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Speaker 1: What's up?

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Speaker 2: Be a fam I am so thrilled to not be

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Speaker 2: alone in the studio today. I've been talking to myself

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Speaker 2: a lot since Tiffany's been on vacation and listen, I'm

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Speaker 2: a leo, so it's not the worst thing that you

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Speaker 2: know you could have me do is just be number

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Speaker 2: one on the call sheet. However, I am joined by

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Speaker 2: a powerful titan s today. She is one half of

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Speaker 2: like the Venus and Serena duo of online businesses and

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Speaker 2: creating a successful I don't know whatever you want to

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Speaker 2: make it lifestyle for themselves. Natalia Copeland, who I love. Hello, Hello,

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Speaker 2: so nice to meet you. I know she was complaining

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Speaker 2: about being up a little bit early, and I'm like, yeah,

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Speaker 2: I don't feel bad for you. You live in Hawaii and

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Speaker 2: you're moving to Portugal and you're gorgeous.

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Speaker 1: We'll ask you like, oh, is this a fake backdrop?

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Speaker 1: I'm like, no, no, no, it's I swear, it's Mike.

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Speaker 2: It's I r L. She is living the aspirational life.

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Speaker 2: But I call you one half of the Venus and

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Speaker 2: Serena duo because your sister we've had on the show before.

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Speaker 2: Delianne Barrows has been on the show. I think what

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Speaker 2: once or twice now, and that's how I found show.

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Speaker 2: That's how I yeah, well, thank you, and that is

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Speaker 2: how I found you because I was at this point

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Speaker 2: in my business for y'all. You know that I've you know,

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Speaker 2: launched a career coaching business in the past couple of

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Speaker 2: years now, and I was at this point last this

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Speaker 2: time last year really where I was like, Okay, I

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Speaker 2: think I'm going to try to have another kid, and

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Speaker 2: I kind of want to get a book deal too,

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Speaker 2: and looking at the year, I was like, how am

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Speaker 2: I gonna do this? But I don't also want to die,

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Speaker 2: Like I don't want to I just didn't want to

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Speaker 2: be the kind of entrepreneur who had an online business

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Speaker 2: and just was like basically creating another even worse than

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Speaker 2: a nine to five, like a nine to nine, yeah,

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Speaker 2: you know, a grind exactly. And I at the time

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Speaker 2: my career coaching platform, Mandy money Makers. I was doing

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Speaker 2: live coaching, which I loved when I was doing live

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Speaker 2: lessons for six to eight weeks per cohort, and it

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Speaker 2: was a very high touch, like I must be available

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Speaker 2: and fresh and sparkly for this group. And I realized,

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Speaker 2: like there's a little word called scaling, and I was like,

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Speaker 2: I can't scale this this way, right.

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Speaker 1: I remember when I reached out to Deli the program

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Speaker 1: to me, I was like, wait a minute, this is

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Speaker 1: how much for how many touch points?

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Speaker 2: So yeah, I know, okay, we worked on the price point.

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Speaker 2: But when I reached out to Delhi, I was like,

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Speaker 2: you do like online webinars? And I think part of

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Speaker 2: me was just I had been so hands on with

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Speaker 2: early my business, doing like one on one coaching sessions.

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Speaker 2: You know, I did a bunch of free ones for

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Speaker 2: a long time to really make sure that I was

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Speaker 2: investing time, getting to know my customer all of that.

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Speaker 2: But I then recognized. I was like, let me see

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Speaker 2: what this whole webinar funnel is talking about and how

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Speaker 2: this can work for me. And that's when Delhi was like,

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Speaker 2: I'm not going to waste your time. Just go Toto Talian.

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Speaker 2: She is my business coach, my sister, And that's when

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Speaker 2: I found you and we have been working together. We

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Speaker 2: started working. I took your I started enrolled in your

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Speaker 2: course and I say enrolled because as a person who

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Speaker 2: now has an online course, you can enroll, but did

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Speaker 2: you actually take it? I know we've talked about this.

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Speaker 2: I'm just like, I've done that. I've done the modules,

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Speaker 2: okay back in July, and you really have. I mean

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Speaker 2: obviously it was your your strategy and your lessons that

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Speaker 2: really helped me. Yeah, create now a less high touch

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Speaker 2: but still really impactful Mandy Moneymaker experience where everyone's getting

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Speaker 2: as much value, I believe, but without I can see myself. Oh,

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Speaker 2: I can take breaks, I can go to Costa Rica

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Speaker 2: next week. I can have this baby in a couple

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Speaker 2: of months, you know, and hopefully i'll have another book

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Speaker 2: baby after that. So thank you for being here and

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Speaker 2: thank you for helping me.

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Speaker 1: Thank you for doing the work again. You know, I

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Speaker 1: tell people I just have the strategy. You guys give

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Speaker 1: me too much credit when you're sometimes recording your testimonials,

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Speaker 1: which I love seeing. But at the end of the day,

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Speaker 1: it's like buying a book and not reading it right,

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Speaker 1: Like you have to be the one to execute. So yeah,

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Speaker 1: some people purchase and then they actually don't like open

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Speaker 1: the program until a couple months later, but once they do,

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Speaker 1: they're like blown away and then they start taking action.

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Speaker 1: So you're a perfect example. When I use the timeline

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Speaker 1: of how long it takes to see success. It's like

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Speaker 1: at your point in the business, like within thirty days

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Speaker 1: of you doing some focused work, you could see some results.

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Speaker 1: If somebody is starting from absolute scratch, it could take them,

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Speaker 1: like you know, maybe three to four months to really

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Speaker 1: start seeing some traction.

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Speaker 2: Yeah. And I think it's also like you do a

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Speaker 2: good job I think of setting that expectation and I

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Speaker 2: want I want to get into all of that, but

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Speaker 2: I also want to back up because I obviously know

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Speaker 2: so much about your business prowess and how you've gotten

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Speaker 2: to where you are today. I mean you've had over

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Speaker 2: a decade maybe fifteen. I mean you're so young with

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Speaker 2: still so much experience in all different facets. You're like

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Speaker 2: a cat with nine lives. You've had several professional lives.

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Speaker 1: Yeah, becausarted my first business like eighteen.

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Speaker 2: Right, and you had and it took you a while

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Speaker 2: to get to this place where you were like, oh,

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Speaker 2: this is the thing that I can be teaching and

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Speaker 2: this is my unique value. So yeah, back es up

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Speaker 2: to like baby Natalia and when you launched your business

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Speaker 2: and how you sort of landed where you are today.

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Speaker 1: Yeah. So my sister and I like to joke. You know.

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Speaker 1: Our first joint entrepreneurial venture was when we were in

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Speaker 1: like middle school or high school, and we used to

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Speaker 1: sell like lollipops at the bus stop, like we were

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Speaker 1: hustling back then, trying to make some extra cash.

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Speaker 2: A very entrepreneurial little chunky kid mind those lollipops from you.

