1 00:00:11,039 --> 00:00:14,720 Speaker 1: Welcome to the Therapy for Black Girls Podcast, a weekly 2 00:00:14,760 --> 00:00:19,520 Speaker 1: conversation about mental health, personal development, and all the small 3 00:00:19,560 --> 00:00:22,720 Speaker 1: decisions we can make to become the best possible versions 4 00:00:22,720 --> 00:00:26,840 Speaker 1: of ourselves. I'm your host, doctor Joy Hard and Bradford, 5 00:00:27,200 --> 00:00:32,280 Speaker 1: a licensed psychologist in Atlanta, Georgia. For more information or 6 00:00:32,400 --> 00:00:35,800 Speaker 1: to find a therapist in your area, visit our website 7 00:00:35,920 --> 00:00:39,640 Speaker 1: at Therapy for Blackgirls dot com. While I hope you 8 00:00:39,680 --> 00:00:43,680 Speaker 1: love listening to and learning from the podcast, it is 9 00:00:43,720 --> 00:00:46,640 Speaker 1: not meant to be a substitute for a relationship with 10 00:00:46,680 --> 00:00:57,640 Speaker 1: a licensed mental health professional. Hey, y'all, thanks so much 11 00:00:57,640 --> 00:00:59,640 Speaker 1: for joining me for session four or six of the 12 00:00:59,640 --> 00:01:02,800 Speaker 1: Therapy for Black Girls Podcast. We'll get right into our 13 00:01:02,840 --> 00:01:09,560 Speaker 1: conversation after word from our sponsors. Have you heard the 14 00:01:09,600 --> 00:01:13,680 Speaker 1: news Therapy for Black Girls is launching our community on Patreon. 15 00:01:14,280 --> 00:01:17,840 Speaker 1: It's your space to be seen, heard, and understood in 16 00:01:17,880 --> 00:01:21,039 Speaker 1: an even more connected way. We're exciting to bring you 17 00:01:21,080 --> 00:01:24,640 Speaker 1: new segments like so my Therapist said, where we break 18 00:01:24,640 --> 00:01:28,039 Speaker 1: down viral therapy hot takes with real mental health professionals, 19 00:01:28,560 --> 00:01:32,440 Speaker 1: TBG community chats, where we unpack trending pop culture topics 20 00:01:32,480 --> 00:01:35,679 Speaker 1: that have us all in our feelings and opportunities to 21 00:01:35,720 --> 00:01:39,200 Speaker 1: connect with other sisters all over the world. Sign up 22 00:01:39,240 --> 00:01:42,560 Speaker 1: now at Therapy for Blackgirls dot com, slash join Patreon 23 00:01:43,000 --> 00:01:45,480 Speaker 1: for all the details about what we're planning and to 24 00:01:45,520 --> 00:01:47,560 Speaker 1: be the first to know when the doors are open. 25 00:01:48,040 --> 00:01:55,680 Speaker 1: We can't wait to see you inside. Morgan Devon is 26 00:01:55,720 --> 00:02:00,160 Speaker 1: a visionary entrepreneur, strategists, and the powerhouse founder and see 27 00:02:00,400 --> 00:02:04,840 Speaker 1: of Blavity, Inc. A digital media empire dedicated to amplifying 28 00:02:04,840 --> 00:02:07,880 Speaker 1: the voices of black millennials and equipping them with the 29 00:02:07,920 --> 00:02:12,000 Speaker 1: tools to thrive. Over the past decade, she has redefined 30 00:02:12,040 --> 00:02:16,240 Speaker 1: what it means to create economic equity, using storytelling, wealth building, 31 00:02:16,280 --> 00:02:21,359 Speaker 1: and advocacy to uplift underrepresented communities. A trailblazer in media 32 00:02:21,400 --> 00:02:24,840 Speaker 1: in tech, Morgan has secured thirteen million dollars in venture 33 00:02:24,880 --> 00:02:28,960 Speaker 1: capital for Blavity, expanding its influence across news, culture and 34 00:02:29,080 --> 00:02:33,600 Speaker 1: professional development. She's also the force behind Afrotech, one of 35 00:02:33,680 --> 00:02:37,280 Speaker 1: the largest black tech conferences in the nation, fostering innovation 36 00:02:37,520 --> 00:02:41,919 Speaker 1: and generational wealth in the industry. Morgan continues to inspire 37 00:02:41,960 --> 00:02:45,400 Speaker 1: as a mentor, investor, and speaker, and with her new book, 38 00:02:45,480 --> 00:02:49,000 Speaker 1: Rewrite Your Rules, she's guiding professionals to create a bespoke 39 00:02:49,080 --> 00:02:53,600 Speaker 1: frame for their success, one that prioritizes authenticity, ambition, and 40 00:02:53,680 --> 00:02:57,640 Speaker 1: financial empowerment on their own terms. If something resonates with 41 00:02:57,720 --> 00:03:00,720 Speaker 1: you while enjoying our conversation, please yere with us on 42 00:03:00,800 --> 00:03:05,480 Speaker 1: social media using the hashtag TBG in session. Here's our conversation. 43 00:03:09,280 --> 00:03:10,840 Speaker 1: So good to see you again, Morgan. 44 00:03:11,040 --> 00:03:12,119 Speaker 2: It's good to see you too. 45 00:03:12,639 --> 00:03:14,640 Speaker 1: I always like to do a check in with the 46 00:03:14,760 --> 00:03:17,280 Speaker 1: authors because I know what this is, the ramp up 47 00:03:17,400 --> 00:03:20,480 Speaker 1: time must be feeling like, So, how are you doing? 48 00:03:20,600 --> 00:03:22,400 Speaker 1: How are you taking care of yourself? Right now? 49 00:03:22,880 --> 00:03:26,240 Speaker 2: I'm feeling good. I did a rotten bed weekend as 50 00:03:26,320 --> 00:03:29,240 Speaker 2: much as one can with a toddler, and yeah, I 51 00:03:29,280 --> 00:03:31,920 Speaker 2: just spent some time at home chilling before the travel 52 00:03:31,919 --> 00:03:33,680 Speaker 2: schedule gets crazy. 53 00:03:34,000 --> 00:03:37,520 Speaker 1: Mm hmmm, yeah, that's good. That's much needed. So tell 54 00:03:37,560 --> 00:03:40,440 Speaker 1: me about rewrite the rules. At what moment did you 55 00:03:40,560 --> 00:03:42,640 Speaker 1: know I need to write this down and offer it 56 00:03:42,680 --> 00:03:43,280 Speaker 1: to the world. 57 00:03:43,960 --> 00:03:47,960 Speaker 2: From an early age, I felt like all the rules 58 00:03:47,960 --> 00:03:53,600 Speaker 2: and expectations that were put on me four things I 59 00:03:53,640 --> 00:03:56,040 Speaker 2: just wasn't going to follow. Like I was just one 60 00:03:56,040 --> 00:03:57,480 Speaker 2: of those people where it's like you tell me to 61 00:03:57,480 --> 00:04:00,160 Speaker 2: go left, why can't I go right. I'm happy to 62 00:04:00,200 --> 00:04:02,400 Speaker 2: go left, but what's wrong with right? And I think 63 00:04:02,440 --> 00:04:05,680 Speaker 2: that was something that helped me along the way as 64 00:04:05,720 --> 00:04:09,080 Speaker 2: I was like building businesses and buying companies, was this 65 00:04:09,160 --> 00:04:10,680 Speaker 2: idea of like, well, why can't I do it this 66 00:04:10,760 --> 00:04:13,320 Speaker 2: other way? Who says that when you first start a 67 00:04:13,320 --> 00:04:15,600 Speaker 2: company you have to wait ten or fifteen years before 68 00:04:15,640 --> 00:04:19,200 Speaker 2: you acquire another company, Who says that I can't raise money, 69 00:04:19,440 --> 00:04:22,520 Speaker 2: who says that I can't do these things? And I 70 00:04:22,560 --> 00:04:26,200 Speaker 2: think that it just became part of my success criteria 71 00:04:26,279 --> 00:04:29,560 Speaker 2: was being able to say, hmm, if this doesn't work 72 00:04:29,600 --> 00:04:32,880 Speaker 2: for me, then I can just change it. And leading 73 00:04:32,880 --> 00:04:34,480 Speaker 2: into that has been one of the greatest ways that 74 00:04:34,520 --> 00:04:37,159 Speaker 2: I've been able to defy the odds and actually really 75 00:04:37,680 --> 00:04:39,640 Speaker 2: also advise and work with people around me. 76 00:04:40,279 --> 00:04:43,120 Speaker 1: So we had a podcast episode called Shedding the Shoulds, 77 00:04:43,440 --> 00:04:45,919 Speaker 1: and so as I was reading your book, that episode 78 00:04:45,960 --> 00:04:47,840 Speaker 1: came to mind because I think that there are a 79 00:04:47,880 --> 00:04:50,680 Speaker 1: lot of shoes that we have, especially as black women. Right, 80 00:04:51,000 --> 00:04:52,800 Speaker 1: So when you talk about that in your book, what 81 00:04:52,800 --> 00:04:54,479 Speaker 1: are some of the shoods you feel like you have 82 00:04:54,600 --> 00:04:57,800 Speaker 1: had to unlearned and let go of throughout your life? 83 00:04:58,000 --> 00:05:00,360 Speaker 2: So many I mean, I remember the first, this one 84 00:05:00,520 --> 00:05:03,919 Speaker 2: more recently was when I was thinking about moving, so 85 00:05:03,920 --> 00:05:08,160 Speaker 2: I moved from LA and left the big city and 86 00:05:08,320 --> 00:05:11,440 Speaker 2: moved to Nashville, Tennessee. And even to this day, when 87 00:05:11,480 --> 00:05:13,080 Speaker 2: I say, when people are like, oh, you live in 88 00:05:13,080 --> 00:05:14,640 Speaker 2: New York or you live in LA, and I'm like, no, 89 00:05:14,760 --> 00:05:18,720 Speaker 2: I live in Nashville, Tennessee, everyone's like so surprised, because 90 00:05:18,720 --> 00:05:22,120 Speaker 2: there's this perception that in order to be successful you 91 00:05:22,200 --> 00:05:24,440 Speaker 2: have to live on a big coast or in a 92 00:05:24,440 --> 00:05:28,200 Speaker 2: big city, and that if you're not living in one 93 00:05:28,240 --> 00:05:31,000 Speaker 2: of those cities, then you're throttling your success to an 94 00:05:31,040 --> 00:05:35,599 Speaker 2: extent and you're not maximizing your success. And it was 95 00:05:35,600 --> 00:05:38,440 Speaker 2: a bit of an ego hit, like people's initial reactions 96 00:05:38,520 --> 00:05:40,560 Speaker 2: like I wasn't expecting it, And so when I would 97 00:05:40,560 --> 00:05:44,440 Speaker 2: introduce myself, I would find myself saying, but I just 98 00:05:44,480 --> 00:05:46,360 Speaker 2: moved from LA, or like I lived in LA, or 99 00:05:46,360 --> 00:05:49,520 Speaker 2: started my company in California in Silicon Valley, to try 100 00:05:49,520 --> 00:05:52,159 Speaker 2: to provide context that I was relevant. And then over 101 00:05:52,200 --> 00:05:54,360 Speaker 2: time I was like, wait, who gives a shit? Like 102 00:05:54,760 --> 00:05:57,560 Speaker 2: I am successful already, Like I'm already doing the things. 103 00:05:57,640 --> 00:05:59,960 Speaker 2: I own this company, we're growing, we make an MP 104 00:06:00,080 --> 00:06:03,800 Speaker 2: packed every single day. I don't need to justify my 105 00:06:04,120 --> 00:06:11,120 Speaker 2: location as a fully remote company to anybody besides my board. Really, So, 106 00:06:11,720 --> 00:06:14,120 Speaker 2: I think there's been many times in my life that 107 00:06:14,160 --> 00:06:17,400 Speaker 2: I have asked myself, why am I feeling friction? Why 108 00:06:17,440 --> 00:06:22,240 Speaker 2: am I feeling like I am over emphasizing something or 109 00:06:22,480 --> 00:06:26,440 Speaker 2: my brain is overprocessing something, And oftentimes it's a reaction 110 00:06:26,520 --> 00:06:28,800 Speaker 2: to being perceived by somebody else. 111 00:06:29,320 --> 00:06:32,240 Speaker 1: So the book is you are the CEO of a 112 00:06:32,320 --> 00:06:35,480 Speaker 1: huge company, and I think many people will be surprised 113 00:06:35,480 --> 00:06:37,679 Speaker 1: to find that the book is not really just about 114 00:06:37,720 --> 00:06:40,520 Speaker 1: being a CEO in terms of entrepreneurship. You talk about 115 00:06:40,520 --> 00:06:43,080 Speaker 1: it as being the CEO of our lives. So talk 116 00:06:43,080 --> 00:06:44,560 Speaker 1: about some of the things that you feel like you 117 00:06:44,600 --> 00:06:46,800 Speaker 1: have learned in business that you feel like really helped 118 00:06:46,800 --> 00:06:49,600 Speaker 1: translate to other people taking care of themselves in their lives. 