Speaker 1: This is me eat your podcasting in you shirtless, severely
Speaker 1: folk bitten and in my case, underwear listening podcast. You
Speaker 1: can't predict anything. Okay, we're joined today by Adam Weatherbye,
Speaker 1: like the actual weather Be. Like. When I hear weather Be,
Speaker 1: I'm thinking weather Be. Right, That's that's who we are.
Speaker 1: Are there other weatherbies running around who aren't weatherbies? You know?
Speaker 1: There was some ount in California where we came from
Speaker 1: that had a furniture company. So here moved to Wyoming.
Speaker 1: Everybody says, are you weather Be with the gun company?
Speaker 1: I say yes, And out there they said, are you
Speaker 1: with the furniture company? Yeah? That kind of speaks. That
Speaker 1: speaks to the state mentality to it does and your
Speaker 1: your your wife, Brenda? Can I be am? I being presumptuous?
Speaker 1: Are you? What's your last name? Brenda? Alright? Well, you
Speaker 1: know it's always been there are there are some women
Speaker 1: out there who don't honor their man? Speaking to my wife, No,
Speaker 1: she is proud to have the weather Be name. She
Speaker 1: because the furniture company. Right, that's right. She thought, cool,
Speaker 1: we're getting cool sofas. And now she's a hunter. But yeah,
Speaker 1: we're high school sweethearts. Actually, so we've been together for
Speaker 1: since she was years fourteen and I was fifteen and yeah,
Speaker 1: married twenty three together. You guys started dating at fourteen
Speaker 1: and fifteen. Yeah, and I didn't know what a weather
Speaker 1: be was when I started dating. She didn't grow up
Speaker 1: in a hunter shoes, had no clue. She liked me
Speaker 1: for other reasons, like dot let's discuss the radar. Are
Speaker 1: you in in fourteen and fifty freshmen in high school?
Speaker 1: And you guys didn't like have little breakups and the Yeah,
Speaker 1: parents had to drop us off, Like our first date
Speaker 1: was like a valance times day went to a steakhouse.
Speaker 1: I didn't have enough money. Tax and tipping on stuff
Speaker 1: was foreign to me, so I had to call my dad.
Speaker 1: He came down to pick us up and help pay
Speaker 1: the bill. No, it's a little local thing called a
Speaker 1: J spurs. When I was a kid, you want on
Speaker 1: a date, you took on the red lofter. We did
Speaker 1: not long John Silver's no Perkins since fourteen and fifteen,
Speaker 1: you guys got a hot tip. You got a hot
Speaker 1: tip for marriage. Be friends, really really good friends. That
Speaker 1: is not what Adam was going to say. Be passionate friends.
Speaker 1: How about no we're just we are. We're just best friends.
Speaker 1: We've just always even in high school whatever, we just
Speaker 1: we've just been best friends. And now we're running a
Speaker 1: third generation family business together. So we do that together.
Speaker 1: So it's late at night, like ten thirty and she
Speaker 1: wants to talk about some hr thing or I want
Speaker 1: to talk about a new product, and it's like, no boundaries.
Speaker 1: So you guys do you guys do some boundaries? We
Speaker 1: try to have bounties like certain times like hey, we're
Speaker 1: not going to talk about business right out, but with
Speaker 1: this move, the last year and everything, there's just a
Speaker 1: lot going on, and so we'll do that tonight. We're
Speaker 1: not gonna talk about business. Then it's like quiet, We're
Speaker 1: both like I have something. Could we just bake the
Speaker 1: real really quick? That's what's on your mind? Yeah? Yeah, uh.
Speaker 1: You guys had some fights though, we're not we're not
Speaker 1: real fighters. Actually you can hold up years Mary years
Speaker 1: dated four or five years or whatever. No fights come on,
Speaker 1: like I don't know, a little disputes. Do you love
Speaker 1: her absolutely love? Do you love her mother? Yes, it's
Speaker 1: a little, but is he wonderful to your mother? Um?
Speaker 1: Where are we going with this? Just trying to find
Speaker 1: some chinks in the armor. Man streets here, Like I
Speaker 1: love my mother too, but like the things that bug
Speaker 1: him about my mother bug me about my mother. You
Speaker 1: guys are friends about that? Yeah, yeah, we kind of
Speaker 1: agree about that. And it's okay. I mean, we got kids.
Speaker 1: We love them. But guess what they bugg is sometimes too,
Speaker 1: and we bug each other sometimes. It's just life. Yeah,
Speaker 1: how many kids you guys got to to high school?
Speaker 1: Junior boy and sophomore girl. They get a lot of trouble. No,
Speaker 1: good kids, good kids. So you guys should have a
Speaker 1: like a program, but we don't. We used to. No,
Speaker 1: I mean they're still kids there, teenagers. But yeah, my
Speaker 1: question is if they're getting out real serious with somebody,
Speaker 1: starting to get real serious on the dating scene there,
Speaker 1: Like your your son, our daughter is in California right
Speaker 1: now on spring break visiting friends. And sometimes he gets
Speaker 1: in a shape about this and I say, Adam, what
Speaker 1: were we doing when we were fifteen or sixteen? That's
Speaker 1: not what we're going to discuss either. And then and
Speaker 1: then he's like, oh, yeah, no, that's different, and right
Speaker 1: now it's not changed. Changed. I will tell you when
Speaker 1: I went down and checked out the weather Be facility,
Speaker 1: the new weather By facility and shared him a couple
Speaker 1: of weeks ago. You know it's grabbing folks run around
Speaker 1: and quizzing him like yeah, you know that at him.
Speaker 1: He's real energetic. He's always bouncing around. And you should
Speaker 1: see Brenda. Like both of those guys, they just go
Speaker 1: hard and uh yeah, so I think I think that
Speaker 1: probably helps out in the friendship category to they move
Speaker 1: at the same pace. Yeah, essentially this from non biased
Speaker 1: third parties. Mind you just people you cornered. Ye, yeah,
Speaker 1: I was grabbing check from us. When we moved to
Speaker 1: Wyoming last year. We just said, hey, we want to
Speaker 1: learn learn hound right in our backyard and in some
Speaker 1: local general units and all that kind of stuff. And
Speaker 1: we just scout it out and the two of us
Speaker 1: just rented mules. Kevin or marketing guy, came along to
Speaker 1: film Slash handle Brenda's mule when she it one to
Speaker 1: and so the two of us we just went in
Speaker 1: a little TP tent, went and into the back country
Speaker 1: together and like she's hardcore like that. I mean, we
Speaker 1: just I mean we're in there ten miles whatever, so
Speaker 1: we even do we do hard stuff together. Fun stuff here,
Speaker 1: we you know, lead the business together, so we just
Speaker 1: teammates stuff. And there's a couple things I want to
Speaker 1: touch on real quick. But one of their interesting things is,
Speaker 1: you guys flew up in your plane from shared and Bleman,
Speaker 1: do you guys, um, did you guys sort out who's
Speaker 1: gonna take care of your kids? Is something bad happened
Speaker 1: to you? Yeah? Yeah, because flying together in a small
Speaker 1: plane or doesn't that even cross your mind? I think
Speaker 1: of it as being risky. Life is about risk. I'm
Speaker 1: not saying I wouldn't do it. I would think of
Speaker 1: it as being risky. So he's a risky guy. He
Speaker 1: just a pilot, of course. At he said, no, no,
Speaker 1: he's not a risky pilot. That's different. He's a risky guy.
Speaker 1: And I've learned how to like like be a riskier person.
Speaker 1: But I would. I don't regret that, Like that's just
Speaker 1: I feel like I live more of life because of that.
Speaker 1: And the flying thing is a little funky, but I
Speaker 1: just kind of go, you know what, if it's my
Speaker 1: time to go, then it's my time to go. And
Speaker 1: you're a fatalist. God is going to take care of
Speaker 1: my children and who they're with and I have family
Speaker 1: kind of see the path right right, they'd be like,
Speaker 1: oh bummer, but actually who Yeah, But I like when
Speaker 1: it comes to those type of things, I'm not I'm
Speaker 1: not a daredevil pilot guy at all. Like I don't
Speaker 1: fly low and fast. I fly high and slow. And
Speaker 1: my rule is like get up there and get bored
Speaker 1: as quick as you can. So like I'm also not
Speaker 1: like I don't go do that stuff because I do
Speaker 1: have also not only kids, I have business employees and
Speaker 1: just a lot like not and I don't want to
Speaker 1: die either, but also with reasons not to die. Yeah,
Speaker 1: with reasons not to die. And so I don't do
Speaker 1: Like I'm just not that type of pilot. So if
Speaker 1: you go up with me, it's going to be pretty
Speaker 1: boring probably, but you don't you don't try to beat
Speaker 1: the weather and stuff. No, if I get out ahead
Speaker 1: of it, but I don't beat through it. No, even
Speaker 1: with weather, like my minimums all that kind of stuff,
Speaker 1: and try to be trying to be conservative. Is there
Speaker 1: adrenaline involved or is it like driving a vehicle for
Speaker 1: you know, it depends on the day in either weather
Speaker 1: or traffic. So like you fly to l a there's
Speaker 1: adrenaline because you're just like cool, there's seven forty seven.
Speaker 1: There's a bunch of guys yelling at me on the
Speaker 1: radio like it's crazy or if you are in certain
Speaker 1: you know kind of weather. Like I came into landing
Speaker 1: uh luke, and I am VP of sales marketing. We
Speaker 1: were down Blue Shot Show this year, and so we
Speaker 1: came back and we're flying like a hundred and thirty
Speaker 1: something not so it's not like a private jet. It's
Speaker 1: two oh six, right, so it's it's still like you're old.
Speaker 1: Oh so anyways, we're on the way back, would be
Speaker 1: as we went on flying eleven years. Anyways, we came
Speaker 1: into Landed airport. It was like riding a bucking bowl,
Speaker 1: like just the winds and your palms get sweaty and
Speaker 1: thinks not that like I'm not gonna land it, but like,
Speaker 1: let's hope somebody's not filming this landing type of thing,
Speaker 1: and your palms get sweaty. And so there's still that
Speaker 1: and we all like a little bit of the palm sweaty,
Speaker 1: like right on the edge stuff in life, right, don't sure? Man? Yeah,
Speaker 1: but you pick your flavors, So what do you do
Speaker 1: that gives you that palm, sweaty, risky feeling, no desire
Speaker 1: to fly a small plane. Yeah, I fly in them,
Speaker 1: but they'll desire to fly one, right because I recurring
Speaker 1: nightmares about crashing, crashing one into phone wires, phone wires bad.
Speaker 1: You know they have cell phones now have nightmare, will
Speaker 1: become obsolete. But you still see wires. It's recurring nightmare
Speaker 1: of mind. Man to be flying a plane. Oh yeah,
Speaker 1: and then all of a sudden, all the wires and
Speaker 1: there's no way to get through all the wires because
Speaker 1: didn't you see her wreck when you were a kid?
Speaker 1: Yea in wire hitting wires, know, burrowed into the woods
Speaker 1: out by my house. Saw dragged two people out in
Speaker 1: little parts when we were little kids. Well, this is great,
Speaker 1: we're gonna be flying back this afternoon. Can we switch subjects?
Speaker 1: But that was a good question, I adam, do you
Speaker 1: have any like particularly activities we'd like to do that
Speaker 1: you know is gonna at some point give you like
Speaker 1: that higher endorphin. I think they're running around in in
Speaker 1: small skiffs in southeast Alaska. That's true. I've been there.
Speaker 1: I've gotten sweaty palms with you and some the high
Speaker 1: weather turns fast and you're in sixteen or eighteen foot
Speaker 1: skiff that it's not like it's not like it's not
Speaker 1: like like like big mountain people, you know, like mountaineers
Speaker 1: who watched their whole social network. It whittled away over
Speaker 1: the years and until then you die too. I mean,
Speaker 1: like running around a skiff in southeast Alaska isn't that.
Speaker 1: But it's there's little things like that. You know there though,
Speaker 1: when you're in that skiff and it's you got water
Speaker 1: tamp and everything. Yeah, uh, Spencer say something again, just Steve, Yeah,
Speaker 1: that Spencer new heart. Um. There's two things I want
Speaker 1: to talk about and then we're gonna get back to
Speaker 1: the weather b situation. One. Remember were talking about do
Speaker 1: you guys remember talking about a guy saying how he
Speaker 1: had ingested a shot pellet, a steel shot pellet. Remember
Speaker 1: this continuing he's going into do an m R and
Speaker 1: he was so thankful, he was like expressing thanks that
Speaker 1: they did an X ray and found the shot pellet
Speaker 1: before going into an m R. I and we were
Speaker 1: talking about we were speculating about whether if you had
Speaker 1: a shot pellet, steel shop pellet in you non Ferris,
Speaker 1: what do they call it um that the MRA magnets
Speaker 1: would drag it through your body and pull it out.
Speaker 1: And we were even talking about what if they put
Speaker 1: the magnet at the top of your head and suck
Speaker 1: that baby right. Yeah. Well, a guy that a doctor
Speaker 1: that uh feral magnetic metal, a doctor that runs one
Speaker 1: of these wrote in said it's just it's not how
Speaker 1: it works at all. Like he was saying that if
Speaker 1: you had a shotgun pellet, if you had to steel
Speaker 1: pellet in your brain, where he said he likens brain
Speaker 1: material from doing autopsies, he likens your brain material to
Speaker 1: being like tofu. And he said there's a possibility that
Speaker 1: that shot pellet would shift and potentially damage something around it,
Speaker 1: or if it was in long that it could potentially
Speaker 1: shift a little bit soft areas. But he said that,
Speaker 1: and he was after hearing us talk about it, he
Speaker 1: even did an experiment where he took a shot pellet
Speaker 1: and put it inside the m R I to feel around,
Speaker 1: and he couldn't even detect the movement of that pellet
Speaker 1: from those magnets. He said, if you had just gotten
Speaker 1: shot and the wound channel is still open and it
Speaker 1: was at the surface, you might have enough to pop
Speaker 1: it back out its own channel, but you're not going
Speaker 1: to send it up through your skull. And you know interesting,
Speaker 1: because what's the reason that I had one not too
Speaker 1: long ago and they make it, they make you take
Speaker 1: off all your metal. There must be some other like
Speaker 1: when you board a plane and you're not allowed to
Speaker 1: use cell phones. It's like he goes on to say.
Speaker 1: He goes on to say, it's not not uh now
Speaker 1: that sorry, I'm doing a horrible It's a big, long email,
Speaker 1: very expertly written. He said, the mad the metal can
Speaker 1: cause significant artifacts on the images acquired, so that alone
Speaker 1: can be a reason not to do the m R.
Speaker 1: I if you've got some honks of metal land around.
Speaker 1: I've also seen a few cases where a patient forgot
Speaker 1: that they had been shot with a b begun years ago,
Speaker 1: only to have images degraded by artifact. That's cool. I
Speaker 1: like this guy's effort, but I also kind of dislike
Speaker 1: it because last time I got a concussion, they're like,
Speaker 1: you should really get an m R A. I was like, great,
Speaker 1: how much like two thousand bucks? I'm like, well, I'm
Speaker 1: not doing that. This guy can just flip one on
Speaker 1: and play around with babies inside one man, I should
Speaker 1: go and see if you can, if you can jump
Speaker 1: in there real quick next time he's playing with his babies.
Speaker 1: There could have been long term damage. Yeah, there could
Speaker 1: have been. But what do you do about it now? Yeah?
Speaker 1: It's like you just gotta run with who we are, Uh,
Speaker 1: Spencer's you're just that one. We we wanted to bring
Speaker 1: in an expert to handle a listener question. The guy
Speaker 1: rode in, you ready for this? Okay? Guy wrote in,
Speaker 1: He's like, what would Bambi and Bambi's dad score? Boone
Speaker 1: and Crockett score? And he only was just curious about it,
Speaker 1: but I wonder about it because of all the trouble
Speaker 1: that the guy that shot Bambi's dad has cause for hunters.
Speaker 1: Then they made the movie Bamby and and you know
Speaker 1: on on right, like, what was it worth it? It
Speaker 1: was worth yeah, and a unique deer. So you sent
Speaker 1: this question to Mark, Kenny and I and we beat
Speaker 1: it back and forth, and we took it way too serious. Probably, um,
Speaker 1: I like that he thought he had wicked mass. He
Speaker 1: does have wicked mass? Is that what I said in
Speaker 1: the email? Yeah, I'm looking at a picture right now
Speaker 1: of Bambi's dad, um and like amazing frame, Like that's
Speaker 1: a two year frame, but he's a four by four.
Speaker 1: Like he's got great brows, great G twos, uh split
Speaker 1: G twos, so that helps, but he's got super weak
Speaker 1: G three's Um, dad should have been like he could
Speaker 1: have filled out to be a two for sure. Yeah,
Speaker 1: if he'd had like G three, G four, G five,
Speaker 1: that have been a giant for sure. He's still a
Speaker 1: big deer. So Mark and I kicking around some numbers.
Speaker 1: Um with that great mass, that great frame, but the
Speaker 1: four by four thing is hurting him. We're thinking low
Speaker 1: one sixties ish, Mark was thinking closer to one fifty.
Speaker 1: I was thinking like high one sixties. So we'll settle
Speaker 1: around like one sixty's not a bad bar. It's a
Speaker 1: good deer, and especially for four proud and like some
Speaker 1: people freak about giant four by four a main frame
Speaker 1: four by four, that's a hundred and sixties something inches.
Speaker 1: That's a giant deer for sure. But Bamby he wasn't
Speaker 1: like nearly, he didn't live up nearly to his dad's.