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Speaker 1: Like, so we had you know, we had that influence

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Speaker 1: early on. Both our parents, you know, were self employed,

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Speaker 1: but still like struggled a lot. I started businesses, my

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Speaker 1: first LLC when I was seventeen eighteen, you know, did

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Speaker 1: not see a lot of six us with that, but

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Speaker 1: it taught me a lot of lessons. I started a

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Speaker 1: second consulting business, saw more success with that. Eventually didn't

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Speaker 1: really like what I was teaching, like the topic. It

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Speaker 1: was like real estate consulting real estate. So okay, yeah,

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Speaker 1: so I actually was working. It was kind of like

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Speaker 1: sales and real estate where I was working for law

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Speaker 1: firms and they would have like inbound leads calling me,

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Speaker 1: and I would like vet if they were a good

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Speaker 1: fit for their real estate law firm. So I was like, Okay,

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Speaker 1: I'm really good at this sales thing. I was always

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Speaker 1: like at the top, like sales chart of other salespeople

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Speaker 1: on the team, but the topic just wasn't It wasn't

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Speaker 1: what I was really interested in. Then I, you know,

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Speaker 1: married my husband who's in the military, and moved to

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Speaker 1: Japan and pretty much like closed up shop and started

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Speaker 1: a whole new life. And it was exciting for those

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Speaker 1: two years to kind of be like Peter Pan and

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Speaker 1: not have to grow up. But eventually I was like

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Speaker 1: this life of moving around every two to three years,

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Speaker 1: like I'm going to make money? How am I gonna,

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Speaker 1: you know, have a career that grows with you as

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Speaker 1: you continue to move us around the world. And that's

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Speaker 1: when I decided to go back to school get my

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Speaker 1: masters in marketing in London, which was awesome, and then

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Speaker 1: I got this job at this firm that was teaching

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Speaker 1: Facebook ads. And this was like seven eight years ago

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Speaker 1: when Facebook ads was just those little ads if you remember,

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Speaker 1: on the desktop on the right hand side, like that

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Speaker 1: was it, and it was it was mind blowing. It

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Speaker 1: was like what and all the targeting that you could

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Speaker 1: do back then. Now if you think Facebook ad targeting

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Speaker 1: is a little creepy today, you don't even know. Like

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Speaker 1: back then, the kind of stuff you could do. So

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Speaker 1: that really taught me a lot. And from there I

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Speaker 1: saw somebody selling a membership and that membership was you

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Speaker 1: know about Facebook Ads. He was like an expert, and

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Speaker 1: we actually, as the agency, the marketing firm I worked for,

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Speaker 1: we paid him to join this membership and you know

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Speaker 1: he would help us. Everybody was just kind of learning.

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Speaker 1: No one was really an expert that time. And I

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Speaker 1: did the math in my head and I was like,

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Speaker 1: wait a minute, he is how many members and he's

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Speaker 1: charging how much a month? And that was the aha,

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Speaker 1: light bulb moment that I realized the information education industry

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Speaker 1: like could really be something. And it opened my eyes

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Speaker 1: and I was like, this is it. Like I know,

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Speaker 1: I've always had like that desire to start a business,

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Speaker 1: like starting a business around this topic and also you know,

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Speaker 1: selling like some sort of information product, whether it's a

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Speaker 1: membership or a course, That's what I'm going to do.

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Speaker 1: And yeah, I started with Facebook Ads. That was like

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Speaker 1: my first major product. And then you know, the evolution

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Speaker 1: is where I ended up today. So there's a lot

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Speaker 1: of a lot of pivots, a lot of in betweens.

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Speaker 1: I've been in business five years now and I love

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Speaker 1: what I'm doing today. I feel like I'm finally I

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Speaker 1: found my thing.

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Speaker 2: Isn't that just a beautiful time? And you know what

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Speaker 2: I love about your story too, is people are in

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Speaker 2: a rush to find their thing, you know, and I

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Speaker 2: feel like everyone is on their own path. And I

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Speaker 2: remind people a lot of that as a career coach,

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Speaker 2: because there's just you see everyone else doing their thing,

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Speaker 2: and like you see them in their zone of genius,

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Speaker 2: or even you think that they're in their zone of genius,

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Speaker 2: they may not feel that way. They may be like,

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Speaker 2: this is not it for me. I'm good at it,

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Speaker 2: but it's not it. And so what I love about

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Speaker 2: your story, and that's why I wanted you to go backwards,

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Speaker 2: because if we just started the end Natalia business coach,

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Speaker 2: Baddie multi gajillion, You know, Air, I'm sure moving to

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Speaker 2: Portugal and living this valulous life.

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Speaker 1: Soon to be soon to be having gotten to the multijillionairea.

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Speaker 2: Manifest We'll take your sister's course, Okay, no, but right,

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Speaker 2: like to show the journey and like you being willing

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Speaker 2: to try things like open the LLC, try a couple things.

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Speaker 2: I obviously had a whole previous life in journalism and

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Speaker 2: marketing as well organic marketing not paid now I'm wishing

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Speaker 2: I had more experience with paid now that I'm like,

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Speaker 2: you know, finally getting into the Facebook ad world. But anyway,

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Speaker 2: so so happy that you shared a little bit of

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Speaker 2: that because right, like and this is also such a

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Speaker 2: key part of what you do with your with your

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Speaker 2: business the fast Academy is you help people figure out

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Speaker 2: their thing and what I like about it too, and

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Speaker 2: you can talk about this is like some people think

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Speaker 2: when they or this is my impression when you first

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Speaker 2: start with a business, that it has to be the

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Speaker 2: thing and like almost not giving yourself any room to

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Speaker 2: not fail. But like pivot or like say ah, this

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Speaker 2: wasn't it or people didn't like didn't respond to this,

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Speaker 2: so let me try something different. So can you talk

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Speaker 2: about those like people who are waiting to launch something

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Speaker 2: or waiting to start maybe an information based like online business,

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Speaker 2: and are waiting because they don't feel like they have

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Speaker 2: the perfect idea yet. Any advice for them?

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Speaker 1: Absolutely. I just taught a workshop yesterday and we were

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Speaker 1: talking about this, and I asked in the chat, how

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Speaker 1: long have you been sitting on a desire to launch

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Speaker 1: a business or an idea, but haven't moved forward, and

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Speaker 1: the chat lit up and everybody was like a year,

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Speaker 1: six months, five years, three years, like months years where

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Speaker 1: people are just sitting there. And the funny thing is

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Speaker 1: is you are afraid of picking the wrong thing. But

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Speaker 1: when you look at the opportunity cost of what you

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Speaker 1: lost from all those years sitting there thinking about it

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Speaker 1: and not taking action, the money you're afraid to lose,

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Speaker 1: or the time you're afraid to lose through in action,

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Speaker 1: you've already lost it. Right, So I always tell people

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Speaker 1: in action is a decision. So you've made that decision.

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Speaker 1: Now you just have to wake up tomorrow and say

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Speaker 1: I'm making a decision in the other direction, because the

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Speaker 1: decision is being made for you every single day that

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Speaker 1: you say, I want to stay in research mode, right,

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Speaker 1: we find ourselves in that loop and I just need

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Speaker 1: to do a little bit search research. So that is the.

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Speaker 2: Most got your certified.

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Speaker 1: Yes, it is. It gives us permission to never launch anything,

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Speaker 1: so that way we're never judged, we can never fail,

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Speaker 1: we can never you know, do anything wrong, because hey,

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Speaker 1: I'm still thinking about it, right, I'm still in research mode.

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Speaker 1: So my advice is get comfortable with. And you know,

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Speaker 1: I know you said didn't want to fail, but I

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Speaker 1: actually use this phrase with my students. Get comfortable with

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Speaker 1: failing forward, right, That is that is the goal every

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Speaker 1: successful person that you admire online today, if you have

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Speaker 1: an opportunity to ask them on a live or in

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Speaker 1: a DM and they'll answer, ask them, is the thing

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Speaker 1: you're doing today where you started? And I guarantee ninety

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Speaker 1: nine point nine nine nine percent of them will be

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Speaker 1: like no.

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Speaker 2: I was just I was creating a new landing page

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Speaker 2: for my masterclass last night, and I was, you know,

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Speaker 2: it was three and o'clock in the morning, and I'm like,

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Speaker 2: let me see what italius looks like anyway, because I

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Speaker 2: like to do that on Squarespace. I'll get in there

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Speaker 2: and like build a little page. I think it came

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Speaker 2: out cute anyway. And as I was going through my

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Speaker 2: library or photos, I was it was immediately reminded. I

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Speaker 2: went back to like the earliest photos added in like

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Speaker 2: my really shitty canva. Like you know, we attempts at creating,

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Speaker 2: can't I have those two promotions for my and like

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Speaker 2: the whole like I didn't have any branding. My website

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Speaker 2: was just it was, but I was doing the damn thing,

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Speaker 2: you know, like I was. I've never been a person

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Speaker 2: to sit too long when I when I feel like

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Speaker 2: I'm gonna try this, you know, just kind of going

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Speaker 2: for it. And yeah, the same thing applies so much.

