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Speaker 1: Levels to This is an iHeart women's sports production in

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Speaker 1: partnership with Deep Blue Sports and Entertainment. You can find

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Speaker 1: us on the iHeartRadio app, Apple Podcasts, or wherever you

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Speaker 1: get your podcasts.

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Speaker 2: Hey everybody, I'm your girl, Tarrika Foster Brass Bed and I'm.

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Speaker 3: Your girl Cheryl Swoops.

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Speaker 4: What's up y'all? Hey? This is the Levels to This, y'all.

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Speaker 2: A podcasts, which is the show that we talk about

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Speaker 2: the shit that women go through, and we really do

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Speaker 2: have a great show lined up for you today.

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Speaker 4: We have an incredible guest.

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Speaker 2: And I know we say that every week, but that's

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Speaker 2: because every week we really do have a bomb ass

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Speaker 2: show and we really do have an incredible guest.

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Speaker 3: Yeah, that's all we're saying.

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Speaker 4: We tell no lies, We tell no lies.

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Speaker 2: But I'm excited because Christmas is yesterday. Today is the

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Speaker 2: first day of Kwansa. I celebrate I kind of celebrate Kwansa.

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Speaker 2: Do you celebrate Kuwansa?

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Speaker 5: Like?

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Speaker 2: My celebration of Kwansa is more like I have my tablecloth,

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Speaker 2: I have my I have my candles, and I do

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Speaker 2: try to go through the daily routine of talking about today.

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Speaker 4: So day one, Moosja Unity there we go.

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Speaker 1: See, I want to get into celebrating kwanza I'm not

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Speaker 1: there yet, and maybe, but maybe it's because I need

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Speaker 1: to research more, because I definitely want to do that, and.

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Speaker 3: You're the perfect You're the perfect one to teach me.

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Speaker 2: Absolutely, absolutely, absolutely it is.

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Speaker 5: It is.

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Speaker 2: The seven days for those listening, It's the immediate seven

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Speaker 2: days right after Christmas, from December twenty sixth to January first,

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Speaker 2: and each day is a different principle, and so each

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Speaker 2: principle is meant to mean something to help the African

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Speaker 2: American community become more inclusive and more together. And so

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Speaker 2: I love that we get a chance to celebrate Hanukkah

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Speaker 2: for our Jewish leading up to Christmas, we get Christmas

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Speaker 2: for our Christians, and then we have Quansa, which you

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Speaker 2: can celebrate regardless of what it is that you that

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Speaker 2: you practice. It's really just about collective unity and being

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Speaker 2: together as one, and so I'm excited about it.

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Speaker 4: I love it.

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Speaker 2: I always I have my candles, I have my tablecloth,

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Speaker 2: I have my little my little cup on my on

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Speaker 2: my desk that you're supposed to traditionally you're supposed to

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Speaker 2: put stuff in and drink it. But if I put

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Speaker 2: something in and drinking, it's gonna be some alcoholic.

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Speaker 3: And I feel like, I feel like that.

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Speaker 2: Ain't exactly what they was asking folk, So let me

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Speaker 2: just keep it cute.

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Speaker 6: I'm like, that's I don't think that's what they meant

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Speaker 6: by putting something in that cup.

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Speaker 4: So I'm gonna just keep it cute and it seriously.

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Speaker 3: Want to try it?

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Speaker 4: I do. I'm yes, okay, so I'm gonna help you.

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Speaker 1: It won't be this year, right, Yeah, we got you,

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Speaker 1: but I will tell you that since you're talking about

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Speaker 1: stuff to drink, So you know, I have my whole

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Speaker 1: little farm garden stuff, right, yes, And I'm trying to

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Speaker 1: get better at doing this. And so just the other day,

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Speaker 1: my husband went out and harvested like he grew I

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Speaker 1: don't know how much ginger and tumeric.

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Speaker 3: So we just I just made some ginger.

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Speaker 1: Tumeric shots the other day and so we take them

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Speaker 1: every morning, and we have a whole YouTube channel. So

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Speaker 1: we're reading some of the comments and this lady commented

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Speaker 1: and said, wow, I pay four dollars and twenty five

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Speaker 1: cents at the grocery store for a two ounce shot

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Speaker 1: of ginger and tumeric.

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Speaker 3: She said and you guys, yours is all organic.

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Speaker 1: She said, I don't even know if what I'm buying

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Speaker 1: and what I'm drinking is truly organic. I know that

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Speaker 1: didn't really have anything to do with clansup, but you

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Speaker 1: were talking about drinks.

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Speaker 2: But that's that's a great thing to have though, because

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Speaker 2: I will tell your tea.

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Speaker 1: We've been doing it for the last three days now

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Speaker 1: and I can already like kind of sort of feel

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Speaker 1: the effects of what the ginger and tumeric is doing

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Speaker 1: to my body.

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Speaker 3: It's good stuff.

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Speaker 2: I need to I need to get up on it.

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Speaker 2: I said that I'm gonna show you now. Y'all can't

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Speaker 2: see it on the on the podcast, but I'm gonna

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Speaker 2: show you this.

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Speaker 3: I describe it.

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Speaker 4: I am okay.

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Speaker 2: Yeah, so I well, I'm gonna tell I'm gonna tell

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Speaker 2: everyone that I said I was going to start being

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Speaker 2: more Keto friendly, and I even downloaded this app.

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Speaker 4: It's called the Keto Diet App.

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Speaker 2: Doesn't right, it doesn't want And the reason that I

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Speaker 2: said I was going to try being more Keto friendly

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Speaker 2: is because I feel like I need to do something

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Speaker 2: that will discipline me, not even so much that it

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Speaker 2: will it won't work.

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Speaker 4: It's just that I'm not good at this type of stuff.

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Speaker 4: I quit.

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Speaker 2: I don't quit anything in the world except a diet.

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Speaker 2: I will quit that ship heard you, I will quit.

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Speaker 2: I will quit in day two. I'll be like, you

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Speaker 2: know what, fuck it? Bring me the the hot chips

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Speaker 2: and the bread pasta and and all the pop you

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Speaker 2: can serve because I quit it.

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Speaker 3: So I'm there with you.

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Speaker 1: And you know it's crazy because people look at me

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Speaker 1: and they're like, yeah, but you, for however long you played,

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Speaker 1: you were so disciplined, which I was when I played.

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Speaker 1: And so I told myself when I retired right that

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Speaker 1: I was going to take like a year where I

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Speaker 1: was going to eat whatever and not work out and

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Speaker 1: do whatever. Well, I've been retired for like eight years

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Speaker 1: now and I'm still eating whatever the fuck I want.

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Speaker 3: To eat and do it.

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Speaker 4: Yet you want.

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Speaker 6: Yeah, so it and I hate it though.

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Speaker 3: Like I'm laughing right now, But I kid you not.

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Speaker 1: I told a friend of mine the other day, I said,

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Speaker 1: I really need to become more disciplined, Like I'm not

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Speaker 1: trying to be the way I was when I was playing,

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Speaker 1: but just for help and even shopping, like I hate

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Speaker 1: shopping for clothes because I don't like my body right now.

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Speaker 3: Same, and there's no one to blame but myself.

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Speaker 4: Same.

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Speaker 2: I listen, I totally understand. So listen, I'm gonna tell

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Speaker 2: you how this I'm over. I'm gonna tell you how

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Speaker 2: this works. I'm gonna tell you how this works. How

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Speaker 2: this works is we were talking about Kwansa and for

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Speaker 2: Day three. Kwansa's Day three principle is ujima, which is

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Speaker 2: collective work and responsibility. Right, so collectively you and I

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Speaker 2: are gonna hold each other accountable for.

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Speaker 4: Being better in twenty five.

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Speaker 3: Yeah, we can't get out right now.

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Speaker 2: We're gonna and twenty twenty five we're going to We're

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Speaker 2: gonna hold each other accountable for being better.

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Speaker 4: Now.

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Speaker 2: If I don't hold you accountable after week three, don't

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Speaker 2: blame me.

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Speaker 4: I'm trying.

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Speaker 3: I'm gonna blame you.

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Speaker 6: That's I don't know if you and I are are

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Speaker 6: good together, because you know what, because when you're like Cheryl, shit,

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Speaker 6: I'm done with this ship instead of there like no,

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Speaker 6: t let's go, I'm gonna be like, thank you Jesus, because.

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Speaker 7: I have a.

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Speaker 5: We are.

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Speaker 3: I gonta find me? No te we can't do that

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Speaker 3: we can't.

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Speaker 7: We can't.

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Speaker 2: We need it, we do, we need another accountability partner. Well,

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Speaker 2: maybe today's guest can be our accountability partner because she

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Speaker 2: is really good at making people look good and feel

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Speaker 2: good with her apparel line. We have the one and

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Speaker 2: only founder, CEO owner of play A Society, Esther Wallace,

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Speaker 2: joining us this week on this week's episode of Levels

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Speaker 2: to this, So let's just go ahead and get into

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Speaker 2: this next level conversation. All right, friends, I'm really excited

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Speaker 2: about today's episode because we really are bringing the fire.

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Speaker 2: Like Cheryl when I say bringing the fire, We're bringing

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Speaker 2: the fire today.

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Speaker 4: Our guest. First of all, I love New England. Yes,

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Speaker 4: so I'm.

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Speaker 2: In New England. Our guest is from the New England area.

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Speaker 2: She's from Springfield, Mass. I think everybody has seen something

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Speaker 2: or know something about this particular brand, because if you

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Speaker 2: are anywhere in the WNBA space, you absolutely know a

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Speaker 2: play a Society fit when you see a play a

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Speaker 2: Society design.

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Speaker 4: When you see one.

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Speaker 2: I don't even have to be in a WNBA space, honestly,

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Speaker 2: because sometimes I'm just walking around the airport and I

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Speaker 2: see a T shirt and I'm like, oh my god,

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Speaker 2: oh that's Esther. You need to say that's play a

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Speaker 2: Society or that's Esther, that's Esther. So yeah, I'm excited

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Speaker 2: to welcome to the show today, the founder, creator, CEO,

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Speaker 2: and every other letter you want to put in front

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Speaker 2: of it. Our girl, Esther Wallace.

