WEBVTT - America Held Hostage 0:00:11.840 --> 0:00:15.000 Good morning, peeps, and welcome to wikf Daily with Meet 0:00:15.040 --> 0:00:20.000 your Girl Danielle Moody, recording back in the home bunker. 0:00:20.760 --> 0:00:23.560 I cannot believe that I'm going to start off the 0:00:23.600 --> 0:00:28.240 show with this yet again. Over the weekend, as you 0:00:28.360 --> 0:00:35.640 all already know, there was another mass shooting in Texas, 0:00:36.159 --> 0:00:39.839 which is now I'm starting to believe this is anecdotal, 0:00:40.120 --> 0:00:43.600 but it has to be the number one state in 0:00:43.680 --> 0:00:48.120 the country for mass shootings to occur. This one now 0:00:48.320 --> 0:00:53.640 happened at a mall in Dallas, and you know, we're 0:00:53.680 --> 0:00:59.880 outside of Dallas and nine people are dead, and you 0:01:00.200 --> 0:01:04.640 know Republicans are not going to do a fucking thing 0:01:04.640 --> 0:01:10.600 about it. It is. It's, folks. At this point, it's 0:01:10.760 --> 0:01:18.560 so hard to have sustained outrage at where Republicans have 0:01:18.720 --> 0:01:23.440 forced America. We are being held hostage by the Republican Party. 0:01:23.959 --> 0:01:26.840 Somebody put up on social media that we need to 0:01:26.840 --> 0:01:29.640 stop referring to these as mass shootings and call them 0:01:29.640 --> 0:01:33.360 Republican endorsed killings, because at this point, that's what the 0:01:33.400 --> 0:01:37.360 fuck they are, right, because there is a way to 0:01:37.400 --> 0:01:38.960 stop it, right it is. 0:01:39.080 --> 0:01:39.120 It. 0:01:39.319 --> 0:01:43.560 It's incredible to me that these people have all the 0:01:43.680 --> 0:01:49.120 tools to be able to stop mass killings, mass killings 0:01:49.120 --> 0:01:52.320 of our children, mass killings of men and women, mass 0:01:52.400 --> 0:01:56.120 killings of people, and they are choosing every single day 0:01:56.160 --> 0:02:01.080 not to I can't imagine having the power to actually 0:02:01.240 --> 0:02:07.160 do good and say yeah, fuck it, and continue to 0:02:07.360 --> 0:02:11.960 watch people run for their lives, children covered in fucking blood, 0:02:12.320 --> 0:02:17.040 bodies blown to bits, not because you're covering war, but 0:02:17.080 --> 0:02:19.320 because you decided to go to the mall on the 0:02:19.360 --> 0:02:24.040 wrong fucking day and come face to face with a 0:02:24.280 --> 0:02:31.320 neo Nazi sympathizer, a person who has social on all 0:02:31.360 --> 0:02:38.240 of social media, uh themselves in Nazi attire, tattoos and 0:02:38.360 --> 0:02:45.680 everything uh uh aligned with Nazism and fascism, and essentially 0:02:45.680 --> 0:02:52.079 the Republican Party right. So again, to think that this 0:02:52.360 --> 0:02:56.600 policy driven insurrection that has continued to take shape across 0:02:56.639 --> 0:03:02.040 the country, the hatred direct towards trans people, the hatred 0:03:02.080 --> 0:03:05.200 directed towards Black people, the hatred directed towards Asian people, 0:03:05.720 --> 0:03:11.360 uh and Latino people in this country that continues to 0:03:11.400 --> 0:03:17.160 be broadcast uninterrupted, right, not regulated, and think that there 0:03:17.240 --> 0:03:21.120 isn't going to be these continual outcomes when you have 0:03:21.240 --> 0:03:23.799 guns that are so readily available and not even that 0:03:24.320 --> 0:03:27.400 Texas is going even further. You don't need a license, 0:03:27.440 --> 0:03:29.799 you don't need training, you don't need anything. You can 0:03:29.919 --> 0:03:31.919 just walk into any fucking store, pick up a gun, 0:03:31.960 --> 0:03:35.960 and start shooting. Right, So that is not even about 0:03:36.040 --> 0:03:41.040 having responsible, responsible gun ownership. They don't care if you're 0:03:41.080 --> 0:03:45.480 responsible or not. They just want you to kill. So 0:03:45.520 --> 0:03:48.880 the Republican Party is just one big killing machine, that's 0:03:48.920 --> 