Speaker 1: I'm off my game today. No, you're not. People are
Speaker 1: going to have to start making better content. I think
Speaker 1: we're gonna be talking about this for a long time.
Speaker 1: When you program for everyone, you program for no one.
Speaker 1: I think it's that we're purpose driven platform, like we're
Speaker 1: trying to get to substance? How was that? Are you
Speaker 1: happy with that? This is marketing therapy right now? And
Speaker 1: it really is? What's up? I'm Laura Carenti and I'm
Speaker 1: Alexa Kristin. Welcome back to episode seven seven. It's a
Speaker 1: special Mother's Day episode, which means we call our mama's.
Speaker 1: We're calling our mother's but we're also talking about things
Speaker 1: that are kind of big in and around the Mother's
Speaker 1: Day holiday, right And we went to at Landia's Twitter
Speaker 1: handle to talk to some of our most loyal friends
Speaker 1: and fans of the show, and we asked them, like,
Speaker 1: what are some of the brands that you think we
Speaker 1: should hash out and just like freestyle more things like
Speaker 1: brands and behavior. One of the things that they said
Speaker 1: was subscription models, Like what's working? What's not working? Okam,
Speaker 1: can you lay a freestyle beat over this? Um? So
Speaker 1: let's talk about subscriptions because a couple of our Twitter followers,
Speaker 1: so Jennifer Are at tws are blog on Twitter, reach
Speaker 1: out to us and said, what I'm wondering about subscription
Speaker 1: boxes is how will they keep us coming back and
Speaker 1: committing long term? Will they run out of steam? Which
Speaker 1: is something that is interesting in a world where we
Speaker 1: seem to be leaning more and more into customization and
Speaker 1: curation and personalization like real personalization Alexa, Curiously, no, do
Speaker 1: you subscribe to any boxes currently. I used to subscribe
Speaker 1: to birch Box. I did it because I didn't want
Speaker 1: to spend like forty five dollars on an eye pencil
Speaker 1: that I didn't know if I was going to actually love.
Speaker 1: So it gave me options to try things and it
Speaker 1: they would send me stuff that I would never in
Speaker 1: a million years, like bright pink lips stains, which ps
Speaker 1: I don't wear. But I tried it and I was like, ah,
Speaker 1: I actually don't look bad in this, and it started
Speaker 1: making me think about other ways that I could, you know,
Speaker 1: challenge myself with color, etcetera, etcetera. And I really liked it.
Speaker 1: So I also at one point had a very short
Speaker 1: stint with birch Box, and I think, what you just
Speaker 1: said was the reason it was a very short stint,
Speaker 1: which was instead of starting me with things that were
Speaker 1: personally curated that I hand selected, it was just sending
Speaker 1: me a hodgepodg of things based on like which j
Speaker 1: Lo dress I like. So if they gave you, hey,
Speaker 1: this month, you have a choice of tent because they
Speaker 1: do do this like this month, you can have like
Speaker 1: I want to want to pick all of it? Yeah, yeah,
Speaker 1: I don't think that's a bad metal. We're also dealing with,
Speaker 1: like just the product in general for you was not
Speaker 1: right right because you're you are a makeup aficionado, But
Speaker 1: this doesn't just extend to me because you're welcome. I
Speaker 1: appreciate it. I have the Bronzer Queen. But I think
Speaker 1: what's interesting about it is I'm realizing that that doesn't
Speaker 1: just apply to makeup. So I'm also quarterly subscriber to
Speaker 1: Rachel Zoe's collection, which she personally curates. Now every month
Speaker 1: there is at least one thing in that box that
Speaker 1: I'm like, this is amazing. The rest I typically gift
Speaker 1: and it's worth it to you? Is that? Is that
Speaker 1: why you can because that product, that one product I
Speaker 1: love is definitely worth or retails more than what I
Speaker 1: pay for the box, so that I appreciate, and I
Speaker 1: usually give the rest to other people, which they also appreciate.
Speaker 1: But I think what's interesting is that what I come
Speaker 1: to understand and someone like, wait, this was re gifted. Luckily,
Speaker 1: I don't think the people I gifted to that re gift.