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Speaker 5: Hey, Esther, thank you, thank you so much.

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Speaker 4: What's all fat to be here.

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Speaker 3: I'm super excited about it too.

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Speaker 1: I got I'm sitting here with a big kool Eate

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Speaker 1: smile long because listen, I don't know we gonna get

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Speaker 1: into it. But if you don't know about playing Society

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Speaker 1: or Esther Wallace, you about to find out.

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Speaker 4: Today for real.

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Speaker 2: I feel like I need to go change my teeth

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Speaker 2: because me because I got about a good seven to

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Speaker 2: eight different ones in the room. I really should have

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Speaker 2: grabbed one to put it on for the show. Like

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Speaker 2: I feel like I'm misrepresenting right now. Don't worry at

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Speaker 2: the break. I'm gonna change my shirt at the break

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Speaker 2: because I need to make sure my girl gets some love.

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Speaker 1: I was gonna, okay, I'm glad you said that, because

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Speaker 1: I really was gonna put on my.

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Speaker 3: My Sheryl Swoops playing Society.

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Speaker 5: T shirt and I was like, no, no, that I

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Speaker 5: would be.

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Speaker 1: I didn't wear it because I didn't want to be

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Speaker 1: that one where people are like, oh, she's so vague,

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Speaker 1: But yeah, I am, first of all.

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Speaker 2: The subtle flex of having a T shirt. I was

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Speaker 2: gonna put on my shir shirt. But for playing society though,

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Speaker 2: I'm not mad anyone to represent.

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Speaker 3: If you change at the break, I might.

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Speaker 4: Change the break.

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Speaker 2: I'm telling you, I'm changing out the break. That's what

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Speaker 2: I'm saying. Esther, We're so excited to have you. We

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Speaker 2: know that you've been incredibly busy and your name and

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Speaker 2: face and style has been everywhere. So thank you for

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Speaker 2: making some time to chat with us and kicking with

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Speaker 2: us here on levels to this. But I just kind

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Speaker 2: of want to start at the very beginning. I think

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Speaker 2: that I mentioned at the top that you're from Springfield,

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Speaker 2: mass Maybe not a lot of people know that. I

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Speaker 2: think with your style and your talent, folks might assume

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Speaker 2: that you're from.

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Speaker 4: A bigger city or from New York or something like that.

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Speaker 2: But just kind of talk to us a little bit

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Speaker 2: about what it was like growing up in Springfield and

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Speaker 2: how you kind of found your your niche for fashion.

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Speaker 7: For sure, shesh, I say, people are like, did you

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Speaker 7: know or did you see it coming? I didn't see

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Speaker 7: any of this coming, to be honest, I was I

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Speaker 7: grew up introverted, right, and I was such an art

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Speaker 7: nerd which is what you see now. You just see

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Speaker 7: the results of that artner. But when I was growing

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Speaker 7: up in Springfield, it manifested itself as like this really introverted.

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Speaker 7: I was this kid that walked around with my sketchbook.

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Speaker 7: I wanted to design for the major fashion houses, right.

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Speaker 7: I never even saw myself in a role of an

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Speaker 7: entrepreneur or a head designer. I was like, oh, I'm

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Speaker 7: going to work for Vera Wang or Oscar Dala Renta

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Speaker 7: or something like that. So I really never saw it coming.

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Speaker 7: So it wasn't until I started playing basketball, which I was.

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Speaker 7: I was pretty late too, I would say, that's what again,

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Speaker 7: I didn't know at the time, but that's what built

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Speaker 7: up that momentum for me to then become like this

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Speaker 7: leader or even have the concept of becoming an entrepreneur.

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Speaker 7: So I started hoping in high school. So a lot

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Speaker 7: of people, actually I never tell the story about how

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Speaker 7: I started high school. At this performing arts high school,

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Speaker 7: the nerdiest thing in the world, Like it was just

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Speaker 7: a bunch of like theater kids, and like, I went

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Speaker 7: to this performing arts high school for a week, dropped

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Speaker 7: out because all my friends went to the local high school.

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Speaker 7: I was like, oh, no, I can't I can't do

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Speaker 7: high school, which left out right, I can't.

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Speaker 5: Do high school with all my people.

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Speaker 7: So I dropped out of Performing Arts High School and

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Speaker 7: ended up at Springfield Central High School, which happened to

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Speaker 7: have the number one girls basketball team in Massachusetts. Didn't

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Speaker 7: know anything about any of that at the time, so

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Speaker 7: I think it was just like divine intervention, whatever you

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Speaker 7: want to call it.

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Speaker 5: It just fell into place.

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Speaker 1: I would say, at what point were you like, all right,

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Speaker 1: basketball ain't gonna be it, but this is the route,

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Speaker 1: this is the path I want to take.

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Speaker 7: It started as a break from basketball because I when

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Speaker 7: I graduated college, I was headed overseas to play basketball.

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Speaker 7: I was getting like a physical one week before I

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Speaker 7: got on my flight to go to England, and I

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Speaker 7: actually I was diagnosed with a heart condition. So again

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Speaker 7: this was all by chance. So I was diagnosed with

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Speaker 7: a heart condition. I was told that I should not

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Speaker 7: play basketball anymore, but I was like, no, you know what,

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Speaker 7: I'm gonna play one more year.

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Speaker 5: I'm gonna take my chances for.

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Speaker 7: One year, which maybe I wouldn't recommend that to anyone

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Speaker 7: else who needs right, we'll.

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Speaker 3: See, got me all those things? Ye got me?

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Speaker 4: I'm trying.

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Speaker 5: No. My mom was really like.

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Speaker 7: My mom was like, I'm not about to look at

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Speaker 7: you every day and see you moping around the house

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Speaker 7: because you're not playing basketball.

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Speaker 5: She was like, go take your behind to England and who.

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Speaker 5: So I was like, all right, my mom ain't scared.

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Speaker 5: I guess I should be scared.

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Speaker 7: I played one season, but because of that, I was

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Speaker 7: thinking about, Oh my goodness, like what's next. But also

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Speaker 7: it was just such a way to carry So I

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Speaker 7: think I just needed a break from basketball because it

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Speaker 7: just felt like this.

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Speaker 5: Burden at that point.

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Speaker 7: And when I was overseas, I was getting my master's degree.

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Speaker 7: At the same time as I was playing, I was

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Speaker 7: coaching all of these things, and I was working on

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Speaker 7: my master's thesis and it was about the underrepresentation of

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Speaker 7: women in advertising, media, sports, and then that went down

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Speaker 7: this rabbit hole of apparel in the apparel marketplace and.

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Speaker 5: All of those things.

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Speaker 7: So it really just started as like this project that

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Speaker 7: I was just like working on to get my mind

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Speaker 7: off of basketball and all of that, and it evolved

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Speaker 7: over time.

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Speaker 2: But you never really get your mind off basketball, right Like,

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Speaker 2: no matter how many, no matter how hard we try,

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Speaker 2: you just never there's basketball somewhere as intertwined and whatever

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Speaker 2: it is that we're doing. Because that's just how it

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Speaker 2: happens for those of us who always have a love

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Speaker 2: for a game. We just never can fully get away

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Speaker 2: from it, even if we actually aren't on the court playing.

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Speaker 2: At least you got to overseas girl. I figured that

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Speaker 2: out after high school. I was like, this was great,

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Speaker 2: but I'm gonna do something else. This ain't gonna work

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Speaker 2: for you. But with that being said, who and dare

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Speaker 2: I say she's on this call?

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Speaker 4: I don't know?

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Speaker 2: But who were some of the players that you looked

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Speaker 2: up to or that you idolized, or were some of

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Speaker 2: your favorites when you were playing.

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Speaker 7: So I'm always like super super honest because I always

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Speaker 7: feel like I can't name it, Like I started watching basketball,

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Speaker 7: it was like, I don't know, it was like oh

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Speaker 7: eight maybe when I started watching basketball, So I.

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Speaker 5: Can't claim like that exactly right.

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Speaker 7: So it was Canna's Parker, it was Skyler Diggins, and

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Speaker 7: it was Tina.

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Speaker 3: Charles, Sylvia Fowls.

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Speaker 7: Those were the players of that era, and I was

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Speaker 7: watching them and I would record like a Tennessee game

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Speaker 7: Tennessee LSU, and then I'd go across the street and

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Speaker 7: I'd be practicing cannases moves and all that stuff. So

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Speaker 7: those are the players I was watching, for sure.

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Speaker 4: I love that.

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Speaker 2: I love that girl, don't don't fake it. You ain't

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Speaker 2: gonna fake it. And but I love that though. Yeah,

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Speaker 2: and you name some pretty good ones. I know it

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Speaker 2: wasn't like it was chopped liver so.

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Speaker 1: In naming those players, right, you started watching in O

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Speaker 1: eight and fast forward to where we are today. What

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Speaker 1: you're doing now? When you think about doing no, I

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Speaker 1: won't even go with collabse.

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Speaker 3: Let's just talk about all of the work you've done.

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Speaker 1: How do you decide, like what athlete you're going to

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Speaker 1: do next?

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Speaker 5: You know, especially in the beginning, it really it was.

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Speaker 7: So My favorite thing is like how organic it was

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Speaker 7: when I I didn't the first player T shirts. I

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Speaker 7: think it was twenty twenty two around All Star Chicago,

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Speaker 7: and I had been working, so I had to teach

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Speaker 7: myself how to sketch on an iPad. So in high

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Speaker 7: school I used to like paint or whatever. It was

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Speaker 7: not it was like high school artists. Maybe there's some

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Speaker 7: really good ones out there, but I wasn't like top level.

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Speaker 5: I was good. I was all right.

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Speaker 7: So in college I also did some fine arts, some

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Speaker 7: sketching and stuff, but never to the extent of what

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Speaker 7: I had envisioned in my head. So like, I could

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Speaker 7: envision what I wanted the product to look like, but

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Speaker 7: I didn't know how to get it there. So I

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Speaker 7: literally spent six months teaching myself how to sketch on.