0:03:55.600 what they are. And you know, for those people who 0:03:55.640 --> 0:03:59.160 are like, well, you know the shooter who has been 0:03:59.200 --> 0:04:05.640 identified as Marcillo Garcia, Folks say, well, that's a you know, 0:04:05.840 --> 0:04:09.200 Hispanic sounding name. How could that person be a white supremacist. Well, 0:04:09.240 --> 0:04:13.760 if only we taught you know, education, and we taught 0:04:13.800 --> 0:04:17.760 about white supremacy, and we taught about colonization, and we 0:04:17.839 --> 0:04:24.600 taught about colorism. Right there are white Hispanics, dear friends, 0:04:25.040 --> 0:04:28.200 those that align themselves with whiteness more than anything else. 0:04:29.080 --> 0:04:38.040 Right there are euro right Hispanics, And so white supremacy, 0:04:38.120 --> 0:04:42.440 sadly is not just in and of itself held within 0:04:44.680 --> 0:04:52.560 the white community. Ideas of colorism and anti blackness and 0:04:52.880 --> 0:05:00.560 anti everything that is not white centric, sadly is spread 0:05:00.600 --> 0:05:04.920 around the world and looks differently. You know, it shows 0:05:05.040 --> 0:05:09.000 up in Asia with people not wanting to be dark there, right. 0:05:09.080 --> 0:05:12.640 It shows up in Africa with the pie production of 0:05:12.720 --> 0:05:17.800 bleaching creams. It shows up in not hiring people, It 0:05:17.920 --> 0:05:21.320 shows up in a lot of ways. It shows up 0:05:21.360 --> 0:05:25.560 at all the karenisms of calling the cops on everyone 0:05:25.680 --> 0:05:31.000 and anything right that is in white. So I want 0:05:31.000 --> 0:05:33.520 people to get it out of your mind that you 0:05:33.640 --> 0:05:38.680 need to be white right technically using quotation marks in 0:05:38.760 --> 0:05:45.520 order to be a white supremaist. So once again the 0:05:45.520 --> 0:05:52.120 weapon of choice in AR fifteen. And this is just 0:05:52.320 --> 0:05:54.440 par for the course of what it means to live 0:05:54.440 --> 0:05:58.040 in America. And I will say this, folks, I personally 0:05:58.960 --> 0:06:04.360 am getting to a place where I am losing the 0:06:04.480 --> 0:06:09.000 desire to care about what is happening in Texas and Florida. 0:06:09.480 --> 0:06:12.840 My whole goal right now is that they're bullshit. Is 0:06:12.839 --> 0:06:17.680 not nationalized. That's it, because at this point in time, 0:06:17.920 --> 0:06:22.080 I'm like, these fucking places being run by these NRA henchmen, 0:06:22.880 --> 0:06:27.400 their loss causes for generations, right and until they drive 0:06:27.600 --> 0:06:31.280 all economic viability out of their state because of the 0:06:31.320 --> 0:06:36.760 defunding that they're doing to libraries, to education and creating 0:06:36.960 --> 0:06:40.520 incredibly unsafe environments, until they realize that that is not 0:06:40.920 --> 0:06:47.480 a economic generator for that state. This is going to continue. 0:06:47.600 --> 0:06:50.120 I just don't want the shit nationalized because I didn't 0:06:50.160 --> 0:06:52.480 choose to live in Texas. I didn't choose to live 0:06:52.480 --> 0:06:54.839 in Florida. And I know that that is coming from 0:06:54.839 --> 0:06:59.440 a very elitist, geographically elitist place, because people do not 0:06:59.600 --> 0:07:03.080 have them means to just pick up and move right. 0:07:03.640 --> 0:07:06.880 But I have to focus my energy on what can 0:07:06.920 --> 0:07:09.720 be done, and what can be done is that that 0:07:09.760 --> 0:07:12.960 shit stays contained in those crazy fucking states, and that 0:07:13.080 --> 0:07:16.080 we do as much work as possible to wake people 0:07:16.200 --> 0:07:20.560 up to what they are intending to nationalize rite and 0:07:20.760 --> 0:07:25.600 fight back with everything that we fucking have, because I 0:07:25.600 --> 0:07:28.160 don't want America to look like the state of Texas 0:07:28.200 --> 0:07:31.160 and the state of Florida and the state of Tennessee. 