41.400 --> 0:12:44.880
<v Speaker 3>we say, and I want to ask about that. We

0:12:45.360 --> 0:12:48.680
<v Speaker 3>have been studying the cues and for us, we felt

0:12:48.720 --> 0:12:51.440
<v Speaker 3>like last year, the cues We're going to have like

0:12:51.480 --> 0:12:54.040
<v Speaker 3>a decade where small value and these other things were

0:12:54.080 --> 0:12:55.960
<v Speaker 3>going to do well, and the cues came back even though.

0:12:55.920 --> 0:12:56.600
<v Speaker 2>Rates were high.

0:12:57.000 --> 0:12:59.640
<v Speaker 3>I want to talk about the existential crisis that people

0:12:59.679 --> 0:13:03.240
<v Speaker 3>who are steeped in academic literature, who have mentors who

0:13:03.320 --> 0:13:07.280
<v Speaker 3>have taken CFAs and multiple degrees. You know, only one

0:13:07.320 --> 0:13:11.160
<v Speaker 3>manager on planet Earth has outperformed QQQ over fifteen years,

0:13:11.440 --> 0:13:13.800
<v Speaker 3>and it's this guy, Ron Barron. And he only did

0:13:13.800 --> 0:13:16.360
<v Speaker 3>it because he bought Tesla like fifteen years ago and

0:13:16.480 --> 0:13:19.240
<v Speaker 3>let it become like fifty percent of the portfolio, and

0:13:19.280 --> 0:13:23.440
<v Speaker 3>that was the only winning way to beat QQQ. Everybody

0:13:23.480 --> 0:13:26.680
<v Speaker 3>else underperformed it. And a lot of the training is, well,

0:13:26.679 --> 0:13:29.400
<v Speaker 3>these stocks look over valued, I should go into better deals.

0:13:29.520 --> 0:13:31.880
<v Speaker 3>How do you feel about that? Because all of the

0:13:31.920 --> 0:13:36.920
<v Speaker 3>academic literature and everything's pointing to looking at fundamentals and value,

0:13:36.960 --> 0:13:39.000
<v Speaker 3>and yet the cues just kind of runs it over

0:13:39.280 --> 0:13:41.760
<v Speaker 3>with these seven stocks leading the way. I guess I

0:13:41.800 --> 0:13:45.280
<v Speaker 3>want to talk about your mentality and your spirit as

0:13:45.360 --> 0:13:46.600
<v Speaker 3>this goes on year after year.

0:13:47.440 --> 0:13:47.640
<v Speaker 4>Yeah.

0:13:47.679 --> 0:13:49.520
<v Speaker 5>No, it's really really tough because, like you said, I mean,

0:13:49.559 --> 0:13:51.040
<v Speaker 5>if you look at value spreads or if you look

0:13:51.040 --> 0:13:52.679
<v Speaker 5>at any kind of data, someone like us behind the

0:13:52.720 --> 0:13:55.120
<v Speaker 5>scenes will look at to say, is value attractive?

0:13:55.200 --> 0:13:55.960
<v Speaker 4>Is value cheap?

0:13:56.679 --> 0:13:58.400
<v Speaker 5>It's been that way, It's been cheap for a really

0:13:58.400 --> 0:14:00.600
<v Speaker 5>long time, and we have had a good on recently.

0:14:00.640 --> 0:14:02.840
<v Speaker 5>But like you said, it's nothing like what's going on

0:14:02.880 --> 0:14:05.800
<v Speaker 5>with the qqqs. But you know, ultimately this is something

0:14:05.800 --> 0:14:07.360
<v Speaker 5>you see throughout history.

0:14:07.559 --> 0:14:08.320
<v Speaker 4>There's two things with this.

0:14:08.440 --> 0:14:10.280
<v Speaker 5>One is this is something you've seen in other periods

0:14:10.280 --> 0:14:12.880
<v Speaker 5>in history, and value has always come back, So that

0:14:12.920 --> 0:14:15.520
<v Speaker 5>gives all of us that follow it optimism. But the

0:14:15.559 --> 0:14:17.080
<v Speaker 5>other thing we tend to say to a lot of

0:14:17.080 --> 0:14:20.320
<v Speaker 5>people is small cap value investing, particularly small cat value,

0:14:20.360 --> 0:14:23.120
<v Speaker 5>aggressive small cat value investing is not for your average investor,

0:14:24.040 --> 0:14:25.560
<v Speaker 5>or not for a lot of your average investors.

0:14:25.600 --> 0:14:27.800
<v Speaker 4>You have to be able to sit through these periods.

0:14:27.800 --> 0:14:29.760
<v Speaker 5>And you look at the period, say from two thousand

0:14:30.000 --> 0:14:32.320
<v Speaker 5>to two thousand and two, after you know a period

0:14:32.320 --> 0:14:34.560
<v Speaker 5>that ended in ninety nine where small cat value was awful,

0:14:34.880 --> 0:14:37.480
<v Speaker 5>you got ridiculous performance over a three year period.

0:14:37.880 --> 0:14:39.239
<v Speaker 4>And that's kind of what the history.

0:14:38.960 --> 0:14:41.040
<v Speaker 5>Of value tells you, is that you get these long

0:14:41.080 --> 0:14:44.400
<v Speaker 5>periods where you struggle, you get outrageously good performance over

0:14:44.440 --> 0:14:46.760
<v Speaker 5>a very short period, and if you can't stick through

0:14:46.760 --> 0:14:49.000
<v Speaker 5>the long periods, you don't get the short period. So

0:14:49.360 --> 0:14:51.480
<v Speaker 5>for us, for people who look at data like you said,

0:14:51.640 --> 0:14:54.560
<v Speaker 5>I mean, we're very very optimistic about small cap value.

