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Speaker 1: Welcome to Money Making Conversations.

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Speaker 2: It's the show that she is the secrets of success

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Speaker 2: experience firsthand by Marketing and Brandon expert Rashan McDonald. I

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Speaker 2: will know he's giving me advice on many occasions. And

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Speaker 2: in case you didn't notice, I'm not broke. You know

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Speaker 2: he'll be interviewing celebrity CEOs, entrepreneurs and industry decision make

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Speaker 2: because it's what he likes to do, it's what he

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Speaker 2: likes to share. Now it's time to hear from my man,

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Speaker 2: Rashan McDonald money Making Conversations.

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Speaker 1: Here we go.

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Speaker 3: Hi, this is Rashaan McDonald. Was so eloquently spoken by

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Speaker 3: the one and only. Hey, I welcome to money Making

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Speaker 3: Conversation masterclass. Wow, you know I have a great show today.

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Speaker 3: I feel I have a great show every time I

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Speaker 3: opened his mic, so I kind of like put myself down,

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Speaker 3: Like I said, I got a great show today. Rashawn,

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Speaker 3: you you need to look.

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Speaker 1: In the mirror.

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Speaker 4: Brother.

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Speaker 3: You just kind of slammed yourself. Now, just kidding. I

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Speaker 3: think today is as it is every week. There's no

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Speaker 3: perfect time to start following your dreams. Because I recognize

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Speaker 3: that we all have different definitions of success for you.

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Speaker 3: It may be the size of your paycheck mine is

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Speaker 3: inspiring you to accomplish your goals and live your very

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Speaker 3: best life. It's time to stop reading other people's success

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Speaker 3: stories and start.

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Speaker 1: Living your own.

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Speaker 3: People always talk about their purpose a gift. You know,

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Speaker 3: if you have a gift, not gifts, because a lot

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Speaker 3: of people say gifts. You have to be focused. Focus,

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Speaker 3: focus on one thing, get it right, then move on.

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Speaker 3: Don't focus on a lot of things and get them

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Speaker 3: all wrong. Lead with that gift, and don't let your friends, family,

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Speaker 3: or co worker stop you from planning or living your dreams.

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Speaker 3: Let's get money making conversations started. First guest, you know

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Speaker 3: it's going to be Emily Lynn Pauls, and she would

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Speaker 3: take us into the world of multi level of marketing,

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Speaker 3: which I know nothing about. It's going to be an interview.

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Speaker 3: I don't want you guys to miss You can't miss it. Emily,

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Speaker 3: she's on the line right now.

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Speaker 1: She's waiting.

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Speaker 3: She's waiting to talk to Reshans. She's waiting to tell

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Speaker 3: everybody her life experiences in that world. And it's a

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Speaker 3: great book. I read the book. It's a very thick book.

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Speaker 3: So if you're a person who likes to read little

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Speaker 3: bitty books do not. Her book is great. It'll keep

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Speaker 3: you focus because it's very funny, it's very uh whoh,

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Speaker 3: it's a lot and it's great. And then second guest

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Speaker 3: guess would be me. I'll be on the show today

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Speaker 3: of Coase. She said with Shane, you're always on the

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Speaker 3: show because you're hosting the show. Ah, well, yes, yes, yes,

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Speaker 3: but you'll be able to talk to me today because

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Speaker 3: I want to talk about how to be a successful

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Speaker 3: business owner. Wow, I'm gonna tell you the mistakes I

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Speaker 3: made because in order to be successful in anything, I'm

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Speaker 3: just gonna tell you you have to have made mistakes.

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Speaker 3: We are gonna get this show started. She is on

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Speaker 3: the line. My guess is Emily Lynn Paulsen. She's the

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Speaker 3: author of Heyhun Sales, Sisterhood Supremacy, and the Other Lines

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Speaker 3: behind Multi Level of Marketing. Emily signed up for this

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Speaker 3: Sisterhood free cars, the promise of a successful business of

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Speaker 3: her own. Instead, she ended up with an addiction, broken friendships,

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Speaker 3: and the rubble of a topo pyramid scheme. My guest

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Speaker 3: rose to the top and in her tell all book

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Speaker 3: you read about an eye opening, funny and dangerous personal

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Speaker 3: story rising to the top of the pyramid world and

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Speaker 3: multi level marketing as we all know of it. I

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Speaker 3: know nothing about this. Please welcome to the money making

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Speaker 3: Conversation master class I spoke to earlier. She's passionate about

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Speaker 3: what she has to say. Emily Land Paulson, how are

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Speaker 3: you doing, Emily?

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Speaker 5: I'm doing well. Thanks for having me.

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Speaker 1: Well, Emily, where are you based at?

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Speaker 5: I am actually in central Oregon, so other coast.

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Speaker 3: I've been out there. I've been to Portland, Oregon a

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Speaker 3: couple of times. Really really really woos the.

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Speaker 1: Area up, a lot of good fishing and hunting, correct,

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Speaker 1: am I.

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Speaker 5: Right, that's right, yp So.

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Speaker 3: You've always lived up in the in that area of

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Speaker 3: the country. Did you go to college up there? Schooling

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Speaker 3: up there? What keeps you in Portland, Oregon? Because I'm

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Speaker 3: assuming it's not Portland, organ is Central Oregon? Because the family,

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Speaker 3: I'm sure keeping you up there now.

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Speaker 5: Yeah, you know, I've kind of been all around. I

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Speaker 5: grew up in Montana, was in California, then I was

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Speaker 5: on Pennsylvania for a while in Seattle. This is really

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Speaker 5: just where we kind of met in the middle. We

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Speaker 5: wanted a little more world can you.

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Speaker 3: All West coast. See, I think you've kind of doted

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Speaker 3: over the Pennsylvania. Now what what what made you dot

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Speaker 3: over the Pennsylvania and drug you right back? You said

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Speaker 3: my Dana Califonia see at Pennsylvania. Hold hold, hold old.

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Speaker 3: How did you get to Pennsylvania and what made you

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Speaker 3: go back?

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Speaker 5: It was a little detour. So it was my husband's

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Speaker 5: job took us out there outside of Philadelphia and we

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Speaker 5: loved it. We loved it, and then it was his

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Speaker 5: job took us back. So we've been mostly on this

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Speaker 5: side of the country.

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Speaker 1: Cool. Well great.

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Speaker 3: I'm based in Atlanta and my show is UH is

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Speaker 3: streamed and is also a podcast, is live right now

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Speaker 3: and I try to bring on guests that tell to

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Speaker 3: educate me. And the first thing I got to ask

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Speaker 3: is what is multi level marketing?

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Speaker 5: Yeah? So multi level marketing, you know their corporations and

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Speaker 5: they use a business model that involves getting contractors, so

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Speaker 5: just people, do you sign up to independent contractor sell

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Speaker 5: product the family and friends, and then they recruit other

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Speaker 5: people to do the same. So you know, it's different

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Speaker 5: in direct selling. You know, just selling a product to

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Speaker 5: one person direct from the company. Is that you have

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Speaker 5: these levels of pay, and you're rewarded for recruiting other

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Speaker 5: people to sell the same thing. So it's the multi

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Speaker 5: level thing that makes it different from just regular sales.

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Speaker 1: Right.

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Speaker 3: So now I've always heard this all my life from insurance.

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Speaker 3: People try to get me to sell insurance, but there's

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Speaker 3: always tied to you, well, you got to get more

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Speaker 3: people to sell. That way you get more people. Then

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Speaker 3: also you make money off the people you get. Is

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Speaker 3: that am I mistaking?

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Speaker 1: That's it?

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Speaker 5: Nope, that's that's it. Yep.

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Speaker 3: So I so the whole purpose with people have always

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Speaker 3: approached me about multi level marketing. If I always said, hey,

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Speaker 3: we'll show they're making money over there. Brother, you're missing out.

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Speaker 3: I said, who over there? What do you got to

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Speaker 3: We'll see what happens. Is you you you selling insurance,

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Speaker 3: but really you sell insured, but you want to get

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Speaker 3: other people beneath you, and then you want those people

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Speaker 3: beneath you to get other people beneath them, and then

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Speaker 3: you want people another level underneath you. So now you've

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Speaker 3: got all these levels beneath you, which enables you to

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Speaker 3: get paid based on their efforts.

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Speaker 5: Correct exactly?

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Speaker 3: Wow, and how did you get involved with that? Does

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Speaker 3: you sound like, you pretty smart to me. When I

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Speaker 3: when they told me that I ran, I ran for

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Speaker 3: the heels. I went, oh, I'm not going to do this.

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Speaker 3: This is just sounds weird to me. It means that

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Speaker 3: that means that I'm telling other people that just work,

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Speaker 3: so I won't work technically.

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Speaker 5: Correct, right right. Well, so the idea is that you know,

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Speaker 5: you you're basically going into business with your friends and family.

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Speaker 5: That's how it sold, right, And I think part of

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Speaker 5: the reason is, you know, like you, I didn't really

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Speaker 5: understand what it was at first either, and instead of

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Speaker 5: maybe doing more research on my end, I thought, Hey,

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Speaker 5: here's my friend who's telling me about this, and I

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Speaker 5: trust her. She seems trustworthy. I don't think she'd lead

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Speaker 5: me astray. And I thought, you know what, what's the harm?

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Speaker 5: What's the harm in trying this out? So I really

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Speaker 5: kind of ran with ignorance, I guess in the beginning,

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Speaker 5: instead of you know, like you did, run the other direction.

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Speaker 3: Right, But it's but it's the call of potential money

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Speaker 3: making opportunities.

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Speaker 1: They pique your interest. That's what piqued my interests, you.

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Speaker 3: Know, because because because everybody who's making money is very

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Speaker 3: vocal about it a very they live, they drive nice cars,

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Speaker 3: they live in a good house.

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Speaker 1: They're very and almost like religious about it. They preach

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Speaker 1: on it.

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Speaker 3: They almost like make you feel like you missing out

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Speaker 3: an opportunity, like you're not a smart person for participating.

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Speaker 5: Mm hmm. Well, and you hear the stories of the

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Speaker 5: very very very small percentage at the top, and you

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Speaker 5: hear so you hear it so much that you think, oh,

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Speaker 5: this must be most people's experience, because that's what I'm hearing.

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Speaker 5: But what you don't hear is that you know, ninety

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Speaker 5: nine percent of people are not there, They're not at

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Speaker 5: the pinnacle, right, So you kind of hold on to

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Speaker 5: this hope. Well, gosh, I could be that person, I

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Speaker 5: could drive that car, I could make all that money.

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Speaker 5: It could be me right right.

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Speaker 3: Well, guess what, hey, hun Sales Sister, who is Supremacy

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Speaker 3: and the other lines behind multi level Marketing? I'm speaking

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Speaker 3: to Emilyley and Paulson about this book, And the reason

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Speaker 3: I brought on the show was that, you know, we

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Speaker 3: hear a lot of but we always want to get

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Speaker 3: to that finish line. We always want to be able

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Speaker 3: to make a lot of money in our life. Well,

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Speaker 3: you walked away from forty thousand dollars a month.

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Speaker 1: You quit. That's a lot of money.

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Speaker 5: It is, it is, And you know that was at

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Speaker 5: one period of time. I didn't make that every month

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Speaker 5: of the entire time. You know, that's one thing about

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Speaker 5: multi level marketing too. It fluctuates a lot, and it's

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Speaker 5: you know, very it's like a house of cards built

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Speaker 5: on sand really like. So for me, I got to

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Speaker 5: this place where I was doing all the things and

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Speaker 5: it was working for me. So I was in that

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Speaker 5: very small percentage, and I assumed because it had worked

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Speaker 5: for me, that other people, if they did the same

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Speaker 5: thing I did, it would work for them too. And

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Speaker 5: over time I realized, well, shoot, this is not working

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Speaker 5: for other people.

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Speaker 4: Why not?

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Speaker 5: And it was because mathematically it couldn't. You know, there's

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Speaker 5: only so many people. Things get saturated. And I really

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Speaker 5: was making money because so many other people were losing money.

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Speaker 5: And that was a realization that made me, you know,

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Speaker 5: make my exit.

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Speaker 3: Okay, cool, now, all let's started for you. Twenty fourteen,

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Speaker 3: I believe that's when I've read in the book yep

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Speaker 3: or twenty fourteen and.

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Speaker 1: Walk us through the steps. Where were you in your

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Speaker 1: life before you got into this world. Were you happy?