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Speaker 5: Yeah.

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Speaker 7: And so the first sketch was the Cannis Parker sketch,

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Speaker 7: and it took me six months to sketch that because

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Speaker 7: I had to learn how to sketch on the iPad.

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Speaker 5: And then I had to go.

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Speaker 7: Through some really bad route like stuff that I would

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Speaker 7: never let anybody see. I don't care no sketch, They're

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Speaker 7: so bad. And then I got to a place I

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Speaker 7: remember I was on like the what I thought was

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Speaker 7: a final sketch, and it was like probably six months

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Speaker 7: in and I threw it away and started over.

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Speaker 3: Oh wow.

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Speaker 4: I was like, oh.

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Speaker 5: Yeah, this is it. Like I knew it.

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Speaker 7: I knew I needed one more level up on it,

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Speaker 7: and so I was like, let me start over one

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Speaker 7: more time. And then that's when I got it to

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Speaker 7: the point where I was like, oh, yeah, this is it.

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Speaker 7: And then I did sill because it was the year

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Speaker 7: if SO was retiring, and that was probably just it

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Speaker 7: was just an emotional connection to the work with those

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Speaker 7: first few sketches.

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Speaker 2: Wait, was this the Candace Parker sketch that I ended

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Speaker 2: up seeing on the Shy and the opening scene?

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Speaker 4: So do you watch the Shy Shirl?

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Speaker 3: I know what it is, but I don't want yes.

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Speaker 2: So I'm sitting at home in my basement because I

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Speaker 2: watched the shot. That's my shit, that's my show. And

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Speaker 2: it's the opening scene. And the actor in the opening

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Speaker 2: scene is walking around his kitchen and he turns around

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Speaker 2: because it's obviously based in Chicago, and he turns around

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Speaker 2: and he's got on the white shirt with the blue

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Speaker 2: because it's a Chicago sky candas so it's like the

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Speaker 2: light blue and the goal in the shirt.

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Speaker 4: And I turn around and I'm like, wait a minute,

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Speaker 4: is that?

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Speaker 3: How the hell did he get that?

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Speaker 2: It's crazy to look on showtime and see your work,

392
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Speaker 2: and so to that effect, how first off, did you

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Speaker 2: know that he was gonna wear that shirt?

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Speaker 4: Did you know that they had that shirt anywhere? Number one?

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Speaker 4: But number two?

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Speaker 2: Just as you started to push your merchandise and people

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Speaker 2: started to really see it and crave it, was it

398
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Speaker 2: ever initially an instance where you'd say, Hey, I think

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Speaker 2: I'd like to get licensed by the WNBA, Or was

400
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Speaker 2: it more of this has become the demand and so

401
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Speaker 2: maybe I need to figure out what the next steps

402
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Speaker 2: needs to be in order to make this official.

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Speaker 5: It was like a I don't know. I think it

404
00:18:44,000 --> 00:18:44,800
Speaker 5: was a little bit of both.

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Speaker 7: Because so for three years from twenty eighteen twenty twenty one,

406
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Speaker 7: I places I was most known.

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Speaker 5: For the female athlete T shirt.

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Speaker 7: I was like, that was all almost exclusively all asshold,

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Speaker 7: and I was just hustling those shirts at like basketball

410
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Speaker 7: tournaments on the weekend.

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Speaker 5: I was still working full time.

412
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Speaker 7: I quit my full time job in twenty twenty, and

413
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Speaker 7: that's when I was like, Okay, let's get real real

414
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Speaker 7: serious about like strategically growing this business. And then in

415
00:19:09,680 --> 00:19:12,959
Speaker 7: twenty twenty one I actually had the opportunity. It was

416
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Speaker 7: still all because of I think the female Athlete T shirt.

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Speaker 7: I had the opportunity to have a call with some

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Speaker 7: of the I didn't.

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Speaker 5: Even know who they were.

420
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Speaker 7: At the time, just someone at the WNBA. So I

421
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Speaker 7: was like, Okay, how do I want to prepare for

422
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Speaker 7: this call? And I was like, I'm just going to

423
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Speaker 7: go in and go all in and like I put

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Speaker 7: together this whole presentation.

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Speaker 5: I was like, this is what I'm going to do.

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Speaker 5: And this was my first pitch ever.

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Speaker 7: I had never I never had experience like in an

428
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Speaker 7: apparel company or with collaborations or anything like that. This

429
00:19:40,520 --> 00:19:42,680
Speaker 7: was just off of me designing the female athlete T

430
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Speaker 7: shirt and then having the opportunity to have a conversation.

431
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Speaker 7: So I pitched to them the concept and I thought

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Speaker 7: it was going to be practiced, if I'm being completely honest.

433
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Speaker 7: I was like, Okay, I'll get some feedback from them

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Speaker 7: and then I'll keep working towards this goal of working

435
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Speaker 7: with the WNBA. And they came back like a week

436
00:19:58,640 --> 00:20:01,680
Speaker 7: later or something. They were like, yeah, let's go oh wow.

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Speaker 3: And your reaction was.

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Speaker 5: I really I was like, oh am I ready for this.

439
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Speaker 7: You know.

440
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Speaker 5: It's one of those moments we're like oh wow, yeah,

441
00:20:10,880 --> 00:20:11,919
Speaker 5: you just asked for something.

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Speaker 7: Now you got to be you got to be ready

443
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Speaker 7: to play when the coach caused your name. Yeah, that's

444
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Speaker 7: how it felt. It was like, oh, like time for

445
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Speaker 7: me to be ready. I don't have time to get ready.

446
00:20:21,119 --> 00:20:24,120
Speaker 1: Yeah, well so Esther, because like, we keep it real

447
00:20:24,200 --> 00:20:26,159
Speaker 1: on this show, and you just said you'd like to

448
00:20:26,160 --> 00:20:30,080
Speaker 1: be real and honest for our listeners. You said you

449
00:20:30,400 --> 00:20:34,119
Speaker 1: quit your full time job in twenty twenty. Yes, And

450
00:20:34,200 --> 00:20:35,720
Speaker 1: I know there are probably a lot of people right

451
00:20:35,760 --> 00:20:39,200
Speaker 1: now who are debating, right if I quit right now,

452
00:20:39,240 --> 00:20:43,399
Speaker 1: what's next? So when you made that decision, what were

453
00:20:43,480 --> 00:20:45,240
Speaker 1: you thinking? What were your thoughts?

454
00:20:45,359 --> 00:20:47,160
Speaker 3: Were you? And I know you were all in?

455
00:20:47,280 --> 00:20:48,320
Speaker 4: But were you scared?

456
00:20:48,440 --> 00:20:49,240
Speaker 3: Were you nervous?

457
00:20:49,440 --> 00:20:51,320
Speaker 1: Were you And then I'm sorry, I'm gonna add one

458
00:20:51,320 --> 00:20:53,639
Speaker 1: more part to that, and then you in this space

459
00:20:53,680 --> 00:20:58,840
Speaker 1: as a black woman, like what challenges have you faced?

460
00:20:58,880 --> 00:21:00,639
Speaker 1: And how did you feel at that time when you

461
00:21:00,680 --> 00:21:02,119
Speaker 1: were like all right, I'm going all.

462
00:21:02,000 --> 00:21:04,399
Speaker 5: In child, Listen.

463
00:21:04,680 --> 00:21:07,919
Speaker 7: It was the hardest, scariest decision I've ever made, but

464
00:21:07,960 --> 00:21:11,479
Speaker 7: it was also the most critical and pivotal decision. So

465
00:21:11,600 --> 00:21:15,040
Speaker 7: I was working full time in marketing in Boston at

466
00:21:15,119 --> 00:21:19,960
Speaker 7: MIT I No, no, shade, no shade to anybody.

467
00:21:19,960 --> 00:21:22,600
Speaker 5: But I did not love my job. It was like

468
00:21:22,720 --> 00:21:23,960
Speaker 5: waking up in the morning.

469
00:21:25,040 --> 00:21:26,800
Speaker 2: It was like waking up in the morning, and I

470
00:21:26,880 --> 00:21:28,399
Speaker 2: was just like, man, I really got to go do

471
00:21:28,480 --> 00:21:31,120
Speaker 2: this when really all I want to do is design some.

472
00:21:31,080 --> 00:21:32,960
Speaker 5: T shirts and ship them out to people.

473
00:21:33,600 --> 00:21:35,520
Speaker 7: So it was it was harder to go to that

474
00:21:35,680 --> 00:21:38,920
Speaker 7: job than it was to like really go all in.

475
00:21:39,240 --> 00:21:41,840
Speaker 5: I remember I spent a year debating this.

476
00:21:41,960 --> 00:21:43,760
Speaker 7: So one of the things that happened was I had

477
00:21:43,840 --> 00:21:47,280
Speaker 7: actually gone to an event. And anywhere we go black

478
00:21:47,320 --> 00:21:49,199
Speaker 7: people we find each other. So I had gone to

479
00:21:49,200 --> 00:21:53,359
Speaker 7: this event and it was like a conference, and so

480
00:21:53,520 --> 00:21:55,960
Speaker 7: a group of black women we all started connecting and

481
00:21:56,000 --> 00:21:57,960
Speaker 7: all of that stuff, and I was talking to them

482
00:21:58,000 --> 00:22:00,240
Speaker 7: about play society and oh all the things I want

483
00:22:00,280 --> 00:22:01,600
Speaker 7: to do. I was like, I want to quit my

484
00:22:01,640 --> 00:22:04,000
Speaker 7: job at some point and just go all in. And

485
00:22:04,160 --> 00:22:06,560
Speaker 7: someone in the group a woman who produces her own

486
00:22:06,680 --> 00:22:08,600
Speaker 7: TV shows and movies, and she was like, let me

487
00:22:08,640 --> 00:22:09,240
Speaker 7: see your phone.

488
00:22:09,400 --> 00:22:11,440
Speaker 5: So she actually put in my calendar this date.

