1 00:00:00,200 --> 00:00:27,880 Speaker 1: Ridiculous Histories, a production of iHeartRadio. Welcome back to the show, 2 00:00:27,960 --> 00:00:31,880 Speaker 1: fellow Ridiculous Historians. Thank you, as always so much for 3 00:00:32,000 --> 00:00:35,920 Speaker 1: tuning in. Now, a quick bit of housekeeping. You may 4 00:00:36,040 --> 00:00:40,080 Speaker 1: notice that we had a little classic coming in the 5 00:00:40,159 --> 00:00:44,519 Speaker 1: place of morning routines Part one and part two, right, 6 00:00:44,840 --> 00:00:47,960 Speaker 1: and that's just everything's fine. That's just a little scheduling. 7 00:00:48,040 --> 00:00:53,279 Speaker 1: We'd like to kick off our summer break our What 8 00:00:53,640 --> 00:00:55,720 Speaker 1: is taking a Thursday a summer break for us? I 9 00:00:55,720 --> 00:00:59,480 Speaker 1: think it is technically. Let's intro our super producer, mister 10 00:00:59,560 --> 00:01:03,960 Speaker 1: Max Williams. That's mister Noel Brown. I am Ben Bollen. 11 00:01:04,280 --> 00:01:08,680 Speaker 1: Previously on Ridiculous History. In Port one, we started talking 12 00:01:08,720 --> 00:01:15,200 Speaker 1: about just the concept of cleaning yourself up right, look 13 00:01:15,240 --> 00:01:17,880 Speaker 1: at you, humanity, wash yourself. 14 00:01:17,680 --> 00:01:21,320 Speaker 2: Washing your ass. It's important. We did devote a lot 15 00:01:21,360 --> 00:01:23,480 Speaker 2: of that episode to some stuff we discussed in the 16 00:01:23,520 --> 00:01:25,640 Speaker 2: past in terms of the history of soap and the 17 00:01:25,680 --> 00:01:29,360 Speaker 2: impact of soap on that whole idea cannot be understated. Today, 18 00:01:29,840 --> 00:01:31,959 Speaker 2: we felt like this was beefy enough in and of 19 00:01:32,000 --> 00:01:43,600 Speaker 2: itself for a whole episode. We are moving into oral hygiene. Technically, 20 00:01:43,600 --> 00:01:47,200 Speaker 2: it's also supposed to be a midday routine and evening routine. 21 00:01:47,760 --> 00:01:50,520 Speaker 2: But most importantly, I would argue, and I think nine 22 00:01:50,560 --> 00:01:53,160 Speaker 2: out of ten Dennis might as well eight out of ten. Whatever, 23 00:01:53,680 --> 00:01:57,240 Speaker 2: morning very important, get a good start brush them teeth. 24 00:01:57,440 --> 00:02:00,760 Speaker 1: Yeah, if you have to choose one, right, is the 25 00:02:00,800 --> 00:02:03,400 Speaker 1: one you should choose. But it's also it's interesting because 26 00:02:03,840 --> 00:02:06,680 Speaker 1: it's like the question of how often you should change 27 00:02:06,680 --> 00:02:10,040 Speaker 1: the oil on your car. Technically every time you drive it. 28 00:02:10,639 --> 00:02:14,520 Speaker 1: Oh good, po okay, all right, that's how race cars. 29 00:02:14,800 --> 00:02:15,440 Speaker 1: That is true. 30 00:02:15,560 --> 00:02:18,000 Speaker 2: Hence the pit crew and I will walk back a 31 00:02:18,000 --> 00:02:20,760 Speaker 2: little bit of what I said. We do also know 32 00:02:20,880 --> 00:02:23,400 Speaker 2: that evening brushing of the teeth may well actually be 33 00:02:23,520 --> 00:02:25,800 Speaker 2: more important than morning because a lot happens while your 34 00:02:25,840 --> 00:02:28,519 Speaker 2: mouth is closed and you're sleeping, and all the bacteria 35 00:02:28,560 --> 00:02:30,600 Speaker 2: that can kind of build up, and if you eat 36 00:02:30,680 --> 00:02:33,280 Speaker 2: before bed and then you don't brush your teeth, god forbid, 37 00:02:33,320 --> 00:02:35,800 Speaker 2: it be something with sugar that can really be a 38 00:02:35,840 --> 00:02:38,000 Speaker 2: problem in that over night time. 39 00:02:38,160 --> 00:02:41,040 Speaker 1: So yeah, not to high road to anybody, but I 40 00:02:41,160 --> 00:02:42,360 Speaker 1: love brushing my teeth. 41 00:02:42,400 --> 00:02:44,160 Speaker 2: I like to do it. 42 00:02:44,200 --> 00:02:46,640 Speaker 1: At a few years ago, I started saying, you know, 43 00:02:46,680 --> 00:02:48,560 Speaker 1: we're working from home during COVID. 44 00:02:48,600 --> 00:02:49,520 Speaker 2: I was like, well, I don't know. 45 00:02:49,600 --> 00:02:51,800 Speaker 1: Man, anytime I happened by the bathroom, I got a 46 00:02:51,800 --> 00:02:52,440 Speaker 1: couple minutes. 47 00:02:53,040 --> 00:02:55,000 Speaker 2: Why not, I've been doing it to have been a 48 00:02:55,040 --> 00:02:59,280 Speaker 2: multitasker toothbrusher. I got one of those like Wi Fi 49 00:02:59,440 --> 00:03:04,119 Speaker 2: connected the tooth brushes that monitors your brushing habits. Probably 50 00:03:04,160 --> 00:03:08,440 Speaker 2: feeds that data directly to talenteer. But whatever, it's fun. 51 00:03:08,600 --> 00:03:10,720 Speaker 2: It's a fun little gimmick and it really does make 52 00:03:10,760 --> 00:03:15,000 Speaker 2: me the gamification of oral hygiene really does. It's a motivator. 53 00:03:15,160 --> 00:03:17,640 Speaker 2: Mm hmm. Yeah. If I could jump in here real quick. 54 00:03:17,720 --> 00:03:22,519 Speaker 3: I actually on this point about last year, I my 55 00:03:22,639 --> 00:03:24,480 Speaker 3: dentist told me I was overbrushing. 56 00:03:24,600 --> 00:03:26,680 Speaker 2: Oh dear. It was like I had only heard of 57 00:03:26,680 --> 00:03:31,120 Speaker 2: that from parks and red over brushes. Oh my god, 58 00:03:31,160 --> 00:03:33,880 Speaker 2: that's a real thing. Like, yeah, maybe maybe pair back 59 00:03:33,919 --> 00:03:36,680 Speaker 2: to brushing and introduce some more flossing, because that's certainly 60 00:03:36,680 --> 00:03:38,920 Speaker 2: something that I need to do. But I can't imagine 61 00:03:38,920 --> 00:03:40,000 Speaker 2: that you're not a megafloster. 62 00:03:40,400 --> 00:03:44,240 Speaker 3: I'm a megafloster. I have a water pick. Hey, everyone, 63 00:03:44,360 --> 00:03:46,720 Speaker 3: future max right here. I just want to jump in 64 00:03:46,760 --> 00:03:49,000 Speaker 3: and clarify something I said right there. I want to 65 00:03:49,040 --> 00:03:51,880 Speaker 3: make sure that everyone knows I'm not saying you use 66 00:03:51,920 --> 00:03:55,160 Speaker 3: a water pic or floth, but you should use They 67 00:03:55,200 --> 00:03:58,680 Speaker 3: say you should use a water pick and floths. That 68 00:03:58,800 --> 00:04:00,320 Speaker 3: much of a flossing nerd that I thought it was 69 00:04:00,360 --> 00:04:06,560 Speaker 3: essential for me to add this line in here. Well, obviously, yes, that. 70 00:04:06,720 --> 00:04:12,040 Speaker 2: Seeking in the phone and peacefull in knowledge. 71 00:04:12,320 --> 00:04:13,200 Speaker 3: It's just for you. 72 00:04:13,440 --> 00:04:13,840 Speaker 2: Right now. 73 00:04:18,120 --> 00:04:20,120 Speaker 3: I've met a couple of the people who are megaflosters, 74 00:04:20,120 --> 00:04:22,799 Speaker 3: and we're all beautiful, wonderful nerds. 75 00:04:23,080 --> 00:04:26,440 Speaker 1: Well, it's it's good to have a habit that does 76 00:04:26,480 --> 00:04:31,279 Speaker 1: not become like a routine, is beneficial to a certain 77 00:04:31,320 --> 00:04:36,920 Speaker 1: threshold before and you can you can overdo anything, uh 78 00:04:37,120 --> 00:04:41,520 Speaker 1: like I have. I've candidly gotten a little bit too 79 00:04:41,560 --> 00:04:44,279 Speaker 1: into water again, and you can drink too. 80 00:04:44,160 --> 00:04:50,279 Speaker 2: Much water swimming Now, I got you consuming water. So 81 00:04:50,400 --> 00:04:55,520 Speaker 2: while theories about the causes of tooth decay have pervaded 82 00:04:55,680 --> 00:04:58,960 Speaker 2: over the centuries, much like those miasma theories we talked 83 00:04:58,960 --> 00:05:02,520 Speaker 2: about the idea of the stench purveying some sort of 84 00:05:02,600 --> 00:05:06,400 Speaker 2: airborne you know, sickness, We've got a lot of those 85 00:05:06,520 --> 00:05:11,880 Speaker 2: kind of misplaced theories about things like toothworms in ancient times, 86 00:05:12,880 --> 00:05:16,160 Speaker 2: which we've probably updated to something that's not far off 87 00:05:16,160 --> 00:05:19,839 Speaker 2: from toothworms, which would be plaque and the bacteria that 88 00:05:20,080 --> 00:05:24,200 Speaker 2: is bred on your teeth if you don't brush those chompers. 