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Speaker 1: Were you working?

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Speaker 6: You?

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Speaker 3: Did you use marriage? You had kids? What did you

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Speaker 3: Were you looking for a part time job? Are we

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Speaker 3: looking for extra income? What pushed you in this direction

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Speaker 3: that made you just take off the blinders and just

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Speaker 3: see nothing but the opportunity.

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Speaker 5: Yeah? Yeah, So I was, you know, a stay at

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Speaker 5: home mom. I had been out of the workforce for

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Speaker 5: almost ten years because I, you know, stayed at home

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Speaker 5: with the kids and my husband, you know, traditional kind

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Speaker 5: of roles. He worked out of the house, and I

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Speaker 5: really just I wanted something like I just wanted some

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Speaker 5: escape from the mundane. I wanted to be able to contribute.

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Speaker 5: You know. It had been a long time since I'd

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Speaker 5: had any recognition for anything really, and so when this

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Speaker 5: came into my life, it was it kind of filled

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Speaker 5: all those pain points. It was like, Okay, well this

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Speaker 5: is it could be potential money. You know, there's some

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Speaker 5: really cool products that I could use. It's something outside

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Speaker 5: of what I'm doing now. It gives me a little

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Speaker 5: escape to go do something, meet with friends, you know,

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Speaker 5: go have wine whatever, go to these like retention events.

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Speaker 5: And I thought, you know, I just I just had

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Speaker 5: hope that it could be something, and then it was

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Speaker 5: packaged up with this community of other women who were

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Speaker 5: all doing the same thing. So it really just fell

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Speaker 5: into my lafe this time when I think I was

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Speaker 5: just lonely, I was looking for other options, and I

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Speaker 5: just had a lot of hope that it could fill all.

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Speaker 1: Those needs lonely though. Yeah, what was the product?

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Speaker 5: So, yeah, it was wellness skincare. You know, there was

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Speaker 5: a kind of a wide range of products, but it

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Speaker 5: was mostly you know, skincare products.

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Speaker 3: Yeah, I've been approached with the vitamins. I've been through coffee,

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Speaker 3: I've been approached. The very first time I was approached

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Speaker 3: was insurance. I remember I was in college. It was

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Speaker 3: insurance in bar. I'm just letting everybody know. You know,

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Speaker 3: it's not trapped to a white community or a Hispanic

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Speaker 3: community or a black community. Its multi level marketing is everywhere.

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Speaker 3: It's everywhere, and it's whoever was pitching that story. But

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Speaker 3: it's always the person at the top of the pair,

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Speaker 3: a bit at the top of it that's singing the

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Speaker 3: highest praises about making money. Because the more people that

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Speaker 3: get underneath them, then guess what the money goes up.

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Speaker 1: That's the whole process.

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Speaker 3: So their their role is to convince thousand people that

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Speaker 3: being underneath them and they live in the wealth of

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Speaker 3: your hard work. And so you're in So you so

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Speaker 3: you were you excited?

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Speaker 1: Right?

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Speaker 3: You somebody told you they do you go to a class?

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Speaker 3: Did you go to a seminar? Did you do something

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Speaker 3: on the line? How did you get your training?

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Speaker 5: You know, there really isn't any training. You're just joining

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Speaker 5: up a friend and you basically are signing your your

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Speaker 5: social Security number and your credit card number and and

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Speaker 5: you're basically doing you know, you're putting your livelihood into

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Speaker 5: this person's hands. And so they're telling you kind of

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Speaker 5: well you're smart.

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Speaker 3: Okay, I go, you're smart now, you know, so you

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Speaker 3: walk right into this. I heard the word lonely in there,

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Speaker 3: so I can under you susceptible whenever the emotions are

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Speaker 3: tied to decisions, okay. And so now this is a stranger, correct.

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Speaker 5: It was actually a friend. It was a friend from

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Speaker 5: high school, you know, a distant friend, but someone who

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Speaker 5: you know was raised in the same town. I was

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Speaker 5: in someone who I trusted and I had this supposed

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Speaker 5: proof on social media that she was succeeding. And so

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Speaker 5: I kind of trusted that if I did what she

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Speaker 5: said that that would work for me too.

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Speaker 1: And what was what would work for you.

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Speaker 3: I'm just asking these questions because you know the story,

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Speaker 3: and I'm just trying to pull the story out of

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Speaker 3: you a little bit more detailed because of the fact

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Speaker 3: that you know in some ways, you know there's there's

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Speaker 3: a bigger story behind all this because a lot of

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Speaker 3: people are falling. I want to use the word victim

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Speaker 3: because we all make decisions. And you know, if I'd

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Speaker 3: have chose to get into selling insurance, or selling coffee

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Speaker 3: or selling vitamins, that was my decision. It's when you

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Speaker 3: get in and how the approach of how you have

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Speaker 3: to be successful is what the decision that made you

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Speaker 3: come out of it?

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Speaker 1: Come out of it. But it took you a while.

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Speaker 1: How long were you in the in the How long

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Speaker 1: were you selling?

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Speaker 5: Almost seven years?

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Speaker 3: Okay, so he was in there for a minute. Now,

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Speaker 3: you didn't just dive in and just come on back

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Speaker 3: out there.

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Speaker 5: Oh No, I was in deep. I was in really deep.

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Speaker 1: So for twenty fourteen, twenty twenty one, basically you was

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Speaker 1: in the world of multi level marketing.

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Speaker 3: Now let's talk about because everything's based on I don't

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Speaker 3: want to use any words that sound negative, but everything's

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Speaker 3: based on a pyramid. You know a lot of people

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Speaker 3: at the bottom and you go up to the top.

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Speaker 3: How did you start building your your Could I use

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Speaker 3: the word followers or your sales team?

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Speaker 5: Yeah, yeah, sure, Yeah, followers are downline. It's usually called downline.

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Speaker 1: How did you start building that?

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Speaker 5: Yeah? So honestly, I did the same thing that my

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Speaker 5: friend who you know had me, who enrolled me, did.

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Speaker 5: I just started talking to people. I started talking to

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Speaker 5: my friends. And one thing that I had going for

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Speaker 5: me is that in the area I was living in

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Speaker 5: at the time, and I was living in Seattle at

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Speaker 5: the time, there were not a lot of people who

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Speaker 5: knew about this company, who knew about these products. So

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Speaker 5: I had that on my side, as when people heard

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Speaker 5: of this, they're like, oh, those look cool, I've never

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Speaker 5: heard of this before. Sure I'll try them. And so

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Speaker 5: I didn't. I wasn't competing with anybody, and so I

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Speaker 5: had that going for me. I also had going for

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Speaker 5: me the fact that you know, first of all, these

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Speaker 5: are all buy in organizations. You have to pay to play.

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Speaker 5: So I bought the whatever thousand dollars kits to join. Wow, right,

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Speaker 5: not cheap? Right these like these things are not inexpensive

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Speaker 5: to join. But again that's all danced around because you

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Speaker 5: know you're getting all this products and you get to

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Speaker 5: try everything. And to me, I was kind of like,

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Speaker 5: oh sure, I like all this stuff. You know why

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Speaker 5: the heck nots? And I obviously you know, so I

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Speaker 5: had that going for me.

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Speaker 3: I had the privilege thought, I want to go to

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Speaker 3: this break and when would come back. I want to

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Speaker 3: finish this conversation because what happens if I let me

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Speaker 3: let you continue, you won't finish the thought. I'm talking about.

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Speaker 3: Emily Lynn Paul's in her book Heyhun Sales, Sisterhood, Supremacy

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Speaker 3: and the other lines behind multi level marketing were right

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Speaker 3: back and get in more detail. She started twenty fourteen,

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Speaker 3: she stopped in twenty twenty one. Now she has an

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Speaker 3: incredible book that we're discussing on the show Money Making

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Speaker 3: Conversation Masterclass, and we'll be right back.

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Speaker 6: We'll be right back with more Money Making Conversations Masterclass

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Speaker 6: with Rushaan McDonald.

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Speaker 7: You are now tuned into the Money Making Conversations Minute

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Speaker 7: of Inspiration with Rushaan McDonald.

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Speaker 1: Money Love what you pray of you.

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Speaker 8: A and M University in Houston, Texas for about four

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Speaker 8: years and got her engineering degree. Lonnie worked as an

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Speaker 8: engineer for IBM and other companies for more than ten years.

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Speaker 8: Did she realized that engineering was not her passion. Stand

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Speaker 8: up comedy was her gift.

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Speaker 9: I just think everybody should tell their journey, and especially

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Speaker 9: people of color. People don't understand how hard it is

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Speaker 9: for us to make it. That's why I want everybody,

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Speaker 9: especially during a pandemic, to share their story, you know.

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Speaker 9: And so this is my story. I grew up in

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Speaker 9: Detroit and the Brewster Projects and it just takes you

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Speaker 9: through that whole life thing because you know, some people

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Speaker 9: only know me from real or from Chelsea Lady, or

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Speaker 9: you know the shows that Rashan will put me on.

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Speaker 9: So but you know, it's the whole journey.

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Speaker 8: If you want to hear this full interview with Lonnie Love,

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Speaker 8: visit money.

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Speaker 1: Making Conversation dot com. Keep winning.

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Speaker 6: Now let's return to Money Making Conversations Masterclass with Rashaan McDonald.

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Speaker 3: Thank you for returning. And I'm speaking of Emily Lynn

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Speaker 3: Paulson about her journey. You know, she has a background

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Speaker 3: as a chemist, she's an advocate for the truth. She

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Speaker 3: talks about in her book The Journey of this Fascinating

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Speaker 3: World of Multi level Marketing. She sees it as a

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Speaker 3: cult and the virality of misinformation, and they preyed upon

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Speaker 3: her and she felt her world of isolation because she

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Speaker 3: was a stay at home mom and that's and that

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Speaker 3: isolation they use a lot on a lot of women

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Speaker 3: who are stay at home mom all feel isolated. And

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Speaker 3: as you as you were telling your story about getting involved,

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Speaker 3: that that played a major role in you. You spent

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Speaker 3: a thousand dollars, so you immediately got to recoup your investment.

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Speaker 5: Correct, Yeah, yeah, you got to recoup the investments. And

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Speaker 5: that's why a lot of people don't ever make money,

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Speaker 5: because you're starting out in the negative to begin with.

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Speaker 1: Right.

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Speaker 5: So for me was you know, talking to friends and

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Speaker 5: family and trying to get them to try the products

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Speaker 5: I was selling and trying to get them to join

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Speaker 5: the same way I did.

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Speaker 1: And what happened, well, you know, just.

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Speaker 5: As luck should have it in my case, I did

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Speaker 5: have friends who are interested and like I trusted my

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Speaker 5: upline who I joined, they trusted me. They said, well,

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Speaker 5: you join this, so you know you're a smart person,

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Speaker 5: right like you wouldn't lead us astray. And so they

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Speaker 5: joined as well, and so pretty quickly I recoup my

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Speaker 5: investments and then started you know, the love bombing where

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Speaker 5: I was getting you know, mentioned in team newsletters and

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Speaker 5: tagged on social media, and I was getting little gifts

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Speaker 5: in the mail, and I was all of a sudden

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Speaker 5: getting you know, rewarded and you know, noticed for things

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Speaker 5: that I hadn't been noticed for in a really long time.

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Speaker 3: So you're saying that, now, let me ask you this.

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Speaker 3: Let me ask you to Emily. This book is about

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Speaker 3: this book you wrote. Okay, you just talk about your

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Speaker 3: level of isolation, your level of insecurities, and like I said,

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Speaker 3: pig attention that's been brought to you. A stay at

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Speaker 3: home mom, a great stay at home mom. You know

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Speaker 3: you educated obviously because I mentioned you a chemist. So

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Speaker 3: is this something just happened to you or this can

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Speaker 3: happen to anyone?

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Speaker 5: Well, this can happen to anybody, It really can. And

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Speaker 5: you know there's a reason that a lot of the

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Speaker 5: stories in multi level marketing start just like mine, like, oh,

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Speaker 5: I was lonely and then I joined or you know,

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Speaker 5: I had just lost my job and then I joined

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Speaker 5: or just gotten divorced. It really does. There's a lot

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Speaker 5: of pain points and MLMs really do prey on that vulnerability.

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Speaker 5: So any one in any kind of vulnerable position is susceptible.

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Speaker 3: Now in twenty fourteen, there's a journey in all this.

