1 00:00:03,240 --> 00:00:07,560 Speaker 1: This is Masters in Business with Barry Ridholes on Bloomberg Radio. 2 00:00:08,560 --> 00:00:11,840 Speaker 1: This week on Masters in Business on Bloomberg Radio, my 3 00:00:12,039 --> 00:00:16,360 Speaker 1: guest is Charlie Rotblood. Charlie is vice president at the 4 00:00:16,400 --> 00:00:21,200 Speaker 1: American Association of Individual Investors and he not only is 5 00:00:21,239 --> 00:00:25,880 Speaker 1: the editor who oversees the a AII Journal, but also 6 00:00:26,200 --> 00:00:31,880 Speaker 1: conducts a number of surveys, sentiment surveys of individuals which 7 00:00:32,000 --> 00:00:35,239 Speaker 1: have been in existence for gee, they go back to 8 00:00:36,880 --> 00:00:41,240 Speaker 1: it's unusual to find a sentiment survey with the same 9 00:00:41,680 --> 00:00:46,640 Speaker 1: methodology asking questions of individual investors. Going back that far, 10 00:00:47,159 --> 00:00:51,160 Speaker 1: we speak about the Weekly Sentiment Survey, which I find 11 00:00:51,200 --> 00:00:54,680 Speaker 1: a little noisy, but it extremes it certainly can be useful, 12 00:00:55,280 --> 00:00:59,720 Speaker 1: and the A A II Ascid Allocation Survey, which I 13 00:00:59,760 --> 00:01:04,119 Speaker 1: find to be tremendously useful. It has pretty much marked 14 00:01:04,160 --> 00:01:10,800 Speaker 1: the bottom of every major UH market correction since UM 15 00:01:10,840 --> 00:01:14,440 Speaker 1: as well as marked the top at at major highs. 16 00:01:14,480 --> 00:01:16,400 Speaker 1: And and it was one of the things that were 17 00:01:16,480 --> 00:01:20,640 Speaker 1: screaming up and down late early two thousand that hey 18 00:01:20,720 --> 00:01:26,360 Speaker 1: market have gotten U way too way too uh frothy, 19 00:01:26,400 --> 00:01:30,480 Speaker 1: and that investors are wildly overweight equities relative to their 20 00:01:30,520 --> 00:01:35,280 Speaker 1: historic averages. UH. He's an interesting character. He he does 21 00:01:35,640 --> 00:01:39,800 Speaker 1: a number of fascinating things for a AII. If you're 22 00:01:40,000 --> 00:01:44,120 Speaker 1: interested in what individual investors are doing, thinking, saying, and 23 00:01:44,160 --> 00:01:49,160 Speaker 1: how they're allocating their portfolios, I think you'll enjoy this podcast. So, 24 00:01:49,240 --> 00:01:53,720 Speaker 1: with no further ado, my interview with a AI eyes 25 00:01:54,240 --> 00:02:01,280 Speaker 1: Charles Rotblood. This is Masters in Business with Barry Ridholds 26 00:02:01,480 --> 00:02:06,480 Speaker 1: on Bloomberg Radio. My special guest this week is Charles Rotblood. 27 00:02:06,800 --> 00:02:10,560 Speaker 1: He is the vice president at the American Association of 28 00:02:10,639 --> 00:02:16,560 Speaker 1: Individual Investors. He's also the editor of the AII Journal UH. 29 00:02:16,600 --> 00:02:18,760 Speaker 1: He's a c f A, and he is the author 30 00:02:19,200 --> 00:02:23,240 Speaker 1: of Better Good Than Lucky, How Savvy Investors create a 31 00:02:23,320 --> 00:02:28,520 Speaker 1: fortune with the risk reward ratio. Charles Rotblood, Welcome to Bloomberg. 32 00:02:28,639 --> 00:02:32,640 Speaker 1: Thanks for having me so. I've been following your work 33 00:02:32,800 --> 00:02:36,280 Speaker 1: for a long time. I'm a big fan of of 34 00:02:37,320 --> 00:02:42,799 Speaker 1: some of the surveys that aii UH performs, Not so 35 00:02:42,880 --> 00:02:45,320 Speaker 1: much the day to day or weekly things, but the 36 00:02:45,400 --> 00:02:51,440 Speaker 1: longer term asset allocation number I find absolutely a compelling UH. 37 00:02:51,480 --> 00:02:53,200 Speaker 1: They say you don't ring a bell, but there are 38 00:02:53,240 --> 00:02:56,799 Speaker 1: times when that UM survey rings a bell. But before 39 00:02:56,840 --> 00:03:00,800 Speaker 1: we get into the nitty gritty of exactly the surveys 40 00:03:00,840 --> 00:03:04,400 Speaker 1: and other things you do. I told my wife I 41 00:03:04,480 --> 00:03:08,280 Speaker 1: was interviewing you and I described your title and she goes, 42 00:03:08,520 --> 00:03:12,080 Speaker 1: she asked me, um, well, what does he actually do? 43 00:03:12,200 --> 00:03:14,359 Speaker 1: When I go, I'll ask him. So when people say 44 00:03:14,360 --> 00:03:16,560 Speaker 1: to you, what do you do for a living, how 45 00:03:16,600 --> 00:03:18,680 Speaker 1: do you answer that? Well? I start off by just 46 00:03:18,720 --> 00:03:21,440 Speaker 1: saying a magazine editor, and that of course lets you 47 00:03:21,440 --> 00:03:24,440 Speaker 1: well what magazine and who publishes that? So kind of 48 00:03:24,440 --> 00:03:27,440 Speaker 1: give a long answer. But main job as I am 49 00:03:27,440 --> 00:03:31,960 Speaker 1: the editor of the AI Journal, which really compels really 50 00:03:32,200 --> 00:03:35,640 Speaker 1: really it's a matter of providing information about how do 51 00:03:35,680 --> 00:03:38,120 Speaker 1: you invest better? Uh So we do a lot stuff 52 00:03:38,120 --> 00:03:39,720 Speaker 1: in the house. I reach out to a lot of 53 00:03:39,760 --> 00:03:42,520 Speaker 1: smart people on Wall Street. But in addition to that, 54 00:03:42,560 --> 00:03:44,920 Speaker 1: we're focused on investor education, and part of the way 55 00:03:45,000 --> 00:03:49,680 Speaker 1: we do that is we provide different model portfolios. We 56 00:03:49,760 --> 00:03:53,119 Speaker 1: have a Stock Superstars Report which invests in different types 57 00:03:53,160 --> 00:03:55,680 Speaker 1: of strategy, so we're diversifying by strategy, growth value and 58 00:03:55,680 --> 00:03:59,880 Speaker 1: not only by industry a dividend investing portfolio. We're also 59 00:03:59,880 --> 00:04:02,920 Speaker 1: no of our microcap portfolio, which is run by our chairman, 60 00:04:03,280 --> 00:04:07,560 Speaker 1: Jim Cluton at Investor Microcap Stock. So part editorial, part 61 00:04:07,800 --> 00:04:11,120 Speaker 1: portfolio management, and also just a lot of speaking to 62 00:04:11,200 --> 00:04:14,320 Speaker 1: people and and for people who may not be familiar 63 00:04:14,360 --> 00:04:17,320 Speaker 1: with A I I. You're a nonprofit, you have a 64 00:04:17,400 --> 00:04:20,520 Speaker 1: hundred and seventy thousand members. Is that about right? That's right? 65 00:04:20,880 --> 00:04:25,039 Speaker 1: And essentially you guys have been around for over thirty years. 66 00:04:25,080 --> 00:04:27,560 Speaker 1: Is that about right? Yeah, we actually started in nineteen seventies. 67 00:04:27,800 --> 00:04:31,800 Speaker 1: We are actually started by Jim Clunen, who's who is 68 00:04:31,839 --> 00:04:34,320 Speaker 1: a professor de Paul and he's still still at the office. 69 00:04:34,320 --> 00:04:39,440 Speaker 1: Saw him on Monday. So now we know what AIII 70 00:04:39,560 --> 00:04:42,480 Speaker 1: is and we know it does um. I think you 71 00:04:42,520 --> 00:04:48,440 Speaker 1: guys are actually one of the largest successful subscriber newsletters 72 00:04:48,480 --> 00:04:51,880 Speaker 1: that really doesn't specialize in making forecasts. Is that a 73 00:04:51,880 --> 00:04:54,680 Speaker 1: fair statement? Yeah, it is. We don't. We do not 74 00:04:54,760 --> 00:04:57,760 Speaker 1: make any market forecasts. We actually think people overall are 75 00:04:57,800 --> 00:05:01,440 Speaker 1: better offically just didn't make any forecasts because the tendencies 76 00:05:01,440 --> 00:05:03,520 Speaker 1: to have this confidence. So I'm saying this with isis 77 00:05:03,560 --> 00:05:06,359 Speaker 1: I'm saying this with China. You don't worried about Janet Yellen. 78 00:05:06,440 --> 00:05:09,680 Speaker 1: And the reality is it doesn't matter what the market's 79 00:05:09,680 --> 00:05:12,920 Speaker 1: gonna do next week. It really matters when you're ninety, 80 00:05:13,080 --> 00:05:14,919 Speaker 1: do you still have cash in your account that you 81 00:05:14,920 --> 00:05:17,080 Speaker 1: can live in, and it's very hard for people to 82 00:05:17,160 --> 00:05:20,520 Speaker 1: lose sight of that because that doesn't necessarily grab headlines. 83 00:05:20,640 --> 00:05:23,240 Speaker 1: But as an individual investor, your goal is to really 84 00:05:23,240 --> 00:05:25,880 Speaker 1: get to your last day and still have still have 85 00:05:25,960 --> 00:05:28,800 Speaker 1: at least a dollar in your bank account. And let's 86 00:05:28,800 --> 00:05:34,440 Speaker 1: talk about your membership. Who who's a typical AII member, Well, 87 00:05:34,480 --> 00:05:38,800 Speaker 1: we care individual investors are. Average member is in the sixties, affluent, 88 00:05:38,960 --> 00:05:42,240 Speaker 1: college educated, and that's really demographic. If you talk to 89 00:05:42,240 --> 00:05:45,640 Speaker 1: a morning Star about their consumer division, look at various 90 00:05:45,640 --> 00:05:48,719 Speaker 1: investment newsletters, it's it's all pretty much the same demographic. 91 00:05:48,760 --> 00:05:50,440 Speaker 1: And I would love to get people in their twenties 92 00:05:50,440 --> 00:05:53,000 Speaker 1: and thirties and involved because we could help them so 93 00:05:53,080 --> 00:05:56,000 Speaker 1: much at such a young age. But in general, even 94 00:05:56,000 --> 00:05:58,400 Speaker 1: when I said invest hoals in Zack previously, it always 95 00:05:58,440 --> 00:06:01,240 Speaker 1: tended to be older men and who could clean, who 96 00:06:01,320 --> 00:06:04,160 Speaker 1: actually had built wealth over their life for their careers. 97 00:06:04,960 --> 00:06:07,479 Speaker 1: That tends to be the key demographic for really any 98 00:06:07,560 --> 00:06:11,400 Speaker 1: individual investor type of newsletter or service. Well, if you 99 00:06:11,440 --> 00:06:14,480 Speaker 1: want more millennials, you have to make your acronyms sound 100 00:06:14,520 --> 00:06:17,599 Speaker 1: less like a r P. I think they see a 101 00:06:17,720 --> 00:06:19,600 Speaker 1: A and they don't even get to the I I fart. 102 00:06:19,680 --> 00:06:23,440 Speaker 1: They just see that and uh and run. You mentioned 103 00:06:23,520 --> 00:06:27,360 Speaker 1: morning Star. Who do you guys consider your your competitors. 104 00:06:27,360 --> 00:06:31,160 Speaker 1: Who's out there, if not an identical space, who's who's 105 00:06:31,160 --> 00:06:33,960 Speaker 1: in a similar space to a AI. Yeah, there really 106 00:06:34,040 --> 00:06:36,200 Speaker 1: isn't one. I mean morning Star on us do overlap. 107 00:06:36,240 --> 00:06:39,000 Speaker 1: We have some competitive products, but then we have a 108 00:06:39,000 --> 00:06:42,200 Speaker 1: lot of people from the organizations. I think Christine Ben's 109 00:06:42,240 --> 00:06:44,719 Speaker 1: talks to more of our members than I do. Uh. 110 00:06:44,760 --> 00:06:47,159 Speaker 1: But you know, better investings out there they do education, 111 00:06:47,360 --> 00:06:50,800 Speaker 1: though they're more focused on investment clubs UM and they 112 00:06:50,800 --> 00:06:53,480 Speaker 1: have their own stock picking system. We're really the only 113 00:06:53,600 --> 00:06:58,760 Speaker 1: organization that's really focused on comprehensive investment education out there, 114 00:06:58,800 --> 00:07:02,360 Speaker 1: at least that I'm aware of. And you know, UM. 115 00:07:02,520 --> 00:07:05,800 Speaker 1: I interviewed Dr Robert Johnson, who was at the c 116 00:07:05,960 --> 00:07:09,520 Speaker 1: FA Institute and is now president of the American College 117 00:07:09,520 --> 00:07:14,440 Speaker 1: of Finance, and he's another person who advocates for investor finance. 118 00:07:15,240 --> 00:07:20,560 Speaker 1: But I'm starting to wonder how successful investor education can be. 119 00:07:20,640 --> 00:07:23,680 Speaker 1: It seems like people make the same mistakes over and 120 00:07:23,720 --> 00:07:27,520 Speaker 1: over and over. Can we ever really reach a critical 121 00:07:27,560 --> 00:07:30,720 Speaker 1: mass of people? Uh? And and prevent them from shooting 122 00:07:30,720 --> 00:07:33,400 Speaker 1: themselves in the foot. You know, I'd like to do that. 123 00:07:33,480 --> 00:07:36,080 Speaker 1: I think it's always gonna be hard because people are 124 00:07:36,120 --> 00:07:39,320 Speaker 1: always being torn in different directions. There's always gonna be services. 