89 00:05:24,279 --> 00:05:28,560 Speaker 1: Yeah, plaque is a playground for bacteria and that can 90 00:05:28,680 --> 00:05:33,120 Speaker 1: lead to decay. Also, statistically speaking, given the billions of 91 00:05:33,160 --> 00:05:36,520 Speaker 1: people who have lived and died over the course of 92 00:05:36,600 --> 00:05:40,120 Speaker 1: human history, there probably were a few people with something 93 00:05:40,600 --> 00:05:41,400 Speaker 1: like a toothworm. 94 00:05:41,440 --> 00:05:44,600 Speaker 2: Like a toothworm, but it's not normal and name your toothworm. 95 00:05:44,880 --> 00:05:50,080 Speaker 1: Right right before the modern toothbrushes, water picks and all 96 00:05:50,120 --> 00:05:54,200 Speaker 1: the do dads were talking about recently, people still knew 97 00:05:54,279 --> 00:05:58,479 Speaker 1: that oral hygiene was important because you're the first person 98 00:05:58,480 --> 00:06:01,600 Speaker 1: who smells your own breath, right, So they use cheesesticks 99 00:06:01,640 --> 00:06:05,160 Speaker 1: and thin twigs that they would gnaw on until one 100 00:06:05,360 --> 00:06:09,200 Speaker 1: end freyed off into you know, fibrous matter, and that 101 00:06:09,279 --> 00:06:13,120 Speaker 1: would be a way too, a way to attempt to 102 00:06:13,160 --> 00:06:16,160 Speaker 1: clean your teeth in your mouth. And depending on where 103 00:06:16,160 --> 00:06:18,760 Speaker 1: you travel in the world, you may see some people 104 00:06:18,880 --> 00:06:21,279 Speaker 1: using things like chew sticks in the modern day. 105 00:06:21,560 --> 00:06:24,920 Speaker 2: Yeah, well sure, I mean, even like said, flavored toothpicks 106 00:06:24,960 --> 00:06:28,200 Speaker 2: are very popular today. You can find these ones that 107 00:06:28,279 --> 00:06:31,520 Speaker 2: are like confused with eucalyptus or mint rather yeah, maybe 108 00:06:31,560 --> 00:06:34,680 Speaker 2: not eucalyptus, but mint. And they are really tasty and 109 00:06:35,160 --> 00:06:36,960 Speaker 2: in a good way to kind of, you know, do 110 00:06:37,000 --> 00:06:39,160 Speaker 2: a little tooth maintenance throughout the day. 111 00:06:39,320 --> 00:06:41,279 Speaker 1: They can sometimes feel like a little bit of an 112 00:06:41,320 --> 00:06:45,360 Speaker 1: appetite suppressor, also true, or just a little little fidget 113 00:06:45,640 --> 00:06:46,000 Speaker 1: or if. 114 00:06:45,880 --> 00:06:48,720 Speaker 2: You're trying to quit smoking, for example, I know that's 115 00:06:48,960 --> 00:06:52,960 Speaker 2: very very very helpful for that. The toothbrush as we 116 00:06:53,040 --> 00:06:56,599 Speaker 2: more or less know it today does seem to have 117 00:06:56,640 --> 00:07:01,039 Speaker 2: been invented in China sometimes during the Tang dynasty, and 118 00:07:01,080 --> 00:07:03,720 Speaker 2: they also invented Tang As it turned that's not true 119 00:07:03,800 --> 00:07:06,359 Speaker 2: from six eighteen to nine oh seven a d in. 120 00:07:06,400 --> 00:07:09,720 Speaker 2: The earliest models were made of bamboo or pieces of 121 00:07:09,760 --> 00:07:13,600 Speaker 2: bone for the handle, and bristles made from boars hairs, 122 00:07:13,680 --> 00:07:15,320 Speaker 2: much like paintbrushes. Would have been. 123 00:07:15,480 --> 00:07:19,200 Speaker 1: Right, right, and that sounds super fancy Today when so 124 00:07:19,320 --> 00:07:23,640 Speaker 1: many toothbrushes are entirely plastic affairs, you can still find 125 00:07:23,800 --> 00:07:28,720 Speaker 1: boar's hair toothbrushes that they're often promoted these days as 126 00:07:28,760 --> 00:07:33,560 Speaker 1: an environmentally friendly alternative, you know, to the microplastic laden 127 00:07:34,640 --> 00:07:37,360 Speaker 1: toothbrushes that most people use. For sure, get rid of 128 00:07:37,360 --> 00:07:39,560 Speaker 1: that plaque and replace it with microplastic. 129 00:07:40,040 --> 00:07:44,200 Speaker 2: William Addis and an Englishman of note, gets credit for 130 00:07:44,600 --> 00:07:49,160 Speaker 2: kind of scaling and mass producing toothbrushes thousands of years later. 131 00:07:49,800 --> 00:07:54,640 Speaker 2: Years later. Of course, as is usually the case, he supposedly, 132 00:07:54,760 --> 00:07:59,640 Speaker 2: according to toothbrush lore, created a prototype around seventeen eighteen 133 00:08:00,080 --> 00:08:02,640 Speaker 2: while in prison because of being a bit of a 134 00:08:02,680 --> 00:08:08,720 Speaker 2: rabble rouser, a bit of a rioter. In eighteen fifty seven, H. N. Wadsworth, 135 00:08:08,800 --> 00:08:12,080 Speaker 2: who is a dentist from Washington, DC, got the very 136 00:08:12,120 --> 00:08:16,280 Speaker 2: first patent in the United States for a toothbrush, which 137 00:08:16,320 --> 00:08:20,200 Speaker 2: he claimed was much better at scrubbing in between the 138 00:08:20,280 --> 00:08:22,720 Speaker 2: teeth than previous models. 139 00:08:23,320 --> 00:08:25,760 Speaker 1: And then we see in nineteen thirty eight the rise 140 00:08:25,840 --> 00:08:30,080 Speaker 1: of nylon bristles. We see the electric toothbrush all the 141 00:08:30,120 --> 00:08:33,360 Speaker 1: way back in nineteen thirty seven, courtesy of the American 142 00:08:33,400 --> 00:08:39,200 Speaker 1: inventor Tomlinson I. Moseley. He patented a design, but it 143 00:08:39,280 --> 00:08:42,000 Speaker 1: didn't really This happens all the time right with patents. 144 00:08:42,040 --> 00:08:44,960 Speaker 1: It didn't really catch on until someone else comes in 145 00:08:45,360 --> 00:08:50,760 Speaker 1: with maybe a more functional or somehow more friendly user 146 00:08:50,800 --> 00:08:54,640 Speaker 1: friendly model. So his is nineteen fifty four. 147 00:08:54,920 --> 00:08:58,640 Speaker 2: Kind of reckon that an early electric toothbrush might have 148 00:08:58,720 --> 00:09:00,959 Speaker 2: been a little bit of a terrify buying properties. It's 149 00:09:00,960 --> 00:09:03,640 Speaker 2: got a pull cord, uh huh, and it's gas power. 150 00:09:03,760 --> 00:09:05,880 Speaker 2: It's gas powered, so you have a you have. 151 00:09:05,880 --> 00:09:08,560 Speaker 1: A canister that you put on your back and that's 152 00:09:08,600 --> 00:09:12,199 Speaker 1: where you rip the cord. It's basically a lawnmower for 153 00:09:12,360 --> 00:09:12,760 Speaker 1: your mouth. 154 00:09:13,360 --> 00:09:15,720 Speaker 2: There's a tube. I'm so into this. 155 00:09:15,720 --> 00:09:20,560 Speaker 1: This is like Sussian and yeah, anyway, the thing about 156 00:09:20,600 --> 00:09:24,360 Speaker 1: this is we're talking about toothbrushes, and it may be 157 00:09:24,440 --> 00:09:27,760 Speaker 1: surprising to learn how old some of these innovations are. 158 00:09:28,120 --> 00:09:31,320 Speaker 1: But what was really mind blowing on my end was 159 00:09:31,880 --> 00:09:38,320 Speaker 1: to learn that toothpaste came before the toothbrush. They sued 160 00:09:38,320 --> 00:09:39,280 Speaker 1: out the gunk first. 161 00:09:39,440 --> 00:09:42,440 Speaker 2: Yeah, well, I mean you know that sometimes people would 162 00:09:42,480 --> 00:09:46,679 Speaker 2: maybe just like apply it to their teeth, you know, 163 00:09:47,640 --> 00:09:50,920 Speaker 2: in the earliest days. Of course, the ancient Egyptians were 164 00:09:50,960 --> 00:09:52,760 Speaker 2: pretty quick to the party on a lot of this 165 00:09:52,920 --> 00:09:56,200 Speaker 2: kind of beauty stuff. Around three thousand to five thousand BCE, 166 00:09:56,600 --> 00:10:01,280 Speaker 2: they developed a dental cream with powdered ashes from the 167 00:10:01,360 --> 00:10:05,680 Speaker 2: hooves of oxen. It also contained mr which is I 168 00:10:05,679 --> 00:10:10,520 Speaker 2: think kind of like an incense. It's like a aromatic material. 