Speaker 1: According to CBS News, Apple shareholders on Tuesday.
Speaker 2: Just yesterday rejected a proposal.
Speaker 1: To end the iphonemaker's diversity, equity and inclusion programs and
Speaker 1: responded to the anti DEI proposal. Apple defended its diversity
Speaker 1: program as an integral part of its corporate culture, crediting
Speaker 1: the policies in part for making the technology is not
Speaker 1: the most valuable company in the world. Here's where Apple
Speaker 1: CEO Tim cooks at the defense of the policy.
Speaker 2: Quote We've never had quoters of targets for Apple.
Speaker 1: Our strength has always come from hiring the very best
Speaker 1: people and then providing a culture of collaboration. But our
Speaker 1: north star of dignity and respect for everyone, and our
Speaker 1: work to that end will never waiver.
Speaker 2: End quote. However, could concede that the company may need.
Speaker 1: To revise aspects of its diversity policies as the legal
Speaker 1: landscape around DEI evolves. Meanwhile, President Trump continue to call
Speaker 1: for Apple to scrap the program.
Speaker 2: You know he was going to do that. In a
Speaker 2: post on.
Speaker 1: Truth Social Trump wrote, quote, Apple should get rid of
Speaker 1: de I rules, not just make adjustments for to them,
Speaker 1: de I was a hoax that has been very bad
Speaker 1: for our country. DEI is gone. That is according to
Speaker 1: the President Donald Trump. Let me be very clear about
Speaker 1: what I'm sick of. I'm sick of the truth being
Speaker 1: camouflaged when it's over this whole DEI matter. I really,
Speaker 1: really am because I got to tell you something right now.
Speaker 1: It's getting on my last nerves and I'm trying to
Speaker 1: to really avoid losing my patience. Okay, this is where
Speaker 1: I'm coming from with this, y'all. I'm just looking something
Speaker 1: up to make sure I have it right. I'm really
Speaker 1: trying to be cool about this because I do think
Speaker 1: it's important.
Speaker 2: I'm sick and.
Speaker 1: Tired of be a DEI being associated with black people,
Speaker 1: and I'm sick and tired of seeing black folks out
Speaker 1: there complaining over DEI like it's the end, like it's
Speaker 1: eventual departure is the end of the world. There are
Speaker 1: congressional figures who have stated for the record that white
Speaker 1: women are the biggest beneficiaries of DEI, just as they
Speaker 1: were the biggest beneficiaries of Affirmative Action, and second on
Speaker 1: that list are Asian Americans. So I'm sitting here and
Speaker 1: I'm saying not to act like there haven't been black
Speaker 1: folks who have benefited from affirmative action or DEI. I'm saying,
Speaker 1: why is it that our culture is attached to it?
Speaker 1: Why are we not mentioned in the fact that white
Speaker 1: women are the biggest beneficiaries of it.
Speaker 2: We live in America.
Speaker 1: White folks make up fifty seven point four percent of
Speaker 1: the population last time I checked, if not lower than
Speaker 1: that right now. But it's still a white power system,
Speaker 1: primarily a white male power structure. White women have benefited,
Speaker 1: so the eradication of DEI, one would argue, would politly
Speaker 1: affect them more than it would affect anybody else since
Speaker 1: they're the biggest beneficiaries from it, Which means that white
Speaker 1: men like Donald Trump, who decided, along with Elon Musk
Speaker 1: and others to eradicate DEI, did so at the expense
Speaker 1: of white women. Why is that story not being told.
Speaker 1: Why is it coming to cross as if it's associated.
Speaker 2: With black folks.
Speaker 1: Why the words unqualified or incompetent or not up for
Speaker 1: the job and stuff like that, Why is that coming
Speaker 1: through the screens?
Speaker 2: Why is that what everybody's.
Speaker 1: Talking about, particularly when they're talking.
Speaker 2: About minorities in this country? Oh, I forgot white women
Speaker 2: are considered a minority in this country.
Speaker 1: That's how they did benefit from affirmative action and d EI.
Speaker 1: I'm just asking, why don't we talk about it. If
Speaker 1: we're going to talk about the subject and we're gonna
Speaker 1: be transparent, why don't we be honest about it?
Speaker 2: Kind of annoys me that we don't now to a
Speaker 2: whole bunch of people out there.
Speaker 1: I apologize if I'm wrong, because I have seen a
Speaker 1: couple of articles proclaiming that white women are not the
Speaker 1: biggest beneficiaries of affirmative action and DEI. But throughout years,
Speaker 1: especially decades, when it came to folks talking about affirmative action,
Speaker 1: make no mistake about it, white women would deem the
Speaker 1: biggest beneficiaries. And people are still saying that now, although
Speaker 1: there are articles to deny it, to say that's not true,
Speaker 1: whatever case you want to make, there is no denying
Speaker 1: that black folks aren't the only folks that are benefiting
Speaker 1: from DEI, that minorities are not the only folks benefiting
Speaker 1: from DEI, meaning.
Speaker 2: Folks other than white folks.
Speaker 1: Why is it that we're always associated with it, especially
Speaker 1: when words like unqualified come into the frame. That's what
Speaker 1: I'm saying. Of course, as I look here and they
Speaker 1: talk about who's going to follow. Nobody's sure who's expected
Speaker 1: to follow Apple in terms of their thinking. But other
Speaker 1: companies that confirm the commitment to DEI and the wake
Speaker 1: of the election and some of the orders being handed
Speaker 1: down by Trump, Ben and Jerry's, Costco, Delta Airlines, JP,
Speaker 1: Morgan Chase, Microsoft, and Patagonia, those were folks, uh, the
Speaker 1: companies rather that confirmed commitment to DEI. Moving forward from Axios,
Speaker 1: many more companies appear to be pulling back DEI efforts,
Speaker 1: including Amazon, Boeing, Disney, Ford, Goldman, Sachs, Google, McDonald's, Meta, Nissan, Target, Toyota, Walmart.
Speaker 1: All I ask is that if we're gonna talk about it,
Speaker 1: let's talk about it. Let's address it with the honesty
Speaker 1: and fervency it deserves.
Speaker 2: That's all I ask.
Speaker 1: That's all I ask, because I really really think at
Speaker 1: the end of the day, that's gonna be necessary. If
Speaker 1: we're gonna get it right, that's what we should want
Speaker 1: to do.