119 00:06:49,880 --> 00:06:52,359 Speaker 2: Yeah. I believe everybody should consider themselves the SEE of 120 00:06:52,360 --> 00:06:55,120 Speaker 2: their lives because whether they do or not, they are. 121 00:06:55,440 --> 00:06:58,360 Speaker 2: They are the person who is making the decisions. They're 122 00:06:58,560 --> 00:07:00,919 Speaker 2: managing their own P and L or your profit and 123 00:07:00,920 --> 00:07:03,400 Speaker 2: loss statement, how much money's coming in, how much expenses 124 00:07:03,440 --> 00:07:06,239 Speaker 2: are going out. They're deciding and building the team around 125 00:07:06,279 --> 00:07:08,919 Speaker 2: them and if they're looking for a team or a 126 00:07:09,000 --> 00:07:12,720 Speaker 2: village to help them with their kids, their career. That's 127 00:07:12,760 --> 00:07:16,000 Speaker 2: an organizational chart, whether you like it or not. And 128 00:07:16,440 --> 00:07:19,880 Speaker 2: the more that you can develop a mindset and a 129 00:07:19,920 --> 00:07:23,520 Speaker 2: framework to help you think through Okay, I want to 130 00:07:23,560 --> 00:07:26,960 Speaker 2: quit my job one day. Okay, great, you're clear. Why 131 00:07:26,960 --> 00:07:28,480 Speaker 2: do you want to quit your job? Okay? I want 132 00:07:28,520 --> 00:07:30,920 Speaker 2: to quit my job because I want more freedom. Okay, 133 00:07:31,240 --> 00:07:33,720 Speaker 2: is quitting your job going to actually give you more freedom? 134 00:07:33,800 --> 00:07:38,160 Speaker 2: Let's talk about that going deeper helping people. This book 135 00:07:38,200 --> 00:07:42,520 Speaker 2: is designed to help people think through the question underneath 136 00:07:42,520 --> 00:07:46,520 Speaker 2: the question, and to help them and give them framework 137 00:07:46,680 --> 00:07:50,200 Speaker 2: so they can do that. And what I learned through 138 00:07:50,200 --> 00:07:53,520 Speaker 2: Blavity was I started off with as an entrepreneur where 139 00:07:53,520 --> 00:07:57,960 Speaker 2: my identity was tied to my company. You could literally 140 00:07:57,960 --> 00:08:00,320 Speaker 2: walk down the street in San Francisco and be like hey, 141 00:08:00,360 --> 00:08:03,040 Speaker 2: and I would turn around because that's how much it 142 00:08:03,080 --> 00:08:08,040 Speaker 2: was tied to who I was. And over time I realized, wait, 143 00:08:09,400 --> 00:08:13,120 Speaker 2: there is no end to entrepreneurship. There's no finishing entrepreneurship. 144 00:08:13,120 --> 00:08:15,120 Speaker 2: It's a part of my identity. So I need to 145 00:08:15,120 --> 00:08:17,160 Speaker 2: figure out how I'm going to have a full life. 146 00:08:17,240 --> 00:08:21,160 Speaker 2: A full life full of love and fun and joy 147 00:08:21,320 --> 00:08:25,680 Speaker 2: and not just success at work. And that is really 148 00:08:25,720 --> 00:08:28,480 Speaker 2: where I said, Okay, you got to do something different, 149 00:08:29,120 --> 00:08:31,280 Speaker 2: you got to get off this hamster wheel. For me, 150 00:08:31,360 --> 00:08:34,520 Speaker 2: that looked like finding my life partner, having a family. 151 00:08:34,720 --> 00:08:36,839 Speaker 2: For me, it looks different than what it might look 152 00:08:36,840 --> 00:08:38,320 Speaker 2: like for you or someone else listening to this. 153 00:08:39,040 --> 00:08:40,920 Speaker 1: M hm. Yeah, And it feels like that is kind 154 00:08:40,920 --> 00:08:42,559 Speaker 1: of what we talk about in the book about finding 155 00:08:42,600 --> 00:08:45,520 Speaker 1: your purpose, right, and like really identifying your purpose and 156 00:08:45,520 --> 00:08:47,719 Speaker 1: and not being tied to other people. Right, So your 157 00:08:47,760 --> 00:08:50,559 Speaker 1: identity as a business owner, your identity as a mom 158 00:08:50,679 --> 00:08:52,839 Speaker 1: or a wife, And so I think that that can 159 00:08:52,880 --> 00:08:54,880 Speaker 1: be hard because I think that is kind of what 160 00:08:55,000 --> 00:08:57,000 Speaker 1: many of us are socialized to kind of show up 161 00:08:57,000 --> 00:08:59,559 Speaker 1: as is like this thing. How do you help the 162 00:08:59,640 --> 00:09:02,160 Speaker 1: kind of ease that out, especially because I think it 163 00:09:02,280 --> 00:09:04,600 Speaker 1: is interesting to hear you talk about it like on 164 00:09:04,640 --> 00:09:06,800 Speaker 1: the other side of the success, right. But I think 165 00:09:06,840 --> 00:09:08,360 Speaker 1: a lot of people who will pick this up will 166 00:09:08,400 --> 00:09:10,520 Speaker 1: be young women who are kind of wanting to follow 167 00:09:10,520 --> 00:09:13,000 Speaker 1: in your footsteps and be successful. So what would you 168 00:09:13,040 --> 00:09:15,600 Speaker 1: say to them before they even find themselves needing to 169 00:09:15,640 --> 00:09:17,360 Speaker 1: look back and redo some things? 170 00:09:17,760 --> 00:09:20,920 Speaker 2: Yeah, it's called your purpose principle. It's basically this idea 171 00:09:20,960 --> 00:09:24,560 Speaker 2: that your purpose has to be tied to you. And 172 00:09:24,679 --> 00:09:27,240 Speaker 2: just like you're saying, your purpose can't be for the 173 00:09:27,280 --> 00:09:31,080 Speaker 2: betterment of other people's happiness. It has to be based 174 00:09:31,120 --> 00:09:34,720 Speaker 2: off your intrinsic happiness. So let's take a mom for example. Right, 175 00:09:34,760 --> 00:09:38,200 Speaker 2: there's a lot of women who they're like, I'm a mom. 176 00:09:38,520 --> 00:09:41,199 Speaker 2: That is my thing. Whether you're stay at home mom 177 00:09:41,240 --> 00:09:43,280 Speaker 2: or a working mom, doesn't matter. You're still like, I'm 178 00:09:43,280 --> 00:09:48,480 Speaker 2: a mom and that's part of my identity. And it's like, Okay, yes, 179 00:09:48,720 --> 00:09:52,400 Speaker 2: that is your title, that is your role in parenting, 180 00:09:52,480 --> 00:09:55,679 Speaker 2: is part of your responsibility. But you're more than just 181 00:09:55,800 --> 00:10:00,240 Speaker 2: one thing and mommy it is not a verb. So 182 00:10:00,440 --> 00:10:04,079 Speaker 2: what about being a mom is core to who you are? 183 00:10:04,559 --> 00:10:09,360 Speaker 2: Is it nurturing, is it teaching? Is it wellness and 184 00:10:09,440 --> 00:10:14,040 Speaker 2: care providing? What is it about the title? And I 185 00:10:14,040 --> 00:10:15,840 Speaker 2: think that's what I'm really pushing people in the book 186 00:10:15,880 --> 00:10:18,400 Speaker 2: to consider, is not just the title. It's not just 187 00:10:18,480 --> 00:10:24,320 Speaker 2: ourble wife. It's I enjoy building somebody else up and 188 00:10:24,400 --> 00:10:27,000 Speaker 2: being there for them and listening to them, because it's 189 00:10:27,040 --> 00:10:30,000 Speaker 2: based off your enjoyment. And when you start with that 190 00:10:30,080 --> 00:10:33,600 Speaker 2: center it's really hard for people. It's very difficult to 191 00:10:33,640 --> 00:10:36,479 Speaker 2: do because it actually does require you to be selfish, 192 00:10:36,800 --> 00:10:38,880 Speaker 2: and a lot of the world is telling us don't 193 00:10:38,880 --> 00:10:41,199 Speaker 2: be selfish, and a lot of people are unhappy, I 194 00:10:41,240 --> 00:10:41,800 Speaker 2: think because of that. 195 00:10:42,000 --> 00:10:43,760 Speaker 1: So what would you say to people who are listening, 196 00:10:43,800 --> 00:10:46,400 Speaker 1: who are thinking, like, Okay, I want to be more selfish. 197 00:10:46,480 --> 00:10:48,760 Speaker 1: I want to dive in and feel my you know, 198 00:10:48,760 --> 00:10:50,560 Speaker 1: figure out what my purpose is. How do I get 199 00:10:50,600 --> 00:10:52,080 Speaker 1: started and figuring that out? 200 00:10:52,320 --> 00:10:54,079 Speaker 2: So the first thing is to figure out what you're 201 00:10:54,080 --> 00:10:57,000 Speaker 2: doing naturally, like when no one is looking, if no 202 00:10:57,000 --> 00:10:59,760 Speaker 2: one was paying you, what could you do all day, 203 00:11:00,280 --> 00:11:03,080 Speaker 2: all night. So for me, one of those things is painting. 204 00:11:03,679 --> 00:11:06,760 Speaker 2: Like I could sit in with my watercolors. I don't 205 00:11:06,760 --> 00:11:08,840 Speaker 2: care how crappy the water colors are. I could just 206 00:11:08,840 --> 00:11:12,240 Speaker 2: paint up store because that's just part of who I am, 207 00:11:12,280 --> 00:11:14,520 Speaker 2: and it's part of something that I enjoy, is creativity. 208 00:11:14,760 --> 00:11:16,959 Speaker 2: Or same thing with gardening. I'm a very bad gardener. 209 00:11:17,040 --> 00:11:19,600 Speaker 2: I kill pretty much everything, but I love the attempt. 210 00:11:19,760 --> 00:11:21,559 Speaker 2: Like I went to home Depot this weekend. Actually I 211 00:11:21,559 --> 00:11:23,600 Speaker 2: went to Low's because home Depot doesn't stanbard De and I, 212 00:11:23,760 --> 00:11:25,480 Speaker 2: but I went to Low's I was going to home 213 00:11:25,520 --> 00:11:27,679 Speaker 2: Depot and then I was reminded, so I went to 214 00:11:27,760 --> 00:11:32,160 Speaker 2: Low's and I bought cucumbers. Is it too early for cucumbers? Yeah, probably, 215 00:11:32,400 --> 00:11:34,160 Speaker 2: but I'm traveling, so I wanted to get them in 216 00:11:34,160 --> 00:11:36,920 Speaker 2: the ground and just pray that there's no frost because 217 00:11:37,000 --> 00:11:39,840 Speaker 2: I want to do it. It makes me happy. So 218 00:11:39,920 --> 00:11:42,560 Speaker 2: for anyone who's trying to figure out who am I 219 00:11:42,880 --> 00:11:45,160 Speaker 2: and what's my purpose and what is my purpose and 220 00:11:45,200 --> 00:11:48,920 Speaker 2: identity outside of these roles or titles that I carry 221 00:11:48,960 --> 00:11:51,360 Speaker 2: at work or in my home life, think about what 222 00:11:51,400 --> 00:11:55,400 Speaker 2: you're doing naturally. Is it baking? Is it because you 223 00:11:55,679 --> 00:11:59,080 Speaker 2: enjoy putting meals together, nourishing meals for your family. Is 224 00:11:59,120 --> 00:12:03,280 Speaker 2: it you enjoy driving? I mean, there's no judgment on 225 00:12:03,320 --> 00:12:07,520 Speaker 2: what it is that you enjoy. It's really hard to do. 226 00:12:07,600 --> 00:12:12,800 Speaker 2: What would you say yours is ooh? Well? What I say? 227 00:12:12,880 --> 00:12:17,800 Speaker 1: Mine is I think connecting? Yeah, connecting? Yeah, I think 228 00:12:17,840 --> 00:12:19,640 Speaker 1: connecting the dots and connecting people. 