0:14:54.600 --> 0:14:57.160
<v Speaker 5>It's still exceptionally cheap. But also, like I think every

0:14:57.160 --> 0:14:58.920
<v Speaker 5>investor has to look themselves in the mirror and say,

0:14:59.000 --> 0:15:01.960
<v Speaker 5>can I sit through those kind of periods or maybe

0:15:02.000 --> 0:15:03.520
<v Speaker 5>as you've talked about ERIC a lot of like in

0:15:03.600 --> 0:15:05.480
<v Speaker 5>terms of how people size ARC and things like that,

0:15:05.760 --> 0:15:08.520
<v Speaker 5>you know, sizing small cat value is a smaller portion

0:15:08.560 --> 0:15:11.040
<v Speaker 5>of your portfolio is probably a good idea because it

0:15:11.080 --> 0:15:13.760
<v Speaker 5>allows you to maybe sit through those kind of periods.

0:15:14.720 --> 0:15:14.960
<v Speaker 2>Yeah.

0:15:15.040 --> 0:15:16.960
<v Speaker 3>No, I remember one year we said that it was

0:15:17.040 --> 0:15:19.720
<v Speaker 3>q VAL, which is your colleague West Gray's ETF. We

0:15:20.040 --> 0:15:22.640
<v Speaker 3>thought that could be the next ARC because we're tobias

0:15:22.720 --> 0:15:26.280
<v Speaker 3>is because it was so concentrated and if the regime

0:15:26.400 --> 0:15:28.680
<v Speaker 3>changed that one should pop the most. Then we thought

0:15:28.720 --> 0:15:32.360
<v Speaker 3>it had ARC potential, but it never lasted long enough

0:15:32.400 --> 0:15:34.400
<v Speaker 3>to turn heads. It sort of needs to be like

0:15:34.520 --> 0:15:36.400
<v Speaker 3>over a year, you know, it has to like have

0:15:36.440 --> 0:15:38.360
<v Speaker 3>time to set in, and it just never got going.

0:15:38.840 --> 0:15:40.880
<v Speaker 3>I think the other question I have for you about

0:15:40.960 --> 0:15:43.320
<v Speaker 3>value is we had Kai wuh In here who runs

0:15:43.360 --> 0:15:45.720
<v Speaker 3>the it tan ETF. He's a you know, a quant

0:15:45.760 --> 0:15:48.280
<v Speaker 3>guy too, and he talks about intangible value, which is

0:15:48.320 --> 0:15:50.880
<v Speaker 3>like a lot of the numbers that all of the

0:15:51.000 --> 0:15:54.560
<v Speaker 3>quants look at. The dark matter that isn't measured is

0:15:54.640 --> 0:15:59.000
<v Speaker 3>the brands and the brand value, and there's the people

0:15:59.080 --> 0:16:02.960
<v Speaker 3>and this other stuff that makes the Magnificent seven and

0:16:03.000 --> 0:16:07.480
<v Speaker 3>the queues actually more justifiable, and the sort of beaten

0:16:07.560 --> 0:16:11.120
<v Speaker 3>up value stocks actually more justifiable where they are. In

0:16:11.160 --> 0:16:13.360
<v Speaker 3>other words, that gap that you might measure that seems

0:16:13.400 --> 0:16:16.400
<v Speaker 3>like values obvious is actually more narrow because of the

0:16:16.440 --> 0:16:19.000
<v Speaker 3>intangible value not measured by the numbers.

0:16:19.000 --> 0:16:20.440
<v Speaker 2>Do you have any thoughts on that?

0:16:21.760 --> 0:16:23.480
<v Speaker 5>Yeah? No, I think Kai is one hundred percent right.

0:16:23.480 --> 0:16:25.160
<v Speaker 5>We've actually had him on our podcast and talked about

0:16:25.160 --> 0:16:27.000
<v Speaker 5>this as well. If you look at a company like

0:16:27.040 --> 0:16:29.480
<v Speaker 5>say Microsoft, and you look at the price to book, like,

0:16:29.960 --> 0:16:33.480
<v Speaker 5>is Microsoft's valuation relative to its office buildings and whatever

0:16:33.560 --> 0:16:35.720
<v Speaker 5>physical things it has? Does that make any sense at all? No,

0:16:36.160 --> 0:16:38.040
<v Speaker 5>it doesn't make any sense. So it obviously makes sense

0:16:38.080 --> 0:16:41.920
<v Speaker 5>to adjust for its brand. It's technology like all that stuff.

0:16:41.920 --> 0:16:44.440
<v Speaker 5>And so I think, actually what Kai is doing is awesome,

0:16:44.520 --> 0:16:47.360
<v Speaker 5>and I think it's a great compliment to traditional value.

0:16:47.520 --> 0:16:49.800
<v Speaker 5>Another thing I would say, though in favor of traditional value,

0:16:49.800 --> 0:16:52.520
<v Speaker 5>is when you run like a very cheap small cap

0:16:52.600 --> 0:16:55.640
<v Speaker 5>value strategy, the types of companies you're investing in are

0:16:55.680 --> 0:16:57.040
<v Speaker 5>not the types of companies that have a lot of

0:16:57.040 --> 0:17:00.760
<v Speaker 5>intangible assets. So value does a better je of valuing

0:17:00.800 --> 0:17:03.640
<v Speaker 5>those kind of companies that are steel companies or whatever

0:17:03.640 --> 0:17:06.160
<v Speaker 5>they are like that they don't have tons of intangible assets.

