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Speaker 1: Bloomberg Audio Studios, Podcasts, radio News. I'm Hannah Elliott and

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Speaker 1: I'm Matt Miller.

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Speaker 2: This is Hot Pursuit coming up on today's podcast.

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Speaker 3: We have a special gift Zach Brown. You may have

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Speaker 3: heard of him. He's in motorsport if you will.

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Speaker 2: He's a champion.

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Speaker 3: He's a champion, and you know, it's kind of nuts.

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Speaker 3: He's an American working for a British company.

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Speaker 2: And he's a car collector.

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Speaker 1: And he's a car collector, car guy, great driver himself.

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Speaker 2: And he's a boss. He's a CEO.

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Speaker 3: He's a boss. It's unbelievable.

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Speaker 1: Not only is he the boss of McLaren F one,

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Speaker 1: he's the boss of all of McLaren Racing, which is

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Speaker 1: a big, big job.

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Speaker 4: Yeah, he has to be at a lot of different

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Speaker 4: places at the same time. But the coolest part is

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Speaker 4: me and Hannah we're not even here.

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Speaker 2: We're recording this a week ahead of time.

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Speaker 3: We're coming to you from the future and the past.

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Speaker 4: So happy Boxing Day. This is a pre recorded episode

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Speaker 4: and it's meant as a special gift to Clarence who

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Speaker 4: emailed us Hot Pursuit at Bloomberg dot Net is our

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Speaker 4: email address. He emailed us and said, you guys should

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Speaker 4: have Zach Brown on.

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Speaker 3: So so here you go. We aim to please asking

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Speaker 3: you shall.

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Speaker 2: Receive Merry Christmas. Clarence.

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Speaker 1: I love talking to Zach Brown because he is articulate

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Speaker 1: and he is not so media trained that he's really boring.

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Speaker 3: He is, I think, Yeah.

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Speaker 1: He just speaks in straight lines, there's nobs. He answers

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Speaker 1: questions directly. It's a dream and he's a real Yeah,

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Speaker 1: he's a.

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Speaker 2: Real person, yes exactly.

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Speaker 3: And he's crazy.

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Speaker 1: It is crazy though, how chill he comes off when

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Speaker 1: you consider everything he's running and operating, yes, schedules, it's insane.

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Speaker 1: It's he's I mean, did you know that McLaren is

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Speaker 1: the only company to win the Indy five hundred twenty

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Speaker 1: four hour Lament and Monaco?

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Speaker 2: I did not know that.

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Speaker 4: Let's get over to Zach Brown, CEO of McLaren without

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Speaker 4: any further ado.

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Speaker 1: You know McLaren is the only team that competes in

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Speaker 1: Formula one IndyCar, Formula E. You've got Extreme E, you've

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Speaker 1: got esports. My big question for you is how do

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Speaker 1: you get.

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Speaker 3: It all done?

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Speaker 1: Can you give us some best practices for how this

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Speaker 1: is sustainable? For you. I know you just renewed your

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Speaker 1: contract until I think twenty thirty. How are you finding

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Speaker 1: your life sustainable and even joyful? I follow you on Instagram,

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Speaker 1: of course, and you've got you seem very well at

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Speaker 1: ease and like you're enjoying things. But I know you're

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Speaker 1: probably paddling furiously underneath everything.

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Speaker 5: It's all the above. First, I love my job.

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Speaker 6: I love McLaren, always have my favorite team growing up,

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Speaker 6: and it's a privilege to work for McLaren. So it's

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Speaker 6: a pretty pretty cool job. That's a great place to

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Speaker 6: start from. The travels brutal. I think the secret to success,

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Speaker 6: if you'd like, is having a great leadership team around me.

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Speaker 6: And each racing team is self sufficient, so the IndyCar

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Speaker 6: team isn't dependent upon the F one team isn't dependent

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Speaker 6: upon the former team. There's a lot of commercial centergies

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Speaker 6: opportunities for our employees sentergy, so there's a lot of synergies.

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Speaker 6: But they know the Formula one team here in Montreal

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Speaker 6: doesn't need anything from the IndyCar team, and the Indiecar

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Speaker 6: team doesn't need anything from the team Formula one, so

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Speaker 6: they can all run independently. The benefit is when you

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Speaker 6: put them all together for our commercial partners, for employee opportunities.

