Speaker 1: Kabbooms.
Speaker 2: If you thought four hours a day, twelve hundred minutes
Speaker 2: a week was enough, think again. He's the last remnants
Speaker 2: of the Old Republic, a soul fashion of fairness. He
Speaker 2: treats crackheads in the ghetto gutter the same as the
Speaker 2: rich pill poppers in the penthouse.
Speaker 1: Wow.
Speaker 2: The Clearinghouse of Hot takes break free for something special.
Speaker 2: The Fifth Hour with Ben Maller starts right now in
Speaker 2: the air everywhere.
Speaker 1: The Fifth Hour with Me, Ben Maler and Danny G.
Speaker 1: The Weekend starts right now. Happy Friday is the nineteenth
Speaker 1: day of September. Just a few hours ago, I got
Speaker 1: done with the overnight show and here we are back
Speaker 1: in the podcast studio. Danny G Radio will join me
Speaker 1: at some point over the weekend. But on this podcast,
Speaker 1: The Friday Spectacular, we have Hello, Yellow Sugary Lollipop, and
Speaker 1: who knows what else, But we start with this. It
Speaker 1: is National Tradesman Day. That's right, National Tradesman Day celebrated
Speaker 1: the third Friday of September every year. It's relatively new.
Speaker 1: I brought this up because having met a number of
Speaker 1: you at various meet and greets over the years in
Speaker 1: different parts of the country. A number of you have
Speaker 1: worked in the trades you have right, whether you could
Speaker 1: be anything from a carpenter like just Josh, you're in
Speaker 1: the building maintenance, world, plumbing, electricity, any of that stuff,
Speaker 1: and the trades are are massive. I think I would
Speaker 1: have done okay in that if I'd learned a skill,
Speaker 1: obviously other than talking about sports. But listen, the great
Speaker 1: thing about the tradesmen, as you guys know, you don't
Speaker 1: really think about it much until you need them, and
Speaker 1: it would be almost impossible, if not impossible, to have
Speaker 1: a high quality of life without a bunch of tradesmen.
Speaker 1: Which is interesting because I did see the stat that
Speaker 1: this is not the fun fact, by the way, but
Speaker 1: I did you see a stat that one new tradesman
Speaker 1: comes into the profession for three old ones, meaning that
Speaker 1: every time three tradesmen retire from their profession, only one
Speaker 1: new one joins the forces. That is a supply shortage situation.
Speaker 1: And according to a recent study from the Hudson Institute,
Speaker 1: which I am not sure what that is, but they
Speaker 1: I saw this study and they said that the way
Speaker 1: things are going, barring some kind of change, there will
Speaker 1: be a shortage of tradesmen by twenty fifty, so that's
Speaker 1: a generation from now there will be not enough tradesmen
Speaker 1: in the world. And there's been this debate, but is
Speaker 1: it good for your health to be in the trades
Speaker 1: and whatnot. However, based on the fact that a lot
Speaker 1: of us have set jobs that we're sitting around, we're
Speaker 1: sitting at desk, I sit in the radio studio all night,
Speaker 1: that you're not moving, you're not getting your blood flowing.
Speaker 1: That actually, as opposed to those type of jobs, seditary jobs,
Speaker 1: that if you're in the trades, you're actually healthier because
Speaker 1: you're constantly moving your body around, your muscles, your joints,
Speaker 1: all that stuff. And I had some friends of mine
Speaker 1: that got into the trades and they've made good money,
Speaker 1: they've had consistent employment, and the only things they've complained
Speaker 1: about sometimes they are having to work on the holidays
Speaker 1: because if you're a plumber and somebody's toilet gets clogged
Speaker 1: or something like that on Christmas, who you're gonna call?