0:17:06.160 --> 0:17:08.280
<v Speaker 5>And so as much as like the christ to book

0:17:08.320 --> 0:17:11.040
<v Speaker 5>is way way off for Microsoft or Google, it's a

0:17:11.080 --> 0:17:14.320
<v Speaker 5>better valuation metric for those really cheap companies. But when

0:17:14.359 --> 0:17:16.040
<v Speaker 5>we had Kai on, he talked about the idea of

0:17:16.119 --> 0:17:18.960
<v Speaker 5>blending both, which is, if you have your traditional value,

0:17:19.080 --> 0:17:22.040
<v Speaker 5>taking this sort of new intangible based value and putting

0:17:22.080 --> 0:17:23.720
<v Speaker 5>them together in a portfolio can make a lot of

0:17:23.720 --> 0:17:25.600
<v Speaker 5>sense because we don't know which path the world's going

0:17:25.640 --> 0:17:27.440
<v Speaker 5>to take. We don't know if these other value companies

0:17:27.440 --> 0:17:29.520
<v Speaker 5>are going to come back or if these intangible companies

0:17:29.520 --> 0:17:31.280
<v Speaker 5>are going to continue to lead the way, so a

0:17:31.280 --> 0:17:32.680
<v Speaker 5>combination of them can make a lot of sense.

0:17:32.760 --> 0:17:35.680
<v Speaker 3>Okay, while we're on this sort of nerdy value talk,

0:17:35.760 --> 0:17:37.320
<v Speaker 3>I got to ask you about a report that I

0:17:37.359 --> 0:17:40.560
<v Speaker 3>was writing last week. We had the guy Tim Rittolo

0:17:40.680 --> 0:17:44.240
<v Speaker 3>on ETFIQ and this guy, you know how, you guys

0:17:44.320 --> 0:17:46.800
<v Speaker 3>launched after a horrible run for value and you thought, Okay,

0:17:46.840 --> 0:17:48.720
<v Speaker 3>it's good to launch after a bad back test because

0:17:48.760 --> 0:17:50.240
<v Speaker 3>then you have room to run if it goes up.

0:17:50.880 --> 0:17:52.720
<v Speaker 3>I kind of dig that that makes sense to me.

0:17:53.080 --> 0:17:56.240
<v Speaker 3>You didn't get that run because it hasn't happened yet obviously,

0:17:56.520 --> 0:17:58.200
<v Speaker 3>but a lot of ETFs launch after a good back

0:17:58.200 --> 0:18:00.760
<v Speaker 3>test and then they actually go down. Studies have shown

0:18:00.760 --> 0:18:03.960
<v Speaker 3>that after it hits market generally there's an underperformance period

0:18:04.119 --> 0:18:05.240
<v Speaker 3>because they launched at the top.

0:18:05.920 --> 0:18:06.720
<v Speaker 2>This guy launched.

0:18:06.720 --> 0:18:09.440
<v Speaker 3>The CTF detracts coal stocks, and as we know, cole

0:18:09.480 --> 0:18:12.239
<v Speaker 3>stocks are just like demonized all over the place and

0:18:12.280 --> 0:18:14.840
<v Speaker 3>a lot of them are really just beaten up. But

0:18:14.920 --> 0:18:18.040
<v Speaker 3>if you dig into this, it's fascinating, Like they the

0:18:18.160 --> 0:18:21.040
<v Speaker 3>colestocks are on one hundred and seventy percent run, but

0:18:21.040 --> 0:18:24.359
<v Speaker 3>their price to earnings is still five, which is half

0:18:24.400 --> 0:18:26.960
<v Speaker 3>of their sector, which is the material sector, and the

0:18:27.040 --> 0:18:28.120
<v Speaker 3>S and P is like twenty five.

0:18:28.160 --> 0:18:29.360
<v Speaker 2>I think the queues is like forty.

0:18:30.080 --> 0:18:32.720
<v Speaker 3>And it's interesting to me as value investors when you

0:18:32.720 --> 0:18:35.479
<v Speaker 3>see something like this, you know, what's your take on that?

0:18:36.119 --> 0:18:38.360
<v Speaker 2>Have you ever seen that.

0:18:38.400 --> 0:18:42.800
<v Speaker 3>Much momentum and still that much deep value in one place?

0:18:43.040 --> 0:18:44.880
<v Speaker 5>I mean maybe not, But after the pandemic we kind

0:18:44.880 --> 0:18:46.919
<v Speaker 5>of saw that too, Like some of the pees at

0:18:46.920 --> 0:18:49.199
<v Speaker 5>the you know, for all value small cap value companies

0:18:49.240 --> 0:18:51.320
<v Speaker 5>coming off the you know, off the bottom of the pandemic,

0:18:51.600 --> 0:18:54.440
<v Speaker 5>we're ridiculously low. And then you got that run where

0:18:54.480 --> 0:18:57.040
<v Speaker 5>you had you on two hundred percent and they still

0:18:57.080 --> 0:18:59.280
<v Speaker 5>were pretty cheap. You know, we didn't see like value

0:18:59.280 --> 0:19:01.360
<v Speaker 5>spreads getting create or anything like that. We still saw

0:19:01.359 --> 0:19:04.040
<v Speaker 5>them on the cheaper end after that. So yeah, and

0:19:04.080 --> 0:19:05.679
<v Speaker 5>that's you know, studies have shown that's when you can

0:19:05.720 --> 0:19:07.320
<v Speaker 5>really get some really great performance, you know, when you

0:19:07.320 --> 0:19:10.240
<v Speaker 5>can get value momentum together working together, like you know,

0:19:10.440 --> 0:19:13.520
<v Speaker 5>like your reference Wes Gray before like q mom became

0:19:13.520 --> 0:19:15.919
<v Speaker 5>actually a value ETF for a while. Then like you

0:19:15.960 --> 0:19:18.359
<v Speaker 5>had q valan q MOM looking very similar because value

0:19:18.359 --> 0:19:19.960
<v Speaker 5>was doing so well. So you can get some of

0:19:20.000 --> 0:19:21.760
<v Speaker 5>your best performance off periods like that. They just they

0:19:21.760 --> 0:19:22.680
<v Speaker 5>just don't happen that often.