489
00:22:11,480 --> 00:22:15,600
Speaker 7: She was like, you're gonna quit your job in February. No,

490
00:22:16,080 --> 00:22:19,600
Speaker 7: So I actually spent like a year going like having

491
00:22:19,600 --> 00:22:21,840
Speaker 7: conversations with people I'm thinking about quitting my job. Like

492
00:22:21,880 --> 00:22:24,480
Speaker 7: I remember having a conversation with my dentists, and I

493
00:22:24,560 --> 00:22:26,720
Speaker 7: was like, because I would ask everybody, I would.

494
00:22:26,480 --> 00:22:28,480
Speaker 5: Be like, do you think this sounds like a good idea?

495
00:22:28,560 --> 00:22:30,960
Speaker 5: He was like, you're crazy, that's a terrible idea.

496
00:22:32,800 --> 00:22:33,919
Speaker 3: Okay, that's different.

497
00:22:34,040 --> 00:22:36,000
Speaker 7: I would ask everybody, because that's how scared.

498
00:22:36,040 --> 00:22:38,520
Speaker 5: I just needed one person. I was looking for one

499
00:22:38,560 --> 00:22:39,560
Speaker 5: person to be like, oh.

500
00:22:39,440 --> 00:22:42,359
Speaker 7: That's a great idea, but nobody was saying that. And

501
00:22:42,400 --> 00:22:45,600
Speaker 7: then I ran all like the spreadsheets, all the financial data,

502
00:22:45,680 --> 00:22:47,800
Speaker 7: none of it was adding up. I was like, man,

503
00:22:49,040 --> 00:22:50,800
Speaker 7: when am I gonna When am I gonna get to.

504
00:22:50,840 --> 00:22:51,480
Speaker 5: Quit my job?

505
00:22:51,800 --> 00:22:54,600
Speaker 7: And I kept asking myself that question, but it seemed like,

506
00:22:55,440 --> 00:22:58,399
Speaker 7: regardless of the answer, always came up like you're not ready,

507
00:22:58,480 --> 00:23:01,000
Speaker 7: Like financially, you're not ready. The members aren't adding up,

508
00:23:01,080 --> 00:23:05,080
Speaker 7: nobody's really co signing this. But I did it anyway

509
00:23:05,240 --> 00:23:07,639
Speaker 7: because I couldn't get rid of the feeling of this

510
00:23:07,760 --> 00:23:08,159
Speaker 7: is what.

511
00:23:08,040 --> 00:23:08,720
Speaker 5: I need to do.

512
00:23:08,840 --> 00:23:10,960
Speaker 7: I'm never gonna be I'm never gonna get from point

513
00:23:11,000 --> 00:23:13,920
Speaker 7: A to point B if I don't do this one thing.

514
00:23:13,960 --> 00:23:16,680
Speaker 7: And I just believed in it so much that not

515
00:23:16,720 --> 00:23:18,879
Speaker 7: getting a yes or not getting a co sign didn't

516
00:23:18,960 --> 00:23:19,480
Speaker 7: really matter.

517
00:23:19,800 --> 00:23:24,560
Speaker 2: Wh Yeah, dang god love that, like when the bet

518
00:23:24,600 --> 00:23:27,320
Speaker 2: on yourself, Like this is the epitome of what it

519
00:23:27,400 --> 00:23:30,280
Speaker 2: means to bet on yourself because that's crazy, but I

520
00:23:30,320 --> 00:23:32,440
Speaker 2: love it though, Like we have to do it. Can

521
00:23:32,480 --> 00:23:35,800
Speaker 2: you explain or share with us where the name play

522
00:23:35,800 --> 00:23:37,280
Speaker 2: a Society stems from?

523
00:23:37,560 --> 00:23:40,000
Speaker 7: Yeah, I mean I knew that I wanted to build

524
00:23:40,000 --> 00:23:43,680
Speaker 7: some things that was about community and that was about

525
00:23:43,720 --> 00:23:45,080
Speaker 7: the players. I would love to say that it was

526
00:23:45,119 --> 00:23:47,000
Speaker 7: that easy, like it was just like play a Society,

527
00:23:47,240 --> 00:23:49,840
Speaker 7: But I can't remember like the name popping into my head.

528
00:23:50,000 --> 00:23:52,000
Speaker 7: I always say that it had to have something to

529
00:23:52,040 --> 00:23:54,159
Speaker 7: do with the scene in Loving Basketball where she's like,

530
00:23:54,160 --> 00:23:56,960
Speaker 7: I'm a ballplayer, if you know, play a Society. Before

531
00:23:57,040 --> 00:23:58,920
Speaker 7: play a Society, I was doing a little bit of

532
00:23:59,040 --> 00:24:01,879
Speaker 7: Lease loving Basketball T shirts and stuff like that, So

533
00:24:02,119 --> 00:24:04,480
Speaker 7: have to point and point that a little bit. But

534
00:24:04,600 --> 00:24:06,840
Speaker 7: after a while, like that was the only name that

535
00:24:06,960 --> 00:24:08,719
Speaker 7: was sticking in my and I kept going back. I

536
00:24:08,760 --> 00:24:10,280
Speaker 7: was like, oh you can, cause I'm always that person

537
00:24:10,320 --> 00:24:12,920
Speaker 7: that's like trying to elevate whatever it is out that's

538
00:24:13,000 --> 00:24:15,720
Speaker 7: right in front of me. But I couldn't like the

539
00:24:15,840 --> 00:24:18,480
Speaker 7: name just kept sticking. So I was like, stop trying

540
00:24:18,480 --> 00:24:20,320
Speaker 7: to like make it something of this is the name,

541
00:24:20,359 --> 00:24:22,159
Speaker 7: this is it? Yeah, And so I just went I

542
00:24:22,200 --> 00:24:24,199
Speaker 7: gave myself a deadline, and when that deadline came, I

543
00:24:24,240 --> 00:24:26,520
Speaker 7: was like, this is the name, so we're going.

544
00:24:26,760 --> 00:24:29,880
Speaker 3: I love it. It fits the it has a ring

545
00:24:30,000 --> 00:24:30,400
Speaker 3: to it.

546
00:24:31,160 --> 00:24:34,560
Speaker 1: So when I see you and I hear your story,

547
00:24:35,040 --> 00:24:37,840
Speaker 1: even more so now because I always had mad love

548
00:24:37,840 --> 00:24:40,159
Speaker 1: and respect for you, but even more so now just

549
00:24:40,200 --> 00:24:44,320
Speaker 1: hearing your background and your story, to me, you're a

550
00:24:44,359 --> 00:24:52,680
Speaker 1: great example of like resiliency and determination. So thinking about

551
00:24:52,720 --> 00:24:55,439
Speaker 1: your journey, where you started, where you are now, I

552
00:24:55,520 --> 00:24:58,720
Speaker 1: want to ask you about your latest collab with cash app.

553
00:24:59,200 --> 00:25:02,000
Speaker 1: Did you ever think something like this was gonna happen?

554
00:25:02,680 --> 00:25:05,680
Speaker 1: And here we are, So tell the folks about your

555
00:25:05,760 --> 00:25:07,200
Speaker 1: latest collab with cash app.

556
00:25:07,400 --> 00:25:09,480
Speaker 7: I mean to answer your question, I would say yes

557
00:25:09,520 --> 00:25:13,280
Speaker 7: and no because to a certain extent, to a certain extent, I.

558
00:25:13,880 --> 00:25:15,040
Speaker 5: Just genuinely believe.

559
00:25:15,119 --> 00:25:17,240
Speaker 7: Well, I've had to teach myself to believe this because

560
00:25:17,280 --> 00:25:21,239
Speaker 7: I'm naturally like super anxious and like you know, but

561
00:25:21,440 --> 00:25:24,200
Speaker 7: I've had to teach myself to trust the process right

562
00:25:24,320 --> 00:25:27,280
Speaker 7: in due time, is what I tell myself. Very often,

563
00:25:27,880 --> 00:25:30,880
Speaker 7: things will fall into place. I believe that when you

564
00:25:30,960 --> 00:25:34,000
Speaker 7: are pursuing what you believe in and what you're passionate about,

565
00:25:34,520 --> 00:25:37,560
Speaker 7: like that in and of itself is the right direction, right,

566
00:25:37,560 --> 00:25:39,480
Speaker 7: your passions will never steer you wrong.

567
00:25:39,920 --> 00:25:41,760
Speaker 5: And so to a certain extent.

568
00:25:41,600 --> 00:25:44,040
Speaker 7: Yes, so I believe that because I'm on this path

569
00:25:44,080 --> 00:25:46,520
Speaker 7: of purpose, things will fall into place.

570
00:25:47,080 --> 00:25:48,320
Speaker 5: But did I was?

571
00:25:48,320 --> 00:25:53,640
Speaker 7: I like checklist cash app, Like I had no idea.

572
00:25:52,080 --> 00:25:55,760
Speaker 7: That's like really really dope.

573
00:25:55,840 --> 00:26:00,240
Speaker 5: I know that I feel like maybe maybe you know.

574
00:26:00,200 --> 00:26:02,919
Speaker 7: When when my team and we can talk about what

575
00:26:02,960 --> 00:26:06,240
Speaker 7: that means, yeah, at some point. But with my team

576
00:26:06,320 --> 00:26:08,080
Speaker 7: and I, like we talk about, oh, we would love

577
00:26:08,080 --> 00:26:09,560
Speaker 7: to do this, or we would love to do that.

578
00:26:09,800 --> 00:26:12,679
Speaker 7: Sometimes I just say crazy things or things that I

579
00:26:12,720 --> 00:26:14,600
Speaker 7: think are crazy. I don't know if it's going to happen.