Speaker 1: Gonna call a plumber and all that. But anyway, so
Speaker 1: celebrate National Tradesman Day today. And the fun fact, the
Speaker 1: fun fact on National Tradesmen's Day, going back to the
Speaker 1: Middle Ages, Is it true that when you were a
Speaker 1: barber in the Middle Ages, not only were you a barber,
Speaker 1: but you also provided your service as a doctor to
Speaker 1: the lower class, the lower social class, the poor people
Speaker 1: who could not afford to go to an actual Middle
Speaker 1: Ages doctor, so they had aches and pains. The barber
Speaker 1: turned out to be the doctor. Sounds like something that
Speaker 1: Doc Mike out of Chicago would do. Now, on that note,
Speaker 1: we turned the page and a story that I was
Speaker 1: debating whether or not to share with you. I ultimately
Speaker 1: determined that that what happened to me this week is
Speaker 1: both educational and also perfect for this format because you,
Speaker 1: by listening to the Fifth Hour, are p one your
Speaker 1: next level. There's a lot of people. We do very
Speaker 1: well on the Overnight Show. There's a lot of people
Speaker 1: that listen, but a lot of the people listen just
Speaker 1: because we happen to be on at that time. Right,
Speaker 1: you have to go out of your way to find
Speaker 1: this podcast, right, the Fifth Hour podcast. It is promoted
Speaker 1: on the Overnight Show. We do promote it, but you
Speaker 1: have to go out of your way to find it.
Speaker 1: And you've done that. So it's story time on the
Speaker 1: Fifth Hour. Let me tell you about fasting. Now I
Speaker 1: have discovered it is not for whims. It's for lunatics,
Speaker 1: is what it's what it's for. So for many years
Speaker 1: now I have practiced innerminute fasting. You may know that
Speaker 1: if you've listened to these podcasts, you know I've talked
Speaker 1: about my life choices when it comes to that kind
Speaker 1: of thing. So for the most part, the way it
Speaker 1: works is one meal a day. Sometimes I will skip
Speaker 1: a day and I will stretch out the fast from
Speaker 1: say twenty three hours or twenty four hours. I will
Speaker 1: go to forty eight hours, sometimes even longer than that,
Speaker 1: and I would go without food. Is my personal Michigas.
Speaker 1: As my grandfather would say. It's it's kind of like
Speaker 1: rooting for the Clippers in the nineties or collecting ticket
Speaker 1: stubs from UC Irvine with a guy named Billy Mulligan
Speaker 1: who is the coach from their basketball games. You do
Speaker 1: it because it makes sense only to you, and that's
Speaker 1: why you do it. So this week, this week, though,
Speaker 1: the routine betrayed me. So my lovely wife and I
Speaker 1: we went out to a rare for US rare for
Speaker 1: US meal. Since I usually cook, I like futson around
Speaker 1: in the kitchen and so one of us will make
Speaker 1: it easy as me. But we'll make food and end
Speaker 1: up eating at home. Let's say six days a week,
Speaker 1: maybe go out once a week. And so we went
Speaker 1: to one of our favorite spots. It's a local spot,
Speaker 1: kind of a kind of a place that serves chicken
Speaker 1: fingers and pastromi fries. My kind of place, My kind
Speaker 1: of place that's soul food. It's so indulgent that if
Speaker 1: you had an offensive line or a sumo wrestling outfit,
Speaker 1: they would enjoy the food. They would enjoy. It's heavy food. It's,
Speaker 1: like I said, soul food. It's fried in memory and regret.
Speaker 1: So I broke my fast. I had been fasting for
Speaker 1: roughly forty eight hours, and I broke my fast with
Speaker 1: some gusto, some razzle dazzle. I gobbled down my delicious
Speaker 1: chicken fingers with the honey mustard, the barbecue and the
Speaker 1: house sauce, which is kind of like a Thousand Island
Speaker 1: type thing. So I hate that. I think Spacoli would approve.
Speaker 1: I hugged the wife goodbye as she went to work. Waddled,
Speaker 1: I waddled like a penguin out to the parking lot,
Speaker 1: to the mal ormobile, thinking was it worth it? Was
Speaker 1: it worth it? And see, I had ad home because
Speaker 1: I had to prepare for the Ben Mahler Show, and
Speaker 1: it takes a lot of time needed to prepare the monologues.
Speaker 1: There's bullet points that go into that, and I have
Speaker 1: to find things that I'm interested in. So then my
Speaker 1: stomach whispered back as I was settling in for the
Speaker 1: relatively short drive back to the Malor mansion, and the
Speaker 1: stomach whispered, oh you think so, huh okay. Now by
Speaker 1: the time I hit the road, that whisper had become
Speaker 1: a primal scream. And this restaurant's about ten minutes from
Speaker 1: the Malor Mansion, and yet I felt like I was
Speaker 1: carrying a live hand grenade in my gut. You ever
Speaker 1: had that, We've all had that, right, you've had that.