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Speaker 2: And even in my career coaching with people who think

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Speaker 2: they're undervalued, think that they you know, maybe could be

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Speaker 2: worth more, think that they need to stop working for

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Speaker 2: someplace that you know, a manager who's toxic or a

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Speaker 2: place that keeps promising they'll get a raise and then

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Speaker 2: it never manifest and I'm like, why are you letting

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Speaker 2: them dictate your timeline? You know, so like doing something,

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Speaker 2: and it's that fear of what if I choose the

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Speaker 2: wrong thing? I'm like, well what if? And then you

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Speaker 2: can choose another thing. And it's almost like if you

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Speaker 2: don't fail, if you don't have that experience and you

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Speaker 2: survive it, then you're even more afraid. Does that make sense?

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Speaker 2: Like you kind of need to try that you can bounce.

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Speaker 1: Back being like paralyzed that Hey, you know, I don't

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Speaker 1: I've never had the experience of trying something and it

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Speaker 1: not working out, So now everything that I do if

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Speaker 1: it doesn't work out. I'm going to take that lost

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Speaker 1: ten times harder than I should. I have done a

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Speaker 1: webinar where I haven't sold anything. I have launched products

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Speaker 1: that did not succeed. I've launched products that did succeed,

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Speaker 1: and then I realized, I don't want to sell this

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Speaker 1: product anymore. You don't get to where, right, you don't

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Speaker 1: get to where like you are today seeing that success

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Speaker 1: without that because it is all experimentation. And I would

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Speaker 1: equate it to somebody saying I just graduated from college

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Speaker 1: and the job that I pick has to be the

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Speaker 1: job for the rest of my life. No one thinks that, right.

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Speaker 1: Everyone's like, let me just get this job, let me

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Speaker 1: see how it feels, let me pay my bills, and

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Speaker 1: then I can like grow and grow and grow in

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Speaker 1: my career. Look at your business idea the same way.

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Speaker 2: Yeah, and just having new chapters. Okay, so let's talk

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Speaker 2: about so if someone has that seed of an idea

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Speaker 2: and what's funny is well, not funny. But the reality

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Speaker 2: of my work is that I recognized in the people,

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Speaker 2: the women that I was working with, that yes, I'm

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Speaker 2: coaching them through nine to fives and all of that.

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Speaker 2: I love working with women. In their forties, like mid

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Speaker 2: to late not in late career, but mid career, because

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Speaker 2: I feel like at that point, you know a lot

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Speaker 2: about yourself, You've developed a skill set, a niche, you

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Speaker 2: have sort of your information superpower, and I feel like

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Speaker 2: you're well positioned to actually create whether it's a consulting

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Speaker 2: business or you know, an online course, And it's like

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Speaker 2: helping them part of me is also helping them through

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Speaker 2: their career, but also like, I know you have a

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Speaker 2: secret baby ambition to have your own business someday, So

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Speaker 2: what would that be and starting to help them figure

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Speaker 2: out what that thing would be. So what would be

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Speaker 2: the first step for a step that you would say

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Speaker 2: to take If you are someone who's like, I'm feeling

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Speaker 2: pretty good in my job now, but I would like

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Speaker 2: to create my own income. I would like to have,

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Speaker 2: you know, potentially a course or something I launch online,

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Speaker 2: a product to start with, and just get something out

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Speaker 2: there to just you know, get over that fear a

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Speaker 2: little bit and just do something.

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Speaker 1: So I have a great framework for this, and newsflash,

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Speaker 1: it's not going to start with follow your passion. That

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Speaker 1: comes later. So it's breaking down like what skills are

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Speaker 1: you proficient at? Is it going to be profitable? And

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Speaker 1: then are you passionate about it? And the reason why

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Speaker 1: I don't tell people to start with the passion is

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Speaker 1: because you might have a job right now that you're

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Speaker 1: looking to get out of, but there could be a

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Speaker 1: skill set inside of that job that you can repurpose

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Speaker 1: somewhere else in your business. Like I had somebody who

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Speaker 1: worked for a pharmaceutical company as a sales rep. She

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Speaker 1: was not interested in doing that anymore, but her sale

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Speaker 1: skills were incredible. She ended up transferring those sales skills

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Speaker 1: into a course about being more confident on the phone

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Speaker 1: to sell things, you know, business to business, and you know,

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Speaker 1: created a course for entrepreneurs that have to do phones else.

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Speaker 1: So I really want you to kind of list out

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Speaker 1: what are all the things first that you're proficient at,

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Speaker 1: that you're good at. Could be things that are in work,

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Speaker 1: it could be things that are you know, hobby skills.

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Speaker 1: And also personal events I think are a big one

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Speaker 1: that people overlook, you know, just to be a little

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Speaker 1: bit vulnerable. I talk about how I've had a couple

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Speaker 1: of miscarriages, I've had heart surgeries. I was an undocumented

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Speaker 1: immigrant and while I personally am not going to teach

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Speaker 1: on those things. I bring it up because I have

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Speaker 1: people who have gone through fertility issues and because of

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Speaker 1: that they can now share their story with somebody else

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Speaker 1: and help them through, you know, the methods that worked

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Speaker 1: for them. Or I had somebody who their child was

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Speaker 1: suffering from drug addiction, and you know, she created a

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Speaker 1: course to help other mothers, like, hey, you know you

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Speaker 1: can't fix your child, but here's how you cope with

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Speaker 1: this life event. So don't discount also big life events

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Speaker 1: that you may have gone through and how you could

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Speaker 1: help other people. And then once you like have all

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Speaker 1: that and down, you look at your paper and you're like,

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Speaker 1: all right, let me pick like three of them that

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Speaker 1: I'm like the most proficient at and let me actually

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Speaker 1: see if there's profitability in this market. And that's like,

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Speaker 1: you know, a whole nother competitor analysis conversation that we

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Speaker 1: can have. But it's pretty quick to see, hey, are

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Speaker 1: people actually selling things around this topic? Can I make money?

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Speaker 2: And if they're not about it, yeah, I think at

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Speaker 2: this point people get psyched out because instead of looking

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Speaker 2: at it as opportunity, they think, oh, there's so many

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Speaker 2: there's no room for me. What am I going to do?

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Speaker 2: That's a different eyes suck back to work.

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Speaker 1: So the market mind saturated?

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Speaker 2: Yeah, yeah, so mine. You must hear that a million times.

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Speaker 2: I'm sure everyone who joins your you know, your platform

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Speaker 2: must say that. But yeah, so talk talk about that.

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Speaker 2: How do you? And for It's all about shifting the mindset, right,

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Speaker 2: So it's a competitor analysis, not a competitor you know,

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Speaker 2: I don't know, just a walk of shame or something

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Speaker 2: like that.

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Speaker 1: Yeah, what is it called? Like a zero sum game?

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Speaker 1: Like somebody has to lose in order for you to win. Like,

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Speaker 1: it's not that. So if you don't see any competition,

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Speaker 1: then this should not be the first thing that you

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Speaker 1: venture out. Right, your time will come to create your

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Speaker 1: big shark tank never before seen idea. Don't make it

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Speaker 1: be your first venture ever in business. You know, that

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Speaker 1: is my honest advice. Because it is already hard enough

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Speaker 1: to start a business. Don't make things harder for yourself.

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Speaker 1: Find something that has a little bit of proven runway

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Speaker 1: in front of you. And then in terms of making

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Speaker 1: yourself stand out, it is not about looking at somebody

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Speaker 1: else who's doing nutrition or somebody else who's doing career coaching.

