WEBVTT - Even Six Figures Can’t Save You From NYC’s Rent Crisis

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<v Speaker 1>Bloomberg Audio Studios, podcasts, radio news.

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<v Speaker 2>You know that little social media memes like you walk

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<v Speaker 2>outside New York City just to breeze, you spent seven

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<v Speaker 2>hundred bucks.

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<v Speaker 3>Shanee Benjamin grew up in Knarsi, Brooklyn. She left the

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<v Speaker 3>city as a teenager, but came back in twenty thirteen

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<v Speaker 3>to start a career as a professional illustrator and art director.

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<v Speaker 2>I moved to Crown Heights technically like the border of

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<v Speaker 2>Crown Heights a week ago, and I was lucky. I

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<v Speaker 2>got a run stabilized apartment for eleven ninety five.

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<v Speaker 3>But several years and apartments later, her life in New

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<v Speaker 3>York is getting harder to sustain.

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<v Speaker 2>I have vivid memories of being on Craigslist circut twenty

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<v Speaker 2>thirteen and looking at a one bedroom for five hundred

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<v Speaker 2>bucks off at Eltdop in Williamsburg. Now knowing that that's

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<v Speaker 2>an apartment that I saw, and now sitting pretty for

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<v Speaker 2>like maybe close a five k is just rediculous.

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<v Speaker 3>Shane still lives in Crown Heights, two bedroom with a

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<v Speaker 3>backyard that she upgraded to in twenty twenty one. She

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<v Speaker 3>pays thirty two hundred dollars a month and her landlord

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<v Speaker 3>just told her she's raising the price to fifty five

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<v Speaker 3>hundred dollars a month. Rather than swallow the rent increase,

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<v Speaker 3>Shanee decided it was time to find another spot, preferably

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<v Speaker 3>one in park Slope with some extra space.

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<v Speaker 2>I have key puts, so having a backyard is great,

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<v Speaker 2>you know.

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<v Speaker 3>But this time around, her apartment search has been rougher

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<v Speaker 3>than she expected.

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<v Speaker 2>I make decent money as an illustrator. I'm making around

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<v Speaker 2>one fifty a year, and I am shoggling with find

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<v Speaker 2>a two legroom with an outdoor spee that isn't like

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<v Speaker 2>forty five hundred five thousand by.

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<v Speaker 3>A lot of standards. Shanee makes a competitive salary, but

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<v Speaker 3>her story highlights a new reality in New York City

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<v Speaker 3>in the wake of unprecedented rent hikes. The rent is

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<v Speaker 3>too damn high, even for high earning New Yorkers.

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<v Speaker 4>Since the pandemic, the city has changed quite a bit,

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<v Speaker 4>and in time we've seen rents rise as high as

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<v Speaker 4>sixty percent in some neighborhoods.

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<v Speaker 3>Paulina Cacero is a real estate reporter for Bloomberg.

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<v Speaker 4>According to the most recent New York housing vacancy survey,

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<v Speaker 4>they found about sixty five thousand households those earning between

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<v Speaker 4>one hundred k and three hundred k paying a third

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<v Speaker 4>or more of their gross income towards rent. That's tens

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<v Speaker 4>of thousands more than just four years ago. The golden

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<v Speaker 4>rule of thumb is that you shouldn't spend any more

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<v Speaker 4>than a third of your income on rent. So it's

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<v Speaker 4>really changing the way that people think about New York City,

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<v Speaker 4>what kind of life they can afford, and for some people,

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<v Speaker 4>the long term sustainability of living here.

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<v Speaker 3>I'm Sarah Holder, and this is the big take from

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<v Speaker 3>Bloomberg News Today. On the show, If six figure earners

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<v Speaker 3>in New York can't make it there, who can? How

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<v Speaker 3>a squeezed rental market is fueling the affordability crisis in

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<v Speaker 3>America's largest city, and how some are proposing to fix it.

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<v Speaker 3>It's no surprise that renting in New York right now

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<v Speaker 3>is expensive, but Bloomberg real estate reporter Paulina Cacero says

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<v Speaker 3>there's something new about who is starting to feel the

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<v Speaker 3>burden of high rents New York's growing upper middle class.

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<v Speaker 4>This is a group of people that you might expect

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<v Speaker 4>to have some kind of financial security, but they're really

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<v Speaker 4>being impacted by the rent squeeze.

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<v Speaker 3>Now, I think some people might hear that higher earners

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<v Speaker 3>in the city, people making between one hundred thousand and

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<v Speaker 3>three hundred thousand dollars a year, feel like they can't

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<v Speaker 3>afford rent and kind of scoff at it a little bit.