Speaker 1: I've had it before. I haven't had in a while.
Speaker 1: Now you should know, and maybe you do that roughly
Speaker 1: five or six years ago. I think it was six
Speaker 1: years ago. Now, I had my gallbladder removed. Yeah, Now,
Speaker 1: if you've had that happen, you know this. If not,
Speaker 1: if you lived long enough and eat fried food, that's
Speaker 1: going to happen. So it changes the way the machinery
Speaker 1: works in the body. Your body keeps score. Why would
Speaker 1: your body keep score? And the thing about it, it's
Speaker 1: a little trickerations because the body waits for the exact
Speaker 1: wrong time to remind you, and then all of a sudden,
Speaker 1: it is Dante's inferno. We are talking death con one
Speaker 1: as a gastro intestinal emergency situation. So keep in mind,
Speaker 1: I have a ten minute drive. I was staring down
Speaker 1: a red light parade, one after another after another, like
Speaker 1: rush hour in midtown Manhattan, a sea of red, a
Speaker 1: red sea. So now I'm doing inventory. I got what
Speaker 1: appears to be a gastro intestinal hand grenade in my
Speaker 1: stomach that is fertilized. I've got a good amount of
Speaker 1: time to go. And I did the malth and it
Speaker 1: wrote back in my head, no chance, in that little
Speaker 1: cartoon bubble them above my head. No chance. So now
Speaker 1: this becomes a two minute drill, but not not a
Speaker 1: two minute drill that you might think is going to
Speaker 1: be successful, because this is a two minute drill, except
Speaker 1: the quarterback had no timeouts. It was a pouring rainstorm.
Speaker 1: The quarterback also had two left feet, and the clock
Speaker 1: was mocking the quarterback. So I end up making it.
Speaker 1: I said about ten minutes, but I made it about
Speaker 1: eight minutes in and it was a couple of minutes
Speaker 1: from the Malor mansion. And suddenly, imagine the US Space program,
Speaker 1: NASA counting down five four, three two one. We have
Speaker 1: lift off. We have lift off. Apollo eleven has blasted
Speaker 1: off into space. Now, in my case, it wasn't a
Speaker 1: P eleven. It was kaboom. Let's just say, in that moment,
Speaker 1: I became a Cleveland Browns fan. In that moment, I
Speaker 1: became a Cleveland Browns fan. The Malormobile was christened in
Speaker 1: brown Town. If you will in Brownston, what can brown
Speaker 1: do for you? Now, for the record, I want to
Speaker 1: clarify this because some of you knuckleheads, like just Josh
Speaker 1: and others. We'll run with this. And I did have
Speaker 1: a famous incident at a park when I was walking
Speaker 1: around getting steps in and totally dropped a bomb on you,
Speaker 1: a poop bomb in a public restroom. That was like
Speaker 1: a crime scene. So this was not that. So I'm
Speaker 1: in the car. I mentioned kaboom. The Malomobile was disheveled,
Speaker 1: but for the record, it was technically not poop. This
Speaker 1: was Billy Ruben I am told is the term it's yellow,
Speaker 1: hello yellow, definitely not mellow yellow. It is not mellow yellow.
Speaker 1: It was Mana Zuma's revenge or in this case, Malar's revenge.
Speaker 1: We'll rebrand it Malar's revenge or put the highlight of
Speaker 1: their Malard's gut punch. So, in other words, the exact
Speaker 1: kind of technicality that only those of us who are
Speaker 1: middle aged men would cling to when describing our own humiliation.
Speaker 1: So technically, not poop is a phrase that could serve
Speaker 1: as an epithet for many things here that have gone
Speaker 1: on around this time and maybe my generation anyway. So
Speaker 1: the good news is, and this is the most important
Speaker 1: part to me, This is the most important part, because
Speaker 1: when we had five four three two one, we have
Speaker 1: lift off, we have lift off of Apollo eleven or
Speaker 1: in this case, you know what. So I was worried.
Speaker 1: Oh my god, I mean, this is this is a lot.
Speaker 1: There's a lot going on, and the car is going
Speaker 1: to be destroyed. I gotta use the car to I
Speaker 1: have a long drive. It's gonna stink, it's gonna be terrible.