0:19:23.920 --> 0:19:26.160
<v Speaker 6>Now I forget what year it was, but we got

0:19:26.200 --> 0:19:32.480
<v Speaker 6>caught in some energy names because the trailing twelve month

0:19:32.680 --> 0:19:35.840
<v Speaker 6>earnings were really high, but the price of oil had

0:19:35.920 --> 0:19:39.760
<v Speaker 6>fallen dramatically, so the forward earnings were coming way down,

0:19:40.400 --> 0:19:44.040
<v Speaker 6>and so our system was picking up these energy stocks

0:19:44.040 --> 0:19:47.760
<v Speaker 6>that looked like they were like incredible values. And I

0:19:47.800 --> 0:19:49.480
<v Speaker 6>think that hurt us. I forget if that was like

0:19:49.480 --> 0:19:52.199
<v Speaker 6>twenty fifteen or whenever, that was, whatever year, but I

0:19:52.200 --> 0:19:56.359
<v Speaker 6>think Jack, we we sort of modified some things coming

0:19:56.400 --> 0:19:58.879
<v Speaker 6>off of that with our value trap. We kind of

0:19:58.920 --> 0:20:02.360
<v Speaker 6>run a value trap negative screen to try to avoid

0:20:02.480 --> 0:20:05.000
<v Speaker 6>like really bad performers, like the worst five percent of

0:20:05.000 --> 0:20:08.000
<v Speaker 6>our universe. And I think that was a result of

0:20:08.200 --> 0:20:11.760
<v Speaker 6>those energy positions, if I'm remembering correctly.

0:20:11.880 --> 0:20:12.080
<v Speaker 3>Jack.

0:20:12.160 --> 0:20:12.360
<v Speaker 4>Yeah.

0:20:12.359 --> 0:20:13.960
<v Speaker 5>You know, one of the things anybody who does the

0:20:13.960 --> 0:20:16.400
<v Speaker 5>type of value investing we do face is you're using

0:20:16.440 --> 0:20:19.040
<v Speaker 5>past fundamentals to try to predict the future. And so

0:20:19.560 --> 0:20:22.080
<v Speaker 5>what Justin's referencing with the value trap idea is, well,

0:20:22.119 --> 0:20:25.119
<v Speaker 5>what types of scenarios would those past results tell us

0:20:25.119 --> 0:20:27.359
<v Speaker 5>nothing about the future or tell us less about the future.

0:20:27.760 --> 0:20:29.480
<v Speaker 5>And that's the idea that if you own a bunch

0:20:29.480 --> 0:20:31.920
<v Speaker 5>of oil stocks and the price of oil just plummets,

0:20:32.160 --> 0:20:34.600
<v Speaker 5>well that's not in the past fundamentals yet so we

0:20:34.720 --> 0:20:37.360
<v Speaker 5>try to do some adjustments around the edges. To say, right,

0:20:37.520 --> 0:20:40.000
<v Speaker 5>in a situation like that where the past fundamentals are

0:20:40.000 --> 0:20:42.480
<v Speaker 5>not as predictive, what other things can we use to

0:20:42.520 --> 0:20:44.399
<v Speaker 5>try to enhance our strategy.

0:20:45.280 --> 0:20:49.359
<v Speaker 1>So I'm curious, knowing what you've known about ETFs now

0:20:49.800 --> 0:20:52.840
<v Speaker 1>and this sort of baptism and exposure to like having

0:20:52.880 --> 0:20:56.800
<v Speaker 1>a great idea and the market not totally rewarding the

0:20:56.840 --> 0:20:59.959
<v Speaker 1>strategy at the time, and your conversations with financial advisor

0:21:00.200 --> 0:21:03.200
<v Speaker 1>and clients and everything else, how do you evaluate just

0:21:03.240 --> 0:21:04.920
<v Speaker 1>the ETF market as a whole now. I mean, there's

0:21:04.960 --> 0:21:07.840
<v Speaker 1>so many things there. Obviously Eric's brain is filled with them.

0:21:08.280 --> 0:21:10.800
<v Speaker 1>Normal people aren't like that, But like, how do you

0:21:10.960 --> 0:21:13.080
<v Speaker 1>when you look at the options that are out there,

0:21:13.280 --> 0:21:15.199
<v Speaker 1>how do you evaluate them now? And how has that

0:21:15.280 --> 0:21:16.520
<v Speaker 1>change from your experience?

0:21:18.960 --> 0:21:20.800
<v Speaker 5>Yeah, I mean I would say it's even more crowded

0:21:20.800 --> 0:21:22.800
<v Speaker 5>and even tougher than when we started. And that was

0:21:22.840 --> 0:21:24.639
<v Speaker 5>one of the reasons why when we look at shutting

0:21:24.640 --> 0:21:25.919
<v Speaker 5>it down and say, well, you know, it was a

0:21:25.960 --> 0:21:28.080
<v Speaker 5>mistake to shut it down because small.

0:21:27.800 --> 0:21:29.399
<v Speaker 4>Cat value went on to do really well.

0:21:29.600 --> 0:21:29.760
<v Speaker 6>You know.

0:21:29.800 --> 0:21:31.840
<v Speaker 5>The other side of that coin is there were way

0:21:31.840 --> 0:21:34.000
<v Speaker 5>more small cap value ETFs in twenty twenty when we

0:21:34.000 --> 0:21:37.359
<v Speaker 5>shut it down, than there weren't twenty fourteen. So it's

0:21:37.440 --> 0:21:39.199
<v Speaker 5>just it's a very like Eric, what you call it,

0:21:39.200 --> 0:21:41.159
<v Speaker 5>what the terror Dome, Eric, Right, it's a you know,

0:21:41.200 --> 0:21:44.639
<v Speaker 5>it's just a much more competitive space. It's a tough space,

0:21:44.680 --> 0:21:46.280
<v Speaker 5>and we knew that going in, but I think it

0:21:46.320 --> 0:21:47.440
<v Speaker 5>got a lot tougher as it went on.

