1 00:00:01,480 --> 00:00:02,080 Speaker 1: Trust me? 2 00:00:02,759 --> 00:00:03,720 Speaker 2: Do you trust me? 3 00:00:04,519 --> 00:00:04,640 Speaker 3: Right? 4 00:00:04,720 --> 00:00:06,680 Speaker 4: Everly? And you wistor tr us. 5 00:00:06,840 --> 00:00:09,280 Speaker 1: This is the truth, the only truth. 6 00:00:09,400 --> 00:00:12,320 Speaker 4: If anybody ever tells you to just trust them, don't 7 00:00:13,240 --> 00:00:17,920 Speaker 4: welcome to trust me. The podcast about called extreme Belief 8 00:00:17,960 --> 00:00:22,960 Speaker 4: and Manipulation from two savvy Internet users who've actually experienced it. 9 00:00:23,120 --> 00:00:24,000 Speaker 5: I am Lola. 10 00:00:23,800 --> 00:00:26,800 Speaker 4: Blanc and I am Megan Elizabeth, And today our guest 11 00:00:26,840 --> 00:00:30,960 Speaker 4: is once again Renee deresta professor and author of Invisible Rulers, 12 00:00:31,160 --> 00:00:35,080 Speaker 4: The People Who Turn Lies into Reality. Last week we 13 00:00:35,120 --> 00:00:39,080 Speaker 4: talked about propaganda versus disinformation on the Internet and how 14 00:00:39,120 --> 00:00:42,239 Speaker 4: we're all living in bespoke realities. And this week we're 15 00:00:42,280 --> 00:00:45,040 Speaker 4: going to chat about what she calls pseudo events or 16 00:00:45,159 --> 00:00:49,120 Speaker 4: controversies or news stories that are entirely manufactured, How easy 17 00:00:49,159 --> 00:00:51,360 Speaker 4: it is for images and videos to be taken out 18 00:00:51,400 --> 00:00:54,880 Speaker 4: of context and feed disinformation, and why it's so difficult 19 00:00:54,920 --> 00:00:56,080 Speaker 4: to tell fact from fiction. 20 00:00:56,400 --> 00:01:00,360 Speaker 6: That's right, She'll tell us how propagandists purposely stoke real, 21 00:01:00,560 --> 00:01:04,560 Speaker 6: pre existing tensions in the countries they're targeting, how politicians 22 00:01:04,600 --> 00:01:08,080 Speaker 6: are amplifying false information instead of shutting it down, and 23 00:01:08,160 --> 00:01:11,959 Speaker 6: some possible policies that could help reduce our CULTI Social 24 00:01:12,000 --> 00:01:12,800 Speaker 6: media silos. 25 00:01:13,120 --> 00:01:16,240 Speaker 4: Before we learn so much more from Renee ar resta 26 00:01:16,280 --> 00:01:21,160 Speaker 4: about why we're all fucked on the internet began what's 27 00:01:21,200 --> 00:01:22,240 Speaker 4: your cultiest thing of the week. 28 00:01:22,400 --> 00:01:27,760 Speaker 6: So my cultiest thing is looking into this Korean religious sect. 29 00:01:27,840 --> 00:01:31,039 Speaker 6: It's called Grace Road and it's in the news a 30 00:01:31,080 --> 00:01:35,520 Speaker 6: lot lately because it's been moving over to Fiji, which 31 00:01:35,600 --> 00:01:36,480 Speaker 6: is interesting. 32 00:01:37,000 --> 00:01:38,880 Speaker 5: The leader, her name is shn. 33 00:01:39,000 --> 00:01:41,839 Speaker 6: I'm not even gonna attempt to say her last name 34 00:01:42,200 --> 00:01:44,520 Speaker 6: because I don't want to butcher it. But she did 35 00:01:44,560 --> 00:01:47,640 Speaker 6: get arrested because they take part in something called threshing 36 00:01:47,800 --> 00:01:50,400 Speaker 6: where essentially the leader would just beat the shit out 37 00:01:50,440 --> 00:01:53,960 Speaker 6: of congress and my god, and she's in jail right now. 38 00:01:54,000 --> 00:01:57,240 Speaker 6: But her son is taking over. And again I'm just 39 00:01:57,280 --> 00:02:01,560 Speaker 6: seeing reports from people in feat being like, dang, there's 40 00:02:01,560 --> 00:02:03,840 Speaker 6: a lot of South Korean people here right now. They 41 00:02:03,840 --> 00:02:06,400 Speaker 6: all seem to be pregnant because they're trying to grow 42 00:02:06,400 --> 00:02:10,400 Speaker 6: the cult by having new members, starting a lot of restaurants, 43 00:02:10,600 --> 00:02:12,839 Speaker 6: even a grocery store, which is something we see a lot, 44 00:02:12,919 --> 00:02:15,359 Speaker 6: you know, get into the food biz. So the fact 45 00:02:15,400 --> 00:02:19,240 Speaker 6: that there's even grocery stores is interesting. The old son 46 00:02:19,360 --> 00:02:24,080 Speaker 6: or daughter taking over is an effect and I can't 47 00:02:24,120 --> 00:02:26,240 Speaker 6: believe we haven't done an episode on this yet. 48 00:02:26,320 --> 00:02:28,400 Speaker 5: It's really horrible to watch. 49 00:02:28,919 --> 00:02:32,639 Speaker 6: A lot of these videos were made public of beating people. 50 00:02:32,720 --> 00:02:33,120 Speaker 5: I don't know. 51 00:02:33,200 --> 00:02:36,240 Speaker 6: It's a hard one to look at, but I'm really 52 00:02:36,280 --> 00:02:39,280 Speaker 6: curious to see what's going to happen there. And one 53 00:02:39,320 --> 00:02:41,799 Speaker 6: of the experts that's talking about it a lot, I'd 54 00:02:41,800 --> 00:02:44,440 Speaker 6: also love to have him on, but he is from 55 00:02:44,440 --> 00:02:46,880 Speaker 6: South Korea and he's just talking about how it's such 56 00:02:46,880 --> 00:02:51,280 Speaker 6: a The political disress there has made a really perfect 57 00:02:51,440 --> 00:02:54,520 Speaker 6: silo for a lot of extreme belief to start bubbling. 58 00:02:54,680 --> 00:02:55,320 Speaker 5: And then. 59 00:02:56,600 --> 00:03:01,000 Speaker 6: Some leaders are really good at using cultural Zeitgei's things 60 00:03:01,040 --> 00:03:05,079 Speaker 6: like kpop and putting it into their religions. So it's 61 00:03:05,200 --> 00:03:09,280 Speaker 6: very it's very fascinating stuff, very sad, very scary, but 62 00:03:09,440 --> 00:03:10,919 Speaker 6: I want to keep an eye on it, and I 63 00:03:10,919 --> 00:03:12,519 Speaker 6: would love to interview a survivor. 64 00:03:12,680 --> 00:03:15,960 Speaker 4: That sounds fascinating. There are so many cults in other 65 00:03:16,200 --> 00:03:18,720 Speaker 4: countries that I feel like we have to talk to 66 00:03:18,760 --> 00:03:22,480 Speaker 4: people from them because the different cultural context does make 67 00:03:22,520 --> 00:03:25,560 Speaker 4: it so interesting. I know, I can't wait to learn 68 00:03:25,560 --> 00:03:27,480 Speaker 4: more about it. I guess we'll talk about it in 69 00:03:27,520 --> 00:03:30,080 Speaker 4: a future episode. What about you, What's your cultiest thing 70 00:03:30,120 --> 00:03:32,840 Speaker 4: of the week. My cultiest thing of the week is 71 00:03:32,880 --> 00:03:40,640 Speaker 4: that I almost got scammed again, but more directly, this 72 00:03:40,760 --> 00:03:45,920 Speaker 4: time by a social media marketing guru. 73 00:03:46,320 --> 00:03:46,680 Speaker 5: Uh. 74 00:03:46,720 --> 00:03:49,920 Speaker 4: There are so many of these people online, and some 75 00:03:49,960 --> 00:03:55,520 Speaker 4: of them have legitimately useful things to say, right, and 76 00:03:55,680 --> 00:04:01,520 Speaker 4: others this man is Okay. I saw some videos from 77 00:04:01,640 --> 00:04:04,000 Speaker 4: him on like TikTok or whatever, talking about like music 78 00:04:04,040 --> 00:04:06,920 Speaker 4: promotion and a lot of the time people will have 79 00:04:06,960 --> 00:04:09,240 Speaker 4: really surface level stuff to stay and he was talking 80 00:04:09,240 --> 00:04:13,600 Speaker 4: more about like core identity stuff and like staying aligned 81 00:04:13,640 --> 00:04:17,360 Speaker 4: with who you really are and like not values. Yeah, 82 00:04:17,480 --> 00:04:20,880 Speaker 4: I mean like stuff that I care about because for me, 83 00:04:21,040 --> 00:04:24,279 Speaker 4: like just chasing the numbers it feels really like stupid 84 00:04:24,360 --> 00:04:26,400 Speaker 4: and pointless. And he's talking about stuff that appeals to me. 85 00:04:26,760 --> 00:04:28,760 Speaker 4: So you can like set up a one on one 86 00:04:29,000 --> 00:04:32,920 Speaker 4: on his website and get a consultation or whatever. 87 00:04:33,320 --> 00:04:35,400 Speaker 2: So I do the consultation. It's free, why not? 88 00:04:35,920 --> 00:04:39,240 Speaker 4: And Okay, So let me tell you this guy is 89 00:04:39,400 --> 00:04:44,880 Speaker 4: so charismatic. And he's like this guy in New York 90 00:04:45,640 --> 00:04:48,640 Speaker 4: who's I don't even know, Like he was in a band, 91 00:04:48,680 --> 00:04:51,200 Speaker 4: his boyfriend was in a band something I don't even 92 00:04:51,240 --> 00:04:53,400 Speaker 4: know anything about. This man, but like the way that 93 00:04:53,520 --> 00:04:57,200 Speaker 4: he talked, I was I felt so seen and so 94 00:04:57,480 --> 00:05:00,800 Speaker 4: heard and so understood. And he's just had this like 95 00:05:00,920 --> 00:05:04,560 Speaker 4: cadence and charisma and as he's talking, I'm like, oh, 96 00:05:04,720 --> 00:05:05,360 Speaker 4: I get it. 97 00:05:05,480 --> 00:05:08,160 Speaker 2: This is how it happened because I. 98 00:05:08,160 --> 00:05:11,159 Speaker 4: Like want to listen to whatever he says to me, 99 00:05:11,880 --> 00:05:15,880 Speaker 4: and he's asking me these like deeply personal questions for 100 00:05:16,000 --> 00:05:18,320 Speaker 4: a social media marketing call, and like some of that 101 00:05:18,360 --> 00:05:22,960 Speaker 4: stuff is necessary, but he's getting like really like, so 102 00:05:23,040 --> 00:05:24,719 Speaker 4: what is it about that? What does it make you 103 00:05:24,800 --> 00:05:28,240 Speaker 4: feel when that happens? And how do you feel about 104 00:05:28,279 --> 00:05:31,600 Speaker 4: what I'm saying to you right now? And you know, 105 00:05:31,680 --> 00:05:35,200 Speaker 4: like stuff that I'm like it is relevant, but you're 106 00:05:35,240 --> 00:05:38,880 Speaker 4: asking me a lot about my feelings and not telling 107 00:05:38,920 --> 00:05:42,840 Speaker 4: me about the price. And we talked for literally an 108 00:05:42,880 --> 00:05:46,719 Speaker 4: hour and fifteen minutes and like finally forty five minutes 109 00:05:46,760 --> 00:05:50,359 Speaker 4: in he like tells me the like logistics and cost 110 00:05:50,440 --> 00:05:53,400 Speaker 4: of the program and it turns out it's just a 111 00:05:53,480 --> 00:05:58,360 Speaker 4: pre made YouTube series like little Seminar that you pay 112 00:05:58,440 --> 00:06:01,320 Speaker 4: a fuck ton of money for and he had marketed 113 00:06:01,360 --> 00:06:03,599 Speaker 4: it as like this one on one thing, but it's 114 00:06:03,640 --> 00:06:07,640 Speaker 4: actually that there's group zoom calls and these like videos 115 00:06:07,680 --> 00:06:09,839 Speaker 4: and you're supposed to pay a lot of money for them. 116 00:06:10,279 --> 00:06:13,680 Speaker 4: And so he says this to me, and I'm like, oh, okay, 117 00:06:14,160 --> 00:06:16,560 Speaker 4: and he's like, how does that make you feel? I 118 00:06:16,600 --> 00:06:20,400 Speaker 4: can see that something blah blah blah, something didn't strike you. 119 00:06:20,480 --> 00:06:22,400 Speaker 4: And I was like, well, you know, like if I 120 00:06:22,440 --> 00:06:24,240 Speaker 4: were to spend money, like I don't have a lot 121 00:06:24,279 --> 00:06:26,520 Speaker 4: of it, and I would ideally be looking for someone 122 00:06:26,560 --> 00:06:30,680 Speaker 4: to like assess my page and like figure it out 123 00:06:30,720 --> 00:06:33,240 Speaker 4: with me, that that like stuff where you kind of 124 00:06:33,240 --> 00:06:35,279 Speaker 4: do it on your own. I've done that before. That's 125 00:06:35,360 --> 00:06:38,880 Speaker 4: not I don't necessarily need that. And he then spent 126 00:06:39,080 --> 00:06:43,840 Speaker 4: twenty minutes plus trying to convince me why my fears 127 00:06:44,160 --> 00:06:47,040 Speaker 4: were not relevant and I should spend the money on 128 00:06:47,080 --> 00:06:49,960 Speaker 4: the program. And I could see he like thought it 129 00:06:50,000 --> 00:06:52,240 Speaker 4: was like a fish that he had to like cat 130 00:06:52,320 --> 00:06:55,520 Speaker 4: f reelin yeah. And by the end of it, I 131 00:06:55,600 --> 00:06:58,719 Speaker 4: was like, oh, man, Like those first thirty minutes, I 132 00:06:58,720 --> 00:07:02,960 Speaker 4: felt so like there was this person who was just 133 00:07:03,000 --> 00:07:05,839 Speaker 4: gonna solve all my problems. 