0:07:31.840 --> 0:07:34.560 And the only way that we stop that is by 0:07:35.040 --> 0:07:41.280 taking over legislatures at the state, local, and federal level, 0:07:41.440 --> 0:07:45.240 making it our fucking jobs because our lives depend on it. 0:07:45.320 --> 0:07:47.680 I don't know how else to say this that is 0:07:47.720 --> 0:07:52.120 not hyperbolic. Any one of us could be at a mall, 0:07:52.160 --> 0:07:54.600 a grocery store, a movie theater, walking down the street 0:07:54.640 --> 0:07:57.440 at a parade, at a concert, in a synagogue, at 0:07:57.480 --> 0:08:02.000 a church, at a mosque at any given time, be 0:08:02.480 --> 0:08:06.720 in the right place at the absolute wrong time and 0:08:06.800 --> 0:08:10.600 become the next hashtag, become the next family to join 0:08:11.960 --> 0:08:14.680 a group that you don't want to join, which is 0:08:14.920 --> 0:08:17.480 the family of those that have been affected by gun violence. 0:08:17.480 --> 0:08:24.520 But at this point we have all been indirectly affected traumatized. 0:08:26.360 --> 0:08:29.760 So you know, folks, I just have to say that. 0:08:31.200 --> 0:08:35.120 You know, as I do, it becomes more and more 0:08:36.200 --> 0:08:40.720 critical critical for you to identify the ways in which 0:08:40.760 --> 0:08:46.600 you are tending to yourself, to your emotional, mental, and 0:08:46.640 --> 0:08:50.440 physical well being on a daily basis. It is not 0:08:50.600 --> 0:08:53.160 something that can be put off for the weekend. It 0:08:53.240 --> 0:08:56.360 is not a luxury. In order to be able to 0:08:56.520 --> 0:09:03.400 deal and move with this can consistent trauma and terrorism, 0:09:03.920 --> 0:09:07.240 you have got to be able to ground yourself in 0:09:08.679 --> 0:09:13.160 good right, in spirit, in God, if that is your choice, 0:09:13.640 --> 0:09:19.760 in nature, in caring for others, in doing something every 0:09:19.800 --> 0:09:24.960 single day beginning and end, to create the foundation that 0:09:25.040 --> 0:09:27.960 allows you to be able to go on. Because the 0:09:28.080 --> 0:09:33.040 callousness that Republicans want around us to just become numb 0:09:33.080 --> 0:09:37.320 to this can't be the way, right, So we have 0:09:37.559 --> 0:09:43.040 to continue to tend to our strength rite an emotional 0:09:43.280 --> 0:09:50.040 and mental wherewithal to be able to continue fighting. Coming 0:09:50.160 --> 0:09:54.680 up next, dear friends, my conversation with Annie wu Henry, 0:09:55.400 --> 0:09:59.439 who is a social media and digital strategist with expertise 0:09:59.520 --> 0:10:03.800 in progress of organizations and campaigns. She was most recently 0:10:03.840 --> 0:10:08.720 the social media producer for the now Senator John Fetterman's 0:10:08.920 --> 0:10:13.400 very successful campaign in Pennsylvania, and so we are going 0:10:13.440 --> 0:10:17.079 to talk to her about what the Democrats can do 0:10:17.320 --> 0:10:21.920 and use as it pertains to our next selection cycle 0:10:22.280 --> 0:10:28.920 in twenty twenty four and social media folks, I am 0:10:29.280 --> 0:10:32.839 really happy to welcome to OKF Daily for the very 0:10:32.880 --> 0:10:36.720 first time, Annie wu Henry, who is a social media 0:10:36.760 --> 0:10:41.680 and digital strategist with expertise in progressive organizations and campaigns, 0:10:42.520 --> 0:10:46.880 who most recently was a social media producer for John 0:10:46.920 --> 0:10:51.960 Fetterman's successful Senate campaign in Pennsylvania, which you had a 0:10:52.240 --> 0:10:55.480 badass profile in the New York Times over so congrats 0:10:55.520 --> 0:11:01.160 on that. And is now the newest endeavor that you 0:11:01.240 --> 0:11:06.520 have is as creative director for AAPI Victory Fund, which 0:11:06.720 --> 0:11:09.960 we are a fan of. So welcome to OKF. 0:11:10.800 --> 0:11:12.880 Heyk GA super excited to chat. 0:11:13.559 --> 0:11:18.040 So I want to talk first of all, Bravo, because 0:11:18.320 --> 0:11:20.800 some of the stuff that you were posting during the 0:11:21.360 --> 0:11:26.240 John Fetterman's campaign was absolutely brilliant. So I want to 0:11:26.280 --> 0:11:32.800 talk first about how you got into doing social media 0:11:33.080 --> 0:11:37.640 work and why you think it's so integral to politics 0:11:37.679 --> 0:11:39.680 as we understand it nowadays. 