229 00:12:20,200 --> 00:12:22,760 Speaker 2: Mm hmm, yeah, yeah, I think that's right. You do 230 00:12:22,880 --> 00:12:27,480 Speaker 2: things that are irrational because you enjoy the exercise of connectivity. 231 00:12:27,640 --> 00:12:32,560 Speaker 2: M yeah. Right. And that has turned into a career, 232 00:12:32,559 --> 00:12:34,120 Speaker 2: and that has turned into this show. And that has 233 00:12:34,160 --> 00:12:37,200 Speaker 2: turned into all these other things and that's fantastic. But 234 00:12:37,240 --> 00:12:39,160 Speaker 2: the reason why it's important to have a purpose principle 235 00:12:39,200 --> 00:12:42,760 Speaker 2: is because when something hits the fan and something doesn't 236 00:12:42,800 --> 00:12:45,679 Speaker 2: work out, if it's tied to an outcome and not 237 00:12:45,720 --> 00:12:49,120 Speaker 2: just tied to the enjoyment, then it becomes really difficult 238 00:12:49,160 --> 00:12:49,680 Speaker 2: to work through. 239 00:12:50,880 --> 00:12:52,840 Speaker 1: So how do you help And you laid us out 240 00:12:52,880 --> 00:12:55,040 Speaker 1: in the book, like how to help people get over 241 00:12:55,040 --> 00:12:57,600 Speaker 1: the heel when they do eventually run into things, right, 242 00:12:57,600 --> 00:12:59,959 Speaker 1: Because whether you're just running your life or running your business, 243 00:13:00,080 --> 00:13:02,360 Speaker 1: there are always obstacles to overcome. So what are some 244 00:13:02,400 --> 00:13:04,920 Speaker 1: of the steps for kind of moving past those obstacles. 245 00:13:05,640 --> 00:13:08,040 Speaker 2: Yeah, So one of the chapters is all about fear, 246 00:13:08,360 --> 00:13:12,040 Speaker 2: because fear it's broken down into so many different things. 247 00:13:12,080 --> 00:13:14,760 Speaker 2: But for me, fear is broken down into fear of success, 248 00:13:15,160 --> 00:13:19,760 Speaker 2: fear of failure. And you have to identify what is 249 00:13:19,760 --> 00:13:22,240 Speaker 2: the thing that's holding you back, Like what is that 250 00:13:22,320 --> 00:13:25,520 Speaker 2: mindset framework that you need to work through that is 251 00:13:25,559 --> 00:13:28,280 Speaker 2: causing you not to reach your full potential or not 252 00:13:28,320 --> 00:13:30,560 Speaker 2: to be able to push forward. So there's a variety 253 00:13:30,559 --> 00:13:32,839 Speaker 2: of different chapters in the book that identify some of 254 00:13:32,880 --> 00:13:36,880 Speaker 2: these things. But let's just talk about fear. So for me, 255 00:13:37,520 --> 00:13:39,680 Speaker 2: what I suggest is that you get more comfortable being 256 00:13:39,720 --> 00:13:42,480 Speaker 2: bad at things. So I just told you all straight up, 257 00:13:42,480 --> 00:13:45,600 Speaker 2: I'm a bad gardener. I still do it. The more 258 00:13:45,760 --> 00:13:49,160 Speaker 2: you become comfortable with it, this is through exposure therapy, 259 00:13:49,480 --> 00:13:52,640 Speaker 2: then you're able to basically ground yourself in the reality 260 00:13:52,640 --> 00:13:55,000 Speaker 2: that it's just not that bad. What's the worst thing 261 00:13:55,040 --> 00:13:58,360 Speaker 2: that could happen? They say, no, the cucumber dies, you 262 00:13:58,360 --> 00:14:01,160 Speaker 2: don't get the extra upgrade at the hotel room that 263 00:14:01,240 --> 00:14:04,160 Speaker 2: you asked for, at the front lobby, whatever it is. 264 00:14:04,320 --> 00:14:07,280 Speaker 2: It just helps you practice this idea that failure is 265 00:14:07,320 --> 00:14:11,040 Speaker 2: not actually the worst outcome that your brain is thinking through. 266 00:14:11,600 --> 00:14:14,640 Speaker 2: And same thing with fear of success. There were times 267 00:14:14,640 --> 00:14:19,400 Speaker 2: in my career where I literally would not respond to 268 00:14:19,440 --> 00:14:22,160 Speaker 2: emails or go to events because I didn't want the 269 00:14:22,200 --> 00:14:25,480 Speaker 2: responsibility of all the people wanting something from me and 270 00:14:25,600 --> 00:14:29,360 Speaker 2: those new connections. I'm an introvert, maybe unlike you, I 271 00:14:29,400 --> 00:14:32,640 Speaker 2: was like more people budding things for me, no thank you. 272 00:14:33,000 --> 00:14:39,080 Speaker 2: So I was literally fearful of people noticing my value 273 00:14:39,400 --> 00:14:41,520 Speaker 2: and then wanting to move forward and collaborate or do 274 00:14:41,600 --> 00:14:44,680 Speaker 2: something next. Because I didn't feel like I had the 275 00:14:44,720 --> 00:14:50,120 Speaker 2: capacity to succeed with those folks. I was partially scared 276 00:14:50,160 --> 00:14:54,080 Speaker 2: of operating at that level. I was partially scared of okay, 277 00:14:54,560 --> 00:14:56,560 Speaker 2: and then what what if I can't handle all these 278 00:14:56,560 --> 00:14:58,240 Speaker 2: things that will come my way if I go to 279 00:14:58,280 --> 00:15:01,200 Speaker 2: this conference and I leave the conference from what if 280 00:15:01,200 --> 00:15:03,200 Speaker 2: I can't handle all the emails that come in my way. 281 00:15:03,280 --> 00:15:05,440 Speaker 2: Once an investor says yeah, I'm interested in this deck, 282 00:15:05,600 --> 00:15:07,840 Speaker 2: well I've got to actually respond to the pitch deck 283 00:15:08,200 --> 00:15:10,920 Speaker 2: and actually make the call and make the ask. So 284 00:15:11,800 --> 00:15:14,440 Speaker 2: I had to work through both my fear of failure 285 00:15:14,480 --> 00:15:17,640 Speaker 2: at times and my fear of success. But being able 286 00:15:17,720 --> 00:15:21,280 Speaker 2: to actually manage those is what has been my ability 287 00:15:21,360 --> 00:15:22,800 Speaker 2: to get to the next level. And I think for 288 00:15:22,920 --> 00:15:25,560 Speaker 2: most people listening to this, you are one hundred percent 289 00:15:25,640 --> 00:15:28,000 Speaker 2: capable of getting anywhere that you want to go in life. 290 00:15:28,280 --> 00:15:31,000 Speaker 2: But just like a CEO, it's your responsibility to make 291 00:15:31,040 --> 00:15:33,640 Speaker 2: the tough calls and to fix whatever thing you need 292 00:15:33,680 --> 00:15:34,240 Speaker 2: to work through. 293 00:15:34,560 --> 00:15:47,160 Speaker 1: More from our conversation after the break, I'm glad you 294 00:15:47,200 --> 00:15:49,280 Speaker 1: bring that up, Morgan, because I think fear of success 295 00:15:49,360 --> 00:15:51,480 Speaker 1: is often a bigger fear for people like I think 296 00:15:51,520 --> 00:15:53,600 Speaker 1: we talked a lot about a fear of failure. But 297 00:15:53,720 --> 00:15:56,040 Speaker 1: I think, you know, we're getting more comfortable talking about 298 00:15:56,080 --> 00:15:59,120 Speaker 1: like what happens once you are successful and then there's 299 00:15:59,160 --> 00:16:02,320 Speaker 1: this next step, there's this next scaling and you are 300 00:16:02,320 --> 00:16:04,720 Speaker 1: no strangers to that, right Like you scaled your companies, 301 00:16:04,840 --> 00:16:08,720 Speaker 1: Levity is like one umbrella company with tons of things underneath. 302 00:16:09,080 --> 00:16:11,040 Speaker 1: And so what are some of the challenges and how 303 00:16:11,080 --> 00:16:13,680 Speaker 1: have you managed to kind of navigate the fear of 304 00:16:13,680 --> 00:16:16,560 Speaker 1: success in figuring out how to scale and put yourself 305 00:16:16,560 --> 00:16:20,120 Speaker 1: in new rooms and do the continuing expanding that you've done. 306 00:16:20,480 --> 00:16:23,440 Speaker 2: You know, the thing is, at our company, there's a 307 00:16:23,440 --> 00:16:25,360 Speaker 2: lot of fear all the time because we are changing 308 00:16:25,360 --> 00:16:28,280 Speaker 2: so much. We are constantly evolving, and we're evolving in 309 00:16:28,320 --> 00:16:30,800 Speaker 2: a time where the market is changing right underneath this. 310 00:16:30,920 --> 00:16:33,120 Speaker 2: So we may say we've got a good plan to 311 00:16:33,200 --> 00:16:38,280 Speaker 2: manage traffic and advertising, and then the algorithm changes, right, 312 00:16:38,320 --> 00:16:40,720 Speaker 2: and so everybody's been heads down for six months working 313 00:16:40,760 --> 00:16:43,240 Speaker 2: on this thing and then that thing doesn't matter anymore, 314 00:16:43,680 --> 00:16:46,960 Speaker 2: and that can be really frustrating, and some people have 315 00:16:47,440 --> 00:16:49,040 Speaker 2: been like, I don't want to be a part of 316 00:16:49,120 --> 00:16:52,360 Speaker 2: this because it's hard because you've put this time in, 317 00:16:52,560 --> 00:16:55,200 Speaker 2: the time in is not necessarily getting the outcome that 318 00:16:55,240 --> 00:16:59,120 Speaker 2: you asked for or that you wanted. And the question 319 00:16:59,200 --> 00:17:01,520 Speaker 2: really is how do you become okay with I'm going 320 00:17:01,600 --> 00:17:03,960 Speaker 2: to do my best and I'm going to give it 321 00:17:04,000 --> 00:17:06,280 Speaker 2: my best effort, my max effort as I call it 322 00:17:06,320 --> 00:17:08,119 Speaker 2: in the book, and then I'm going to let the 323 00:17:08,160 --> 00:17:10,800 Speaker 2: chips follower it may the outcome is the outcome, and 324 00:17:10,800 --> 00:17:12,439 Speaker 2: I'm going to be okay with the outcome. I'm going 325 00:17:12,520 --> 00:17:14,320 Speaker 2: to dress it head on. I'm going to look at 326 00:17:14,320 --> 00:17:16,320 Speaker 2: the data, and then I'm going to make a decision 327 00:17:16,440 --> 00:17:19,400 Speaker 2: and decide what I want to do next. And then 328 00:17:19,400 --> 00:17:21,840 Speaker 2: how do you speed up that innovation cycle? And I 329 00:17:21,840 --> 00:17:25,040 Speaker 2: think the thing with success and fear is like the 330 00:17:25,119 --> 00:17:28,040 Speaker 2: faster that you can speed up your innovation cycle, the 331 00:17:28,119 --> 00:17:31,439 Speaker 2: faster you can make decisions and take action, get a result, 332 00:17:31,640 --> 00:17:35,800 Speaker 2: and then start over again. That's actually how people get 333 00:17:35,840 --> 00:17:38,560 Speaker 2: to the next level. It's not that they're better at 334 00:17:38,600 --> 00:17:42,120 Speaker 2: like the thing, they're better at being successful or they're 335 00:17:42,200 --> 00:17:44,199 Speaker 2: better at failure. They do it faster. 336 00:17:45,720 --> 00:17:48,400 Speaker 1: How have you taken care of your mental health throughout 337 00:17:48,520 --> 00:17:52,000 Speaker 1: all of these changes, scaling your companies, writing the book, 338 00:17:52,320 --> 00:17:54,640 Speaker 1: I mean, there's just so many layers here. What kinds 339 00:17:54,640 --> 00:17:56,440 Speaker 1: of things have been really critical for you in terms 340 00:17:56,480 --> 00:17:57,840 Speaker 1: of taking care of your mental health. 