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Speaker 3: You're getting your friends, the people you know, they getting

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Speaker 3: their friends people, they know, they getting relatives and love

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Speaker 3: would underneath them. That's what the whole that's how multi

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Speaker 3: level marketing works. You get other people to be underneath you.

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Speaker 3: They get other people being underneath them. That's how it works.

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Speaker 7: Now.

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Speaker 3: So now what I immediately hear is that you've invited

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Speaker 3: your friends to this world. They committed one thousand dollars,

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Speaker 3: so they're looking at you a certain kind of a way. Okay,

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Speaker 3: but you get you your success is being reaped off

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Speaker 3: the fact that you brought.

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Speaker 1: Them on board.

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Speaker 5: Mm hmm exactly.

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Speaker 1: Now when did they start looking at you sideways?

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Speaker 5: So you know, I kind of started looking at the

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Speaker 5: sideways when I was, you know, coaching them, just like

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Speaker 5: I was being coached to, you know, reach out to

439
00:20:52,720 --> 00:20:55,560
Speaker 5: people to you know, do these cold calls, to do

440
00:20:55,600 --> 00:20:59,520
Speaker 5: all this income producing activity and personal development. And yet

441
00:20:59,720 --> 00:21:03,560
Speaker 5: they weren't growing the same way I was, and you know,

442
00:21:03,680 --> 00:21:06,440
Speaker 5: mathematically they couldn't because obviously we were in the same

443
00:21:06,520 --> 00:21:08,600
Speaker 5: network trying to recruit the same people, and it just

444
00:21:08,680 --> 00:21:12,520
Speaker 5: doesn't work that way. So you know a lot of

445
00:21:13,040 --> 00:21:16,520
Speaker 5: those platitudes like you know, take it till you make it,

446
00:21:16,640 --> 00:21:19,640
Speaker 5: and you know, just keep grinding. You know, you'll keep

447
00:21:21,480 --> 00:21:23,840
Speaker 5: right like it's you hear a lot of those things,

448
00:21:23,840 --> 00:21:25,800
Speaker 5: and a lot of those things are repeated, so you

449
00:21:25,880 --> 00:21:28,600
Speaker 5: just think, gosh, if I just keep working harder. It's

450
00:21:28,600 --> 00:21:31,640
Speaker 5: this meritocracy where you know you don't want to quit

451
00:21:31,720 --> 00:21:34,080
Speaker 5: because you think, if I just did one more thing,

452
00:21:34,240 --> 00:21:36,480
Speaker 5: one more cold call, maybe that will be the thing

453
00:21:36,520 --> 00:21:38,200
Speaker 5: that you know, pushes me over the edge, it makes

454
00:21:38,200 --> 00:21:38,959
Speaker 5: me successful.

455
00:21:39,200 --> 00:21:41,159
Speaker 3: And that's why you were saying, okay, because we mentioned

456
00:21:41,160 --> 00:21:43,560
Speaker 3: in your bio it said, you know, you made up

457
00:21:43,560 --> 00:21:45,360
Speaker 3: to forty thousand dollars a month. You said, we're shoreing.

458
00:21:45,400 --> 00:21:46,280
Speaker 1: Hold up, hold up, hold up.

459
00:21:46,280 --> 00:21:49,000
Speaker 3: I didn't do that every month, but once you start

460
00:21:49,080 --> 00:21:51,639
Speaker 3: making money, you kind of like hooked. So if you

461
00:21:51,680 --> 00:21:54,360
Speaker 3: made up to forty thousand dollars a month, the possibilities

462
00:21:55,160 --> 00:21:57,600
Speaker 3: starts to drive you. At what point in the in

463
00:21:57,640 --> 00:22:01,919
Speaker 3: this lane of opportunities from twenty fourteen to twenty to

464
00:22:01,960 --> 00:22:05,040
Speaker 3: twenty one did you feel you peaked as a representative

465
00:22:05,160 --> 00:22:07,720
Speaker 3: or as a person in emaill.

466
00:22:08,680 --> 00:22:12,520
Speaker 5: I would say twenty seventeen. And you know, something interesting

467
00:22:12,560 --> 00:22:15,679
Speaker 5: happened at that point is I got sober, which you

468
00:22:15,720 --> 00:22:18,879
Speaker 5: wrote obviously read in the book. And that was a

469
00:22:18,920 --> 00:22:23,600
Speaker 5: big part of my awakening, really was I wasn't drinking anymore.

470
00:22:23,760 --> 00:22:26,520
Speaker 5: I wasn't, you know, sending cold messages after having a

471
00:22:26,520 --> 00:22:29,800
Speaker 5: couple of glasses champagne, and I realized I started seeing

472
00:22:29,840 --> 00:22:31,960
Speaker 5: a lot of this stuff. I started seeing that my

473
00:22:32,200 --> 00:22:36,399
Speaker 5: team wasn't really succeeding the same way that I was.

474
00:22:37,200 --> 00:22:39,840
Speaker 5: And that's when, you know, slowly kind of the wheels

475
00:22:39,840 --> 00:22:41,399
Speaker 5: started falling off the bus a little bit.

476
00:22:42,480 --> 00:22:49,720
Speaker 3: Now it says you got cancer, correct, yep. Now I'm

477
00:22:49,800 --> 00:22:52,720
Speaker 3: a cancer survivor twenty fifteen. Not to make you feel

478
00:22:52,720 --> 00:22:55,160
Speaker 3: guilty or anything, What type of cancers.

479
00:22:54,800 --> 00:22:55,320
Speaker 1: Did you get?

480
00:22:56,320 --> 00:22:57,680
Speaker 5: I had cervical cancer.

481
00:22:57,440 --> 00:23:00,000
Speaker 3: Okay, mine was diyrod cancer and it was twenty fifteen.

482
00:23:00,000 --> 00:23:02,520
Speaker 3: And then I went through the surgery and I feel,

483
00:23:02,800 --> 00:23:06,639
Speaker 3: you know, you know, with cancer, no one cure as

484
00:23:06,680 --> 00:23:08,479
Speaker 3: long as you live in life and taking the pills.

485
00:23:08,520 --> 00:23:12,240
Speaker 3: Then you live a good life and pray that everything

486
00:23:12,440 --> 00:23:15,320
Speaker 3: continues to go your way. But cancer is powerful because

487
00:23:15,320 --> 00:23:17,760
Speaker 3: once they tell you have cancer, you can just run

488
00:23:17,800 --> 00:23:20,239
Speaker 3: you up the heels and make you wonder what's going

489
00:23:20,320 --> 00:23:22,840
Speaker 3: to happen to you next? Now you got cancer, and

490
00:23:23,000 --> 00:23:27,080
Speaker 3: use it for pity to grow your MLL business base?

491
00:23:29,359 --> 00:23:30,920
Speaker 1: How and why?

492
00:23:31,920 --> 00:23:36,160
Speaker 5: Yeah? So again, like I said, the really the low

493
00:23:36,200 --> 00:23:39,119
Speaker 5: point is always used, right, So you're already primed to

494
00:23:39,280 --> 00:23:42,360
Speaker 5: look for people's vulnerabilities. And so when I found out

495
00:23:42,359 --> 00:23:46,720
Speaker 5: I had cancer, it's my upline and other people in

496
00:23:46,760 --> 00:23:50,359
Speaker 5: the company suggested like, hey, how can we make something

497
00:23:50,400 --> 00:23:53,040
Speaker 5: good out of this? And of course I'm thinking like,

498
00:23:53,119 --> 00:23:55,080
Speaker 5: well that would be great. You know, I'd love a distraction.

499
00:23:55,280 --> 00:23:57,520
Speaker 5: What you know, what can I do? And so it

500
00:23:57,600 --> 00:23:59,679
Speaker 5: suggested like, hey, well why don't you have a little

501
00:23:59,760 --> 00:24:03,320
Speaker 5: like event and then you can give your your portions

502
00:24:03,359 --> 00:24:07,199
Speaker 5: of your profit to charity. And like, on its face,

503
00:24:07,440 --> 00:24:12,520
Speaker 5: that sounds all lovely and good, but it's requiring people

504
00:24:13,200 --> 00:24:17,600
Speaker 5: to buy something from a company that then benefits you know,

505
00:24:17,760 --> 00:24:19,119
Speaker 5: all of the people in the uplook.

506
00:24:19,200 --> 00:24:21,760
Speaker 1: You have a fundraiser basically, right, a fundraiser for.

507
00:24:21,840 --> 00:24:25,280
Speaker 5: The product, right, right right, And you know, obviously I

508
00:24:25,359 --> 00:24:27,880
Speaker 5: donated my profit. You know, I made good on my donation,

509
00:24:28,240 --> 00:24:31,080
Speaker 5: but it still gave me a signal boost in the company.

510
00:24:31,160 --> 00:24:34,480
Speaker 5: It still gave all of my uplines money and you know,

511
00:24:34,480 --> 00:24:37,320
Speaker 5: obviously benefits the company the most because it benefits the

512
00:24:37,320 --> 00:24:40,439
Speaker 5: people at the top the most. And so trying to

513
00:24:40,480 --> 00:24:44,320
Speaker 5: do something that like seemed charitable, but I could have

514
00:24:44,480 --> 00:24:46,760
Speaker 5: just said, hey, do you want to donate twenty dollars

515
00:24:46,840 --> 00:24:48,960
Speaker 5: to this charity? Like I didn't have to rope in

516
00:24:49,359 --> 00:24:53,280
Speaker 5: a product purchase. So you know, look, and.

517
00:24:53,240 --> 00:24:56,320
Speaker 3: You got the hype, you got the sale, you got

518
00:24:56,320 --> 00:24:59,199
Speaker 3: the you know, the moving on up the lane, you

519
00:24:59,240 --> 00:25:01,880
Speaker 3: got more people in and you knew the fact that

520
00:25:02,240 --> 00:25:04,760
Speaker 3: every time I told somebody I had cancer, then people

521
00:25:05,160 --> 00:25:08,440
Speaker 3: wanted to somehow rescue me. I'm just talking personally, and wandered.

522
00:25:08,480 --> 00:25:10,920
Speaker 3: They felt sympathy for me. They always said what can

523
00:25:10,960 --> 00:25:14,040
Speaker 3: I do for you? So when you announced that, then

524
00:25:14,080 --> 00:25:18,800
Speaker 3: you had the perfect lane of opportunity and you basically

525
00:25:18,880 --> 00:25:20,840
Speaker 3: took advantage of it. I'm not saying you're a bad person,

526
00:25:21,280 --> 00:25:24,000
Speaker 3: but that's what that's what can do, and that's what

527
00:25:24,040 --> 00:25:26,879
Speaker 3: can happen when you tell people you have cancer. And

528
00:25:26,960 --> 00:25:29,520
Speaker 3: so at that point, why did.

529
00:25:29,440 --> 00:25:32,240
Speaker 1: You did you? Did you?

530
00:25:32,560 --> 00:25:35,399
Speaker 3: I'm sure guilt took over right and feel and you

531
00:25:35,400 --> 00:25:36,560
Speaker 3: felt started feeling bad?

532
00:25:36,640 --> 00:25:40,240
Speaker 5: Correct, Yeah, And this was again like when I when

533
00:25:40,280 --> 00:25:41,960
Speaker 5: I stopped drinking. This is when a lot of these

534
00:25:42,000 --> 00:25:44,280
Speaker 5: things kind of started to hit me, like, you know,

535
00:25:44,400 --> 00:25:47,480
Speaker 5: that wasn't on the up and ups. And you know, again,

536
00:25:47,520 --> 00:25:51,399
Speaker 5: when you're when you put your trust into these people,

537
00:25:52,000 --> 00:25:55,080
Speaker 5: you know, in this I would say commercial cults. You know,

538
00:25:55,200 --> 00:25:59,960
Speaker 5: in this group that you're listening and repeating everything they're saying,

539
00:26:00,119 --> 00:26:03,040
Speaker 5: and you're being coachable and you're doing what they're telling

540
00:26:03,040 --> 00:26:05,600
Speaker 5: you to do, it's really easy to just fall into

541
00:26:05,640 --> 00:26:07,399
Speaker 5: that trap of okay, you know, you say this is

542
00:26:07,440 --> 00:26:09,439
Speaker 5: a good idea and it seems like a good idea

543
00:26:09,800 --> 00:26:12,399
Speaker 5: and then looking back and realizing, you know what, that

544
00:26:12,640 --> 00:26:13,919
Speaker 5: wasn't such a great idea.

