Speaker 1: This is me eater podcast coming at you shirtless, severely,
Speaker 1: bug bitten, and in my case, underwear listening podcast. You
Speaker 1: can't predict anything presented by on X. Hunt creators are
Speaker 1: the most comprehensive digital mapping system for hunters. Download the
Speaker 1: Hunt app from the iTunes or Google play store. Nor
Speaker 1: where you stand with on X? All right? Everyone? Uh
Speaker 1: take two on on Uh you know, not not not
Speaker 1: making the show the way we're supposed to make it.
Speaker 1: We're all sitting there, all tight, smelling each other across
Speaker 1: the podcast studio table. We're remote again. Uh so Quarantine
Speaker 1: episode Part two. But I got a piece of good news. Um,
Speaker 1: I just got an email about this this morning that
Speaker 1: if you know, but the Trump administration has done a
Speaker 1: number of things around access enhancement. Um, and that could
Speaker 1: be the thousand things right. Access is really popular. All
Speaker 1: people that hunting, fish and recreate are like the idea
Speaker 1: of access or voice the idea that they like access,
Speaker 1: and the access could mean different stuff, right. Um. So
Speaker 1: I've heard people take the access argument being like access
Speaker 1: enhancement and use that as a way to say we
Speaker 1: should carve up our wilderness areas with roads in order
Speaker 1: to give us more access in our trucks, so you
Speaker 1: can take in different ways, but this is a good
Speaker 1: access where they got a plan. There's rolling out a
Speaker 1: new plan here which would uh it's a proposal which
Speaker 1: would expand hunting and fishing opportunities across more than two
Speaker 1: point three million acres at nine in the seven National
Speaker 1: Wildlife refuges. So there's there's always been a lot of
Speaker 1: refuges where you can hunting fish or hunt and or fish,
Speaker 1: and they're trying to roll that out and also rolling
Speaker 1: out pushing the roll out hunting and fishing opportunities on
Speaker 1: some fish hatchery lands. So it's just like taking existing
Speaker 1: lands and getting it so you can use it for
Speaker 1: you know, pursuing your activities in places where maybe you
Speaker 1: can't but it doesn't really make sense while you're not
Speaker 1: allowed to, uh what the what they look at is
Speaker 1: they look at distinct new hunting and fishing opportunities. The
Speaker 1: way they define this is it be a species at
Speaker 1: a field station in a state. So for instance, if
Speaker 1: you opened up um you had a refuge, and a
Speaker 1: refuge had a bunch of large mouth bass on it,
Speaker 1: and you opened up the refuge in Delaware for large
Speaker 1: mouth bass. You're creating a distinct new hunting and fishing opportunity,
Speaker 1: meaning uh, at a specific refuge, you're allowed to catch
Speaker 1: a specific fish in a specific state. They're projecting that
Speaker 1: this proposed rule would create nine hundred distinct new hunting
Speaker 1: and fishing opportunities. Uh, on top of last year they
Speaker 1: you know, we had access expansion at one point four
Speaker 1: million acres. Now onbably the last guy to say that
Speaker 1: that everything that's uh, you know, every administration has got
Speaker 1: that stings that does right, and it's things that doesn't
Speaker 1: do right. But I in terms of access enhancement, in
Speaker 1: making areas that you previously weren't able to hunt and
Speaker 1: fish open for hunting and fishing, these guys doing a
Speaker 1: pretty good job there. We've got a guy. I just
Speaker 1: got a bumper sticker. The guy sent me that says
Speaker 1: ice fishing is not a crime and it's meant to
Speaker 1: look like the Yeah, I remember the skateboarding was not
Speaker 1: a crime, buddy Maya op My mom's BEATIX Skylark era
Speaker 1: probably like eighty eight had one of those stickers on it. Yeah.
Speaker 1: This guy, he's connected somehow to Harvard University. He invited
Speaker 1: us one on our live tour. Our dates keep getting
Speaker 1: postponed because of COVID nineteen. Uh. He had he already
Speaker 1: had a ticket to go to our show and are
Speaker 1: our show in the Boston area, and he was inviting
Speaker 1: us that we could come tour Harvard. But he was
Speaker 1: pointing out that he had to make ice fishing is
Speaker 1: not a crime bumper stickers because ice fishing is so
Speaker 1: unfamiliar to the people in his area that but when
Speaker 1: people see someone out on the ice, they their first
Speaker 1: impulses to call the police. I haven't dug into it,
Speaker 1: but I thought it was funny. I almost put it
Speaker 1: on the I was gonna put it on the podcast
Speaker 1: studio window, but we're not there. Some neat to do that.
Speaker 1: I don't know what the hell do with the thing now. Uh,
Speaker 1: follow up on another question, go ahead, and I'm just
Speaker 1: gonna say, minds on my freezer. That's where my sticker
Speaker 1: collection lives these days, on your home freez. Yeah, maybe
Speaker 1: that's what because no one's gonna take your damn freezer
Speaker 1: from you. This hasn't gone that far yet. Another quick
Speaker 1: follow up on a past conversation. We were talking about Yadi.
Speaker 1: Who are we talking about? A dude told a story
Speaker 1: about his dad's blood transfusion, and I was I was
Speaker 1: incredulous about how could you give someone fourteen units of
Speaker 1: blood when the human body, like your body, only holds
Speaker 1: eight to twelve quote units of blood. So how do
Speaker 1: you give someone fourteen units of blood? It's like you'd
Speaker 1: over they'd overflow in it all run out their ears. Yeah,
Speaker 1: which is what are you talking? Because a couple of
Speaker 1: people wrote wrote in to clarify that. Yeah, so what
Speaker 1: was he There was a good analogy that someone used. Well,
Speaker 1: a surgeon, a surgeon road in, he's done he's done
Speaker 1: a lot of trauma surgery and uh, he was saying,
Speaker 1: it's real common to use that much blood. And they
Speaker 1: call they use what's called a massive transfusion protocol. And
Speaker 1: he said, they keep bringing in little red Coleman lunchable
Speaker 1: type coolers containing a combination of packed red blood cells,
Speaker 1: fresh frozen plasma, and platelets. There's six units in a
Speaker 1: cooler and you just keep pumping those things in until
Speaker 1: the bleeding stops. And he says, his personal high, he
Speaker 1: had a patient the guy actually lived. He ran. Uh,
Speaker 1: he'd been shot in the gut with a forty five
Speaker 1: and the surgeon ran seventy two units of blood through
Speaker 1: that dude whoa he had injuries to his a ord,
Speaker 1: to his inferior vena cava, which I'll know what that is,
Speaker 1: his left renal artery, which i'all know what that is,
Speaker 1: plus some other stuff. The whole time they're trying to
Speaker 1: fix him. Um like when you take your you have
Speaker 1: to like take a valve off or whatever. I'm blood
Speaker 1: vessels and uh yeah, dude bled so much that they
Speaker 1: gave him what is it again, your body holds eight
Speaker 1: to twelve And they ran seventy two units of blood
Speaker 1: through the dude after getting shot by forty five a
Speaker 1: doctor named Sam out of Amarillo, Texas. This other guy
Speaker 1: wrote it on the blood thing he had to say.
Speaker 1: He talks about how he's a real he's a good
Speaker 1: blood donor, and he's got a kid who has down
Speaker 1: syndrome and they had uh some other complicating health problems
Speaker 1: and the kid had to have an open heart surgery.
Speaker 1: The he's got good insurance, he said. The itemized bill
Speaker 1: for the surgery came out to two hundred thousand dollars.
Speaker 1: And he went through the itemized list and they had
Speaker 1: a single unit of blood ready for him in a cooler,
Speaker 1: a little lunch cooler iglue lunch cooler that the kid
Speaker 1: never even needed because the surgery went well apparently, But
Speaker 1: on the itemized list that unit of blood that you
Speaker 1: donate when you need it back, it comes out of
Speaker 1: price tag of eight D twenty seven bucks. I was
Speaker 1: just wondering how much one of those was. Yeah, the
Speaker 1: a couple more good things we were complaining. I think
Speaker 1: that cal was complaining about this, like with all these
Speaker 1: questions going on right now, like what's an essential service
Speaker 1: and not an essential service? And um, we're talking about
Speaker 1: how could it be that you could close like a
Speaker 1: fishing access site down, but a liquor store could remain open,
Speaker 1: Like who determines what's serious or what's essential? And how
Speaker 1: can booze be essential? And a social worker wrote in,
Speaker 1: and he says he works in addiction services. He says
Speaker 1: when people detox it could be real ugly, and detoxing
Speaker 1: often requires a hospital bed. With anticipation ations of hospital
Speaker 1: beds being in short supply, we don't want folks detoxing
Speaker 1: right now. Right now, we're focusing on harm reduction, basically,
Speaker 1: trying to help people stay safe while drinking. They'll sort
Speaker 1: out the addiction issues down the road. Um. He also
Speaker 1: pointed out a revenue issue and trying to minimize the
Speaker 1: economic chaos. Right. Uh, you know a lot of restaurants,
Speaker 1: alcohol pays the bills or I'm sorry, you know, um,
Speaker 1: beer pays the bills. Liquors allows stay open or whatever
Speaker 1: that mantra is in the restaurant business, meaning restaurants without
Speaker 1: alcohol sales business gets very difficult. Um. And in trying
Speaker 1: to minimize the chaos here, that can be helpful to
Speaker 1: allow restaurants to do to go booze and things in
Speaker 1: order to help them stay solvent right and keep food flowing. Um,
Speaker 1: in a time of like very stressed situations. Yeah, we
Speaker 1: heard about that too, right, because I think cal had
Speaker 1: included that and his his statement there that's one of
Speaker 1: the states had thrown that in and he didn't understand why,
Speaker 1: but obviously that's why. Yeah. I'm just dude, Yeah, just
Speaker 1: dude was writing in about that and the ongoing debate.
Speaker 1: I'll interrupt these updates here and tell what we have
Speaker 1: on the beautiful and lovely Evan Halfer right was like
Speaker 1: how you say it? Hay for from Black Rifle coffee
Speaker 1: company we met. I was at the I was m seeing.
Speaker 1: It turns out I don't feel like. My wife pointed
Speaker 1: this out to me, that I'm not a UM. She
Speaker 1: feels that I'm not gonna make it into the MC
Speaker 1: Hall of Fame. UM. Everyone has their talents, she pointed out,
Speaker 1: but she doesn't know that I'm a gifted m C.
Speaker 1: I'm like a functional MC, like I get done but
Speaker 1: I don't, but I get it done without a lot
Speaker 1: of fanfare. Anyways, I was m seeing at the National
Speaker 1: Wild Turkey Convention or the you know, the National Wild
Speaker 1: Turkey Annual big blowout Convention in Nashville, and I met
Speaker 1: Evan hay For there and then we became kind of
Speaker 1: like email friends recently. Yeah, yeah, that was that was
Speaker 1: a great That was the first time I've been out there,
Speaker 1: So that was a that was a great event. It
Speaker 1: was huge. I didn't realize it was that big. It's huge.
Speaker 1: Uh did you take in any of my m seeing
Speaker 1: or you just backstage and doing stuff the whole time? No,
Speaker 1: I was. I was down in the crowd. I was
Speaker 1: taking in the m C. I thought, you did you think?
Speaker 1: Did you think to yourself, man, this young man this
Speaker 1: young man really has m seeing dialed. Yeah, I was.
Speaker 1: That's exactly what I was thinking the entire time. I
Speaker 1: didn't I didn't think about much else. I was just
Speaker 1: this is impressive, Steve, what your wife say? Your weak
Speaker 1: points were weak points that I didn't do a lot
Speaker 1: of the um. I didn't do a lot of the
Speaker 1: really sort of corny drumming up, you know, like drumming
Speaker 1: up enthusiasms. It was more I did more of it.
Speaker 1: Was it felt more transactional. That was her, That was
Speaker 1: her takeaway. Uh, we have, Evan, we have now that
Speaker 1: we've brought you into the conversation here we're doing our
Speaker 1: run downs. We have an ongoing debate and you probably
Speaker 1: have some feedback on this because you you spent time
Speaker 1: in the Special Forces, and we'll talk about that. But
Speaker 1: we have an ongoing debate about whether or not a
Speaker 1: real man or a real woman can wear flip flops, like,
Speaker 1: because my buddy Ronnie Bam feels that you're not ready
Speaker 1: to defend your family m in flip flops and feels
Speaker 1: it like he's like when I have flip flops on.