341 00:17:58,440 --> 00:17:59,879 Speaker 2: You know, I'll be honest, I haven't always been good 342 00:17:59,880 --> 00:18:02,760 Speaker 2: at it. I mean there's definitely times I'd say you're 343 00:18:03,040 --> 00:18:06,359 Speaker 2: three to six at Blavity was pretty rough, rough for me, 344 00:18:06,520 --> 00:18:09,880 Speaker 2: rough for our employees, rough time pre COVID, during COVID, 345 00:18:10,520 --> 00:18:12,119 Speaker 2: and I talk about that a little bit, like what 346 00:18:12,160 --> 00:18:13,480 Speaker 2: do you do when you wake up in the morning 347 00:18:13,480 --> 00:18:16,399 Speaker 2: and you're like, I don't even like being the CEO 348 00:18:16,480 --> 00:18:18,280 Speaker 2: of this group, Like you guys all hate me, and 349 00:18:18,320 --> 00:18:19,840 Speaker 2: I don't like me either. I don't want to make 350 00:18:19,840 --> 00:18:22,280 Speaker 2: these decisions. I don't want to be the person deciding 351 00:18:22,320 --> 00:18:24,879 Speaker 2: our payroll and our benefits and our running the checks 352 00:18:24,880 --> 00:18:26,680 Speaker 2: to the bank. I don't want to do this either. 353 00:18:27,680 --> 00:18:29,080 Speaker 2: What do you do when you wake up and you 354 00:18:29,119 --> 00:18:32,920 Speaker 2: don't like you? And for me, the first thing that 355 00:18:33,000 --> 00:18:37,600 Speaker 2: I practice was meditation, was like just getting centered. Meditation 356 00:18:37,720 --> 00:18:42,520 Speaker 2: I think helped me get grounded when I felt like 357 00:18:42,640 --> 00:18:45,359 Speaker 2: my brain was all over the place. And then the 358 00:18:45,400 --> 00:18:49,440 Speaker 2: second thing was higher help and I hired people who 359 00:18:49,720 --> 00:18:51,440 Speaker 2: were experts at things that I had a lot of 360 00:18:51,440 --> 00:18:55,800 Speaker 2: anxiety around. Experts in finance, legal, et cetera. And then 361 00:18:55,840 --> 00:19:00,520 Speaker 2: eventually I hired a therapist when I was moving from 362 00:19:00,680 --> 00:19:02,800 Speaker 2: LA to Nashville and I was making that big transition, 363 00:19:03,480 --> 00:19:06,360 Speaker 2: And the reason I made that transition was again because 364 00:19:06,400 --> 00:19:08,879 Speaker 2: I was trying to rebalance how I was spending my 365 00:19:08,960 --> 00:19:12,359 Speaker 2: time so that I had more time for myself and 366 00:19:12,760 --> 00:19:15,800 Speaker 2: less time for the business, which had completely taken over 367 00:19:15,840 --> 00:19:19,879 Speaker 2: my life. And I wanted someone to hold me accountable 368 00:19:19,920 --> 00:19:22,320 Speaker 2: to that commitment because I knew how easy it was 369 00:19:22,359 --> 00:19:24,640 Speaker 2: going to be to just go with the flow and 370 00:19:24,680 --> 00:19:26,960 Speaker 2: to go with all the things that people wanted from 371 00:19:26,960 --> 00:19:29,520 Speaker 2: me all the time. And so I hired a therapist 372 00:19:29,600 --> 00:19:33,359 Speaker 2: that I could walk to her couch, and every two weeks, 373 00:19:33,359 --> 00:19:35,399 Speaker 2: I walked to that couch and she would hold me 374 00:19:35,400 --> 00:19:39,359 Speaker 2: accountable to what I said I wanted to do. I 375 00:19:39,400 --> 00:19:41,960 Speaker 2: did that for about six months until I felt like, Okay, 376 00:19:41,960 --> 00:19:44,600 Speaker 2: I feel like we've gone through this transition and we 377 00:19:44,640 --> 00:19:47,600 Speaker 2: have those habits. And then I'm kind of one of 378 00:19:47,640 --> 00:19:50,439 Speaker 2: those people who hires therapists as like advisors. So I 379 00:19:50,440 --> 00:19:52,719 Speaker 2: have an executive coach, and then I also have a 380 00:19:52,760 --> 00:19:57,280 Speaker 2: therapist currently that's a relationship therapist, because my fiance is 381 00:19:57,320 --> 00:20:00,119 Speaker 2: also a entrepreneur, so we have a lot going and 382 00:20:00,200 --> 00:20:03,720 Speaker 2: on in our house, and so just helping us through 383 00:20:03,760 --> 00:20:08,320 Speaker 2: that transition of wedding and babies and all of the 384 00:20:08,359 --> 00:20:10,800 Speaker 2: things that go into building a life together. 385 00:20:11,440 --> 00:20:13,919 Speaker 1: So it sounds like you're really kind of identifying these 386 00:20:13,920 --> 00:20:15,719 Speaker 1: six pillars that you talk about in the book, right, 387 00:20:15,880 --> 00:20:17,720 Speaker 1: that are necessary for you to be the visionary of 388 00:20:17,720 --> 00:20:20,120 Speaker 1: a company and your own life. Can you talk more 389 00:20:20,119 --> 00:20:22,560 Speaker 1: about those pillars and how people might do some assessing 390 00:20:22,600 --> 00:20:23,479 Speaker 1: in their own lives. 391 00:20:23,880 --> 00:20:27,760 Speaker 2: Yeah, So the pillar framework, there's six pillars that I 392 00:20:27,840 --> 00:20:30,480 Speaker 2: basically live by and I suggest most people live by 393 00:20:30,480 --> 00:20:33,240 Speaker 2: them as well. At any given point, you can prioritize 394 00:20:33,280 --> 00:20:35,919 Speaker 2: three of them. And this is where people are like, 395 00:20:36,000 --> 00:20:38,200 Speaker 2: oh man, you know I would love to you cannot 396 00:20:38,200 --> 00:20:40,760 Speaker 2: do all the things. You just can't. Like that whole 397 00:20:40,800 --> 00:20:42,560 Speaker 2: saying of like you can have it all but not 398 00:20:42,640 --> 00:20:45,199 Speaker 2: At the same time, I completely agree with that. You 399 00:20:45,320 --> 00:20:49,600 Speaker 2: absolutely can have it all, but you've got to prioritize 400 00:20:49,640 --> 00:20:51,879 Speaker 2: a couple things first and then put everything else in 401 00:20:52,119 --> 00:20:54,480 Speaker 2: maintenance mode, just like if you're on a diet, just 402 00:20:54,520 --> 00:20:59,199 Speaker 2: put it in a maintenance mode. So the pillars are pretty straightforward. Stability. 403 00:21:00,280 --> 00:21:03,800 Speaker 2: How stable do you feel do you feel grounded. Do 404 00:21:03,840 --> 00:21:09,520 Speaker 2: you feel like things are chaotic? Freedom? Are you free 405 00:21:09,560 --> 00:21:11,840 Speaker 2: to make your own decisions? Are you spending your time 406 00:21:11,880 --> 00:21:13,359 Speaker 2: the way you want to spend your time? Is it 407 00:21:13,359 --> 00:21:17,479 Speaker 2: dictated by yourself or is it dictated by others? Money? 408 00:21:17,600 --> 00:21:19,960 Speaker 2: Do you have the discretionary income that you need or 409 00:21:20,040 --> 00:21:26,000 Speaker 2: you want need first and then want passions? What are 410 00:21:26,000 --> 00:21:29,120 Speaker 2: you doing just for you? Are you spending time doing 411 00:21:29,160 --> 00:21:33,040 Speaker 2: something that makes you happy that is not for monetary 412 00:21:33,080 --> 00:21:38,840 Speaker 2: gain but is purely for yourself. Relationships, relationships with God, 413 00:21:38,920 --> 00:21:43,000 Speaker 2: relationships with your community, relationships and your personal life. And 414 00:21:43,040 --> 00:21:46,760 Speaker 2: then lastly wellness. So how healthy are you? None of 415 00:21:46,800 --> 00:21:49,840 Speaker 2: this matters if you don't feel good, if your mind 416 00:21:49,920 --> 00:21:52,240 Speaker 2: is all over the place, if you don't feel grounded. 417 00:21:52,520 --> 00:21:55,240 Speaker 2: But then also of course taking care of your body 418 00:21:56,160 --> 00:21:59,000 Speaker 2: and any given point in any given season, these three 419 00:21:59,000 --> 00:22:01,439 Speaker 2: are going to rotate. Out of these six, three of 420 00:22:01,440 --> 00:22:03,600 Speaker 2: them are going to rotate to the front. So right now, 421 00:22:03,640 --> 00:22:07,560 Speaker 2: for me, freedom is a priority. Relationships, my family is 422 00:22:07,680 --> 00:22:11,919 Speaker 2: super important. Got a young kid, he's a sponge, you know, 423 00:22:12,000 --> 00:22:14,320 Speaker 2: he needs a lot of my time and attention. And 424 00:22:14,359 --> 00:22:18,119 Speaker 2: then I'd probably say stability to some extent. It's a 425 00:22:18,240 --> 00:22:22,399 Speaker 2: crazy world right now, and I'm doing my best to 426 00:22:22,480 --> 00:22:26,280 Speaker 2: keep our company and our family stable despite everything going 427 00:22:26,280 --> 00:22:30,400 Speaker 2: on in the world. Wellness, your girl misses her pilate's appointments, 428 00:22:30,880 --> 00:22:34,040 Speaker 2: just canceled one last night. You're doing the best that 429 00:22:34,080 --> 00:22:36,480 Speaker 2: we can't out here. I had all intention of going, 430 00:22:36,920 --> 00:22:39,760 Speaker 2: but I don't say, oh, man, like, I don't shame 431 00:22:39,840 --> 00:22:42,919 Speaker 2: myself for canceling it. I let myself cancel it, you know, 432 00:22:43,520 --> 00:22:46,720 Speaker 2: so certain things fall to the wayside. I still have 433 00:22:46,760 --> 00:22:48,919 Speaker 2: all intentions of doing it, but I don't beat myself up. 434 00:22:49,040 --> 00:22:50,440 Speaker 2: It doesn't mm hmm. 435 00:22:50,720 --> 00:22:53,159 Speaker 1: I'm glad you added that because I was definitely gonna ask, like, 436 00:22:53,480 --> 00:22:55,119 Speaker 1: you know, because I think that is a lot of 437 00:22:55,480 --> 00:22:57,760 Speaker 1: us get really critical of ourselves, right and like, oh 438 00:22:57,800 --> 00:23:00,439 Speaker 1: I messed up my pillars and that kind thing. But 439 00:23:00,480 --> 00:23:02,600 Speaker 1: it is about giving yourself grace and like, Okay, I 440 00:23:02,600 --> 00:23:04,560 Speaker 1: can start over again tomorrow and figure out what the 441 00:23:04,560 --> 00:23:05,359 Speaker 1: priority is going to be. 442 00:23:05,359 --> 00:23:07,159 Speaker 2: You can change your pillars at any given point, and 443 00:23:07,200 --> 00:23:09,880 Speaker 2: I recommend it. I do an audit of myself. Every 444 00:23:09,960 --> 00:23:12,760 Speaker 2: quarter is just like, okay, what's the priority this upcoming quarter? 445 00:23:12,960 --> 00:23:15,960 Speaker 2: Just like in business, every quarter, we've got a game plan, 446 00:23:16,080 --> 00:23:18,399 Speaker 2: we have a goal, we know where we're going. We 447 00:23:18,520 --> 00:23:22,919 Speaker 2: have risks that we have to actively manage, and we 448 00:23:23,040 --> 00:23:26,240 Speaker 2: change our goals as things adjust, as the changes in 449 00:23:26,280 --> 00:23:28,919 Speaker 2: the market happen, we might adjust our projections and manage 450 00:23:28,920 --> 00:23:32,080 Speaker 2: our own expectations. That's fine, you know, we have to 451 00:23:32,119 --> 00:23:35,080 Speaker 2: be willing to be flexible with how we operate in 452 00:23:35,119 --> 00:23:37,600 Speaker 2: this world. But it is important, I believe, for everybody 453 00:23:37,600 --> 00:23:39,160 Speaker 2: to have some clarity on where they're going. 454 00:23:39,640 --> 00:23:41,600 Speaker 1: Mm hmm. And one of the ways that you talk 455 00:23:41,640 --> 00:23:43,879 Speaker 1: about a lot in the book by that really offer 456 00:23:44,000 --> 00:23:47,040 Speaker 1: you clarity is knowing your data. So what are the numbers? 