1 00:00:11,880 --> 00:00:15,480 Speaker 1: He is Drink Chants Mother Bucky Podcast Make He's a 2 00:00:15,600 --> 00:00:18,320 Speaker 1: legends Eary Queen's rapper. He's agreed that your boy in 3 00:00:18,440 --> 00:00:18,880 Speaker 1: O R E. 4 00:00:19,000 --> 00:00:22,040 Speaker 2: He's a Miami hip hop Lionere put up his DJ 5 00:00:22,200 --> 00:00:22,720 Speaker 2: E f N. 6 00:00:22,880 --> 00:00:24,680 Speaker 1: Together they drink it up with some. 7 00:00:24,600 --> 00:00:26,439 Speaker 3: Of the biggest players, you know what I mean. And 8 00:00:26,560 --> 00:00:31,080 Speaker 3: the most professional, unprofessional podcast and your number one source 9 00:00:31,120 --> 00:00:31,800 Speaker 3: for drunk. 10 00:00:32,000 --> 00:00:35,839 Speaker 1: Drink chans mother das do ye see that's it's time. 11 00:00:35,960 --> 00:00:36,960 Speaker 3: For drink Champions. 12 00:00:37,280 --> 00:00:44,400 Speaker 1: Drink up mother, Mother? Would it gonna be hoping? It 13 00:00:44,440 --> 00:00:46,120 Speaker 1: swished to be this your boy in O R E? 14 00:00:46,280 --> 00:00:47,720 Speaker 1: What up his DJ E f N? 15 00:00:47,880 --> 00:00:55,680 Speaker 4: And this is drink Champs japri All make Toys guest 16 00:00:56,040 --> 00:01:00,760 Speaker 4: Today's Guests. I literally think it's the smartest person probably. 17 00:01:00,520 --> 00:01:04,080 Speaker 1: Ever had on drink chest. The fact that I've heard it. 18 00:01:04,160 --> 00:01:07,959 Speaker 4: He went to Harvard at fifteen years old, graduated at nineteen, 19 00:01:10,440 --> 00:01:12,360 Speaker 4: had his own has his own platform. I thought I 20 00:01:12,400 --> 00:01:13,640 Speaker 4: thought the record label was just going to try to 21 00:01:13,680 --> 00:01:16,399 Speaker 4: kill him. At one point he was the director to consumer. First, 22 00:01:16,520 --> 00:01:20,240 Speaker 4: he was giving out his phone number. He's doing concert, 23 00:01:20,760 --> 00:01:24,600 Speaker 4: He's selling the tickets. It's this man is a mogul. 24 00:01:24,920 --> 00:01:29,000 Speaker 4: This man is a legend, writer, producer, everything. I've been 25 00:01:29,120 --> 00:01:31,800 Speaker 4: trying to give this man his flowers, and today we're 26 00:01:31,800 --> 00:01:33,760 Speaker 4: gonna give him his flowers. In case you don't know 27 00:01:33,760 --> 00:01:35,440 Speaker 4: who the fuck we talking about, We're talking about. 28 00:01:35,240 --> 00:01:45,639 Speaker 1: The one only impeccable. Now. Now, I thrive in dumb rooms. 29 00:01:49,120 --> 00:01:50,200 Speaker 1: I played that. I played that role. 30 00:01:50,320 --> 00:01:50,480 Speaker 2: Good? 31 00:01:50,880 --> 00:01:51,200 Speaker 1: That role? 32 00:01:51,280 --> 00:01:51,480 Speaker 3: Good? 33 00:01:52,600 --> 00:01:56,760 Speaker 4: Are you uncomfortable around other scholars or other like you know, 34 00:01:57,280 --> 00:01:59,120 Speaker 4: what is that Ivy League school? 35 00:01:59,280 --> 00:02:01,400 Speaker 1: Or who do you? What do you IQs? 36 00:02:02,080 --> 00:02:02,200 Speaker 4: Now? 37 00:02:02,440 --> 00:02:04,360 Speaker 3: I feel like I can. I can move in really 38 00:02:04,440 --> 00:02:07,880 Speaker 3: any type of room. Yeah, And to be honest, like 39 00:02:08,680 --> 00:02:11,560 Speaker 3: when I first got on Harvard's campus, it was a 40 00:02:11,600 --> 00:02:14,959 Speaker 3: little you know, it took some getting used to just 41 00:02:15,480 --> 00:02:20,120 Speaker 3: a being of color and you don't row no. And 42 00:02:20,200 --> 00:02:22,880 Speaker 3: then also being as young as I was, you. 43 00:02:22,919 --> 00:02:23,919 Speaker 1: Know, fifteen for real. 44 00:02:25,560 --> 00:02:29,280 Speaker 3: Yeah, so you learned very early on to just sort 45 00:02:29,320 --> 00:02:31,519 Speaker 3: of move in any type of room. But I really 46 00:02:31,560 --> 00:02:34,079 Speaker 3: got to give it to my father man, when I 47 00:02:34,280 --> 00:02:36,880 Speaker 3: was coming up. You know, my my parents are from 48 00:02:37,639 --> 00:02:41,679 Speaker 3: the Caribbean Islands, and they worked their whole lives in 49 00:02:41,720 --> 00:02:46,519 Speaker 3: the Salvation Army, and so they knew that they weren't 50 00:02:46,560 --> 00:02:50,320 Speaker 3: going to have really you know, all kinds of wealth 51 00:02:50,400 --> 00:02:53,400 Speaker 3: stacked up because they sacrifice wealth in the service of others. 52 00:02:53,440 --> 00:02:55,679 Speaker 3: I mean still to this day, my mother's you know, 53 00:02:55,800 --> 00:02:59,440 Speaker 3: going to build hospitals in India, try to retire her 54 00:02:59,840 --> 00:03:02,520 Speaker 3: and that's what she wants to do. So my father 55 00:03:02,800 --> 00:03:06,239 Speaker 3: very early on decided, hey, we immigrated to the United States, 56 00:03:06,320 --> 00:03:08,280 Speaker 3: I want my kids to be set up, and I 57 00:03:08,400 --> 00:03:10,600 Speaker 3: know the way to get there are the only way 58 00:03:10,639 --> 00:03:14,600 Speaker 3: he never was yeah, yeah, and the only way to 59 00:03:14,639 --> 00:03:18,760 Speaker 3: really get there, in his opinion, was through education. So 60 00:03:19,600 --> 00:03:22,720 Speaker 3: he didn't want me going to just any old schools. 61 00:03:23,320 --> 00:03:25,359 Speaker 3: Anytime we got to a new city, he said, look, 62 00:03:25,400 --> 00:03:28,880 Speaker 3: let's go find the top tier private school. And then 63 00:03:28,960 --> 00:03:31,799 Speaker 3: he would go in and he would advocate, hey, I'm 64 00:03:31,800 --> 00:03:33,519 Speaker 3: a servant of the community. Can you take care of 65 00:03:33,560 --> 00:03:38,240 Speaker 3: my and my kids in yeah, doing We're not doing 66 00:03:38,320 --> 00:03:41,560 Speaker 3: the tuition, but we do service in the community. Can y'all, 67 00:03:41,880 --> 00:03:44,720 Speaker 3: you know, make an accommodation for our kids. But he 68 00:03:44,840 --> 00:03:48,160 Speaker 3: also said, look, we ain't just doing the private school 69 00:03:48,400 --> 00:03:50,760 Speaker 3: because he was still running the boys and girls club 70 00:03:50,800 --> 00:03:53,120 Speaker 3: as well, So I had to move in both circles. 71 00:03:53,240 --> 00:03:55,560 Speaker 3: Would we would go to private school and then go 72 00:03:55,960 --> 00:03:58,240 Speaker 3: get my tail beat on the basketball court at the 73 00:03:58,280 --> 00:04:00,200 Speaker 3: Boys and Girls Club in Richmond, Virginia, you know what 74 00:04:00,200 --> 00:04:04,160 Speaker 3: I'm saying. So I think I think the other piece 75 00:04:04,240 --> 00:04:07,840 Speaker 3: of it though, as well, is in terms of service 76 00:04:07,920 --> 00:04:11,960 Speaker 3: to others. You never realize the stories and the backstories 77 00:04:12,040 --> 00:04:14,920 Speaker 3: of folks who are in those homeless shelters, who are 78 00:04:15,000 --> 00:04:19,200 Speaker 3: in those places, they didn't just you know, they weren't 79 00:04:19,200 --> 00:04:21,680 Speaker 3: homeless their whole lives. So they have backstories as well, 80 00:04:22,240 --> 00:04:24,480 Speaker 3: and you have you have to sort of learn how 81 00:04:24,560 --> 00:04:29,080 Speaker 3: to be empathetic in any room. And it really doesn't matter. 82 00:04:29,240 --> 00:04:31,560 Speaker 3: Like I just I think on a human level, everyone 83 00:04:31,680 --> 00:04:34,240 Speaker 3: is going through something, you know what I'm saying. So 84 00:04:34,760 --> 00:04:37,200 Speaker 3: if you could connect on a human level, whether you're 85 00:04:37,520 --> 00:04:43,040 Speaker 3: with venture capitalists in Silicon Valley or artists, you know, 86 00:04:43,440 --> 00:04:46,359 Speaker 3: you talk about a heartbreak and they you know, they 87 00:04:46,480 --> 00:04:49,640 Speaker 3: going automatically tell you know what I'm saying, somebody that 88 00:04:50,160 --> 00:04:53,760 Speaker 3: did them wrong across them, et cetera. And there's there's always, 89 00:04:53,839 --> 00:04:56,600 Speaker 3: I think there's always a line of communication that you 90 00:04:56,680 --> 00:04:59,280 Speaker 3: can that you can connect with somebody on on a 91 00:04:59,400 --> 00:04:59,920 Speaker 3: human level. 92 00:05:00,360 --> 00:05:02,720 Speaker 1: Have you ever had a bad day? Have I had 93 00:05:02,760 --> 00:05:04,960 Speaker 1: a bad day? See your music, I'll just be happy, 94 00:05:05,920 --> 00:05:07,760 Speaker 1: Like you get up out of the bed with silk 95 00:05:07,839 --> 00:05:10,640 Speaker 1: robe on. That's just man. 96 00:05:12,200 --> 00:05:15,200 Speaker 4: You really do put in a happy movie. Give your 97 00:05:15,240 --> 00:05:18,200 Speaker 4: sad songs are happy. Like you ever like had a 98 00:05:18,279 --> 00:05:19,680 Speaker 4: bad day, of course you did. 99 00:05:19,720 --> 00:05:23,120 Speaker 3: But yeah, I mean I think we all do. I 100 00:05:23,160 --> 00:05:27,640 Speaker 3: think it's all I think. You know, when you talk 101 00:05:27,680 --> 00:05:30,599 Speaker 3: about those rooms though, if you're ever in a room 102 00:05:30,680 --> 00:05:34,960 Speaker 3: with somebody, that's that's worth let's say three hundred five 103 00:05:35,120 --> 00:05:40,200 Speaker 3: hundred MS or a billion dollars. Wow, whatever your bad 104 00:05:40,279 --> 00:05:44,040 Speaker 3: day is, Yeah, it turns good. They really You say, oh, 105 00:05:44,120 --> 00:05:47,360 Speaker 3: I have a fifty thousand dollars problem or eighty thousand 106 00:05:47,360 --> 00:05:50,240 Speaker 3: dollars problem or one hundred thousand dollars medical issue, and 107 00:05:50,320 --> 00:05:54,320 Speaker 3: they're like, oh, that's that's small. So it puts things 108 00:05:54,320 --> 00:05:57,680 Speaker 3: in perspective. And I'll say this, Actually, when I first 109 00:05:57,800 --> 00:06:02,000 Speaker 3: got to New York City and was just producing, I 110 00:06:02,279 --> 00:06:06,880 Speaker 3: was running around, you know, just running around producing, doing clubs, dating, 111 00:06:07,600 --> 00:06:10,680 Speaker 3: and I did I think at one point there was 112 00:06:10,800 --> 00:06:13,520 Speaker 3: like a record that I was waiting to come out, 113 00:06:13,600 --> 00:06:15,760 Speaker 3: and I was, you know, I think we was on 114 00:06:15,880 --> 00:06:19,400 Speaker 3: a chopper doing a photo shoot or something, and I 115 00:06:19,560 --> 00:06:21,240 Speaker 3: told my girl, I said, hey, you know, I'm not 116 00:06:21,480 --> 00:06:23,560 Speaker 3: I'm not. I feel like i'm not having a good day, 117 00:06:23,560 --> 00:06:26,839 Speaker 3: and she said, is your family all right? I say, yeah, 118 00:06:26,920 --> 00:06:30,520 Speaker 3: they're fine. Are you healthy? Yeah, I'm fine. She says, 119 00:06:30,560 --> 00:06:33,360 Speaker 3: so what's a bad day are you talking about? And actually, 120 00:06:33,560 --> 00:06:38,040 Speaker 3: you know, it brings me to that quote. Somebody with 121 00:06:38,520 --> 00:06:41,800 Speaker 3: zero dollars, right, and they feel like they have a 122 00:06:41,880 --> 00:06:44,720 Speaker 3: million problems. But someone with all the money in the 123 00:06:44,760 --> 00:06:47,680 Speaker 3: world and they don't have their health, they only got 124 00:06:47,720 --> 00:06:52,920 Speaker 3: one problem. Right. So for me, I'm healthy, I'm still 125 00:06:52,960 --> 00:06:55,680 Speaker 3: of you know, in great health and strength. I still 126 00:06:55,720 --> 00:07:00,719 Speaker 3: have you know, great relationships, and so there's not really 127 00:07:00,760 --> 00:07:04,200 Speaker 3: any reason to ever have a complaint. 128 00:07:05,839 --> 00:07:10,120 Speaker 1: You have a very interesting story. 129 00:07:11,000 --> 00:07:12,840 Speaker 4: First off, you, like you said, we went to Harvard, 130 00:07:12,960 --> 00:07:14,960 Speaker 4: and most people go to Harvard and they get away 131 00:07:15,000 --> 00:07:17,280 Speaker 4: from the music industry. You went to Harvard and you 132 00:07:17,440 --> 00:07:19,280 Speaker 4: went towards the movie it was the industry. 133 00:07:20,200 --> 00:07:22,840 Speaker 1: Did you feel like you was moving backwards at one point? 134 00:07:23,640 --> 00:07:27,960 Speaker 3: I mean everyone that I initially told my plan to 135 00:07:28,080 --> 00:07:30,280 Speaker 3: thought I was moving backwards. They said, well what are 136 00:07:30,320 --> 00:07:33,240 Speaker 3: you doing here? And I think maybe the biggest, the 137 00:07:33,280 --> 00:07:37,240 Speaker 3: biggest challenge to overcome initially was my own family, right, 138 00:07:37,320 --> 00:07:42,000 Speaker 3: because when I was on the road to Harvard, as 139 00:07:42,040 --> 00:07:45,120 Speaker 3: you said, parents were like, okay, how are we going 140 00:07:45,200 --> 00:07:45,720 Speaker 3: to afford this? 141 00:07:46,000 --> 00:07:46,160 Speaker 1: You know? 142 00:07:46,360 --> 00:07:48,480 Speaker 3: So my dad said, hey, look, you know I'm in 143 00:07:48,520 --> 00:07:51,680 Speaker 3: the Rotary Club. They have these speech competitions, So you're 144 00:07:51,680 --> 00:07:53,840 Speaker 3: going to write a great speech and you'll go and 145 00:07:53,920 --> 00:07:56,280 Speaker 3: speak to all the Rotary Club members and they'll put 146 00:07:56,360 --> 00:07:57,960 Speaker 3: up a couple of dollars to put in the kids, 147 00:07:58,000 --> 00:08:00,320 Speaker 3: so you can, you know, have some money to move around. 148 00:08:00,760 --> 00:08:02,640 Speaker 3: And so I wrote a speech about how I wanted 149 00:08:02,680 --> 00:08:08,400 Speaker 3: to be a neurosurgeon. So that very was very inspirational. 150 00:08:08,640 --> 00:08:10,440 Speaker 3: You know, my dad was so proud of it. I 151 00:08:10,560 --> 00:08:13,880 Speaker 3: was pre med my first year at Harvard, and I realized, 152 00:08:14,120 --> 00:08:17,640 Speaker 3: you know, the kids that were in my chemistry class, 153 00:08:17,680 --> 00:08:21,120 Speaker 3: bi biology class, et cetera, they had a passion for science, 154 00:08:21,200 --> 00:08:24,280 Speaker 3: a passion for medicine, a passion for what they were studying, 155 00:08:24,360 --> 00:08:27,520 Speaker 3: the problem sets. And I found that my passion was 156 00:08:27,640 --> 00:08:30,720 Speaker 3: just music. And I said, look, you know, if if 157 00:08:30,800 --> 00:08:32,600 Speaker 3: this is what's keeping them up at night, I need 158 00:08:32,720 --> 00:08:34,319 Speaker 3: to do what keeps me up at night. And I 159 00:08:34,440 --> 00:08:37,559 Speaker 3: went maxed off my credit card. I didn't even I 160 00:08:37,720 --> 00:08:40,240 Speaker 3: had I think everybody does that when they go to college. 161 00:08:40,440 --> 00:08:42,160 Speaker 3: You get a credit card. And I went straight. 162 00:08:42,280 --> 00:08:45,360 Speaker 1: I was in jail, so maybe noted out to you. 163 00:08:51,920 --> 00:08:52,360 Speaker 1: I'm sorry. 164 00:08:53,160 --> 00:08:55,760 Speaker 3: So you know, when you get on when you get 165 00:08:55,800 --> 00:08:59,840 Speaker 3: on campus, every bank got the table out go sign 166 00:08:59,920 --> 00:09:01,000 Speaker 3: up like a credit. 167 00:09:00,840 --> 00:09:05,640 Speaker 1: Card lending board, of course. And so that's exactly what 168 00:09:05,720 --> 00:09:06,120 Speaker 1: I wanted. 169 00:09:06,200 --> 00:09:09,360 Speaker 3: So I was cutting hair on campus, and I wanted 170 00:09:09,480 --> 00:09:12,719 Speaker 3: my little dorm room to feel like the barbershop. So 171 00:09:12,840 --> 00:09:15,559 Speaker 3: I had to have you know, five this CD changer 172 00:09:15,720 --> 00:09:19,760 Speaker 3: and you know, the receiver and everything, and made everybody 173 00:09:19,920 --> 00:09:22,360 Speaker 3: listen to my records because you know, we had there 174 00:09:22,440 --> 00:09:26,640 Speaker 3: wasn't many. There wasn't really a black barber on Harvor's campus. 175 00:09:26,720 --> 00:09:28,160 Speaker 3: You had to go to you know, you had to 176 00:09:28,200 --> 00:09:30,000 Speaker 3: go to Central Square or whatever if you wanted to 177 00:09:30,040 --> 00:09:32,240 Speaker 3: get your haircut. So I said, hey, I'm open for business, 178 00:09:32,840 --> 00:09:35,839 Speaker 3: and anybody that came into and we called the barbershop 179 00:09:35,880 --> 00:09:38,800 Speaker 3: Shady A's because shady because you can't. You're not supposed 180 00:09:38,800 --> 00:09:41,959 Speaker 3: to run a business at Harvard, right, which is why 181 00:09:42,240 --> 00:09:44,960 Speaker 3: like Zuck and Bill Gates, they just dropped out. They 182 00:09:45,000 --> 00:09:47,880 Speaker 3: were running their businesses so shady and then eights because 183 00:09:47,920 --> 00:09:50,400 Speaker 3: we charged eight dollars of haircuts, so Shady A's barbershop. 184 00:09:50,760 --> 00:09:53,560 Speaker 3: And then I used to have a line of folks. 185 00:09:53,840 --> 00:09:56,800 Speaker 3: And you know, it's like when I came in today, 186 00:09:57,080 --> 00:09:59,360 Speaker 3: if you got a barber, they're about their craft. 187 00:09:59,800 --> 00:10:01,079 Speaker 2: You got to sit there and wait, you know what 188 00:10:01,080 --> 00:10:03,160 Speaker 2: I'm saying. So I would have my missed have found 189 00:10:03,200 --> 00:10:04,480 Speaker 2: out you got a line on side. 190 00:10:04,840 --> 00:10:07,480 Speaker 3: Yeah. We had everybody just sitting on the couch or whatever, 191 00:10:08,440 --> 00:10:11,840 Speaker 3: and you know, we cut everybody's hair, but we actually 192 00:10:12,400 --> 00:10:15,560 Speaker 3: for me, I would have my records and people would 193 00:10:15,600 --> 00:10:18,520 Speaker 3: have to listen, you know, while they were waiting. And 194 00:10:18,679 --> 00:10:20,960 Speaker 3: that's how that was my initial sort of focus group. 195 00:10:21,000 --> 00:10:21,800 Speaker 1: And folks. 196 00:10:22,160 --> 00:10:24,800 Speaker 3: Folks were saying, yo, you nice. So I said, hey, 197 00:10:25,000 --> 00:10:26,280 Speaker 3: I'm gonna I'm gonna go for it. 198 00:10:26,640 --> 00:10:29,360 Speaker 1: You was like the uber driver, you see the Uber drivers. Yeah, 199 00:10:29,960 --> 00:10:35,040 Speaker 1: everybody is going on. So you're still paying off people 200 00:10:35,240 --> 00:10:37,280 Speaker 1: student loans. Howard you pay it off a couple of 201 00:10:37,280 --> 00:10:37,920 Speaker 1: student loans. 202 00:10:38,480 --> 00:10:42,560 Speaker 3: Yeah yeah, I mean I think really right now sort 203 00:10:42,600 --> 00:10:46,920 Speaker 3: of what's been super important for me. I think everybody 204 00:10:47,080 --> 00:10:50,520 Speaker 3: has if they're extremely fortunate, that they have a number 205 00:10:50,600 --> 00:10:51,920 Speaker 3: of acts in their lives. 206 00:10:52,080 --> 00:10:52,240 Speaker 2: You know. 207 00:10:52,720 --> 00:10:56,679 Speaker 3: So maybe my first act was a starving artist. Then 208 00:10:56,800 --> 00:10:58,800 Speaker 3: I became a producer, then I was able to be 209 00:10:59,000 --> 00:11:01,600 Speaker 3: an artist. Then I've build a technology company, and now 210 00:11:02,160 --> 00:11:04,199 Speaker 3: I'm really at a place where you know, once you 211 00:11:04,320 --> 00:11:06,840 Speaker 3: reach a certain level, it's about how many how many 212 00:11:06,880 --> 00:11:09,400 Speaker 3: people can you send the elevator down for to bring 213 00:11:09,480 --> 00:11:15,520 Speaker 3: them up? And so, you know, I started to realize that, 214 00:11:16,240 --> 00:11:21,319 Speaker 3: especially in the United States in music, there is so 215 00:11:21,559 --> 00:11:27,439 Speaker 3: much talk about money, cars, jewelry, the lifestyle, et cetera. 216 00:11:27,440 --> 00:11:30,360 Speaker 3: And it's very aspirational. Get the hosts right right right, 217 00:11:30,880 --> 00:11:34,920 Speaker 3: show right for show, it's very aspirational. But as I 218 00:11:35,000 --> 00:11:37,959 Speaker 3: started to kind of, you know, have that one on 219 00:11:38,120 --> 00:11:40,679 Speaker 3: one direct relationship with the people who are supporting me, 220 00:11:41,280 --> 00:11:45,679 Speaker 3: you realize that America and actually many countries around the 221 00:11:45,720 --> 00:11:50,320 Speaker 3: world is actually engineered for folks that only make forty 222 00:11:50,400 --> 00:11:55,000 Speaker 3: fifty sixty thousand dollars a year, right, And so to 223 00:11:55,400 --> 00:11:58,640 Speaker 3: be able to educate folks, you know, sometimes you could 224 00:11:58,679 --> 00:12:00,719 Speaker 3: you give them a check. Well, give them a check. 225 00:12:00,880 --> 00:12:03,920 Speaker 3: It's totally different than teaching them how to fish, how 226 00:12:04,000 --> 00:12:07,520 Speaker 3: to navigate finances, how to navigate the financial markets. How 227 00:12:07,920 --> 00:12:12,319 Speaker 3: somebody who's a postal worker can retire a multimillionaire if 228 00:12:12,320 --> 00:12:15,160 Speaker 3: they know how to put their money, you know, and 229 00:12:15,240 --> 00:12:17,120 Speaker 3: put it to work the right way. So I would 230 00:12:17,120 --> 00:12:20,880 Speaker 3: say that's the act that I'm in now is you know, 231 00:12:20,960 --> 00:12:23,760 Speaker 3: when you start thinking about legacy, it's about how many families, 232 00:12:23,800 --> 00:12:26,280 Speaker 3: how many people can you touch. And what happened is, 233 00:12:26,600 --> 00:12:28,920 Speaker 3: as I was because you're right, I gave my phone 234 00:12:29,000 --> 00:12:31,840 Speaker 3: number out to everybody, and as I was talking to folks, 235 00:12:32,280 --> 00:12:35,800 Speaker 3: folks were saying, Yo, Ray, you know, we love the music. 236 00:12:35,960 --> 00:12:39,040 Speaker 3: We love what you're talking about, whether it's you know, 237 00:12:39,200 --> 00:12:42,599 Speaker 3: like you said, happy song, sad songs, et cetera. But 238 00:12:42,720 --> 00:12:44,760 Speaker 3: you got a couple of records where you're talking that 239 00:12:45,000 --> 00:12:48,600 Speaker 3: talk money wise, and is there something that you can 240 00:12:48,760 --> 00:12:51,000 Speaker 3: share with us, because we'd be willing to, you know, 241 00:12:51,160 --> 00:12:53,160 Speaker 3: support you even more if you can show us the way. 242 00:12:53,520 --> 00:12:56,760 Speaker 3: And so we built the club and you know, we've 243 00:12:57,080 --> 00:13:01,079 Speaker 3: we've basically been mint minting every day millionaires through the 244 00:13:01,160 --> 00:13:04,079 Speaker 3: Wealth Planning Club. And then also what I realize is 245 00:13:04,120 --> 00:13:08,040 Speaker 3: that a lot of artists they don't actually have a 246 00:13:08,200 --> 00:13:11,240 Speaker 3: backup plan or and they don't actually have what they 247 00:13:11,320 --> 00:13:14,440 Speaker 3: consider or what they what they you know, what could 248 00:13:14,520 --> 00:13:17,440 Speaker 3: be their plan B or play see or their second 249 00:13:17,520 --> 00:13:19,920 Speaker 3: act or third act. Not everybody's going to be able 250 00:13:19,960 --> 00:13:22,920 Speaker 3: to just do a podcast. Not everybody's going to be 251 00:13:22,960 --> 00:13:24,440 Speaker 3: able to do a fashion right. 252 00:13:24,520 --> 00:13:26,760 Speaker 2: If you do, they don't have retirement plans or anything. 253 00:13:27,040 --> 00:13:29,079 Speaker 2: Oh man, they'll spend it all when they get it 254 00:13:29,160 --> 00:13:30,559 Speaker 2: and not think of what comes after me. 255 00:13:30,720 --> 00:13:32,079 Speaker 1: Yeah, and so I always say that. 256 00:13:32,080 --> 00:13:34,599 Speaker 4: I always say the music industry and boxing is the 257 00:13:34,679 --> 00:13:35,560 Speaker 4: only place that don't have. 258 00:13:35,679 --> 00:13:38,920 Speaker 1: Like a what is it a union union? Yeah, it's 259 00:13:38,960 --> 00:13:43,040 Speaker 1: like yeah, and then look up the music industry show you. 260 00:13:43,440 --> 00:13:47,959 Speaker 3: And so I think, now, what's what's been awesome is 261 00:13:48,080 --> 00:13:51,280 Speaker 3: to be able to say, hey, look everybody, if you've 262 00:13:51,280 --> 00:13:53,880 Speaker 3: ever seen my Twitter, Instagram, et cetera, you can reach 263 00:13:53,960 --> 00:13:57,240 Speaker 3: me directly. And if you're looking for that type of guidance, 264 00:13:57,320 --> 00:14:00,200 Speaker 3: if you're looking for an infrastructure, I got a hold team, 265 00:14:00,240 --> 00:14:02,800 Speaker 3: I got a whole staff, and we provide that kind 266 00:14:02,840 --> 00:14:05,320 Speaker 3: of like business infrastructure. So give you a case in point. 