WEBVTT - Netflix, Microsoft Team Up

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<v Speaker 1>From the heart of where innovation, money and power colli

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<v Speaker 1>in Silicon Valley and beyond. This is Bloomberg Technology with

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<v Speaker 1>Emily Jay. I'm Emily changing San Francisco and this is

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<v Speaker 1>Bloomberg Technology. Coming up in the next hour, stocks a

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<v Speaker 1>buckle amidst another shockingly high inflation report, investors wondering if

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<v Speaker 1>the FED will get even more aggressive. We'll talk about

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<v Speaker 1>what it all means for tech ahead of a key

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<v Speaker 1>earning season. Plus an exclusive conversation with IBM CEO Arvin Krishna.

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<v Speaker 1>What's his read on the economy and his view on

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<v Speaker 1>the supply chain? Will ask all that and more coming up,

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<v Speaker 1>and the first ads on Netflix will be brought to

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<v Speaker 1>you by Microsoft. We're gonna tell you about the new

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<v Speaker 1>deal between the two tech powerhouses entering the at business.

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<v Speaker 1>So what does another round of high inflation data mean

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<v Speaker 1>for tech specifically? What with earning season about to get underway.

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<v Speaker 1>I want to bring in Liz Young of so Far

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<v Speaker 1>to discuss. So, Liz, what are you expecting this earning season?

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<v Speaker 1>Is every day going to be like Judgment Day for

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<v Speaker 1>the next six weeks? I think it might be. And

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<v Speaker 1>this isn't just tech specific. These comments but I think

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<v Speaker 1>earning season, what needs to happen is that we see

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<v Speaker 1>revisions downward. Usually things happen in a sequence, and as

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<v Speaker 1>we've already seen, the market has broken. The market has

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<v Speaker 1>sent us a signal that there's rough waters ahead, whether

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<v Speaker 1>that be in corporate America or in the economy. Now

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<v Speaker 1>we need earnings to kind of meet that signal. And

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<v Speaker 1>right now we still have earnings expectations through the end

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<v Speaker 1>of the year of ten to eleven percent growth, and

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<v Speaker 1>in three there's still pretty lofty expectations as well. I

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<v Speaker 1>think that as profit margins get pinched and ceo s

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<v Speaker 1>come out and talk to us about their Q two earnings,

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<v Speaker 1>they may still have had a strong Q two, but

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<v Speaker 1>a guidance going forward is likely going to take a

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<v Speaker 1>hit from inflation, from the tight labor market, from the

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<v Speaker 1>increasing costs that they've seen over the past six months.

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<v Speaker 1>But what about tech in particular? Why is tech or

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<v Speaker 1>has tech been underperforming the last several weeks? Well, the

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<v Speaker 1>last several weeks I think have been characterized by a

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<v Speaker 1>market that's trying to figure out what the biggest problem

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<v Speaker 1>is and what what their biggest fear is. And we've

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<v Speaker 1>had a lot of trading that has been very rate related,

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<v Speaker 1>and tech is so sensitive to the rate environment that

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<v Speaker 1>as we continue to get data that says, you know what,

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<v Speaker 1>the FETE is going to have to keep going because

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<v Speaker 1>inflation is still such a big enemy. That hurts tech shares,

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<v Speaker 1>that hurts those high growth shares. There have been some

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<v Speaker 1>mini rallies in between. We've seen some attempts at a

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<v Speaker 1>rally in tech and in some of those growth names,

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<v Speaker 1>but there's been a lot of giveback as soon as

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<v Speaker 1>the market realizes that the FETE is still on this bandwagon.

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<v Speaker 1>Regardless of the fact that we may have increased recession

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<v Speaker 1>fears over the next twelve months, in the near term,

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<v Speaker 1>the FED is still going to fight that growth narrative.

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<v Speaker 1>So let's talk about the signals you're seeing now. Based

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<v Speaker 1>on what you're seeing is a recession and inevitable. Well, look,

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<v Speaker 1>I wouldn't say anything is for sure. Nothing is ever guaranteed.

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<v Speaker 1>At some point, there will be another recession. That's just

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<v Speaker 1>how the business cycle works. However, what I will say

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<v Speaker 1>is that some of the signals that we look at,

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<v Speaker 1>such as yield curban versions, now we've gotten a deeper

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<v Speaker 1>yield curban version down twenty one basis points as of today,

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<v Speaker 1>which is the biggest in version we've seen so far,

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<v Speaker 1>aside from some of those minian versions earlier in the year.

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<v Speaker 1>That's a pretty big signal, and that's the market saying

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<v Speaker 1>that we're afraid that this hiking cycle is going to

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<v Speaker 1>take us into recession. Here's what I would say about

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<v Speaker 1>a recession. Now, we may find out at the end

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<v Speaker 1>of July that we have another negative GDP print for

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<v Speaker 1>the second quarter, which would be technically a recession, but

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<v Speaker 1>it's an odd one, right. It's one where the labor

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<v Speaker 1>market is so strong, We're still creating jobs, We've got

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<v Speaker 1>a consumer that's still spending and maybe as frustrated by inflation,

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<v Speaker 1>but hasn't stopped spending because of it. So it would

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<v Speaker 1>be a recession that didn't hurt demand to appoint enough

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<v Speaker 1>to bring that inflation number down. Now, what I think

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<v Speaker 1>the market is grappling with is is there a classic

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<v Speaker 1>recession coming at some point? Perhaps that does actually affect

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<v Speaker 1>the labor market, does bring demand down, but it takes

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<v Speaker 1>care of that inflation problem. So it's the path to

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<v Speaker 1>fighting this inflation monster that we're all trying to figure out.

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<v Speaker 1>Speaking of that monster. How much of a change is

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<v Speaker 1>so far seeing and spending and borrowing habits right now?

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<v Speaker 1>Do you see customers being resilient in their spending or

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<v Speaker 1>are savings shrinking? Well, look, I mean with our bank

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<v Speaker 1>charter earlier in the year, there's obviously a difference that

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<v Speaker 1>we're seeing, but it's the spending patterns are pretty consider

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<v Speaker 1>stint across consumers broadly. Right, everybody is still spending, They've

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<v Speaker 1>just changed their habits. So what you find is, and

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<v Speaker 1>this is a broad consumer statement, what you find is

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<v Speaker 1>maybe consumers have pulled back on certain items, and we

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<v Speaker 1>heard this earlier in the year from some big retailers.

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<v Speaker 1>Maybe they've pulled back on certain items but started to

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<v Speaker 1>spend on other items. So you're gonna see, naturally in

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<v Speaker 1>a business cycle, a contraction and spending endurable goods, but

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<v Speaker 1>other spending has still held up. We're still seeing in

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<v Speaker 1>all consumers the desire to travel. We're still seeing airlines

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<v Speaker 1>that have completely full flights, despite the fact that they

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<v Speaker 1>keep canceling all of them, but they're still full, and

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<v Speaker 1>there's still people out there with the appetite to travel.

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<v Speaker 1>Despite higher gas prices. People are still on the road.

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<v Speaker 1>So Consumers have not necessarily been hit by this yet,

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<v Speaker 1>But this is much like the profit margin story. Consumers

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<v Speaker 1>came into this period with a lot built up in savings.

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<v Speaker 1>They could absorb some of those price increases. Plus they

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<v Speaker 1>had such a desire to just get back out there again,

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<v Speaker 1>which is why we're seeing an inflation and services. Much

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<v Speaker 1>like companies came into this with record high profit margins.