125 00:07:39,800 --> 00:07:41,640 Speaker 1: Do this now that make money, do that now they 126 00:07:41,720 --> 00:07:44,840 Speaker 1: make money. I'm in just a pure emotions when I speak. 127 00:07:44,880 --> 00:07:47,360 Speaker 1: One of the very first slides I show actually has 128 00:07:47,360 --> 00:07:50,440 Speaker 1: a quote from Charlie Ellis who said, as in Driving, 129 00:07:50,440 --> 00:07:53,520 Speaker 1: the secret, the secret to success is avoiding the big mistakes. 130 00:07:53,520 --> 00:07:55,280 Speaker 1: And I tell people, if you want to make a 131 00:07:55,280 --> 00:07:57,760 Speaker 1: lot of money in the markets, just don't screw up. 132 00:07:57,800 --> 00:08:00,720 Speaker 1: And if you avoid those behavioral errors that cause you 133 00:08:00,760 --> 00:08:03,080 Speaker 1: to make a big mistake, that's gonna put you a 134 00:08:03,160 --> 00:08:06,040 Speaker 1: light years aheavy game. But it's easier said than done. 135 00:08:06,200 --> 00:08:08,240 Speaker 1: So in the last minute, we have in this segment, 136 00:08:08,560 --> 00:08:12,400 Speaker 1: what is one of the biggest errors that investors make? 137 00:08:12,720 --> 00:08:15,200 Speaker 1: You know, I think it's really panicking and selling at 138 00:08:15,200 --> 00:08:18,120 Speaker 1: the wrong time, Panicking when there's a bear market, panicking 139 00:08:18,160 --> 00:08:20,480 Speaker 1: when it's a market correction. Because when people do it, 140 00:08:20,960 --> 00:08:22,680 Speaker 1: they just tend to stay out with the market too 141 00:08:22,680 --> 00:08:25,360 Speaker 1: long and they basically lock in losses and miss out 142 00:08:25,440 --> 00:08:28,680 Speaker 1: on the chance to recoup those losses. I'm Barry Ridhults. 143 00:08:28,760 --> 00:08:32,120 Speaker 1: You're listening to Masters in Business on Bloomberg Radio. My 144 00:08:32,200 --> 00:08:36,080 Speaker 1: special guest today is Charles Rotblood. He is vice president 145 00:08:36,200 --> 00:08:40,719 Speaker 1: and editor of the American Association of Individual Investors as 146 00:08:40,760 --> 00:08:44,320 Speaker 1: well as the a ai I Journal. I wanted to 147 00:08:44,360 --> 00:08:47,280 Speaker 1: talk a little more about some of the sentiment measures 148 00:08:47,320 --> 00:08:52,360 Speaker 1: that ai I does. Probably the most famous one is 149 00:08:52,400 --> 00:08:56,040 Speaker 1: the weekly sentiment measure. Tell us about that? Sure? So 150 00:08:56,080 --> 00:08:58,160 Speaker 1: we started this in eighty seven and we ask our 151 00:08:58,200 --> 00:09:01,439 Speaker 1: members a very simple question. Over the next six months, 152 00:09:01,480 --> 00:09:05,840 Speaker 1: I feel the market will be up, bullish, unchanged, neutral, down, 153 00:09:05,920 --> 00:09:08,880 Speaker 1: bearish UH. And we've tracked this weekly and we've seen 154 00:09:09,160 --> 00:09:12,720 Speaker 1: since eighty seven seven, and we've seen over time, when 155 00:09:12,880 --> 00:09:15,720 Speaker 1: you know, near peaks, bull sentent hits very high levels. 156 00:09:16,320 --> 00:09:20,360 Speaker 1: During bear markets hits very low levels. March five, two 157 00:09:20,400 --> 00:09:23,320 Speaker 1: thousand nine, right at the very bottom of the bear market, 158 00:09:23,679 --> 00:09:27,400 Speaker 1: bullish sentiment was below UH. And what's interesting about is 159 00:09:27,400 --> 00:09:30,079 Speaker 1: everyone focuses on a weekly changes, but it's really when 160 00:09:30,160 --> 00:09:33,560 Speaker 1: it's way off kilter, when it's just way beyond the averages, 161 00:09:33,600 --> 00:09:36,600 Speaker 1: that's when you have to pay attention, particularly bull sentiments. 162 00:09:36,800 --> 00:09:40,160 Speaker 1: When I've looked at it, eliminated all hindsight, when you 163 00:09:40,160 --> 00:09:44,040 Speaker 1: see bull sement unusually low optimistic levels, and you would 164 00:09:44,080 --> 00:09:47,079 Speaker 1: say below is how often does it hit that? Then 165 00:09:47,240 --> 00:09:49,840 Speaker 1: not very often, not very many times in the history 166 00:09:49,880 --> 00:09:53,160 Speaker 1: of the survey. So so the really you're you're looking 167 00:09:53,160 --> 00:09:57,439 Speaker 1: to more or less that's interesting, the noisy week to 168 00:09:57,520 --> 00:10:02,080 Speaker 1: week stuff, But where really is in an vestable decision 169 00:10:02,120 --> 00:10:04,520 Speaker 1: is when it reaches the extreme. Yeah, And the other 170 00:10:04,559 --> 00:10:06,480 Speaker 1: thing that's interesting, and I'm curious to see what's gonna 171 00:10:06,480 --> 00:10:07,960 Speaker 1: happen now because we've seen it a lot of the 172 00:10:08,000 --> 00:10:11,000 Speaker 1: last twelve months. But when neutral sentiments a way above 173 00:10:11,080 --> 00:10:14,800 Speaker 1: its average that's also been correlated with rising markets. Has 174 00:10:14,840 --> 00:10:18,160 Speaker 1: that happened previously. It's happened previously, but it's mostly prior 175 00:10:18,200 --> 00:10:20,960 Speaker 1: to two thousand and so. Now over the last year, 176 00:10:20,960 --> 00:10:23,680 Speaker 1: we've had several readings with it being unusually high, and 177 00:10:23,800 --> 00:10:25,240 Speaker 1: kind of will let I want to let things play 178 00:10:25,280 --> 00:10:28,040 Speaker 1: out to say, do we now see this correlation pop 179 00:10:28,120 --> 00:10:31,199 Speaker 1: up again? It's not causal, but there's certainly a correlated 180 00:10:31,240 --> 00:10:36,160 Speaker 1: link between sentiment being very off and the market's changing direction. 181 00:10:37,760 --> 00:10:41,320 Speaker 1: That's that's quite interesting. So that's consistent with what I 182 00:10:41,440 --> 00:10:45,240 Speaker 1: know about um sentiment. You really want to take a 183 00:10:45,480 --> 00:10:49,200 Speaker 1: take a notice when it reaches um, when it reaches 184 00:10:49,200 --> 00:10:53,160 Speaker 1: an extreme. So that raises the question of of when 185 00:10:53,200 --> 00:10:56,880 Speaker 1: we have a whole lot of bullishness um or very 186 00:10:56,960 --> 00:11:03,559 Speaker 1: little bullishness. Are these sort of booms and bus bubbles 187 00:11:03,600 --> 00:11:07,120 Speaker 1: and and collapses? Is this the inevitable fate of markets? 188 00:11:07,160 --> 00:11:11,000 Speaker 1: This is this just the way human beings behave? Yeah? Unfortunately, 189 00:11:11,000 --> 00:11:13,079 Speaker 1: I think so. We just we tend to be greedy 190 00:11:13,080 --> 00:11:17,120 Speaker 1: by nature, we tend to be risk adverse, and everyone thinks, well, 191 00:11:17,240 --> 00:11:19,120 Speaker 1: risk of version means I'm afraid to lose money, but 192 00:11:19,160 --> 00:11:21,920 Speaker 1: it also means you're afraid of not making money when 193 00:11:21,920 --> 00:11:24,240 Speaker 1: you see everybody else making money. So read is just 194 00:11:24,280 --> 00:11:26,600 Speaker 1: the inverse a panic? Yeah, absolutely, And you know it's 195 00:11:26,600 --> 00:11:29,120 Speaker 1: just human nature. And we have very short histories. We 196 00:11:29,200 --> 00:11:32,440 Speaker 1: have volumes of market history. Anyone can pick up security 197 00:11:32,440 --> 00:11:35,000 Speaker 1: analysis and read about what happened leading up to the 198 00:11:35,000 --> 00:11:38,760 Speaker 1: Great Depression. But you know next, lots of exuberance, lots 199 00:11:38,760 --> 00:11:42,320 Speaker 1: of lots of frothy sentiment, and people just no longer 200 00:11:42,320 --> 00:11:44,959 Speaker 1: paid attention to the traditional metrics. Yeah, you know, I 201 00:11:44,960 --> 00:11:47,880 Speaker 1: think if you changed probably seven words in that whole book, 202 00:11:48,200 --> 00:11:50,319 Speaker 1: reprinting a two thousand you would have thought it was 203 00:11:50,360 --> 00:11:52,920 Speaker 1: about the tech bubble. It's funny. Funny you say that. 204 00:11:52,960 --> 00:11:57,040 Speaker 1: There's a book by Richard Wycoth written in nine and 205 00:11:57,120 --> 00:12:01,120 Speaker 1: it's called called How I Trade Stocks and Ones, And 206 00:12:01,480 --> 00:12:07,360 Speaker 1: the stuff he talks about are telegraph and telecom, railroads, 207 00:12:07,400 --> 00:12:10,160 Speaker 1: like a handful of major industries, And you could swap 208 00:12:10,200 --> 00:12:14,240 Speaker 1: out the names of the industries you couldn't tell the 209 00:12:14,280 --> 00:12:17,000 Speaker 1: difference as if it was written yesterday. No one's talking 210 00:12:17,040 --> 00:12:20,840 Speaker 1: about telegraph. But if you swap telephone and telegraph for Internet, 211 00:12:21,200 --> 00:12:22,960 Speaker 1: you would not be able to tell the difference. It's 212 00:12:23,000 --> 00:12:27,439 Speaker 1: the exact same narrative. It's quite fascinating. Um So, so 213 00:12:27,559 --> 00:12:31,200 Speaker 1: the next question, the related question to this is given 214 00:12:31,280 --> 00:12:34,800 Speaker 1: that these booms and bus are inevitable, given that we're 215 00:12:34,840 --> 00:12:38,160 Speaker 1: always gonna have bubbles, we're always gonna have crashes, how 216 00:12:38,200 --> 00:12:40,959 Speaker 1: should investors deal with their own emotions? How do they 217 00:12:41,040 --> 00:12:44,000 Speaker 1: deal with fear and greed? You know? I think that's 218 00:12:44,000 --> 00:12:46,840 Speaker 1: where it ties into weight loss, where they talk about triggers, 219 00:12:46,880 --> 00:12:48,800 Speaker 1: something that prompts you to eat, and I think people 220 00:12:48,880 --> 00:12:51,040 Speaker 1: need to be aware what promps you to trade and 221 00:12:51,080 --> 00:12:54,839 Speaker 1: setting up barriers. I I personally advocate for rebalancing because 222 00:12:54,840 --> 00:12:56,960 Speaker 1: I think when you are scared or you're feeling greedy, 223 00:12:57,040 --> 00:13:00,199 Speaker 1: it gives you a positive emotional outlet take in your 224 00:13:00,200 --> 00:13:03,560 Speaker 1: portfolio back to your targeted allocation. So, in other words, 225 00:13:03,559 --> 00:13:07,680 Speaker 1: the market has gotten she'll act, it's down where it was, 226 00:13:08,200 --> 00:13:10,800 Speaker 1: and your portfolio is supposed to be making up round 227 00:13:10,880 --> 00:13:17,319 Speaker 1: numbers US equities, developed x US and ten percent emerging 228 00:13:17,440 --> 00:13:20,280 Speaker 1: market and all of those have moved off of those 229 00:13:20,800 --> 00:13:24,960 Speaker 1: preset measures. By rebalancing, you mean you're gonna sell a 230 00:13:24,960 --> 00:13:27,760 Speaker 1: little bit of everything else that's run up and move 231 00:13:27,880 --> 00:13:33,960 Speaker 1: these allocations to their previous levels. So if you're supposed 232 00:13:33,960 --> 00:13:37,360 Speaker 1: to be US and now it's twenty seven, you're gonna 233 00:13:37,360 --> 00:13:39,600 Speaker 1: move it back to thirty. Yeah, And the beauty of 234 00:13:39,600 --> 00:13:42,000 Speaker 1: it is two things. A you're buying low selling, high 235 00:13:42,160 --> 00:13:45,440 Speaker 1: proven strategy, but you're also giving yourself back that sense 236 00:13:45,480 --> 00:13:48,560 Speaker 1: of control where okay, this is going on, and here's 237 00:13:48,600 --> 00:13:50,520 Speaker 1: something I can actually do and I know why I'm 238 00:13:50,559 --> 00:13:53,720 Speaker 1: doing it, and that alone, from emotional standpoint, I think 239 00:13:53,760 --> 00:13:56,160 Speaker 1: can help people a lot. It's certainly not the only way, 240 00:13:56,640 --> 00:13:59,600 Speaker 1: but I like it. From a behavioral standpoints quite quite 241 00:13:59,600 --> 00:14:02,959 Speaker 1: interesting thing. Um, anytime people can do something that doesn't 242 00:14:02,960 --> 00:14:05,719 Speaker 1: shoot themselves in the foot, especially when they're dealing with 243 00:14:05,760 --> 00:14:09,280 Speaker 1: their own emotions. Uh, is a really really good thing. 244 00:14:09,800 --> 00:14:12,800 Speaker 1: Let's let's talk a little bit about valuations. Are our 245 00:14:12,960 --> 00:14:16,840 Speaker 1: US markets expensive, cheap or fairly valued? You know, I 246 00:14:16,880 --> 00:14:19,840 Speaker 1: think they're fairly valued when you look at it. Obviously, 247 00:14:19,840 --> 00:14:22,440 Speaker 1: the big question is do we get earnings and revenues growth? 