267 00:14:05,960 --> 00:14:08,400 Speaker 3: Somebody came to me and had just gotten in advance. 268 00:14:09,040 --> 00:14:12,480 Speaker 3: Maybe it was a seventy somewhere between seventy to one 269 00:14:12,559 --> 00:14:16,000 Speaker 3: hundred and fifty thousand dollars use music advance, right, And 270 00:14:16,320 --> 00:14:19,080 Speaker 3: basically the first thing, especially young artists want to do 271 00:14:19,200 --> 00:14:21,040 Speaker 3: is when they get that money, they say, hey, I 272 00:14:21,120 --> 00:14:23,960 Speaker 3: want to put my mom on payroll, right, And that's great, 273 00:14:24,040 --> 00:14:26,640 Speaker 3: you should, you know what I'm saying. But you don't 274 00:14:26,720 --> 00:14:30,640 Speaker 3: have to actually pay that money. You can actually put 275 00:14:30,720 --> 00:14:34,200 Speaker 3: that money in a vehicle. So the money pays your 276 00:14:34,280 --> 00:14:39,920 Speaker 3: mom a salary the interest of that money. Yeah, exactly. Yeah. 277 00:14:40,200 --> 00:14:43,600 Speaker 3: So let's just say, for example, right, you get a 278 00:14:43,840 --> 00:14:45,880 Speaker 3: Let's just say, for example, you get one hundred thousand 279 00:14:45,880 --> 00:14:46,520 Speaker 3: dollars advance. 280 00:14:46,680 --> 00:14:46,800 Speaker 2: Right. 281 00:14:47,840 --> 00:14:52,360 Speaker 3: Currently, there are vehicles, and we help artists structure those 282 00:14:52,440 --> 00:14:56,040 Speaker 3: vehicles where you can earn four percent per month. It's 283 00:14:56,080 --> 00:14:58,520 Speaker 3: not a crazy amount. But if you were going to 284 00:14:58,560 --> 00:15:01,880 Speaker 3: put your mom on payroll at four thousand dollars a month, yo, Mom, 285 00:15:01,960 --> 00:15:03,560 Speaker 3: here's a debit car, here's a credit car. You got 286 00:15:03,600 --> 00:15:07,080 Speaker 3: a four thousand dollars bounds every single month, that one 287 00:15:07,200 --> 00:15:10,640 Speaker 3: hundred earning four percent per month is going to pay 288 00:15:10,720 --> 00:15:13,040 Speaker 3: her for the rest of her life. And that one 289 00:15:13,080 --> 00:15:16,200 Speaker 3: hundred never walks down, right, So the one hundred never 290 00:15:16,280 --> 00:15:18,200 Speaker 3: walks down. The hundred is just sitting there. It is 291 00:15:18,280 --> 00:15:20,640 Speaker 3: throwing off the forest, throwing off the forest, throwing off 292 00:15:20,680 --> 00:15:23,360 Speaker 3: the four Mom is set for the rest of her life. 293 00:15:23,720 --> 00:15:26,960 Speaker 3: And you actually did something smart with your money, as 294 00:15:27,040 --> 00:15:29,200 Speaker 3: opposed to saying, hey, I'm going to put my mom 295 00:15:29,280 --> 00:15:31,280 Speaker 3: on payroll and pay the four because if you pay 296 00:15:31,400 --> 00:15:34,080 Speaker 3: the four in twelve months now you only got fifty 297 00:15:34,120 --> 00:15:36,600 Speaker 3: thousand left. Then you pay the four again in two 298 00:15:36,720 --> 00:15:40,000 Speaker 3: years now you got zero. Where if you put it 299 00:15:40,280 --> 00:15:43,680 Speaker 3: in the right type of instrument, then the instrument will 300 00:15:43,760 --> 00:15:45,880 Speaker 3: pay her. And then what's dope about it is once 301 00:15:45,920 --> 00:15:49,040 Speaker 3: we start unlocking that for artists, right, they have an 302 00:15:49,120 --> 00:15:52,920 Speaker 3: incentive because now they understand where the money. When the 303 00:15:52,960 --> 00:15:54,760 Speaker 3: money comes in, they want to put it in these 304 00:15:54,920 --> 00:15:58,240 Speaker 3: kinds of vehicles, right, what's the vehicle like that for example. 305 00:15:58,400 --> 00:15:59,080 Speaker 1: Like high yielding? 306 00:16:00,680 --> 00:16:04,160 Speaker 3: Yeah, I mean, you know, I'm not financially if I'm 307 00:16:04,160 --> 00:16:06,280 Speaker 3: not going to call out stuff cause because people have 308 00:16:06,360 --> 00:16:10,600 Speaker 3: to really do their own. But there are there are vehicles, 309 00:16:10,800 --> 00:16:13,520 Speaker 3: and that's what we work on now, you know, because 310 00:16:14,000 --> 00:16:16,120 Speaker 3: like I said, I could you know, I always think 311 00:16:16,160 --> 00:16:17,960 Speaker 3: of my life in terms of how can I be 312 00:16:18,240 --> 00:16:21,440 Speaker 3: most of service. So when I first came in the game, 313 00:16:22,080 --> 00:16:24,160 Speaker 3: you know, somebody had to sit me down because when 314 00:16:24,200 --> 00:16:27,880 Speaker 3: I first came in the game, obviously at twenty when 315 00:16:27,920 --> 00:16:29,960 Speaker 3: I first moved in New York twenty two, twenty three, 316 00:16:30,240 --> 00:16:32,640 Speaker 3: I want to be the star. I want to be dance. 317 00:16:32,680 --> 00:16:36,160 Speaker 3: I'm in the offices, dancing around. We were actually shopping 318 00:16:36,200 --> 00:16:39,000 Speaker 3: an artist, but I'm the one, you know, dancing around 319 00:16:39,080 --> 00:16:42,280 Speaker 3: in the office and everything, and somebody had to really 320 00:16:42,760 --> 00:16:44,720 Speaker 3: pull me to the side and say, yo, right, listen, 321 00:16:45,400 --> 00:16:47,440 Speaker 3: if you really want to be of service and you 322 00:16:47,560 --> 00:16:50,240 Speaker 3: want to be valuable, yeah, of course you need to 323 00:16:50,320 --> 00:16:54,480 Speaker 3: put the creativity and energy that you have in these offices, 324 00:16:54,920 --> 00:16:58,240 Speaker 3: but put them put that energy towards the projects that 325 00:16:58,960 --> 00:17:03,440 Speaker 3: folks already have invested money in. So the first one 326 00:17:03,480 --> 00:17:05,760 Speaker 3: of the first records that I actually placed was New 327 00:17:05,960 --> 00:17:09,320 Speaker 3: Edition hot Tonight. So there's a record called hot Tonight 328 00:17:09,400 --> 00:17:11,359 Speaker 3: on New Edition, and so that was a record that 329 00:17:11,440 --> 00:17:13,320 Speaker 3: I had actually written. I say, yo, this is going 330 00:17:13,359 --> 00:17:16,040 Speaker 3: to be my songs, will be my single. But when 331 00:17:16,080 --> 00:17:20,200 Speaker 3: I came to New York and played it, New Edition 332 00:17:20,320 --> 00:17:23,359 Speaker 3: had just gotten signed and they say, yo, this is 333 00:17:23,400 --> 00:17:25,159 Speaker 3: going to be the first single for New Edition. So 334 00:17:25,240 --> 00:17:29,119 Speaker 3: it's about being of service. So making that sacrifice sometimes 335 00:17:29,160 --> 00:17:32,840 Speaker 3: will open the window, open the door to relationships, to opportunities, 336 00:17:33,000 --> 00:17:34,879 Speaker 3: because people know, hey, look, this is somebody I can 337 00:17:34,960 --> 00:17:37,520 Speaker 3: go to who's a if we need that single, we 338 00:17:37,560 --> 00:17:39,280 Speaker 3: can go get it, get one, you know what I'm saying. 339 00:17:39,640 --> 00:17:42,199 Speaker 3: And then what happened? Is that open the door? Then 340 00:17:42,280 --> 00:17:44,400 Speaker 3: fab need a single yo, you'd be killing them, Red 341 00:17:44,480 --> 00:17:47,040 Speaker 3: Cafe need a single fly together, you know what I'm saying. 342 00:17:47,920 --> 00:17:52,920 Speaker 3: And then basically now I realized, Okay, now there's plenty 343 00:17:52,960 --> 00:17:55,800 Speaker 3: of other producers, right. And I also feel like if 344 00:17:55,840 --> 00:17:59,920 Speaker 3: you go on YouTube now, every producer that is look 345 00:18:00,000 --> 00:18:04,720 Speaker 3: looking to illustrate their skills, they followed the blueprint that 346 00:18:06,320 --> 00:18:09,679 Speaker 3: was originated when I was trying to show my skills, right, 347 00:18:09,760 --> 00:18:12,439 Speaker 3: so I would just be on YouTube, have a camera, Yo, 348 00:18:12,920 --> 00:18:14,960 Speaker 3: is how I make it be et cetera. If not 349 00:18:15,080 --> 00:18:18,159 Speaker 3: the first early early on YouTube, early on MySpace. Right, 350 00:18:18,680 --> 00:18:22,040 Speaker 3: So I realized, once you pass the baton and the 351 00:18:22,160 --> 00:18:26,520 Speaker 3: mantle and the gauntlets passed to the next generation, where 352 00:18:26,640 --> 00:18:28,040 Speaker 3: is the way that I can be of service? And 353 00:18:28,119 --> 00:18:30,720 Speaker 3: then I start realizing when I'm having conversations, even just 354 00:18:30,800 --> 00:18:33,639 Speaker 3: in this conversation, hold on, there's a financial instrument that 355 00:18:33,760 --> 00:18:37,200 Speaker 3: does that, right. And it's not that we're we haven't 356 00:18:37,240 --> 00:18:40,359 Speaker 3: been around money. And for me, I didn't learn this 357 00:18:40,600 --> 00:18:46,440 Speaker 3: in college, but I did have a mentor that actually say, yo, right, listen, 358 00:18:46,480 --> 00:18:49,119 Speaker 3: when you get your check in the music industry, make 359 00:18:49,200 --> 00:18:51,119 Speaker 3: sure you put a little bit aside, here, here, here, 360 00:18:51,200 --> 00:18:54,240 Speaker 3: and here, and then give me a shout three years, 361 00:18:54,359 --> 00:18:56,680 Speaker 3: five years, eight years, twelve years later and tell me 362 00:18:56,760 --> 00:18:59,960 Speaker 3: how much it double triple, quadruple, and man, I still 363 00:19:00,080 --> 00:19:02,840 Speaker 3: have those conversations, and so I realize now there's a 364 00:19:02,920 --> 00:19:06,199 Speaker 3: responsibility that I have if somebody is an artist, if 365 00:19:06,280 --> 00:19:09,640 Speaker 3: somebody is a manager, because you know, COVID hit people 366 00:19:09,800 --> 00:19:13,280 Speaker 3: super hard, right, especially managers. Right, managers were making money 367 00:19:13,920 --> 00:19:16,879 Speaker 3: based on their artists being able to tour. Once the 368 00:19:16,960 --> 00:19:20,760 Speaker 3: artists can't tour anymore, where's there, where's there? Where's their 369 00:19:20,800 --> 00:19:23,359 Speaker 3: income coming from? Right? But if they had a little 370 00:19:23,359 --> 00:19:25,800 Speaker 3: bit saved, they called Ryan Yo, right, listen, you know 371 00:19:26,680 --> 00:19:30,080 Speaker 3: we locked in, we shut out, We can't tour right now. 372 00:19:30,440 --> 00:19:32,119 Speaker 3: I got a little bit of bread. It need to 373 00:19:32,200 --> 00:19:35,119 Speaker 3: last me the whole year, or you know, until we 374 00:19:35,200 --> 00:19:38,200 Speaker 3: get to the other side. And there's also no guarantee 375 00:19:38,280 --> 00:19:41,240 Speaker 3: that on the other side of whatever the season is, 376 00:19:41,320 --> 00:19:43,840 Speaker 3: that your artist is going to be hot again. Right, 377 00:19:44,320 --> 00:19:47,760 Speaker 3: And so that's why initially it was it was about 378 00:19:48,000 --> 00:19:51,560 Speaker 3: and actually I'm headed. I'm headed tomorrow. Shout out to 379 00:19:51,680 --> 00:19:56,440 Speaker 3: Jazzy Jeff. He runs a playlist retreat and he asked 380 00:19:56,480 --> 00:19:59,600 Speaker 3: me to come speak at the Playlist Retreat because I 381 00:19:59,720 --> 00:20:02,840 Speaker 3: think what was interesting or has been interesting about my 382 00:20:02,960 --> 00:20:07,560 Speaker 3: story is I didn't need a million fans to be engaged. 383 00:20:07,640 --> 00:20:10,800 Speaker 3: I only needed ten or fifteen thousand fans. And if 384 00:20:10,840 --> 00:20:12,560 Speaker 3: you really think about that, that's you know, old the 385 00:20:12,600 --> 00:20:15,040 Speaker 3: money's going to you, it's all coming to me. And 386 00:20:15,680 --> 00:20:19,080 Speaker 3: back then when I was doing in twenty thirteen, you know, 387 00:20:19,800 --> 00:20:23,200 Speaker 3: and we'll probably talk about this, my laptop had gotten stolen. 388 00:20:23,600 --> 00:20:31,560 Speaker 3: Everybody laptop got stolen, and so at that time, you know, 389 00:20:31,640 --> 00:20:34,120 Speaker 3: when the laptop actually got stolen, I lost the judgment 390 00:20:34,240 --> 00:20:35,800 Speaker 3: right because I was running around, say, you know, I 391 00:20:35,840 --> 00:20:36,520 Speaker 3: got a million. 392 00:20:36,320 --> 00:20:38,600 Speaker 1: Dollars, I had to actually go to court. I thought, 393 00:20:38,960 --> 00:20:44,400 Speaker 1: I thought you said because second right, yeah, yeah, yeah, yeah, yeah, 394 00:20:44,640 --> 00:20:45,960 Speaker 1: like some of your publishing or something like that. 395 00:20:46,200 --> 00:20:49,120 Speaker 3: Yeah, just just for a short amount of time until 396 00:20:49,160 --> 00:20:53,800 Speaker 3: it was taken care of. But the blow that was 397 00:20:53,920 --> 00:20:57,959 Speaker 3: dealt is and that story is crazy because it was right. 398 00:20:58,040 --> 00:21:00,520 Speaker 3: It was literally right in federal court down down in 399 00:21:00,640 --> 00:21:03,680 Speaker 3: New York City. So you know, I'm living down Wall 400 00:21:03,720 --> 00:21:06,040 Speaker 3: Street area. I like to be around findings. Living down 401 00:21:06,080 --> 00:21:09,560 Speaker 3: Wall Street, there's a bodega. They still had a bodega. 402 00:21:09,640 --> 00:21:12,920 Speaker 3: Somewhere at Wall Street, right. So I went to the bodega. 403 00:21:13,080 --> 00:21:15,840 Speaker 3: I've been going to this modega, you know, getting my breakfast. 404 00:21:16,560 --> 00:21:19,480 Speaker 3: But this day I walked in and the guy behind 405 00:21:19,520 --> 00:21:21,280 Speaker 3: the counters like, yo, can I take a picture with you? 406 00:21:21,440 --> 00:21:25,040 Speaker 3: I said, Yo, I've been coming here. Why today is 407 00:21:25,080 --> 00:21:26,600 Speaker 3: the day for the picture? He said, well, you want 408 00:21:26,640 --> 00:21:28,600 Speaker 3: to cover in the New York Post today, So I'm 409 00:21:28,600 --> 00:21:31,480 Speaker 3: looking to cover the New York Posts and it has 410 00:21:31,520 --> 00:21:34,960 Speaker 3: a headline, you know, rap weasel, you know, must pay 411 00:21:35,119 --> 00:21:37,560 Speaker 3: for whatever laptop or because that was the day that 412 00:21:37,640 --> 00:21:40,520 Speaker 3: the judgment came back. But the crazy part about that 413 00:21:40,680 --> 00:21:43,520 Speaker 3: story is not just that he wanted to take the picture, 414 00:21:43,720 --> 00:21:46,439 Speaker 3: but it was actually because when I went to actually 415 00:21:46,680 --> 00:21:50,119 Speaker 3: pay for my breakfast, it was declined, and I was like, yo, 416 00:21:51,440 --> 00:21:55,280 Speaker 3: how's this possible? And what I realized is that when 417 00:21:55,800 --> 00:21:59,840 Speaker 3: you actually have a judgment, that the federal or state 418 00:22:00,080 --> 00:22:02,080 Speaker 3: government can come in and seize your bank account. 419 00:22:02,520 --> 00:22:05,960 Speaker 1: So literally I going to you know, I didn't know. 420 00:22:06,600 --> 00:22:08,639 Speaker 3: I went to sleep and woke up the next morning 421 00:22:09,400 --> 00:22:13,440 Speaker 3: there was a two million dollar hole froze frozen, so 422 00:22:13,640 --> 00:22:16,480 Speaker 3: I couldn't even get literally a breakfast sandwich. And he 423 00:22:16,640 --> 00:22:17,879 Speaker 3: was like, yo, if you take a picture with me, 424 00:22:18,280 --> 00:22:30,840 Speaker 3: we all good, I said, you know, but that was 425 00:22:30,920 --> 00:22:34,879 Speaker 3: right around like twenty thirteen whatever, And so I wanted 426 00:22:34,920 --> 00:22:39,199 Speaker 3: to make sure that, you know, in a centralized banking system, 427 00:22:39,920 --> 00:22:42,240 Speaker 3: that's what's possible. The government can come in and just 428 00:22:42,359 --> 00:22:45,520 Speaker 3: seize your assets. So it wasn't necessarily because a lot 429 00:22:45,560 --> 00:22:47,560 Speaker 3: of folks say, well, Ryan, you were early on bitcoin 430 00:22:48,040 --> 00:22:52,200 Speaker 3: and you were early on crypto. Necessity is the mother 431 00:22:52,320 --> 00:22:55,000 Speaker 3: of innovation. So in order for me to feel like 432 00:22:55,680 --> 00:22:59,280 Speaker 3: I could actually still have control of my finances, I 433 00:22:59,520 --> 00:23:04,240 Speaker 3: moved everything to decentralize. So all of my tour advances, 434 00:23:04,680 --> 00:23:07,760 Speaker 3: all of my merch all of my digital sales. I 435 00:23:07,840 --> 00:23:10,080 Speaker 3: had taken it off of Spotify, but you got to 436 00:23:10,119 --> 00:23:13,640 Speaker 3: pay me in bitcoin. So twenty thirteen we got earth 437 00:23:13,840 --> 00:23:17,840 Speaker 3: hundreds and hundreds of payments and transactions and bitcoin at 438 00:23:17,840 --> 00:23:20,120 Speaker 3: one hundred and twenty five dollars a coin. Last time 439 00:23:20,160 --> 00:23:23,560 Speaker 3: you check, where's a bitcoin at. Now. I'm not saying 440 00:23:23,640 --> 00:23:26,040 Speaker 3: this for any other reason, because it wasn't that. It 441 00:23:26,160 --> 00:23:29,920 Speaker 3: was just a genius move. It's almost like you and 442 00:23:30,040 --> 00:23:32,280 Speaker 3: I think, if you put good energy out in the world, 443 00:23:33,160 --> 00:23:36,080 Speaker 3: even if you get a curveball, and even if something 444 00:23:36,200 --> 00:23:38,639 Speaker 3: happens where someone else will be like, man, I just 445 00:23:38,680 --> 00:23:41,560 Speaker 3: got hit for a million dollar lawsuit, but they charged 446 00:23:41,600 --> 00:23:44,440 Speaker 3: an interest in my accounts of frozen for two million. 447 00:23:45,160 --> 00:23:49,119 Speaker 3: If you sit down and you have gratefulness for just 448 00:23:49,760 --> 00:23:53,680 Speaker 3: your ability to still have curiosity and ingenuity, then you're 449 00:23:53,720 --> 00:23:56,400 Speaker 3: going to have these ideas and opportunities and as long 450 00:23:56,440 --> 00:23:58,800 Speaker 3: as your lines of communication are open as well. That's 451 00:23:58,880 --> 00:24:02,000 Speaker 3: one thing I've always wanted to make sure is, Look, 452 00:24:02,080 --> 00:24:05,440 Speaker 3: anybody wants to reach me, text Ryan dot com. You 453 00:24:05,480 --> 00:24:09,359 Speaker 3: can go leave your number in that website and I 454 00:24:09,480 --> 00:24:12,280 Speaker 3: will text you back. Now, I got one hundred thousand 455 00:24:12,320 --> 00:24:15,320 Speaker 3: plus people in my phone, but that's why I had 456 00:24:15,359 --> 00:24:17,720 Speaker 3: to build a software so that I could manage all 457 00:24:17,800 --> 00:24:21,480 Speaker 3: of it. But in those times, yeah, superphone, But in 458 00:24:21,560 --> 00:24:26,040 Speaker 3: those times where people actually, you know, they they feel 459 00:24:26,119 --> 00:24:28,560 Speaker 3: like they want to be of service or of help, 460 00:24:29,359 --> 00:24:31,760 Speaker 3: you're not unreachable, you know. And I find a lot 461 00:24:31,800 --> 00:24:34,680 Speaker 3: of times when people going through something that's that's that's tough, 462 00:24:35,080 --> 00:24:38,280 Speaker 3: they want to sort of retract from their their friends 463 00:24:38,359 --> 00:24:41,840 Speaker 3: or fan base, et cetera, not realizing that that. I 464 00:24:41,960 --> 00:24:47,320 Speaker 3: think the the default human impulse is to be helpful. 465 00:24:47,520 --> 00:24:49,840 Speaker 3: You know what I'm saying, the default human impulse is 466 00:24:49,880 --> 00:24:52,560 Speaker 3: to be helpful. So when I actually, you know, was 467 00:24:52,640 --> 00:24:56,359 Speaker 3: going through that, somebody was like, yo, man, you know, 468 00:24:56,359 --> 00:24:58,440 Speaker 3: why don't you look at this bitcoin thing? You know 469 00:24:58,480 --> 00:25:02,000 Speaker 3: what I'm saying, And that way made a serious way, 470 00:25:02,160 --> 00:25:04,240 Speaker 3: you know what I'm saying. And so I think that's 471 00:25:04,320 --> 00:25:08,200 Speaker 3: really what my real crusade and purpose is now. And 472 00:25:08,480 --> 00:25:11,959 Speaker 3: I'm setting up different infrastructures so that I can actually 473 00:25:12,080 --> 00:25:16,040 Speaker 3: handle all the inbound because I think, you know, we're 474 00:25:16,119 --> 00:25:18,800 Speaker 3: in Miami, but I think, you know, Miami money is 475 00:25:18,840 --> 00:25:23,159 Speaker 3: a major issue. So anyone that's interested, you know, and 476 00:25:23,640 --> 00:25:27,200 Speaker 3: I know for sure I can actually understand from the 477 00:25:27,320 --> 00:25:31,480 Speaker 3: concept of that feast or famine season that happens in music, 478 00:25:31,640 --> 00:25:34,880 Speaker 3: right There's gonna be times where you're super hot, everybody 479 00:25:34,960 --> 00:25:37,440 Speaker 3: wants you for a club appearance, everybody wants to book 480 00:25:37,480 --> 00:25:40,120 Speaker 3: you for tour. Then you're in between albums and you're like, mm, 481 00:25:40,800 --> 00:25:43,080 Speaker 3: where you know what we got going on? You know, saying, 482 00:25:43,480 --> 00:25:47,120 Speaker 3: So the ability to actually set up a financial infrastructure 483 00:25:47,200 --> 00:25:49,680 Speaker 3: so it's smoothed out. And if you have a couple, 484 00:25:49,840 --> 00:25:51,800 Speaker 3: you know, you have a couple of dollars put away, 485 00:25:52,160 --> 00:25:53,720 Speaker 3: they're gonna work for you and they're gonna work for 486 00:25:53,760 --> 00:25:56,560 Speaker 3: you in a really powerful way. So that's that's really, 487 00:25:57,040 --> 00:25:59,280 Speaker 3: you know, that's really what I've been working on now. 488 00:26:02,960 --> 00:26:04,720 Speaker 4: So let me ask you, right, Because when Twitter first 489 00:26:04,800 --> 00:26:06,920 Speaker 4: came out, I'm the boso. I thought that this was 490 00:26:07,400 --> 00:26:10,040 Speaker 4: just between me and the fans. I had no idea 491 00:26:10,119 --> 00:26:12,520 Speaker 4: that other people could see the same conversation. 492 00:26:12,640 --> 00:26:15,280 Speaker 1: Public I knew it was. I thought if you, I 493 00:26:15,320 --> 00:26:17,480 Speaker 1: didn't know, if you wasn't following me, you can. 494 00:26:17,400 --> 00:26:19,239 Speaker 4: Still see my messages, like you can go on my thing. 495 00:26:19,440 --> 00:26:21,600 Speaker 4: I thought this was just for my fans, and I 496 00:26:21,680 --> 00:26:26,480 Speaker 4: had to learn the hard way the buckers just being nosy. 497 00:26:26,920 --> 00:26:29,520 Speaker 4: Most of these motherfuckers wasn't fans, they were just being nosy. 498 00:26:30,040 --> 00:26:31,600 Speaker 4: How did you make your super phone? 499 00:26:32,040 --> 00:26:32,080 Speaker 2: Like? 500 00:26:32,640 --> 00:26:34,439 Speaker 1: Did you know that through Twitter and my Space? Did 501 00:26:34,440 --> 00:26:36,200 Speaker 1: you learn that? Yes, I got caught. 502 00:26:36,280 --> 00:26:37,960 Speaker 4: I was giving out my phone number and I didn't 503 00:26:37,960 --> 00:26:39,800 Speaker 4: want to, like you know what I'm saying. It was 504 00:26:39,880 --> 00:26:42,159 Speaker 4: like it was bad, but it was bad for me. 505 00:26:42,280 --> 00:26:45,359 Speaker 3: But I think I think where that really was born 506 00:26:45,440 --> 00:26:50,000 Speaker 3: from is you know when we first and I say weird, 507 00:26:50,160 --> 00:26:53,760 Speaker 3: was really just me and one of my brothers, Rashid Richmond. 508 00:26:53,840 --> 00:26:54,520 Speaker 1: Started the company. 