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Speaker 6: I'm kind of the only fool that flies around the

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Speaker 6: world trying to be in all places at one time.

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Speaker 5: But I love it.

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Speaker 6: It's what I've been doing my whole whole life. It

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Speaker 6: certainly has its days where you know, you can just

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Speaker 6: get tired, but I'm never tired of it. I just

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Speaker 6: sometimes lack sleep, but you know, I love being around

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Speaker 6: these racing teams. Fortunately, in the digital world we live in,

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Speaker 6: if I'm in the eighty five hundred, I've got my

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Speaker 6: double triple top secret Dell laptop like I am onm

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Speaker 6: pit walls, So I feel like I'm very connected to

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Speaker 6: the Formula One team, even if I'm not there. So

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Speaker 6: big organization, but we're in the racing business and it's

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Speaker 6: all running pretty smoothly.

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Speaker 2: By the way.

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Speaker 4: You have been at the Helm, not not only for

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Speaker 4: the resurgence of your team, but really for the resurgence

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Speaker 4: of the sport and racing. I mean, I read a

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Speaker 4: comment you were talking about the fact that Williams was

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Speaker 4: sold for one hundred and fifty million a few years back,

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Speaker 4: and now it's worth at least ten x and I

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Speaker 4: just think, you know, the popularity of this already incredibly

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Speaker 4: popular sport has grown so much in the last few years.

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Speaker 4: Is that all down to drive to survive or to

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Speaker 4: what do you attribute that?

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Speaker 6: I don't think it's all down to drive to survive,

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Speaker 6: but I think it's definitely played a big role. I

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Speaker 6: think what it's all down to is liberty and when

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Speaker 6: they acquired the sport, the way they've reshaped the sport

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Speaker 6: focus on the fan, get the teams to kind of

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Speaker 6: show that the fans behind the curtain, you know how

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Speaker 6: the sport works, which I think Netflix has played a

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Speaker 6: big role there. So I think where the credits do

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Speaker 6: is due to liberty. Netflix has certainly had its role

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Speaker 6: within that. But look at what's happened in North America.

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Speaker 6: We've gone from one race to three races and new

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Speaker 6: television partner Netflix got Brad Pitt movie. You know who

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Speaker 6: isn't going to watch the next Brad Pitt movie and

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Speaker 6: going to be Brad Pitt Formula one driver. So we've

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Speaker 6: brought in women to the sport, we brought a youth

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Speaker 6: to the sport. We've really made great strides and sustainability.

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Speaker 6: So I think you've got to look at what liberty

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Speaker 6: has done for the sport as a whole, and are

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Speaker 6: the participants in.

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Speaker 5: It the way we've embraced it.

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Speaker 6: And it took a little bit of time, you know,

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Speaker 6: when Netflix came out year one, Mercedes and Ferrari didn't participate,

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Speaker 6: which was a bit of old school thinking, you know,

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Speaker 6: we don't.

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Speaker 5: Want to show what's.

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Speaker 6: Buck behind the scenes, or the money's not great enough.

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Speaker 6: And I think what the sport has woken up to

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Speaker 6: and is embraced is let's focus on the fan and

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Speaker 6: then everything else will fall into place. And that's exactly

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Speaker 6: what we've done. And we have more fans than we've

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Speaker 6: ever had, more Grand Prix than we've ever had, ten

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Speaker 6: unbelievably healthy racing teams. So it's like everything is just green, green, green,

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Speaker 6: go go go right now in Form one. And to me,

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Speaker 6: what's really exciting is I don't see that trajectory going

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Speaker 6: anywhere other than North because the racing's getting even better

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Speaker 6: and the teams are healthier, and we have demand for

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Speaker 6: more Grand Prix than ever, so I think in many

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Speaker 6: ways we're just getting started.

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Speaker 1: Can there ever be too many Grand Prix in North America?

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Speaker 1: I mean we're at five, and there always seems to

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Speaker 1: be rumbling that there could be one in Chicago or

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Speaker 1: New York. You know, is there a critical mass so

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Speaker 1: to speak?