248 00:14:22,520 --> 00:14:25,520 Speaker 1: And that that's a big question. Uh. If we don't 249 00:14:25,560 --> 00:14:28,240 Speaker 1: get earnings, we don't get revenue started up, then obviously 250 00:14:28,280 --> 00:14:30,800 Speaker 1: we can make an argument that stocks are of our valued. 251 00:14:31,320 --> 00:14:34,920 Speaker 1: But I think right now they're probably fairly valued. Um. 252 00:14:35,040 --> 00:14:36,920 Speaker 1: And you know, some people can point to CAPE saying, well, 253 00:14:36,960 --> 00:14:38,920 Speaker 1: that's out of whack, but but that's been out of 254 00:14:38,960 --> 00:14:41,520 Speaker 1: whack for a long time. Yeah, we actually decades out 255 00:14:41,560 --> 00:14:43,800 Speaker 1: of whack. Yeah, we actually are giving an investing portflow. 256 00:14:43,800 --> 00:14:45,920 Speaker 1: We actually just the numbers and thought, okay, what if 257 00:14:45,920 --> 00:14:49,120 Speaker 1: we start out when races first started being raised. Uh back, 258 00:14:49,160 --> 00:14:52,040 Speaker 1: I guess twenty years ago. I started when started peaked, 259 00:14:52,040 --> 00:14:55,160 Speaker 1: they started coming back down from two, and we looked 260 00:14:55,160 --> 00:14:57,360 Speaker 1: at the CAPE from there and based on that measure, 261 00:14:57,400 --> 00:15:00,000 Speaker 1: it's about average. So if you figure, okay, we're an 262 00:15:00,000 --> 00:15:03,400 Speaker 1: slow interest rate environment, it makes sense if you really 263 00:15:03,400 --> 00:15:06,400 Speaker 1: are convinced the Fed's gonna raise rates and every four 264 00:15:06,480 --> 00:15:09,320 Speaker 1: days aggressively, right, and every forecast about that's been wrong 265 00:15:09,360 --> 00:15:12,040 Speaker 1: for six years running. Now. Uh, you know, it's it's 266 00:15:12,040 --> 00:15:15,440 Speaker 1: hard to argue that stocks are expensive on that measure. 267 00:15:15,520 --> 00:15:18,200 Speaker 1: What do you think is a good measure evaluation for 268 00:15:18,680 --> 00:15:22,040 Speaker 1: the average individual investor? Yeah, I think on an average 269 00:15:22,080 --> 00:15:24,400 Speaker 1: level looking at stocks, UM, I like price the book. 270 00:15:24,440 --> 00:15:27,000 Speaker 1: I think price earnings a price of sales from the 271 00:15:27,080 --> 00:15:30,200 Speaker 1: market overall. Uh, the pe is just good because it's 272 00:15:30,200 --> 00:15:32,560 Speaker 1: so easy to find and it's just out there. I'm 273 00:15:32,680 --> 00:15:35,160 Speaker 1: very rid helps you're listening to Masters in Business on 274 00:15:35,200 --> 00:15:38,200 Speaker 1: Bloomberg Radio. My guest this week is Charles Rotblood. He 275 00:15:38,280 --> 00:15:41,000 Speaker 1: is a vice president at the A A I I 276 00:15:41,960 --> 00:15:47,560 Speaker 1: out of Chicago, a nonprofit association of individual investors. I 277 00:15:47,640 --> 00:15:52,760 Speaker 1: mentioned earlier the A A II Acid Allocation Survey, which 278 00:15:52,800 --> 00:15:57,680 Speaker 1: I've been a big fan of, mostly because it only 279 00:15:57,800 --> 00:16:03,640 Speaker 1: makes really significant CAN readings on rare occasions. So first 280 00:16:03,840 --> 00:16:07,560 Speaker 1: let's talk about the survey itself. Tell us about the survey. 281 00:16:07,600 --> 00:16:10,120 Speaker 1: What do you ask people and how often are you 282 00:16:10,160 --> 00:16:12,400 Speaker 1: asking it? Can we do the survey monthly and we 283 00:16:12,480 --> 00:16:16,480 Speaker 1: ask members how much your alacane, the stocks, stock funds, bonds, 284 00:16:16,640 --> 00:16:20,880 Speaker 1: bond funds, and cash. We've done it since seven. We've 285 00:16:20,920 --> 00:16:23,240 Speaker 1: occasionally had people asked, we'll want to include gold, why 286 00:16:23,240 --> 00:16:26,720 Speaker 1: don't you add real estate commodities? Yeah, and our reason is, well, 287 00:16:26,760 --> 00:16:29,400 Speaker 1: we have this history that's been pretty stable that we 288 00:16:29,440 --> 00:16:32,560 Speaker 1: can now compare it against, so to update it, we'd 289 00:16:32,560 --> 00:16:36,800 Speaker 1: lose all that long term records. Yeah, what's the average 290 00:16:36,960 --> 00:16:41,120 Speaker 1: long term history? What is the typical equity exposure stocks 291 00:16:41,120 --> 00:16:46,080 Speaker 1: and stock funds that you get from UM your AII members. 292 00:16:46,200 --> 00:16:50,760 Speaker 1: It's been so about six and I've noticed that there 293 00:16:50,760 --> 00:16:57,720 Speaker 1: are times where it's significantly underweight as well as significantly overweight, 294 00:16:58,200 --> 00:17:02,440 Speaker 1: But it only reaches these streams on rare occasions. In fact, 295 00:17:02,920 --> 00:17:06,000 Speaker 1: you could go back to it was really at a 296 00:17:06,160 --> 00:17:10,879 Speaker 1: very very low level, as overboard as I've ever seen 297 00:17:10,920 --> 00:17:14,280 Speaker 1: it in in later oh two it was back to 298 00:17:14,320 --> 00:17:17,960 Speaker 1: those levels early ninety levels, and then again in O 299 00:17:18,160 --> 00:17:21,840 Speaker 1: nine was the lowest I've ever seen it UM. So 300 00:17:21,880 --> 00:17:24,960 Speaker 1: that's what five four or five signals over over thirty 301 00:17:25,040 --> 00:17:30,440 Speaker 1: years is. This is essentially the intention of the allocations survey. 302 00:17:30,560 --> 00:17:33,359 Speaker 1: Very rarely does it reach those extremes. Yeah, Well, we 303 00:17:33,359 --> 00:17:35,600 Speaker 1: serve our members, and we started just because no one 304 00:17:35,600 --> 00:17:37,760 Speaker 1: else was tracking it? How are you allocating it? So 305 00:17:37,880 --> 00:17:41,520 Speaker 1: we look at more as information, but should certainly coincides 306 00:17:41,560 --> 00:17:43,840 Speaker 1: where he sees the market peaks in these market bottoms 307 00:17:44,280 --> 00:17:46,800 Speaker 1: where people adjust their portfolios, and part of it's just 308 00:17:46,880 --> 00:17:50,400 Speaker 1: portfolios dropping, but part of it, even though we encourage 309 00:17:50,400 --> 00:17:52,159 Speaker 1: our members to be long term, they get to the 310 00:17:52,200 --> 00:17:55,399 Speaker 1: point where fear takes over, our greed takes over, and 311 00:17:55,440 --> 00:17:59,159 Speaker 1: their portfolio goes to extreme levels. So how did the 312 00:17:59,200 --> 00:18:01,959 Speaker 1: survey come ab out? Was it simply, Hey, no one 313 00:18:02,000 --> 00:18:04,760 Speaker 1: else is doing this, let's just start asking our our 314 00:18:04,800 --> 00:18:08,040 Speaker 1: members how they're allocated exactly. It was really a case 315 00:18:08,080 --> 00:18:11,040 Speaker 1: where we just didn't feel like anybody was giving voice 316 00:18:11,040 --> 00:18:14,040 Speaker 1: to individual investors. And that's what really started the sentiment 317 00:18:14,080 --> 00:18:16,919 Speaker 1: survey and the ass allocation survey. Let's give our members 318 00:18:16,920 --> 00:18:19,960 Speaker 1: a voice. Let's actually figure out what they're doing and 319 00:18:20,040 --> 00:18:22,680 Speaker 1: let them explain to everybody else this is what I'm 320 00:18:22,680 --> 00:18:25,679 Speaker 1: actually doing, versus having people, you know, guests as to 321 00:18:25,960 --> 00:18:29,760 Speaker 1: how the individual investors reacting. So you know, we've only 322 00:18:29,800 --> 00:18:34,640 Speaker 1: seen four really extreme um overboord er oversold signals going 323 00:18:34,680 --> 00:18:37,960 Speaker 1: back to you can even say was a was a 324 00:18:38,040 --> 00:18:42,880 Speaker 1: fairly over oversold signals. So let's call it five. Where 325 00:18:42,920 --> 00:18:46,719 Speaker 1: where is the allocation model today? You know, it's pretty 326 00:18:46,760 --> 00:18:49,320 Speaker 1: close to average. Stocks have been running a little bit 327 00:18:49,400 --> 00:18:52,200 Speaker 1: of average, but they're still in a low sixties. Uh. 328 00:18:52,240 --> 00:18:55,080 Speaker 1: And the one thing I hear consistently from our members 329 00:18:55,800 --> 00:18:58,119 Speaker 1: as I can't get any interests, I can't get any yield. 330 00:18:58,600 --> 00:19:00,440 Speaker 1: A lot of our members because they were hire res 331 00:19:00,480 --> 00:19:02,960 Speaker 1: or their near retirement, they're thinking about I need cash, 332 00:19:03,040 --> 00:19:04,840 Speaker 1: I need want to earn something in my cash. So 333 00:19:05,320 --> 00:19:07,159 Speaker 1: I do think there's a lot of investors who are 334 00:19:07,680 --> 00:19:10,479 Speaker 1: either holding cash are investing in stocks because they just 335 00:19:10,600 --> 00:19:13,440 Speaker 1: don't like bonds and they're frustrated with low interest rates 336 00:19:13,440 --> 00:19:17,080 Speaker 1: and they're fearful at some point rates will rise, even 337 00:19:17,080 --> 00:19:20,119 Speaker 1: though that fair has been around for a while. Now, Well, 338 00:19:20,320 --> 00:19:23,280 Speaker 1: I have to think that eventually rates are gonna rise, 339 00:19:23,400 --> 00:19:25,720 Speaker 1: but you don't know when that eventually is going to be, 340 00:19:26,359 --> 00:19:29,600 Speaker 1: and you need the income. Now that that's why they've 341 00:19:29,640 --> 00:19:33,359 Speaker 1: invented bond ladders, so you can basically, as rates go up, 342 00:19:33,440 --> 00:19:37,040 Speaker 1: you sell the most recent year and and reinvested that. 343 00:19:37,040 --> 00:19:40,760 Speaker 1: That should be a fairly standard approach for most bond investors. 344 00:19:40,760 --> 00:19:42,800 Speaker 1: Shouldn't it be. Yeah, it should be. And even if 345 00:19:42,800 --> 00:19:45,240 Speaker 1: somebody doesn't want to own bond funds, they can buy 346 00:19:45,320 --> 00:19:48,600 Speaker 1: there's bullet shairs, which basically our bond ladder funds that 347 00:19:49,119 --> 00:19:51,520 Speaker 1: mature a certain dates. So there's certainly options are you 348 00:19:51,560 --> 00:19:54,400 Speaker 1: could even do it with CDs. Uh even I think 349 00:19:54,400 --> 00:19:55,879 Speaker 1: a lot of people just look at that low interest 350 00:19:55,960 --> 00:19:57,840 Speaker 1: rates and they have a hard time. They can good, 351 00:19:57,840 --> 00:20:00,159 Speaker 1: I'm gonna get one percent of my interest are one 352 00:20:00,160 --> 00:20:02,600 Speaker 1: and a half percent interest and it's hard conceptually to 353 00:20:02,640 --> 00:20:05,760 Speaker 1: figure that out. But they're not thinking, yeah, you're not 354 00:20:05,760 --> 00:20:08,480 Speaker 1: getting paid any interest, but you're also not going to 355 00:20:08,600 --> 00:20:13,360 Speaker 1: lose any money. So so let's talk about the divon investing. 356 00:20:13,400 --> 00:20:16,080 Speaker 1: As long as we're talking about field, you guys have 357 00:20:16,359 --> 00:20:18,720 Speaker 1: in the last minute we have you have the Dividend 358 00:20:18,840 --> 00:20:23,920 Speaker 1: Investing newsletter. I keep hearing from individuals that they're looking 359 00:20:23,960 --> 00:20:27,520 Speaker 1: at dividend stocks as a bond substitute. Are you are 360 00:20:27,520 --> 00:20:30,720 Speaker 1: you hearing anything like that? And what is the dividend 361 00:20:30,800 --> 00:20:34,040 Speaker 1: Investor letter? Like, Yeah, we do, but definitely here about that. 362 00:20:34,119 --> 00:20:37,160 Speaker 1: We hold twenty four dividend paying stocks. We focus on 363 00:20:37,320 --> 00:20:40,679 Speaker 1: growth and low evaluations, so I do think they can 364 00:20:40,720 --> 00:20:43,919 Speaker 1: supplement income. But I think investors need to view bonds 365 00:20:43,920 --> 00:20:45,800 Speaker 1: as this is what I want to use for safety, 366 00:20:46,160 --> 00:20:48,600 Speaker 1: to protect my short term assets, and maybe dip into 367 00:20:48,680 --> 00:20:51,359 Speaker 1: when I need to buy stocks on a dip, versus 368 00:20:52,359 --> 00:20:54,800 Speaker 1: as solely the sources of income. And I think dividends, 369 00:20:54,840 --> 00:20:57,840 Speaker 1: particularly for retired investor can help. But even for someone 370 00:20:58,080 --> 00:21:01,040 Speaker 1: away from retirement, you know, you're just basically juicing the 371 00:21:01,080 --> 00:21:03,359 Speaker 1: game because you get the increasing in your stock price 372 00:21:03,720 --> 00:21:05,480 Speaker 1: and then you're in cash on the side that you 373 00:21:05,520 --> 00:21:08,760 Speaker 1: can then reinvest in stocks and obviously get more dividends 374 00:21:08,920 --> 00:21:12,480 Speaker 1: from doing that reinvestment. I'm Barry Reholts. You're listening to 375 00:21:12,600 --> 00:21:15,879 Speaker 1: Masters in Business on Bloomberg Radio. My special guest this 376 00:21:15,920 --> 00:21:19,639 Speaker 1: week is Charles Rodblood. He is vice president at the 377 00:21:19,680 --> 00:21:23,919 Speaker 1: American Association of Individual Investors. He is also the author 378 00:21:24,000 --> 00:21:27,320 Speaker 1: of Better Good Than Lucky, How Savvy Investors can create 379 00:21:27,359 --> 00:21:31,400 Speaker 1: a fortune with the Risk Reward Ratio, as well as 380 00:21:31,720 --> 00:21:35,760 Speaker 1: editor of the a AII Journal. So we've been talking 381 00:21:35,760 --> 00:21:40,040 Speaker 1: a lot about sentiment and what it means for investing. 