WEBVTT - Summer book series: Ursula Burns

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<v Speaker 1>Hi everyone, I'm Katie Curic and this is next question.

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<v Speaker 1>Ursla Burns has had an impressive business career that's often

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<v Speaker 1>summarized by an historic achievement that when she became the

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<v Speaker 1>CEO of Xerox back in two thousand nine, she was

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<v Speaker 1>the first ever black woman to head a Fortune five

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<v Speaker 1>hundred company, and as a side note, Ursula actually held

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<v Speaker 1>onto that title exclusively until only this year, when the

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<v Speaker 1>Fortune five hundred lists featured two black women. We'll get

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<v Speaker 1>to the corporate world's painfully slow diversity progress later, but

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<v Speaker 1>now the former Zerox CEO is adding another big first

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<v Speaker 1>to her achievements. First time author. I'm not a writer,

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<v Speaker 1>I don't pretend to even be one, and when this

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<v Speaker 1>thing started I could not believe that I had committed

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<v Speaker 1>to do this. She did commit to it and finished it,

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<v Speaker 1>and her memoir called Where You Are Is Not Who

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<v Speaker 1>You Are, is out now and it's fantastic. Unlike a

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<v Speaker 1>lot of books written by business leaders, this one is

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<v Speaker 1>about so much more than the corporate world. Ursula gets

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<v Speaker 1>very personal, sharing her childhood growing up in public housing

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<v Speaker 1>in New York City, her Catholic school days, her marriage,

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<v Speaker 1>and yes her thirty year ascent to the tippy top

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<v Speaker 1>of Xerox's ladder. In her prolog, Ursla admits writing this

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<v Speaker 1>life journey was one of the most difficult things she's

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<v Speaker 1>ever had to do, which, let's be honest, is saying

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<v Speaker 1>a lot. So we started our conversation there. Why do

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<v Speaker 1>you think it was so hard, Ursula? Because I did

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<v Speaker 1>it right in the middle of a huge number of

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<v Speaker 1>transitions in my life. Right one was the most obvious

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<v Speaker 1>was this pandemic. So I started the book before the

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<v Speaker 1>pandemic and then had to go back and re read

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<v Speaker 1>it for the fiftieth time in the context of the

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<v Speaker 1>pandemic and bring the book forward some of the messages

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<v Speaker 1>forward to the pandemic time. There was one one big issue.

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<v Speaker 1>The other is my husband passed away in January of

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<v Speaker 1>two thousand and nineteen, very unexpectedly. I know, I'm so sorry,

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<v Speaker 1>or and I was in the middle of this thing

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<v Speaker 1>as well. It was close to the end, and it

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<v Speaker 1>really did. The book made it really difficult to kind

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<v Speaker 1>of live in that moment because I had to, you know,

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<v Speaker 1>living that moment. Looking back at all of the my life,

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<v Speaker 1>my whole life, of which most of it was with him.

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<v Speaker 1>It's Okay, it's really hard to kind of put it

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<v Speaker 1>in context. It was just very difficult from that perspective,

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<v Speaker 1>as I can't imagine, honestly having to do that and

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<v Speaker 1>also deal with grieving and the fact that your husband's

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<v Speaker 1>death was so unexpected, and you know, I found when

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<v Speaker 1>my husband died, gosh, now twenty plus years ago, even

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<v Speaker 1>trying to concentrate was next to impossible. So very, very,

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<v Speaker 1>very difficult. You know, he's so exactly on point what

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<v Speaker 1>you just said. How you know you don't think about

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<v Speaker 1>I didn't. My mother died when I was twenty five,

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<v Speaker 1>and that was a shock in my life, right and

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<v Speaker 1>she was very young. She was forty nine when she died.

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<v Speaker 1>And a parent dying is one thing, it's crushing a

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<v Speaker 1>spouse dying. Even if my husband was twenty years old

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<v Speaker 1>than I was, he was eighty years old when he died.

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<v Speaker 1>His his death was unexpected. I mean it was literally

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<v Speaker 1>even though he knew he was getting older. It was

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<v Speaker 1>not something that I had brought into a context that

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<v Speaker 1>I could think about at all. So when I had to,

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<v Speaker 1>when I'm writing this book, he dies, and then I

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<v Speaker 1>have to basically stopped writing it, primarily because it couldn't

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<v Speaker 1>concentrate on anything, and the things that I had to

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<v Speaker 1>concentrate on to write and to review it, we're so

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<v Speaker 1>um horrible. From a contact standpoint, I didn't want to

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<v Speaker 1>think about my mother's death. I didn't want to think

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<v Speaker 1>about really great times, right because then I didn't want

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<v Speaker 1>to think about really bad times. So basically have to

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<v Speaker 1>kind of step away from the book for a long time,

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<v Speaker 1>step away from writing and thinking about it. And then

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<v Speaker 1>the third thing is we were going through a really

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<v Speaker 1>tough political time where there was not a message that

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<v Speaker 1>was coming from anywhere that was like peaceful. There was

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<v Speaker 1>no there was no place to rest, like your mind.

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<v Speaker 1>It was every time you every time I woke up,

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<v Speaker 1>and if I read anything about what was happening in

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<v Speaker 1>politics in the US, it just threw me into another

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<v Speaker 1>noneother tail spin. So I had to take literally when

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<v Speaker 1>they say time out, I had to take time out

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<v Speaker 1>and just kind of move away and not think about it,

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<v Speaker 1>and not think about my life and not think about

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<v Speaker 1>how you're trying to kind of put it in the

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<v Speaker 1>context of a book, because you said what you said

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<v Speaker 1>was so you don't live your life in reverse, you

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<v Speaker 1>live your life going forward. So you never think, you know,

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<v Speaker 1>the day that passed right before you, which I retell

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<v Speaker 1>days that happened before me in the book are not

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<v Speaker 1>concept funchal when they're happening, so you don't think about

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<v Speaker 1>them in that context. You just think about them, is okay,

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<v Speaker 1>so another day. But when you retell them, you retell

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<v Speaker 1>them from this perspective as if you knew they were consequential,

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<v Speaker 1>and they aren't. And I'm an engineer, so everything was

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<v Speaker 1>kind of illogical about the whole thing. And finally I

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<v Speaker 1>got through with my goodness, thank goodness, I got through

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<v Speaker 1>the whole process, and my The woman who helped me,

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<v Speaker 1>help me write, her name is Linda Frankie. It's very

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<v Speaker 1>very good. She was as good a because I did

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<v Speaker 1>all little writing right, I tell her, you know how,

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<v Speaker 1>you know how the process goes right, tells you back

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<v Speaker 1>then you have to read it and put it in context.

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<v Speaker 1>And I would dwell on certain things and try to

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<v Speaker 1>become really precise. And she was just very good at

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<v Speaker 1>at kind of moving me on. It's not letting you

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<v Speaker 1>get too deep into the minutia. But but in addition

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<v Speaker 1>to that, of course, you talk about the political scene.

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<v Speaker 1>We have this massive racial reckoning with the Black Lives

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<v Speaker 1>Matter movement that intersected with the pandemic. So, uh, that's

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<v Speaker 1>something that I think you've lived your entire life and career.

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<v Speaker 1>On the other hand, did that change the tone of

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<v Speaker 1>the book or did you? I know, you had to

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<v Speaker 1>go back and make sure that you did it from

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<v Speaker 1>the vantage point of where we are rather than where

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<v Speaker 1>you were when the book started. Absolutely, and it did

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<v Speaker 1>change the tone a little bit. My daughter keeps telling

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<v Speaker 1>me that I have to watch to not be shrill

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<v Speaker 1>because sometimes I get yeah, when I get into to

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<v Speaker 1>not be shrill, because you know, sometimes you get to

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<v Speaker 1>the point where you just are so engaged, so angry,

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<v Speaker 1>so um emotional about the topic that you get really

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<v Speaker 1>wrapped up into it and it gets um almost like

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<v Speaker 1>a lecture. We'll tell your daughter that's a very gendered word, ursula.

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<v Speaker 1>And I can't believe at her age she's telling you

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<v Speaker 1>not to be shrill. I need to talk to her.

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<v Speaker 1>My daughter is actually very um astute on these types

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<v Speaker 1>of things. She's a writer. She used it to me

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<v Speaker 1>for a very specific reason. It's kind of like the

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<v Speaker 1>way I raised the kids. I would get into it.

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<v Speaker 1>But the point was that I had to kind of

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<v Speaker 1>become emotional, but not be so emotional. And there at

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<v Speaker 1>some points in the in the book, and some points

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<v Speaker 1>even in the retelling, and when I was speaking in

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<v Speaker 1>press around around the you know, George Floyd's murder around

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<v Speaker 1>this whole time, how emotional and how troubling it was

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<v Speaker 1>to me that we are, that we are at a

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<v Speaker 1>point in this country. I'm at a point in my

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<v Speaker 1>life where I have I have quote unquote arrived, Katie.

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<v Speaker 1>I'm you know, literally, I have more money that could

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<v Speaker 1>possibly imagine. I am engaged in places I never thought

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<v Speaker 1>I would be. I have access to people that I

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<v Speaker 1>couldn't even can't even imagine, I know, much less hang

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<v Speaker 1>out with regularly. I'm very kind of set and I

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<v Speaker 1>now and even for my whole life, I've been involved

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<v Speaker 1>with kind of pushing it out and giving back. But

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<v Speaker 1>I sit here, and I sat there and said, can

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<v Speaker 1>you can I believe? Can Ursula Burns believe that this

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<v Speaker 1>is two thousand and twenty and we're still talking about

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<v Speaker 1>and dealing with and living with, very visually people who

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<v Speaker 1>have total disregard for other people's lives, who and and

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<v Speaker 1>and people who speak about it in leadership as if

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<v Speaker 1>it were a transaction, you know, just it just happened. So, no,

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<v Speaker 1>there's a bigger context to this, there is more emotion

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<v Speaker 1>to this. There are people who are affected in this,

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<v Speaker 1>and it has become ordinary. And that was to the point,

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<v Speaker 1>was that, you know, George Floyd and his family, George

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<v Speaker 1>Floyd suffered the ultimate and his family suffered. But I

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<v Speaker 1>don't think that the the political leadership understood that the

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<v Speaker 1>nation was struggling and that we, even though it wasn't

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<v Speaker 1>our direct family, we black and white, young and old,

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<v Speaker 1>were struggling, and instead of getting any kind of solace

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<v Speaker 1>or comfort, we got unbelievable responses like, you know, why

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<v Speaker 1>is this such a big deal? This whole context of

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<v Speaker 1>well he was a criminal. There's a whole bunch of

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<v Speaker 1>unfeeling in the middle of a pandemic. In the end,

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<v Speaker 1>so there was this like this kind of big gap

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<v Speaker 1>of don't you know what we need as a nation?

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<v Speaker 1>Don't you know what we need these people? Don't you

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<v Speaker 1>know what we need as a world? And the answer

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<v Speaker 1>was they The answer was no, I don't know, and

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<v Speaker 1>if I didn't know, I don't particularly care. And do

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<v Speaker 1>you think that things are changing? Our's law. I can't

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<v Speaker 1>help but think as I look around that we are

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<v Speaker 1>in the midst of a seismic cultural shift and attitudes

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<v Speaker 1>about race, diversity, equality inclusion, that these things are being

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<v Speaker 1>talked about in a way in my lifetime they have

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<v Speaker 1>never been talked about. Praise the Lord, thank God. And

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<v Speaker 1>do you see that too? Absolutely it is such. And

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<v Speaker 1>I'm asked all the time, asked all the time whether

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<v Speaker 1>or not this is a you know it's gonna last.

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<v Speaker 1>So I always put it in the context of the

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<v Speaker 1>of Hamiltons, and right, is it a moment or a movement?

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<v Speaker 1>And we are It could be a moment if we

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<v Speaker 1>let it be a moment if we just basically back off,

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<v Speaker 1>we meaning citizens in the world, we just back off

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<v Speaker 1>black and white, male and female, and just said the

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<v Speaker 1>status quo, the way we were living before is generally okay,

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<v Speaker 1>we'll just go back to that. Or if we that's

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<v Speaker 1>the moment, the movement, which is what I feel, which

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<v Speaker 1>is what I think you're saying you feel and see

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<v Speaker 1>as well that the movement is We're not We're not

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<v Speaker 1>able to forget everything and move backwards. We have to

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<v Speaker 1>move forward. I don't know what that is going to

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<v Speaker 1>look like at the end, but I know it's not

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<v Speaker 1>going to be what it was before. If we keep

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<v Speaker 1>our voices in the right tone and are really inclusive

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<v Speaker 1>of a lot of people's ideas, we will actually make progress,

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<v Speaker 1>not just changed, so it will be changed for the better.

