Speaker 1: Welcome to NFL Daily, where none of us are watching
Speaker 1: the Dragon Show.
Speaker 2: That's cool if you are, we hear at rips.
Speaker 1: I'm your host, Jordan rod Rieg, filling in for Greg
Speaker 1: Rosenthal as he's on vacation. I am joined by my
Speaker 1: friend and the leader of the clay Bon Bonds. Well,
Speaker 1: Patrick clay Bon, how are you?
Speaker 2: Patrick?
Speaker 3: I will not be charged as an accessory to anything
Speaker 3: that a group of people who have chosen for some reason,
Speaker 3: you're admirers who align themselves with me. I am innocent
Speaker 3: of all charges, but shout out to anybody that deals
Speaker 3: with me.
Speaker 1: The clay Bon Vivants also joined by a longtime friend
Speaker 1: of mine, new friend of NFL Daily. He is the
Speaker 1: athletics senior Chicago Bears reporter and host of the Breaking
Speaker 1: in Sports media podcast, My buddy, Kevin Fishbain.
Speaker 2: Welcome, Kevin, Thank you so much for having me.
Speaker 4: I am a listener to this show, an admirer of
Speaker 4: the two of you. Oh, so it's an honor to
Speaker 4: be here.
Speaker 2: Are you a clay Bon Bonds?
Speaker 5: I mean I was.
Speaker 4: Actually I was trying to think of what Jordan's hive
Speaker 4: would be called.
Speaker 2: No, we are not doing that now.
Speaker 5: We should absolutely do that.
Speaker 2: It is We're not doing that.
Speaker 5: Oh man, it's the possibilities are flowing through my head
Speaker 5: right now.
Speaker 2: Yeah, don't.
Speaker 5: We're not going to use that whole ad campaign. No,
Speaker 5: Kev's on it.
Speaker 1: Kevin, I have to ask, are you at all nervous
Speaker 1: about your first appearance on NFL Daily and follow up?
Speaker 1: Are you disappointed it is with me and not the
Speaker 1: main host Craig Rose?
Speaker 4: Uh, yes, yes, all, yes, I mean I am nervous.
Speaker 4: I when I got the email, I was looking for
Speaker 4: Greg and to see Ce. Didn't see you there. I
Speaker 4: thought he would zoom in from vacation. I'm a little offended,
Speaker 4: but you know, you just gotta, we gotta just to
Speaker 4: adapt and roll with the punches.
Speaker 1: Yeah, you recently did get the Rosenthal follow on social media,
Speaker 1: so I know that was a big, a big day
Speaker 1: for you. I'm just sort of blowing up our group
Speaker 1: chat here on the spot, so we are. I feel like, Kevin,
Speaker 1: you're a perfec addition to this, I know you've been
Speaker 1: on paternity to leave.
Speaker 2: Congratulations again.
Speaker 1: We are actually at the peak of the quiet period
Speaker 1: of the NFL off season. Just on the other side
Speaker 1: of this, it's all chaos and darkness and excitement and
Speaker 1: you know, whatever happens.
Speaker 2: But we're starting to wonder.
Speaker 1: What are these teams actually going to be about this year?
Speaker 1: So if you will imagine with me, folks, Patrick, Kevin
Speaker 1: and myself are the three mid level creatives and a
Speaker 1: very mediocre marketing firm desperate to get a couple of
Speaker 1: ideas to stick for some NFL teams, whether it's a
Speaker 1: slogan or a catchphrase, an initiative or a general theme.
Speaker 1: And we really really need this, guys. Jobs are on
Speaker 1: the line here. Our last campaign was the catchphrase why
Speaker 1: not us? And after that own goal, that one really
Speaker 1: flipped around on us. So Patrick, no pressure, lots of pressure.
Speaker 1: Let's go ahead and start with your pitch to the
Speaker 1: Buffalo Bills.
Speaker 4: Okay, I am for all of mine.
Speaker 3: I am so excited to talk to this coalition of
Speaker 3: billionaires representing every different team. And I thought, what more
Speaker 3: could groups of billionaires love than the thing that they
Speaker 3: are investing in the most in choosing our society to
Speaker 3: lean into.
Speaker 4: And that's plagiarism at the moment.
Speaker 6: WHOA.