Speaker 1: This is a nightmare situation. The good news one word
Speaker 1: one word, containment, very important word. Most of the bodily
Speaker 1: oil spill the Exxon Valdis, the Malar Valdis. Most of
Speaker 1: it was captured by the clothing and not the upholstery
Speaker 1: in the car. So this made it a messy, certainly humiliating,
Speaker 1: but survivable. Fumbo rooskate. All right again this I had
Speaker 1: no control at that point. I would have obviously not
Speaker 1: had that happen. I tried to find somewhere to stop
Speaker 1: along the way and the places I was looking to stop.
Speaker 1: By the time I figured out I needed to stop,
Speaker 1: I was not near anywhere to stop. So I did
Speaker 1: make it to the Malor mansion. I parked, and unfortunately,
Speaker 1: much to my disappoint I had to sit there for
Speaker 1: several minutes. It seemed like it was about three hours.
Speaker 1: It was probably only five minutes, but I was waiting
Speaker 1: because there's a kind of a green area, grassy area
Speaker 1: in front of the house, and one of my neighbors
Speaker 1: was walking her dog at the worst possible time. My
Speaker 1: whole plan was, all right, boom, get their park, run
Speaker 1: into the house, and take care of business. Now, keep
Speaker 1: in mind, I don't even know this middle aged woman
Speaker 1: who's my neighbor. I don't know a few of the neighbors,
Speaker 1: but not many. Nevertheless, you cannot make eye contact. In
Speaker 1: that moment. You are covered with shrapnel. Right you have
Speaker 1: been hit with some AMMO and your down range and
Speaker 1: it's just kind of soaking into everything. At this point,
Speaker 1: you can still feel it as you move around. It's
Speaker 1: a big mess. So you wait for the coast to clear.
Speaker 1: And then at that moment, all of a sudden, I realized,
Speaker 1: wait a minute, the path is clear. It's go time. Okay,
Speaker 1: it's go time? Was that me? So then you sprint? Okay,
Speaker 1: you sprint like you sained bolt across the lawn. I
Speaker 1: know Ferg dog's very fast, so he knows that I
Speaker 1: don't know about alf. So I had the laundry situation,
Speaker 1: which was unfortunately a hazmat situation, and then I had
Speaker 1: that on and then I had shame. There was some shame.
Speaker 1: Now the wife was at work, so I didn't have
Speaker 1: to worry about that. I get in the house and
Speaker 1: it was a malor rescue and recovery mission. It was swift.
Speaker 1: I went as fast as I could. The only one
Speaker 1: in the house was my dog, Moxie. Moxie opened her
Speaker 1: eyes and she looked at me in shame. There was
Speaker 1: some shame there. She didn't say anything because she can't talk,
Speaker 1: but my English bulldog Moxie definitely knew something was not
Speaker 1: right and that I was closer to her than I
Speaker 1: was another human being. So the clothes immediately go on
Speaker 1: the washer, all the clothes, everything. I then high tailored
Speaker 1: to the shower. The car has to be cleaned after
Speaker 1: the shower. And indignity, well, dignity is not not easy
Speaker 1: in this. But here's the lesson. All right, here's the
Speaker 1: lesson to my friends, you boys and girls. Fasting is
Speaker 1: kind of like life. This is a weird part of
Speaker 1: aging that and I don't think I'm that old. I
Speaker 1: don't feel that old, although this certainly made me feel older.
Speaker 1: But your body keeps finding new ways to remind you that.
Speaker 1: You might think you are in control, you might think
Speaker 1: you have a choke hold on the game of life,
Speaker 1: but you are not in control. You can be disciplined
Speaker 1: for years. You can control your schedule, fast every day.
Speaker 1: Think you're doing what's right at the time for the
Speaker 1: zeitgeist of the time. But one plate of delicious deep
Speaker 1: fried golden brown chicken fingers and a big bucket of
Speaker 1: pastromi fries. Will remind you that in the end, the
Speaker 1: randomness of life always wins. Right. You can plan the fast,
Speaker 1: you can plan the aftermath of said fast, all of that.
Speaker 1: Clearly I didn't do that properly. My game plan was
Speaker 1: not great. And every so often, when you get to
Speaker 1: the point of life that I'm at here and a
Speaker 1: lot of you guys are at in middle age, your
Speaker 1: body taps you on the shoulder and says, hey, buddy,
Speaker 1: hey about it. Remember me, Yeah, the warranty, it's expired.