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<v Speaker 1>I am so optimistic about this happening. Generally atenistic, but

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<v Speaker 1>I'm so optimistic about this happening because we, we people

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<v Speaker 1>will not allow it to just swipp slip back. We

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<v Speaker 1>will not allow the what I call the essential worker, Okay,

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<v Speaker 1>the essential worker who became essential only when we wanted

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<v Speaker 1>them to be essential. But before that, we didn't pay

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<v Speaker 1>any attention to them. Most of these people, we wouldn't

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<v Speaker 1>even pay them more than fifteen dollars an hour. We're

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<v Speaker 1>know these essential workers became core and critical to our lives.

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<v Speaker 1>Black people, under resourced people became visible to us for

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<v Speaker 1>the first time, really, and I think it's a it's

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<v Speaker 1>a good time and the book. Part of the journey

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<v Speaker 1>of the book when I read it again in the

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<v Speaker 1>final time, was I how do I say this? I

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<v Speaker 1>started there, That's my life, That's who I was, That's

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<v Speaker 1>who my mother was. For sure, she was a person

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<v Speaker 1>an invisible person, and that I want to ask you

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<v Speaker 1>about her because you have had such a fascinating life.

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<v Speaker 1>Firstless so impressive. Your mom was an absolute saint, and

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<v Speaker 1>she died, as you mentioned, at forty nine. She was

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<v Speaker 1>an immigrant from Panama. I was so struck when you

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<v Speaker 1>wrote about her biggest annual income was fort dollars and

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<v Speaker 1>three a year. Yes, had three children. Um raised you

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<v Speaker 1>all to value the importance of education. Your mom was

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<v Speaker 1>a truly amazing woman. And one of the things that

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<v Speaker 1>prompted me to ask you that that question now is

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<v Speaker 1>that forty nine she died. If she had had access

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<v Speaker 1>to better medical care, for example, you're convinced that she

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<v Speaker 1>would have lived a much longer life. But talk about

0:12:48.640 --> 0:12:52.840
<v Speaker 1>your mom for a minute, because what an unsung heroine

0:12:52.960 --> 0:12:56.480
<v Speaker 1>of not only your life, but probably represents a lot

0:12:56.520 --> 0:12:59.520
<v Speaker 1>of women like her. Yeah. I think that this is

0:13:00.160 --> 0:13:06.760
<v Speaker 1>the backbone of America. It is the dream of America

0:13:06.840 --> 0:13:10.640
<v Speaker 1>embodied in my mother. She did it. She basically came

0:13:10.720 --> 0:13:15.120
<v Speaker 1>here with very little, like literally nothing. She had a

0:13:15.160 --> 0:13:17.880
<v Speaker 1>high school education. She at the time had a husband,

0:13:18.480 --> 0:13:23.000
<v Speaker 1>he was he left early. A mother never spent time

0:13:23.080 --> 0:13:25.360
<v Speaker 1>thinking about or talking about what we did not have

0:13:25.559 --> 0:13:31.520
<v Speaker 1>that was not part of our daily discussions ever, including

0:13:31.600 --> 0:13:36.079
<v Speaker 1>my father. Never literally my aunt's told me about my father.

0:13:36.559 --> 0:13:39.720
<v Speaker 1>So my mother was just this person who when I

0:13:39.760 --> 0:13:41.800
<v Speaker 1>tell the story, when the when you look back, it

0:13:42.160 --> 0:13:45.920
<v Speaker 1>seems like she was this perfect saint. She was a

0:13:45.960 --> 0:13:50.319
<v Speaker 1>typical mother because she she cared about her children immensely.

0:13:50.960 --> 0:13:57.800
<v Speaker 1>She sacrificed everything in her sphere for us. That's basically

0:13:57.920 --> 0:14:00.599
<v Speaker 1>she lived for us. She had no idea she was

0:14:00.600 --> 0:14:03.720
<v Speaker 1>gonna diet for you nine Obviously, she thought that if

0:14:03.760 --> 0:14:08.439
<v Speaker 1>she raised good kids, and this is part of her spiritualism,

0:14:08.440 --> 0:14:11.480
<v Speaker 1>her religion, that if she thought she raised good kids,

0:14:11.480 --> 0:14:14.720
<v Speaker 1>that God would take care of everything. Else. She thought

0:14:14.720 --> 0:14:17.280
<v Speaker 1>if she raised kids that worked hard and took care

0:14:17.280 --> 0:14:20.840
<v Speaker 1>of themselves and big for her, took care of each other,

0:14:21.320 --> 0:14:23.040
<v Speaker 1>that God would take care of everything. So she had

0:14:23.080 --> 0:14:25.920
<v Speaker 1>these fundamental beliefs that a lot of you know, just

0:14:26.000 --> 0:14:28.600
<v Speaker 1>regular good old fashion hard work, keep an eye on

0:14:28.600 --> 0:14:31.160
<v Speaker 1>the people who are close to you. She struggled, And

0:14:31.200 --> 0:14:35.640
<v Speaker 1>when I was about sixteen or seventeen, I realized my

0:14:35.680 --> 0:14:38.360
<v Speaker 1>mother was really struggling. You know, when your kids you

0:14:38.440 --> 0:14:40.720
<v Speaker 1>just figure this is the way everybody lives. My mother

0:14:40.880 --> 0:14:44.160
<v Speaker 1>literally woke up early every single day, went to bed

0:14:44.400 --> 0:14:47.600
<v Speaker 1>late every single night, and every day she had to

0:14:47.600 --> 0:14:49.840
<v Speaker 1>figure out a way to have food for us on

0:14:49.880 --> 0:14:53.120
<v Speaker 1>the table, to keep us physically safe, to get enough

0:14:53.240 --> 0:14:57.160
<v Speaker 1>money to pay basic things. I learned later how much

0:14:57.160 --> 0:14:59.720
<v Speaker 1>she bartered for just about everything. How she would go

0:14:59.760 --> 0:15:02.600
<v Speaker 1>to my high school. I have to have discussions with

0:15:02.640 --> 0:15:04.920
<v Speaker 1>my high school because she couldn't paid the tuition. My

0:15:04.960 --> 0:15:07.240
<v Speaker 1>mother paid sixty five dollars a month for me to

0:15:07.240 --> 0:15:10.240
<v Speaker 1>go to high school. That's six fifty dollars a year.

0:15:10.480 --> 0:15:14.560
<v Speaker 1>She made four thousand, four hundred dollars. It's just unthinkable.

0:15:15.160 --> 0:15:19.400
<v Speaker 1>But the reason why it wasn't unthinkable for me when

0:15:19.400 --> 0:15:22.400
<v Speaker 1>I was growing up was that she didn't make it obvious.

0:15:22.840 --> 0:15:27.880
<v Speaker 1>She just made us obvious to ourselves, if you know

0:15:27.920 --> 0:15:30.200
<v Speaker 1>what I mean. We were it was all about us.

0:15:30.720 --> 0:15:33.600
<v Speaker 1>He never complained. She never really didn't know. I mean,

0:15:33.880 --> 0:15:36.840
<v Speaker 1>you said at sixteen she was struggling, but but she

0:15:36.960 --> 0:15:39.000
<v Speaker 1>never she never talked to you all of it. I

0:15:39.040 --> 0:15:41.160
<v Speaker 1>realized that when I when I was in high school,

0:15:41.160 --> 0:15:43.520
<v Speaker 1>because I went to a all girls, Catholic high school,

0:15:43.560 --> 0:15:46.680
<v Speaker 1>basically a high school above our meetings obviously, but it's

0:15:46.760 --> 0:15:49.440
<v Speaker 1>really great school. I mean high school in in the

0:15:49.480 --> 0:15:53.040
<v Speaker 1>Midtown New York City Cathedral High School. And when I

0:15:53.080 --> 0:15:55.120
<v Speaker 1>went there for the first time, I took I took

0:15:55.160 --> 0:15:59.920
<v Speaker 1>the bus out of our neighborhoods. I was, what's six fourteen,

0:16:00.000 --> 0:16:02.160
<v Speaker 1>I guess when I first went the first time, I

0:16:02.200 --> 0:16:05.160
<v Speaker 1>took the bus out way up to quote unquote Midtown.

0:16:05.200 --> 0:16:07.640
<v Speaker 1>I lived in the Lower Reside and that's where we stayed.

0:16:08.120 --> 0:16:11.040
<v Speaker 1>We stayed there. That was our world. And when I moved,

0:16:11.040 --> 0:16:12.760
<v Speaker 1>when I was going up and down on this bus,

0:16:12.720 --> 0:16:14.680
<v Speaker 1>and I started to realize people live in these great

0:16:14.720 --> 0:16:17.600
<v Speaker 1>neighborhood so this was pretty cool, and they had things

0:16:17.680 --> 0:16:20.200
<v Speaker 1>besides bodega's and and the like. And then I went

0:16:20.240 --> 0:16:24.200
<v Speaker 1>to school and met other children and their parents and

0:16:24.400 --> 0:16:27.880
<v Speaker 1>realized just the look of my mother, the look how

0:16:27.920 --> 0:16:31.680
<v Speaker 1>she dressed, how she looked. She was carrying a lot

0:16:31.680 --> 0:16:34.400
<v Speaker 1>of weight. You could tell that she had a lot

0:16:34.480 --> 0:16:37.080
<v Speaker 1>on her shoulders, even though it didn't you couldn't see

0:16:37.080 --> 0:16:39.320
<v Speaker 1>it physically right obviously, but you could see it in

0:16:39.360 --> 0:16:42.120
<v Speaker 1>her body. And that's when I said, whoa this is?

0:16:42.760 --> 0:16:45.880
<v Speaker 1>This is taking a lot from her, And is that

0:16:45.880 --> 0:16:50.760
<v Speaker 1>what inspired you to achieve and to really pursue excellence,

0:16:50.760 --> 0:16:55.320
<v Speaker 1>Because clearly you're a highly intelligent person, you know, And

0:16:55.600 --> 0:16:59.040
<v Speaker 1>you went to to college. You started, I guess in

0:16:59.160 --> 0:17:02.720
<v Speaker 1>chemical engineer and then engineering, and then you transferred to

0:17:02.760 --> 0:17:06.880
<v Speaker 1>mechanical engineering. You've got your masters and mechanical engineering. I mean,

0:17:07.200 --> 0:17:11.640
<v Speaker 1>what inspired you to to be such a huge achiever? Yeah,

0:17:11.720 --> 0:17:14.840
<v Speaker 1>my mom, it was about in the beginning, what perspective

0:17:14.840 --> 0:17:16.560
<v Speaker 1>do you have? Right? I mean, I had no perspective

0:17:16.600 --> 0:17:20.679
<v Speaker 1>on companies and hierarchies and c eos none. What I

0:17:20.720 --> 0:17:23.960
<v Speaker 1>wanted to do is get a job that I that

0:17:24.119 --> 0:17:27.119
<v Speaker 1>earned enough money. That's why I picked chemical engineering. This

0:17:27.200 --> 0:17:29.920
<v Speaker 1>was very insightful choice about you know, I just went

0:17:29.920 --> 0:17:32.520
<v Speaker 1>to a book. You're very practical, very practical. I need

0:17:32.560 --> 0:17:35.240
<v Speaker 1>a job that could pay the most money after four

0:17:35.280 --> 0:17:37.159
<v Speaker 1>years of college. We had no option but to go

0:17:37.200 --> 0:17:39.840
<v Speaker 1>to college. But my mother said, basically no choice. I

0:17:39.880 --> 0:17:41.360
<v Speaker 1>would always say how you're gonna pay for it? She said,

0:17:41.359 --> 0:17:43.280
<v Speaker 1>don't worry about that's me. You take care of your business.