Speaker 1: Like baby didn't live up to his dad's. Did we
Speaker 1: ever see Bamby with a rack. He threw a rack
Speaker 1: three year old rack? Did he? He gets to be
Speaker 1: about three, So I had it typed into Google and
Speaker 1: Mark and I kicked around those numbers as well. For
Speaker 1: Bamby and the images that we saw he had like
Speaker 1: a spike. Basically it was probably like a I don't know,
Speaker 1: eight in spike or something. I on the picture in
Speaker 1: front of me. Um really poor with or whatever. But
Speaker 1: just by the product of all the measurements that you
Speaker 1: get with the Boone and Crockett system, like you get
Speaker 1: four man measurements no matter what, no matter how many
Speaker 1: points a deer has. UM, we we figured he'd fall
Speaker 1: around like sixty inches or so. Shy dad, Yeah, that's
Speaker 1: why he never gets shot. Yeah. Yeah, people probably passed
Speaker 1: him up. Yeah, but nobody would pass up Bambi's dad,
Speaker 1: like even a hardcore like Illinois something Illinois dude. Now,
Speaker 1: I'm gonna keep harping on. That's a giant four by
Speaker 1: four like a deer with that frame. Everyone's killing that
Speaker 1: buck good Bambi's dad, But he had more potential that
Speaker 1: that could have been. Like question, I thought it was
Speaker 1: like already like the monarch of the woods. So he
Speaker 1: looks like going downhill the next year. I don't know
Speaker 1: if you know he was going downhill with Doug Durn's
Speaker 1: nice box next year he could have maybe like Bambi's
Speaker 1: dad could have. So it's a white tail will peek
Speaker 1: around like six or seven years old, start going downhill
Speaker 1: after that. So I guess do we know Bambi's dad's
Speaker 1: age now? If they do a remake of that movie,
Speaker 1: be sweet to have the hunter pass them up a
Speaker 1: couple for a couple of years walking by too young, um,
Speaker 1: and then look at Bamby and be like, maah, that's
Speaker 1: not the one. So to the fellow that wrote it
Speaker 1: in there's your answer, that's all nice. Bambi's dad was, Um, Okay,
Speaker 1: back to this, back to our main thing. You're gonna
Speaker 1: stick around with us, right, Spencer with that voice? Why
Speaker 1: wouldn't you? Yeah, it's great. It's I'm gonna have him
Speaker 1: to say his name. Uh, there's something you were telling
Speaker 1: me and I cut you off before we got started.
Speaker 1: What the um? And I'm gonna then I'm gonna pivot.
Speaker 1: I'm gonna segue this into something else. We're talking about
Speaker 1: how certain fads come up with uh cartridges, right and
Speaker 1: I want and I want to get into why, like
Speaker 1: the proprietary cartridges, the whether he's known for is it
Speaker 1: fair to say whether he's known for a lot of
Speaker 1: proprietary cartridges? Actually, how we are started me when my
Speaker 1: grandpa started like, don't tell me that yet. I want
Speaker 1: to lay a pre question on you. Okay, what's my
Speaker 1: what's my question? Then now you were you were starting
Speaker 1: the question. I want you to get it whenever you
Speaker 1: want to hit it, because you were starting to explain
Speaker 1: we're talking about fats, yeah, yeah, yeah, and you were
Speaker 1: talking about one fad that we're not a fat. You're
Speaker 1: talking about one thing that you keep thinking will fade,
Speaker 1: but it's remains. And then I brought up like the
Speaker 1: short Meg, the short Meg craze, or at least I
Speaker 1: felt that it was crazy that I bought into it,
Speaker 1: and why that didn't stick. It's true, there's certain ones
Speaker 1: that so like a lot of our cartridge we have
Speaker 1: four team proprietary cartridges, most of which were designed fifty
Speaker 1: to sixty seventy years ago. And it's amazing how long
Speaker 1: some you know, stay in the test of time or
Speaker 1: at thirty out six or whatever. I mean, we're talking
Speaker 1: ages decades decades old. Most of the things we're shooting,
Speaker 1: I think there's some that kind of stick around. So
Speaker 1: the short mags like had a couple of issues that
Speaker 1: people had with them. The guy developed him, like as
Speaker 1: far as opening it up and allowing everybody to kind
Speaker 1: of chamber it and handload and dies and all the
Speaker 1: different things that come with it, the short mags had
Speaker 1: some difficulties and kind of uh allowing everybody to do that,
Speaker 1: and certain patents on it. So there were some differences there.
Speaker 1: There also was some feeding issue because it was so
Speaker 1: kind of short and fat. There are different feeding issues
Speaker 1: that a lot of folks end up having on short mags.
Speaker 1: So it, you know, kind of depends on both the
Speaker 1: functionality of it in that sense as well as the
Speaker 1: use of it. So is it you you have? You
Speaker 1: tend to have times where explain what a short mag
Speaker 1: is real quick. It's short mags, So it's gonna be fatter,
Speaker 1: right thing, it's gonna be bigger, uh and and fat
Speaker 1: of it rather than kind of long and thinner. It's
Speaker 1: short and stubby er, right, So you're still using a
Speaker 1: magnum bolt face if you would, in order to fit
Speaker 1: on the case head um, but it's shorter, So guys
Speaker 1: can have kind of lighter weight guns and have a
Speaker 1: shorter action, So it's kind of a short mag therefore,
Speaker 1: because it's it that's the heavy often the heaviest part
Speaker 1: of the gun. Feel like our right, so our action,
Speaker 1: like our Mark five. We have our our six lug
Speaker 1: and or nine leg. I mean it's a pound difference
Speaker 1: between those two guns. So really a lot of it
Speaker 1: is weight. So I want something I can go in
Speaker 1: the back country with their hunt with the three in
Speaker 1: a windmag or like, hey, I want something little bit shorter.
Speaker 1: I can save myself maybe a pound. Why do I
Speaker 1: need all that bolt throw? Right? I can get a
Speaker 1: shorter bolt and kind of pack that thing in there.
Speaker 1: And that was that was what made those interesting, right,
Speaker 1: wasn't it? Also there was something with the rate of
Speaker 1: powder burn making for more consistency in the accuracy in
Speaker 1: the shaping the cave accuracy you know that plays and
Speaker 1: I mean it's it's gonna be the accuracy, It's going
Speaker 1: to be the design of it, yeah, the quote efficiency
Speaker 1: of it. There's so many things that go into a
Speaker 1: cartridge being successful. Like right before we were describing the
Speaker 1: six five creed More that in the past five years
Speaker 1: is just absolutely blown up. As far as it's popularity,
Speaker 1: it's inherently accurate. Um you know, it's not super fast,
Speaker 1: but people are using it and hunting using it in competition.
Speaker 1: It's very versatile and so they're a lot of people.
Speaker 1: And then it depends on how readily available the AMMO
Speaker 1: is gonna be, the affordability the AMMO. So there's so
Speaker 1: many different factors I think that come into it really
Speaker 1: taking off. And then really what gun companies are gonna
Speaker 1: chamber for it, I think kind of comes into play
Speaker 1: as well. How popular it is. So I mean I
Speaker 1: think in the last decades certainly mean the six five
Speaker 1: creed More, there's nothing like even second place to it.
Speaker 1: I mean, it's just popularity, correct, Yeah, I mean in
Speaker 1: in gun sales, it's just absolutely nuts what it's done
Speaker 1: across the board. Um, you know, because in a lot
Speaker 1: of it is because that's six and a half millimeter bullet.
Speaker 1: The ballistic coefficient, I don't know how technical we get.
Speaker 1: We get technical. So the BC if you would, um,
Speaker 1: you know that the technology for bullets just real quick,
Speaker 1: just for focus. Yeah, so bullets are gonna fly through
Speaker 1: the air um and have a different ballistic coefficient, and
Speaker 1: typically the higher the ballistic coefficient, which is measurement taken
Speaker 1: other bullet to really talk about, it's aerodynamics, okay, and
Speaker 1: so certain things, certain bullets are going to be even
Speaker 1: if it's the same weight uh in same caliber, size
Speaker 1: of bullet, it can be a different shape and therefore
Speaker 1: be more aerodynamic. Right, and so in certain is not aerodynamic.
Speaker 1: That's why bullets are not square now. They used to
Speaker 1: be round, round, square. We've done well and worse with
Speaker 1: round bullets, right, I mean, but but yeah, all of them. Yeah,
Speaker 1: So what's popular now are higher BC bullets, meaning that
Speaker 1: a lot you have a lot of longer bullets that
Speaker 1: are seated out farther closer to kind of where the
Speaker 1: rifling is there in the chamber. So folks are seating
Speaker 1: it out further and that high BC in the bullet,
Speaker 1: that is it coefficient. No, I want to explain that
Speaker 1: part about seated out farther, so people can picture like
Speaker 1: an empty case, like a shell case, and then a
Speaker 1: shell case crimps onto the bullet. I think some people,
Speaker 1: like my kids, have the idea. I feel that they
Speaker 1: think that the whole damn thing bullet casing that it
Speaker 1: all comes out, and I was explaining to them that
Speaker 1: took one apart and showing like what actually happens. So
Speaker 1: like the bullets in the casing, you're saying that, uh,
Speaker 1: the bullet protrudes further from the casing and actually touches
Speaker 1: before it gets close to us. Jump from when when
Speaker 1: you pull the trigger, the firing pin goes forward, it
Speaker 1: hits the back of the case where the primer is.
Speaker 1: The primary nights right, So you pull the trigger, the
Speaker 1: firing pin goes forward, it hits the primer, the primary
Speaker 1: ignites the powder that's within the case, and it launches
Speaker 1: the projectile out forward. If everything works well, right, and
Speaker 1: so all of that that happens, I mean, we're talking
Speaker 1: it's sixty thousand p s I that's taking place in
Speaker 1: there in order for this to happen in a you know,
Speaker 1: split second that that's taking place. But a lot of
Speaker 1: your accuracy happens within that you know, fraction of a
Speaker 1: fraction of a second. There is that bullet launches forward,
Speaker 1: and there's different you know powders that burn at different rates,
Speaker 1: and so all of those things, and then you get
Speaker 1: into barrels and rates of twists and lands and grooves
Speaker 1: and it gets pretty you know, there's a lot of
Speaker 1: technical things because if you think about it, these guys
Speaker 1: are shooting what you know, a a thousand yards. Stuff is
Speaker 1: just super popular. But in order to do that, like
Speaker 1: all of those things, from the cartridge itself, the chamber,
Speaker 1: the barrel, the way everything is lined up, even the
Speaker 1: way that the barrel was trued up next to the action,
Speaker 1: all of those things. If you're off half an inch
Speaker 1: at a hundred yards and times up by ten, right,
Speaker 1: So I mean, if you shoot a two inch group
Speaker 1: at a hundred yards, you know, it just multiplies it
Speaker 1: further you get out there. And so what's the popularity
Speaker 1: is off a lot of this long range shooting and
Speaker 1: so rifles, ammunition, all of that has to be so
Speaker 1: precise right now, I think in order to kind of
Speaker 1: kind of, I don't know, follow up with this trend
Speaker 1: that's opening for long range, I just totally got off
Speaker 1: on a tangent. This is what we do. Uh No,
Speaker 1: I think you're like you were, you were tearing it up.
Speaker 1: I think you're tearing it upright right right, Okay, I
Speaker 1: just want to touch on this little pet subject to
Speaker 1: mind though, real quick. Um our short mags now like
Speaker 1: totally out of fashion. They're in and they've kind of
Speaker 1: had a little bit of a resurgence, so people you
Speaker 1: can still shoot them and be cool if that's what
Speaker 1: you're looking one, and I don't want people to look down.
Speaker 1: I meant to absolutely no, absolutely not. I can't. I
Speaker 1: kind of I've I've sort of kept it. I collected now,
Speaker 1: right the one I have. Okay, so you're saying we're
Speaker 1: talking about proprietary cartridges, walk me back to the to
Speaker 1: the infancy of weather b because you're saying that's how
Speaker 1: you guys got started. Yeah, it wasn't even guns. So
Speaker 1: Grandpa Roy Weatherby, So this is like your legit grandpa,
Speaker 1: your father's father. My father's father, Roy Edward weather Be
Speaker 1: That my dad was Roy Weatherby Jr. I didn't get
Speaker 1: the Roy, but I do have middle name Edward. I'm
Speaker 1: still in there, right, So I'm oldest of third generation.
Speaker 1: So grandpa born in rural Kansas, seven older sisters, share cropper,
Speaker 1: like doesn't own the shirt on his back type of guy.
Speaker 1: They kept going they wanted a boy so bad. Yeah
Speaker 1: they got Roy, they got Roy eighth. Try right, and
Speaker 1: he actually had an older brother that died at a
Speaker 1: very young age, so he grew up as the only boy,
Speaker 1: but actually had a large household, yes, with pretty much
Speaker 1: no house share, cropping cotton, a little bit of everything. Um.
Speaker 1: It's out of Salina, Kansas, which I white tail hunted
Speaker 1: with my dad. We went two years ago on the
Speaker 1: same creek where he started trapping and shooting crows for
Speaker 1: neighbors and got his love for the outdoors. Hundred years
Speaker 1: ago we went and hunted the same creek, probably downstream
Speaker 1: five to ten miles and uh, shot my first Kansas
Speaker 1: white tailor. It's pretty cool. Yeah. Yeah. So anyways, Grandpa
Speaker 1: grew up out there, wanted a better life, moved west,
Speaker 1: went to California, brought my grandma Camilla. Okay, our women's
Speaker 1: rifle line is named after mc Grahmma Camilla, and they moved.
Speaker 1: He told me that I think I forgot it already.
Speaker 1: It's a good story, you shouldn't remember it. So we
Speaker 1: so they moved out. He didn't hardly own anything, started
Speaker 1: selling insurance and it was still like into the outdoors.
Speaker 1: Kind of growing up in Kansas on the farm stuff
Speaker 1: like that, And got invite to go hunt and started
Speaker 1: getting hunting a little bit with people because back then,
Speaker 1: you it just was a pretty simple way of life, right,
Speaker 1: And he went I think it was he went out
Speaker 1: of state to Utah, went on a hunt, injured a deer,
Speaker 1: and that's what drove him to his high velocity theories
Speaker 1: and philosophies that he had that back then it was
Speaker 1: just big bullets were the thing. And he was like, no,
Speaker 1: I think velocity is actually the thing, and that that's
Speaker 1: going to produce energy. What back then they called that
Speaker 1: hydrostatic shock and all those things. Is that velocity? Mean,
Speaker 1: it's just physics, right? Why why back then is that something?
Speaker 1: People will say that now they do, But but back then,
Speaker 1: so we raised seventy four years from now and all
Speaker 1: the cartridge development or just modern science and all those
Speaker 1: different things that were there, I mean there was no
Speaker 1: real magnums like around, so there was not I mean
Speaker 1: these magnums pushing bullets fast. It was heavier bullets moving slower,
Speaker 1: and that it's like, got to have the big bullets.
Speaker 1: So his thing, catch a glimpse of some of those things?
Speaker 1: What's that? Uh? How you could catch a glimpse of them?
Speaker 1: We're shooting one of those old sharps, buffalo rifles. You
Speaker 1: mean actually see the bullet, Yeah, in a bright stony day,
Speaker 1: we're shooting, and you catch like you'd see it a
Speaker 1: head now arcing out, Yeah, arking. So he started taking
Speaker 1: existing cartridges and okay that we're already there. And it's
Speaker 1: called fire forming. So if you get a chamber in
Speaker 1: a rifle, okay, in a barrel, and it's say slightly larger,
Speaker 1: a different shape, you can not do not try this
Speaker 1: at home, disclaimer, but you can if you know what
Speaker 1: you're doing. Then you can fire form a case and
Speaker 1: it blows that case out, and then you make that
Speaker 1: case into a different cartridge. Is called fire forming. So
Speaker 1: my grandpa was known as a it's called a wildcatter,
Speaker 1: and a wildcatter is one who plays with things dangerously,
Speaker 1: like my grandpa did in his garage. So he took
Speaker 1: like the three h and h a cartridge that was
Speaker 1: around back and then said, let's blow this thing out
Speaker 1: and make it bigger. One of the things that he
Speaker 1: did was he took the wall the shoulder of the cartridge.
Speaker 1: As you move up towards the bullet, there's the shoulder,
Speaker 1: and he rounded it it's called the weatherbe Ventury shoulders.
Speaker 1: So our fourteen proprietary cartridges, if you look at him,
Speaker 1: have those rounded shoulders pretty much sharp. There's no sharp angle.
Speaker 1: And part of that was the way that the powder
Speaker 1: kind of runs in there and flows out, and it
Speaker 1: also really kind of blows it out and makes a
Speaker 1: little bit larger, and you use a little bit more
Speaker 1: capacity and fit more powder in there cartridge feeding exactly.
Speaker 1: It's it's smoother ramp on the way in. So he
Speaker 1: started writing letters to editors and magazines and just things
Speaker 1: like this. He's just so passionate about his philosophy of
Speaker 1: bullets moving faster and we can shoot things further and
Speaker 1: the energy is gonna be out the further and it's
Speaker 1: gotta go fast, fast, fast. He wrote a letter to
Speaker 1: the editor sports a Field in the early forties and
Speaker 1: they put in their magazine just like the guys were
Speaker 1: emailing about Bamby, right, and then here we are talking
Speaker 1: about So they did that. So Roy Weatherby's things started,
Speaker 1: and from there officially started where he was rechambering people's
Speaker 1: rifles for his cartridges, and it all went from there.
Speaker 1: So from n to nine for the first thirteen years.
Speaker 1: It was really about custom rifle builds on like German,
Speaker 1: these mauser actions and these other things that he was
Speaker 1: using those and he just had his cartridges. And that's
Speaker 1: what put us on the map first was what we
Speaker 1: call a whether be ballistic superiority. In other words, our
Speaker 1: stuff moves fast. I'm a little bit confused fire forming like. Okay,
Speaker 1: so grand Grandpa has he makes a chance. I understand
Speaker 1: what's he's starting with and what's he winding up with. Sure,
Speaker 1: as far as gun wins he has, he hasn't existing.
Speaker 1: He hasn't tell me a cartridge back then that he
Speaker 1: could have started with two. So if there's one that's
Speaker 1: really similar to another one, that's the thing. If you
Speaker 1: look up look at a book of cartridge, just look
Speaker 1: how many there are? Right? Or Sammy, who's the governing agency?
Speaker 1: S A A M. I. I'm getting real technical here, right,
Speaker 1: But that's the governing agency O over Like all these
Speaker 1: things about cartridges and names and you know, all the
Speaker 1: things and the pressures and everything, that's our governing agency.
Speaker 1: We gotta play by their rules in order for everything
Speaker 1: be safe. You look in the book, like all there
Speaker 1: are so many cartridges that are out there, and what's
Speaker 1: happened is a lot of them are made, and then
Speaker 1: there's a parent case, and then there's stuff real similar.