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Speaker 6: I think there is, and I think we're there now,

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Speaker 6: and I'll break that down for you. I think twenty

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Speaker 6: four races is the maximum we can do. It's a

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Speaker 6: brutal number. I'm put aside the fact that I would

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Speaker 6: go race fifty two times a year. I wouldn't be

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Speaker 6: very popular with my racing team if I was a

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Speaker 6: proponent of that. But I'm a little bit a petrol

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Speaker 6: in my blood, not that others don't. So twenty four,

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Speaker 6: I think is the max I think we need to.

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Speaker 6: I'd be an advocate of like twenty fixed races, an

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Speaker 6: eight that rotate every other year, so you maintain the

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Speaker 6: twenty four race schedule, but you continue to grow the

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Speaker 6: reach and the markets because the demand is there. Then

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Speaker 6: of course, who are those that get it every other year?

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Speaker 6: I think we're maximum capacity in America's you know three

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Speaker 6: in North three in the States, Canada, Mexico, Brazil.

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Speaker 5: That's awesome.

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Speaker 6: I don't think While I think the sport would embrace more,

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Speaker 6: I think that would come to the detriment of other

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Speaker 6: parts of the world. I'd love to see another race

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Speaker 6: or two in Asia. I'd love to see us in

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Speaker 6: South Africa, you know, et cetera. So I think the

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Speaker 6: sport and the fans would embrace more races. But I

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Speaker 6: think we're a global championship and we have some other

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Speaker 6: pockets of the world we need to work on. So

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Speaker 6: I think the only way you could bring in another

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Speaker 6: North American race is if that became part of a rotation.

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Speaker 6: Because again, I'd love to see us in Korea. I'd

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Speaker 6: love to see us in Thailand. We almost got into Vietnam.

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Speaker 6: I'd love South South Africa, some of these other territories

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Speaker 6: and uh to make sure that we continue to expand

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Speaker 6: our our global footprint.

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Speaker 5: India would be a great market to be in.

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Speaker 1: UH.

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Speaker 5: So, So I think we're in a good, good place

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Speaker 5: in America.

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Speaker 2: Can you bail on Monaco?

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Speaker 3: I was just gonna ask that that's what we are?

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Speaker 4: I mean, honestly, Zachy, can't they just do qualifying and

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Speaker 4: then go to a cocktail party?

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Speaker 5: Because could we bail on Monaco? We could?

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Speaker 6: You know, I think the sport is so strong and

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Speaker 6: we have so many awesome races, you know, could we

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Speaker 6: we could, should we will we? I don't think we

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Speaker 6: should and I don't think we will, but could we?

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Speaker 3: Yes, I think alternating years.

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Speaker 6: I mean, you know, certainly that could could fall into

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Speaker 6: that camp if you'd like. Uh, you know, the spectacle

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Speaker 6: is still amazing. The TV ratings are still very strong.

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Speaker 6: Of course, it isn't a you know, it's a pure race.

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Speaker 6: It has the least amount of passing, always has, always will.

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Speaker 6: I think, you know, the sport is commercially so strong

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Speaker 6: that you know, it's always kind of had one of

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Speaker 6: the more favorable uh terms and conditions. I think they

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Speaker 6: need to get caught up there because you know, we

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Speaker 6: are in a commercial sport, and one could argue, wait

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Speaker 6: a minute, some of these other venues are driving some

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Speaker 6: the TV ratings, you know, great racing and contributing a

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Speaker 6: lot more to the growth of the sport fiscally. You know,

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Speaker 6: you've got the Miamis, the Vegas Is, the Singapore's. I mean,

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Speaker 6: these are all awesome races.

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Speaker 5: So I'd be.

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Speaker 6: Surprised if it didn't stay on the calendar. But if

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Speaker 6: it went away, would it create a lot of noise

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Speaker 6: in the short term?

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Speaker 5: Yes? Would people move on and formula one be as

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Speaker 5: strong as ever. I think it would do.