580
00:26:15,240 --> 00:26:17,800
Speaker 7: So like cash app, we have this idea to work

581
00:26:17,840 --> 00:26:20,240
Speaker 7: with cash app because I would always say, oh, like

582
00:26:20,359 --> 00:26:23,080
Speaker 7: when I started, I was literally at the basketball court

583
00:26:23,200 --> 00:26:26,200
Speaker 7: after college, after I came back from overseas, just playing

584
00:26:26,200 --> 00:26:28,120
Speaker 7: in the summer leagues and stuff, and I would have

585
00:26:28,200 --> 00:26:31,080
Speaker 7: an Ikea bag full of female athlete T shirts and

586
00:26:31,080 --> 00:26:34,040
Speaker 7: we would just sell them on the sidelines. Everybody playing

587
00:26:34,520 --> 00:26:37,520
Speaker 7: I would be cash appen. People would just be cash

588
00:26:37,600 --> 00:26:43,199
Speaker 7: rapping me for merchant. This cash out story. Yeah, and

589
00:26:43,200 --> 00:26:45,840
Speaker 7: that's like really the origin story, you know. When they

590
00:26:45,880 --> 00:26:47,840
Speaker 7: came to us with this idea concept they want to

591
00:26:47,840 --> 00:26:50,560
Speaker 7: invest in women's sports, I was like, already, Like, all

592
00:26:50,560 --> 00:26:53,560
Speaker 7: the stories are already there, They're already written, and so

593
00:26:53,600 --> 00:26:56,600
Speaker 7: to have the opportunity for things to align in that way,

594
00:26:56,840 --> 00:26:58,760
Speaker 7: and a lot of the collapse and projects is just

595
00:26:58,800 --> 00:27:01,560
Speaker 7: like about alignments. If it all lines and the story

596
00:27:01,680 --> 00:27:03,480
Speaker 7: is there, then I'm all in.

597
00:27:03,920 --> 00:27:05,160
Speaker 4: Yeah, I love that.

598
00:27:05,640 --> 00:27:08,800
Speaker 2: When we come back, we are going to continue this

599
00:27:08,840 --> 00:27:11,600
Speaker 2: conversation with our girl Esther and just dig a little

600
00:27:11,640 --> 00:27:15,600
Speaker 2: deeper into some of the accolades and things that we've seen,

601
00:27:15,760 --> 00:27:19,400
Speaker 2: but also where what's next for players society.

602
00:27:19,480 --> 00:27:22,280
Speaker 4: So we will be right back after this.

603
00:27:31,720 --> 00:27:36,800
Speaker 2: So I was on cash app, because I'm on cash

604
00:27:36,880 --> 00:27:39,280
Speaker 2: up all the time. I am ashamed to say that

605
00:27:39,359 --> 00:27:41,480
Speaker 2: I used the hell out of some cash app. Okay,

606
00:27:41,720 --> 00:27:43,680
Speaker 2: you can pay with cash app with a bust of shit. Now,

607
00:27:43,720 --> 00:27:46,399
Speaker 2: I was like, damn, y'all, donet really got on game. Okay,

608
00:27:46,800 --> 00:27:49,960
Speaker 2: when you use the cash app card an app, it

609
00:27:50,000 --> 00:27:53,320
Speaker 2: will ask you if you'd like to use these different offers,

610
00:27:53,560 --> 00:27:56,760
Speaker 2: and so I tend to sometimes just strictly pay with

611
00:27:56,800 --> 00:28:00,320
Speaker 2: my cash ap card just so I could utilize whatever

612
00:28:00,359 --> 00:28:01,120
Speaker 2: the offers are.

613
00:28:01,320 --> 00:28:04,600
Speaker 4: They got offers at Taco Bell, Burger.

614
00:28:04,359 --> 00:28:07,600
Speaker 2: King, all types of stuff, right, So I'm at Walmart.

615
00:28:08,040 --> 00:28:10,480
Speaker 2: I said, let me check and see if they got

616
00:28:10,520 --> 00:28:14,639
Speaker 2: offers at Walmart. And as I'm scrolling through my cash

617
00:28:14,680 --> 00:28:18,560
Speaker 2: App looking at these offers, I come across use your

618
00:28:18,560 --> 00:28:21,120
Speaker 2: cash up card and you get twenty percent off Plan Society,

619
00:28:21,119 --> 00:28:26,560
Speaker 2: and I screamed in the middle of Walmart, screamed, I'm

620
00:28:26,680 --> 00:28:29,160
Speaker 2: just like, oh my god, my girl is out here

621
00:28:29,200 --> 00:28:33,880
Speaker 2: really doing it. Because everyone in the world has cash App.

622
00:28:33,960 --> 00:28:38,360
Speaker 2: It's not like it's just a United States situation. Cash

623
00:28:38,400 --> 00:28:43,000
Speaker 2: app is a global phenomenon right now, and anybody who

624
00:28:43,000 --> 00:28:46,680
Speaker 2: can get a cash app card has access now to

625
00:28:46,760 --> 00:28:49,680
Speaker 2: purchase stuff from merchandise or whatever it is that they

626
00:28:49,720 --> 00:28:54,160
Speaker 2: want from Plan Society. And to me, it shows not

627
00:28:54,240 --> 00:28:57,719
Speaker 2: only to your point about things aligning that what is

628
00:28:57,760 --> 00:29:01,280
Speaker 2: for you, but it also just came continues to show

629
00:29:01,640 --> 00:29:05,800
Speaker 2: the investment that women are getting. And we've talked about

630
00:29:06,080 --> 00:29:09,240
Speaker 2: the investment in women's sports, but also there is an

631
00:29:09,280 --> 00:29:11,720
Speaker 2: investment that needs to happen as it relates to women

632
00:29:11,760 --> 00:29:15,320
Speaker 2: in business, and so I'd love to have you share

633
00:29:15,960 --> 00:29:19,520
Speaker 2: just what your experience has been with working with people

634
00:29:19,800 --> 00:29:22,800
Speaker 2: who have been willing to make an investment into your

635
00:29:22,880 --> 00:29:26,000
Speaker 2: business and just into what women are continuing to do

636
00:29:26,320 --> 00:29:29,400
Speaker 2: on both the athletic and the professional side.

637
00:29:29,640 --> 00:29:30,400
Speaker 5: Yeah, for sure.

638
00:29:30,640 --> 00:29:32,920
Speaker 7: I mean nobody told me how hard it was going

639
00:29:32,960 --> 00:29:35,560
Speaker 7: to be to like, you know, like it's hard to

640
00:29:35,600 --> 00:29:39,560
Speaker 7: come up with an idea, it's hard to wake up

641
00:29:39,600 --> 00:29:41,880
Speaker 7: every day and work towards a goal.

642
00:29:42,320 --> 00:29:43,040
Speaker 5: Like those things.

643
00:29:43,080 --> 00:29:45,600
Speaker 7: You hear about how hard you have to work, but

644
00:29:45,640 --> 00:29:48,160
Speaker 7: you don't really hear about how hard it is and

645
00:29:48,240 --> 00:29:50,680
Speaker 7: how much money you have to like how much goes

646
00:29:50,720 --> 00:29:54,880
Speaker 7: into building a business, especially like a product based business

647
00:29:54,920 --> 00:29:57,760
Speaker 7: apparel Like the first when I first got the WNBA

648
00:29:58,080 --> 00:30:01,400
Speaker 7: license and drop the first WNBA election, I was like terrified.

649
00:30:01,400 --> 00:30:04,320
Speaker 7: I was like I never seen bills like like this.

650
00:30:04,480 --> 00:30:08,280
Speaker 7: I never had to like spend this much money on inventory.

651
00:30:08,440 --> 00:30:10,760
Speaker 5: Yeah, we sold out an hour and a half or something.

652
00:30:10,840 --> 00:30:11,560
Speaker 5: I was like, oh my.

653
00:30:11,480 --> 00:30:12,040
Speaker 7: God, like.

654
00:30:13,480 --> 00:30:14,280
Speaker 4: About were stuff.

655
00:30:14,560 --> 00:30:17,280
Speaker 7: So it's a lot to run a business and to

656
00:30:17,400 --> 00:30:18,160
Speaker 7: fund a business.

657
00:30:18,160 --> 00:30:20,520
Speaker 5: In play society is still bootstrapped.

658
00:30:20,960 --> 00:30:24,720
Speaker 7: But I will say that like definitely would not have

659
00:30:24,760 --> 00:30:28,440
Speaker 7: gotten this far without the grants that I've been able

660
00:30:28,520 --> 00:30:32,000
Speaker 7: to be awarded from Vista Print and the Celtics was

661
00:30:32,000 --> 00:30:34,520
Speaker 7: the last one that was like in twenty two or

662
00:30:34,560 --> 00:30:37,160
Speaker 7: twenty three. So I've gotten at least three or four

663
00:30:37,240 --> 00:30:40,600
Speaker 7: grants that have helped, just like in little increments along

664
00:30:40,640 --> 00:30:40,920
Speaker 7: the way.

665
00:30:41,640 --> 00:30:44,680
Speaker 1: Well, extra would you? And you mentioned this earlier. I'm

666
00:30:44,720 --> 00:30:46,800
Speaker 1: going to assume when you started it was just you,

667
00:30:47,440 --> 00:30:49,080
Speaker 1: what does your team look like?

668
00:30:50,000 --> 00:30:54,560
Speaker 7: Oh girl, I love this question because this season I

669
00:30:54,600 --> 00:30:59,200
Speaker 7: did not have a team, a full time team until October, right,

670
00:30:59,440 --> 00:31:01,720
Speaker 7: so I went through this whole like talk about the

671
00:31:01,800 --> 00:31:04,760
Speaker 7: unprecedented growth of the w NBA play somebody was really

672
00:31:04,800 --> 00:31:08,320
Speaker 7: balancing all of that with me being the only full

673
00:31:08,360 --> 00:31:11,360
Speaker 7: time person. I had someone on contract who I know

674
00:31:11,360 --> 00:31:12,800
Speaker 7: a lot of people met when we were doing our

675
00:31:12,840 --> 00:31:15,239
Speaker 7: events and stuff. She was like really hands on with

676
00:31:15,280 --> 00:31:18,840
Speaker 7: all the events and stuff. I was running all the operations.

677
00:31:19,080 --> 00:31:21,840
Speaker 7: I obviously all the designs, so when everybody's on Twitter

678
00:31:22,400 --> 00:31:26,120
Speaker 7: asking me for so and so's tea shirt, just know that.