169 00:10:11,480 --> 00:10:14,680 Speaker 2: And well, maybe well that's frank incense. Maybe I'm confusing 170 00:10:14,720 --> 00:10:18,080 Speaker 2: my three wise men gifts eggshells as well, and pummis, 171 00:10:18,120 --> 00:10:21,240 Speaker 2: which does make sense because the toothpaste that they use 172 00:10:21,280 --> 00:10:23,640 Speaker 2: of the dentist does have these kind of particulate things 173 00:10:23,640 --> 00:10:25,760 Speaker 2: in it, the kind of grit that sort of helps, 174 00:10:25,880 --> 00:10:29,000 Speaker 2: you know, get the gunk off, and some toothpaste that 175 00:10:29,040 --> 00:10:30,800 Speaker 2: you can buy for home use has that as well. 176 00:10:30,880 --> 00:10:34,040 Speaker 2: So they really were pretty innovative in terms of like 177 00:10:34,080 --> 00:10:37,640 Speaker 2: the overall makeup of what kind of materials should be used, 178 00:10:37,960 --> 00:10:41,400 Speaker 2: something that like the ashes we know was a precursor 179 00:10:41,440 --> 00:10:45,040 Speaker 2: to soap. The hooves and the murrher perhaps were a 180 00:10:45,080 --> 00:10:48,360 Speaker 2: bit of a stabilizing agents or something to kind of 181 00:10:48,400 --> 00:10:51,080 Speaker 2: tie the room together, and the murdher perhaps also an 182 00:10:51,080 --> 00:10:54,120 Speaker 2: aromatic kind of situation a flavor. And then the eggshells 183 00:10:54,160 --> 00:10:55,959 Speaker 2: and the pumas would be the grit that would you know, 184 00:10:56,040 --> 00:10:58,679 Speaker 2: hopefully help you know, get some of the gook off 185 00:10:58,679 --> 00:11:00,760 Speaker 2: of You'd have to be careful with thought though, really 186 00:11:00,800 --> 00:11:03,440 Speaker 2: what you could damage the enamelog Yeah, such a needle 187 00:11:03,480 --> 00:11:04,840 Speaker 2: to thread with the abrision. 188 00:11:05,800 --> 00:11:09,640 Speaker 1: We also see not too too far away, people in 189 00:11:09,760 --> 00:11:14,920 Speaker 1: ancient Persia around one thousand BCE were doing similar things. 190 00:11:14,960 --> 00:11:18,200 Speaker 1: They made a mixture with gypsum, herbs and honey. So good, 191 00:11:18,280 --> 00:11:21,560 Speaker 1: so far, and then the shop on twist. Yeah, the 192 00:11:21,600 --> 00:11:26,400 Speaker 1: shells of snails and oysters. Shells of snails and oysters. 193 00:11:26,440 --> 00:11:28,319 Speaker 1: I guess they'd smash them up and then again it 194 00:11:28,360 --> 00:11:30,719 Speaker 1: would be that kind of particulate matter. Yeah, probably like 195 00:11:30,720 --> 00:11:32,439 Speaker 1: a mortar pestle situation. 196 00:11:32,240 --> 00:11:33,960 Speaker 2: Totally, but it would it would kind of serve similar 197 00:11:34,000 --> 00:11:36,920 Speaker 2: purpose to those eggshells and pumus that the ancient Egyptians 198 00:11:36,960 --> 00:11:40,560 Speaker 2: were parallel thinking about. People would continue to kind of 199 00:11:40,559 --> 00:11:45,680 Speaker 2: make their own unique recipes for toothpastes and powders throughout history. 200 00:11:46,160 --> 00:11:52,479 Speaker 2: In eighteen sixty, book titled The Practical Housewife recommended mixtures 201 00:11:52,640 --> 00:11:59,319 Speaker 2: of powdered ris root, charcoal, Peruvian bark, something called prepared chalk, 202 00:11:59,440 --> 00:12:03,520 Speaker 2: which sounds interesting, and oil of bergamot or lavender. Now 203 00:12:03,559 --> 00:12:06,480 Speaker 2: we are starting to get into the more like spearmint 204 00:12:06,679 --> 00:12:09,960 Speaker 2: kind of flavoring, you know, of modern toothpaste. We were 205 00:12:10,000 --> 00:12:12,199 Speaker 2: already starting to get that sort of vibe with the 206 00:12:12,280 --> 00:12:16,320 Speaker 2: lavender and bergamont. A Connecticut dentist, a guy named Boy 207 00:12:16,360 --> 00:12:21,400 Speaker 2: of boy these names, Washington Wentworth Sheffield. He gets credit 208 00:12:21,480 --> 00:12:26,040 Speaker 2: for the idea of packing toothpaste into a tube, and 209 00:12:26,080 --> 00:12:28,400 Speaker 2: the rest is history. We can stop here the tube. 210 00:12:28,480 --> 00:12:30,199 Speaker 2: You gotta squeeze it from the end. By the way, 211 00:12:30,679 --> 00:12:31,800 Speaker 2: he's ad from the middle. 212 00:12:31,960 --> 00:12:35,120 Speaker 1: Yeah, the ADA is cutting into the show right now. 213 00:12:35,880 --> 00:12:38,840 Speaker 1: That's the American Dental Association. And I want to bring 214 00:12:38,920 --> 00:12:43,120 Speaker 1: up we used one of my favorite US idiomatic phrases. 215 00:12:43,440 --> 00:12:47,760 Speaker 1: Nine out of ten dentists. I have this deep mythos 216 00:12:47,760 --> 00:12:51,120 Speaker 1: to my head about the renegade tenth dentist. I want 217 00:12:51,160 --> 00:12:53,920 Speaker 1: to write a guy story. Yeah, he's the he's the 218 00:12:53,960 --> 00:12:56,040 Speaker 1: guy who beat me your backs. He's the guy on 219 00:12:56,160 --> 00:13:02,120 Speaker 1: every survey who says no toothpaste, Yeah, eat. 220 00:13:02,040 --> 00:13:07,320 Speaker 2: Sugar before bed. He's a real maverick. He'shannon. Yeah, he's 221 00:13:07,320 --> 00:13:08,320 Speaker 2: an anti hero. 222 00:13:08,600 --> 00:13:13,440 Speaker 1: But before this tube innovation, which was actually pretty huge, 223 00:13:14,240 --> 00:13:18,360 Speaker 1: a lot of people made toothpaste at home to save money. 224 00:13:18,600 --> 00:13:21,240 Speaker 1: And when they bought it in say the old general 225 00:13:21,360 --> 00:13:26,839 Speaker 1: store prior to the eighteen eighties, they were getting little pots, 226 00:13:26,880 --> 00:13:29,480 Speaker 1: like little almost like you would see a glass jar 227 00:13:29,559 --> 00:13:33,160 Speaker 1: of yogurt at the store, or paper boxes. 228 00:13:32,880 --> 00:13:35,800 Speaker 2: One hundred percent. And I maybe imagine that different stores 229 00:13:36,200 --> 00:13:38,960 Speaker 2: and early pharmacies in the way that. You know, early 230 00:13:39,000 --> 00:13:41,880 Speaker 2: pharmacies would actually mix up the medicine on site. You know, 231 00:13:41,960 --> 00:13:43,679 Speaker 2: That's why I like the mortar and pestle is sort 232 00:13:43,679 --> 00:13:45,720 Speaker 2: of a symbol of that that some of these would 233 00:13:45,720 --> 00:13:49,800 Speaker 2: be sort of house versions, right, Yeah, like these, these 234 00:13:49,920 --> 00:13:51,599 Speaker 2: these tooth creams. 235 00:13:51,880 --> 00:13:57,760 Speaker 1: And we have an embarrassing, yet overall positive story to 236 00:13:57,800 --> 00:14:02,560 Speaker 1: tell you about American history. Everything we described in the 237 00:14:02,679 --> 00:14:05,800 Speaker 1: eighteen hundreds, when we look at the US, it only 238 00:14:05,840 --> 00:14:11,000 Speaker 1: applied to a pretty small demographic of Americans. Most people 239 00:14:11,120 --> 00:14:15,000 Speaker 1: did not brush their teeth until a brilliant American businessman 240 00:14:15,120 --> 00:14:19,320 Speaker 1: named Claude C. Hopkins starts talking to an old buddy 241 00:14:19,360 --> 00:14:23,200 Speaker 1: of his, and his buddy had created a minty, frothy 242 00:14:23,360 --> 00:14:27,280 Speaker 1: toothpaste that didn't taste bad, no burnt snail shells. He 243 00:14:27,400 --> 00:14:33,200 Speaker 1: called it pepsident. And Hopkins is a marketing guy, right, 244 00:14:33,280 --> 00:14:36,040 Speaker 1: He's not the guy who invents pepsident. He's the guy 245 00:14:36,120 --> 00:14:41,960 Speaker 1: who normalizes brushing your teeth. So he launches on these 246 00:14:42,000 --> 00:14:54,080 Speaker 1: Brens esque advertising campaigns, and they see results in more 247 00:14:54,080 --> 00:14:58,520 Speaker 1: and more polls. The average American is saying, yeah, I 248 00:14:58,600 --> 00:15:02,000 Speaker 1: brush my teeth. It's kind of like popularizing bathing. Back 249 00:15:02,040 --> 00:15:02,520 Speaker 1: in the day. 250 00:15:02,960 --> 00:15:05,040 Speaker 2: It really is, And it's so interesting to think of 251 00:15:05,080 --> 00:15:08,200 Speaker 2: a time where like the humble toothbrush and toothpaste were 252 00:15:08,360 --> 00:15:11,560 Speaker 2: like almost a novelty. He started to have like influencer 253 00:15:11,680 --> 00:15:16,280 Speaker 2: type screaming about their pepsident smiles. And can I just 254 00:15:16,320 --> 00:15:19,400 Speaker 2: say too, Ben that I love early marketing and early 255 00:15:19,520 --> 00:15:22,640 Speaker 2: kind of product placement type stuff with like the Craft's 256 00:15:22,880 --> 00:15:28,200 Speaker 2: radio theater or whatever. That's exactly right be the Colgate Hour. 257 00:15:28,440 --> 00:15:32,640 Speaker 2: But the term pep was so popular. I love pep. 258 00:15:32,800 --> 00:15:34,560 Speaker 2: I mean, has nothing to do with what we're talking 259 00:15:34,560 --> 00:15:37,240 Speaker 2: about here, but the idea that this would maybe give 260 00:15:37,280 --> 00:15:39,600 Speaker 2: you pep. I wouldn't be surprised if that was part 261 00:15:39,600 --> 00:15:40,920 Speaker 2: of the marketing, Oh. 262 00:15:40,760 --> 00:15:44,440 Speaker 1: One hundred percent right, give you that famous pepsiden smile. 