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<v Speaker 3>It's like, okay, but you're making a lot of money,

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<v Speaker 3>Like it's okay, But what is the takeaway here? If

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<v Speaker 3>it's harder for someone making six figures to find a

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<v Speaker 3>spot without paying more than thirty percent of their income

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<v Speaker 3>on rent, what does that mean for everyone else.

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<v Speaker 4>Part of what's been driving up rents in the city

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<v Speaker 4>and what economists have been observing since the pandemic is this.

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<v Speaker 5>Idea of the great reshuffle.

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<v Speaker 4>Right, So, during the pandemic, COVID nineteen lockdown shuttered offices.

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<v Speaker 5>People who had.

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<v Speaker 4>The means, More often than not, white collar workers were

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<v Speaker 4>able to leave the city, and that provided a rare

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<v Speaker 4>opportunity for some people to get COVID deals. They moved

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<v Speaker 4>into neighborhoods that weren't really affordable to them, like West

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<v Speaker 4>Village or Tribeca. But as the city kind of returned

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<v Speaker 4>to normal. See, these higher earners, they came back, and

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<v Speaker 4>actually they came back in a big way, and that

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<v Speaker 4>trickles down, right, So that's raised the prices of rents

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<v Speaker 4>for everyone. Not to mention, a lot of landlords were

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<v Speaker 4>having to make concessions to get apartments leased. They saw

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<v Speaker 4>all of this demand as people were flooding back to

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<v Speaker 4>the city as an opportunity to recoup some of those

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<v Speaker 4>COVID nineteen losses, and that's when you saw these immense

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<v Speaker 4>rent hikes in twenty twenty two.

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<v Speaker 3>Under other circumstances, these higher earning residents might have come

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<v Speaker 3>back to the city and looking to purchase a home,

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<v Speaker 3>not rent one. But that's gotten harder too.

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<v Speaker 4>People that might have already transitioned out of the rental

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<v Speaker 4>market are still in the rental market, and they have

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<v Speaker 4>more means to pay higher rents as well.

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<v Speaker 5>There's just more people renting.

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<v Speaker 4>It's about like two thirds of New York City's population

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<v Speaker 4>is renting, and that's kept pressure on the rental market

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<v Speaker 4>as well.

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<v Speaker 3>Right, it's more competition, especially from these higher earners.

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<v Speaker 5>Yeah.

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<v Speaker 3>I think I read somewhere that the amount of millionaires

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<v Speaker 3>in general in the country who are renting is higher.

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<v Speaker 4>Yeah, the number of millionaire renters in New York City,

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<v Speaker 4>I think has doubled since twenty nineteen.

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<v Speaker 3>That kind of says it all. Yeah, the number of

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<v Speaker 3>New York City millionaires, renter or otherwise has reached record

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<v Speaker 3>highs in recent years. Some estimates suggest that as of

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<v Speaker 3>twenty twenty three, one out of every twenty four New

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<v Speaker 3>York City residents is worth seven figures or more. But

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<v Speaker 3>as wealthy New Yorkers become even wealthier, lower income residents

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<v Speaker 3>are being pushed farther into the outer boroughs or beyond,

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<v Speaker 3>especially families kids who are more than twice as likely

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<v Speaker 3>to move out of the city than households without.

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<v Speaker 4>Those people that are leaving the city are primarily from

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<v Speaker 4>the city's working class people making less than sixty thousand

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<v Speaker 4>dollars a year, because the cost of living in New

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<v Speaker 4>York has just become untenable for them.

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<v Speaker 3>So you're describing a really interesting dynamic, Like the amount

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<v Speaker 3>of higher earners in the city is increasing, the amount

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<v Speaker 3>of working class folks moving out of the city is increasing. Meanwhile,

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<v Speaker 3>rent is getting less affordable for everyone across that income spectrum. Yeah,

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<v Speaker 3>including for renters like Shane.

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<v Speaker 2>Before once fifty k you could have savings you can travel,

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<v Speaker 2>you know, you could be comfortable in New York. And

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<v Speaker 2>now I feel like we're all just penny pinsion, penny pension.

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<v Speaker 2>And so when other folks from other different cities and

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<v Speaker 2>states listen to us complain about who would show out

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<v Speaker 2>one hundred and fifty K, and I'm like, yeah, live

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<v Speaker 2>in New York brouh.

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<v Speaker 3>One of the fundamental issues driving rents higher is a

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<v Speaker 3>nationwide housing shortage, a shortage that's especially potent in New York.