545
00:26:14,320 --> 00:26:16,159
Speaker 3: Now, let me ask you this, Emily, how did you

546
00:26:16,160 --> 00:26:18,960
Speaker 3: get out? Because to me, it's like seven years. That's

547
00:26:18,960 --> 00:26:21,479
Speaker 3: a lot of people you you, I'm sure's a lot

548
00:26:21,480 --> 00:26:23,760
Speaker 3: of people underneath you, a lot of friends, a lot

549
00:26:23,800 --> 00:26:27,000
Speaker 3: of cousins, a lot of their friends. And then can

550
00:26:27,040 --> 00:26:29,520
Speaker 3: you just like walk away and say I'm out, don't

551
00:26:29,560 --> 00:26:30,680
Speaker 3: they feel like angry.

552
00:26:31,760 --> 00:26:35,159
Speaker 5: Yeah. Oh, it was a long process of you know,

553
00:26:35,200 --> 00:26:38,280
Speaker 5: waking up and realizing you know that that was part

554
00:26:38,320 --> 00:26:40,000
Speaker 5: of it, is like, wow, I've brought so many people

555
00:26:40,040 --> 00:26:41,919
Speaker 5: into this, how can I just leave? You know, I

556
00:26:42,000 --> 00:26:43,399
Speaker 5: stayed in for a long time.

557
00:26:43,800 --> 00:26:46,879
Speaker 3: Kind of well that kind of like validated its reality

558
00:26:46,960 --> 00:26:48,720
Speaker 3: because you was in for a long time. You know,

559
00:26:48,800 --> 00:26:52,199
Speaker 3: people just don't hang around something that's not good or

560
00:26:52,400 --> 00:26:56,679
Speaker 3: just the deceptive that long, and so and so you

561
00:26:56,760 --> 00:26:58,920
Speaker 3: were in there, like you said, twenty fourteen or twenty

562
00:26:58,960 --> 00:27:03,359
Speaker 3: twenty one, five years, six years, seven years. I'm I'm

563
00:27:03,440 --> 00:27:05,240
Speaker 3: if you tell me this is a good thing you've

564
00:27:05,240 --> 00:27:07,159
Speaker 3: been at five years, I'm going to listen.

565
00:27:07,520 --> 00:27:08,320
Speaker 1: I'm going to listen.

566
00:27:08,840 --> 00:27:11,359
Speaker 3: And so now, you know, but if you're telling me

567
00:27:11,480 --> 00:27:15,159
Speaker 3: you leaving and I'm I'm following your advice, did I

568
00:27:15,400 --> 00:27:17,159
Speaker 3: would tell you right now, I'm mad at you.

569
00:27:18,119 --> 00:27:20,879
Speaker 5: Mm hmm. Yeah. So yeah, I was, you know, just

570
00:27:20,960 --> 00:27:23,560
Speaker 5: real honest about the process. As I was kind of

571
00:27:23,800 --> 00:27:27,640
Speaker 5: realizing that I didn't like a lot of the behaviors anymore.

572
00:27:27,720 --> 00:27:29,440
Speaker 5: You know, I stopped doing the cold calling and the

573
00:27:29,560 --> 00:27:31,879
Speaker 5: reaching out, and I didn't recruit people anymore, and I

574
00:27:31,880 --> 00:27:35,520
Speaker 5: didn't sell the products anymore. I didn't terminate my account,

575
00:27:35,560 --> 00:27:39,800
Speaker 5: I didn't leave, but I you know, talk to my customers,

576
00:27:39,800 --> 00:27:41,560
Speaker 5: I talk to people on my team and just say, hey,

577
00:27:41,600 --> 00:27:44,640
Speaker 5: you know, I'm I'm uncomfortable with uncomfortable with this. I'm

578
00:27:44,640 --> 00:27:47,080
Speaker 5: not going to be actively selling this anymore. I'm basically

579
00:27:47,080 --> 00:27:49,800
Speaker 5: going to go dark. And I kind of assumed like

580
00:27:50,040 --> 00:27:52,680
Speaker 5: I'll just stay, you know, until my paycheck drives up

581
00:27:53,160 --> 00:27:57,720
Speaker 5: and and then that'll be it, right And then obviously,

582
00:27:57,800 --> 00:28:00,920
Speaker 5: like I decided to kind of go into rec readvocacy.

583
00:28:01,000 --> 00:28:04,080
Speaker 5: I put this on the back burner. COVID happened. I

584
00:28:04,160 --> 00:28:07,160
Speaker 5: mean it was kind of like this whole series of events,

585
00:28:07,240 --> 00:28:09,879
Speaker 5: and you know, during COVID, I really realized I could

586
00:28:09,920 --> 00:28:13,200
Speaker 5: not be associated anymore because there was so much problematic

587
00:28:13,320 --> 00:28:18,840
Speaker 5: and predatory activity in MLM that that's what made me

588
00:28:18,880 --> 00:28:21,560
Speaker 5: finally know Signance Sun in the termination form.

589
00:28:22,040 --> 00:28:24,720
Speaker 3: Wow, you know, Abily, you know, I want to thank

590
00:28:24,720 --> 00:28:26,359
Speaker 3: you for coming on my show. And I'm just just

591
00:28:26,400 --> 00:28:31,680
Speaker 3: saying that because you know, you told me a side

592
00:28:31,680 --> 00:28:35,480
Speaker 3: of you that is uncomfortable, you know, because it sounds

593
00:28:35,560 --> 00:28:36,639
Speaker 3: kind of manipulative.

594
00:28:37,080 --> 00:28:39,800
Speaker 1: It sounds kind of like, you know, you did what

595
00:28:39,840 --> 00:28:40,320
Speaker 1: you wanted.

596
00:28:40,320 --> 00:28:43,280
Speaker 3: To do to be successful, and then a lot of

597
00:28:43,280 --> 00:28:46,160
Speaker 3: it was tied to drinking a lot of an addiction

598
00:28:46,280 --> 00:28:49,000
Speaker 3: and you once you, once you cleared up that addiction,

599
00:28:49,120 --> 00:28:51,560
Speaker 3: you started to see your world a lot clearer and

600
00:28:51,600 --> 00:28:53,600
Speaker 3: it took you on the path of I want to

601
00:28:53,600 --> 00:28:54,240
Speaker 3: say redemption.

602
00:28:54,520 --> 00:28:55,360
Speaker 1: Is that the correct word?

603
00:28:56,400 --> 00:28:56,640
Speaker 7: Yeah?

604
00:28:56,720 --> 00:28:59,240
Speaker 5: You know, I just try and at this point like

605
00:28:59,280 --> 00:29:01,560
Speaker 5: do the next right, and you know, believe, I really

606
00:29:01,560 --> 00:29:04,520
Speaker 5: believe like the best apology has changed behavior. And that

607
00:29:04,640 --> 00:29:07,120
Speaker 5: was really my reasoning behind writing the book, Like I

608
00:29:07,160 --> 00:29:09,800
Speaker 5: fully throw myself under the bus, you know, just say like, hey,

609
00:29:09,840 --> 00:29:13,320
Speaker 5: I was complicit in this, I did this, and this

610
00:29:13,400 --> 00:29:15,880
Speaker 5: is why you need to hear about it because this

611
00:29:16,000 --> 00:29:18,200
Speaker 5: is what goes on and this is what to look

612
00:29:18,240 --> 00:29:18,640
Speaker 5: out for.

613
00:29:19,440 --> 00:29:22,480
Speaker 3: Well, well, you know one thing for sure, as my

614
00:29:22,600 --> 00:29:26,200
Speaker 3: listeners are listening to this, what advice would you give

615
00:29:26,200 --> 00:29:29,800
Speaker 3: them them if somebody approaches them about an MLM? But

616
00:29:30,080 --> 00:29:32,280
Speaker 3: let me ask you this. First of all, what do

617
00:29:32,320 --> 00:29:34,880
Speaker 3: you need to look for to make that will? Let

618
00:29:34,960 --> 00:29:38,520
Speaker 3: you know, is an email a multi level marketing platform?

619
00:29:38,800 --> 00:29:39,560
Speaker 1: What should they look at?

620
00:29:39,640 --> 00:29:40,080
Speaker 10: Yeah?

621
00:29:40,520 --> 00:29:43,680
Speaker 5: Yeah, So if you have a person talking to you

622
00:29:43,800 --> 00:29:48,000
Speaker 5: wanting to join a business, right you know, and asking

623
00:29:48,040 --> 00:29:50,040
Speaker 5: you for a buy in. If you have to pay

624
00:29:50,120 --> 00:29:52,280
Speaker 5: to join, I mean that's a pretty big red flag,

625
00:29:53,560 --> 00:29:55,320
Speaker 5: you know. Look, you can always just give it a

626
00:29:55,320 --> 00:29:58,640
Speaker 5: little Google, like say is this blank company in MLM

627
00:29:58,840 --> 00:30:01,480
Speaker 5: and you'll find out. But generally, if you have to

628
00:30:01,600 --> 00:30:03,960
Speaker 5: sign the dotted line and join, you know, have a

629
00:30:04,000 --> 00:30:08,600
Speaker 5: sponsor or an upline that is a multi level marketing company.

630
00:30:09,080 --> 00:30:11,280
Speaker 3: You know, my daughter I remember when she graduated from

631
00:30:11,320 --> 00:30:15,120
Speaker 3: college recently, she like, there are a lot of people

632
00:30:15,160 --> 00:30:18,320
Speaker 3: are using its kind of like a form of employment opportunity,

633
00:30:18,840 --> 00:30:20,719
Speaker 3: and so she was going in they were sending her

634
00:30:20,720 --> 00:30:22,760
Speaker 3: sal it was fifty thousand dollars a year or sixty

635
00:30:22,800 --> 00:30:24,960
Speaker 3: thousand dollars a year, and she gotta make all these

636
00:30:25,000 --> 00:30:25,600
Speaker 3: cold calls.

637
00:30:25,640 --> 00:30:26,400
Speaker 1: She had to buy this.

638
00:30:26,840 --> 00:30:29,440
Speaker 3: So I'll just tell everybody it's a lot of people

639
00:30:29,480 --> 00:30:32,040
Speaker 3: are using this as a form of employment. They call

640
00:30:32,080 --> 00:30:35,680
Speaker 3: it an employment, but it's not really employment. And like

641
00:30:35,760 --> 00:30:39,040
Speaker 3: you said, due to research, google the company and it

642
00:30:39,080 --> 00:30:41,440
Speaker 3: will help you get there. But more importantly, if you

643
00:30:41,480 --> 00:30:44,480
Speaker 3: have time, and I recommend that you have time, Emily,

644
00:30:44,520 --> 00:30:45,840
Speaker 3: how can we reach out to you? And if where

645
00:30:45,880 --> 00:30:47,720
Speaker 3: can we buy this book as it don't sell right now?

646
00:30:48,040 --> 00:30:49,120
Speaker 9: Hey, Han, you know what.

647
00:30:49,520 --> 00:30:52,000
Speaker 5: It comes out in one week, but you can pre

648
00:30:52,120 --> 00:30:54,880
Speaker 5: order it anywhere you know. Always support your local bookstore

649
00:30:54,920 --> 00:30:58,360
Speaker 5: if you can, and I'm on all platforms at Emily

650
00:30:58,440 --> 00:30:59,840
Speaker 5: Lynn Pulsen, Well.

651
00:30:59,680 --> 00:31:02,280
Speaker 3: Emily Paulson. Thank you for coming on Money Making Conversation.

652
00:31:02,360 --> 00:31:05,840
Speaker 3: Her book, Hey Hans sells Sisterhood, Supremacy and the other

653
00:31:06,000 --> 00:31:08,680
Speaker 3: lies behind multi level Marketing. Thank you for coming on

654
00:31:08,680 --> 00:31:11,400
Speaker 3: Money Making Conversation. Martha Basket Classes. You are fantastic.

655
00:31:12,200 --> 00:31:13,480
Speaker 5: Thanks for having me cool.

656
00:31:14,080 --> 00:31:14,320
Speaker 1: Hey.