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Speaker 1: Or money coaching. It is saying what specific problem can

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Speaker 1: I solve that's going to make me stand out? So,

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Speaker 1: you know, career coaching is a fantastic example where so

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Speaker 1: many people will say, well I could be a career coach,

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Speaker 1: and I'm like, okay, well there's a lot of facets

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Speaker 1: about that. Are you going to help with like negotiation?

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Speaker 1: Are you going to help with, you know, the job interview.

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Speaker 1: Are you going to help with you know, being more

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Speaker 1: confident at work so you can talk to your manager

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Speaker 1: and get those big projects that you want to get.

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Speaker 1: So notice how just saying you know, career coaching one

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Speaker 1: on one not as clear, not as exciting. But when

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Speaker 1: you get very specific about the problems that you solve,

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Speaker 1: it's very unlikely that another career coach will be teaching

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Speaker 1: almost the exact same problems in the exact same way,

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Speaker 1: and that is your differentiating factor.

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Speaker 2: Soil the negotiation, baby, Yeah.

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Speaker 1: There you go. There you go very very clear. So

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Speaker 1: people get afraid of picking a specific problem because they say,

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Speaker 1: I don't want to limit myself, and I always tell them,

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Speaker 1: you're not limiting yourself, you're limiting your offer. And guess

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Speaker 1: what you can have more than one offer. Your offer

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Speaker 1: is not you. Your entire identity should not be wrapped

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Speaker 1: up in that offer. Get one thing off the ground,

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Speaker 1: get some cash flow in your pocket, and then worry

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Speaker 1: about creating more offers later.

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Speaker 2: Yeah, I'm very much in that. Create the one really

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Speaker 2: good offer, Mandy, and just ill on it for a while.

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Speaker 2: So I've been doing this webinar nail the negotiation since

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Speaker 2: September when I relaunched, and that has you know, been

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Speaker 2: the I mean marketing lingo. It's been the funnel or

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Speaker 2: the launch pad for just enticing people and showing them

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Speaker 2: what I can do so that they feel confident coming

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Speaker 2: into my online career academy. And what really is helpful

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Speaker 2: for me is even through that masterclass, through teaching that

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Speaker 2: again and again and again, I feel even more confident

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Speaker 2: about what I'm offering because of the feedback and because

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Speaker 2: of the you know, the actual good that I'm doing

432
00:21:37,560 --> 00:21:39,560
Speaker 2: and I and you can't get that kind of feedback

433
00:21:39,600 --> 00:21:43,000
Speaker 2: if you're not teaching something and trying it and seeing

434
00:21:43,040 --> 00:21:46,239
Speaker 2: if people are, yeah, are moved by it. And I

435
00:21:46,280 --> 00:21:48,520
Speaker 2: had done a couple of versions of it before my

436
00:21:48,680 --> 00:21:52,040
Speaker 2: very first one was seventy to seven hundred K and

437
00:21:52,080 --> 00:21:54,159
Speaker 2: it was like how how to build wealth through your

438
00:21:54,240 --> 00:21:57,439
Speaker 2: nine to five? And it was like my story. And

439
00:21:57,640 --> 00:21:59,680
Speaker 2: at that point I had been coaching for a while,

440
00:21:59,760 --> 00:22:02,000
Speaker 2: but I I didn't have a ton of like case

441
00:22:02,040 --> 00:22:04,159
Speaker 2: studies to share, so I focused on myself and then

442
00:22:04,200 --> 00:22:07,679
Speaker 2: I did ever recession proof webinar in the summer. That

443
00:22:07,840 --> 00:22:11,040
Speaker 2: was fine, but I didn't really really feel like I

444
00:22:11,119 --> 00:22:14,040
Speaker 2: hit the thing until third times a term when I

445
00:22:14,119 --> 00:22:19,159
Speaker 2: focused in on nail your negotiation. So this is the

446
00:22:19,240 --> 00:22:22,440
Speaker 2: part where I think analysis paralysis can come in where

447
00:22:22,440 --> 00:22:25,160
Speaker 2: people are like, wait, so how do I where do

448
00:22:25,200 --> 00:22:26,879
Speaker 2: I what is it on zoom? Like, how do I

449
00:22:26,960 --> 00:22:29,800
Speaker 2: launch this? How do I tell people about it? It's

450
00:22:29,880 --> 00:22:33,720
Speaker 2: very overwhelming, right, So where would you say, like tools wise,

451
00:22:34,119 --> 00:22:37,800
Speaker 2: people can start getting what they need to actually create

452
00:22:37,840 --> 00:22:40,600
Speaker 2: their product, to create a course or even before a course,

453
00:22:40,960 --> 00:22:44,159
Speaker 2: like a free you know, entry point for people to

454
00:22:44,200 --> 00:22:46,040
Speaker 2: come join them, like my my webinar.

455
00:22:47,160 --> 00:22:49,440
Speaker 1: I mean honestly, I think and you know, I teach

456
00:22:49,480 --> 00:22:51,840
Speaker 1: an entire module on this inside my program, which is

457
00:22:52,280 --> 00:22:55,040
Speaker 1: like the tech and I give people the bare bones,

458
00:22:55,400 --> 00:22:58,600
Speaker 1: like the very the least amount of tools that you

459
00:22:58,640 --> 00:23:00,920
Speaker 1: can spend the least amount of money to just get

460
00:23:00,960 --> 00:23:04,000
Speaker 1: something off the ground versus, hey, here's a little bit

461
00:23:04,000 --> 00:23:07,000
Speaker 1: more fancier tools that maybe is going to make your

462
00:23:07,000 --> 00:23:09,000
Speaker 1: life a little bit easier and the learning curve won't

463
00:23:09,000 --> 00:23:11,560
Speaker 1: be as high, but maybe you got to pay, you know,

464
00:23:11,800 --> 00:23:13,800
Speaker 1: one to two hundred bucks a month to kind of

465
00:23:13,800 --> 00:23:16,320
Speaker 1: invest in that tool. So and I get it right.

466
00:23:16,359 --> 00:23:19,240
Speaker 1: When I started, I was free ninety nine all the way.

467
00:23:19,320 --> 00:23:21,359
Speaker 1: I had no money, I was in a lot of debt,

468
00:23:21,640 --> 00:23:24,240
Speaker 1: and I did not have startup capital to be paying.

469
00:23:24,960 --> 00:23:26,880
Speaker 1: When I saw a subscription for like one hundred dollars

470
00:23:26,920 --> 00:23:28,879
Speaker 1: a month, I was like, what one hundred dollars a

471
00:23:28,880 --> 00:23:31,480
Speaker 1: month for like this this tool like click funnels or

472
00:23:31,520 --> 00:23:34,680
Speaker 1: something like that. It just it blew my mind, like

473
00:23:34,720 --> 00:23:37,920
Speaker 1: I could not comprehend that. So if you are looking

474
00:23:38,000 --> 00:23:41,280
Speaker 1: for completely free tools, you can start off with something

475
00:23:41,320 --> 00:23:45,960
Speaker 1: as simple as convert Kit and Teachable. Convert Kit is

476
00:23:45,960 --> 00:23:48,840
Speaker 1: the email provider I still use today. Teachable is the

477
00:23:48,840 --> 00:23:52,119
Speaker 1: course platform I still use today. But they both offer

478
00:23:52,240 --> 00:23:56,239
Speaker 1: free plans, and so just with those two tools, you

479
00:23:56,280 --> 00:23:58,399
Speaker 1: can like at least get started. And then if you

480
00:23:58,440 --> 00:24:00,920
Speaker 1: want to keep it really really simple in terms of

481
00:24:01,200 --> 00:24:03,879
Speaker 1: how do I record the content? People are thinking they

482
00:24:03,920 --> 00:24:07,080
Speaker 1: need to become a video editor and learn something complicated

483
00:24:07,160 --> 00:24:11,120
Speaker 1: like screen flow or camptasia. Now go to Zoom, turn

484
00:24:11,160 --> 00:24:15,240
Speaker 1: on your camera, record yourself. That's it. There's another tool

485
00:24:15,359 --> 00:24:21,320
Speaker 1: called useloom dot com. So that Loom is great. Yes,

486
00:24:21,640 --> 00:24:23,840
Speaker 1: so again you like you get the little ball on

487
00:24:23,880 --> 00:24:27,879
Speaker 1: the bottom of the screen, record yourself and I do

488
00:24:27,960 --> 00:24:30,800
Speaker 1: my videos now in like one take. If there's a

489
00:24:30,880 --> 00:24:33,200
Speaker 1: little bit of light editing I have to do. Loom

490
00:24:33,240 --> 00:24:36,600
Speaker 1: will even let you splice out easily, like certain parts.