Speaker 3: So I've decided to reach back and look at some
Speaker 3: famous ad campaigns and tie them to your Team. Buffalo
Speaker 3: Bills and almost thirty years ago, NBC had a problem.
Speaker 3: They had a mega lineup of must see content that
Speaker 3: was literally branded as such, Will Engrace, Third Rock News Radio, Matt,
Speaker 3: About You, and Yes finally vanquished the show. Having finally
Speaker 3: vanquished the show that provided its concept and basis, Living
Speaker 3: Single Friends was at its peak, but they needed to
Speaker 3: promote a summer lineup. These are shows that almost everyone
Speaker 3: had seen four years. It's before TVO VCR plus wasn't
Speaker 3: widely accepted, so if you missed it, it was gone.
Speaker 3: So the summer return promotion proudly exclaimed, if you haven't
Speaker 3: seen it, it's new to you. That's the twenty twenty
Speaker 3: seven Buffalo Bills. Of course there's a lot of carryover.
Speaker 3: Of course, the guy calling the plays is calling all
Speaker 3: the shots now. But that's our cell to the people.
Speaker 3: You've seen the Bills, but you haven't seen these bills.
Speaker 3: A redemption arc for Keon Coleban, Bradley Chubb is here.
Speaker 3: CJGJ does nothing but pick winners, and that's what we're
Speaker 3: doing here.
Speaker 5: They haven't seen it. It's new to them.
Speaker 1: I mean, coming out of the gate strong for the
Speaker 1: Buffalo Bills. On the other hand, I am speaking to
Speaker 1: the Miami Dolphins today and I have a slogan idea,
Speaker 1: trust us bro.
Speaker 2: Kevin. How about the New England Patriots.
Speaker 4: You guys remember the movie Wizard of Oz, right, absolutely,
Speaker 4: so my Patriots slogan, and I'm pitching New England. Pay
Speaker 4: no attention to the man behind the curtain. Because, as
Speaker 4: Jordan mentioned, I've been on a paternity leave for most
Speaker 4: of the off seasons. I had to catch up a
Speaker 4: lot on what's going on in New England. So I'm
Speaker 4: reading about Drake May's shoulder, I'm reading about a second
Speaker 4: round pick who's unsigned. I'm reading about the Super Bowl
Speaker 4: runner up curse that we're all aware of. So when
Speaker 4: I'm thinking about all those things, just like, no, don't
Speaker 4: worry about the things behind the current. Focus on all
Speaker 4: the good. This is a Patriots team that went to
Speaker 4: the super Bowl. We've got this guy. Just ignore all
Speaker 4: those things, don't worry about it.
Speaker 1: We're good.
Speaker 2: I'm talking to the New York Jets.
Speaker 1: Always a risky move, embracing myself to do so. I
Speaker 1: sort of embraced a little bit of the darkness. But
Speaker 1: I think I can convince some people in the building
Speaker 1: here on this potential slogan or catchphrase or even like
Speaker 1: just ethos to exist with for the New York Jets. Babe,
Speaker 1: please stay with me. If I didn't love you so much,
Speaker 1: I wouldn't have to hurt you like this.
Speaker 2: Oh no, it's okay. Patrick Baltimore Ravens the.
Speaker 5: Genus an abused.
Speaker 4: Sorry.
Speaker 3: Oh, it's so great to see all of you in
Speaker 3: Owings Mills today. I am excited to be here. Imagine this.
Speaker 3: You're new, practically a startup, and people are familiar with
Speaker 3: their product and what it does, but you haven't been
Speaker 3: able to communicate the essence of what it just is yet.
Speaker 3: So you gather the flock to discuss and come up
Speaker 3: with the fact that it energizes the body and mind.
Speaker 3: That doesn't resonate with you guys, Well that makes sense
Speaker 3: because that was the initial brand pitch idea behind Red
Speaker 3: Bull before they decide that it gives you wings and
Speaker 3: what do wings do? They liberate you from the truagery
Speaker 3: of the old times. Greg Roman is in Easter Otherford.
Speaker 3: You remind people of the change that was actually provided
Speaker 3: by a generational talent at a key position. The twenty
Speaker 3: twenty seven Baltimore Ravens. It gives you wings because wings
Speaker 3: not only come with the possibility of flight, they come
Speaker 3: with the hope of it, the audacity to challenge gravity itself.