657
00:31:14,680 --> 00:31:17,360
Speaker 3: I told everybody I was gonna be doing the second

658
00:31:17,360 --> 00:31:19,479
Speaker 3: half of the show by myself, and guess what I

659
00:31:19,520 --> 00:31:21,840
Speaker 3: Am going to be talking about? How to be a

660
00:31:21,880 --> 00:31:27,960
Speaker 3: successful business owner? Well, guess what I have failed. I

661
00:31:27,960 --> 00:31:30,480
Speaker 3: have done so many mistakes and I'm gonna share some

662
00:31:30,520 --> 00:31:33,680
Speaker 3: of those mistakes. But more importantly, you can talk to

663
00:31:33,720 --> 00:31:36,560
Speaker 3: me in the next hour and I will respond as

664
00:31:36,560 --> 00:31:39,440
Speaker 3: honest as I can if you have any questions about

665
00:31:40,240 --> 00:31:43,960
Speaker 3: being a successful business owner. Rushawn McDonald's here to answer

666
00:31:44,000 --> 00:31:46,120
Speaker 3: all your questions and also give you some advice.

667
00:31:46,440 --> 00:31:47,240
Speaker 1: In the next hour.

668
00:31:47,360 --> 00:31:56,880
Speaker 6: Don't go nowhere, We'll be right back with more Money

669
00:31:56,880 --> 00:32:00,000
Speaker 6: Making Conversations. Masterclass with Rushawn McDonald.

670
00:32:01,080 --> 00:32:04,840
Speaker 11: HBCUs represent Black excellence. If you attend or are an

671
00:32:04,880 --> 00:32:08,959
Speaker 11: alumnus of an HBCU, we want to hear about your story.

672
00:32:09,040 --> 00:32:13,880
Speaker 11: The MYHBCU Story digital Library will allow current HBCU students

673
00:32:13,880 --> 00:32:18,120
Speaker 11: and alumni to share their stories. Registration is open to everyone.

674
00:32:18,240 --> 00:32:22,160
Speaker 11: More information is available at HBCU College day dot com.

675
00:32:22,160 --> 00:32:25,800
Speaker 11: Click my HBCU Story. Next, you can upload a photo.

676
00:32:25,920 --> 00:32:28,840
Speaker 11: The photo can be recent or from when you attended

677
00:32:28,880 --> 00:32:33,120
Speaker 11: your HBCU. Then share your academic or social experience at

678
00:32:33,120 --> 00:32:37,160
Speaker 11: your HBCU, which can be your favorite class, hangout, joint,

679
00:32:37,200 --> 00:32:41,400
Speaker 11: homecoming game, student center, honor, off campus party, Greek show,

680
00:32:41,600 --> 00:32:45,080
Speaker 11: and how attending an HBCU changed your life. We also

681
00:32:45,120 --> 00:32:48,720
Speaker 11: want to hear stories if you pleasure a fraternity or sorority.

682
00:32:48,840 --> 00:32:52,080
Speaker 11: The goal is to use your my HBCU story to

683
00:32:52,160 --> 00:32:56,640
Speaker 11: promote and uplift the HBCU brand. Your HBCU prepared you

684
00:32:56,880 --> 00:32:59,920
Speaker 11: for success and now we want everyone to read about

685
00:33:00,200 --> 00:33:04,840
Speaker 11: your Black excellence. More information is available at HBCU College

686
00:33:04,920 --> 00:33:08,360
Speaker 11: day dot com. You can click my HBCU Story to

687
00:33:08,440 --> 00:33:09,520
Speaker 11: share your story.

688
00:33:10,720 --> 00:33:15,719
Speaker 6: Now, let's return to Money Making Conversations Masterclass with Rashaan McDonald.

689
00:33:16,240 --> 00:33:18,680
Speaker 3: Let's get started here. I'm gonna ask some questions about it.

690
00:33:19,040 --> 00:33:21,800
Speaker 3: This Has anybody ever thought about you can raise your hand.

691
00:33:21,920 --> 00:33:24,040
Speaker 3: You can raise your hand and your car driving, you know,

692
00:33:24,200 --> 00:33:27,320
Speaker 3: just raise your eyebrow. Thought about starting a business? Why

693
00:33:27,400 --> 00:33:30,479
Speaker 3: didn't you do it? Have you ever thought about hiring

694
00:33:30,600 --> 00:33:33,960
Speaker 3: people for your business and you've hired the wrong people?

695
00:33:34,200 --> 00:33:37,200
Speaker 3: Have you ever thought about hiring relatives? And guess what,

696
00:33:37,240 --> 00:33:41,840
Speaker 3: you hired those relatives. Call me and let me know

697
00:33:42,080 --> 00:33:45,440
Speaker 3: about those relatives. Have you ever hired people that you

698
00:33:45,480 --> 00:33:49,680
Speaker 3: were getting a good deal on them? Oh they got

699
00:33:49,720 --> 00:33:53,480
Speaker 3: Oh they cheap. Oh that salary fits right into my budget.

700
00:33:53,800 --> 00:33:56,800
Speaker 3: But they don't have the experience. Am I? Am I

701
00:33:57,040 --> 00:33:59,040
Speaker 3: tapping into the right lanes with some of y'all out there?

702
00:34:00,160 --> 00:34:02,160
Speaker 3: Or how about starting your business and you don't even

703
00:34:02,200 --> 00:34:08,200
Speaker 3: have a budget. It's just a good idea? Am I

704
00:34:08,200 --> 00:34:09,760
Speaker 3: tapping into anybody out there?

705
00:34:10,080 --> 00:34:13,440
Speaker 1: Yet? Okay? How about this? How about this? You start

706
00:34:13,480 --> 00:34:15,359
Speaker 1: a business with somebody you don't know?

707
00:34:17,120 --> 00:34:20,880
Speaker 3: How about that? How about how about this? You start

708
00:34:20,920 --> 00:34:23,799
Speaker 3: a business? You know, I'm from Texas. So they said

709
00:34:23,800 --> 00:34:25,480
Speaker 3: you can start a business with a handshake. That's what

710
00:34:25,560 --> 00:34:30,000
Speaker 3: would be contractual. I've done that before. Yeah, let me

711
00:34:30,040 --> 00:34:33,640
Speaker 3: get started here. How to be a successful business owner.

712
00:34:34,520 --> 00:34:38,280
Speaker 3: That's a bold statement for me to say marketing and branding.

713
00:34:38,360 --> 00:34:41,320
Speaker 3: Have a company called thirty eight fifteen Media, Inc. Based

714
00:34:41,320 --> 00:34:45,799
Speaker 3: in Atlanta, Georgia. I started it as an idea and

715
00:34:45,880 --> 00:34:49,800
Speaker 3: I just started hiring people. Were they the best qualified people?

716
00:34:51,680 --> 00:34:51,719
Speaker 6: No?

717
00:34:52,239 --> 00:34:56,479
Speaker 3: In hindsight, No, But I knew them. I knew them,

718
00:34:56,760 --> 00:35:00,959
Speaker 3: they knew mean, we had long term relationships. They could

719
00:35:00,960 --> 00:35:06,280
Speaker 3: do certain things, and I hired them. That's the number

720
00:35:06,320 --> 00:35:09,920
Speaker 3: one problem with most people who fail in this business

721
00:35:10,400 --> 00:35:13,680
Speaker 3: is they hire people just because they're close to them.

722
00:35:13,960 --> 00:35:17,960
Speaker 3: They hire people because they make them feel comfortable. You

723
00:35:18,160 --> 00:35:22,600
Speaker 3: hire people because they're just right there and they're available

724
00:35:22,640 --> 00:35:28,200
Speaker 3: to be hired. That's the number one mistake and the

725
00:35:28,320 --> 00:35:32,880
Speaker 3: number two mistake. Do you have time for your business?

726
00:35:33,920 --> 00:35:38,480
Speaker 1: Wow? You know I would tell people this. I get

727
00:35:38,560 --> 00:35:41,400
Speaker 1: up atfore thirty money to do fraud. That's what time.

728
00:35:41,440 --> 00:35:43,319
Speaker 1: Four thirty am I get up and people always going

729
00:35:43,400 --> 00:35:46,840
Speaker 1: whoa whoa four thirty when you're doing it front thirty.

730
00:35:48,280 --> 00:35:52,440
Speaker 3: I was fortunate to give a speech uh I was

731
00:35:52,480 --> 00:35:55,600
Speaker 3: at It was an area in Atlanta called Thoronias, right

732
00:35:55,640 --> 00:35:59,279
Speaker 3: outside of Atlanta, Georgia Chamber of Commerce, and I was

733
00:35:59,280 --> 00:36:00,840
Speaker 3: speaking to them. That's one of the other reasons they

734
00:36:00,920 --> 00:36:03,279
Speaker 3: brought me over. It was to speak about how to

735
00:36:03,360 --> 00:36:06,600
Speaker 3: be a successful business owner. And when you're speaking to

736
00:36:06,640 --> 00:36:09,920
Speaker 3: typ of people about being a successful business owner, one

737
00:36:10,000 --> 00:36:12,520
Speaker 3: thing you have to admit that is that you made mistakes.

738
00:36:14,880 --> 00:36:17,919
Speaker 3: I opened a comedy club in Houston, Texas called Hip

739
00:36:17,960 --> 00:36:21,760
Speaker 3: Hop Comedy Style. I got in business with a person

740
00:36:22,120 --> 00:36:26,840
Speaker 3: I didn't even know. Well, guess what. He was a

741
00:36:26,920 --> 00:36:31,840
Speaker 3: stand up comic too, so he liked telling jokes. I

742
00:36:31,960 --> 00:36:34,640
Speaker 3: liked telling jokes. Yeah, I guess he make a good

743
00:36:34,680 --> 00:36:37,600
Speaker 3: business part. So that's how we got That's like you,

744
00:36:37,760 --> 00:36:40,000
Speaker 3: that's like you like to eat chicken, and you know

745
00:36:40,120 --> 00:36:42,840
Speaker 3: somebody who makes good chickens, So y'all just gonna go

746
00:36:42,880 --> 00:36:43,720
Speaker 3: into chicken business.

747
00:36:43,800 --> 00:36:45,359
Speaker 1: Same same thing, same thing.

748
00:36:46,640 --> 00:36:49,719
Speaker 3: I didn't know his likes, his dislikes. I didn't know

749
00:36:49,840 --> 00:36:52,480
Speaker 3: his work happens. I didn't know if he like getting

750
00:36:52,520 --> 00:36:54,680
Speaker 3: up early or do he like staying late? Did he

751
00:36:54,760 --> 00:36:56,760
Speaker 3: even have an idea of how to run a business.

752
00:36:57,680 --> 00:37:00,520
Speaker 3: That's how I got in business. But the other side

753
00:37:00,560 --> 00:37:06,040
Speaker 3: of that is that it became a very popular comedy

754
00:37:06,120 --> 00:37:08,680
Speaker 3: club lines out the Door. I used to do a

755
00:37:08,719 --> 00:37:12,880
Speaker 3: show on Thursday tickets are going sell on Monday. They

756
00:37:12,920 --> 00:37:14,880
Speaker 3: were sold out in the hour. That's how popular. Was

757
00:37:14,960 --> 00:37:17,440
Speaker 3: a room seats like three hundred and fifty people, a

758
00:37:17,560 --> 00:37:20,799
Speaker 3: line out the door. On Thursday show showtime, I hit

759
00:37:20,840 --> 00:37:23,440
Speaker 3: the stage at eight nine o'clock. People wouldn't go in

760
00:37:23,480 --> 00:37:25,239
Speaker 3: the room until it was nine. Eight thirty was an

761
00:37:25,239 --> 00:37:27,120
Speaker 3: empty room. They didn't want to see the other comics.

762
00:37:27,520 --> 00:37:31,400
Speaker 3: I walk in nine o'clock, room packed, eight thirty to

763
00:37:31,560 --> 00:37:36,360
Speaker 3: eight fifty five. Room was empty, nine o'clock packed. We

764
00:37:36,520 --> 00:37:39,719
Speaker 3: were making money. But what just what what happens when

765
00:37:39,760 --> 00:37:45,759
Speaker 3: you start making money? I forgot? You pay taxes. You

766
00:37:45,880 --> 00:37:50,239
Speaker 3: pay taxes on tickets, you pay taxis on liquor. So

767
00:37:50,719 --> 00:37:54,600
Speaker 3: so those little things. So all that money that you're making,

768
00:37:55,520 --> 00:37:57,560
Speaker 3: somebody else want a piece up. So you can't look

769
00:37:57,560 --> 00:38:02,280
Speaker 3: at ten dollars as a real ten dollars. But because

770
00:38:02,719 --> 00:38:05,799
Speaker 3: I didn't have a budget, because I didn't take time

771
00:38:05,880 --> 00:38:08,640
Speaker 3: to understand how to run a business, I was just

772
00:38:09,920 --> 00:38:13,600
Speaker 3: doing all the wrong things. So I'm sure a lot

773
00:38:13,640 --> 00:38:16,239
Speaker 3: of you guys out there, ladies, I think because women

774
00:38:16,400 --> 00:38:20,640
Speaker 3: are the fastest growing entrepreneurial part in this company, especially

775
00:38:20,680 --> 00:38:25,600
Speaker 3: black women, y'all just running things now in a good

776
00:38:25,640 --> 00:38:27,240
Speaker 3: way opening up business.