491
00:24:37,040 --> 00:24:39,000
Speaker 1: So there is a way for you to make this

492
00:24:39,280 --> 00:24:41,919
Speaker 1: really really simple. Really you have to go out there

493
00:24:41,920 --> 00:24:45,159
Speaker 1: and ask people, Hey, I'm doing a workshop, you know,

494
00:24:45,280 --> 00:24:47,600
Speaker 1: thirty seven bucks. It's going to help people solve this

495
00:24:47,640 --> 00:24:51,040
Speaker 1: specific problem. It's going to be you know, in two

496
00:24:51,080 --> 00:24:54,560
Speaker 1: weeks and start start getting people to like sign up.

497
00:24:54,920 --> 00:24:58,040
Speaker 1: And then once people sign up for it, using you know,

498
00:24:58,080 --> 00:24:59,800
Speaker 1: like I said, convert. It will even let you do

499
00:24:59,880 --> 00:25:02,240
Speaker 1: like landing page where people can go and like put

500
00:25:02,280 --> 00:25:05,800
Speaker 1: in their information, or you could use the Zoom registration page.

501
00:25:06,240 --> 00:25:08,360
Speaker 1: Like the point is is like make it dirty, make

502
00:25:08,400 --> 00:25:11,000
Speaker 1: it like version one point zero. Do not try to

503
00:25:11,080 --> 00:25:14,280
Speaker 1: emulate some of these funnels that you're seeing out there today,

504
00:25:14,560 --> 00:25:17,760
Speaker 1: because none of us started that way and trying that

505
00:25:17,800 --> 00:25:21,560
Speaker 1: perfectionism of getting it to look super polished is holding

506
00:25:21,600 --> 00:25:24,199
Speaker 1: you back from, like I said, like just seeing that

507
00:25:24,280 --> 00:25:27,639
Speaker 1: progress and getting the first version out there. When people

508
00:25:27,640 --> 00:25:32,240
Speaker 1: spend a year or more planning their launches, I what

509
00:25:32,320 --> 00:25:36,119
Speaker 1: they don't realize is that actually doing yeah, actually doing

510
00:25:36,160 --> 00:25:41,040
Speaker 1: the launch is like step two or three. You've got

511
00:25:41,080 --> 00:25:43,840
Speaker 1: like ten more steps ahead of you after the launch

512
00:25:43,960 --> 00:25:48,080
Speaker 1: is over right optimization, making things better, figuring out what

513
00:25:48,119 --> 00:25:50,320
Speaker 1: went wrong, what went right, what you can do more of.

514
00:25:50,720 --> 00:25:53,720
Speaker 1: And so if you tire yourself out just getting to

515
00:25:53,800 --> 00:25:56,520
Speaker 1: that first launch, you're not going to have enough steam,

516
00:25:56,600 --> 00:25:59,359
Speaker 1: enough energy in you to do what comes next. And

517
00:25:59,400 --> 00:26:02,680
Speaker 1: guess what the money is in, like what comes after

518
00:26:02,800 --> 00:26:05,960
Speaker 1: the first beta launch of just getting it out the door.

519
00:26:06,080 --> 00:26:07,760
Speaker 1: It is not in like launch number one.

520
00:26:08,680 --> 00:26:11,119
Speaker 2: Yeah, absolutely, And there's that fear of like, well, what

521
00:26:11,160 --> 00:26:12,680
Speaker 2: if I can't get a lot of people to come

522
00:26:12,720 --> 00:26:15,920
Speaker 2: to my first one practice? Baby, the stakes are low.

523
00:26:16,000 --> 00:26:18,399
Speaker 2: It just means you've got some good tests. And I

524
00:26:18,440 --> 00:26:20,399
Speaker 2: mean that's why I was a fan of doing I

525
00:26:20,400 --> 00:26:22,320
Speaker 2: would just kind of do things for free. I mean

526
00:26:22,359 --> 00:26:24,440
Speaker 2: I did free coaching to start with one to see

527
00:26:24,440 --> 00:26:26,639
Speaker 2: if I liked it because I really just didn't know.

528
00:26:26,680 --> 00:26:28,119
Speaker 2: I was like, I think I can add a lot

529
00:26:28,119 --> 00:26:30,520
Speaker 2: of value. I do this through the podcast, but I haven't, like,

530
00:26:31,160 --> 00:26:34,359
Speaker 2: you know, really done one on one coaching. And also

531
00:26:34,480 --> 00:26:36,360
Speaker 2: it was just so helpful and this is a key

532
00:26:36,400 --> 00:26:39,719
Speaker 2: part of your your course as well that I am

533
00:26:39,760 --> 00:26:42,240
Speaker 2: proud to say I could just kind of like gloss

534
00:26:42,240 --> 00:26:45,080
Speaker 2: over was understanding your customer and like what are their

535
00:26:45,119 --> 00:26:48,400
Speaker 2: pain points? Because I knew enough to know I want

536
00:26:48,400 --> 00:26:52,280
Speaker 2: to really deeply understand what women of color in their

537
00:26:52,320 --> 00:26:54,359
Speaker 2: careers are going through right now in this year, in

538
00:26:54,400 --> 00:26:58,400
Speaker 2: twenty twenty one, post pandemic, and give as much value

539
00:26:58,440 --> 00:27:02,400
Speaker 2: as I can to solve those problems. And I did

540
00:27:02,440 --> 00:27:05,879
Speaker 2: that first, maybe longer than Natalia would have recommended. I

541
00:27:05,960 --> 00:27:11,240
Speaker 2: did free coaching for about six months, but I had yes.

542
00:27:11,280 --> 00:27:13,000
Speaker 2: But while I was doing that, I will say I

543
00:27:13,000 --> 00:27:15,160
Speaker 2: had a free product. I had my just quit toolkit

544
00:27:15,560 --> 00:27:17,679
Speaker 2: because I knew I got to start collecting email. So

545
00:27:17,760 --> 00:27:20,919
Speaker 2: even though I was taking my time and I was consulting,

546
00:27:21,280 --> 00:27:24,040
Speaker 2: speaking of using your nine to five superpower, you know,

547
00:27:24,080 --> 00:27:26,520
Speaker 2: to bring in business, I was a consultant, you know,

548
00:27:26,640 --> 00:27:29,720
Speaker 2: for and for for organ content for a couple of

549
00:27:29,760 --> 00:27:32,399
Speaker 2: clients I was bringing in money while I was like

550
00:27:32,680 --> 00:27:36,080
Speaker 2: la la la, having my renaissance moment as a career coach.

551
00:27:36,600 --> 00:27:39,400
Speaker 2: But I had that free I had that free guide,

552
00:27:39,520 --> 00:27:42,640
Speaker 2: you know, my just quit toolkit, which I posted about

553
00:27:42,680 --> 00:27:45,560
Speaker 2: on social and would promote it when I remembered just

554
00:27:45,560 --> 00:27:47,639
Speaker 2: to start collecting email, and I think that gave me

555
00:27:47,680 --> 00:27:51,439
Speaker 2: my first few thousand email subscribers. How important is it

556
00:27:51,480 --> 00:27:54,679
Speaker 2: to start with like a lead magnet like that, you know,

557
00:27:54,680 --> 00:28:00,080
Speaker 2: something people can download for free and get into your world.