Speaker 1: I guess, no, I don't open it yet. It's like,
Speaker 1: I know, I'm not going to wear these like bottle
Speaker 1: cap sunglasses, like pass My Dogwalker loves bottle cap sunglasses
Speaker 1: and she wears them. Um. But that said, the idea
Speaker 1: of them running out of them, I think is an
Speaker 1: interesting one because like all subscription models, so whether you're
Speaker 1: paying you know, X number of dollars for Netflix or
Speaker 1: you're paying for Nanda, Nime for the information like whatever
Speaker 1: it is, I think that those brands or media companies
Speaker 1: or whatever need to continually optimize to the person, not
Speaker 1: necessarily culture. In this one instance that I think I
Speaker 1: will ever go on the record and say that when
Speaker 1: you so explain that a little bit more so not
Speaker 1: culture might tell Rachel's Oh, or Birch Box or even
Speaker 1: Netflix that you should be doing programming that looks like this,
Speaker 1: and so where is the human factor of like a
Speaker 1: little more context, a little smarter. I just don't think
Speaker 1: that the selection. I think it's a good point. So
Speaker 1: I what I think the issue is in a lot
Speaker 1: of cases, maybe with like Birch Box. I don't know
Speaker 1: if they've changed it since I've I'm not a subscriber anymore,
Speaker 1: But their upfront process was a really really simple process.
Speaker 1: Right They would ask you your age, your skin color,
Speaker 1: what you like, are you into hair care? Are you
Speaker 1: into this? Are you into that? And maybe they need
Speaker 1: to update that a little bit more. How do they
Speaker 1: do that? Do you know what I would do? I
Speaker 1: would start creating like lookalike segments, and I would start
Speaker 1: analyzing them based on certain things like if I could
Speaker 1: follow people like Lord Granti and I knew what kind
Speaker 1: of media they were consuming, what kind of clothing they
Speaker 1: were buying, Right then I could start looking at like
Speaker 1: what do you like? I would you know, Pinterest type likes?
Speaker 1: And how do you start doing that in mass? Yeah?
Speaker 1: What's interesting about what you just said, right is maybe
Speaker 1: this is how these subscription companies sustain themselves. Is they
Speaker 1: need to diversify and filling the holes between the shows
Speaker 1: we watch between the boxes that arrive, right, how do
Speaker 1: you start to what you've said on many shows previous
Speaker 1: Alexas like, how do you market to the whole person?
Speaker 1: And so if you're a Birch Box subscriber and I
Speaker 1: continue to be a Rachel Zoe subscriber, I only get
Speaker 1: that box once a quarter. So how are you filling
Speaker 1: in the gaps? Are you driving me to watch more
Speaker 1: content on Rachel Zoe? How do you extend the shelf
Speaker 1: life of my relationship with you beyond just the box
Speaker 1: to make me a brand up? Because I mean, if
Speaker 1: you look, okay, Prime is the best example of this.
Speaker 1: And Bezo said years ago when he started Prime's like
Speaker 1: Prime is the sticky to Amazon, meaning it is the
Speaker 1: actual glue that holds subscribers to buying on Amazon. It's
Speaker 1: only increased. I actually can't imagine my life without Prime,
Speaker 1: and I watch Prime content. So I watch Man in
Speaker 1: the High Castle. I love Man in the High Castle.
Speaker 1: I watch a ton of content on Amazon. I watched
Speaker 1: movies on Amazon. You buy everyday products on Amazon? Me too. Yeah.
Speaker 1: So the interesting thing about Amazon and what you say,
Speaker 1: how Prime has become the glue and they've really been
Speaker 1: a product first company that then is then able to
Speaker 1: permeate and move into other industries because everything comes back
Speaker 1: to that transaction, right. They make it whole, They make
Speaker 1: it real. At the end of the day, whatever they're
Speaker 1: talking to me about or interaction or an action, can
Speaker 1: go buy, watch, etcetera. One of our followers hit on
Speaker 1: the fact that Amazon is his favorite brand, but why
Speaker 1: don't they do more innovative marketing um and this particular
Speaker 1: Twitter followers says, I don't like the answer, quote unquote.