263 00:15:45,240 --> 00:15:50,600 Speaker 1: And pepsident is this brilliant bit of language because it 264 00:15:50,720 --> 00:15:55,080 Speaker 1: implies something, but it does not promise anything. Right, So 265 00:15:56,320 --> 00:15:59,680 Speaker 1: Hopkins is figuring out a little bit of background on 266 00:15:59,680 --> 00:16:03,640 Speaker 1: the smart He's figuring out how to promote pepsidens normalize 267 00:16:03,680 --> 00:16:08,360 Speaker 1: brushing one's teeth, And he says, Okay, I'm not a dentist, 268 00:16:08,600 --> 00:16:10,160 Speaker 1: but I've got to find a way to make the 269 00:16:10,240 --> 00:16:12,560 Speaker 1: case to the American people. So I can make a 270 00:16:12,560 --> 00:16:16,320 Speaker 1: lot of money, and it is autobiography. He would later 271 00:16:16,400 --> 00:16:19,840 Speaker 1: write about how he sat down with a pile of 272 00:16:19,960 --> 00:16:24,120 Speaker 1: dental textbooks, the textbooks that kids have to study to 273 00:16:24,160 --> 00:16:27,840 Speaker 1: become dentists, and in the middle of one book, he says, 274 00:16:27,920 --> 00:16:30,800 Speaker 1: I found a reference to the musin plaques on teeth, 275 00:16:31,080 --> 00:16:33,480 Speaker 1: which I afterwards called the film. And this gave me 276 00:16:33,480 --> 00:16:37,680 Speaker 1: an appealing idea. I said, I'll advertise toothpaste as a 277 00:16:37,760 --> 00:16:42,160 Speaker 1: creator of beauty. And that's what they're That's what he 278 00:16:42,200 --> 00:16:48,400 Speaker 1: starts arguing for. It's not health necessarily, it's vanity. Why 279 00:16:48,480 --> 00:16:52,080 Speaker 1: don't why don't you give yourself a bright, shiny smile 280 00:16:52,280 --> 00:16:55,120 Speaker 1: like the Shirley Temples and the Clark Gables and all 281 00:16:55,160 --> 00:16:56,720 Speaker 1: the other folks on the big screen. 282 00:16:57,080 --> 00:17:00,080 Speaker 2: Yeah, run your tongue across your teeth and feel that 283 00:17:00,160 --> 00:17:03,880 Speaker 2: icky film. That is the stuff that makes your teeth 284 00:17:03,960 --> 00:17:07,080 Speaker 2: look a little bit off color. And he said in 285 00:17:07,119 --> 00:17:11,440 Speaker 2: the marketing campaign invites decay. This is back in the 286 00:17:11,520 --> 00:17:14,080 Speaker 2: day where you didn't necessarily need a ton of scientific 287 00:17:14,160 --> 00:17:15,560 Speaker 2: backing to make claims like this. 288 00:17:16,400 --> 00:17:20,120 Speaker 1: Yeah, nine out of ten dentists recommend camel cigarettes. 289 00:17:20,240 --> 00:17:22,520 Speaker 2: They did. That's not a joke. I know, I know, 290 00:17:23,200 --> 00:17:26,119 Speaker 2: it's a thing. Some even would argue or make the 291 00:17:26,240 --> 00:17:29,720 Speaker 2: claim that cigarettes, certain brands of cigarettes were good for you, 292 00:17:29,880 --> 00:17:31,000 Speaker 2: were good for your teeth. 293 00:17:31,280 --> 00:17:35,399 Speaker 1: Yeah, ever, relaxing for you know whatever, sound scientific but 294 00:17:35,560 --> 00:17:40,600 Speaker 1: is not scientific. Relaxing for the constitution, freshening of the lungs, 295 00:17:40,640 --> 00:17:41,400 Speaker 1: which is near were. 296 00:17:41,480 --> 00:17:43,399 Speaker 2: Enough the opposite of what cigarettes do. 297 00:17:43,880 --> 00:17:47,480 Speaker 1: But this is another mind blower. All of these things 298 00:17:47,520 --> 00:17:50,639 Speaker 1: that we just described, again, in the history of toothpaste, 299 00:17:51,000 --> 00:17:53,800 Speaker 1: they did not have fluoride. That didn't come along until 300 00:17:53,840 --> 00:17:57,080 Speaker 1: after World War Two in nineteen fifty five. 301 00:17:57,400 --> 00:18:01,680 Speaker 2: So in nineteen fifty five we see Test launching their 302 00:18:01,800 --> 00:18:06,920 Speaker 2: product line with the first toothpaste containing fluoride, which did 303 00:18:07,000 --> 00:18:11,359 Speaker 2: have some scientific backing, which in and of itself, because 304 00:18:11,400 --> 00:18:13,960 Speaker 2: of the lack of it, was like a huge marketing point. 305 00:18:14,160 --> 00:18:18,119 Speaker 2: I would say research had shown that this material was 306 00:18:18,119 --> 00:18:22,639 Speaker 2: the substance, was in fact effective in reducing cavities. And 307 00:18:22,760 --> 00:18:28,320 Speaker 2: of course we know Norman Rockwell, painter of Americana, literal 308 00:18:28,600 --> 00:18:33,720 Speaker 2: inventor of the visual reference to the American Dream, did 309 00:18:33,800 --> 00:18:38,840 Speaker 2: illustrate those early crest ads featuring young people keep boys 310 00:18:38,840 --> 00:18:43,160 Speaker 2: and girls, families hanging out, having a good time living 311 00:18:43,160 --> 00:18:47,960 Speaker 2: that American dream and parroting the tagline, look, mom, no cavities. 312 00:18:48,560 --> 00:18:54,200 Speaker 1: Yeah, perfect stuff, right, and an amazing painter my opinion, 313 00:18:54,440 --> 00:18:57,480 Speaker 1: I just enjoyed, agreed the way he paints a story. 314 00:18:57,640 --> 00:19:00,920 Speaker 2: You could argue it's propaganda, though much is Oh, I'm 315 00:19:00,920 --> 00:19:02,800 Speaker 2: not arguing that is just a fact. 316 00:19:03,320 --> 00:19:09,440 Speaker 1: But we do know that floridation has been considered controversial 317 00:19:09,640 --> 00:19:12,520 Speaker 1: in certain parts of the world and at points in time, 318 00:19:12,680 --> 00:19:18,360 Speaker 1: but the overall science teaches us that fluoride in toothpaste 319 00:19:18,520 --> 00:19:21,000 Speaker 1: is a good thing. You know, and you can trace 320 00:19:21,640 --> 00:19:25,879 Speaker 1: rates of tooth decay in places or in populations that 321 00:19:25,960 --> 00:19:27,840 Speaker 1: don't have floridated toothpaste. 322 00:19:28,080 --> 00:19:31,199 Speaker 2: Yeah, and many municipalities around the country and around the 323 00:19:31,200 --> 00:19:36,159 Speaker 2: world do still floridate there drinking water supply. And another 324 00:19:36,200 --> 00:19:40,560 Speaker 2: thing that's under fire is that practice, with Robert F. 325 00:19:40,640 --> 00:19:45,680 Speaker 2: Kennedy having some real hot takes on floridation and perhaps 326 00:19:45,720 --> 00:19:50,960 Speaker 2: I think some pretty lacking scientifically claims about other knock 327 00:19:51,040 --> 00:19:53,000 Speaker 2: on effects if I'm not mistaken. 328 00:19:53,160 --> 00:19:56,399 Speaker 1: Right, I don't want to be too too political. I 329 00:19:56,400 --> 00:20:00,720 Speaker 1: think that is a quintessential example of how off people 330 00:20:00,760 --> 00:20:04,040 Speaker 1: can be when they never admit that they're wrong. And 331 00:20:04,160 --> 00:20:08,359 Speaker 1: no one has ever called them on the progressively crazier things. 332 00:20:08,400 --> 00:20:10,560 Speaker 2: They say, yeah, for sure. I mean I just say, 333 00:20:10,600 --> 00:20:13,480 Speaker 2: you know, we know that floride has been controversial for 334 00:20:13,600 --> 00:20:16,119 Speaker 2: a long time. This isn't like a new thing. So 335 00:20:16,160 --> 00:20:18,800 Speaker 2: I guess that gets us a modern day. So why 336 00:20:18,800 --> 00:20:23,600 Speaker 2: don't we move on to another facet fixture of the 337 00:20:23,680 --> 00:20:29,080 Speaker 2: morning ritual, the humble deodorant stick yor perhaps deodorant spray. 338 00:20:29,600 --> 00:20:32,320 Speaker 2: And when you start looking into that, you start looking 339 00:20:32,440 --> 00:20:36,560 Speaker 2: further back and realizing that things like perfume are the 340 00:20:36,640 --> 00:20:40,439 Speaker 2: predecessor of like a chemical agent that actually reduces sweat. 341 00:20:40,720 --> 00:20:44,000 Speaker 2: Initially everything was about masking the stink. 342 00:20:44,160 --> 00:20:47,359 Speaker 1: Right, Yeah, Like I was saying in part one, the 343 00:20:47,480 --> 00:20:50,200 Speaker 1: first thing you would notice as a time traveler, depending 344 00:20:50,240 --> 00:20:52,439 Speaker 1: on how far back you went, is that the past 345 00:20:52,560 --> 00:20:53,400 Speaker 1: is stinky. 346 00:20:53,359 --> 00:20:55,920 Speaker 2: Yes, so yeah, it's come up many times in the 347 00:20:56,040 --> 00:20:57,000 Speaker 2: show and others. 