558
00:28:00,200 --> 00:28:03,239
Speaker 1: It's probably the most important thing that you should do

559
00:28:03,480 --> 00:28:07,639
Speaker 1: at the very beginning. I cannot tell you how many influencers. No,

560
00:28:07,840 --> 00:28:10,919
Speaker 1: I cannot tell you how many influencers brands that I

561
00:28:10,960 --> 00:28:13,320
Speaker 1: talk to that you go on their Instagram, you go

562
00:28:13,359 --> 00:28:16,520
Speaker 1: on their TikTok, they have, you know, one hundred thousand followers,

563
00:28:16,640 --> 00:28:18,800
Speaker 1: a million followers. And I'm like, how many people are

564
00:28:18,800 --> 00:28:21,159
Speaker 1: on your email list? And they're like, oh, you know,

565
00:28:21,280 --> 00:28:23,600
Speaker 1: just a couple hundred. I haven't really focused on email.

566
00:28:23,880 --> 00:28:26,760
Speaker 1: And I'm like, oh, that's like, you know, a knife

567
00:28:26,840 --> 00:28:29,560
Speaker 1: to the heart, because what you don't realize is that

568
00:28:30,240 --> 00:28:32,480
Speaker 1: email is not dead, all right, And if anybody is

569
00:28:32,520 --> 00:28:35,280
Speaker 1: telling you that, then they're probably trying to sell you

570
00:28:35,359 --> 00:28:38,040
Speaker 1: on something else, because the fact of the matter is

571
00:28:38,440 --> 00:28:41,680
Speaker 1: every successful entrepreneur will tell you that the majority of

572
00:28:41,720 --> 00:28:45,480
Speaker 1: their sales usually come from email, not from you know,

573
00:28:45,800 --> 00:28:49,880
Speaker 1: social media. Social media is a fantastic tool for discovery,

574
00:28:50,400 --> 00:28:55,400
Speaker 1: for growth, for you know, connecting with your audience, creating

575
00:28:55,440 --> 00:28:59,680
Speaker 1: a deeper connection, nurturing. But when it comes to making money,

576
00:29:00,160 --> 00:29:03,040
Speaker 1: pitching via email is where you are going to get

577
00:29:03,520 --> 00:29:06,800
Speaker 1: your best results. So right off the bat, I would say,

578
00:29:07,200 --> 00:29:09,440
Speaker 1: start building your list. And if you're like me who

579
00:29:09,480 --> 00:29:11,719
Speaker 1: did not have a product when I started, or Mandy,

580
00:29:12,520 --> 00:29:15,240
Speaker 1: I simply had my lead magnet, I had people getting

581
00:29:15,240 --> 00:29:17,520
Speaker 1: on the list, and I would just say, I'm going

582
00:29:17,600 --> 00:29:20,440
Speaker 1: to commit once a week to sending an email and

583
00:29:20,520 --> 00:29:23,040
Speaker 1: keeping them warm and like nurturing them. Right, I'm not

584
00:29:23,080 --> 00:29:24,760
Speaker 1: going to goost them. I'm not going to show up

585
00:29:24,760 --> 00:29:27,440
Speaker 1: six months later. I am going to commit to emailing

586
00:29:27,520 --> 00:29:30,720
Speaker 1: them once a week. So if you can just make

587
00:29:30,760 --> 00:29:33,880
Speaker 1: that commitment right now, then you can stay in that

588
00:29:33,920 --> 00:29:36,720
Speaker 1: research mode a few months while you figure out the

589
00:29:36,760 --> 00:29:39,440
Speaker 1: other things. But at least you know you're slowly building

590
00:29:39,480 --> 00:29:42,239
Speaker 1: your list, you're nurturing those people. I had somebody do

591
00:29:42,280 --> 00:29:45,080
Speaker 1: this for a year which again I don't recommend, but

592
00:29:45,280 --> 00:29:47,480
Speaker 1: he did it for a year, and when he finally

593
00:29:47,520 --> 00:29:50,200
Speaker 1: went and did his launch, he made one hundred thousand dollars.

594
00:29:50,640 --> 00:29:52,720
Speaker 1: So you kind of look at it and you're like, oh,

595
00:29:52,720 --> 00:29:55,520
Speaker 1: your first launch one hundred thousand dollars. That looks so impressive.

596
00:29:55,920 --> 00:29:58,640
Speaker 1: But I, again I'm very transparent and saying we'll take

597
00:29:58,680 --> 00:30:01,040
Speaker 1: one hundred thousand and divide it by two, because that

598
00:30:01,200 --> 00:30:03,600
Speaker 1: was how long of a runway where he was like

599
00:30:03,720 --> 00:30:06,480
Speaker 1: nurturing his audience before he launched to it. So you

600
00:30:06,520 --> 00:30:09,360
Speaker 1: don't need to wait that long. But it is important

601
00:30:09,400 --> 00:30:12,360
Speaker 1: to know that if you have zero audience and you're

602
00:30:12,400 --> 00:30:16,000
Speaker 1: trying to launch tomorrow, like you know, unless you have

603
00:30:16,080 --> 00:30:19,680
Speaker 1: some really good partner collaborations and affiliates promoting your stuff,

604
00:30:20,360 --> 00:30:21,680
Speaker 1: that might not be the best idea.

605
00:30:22,760 --> 00:30:25,240
Speaker 2: Yeah. I mean I didn't wait to launch, but I

606
00:30:25,320 --> 00:30:28,600
Speaker 2: certainly when I relaunched Mandy money Makers in September with

607
00:30:28,680 --> 00:30:31,640
Speaker 2: the on demand version through the new Bright Shiny Nail

608
00:30:31,640 --> 00:30:35,760
Speaker 2: Your Negotiation Masterclass, which I'm really proud of, I did

609
00:30:35,800 --> 00:30:37,560
Speaker 2: really well, Like I think I had a thirty thousand

610
00:30:37,600 --> 00:30:40,680
Speaker 2: dollars launch and I was very excited. But I'm not

611
00:30:40,760 --> 00:30:44,480
Speaker 2: a fool, like I recognized that it's been eight years

612
00:30:44,480 --> 00:30:47,000
Speaker 2: of doing this podcast, I already had I feel like

613
00:30:47,040 --> 00:30:50,040
Speaker 2: a warm audience when I launched. And it's not about

614
00:30:50,080 --> 00:30:52,440
Speaker 2: me discounting that and saying that like, oh, well, you

615
00:30:52,480 --> 00:30:54,240
Speaker 2: can't do it because I had done this. But it's

616
00:30:54,280 --> 00:30:57,680
Speaker 2: just about like being real, you know, like start talking

617
00:30:57,720 --> 00:30:59,920
Speaker 2: to people early, even before you kind of have your

618
00:31:00,040 --> 00:31:01,800
Speaker 2: thing figured out, so you can start to build that

619
00:31:01,840 --> 00:31:04,240
Speaker 2: trust so they're used to you. And then by the

620
00:31:04,280 --> 00:31:07,360
Speaker 2: time you are ready to hopefully sooner rather than later,

621
00:31:08,360 --> 00:31:10,240
Speaker 2: you know, pitch to them or sell something to them,

622
00:31:10,400 --> 00:31:13,200
Speaker 2: they are like, oh, yeah, I know her from down

623
00:31:13,240 --> 00:31:16,160
Speaker 2: the block, the internet block, and there's that little bit

624
00:31:16,160 --> 00:31:19,520
Speaker 2: of trust, you know, and rapport that they feel like

625
00:31:19,560 --> 00:31:20,120
Speaker 2: they have with you.