Speaker 5: You don't do that with the weight of history.
Speaker 4: You do that by uplifting what remains with something new.
Speaker 2: Listen, I'm all in. I'm ready to run through a wall.
Speaker 1: Good for the Ravens, the PR champions of the twenty
Speaker 1: twenty six It all went great off season so far.
Speaker 1: Don't worry about anything else. Let's go on to the
Speaker 1: Cincinnati Bengals with Kevin.
Speaker 4: How many marketing executives have walked into the Cincinnati Bengals
Speaker 4: facility and been handed a bowl of Skyline Chili and
Speaker 4: kind of paused and they kind of look at it
Speaker 4: and they go, what are we going to do with this? Well,
Speaker 4: you know what, here's your slogan, guys, Let's make Skyline
Speaker 4: Chili sexy again. Because every year there's that one team
Speaker 4: that is the sexy pick to take over the league.
Speaker 4: Have to go from last place to first place, worse
Speaker 4: to first. Everyone's jumping on the Bengals hype train, and
Speaker 4: when the Bengals are good, people are talking about Skyline.
Speaker 4: People are excited about Skyline. So let's take some pressure
Speaker 4: off the players and coaches and let's put it on
Speaker 4: the chili and feel good about this. These expectations that
Speaker 4: are back for Joey b and the Bengals.
Speaker 1: Yeah, D center, the roster D center, the injuries, D center,
Speaker 1: the quarterback malcontent nature by the end of the season.
Speaker 1: Instead place everything the burden of an entire city like
Speaker 1: some shredded cheese.
Speaker 2: On top of the chili.
Speaker 3: Yeah, you've already acquired a player who literally goes by sexy, right,
Speaker 3: and you have him and Joe and Jamar in a
Speaker 3: campaign where there's chili dribbling.
Speaker 5: I mean, come on, it sells itself.
Speaker 2: I'm all about the Cleveland Browns, you know who Listen.
Speaker 1: I know I've been charged with a tall task here,
Speaker 1: but I think I've got something that all of you.
Speaker 1: And you're still here, ha on you and you're still
Speaker 1: here and wow, you're still here too, Oh my gosh.
Speaker 4: Uh.
Speaker 1: Anyway, my slogan idea is, let's get ready for twenty
Speaker 1: twenty seven, maybe twenty twenty eight.
Speaker 2: Pittsburgh Steelers, Patrick, all the.
Speaker 5: Pittsburgh Steelers, you know, guys ending things I'm so glad.
Speaker 5: This is great. It's great to be here. There's three
Speaker 5: rivers out there, this is incredible.
Speaker 3: Ending things is never easy, but ending an entire concept
Speaker 3: can sometimes feel impossible. That's the task that we face here.
Speaker 3: Three coaches total since nineteen sixty nine, ounce four. There
Speaker 3: probably won't be nineteen years of Mike McCarthy, but here's
Speaker 3: here's one thing. A similar circumstance was faced by Volkswagen
Speaker 3: in twenty nineteen when they initially decided to conclude the
Speaker 3: run of the Beatle, a platform that had seen untold
Speaker 3: success since it was initially produced in December of nineteen
Speaker 3: forty five. Side note, we will not discuss the actions
Speaker 3: of Volkswagen prior to them on this edition of the podcast.
Speaker 3: That's coming up another podcast, another edition of this will
Speaker 3: eventually come. And how did Volkswagen do that? By announcing
Speaker 3: the last mile, that's what this is. That's what I
Speaker 3: think of driving that last mile away from that mountain,
Speaker 3: over those rivers and looking at this beautiful city.
Speaker 4: And that's what we have here to sell to people.
Speaker 4: The last mile of this version.
Speaker 5: Of the Steelers.
Speaker 1: Was it difficult for you to pitch both the ravens
Speaker 1: and the Steelers with similar enthusiasm.
Speaker 3: No, because I feel like Steelers fans are probably used
Speaker 3: to a particular attitude, but they're probably used to the
Speaker 3: actions of their football team as well.
Speaker 2: So you know, it's like hypothermia. You just slowly go
Speaker 2: number right and then you're gone. All right.