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<v Speaker 1>They can absorb some of this into earnings, but they

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<v Speaker 1>can't absorb all of it. Now. I'm curious whether how

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<v Speaker 1>you're watching this Tesla Twitter story. Tesla is just such

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<v Speaker 1>a massive stock now and we're seeing it get caught

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<v Speaker 1>up in the ups and downs of the Elon Musk

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<v Speaker 1>Twitter saga. We're just getting some new headlines from the

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<v Speaker 1>CEO of Twitter and a memo to employee saying they're

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<v Speaker 1>going to hold the Musk accountable for this forty four

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<v Speaker 1>billion dollar deal. Every time any news breaks, um, you know,

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<v Speaker 1>it impacts not just Twitter stock but Tesla stock. Do

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<v Speaker 1>you see an impact on the broader markets here or

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<v Speaker 1>is this just a separate narrative in itself. Well, I

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<v Speaker 1>think some of this is very company specific, because this

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<v Speaker 1>isn't something that's going on across the entire industry. So

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<v Speaker 1>at this point I don't think there's an impact on

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<v Speaker 1>the broader markets. But as we get through the remainder

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<v Speaker 1>of the year, if we start to hear things about

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<v Speaker 1>other companies, I think the the M and A activity

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<v Speaker 1>may pick up later in the year and into which

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<v Speaker 1>is not the Twitter and Tesla story, but the M

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<v Speaker 1>and A narrative could pick up. And what you might

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<v Speaker 1>find as the economy slows further is that those transactions,

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<v Speaker 1>those mergers and acquisitions are now happening because of financial reasons,

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<v Speaker 1>not because of strategic reasons. So that's something that if

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<v Speaker 1>we start to hear a theme across companies in certain

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<v Speaker 1>sectors that have been hit really hard by this, that's

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<v Speaker 1>something that would affect the broader market. Interesting all right,

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<v Speaker 1>Liz Young of so Far Always great to have you here. Liz,

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<v Speaker 1>thank you for giving your view on the situation and

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<v Speaker 1>stay to play today. Well, it's long been a bell

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<v Speaker 1>weather for corporate spending in these days. The view from

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<v Speaker 1>IBM could be a good indicator for which way the

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<v Speaker 1>macro headwinds are blowing. Joining us now here in the studio,

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<v Speaker 1>the CEO of Big Blue himself, Arvin Krishna, are been

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<v Speaker 1>great to have you here in person, Emily, always great

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<v Speaker 1>to be here with you, and this time in person.

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<v Speaker 1>In person, indeed, thank you for taking the time out

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<v Speaker 1>of your trip to the West Coast. Look, we've got

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<v Speaker 1>a lot to talk about, but I have to get

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<v Speaker 1>your view on the macro economy. What scenarios are you

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<v Speaker 1>planning for? Do you think of recession is inevitable. I'm

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<v Speaker 1>actually more optimistic, so I'll caution it with that. We

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<v Speaker 1>are a B two B company, so we tend to

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<v Speaker 1>see corporate spending our customers. In turn, maybe B two

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<v Speaker 1>see but we don't directly go to consumer. So in

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<v Speaker 1>the B two B we see the spending environment quite robust.

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<v Speaker 1>We see our demand signals, we see our pipelines, We

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<v Speaker 1>look at geographies, we look at industries, and part of

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<v Speaker 1>it may be that technology is the answer through these problems.

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<v Speaker 1>When you look at supply chain, inflation, labor demographics, interest rates.

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<v Speaker 1>Technology offers you a way to scale without necessarily increasing

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<v Speaker 1>costs that are linear or worse than linear. And so

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<v Speaker 1>I think that that is why technology is spending I

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<v Speaker 1>believe is going to remain robust in this In al Cahol,

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<v Speaker 1>it all moderate scenarios. Is there's something extreme that's different,

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<v Speaker 1>But but I don't really expect that. Are you planning

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<v Speaker 1>for extreme scenarios? I mean, do you have to plan

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<v Speaker 1>for extreme? Plan a bunch of scenarios, but plan is different.

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<v Speaker 1>That's a plan on paper. Which ones do you expect

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<v Speaker 1>to play out? You would say there's a middle, there

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<v Speaker 1>is a more pessimistic, there's a more optimistic. None of

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<v Speaker 1>those are the extreme ones. Well, it's interesting because we're hearing,

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<v Speaker 1>for example, of the CEO of Service. Now just give

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<v Speaker 1>a very pessimistic forecast, and you have Snowflake with a

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<v Speaker 1>very optimistic forecast. Who's right, I mean, you're optimistic. I'm optimistic.

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<v Speaker 1>So I'd say that I see technology spending as remaining

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<v Speaker 1>above GDP growth, whether it's three or four or five

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<v Speaker 1>points about GDP growth. Somewhere in there is going to

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<v Speaker 1>remain technology, including in Europe, is our view. So we

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<v Speaker 1>are more optimistic than pessimistic for sure. And uh, that's

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<v Speaker 1>why in April, when we could see some of these

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<v Speaker 1>headwinds that we're talking about were there. In Apri, we

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<v Speaker 1>did forecasts that we would see at the high end

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<v Speaker 1>of mid single digit revenue growth for ourselves at constant currency.

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<v Speaker 1>So I'll put that to the side. So how is

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<v Speaker 1>this all impacting your strategy or cloud strategy or growth

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<v Speaker 1>strategy looking ahead? It's actually, I think reinforcing the play

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<v Speaker 1>we called so two years ago we called a player

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<v Speaker 1>on hybrid cloud and artificial intelligence. We see hybrid cloud

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<v Speaker 1>as helping our our clients through these issues. We see

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<v Speaker 1>AI is really helping on the productivity issue. When you

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<v Speaker 1>look at AI sixteen trillion dollars of productivity unlock over

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<v Speaker 1>this decade, and you look at hybrid cloud, trillion dollar opportunity.

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<v Speaker 1>All our clients want a few public clouds, still have

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<v Speaker 1>um their own on premise and private cloud. So when

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<v Speaker 1>you look at how do you help your clients navigate

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<v Speaker 1>through all that really give them a technology roadmap that

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<v Speaker 1>lets them succeed in the face of sovereignty, in the

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<v Speaker 1>face of resilience, in the face of supply chain issues.

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<v Speaker 1>Both these technologies are turning our to be great, great opportunities.

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<v Speaker 1>Right now, let's talk about the supply chain. Are you

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<v Speaker 1>seeing relief? How much longer does the supply chain pain last?

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<v Speaker 1>I actually maybe a bit more pessimistic on that than optimistic.

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<v Speaker 1>I think supply chain resilience is a real fundamental issue

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<v Speaker 1>that's going to go on for a couple more years,

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<v Speaker 1>and what are the impacts of that. So I think

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<v Speaker 1>the impact on the consumer side is obvious. It's going

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<v Speaker 1>to be higher prices and you can see that. On

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<v Speaker 1>the enterprise side, I think that the supply chain is

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<v Speaker 1>going to cause more delays, more people sort of wondering

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<v Speaker 1>about where is my alternate on supply chain. But it's

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<v Speaker 1>not a simple issue. That is what I think nations

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<v Speaker 1>and leaders have to wake up to. It's going to

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<v Speaker 1>take two three years two for us to go resolve this,

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<v Speaker 1>and that is why I sort of say this is

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<v Speaker 1>not a simple issue to get resolved. So you're saying

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<v Speaker 1>it's gonna get worse before it gets better. No, I

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<v Speaker 1>think may maybe at the worst of it right now,

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<v Speaker 1>but and you the walls, it doesn't get better right away.