457 00:23:47,040 --> 00:23:49,479 Speaker 1: And as somebody who like doesn't always love to like 458 00:23:49,640 --> 00:23:51,760 Speaker 1: deal in the numbers, like it's not my thing, I 459 00:23:51,840 --> 00:23:53,480 Speaker 1: was like, she has a point here, Like I can 460 00:23:53,520 --> 00:23:56,359 Speaker 1: see it. So talk about the importance of being really 461 00:23:56,440 --> 00:23:58,960 Speaker 1: data driven in our lives and like being aware of 462 00:23:59,000 --> 00:24:01,119 Speaker 1: our numbers, both in buses, this and personally. 463 00:24:01,720 --> 00:24:03,360 Speaker 2: If there is one thing in the book that will 464 00:24:03,440 --> 00:24:06,960 Speaker 2: change your life or thing at all, it's knowing your numbers. 465 00:24:07,280 --> 00:24:11,399 Speaker 2: It's knowing what is happening. In reality, too many of 466 00:24:11,520 --> 00:24:16,920 Speaker 2: us are just aware that data is around us, aware 467 00:24:17,119 --> 00:24:21,000 Speaker 2: that our data is being tracked, aware that there's something 468 00:24:21,000 --> 00:24:24,320 Speaker 2: on our watch this clock in our steps. We're aware 469 00:24:24,320 --> 00:24:26,680 Speaker 2: of it, but we're not using it to make informed 470 00:24:26,680 --> 00:24:32,600 Speaker 2: decisions that could really make our lives easier. And this 471 00:24:32,640 --> 00:24:34,840 Speaker 2: isn't just about work. This is in wellness, This is 472 00:24:34,880 --> 00:24:37,320 Speaker 2: in relationships. I give examples in the book on how 473 00:24:37,320 --> 00:24:39,600 Speaker 2: you can apply this to every single pillar. But the 474 00:24:39,640 --> 00:24:42,399 Speaker 2: point of it is to get more comfortable saying and 475 00:24:42,440 --> 00:24:45,920 Speaker 2: being really sitting in the truth of this is where 476 00:24:45,920 --> 00:24:50,120 Speaker 2: I am. I can't tell you how many entrepreneurs ask 477 00:24:50,240 --> 00:24:53,359 Speaker 2: me for advice or coaching and I say, well, how 478 00:24:53,440 --> 00:24:56,160 Speaker 2: much money did you make last month? And they can't 479 00:24:56,160 --> 00:25:00,000 Speaker 2: tell me. They can't tell me, Or I'd say, well, 480 00:25:00,040 --> 00:25:02,080 Speaker 2: in the last six months, what's your product that's gotten 481 00:25:02,119 --> 00:25:05,840 Speaker 2: you the best results, like has the highest product margin. 482 00:25:06,680 --> 00:25:09,760 Speaker 2: They can't tell me. They can tell me what they want. 483 00:25:10,240 --> 00:25:12,720 Speaker 2: They can tell me where they think they're going. Before 484 00:25:12,720 --> 00:25:14,359 Speaker 2: we can even talk about where you're going. I need 485 00:25:14,400 --> 00:25:16,840 Speaker 2: to understand what's working already so that we can build 486 00:25:16,880 --> 00:25:19,280 Speaker 2: from your strengths, which is going to be easier than 487 00:25:19,840 --> 00:25:23,280 Speaker 2: building from your weaknesses. Same thing with customers, Same thing 488 00:25:23,280 --> 00:25:25,600 Speaker 2: with my sales team. When I'm coaching and advising our 489 00:25:25,600 --> 00:25:28,280 Speaker 2: sales team and they're coming up with these big sales plans. 490 00:25:28,280 --> 00:25:30,120 Speaker 2: They want to make a million dollars this year, two 491 00:25:30,160 --> 00:25:33,520 Speaker 2: million dollars this year. Whatever. Don't send me a lead 492 00:25:33,560 --> 00:25:36,560 Speaker 2: list that's from scratch. Show me what you made last year. 493 00:25:36,840 --> 00:25:38,600 Speaker 2: Make me a list to all the accounts from last 494 00:25:38,680 --> 00:25:40,800 Speaker 2: year and what they spent last year, and then make 495 00:25:40,840 --> 00:25:42,919 Speaker 2: a decision on is this going to grow? Is this 496 00:25:43,000 --> 00:25:46,280 Speaker 2: going to decline? Then that's your baseline. Now we can 497 00:25:46,320 --> 00:25:49,040 Speaker 2: figure out what the gap is from there. Okay, well 498 00:25:49,040 --> 00:25:51,280 Speaker 2: you're already at six fifty, so now we just got 499 00:25:51,280 --> 00:25:53,239 Speaker 2: to get another three to fifty to be able to 500 00:25:53,440 --> 00:25:58,320 Speaker 2: fill it in. Right, So knowing your data just really 501 00:25:58,400 --> 00:26:03,000 Speaker 2: helps provide clarity on an action realistic plan instead of 502 00:26:03,040 --> 00:26:05,440 Speaker 2: a pie in the sky pipe dream that so many 503 00:26:05,480 --> 00:26:06,600 Speaker 2: people are walking around with. 504 00:26:06,920 --> 00:26:09,080 Speaker 1: So you've kind of alluded to this a couple of times, Morgan, 505 00:26:09,200 --> 00:26:11,280 Speaker 1: but Blevity, it sounds like really took off for you 506 00:26:11,359 --> 00:26:14,680 Speaker 1: in twenty sixteen following the death of Michael Brown, right 507 00:26:14,720 --> 00:26:16,600 Speaker 1: like you kind of found yourself feeling like, Okay, I 508 00:26:16,680 --> 00:26:19,760 Speaker 1: want to be doing more. I mean, we find ourselves 509 00:26:19,800 --> 00:26:24,000 Speaker 1: now where DEI is being slashed and so many rollbacks 510 00:26:24,000 --> 00:26:26,920 Speaker 1: and so as the CEO the company that you lead 511 00:26:27,080 --> 00:26:29,920 Speaker 1: right blevity, you find yourself I think at a very 512 00:26:29,920 --> 00:26:33,080 Speaker 1: interesting intersection. So can you talk about how you think 513 00:26:33,160 --> 00:26:36,560 Speaker 1: through the outside world and how it impacts what happens 514 00:26:36,560 --> 00:26:37,760 Speaker 1: in your actual company. 515 00:26:37,960 --> 00:26:40,920 Speaker 2: One hundred percent. Man, it is really rough right now 516 00:26:40,960 --> 00:26:43,920 Speaker 2: for everyone. It's rough for small business owners that are 517 00:26:43,920 --> 00:26:47,199 Speaker 2: managing the political climate and the increasing costs of labor 518 00:26:47,240 --> 00:26:50,080 Speaker 2: and increasing costs of just cost of goods, whether you're 519 00:26:50,560 --> 00:26:54,679 Speaker 2: materials because you're in construction, or the cost of the 520 00:26:54,720 --> 00:26:58,120 Speaker 2: things that are being shipped in because you're in retail. Whatever. 521 00:26:58,400 --> 00:27:01,800 Speaker 2: It's expensive doing this today, more expensive today than it 522 00:27:01,840 --> 00:27:04,080 Speaker 2: was two years ago, and certainly more expensive than five 523 00:27:04,160 --> 00:27:07,560 Speaker 2: or ten years ago. At the same time, there's things 524 00:27:07,600 --> 00:27:09,840 Speaker 2: that are outside of our control that are happening related 525 00:27:09,880 --> 00:27:13,040 Speaker 2: to the political climate. For most black businesses, they had 526 00:27:13,080 --> 00:27:18,120 Speaker 2: their best year ever in twenty twenty two and maybe 527 00:27:18,200 --> 00:27:21,840 Speaker 2: twenty twenty three, maybe early twenty twenty one to twenty 528 00:27:21,920 --> 00:27:26,720 Speaker 2: twenty three. They were getting local news, they were getting 529 00:27:27,520 --> 00:27:30,760 Speaker 2: white people buying their products. They never had white customers before. 530 00:27:30,800 --> 00:27:35,159 Speaker 2: I mean, they were getting the spotlight for blavity. It 531 00:27:35,240 --> 00:27:38,359 Speaker 2: was an interesting time because we were also dealing with 532 00:27:38,400 --> 00:27:40,560 Speaker 2: COVID and we have a huge events business. Right we 533 00:27:40,560 --> 00:27:43,240 Speaker 2: have the largest tech conference in the world that's for 534 00:27:43,400 --> 00:27:47,680 Speaker 2: black audiences. We have a huge festival business, blavity Fest, 535 00:27:47,720 --> 00:27:50,760 Speaker 2: which is coming to Atlanta in a few months, and 536 00:27:51,800 --> 00:27:53,119 Speaker 2: we had to figure out how do you keep the 537 00:27:53,119 --> 00:27:57,080 Speaker 2: community alive in a virtual world. So when it comes 538 00:27:57,119 --> 00:28:00,960 Speaker 2: to managing macro risks to figure out first what's in 539 00:28:00,960 --> 00:28:03,399 Speaker 2: your control, which is pretty much nothing, and then you 540 00:28:03,440 --> 00:28:06,240 Speaker 2: have to decide, Okay, how risky am I going to 541 00:28:06,280 --> 00:28:09,320 Speaker 2: be in this season? Am I going to try to 542 00:28:09,359 --> 00:28:14,000 Speaker 2: beat theachts? Or am I going to try to basically 543 00:28:14,320 --> 00:28:18,600 Speaker 2: make the market. So for me, that looks like managing 544 00:28:18,600 --> 00:28:21,280 Speaker 2: my expectations around goals. There's been years where I'm like, 545 00:28:21,880 --> 00:28:27,520 Speaker 2: double it, double the conference, double our revenue, double our profits. 546 00:28:27,680 --> 00:28:30,960 Speaker 2: This year, I was like, honestly, cheaper the keeper. I'd 547 00:28:30,960 --> 00:28:32,520 Speaker 2: be happy if we did what we did last year, 548 00:28:32,720 --> 00:28:35,120 Speaker 2: which is a little bit more profitable. I'm not even 549 00:28:35,160 --> 00:28:37,199 Speaker 2: gonna sweat You'll just give me what you gave me 550 00:28:37,280 --> 00:28:39,680 Speaker 2: last year, and I'm gonna figure out how to manage 551 00:28:39,720 --> 00:28:42,600 Speaker 2: the costs on the back. Like I have to manage 552 00:28:42,600 --> 00:28:46,800 Speaker 2: my expectations, because that's what realistic is looking like for today, 553 00:28:46,840 --> 00:28:49,480 Speaker 2: and that helps me also manage the mental of my employees. 554 00:28:49,640 --> 00:28:50,960 Speaker 2: If I go to an employee and I say you 555 00:28:51,040 --> 00:28:54,040 Speaker 2: got to double affrotech in a market in which all 556 00:28:54,040 --> 00:28:57,880 Speaker 2: of our clients are pulling back on DEI, they're gonna 557 00:28:57,880 --> 00:28:59,240 Speaker 2: look at me like I'm nuts, and they're gonna have a 558 00:28:59,240 --> 00:29:02,040 Speaker 2: lot of anxiety. So part of my responsibility as a 559 00:29:02,120 --> 00:29:05,320 Speaker 2: leader is to also set realistic expectations for the people 560 00:29:05,360 --> 00:29:07,640 Speaker 2: around me so they can do their best work and 561 00:29:07,680 --> 00:29:10,480 Speaker 2: they can be in their code of genius. So when 562 00:29:10,480 --> 00:29:13,360 Speaker 2: it comes to DENI and even someone who might be 563 00:29:13,360 --> 00:29:14,920 Speaker 2: listening to this and say like, Okay, well what do 564 00:29:15,000 --> 00:29:19,040 Speaker 2: I do? Here's the thing. There's some fundamental businesses and 565 00:29:19,080 --> 00:29:22,800 Speaker 2: there's fundamental services and values that aren't going to change. 566 00:29:23,240 --> 00:29:25,360 Speaker 2: What I mean by that, if your product is really good, 567 00:29:25,520 --> 00:29:27,160 Speaker 2: it doesn't matter that you were black owned or not 568 00:29:28,400 --> 00:29:31,040 Speaker 2: Being black owned during a time where there's a lot 569 00:29:31,040 --> 00:29:34,080 Speaker 2: of spotlight on us was helpful because it allowed us 570 00:29:34,120 --> 00:29:37,840 Speaker 2: to get equal opportunity to access to the opportunity. It 571 00:29:37,880 --> 00:29:40,440 Speaker 2: gave us access to the funding, It gave us access 572 00:29:40,480 --> 00:29:43,240 Speaker 2: to more customers. It gave us access to retail shelves. 