509 00:26:54,840 --> 00:26:59,920 Speaker 3: Yeah, and basically, you know, he was actually and he's 510 00:27:00,040 --> 00:27:03,120 Speaker 3: always been super early. So he he had actually built 511 00:27:03,160 --> 00:27:08,080 Speaker 3: a social network and was exchanging emails with Mark Zuckerberg. 512 00:27:08,160 --> 00:27:11,199 Speaker 3: Like that's how early he was on building social networks, right, 513 00:27:11,760 --> 00:27:14,000 Speaker 3: and he's still you know, send me the screenshots, et cetera. 514 00:27:14,520 --> 00:27:17,719 Speaker 3: So he basically was like, look, right, if you if 515 00:27:17,760 --> 00:27:22,280 Speaker 3: you check out the the MySpace music charts, I want 516 00:27:22,320 --> 00:27:25,639 Speaker 3: you to check out who's number one today, and then tomorrow, 517 00:27:25,680 --> 00:27:27,720 Speaker 3: I want you to call me and check out who's 518 00:27:27,800 --> 00:27:29,920 Speaker 3: number one tomorrow. And he had a way that he 519 00:27:29,960 --> 00:27:35,000 Speaker 3: could actually manipulate, yes, early, and he could make anybody 520 00:27:35,200 --> 00:27:37,640 Speaker 3: number one on MySpace music. Now this wasn't a Billboard 521 00:27:37,720 --> 00:27:41,040 Speaker 3: music chart, but he was that early in the game 522 00:27:41,119 --> 00:27:42,000 Speaker 3: to understand that. 523 00:27:42,240 --> 00:27:47,760 Speaker 1: Social financial repe I don't remember what, I don't ever 524 00:27:47,840 --> 00:27:49,439 Speaker 1: making money up for my space no. 525 00:27:53,359 --> 00:28:03,320 Speaker 3: Deals, Yes, yes, Zach right, And that's exactly how it 526 00:28:03,440 --> 00:28:08,440 Speaker 3: worked for me. So I already was doing records inside 527 00:28:08,480 --> 00:28:12,080 Speaker 3: of you know, the record label ecosystem. But one of 528 00:28:12,160 --> 00:28:15,840 Speaker 3: my biggest challenges or gripes was that I would do 529 00:28:16,040 --> 00:28:19,000 Speaker 3: records and then I have to wait. I gotta wait 530 00:28:19,119 --> 00:28:21,800 Speaker 3: until the album's done. I gotta wait until this time 531 00:28:22,000 --> 00:28:24,520 Speaker 3: for you know, such and such to be mixed. I 532 00:28:24,560 --> 00:28:27,359 Speaker 3: gotta wait until you know whatever release states, et cetera. 533 00:28:27,680 --> 00:28:30,000 Speaker 3: Sometimes my records wouldn't even come out. You know, you 534 00:28:30,080 --> 00:28:32,240 Speaker 3: feel like you have some great on an album and 535 00:28:32,359 --> 00:28:34,720 Speaker 3: then all they've decided to move a whole different way, 536 00:28:34,760 --> 00:28:37,720 Speaker 3: you know what I'm saying creatively, So I decided that 537 00:28:37,840 --> 00:28:41,640 Speaker 3: I wanted to actually sign an artists do the whole album, 538 00:28:41,760 --> 00:28:44,240 Speaker 3: top to bottom. I didn't have the whole thing, the 539 00:28:44,240 --> 00:28:46,520 Speaker 3: whole yeah, well produced the whole thing, right, the whole thing. 540 00:28:46,880 --> 00:28:49,160 Speaker 3: I didn't have no big studio, you know. I was 541 00:28:49,200 --> 00:28:52,160 Speaker 3: in a one bedroom apartment in Harlem. But we made 542 00:28:52,240 --> 00:28:55,320 Speaker 3: that whole Cassie album. And I called my boy Rashid. 543 00:28:55,320 --> 00:28:58,720 Speaker 3: I said, yo, listen, I don't know what these MySpace 544 00:28:58,880 --> 00:29:04,000 Speaker 3: music charts really mean, but can you get my project now? 545 00:29:04,080 --> 00:29:04,560 Speaker 1: This thing that? 546 00:29:05,240 --> 00:29:07,720 Speaker 3: Can you get my project that I'm working on number 547 00:29:07,760 --> 00:29:09,880 Speaker 3: one on the chart? He said, yeah, what do it 548 00:29:09,960 --> 00:29:11,840 Speaker 3: looked like? I said, okay, let's just send you a 549 00:29:11,880 --> 00:29:14,240 Speaker 3: pa oh. He said, yo, this is out of here, right, 550 00:29:14,600 --> 00:29:17,800 Speaker 3: so just a picture and then we had me and 551 00:29:17,960 --> 00:29:23,239 Speaker 3: you the record. That thing went crazy on MySpace. It's 552 00:29:23,280 --> 00:29:25,680 Speaker 3: still actually kind of going crazy now. I mean that 553 00:29:25,800 --> 00:29:28,800 Speaker 3: record still that we're talking about, you know, almost twenty 554 00:29:28,920 --> 00:29:30,960 Speaker 3: years later, it still has a life of its own. 555 00:29:31,320 --> 00:29:34,760 Speaker 3: But that's really how it all started. And so we 556 00:29:34,920 --> 00:29:38,800 Speaker 3: had built for Cassie like a quarter million an audience 557 00:29:38,920 --> 00:29:41,640 Speaker 3: on MySpace in terms of friends, right, and then all 558 00:29:41,680 --> 00:29:44,320 Speaker 3: of a sudden it became a graveyard. Everyone moved to 559 00:29:44,400 --> 00:29:46,680 Speaker 3: Twitter or they moved to something else. And I say, yo, 560 00:29:47,920 --> 00:29:50,600 Speaker 3: all those people, we don't have access to all those 561 00:29:50,640 --> 00:29:53,520 Speaker 3: people no more. And I said, look, that's a I 562 00:29:53,560 --> 00:29:56,200 Speaker 3: feel like I'm I was just renting the audience from 563 00:29:56,280 --> 00:30:00,640 Speaker 3: that platform. I should own the relationship. I felt like, hey, 564 00:30:00,720 --> 00:30:04,640 Speaker 3: you know, what is what really is our oldest social handle. 565 00:30:05,040 --> 00:30:07,239 Speaker 3: I feel like Instagram has done a great job now 566 00:30:07,600 --> 00:30:09,760 Speaker 3: dms you actually, you know, you can kind of get 567 00:30:09,800 --> 00:30:13,320 Speaker 3: a sense of you know, messaging you, and you know, 568 00:30:13,400 --> 00:30:15,240 Speaker 3: when they send you a message, you get a chance 569 00:30:15,280 --> 00:30:17,080 Speaker 3: to kind of see what they've been up to you Yeah, 570 00:30:17,080 --> 00:30:20,600 Speaker 3: I just saw you. But even before that, I feel 571 00:30:20,720 --> 00:30:25,440 Speaker 3: like the cell phone number is the oldest social handle 572 00:30:25,880 --> 00:30:29,640 Speaker 3: because it allows you to actually, you know, have a 573 00:30:29,720 --> 00:30:32,440 Speaker 3: personal line of communication, which is like you said, is 574 00:30:32,520 --> 00:30:35,960 Speaker 3: private right. And so basically I said, look if I 575 00:30:36,080 --> 00:30:40,040 Speaker 3: really want to have a real relationship with someone. And actually, 576 00:30:40,280 --> 00:30:44,200 Speaker 3: I'll still challenge anybody today if we went across this 577 00:30:44,320 --> 00:30:47,040 Speaker 3: room and say, yo, go in your phone, scroll all 578 00:30:47,080 --> 00:30:49,080 Speaker 3: the way down. How many contexts do you have in 579 00:30:49,160 --> 00:30:52,120 Speaker 3: your phone? Over the course of your life, You've collected 580 00:30:52,240 --> 00:30:56,800 Speaker 3: thousands of contexts. The reality is you're probably only in 581 00:30:56,920 --> 00:30:59,680 Speaker 3: touch with three percent maximum. Sure, so if you got 582 00:30:59,760 --> 00:31:02,080 Speaker 3: a thousand people in your phone, maybe it's thirty that 583 00:31:02,160 --> 00:31:05,680 Speaker 3: you maybe if that that you're talking to all the time, 584 00:31:05,840 --> 00:31:09,520 Speaker 3: right unless you unless you's your job, you're a salesman 585 00:31:09,680 --> 00:31:13,880 Speaker 3: or a manager or something like that. So my concept 586 00:31:14,120 --> 00:31:16,760 Speaker 3: was I would prefer to actually have a direct cell 587 00:31:16,840 --> 00:31:20,080 Speaker 3: phone on everyone because if people feel as though I'm 588 00:31:20,160 --> 00:31:22,360 Speaker 3: someone of influence in their life because of the music, 589 00:31:22,880 --> 00:31:26,000 Speaker 3: then I'm gonna have a high rank if they feel like, Yo, 590 00:31:26,080 --> 00:31:28,120 Speaker 3: I got Ryan Leslie's cell phone, you know what I'm saying. 591 00:31:28,120 --> 00:31:32,320 Speaker 3: I got Ryan's number and more personal and it changed. 592 00:31:32,640 --> 00:31:34,480 Speaker 1: But it got to be a headache too. You know, 593 00:31:34,560 --> 00:31:36,920 Speaker 1: you got to have that one fan that hits you all. 594 00:31:36,800 --> 00:31:40,160 Speaker 4: The time for sure, because he's ten dollars one time 595 00:31:40,320 --> 00:31:42,480 Speaker 4: you think you just want to be there, I gotta 596 00:31:42,480 --> 00:31:44,080 Speaker 4: be annoying people's annoying story. 597 00:31:44,160 --> 00:31:47,200 Speaker 3: No, actually, I think you'd be surprised. Man, I think 598 00:31:48,000 --> 00:31:50,240 Speaker 3: I think, And let's be real, let's be real. Okay, 599 00:31:50,720 --> 00:31:54,320 Speaker 3: let's just say, all right, you know you actually meet 600 00:31:54,400 --> 00:31:58,000 Speaker 3: someone that you truly respect. Right, let's say you you 601 00:31:58,400 --> 00:32:01,360 Speaker 3: you went somewhere, you even met Barack Obama and he 602 00:32:01,560 --> 00:32:04,320 Speaker 3: gave you his cell phone number. Are you really going 603 00:32:04,360 --> 00:32:07,360 Speaker 3: to abuse that? Probably not? Probably not. 604 00:32:07,560 --> 00:32:09,560 Speaker 1: Now, you're right, some fans, there's a lot of them. 605 00:32:11,560 --> 00:32:13,800 Speaker 1: Some people don't got class exactly exactly. 606 00:32:14,200 --> 00:32:16,760 Speaker 3: But we built the software in such a way that 607 00:32:17,080 --> 00:32:21,400 Speaker 3: you know, we we have safeguards in place, right, because 608 00:32:21,480 --> 00:32:21,680 Speaker 3: you know. 609 00:32:21,720 --> 00:32:23,760 Speaker 1: What's funny, To this day, I have a friend that 610 00:32:23,840 --> 00:32:26,840 Speaker 1: I met through my Space because he he jacked me 611 00:32:27,000 --> 00:32:27,520 Speaker 1: on my stake. 612 00:32:27,960 --> 00:32:32,080 Speaker 4: Yeah, he jacked he actually ran my profile and like yeah, 613 00:32:32,160 --> 00:32:33,080 Speaker 4: and I was like, you know. 614 00:32:33,160 --> 00:32:35,480 Speaker 1: He hacked me. Yeah, And I'm friends with him to 615 00:32:35,600 --> 00:32:37,520 Speaker 1: this day because he was good. He's not working there 616 00:32:37,520 --> 00:32:40,160 Speaker 1: anymore because he can get he's not working in the more. 617 00:32:40,200 --> 00:32:42,960 Speaker 4: But when we used to take I'm sorry, IM sorry, 618 00:32:42,960 --> 00:32:43,920 Speaker 4: I'm gonna sidetracked, but. 619 00:32:43,960 --> 00:32:45,760 Speaker 1: I mean we just we like if someone made a 620 00:32:45,800 --> 00:32:48,320 Speaker 1: disc record against me, I would take their whole page. 621 00:32:49,840 --> 00:32:50,239 Speaker 3: Back then. 622 00:32:51,160 --> 00:32:52,560 Speaker 1: Yeah, he worked there, so he was. 623 00:32:52,720 --> 00:32:55,240 Speaker 4: He was a super Norwy fan and we became friends. 624 00:32:55,240 --> 00:32:58,560 Speaker 4: So you are absolutely right. He could have easily, but 625 00:32:58,680 --> 00:33:02,000 Speaker 4: I didn't respond. He could easily turned into like one 626 00:33:02,040 --> 00:33:04,400 Speaker 4: of those super fans because like he was telling me, 627 00:33:04,400 --> 00:33:05,920 Speaker 4: you recons I forgot about doing. 628 00:33:05,720 --> 00:33:07,760 Speaker 1: It, and to this day we're friends, so you are. 629 00:33:08,160 --> 00:33:09,760 Speaker 1: And I think he did that because he thought somebody 630 00:33:10,040 --> 00:33:11,000 Speaker 1: was impersonating you. 631 00:33:11,480 --> 00:33:15,280 Speaker 3: Yes, that's why the person Ye. Yeah, So I mean 632 00:33:15,920 --> 00:33:20,040 Speaker 3: I haven't really had any crazy. Well actually I'm I'm. 633 00:33:20,040 --> 00:33:20,960 Speaker 1: Let's get let's go there. 634 00:33:21,000 --> 00:33:25,800 Speaker 3: Okay, I do have a crazy. I do have a 635 00:33:25,920 --> 00:33:29,560 Speaker 3: crazy And you know what, I honestly believed that that 636 00:33:29,840 --> 00:33:33,520 Speaker 3: this person is mentally ill. So I don't want to 637 00:33:33,880 --> 00:33:38,400 Speaker 3: know or whatever, but this person's mentally ill. And they 638 00:33:38,440 --> 00:33:43,360 Speaker 3: would literally find me on every channel, Twitter, Instagram, Discord, 639 00:33:43,600 --> 00:33:47,560 Speaker 3: cell phone, everything and was like, oh you know. And 640 00:33:47,680 --> 00:33:51,600 Speaker 3: actually I've had stories where people felt like they Someone 641 00:33:51,720 --> 00:33:56,320 Speaker 3: actually pulled up at h at at at the at 642 00:33:56,600 --> 00:34:00,720 Speaker 3: our spot in Financial District and was like, yo, you 643 00:34:00,840 --> 00:34:03,200 Speaker 3: know we're married, right, I say, what you talking about? 644 00:34:03,400 --> 00:34:03,480 Speaker 1: Now? 645 00:34:03,600 --> 00:34:06,320 Speaker 3: We married? I got the whole certificate and everything, and 646 00:34:06,920 --> 00:34:09,279 Speaker 3: I sent you money and this and that, and I'm like, Yo, 647 00:34:10,000 --> 00:34:12,440 Speaker 3: this type of stuff is actually happening out here, you 648 00:34:12,480 --> 00:34:13,800 Speaker 3: know what I'm saying. But I said, look, you know, 649 00:34:13,880 --> 00:34:17,759 Speaker 3: I'm sorry, miss, but like we're not married. You know 650 00:34:17,800 --> 00:34:19,160 Speaker 3: what I'm saying. It is wild. 651 00:34:19,360 --> 00:34:20,439 Speaker 1: It is wild. Yeah. 652 00:34:20,520 --> 00:34:23,839 Speaker 4: Oh man, So hold on, okay, this is one Kuck 653 00:34:23,920 --> 00:34:26,239 Speaker 4: Thomas Slime. Well, first off, before we do with Qrick 654 00:34:26,320 --> 00:34:29,400 Speaker 4: Thomas Slime, we want you to know our show is about, 655 00:34:29,760 --> 00:34:32,040 Speaker 4: you know, giving people they flowers while they're alive. We 656 00:34:32,160 --> 00:34:34,200 Speaker 4: wanted to give you your flowers. You are one of 657 00:34:34,239 --> 00:34:35,839 Speaker 4: the most remarkable people in this world. 658 00:34:36,160 --> 00:34:42,359 Speaker 1: We wanted to let you go there, Chris, because I'm 659 00:34:42,400 --> 00:34:43,120 Speaker 1: gonna be honest with. 660 00:34:43,160 --> 00:34:46,000 Speaker 4: You, the first and the fifth person to ever do 661 00:34:46,120 --> 00:34:47,600 Speaker 4: something is always that risk taker. 662 00:34:47,719 --> 00:34:47,839 Speaker 2: Right. 663 00:34:49,320 --> 00:34:51,880 Speaker 4: Most of the time the reward is worth it. But 664 00:34:52,040 --> 00:34:54,200 Speaker 4: the fact is that you three sixty to yourself. 665 00:34:57,560 --> 00:35:00,840 Speaker 1: Think about it. You can throw your own merchan you control. 666 00:35:01,800 --> 00:35:05,359 Speaker 4: When I found out that you were selling the tickets direct, yeah, 667 00:35:05,480 --> 00:35:08,359 Speaker 4: shows it's smart, but that's a lot of work. 668 00:35:08,440 --> 00:35:10,320 Speaker 1: So yeah, are you physically doing that? 669 00:35:10,920 --> 00:35:13,040 Speaker 3: Yeah? So the way that we've had to do it, 670 00:35:13,920 --> 00:35:15,760 Speaker 3: like let's just say we're going to do a venue 671 00:35:15,800 --> 00:35:19,600 Speaker 3: in New York. We ad the venues have deals with 672 00:35:19,960 --> 00:35:23,520 Speaker 3: Ticketmaster or whatever the vendors are, so we buy out 673 00:35:23,840 --> 00:35:26,480 Speaker 3: all the tickets and then we are the we are 674 00:35:27,000 --> 00:35:31,160 Speaker 3: we are our own resellers. So when people come and 675 00:35:31,880 --> 00:35:34,600 Speaker 3: get the tickets we said, we could say, Yo, the 676 00:35:34,680 --> 00:35:37,080 Speaker 3: whole venue sold out already. But that's because I can 677 00:35:37,160 --> 00:35:39,879 Speaker 3: just go. If it's an eight hundred seater, I'm still doing, 678 00:35:40,040 --> 00:35:42,399 Speaker 3: you know, theater. So I see the eight hundred seater. Bang, 679 00:35:42,480 --> 00:35:44,920 Speaker 3: we get all the tickets and then people text in 680 00:35:45,040 --> 00:35:45,920 Speaker 3: and we just send them. 681 00:35:47,640 --> 00:35:49,960 Speaker 2: What you're doing is you're buying them from Ticketmaster, Yes, 682 00:35:50,040 --> 00:35:52,040 Speaker 2: at a wholesale rate or regular Well. 683 00:35:51,960 --> 00:35:53,800 Speaker 3: We bught we buy up because we want to We 684 00:35:53,960 --> 00:35:56,200 Speaker 3: want the stats that we've sold out. 685 00:35:56,239 --> 00:35:58,560 Speaker 2: So you're also buying the stats by buying all the tickets. Yes, 686 00:35:59,000 --> 00:36:01,239 Speaker 2: all the books sold out already, and then you could 687 00:36:01,239 --> 00:36:03,560 Speaker 2: do whatever you want with yes, exactly. 688 00:36:03,920 --> 00:36:06,400 Speaker 4: The Actually, how about like states like Miami, Like states 689 00:36:06,680 --> 00:36:09,600 Speaker 4: like Miami became like a New New York. What I 690 00:36:09,680 --> 00:36:13,719 Speaker 4: mean is they're not impressed by nothing, right and right, 691 00:36:13,800 --> 00:36:15,759 Speaker 4: y'all know this, yea know how foul y'all all out here. 692 00:36:17,320 --> 00:36:19,840 Speaker 1: They all know this, right, So but this is this 693 00:36:20,000 --> 00:36:21,440 Speaker 1: is a this is like a market. 694 00:36:21,960 --> 00:36:23,680 Speaker 4: Like they come out if they want to what happens 695 00:36:24,120 --> 00:36:27,440 Speaker 4: if you you buy out and then only fifty percent? 696 00:36:27,480 --> 00:36:28,680 Speaker 1: Do you lose money? Nah? 697 00:36:29,000 --> 00:36:33,040 Speaker 3: We always have Okay, you know our process. Our process 698 00:36:33,400 --> 00:36:34,719 Speaker 3: is a reservation. 699 00:36:35,200 --> 00:36:35,480 Speaker 1: Okay. 700 00:36:35,760 --> 00:36:38,000 Speaker 3: So we'll say, hey, look, we're going to do one 701 00:36:38,080 --> 00:36:42,920 Speaker 3: night only Miami for example, right and we'll say, hey, look, 702 00:36:42,960 --> 00:36:46,080 Speaker 3: if you're interested, reserve and tell me how many tickets 703 00:36:46,120 --> 00:36:47,040 Speaker 3: you want to reserve. 704 00:36:46,800 --> 00:36:47,800 Speaker 1: Extent I keep forgetting. 705 00:36:47,800 --> 00:36:50,600 Speaker 3: So they come in, they fill out a little form, 706 00:36:50,640 --> 00:36:52,719 Speaker 3: they say, Yo, I want five tickets, I want two 707 00:36:52,800 --> 00:36:56,840 Speaker 3: VIPs et cetera. We already know before before we go 708 00:36:56,920 --> 00:36:59,279 Speaker 3: to the venue, and we might actually say, yo, we 709 00:36:59,320 --> 00:37:02,120 Speaker 3: need a bigger venue. You we are our reservations. It's 710 00:37:02,160 --> 00:37:04,120 Speaker 3: crazy right now, you know what I'm saying. And I 711 00:37:04,160 --> 00:37:08,239 Speaker 3: think that's really it's nuanced. At the same time, though, 712 00:37:08,280 --> 00:37:12,680 Speaker 3: it's a very simple, let's call it. It's just a 713 00:37:12,800 --> 00:37:17,160 Speaker 3: very simple sort of transition to the information age. If 714 00:37:17,200 --> 00:37:20,080 Speaker 3: we're in the information age, we should be making decisions 715 00:37:20,160 --> 00:37:23,759 Speaker 3: based on information, right, based on information and data. So 716 00:37:24,440 --> 00:37:27,279 Speaker 3: if you have a means to collect that information and data, 717 00:37:27,680 --> 00:37:30,400 Speaker 3: then your decisions are just going to be better business wise. 718 00:37:30,680 --> 00:37:33,160 Speaker 3: You're never going to be holding a bag on anything, right, 719 00:37:33,520 --> 00:37:35,680 Speaker 3: And so that's the reason why even if you think 720 00:37:35,719 --> 00:37:38,480 Speaker 3: about brand new artists that are coming out trying to 721 00:37:38,520 --> 00:37:41,719 Speaker 3: do merch now, they have just on demand printing, so 722 00:37:42,200 --> 00:37:44,879 Speaker 3: you don't have to go buy seventy ninety one hundred 723 00:37:44,920 --> 00:37:47,440 Speaker 3: T shirts. You just say, hey, look, this is the 724 00:37:47,760 --> 00:37:50,200 Speaker 3: logo that I want, this is what it looks like, 725 00:37:50,400 --> 00:37:53,160 Speaker 3: and then through your e commerce store, they will only 726 00:37:53,280 --> 00:37:55,800 Speaker 3: print and ship what has been ordered. You know what 727 00:37:55,840 --> 00:37:59,719 Speaker 3: I'm saying. And so we're getting better and better and 728 00:37:59,760 --> 00:38:03,440 Speaker 3: better are and more efficient at being able to allow 729 00:38:03,960 --> 00:38:07,879 Speaker 3: creative minds to build enterprise around themselves. And I think, 730 00:38:08,000 --> 00:38:11,200 Speaker 3: you know, there's there's I think there's no better time 731 00:38:11,560 --> 00:38:16,160 Speaker 3: to actually be an entrepreneur than twenty twenty four and beyond. 732 00:38:16,440 --> 00:38:18,360 Speaker 2: I think I think a lot of people have an 733 00:38:18,440 --> 00:38:21,400 Speaker 2: issue processing the analytics of things to understand it the 734 00:38:21,480 --> 00:38:25,200 Speaker 2: way you might understand. Not everybody has that knowledge to say, Okay, 735 00:38:25,239 --> 00:38:26,960 Speaker 2: this is what these analytics mean, and this is how 736 00:38:27,520 --> 00:38:28,680 Speaker 2: I equal it to. 737 00:38:29,280 --> 00:38:31,439 Speaker 1: This marketing plan. Yeah, execute it this way. 738 00:38:31,640 --> 00:38:36,400 Speaker 3: Yeah, but I would say this, You're you're only as 739 00:38:36,440 --> 00:38:39,040 Speaker 3: good as your crew, right, and if you're the creative 740 00:38:39,120 --> 00:38:41,959 Speaker 3: in the crew bring in, then you can't you can't 741 00:38:42,040 --> 00:38:45,400 Speaker 3: say like, yo, I'm going to be the three sixty everything. 742 00:38:45,800 --> 00:38:48,879 Speaker 3: In some cases maybe you know you you're just like, oh, 743 00:38:49,560 --> 00:38:51,719 Speaker 3: you have extra hours in the day and you can 744 00:38:51,840 --> 00:38:54,759 Speaker 3: do four hours of music and four hours of data analytics. 745 00:38:55,120 --> 00:38:58,840 Speaker 3: But you have to think this industry, the creative industry, 746 00:38:58,880 --> 00:39:01,759 Speaker 3: whether it's film, whether it's podcast, whether it's YouTube, whether 747 00:39:01,840 --> 00:39:05,000 Speaker 3: it's influencing, whether it's music. You have so many people 748 00:39:05,120 --> 00:39:08,320 Speaker 3: that are magnetically attracted to this industry. They want to 749 00:39:08,360 --> 00:39:11,400 Speaker 3: be around it, but they're not creative. They are the analytic. 750 00:39:11,760 --> 00:39:14,279 Speaker 3: They are the analytical person, they are the management person, 751 00:39:14,360 --> 00:39:16,919 Speaker 3: they are the operations person. And it's just once again, 752 00:39:16,960 --> 00:39:19,239 Speaker 3: I think it's just about putting the bat signal out 753 00:39:19,239 --> 00:39:21,680 Speaker 3: and saying, look, I want the greatest of the great 754 00:39:21,800 --> 00:39:23,759 Speaker 3: to be around If you think what I'm doing is great, 755 00:39:24,000 --> 00:39:25,600 Speaker 3: I want the greatest of the grade around me. And 756 00:39:25,680 --> 00:39:26,439 Speaker 3: you build that team. 757 00:39:27,400 --> 00:39:30,200 Speaker 4: Now, when you open up the site, did you take 758 00:39:30,440 --> 00:39:33,480 Speaker 4: your music off of Spotify? And I'm iteling yes, And 759 00:39:33,680 --> 00:39:36,400 Speaker 4: now you do you think now that same usic you 760 00:39:36,480 --> 00:39:39,000 Speaker 4: put back on your platform, do you think that helps 761 00:39:39,160 --> 00:39:39,680 Speaker 4: will hurt you. 762 00:39:40,239 --> 00:39:42,560 Speaker 3: I think it helps. And the reason for it is 763 00:39:42,680 --> 00:39:45,440 Speaker 3: because when you really you know, at the very beginning, 764 00:39:45,600 --> 00:39:49,040 Speaker 3: it was more about doing the experiment because we needed 765 00:39:49,080 --> 00:39:51,840 Speaker 3: to do the experiment, make sure it works. And you know, 766 00:39:52,400 --> 00:39:54,920 Speaker 3: these are the type of conversations I was having with Nip. 767 00:39:55,200 --> 00:39:56,359 Speaker 3: Nip did is proud to pay? 768 00:39:56,480 --> 00:39:56,680 Speaker 1: Yeah? 769 00:39:57,640 --> 00:40:00,600 Speaker 3: Yeah, yeah, Zach, how you guys? 770 00:40:01,280 --> 00:40:01,520 Speaker 2: You guys? 771 00:40:02,040 --> 00:40:04,520 Speaker 3: Yeah, you know what I'm saying. And really that's that's 772 00:40:04,640 --> 00:40:07,240 Speaker 3: that's got to be through through through my guy Nathan McCartney. 