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<v Speaker 1>That's going to still take a couple of years. So

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<v Speaker 1>obviously chips are in short supply, including you know, I mean,

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<v Speaker 1>we've been following the Chips Act. UH looked like there

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<v Speaker 1>was bipartisan agreement that this would get passed, still hasn't

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<v Speaker 1>been passed. We spoke to UH Commerce Secretary Gena Raimondo

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<v Speaker 1>on Bloomberg Television. Take a listen to what she had

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<v Speaker 1>to say. Yes, it will get done. This is at

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<v Speaker 1>this point in the negotiation. Unfortunately, politicians look for leverage,

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<v Speaker 1>and while it isn't right to play politics with national security,

0:12:35.760 --> 0:12:39.200
<v Speaker 1>that's what I think is happening. In the past two weeks,

0:12:39.240 --> 0:12:43.160
<v Speaker 1>we we made huge progress, we were closing out issues,

0:12:43.280 --> 0:12:46.319
<v Speaker 1>finding compromise. So I think everyone just needs to come

0:12:46.360 --> 0:12:51.079
<v Speaker 1>back today, get back to work, and commit themselves to

0:12:51.160 --> 0:12:54.400
<v Speaker 1>getting it done in the next few weeks. So she

0:12:54.600 --> 0:12:57.440
<v Speaker 1>sounds like she's trying to be optimistic, but she's also

0:12:57.520 --> 0:13:00.559
<v Speaker 1>clearly frustrated. I mean, you've got companies T S, M,

0:13:00.600 --> 0:13:04.079
<v Speaker 1>spe C spending a hundred billion dollars abroad to increase

0:13:04.160 --> 0:13:06.600
<v Speaker 1>capacity and we can't even get a fifty billion dollar

0:13:06.679 --> 0:13:09.160
<v Speaker 1>bill passed. What's it gonna take. Have you been talking

0:13:09.160 --> 0:13:12.599
<v Speaker 1>to lawmakers? What's your sense of the sentiment here? We have,

0:13:12.840 --> 0:13:15.439
<v Speaker 1>so we've been talking to lawmakers on this issue, on

0:13:15.559 --> 0:13:18.280
<v Speaker 1>both the Chips Act and USEKA for the last year.

0:13:18.679 --> 0:13:21.199
<v Speaker 1>We are very strong believers that these are good bills

0:13:21.920 --> 0:13:25.000
<v Speaker 1>for United States competitiveness. We believe in the sake of

0:13:25.040 --> 0:13:28.160
<v Speaker 1>both national security, but also business in general. These are

0:13:28.160 --> 0:13:30.400
<v Speaker 1>good things to get done. I think the Chips Act

0:13:30.600 --> 0:13:34.480
<v Speaker 1>is essential. Will it happened? I believe the Chips Act

0:13:34.520 --> 0:13:37.400
<v Speaker 1>will happen. I can't predict exactly when it will happen

0:13:37.960 --> 0:13:40.520
<v Speaker 1>and which way heckle, will it be part of USKA

0:13:40.559 --> 0:13:43.760
<v Speaker 1>are part of its own? We are not experts on that.

0:13:44.080 --> 0:13:46.439
<v Speaker 1>What we can say is there to be happy to

0:13:46.480 --> 0:13:48.800
<v Speaker 1>put our voice behind the Chips Act. We are happy

0:13:48.840 --> 0:13:53.480
<v Speaker 1>to call UH senators on both sides. We believe there

0:13:53.559 --> 0:13:57.080
<v Speaker 1>is bipartisan support actually for these acts, and that is

0:13:57.120 --> 0:14:02.080
<v Speaker 1>what we are willing to go ask for the support. Um. Now,

0:14:02.120 --> 0:14:04.960
<v Speaker 1>you just wrapped your fifth acquisition of the year with

0:14:05.120 --> 0:14:08.280
<v Speaker 1>these depressed valuations. Is that making you more open to

0:14:08.480 --> 0:14:11.960
<v Speaker 1>more M and A? A short answer is yes. But

0:14:12.040 --> 0:14:14.040
<v Speaker 1>it's not a question of depressed valuations. So M and

0:14:14.080 --> 0:14:17.320
<v Speaker 1>A has been part of our strategy. About a year ago,

0:14:17.400 --> 0:14:20.120
<v Speaker 1>when we set out on our investor day, we said

0:14:20.120 --> 0:14:22.200
<v Speaker 1>you should expect us to do three to four billion

0:14:22.560 --> 0:14:25.280
<v Speaker 1>a year and acquisitions in a normal year. Now you

0:14:25.320 --> 0:14:28.120
<v Speaker 1>can always when valuations are right and you can get

0:14:28.160 --> 0:14:31.080
<v Speaker 1>the most attractive target, and it is going to be

0:14:31.120 --> 0:14:33.880
<v Speaker 1>aggreative to us then we'd be willing to also lean

0:14:34.000 --> 0:14:37.600
<v Speaker 1>in and borrow ahead from our what we can do.

0:14:37.920 --> 0:14:39.680
<v Speaker 1>He saw a great example of that with Red Hat

0:14:39.720 --> 0:14:42.760
<v Speaker 1>four years ago, and you just the new CEO there,

0:14:43.040 --> 0:14:45.320
<v Speaker 1>and it has played out for us and we have

0:14:45.360 --> 0:14:47.960
<v Speaker 1>paid down the debt we took on to acquire Red Hat.

0:14:48.320 --> 0:14:50.240
<v Speaker 1>So but things like that you can do once in

0:14:50.280 --> 0:14:53.240
<v Speaker 1>a while. But you would absolutely expect us to be

0:14:53.520 --> 0:14:56.160
<v Speaker 1>continue to be acquisitive as we have been. So are

0:14:56.160 --> 0:14:58.520
<v Speaker 1>you saying we could see a bigger acquisition like that

0:14:58.600 --> 0:15:00.920
<v Speaker 1>again or are we going to be seeing you know, smaller.

0:15:01.240 --> 0:15:03.440
<v Speaker 1>The smaller ones are a short thing. The big one

0:15:03.440 --> 0:15:06.280
<v Speaker 1>will depend upon both the attractive opportunity. It has to

0:15:06.280 --> 0:15:09.000
<v Speaker 1>be something that is a creative to us, that aligns

0:15:09.000 --> 0:15:13.000
<v Speaker 1>with our strategy, and that creates significant synergy. So if

0:15:13.000 --> 0:15:16.000
<v Speaker 1>you get all those things in play, maybe where could

0:15:16.200 --> 0:15:20.000
<v Speaker 1>maybe some synergies Like what areas are you The areas

0:15:20.000 --> 0:15:22.360
<v Speaker 1>we are in are going to be straightforward, doesn't matter smaller. Big.

0:15:22.680 --> 0:15:25.960
<v Speaker 1>The areas were on is in software and in consulting,

0:15:26.440 --> 0:15:28.960
<v Speaker 1>and in both the areas within that in terms of

0:15:28.960 --> 0:15:33.480
<v Speaker 1>technology is around hybrid cloud, around security, around data and

0:15:33.560 --> 0:15:36.560
<v Speaker 1>AI and automation, all of which played to the current

0:15:36.600 --> 0:15:39.640
<v Speaker 1>economic themes of what's going on around the globe. So,

0:15:39.760 --> 0:15:43.960
<v Speaker 1>speaking of Red Hat, new CEO just named what changes

0:15:44.000 --> 0:15:46.320
<v Speaker 1>will the spring. This doesn't really bring any change. This

0:15:46.320 --> 0:15:50.320
<v Speaker 1>has been planned for a while. Um. Look, Paul Cormere

0:15:50.720 --> 0:15:53.560
<v Speaker 1>gave us four years since we announced the acquisition. He's

0:15:53.600 --> 0:15:55.560
<v Speaker 1>not gone, by the way, He's still here as Shairman,

0:15:56.320 --> 0:15:58.840
<v Speaker 1>and Matt has been in his wings for a long time.