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Speaker 4: You get more recognition in the US by far for

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Speaker 4: F one because Indy has been so exciting the last

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Speaker 4: few years. And when I was a kid in the

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Speaker 4: middle of America, people packed up RVs and went to

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Speaker 4: Indianapolis like it was the greatest spectacle in racing. But

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Speaker 4: it just seems like F one has eclipsed every other

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Speaker 4: league by far.

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Speaker 5: Formula one has done an amazing job. I think there

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Speaker 5: is a lot Indy Car could learn from Formula one.

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Speaker 6: I think there's a lot Formula one can can learn

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Speaker 6: from IndyCar. We can all learn from each other's sport,

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Speaker 6: but Formal one's done an unbelievable job. Yes, you know,

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Speaker 6: I do get a lot more commentary if you'd like,

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Speaker 6: when I'm in North America about Formula One than IndyCar.

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Speaker 5: I think there's a.

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Speaker 6: Tremendous amount of untapped potential in IndyCar, but we need

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Speaker 6: to pick up the pace. I think there's a lot

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Speaker 6: of opportunity, some of which were seizing and other areas

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Speaker 6: that we need to catch up on, and we need

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Speaker 6: to kind of throw it up a gear or two,

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Speaker 6: and I'm confident we will. But there's a lot of opportunity,

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Speaker 6: and I think we need to pick up the pace

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Speaker 6: because it wasn't long ago Formula One had no profile

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Speaker 6: in North America and now you know, we do have

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Speaker 6: to ask ourselves with our IndyCar had on put aside

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Speaker 6: Indy five hundred television ratings, why does Formula One have

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Speaker 6: greater television ratings than IndyCar in our home mark? Get

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Speaker 6: in awkward time zones where we only race a few

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Speaker 6: times a year, and I think that's a bit of

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Speaker 6: a wake up call. Is too we can be and

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Speaker 6: should be doing a better job because the racing and

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Speaker 6: the product is great. So we have to ask ourselves,

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Speaker 6: why is Miami and Monaco when, to your point, wasn't

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Speaker 6: the most exciting racing. Why is Monaco getting a bigger

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Speaker 6: television rating in our home market than all of our

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Speaker 6: other race is outside of the ND five hundred.

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Speaker 5: So I think it's a bit of a wake up call.

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Speaker 1: Are you saying that Indie needs a rebrand A complete

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Speaker 1: my branding?

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Speaker 6: I think there I wouldn't necessarily say rebranded. I think

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Speaker 6: we need to continue to really focus on the consumer.

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Speaker 6: I think there's a lot of room for improvement around

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Speaker 6: our digital experience, our outreach to the fans. I think

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Speaker 6: we could use a refresh of the product. Our racing

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Speaker 6: cars have been around for quite some time. I think, uh,

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Speaker 6: the calendar has room for improvement. So I think there's

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Speaker 6: lots of opportunity. We just need to seize it. I'm

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Speaker 6: confident we will. There's a lot of conversations going on around,

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Speaker 6: you know, freshening up the products. I don't think necessarily

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Speaker 6: needs a rebrand, but I need to.

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Speaker 5: I think it needs a refreshing. I mean, I think

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Speaker 5: we have to.

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Speaker 6: Be real when looking at the data and the statistics

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Speaker 6: and go, you know what, why does Formula one come

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Speaker 6: into our home market and not long ago had lesser

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Speaker 6: television ratings and now has greater television ratings. So I

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Speaker 6: think that uh, you know, you know, but I think

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Speaker 6: the good news is I think the product is great.

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Speaker 5: We just need to do a better job.

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Speaker 4: Roger Penske needs to call John alone.

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Speaker 5: I'll leave that to Roger and John. Well.

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Speaker 3: I'm curious.

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Speaker 1: You know, it is ironic that an American company, Liberty

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Speaker 1: Media is the is, like you said, sort of the

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Speaker 1: catalyst to launching Formula one in the US and really

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Speaker 1: making it acceptable to American consumers. That just seems ironic.

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Speaker 1: Does it take an American sensibility to translate some of

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Speaker 1: these at least European style raising obviously.

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Speaker 4: So glad they bought MotoGP Yeah, which is already amazing.

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Speaker 5: Yeah.

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Speaker 6: I think they're gonna do great with Moto GP. I

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Speaker 6: think the you know, and you never want to kind

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Speaker 6: of stereotype region.