0:21:48.240 --> 0:21:49.760
<v Speaker 6>When we were trying to get the ETF up on

0:21:49.760 --> 0:21:52.240
<v Speaker 6>some platforms, we went into UBS down and I think

0:21:52.240 --> 0:21:54.240
<v Speaker 6>it was Jersey City or something like that, where their

0:21:54.280 --> 0:21:56.879
<v Speaker 6>ETF due diligence team was, and we kind of pitched

0:21:56.880 --> 0:22:00.600
<v Speaker 6>them on the market legends ETF and they were looking

0:22:00.680 --> 0:22:02.320
<v Speaker 6>at it and they were asking us questions about our

0:22:02.320 --> 0:22:04.280
<v Speaker 6>firm and the strategy and stuff, and then they're like,

0:22:04.280 --> 0:22:07.800
<v Speaker 6>what are your plans on launching other ETFs? And we

0:22:07.880 --> 0:22:10.040
<v Speaker 6>sort of at the time we were like, well, we're

0:22:10.040 --> 0:22:12.200
<v Speaker 6>putting on because we were funding this on their own money,

0:22:12.240 --> 0:22:14.520
<v Speaker 6>so we said we're putting all of our resources behind

0:22:14.920 --> 0:22:18.800
<v Speaker 6>this ETF. But in retrospect, now that we kind of

0:22:18.840 --> 0:22:21.520
<v Speaker 6>know everything and how it all shook out, like I

0:22:21.520 --> 0:22:25.320
<v Speaker 6>could see how a firm like UBS would want to

0:22:25.400 --> 0:22:28.440
<v Speaker 6>see a firm like ours launching multiple strategies, and if

0:22:28.440 --> 0:22:31.240
<v Speaker 6>we would have launched a value strategy, a growth strategy,

0:22:31.600 --> 0:22:34.080
<v Speaker 6>maybe something using momentum or something like that, I don't

0:22:34.080 --> 0:22:35.720
<v Speaker 6>know what. You can slice and dice a lot of

0:22:35.720 --> 0:22:38.080
<v Speaker 6>our stock selection strategies in a lot of different ways.

0:22:38.560 --> 0:22:41.359
<v Speaker 6>So it's I can see why they were asking that question,

0:22:41.400 --> 0:22:43.159
<v Speaker 6>and we kind of got it wrong. Like what we

0:22:43.160 --> 0:22:44.800
<v Speaker 6>should have done out of the gate, if we had

0:22:44.840 --> 0:22:47.199
<v Speaker 6>the capital to do it was probably launched two or

0:22:47.200 --> 0:22:49.040
<v Speaker 6>three of these things, because maybe the growth one would

0:22:49.080 --> 0:22:50.920
<v Speaker 6>have took off, the value one would have lingered there,

0:22:51.359 --> 0:22:54.080
<v Speaker 6>but you could have used the growth profits to stay

0:22:54.119 --> 0:22:56.600
<v Speaker 6>in the game long term for the value one to

0:22:56.720 --> 0:22:58.080
<v Speaker 6>eventually see see the data.

0:22:58.119 --> 0:22:59.680
<v Speaker 3>And also if you let's say you get thirty million

0:22:59.720 --> 0:23:03.520
<v Speaker 3>in the growth the nobody else bought it, it would

0:23:03.680 --> 0:23:06.399
<v Speaker 3>it might have doubled to sixty just on the market performance,

0:23:06.720 --> 0:23:09.359
<v Speaker 3>which helps you stay in business. It's interesting them and

0:23:09.440 --> 0:23:12.680
<v Speaker 3>Kathy having this sort of like launch date where they

0:23:12.720 --> 0:23:15.879
<v Speaker 3>both thought they were right. Kathy happened to get the performance.

0:23:16.320 --> 0:23:19.760
<v Speaker 3>Not to say either the both ideas were completely logical

0:23:19.800 --> 0:23:23.199
<v Speaker 3>and genuine, but it's just interesting and both went all in.

0:23:23.680 --> 0:23:26.040
<v Speaker 3>I mean, she doesn't have any value hedge, that's for sure.

0:23:26.080 --> 0:23:28.320
<v Speaker 3>She doesn't just doesn't believe in it. Could you guys

0:23:28.359 --> 0:23:30.639
<v Speaker 3>even launch your growth stocks or is that just against

0:23:30.680 --> 0:23:33.480
<v Speaker 3>your like, I don't know, like being to be into

0:23:33.600 --> 0:23:34.199
<v Speaker 3>high growth.

0:23:35.280 --> 0:23:35.800
<v Speaker 4>No, not at all.

0:23:35.840 --> 0:23:38.080
<v Speaker 5>We have strategies that are growth, We have momentum, We

0:23:38.119 --> 0:23:39.680
<v Speaker 5>have all kinds of strategies. They just tend to have

0:23:39.720 --> 0:23:41.359
<v Speaker 5>a bias if you look at them all as a whole,

0:23:41.720 --> 0:23:43.639
<v Speaker 5>they tend to have a bias towards value. But no,

0:23:43.720 --> 0:23:45.479
<v Speaker 5>we could have done that, And to Justin's point, I mean,

0:23:45.480 --> 0:23:47.040
<v Speaker 5>that might have been the best way is to have

0:23:47.320 --> 0:23:48.480
<v Speaker 5>you know, you see that a lot. I think with

0:23:48.560 --> 0:23:50.480
<v Speaker 5>ETF launches, people will kind of do both ends of

0:23:50.480 --> 0:23:52.560
<v Speaker 5>the spectrum so that you're at least gonna win on

0:23:52.560 --> 0:23:53.080
<v Speaker 5>one side of it.