773 00:40:08,640 --> 00:40:11,160 Speaker 3: If you haven't even been noticing what Nate has been doing, 774 00:40:11,280 --> 00:40:15,000 Speaker 3: he has an Instagram profile called the Bag. It's crazy 775 00:40:15,239 --> 00:40:19,279 Speaker 3: data analytics about the music business and everything. If you 776 00:40:19,440 --> 00:40:22,359 Speaker 3: check the followers of that page, it's like somebody Who's who? 777 00:40:23,000 --> 00:40:27,360 Speaker 3: And I'm talking about music, film, investment, et cetera. But 778 00:40:27,480 --> 00:40:29,560 Speaker 3: he's always wanted been one of these guys that's had 779 00:40:29,600 --> 00:40:31,279 Speaker 3: his ears to the ground and was one of the 780 00:40:31,360 --> 00:40:34,480 Speaker 3: first guys that that that worked with me on superphone 781 00:40:34,480 --> 00:40:36,920 Speaker 3: as well. But he actually was the one that put 782 00:40:36,960 --> 00:40:37,360 Speaker 3: me with it. 783 00:40:37,840 --> 00:40:40,080 Speaker 4: So yeah, actually, I don't know. We're bouncing around, yeah, 784 00:40:40,080 --> 00:40:43,279 Speaker 4: but we're going to cover all grounds. He comes to 785 00:40:43,280 --> 00:40:45,239 Speaker 4: you and says, I want to sell a take for 786 00:40:45,320 --> 00:40:46,080 Speaker 4: one thousand dollars. 787 00:40:46,840 --> 00:40:49,040 Speaker 3: Yeah, And basically you didn't think he was out of 788 00:40:49,080 --> 00:40:52,320 Speaker 3: his mind, nah, because he had already he had already done. 789 00:40:53,600 --> 00:40:55,520 Speaker 2: That's right, you know what I'm saying. That's the one 790 00:40:55,520 --> 00:40:58,480 Speaker 2: that they bought a thousand of them? Yeah, yeah, what 791 00:40:58,760 --> 00:41:01,040 Speaker 2: a thousand of the Now he bought a hundred. So 792 00:41:02,480 --> 00:41:05,280 Speaker 2: that was the screenshot the ten bands. One hundred albums 793 00:41:05,320 --> 00:41:07,920 Speaker 2: out one hundred dollars, ten bands, right, So he had 794 00:41:08,000 --> 00:41:10,360 Speaker 2: already done that. But he said, yo, right, listen, you 795 00:41:10,440 --> 00:41:13,799 Speaker 2: know I've been looking at what you were doing. 796 00:41:13,880 --> 00:41:16,040 Speaker 3: Like we just sat down and compared notes, and I say, hey, look, 797 00:41:16,480 --> 00:41:20,080 Speaker 3: I'm gonna be honest with you. If you allow folks 798 00:41:20,239 --> 00:41:23,879 Speaker 3: to actually give you what they believe is worth to them, 799 00:41:24,640 --> 00:41:27,759 Speaker 3: and you don't put the price on it, then there 800 00:41:27,840 --> 00:41:29,799 Speaker 3: will be some folks that will come through and say, hey, 801 00:41:29,840 --> 00:41:32,680 Speaker 3: I think your music has changed my life. It got 802 00:41:32,760 --> 00:41:35,800 Speaker 3: me through whatever I've had. Folks come to me, and 803 00:41:35,960 --> 00:41:37,200 Speaker 3: actually this is for any artists. 804 00:41:37,239 --> 00:41:37,319 Speaker 2: Yo. 805 00:41:37,440 --> 00:41:39,560 Speaker 3: Your song got me through a breakup, your song got 806 00:41:39,600 --> 00:41:42,520 Speaker 3: me through cancer, your song got me through whatever it was, 807 00:41:43,160 --> 00:41:45,960 Speaker 3: and to them it's priceless. So if they have it, 808 00:41:46,480 --> 00:41:48,839 Speaker 3: they'll give it and if you don't put a cap 809 00:41:49,160 --> 00:41:52,000 Speaker 3: on what you think it's worth. Hey, it's worth twelve dollars. 810 00:41:52,360 --> 00:41:55,120 Speaker 3: Then I was showing him in my superphone. Hey, I 811 00:41:55,160 --> 00:41:58,360 Speaker 3: got folks that have spent twenty five five grand, you know, 812 00:41:58,680 --> 00:42:02,600 Speaker 3: fifteen twenty five with me. He's like, yo, off a 813 00:42:02,680 --> 00:42:04,759 Speaker 3: twelve dollars album, and I say yeah, because once you 814 00:42:04,840 --> 00:42:08,080 Speaker 3: build a relationship, they'll tell you what they want in 815 00:42:08,200 --> 00:42:10,680 Speaker 3: terms of what's premium. And so when he was putting 816 00:42:10,719 --> 00:42:12,800 Speaker 3: the whole package together, it wasn't just Yo, here's the 817 00:42:12,840 --> 00:42:15,239 Speaker 3: CD four thousand. You got to go to a show 818 00:42:15,480 --> 00:42:18,160 Speaker 3: or you know some I got a phone call, whatever 819 00:42:18,200 --> 00:42:20,719 Speaker 3: it was, and I say, yo, man, let's do it. 820 00:42:20,920 --> 00:42:23,319 Speaker 3: And you have the app, and you got all the data, 821 00:42:23,360 --> 00:42:25,560 Speaker 3: and you know every single person where they live, in 822 00:42:25,600 --> 00:42:27,399 Speaker 3: their zip code, and then you know what I'm saying, 823 00:42:27,719 --> 00:42:30,600 Speaker 3: and you can actually show them your appreciation for their support. 824 00:42:30,680 --> 00:42:31,920 Speaker 1: It's all the stuff that you did. 825 00:42:32,000 --> 00:42:35,120 Speaker 2: And then even what you're describing here pre Patreon, because 826 00:42:35,120 --> 00:42:36,600 Speaker 2: it sounds like the Patreon model. 827 00:42:36,719 --> 00:42:38,640 Speaker 3: Yeah, it was pre Patreon's crazy. 828 00:42:38,719 --> 00:42:40,480 Speaker 1: Yeah. Yeah, let's say it in your intro. 829 00:42:40,600 --> 00:42:42,640 Speaker 4: It's like your real threat to the industry because if 830 00:42:43,200 --> 00:42:45,279 Speaker 4: they have more of view. 831 00:42:47,000 --> 00:42:52,360 Speaker 1: What are they needed for listen nervous. 832 00:42:52,440 --> 00:42:56,440 Speaker 3: I never worry about that for the simple reason that 833 00:42:56,560 --> 00:42:58,960 Speaker 3: when it's your time, it's just your time, and you 834 00:42:59,160 --> 00:43:02,120 Speaker 3: have to do the most that you can with the 835 00:43:02,719 --> 00:43:06,960 Speaker 3: decades that you have. And we really only get three 836 00:43:07,160 --> 00:43:10,120 Speaker 3: four if we talk about decades, you know what I'm saying, 837 00:43:10,600 --> 00:43:12,480 Speaker 3: And we're lucky if we get three or four of them, 838 00:43:12,560 --> 00:43:14,040 Speaker 3: you know what I'm saying. So you have to do 839 00:43:14,320 --> 00:43:16,560 Speaker 3: the most that you can with the decades that you have. 840 00:43:17,200 --> 00:43:19,960 Speaker 3: And if I really think about it, some of the 841 00:43:20,200 --> 00:43:24,160 Speaker 3: artists that we still revere to this day, there's this 842 00:43:24,400 --> 00:43:27,320 Speaker 3: concept of like the artist's age of reckoning, where like 843 00:43:27,440 --> 00:43:30,320 Speaker 3: some of our greatest were all gone by like twenty 844 00:43:31,120 --> 00:43:34,680 Speaker 3: eight Yeah, yeah, you know what I'm saying, and so 845 00:43:34,880 --> 00:43:36,919 Speaker 3: they did what they had to do with the time 846 00:43:37,000 --> 00:43:37,400 Speaker 3: that they had. 847 00:43:37,480 --> 00:43:40,680 Speaker 2: So for me, I'm like, yo, I've had plenty of decades, 848 00:43:40,960 --> 00:43:43,320 Speaker 2: you know, And so if what I'm able to do 849 00:43:43,480 --> 00:43:46,080 Speaker 2: is plant the seeds, whether it's plant the seeds for 850 00:43:46,920 --> 00:43:49,840 Speaker 2: like you said, a Patreon or you know, any of 851 00:43:50,040 --> 00:43:53,000 Speaker 2: the superphone competitors that have come out right and clones 852 00:43:53,040 --> 00:43:55,440 Speaker 2: that have come out, or plant the seeds for the 853 00:43:55,560 --> 00:43:57,640 Speaker 2: next artists to be able to know what to do 854 00:43:57,760 --> 00:43:59,439 Speaker 2: with their money, how to do it with their money 855 00:43:59,480 --> 00:43:59,920 Speaker 2: the right way. 856 00:44:00,560 --> 00:44:05,680 Speaker 3: I think, you know, there is a possibility to actually 857 00:44:05,840 --> 00:44:09,360 Speaker 3: have a like a real creative middle class, right because 858 00:44:09,640 --> 00:44:11,800 Speaker 3: you know, for me, and going back to the beginning 859 00:44:11,840 --> 00:44:16,120 Speaker 3: of the conversation, for me going to Harvard and then 860 00:44:16,160 --> 00:44:18,520 Speaker 3: saying I want to be in music, everyone just assumed 861 00:44:18,560 --> 00:44:21,080 Speaker 3: I was going to be broken. Just assume they just say, Yo, 862 00:44:21,440 --> 00:44:23,239 Speaker 3: you want to be creative, you want to be in 863 00:44:23,440 --> 00:44:25,799 Speaker 3: the arts. You're going to be starving for a long time. 864 00:44:25,960 --> 00:44:29,640 Speaker 3: You may you might might just get that break where 865 00:44:29,680 --> 00:44:32,759 Speaker 3: you you're the one percent that actually gets on. But 866 00:44:32,880 --> 00:44:35,680 Speaker 3: I think as you're talking about, if you understand how 867 00:44:35,719 --> 00:44:38,600 Speaker 3: the data works, as Nip was talking about, you understand 868 00:44:38,640 --> 00:44:41,759 Speaker 3: how to connect with that core group. It doesn't matter, 869 00:44:41,880 --> 00:44:46,040 Speaker 3: even if it's just a product that's not music, even 870 00:44:46,080 --> 00:44:48,239 Speaker 3: if it's just a you know, you're you're starting a 871 00:44:48,280 --> 00:44:51,319 Speaker 3: coffee brand, you're starting to liquor brand. Whatever. You find 872 00:44:51,360 --> 00:44:54,680 Speaker 3: that core group and you can appeal to them, they 873 00:44:54,760 --> 00:44:58,440 Speaker 3: will be loyal. And I think it allows for there 874 00:44:58,520 --> 00:45:01,160 Speaker 3: to be an actual creative middle class where you can 875 00:45:01,239 --> 00:45:04,560 Speaker 3: actually and it's tough though, because that's almost like a 876 00:45:05,280 --> 00:45:08,040 Speaker 3: that's almost like an oxymoron. And I'm gonna tell you why, 877 00:45:08,200 --> 00:45:12,120 Speaker 3: because most folks, when they think creative, they don't want 878 00:45:12,160 --> 00:45:14,200 Speaker 3: to be middle class. You know. It's like it's like 879 00:45:14,400 --> 00:45:16,080 Speaker 3: when when you say, you know what you take, I 880 00:45:16,239 --> 00:45:19,920 Speaker 3: rapped for the drive. That's not what you're doing it for. 881 00:45:20,320 --> 00:45:22,120 Speaker 3: But the bottom line is that if you're doing what 882 00:45:22,239 --> 00:45:25,480 Speaker 3: you love to do, and what if you can, yeah, 883 00:45:25,800 --> 00:45:27,520 Speaker 3: if you can earn a living doing what you love 884 00:45:27,600 --> 00:45:30,239 Speaker 3: to do, how valuable is that you made it? How 885 00:45:30,320 --> 00:45:32,719 Speaker 3: valuable is that you know what I'm saying? And so really, 886 00:45:32,800 --> 00:45:35,000 Speaker 3: for me, I think, really that's that's the crusade that 887 00:45:35,040 --> 00:45:37,080 Speaker 3: I'm also I'm not worried about, you know, if it's 888 00:45:37,200 --> 00:45:41,360 Speaker 3: my time or you know, all the greats, the greatest 889 00:45:41,440 --> 00:45:48,400 Speaker 3: of the great their their impact was even more exponentially 890 00:45:48,640 --> 00:45:52,759 Speaker 3: increase by the fact that, you know, maybe folks felt 891 00:45:52,800 --> 00:45:56,360 Speaker 3: that they were going too soon. Where you talk about Martin, 892 00:45:56,440 --> 00:45:59,160 Speaker 3: you talk about X, you talk about Nipsey, you talk 893 00:45:59,200 --> 00:46:03,720 Speaker 3: about Bob Marley, you talk about Pack because Jimmy Hendrick, 894 00:46:04,320 --> 00:46:06,560 Speaker 3: the body of work that they have, that's all you got. 895 00:46:06,800 --> 00:46:09,200 Speaker 3: And then you start realizing, man to be that age 896 00:46:09,840 --> 00:46:14,840 Speaker 3: and be talking like that, playing like that, thinking like that, 897 00:46:15,280 --> 00:46:17,279 Speaker 3: you know what I'm saying, and it sets the bar 898 00:46:17,440 --> 00:46:19,759 Speaker 3: for us that are actually still here. We're still here, 899 00:46:19,880 --> 00:46:22,360 Speaker 3: so we better be continuing to push. You know what 900 00:46:22,400 --> 00:46:22,799 Speaker 3: I'm saying. 901 00:46:23,480 --> 00:46:24,359 Speaker 1: Am I hearing you? Correct? 902 00:46:24,360 --> 00:46:26,400 Speaker 2: And when you say that, you're happy enough with just 903 00:46:26,520 --> 00:46:29,279 Speaker 2: planning the seed almost like you believe in what you're saying. 904 00:46:29,360 --> 00:46:30,719 Speaker 1: Open source is an open source. 905 00:46:30,760 --> 00:46:33,080 Speaker 2: So everybody could go do this, yes, because I would 906 00:46:33,120 --> 00:46:37,280 Speaker 2: hate for corporations won't name any companies to take. 907 00:46:37,200 --> 00:46:39,560 Speaker 1: Your idea and then run with it and then monopolize 908 00:46:39,600 --> 00:46:40,799 Speaker 1: that what you at. Yes. 909 00:46:41,160 --> 00:46:43,399 Speaker 3: Yeah, he was one of the first investors in Super 910 00:46:43,440 --> 00:46:44,399 Speaker 3: Cool record label. 911 00:46:44,719 --> 00:46:46,880 Speaker 1: For lack of a better term, they are participating, so 912 00:46:47,000 --> 00:46:49,319 Speaker 1: I think make the stallion at something Yes too. 913 00:46:49,760 --> 00:46:55,799 Speaker 3: Yeah, so Cardi Bad Bunny zaying from one direction, Miley Cyrus. 914 00:46:55,680 --> 00:46:57,400 Speaker 1: The record label. They're doing this through you direct. 915 00:46:58,239 --> 00:47:01,480 Speaker 3: It depends sometimes their management company, sometimes just to the label. 916 00:47:02,239 --> 00:47:04,400 Speaker 1: But yeah, I mean, I mean, I would think in 917 00:47:04,560 --> 00:47:06,320 Speaker 1: order for artists to reap the same benefits of you, 918 00:47:06,600 --> 00:47:08,120 Speaker 1: the only how they can do that is they do 919 00:47:08,560 --> 00:47:09,360 Speaker 1: the direct to you. 920 00:47:10,480 --> 00:47:12,200 Speaker 3: And I think that goes I think that goes to 921 00:47:12,320 --> 00:47:16,080 Speaker 3: your question. Once the knowledge is open source, then it 922 00:47:16,200 --> 00:47:19,400 Speaker 3: allows for folks to build on it and and iterate, 923 00:47:19,520 --> 00:47:21,640 Speaker 3: you know what I'm saying. And I think that's just 924 00:47:21,719 --> 00:47:24,280 Speaker 3: the human cycle. We got it. We have to enhance 925 00:47:24,360 --> 00:47:25,520 Speaker 3: and iterate, you know what I'm saying. 926 00:47:25,600 --> 00:47:27,160 Speaker 1: For lack of a better terms, you are like the 927 00:47:27,160 --> 00:47:29,680 Speaker 1: Steve Jobs of this. So you know what I'm saying, Like, 928 00:47:30,280 --> 00:47:31,719 Speaker 1: let me take that of it. You know what I'm saying. 929 00:47:31,840 --> 00:47:34,719 Speaker 4: So it's like, it's like, that's what I's that's that's 930 00:47:34,800 --> 00:47:38,520 Speaker 4: That's the one thing I want to commend our community 931 00:47:38,680 --> 00:47:41,040 Speaker 4: is that if we know, if we have the information, 932 00:47:41,400 --> 00:47:43,839 Speaker 4: we'll go support the information. A lot of people don't 933 00:47:43,880 --> 00:47:46,440 Speaker 4: have the information, and a lot of people are probably saying. 934 00:47:46,360 --> 00:47:48,360 Speaker 1: Well, this guy is super smart. He went to Harvard. 935 00:47:48,400 --> 00:47:49,560 Speaker 1: He's the only one who can do it. 936 00:47:49,800 --> 00:47:52,440 Speaker 4: But just saying it's it's it's I went to Harvard 937 00:47:52,480 --> 00:47:54,000 Speaker 4: and I am swerper smart, but I'm not the only 938 00:47:54,080 --> 00:47:56,200 Speaker 4: one that can do it. And you'll get down like 939 00:47:56,520 --> 00:47:59,800 Speaker 4: for me search and I love the fact that I 940 00:48:00,160 --> 00:48:02,839 Speaker 4: see Megan has something in your black home. I love 941 00:48:02,880 --> 00:48:05,279 Speaker 4: the fact that I found out nut that to you. 942 00:48:06,160 --> 00:48:08,040 Speaker 4: You think that's going to be more popular, like more 943 00:48:08,120 --> 00:48:09,839 Speaker 4: artists gonna come. Do you think Jay Z would drop 944 00:48:09,880 --> 00:48:11,600 Speaker 4: an album on your platform? 945 00:48:11,960 --> 00:48:15,640 Speaker 3: Yeah, I mean I think honestly, I think it's I 946 00:48:15,719 --> 00:48:18,640 Speaker 3: think it's all possible. I think it's all possible. And 947 00:48:20,000 --> 00:48:22,680 Speaker 3: at the end of the day, for me, it's just about, 948 00:48:23,360 --> 00:48:25,640 Speaker 3: like I said, being of service. So if this is 949 00:48:25,680 --> 00:48:28,120 Speaker 3: a way I could be of service, then great. If 950 00:48:28,160 --> 00:48:30,120 Speaker 3: it's more on the money tip and people want to 951 00:48:30,160 --> 00:48:32,799 Speaker 3: figure out, hey, I just got my advance. I don't 952 00:48:32,800 --> 00:48:34,359 Speaker 3: want to mess it up, you know what I'm saying. 953 00:48:35,160 --> 00:48:37,200 Speaker 3: I can do it that way as well. But I'm 954 00:48:37,239 --> 00:48:39,960 Speaker 3: in a great place. I'm in. Uh, you know, I'm 955 00:48:40,040 --> 00:48:43,080 Speaker 3: super blessed, and so you know, as much as I 956 00:48:43,160 --> 00:48:45,919 Speaker 3: can give what I found is the more that I give. 957 00:48:46,800 --> 00:48:48,759 Speaker 3: You know, my parents are religious, so they say, look, 958 00:48:48,840 --> 00:48:51,440 Speaker 3: the more you give, the more your cup will be filled, 959 00:48:51,600 --> 00:48:53,279 Speaker 3: so that you can give more, you know what I'm saying. 960 00:48:53,360 --> 00:48:55,879 Speaker 3: So I'm good where I'm good. 961 00:48:57,440 --> 00:49:02,600 Speaker 1: Yeah. You ever thought the music business would come down 962 00:49:02,640 --> 00:49:06,000 Speaker 1: to this, like, because it's like it's so much disposable 963 00:49:06,120 --> 00:49:09,520 Speaker 1: music out there in the nineties, in the two thousand 964 00:49:09,560 --> 00:49:11,239 Speaker 1: and I don't want to sound like that old guy. 965 00:49:11,320 --> 00:49:13,680 Speaker 4: Oh in my day, right, But I'm just gonna just 966 00:49:13,880 --> 00:49:16,560 Speaker 4: just to deal with the facts. It felt like music 967 00:49:17,120 --> 00:49:19,759 Speaker 4: when it was when it was analog. He had to 968 00:49:19,840 --> 00:49:22,360 Speaker 4: be in the studio together. It felt like the music 969 00:49:22,480 --> 00:49:26,680 Speaker 4: was better. Doesn't that I feel like that. I'm super 970 00:49:26,920 --> 00:49:29,279 Speaker 4: I'm in that world too. I listened to. 971 00:49:30,760 --> 00:49:34,880 Speaker 3: Thriller, right, and I listened to those records I listened to, 972 00:49:35,320 --> 00:49:38,040 Speaker 3: you know, and actually one of the folks that really 973 00:49:38,160 --> 00:49:41,680 Speaker 3: put me onto this was Tommy Mottola. So my first 974 00:49:41,880 --> 00:49:46,600 Speaker 3: my first record was with Casablanca. So I had records 975 00:49:46,640 --> 00:49:48,000 Speaker 3: and I came in and played it for Tommy and 976 00:49:48,040 --> 00:49:50,759 Speaker 3: he said, yo, right, these are good. But I got 977 00:49:50,840 --> 00:49:53,839 Speaker 3: my guy t bone Walk, and he's just gonna come 978 00:49:53,880 --> 00:49:56,440 Speaker 3: in and just play play the records for him and 979 00:49:56,520 --> 00:49:58,399 Speaker 3: just see what he come up with. Man, this guy 980 00:49:58,520 --> 00:50:02,080 Speaker 3: came in and put baseline lines and Tommy Mattola was 981 00:50:02,120 --> 00:50:05,279 Speaker 3: playing guitar because he because Sony's music studios are still 982 00:50:05,280 --> 00:50:07,640 Speaker 3: open at that time. He come in And so I 983 00:50:07,800 --> 00:50:11,440 Speaker 3: think there is a there is a there's a certain 984 00:50:11,520 --> 00:50:16,080 Speaker 3: magic of that time in that era, which is probably 985 00:50:16,160 --> 00:50:20,439 Speaker 3: nostalgic for me, you know what I'm saying. But I mean, listen, 986 00:50:20,640 --> 00:50:23,200 Speaker 3: you know, each generation has their own you know what, 987 00:50:23,360 --> 00:50:25,239 Speaker 3: what what matters to them? You know what I'm saying. 988 00:50:25,280 --> 00:50:28,359 Speaker 3: I think for me, I'm just an old I'm old 989 00:50:28,400 --> 00:50:30,760 Speaker 3: school like that. You know what I'm saying, It matters 990 00:50:30,800 --> 00:50:30,960 Speaker 3: to me. 991 00:50:31,239 --> 00:50:33,600 Speaker 4: I love analog. Yeah, where were you at when you 992 00:50:33,680 --> 00:50:35,880 Speaker 4: heard that? Kanye kind of like challenge. 993 00:50:36,560 --> 00:50:39,279 Speaker 1: A whole court. He did it on here, but he 994 00:50:39,600 --> 00:50:40,320 Speaker 1: kept going. 995 00:50:41,800 --> 00:50:45,319 Speaker 4: It just happened here, But like that was like, now, 996 00:50:45,640 --> 00:50:48,879 Speaker 4: I'm smarter, right now, I see that he Actually I didn't. 997 00:50:48,880 --> 00:50:50,560 Speaker 1: I didn't know I was living in them. I was 998 00:50:50,600 --> 00:50:51,480 Speaker 1: living in history. 999 00:50:51,800 --> 00:50:54,640 Speaker 4: Now that it's history, it's like, damn, it's the first 1000 00:50:54,680 --> 00:50:56,320 Speaker 4: time you've seen a person. 1001 00:50:56,360 --> 00:50:57,600 Speaker 1: I don't want you to say a black person. 1002 00:50:57,640 --> 00:51:01,360 Speaker 4: I don't want to say a person period company and 1003 00:51:01,560 --> 00:51:04,399 Speaker 4: then kind of like prove it like not the racist part. 1004 00:51:04,440 --> 00:51:07,240 Speaker 1: But the fact is that they kind of kept selling 1005 00:51:07,280 --> 00:51:11,279 Speaker 1: the sneakers. They kind of like like and was where 1006 00:51:11,400 --> 00:51:13,400 Speaker 1: was you when you found out this? How you've got 1007 00:51:13,400 --> 00:51:14,640 Speaker 1: a relationship with you? Yeah? 1008 00:51:15,440 --> 00:51:19,240 Speaker 3: I really I kind of live in my own bubble, 1009 00:51:19,480 --> 00:51:21,520 Speaker 3: you know what I'm saying. So I'll see little things 1010 00:51:21,560 --> 00:51:27,719 Speaker 3: that are happening, but I mostly invest my energy, time 1011 00:51:27,760 --> 00:51:31,120 Speaker 3: and resources where I can make a difference, and so 1012 00:51:32,440 --> 00:51:36,680 Speaker 3: in that struggle, that's his struggle, maybe a phone call 1013 00:51:36,760 --> 00:51:39,480 Speaker 3: of support is the most that I could offer. When 1014 00:51:39,480 --> 00:51:41,600 Speaker 3: I'm talking about the artists that come to me and 1015 00:51:41,719 --> 00:51:44,360 Speaker 3: they you know, they're not taking on a corporation head on, 1016 00:51:44,480 --> 00:51:45,880 Speaker 3: but they want to take care of their mom or 1017 00:51:45,920 --> 00:51:48,399 Speaker 3: they want to do whatever. I know that my time, 1018 00:51:48,560 --> 00:51:51,319 Speaker 3: energy and resources is well spent, and I can see 1019 00:51:51,719 --> 00:51:54,879 Speaker 3: the impact and the result of the investment that I'm making. 