134 00:07:05,880 --> 00:07:09,960 Speaker 2: And then of course, damn it, all the feelings were there. 135 00:07:10,120 --> 00:07:11,840 Speaker 4: He like got all the feelings there, and it was 136 00:07:11,920 --> 00:07:15,480 Speaker 4: just like just wrong enough that I didn't do it. 137 00:07:15,880 --> 00:07:18,080 Speaker 5: Now, Lola, here's the plan. 138 00:07:18,400 --> 00:07:23,800 Speaker 6: They're going to make a hundred first impression setups with 139 00:07:24,080 --> 00:07:26,920 Speaker 6: charismatic leaders and get their free hour. 140 00:07:29,760 --> 00:07:30,760 Speaker 5: They're all going to sell you. 141 00:07:30,840 --> 00:07:34,000 Speaker 6: At the end, they're gonna get thirty minutes of actual 142 00:07:34,080 --> 00:07:35,920 Speaker 6: connection from all of them. 143 00:07:36,560 --> 00:07:38,720 Speaker 2: I just want someone to ask me what I'm feeling. 144 00:07:38,800 --> 00:07:41,600 Speaker 2: I'm for someone asking me what I'm feeling. 145 00:07:42,000 --> 00:07:44,720 Speaker 6: And you know what's really scary is if let's say that, 146 00:07:45,200 --> 00:07:47,120 Speaker 6: you know, I would love to speak to you more 147 00:07:47,120 --> 00:07:50,800 Speaker 6: about this, to see how ill intent this man's intent. 148 00:07:50,920 --> 00:07:53,920 Speaker 5: How ill intent this man's intent was ill. 149 00:07:56,080 --> 00:08:00,880 Speaker 6: But uh, you know, like if it was super not good, 150 00:08:01,440 --> 00:08:04,000 Speaker 6: just how much information he would have to use against 151 00:08:04,040 --> 00:08:08,200 Speaker 6: you and know what your weaknesses are and your fear points. 152 00:08:08,240 --> 00:08:10,720 Speaker 4: And oh I was really mindful of that as we 153 00:08:10,760 --> 00:08:13,560 Speaker 4: were talking, because I was like, fortunately, like this is 154 00:08:13,920 --> 00:08:15,760 Speaker 4: I wouldn't say this is all stuff I would say 155 00:08:15,760 --> 00:08:18,520 Speaker 4: on the podcast, so this is fine. But as of 156 00:08:18,560 --> 00:08:21,400 Speaker 4: we were talking, I was definitely clocking like somebody could 157 00:08:21,400 --> 00:08:25,120 Speaker 4: be sharing stuff that's like super personal yep, and he's 158 00:08:25,160 --> 00:08:28,960 Speaker 4: recording the call, and like, I don't necessarily think that 159 00:08:29,000 --> 00:08:31,400 Speaker 4: this is some evil guy. I think it's just a 160 00:08:31,400 --> 00:08:37,120 Speaker 4: classic like sales person. Yeah, like technique, but it felt 161 00:08:37,200 --> 00:08:39,079 Speaker 4: really scammy to me in the way it was set 162 00:08:39,200 --> 00:08:40,920 Speaker 4: up for it, like felt like a bait and switch. 163 00:08:41,360 --> 00:08:44,520 Speaker 4: But yeah, just like getting that glimpse into like peeop. 164 00:08:44,640 --> 00:08:47,680 Speaker 4: There are people who just have that thing and like 165 00:08:47,960 --> 00:08:52,080 Speaker 4: know how to make you feel special, and some of 166 00:08:52,120 --> 00:08:55,400 Speaker 4: them are just salespeople and some of them are worse. 167 00:08:55,720 --> 00:09:00,200 Speaker 4: So once again, if somebody makes you feel so oh 168 00:09:00,400 --> 00:09:05,840 Speaker 4: uniquely special and understood so immediately before you know each other. 169 00:09:05,679 --> 00:09:10,280 Speaker 6: At all, warning, warning, you should not have sparks with 170 00:09:10,320 --> 00:09:11,440 Speaker 6: people from the start. 171 00:09:14,840 --> 00:09:17,480 Speaker 2: Hate that. Just let movies be real. 172 00:09:17,920 --> 00:09:21,080 Speaker 5: I know, I know, no, and sometimes you can and 173 00:09:21,120 --> 00:09:24,360 Speaker 5: that's healthy. I'm just I'm just doing a little bit, y'all. 174 00:09:24,840 --> 00:09:26,280 Speaker 5: Sometimes it's real. 175 00:09:26,240 --> 00:09:28,959 Speaker 2: Sometimes, but two percent of the time. 176 00:09:29,640 --> 00:09:32,880 Speaker 4: Yeah, I'm gonna go with that made up statistic. 177 00:09:32,920 --> 00:09:36,480 Speaker 5: I agree with it. Well, let's talk to Renee. Let's 178 00:09:36,559 --> 00:09:36,840 Speaker 5: do it. 179 00:09:49,120 --> 00:09:52,280 Speaker 4: So you've talked about this idea, the ninety nine to 180 00:09:52,400 --> 00:09:55,720 Speaker 4: one rule, So can you kind of explain what that is. 181 00:09:56,080 --> 00:09:59,240 Speaker 3: Yeah, So most people on social media are like quiet lurkers. 182 00:10:00,120 --> 00:10:01,880 Speaker 1: So ninety percent of people don't post. 183 00:10:02,000 --> 00:10:04,920 Speaker 3: They just kind of take out their phone and maybe scroll, 184 00:10:05,160 --> 00:10:07,480 Speaker 3: maybe they'llhit the like button, but they're not really creating content. 185 00:10:08,600 --> 00:10:11,280 Speaker 1: Nine percent or so of people are making something. 186 00:10:11,960 --> 00:10:14,560 Speaker 3: Maybe they're contributing a little bit, maybe they're commenting, maybe 187 00:10:14,559 --> 00:10:17,320 Speaker 3: they're doing a quote retweet, maybe they're making a post 188 00:10:17,320 --> 00:10:18,000 Speaker 3: every now and then. 189 00:10:18,160 --> 00:10:19,520 Speaker 1: And then one percent. 190 00:10:19,200 --> 00:10:21,960 Speaker 3: Of people are producing an overwhelming amount of the content. 191 00:10:22,000 --> 00:10:25,679 Speaker 3: Like that is what you were seeing. It's really overwhelmingly 192 00:10:25,760 --> 00:10:29,000 Speaker 3: a very very very very tiny percentage of people who 193 00:10:29,040 --> 00:10:32,360 Speaker 3: are actually out there as content creators and out there 194 00:10:32,640 --> 00:10:35,040 Speaker 3: even on some of the most divisive platforms. Where again, 195 00:10:35,200 --> 00:10:38,480 Speaker 3: like for that majority illusion comment from earlier, you think 196 00:10:38,520 --> 00:10:43,120 Speaker 3: you're seeing the reflected opinions of the average ordinary person, 197 00:10:43,200 --> 00:10:45,240 Speaker 3: and you very much or not, you're seeing like whatever 198 00:10:45,240 --> 00:10:47,800 Speaker 3: that one percent decides they want to be talking about. 199 00:10:47,480 --> 00:10:50,640 Speaker 4: And that one percent like often will rise to the 200 00:10:50,679 --> 00:10:53,400 Speaker 4: top because what they're posting is extreme and emotional. It 201 00:10:53,480 --> 00:10:56,760 Speaker 4: is emotionally charged, and things that are emotionally charged spread faster, 202 00:10:57,559 --> 00:10:59,280 Speaker 4: so therefore we can't escape it. 203 00:10:59,600 --> 00:11:05,440 Speaker 6: Yeah, and I didn't really understand until recently, an embarrassingly recently, 204 00:11:05,960 --> 00:11:11,160 Speaker 6: how much the algorithm is so random, Like it does 205 00:11:11,280 --> 00:11:14,000 Speaker 6: feed off of divisiveness, it does feed off of emotion, 206 00:11:14,200 --> 00:11:16,400 Speaker 6: but also there, and I saw that you said in 207 00:11:16,440 --> 00:11:18,480 Speaker 6: the book there was like a hot button people at 208 00:11:18,480 --> 00:11:20,800 Speaker 6: TikTok were able to press to kind of make oh, 209 00:11:20,840 --> 00:11:24,400 Speaker 6: the heating thing, the heating thing. Someone pressed that for me, Yeah, 210 00:11:24,880 --> 00:11:26,800 Speaker 6: to like kind of make things pop off. But it 211 00:11:26,880 --> 00:11:30,520 Speaker 6: does feel as though it's like super random. 212 00:11:30,840 --> 00:11:33,480 Speaker 3: Depends on the app, right, so it don't make much 213 00:11:33,600 --> 00:11:36,520 Speaker 3: video content. It does depend on the app. There's certain 214 00:11:36,840 --> 00:11:40,839 Speaker 3: types of you know, every now and then the platforms 215 00:11:40,880 --> 00:11:44,520 Speaker 3: will push out one of these creator invitations. I don't 216 00:11:44,520 --> 00:11:46,160 Speaker 3: know if you guys have ever gotten one of these. 217 00:11:46,200 --> 00:11:48,400 Speaker 3: I got one from LinkedIn, which absolutely blew my mind. 218 00:11:48,440 --> 00:11:55,760 Speaker 3: Like a linked influencer, I always say yes when they 219 00:11:55,800 --> 00:11:58,200 Speaker 3: do these things because I'm from more from a research 220 00:11:58,240 --> 00:12:00,959 Speaker 3: standpoint than as a content creator in anyway, but just 221 00:12:01,000 --> 00:12:03,559 Speaker 3: because I'm kind of curious to see what guidelines they give. 222 00:12:03,880 --> 00:12:06,040 Speaker 3: They're doing this on threads now also like people who 223 00:12:06,120 --> 00:12:09,520 Speaker 3: want to be uniquely kind of text based creators on threads. 224 00:12:10,440 --> 00:12:13,640 Speaker 3: Sometimes they're doing bonuses for creators if you create this 225 00:12:13,760 --> 00:12:15,880 Speaker 3: many posts. You know, there's like ways that they're trying 226 00:12:15,880 --> 00:12:18,679 Speaker 3: to hook people in and draw them into the you know, 227 00:12:18,880 --> 00:12:21,760 Speaker 3: make the platform have more stuff on it that was 228 00:12:21,760 --> 00:12:24,440 Speaker 3: happening on Facebook. 229 00:12:24,080 --> 00:12:25,920 Speaker 1: Videos for a while. I'll write about that a little 230 00:12:25,920 --> 00:12:26,440 Speaker 1: bit in the book. 231 00:12:26,440 --> 00:12:28,880 Speaker 3: They were really trying to promote the watch tab as 232 00:12:28,920 --> 00:12:31,840 Speaker 3: TikTok was rising. So you'll see again the platforms are 233 00:12:31,880 --> 00:12:34,240 Speaker 3: all in competition with each other, and so they'll do 234 00:12:34,280 --> 00:12:37,680 Speaker 3: a little bit of occasionally try to like recruit certain 235 00:12:37,720 --> 00:12:41,119 Speaker 3: types of creators onto the platform to sort of boost certain. 236 00:12:40,840 --> 00:12:41,640 Speaker 1: Types of content. 237 00:12:42,480 --> 00:12:45,320 Speaker 3: But there are these things where they're trying to give 238 00:12:45,400 --> 00:12:49,360 Speaker 3: creators tips on how to succeed, and when they're doing that, 239 00:12:49,360 --> 00:12:51,560 Speaker 3: that's where you occasionally get a little bit of a 240 00:12:51,559 --> 00:12:56,000 Speaker 3: glimpse into what they're optimizing for. So on threads they'll 241 00:12:56,000 --> 00:12:59,439 Speaker 3: tell people like responding actually really matters. They want to 242 00:12:59,480 --> 00:13:02,920 Speaker 3: build up conversational dynamic so that it's not all just 243 00:13:02,960 --> 00:13:06,120 Speaker 3: people broadcasting. So they tell the creators you should really 244 00:13:06,120 --> 00:13:08,720 Speaker 3: be in the replies, you should be talking to people 245 00:13:08,880 --> 00:13:12,360 Speaker 3: like that raises your profile, not just posting, And so 246 00:13:12,440 --> 00:13:14,439 Speaker 3: you can kind of start to get a sense for. 247 00:13:14,440 --> 00:13:17,960 Speaker 1: Like what is the algorithm reward. It's not only your post. 248 00:13:18,240 --> 00:13:21,199 Speaker 3: They also don't want links, because that drives you away 249 00:13:21,360 --> 00:13:24,360 Speaker 3: from the platform if people are clicking out, and that's 250 00:13:24,400 --> 00:13:27,520 Speaker 3: why you'll see people like post the screenshot. I also 251 00:13:27,559 --> 00:13:30,120 Speaker 3: find it like a complete mystery sometimes like why did 252 00:13:30,120 --> 00:13:31,080 Speaker 3: this get a ton of views? 