Speaker 1: And that's the funny thing about these kind of these
Speaker 1: wildcatters and these handloaders and these kind of ballistic guys,
Speaker 1: is like the geek out and like maybe it's somebody
Speaker 1: that's not into it. It's like the smallest change, but
Speaker 1: it's like, oh my gosh, it's revolutionary. They freak out
Speaker 1: about it. Right, So he took you can take a
Speaker 1: case and if you make have a barrel made, okay,
Speaker 1: And so you can have a barrel made, uh with
Speaker 1: Reamer's right. And actually it's just a machine shop. Right,
Speaker 1: So my grandpa could say, I want the chamber in
Speaker 1: the barrel to look like this. I'm gonna call it
Speaker 1: the three hundred weather be Magnum and I'm gonna make
Speaker 1: a chamber. Well wait a minute, Roy, there's no mm
Speaker 1: O for that. Well I'm gonna take this, I know, Yeah,
Speaker 1: I'm gonna take this. Three was really similar. It's got
Speaker 1: a straight angled walls, shoulders right where it comes up
Speaker 1: towards the bullet, straight angle there, it's not rounded. But
Speaker 1: then what I can do and it's maybe mine's a
Speaker 1: little bit longer, but I think all the dimensions line
Speaker 1: up that I'm gonna put this amo in there, and
Speaker 1: when you pull the trigger, it's gonna that powder is
Speaker 1: gonna stretch that brass. Brass has you know, a stretchiness
Speaker 1: to it if you would, right, I think that's the
Speaker 1: technical that it almost HiT's like a liquefied state every
Speaker 1: time you pull the trigger and then solidifies again. I
Speaker 1: don't know, I don't know. I mean, but to the
Speaker 1: point that it literally wherever it's in, right, So that's
Speaker 1: what it does, is it goes, here's my chamber. You've
Speaker 1: got sixty p s. I that's a lot, right, I mean,
Speaker 1: I don't know. I think it sounds like about your
Speaker 1: your tire on your truck, what is it fifty? Right?
Speaker 1: Or think about I don't know, even like a scuba
Speaker 1: tanks what like three thousand right, so more than scoopa tank,
Speaker 1: more on a tire by long shot geologic pressure. So
Speaker 1: it's like so that brass will stretch then when you
Speaker 1: eject it often if do not try this at home.
Speaker 1: But when Roy was ejected, he pulled that bolt up.
Speaker 1: It's like whoa Okay, bolt's little steaky. I pulled it up,
Speaker 1: I ejected out. I just made my own shape. I
Speaker 1: just made my own brass out of somebody else's by
Speaker 1: having somebody make a barrel. So what was what was
Speaker 1: his initial customer base, Like a lot of deer hunters
Speaker 1: or sports shoot or what. Yeah, you know, we've always
Speaker 1: predominantly been really hunting focused. It's uh, you know, we
Speaker 1: say like our vision statements, we exist to inspire the
Speaker 1: dreams of hunters and shooters are fluffy phrase. We say
Speaker 1: right because we believe our products are out there and
Speaker 1: it's more than just the products we make. Its memories
Speaker 1: is taking your kids out, It's being with granddad, it's us.
Speaker 1: You know, we're out last week shooting peasants. Memories, it's more,
Speaker 1: it's more than just a tool. And so for hunting,
Speaker 1: I think that happens Brenda and I. We've shared hunts
Speaker 1: with my my, my kids, my dad. We make a
Speaker 1: product that just happens to like be a part of
Speaker 1: that and get passed down through generations like Grandpa weather
Speaker 1: Bees first thirteen years his customer base. What kind of
Speaker 1: people were reaching out to him? I don't know, dude,
Speaker 1: I wasn't around gun a lot of gun nuts and
Speaker 1: then a lot of guys that what then when he
Speaker 1: started doing is right when like commercial airlines just took
Speaker 1: off and like it was a t w A or
Speaker 1: what are those ones? Brenda did or senior project on
Speaker 1: my grandpa. She was a history major. Did you meet
Speaker 1: did you meet him? Or was he already you? Guys
Speaker 1: didn't passot. But I did get to hang out with
Speaker 1: Camilla a bit. She actually superstory. Yeah, she we had
Speaker 1: a close relationship with Graham had Alzheimer's and was tough.
Speaker 1: So she lived with this last few years and Brenda
Speaker 1: and her twin sister took care of Yeah. Yeah, she's
Speaker 1: a special lady. Was that pretty rough? Yeah? Well, I
Speaker 1: didn't really know her before Alzheimer's. Actually met her when
Speaker 1: I was fifteen. I went to her house and she
Speaker 1: dragged me around showing me things. But for some reason,
Speaker 1: she always just took a liking to meet, even though
Speaker 1: she didn't really know who I was. And then you know,
Speaker 1: I later on in life got to take care of herself.
Speaker 1: She just rediscovered that she liked you every time she
Speaker 1: met you. Yes, I mean she just would snuggle up
Speaker 1: to me, and people go like she what if she
Speaker 1: doesn't do that to anyone? So she was special. She
Speaker 1: was very special. So what my grandpa did He then
Speaker 1: started going to Africa and on planes game of which
Speaker 1: then was and still is in many parts. There's a
Speaker 1: lot of it. There, a lot of game, and so
Speaker 1: he wanted to see what what this actually did and
Speaker 1: the higher velocity and the differences and bullets and all
Speaker 1: those different things. Is is how his whole thing was,
Speaker 1: I want to provide a quicker, more humane kill on
Speaker 1: these animals. And that was what drove him, was more
Speaker 1: one shot kills and and at greater distances, especially back
Speaker 1: then it was just so close up with those heavy
Speaker 1: moving bullets. So he did several trips to Africa. We
Speaker 1: have old reel to reel like and on the dictaphone
Speaker 1: things and all these recordings, tons of podcast I mean,
Speaker 1: he did it. I mean it was pretty crazy in
Speaker 1: the fifties basically, however you do that, Yeah, And then
Speaker 1: he would come home and share them with anyone and everyone.
Speaker 1: He would actually go and yeah, visit these groups and
Speaker 1: show them old reels and people would go, oh my gosh,
Speaker 1: I've never seen Africa before. So it was like they
Speaker 1: were living in sound. You know, yeah, we have them
Speaker 1: on DVD. You know a little you hear the thing
Speaker 1: going and there's roy and he kills something goes up
Speaker 1: to it, and you know, just it's pretty cool. So
Speaker 1: that really kind of vlidified. Coming back to the question,
Speaker 1: there was the shooting, but he's a passionate hunter and
Speaker 1: really the drive for the velocity was out based off
Speaker 1: of hunting and based off of ethical hunting, and that's
Speaker 1: what drove him and I think that's why we got
Speaker 1: such a folloween from the hunting community. So was he
Speaker 1: what's it called when you, uh, you can pattent around
Speaker 1: I gather, Yeah, ours aren't. I mean, it's a What
Speaker 1: happens is if you come up with that particular shape
Speaker 1: of that cartridge, of which then the barrel chamber is
Speaker 1: going to be, then you name it something. What's funny
Speaker 1: is the naming of cartridges historically confuses more new hunters
Speaker 1: than anything else. It's like, in trying to explain it,
Speaker 1: there's certain people like I tried to explain it to
Speaker 1: like nine times, and I consider myself a decent communicator,
Speaker 1: and like I fail at it because of the way
Speaker 1: it's been and when what happens is they're like, Okay,
Speaker 1: it's a thirty cow bullet, and you're like, we was
Speaker 1: a three O eight thirty six or three in your
Speaker 1: windmag at three in your weather Be. Like you start
Speaker 1: to go down the list of thirty thirty you try
Speaker 1: to go, now, that's all the same bullet. But then
Speaker 1: you showing the cartridges and they all look different, and
Speaker 1: they just like the brain blows up. People that are
Speaker 1: new to the shooting or hunting community, you know what
Speaker 1: I'm saying. And and so what happens is really is
Speaker 1: when you come up with a cartridge. So we have
Speaker 1: a three in a weather Be magnum, right, you name
Speaker 1: that cartridge. And when you name it and you stamp
Speaker 1: it on, there's three w B y mag. That's saying
Speaker 1: that cartridge which happens to be this size, in this
Speaker 1: shape and holds this much powder and will fit in
Speaker 1: this gun needs too on the side of the rifle
Speaker 1: and on side of that barrel. It needs to say
Speaker 1: three weather Be mag and it's shooting a thirty cow bullet.
Speaker 1: So you could go develop a Ranella something something, and
Speaker 1: just go develop something and then Sammy, that organization I
Speaker 1: was talking about kind of solidifies if you get it.
Speaker 1: Sammy serve either like, this is it. But there's a
Speaker 1: lot of these still kind of wildcatting things, and guys
Speaker 1: make barrels for them and all those things. You just
Speaker 1: need to make sure whatever it says on that case
Speaker 1: head is whatever it says on that barrel, and those
Speaker 1: two things have to match because it's the shape. You
Speaker 1: need the shape of that cartridge to go inside of there.
Speaker 1: But then you get into bullets, and you're like, that's
Speaker 1: when I try to explain, you know to people that
Speaker 1: are new. Okay, well, then you have different sized bullets,
Speaker 1: which is really just the diameter of the bullet, not
Speaker 1: the case. Going back to what your kids believe, right,
Speaker 1: So take that bullet diameter. So a thirty caliber bullet
Speaker 1: is a diameter of point three zero eight inches, But
Speaker 1: you can stuff that in a hundred different pieces of
Speaker 1: brass cases, right, And that's what people sometimes get hung
Speaker 1: up on. But it's so that's why you can have
Speaker 1: a three weather be a three oh eight Winchester, a
Speaker 1: thirty three seventy eight Weather be a thirty odd six.
Speaker 1: It's all the identical bullet that you're putting in different
Speaker 1: size cases and just people that grew up with it.
Speaker 1: It's easy. To other people, they're like, that's really confusing.
Speaker 1: But when you look at like a thirty six okay,
Speaker 1: so it's a thirty caliber bullet and made six, there's
Speaker 1: like a weird version of it. I don't think is
Speaker 1: there any of the cartrids used as a name like
Speaker 1: that with the year they made it. I don't know
Speaker 1: another one that has the year. I'm trying to think
Speaker 1: off hand is the grains of powder after thet think
Speaker 1: there's no consistency to the naming of cases. So my
Speaker 1: grandpa took but any but any time Dick and Harry
Speaker 1: or Tom Dick or Harry could go and make and
Speaker 1: sell thirty six bullets no bullets, you mean, but they
Speaker 1: can't make they can't make it sell they can. I
Speaker 1: mean the Federal has a three in a weather b
Speaker 1: that they sell. So when they say it, I always
Speaker 1: you hear the term proprietary. It just because it carries
Speaker 1: the name correct, because we designed it, so we designed
Speaker 1: carvent other manufacturers from producing that AMMO. No, And in
Speaker 1: fact that's okay though, because it just puts our name around.
Speaker 1: They might buy our AMMO and put it in there,
Speaker 1: so if other people make them, were like, that's cool.
Speaker 1: I wasn't away that. I thought there's some things that
Speaker 1: you could protect and then only that you had to
Speaker 1: give the permission to make it. Yeah, that's where Actually
Speaker 1: those short mags had some things on that. So there
Speaker 1: are a few, but for the most part it's pretty
Speaker 1: wide open. I mean it's just a yeah chamber to mension.
Speaker 1: You put that cartridge in there, and it's kind of
Speaker 1: way it works. Quick side note, Uh, when you know
Speaker 1: chemical compounds, you don't patent the compound. You patent the use.
Speaker 1: Meaning I could have like, let's say I had some
Speaker 1: chemical compound that I realized controlled some plant species like
Speaker 1: a weed, and you take the same chemical comp and
Speaker 1: I'm like, and I'm a herbicide company, and I patent that.
Speaker 1: But you take that compound and you realize that it,
Speaker 1: I don't know, polishes glass. You would then and go
Speaker 1: and patent it for polishing glass. Even if it's the
Speaker 1: same chemical compound. You get the use. People find new
Speaker 1: uses for stuff all time, and they grab up and
Speaker 1: patent the use of that compound because you can't patent
Speaker 1: the compound. I did not know that, did anybody else?
Speaker 1: Who know that I might be doing a little bit
Speaker 1: of a bad job explaining it, but it's not. I'm
Speaker 1: not doing a horrible job of explaining. So the so
Speaker 1: the that's how he gets started, and he comes up
Speaker 1: with a bunch of these, rattle a few off that
Speaker 1: folks would know. The three weather be right, seven weather
Speaker 1: be my grandpa's favorite has normally been the number two selling.
Speaker 1: That's your number two seller. Yeah, we came up the six,
Speaker 1: so we neck down the three weather be to take
Speaker 1: a six five bullet, a smaller bullet, move it faster.
Speaker 1: Just back to kind of Grandpa's roots. There's a couple
Speaker 1: of guys that work here that that's in their minds.
Speaker 1: That is the cats me out the one that is
Speaker 1: the true one rifle. It's it's fast and it pushes
Speaker 1: energy out there really far, and that's what we're kind
Speaker 1: of known for that kind of time, considered a wildcat.
Speaker 1: What actually was hm there is actually uh uh my
Speaker 1: grandpa actually made He called it to sixty four weather
Speaker 1: be magnum because to sixty four is the inches for
Speaker 1: the six five right, which I was gonna ask, why
Speaker 1: how come you guys went six five instead of two
Speaker 1: sixty or two sixty four, right, because especially with the
Speaker 1: six five Creed Moore right now, and a lot of
Speaker 1: people are just understanding that, I think the newer terminology.
Speaker 1: A lot of people are calling them six fives. There's
Speaker 1: an old two sixty four wind maag nause are called.
Speaker 1: There's the twenty six Nausler. They're all six five bullets,
Speaker 1: there's a there's a man as, there are thirty counts.
Speaker 1: There's still more thirties, but there's a lot of six
Speaker 1: fives that are out there. So we correct point point
Speaker 1: to six four six and like a seven million eaters
Speaker 1: of two eighty four. So and that's the thing is
Speaker 1: why you're gonna call it inches or millimeters whatever I
Speaker 1: want to call the metric equivalent to a three o
Speaker 1: eight or is there no exact is there no exact
Speaker 1: cartridge that carries a metric name. Well no, yeah, I
Speaker 1: mean the military guys, you know a lot of times,
Speaker 1: you know, use more than metric um a lot of
Speaker 1: times is the way. You know, traditionally it's been um,
Speaker 1: but with I mean usually the seven millimeter was always
Speaker 1: most of them are called seven millimeter. Then once in
Speaker 1: a while there's like two eighty Remington or whatever, different
Speaker 1: things that are more off the inches. But it's just funny.
Speaker 1: It's like why, Yeah, I don't know is that word?
Speaker 1: Is it actually or act? So what he would do
Speaker 1: is he would take he's a feller kind of like
Speaker 1: your grandpa exactly. Wildcatter yea, there's wildcatters in the oil
Speaker 1: industry too, is there? Like guys are Goalton right, wildcatter
Speaker 1: speculators trying to strike a little yep, prove out little
Speaker 1: chunker ground seven six to is the answer to your
Speaker 1: question seven six to seventh. Like when you hear that,
Speaker 1: you know what you do? Remember, like, guys, remember body's
Speaker 1: growing up because you want to buy really cheap three
Speaker 1: oh eight Emmily, you're going to store and it says
Speaker 1: seven six two that's just military version of the three eight.
Speaker 1: So you guys have a two forty Weatherby as well, right, correct,
Speaker 1: And that thing's a screaming Winchester but faster. And the
Speaker 1: two forty three is also a six millimeter, so there's
Speaker 1: a new six millient creed more. But the two forty
Speaker 1: WEATHERB is the fastest two three production round, so it
Speaker 1: shoots a two forty three bullet faster than anybody else does.
Speaker 1: In a production round, the two fifty seven weather Be
Speaker 1: shoots what they got, five caliber bullet faster or six
Speaker 1: d the fastest um or thirty three seventy eight Weatherby
Speaker 1: is actually the fastest thirty cow. So it's a huge
Speaker 1: case neck down to a thirty caliber bullets faster than
Speaker 1: the three inner weather Be that came out in the
Speaker 1: late nineties and went like berserk for a long time.
Speaker 1: It was kind of like the six is now it
Speaker 1: was to us in the nineties. So it's just taking
Speaker 1: these races. I'm playing with them and trying to just
Speaker 1: get stuff moving faster and a lot of it's a
Speaker 1: lot of low development because speed can come at the
Speaker 1: price of accuracy, and so it's really making both of
Speaker 1: those things work together. Is a lot of the name
Speaker 1: of the game of what we do tell people what
Speaker 1: is slow and what is fast. Like let's say you
Speaker 1: take a six five creed More, which is an efficient,
Speaker 1: accurate cartridge, really popular weather Be. Let's say with the
Speaker 1: hundred and forty grain bullet MEASUA bullets, which is a
Speaker 1: goofy unit of measurement correct. Like I said, everything in
Speaker 1: that if you didn't grow up in it. It's like,
Speaker 1: what is this like a grain? What are you talking about?
Speaker 1: I can't remember. Do you remember the definition of a grain?
Speaker 1: And so I knew that once upon a time put
Speaker 1: on the scale. Look what I will, I mean really
Speaker 1: originally did start from grains, I know. But it's so
Speaker 1: a six five creed more I'll shoot like a hundred
Speaker 1: forty grain bullet this on top of my head. So
Speaker 1: people google it, they can probably correct meredybet a second,
Speaker 1: where with that same one we're probably a second, same bullet.
Speaker 1: So difference between you know, about six hundred ft per
Speaker 1: second faster now at a hundred yards, Yeah, that matters
Speaker 1: five hundred yards. That's everything. So what it does is
Speaker 1: it because your foot pounds of energy that's measured of
Speaker 1: when that bullet impacts. Obviously if it starts faster, and
Speaker 1: if you have a high BC bullet going back to
Speaker 1: we're talking about in zerodynamic, and it carries that velocity further.