0:15:59.680 --> 0:16:02.560
<v Speaker 1>Matt has worked for Pole for almost sixteen years, so

0:16:02.600 --> 0:16:06.360
<v Speaker 1>we shouldn't expect any significant change. And Matt was the

0:16:06.440 --> 0:16:10.320
<v Speaker 1>leader behind our open shift strategy behind containers for the

0:16:10.400 --> 0:16:13.640
<v Speaker 1>last three years. He's been leading products inside Red Hat,

0:16:13.840 --> 0:16:16.640
<v Speaker 1>so you should expect more of the same, more intensity,

0:16:16.800 --> 0:16:19.280
<v Speaker 1>more of a doubling down on the winners, but not

0:16:19.400 --> 0:16:22.360
<v Speaker 1>a significant change. So last good question. Obviously you've been

0:16:22.360 --> 0:16:24.440
<v Speaker 1>at IBM for so many years, but in the CEO

0:16:24.520 --> 0:16:26.280
<v Speaker 1>seat now for our for a couple of years and

0:16:26.640 --> 0:16:31.400
<v Speaker 1>through a pandemic, you know, what are your goals for

0:16:31.480 --> 0:16:35.040
<v Speaker 1>let's say the next five years. Number one is relevance

0:16:35.080 --> 0:16:37.040
<v Speaker 1>to our clients and that comes to the areas we

0:16:37.080 --> 0:16:38.680
<v Speaker 1>have picked. So we have picked our areas and we're

0:16:38.720 --> 0:16:41.680
<v Speaker 1>going to keep doubling down on them. Um, that results

0:16:41.680 --> 0:16:43.800
<v Speaker 1>in revenue growth for the company and results in cash

0:16:43.800 --> 0:16:46.840
<v Speaker 1>flow growth for the company, that's it returned to our investors.

0:16:47.400 --> 0:16:50.720
<v Speaker 1>Then apart from that, my goal is clear. We want

0:16:50.720 --> 0:16:52.880
<v Speaker 1>to build a platform that is going to stand the

0:16:52.880 --> 0:16:55.440
<v Speaker 1>test of time. The main Frame was a great platform.

0:16:55.760 --> 0:16:58.920
<v Speaker 1>Webster which was Java was a great platform. It's time

0:16:58.960 --> 0:17:00.800
<v Speaker 1>to build the next PLAT which is going to be

0:17:00.840 --> 0:17:04.199
<v Speaker 1>based on the hybrid cloud technologies from red At, but

0:17:04.320 --> 0:17:06.800
<v Speaker 1>also a lot of what IBM is innovating around that

0:17:06.800 --> 0:17:12.040
<v Speaker 1>that will provide a scream of revenue and relevance for two, three,

0:17:12.280 --> 0:17:16.120
<v Speaker 1>four decades. Maybe all right, all right, big promises will

0:17:16.160 --> 0:17:18.879
<v Speaker 1>We'll be watching. Arvin Christnas CEO of IBM, is so

0:17:18.920 --> 0:17:22.600
<v Speaker 1>great to see you here in person again, um, thank

0:17:22.640 --> 0:17:33.920
<v Speaker 1>you for stopping by. Whether it's named the Apple Watch

0:17:33.960 --> 0:17:37.120
<v Speaker 1>Pro or the Apple Watch Explorer Edition, Apple is set

0:17:37.160 --> 0:17:39.199
<v Speaker 1>to give the Apple Watch a Pro tier for the

0:17:39.240 --> 0:17:42.800
<v Speaker 1>first time this fall. This follows a strategy that has

0:17:42.800 --> 0:17:46.080
<v Speaker 1>brought the iPhone Pro, iPad Pro, map Book Pro, and

0:17:46.160 --> 0:17:49.600
<v Speaker 1>AirPods proto market over the last several years. The Pro

0:17:49.720 --> 0:17:51.800
<v Speaker 1>Apple Watch will come in the form of a new

0:17:51.880 --> 0:17:55.160
<v Speaker 1>model that's gaimed at extreme sports, athletes, and just about

0:17:55.200 --> 0:17:58.840
<v Speaker 1>anyone else simply seeking the most advanced Apple smart watch available.

0:17:59.640 --> 0:18:01.680
<v Speaker 1>The high and model will have a larger and more

0:18:01.720 --> 0:18:06.320
<v Speaker 1>shadow resistant display, a rugged metal casing, a body temperature sensor,

0:18:06.800 --> 0:18:10.080
<v Speaker 1>improved hiking and swim tracking, as well as better battery life.

0:18:10.720 --> 0:18:13.000
<v Speaker 1>Apple's new watch will likely come in a case size

0:18:13.040 --> 0:18:16.920
<v Speaker 1>between forty millimeters and forty seven millimeters, up from forty

0:18:17.000 --> 0:18:19.760
<v Speaker 1>five millimeters on the Apple Watch Series seven of today.

0:18:20.119 --> 0:18:22.479
<v Speaker 1>The new screen will also have about seven percent more

0:18:22.520 --> 0:18:26.600
<v Speaker 1>active screen area than the currently largest model. I also

0:18:26.640 --> 0:18:28.960
<v Speaker 1>think that the new high end device could replace the

0:18:28.960 --> 0:18:33.200
<v Speaker 1>Apple Watch Edition income in durable titanium. Given that a

0:18:33.240 --> 0:18:35.800
<v Speaker 1>bigger screen in higher end construction are in play here,

0:18:36.240 --> 0:18:38.760
<v Speaker 1>I'd guess that the new device will probably start at

0:18:38.760 --> 0:18:42.399
<v Speaker 1>between nine and a thousand dollars, approaching the price of

0:18:42.440 --> 0:18:46.000
<v Speaker 1>an iPhone Pro for those not looking to pay for

0:18:46.040 --> 0:18:48.560
<v Speaker 1>an Apple Watch at that price point. There's also a

0:18:48.560 --> 0:18:50.639
<v Speaker 1>new Apple Watch Series eight coming, as well as a

0:18:50.680 --> 0:18:53.640
<v Speaker 1>new low end Apple Watch SC. The Series eight will

0:18:53.640 --> 0:18:56.639
<v Speaker 1>have an updated display and that same body temperature reader,

0:18:56.880 --> 0:18:59.520
<v Speaker 1>while the new SC will have a faster processor than

0:18:59.560 --> 0:19:03.159
<v Speaker 1>it's predate sessor. I'm Mark German. This is power On.

0:19:06.119 --> 0:19:09.200
<v Speaker 1>You can subscribe to Mark's weekly power On newsletter at

0:19:09.240 --> 0:19:22.119
<v Speaker 1>Bloomberg dot com. Alright, meantime, gaming service provider Unity Software

0:19:22.400 --> 0:19:25.840
<v Speaker 1>is spending upwards of four point for billion dollars to

0:19:25.880 --> 0:19:29.320
<v Speaker 1>buy iron Source to help boot up its advertising technology.

0:19:29.560 --> 0:19:32.040
<v Speaker 1>They all stock deal sent sares of iron Source, which

0:19:32.080 --> 0:19:36.080
<v Speaker 1>went public vias back last year, soaring by nearly Shares

0:19:36.119 --> 0:19:39.960
<v Speaker 1>of Unity, on the other hand, fell by double digits today.

0:19:40.000 --> 0:19:42.680
<v Speaker 1>There you see it. But Bloomberg Intelligence sees the deal

0:19:42.720 --> 0:19:45.600
<v Speaker 1>as a real opportunity for Unity to expand its reach

0:19:45.680 --> 0:19:48.879
<v Speaker 1>in advertising, particularly in app mobile ads. Here to discuss

0:19:48.920 --> 0:19:51.879
<v Speaker 1>it all, Unity CEO John ric Tello, John, great to

0:19:51.920 --> 0:19:53.879
<v Speaker 1>have you with us. Look, John, you've been in the

0:19:53.920 --> 0:19:57.040
<v Speaker 1>gaming industry for decades. What do you have to say

0:19:57.040 --> 0:19:59.639
<v Speaker 1>to investors who are skeptical that this deal is actually

0:19:59.680 --> 0:20:03.439
<v Speaker 1>good for you? Well, UM, a couple of things. I

0:20:03.440 --> 0:20:07.399
<v Speaker 1>think we've set out a vision for precisely how um

0:20:07.440 --> 0:20:10.760
<v Speaker 1>this uh, this merger of this deal will help us

0:20:10.760 --> 0:20:14.840
<v Speaker 1>make sure that our customers can make better games and

0:20:15.440 --> 0:20:18.120
<v Speaker 1>um and make a better business. And when we improve

0:20:18.200 --> 0:20:20.040
<v Speaker 1>the business of our customers, we're going to do well.