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<v Speaker 3>Between twenty ten and twenty twenty three, New York City

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<v Speaker 3>added nearly nine hundred thousand jobs, but just under three

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<v Speaker 3>hundred thousand new homes. That means more New Yorkers are

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<v Speaker 3>vying for a limited number of units, and Paulina says

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<v Speaker 3>that economics play a big role in swaying what kinds

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<v Speaker 3>of homes are being built.

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<v Speaker 4>The developer community in New York City points to the

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<v Speaker 4>macro economic conditions.

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<v Speaker 5>Right, there is very little land in New York City.

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<v Speaker 4>Construction and labor costs have gone up along with inflation,

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<v Speaker 4>and they can't get the financing or the funds together

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<v Speaker 4>to build in the first place. If they're not building

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<v Speaker 4>housing that's more expensive, right, it's what they say pencils

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<v Speaker 4>out for them.

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<v Speaker 3>One example is Long Island City, a neighborhood in northwest

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<v Speaker 3>Queens that's seen a lot of development attention over the

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<v Speaker 3>last few years. From twenty twenty to twenty twenty four,

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<v Speaker 3>nearly seventy two hundred net new apartment units were added,

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<v Speaker 3>the majority of them in high rises with elevators.

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<v Speaker 4>We talked to a resident who had moved there in

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<v Speaker 4>nineteen eighty nine. She spent about four hundred dollars for

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<v Speaker 4>a two bedroom and a walk up and.

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<v Speaker 3>How times have changed.

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<v Speaker 5>Times have changed.

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<v Speaker 4>If you've been to Long Island City, now you get

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<v Speaker 4>off at Court Square, there's a sweet green, there's these tall,

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<v Speaker 4>luxury high rise buildings, and that's driven up the rent

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<v Speaker 4>quite a bit.

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<v Speaker 3>New developments now make up nearly a third of the

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<v Speaker 3>rental market in that part of Queen's and median rent

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<v Speaker 3>in those buildings is six hundred and twenty five dollars

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<v Speaker 3>higher a month than a typical apartment.

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<v Speaker 4>It's just an example of how these developments can continue

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<v Speaker 4>to drive at prices and also attract a new type

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<v Speaker 4>of resident.

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<v Speaker 3>Emily Eisner, the chief economist at the Fiscal Policy Institute,

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<v Speaker 3>says the city's constrained housing supply plus its growing supply

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<v Speaker 3>of high earners are exacerbating the housing crisis. From individual

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<v Speaker 3>property owners to larger management companies. Landlord's take into account

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<v Speaker 3>a variety of factors when they set rent, but Emily

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<v Speaker 3>says some end up setting them so high in part

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<v Speaker 3>because there are enough New Yorkers who are willing to pay.

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<v Speaker 6>The landlord can potentially charge you know, three thousand dollars

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<v Speaker 6>a month, let's say for a one bedroom, and that's

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<v Speaker 6>going to push out the like, you know, family with

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<v Speaker 6>a young kid that makes I don't know, let's say

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<v Speaker 6>combined two hundred thousand dollars a year and has to

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<v Speaker 6>pay for childcare because there is demand for the unit

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<v Speaker 6>coming from someone who has fewer overall expenses and a

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<v Speaker 6>high enough income to.

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<v Speaker 3>Pay Paulina How unique is New York here though? How

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<v Speaker 3>have other cities rental landscapes changed in the last few years.

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<v Speaker 3>Have they seen a similar sort of bounce back of

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<v Speaker 3>pandemic rents?

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<v Speaker 4>You know, these boom towns like Austin or even like

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<v Speaker 4>in Florida where people moved during the pandemic, their rent

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<v Speaker 4>price is soared in twenty twenty and twenty twenty one,

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<v Speaker 4>but have.

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<v Speaker 5>Since started to fall.

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<v Speaker 4>And that's true like across the Midwest and the Sun

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<v Speaker 4>Belt where people moved to in San Francisco, housing costs

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<v Speaker 4>dropped and haven't recovered as much. So New York City

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<v Speaker 4>is pretty unique in how rents have continued to rise

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<v Speaker 4>and actually, for like most of the months this year,

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<v Speaker 4>Manhattan run prices have continued to hit a record high

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<v Speaker 4>in the summer four seven hundred dollars a month, which

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<v Speaker 4>is pretty crazy.

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<v Speaker 3>With housing costs this high, New Yorkers are looking for solutions.

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<v Speaker 2>After the break.