777
00:38:27,280 --> 00:38:28,960
Speaker 1: I'm sure you opening up business a lot more than me,

778
00:38:30,040 --> 00:38:30,600
Speaker 1: better than me.

779
00:38:32,320 --> 00:38:39,319
Speaker 3: So I was making money but couldn't understand how selling out.

780
00:38:39,719 --> 00:38:43,960
Speaker 3: But I can't pay myself, so I was just working

781
00:38:44,040 --> 00:38:48,120
Speaker 3: for free because I didn't have Because what you can't do,

782
00:38:48,160 --> 00:38:50,880
Speaker 3: I'll tell you something about this. The biggest mistake in

783
00:38:51,520 --> 00:38:54,520
Speaker 3: a business. You can't open a business and then try

784
00:38:54,560 --> 00:38:59,600
Speaker 3: to sell a budget because now you're playing catch up

785
00:39:00,719 --> 00:39:04,000
Speaker 3: because you can't justify because you didn't have a budget

786
00:39:04,040 --> 00:39:05,799
Speaker 3: at the beginning. You to know why you have all

787
00:39:05,840 --> 00:39:08,640
Speaker 3: these people hanging around you getting checks for you or

788
00:39:08,719 --> 00:39:11,359
Speaker 3: wanting to get checked for you, then you understand why

789
00:39:11,440 --> 00:39:15,280
Speaker 3: you fail. So when you're making money as a business owner,

790
00:39:16,000 --> 00:39:17,840
Speaker 3: you can't be successful because of the reason that if

791
00:39:17,880 --> 00:39:20,719
Speaker 3: you try to be successful, because you never had a plan.

792
00:39:22,080 --> 00:39:24,200
Speaker 3: That's the numb more reason we fail. And the other

793
00:39:24,320 --> 00:39:26,200
Speaker 3: number one reason we fail is do you have time

794
00:39:26,239 --> 00:39:29,399
Speaker 3: for your business. I can't tell you how many people

795
00:39:29,719 --> 00:39:33,200
Speaker 3: get mad because the store after a while, they open

796
00:39:33,280 --> 00:39:35,960
Speaker 3: their business, It opens a ten but they getting there

797
00:39:36,320 --> 00:39:40,480
Speaker 3: at the same time the customer should get there. They

798
00:39:40,560 --> 00:39:43,000
Speaker 3: getting mad because the customers got their own time, not

799
00:39:43,160 --> 00:39:45,319
Speaker 3: knowing they got a restaurant here, they got to pre

800
00:39:45,600 --> 00:39:48,239
Speaker 3: set up everything the customers get y'all ever be in

801
00:39:48,280 --> 00:39:48,680
Speaker 3: a restaurant.

802
00:39:48,680 --> 00:39:50,360
Speaker 1: You've been in a restaurants where, oh, we don't have

803
00:39:50,480 --> 00:39:52,160
Speaker 1: that on the menu today. Don't that make you mad?

804
00:39:54,800 --> 00:39:57,239
Speaker 1: Oh we ran out? How you gonna run out of

805
00:39:57,280 --> 00:40:02,320
Speaker 1: something that's on your menu? Then you plan to make this?

806
00:40:02,719 --> 00:40:04,200
Speaker 1: Then you plan this, make this.

807
00:40:04,280 --> 00:40:06,279
Speaker 3: A part of your regular I've been I've been in

808
00:40:06,360 --> 00:40:12,000
Speaker 3: restaurants where they have actually used a marker to strike

809
00:40:12,080 --> 00:40:14,239
Speaker 3: through things that they don't do their menu no more.

810
00:40:14,320 --> 00:40:18,320
Speaker 3: Now I'm supposed to come back for that. Here's a

811
00:40:18,400 --> 00:40:22,360
Speaker 3: little note now about business. It's called consistency. I always

812
00:40:22,360 --> 00:40:24,800
Speaker 3: tell people a little I'm just using Target as an example.

813
00:40:25,680 --> 00:40:29,160
Speaker 3: If Target, if you drove by Target at night and

814
00:40:29,280 --> 00:40:32,520
Speaker 3: they sign wasn't on, you think they'd be closed. So

815
00:40:32,960 --> 00:40:36,279
Speaker 3: if like on Monday, Tuesday, and Wednesday, Target sign was on,

816
00:40:36,600 --> 00:40:39,399
Speaker 3: but Thursday, Friday and Saturday was off, you think they'd

817
00:40:39,400 --> 00:40:43,239
Speaker 3: be out of business. Or you stop trusting them so

818
00:40:43,800 --> 00:40:46,080
Speaker 3: you won't go there, or put them on the list,

819
00:40:46,160 --> 00:40:49,520
Speaker 3: and you actually started spreading rumors, negative rumors about Target

820
00:40:51,160 --> 00:40:55,080
Speaker 3: or business like Target, And that's what happens if we're inconsistent.

821
00:40:55,640 --> 00:40:59,080
Speaker 3: So if you if you opening a business and you're

822
00:40:59,080 --> 00:41:01,160
Speaker 3: saying you doing things, you've got to be there to

823
00:41:01,239 --> 00:41:04,360
Speaker 3: do it. And everybody sees the profit line. You know,

824
00:41:04,440 --> 00:41:06,760
Speaker 3: they buy franchise. You know, they want to buy franchise

825
00:41:06,840 --> 00:41:09,680
Speaker 3: like Chick fil A or jagon Bars, or McDonald's or

826
00:41:09,719 --> 00:41:14,600
Speaker 3: they heard or or Bojangles. That's a real hot franchise

827
00:41:14,719 --> 00:41:18,919
Speaker 3: right now that people are buying. It still requires work.

828
00:41:19,560 --> 00:41:22,080
Speaker 3: And so what these franchises try to do they try

829
00:41:22,160 --> 00:41:25,560
Speaker 3: to train you. So you're gonna pay a fee, but

830
00:41:25,640 --> 00:41:28,120
Speaker 3: they just don't let you just run out there. They're

831
00:41:28,120 --> 00:41:31,279
Speaker 3: gonna find out if you have time too to run

832
00:41:31,320 --> 00:41:35,680
Speaker 3: that franchise, because they're applying the same business principles that

833
00:41:35,840 --> 00:41:38,719
Speaker 3: I am doing in this conversation I'm having with you

834
00:41:38,880 --> 00:41:42,200
Speaker 3: right now, the conversation of being able to sit down

835
00:41:42,320 --> 00:41:46,000
Speaker 3: and apply to you a makeshift plan, a make sense

836
00:41:46,120 --> 00:41:47,759
Speaker 3: plan of how you can be successful.

837
00:41:48,000 --> 00:41:48,880
Speaker 1: So when you buy a.

838
00:41:48,880 --> 00:41:52,160
Speaker 3: Franchise, what they do is they bring you in, they

839
00:41:52,239 --> 00:41:55,280
Speaker 3: sit you down, and they have you work with somebody

840
00:41:55,360 --> 00:42:00,200
Speaker 3: who has your best interests. Listen to me, now, your

841
00:42:00,280 --> 00:42:03,040
Speaker 3: best interest because what they don't want to do is

842
00:42:03,320 --> 00:42:04,560
Speaker 3: put a franchise out there.

843
00:42:04,480 --> 00:42:07,040
Speaker 1: And it clothes because it makes them look bad.

844
00:42:07,400 --> 00:42:10,280
Speaker 3: So now if you don't have time, but you heard,

845
00:42:10,400 --> 00:42:12,080
Speaker 3: did these franchises make a lot of money?

846
00:42:12,160 --> 00:42:13,360
Speaker 1: Then they gonna have a problem with you.

847
00:42:14,480 --> 00:42:16,439
Speaker 3: Then you're gonna get mad at them because they telling

848
00:42:16,520 --> 00:42:19,440
Speaker 3: you why you're not there to open up their business

849
00:42:19,520 --> 00:42:22,279
Speaker 3: on time. It guess what they gonna do after a while,

850
00:42:22,920 --> 00:42:27,960
Speaker 3: they'll come take their license. Then what you're trying to

851
00:42:28,000 --> 00:42:30,520
Speaker 3: do now you're trying to suit. Now you now you

852
00:42:30,640 --> 00:42:32,960
Speaker 3: huddle up with your friends and family, all you in

853
00:42:33,000 --> 00:42:35,839
Speaker 3: the corners, just cussing and fussing like they've done you wrong.

854
00:42:36,040 --> 00:42:38,400
Speaker 3: But you're the one didn't live up to the standards.

855
00:42:38,880 --> 00:42:41,719
Speaker 3: They have copyright there they have. You just can't let

856
00:42:41,800 --> 00:42:45,640
Speaker 3: anybody in the kitchen. If you making donuts, you just

857
00:42:45,680 --> 00:42:48,600
Speaker 3: can't let it. You just can't shoot a video back

858
00:42:48,640 --> 00:42:53,239
Speaker 3: there for TikTok making donuts back there, making cakes back there?

859
00:42:53,719 --> 00:42:59,520
Speaker 1: You mad because that's they that's their recipes. Everybody can't

860
00:42:59,560 --> 00:42:59,840
Speaker 1: see that.

861
00:43:00,440 --> 00:43:02,040
Speaker 3: But because you don't know the rules, you want to

862
00:43:02,040 --> 00:43:04,560
Speaker 3: try to make your own rules. That's why you want

863
00:43:04,560 --> 00:43:07,840
Speaker 3: to be successful. Let me tell you why I was

864
00:43:07,920 --> 00:43:10,719
Speaker 3: not successful at my comedy club, even though lines at

865
00:43:10,760 --> 00:43:11,080
Speaker 3: the door.

866
00:43:12,400 --> 00:43:12,960
Speaker 1: You can look it up.

867
00:43:13,040 --> 00:43:16,840
Speaker 3: Hip Hop Comedy Stop nineteen ninety two to nineteen ninety four, Houston,

868
00:43:16,880 --> 00:43:20,400
Speaker 3: Texas one of the most popular comedy clubs in the country.

869
00:43:20,719 --> 00:43:24,760
Speaker 3: Everybody came through the Joe Tury, Cedric did a tainer

870
00:43:25,280 --> 00:43:29,360
Speaker 3: some more. All the big stars came through there, Steve Harvey.

871
00:43:31,120 --> 00:43:41,120
Speaker 12: Everybody came to that club, made no money, made no money,

872
00:43:42,600 --> 00:43:47,360
Speaker 12: broke even because I didn't have a budget, because I

873
00:43:47,400 --> 00:43:48,479
Speaker 12: didn't know what I was doing.

874
00:43:49,080 --> 00:43:50,800
Speaker 3: I was in business with a person I didn't know,

875
00:43:53,320 --> 00:43:59,279
Speaker 3: and he had a full time job. So guess what

876
00:43:59,360 --> 00:44:04,040
Speaker 3: he kept saying, Hey, man, you got it, you got it,

877
00:44:04,760 --> 00:44:06,680
Speaker 3: you got it. Well guess what I got tired of

878
00:44:06,960 --> 00:44:13,000
Speaker 3: being the person who got it? Then I have family.

879
00:44:13,520 --> 00:44:13,840
Speaker 6: Whooah.

880
00:44:14,760 --> 00:44:16,800
Speaker 1: When we come back, we're gonna talk about hiring family.

881
00:44:17,160 --> 00:44:20,560
Speaker 1: Who hire family? That's a big a mistake you can make.

882
00:44:20,640 --> 00:44:24,359
Speaker 3: Hire family now, especially when the mama, when the mama

883
00:44:24,440 --> 00:44:28,920
Speaker 3: then told you to hire them. We'll be right back

884
00:44:28,960 --> 00:44:31,360
Speaker 3: for boy money making Conversation, Masks class, don't go the

885
00:44:31,440 --> 00:44:33,240
Speaker 3: where y'all I just got started.