0:17:43.280 --> 0:17:46.119
<v Speaker 1>I'll take care of my business. And so I looked

0:17:46.119 --> 0:17:47.720
<v Speaker 1>it up and it was chemical engineering. I was gonna

0:17:47.720 --> 0:17:49.520
<v Speaker 1>be a chemical engineer. Four years of college. You make

0:17:49.560 --> 0:17:52.159
<v Speaker 1>the most money twenty five thousand dollars or whatever. It

0:17:52.160 --> 0:17:55.800
<v Speaker 1>would have been dollars. That was I was like, oh

0:17:55.840 --> 0:17:58.399
<v Speaker 1>my god, because I mean twenty five thousand dollars, we

0:17:58.440 --> 0:18:02.520
<v Speaker 1>can change our life for twenty hours. It was that straightforward,

0:18:02.560 --> 0:18:08.440
<v Speaker 1>that practical decision, no complications, literally dollars a year, four

0:18:08.520 --> 0:18:10.679
<v Speaker 1>years of college that said. Of course I didn't go

0:18:10.720 --> 0:18:12.359
<v Speaker 1>to four years. I went to five and a half year.

0:18:12.400 --> 0:18:14.800
<v Speaker 1>I got my master's degree. And by the time I

0:18:15.160 --> 0:18:18.560
<v Speaker 1>ended college, you know, my mother was to the point

0:18:18.720 --> 0:18:21.720
<v Speaker 1>so sick, and I was dying literally a couple of

0:18:21.800 --> 0:18:24.760
<v Speaker 1>years after that. So right when I could have started

0:18:24.760 --> 0:18:27.200
<v Speaker 1>to switch it back and give it to her and

0:18:27.240 --> 0:18:30.879
<v Speaker 1>make her life a little bit more comfortable, which Katie

0:18:30.960 --> 0:18:33.640
<v Speaker 1>would have been easy to think about this right five,

0:18:33.760 --> 0:18:37.440
<v Speaker 1>I could have made her life easier without too much complications.

0:18:37.920 --> 0:18:40.880
<v Speaker 1>And I ran out of time, you know, I basically

0:18:42.160 --> 0:18:45.040
<v Speaker 1>that's right out of time. And she so she she

0:18:45.160 --> 0:18:49.560
<v Speaker 1>died in the hospital of that is, you know, the

0:18:49.640 --> 0:18:53.160
<v Speaker 1>center the heartbeat of hospitals in New York. But this hospital,

0:18:53.560 --> 0:18:57.880
<v Speaker 1>it was Bellevue, was so you know, let's overrun at

0:18:57.920 --> 0:19:00.840
<v Speaker 1>that point. It was so cry would have taken care

0:19:00.840 --> 0:19:03.159
<v Speaker 1>of all kinds of things that age was, you know,

0:19:03.200 --> 0:19:06.159
<v Speaker 1>how it was at that time, and so she didn't

0:19:06.200 --> 0:19:09.000
<v Speaker 1>get great care. I think that this is not that

0:19:09.000 --> 0:19:11.600
<v Speaker 1>the people ignored her. It was just as I was

0:19:11.680 --> 0:19:15.320
<v Speaker 1>not capable of pushing it. If my mother had gotten

0:19:15.359 --> 0:19:18.920
<v Speaker 1>sick when I was older, I would have literally been

0:19:18.960 --> 0:19:23.199
<v Speaker 1>able to her right advocate for her. And I just

0:19:23.240 --> 0:19:25.439
<v Speaker 1>didn't even know how to do it much says that

0:19:25.480 --> 0:19:28.320
<v Speaker 1>it was possible to do. You know, I had no

0:19:28.400 --> 0:19:30.680
<v Speaker 1>idea when my husband was sick the first time, when

0:19:30.680 --> 0:19:33.679
<v Speaker 1>he got ill, way before he died along collapse, when

0:19:33.800 --> 0:19:38.480
<v Speaker 1>he went into the hospital. Literally I was the general, Literally,

0:19:39.160 --> 0:19:40.720
<v Speaker 1>this is what's going to happen. This is that you

0:19:40.760 --> 0:19:42.879
<v Speaker 1>guys can't. I want to know what's going on, who's

0:19:42.880 --> 0:19:45.080
<v Speaker 1>going to see him, et cetera. If I had half

0:19:45.080 --> 0:19:48.080
<v Speaker 1>of that, my mother would have surely been alive. Sounds

0:19:48.119 --> 0:19:51.679
<v Speaker 1>like you you have a lot of I don't know.

0:19:51.800 --> 0:19:53.840
<v Speaker 1>It sounds like you're you feel a lot of guilt

0:19:53.880 --> 0:19:57.199
<v Speaker 1>about huge amount of guilt. Huge amount of guilt. It

0:19:57.240 --> 0:19:58.880
<v Speaker 1>took me a lot of time, and I'm not gonna

0:19:58.880 --> 0:20:01.359
<v Speaker 1>cry on this to get over the fact that you can't.

0:20:03.119 --> 0:20:05.920
<v Speaker 1>You can't live your life backwards to force right. If

0:20:05.920 --> 0:20:08.200
<v Speaker 1>you would have known, you would have done it. Differently.

0:20:08.240 --> 0:20:10.600
<v Speaker 1>But of course you didn't know, so you can't kind

0:20:10.640 --> 0:20:12.840
<v Speaker 1>of keep winding back about, well, I should have done this,

0:20:12.840 --> 0:20:14.760
<v Speaker 1>I should have done that. It wasn't that I knew

0:20:14.760 --> 0:20:16.440
<v Speaker 1>what to do and didn't do it. I had no

0:20:16.520 --> 0:20:19.320
<v Speaker 1>clue what I'm doing. That's one of the reasons why

0:20:19.520 --> 0:20:23.520
<v Speaker 1>now I pushed so hard for basic things that as

0:20:23.560 --> 0:20:26.520
<v Speaker 1>citizens of the world we have to have. We shouldn't

0:20:26.520 --> 0:20:29.919
<v Speaker 1>have to have somebody who who has time and energy

0:20:30.000 --> 0:20:33.120
<v Speaker 1>and power and position to advocate for us to get

0:20:33.160 --> 0:20:37.840
<v Speaker 1>things that are like the Pavlovs need right. Anyway, it

0:20:38.119 --> 0:20:40.959
<v Speaker 1>took a lot of time for me to get past that,

0:20:41.040 --> 0:20:43.400
<v Speaker 1>and even now I cry when I talked about it,

0:20:44.000 --> 0:20:50.000
<v Speaker 1>because she should have been able to enjoy our success

0:20:50.960 --> 0:20:54.879
<v Speaker 1>more more, not financially just being there. If you do

0:20:55.520 --> 0:21:00.760
<v Speaker 1>financially that you could have been able to perfect her

0:21:00.840 --> 0:21:03.800
<v Speaker 1>quality of life. And in a way you pay tribute

0:21:03.800 --> 0:21:06.880
<v Speaker 1>to her ursula because your title is where you are,

0:21:07.040 --> 0:21:10.880
<v Speaker 1>is not who you are, And that came from your mom.

0:21:11.000 --> 0:21:16.840
<v Speaker 1>And my mother had these amazing Pemanian English translations sayings

0:21:17.280 --> 0:21:19.439
<v Speaker 1>that were She said them all the time, and of

0:21:19.480 --> 0:21:21.840
<v Speaker 1>course when you're growing up you think you know, can

0:21:21.880 --> 0:21:24.080
<v Speaker 1>I hear this one more time. I'm gonna explode if

0:21:24.080 --> 0:21:26.399
<v Speaker 1>she says this one more time. You know, leave behind

0:21:26.560 --> 0:21:32.000
<v Speaker 1>max My name is Crystal, Maxine birth Um. God doesn't

0:21:32.000 --> 0:21:35.320
<v Speaker 1>like ugly, so she said, that doesn't like ugly, and

0:21:35.359 --> 0:21:41.320
<v Speaker 1>that meant you yourself can't be ugly, not things you.

0:21:41.800 --> 0:21:44.280
<v Speaker 1>God doesn't like ugly, so you can't be an ugly person.

0:21:44.880 --> 0:21:46.760
<v Speaker 1>She would say, leave behind more than you take away.

0:21:46.800 --> 0:21:49.000
<v Speaker 1>That's how we'll measure whether or not you're successful. It

0:21:49.080 --> 0:21:50.919
<v Speaker 1>is not about anything else by the whether or not

0:21:50.960 --> 0:21:54.440
<v Speaker 1>you leave and every interaction more, Oh my goodness, on

0:21:54.480 --> 0:21:56.960
<v Speaker 1>and on and on. She says, the world, don't worry

0:21:56.960 --> 0:21:59.439
<v Speaker 1>about the world can't happen to you. You have to

0:21:59.480 --> 0:22:02.320
<v Speaker 1>happen to the world. You know, all these all of

0:22:02.359 --> 0:22:05.240
<v Speaker 1>these statements, is like, and now I say it in

0:22:05.240 --> 0:22:09.240
<v Speaker 1>the book. Throughout my life, I lived with these statements

0:22:09.240 --> 0:22:13.200
<v Speaker 1>in my head. I literally buried in my head. Didn't

0:22:13.240 --> 0:22:16.120
<v Speaker 1>say them out loud all the time, but I literally

0:22:18.000 --> 0:22:20.600
<v Speaker 1>think about them and was raised with them in my soul.

0:22:20.760 --> 0:22:23.679
<v Speaker 1>And that's what. I'm not a perfect person by it,

0:22:23.720 --> 0:22:27.119
<v Speaker 1>by any stretch of imagination if you know me, but

0:22:27.200 --> 0:22:29.960
<v Speaker 1>I do you know, I actually spend a lot of

0:22:30.000 --> 0:22:32.880
<v Speaker 1>time reflecting on whether, you know, what can I do

0:22:32.960 --> 0:22:36.280
<v Speaker 1>better to make sure that I leave behind more than

0:22:36.320 --> 0:22:38.919
<v Speaker 1>I take away, to make sure that I am happening

0:22:38.960 --> 0:22:41.840
<v Speaker 1>to the world. I'm not sitting back and saying, oh

0:22:41.840 --> 0:22:44.960
<v Speaker 1>my god, I wish it those people would make it better.

0:22:45.600 --> 0:22:46.840
<v Speaker 1>And one of the reasons why I spent a lot

0:22:46.880 --> 0:22:49.560
<v Speaker 1>of time speaking and speaking out, particularly the younger people,

0:22:49.680 --> 0:22:53.240
<v Speaker 1>is that we have to engage. We cannot count on

0:22:53.359 --> 0:22:56.560
<v Speaker 1>others to take care of us. We have to take

0:22:56.600 --> 0:22:59.520
<v Speaker 1>care of ourselves and we have to take care of others.

0:22:59.840 --> 0:23:02.120
<v Speaker 1>And if we do it from that perspective and everybody

0:23:02.119 --> 0:23:04.320
<v Speaker 1>does it, then people will people will be taking care

0:23:04.359 --> 0:23:07.960
<v Speaker 1>of us. My entire journey, my entire success in life,

0:23:08.760 --> 0:23:12.159
<v Speaker 1>every single intrivin is based on the fact that I

0:23:12.160 --> 0:23:15.400
<v Speaker 1>had a great start in life and I had help

0:23:15.440 --> 0:23:20.399
<v Speaker 1>along the way. The great start in life is necessary

0:23:20.440 --> 0:23:24.120
<v Speaker 1>but not sufficient, right, So it got that, and then

0:23:24.160 --> 0:23:28.560
<v Speaker 1>I had unbelievable just either support from people who I

0:23:28.600 --> 0:23:30.720
<v Speaker 1>don't know, fellowship here or a scholarship here, or a

0:23:30.800 --> 0:23:33.800
<v Speaker 1>job here, and people who I do know. I write

0:23:33.800 --> 0:23:35.840
<v Speaker 1>about Vernon Jordan and as you know, he just passed

0:23:35.880 --> 0:23:39.280
<v Speaker 1>away and he was my absolute shining light outside of

0:23:39.320 --> 0:23:43.320
<v Speaker 1>my family was this man who decided that he was

0:23:43.320 --> 0:23:45.960
<v Speaker 1>gonna take me under his wing, plain and simple. That

0:23:46.080 --> 0:23:51.000
<v Speaker 1>was it. And out of nowhere starting in about there

0:23:51.080 --> 0:23:52.919
<v Speaker 1>was this kind of guy in the background. You know,

0:23:52.960 --> 0:23:57.159
<v Speaker 1>he's really big and he would always kind of be

0:23:57.440 --> 0:24:02.240
<v Speaker 1>not too far away from un levable experiences. Which how

0:24:02.280 --> 0:24:04.639
<v Speaker 1>did this happen? How did I get met President Clinton?