0:20:20.600 --> 0:20:25.320
<v Speaker 1>We also set out three very specific synergies where we're

0:20:25.320 --> 0:20:28.760
<v Speaker 1>going to realize benefit right to the bottom line. And

0:20:29.240 --> 0:20:33.680
<v Speaker 1>we framed out that we expect to see EBIT run

0:20:33.760 --> 0:20:37.119
<v Speaker 1>rate in million dollars. That's a lot for company of

0:20:37.119 --> 0:20:41.840
<v Speaker 1>our scale, and UM we really gave it to them precisely.

0:20:41.920 --> 0:20:44.439
<v Speaker 1>That look M and A. In a day when the

0:20:44.480 --> 0:20:46.480
<v Speaker 1>market trades down, you know, there's a lot of things

0:20:46.480 --> 0:20:48.880
<v Speaker 1>that happened. My job is not so much to think

0:20:48.920 --> 0:20:51.720
<v Speaker 1>about my stock trade do tomorrow, but to make sure

0:20:51.760 --> 0:20:54.200
<v Speaker 1>that we're building a company that is going to be

0:20:54.640 --> 0:20:57.879
<v Speaker 1>super valuable in the long term. And as investors, you know,

0:20:57.920 --> 0:21:00.760
<v Speaker 1>get comfortable and understand our story, but also see it

0:21:00.800 --> 0:21:03.960
<v Speaker 1>in the results. I have confidence that will be fun.

0:21:04.680 --> 0:21:09.480
<v Speaker 1>So how maig An impacted Apple's ad tracking privacy changes

0:21:09.680 --> 0:21:14.720
<v Speaker 1>have here not at all actually, so UM no, these

0:21:14.800 --> 0:21:19.040
<v Speaker 1>were well understood well before, so we considered UM you know,

0:21:19.160 --> 0:21:24.080
<v Speaker 1>looking at an iron source and UM as we've reported, UH,

0:21:24.160 --> 0:21:29.200
<v Speaker 1>there is durability and long term viability to UM the

0:21:29.200 --> 0:21:32.440
<v Speaker 1>io S side of UM gaming advertising. I mean like

0:21:32.560 --> 0:21:35.480
<v Speaker 1>it's a huge market. UM. I mean about three to

0:21:35.560 --> 0:21:39.160
<v Speaker 1>five percent of applications are paid for by the consumer

0:21:39.280 --> 0:21:43.840
<v Speaker 1>ninety five or consumers don't add UM hence the need

0:21:43.880 --> 0:21:47.280
<v Speaker 1>for advertisement. Here's a real important trick. And almost no

0:21:47.440 --> 0:21:51.560
<v Speaker 1>industry do users or players or viewers think that advertising

0:21:51.640 --> 0:21:54.480
<v Speaker 1>is a positive. One of the only industries I'm aware

0:21:54.520 --> 0:21:57.840
<v Speaker 1>of in the gaming industry, mobile gaming in particular, they

0:21:57.880 --> 0:22:00.000
<v Speaker 1>tell us time and again that they think the advertising

0:22:00.040 --> 0:22:02.600
<v Speaker 1>thing is positive. And not only do they say it,

0:22:02.640 --> 0:22:05.600
<v Speaker 1>we can prove it because games with advertising, um, when

0:22:05.640 --> 0:22:08.840
<v Speaker 1>they're tested against those without, achieve higher levels of engagement

0:22:09.320 --> 0:22:12.040
<v Speaker 1>and what means they're playing more. And so we know

0:22:12.160 --> 0:22:14.199
<v Speaker 1>this is true. I think it's it ought to be

0:22:14.240 --> 0:22:16.320
<v Speaker 1>the envy of everybody in the advertising world. And of

0:22:16.359 --> 0:22:19.600
<v Speaker 1>course it's performance advertising. So our customers what they get

0:22:19.640 --> 0:22:22.720
<v Speaker 1>from us is return on investment. Maybe they want to

0:22:22.760 --> 0:22:25.480
<v Speaker 1>spend less and sometimes against the recess and etcetera, but

0:22:25.520 --> 0:22:28.119
<v Speaker 1>they don't want less r A I. And that's what

0:22:28.160 --> 0:22:33.240
<v Speaker 1>we're looking now. Unity did have a round of layoffs recently.

0:22:33.320 --> 0:22:37.880
<v Speaker 1>You cut your guidance for the full year. Are those

0:22:38.200 --> 0:22:41.520
<v Speaker 1>kind of issues behind you given the macro economic headwins

0:22:41.520 --> 0:22:45.639
<v Speaker 1>we see ahead for you know, every company. Well, first off,

0:22:45.680 --> 0:22:47.600
<v Speaker 1>I mean, let let me just talk a little bit

0:22:47.640 --> 0:22:50.879
<v Speaker 1>about the layoffs, because um, I think they were somewhat

0:22:50.880 --> 0:22:53.480
<v Speaker 1>blown out of proportion, not not by by you, Emily,

0:22:53.520 --> 0:22:55.800
<v Speaker 1>but some of the press. Um. We're a company of

0:22:55.800 --> 0:22:59.399
<v Speaker 1>about sixty people. We eliminated about two hundred and fifty

0:22:59.440 --> 0:23:02.880
<v Speaker 1>positions and we offered half of them new roles for

0:23:03.040 --> 0:23:05.000
<v Speaker 1>you know that would be a better career opportunity for

0:23:05.000 --> 0:23:07.040
<v Speaker 1>inside of Unity and outside of Unity or inside of

0:23:07.119 --> 0:23:10.040
<v Speaker 1>university what they're doing previously. And then for each and

0:23:10.080 --> 0:23:13.000
<v Speaker 1>every one of those individuals. Look, I I take it.

0:23:13.240 --> 0:23:15.280
<v Speaker 1>You know it's important to make sure that everyone is

0:23:15.320 --> 0:23:18.600
<v Speaker 1>treated well, and we treated him super well. Um. A

0:23:19.080 --> 0:23:20.719
<v Speaker 1>loss of that number of jobs, a covery of our

0:23:20.760 --> 0:23:23.840
<v Speaker 1>scale through the focus. Look, you know, we're not the

0:23:23.880 --> 0:23:26.440
<v Speaker 1>in theory of government where everything lives forever. Some things

0:23:26.440 --> 0:23:29.639
<v Speaker 1>are working better than others and allow we reallocate to

0:23:29.760 --> 0:23:32.919
<v Speaker 1>optimize our our approach to market and the opportunity in

0:23:32.960 --> 0:23:36.280
<v Speaker 1>front of us. So Um, Look, I think it's always

0:23:36.320 --> 0:23:39.400
<v Speaker 1>unfortunate when even one person loses their job. What I'm

0:23:39.440 --> 0:23:40.800
<v Speaker 1>proud of is we get it in a way that

0:23:40.840 --> 0:23:43.600
<v Speaker 1>I think was as positive for those involved as it

0:23:43.640 --> 0:23:46.040
<v Speaker 1>could be. Everyone was given an opportunity to talk to

0:23:46.119 --> 0:23:47.640
<v Speaker 1>us about what they might want to do, and half

0:23:47.680 --> 0:23:49.600
<v Speaker 1>of them were able to offer them something, and a

0:23:49.600 --> 0:23:51.280
<v Speaker 1>lot of them are gonna end up right back at

0:23:51.359 --> 0:23:53.960
<v Speaker 1>Unity because this is a great place to work. So

0:23:54.800 --> 0:23:57.000
<v Speaker 1>I know you're expecting this deal to generate a billion

0:23:57.040 --> 0:24:03.120
<v Speaker 1>dollars in adjusted earnings. Will that still happen if there's

0:24:03.160 --> 0:24:08.679
<v Speaker 1>a recession ahead? And do you think a recession is inevitable? Well, look,

0:24:09.800 --> 0:24:11.560
<v Speaker 1>I think one of the things that always happens anytime

0:24:11.560 --> 0:24:15.199
<v Speaker 1>where business show start talking about the FED is the

0:24:15.200 --> 0:24:19.320
<v Speaker 1>only thing that's um, truly in great supply is pundits.