Speaker 1: You need a new warranty. And so that was that
Speaker 1: was my very interesting afternoon. And I did not mention
Speaker 1: it on the radio show for obvious reasons. So if
Speaker 1: you hear this, you're listening right now, you're obviously hearing this.
Speaker 1: You're one of the few that have heard the story.
Speaker 1: So it's onward and upward. And next time I have
Speaker 1: a forty eight hour fast, I will remember to not
Speaker 1: eat pastrami fries, chicken, maybe some grilled chicken and some rice,
Speaker 1: and that'll be good. That'll be good. So moving on
Speaker 1: from that, I want to turn the page to the Amazon.
Speaker 1: We go to the Amazon all right, So the Amazon
Speaker 1: I saw this. I was gonna mention it on the
Speaker 1: Overnight Show. I didn't get to it. I wanted to
Speaker 1: bring it up with you here, and I don't know
Speaker 1: if you know exactly what I'm talking about. This is
Speaker 1: not about al Michael's performance last night on The Thrilling,
Speaker 1: Riveting Bill's Dolphins game. It's not about that. So the
Speaker 1: new basketball season is starting soon. Oh, you shouldn't talk
Speaker 1: about the NBA. It's not really about the NBA. It's
Speaker 1: about Amazon. So Amazon is about to jump into the
Speaker 1: deep end of the basketball pool. They are strutting around
Speaker 1: like not peacocks because that's NBC. But they're strutting around
Speaker 1: like the biggest, baddest company in the world, Amazon, and
Speaker 1: they're in bed now with the NBA and they us.
Speaker 1: They had to take the WNBA. Who's watching that crap?
Speaker 1: What's the first thing the big boss, this guy named
Speaker 1: Jay Marine that sounds like a fake name. What's the
Speaker 1: first thing this big boss, j Marine tells us? He
Speaker 1: says the mantra of Amazon NBA coverage, The mantra of
Speaker 1: this outfit is too It's three words, celebrate and educate, period.
Speaker 1: Stop celebrate and educate. Let me repeat that for those
Speaker 1: of you in the back of the room. Celebrate and educate.
Speaker 1: That's the plan for the Amazon Amazon Prime. Now my
Speaker 1: reaction is not three words, it's three letters. O MG
Speaker 1: O MG, as in, oh my god. Now I am
Speaker 1: not great at a lot of things. You might think
Speaker 1: I suck itt radio whatever. However, I have worked in
Speaker 1: the broadcasting business for a long time and that's not
Speaker 1: how I was raised. That was not how I was
Speaker 1: raised in broadcasting, and I don't know anyone else who
Speaker 1: wants that content. To me, that's not broadcasting. When you
Speaker 1: say celebrate and educate, that's not broadcasting. That's the Soviet
Speaker 1: prov the news service is what that is. That's propaganda
Speaker 1: in a stream. Celebrate and educate. That's a kindergarten slogan.
Speaker 1: That's a company picnic where everybody gets a little gold star.
Speaker 1: It's just for showing up. You get a little gold
Speaker 1: star and some potato salad. Congratulations. But I don't like
Speaker 1: potato salad. It's disgusting. Now as I understand it, the
Speaker 1: plan here is, instead of breaking down bad defenses, are
Speaker 1: calling out a star player who mailed it in, because
Speaker 1: God knows that never happens. Instead, what we're gonna get
Speaker 1: is a ten minute package of someone's dog rescue story. Right, Oh,
Speaker 1: he saved his dog from being eaten by a bunch
Speaker 1: of coyotes. The Amazon NBA logo should be a puffer
Speaker 1: fish who says no, who says no. It is sugarcoating,
Speaker 1: is what like? From what I have read again, I've
Speaker 1: read the trades on this. It's Amazon serving you a
Speaker 1: sugary lollipop and telling you it's a cheeseburger and fries. Well,
Speaker 1: I wanted a cheeseburger in fries. You get the sugary lollipop.
Speaker 1: I didn't want the lollipop. I wanted the cheeseburger and fries.
Speaker 1: It doesn't matter. We're serving sugar sugary lollipops. You should
Speaker 1: enjoy the sugary lollipop. It's on sale on Amazon Prime.
Speaker 1: But I wanted a cheeseburger and fries. It doesn't matter.