0:11:40.160 --> 0:11:42.520 Yeah, I mean, first of all, I want to say 0:11:42.520 --> 0:11:46.440 that the campaign one of the best hearts about it. 0:11:47.280 --> 0:11:53.000 Obviously we had the we won, but the team overall 0:11:53.320 --> 0:11:57.840 was just so so good and such an honor for 0:11:57.880 --> 0:12:00.520 me to be able to get to work with. I know, 0:12:00.600 --> 0:12:03.080 I've you know, people like some of the stuff I did, 0:12:03.200 --> 0:12:04.920 but there was also there were so many people that 0:12:04.960 --> 0:12:09.120 contributed in different ways as well as like even some 0:12:09.160 --> 0:12:12.000 of the social media so it wasn't just me. So 0:12:12.160 --> 0:12:15.480 much of how we were able to react quickly and 0:12:15.600 --> 0:12:19.960 be so engaged in what was happening was because there 0:12:19.960 --> 0:12:22.679 were there were many of us and many of us 0:12:22.720 --> 0:12:27.959 paying attention, many of us that would would give ideas 0:12:28.160 --> 0:12:30.680 and so much of the time, you know, an idea 0:12:30.679 --> 0:12:33.240 would be thrown out there or a concept, and then 0:12:33.440 --> 0:12:36.800 other people would chime in and then by the end 0:12:36.920 --> 0:12:38.840 we we had such a better result than if it 0:12:38.920 --> 0:12:41.440 was just the original idea or just if one person 0:12:41.440 --> 0:12:43.920 had worked on it. So I always just I mean, 0:12:44.000 --> 0:12:48.880 I appreciate people saying nice things about about my work. 0:12:49.760 --> 0:12:53.000 It's very weird for me still, I get like, really. 0:12:53.360 --> 0:12:56.360 Awkward, you're a good team playing, but I just I. 0:12:56.320 --> 0:12:59.280 Just think it's so important and I understand that like 0:12:59.559 --> 0:13:01.559 ticked off and young people and some of this stuff 0:13:01.600 --> 0:13:04.640 is a little a little flashy and fun for people 0:13:04.880 --> 0:13:08.520 right now and it's newer, but like there are you know, 0:13:08.760 --> 0:13:10.600 if I wouldn't have had a New York Times profile, 0:13:10.679 --> 0:13:11.079 which like. 0:13:11.040 --> 0:13:11.480 That was. 0:13:13.160 --> 0:13:15.480 Kind of like just a fluke, Like it's not like 0:13:15.480 --> 0:13:17.280 I knew that was gonna happen. I had a tweet 0:13:17.280 --> 0:13:23.320 that went viral about me, and a freelance writer saw 0:13:23.360 --> 0:13:26.640 it and was inspired by it and reached out, and 0:13:26.679 --> 0:13:29.440 I happened to check my dms, which I'm not as 0:13:29.480 --> 0:13:32.320 great as I should be about that, and you know, 0:13:32.440 --> 0:13:35.599 we it happened. But if I wouldn't have, if that 0:13:35.640 --> 0:13:38.480 wouldn't have those events wouldn't have happened. My work would 0:13:38.480 --> 0:13:41.680 have still been the same. And there's so many people 0:13:41.760 --> 0:13:45.199 that that didn't happen to them, and their work was. 0:13:45.240 --> 0:13:47.480 Just as important. And just as impactful. 0:13:48.640 --> 0:13:51.880 You know, I want to talk about TikTok because you know, 0:13:52.040 --> 0:13:56.040 one as you know I'm sure, is that uh TikTok 0:13:56.040 --> 0:13:59.280 has been under the spotlight in a lot of ways 0:13:59.320 --> 0:14:03.680 because of being owned by China, and you know how 0:14:03.960 --> 0:14:07.960 they can take in information about you and be able 0:14:07.960 --> 0:14:13.480 to utilize a lot of the different kind of what 0:14:13.640 --> 0:14:17.040 is it like, you know, different profiles that you can 0:14:17.080 --> 0:14:21.280 put up to take your identity blah blah blah blah blah. 0:14:21.320 --> 0:14:23.480 Because honestly, if you ask me, I don't see how 0:14:23.520 --> 0:14:26.640 TikTok is any more dangerous than what Facebook does, than 0:14:26.720 --> 0:14:30.280 what Twitter does, than any other of those platforms, except 0:14:30.320 --> 0:14:33.640 for the fact that it's owned by a foreign entity. 