253 00:13:31,080 --> 00:13:31,800 Speaker 1: And that nothing? 254 00:13:31,880 --> 00:13:35,600 Speaker 3: And you know it's I think again, it gets at 255 00:13:35,600 --> 00:13:39,360 Speaker 3: these questions of like is it the right language? You know, 256 00:13:39,400 --> 00:13:41,240 Speaker 3: you'll see people who will really be in there with 257 00:13:41,360 --> 00:13:44,200 Speaker 3: a fine tooth comb, particularly on YouTube. I had a 258 00:13:44,200 --> 00:13:46,360 Speaker 3: few friends who are willing to kind of sit there 259 00:13:46,360 --> 00:13:49,319 Speaker 3: as I was doing the writing and just walk me through, 260 00:13:49,360 --> 00:13:52,200 Speaker 3: like this is how I analyze, literally like minute by minute, 261 00:13:52,480 --> 00:13:56,520 Speaker 3: the optimization functions that go into making some of these videos. 262 00:13:56,640 --> 00:13:59,200 Speaker 3: And that's where you see like for them, how much 263 00:13:59,200 --> 00:14:03,960 Speaker 3: of it is, you know, like the incentives that go 264 00:14:04,120 --> 00:14:07,199 Speaker 3: into this is the thumbnail I'm going to make, This 265 00:14:07,280 --> 00:14:09,600 Speaker 3: is the title I'm going to give it right exactly. 266 00:14:09,640 --> 00:14:11,720 Speaker 3: It's not just oh I made a video and it 267 00:14:11,800 --> 00:14:15,040 Speaker 3: hit you know yeah. Yeah. 268 00:14:15,080 --> 00:14:17,320 Speaker 4: Like as an artist, it makes me feel so depressed 269 00:14:17,320 --> 00:14:20,280 Speaker 4: because I'm like, for me, I believe, like, you know, 270 00:14:20,880 --> 00:14:23,440 Speaker 4: if it's good, it'll rise, yeah, and like art should 271 00:14:23,480 --> 00:14:26,080 Speaker 4: be something that's authentic and true to you and not 272 00:14:26,520 --> 00:14:28,800 Speaker 4: with the audience in mind. But then it's like in 273 00:14:28,840 --> 00:14:33,120 Speaker 4: today's modern world, like you're fucked if that's your approach. 274 00:14:33,480 --> 00:14:38,440 Speaker 4: But okay, I loved your section talking about pseudo events, 275 00:14:38,520 --> 00:14:40,760 Speaker 4: and I wondered if you could give us some examples 276 00:14:40,800 --> 00:14:42,760 Speaker 4: of a pseudo event and what that means. 277 00:14:43,160 --> 00:14:45,280 Speaker 3: The one thing I always think of is like Kim 278 00:14:45,360 --> 00:14:48,280 Speaker 3: Kardashian breaking the Internet, which maybe shows my age, but 279 00:14:50,600 --> 00:14:50,680 Speaker 3: you no. 280 00:14:50,840 --> 00:14:51,840 Speaker 1: So pseudo events. 281 00:14:51,960 --> 00:14:54,760 Speaker 3: That is a term from Daniel Borstein, who is a 282 00:14:54,840 --> 00:14:55,640 Speaker 3: media theorist. 283 00:14:56,200 --> 00:14:58,760 Speaker 1: And I'm trying to remember what year his book was written. 284 00:14:58,760 --> 00:15:01,680 Speaker 3: I think it was maybe the nineteen six Sometime I 285 00:15:01,680 --> 00:15:03,080 Speaker 3: will look that up and give it to you for 286 00:15:03,120 --> 00:15:05,480 Speaker 3: the show notes or something. But he writes this book 287 00:15:06,360 --> 00:15:10,040 Speaker 3: and it's an absolutely fantastic book. It's so relevant today 288 00:15:10,080 --> 00:15:13,200 Speaker 3: because he's writing, you know, again before before social media. 289 00:15:14,000 --> 00:15:17,560 Speaker 3: The pseudo event is an event that is made entirely 290 00:15:17,600 --> 00:15:20,120 Speaker 3: for media to report on it. It is a thing 291 00:15:20,160 --> 00:15:23,120 Speaker 3: that if it happened in the world, unless you notified 292 00:15:23,160 --> 00:15:26,600 Speaker 3: media about it, it would not be anything worth reporting on. 293 00:15:26,680 --> 00:15:29,440 Speaker 3: It's like the grand reopening of a store, you know, 294 00:15:29,440 --> 00:15:31,840 Speaker 3: where they'll invite media to go there for the ribbon cutting. 295 00:15:31,840 --> 00:15:34,680 Speaker 3: But that's not newsworthy. It's only newsworthy because they have 296 00:15:34,840 --> 00:15:38,440 Speaker 3: chosen to make it newsworthy. So it becomes newsworthy kind 297 00:15:38,440 --> 00:15:41,920 Speaker 3: of through the act of reporting. By having the media there, 298 00:15:42,000 --> 00:15:45,080 Speaker 3: it becomes something that, you know, it's almost like the 299 00:15:45,240 --> 00:15:50,880 Speaker 3: hype generates the newsworthiness itself. It's entirely constructed as opposed 300 00:15:50,920 --> 00:15:54,080 Speaker 3: to a real event happened that actual people should know about. 301 00:15:54,760 --> 00:15:57,720 Speaker 3: And he writes about this because it starts to happen 302 00:15:57,760 --> 00:16:00,880 Speaker 3: around the time that media, particularly tell vision becomes this 303 00:16:00,960 --> 00:16:03,160 Speaker 3: twenty four you know, it's sort of like twenty four 304 00:16:03,200 --> 00:16:05,960 Speaker 3: hour cycle, right, all of a sudden, you have to 305 00:16:06,000 --> 00:16:09,240 Speaker 3: be filling the television time. Do you ever watch something 306 00:16:10,560 --> 00:16:12,440 Speaker 3: like Election Night kind of comes to mind, But there's 307 00:16:12,480 --> 00:16:14,640 Speaker 3: other there's other moments like during the Olympics and stuff 308 00:16:14,640 --> 00:16:17,440 Speaker 3: where they'll just constantly be teasing it and teasing it 309 00:16:17,480 --> 00:16:19,680 Speaker 3: and teasing it and teasing it like nothing has happened yet. 310 00:16:19,720 --> 00:16:22,600 Speaker 3: You know, you're still just watching it, watching it and waiting, 311 00:16:23,600 --> 00:16:25,600 Speaker 3: but you know, you know that eventually maybe there'll be 312 00:16:25,600 --> 00:16:27,360 Speaker 3: a payoff. But in the meantime they're just kind of 313 00:16:27,360 --> 00:16:30,840 Speaker 3: hooking you there or otherwise, it's a really slow news 314 00:16:30,880 --> 00:16:33,000 Speaker 3: cycle that day, so you're going to be watching the 315 00:16:33,080 --> 00:16:35,960 Speaker 3: television program where it's they're really kind of scraping the 316 00:16:35,960 --> 00:16:38,880 Speaker 3: bottom of the barrel, trying to find something to tell you, 317 00:16:38,880 --> 00:16:39,720 Speaker 3: you know, to. 318 00:16:39,680 --> 00:16:40,200 Speaker 1: Tell you about. 319 00:16:40,520 --> 00:16:43,480 Speaker 3: And what's interesting on social media is you don't even 320 00:16:43,520 --> 00:16:46,160 Speaker 3: realize it, but so much of what you pay attention 321 00:16:46,200 --> 00:16:49,200 Speaker 3: to on social media is complete bullshit, right, It's just 322 00:16:49,560 --> 00:16:51,880 Speaker 3: these are things where but for the fact that you 323 00:16:51,960 --> 00:16:55,440 Speaker 3: have your phone out and there's nothing else going on 324 00:16:55,440 --> 00:16:57,800 Speaker 3: on your phone on that moment, that people are kind of, 325 00:16:58,000 --> 00:17:00,920 Speaker 3: you know, equally bored and hitting the reweet button about like, 326 00:17:01,280 --> 00:17:03,400 Speaker 3: this is not a thing that you necessarily need to 327 00:17:03,440 --> 00:17:06,359 Speaker 3: know about in the world, and there's an awful lot 328 00:17:06,400 --> 00:17:08,240 Speaker 3: of that kind of thing that that starts to happen. 329 00:17:08,359 --> 00:17:12,200 Speaker 3: And so I talked a little bit about these moments 330 00:17:12,240 --> 00:17:15,960 Speaker 3: on Twitter, where the entire internet just like erupts an 331 00:17:16,000 --> 00:17:18,920 Speaker 3: outrage at random tweets. 332 00:17:19,359 --> 00:17:22,600 Speaker 1: There was one, there was one called bean Dad. 333 00:17:22,600 --> 00:17:26,879 Speaker 3: I don't know if you guys remember, no, I was 334 00:17:26,880 --> 00:17:29,720 Speaker 3: always much more on Twitter than than Instagram. So this 335 00:17:29,800 --> 00:17:32,360 Speaker 3: is again my like my personal bias from being more 336 00:17:32,400 --> 00:17:35,800 Speaker 3: of a text based social media person. But like, this 337 00:17:35,880 --> 00:17:38,920 Speaker 3: guy wanted his daughter to figure out how to open 338 00:17:39,040 --> 00:17:41,000 Speaker 3: a can of beans with a can opener, so he 339 00:17:41,119 --> 00:17:42,240 Speaker 3: kind of posted about it. 340 00:17:42,880 --> 00:17:44,880 Speaker 1: And like the Internet. 341 00:17:44,560 --> 00:17:46,719 Speaker 3: Blew up with whether or not this was like horribly 342 00:17:46,760 --> 00:17:48,760 Speaker 3: abusive that he wasn't teaching her how. 343 00:17:48,720 --> 00:17:54,840 Speaker 7: To like operate the can opener, right, I mean this 344 00:17:55,119 --> 00:17:59,160 Speaker 7: like this was the discourse for the whole afternoon Wow. 345 00:17:59,600 --> 00:18:01,840 Speaker 3: Or there was one where there was a woman who 346 00:18:01,960 --> 00:18:04,760 Speaker 3: posted about how much she loved having coffee in the 347 00:18:04,800 --> 00:18:07,600 Speaker 3: garden with her husband, like and how they never ran out. 348 00:18:07,440 --> 00:18:08,640 Speaker 1: Of things to talk about. It's just like a really 349 00:18:08,680 --> 00:18:09,560 Speaker 1: cute you know. 350 00:18:09,680 --> 00:18:12,040 Speaker 3: She was just probably like out there, happy, glowing, sitting 351 00:18:12,040 --> 00:18:14,000 Speaker 3: with her husband having her coffee, and she posted about 352 00:18:14,000 --> 00:18:16,280 Speaker 3: how wonderful it was that she had coffee with her husband, 353 00:18:16,720 --> 00:18:18,480 Speaker 3: and like again, the whole internet. 354 00:18:18,200 --> 00:18:19,120 Speaker 1: Came for her. 355 00:18:19,280 --> 00:18:22,440 Speaker 3: It was like, you know, not everybody is as privileged 356 00:18:22,480 --> 00:18:26,919 Speaker 3: as you are. Not everybody has husbands and coffee and 357 00:18:27,160 --> 00:18:31,240 Speaker 3: time gardens, you know, and these are the kinds of 358 00:18:31,240 --> 00:18:33,400 Speaker 3: things though we're like you'd open the app sometimes you'd 359 00:18:33,400 --> 00:18:37,480 Speaker 3: be like, what are we mad about today? You know, Yeah, 360 00:18:37,520 --> 00:18:40,119 Speaker 3: you would never have known that this person existed, or 361 00:18:40,160 --> 00:18:42,600 Speaker 3: that that man was doing this with his daughter, and 362 00:18:42,640 --> 00:18:44,520 Speaker 3: that you know can't opener or any of these things. 363 00:18:44,520 --> 00:18:46,120 Speaker 1: These are not real moments. 364 00:18:45,720 --> 00:18:48,880 Speaker 3: That you should have, like raised your blood pressure over 365 00:18:49,000 --> 00:18:51,880 Speaker 3: but like, you know, the whole world was like there. 