0:24:19.400 --> 0:24:21.280
<v Speaker 1>And so you know, I don't want to get into,

0:24:21.480 --> 0:24:24.000
<v Speaker 1>you know, pictuit of trying to be a pundit. You know,

0:24:24.280 --> 0:24:27.440
<v Speaker 1>there's definitely some you know, some evidence of a slowdown.

0:24:27.480 --> 0:24:31.240
<v Speaker 1>Whether we'll register is a full scale recession. But here's

0:24:31.240 --> 0:24:33.240
<v Speaker 1>something you know, I don't know, but I will point

0:24:33.240 --> 0:24:37.080
<v Speaker 1>out a couple of things. Um. Yeah, certainly economic cycles

0:24:37.119 --> 0:24:39.520
<v Speaker 1>affect businesses, But if you go back over the last

0:24:39.560 --> 0:24:42.040
<v Speaker 1>twenty to thirty years, you look at each and every

0:24:42.040 --> 0:24:45.080
<v Speaker 1>time we felt recession. Um, one of the interviews that

0:24:45.200 --> 0:24:48.120
<v Speaker 1>fared the best is the gaming industry. You know, lots

0:24:48.160 --> 0:24:50.880
<v Speaker 1>of reasons for that, but it's a relatively inexpensive way

0:24:50.880 --> 0:24:54.080
<v Speaker 1>to entertain yourself and It's one thing to get into

0:24:54.119 --> 0:24:56.080
<v Speaker 1>a game and see and that and end up buying

0:24:56.080 --> 0:24:58.560
<v Speaker 1>a you know, a one dollar in that purchase. It's

0:24:58.560 --> 0:25:00.720
<v Speaker 1>not maybe the same thing as buying an new F

0:25:00.880 --> 0:25:05.000
<v Speaker 1>one pickup truck. And the other issue is this advertising

0:25:05.040 --> 0:25:08.639
<v Speaker 1>media is performance based, so to agree that, you know,

0:25:08.840 --> 0:25:12.080
<v Speaker 1>you know, recessionary things happen, they're always going to buffet industries.

0:25:12.280 --> 0:25:14.320
<v Speaker 1>I think this is an industry. This is a sector

0:25:14.359 --> 0:25:17.720
<v Speaker 1>that we buffeted far less sell. So we feel confident

0:25:17.800 --> 0:25:20.600
<v Speaker 1>in what we we outlined today. We wouldn't upset it um.

0:25:20.640 --> 0:25:23.120
<v Speaker 1>You know, crystal balls are never perfect, but we think

0:25:23.160 --> 0:25:25.800
<v Speaker 1>we've got the right collection of assets and in this

0:25:25.960 --> 0:25:30.760
<v Speaker 1>instance we're strengthening our hand with in combination with Unity,

0:25:30.960 --> 0:25:33.600
<v Speaker 1>we can and iron source. If we can help our

0:25:33.600 --> 0:25:37.679
<v Speaker 1>customers make better content and have a better business, we

0:25:37.720 --> 0:25:40.640
<v Speaker 1>know there's long term success and not. All right, well,

0:25:40.640 --> 0:25:43.840
<v Speaker 1>thank you for giving us your view into your crystal ball.

0:25:44.440 --> 0:25:46.679
<v Speaker 1>H John, Always good to have you here, John wick

0:25:46.720 --> 0:25:51.639
<v Speaker 1>A Tello CEO of Unity, Appreciate you stopping by all right.

0:25:52.040 --> 0:25:55.520
<v Speaker 1>Bill Gates is donating twenty billion dollars to the Bill

0:25:55.560 --> 0:25:58.080
<v Speaker 1>and Melinda Gates Foundation this month. The foundation has a

0:25:58.119 --> 0:26:01.119
<v Speaker 1>new goal of increasing its annual giving by fIF to

0:26:01.280 --> 0:26:04.200
<v Speaker 1>nine billion dollars a year. Gates's latest donation brings the

0:26:04.200 --> 0:26:22.200
<v Speaker 1>foundation's total endowment to about seventy billion dollars. The rise

0:26:22.240 --> 0:26:24.760
<v Speaker 1>and Fall of Three Arrows Capital is shedding light on

0:26:24.760 --> 0:26:28.280
<v Speaker 1>the obscure practices of some crypto firms they bet on

0:26:28.400 --> 0:26:31.440
<v Speaker 1>prices only going up. Known as one of the largest

0:26:31.480 --> 0:26:34.800
<v Speaker 1>crypto hedge funds in the world, Three a C invested

0:26:35.200 --> 0:26:37.600
<v Speaker 1>in some of the best known blockchain startups. But when

0:26:37.640 --> 0:26:41.080
<v Speaker 1>crypto prices turned this year, Three a C unraveled and

0:26:41.119 --> 0:26:44.560
<v Speaker 1>may have even accelerated the decline. That is the topic

0:26:44.800 --> 0:26:48.639
<v Speaker 1>of this week's Bloomberg Big Take title titled When Hold

0:26:49.000 --> 0:26:52.719
<v Speaker 1>Spelled Total Failed The Collapse of Three Arrows joinings now

0:26:52.720 --> 0:26:55.679
<v Speaker 1>are Bloomer Crypto Reporter movie ou Shan, who co wrote

0:26:56.000 --> 0:26:59.119
<v Speaker 1>this p so talk to us about the draw the

0:26:59.200 --> 0:27:03.320
<v Speaker 1>most dramatic twist and turns in this fall. I think

0:27:03.400 --> 0:27:07.400
<v Speaker 1>the most dramatic part is that how a very well

0:27:07.480 --> 0:27:10.880
<v Speaker 1>known hedge fund in crypto just felt all of a sudden.

0:27:11.119 --> 0:27:13.800
<v Speaker 1>I think there is such a surprise to so many

0:27:14.320 --> 0:27:17.719
<v Speaker 1>um unlike a lot of our previous fail us in crypto,

0:27:17.800 --> 0:27:20.240
<v Speaker 1>that people in cy crypto in general were aware of.

0:27:21.480 --> 0:27:25.320
<v Speaker 1>So did the collapse of Three Arrows really or cause

0:27:25.760 --> 0:27:30.280
<v Speaker 1>or lead to potentially the crypto broader crypto contagion? What

0:27:30.359 --> 0:27:33.520
<v Speaker 1>are we sing so far? There's a definitely contention in

0:27:33.560 --> 0:27:36.480
<v Speaker 1>crypto market right now. We're seeing um some of their

0:27:36.600 --> 0:27:41.440
<v Speaker 1>biggest counterparties, for example, uh, the Canada based Voyager Digital

0:27:41.800 --> 0:27:44.960
<v Speaker 1>they announced bankrupt as a result of the exposure to

0:27:45.160 --> 0:27:49.520
<v Speaker 1>See Arrows who borrow tons of money from Voyager and

0:27:49.720 --> 0:27:55.119
<v Speaker 1>was not able to fulfill the obligations. Talk to us

0:27:55.119 --> 0:27:57.359
<v Speaker 1>about the role of transparency here, I mean, were they

0:27:57.400 --> 0:27:59.760
<v Speaker 1>really only betting that crypto was going to go up?