679
00:31:29,280 --> 00:31:32,360
Speaker 5: But I'm also running the whole back in operations. So

680
00:31:32,600 --> 00:31:33,560
Speaker 5: sometimes got.

681
00:31:33,400 --> 00:31:37,760
Speaker 2: Me to make it look good and you make it

682
00:31:37,760 --> 00:31:38,680
Speaker 2: look easy.

683
00:31:38,960 --> 00:31:41,960
Speaker 7: I done tricked y'all into thinking that place society has an.

684
00:31:42,200 --> 00:31:44,000
Speaker 3: Employee when we do not.

685
00:31:44,800 --> 00:31:48,920
Speaker 7: So wow, Yes, and now now I have a full

686
00:31:48,960 --> 00:31:51,880
Speaker 7: time ops person who is oh Man. She she maybe

687
00:31:51,920 --> 00:31:53,960
Speaker 7: saved my life in October because I was like, how

688
00:31:54,000 --> 00:31:56,080
Speaker 7: are we going to get through playoffs? She came in

689
00:31:56,280 --> 00:32:00,880
Speaker 7: right in time and an executive assistant, which somebody's told me, listen,

690
00:32:00,920 --> 00:32:03,360
Speaker 7: once you get an executive assistant, your whole life's gonna change.

691
00:32:03,360 --> 00:32:06,080
Speaker 5: She has changed my life, Like I go outside now,

692
00:32:06,880 --> 00:32:08,080
Speaker 5: the war's not going.

693
00:32:07,880 --> 00:32:09,960
Speaker 4: Outside because your schedule.

694
00:32:09,640 --> 00:32:15,680
Speaker 7: Is in order exactly exactly, and we have just added

695
00:32:15,680 --> 00:32:19,160
Speaker 7: somebody like this week for marketing and continuing to just

696
00:32:19,200 --> 00:32:21,120
Speaker 7: build a team because the team is really essential.

697
00:32:21,200 --> 00:32:21,560
Speaker 5: For sure.

698
00:32:21,800 --> 00:32:24,640
Speaker 2: I'm going to ask about your accolades because one thing

699
00:32:24,640 --> 00:32:28,320
Speaker 2: that I have enjoyed is I love seeing people get

700
00:32:28,320 --> 00:32:32,240
Speaker 2: their flowers. I love seeing people continuing to recognize the

701
00:32:32,280 --> 00:32:35,200
Speaker 2: talent that's in front of us. And I've seen that

702
00:32:35,400 --> 00:32:38,760
Speaker 2: specifically over the last year or two with you. I've

703
00:32:38,800 --> 00:32:41,720
Speaker 2: seen you be recognized that Mohican son as of Woman

704
00:32:41,920 --> 00:32:46,840
Speaker 2: of Inspiration. You were also listed in inks Female Founder's

705
00:32:46,880 --> 00:32:50,880
Speaker 2: two hundred lists, like the accolades are just starting to

706
00:32:51,040 --> 00:32:53,320
Speaker 2: mount for you and well deserved when you just think

707
00:32:53,320 --> 00:32:56,200
Speaker 2: about where you started to where you are and people

708
00:32:56,320 --> 00:32:59,240
Speaker 2: recognizing the hard work that goes into Just how do

709
00:32:59,320 --> 00:33:02,840
Speaker 2: you describe the feelings and how proud? Because I don't

710
00:33:02,880 --> 00:33:06,240
Speaker 2: think I know you humble esther, I do, I know it.

711
00:33:06,480 --> 00:33:08,120
Speaker 4: But this ain't a moment to be humble.

712
00:33:08,200 --> 00:33:11,920
Speaker 2: Sis, Like you've earned your place real and so I

713
00:33:12,040 --> 00:33:14,680
Speaker 2: want you to, like really just talk about how good

714
00:33:14,720 --> 00:33:16,720
Speaker 2: it feels, if it feels good at all to be

715
00:33:16,800 --> 00:33:19,240
Speaker 2: recognized by so many people who recognize your worth.

716
00:33:19,480 --> 00:33:23,360
Speaker 3: Girl, to horn to it.

717
00:33:23,360 --> 00:33:24,280
Speaker 5: It's really exciting.

718
00:33:24,480 --> 00:33:27,080
Speaker 7: I know just what you mentioned with the female Founder's

719
00:33:27,120 --> 00:33:30,200
Speaker 7: List that we I mean got to do a photo shoot,

720
00:33:30,200 --> 00:33:32,880
Speaker 7: but inc that was amazing and to be to go.

721
00:33:33,000 --> 00:33:35,280
Speaker 7: I remember going to the airport and picking up I

722
00:33:35,320 --> 00:33:37,000
Speaker 7: was like so excited to get the magazine.

723
00:33:37,080 --> 00:33:38,920
Speaker 5: I think Leana Waife was like on the cover too.

724
00:33:38,960 --> 00:33:40,920
Speaker 5: I was like, oh my god, and I opened.

725
00:33:41,080 --> 00:33:43,200
Speaker 7: I did not sold a lot of things, and especially

726
00:33:43,200 --> 00:33:45,920
Speaker 7: because I have been without a team, Like normally you'll

727
00:33:45,960 --> 00:33:47,840
Speaker 7: have somebody on your team that makes sure you know

728
00:33:47,880 --> 00:33:50,040
Speaker 7: all the information. I didn't even know that, so like

729
00:33:50,160 --> 00:33:52,200
Speaker 7: I wasn't even asking questions. I did a photo shoot

730
00:33:52,200 --> 00:33:54,040
Speaker 7: and I was like dope. And then so I didn't

731
00:33:54,040 --> 00:33:56,160
Speaker 7: know how these photos were being used anywhere.

732
00:33:56,640 --> 00:33:59,000
Speaker 5: I'm not I don't asked any questions.

733
00:33:59,320 --> 00:34:02,160
Speaker 7: So I picked up the magazine and like the contents page,

734
00:34:02,160 --> 00:34:04,480
Speaker 7: it was like the first or second page, my face

735
00:34:04,560 --> 00:34:07,360
Speaker 7: was in the magazine, and I was just like, oh my,

736
00:34:07,480 --> 00:34:09,400
Speaker 7: I did not know that I was gonna.

737
00:34:09,160 --> 00:34:11,279
Speaker 5: Be right there in this magazine.

738
00:34:11,400 --> 00:34:13,799
Speaker 7: That was just an amazing experience, and a lot of

739
00:34:13,840 --> 00:34:16,040
Speaker 7: these experiences are super amazing.

740
00:34:16,320 --> 00:34:19,000
Speaker 5: But I will also say I think that because.

741
00:34:19,000 --> 00:34:22,080
Speaker 7: Coming from a place of playing sports, playing basketball, a

742
00:34:22,080 --> 00:34:25,560
Speaker 7: lot of times you need that immediate reward or that acolyte.

743
00:34:25,560 --> 00:34:27,640
Speaker 7: You're always working towards that thing. And I've had to

744
00:34:27,760 --> 00:34:31,200
Speaker 7: learn to not dwell so much on the accolades that

745
00:34:31,239 --> 00:34:34,040
Speaker 7: I do or do not get, and to focus more

746
00:34:34,080 --> 00:34:37,200
Speaker 7: on the people, like the both of you, or like

747
00:34:37,440 --> 00:34:40,080
Speaker 7: even just like people customers that I don't even know

748
00:34:40,480 --> 00:34:43,279
Speaker 7: who are who love the brand and love my work,

749
00:34:43,320 --> 00:34:45,759
Speaker 7: because there are days when I don't get the recognition

750
00:34:46,120 --> 00:34:50,640
Speaker 7: and I can't let that dictate how I approach this

751
00:34:50,680 --> 00:34:51,320
Speaker 7: whole scope.

752
00:34:51,640 --> 00:34:55,560
Speaker 5: Yeah, never too high, never too low. All those things.

753
00:34:55,840 --> 00:34:57,440
Speaker 4: Yeah, yeah, I do know.

754
00:34:57,520 --> 00:34:59,960
Speaker 1: Whether you know this or not, there are a lot

755
00:35:00,040 --> 00:35:04,080
Speaker 1: a lot of people out here for you and that

756
00:35:04,360 --> 00:35:07,000
Speaker 1: respect you, and we look up to you, and we

757
00:35:07,160 --> 00:35:10,000
Speaker 1: just appreciate you. So if no one has told you that,

758
00:35:10,640 --> 00:35:12,359
Speaker 1: we are here to tell you today that.

759
00:35:12,320 --> 00:35:16,520
Speaker 3: You are a bad shut you old man.

760
00:35:18,280 --> 00:35:18,839
Speaker 5: I have that.

761
00:35:19,560 --> 00:35:23,319
Speaker 1: My last question for you maybe is you got your

762
00:35:23,320 --> 00:35:26,720
Speaker 1: cash app collab, which I know we're all excited about.

763
00:35:26,719 --> 00:35:26,919
Speaker 7: That.

764
00:35:27,760 --> 00:35:33,440
Speaker 1: Is there someone whether that's an individual brand, if someone

765
00:35:33,480 --> 00:35:35,480
Speaker 1: came up to you and said, who do you who

766
00:35:35,520 --> 00:35:36,560
Speaker 1: would you like to do.

767
00:35:36,520 --> 00:35:39,360
Speaker 3: Your next big collab with? Is there someone in mind?

768
00:35:40,080 --> 00:35:41,719
Speaker 7: For a lot of time it was you, and that

769
00:35:41,840 --> 00:35:47,279
Speaker 7: we did. We did it, and I will never I

770
00:35:47,320 --> 00:35:50,439
Speaker 7: will never forget that we did.

771
00:35:50,640 --> 00:35:52,520
Speaker 3: You ha Crientses you have.

772
00:35:54,920 --> 00:35:57,600
Speaker 4: Shut up, shut up tea.

773
00:36:00,000 --> 00:36:02,239
Speaker 3: Which is a moment are you and I for you?

774
00:36:02,360 --> 00:36:02,960
Speaker 4: And I are you.

775
00:36:03,440 --> 00:36:05,160
Speaker 5: I have to tell you because I never told you this.