348 00:20:57,280 --> 00:21:02,119 Speaker 1: Essential oils are one of the earliest forms of masking 349 00:21:02,280 --> 00:21:05,720 Speaker 1: an odor, right, And from there we get perfume. Or 350 00:21:05,760 --> 00:21:08,840 Speaker 1: you were out in the woods and you smell a 351 00:21:08,960 --> 00:21:11,560 Speaker 1: beautiful flower and you wonder, how could I smell like 352 00:21:11,680 --> 00:21:13,160 Speaker 1: that instead of like bo? 353 00:21:13,840 --> 00:21:16,639 Speaker 2: But instead you smell sort of like that mixed with bo. 354 00:21:17,200 --> 00:21:22,399 Speaker 1: Right, Like how hospitals have a lemon scented sanitizer, but 355 00:21:22,480 --> 00:21:23,680 Speaker 1: you smell what's under there. 356 00:21:23,960 --> 00:21:24,160 Speaker 2: Sure. 357 00:21:24,240 --> 00:21:27,679 Speaker 1: Due in more recent history, we started to see that 358 00:21:28,160 --> 00:21:32,480 Speaker 1: people would take absorbent fabric and kind of sponge under 359 00:21:32,520 --> 00:21:35,800 Speaker 1: their arms so that it didn't soak through their clothes. 360 00:21:35,800 --> 00:21:38,560 Speaker 1: And then we see talcum powder, then the discovery or 361 00:21:38,560 --> 00:21:42,359 Speaker 1: creation of baking soda. These were all precursors to modern 362 00:21:42,440 --> 00:21:46,320 Speaker 1: day deodorant, and some deodorants still have baking soda or 363 00:21:46,400 --> 00:21:50,159 Speaker 1: talcum powder or others sent agents to mask a smell. 364 00:21:50,200 --> 00:21:52,960 Speaker 2: But not mistaken. Arm and Hammer has their own line 365 00:21:52,960 --> 00:21:53,840 Speaker 2: of toothpaste. 366 00:21:54,119 --> 00:21:58,480 Speaker 1: Yes, yeah, as well, Look they took the baking soda 367 00:21:58,560 --> 00:22:02,120 Speaker 1: train and figured out how to put it into everything totally. Yeah. 368 00:22:02,160 --> 00:22:04,159 Speaker 2: Yeah. And then to be fair, making soda is a 369 00:22:04,200 --> 00:22:06,239 Speaker 2: great odor absorber, Like if you put it like an 370 00:22:06,280 --> 00:22:08,120 Speaker 2: open thing of baking soda in your fridge, it helps 371 00:22:08,160 --> 00:22:10,880 Speaker 2: cut down on weird fridge smells. It's a pretty interesting 372 00:22:11,040 --> 00:22:14,360 Speaker 2: substance that is pretty you know, useful in a lot 373 00:22:14,359 --> 00:22:18,600 Speaker 2: of different ways. The earliest forms of deodorant we start 374 00:22:18,600 --> 00:22:22,480 Speaker 2: to see emerging around two thousand BC in Mesopotamia, which 375 00:22:22,480 --> 00:22:25,760 Speaker 2: it would be modern day Iraq, where people started to 376 00:22:25,880 --> 00:22:30,320 Speaker 2: use aromatic remedies that included natural ingredients like oils and 377 00:22:30,400 --> 00:22:33,879 Speaker 2: resins in order to of course mask that smell of 378 00:22:34,000 --> 00:22:40,320 Speaker 2: body odor. They were often applied during a morning bathing routine. 379 00:22:40,520 --> 00:22:44,399 Speaker 1: Yeah. The ancient Egyptians also were again first to the 380 00:22:44,440 --> 00:22:48,720 Speaker 1: game in a lot of ways here, possibly because they 381 00:22:48,720 --> 00:22:51,480 Speaker 1: were just such an ancient society, so they were the 382 00:22:51,520 --> 00:22:55,800 Speaker 1: first to the post outside of Mesopotamia. They used a 383 00:22:55,840 --> 00:23:01,119 Speaker 1: blend of natural ingredients, scented oils, incense, all to you know, 384 00:23:01,320 --> 00:23:05,760 Speaker 1: mask the smell of living in a punishing desert climate. 385 00:23:06,800 --> 00:23:12,320 Speaker 1: Cleopatra was always historically renowned as a beautiful public figure, 386 00:23:12,760 --> 00:23:17,560 Speaker 1: and part of her beauty was her hygiene. She used 387 00:23:17,560 --> 00:23:22,840 Speaker 1: her own perfumed claims for these purposes, oils and sense. 388 00:23:23,359 --> 00:23:27,760 Speaker 1: This also transferred over to ancient Greece. The Greeks always 389 00:23:27,800 --> 00:23:31,480 Speaker 1: took inspiration from the Egyptians, just like with bathing, right, 390 00:23:31,760 --> 00:23:34,840 Speaker 1: just like with soap, and they started putting in a 391 00:23:34,960 --> 00:23:39,280 Speaker 1: nice little smell in their grooming routine that continues on today. 392 00:23:39,440 --> 00:23:42,000 Speaker 1: I like little sprits of something which just makes you 393 00:23:42,040 --> 00:23:42,720 Speaker 1: feel good. 394 00:23:42,560 --> 00:23:45,920 Speaker 2: You know, I love it. Yeah, And my middle age, 395 00:23:45,960 --> 00:23:49,399 Speaker 2: I have become a lot more interested in colognes and 396 00:23:49,480 --> 00:23:51,760 Speaker 2: things and try to have some classy ones, nothing too 397 00:23:52,160 --> 00:23:54,399 Speaker 2: acrid or over the top. But I also really like 398 00:23:54,440 --> 00:23:58,600 Speaker 2: a little rose water missed, you know, and like it's refreshing. 399 00:23:58,720 --> 00:24:00,480 Speaker 2: You spray it in your face, closed your eyes and 400 00:24:00,560 --> 00:24:03,680 Speaker 2: kind of missed yourself and it really does feel super nice. 401 00:24:03,760 --> 00:24:04,480 Speaker 2: So I get that. 402 00:24:05,520 --> 00:24:08,399 Speaker 1: Yeah, And one of my favorite quotes about klone for 403 00:24:08,440 --> 00:24:13,200 Speaker 1: anybody considering getting into that game or perfume is cologne 404 00:24:13,320 --> 00:24:18,159 Speaker 1: must be discovered, never announced. Yeah, or also a dabble doom. 405 00:24:24,840 --> 00:24:28,040 Speaker 1: The Romans said a dab will not do them. They 406 00:24:28,080 --> 00:24:31,679 Speaker 1: took personal hygiene almost to a different level. No, they 407 00:24:31,720 --> 00:24:32,800 Speaker 1: wanted to go extra with it. 408 00:24:32,880 --> 00:24:33,359 Speaker 2: No, I know. 409 00:24:33,720 --> 00:24:36,280 Speaker 1: They already had the bath houses, and then they started 410 00:24:36,320 --> 00:24:40,840 Speaker 1: adding a koutraumol there, festooning it with fragrant oils herbs 411 00:24:40,840 --> 00:24:45,119 Speaker 1: and perfuming the waters, which is an interesting thing. You know. 412 00:24:45,200 --> 00:24:48,680 Speaker 1: I've been to Onsen's, I've been to bathhouses before. Perfumed 413 00:24:48,800 --> 00:24:52,000 Speaker 1: water is not something I have too much experience with. 414 00:24:52,200 --> 00:24:55,840 Speaker 2: No, No, nor I do know. Though. A carryover I 415 00:24:55,840 --> 00:25:00,520 Speaker 2: guess from this period of Egyptian sense would be the 416 00:25:00,520 --> 00:25:05,919 Speaker 2: the much wrapped about Egyptian musk. I guess it's a 417 00:25:05,960 --> 00:25:09,040 Speaker 2: sense you can get like. It's also an incense, popular incense. 418 00:25:09,080 --> 00:25:11,640 Speaker 2: But I think it is in a Wu Tang lyric 419 00:25:11,680 --> 00:25:14,359 Speaker 2: where they say something is fly like Egyptian musk. 420 00:25:16,359 --> 00:25:21,879 Speaker 1: I believe you, because they're just fantastic with their strangely 421 00:25:21,960 --> 00:25:25,879 Speaker 1: specific references. You know what I mean. I'm going to 422 00:25:25,920 --> 00:25:27,800 Speaker 1: have to find that lyric and listen to that song. 423 00:25:28,440 --> 00:25:31,640 Speaker 1: They made this mixture. The Romans, not Wu Tang, made 424 00:25:31,640 --> 00:25:36,440 Speaker 1: this mixture they called ungeons, which was charcoal, animal fat, 425 00:25:36,520 --> 00:25:40,440 Speaker 1: scented oil, so kind of like scented soap, basically as 426 00:25:40,440 --> 00:25:42,639 Speaker 1: a paste, and they applied it to the body the 427 00:25:42,680 --> 00:25:46,360 Speaker 1: way you would apply to the odorant. Today, however, the 428 00:25:46,400 --> 00:25:51,200 Speaker 1: world is still divided on what should be considered a 429 00:25:51,280 --> 00:25:56,000 Speaker 1: hygienic or uncomfortable body odor. In the US here where 430 00:25:56,040 --> 00:26:01,680 Speaker 1: we often record this show, it's it's considered a social 431 00:26:01,800 --> 00:26:05,439 Speaker 1: faux paws to have very loud bo right, and you 432 00:26:05,520 --> 00:26:08,200 Speaker 1: hate getting stuck on the train or stuck in an 433 00:26:08,240 --> 00:26:11,439 Speaker 1: elevator or any other enclosed space with someone who just 434 00:26:11,520 --> 00:26:14,240 Speaker 1: smells like they need to clean themselves up. 435 00:26:14,760 --> 00:26:18,040 Speaker 2: Part of it for New Yorkers in particular, have or 436 00:26:18,280 --> 00:26:20,880 Speaker 2: and on just New Yorkers but anyone that is relying 437 00:26:20,960 --> 00:26:27,000 Speaker 2: on close quarter public transit bo is a real triggers say, 438 00:26:27,160 --> 00:26:29,639 Speaker 2: it's not great. In the best of times, when you 439 00:26:29,640 --> 00:26:33,399 Speaker 2: were crowded into a subway car or like an l 440 00:26:33,440 --> 00:26:36,240 Speaker 2: train and someone's like holding on to that little little 441 00:26:36,240 --> 00:26:40,359 Speaker 2: strap on the ceiling fully exposed pit, you do not 442 00:26:40,520 --> 00:26:43,760 Speaker 2: want there to be a green wafting fumes coming from that, 443 00:26:43,880 --> 00:26:46,480 Speaker 2: like in a bugs bunny cart. It's it's egregious. 