Speaker 1: I asked myself, what if there's a volcano, what would
Speaker 1: that mean from my feet? What would that mean for
Speaker 1: my family? And so we have lot of people right
Speaker 1: in Like we had a guy one time his wife
Speaker 1: got assaulted by a rat and he was able to
Speaker 1: kill the rat with a flip flop. But because he
Speaker 1: was he could get it off quick. Yeah, this guy
Speaker 1: just got caught up in the earthquake. There he's in boys,
Speaker 1: he got caught up in the earthquake. He was running
Speaker 1: around his house and his flip flops, and he got
Speaker 1: to worrying about the structural integrity of his house and
Speaker 1: went the book outside and on his way outside tripped
Speaker 1: in his flip flops and then made it outside. And
Speaker 1: here he is. The world's falling apart. He thinks his
Speaker 1: house is gonna fall down, you know, the Yellowstone Volcano
Speaker 1: might erupt. And he's outside and his flip flops now,
Speaker 1: and it made him think that this is not an
Speaker 1: appropriate footwear for American living. I should I should put
Speaker 1: I should put it to you. Yeah, I would tend
Speaker 1: to agree with that. I know a couple of guys
Speaker 1: out there that they always point out that the Afghans
Speaker 1: have been fighting wars and in flip flops for since
Speaker 1: the d S so when when they talk about combat footwear,
Speaker 1: they think about the Afghans fighting, you know, the Soviets,
Speaker 1: and you know, you've got all these other factions in
Speaker 1: Central Asia that have been fighting worse for decades and
Speaker 1: flip flops. So they're always like, it's combat footwear. It's
Speaker 1: kind of a joke. Actually, it's it's kind of a joke.
Speaker 1: I it's interesting that you brought that up, because it
Speaker 1: is a debate even internally. Whereas if I wear a
Speaker 1: flip flop, I'm typically I know that it's it's because
Speaker 1: I'm in a boat or I'm in the water and
Speaker 1: it's recreation time. I don't typically wear them as casual footwear.
Speaker 1: But my partner, Matt, he wears them every day. I've
Speaker 1: actually barely seen him wear shoes. So it's an internal
Speaker 1: debate over here too. Did you guys have a company policy, no,
Speaker 1: no flip flops. No, we have a company policy which
Speaker 1: is um carry your firearm most of the time. But
Speaker 1: that's typically the only company policy we were Really if
Speaker 1: you want to do it in flip flouts, that's your business.
Speaker 1: You do it, you know, And I think most guys
Speaker 1: are more concerned with uh, you know, how how how
Speaker 1: fast can they react, And so they try to become
Speaker 1: as proficient as they can in their footwear. That's kind
Speaker 1: of their mentality. So they wear them all the time
Speaker 1: just to just to just to stay to stay trained,
Speaker 1: to stay trained, stay trained. Yeah, just stay trained, stay
Speaker 1: in the staying the mindset, stay in the mindset. Another
Speaker 1: thing we had, we recently had the Turkey Doctor on UM.
Speaker 1: That's a great show. What was the name of that episode,
Speaker 1: do you guys remember gobble your ass off? Was that
Speaker 1: it sounds Go back and listen to that one after that.
Speaker 1: Jared Oakley for he's kind of a friend of the show.
Speaker 1: His brother, he's a conservationist, works with meal deer. His
Speaker 1: brother works with Mexican gray wolves. Anyways, he wrote in
Speaker 1: you saw about hunting in the Black Hills of Wyoming,
Speaker 1: he found what looked like a bear ship, like a
Speaker 1: large bore not b o a r like not like
Speaker 1: a large bore male, I mean large bore like large caliber. Yeah,
Speaker 1: at large caliber bearship. And he got to inspect in
Speaker 1: it as one does, and saw that it had a
Speaker 1: white coating on it, that white frosty coating that you
Speaker 1: see on bird ship, which I always think resembles that
Speaker 1: the white mold that you get on good Italian salami.
Speaker 1: But he says the biggest bird shit you'd ever seen.
Speaker 1: Um he got talking later to an expert on turkeys.
Speaker 1: Don't know if you guys ever heard of John Hutto.
Speaker 1: I think I don't know how he pronounces his name, Hutte.
Speaker 1: I think he's that guy that lived with turkeys. He
Speaker 1: raised up turkeys and learned how to communicate with him,
Speaker 1: and he talks about that. He believes there are It
Speaker 1: really changed his viewpoint on hunting a fair bit. I
Speaker 1: think right now he's living with some mule deer, but
Speaker 1: he lived with turkeys for a long time and learned.
Speaker 1: He he he feels that he's identified twenty seven vocalizations
Speaker 1: that turkey's make or something. Uh. He's got a lot
Speaker 1: of interesting stories about turkeys, but learned to communicate with them,
Speaker 1: and you kind of gotta watch his own story of it.
Speaker 1: H u t t O. Interestingly, he's married to the
Speaker 1: singer Rita Coolidge, but he he was Jared Oakleff was
Speaker 1: asking about these giant turkeys, which he called ask goblins,
Speaker 1: and it says that when a hen sitting on her nest.
Speaker 1: It seems that they don't want to defecate. I should
Speaker 1: ask a Turkey doctor about this. But they don't want
Speaker 1: to defecate near their nest because it increases the odor, right,
Speaker 1: and it could be attractive. It could attract predators. So
Speaker 1: they build up these giant deuces and then wander off
Speaker 1: and drop these giant duces, which are the size of
Speaker 1: bear scats. What do you think of that? You? Honest?
Speaker 1: It might be Joe. That's what I said, right. Oh,
Speaker 1: I thought you were saying John My bad. Oh yeah,
Speaker 1: I could have said that Jared oak Leaf was the
Speaker 1: guy our friend wrote in. Yeah, Joe, hut toel, I'm sorry. Um,
Speaker 1: sounds very possible. It sounds like what I would do
Speaker 1: if I was sitting on a nest, hiding, not wanting
Speaker 1: to go off, just to drop a deuce, stay low key,
Speaker 1: hold hold it for a few days. Yeah. Another We
Speaker 1: talked about four, but another word for that would be
Speaker 1: to take a growler. Um. You know. We another quick
Speaker 1: quick note before we get started here. No, two things
Speaker 1: and and one of these is gonna be great for Evan. Uh.
Speaker 1: The first one, I don't know if this is up
Speaker 1: Evans Aali or not. But you know, we talked a
Speaker 1: lot about Bergman's rule or Bergman's principle. Uh, fill the engineer,
Speaker 1: you know Bergman's principles. I don't know. So when you're
Speaker 1: when you're working on the shows, you don't you're not
Speaker 1: actually listening to anything anybody's saying. I think that Bergman's
Speaker 1: maybe hasn't been mentioned since Phil started. I do not.
Speaker 1: I do not recall ever hearing about it. Okay, So
Speaker 1: maybe you're right, or maybe Yannia, Maybe Yanni's right. For
Speaker 1: anyone who's ever wondered, why is it that white tailed
Speaker 1: deer in Florida are real dinky, and white tailed deer
Speaker 1: in say Alberta have big, huge bodies. Um, why is that? Well,
Speaker 1: Bergman's rule is this thing or Bergman's principle is this
Speaker 1: thing that mammals when you look at the mammal's range, okay,
Speaker 1: and you imagine it's range from north to south. When
Speaker 1: you look at an animal's range, you will find that
Speaker 1: within its range, it will tend to have a bigger
Speaker 1: body the more north you go. So within its range,
Speaker 1: smaller specimens live in the south, Larger specimens live in
Speaker 1: the north. We're talking about body size here. Uh, it's believed.
Speaker 1: Like a way to explain this is that has to
Speaker 1: do with heat retention and heat dissipation, being that the
Speaker 1: a let's say this, a two pound person has less
Speaker 1: surface area, So a two pound human has less surface
Speaker 1: area than a fifty pound human um, meaning the measurement
Speaker 1: of your body that's exposed to the air relative to
Speaker 1: the mass of the body is less. So those bodies
Speaker 1: are better able to retain body heat. When in the
Speaker 1: South where it's hotter, smaller bodies tend to have greater
Speaker 1: surface areas, so they have greater ability to shed uh,
Speaker 1: greater ability to shed body heat. And someone pointed out,
Speaker 1: as much as I like talking about Bergman's rule, he
Speaker 1: pointed out, there's also Allan's rule. And Allen's rule is interesting.
Speaker 1: I had never heard of it. It's the animals have
Speaker 1: longer extremities and hot climates. You take the antelope, jack
Speaker 1: rabbit and think about that, and what's interesting there is
Speaker 1: it points out that I think it's true that the
Speaker 1: mule dear defies Bergman's rule, that the mule dear. There's
Speaker 1: a lot of confusion where you have some larger specimens
Speaker 1: of mule deer and more southerly latitudes, and so it's
Speaker 1: an exception to Bergman's rule. But I think when you
Speaker 1: look at their ears, I think that they addhere to
Speaker 1: Alan's rule um in terms of length of ear and
Speaker 1: how much you're putting out for heat dissipation. Last one,
Speaker 1: this is the one where Evan can feel helpful. We
Speaker 1: had a debate. We've been having a debate that goes on,
Speaker 1: uh where we're talking about accidental discharges. And even if
Speaker 1: I'm not mistaken, in the military, they trained you up.
Speaker 1: I know in the Marines, they pound it into your head.
Speaker 1: There's no such thing as an accidental discharge. Now, it's
Speaker 1: negligent discharge. Okay. A guy's a guy decided to challenge that.
Speaker 1: And he's from the he's from the Air Force. Well,
Speaker 1: of course, okay, we'll hear him out. Hear him out. Okay.
Speaker 1: They're on the firing line. They were getting ready to deploy,
Speaker 1: and they were going through some tactical exercises. They were
Speaker 1: firing M sixteens and they had fired dozens of rounds
Speaker 1: in the last few minutes. Barrels are hot. Yep. They
Speaker 1: finished another round of shooting, but still have loaded rifles.
Speaker 1: The range in structure tells everyone to point the rifles
Speaker 1: down to the ground and down range, but one guy
Speaker 1: didn't get the down range part and only got the
Speaker 1: down to the ground part. All of a sudden, bouch
Speaker 1: gunshot goes off. He looks over and a guy just
Speaker 1: falls down in a way that he thinks the guy
Speaker 1: just somehow killed himself or killed someone, killed their neighbor.
Speaker 1: But it turns out he'd only shot himself in the
Speaker 1: foot and then and then instantly passed out. Is why
Speaker 1: he looked like he was why he went down so hard.
Speaker 1: Everybody laid their weapons on the ground to give first aid.
Speaker 1: His rifle, which was now a few feet away on
Speaker 1: the gravel and pointed down range, went off again on
Speaker 1: its own, and pointed out that it turns out the
Speaker 1: weapon had cooked off around the barrel, got so hot
Speaker 1: it ignited the round without trigger pull. Right, they found
Speaker 1: the cartridges. They did not have dents in the primer,
Speaker 1: but there was a bulge where it had been pressed
Speaker 1: against the bolt. Right, the pressure of the round going
Speaker 1: off on its own had pushed the brass into the
Speaker 1: hole on the bolt where the firing pin lives. So
Speaker 1: actually an inverted dimple m hmm. So he says, basically,
Speaker 1: put that in your pipe and smoke it when it
Speaker 1: comes down to negligent discharge. But he points this out
Speaker 1: just reminds you watch where your muzzles are pointed at
Speaker 1: all times. Yeah, kind of right. So, Uh, there's something
Speaker 1: called the negligent discharge. And obviously, when you don't point
Speaker 1: your weapon at anything, you don't seek to destroy it, right,
Speaker 1: That's that's one of the rules of handling a firearm.
Speaker 1: So you never pointed in anywhere but a safe direction.
Speaker 1: So he was false and that because he's pointing it
Speaker 1: at his foot. Uh. Two, I've I've heated a lot
Speaker 1: of barrels in my day, Like I've sent hundreds of
Speaker 1: thousands of rounds down range, and that doesn't happen very often. However,
Speaker 1: it is something that as the training n c O,
Speaker 1: the guy that the non commissioned officer that's in charge
Speaker 1: of your block of training, they have to be conscious
Speaker 1: of how many rounds are be you put through the
Speaker 1: barrels and what time frame. So I would say the
Speaker 1: negligent discharge wasn't actually owned by the shooter. It was
Speaker 1: owned and the responsibility of that was on the guy
Speaker 1: that was in charge of the range. That's where That's
Speaker 1: where I would say that was a negligent discharge, but
Speaker 1: the ownership is passed on to the person that's in
Speaker 1: charge and allowing the weapons to get too hot because
Speaker 1: that shouldn't have happened. Yeah, you know, I feel like
Speaker 1: I editorialized a little bit now that I'm looking at
Speaker 1: his email more carefully. He I should point out, and
Speaker 1: this gentleman's defense. He did not say put that in
Speaker 1: your pipe and smoke it. He just kind of says, like,
Speaker 1: watch what your guns pointing right, We'll put that round
Speaker 1: in your foot. I don't know if that works, but
Speaker 1: it's probably not. Maybe that circumstance because he also said
Speaker 1: the Air Force ended up pulling lots of AMMO out
Speaker 1: of operation due to the incident. M M yeah, that
Speaker 1: doesn't surprise me. So, I mean all the AMMO, all
Speaker 1: the barrels and things like that. Now, all these things
Speaker 1: can inspections can fail. So depending on how the equipment was,
Speaker 1: the prior maintenance of the equipment, the inspections and the equipment,
Speaker 1: you know, where were the rounds coming from? Where they depending.