573 00:29:43,800 --> 00:29:47,280 Speaker 2: But once you get on the shelves, your product should 574 00:29:47,280 --> 00:29:50,600 Speaker 2: be good enough that you should be able to stay there. 575 00:29:51,400 --> 00:29:54,080 Speaker 2: And here's the thing, nothing is required of these companies. 576 00:29:54,120 --> 00:29:58,040 Speaker 2: These are for profit entities. So this entitlement to equal 577 00:29:58,840 --> 00:30:03,360 Speaker 2: retention not performing at the same level as the other companies, 578 00:30:03,640 --> 00:30:06,040 Speaker 2: they're not required for you to stay there because this 579 00:30:06,120 --> 00:30:09,240 Speaker 2: is a for profit business. What what was required was equal 580 00:30:09,240 --> 00:30:13,040 Speaker 2: opportunity to get into the door. Now there's all these 581 00:30:13,080 --> 00:30:16,000 Speaker 2: reasons for systemic racism where a lot of companies can't 582 00:30:16,280 --> 00:30:19,000 Speaker 2: have equal value. Maybe they don't have access to funding, 583 00:30:19,040 --> 00:30:21,560 Speaker 2: they don't have this right team, there's all these other reasons, 584 00:30:21,680 --> 00:30:24,080 Speaker 2: but that's not that company's job. Their job was to 585 00:30:24,080 --> 00:30:27,560 Speaker 2: give you access to the shelf at Target. It's up 586 00:30:27,600 --> 00:30:29,560 Speaker 2: to you to stay there. And I think what we're 587 00:30:29,560 --> 00:30:32,040 Speaker 2: saying now is that all that grace that was given 588 00:30:32,080 --> 00:30:35,360 Speaker 2: it's just completely gone. But the real businesses that were 589 00:30:35,400 --> 00:30:38,800 Speaker 2: really strong, they're still there. Just like Afrotech is going 590 00:30:38,880 --> 00:30:41,800 Speaker 2: to exist. We're gonna be fine. Am I gonna make 591 00:30:41,840 --> 00:30:44,040 Speaker 2: as much money as I used to? Probably not, but 592 00:30:44,120 --> 00:30:45,760 Speaker 2: it's going to exist and it's gonna be fine. 593 00:30:46,400 --> 00:30:49,240 Speaker 1: So you would encourage entrepreneurs and people who maybe have 594 00:30:49,360 --> 00:30:51,360 Speaker 1: been thinking about like, Okay, how do I keep this 595 00:30:51,360 --> 00:30:54,280 Speaker 1: thing afloat to really focus on, like making a good product. 596 00:30:54,880 --> 00:30:56,920 Speaker 2: I mean, I know it's not so basic, but yeah, 597 00:30:57,520 --> 00:31:02,720 Speaker 2: like is it good? Take black out of it? Is 598 00:31:02,720 --> 00:31:06,320 Speaker 2: your product good? Is your service good? Are you delivering 599 00:31:06,320 --> 00:31:09,920 Speaker 2: on the promise for your customer? If you are a 600 00:31:09,960 --> 00:31:12,200 Speaker 2: curly girl, you know I use Camille Rose on my 601 00:31:12,240 --> 00:31:16,080 Speaker 2: hair this morning. It's a good product. Like it works. 602 00:31:16,400 --> 00:31:21,200 Speaker 2: This is softy, no crunch, it's good. So I don't 603 00:31:21,240 --> 00:31:23,520 Speaker 2: care if this could be owned by a random Chinese man. 604 00:31:23,760 --> 00:31:25,560 Speaker 2: It's not as black owned, but like it could be 605 00:31:25,640 --> 00:31:28,480 Speaker 2: owned by somebody, it wouldn't matter. I use olaplex why 606 00:31:28,600 --> 00:31:31,280 Speaker 2: because it's good. I don't know who owns Olaplex is 607 00:31:31,320 --> 00:31:33,520 Speaker 2: probably a private equity firm. I do not care because 608 00:31:33,560 --> 00:31:39,080 Speaker 2: it works. Right, So be really excellent at what you do, 609 00:31:39,760 --> 00:31:41,520 Speaker 2: so much so that people can't take it away from 610 00:31:41,600 --> 00:31:44,280 Speaker 2: you when that opportunity becomes not trending anymore. 611 00:31:45,120 --> 00:31:51,840 Speaker 1: Got it more from our conversation after the break. Have 612 00:31:51,960 --> 00:31:55,040 Speaker 1: you heard the news Therapy from Black Girls is launching 613 00:31:55,080 --> 00:31:59,480 Speaker 1: our community on Patreon. It's your space to be seen, heard, 614 00:31:59,600 --> 00:32:03,440 Speaker 1: and un in an even more connected way. We're excited 615 00:32:03,480 --> 00:32:06,520 Speaker 1: to bring you new segments like so my Therapist said, 616 00:32:06,880 --> 00:32:09,640 Speaker 1: where we break down viral therapy, hot takes with real 617 00:32:09,680 --> 00:32:14,200 Speaker 1: mental health professionals, TBG community chats where we unpack trending 618 00:32:14,240 --> 00:32:17,480 Speaker 1: pop culture topics that have us all in our feelings, 619 00:32:17,520 --> 00:32:20,920 Speaker 1: and opportunities to connect with other sisters all over the world. 620 00:32:21,600 --> 00:32:24,520 Speaker 1: Sign up now at Therapy for Blackgirls dot com, slash 621 00:32:24,600 --> 00:32:28,000 Speaker 1: join Patreon for all the details about what we're planning 622 00:32:28,080 --> 00:32:29,960 Speaker 1: and to be the first to know when the doors 623 00:32:30,000 --> 00:32:37,360 Speaker 1: are open. We can't wait to see you inside. So 624 00:32:37,400 --> 00:32:39,760 Speaker 1: one of the key to your success has also been 625 00:32:39,880 --> 00:32:43,000 Speaker 1: really leaning into community and like making the right hires. 626 00:32:43,520 --> 00:32:45,680 Speaker 1: So I was really excited to hear you talk more 627 00:32:45,680 --> 00:32:48,400 Speaker 1: about like meeting Jackie, I think, and kind of being 628 00:32:48,400 --> 00:32:50,680 Speaker 1: the person who really helps to kind of ignite some 629 00:32:50,720 --> 00:32:54,120 Speaker 1: of those early hires for blavity. And I think many 630 00:32:54,160 --> 00:32:56,680 Speaker 1: of us are socialized to be very quiet about the 631 00:32:56,680 --> 00:32:59,280 Speaker 1: things we're struggling with, right and so I'm thinking, like, 632 00:32:59,320 --> 00:33:01,920 Speaker 1: if you had not share with Jackie that I really 633 00:33:02,000 --> 00:33:04,360 Speaker 1: need help in this area, you might not have had 634 00:33:04,400 --> 00:33:06,920 Speaker 1: those hires that you did. How can people get more 635 00:33:06,960 --> 00:33:10,200 Speaker 1: comfortable kind of peeling back the layers and being you know, 636 00:33:10,280 --> 00:33:12,840 Speaker 1: more honest and transparent about the things we're struggling with 637 00:33:12,880 --> 00:33:13,720 Speaker 1: in our businesses. 638 00:33:14,360 --> 00:33:16,240 Speaker 2: You have to assume that most people are good and 639 00:33:16,240 --> 00:33:19,240 Speaker 2: most people want to help if they can, and if 640 00:33:19,240 --> 00:33:21,680 Speaker 2: you tell them exactly what you need, people will show 641 00:33:21,760 --> 00:33:23,280 Speaker 2: up for you. And I've learned that even on this 642 00:33:23,320 --> 00:33:25,440 Speaker 2: book tour, you know, I've had people text me and 643 00:33:25,480 --> 00:33:26,800 Speaker 2: be like, I know you're not going to ask, so 644 00:33:27,040 --> 00:33:28,160 Speaker 2: this is what I'm going to do to help you 645 00:33:28,240 --> 00:33:29,760 Speaker 2: with your book tour, you know, And I'm like, you 646 00:33:29,800 --> 00:33:32,720 Speaker 2: are so sweet, this is so helpful, you know. And 647 00:33:32,920 --> 00:33:35,120 Speaker 2: I mean even you're like, yeah, of course, let's talk 648 00:33:35,440 --> 00:33:38,240 Speaker 2: right Like, So I think first it's just starting from 649 00:33:38,240 --> 00:33:42,880 Speaker 2: a place of abundance of most people want to help 650 00:33:42,920 --> 00:33:45,760 Speaker 2: if they can't, and so it's on you to identify 651 00:33:46,640 --> 00:33:49,760 Speaker 2: how other people can help and make it easy for them. Now, 652 00:33:49,760 --> 00:33:53,480 Speaker 2: my girlfriend Jackie, she was a receptionist at the time, 653 00:33:53,840 --> 00:33:57,760 Speaker 2: and she is just so lovable and she is so warm, 654 00:33:57,880 --> 00:34:01,040 Speaker 2: and she is so she like loves people. She is 655 00:34:01,120 --> 00:34:03,959 Speaker 2: that is like one of her core pillars is like 656 00:34:04,400 --> 00:34:10,320 Speaker 2: I'm obsessed with just interesting people and I'm like, I 657 00:34:10,360 --> 00:34:12,759 Speaker 2: would prefer to sit in the darken code and sit 658 00:34:12,800 --> 00:34:16,000 Speaker 2: with my laptop and figure out how to make this 659 00:34:16,120 --> 00:34:20,239 Speaker 2: make sense. And so I was just like really struggling, 660 00:34:20,440 --> 00:34:23,240 Speaker 2: and she was on her couch because I was raising 661 00:34:23,239 --> 00:34:26,160 Speaker 2: money and I couldn't afford hotel room. So she lived 662 00:34:26,160 --> 00:34:27,799 Speaker 2: in Oakland, So I was raising money in the Bay 663 00:34:28,440 --> 00:34:31,120 Speaker 2: and I was just complaining and she was like, I 664 00:34:31,120 --> 00:34:33,319 Speaker 2: can help you with that. I can't help you find 665 00:34:33,320 --> 00:34:38,080 Speaker 2: people to work for you. And even people that she 666 00:34:38,800 --> 00:34:41,399 Speaker 2: hired are still with us at Blavity today ten years later. 667 00:34:41,480 --> 00:34:43,400 Speaker 2: I mean, that's how good of a recruiter she is, 668 00:34:44,239 --> 00:34:48,000 Speaker 2: and fundamentally changed our entire business because she was really 669 00:34:48,040 --> 00:34:52,120 Speaker 2: good at persuading people to take this really, really risky 670 00:34:52,239 --> 00:34:54,879 Speaker 2: step in their career to work for a twenty six 671 00:34:55,000 --> 00:34:57,720 Speaker 2: year old black girl from Saint Louis who had barely 672 00:34:57,800 --> 00:35:02,200 Speaker 2: raised half a million dollars full time and be a 673 00:35:02,200 --> 00:35:04,040 Speaker 2: part of this mission and this vision of this thing 674 00:35:04,040 --> 00:35:07,760 Speaker 2: that we were trying to build. And I'm forever grateful 675 00:35:07,800 --> 00:35:11,080 Speaker 2: to her. But I think the key of this story 676 00:35:11,400 --> 00:35:14,520 Speaker 2: is you don't know who's in your own rolodex. I mean, 677 00:35:14,560 --> 00:35:16,279 Speaker 2: how many people do we go to high school or 678 00:35:16,320 --> 00:35:19,439 Speaker 2: college with and we look on LinkedIn and we're like, damn, girl, 679 00:35:19,440 --> 00:35:22,040 Speaker 2: I didn't know you did that because you're still thinking 680 00:35:22,080 --> 00:35:24,640 Speaker 2: of them in their high school or college days. You're 681 00:35:24,680 --> 00:35:27,720 Speaker 2: not necessarily thinking them as somebody who's now the senior 682 00:35:27,760 --> 00:35:30,800 Speaker 2: media buyer at Laoreel, who could be your first sponsor 683 00:35:31,200 --> 00:35:33,680 Speaker 2: for your event that you're doing on the side, right, 684 00:35:33,800 --> 00:35:36,800 Speaker 2: So part of it is just teaching people to reframe 685 00:35:36,840 --> 00:35:41,439 Speaker 2: their mindset around bartering and around building relationships and using 686 00:35:41,480 --> 00:35:43,880 Speaker 2: the tribe that they have. You don't always have to 687 00:35:43,880 --> 00:35:48,160 Speaker 2: spend money. Now. Jackie is a boss Silicon Valley recruiter. 