0:14:34.200 --> 0:14:37.680 But in terms of TikTok, for the longest time, right 0:14:37.800 --> 0:14:41.280 it has been looked at as the site for dance 0:14:41.760 --> 0:14:46.240 right dance routines, the site for you know, silliness, and 0:14:46.680 --> 0:14:51.640 what I think the Fetterman campaign and then others did 0:14:51.760 --> 0:14:55.720 during that time would showcase how important it is to 0:14:55.880 --> 0:15:01.160 be able to utilize TikTok and the outlets where younger 0:15:01.320 --> 0:15:04.920 voters are to engage them in the process. And so 0:15:05.240 --> 0:15:07.840 I want to give you the opportunity to talk about 0:15:08.240 --> 0:15:11.640 the power of these platforms and how, on one hand 0:15:12.000 --> 0:15:14.240 they have been demeaned in a lot of ways as 0:15:14.240 --> 0:15:18.200 something not to pay attention to. And I, as somebody 0:15:18.240 --> 0:15:20.600 who has been in politics for a long time, I 0:15:20.640 --> 0:15:24.040 didn't get on TikTok until a year ago. And I 0:15:24.120 --> 0:15:26.840 had to be like, you know, beaten over the head 0:15:26.840 --> 0:15:28.840 in a lot of ways to get onto TikTok because 0:15:28.840 --> 0:15:32.120 I usually feel like I'm a politico. I don't dance, 0:15:32.200 --> 0:15:34.480 I don't saying I don't do any of these things. 0:15:34.680 --> 0:15:36.960 How am I going to utilize this platform? And I 0:15:37.040 --> 0:15:42.680 have found it to be really really helpful in refining 0:15:42.720 --> 0:15:45.560 my messaging so that it can get to audiences in 0:15:45.640 --> 0:15:48.080 sixty seconds. So can you talk to kind of the 0:15:48.120 --> 0:15:51.360 importance of that platform and politics. 0:15:52.000 --> 0:15:54.880 Yeah, I mean, I also am realizing that I didn't 0:15:55.280 --> 0:16:00.720 answer your first question, but yeah, I mean, I it 0:16:00.800 --> 0:16:05.400 pairs nicely together because actually I've been online for you know, 0:16:05.680 --> 0:16:07.200 like a lot of people in my generation, for a 0:16:07.240 --> 0:16:10.400 lot of my life, more than generations before, just because 0:16:10.440 --> 0:16:14.320 it's been around for longer during my lifetime. And I 0:16:14.360 --> 0:16:18.040 had started, you know, on social media just like a 0:16:18.080 --> 0:16:22.120 normal person in middle and in middle school, beginning of 0:16:22.200 --> 0:16:25.080 high school, getting a Facebook and getting on Instagram and 0:16:25.320 --> 0:16:29.160 think and getting a Twitter account and just sharing about 0:16:29.240 --> 0:16:32.680 connecting with people, sharing about what I was doing, connecting 0:16:32.680 --> 0:16:35.960 with friends, talking about things I cared about or things 0:16:35.960 --> 0:16:37.440 that I was thinking about. 0:16:37.880 --> 0:16:40.760 And I think as. 0:16:41.440 --> 0:16:44.480 Social media has evolved, as I got involved in politics, 0:16:44.480 --> 0:16:47.400 as I studied journalism and different things like, I was 0:16:47.440 --> 0:16:51.440 always interested in how these platforms could be utilized in 0:16:51.480 --> 0:16:54.960 those spaces, could be utilized in news, could be utilized 0:16:55.120 --> 0:16:58.680 in like you know, direct political work, but also just 0:16:58.920 --> 0:17:03.200 also how young people were utilizing them themselves, because that 0:17:03.360 --> 0:17:06.280 is so much of where they're at. That's where they 0:17:06.280 --> 0:17:08.199 get their information, that's where they connect with friends. So 0:17:08.240 --> 0:17:10.360 many people don't exchange numbers anymore. 0:17:10.400 --> 0:17:11.919 You just exchange. 