Speaker 1: They don't have to, so I think the question is
Speaker 1: how what are you defining as you know, marketing They
Speaker 1: do alexa right, advertising, They absolutely have a storefront that
Speaker 1: is constantly marketing new products and new content. Amazon dot com, Yes,
Speaker 1: or smile dot Amazon dot com, which I thought was
Speaker 1: easy and brilliant. It's like, oh, I'm gonna buy more
Speaker 1: products because it's actually going to go to these charitable
Speaker 1: organizations and associates. You. It makes you feel good about
Speaker 1: what you're buying, even if you're buying something that's like,
Speaker 1: you know, polluting the world, like diapers, which I buy
Speaker 1: all the time. Yeah, I mean I get what this
Speaker 1: person is saying, but I don't know that Amazon necessarily
Speaker 1: needs to market in the way traditional companies do because
Speaker 1: their technology and continual pursuit of innovation as a tech
Speaker 1: company as a product to me, captures more attention in
Speaker 1: the headlines than is necessarily required by a brand that
Speaker 1: has to pay for that in terms of advertising. And
Speaker 1: so I'll just show you some of the chickiness of
Speaker 1: our followers. But can we also say something like, there's
Speaker 1: a big difference between marketing and advertising, and we're talking
Speaker 1: about innovative advertising. I don't really think they need to
Speaker 1: have innovative advertising. Oh and by the way, didn't Burger
Speaker 1: King not have an ad that spoke literally straight to
Speaker 1: an audio home assistant? Yes, I mean, like it's happening
Speaker 1: all over the place. And what they've done is they've
Speaker 1: rooted themselves into the absolute doesn't home audio assistance. It
Speaker 1: just it doesn't matter. Like they've rooted themselves into the
Speaker 1: cultural zeitgeist. Right. So it's like, you know, they're going
Speaker 1: to be advertisers that are advertising Amazons services and products
Speaker 1: and technology and Google or not. At the end of
Speaker 1: the day, it's all about that. There's two big players
Speaker 1: and audio home assistance. The biggest one right now is Amazon,
Speaker 1: what's interesting is that just to kind of give some
Speaker 1: suggestions if Jeff Bezos might be listening. Um, one of
Speaker 1: our followers said, Jeff Bezos is too busy planning his
Speaker 1: deliveries to the moon to do any coal marketing, to
Speaker 1: which our other listeners said, so make a fly Me
Speaker 1: to the Moon music video shot from an Amazon drone,
Speaker 1: which I like. All right, well, let's move on to
Speaker 1: a different type of cult subscription, and that is the
Speaker 1: rise of the independent class studios. So Brittany Casteen at
Speaker 1: agency Exect on Twitter asks the rise of studios and
Speaker 1: how their business models work, soul Cycle, exhal spa, everybody fights,
Speaker 1: et cetera, and how class past saw an opportunity. Her
Speaker 1: question really is how does that model also sustain itself?
Speaker 1: And why are people so obsessed with independent fitness studios.
Speaker 1: It's really interesting, you know, how are they gonna continue
Speaker 1: to survive? I think they're going to expand into totally
Speaker 1: different areas. Is all about like spirituality, but they're doing
Speaker 1: in the fashion category right, So here's why I'm obsessed. Um,
Speaker 1: I just read a brilliant article about why soul cycle succeeds,
Speaker 1: and that's because soul Cycle does not consider itself a
Speaker 1: fitness studio. Soul Cycle considers itself a brand experience, right.
Speaker 1: I mean, the founders of soul Cycle started the business presumably,
Speaker 1: and I believe I've read this on multiple occasions, because
Speaker 1: they were obsessed with the particular type of community that
Speaker 1: spinning created and then built the product into that. In
Speaker 1: my in my opinion, like if I was sitting in
Speaker 1: the room when that was found that it was like
Speaker 1: paying attention to everything from the sign in process to
Speaker 1: the candles that I use. So like Peltan Wright has
Speaker 1: done this amazing thing. You have a sense of community.
Speaker 1: Now put the soul Cycle brand on the Pelton products, right, yeah,
Speaker 1: you can buy a sole Cycle bike. They're totally going
Speaker 1: after that. I mean, but I think it's what's interesting
Speaker 1: is going outside of the studio and where that feeling
Speaker 1: of community extends. That's where they're going to happen. I
Speaker 1: always thought it was interesting, like why more brands and
Speaker 1: I don't even know that it was ever in the
Speaker 1: roadmap for sole Cycle, why more brands didn't penetrate the studio.
Speaker 1: And I actually respect and appreciate that they held the
Speaker 1: line on brands permeating their community what do you mean products?
Speaker 1: Why wasn't you know, um, a towel brand like in
Speaker 1: their sponsoring what you wipe your face off on the bike.