Speaker 1: There's a lot of variables there, but ultimately don't point
Speaker 1: your weapon anything you don't seek to destroy, and don't
Speaker 1: heat up your rifles to the point they're going to
Speaker 1: cook off rounds. That's it's pretty I literally put on
Speaker 1: hundreds of courses with thousands of guys at this point,
Speaker 1: and I've not cooked off around on a range with
Speaker 1: a rifle. But Evan, you're familiar with this thing called
Speaker 1: cooking off around. Oh yeah, yeah, yeah, yeah, we're when
Speaker 1: your barrels are too hot. What will happen is a
Speaker 1: lot of these depending right where, Because if you're using
Speaker 1: suppressors or not using suppressors, your barrels will get really
Speaker 1: hot and they'll start to smoke. So it's not the
Speaker 1: smoke from the discharge of the round. It's actually it's
Speaker 1: cooking the uh, the surface of the barrel. At that point,
Speaker 1: you you run a lot of different risks, right, You
Speaker 1: run a lot of different risks on the the the
Speaker 1: barrel itself. Your firearms or your hands are going to
Speaker 1: be they're they're gonna be hot as hell. You're gonna
Speaker 1: have to use a glove to hold onto your rifle,
Speaker 1: depending on what you're you know, what you're shooting. Your
Speaker 1: handguards are in place on an m sixteen and four,
Speaker 1: depending on the variable they're using. They're in place to
Speaker 1: protect your hand from the heat of the barrel. But
Speaker 1: at that point, that's an interesting point. Yeah, your barrel
Speaker 1: is so hot that you'll your hand will not be
Speaker 1: able to to to to maintain even through a glove.
Speaker 1: If you get a barrel that hot to cook rounds,
Speaker 1: you're gonna feel the heat coming off that barrel through
Speaker 1: the handguards and through your glove. Somebody should have stopped
Speaker 1: that training it or ration well before that happened. But
Speaker 1: you know, it's easy for me to arm trire quarterback
Speaker 1: from my you know, comfortable office here in San Antonio.
Speaker 1: No I like it, man, That's that's good insight. Um.
Speaker 1: When my dad was when my dad would reminisce, he
Speaker 1: had a certain stories from World War Two that he'd
Speaker 1: like to tell and tell again, and when people on
Speaker 1: the subject of urine human urine, he would often reminisce
Speaker 1: about how much he disliked the smell or how much
Speaker 1: he associated the smell of piss with pissing on overheated
Speaker 1: barrels in the military, and the distinct odor that made
Speaker 1: and the um just kind of turned him off to piss.
Speaker 1: Smell hot piss smell. I know that smell, not from
Speaker 1: pissing on firearms, him pissing on my muffler, you know,
Speaker 1: pulling on, pulling over and trying to find the wheel. Well,
Speaker 1: like just burying yourself in because you had a long
Speaker 1: road up and you can't find a place to to
Speaker 1: pull off and get a cover. So I just go
Speaker 1: in on that on that wear weird were at the truck.
Speaker 1: I've lately adopted the really old manny, the really old
Speaker 1: manny thing you do where you open your door and
Speaker 1: it's kind of wedge in there, ye kind of wedge,
Speaker 1: so you're standing, you know, like you look like you
Speaker 1: you sort of you're trying to like look like a
Speaker 1: person who I don't know what the hell you look
Speaker 1: like you're doing, Like you're contemplating whether it get in
Speaker 1: or out of your truck, and you take a piss there. Yeah.
Speaker 1: I was doing it the other day and kind of
Speaker 1: got almost got busted by someone. I was at a
Speaker 1: river access and almost got busted by someone who came
Speaker 1: in around and caught me through my own passenger window.
Speaker 1: But I pinched her off and I didn't have an
Speaker 1: issue that that probably a guy recently wrote in where
Speaker 1: he's saying, like a hot tip for ice fish, and
Speaker 1: he says, your hole is freezing up and you think
Speaker 1: pan on it will thaw it out. Don't do it.
Speaker 1: You just wind up with a frozen hole covered in
Speaker 1: frozen piss. Uh. Even now when you're when someone's like, hey, man,
Speaker 1: what the hell's what the hell's Black Rifle Coffee Company? Yeah,
Speaker 1: like why that? What do you tell him? Why not?
Speaker 1: Like did uh, Sir Edmund Hillary? I think he said
Speaker 1: they asked him, why did you climb Everest? Because it
Speaker 1: was there? You know, I don't know. I I I
Speaker 1: say that the Genesis story is not very long, and
Speaker 1: it's really not that complex because I'm not that smart
Speaker 1: of a guy. But I was teaching firearms and roasting
Speaker 1: coffee my previous profession. So I was teaching close quarters
Speaker 1: combat and advanced pistol marksmanship to a bunch of former
Speaker 1: Special Operations guys, and I would have this one pound
Speaker 1: it's called a fluid bed roaster, which is really just
Speaker 1: hot air. It's it's an elaborate popcorn popper essentially in UM,
Speaker 1: I was roasting coffee and teaching firearms at the time.
Speaker 1: Roasting it for personal use, yeah, and for the courses
Speaker 1: that I was teaching, so guys would come through. I
Speaker 1: would get twenty four to twelve guys every few weeks,
Speaker 1: and I would roast coffee for the courses and just
Speaker 1: as a nice as a nice gesture. Yeah, that's always
Speaker 1: for just I had. I had a couple of buddies
Speaker 1: that I would ship it out too, but most of
Speaker 1: the time it was just because I was interested in
Speaker 1: roasting coffee. It was my hobby for a long time.
Speaker 1: I loved it. And I had my service rifle literally
Speaker 1: on the on the tailgate of the g ride, the
Speaker 1: government vehicle, and I had a one pound fluid bed
Speaker 1: coffee roaster on the other side. I looked at those
Speaker 1: two things, put the two words together, black rifle, because
Speaker 1: that's essentially it was just this dirty black rifle from
Speaker 1: being used on the range and coffee. Merge those two
Speaker 1: things and there's black rifle Coffee company. That was it.
Speaker 1: It managed to create a, I guess, an image in
Speaker 1: a lot of people's minds. So if you're anti black rifles,
Speaker 1: that obviously would kind of incite some feeling of negativity.
Speaker 1: I wasn't really thinking of that at the time, though,
Speaker 1: I was just looking at my service rifle. Is very naive,
Speaker 1: even to the pro to a community and some of
Speaker 1: those other things, I was super naive. I was just
Speaker 1: looking at my service rifle and looking at my coffee roaster, going, yeah,
Speaker 1: these two things look together. You know. I've told this
Speaker 1: story a bunch of times. But and when we're naming,
Speaker 1: when we were like starting a show, making a show, um,
Speaker 1: I was reading, um a lot of books to my
Speaker 1: new kid, a very young kid, and he like dinosaur
Speaker 1: and you'd always get to the t rax and it'd
Speaker 1: be like this ferocious meat eater, right, or you get
Speaker 1: to like a grizzly bear part of a book or whatever,
Speaker 1: and it would be like the this meat eater is
Speaker 1: the king of the mountain. And I was like, I
Speaker 1: kind of like that word. I just like that word.
Speaker 1: I hadn't thought of the full implication. And then later
Speaker 1: it became like um, later it's often understood by people
Speaker 1: that you're sort of making a dietary suggestion or that
Speaker 1: you're like the meat eater, when it was just meant
Speaker 1: to be like this sort of like it was meant
Speaker 1: to be this kind of like classification of animals. Yeah,
Speaker 1: you know, I wasn't blind to the way it would work,
Speaker 1: but it wasn't like a really well thought thing. It
Speaker 1: was just it seemed like a cool word. It is
Speaker 1: a cool word. It is like its rolls off the
Speaker 1: tong they're balanced. You know, it's a cool word. But
Speaker 1: it's the same thing. People will go, did you I
Speaker 1: didn't hire a marketing company. I didn't really have any
Speaker 1: ideas to even how to market a product. To be
Speaker 1: honest with you, did you did you have a lot
Speaker 1: of people tell you as you're starting your business, did
Speaker 1: you have a lot of people tell you that you
Speaker 1: better change the name? Every day? Yeah, we hear it,
Speaker 1: even today, even today, Yeah, we hear it. We hear
Speaker 1: it every day. Ours isn't ours isn't is pugnacious as
Speaker 1: yours at all. But we still hear um. You know,
Speaker 1: we have a book coming out, Wilderness Skills and Survival Book,
Speaker 1: and we just heard from someone affiliated with you know
Speaker 1: that that our name and there could be divisive. You know,
Speaker 1: I heard all the time. It's just you know, people
Speaker 1: they'll DM me or something or you know, where I
Speaker 1: hear it a lot is from people that don't know me,
Speaker 1: and they're we're introduced in public places somewhere, and you'll
Speaker 1: be sitting there with a group of people and you'll
Speaker 1: have somebody, typically from the corp for at World that
Speaker 1: has you know, way more degrees than they have intelligence,
Speaker 1: and they'll say something like, well, how are you going
Speaker 1: to capture the entire market with the company name like
Speaker 1: Black Rifle? And instantly I just kind of want to say, uh,
Speaker 1: you know, I don't care. You know, typically that's what
Speaker 1: I say, like, I don't care. Uh, I'm not that concerned. Well,
Speaker 1: how can you not be concerned? You know, that's typically
Speaker 1: their reaction to. It's like, I'm just now that concerned. Man.
Speaker 1: I was roscing coffee in my garage, Like, this is
Speaker 1: bigger than I thought it was going to be when
Speaker 1: I was doing it. This is way bigger than it
Speaker 1: is now. I'm more concerned with, you know, other things
Speaker 1: than capturing the entire coffee market. And you know, working
Speaker 1: with a bunch of backslapping, pleaded docker wearing you know,
Speaker 1: back nine D bags Like that's not it's not my thing.
Speaker 1: It's not my thing. How didn't get a T shirt
Speaker 1: says that on it? You grew up in in Idaho? Right, Yeah, yeah,
Speaker 1: I grew up in uh someplace. I'm sure you're familiar
Speaker 1: with Lewiston, Idaho. Oh yeah, well, yeah, yeah you grew up.
Speaker 1: Did you grew up hunting and fishing? I did? Yeah, yeah,
Speaker 1: my dad actually, well every both sides my family, uh
Speaker 1: mom's side, my dad's side. I grew up in a
Speaker 1: smaller logging town. When you go up the clear Water
Speaker 1: on Highway twelve, as you're probably familiar with, up and
Speaker 1: over the Lolo Pass, there's a really small small town
Speaker 1: logging town up there called Weip, Idaho. Families from uh
Speaker 1: we Hi Prairie actually and uh then we moved to
Speaker 1: Louiston later in life, and I spent more time fishing
Speaker 1: early on than I did hunting. I would go out
Speaker 1: hunting with my grandpa, my dad both that. I was
Speaker 1: way more interested in isshing. From an early age. I was.
Speaker 1: I was a nerd, you know, like it was when
Speaker 1: I say, you know nerd. I was the guy building
Speaker 1: a fly rod when I was twelve, when all my
Speaker 1: other friends were, you know, wanting to do skateboarding, and
Speaker 1: you know, I was like, I'm I'm super interested in
Speaker 1: doing this, trying to build this fly rod. I'm sure
Speaker 1: that you guys are are very similar to that. You
Speaker 1: spent a lot of time on the river. I did
Speaker 1: every Uh, I've spent I would say the majority of
Speaker 1: my recreation adult life has been on rivers. Uh. That's
Speaker 1: that's where, That's where I would classify. I'm I'm at home,
Speaker 1: and I feel the most comfortable outside of my home
Speaker 1: home as is in the river. You know, I feel
Speaker 1: like you said this to me. Your mom or your
Speaker 1: dad was Jewish? Right are you my dad? Yeah? Ancestry,
Speaker 1: How did you wind up? What was the line? How
Speaker 1: do you wind up in the logging community there? Uh?
Speaker 1: It was a family tradition. I think my great grandfather
Speaker 1: was actually a sheep herder. Um. Yeah, they're sheep herders.
Speaker 1: And then my grandfather was logging only because that's that's
Speaker 1: where they they landed. So my grandfather, my dad's dad,
Speaker 1: we we disconnected from our entire family tree at that point.