0:23:53.119 --> 0:23:54.640
<v Speaker 4>So that might have been something we should have done.

0:24:01.320 --> 0:24:04.480
<v Speaker 1>We haven't talked about artificial intelligence, which, if there were

0:24:04.480 --> 0:24:09.520
<v Speaker 1>ever a buzzy word or phrase, it feels like it's

0:24:09.520 --> 0:24:15.200
<v Speaker 1>succeeded all rational expectations already when you look at what's

0:24:15.240 --> 0:24:19.720
<v Speaker 1>capable of investing, also at the companies that are obviously

0:24:19.920 --> 0:24:25.159
<v Speaker 1>becoming increasingly involved and invested in this space. Is there

0:24:25.200 --> 0:24:28.280
<v Speaker 1>a moment that any of this looks like value or

0:24:28.320 --> 0:24:30.200
<v Speaker 1>is it just all speculation and growth stiff.

0:24:30.240 --> 0:24:31.640
<v Speaker 4>I mean, there's a couple sides to AI.

0:24:31.680 --> 0:24:33.840
<v Speaker 5>There's there's like the market impact of it, and there's

0:24:33.920 --> 0:24:36.400
<v Speaker 5>kind of what's going on behind the scenes. So we're

0:24:36.440 --> 0:24:37.800
<v Speaker 5>starting to play with it in terms of, you know,

0:24:38.000 --> 0:24:40.600
<v Speaker 5>it can be useful in value, in terms of maybe

0:24:40.640 --> 0:24:43.960
<v Speaker 5>you actually constructing value strategies. You know, for us, with

0:24:44.000 --> 0:24:46.920
<v Speaker 5>our bias is value is value investors. You know, it's

0:24:46.960 --> 0:24:49.080
<v Speaker 5>hard for us to see like those types.

0:24:49.080 --> 0:24:51.080
<v Speaker 4>It's hard for us to invest in those types of companies.

0:24:51.400 --> 0:24:53.960
<v Speaker 5>And you know, the thing about growth too, and especially

0:24:53.960 --> 0:24:56.560
<v Speaker 5>early stage growth, is quant strategies do not work well

0:24:56.560 --> 0:24:58.959
<v Speaker 5>at all because you most of if you look at

0:24:58.960 --> 0:25:01.800
<v Speaker 5>the AI type compmpanies right now, most of them will

0:25:01.800 --> 0:25:03.760
<v Speaker 5>not do well. The basket of them probably will not

0:25:03.800 --> 0:25:06.560
<v Speaker 5>do well, but there'll be just some outrageous, massive winners

0:25:06.560 --> 0:25:09.000
<v Speaker 5>in there. And that's where the growth people, the people

0:25:09.000 --> 0:25:11.000
<v Speaker 5>that are good at growth investing, the venture guys, the

0:25:11.040 --> 0:25:13.760
<v Speaker 5>growth investors, they do a really good job of being

0:25:13.760 --> 0:25:15.919
<v Speaker 5>able to figure out what those companies are like. We

0:25:15.960 --> 0:25:18.120
<v Speaker 5>can't apply a quant screen right now to those types

0:25:18.160 --> 0:25:19.800
<v Speaker 5>of companies and say here are going to be the winners.

0:25:20.040 --> 0:25:20.800
<v Speaker 4>It just doesn't work.

0:25:20.840 --> 0:25:23.359
<v Speaker 5>So we don't exist that much in that space because

0:25:23.440 --> 0:25:25.520
<v Speaker 5>our types of quant strategies don't work very well there.

0:25:25.560 --> 0:25:27.919
<v Speaker 6>Just from an investment standpoint, there are some I mean,

0:25:27.960 --> 0:25:30.520
<v Speaker 6>we don't do any of this, but Doug Clinton over

0:25:30.560 --> 0:25:34.399
<v Speaker 6>at deep Water, he's Gene Munster's partner. They're building these

0:25:34.680 --> 0:25:39.840
<v Speaker 6>and tracking these indexes, broad based market indexes that are

0:25:39.880 --> 0:25:45.520
<v Speaker 6>waiting companies based on sort of looking at their I

0:25:45.520 --> 0:25:49.399
<v Speaker 6>guess fundamentals through the lens of AI and then trying

0:25:49.400 --> 0:25:54.440
<v Speaker 6>to let the AI create sort of the better index

0:25:54.600 --> 0:25:57.119
<v Speaker 6>versus market cap weighted And I think they started tracking

0:25:57.119 --> 0:26:00.399
<v Speaker 6>that at some point last year. So obviously they've got

0:26:00.400 --> 0:26:03.920
<v Speaker 6>along ways to go in terms of when the performance

0:26:03.960 --> 0:26:06.680
<v Speaker 6>becomes meaningful. But you know, you're starting to see some

0:26:06.720 --> 0:26:11.280
<v Speaker 6>strategies be created using using AI. The only thing that

0:26:11.320 --> 0:26:14.880
<v Speaker 6>I wonder with that is, you know, if you feed chat,

0:26:14.920 --> 0:26:18.800
<v Speaker 6>GPT or some AI engine, I don't know, thirty years

0:26:18.840 --> 0:26:21.480
<v Speaker 6>of fundamental data and ask it to create a strategy

0:26:21.520 --> 0:26:23.520
<v Speaker 6>and you get this like great back test, It's like, well,

0:26:23.640 --> 0:26:26.639
<v Speaker 6>is that just maybe a big exercise and just data

0:26:26.640 --> 0:26:29.080
<v Speaker 6>mining and doesn't make sense? And is it likely to

0:26:29.119 --> 0:26:34.040
<v Speaker 6>work going forward, but they're starting to in the academic world.