688 00:35:48,600 --> 00:35:50,600 Speaker 2: Like I said, she went from receptionist to recruiter. We 689 00:35:50,600 --> 00:35:53,759 Speaker 2: were her first clients, so we were her first case study, right, 690 00:35:53,800 --> 00:35:55,520 Speaker 2: and that helped her on her trajectory. So you also 691 00:35:55,520 --> 00:35:58,000 Speaker 2: do never know who you're helping by giving them an 692 00:35:58,040 --> 00:35:58,960 Speaker 2: opportunity to help you. 693 00:35:59,280 --> 00:36:01,560 Speaker 1: What kinds of and things need to be put in 694 00:36:01,640 --> 00:36:03,880 Speaker 1: place when you are working with people kind of in 695 00:36:03,920 --> 00:36:05,840 Speaker 1: your circle, right, Because I think it's different if you 696 00:36:05,960 --> 00:36:08,799 Speaker 1: just hire somebody off a fiver or something. If it's 697 00:36:08,840 --> 00:36:11,239 Speaker 1: your girl, well you got to be careful. I think 698 00:36:11,280 --> 00:36:13,759 Speaker 1: sometimes that can be excellent, like in your case, and 699 00:36:13,840 --> 00:36:16,319 Speaker 1: sometimes not so good. So how do you think through 700 00:36:16,360 --> 00:36:18,680 Speaker 1: kind of protecting the relationship and your business when you're 701 00:36:18,719 --> 00:36:20,480 Speaker 1: hiring friends and family. Maybe yeah. 702 00:36:20,480 --> 00:36:22,319 Speaker 2: I mean there was a time when we fired each other. 703 00:36:22,680 --> 00:36:27,360 Speaker 2: You know, Jackie is no longer recruiter for Blavity, And 704 00:36:27,760 --> 00:36:29,799 Speaker 2: first things first, when I could afford to pay her, 705 00:36:29,840 --> 00:36:32,319 Speaker 2: I did. I really tried to make sure that we 706 00:36:32,360 --> 00:36:34,719 Speaker 2: had a clear transaction. I believe we had a contract, 707 00:36:34,880 --> 00:36:37,359 Speaker 2: so we had to mutual understanding. And the second thing 708 00:36:37,360 --> 00:36:38,920 Speaker 2: that I did was make sure that it wasn't just 709 00:36:38,920 --> 00:36:41,719 Speaker 2: me making decisions, like she went through the process of 710 00:36:42,160 --> 00:36:44,920 Speaker 2: recruiting for other people, and they were evaluating her at 711 00:36:44,920 --> 00:36:47,200 Speaker 2: the face level of being a recruiter, regardless of my 712 00:36:47,239 --> 00:36:50,200 Speaker 2: relationship with her, but at least the best of my ability, 713 00:36:50,280 --> 00:36:52,000 Speaker 2: And I think that was really helpful. So I wasn't 714 00:36:52,040 --> 00:36:54,880 Speaker 2: the only person interacting with her, and I think that 715 00:36:54,960 --> 00:36:57,279 Speaker 2: allowed us to have some objectivity of like, when is 716 00:36:57,320 --> 00:36:59,080 Speaker 2: this relationship to a point where I'm not a good 717 00:36:59,080 --> 00:37:01,600 Speaker 2: client for you and you're not a good recruiter for us, 718 00:37:01,680 --> 00:37:03,640 Speaker 2: and it's time for us to expand those options. Because 719 00:37:03,640 --> 00:37:06,359 Speaker 2: we had other people in the room. So I think 720 00:37:06,400 --> 00:37:11,279 Speaker 2: for anyone who's evaluating, when is it time to you know, 721 00:37:11,280 --> 00:37:13,239 Speaker 2: I got the homie helping me with legal I've got 722 00:37:13,239 --> 00:37:15,760 Speaker 2: the homie, like coaching me on the side or whatever 723 00:37:16,040 --> 00:37:20,319 Speaker 2: it is. Figure out a way to be objective and 724 00:37:20,480 --> 00:37:22,279 Speaker 2: make sure you have some sort of contract or some 725 00:37:22,320 --> 00:37:25,200 Speaker 2: sort of milestone in place so that there's a natural end. 726 00:37:25,360 --> 00:37:28,280 Speaker 2: So you might say a time frame three months, six months, 727 00:37:28,360 --> 00:37:30,839 Speaker 2: or it might be if you're doing something like, hey, 728 00:37:30,840 --> 00:37:33,640 Speaker 2: this person's going to help me with interior designing my house. Okay, cool. 729 00:37:33,680 --> 00:37:37,000 Speaker 2: Like provide some sort of cap and I talk about 730 00:37:37,040 --> 00:37:38,600 Speaker 2: this in the book, but like, provide some sort of 731 00:37:38,600 --> 00:37:42,160 Speaker 2: boundaries and cap to this relationship so that you know 732 00:37:42,200 --> 00:37:44,480 Speaker 2: you're not shortchanging yourself and you're not shortchanging somebody you 733 00:37:44,480 --> 00:37:45,160 Speaker 2: also care about. 734 00:37:45,320 --> 00:37:47,920 Speaker 1: Yeah, that's important. So something else you talk about is 735 00:37:47,960 --> 00:37:51,920 Speaker 1: like the differences between contentment and happiness and how contentment 736 00:37:51,960 --> 00:37:54,920 Speaker 1: really should be a goal for us as opposed to happiness. 737 00:37:55,080 --> 00:37:58,920 Speaker 1: What are the differences for those things? In your mind? 738 00:37:59,200 --> 00:38:02,440 Speaker 2: When people ask you, you know, I want to be happy, 739 00:38:03,000 --> 00:38:06,840 Speaker 2: I want to feel happy. People typically only say that 740 00:38:06,880 --> 00:38:10,160 Speaker 2: when they don't feel happy, Like when people are like, 741 00:38:10,239 --> 00:38:13,120 Speaker 2: how's it going, I'm like, everything's going good because I'm content. 742 00:38:13,800 --> 00:38:17,319 Speaker 2: So I think that we have conflated the two. But 743 00:38:17,440 --> 00:38:20,400 Speaker 2: contentment is really what you're striving for, which is I 744 00:38:20,440 --> 00:38:23,160 Speaker 2: feel like peace with my day to day. I wake 745 00:38:23,239 --> 00:38:26,480 Speaker 2: up every morning and I feel joy, and I have 746 00:38:26,800 --> 00:38:31,120 Speaker 2: little moments throughout my day where everything is like perfect 747 00:38:31,440 --> 00:38:35,680 Speaker 2: is great, not too high and not too low. There 748 00:38:35,680 --> 00:38:38,640 Speaker 2: are moments of happiness that I feel, but I do 749 00:38:38,719 --> 00:38:42,560 Speaker 2: not strive to be happy as a state. I strive 750 00:38:42,640 --> 00:38:46,680 Speaker 2: to be content, and I think that that also has 751 00:38:46,719 --> 00:38:50,000 Speaker 2: managed my expectations of what it's like to live a 752 00:38:50,080 --> 00:38:54,040 Speaker 2: really stable, grounded life, full of love, full of family, 753 00:38:54,680 --> 00:38:58,239 Speaker 2: full of challenges at work and personal challenges. That that 754 00:38:58,400 --> 00:39:01,160 Speaker 2: is a part of my life, something that I'm grateful for, 755 00:39:01,320 --> 00:39:03,399 Speaker 2: to have such a full life where I can have 756 00:39:03,440 --> 00:39:06,239 Speaker 2: those ups and downs, but never to be back in 757 00:39:06,280 --> 00:39:08,120 Speaker 2: the place where I was when I first started the company, 758 00:39:08,160 --> 00:39:11,720 Speaker 2: where the lows felt just terrible, pick me off the floor. 759 00:39:11,800 --> 00:39:15,200 Speaker 2: I cannot move on lows, and where the highs were, 760 00:39:15,640 --> 00:39:18,600 Speaker 2: oh my gosh, we had a million dollars in the bank, 761 00:39:18,719 --> 00:39:23,839 Speaker 2: like where we going, let's pop bottles too high and 762 00:39:23,920 --> 00:39:27,360 Speaker 2: too low. I prefer to be right in the middle 763 00:39:27,520 --> 00:39:30,360 Speaker 2: and to have different moments. Hopefully that resonates with people. 764 00:39:30,800 --> 00:39:33,479 Speaker 2: I think it's a bit counterintuitive, but when you feel 765 00:39:33,480 --> 00:39:36,240 Speaker 2: that level of peace, you know you've made it because 766 00:39:36,280 --> 00:39:39,680 Speaker 2: you're like wow, like, yeah, life is good. I mean, 767 00:39:39,680 --> 00:39:40,360 Speaker 2: what do you think? 768 00:39:41,239 --> 00:39:43,759 Speaker 1: Yeah, I definitely think we have completed the two. I 769 00:39:43,760 --> 00:39:46,200 Speaker 1: think a lot of people are chasing happiness, and it's 770 00:39:46,239 --> 00:39:49,960 Speaker 1: sometimes it's really hard to quantify that. But you know, 771 00:39:50,040 --> 00:39:53,720 Speaker 1: I think good visualization exercises, like if you were happy tomorrow, 772 00:39:53,760 --> 00:39:56,960 Speaker 1: what would that look like, help people get closer to contentment, 773 00:39:57,040 --> 00:39:58,560 Speaker 1: which is what you're talking about. 774 00:39:58,680 --> 00:40:00,640 Speaker 2: Yeah, And usually it's when I ask people that question, 775 00:40:00,800 --> 00:40:03,239 Speaker 2: usually they need to fix one of their pillars, Like 776 00:40:03,320 --> 00:40:06,480 Speaker 2: for them to be happy, it's because they feel unstable, 777 00:40:06,680 --> 00:40:09,040 Speaker 2: or for them to be happy, they need a little 778 00:40:09,040 --> 00:40:11,160 Speaker 2: bit more money to be able to make ends meets like, 779 00:40:11,200 --> 00:40:15,279 Speaker 2: it's usually because something is off. It's usually not like 780 00:40:15,360 --> 00:40:18,200 Speaker 2: a plus side. It's usually fixing something that's not working 781 00:40:18,320 --> 00:40:19,560 Speaker 2: the way that they want it to work. 782 00:40:20,080 --> 00:40:22,759 Speaker 1: Yeah. So as much as you are encouraging people to 783 00:40:22,960 --> 00:40:25,720 Speaker 1: rewrite their rules, you even share it in the book, 784 00:40:25,880 --> 00:40:28,920 Speaker 1: you're dad not being super happy when you're like, I'm 785 00:40:29,000 --> 00:40:31,600 Speaker 1: leaving this till all a valid job, And I can 786 00:40:31,680 --> 00:40:34,719 Speaker 1: imagine other readers will also identify with like people in 787 00:40:34,760 --> 00:40:38,359 Speaker 1: their lives not being super excited or like really understanding 788 00:40:38,520 --> 00:40:41,920 Speaker 1: this new vision they're writing for themselves. What would you 789 00:40:41,920 --> 00:40:44,280 Speaker 1: say to people who are facing some pushback from people 790 00:40:44,280 --> 00:40:47,400 Speaker 1: in their lives around this new vision they have for themselves. 791 00:40:48,680 --> 00:40:50,680 Speaker 2: I think it's important to communicate it to the people 792 00:40:50,680 --> 00:40:53,320 Speaker 2: around you, because there's something in the magical that happens. 793 00:40:53,360 --> 00:40:56,200 Speaker 2: When you start to share with people your intentions of 794 00:40:56,360 --> 00:40:59,439 Speaker 2: change and where you're trying to go, people magically start 795 00:40:59,480 --> 00:41:02,919 Speaker 2: to help you. People magically start to help you move 796 00:41:02,960 --> 00:41:05,200 Speaker 2: these mountains that are in front of you. At the 797 00:41:05,239 --> 00:41:08,520 Speaker 2: same time, when you do communicate these things in these big, 798 00:41:08,640 --> 00:41:10,680 Speaker 2: juicy visions of your life and where you want to go, 799 00:41:11,000 --> 00:41:13,600 Speaker 2: You're going to get people who say, why are you 800 00:41:13,680 --> 00:41:17,840 Speaker 2: taking on this risk? Everything is fine, You've worked so 801 00:41:17,880 --> 00:41:19,239 Speaker 2: hard to get to where you are. Why do you 802 00:41:19,239 --> 00:41:23,400 Speaker 2: want to change? And unfortunately that was my own father. 