382 00:21:40,600 --> 00:21:43,080 Speaker 1: Let's let's get into a little more of the details 383 00:21:43,560 --> 00:21:48,800 Speaker 1: the segment. How important is sentiment analysis to the average 384 00:21:48,840 --> 00:21:52,640 Speaker 1: stock market investor? Yeah, I think it provides some colors 385 00:21:52,680 --> 00:21:55,040 Speaker 1: to what's going on. Um. I definitely think it can 386 00:21:55,080 --> 00:21:58,680 Speaker 1: be an alert to go look closer, particularly if you 387 00:21:58,720 --> 00:22:01,280 Speaker 1: see sentiment being way off, that should be a signed 388 00:22:01,400 --> 00:22:04,399 Speaker 1: what else is going on. I don't think sentiment initially 389 00:22:04,480 --> 00:22:07,760 Speaker 1: higher low drive stock prices in the other direction, but 390 00:22:07,840 --> 00:22:10,480 Speaker 1: it's usually assigned there's some other things going on. Maybe 391 00:22:10,520 --> 00:22:14,040 Speaker 1: evaluations are too high, maybe evaluations too low. Maybe there's 392 00:22:14,040 --> 00:22:16,639 Speaker 1: too much fear being priced into the market. Uh So 393 00:22:16,680 --> 00:22:18,520 Speaker 1: I think it's a good alert to take a step 394 00:22:18,560 --> 00:22:21,320 Speaker 1: back and start looking at the broader forests instead of 395 00:22:21,359 --> 00:22:25,120 Speaker 1: focusing on one tree and asking yourself, have things swung 396 00:22:25,280 --> 00:22:31,080 Speaker 1: too far? And what's causing them to swing too far? Interesting? Um? 397 00:22:31,160 --> 00:22:35,960 Speaker 1: And relevant to this. When do you think sentiment analysis 398 00:22:36,000 --> 00:22:39,760 Speaker 1: works best. Is it something that's just there in the 399 00:22:39,760 --> 00:22:43,159 Speaker 1: background for color, or is there time where it seems 400 00:22:43,200 --> 00:22:45,360 Speaker 1: to be more astute than others? You know, I think 401 00:22:45,359 --> 00:22:47,560 Speaker 1: it's very astute. Whenever you see the market getting very 402 00:22:47,600 --> 00:22:50,359 Speaker 1: expensive or very cheap um. And I think that's the 403 00:22:50,400 --> 00:22:52,440 Speaker 1: time where you can start getting a sense that maybe 404 00:22:52,440 --> 00:22:54,879 Speaker 1: people are going overboard. Uh. I mean we saw this 405 00:22:54,920 --> 00:22:57,080 Speaker 1: with housing when you get to two thousand seven, where 406 00:22:57,080 --> 00:23:00,520 Speaker 1: people were buying no interest loans, you know, over paying 407 00:23:00,520 --> 00:23:03,520 Speaker 1: on houses where everyone's saying, oh, housing can't lose um 408 00:23:03,560 --> 00:23:05,880 Speaker 1: and you start seeing things on magazine covers, it's usually 409 00:23:05,920 --> 00:23:08,360 Speaker 1: a sign that maybe there's too much greed being put 410 00:23:08,359 --> 00:23:11,600 Speaker 1: into the system. And anytime you hear filling the blank 411 00:23:11,760 --> 00:23:14,760 Speaker 1: can't lose, you know there's trouble comming. Absolutely so that 412 00:23:14,840 --> 00:23:19,640 Speaker 1: raises another question. How significant is investor behavior to their 413 00:23:19,640 --> 00:23:23,880 Speaker 1: own ability to generate decent returns. I think it's absolutely critical. 414 00:23:24,040 --> 00:23:26,320 Speaker 1: There's a study I can't recall where it was done, 415 00:23:26,320 --> 00:23:29,120 Speaker 1: but they looked at professional traders and they actually gave 416 00:23:29,160 --> 00:23:32,720 Speaker 1: them cortisol the racer stress hormones, and what the researchers 417 00:23:32,760 --> 00:23:35,359 Speaker 1: figured out was that as the stress hormones were raised, 418 00:23:35,800 --> 00:23:38,960 Speaker 1: these traders who are professionals, became more and more risk adverse. 419 00:23:39,600 --> 00:23:42,560 Speaker 1: Uh So, I think there's definitely a biological components um 420 00:23:42,600 --> 00:23:45,520 Speaker 1: as Conoman and diverse Key found out Daniel Koneman and 421 00:23:45,600 --> 00:23:49,120 Speaker 1: Mr vers Key Bill Laureate Winners and Economics for their 422 00:23:49,119 --> 00:23:52,360 Speaker 1: psychology work. Exactly, they figured out that we're risk adverse 423 00:23:52,440 --> 00:23:55,040 Speaker 1: and we'll pretty much do everything we can to avoid 424 00:23:55,400 --> 00:23:57,960 Speaker 1: occurring losses. Are to limit the pain of losses were 425 00:23:58,000 --> 00:24:01,520 Speaker 1: more focus as humans on avoiding the pain of losses 426 00:24:01,520 --> 00:24:06,160 Speaker 1: than we are gain those gains we feel we feel uh, 427 00:24:06,280 --> 00:24:09,480 Speaker 1: the pleasure of gains half as intensely as we do 428 00:24:09,880 --> 00:24:13,320 Speaker 1: the pain of losses. A rule of thumb, yes, I 429 00:24:13,359 --> 00:24:18,240 Speaker 1: mean really, I find the stuff endlessly um fascinating. So 430 00:24:18,600 --> 00:24:22,680 Speaker 1: from a related perspective and and from your seat dealing 431 00:24:22,720 --> 00:24:25,639 Speaker 1: with a lot of different individual investors, what do you 432 00:24:25,720 --> 00:24:30,160 Speaker 1: think that the average American investor is overly concerned with? 433 00:24:30,480 --> 00:24:33,320 Speaker 1: I know you had mentioned ISIS and the election, but 434 00:24:33,440 --> 00:24:37,680 Speaker 1: those are kind of passing news events. What from a 435 00:24:37,880 --> 00:24:44,760 Speaker 1: thirty thousand foot view, are they consistently over um concerned with? Yeah? 436 00:24:44,760 --> 00:24:47,080 Speaker 1: I think in the day, it's what's front of front 437 00:24:47,080 --> 00:24:48,920 Speaker 1: of mine, what's going on right now? Why are they 438 00:24:49,000 --> 00:24:52,399 Speaker 1: sing at versus thinking long term? I think they just 439 00:24:52,520 --> 00:24:56,800 Speaker 1: succumbed too often to recency bias versus thinking I have 440 00:24:56,840 --> 00:24:58,879 Speaker 1: this portfolio and it needs to last for the end 441 00:24:58,880 --> 00:25:00,960 Speaker 1: of my life, and not even realizing that if you're 442 00:25:00,960 --> 00:25:04,040 Speaker 1: a ter at sixty nowadays, you can be looking at 443 00:25:04,119 --> 00:25:07,040 Speaker 1: thirty or forty years more of life and not thinking 444 00:25:07,040 --> 00:25:09,560 Speaker 1: in terms of those long periods. And it's hard to 445 00:25:09,600 --> 00:25:12,600 Speaker 1: do I think everyone's too focused on the very short term, 446 00:25:12,600 --> 00:25:16,120 Speaker 1: on the immediate headlines, and not thinking over the long 447 00:25:16,240 --> 00:25:19,480 Speaker 1: term and what has history suggested works over the long term. 448 00:25:19,520 --> 00:25:22,280 Speaker 1: I know I'm gonna mangle the statistic because I'm doing 449 00:25:22,280 --> 00:25:25,679 Speaker 1: it from memory, but I recall reading something along the 450 00:25:25,680 --> 00:25:29,639 Speaker 1: lines of if as of today, you make it to 451 00:25:29,760 --> 00:25:33,280 Speaker 1: age seventy five, you have a two and three chance 452 00:25:33,359 --> 00:25:36,320 Speaker 1: of making it to ninety or or something along those lines. 453 00:25:36,760 --> 00:25:39,760 Speaker 1: It's because when you look at the longevity the average lifespan, 454 00:25:40,560 --> 00:25:45,119 Speaker 1: it's relative to you know, how many people died in childbirth, 455 00:25:45,160 --> 00:25:47,760 Speaker 1: and there's a whole series of things that affect the 456 00:25:47,800 --> 00:25:51,120 Speaker 1: average lifespan. But if obviously you make it seventy five, 457 00:25:51,240 --> 00:25:54,520 Speaker 1: you've bypassed all those things, the odds of making it 458 00:25:54,560 --> 00:25:59,159 Speaker 1: to ninety just go up dramatically versus uh the average person, 459 00:25:59,560 --> 00:26:04,200 Speaker 1: which significantly impacts how much money you're gonna need across 460 00:26:04,280 --> 00:26:07,160 Speaker 1: the course of your retirement. Yeah. Absolutely, I mean there's 461 00:26:07,200 --> 00:26:09,720 Speaker 1: things that happened throughout life. People diarly because the diseases, 462 00:26:09,760 --> 00:26:13,399 Speaker 1: their accidents, what have you. And you're right, people get 463 00:26:13,440 --> 00:26:16,760 Speaker 1: to a certain age and then life inspectancies actually started increasing. 464 00:26:16,920 --> 00:26:20,400 Speaker 1: The average life inspectacies, because once you get to seventy five, 465 00:26:20,440 --> 00:26:22,240 Speaker 1: you have all those people that have lived to a 466 00:26:22,320 --> 00:26:25,879 Speaker 1: hundred or older pushing their number reports. So have you 467 00:26:25,880 --> 00:26:29,000 Speaker 1: guys come down on the active versus passive debate? I 468 00:26:29,040 --> 00:26:32,760 Speaker 1: can't say I've seen anything recently along those lines. How 469 00:26:32,920 --> 00:26:35,840 Speaker 1: how do you guys feel about indexing and how important 470 00:26:36,040 --> 00:26:41,360 Speaker 1: is active stock selection to long term returns? Yeah? We're 471 00:26:41,400 --> 00:26:43,719 Speaker 1: both um and I tell people, look, if you have 472 00:26:43,760 --> 00:26:46,439 Speaker 1: no interest, you just don't want to spend time on it. 473 00:26:46,760 --> 00:26:50,360 Speaker 1: Too passive and really passive investing should be your benchmark. 474 00:26:50,400 --> 00:26:52,159 Speaker 1: Can you do better? Can you get more return and 475 00:26:52,240 --> 00:26:55,160 Speaker 1: more income? But I think someone who's willing to take 476 00:26:55,200 --> 00:26:58,119 Speaker 1: some control, particularly if they're willing to step outside the 477 00:26:58,200 --> 00:27:01,359 Speaker 1: SP five hundred and really look at the other several 478 00:27:01,400 --> 00:27:04,639 Speaker 1: thousand stocks that never get mentioned. Uh, they certainly can 479 00:27:04,720 --> 00:27:07,360 Speaker 1: get much higher returns than the SNP five hundred over 480 00:27:07,400 --> 00:27:10,800 Speaker 1: the long term. Are you seeing individuals using a lot 481 00:27:10,880 --> 00:27:13,080 Speaker 1: of e t f s. I know that they're cranking 482 00:27:13,080 --> 00:27:14,679 Speaker 1: out a million of them now has got to be 483 00:27:14,720 --> 00:27:18,800 Speaker 1: over a thousand e t f s. How um useful 484 00:27:18,840 --> 00:27:22,440 Speaker 1: have these become as a tool for individual investors? I 485 00:27:22,480 --> 00:27:24,680 Speaker 1: think it's split I see some people are are using 486 00:27:24,680 --> 00:27:26,920 Speaker 1: them a lot, I think particularly it's I can't really 487 00:27:26,920 --> 00:27:29,000 Speaker 1: say what type. I do think a lot of people 488 00:27:29,040 --> 00:27:30,800 Speaker 1: are using them, but I still see people who are 489 00:27:30,840 --> 00:27:33,440 Speaker 1: fearful about using them. They hear about the higher frequency 490 00:27:33,480 --> 00:27:36,399 Speaker 1: traders UM and these you know, things being kind of 491 00:27:36,400 --> 00:27:38,399 Speaker 1: wild and some bad news when you have some of 492 00:27:38,440 --> 00:27:41,480 Speaker 1: these specialized ones that really just trade out of whack. 