Speaker 1: He moved out west and we didn't really know anyone
Speaker 1: past my grandfather. So he had moved out to Idaho
Speaker 1: when he was like twelve or thirteen, taken like a
Speaker 1: train from Colorado or New Mexico and just striking like
Speaker 1: striking out on his own. Yeah. Yeah, they had something
Speaker 1: like you know, eighty kids or something at the point,
Speaker 1: and he struck out and he landed in in a
Speaker 1: small logging town which was Wei Borfino. Uh that that
Speaker 1: whole area in northern Idaho. And uh so we didn't
Speaker 1: really we weren't practicing or anything like that. It was
Speaker 1: something that I found later in life where uh, you know,
Speaker 1: through three and me and a bunch of putting the
Speaker 1: pieces altogether because my dad used to say, oh, we're this,
Speaker 1: We're German, and then it was oh we're we're He
Speaker 1: would he'd have some other names for it. But um,
Speaker 1: it was pretty easy for me to piece it altogether
Speaker 1: because I went to Jerusalem later in life and and
Speaker 1: uh I knew by that time, even before twenty three
Speaker 1: and me came out twenty three, Me just confirmed the
Speaker 1: genetics test basically, Yeah, I got you. Uh how did
Speaker 1: you get into your head growing up the way you
Speaker 1: grew up where he grew up? Did you guys have
Speaker 1: like how did you get in your head you wanted
Speaker 1: to go to Green Bray School? I mean, were you
Speaker 1: were you were you a military family? No, I you know,
Speaker 1: it's super easy as guys that were outdoors. You guys
Speaker 1: are outdoorsmen. Um. I I spent every waking moment. I
Speaker 1: went to the University of Idaho, which is in Moscow,
Speaker 1: every weekend, every morning, and then if you know, depending
Speaker 1: on what you know, Steelhead run was in. It was
Speaker 1: how active I was going to participate in classes basically, Uh,
Speaker 1: and I spent the majority of of my high school
Speaker 1: in college days in the outdoors. I was kind of
Speaker 1: introduced to Green Berets through a friend, and I loved
Speaker 1: being in the outdoors. That's that's. I love being in
Speaker 1: the mountains. I love being in the outdoors. And I thought, well,
Speaker 1: I also want to jump out of planes. That's that's
Speaker 1: pretty interesting. Uh. You know, the Green Berets mission is
Speaker 1: by with and Through, so they're working with host national
Speaker 1: forces to do essentially covert action, which is direct action.
Speaker 1: That's to me, that was really adventurous. It was super cool.
Speaker 1: It was something that I could spend all my time
Speaker 1: like in jungles and mountains, you know, wearing a rucksack
Speaker 1: and living out of it and and and then also
Speaker 1: you know, jumping out of planes and potentially going to war.
Speaker 1: Uh that sounded Nobody really had to convince me too hard,
Speaker 1: you know. That was it was a pretty easy connect
Speaker 1: for me as far as me live to look at
Speaker 1: my life in Idaho and say, how do I spend
Speaker 1: my my adulthood outside and doing these high adventure things.
Speaker 1: And then too, I wanted to learn, and I was
Speaker 1: kind of in love with this image of, you know,
Speaker 1: to be a Green Beret. They're called snake eaters, and
Speaker 1: you know, they'll eat things to make a billy goat
Speaker 1: puke and all this stuff. And I was like, man,
Speaker 1: I want to be the ultimate survivalist. I'm gonna I'm
Speaker 1: gonna be able to just like go out with nothing
Speaker 1: but a loincloth after I'm done with this and like
Speaker 1: a knife and just survive off the land, which is
Speaker 1: total horseshit, but um, that's kind of eighteen years old.
Speaker 1: That's kind of what I wanted to do. And and
Speaker 1: it wasn't a hard cell. It is easy. As soon
Speaker 1: as I was done with college, I was I was
Speaker 1: off and I wanted to do that. Were your were
Speaker 1: your parents? Were your parents pissed or supportive or they
Speaker 1: didn't really know? Uh, they didn't really know what it
Speaker 1: was they My mom was I don't even know if
Speaker 1: my mom today even really knows what a Green Beret
Speaker 1: does or is she just knows like my son was
Speaker 1: in the military, you know, he worked for the CIA
Speaker 1: for a while. I think she might have even thought
Speaker 1: that the CIA was the Culinary Institute of America for
Speaker 1: a while, like you like, you know, Yeah, my dad
Speaker 1: was like, once he found out that that's what I
Speaker 1: wanted to do. I think he probably pulled me off
Speaker 1: this side and was I was like, well, don't get
Speaker 1: your hopes up, you know, like, no, get get ready
Speaker 1: to be disappointed or something like that, you know, because
Speaker 1: you wouldn't be able to make it through the courses. Yeah.
Speaker 1: I don't think my dad ever looked at me like
Speaker 1: a really hard kid, you know, eighteen years old. So
Speaker 1: I think he was more looking at it like, dude,
Speaker 1: don't don't really get your hopes up too high. Did
Speaker 1: you struggle through the elimination course? No? Uh? I you know,
Speaker 1: I spent most of my time backpacking and and just
Speaker 1: kind of suffering. I I loved to kind of do
Speaker 1: these endurance events before endurance events were cool. I liked
Speaker 1: the aspect of suffering. I wanted to kind of go
Speaker 1: through this hero's journey for a lack of a better term. Um,
Speaker 1: I was in love with that process. And there was
Speaker 1: never a time. I've heard that people always say, well,
Speaker 1: there's always a time when you would have thought about
Speaker 1: quitting or something like that. Like I never thought about quitting.
Speaker 1: I was concerned about my body quitting on me, you know, like,
Speaker 1: oh can I walk another step? You know? Is that
Speaker 1: am I going to collapse from heat exhaustion or you know,
Speaker 1: sleep deprivation. And I was concerned about that. So it
Speaker 1: was a very conscious thought as to where it is
Speaker 1: my body and it's physical performance right, And I never
Speaker 1: found that. I don't know, it's it's very difficult to
Speaker 1: find that. I would imagine I haven't found it yet.
Speaker 1: A friend of ours who was in the Navy pointed
Speaker 1: out that in the in the seal elimination or what
Speaker 1: do you guys call it? Not elimination course, but the buds,
Speaker 1: the tryout whatever, you know. He was saying that the
Speaker 1: strategy there is to use um cold water yeah and
Speaker 1: PT mhm what what what do they use on you guys? Uh? Well,
Speaker 1: the cold water PT to break you down, you know,
Speaker 1: or to find your limit, right, and so but with you,
Speaker 1: it's not cold water I'm guessing no. A lot of
Speaker 1: it is built on you have to be alone in
Speaker 1: the woods under a ruck sack for a long period time.
Speaker 1: So it's a map, it's a compass, it's sixty plus
Speaker 1: pounds of weight and a rifle and you're walking from
Speaker 1: point to point to point. That's part of it. And
Speaker 1: a lot of people are really uncomfortable being in the
Speaker 1: in the in the woods at night. A lot of
Speaker 1: people there's psychologically there. It's a really easy thing to
Speaker 1: start chopping away that the fat and then too, you know,
Speaker 1: as you guys know, like navigating with a net, map
Speaker 1: and compass is a difficult thing to be good at
Speaker 1: it and to hit your points on time. And as
Speaker 1: you're running through the mountains with you know, a map
Speaker 1: in one hand, you're dead reckoning portions of it. You're
Speaker 1: trying to hit your times and if you don't hit
Speaker 1: your times, you're going to be eliminated. So that's part
Speaker 1: of it. The other aspects of it are how do
Speaker 1: you work as a team. So they do what's called
Speaker 1: team events, so Special Forces Assessment and selection. They have,
Speaker 1: uh it's about three weeks plus before you can even
Speaker 1: get into the course. They have a pre course, which
Speaker 1: is a twenty some day course that puts you through
Speaker 1: a bunch of different performance standards, land navigation team events,
Speaker 1: and then you get into the course the course, so
Speaker 1: you lose will say, seventy plus percent on the first
Speaker 1: twenty some days. Then if you get accepted into the course,
Speaker 1: you lose another seventy plus percent. It takes you two years.
Speaker 1: It took me two year year, and we'll call it
Speaker 1: nine ten months just to get a Green Beret. So
Speaker 1: it takes a long time and it's different. So when
Speaker 1: you look at other Special Operations units and what they're
Speaker 1: selecting for, each one is selecting for a very specific
Speaker 1: mission set the type of person for that mission set.
Speaker 1: They have very similar They actually, the Special Operations Command
Speaker 1: and the Joint Special Operations Command they have similar sleep
Speaker 1: deprivation selection criterias. They can only keep you up I think,
Speaker 1: don't hold me to this, but it's about three and
Speaker 1: a half days you can stay. They have they at
Speaker 1: some point in the course, whether you're a Green Beret
Speaker 1: or Navy seal or a force recon marine or whatever
Speaker 1: it might be, they're going to keep you up for
Speaker 1: about three and a half days before they put you
Speaker 1: down for about ten minutes of sleep, give or take UM,
Speaker 1: because they'll cause permanent brain damage if you go pass
Speaker 1: something like four days or something like that. I was
Speaker 1: talking to a special operations psychologist about this several years ago,
Speaker 1: and he's like, everybody has the same sleep deprivation standard,
Speaker 1: Like everybody has to do the sleep issue, and sleep
Speaker 1: is it is a single worst thing for I think
Speaker 1: to go without it. It hurts your body. It just
Speaker 1: hurts your body to go through intense physical activity with
Speaker 1: no food and no sleep. Psychologically, that is so difficult
Speaker 1: to work through problems and be a conscious team member
Speaker 1: and all these issues that you run into. UM. It
Speaker 1: physically hurts to go without sleep, and then you pile
Speaker 1: in all the other things with that. It doesn't surprise
Speaker 1: me that the most of the people that try these
Speaker 1: courses they just don't make it because it's it's devastating
Speaker 1: in it. Even to to this day, I can do
Speaker 1: without sleep, but I don't like it. I don't, I don't.
Speaker 1: I do not like it. It's not something that I
Speaker 1: prefer whatsoever. UM, And I've done it, I think my
Speaker 1: the majority of my adult life. But you know, you
Speaker 1: take yourself three days and then put yourself down for
Speaker 1: a ten minute nap, and then do another day twenty
Speaker 1: four hour cycle, and then put yourself down for another
Speaker 1: ten minute nap, and then do it again. You're a wreck.
Speaker 1: You feel like you've been hit by a by a
Speaker 1: freight train. Uh real quick, what how much do you
Speaker 1: like to sleep? Now? Now that that's all behind you? Now,
Speaker 1: I wish I could like that. I that is like
Speaker 1: one of the things that I really try. I have
Speaker 1: to be really disciplined with my sleep, my sleep routine,
Speaker 1: because I was pre built in this era of guys
Speaker 1: that used to refer to sleep as a crutch. This
Speaker 1: was it was repeated and beat into your head over
Speaker 1: and over and over and over again. You're gonna sleep,
Speaker 1: and your dad sleep as a crutch. Sleep sleep, Sleep
Speaker 1: is not It's not an option. I've had two plus
Speaker 1: decades of that. It's only been in the last two
Speaker 1: and a half years of my life where I have
Speaker 1: had to be extremely disciplined about getting seven hours of sleep.
Speaker 1: And now I have to force myself to sleep more
Speaker 1: because I know the long term health benefits and then
Speaker 1: the negative attributes of not getting it right. I don't
Speaker 1: want to have dementia. When I'm sixty, I don't want Alzheimer's.
Speaker 1: You know, your recovery cycles are faster. There is such
Speaker 1: a big difference between five and a half hours and
Speaker 1: me and seven and a half hours of sleep. See,
Speaker 1: it's it's miles of difference between worman's, especially when I've
Speaker 1: got all the responsibilities of the company and a few
Speaker 1: other things. I noticed. I noticed those two hours way
Speaker 1: more than I ever have, and more importantly, now I've
Speaker 1: got to think about it, concentrate and work on getting more. Yeah,
Speaker 1: that's uh, well, I've been sleeping my ass off now
Speaker 1: because this, you know, all this quarantine stuff going on.
Speaker 1: I'm starting I was telling my wife the other day,
Speaker 1: I feel like I'm getting soft man. We've been sleeping
Speaker 1: at least eight hours every night, which is like, I'm
Speaker 1: I'm I need to end it, just because I don't
Speaker 1: want to have that become, ah such an important thing
Speaker 1: for me. Well, uh, just just what Evans said, You're
Speaker 1: gonna do the opposite now, dude. Yeah, Well, hey, what
Speaker 1: year was all this going on? And you were like, like,
Speaker 1: were you? Um give me the timeline relative to the
Speaker 1: nine eleven attacks. Um. I had graduated the key course
Speaker 1: in the summer of two thousand so you were like
Speaker 1: you were ready to roll, Yeah, right after September eleventh.