776
00:36:05,320 --> 00:36:08,120
Speaker 7: After that, after the final four this year, I don't

777
00:36:08,160 --> 00:36:09,200
Speaker 7: even it was.

778
00:36:09,120 --> 00:36:10,680
Speaker 5: Like Mother's Day. It was like in May.

779
00:36:10,840 --> 00:36:13,560
Speaker 7: It was way after and I was on a flight

780
00:36:13,680 --> 00:36:16,400
Speaker 7: going home and I hadn't processed everything was moving so fast.

781
00:36:16,400 --> 00:36:19,359
Speaker 5: I hadn't processed anything. I was on a flight and

782
00:36:19,680 --> 00:36:21,239
Speaker 5: for some reason I was thinking of it. I was like,

783
00:36:21,239 --> 00:36:23,160
Speaker 5: do you know what just happened? What you just did?

784
00:36:23,600 --> 00:36:24,560
Speaker 5: I started crying, like.

785
00:36:26,520 --> 00:36:29,560
Speaker 1: Legit, just don't do that because I will start I'll

786
00:36:29,600 --> 00:36:35,399
Speaker 1: start crying again. Though, Jordan was like the Holster MC

787
00:36:35,640 --> 00:36:37,080
Speaker 1: and then we did a little Q and A with

788
00:36:37,160 --> 00:36:40,320
Speaker 1: myself and Simone Augustus and.

789
00:36:40,160 --> 00:36:41,520
Speaker 4: The crowd was nice.

790
00:36:42,040 --> 00:36:45,160
Speaker 1: The event, it was just listen and that moment, I

791
00:36:45,239 --> 00:36:48,760
Speaker 1: was like, she got her shit together with her team.

792
00:36:49,040 --> 00:36:51,800
Speaker 3: And don't know and now knowing what I know, I'm.

793
00:36:51,640 --> 00:36:52,640
Speaker 4: Even more impressed.

794
00:36:53,120 --> 00:36:54,080
Speaker 5: Yeah.

795
00:36:54,160 --> 00:36:58,680
Speaker 7: Yeah, Cleveland was like that was amazing. So I admire

796
00:36:58,760 --> 00:37:01,919
Speaker 7: so many players. Skyler Diggins is somebody that I would

797
00:37:01,960 --> 00:37:04,799
Speaker 7: love to work with. She's always been super supportive too.

798
00:37:05,080 --> 00:37:07,160
Speaker 7: And I'm trying to check players off the list. We

799
00:37:07,200 --> 00:37:09,600
Speaker 7: just did something with Sidney Colson for holiday season, which

800
00:37:09,680 --> 00:37:10,120
Speaker 7: was amazing.

801
00:37:10,160 --> 00:37:11,479
Speaker 5: She was up there on the list too.

802
00:37:11,800 --> 00:37:14,319
Speaker 7: So I don't want to say there's some players that

803
00:37:14,400 --> 00:37:16,720
Speaker 7: I won't name because I feel like something might be honest.

804
00:37:17,000 --> 00:37:21,040
Speaker 3: Okay, Okay, that means she knows or something. That's what she.

805
00:37:21,120 --> 00:37:21,640
Speaker 4: Just came.

806
00:37:23,200 --> 00:37:25,400
Speaker 7: And so like now I'm reminding myself, like okay, I

807
00:37:25,440 --> 00:37:27,480
Speaker 7: don't want to. I don't want to spell anything, but

808
00:37:27,680 --> 00:37:30,000
Speaker 7: there might be some opportunities this season to work with

809
00:37:30,040 --> 00:37:32,560
Speaker 7: some more players and just anticipating stuff like that.

810
00:37:33,320 --> 00:37:36,800
Speaker 5: And you know, brands that are really standing.

811
00:37:36,480 --> 00:37:38,719
Speaker 7: On their business when it comes to women's sports, like,

812
00:37:38,760 --> 00:37:40,319
Speaker 7: those are the brands that I want to work with.

813
00:37:40,480 --> 00:37:44,440
Speaker 2: And yeah, that's definitely what's up. And you are a

814
00:37:44,520 --> 00:37:49,640
Speaker 2: trendsetter too. I am seeing other companies and other brands

815
00:37:49,719 --> 00:37:52,719
Speaker 2: and I never take those things as and this is

816
00:37:52,760 --> 00:37:55,320
Speaker 2: just me Like when I see somebody doing something similar

817
00:37:55,320 --> 00:37:58,640
Speaker 2: to what I've done, I'm like, Okay, that means I'm

818
00:37:58,680 --> 00:38:01,720
Speaker 2: starting a trend. That means that folks realize the value

819
00:38:01,800 --> 00:38:04,719
Speaker 2: in what I've done and are now I've put y'all

820
00:38:04,800 --> 00:38:06,880
Speaker 2: up on game right, And they say that imitation is

821
00:38:06,920 --> 00:38:08,839
Speaker 2: the highest form of flattery. As long as y'all don't

822
00:38:08,840 --> 00:38:13,480
Speaker 2: steal my name, long as you'll still my name.

823
00:38:13,400 --> 00:38:13,879
Speaker 5: Were good.

824
00:38:14,000 --> 00:38:18,680
Speaker 2: But I have seen very various different companies and brands

825
00:38:18,719 --> 00:38:21,319
Speaker 2: that are starting to take on the same style that

826
00:38:21,360 --> 00:38:23,920
Speaker 2: you've taken on. I just think that speaks volumes to

827
00:38:23,960 --> 00:38:26,240
Speaker 2: the way that you have revolutionized the way that people

828
00:38:26,280 --> 00:38:29,480
Speaker 2: look at apparel and merchandise, specifically in the women's sports

829
00:38:29,520 --> 00:38:32,520
Speaker 2: genre in Minnesota. I went to a bar of their.

830
00:38:32,440 --> 00:38:35,200
Speaker 4: Own and I could see.

831
00:38:34,840 --> 00:38:36,880
Speaker 2: Some of the merchandise that they had up there, and

832
00:38:36,920 --> 00:38:38,280
Speaker 2: I was just like, y'all.

833
00:38:38,840 --> 00:38:41,239
Speaker 4: My girl, esther is just everywhere.

834
00:38:41,719 --> 00:38:43,640
Speaker 2: And so with that, you know, I just want to

835
00:38:43,640 --> 00:38:46,920
Speaker 2: close with giving you your love and agreeing with Sheryl

836
00:38:47,000 --> 00:38:49,480
Speaker 2: that you are just continuing to be a trendsetter out here.

837
00:38:49,560 --> 00:38:52,759
Speaker 2: You deserve every bit of every love and everything and

838
00:38:52,840 --> 00:38:56,680
Speaker 2: all the acknowledgment that you get and what's next for

839
00:38:56,760 --> 00:39:00,319
Speaker 2: you or better yet, what would you say to a

840
00:39:00,360 --> 00:39:02,480
Speaker 2: young up and creator that kind of wants to get

841
00:39:02,480 --> 00:39:05,440
Speaker 2: into this space and maybe don't know where to start

842
00:39:05,640 --> 00:39:09,680
Speaker 2: or thinks that maybe she's not doing enough to be recognized.

843
00:39:09,760 --> 00:39:10,359
Speaker 4: What kind of.

844
00:39:10,320 --> 00:39:13,839
Speaker 2: Advice would you give her or him of trying to

845
00:39:13,840 --> 00:39:14,640
Speaker 2: get where you are?

846
00:39:15,320 --> 00:39:18,840
Speaker 5: I would say one. I would say maybe a few things.

847
00:39:19,719 --> 00:39:23,200
Speaker 7: The first one, like I think the probably my one

848
00:39:23,239 --> 00:39:25,200
Speaker 7: of my worst qualities when I was growing up but

849
00:39:25,320 --> 00:39:28,040
Speaker 7: has become my biggest strength, is like not listening to

850
00:39:29,760 --> 00:39:31,560
Speaker 7: a lot of what you're being told. Like a lot

851
00:39:31,560 --> 00:39:35,279
Speaker 7: of times when you're trying to change something, everybody's going

852
00:39:35,320 --> 00:39:37,080
Speaker 7: to tell you it's a bad idea. Everybody's going to

853
00:39:37,120 --> 00:39:39,799
Speaker 7: say no, everybody's going to say, you know, what are

854
00:39:39,800 --> 00:39:42,839
Speaker 7: you talking about? But if you really believe in something,

855
00:39:42,840 --> 00:39:45,080
Speaker 7: because even if you do, even if it's not the

856
00:39:45,200 --> 00:39:48,600
Speaker 7: right the answer, it will steer you in the right direction. Right,

857
00:39:48,800 --> 00:39:51,400
Speaker 7: Sometimes you have to go down that path even just

858
00:39:51,440 --> 00:39:53,680
Speaker 7: to get to where to where you're meant to be.