Speaker 1: So I've got the Houston Texans. Not a lot of
Speaker 1: work for me to do here, folks. I just think
Speaker 1: we got to keep it really really simple. Slogan for
Speaker 1: twenty twenty six face meat fist, Kevin, you got the Colts.
Speaker 4: I like the idea of a billboard, okay, and in
Speaker 4: Blue Colts writing the Blue Colts font to the top,
Speaker 4: it says this time it'll work with a big picture
Speaker 4: of Daniel Jones with a very forced smile and is
Speaker 4: surrounded by bubble wrap. So you get it.
Speaker 1: So you get you get a local brand sponsor to
Speaker 1: some Indianapolis manufacture.
Speaker 2: Of bubble reps.
Speaker 5: I'm sure.
Speaker 4: I'm sure there's somebody close.
Speaker 2: Yeah, I'm sure that. I mean, I like it that.
Speaker 2: I think that is a winner. Jacksonville Jaguarars.
Speaker 3: Patrick, I'm so glad to be back here in Duval
Speaker 3: to talk to all of you, you know, sometimes things work.
Speaker 5: You assemble what's available and it looks great. You make
Speaker 5: a mid season deal for Jacoby Myers.
Speaker 3: Efficiency explodes and you go head to head with a
Speaker 3: perennial AFC power but only a debilitating circumstance at corner
Speaker 3: that you tried to address in the draft. But injuries
Speaker 3: ruin that doom the outcomes. So now we have to
Speaker 3: make a financial decision that will fundamentally change our product.
Speaker 4: That's having the courage to change.
Speaker 3: Devin Lloyd and Travis hchn were great pieces on both
Speaker 3: sides of the ball, and the same way the three
Speaker 3: and a half millimeter headphone jack was a great piece
Speaker 3: on the iPhone, but marketing was put in a position
Speaker 3: where they needed to justify a decision to not only
Speaker 3: sell lightning splitter adapters, but AirPods in perpetuity as well.
Speaker 3: We need people in the Yaku ecosystem. That's the courage
Speaker 3: to change. That's what Apple said, and that's what we're
Speaker 3: going to sell to the people here in Jacksonville.
Speaker 7: Sometimes I just sit and stare at Patrick as he's talking,
Speaker 7: because the things that your brain comes up with, it's like, yeah,
Speaker 7: and there's and as far as I'm aware, no gummy involved,
Speaker 7: you know, like I just know it's incredible.
Speaker 3: This is just doing Insiders five days a week at
Speaker 3: this point. Your boy yarns for creative.
Speaker 1: Creative outlet. I love it speaking of some type of outlet.
Speaker 1: The Tennessee Titans. That's you, Kevin, the.
Speaker 4: Twenty twenty six Tennessee Titans. How can it be worse?
Speaker 7: You know what?
Speaker 2: Hard to argue, really hard to argue. That takes us
Speaker 2: to the Broncos.
Speaker 3: That to you again, Patrick, Okay, a loss in a
Speaker 3: heartbreaking season where a quarterback was literally broken and one
Speaker 3: of the more pyrrhic victories that we've seen in the
Speaker 3: last twenty years of the NFL playoffs.
Speaker 4: But bo Is back.
Speaker 3: The team didn't subtract and they just waited for his return.
Speaker 3: They've improved, They've not just stopped there. That they've added
Speaker 3: with the ultimate confidence at a quarterback. And I'm reminded,
Speaker 3: gentlemen and lady of a brand that was in a funk,
Speaker 3: just the one' there's always one and that's Kentucky Fried
Speaker 3: Chicken in twenty ten when they asked us to unthink
Speaker 3: the conventional nature of a sandwich and trust in the
Speaker 3: double down by telling its customers.
Speaker 5: We don't have room for the bun.
Speaker 3: And that's what we tell Denver Broncos fans two pieces
Speaker 3: of fried chicken, bacon and a sauce. We're doubling down
Speaker 3: on the talents and abilities of bo Nicks. We've added
Speaker 3: jail and waddle. We don't have room for bun.
Speaker 4: Epic.
Speaker 1: I think you know, I think that will really resonate
Speaker 1: with them. They've kept a lot of things the same
Speaker 1: over the last couple of couple of offseasons.
Speaker 5: So you double on more chicken.
Speaker 1: I've got the cant the City Chiefs. Actually we could
Speaker 1: probably skip these guys. They're doing okay as a brand
Speaker 1: these days.