366 00:18:51,760 --> 00:18:57,040 Speaker 1: You know, and it's it's interesting because you really see it. 367 00:18:56,760 --> 00:18:59,040 Speaker 3: It brings people in and these are some of the 368 00:18:59,119 --> 00:19:02,920 Speaker 3: stupid ones, but they're also you know, there's also moments 369 00:19:02,960 --> 00:19:07,680 Speaker 3: where it leads to two people get into a fight 370 00:19:07,840 --> 00:19:12,040 Speaker 3: over a parking space, right, and then the Internet decides 371 00:19:12,080 --> 00:19:14,360 Speaker 3: to dox one of them because they feel like somebody 372 00:19:14,520 --> 00:19:17,720 Speaker 3: was you know, sexist or racist or this or that, 373 00:19:17,840 --> 00:19:20,400 Speaker 3: or they don't see, you know, they misconstrue the interaction, 374 00:19:20,520 --> 00:19:21,560 Speaker 3: or they don't misconstrue it. 375 00:19:21,600 --> 00:19:24,359 Speaker 1: Maybe the person was you know, a real jerk. 376 00:19:24,520 --> 00:19:27,280 Speaker 3: And and but there's that moment where like this would 377 00:19:27,320 --> 00:19:30,639 Speaker 3: never have been on the internet, and the question is like, 378 00:19:30,760 --> 00:19:33,440 Speaker 3: is this really the thing that we need to be 379 00:19:33,800 --> 00:19:37,000 Speaker 3: fixating on. Two people fight over a parking space and 380 00:19:37,280 --> 00:19:39,160 Speaker 3: but for the fact that someone's there with a camera phone, 381 00:19:39,160 --> 00:19:40,360 Speaker 3: you never would have known about it. 382 00:19:40,560 --> 00:19:43,680 Speaker 6: Oh and do you best believe I'm watching it? I'm 383 00:19:43,680 --> 00:19:44,880 Speaker 6: watching the whole thing. 384 00:19:58,240 --> 00:20:01,240 Speaker 4: You wrote a little bit about some other instances, including 385 00:20:01,280 --> 00:20:05,639 Speaker 4: the wayfair fake controversy, as well as like videos that 386 00:20:05,680 --> 00:20:08,640 Speaker 4: go viral that are completely taken out of context, which 387 00:20:08,680 --> 00:20:11,160 Speaker 4: is something that I just like, it makes me feel 388 00:20:11,200 --> 00:20:14,080 Speaker 4: so crazy. I encourage people, if you're looking at a 389 00:20:14,160 --> 00:20:16,439 Speaker 4: video and there is text written on it about what 390 00:20:16,520 --> 00:20:19,720 Speaker 4: is happening, to not assume that the text is accurate 391 00:20:20,840 --> 00:20:23,480 Speaker 4: for what is happening unless you literally see that exact 392 00:20:23,520 --> 00:20:26,840 Speaker 4: thing happening in the video. Just so many times things 393 00:20:26,880 --> 00:20:29,080 Speaker 4: are shared and I'm like, but why, But how do 394 00:20:29,160 --> 00:20:31,320 Speaker 4: we know that that's what this random person on Twitter 395 00:20:31,400 --> 00:20:31,840 Speaker 4: says it is? 396 00:20:31,840 --> 00:20:33,199 Speaker 2: And so much of the time it turns out not 397 00:20:33,240 --> 00:20:33,439 Speaker 2: to be. 398 00:20:34,040 --> 00:20:35,520 Speaker 1: Often often times yeah. 399 00:20:35,400 --> 00:20:37,920 Speaker 4: Yeah, yeah, And there are people who are posting this 400 00:20:38,240 --> 00:20:42,080 Speaker 4: on purpose to rage bait, to keep us divided, or 401 00:20:42,119 --> 00:20:42,959 Speaker 4: to get clicks. 402 00:20:43,000 --> 00:20:44,840 Speaker 3: Like as you were talking, I was thinking of one. 403 00:20:46,000 --> 00:20:48,680 Speaker 3: You know, when the ice the ice raids kind of started, 404 00:20:48,720 --> 00:20:52,080 Speaker 3: there was a video that went around saying that it 405 00:20:52,240 --> 00:20:57,040 Speaker 3: was ice raids up in the Bronx up in New 406 00:20:57,119 --> 00:21:01,040 Speaker 3: York City, and it had a baby being taken away 407 00:21:01,040 --> 00:21:02,960 Speaker 3: from a mom and the mom was being put in 408 00:21:02,960 --> 00:21:06,880 Speaker 3: the squad car and it was going viral and Blue 409 00:21:06,920 --> 00:21:10,119 Speaker 3: Sky somebody sent it to me and I was actually 410 00:21:10,160 --> 00:21:13,840 Speaker 3: really curious if it was AI, because that's the other component, Like, 411 00:21:13,880 --> 00:21:16,439 Speaker 3: not only is it decontextualized, sometimes but sometimes it's just 412 00:21:16,440 --> 00:21:17,920 Speaker 3: not even real now, And that was why it was 413 00:21:17,960 --> 00:21:20,280 Speaker 3: sent to me with the question like is this even real? 414 00:21:21,520 --> 00:21:22,879 Speaker 3: And I figured out it was real, right one of 415 00:21:22,880 --> 00:21:24,600 Speaker 3: the guys had a jersey on and the number of 416 00:21:24,600 --> 00:21:26,960 Speaker 3: the football player matched the number on the jersey. 417 00:21:27,000 --> 00:21:28,160 Speaker 1: AI is not that good yet. 418 00:21:28,400 --> 00:21:30,520 Speaker 3: And I sent it to a few other people who 419 00:21:30,560 --> 00:21:32,159 Speaker 3: also do the kind of work that I do, like 420 00:21:32,200 --> 00:21:34,960 Speaker 3: against like authentication or where does this come from? These 421 00:21:35,000 --> 00:21:38,080 Speaker 3: sort of like content traces, basically trying to figure out 422 00:21:38,400 --> 00:21:39,399 Speaker 3: is this you know, is this real? 423 00:21:39,440 --> 00:21:40,160 Speaker 1: Where has it come from? 424 00:21:40,640 --> 00:21:45,800 Speaker 3: And the general consensus was like this was old and decontextualized, 425 00:21:46,040 --> 00:21:49,400 Speaker 3: and we were trying to find news articles about it, 426 00:21:49,440 --> 00:21:52,639 Speaker 3: and eventually somebody sorted out that it was actually in 427 00:21:52,640 --> 00:21:55,200 Speaker 3: fact from like years and years ago and had been 428 00:21:55,200 --> 00:21:57,840 Speaker 3: like a custody dispute and that was where this that 429 00:21:57,840 --> 00:21:59,840 Speaker 3: was where this footag should come from. But these are 430 00:21:59,880 --> 00:22:01,960 Speaker 3: the sorts of things where when you just see, like 431 00:22:02,280 --> 00:22:03,920 Speaker 3: and the person who had posted it to Blue Sky 432 00:22:03,960 --> 00:22:06,119 Speaker 3: actually took it down. I'd sent them a message saying like, 433 00:22:06,400 --> 00:22:07,920 Speaker 3: can you tell me where you got this from? 434 00:22:08,119 --> 00:22:08,280 Speaker 6: Right? 435 00:22:09,640 --> 00:22:11,159 Speaker 3: Not in an accusatory way, you want to kind of 436 00:22:11,200 --> 00:22:13,639 Speaker 3: like ask that because most people don't know, right they 437 00:22:13,640 --> 00:22:16,000 Speaker 3: see something somebody sends it to them, like they really 438 00:22:16,119 --> 00:22:20,760 Speaker 3: genuinely believe that they're helping inform their community of something 439 00:22:20,760 --> 00:22:23,439 Speaker 3: that is really bad, Like that was clearly the intent 440 00:22:24,320 --> 00:22:27,240 Speaker 3: with which this was posted. And so you know, you 441 00:22:27,280 --> 00:22:30,280 Speaker 3: try to to get a sense of like where might 442 00:22:30,320 --> 00:22:32,000 Speaker 3: they have seen it from? Did they see it on 443 00:22:32,080 --> 00:22:34,280 Speaker 3: Instagram and go and pull it or did somebody send 444 00:22:34,320 --> 00:22:34,720 Speaker 3: it to them? 445 00:22:35,080 --> 00:22:37,400 Speaker 1: So it's it's just very hard now for. 446 00:22:37,400 --> 00:22:40,680 Speaker 3: People to have any sense that what they're seeing is 447 00:22:41,320 --> 00:22:43,720 Speaker 3: real and true and real and true are not the 448 00:22:43,760 --> 00:22:46,520 Speaker 3: same thing, right, Real is did a machine make it? 449 00:22:46,600 --> 00:22:48,480 Speaker 1: Or is it actually authentic footage? 450 00:22:48,520 --> 00:22:51,240 Speaker 3: And then true is is the footage used in the 451 00:22:51,280 --> 00:22:54,080 Speaker 3: context in which the person is claiming it is? And 452 00:22:54,080 --> 00:22:56,480 Speaker 3: that's what you mean when you say, like the is 453 00:22:56,520 --> 00:23:00,480 Speaker 3: the is the text above it accurately representing what is 454 00:23:00,560 --> 00:23:01,479 Speaker 3: in the image below? 455 00:23:01,840 --> 00:23:04,240 Speaker 1: And then the third question is like do they know right? 456 00:23:04,280 --> 00:23:07,239 Speaker 3: Are they the account that's trying to be manipulative or 457 00:23:07,280 --> 00:23:09,680 Speaker 3: do they sincerely believe that what they're saying is true? 458 00:23:09,920 --> 00:23:10,080 Speaker 4: Right? 459 00:23:10,119 --> 00:23:13,120 Speaker 3: And oftentimes with that you're gauging based on like their 460 00:23:13,160 --> 00:23:16,440 Speaker 3: prior reputation and their prior actions, Like, are they somebody 461 00:23:16,480 --> 00:23:19,399 Speaker 3: who generally is like a good faith actor who tries 462 00:23:19,440 --> 00:23:21,400 Speaker 3: to be accurate and when they find out that they 463 00:23:21,400 --> 00:23:23,800 Speaker 3: haven't been, like takes it down or writes an apology 464 00:23:23,880 --> 00:23:27,080 Speaker 3: or like clearly indicates that like, whips, I got this wrong, 465 00:23:27,280 --> 00:23:29,600 Speaker 3: here's what it actually is. Or are they just like, well, 466 00:23:29,640 --> 00:23:31,680 Speaker 3: I'm going to leave that up and you know, yeah, 467 00:23:31,800 --> 00:23:35,080 Speaker 3: keep cashing in the views right right, And so that's 468 00:23:35,160 --> 00:23:37,640 Speaker 3: the that's the dynamic under which this kind of stuff 469 00:23:37,680 --> 00:23:38,520 Speaker 3: increasingly happens. 470 00:23:38,840 --> 00:23:40,520 Speaker 2: I mean, it's it's. 471 00:23:40,320 --> 00:23:44,359 Speaker 4: So frustrating because like there are genuine injustices occurring in 472 00:23:44,960 --> 00:23:48,919 Speaker 4: America and the entire world, including the massive funding of 473 00:23:49,000 --> 00:23:53,359 Speaker 4: ice and you know, like that becoming a priority in 474 00:23:53,400 --> 00:23:55,399 Speaker 4: our country over a lot of other things that are 475 00:23:55,440 --> 00:23:56,440 Speaker 4: very important. 476 00:23:56,640 --> 00:23:58,400 Speaker 2: And it just becomes so difficult. 477 00:23:58,560 --> 00:24:01,560 Speaker 4: I feel like in this era now, there's so much 478 00:24:01,720 --> 00:24:06,000 Speaker 4: distrust because when there are genuine injustices happening, there are 479 00:24:06,040 --> 00:24:08,119 Speaker 4: going to be people who point to examples like that 480 00:24:08,240 --> 00:24:11,359 Speaker 4: and say, well, there's been misinformation about this, so this 481 00:24:11,440 --> 00:24:14,919 Speaker 4: must be fake. And of course then there are you know, 482 00:24:15,600 --> 00:24:19,119 Speaker 4: people trying to influence us to not fight back against 483 00:24:19,160 --> 00:24:22,439 Speaker 4: it injustice and then there are also people invested in 484 00:24:22,560 --> 00:24:26,160 Speaker 4: keeping America divided. And that's the piece that I am 485 00:24:26,680 --> 00:24:29,760 Speaker 4: particularly interested in right now, is like who, who, first 486 00:24:29,760 --> 00:24:32,280 Speaker 4: of all, is invested in America being a divided country 487 00:24:32,480 --> 00:24:33,760 Speaker 4: and why what does that achieve? 488 00:24:34,160 --> 00:24:35,040 Speaker 1: So sometimes it. 489 00:24:35,000 --> 00:24:37,840 Speaker 3: Is state actors, you know, you do see that just 490 00:24:37,880 --> 00:24:42,120 Speaker 3: from the standpoint of anybody in a This is where 491 00:24:42,119 --> 00:24:44,720 Speaker 3: the geopolitical component comes in. You know, Russia's been doing 492 00:24:44,720 --> 00:24:49,280 Speaker 3: this for decades. It's not just recently. It's going back 493 00:24:49,400 --> 00:24:51,560 Speaker 3: to the Cold War. You start to see the dynamics 494 00:24:51,600 --> 00:24:54,920 Speaker 3: of disinformation and coming up with a story and laundering 495 00:24:54,920 --> 00:24:58,200 Speaker 3: it through sympathetic media. The idea that the CIA created 496 00:24:58,240 --> 00:25:00,560 Speaker 3: AIDS is one of these canonical examples where you take 497 00:25:00,600 --> 00:25:02,800 Speaker 3: a story and something that's likely to divide people and 498 00:25:02,840 --> 00:25:06,119 Speaker 3: you move it. At that point, it was through newspapers. 