Speaker 1: Here's my main problem, all right, and listen. I understand
Speaker 1: everyone's different, and I get that. But for the most part,
Speaker 1: viewers are not dumb. Okay, some are, some are, but
Speaker 1: viewers are not dumb. You insult people's intelligence with puff pieces.
Speaker 1: It's like putting on a classic Sugar Loaf record. Don't
Speaker 1: call us, We'll call you. Don't call us, we'll call you.
Speaker 1: And that's what the fans will be humming when they
Speaker 1: tune out. You know, the nonsense. Because the goal you
Speaker 1: put me in charge, you make me the boss. The
Speaker 1: goal should be to entertain and to inform, not to
Speaker 1: sell me a cheesy version of pro basketball where everything
Speaker 1: is sunshine and rainbows, unicorns and the whole thing so
Speaker 1: bull of cherries. You're going against human nature. We're all hardwired,
Speaker 1: all of us. I don't care your gender or your race.
Speaker 1: I don't care about any of that stuff because we're
Speaker 1: all the same. When you peel back all the layers,
Speaker 1: it's human nature. If it bleeds, it leads. As a
Speaker 1: phrase in television news, the reason that is a phrase
Speaker 1: is because people love that crap. They can't get enough
Speaker 1: of that crap and spoiler alert. People love the negative,
Speaker 1: whether it's negative news or a negative story about an athlete,
Speaker 1: and they crave the train wreck, the drama orama, as
Speaker 1: we like to say the flame outs. You have to
Speaker 1: know what the customer wants, and you have to give
Speaker 1: the customer what they want, and that is what drives
Speaker 1: the conversation. Amazon has more than enough money. They have
Speaker 1: plenty of research, market research that they shows us. They
Speaker 1: are aware of the situation. This is not some kind
Speaker 1: of new situation from the Book of Revelations. Sports are
Speaker 1: filled with juicy drama. They just are players who hate coaches,
Speaker 1: coaches who hate the media, media who hate the players,
Speaker 1: and the coaches. And professional sports in particular are about
Speaker 1: the conflict. The star athlete who's more concerned about his
Speaker 1: TikTok than making the jump shot and practicing his jump shot,
Speaker 1: the Matador defense or ela that is a problem. So
Speaker 1: it's about someone. If you're doing it right, it's highlighting
Speaker 1: someone in an NBA game choking in the clutch, leaning
Speaker 1: into load management, or a coach losing the locker room.
Speaker 1: People will tune in for that. They're not going to
Speaker 1: tune in for the marshmallowy stuff. They don't flip on
Speaker 1: a game to hear a bedtime story. Amazon doesn't want
Speaker 1: to show you the warts, the soft underbelly, the screw ups,
Speaker 1: the reality of the game. They want to tuck you
Speaker 1: into bed with a warm glass of milk and a
Speaker 1: bedtime story about how everyone is a winner. You're a winner,
Speaker 1: Little Johnny, You're a winner. It's like Amazon is officially
Speaker 1: smoking the psychedelic rock pipe. The people involved in this
Speaker 1: NBA stuff like totally out of touch on this. And
Speaker 1: you know what this is. It's a kale smoothie. It's
Speaker 1: a kale smoothie with a bit of glitter on top.
Speaker 1: I don't need glitter. I don't want kale either. But
Speaker 1: Amazon thinks it's a party. It tastes like it's disgusting. Meanwhile,
Speaker 1: the fan, what does the fan want? I just want
Speaker 1: to chill out. Most people that consume sports, it's a pastime.
Speaker 1: It's something you do after a long day at work.
Speaker 1: It's something that you do to kind of chill out,
Speaker 1: and you just want to have a beer and some
Speaker 1: hot wings or whatever your jam is. For me, it's
Speaker 1: chicken fingers. You don't want some corporate ted talk about
Speaker 1: celebrating and educating. Celebrating and educating. This isn't broadcasting. It's
Speaker 1: narrow casting and it's marketing, is what it is. It's
Speaker 1: those things. And Amazon just announced to the world that
Speaker 1: they'd rather be what Oprah's book Club than Monday Night
Speaker 1: Basketball or whatever it's going to be now, the other
Speaker 1: conspiracy let me put on my tinfoil hat here. So
Speaker 1: the other conspiracy on this is that the NBA wanted this,
Speaker 1: that this is what the NBA wants, That the Amazon
Speaker 1: people are just file following the marching orders of big Basketball.