493 00:27:42,359 --> 00:27:44,320 Speaker 1: But I think it's mixed, and I haven't necessarily seen 494 00:27:44,359 --> 00:27:46,639 Speaker 1: in a trend where everyone's shifting. The t fs are 495 00:27:46,640 --> 00:27:49,640 Speaker 1: there not UM. You know, I think when people look 496 00:27:49,680 --> 00:27:52,480 Speaker 1: at it really comes down to what's easy and also 497 00:27:52,560 --> 00:27:55,119 Speaker 1: how are you investing if your dollar cost averaging A 498 00:27:55,240 --> 00:27:58,080 Speaker 1: mutual fund works better just because you can buy this 499 00:27:58,240 --> 00:28:01,800 Speaker 1: fractional shares, but you know, a commission explained fractional shares, 500 00:28:01,840 --> 00:28:04,400 Speaker 1: because I bet some listeners are not familiar. You buy 501 00:28:04,400 --> 00:28:07,240 Speaker 1: any TF, you're buying one share of THETF. But with 502 00:28:07,280 --> 00:28:09,679 Speaker 1: the mutual funds, the mutual fund you can buy you know, 503 00:28:09,800 --> 00:28:12,040 Speaker 1: point one oh weight shares. You can buy a thousand 504 00:28:12,040 --> 00:28:14,040 Speaker 1: dollars worth of things that turns out not to be 505 00:28:14,119 --> 00:28:16,760 Speaker 1: an even number. You get the fractional share and they 506 00:28:16,760 --> 00:28:19,440 Speaker 1: can track that exactly, so your entire money goes into 507 00:28:19,480 --> 00:28:21,439 Speaker 1: worth an E T F. Uh. You know, if you 508 00:28:21,440 --> 00:28:23,400 Speaker 1: have an et F and I RA, maybe you have 509 00:28:23,560 --> 00:28:25,959 Speaker 1: twenty dollars and fifty cents and change sitting there in 510 00:28:26,000 --> 00:28:29,159 Speaker 1: cash because it's not enough to buy share of anything, 511 00:28:29,160 --> 00:28:31,680 Speaker 1: single share and over time that on a dollar coast 512 00:28:31,720 --> 00:28:34,840 Speaker 1: averaging basis, that can add up to a lot of money. Absolutely, 513 00:28:35,400 --> 00:28:37,240 Speaker 1: So let's talk a little bit about your book, because 514 00:28:37,280 --> 00:28:40,200 Speaker 1: we really didn't get to that last segment. Better Good 515 00:28:40,200 --> 00:28:44,200 Speaker 1: than Lucky, tell us what is the risk reward ratio? Well, 516 00:28:44,200 --> 00:28:46,360 Speaker 1: I came out with a ten point plan for analyzing 517 00:28:46,360 --> 00:28:50,040 Speaker 1: a stock, looking at valuation, looking at growth rates, looking 518 00:28:50,040 --> 00:28:52,479 Speaker 1: at the balance sheet, and the idea was, how can 519 00:28:52,520 --> 00:28:55,120 Speaker 1: you analytically look at a stock to determine as at 520 00:28:55,200 --> 00:28:58,040 Speaker 1: risky or is it actually a good value um? And 521 00:28:58,080 --> 00:29:00,280 Speaker 1: the whole idea is really has some quantitative where you 522 00:29:00,280 --> 00:29:03,600 Speaker 1: can actually measure stock against. What I'm doing right now 523 00:29:03,640 --> 00:29:06,600 Speaker 1: is I'm actually refining the strategy, trying to actually simplify 524 00:29:06,640 --> 00:29:09,160 Speaker 1: it a little bit more because I really realized at 525 00:29:09,160 --> 00:29:11,720 Speaker 1: the end of the day, if you just get value momentum, 526 00:29:11,800 --> 00:29:15,800 Speaker 1: those two factors which are completely uncorrelated, low value and 527 00:29:15,960 --> 00:29:19,640 Speaker 1: upward moving price. That alone is the cornerstone you need. 528 00:29:19,800 --> 00:29:22,440 Speaker 1: And then just overlay some of factors to get rid 529 00:29:22,480 --> 00:29:25,520 Speaker 1: of the junkier stocks, the stocks with bad balance sheets, 530 00:29:25,560 --> 00:29:28,480 Speaker 1: the stocks are less profitable and add to it. So 531 00:29:28,480 --> 00:29:31,760 Speaker 1: I'm actually revising the strategy right now. But the ideas 532 00:29:31,800 --> 00:29:34,520 Speaker 1: you have a quantitative measure that you can use to 533 00:29:34,640 --> 00:29:37,000 Speaker 1: analyze the stock and determine whether or not it's a 534 00:29:37,000 --> 00:29:41,040 Speaker 1: good value or not. So ultimately, if you are looking 535 00:29:41,080 --> 00:29:44,160 Speaker 1: to identify are these when you say good value, is 536 00:29:44,200 --> 00:29:47,440 Speaker 1: it lower cost stocks or is it just good value 537 00:29:47,560 --> 00:29:51,200 Speaker 1: relative to other characteristics? What what matters most? You know? 538 00:29:51,280 --> 00:29:53,240 Speaker 1: I I look for a low valuation, low price the 539 00:29:53,280 --> 00:29:56,920 Speaker 1: book I'm actually testing right now looking at absolute which 540 00:29:56,960 --> 00:29:59,200 Speaker 1: I used in my book originally looking for a price 541 00:29:59,200 --> 00:30:03,400 Speaker 1: that earnings below twelve price the book below too, but 542 00:30:03,440 --> 00:30:06,920 Speaker 1: I'm also now trying to test it below twelve price 543 00:30:06,960 --> 00:30:08,840 Speaker 1: of the book below too correct? And how does that 544 00:30:08,880 --> 00:30:13,320 Speaker 1: compare to the historical averages for both of those metrics, 545 00:30:13,320 --> 00:30:16,880 Speaker 1: And they tend to actually be in a lower over time. 546 00:30:16,880 --> 00:30:21,280 Speaker 1: I mean obviously at the exactly yes, absolutely times you're 547 00:30:21,280 --> 00:30:23,120 Speaker 1: a little bit higher at the times a little bit lower. 548 00:30:23,440 --> 00:30:25,760 Speaker 1: But in general that seems to mesh pretty well over 549 00:30:25,800 --> 00:30:29,040 Speaker 1: the long term. And and so how does one use 550 00:30:29,120 --> 00:30:32,239 Speaker 1: this metric? Is it just a matter of sorting And 551 00:30:32,280 --> 00:30:35,680 Speaker 1: here's a list of these are the cheapest stocks straight down? 552 00:30:35,800 --> 00:30:37,400 Speaker 1: Is that? Is that the upologe? Yeah? The ideas you 553 00:30:37,400 --> 00:30:39,040 Speaker 1: can use it for a screen or if you know, 554 00:30:39,080 --> 00:30:42,000 Speaker 1: you're watching news and someone says ACTE Incorporated is the 555 00:30:42,040 --> 00:30:45,000 Speaker 1: new company, it's great. You can then take this measure. Okay, 556 00:30:45,040 --> 00:30:48,239 Speaker 1: I'm hearing about the stock. How does it actually stack up? 557 00:30:48,280 --> 00:30:50,400 Speaker 1: And I think for investors, even if they're not using 558 00:30:50,400 --> 00:30:53,400 Speaker 1: that system, just having a set of quantitative measures where 559 00:30:53,400 --> 00:30:56,200 Speaker 1: we can take any stock and measure it against We'll 560 00:30:56,240 --> 00:30:59,320 Speaker 1: give you a quick five minute you know analysis. Is 561 00:30:59,320 --> 00:31:01,400 Speaker 1: this something worth pursuing or is this something I should 562 00:31:01,400 --> 00:31:04,560 Speaker 1: walk away from? And if people want to learn more 563 00:31:04,720 --> 00:31:08,680 Speaker 1: about AII, where would they go to find out more information? 564 00:31:09,000 --> 00:31:12,240 Speaker 1: AII dot com write our websites and they could they 565 00:31:12,240 --> 00:31:14,600 Speaker 1: could become a member, they could subscribe to the journal 566 00:31:14,680 --> 00:31:17,880 Speaker 1: there and your writings are on the AII blog. There 567 00:31:17,960 --> 00:31:20,520 Speaker 1: is that correct, Yes, on the blog. I do actually 568 00:31:20,560 --> 00:31:23,360 Speaker 1: do a weekly email, the AI Investor Update that's on 569 00:31:23,400 --> 00:31:26,160 Speaker 1: the website. Uh, if people want to join it's twenty 570 00:31:26,240 --> 00:31:29,360 Speaker 1: nine dollars a year, so it's very cheap to actually 571 00:31:29,440 --> 00:31:33,240 Speaker 1: subscribe and be a member. That sounds great. We've been 572 00:31:33,280 --> 00:31:36,000 Speaker 1: speaking with Charles Rodblood. He is the vice president of 573 00:31:36,040 --> 00:31:41,360 Speaker 1: the American Association of Individual Investors. If you enjoy this conversation, 574 00:31:41,480 --> 00:31:44,600 Speaker 1: be sure and stick around for the podcast extras, where 575 00:31:44,600 --> 00:31:48,080 Speaker 1: we keep the tape rolling and continue chatting about all 576 00:31:48,160 --> 00:31:52,280 Speaker 1: things investing. Be sure and check out my daily column 577 00:31:52,280 --> 00:31:56,120 Speaker 1: on Bloomberg View dot com. Follow me on Twitter at 578 00:31:56,280 --> 00:32:00,000 Speaker 1: rit Halts. I'm Barry rit Halts. You're listening to Masters 579 00:32:00,000 --> 00:32:03,720 Speaker 1: and Business on Bloomberg Radio. Welcome back to the podcast. 580 00:32:03,760 --> 00:32:06,000 Speaker 1: I don't know why I do this every time, Charlie, 581 00:32:06,040 --> 00:32:08,320 Speaker 1: thank you so much for doing this. This is really interesting. 582 00:32:08,440 --> 00:32:13,320 Speaker 1: I have been either reading your surveys, following the asset 583 00:32:13,320 --> 00:32:16,960 Speaker 1: Allocation model, or or seeing your name in print for 584 00:32:17,600 --> 00:32:19,120 Speaker 1: I don't know how long have you been with them. 585 00:32:19,200 --> 00:32:20,800 Speaker 1: It's been years and years and yeah, I've been there 586 00:32:20,800 --> 00:32:22,520 Speaker 1: about six and a half years now, Okay, but I 587 00:32:23,280 --> 00:32:26,800 Speaker 1: and I've been following a I I stuff, especially that 588 00:32:26,880 --> 00:32:29,960 Speaker 1: asset allocation model, which I've posted on the blog a 589 00:32:29,960 --> 00:32:33,680 Speaker 1: few times for I don't know how long, for for decades. 590 00:32:34,120 --> 00:32:39,600 Speaker 1: I've always anything that generates a signal very infrequently becomes 591 00:32:39,640 --> 00:32:44,080 Speaker 1: really fascinating and people forget about it. Oh yeah, this 592 00:32:44,120 --> 00:32:48,240 Speaker 1: thing hasn't thrown off a signal in in fifteen years. 593 00:32:48,320 --> 00:32:51,720 Speaker 1: Just just ignore it, they said in nine and then 594 00:32:52,520 --> 00:32:57,040 Speaker 1: it went from moderley overweight to aggressively overweight to wow, 595 00:32:57,080 --> 00:33:00,400 Speaker 1: we've never seen this at seventy seven percent when average 596 00:33:00,440 --> 00:33:06,560 Speaker 1: is that's pretty significant. So people kind of forget that 597 00:33:06,680 --> 00:33:10,760 Speaker 1: these things exist because they're most of the time they're 598 00:33:10,760 --> 00:33:13,000 Speaker 1: in the middle of the range. But once they get 599 00:33:13,040 --> 00:33:17,000 Speaker 1: to these extremes, it's really it's really quite fascinated. Yeah, 600 00:33:17,040 --> 00:33:19,560 Speaker 1: and absolutely, I think you're right. People forget what history 601 00:33:19,640 --> 00:33:21,800 Speaker 1: is and it's very easy to do it. But as 602 00:33:21,840 --> 00:33:24,000 Speaker 1: I said earlier, it really comes down to if it's 603 00:33:24,040 --> 00:33:27,960 Speaker 1: reaching those levels, it's a good little trigger stop, look 604 00:33:28,040 --> 00:33:31,760 Speaker 1: what's going on, because it usually one hits his extremes. Uh, 605 00:33:31,960 --> 00:33:34,680 Speaker 1: usually it's pretty close to market bottom or usually pretty 606 00:33:34,680 --> 00:33:37,480 Speaker 1: close to our market peak, and there's usually some other 607 00:33:37,560 --> 00:33:39,680 Speaker 1: things going on. But you're in a day to day 608 00:33:39,680 --> 00:33:42,880 Speaker 1: news the headlines, it's very easy to lose sight that 609 00:33:42,920 --> 00:33:45,120 Speaker 1: you have these longer term indicators, and you can even 610 00:33:45,160 --> 00:33:49,400 Speaker 1: point to the Shiller's Cape and other things where there 611 00:33:49,440 --> 00:33:52,120 Speaker 1: there are long term but once they hit those levels, 612 00:33:52,800 --> 00:33:55,600 Speaker 1: it's really worth paying attention and taking a step back 613 00:33:55,640 --> 00:33:59,120 Speaker 1: and doing that broader analysis. So how did you find 614 00:33:59,160 --> 00:34:01,600 Speaker 1: your way to a AII You've been there for six 615 00:34:01,600 --> 00:34:03,840 Speaker 1: and a half years. How did you Let's let's go 616 00:34:03,920 --> 00:34:06,760 Speaker 1: way back. Where did you tell us about your background? 