Speaker 1: Why wasn't there an integration from you know, a smoothie
Speaker 1: bar or whatever the And I appreciate that. There was
Speaker 1: never this feeling of being sellout and penetration. It was
Speaker 1: just about that community. And so no matter where you go,
Speaker 1: that experience is consistent. They're branching into content. That's a
Speaker 1: deep fanaticism that I'm talking. They're branching into content um,
Speaker 1: which I think is brilliant. They have a great campaign
Speaker 1: out right now. They do different events throughout the year
Speaker 1: UM that encourage riding but also a community. And they
Speaker 1: branched into clothing, which I own way too much of.
Speaker 1: So really, if you look at everything we just talked about,
Speaker 1: it's really some form of subscription or membership, right, and
Speaker 1: you feel like you're a member of Soul Cycle. You
Speaker 1: know to subscribe, but you feel like you're a member. Yeah,
Speaker 1: And what's interesting about that if we take it one
Speaker 1: step further, so brands and product focused companies have popped
Speaker 1: up around subscription. We're starting to see it permeate into
Speaker 1: media companies where people for the first time almost really
Speaker 1: want to go back behind the paywall, and not because
Speaker 1: they don't want to be exposed to add they're going
Speaker 1: back behind the paywall and a subscription model because they
Speaker 1: want access, and so that synergy exists. And what what's
Speaker 1: equally interesting is that now we're seeing brands, not like
Speaker 1: product brands and subscription but actual brands who don't necessarily
Speaker 1: have something to sell um in terms of what the
Speaker 1: community is meant to do. So you look at things
Speaker 1: like the Nike Run Club. I mean, presumably you're wearing
Speaker 1: Nike sneakers when you go to those when are apparable
Speaker 1: when you go to those events, it's not what it's about.
Speaker 1: You have brand standing up museums, hotels, dinner parties, music,
Speaker 1: this music. So this idea of subscription and membership. I
Speaker 1: think something that you were talking about with your Soul
Speaker 1: Cycle fanaticism is that there's a now Soul Cycles built
Speaker 1: such a strong brand and you have such a strong
Speaker 1: relationship with it, you want to see it grow and
Speaker 1: you actually want to experience how you feel when you're
Speaker 1: in Soul Cycle or you come out of Soul Cycle
Speaker 1: in other parts of your life. That's a huge opportunity.
Speaker 1: So to the brand marketers out there, don't count out experience, subscription, membership,
Speaker 1: and ultimately, above all community. So with that, we'll be
Speaker 1: right back with a Mother's Day special. Welcome back, everybody.
Speaker 1: We have a special segment on this episode, and it's
Speaker 1: all about the mama's, our mothers. We're calling them for
Speaker 1: Mother's Day, asking them what their favorite brands are and
Speaker 1: why why. You know, if I was a brand though,
Speaker 1: I would love this unfiltered perspective because they haven't. Right,
Speaker 1: They're just gonna be totally unfiltered. It's like I love
Speaker 1: this yah and give you the real reasons why. Thank
Speaker 1: god we can edit. Okay, so we're gonna call g first. Yeah,
Speaker 1: A k A. Noreene is her real name. Ge is
Speaker 1: what we what the grandkids caller? Wait, you're like holding
Speaker 1: up a real telephone. That's how we're doing this. No,
Speaker 1: it's hooked into the thing. He's fine. Hello, Hi, Hi,
Speaker 1: Laura Louis. How are you? I'm really good. I feel
Speaker 1: sort of like Dorothy Letterman Dave's mother, though you totally
Speaker 1: are Dorothy. Let him. You're coming in so clear all
Speaker 1: the way from where are you this makes me want
Speaker 1: to say, Mom, I just have to say this. Ma
Speaker 1: to meet, I just have to say that, Mom. Happy
Speaker 1: Mother's Day. Happy Mother's Day. Gee, thank you Louis and Laura. Mom.
Speaker 1: So you're on Atlantia. Welcome to Atlantia. Thank you. It's
Speaker 1: a wonderful place to be. So we want to ask
Speaker 1: you what are your favorite brands and tell what are
Speaker 1: you most loyal to? Okay, so Pandora, Pandora your big
Speaker 1: music listener. What are your top stations? Gee? It depends
Speaker 1: on the mood I'm in, Like if I'm running around
Speaker 1: town and fire. Really, Mom, I didn't know that. GEI,
Speaker 1: why do you love Pandora? What turned you onto it?