1020 00:51:55,160 --> 00:51:57,239 Speaker 3: So you know, I think I might have just been, 1021 00:51:57,600 --> 00:51:59,800 Speaker 3: you know, just wherever I was when I saw it, 1022 00:52:00,320 --> 00:52:02,600 Speaker 3: and say, hey, look, you know, more power to those 1023 00:52:02,960 --> 00:52:05,560 Speaker 3: who are fighting those fights. And I know where my 1024 00:52:06,000 --> 00:52:09,680 Speaker 3: actual strengths are. I know where my muscle per se 1025 00:52:10,200 --> 00:52:11,759 Speaker 3: can actually add value, because I. 1026 00:52:11,760 --> 00:52:14,560 Speaker 1: Would think that him and Todd Dallas signs of poaches, 1027 00:52:14,920 --> 00:52:15,080 Speaker 1: but a. 1028 00:52:15,120 --> 00:52:21,680 Speaker 4: Loongs on your platform, Hey, let's make it happen. Not 1029 00:52:21,840 --> 00:52:24,040 Speaker 4: because you have to think about it, all the things 1030 00:52:24,080 --> 00:52:26,560 Speaker 4: that YE just talking about and been through. Then you 1031 00:52:26,719 --> 00:52:29,600 Speaker 4: come to find out that Voltures was on Atlantic and 1032 00:52:29,680 --> 00:52:31,719 Speaker 4: you're like, what that didn't. 1033 00:52:31,480 --> 00:52:33,760 Speaker 1: Make sense to me. I remember it was your monopoly 1034 00:52:34,760 --> 00:52:36,759 Speaker 1: or some of it a tweet and it's like this 1035 00:52:36,920 --> 00:52:39,120 Speaker 1: whole time I thought this is what you was fighting 1036 00:52:39,200 --> 00:52:41,480 Speaker 1: for to be independent and then come to find out 1037 00:52:41,520 --> 00:52:43,520 Speaker 1: you got a secret deal with Atlantic. It does does 1038 00:52:43,600 --> 00:52:44,279 Speaker 1: not make me mad. 1039 00:52:44,640 --> 00:52:47,000 Speaker 4: It just makes me disappointed because I'm just like, Wow, 1040 00:52:47,239 --> 00:52:49,600 Speaker 4: I thought we were fighting for independency. 1041 00:52:49,280 --> 00:52:51,840 Speaker 3: Hey, and I'm willing to be in the trenches and 1042 00:52:51,960 --> 00:52:55,319 Speaker 3: fight for it with whoever wants to actually fight that fight. 1043 00:52:55,640 --> 00:52:57,160 Speaker 3: Some folks they don't want to fight to fight. They 1044 00:52:57,239 --> 00:53:00,839 Speaker 3: actually they actually just want to be creative. They don't 1045 00:53:00,920 --> 00:53:05,320 Speaker 3: want the actual added weight of actually having all of 1046 00:53:05,440 --> 00:53:08,320 Speaker 3: their customer data. They want to just you know, And 1047 00:53:08,600 --> 00:53:10,320 Speaker 3: it depends on where you are in life. What is 1048 00:53:10,360 --> 00:53:12,239 Speaker 3: it that matters to you, you know what I'm saying. 1049 00:53:12,560 --> 00:53:17,800 Speaker 3: But if you want to run your creative business and 1050 00:53:18,080 --> 00:53:21,760 Speaker 3: enterprise at a data driven level, which is how every 1051 00:53:22,040 --> 00:53:28,279 Speaker 3: great multi trillion dollar business runs their enterprise, Amazon knows 1052 00:53:28,520 --> 00:53:31,839 Speaker 3: everything you've ever done on their platform, everything you've looked at, 1053 00:53:32,080 --> 00:53:35,640 Speaker 3: they know. Instagram knows everything you've done on their platform, 1054 00:53:35,719 --> 00:53:39,080 Speaker 3: everything you've looked at, they know every conversation you've had, 1055 00:53:39,680 --> 00:53:42,040 Speaker 3: whether you give them permission to or not, it's on 1056 00:53:42,200 --> 00:53:45,839 Speaker 3: their servers. Right. So if you decide that you want 1057 00:53:45,920 --> 00:53:50,480 Speaker 3: to actually shoot for multi trillion dollar status, which now 1058 00:53:50,840 --> 00:53:53,760 Speaker 3: there are several companies that have reached multi trillion dollar status. 1059 00:53:53,800 --> 00:53:57,400 Speaker 3: We saw in video get to multi trillion dollar status 1060 00:53:57,760 --> 00:54:01,480 Speaker 3: just this year. You have to run it and assume 1061 00:54:01,560 --> 00:54:06,920 Speaker 3: the responsibility of managing, navigating, and analyzing that data and so. 1062 00:54:07,239 --> 00:54:09,240 Speaker 1: And there's the AI tools to help you get out. 1063 00:54:09,080 --> 00:54:11,520 Speaker 3: Of course, of course, of course, but you have to 1064 00:54:11,560 --> 00:54:14,160 Speaker 3: have a desire to do it. So it's almost like 1065 00:54:14,200 --> 00:54:17,560 Speaker 3: people will say, well, why so and so selling their publishing, Well, 1066 00:54:17,560 --> 00:54:21,560 Speaker 3: it's because they would like to actually have bring forward 1067 00:54:22,120 --> 00:54:25,640 Speaker 3: the actual revenue to today and let somebody else wait 1068 00:54:25,719 --> 00:54:29,359 Speaker 3: for the revenue payoffs, right, And somebody will say, well, 1069 00:54:29,480 --> 00:54:32,239 Speaker 3: you know, that's your annuity, that's your retirement plan. But 1070 00:54:32,360 --> 00:54:35,600 Speaker 3: if you get two hundred million dollars up front, that's 1071 00:54:35,600 --> 00:54:37,759 Speaker 3: tw hundred million dollars of front. You could do with 1072 00:54:37,960 --> 00:54:40,799 Speaker 3: that what you want to do now, at the health 1073 00:54:40,880 --> 00:54:46,320 Speaker 3: and strength that you have now, then waiting fourteen fifteen 1074 00:54:46,400 --> 00:54:49,040 Speaker 3: years for that two hundred million to trickle in, you 1075 00:54:49,080 --> 00:54:51,359 Speaker 3: know what I'm saying. So, I think everybody has their 1076 00:54:51,400 --> 00:54:53,880 Speaker 3: different motivations and desires for how they want to run 1077 00:54:53,960 --> 00:54:56,520 Speaker 3: their business, and more power to them for those that 1078 00:54:56,680 --> 00:54:59,680 Speaker 3: want to run it at that level to have that 1079 00:55:00,000 --> 00:55:05,040 Speaker 3: infrastructure technologically, analytically, then that's what we're here to help 1080 00:55:05,120 --> 00:55:05,360 Speaker 3: out with. 1081 00:55:05,560 --> 00:55:07,680 Speaker 4: Now, what life would have been like if you never 1082 00:55:07,800 --> 00:55:10,960 Speaker 4: lost that laptop and you made Watch the Dome album. 1083 00:55:11,280 --> 00:55:15,320 Speaker 3: Wow, Well, I mean, actually we can look at the trajectory. 1084 00:55:15,680 --> 00:55:18,400 Speaker 3: I'll probably be hit boy, there's nothing wrong with that. 1085 00:55:18,480 --> 00:55:19,279 Speaker 1: It's nothing wrong with that. 1086 00:55:19,440 --> 00:55:20,240 Speaker 3: It's nothing wrong. 1087 00:55:20,080 --> 00:55:23,520 Speaker 4: Okay, because I think it's imparis I'm trying to yeah, Okay, okay, okay. 1088 00:55:23,400 --> 00:55:25,160 Speaker 3: You know what I'm saying. Okay, And there's nothing wrong 1089 00:55:25,160 --> 00:55:27,600 Speaker 3: with that. And I think he's had a he's had 1090 00:55:27,840 --> 00:55:32,320 Speaker 3: an incredible run. Yeah classic, yeah to me, we know, 1091 00:55:32,640 --> 00:55:34,640 Speaker 3: you know what I'm saying. But I think I think 1092 00:55:34,760 --> 00:55:39,239 Speaker 3: the world in the universe and God shows you where 1093 00:55:39,640 --> 00:55:41,600 Speaker 3: your light can really shine, you know what I'm saying. 1094 00:55:41,800 --> 00:55:44,000 Speaker 3: And that's how I really feel like. There are folks 1095 00:55:44,040 --> 00:55:47,040 Speaker 3: that come to me yo, man yo, your studio videos, yo. 1096 00:55:47,719 --> 00:55:49,440 Speaker 3: You know, like we just did a tiny desk, you 1097 00:55:49,480 --> 00:55:52,480 Speaker 3: know what I'm saying. And the bottom line is, I 1098 00:55:52,600 --> 00:55:55,120 Speaker 3: feel like the gauntlet has been passed. You know what 1099 00:55:55,160 --> 00:55:58,479 Speaker 3: I'm saying. We passed the mantle on now I'm doing 1100 00:55:58,680 --> 00:56:02,960 Speaker 3: what the producer could actually do they can't do that. 1101 00:56:03,040 --> 00:56:06,600 Speaker 4: Because I like, I don't when people say everything is 1102 00:56:06,680 --> 00:56:09,480 Speaker 4: meant to be. Sometimes I think life makes a mistake 1103 00:56:09,520 --> 00:56:12,680 Speaker 4: too sometimes because I just think I don't think like 1104 00:56:13,239 --> 00:56:15,560 Speaker 4: would that record would have sound like what you hold? 1105 00:56:16,080 --> 00:56:18,440 Speaker 1: And yeah, man, we got at that moment. 1106 00:56:18,880 --> 00:56:21,200 Speaker 4: At that moment, I'm trying to figure out what because 1107 00:56:21,239 --> 00:56:23,960 Speaker 4: you went hard for the laptop when that happens, so yeah, 1108 00:56:24,000 --> 00:56:26,960 Speaker 4: and then I yeah, I kind of find out that 1109 00:56:27,080 --> 00:56:29,479 Speaker 4: was one of the reasons wives because you had watched 1110 00:56:29,520 --> 00:56:29,879 Speaker 4: the Throne. 1111 00:56:30,000 --> 00:56:34,120 Speaker 1: Yes, so they never came out, never came out, you 1112 00:56:34,200 --> 00:56:36,600 Speaker 1: got That's why it's in the laptop. 1113 00:56:36,360 --> 00:56:37,719 Speaker 3: Right, you ain't got it never came out. 1114 00:56:37,760 --> 00:56:39,360 Speaker 1: I want to hear how that record style, you know 1115 00:56:39,400 --> 00:56:41,200 Speaker 1: what I mean as a fan, as a fan, I 1116 00:56:41,360 --> 00:56:44,400 Speaker 1: want to hear that copies of that anywhere now. 1117 00:56:44,520 --> 00:56:48,000 Speaker 3: I mean maybe maybe they have because we were recording 1118 00:56:48,160 --> 00:56:51,440 Speaker 3: out in Bath, England. So whoever that engineer is, he 1119 00:56:51,560 --> 00:56:53,759 Speaker 3: has he got Yeah, he has a big He. 1120 00:56:54,280 --> 00:56:58,520 Speaker 5: Gonna tell that somebody he goes nobody he got him. 1121 00:56:58,800 --> 00:57:01,560 Speaker 4: Now let me ask you, being the fact that you 1122 00:57:01,680 --> 00:57:05,320 Speaker 4: have this direct relationship to your fanst We'll take a 1123 00:57:05,360 --> 00:57:06,240 Speaker 4: couple of years. 1124 00:57:06,080 --> 00:57:09,239 Speaker 1: Back to the album yes, and the album was just 1125 00:57:09,400 --> 00:57:13,400 Speaker 1: for one of one. One of one is one is 1126 00:57:13,480 --> 00:57:15,680 Speaker 1: that something you've ever been offered to do? And two 1127 00:57:15,719 --> 00:57:17,760 Speaker 1: would you do it? Yeah? 1128 00:57:18,000 --> 00:57:22,640 Speaker 3: So I don't me personally, I truly believe that music 1129 00:57:22,960 --> 00:57:27,800 Speaker 3: is forever to be distributed. Right. It is a strange 1130 00:57:27,920 --> 00:57:31,600 Speaker 3: business model, right, I think it's an extremely strange business 1131 00:57:31,680 --> 00:57:36,360 Speaker 3: model because literally I've seen art and it's hard to 1132 00:57:36,400 --> 00:57:40,120 Speaker 3: wrap your brain around, especially down here are bossles down here. 1133 00:57:41,120 --> 00:57:44,640 Speaker 3: Sometimes you go into these galleries and you literally see 1134 00:57:45,040 --> 00:57:47,960 Speaker 3: it's a canvas and it's all red, and that's that's 1135 00:57:48,000 --> 00:57:48,640 Speaker 3: the whole thing. 1136 00:57:48,920 --> 00:57:50,680 Speaker 1: Garbage on the floor or whatever. 1137 00:57:51,440 --> 00:57:54,560 Speaker 3: But it's literally someone paid twelve million or twenty two 1138 00:57:54,600 --> 00:57:56,360 Speaker 3: million dollars or a hundred million for it, you know 1139 00:57:56,440 --> 00:58:00,160 Speaker 3: what I mean. So that doesn't exist in music, you know, 1140 00:58:00,200 --> 00:58:02,640 Speaker 3: I'm saying. I think Wu Tang was at least shooting 1141 00:58:02,720 --> 00:58:05,480 Speaker 3: for that. But I think the difference with music is 1142 00:58:05,560 --> 00:58:09,080 Speaker 3: that it's it's created so that many can enjoy it, 1143 00:58:09,240 --> 00:58:09,840 Speaker 3: you know what I'm saying. 1144 00:58:09,920 --> 00:58:12,040 Speaker 4: You're right about that. I go to art be every year. 1145 00:58:12,360 --> 00:58:13,960 Speaker 4: I haven't seen the paint and I like yet. 1146 00:58:15,360 --> 00:58:17,280 Speaker 1: I have not seen ones we like her on the 1147 00:58:17,280 --> 00:58:18,880 Speaker 1: walls outside you know what it is. 1148 00:58:19,000 --> 00:58:23,200 Speaker 4: It's not meant for me, this is not this is 1149 00:58:23,240 --> 00:58:25,200 Speaker 4: not for me. I'm here for the advance. I'm here 1150 00:58:25,240 --> 00:58:26,400 Speaker 4: to talk and kissing babies. 1151 00:58:26,440 --> 00:58:28,880 Speaker 2: But but there's some scamming it too, that's not Yeah, 1152 00:58:30,160 --> 00:58:32,040 Speaker 2: it's an incredible viehic for. 1153 00:58:34,720 --> 00:58:40,000 Speaker 1: People. There's people using exactly absolutely absolutely, So we want 1154 00:58:40,000 --> 00:58:41,400 Speaker 1: to do quick time s line. Let's go. Let's go. 1155 00:58:42,400 --> 00:58:43,960 Speaker 2: One thing when we talk about the number thing we 1156 00:58:44,000 --> 00:58:46,080 Speaker 2: can't forget. We got shout up Mike Jones. He was 1157 00:58:46,120 --> 00:58:52,160 Speaker 2: doing the yeah, yeah, you know Texas. He was on something. 1158 00:58:52,440 --> 00:58:53,000 Speaker 3: Yes, it was. 1159 00:58:53,280 --> 00:58:55,640 Speaker 4: I always thought ya, I wasn't giving out your real numbers. 1160 00:58:55,720 --> 00:58:56,560 Speaker 4: This is your real number? 1161 00:58:56,560 --> 00:58:56,960 Speaker 3: Really? 1162 00:58:57,040 --> 00:59:00,479 Speaker 1: Okay, Okay, we're doing here, right guys. 1163 00:59:00,920 --> 00:59:04,640 Speaker 2: Yeah, so do you want to get a designated drinker? Yeah, 1164 00:59:04,640 --> 00:59:08,400 Speaker 2: because you ain't drinking. Look before we go on, before 1165 00:59:08,440 --> 00:59:12,400 Speaker 2: we go on. This is a certain thing that I 1166 00:59:12,560 --> 00:59:14,400 Speaker 2: love about having this job. 1167 00:59:14,480 --> 00:59:16,520 Speaker 4: One is to see if the guest is drinking and 1168 00:59:16,600 --> 00:59:20,840 Speaker 4: what they are drinking, right, and we always bet, well 1169 00:59:21,280 --> 00:59:22,480 Speaker 4: if they're gonna be on time or not. 1170 00:59:22,760 --> 00:59:24,800 Speaker 1: Okay, I lost to you to say you came at 1171 00:59:24,840 --> 00:59:27,200 Speaker 1: four four. I was like, he's going to be here early. 1172 00:59:27,720 --> 00:59:30,400 Speaker 1: And then the other thing that was was was very impressible. 1173 00:59:30,520 --> 00:59:30,720 Speaker 2: Man. 1174 00:59:30,960 --> 00:59:34,200 Speaker 1: Yeah, I bet on you lost whatever about it. We 1175 00:59:34,240 --> 00:59:37,000 Speaker 1: had the circle of block. Okay, okay, okay, yeah, but 1176 00:59:37,040 --> 00:59:44,320 Speaker 1: you got to be in there better. But I thought 1177 00:59:44,760 --> 00:59:47,000 Speaker 1: when we did this that she was going to have, 1178 00:59:47,440 --> 00:59:50,680 Speaker 1: like it's always someone say this is off the table 1179 00:59:50,720 --> 00:59:52,760 Speaker 1: and you can't ask that. I thought you was going to. 1180 00:59:53,320 --> 00:59:55,680 Speaker 4: I almost bet that she was going to say this 1181 00:59:55,840 --> 00:59:57,520 Speaker 4: is off the table, this is that. And when I 1182 00:59:57,640 --> 00:59:59,240 Speaker 4: found out that you did not say none of that, 1183 00:59:59,360 --> 01:00:01,240 Speaker 4: I was like, Wow, this guy is about that life. 1184 01:00:01,280 --> 01:00:07,000 Speaker 4: So yeah, that's that's all. Yeah, you'll be surprised or ship. 1185 01:00:07,080 --> 01:00:09,000 Speaker 4: We go through and people two minutes. 1186 01:00:08,720 --> 01:00:17,200 Speaker 2: Before, as many of y'all know, drink Chance wants to 1187 01:00:17,240 --> 01:00:20,080 Speaker 2: give flowers, but people are here to receive them, giving 1188 01:00:20,160 --> 01:00:22,960 Speaker 2: flowers and celebrating our legends while they can still smell us. 1189 01:00:23,640 --> 01:00:25,760 Speaker 2: We have partnered with What the Flowers to create this 1190 01:00:25,920 --> 01:00:28,720 Speaker 2: movement where everyone can give flowers to the legends in 1191 01:00:28,840 --> 01:00:31,919 Speaker 2: their lives. You can now order a custom flower box 1192 01:00:32,280 --> 01:00:34,560 Speaker 2: for to someone you want to show appreciation to you 1193 01:00:34,960 --> 01:00:38,760 Speaker 2: by visiting w w W dot w T flowers dot com. 1194 01:00:39,800 --> 01:00:40,040 Speaker 3: Orders. 1195 01:00:45,200 --> 01:00:47,000 Speaker 1: You're gonna go first. We want to get them a 1196 01:00:47,080 --> 01:00:51,080 Speaker 1: designated rive. I explained, Can you explain. 1197 01:00:52,040 --> 01:00:54,640 Speaker 2: We're gonna give you two names, two places to things, 1198 01:00:54,960 --> 01:00:56,720 Speaker 2: and this is really just to bring up people, places 1199 01:00:56,760 --> 01:01:02,680 Speaker 2: and things stories like anybody, you pick one and nobody drinks. 1200 01:01:02,720 --> 01:01:04,960 Speaker 2: If you pick one, okay, nobody drinks. But if you 1201 01:01:05,040 --> 01:01:07,720 Speaker 2: say both or neither of them, like you don't really 1202 01:01:07,760 --> 01:01:10,480 Speaker 2: want to answer it, then we all drink the table drinks. 1203 01:01:10,680 --> 01:01:14,600 Speaker 2: If you have a designated drinkers at Oh, Michael, yeah, 1204 01:01:15,440 --> 01:01:16,000 Speaker 2: I a lot. 1205 01:01:16,200 --> 01:01:18,040 Speaker 1: He look like you got drunk a lot of vacuum. 1206 01:01:19,040 --> 01:01:19,560 Speaker 3: That changes. 1207 01:01:25,640 --> 01:01:29,320 Speaker 2: Yeah, okay, So please, any stories come up with anybody. 1208 01:01:30,400 --> 01:01:32,480 Speaker 2: We're not trying to diss anybody. It's all love for 1209 01:01:32,480 --> 01:01:33,360 Speaker 2: everybody we mentioned. 1210 01:01:35,200 --> 01:01:37,439 Speaker 4: He could be right there, Yeah, be on the side 1211 01:01:37,440 --> 01:01:41,439 Speaker 4: of him. Okay, bet he said that's your Barbara, Mike fall. 1212 01:01:42,320 --> 01:01:44,439 Speaker 1: Okay, I'm about to say that it's kind of weird 1213 01:01:44,440 --> 01:01:49,080 Speaker 1: that Barbara are gonna drink cool my bad. Are you ready? Yes, 1214 01:01:49,840 --> 01:01:53,800 Speaker 1: Kanye farrouh. We have a quativity one. 1215 01:01:53,920 --> 01:01:56,200 Speaker 3: You said story. I gotta tell a story. No, no, no. 1216 01:01:57,840 --> 01:01:59,480 Speaker 1: The game is you pick one or you pick one 1217 01:01:59,560 --> 01:01:59,840 Speaker 1: or none? 1218 01:02:00,120 --> 01:02:01,360 Speaker 3: Yeah, I picked one or none. 1219 01:02:01,440 --> 01:02:04,120 Speaker 1: You can say both, No, you pick and if you pick, 1220 01:02:04,200 --> 01:02:06,240 Speaker 1: we don't drink, right, if you pick one, we don't. 1221 01:02:06,360 --> 01:02:08,240 Speaker 3: If I want everybody to drink, I say both. 1222 01:02:10,640 --> 01:02:10,960 Speaker 1: Smart. 1223 01:02:13,960 --> 01:02:15,880 Speaker 2: But we're saying if you've got stories with anything, this 1224 01:02:15,960 --> 01:02:18,040 Speaker 2: is really just to bring up names and places and 1225 01:02:18,080 --> 01:02:18,840 Speaker 2: people you're working for. 1226 01:02:19,400 --> 01:02:24,160 Speaker 1: Both Okay, Okay, he got a shot? Yeah, slo s 1227 01:02:24,880 --> 01:02:37,800 Speaker 1: better not and baby shots because is okay? Oh yeah, yeah, 1228 01:02:38,000 --> 01:02:51,480 Speaker 1: get to kill the Matt Delly. That was funny. That 1229 01:02:51,560 --> 01:02:51,920 Speaker 1: was funny. 1230 01:02:52,880 --> 01:03:02,880 Speaker 4: Okay, let him get his drink. Okay, yeah, okay, that's funny. 1231 01:03:04,920 --> 01:03:05,320 Speaker 1: There you go. 1232 01:03:06,520 --> 01:03:10,439 Speaker 4: Okay, Chris Brown or Usher, you gotta take one shot 1233 01:03:10,480 --> 01:03:16,600 Speaker 4: off top to catch up Chris Brown Usher both? Damn 1234 01:03:16,680 --> 01:03:25,840 Speaker 4: you both in all of this. Fabri kiss, I. 1235 01:03:25,920 --> 01:03:29,240 Speaker 3: Know what you're gonna say, Fab's that's that's my guy. 1236 01:03:29,840 --> 01:03:33,080 Speaker 1: I make great music together. How did you guys connect? 1237 01:03:33,560 --> 01:03:39,120 Speaker 3: Man my the the late Gray Edwards? You know what 1238 01:03:39,160 --> 01:03:40,760 Speaker 3: I'm saying. So I had a I had a record 1239 01:03:40,800 --> 01:03:44,360 Speaker 3: call used to be and he said, Yo, we're gonna 1240 01:03:44,400 --> 01:03:47,640 Speaker 3: get you need a feature on this, and he went 1241 01:03:47,720 --> 01:03:49,720 Speaker 3: and got fab and you know what, I was so 1242 01:03:49,960 --> 01:03:52,000 Speaker 3: naive early in the game. 1243 01:03:52,200 --> 01:03:52,640 Speaker 1: What do you mean? 1244 01:03:53,160 --> 01:03:56,120 Speaker 3: And so we got in the studio and I tried 1245 01:03:56,200 --> 01:03:58,200 Speaker 3: to tell Fab I didn't like one of his lines 1246 01:03:58,320 --> 01:03:58,880 Speaker 3: or something like that. 1247 01:04:00,480 --> 01:04:06,640 Speaker 1: Looking at me, He's like looking at me. I was 1248 01:04:06,720 --> 01:04:08,360 Speaker 1: brand new, I had, I had. 1249 01:04:08,560 --> 01:04:11,080 Speaker 3: It was it was my song. And was like, yo, 1250 01:04:11,320 --> 01:04:13,240 Speaker 3: I got you know, I got surprised for you go 1251 01:04:13,360 --> 01:04:16,000 Speaker 3: in the studio, Fab, you know, and and he said 1252 01:04:16,120 --> 01:04:18,800 Speaker 3: something like it could be how it used to be, 1253 01:04:20,240 --> 01:04:22,760 Speaker 3: uh because it used to be the charm. I'm early 1254 01:04:23,200 --> 01:04:26,160 Speaker 3: like a rooster on a farm with a Jacob exclusive 1255 01:04:26,240 --> 01:04:30,080 Speaker 3: on the arm. And I said, I said rooster like 1256 01:04:31,360 --> 01:04:34,000 Speaker 3: that's not a good He was like looking at me, like, 1257 01:04:34,520 --> 01:04:37,760 Speaker 3: you know, but from there we you know. He said, 1258 01:04:37,800 --> 01:04:39,800 Speaker 3: look right, he said, look, this is what I'm known for, right, 1259 01:04:39,960 --> 01:04:42,080 Speaker 3: Like you know these type of lines and punch lines. 1260 01:04:42,080 --> 01:04:46,680 Speaker 3: That's that's what I'm knowing. So I said, okay, place right. 1261 01:04:47,600 --> 01:04:49,440 Speaker 1: I say, doctor Dre does that all the time. But 1262 01:04:49,920 --> 01:04:57,640 Speaker 1: he was new, he was great new, Okay, okay, okay, 1263 01:04:57,720 --> 01:05:05,480 Speaker 1: brand okay, all right. Swiss and Timberland mm hmm, Swizz, 1264 01:05:07,240 --> 01:05:08,960 Speaker 1: you worked more of a Swiss, right. 1265 01:05:09,280 --> 01:05:13,800 Speaker 3: I've actually never I never met Timbo. Never met really 1266 01:05:14,360 --> 01:05:18,640 Speaker 3: I mean talk about a super huge student, but never 1267 01:05:18,760 --> 01:05:19,320 Speaker 3: met Timbo. 1268 01:05:20,040 --> 01:05:23,600 Speaker 1: Hopefully that changes up to you. Yeah, for sure, Premo 1269 01:05:23,800 --> 01:05:34,479 Speaker 1: or p Rock neither. We don't drink. We do drink neither, Okay, 1270 01:05:35,200 --> 01:05:37,720 Speaker 1: any reason why neither? Just no, no influence there. 1271 01:05:37,920 --> 01:05:39,960 Speaker 3: Well, no, I just don't have any. 1272 01:05:41,520 --> 01:05:41,840 Speaker 1: I don't. 1273 01:05:41,960 --> 01:05:43,560 Speaker 3: I don't have any. You say that I don't have 1274 01:05:43,640 --> 01:05:47,760 Speaker 3: a story, right, No, No, it's. 1275 01:05:47,640 --> 01:05:48,240 Speaker 1: Not about. 1276 01:05:49,920 --> 01:05:52,840 Speaker 2: Any any criteria to if you picked somebody, it could 1277 01:05:52,840 --> 01:05:54,880 Speaker 2: be anything. It doesn't have to be a story. We 1278 01:05:55,000 --> 01:05:56,960 Speaker 2: just say if you have a story, he's just so smart. 1279 01:05:57,400 --> 01:06:02,920 Speaker 1: Just over. But sure, okay, So if we go back, 1280 01:06:09,400 --> 01:06:14,880 Speaker 1: like damn you don't like pretty much? You got it? Yeah, 1281 01:06:15,720 --> 01:06:20,280 Speaker 1: Johnny Gill or Ralph Tresvan both. I think you're gonna say, 1282 01:06:20,360 --> 01:06:24,160 Speaker 1: Ralph tres Both, I mean I did that. I did 1283 01:06:24,200 --> 01:06:28,280 Speaker 1: the New Adition record. That's right, both, New Addition, that's right. Well, 1284 01:06:28,360 --> 01:06:31,600 Speaker 1: I don't know who're gonna go with this, Michael Jackson 1285 01:06:31,760 --> 01:06:33,560 Speaker 1: or Prince. And if you got a story with Elip, 1286 01:06:33,680 --> 01:06:34,760 Speaker 1: please chair. 