0:28:00.040 --> 0:28:04.119
<v Speaker 1>What hedge fund does that? That's that's I think that

0:28:04.320 --> 0:28:06.840
<v Speaker 1>one of the most things I my personally find very

0:28:06.840 --> 0:28:10.879
<v Speaker 1>surprising throughout the reporting part of this story. It's just

0:28:10.960 --> 0:28:14.400
<v Speaker 1>that these two people who are formal for X traders,

0:28:14.400 --> 0:28:19.399
<v Speaker 1>They're supposed to be very intelligent, sophisticated traders in crypto,

0:28:19.480 --> 0:28:24.119
<v Speaker 1>but turned out literally every single person I talked to

0:28:24.119 --> 0:28:27.200
<v Speaker 1>told me there's the biggest force in crypto and they

0:28:27.200 --> 0:28:31.240
<v Speaker 1>believe this kind of theory of superpycho that crypto would

0:28:31.320 --> 0:28:35.359
<v Speaker 1>never fall like other markets, and they put on big

0:28:35.400 --> 0:28:39.560
<v Speaker 1>best on every single project that invested in. So how

0:28:39.560 --> 0:28:41.960
<v Speaker 1>does the crypto market move on from this? Obviously it's

0:28:42.000 --> 0:28:44.440
<v Speaker 1>not just three arrows. You know, we've seen the collapse

0:28:44.520 --> 0:28:48.640
<v Speaker 1>of of terra Um and it's really scared off a

0:28:48.720 --> 0:28:52.920
<v Speaker 1>lot of investors. Yeah. I think, as you said, this

0:28:53.160 --> 0:28:56.400
<v Speaker 1>is the transparency issues, and there's a trust crisis in

0:28:56.480 --> 0:28:59.520
<v Speaker 1>crypto right now. So I think moving forward, um, I

0:28:59.560 --> 0:29:03.360
<v Speaker 1>think the market this space really needs to be more transparent.

0:29:03.640 --> 0:29:06.400
<v Speaker 1>For example, all the speak lenders they need to you know,

0:29:06.440 --> 0:29:09.760
<v Speaker 1>communicate with each other talking about who's borrowing money to

0:29:09.880 --> 0:29:12.920
<v Speaker 1>whom to make sure all of their contemp parties are

0:29:12.960 --> 0:29:16.360
<v Speaker 1>going too big to certain extend that can have more

0:29:16.600 --> 0:29:20.520
<v Speaker 1>impact across the market. All right, Well, I'm sure that

0:29:20.600 --> 0:29:23.560
<v Speaker 1>we will see more tumult ahead. Bloomberg's movie out Shan

0:29:23.880 --> 0:29:36.120
<v Speaker 1>on this week's Bloomberg Big Take, Thank you, Welcome back

0:29:36.120 --> 0:29:39.840
<v Speaker 1>to Bloomberg Technology. Netflix has chosen Microsoft as its tech

0:29:39.880 --> 0:29:42.320
<v Speaker 1>and sales partner for its new AD supported streaming service

0:29:42.360 --> 0:29:45.680
<v Speaker 1>in hopes of advancing its efforts to reignite subscriber and

0:29:45.720 --> 0:29:49.120
<v Speaker 1>revenue growth. Joining us now Bloomberg's Lucas Shaw. So, Lucas,

0:29:49.120 --> 0:29:53.200
<v Speaker 1>what are we learning about this? New tier if you will. Well,

0:29:53.320 --> 0:29:56.200
<v Speaker 1>Netflix still isn't saying an awful lot about how it

0:29:56.240 --> 0:29:58.520
<v Speaker 1>will work for its customers. We don't know if they'll

0:29:58.520 --> 0:30:00.760
<v Speaker 1>be ads before a shows starts, in the middle of

0:30:00.800 --> 0:30:02.920
<v Speaker 1>a show, both of them. We don't know how many ads.

0:30:03.280 --> 0:30:05.840
<v Speaker 1>We don't know the price of the ad tier. The

0:30:05.960 --> 0:30:07.640
<v Speaker 1>only thing we know at this point is that they're

0:30:07.680 --> 0:30:10.560
<v Speaker 1>relying on Microsoft for a lot of the kind of

0:30:10.600 --> 0:30:13.280
<v Speaker 1>the back end work, not anything that the customer will see.

0:30:13.280 --> 0:30:15.920
<v Speaker 1>But it will be Microsoft sales team that sells the ads,

0:30:15.960 --> 0:30:18.440
<v Speaker 1>and it will also be Microsoft technology that will handle

0:30:18.720 --> 0:30:21.120
<v Speaker 1>the serving of the ads that we all see. It's

0:30:21.120 --> 0:30:23.360
<v Speaker 1>a big win for Microsoft, which is not as big

0:30:23.360 --> 0:30:26.840
<v Speaker 1>a player in the video ad space as say Google

0:30:27.320 --> 0:30:31.080
<v Speaker 1>or Comcast. Right, it was news to me that Microsoft

0:30:31.240 --> 0:30:36.360
<v Speaker 1>had a bursioning ad service. You know, how is this

0:30:36.440 --> 0:30:38.959
<v Speaker 1>a step towards some broader goal here of you know,

0:30:39.000 --> 0:30:42.840
<v Speaker 1>taking on some of its competitors. Yeah, I mean Microsoft,

0:30:42.920 --> 0:30:45.080
<v Speaker 1>I think said that last year it's ad business was

0:30:45.200 --> 0:30:47.640
<v Speaker 1>about ten billion dollars, which is as big as some

0:30:47.720 --> 0:30:50.000
<v Speaker 1>of the big kind of the TV based media companies.

0:30:50.040 --> 0:30:52.440
<v Speaker 1>Obviously not as big as a as a Google or Facebook.

0:30:52.920 --> 0:30:55.760
<v Speaker 1>Um it acquired Xander, which is this AD business that

0:30:55.840 --> 0:30:58.160
<v Speaker 1>A T and T had had built up last year

0:30:58.200 --> 0:31:00.280
<v Speaker 1>in a deal that was estimated about a billion dollars.

0:31:00.520 --> 0:31:03.680
<v Speaker 1>Nosanders not say the best in class, but is did

0:31:03.760 --> 0:31:06.920
<v Speaker 1>try to compete with Google and Facebook obviously has LinkedIn,

0:31:07.080 --> 0:31:10.240
<v Speaker 1>and so it's building a pretty robust AD business and

0:31:10.600 --> 0:31:13.920
<v Speaker 1>wants to compete with players like Amazon and Google and Facebook.

0:31:14.520 --> 0:31:17.040
<v Speaker 1>So here's the question. I mean we've heard over and

0:31:17.080 --> 0:31:19.720
<v Speaker 1>over again. Content is king, it is all about the content.

0:31:20.240 --> 0:31:22.640
<v Speaker 1>Is it really all about the content? Or is an

0:31:22.680 --> 0:31:26.480
<v Speaker 1>AD supported service that is somewhat cheaper really going to

0:31:26.520 --> 0:31:29.120
<v Speaker 1>make a difference when it comes to racking up subscribers.

0:31:29.920 --> 0:31:32.480
<v Speaker 1>I think if your Netflix right now, you now have

0:31:33.200 --> 0:31:36.719
<v Speaker 1>about two twenty million customers. They say that each one

0:31:36.760 --> 0:31:39.160
<v Speaker 1>of those subscribers is really like say three and a

0:31:39.240 --> 0:31:42.920
<v Speaker 1>half people, So they're already at like six seven hundred

0:31:42.920 --> 0:31:45.600
<v Speaker 1>million people who are using their service. There's only so

0:31:45.640 --> 0:31:47.640
<v Speaker 1>many people who are going to pay for it. This

0:31:47.720 --> 0:31:50.000
<v Speaker 1>ad here helps them in a couple fronts. One is

0:31:50.280 --> 0:31:53.000
<v Speaker 1>it could appeal to some people who maybe don't want

0:31:53.040 --> 0:31:55.200
<v Speaker 1>to spend quite as much money. And in some of

0:31:55.240 --> 0:31:58.360
<v Speaker 1>these cases, these AD supported services actually generate more money

0:31:58.360 --> 0:32:00.600
<v Speaker 1>because people are paying a monthly fee and if you

0:32:00.640 --> 0:32:02.640
<v Speaker 1>can make a lot of money from the advertising. You know,

0:32:02.680 --> 0:32:06.120
<v Speaker 1>Netflix is associated with quality programming. They need to both

0:32:06.240 --> 0:32:09.000
<v Speaker 1>keep find ways to keep increasing the customer base and

0:32:09.080 --> 0:32:11.120
<v Speaker 1>make more money from those people. This could do both.