0:26:34.080 --> 0:26:37.200
<v Speaker 6>There's been some research where some of the academics we've

0:26:37.200 --> 0:26:41.000
<v Speaker 6>actually had in our podcasts are finding things using AI

0:26:41.080 --> 0:26:43.919
<v Speaker 6>and machine learning. And it's almost like the mindset is

0:26:45.680 --> 0:26:48.199
<v Speaker 6>it almost doesn't matter why it works. The fact that

0:26:48.200 --> 0:26:50.440
<v Speaker 6>it works is it works. And so it's kind of

0:26:50.480 --> 0:26:52.280
<v Speaker 6>a weird thing, like we tend to be grounded in

0:26:52.320 --> 0:26:56.280
<v Speaker 6>like first principles and why value investing should work, or

0:26:56.359 --> 0:26:59.399
<v Speaker 6>why growth at reasonable price investing, or why quality companies

0:26:59.400 --> 0:27:02.240
<v Speaker 6>should compound and over time, but the AI is kind

0:27:02.240 --> 0:27:05.600
<v Speaker 6>of bringing us a little bit in a different direction.

0:27:07.160 --> 0:27:09.400
<v Speaker 3>Real quick about you guys have small value. You guys

0:27:09.440 --> 0:27:12.280
<v Speaker 3>are the quants, and I'm friends with the quants. I

0:27:12.440 --> 0:27:17.200
<v Speaker 3>met you Justin at West Gray's Marines March for the Fallen, which,

0:27:17.359 --> 0:27:20.040
<v Speaker 3>by the way, this guy Justin is iron Man. Like

0:27:20.119 --> 0:27:21.840
<v Speaker 3>there's a lot of iron Man in the quant world.

0:27:21.840 --> 0:27:24.880
<v Speaker 3>They love to work out. This guy's like the top guy.

0:27:25.160 --> 0:27:26.720
<v Speaker 3>I think he did the race like in half the

0:27:26.720 --> 0:27:29.399
<v Speaker 3>time I did, or something like that. You still do

0:27:29.440 --> 0:27:30.040
<v Speaker 3>you do Ironman?

0:27:30.640 --> 0:27:31.160
<v Speaker 2>Run? Still?

0:27:32.080 --> 0:27:34.679
<v Speaker 6>No, I'm just just just a runner and rocking when

0:27:34.720 --> 0:27:36.600
<v Speaker 6>I can. I have I didn't do Wes's I didn't

0:27:36.640 --> 0:27:39.160
<v Speaker 6>do the marsh for the fallen last year. It's it's tough,

0:27:39.200 --> 0:27:41.800
<v Speaker 6>that's that's pretty brutal, but it's it's so good and

0:27:41.800 --> 0:27:43.520
<v Speaker 6>it's so good to get out there and just work hard,

0:27:43.520 --> 0:27:44.639
<v Speaker 6>and I.

0:27:44.720 --> 0:27:49.840
<v Speaker 3>Was impressed by you. Okay, so these quants. I have

0:27:49.880 --> 0:27:53.399
<v Speaker 3>a theory that part of the other thing going on

0:27:53.480 --> 0:27:57.080
<v Speaker 3>with the quant world is that you've got the ETFs

0:27:57.119 --> 0:28:01.600
<v Speaker 3>coming out from themes and even track metrics, so metrics specific.

0:28:01.640 --> 0:28:04.679
<v Speaker 3>So for example, the free cash flow yield ETF, CAF

0:28:04.720 --> 0:28:07.840
<v Speaker 3>and cows have gotten billions. I mean, the flows into

0:28:07.840 --> 0:28:10.960
<v Speaker 3>these are ridiculous. They tend to lean value. Then you've

0:28:10.960 --> 0:28:13.280
<v Speaker 3>got something like natural resources ETFs, which is now the

0:28:13.280 --> 0:28:17.040
<v Speaker 3>biggest thematic category you open up the hood, it's largely value.

0:28:17.720 --> 0:28:20.040
<v Speaker 3>What do you think of this idea that just sort

0:28:20.080 --> 0:28:25.520
<v Speaker 3>of slapping on different names to ETFs actually is maybe

0:28:25.640 --> 0:28:27.840
<v Speaker 3>part of how to sell value going forward, as opposed

0:28:27.840 --> 0:28:29.200
<v Speaker 3>to just calling it value.

0:28:29.560 --> 0:28:31.800
<v Speaker 6>I mean that sort of makes sense to me because

0:28:31.840 --> 0:28:36.040
<v Speaker 6>I mean I think people those themes and ideas and narratives,

0:28:36.680 --> 0:28:39.320
<v Speaker 6>you know, can make it more understandable, maybe make it

0:28:39.360 --> 0:28:43.560
<v Speaker 6>more sellable. You kind of get off the value train,

0:28:43.760 --> 0:28:46.400
<v Speaker 6>and it's more like, Okay, we're going to look to

0:28:46.720 --> 0:28:51.960
<v Speaker 6>capitalize on this theme in the market or trend. I

0:28:51.960 --> 0:28:53.040
<v Speaker 6>could certainly see that for sure.