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Speaker 1: Sure.

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Speaker 6: I think we've got to give a lot of credit

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Speaker 6: to Austin Coda. They did a fantastic job during and

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Speaker 6: Formula one back, and then it's just built on itself,

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Speaker 6: and you know, you need date equity. People need to

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Speaker 6: get familiar with the drivers. And I think what Netflix did,

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Speaker 6: especially in North America, is kind of lift the cover

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Speaker 6: off of how does the sport work, and the personalities.

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Speaker 5: And the drama and the politics.

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Speaker 6: And I think, you know, the American fan really likes

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Speaker 6: to get personal with the their sport, and I think

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Speaker 6: Formula One historically pre Liberty, been a little bit of

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Speaker 6: a look but don't touch type of sport, and now

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Speaker 6: it's a let us get to know these twenty awesome

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Speaker 6: racing drivers and the team bosses, the man. I think

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Speaker 6: fans around the world and I think the reason why

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Speaker 6: it's had such a big impact in America is I

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Speaker 6: think it's always been big in Europe and understood, but

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Speaker 6: it was kind of like a fresh sport to America

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Speaker 6: and Netflix helped kind of put that front and center

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Speaker 6: and people have responded and it's been great. I get

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Speaker 6: more commentary now from people in America that.

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Speaker 5: Go, and it'll be.

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Speaker 6: A guy, a father, a husband, and I can't tell

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Speaker 6: you often he goes. My daughter loves Form and my

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Speaker 6: daughter loves Lando Norris or my wife won't stop watching it.

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Speaker 6: And what it's done is it's taken, which is I

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Speaker 6: think been the most amazing part.

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Speaker 5: It's taking people.

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Speaker 6: From having no awareness to avid fan overnight. I hear

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Speaker 6: so often I won't miss a Grand Prix now versus

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Speaker 6: I'm aware and I kind of like it. They're like

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Speaker 6: diehard fans. So it's been amazing and we just need

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Speaker 6: to continue to build on that.

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Speaker 4: Does it make a difference to your sales, Zach, I mean,

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Speaker 4: especially as you guys have started on a winning run lately,

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Speaker 4: are you is it possible to sell more McLaren's.

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Speaker 7: Went on Sunday, Yeah, definitely, Yeah, exactly A good old

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Speaker 7: phrase it doesn't quite work that easily. We don't see

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Speaker 7: necessarily big spikes on Monday, but you can see the

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Speaker 7: North America is our biggest, biggest market for our automotive

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Speaker 7: business and continues to grow.

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Speaker 6: And you can see how many McLaren automotive fans or

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Speaker 6: fans of the Formula One team and vice versa. So

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Speaker 6: we're fortunate, like a few others in the sport, where

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Speaker 6: we've got these two awesome brands in the world to

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Speaker 6: collide and we help scratch each other's back.

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Speaker 1: If you like, what do you drive?

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Speaker 2: Yeah? Do you what do you like to drive?

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Speaker 6: Well, my daily driver is a bit more of a

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Speaker 6: range rover because it's not the easiest place in the

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Speaker 6: world to navigate. Of course, I've got my McLaren's in

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Speaker 6: the garage. But I'm a I'm a car junkie. So

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Speaker 6: if your name is sports car, I've got one of those.

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Speaker 3: Can you collect too, right? Memorabilia? Sports memorabilia.

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Speaker 6: Yeah, I'm a big baseball fan, ice hockey fan as

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Speaker 6: far as collecting collectible documents, so I've got a.

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Speaker 5: Pretty awesome collection. It's all my childhood.

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Speaker 6: Dreams and I wanted to be a baseball player an

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Speaker 6: ice hockey player didn't quite work out, but I'm fortunate

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Speaker 6: now a lot of baseball players, hockey players, golfers, or

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Speaker 6: fans of the sport, So it's a it's a privilege

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Speaker 6: being in the position I'm in to be able to

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Speaker 6: meet a lot of my heroes and idols growing up.