444 00:26:46,640 --> 00:26:51,560 Speaker 1: It's just it's the old factory version of having music 445 00:26:51,880 --> 00:26:55,280 Speaker 1: or a phone conversation going without headphones, you know what 446 00:26:55,359 --> 00:26:59,200 Speaker 1: I mean. It's just I feel like not everybody comes 447 00:26:59,200 --> 00:27:04,320 Speaker 1: from the same, sir, circumstances. But the ability to bathe 448 00:27:04,600 --> 00:27:08,959 Speaker 1: and the ability to find deodorant or relatively, you know, 449 00:27:09,080 --> 00:27:09,920 Speaker 1: that's a low bar. 450 00:27:10,280 --> 00:27:11,800 Speaker 2: It's a low bar of soap right there. 451 00:27:12,760 --> 00:27:16,439 Speaker 1: Yeah, it's got to be at least here in the West, 452 00:27:16,600 --> 00:27:21,680 Speaker 1: at least. Part of it is these huge, continuing marketing campaigns, 453 00:27:21,760 --> 00:27:24,919 Speaker 1: right and that's why we'll have more of our hippie 454 00:27:25,080 --> 00:27:29,560 Speaker 1: esque friends saying, well, why can't people just smell like people? 455 00:27:29,640 --> 00:27:32,399 Speaker 1: You know, you guys are so programmed. Everybody's got to 456 00:27:32,400 --> 00:27:35,240 Speaker 1: smell like elder flowers. And aluminum. 457 00:27:35,320 --> 00:27:37,960 Speaker 2: That is funny. Yeah, I love the scent of aluminum. 458 00:27:38,000 --> 00:27:40,000 Speaker 2: We'll get into aluminum, by the way, because that is 459 00:27:40,040 --> 00:27:43,760 Speaker 2: a problematic additive of certain types of deodorant, and there's 460 00:27:43,840 --> 00:27:47,000 Speaker 2: sort of a holistic backlash against some of that, let's 461 00:27:47,040 --> 00:27:50,440 Speaker 2: just say, and maybe some of those less chemically products 462 00:27:50,640 --> 00:27:52,680 Speaker 2: they don't quite work as well, and you do sort 463 00:27:52,720 --> 00:27:55,800 Speaker 2: of return back to the masking over actually dealing with 464 00:27:55,880 --> 00:27:57,200 Speaker 2: the issue situation. 465 00:27:58,760 --> 00:28:02,520 Speaker 1: Now, after all the ancient history, it is not until 466 00:28:02,600 --> 00:28:07,240 Speaker 1: eighteen eighty eight that the first commercial deodorant debuts. It 467 00:28:07,359 --> 00:28:10,320 Speaker 1: is called mum and this happens just a few years 468 00:28:10,280 --> 00:28:13,560 Speaker 1: of the word after the toothpaste stuff. Right, So the 469 00:28:13,680 --> 00:28:18,639 Speaker 1: early form of deodorant came in. It was like a 470 00:28:18,680 --> 00:28:22,399 Speaker 1: wax pasty thing in a metal tin made of zinc 471 00:28:22,440 --> 00:28:27,760 Speaker 1: oxide and then other natural ingredients, stabilizers, you know, things 472 00:28:27,760 --> 00:28:32,280 Speaker 1: for the texture and this cream. Because of that zinc oxide, 473 00:28:32,400 --> 00:28:36,720 Speaker 1: it was able to not just mask your sweat, but 474 00:28:36,920 --> 00:28:41,160 Speaker 1: it was able to eradicate some of the bacteria on 475 00:28:41,200 --> 00:28:44,440 Speaker 1: your skin, and your bacteria is what's making a lot 476 00:28:44,480 --> 00:28:45,920 Speaker 1: of those foul smells. 477 00:28:46,280 --> 00:28:50,240 Speaker 2: Although one might argue some of these early methods of 478 00:28:50,320 --> 00:28:55,080 Speaker 2: anti perse rent weren't the best because they were using 479 00:28:55,160 --> 00:28:58,560 Speaker 2: aluminum salts, which did prevent sweating, but they did so 480 00:28:58,760 --> 00:29:03,280 Speaker 2: by clogging pores, which doesn't sound good. I don't think 481 00:29:03,320 --> 00:29:06,680 Speaker 2: that's good. This is in nineteen o three with ever 482 00:29:06,880 --> 00:29:10,520 Speaker 2: dry No every dry right, like ever dry better? 483 00:29:10,600 --> 00:29:14,440 Speaker 1: Personally, I like ever dry better. It's a cleaner word, actually. 484 00:29:14,160 --> 00:29:16,320 Speaker 2: But every dry doesn't really roll off the tongue. 485 00:29:16,480 --> 00:29:19,680 Speaker 1: I like that point though about aluminum salts because it's 486 00:29:19,800 --> 00:29:23,520 Speaker 1: kind of like saying, oh, someone is breathing too loud, 487 00:29:23,600 --> 00:29:26,040 Speaker 1: so let's shut their nose and take their mouths. 488 00:29:26,480 --> 00:29:31,080 Speaker 2: Problem solve. You do need some breatheability in the skin 489 00:29:31,240 --> 00:29:35,000 Speaker 2: in the underarm, and clogged pores can lead to some 490 00:29:35,240 --> 00:29:38,760 Speaker 2: negative knock on consequences. I believe you can even get 491 00:29:38,800 --> 00:29:41,360 Speaker 2: like infections and stuff if you have too much, you know, 492 00:29:41,520 --> 00:29:46,280 Speaker 2: clogged pores. AnyWho, in nineteen ten in Cincinnati, Ohio, which, 493 00:29:46,320 --> 00:29:49,040 Speaker 2: by the way, we may have talked about the Cincinnati 494 00:29:49,120 --> 00:29:53,360 Speaker 2: I found out many years ago was a big jingle town, 495 00:29:53,800 --> 00:29:56,280 Speaker 2: was a big advertising town, and a lot of like 496 00:29:56,440 --> 00:30:00,960 Speaker 2: jingle writing took place in Cincinnati. To an appropriate mention, 497 00:30:01,360 --> 00:30:05,080 Speaker 2: So the unique combo of a surgeon and his school 498 00:30:05,160 --> 00:30:09,760 Speaker 2: aged daughter as well as a bible salesman, former door 499 00:30:09,800 --> 00:30:12,160 Speaker 2: to door bible salesman, because that used to be a thing. 500 00:30:13,000 --> 00:30:16,600 Speaker 2: All coalesced and you know, sounds like a what is 501 00:30:16,640 --> 00:30:19,160 Speaker 2: it like a walk into a bar kind of joke, 502 00:30:20,000 --> 00:30:21,880 Speaker 2: but they all coalesced and came together to lay the 503 00:30:21,880 --> 00:30:25,280 Speaker 2: foundations of what is now an eighteen billion dollar industry. 504 00:30:26,040 --> 00:30:30,600 Speaker 1: Yeah, this is a guy named doctor Abraham D. Murphy, 505 00:30:30,880 --> 00:30:35,120 Speaker 1: and he is in an operating room pretty often because 506 00:30:35,160 --> 00:30:38,640 Speaker 1: he's a doctor. In the early nineteen hundreds, this guy 507 00:30:39,000 --> 00:30:41,880 Speaker 1: is a bit of a renaissance man. So in addition 508 00:30:41,920 --> 00:30:46,760 Speaker 1: to being a crackerjack doctor, he invents a liquid substance 509 00:30:46,880 --> 00:30:49,840 Speaker 1: that helps keep his hands free of sweat in the 510 00:30:49,880 --> 00:30:52,800 Speaker 1: oar and his daughter we mentioned just a second ago. 511 00:30:52,880 --> 00:30:57,120 Speaker 1: Her name is Edna. She tries this liquid anti perspirate 512 00:30:57,360 --> 00:31:00,440 Speaker 1: thing to stop you from sweating on her arm pits, 513 00:31:00,600 --> 00:31:03,720 Speaker 1: and she says, hey, not only are my pits finally dry? 514 00:31:04,080 --> 00:31:06,040 Speaker 1: I'm sorry now, I don't mean to paint you as 515 00:31:06,040 --> 00:31:09,840 Speaker 1: though you're some sweat ridden child. But she says, uh, 516 00:31:10,200 --> 00:31:12,000 Speaker 1: you know, my uh, it's a good. 517 00:31:11,800 --> 00:31:17,120 Speaker 2: Insult, right sweat ridden? Yeah, assults of injury for sure. 518 00:31:17,880 --> 00:31:21,120 Speaker 1: So she says, not only does this dry out my pits, 519 00:31:21,160 --> 00:31:26,440 Speaker 1: but also it helps address bo smells body odor smells, 520 00:31:26,800 --> 00:31:28,120 Speaker 1: and they named it. 521 00:31:29,080 --> 00:31:35,200 Speaker 2: Odor no oh no, isn't odo ban also a thing 522 00:31:35,760 --> 00:31:38,280 Speaker 2: Odo Ban, I want to say, is a spray to 523 00:31:39,000 --> 00:31:44,080 Speaker 2: for for like furniture. It's an odor absorber, odo ban theodoriser. 