Speaker 1: And for a while I have heard from the people
Speaker 1: that I know that work in the NBA that the
Speaker 1: league office and I'm not sure exactly whether it's Adam
Speaker 1: Silver or people below Adam Silver, it doesn't really matter.
Speaker 1: People that live in that Manhattan bubble bubble that work
Speaker 1: in the in the NBA league offices have long been
Speaker 1: bothered by what they deem a negative cloud that covers
Speaker 1: the NBA, that they don't celebrate. They don't celebrate basketball.
Speaker 1: So when I heard the word celebrate, that was immediately
Speaker 1: an alarm bell that went on, Well, wait a minute.
Speaker 1: That's one of the things that I've heard in the
Speaker 1: feedback I've got. They were very upset with Jeff Van
Speaker 1: Gundy for his criticism of the sport, for his criticism
Speaker 1: of the officiating. He has been exiled. He's on the
Speaker 1: LA Clippers coaching staff. So Van Gundy is an example
Speaker 1: of that. They also, despite being tremendously popular, have issues
Speaker 1: with Charles Barkley and Shaquill O'Neal and the whole shocking
Speaker 1: of fool mocking some of the players and Charles Barkley,
Speaker 1: those guys who are unhinged with their commentary. It does
Speaker 1: rub people wrong and they're bothered. People work for the NBA,
Speaker 1: some of them, again, not all of them. This is
Speaker 1: a small minority, but clearly a vocal minority who have
Speaker 1: been bothered by that presentation of their product. They believe
Speaker 1: that their product is all high and mighty and that
Speaker 1: they should celebrate. That's the celebrate thing. The other concern
Speaker 1: the NBA has is the fan base getting older people
Speaker 1: my age and older that like basketball, and younger people
Speaker 1: only consume the highlights, which is appropriate because we did
Speaker 1: a rant about Adam Silver and his situation where he
Speaker 1: said it's just a highlight sport and then he tried
Speaker 1: to put tried to unring the bell and all that.
Speaker 1: So I bring this up in addition because the perception
Speaker 1: is that Amazon Prime is going to be a younger
Speaker 1: audience and that there'll be people that will click on
Speaker 1: Amazon Prime that aren't basketball fans, and so they want
Speaker 1: the league office wants to educate the people that are
Speaker 1: casuals that are not fully invested, which seems fine in theory,
Speaker 1: but in reality not so good because you're offending your
Speaker 1: base to gain what a few more possible consumers of
Speaker 1: your product, but you're going to upset a larger percentage
Speaker 1: of people that already know the game and don't want
Speaker 1: to be educated like they're in kindergarten and learn the
Speaker 1: ABC's and the one two threes. They already know that stuff.
Speaker 1: They're already aware of that stuff. All right, we'll get
Speaker 1: out on that. Danny should join me at some point.
Speaker 1: We'll have a new podcast on Saturday and a new
Speaker 1: one on Sunday. By the way, before I forget, if
Speaker 1: you want to send an email in I checked the
Speaker 1: other day. I have not checked this morning here on Friday,
Speaker 1: but the other day we were a little slow in
Speaker 1: the email. So if we don't get enough, we will
Speaker 1: not have a mailbag. So if you want to be
Speaker 1: in the mail bag and make sure we have a
Speaker 1: Sunday pod, I mean, we're planning on doing it. We
Speaker 1: have a few, but we usually have a lot more
Speaker 1: than this, so I don't know what happened with the email.
Speaker 1: So hopefully we'll get a few more of you to
Speaker 1: send us an email. Real fifth hour at gmail dot
Speaker 1: com is the email address. That's real fifth hour at
Speaker 1: gmail dot com and just all letters, no numbers. Name
Speaker 1: in city if you want credit, Name in city if
Speaker 1: you want credit, and that is that. Have a wonderful
Speaker 1: rest of your Friday. It's a final Friday. Days of
Speaker 1: a baseball regular season. That's almost over. We got some
Speaker 1: college football today and then the big weekend. We'll cover
Speaker 1: it all as we go forward. But have a great,
Speaker 1: glorious rest of your Friday. We will talk to you
Speaker 1: next time. And as Danny g would say, Asta pasta
Speaker 1: or is it later, skater, Aloha means goodbye riva, don
Speaker 1: jay or bye bye see. That's what Dick and Dayton says.
Speaker 1: Bye bye, gotta murder, I gotta go