617 00:34:06,760 --> 00:34:09,680 Speaker 1: Where did you start in in finance? Yeah, I actually 618 00:34:09,719 --> 00:34:13,000 Speaker 1: started finance for a small business valuation firm. And what 619 00:34:13,160 --> 00:34:16,279 Speaker 1: happened was I actually my degrees in journalism, worked in 620 00:34:16,320 --> 00:34:19,160 Speaker 1: advertising for six years UM and then I was doing 621 00:34:19,200 --> 00:34:21,640 Speaker 1: some temp work and I got a call to work 622 00:34:21,680 --> 00:34:23,719 Speaker 1: for a firm and I joined. It was a small 623 00:34:23,760 --> 00:34:27,000 Speaker 1: business valuation firm, so we were valuing closely held businesses 624 00:34:27,560 --> 00:34:30,440 Speaker 1: and I knew Microsoft Excel and the owner when the 625 00:34:30,440 --> 00:34:32,719 Speaker 1: owners of the company said to me, I think it's 626 00:34:32,760 --> 00:34:36,080 Speaker 1: easier to teach accounting than Microsoft Excel. And this is 627 00:34:36,120 --> 00:34:39,600 Speaker 1: the mid nineties where a lot of people weren't computer literate. Uh, 628 00:34:40,040 --> 00:34:41,920 Speaker 1: just happened to be a good fit and that was 629 00:34:42,040 --> 00:34:46,279 Speaker 1: I guess twenty two years ago. I'm assuming you're still 630 00:34:46,520 --> 00:34:49,640 Speaker 1: a regular user of Excel absolutely? Do you like the 631 00:34:49,719 --> 00:34:52,840 Speaker 1: latest version that I was so annoyed. They all the 632 00:34:52,880 --> 00:34:56,439 Speaker 1: buttons that I've grown to love, They've moved hidden, made 633 00:34:56,719 --> 00:34:59,360 Speaker 1: more difficult to find. Oh, I hate the new menu. 634 00:34:59,480 --> 00:35:00,960 Speaker 1: I wish they would go back to the old one. 635 00:35:00,960 --> 00:35:03,680 Speaker 1: I can't find exactly how I feel. You know, I 636 00:35:03,840 --> 00:35:06,040 Speaker 1: kept an old one for as long as I could, 637 00:35:06,360 --> 00:35:10,760 Speaker 1: but eventually the upgrades around it, the operating system upgrades, 638 00:35:10,800 --> 00:35:14,640 Speaker 1: eventually it broke the old Excel, which was just so 639 00:35:14,760 --> 00:35:17,160 Speaker 1: much better than than No. One. Yeah, I don't mind 640 00:35:17,200 --> 00:35:19,040 Speaker 1: when itows ten, but I just hate the way Office 641 00:35:19,040 --> 00:35:21,279 Speaker 1: in General's design. I wish they just give me the 642 00:35:21,320 --> 00:35:24,440 Speaker 1: option to have the old menus back. So I'm waiting 643 00:35:24,480 --> 00:35:27,399 Speaker 1: to go on Stephanie Rules Show a couple of months ago, 644 00:35:28,040 --> 00:35:30,920 Speaker 1: and I'm just sitting there reading through my mail, and 645 00:35:30,960 --> 00:35:33,239 Speaker 1: I look up and there's Bill Gates standing all by 646 00:35:33,320 --> 00:35:36,279 Speaker 1: himself in the back of the room. So I walk 647 00:35:36,360 --> 00:35:38,520 Speaker 1: over and introduced myself. Hey, you should come on our podcast, 648 00:35:38,520 --> 00:35:42,200 Speaker 1: blah blah blah, and uh, I had to tweet something 649 00:35:43,040 --> 00:35:45,360 Speaker 1: and I couldn't just tweet. Met Bill Gates in the 650 00:35:45,400 --> 00:35:49,440 Speaker 1: green room at at at Bloomberg Go. So I I 651 00:35:49,440 --> 00:35:52,279 Speaker 1: swear this is on Twitter, I added complained to him 652 00:35:52,320 --> 00:35:55,800 Speaker 1: about the buttons on on the new Excel, asked to 653 00:35:55,840 --> 00:35:58,680 Speaker 1: go back to the old style, and people like yelled 654 00:35:58,719 --> 00:36:01,200 Speaker 1: at me, like I actually did that. You know, he's 655 00:36:01,200 --> 00:36:05,279 Speaker 1: not a Microsoft anymore. It was a joke exactly. So 656 00:36:05,320 --> 00:36:07,719 Speaker 1: I'm glad to hear when when someone else is an 657 00:36:07,719 --> 00:36:11,799 Speaker 1: Excel Power user and hates those buttons. I used to 658 00:36:11,840 --> 00:36:13,759 Speaker 1: know my way around the program, and now I feel 659 00:36:13,800 --> 00:36:16,279 Speaker 1: like I'm wandering in a in a jee I've never 660 00:36:16,280 --> 00:36:18,960 Speaker 1: been in this town before, and it's been like three years. 661 00:36:19,000 --> 00:36:21,719 Speaker 1: I still haven't adapted to everything. Yeah, I've learned where 662 00:36:21,760 --> 00:36:23,600 Speaker 1: certain things are, if I still find myself clicking on 663 00:36:23,719 --> 00:36:26,120 Speaker 1: things Where's this, Where's that? Because it used to be 664 00:36:26,160 --> 00:36:29,000 Speaker 1: so intuitive. It used to be right there, it's prettier. 665 00:36:29,040 --> 00:36:33,720 Speaker 1: Now it's just much less useful. Absolutely, I completely agree. Um, so, 666 00:36:33,719 --> 00:36:37,200 Speaker 1: so you start out from journalism, how did you eventually 667 00:36:37,239 --> 00:36:40,439 Speaker 1: get to to a AII. Well, so, I started working 668 00:36:40,440 --> 00:36:42,719 Speaker 1: for a small Missis valuation firm and I think it 669 00:36:42,800 --> 00:36:45,879 Speaker 1: was there for about six months and my boss, who's 670 00:36:45,880 --> 00:36:47,759 Speaker 1: also my mentor, looked at me and said, I think 671 00:36:47,800 --> 00:36:49,680 Speaker 1: you should take the CFA exam. I don't think you 672 00:36:49,680 --> 00:36:52,040 Speaker 1: should pass it, but I think you should try, and 673 00:36:52,040 --> 00:36:54,600 Speaker 1: so I took it ended up passing all three on 674 00:36:54,680 --> 00:36:57,360 Speaker 1: the first try. So I go to him, Yeah exactly. 675 00:36:57,360 --> 00:36:59,160 Speaker 1: I guess he knew how to motivate me. And then 676 00:36:59,200 --> 00:37:01,799 Speaker 1: from there, um, I went to work for well, what's 677 00:37:01,840 --> 00:37:05,080 Speaker 1: now Investorals Think or Swim back then it was Telscan 678 00:37:05,160 --> 00:37:10,200 Speaker 1: back then worked for them part of t D exactly exactly. Um, 679 00:37:10,239 --> 00:37:12,600 Speaker 1: So I was with them for about five and a 680 00:37:12,640 --> 00:37:15,319 Speaker 1: half years. Uh. Then I actually took a job in 681 00:37:15,400 --> 00:37:19,240 Speaker 1: Denver working for Curian Capital, which was under the Jackson 682 00:37:19,320 --> 00:37:22,879 Speaker 1: National Life credentials a big shop at one point. Yeah 683 00:37:22,920 --> 00:37:24,239 Speaker 1: it was, and I was working for him. They were 684 00:37:24,280 --> 00:37:27,600 Speaker 1: still pretty much in start up stage. Worked there for 685 00:37:28,320 --> 00:37:31,960 Speaker 1: almost a year. Uh. True. Sequence of events, we had 686 00:37:31,960 --> 00:37:35,200 Speaker 1: our holiday party investco Field, they let the president go, 687 00:37:35,320 --> 00:37:37,239 Speaker 1: and then they had a massive layoff at the firm, 688 00:37:37,280 --> 00:37:40,600 Speaker 1: all in about a span of about six weeks. Yeah. 689 00:37:40,800 --> 00:37:44,520 Speaker 1: So what what led you eventually to to this gig? Well, 690 00:37:44,560 --> 00:37:47,680 Speaker 1: I was in Chicago working for ZAS afterwards, and our 691 00:37:47,800 --> 00:37:50,640 Speaker 1: vice president, Ai is an old Fratorney brother of mine 692 00:37:50,680 --> 00:37:53,719 Speaker 1: from college, and one night he called up and said, 693 00:37:53,760 --> 00:37:57,160 Speaker 1: we have this position. Our editor is retiring. You should 694 00:37:57,200 --> 00:37:59,239 Speaker 1: come in and talk to us and I looked at 695 00:37:59,239 --> 00:38:01,400 Speaker 1: my wife and I said, I know what the organization is. 696 00:38:01,440 --> 00:38:04,080 Speaker 1: I don't know much about this position. By no, Adam 697 00:38:04,120 --> 00:38:07,880 Speaker 1: still going and talk, and pretty soon I into the conversation, 698 00:38:07,920 --> 00:38:11,080 Speaker 1: I realized this could be a really good fit. Yes, 699 00:38:11,239 --> 00:38:15,440 Speaker 1: so it's the Wall Streets old boy network at work. Yeah, 700 00:38:15,480 --> 00:38:20,240 Speaker 1: absolutely so. So you mentioned one of your early mentors earlier, 701 00:38:20,239 --> 00:38:24,160 Speaker 1: but you didn't get any more specific. Who were your mentors? Uh? Well, 702 00:38:24,200 --> 00:38:27,160 Speaker 1: I think for investing, probably my biggest mentor was Jeff Schumacher, 703 00:38:27,239 --> 00:38:30,400 Speaker 1: my first boss. He passed away several years ago, but 704 00:38:30,800 --> 00:38:32,960 Speaker 1: he was a CPA that focused on business valuation, and 705 00:38:32,960 --> 00:38:36,440 Speaker 1: he just really understood the concept of evaluation. And I 706 00:38:36,480 --> 00:38:38,200 Speaker 1: know a lot of people get their start on Wall 707 00:38:38,200 --> 00:38:41,200 Speaker 1: Street working with a big investment banks, but there's something 708 00:38:41,200 --> 00:38:43,359 Speaker 1: about I think working on that private side where you're 709 00:38:43,680 --> 00:38:46,520 Speaker 1: really being hands on and really look at these small businesses, 710 00:38:46,719 --> 00:38:50,440 Speaker 1: understanding how they're actually being run, having to really look 711 00:38:50,440 --> 00:38:53,120 Speaker 1: at the cashlow statement, and I think having evaluation, if 712 00:38:53,160 --> 00:38:55,920 Speaker 1: it goes to court, you're able to defend it. I 713 00:38:55,920 --> 00:38:58,200 Speaker 1: think it definitely. I think from my standpoint, it gave 714 00:38:58,239 --> 00:39:04,279 Speaker 1: me a better background. Quite quite intriguing. Um So he 715 00:39:04,360 --> 00:39:08,000 Speaker 1: was a mentor. What other investors influenced the way you 716 00:39:08,080 --> 00:39:12,120 Speaker 1: think about investor? Yeah, I think Warren Buffett actually did 717 00:39:12,360 --> 00:39:14,319 Speaker 1: his name comes up all the time. Yeah, And and 718 00:39:14,400 --> 00:39:16,640 Speaker 1: really because of Warren Buffett, I sat down and read 719 00:39:16,680 --> 00:39:19,520 Speaker 1: Security Analysis, the whole whatever you have, the whole eight 720 00:39:19,560 --> 00:39:22,920 Speaker 1: hundred pages or whatever it is. Um. I read Phelip 721 00:39:22,960 --> 00:39:26,840 Speaker 1: Fisher's Common Stocks and Common Profits. That that's the second 722 00:39:26,840 --> 00:39:29,480 Speaker 1: time that book has come up in the past a 723 00:39:29,560 --> 00:39:32,360 Speaker 1: couple of weeks. It's it's one of those things that 724 00:39:32,719 --> 00:39:35,520 Speaker 1: is just a classic. Yeah, it is, it really is. 725 00:39:35,560 --> 00:39:38,280 Speaker 1: And so I read a lot of books because of that. Um, 726 00:39:38,320 --> 00:39:40,680 Speaker 1: you know, and that what other investors, you know, other 727 00:39:40,719 --> 00:39:42,920 Speaker 1: investors that influenced me. I mean he's the best a 728 00:39:42,920 --> 00:39:45,239 Speaker 1: lot of people. I just look at things they do. Uh, 729 00:39:45,280 --> 00:39:47,399 Speaker 1: Carl Richards, I try to look at his stuff all 730 00:39:47,440 --> 00:39:49,960 Speaker 1: the time. He does a sketch column for the New 731 00:39:50,040 --> 00:39:54,000 Speaker 1: York Times, and I just love his ability to simplify things. Um. 732 00:39:54,040 --> 00:39:57,360 Speaker 1: I do find myself constantly look at Jim and Shoughness 733 00:39:57,360 --> 00:40:00,640 Speaker 1: sees what works on Wall Street where he book basically 734 00:40:00,800 --> 00:40:05,320 Speaker 1: looks at various indicators for stocks, varias measures how they've worked. 735 00:40:06,040 --> 00:40:08,120 Speaker 1: But I just try to read what other people say. 736 00:40:08,160 --> 00:40:10,760 Speaker 1: This is a really famous book where the customers yachts. 