Speaker 2: Kevin. You got the Raiders.
Speaker 5: That counts as.
Speaker 3: Doubt in the disrespect by the way, chip watch they're
Speaker 3: gonna try.
Speaker 4: Finally, the Raiders have an easy marketing pitch. You have
Speaker 4: the most likable quarterback who has never taken an NFL snap,
Speaker 4: and it's just a picture of smiling Mendoza all over
Speaker 4: Vegas and says, who does not love our quarterback?
Speaker 1: And just look over here as we fix all fix
Speaker 1: all the rest of this. And then Tom Brady seethes
Speaker 1: in the corner because he's not the one on the billboards.
Speaker 1: I can see it coming right now, A great smile. Yeah,
Speaker 1: I've got the Los Angeles Chargers. I have a merch
Speaker 1: idea ladies and gentlemen in the boardroom. Here, what if
Speaker 1: we manufactured a draw string Jim Harbaugh doll and a
Speaker 1: draw string Mike McDaniel Doll, and we put them for
Speaker 1: sale in the team shop and every time you pull
Speaker 1: the string they say something funny. And also it's really
Speaker 1: weird that the Harbad Dolls eyes follow you everywhere.
Speaker 5: They never stop.
Speaker 2: Cowboys, Patrick, the.
Speaker 3: Twenty twenty seven Dallas Cowboys Jones is. I am so
Speaker 3: glad to be in your presence. It's an honor. I
Speaker 3: want to look back at all the history, but just
Speaker 3: a part of it jumps out to me. In seasons
Speaker 3: where Dak Prescott was a leading passer for the Dallas Cowboys,
Speaker 3: here's the final offensive ranking in terms of scoring fourteenth
Speaker 3: twenty second, sixth fifth fifth forced forced fourth first first
Speaker 3: the defensive rankings. I'm not going to talk to you
Speaker 3: about it because they weren't necessarily that great. That's why
Speaker 3: I would like to adopt the ad campaign that was
Speaker 3: utilized by Wells Fargo in twenty eighteen, earning back your trust. Yes,
Speaker 3: while the company was opening accounts on behalf of customers
Speaker 3: that they never asked for, they needed to come back
Speaker 3: and have a statement that they were earning back the trust.
Speaker 3: And after trading away your best defensive player, that trust
Speaker 3: was eroded.
Speaker 5: But not now.
Speaker 4: The twenty twenty seven Dallas Cowboys are earning back your trust.
Speaker 4: I love that one.
Speaker 1: Yeah, when you can, when you can align yourself with
Speaker 1: often questionable financial giant corporations, mega corporations, in fact, you
Speaker 1: simply must do it.
Speaker 2: Kevin, you've got the New York Giants.
Speaker 4: My New York Giants slogan does have some fine print,
Speaker 4: so listen carefully because there is a parenthetical here. Who's
Speaker 4: got it better than Jackson Dart? Don't answer that possibilities?
Speaker 1: See Patrick, I told you he would do Yeah, non,
Speaker 1: any and all possible.
Speaker 5: Greg Romanshade is always a.
Speaker 2: Okay.
Speaker 1: I've got the Philadelphia Eagles. Now tough building to walk into.
Speaker 1: You know there are still people tailgating in the parking lot,
Speaker 1: and you know it's a rule that you do not
Speaker 1: wear the opposing teams jerseys or colors when you walk in.
Speaker 2: But hear me out.
Speaker 1: Speaking of jerseys, guys, a jersey buyback program wherein fans
Speaker 1: can turn in their old aj brown jerseys and in
Speaker 1: addition to proper financial compensation equal to the costs of
Speaker 1: the jersey, they will receive a case of youngling and
Speaker 1: a pack of batteries.
Speaker 5: What do we think, Yeah, yeah, the batteries of course.
Speaker 4: You know, speak to a community in a moment.
Speaker 2: It really brings people together.
Speaker 5: Yeah, it's united one way or the other.
Speaker 2: Yes, Washington Commanders.
Speaker 3: Ah, yes, the Washington Commanders. Hey, guys, I'm glad the
Speaker 3: other guy isn't here anymore and I could talk to you.
Speaker 3: He probably wouldn't want to be in here with me.