1287 01:06:39,960 --> 01:06:40,919 Speaker 3: We gotta go both? 1288 01:06:42,040 --> 01:06:43,040 Speaker 1: You give neither? 1289 01:06:43,120 --> 01:06:46,160 Speaker 3: Look like both on that. 1290 01:06:46,480 --> 01:06:51,440 Speaker 1: That's hilarious. Good gonna the table any story with m 1291 01:06:51,480 --> 01:06:51,959 Speaker 1: J Prince? 1292 01:06:52,440 --> 01:06:58,080 Speaker 3: Well, I actually the closest I ever got to having 1293 01:06:58,120 --> 01:07:02,160 Speaker 3: a Michael Jackson story was just being around these producers 1294 01:07:02,240 --> 01:07:06,080 Speaker 3: from Philly vidaland Dre and they had done they've been 1295 01:07:06,120 --> 01:07:08,280 Speaker 3: working with Floyd Tree and I remember being in the 1296 01:07:08,360 --> 01:07:11,720 Speaker 3: studio session and they were playing the Butterflies record that 1297 01:07:12,360 --> 01:07:15,160 Speaker 3: Marcia had written for Mike, and I was just like yo, 1298 01:07:16,160 --> 01:07:18,360 Speaker 3: and I think they had his vocals and it was 1299 01:07:18,520 --> 01:07:23,240 Speaker 3: that's the closest to an actual store. And then I 1300 01:07:23,360 --> 01:07:26,440 Speaker 3: think the VMA's one year, I actually was able to 1301 01:07:26,520 --> 01:07:28,920 Speaker 3: ask Quincy Jones. He was backstage at the VMA, so 1302 01:07:28,960 --> 01:07:31,000 Speaker 3: I was able to ask him a question, you know, 1303 01:07:31,200 --> 01:07:33,640 Speaker 3: just about that. But that's the closest I've ever been. 1304 01:07:33,760 --> 01:07:37,320 Speaker 3: But in terms of just Prince in general, that's a 1305 01:07:37,400 --> 01:07:41,440 Speaker 3: whole nother level. In terms of musicianship and independence, he was. 1306 01:07:41,560 --> 01:07:41,760 Speaker 1: Yeah. 1307 01:07:42,240 --> 01:07:45,360 Speaker 3: And also when you think about it, the legend is 1308 01:07:45,480 --> 01:07:48,120 Speaker 3: that he was sixteen years old and he went in 1309 01:07:48,240 --> 01:07:51,080 Speaker 3: the studio and he didn't have a demo. He just 1310 01:07:51,160 --> 01:07:53,240 Speaker 3: went in the studio and just made it in front 1311 01:07:53,240 --> 01:07:58,480 Speaker 3: of everybody's and so that really was what inspired That's 1312 01:07:58,480 --> 01:08:00,680 Speaker 3: what I'm saying, at like sixteen or seven, team, he 1313 01:08:00,720 --> 01:08:03,400 Speaker 3: didn't have the demo, They just say yo, they put 1314 01:08:03,440 --> 01:08:05,240 Speaker 3: the tape. And this is back when they were running 1315 01:08:05,240 --> 01:08:08,760 Speaker 3: the tapes, you know, what I'm saying. He laid all 1316 01:08:08,760 --> 01:08:10,880 Speaker 3: the drums, then he said, you're running back, laid the 1317 01:08:10,920 --> 01:08:13,640 Speaker 3: guitar running back, and laid the bass running back, laid 1318 01:08:13,680 --> 01:08:16,400 Speaker 3: the vocals, et cetera. So that's really what the blueprint 1319 01:08:16,600 --> 01:08:19,400 Speaker 3: was for all of the studio videos that I was making, 1320 01:08:19,640 --> 01:08:20,280 Speaker 3: you know what I'm saying. 1321 01:08:21,520 --> 01:08:23,719 Speaker 4: Speaking of Prince, non source the story on this show 1322 01:08:24,240 --> 01:08:27,400 Speaker 4: he's We asked him if anybody ever denied him, and 1323 01:08:27,520 --> 01:08:29,720 Speaker 4: he said Prince denied him because he didn't own his 1324 01:08:29,840 --> 01:08:33,559 Speaker 4: own Master's. Prince was on but You was loud show. 1325 01:08:33,640 --> 01:08:35,760 Speaker 4: He was telling people you own your own ship. So 1326 01:08:35,920 --> 01:08:42,439 Speaker 4: imagine that coach IV got the mike Liz for Ralph 1327 01:08:42,479 --> 01:08:43,639 Speaker 4: sent him a bunch of beats. 1328 01:08:44,600 --> 01:08:47,880 Speaker 1: This story is amazing. And Michael called him and said, no, 1329 01:08:48,400 --> 01:08:56,439 Speaker 1: I want with I want? He was like, if you. 1330 01:08:58,479 --> 01:08:58,679 Speaker 3: Fact? 1331 01:08:59,520 --> 01:09:02,000 Speaker 1: I always what your mike listening to me like gatest it. 1332 01:09:02,040 --> 01:09:05,519 Speaker 4: Out like something else says like in the back he's 1333 01:09:05,560 --> 01:09:08,519 Speaker 4: listening like literally here for rel sweat and like He's like, yo, 1334 01:09:09,160 --> 01:09:10,680 Speaker 4: you don't believe it's called And I'm like. 1335 01:09:10,720 --> 01:09:12,920 Speaker 1: What He's like. I took got a form with Michael 1336 01:09:13,000 --> 01:09:16,120 Speaker 1: Jackson's people and they said, if nor gang I wanna beat, 1337 01:09:16,200 --> 01:09:20,280 Speaker 1: don't send us to beat. Wow, always bike in the car, 1338 01:09:20,840 --> 01:09:25,200 Speaker 1: put a band on. So I'm sorry, I'm sorry. 1339 01:09:25,200 --> 01:09:32,160 Speaker 2: I had a flashback Di Angelo or Anthony Hamilton, the Angelo. 1340 01:09:33,439 --> 01:09:35,160 Speaker 2: I heard he's coming up with a new project too. 1341 01:09:36,200 --> 01:09:42,200 Speaker 3: Man, even if this man never came out with another project. Yeah, 1342 01:09:42,360 --> 01:09:46,519 Speaker 3: the Voodoo album was yeah, absolutely Wu Tang or n 1343 01:09:46,640 --> 01:09:50,559 Speaker 3: w a Wu tang. 1344 01:09:52,960 --> 01:09:55,400 Speaker 1: Teddy Riley or Raphael sad m. 1345 01:09:57,760 --> 01:09:58,439 Speaker 3: Teddy Riley. 1346 01:09:59,640 --> 01:10:02,120 Speaker 1: It was because of proximity of Virginia. I wouldn't say 1347 01:10:02,120 --> 01:10:06,480 Speaker 1: that well, I mean Virginia. Well, I mean and Teddy. 1348 01:10:07,120 --> 01:10:11,240 Speaker 3: First of all, just right, so Black Street guy. And 1349 01:10:11,400 --> 01:10:15,559 Speaker 3: then if you talk about Pharrell Timbo, they came out 1350 01:10:15,600 --> 01:10:21,160 Speaker 3: of there, yeah, I mean and Davante and Jojessy. Literally 1351 01:10:21,560 --> 01:10:26,720 Speaker 3: I was studying everything those guys, did you know so? 1352 01:10:27,120 --> 01:10:30,040 Speaker 3: And they all said Teddy was the he was the 1353 01:10:30,120 --> 01:10:31,320 Speaker 3: godfather basically. 1354 01:10:32,560 --> 01:10:33,960 Speaker 4: Now, this is what I don't know where you're gonna 1355 01:10:33,960 --> 01:10:36,920 Speaker 4: go with This could go either way. I could beat 1356 01:10:37,000 --> 01:10:38,439 Speaker 4: on your answer, but I'm gonna think I'm gonna lose 1357 01:10:38,479 --> 01:10:39,960 Speaker 4: because you've been shocking me all day. And give us 1358 01:10:39,960 --> 01:10:43,439 Speaker 4: the story if you got one Quincty Jones or doctor dre. 1359 01:10:47,800 --> 01:10:49,360 Speaker 1: The R and B is pulling you one way and 1360 01:10:49,400 --> 01:10:50,680 Speaker 1: then Pop is pulling you the other. 1361 01:10:54,560 --> 01:10:56,880 Speaker 3: Dre Wow did not know. 1362 01:10:56,960 --> 01:10:57,760 Speaker 1: I did not expect that. 1363 01:10:59,120 --> 01:11:05,120 Speaker 3: No, And the only reason is the in the club 1364 01:11:05,200 --> 01:11:09,479 Speaker 3: beat was the beat that that that I basically I 1365 01:11:09,520 --> 01:11:12,800 Speaker 3: felt like I modeled my entire career off of just 1366 01:11:12,960 --> 01:11:18,280 Speaker 3: the beat itself, because basically, like even right now, I 1367 01:11:18,320 --> 01:11:28,600 Speaker 3: could go and basically the simplicity of that and the 1368 01:11:29,120 --> 01:11:33,120 Speaker 3: ability even without the lyrics, for me to just actually 1369 01:11:34,080 --> 01:11:37,679 Speaker 3: be able to beat box that beat, and how simple 1370 01:11:37,760 --> 01:11:42,160 Speaker 3: it was and how it not unbelievable. So when you 1371 01:11:42,400 --> 01:11:46,280 Speaker 3: think about the biggest record I ever had, I can 1372 01:11:46,360 --> 01:11:52,760 Speaker 3: sing that bing bing bing bing bing bing bink and 1373 01:11:53,080 --> 01:11:55,560 Speaker 3: and and if you think about that, how sparse that 1374 01:11:55,800 --> 01:12:01,560 Speaker 3: is sonically? I mean, so I mean and also to 1375 01:12:01,680 --> 01:12:09,240 Speaker 3: be honest, Quincy just seems like worlds apart, even for 1376 01:12:09,400 --> 01:12:11,439 Speaker 3: me musically, in terms of what. 1377 01:12:13,000 --> 01:12:17,280 Speaker 1: As a producer, like planet or just historically, how are 1378 01:12:17,320 --> 01:12:18,280 Speaker 1: you seeing worlds apart? 1379 01:12:18,680 --> 01:12:21,800 Speaker 3: Well, I'm saying like if somebody came to me and say, Yo, 1380 01:12:22,920 --> 01:12:27,960 Speaker 3: here's a forty piece big band orchestra and arrange something 1381 01:12:28,040 --> 01:12:32,400 Speaker 3: for Frank Sinatra, Quincy Jones closed his eyes and conducted, 1382 01:12:33,080 --> 01:12:36,439 Speaker 3: you know what I'm saying. So I don't even put 1383 01:12:36,520 --> 01:12:40,120 Speaker 3: my like, you know, Steve Prince, you know, I don't 1384 01:12:40,120 --> 01:12:42,880 Speaker 3: even put myself in that, you know. But when we 1385 01:12:43,240 --> 01:12:46,000 Speaker 3: when I think about the reason why I say Dre is, 1386 01:12:46,080 --> 01:12:50,200 Speaker 3: I feel like, Okay, I'm not. I wasn't necessarily musically trained. 1387 01:12:50,200 --> 01:12:52,880 Speaker 3: I don't know if Dre was musically trained, but he 1388 01:12:53,160 --> 01:12:58,280 Speaker 3: had there was something first. So that's to be able 1389 01:12:58,320 --> 01:13:03,720 Speaker 3: to recognize and be that sort of sonic architect, you 1390 01:13:03,760 --> 01:13:04,160 Speaker 3: know what I mean. 1391 01:13:04,800 --> 01:13:08,519 Speaker 1: So that's you know, the next three Mary J. Blise 1392 01:13:08,800 --> 01:13:22,360 Speaker 1: or Eric a bad both, thank you? Yeah, light work both, 1393 01:13:22,400 --> 01:13:30,599 Speaker 1: booth booth both either hit make up or hit boy. Yeah, 1394 01:13:32,800 --> 01:13:34,719 Speaker 1: don't look at me neither. I don't. 1395 01:13:34,880 --> 01:13:38,840 Speaker 3: I don't. No stories are either one no no stories, 1396 01:13:38,920 --> 01:13:41,720 Speaker 3: and remember what the story we're gonna go on this 1397 01:13:41,840 --> 01:13:44,240 Speaker 3: forse with stories. That's that. 1398 01:13:46,840 --> 01:13:47,519 Speaker 1: Just make that clear. 1399 01:13:48,520 --> 01:13:52,360 Speaker 3: That's your no stories analog or did you. 1400 01:13:52,400 --> 01:13:54,880 Speaker 1: You took your shop? Bro Oh, I've been took the shop. Okay, 1401 01:13:55,040 --> 01:13:57,439 Speaker 1: I got another one analog analog and me too. 1402 01:13:57,520 --> 01:14:00,840 Speaker 4: I'm with you on that, and then you can go 1403 01:14:00,880 --> 01:14:06,799 Speaker 4: to go to the next ones thriller or bad thrillers. 1404 01:14:06,840 --> 01:14:08,599 Speaker 1: Tell you it was the thriller, type of dude thriller 1405 01:14:10,240 --> 01:14:12,960 Speaker 1: that I don't know. I just feel like he had 1406 01:14:13,040 --> 01:14:16,640 Speaker 1: the jacket at one point, gloves or coming boss like that, 1407 01:14:16,920 --> 01:14:19,880 Speaker 1: like in a good way. A lot of us had 1408 01:14:19,920 --> 01:14:23,240 Speaker 1: that Michael Jackson glove stop righting, yeah, looking around people, 1409 01:14:23,280 --> 01:14:26,040 Speaker 1: not even gonna make eye contact right now. They had 1410 01:14:26,360 --> 01:14:31,560 Speaker 1: had the jacket too, had all right, Whitney, Okay, you go, 1411 01:14:31,960 --> 01:14:39,840 Speaker 1: you start Whitney or ritha Whitney, d J Quicker the Riza, 1412 01:14:41,040 --> 01:14:41,639 Speaker 1: Mm hmm. 1413 01:14:45,680 --> 01:14:45,920 Speaker 3: Neither. 1414 01:14:47,400 --> 01:14:57,120 Speaker 1: You're neither. Yeah, I'm not used to it. The tupocket 1415 01:14:57,200 --> 01:14:57,680 Speaker 1: d m X. 1416 01:15:03,400 --> 01:15:03,639 Speaker 3: POC. 1417 01:15:04,760 --> 01:15:08,280 Speaker 2: You got a story, then this is your criteria. Yes, okay, 1418 01:15:08,720 --> 01:15:11,920 Speaker 2: but I obviously he was going before way. But but 1419 01:15:12,880 --> 01:15:15,799 Speaker 2: my like I said, we started the whole. 1420 01:15:17,800 --> 01:15:23,280 Speaker 3: Cassie project and Rashid literally it was like, yo, I 1421 01:15:23,360 --> 01:15:25,880 Speaker 3: don't care who you're listening to, et cetera, et cetera. 1422 01:15:25,960 --> 01:15:30,840 Speaker 3: It's all Pac all the way. And also uh poc 1423 01:15:32,080 --> 01:15:35,519 Speaker 3: because there was when I I actually was one of 1424 01:15:35,560 --> 01:15:38,439 Speaker 3: those kids that went to a band camp and I 1425 01:15:38,640 --> 01:15:41,800 Speaker 3: you know, I had camp. I went to a band camp, 1426 01:15:46,280 --> 01:15:49,519 Speaker 3: so so you know, I had one of those you know, 1427 01:15:49,880 --> 01:15:55,000 Speaker 3: one of those super early adolescent you know crushes, and 1428 01:15:56,160 --> 01:15:59,479 Speaker 3: she she basically, you know, I wanted to make records, 1429 01:16:00,080 --> 01:16:02,559 Speaker 3: you know, write songs. And she was like, oh, well, 1430 01:16:02,560 --> 01:16:04,560 Speaker 3: you know, I'm doing this song for Mother's Day and 1431 01:16:04,640 --> 01:16:07,840 Speaker 3: she she had the Dear Mama song from from back then. Yeah, 1432 01:16:07,920 --> 01:16:08,559 Speaker 3: exactly right. 1433 01:16:08,680 --> 01:16:24,760 Speaker 4: Cool Isaac Hayes or Curtis Mayfield, mhm, neither. Okay, she 1434 01:16:24,960 --> 01:16:28,640 Speaker 4: knows you better go down. Okay, I know where you're 1435 01:16:28,640 --> 01:16:30,280 Speaker 4: gonna pick on this one. At least let me take 1436 01:16:30,280 --> 01:16:30,519 Speaker 4: the shot. 1437 01:16:31,280 --> 01:16:34,720 Speaker 1: I say he's picking the second he's been saying. I 1438 01:16:34,840 --> 01:16:39,919 Speaker 1: been saying like James James Brown, James Brown. 1439 01:16:39,760 --> 01:16:44,960 Speaker 4: Or Jimmy Hendrix Sun like Jimmy Hendrick and Bob Marley 1440 01:16:45,080 --> 01:16:50,639 Speaker 4: is like your your thing, but James Brown both both 1441 01:16:50,800 --> 01:16:53,880 Speaker 4: both because you're a fan of Jimmy Hendrick and mar Yeah, 1442 01:16:53,920 --> 01:16:56,759 Speaker 4: like that's that's yeah, but but for different yeah different 1443 01:16:56,960 --> 01:16:57,759 Speaker 4: and James Brown. 1444 01:16:57,880 --> 01:16:59,920 Speaker 3: Yeah, James Brown, James Brown. 1445 01:17:00,160 --> 01:17:01,400 Speaker 1: He came up to me and said, keep saying playing 1446 01:17:01,400 --> 01:17:02,960 Speaker 1: my ship ship Okay. 1447 01:17:04,600 --> 01:17:06,840 Speaker 3: I mean, if I look at the Dodging Girl video, 1448 01:17:07,280 --> 01:17:09,880 Speaker 3: that's that's a that's a James Brown. That's actually a 1449 01:17:09,960 --> 01:17:13,120 Speaker 3: James Brown reference. You know where, because in that video 1450 01:17:13,240 --> 01:17:16,040 Speaker 3: I'm wearing the tuxedo. I come down to join. We 1451 01:17:16,160 --> 01:17:19,679 Speaker 3: got the band playing. That's that's the actual James Brown reference. 1452 01:17:20,080 --> 01:17:22,400 Speaker 1: Everybody took this shot. Oh I took my shot already, 1453 01:17:25,280 --> 01:17:30,120 Speaker 1: this one. Thank you. So I'm gonna ask you this, 1454 01:17:30,280 --> 01:17:33,560 Speaker 1: but then I'm I'm gonna ask you in exceparately a 1455 01:17:33,600 --> 01:17:36,080 Speaker 1: different way. Major or independent? 1456 01:17:38,360 --> 01:17:41,480 Speaker 3: Major independent? Independent? 1457 01:17:42,560 --> 01:17:45,760 Speaker 4: Okay, your first two albums was on Motown. Correct, Yes, 1458 01:17:48,439 --> 01:17:49,920 Speaker 4: this is this is This is me being a straight 1459 01:17:50,000 --> 01:17:53,880 Speaker 4: spoiled It was hard for me to go from a 1460 01:17:53,960 --> 01:17:59,200 Speaker 4: major to independent because I like the four Seasons. I like, 1461 01:17:59,800 --> 01:18:05,680 Speaker 4: you know, sether sist And when I went from major independent, 1462 01:18:05,920 --> 01:18:07,599 Speaker 4: I had to down grade. I don't know if that's 1463 01:18:07,640 --> 01:18:08,400 Speaker 4: the right world, but. 1464 01:18:10,439 --> 01:18:13,120 Speaker 1: It is. Damn yeah, but I had to down grade. 1465 01:18:13,600 --> 01:18:16,640 Speaker 3: It was yeah, yeah, like it was. I had to 1466 01:18:16,680 --> 01:18:20,040 Speaker 3: go back to the sheriff team. But it was completely 1467 01:18:20,120 --> 01:18:23,800 Speaker 3: different from me I had. Like I wasn't a multi 1468 01:18:23,880 --> 01:18:27,040 Speaker 3: platinum like I had. There was a lot of respect 1469 01:18:27,320 --> 01:18:31,280 Speaker 3: for the musicianship, but it wasn't like our multi platinum 1470 01:18:31,400 --> 01:18:35,479 Speaker 3: Billboard number one hits and you know, records and clubs 1471 01:18:35,560 --> 01:18:38,200 Speaker 3: and the hottest et cetera, et cetera. But it looked 1472 01:18:38,240 --> 01:18:41,840 Speaker 3: like that to us at least it maybe maybe maybe 1473 01:18:41,920 --> 01:18:45,120 Speaker 3: maybe it looked like that. But I mean, to be frank, 1474 01:18:45,400 --> 01:18:47,760 Speaker 3: we sold one hundred and eighty thousand records the first 1475 01:18:48,120 --> 01:18:51,160 Speaker 3: town and sixty thousand on the second. Now, the second 1476 01:18:51,200 --> 01:18:53,639 Speaker 3: one we got nominated for a Grammy. But I mean 1477 01:18:53,720 --> 01:18:56,720 Speaker 3: that's a total of I mean that's we didn't we 1478 01:18:56,760 --> 01:19:00,120 Speaker 3: didn't even you know, and still the era where you 1479 01:19:00,200 --> 01:19:02,519 Speaker 3: had to sold like crazy amount of records. 1480 01:19:02,600 --> 01:19:02,760 Speaker 1: Yeah. 1481 01:19:03,600 --> 01:19:06,599 Speaker 4: Literally, I heard you say this before, but you literally 1482 01:19:06,680 --> 01:19:09,960 Speaker 4: made more money for your independent albums than you did now. 1483 01:19:09,920 --> 01:19:14,120 Speaker 3: Is that entirety? How about the tours? Yeah, but that's 1484 01:19:14,160 --> 01:19:16,479 Speaker 3: what I'm saying. I didn't even tour off of those albums. 1485 01:19:17,479 --> 01:19:18,840 Speaker 1: You know what I'm saying and what you're saying. 1486 01:19:19,000 --> 01:19:22,160 Speaker 3: So like once we went independent, then I understood, like, Okay, 1487 01:19:22,240 --> 01:19:24,479 Speaker 3: this is how we're going to really get to the money, 1488 01:19:24,880 --> 01:19:28,680 Speaker 3: because that's I think. What's so it's very opaque when 1489 01:19:28,680 --> 01:19:31,479 Speaker 3: you're a major label. You're at the major label, things 1490 01:19:31,560 --> 01:19:35,040 Speaker 3: are paid for, studios paid for, advance is paid for, 1491 01:19:35,360 --> 01:19:38,080 Speaker 3: travel is paid for, et cetera. But then once the 1492 01:19:38,200 --> 01:19:40,880 Speaker 3: sales come in, unless you reach a certain amount, you 1493 01:19:41,040 --> 01:19:43,960 Speaker 3: gotta wait till your next album budget opens up before 1494 01:19:44,000 --> 01:19:44,800 Speaker 3: you get paid again. 1495 01:19:44,840 --> 01:19:47,720 Speaker 1: It's a bank yeah, age first deal or something like 1496 01:19:47,880 --> 01:19:48,360 Speaker 1: something like that. 1497 01:19:48,800 --> 01:19:50,479 Speaker 3: And that's what I'm saying. It's just like you know, 1498 01:19:51,720 --> 01:19:54,760 Speaker 3: for me, I don't like that opacity. I want to 1499 01:19:54,920 --> 01:20:00,200 Speaker 3: have full trans that again, yes I want yeah, so 1500 01:20:00,200 --> 01:20:05,400 Speaker 3: old paid. That means contret you know you want. I 1501 01:20:05,520 --> 01:20:09,960 Speaker 3: want full transparency, right, And so that was quote unquote 1502 01:20:10,040 --> 01:20:12,599 Speaker 3: none of my business. You know how much did they make? 1503 01:20:12,840 --> 01:20:13,000 Speaker 1: You know? 1504 01:20:13,600 --> 01:20:15,439 Speaker 3: And so that's why I really wanted to go independent 1505 01:20:15,479 --> 01:20:18,040 Speaker 3: because I was like, Yo, if we sold one hundred 1506 01:20:18,320 --> 01:20:21,240 Speaker 3: eighty thousand records the first time, how did I only 1507 01:20:21,400 --> 01:20:24,160 Speaker 3: sell We're in the information age, how do I only 1508 01:20:24,200 --> 01:20:27,719 Speaker 3: sell sixty thousand the second time? We should just email 1509 01:20:27,760 --> 01:20:29,040 Speaker 3: everybody the first. 1510 01:20:28,960 --> 01:20:31,439 Speaker 4: US sales because they could have did that. And like 1511 01:20:31,479 --> 01:20:33,280 Speaker 4: you said, they didn't give you the information. So maybe 1512 01:20:34,040 --> 01:20:36,800 Speaker 4: you sold because we were saying the records everywhere, so 1513 01:20:37,080 --> 01:20:38,080 Speaker 4: we had maybe. 1514 01:20:39,320 --> 01:20:43,080 Speaker 3: I truly believe, man, I think that the records were 1515 01:20:43,439 --> 01:20:47,559 Speaker 3: favorites amongst artists. So if artists were sending round, yo, 1516 01:20:47,640 --> 01:20:50,640 Speaker 3: you heard Ryan's join, et cetera, they were favorites. But 1517 01:20:50,840 --> 01:20:53,000 Speaker 3: when I went to Germany, I was not on the radio. 1518 01:20:53,080 --> 01:20:56,280 Speaker 3: In Germany, everything was on little mixtapes. People were spending 1519 01:20:56,320 --> 01:20:59,559 Speaker 3: it in clubs, et cetera. But there was that real 1520 01:20:59,680 --> 01:21:02,439 Speaker 3: ground swell of people that's like, yo, I like this music. 1521 01:21:02,760 --> 01:21:02,920 Speaker 4: You know. 1522 01:21:03,960 --> 01:21:08,720 Speaker 1: I remember me asking for like account and things like that, 1523 01:21:09,160 --> 01:21:11,040 Speaker 1: and they're telling me that. The recordats saying, oh yeah, 1524 01:21:11,080 --> 01:21:13,880 Speaker 1: we spent five hundred grand in Japan and we spent 1525 01:21:13,920 --> 01:21:17,439 Speaker 1: two hundred and fifty thousand of Germany and we've been 1526 01:21:17,720 --> 01:21:21,679 Speaker 1: we spent this in only in duself my favorite player. 1527 01:21:24,800 --> 01:21:27,040 Speaker 1: I'm gonna have Burg Frankfoot, all that, you know, Berlin 1528 01:21:27,160 --> 01:21:27,479 Speaker 1: and all that. 1529 01:21:27,560 --> 01:21:27,720 Speaker 2: You know. 1530 01:21:27,880 --> 01:21:29,840 Speaker 1: I've been right some time. But what I'm trying to 1531 01:21:29,880 --> 01:21:32,719 Speaker 1: say is when they did that to me, I couldn't 1532 01:21:33,160 --> 01:21:34,560 Speaker 1: like it was I don't know. I don't want to 1533 01:21:34,560 --> 01:21:36,880 Speaker 1: say it wasn't ordered in back then. I just didn't 1534 01:21:36,920 --> 01:21:38,800 Speaker 1: know about it. There was no way for me to 1535 01:21:39,040 --> 01:21:41,640 Speaker 1: There was no Instagram, so they said they had a 1536 01:21:41,760 --> 01:21:44,200 Speaker 1: poster of me in Japan. I had to just tell you, 1537 01:21:44,400 --> 01:21:47,200 Speaker 1: you know now that they were scamming everybody that way 1538 01:21:47,800 --> 01:21:51,040 Speaker 1: for real. Yes, the marketing budgets they were, they were 1539 01:21:51,160 --> 01:21:54,720 Speaker 1: ciphoning money like I got cal This is why, this 1540 01:21:54,800 --> 01:21:56,120 Speaker 1: is why, this is why. 1541 01:21:56,000 --> 01:21:57,720 Speaker 2: You love the majors because the era that you were 1542 01:21:57,760 --> 01:22:00,000 Speaker 2: in was when the record labels were flushed with cats, 1543 01:22:00,560 --> 01:22:01,800 Speaker 2: so they didn't make you pay back. 1544 01:22:01,840 --> 01:22:03,200 Speaker 1: They would be like, cool, they will let you off. 1545 01:22:03,200 --> 01:22:04,519 Speaker 3: Your cousin's so flush with cash. 1546 01:22:04,520 --> 01:22:07,880 Speaker 1: Still, let's not It was crazier back then. That's the 1547 01:22:07,960 --> 01:22:11,439 Speaker 1: record of off of CDs. I love Mark back there. 