Speaker 1: A few days, not a few days, a few months.
Speaker 1: I went to the Philippines on our first rotation, which
Speaker 1: was a War on Terror rotation. And then from the
Speaker 1: Philippines I went to Kuwait and preparation for Operation Iraqi Freedom,
Speaker 1: and I did the invasion of Iraqi Freedom, which was
Speaker 1: March A, two thousand three. So, uh, I was, I
Speaker 1: was graduating and then going straight into the to the
Speaker 1: to the mix. Did you spend a lot of time
Speaker 1: in Afghanistan as well? M M only about two and
Speaker 1: a half years total, I would imagine, give or take
Speaker 1: the majority of my time because I I was, it
Speaker 1: was with special forces in the invasion of Iraq, and
Speaker 1: then I went to work um two thousand five late
Speaker 1: two thousand five for the for the CIA. Then I
Speaker 1: spent uh the next nine years there. So I was
Speaker 1: deployed the majority of my from from two thousand two
Speaker 1: to two thousand fourteen, the majority of those years I was,
Speaker 1: I was deployed either to Iraq or Afghanistan. For give
Speaker 1: or TAKEI plus days a year. Is the work you
Speaker 1: were doing with the this kind of I'm anticipating this
Speaker 1: is a dumb question, but maybe I'll be surprised it's
Speaker 1: not a dumb question. Is the work you were doing
Speaker 1: with the c I a like fundamentally different than the
Speaker 1: work you're doing with the military. Was it just like
Speaker 1: a whole other skill set or was it sort of
Speaker 1: a continuation of what you skills you had acquired and
Speaker 1: we're putting to use combination? Is it? Green Beret you
Speaker 1: kind of learn a lot about the you know, the
Speaker 1: art of combat, and then you start to put it
Speaker 1: into practice in real combat, and then you start to
Speaker 1: develop and curate other skills that are in the combat environment.
Speaker 1: So not every one of your skills and in combat
Speaker 1: is direct fighting, right, So it's not just taking task
Speaker 1: to the enemy. It's surveillance, countersurveillance, it's asset management, so
Speaker 1: it's information collection. Uh, but you have to be proficient
Speaker 1: in operating in a combat zone because it's a unique environment.
Speaker 1: It's a lot like hunting. If you go out and
Speaker 1: hunt for the first time, and I mean you guys
Speaker 1: think back to think about yourselves if you'd never hunted,
Speaker 1: or you've hunted with a person that's never hunted before there,
Speaker 1: their gears all messed up, they walk too loud, they
Speaker 1: don't understand when it's a totally different experience. Combat is
Speaker 1: so much and living in a combat zone is so
Speaker 1: much like that. You have to learn the environment and
Speaker 1: you have to kind of learned how to even survive
Speaker 1: in that environment, and then you can apply the skills
Speaker 1: of just survival to being able to thrive in that
Speaker 1: environment and then excel towards mission accomplishment or mission success um.
Speaker 1: So it's a different set, but it requires the previous skills,
Speaker 1: if that makes sense. I imagine that you end up
Speaker 1: um imatually spend You end up with in an in
Speaker 1: ordamate amount of time UM, feeling at risk if you
Speaker 1: had to when you when you imagine that all those
Speaker 1: years spent war zones, UM, is the amount of time
Speaker 1: that you felt like that heightened sense of being at risk?
Speaker 1: Is that? Uh? When you think about it now, is
Speaker 1: it was it minutes? Was hours? Was it years? Um?
Speaker 1: It's it's interesting because you're body gets acclimated to it UM.
Speaker 1: And it's if you guys, you guys have run like
Speaker 1: big rivers I would imagine, or didn't really well a bit. Yeah,
Speaker 1: I've done it. Yeah, I mean not like you, but yeah,
Speaker 1: I've done stuff where are very aware of the very
Speaker 1: aware of risk. So but as you start to run
Speaker 1: and you get more proficient, you're tolerance starts to go
Speaker 1: up because you're more proficient, you're more confident. And then
Speaker 1: you start going through stuff where they're like, oh, that's
Speaker 1: no big deal, or you're doing a you know, a climb,
Speaker 1: or you're you're roping off on something, and you just
Speaker 1: kind of get a greater amount of tolerance towards risk.
Speaker 1: Your body starts to acclimate against it, and then you're
Speaker 1: only really heightened when you're being shot at. But even
Speaker 1: then it's not like the first time you were shot at,
Speaker 1: if that makes sense. Um, So you just get your
Speaker 1: body starts to acclimate and adapt. So I've got I
Speaker 1: got the best sleep of my life. When I was
Speaker 1: down range, we'd live in these shipping containers. I would
Speaker 1: crank the A C unit and block off all the
Speaker 1: light and I could sleep for eight ten hours. I
Speaker 1: can't do that today. Um, but it definitely is one
Speaker 1: of those things where the first couple of years Baghdad,
Speaker 1: Iraq and Ramadhi those places in two thousand five, two
Speaker 1: thousand and six. It was, um, it was so active
Speaker 1: all the time. There were car bombs and I E.
Speaker 1: D S going off every day, and not just a little,
Speaker 1: just a few. Um, these were really the most dangerous
Speaker 1: places in the world, and they were targeting Americans every
Speaker 1: day with complex attacks and I E. D S. So
Speaker 1: you got used to being out in the city and
Speaker 1: and fighting. I remember very distinctly sitting multiple times going, Oh,
Speaker 1: that's not my gunfight over there, so I can just
Speaker 1: kind of watch it, um or that's not my ambush.
Speaker 1: I'm not in that ambush, so which it's such a
Speaker 1: weird mentality when you think about it. I'd be on
Speaker 1: the road. It's not my ambush, all right. I Gonna
Speaker 1: be back here drinking coffee until this ambush comes to me,
Speaker 1: I guess. And you know those cities at those time frames,
Speaker 1: uh there. I don't know of any other more dangerous
Speaker 1: kind of work you could do. And the more complex
Speaker 1: environment Bagdad oh five oh six, and mosl and where
Speaker 1: I was there at eight oh nine, by far, they
Speaker 1: were what I call the most spicy. They were they
Speaker 1: were the spicy cities. So that of that country, and
Speaker 1: you're just living in it. We just kind of learned
Speaker 1: to adapt your environment. You just live in it. You
Speaker 1: if you think about it, it'll just eat you alive,
Speaker 1: and you won't you won't actually be able to to
Speaker 1: conduct your profession. At what point, um, maybe it was
Speaker 1: all the time, did you start thinking like, Man, when
Speaker 1: I'm done doing this ship, I'm gonna blank, Like, I'm
Speaker 1: just gonna hunt fish. That's it. Yeah, I'm gonna start
Speaker 1: making roasted coffee. Like like, how do you, um, how
Speaker 1: did you become aware of the sort of afterlife? You know?
Speaker 1: I didn't. I didn't plan for past thirty, which is
Speaker 1: always kind of a a morbid thing for people to hear.
Speaker 1: But I didn't plan past thirty. So past thirty I
Speaker 1: kind of had to develop a new plan. Oh so
Speaker 1: if I'm gonna be around for a while, I'm gonna
Speaker 1: have to try to figure my ship out as an adult. Um,
Speaker 1: And then I started having those thoughts. It wasn't until
Speaker 1: I went met my wife where I decided that. And
Speaker 1: it was much like year in life. I was like
Speaker 1: thirty six thirty seven. I wanted to have kids, and
Speaker 1: I wanted to have a family. Did you always know
Speaker 1: did you always know you were gonna have kids. No,
Speaker 1: I after after thirty, I didn't plan for anything. I
Speaker 1: thought that I truly didn't think that I was going
Speaker 1: to leave iraqra Afghanistan. Um. You mean you didn't think
Speaker 1: you're gonna leave alive or you just thought that the
Speaker 1: war would go on forever. No, I didn't. I didn't.
Speaker 1: I didn't think I was gonna leave alive. I didn't
Speaker 1: make plans for for for post military post c I A.
Speaker 1: And if I did, my thoughts were in what was
Speaker 1: I going to do? Is a Special Operations guy or
Speaker 1: a CIA guy at at forty or fifty? It wasn't
Speaker 1: until um, it wasn't until probably thirty six, thirty seven,
Speaker 1: And honestly it was it was. It was. I was
Speaker 1: on the middle Fork of the Salmon. I just come
Speaker 1: back from Afghanistan. Um, and the middle Fork of the
Speaker 1: Salmon is in the Church wilderness areas I'm sure you're
Speaker 1: familiar with, because it's just west of you guys and
Speaker 1: boze men. And I'd rode down the river with my buddy,
Speaker 1: and I've done two trips back to back, so I've
Speaker 1: spent about fourteen days in the river. And I realized
Speaker 1: I was like I've got to get out of the
Speaker 1: life that I'm in, and I've got to repatriate myself
Speaker 1: into the mountains. I had had such a long road
Speaker 1: in deserts and in places where people wanted to kill me. Um,
Speaker 1: it was really hard for me to even unplug and
Speaker 1: enjoy the wilderness. And that was like it was strange
Speaker 1: to me. It felt really really foreign, and I didn't
Speaker 1: want to live with that anymore. I really didn't. When
Speaker 1: you're when you're dead and your callous and you can't
Speaker 1: enjoy you know, snow tipped ridgeline or you know, a
Speaker 1: simple track somewhere and you can't take enjoyment and in
Speaker 1: those things. Um. It took me about fourteen days to
Speaker 1: kind of strip away that and realize I gotta I
Speaker 1: gotta do something a little bit different with my life
Speaker 1: and get back to the things that I really really loved.
Speaker 1: And it wasn't even two years past that point, it
Speaker 1: was it probably wasn't even eighteen months. I started chopping
Speaker 1: everything away, and the agency think God told me that
Speaker 1: they didn't want me to work for them either, and
Speaker 1: I didn't want to work for them, and it was
Speaker 1: like it was perfect, which is a plight way of
Speaker 1: me saying that I got fired, but everybody gets fired
Speaker 1: from there, so I don't I don't feel this is
Speaker 1: normal to get fired. Yeah. Nine, you know, I'm when
Speaker 1: I say it's normal, man, that they have a you know,
Speaker 1: it's a it's an interesting place to work, but it's
Speaker 1: it's it's very political. I'm not a political animal. Like
Speaker 1: I can't survive in political environments. It's not it's not
Speaker 1: something that can do. I'm not a careerist. And I
Speaker 1: knew that. I know, I knew that, and so did
Speaker 1: the people working around me. I'm curious. We say, um,
Speaker 1: a political environment, what do you mean by that? Do
Speaker 1: you mean like politics like uh, yeah, like like politics
Speaker 1: like how we understand politics to be. Or do you
Speaker 1: mean like political like in terms of people plotting and scheming.
Speaker 1: I don't even know. It's not even that you've got
Speaker 1: to And I think this is true with the corporate
Speaker 1: environment just in general. You've got people that are and
Speaker 1: you guys understand this too. You've got the mission first,
Speaker 1: people that are all about accomplishing the goals of the
Speaker 1: company for the company with team effort and unity. You
Speaker 1: have people that are serving the country that are the
Speaker 1: most patriotic and driven people in America, and they are
Speaker 1: they need all the you know, love and support and
Speaker 1: appreciation we can with that put put onto them. Then
Speaker 1: you have the me first people. And these are people
Speaker 1: where you know, maybe they were picked on as a
Speaker 1: kid or whatever, and they think that working at a
Speaker 1: working for an acronym will make them a better person. Right,
Speaker 1: So because I work at the CIA and I get
Speaker 1: this next promotion, uh, that will define me as a
Speaker 1: human being. And so everything is about me and making
Speaker 1: sure that they are the ones that eat first. They
Speaker 1: are the ones that are you know, promoted and receiving
Speaker 1: the accolades. And you have it, the silent majority that
Speaker 1: our mission first. Unfortunately, the missions and the mees come
Speaker 1: in conflict a lot because they just they come into
Speaker 1: conflict a lot. And uh, there's just a lot of
Speaker 1: and that's just I think true and in general with
Speaker 1: government bureaucracies at times when you have people that are
Speaker 1: more concerned with their career than they are with the
Speaker 1: mission and the men, and it's unfortunate, but it's it's true.
Speaker 1: But that's not the majority. It's it's definitely not the majority.
Speaker 1: Earlier we talked about getting interesting coffee and you kind
Speaker 1: of just mentioned you'd like the roast coffee. Yeah, but
Speaker 1: uh like in more detail, how did this whole thing happened.