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<v Speaker 3>How the issue has reshaped the race for New York

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<v Speaker 3>City Mayor and the proposals on the table to make

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<v Speaker 3>rent more affordable across the board. In November, New Yorkers

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<v Speaker 3>will head to the polls to vote in the mayoral election.

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<v Speaker 3>The race has captured national attention after the upstart Democratic

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<v Speaker 3>Socialist State Assembly member Zoron Mondani dominated the Democratic primary

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<v Speaker 3>in June. Meeting former New York Governor Andrew Poma.

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<v Speaker 1>Today, eight months after launching this campaign with the vision

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<v Speaker 1>of a city that every New Yorker could afford, we

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<v Speaker 1>have won.

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<v Speaker 3>Wow, and with just a month to go, until the

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<v Speaker 3>general poles show Mom Donnie leading by around twenty points.

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<v Speaker 3>Bloomberg Real Estate reporter Paulina Cacerro says that one reason

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<v Speaker 3>Mom Donnie's message is resonating is because housing affordability issues

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<v Speaker 3>are at the top of voters' priority lists, and they're

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<v Speaker 3>also central to Mom Donnie's campaign.

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<v Speaker 5>We saw that.

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<v Speaker 4>A lot of the folks that voted for Mom Donnie

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<v Speaker 4>were like middle class and higher earners in the city

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<v Speaker 4>and people that also tended to rent. So if you

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<v Speaker 4>take a look at Greenpoint, which is this neighborhood in

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<v Speaker 4>North Brooklyn that was once known for its industrial roots

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<v Speaker 4>and kind of Polish immigrant community, saw a flood of

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<v Speaker 4>white colored workers in the past couple years, and rents

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<v Speaker 4>jumped fifty percent from twenty twenty to twenty twenty four,

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<v Speaker 4>and roughly seventy two percent of Democratic voters in the

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<v Speaker 4>area voted for Mom Donnie. Other in demand neighborhoods where

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<v Speaker 4>rents have risen quite a bit also overwhelmingly voted for

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<v Speaker 4>Mom Donnie, including Soho, Brooklyn Heights, and Long Island City.

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<v Speaker 4>So you can see how this rent affordability question has swayed.

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<v Speaker 4>You know, a lot of renters and renters in affluent areas.

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<v Speaker 3>Mom Donnie's proposals include constructing two hundred thousand new affordable

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<v Speaker 3>units over the next ten years and freezing rent increases

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<v Speaker 3>on all rent stabilized apartments. Those are units that have

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<v Speaker 3>limits on how much the rent can increase every year,

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<v Speaker 3>which are set by the city's rent Guidelines Board. Here's

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<v Speaker 3>Mom Donnie talking about his policy proposals on her sisters

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<v Speaker 3>show odd Lots in May.

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<v Speaker 7>In tandem, I am both a candidate who believes we

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<v Speaker 7>need to freeze the rent for rent stabilized tenants, and

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<v Speaker 7>one who believes that we need to end the requirement

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<v Speaker 7>to build parking lots when reconstruct housing, who believes we

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<v Speaker 7>need to increase densitery around mass transit hubs. We need

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<v Speaker 7>to up zone wealthier neighborhoods that have historically not contributed

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<v Speaker 7>to affordable housing production.

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<v Speaker 3>Of course, not everyone is lucky enough to find a

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<v Speaker 3>rent stabilized apartment that would be affected by a potential

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<v Speaker 3>rent freeze that Mom Donnie is proposing. So what explains

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<v Speaker 3>why these policies have resonated with such a broad coalition

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<v Speaker 3>that includes higher earners.

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<v Speaker 4>I think most people know that the rent freeze policy

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<v Speaker 4>would only apply to the New York citi's about one

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<v Speaker 4>million rent stabilized units, but even then, I think it's

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<v Speaker 4>created this kind of solidarity among renters.

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<v Speaker 3>Other candidates have put forth their own housing agendas, albeit

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<v Speaker 3>ones that have gotten less traction. Quomo says he'll prioritize

0:13:40.840 --> 0:13:45.760
<v Speaker 3>quote aggressive affordable housing development, while Republican candidate Kurtis Leiwa

0:13:45.800 --> 0:13:49.839
<v Speaker 3>has centered the needs of small landlords. The city's current mayor,

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<v Speaker 3>Eric Adams, has dropped out of the race, but had

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<v Speaker 3>been highlighting his role in passing a citywide zoning overhaul

0:13:56.280 --> 0:13:59.080
<v Speaker 3>called City of Yes, a plan that's designed to allow

0:13:59.160 --> 0:14:02.240
<v Speaker 3>more development in more places and supposed to unlock an

0:14:02.360 --> 0:14:05.800
<v Speaker 3>estimated eighty thousand units of housing over fifteen years.