Speaker 1: It's carrying that energy out there further and then therefore
Speaker 1: providing for a quicker, more humane, ethical kill. Yeah, and
Speaker 1: there's a thing we've talked about it. I can't remember
Speaker 1: why we're talking about not long ago, but you know,
Speaker 1: bullet needs to do something when it hits meaning it
Speaker 1: needs to expand and form a mushroom shape or else
Speaker 1: it's not it's it's lethality. Is that a word lethality
Speaker 1: drops off greatly, So carrying that speed, let's that thing
Speaker 1: do what it needs to do at the greater ranges
Speaker 1: that are getting so slow that it just pencils in
Speaker 1: there too fast, too fast, it can go too fast,
Speaker 1: or it can just pencil hole through it too so.
Speaker 1: And there's different constructions of bullets as well. We're not
Speaker 1: a bullet manufacturer, so we have our rounds and we
Speaker 1: use other you know, good bullets like say Horney bullet
Speaker 1: or a Nauser bullet or whatever. We're not bullet manufacturers.
Speaker 1: But the construction of bullets, I mean there's all copper
Speaker 1: lead free bullets. Uh, there's you know, obviously there's lead
Speaker 1: and most of them. But then the way that it's
Speaker 1: actually constructed depends upon how it's weight retention. In other words,
Speaker 1: like if you find it sometimes in the back height
Speaker 1: of an animal or whatever, when you recover it, how
Speaker 1: much weight is retained rather than its dragmenting and kind
Speaker 1: of blowing up um or sometimes it can just pencil
Speaker 1: hole through. So so really there's a lot that goes
Speaker 1: into the physics behind bullet making. Why it's so important,
Speaker 1: especially important to try to ethically, you know, kill an
Speaker 1: animal and you know, um and not destroy meat. So
Speaker 1: I've had animals before. If you have the wrong combination
Speaker 1: of all that, that can ruin a lot of meat.
Speaker 1: So I mean you probably have two shoulders of stuff
Speaker 1: and right, it goes in there and if it hits bone,
Speaker 1: and that's part of the problem is certain bullets. If
Speaker 1: it hits bone, that's when it's gonna fragment. And then
Speaker 1: if you found bullet and then you find not only bone,
Speaker 1: but you find you know, fragments of bullet too. It
Speaker 1: looks like a hand grenade one off, but it's perfect.
Speaker 1: If you find a perfect mushroom bullet on the back,
Speaker 1: you know that back cape, and you just take it
Speaker 1: out and it's a hard shot, like there's nothing like that.
Speaker 1: You just pull it out and you're like, that's what
Speaker 1: this was made to do. So how did uh? So
Speaker 1: what's the next transition? So he starts making these wildcat
Speaker 1: rounds and mains makes the mains takes them from wildcat
Speaker 1: to mainstream and then he said, I'm gonna make I
Speaker 1: gotta make my own gun, like I want to make
Speaker 1: the world strongest, most reliable action that there is. Launched
Speaker 1: the Mark five, still our flagship product today, and that
Speaker 1: was he took what standard had, uh like in the
Speaker 1: bolt and he just redefined it, like from the ground up.
Speaker 1: He took what everything else at the time had a
Speaker 1: bolt lift of ninety degrees. I mean, you would lift
Speaker 1: that bolt up ninety degrees before the locking lugs up
Speaker 1: in the chamber came off so you could pull the
Speaker 1: bolt back. And our Mark five has nine locking lugs,
Speaker 1: three groups of three up front that lock actually that
Speaker 1: bolt into place. And that was just like nobody's ever
Speaker 1: done anything like that, and therefore the bolt lift is
Speaker 1: fifty four degrees. His largest cartridge at the time was
Speaker 1: a four sixty weather be mag Okay, which obviously used
Speaker 1: an Africa on anything right, and uh it was mazed
Speaker 1: made to like, dude, I'm gonna take so that's up
Speaker 1: to a five grain bullet. So we're gonna put big
Speaker 1: barrels and all. I just want to overbuilt, super strong, reliable,
Speaker 1: this short bolt throw, which could make rechambering rounds quicker.
Speaker 1: Type of thing and that was developed in and that
Speaker 1: was really his next step. And then being in California
Speaker 1: he leveraged the he chambered in was in the six no,
Speaker 1: he had probably six eight cartridges came out. Yeah, So
Speaker 1: then he leveraged being in California, which most recent times
Speaker 1: more of a challenge for us. But the forties and
Speaker 1: fifties and sixties, like got to know John Wayne and
Speaker 1: Roy Rogers and Gary Cooper and all these guys would
Speaker 1: come in a shop and what's now the ghetto and
Speaker 1: started to use them to really leverage things his trip
Speaker 1: to Africa, and then he made these real high end,
Speaker 1: would exquisite stocks like that a lot of people still
Speaker 1: see today as Weatherby as being is just real high
Speaker 1: end walnut and maple and rosewood and these inlays, and
Speaker 1: started to higher custom really craftsman for both the wood
Speaker 1: and the metalwork, and then just started making like really nice,
Speaker 1: beautiful rifles. And so then like really then his first
Speaker 1: fifteen years, by probably the early fifties, he had his
Speaker 1: cartridges developed. He developed his own rifle, had his own
Speaker 1: unique look, the shape of the stock, the Monty Carlo,
Speaker 1: which is that cheek piece that comes up on the
Speaker 1: stock was unique. He had these maple inlaid diamond shaped
Speaker 1: things on the pistol grip was in everyone. If you
Speaker 1: walked into a store in the early days, if it
Speaker 1: didn't have that diamond, it wasn't a weather be yea.
Speaker 1: You know I used to have when I was a kid,
Speaker 1: I had a pump up be begun Uh daisy uh
Speaker 1: like ten pump and I had that diamond. They put
Speaker 1: a plastic with the black border in the white pearl. Yeah,
Speaker 1: that was the thing there. It was a nice daisy then. Yeah.
Speaker 1: So yeah, so he got into mark five. You get
Speaker 1: what's still around, right, It just looks a little different.
Speaker 1: Do you know the backstory on the how the cheek
Speaker 1: piece why he chose that, Well, a lot of it,
Speaker 1: I mean from a performance standpoint, was just to better
Speaker 1: align yourself, you know, optically, and to to get you know,
Speaker 1: your your your neck and cheek placement on it better.
Speaker 1: And then a lot of it is he's just a
Speaker 1: marketing genius too, and just wanted things to be different
Speaker 1: and so nobody was doing that at the time, and
Speaker 1: so a lot of things that he did he just
Speaker 1: really he wanted. He wanted what he had done to
Speaker 1: stand out, you know. Um in the early days in
Speaker 1: the fifties and his fifty four he created the weather
Speaker 1: Be Big Game Trophy Award just still there today, which
Speaker 1: now today takes the weather. The award takes conservation and
Speaker 1: your character and different things along with your honey accomplishments,
Speaker 1: um and so uh So, anyways, he felt that nineteen
Speaker 1: fifty four and you have celebrities come in. So he
Speaker 1: just built the I mean it's the classic post World
Speaker 1: War two entreprene newer driving his dream and he poured
Speaker 1: every ounce of his body, mind and soul and everything
Speaker 1: into building the business. And that's why we're here today
Speaker 1: with you. So it's we call it a blessing. It's
Speaker 1: a legacy. You call it what it is, and it's
Speaker 1: like it's it's cool to be a part of. So
Speaker 1: when did he how late was it how long was
Speaker 1: he active? And then how did your dad become active?
Speaker 1: My dad had obviously growing up in the business. Dad
Speaker 1: was born in fifty one, so he you know, grew
Speaker 1: up in it. I think he became president whatever in
Speaker 1: eighty three. My grandpa passed away eighty eight. Um, like
Speaker 1: he saw the first fiberglass stock was my dad's idea,
Speaker 1: which we were the I think one of the first,
Speaker 1: if not the first company to have a nonwood stock
Speaker 1: in the early eighties. It was my dad's idea, and
Speaker 1: my grandpa hated it because that's not what a rifle
Speaker 1: looks ulish rifle ever seen head, Like my dad because
Speaker 1: he's Roy every whether be Junior went by head and
Speaker 1: like that's horrible aesthetic. Yeah, the beautiful stud Yeah, I'm
Speaker 1: not gonna plastic. So anyways, it's sold really well. And
Speaker 1: then my grandpa liked it, and now what we sell
Speaker 1: probably at least and we sell more would percentage wise,
Speaker 1: and probably a lot of folks because we're known for that.
Speaker 1: But it's still you know, in composite materials, when was
Speaker 1: it what a year do you think approximately was when
Speaker 1: it went from when? When was it when? I don't know,
Speaker 1: but nineties it really took off. Yeah, I like I
Speaker 1: remember in my lifetime, remember people talking about how you know,
Speaker 1: you know, oh they're ugly as hell, but these synthetic
Speaker 1: stocks are pretty nice. It's like still a thing you
Speaker 1: would hear people say, and now they look kind of cool. Yeah, yeah, no,
Speaker 1: it's it's it's been funny to watch that transition. So, um,
Speaker 1: has the company always been I mean, I know, now
Speaker 1: we'll talk about how you just moved it to Wyoming
Speaker 1: and why that is. But it was just always out
Speaker 1: of the same place in California. My dad in the
Speaker 1: early nineties. So after it's been around for almost fifty years,
Speaker 1: shortly after my grandpa passed away, we moved from southern
Speaker 1: California to the Central Coast. He knew we needed to
Speaker 1: get out of the l A area. It just wasn't
Speaker 1: a good place to have a gun business, um, And
Speaker 1: so moved it up to the central Coast to California,
Speaker 1: which it was until we just moved it to Wyoming. Yeah,
Speaker 1: and what what happened like like, I mean, I guess
Speaker 1: you could sit and think, like, oh, California doesn't seem
Speaker 1: like a logical place for a for a gun company.
Speaker 1: But why or what? Right? Lots of things, Um, I mean,
Speaker 1: it's kind of funny because we ended up going If
Speaker 1: you look, you kind of end up going to the
Speaker 1: opposite sometimes when you're feeling a little bit of pain.
Speaker 1: So we went from the state as far as it's
Speaker 1: regulations on guns, it's like the most regulated to Wyoming,
Speaker 1: which pretty much is not that we went from the
Speaker 1: most populous state at what thirty seven million to like
Speaker 1: a little over half the most populous the least. So
Speaker 1: we started to go, uh, worse taxes to make three
Speaker 1: years in a row. Why, I mean, like best taxes,
Speaker 1: no income tax ball blah. So it's it's a business thing. Uh,
Speaker 1: it's a people thing. Uh. Cost a living thing for
Speaker 1: our employees, operating expenses, turning on the lights, you know,
Speaker 1: everything that we that we did, along to just the
Speaker 1: regulations that we're just getting extremely onerous on firearms, and
Speaker 1: so the writing was on the wall that it was
Speaker 1: not a good place to be and it wasn't a
Speaker 1: place for us to grow. Brenda and I are the
Speaker 1: type of leaders with the business that we don't want
Speaker 1: to put this thing on cruise control and just kind
Speaker 1: of do what's been done. And in our industry, we
Speaker 1: really can't afford to do that. We you have to
Speaker 1: be innovative, you gotta come out with new stuff. You've
Speaker 1: gotta be building and growing. And we knew that the
Speaker 1: we'd had an excellent past in California and a lot
Speaker 1: of great tenured employees, uh, and and we missed a
Speaker 1: lot of them. Dearly that weren't able to move, but
Speaker 1: we knew for the future whether there was no option,
Speaker 1: it was just a matter of time. Did a lot
Speaker 1: of people want to move with you? Yeah, Brenda heads
Speaker 1: up all our people, um whether it be and she
Speaker 1: can she can speak to the people. But first I
Speaker 1: think there was a lot who wanted to move. But
Speaker 1: you know, when you uh, you have a family or
Speaker 1: split custody or you know those kind of things. Um,
Speaker 1: I think probably fifty wanted to move, but we only
Speaker 1: got about twenty two out of the so a third.
Speaker 1: It could have been worse than that, but it's still
Speaker 1: been a big pain point, you know, to rehire and
Speaker 1: retrain two thirds of your workforce. We got a lot
Speaker 1: of amazing people though, Yeah, smith gains. Smiths move because
Speaker 1: they're like there else am I going to work in California?
Speaker 1: In the state the whole team. That's interesting team we had.
Speaker 1: We had a gentleman. You came to my grandpa when
Speaker 1: he was eighteen years old, first job right out of
Speaker 1: high school, and he just finished with us fifty seven
Speaker 1: years later, at the end of February fifty seven and
Speaker 1: a half years. Seven years. No, he worked in a
Speaker 1: variety of things, um from custom shop to customer service,
Speaker 1: to tech support to I think he's supplied to observation sales.
Speaker 1: I mean he just did everything. Yeah. I was recently
Speaker 1: saying how Wyoming is the best state in lower forty
Speaker 1: eight well including Hawaii, So best state in the forty
Speaker 1: nine states excluding Alaska, and you were like, oh, that's
Speaker 1: personal opinion. I think it's a it's an objective reality.
Speaker 1: We we had to think of it this way. We
Speaker 1: wanted to be we wanted to be out of California,
Speaker 1: and we wanted to be in the West still because
Speaker 1: in our roots that's who we are. And we looked
Speaker 1: at least half a dozen states and we ended up
Speaker 1: in Wyoming. I mean, we could will be the last
Speaker 1: state to get screwed up. I think we're at for Alaska.
Speaker 1: Alaska get screwed up somehow, in Alaska will still be cool.
Speaker 1: Everyone will fall off the cliffs sooner or later. But
Speaker 1: we are at the Yeah, yeah, yeah, you got billions
Speaker 1: of years before you fall off. You guys fall off.
Speaker 1: The ocean move first, remove about three quarters of an
Speaker 1: inch to the northwest every year, so we got a while.
Speaker 1: I'd have to go do the math you've got a
Speaker 1: good stretched time. There's other things that do that are
Speaker 1: more risky, well off subject. But what does that gunsmith
Speaker 1: that actually works in your factory, what are their days
Speaker 1: look like? Like? What are they mostly because they're not
Speaker 1: building every gun that you guys are reducing from custom
Speaker 1: shop to service work, you know, so it could be
Speaker 1: a full blown custom Like recently, we have this commemorative
Speaker 1: and rifle for Wyoming and it's a fancy wood gun
Speaker 1: and you gotta checker bolt knobs okay, and it's fine
Speaker 1: line like old school gun smith checkering that we're still doing.
Speaker 1: So it might be something like that. Um. We also
Speaker 1: service seventy four years a guns, so it might be repairs, um,
Speaker 1: you know, replacing our parts, those sorts of things. So
Speaker 1: people send in old stuff and you guys work on
Speaker 1: it yourselves. We have service centers as well. Um, but
Speaker 1: we do. We do a lot, which has been tough
Speaker 1: during the transition. So if you're listening to this, another
Speaker 1: month or two before you call us. But yeah, I
Speaker 1: mean we stand behind her stuff. It's like that's the
Speaker 1: thing you've been around a long time. It's like, you know,
Speaker 1: it doesn't matter how old your gun is. If it
Speaker 1: says weather beyond it, we're gonna answer the phone. We're
Speaker 1: gonna help you. So it's not like if you just
Speaker 1: ran it over with your truck, we're gonna giving you
Speaker 1: stock for free. But if it's something that you know
Speaker 1: broke in your gun, I mean we stand behind it.
Speaker 1: Jim got a shotgun stolen thirty years ago. Um police
Speaker 1: department just turned it up about two years ago. It
Speaker 1: was his only weather be shotgun, and um it was
Speaker 1: not in good shape, and he sent it back in.
Speaker 1: He guys totally redid the shotgun. He was like, best
Speaker 1: goddamn customer service on the planet. What's interesting, he's a
Speaker 1: big shotgun. Gay, Huh are you not happy about that?
Speaker 1: I know there's I'm happy we have happy customers. Revenue
Speaker 1: standpoint it as smart. Did you guys want much in California? Yeah? Yeah,
Speaker 1: I mean there's you know, surprisingly some decent hunting. There's
Speaker 1: not I've got a lot of good public land there. Um,
Speaker 1: there's a lot of people there. But in the area
Speaker 1: we were in, um, there's a lot of pig hunting. Uh.
Speaker 1: You know, turkey, dove, quail, blacktail or coastal mial deer.
Speaker 1: So they called it um, so one of actually an
Speaker 1: interesting hunt out there Brenda's first buck. Tell him about
Speaker 1: your first buck, you shout out there, I think for this. Yeah.
Speaker 1: So they have this vineyard, and obviously in central coasts
Speaker 1: tons of vineyards and so most of the vineyards um
Speaker 1: fenced these deer out. But this vineyard is kind of
Speaker 1: a likes hunting, so they let the deer come in,
Speaker 1: which does um provide um great hunting access for people,
Speaker 1: but also um it kind the destroy some of their crops.
Speaker 1: Deer want to eat the grapes. Yes, so these deer
Speaker 1: the leaves more that the leaves, not actually the grapes,
Speaker 1: the tender shoot of them. So they will lose a
Speaker 1: lot of grape yield from it um. But these deer
Speaker 1: are so happy they're sitting in the shade. It's like
Speaker 1: deer resort, drinking like drip. They're not fenced in. They're
Speaker 1: fenced out from all the other vineyards. And typically blacktail
Speaker 1: in California is not the best venesine. But this venisine
Speaker 1: is the best. It's the best in our life. Car none.
Speaker 1: So when she shot her her first buck was the
Speaker 1: vineyard buck, right, and you're you're turning your head looking
Speaker 1: down the rose. I shot one one year as well,
Speaker 1: because it is it is so good, so they actually
Speaker 1: take after you shoot it, they go and if it's
Speaker 1: in the mr Low area, they take a bottle of
Speaker 1: the Merlow and they cook up the heart and you
Speaker 1: have the heart in the mr Low in the venezine.
Speaker 1: I don't thinkause the tenderloins. Whatever you did right then
Speaker 1: and there were just to heart, just the heart. It is,
Speaker 1: and I'm not kidding you. I had people over from
Speaker 1: the hills. I mean I've had people taste tests that
Speaker 1: typically our coastal California blacktail or coastal meal deer, depending
Speaker 1: on where they are as far as bordering it, what
Speaker 1: species they are, is usually very tough and pretty and
Speaker 1: it's just not phenomenal unless you really got to do
Speaker 1: a lot of stuff to it. It's not the best.