1548 01:22:12,240 --> 01:22:14,599 Speaker 1: I love this isn't argue all the time because he's 1549 01:22:14,600 --> 01:22:18,640 Speaker 1: a super independent guy, which I just think that independent. 1550 01:22:18,680 --> 01:22:20,639 Speaker 2: If you want to go to major, be independent first 1551 01:22:20,800 --> 01:22:22,760 Speaker 2: so you can leverage and have a better deal. 1552 01:22:22,800 --> 01:22:25,000 Speaker 1: Oh no, with the machine, I. 1553 01:22:25,040 --> 01:22:28,320 Speaker 4: Feel the opposite, And you can tell me. I feel 1554 01:22:28,360 --> 01:22:30,040 Speaker 4: like you should be go major first. 1555 01:22:30,360 --> 01:22:32,599 Speaker 1: Let them spend that budget on you, yescause they can't 1556 01:22:32,640 --> 01:22:34,760 Speaker 1: never take back your friends. It's not like that now. 1557 01:22:35,200 --> 01:22:37,960 Speaker 1: In his era was now they're accounting for every penny. 1558 01:22:38,040 --> 01:22:43,280 Speaker 1: I'm not a dinosaur man. Yeah, yeah, ago, in the 1559 01:22:43,439 --> 01:22:45,320 Speaker 1: terms of the record business, it was. Yeah. 1560 01:22:45,680 --> 01:22:49,280 Speaker 3: What I'm saying though, is I agree if somebody else 1561 01:22:49,439 --> 01:22:52,200 Speaker 3: is going to spend the money to make you famous, 1562 01:22:52,880 --> 01:22:55,160 Speaker 3: and then you can actually leverage that and make sure 1563 01:22:55,200 --> 01:22:56,679 Speaker 3: you do it the right way and you can. 1564 01:22:56,640 --> 01:22:59,479 Speaker 2: Come out whole. But now a lot of these artists 1565 01:22:59,520 --> 01:23:02,800 Speaker 2: aren't coming out whole. They're stuck in that now. And 1566 01:23:02,920 --> 01:23:06,880 Speaker 2: these deals, you mean there was so they kissed the money. 1567 01:23:07,120 --> 01:23:10,680 Speaker 2: They haven't recouped. Someone who stuck with the record then 1568 01:23:10,720 --> 01:23:12,800 Speaker 2: you could not recoup. And they were doing well. The 1569 01:23:12,880 --> 01:23:13,479 Speaker 2: labels they. 1570 01:23:13,360 --> 01:23:15,760 Speaker 1: Could have had liked you as an artist, We're like cool, yeah, 1571 01:23:15,840 --> 01:23:17,600 Speaker 1: no problem, and we'll let you out your deal. Let 1572 01:23:17,720 --> 01:23:19,559 Speaker 1: this person buy you out your like they were making 1573 01:23:19,640 --> 01:23:20,680 Speaker 1: deals left and right. 1574 01:23:20,880 --> 01:23:24,639 Speaker 4: I don't think as Norrie, I never recouped. I did 1575 01:23:25,160 --> 01:23:27,320 Speaker 4: as Norri, I spent so much money. I mean, like 1576 01:23:28,680 --> 01:23:29,920 Speaker 4: I wanted to Norri signs. 1577 01:23:29,920 --> 01:23:32,160 Speaker 2: Today he's signing a three sixty deal where the name 1578 01:23:32,280 --> 01:23:35,320 Speaker 2: Noriego or Norri is violent label. 1579 01:23:35,680 --> 01:23:38,000 Speaker 1: And when you don't recoup, you can't use that name. 1580 01:23:38,040 --> 01:23:42,479 Speaker 2: You better go on as Sir Francis Junior ncut there, 1581 01:23:43,000 --> 01:23:49,320 Speaker 2: make a little buddy time. They got spooky are crumbling 1582 01:23:49,560 --> 01:23:51,439 Speaker 2: as we see them right now. I think the tech 1583 01:23:51,479 --> 01:23:52,880 Speaker 2: companies are the new record labels. 1584 01:23:53,200 --> 01:23:54,400 Speaker 1: They're his. 1585 01:23:54,680 --> 01:23:57,639 Speaker 4: I think your Idea period is a new record label 1586 01:23:57,800 --> 01:23:58,280 Speaker 4: for those two. 1587 01:23:58,439 --> 01:24:01,640 Speaker 1: I'm talking about the bad guys. When I say imagine, 1588 01:24:01,680 --> 01:24:06,680 Speaker 1: now imagine, we take you your concept concept right and 1589 01:24:06,840 --> 01:24:09,760 Speaker 1: now you showing people you listen, because even when you 1590 01:24:09,840 --> 01:24:11,839 Speaker 1: was dropping independent, it looked like you was apasior. 1591 01:24:12,120 --> 01:24:17,320 Speaker 3: Oh because we I mean we were, we were moving 1592 01:24:17,400 --> 01:24:20,040 Speaker 3: that way. You know what I'm saying, which is but 1593 01:24:20,200 --> 01:24:23,599 Speaker 3: that's the other piece of it is it requires also 1594 01:24:24,120 --> 01:24:28,439 Speaker 3: the financial infrastructure because otherwise, like if you can make 1595 01:24:28,680 --> 01:24:32,439 Speaker 3: one hundred grand, pay four thousand dollars a month forever, 1596 01:24:33,040 --> 01:24:35,439 Speaker 3: then that means you can make a million dollars, pay 1597 01:24:35,560 --> 01:24:39,920 Speaker 3: forty thousand dollars a month whatever. Right, So that's really 1598 01:24:40,200 --> 01:24:45,160 Speaker 3: Once you have both the business infrastructure and the financial infrastructure, 1599 01:24:45,640 --> 01:24:48,679 Speaker 3: then it becomes an infinite loop. And that infinite loop 1600 01:24:48,800 --> 01:24:51,800 Speaker 3: is really what that's really what an artist needs to 1601 01:24:51,880 --> 01:24:54,519 Speaker 3: be able to say, like, you know what, I want 1602 01:24:54,560 --> 01:24:58,040 Speaker 3: to go record my next album and in France somewhere 1603 01:24:58,200 --> 01:24:59,519 Speaker 3: you know, like the Rolling Stones City. 1604 01:25:00,160 --> 01:25:03,920 Speaker 1: Yes, right, so you know what I think? 1605 01:25:06,000 --> 01:25:07,880 Speaker 4: I think you being as smart as you are, right, 1606 01:25:09,200 --> 01:25:11,599 Speaker 4: you having this early idea that's fucking genius. 1607 01:25:11,720 --> 01:25:14,120 Speaker 1: We all know. We all know it's genius, and we all. 1608 01:25:14,040 --> 01:25:18,000 Speaker 4: Know if it works, when it works, how artist the 1609 01:25:18,160 --> 01:25:23,160 Speaker 4: artist can benefit off of this? Right now, radio is 1610 01:25:23,160 --> 01:25:26,760 Speaker 4: still important, right, I told this the fact Joe the 1611 01:25:26,840 --> 01:25:28,040 Speaker 4: other day, I was like, Yo, if I was to 1612 01:25:28,080 --> 01:25:29,519 Speaker 4: ever drop a record again. 1613 01:25:29,600 --> 01:25:34,360 Speaker 1: You're gonna work by radio like him, Like, I don't 1614 01:25:34,400 --> 01:25:35,680 Speaker 1: want you to hire somebody there. 1615 01:25:36,280 --> 01:25:40,080 Speaker 4: You you know, you know every PD he's put in 1616 01:25:40,160 --> 01:25:43,360 Speaker 4: twenty seven to more years he's been in that work. 1617 01:25:43,560 --> 01:25:46,519 Speaker 1: But Joe has to fight. He did it. I feel 1618 01:25:46,560 --> 01:25:50,360 Speaker 1: like that's the future, Like when the concept that you 1619 01:25:50,520 --> 01:25:53,840 Speaker 1: have for artists working for other artists and artists are 1620 01:25:53,840 --> 01:25:57,000 Speaker 1: saying I always love Violator for that Violator was like 1621 01:25:57,160 --> 01:26:00,479 Speaker 1: artists managing artist. Chris Lighty was like an artist. Yeah, 1622 01:26:00,840 --> 01:26:03,000 Speaker 1: And that's why I think this is going. 1623 01:26:03,400 --> 01:26:06,920 Speaker 4: Like I know it's sounding so minute, but I feel 1624 01:26:06,960 --> 01:26:09,799 Speaker 4: like fat Joe will be running ahead of a radio apartment. 1625 01:26:09,800 --> 01:26:12,080 Speaker 4: See how he just dropped the record just now, and 1626 01:26:12,160 --> 01:26:16,160 Speaker 4: it's just everywhere everywhere, not because he's my friend, she 1627 01:26:16,280 --> 01:26:19,719 Speaker 4: was just everywhere, and I'm like, he knows what he's doing. Eventually, 1628 01:26:20,840 --> 01:26:23,120 Speaker 4: we're going to hire ourselves to do. 1629 01:26:24,000 --> 01:26:26,280 Speaker 1: To do, to work on your platform. You think it's 1630 01:26:26,320 --> 01:26:28,160 Speaker 1: gonna go that way, let me speak to his. 1631 01:26:28,920 --> 01:26:31,320 Speaker 3: I would like to see that. We don't. What I 1632 01:26:31,479 --> 01:26:35,479 Speaker 3: will say though, is just as you said, there will 1633 01:26:35,600 --> 01:26:40,040 Speaker 3: be other iterations of platforms for folks to actually communicate 1634 01:26:40,439 --> 01:26:44,120 Speaker 3: with their fans. I think the money piece is more 1635 01:26:44,200 --> 01:26:48,200 Speaker 3: of an issue because the money piece is what people, 1636 01:26:48,400 --> 01:26:50,679 Speaker 3: even like you said when we started this conversation, said, 1637 01:26:50,720 --> 01:26:53,000 Speaker 3: I didn't know there was something that could do that, right, 1638 01:26:53,400 --> 01:26:57,000 Speaker 3: And so I feel as though for me, even moving 1639 01:26:57,200 --> 01:27:01,120 Speaker 3: from music to technology is because I felt like I 1640 01:27:01,200 --> 01:27:05,240 Speaker 3: could serve a wider transh of the population. 1641 01:27:08,040 --> 01:27:12,519 Speaker 2: Just go right. 1642 01:27:13,120 --> 01:27:18,120 Speaker 3: So I think the spread, I think now you're right, 1643 01:27:18,800 --> 01:27:24,240 Speaker 3: But the ability for money management from the concept of 1644 01:27:24,400 --> 01:27:27,160 Speaker 3: what artists really like, because we, like you said, we 1645 01:27:27,479 --> 01:27:31,000 Speaker 3: like the four Seasons, we like the you know, if 1646 01:27:31,040 --> 01:27:33,080 Speaker 3: we can if we give fly charter, we like the 1647 01:27:33,160 --> 01:27:35,560 Speaker 3: fly charter. If we could go vacation, we could go 1648 01:27:35,760 --> 01:27:38,519 Speaker 3: on a destination recording. We'd rather do that than the 1649 01:27:38,560 --> 01:27:42,519 Speaker 3: bedroom recording. Right, So it's about how do you work 1650 01:27:42,600 --> 01:27:45,840 Speaker 3: the finances to be able to deliver that. And that's 1651 01:27:45,960 --> 01:27:48,840 Speaker 3: why I think, like you said, when we when we 1652 01:27:48,920 --> 01:27:51,200 Speaker 3: were doing independent albums, we still. 1653 01:27:53,040 --> 01:27:55,479 Speaker 4: I thought you were still on the major I'm saying, 1654 01:27:55,479 --> 01:27:57,200 Speaker 4: like me and him always arguing, and it's like, yo, 1655 01:27:57,240 --> 01:27:58,880 Speaker 4: you know what, it's taking the best of both worlds 1656 01:27:58,920 --> 01:27:59,559 Speaker 4: and mix it together. 1657 01:28:00,000 --> 01:28:02,160 Speaker 1: And I think that's what this is like for us 1658 01:28:02,240 --> 01:28:02,679 Speaker 1: to make. 1659 01:28:02,600 --> 01:28:06,439 Speaker 4: Independent money, yes, but to look like a major, look 1660 01:28:06,520 --> 01:28:08,560 Speaker 4: like a major is back in it, because then you 1661 01:28:08,720 --> 01:28:09,360 Speaker 4: lose nothing. 1662 01:28:09,800 --> 01:28:13,120 Speaker 1: You actually gain everything. And I believe that this is 1663 01:28:13,160 --> 01:28:15,080 Speaker 1: a and to be I believe you struck. 1664 01:28:15,200 --> 01:28:17,479 Speaker 2: You struck, to stand struck, to stand on your own 1665 01:28:17,479 --> 01:28:23,800 Speaker 2: independently and strike strategic partnerships with whatever major entities. That's 1666 01:28:24,040 --> 01:28:26,280 Speaker 2: that's really the goal, because that's where a lot of 1667 01:28:26,320 --> 01:28:28,000 Speaker 2: them you can get a lot of financing from. 1668 01:28:29,120 --> 01:28:30,120 Speaker 1: Why it started to cut you off. 1669 01:28:30,200 --> 01:28:32,000 Speaker 4: Think about it when you're doing it on your own, 1670 01:28:33,439 --> 01:28:35,160 Speaker 4: and if you don't show up to the radio station, 1671 01:28:35,320 --> 01:28:37,120 Speaker 4: it all gets on you. But now if you have 1672 01:28:37,160 --> 01:28:39,880 Speaker 4: somebody who's professional in that position, it's like you don't 1673 01:28:40,040 --> 01:28:42,880 Speaker 4: you're still independent, but you got somebody else helping us, saying, 1674 01:28:42,920 --> 01:28:44,759 Speaker 4: you know, listen, we got to make it the cosmic 1675 01:28:44,800 --> 01:28:47,680 Speaker 4: cab at five pm, he's going to pull our record if. 1676 01:28:47,640 --> 01:28:48,200 Speaker 3: We don't do it. 1677 01:28:48,360 --> 01:28:50,720 Speaker 4: If you have somebody who has that experience, I think, 1678 01:28:50,800 --> 01:28:52,559 Speaker 4: why wouldn't you do that? I think that's the only 1679 01:28:52,640 --> 01:28:56,280 Speaker 4: thing that's missing from this beautiful idea. It's like, you 1680 01:28:56,360 --> 01:28:59,120 Speaker 4: know what it might be really us running us. When 1681 01:28:59,120 --> 01:29:02,360 Speaker 4: I say us, don't mean you raise, I mean the people. 1682 01:29:02,439 --> 01:29:04,880 Speaker 4: That's a part of the culture. What I'm saying, it's 1683 01:29:04,920 --> 01:29:06,519 Speaker 4: it's important, it's important. 1684 01:29:06,640 --> 01:29:09,759 Speaker 1: I think we should make a noise to that. Okay, 1685 01:29:10,640 --> 01:29:16,360 Speaker 1: had the moment ahead. Where are we at here? Okay? 1686 01:29:16,479 --> 01:29:18,080 Speaker 1: Are they over there snitching on you saying you ain't 1687 01:29:18,160 --> 01:29:24,439 Speaker 1: take the shot? Ellmatic or ready to die. 1688 01:29:26,200 --> 01:29:26,479 Speaker 3: Both? 1689 01:29:26,800 --> 01:29:28,840 Speaker 1: Okay? Yeah, yeah, that's a great answer. 1690 01:29:29,080 --> 01:29:29,640 Speaker 4: You need to know this. 1691 01:29:32,520 --> 01:29:35,360 Speaker 5: I bet you didn't think he was. He was gonna 1692 01:29:35,360 --> 01:29:41,519 Speaker 5: come again with your kid drinker, but now you drinking 1693 01:29:41,600 --> 01:29:44,200 Speaker 5: to a drink sa I got. 1694 01:29:46,080 --> 01:29:51,920 Speaker 2: On the time Diana Ross or Donna Summers, Diana Ross 1695 01:29:52,840 --> 01:29:53,360 Speaker 2: from lew that. 1696 01:29:55,000 --> 01:29:59,040 Speaker 1: Missy or Eve? Missy? That was any stories? You're not 1697 01:29:59,080 --> 01:29:59,920 Speaker 1: telling us any stories? 1698 01:30:02,320 --> 01:30:07,600 Speaker 3: Diana Ross. That's a favorite of my mother's, you know. 1699 01:30:08,120 --> 01:30:13,559 Speaker 3: And uh, Missy Elliott, I mean just sort of set 1700 01:30:13,640 --> 01:30:18,439 Speaker 3: the standard. And I think I think, really, did. 1701 01:30:18,360 --> 01:30:24,720 Speaker 1: You say Diana Ross and Missy No, Diana Ross or. 1702 01:30:24,720 --> 01:30:27,639 Speaker 3: Donna Summer and you said Missy or or Eve? 1703 01:30:27,800 --> 01:30:29,920 Speaker 1: And so he asked the two questions at one time. 1704 01:30:33,680 --> 01:30:41,360 Speaker 3: Right now, Missy? Really, you know, I think the signing 1705 01:30:41,880 --> 01:30:46,559 Speaker 3: of Missy out of that camp as well, right at first, right, 1706 01:30:46,840 --> 01:30:50,360 Speaker 3: I mean, that whole camp. Honestly was just super ultra 1707 01:30:50,760 --> 01:30:53,680 Speaker 3: incredibly ill because that was it was Timbo, it was 1708 01:30:53,840 --> 01:30:57,840 Speaker 3: Missy was genuine, it was play. 1709 01:30:58,080 --> 01:31:00,439 Speaker 1: But it's like it's like for us to something in 1710 01:31:00,479 --> 01:31:04,120 Speaker 1: the water over there. Yeah, you know going on? Yeah, yeah, 1711 01:31:04,160 --> 01:31:09,200 Speaker 1: it's crazy. I got next one, all right, Stevie Wonder 1712 01:31:09,240 --> 01:31:13,080 Speaker 1: and Marvin Gaye Stevie Wonder. Did I hear that Stevie 1713 01:31:13,120 --> 01:31:14,680 Speaker 1: Walker walked to the stage one time? 1714 01:31:15,680 --> 01:31:18,799 Speaker 3: Yes, he's confirmed. 1715 01:31:18,840 --> 01:31:22,560 Speaker 1: You can see we always get told us we have 1716 01:31:22,880 --> 01:31:26,519 Speaker 1: so many stories. I'm seeing a lot of ship. Did 1717 01:31:26,600 --> 01:31:28,479 Speaker 1: I hear that story that ye walk to the stage 1718 01:31:28,479 --> 01:31:29,280 Speaker 1: together something like that? 1719 01:31:30,000 --> 01:31:32,680 Speaker 3: Yeah, okay, I forget where I was performing and it 1720 01:31:32,800 --> 01:31:33,160 Speaker 3: was something. 1721 01:31:33,360 --> 01:31:35,400 Speaker 1: Yeah, he didn't have a walking stick, let's be real. 1722 01:31:36,439 --> 01:31:37,519 Speaker 1: He walked up, was like, what's up? 1723 01:31:37,960 --> 01:31:52,919 Speaker 6: Like, like, yeah, I respect that motive or phantom motif 1724 01:31:54,320 --> 01:31:59,599 Speaker 6: playing guys you got this arm? 1725 01:31:59,720 --> 01:32:05,800 Speaker 1: Yeah right? Or ghosts the race, Well he's he's thinking 1726 01:32:05,840 --> 01:32:07,679 Speaker 1: he went cars he put it together. 1727 01:32:08,880 --> 01:32:11,280 Speaker 4: That's not what it was, right, you know, I said, right? 1728 01:32:11,439 --> 01:32:20,679 Speaker 4: Or ghost Space Ray Kuan or go Space talking about 1729 01:32:21,640 --> 01:32:23,080 Speaker 4: I'm glad I think you you saved me for. 1730 01:32:23,160 --> 01:32:28,880 Speaker 1: This one one because he actually did a record with me. Wow, Wow, 1731 01:32:30,720 --> 01:32:41,280 Speaker 1: Moriah or Lisa Keys both man's so much more life 1732 01:32:43,800 --> 01:32:52,080 Speaker 1: music industry or the tech industry. We're both okay, And 1733 01:32:52,160 --> 01:32:54,479 Speaker 1: I knew he was gonna say that, Like I said, 1734 01:32:56,560 --> 01:32:58,439 Speaker 1: it's not even in there. That's not in there. I 1735 01:32:58,560 --> 01:33:00,800 Speaker 1: just made that up and I new it's not. 1736 01:33:02,840 --> 01:33:05,000 Speaker 2: In it real quick, okay, because before when I said 1737 01:33:05,000 --> 01:33:08,400 Speaker 2: about the tech industry is taking over the music industry, 1738 01:33:08,760 --> 01:33:10,760 Speaker 2: what is your take on that, Like how everybody's kind 1739 01:33:10,760 --> 01:33:14,479 Speaker 2: of vilifying the Spotify's and all the DSPs. 1740 01:33:13,960 --> 01:33:18,280 Speaker 1: Like, what do you think it's necessary? I think they 1741 01:33:18,520 --> 01:33:19,280 Speaker 1: necessary evil. 1742 01:33:19,400 --> 01:33:25,520 Speaker 3: I believe that there's a symbiotic relationship between the creativity 1743 01:33:25,560 --> 01:33:28,800 Speaker 3: and the technology. Is necessary and it will take several 1744 01:33:28,920 --> 01:33:34,360 Speaker 3: iterations until it will be perceived as fair. But I believe, 1745 01:33:34,520 --> 01:33:38,000 Speaker 3: like you know that there there was no other way 1746 01:33:38,840 --> 01:33:43,960 Speaker 3: to go than a Netflix or a Spotify, right. But 1747 01:33:44,040 --> 01:33:46,720 Speaker 3: do you like it's all the entire library of all 1748 01:33:46,800 --> 01:33:49,160 Speaker 3: recorded music is in my device right now? Well, the 1749 01:33:49,240 --> 01:33:51,800 Speaker 3: lever of humanity is yeah, but that but that's what 1750 01:33:51,880 --> 01:33:56,040 Speaker 3: I'm saying. So it's it's inevitable, and it's almost like 1751 01:33:56,160 --> 01:33:58,800 Speaker 3: how people are they might want to vilify AI, but 1752 01:33:58,960 --> 01:34:01,680 Speaker 3: it's inevitable, and so you were just we were just 1753 01:34:01,720 --> 01:34:06,519 Speaker 3: talking about motif versus you know, phantom. But when you 1754 01:34:06,600 --> 01:34:10,800 Speaker 3: think or STEVIEE Wonder, the guy Ray Kurzweil who made 1755 01:34:10,840 --> 01:34:15,920 Speaker 3: the cursewhile synthesizer, he's a you know, a super forward 1756 01:34:15,960 --> 01:34:19,720 Speaker 3: thinker on what's called technological singularity where you won't be 1757 01:34:19,760 --> 01:34:23,760 Speaker 3: able to tell the difference between a human and a 1758 01:34:24,720 --> 01:34:27,160 Speaker 3: and a robot at some point. He believes that at 1759 01:34:27,200 --> 01:34:30,479 Speaker 3: some point it's going to converge. And so that's why 1760 01:34:30,600 --> 01:34:33,519 Speaker 3: you have a neural link from Eli Musk or whatever 1761 01:34:33,640 --> 01:34:36,160 Speaker 3: that he will put a chip and it's like, okay, 1762 01:34:36,280 --> 01:34:41,280 Speaker 3: you either assimilate or do you you know, at some 1763 01:34:41,439 --> 01:34:42,800 Speaker 3: point there are folks that are going to say, hey, 1764 01:34:42,800 --> 01:34:44,439 Speaker 3: I don't want the chip in my child. But then 1765 01:34:44,920 --> 01:34:46,800 Speaker 3: does that mean that your child is not going to 1766 01:34:46,880 --> 01:34:50,240 Speaker 3: be behind all the other kids that have a chip. Right, 1767 01:34:50,400 --> 01:34:53,240 Speaker 3: So at some point there is going to have to 1768 01:34:53,400 --> 01:34:58,680 Speaker 3: be some sort of of you know, convergence, and it's 1769 01:34:58,720 --> 01:35:02,080 Speaker 3: about us as as a as a race, as a 1770 01:35:02,160 --> 01:35:06,200 Speaker 3: species understanding how we do that in the safest way possible. 1771 01:35:06,280 --> 01:35:08,840 Speaker 2: But putting your financial cap on, don't you think that 1772 01:35:09,479 --> 01:35:12,400 Speaker 2: the conversation should be have because these we're seeing it 1773 01:35:12,560 --> 01:35:13,080 Speaker 2: in real time. 1774 01:35:13,160 --> 01:35:16,759 Speaker 1: The DSPs are making an incredible amount of money. Spotify 1775 01:35:16,760 --> 01:35:19,240 Speaker 1: has got three hundred and sixty five million billions and 1776 01:35:19,240 --> 01:35:20,160 Speaker 1: they're making billions. 1777 01:35:20,240 --> 01:35:24,719 Speaker 2: I mean, yeah, yeah, off of you know, because obviously 1778 01:35:24,880 --> 01:35:27,240 Speaker 2: the model is that now anybody could be an artist 1779 01:35:27,320 --> 01:35:27,880 Speaker 2: and feed that. 1780 01:35:28,240 --> 01:35:31,160 Speaker 1: Yeah, and you know, and and it generates income. 1781 01:35:31,200 --> 01:35:34,559 Speaker 3: But that's exactly what I'm saying. At some point, through 1782 01:35:34,760 --> 01:35:38,280 Speaker 3: different iterations, we will get to a relationship that is 1783 01:35:38,360 --> 01:35:42,080 Speaker 3: fair and equitable. But in the early stages, he who 1784 01:35:42,240 --> 01:35:48,000 Speaker 3: controls the cash flow controls how the actual pie is divided, 1785 01:35:48,240 --> 01:35:50,639 Speaker 3: you know what I'm saying. And right now, as as. 1786 01:35:51,880 --> 01:35:54,280 Speaker 1: You're optimistic that it will pan out. 1787 01:35:54,200 --> 01:35:56,240 Speaker 3: It's inevitable. In my opinion, Like. 1788 01:35:56,280 --> 01:35:58,200 Speaker 4: Snoop Dogg, I believe he's the first one that said 1789 01:35:58,400 --> 01:36:00,840 Speaker 4: it's unfair these music splits are. 1790 01:36:01,080 --> 01:36:02,880 Speaker 1: Yeah, he's the one at that status, but a lot 1791 01:36:02,880 --> 01:36:05,200 Speaker 1: of people have been saying that, Yeah, yeah, I believe 1792 01:36:05,200 --> 01:36:06,920 Speaker 1: he's the first one I saw, like yeah, yeah, no, no, 1793 01:36:07,000 --> 01:36:09,280 Speaker 1: definitely at that status that was willing to step up. 1794 01:36:13,320 --> 01:36:23,680 Speaker 3: All right, producing or singing, singing, performing. I mean there's 1795 01:36:23,720 --> 01:36:27,439 Speaker 3: really just no Yes, being a producer is awesome, but 1796 01:36:28,640 --> 01:36:32,760 Speaker 3: I mean there is no, there is. There is no 1797 01:36:33,320 --> 01:36:37,559 Speaker 3: substitute for being on stage in front of I mean 1798 01:36:38,640 --> 01:36:40,439 Speaker 3: talk about it. You could be in it, you could 1799 01:36:40,479 --> 01:36:42,960 Speaker 3: be in the lab and imagine it as a producer. Yo, 1800 01:36:43,120 --> 01:36:44,760 Speaker 3: this is going to be crazy at such and such, 1801 01:36:44,800 --> 01:36:49,400 Speaker 3: but when you do that festival stadium you got people 1802 01:36:49,600 --> 01:36:52,880 Speaker 3: jumping and singing every word back is no, there is 1803 01:36:53,000 --> 01:36:53,920 Speaker 3: no substitute for that. 1804 01:36:54,120 --> 01:36:56,479 Speaker 4: I always say an artist that's a producer is the 1805 01:36:56,560 --> 01:37:00,960 Speaker 4: most unselfish person on the planet because in order for 1806 01:37:01,040 --> 01:37:06,320 Speaker 4: you to make a hit, especially after you know where 1807 01:37:06,320 --> 01:37:09,120 Speaker 4: I hit it feels right, that must be feeling like 1808 01:37:09,200 --> 01:37:11,519 Speaker 4: giving a like a the way. 1809 01:37:13,200 --> 01:37:15,000 Speaker 1: Have you ever given away of record? 