626
00:31:20,640 --> 00:31:23,040
Speaker 1: It's really important to understand that you're creating kind of

627
00:31:23,080 --> 00:31:25,600
Speaker 1: an Oprah effect, right, Like Oprah was in your living

628
00:31:25,640 --> 00:31:27,640
Speaker 1: room five days a week with her talk show, and

629
00:31:27,720 --> 00:31:30,040
Speaker 1: she started and you kind of felt like you knew her,

630
00:31:30,080 --> 00:31:32,560
Speaker 1: you liked her, you trusted her. So once she started

631
00:31:32,560 --> 00:31:36,520
Speaker 1: recommending products, it became like very easy for her audience

632
00:31:36,560 --> 00:31:39,479
Speaker 1: to connect with that. So while that is one route

633
00:31:39,600 --> 00:31:42,320
Speaker 1: that you can go, you also have to understand that

634
00:31:42,360 --> 00:31:45,520
Speaker 1: it's possible to sell to complete strangers. It's something that

635
00:31:45,800 --> 00:31:48,720
Speaker 1: takes a little bit more effort, and that is called

636
00:31:48,760 --> 00:31:52,840
Speaker 1: selling to cold traffic. That requires you to have really

637
00:31:52,880 --> 00:31:55,040
Speaker 1: good messaging. Right. So a lot of the times when

638
00:31:55,080 --> 00:31:57,040
Speaker 1: I talk to people, I can tell whether or not

639
00:31:57,440 --> 00:31:59,880
Speaker 1: they've done the homework that Mandy has done, which is

640
00:32:00,720 --> 00:32:05,640
Speaker 1: talking to your customers, coaching them really understanding their their fears,

641
00:32:05,680 --> 00:32:09,040
Speaker 1: their dreams, their aspirations, what they want. When you haven't

642
00:32:09,080 --> 00:32:12,239
Speaker 1: done that legwork, it's going to be extremely hard for

643
00:32:12,280 --> 00:32:15,680
Speaker 1: you to connect with people online and convince them that

644
00:32:15,720 --> 00:32:18,480
Speaker 1: you can solve their problems because you don't know deep

645
00:32:18,520 --> 00:32:22,280
Speaker 1: down inside really what they're feeling and what outcomes they're

646
00:32:22,320 --> 00:32:25,080
Speaker 1: looking for, especially for people who might just be looking

647
00:32:25,080 --> 00:32:27,400
Speaker 1: at somebody else's funnel and is like, that looks good.

648
00:32:27,440 --> 00:32:30,160
Speaker 1: I think I could do that. You've missed the whole

649
00:32:30,280 --> 00:32:33,360
Speaker 1: essence of what it takes to build that connection with

650
00:32:33,400 --> 00:32:35,560
Speaker 1: your audience. And the other quick thing I'll say on

651
00:32:35,600 --> 00:32:38,320
Speaker 1: this is when people see your story, Mandy and they're like, oh,

652
00:32:38,360 --> 00:32:40,840
Speaker 1: you know, so and so had this size audience, or

653
00:32:41,400 --> 00:32:44,040
Speaker 1: she built her list for a couple months or six months,

654
00:32:44,440 --> 00:32:47,320
Speaker 1: six months, is nothing right? Like six months even a year.

655
00:32:47,640 --> 00:32:49,800
Speaker 1: It is a drop in the bucket to say, like

656
00:32:49,840 --> 00:32:53,000
Speaker 1: my customer who had one hundred k launch, Like, now

657
00:32:53,040 --> 00:32:55,640
Speaker 1: he has an asset that he can use for years

658
00:32:55,680 --> 00:32:58,960
Speaker 1: to come selling his course. Like you tell me you're

659
00:32:59,000 --> 00:33:01,240
Speaker 1: not going to be willing to put in a year

660
00:33:01,240 --> 00:33:04,080
Speaker 1: of work. Meanwhile, we're all willing to go work at

661
00:33:04,080 --> 00:33:06,720
Speaker 1: a corporation that will fire us at the drop of

662
00:33:06,760 --> 00:33:10,720
Speaker 1: a dime for five ten years. Like you are building

663
00:33:10,760 --> 00:33:13,800
Speaker 1: something that belongs to you, right it is your own

664
00:33:13,840 --> 00:33:15,960
Speaker 1: real estate. No one can take that away from you.

665
00:33:16,440 --> 00:33:18,880
Speaker 1: So every day that you might not be making money,

666
00:33:19,160 --> 00:33:23,000
Speaker 1: you are making progress and then you have something tangible

667
00:33:23,000 --> 00:33:24,480
Speaker 1: that you can take with you forever.

668
00:33:25,760 --> 00:33:29,160
Speaker 2: Ah, yes, absolutely. And I think what's helpful too is

669
00:33:29,240 --> 00:33:31,400
Speaker 2: having other people in your circle. One of the first

670
00:33:31,400 --> 00:33:34,640
Speaker 2: things I would recommend is almost when you are getting

671
00:33:34,640 --> 00:33:36,840
Speaker 2: in that space if you want to launch something, who

672
00:33:36,840 --> 00:33:40,480
Speaker 2: are you surrounding yourself with and are they confident? Do

673
00:33:40,520 --> 00:33:42,880
Speaker 2: they have something cooking? Because you need to feel like

674
00:33:42,920 --> 00:33:45,600
Speaker 2: it's possible beyond just like seeing other people do it

675
00:33:45,640 --> 00:33:48,440
Speaker 2: who you don't know, it helps us start like building

676
00:33:48,440 --> 00:33:50,840
Speaker 2: a network of do you feel this way too for me?

677
00:33:50,960 --> 00:33:53,880
Speaker 2: Like my network of you know of Delhi, of you

678
00:33:53,880 --> 00:33:57,640
Speaker 2: know Jinny's from Joqia Nano from Mark Russell at BETTERWALLT

679
00:33:57,680 --> 00:33:59,360
Speaker 2: who I didn't even know was in your program until

680
00:33:59,400 --> 00:34:01,960
Speaker 2: after I joined. And you know, like we are, they're

681
00:34:02,000 --> 00:34:05,520
Speaker 2: all O there, Yeah, we all listen. Our common denominator

682
00:34:05,600 --> 00:34:10,200
Speaker 2: is Natalia. Okay, not gonna lie. So yeah. That the

683
00:34:10,239 --> 00:34:15,919
Speaker 2: relationships you build and it helps you stay motivated when

684
00:34:15,960 --> 00:34:18,200
Speaker 2: you start to doubt yourself. I know, I listen in

685
00:34:18,560 --> 00:34:19,640
Speaker 2: chat and get built up.

686
00:34:20,680 --> 00:34:23,359
Speaker 1: Yeah, and I'm sure that both my husband and your

687
00:34:23,440 --> 00:34:27,200
Speaker 1: husband can have coffee and be like we have honorary

688
00:34:27,200 --> 00:34:30,400
Speaker 1: degrees in the topic that our wives teach about. Because

689
00:34:30,800 --> 00:34:33,200
Speaker 1: as much as you want your partner to be somebody

690
00:34:33,200 --> 00:34:36,360
Speaker 1: who can support you on this, or your friend or

691
00:34:36,400 --> 00:34:38,799
Speaker 1: your mom or your sister, unless your sister is like

692
00:34:38,840 --> 00:34:42,600
Speaker 1: my sister and has similar business model, you cannot ask

693
00:34:42,640 --> 00:34:45,480
Speaker 1: those people to be your cheerleader and your end all

694
00:34:45,480 --> 00:34:47,880
Speaker 1: be all support for this, Which is why one of

695
00:34:47,880 --> 00:34:49,600
Speaker 1: the things that you know you get inside of the

696
00:34:49,600 --> 00:34:53,400
Speaker 1: Fast Academy is a community that you can instantly tap into.