499 00:25:06,160 --> 00:25:08,919 Speaker 3: Happened very slowly, but that was you know, that was 500 00:25:08,920 --> 00:25:14,439 Speaker 3: an effort to tap into race relations, distrust, you know, 501 00:25:14,600 --> 00:25:17,679 Speaker 3: fears of AIDS at the time, Questions about was the 502 00:25:17,680 --> 00:25:19,760 Speaker 3: government lying to people about where it came from, a 503 00:25:19,760 --> 00:25:22,120 Speaker 3: lot of these different things that went into that operation. 504 00:25:22,640 --> 00:25:25,920 Speaker 3: So what you start to see is this, can you 505 00:25:26,200 --> 00:25:32,200 Speaker 3: use that real story, that real tension, that real underlying 506 00:25:32,920 --> 00:25:36,639 Speaker 3: social issue and can you just exploit it. Very little 507 00:25:36,960 --> 00:25:40,680 Speaker 3: of the social division content is new, you know, They're 508 00:25:40,720 --> 00:25:44,400 Speaker 3: not like creating social divisions out of whole cloth. They're 509 00:25:44,480 --> 00:25:48,879 Speaker 3: using stories to exploit social divisions that are already there. 510 00:25:49,440 --> 00:25:52,919 Speaker 3: That's the thing that people often misconstrue. So there is 511 00:25:52,960 --> 00:25:56,080 Speaker 3: like real issues and they're just using what they have 512 00:25:56,200 --> 00:25:58,960 Speaker 3: to weds that further apart. But then there's the things 513 00:25:58,960 --> 00:26:01,600 Speaker 3: that are much more impactful, right, which is the domestic 514 00:26:02,080 --> 00:26:06,000 Speaker 3: side of this, where you do have political parties that 515 00:26:06,040 --> 00:26:08,880 Speaker 3: begin to realize that this is advantageous to them. 516 00:26:09,320 --> 00:26:11,960 Speaker 1: And there'll be a paperback version of the book. 517 00:26:12,119 --> 00:26:15,000 Speaker 3: And I was writing the epilogue and my publisher might like, 518 00:26:15,040 --> 00:26:18,640 Speaker 3: get mad. But one of the stories that I chose 519 00:26:18,680 --> 00:26:21,119 Speaker 3: to include the epilogue is the story of eating the 520 00:26:21,160 --> 00:26:24,520 Speaker 3: pets during election twenty twenty four. So during the twenty 521 00:26:24,560 --> 00:26:27,879 Speaker 3: twenty four campaign, there was a moment where in a 522 00:26:27,960 --> 00:26:31,919 Speaker 3: random Facebook group catering to the community of Springfield, Ohio, 523 00:26:32,320 --> 00:26:35,920 Speaker 3: a woman who sincerely believed this made a post saying, 524 00:26:36,480 --> 00:26:41,240 Speaker 3: my neighbor's friend's daughter's cat went missing, and then she 525 00:26:41,480 --> 00:26:46,280 Speaker 3: saw the neighbors across the street Haitian immigrants hanging it 526 00:26:46,400 --> 00:26:49,199 Speaker 3: up as if to skin it. Watch your pets, right, 527 00:26:49,280 --> 00:26:52,320 Speaker 3: So she talks about how her so this is a rumor, right, 528 00:26:52,400 --> 00:26:54,800 Speaker 3: my neighbor's friend's daughters, or she says it in some 529 00:26:54,960 --> 00:26:57,200 Speaker 3: you know, some kind of formulation of those things. 530 00:26:57,240 --> 00:26:58,600 Speaker 1: I don't have my notes in front of me right now. 531 00:26:58,800 --> 00:27:03,639 Speaker 3: But she tells the story of a second third hand 532 00:27:04,240 --> 00:27:07,960 Speaker 3: story in which he accuses the Haitian immigrants in the 533 00:27:07,960 --> 00:27:11,879 Speaker 3: community of eating this cat. And that screenshot in a 534 00:27:11,920 --> 00:27:15,679 Speaker 3: private Facebook group is taken, and then it is moved 535 00:27:15,760 --> 00:27:19,520 Speaker 3: to Twitter, where this other account says, see, they're talking 536 00:27:19,520 --> 00:27:21,720 Speaker 3: about the cats. But I told you this was happening 537 00:27:21,720 --> 00:27:23,520 Speaker 3: with the ducks, and you all laughed at me. But 538 00:27:23,560 --> 00:27:27,119 Speaker 3: it's happening with the ducks. And then this post goes everywhere. 539 00:27:27,600 --> 00:27:30,520 Speaker 3: So this is a pretty standard run of the mill 540 00:27:31,040 --> 00:27:34,199 Speaker 3: rumor construct, like, oh, I heard my neighbor's friend's sister's 541 00:27:34,280 --> 00:27:36,760 Speaker 3: dog did this. You know, these kinds of ways in which, 542 00:27:36,760 --> 00:27:38,560 Speaker 3: again the rumor mill that we were talking about people 543 00:27:38,600 --> 00:27:41,720 Speaker 3: sharing information from person to person. They're doing it because 544 00:27:41,720 --> 00:27:45,440 Speaker 3: they genuinely think they're helping their community. But what happens 545 00:27:45,480 --> 00:27:48,679 Speaker 3: next with that post is that jd Vance picks it 546 00:27:48,760 --> 00:27:51,879 Speaker 3: up so as it goes viral. He's running for the 547 00:27:51,960 --> 00:27:55,280 Speaker 3: vice presidency and so he's on the ticket with Donald Trump, 548 00:27:55,720 --> 00:27:59,439 Speaker 3: and he picks up that story, picks up that rumor, 549 00:28:00,040 --> 00:28:04,200 Speaker 3: and he's the senator from Ohio, and he says something 550 00:28:04,200 --> 00:28:07,480 Speaker 3: to the effect of, see, I've been talking about this 551 00:28:08,040 --> 00:28:11,440 Speaker 3: the people in the people of Ohio. Nobody's been listening 552 00:28:11,480 --> 00:28:16,120 Speaker 3: to them. Where is our borders are? Where is Kamala Harris? 553 00:28:16,720 --> 00:28:20,840 Speaker 3: So he takes the story and instead of letting it go, 554 00:28:21,440 --> 00:28:24,639 Speaker 3: he takes this viral moment because this is trending on Twitter, 555 00:28:25,040 --> 00:28:27,800 Speaker 3: and he hops on the trend and this is where 556 00:28:27,800 --> 00:28:30,280 Speaker 3: you see that handoff from rumor to propaganda. In my opinion, 557 00:28:30,440 --> 00:28:32,280 Speaker 3: when I say these things are happening in the same place. 558 00:28:32,320 --> 00:28:35,960 Speaker 3: Now you have an incredibly powerful person with an absolutely 559 00:28:35,960 --> 00:28:38,720 Speaker 3: massive following, who has the imprimature of authority. 560 00:28:38,720 --> 00:28:41,080 Speaker 1: This is a sitting senator running for vice president. 561 00:28:41,360 --> 00:28:43,400 Speaker 3: Instead of saying this is bullshit, he picks it up 562 00:28:43,400 --> 00:28:45,720 Speaker 3: and he says, this is absolutely happening, right. 563 00:28:45,840 --> 00:28:46,920 Speaker 1: And he boosts it. 564 00:28:47,360 --> 00:28:49,760 Speaker 3: And what happens next is that it leads to a 565 00:28:49,880 --> 00:28:53,280 Speaker 3: two week media cycle about whether or not the Haitian 566 00:28:53,320 --> 00:28:57,560 Speaker 3: immigrants in Springfield, Ohio are eating the pets so crazy, 567 00:28:57,640 --> 00:29:00,200 Speaker 3: and this is expressed in the presidential campaign. And it 568 00:29:00,320 --> 00:29:03,360 Speaker 3: sounds insane to think that this is something that we 569 00:29:04,080 --> 00:29:09,360 Speaker 3: America are discussing, right, because it's racist, right, It's like 570 00:29:09,640 --> 00:29:13,280 Speaker 3: it's an egregious rumor. And what makes it worse is 571 00:29:13,320 --> 00:29:17,320 Speaker 3: that as the investigators, like the investigative journalists go out there, 572 00:29:17,920 --> 00:29:20,760 Speaker 3: they're talking to the Republican governor of Ohio, They're talking 573 00:29:20,800 --> 00:29:23,720 Speaker 3: to the Republican sheriffs, the Republican business leaders, all of 574 00:29:23,760 --> 00:29:24,960 Speaker 3: whom are saying this. 575 00:29:25,160 --> 00:29:26,440 Speaker 1: Is not true. 576 00:29:27,000 --> 00:29:29,640 Speaker 3: Meanwhile, bomb threats are being called into the schools, into 577 00:29:29,680 --> 00:29:32,400 Speaker 3: the hospitals, like this is no longer just online, and 578 00:29:32,480 --> 00:29:36,440 Speaker 3: they're not trying to diffuse it. Instead they're saying, well, 579 00:29:36,480 --> 00:29:38,719 Speaker 3: the media is just not talking to the right people. 580 00:29:38,720 --> 00:29:40,640 Speaker 3: The media is trying to cover this up. You know, 581 00:29:40,680 --> 00:29:43,160 Speaker 3: those rhinos over there are just not telling you the truth. 582 00:29:43,400 --> 00:29:45,880 Speaker 3: And they and they keep it going. And so the 583 00:29:45,920 --> 00:29:48,040 Speaker 3: story that I tell in the epilogue is like how 584 00:29:48,080 --> 00:29:50,880 Speaker 3: this like basically, how this walks through This is one 585 00:29:50,920 --> 00:29:54,600 Speaker 3: of many stories in the epilogue, But yes, exactly, but 586 00:29:54,640 --> 00:29:57,920 Speaker 3: I think it's really important for people to see it 587 00:29:58,120 --> 00:30:00,880 Speaker 3: as you know, it's And this is not to say 588 00:30:00,880 --> 00:30:03,120 Speaker 3: that only the right does this or only the left 589 00:30:03,120 --> 00:30:07,280 Speaker 3: does this, but in this particular example, rather than you know, 590 00:30:07,280 --> 00:30:10,520 Speaker 3: we used to see our political leaders being the sort 591 00:30:10,520 --> 00:30:12,720 Speaker 3: of like fire break in this stuff. 592 00:30:12,960 --> 00:30:15,040 Speaker 1: Right, No, this didn't happen, like this is just. 593 00:30:15,000 --> 00:30:19,480 Speaker 3: Some stuff that people online are saying. But we're not 594 00:30:20,760 --> 00:30:23,400 Speaker 3: going to give that the imperimature of the United States government. 