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<v Speaker 6>We see that as a really good start, but not enough.

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<v Speaker 3>That's Emily Eisner, again, the chief economist at the Fiscal

0:14:12.120 --> 0:14:13.160
<v Speaker 3>Policy Institute.

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<v Speaker 6>The city needs something on the order of five hundred

0:14:15.720 --> 0:14:18.080
<v Speaker 6>thousand more units over the next ten years, and I

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<v Speaker 6>want to be clear that that includes both market rate

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<v Speaker 6>housing and affordable housing.

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<v Speaker 3>Up Zonings and incentives that push developers to build affordable

0:14:28.520 --> 0:14:31.920
<v Speaker 3>units can spur some of that growth, But Emily says

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<v Speaker 3>there also need to be efforts to preserve the affordable

0:14:34.800 --> 0:14:36.600
<v Speaker 3>housing that already exists.

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<v Speaker 6>Sometimes the affordable housing sort of either leaves the affordability

0:14:40.240 --> 0:14:42.840
<v Speaker 6>zone and goes into market rate, or some of the

0:14:42.840 --> 0:14:45.120
<v Speaker 6>buildings are sort of going to disrepair. So we need

0:14:45.160 --> 0:14:47.880
<v Speaker 6>to see various efforts to sort of keep those housing

0:14:47.960 --> 0:14:50.200
<v Speaker 6>units livable and also keep them affordable.

0:14:50.920 --> 0:14:54.440
<v Speaker 3>And Emily also pointed to policies designed to keep tenants

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<v Speaker 3>in those affordable units, policies like eviction protections that she'd

0:14:58.920 --> 0:15:04.400
<v Speaker 3>advocate for expand to cover more renters. As for Shaney,

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<v Speaker 3>she's starting to feel like the grind to find housing

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<v Speaker 3>in New York that meets her needs and fits her

0:15:10.240 --> 0:15:12.360
<v Speaker 3>budget might not be worth it anymore.

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<v Speaker 4>She's had a lot of friends who moved to the

0:15:14.440 --> 0:15:18.280
<v Speaker 4>Sunbelt region North Carolina, South Carolina. As a native New Yorker,

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<v Speaker 4>it's not something that she thought she would ever have

0:15:20.600 --> 0:15:21.520
<v Speaker 4>to entertain.

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<v Speaker 2>My life in a city has been amazing. I've been

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<v Speaker 2>able to carry a single household for over a decade

0:15:27.040 --> 0:15:29.040
<v Speaker 2>in New York City by myself. I think New York

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<v Speaker 2>has actually brought me more opportunities than I would have

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<v Speaker 2>had if I had stayed at Pittsburgh for college. The

0:15:34.320 --> 0:15:36.480
<v Speaker 2>only difference is that I would have rather been more

0:15:36.480 --> 0:15:39.440
<v Speaker 2>of a homeowner now at this age. But New York

0:15:39.520 --> 0:15:41.920
<v Speaker 2>is kind of like stopping you from a little bit.

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<v Speaker 4>It's just not a sustainable place. She can't have the

0:15:45.480 --> 0:15:48.400
<v Speaker 4>life that she wants to live, even though she, for

0:15:48.480 --> 0:15:50.880
<v Speaker 4>all intents and purposes, like made it cheap. She did

0:15:50.920 --> 0:15:53.000
<v Speaker 4>everything that she thought she was supposed to do.

0:15:53.240 --> 0:15:55.840
<v Speaker 2>The city is a good grip on you, but it

0:15:55.880 --> 0:15:58.920
<v Speaker 2>has caused me to like look long term future, like

0:15:59.080 --> 0:16:01.160
<v Speaker 2>what would life be like at other cities where I

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<v Speaker 2>can afford a home.

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<v Speaker 3>This is the Big Take from Bloomberg News. I'm Sarah Holder.

0:16:11.560 --> 0:16:14.160
<v Speaker 3>To get more from The Big Take and unlimited access

0:16:14.200 --> 0:16:17.960
<v Speaker 3>to all of Bloomberg dot com, subscribe today at Bloomberg

0:16:18.000 --> 0:16:21.760
<v Speaker 3>dot com slash podcast offer. If you liked this episode,

0:16:21.880 --> 0:16:24.240
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0:16:24.280 --> 0:16:26.960
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0:16:27.840 --> 0:16:30.080
<v Speaker 3>Thanks for listening. We'll be back tomorrow.