0:24:06.840 --> 0:24:10.080
<v Speaker 1>Vernon Jordan's said come on, let's go, met Barack Obama

0:24:10.160 --> 0:24:11.840
<v Speaker 1>for the first time before I said, oh, I'm going

0:24:11.880 --> 0:24:13.680
<v Speaker 1>to a thing, are you free, Yeah, come on over.

0:24:15.160 --> 0:24:20.760
<v Speaker 1>Just context connections by people who just said, yeah, I'll

0:24:20.800 --> 0:24:23.720
<v Speaker 1>take her with me. What do you think would have

0:24:23.800 --> 0:24:27.719
<v Speaker 1>happened if if if you hadn't had the kind of

0:24:27.760 --> 0:24:31.200
<v Speaker 1>mentors that you were so fortunate to have Ursla, from

0:24:31.280 --> 0:24:35.000
<v Speaker 1>Vernon Jordan's to ken Chenalt, to all kinds of leaders

0:24:35.080 --> 0:24:38.280
<v Speaker 1>who saw something special in you and said, we're going

0:24:38.359 --> 0:24:41.160
<v Speaker 1>to take her under our wing and we're going to

0:24:40.840 --> 0:24:45.800
<v Speaker 1>cultivate that spark and that passion that she has. I

0:24:45.800 --> 0:24:49.960
<v Speaker 1>would have had a good life. The difference between a

0:24:50.000 --> 0:24:55.439
<v Speaker 1>good life, earning a good living and an amazingly great

0:24:55.480 --> 0:25:01.200
<v Speaker 1>life for me, what were these people? So I literally

0:25:02.080 --> 0:25:04.480
<v Speaker 1>took my mother laid the foundation for me to have

0:25:04.520 --> 0:25:08.840
<v Speaker 1>a good life. These people transformed that good life into

0:25:08.880 --> 0:25:10.560
<v Speaker 1>a life where I write a book and people are

0:25:10.560 --> 0:25:13.959
<v Speaker 1>going to read it, into a life where where George

0:25:13.960 --> 0:25:18.280
<v Speaker 1>Floyd is murdered and I have a voice that people

0:25:18.280 --> 0:25:21.000
<v Speaker 1>will listen to to try to help to amplify the

0:25:21.040 --> 0:25:24.199
<v Speaker 1>issues that we are dealing with, and to amplify my

0:25:24.280 --> 0:25:27.320
<v Speaker 1>ideas about some of the solutions, my ideas that are

0:25:27.600 --> 0:25:31.240
<v Speaker 1>cultivated and gotten from from friends. What the difference between

0:25:31.760 --> 0:25:37.159
<v Speaker 1>that and having a good life is our friends and

0:25:37.240 --> 0:25:41.520
<v Speaker 1>support and and you can't literally shoulders to stand on

0:25:41.560 --> 0:25:44.240
<v Speaker 1>and people to push you and encourage you and smack

0:25:44.280 --> 0:25:47.880
<v Speaker 1>you when you're doing silly things, which everybody. My husband

0:25:47.920 --> 0:25:49.679
<v Speaker 1>was one of these people as well, just who just

0:25:49.720 --> 0:25:53.320
<v Speaker 1>basically said, just you know, stop settled down, et cetera.

0:25:53.480 --> 0:25:59.160
<v Speaker 1>It's the difference between ordinary and extraordinary. That's what friends support.

0:25:59.680 --> 0:26:02.360
<v Speaker 1>But could the kind of support that I got, That's

0:26:02.400 --> 0:26:07.440
<v Speaker 1>what the outcome is when we come back. How Ursula

0:26:07.640 --> 0:26:11.920
<v Speaker 1>led xerox in a world that no longer needs xeroxy.

0:26:11.960 --> 0:26:23.800
<v Speaker 1>That's right after this, I was fascinated to learn that

0:26:23.840 --> 0:26:27.439
<v Speaker 1>you really didn't deal with head on racism yourself until

0:26:27.520 --> 0:26:30.600
<v Speaker 1>you got to college. But the reason why, Katie, is

0:26:30.600 --> 0:26:32.920
<v Speaker 1>because we lived in an environment where we were all

0:26:33.800 --> 0:26:35.879
<v Speaker 1>the same. I mean, so we'll got that at the

0:26:35.920 --> 0:26:39.720
<v Speaker 1>Catholic school, for example, when you went there, not a

0:26:39.720 --> 0:26:42.240
<v Speaker 1>lot of problems with race for me. My brother seemed

0:26:42.280 --> 0:26:46.200
<v Speaker 1>to have had more um as I found out later,

0:26:46.240 --> 0:26:48.639
<v Speaker 1>but for me it was it was not. I was

0:26:48.680 --> 0:26:50.960
<v Speaker 1>a very um and I say this in the book

0:26:51.000 --> 0:26:53.760
<v Speaker 1>I Lived Inside my Head. I was. I'm a very

0:26:53.760 --> 0:26:58.359
<v Speaker 1>self contained person, genuinely an introvert. So I actually flew

0:26:58.400 --> 0:27:01.240
<v Speaker 1>below the radar screen and money most of my life.

0:27:01.280 --> 0:27:06.520
<v Speaker 1>I literally did what people said fairly compliant, obeyed the

0:27:06.560 --> 0:27:09.600
<v Speaker 1>rules quote unquote by the route, obeyed the rules, performed

0:27:09.680 --> 0:27:13.800
<v Speaker 1>fairly well. So I was I was more um. I

0:27:13.840 --> 0:27:16.399
<v Speaker 1>was just easier to deal with. When I got to

0:27:16.880 --> 0:27:19.080
<v Speaker 1>high school and then to college is when I started

0:27:19.119 --> 0:27:23.200
<v Speaker 1>to to open up my mouth more. And obviously then

0:27:23.200 --> 0:27:25.160
<v Speaker 1>people started to notice me more, and that was when

0:27:25.200 --> 0:27:27.359
<v Speaker 1>I started to see things more. But I think that

0:27:27.400 --> 0:27:29.080
<v Speaker 1>when I was, particularly when I was growing up, I

0:27:29.119 --> 0:27:32.520
<v Speaker 1>saw a very little of this what we now call

0:27:32.800 --> 0:27:36.120
<v Speaker 1>like and what what I saw overt rate racism, where

0:27:36.560 --> 0:27:42.280
<v Speaker 1>people literally disregarded me and my accomplishments because I was

0:27:42.440 --> 0:27:44.760
<v Speaker 1>because I had I looked a certain way. And Yeah,

0:27:44.800 --> 0:27:46.480
<v Speaker 1>one of the things that was good about that is

0:27:46.480 --> 0:27:50.439
<v Speaker 1>that it was such bs you know it was I

0:27:50.720 --> 0:27:53.360
<v Speaker 1>said it was a great, great foundation because it said

0:27:53.640 --> 0:27:56.359
<v Speaker 1>it was so be it. It's it's it's debunking in

0:27:56.440 --> 0:28:00.400
<v Speaker 1>my own heart. You know that when you see, uh black,

0:28:00.520 --> 0:28:04.760
<v Speaker 1>when I see a black person, they're just regular people

0:28:04.760 --> 0:28:08.000
<v Speaker 1>who can accomplish what everybody else can accomplish. And so

0:28:08.040 --> 0:28:10.000
<v Speaker 1>I didn't kind of grew up in this whole stigma

0:28:10.320 --> 0:28:12.000
<v Speaker 1>kind of a thing. I even grew up in a

0:28:12.040 --> 0:28:13.640
<v Speaker 1>bad neighborhood. I talked about this, this this is a really

0:28:13.680 --> 0:28:16.200
<v Speaker 1>bad neighborhood, and this thought, Okay, we let's live in

0:28:16.240 --> 0:28:19.639
<v Speaker 1>a bad neighborhood. In hindsight, you realize, particularly when I

0:28:19.720 --> 0:28:23.040
<v Speaker 1>left my neighborhood, that there were choices being made by

0:28:23.359 --> 0:28:27.840
<v Speaker 1>funding officials, by leaders, that we could put less resources

0:28:27.920 --> 0:28:30.800
<v Speaker 1>there because these people live there, will put more resists

0:28:30.880 --> 0:28:32.760
<v Speaker 1>there because these kind of people will live there. But

0:28:32.840 --> 0:28:35.600
<v Speaker 1>I didn't grow up with it in my face. It's

0:28:35.640 --> 0:28:39.280
<v Speaker 1>amazing what you recognize in hindsight isn't ursula. And I'm

0:28:39.320 --> 0:28:42.479
<v Speaker 1>sure that this writing this book helped you kind of

0:28:42.520 --> 0:28:48.440
<v Speaker 1>put those pieces together and recognize that that racism and

0:28:48.600 --> 0:28:53.000
<v Speaker 1>prejudice against you know, listen, you have the trifecta black,

0:28:53.560 --> 0:28:57.040
<v Speaker 1>poor female. I said, it's in the book. A guy

0:28:57.120 --> 0:28:59.240
<v Speaker 1>told me this when I was in I think I

0:28:59.280 --> 0:29:01.240
<v Speaker 1>was nice. So what a third or fourth grade I

0:29:01.320 --> 0:29:03.440
<v Speaker 1>was in the class he had come to school. I

0:29:03.440 --> 0:29:06.840
<v Speaker 1>went to a Catholic grade school. He came to school

0:29:06.840 --> 0:29:09.240
<v Speaker 1>to speak about something I don't know. I don't even

0:29:09.240 --> 0:29:12.960
<v Speaker 1>remember what it was. And I we were told to

0:29:13.000 --> 0:29:15.200
<v Speaker 1>ask questions and we had all these questions arranged and

0:29:15.240 --> 0:29:17.360
<v Speaker 1>I had to ask one of the questions. I asked

0:29:17.360 --> 0:29:20.760
<v Speaker 1>the question. He responded. At the end, when we were leaving,

0:29:20.760 --> 0:29:21.880
<v Speaker 1>we had to go up and shake his hand, and

0:29:21.920 --> 0:29:23.600
<v Speaker 1>he said to me, you had such a great question.

0:29:24.160 --> 0:29:27.040
<v Speaker 1>And I don't know exactly how he said it, but

0:29:27.080 --> 0:29:30.120
<v Speaker 1>what he said to me was, you know, you're really smart,

0:29:30.200 --> 0:29:31.800
<v Speaker 1>and it's such a great question. It's kind of too

0:29:31.800 --> 0:29:34.800
<v Speaker 1>bad that you're you're black, and you're a girl, and

0:29:34.920 --> 0:29:40.440
<v Speaker 1>you're poor, basically and literally. I I put that away

0:29:40.440 --> 0:29:43.840
<v Speaker 1>in the back of my head for years and then

0:29:43.920 --> 0:29:47.080
<v Speaker 1>remembered it when I got a little bit older and

0:29:47.280 --> 0:29:50.720
<v Speaker 1>remembered it in such a way that that it struck

0:29:50.760 --> 0:29:54.360
<v Speaker 1>me that, yeah, there was one of those two, one

0:29:54.400 --> 0:29:57.640
<v Speaker 1>of those three things that was really a problem, the

0:29:57.720 --> 0:30:00.320
<v Speaker 1>poor part, which is something that we can work to

0:30:00.400 --> 0:30:05.240
<v Speaker 1>eliminate um throughout the world, abject poverty. And by the way,

0:30:05.240 --> 0:30:07.760
<v Speaker 1>we were not We didn't have abject poverty, but we

0:30:07.760 --> 0:30:11.400
<v Speaker 1>were like one level above it. I can't give people

0:30:11.480 --> 0:30:14.760
<v Speaker 1>the understanding of the life that I grew up and

0:30:14.800 --> 0:30:17.440
<v Speaker 1>we had. My mother had nothing, nothing, We lived in

0:30:17.480 --> 0:30:21.160
<v Speaker 1>a horrible building. Walk into our apartment. It was a sanctuary.