Speaker 1: What makes you a loyal user of their platform? This
Speaker 1: is the best part. So, like on a Sunday night,
Speaker 1: You'll be sitting with my mom and she'll be like, oh,
Speaker 1: Pandora just eatmailed me if another survey to do? Right? Mom?
Speaker 1: It's hilarious. No, I like I like how they research
Speaker 1: it so deeply. They're not in a hurry. Okay, do
Speaker 1: you want some more? Yes? Okay. Chase Bank, Oh, I
Speaker 1: know you had a relationship with that banker in Connecticut.
Speaker 1: You really liked him, not like's not like a romantic relationship, like,
Speaker 1: but she know about his kids and his whole family. Well,
Speaker 1: you know what I like about them? For the ball,
Speaker 1: I'm not crazy about credit, but I like the incentives
Speaker 1: that they give. That's the seventies hit bian you. Yeah,
Speaker 1: I guess so rewards. So you love the product, So
Speaker 1: I love the product. Yeah. And I like the online
Speaker 1: ease of their app because I can get all the
Speaker 1: information I need. I can do everything I need to do,
Speaker 1: and I don't even have to leave my house to
Speaker 1: do it. I can deposit, I can do all that stuff.
Speaker 1: But it's fast and it's easy. And the thing I
Speaker 1: love about them is they keep improving the product, Like
Speaker 1: they keep improving their app, and they keep asking could
Speaker 1: we do it better? What would you like? You actually
Speaker 1: paid more attention to their app than I did when
Speaker 1: they first started it. She's like, you can deposit the
Speaker 1: check from your house, Like, no, I'm going in the bank, Alexa.
Speaker 1: I mean, this is amazing. And we love the work
Speaker 1: that Kris and Lemco, who's the cmo gg over at
Speaker 1: chase um is doing to particularly target millennials and bring
Speaker 1: younger people into the fold. But I think it's encouraging
Speaker 1: to hear, and we'll have to share this with her. Hey, look,
Speaker 1: it's not just for millennials. You've got an older demographic
Speaker 1: who also loves to bank um conveniently, and that might
Speaker 1: just be from their comfort of their home, not necessarily
Speaker 1: from being on the go. And I think that that's
Speaker 1: an interesting, you know, parallel for them to think about.
Speaker 1: So you're just the queen of consumer research. What else
Speaker 1: you got going? There's one more? Okay? Uh mail online?
Speaker 1: Who mail online? It helps me read the pulse of
Speaker 1: the cultural norms. So that's what I look at it.
Speaker 1: I look at it for the big picture. Mail online
Speaker 1: for the big picture. Mom. I love that no one
Speaker 1: else would say that. Maybe people would say that. I mean,
Speaker 1: I'm not far behind my personal and the big picture
Speaker 1: does include the Kardashians. Let's just be clear. It's got
Speaker 1: a big picture. I mean, if you girls have an hour,
Speaker 1: we could talk about branding in the Kardashians. Oh well,
Speaker 1: that might be a special episode between you and I.
Speaker 1: You have to come back on You'll have to come
Speaker 1: back when you're in New York. You need to come
Speaker 1: into the studio and hang with us. I love you, Mom.
Speaker 1: Happy Mother's Day by j by. So now we're going
Speaker 1: to call Barb, Barb in Jersey. We're going to see
Speaker 1: that Laura and Barbed have a lot of similarities. I
Speaker 1: don't know if we do. My mom would tell you
Speaker 1: we do. Do you Actually My mom is like five
Speaker 1: ft nothing, She's a little bit, but she might be
Speaker 1: more spitfire than me, for sure. For sure. Okay, I'm
Speaker 1: let's call Barb. It's gonna be a little bit different
Speaker 1: on the total energy. Hi Laura, Mom, Hi Mom, let Barb.
Speaker 1: How are you good? How are you girls tonight? Mom,
Speaker 1: you're on a special Mother's Day episode of at Landia.
Speaker 1: Welcome a D A D. She just made an Italian
Speaker 1: land Well, Mom, you're on a special episode. We just
Speaker 1: got off the phone with Alexa's mom, who told us
Speaker 1: about some of her favorite brands, and want to hear
Speaker 1: from you. What are the things that you have been
Speaker 1: most loyal to or obsessed with or obsessed with? Okay,
Speaker 1: in my fifty nine plus years, I have been obsessed
Speaker 1: with the clinicque she called it. She knew you were
Speaker 1: going to say clinic. If there's one thing I remember
Speaker 1: growing up, it is that green freaking box and you
Speaker 1: having that silver lipstick, same color for as long as
Speaker 1: what's the name of the color? Mom? Did move by?