Speaker 1: There's a lot of people like the roll. There's a
Speaker 1: lot of people like the roast coffee. I'm not one
Speaker 1: of them, but I understand there'll be a lot of them.
Speaker 1: And they don't all have a big coffee company now,
Speaker 1: which is weird because it's a whole other thing. My
Speaker 1: buddy and I were joking around and he's he's up
Speaker 1: here at the ranch with me. He's like, man, you're
Speaker 1: you're kind of seen as like the man now and
Speaker 1: I'm like, what what do you like? You know, what
Speaker 1: are you talking about? It's like you're kind of a
Speaker 1: bigger company, and I'm like, God, I don't feel like it.
Speaker 1: I still feel like the same guy that was roasting
Speaker 1: coffee in my garage. But to go back, I started
Speaker 1: getting really into coffee because I loved coffee, um and
Speaker 1: I started roasting it because I couldn't get fresh roasted
Speaker 1: coffee down range. I could get this like old, stale,
Speaker 1: nasty coffee. I can get that shipped out. But I
Speaker 1: was like, you know what, I'll just buy a little roaster.
Speaker 1: It'll be a really cool hobby. You know, a lot
Speaker 1: of guys are you know, they do random stuff where
Speaker 1: you know, they're like fletching arrows or whatever they do, right, Like,
Speaker 1: coffee roasting was somewhat like that for me. I would
Speaker 1: come home, I would experiment with a bunch of different roasts.
Speaker 1: I was learning about the profiles, and it allowed me
Speaker 1: to kind of completely disconnect from the professional is into
Speaker 1: and just kind of dive into something that was a
Speaker 1: little bit more of of of a curated I guess
Speaker 1: interest that I could drink. And a lot of this
Speaker 1: was just being able to take coffees that I truly
Speaker 1: loved and take them with me. So I would have
Speaker 1: these epic cups of coffee that I would roast and
Speaker 1: spend a lot of time with, and I would take
Speaker 1: them out and you know, be fly fishing in northern
Speaker 1: Idaho or Montana somewhere, and I would be using my
Speaker 1: jet boiler, my MSR or whatever it was. I'd make
Speaker 1: these incredible cups of coffee and then I would take
Speaker 1: that same roast, poor file, and I would take it
Speaker 1: with me to Iraq, the shittiest place on Earth, right,
Speaker 1: and I would go. I would get up in the
Speaker 1: morning and have a cup of coffee and it would
Speaker 1: remind me of you know, the you know, the north
Speaker 1: fork of the clear Water Kelly Creek, or you know,
Speaker 1: remind me of these beautiful rivers that are amazing and
Speaker 1: that experience that I had on the on on the
Speaker 1: river bank. But I could get that in the mornings
Speaker 1: in Iraq, and honestly it would it would allow me
Speaker 1: a little bit of psychological comfort in a connection to
Speaker 1: home and those specific places. They kind of just allowed
Speaker 1: me to continue to operate, and then I just got
Speaker 1: more and more interested in it. Um you know what
Speaker 1: you eventually, when you're hanging out with all these uh,
Speaker 1: you know, hanging out with all these war fighters, you
Speaker 1: know and like super tough people, and you talked about
Speaker 1: learning how to suffer, was there like a joke how
Speaker 1: I'm sorry, Like I like coffee a lot too. Yeah,
Speaker 1: but it was there, the joke that's kind of this
Speaker 1: like fussy sort of a feat like people were people
Speaker 1: kind of like what all the time, man, there's a
Speaker 1: big difference between fletching arrows and roasting coffee. Yeah, all
Speaker 1: the time, all the time. So that then it didn't
Speaker 1: go unnoticed. No, it didn't go unnoticed. I I it was.
Speaker 1: It was a joke. It was like hayfer is got
Speaker 1: this weird thing with coffee. But the thing that is
Speaker 1: is people could come over where, you know, my little
Speaker 1: hooch was and they knew. You know, one of my
Speaker 1: other buddies, who's a great guys, is former CEO V Diamond.
Speaker 1: He and I were coffee hardcore coffee heads, and we
Speaker 1: would make these little coffee you know areas and each
Speaker 1: one of our bases. Well, everybody likes good coffee. No,
Speaker 1: I don't know if anybody unless they don't drink it, right,
Speaker 1: everybody loves good coffee. I know a couple of people
Speaker 1: that don't. Yeah, in Utah, there's a few people that
Speaker 1: don't even do Um No, I mean, I don't mean
Speaker 1: like that they don't like coffee. But for instance, my
Speaker 1: mother's husband, UM just doesn't like He drinks a lot
Speaker 1: of coffee, but he just insists on it being very
Speaker 1: He likes folgiers and he likes it to look like tea.
Speaker 1: That's like the old school. The guys that are from
Speaker 1: the old school. My grandpa would take these two you know,
Speaker 1: those green Stanley Thermis is they then they just roll
Speaker 1: roll around the bottom of the truck that the f
Speaker 1: one fit dea in the mountains and just they're just beat.
Speaker 1: They got dense all over them. Almost all the green
Speaker 1: is rubbed off. They're almost like the shiny steel wool
Speaker 1: or or stainless steel. My grandpa would make the same crap.
Speaker 1: You could look through the bottom of the top of
Speaker 1: the glass and see, you know, twelve inches below you
Speaker 1: could see the bottom of the cup. Right, It's just
Speaker 1: it was horrible and it is horrible. So but that's
Speaker 1: the that's the old school. I know, if I go anywhere,
Speaker 1: I've I've trained my dad to drink better coffee now.
Speaker 1: But if I go anywhere with my uncle's man, I can't.
Speaker 1: I can't even entertain the idea of opening up that
Speaker 1: stanley and pouring a cup of coffee. It's just horrible.
Speaker 1: It's nasty. I wonder where that originated, right, because you
Speaker 1: still see it in like ranching communities. Like if you
Speaker 1: just stop in at some random ranch house and they
Speaker 1: invite you in, like your that's probably the cup of
Speaker 1: coffee you're gonna get, right, because it is it a
Speaker 1: depression era thing where well we can't use too much
Speaker 1: of this because we needed to last longer. I would imagine, yeah,
Speaker 1: I would imagine. The hardest guy I've ever met in
Speaker 1: my life was never a Green barret or Navy seal.
Speaker 1: He's a guy, rusty, rusty bents. He's a guy from
Speaker 1: louis and Idaho. The guy would only drink coffee as
Speaker 1: far as I know, I don't know if he ever
Speaker 1: even had he's had a glass of water. He could
Speaker 1: run full sprint up the and you guys, know these guys,
Speaker 1: you can run full sprint up a ridgeline in white's
Speaker 1: boots after a cat with a with his dogs, and
Speaker 1: I would be, you know, I'm running like fifty miles,
Speaker 1: you know, fifty miles. I'm like a hardcore Green Beret.
Speaker 1: And he'd be putting me in the in the ground
Speaker 1: in the mountains. He's just running on coffee. It's like
Speaker 1: the hardest guy on the planet. He's seventy years old.
Speaker 1: He could probably still humpt me into the ground, you
Speaker 1: know what I mean. Like these guys, like the old
Speaker 1: school mountain mountain guys that we've all you know, come
Speaker 1: into contact with, Like there's there's the hardest some of
Speaker 1: the hardest people on the planet. And I don't know
Speaker 1: if they just survive on weak coffee, which is that's
Speaker 1: how they hydrate. But I don't know. I've thought about
Speaker 1: it a lot though, because those people are there's a
Speaker 1: lot of hard people out there, so and they're they're
Speaker 1: not seals. Hit me with the hit me with the
Speaker 1: basic chronology of how you but how you went from
Speaker 1: hobby coffee or else through too But what was the
Speaker 1: first time you sold some right? Like what like what
Speaker 1: was your first transaction? Oh, that's that was two thousand fourteen.
Speaker 1: I teamed up with my buddy Matt. He was making
Speaker 1: these stupid videos on the internet. We still do, and
Speaker 1: that's what that's what we kind of do. And uh,
Speaker 1: he was working at the CIA, I was working at
Speaker 1: the CIA, and we were introduced to one another and
Speaker 1: we both have this a similar sense of humor which
Speaker 1: is kind of messed up. And he um, He's like, yeah,
Speaker 1: I've got this T shirt company called Article fifteen Clothing,
Speaker 1: which that's a reference to getting trouble in the military,
Speaker 1: and uh, you know, maybe we should roast coffee. And
Speaker 1: I was it was a gall UT's roast some coffee
Speaker 1: for for you so I started roasting their coffee first,
Speaker 1: and so I roasted like five pounds of coffee for them.
Speaker 1: And then I said, you know what, I think I'm
Speaker 1: gonna do this online. And I was really interested in
Speaker 1: figuring out. I didn't know how to build a website,
Speaker 1: do not how to do product photography, but I knew
Speaker 1: that I wanted to have a business that allowed me
Speaker 1: to explore coffee. That's that's really what I wanted. And
Speaker 1: so I built all of that stuff because I was
Speaker 1: fascinated with it. I took my product photos, built a website,
Speaker 1: you know, started tinking around with how to market and
Speaker 1: put out even like really bad videos, and and then
Speaker 1: I started selling coffee. Really, my first transaction was January
Speaker 1: two fift as my first facial Black Life of Coffee transaction.
Speaker 1: And man, it's blown up since then. Now we have
Speaker 1: two employees. That's incredible. Man, it's it's insane, Like it's insane,
Speaker 1: like I'm you know, to come back from Wark, have
Speaker 1: all your fingers and toes. I'm a really lucky guy.
Speaker 1: Like I mean, I'm a very very fortunate and lucky
Speaker 1: guy for a laundry list of reasons. What's your guys,
Speaker 1: what's your guys policy on I know you have shiploads
Speaker 1: of vets that work for you, but what's your Is
Speaker 1: there a formal policy or you just try to lean
Speaker 1: that direction as much as you can lean that direction,
Speaker 1: Like explain that all. Uh, Well I said about fifty
Speaker 1: hiring rate for veterans. Um. You know, as we've grown
Speaker 1: the company, I've had to pull in civilian help because
Speaker 1: they they just know more about a lot of different
Speaker 1: thingspecially when it comes to finance and operational efficiencies. UM.
Speaker 1: So when we say it's our official we we do
Speaker 1: have a veterans preference, and we try in the hiring
Speaker 1: process if everybody's created equal in a resume, we try
Speaker 1: to put veterans in the shoot against non veterans, uh
Speaker 1: in a in a in a more proficient way, so
Speaker 1: we understand how to read their resumes, we understand their
Speaker 1: work experience, and we might take on people that don't
Speaker 1: necessarily have the definitive qualifications for a role, but I
Speaker 1: might want to see them there in you know, a
Speaker 1: hundred eighty or two hundred and seventy days, right, So
Speaker 1: we'll take on people that we we just want to
Speaker 1: grow into those positions. So I'm trying to be more
Speaker 1: patient in the way that we hire and then I want,
Speaker 1: you know, civilians kind of adapt more to a military
Speaker 1: culture versus the reverse is true with most veterans, which
Speaker 1: is they sit it like, you know, five percent give
Speaker 1: or take in some companies, which is high for a
Speaker 1: lot of companies, But they have to adapt to civilian
Speaker 1: When I say there their lingo. We use a lot
Speaker 1: of acronyms out here. I do mission planning here for
Speaker 1: the company, and that's my corporate planning. So everybody has
Speaker 1: to adapt to the way that we do company planning
Speaker 1: the way the military did it. We run military We
Speaker 1: run military structured meetings and briefings, which is kind of
Speaker 1: crazy for a lot of civilians because they're like, what
Speaker 1: in the hell are you guys doing, Like we don't understand, Like, yeah,
Speaker 1: what do you think it feels like to be a
Speaker 1: new guy going into the corporate world, stepping into ge
Speaker 1: for the first time, and you've been, you know, running
Speaker 1: missions in Ramadi. You're trying to learn as fast as
Speaker 1: you can because you don't understand what they're talking about.
Speaker 1: What does the SWAT analysis? What are you talking about?
Speaker 1: What's a cost per you know acquisition, I don't know, right,
Speaker 1: So once you dial in your lingo and your recruitment piece, uh,
Speaker 1: it becomes pretty easy that that's that's the way that
Speaker 1: we attract people and the people that we we hire
Speaker 1: and put into positions. You know, you just made an
Speaker 1: interesting point, man um. I was looking at some resumes
Speaker 1: recently and and two of them three counting Coast Guard.