0:32:11.160 --> 0:32:13.400
<v Speaker 1>It's the same reason that they're crying the kind of

0:32:13.520 --> 0:32:15.800
<v Speaker 1>what they call the crackdown and password sharing, because if

0:32:15.800 --> 0:32:18.640
<v Speaker 1>they can get other users to pay more who are

0:32:18.680 --> 0:32:21.959
<v Speaker 1>already using Netflix, that's a win for them. All Right,

0:32:22.120 --> 0:32:25.480
<v Speaker 1>Lucas Shaw, thank you for your reporting here. We'll keep

0:32:25.520 --> 0:32:28.680
<v Speaker 1>watching meantime. Want to end the show with some news

0:32:28.720 --> 0:32:32.440
<v Speaker 1>out of Tesla. The EV maker's AI and auto pilot

0:32:32.560 --> 0:32:36.000
<v Speaker 1>chief says he's leaving the company. Ed Ludlow back here

0:32:36.040 --> 0:32:38.120
<v Speaker 1>with more. Obviously there's a critical role. Yes, this is

0:32:38.120 --> 0:32:41.960
<v Speaker 1>Andre car Party. He's been at Testa since two seventeen,

0:32:41.960 --> 0:32:43.840
<v Speaker 1>but he went on leave in March, and you know

0:32:43.880 --> 0:32:45.760
<v Speaker 1>Sour told me this was a guy who didn't miss

0:32:45.760 --> 0:32:48.320
<v Speaker 1>thedair work for five years. He went on leave. He's

0:32:48.320 --> 0:32:51.400
<v Speaker 1>tweeted that he's leaving Tesla. You know, his strong capable

0:32:51.480 --> 0:32:54.600
<v Speaker 1>hands also pilot. The work tests done on AI to

0:32:54.760 --> 0:32:57.480
<v Speaker 1>power that camera based technology has really come a long way.

0:32:57.920 --> 0:32:59.680
<v Speaker 1>But he's doing something new. You just don't know. So

0:33:00.760 --> 0:33:02.880
<v Speaker 1>do we know if this had anything to do with

0:33:03.360 --> 0:33:06.200
<v Speaker 1>disagreements or a de prioritization of like the work that

0:33:06.240 --> 0:33:09.320
<v Speaker 1>he's doing. We don't you remember last week we reported

0:33:09.480 --> 0:33:13.920
<v Speaker 1>that tesselaid off around two hundred and thirty autopilot data labelers,

0:33:14.000 --> 0:33:16.560
<v Speaker 1>you know, as part of the big layoffs program. They

0:33:16.560 --> 0:33:18.520
<v Speaker 1>have made progress in this area. They're working on their

0:33:18.560 --> 0:33:22.360
<v Speaker 1>own chips, their own supercomputer dojo to help the AI

0:33:22.520 --> 0:33:25.720
<v Speaker 1>trained in your networks to improve this technology. But he's

0:33:25.720 --> 0:33:27.320
<v Speaker 1>been on leave. We don't know what's going on behind

0:33:27.360 --> 0:33:29.880
<v Speaker 1>the scenes. And now he's cool time on his Tesla Chris,

0:33:29.880 --> 0:33:32.280
<v Speaker 1>So just another problem for Elon Musk another one. But

0:33:32.360 --> 0:33:36.240
<v Speaker 1>Elon tweeted he's grateful for the time he had. You

0:33:36.280 --> 0:33:39.080
<v Speaker 1>know what, what has Elon said so far about the

0:33:39.160 --> 0:33:42.800
<v Speaker 1>Twitter suit? Have we heard from him? He tweeted, oh

0:33:42.960 --> 0:33:47.560
<v Speaker 1>the irony law. I gotta get a loll on the

0:33:47.640 --> 0:33:50.520
<v Speaker 1>this is cutting edge. Look, how are we expecting this

0:33:50.760 --> 0:33:53.800
<v Speaker 1>story to progress, you know, in terms of moving through

0:33:53.800 --> 0:33:57.200
<v Speaker 1>the courts? Um, when are we going to see another development?

0:33:57.200 --> 0:33:59.080
<v Speaker 1>We've seen Twitter salvo. When are we going to see

0:33:59.080 --> 0:34:02.760
<v Speaker 1>a salvo to school of thoughts must counter suits. It

0:34:02.800 --> 0:34:05.600
<v Speaker 1>could go to trial move very very quickly, but we're

0:34:05.600 --> 0:34:08.880
<v Speaker 1>going to have a very protracted legal dispute. It's already

0:34:08.920 --> 0:34:11.400
<v Speaker 1>been protracted, I mean in court for a year's some

0:34:11.560 --> 0:34:14.480
<v Speaker 1>are bracing for really, so what happens to Twitter in

0:34:14.560 --> 0:34:16.799
<v Speaker 1>that time? I mean, well uncertain. This is a real

0:34:17.080 --> 0:34:20.400
<v Speaker 1>financial headwind for them. It's a financial and public relations headwind,

0:34:20.600 --> 0:34:24.000
<v Speaker 1>but headwin for employees. I mean they're trying to recruit people,

0:34:24.040 --> 0:34:26.279
<v Speaker 1>get people to stay at the company, and keep the

0:34:26.320 --> 0:34:28.840
<v Speaker 1>trains running right exactly so, And that was part of

0:34:28.840 --> 0:34:32.560
<v Speaker 1>what Twitter CEO paragagh Worl said two employees on Wednesday.

0:34:32.640 --> 0:34:36.480
<v Speaker 1>We're facing the changing economy and this court case. Brace yourself,

0:34:36.480 --> 0:34:38.200
<v Speaker 1>what are we see? What are we hearing inside the

0:34:38.200 --> 0:34:41.720
<v Speaker 1>company from employees? I know you're talking a lot of people.

0:34:41.800 --> 0:34:44.680
<v Speaker 1>They're not that impressed, right. They feel like Twitter's management

0:34:44.680 --> 0:34:46.320
<v Speaker 1>have been on the back foot this whole time, that

0:34:46.360 --> 0:34:49.040
<v Speaker 1>they should have been more proactive. That Elon must All

0:34:49.120 --> 0:34:51.480
<v Speaker 1>Hands a few weeks ago just was kind of the

0:34:51.960 --> 0:34:53.320
<v Speaker 1>I seen on the case on the right word the

0:34:53.360 --> 0:34:56.160
<v Speaker 1>final straw for a lot of employees. And they've they've

0:34:56.160 --> 0:34:59.920
<v Speaker 1>frozen hiring, they've cut projects. It's not happy as happy

0:35:00.000 --> 0:35:02.480
<v Speaker 1>a place to work right now, but there's fighting talk

0:35:02.520 --> 0:35:05.239
<v Speaker 1>coming out for management and the board. So sometimes fighting

0:35:05.280 --> 0:35:08.280
<v Speaker 1>talk gets you going fighting words. Indeed, all right about

0:35:08.320 --> 0:35:11.919
<v Speaker 1>the thank you? Well that does it. For the edition

0:35:11.920 --> 0:35:14.280
<v Speaker 1>of Bloomberg Technology tomorrow, we're gonna be joined by Maven

0:35:14.320 --> 0:35:16.880
<v Speaker 1>Clinic CEO Kate Rider. She's going to talk about the

0:35:16.960 --> 0:35:20.439
<v Speaker 1>role Tell Ahealth will play in the state by state

0:35:20.480 --> 0:35:23.480
<v Speaker 1>debate since Row versus Wade was overturned. And don't forget

0:35:23.520 --> 0:35:25.760
<v Speaker 1>to check out our podcast. You can find it every

0:35:25.840 --> 0:35:29.600
<v Speaker 1>day wherever you get your podcast on the terminal, Apple, Spotify,

0:35:29.719 --> 0:35:33.759
<v Speaker 1>I Heart, Google Play and more. I'm emily checking San Francisco.

0:35:33.920 --> 0:35:34.799
<v Speaker 1>This is Bloomberg