595 00:30:23,480 --> 00:30:26,800 Speaker 3: We're not going to level that up to pretending that 596 00:30:26,880 --> 00:30:30,080 Speaker 3: this is real. But instead Advance does the opposite. And 597 00:30:30,120 --> 00:30:33,120 Speaker 3: then when media finally says like, look, come on, there 598 00:30:33,160 --> 00:30:35,280 Speaker 3: is no evidence that this is happening, what he says 599 00:30:35,360 --> 00:30:38,120 Speaker 3: is if I have to make up stories to make 600 00:30:38,160 --> 00:30:41,880 Speaker 3: the media pay attention to what's happening in the plight 601 00:30:42,000 --> 00:30:44,440 Speaker 3: of the people of Springfield who are having their resources 602 00:30:44,520 --> 00:30:46,640 Speaker 3: used by immigrants, then that's what I'm going to do. 603 00:30:49,400 --> 00:30:53,480 Speaker 4: I mean, yeah, we already were living in a world 604 00:30:53,520 --> 00:30:58,280 Speaker 4: where it was difficult to discern reality from unreality, and 605 00:30:58,600 --> 00:31:04,920 Speaker 4: now within administration that is systematically dismantling scientific institutions, for example, 606 00:31:05,560 --> 00:31:08,400 Speaker 4: just whatever serves their interests, like and then of course 607 00:31:08,480 --> 00:31:11,160 Speaker 4: we have just our human instincts and we have the algorithms, 608 00:31:11,200 --> 00:31:13,280 Speaker 4: and we have the brands, and we have and we 609 00:31:13,320 --> 00:31:17,160 Speaker 4: have AI now to contend with fucking Sora, Like what 610 00:31:17,280 --> 00:31:20,760 Speaker 4: how are we supposed to navigate this land that we do? 611 00:31:21,040 --> 00:31:24,520 Speaker 1: Yeah, Like, you know, it's. 612 00:31:24,360 --> 00:31:27,000 Speaker 3: Funny because I when I when you guys reached out, 613 00:31:27,040 --> 00:31:29,360 Speaker 3: I was like, oh, you know, I remember in twenty eighteen, 614 00:31:29,880 --> 00:31:32,000 Speaker 3: I think it was twenty eighteen, maybe it was a 615 00:31:32,000 --> 00:31:34,400 Speaker 3: little later when I was writing this article. I was 616 00:31:34,440 --> 00:31:37,840 Speaker 3: writing for Wired at the time. I actually did reach 617 00:31:37,920 --> 00:31:41,800 Speaker 3: out to a psychologist who worked with people who were 618 00:31:41,840 --> 00:31:46,040 Speaker 3: leaving cults, and I asked about QAnon and I was like, look, 619 00:31:46,080 --> 00:31:48,400 Speaker 3: you know, this isn't my isn't my field, right, Like 620 00:31:48,440 --> 00:31:50,280 Speaker 3: I work in like data science and analysis and stuff 621 00:31:50,280 --> 00:31:52,640 Speaker 3: like that, but it seems like a decentralized cult. 622 00:31:52,640 --> 00:31:55,080 Speaker 1: You know, Yeah, is that the wrong read? 623 00:31:55,160 --> 00:31:56,920 Speaker 3: You know, tell me, I'm tell me if I'm wrong, 624 00:31:56,920 --> 00:31:58,800 Speaker 3: And if I'm not wrong, then then you know, what 625 00:31:58,960 --> 00:32:01,120 Speaker 3: is the what do you do with this? 626 00:32:01,280 --> 00:32:01,360 Speaker 2: Like? 627 00:32:01,400 --> 00:32:04,680 Speaker 1: What do you do when it's this decentralized? 628 00:32:04,840 --> 00:32:09,040 Speaker 3: Because I think the difference between the old and the 629 00:32:09,200 --> 00:32:13,640 Speaker 3: new is that in the old model you had that 630 00:32:14,200 --> 00:32:18,360 Speaker 3: in person component right where there was like one figure 631 00:32:18,600 --> 00:32:22,760 Speaker 3: and you know, there was like a you know, people 632 00:32:22,760 --> 00:32:25,080 Speaker 3: were like oriented around that, whereas it seems so much 633 00:32:25,080 --> 00:32:29,600 Speaker 3: more decentralized now these different there are like cult influencers 634 00:32:29,640 --> 00:32:32,280 Speaker 3: in QAnon as opposed to like one centralized figure. 635 00:32:32,320 --> 00:32:33,840 Speaker 1: And so the question is what do you what do 636 00:32:33,880 --> 00:32:35,680 Speaker 1: you do when that is the dynamic? 637 00:32:35,760 --> 00:32:37,800 Speaker 3: And unfortunately I have to say, like there was not 638 00:32:37,840 --> 00:32:39,160 Speaker 3: really an easy answer there. 639 00:32:39,400 --> 00:32:40,160 Speaker 1: At the time. 640 00:32:41,040 --> 00:32:45,880 Speaker 3: The suggestion was, well, you try to stop social media 641 00:32:45,920 --> 00:32:50,080 Speaker 3: companies from pushing people into these groups, right, but that 642 00:32:50,120 --> 00:32:50,800 Speaker 3: doesn't really do. 643 00:32:50,840 --> 00:32:53,480 Speaker 1: Very much when it's sort of achieved critical mass and 644 00:32:53,520 --> 00:32:54,480 Speaker 1: the momentum is there. 645 00:32:54,600 --> 00:32:59,280 Speaker 3: And then at the time again in twenty eighteen, twenty nineteen, 646 00:32:59,320 --> 00:33:05,040 Speaker 3: it hadn't really been fully i think legitimized in quite 647 00:33:05,080 --> 00:33:07,600 Speaker 3: the way that it is now not just QAnon, but 648 00:33:07,680 --> 00:33:10,880 Speaker 3: just this idea that it's normal to just tell lies 649 00:33:10,960 --> 00:33:11,240 Speaker 3: like that. 650 00:33:11,680 --> 00:33:11,880 Speaker 2: Right. 651 00:33:12,360 --> 00:33:16,280 Speaker 3: So I think at this point where I've come down 652 00:33:16,680 --> 00:33:20,840 Speaker 3: is you have to give somebody another story, another sense 653 00:33:20,880 --> 00:33:24,840 Speaker 3: of meaning, another sense of you know, a way to 654 00:33:24,880 --> 00:33:26,920 Speaker 3: rebuild trust. You have to you know, do all of 655 00:33:26,960 --> 00:33:29,560 Speaker 3: these different things. So how do you help that process happen? 656 00:33:29,920 --> 00:33:32,920 Speaker 3: And it has to happen on social media where people are, 657 00:33:33,480 --> 00:33:36,040 Speaker 3: so what are the ways that you do start to 658 00:33:36,040 --> 00:33:40,720 Speaker 3: get you know, these folks communicating better, more accurate information 659 00:33:40,800 --> 00:33:43,280 Speaker 3: to the public. And so I spent a bunch more 660 00:33:43,280 --> 00:33:46,080 Speaker 3: time lately actually asking that question, like, what are the 661 00:33:46,960 --> 00:33:48,600 Speaker 3: who are the public health influencers? 662 00:33:48,640 --> 00:33:48,800 Speaker 1: You know? 663 00:33:49,560 --> 00:33:53,160 Speaker 6: Yeah, well you are one. I mean, you have done 664 00:33:53,200 --> 00:33:55,640 Speaker 6: tireless work. I don't know how you managed to be 665 00:33:55,800 --> 00:33:58,280 Speaker 6: a mother and you're like And then on my free 666 00:33:58,320 --> 00:34:01,480 Speaker 6: time I was I'm like, what at what energy source 667 00:34:01,600 --> 00:34:04,640 Speaker 6: are you running off of? It's incredible. We need more 668 00:34:04,680 --> 00:34:04,920 Speaker 6: of that. 669 00:34:05,160 --> 00:34:06,480 Speaker 3: Well, I mean, you guys are doing a lot of 670 00:34:06,480 --> 00:34:09,359 Speaker 3: it too, right, like helping tell people's stories. I think 671 00:34:09,400 --> 00:34:11,680 Speaker 3: I think the storytelling component is where so many of 672 00:34:11,719 --> 00:34:15,640 Speaker 3: the gaps have been. I think my frustration with the 673 00:34:15,640 --> 00:34:20,680 Speaker 3: CDC coming out of the measles situation in twenty fifteen 674 00:34:21,840 --> 00:34:27,120 Speaker 3: was that they still really, sincerely, deeply believed that the 675 00:34:27,160 --> 00:34:29,600 Speaker 3: public would continue to listen to them just because it 676 00:34:29,680 --> 00:34:33,040 Speaker 3: always had right, Well, we're the government, so we put 677 00:34:33,080 --> 00:34:35,080 Speaker 3: out these things, we say this stuff, and that's it. 678 00:34:35,239 --> 00:34:36,000 Speaker 1: That's where it ends. 679 00:34:36,040 --> 00:34:38,080 Speaker 3: You know, people will continue to vaccinate their kids because 680 00:34:38,080 --> 00:34:39,680 Speaker 3: they believe us, because we're the government. 681 00:34:40,239 --> 00:34:42,160 Speaker 1: And when COVID started. 682 00:34:42,200 --> 00:34:44,120 Speaker 3: I thought like, man, this is going to be such 683 00:34:44,239 --> 00:34:47,879 Speaker 3: a bloodbath because now it's going to happen right now, 684 00:34:47,920 --> 00:34:51,840 Speaker 3: They're going to see just how huge that gulf actually 685 00:34:52,000 --> 00:34:56,879 Speaker 3: is and just how unprepared they actually are for the 686 00:34:56,880 --> 00:34:58,720 Speaker 3: fight that is about to come. 687 00:34:58,800 --> 00:35:01,399 Speaker 1: And sure enough that was what happened. And and so. 688 00:35:01,400 --> 00:35:03,920 Speaker 3: I think like, I'm I look at people like doctor 689 00:35:03,960 --> 00:35:06,880 Speaker 3: Mike on YouTube, right, or some of the you know, 690 00:35:07,040 --> 00:35:10,359 Speaker 3: your local epidemiologist or unbiased science or some of these 691 00:35:10,360 --> 00:35:13,560 Speaker 3: others who are out there again trying to just use 692 00:35:13,719 --> 00:35:15,520 Speaker 3: content creation and storytelling. 693 00:35:15,560 --> 00:35:17,040 Speaker 1: Hank Green I think is really great at this. 694 00:35:17,160 --> 00:35:19,840 Speaker 4: Also Jessica and Nurik is that he's doing it. I 695 00:35:19,840 --> 00:35:22,000 Speaker 4: love her, yeah, yeah, yes, yes. 696 00:35:22,480 --> 00:35:24,000 Speaker 3: And I think there's so many of them who are 697 00:35:24,600 --> 00:35:26,040 Speaker 3: you know, some of the there's a lot of mom 698 00:35:26,120 --> 00:35:28,040 Speaker 3: influencers who are out there trying to do it now, 699 00:35:28,040 --> 00:35:31,240 Speaker 3: who are just trying to be out there as positive, 700 00:35:31,280 --> 00:35:34,960 Speaker 3: empathetic voices that recognize that the facts are not what 701 00:35:35,000 --> 00:35:37,880 Speaker 3: people are looking for. They're looking for somebody to help 702 00:35:37,920 --> 00:35:40,640 Speaker 3: them understand, somebody that they feel that they can trust. 703 00:35:41,000 --> 00:35:43,920 Speaker 1: And how do you communicate like that in this environment? 704 00:35:45,000 --> 00:35:46,799 Speaker 1: And that's where I think I think a lot of 705 00:35:46,800 --> 00:35:47,759 Speaker 1: this has to come from there at. 706 00:35:47,719 --> 00:35:51,720 Speaker 4: This point, which is so sad because it means influencers are. 707 00:35:53,160 --> 00:35:58,719 Speaker 2: Are our hope, Like, that's so depressed. I don't want that. 708 00:35:59,680 --> 00:36:03,440 Speaker 4: But but like if we really have always as humans 709 00:36:03,520 --> 00:36:08,319 Speaker 4: relied on other people in our communities to interpret the 710 00:36:08,440 --> 00:36:11,280 Speaker 4: media for us, and that's how we form our opinions, 711 00:36:11,320 --> 00:36:13,520 Speaker 4: then yes, that is what we need to be doing. 712 00:36:13,600 --> 00:36:18,080 Speaker 4: It's just like in this scarce attention economy where people 713 00:36:18,719 --> 00:36:21,719 Speaker 4: have like a four second attention span, I mean, it's 714 00:36:21,800 --> 00:36:23,080 Speaker 4: just really discarded. 715 00:36:23,120 --> 00:36:24,640 Speaker 6: Yeah, and I think that that thing we always come 716 00:36:24,680 --> 00:36:27,080 Speaker 6: back to with cults in general applies where it's like 717 00:36:27,120 --> 00:36:29,720 Speaker 6: are you isolated? Are you speaking to people in real life? 718 00:36:30,080 --> 00:36:32,839 Speaker 6: Are you only going to one person? Like, you know, 719 00:36:33,000 --> 00:36:36,760 Speaker 6: getting out of that bubble is really important, so hopefully 720 00:36:36,760 --> 00:36:39,200 Speaker 6: people can just get the fuck offline. 721 00:36:39,360 --> 00:36:42,719 Speaker 3: Yeah, no, you're right about that, or even the there 722 00:36:42,719 --> 00:36:43,320 Speaker 3: are a couple. 723 00:36:43,080 --> 00:36:44,640 Speaker 1: Of articles that have been written about it lately. 724 00:36:44,640 --> 00:36:46,560 Speaker 3: Then I think it's really true that social media is 725 00:36:46,560 --> 00:36:49,120 Speaker 3: not really social in quite the same way anymore. Right, 726 00:36:49,120 --> 00:36:54,080 Speaker 3: it's just entertainment, right, And Sora is an interesting evolution 727 00:36:54,200 --> 00:36:59,400 Speaker 3: in this now where it's just content, it's just pure content. 728 00:36:59,400 --> 00:37:02,440 Speaker 1: It's like a study drip of content. And I feel 729 00:37:02,440 --> 00:37:03,920 Speaker 1: like I only socialize. 730 00:37:04,280 --> 00:37:08,239 Speaker 3: I socialize in like group chats, Like it's yeah, yeah, 731 00:37:08,239 --> 00:37:09,759 Speaker 3: it's like people I know, like I know most of 732 00:37:09,800 --> 00:37:11,279 Speaker 3: them in real life, but I talk to them in 733 00:37:11,320 --> 00:37:15,880 Speaker 3: group chats, not on Facebook. Like I don't see content 734 00:37:15,920 --> 00:37:18,759 Speaker 3: from almost anybody I know on Facebook at this point, 735 00:37:18,760 --> 00:37:22,120 Speaker 3: whereas ten years ago that was how I followed weddings 736 00:37:22,160 --> 00:37:23,120 Speaker 3: and birthdays and stuff. 