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Speaker 6: I don't think they quite realize it, because I think

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Speaker 6: they're equally as excited to kind of come to a

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Speaker 6: Formula One race, But it's it's pretty cool having Albert

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Speaker 6: PUOs and Paul Goldschmidt and Timo Solani and as I mentioned,

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Speaker 6: I'm when I have dinner with Mark Messier, who I've

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Speaker 6: not met through a mutual friend, which I'm very excited

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Speaker 6: because I grew up watching Mark. He's an awesome player,

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Speaker 6: and so excited to meet him. It makes me feel

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Speaker 6: like I'm thirteen fourteen again, even though they probably don't

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Speaker 6: appreciate that.

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Speaker 5: Dating them now, I want.

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Speaker 1: To ask, I see you drinking something out of a

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Speaker 1: tea cup. I imagine it's tea. How has it been

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Speaker 1: as an American living in the UK?

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Speaker 3: You know, do you remind.

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Speaker 1: Yourself adjusting to quirky British lifestyles?

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Speaker 5: Yeah? One hundred percent.

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Speaker 6: But you know, back when I was racing, I lived

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Speaker 6: in England, so I live there from ninety one to

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Speaker 6: ninety four.

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Speaker 5: I've been there now, it's about twelve years.

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Speaker 6: I love Europe, love England, I love traveling, always been

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Speaker 6: a fan of it. I definitely think I've picked up

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Speaker 6: some of the the quirks, if you'd like to call

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Speaker 6: him that, But I haven't left my American ones behind

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Speaker 6: it all.

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Speaker 5: So I'm a bit of a now.

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Speaker 6: No one can quite figure out my accent or but

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Speaker 6: still kind of sounds the same to me.

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Speaker 4: By the way, when I'm looking through bring a trailer,

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Speaker 4: which is like an addiction for me. It annoys me

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Speaker 4: when I see a right hand drive car that I

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Speaker 4: want because it's just it's just wrong. Do you buy

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Speaker 4: right hand drive cars? I mean for your car, I

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Speaker 4: got a.

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Speaker 5: Bit of everything.

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Speaker 6: I mean, if I have a choice, then I'm buying

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Speaker 6: a left hand drive. But I have both in the

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Speaker 6: in the collection. It kind of depends. If it's a

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Speaker 6: British car, you're gonna end up with a right hand drive,

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Speaker 6: you know, as it should be about plenty of left

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Speaker 6: hand drive.

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Speaker 5: I'd say I'm probably three corps.

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Speaker 4: When you want a car. Do you know what you

388
00:19:39,960 --> 00:19:42,679
Speaker 4: want and find it, or do you look around and

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Speaker 4: something strikes your fancy and you're like, oh, I like that.

390
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Speaker 5: It kind of.

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Speaker 6: Depends if it's a road car, if it's a race car.

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Speaker 6: If it's a road car, I know what I want.

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Speaker 6: I kind of know where to go. I've got a

394
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Speaker 6: few dealer friends. If you like that, will will sort

395
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Speaker 6: me out. If it's a race car, you can either

396
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Speaker 6: kind of react. So one that I'd been chasing for

397
00:20:02,760 --> 00:20:08,200
Speaker 6: years was Nigel Mansell's Indy Championship car from nineteen ninety three.

398
00:20:09,280 --> 00:20:12,240
Speaker 6: Never had any success, and then Newman Hass put it

399
00:20:12,320 --> 00:20:15,439
Speaker 6: up for auction and I was all over that. So

400
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Speaker 6: the race cars, you kind of know what you want,

401
00:20:18,400 --> 00:20:21,480
Speaker 6: but they're not necessarily always for sales, So sometimes it's

402
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Speaker 6: reacting when you see something that comes on the market.

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Speaker 1: Do you think the price goes up when people realize

404
00:20:30,720 --> 00:20:33,600
Speaker 1: who they're selling to, or do you try to keep

405
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Speaker 1: it a little anonymous if you're interested.

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Speaker 6: It kind of depends who it is and what it is.

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00:20:41,760 --> 00:20:43,359
Speaker 6: You know, you meant to bring a trailer. That was

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Speaker 6: one where I hid.

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Speaker 3: You know, tell us your handles.