0:30:21.480 --> 0:30:22.680
<v Speaker 1>Didn't have a lot of stuff in it, but it

0:30:22.720 --> 0:30:24.760
<v Speaker 1>was clean and organized. But anyway, this and I said,

0:30:24.800 --> 0:30:28.120
<v Speaker 1>oh my god, it's black and and a girl. What

0:30:28.320 --> 0:30:30.360
<v Speaker 1>is what he said? Black and a girl were not

0:30:30.440 --> 0:30:32.560
<v Speaker 1>things that I would trade off, even if somebody said

0:30:32.560 --> 0:30:34.120
<v Speaker 1>to me, you have an option to start differently. I

0:30:34.440 --> 0:30:37.320
<v Speaker 1>kind of like both of those things about me. And

0:30:37.360 --> 0:30:42.239
<v Speaker 1>how can that be a strike against you? And I

0:30:42.280 --> 0:30:45.840
<v Speaker 1>realized as I got older that it actually was. It

0:30:46.160 --> 0:30:51.080
<v Speaker 1>actually was, And the way the only way to turn

0:30:51.160 --> 0:30:56.000
<v Speaker 1>that around is to use this this isolation that you

0:30:56.040 --> 0:30:58.560
<v Speaker 1>feel if you're in a big crowd to your advantage.

0:30:58.640 --> 0:31:01.520
<v Speaker 1>And I say this in the book when I started working,

0:31:02.120 --> 0:31:04.280
<v Speaker 1>if there was a big meeting and all of the

0:31:04.320 --> 0:31:07.360
<v Speaker 1>employees had to go, or the old of the engineers

0:31:07.360 --> 0:31:09.680
<v Speaker 1>had to go, I guarantee you if I raised my hand,

0:31:09.760 --> 0:31:13.240
<v Speaker 1>somebody would call me because the only person who looked

0:31:13.240 --> 0:31:16.680
<v Speaker 1>like me in the room was me. Literally, when I

0:31:16.680 --> 0:31:20.280
<v Speaker 1>started at Xerox, there must have been ten black women

0:31:20.440 --> 0:31:24.120
<v Speaker 1>anywhere near engineering in the company. I can't, I don't.

0:31:24.200 --> 0:31:28.320
<v Speaker 1>I meant no black women none. So you you transformed

0:31:28.320 --> 0:31:31.719
<v Speaker 1>your differences into an advantage, to an advantage. But basically

0:31:31.800 --> 0:31:34.120
<v Speaker 1>saying they're kind, I'm pretty good, I'm pretty smart. That

0:31:34.200 --> 0:31:36.800
<v Speaker 1>kind of I kind of knew that. And if and

0:31:36.800 --> 0:31:38.680
<v Speaker 1>I had an opinion about everything, my mother would say,

0:31:38.840 --> 0:31:42.720
<v Speaker 1>always say you're you could be wrong and strong. I

0:31:43.000 --> 0:31:46.640
<v Speaker 1>had an opinion everything even is always a bad opinion. Uh,

0:31:46.960 --> 0:31:50.160
<v Speaker 1>and so I basically and I was definitely taught early

0:31:50.320 --> 0:31:55.080
<v Speaker 1>to speak out to literally, I'm not sit down, and

0:31:55.160 --> 0:31:58.920
<v Speaker 1>kind of just taught that your mom, my mom, my

0:31:58.920 --> 0:32:01.280
<v Speaker 1>mom really pretty basics she said, if you have a

0:32:01.320 --> 0:32:03.440
<v Speaker 1>point of view, she didn't quite say in these words,

0:32:03.680 --> 0:32:06.160
<v Speaker 1>speak up. Nobody's gonna be able to say we read you.

0:32:06.200 --> 0:32:09.440
<v Speaker 1>Nobody's gonna read your mind. My mom's motto for all

0:32:09.480 --> 0:32:13.640
<v Speaker 1>of us was let him know you're there. And I

0:32:13.680 --> 0:32:16.000
<v Speaker 1>don't know where even she got that, because she was

0:32:16.120 --> 0:32:19.959
<v Speaker 1>kind of shy and of a totally different generation like

0:32:20.040 --> 0:32:25.600
<v Speaker 1>your mom was obviously different circumstances and much more privileged

0:32:25.640 --> 0:32:30.760
<v Speaker 1>but but not uber privileged upbringing. But she she really

0:32:30.840 --> 0:32:35.200
<v Speaker 1>kind of understood, especially for her daughters, the importance of

0:32:35.320 --> 0:32:38.160
<v Speaker 1>letting people know you're there, of not being a shrinking violet,

0:32:38.200 --> 0:32:40.600
<v Speaker 1>of speaking your mind, of being this is this is

0:32:40.600 --> 0:32:42.920
<v Speaker 1>a generational thing because if you think about your mother

0:32:42.920 --> 0:32:46.160
<v Speaker 1>and my mother were in the same um generational times

0:32:46.640 --> 0:32:49.880
<v Speaker 1>they were they were raising us at the start of

0:32:50.680 --> 0:32:53.680
<v Speaker 1>this kind of outcry by women. It was the beginning

0:32:53.800 --> 0:32:57.320
<v Speaker 1>of this by women, the modern outcry by women to

0:32:57.360 --> 0:33:01.440
<v Speaker 1>be heard and to be to have We start to realize,

0:33:01.480 --> 0:33:03.240
<v Speaker 1>women start to realize that there was a little bit

0:33:03.280 --> 0:33:08.400
<v Speaker 1>more to us than the public male public was giving

0:33:08.440 --> 0:33:10.520
<v Speaker 1>us credit for. And so or you know, our goal

0:33:10.560 --> 0:33:13.320
<v Speaker 1>in life didn't have to be to please our bosses

0:33:13.400 --> 0:33:16.920
<v Speaker 1>and to make them feel like the man, absolutely or

0:33:17.040 --> 0:33:22.800
<v Speaker 1>or necessarily to please our any male colleague, including our husband,

0:33:22.920 --> 0:33:27.880
<v Speaker 1>and make them feel like the men at our expense, right,

0:33:27.920 --> 0:33:33.080
<v Speaker 1>So I absolutely understand how relationships work, and you obviously

0:33:33.120 --> 0:33:34.320
<v Speaker 1>a lot of it has to do with making a

0:33:34.400 --> 0:33:36.640
<v Speaker 1>person feel good. But what happened in the past is

0:33:36.680 --> 0:33:40.560
<v Speaker 1>we did that to the exclusion of any look on ourselves.

0:33:40.640 --> 0:33:42.920
<v Speaker 1>And what we were starting to live through I know

0:33:43.000 --> 0:33:46.040
<v Speaker 1>I was living through was this idea that I had

0:33:46.360 --> 0:33:49.280
<v Speaker 1>a point of view and I had some worth and

0:33:49.320 --> 0:33:50.720
<v Speaker 1>so this had to be a little bit more of

0:33:50.720 --> 0:33:54.880
<v Speaker 1>a partnership um in marriage for sure, right And in fact,

0:33:54.960 --> 0:33:58.160
<v Speaker 1>that's so critically important. You talk a lot about how

0:33:58.320 --> 0:34:01.760
<v Speaker 1>your husband Lloyd supported you through the years, and we've

0:34:01.800 --> 0:34:04.960
<v Speaker 1>seen millions of women drop out of the workforce during

0:34:05.000 --> 0:34:09.200
<v Speaker 1>the pandemic because domestic labor is just not evenly divided.

0:34:09.840 --> 0:34:13.720
<v Speaker 1>And you know, we've been set back decades in terms

0:34:13.760 --> 0:34:17.880
<v Speaker 1>of progress. And I know that that having a supportive

0:34:17.920 --> 0:34:21.840
<v Speaker 1>spouse and having someone who helps is so critically important

0:34:21.840 --> 0:34:24.680
<v Speaker 1>and was so critically important to your success. I want

0:34:24.680 --> 0:34:27.160
<v Speaker 1>to I have to ask you about Xerox and being

0:34:27.160 --> 0:34:30.000
<v Speaker 1>the CEO. So you were one of these long time

0:34:30.080 --> 0:34:35.120
<v Speaker 1>loyal employees of a corporation and that happens a lot

0:34:35.239 --> 0:34:38.120
<v Speaker 1>less often now, as you know millennials and gen z

0:34:38.360 --> 0:34:41.560
<v Speaker 1>s or our masters at job hoppying they are going

0:34:41.600 --> 0:34:44.840
<v Speaker 1>to have fourteen jobs or so on average before they retire.

0:34:45.200 --> 0:34:48.080
<v Speaker 1>But you were as loyal as the day is long

0:34:48.520 --> 0:34:52.480
<v Speaker 1>to xerox um and that loyalty paid off. You became

0:34:52.560 --> 0:34:55.480
<v Speaker 1>CEO of the company in two thousand nine. Is that

0:34:55.560 --> 0:34:59.879
<v Speaker 1>writer's law? And uh? But at the same time, holy cow,

0:35:00.440 --> 0:35:02.680
<v Speaker 1>you kind of inherited a bit of a ship chow

0:35:02.760 --> 0:35:06.560
<v Speaker 1>excuse my French, because you had to manage the decline

0:35:07.000 --> 0:35:09.440
<v Speaker 1>of a company that had really seen its hey days,

0:35:09.840 --> 0:35:15.120
<v Speaker 1>you know, decades before, because of of of massive changes

0:35:15.400 --> 0:35:19.000
<v Speaker 1>in technology in the world. And how hard was that

0:35:19.080 --> 0:35:21.400
<v Speaker 1>and what kind of shape was Xerox in when you

0:35:21.520 --> 0:35:25.480
<v Speaker 1>suddenly found yourself in charge. Yeah, the good news about

0:35:25.520 --> 0:35:29.120
<v Speaker 1>this is that I was preceded by a woman, right

0:35:30.480 --> 0:35:34.400
<v Speaker 1>and okay who really inherited the ship show. She was

0:35:34.440 --> 0:35:37.400
<v Speaker 1>the French for the description of the company company gay company.

0:35:37.440 --> 0:35:40.680
<v Speaker 1>But it was a mess when she got it. We

0:35:40.680 --> 0:35:43.160
<v Speaker 1>would literally we were running out of cash when she

0:35:43.200 --> 0:35:45.480
<v Speaker 1>took over the company. That's right, It almost went bankrupt,

0:35:45.600 --> 0:35:51.360
<v Speaker 1>right right, And she really she really laid the foundation

0:35:52.080 --> 0:35:56.320
<v Speaker 1>was Xerox to have another set of generations. And but

0:35:56.520 --> 0:35:58.040
<v Speaker 1>by the time I got the company and I was

0:35:58.600 --> 0:36:02.080
<v Speaker 1>her second for my whole you know, for my whole

0:36:02.080 --> 0:36:05.040
<v Speaker 1>senior career. Um. And she may be president in two

0:36:05.080 --> 0:36:06.719
<v Speaker 1>thousand and seven and a member of the and the

0:36:06.719 --> 0:36:09.240
<v Speaker 1>board elect me, remember the board in two thousand and seven,

0:36:09.280 --> 0:36:11.200
<v Speaker 1>preparing me for to you know. But one of the

0:36:11.239 --> 0:36:16.960
<v Speaker 1>things that I realized from Anne was that you know, uh,

0:36:17.000 --> 0:36:19.719
<v Speaker 1>that there was that there was a future that we

0:36:20.680 --> 0:36:24.520
<v Speaker 1>didn't have to succumb to the easy route of just

0:36:25.080 --> 0:36:28.560
<v Speaker 1>the easier route of just kind of letting it happen.

0:36:29.280 --> 0:36:32.720
<v Speaker 1>It's because there was a lot of explanation and defense

0:36:32.760 --> 0:36:37.360
<v Speaker 1>about letting it happen. Literally, we were being um substituted,

0:36:37.920 --> 0:36:42.680
<v Speaker 1>We're being made irrelevant by technology. We're running where every

0:36:42.719 --> 0:36:44.960
<v Speaker 1>time we ran into a problem, we found a new solution,

0:36:45.000 --> 0:36:46.799
<v Speaker 1>found a new solution. So we were always running and

0:36:46.840 --> 0:36:51.600
<v Speaker 1>catching up. But the fundamental value of the company as

0:36:51.640 --> 0:36:56.040
<v Speaker 1>a document management company in the old sense, as you

0:36:56.080 --> 0:37:01.120
<v Speaker 1>can see today, is literally, um no longer as valuable

0:37:03.520 --> 0:37:07.720
<v Speaker 1>that you were. You were rendered obsolete pretty much literally

0:37:07.800 --> 0:37:12.360
<v Speaker 1>by these things. Yeah, by these things, and there's smaller

0:37:12.400 --> 0:37:16.560
<v Speaker 1>and smaller and by the way perfectly and the clouds

0:37:17.120 --> 0:37:19.320
<v Speaker 1>to have the file cabinets, the paper and the story.