0:28:53.040 --> 0:28:55.560
<v Speaker 5>There's just so many You've seen so many ETFs with

0:28:55.600 --> 0:28:57.880
<v Speaker 5>like small cap value or whatever in their name. It

0:28:57.920 --> 0:29:00.200
<v Speaker 5>probably is good to try something different because going back

0:29:00.200 --> 0:29:02.240
<v Speaker 5>to our own experience, like and you compared us to

0:29:02.280 --> 0:29:04.440
<v Speaker 5>Kathy would before, it wasn't just the performance that she

0:29:04.480 --> 0:29:07.560
<v Speaker 5>did better than us. She is master of marketing. The

0:29:07.600 --> 0:29:09.440
<v Speaker 5>stuff she talks about for the future and the fifty

0:29:09.440 --> 0:29:11.760
<v Speaker 5>percent GDP growth and all that stuff. I mean, she

0:29:11.920 --> 0:29:13.880
<v Speaker 5>is really really good at that, and you know we're

0:29:13.880 --> 0:29:15.600
<v Speaker 5>not as good. So you know that that is something

0:29:15.600 --> 0:29:17.160
<v Speaker 5>we probably could have figured out. Is maybe if we

0:29:17.160 --> 0:29:19.080
<v Speaker 5>had wrapped it, if we had named it differently, or

0:29:19.080 --> 0:29:20.640
<v Speaker 5>we'd wrapped it in a different way, maybe it would

0:29:20.640 --> 0:29:21.160
<v Speaker 5>have done better.

0:29:22.040 --> 0:29:24.160
<v Speaker 3>Yeah, we joke on the team sometimes they just have

0:29:24.160 --> 0:29:27.880
<v Speaker 3>these companies that make money or stuff you really need

0:29:27.920 --> 0:29:30.680
<v Speaker 3>in life, just you know, because her stuff is all

0:29:30.760 --> 0:29:34.320
<v Speaker 3>like you know, electronic and robots and I don't know,

0:29:34.480 --> 0:29:37.840
<v Speaker 3>just like getting back to basics, you know, Joel, like

0:29:38.080 --> 0:29:40.360
<v Speaker 3>that just seemed to and that actually worked In twenty

0:29:40.400 --> 0:29:42.280
<v Speaker 3>twenty one for a little bit, right, some of the

0:29:43.040 --> 0:29:45.960
<v Speaker 3>those names actually became popular companies that had a lot

0:29:45.960 --> 0:29:48.440
<v Speaker 3>of cash. It all of a sudden became like fundamentals

0:29:48.440 --> 0:29:49.800
<v Speaker 3>matter for a brief moment there.

0:29:50.120 --> 0:29:53.400
<v Speaker 1>Well, I'm just curious, do you ever think that you'll

0:29:53.920 --> 0:29:56.880
<v Speaker 1>do an ETF again or was this a one and

0:29:56.960 --> 0:29:59.400
<v Speaker 1>done and stick to SMAs from now on.

0:30:02.240 --> 0:30:04.239
<v Speaker 4>I think it's I think it's unlikely. It would be

0:30:04.240 --> 0:30:05.520
<v Speaker 4>my answer to it.

0:30:05.560 --> 0:30:07.520
<v Speaker 5>I just think it's a tough I mean, if we

0:30:07.560 --> 0:30:09.080
<v Speaker 5>ever have a ton of success in the business, then

0:30:09.120 --> 0:30:10.520
<v Speaker 5>we want to try it again. Maybe, But it's just

0:30:10.840 --> 0:30:12.280
<v Speaker 5>going back to what I said before. It's just a

0:30:12.280 --> 0:30:15.080
<v Speaker 5>really really tough space right now, and it is. There

0:30:15.080 --> 0:30:17.200
<v Speaker 5>are people like say Simplify as an example, there are

0:30:17.200 --> 0:30:19.560
<v Speaker 5>people who are finding things that are white space, things

0:30:19.600 --> 0:30:21.640
<v Speaker 5>that are very different than anybody else is offering. But

0:30:22.000 --> 0:30:24.200
<v Speaker 5>for us in the quant space, whether it's quant value

0:30:24.280 --> 0:30:25.880
<v Speaker 5>or quant momentum, I mean, there.

0:30:25.720 --> 0:30:27.800
<v Speaker 4>Are some really really great cheap funds.

0:30:27.840 --> 0:30:29.760
<v Speaker 5>Also, if you look at something like q val, which

0:30:29.760 --> 0:30:32.360
<v Speaker 5>you mentioned before, when we started, qu vow's fee was

0:30:32.360 --> 0:30:34.640
<v Speaker 5>probably twice what it is now. So just to show

0:30:34.640 --> 0:30:36.959
<v Speaker 5>how much fees have compressed. So even if we had

0:30:37.000 --> 0:30:39.720
<v Speaker 5>a great idea, it would be very hard to execute it.

0:30:39.720 --> 0:30:41.800
<v Speaker 5>From the perspective, we'd probably start with a break even

0:30:41.840 --> 0:30:43.760
<v Speaker 5>that was double than what our break even was when

0:30:43.760 --> 0:30:44.520
<v Speaker 5>we did the first time.

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<v Speaker 1>All right, Jack fourhand, justin Garbload. Thank you so much

0:30:48.840 --> 0:30:49.800
<v Speaker 1>for joining us on Trillions.

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<v Speaker 4>Thank you for having us.

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<v Speaker 7>Thanks guys, thanks for listening to Trillions until next time.

0:30:59.400 --> 0:31:02.640
<v Speaker 7>You can find us on the Bloomberg Terminal, Bloomberg dot com,

0:31:02.720 --> 0:31:06.560
<v Speaker 7>Apple Podcasts, Spotify, or wherever else you'd like to listen.

0:31:07.160 --> 0:31:09.880
<v Speaker 7>We'd love to hear from you. We're on Twitter, I'm

0:31:09.920 --> 0:31:10.960
<v Speaker 7>at Joel Webber Show.

0:31:11.360 --> 0:31:13.520
<v Speaker 1>He's at Eric Baltunas.

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<v Speaker 7>This episode of Trillions was produced by Magnus Hendrickson. Bye.