Speaker 1: Three of them had military experience. And it's funny you
Speaker 1: just mentioned that bext. I didn't realize that wasn't able
Speaker 1: to do it. All it registered one of the does
Speaker 1: the explanation, okay, what they did for these years? All
Speaker 1: it registered in my head was military, right. I had
Speaker 1: no way to look at it and be like, oh yeah,
Speaker 1: I could picture that skill set right, And it was like,
Speaker 1: but but now, what I realized about myself is I
Speaker 1: didn't even give it the time to go find out
Speaker 1: meeting any other job, any sort of job in the
Speaker 1: professional sector or whatever private sector. I would have been like,
Speaker 1: oh yeah, I could picture with that entails like I
Speaker 1: I I see that he must he or she must
Speaker 1: be um proficient at X, Y and Z to have
Speaker 1: done that. But with the military stuff, I'm like, oh,
Speaker 1: military yeah, don't I But I don't know. It's the
Speaker 1: same thing if I I used to be I was
Speaker 1: I was. I was looking for a chief financial officer
Speaker 1: a couple of years ago, and my partner had to
Speaker 1: explain to me even what a CFO dead. So he's
Speaker 1: just like, hey, man, you and I've I've got a
Speaker 1: great partner. I've got a couple of great partners. But
Speaker 1: they they've they've had to really unpack and organized information
Speaker 1: for me, and it's been extremely helpful because I can
Speaker 1: read a military resume of the time, I can tell
Speaker 1: you plus or minus tempercent efficiency? What that what that
Speaker 1: job really was? Right? What there's the definition to what
Speaker 1: it is, and then what does it mean when you're
Speaker 1: actually executing on it. Uh. Whereas if you're a couple
Speaker 1: of years ago, if you were to ask me to
Speaker 1: build a financer and operations department, I would have been like, alright, man,
Speaker 1: I'm gonna I'm gonna grab some people and hopefully they
Speaker 1: can help me figure it out. And that's kind of
Speaker 1: where my head has been in the last few years.
Speaker 1: Like I said, I've been pretty lucky growing the company
Speaker 1: to not have too many, you know, massive head injuries
Speaker 1: when it's been hiring people. Um, but so still not
Speaker 1: without its mistakes, that's for sure. Yanni's got a question
Speaker 1: for you. Popped up on my screen. Here. Me and
Speaker 1: Yanni communicate through little messages. I didn't even see him type.
Speaker 1: Are you just thinking? Evan's on that same doctor developed
Speaker 1: Johanni developed the ability just to think into his computer.
Speaker 1: He's he's working, he's working on that software. Go ahead, UM,
Speaker 1: I was gonna ask this in your testing of making
Speaker 1: coffee and trying to get the right bruise and whatnot,
Speaker 1: just being a coffee connoisseur, like, have you ever gotten
Speaker 1: to the point because you're drinking regular caffeinated coffee? Have
Speaker 1: you ever had too much and had a real issue
Speaker 1: from drinking too much coffee? Yeah? About once a week,
Speaker 1: give it takes. Yeah, I when you're really cupping a
Speaker 1: lot of coffee, so I'll go to country of origin,
Speaker 1: So I'll go to like Guatemala on Duras, Nicaragua, Columbia,
Speaker 1: wherever in Um, if you're cupping a lot of coffees,
Speaker 1: I've made that as mistakes really early, which is you're
Speaker 1: trying the coffee and you take a little spoon and
Speaker 1: you're dipping it in, You're you're you're aspirrating it across
Speaker 1: your tongue to try to pick up all the different
Speaker 1: different aspects of the coffee. Well, early on, you're supposed
Speaker 1: to spit that out as you're doing it, because if
Speaker 1: if you're going to be doing it all day, man,
Speaker 1: that's just too much coffee. And these are typically lighter
Speaker 1: roasted coffees, which have more caffeine in them. Well, lighter
Speaker 1: roast and has more caffeine. Yeah, so a lighter roasted
Speaker 1: coffee has more caffeine than a darker roasted coffee. Dude,
Speaker 1: I've always maked my call on how much caffeine I
Speaker 1: want by I had to ask backward. Yeah, it's super
Speaker 1: easy to think about because the bean itself, as you're
Speaker 1: applying heat to it, it's turning into carbon, right, So
Speaker 1: you're just taking away it's it's integrity and you're putting
Speaker 1: it into charcoal essentially, because if you over roast it,
Speaker 1: you're you're you're you're you're pulling the beans going endo thermic,
Speaker 1: so it's pulling in all this heat and it goes
Speaker 1: exo thermic, so it's pushing it all out and then
Speaker 1: eventually it starts to to decompose from the heat. Right,
Speaker 1: So the darker roasted coffee is less intact of the
Speaker 1: coffee bean itself, and it starts to take away a
Speaker 1: percentage of its caffeine as it gets darker roasted. So yeah,
Speaker 1: if you want, I bet Phil new this. Yeah, that's
Speaker 1: one thing. That's one of the stupid things kill would know.
Speaker 1: That's like, that's like film those stuff like that. Philisurpri
Speaker 1: A is you man, he knows lots of stuff. Not
Speaker 1: a Twitter bombs principle or whatever the thing as we
Speaker 1: were talking about earlier principle and Philly, he's good. Go on,
Speaker 1: So and what was what was your question? I forget
Speaker 1: how often you drink too much? So early on when
Speaker 1: I was cutting this stuff, I would just drink it
Speaker 1: because I'm you know, I'm an idiot when it comes
Speaker 1: to something it's kind of like the you know, sleep
Speaker 1: as a crotch and these other things. I'm like, I'm
Speaker 1: just gonna drink this stuff. And your heart. I've I've
Speaker 1: had a few points where I think my heart is
Speaker 1: might come beating out of my chest. And then what
Speaker 1: happens is you get too much and it makes you sleepy,
Speaker 1: so you hit a wall. Oh yeah, man, you know
Speaker 1: the wall, but you come back off the other side.
Speaker 1: What happens you come back off the other side of
Speaker 1: the wall for me east is you know you can't
Speaker 1: really drive through it, but you know you'll you'll go
Speaker 1: sleepy and then you'll meet Sometimes I'll take like a
Speaker 1: five or ten minute nap and then I'll come back
Speaker 1: out of it and I'm just as wired for just
Speaker 1: as long. So caffeine, obviously, it takes you a long
Speaker 1: time to metabolize it. I think it's up to eight hours,
Speaker 1: depending on how much. So if you're drinking all day,
Speaker 1: what I like to think is I can just acclimate
Speaker 1: myself to just crazy amounts of caffeine and eventually just
Speaker 1: power through it. You know. Um Yanni. I don't know
Speaker 1: if you know this about all Yanni, but he can't
Speaker 1: drink regular coffee anymore because it's his ticker. Really, he's
Speaker 1: decalf only. Are you decalf only? Yeah? It triggers a
Speaker 1: severe ventricular tacardia. Really, how long has that been going on?
Speaker 1: I saved his life three years? Three years? You saved
Speaker 1: his life? Yeah? I had to save his life one time.
Speaker 1: How did you do that? I had to drive him
Speaker 1: to the doctor. Really, he's had and heart trouble. Wow,
Speaker 1: let's say so you owe hews his life to me, Steve.
Speaker 1: Steve might be exaggerated a little bit. Who else, who
Speaker 1: else is going to drive you down there? Yeah? Drop
Speaker 1: them all way down the middle. Damn night. Um with
Speaker 1: all the uh, what's your take on what's going on
Speaker 1: right now? Man? Like with all the psychologically you know,
Speaker 1: like like with all the imagine that you had to
Speaker 1: learn how to deal with a lot of stress. Um
Speaker 1: is business stress and family stress? Its own brand of
Speaker 1: stress or it's just do you view stress? Is just stress? Now?
Speaker 1: It's his own, it's it's its own stress. There are
Speaker 1: different brands. Yeah, it's heavier. So depending on the type
Speaker 1: of stress it it carries more weight for me. So
Speaker 1: light stress, for instance, would be uh, a violent engagement,
Speaker 1: which sounds crazy, you know, be like, oh violent, because
Speaker 1: it's it's you're in and you're out right, you're done.
Speaker 1: The the psychological weight of what's happening right now, because
Speaker 1: the cross pollination of of anxiety between all these different
Speaker 1: aspects of your life, between the company, between your family,
Speaker 1: between you, like this is a big, heavy circumstance that
Speaker 1: I think we're all living in um it it weighs
Speaker 1: it's it's one, it's heavier to it weighs more heavily
Speaker 1: on my psyche, which means I have to spend more
Speaker 1: time compartmentalizing different aspects. And then essentially what I do
Speaker 1: is I try to compartmentalize and then took off priorities
Speaker 1: against how I can solve to decrease the low distress.
Speaker 1: If that makes need form of sense, No, it does not.
Speaker 1: I got you, but walk walk through, walk through to
Speaker 1: stuff or two. Um. So, from my perspective, you have
Speaker 1: concentric rings of responsibility that you have to ultimately take
Speaker 1: care of in order to be a more effective as
Speaker 1: you move out. So myself, I have my internal stress
Speaker 1: which is compounded by the family and then the business.
Speaker 1: So what I have to do is I have to say, Okay,
Speaker 1: what are all the things that I can do individually
Speaker 1: to make sure that I'm taking care of as far
Speaker 1: as you know. Did I get enough sleep? Am I
Speaker 1: eating correctly? Am I taking care of all the things
Speaker 1: that I need so I can be psychologically comfortable solving
Speaker 1: the more complex problems? Then okay, what does my family need?
Speaker 1: My family needs stability, They need a plan they need
Speaker 1: so that becomes finance, it becomes food, it becomes a
Speaker 1: laundry list of different items. They need leadership. Uh. When
Speaker 1: I say that, I've got to be plugged in in
Speaker 1: a positive influence to the family. So I can't wait.
Speaker 1: I can't let any of these things affect me to
Speaker 1: the point where I'm not the the cornerstone of responsibility
Speaker 1: for my family. And the way that I can do
Speaker 1: that is by plugging in and being positive every day,
Speaker 1: like you know, propagating love and in an understanding that
Speaker 1: my kids and my wife need me to be the guy.
Speaker 1: That's that's the catalyst too, nothing but good, right. I
Speaker 1: can't bring any of this negative ship into the house.
Speaker 1: That's my responsibility. And then what I have to do
Speaker 1: is I have to balance that way again and say,
Speaker 1: not only can I not bring any negative things in
Speaker 1: the house, I have to be the positive injection of
Speaker 1: influence across my entire family. So I'm way more engaged
Speaker 1: with my kids than I have been. When I say
Speaker 1: I'm always engaged with my kids, but my kids get
Speaker 1: like a thousand percent dad right now, which is I
Speaker 1: got little ham radios from my kids and I'm you know,
Speaker 1: doing radio checks, and we're doing like fishing, we're more
Speaker 1: active in the garden, and I'm getting up in the
Speaker 1: morning and I'm like super charging them like tickles and stories,
Speaker 1: the things that mean a lot to them. But sometimes
Speaker 1: sometimes you don't get to them on your regular work cycle.
Speaker 1: I'm making sure to hit all those boxes now because
Speaker 1: they need me to be that guy that make sure
Speaker 1: that they're not effective negatively in any way as far
Speaker 1: as their their psychology. There three and six. They can't
Speaker 1: feel the way to this fucking thing. You know. It's
Speaker 1: interesting you bring that up because earlier I was like
Speaker 1: taking some jokes at my own expense about sleeping right now, um,
Speaker 1: and how much I've been sleeping. But to give a
Speaker 1: little more depth into that, it was there was also
Speaker 1: a little bit of a conscious decision there where I
Speaker 1: do better, Um, I do better as a dad when
Speaker 1: I don't drink at all. Um, and that I don't.
Speaker 1: I never drank to the point where like you like
Speaker 1: you get drunk around your kids. Never, but it would
Speaker 1: be um the hangovers, right, and hangovers really the first
Speaker 1: thing that takes a hit is my patients when I'm hungover,
Speaker 1: and then lack of sleep. It takes a hit at
Speaker 1: my patients and focus, and so in talking about how
Speaker 1: I've been sleeping a lot, it was kind of conscientious
Speaker 1: to sleep a lot through this because it's a lot
Speaker 1: of stress, and I just thought I'd do better with
Speaker 1: my family if I was well rested, which has kind
Speaker 1: of been being true. But we had also have been
Speaker 1: spent a lot of time talking about, um, this will
Speaker 1: be a our kids are at a very young impressionable age,
Speaker 1: and this will be a thing that this this will
Speaker 1: be a thing they talk about for forever, just because
Speaker 1: of where they're at in their age and and wess interesting,
Speaker 1: I was just thinking that my kids by the time
Speaker 1: they're eighteen, it will just be like a little blip
Speaker 1: in their early childhood. How old are your kids? Uh,
Speaker 1: six and eight? I think that the like the year
Speaker 1: that they didn't go to that they got pulled out
Speaker 1: of school and we're home schooled, and there was like
Speaker 1: it was introduced this idea that you have to introduce
Speaker 1: to him that that there's without trying to use these words,
Speaker 1: that it's dangerous to go into other people's houses right now,
Speaker 1: to not go super close to your friends to uh,
Speaker 1: if you go to the river launch to put in
Speaker 1: a boat that you don't go over and talk to
Speaker 1: the dude fishing, right, I feel like this is gonna stick.