886
00:44:32,920 --> 00:44:41,880
Speaker 6: Who We'll be right back with more money making conversations.

887
00:44:42,000 --> 00:44:44,000
Speaker 6: Masterclass with Rushawn McDonald.

888
00:44:46,040 --> 00:44:49,480
Speaker 7: You are now tuned into the Money Making Conversations Minute

889
00:44:49,520 --> 00:44:51,600
Speaker 7: of Inspiration with Rashawn McDonald.

890
00:44:52,160 --> 00:44:55,360
Speaker 8: Hollywood super producer Will Packer has produced films that have

891
00:44:55,520 --> 00:44:58,080
Speaker 8: earned more than one billion dollars at the box office.

892
00:44:58,160 --> 00:45:01,200
Speaker 8: Will Packer tells me why marketing brand as a producer

893
00:45:01,640 --> 00:45:03,000
Speaker 8: wasn't normal in Hollywood.

894
00:45:03,160 --> 00:45:05,839
Speaker 13: Well, when I came in as a producer, I knew

895
00:45:05,840 --> 00:45:08,000
Speaker 13: how important it was to connect with an artist. That

896
00:45:08,160 --> 00:45:11,879
Speaker 13: really started with my journey at FAMU because I made

897
00:45:11,960 --> 00:45:15,160
Speaker 13: my first film project, which was Chocolate City, while I

898
00:45:15,560 --> 00:45:19,160
Speaker 13: was still an undergraduate at FAMU, I was a junior.

899
00:45:19,280 --> 00:45:21,640
Speaker 13: We shot Chocolate City, this a little bitty movie, and

900
00:45:21,760 --> 00:45:23,960
Speaker 13: in order for that film to be successful, I had

901
00:45:24,000 --> 00:45:27,200
Speaker 13: to go out to my audience, my core audience, and

902
00:45:27,560 --> 00:45:30,080
Speaker 13: I realized I needed to go out and explain to

903
00:45:30,280 --> 00:45:32,480
Speaker 13: that audience why they should care about this film.

904
00:45:32,640 --> 00:45:33,400
Speaker 4: And that really.

905
00:45:33,360 --> 00:45:36,080
Speaker 13: Started something that I still do to this day, which

906
00:45:36,239 --> 00:45:38,640
Speaker 13: is going out and trying to touch people with every

907
00:45:38,719 --> 00:45:39,440
Speaker 13: project that I have.

908
00:45:39,640 --> 00:45:42,200
Speaker 8: If you want to hear this full interview with Will Becker,

909
00:45:42,360 --> 00:45:44,120
Speaker 8: visit Moneymakingconversation dot com.

910
00:45:45,160 --> 00:45:50,080
Speaker 6: Now let's return to Money Making Conversations Masterclass with Rashaan McDonald.

911
00:45:50,600 --> 00:45:53,200
Speaker 3: Hi, this is Rashan McDonald. I'm telling everybody this is

912
00:45:53,280 --> 00:45:55,880
Speaker 3: my opinion. It's not the opinion the station you're listening

913
00:45:55,960 --> 00:45:59,640
Speaker 3: to this RuSHA McDonald just pouring his soul lout on

914
00:45:59,680 --> 00:46:01,600
Speaker 3: this show today a little bit. I'm gonna start doing

915
00:46:01,640 --> 00:46:02,040
Speaker 3: this more off.

916
00:46:02,120 --> 00:46:02,480
Speaker 10: I like this.

917
00:46:03,080 --> 00:46:05,239
Speaker 3: I know I'm I have great guests, but I think

918
00:46:05,320 --> 00:46:07,360
Speaker 3: you guys need to hear. How did I become the

919
00:46:07,400 --> 00:46:09,799
Speaker 3: person I had? I became, I become and I will

920
00:46:10,040 --> 00:46:12,719
Speaker 3: continue to become. How to be a successful business owned

921
00:46:12,800 --> 00:46:14,080
Speaker 3: business owner is the topic?

922
00:46:15,040 --> 00:46:15,320
Speaker 1: Mars.

923
00:46:15,360 --> 00:46:16,960
Speaker 3: How are you doing? My friend Morris is on the line.

924
00:46:17,120 --> 00:46:19,319
Speaker 3: Talk to me, March's You'm Sean mcgone speaking. How you doing?

925
00:46:19,840 --> 00:46:20,719
Speaker 4: Hey, I'm doing well?

926
00:46:20,760 --> 00:46:23,040
Speaker 1: How are you what you want to talk about? Mars?

927
00:46:23,320 --> 00:46:26,719
Speaker 4: Good? So I wanted to find out if you have

928
00:46:26,880 --> 00:46:31,160
Speaker 4: any recommended sources where we could learn how to properly

929
00:46:31,239 --> 00:46:33,560
Speaker 4: budget for a business. I know, of course you can

930
00:46:33,640 --> 00:46:36,839
Speaker 4: google and things like that, but are there any resources

931
00:46:36,920 --> 00:46:41,640
Speaker 4: that you specifically recommend to help us properly establish a

932
00:46:41,719 --> 00:46:42,920
Speaker 4: budget for our business?

933
00:46:43,000 --> 00:46:47,400
Speaker 3: Absolutely? Call it small Business Administration. They're in every major

934
00:46:47,480 --> 00:46:50,399
Speaker 3: city and please go to them. Because when I opened

935
00:46:50,480 --> 00:46:52,839
Speaker 3: my comedy club, I went there, if I and when

936
00:46:52,880 --> 00:46:56,400
Speaker 3: I went there, and I'm just using a club for

937
00:46:56,520 --> 00:46:58,480
Speaker 3: his example. If they tell you, if you can tell

938
00:46:58,480 --> 00:47:00,600
Speaker 3: them your club is three thousand square feet, they'll tell

939
00:47:00,600 --> 00:47:02,800
Speaker 3: you how many table chairs you need. They'll tell you

940
00:47:02,840 --> 00:47:06,040
Speaker 3: how many glasses you need. They'll tell you everything because

941
00:47:06,080 --> 00:47:07,919
Speaker 3: they have books. And then they have another.

942
00:47:07,680 --> 00:47:08,840
Speaker 4: Part called Score.

943
00:47:09,360 --> 00:47:10,600
Speaker 1: And Score is made up.

944
00:47:10,560 --> 00:47:14,600
Speaker 3: Of retired executives, people who are entrepreneurs, people who have

945
00:47:14,680 --> 00:47:17,239
Speaker 3: been in the business successful, and they can mentor you.

946
00:47:18,200 --> 00:47:20,680
Speaker 1: They can mentor you so you can ask these honest questions.

947
00:47:20,680 --> 00:47:24,239
Speaker 1: It's called score, and it's called small business administration. And

948
00:47:24,400 --> 00:47:26,799
Speaker 1: believe me, I tell people about this all the time.

949
00:47:27,239 --> 00:47:30,000
Speaker 1: Do not step out there dreaming without a plan.

950
00:47:30,320 --> 00:47:32,040
Speaker 3: Because you dream about the plant, They're gonna come and

951
00:47:32,080 --> 00:47:33,480
Speaker 3: slap you in the face and wake you up and

952
00:47:33,560 --> 00:47:35,160
Speaker 3: it will be a nightmare when you wake up.

953
00:47:35,400 --> 00:47:38,120
Speaker 1: I walk up into a nightmare. I kid you not, Morris.

954
00:47:38,600 --> 00:47:41,120
Speaker 3: I was making money and I never saw none of

955
00:47:41,200 --> 00:47:44,120
Speaker 3: it because I didn't have a budget. I didn't understand

956
00:47:44,120 --> 00:47:44,520
Speaker 3: who I was.

957
00:47:44,520 --> 00:47:46,400
Speaker 1: In business with. And guess what.

958
00:47:46,640 --> 00:47:49,320
Speaker 3: In the end, I hired my relatives and guess what,

959
00:47:49,480 --> 00:47:51,960
Speaker 3: they had full time jobs. So they will not commit

960
00:47:52,040 --> 00:47:54,520
Speaker 3: it to my dream because they had to get back

961
00:47:54,520 --> 00:48:01,560
Speaker 3: to work the next day. So Small Business Administration SBA

962
00:48:02,120 --> 00:48:05,040
Speaker 3: and it's called score like you score a touchdown those

963
00:48:05,080 --> 00:48:05,840
Speaker 3: two organizations.

964
00:48:06,040 --> 00:48:08,799
Speaker 1: You can get it through Small Businessmen SBA. Right here

965
00:48:08,840 --> 00:48:11,480
Speaker 1: in Georgia. Is also in Texas, is also in New York.

966
00:48:11,640 --> 00:48:14,040
Speaker 1: Is also any major state, any major city has it.

967
00:48:14,320 --> 00:48:16,040
Speaker 1: I would advise you to call them and guess what.

968
00:48:16,440 --> 00:48:16,919
Speaker 1: It's free.

969
00:48:18,320 --> 00:48:19,839
Speaker 4: Oh excellent, that's even better.

970
00:48:20,719 --> 00:48:22,279
Speaker 3: Well, good luck, my friend. Thank you for calling the

971
00:48:22,320 --> 00:48:24,200
Speaker 3: money man competence in master call. He hope you got

972
00:48:24,239 --> 00:48:27,480
Speaker 3: somebody of the call. Thank you, my friend, Angela.

973
00:48:27,480 --> 00:48:30,120
Speaker 1: How you doing, I'm good?

974
00:48:30,400 --> 00:48:31,600
Speaker 10: Thanks taking my call.

975
00:48:32,600 --> 00:48:34,200
Speaker 1: What question can I answer for you? Angela?

976
00:48:35,920 --> 00:48:39,880
Speaker 10: I would love I appreciate you sharing your your failures

977
00:48:39,960 --> 00:48:43,480
Speaker 10: because I think that helped sets the stage for me

978
00:48:43,640 --> 00:48:46,920
Speaker 10: going into acquiring a business man. So yeah, please just

979
00:48:47,040 --> 00:48:49,239
Speaker 10: continue to share some of the lessons.

980
00:48:49,000 --> 00:48:50,439
Speaker 4: Learned because I'm learning a lot.

981
00:48:51,000 --> 00:48:54,279
Speaker 10: Don't hire your family, plan your work and work well.

982
00:48:54,480 --> 00:48:54,840
Speaker 1: Team.

983
00:48:56,239 --> 00:48:59,000
Speaker 3: It's higher I hire your family, though, because I don't

984
00:48:59,000 --> 00:49:01,279
Speaker 3: want to get all family was a bad reputation. Now

985
00:49:01,760 --> 00:49:04,320
Speaker 3: do not hire your families. If your mama told you

986
00:49:04,440 --> 00:49:09,680
Speaker 3: to hire Okay, okay, don't hire them that way. Don't

987
00:49:09,800 --> 00:49:14,279
Speaker 3: hire your family out of love. Okay, those two things. Now,

988
00:49:14,320 --> 00:49:17,400
Speaker 3: if your family is qualified, they've done the work, they

989
00:49:17,480 --> 00:49:20,440
Speaker 3: will put in the work they're hired, you treat them like.

990
00:49:20,719 --> 00:49:21,919
Speaker 1: Here's the thing I would tell people.

991
00:49:23,480 --> 00:49:25,800
Speaker 3: If you hire a family member, they should have the

992
00:49:25,960 --> 00:49:28,880
Speaker 3: same qualifications and put out the same effort of somebody

993
00:49:29,000 --> 00:49:31,120
Speaker 3: you would not know that you want to hire for

994
00:49:31,200 --> 00:49:31,840
Speaker 3: that same position.

995
00:49:32,320 --> 00:49:34,520
Speaker 1: But if you're bringing them in and you loan the.

996
00:49:34,600 --> 00:49:38,840
Speaker 3: Qualifications, you will lawn the work ethic. You will lower

997
00:49:38,920 --> 00:49:42,160
Speaker 3: the responsibility for that same job. So now you've lowered

998
00:49:42,200 --> 00:49:45,960
Speaker 3: the standard for that job three times. So why do

999
00:49:46,040 --> 00:49:49,120
Speaker 3: you expect that person to be effective when you need

1000
00:49:49,160 --> 00:49:50,279
Speaker 3: them to work forty hours a week?

1001
00:49:51,080 --> 00:49:51,239
Speaker 4: Is it?

1002
00:49:51,960 --> 00:49:53,799
Speaker 1: I'm gonna roll here. I gotta tell you something else.