0:17:11.600 --> 0:17:14.120 Instagram handles, and then if you do want to make 0:17:14.119 --> 0:17:16.280 plans and reach out, you either DM them or then 0:17:16.440 --> 0:17:19.040 you DM and you switch to text. But that's so 0:17:19.200 --> 0:17:23.919 much of how you know, young people communicate and just 0:17:24.000 --> 0:17:28.160 stay informed. And so I think as things like TikTok 0:17:28.480 --> 0:17:32.240 have evolved, and I think it's really important that I've 0:17:32.680 --> 0:17:35.640 because of kind of the association of the work I've 0:17:35.640 --> 0:17:37.520 done on TikTok. I think a lot of people think 0:17:37.520 --> 0:17:41.000 that I assume that that's that's it, TikTok is the 0:17:41.000 --> 0:17:43.240 most whatever, and I don't think. I just don't think 0:17:43.280 --> 0:17:45.560 that's the case, because, you know, the way we use 0:17:45.600 --> 0:17:47.880 Instagram now, it's not the same way used it five 0:17:47.960 --> 0:17:49.480 years ago. It's not the same way we used it 0:17:49.520 --> 0:17:52.960 when it came out, and I think TikTok is probably 0:17:52.960 --> 0:17:54.520 going to be the same way, depending on you know, 0:17:54.600 --> 0:17:58.520 obviously what happens from a government and regulation standpoint, but 0:17:58.600 --> 0:18:01.679 also just as the nature of the Internet and the 0:18:01.720 --> 0:18:05.320 digital space evolves, we need to evolve with it. I 0:18:05.320 --> 0:18:10.439 think beginning of social media eras was so filtered. When 0:18:10.520 --> 0:18:14.040 Instagram first started, it was like this amateur photography app 0:18:14.359 --> 0:18:17.560 and they had these filters and people try to get 0:18:17.600 --> 0:18:20.880 really artsy with like you know, like I remember taking 0:18:20.920 --> 0:18:24.359 a picture of like my ceiling fan in high school, 0:18:24.520 --> 0:18:27.080 like putting a filter on, being like this is so cool. 0:18:28.160 --> 0:18:31.480 And then it like hit an era of like influencers 0:18:31.520 --> 0:18:35.320 in early i'd say, like twenty twelve, twenty thirteen, and fourteen, 0:18:35.520 --> 0:18:38.560 when influencers started to becoming a thing, but it was 0:18:38.640 --> 0:18:43.680 really curated and it was so aesthetic and people would 0:18:43.680 --> 0:18:46.639 have themes on their pages. Then as those years went 0:18:46.680 --> 0:18:51.160 on and everything was really filtered and edited and like perfect. 0:18:50.760 --> 0:18:53.240 Life, and then I think we switched to this era of. 0:18:53.119 --> 0:18:57.000 Then people don't want that because that's not how life is. 0:18:57.560 --> 0:19:01.720 And so much of TikTok's emerging in that era I 0:19:01.760 --> 0:19:04.960 think was the authenticity of the platform and of how 0:19:05.040 --> 0:19:08.080 gen Z uses it, of just having a thought or 0:19:08.119 --> 0:19:10.760 having an idea, or seeing a dance or seeing a 0:19:10.800 --> 0:19:13.600 trend and pulling out their phone and doing it and 0:19:13.640 --> 0:19:17.640 pressing posts and not overthinking it in those ways. And 0:19:18.080 --> 0:19:21.159 so I think the way in which, you know, I 0:19:21.200 --> 0:19:26.399 think it's powerful is it's it can show more of 0:19:26.440 --> 0:19:29.840 that real side, and I think it comes off as 0:19:29.880 --> 0:19:30.560 more authentic. 0:19:30.640 --> 0:19:30.840 You know. 0:19:30.920 --> 0:19:33.480 I didn't want to take our TV ads, which were 0:19:33.520 --> 0:19:37.000 so well done, and some of our are edited, you know, 0:19:37.720 --> 0:19:40.119 high resolution videos that we would take it events or 0:19:40.160 --> 0:19:43.800 with validators. They were so well done and they were 0:19:43.800 --> 0:19:47.119 great to share on Twitter and Instagram and. 0:19:47.359 --> 0:19:48.280 Put things on TV. 0:19:48.800 --> 0:19:51.840 But the way we consume content on TikTok, I didn't 0:19:51.840 --> 0:19:56.840 want to put just like a really edited, beautiful video 0:19:57.000 --> 0:20:00.359 because that's not what people are looking for there so 0:20:00.440 --> 0:20:02.960 it