524 00:31:44,240 --> 00:31:49,160 Speaker 2: It's more of a chemical product for pet solutions to say, right, 525 00:31:49,760 --> 00:31:51,600 Speaker 2: which I think is great and also just sounds like 526 00:31:51,640 --> 00:31:54,720 Speaker 2: one of those old timey brands Odo ban. We have 527 00:31:55,080 --> 00:32:01,760 Speaker 2: Odo oh no? Right? Odor? Oh no? Odor oh no. 528 00:32:01,920 --> 00:32:04,760 Speaker 2: It's just fun to say. You're like, oh no, it's 529 00:32:04,800 --> 00:32:07,720 Speaker 2: more fun. Sorry, we're rewriting advertising history here. 530 00:32:07,760 --> 00:32:10,400 Speaker 1: But I feel like it sounds like, uh, it would 531 00:32:10,400 --> 00:32:13,240 Speaker 1: be a great episode of Deep Space nine. Odo oh 532 00:32:13,280 --> 00:32:15,480 Speaker 1: no for you, that's for you. 533 00:32:15,560 --> 00:32:18,920 Speaker 2: Max and her cousin Yoko No Yoko. 534 00:32:18,680 --> 00:32:22,080 Speaker 3: Oh no, it'd be uh. It would definitely be an 535 00:32:22,160 --> 00:32:24,360 Speaker 3: Odo and Corek episode, but not the one where they 536 00:32:24,400 --> 00:32:26,040 Speaker 3: have to climb up on a mountain because that one's 537 00:32:26,120 --> 00:32:26,640 Speaker 3: really sweat. 538 00:32:26,760 --> 00:32:28,280 Speaker 2: Odo is a character. Yeah. 539 00:32:28,280 --> 00:32:31,920 Speaker 1: Odo is a shifting character from beyond the wormhole. 540 00:32:32,120 --> 00:32:36,440 Speaker 2: He's crazy, one of the local characters in Star Trek history. Fair. Yeah, 541 00:32:36,520 --> 00:32:40,440 Speaker 2: it's hot take for Max, it's dick at all. 542 00:32:40,560 --> 00:32:45,120 Speaker 3: Okay, wow, not everyone, not everyone loves him, but everyone 543 00:32:45,120 --> 00:32:47,600 Speaker 3: can everyone can agree that he's a. 544 00:32:47,400 --> 00:32:49,000 Speaker 2: Really good character, really compelling. 545 00:32:49,640 --> 00:32:51,840 Speaker 3: Renee Autobate. I can never get his last name. 546 00:32:51,840 --> 00:32:52,400 Speaker 2: It is complicated. 547 00:32:52,440 --> 00:32:53,600 Speaker 3: But he had been acting for he was in his 548 00:32:53,680 --> 00:32:55,920 Speaker 3: seventies I think, or maybe sixties when he did Odo. 549 00:32:56,040 --> 00:32:57,760 Speaker 2: He was a very good actor. Uh. 550 00:32:57,880 --> 00:33:01,000 Speaker 3: He passed away I think twenty nineteen, right after the 551 00:33:01,040 --> 00:33:04,480 Speaker 3: documentary came out. The documentary is also amazing. Our future 552 00:33:04,480 --> 00:33:08,840 Speaker 3: Max is back or recorded one for that flossing bit earlier. 553 00:33:08,880 --> 00:33:10,600 Speaker 3: So how hard is it to put a second addendum 554 00:33:10,680 --> 00:33:13,560 Speaker 3: in here? The beauties of being the producer? 555 00:33:13,800 --> 00:33:14,720 Speaker 2: So I looked it up. 556 00:33:14,760 --> 00:33:20,480 Speaker 3: It's pronounced Renee ober Jenois, Renee ober Jennoi. Apologies because 557 00:33:20,480 --> 00:33:24,040 Speaker 3: I know I'm not nailing the pronunciation perfectly. His first 558 00:33:24,320 --> 00:33:27,200 Speaker 3: credit roll, according to IMDb, was from nineteen seventy where 559 00:33:27,240 --> 00:33:30,600 Speaker 3: he played father John m'kayhee on an episode of Mesh. 560 00:33:30,720 --> 00:33:34,000 Speaker 3: He's also in seventy three episodes of Boston Legal along 561 00:33:34,040 --> 00:33:38,400 Speaker 3: with fellow star trek Alum William Shatner. He did pass 562 00:33:38,400 --> 00:33:40,640 Speaker 3: away in twenty nineteen at the age seventy nine. And 563 00:33:40,800 --> 00:33:44,040 Speaker 3: you know, Noel just said, oh, hot taker, right there, No, 564 00:33:44,120 --> 00:33:47,520 Speaker 3: not at all. According to IGN, he is the seventh 565 00:33:47,560 --> 00:33:50,520 Speaker 3: best character in Star Trek history, while the rap has 566 00:33:50,600 --> 00:33:52,840 Speaker 3: him as eighth. And you may be saying, oh, that's 567 00:33:52,840 --> 00:33:55,920 Speaker 3: not so high. He's behind like people like Data McCoy, 568 00:33:56,480 --> 00:34:01,640 Speaker 3: Cisco Spock, Jean Luke, Ricard Kirk, big names, so very popular, 569 00:34:22,640 --> 00:34:22,920 Speaker 3: r I. 570 00:34:23,120 --> 00:34:24,040 Speaker 2: P Odo. 571 00:34:24,560 --> 00:34:30,400 Speaker 1: So the issue with is that it's so fun. 572 00:34:31,760 --> 00:34:37,520 Speaker 2: Oh wait, if you say that's better, that's better than Odon, 573 00:34:37,880 --> 00:34:39,719 Speaker 2: you just gotta do the it's it's all. It's all 574 00:34:39,719 --> 00:34:40,520 Speaker 2: in how you. 575 00:34:40,440 --> 00:34:47,719 Speaker 1: Say it's Yeah, it's got a good that what it 576 00:34:47,760 --> 00:34:49,720 Speaker 1: reminds me of that toast of lented. 577 00:34:50,120 --> 00:34:53,200 Speaker 2: Yes, yes, there's only something. No, there's a lot of 578 00:34:53,200 --> 00:34:56,160 Speaker 2: ways emphasize. So, okay. 579 00:34:57,360 --> 00:35:02,560 Speaker 1: Is not perfect. It irritates the skin, especially if you 580 00:35:02,680 --> 00:35:06,799 Speaker 1: use it regularly, and because of the acidic aluminum that 581 00:35:06,840 --> 00:35:09,800 Speaker 1: we've been teasing here, it can also damage your clothing. 582 00:35:09,960 --> 00:35:11,359 Speaker 1: This stuff is hardcore. 583 00:35:11,920 --> 00:35:14,800 Speaker 2: So then we've got another chemist, this one I believe 584 00:35:14,880 --> 00:35:18,680 Speaker 2: from France, entering the Chat in nineteen forty. To help 585 00:35:18,719 --> 00:35:22,080 Speaker 2: out with this problem. He filed a patent for a 586 00:35:22,280 --> 00:35:27,960 Speaker 2: what's called a buffered antiperspirant stop beet with the. 587 00:35:28,440 --> 00:35:36,080 Speaker 1: French ending ette exactly. This resolves that excessive acidity problem 588 00:35:36,520 --> 00:35:41,719 Speaker 1: by combining anti perspirant with a soluble nitrile, which is 589 00:35:41,840 --> 00:35:43,120 Speaker 1: not as bad as it sounds. 590 00:35:43,400 --> 00:35:47,600 Speaker 2: Now it's soluble. You don't want it to be insoluble. Right, 591 00:35:47,800 --> 00:35:50,040 Speaker 2: it's soluble. That means that it well, I don't know, 592 00:35:50,320 --> 00:35:51,000 Speaker 2: I'm just talking. 593 00:35:52,719 --> 00:35:56,120 Speaker 1: So it's after World War two. This is a huge 594 00:35:56,280 --> 00:36:01,440 Speaker 1: time for American progress and for American consumerism because. 595 00:36:01,200 --> 00:36:03,640 Speaker 2: A lot of those innovations get accelerated due to a 596 00:36:03,719 --> 00:36:05,799 Speaker 2: war effort, and then that stuff sort of trickles down 597 00:36:05,920 --> 00:36:08,400 Speaker 2: into normal, polite society. Right. 598 00:36:08,640 --> 00:36:13,000 Speaker 1: Yeah, aerosol spray is an excellent example of that. This 599 00:36:13,200 --> 00:36:16,680 Speaker 1: is a technology that came from the military, and now 600 00:36:16,760 --> 00:36:19,880 Speaker 1: people are saying aerosol spray is a new and convenient 601 00:36:20,000 --> 00:36:23,680 Speaker 1: way to apply deodorant. History would prove people started using 602 00:36:23,840 --> 00:36:28,400 Speaker 1: aerosol spray for almost everything through the fifties and sixties 603 00:36:28,480 --> 00:36:29,160 Speaker 1: and even today. 604 00:36:29,520 --> 00:36:35,239 Speaker 2: Yeah, but all those CFC's really led to the depopularization 605 00:36:35,480 --> 00:36:38,200 Speaker 2: of aerosols of all kinds. And I would argue that 606 00:36:38,880 --> 00:36:41,239 Speaker 2: there certainly are I see it every now and again 607 00:36:41,320 --> 00:36:44,040 Speaker 2: in a hair salon, but typically things are more like 608 00:36:45,680 --> 00:36:48,200 Speaker 2: would you call them palmdes or you know, or pumps, 609 00:36:48,600 --> 00:36:52,320 Speaker 2: pumps exactly more like a spritz rather than the aerosol 610 00:36:52,360 --> 00:36:56,920 Speaker 2: because in nineteen seventy seven, the FDA banned aluminums or conium, 611 00:36:56,960 --> 00:37:00,960 Speaker 2: which is the active ingredient in aerosols, over safety concerns 612 00:37:01,000 --> 00:37:04,160 Speaker 2: and also of course the EPA raising concerns of those 613 00:37:04,200 --> 00:37:09,320 Speaker 2: CFC propellants used in aerosols causing depletion in our precious 614 00:37:09,440 --> 00:37:10,319 Speaker 2: ozone layer. 615 00:37:10,880 --> 00:37:13,160 Speaker 1: And this is where we can give you some good news, folks. 