737 00:40:10,800 --> 00:40:13,560 Speaker 1: I know that's been mentioned. It's very funny. Yeah, you know, 738 00:40:13,600 --> 00:40:16,880 Speaker 1: people don't realize it's really a very amusing book. Absolutely, 739 00:40:16,880 --> 00:40:19,440 Speaker 1: and the education sort of sneaks in when you're not 740 00:40:19,440 --> 00:40:21,880 Speaker 1: paying attention. Yeah. And actually recently for an article, I 741 00:40:21,960 --> 00:40:24,919 Speaker 1: picked up Peter Lynch's One Up on Wall Street and 742 00:40:24,960 --> 00:40:27,040 Speaker 1: there's something through that. It was amazed how much in 743 00:40:27,080 --> 00:40:29,680 Speaker 1: that book never gets pointed out too. And he has 744 00:40:29,760 --> 00:40:33,000 Speaker 1: a lot about selling stocks, and all people think is, oh, 745 00:40:33,000 --> 00:40:36,000 Speaker 1: Peter Lynch by what you know, But there's far more 746 00:40:36,080 --> 00:40:40,160 Speaker 1: to strategies than that. He's he's really a fascinating guy. 747 00:40:40,239 --> 00:40:42,839 Speaker 1: I think he's still chairman emeritus or something like that 748 00:40:42,960 --> 00:40:45,480 Speaker 1: at Fidelity up in Boston. Yeah. I don't know what 749 00:40:45,520 --> 00:40:47,440 Speaker 1: his status is right now in terms of career what 750 00:40:47,480 --> 00:40:50,240 Speaker 1: he's doing. It could be possibly. So he stepped down 751 00:40:50,600 --> 00:40:57,480 Speaker 1: um from was it Magellangell like just fantastic time and 752 00:40:57,560 --> 00:41:01,719 Speaker 1: got there ranked wracked up fantastic numbers for a decade, 753 00:41:02,040 --> 00:41:04,839 Speaker 1: oh not even a little less step down at the 754 00:41:04,880 --> 00:41:07,719 Speaker 1: top and kind of just became a marketing person for them. 755 00:41:08,120 --> 00:41:11,799 Speaker 1: But man, what an amazing track record he accrued in 756 00:41:11,800 --> 00:41:15,360 Speaker 1: in a very short period of time. It's really impressive, 757 00:41:15,400 --> 00:41:16,759 Speaker 1: and it would have been curious to see what he 758 00:41:16,840 --> 00:41:19,520 Speaker 1: would have done afterwards. And I think the one advantage 759 00:41:19,560 --> 00:41:21,799 Speaker 1: Warren Buffett has ever Peter Lynch is not having them 760 00:41:21,800 --> 00:41:24,640 Speaker 1: worry about those outflows. And you know, put Peter Lynch 761 00:41:24,680 --> 00:41:26,759 Speaker 1: in a warm buffet type situation where he doesn't have 762 00:41:26,800 --> 00:41:29,560 Speaker 1: to deal with inflows and outflows, it would be interesting. 763 00:41:29,560 --> 00:41:31,040 Speaker 1: It would have been really interesting to see what he 764 00:41:31,040 --> 00:41:33,560 Speaker 1: would have done. So you mentioned a handful of books. 765 00:41:33,600 --> 00:41:36,560 Speaker 1: You mentioned Common Stocks on Common Profits. What other books 766 00:41:36,560 --> 00:41:41,880 Speaker 1: do you find especially important, influential, or just enjoyable. Well, 767 00:41:42,000 --> 00:41:44,279 Speaker 1: one book called point Out it's coming out later this year, 768 00:41:44,400 --> 00:41:47,840 Speaker 1: a little self serving. Our chairman and founder Jim Clinton's 769 00:41:47,840 --> 00:41:51,000 Speaker 1: writting a book called Investing at Level three UH, and 770 00:41:51,080 --> 00:41:54,000 Speaker 1: it's gonna be somewhat controversial because he's basically taking on 771 00:41:54,040 --> 00:41:57,239 Speaker 1: the whole notion of portfolio management UM and his view 772 00:41:57,239 --> 00:42:00,480 Speaker 1: of risk is not the day to day volatility, UH, 773 00:42:00,760 --> 00:42:02,799 Speaker 1: having enough money to last you through the rest of 774 00:42:02,800 --> 00:42:06,920 Speaker 1: your life. So he's really advocating long term going for stocks, 775 00:42:06,960 --> 00:42:09,839 Speaker 1: and he's actually going to make the mathematical argument over 776 00:42:09,880 --> 00:42:12,920 Speaker 1: the long term, not only should you be mostly the stocks, 777 00:42:12,920 --> 00:42:17,040 Speaker 1: but you should actually use some leverage. Uh. If you're leverage, 778 00:42:17,040 --> 00:42:19,600 Speaker 1: he did the calculations, you'll never have a margin call 779 00:42:19,600 --> 00:42:22,719 Speaker 1: over a long period of time, but you'll choose returns. 780 00:42:23,160 --> 00:42:27,080 Speaker 1: But what is so the worst crash we saw huh 781 00:42:28,040 --> 00:42:34,920 Speaker 1: uh nine is gonna be a a near eight percent collapse. 782 00:42:35,040 --> 00:42:37,600 Speaker 1: Wouldn't wouldn't that have generated a margin call? He said? 783 00:42:37,600 --> 00:42:39,600 Speaker 1: Even if you just a little bit to you still 784 00:42:39,640 --> 00:42:41,879 Speaker 1: would have hit it. Yet if you if you went over, 785 00:42:42,000 --> 00:42:44,080 Speaker 1: you would have but that limit, you still have enough 786 00:42:44,120 --> 00:42:47,400 Speaker 1: in there. I mean, you had fifty seven percent recently. 787 00:42:47,800 --> 00:42:51,799 Speaker 1: That shouldn't generate margin call if you so. And I'm 788 00:42:51,800 --> 00:42:54,920 Speaker 1: gonna assume he's in the Nick Murray camp of no bonds, 789 00:42:55,080 --> 00:42:57,840 Speaker 1: just just doing equities. Yeah, his arguments just have about 790 00:42:57,880 --> 00:43:00,120 Speaker 1: four years of bonds, so if you're retired, you have 791 00:43:00,200 --> 00:43:03,239 Speaker 1: money to actually withdraw. And that's a Now I've been 792 00:43:03,239 --> 00:43:05,239 Speaker 1: hearing a lot the ideas for four years, meaning what 793 00:43:06,400 --> 00:43:08,600 Speaker 1: something he depends What depends on the size of your portfolio. 794 00:43:08,600 --> 00:43:11,759 Speaker 1: It's really four years of living expenses. So you know, 795 00:43:11,800 --> 00:43:13,640 Speaker 1: where are you getting some security? What are you getting 796 00:43:13,640 --> 00:43:15,920 Speaker 1: in pensions? And then maybe have annuities and what you 797 00:43:15,960 --> 00:43:18,239 Speaker 1: need outside of that to live on. That's going to 798 00:43:18,360 --> 00:43:21,080 Speaker 1: be a controversial book. Yeah, that'll that'll be interesting to 799 00:43:21,080 --> 00:43:24,399 Speaker 1: see when that comes out. What other books really stick 800 00:43:24,440 --> 00:43:27,120 Speaker 1: out in your mind? Uh? You know, I pointed out 801 00:43:27,360 --> 00:43:29,560 Speaker 1: what works on Wall Street. That's why I have I 802 00:43:29,600 --> 00:43:32,560 Speaker 1: have that in the office and at home. It's a tome, 803 00:43:33,000 --> 00:43:36,000 Speaker 1: but it's terrific. Absolutely, it's terrific. One book that came 804 00:43:36,000 --> 00:43:38,600 Speaker 1: out earlier this year, uh, that I don't think really 805 00:43:38,600 --> 00:43:41,520 Speaker 1: got of attention. It's called The Art of Execution by 806 00:43:41,600 --> 00:43:45,960 Speaker 1: Leaf Freeman. Sure, he's an art of execution exactly, and 807 00:43:46,000 --> 00:43:49,120 Speaker 1: it's all about selling. He he's a manager, really, he's 808 00:43:49,120 --> 00:43:52,960 Speaker 1: a money manager in London. He basically separated his accounts 809 00:43:52,960 --> 00:43:56,239 Speaker 1: around I can't remember how many traders, many traders, and 810 00:43:56,280 --> 00:43:58,280 Speaker 1: then he looked to see, okay, what were the traitors 811 00:43:58,320 --> 00:44:00,839 Speaker 1: who are doing well? What were it? Happits? Were they 812 00:44:00,880 --> 00:44:03,080 Speaker 1: do they have? And the ones you were doing, pully, 813 00:44:03,520 --> 00:44:05,839 Speaker 1: what were they doing? And he actually separated into five 814 00:44:05,840 --> 00:44:10,200 Speaker 1: different tribes, rabbits, hunters, and he basically found commonalities between 815 00:44:10,239 --> 00:44:12,680 Speaker 1: the guys that, like I think rabbits, he said, tended 816 00:44:12,719 --> 00:44:15,560 Speaker 1: to dig a hole when they were down. Versus had 817 00:44:15,560 --> 00:44:18,680 Speaker 1: some other investors where assassins. If a stock fell by 818 00:44:18,719 --> 00:44:21,239 Speaker 1: thirty percent, they would just cut the position and get out. 819 00:44:22,200 --> 00:44:24,080 Speaker 1: He had one group, he said, kind of source, which 820 00:44:24,120 --> 00:44:27,040 Speaker 1: were the most successful long term investors, but they took 821 00:44:27,080 --> 00:44:30,399 Speaker 1: profits over time, so they weren't always trying to sell 822 00:44:30,600 --> 00:44:32,600 Speaker 1: once or just wait for that one big thing, but 823 00:44:33,200 --> 00:44:35,160 Speaker 1: gradually get off of the stock. And it was It's 824 00:44:35,200 --> 00:44:37,880 Speaker 1: interesting because no one really talks so much about selling, 825 00:44:38,440 --> 00:44:41,279 Speaker 1: and he did a very good analysis of it. I 826 00:44:41,360 --> 00:44:44,200 Speaker 1: was gonna say there was one other book I'm familiar with, 827 00:44:44,280 --> 00:44:46,719 Speaker 1: and I want to say it came out in the 828 00:44:46,760 --> 00:44:49,920 Speaker 1: eighties or maybe even earlier, maybe even the seventies by 829 00:44:50,000 --> 00:44:54,400 Speaker 1: Justin Mamis, called When to Sell. But for that book, 830 00:44:54,640 --> 00:44:58,200 Speaker 1: the really you're hard pressed to find a book that says, Okay, 831 00:44:58,239 --> 00:45:01,240 Speaker 1: if you're gonna buy individual stocks, here's what you're selling. 832 00:45:01,239 --> 00:45:05,719 Speaker 1: Discipline should be. It's an amazingly overlooked part of of 833 00:45:05,760 --> 00:45:08,520 Speaker 1: the investing experience. So the name of this book again 834 00:45:08,680 --> 00:45:11,799 Speaker 1: is called the Art of Execution. Art of Execution, and 835 00:45:12,320 --> 00:45:16,040 Speaker 1: is the whole thing on uh, when to jettison stocks? 836 00:45:16,160 --> 00:45:20,520 Speaker 1: Or is it more a broader portfolio. It's it's his 837 00:45:20,640 --> 00:45:23,960 Speaker 1: analysis of those traders, of what each tribe of traders 838 00:45:24,000 --> 00:45:27,200 Speaker 1: actually did and what their commonalities were. So and so 839 00:45:27,239 --> 00:45:29,560 Speaker 1: the book is based on a study he did on 840 00:45:29,640 --> 00:45:32,719 Speaker 1: exactly how many traders did he look at. I try 841 00:45:32,800 --> 00:45:36,360 Speaker 1: to remember, right, you know, I cannot remember the numbers. 842 00:45:36,400 --> 00:45:37,880 Speaker 1: I've drunk a blank on it. But it was a 843 00:45:37,880 --> 00:45:40,080 Speaker 1: pretty I'm gonna guess it's a pretty significant that's a 844 00:45:40,080 --> 00:45:43,319 Speaker 1: pretty central size on there. Um. All right, So let's 845 00:45:43,360 --> 00:45:46,240 Speaker 1: keep going. So you've been in this industry for a while. 846 00:45:46,560 --> 00:45:49,440 Speaker 1: What has changed for the better and for the worst. 847 00:45:50,000 --> 00:45:51,600 Speaker 1: You know, I think for the better in terms of 848 00:45:51,760 --> 00:45:54,760 Speaker 1: people's ability to do research. You know, when I started, 849 00:45:54,760 --> 00:45:57,319 Speaker 1: if I needed to do research, I remember gonna Rice 850 00:45:57,440 --> 00:46:01,520 Speaker 1: University in Houston where I worked, and Hugh's done and 851 00:46:01,520 --> 00:46:05,439 Speaker 1: and go Alexis Nexus, go through periodicals, occasionally through microfish. 852 00:46:05,480 --> 00:46:07,799 Speaker 1: And now you have sites like SSRN where you can 853 00:46:07,840 --> 00:46:12,120 Speaker 1: just anyone can do research. Kenneth French's website on data 854 00:46:12,400 --> 00:46:16,680 Speaker 1: people want long term data on viouation ratios, just tremendous amount, 855 00:46:16,680 --> 00:46:22,120 Speaker 1: completely free. Chiller also has a huge of It's amazing 856 00:46:22,200 --> 00:46:26,160 Speaker 1: how much information academics not only are they publishing. But 857 00:46:26,280 --> 00:46:30,240 Speaker 1: they are doing a huge um it's a huge benefit 858 00:46:30,320 --> 00:46:32,520 Speaker 1: to anyone who's willing to roll up their sleeves and 859 00:46:32,600 --> 00:46:35,239 Speaker 1: wade into it because all the numbers are there. You 860 00:46:35,320 --> 00:46:39,640 Speaker 1: don't have to rely on anecdotes or myths or best guesses. 