was it's a lot more scrappy, it's a lot 0:20:03.000 --> 0:20:06.280 more you know, it's still edited and these videos are 0:20:06.280 --> 0:20:10.399 still put together in different ways, and obviously there's still messages, 0:20:10.600 --> 0:20:13.760 messages and purposes of why you're you're sharing things and 0:20:13.760 --> 0:20:15.840 what you're trying to get across. But I think the 0:20:16.080 --> 0:20:18.640 beauty of TikTok and how I like to use it 0:20:19.520 --> 0:20:22.840 in those ways is just being able to show that 0:20:22.920 --> 0:20:27.119 more authentic side that sometimes I think on other platforms 0:20:26.720 --> 0:20:31.600 you can you can't highlights as much, you know, Twitter, 0:20:31.680 --> 0:20:35.639 while you can use some videos and pictures and you 0:20:35.640 --> 0:20:37.880 can meme and different things like it is still very 0:20:37.960 --> 0:20:41.000 just like text oriented and whatever in videos or just 0:20:41.240 --> 0:20:43.320 you can you can do more. It's it's like, you know, 0:20:43.680 --> 0:20:45.359 I don't know what this if there's a saying for it, 0:20:45.400 --> 0:20:47.240 but like a pictures worth a thousand words and what's 0:20:47.240 --> 0:20:47.639 a video? 0:20:47.720 --> 0:20:47.919 You know? 0:20:48.840 --> 0:20:51.040 Yeah, And so there's so much you can do with it. 0:20:51.080 --> 0:20:54.160 There's subtle things, there's so much humor, there's so much fun, 0:20:55.040 --> 0:20:57.840 so much of what myself but also again that the 0:20:57.840 --> 0:20:59.959 team as a whole on the campaign tried to do 0:21:00.200 --> 0:21:04.479 was have some fun with it, and people with the 0:21:04.520 --> 0:21:09.120 political kind of world we've lived in these last few years. 0:21:09.119 --> 0:21:11.639 I think it's really tiring and it's really hard, and 0:21:11.680 --> 0:21:15.920 these issues that we are fighting people that were it's 0:21:15.960 --> 0:21:20.640 really heavy and it's really exhausting. And I think politics, 0:21:21.560 --> 0:21:26.080 while we need it and it's important and we can't stop, 0:21:26.920 --> 0:21:30.600 we can do things in ways that aren't are fun. 0:21:31.280 --> 0:21:38.240 And so yeah, it's funny because in your description right 0:21:38.320 --> 0:21:42.720 of the differences between Instagram and TikTok, it's kind of 0:21:42.760 --> 0:21:45.600 how I'm I think about politics, right. I think about 0:21:45.600 --> 0:21:49.800 those TV ads like you were saying, and politics and 0:21:50.240 --> 0:21:54.960 the presentation of candidates was always in that Instagram kind 0:21:55.000 --> 0:21:59.040 of description. Here's this polished person. Here is this like 0:21:59.280 --> 0:22:03.040 together entity that I'm going to sell to you like 0:22:03.080 --> 0:22:06.119 a box of Kelloggs in a lot of ways, and 0:22:06.200 --> 0:22:09.560 then you know our politics, I think, for better or 0:22:09.560 --> 0:22:12.080 for worse in a lot of ways, for worse because 0:22:12.080 --> 0:22:21.000 of Donald Trump. The scrubbed presentation of political figures has 0:22:21.200 --> 0:22:24.919 changed because of Donald Trump in a lot of ways. 0:22:25.000 --> 0:22:30.840 I think that Barack Obama was super relatable. People liked him, 0:22:31.200 --> 0:22:34.879 you know, he had that you know, genuine charisma and character. 0:22:35.040 --> 0:22:39.400 So for him, social media was like an extension of himself, right, 0:22:39.440 --> 0:22:42.160 It's just like let us put him on these different mediums. 