0:37:19.480 --> 0:37:21.920
<v Speaker 1>So yes, we kept running. When I took all the

0:37:21.920 --> 0:37:24.080
<v Speaker 1>thing that was really great about it was that we

0:37:24.080 --> 0:37:26.880
<v Speaker 1>were again cornered, if you know what I mean. There

0:37:26.920 --> 0:37:31.120
<v Speaker 1>was some there's something interesting about having few choices, and

0:37:31.160 --> 0:37:33.160
<v Speaker 1>people said, oh my god, you're a great patetice grape.

0:37:33.200 --> 0:37:36.279
<v Speaker 1>Mind I said, if you have a thousand choices, making

0:37:36.280 --> 0:37:37.960
<v Speaker 1>the right one, it's probably harder than if you have

0:37:38.040 --> 0:37:41.719
<v Speaker 1>to right. If you have to, you make one one

0:37:41.760 --> 0:37:43.799
<v Speaker 1>of them is probably stupid the other. And we had

0:37:44.160 --> 0:37:49.480
<v Speaker 1>no choice but to look for different options for the

0:37:49.520 --> 0:37:51.799
<v Speaker 1>future of this company. We had no choice but to

0:37:51.840 --> 0:37:56.640
<v Speaker 1>do that, and fortunately I had a predecessor and a

0:37:56.680 --> 0:37:59.800
<v Speaker 1>board who said, let's take some chances and look. Not

0:38:00.040 --> 0:38:03.600
<v Speaker 1>every single one of them worked, but a lot of

0:38:03.640 --> 0:38:09.080
<v Speaker 1>them did. And still very very fraught time for Xerox

0:38:09.239 --> 0:38:12.160
<v Speaker 1>during my tenure and even today, is this whole idea

0:38:12.160 --> 0:38:15.680
<v Speaker 1>about recreating itself yet again, to become more, to become

0:38:15.680 --> 0:38:19.680
<v Speaker 1>relevant yet again. We'll keep happening to Xerox. Not every

0:38:19.680 --> 0:38:22.600
<v Speaker 1>single company has a right to exist forever. I say

0:38:22.600 --> 0:38:24.920
<v Speaker 1>this as well, and at some point you may have

0:38:24.960 --> 0:38:28.000
<v Speaker 1>to say done done. But I think that when I

0:38:28.080 --> 0:38:29.600
<v Speaker 1>was there, for sure, and I think even now it's

0:38:29.600 --> 0:38:32.320
<v Speaker 1>too early to call that for a company like Xerox

0:38:32.360 --> 0:38:35.439
<v Speaker 1>that still has an amazing number of people that still

0:38:35.560 --> 0:38:38.920
<v Speaker 1>can deal lot well with large corporations, et cetera. So

0:38:38.960 --> 0:38:41.000
<v Speaker 1>there's a way to trying to extract value. You should

0:38:41.000 --> 0:38:43.200
<v Speaker 1>do that as long as possible. The great news is

0:38:43.239 --> 0:38:46.799
<v Speaker 1>that I was I was so long in the company

0:38:47.200 --> 0:38:51.840
<v Speaker 1>that it was part of my life. It was you know,

0:38:51.880 --> 0:38:55.600
<v Speaker 1>it was right then a literally I woke up every

0:38:55.640 --> 0:38:58.719
<v Speaker 1>day walked into this place. There was no way in

0:38:58.800 --> 0:39:02.319
<v Speaker 1>the world I could just sit back and let it

0:39:02.480 --> 0:39:05.759
<v Speaker 1>kind of driftful, dribble away. I had to, you know,

0:39:05.880 --> 0:39:08.840
<v Speaker 1>not only me, but the whole hundred ten thousand people,

0:39:08.880 --> 0:39:12.560
<v Speaker 1>fifty thou people aboard of directors and management team. We

0:39:12.600 --> 0:39:14.960
<v Speaker 1>had to fight for it, fight for tough man. Though

0:39:15.000 --> 0:39:17.920
<v Speaker 1>it's like rearranging the deck chairs on the Titanic, in

0:39:18.000 --> 0:39:20.800
<v Speaker 1>some ways, large e stand for pieces of our business.

0:39:20.880 --> 0:39:24.280
<v Speaker 1>Absolutely absolutely, And I talked about this in the context

0:39:24.320 --> 0:39:27.440
<v Speaker 1>of a couple of things. After I retired, it became

0:39:28.400 --> 0:39:31.120
<v Speaker 1>a more popular I'm not saying I started this, but

0:39:31.280 --> 0:39:33.360
<v Speaker 1>one of the things that I struggled with continuously was

0:39:33.840 --> 0:39:41.960
<v Speaker 1>whether or not it was reasonable or fear to disrupt

0:39:42.280 --> 0:39:46.919
<v Speaker 1>people's lives as dramatically as you do when you make

0:39:46.960 --> 0:39:50.680
<v Speaker 1>them redundant in an environment like Rochester, New York, which

0:39:50.680 --> 0:39:52.520
<v Speaker 1>is where a lot of our employees were at the time,

0:39:53.160 --> 0:39:57.960
<v Speaker 1>well other other communities that were basically dependent on an

0:39:58.000 --> 0:40:01.359
<v Speaker 1>industry or two in their towns. Is there a way

0:40:01.400 --> 0:40:04.040
<v Speaker 1>for us to kind of balance it out a bit?

0:40:04.600 --> 0:40:06.479
<v Speaker 1>And I said this, I talked about this in the book.

0:40:06.800 --> 0:40:09.600
<v Speaker 1>We had a lot of time when I was CEO,

0:40:09.719 --> 0:40:11.560
<v Speaker 1>but even right before that, when it was president, when

0:40:11.560 --> 0:40:13.640
<v Speaker 1>we're going through it, when Anne was CEO, when I

0:40:13.680 --> 0:40:15.920
<v Speaker 1>first started working for her, but we had to make

0:40:15.920 --> 0:40:17.799
<v Speaker 1>decisions about whether or not we were going to just

0:40:17.880 --> 0:40:21.279
<v Speaker 1>lay off ten thousands of people, and if we could

0:40:21.280 --> 0:40:27.440
<v Speaker 1>do save like fifty of them by not maximizing profit

0:40:27.560 --> 0:40:31.200
<v Speaker 1>like this, not maximizing profit, could we balance it such

0:40:31.200 --> 0:40:34.080
<v Speaker 1>that it could be a little bit more graceful transitions?

0:40:34.120 --> 0:40:39.160
<v Speaker 1>That is today a standard discussion that CEOs have to

0:40:39.200 --> 0:40:43.200
<v Speaker 1>have because communities governments are saying out loud, what the

0:40:43.239 --> 0:40:46.240
<v Speaker 1>heck are you doing? You can't. I do get profit

0:40:46.320 --> 0:40:50.040
<v Speaker 1>and profitability, but I also get the fact that you

0:40:50.239 --> 0:40:53.520
<v Speaker 1>can't just dump on Rochester, New York a thousand more

0:40:53.600 --> 0:40:57.640
<v Speaker 1>unemployed people. The government's gonna end up taking care of them.

0:40:57.680 --> 0:41:01.480
<v Speaker 1>So you transfer wealth to a shareholder at the expense

0:41:01.600 --> 0:41:03.839
<v Speaker 1>of the government. Call right, And I think I think

0:41:03.840 --> 0:41:07.040
<v Speaker 1>now companies are coming under much greater scrutiny and this

0:41:07.360 --> 0:41:11.640
<v Speaker 1>you know, you know, race for quarterly profits and all

0:41:11.760 --> 0:41:16.200
<v Speaker 1>that is just companies are expected to be more humanitarian,

0:41:16.360 --> 0:41:21.640
<v Speaker 1>honestly and full citizens of the world. Full citizens of

0:41:21.680 --> 0:41:24.359
<v Speaker 1>the world have to be engaged and interested in their

0:41:24.440 --> 0:41:27.480
<v Speaker 1>shareholders wealth and profit. They have to be engaged and

0:41:27.560 --> 0:41:30.440
<v Speaker 1>interested in the communities that they work and live in,

0:41:30.680 --> 0:41:33.880
<v Speaker 1>and social issues. Have to be engaged in government and

0:41:33.880 --> 0:41:36.440
<v Speaker 1>social issues. I'm on this all the time, even when

0:41:36.480 --> 0:41:39.240
<v Speaker 1>I was CEO, on this idea that we can't be silent.

0:41:39.280 --> 0:41:42.920
<v Speaker 1>How in the world can we be silent when we

0:41:43.000 --> 0:41:58.600
<v Speaker 1>come back Ursula's unflinching advice for today's business leaders. I

0:41:58.640 --> 0:42:01.759
<v Speaker 1>wanted to ask you about, uh, this year's Fortune five

0:42:01.840 --> 0:42:06.600
<v Speaker 1>hundred lists because they saw a few records CEOs or women.

0:42:06.719 --> 0:42:11.560
<v Speaker 1>There are two black women. But still progress is so slow.

0:42:12.160 --> 0:42:15.400
<v Speaker 1>And I know you write about feeling this otherness, and

0:42:15.840 --> 0:42:18.239
<v Speaker 1>you know, I thought it was fascinating that that you

0:42:18.239 --> 0:42:20.000
<v Speaker 1>know the fact that you don't play golf and that

0:42:20.040 --> 0:42:22.440
<v Speaker 1>you would never play it Augusta because they didn't accept

0:42:22.480 --> 0:42:26.000
<v Speaker 1>black members until nineteen and you know, and why should

0:42:26.000 --> 0:42:27.840
<v Speaker 1>you have to play golf if you don't like golf?

0:42:27.920 --> 0:42:31.280
<v Speaker 1>You know, But what else can be done to improve

0:42:31.400 --> 0:42:34.640
<v Speaker 1>these numbers? When you consider that women make up, you know,

0:42:34.719 --> 0:42:38.600
<v Speaker 1>fifty two of the professional workforce, and the number in

0:42:38.680 --> 0:42:42.200
<v Speaker 1>C suite jobs it's under ten percent. I mean, you know,

0:42:42.440 --> 0:42:46.400
<v Speaker 1>I've been talking about this ursula and interviewing people about

0:42:46.440 --> 0:42:50.920
<v Speaker 1>this for thirty years. Thirty years. Let me tell you

0:42:50.960 --> 0:42:54.040
<v Speaker 1>what I come to the conclusion. And I said this

0:42:54.080 --> 0:42:56.319
<v Speaker 1>out loud, and of course I'm getting more bullback on

0:42:56.400 --> 0:42:58.439
<v Speaker 1>this in a little bit, but I'm gonna continue saying

0:42:58.480 --> 0:43:02.520
<v Speaker 1>it in to a until something else changes. I actually

0:43:02.560 --> 0:43:06.040
<v Speaker 1>became a fan of quotas. Let me tell you what

0:43:06.080 --> 0:43:11.080
<v Speaker 1>happened with women. The numbers that you just um told

0:43:11.120 --> 0:43:18.799
<v Speaker 1>us about are a recent um reality. Ten years ago

0:43:19.760 --> 0:43:23.359
<v Speaker 1>literally the number was a quarter of that. We were

0:43:23.400 --> 0:43:26.680
<v Speaker 1>like fifteen, so half of that. Let me tell you

0:43:26.719 --> 0:43:35.520
<v Speaker 1>what happened. California, Europe, UK and Western Europe start to

0:43:35.560 --> 0:43:39.840
<v Speaker 1>talk about the fact that their states or the governments

0:43:39.880 --> 0:43:44.680
<v Speaker 1>were going to require companies to have a diverse board,

0:43:45.000 --> 0:43:48.879
<v Speaker 1>and they said of the board should be California did

0:43:48.880 --> 0:43:53.160
<v Speaker 1>it whatever surprised. Let me tell you what happened. Out

0:43:53.200 --> 0:43:57.640
<v Speaker 1>of the woodwork came these fully formed adults called women

0:43:57.920 --> 0:44:01.240
<v Speaker 1>who were ready and able to serve on boards. Before

0:44:03.080 --> 0:44:06.760
<v Speaker 1>you said it, thirty years. For my entire career, forty

0:44:06.840 --> 0:44:09.399
<v Speaker 1>years in business, we've been talking about this. It's really

0:44:09.400 --> 0:44:15.120
<v Speaker 1>hard to find them. And the women on everything. Wait

0:44:15.120 --> 0:44:20.160
<v Speaker 1>a second, yeah, hello, Ursula Burns could be on I

0:44:20.200 --> 0:44:21.960
<v Speaker 1>am on lots of them, but I could be on

0:44:22.160 --> 0:44:25.759
<v Speaker 1>twenty of them. But it's ridiculous, dulous. But here's the

0:44:25.920 --> 0:44:31.200
<v Speaker 1>here's why I say quotas work for a while. Quotas

0:44:31.239 --> 0:44:35.400
<v Speaker 1>are the penalty for not doing what you should be

0:44:35.480 --> 0:44:39.520
<v Speaker 1>doing by yourself. Right. We've been talking about it for years,

0:44:39.600 --> 0:44:42.239
<v Speaker 1>thirty years, as you say, forty years, I'll do it.