861 00:46:39,760 --> 00:46:42,359 Speaker 1: The data is actually there. Yeah, I think even just 862 00:46:42,400 --> 00:46:44,560 Speaker 1: a speed helps. You Remember probably in the nineties, if 863 00:46:44,560 --> 00:46:47,560 Speaker 1: you downloaded a ten K from the SEC's website, you 864 00:46:47,640 --> 00:46:49,280 Speaker 1: click on the link and then you'd go make dinner 865 00:46:49,320 --> 00:46:51,799 Speaker 1: and come back and it might be finishing up just 866 00:46:51,960 --> 00:46:56,560 Speaker 1: then you've got mail exactly. How that the dial up modems, 867 00:46:56,560 --> 00:47:00,160 Speaker 1: you weren't moving files, if it wasn't text exactly, who 868 00:47:00,160 --> 00:47:04,280 Speaker 1: could be bothered waiting for that? I totally, I totally 869 00:47:04,440 --> 00:47:09,719 Speaker 1: get that. Um. So, technology clearly has changed how how 870 00:47:09,760 --> 00:47:14,520 Speaker 1: we do business. The amount of information available is tremendous. 871 00:47:14,560 --> 00:47:18,279 Speaker 1: But if everybody has access to the same information, what 872 00:47:18,400 --> 00:47:22,480 Speaker 1: advantage does it beget to any individual investor? Yeah? I 873 00:47:22,480 --> 00:47:25,480 Speaker 1: think it comes down to being disciplined. Um. I think 874 00:47:25,520 --> 00:47:27,560 Speaker 1: individual investors, as I said earlier, I really need to 875 00:47:27,560 --> 00:47:30,279 Speaker 1: think about looking at the whole span of stocks, not 876 00:47:30,480 --> 00:47:34,200 Speaker 1: just you know exactly, not just what you hear about 877 00:47:34,200 --> 00:47:36,880 Speaker 1: in the media because those large institutional investors, as you know, 878 00:47:37,320 --> 00:47:40,839 Speaker 1: they have so much money to invest below certain market capitalization, 879 00:47:40,840 --> 00:47:42,960 Speaker 1: they just can't allocate it. They'd have to buy the 880 00:47:43,080 --> 00:47:45,680 Speaker 1: entire company. Um, And so I think investors need to 881 00:47:45,719 --> 00:47:48,800 Speaker 1: do that. I always encourage investors to just go slow, 882 00:47:49,280 --> 00:47:51,799 Speaker 1: you know, put your trade order in, step up, take 883 00:47:51,840 --> 00:47:53,879 Speaker 1: a deep breath, and just think about what you're doing. 884 00:47:54,360 --> 00:47:58,440 Speaker 1: These high frequency traders, if they're concerned about milliseconds, I 885 00:47:58,480 --> 00:48:01,200 Speaker 1: don't care what app you're used, how speaks are not 886 00:48:01,239 --> 00:48:03,960 Speaker 1: going to be exactly. You have to play a different 887 00:48:03,960 --> 00:48:09,120 Speaker 1: game exactly. Yeah, playing a different different sandbox. I can't 888 00:48:09,120 --> 00:48:13,400 Speaker 1: say I I agree. More so, given given what's changed, 889 00:48:13,560 --> 00:48:15,400 Speaker 1: what do you see as the next shifts that are 890 00:48:15,400 --> 00:48:18,640 Speaker 1: going to take place in finance? Yeah, it's interesting. Um, 891 00:48:18,680 --> 00:48:21,840 Speaker 1: I definitely think the robot advisors are probably gonna continue. 892 00:48:22,360 --> 00:48:24,960 Speaker 1: We'll see what happens with a dictionary rule. Uh yeah. 893 00:48:25,000 --> 00:48:27,440 Speaker 1: I think we're gonna see probably new products from Wall Street. 894 00:48:27,640 --> 00:48:30,920 Speaker 1: We're seeing with ets right now, where they're really reaching 895 00:48:30,960 --> 00:48:33,839 Speaker 1: with new ideas. So, um, I think at some point 896 00:48:34,000 --> 00:48:36,040 Speaker 1: someone's probably gonna come up with some new idea that 897 00:48:36,080 --> 00:48:40,920 Speaker 1: hasn't been created yet. Uh, not sure what's yet you 898 00:48:40,920 --> 00:48:44,040 Speaker 1: always have those big changes that always unexpected. But I 899 00:48:44,080 --> 00:48:46,880 Speaker 1: definitely think there's just too much money, too much creativity, 900 00:48:46,920 --> 00:48:49,760 Speaker 1: and too much type A personalities out there for something 901 00:48:49,800 --> 00:48:52,920 Speaker 1: not brand new to be created. I'm working on a 902 00:48:53,040 --> 00:48:55,760 Speaker 1: robo advisor that all it does is create new types 903 00:48:55,800 --> 00:48:59,200 Speaker 1: of ETF. So every day cranks out twenty new ETFs. 904 00:48:59,600 --> 00:49:01,680 Speaker 1: The goal as we want to have a million ETFs 905 00:49:01,760 --> 00:49:04,000 Speaker 1: by the end of the decade. It feels like that 906 00:49:04,200 --> 00:49:06,239 Speaker 1: sometimes if you look at the number of new names 907 00:49:06,320 --> 00:49:09,560 Speaker 1: that that keep coming out. Um, and now we're down 908 00:49:09,600 --> 00:49:14,680 Speaker 1: to my last two and my favorite questions. So someone 909 00:49:14,719 --> 00:49:17,880 Speaker 1: who's a recent college graduate or a millennial comes to 910 00:49:18,000 --> 00:49:21,960 Speaker 1: you and ask for advice on a career in finance, 911 00:49:22,560 --> 00:49:24,600 Speaker 1: what would you tell them? Yeah, I think the one 912 00:49:24,640 --> 00:49:26,719 Speaker 1: thing more than anything else is just figure out how 913 00:49:26,800 --> 00:49:30,760 Speaker 1: can you explain things asn't simple and asn't simple English 914 00:49:30,840 --> 00:49:33,160 Speaker 1: as possible. I know you've been at conferences. I've been 915 00:49:33,160 --> 00:49:35,960 Speaker 1: at conferences where we get a conversation and I just 916 00:49:36,040 --> 00:49:38,160 Speaker 1: want to say to him, I know what you're saying, 917 00:49:38,200 --> 00:49:40,800 Speaker 1: but let's speak English. And I think the ability to 918 00:49:40,920 --> 00:49:44,360 Speaker 1: just communicate these very complex concepts and very simple, concise 919 00:49:44,480 --> 00:49:49,080 Speaker 1: language that alone is invaluable. I couldn't possibly agree more. 920 00:49:49,160 --> 00:49:51,479 Speaker 1: When people ask me what I do for a living, 921 00:49:51,719 --> 00:49:54,359 Speaker 1: that was a question I asked you. But I always say, 922 00:49:54,960 --> 00:49:58,839 Speaker 1: my job is to take these complex, hard to understand 923 00:49:59,600 --> 00:50:03,680 Speaker 1: sit you nations, and make them simple and easy to understand. 924 00:50:04,200 --> 00:50:07,680 Speaker 1: My wife teaches art, my mother is a retired school 925 00:50:08,280 --> 00:50:12,359 Speaker 1: retired real estate agent. If I can make so when 926 00:50:12,400 --> 00:50:14,480 Speaker 1: they say to me, explain to me what h F 927 00:50:14,560 --> 00:50:18,440 Speaker 1: T is. If I could make somebody both very smart 928 00:50:18,719 --> 00:50:22,320 Speaker 1: but just not in in a field that uses a 929 00:50:22,440 --> 00:50:25,160 Speaker 1: lot of jargon and a lot of math and a 930 00:50:25,239 --> 00:50:30,040 Speaker 1: lot of uh specific financial terms, if I can make 931 00:50:30,080 --> 00:50:32,839 Speaker 1: them understand something in a way that, oh, that makes 932 00:50:32,840 --> 00:50:36,800 Speaker 1: sense and it's not complicated. I know, I've I've achieved something, 933 00:50:37,320 --> 00:50:40,440 Speaker 1: And yours seem to be saying the same thing. Taking 934 00:50:40,719 --> 00:50:46,040 Speaker 1: complex situations and making them easy to understand, that's uh, 935 00:50:46,320 --> 00:50:50,040 Speaker 1: that's something that is important. How does that apply to 936 00:50:50,120 --> 00:50:52,520 Speaker 1: a millennial or someone just starting out in a career 937 00:50:52,560 --> 00:50:54,759 Speaker 1: of finance. Well, I think that's one of the things 938 00:50:54,840 --> 00:50:56,640 Speaker 1: that I think gives them an edge, being able to 939 00:50:56,719 --> 00:50:59,239 Speaker 1: communicate those things no matter you know, whether they want 940 00:50:59,239 --> 00:51:01,120 Speaker 1: to be very calm on a tablelea base where they 941 00:51:01,160 --> 00:51:04,440 Speaker 1: want to do more journalism or editorial. Just having that 942 00:51:04,520 --> 00:51:06,359 Speaker 1: skill set. A lot of people don't have it. It's 943 00:51:06,400 --> 00:51:10,239 Speaker 1: a lot of very smart people that can't necessarily break 944 00:51:10,320 --> 00:51:13,160 Speaker 1: things down to layman's terms. And and that's one skill. 945 00:51:13,200 --> 00:51:14,600 Speaker 1: If you can do it, and you ever have a 946 00:51:14,680 --> 00:51:17,120 Speaker 1: situation where was a bad bear market and it's tough 947 00:51:17,160 --> 00:51:19,840 Speaker 1: to find a jump in finance, you then have that 948 00:51:19,960 --> 00:51:22,200 Speaker 1: skill set where you can't carry it to somewhere else. 949 00:51:22,360 --> 00:51:24,480 Speaker 1: But if you want to work in finance, I think 950 00:51:24,520 --> 00:51:26,600 Speaker 1: it just opens doors for you. But I would say 951 00:51:26,920 --> 00:51:29,680 Speaker 1: I do think in the cf A helps immensely. It's 952 00:51:29,760 --> 00:51:33,160 Speaker 1: definitely helped my career um goods of knowledge base, and 953 00:51:33,239 --> 00:51:36,160 Speaker 1: I think in the industry it's very much smiled upon. 954 00:51:36,280 --> 00:51:39,239 Speaker 1: I know that sounds self serving, Um No, it's absolutely true. 955 00:51:39,280 --> 00:51:41,800 Speaker 1: It's it's we've we've heard that if it's you versus 956 00:51:41,840 --> 00:51:44,000 Speaker 1: another candidate and you're a c f A and they're not, 957 00:51:44,320 --> 00:51:46,719 Speaker 1: you're you, as a c f A very well may 958 00:51:46,760 --> 00:51:49,120 Speaker 1: have have a big advantage there. I found it to 959 00:51:49,160 --> 00:51:52,680 Speaker 1: be completely invaluable in my career. And the final question 960 00:51:52,760 --> 00:51:55,480 Speaker 1: I have, what is it that you know about investing 961 00:51:55,600 --> 00:51:59,239 Speaker 1: today that you wish you knew twenty years ago. Yeah, 962 00:51:59,280 --> 00:52:03,279 Speaker 1: I think probably behavioral finance, and I wish I recognized 963 00:52:03,280 --> 00:52:05,120 Speaker 1: that I knew about it twenty years ago. I think 964 00:52:05,160 --> 00:52:06,759 Speaker 1: not only would have helped me and made me more 965 00:52:06,840 --> 00:52:09,440 Speaker 1: discipline twenty years ago, but I think it might have 966 00:52:09,600 --> 00:52:12,480 Speaker 1: changed the way talk about things and how I view things. 967 00:52:12,520 --> 00:52:14,919 Speaker 1: And I it's probably the last five or six years 968 00:52:15,000 --> 00:52:17,560 Speaker 1: I really started studying and really started grasping it, and 969 00:52:17,640 --> 00:52:20,800 Speaker 1: it just really like when I started really painted to 970 00:52:20,840 --> 00:52:23,800 Speaker 1: the value that really meshed. Behavioral finance really meshed. So 971 00:52:24,440 --> 00:52:26,440 Speaker 1: I really wished twenty years ago I knew more about it. 972 00:52:26,480 --> 00:52:29,440 Speaker 1: And certainly there's a lot more now about a lot 973 00:52:29,520 --> 00:52:31,480 Speaker 1: more that's come out of the last twenty years than 974 00:52:31,640 --> 00:52:34,920 Speaker 1: existed back then. But I think it explains a lot 975 00:52:35,000 --> 00:52:37,160 Speaker 1: of things, not only what other people do, but also 976 00:52:37,520 --> 00:52:40,279 Speaker 1: why we do certain things, and it allows people to 977 00:52:40,400 --> 00:52:42,680 Speaker 1: clear myself, to set up barriers and sub systems so 978 00:52:42,760 --> 00:52:47,640 Speaker 1: I don't make the same mistakes. Really interesting stuff. Charlie Roplitz, 979 00:52:47,800 --> 00:52:51,000 Speaker 1: thank you so much for coming to Bloomberg. We've been 980 00:52:51,040 --> 00:52:54,759 Speaker 1: speaking to Charles rod Blood of the American Association of 981 00:52:54,960 --> 00:52:59,120 Speaker 1: Individual Investors. If you enjoy these conversations. Be sure and 982 00:52:59,200 --> 00:53:01,920 Speaker 1: look up an entry down an inch on Apple iTunes 983 00:53:02,000 --> 00:53:04,759 Speaker 1: and you could see the other ninety or so of 984 00:53:04,880 --> 00:53:08,400 Speaker 1: our podcasts. I would be remiss if I did not 985 00:53:08,640 --> 00:53:13,480 Speaker 1: think Mark our recording engineer, Taylor Riggs, our booker, Michael 986 00:53:13,520 --> 00:53:16,960 Speaker 1: bat Nick, our head of research who helps prepare all 987 00:53:17,000 --> 00:53:21,439 Speaker 1: of these questions, and Charles Wilmer, our producer. Uh, thank 988 00:53:21,480 --> 00:53:24,120 Speaker 1: you for listening. I'm Barry Ritolts. You've been listening to 989 00:53:24,239 --> 00:53:26,560 Speaker 1: Masters in Business on Bloomberg Radio