Speaker 1: I feel like it will stick. Um, And so we've
Speaker 1: really tried to like me and my wife has a
Speaker 1: couple a little bit of tried to talk about how
Speaker 1: much h we early on a few weeks ago hit
Speaker 1: on like that, we're gonna try to switch to I
Speaker 1: think I talked about this last week. We're gonna try
Speaker 1: to switch to more of a need to know basis. Yeah,
Speaker 1: with our kids and um, give them the information they
Speaker 1: need day and day out, but not uh not spend
Speaker 1: a whole lot of time talking about different projections from
Speaker 1: different models and what this might mean, and you know,
Speaker 1: just try to keep it normal. But there's a lot
Speaker 1: of not normal. Yeah, there's a lot of not normal.
Speaker 1: They're not at least for us. You know, we've just
Speaker 1: decided we don't talk about it. So we don't talk
Speaker 1: about it around the kids. We don't talk three and six,
Speaker 1: and I think it's a little bit too young and
Speaker 1: they can already sense that things are wonky. And you know,
Speaker 1: when when when we look at it as when my
Speaker 1: wife and I talked about it. It's at night, so
Speaker 1: we talked about it at night before we go to bed,
Speaker 1: and some of the things and how to defects our life. Um.
Speaker 1: But you know, as kind of going back to where
Speaker 1: what I was thinking about earlier was I have to
Speaker 1: go solved for the most part first, and then family
Speaker 1: and make sure that my family's taken care of and
Speaker 1: I can start taking care of the company more effectively
Speaker 1: because once those boxes are full for me, and I'm
Speaker 1: very kind of a linear thinker in that regard. If
Speaker 1: I've got everything kind of checked across the board and
Speaker 1: I'm psychologically comfortable being, you know, a leader and a
Speaker 1: positive influence, then I can move to the next one.
Speaker 1: And then I go to my company, and then I
Speaker 1: go from company to the community. So I have to
Speaker 1: fill up every one of those and make sure that
Speaker 1: they're directly proportionate and representing energy. UM. And I think
Speaker 1: that and not only do I think That's what I
Speaker 1: put out to my company too, is you know, you
Speaker 1: have to take care of yourself, your family, the company,
Speaker 1: and then the community. The community is the last one
Speaker 1: in the line, but it's not it's not unimportant to us,
Speaker 1: and we do have to directly consider how we can
Speaker 1: help others. And I don't want to get on a soapbox, right,
Speaker 1: but it's you know, if we have psychological stability, leadership,
Speaker 1: and the things that we're plugged in and we've taken
Speaker 1: care of, then we need to be out in the
Speaker 1: community from my company's perspective, trying to inject more positivity
Speaker 1: and and do good for the people that are in need.
Speaker 1: So my wife and I were literally just talking about
Speaker 1: this last week. We're like, we gotta get down and
Speaker 1: donate blood. We've got to do some of these things
Speaker 1: that we know are really important, um, that also impact
Speaker 1: the community outside of what we're doing just for the company. Yeah. Uh,
Speaker 1: Yanni and I have have for a couple of years now, Um,
Speaker 1: not because of any particular love for the company at all,
Speaker 1: but we've plugged up Starbucks via as being an alternative
Speaker 1: to Noah's Cafe or or Folds Yours Crystals. Yeah, and
Speaker 1: it changed, like we feel that Starbucks via like fundamentally
Speaker 1: changed the landscape for backpack backpackers and backpack hunters. Um,
Speaker 1: I'm switching, no dude, but what walking me through your hunting,
Speaker 1: your walk me through your product line? Man? Well, you know,
Speaker 1: it's funny. I I actually did not bring this because
Speaker 1: we're gonna be on the podcast, but that's what I'm
Speaker 1: drinking right now is black rifle coffees black powder. Um we.
Speaker 1: I spent a couple of years on this. You and
Speaker 1: I were talking about the other day where I didn't
Speaker 1: have a really a good instant option, and it really
Speaker 1: annoyed me because I was taking competitors instant options with me,
Speaker 1: and that's got that's got a burn, right, dude, it's horrible.
Speaker 1: I was I was doing I was doing the lightweight
Speaker 1: uh fly fishing trip in in ast Yellowstone, and I
Speaker 1: was carrying a competitor's coffee with me because I was
Speaker 1: more concerned with shaving the Grahams than I was with
Speaker 1: with making my own coffee. And so I spent a
Speaker 1: couple of years really trying to work on my instant
Speaker 1: um and I would say it is the best instant
Speaker 1: out there. Obviously I'm biased, but it took me a
Speaker 1: long time. I had to go there's only a few
Speaker 1: different companies that do what's called micro grinding, so they
Speaker 1: actually grind real coffee into the instant coffee. It's a
Speaker 1: combination of freeze drying in micro grinds that are ultimately
Speaker 1: put together to make the best instant coffee. Other instant
Speaker 1: coffees a lot. They can be just kind of an
Speaker 1: amalgamation of different chemicals that make a taste profile similar
Speaker 1: to coffee. So um, we really, when I say we,
Speaker 1: we spent a lot of time on this product. The
Speaker 1: other product that I came out with for packing hunting
Speaker 1: specifically was tea bags, So the standard old looking tea bag,
Speaker 1: but we filled them with coffee and we've got a
Speaker 1: different filtration paper system so you can dip it and
Speaker 1: create you know, a dark cup of coffee or a
Speaker 1: light cup of coffee, depending on where you where you
Speaker 1: want to land that. Uh. And then of course I've
Speaker 1: got like poor over devices and all these other things.
Speaker 1: I'm the guy that develops all those products for the
Speaker 1: for the most part, when I say any product that
Speaker 1: you see from Black Rifle Coffee, there's there's two names
Speaker 1: on the lower right hand corner, and there's either my name,
Speaker 1: which is about of the products, and then there's Matt
Speaker 1: best name and and he's he's contributing a good portion
Speaker 1: of what we do on the product line as well.
Speaker 1: So I do all the coffees though, so I do
Speaker 1: all the coffee. Percent of any coffee I profile it,
Speaker 1: I cut it. I not only do that, but I
Speaker 1: cut I cut it against the specs every year. So
Speaker 1: I cut every one of our profiles against my original
Speaker 1: specs in my original notes that I developed some of
Speaker 1: these profiles in two thousand eight, So I cut it
Speaker 1: against my original notes from two thousands to make sure
Speaker 1: you didn't get like mission creep exactly. Yeah, and if
Speaker 1: there is, then it's intentional. I've changed it intentionally. And then, uh,
Speaker 1: you guys got a good decalf for all your honese here, Yeah, yeah, yeah,
Speaker 1: we do. I do. Uh. It's a decalf um, and
Speaker 1: we do it a couple of different options, but it's
Speaker 1: a Swiss water Colombian decalf. A lot of people, you
Speaker 1: know that because of our marketing. They think we're just
Speaker 1: good marketers and like, man, I'm we have. I have
Speaker 1: a roaster in Nashville that I built last year. I
Speaker 1: have a roaster in Salt Lake City. We go direct
Speaker 1: to source. I've got direct farm relationships with the majority
Speaker 1: of my coffees. I have what's called Q graders, which
Speaker 1: are like roaster Matt roaster mast masters, roastmasters. There were
Speaker 1: roastmasters Q graders in the company myself, like, so we
Speaker 1: we really take pride in those two things, like roasting
Speaker 1: coffee and creating great marketing and then you know, I
Speaker 1: think everything else kind of takes care of itself at
Speaker 1: the end of the day. Is there a decaf in
Speaker 1: the instant too? But there will be in September, depending
Speaker 1: the depending the you know, as we look at manufacturing
Speaker 1: dates continuing to be pushed back, uh, you know, based
Speaker 1: on shutdowns across the United States, I'm hoping that it's
Speaker 1: going to be in September. Like last ELK season, I
Speaker 1: did it um uh. It was a Costa Rican black
Speaker 1: honey and I called it Flying Elk for Elk season.
Speaker 1: Um In this year, I'm doing a Flying Elk two
Speaker 1: point oh during Elk seasons. So every year I kind
Speaker 1: of cure eight different coffees for different seasons as well,
Speaker 1: so they're they're different. And I took one to Moose
Speaker 1: Camp this year, which was pretty isn't It is amazing
Speaker 1: a cup of coffee, But it's so funny because you're
Speaker 1: out in like you know, an old trapper cabin with
Speaker 1: a bunchel you know, salty guides and your hand grinding
Speaker 1: coffee and bring it up to temperature. Like, what are
Speaker 1: you doing? Man? It just makes some coffee. Come on. Well, man,
Speaker 1: it's terrible that we're not like normally we'd be sitting
Speaker 1: there hanging out. But we'll have to put that on home.
Speaker 1: We could have a cup of coffee. We'd be having
Speaker 1: a cup of coffee together. I know I love making it,
Speaker 1: so i'd be in there like in the studio, gund
Speaker 1: hand grinding and stuff. I can. I can smell you
Speaker 1: probably weigh it per cup, don't you have? I do? Yeah,
Speaker 1: I have, I have have. I waited every day, every
Speaker 1: cop It doesn't matter what it is. So it's all
Speaker 1: proper water to coffee ratios based on gram weight and
Speaker 1: also temperature of water. All right, we're gonna I just
Speaker 1: lost audience. You did. I'll just be mindful. No, no, don't.
Speaker 1: I don't mean that. I just mean I'm just disappointed
Speaker 1: because i'd like to well, I want to hang out.
Speaker 1: I want to hang out some time and do something fun. Um,
Speaker 1: and I'm just feeling like psychologically, I'm we called our
Speaker 1: last episode. I missed my friends. Um, it's just I
Speaker 1: didn't realize that it would be so hard for me,
Speaker 1: but it'd be cool. Yeah, I'd like to meet you
Speaker 1: sometime and hang out. I appreciate you coming on the show.
Speaker 1: I would love to. I mean two more seconds in
Speaker 1: my rambling. But I'm a huge fan of the show, guys, Like,
Speaker 1: I love what you guys do over there. Um, you know,
Speaker 1: I watched like Tossbod I think I was telling you
Speaker 1: that on via text. I was like, that's the best show.
Speaker 1: My daughters watch it. Uh So either way, Like, I mean,
Speaker 1: I would love to hang out with you guys. I
Speaker 1: it's a huge honor to be here because you're you're
Speaker 1: you're creating some of the best content on the Internet.
Speaker 1: And I don't say that too hardly anybody, but yeah, man,
Speaker 1: enjoy your time. So your hold up in Texas. I'm
Speaker 1: hold up for the at least the next six weeks.
Speaker 1: We're gonna just flat the curve with the family and
Speaker 1: uh I'm I'm I'm here in San Antonio. I'm gonna
Speaker 1: be hunting with with my daughter. Is pretty much hunt
Speaker 1: effishing every day with the daughters and making sure the
Speaker 1: company stays on the tracks. Good. Have a good Turkey hunt. Tonight.
Speaker 1: I'll try. I can't get back up there, you guys,
Speaker 1: I'll I'll definitely try to hit you up so I
Speaker 1: can come in because i'd love to see you guys
Speaker 1: in person. Yeah, we'd like to have you are. Our
Speaker 1: open day of Turkey season is getting um ram routed
Speaker 1: by a snow storm. But we'll see how that goes.
Speaker 1: So seriously, it's bad. It's been beautiful, man, But like Saturday,
Speaker 1: this goes to hell. So we'll climb out. We have
Speaker 1: a long season, will be good. Good, all right, thank you,
Speaker 1: very thank you very much for coming on. We're gonna
Speaker 1: resuse this, all this bullshit ends. We're gonna reschedule you
Speaker 1: and get you up. Yeah, I can't wait. I would
Speaker 1: love to thank you, Evan, Evan, hey for everyone. Black
Speaker 1: Rifle Coffee Company, Oh, should we find out where we
Speaker 1: can get some black Rifle Steve, if we wanted to
Speaker 1: try some out, ye, give me a give me a
Speaker 1: pitch or tell people how to tell people how to
Speaker 1: find you. Yeah, go to Black Rifle Coffee dot com.
Speaker 1: Join the club. There's no better way to experience Black
Speaker 1: Raft of Coffee than joining the Black Raft of Coffee subscription.
Speaker 1: There it is well done there, it is okay, thank
Speaker 1: you very much man. Thanks guys see it