1003
00:49:55,239 --> 00:49:59,720
Speaker 3: If you hire somebody, then they start changing the rules

1004
00:49:59,760 --> 00:50:00,719
Speaker 3: on how they work.

1005
00:50:02,520 --> 00:50:03,040
Speaker 1: You know what I'm saying.

1006
00:50:03,120 --> 00:50:06,200
Speaker 3: Yeah, See, I'm very clear and when I hire people,

1007
00:50:06,640 --> 00:50:08,839
Speaker 3: and you should be very clear because you you send

1008
00:50:09,200 --> 00:50:12,640
Speaker 3: you send a letter to them outlining the job description,

1009
00:50:13,320 --> 00:50:18,120
Speaker 3: you both agree on the salary. M After a couple

1010
00:50:18,160 --> 00:50:22,120
Speaker 3: of weeks, they started they start coming in and making

1011
00:50:22,120 --> 00:50:22,600
Speaker 3: an excuse.

1012
00:50:22,680 --> 00:50:25,960
Speaker 1: You like, well, you know I got to pick up

1013
00:50:26,000 --> 00:50:28,000
Speaker 1: the kids. Okay, you tell me about that when I

1014
00:50:28,080 --> 00:50:28,279
Speaker 1: hired you.

1015
00:50:29,080 --> 00:50:31,360
Speaker 5: Okay, you tell me about that.

1016
00:50:31,760 --> 00:50:33,560
Speaker 1: Or I gotta leave work early because of traffic.

1017
00:50:36,320 --> 00:50:38,000
Speaker 3: You tell me about that when I hired you, though,

1018
00:50:38,760 --> 00:50:41,080
Speaker 3: So see what happens is you have to be able

1019
00:50:41,120 --> 00:50:43,239
Speaker 3: to see a certain questions you can't ask when you

1020
00:50:43,320 --> 00:50:49,239
Speaker 3: hire people. But if somebody ubers to the interview, I

1021
00:50:49,280 --> 00:50:51,600
Speaker 3: wouldn't hire m hmm.

1022
00:50:52,320 --> 00:50:55,680
Speaker 10: Okay, you lay the foundation straight from the beginning.

1023
00:50:57,239 --> 00:50:59,440
Speaker 3: But of course you know there's certain questions you cannot

1024
00:50:59,520 --> 00:51:02,440
Speaker 3: ask when you add But you have to have common

1025
00:51:02,520 --> 00:51:05,600
Speaker 3: sense and whole approach. If you should ask somebody where

1026
00:51:05,600 --> 00:51:11,680
Speaker 3: they live. You know, my my company up in Alpharetta.

1027
00:51:12,480 --> 00:51:16,200
Speaker 3: Now anybody down there by the airport, I have to

1028
00:51:16,360 --> 00:51:18,839
Speaker 3: question whether or not they can come to my job

1029
00:51:18,920 --> 00:51:21,239
Speaker 3: on the regular basis. I just have to question that

1030
00:51:21,440 --> 00:51:23,520
Speaker 3: because I know there's heavy traffic in the morning and

1031
00:51:23,640 --> 00:51:26,320
Speaker 3: the afternoon, and my job is eight to five, So

1032
00:51:26,440 --> 00:51:28,080
Speaker 3: I don't care how much they say they.

1033
00:51:28,000 --> 00:51:28,640
Speaker 1: Want the job.

1034
00:51:30,400 --> 00:51:33,120
Speaker 3: I have to do common sense realize I may be

1035
00:51:33,360 --> 00:51:37,520
Speaker 3: compromising my business because guess what happens, They're gonna come

1036
00:51:37,560 --> 00:51:42,880
Speaker 3: in and start changing the rules. Or traffic U family issues. Uh,

1037
00:51:43,280 --> 00:51:45,279
Speaker 3: you know, and then then they're gonna say something to you.

1038
00:51:45,560 --> 00:51:47,759
Speaker 3: They're really gonna make you mad. You know, your job

1039
00:51:47,880 --> 00:51:48,319
Speaker 3: kind of far.

1040
00:51:54,560 --> 00:51:55,320
Speaker 4: But you know all that.

1041
00:51:55,560 --> 00:51:58,919
Speaker 3: But you knew all that when you hire that person,

1042
00:51:59,000 --> 00:52:01,560
Speaker 3: because guess what they told you where they lived, but

1043
00:52:01,680 --> 00:52:02,320
Speaker 3: you ignored it.

1044
00:52:04,719 --> 00:52:06,759
Speaker 1: So Angela, thank you for calling. These are some of

1045
00:52:06,800 --> 00:52:08,120
Speaker 1: the little things. And I'm not finished.

1046
00:52:08,160 --> 00:52:10,839
Speaker 3: So keep you keep your radio on because I got

1047
00:52:10,960 --> 00:52:13,040
Speaker 3: more to talk about. Keep your podcast all.

1048
00:52:12,960 --> 00:52:13,919
Speaker 10: That, guess I will.

1049
00:52:15,280 --> 00:52:16,680
Speaker 1: Now, here's the problem that a lot.

1050
00:52:16,640 --> 00:52:19,600
Speaker 3: Of people have when they open the business. This I'm

1051
00:52:19,600 --> 00:52:21,600
Speaker 3: talking the business owner's talking to entrepreneurs.

1052
00:52:23,120 --> 00:52:28,800
Speaker 1: Listen to me. Parking. I don't know why.

1053
00:52:28,719 --> 00:52:31,000
Speaker 3: People think they can just open up, open up a

1054
00:52:31,040 --> 00:52:37,359
Speaker 3: business and not worry about parking. I had a comedy club, y'all.

1055
00:52:37,480 --> 00:52:40,200
Speaker 1: See see I see see That comedy club taught me

1056
00:52:40,239 --> 00:52:45,840
Speaker 1: a lot, y'all. I had no parking. All my parking

1057
00:52:45,960 --> 00:52:48,200
Speaker 1: was on the streets out there on the streets.

1058
00:52:49,120 --> 00:52:51,640
Speaker 3: Three hundred people cars parked out therewn the street, up

1059
00:52:51,640 --> 00:52:54,520
Speaker 3: and down the streets all up. Boy, I was popular, though,

1060
00:52:55,960 --> 00:52:59,160
Speaker 3: But guess what happens when you just parking any kind

1061
00:52:59,160 --> 00:53:02,240
Speaker 3: of way, any kind of way, any kind of place.

1062
00:53:03,280 --> 00:53:07,560
Speaker 1: Bad things start happening, bad people.

1063
00:53:07,320 --> 00:53:12,200
Speaker 3: Start showing up, start busting in car windows, so people

1064
00:53:12,239 --> 00:53:16,920
Speaker 3: would leave my comedy shows come back in ever shown

1065
00:53:18,160 --> 00:53:25,480
Speaker 3: my car being broken into? So what So then my

1066
00:53:25,640 --> 00:53:29,800
Speaker 3: insurance got to cover that. So suddenly my insurance starts

1067
00:53:29,840 --> 00:53:37,000
Speaker 3: going up because I got a business, beautiful building, fantastic

1068
00:53:37,480 --> 00:53:42,479
Speaker 3: no parking though, But I ignored the no parking issue

1069
00:53:42,480 --> 00:53:44,600
Speaker 3: because guess what, I fell in love with the building.

1070
00:53:46,520 --> 00:53:51,840
Speaker 3: So I had to hire people to walk up and

1071
00:53:51,920 --> 00:53:56,080
Speaker 3: down the streets to stop people from busting into cars.

1072
00:53:57,760 --> 00:54:00,440
Speaker 3: Now you see why I wasn't making no money When

1073
00:54:00,480 --> 00:54:05,600
Speaker 3: you make all these ignorant decisions no budget in business,

1074
00:54:05,719 --> 00:54:06,560
Speaker 3: somebody didn't know.

1075
00:54:08,040 --> 00:54:12,359
Speaker 1: By the leasing the building for two years with no parking.

1076
00:54:15,480 --> 00:54:15,719
Speaker 13: Rut.

1077
00:54:18,280 --> 00:54:21,160
Speaker 3: I'm gonna close this out about this person you should

1078
00:54:21,239 --> 00:54:29,279
Speaker 3: never ever hire. Do not hire inexperience employees because they

1079
00:54:29,320 --> 00:54:34,959
Speaker 3: are cheaper. I'm let you let that soak in a minute.

1080
00:54:35,920 --> 00:54:42,919
Speaker 3: Do not hire inexperience employees because they are cheaper. One

1081
00:54:44,239 --> 00:54:49,960
Speaker 3: they have no leadership abilities. Two they need constant supervision.

1082
00:54:52,000 --> 00:54:57,520
Speaker 3: Three they do not understand the position and the company.

1083
00:54:58,120 --> 00:55:01,800
Speaker 3: It will not help you win WI in capital letters

1084
00:55:01,960 --> 00:55:08,120
Speaker 3: long term, and I'm gonna put a little quote around here.

1085
00:55:09,120 --> 00:55:14,480
Speaker 3: I said something by relatives, do not hire friends.

1086
00:55:18,520 --> 00:55:19,040
Speaker 1: I've done that.

1087
00:55:20,440 --> 00:55:24,080
Speaker 3: It has burnt me. When it came time to make

1088
00:55:24,120 --> 00:55:28,439
Speaker 3: a decision. They reminded me that I did them wrong.

1089
00:55:30,920 --> 00:55:36,120
Speaker 3: They reminded me that they were the victim. They reminded

1090
00:55:36,239 --> 00:55:39,719
Speaker 3: me that I didn't know what I was doing. And

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Speaker 3: you're exactly right because I was running a business based

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00:55:44,800 --> 00:55:51,640
Speaker 3: on friendship, no budget, family and a partner I didn't know.

1093
00:55:54,239 --> 00:55:57,320
Speaker 3: You cannot win like that. Ladies and gentlemen, as you

1094
00:55:57,400 --> 00:56:00,319
Speaker 3: listen to me talk about marketing and branding and how

1095
00:56:00,400 --> 00:56:04,160
Speaker 3: to be a successful business owner, the bottom line, it's

1096
00:56:04,239 --> 00:56:06,960
Speaker 3: on you look in the mirror and make a decision

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00:56:07,000 --> 00:56:10,520
Speaker 3: that benefits you, your family, and your future.

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00:56:11,320 --> 00:56:14,520
Speaker 1: This is another episode of Money Making Conversation Masterclass. I

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00:56:14,640 --> 00:56:15,279
Speaker 1: want to thank y'all.

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00:56:15,440 --> 00:56:18,000
Speaker 3: I always thank y'all every week for listening, and I

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00:56:18,120 --> 00:56:19,719
Speaker 3: just want to share this moments with you today. I'm

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00:56:19,719 --> 00:56:22,279
Speaker 3: gonna do this once a month, share some of my

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00:56:22,400 --> 00:56:25,640
Speaker 3: personal stories, my personal background as to why I can

1104
00:56:25,719 --> 00:56:29,000
Speaker 3: talk like this because I've made mistakes, and you've heard

1105
00:56:29,680 --> 00:56:32,160
Speaker 3: the people who called in. I answer their question because

1106
00:56:32,160 --> 00:56:34,200
Speaker 3: I know where to go now, and I will be

1107
00:56:34,239 --> 00:56:36,239
Speaker 3: able to help you as long as you listen to

1108
00:56:36,320 --> 00:56:38,560
Speaker 3: me every time I open my mouth and bring your

1109
00:56:38,600 --> 00:56:41,200
Speaker 3: guests on this show because it's for your personal benefit

1110
00:56:41,440 --> 00:56:42,040
Speaker 3: and it's free.

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00:56:42,320 --> 00:56:43,960
Speaker 1: I'm Rashan mcdonalok. We talked to him.

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00:56:57,239 --> 00:56:59,560
Speaker 6: Thank you for joining us for this edition of Money

1113
00:56:59,600 --> 00:57:05,279
Speaker 6: Making Conversations Masterclass. Money Making Conversations Masterclass with rough Shan

1114
00:57:05,360 --> 00:57:08,719
Speaker 6: McDonald is produced by thirty eight fifteen Media Inc. More

1115
00:57:08,800 --> 00:57:12,600
Speaker 6: information about thirty eight fifteen Media Inc. Is available at

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00:57:12,719 --> 00:57:16,600
Speaker 6: thirty eight fifteen media dot com. And always remember to

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00:57:16,840 --> 00:57:17,880
Speaker 6: lead with your gifts