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Speaker 6: I had a friend do it for me a buddy

411
00:20:52,720 --> 00:20:58,040
Speaker 6: named Allan where McLaren's motor home from nineteen seventy two,

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Speaker 6: and I bought this a few years ago, and I

413
00:21:00,280 --> 00:21:04,840
Speaker 6: think at one auction story of the year where it

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00:21:04,880 --> 00:21:07,840
Speaker 6: was McLaren's nineteen seventy two motor home.

415
00:21:07,920 --> 00:21:11,720
Speaker 5: It was awesome, a Ford Condor, and I.

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Speaker 6: Was like, I definitely have to have this, but I

417
00:21:14,920 --> 00:21:18,680
Speaker 6: don't want anyone to know who's bidding for it. And

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00:21:18,720 --> 00:21:21,240
Speaker 6: the owner had had it for quite some time, so

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Speaker 6: I had my buddy bid. He won it, and then

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Speaker 6: everyone it was quite a little bit of a bidding war,

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Speaker 6: and then my buddy said, well, you're an never going

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00:21:30,480 --> 00:21:35,320
Speaker 6: to outbid the CEO of McLaren And then everyone just

423
00:21:35,359 --> 00:21:38,399
Speaker 6: went nuts, including the owner, who had a bit of

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Speaker 6: a tiary moment because he had it for quite some time.

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Speaker 6: He wanted to go to the right home and you know,

426
00:21:44,240 --> 00:21:48,520
Speaker 6: no one knew and that and became quite a cool story.

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Speaker 6: And I love sharing the history of the sport with everyone.

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Speaker 6: I'm happy to share that I'm the biggest fan of

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Speaker 6: motorsports and the history of the sports. I feel like

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Speaker 6: it's part of my role. I remember what an impression

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Speaker 6: when I went to the Long Beach Grand Prix in

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Speaker 6: nineteen eighty one. It made on me as a ten

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Speaker 6: year old, and so I feel part of my role

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Speaker 6: at McLaren is to share how cool this sport is.

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Speaker 5: With the fans.

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00:22:17,000 --> 00:22:20,280
Speaker 6: So I'm always stopping and talking to them, happy to

437
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Speaker 6: share these stories. And when you get into the car

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00:22:23,520 --> 00:22:27,479
Speaker 6: collection and things of that nature, you know, while I

439
00:22:27,560 --> 00:22:31,200
Speaker 6: have them in my racing facility, we get them out.

440
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Speaker 6: I like to share them, like to tell people the

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00:22:33,080 --> 00:22:35,199
Speaker 6: stories because I know what an impression it made on me,

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00:22:35,320 --> 00:22:40,160
Speaker 6: and I hope that someone you know, ten twenty thirty

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00:22:40,200 --> 00:22:41,119
Speaker 6: years from now goes.

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Speaker 5: I remember meeting Zach and it was cool.

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00:22:43,040 --> 00:22:44,800
Speaker 6: He let me look at the car, He introduced me

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00:22:44,880 --> 00:22:46,560
Speaker 6: to Lando, He stopped and talk to me, because that's

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00:22:46,600 --> 00:22:47,480
Speaker 6: what our sport is about.

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00:22:47,680 --> 00:22:49,000
Speaker 5: It's about the fans.

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00:22:49,400 --> 00:22:51,720
Speaker 4: By the way, on that note, do you and you

450
00:22:51,760 --> 00:22:54,520
Speaker 4: mentioned bringing more women in the sport, and Hannah and

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00:22:54,560 --> 00:22:57,800
Speaker 4: I talk a lot about the academy and trying to

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00:22:57,800 --> 00:23:01,080
Speaker 4: get more women to drive. How do you who groom

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00:23:01,160 --> 00:23:06,160
Speaker 4: young talent? Do you have specific programs for that? When

454
00:23:06,200 --> 00:23:09,119
Speaker 4: you're talking to little girls and boys, do you say, hey,

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00:23:09,160 --> 00:23:11,080
Speaker 4: you guys should try doing some laps in the go cart.

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Speaker 2: I mean, how does that work?