737 00:37:23,160 --> 00:37:24,520 Speaker 1: I have a private. 738 00:37:24,160 --> 00:37:28,480 Speaker 3: Instagram account where I only follow and am followed by 739 00:37:28,480 --> 00:37:31,560 Speaker 3: people I know in real life, and that's where I 740 00:37:31,600 --> 00:37:34,399 Speaker 3: see like, oh cool, this is where people's Halloween pictures are. 741 00:37:34,480 --> 00:37:36,879 Speaker 3: And then I have my other, my other one where 742 00:37:36,880 --> 00:37:38,600 Speaker 3: it's right, this is the one where I'm going to 743 00:37:38,600 --> 00:37:41,480 Speaker 3: follow all the people I need to understand professionally, and 744 00:37:41,920 --> 00:37:44,279 Speaker 3: that's my content account, right Yeah, but it's just a 745 00:37:44,320 --> 00:37:48,239 Speaker 3: weird you know, even LinkedIn no the idea that you 746 00:37:48,280 --> 00:37:50,160 Speaker 3: know you use it to like connect with people you 747 00:37:50,239 --> 00:37:52,600 Speaker 3: might need to get a job from someday, and now 748 00:37:52,600 --> 00:37:55,399 Speaker 3: you're supposed to be out there like influencing on. 749 00:37:55,600 --> 00:37:59,200 Speaker 6: Influencing, I saw this and that was like, do people 750 00:37:59,239 --> 00:38:04,600 Speaker 6: on LinkedIn know we're gonna dice is just and Okay, 751 00:38:04,880 --> 00:38:07,399 Speaker 6: I just had this random question comes to my mind 752 00:38:07,440 --> 00:38:09,080 Speaker 6: and we can cut it out of if you don't 753 00:38:09,120 --> 00:38:12,319 Speaker 6: answer it. But like, were you ever influenced by any 754 00:38:12,360 --> 00:38:14,520 Speaker 6: of the stuff that you came across that you were like, 755 00:38:14,600 --> 00:38:16,240 Speaker 6: oh damn, that was crazy. 756 00:38:16,280 --> 00:38:17,480 Speaker 2: Maybe the Earth is flat? 757 00:38:17,600 --> 00:38:22,719 Speaker 3: Yeah, yeah, not so much, the not so much the 758 00:38:22,719 --> 00:38:23,480 Speaker 3: studio sciencetuff. 759 00:38:23,480 --> 00:38:24,920 Speaker 2: I've definitely found. 760 00:38:26,200 --> 00:38:29,840 Speaker 3: I've definitely found stuff on YouTube where I've like followed accounts, 761 00:38:29,880 --> 00:38:33,320 Speaker 3: my most my my most fun one was it pushed 762 00:38:33,320 --> 00:38:36,600 Speaker 3: me the red bull dancer style videos for like from 763 00:38:36,680 --> 00:38:38,360 Speaker 3: like worlds. I don't know if you guys know what 764 00:38:38,400 --> 00:38:40,200 Speaker 3: that is, but it's like this dance competition. I was 765 00:38:40,239 --> 00:38:42,400 Speaker 3: like a street dance competition, and it pushed me this 766 00:38:42,480 --> 00:38:43,759 Speaker 3: video and I was watching them. I was like, Dan, 767 00:38:43,840 --> 00:38:45,759 Speaker 3: they look like they're having so much fun. And I 768 00:38:45,800 --> 00:38:47,480 Speaker 3: went and I found a couple more videos, and then 769 00:38:47,480 --> 00:38:49,920 Speaker 3: I wound up down this like street dance rabbit hole. 770 00:38:49,920 --> 00:38:51,719 Speaker 3: I used to dance when I was in college and 771 00:38:51,800 --> 00:38:53,239 Speaker 3: I'm like in my forties now, and I. 772 00:38:53,160 --> 00:38:54,719 Speaker 1: Was like, oh my god, look at this. 773 00:38:54,719 --> 00:38:56,640 Speaker 3: This is so great, and then it just sent me 774 00:38:56,719 --> 00:38:59,960 Speaker 3: down this like it's like you know, rabbit hole maybe 775 00:39:00,160 --> 00:39:02,279 Speaker 3: a year and a half ago now and I was like, oh, 776 00:39:02,320 --> 00:39:03,040 Speaker 3: this is fantastic. 777 00:39:03,080 --> 00:39:05,640 Speaker 1: I have a new hobby. 778 00:39:05,880 --> 00:39:07,880 Speaker 3: So I think, like you can I mean for stuff 779 00:39:07,880 --> 00:39:10,640 Speaker 3: like that, it is like a you know, I show 780 00:39:10,680 --> 00:39:12,719 Speaker 3: it to my kids. I'm like, look at these inspirational 781 00:39:13,120 --> 00:39:16,319 Speaker 3: sixteen year olds. You know that you do this if 782 00:39:16,320 --> 00:39:20,399 Speaker 3: you practice, you know. But it's just the I think again, 783 00:39:20,480 --> 00:39:26,560 Speaker 3: there's like amazingly creative, incredible people who are producing extraordinary art, 784 00:39:26,640 --> 00:39:28,760 Speaker 3: and like, that's what I want to see and that's 785 00:39:28,800 --> 00:39:31,360 Speaker 3: what That's what this stuff was intended to be. And 786 00:39:31,400 --> 00:39:33,279 Speaker 3: I would like social to go back to being at 787 00:39:33,400 --> 00:39:37,279 Speaker 3: least semi social. Same I would be happy to make 788 00:39:37,360 --> 00:39:39,759 Speaker 3: new friends in a normal group. I think I just 789 00:39:39,800 --> 00:39:41,840 Speaker 3: don't know how that would happen at this point. 790 00:39:42,520 --> 00:39:45,399 Speaker 4: So, yes, we rely on people, so we do need 791 00:39:45,480 --> 00:39:50,320 Speaker 4: influencers to you know, be speaking the truth. However, influencers 792 00:39:50,320 --> 00:39:54,560 Speaker 4: are dependent on algorithms which are created and you know, 793 00:39:55,040 --> 00:39:58,120 Speaker 4: designed by tech companies which are owned by billionaires. So 794 00:39:58,600 --> 00:40:02,680 Speaker 4: like on the system level, are there solutions that have 795 00:40:02,840 --> 00:40:06,040 Speaker 4: been shown to be effective just briefly in terms of 796 00:40:06,080 --> 00:40:08,320 Speaker 4: like what social media companies can do or what regulation 797 00:40:08,440 --> 00:40:11,080 Speaker 4: can do governmentally, regulation. 798 00:40:10,760 --> 00:40:12,800 Speaker 1: Is tough in the United States. 799 00:40:12,880 --> 00:40:16,919 Speaker 3: I mean, the reality is, like platforms have the right 800 00:40:17,040 --> 00:40:19,680 Speaker 3: to curate how they see fit. This is something that 801 00:40:19,719 --> 00:40:23,080 Speaker 3: I think, again, you would want to see an environment where, 802 00:40:23,120 --> 00:40:25,520 Speaker 3: in my opinion, there are a lot of platforms so 803 00:40:25,560 --> 00:40:28,879 Speaker 3: that users can choose among them, so that that lock 804 00:40:28,960 --> 00:40:32,320 Speaker 3: in isn't quite so isn't quite so strong, so that 805 00:40:33,000 --> 00:40:34,480 Speaker 3: kind of stranglehold is released. 806 00:40:34,640 --> 00:40:36,480 Speaker 1: This is why when Blue. 807 00:40:36,280 --> 00:40:39,120 Speaker 3: Sky and Threads started, I thought, oh good, we have 808 00:40:39,160 --> 00:40:40,920 Speaker 3: a little bit more options. 809 00:40:41,000 --> 00:40:42,160 Speaker 1: Yeah, yeah, you can go. 810 00:40:42,360 --> 00:40:44,480 Speaker 3: And then what I love about again, what I love 811 00:40:44,520 --> 00:40:46,839 Speaker 3: about Blue Sky is the tech, Like I would love 812 00:40:46,920 --> 00:40:51,280 Speaker 3: to see that model of you know, shift your feed, 813 00:40:51,680 --> 00:40:55,440 Speaker 3: have your ability to have more agency to like, you know, 814 00:40:55,680 --> 00:40:59,399 Speaker 3: just not be so tied into what the platform wants 815 00:40:59,400 --> 00:41:02,239 Speaker 3: you to see. Like I wish that more people knew 816 00:41:02,239 --> 00:41:04,239 Speaker 3: that existed and we're using it, and i'd like to 817 00:41:04,239 --> 00:41:04,719 Speaker 3: see that. 818 00:41:04,640 --> 00:41:05,680 Speaker 1: Exist in more places. 819 00:41:06,200 --> 00:41:09,040 Speaker 3: Europe is where you're actually seeing more of that regulation 820 00:41:09,520 --> 00:41:12,320 Speaker 3: come into play. And that's because they just have different 821 00:41:12,400 --> 00:41:16,680 Speaker 3: views of the First Amendment, you know, where it's not 822 00:41:16,760 --> 00:41:20,440 Speaker 3: the content moderation piece, it's actually that even things like 823 00:41:20,520 --> 00:41:25,680 Speaker 3: transparency is considered compelled speech, so like there's certain things 824 00:41:25,680 --> 00:41:27,719 Speaker 3: that the platforms can say, like you have to make 825 00:41:27,760 --> 00:41:30,279 Speaker 3: the following disclosures, and they'll say that in Europe, where 826 00:41:30,280 --> 00:41:32,879 Speaker 3: the platforms have to provide a little bit more visibility 827 00:41:33,080 --> 00:41:37,480 Speaker 3: into how algorithms work, into issus who have Yeah, so 828 00:41:37,600 --> 00:41:40,719 Speaker 3: users who have their content taken down have a right 829 00:41:40,760 --> 00:41:44,719 Speaker 3: to appeal in Europe or users who have a say. 830 00:41:44,719 --> 00:41:45,680 Speaker 1: The laws in Europe are great. 831 00:41:45,719 --> 00:41:47,239 Speaker 3: You know, there's certain things I don't like about them, 832 00:41:47,400 --> 00:41:49,239 Speaker 3: but there's just a little bit of a different way 833 00:41:49,280 --> 00:41:53,319 Speaker 3: of thinking about that power and those trade offs. And 834 00:41:53,400 --> 00:41:56,920 Speaker 3: I think they're also working much more on what's called interoperability, 835 00:41:57,239 --> 00:42:00,080 Speaker 3: which would let you take your data and move it 836 00:42:00,160 --> 00:42:03,960 Speaker 3: somewhere so that the lock in is less strong. So 837 00:42:04,360 --> 00:42:06,439 Speaker 3: a lot of the time people will say, like, well, 838 00:42:06,480 --> 00:42:10,120 Speaker 3: if I leave Facebook, for example, I'm going to lose 839 00:42:10,280 --> 00:42:14,359 Speaker 3: my you know, twenty years or whatever, fifteen years of 840 00:42:14,920 --> 00:42:19,000 Speaker 3: post history, my photos, my friends, this, that, and so 841 00:42:19,080 --> 00:42:22,839 Speaker 3: some of the questions are would interoperability or data portability 842 00:42:23,239 --> 00:42:26,720 Speaker 3: make it so that that stranglehold wouldn't be so tight, 843 00:42:26,760 --> 00:42:28,839 Speaker 3: which maybe would make the platform a little bit more 844 00:42:28,880 --> 00:42:33,120 Speaker 3: willing to do some more experimentation around things like custom 845 00:42:33,160 --> 00:42:35,480 Speaker 3: feeds and stuff like that, so that's something that you're 846 00:42:35,480 --> 00:42:38,759 Speaker 3: starting to see regulators in Europe looking at. They're also 847 00:42:38,800 --> 00:42:42,120 Speaker 3: looking more at like business model and other kinds of 848 00:42:42,440 --> 00:42:45,239 Speaker 3: other changes over there. So in the US, I think 849 00:42:45,239 --> 00:42:49,880 Speaker 3: it's just really hard to get anything done. This is 850 00:42:49,920 --> 00:42:53,560 Speaker 3: partly just because the polarization here means that the Democrats 851 00:42:53,560 --> 00:42:55,719 Speaker 3: and the Republicans just have very different visions for what 852 00:42:55,760 --> 00:42:58,400 Speaker 3: social media should be, and that leads to a lot 853 00:42:58,440 --> 00:43:01,080 Speaker 3: of tension around what they consider a propriate for governing it. 854 00:43:01,360 --> 00:43:05,799 Speaker 4: Also, corporations are allowed to lobby, and those are the 855 00:43:05,880 --> 00:43:09,640 Speaker 4: ones that are but they're basically making the art decisions 856 00:43:09,640 --> 00:43:09,960 Speaker 4: for us. 857 00:43:10,239 --> 00:43:13,200 Speaker 3: I'll make one other point, which is that the sec 858 00:43:13,400 --> 00:43:19,200 Speaker 3: right Federal Election Commission, the politicians themselves have not wanted 859 00:43:19,400 --> 00:43:22,880 Speaker 3: to pass laws saying that like if an influencer is 860 00:43:22,920 --> 00:43:27,879 Speaker 3: being paid to promote a candidate, you know, right, things 861 00:43:27,920 --> 00:43:28,799 Speaker 3: that like they have. 862 00:43:28,719 --> 00:43:31,520 Speaker 1: To disclose to you when they're promoting shoes. 