1810 01:37:15,040 --> 01:37:17,320 Speaker 3: It was like, well that was that first record, that 1811 01:37:17,479 --> 01:37:18,080 Speaker 3: was hot Tonight. 1812 01:37:18,280 --> 01:37:20,560 Speaker 1: Okay, that was that first d You want to get that? 1813 01:37:20,920 --> 01:37:26,519 Speaker 3: No, but you had it? Yeah, we let it go, 1814 01:37:26,800 --> 01:37:27,840 Speaker 3: let it wow? 1815 01:37:28,240 --> 01:37:30,080 Speaker 1: Okay, all right. 1816 01:37:30,600 --> 01:37:34,280 Speaker 2: Lionel Richie or Smokey Robinson, Lionel Richie, you got a 1817 01:37:34,280 --> 01:37:34,880 Speaker 2: story with him. 1818 01:37:37,080 --> 01:37:41,519 Speaker 3: Well, in my family, they're very religious family, So there 1819 01:37:41,600 --> 01:37:47,360 Speaker 3: were only two non religious A tracks in our house, 1820 01:37:47,600 --> 01:37:49,920 Speaker 3: and one was Linel Richie and the other one was 1821 01:37:50,000 --> 01:37:50,679 Speaker 3: Michael Jackson. 1822 01:37:52,400 --> 01:37:54,800 Speaker 1: Everything else was easy like Sunday morning. 1823 01:37:55,200 --> 01:37:56,920 Speaker 3: Well, I mean it was no, No, it was the 1824 01:37:57,000 --> 01:37:59,640 Speaker 3: one with All Night Long on it. 1825 01:38:00,200 --> 01:38:05,799 Speaker 1: Yeah yeah, okay out Cast gk. 1826 01:38:07,640 --> 01:38:08,200 Speaker 3: Our Casts. 1827 01:38:09,200 --> 01:38:13,000 Speaker 1: It's a twenty fifth anniversary of Outcast the first Yeah, 1828 01:38:14,360 --> 01:38:15,559 Speaker 1: I probally like the second album. 1829 01:38:17,320 --> 01:38:22,840 Speaker 3: Rick Ross or Meek mill Rose clips or marb deep 1830 01:38:24,200 --> 01:38:31,840 Speaker 3: Oh clips just because push your tears on something that 1831 01:38:31,920 --> 01:38:32,160 Speaker 3: I like. 1832 01:38:33,320 --> 01:38:33,679 Speaker 1: Very happy. 1833 01:38:33,760 --> 01:38:37,120 Speaker 2: He just he's just right right now. That's that's his 1834 01:38:37,240 --> 01:38:43,040 Speaker 2: fan clips over here. Laurence Hill or Queen Latifa, Lauren Hill. 1835 01:38:43,320 --> 01:38:45,360 Speaker 2: I was going to say Lauryn Hill no matter who 1836 01:38:45,400 --> 01:38:45,760 Speaker 2: you said. 1837 01:38:45,880 --> 01:38:48,400 Speaker 3: Second, and the reason for that is just you know, 1838 01:38:49,160 --> 01:38:52,840 Speaker 3: uh two parts of that once again grew up very 1839 01:38:53,600 --> 01:38:57,760 Speaker 3: almost sheltered. But yeah, that's all my mother could talk about, 1840 01:38:57,760 --> 01:39:00,160 Speaker 3: My mother and father could talk about. No was her 1841 01:39:00,280 --> 01:39:04,559 Speaker 3: performance in Sister Yeah, yeah kid, Yeah. 1842 01:39:04,960 --> 01:39:06,439 Speaker 1: Do you realize she only has one album? 1843 01:39:07,800 --> 01:39:10,160 Speaker 3: That's all you need? That's crazy, that's all you need 1844 01:39:10,360 --> 01:39:12,280 Speaker 3: that album? 1845 01:39:12,479 --> 01:39:14,519 Speaker 2: When you have that, that's all you need. I mean 1846 01:39:14,560 --> 01:39:17,800 Speaker 2: you got to count the Fuji's. Yeah, that is her album. 1847 01:39:18,640 --> 01:39:19,840 Speaker 2: We didn't say, but that's. 1848 01:39:19,680 --> 01:39:22,720 Speaker 1: Another it's all. 1849 01:39:23,280 --> 01:39:26,880 Speaker 3: In my opinion, that's as close but almost as close 1850 01:39:26,960 --> 01:39:31,080 Speaker 3: to a perfect album as you can possibly get in 1851 01:39:31,200 --> 01:39:33,360 Speaker 3: terms of what in terms of what I like. 1852 01:39:33,800 --> 01:39:35,800 Speaker 1: I mean a lot of everybody would agree with you. 1853 01:39:36,000 --> 01:39:41,800 Speaker 3: The world, the production, the songs, the emotion. I was 1854 01:39:41,840 --> 01:39:44,360 Speaker 3: actually this crazy. I was just watching. I think it 1855 01:39:44,439 --> 01:39:47,040 Speaker 3: must must have been like an MTV unplugged or something 1856 01:39:47,120 --> 01:39:50,479 Speaker 3: like that. And then she actually because one of my 1857 01:39:50,600 --> 01:39:53,800 Speaker 3: favorite records is the X Factor record. But then there's 1858 01:39:53,840 --> 01:39:56,559 Speaker 3: a clip on YouTube where she actually is freestyling at 1859 01:39:56,560 --> 01:39:58,400 Speaker 3: the end of it and it's all live and it's 1860 01:39:58,479 --> 01:40:00,559 Speaker 3: just that whole vibe is just and. 1861 01:40:00,600 --> 01:40:04,240 Speaker 1: The fact how Son is out here, Yes, a part 1862 01:40:04,280 --> 01:40:08,759 Speaker 1: of the mally extended that that is great. That is greatness. 1863 01:40:09,200 --> 01:40:11,400 Speaker 1: Her album is such a positive album too. Yeah. 1864 01:40:12,160 --> 01:40:16,080 Speaker 4: Yeah, it's the last one for quick time of sliming. 1865 01:40:16,120 --> 01:40:21,240 Speaker 4: We get back into the interview. Loyalty or respect? 1866 01:40:23,560 --> 01:40:24,040 Speaker 3: Loyalty? 1867 01:40:25,520 --> 01:40:25,720 Speaker 1: Wow? 1868 01:40:27,040 --> 01:40:31,800 Speaker 3: Loyalty? Well, I mean, listen, you can be respected by many, 1869 01:40:31,960 --> 01:40:35,640 Speaker 3: even by those who don't know you. But to have 1870 01:40:35,880 --> 01:40:39,280 Speaker 3: loyalty or to have true betrayal, someone really has to 1871 01:40:39,360 --> 01:40:39,560 Speaker 3: know you. 1872 01:40:40,120 --> 01:40:48,920 Speaker 1: M that was hard. He's got a flight sing. Okay, 1873 01:40:49,120 --> 01:40:52,640 Speaker 1: what times it's flight? Mister Lee? Yoh we got you 1874 01:40:52,760 --> 01:40:57,720 Speaker 1: drunk man? Yeah yeah, yeah, don't take my last shot 1875 01:40:57,760 --> 01:40:57,920 Speaker 1: with you. 1876 01:41:00,000 --> 01:41:06,439 Speaker 4: Okay, Okay, let's talk about the wealth Plan before we 1877 01:41:06,479 --> 01:41:09,000 Speaker 4: get about it at what exactly is the wealth Plan? 1878 01:41:09,120 --> 01:41:11,559 Speaker 1: They'll be touched on it a little bit earlier, but. 1879 01:41:12,040 --> 01:41:15,599 Speaker 3: I feel I feel like we've we've covered it because 1880 01:41:16,200 --> 01:41:20,080 Speaker 3: it's it's more of a concept than an actual, you know, 1881 01:41:21,000 --> 01:41:23,360 Speaker 3: the wealth Plan. So it's just more of the fact 1882 01:41:23,400 --> 01:41:28,040 Speaker 3: that we have a service that we provide, whether it's 1883 01:41:28,120 --> 01:41:32,040 Speaker 3: to artists, musicians, but anybody. I have folks that have 1884 01:41:32,120 --> 01:41:35,240 Speaker 3: been longtime fans of mine but work at Facebook, work 1885 01:41:35,320 --> 01:41:37,760 Speaker 3: at Google, and they're like, Hey, I mean, I'm the 1886 01:41:37,800 --> 01:41:40,439 Speaker 3: first person in my family making tech money, and I 1887 01:41:40,520 --> 01:41:43,240 Speaker 3: don't want I want to be that different differentiator in 1888 01:41:43,320 --> 01:41:46,960 Speaker 3: my family for how our money is going to grow, 1889 01:41:47,240 --> 01:41:49,479 Speaker 3: you know. And that's the crazy piece about it is 1890 01:41:49,800 --> 01:41:52,080 Speaker 3: you could be really smart in technology, you could be 1891 01:41:52,160 --> 01:41:54,200 Speaker 3: really smart in college, you could be really smart in music, 1892 01:41:54,280 --> 01:41:56,559 Speaker 3: you can be really smart in business, but you don't 1893 01:41:56,600 --> 01:41:59,599 Speaker 3: know anything about investing and how to make the money 1894 01:41:59,680 --> 01:42:02,799 Speaker 3: work for you and last forever, and how to actually 1895 01:42:02,880 --> 01:42:07,160 Speaker 3: do it in the right ways with tax laws and 1896 01:42:07,240 --> 01:42:09,719 Speaker 3: all that kind of stuff that allows you to really 1897 01:42:09,880 --> 01:42:14,160 Speaker 3: live how you want to live. And for what we 1898 01:42:14,360 --> 01:42:17,680 Speaker 3: do at Wealth Planned, it's kind of twofold one is 1899 01:42:18,200 --> 01:42:20,720 Speaker 3: just how to teach people how to invest. But number two, 1900 01:42:21,479 --> 01:42:24,479 Speaker 3: what is money unless you can enjoy it with the 1901 01:42:24,560 --> 01:42:28,439 Speaker 3: people you love when you're in the best years of 1902 01:42:28,560 --> 01:42:31,040 Speaker 3: your life. Because a lot of folks put a huge 1903 01:42:31,760 --> 01:42:36,200 Speaker 3: they put a huge emphasis of retirement, etc. And yes, 1904 01:42:36,360 --> 01:42:39,200 Speaker 3: you should have a great life in your golden years, 1905 01:42:39,240 --> 01:42:41,599 Speaker 3: but you should you should have a great life now 1906 01:42:41,920 --> 01:42:43,720 Speaker 3: with the people you love, you know what I'm saying. 1907 01:42:43,800 --> 01:42:46,559 Speaker 3: And so if you know how to take a small 1908 01:42:46,640 --> 01:42:49,320 Speaker 3: amount of money and make it work for you so 1909 01:42:49,479 --> 01:42:52,920 Speaker 3: that you don't feel like I said, and we gave 1910 01:42:53,000 --> 01:42:56,600 Speaker 3: that example, if you want to hire your mom that 1911 01:42:56,840 --> 01:42:59,840 Speaker 3: in many cases it seems like it would seem like 1912 01:42:59,880 --> 01:43:03,880 Speaker 3: a massive financial commitment. But if the money is doing 1913 01:43:03,960 --> 01:43:06,679 Speaker 3: it for you, then you can do it and actually 1914 01:43:06,720 --> 01:43:08,200 Speaker 3: feel great about it, you know what I'm saying. And 1915 01:43:08,280 --> 01:43:10,880 Speaker 3: that's really that's that's really what the wealth plan actually 1916 01:43:10,960 --> 01:43:11,479 Speaker 3: is all about. 1917 01:43:11,720 --> 01:43:15,680 Speaker 1: That's something I mind about you throughout all this thing 1918 01:43:15,800 --> 01:43:19,519 Speaker 1: that everything's going on. It's like, you stay positive, gotta 1919 01:43:19,600 --> 01:43:23,559 Speaker 1: be It's not it's not easy. That's not easy, not always. 1920 01:43:23,800 --> 01:43:25,800 Speaker 1: I mean, even though you're making it seem like it's easy, 1921 01:43:26,360 --> 01:43:28,040 Speaker 1: like and you like I said, do you have music? 1922 01:43:28,160 --> 01:43:30,720 Speaker 4: Like like, God bless me for using this term, but 1923 01:43:30,960 --> 01:43:33,240 Speaker 4: you you remind me like a male shot day, Like 1924 01:43:33,320 --> 01:43:35,400 Speaker 4: you know what I'm saying, Like I can't get a massage, 1925 01:43:35,520 --> 01:43:36,280 Speaker 4: listen to your ship? 1926 01:43:36,520 --> 01:43:36,880 Speaker 2: Be cool? 1927 01:43:37,240 --> 01:43:42,120 Speaker 1: Still be cool? Crazy right now saying like it's music 1928 01:43:42,160 --> 01:43:44,880 Speaker 1: that made me feel good, Like I'm not gonna listen 1929 01:43:44,920 --> 01:43:49,960 Speaker 1: to I'm listening to some smooth ships. But how do 1930 01:43:50,040 --> 01:43:53,479 Speaker 1: you maintain that positivity? Like this ship is? It's crazy 1931 01:43:53,560 --> 01:43:55,200 Speaker 1: right now? You can say crazy things. 1932 01:43:55,000 --> 01:43:57,519 Speaker 4: About whatever you want to say online and yeah, and 1933 01:43:57,640 --> 01:44:01,400 Speaker 4: you're maintaining you're not jumping out there, not commentated. 1934 01:44:00,960 --> 01:44:05,439 Speaker 3: On, you know, whatever's happening. And the reason for it 1935 01:44:05,600 --> 01:44:13,720 Speaker 3: is because there actually is no better feeling than being 1936 01:44:14,920 --> 01:44:18,760 Speaker 3: helpful to someone. And I'm telling you just something as 1937 01:44:18,800 --> 01:44:22,679 Speaker 3: simple as you know, if just imagine how you would 1938 01:44:22,720 --> 01:44:25,640 Speaker 3: feel if you know, you in line in a Starbucks 1939 01:44:25,720 --> 01:44:27,679 Speaker 3: or somebody and somebody says, you know what, I actually 1940 01:44:28,640 --> 01:44:29,240 Speaker 3: what do you order? 1941 01:44:29,320 --> 01:44:29,760 Speaker 1: And I got you. 1942 01:44:29,920 --> 01:44:32,920 Speaker 3: It's something as simple as that. But on the flip side, 1943 01:44:33,720 --> 01:44:36,439 Speaker 3: if you're the person who's able to do that, that 1944 01:44:36,640 --> 01:44:41,040 Speaker 3: gives you that kind of that kind of positivity that 1945 01:44:41,120 --> 01:44:43,720 Speaker 3: you're able to do something for someone. And so I 1946 01:44:43,800 --> 01:44:47,720 Speaker 3: think really there's two parts of it. Number one, take 1947 01:44:47,760 --> 01:44:50,240 Speaker 3: care of yourself so that you're in a position to 1948 01:44:50,400 --> 01:44:54,960 Speaker 3: be helpful enough service to folks. So obviously, if you're 1949 01:44:55,000 --> 01:44:56,479 Speaker 3: taking care of yourself, you're gonna feel great. 1950 01:44:56,560 --> 01:44:58,519 Speaker 1: Right, It's like the plane mask, right, put on yourself 1951 01:44:58,560 --> 01:44:59,840 Speaker 1: first you can help kids. 1952 01:45:00,000 --> 01:45:04,160 Speaker 3: And then number two, actually be in that spirit of service, 1953 01:45:04,320 --> 01:45:09,040 Speaker 3: because there is no greater reward than knowing that something 1954 01:45:09,080 --> 01:45:13,240 Speaker 3: that you've done is actually helpful to someone else. And 1955 01:45:13,320 --> 01:45:15,880 Speaker 3: that's that that and and so that's why that's why 1956 01:45:15,880 --> 01:45:19,280 Speaker 3: I have the optimism about music and technology. That's why 1957 01:45:19,280 --> 01:45:21,840 Speaker 3: I have the optimism with you know, if people are 1958 01:45:21,920 --> 01:45:24,400 Speaker 3: not making that much money in music or that much 1959 01:45:24,439 --> 01:45:29,400 Speaker 3: money period. I have seen literally, I have seen folks 1960 01:45:29,439 --> 01:45:34,840 Speaker 3: who have taken you know, mail carrier, commercial truck driver 1961 01:45:35,760 --> 01:45:39,920 Speaker 3: salaries and turned it to millions of dollars. And it's 1962 01:45:40,000 --> 01:45:42,519 Speaker 3: because they just need to know. It's middle school math. 1963 01:45:42,920 --> 01:45:45,960 Speaker 3: But somebody just got to show thee. Yeah, and they 1964 01:45:46,120 --> 01:45:48,360 Speaker 3: have somebody, They got somebody that's going to show them, 1965 01:45:48,520 --> 01:45:50,400 Speaker 3: you know. And for me, I had someone to show me. 1966 01:45:50,760 --> 01:45:52,800 Speaker 3: So that's really what it's about for me. Now, It's 1967 01:45:52,840 --> 01:45:55,559 Speaker 3: that legacy of actually saying and whoever wants to talk 1968 01:45:55,600 --> 01:45:59,240 Speaker 3: to me about it text Ryan dot com. Still to 1969 01:45:59,320 --> 01:46:02,600 Speaker 3: this day, you leave your number there and it's my 1970 01:46:03,240 --> 01:46:07,280 Speaker 3: direct number. And obviously I've got technology to you know, 1971 01:46:07,640 --> 01:46:09,840 Speaker 3: make sure that we weed out the bad actors and 1972 01:46:10,200 --> 01:46:12,600 Speaker 3: we have you know, safeguards in there. You know what 1973 01:46:12,600 --> 01:46:15,479 Speaker 3: I'm saying. But the bottom line is that there is 1974 01:46:15,640 --> 01:46:19,360 Speaker 3: no I couldn't be at a better place because I 1975 01:46:20,080 --> 01:46:22,560 Speaker 3: see every single day the impact that I'm having, and 1976 01:46:23,160 --> 01:46:27,880 Speaker 3: it's it's it's a real commitment to the furtherance of community, 1977 01:46:28,400 --> 01:46:33,320 Speaker 3: the furtherance of our culture, the furtherance of just humanity 1978 01:46:33,600 --> 01:46:36,080 Speaker 3: in general. I know it sounds either lofty, but that's. 1979 01:46:37,000 --> 01:46:38,720 Speaker 2: In the Golden rule, like do want to others that 1980 01:46:38,840 --> 01:46:42,800 Speaker 2: you would like to be Yes, exactly, that's a basic thing. 1981 01:46:43,120 --> 01:46:46,400 Speaker 1: Yes, everybody should implement. Yes, you know for sure, we 1982 01:46:46,720 --> 01:46:47,320 Speaker 1: know you got to go. 1983 01:46:47,479 --> 01:46:52,920 Speaker 4: But on this day, Monday, September twenty third, at six 1984 01:46:53,080 --> 01:46:56,120 Speaker 4: twenty three, Yeah, do you think that we would be. 1985 01:46:56,160 --> 01:47:02,320 Speaker 1: Talking here and Didy being And yeah, no, I did. 1986 01:47:03,040 --> 01:47:07,720 Speaker 3: No, absolutely not, absolutely not. And I think really for 1987 01:47:07,840 --> 01:47:12,240 Speaker 3: me is because when I first got into the music game, 1988 01:47:12,600 --> 01:47:16,000 Speaker 3: we talked about Tommy Montola. It was Tommy and Puff, 1989 01:47:16,120 --> 01:47:20,439 Speaker 3: those were my mentors. Puff was on the management side. 1990 01:47:20,560 --> 01:47:23,080 Speaker 3: Tommy saw me as an artist. On the publishing side, 1991 01:47:23,240 --> 01:47:26,439 Speaker 3: Puff and Gwen Niles they managed me. But I've always 1992 01:47:26,560 --> 01:47:30,720 Speaker 3: been in my own insulated. I didn't see any of 1993 01:47:30,880 --> 01:47:33,880 Speaker 3: this going on. I literally did not see any of it. 1994 01:47:34,000 --> 01:47:36,720 Speaker 3: So all I saw was someone who gave me an opportunity, 1995 01:47:36,960 --> 01:47:39,519 Speaker 3: somebody who put me in the room with all the 1996 01:47:39,600 --> 01:47:44,000 Speaker 3: biggest artists. My first placement ever was on Beyonce because 1997 01:47:44,680 --> 01:47:49,719 Speaker 3: of this connection Britney Spears, you know, doing Danny Kane 1998 01:47:50,240 --> 01:47:53,400 Speaker 3: singles for Loon, singles for New Edition. But that's because 1999 01:47:53,920 --> 01:47:57,599 Speaker 3: I basically was in my little Ivory tower making stuff, 2000 01:47:58,200 --> 01:48:06,600 Speaker 3: sending it and literally, you know, incredible connections and and 2001 01:48:07,120 --> 01:48:11,920 Speaker 3: uh and and opportunities were being created from the music. 2002 01:48:12,000 --> 01:48:14,200 Speaker 3: So all I needed to do was be in the music. 2003 01:48:14,240 --> 01:48:17,439 Speaker 3: But even today, I mean y'all can see, like from 2004 01:48:17,600 --> 01:48:22,320 Speaker 3: from even me being in Harvard that young I just 2005 01:48:22,640 --> 01:48:27,120 Speaker 3: I never acquired a taste for alcohol, for drugs, for partying, 2006 01:48:27,560 --> 01:48:29,519 Speaker 3: and not to say when I got to New York, 2007 01:48:29,560 --> 01:48:31,599 Speaker 3: I was And that's actually how I met Cassie, because 2008 01:48:31,600 --> 01:48:33,679 Speaker 3: I was like, yo, I'm I'm I'm a big producer. 2009 01:48:33,760 --> 01:48:35,680 Speaker 3: Now I'm going to the club whatever, you know what 2010 01:48:35,680 --> 01:48:39,120 Speaker 3: I'm saying. But like I just I have never really 2011 01:48:39,479 --> 01:48:42,600 Speaker 3: had that as advice. I think I have obsessiveness in 2012 01:48:42,800 --> 01:48:48,360 Speaker 3: other pursuits, so I would have never literally never. And also, 2013 01:48:48,439 --> 01:48:50,280 Speaker 3: you know, folks have always talked to me and say, hey, 2014 01:48:50,439 --> 01:48:54,640 Speaker 3: you know, they've asked me, you know, hey, how do 2015 01:48:54,720 --> 01:48:57,720 Speaker 3: you feel you were you heartbroken? You know, puff took 2016 01:48:57,760 --> 01:49:02,280 Speaker 3: your girl whatever it was. And like I understand when 2017 01:49:03,080 --> 01:49:06,960 Speaker 3: a story or a narrative is not for me, and 2018 01:49:07,400 --> 01:49:10,439 Speaker 3: once it was no longer for me, then there were 2019 01:49:10,600 --> 01:49:13,960 Speaker 3: other narratives and stories for me to invest my time, 2020 01:49:14,120 --> 01:49:17,920 Speaker 3: energy and resources into. So even for all of this 2021 01:49:18,160 --> 01:49:21,920 Speaker 3: to yeah, of course you heard, but I never. I 2022 01:49:22,080 --> 01:49:23,880 Speaker 3: was just in in my ivory tower the whole time, 2023 01:49:24,240 --> 01:49:25,000 Speaker 3: so I would have never. 2024 01:49:25,320 --> 01:49:30,360 Speaker 1: I admire your attitude, for sure. I admire your maturity. 2025 01:49:31,479 --> 01:49:35,880 Speaker 4: I admire you're holding it down for sure, because you know, 2026 01:49:36,320 --> 01:49:37,679 Speaker 4: there could have been a lot of things you could 2027 01:49:37,680 --> 01:49:40,599 Speaker 4: have answered that, and you answered that like a grown man. 2028 01:49:40,760 --> 01:49:43,040 Speaker 4: You answered like a person that is not petty. And 2029 01:49:43,120 --> 01:49:46,719 Speaker 4: I'm very petty, so I could recognize when a person 2030 01:49:46,840 --> 01:49:48,760 Speaker 4: is not to take going down that same block that 2031 01:49:48,880 --> 01:49:49,400 Speaker 4: I stay on. 2032 01:49:51,160 --> 01:49:53,200 Speaker 1: But I respect that, man, I respect that. 2033 01:49:53,320 --> 01:49:53,439 Speaker 2: Man. 2034 01:49:53,520 --> 01:49:54,800 Speaker 1: Thank you for being here. I know you got to 2035 01:49:54,840 --> 01:49:56,760 Speaker 1: catch a flight, take a couple of pictures. 2036 01:49:56,479 --> 01:49:59,599 Speaker 4: To get a drop and yeah, yo, man, we really 2037 01:49:59,600 --> 01:50:02,200 Speaker 4: wanted to get your flowers. May deserve it, man, you 2038 01:50:02,360 --> 01:50:05,200 Speaker 4: deserve it because you leading the way for every artist, 2039 01:50:05,320 --> 01:50:09,680 Speaker 4: not just independent artists, major artists. Is who find out 2040 01:50:10,320 --> 01:50:15,320 Speaker 4: you know, how much that, how much have they given 2041 01:50:15,400 --> 01:50:20,080 Speaker 4: one hundred percent fit for and receiving so little and 2042 01:50:20,200 --> 01:50:22,519 Speaker 4: when you know, I had to take me years to 2043 01:50:22,600 --> 01:50:24,920 Speaker 4: find out, but you leading the way and me seeing 2044 01:50:25,000 --> 01:50:27,760 Speaker 4: you do it in in real time. Yeah, you know, 2045 01:50:27,840 --> 01:50:29,560 Speaker 4: I'm seeing I get to witness you do this in 2046 01:50:29,680 --> 01:50:32,080 Speaker 4: real time. I get to witness you, you know, your 2047 01:50:32,160 --> 01:50:34,479 Speaker 4: shows in real time, say your merch in real time 2048 01:50:34,760 --> 01:50:37,040 Speaker 4: and sit back and say, damn man, that's something that 2049 01:50:37,479 --> 01:50:39,120 Speaker 4: eventually want to do with Drink Champs. You know, we 2050 01:50:39,160 --> 01:50:43,400 Speaker 4: want to drop a compilation album and I just feel 2051 01:50:43,439 --> 01:50:45,519 Speaker 4: like everyone should should pay attention to your story. 2052 01:50:45,640 --> 01:50:47,040 Speaker 1: Let's go and we got your back. 2053 01:50:52,520 --> 01:50:55,920 Speaker 2: Drink Champs is a Drink Champs LLC production hosts and 2054 01:50:56,040 --> 01:50:59,240 Speaker 2: executive producers n O r E and DJ E f 2055 01:50:59,400 --> 01:51:04,760 Speaker 2: N listen to drink Champs on Apple Podcast, Amazon Music, Spotify, 2056 01:51:05,040 --> 01:51:08,680 Speaker 2: or wherever you get your podcasts. Thanks for joining us 2057 01:51:08,720 --> 01:51:11,320 Speaker 2: for another episode of Drink Champs, hosted by Yours truly, 2058 01:51:11,479 --> 01:51:14,200 Speaker 2: dj e FN and n O r E. Please make 2059 01:51:14,200 --> 01:51:16,439 Speaker 2: sure to follow us on all our socials That's at 2060 01:51:16,520 --> 01:51:20,240 Speaker 2: drink Champs across all platforms, at the Real norriegon ig 2061 01:51:20,960 --> 01:51:24,080 Speaker 2: at Noriega on Twitter, mine is at Who's Crazy on 2062 01:51:24,240 --> 01:51:28,120 Speaker 2: ig at dj e FN on Twitter, and most importantly, 2063 01:51:28,160 --> 01:51:30,960 Speaker 2: stay up to date with the latest releases, news and 2064 01:51:31,120 --> 01:51:33,439 Speaker 2: merch by going to drink champs dot com