803 00:41:23,840 --> 00:41:26,680 Speaker 2: There were times when I didn't even come home from 804 00:41:27,360 --> 00:41:30,760 Speaker 2: La or San Francisco because I could not stand sitting 805 00:41:30,760 --> 00:41:33,280 Speaker 2: at the dinner table and my dad calling blavity a hobby. 806 00:41:34,280 --> 00:41:36,120 Speaker 2: It would drive me nuts. I would cry, It would 807 00:41:36,200 --> 00:41:38,960 Speaker 2: drive me nuts. It was so painful because I'm sacrificing 808 00:41:39,040 --> 00:41:43,920 Speaker 2: everything for this vision and you're calling a hobby and 809 00:41:44,000 --> 00:41:47,240 Speaker 2: it's not did my job. I'm not making any money, 810 00:41:47,840 --> 00:41:53,440 Speaker 2: but it's my job. And I think that you have 811 00:41:53,560 --> 00:41:57,960 Speaker 2: to learn to live for yourself. I think that it 812 00:41:58,000 --> 00:42:02,640 Speaker 2: took me until my miss in twenties to really realize 813 00:42:02,680 --> 00:42:06,400 Speaker 2: and accept I'm the one that wakes up every morning 814 00:42:07,360 --> 00:42:09,480 Speaker 2: and has to live my life. I'm the one that 815 00:42:09,520 --> 00:42:12,479 Speaker 2: has to sit with the consequences of my choices. I'm 816 00:42:12,520 --> 00:42:15,200 Speaker 2: the one doing these things. It's not my mom and 817 00:42:15,239 --> 00:42:19,279 Speaker 2: my dad anymore. That disassociation from that expectation that we 818 00:42:19,320 --> 00:42:22,799 Speaker 2: have as a child and parent relationship. Some people get 819 00:42:22,800 --> 00:42:26,160 Speaker 2: it earlier, for better or worse, in high school, some 820 00:42:26,160 --> 00:42:28,160 Speaker 2: people when they went to college. For me, it took 821 00:42:28,200 --> 00:42:31,759 Speaker 2: longer to live for myself and not have that expectation 822 00:42:31,880 --> 00:42:34,319 Speaker 2: of them. Now, I still have core values that are 823 00:42:34,360 --> 00:42:38,200 Speaker 2: part of our family kind of upbringing. But my core 824 00:42:38,320 --> 00:42:41,319 Speaker 2: values of our upbringing I'm actually still honoring, which is 825 00:42:41,360 --> 00:42:45,280 Speaker 2: help other people do the right thing, support black folks 826 00:42:45,360 --> 00:42:47,640 Speaker 2: and with the work that you do, and be of service. 827 00:42:48,160 --> 00:42:51,160 Speaker 2: Like he wanted me to be a doctor. If he 828 00:42:51,200 --> 00:42:54,200 Speaker 2: didn't read the book yet, that's TLDR. Like every other 829 00:42:54,239 --> 00:42:56,480 Speaker 2: black dad in America. He wanted to be a doctor 830 00:42:56,600 --> 00:43:01,719 Speaker 2: or a lawyer, and I was like, yeah, no, I'm 831 00:43:01,719 --> 00:43:03,560 Speaker 2: not going to do that. I don't think it was 832 00:43:03,640 --> 00:43:05,920 Speaker 2: until I got into maybe I was in like a 833 00:43:05,920 --> 00:43:09,319 Speaker 2: Black Enterprise magazine or Essence magazine. Mind you, I had 834 00:43:09,360 --> 00:43:11,839 Speaker 2: already raised like a couple million, but I finally got 835 00:43:11,840 --> 00:43:13,520 Speaker 2: in one of the magazines, and I think he was 836 00:43:13,560 --> 00:43:20,600 Speaker 2: then like, Oh, Okay, this looks like it's real, and 837 00:43:20,680 --> 00:43:23,120 Speaker 2: now he's my greatest fan. Like my dad travels to 838 00:43:23,200 --> 00:43:26,440 Speaker 2: Nigeria and brings blavity stickers all the way to Canos. 839 00:43:26,480 --> 00:43:29,080 Speaker 2: So people will change their minds. But it was important, 840 00:43:29,200 --> 00:43:31,879 Speaker 2: I think for me to figure out for myself who 841 00:43:31,920 --> 00:43:34,399 Speaker 2: I was, regardless of my parents' expectations. 842 00:43:34,600 --> 00:43:37,440 Speaker 1: So how are you hoping that readers will engage with 843 00:43:37,560 --> 00:43:39,520 Speaker 1: rewrite your rules? What are you hoping they do on 844 00:43:39,560 --> 00:43:41,160 Speaker 1: the other end of reading. 845 00:43:41,560 --> 00:43:44,440 Speaker 2: I'm really excited for people to read this book. I 846 00:43:44,520 --> 00:43:47,160 Speaker 2: designed it as a toolkit. I designed it for people 847 00:43:47,280 --> 00:43:52,040 Speaker 2: to use this to help them make decisions about how 848 00:43:52,080 --> 00:43:54,200 Speaker 2: they're going to move through the world, so that they 849 00:43:54,200 --> 00:43:57,480 Speaker 2: can move with more success and more ease, and hopefully 850 00:43:57,480 --> 00:43:59,640 Speaker 2: faster than what they would have done if they hadn't 851 00:43:59,640 --> 00:44:02,480 Speaker 2: had this tool in this resource. My hope is also 852 00:44:02,520 --> 00:44:06,360 Speaker 2: that people revisit this book when they're in seasons will change. 853 00:44:06,719 --> 00:44:09,200 Speaker 2: So maybe you go through it in one time and 854 00:44:09,400 --> 00:44:11,000 Speaker 2: because you're trying to figure out how to quit your 855 00:44:11,080 --> 00:44:13,960 Speaker 2: job and be a full time entrepreneur, and then throughout 856 00:44:13,960 --> 00:44:15,880 Speaker 2: the book you realize, actually, I want to keep my 857 00:44:15,960 --> 00:44:18,920 Speaker 2: day job because I actually value stability, but I'm going 858 00:44:18,960 --> 00:44:21,000 Speaker 2: to take my discretionary income from my day job and 859 00:44:21,000 --> 00:44:24,320 Speaker 2: investing in my side hustle. And then your side hustle 860 00:44:24,320 --> 00:44:26,560 Speaker 2: starts to get so big and you're like, okay, wait, 861 00:44:26,719 --> 00:44:28,520 Speaker 2: maybe it's time for me to quit again. Let me 862 00:44:28,560 --> 00:44:30,239 Speaker 2: read it back through the book. Let me look at 863 00:44:30,239 --> 00:44:32,000 Speaker 2: my team again, let me look at my data again, 864 00:44:32,280 --> 00:44:35,080 Speaker 2: let me evaluate what's holding me back. Right, Like, my 865 00:44:35,200 --> 00:44:36,880 Speaker 2: goal is that this is the book that people are 866 00:44:36,880 --> 00:44:40,839 Speaker 2: able to revisit and revisit these steps most importantly throughout 867 00:44:41,000 --> 00:44:43,480 Speaker 2: their lives because it's what I do and it's allowed me, 868 00:44:43,520 --> 00:44:45,640 Speaker 2: I think, to have a lot more ease with how 869 00:44:45,719 --> 00:44:46,240 Speaker 2: I operate. 870 00:44:46,680 --> 00:44:49,080 Speaker 1: So where can we stay connected with you? Where can 871 00:44:49,120 --> 00:44:50,920 Speaker 1: we get our copy of the book? And what do 872 00:44:50,960 --> 00:44:53,080 Speaker 1: you have coming up with levity that you want to share? 873 00:44:53,680 --> 00:44:56,160 Speaker 2: Yeah, you can go to rewrite your Rules dot com. 874 00:44:56,600 --> 00:44:59,800 Speaker 2: I also have a worksheet for people who submit their receipts. 875 00:45:00,000 --> 00:45:02,279 Speaker 2: So if you want kind of basically the workbook to 876 00:45:02,320 --> 00:45:04,440 Speaker 2: be able to show you how to do these steps, 877 00:45:04,719 --> 00:45:06,799 Speaker 2: you can get that on my website Rewrite your Rules 878 00:45:06,840 --> 00:45:08,880 Speaker 2: dot Com. Then I also have a podcast where I 879 00:45:09,000 --> 00:45:11,400 Speaker 2: talk through my journey. It's called The Journey by Morgan Debon, 880 00:45:11,560 --> 00:45:14,239 Speaker 2: and I just walk through the ups, the downs. I 881 00:45:14,320 --> 00:45:18,040 Speaker 2: talk about di I talk about scaling businesses, I talk 882 00:45:18,080 --> 00:45:20,880 Speaker 2: about getting married, I talk about everything kind of going on. 883 00:45:20,920 --> 00:45:23,279 Speaker 2: Because I think it's important for people to share how 884 00:45:23,280 --> 00:45:26,200 Speaker 2: they live out loud and operate out loud. You know, 885 00:45:26,239 --> 00:45:30,240 Speaker 2: we all have a privilege of being able to operate 886 00:45:30,280 --> 00:45:33,040 Speaker 2: in the space at this level. It's important that we 887 00:45:33,080 --> 00:45:34,719 Speaker 2: share it and give it back to other people as well. 888 00:45:34,760 --> 00:45:37,919 Speaker 2: So I look forward to hearing everybody's success stories and 889 00:45:38,000 --> 00:45:40,680 Speaker 2: sending me the dms of all their frameworks and how 890 00:45:40,680 --> 00:45:42,719 Speaker 2: they're applying it in their everyday lives. 891 00:45:42,760 --> 00:45:45,279 Speaker 1: Perfect and where can we find you on social You. 892 00:45:45,239 --> 00:45:48,160 Speaker 2: Can find me at Morgan Debon everywhere on the internet. 893 00:45:48,680 --> 00:45:50,680 Speaker 1: Beautiful. We sure to include all of that in the 894 00:45:50,719 --> 00:45:52,480 Speaker 1: show notes. Thank you so much for spending some time 895 00:45:52,480 --> 00:45:53,000 Speaker 1: with us today. 896 00:45:53,040 --> 00:45:59,000 Speaker 2: Wagon thanks for having me. Of course, I'm so. 897 00:45:59,080 --> 00:46:01,640 Speaker 1: Glad I'm working could join us for today's conversation to 898 00:46:01,719 --> 00:46:04,719 Speaker 1: learn more about her and rewrite your rules. Be sure 899 00:46:04,719 --> 00:46:07,000 Speaker 1: to visit the show notes at Therapy for Blackgirls dot 900 00:46:07,000 --> 00:46:10,480 Speaker 1: com slash Session four five, and don't forget to text 901 00:46:10,480 --> 00:46:12,239 Speaker 1: two of your girls right now and tell them to 902 00:46:12,320 --> 00:46:15,120 Speaker 1: check out the episode. Did you know? You can leave 903 00:46:15,200 --> 00:46:18,160 Speaker 1: us a voicemail with your questions for the podcast. If 904 00:46:18,200 --> 00:46:20,640 Speaker 1: you want to suggest movies or books for us to review, 905 00:46:21,080 --> 00:46:23,239 Speaker 1: or even give thoughts around topics you'd like to hear 906 00:46:23,280 --> 00:46:26,360 Speaker 1: discussed on the podcast. Drop us a message at Memo 907 00:46:26,440 --> 00:46:29,279 Speaker 1: dot fm slash Therapy for Black Girls and let us 908 00:46:29,360 --> 00:46:31,719 Speaker 1: know what's on your mind. We just might feature it 909 00:46:31,760 --> 00:46:34,840 Speaker 1: on the podcast. If you're looking for a therapists in 910 00:46:34,880 --> 00:46:38,400 Speaker 1: your area, visit our therapist directory at Therapy for Blackgirls 911 00:46:38,400 --> 00:46:43,240 Speaker 1: dot com slash directory. This episode was produced by Elise Ellis, 912 00:46:43,320 --> 00:46:47,600 Speaker 1: Indie Chubu and Tyree Rush. Editing was done by Dennison Bradford. 913 00:46:48,239 --> 00:46:50,520 Speaker 1: Thank y'all so much for joining me again this week. 914 00:46:50,840 --> 00:46:53,480 Speaker 1: I look forward to continuing this conversation with you all 915 00:46:53,680 --> 00:46:55,640 Speaker 1: real soon. Take good care