Speaker 3: But I think about a brand that wants to return
Speaker 3: to some success, and there was so much recent success,
Speaker 3: and that success is linked to McDonald's and the angle
Speaker 3: return of the McRib most recently utilizing the slogan it
Speaker 3: can only mean one thing. Well, now Jaden's back, Hope
Speaker 3: is back, dan Quinn has fired almost everybody. There is change,
Speaker 3: and that change can only mean one thing.
Speaker 4: The commanders.
Speaker 5: I love this.
Speaker 1: One thing about Patrick's marketing initiatives too, that I think
Speaker 1: are really precious to the listener is there often contains
Speaker 1: some important subtext, and so go back and listen a
Speaker 1: couple of times. I think, similar to his famous one
Speaker 1: man play featuring the Jones family and Cowboys earlier this season.
Speaker 1: Really there's some Easter eggs in there, East Eggs everywhere,
Speaker 1: And Kevin, is it still the Chicago Bears or have
Speaker 1: they moved yet? Or what's the what's the situation here?
Speaker 4: You know, I thought about taking this opportunity in this
Speaker 4: marketing platform to ridicule the Chicago Bears, who have led
Speaker 4: the league in statements about stadiums to which they have
Speaker 4: not moved to yet. But you know what, we're gonna
Speaker 4: We're gonna be a little bit more positive because it's
Speaker 4: Kayleb Williams, it's Ben Johnson, and you guys see over
Speaker 4: my shoulder for those of you watching, I got a
Speaker 4: Chicago Cubs pennant. And there was a late great Chicago
Speaker 4: Cubs player and broadcast named Ron Santo, and every year
Speaker 4: he would say this is the year, and for the
Speaker 4: Kyle Cubs it never was until it finally was. Now
Speaker 4: the Bears curse has not lasted one hundred years. It's
Speaker 4: only been forty one. However, It's just simple. It's just
Speaker 4: a question. Is this the year we leave it to
Speaker 4: the fans?
Speaker 1: Just?
Speaker 4: Is this the year got your the Bears fans finally
Speaker 4: have a quarterback, they finally have a head coach. It
Speaker 4: might be, it could be we're just gonna let the
Speaker 4: fans aside. Very simple, Is this the year?
Speaker 1: My alternate suggestion, just for Bears fans in general, a
Speaker 1: slogan is what the hell are you all still mad about?
Speaker 2: But you know you brought it up yourself. The stadium thing.
Speaker 1: It's like, hey, we have to give them something to
Speaker 1: be upset over. Everything on the field seems to be
Speaker 1: going right, so why not create some unforced errors. I
Speaker 1: know you just love that topic and you've enjoyed covering it.
Speaker 1: Kevin Patrick, I think we've got the Detroit Lions next.
Speaker 3: Ah. Yes, the Detroit Lions, a team that felt like
Speaker 3: America's team. Ford Family, It is wonderful to be in
Speaker 3: your presence today. And when I think about making these
Speaker 3: pitches again to billionaires, I think about a pitch that
Speaker 3: went to a lot of people with money years ago.
Speaker 3: And that's a famous statement uttered by Matt Damon during
Speaker 3: a Super Bowl commercial. Fortune favors the bold, and while yes,
Speaker 3: our elective investment in cryptocurrency has significantly declined since that moment,
Speaker 3: we can make an investment in one of the most
Speaker 3: exciting players in the National Football League, and that is
Speaker 3: Jamir Gibbs. When we made the decision to draft Jamir Gibbs,
Speaker 3: there are all sorts of critiques and criticisms, but it
Speaker 3: was bold and when we pay him, it will also
Speaker 3: be bold because fortune favors the bold.
Speaker 2: It's amazing.
Speaker 4: You know.
Speaker 1: When I was looking into market research for the Green
Speaker 1: Bay Packers, who I am tasked with coming up with
Speaker 1: slogan for, it was really interesting. You know. I don't
Speaker 1: know if anyone knows this, but they are a publicly
Speaker 1: owned team, so you're really voyaging into the masses here
Speaker 1: to try to come up with what the slogan, for example,
Speaker 1: in this case would be. I did voyage into the
Speaker 1: Packers fans specifically on the Internet, and then immediately retreated.
Speaker 1: My slogan idea is our fans don't fight on the
Speaker 1: internet more than other fans.