Speaker 1: And it is this particular one. I mean you'll put
Speaker 1: it next to elk, backstrap or tenderloin where I've had
Speaker 1: it next to i mean white tail from farmlands and everything,
Speaker 1: and people will taste test wise they'll pick this it's amazing.
Speaker 1: It's real, it's absolutely amazing, and part of it's like
Speaker 1: very rare though there's a conservation piece behind it too,
Speaker 1: of like, what about these deer that are getting you know,
Speaker 1: there's all these population coming in California and then you
Speaker 1: take these vineyards. So even when we were kids, um,
Speaker 1: just even thirty years ago, there's like three wineries within
Speaker 1: like a thirty mile radius of our old place in California.
Speaker 1: So they're everywhere. So what does the wildlife you know,
Speaker 1: tend to do and where do they live and all
Speaker 1: those when all of the land is when they're fencing
Speaker 1: all the wild life out and it used to be
Speaker 1: ranching land. Yeah, why why did you so you've been
Speaker 1: exposed to shooting in firearms for twenty some years, why
Speaker 1: did you on need so recently start hunting deer? This
Speaker 1: is interesting because when I met Adam, and definitely after
Speaker 1: we got married, they're just like the women weren't in
Speaker 1: the family, weren't hunting a lot. So I didn't come
Speaker 1: from a family of hunters, so I kind of just
Speaker 1: followed suit. I was like, well, I guess this is
Speaker 1: what you do, and the guys go out hunting and
Speaker 1: the girls don't you know? So um, and really I didn't.
Speaker 1: I always went dove hunting in the fall and that
Speaker 1: was just always a fun time. UM. But I didn't
Speaker 1: until my daughter actually wanted to get her Hunter Safety
Speaker 1: and so I was kind of worried she wasn't going
Speaker 1: to pass her test, literally, and I'm like, why don't
Speaker 1: we do it together, you know, because I thought it
Speaker 1: would be better to do that together and be able
Speaker 1: to go through the class and all that. And so
Speaker 1: as soon as you could help her cheat, well, no,
Speaker 1: I didn't know. She's a really good test saker. I
Speaker 1: just had to like walk her through the dynamics of
Speaker 1: you know, at what she was loven or twelve eleven,
Speaker 1: ten eleven something like that or something like that. UM
Speaker 1: and a daughter activity, yes, yes. And so right after
Speaker 1: we got UM, right after I got my Hunter Safety UM,
Speaker 1: the company was actually just launching the idea of this
Speaker 1: women's rifle, and so it really came at a pivotal
Speaker 1: time for me, UM because I had this like purpose
Speaker 1: to then help launch this rifle and we um women
Speaker 1: of weather be that was kind of what we called.
Speaker 1: It was really about mentoring. So I kind of, you know,
Speaker 1: hooked up with a you mentor Lady Hunters, and they
Speaker 1: took me out and helped me learn and then that
Speaker 1: Camilla rifle just kind of gave me a lot of opportunities,
Speaker 1: um to hunt for myself. And it wasn't that I
Speaker 1: was going out. Actually most of my hunting the first
Speaker 1: couple of years was not without them. It was with
Speaker 1: other women. So it was just a um and with
Speaker 1: my daughter. So it was a really learning, fun experience. UM,
Speaker 1: no pressure, you know. So it was just it was
Speaker 1: really I would say with if it wasn't for the
Speaker 1: Camilla rifle, I probably wouldn't be the hunter that I am.
Speaker 1: So there was kind of a push. Yeah, I've always
Speaker 1: bren has always been passionate about cooking and about eating
Speaker 1: healthy and you know, as a family and all those
Speaker 1: kind of things. So I think that part of it
Speaker 1: was always natural to her too, and so that I
Speaker 1: think it was one piece that pulled you in as well. Yeah.
Speaker 1: I remember my first pig hunt. That was my first
Speaker 1: big game animal. And if you call pig big game,
Speaker 1: but um yeah, yeah, yeah that's a big pig. But
Speaker 1: I didn't know, like they're like, do you want to
Speaker 1: do this? And I'm like, well, I guess I should try.
Speaker 1: I don't know what I'm going to feel afterwards, And
Speaker 1: everyone says, oh, I could never do that, and like, well,
Speaker 1: I don't know if I could do it or not,
Speaker 1: but I guess I'm gonna try, and then I can
Speaker 1: always say no that didn't work out for me. Um. So,
Speaker 1: but after I shot my first pig, I was like,
Speaker 1: that was awesome. That was so it was just a
Speaker 1: positive experience. Um. And then I took home all this
Speaker 1: meat and I was like, this is so cool. So
Speaker 1: the meat part like actually put me over the fence
Speaker 1: way more than the than really the experience, I mean
Speaker 1: experience was awesome, but like I got to enjoy this
Speaker 1: meat and cook it for my family for like months.
Speaker 1: That was just amazing, satisfying validity to the whole thing. Yeah,
Speaker 1: you know, I may never have to try a t
Speaker 1: bone again. Like that was amazing, this tangible thing that
Speaker 1: comes from it. Yes, do you help with your daughter much? Yeah,
Speaker 1: she enjoyed it. She does enjoy it. She's a very
Speaker 1: busy girl, um in high school doing sports, doing this
Speaker 1: of that. But she is, um, she's quite a little firecracker.
Speaker 1: She um. Yeah, she can just run. I'm like, no one.
Speaker 1: She's a great shot and she'll carry anything on her
Speaker 1: back a lot longer than you would ever think she
Speaker 1: could us in Dana, our daughter shot in antelope this
Speaker 1: last year, and and she just because she wanted to.
Speaker 1: There's eight guys with her, but she had sleut slewt
Speaker 1: the um antelope on her backpack. Here the whole thing
Speaker 1: just feel justed and she packed it out probably three
Speaker 1: quarters of a mile on her back the animal. Yeah,
Speaker 1: I mean it was just purely off of, well, I
Speaker 1: want to do more because you know antelope puns. Just yeah,
Speaker 1: it's more kind of social. And then we had a
Speaker 1: great stock and super fun and and then she's like, well,
Speaker 1: can't I help, like get this thing out? And I
Speaker 1: was like, all, stuff that thing in your backpack for
Speaker 1: you if you want to do it. And it was
Speaker 1: like the highlight of my hunting season. It was awesome,
Speaker 1: like her attitude and she's just like she kind of
Speaker 1: stopped and just in the pack a couple of times
Speaker 1: and lifted up and gave her a break once or twice,
Speaker 1: and she said, okay, yeah, it was so cool, really cool.
Speaker 1: Sixty she's been fifteen. Then that's awesome. When you say
Speaker 1: a woman's rifle, how's that like? How is it actually
Speaker 1: different than than a Yeah, I've been talking about guns
Speaker 1: a lot, Brenda. Yeah, the kamilla um organomically is different.
Speaker 1: So the stock itself is different. So shorter length of poll,
Speaker 1: um slimmer grip. You want to explain lin, sorry, length
Speaker 1: of poll. So this is I'm gonna probably butcher length
Speaker 1: the poll I mean, don't just explain it. Yeah, So
Speaker 1: your arms are shorter. Most women's arms are shorter, and
Speaker 1: so a full length rifle feels really big and feels
Speaker 1: off balance to them between date the but stocks on
Speaker 1: your shoulder and where your finger pulls from the end
Speaker 1: of the stock to the trigger. Correct. Yeah, So when
Speaker 1: we're designing it, we had five different um women. They're
Speaker 1: all of different kind of statures, and we a lot
Speaker 1: of very experienced hunters, yeah, and guides and stuff, and
Speaker 1: so we basically took all of our measurements and we
Speaker 1: tried to come up with something that would um you know,
Speaker 1: it's not a custom rifle because everyone would have a
Speaker 1: different length of pull, but it was you know, similar,
Speaker 1: so it would um fit that person and even just
Speaker 1: the curves of it, the shape of it. The women's
Speaker 1: neck is typically longer, so we the actual you know,
Speaker 1: cheek pieces different and the actual pistol grip is narrower
Speaker 1: to to actually and in your distance not only the
Speaker 1: length of pull back from your shoulder if you would
Speaker 1: out to the trigger, but also that grip. The grip
Speaker 1: to trigger is a different dimension. So it's it's not
Speaker 1: just what a lot of people do for quote youth
Speaker 1: or women, okay, is they just change the length of
Speaker 1: pull So they hacked the butt back of the butt
Speaker 1: stock off. Everything else is the same, everything else remains
Speaker 1: the same. But in our experience, when women go to
Speaker 1: purchase things, they don't like to buy things made for
Speaker 1: men but slightly smaller. They like things to be shaped,
Speaker 1: specificly fit or orgonomically designed for them. And so we
Speaker 1: did that and package did in something that is done
Speaker 1: really well for us because there's just not a lot
Speaker 1: out there, and there are a lot of women like
Speaker 1: Brenda who are maybe newer to things, and so it's um,
Speaker 1: we found a lot of women to really identify with
Speaker 1: it in a lot of different ways. I think the
Speaker 1: biggest feature is um the cheek world. So it sets
Speaker 1: your cheek up higher so you're not cranking your neck down.
Speaker 1: And that's been the biggest change, at least for me.
Speaker 1: You know, a lot of times you're trying to find
Speaker 1: your way your scope picture, and it's just it's really difficult.
Speaker 1: Um and so scope alignment for new hunters sometimes difficult, right,
Speaker 1: trying to actually get your hardest thing for how many
Speaker 1: guys are taking your kids on their first SECD like
Speaker 1: there's a big, big deer whatever, and they're like, yeah,
Speaker 1: that's the No one really discussed it, but that's typically
Speaker 1: the problem. They're lifting their head up and down. I left, yeah,
Speaker 1: and so that's that's the biggest I think most women
Speaker 1: would say that's the biggest feature that they like. So
Speaker 1: we have it in a lot of calibers and our
Speaker 1: Mark five or Vanguard rifles and a lot of different ones.
Speaker 1: So it just keeps expanding because it's just been really
Speaker 1: popular because there's not a lot out there specifically designed
Speaker 1: for women. It's got to be hard though, because you're
Speaker 1: making a product for only ten, like you're you're automatically
Speaker 1: limiting yourself to the group. However, here's the difference is
Speaker 1: pretty much every other gun company out there is building
Speaker 1: guns for So every time I build a regular guys
Speaker 1: rifler or whatever you call it, it's competing against everybody.
Speaker 1: We're competing against very very little people for that space.
Speaker 1: There's just not a lot of people who who see that.
Speaker 1: And we love the idea of new hunters, you know,
Speaker 1: coming in and enjoying the outdoors. And I think you know,
Speaker 1: people like Brenda that have experienced that, like, we want
Speaker 1: to make it a great experience for them. And often
Speaker 1: things that you purchase help you get into that, right, mean,
Speaker 1: like you start to get into something, they're like, Wow,
Speaker 1: that rifle is like made for me. I'm gonna I'm
Speaker 1: gonna get my own rifle. A lot of women come
Speaker 1: into it and they're using boyfriend's, dad's, uncles or whoever. Stuff,
Speaker 1: And it's just you tend to get more into things
Speaker 1: once you start spend a little bit of money on
Speaker 1: your right. Yeah, yeah, you got your own gear. I mean,
Speaker 1: they don't like to wear guys just like women's outdoor
Speaker 1: clothing gear the same thing. You don't want to wear
Speaker 1: guy's clothes, the same sort of thing. Do you uh?
Speaker 1: In the firearm business, where there's people it seems like
Speaker 1: new stuff, right and you have all these new companies
Speaker 1: that are making these like small run customs and stuff.
Speaker 1: Is it do you do you feel that it's hard
Speaker 1: to Like, you guys, have you have a like a
Speaker 1: legacy brand rights that every it's like everyone in the country.
Speaker 1: Not everyone in the country, most hunters have been hunting
Speaker 1: a long time. Like recognize it and know the name.
Speaker 1: But do you feel that it's like a confusing landscape
Speaker 1: right now because there's so much You know, there used
Speaker 1: to be just this like small handful of gun manufacturers
Speaker 1: and now there's hundreds. Right, what's that like? What does
Speaker 1: it like to exist in that landscape? Yeah, it's you
Speaker 1: gotta find your unique space, right, Like how are we unique?
Speaker 1: And how do we stand out? And I think we've
Speaker 1: spent a lot of time as a team going in
Speaker 1: some ways. We have that brand name, that recognition everybody.
Speaker 1: What we hear a lot of times is whether it
Speaker 1: be always want to own a weather Be or man,
Speaker 1: I remember my dad's weather Be collection, or that it's
Speaker 1: that So we have the brand prestige that's there, um
Speaker 1: and then it's okay once we have that brand, like
Speaker 1: how do we how do we stand out? Part of
Speaker 1: it is you're sitting here and talking to Adam and
Speaker 1: Branda weather Be. There's very few left in our industry
Speaker 1: where you could say that about if any company that's
Speaker 1: been around for longer than a decade or two, and
Speaker 1: there's something personal about that in an an American owned,
Speaker 1: you know, firearms and ammunition company that I think a
Speaker 1: lot of folks in industry appreciates. There's some uniqueness about that. Um,
Speaker 1: I think that you know, the ballistics periority thing we
Speaker 1: talked about, it's a little bit different. So we always
Speaker 1: need to come back and go, Okay, we gotta remember
Speaker 1: Grandpa started this thing with with Ammo, and like the
Speaker 1: speed game is something that we do. We do hear
Speaker 1: a lot because that brand prestige about the quality craftsmanship,
Speaker 1: but you start to go there in the accuracy and
Speaker 1: everybody starts to claim that type of stuff, right, and
Speaker 1: we kind of find ourselves in the middle. There's a
Speaker 1: lot of the small gunshop guys and there's maybe some
Speaker 1: of the large or large competitors that, um, you have
Speaker 1: tons of resources. But yeah, we I think we can
Speaker 1: be more nimble because of our size, and so we
Speaker 1: try to really just take advantage and go who are
Speaker 1: we in this space and how can we take our
Speaker 1: brand prestige or quality craftsmanship, our ballistic superiority. Things that
Speaker 1: are different about us the family owned aspect of it,
Speaker 1: and really leverage that we can't Ever, we're not going
Speaker 1: to have guns as cheap as a few of the
Speaker 1: large US gun manufacturers. It's not good for our brand
Speaker 1: and we'll lose money. So for two reasons, it's not
Speaker 1: a good idea um and so we need to focus
Speaker 1: on that space for a lot of a lot of
Speaker 1: gun at a good value with our premium name on it.
Speaker 1: We're also not the custom shop guy that only makes
Speaker 1: a hundred a year, and so like we're never going
Speaker 1: to have the quality that you are on like a
Speaker 1: parazzi shotgun that's like a hundred thousand dollars or something.
Speaker 1: We're not going to compete there. We're also not gonna
Speaker 1: have a rifle for two nine, So we have to
Speaker 1: figure out like who we are in all those those
Speaker 1: spaces and kind of do that. When we do that,
Speaker 1: it gets really less crowded really quickly. If I said that, right,
Speaker 1: what's uh, what's the sweet spot on on money? Because
Speaker 1: we'll oftentimes have people coming uh people that are coming
Speaker 1: to us, they're trying to figure out buying a rifle
Speaker 1: and they're trying to understand what do I get for
Speaker 1: three d bucks and what do I get for seven thousand?
Speaker 1: And where do I need to land in there? Absolutely
Speaker 1: know what I mean? Like you kind of you kind
Speaker 1: of find like you mentioned you're not gonna have a two.
Speaker 1: You know what's funny is where does the I guess,
Speaker 1: where does the where do the returns? Where does what
Speaker 1: you're getting really start to drop off sharply as you
Speaker 1: get into the astronomical dollars? Yeah? I think first is
Speaker 1: you know what's funny is there's a lot of guys
Speaker 1: who are a lot of guys who own a lot
Speaker 1: of guns, so they don't spend a lot of money
Speaker 1: on any particular one gun. Right, So a lot of
Speaker 1: people that own a firearm own fifteen firearms, right. But
Speaker 1: then they do it and they buy a lot. The
Speaker 1: crazy thing is they'll complain about the difference sometimes between
Speaker 1: three nine dollar gun and a fos and they just
Speaker 1: but then it's like whatever, you get a smartphone and
Speaker 1: it's dead into your These are like generational pieces that
Speaker 1: you're like making memories with, traveling throughout the world, harvesting
Speaker 1: game and possibly hatting them down to your great grandchildren.
Speaker 1: And you're complain about a hundred fifty dollars. So I
Speaker 1: think there is a certain point, this is me personally speaking,
Speaker 1: that you want to have a little bit of of
Speaker 1: pride in that product. Now, there's different uses. Okay, you
Speaker 1: get a truck gun, you throw it around, and you
Speaker 1: got a rancher it wants shoot coyot. It might be
Speaker 1: a little bit different, right, and so it depends on
Speaker 1: what you're gonna do with it. But even if you're
Speaker 1: getting just a deer rifle you're gonna have for a
Speaker 1: long time, you want something that has that quality feel
Speaker 1: to it and it doesn't rattle around and feel like
Speaker 1: a piece of junk. You know. I think it's disappointing, man,
Speaker 1: when you have something that feels and it drives me nuts.
Speaker 1: Though the like sometimes over like a hundred bucks. I'm like, guys,
Speaker 1: like you just went and bought a big screen TV
Speaker 1: at Costco last weekend, Like that difference. Could have just
Speaker 1: bought you a pie shoot had for fifty years and
Speaker 1: had pictures within your walls and like handed your grandkids. Like.
Speaker 1: So I'm passionate about that, right because that's what I
Speaker 1: do and I get that. So I'm a little thwarted.
Speaker 1: But I think you get into a certain price point,
Speaker 1: there's a lot at the bottom. In the last five years,
Speaker 1: there's been a lot that's come out at the very bottom.
Speaker 1: There are decent, good shooting guns at the bottom of
Speaker 1: the pile, well under five hundred dollars, okay for a
Speaker 1: dear rifle that did not exist ten years ago. Under
Speaker 1: five hundred bucks. Ten years ago, there wasn't a lot
Speaker 1: of good stuff. There are some good shooting guns that
Speaker 1: will shoot well and harvest deer or whatever you're shooting.