859
00:39:54,239 --> 00:39:58,080
Speaker 7: So don't listen is number one. Don't listen to the

860
00:39:58,120 --> 00:40:02,439
Speaker 7: people who are telling you. Yeah, everybody said play side

861
00:40:02,480 --> 00:40:04,799
Speaker 7: was a bad idea. I didn't even get a yes

862
00:40:05,000 --> 00:40:09,680
Speaker 7: or or a hey, that's gonna work. So if I

863
00:40:09,719 --> 00:40:12,000
Speaker 7: would have listened to them, there would be no play

864
00:40:12,040 --> 00:40:16,120
Speaker 7: society right now. That and then in that same thing,

865
00:40:16,320 --> 00:40:20,600
Speaker 7: trust trust the process, like trust your instincts, because at

866
00:40:20,600 --> 00:40:22,680
Speaker 7: the end of the day, you have to stand behind

867
00:40:22,719 --> 00:40:27,200
Speaker 7: what it is that you're doing, and everybody else just

868
00:40:27,239 --> 00:40:29,879
Speaker 7: has to catch up to you. So I believe that,

869
00:40:29,960 --> 00:40:33,120
Speaker 7: like you know, innovators, creators, sometimes you're a few steps

870
00:40:33,120 --> 00:40:35,200
Speaker 7: ahead and you gotta like you gotta wait for people

871
00:40:35,239 --> 00:40:40,160
Speaker 7: to catch up sometimes. And so just trust your instincts

872
00:40:40,280 --> 00:40:42,840
Speaker 7: and also just start where you're at because it doesn't

873
00:40:42,880 --> 00:40:45,680
Speaker 7: have to look a certain way. When I first started,

874
00:40:45,840 --> 00:40:48,399
Speaker 7: I didn't know I couldn't find the right T shirt,

875
00:40:48,480 --> 00:40:50,800
Speaker 7: or I couldn't find the right production partner. I couldn't

876
00:40:50,800 --> 00:40:53,040
Speaker 7: find this and it wasn't aligned with that, and I

877
00:40:53,080 --> 00:40:54,879
Speaker 7: was like, oh, this needs more time or I need

878
00:40:54,920 --> 00:40:57,960
Speaker 7: to develop these graphics more. But I was just like, no,

879
00:40:58,160 --> 00:41:00,560
Speaker 7: just get started, because one you're gonna learn so much

880
00:41:01,080 --> 00:41:04,440
Speaker 7: just from on day one. Right, You're gonna learn so

881
00:41:04,600 --> 00:41:07,200
Speaker 7: much that's gonna be valuable to what you do one day,

882
00:41:08,040 --> 00:41:12,120
Speaker 7: three hundred and sixty five, right, So start somewhere. It

883
00:41:12,120 --> 00:41:14,279
Speaker 7: doesn't have to be perfect. Everything doesn't have to be

884
00:41:14,320 --> 00:41:16,880
Speaker 7: aligned when you get started. But if you never start,

885
00:41:16,920 --> 00:41:20,200
Speaker 7: then how are you gonna make any any progress?

886
00:41:20,280 --> 00:41:25,319
Speaker 2: So yep, facts, big facts. Well, thank you, Esther. We

887
00:41:25,400 --> 00:41:30,480
Speaker 2: appreciate you joining us. I'm America's Day on my calendar,

888
00:41:30,680 --> 00:41:33,200
Speaker 2: so I will never forget the day Esther made time

889
00:41:33,239 --> 00:41:33,480
Speaker 2: for me.

890
00:41:33,960 --> 00:41:41,960
Speaker 5: Oh well, listen to me, love Leah, see you in Connecticut.

891
00:41:41,640 --> 00:41:42,200
Speaker 7: Aime.

892
00:41:42,960 --> 00:41:45,160
Speaker 2: Okay, I'm glad the numbers still work. You know, when

893
00:41:45,200 --> 00:41:47,200
Speaker 2: you tack somebody and you'll be like, if this bubble

894
00:41:47,239 --> 00:41:49,000
Speaker 2: turn green, I know something.

895
00:41:50,239 --> 00:41:54,000
Speaker 3: Always Esther, You're awesome.

896
00:41:54,080 --> 00:41:56,520
Speaker 5: Thank you, listen, thank you both.

897
00:41:58,280 --> 00:42:11,360
Speaker 2: Thank you, thank you A lot of fun. Cheryl completely

898
00:42:11,520 --> 00:42:14,160
Speaker 2: enjoyed talking to Esther. She is certainly someone that is

899
00:42:14,200 --> 00:42:15,480
Speaker 2: on the rise, going.

900
00:42:15,280 --> 00:42:18,840
Speaker 4: To continue to just make moves in this business.

901
00:42:18,880 --> 00:42:21,880
Speaker 2: And I mean, I'm sporting my player society. I know

902
00:42:22,239 --> 00:42:24,080
Speaker 2: we already know you got players that you got your

903
00:42:24,080 --> 00:42:24,799
Speaker 2: own damn shirt.

904
00:42:24,840 --> 00:42:27,400
Speaker 4: But anyway, I hate.

905
00:42:27,160 --> 00:42:31,880
Speaker 2: Her, yeah, and I you know, like I said, I

906
00:42:31,880 --> 00:42:33,600
Speaker 2: ain't put it on because I didn't want people to

907
00:42:33,600 --> 00:42:34,440
Speaker 2: feel some type of.

908
00:42:34,400 --> 00:42:38,080
Speaker 3: Way, but uhay, I love me some Esther.

909
00:42:38,360 --> 00:42:41,400
Speaker 1: I just I respect the hell out of her and

910
00:42:41,480 --> 00:42:44,160
Speaker 1: listening to her story about you.

911
00:42:44,120 --> 00:42:47,759
Speaker 3: Know, in twenty twenty, she was like, I'm going for it.

912
00:42:48,360 --> 00:42:52,040
Speaker 1: She quit her full time job and focused all of

913
00:42:52,080 --> 00:42:55,279
Speaker 1: her time and attention on players society, And like the

914
00:42:55,320 --> 00:42:56,440
Speaker 1: people say, won't he do.

915
00:42:56,440 --> 00:43:00,680
Speaker 2: It every time? Every single time? Although when we say, God, no,

916
00:43:00,800 --> 00:43:02,480
Speaker 2: my heart, I'm glad he knew her is enough to

917
00:43:02,480 --> 00:43:09,520
Speaker 2: tell her to set down. I agree with that, But

918
00:43:10,000 --> 00:43:11,799
Speaker 2: I love Esther, respect her.

919
00:43:11,880 --> 00:43:16,320
Speaker 1: Her work is top notch and just a great soul,

920
00:43:16,440 --> 00:43:19,279
Speaker 1: a great person. Drop some good gems for us, and

921
00:43:20,200 --> 00:43:23,040
Speaker 1: hopefully what I have to give the people today will

922
00:43:23,160 --> 00:43:25,120
Speaker 1: kind of sort of be on the same line of

923
00:43:25,160 --> 00:43:27,840
Speaker 1: what Esther kind of told us today.

924
00:43:28,160 --> 00:43:29,080
Speaker 4: For sure what you got.

925
00:43:29,280 --> 00:43:30,200
Speaker 3: Here's what I got, y'all.

926
00:43:30,200 --> 00:43:31,040
Speaker 4: It's short and sweet.

927
00:43:31,960 --> 00:43:36,239
Speaker 3: You know, Esther was just talking about she said so

928
00:43:36,400 --> 00:43:40,680
Speaker 3: many things, But I don't care who you are, what.

929
00:43:40,560 --> 00:43:41,680
Speaker 4: You go through, what you do.

930
00:43:41,760 --> 00:43:46,279
Speaker 1: We're all we're always gonna fall or fail at something right,

931
00:43:46,400 --> 00:43:49,040
Speaker 1: and we can just sit there and we can wallow

932
00:43:49,080 --> 00:43:51,920
Speaker 1: in it and feel sorry for ourselves, or we can

933
00:43:51,920 --> 00:43:53,600
Speaker 1: decide we're not going to do that. So the quote

934
00:43:53,640 --> 00:43:57,680
Speaker 1: I have for us today, it says, our greatest glory

935
00:43:58,480 --> 00:44:03,120
Speaker 1: is not in never falling, but in rising every time

936
00:44:03,239 --> 00:44:03,760
Speaker 1: we fall.

937
00:44:06,400 --> 00:44:06,800
Speaker 4: Period.

938
00:44:06,960 --> 00:44:08,240
Speaker 3: That's what I got for y'all today.

939
00:44:08,680 --> 00:44:11,680
Speaker 2: Period, get up and keep trying and keep trying.

940
00:44:11,719 --> 00:44:12,080
Speaker 3: That's it.

941
00:44:12,840 --> 00:44:13,840
Speaker 4: Absolutely love it.

942
00:44:13,920 --> 00:44:16,880
Speaker 2: And so with Zach friends, we just want to continue

943
00:44:16,880 --> 00:44:19,080
Speaker 2: to thank you for listening to levels to this. We

944
00:44:19,239 --> 00:44:23,680
Speaker 2: will be back next week with more next level conversation

945
00:44:23,800 --> 00:44:24,839
Speaker 2: and when you hear from us.

946
00:44:24,719 --> 00:44:27,560
Speaker 4: Again, it will be twenty twenty five.

947
00:44:28,160 --> 00:44:32,080
Speaker 2: So very excited about what the new year is going

948
00:44:32,200 --> 00:44:32,680
Speaker 2: to bring.

949
00:44:33,120 --> 00:44:34,520
Speaker 4: So enjoy your holiday.

950
00:44:34,600 --> 00:44:38,560
Speaker 2: Please be safe this New Year's Eve, but also remember

951
00:44:38,600 --> 00:44:40,640
Speaker 2: if you take some time throughout this holiday break to

952
00:44:40,680 --> 00:44:43,279
Speaker 2: listen to the show, it is not just our show,

953
00:44:43,320 --> 00:44:44,640
Speaker 2: but it is our show and.

954
00:44:44,600 --> 00:44:45,879
Speaker 4: So we want to hear from you.

955
00:44:46,160 --> 00:44:48,320
Speaker 2: Please leave us a review in Apple Podcasts, or you

956
00:44:48,360 --> 00:44:51,400
Speaker 2: can email us at Levels Too This Podcast at gmail

957
00:44:51,440 --> 00:44:53,200
Speaker 2: dot com. Tell us what your thought of this week's

958
00:44:53,200 --> 00:44:55,439
Speaker 2: show and what you might want to talk about next,

959
00:44:55,440 --> 00:44:58,840
Speaker 2: and you can also follow us on Instagram at lttpod.

960
00:45:00,040 --> 00:45:02,759
Speaker 2: Then keep your mentals ground level and we will be

961
00:45:02,880 --> 00:45:06,279
Speaker 2: back next year. See you guys, Do you see ya?

962
00:45:06,640 --> 00:45:06,960
Speaker 4: Peace?

963
00:45:11,960 --> 00:45:15,840
Speaker 1: Listen to Levels to This on America's number one podcast network,

964
00:45:15,960 --> 00:45:19,239
Speaker 1: iHeart open your free iHeart app and search Levels to

965
00:45:19,280 --> 00:45:22,240
Speaker 1: This with Cheryl Swoops and Treka Foster Brasbee and start

966
00:45:22,280 --> 00:45:22,680
Speaker 1: listening