Speaker 2: It just seems like they do.
Speaker 8: Minnesota Vikings, Kevin, We're going movie poster for the Vikings
Speaker 8: this year and shout out to my friend and Jordan's
Speaker 8: and our colleague Alec Lewis, who helped me workshop this
Speaker 8: late late last night.
Speaker 4: So here's your movie poster, and in purple writing, it
Speaker 4: says the twenty twenty six Vikings, and right under that
Speaker 4: six it says, don't fret it's an even year. Just
Speaker 4: those who remember the Vikings are only good in even years.
Speaker 4: Now around the six, I'm not done yet, because we're
Speaker 4: going to be artists here. Around that six is going
Speaker 4: to be little pictures of Kirk Cousins, Sam Darnold, JJ McCarthy,
Speaker 4: Joshua Dobbs, Max Brosmer and Kyler Murray. And they're right
Speaker 4: in the middle of the six, is Kevin O'Connell.
Speaker 1: I love it a little subtext there visually, Yes, I
Speaker 1: love it. Well, good luck to you on this Patrick,
Speaker 1: You've got the Atlanta Falcons.
Speaker 3: I've got the Atlanta Falcons, and mister Blank, it is
Speaker 3: so glod to be here with you and your multiple
Speaker 3: different teams of consultants from multiple different agencies. As a consultant,
Speaker 3: I'm so glad to be in You made it presence
Speaker 3: as well. Yes, there is a cycle, a revolving cycle
Speaker 3: that we feel and sometimes we associate that cycle the
Speaker 3: Atlanta Falcons with disappointment. But what if I think we
Speaker 3: can turn that around metaphorically and literally by calling to
Speaker 3: some of the fan base's adherence to a great philosophy
Speaker 3: regarding auto racing.
Speaker 5: Drive fast and turn left.
Speaker 3: Yes, we will make oval loops around the same circumstances,
Speaker 3: but now we do it with not one but two
Speaker 3: left handed quarterbacks. Yes, who have a little bit of
Speaker 3: a history of injuries. But we can go in guns
Speaker 3: blazon driving fast and turn and left.
Speaker 4: You know it.
Speaker 1: It is really really well thought out as absolutely incredible.
Speaker 1: I think when a team has faced such adverse circumstances
Speaker 1: as the Falcons have in recent seasons, you do need
Speaker 1: to prop them up a little bit more with your
Speaker 1: marketing plan.
Speaker 2: Well.
Speaker 1: The Panthers, on the other hand, the Carolina Panthers, I
Speaker 1: am pleased to share that it really is very simple.
Speaker 1: We're putting billboards all over the Queen City where they
Speaker 1: call downtown uptown, and it's going to just say, actually, yeah,
Speaker 1: we're getting better.
Speaker 2: That's it. New Orleans Saints Kevin.
Speaker 4: Well. I went to the Saints. They told me about
Speaker 4: this quarterback they have Tyler Shock, And I said, why
Speaker 4: we can do a lot with that, and there were
Speaker 4: several that had some FCC restrictions on it, so we
Speaker 4: wanted to be a little more careful. And instead of
Speaker 4: no one's talking about us, how about no one's talking
Speaker 4: about Shock. And that's the way we like it. Really
Speaker 4: is anybody talking about the New Orleans Saints and they
Speaker 4: should be Tyler Shuck was good at the end of
Speaker 4: last year. No one's talking about Shuck.
Speaker 2: I love it, fantastic.
Speaker 1: I've got the Tampa Bay Buccaneers wear on T shirts,
Speaker 1: slurpy cups and the side trucks with you know, different
Speaker 1: types of flags waving from them. It will be painted.
Speaker 1: Why be different when you can just be the same
Speaker 1: Arizona Cardinals, Patrick, the.
Speaker 3: Arizona mister Bidwell. I loved what you did in terms
Speaker 3: of marketing with that wedding hotel situation. It was incredible.
Speaker 3: And here's what I think we can capture for your team.
Speaker 4: What do we want?
Speaker 3: We want growth, we want to uplift And I'm reminded
Speaker 3: of the National Arbor Day campaign that utilized John Denver's
Speaker 3: song plan a Tree for Your Tomorrow and by involving
Speaker 3: ourselves in the tree of the National Football League. By
Speaker 3: hiring not just a lafleur, but the available lafleur, we
Speaker 3: can uplift this franchise and it's community's belief and what
Speaker 3: we can accomplish.