0:44:42.440 --> 0:44:44.680
<v Speaker 1>We can't find them, we don't really know someone on

0:44:44.800 --> 0:44:47.360
<v Speaker 1>some one we find literally, I don't know where California

0:44:47.400 --> 0:44:52.960
<v Speaker 1>said and out of nowhere appeared these women. Enough, they're

0:44:53.000 --> 0:44:56.040
<v Speaker 1>not all the same. There's there's forty that they're out.

0:44:56.160 --> 0:44:59.839
<v Speaker 1>They appeared in the c suite. Oh my goodness. They

0:44:59.840 --> 0:45:03.800
<v Speaker 1>were born yesterday, educated the day after yesterday, and today

0:45:03.880 --> 0:45:05.919
<v Speaker 1>they became you know, they've been there all the time.

0:45:06.680 --> 0:45:09.160
<v Speaker 1>The problem with this progress, though, I will tell you

0:45:09.200 --> 0:45:12.520
<v Speaker 1>that the thing that troubles me is that we've made

0:45:12.520 --> 0:45:16.400
<v Speaker 1>the progress in women with the exclusion of women of

0:45:16.440 --> 0:45:19.960
<v Speaker 1>color of any sort. Most of these, as you you

0:45:20.000 --> 0:45:23.600
<v Speaker 1>said it, most of this is majority of women, white women,

0:45:24.040 --> 0:45:27.920
<v Speaker 1>and we've made that progress without a lot of progress

0:45:27.960 --> 0:45:31.840
<v Speaker 1>in brown and black males. So the step it's we

0:45:31.960 --> 0:45:34.680
<v Speaker 1>can't seem to kind of get the momentum rolling across

0:45:34.719 --> 0:45:37.680
<v Speaker 1>the board. We always have to make. It's always a choice.

0:45:37.680 --> 0:45:40.160
<v Speaker 1>And I say women, white women have to help us,

0:45:40.360 --> 0:45:43.200
<v Speaker 1>right because they have to. Now they're sitting on these

0:45:43.200 --> 0:45:45.080
<v Speaker 1>in the c suite and the new boards, they have

0:45:45.120 --> 0:45:47.359
<v Speaker 1>to ask the question, what the hell are you guys doing,

0:45:47.960 --> 0:45:51.400
<v Speaker 1>Why in the world are you not Why in the

0:45:51.400 --> 0:45:53.440
<v Speaker 1>world don't we as a leadership team or a board

0:45:53.440 --> 0:45:57.279
<v Speaker 1>have more, even more diversity than this gender diversity. So

0:45:57.880 --> 0:46:03.440
<v Speaker 1>it's taking us forever it had as required pushes um,

0:46:03.480 --> 0:46:06.680
<v Speaker 1>you know, legal pushes, nudges, whatever the heck it is

0:46:07.040 --> 0:46:10.720
<v Speaker 1>to make the progress. Hopefully we will make enough progress

0:46:10.840 --> 0:46:13.640
<v Speaker 1>that that becomes redundant, that those legal needs become a

0:46:13.760 --> 0:46:16.839
<v Speaker 1>legal means, become redundant. I'm hoping that that's the case.

0:46:16.880 --> 0:46:18.680
<v Speaker 1>But until it becomes the case, I want people, I

0:46:18.719 --> 0:46:21.040
<v Speaker 1>want NASDACT to keep pushing and saying no, you're not

0:46:21.080 --> 0:46:25.000
<v Speaker 1>gonna list on this, on this mechanism to to sell

0:46:25.080 --> 0:46:29.000
<v Speaker 1>your company, to present your company, until you present yourself

0:46:29.080 --> 0:46:31.560
<v Speaker 1>to the world like a fully formed company, which is

0:46:31.600 --> 0:46:33.920
<v Speaker 1>a company that has a lot of people of different

0:46:33.920 --> 0:46:36.600
<v Speaker 1>types of working and in fact that that leads me

0:46:36.680 --> 0:46:40.000
<v Speaker 1>to my final question, what did you tell some of

0:46:40.040 --> 0:46:42.239
<v Speaker 1>these people who called you, probably in a bit of

0:46:42.239 --> 0:46:48.399
<v Speaker 1>a panic ursula, when this racial justice movement became too

0:46:48.440 --> 0:46:51.000
<v Speaker 1>loud to ignore. I mean, it wasn't new, but it

0:46:51.040 --> 0:46:53.879
<v Speaker 1>was too loud to ignore at that point, what would

0:46:53.880 --> 0:46:58.960
<v Speaker 1>you tell business leaders about how to improve UH diversity

0:46:58.960 --> 0:47:02.400
<v Speaker 1>and equality and inclusion in their companies? Right? And we

0:47:02.480 --> 0:47:06.080
<v Speaker 1>did this through a mechanism I did after George Floyd died.

0:47:06.120 --> 0:47:09.359
<v Speaker 1>I remember flying to London, back to London, landing and

0:47:09.400 --> 0:47:12.760
<v Speaker 1>getting a call almost immediately I got to my flat

0:47:13.600 --> 0:47:17.640
<v Speaker 1>um from a very very good European business leader, amazing guy,

0:47:18.080 --> 0:47:22.120
<v Speaker 1>um all the right foundational elements to actually have a

0:47:22.120 --> 0:47:24.959
<v Speaker 1>sensible conversation with. He called me and said, I think

0:47:25.000 --> 0:47:28.200
<v Speaker 1>I got this, but I'm a little confused. He was unbelievable.

0:47:28.719 --> 0:47:30.400
<v Speaker 1>I think I got it, and I just want to

0:47:30.400 --> 0:47:33.359
<v Speaker 1>talk to you about what's actually happening. This was the move,

0:47:33.480 --> 0:47:35.719
<v Speaker 1>the marches that were happening all over the world. I mean,

0:47:36.280 --> 0:47:39.560
<v Speaker 1>George Floyd is killed in Minnea, in Minnesota, and people

0:47:39.560 --> 0:47:43.800
<v Speaker 1>in London and marching Chinese people, you know, young everybody.

0:47:43.960 --> 0:47:46.160
<v Speaker 1>So he said, he just didn't he he think he

0:47:46.200 --> 0:47:48.000
<v Speaker 1>thought he got it, but he didn't really get. My

0:47:48.239 --> 0:47:52.680
<v Speaker 1>question to him was, I won't say name what. I'm

0:47:52.680 --> 0:47:54.239
<v Speaker 1>more than happy to talk to you about this, but

0:47:54.280 --> 0:47:56.759
<v Speaker 1>why are you calling me? He said, what do you mean?

0:47:56.840 --> 0:47:58.799
<v Speaker 1>I said, why don't you call talk to somebody on

0:47:58.840 --> 0:48:01.920
<v Speaker 1>your board or talk to somebody in your management team.

0:48:01.960 --> 0:48:04.960
<v Speaker 1>His was the response, I don't have anybody on my

0:48:04.960 --> 0:48:09.239
<v Speaker 1>board and my management team that's anyone of color. I said,

0:48:09.280 --> 0:48:15.000
<v Speaker 1>what so yeah, I said, well, first first thing to do,

0:48:15.560 --> 0:48:19.000
<v Speaker 1>start close to home. You get you have to start close.

0:48:19.080 --> 0:48:20.719
<v Speaker 1>You have to fix your house before you can tell

0:48:20.800 --> 0:48:22.520
<v Speaker 1>how bunch of people how to fix their houses. Right,

0:48:22.960 --> 0:48:25.040
<v Speaker 1>you don't have a uh, you don't have a diverse

0:48:25.120 --> 0:48:27.799
<v Speaker 1>management team, you don't have a diverse board. Shame when

0:48:27.880 --> 0:48:30.160
<v Speaker 1>you I didn't quite say it this way, what do

0:48:30.239 --> 0:48:32.520
<v Speaker 1>you do? Start close to home. Literally, you have to

0:48:32.520 --> 0:48:35.360
<v Speaker 1>have people who are in your house nudging you along

0:48:35.360 --> 0:48:38.120
<v Speaker 1>the way, giving you insights. So, first of all, I

0:48:38.160 --> 0:48:41.839
<v Speaker 1>tell the business leaders, get a diverse team around you,

0:48:42.280 --> 0:48:46.319
<v Speaker 1>get a diverse board around you. You're the people who

0:48:46.600 --> 0:48:49.719
<v Speaker 1>you have to have a diverse organization, not because you

0:48:49.760 --> 0:48:52.640
<v Speaker 1>just want to be quote unquote altruistic, even though that's

0:48:53.120 --> 0:48:56.840
<v Speaker 1>reason enough, because it's not altruism is called equality. But

0:48:56.960 --> 0:48:59.680
<v Speaker 1>even if you have to be altruistic, Okay, you don't

0:48:59.719 --> 0:49:02.520
<v Speaker 1>need to go that far. Results are better. Well, it's

0:49:02.560 --> 0:49:05.520
<v Speaker 1>been studied in every business school. You can imagine. Diverse

0:49:05.560 --> 0:49:10.279
<v Speaker 1>teams performed better than non diverse teams. Diverse companies profitability

0:49:10.360 --> 0:49:15.120
<v Speaker 1>and longevity, their future readiness is significantly better than non Okay,

0:49:15.120 --> 0:49:17.439
<v Speaker 1>So we don't have to actually do this anymore because

0:49:17.480 --> 0:49:19.200
<v Speaker 1>we want you to feel bad. You have to do

0:49:19.200 --> 0:49:21.439
<v Speaker 1>it because you serve your shareholder is better. First, start

0:49:21.560 --> 0:49:27.200
<v Speaker 1>close to home to literally speak up this voting rights

0:49:27.239 --> 0:49:31.080
<v Speaker 1>thing that's happening right now. Companies are actually debating whether

0:49:31.120 --> 0:49:33.080
<v Speaker 1>they have a voice in this. I keep saying, what

0:49:33.120 --> 0:49:34.959
<v Speaker 1>do you mean where they have We're not talking about

0:49:35.000 --> 0:49:38.840
<v Speaker 1>supporting radical ideas. Here, we're not even talking about supporting

0:49:39.000 --> 0:49:42.040
<v Speaker 1>a black or brown person. I'm not or Asian part.