Speaker 1: I think from there, if you're looking to get beyond
Speaker 1: that at all, there are other values in features. It's
Speaker 1: the quality, it's the way the bolt feels, it's durability,
Speaker 1: Sarah coats Real Popular, which is a coating on the gun,
Speaker 1: and all weather coating which and brings in the color aspect.
Speaker 1: There's do you want a muzzle break? Do you want
Speaker 1: a detachable magazine? You know, So you start to get
Speaker 1: into a little bit of the features you know that
Speaker 1: are on there. But the difference between like a three
Speaker 1: and fifty dollar gun and a seven fifty dollar gun
Speaker 1: is everything, like from equality and feature standpoint of what
Speaker 1: you get in the in the difference of those If
Speaker 1: that makes sense. Um and and just even the tolerances,
Speaker 1: and you got amount of scope up and sometimes things
Speaker 1: are off. It's like all of those type of things
Speaker 1: that just kind of kind of add up there. But
Speaker 1: I think what we're doing, like our Vanguard line, I
Speaker 1: think it starts at about maybe mid fours to five bucks,
Speaker 1: about as cheap as you'd go in a rifle that
Speaker 1: has a weather by name on it. But we whether
Speaker 1: trend has gone the last five years is actually towards
Speaker 1: more the value added stuff that we're selling a lot
Speaker 1: in then where they're like, man, I get Sera coated
Speaker 1: and might match with my camo like that first life
Speaker 1: Vanguard that we have, right, I think it's pushing about
Speaker 1: a thousand bucks. It's sound like crazy for us because
Speaker 1: you're like, I got flutes into barrel, which helped the
Speaker 1: barrel to cool a little bit better. Plus it makes
Speaker 1: it look cool, and it's supposed to make it more rigid,
Speaker 1: more accurate, all this kind of stuff, right. But plus
Speaker 1: then you have the full seric coded flat dark Earth
Speaker 1: that matches with the colors on the first light, and
Speaker 1: it's got a muzzle brake reduces recoil by fift all
Speaker 1: those things you're adding up, it's a gun that when
Speaker 1: you're sitting around there, I don't know, sharing a campfire
Speaker 1: with people, you're like, I don't know, a little bias
Speaker 1: to put your weather be and you're like, yeah, this
Speaker 1: is this is pretty cool. And there are other brands
Speaker 1: out there there like that too. Obviously I think that
Speaker 1: are on part with that, but you certainly do get
Speaker 1: those features along, not just the brand. But I don't
Speaker 1: know that was my sales pitch. But I do this
Speaker 1: for a living, so I'm pretty passionate about it. I'm
Speaker 1: just I think life's too sure to hunt with an ugly,
Speaker 1: cheap gun unless you have to. Okay, so your economics
Speaker 1: may okay if that's the case, but they're, like I said,
Speaker 1: a lot of guys dropping money on big screen TV
Speaker 1: and all these other things. So then it's just a
Speaker 1: priority matter. And at that point, get a smaller TV
Speaker 1: and get a nice rifle for current out loud, small,
Speaker 1: smaller to pick up, and the forty bins which the
Speaker 1: same way. Yeah, where you get you have real nice
Speaker 1: optics on a bad rifle or vice versa. So it's
Speaker 1: all for a lot of people, I say, they can't
Speaker 1: afford a decent rifle. It's most of the time, I
Speaker 1: find that not true. It's just what you choose to
Speaker 1: spend it. One. Yeah, it's a hard self for beginners mostly,
Speaker 1: I find I don't really find that talking with an
Speaker 1: experienced hunter, they really get that too much. But for
Speaker 1: some reason with beginners, I'm always like, yeah, you really
Speaker 1: shouldn't go there for X, Y and Z, and they
Speaker 1: just don't. And I feel like you just have to
Speaker 1: have a certain amount of experience to be like, oh, okay,
Speaker 1: I understand why that bolt throw this feels better and
Speaker 1: it might you know, end up meaning more dead deer
Speaker 1: in the long run because it's faster and or whatever.
Speaker 1: I think binos, fishing reels, rifles, there's certain things like
Speaker 1: over the course of your life you realize, um, there's
Speaker 1: certain things just warrant the extra expenditure. You're pre spooled
Speaker 1: fishing reel sitting there and tight on the end already. Yeah,
Speaker 1: the more stuff is attached to it when you purchased it,
Speaker 1: it's actually it seems better, but it's actually much worse.
Speaker 1: Spencial cool right now, do you think gun technology has peaked?
Speaker 1: Like I'm you know a lot more about the archery industry,
Speaker 1: and like a decade ago, it seems like the materials
Speaker 1: and the camp systems and things like that, like it
Speaker 1: just hit a wall and now vertical bows haven't gone
Speaker 1: much further in like a decade. Has that been the
Speaker 1: case like in the gun industry or do you think
Speaker 1: you're close to that? I think it's actually rounding a
Speaker 1: corner right now. Technologically, Um, you know, let's say carbon
Speaker 1: fire here barrels right which is still steal. Okay, just
Speaker 1: everybody knows that it's carbon fiber wrapped around steel, so
Speaker 1: the part of the bullet travelser still steal. But you're
Speaker 1: seeing those on a ton of rifles right now, right.
Speaker 1: I mean, you got proof research up here in Montana.
Speaker 1: That's ten years ago. It was like really rare to
Speaker 1: see those, and so you're starting to see I think
Speaker 1: you're gonna see more materials with a lot of material
Speaker 1: technology and composite technology, different things. I think actually, because
Speaker 1: I think the fiarms industry is really slow. I mean
Speaker 1: you start you look at the technology in a firearm
Speaker 1: or you know, like I always used the example of
Speaker 1: a nineteen eleven pistol, it's like a half a million
Speaker 1: of made a year. It's a hundred and eight year
Speaker 1: old design. Our flagship product was designed by an engineer
Speaker 1: in the fifties. Like we hadn't even been on the moon. Like,
Speaker 1: you start to look at this, it's like a lot
Speaker 1: of I mean, you're talking a cartridge. How long has
Speaker 1: it been around? You got a chunk of brass, You
Speaker 1: put a little detonator thing in the back called a primary,
Speaker 1: You filled with some powder and you stick some copper
Speaker 1: and lead in the end of it. It's been that
Speaker 1: way since before we are all born. You look at
Speaker 1: you know, smartphones and vehicles and so many different things,
Speaker 1: this podcast, this whole internet thing like none and this
Speaker 1: is the same through age, through the Internet age. The fundamentals,
Speaker 1: the fundamentals are just yeah, the same. I think there's
Speaker 1: a lot of room, and I think in the next
Speaker 1: decade we're gonna see a lot um We hired. We
Speaker 1: hired a guy from aerospace uh that actually for two
Speaker 1: years did a rocket scientists. We did literally got an
Speaker 1: engineer that built a spacecraft that went to Mars. But
Speaker 1: he comes in and he looks at our industry and
Speaker 1: he just like left. He's like, like guns are funny,
Speaker 1: Let's build real cool style and so he's taking though,
Speaker 1: and I think bringing those outside things in rather than
Speaker 1: us that grew up with insights like it's gotta be
Speaker 1: this way, you gotta bolt act, just gotta upright, just
Speaker 1: this way. Bringing in those outside folks um are really
Speaker 1: going to help it as well as more folks. More
Speaker 1: people in the industry makes a competitive's very competitive right now.
Speaker 1: Markets not great. That drives people towards innovation. So I
Speaker 1: think there's actually gonna be a lot. To answer your questions,
Speaker 1: s Bencer, I think there's gonna be a lot of
Speaker 1: innovation the next decade. It's far from peaking. Yeah, there's
Speaker 1: guys starting to make polymer cases instead of brass like
Speaker 1: there's I mean, you look at the technology in in
Speaker 1: you know, the polymer type of stuff in plastics and
Speaker 1: the you know, the chemistry and all those things. I think, uh,
Speaker 1: you know, from stocks to recoil reduction. Optics is starting
Speaker 1: to see a lot more electronics in there. And you
Speaker 1: know you I mean just even your your range finding
Speaker 1: stuff to your ballistics of how you run that and
Speaker 1: your apps on your phones. I think ten years from
Speaker 1: now it's going to be quite a bit different. So
Speaker 1: I should hold off, like a decade before buying with
Speaker 1: that said Gunna, I think that's one of the things
Speaker 1: that becomes the slow movement is you know, I mean
Speaker 1: hunters are like you know, I mean, I know there's
Speaker 1: a lot of people buy guns, aren't hunters, Right, the
Speaker 1: most guns are not bought by hunters, are brought by shooters.
Speaker 1: But you guys have said you always had a strong
Speaker 1: hunting focus. Um, hunters are like kind of anachronistic. You're like,
Speaker 1: it's a traditional m you know, there's there's there's a
Speaker 1: lot of people that you're not ignoring technology, but there
Speaker 1: is a strong tradition component. And you even mentioned, uh,
Speaker 1: you value the fact that your business is a family business.
Speaker 1: You value that your grandfather was involved. You were talking
Speaker 1: about like a gun that you can hand down. Right,
Speaker 1: There's all these these themes come up of some kind
Speaker 1: of you know, legacy attributes, right, and some people not
Speaker 1: a lot of left like that in this world. No,
Speaker 1: no one's like the thing about this phone, man, is
Speaker 1: when I give this phone to my grandson, he makes
Speaker 1: and he makes a call on it, like no one right, No,
Speaker 1: there is and I mean honeying out its roots is
Speaker 1: a very relational. Yeah, it's relational with people. But and
Speaker 1: so usually your technology kind of goes away and you
Speaker 1: get in the outdoors to escape technology these days, right,
Speaker 1: So there is part of that as well as hunting
Speaker 1: itself and the taking of game and harvesting of an
Speaker 1: animal and cooking. It is a very old human tradition,
Speaker 1: like so just the roots of doing that and getting
Speaker 1: your hands messy, like it's a very just old thing.
Speaker 1: And I think there's part of us as humans that
Speaker 1: want to get back to our roots a little bit
Speaker 1: that way. You know. I was down in Florida messing
Speaker 1: around with some guys one time and they had one
Speaker 1: of these, uh, one of those rifles where you have
Speaker 1: a laptop set up and the laptops actually tied into
Speaker 1: the rifling, don't tom And I even just watching it
Speaker 1: made me feel dirty. I feel like I feel like
Speaker 1: some hustler magazines in a ditch when we were kids.
Speaker 1: Man's just like watch. I was like, God, I don't know,
Speaker 1: we're getting real uneasy feeling like I wanted to turn
Speaker 1: and look the other way. Like something about it just
Speaker 1: made me unto Yeah. I was like, man, I don't know, dude,
Speaker 1: laptops should we be plugging those into our guns. Now
Speaker 1: it feels like, no, it is. I mean we do
Speaker 1: that in our testing, Like we have an underground range,
Speaker 1: so we're testing as a company trying to put good, safe, reliable, accurate,
Speaker 1: you know, fast shooting stuff. So we need to have
Speaker 1: that type of stuff. Um for a consumer. It is true,
Speaker 1: and I had that scene. There's some people who run
Speaker 1: to it very enthusiastically. But I'm saying with me, you know,
Speaker 1: it's just it's a it's not I'm not it's not
Speaker 1: even a condemnation of the thing. But it's like me personally,
Speaker 1: I see it and I don't I'm more and I know,
Speaker 1: CAW's this way. Uh, when I see stuff like that,
Speaker 1: I'm more. I don't like lean into it. I'm more
Speaker 1: kind of lean away from it a little bit. But
Speaker 1: I I mean, I laser range finder. I think, and
Speaker 1: I think there's certain things. One thing that I'm passionate
Speaker 1: about is hunters, is hunters and conservation and getting people outdoors.
Speaker 1: Is we do need to stay as united as possible.
Speaker 1: And there are people that are going to be like
Speaker 1: say anti technology and those type of things, or some
Speaker 1: people are gonna gravitate towards it or away from it,
Speaker 1: if it's legal, if it's ethical, if it's good for
Speaker 1: the wildlife, the conservation they have to that's all those
Speaker 1: things line up. Then, like I think we need to
Speaker 1: be able. Gig on you can use that piece. That's
Speaker 1: cool for you. But like even the long range hunting conversation,
Speaker 1: I get asked a question all the time, right, and
Speaker 1: how far is too far? And all those different things
Speaker 1: of like what that is? But technologies come aways and
Speaker 1: it's like, so what is their magical number? Is it
Speaker 1: four hundred? Is it nine? Is it? That's not the answer, right,
Speaker 1: But people are looking for that to go. Where is
Speaker 1: that ethical? And there's so many things like people want
Speaker 1: to apply a number to it real bad all the time.
Speaker 1: And there's people that I know they can shoot at
Speaker 1: a henry yard is better and a lot of people
Speaker 1: can shoot three hundred yards. I'm like, for you, from
Speaker 1: what I've seen exactly, it depends on their equipment, it
Speaker 1: depends on the person. So I think in general, I
Speaker 1: don't know. I think I definitely don't want to come
Speaker 1: against like you said, Hey, that's not for me, you know,
Speaker 1: like I'm not. It feels weird, feels dirty, But you
Speaker 1: know Shane Mahoney, You ever hear him? Yeah, I had
Speaker 1: dinner with him one time not long ago, This first
Speaker 1: time I ever hung out with him. He was talking
Speaker 1: about the technology question, and um, he's talking about like
Speaker 1: future generations or people who grew up in the outdoors
Speaker 1: wanting to engage their kids in it and get their
Speaker 1: kids excited. And he feels it all this this language.
Speaker 1: I'm a little bit I hope he doesn't hear this
Speaker 1: and feel like I'm misrepresenting his perspective. I think I'm
Speaker 1: getting it, is that all of this sort of this
Speaker 1: anti technology rhetoric about needing to get kids away from technology.
Speaker 1: He feels like, you're you're setting up an unnecessary obstacle
Speaker 1: for yourself in having your kids involved, where you're putting
Speaker 1: them in this situation where they have to either It's
Speaker 1: like I'm making it be that you have to choose tech,
Speaker 1: which is where all of American society is pushing you,
Speaker 1: or you have to choose my thing, which is non tech.
Speaker 1: And he feels that that if that's the game we're
Speaker 1: gonna play and how we're gonna frame this conversation up
Speaker 1: and position this, you will lose that that it's accepting
Speaker 1: that you can love nature and want to engage with
Speaker 1: nature and want to be outside, and that doesn't mean
Speaker 1: that you have to, you know, shove all these other
Speaker 1: interests of years away, and that there is room to
Speaker 1: have these two worlds come together in some way that
Speaker 1: it's like, is it increasing? Now? I'm getting beyond what
Speaker 1: he said about the sexscrap plating from his perspective, is like,
Speaker 1: is it like? Is it increasing? Is some better than none?
Speaker 1: Would be one way of putting it right. And so
Speaker 1: it's the thing like I think of thet all the time,
Speaker 1: like if I take my kids out, if I take
Speaker 1: them out jig and halibut, which on a bad day
Speaker 1: is one of the worst things that a person could
Speaker 1: ever do, is jig halibut on a day when no
Speaker 1: one hooks a halibit. So if they're with me out
Speaker 1: in a boat, suffering in all the ways that I
Speaker 1: want them to suffer, and they get bored and pick
Speaker 1: up a kindle and play a game, should I now
Speaker 1: act like somehow this has all been a failure. There's
Speaker 1: still about a damn boat suffering. They don't want to
Speaker 1: be here. I'm making them be here. They're still in
Speaker 1: it and seeing it and around it. So is it
Speaker 1: that bad? Right? It's like I always look at that
Speaker 1: question and I kind of like, on one hand, I
Speaker 1: hate to see like I'm like, oh, man, why do
Speaker 1: you guya do that? Well, you've been out here six hours? Yeah,
Speaker 1: we ran out of it. We ran out of ten
Speaker 1: pops two hours ago. Man, So I'm like, I guess
Speaker 1: it's still okay, Like do this and and it'll be
Speaker 1: you know, well, we'll integrate. Well, integrate. I'm not going
Speaker 1: to create a dichotomy if you have a lot of
Speaker 1: people that are though, yeah, and like even like so
Speaker 1: I use a garment in reach right for being able
Speaker 1: to text BRender of the business when I'm going things
Speaker 1: and people that's horrible. You get outdoors to escape down everything.
Speaker 1: I'm like, yeah, but with my business, I'm out in
Speaker 1: the back country a lot, just testing product or with
Speaker 1: media or different things, and I need to do that
Speaker 1: to continue to run my business. Check in with my family,
Speaker 1: make sure okay, so I check in, it doesn't ruin
Speaker 1: my hunting trip. So if I check my in reach
Speaker 1: for ten minutes a day and then you have those
Speaker 1: people like you gotta get off the grid. I'm like, Wen,
Speaker 1: I wouldn't be able to go hunting as much because
Speaker 1: I got a business to write. You see this thing,
Speaker 1: this allows me to be out hunting. Yeah, you know what, Yeah,
Speaker 1: you know why I'm here. I'm here because I'm trying
Speaker 1: to run this business. And so you have to like
Speaker 1: you know where people people are just anti that too,
Speaker 1: you know, kept your communication. Well he's drawn for fourteen
Speaker 1: days and he never calls me, then he's not gonna
Speaker 1: be gone fourteen days. Question questions, Questions arise. Yes, things
Speaker 1: that one needs feedback on come up during those time periods.
Speaker 1: So what you like Wyoming? Awesome? Guess putting in for
Speaker 1: some tags and whatnot? No, No, we yeah, they take
Speaker 1: their residency real serious there twelve months. No, what we've
Speaker 1: been there for nine months. You have to be there's
Speaker 1: twelve months a while the day you can't put into
Speaker 1: the day you can't apply for tax. Yeah, four limited quota.
Speaker 1: So in other words, by the time those hunting season
Speaker 1: rolls around, I have been i'd have lived in the
Speaker 1: state of Wyoming for sixteen months. I'll hunt as a
Speaker 1: resident with general tax, but I cannot apply for limited
Speaker 1: quota in May because I moved here in Gym. I'm
Speaker 1: with you at the time of application to be illegal roast.