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00:23:13,200 --> 00:23:17,919
Speaker 6: Yeah, you know, one, it's about creating awareness so people

458
00:23:18,560 --> 00:23:22,880
Speaker 6: you want to get involved in motorsports. Obviously the driving

459
00:23:23,040 --> 00:23:26,440
Speaker 6: is the most famous part, but you know it's important

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00:23:26,480 --> 00:23:28,959
Speaker 6: to us to get young boys and girls involved in

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00:23:29,119 --> 00:23:31,879
Speaker 6: all aspects of the sport, whether they want to be

462
00:23:31,960 --> 00:23:37,119
Speaker 6: engineers or marketeers or racing drivers, whatever the case may be.

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00:23:37,320 --> 00:23:39,920
Speaker 6: So a lot of it is about just creating awareness

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00:23:40,480 --> 00:23:45,480
Speaker 6: so there's excitement to participate. And then it's about creating opportunity,

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00:23:45,880 --> 00:23:49,760
Speaker 6: so we have we just announced a program called sixty Scholars.

466
00:23:49,840 --> 00:23:54,240
Speaker 6: Last year was our sixty year birthday and it was

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00:23:54,760 --> 00:23:59,400
Speaker 6: sixty opportunities for young women ages eighteen to twenty three

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00:23:59,480 --> 00:24:04,600
Speaker 6: to get involved with McLaren around STEM. So we're just

469
00:24:04,600 --> 00:24:07,640
Speaker 6: trying to create awareness opportunity. It's why we got involved

470
00:24:07,640 --> 00:24:11,520
Speaker 6: in extremely where you have a male and female racing driver.

471
00:24:11,640 --> 00:24:12,919
Speaker 5: So we had, for the first.

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00:24:12,680 --> 00:24:15,160
Speaker 6: Ever time a couple of years ago announced first ever

473
00:24:15,240 --> 00:24:19,080
Speaker 6: female McLaren racing driver. We've extended that to the F

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00:24:19,160 --> 00:24:22,760
Speaker 6: one Academy, which is an all female racing series. So

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00:24:22,800 --> 00:24:27,080
Speaker 6: we're doing everything we can to create awareness, create opportunity

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00:24:27,760 --> 00:24:32,560
Speaker 6: to have a more diverse workforce and fan base and

477
00:24:32,600 --> 00:24:33,600
Speaker 6: it's exciting.

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Speaker 1: So that was Zach Brown, and wow, what a treat

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Speaker 1: to have him. He always says something that is new

480
00:24:41,320 --> 00:24:45,400
Speaker 1: or interesting or just sort of changes how I understand

481
00:24:46,000 --> 00:24:48,400
Speaker 1: racing an American car culture.

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Speaker 3: I really he's great.

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Speaker 2: Yeah.

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Speaker 4: I mean, for example, the fact that F one could

485
00:24:55,000 --> 00:24:58,760
Speaker 4: possibly go without Monaco. He made me kind of understand

486
00:24:58,760 --> 00:25:00,520
Speaker 4: that in a way that I haven't and thinking about

487
00:25:00,520 --> 00:25:02,240
Speaker 4: the last few weeks, like not that they don't want

488
00:25:02,240 --> 00:25:04,720
Speaker 4: to and he doesn't think they will, but they could

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00:25:04,720 --> 00:25:07,439
Speaker 4: survive because they're strong enough that they don't need it.

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Speaker 3: That does it for this week's show.

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Speaker 1: Remember to follow and subscribe to Hot Pursuit on Apple, Spotify,

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00:25:13,359 --> 00:25:15,879
Speaker 1: and anywhere else you listen. You can also send us

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00:25:15,880 --> 00:25:19,440
Speaker 1: your comments. Email us at hot Pursuit at bloomberg dot net.

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Speaker 4: Check out Hannah's columns and stories on Bloomberg dot com

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00:25:22,560 --> 00:25:25,439
Speaker 4: and the Bloomberg Business app. Go there for car reviews,

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00:25:25,440 --> 00:25:27,800
Speaker 4: events and stories that you won't find anywhere else. Find

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00:25:27,800 --> 00:25:30,679
Speaker 4: it all at Bloomberg dot com, slash Pursuit, slash Autos.

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Speaker 2: I'm Matt Miller and

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Speaker 1: I'm Hannah Elliott will be back in your podcast feed

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Speaker 1: again next week,