0:49:42.120 --> 0:49:45.719
<v Speaker 1>We're just talking about supporting the right of any citizen. Well,

0:49:45.800 --> 0:49:48.319
<v Speaker 1>you saw Ken Fraser and Ken Channa come out and

0:49:48.360 --> 0:49:51.960
<v Speaker 1>talk about what was happening in Georgia. Fraser the CEO

0:49:52.080 --> 0:49:57.640
<v Speaker 1>of Mirk, Yeah, and myself and seventy others went out,

0:49:57.760 --> 0:50:01.799
<v Speaker 1>Black and brown business leaders, why now and sign this

0:50:01.920 --> 0:50:05.360
<v Speaker 1>letter and paid for them to be full page ads

0:50:05.360 --> 0:50:07.160
<v Speaker 1>in the Journal and the Times, well to Journal New

0:50:07.200 --> 0:50:10.600
<v Speaker 1>York Times. Why because, first of all, we were ashamed

0:50:10.640 --> 0:50:12.600
<v Speaker 1>that we hadn't spoken up before, and we wanted it

0:50:12.680 --> 0:50:16.759
<v Speaker 1>to be a yell everybody understand. And we were surprised

0:50:16.760 --> 0:50:20.920
<v Speaker 1>at how few other business leaders were speaking up. It

0:50:20.960 --> 0:50:25.359
<v Speaker 1>shouldn't be required that black people speak up about all inequality.

0:50:25.400 --> 0:50:30.960
<v Speaker 1>It affects them, Inequality affects everyone everyone. So second thing

0:50:31.080 --> 0:50:33.040
<v Speaker 1>is make sure that you speak up on issues that

0:50:33.120 --> 0:50:37.200
<v Speaker 1>you are engaged as a business, not a personal crusade

0:50:37.280 --> 0:50:40.920
<v Speaker 1>of business. You need. We need a free and fair

0:50:40.960 --> 0:50:44.200
<v Speaker 1>democracy for our business to operate. Well, that's all you

0:50:44.239 --> 0:50:45.560
<v Speaker 1>have to do, is that's all you have to tell

0:50:45.680 --> 0:50:48.600
<v Speaker 1>the state leaders. That's all we need and this is

0:50:48.600 --> 0:50:51.000
<v Speaker 1>what we think. That is someone someone's on. Second. So therefore,

0:50:51.040 --> 0:50:54.800
<v Speaker 1>get involved. First, start close to home. Second, get involved.

0:50:54.800 --> 0:50:57.480
<v Speaker 1>Do not let this crap slide by you. It's not

0:50:57.600 --> 0:51:01.040
<v Speaker 1>only about profits in the quarter. It's about readying the world,

0:51:01.320 --> 0:51:05.000
<v Speaker 1>ready in the United States for its future. Third, inspect

0:51:05.320 --> 0:51:09.160
<v Speaker 1>the numbers. I am always surprised at this. Facts and

0:51:09.239 --> 0:51:12.640
<v Speaker 1>data don't lie. Look at pay equity in your company,

0:51:12.880 --> 0:51:16.680
<v Speaker 1>look at performance of different types of people in your company.

0:51:16.840 --> 0:51:19.480
<v Speaker 1>Look at the numbers. Track when you see problems, fix it.

0:51:20.040 --> 0:51:23.840
<v Speaker 1>And we you know, we do this with profit. Literally

0:51:23.880 --> 0:51:27.160
<v Speaker 1>we do it with profit, with you know, to the penny.

0:51:27.640 --> 0:51:29.799
<v Speaker 1>We don't do it with other areas well. We don't

0:51:29.800 --> 0:51:32.080
<v Speaker 1>have enough enough women, well why I don't really know.

0:51:33.000 --> 0:51:34.960
<v Speaker 1>Next year we don't have enough women. Were just not

0:51:35.000 --> 0:51:37.480
<v Speaker 1>a priority for them. But by the way, if they

0:51:37.480 --> 0:51:41.200
<v Speaker 1>want to retain a workforce of young people, I mean

0:51:41.280 --> 0:51:45.040
<v Speaker 1>it's it's you know, they say all altruism is self serving,

0:51:45.120 --> 0:51:49.640
<v Speaker 1>but there is. I'll take that. I'll take that for now.

0:51:50.000 --> 0:51:52.800
<v Speaker 1>I I literally don't like this to the extent that

0:51:52.840 --> 0:51:54.719
<v Speaker 1>it's becoming where everybody who gives money puts a name

0:51:54.760 --> 0:51:56.959
<v Speaker 1>on things. But that's a different, a totally different show.

0:51:57.360 --> 0:51:59.720
<v Speaker 1>But I tell you what if we need to start

0:52:00.080 --> 0:52:03.120
<v Speaker 1>with self serving altruism, which is I tell you a

0:52:03.120 --> 0:52:06.000
<v Speaker 1>lot of how I got for You know, scholarships were

0:52:06.120 --> 0:52:09.360
<v Speaker 1>named after people, right, So I'm I say, God, bless you,

0:52:09.400 --> 0:52:12.240
<v Speaker 1>thank you very much, or whoever it is that you admire,

0:52:12.280 --> 0:52:15.240
<v Speaker 1>blessed you, thank you very much. I do believe that

0:52:15.800 --> 0:52:19.360
<v Speaker 1>there is an equal amount of altruism that is done

0:52:19.440 --> 0:52:24.319
<v Speaker 1>with no lights on them. Right. And I'm really into

0:52:24.360 --> 0:52:26.879
<v Speaker 1>civil servants lately, you know, I just started to realize how,

0:52:27.160 --> 0:52:29.000
<v Speaker 1>I mean, how thankless a job these guys, and most

0:52:29.040 --> 0:52:30.480
<v Speaker 1>of us don't even know who they are, but look

0:52:30.480 --> 0:52:33.200
<v Speaker 1>at them. They're hustling away trying to get you know, whatever,

0:52:33.320 --> 0:52:36.280
<v Speaker 1>whatever done. I think that we're at a point where

0:52:36.760 --> 0:52:40.280
<v Speaker 1>it's not a moment, it's a movement where you cannot

0:52:40.320 --> 0:52:44.880
<v Speaker 1>ignore the voices of people. Technology helps here. We cannot

0:52:44.880 --> 0:52:49.480
<v Speaker 1>ignore people just paying attention to how you're doing. People

0:52:50.520 --> 0:52:53.560
<v Speaker 1>in this movement have a huge amount of power. They

0:52:53.680 --> 0:52:58.880
<v Speaker 1>cannot um minimize how important their voice and their impact is.

0:52:58.920 --> 0:53:00.680
<v Speaker 1>If they want to see change, have to speak up.

0:53:01.200 --> 0:53:02.799
<v Speaker 1>If I want to see change, I have to speak up.

0:53:02.800 --> 0:53:05.680
<v Speaker 1>I cannot so I mean I do. I cannot take

0:53:05.680 --> 0:53:08.160
<v Speaker 1>the easy path, right Sometimes I just want to sleep,

0:53:09.239 --> 0:53:11.279
<v Speaker 1>you know what I mean, just kind of you get

0:53:11.280 --> 0:53:15.040
<v Speaker 1>it as well, just go and you know, stay silent

0:53:15.120 --> 0:53:18.480
<v Speaker 1>for but you really somebody else, let somebody else this battle.

0:53:18.560 --> 0:53:20.920
<v Speaker 1>But you can't, You really can't, because what are the

0:53:21.000 --> 0:53:22.960
<v Speaker 1>part of life is the battle, right because with the

0:53:22.960 --> 0:53:25.080
<v Speaker 1>battle comes all the fun and all that stuff like that,

0:53:25.120 --> 0:53:28.480
<v Speaker 1>the engagement interaction with people. But I want to make sure.

0:53:28.480 --> 0:53:29.880
<v Speaker 1>I want to make sure. And one of the reasons

0:53:29.880 --> 0:53:31.160
<v Speaker 1>why I wrote the book was to make sure that

0:53:31.160 --> 0:53:34.719
<v Speaker 1>people understand it does not take super people. Literally, this

0:53:34.800 --> 0:53:37.040
<v Speaker 1>is not a superperson. You're not looking at a superperson.

0:53:37.360 --> 0:53:40.000
<v Speaker 1>If anybody was super it was my mom. I literally

0:53:40.480 --> 0:53:43.719
<v Speaker 1>was a hard working, kind of average Joe and who

0:53:43.880 --> 0:53:46.919
<v Speaker 1>who literally was pretty smart did okay, fine, fine, fine,

0:53:46.960 --> 0:53:49.239
<v Speaker 1>fine fine. A lot of us in the world. A

0:53:49.400 --> 0:53:55.280
<v Speaker 1>huge amount of help differentiated me. And then literally all

0:53:55.320 --> 0:53:58.080
<v Speaker 1>of the lessons of the person who died a long

0:53:58.120 --> 0:54:01.520
<v Speaker 1>time ago came into play. It was like almost perfect

0:54:01.560 --> 0:54:04.960
<v Speaker 1>came into play where I could repeat her words and

0:54:05.000 --> 0:54:08.399
<v Speaker 1>try to live by those words, and it was impactful

0:54:08.800 --> 0:54:12.720
<v Speaker 1>and relevant today. And that's the point of the book.

0:54:12.760 --> 0:54:15.080
<v Speaker 1>It's not about any great story about this. You know,

0:54:15.400 --> 0:54:18.480
<v Speaker 1>I found goal in the no I literally just had

0:54:18.520 --> 0:54:20.839
<v Speaker 1>a lot of help, a lot of help from the

0:54:20.920 --> 0:54:23.360
<v Speaker 1>time I was born to know a lot of help.

0:54:23.400 --> 0:54:28.120
<v Speaker 1>And you're using it now to pay it forward and

0:54:28.160 --> 0:54:31.920
<v Speaker 1>make the world a better place. Ursula, Thank you, Ursula,

0:54:32.000 --> 0:54:36.560
<v Speaker 1>Maxine Max Burns. The book is called Where You Are

0:54:36.800 --> 0:54:39.439
<v Speaker 1>Is Not Who You Are? A real tribute to your

0:54:39.560 --> 0:54:43.600
<v Speaker 1>sweet mom, your incredible mom. You talk about your business

0:54:43.640 --> 0:54:48.680
<v Speaker 1>experience or life experience. It's a fantastic memoir. Congratulations on it.

0:54:52.960 --> 0:54:55.879
<v Speaker 1>A big thank you to Ursula Burns, who we all

0:54:55.920 --> 0:54:59.600
<v Speaker 1>agree is very cool. Her book is called Where You

0:54:59.640 --> 0:55:04.680
<v Speaker 1>Are Is Not Who You Are? Next week on next Question.

0:55:05.680 --> 0:55:09.719
<v Speaker 1>There was this very strange distinction between the public perception

0:55:09.760 --> 0:55:11.120
<v Speaker 1>of what it meant to be a man and how

0:55:11.120 --> 0:55:14.799
<v Speaker 1>men were um demonizing me and saying I was a

0:55:14.800 --> 0:55:17.480
<v Speaker 1>traitor to my own gender. How women were publicly applauding me,

0:55:17.600 --> 0:55:21.359
<v Speaker 1>but the men who needed it were privately writing how

0:55:21.440 --> 0:55:25.280
<v Speaker 1>the hottie from Jane the Virgin, Justin Baldoni is trying

0:55:25.320 --> 0:55:30.040
<v Speaker 1>to change how we think about masculinity, one man, one

0:55:30.120 --> 0:55:34.360
<v Speaker 1>reader at a time. That's next Thursday, on Next Question,

0:55:40.080 --> 0:55:42.279
<v Speaker 1>Next Question, with Katie Kurik is a production of My

0:55:42.440 --> 0:55:46.399
<v Speaker 1>Heart Media and Katie Kurik Media. The executive producers Army,

0:55:46.560 --> 0:55:51.080
<v Speaker 1>Katie Curic, and Courtney Litz. The supervising producer is Lauren Hansen.

0:55:51.400 --> 0:55:56.799
<v Speaker 1>Associate producers Derek Clements, Adriana Fassio, and Emily Pinto. The

0:55:56.840 --> 0:56:00.399
<v Speaker 1>show is edited and mixed by Derrick Clements. For more

0:56:00.440 --> 0:56:03.239
<v Speaker 1>information about today's episode, or to sign up for my

0:56:03.320 --> 0:56:06.920
<v Speaker 1>morning newsletter, wake Up Call, go to Katie Correct dot com.

0:56:06.960 --> 0:56:09.600
<v Speaker 1>You can also find me at Katie Correct, on Instagram

0:56:09.640 --> 0:56:13.200
<v Speaker 1>and on my social media channels. For more podcasts from

0:56:13.239 --> 0:56:17.279
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0:56:17.600 --> 0:56:19.800
<v Speaker 1>or wherever you listen to your favorite shows,