Speaker 1: That's correct, And I asked the director of fishing game
Speaker 1: for the state just to make sure. I don't think
Speaker 1: that's all. We're going to have fun to months is
Speaker 1: a long time, but I don't think that's like too much.
Speaker 1: It's I think more than that. I think there's the
Speaker 1: last dates that runs six months. Yeah, Montana six, isn't it.
Speaker 1: Alaska's at six or twelve. I feel like everything six
Speaker 1: were like five years. No, I'm just kidding it because
Speaker 1: we're But here's the thing, there's so much amazing general season.
Speaker 1: How you we'll be able to do this fall anyways? Man,
Speaker 1: I like those states that take it real serious though. Man,
Speaker 1: I like those states that guard the resource real jealously.
Speaker 1: Like they take it seriously. It's true, you know, and
Speaker 1: it's like they're kind of you get the sense to
Speaker 1: resident privilege and you've got to earn your privilege. Yeah,
Speaker 1: and there's a lot there's a fair all these all
Speaker 1: the destination states deal with quite a bit of fraud,
Speaker 1: people trying to get residency and getting buying resident, which
Speaker 1: is like, which is a really stupid way to save
Speaker 1: a few hundred bucks. But people do it and buy
Speaker 1: you know, people buy a vacation home in the state
Speaker 1: just to be able to buy resident tags in the state.
Speaker 1: You hear all this kind of stuff all the time,
Speaker 1: especially like in Alaska because I recently moved states. Um,
Speaker 1: and when it came time to do it, like I
Speaker 1: went down with all my stuff. I'm like, here's all
Speaker 1: my stuff. You tell me, am I cool or not cool?
Speaker 1: You know? Game of Fish? I mean yeah, I mean
Speaker 1: like because there's all these there's all these things about
Speaker 1: how how the state defines residency. So just wanting to
Speaker 1: be not I didn't want to be in a situation
Speaker 1: where I was viewing it one way and would an
Speaker 1: encounter award and who viewed it another way? Right, and
Speaker 1: then then the media to follow. Yeah, sure, there's no
Speaker 1: better story. If there's one story Americans like, it's a
Speaker 1: person with a hunting show getting in trouble with the
Speaker 1: law with regards to hunting rules. That story people were
Speaker 1: somebody running a gun company to be a pretty good
Speaker 1: would like that story. Uh, what's in the future, Like, um,
Speaker 1: you know, who's gonna do you do you have you
Speaker 1: do you have an air. Do you have an air
Speaker 1: who's interested in the business. You know, we don't know.
Speaker 1: We don't want to, just like my dad didn't push
Speaker 1: it on me, and you know, we we're just taking
Speaker 1: in a day at a time and don't bring it up. Well,
Speaker 1: we talked about things, you know, as a family and
Speaker 1: all that kind of stuff. But any when I was
Speaker 1: in high school, I was thinking all lots of things.
Speaker 1: So you know, we let them think about that. But
Speaker 1: I think you don't tell your daughter there's one path
Speaker 1: in this world for you. We don't. That's weather No,
Speaker 1: that doesn't wake out so well. Actually, about a month ago,
Speaker 1: she was at the office because she came over to
Speaker 1: the homework while we were ready to go home. And
Speaker 1: then on the way home, yeah, she was just doing
Speaker 1: homework and anyways, um, we drive home and on the
Speaker 1: way home, she goes, Man, I thought, I don't want
Speaker 1: to work at weather be but Dad's job looks really stressful.
Speaker 1: I don't know if I want to do that work
Speaker 1: back to back calls as well. She's here and this
Speaker 1: is just part of you need to play it out
Speaker 1: better when when she comes down, you're just doing like
Speaker 1: totally fun stuff, right, Exactly what it's like I'm just
Speaker 1: playing with the pinata in my office stuff too, But
Speaker 1: work has work though X amount of pages of the
Speaker 1: employee handbook before they go bad. Stuff like that. But
Speaker 1: if you had to guess, if you had to guess,
Speaker 1: what do you think one of your I don't know.
Speaker 1: I don't want to because I don't want I don't
Speaker 1: want to take I want them to do. They got
Speaker 1: to make their own path exactly. So I wouldn't want
Speaker 1: anything that we do to help determine that, because I
Speaker 1: wouldn't have wanted that on me. My dad was really
Speaker 1: cool about that, where my grandpa was a stronger personality
Speaker 1: that first generation entrepreneur. He's the one who started it.
Speaker 1: And so like my grandpa was just you know, die
Speaker 1: hard the business, which is awesome, that's why we're here today.
Speaker 1: But my dad a huge family guy and just really
Speaker 1: you know, I think the pendulum swung a little bit.
Speaker 1: So he's like, you know, with us, it's like, hey,
Speaker 1: it's a business, and it's a blessing, it's an opportunity,
Speaker 1: it's a legacy brand and all those things, but like, hey,
Speaker 1: you've got one life and I'm not gonna tell you
Speaker 1: how to live it's a good perspective. Yeah. People would
Speaker 1: like to ask me, like, what are you gonna do
Speaker 1: if your kids don't like the hunt as much as
Speaker 1: you do? Yeah, I always telling most people don't. Yep, right,
Speaker 1: it's true. And that's the thing, like, you know, we
Speaker 1: just yeah, I think it's important as parents. I mean,
Speaker 1: we certainly don't want to want a parent that way.
Speaker 1: You know. Just same thing with you. I mean you
Speaker 1: have we're leading to business. It's fairly well known and
Speaker 1: you're doing the same and it's like, at the same time,
Speaker 1: I want him to be Connor and Dana who they are.
Speaker 1: Right now, my eight year old thinks he wants to
Speaker 1: work here. Yeah, six year old wants to work at
Speaker 1: her on her aunt's ranch. She's got her mind made
Speaker 1: up about that. Can you can you plug something? Can
Speaker 1: you leak any like cool things? Or don't you want
Speaker 1: to plug anything? Yeah? I mean just last week we
Speaker 1: launched the new shotguns. We're excited about that and it
Speaker 1: was unpackaged on social media their meat Eater, pretty good
Speaker 1: unpackaging of the product. You know. I had a good
Speaker 1: laugh about what like there's a thing when you touch
Speaker 1: like I like a lot is there's when you touch
Speaker 1: the stock. It's got a nice grippy but not too grippy.
Speaker 1: And your honest used the word tacky and someone's like, well,
Speaker 1: tacky has a negative connotation. I'm like, I don't think
Speaker 1: in Janice's life he's ever declared something tacky in the
Speaker 1: negative way, like someone but not something. When he says tag,
Speaker 1: it means it's the it's got the life, but not
Speaker 1: too much, because sometimes people will do that and it
Speaker 1: gets like um sticky, or it doesn't like it doesn't move.
Speaker 1: I mean like when you wanted to slide through your hand,
Speaker 1: it won't. That's what I'm trying to say, Like it
Speaker 1: like it winds up feeling like when you when you move,
Speaker 1: it kind of brings your skin, what about your help
Speaker 1: me out here, like like your skin grabs it and
Speaker 1: twists and stuff. But this is like grippy but not
Speaker 1: not too crippy sticky. Right, you hit the right you
Speaker 1: really and it's I don't know if it's something grippy tackiness.
Speaker 1: I don't know if you guys focus on it, but
Speaker 1: you hit you really hit the right tackiness. I'm sure
Speaker 1: someone thought about you'll get accidental tacky. It is I mean,
Speaker 1: how a gun looks is really important. Typically people purchase
Speaker 1: a firearm without firing it, so you have to sell
Speaker 1: it on other things. So you go to a gun store,
Speaker 1: like we always laugh at the bolt action rifle first
Speaker 1: thing everybody does, and we'll be a gun shows and
Speaker 1: these are good, you know, buyers for big customers are
Speaker 1: these things as soon as you hand it to them.
Speaker 1: When they do and they examine every time cycled up,
Speaker 1: they pull it back and they kind of do that
Speaker 1: a few times. And then you give him another model
Speaker 1: with a different colored stock. They do the same thing.
Speaker 1: It's the same darn action. And you give them five
Speaker 1: guns and they gotta cycle it. It's just different colors, right,
Speaker 1: And so you tend to there's something about it ergonomically though,
Speaker 1: with a firearm, of how it makes you, how how
Speaker 1: it feels. It's how it looks first on the gun shelf,
Speaker 1: and it's second how it feels to the touch, and
Speaker 1: so I think it is important. And then obviously when
Speaker 1: you hunt, but rarely do you ever hunt or shoot
Speaker 1: a product before buying it. Most of the time it's
Speaker 1: just how it feels in your hands. That's a really
Speaker 1: good point. Yeah, I never thought of that man like
Speaker 1: that it's supposed to dock it. You can go down
Speaker 1: and drive a truck usually and get a test drive,
Speaker 1: and there are a few places you can do that.
Speaker 1: Percent of the time there aren't ranges right there for
Speaker 1: you to use. I mean there are those type of things.
Speaker 1: Most time there's not, so yeah, I realized that's true,
Speaker 1: but I never really thought about it. Yeah, a lot
Speaker 1: of times. I mean, you're a bolt action kind of
Speaker 1: won't even have a scope on it, so you're just
Speaker 1: throwing it up and sort of pretending that you're looking
Speaker 1: through the scope. We were looking. We used to have
Speaker 1: a copy of an AD because a Walmart AD. Oh yeah,
Speaker 1: I can't remember picture. It was like it wasn't I
Speaker 1: can't remember that. It's not important. Somebody messed up in
Speaker 1: marketing store and they had an add and it was
Speaker 1: like getting geared up for deer season. But they had
Speaker 1: a dude with a you know, he's holding a rifle
Speaker 1: up in his tree stand. Well not even iron sights.
Speaker 1: It was like he was just like good outside marketing firm.
Speaker 1: It was like when you see those The other thing
Speaker 1: that happens all the time is you're looking at something
Speaker 1: where someone's trying to sell lawn chairs or something. It's
Speaker 1: like the fishing scene and the dude has the open
Speaker 1: face reel that's up and you realize that the art
Speaker 1: director is in over the waiters when they designed that's cute,
Speaker 1: Like why do you guys name the new Shock? And
Speaker 1: what you name? I don't have a problem with the no?
Speaker 1: Oh no, you know it's funny because naming meetings are
Speaker 1: always the hardest when you designed a product, you design
Speaker 1: a whole product, and you get to the end and
Speaker 1: either all the names have been taken in a billion
Speaker 1: different industries, right and uh, And then what's funny is
Speaker 1: even in the in the firearms world, like how many
Speaker 1: in eight seventy from Tonight seventy or a model Winchester
Speaker 1: Model seventy in nineteen eleven, just a bunch of like
Speaker 1: numbers and letters and you try to come up with
Speaker 1: something cool that's you know, I don't know whatever named
Speaker 1: after something. And our names are always all over the place.
Speaker 1: It's always something like you try to like do um
Speaker 1: and sometimes it does tell a story though. So we
Speaker 1: had like a semi auto that came out in two
Speaker 1: thousand eight. It was the S A O. Eight. Okay um,
Speaker 1: we had the p A oh eight. This is the
Speaker 1: E ten I developed in in eighteen. We launched it
Speaker 1: in nineteen UM at the time we named it. We're
Speaker 1: hoping to launch in inertia because it's an inertia driven
Speaker 1: uh so instead of our other semiautos are a gas
Speaker 1: driven where the gases in there are actually what cycle
Speaker 1: the shotgun if you're not familiar with it, inertia is
Speaker 1: actually the recoil that cycles that semi auto and so
Speaker 1: that inertia system. So it's the A teen I developed
Speaker 1: in two thousand eighteen inertia system. So that's one thing
Speaker 1: we notice. If you take it and gently tap it correct,
Speaker 1: that's right, the bolt will kind of go. And that's
Speaker 1: why it's so much easier to like bring a bolt
Speaker 1: back in an inertia semiato than in a gas semiauto
Speaker 1: because it's made to come back easy and cycle that way.
Speaker 1: And it's the recoil um that actually, you know, causes
Speaker 1: it to cycle once you shoot in inertia semiato. For
Speaker 1: me a couple years ago, I switched over from a
Speaker 1: gas one and it's just it's just smooth, light feeling. Um. Well,
Speaker 1: that thing ergonomically. I think it's nice. Man. Yeah. Yeah,
Speaker 1: you guys got one of the black synthetic ones. Yeah,
Speaker 1: and then my cheek uh with three and a half inch. No, no,
Speaker 1: I was just shooting two and three quarters, but I was.
Speaker 1: I got through them quick. No no, no, no, only
Speaker 1: one turkey round. I was just shooting field rounds just
Speaker 1: to get it dirty, you know. Perfect. Yeah, and we
Speaker 1: got got a cameo one of that, and then we
Speaker 1: got a sweet Wood one that I really like that
Speaker 1: cal you shot right the Wood one with It's got
Speaker 1: a silver receiver with some kind of hand engraving and stuff,
Speaker 1: and it's it's pretty cool. So that that was Uplands specific, right, Yeah,
Speaker 1: it's not chambered for three and a half inch for
Speaker 1: the big waterfelt kind of guys. So thanks Dan. Yeah.
Speaker 1: So that that just that just launched. Um We're gonna
Speaker 1: launch more rifle stuff, more cartridge stuff later in the year. Um.
Speaker 1: So we have the new the Wyoming commemorative models being
Speaker 1: kind of fun. We just said, let's make a really nice,
Speaker 1: expensive rifle with all sorts of Wyoming stuff on it
Speaker 1: and just make it blink steamboat like the state Symbolman. Yeah,
Speaker 1: the University of Wyoming, like mascot thing that's on there
Speaker 1: in gold So that's we're starting our serial number prefix
Speaker 1: on our market fives with w WISE one and we
Speaker 1: had number eighties seven. Went to a conservation banquet, uh
Speaker 1: wildlife conservation banquet and it went for auction for thirty
Speaker 1: eight grand. Yeah, and it was like sure, number eighties seven.
Speaker 1: So it's like people in Wyoming just love the move.
Speaker 1: We feel just you know, we're sived with Open Arms
Speaker 1: Wyoming Sportsman Group WSG. It's local in northeast Wyoming. They
Speaker 1: do a lot up there locally, all the all the
Speaker 1: funs stay there locally. Are people in Wyoming pretty receptive
Speaker 1: to you guys moving there. Unbelievable. It's so cool, I
Speaker 1: think coming from where we came from, and it's just
Speaker 1: we it's not just shared in community, but Wyoming I mean, uh,
Speaker 1: former Governor Matt Mead was a big part of recruiting us.
Speaker 1: I mean it's the whole. Yeah, just like even outside
Speaker 1: of like an outside of politics, just hanging out of
Speaker 1: them on a turkey with him last year and last year, dude,
Speaker 1: you just feel like it's just a real dude, you know.
Speaker 1: So yeah, so we just we couldn't feel more at home.
Speaker 1: We just and we'll say that all the time, like
Speaker 1: we just there was a lot that went into a
Speaker 1: few years of searching, you know, where to move a
Speaker 1: seventy cent year old business, and we just are like,
Speaker 1: we nailed it in short while. I mean we did,
Speaker 1: didn't we. I Mean it's it's amazing, Like, yeah, yeah,
Speaker 1: it's been a lot of work to get there, but
Speaker 1: we're coming along the finish line here, getting our offices
Speaker 1: moved in its entiring a couple of years, and it's
Speaker 1: just you know, uh, to do that movie manufacturing, lose employees,
Speaker 1: train new ones, built a seventy facility, Like it's just
Speaker 1: it's short term pain for a lot of long term
Speaker 1: gain in the long term gains like gonna start now.
Speaker 1: In the short term pain we're hoping is that need soon.
Speaker 1: It's just a lot. It's a it's a big because
Speaker 1: in the midst of doing all that, like you still
Speaker 1: have to be competitive, you still got a launch new product,
Speaker 1: you still got a market. You still I mean, business
Speaker 1: doesn't stop for two years. So it's in addition to
Speaker 1: kind of the normal everyday thing that's out there. So
Speaker 1: we'd never moved a business and it's hard, but whether
Speaker 1: you can be so much better for it. We're neighbors. Yeah,
Speaker 1: we love it. Man, just right down the road. And
Speaker 1: then people that follow our stuff, um, that follow the
Speaker 1: whole media or universe, you'll be seeing a lot more
Speaker 1: stuff and whether because we're gonna be working pretty closely together,
Speaker 1: which is really exciting for all of us people this
Speaker 1: last week, so we kind of posted we're gonna start
Speaker 1: working with you guys more because people are saying you
Speaker 1: can do a media to rifle already asking about fun stuff.
Speaker 1: So it's gonna shoot lasers, dude, technology, No, No, it's
Speaker 1: gonna look it's gonna use a lot of the old
Speaker 1: old style things. Yeah, we're gonna use really old technology
Speaker 1: just make it look cool. Um, you know it's funny
Speaker 1: you mentioned when you see someone pick it up and
Speaker 1: they worked the bolt. What do you look for, Like,
Speaker 1: when you see someone pick up a rifle, what do
Speaker 1: you what do you want to see them do the trigger? Like?
Speaker 1: What do you see when you're like, he's that's a
Speaker 1: discerning eye. I don't know, I like to like I honestly,
Speaker 1: I've worked the bolt. Yeah, you want to see like
Speaker 1: how how sloppy and weird it is. And then I'm
Speaker 1: interested in the trigger it did. Those are the two things.
Speaker 1: And then a lot of text people will shoulder it
Speaker 1: even if it don nemoscope on it. They want to
Speaker 1: see how it shoulders in that in that balance. Obviously
Speaker 1: was a shotgun particular, but he went the rifle too.
Speaker 1: I think, yeah, people are people are into triggers. Yeah,
Speaker 1: the bold and trigger the only two things that moved
Speaker 1: that you can actually manipulate. Otherwise you just sit there
Speaker 1: and fondle the thing, you know, and see how tack
Speaker 1: you stock is. Yeah. Yeah, another thing with that, having
Speaker 1: the right tack. I think that, uh, the Mark five
Speaker 1: has uh you know, like everybody for a while, everybody
Speaker 1: wants everything so damn light. Yeah, but you don't want
Speaker 1: it to be heavy. By think people like the light
Speaker 1: thing has gotten a little. I know, you probably have
Speaker 1: a lot of customers that really want ultra light ultra light.