Speaker 1: Where do you buy it? Mom? I was a loyal
Speaker 1: Macy Ease girl, but now I've been going to Alta.
Speaker 1: Oh why why the switch? Well? Alta does offer me
Speaker 1: points on my purchase, so I always use my coupons,
Speaker 1: but I can use my points for other things on
Speaker 1: my purchases. Weren't we saying you're a makeup fanatic? So
Speaker 1: earlier in the show Barbed, Laura and I were talking
Speaker 1: about how Laura's like a makeup fanatic, where I am
Speaker 1: like completely the opposite, and I think the apple does
Speaker 1: not fall far from the tree on this axis. Skincare,
Speaker 1: you're more of a blushed girl. Mom, I'm definitely a bronzer.
Speaker 1: She's a tenderheart girl. Um, she has far fair too.
Speaker 1: I like happy. Um. Actually I use aromatic, but it's
Speaker 1: really it's tented, almost like the truly oil of the seventies. Okay,
Speaker 1: we just talked to my mom and we're like, Mom,
Speaker 1: you're a hippie, Barb, you also are a child of
Speaker 1: the seventies. Mom, what are things? Mom? And there's somebody
Speaker 1: who's not on social media. How do you discover new things? Um?
Speaker 1: Probably male like direct mailers, circulars that come to the house,
Speaker 1: or when I'm shopping, you know, store displays. Do you
Speaker 1: talk to your friends about it? Absolutely? One of my
Speaker 1: best friends uses clinique as well. They stick together, Yes,
Speaker 1: stick together? Mom? When when when did you cancel your
Speaker 1: A O L subscription? Probably January? Tim Armstrong, You're welcome
Speaker 1: for that one loyal dial up legacy user in New Jersey.
Speaker 1: I bet there's many women like me out there. There
Speaker 1: are you know, you know what to like being in education.
Speaker 1: The kids are the ones that keep me young. Love set. Mom.
Speaker 1: Where do you get your news? My news lare you'd
Speaker 1: be impressed? No, I do go online. I only get
Speaker 1: the Sunday paper now, but every day I do read
Speaker 1: j dot com news. Well barbe happy Mother's say, Happy
Speaker 1: Mother's Day. Our episode. I feel like you're an extension
Speaker 1: of more so, I feel like you could be my
Speaker 1: second daughter. Thank you. Remember I'm your cleaner, more polite,
Speaker 1: more midwestern daughter. Right. I never hear the F bomb
Speaker 1: out of your mouth. That's not true, But I appreciate
Speaker 1: you lying for me, Mom. I love you all. Colator
Speaker 1: thanks all right, love you, good luck to night you
Speaker 1: guys saying bye. So on this special Mother's Day episode
Speaker 1: of Atlantia, we hope you all had a good time
Speaker 1: with your mom's and thank you our moms for having
Speaker 1: fun and actually picking up the phone. I think we
Speaker 1: might do a mom swap. Have Barbed coming in Nebraska
Speaker 1: and she would love it, and she would definitely come
Speaker 1: back with those shirts. That's a property of Nebraska. She
Speaker 1: would come home with that. She's like four of them. Meanwhile,
Speaker 1: G G and I would be on the Hollywood Hunt.
Speaker 1: You guys would be in l A and the Armenian
Speaker 1: section of l A where they all go to eat.
Speaker 1: You know, they all like go eat at the Armenian
Speaker 1: like part of Angeles. Didn't know that. So we're gonna
Speaker 1: do a mom swap. But that said, we have a
Speaker 1: couple of people to thank Cam and Drew's our producer.
Speaker 1: Thank you Cam for calling our mothers mothers Andy Bowers,
Speaker 1: Matt Turk and the rest of our family at Panopally.
Speaker 1: Thanks for listening. We'll be back in two weeks within
Speaker 1: all new Atlandia. Full disclosure, Our opinions are our own,
Speaker 1: have some of it as well as you continue to
Speaker 1: fun with it, then it's worth go. By bye, Thank you,
Speaker 1: you're welcome. By H