0:22:42.840 --> 0:22:46.879 I think that using it, Like, if the purpose of 0:22:47.640 --> 0:22:55.000 TikTok is authenticity, how do you see other politicians being 0:22:55.040 --> 0:22:59.399 able to utilize this site when politics has kind of 0:22:59.560 --> 0:23:05.200 moved again in some instances for worse, into this kind 0:23:05.200 --> 0:23:10.080 of mucky place. Right, to be able to present themselves 0:23:10.080 --> 0:23:14.480 in an authentic way while also to hold the integrity 0:23:14.880 --> 0:23:18.199 of what of what politics was supposed to be or 0:23:18.320 --> 0:23:19.040 is supposed to be. 0:23:19.480 --> 0:23:21.760 I mean kind of what you were getting out with 0:23:21.760 --> 0:23:23.840 Trump And what we do need to acknowledge is that 0:23:23.880 --> 0:23:28.240 so much of what did appeal to hit to apparently 0:23:28.280 --> 0:23:30.880 a bunch of people. But some of what did appeal 0:23:31.280 --> 0:23:34.359 of him was that he wasn't from you know, politics, 0:23:34.400 --> 0:23:36.520 and he was this outsider and he was and I think, 0:23:36.560 --> 0:23:39.080 you know, on the other side of things, and just 0:23:39.119 --> 0:23:41.240 in general, a push that a lot of people do 0:23:41.320 --> 0:23:44.280 want is more real people. And I wouldn't say Donald 0:23:44.280 --> 0:23:46.880 Trump's real, That's why that comes into but like they 0:23:46.880 --> 0:23:50.400 want more real people that aren't these polished people that 0:23:50.440 --> 0:23:53.040 have grown up with money and their dads were senators 0:23:53.080 --> 0:23:56.880 and all like this like very establishment vibe. They want 0:23:57.480 --> 0:24:00.320 you know, people who are working class. They want people 0:24:00.320 --> 0:24:03.600 who understand the issues because they've experienced them. And we've 0:24:03.600 --> 0:24:06.199 seen a shift in you know, again also who were 0:24:06.240 --> 0:24:10.080 electing and the amount of people that are from you know, 0:24:10.200 --> 0:24:13.320 non traditional weren't just lawyers or weren't just you know, 0:24:13.720 --> 0:24:16.119 in government in some way or another being in a 0:24:16.200 --> 0:24:18.960 voice in politics, which I think is so needed, especially 0:24:18.960 --> 0:24:22.160 when we talk about movement politics. And so I think 0:24:22.200 --> 0:24:25.719 that this is just kind of like you said, similarly 0:24:25.760 --> 0:24:29.320 with Obama, which obviously social media was much different back 0:24:29.320 --> 0:24:32.040 in his era, and I'd be interesting to see if 0:24:32.119 --> 0:24:34.560 he was going to be in office how that would 0:24:34.560 --> 0:24:37.400 be used today with him and who he is and 0:24:37.800 --> 0:24:40.399 obviously Michelle and the kids and all of that. But 0:24:41.080 --> 0:24:43.840 I think it can be an extension and ideally we 0:24:43.960 --> 0:24:47.040 have people and politicians that are more real, that are 0:24:47.080 --> 0:24:49.480 more willing to say things how they are, say things 0:24:49.840 --> 0:24:54.399 what they think without it being you know, it can 0:24:54.440 --> 0:24:57.399 still be professional, but it can be honest, and it 0:24:57.400 --> 0:25:00.239 can feel honest, and it can feel more authentic. And 0:25:00.280 --> 0:25:03.400 I think you know a lot of people, and she's 0:25:03.600 --> 0:25:08.440 obviously a younger, working class politician like that is very 0:25:08.480 --> 0:25:12.480 known AOC A lot of people look at her her 0:25:12.560 --> 0:25:15.800 use of social media, which again is from being a 0:25:15.800 --> 0:25:19.399 bit more digitally native, but that I don't think the 0:25:19.480 --> 0:25:22.240 way she uses it is unprofessional, but it still feels 0:25:22.280 --> 0:25:24.879 really real, and it still feels like a congressman, because 0:25:25.040 --> 0:25:28.439 a congress person. They're just at the end of the day, 0:25:28.440 --> 0:25:31.719 they're just people. And I think, yep, because of media 0:25:31.840 --> 0:25:35.280 and because of just everything being so saturated right now, 0:25:36.359 --> 0:25:40.240 and it will continue to be like these figures and 0:25:40.320 --> 0:25:44.719 while we can respect their positions and their levels of power, 0:25:45.000 --> 0:25:46.760 at the end of the day, they are also people, 0:25:47.080 --> 0:25:50.320 and they are citizens, and they are people that are 0:25:50.840 --> 0:25:53.200 have a job, and their job is to work for us. 0:25:53.240 --> 0:25:55.120