Speaker 1: But there's still like there's still there's the carrying it
Speaker 1: and shooting it, and there's a sweet spot, there's an intersection,
Speaker 1: there's where I think it where I think it lands. Well,
Speaker 1: because I've had some I've had I had a customer
Speaker 1: rifle a few years ago that I actually the guy
Speaker 1: made it and I went back to get a heavier
Speaker 1: barrel because it was I felt it was like too
Speaker 1: light when it came to shooting it, Like I shoot
Speaker 1: off my backpack all the time, and when I laid
Speaker 1: that thing in my backpack, it just didn't have that
Speaker 1: like funk, Like it didn't land my pack in the
Speaker 1: way where I felt like it was laying there. It
Speaker 1: just felt too light. Yeah, I love light, chop sticky,
Speaker 1: I love light, but I agree, but it's the difference. See,
Speaker 1: if I hunt, I don't mind that because I pulled
Speaker 1: the trigger hopefully once, sometimes a little bit more, but
Speaker 1: hopefully he once. But I carried around for hours upon
Speaker 1: hours upon hours. I don't know, because I I think
Speaker 1: I had one to light this last season. You know,
Speaker 1: it just doesn't feel right. I felt good, Oh, toting
Speaker 1: him around is great walking, but it was bouncing a
Speaker 1: little bit, and I was like, I brother used to
Speaker 1: have a rifle that was thirteen pounds, but not because
Speaker 1: it was like a souped up rifle. It was a
Speaker 1: garbage rifle. But he just really likes said when I
Speaker 1: laid that thing down, man, I feel like it's like
Speaker 1: I'm gonna kill something. Yeah, I'm not going anywhere. Just
Speaker 1: like every other consumer product, we have a little bit
Speaker 1: light and a little bit heavy and a lot in
Speaker 1: the middle because its preference. It is We're gonna get
Speaker 1: a some turkeys with a new shotgun. Cool. Where are
Speaker 1: you guys going everywhere? Okay, we're going Texas first. Our
Speaker 1: Michigan turkey hunt just got kind of screwed up. We're
Speaker 1: on turkeys and Texas go on turkeys. Here on turkeys.
Speaker 1: I don't. Oh, I'm gonna go to Wisconsin taking my
Speaker 1: kids hunting. Turkeys are not a lot to hunt yet much.
Speaker 1: They're Remember when we took our kids turkey hunting, So
Speaker 1: for turkey hunting, you're supposed to be quiet depending on
Speaker 1: the age of kids. Like we took our like sub five,
Speaker 1: and like all they do is like sneeze and sniffle
Speaker 1: and like yell at each other. Yeah. Yeah. The only
Speaker 1: time I would ever shoot a turkey when they were
Speaker 1: long came along is once we scared them away. We
Speaker 1: just run him and gunnham. But you're not supposed to
Speaker 1: do But with kids. I took my little boy when
Speaker 1: I can't remember, I think he's three or four. The
Speaker 1: first time I took him out and we sit in
Speaker 1: the woods, it's just getting light, and I was like, man,
Speaker 1: he's kicking ass. Then look he's sleeping since he won't
Speaker 1: up it all went downhill. That was true. Friend Doug
Speaker 1: let him take a after that morning, My friend Doug
Speaker 1: with him take a sling shot out to this old
Speaker 1: dilapidated house. He's got him his property and let him
Speaker 1: shoot all the windows out with his slingshot in this
Speaker 1: rundown house. And so I thought of it as a
Speaker 1: Turkey trip. But when he would recount the trip to people,
Speaker 1: he was like, when I was in Wisconsin shooting the
Speaker 1: windows out with a slingshot, Like what you're doing? I
Speaker 1: thought that trip, Well, guys, you got any you got
Speaker 1: any concluders, any final things you want to throw in there?
Speaker 1: Stuff you wish we asked. No. Man, just excited to
Speaker 1: hang out more with you guys, and and uh look
Speaker 1: forward to seeing the stuff on the Turkey hunts. Look
Speaker 1: forward to having you guys down and just anybody who
Speaker 1: knows too. We're after June thirteenth, we're gonna have like
Speaker 1: a visitor center and just lobby for people to come
Speaker 1: buy sell some swag and people can visit us and
Speaker 1: see us. We're right off the interstate. They're very northern Wyomings,
Speaker 1: so when you're on your way to Bozeman from somewhere south,
Speaker 1: you come right by your place. You can see it
Speaker 1: from the highway. So um, you know. So that's a
Speaker 1: lot of people are asking about that. Give me come
Speaker 1: my visit everybody else that they want tours. There are
Speaker 1: answers right now, like I need to make guns, so
Speaker 1: we're not gonna give you tours, but maybe later. Are
Speaker 1: you guys gonna put like some old pieces up in
Speaker 1: the visitors area? Oh yeah, Oh yeah, we're gonna have
Speaker 1: a show room. What a lot of guns they can
Speaker 1: see historical current. Brenda has been in charge of kind
Speaker 1: of outfitting that. So we have a lot of Roy's
Speaker 1: memorabilia from Africa. Are you gonna let people go shoot
Speaker 1: a cartridge that's not supposed to be in a certain
Speaker 1: gun just to resize the casing. Yeah, we're gonna have
Speaker 1: fire forming labs want just mix and match. We do
Speaker 1: have a couple underground ranges though right under it. It's
Speaker 1: pretty cool. So I'm kind of jealous of that hat man, well,
Speaker 1: we can get you hats. I should thought today on
Speaker 1: the way up and like, I should have probably brought
Speaker 1: some stuff. We're still like moving so literally we're our
Speaker 1: offices are separate from our manufacturing. So I actually thought
Speaker 1: about it. I'm like, I don't even know where to
Speaker 1: go to find a hat except for my closet. You
Speaker 1: want this one? There you go. I wish I can't
Speaker 1: trade anything. There you go. We could find something for work. Hey, man,
Speaker 1: I recently traded my shirt with another guy. You swapped.
Speaker 1: Guy asked me if you could swap shirts, traded him,
Speaker 1: He traded me his flannel. He traded me a quilted
Speaker 1: flannel for a hoodie. I just did it for no
Speaker 1: other reason than I thought it was a good idea
Speaker 1: that sounded fun. Yeah, so you didn't, You guys Scott
Speaker 1: screwed because I didn't give you anything. Well, no, I'm
Speaker 1: gonna get a cookbook. You're drinking one of our looks,
Speaker 1: drinking one of ox. You're attracting a lot of bartering
Speaker 1: to yourself. Brendan, do you have any concluders anything you
Speaker 1: wish I'd ask you about concluders. I got a cleaning
Speaker 1: question for Brandon, if you want to think about what yeah,
Speaker 1: I thought it. I guess you don't know what to
Speaker 1: go to? Uh. While a game meal is in the
Speaker 1: weather Be household, Oh gosh, well one of them. The
Speaker 1: one recipe you wish everybody knew about it. It doesn't
Speaker 1: have to be fancy, but it's just like a marinade
Speaker 1: from her first Africa trip west in Western wild game
Speaker 1: all the time, and that's really good. That's probably go to.
Speaker 1: That's probably go to. But I do a mean antelope curry,
Speaker 1: I do uh um. I mean elk is very popular
Speaker 1: in our house. We had actually, you know your let
Speaker 1: us wrap thing that you did with the mountain lion,
Speaker 1: So I did that with pasn't just because I didn't
Speaker 1: have any call made mountain lion lettuce wraps. Yeah, it
Speaker 1: was awesome. But I did the chili sauce and all
Speaker 1: that because you left that in my kitchen. Yeah, and
Speaker 1: I'm like, oh my gosh, this is great. I'm gonna
Speaker 1: doctor this up. So we we gotta cook in the
Speaker 1: weather Be kitchen, which is I'm quite jealous of. It's
Speaker 1: sweet sweet layout. Um. You gotta get some blinds on
Speaker 1: there for filming though. That's a mountain view mount view.
Speaker 1: He keeps saying that. I'm like, no, we're not putting.
Speaker 1: There's a tint. There's a window tint you can put up. Okay,
Speaker 1: you still see the mountains. We can have one of
Speaker 1: our guys to tell you how to do it. Okay, Yeah,
Speaker 1: but yeah, we had a great time cooking. So it
Speaker 1: did kind of like a larb let us wrap deal
Speaker 1: and then larb Yeah, what's that mean? That's that Basically
Speaker 1: it's like a hand grind like dice meat until I
Speaker 1: let us wrap the meat. The US heard that word. Yeah,
Speaker 1: I believe it's tie. Yeah, it was like a ty
Speaker 1: let man. We used to make a lot. That's one
Speaker 1: of the things that my kids would love and I
Speaker 1: haven't made it forever. Oh yeah, where you put the
Speaker 1: could you put some coconut in there? I did peanuts,
Speaker 1: like toasted some peanuts. I'm gonna make some. I'm gonna
Speaker 1: make some lettuce wraps because the kids eat that big time.
Speaker 1: Because like fidget with stuff. Is that a word or
Speaker 1: an acronym? It's a word. Look it up, you honest
Speaker 1: check them. You never got back to the other but
Speaker 1: you're supposed to be checking earlier. You're supposed to checking
Speaker 1: what grain means. I got it pulled up. As you
Speaker 1: all know, it's difficult to interrupt sometimes. The mount of Lion,
Speaker 1: you didn't need a mountain sandwich. I didn't get the sandwich.
Speaker 1: I had to go to work. I was trying to
Speaker 1: make pork chop John sandwiches out of Mountain lions and
Speaker 1: it turned out way more like a Chick fil A
Speaker 1: sandwich and horrible. Though. Oh man, apparently there's a lot
Speaker 1: of fans of Chick fil A out there. People were
Speaker 1: very excited about that when I posted it up the
Speaker 1: other day. Well, Janice does his research. I'm gonna tell you.
Speaker 1: Remember we're talking about length of poll. Yeah, I'll tell
Speaker 1: you a quick length of poll story I had. I
Speaker 1: suffered from lyme disease some years ago, and I had
Speaker 1: a lot of problems with my nervous system while this
Speaker 1: is going on. And then one problem that really surprised me.
Speaker 1: And this is as I was just beginning to figure
Speaker 1: out that I had lined but I had written, I
Speaker 1: needed to measure my length of poll. So I had
Speaker 1: written l O P on my hand and I'm sitting
Speaker 1: at my desk, um, I'm sitting at my desk, and
Speaker 1: all of a sudden, I look and I don't know
Speaker 1: what that means or why there, And I had a
Speaker 1: amnesia about that lasted about two hours, where I lost
Speaker 1: track of about twenty four hours of time, so I
Speaker 1: didn't know. When I looked at my I was working,
Speaker 1: I was writing, and I had and I was writing
Speaker 1: a writing a document and I look at the document
Speaker 1: and nothing on the document makes sense, and I can't
Speaker 1: figure out where it came from to where. I think
Speaker 1: someone wrote it on my computer. They knew what I
Speaker 1: was supposed to write about. Because I knew that I
Speaker 1: was supposed to write about it, I could remember that,
Speaker 1: I couldn't remember writing it. So I started taking passages
Speaker 1: of what I wrote, taking blocks of it, and putting
Speaker 1: it in the Google trying to find where it came from,
Speaker 1: because then I thought I must have cut and pasted
Speaker 1: someone else's article, and I couldn't find it. And I
Speaker 1: started taking shorter and shorter chunks and putting him into Google,
Speaker 1: and I couldn't find those combinations of words. And I
Speaker 1: had a book on my desk with a sticky note
Speaker 1: with the guy's address on it, and I knew who
Speaker 1: it was, but he had texted me or whatever that
Speaker 1: morning to send them a book. So I wrote the
Speaker 1: address down. I couldn't figure out why I had a
Speaker 1: book laying there with that address, and then it just
Speaker 1: started expanding outward and outward, and I couldn't remember anything.
Speaker 1: But Yeah, the first glimpse is like, what the hell
Speaker 1: does L O. P? Meant? Later that common no, and
Speaker 1: they it's like I went down. Yeah, things like that
Speaker 1: can happen. There's a lot of sort of mysterious parts
Speaker 1: of it that happen, and when they diagnosed it, they
Speaker 1: diagnosed it as global transient amnesia. But it's never happened
Speaker 1: to me. I've been alive forty five years. I had
Speaker 1: lyme disease for five months, and it just strikes me
Speaker 1: as unusual that at the same time that my elbows
Speaker 1: were numb, my knees were numb, I couldn't go downstairs
Speaker 1: without holding the handrail, all these other problems, like like,
Speaker 1: how would it be that I had a two hour
Speaker 1: amnesia about within the worst of that five months that
Speaker 1: was not related. It just strikes me like, how could
Speaker 1: it not be related? So what happened like the two hours?
Speaker 1: Like literally was it like that? Next minute everything came
Speaker 1: back to you, or did it gradually come back? It
Speaker 1: left instantly, instantly, it was like just snap, and then
Speaker 1: it trickled back in. UM I left. I was working
Speaker 1: at our the production company that makes meat eater zero
Speaker 1: point zero UM. I was working in their offices for
Speaker 1: the day, and I got so nervous. It was so disoriented.
Speaker 1: I didn't tell anyone what was happening, and I left there.
Speaker 1: And then other parts like I couldn't figure out how
Speaker 1: to get home, so that wasn't like a yesterday thing.
Speaker 1: But I very much knew who I was and write
Speaker 1: what I did my wife, but other things slipt like
Speaker 1: I couldn't I had, I couldn't think. I couldn't quite
Speaker 1: think of how to get home. But I knew enough
Speaker 1: to call my no no. But for a minute I wondered,
Speaker 1: if I want you're Jason or whatever dude it was.
Speaker 1: And then once I got to the emergency room, stuff
Speaker 1: was coming back, and maybe an hour or two later,
Speaker 1: it was all back and everything made sense. I'm like, oh,
Speaker 1: I was gonna send Mark Boardman this book. I need
Speaker 1: to measure my length of pull. I remember writing the
Speaker 1: thing it was if there was a drug you could
Speaker 1: take that would do that to people. People would take
Speaker 1: it just to be tripped out of course, and to call,
Speaker 1: like to call your wife. I'm like, I don't understand what,
Speaker 1: but something is happening. She's like, where tell me something?
Speaker 1: You don't move, don't move, just like, don't try to
Speaker 1: do anything. I don't know. I'm just gonna stand here.
Speaker 1: But something wrong is happening. I'll do it was scary.
Speaker 1: Did you find it? Okay? First question is cal right
Speaker 1: or wrong? He's right, I mean, and this is can
Speaker 1: be a complicated recipe, but yeah, it's it's Most of
Speaker 1: these recipes were tie and it's basically like a TI
Speaker 1: version of like a chicken salad. And I'm this doesn't
Speaker 1: have it wrapped and lettuce, but I don't see why
Speaker 1: you couldn't. But usually the crunches as either like a
Speaker 1: toasted sticky rice or some nuts um and then all
Speaker 1: sorts of fragrant herbs, slant man, fish sauce, coconut lime, juice,
Speaker 1: chili flakes, screens, gallions, cilantro steve. If you're looking for
Speaker 1: a recipe, Daniel Pruitt has one on the Meat Eatter
Speaker 1: dot Com for TI venison lettuce wraps or do she
Speaker 1: use the word larbe I feel like that's familiar. I
Speaker 1: think she did. Didn't know what I was looking at. Uh,
Speaker 1: it doesn't was in the new Heart household. What's hot
Speaker 1: right now? For cooking? Um, I just got a suvie,
Speaker 1: so a lot of Suvi stuff. Experiment with that whole deal. Yeah,
Speaker 1: And I do all the cooking so I can like
Speaker 1: throw it in the suv pod before I come, before
Speaker 1: I come to work, ready when I get home. So
Speaker 1: big fan of that. You got the same setup where
Speaker 1: my wife doesn't like to cook if I like to cook,
Speaker 1: so we were it works out good for us. Yeah,
Speaker 1: I enjoy it. Um Okay. Then the other thing, Yeah,
Speaker 1: tell me what a grain is real quick. The ancient grain,
Speaker 1: varying from one culture to the next, was defined as
Speaker 1: the weight of a designated number of dry wheat or
Speaker 1: other edible grain klonels taken from the middle of the ear,
Speaker 1: and it ended up being the original basis for the
Speaker 1: medieval English inch, which is defined for instructional purposes, is
Speaker 1: a length of three medium sized barley corns place end
Speaker 1: to end, which ends up being about two point five
Speaker 1: four centimeters, which I believe two point two is one inch, right,
Speaker 1: So they were damn close way way back in the day.
Speaker 1: There you go. It's it's uh sixty five thousands of
Speaker 1: a graham or one seven thousandth of a pound. One
Speaker 1: of our camera guys. It was working on a side
Speaker 1: project and it was about people trying to define what
Speaker 1: a kilo is because just the importance of having it
Speaker 1: be standard because things that you like, Let's say you
Speaker 1: have the object and you're like, that's this is a kilo,
Speaker 1: Like this object will define what a quilo means. That
Speaker 1: thing sheds molecules. So it was getting lighter. So it's
Speaker 1: problem like what like how do we decide like what
Speaker 1: is a quilo? Or how do we decide like what
Speaker 1: exactly is a second? Do you ever look up numbers
Speaker 1: in the dictionary? No, I don't have that much time.
Speaker 1: The definition will, the definition will always tell you what
Speaker 1: precedes it and what comes after really too, well, it's
Speaker 1: after one and before three. That's crazy. It's good. The
Speaker 1: definition of for water. It's one of the beauties of
Speaker 1: the definition for waters that acts as an almost universal solvent.
Speaker 1: Good stuff. Man, you guys are glad you made the trip.
Speaker 1: Now when you fly on home. You'll be thinking about that,
Speaker 1: right you shouldn't. You should think about where you're going.
Speaker 1: And okay, we're gonna wrap it up. Thank you very
Speaker 1: very much for coming up. Yeah, thank you. It's not
Speaker 1: as much as if you had driven because you flew
Speaker 1: into plane, but it's still you risked life and limb
Speaker 1: to be here. To be here, okay, so worth it.
Speaker 1: Thanks guys, Thank you very much