616 00:37:13,640 --> 00:37:19,440 Speaker 1: In addition to the invention of roll on deodorant and 617 00:37:19,840 --> 00:37:24,640 Speaker 1: the rise and fall of aerosol technology, we've seen real 618 00:37:24,800 --> 00:37:29,319 Speaker 1: positive results from banning aluminum zirconium. 619 00:37:29,840 --> 00:37:31,520 Speaker 2: Like heals itself a little bit done it. 620 00:37:33,320 --> 00:37:38,520 Speaker 1: As of September twenty twenty four, the United Nations found 621 00:37:38,560 --> 00:37:42,360 Speaker 1: the ozone layer is well on track for a full recovery. 622 00:37:42,560 --> 00:37:45,200 Speaker 2: So go team, And not to be political, but just 623 00:37:45,280 --> 00:37:46,680 Speaker 2: do you want to point out that there are some 624 00:37:48,000 --> 00:37:51,759 Speaker 2: qualities to this progress that may well be reversed due 625 00:37:51,800 --> 00:37:57,480 Speaker 2: to some not particularly environmentally friendly policies of various governments 626 00:37:57,640 --> 00:37:59,800 Speaker 2: across the world, not just here in the United. 627 00:37:59,760 --> 00:38:03,520 Speaker 1: Yet it goes back and forth, right and we see 628 00:38:04,080 --> 00:38:09,239 Speaker 1: various cultural shifts. It's just it's tough to get you know, 629 00:38:09,400 --> 00:38:12,600 Speaker 1: even twelve people to agree on something. So getting a 630 00:38:12,719 --> 00:38:17,719 Speaker 1: billion people to forego convenience or fore go profit in 631 00:38:17,840 --> 00:38:20,040 Speaker 1: pursuit of the greater good, that's always going to be. 632 00:38:20,080 --> 00:38:23,160 Speaker 2: A tall milkshake. It's tough. Yeah, especially you know, in 633 00:38:23,239 --> 00:38:25,640 Speaker 2: a in a country and a society where a kind 634 00:38:25,640 --> 00:38:27,439 Speaker 2: of profit is sort of the name of the game, 635 00:38:27,520 --> 00:38:31,000 Speaker 2: and a year over year growth is not just you know, 636 00:38:31,200 --> 00:38:33,040 Speaker 2: a suggestion, it's an expectation. 637 00:38:33,480 --> 00:38:38,000 Speaker 1: Check out our earlier episode, which unfortunately still holds up 638 00:38:38,400 --> 00:38:42,960 Speaker 1: on how the how the US started moving away from 639 00:38:43,040 --> 00:38:45,920 Speaker 1: the term citizen and started calling people consumers. 640 00:38:46,120 --> 00:38:48,400 Speaker 2: Oh that is a fun episode. I totally forgot about that, 641 00:38:48,480 --> 00:38:51,719 Speaker 2: and it really ties into this whole marketing aspect of 642 00:38:51,880 --> 00:38:55,560 Speaker 2: history that we're always on about. And with that we 643 00:38:55,719 --> 00:38:57,920 Speaker 2: have we have war that we want to get to. 644 00:38:58,320 --> 00:39:01,200 Speaker 2: We do starting with aerosol. We could have gotten into hairspray, 645 00:39:01,360 --> 00:39:04,000 Speaker 2: of course, which we teased a little bit, and palmaids 646 00:39:04,040 --> 00:39:07,719 Speaker 2: and various you know, natural remedies for that. But honestly, Ben, 647 00:39:07,760 --> 00:39:09,960 Speaker 2: I think Jeff really went over and above on this one, 648 00:39:10,080 --> 00:39:13,160 Speaker 2: and really the hair stuff is kind of its own thing. 649 00:39:13,520 --> 00:39:15,919 Speaker 2: You know, we can maybe do a history of hairstyling 650 00:39:16,040 --> 00:39:18,440 Speaker 2: and haircuts and hair products, right. 651 00:39:18,840 --> 00:39:23,719 Speaker 1: Especially the ridiculous versions of what people put in their hair, 652 00:39:24,239 --> 00:39:29,560 Speaker 1: either in good faith attempts for better health, or for 653 00:39:30,120 --> 00:39:34,560 Speaker 1: vanity or for spiritual purposes. The story's pretty wild, and 654 00:39:34,640 --> 00:39:37,480 Speaker 1: we can't wait for you to join us on that journey. 655 00:39:37,880 --> 00:39:40,560 Speaker 1: For now, we're going to call it a day. We're 656 00:39:40,600 --> 00:39:44,400 Speaker 1: going to go participate in our brushing, but not overbrushing, 657 00:39:44,800 --> 00:39:46,560 Speaker 1: right so well. 658 00:39:46,680 --> 00:39:48,640 Speaker 2: Also, don't put too much pressure, don't use to it. 659 00:39:48,640 --> 00:39:50,560 Speaker 2: That's one thing I like about my electric toothbrush. It 660 00:39:50,640 --> 00:39:53,080 Speaker 2: tells you when you're pushing too hard, and it also 661 00:39:53,200 --> 00:39:55,880 Speaker 2: vibrates periodically to let you know when to move on 662 00:39:56,000 --> 00:39:56,880 Speaker 2: to the next quadrant. 663 00:39:57,200 --> 00:40:01,359 Speaker 1: Also, don't use too much toothpase. Remember when you see 664 00:40:01,480 --> 00:40:05,600 Speaker 1: ads for toothpaste, that huge s shaped dollup they put 665 00:40:05,640 --> 00:40:09,360 Speaker 1: on there, that's not dolphin and that's just by like 666 00:40:09,600 --> 00:40:12,080 Speaker 1: they make money when you over use toothpaste. 667 00:40:12,120 --> 00:40:14,640 Speaker 2: But also like food styling and that kind of styling, 668 00:40:14,800 --> 00:40:17,160 Speaker 2: like what you're looking at there is some sort of 669 00:40:17,360 --> 00:40:20,120 Speaker 2: polyurethane like you know, folm or something. 670 00:40:21,160 --> 00:40:23,840 Speaker 1: Yeah, And so with that we want to give a 671 00:40:23,920 --> 00:40:26,919 Speaker 1: big thanks and shout out to our super producer mister 672 00:40:27,000 --> 00:40:31,320 Speaker 1: Max Williams, our research associate for this episode, Jeff Factor 673 00:40:31,480 --> 00:40:37,160 Speaker 1: G Bartlett, and then of course aj Bahama's Jacobs. I wonder, yeah, 674 00:40:37,280 --> 00:40:39,840 Speaker 1: I'm still wondering if he if he saved a morning 675 00:40:39,960 --> 00:40:43,520 Speaker 1: routine from his year of living constitutionally. 676 00:40:42,800 --> 00:40:45,239 Speaker 2: We wouldn't they have used like charcoal too. We haven't 677 00:40:45,239 --> 00:40:49,120 Speaker 2: really talked about activated charcoal have base, which is becoming 678 00:40:49,200 --> 00:40:51,520 Speaker 2: kind of trendy now, but it does strike me as 679 00:40:51,600 --> 00:40:54,120 Speaker 2: maybe something that they would have used in olden times 680 00:40:54,200 --> 00:40:56,359 Speaker 2: to still brush their teeth with charcoal. It's a real 681 00:40:56,440 --> 00:40:59,600 Speaker 2: interesting way to take a really freaky selfie with your 682 00:40:59,600 --> 00:41:01,080 Speaker 2: teeth thought blacked out. Yeah. 683 00:41:01,160 --> 00:41:04,320 Speaker 1: We also didn't talk about just the aesthetics of some 684 00:41:04,680 --> 00:41:07,800 Speaker 1: tooth treatments that people used in the past, like that 685 00:41:07,960 --> 00:41:10,920 Speaker 1: period of time in Japan where was considered attractive for 686 00:41:11,000 --> 00:41:12,640 Speaker 1: women to out their teeth blacked. 687 00:41:12,400 --> 00:41:16,520 Speaker 2: Out, and we could also lead that into things like 688 00:41:16,680 --> 00:41:20,640 Speaker 2: grill culture. Yeah, and what's the word, I guess you 689 00:41:20,719 --> 00:41:22,400 Speaker 2: could say aesthetic dentistry. 690 00:41:22,840 --> 00:41:26,719 Speaker 1: Aesthetic dentistry, Oh, yeah, like when people are bejeweling their 691 00:41:26,760 --> 00:41:28,680 Speaker 1: teeth now timporarily. 692 00:41:28,440 --> 00:41:31,360 Speaker 2: Apparently Kanye has gone insane because of the affection that 693 00:41:31,440 --> 00:41:32,760 Speaker 2: he got from his grill piece. 694 00:41:33,560 --> 00:41:37,040 Speaker 1: That's one of the theories, Ed. One of our theories 695 00:41:37,239 --> 00:41:40,240 Speaker 1: is that you will join us very soon for another 696 00:41:40,360 --> 00:41:41,600 Speaker 1: episode in the future. 697 00:41:41,840 --> 00:41:43,680 Speaker 2: Who else do we need to thank here at the end? 698 00:41:43,760 --> 00:41:46,239 Speaker 2: They Oh, obviously we got to think Chris frosciotis and 699 00:41:46,280 --> 00:41:49,240 Speaker 2: he's Jeff Coates here in spirit. Jonathan Strickland, the Quizzer. 700 00:41:49,280 --> 00:41:52,160 Speaker 2: You already thanked the puzzler A J. Mohamas. I'm Ben. 701 00:41:52,360 --> 00:41:56,440 Speaker 2: Thanks to you, buddy, Thanks to you, Buckaroo. We'll see 702 00:41:56,440 --> 00:42:06,200 Speaker 2: you next time, folks. For more podcasts from iHeartRadio, visit 703 00:42:06,239 --> 00:42:09,360 Speaker 2: the iHeartRadio app, Apple Podcasts, or wherever you listen to 704 00:42:09,400 --> 00:42:10,320 Speaker 2: your favorite shows.