Speaker 5: Plant a tree for your tomorrow.
Speaker 2: The available laflurd. Okay, Kevin la Rings.
Speaker 4: Trying to figure out where you planted trees.
Speaker 5: They slipped the stadium, they slapped the field.
Speaker 1: Actually it's a fake tree, which I guess you know,
Speaker 1: metaphor upon metaphor feels real.
Speaker 4: Though, I got one more billboard with fine print for
Speaker 4: you guys, for the LA Rams. We've got a picture
Speaker 4: of Sean McVay, Matthew Stafford and Miles Garrett, and above
Speaker 4: them it says we've got it all, and the fine
Speaker 4: print says, just don't ask about our first round pick.
Speaker 2: Nice, well done.
Speaker 1: Seattle Seahawks, the reigning Super Bowl champions. Probably any easy
Speaker 1: cell here for them.
Speaker 3: Patrick, Yes, the Seattle Seahawks are undergoing a bit of
Speaker 3: a transition, to the extent that I'm glad I was
Speaker 3: able to gather you guys here today because I don't
Speaker 3: even necessarily know who I'm talking to, but I am
Speaker 3: reminded of recent success from a lot of brands that
Speaker 3: have been very, very, very productive in their capacity to
Speaker 3: produce almost nothing, and that is large language models, the
Speaker 3: Seattle Seahawks.
Speaker 5: Maybe that's it. That's a belief. It's hard to do
Speaker 5: it again.
Speaker 4: Can we do it?
Speaker 5: Maybe? Chat?
Speaker 7: Can we do it?
Speaker 3: Oh?
Speaker 2: It felt terrible taste in my mouth saying that out loud.
Speaker 1: All right, now I have brought in the help of
Speaker 1: a musical guest to help me with my pitch to
Speaker 1: the forty nine ers, brash. You know, they've just hosted
Speaker 1: the World Cup. They're into soccer, now, they're in basketball,
Speaker 1: They're doing all sorts of things organizationally. But there's one
Speaker 1: thing that the forty nine ers could be doing organizationally.
Speaker 2: Hit it, Eric Rose, Are you ready to maximize your performance?
Speaker 6: Packed your aging body with the latest fitness program Man
Speaker 6: for Men, Drag your Rod Karkass and the most maximized,
Speaker 6: optimized version of yourself and watch yourself dominate accept.
Speaker 2: Station not included. You know, I think we hit at
Speaker 2: least a third of these Full disclosure.
Speaker 3: We ran the Christian McCaffrey ig video of him working
Speaker 3: out with that trainer Ido Portal. I went to his
Speaker 3: website the other day and there's like Huberman videos. It
Speaker 3: is everything that I hate in the world condensed into
Speaker 3: the pitch.
Speaker 2: For I'm just sack your life.
Speaker 5: I'm I'm struggling pack your.
Speaker 2: Life with the forty nine ers, you know, I mean,
Speaker 2: it's right there in the pitch.
Speaker 5: That's it. That is their pitch, and it would work
Speaker 5: for them.
Speaker 1: Kevin, what did you think of your first ever appearance
Speaker 1: on NFL Daily. Was it as analytically intense and in
Speaker 1: depth and wide ranging and serious as I know you
Speaker 1: expected it to be.
Speaker 4: It was I felt like I was on a documentary
Speaker 4: set and I'm just I'm just like waiting, like, is
Speaker 4: Greg gonna just pop up at the end. It surprised me.
Speaker 4: What do you think that that that Netflix doc music?
Speaker 2: All Right?
Speaker 5: All right, all right, walk in and sit in the chair.
Speaker 1: All right, hit the music, Come on, get him out
Speaker 1: of here, give him the hook, get him.
Speaker 2: Off the stage.
Speaker 1: You guys, this has been a really fun week of
Speaker 1: NFL Daily. I've gotten to see a lot of my friends,
Speaker 1: whether virtually or in person. Thank you guys so much
Speaker 1: for joining me this week as I filled in for
Speaker 1: the great Greg Rosenthal, who is not here for Patrick Claibond.
Speaker 2: For Kevin Fishbain. I'm Jordan Rodrigue. See you next week.