863 00:43:31,480 --> 00:43:33,840 Speaker 3: Right, they don't, you know, but there's like certain political 864 00:43:33,840 --> 00:43:37,160 Speaker 3: communications where that just you know, don't tell, right, And 865 00:43:37,239 --> 00:43:42,120 Speaker 3: so yeah, so I think that there's just different different 866 00:43:42,160 --> 00:43:46,640 Speaker 3: ways in which, you know, transparency laws here are really abysmal, 867 00:43:46,719 --> 00:43:49,319 Speaker 3: and even that I think would shift the incentives if 868 00:43:49,360 --> 00:43:52,640 Speaker 3: the influencers had to make clear just how much money 869 00:43:52,719 --> 00:43:56,200 Speaker 3: they were receiving in their in their political endeavors. 870 00:43:56,480 --> 00:43:58,920 Speaker 4: Yeah, if someone is being paid by a government to 871 00:43:59,200 --> 00:44:02,239 Speaker 4: make a video about a candidate or an issue, I 872 00:44:02,280 --> 00:44:04,919 Speaker 4: want to know who is paying them like that, because 873 00:44:04,920 --> 00:44:07,640 Speaker 4: that will inform whether or not I take that content seriously. 874 00:44:07,719 --> 00:44:09,040 Speaker 2: I think that's incredibly important. 875 00:44:09,360 --> 00:44:14,880 Speaker 4: Okay, Well, anyway, do you have any final thoughts on propaganda, 876 00:44:15,000 --> 00:44:18,719 Speaker 4: disinformation and or how we are all living in our 877 00:44:18,760 --> 00:44:21,160 Speaker 4: own individualized algorithmic cults. 878 00:44:21,680 --> 00:44:22,640 Speaker 2: No, I think I. 879 00:44:22,600 --> 00:44:24,879 Speaker 3: Really admire what you guys are doing, and I've really 880 00:44:25,000 --> 00:44:26,520 Speaker 3: enjoyed listening to your content on this. 881 00:44:26,600 --> 00:44:30,040 Speaker 1: I think there's so much fascinating stuff. 882 00:44:30,080 --> 00:44:34,359 Speaker 3: There's a there's a book called When Prophecy Failed that 883 00:44:34,400 --> 00:44:37,080 Speaker 3: I that I read back in the day when I 884 00:44:37,120 --> 00:44:41,320 Speaker 3: started the research, just on this idea that it's a 885 00:44:41,320 --> 00:44:43,600 Speaker 3: book about cults. It's a cult study in academia from 886 00:44:43,840 --> 00:44:44,880 Speaker 3: couple gosh, I. 887 00:44:44,840 --> 00:44:47,080 Speaker 1: Think the nineteen forties. 888 00:44:47,239 --> 00:44:49,439 Speaker 3: Also, I think I was from around the same time 889 00:44:49,560 --> 00:44:53,640 Speaker 3: as the uh that study nineteen fifties, nineteen fifties, and 890 00:44:53,880 --> 00:44:55,400 Speaker 3: it was interesting. It's one of these ones where, like 891 00:44:55,480 --> 00:44:56,880 Speaker 3: you know, the aliens are going to come as a 892 00:44:56,920 --> 00:44:59,000 Speaker 3: doomsday cult, and then the aliens don't come, and then 893 00:44:59,040 --> 00:44:59,720 Speaker 3: they just shift. 894 00:45:00,080 --> 00:45:01,200 Speaker 2: Oh we got the math wrong. 895 00:45:01,239 --> 00:45:04,440 Speaker 1: The aliens are coming. Oh you know yeah. 896 00:45:04,480 --> 00:45:06,959 Speaker 3: And what was U was fascinating to me as I 897 00:45:07,040 --> 00:45:09,080 Speaker 3: as I read that study was you just see this 898 00:45:09,800 --> 00:45:13,560 Speaker 3: like the deep, the deep, unwavering trust that just persists. 899 00:45:13,840 --> 00:45:15,160 Speaker 2: And this is. 900 00:45:15,080 --> 00:45:19,360 Speaker 3: Something that I think watching that dynamic play out in 901 00:45:19,440 --> 00:45:22,040 Speaker 3: some of the guru style influencers is something that I 902 00:45:22,760 --> 00:45:25,040 Speaker 3: really admire. You know, your ability to kind of connect 903 00:45:25,040 --> 00:45:27,560 Speaker 3: the dots for people there, and so thanks for all 904 00:45:27,560 --> 00:45:28,319 Speaker 3: the work that you're doing. 905 00:45:28,800 --> 00:45:31,480 Speaker 2: Thank you, Thank you. Where do people find you? 906 00:45:33,840 --> 00:45:33,960 Speaker 7: So? 907 00:45:34,360 --> 00:45:36,960 Speaker 3: Renee arrested dot com has all the various book links 908 00:45:36,960 --> 00:45:41,839 Speaker 3: and stuff, and then I am mostly threads, Instagram, Blue 909 00:45:41,880 --> 00:45:45,680 Speaker 3: Sky and uh yeah, Renee dot Doresta or at no 910 00:45:45,800 --> 00:45:47,920 Speaker 3: Upside is my old Twitter handle, which I still use 911 00:45:47,920 --> 00:45:48,680 Speaker 3: on some platforms. 912 00:45:48,719 --> 00:45:52,640 Speaker 2: Too awesome. Thank you so much for joining us today. 913 00:45:52,880 --> 00:45:53,680 Speaker 1: Thanks for having me. 914 00:45:54,080 --> 00:45:58,920 Speaker 6: Yeah, Lola, I'm going to ask you a question today 915 00:45:59,120 --> 00:46:01,440 Speaker 6: after too of Renee. 916 00:46:01,480 --> 00:46:02,440 Speaker 5: Are you prepared? 917 00:46:02,880 --> 00:46:04,080 Speaker 2: I'm prepared? 918 00:46:04,719 --> 00:46:06,080 Speaker 5: Have you ever fell victim? 919 00:46:06,160 --> 00:46:10,480 Speaker 6: Have you ever fell a skew of some misinformation yourself? 920 00:46:11,280 --> 00:46:14,920 Speaker 6: I love these made up phrases saying everything but what 921 00:46:14,960 --> 00:46:15,520 Speaker 6: I'm trying. 922 00:46:17,280 --> 00:46:19,200 Speaker 2: Of course we all have. 923 00:46:19,560 --> 00:46:23,919 Speaker 4: I mean, I don't think that I necessarily can think 924 00:46:23,960 --> 00:46:28,160 Speaker 4: of example, like big, dramatic, concrete examples off the top 925 00:46:28,200 --> 00:46:31,839 Speaker 4: of my head. But I have so many times been 926 00:46:31,880 --> 00:46:34,800 Speaker 4: on social media and seen a video or a photo 927 00:46:35,000 --> 00:46:40,480 Speaker 4: or a tweet or whatever and been like, what, that's crazy, Yeah, 928 00:46:40,200 --> 00:46:43,839 Speaker 4: and then later either decided to google it or often 929 00:46:43,880 --> 00:46:46,279 Speaker 4: in the moment, now I just searched things right away, 930 00:46:46,320 --> 00:46:49,239 Speaker 4: but later found out that it was just completely made up, 931 00:46:49,400 --> 00:46:52,400 Speaker 4: or it was completely taken out of context, or you know, 932 00:46:52,560 --> 00:46:55,840 Speaker 4: it was like partially true or like representative of a 933 00:46:55,880 --> 00:46:57,799 Speaker 4: thing that was happening, but not a video from that 934 00:46:57,960 --> 00:46:59,280 Speaker 4: actual time. 935 00:46:59,400 --> 00:47:03,520 Speaker 6: You know, partial truths are the most dangerous thing. Yeah, 936 00:47:03,760 --> 00:47:06,879 Speaker 6: why can't people go back to just completely lying? Yeah, 937 00:47:07,000 --> 00:47:10,120 Speaker 6: just either make something up completely or tell the truth. 938 00:47:10,480 --> 00:47:13,120 Speaker 6: Then we might have some reference to be like that's 939 00:47:13,120 --> 00:47:16,279 Speaker 6: not true. But when I hold some truth, you're really 940 00:47:16,280 --> 00:47:19,000 Speaker 6: making us do a lot of legwork as human beings. 941 00:47:19,200 --> 00:47:22,319 Speaker 4: It's confusing, and we, like most of us, don't have 942 00:47:22,440 --> 00:47:26,080 Speaker 4: the time to take on that cognitive burden to like 943 00:47:26,520 --> 00:47:30,839 Speaker 4: fact check everything, And that is why I do think 944 00:47:30,880 --> 00:47:34,400 Speaker 4: we should be holding these platforms more accountable for letting 945 00:47:34,400 --> 00:47:36,920 Speaker 4: that stuff spread so much, and they are, and like, 946 00:47:37,080 --> 00:47:39,479 Speaker 4: in fairness, there are some efforts that have been made 947 00:47:39,480 --> 00:47:41,520 Speaker 4: and I you know, and we talk a little bit 948 00:47:41,520 --> 00:47:45,960 Speaker 4: about that, but more good efforts, more good efforts, and laws, 949 00:47:46,719 --> 00:47:47,480 Speaker 4: more laws. 950 00:47:47,600 --> 00:47:49,640 Speaker 2: I think more laws is the is the big one. 951 00:47:49,800 --> 00:47:51,280 Speaker 5: Absolutely yeah. 952 00:47:51,320 --> 00:47:53,560 Speaker 4: But anyway, now I'm at a point where I, like, 953 00:47:54,000 --> 00:47:57,680 Speaker 4: I trust so little that if I see a like 954 00:47:57,719 --> 00:48:01,000 Speaker 4: a news story or a news meme or something, if 955 00:48:01,040 --> 00:48:04,239 Speaker 4: it makes me feel strong feelings, the first thing I 956 00:48:04,280 --> 00:48:06,040 Speaker 4: do is look it up and make sure because so 957 00:48:06,200 --> 00:48:10,040 Speaker 4: many times it's you know, like mostly just honest mistakes 958 00:48:10,040 --> 00:48:12,560 Speaker 4: from people sharing things that they think are really you know, 959 00:48:12,760 --> 00:48:17,800 Speaker 4: like I'm so afraid to share something that is not accurate, 960 00:48:18,120 --> 00:48:20,040 Speaker 4: even though it's bound to happen every now and then, 961 00:48:20,160 --> 00:48:21,719 Speaker 4: you know, while. 962 00:48:21,600 --> 00:48:24,879 Speaker 6: Renee is doing important work. We're so grateful she came 963 00:48:24,920 --> 00:48:28,680 Speaker 6: back for part two. As always, remember to go rate 964 00:48:28,760 --> 00:48:31,520 Speaker 6: us five stars if you have it within you. Also, 965 00:48:32,000 --> 00:48:35,920 Speaker 6: we have merch out now, so go to exactly rightstore 966 00:48:36,040 --> 00:48:39,080 Speaker 6: dot com and pick them up for Christmas. 967 00:48:38,520 --> 00:48:40,640 Speaker 5: Hats, t shirts, what have you. 968 00:48:41,080 --> 00:48:43,640 Speaker 6: Hell yeah, well, there goes another week We'll see you 969 00:48:43,640 --> 00:48:46,319 Speaker 6: next time. Remember to follow your gut, watch out for 970 00:48:46,400 --> 00:48:47,960 Speaker 6: red flats, and never. 971 00:48:48,040 --> 00:48:50,560 Speaker 2: Ever trust me. By bye. 972 00:48:53,320 --> 00:48:55,880 Speaker 4: This has been an exactly right production hosted by me 973 00:48:56,080 --> 00:48:56,440 Speaker 4: Lo La. 974 00:48:56,400 --> 00:48:59,839 Speaker 6: Blanc and me Megan Elizabeth. Our senior producer is Gee. 975 00:49:00,560 --> 00:49:02,400 Speaker 2: This episode was mixed by John Bradley. 976 00:49:02,560 --> 00:49:05,840 Speaker 6: Our associate producer is Christina Chamberlain, and our guest booker 977 00:49:05,960 --> 00:49:07,000 Speaker 6: is Patrick Kottner. 978 00:49:07,320 --> 00:49:09,680 Speaker 2: Our theme song was composed by Holly amber Church. 979 00:49:09,960 --> 00:49:14,000 Speaker 6: Trust Me as executive produced by Karen Kilgareth Georgia Hardstark 980 00:49:14,080 --> 00:49:15,040 Speaker 6: and Daniel Kramer. 981 00:49:15,239 --> 00:49:17,560 Speaker 4: You can find us on Instagram at trust Me podcast 982 00:49:17,719 --> 00:49:19,840 Speaker 4: or on TikTok at trust Me coult podcast. 983 00:49:20,160 --> 00:49:23,239 Speaker 6: Got your own story about cults, extreme belief, our manipulation, 984 00:49:23,600 --> 00:49:26,600 Speaker 6: Shoot us an email at trustmepod at gmail dot com. 985 00:49:26,640 --> 00:49:29,600 Speaker 4: Listen to trust Me on the iHeartRadio app, Apple Podcasts, 986 00:49:29,680 --> 00:49:31,279 Speaker 4: or wherever you get your podcasts