697
00:34:53,680 --> 00:34:56,600
Speaker 1: You can find accountability partners if you just have Like

698
00:34:56,600 --> 00:34:58,879
Speaker 1: in the beginning of my journey, I just had two

699
00:34:58,960 --> 00:35:02,480
Speaker 1: people that were like my business species, and that was

700
00:35:02,680 --> 00:35:06,160
Speaker 1: enough to keep me going through you know, the launch

701
00:35:06,200 --> 00:35:07,880
Speaker 1: that didn't work quite the way I wanted it to,

702
00:35:08,280 --> 00:35:11,680
Speaker 1: or when I thought about pivoting a week later after

703
00:35:11,760 --> 00:35:14,200
Speaker 1: I promised myself that I wouldn't and they're like, hey,

704
00:35:14,239 --> 00:35:15,839
Speaker 1: you said you were going to do this, like stay

705
00:35:15,880 --> 00:35:19,719
Speaker 1: on track. So everybody needs that, and you know, join

706
00:35:19,760 --> 00:35:23,760
Speaker 1: a community either paid, that has like a higher quality.

707
00:35:23,760 --> 00:35:25,680
Speaker 1: I feel like free Facebook groups right now can be

708
00:35:25,840 --> 00:35:29,600
Speaker 1: very noisy and it's hard to find support there, or

709
00:35:30,280 --> 00:35:34,359
Speaker 1: tap into an entrepreneur group in your community, like right

710
00:35:34,400 --> 00:35:37,160
Speaker 1: here in Hawaii a little too late, but like two

711
00:35:37,200 --> 00:35:41,239
Speaker 1: years in I found finally a entrepreneur like community where

712
00:35:41,239 --> 00:35:43,239
Speaker 1: I could like actually go in person and talk to

713
00:35:43,320 --> 00:35:46,080
Speaker 1: other women that had their own business. And that was

714
00:35:46,200 --> 00:35:48,359
Speaker 1: huge for me, right, just having that support of other

715
00:35:48,400 --> 00:35:52,800
Speaker 1: people around. So I would say that that and like mindset,

716
00:35:53,239 --> 00:35:55,560
Speaker 1: like really putting yourself in the right mind frame to

717
00:35:55,640 --> 00:35:58,720
Speaker 1: overcome like some obstacles that maybe you weren't thinking about.

718
00:35:59,000 --> 00:36:02,600
Speaker 1: Are some of the in talents that you don't realize

719
00:36:02,640 --> 00:36:05,120
Speaker 1: that you're going to need in order to make this work.

720
00:36:05,160 --> 00:36:07,799
Speaker 1: Everybody's you know, strategy is sexy and let's figure out

721
00:36:07,840 --> 00:36:11,680
Speaker 1: Facebook ads and pricing. But in reality, I could hand

722
00:36:11,719 --> 00:36:15,040
Speaker 1: you all of that information tomorrow, and if your mind

723
00:36:15,080 --> 00:36:16,919
Speaker 1: is not where it needs to be and you don't

724
00:36:16,960 --> 00:36:21,319
Speaker 1: have anybody to like give you support, it probably won't work.

725
00:36:22,400 --> 00:36:25,160
Speaker 2: Yeah, We're going to actually have a coach who I

726
00:36:25,200 --> 00:36:27,160
Speaker 2: worked with a little bit on mindset. She does a

727
00:36:27,200 --> 00:36:30,920
Speaker 2: lot on just helping entrepreneurs get the right mindset so

728
00:36:30,960 --> 00:36:34,080
Speaker 2: that they're ready for Natalia course. So, hey, there is

729
00:36:34,120 --> 00:36:38,479
Speaker 2: a course for everything, y'all okay, And there's there's room

730
00:36:38,560 --> 00:36:41,040
Speaker 2: for you, like there's room for new ideas and new

731
00:36:41,480 --> 00:36:43,920
Speaker 2: you know, businesses. It doesn't scare me if twelve new

732
00:36:43,960 --> 00:36:48,360
Speaker 2: career coaches are pop up tomorrow, because I do feel

733
00:36:48,400 --> 00:36:51,400
Speaker 2: really confident in my unique you know, my unique story

734
00:36:51,400 --> 00:36:53,759
Speaker 2: and who I am and all of that. But yeah,

735
00:36:53,760 --> 00:36:55,600
Speaker 2: it does take some time to build up that like

736
00:36:55,800 --> 00:36:59,680
Speaker 2: mental resiliency and the right mindset. I've got a couple

737
00:36:59,719 --> 00:37:01,239
Speaker 2: of men and it's left and I would love for

738
00:37:01,320 --> 00:37:05,080
Speaker 2: you to, maybe, like a mini rapid fire question, share

739
00:37:05,360 --> 00:37:10,719
Speaker 2: your pet peeve when it comes to people launching online businesses,

740
00:37:10,880 --> 00:37:12,520
Speaker 2: like what they can do wrong? That just is like

741
00:37:13,120 --> 00:37:13,960
Speaker 2: why are you doing this?

742
00:37:15,800 --> 00:37:19,440
Speaker 1: Launching something new every month. So somebody who is like,

743
00:37:19,560 --> 00:37:22,160
Speaker 1: I did a workshop, it's ninety seven dollars. I'm doing

744
00:37:22,200 --> 00:37:24,919
Speaker 1: it this month. It went really well. So next month

745
00:37:24,920 --> 00:37:27,320
Speaker 1: I'm going to launch something on a completely different topic

746
00:37:27,440 --> 00:37:29,799
Speaker 1: and I'm going to create all new slides and all

747
00:37:29,840 --> 00:37:33,400
Speaker 1: new emails. And I'm like, why, why are you making

748
00:37:33,480 --> 00:37:36,640
Speaker 1: life harder for yourself? Right? I am a big fan

749
00:37:36,719 --> 00:37:39,719
Speaker 1: of repurposing. If I can't take an asset that I've

750
00:37:39,760 --> 00:37:43,000
Speaker 1: spent time on and repurpose it at least three different ways,

751
00:37:43,400 --> 00:37:45,719
Speaker 1: I question whether I should do it. So for me,

752
00:37:45,960 --> 00:37:49,600
Speaker 1: if I'm doing some sort of a free training, I'm

753
00:37:49,600 --> 00:37:51,279
Speaker 1: going to take clips of that and I'm going to

754
00:37:51,400 --> 00:37:53,960
Speaker 1: use it for ads, or I'm going to take that

755
00:37:54,120 --> 00:37:56,480
Speaker 1: and I'm going to use it for an email, Like,

756
00:37:56,560 --> 00:37:58,360
Speaker 1: there has to be some way that I'm using that

757
00:37:58,440 --> 00:38:01,520
Speaker 1: asset more than once, because that's what creates the burnout.

758
00:38:01,920 --> 00:38:04,359
Speaker 1: It's that feeling that you have to be creating new

759
00:38:04,400 --> 00:38:07,520
Speaker 1: things all the time. And I think as entrepreneurs, right,

760
00:38:07,600 --> 00:38:10,160
Speaker 1: we are a little bit on the we want to

761
00:38:10,239 --> 00:38:13,040
Speaker 1: keep things exciting, we want to do things new. We're like,

762
00:38:13,880 --> 00:38:16,759
Speaker 1: it's the boring stuff that makes you the money, Right,

763
00:38:16,840 --> 00:38:17,960
Speaker 1: It's going back to.

764
00:38:18,239 --> 00:38:21,040
Speaker 2: The the Rihanna Super Bowl routine. I was like, I

765
00:38:21,080 --> 00:38:23,120
Speaker 2: should do the Rude Boy dance, and then I was like,

766
00:38:23,200 --> 00:38:25,799
Speaker 2: sit your routs down and just go copy and paste

767
00:38:25,800 --> 00:38:28,920
Speaker 2: something that you said from a podcast interview and both right.

768
00:38:29,920 --> 00:38:31,799
Speaker 1: And then we're asking ourselves like, gosh, why do I

769
00:38:31,800 --> 00:38:34,520
Speaker 1: feel so tired? Why do I not have time? It's

770
00:38:34,600 --> 00:38:38,880
Speaker 1: usually because you're not being strategic about the stuff that

771
00:38:38,920 --> 00:38:41,680
Speaker 1: you're focusing on. So that to me is like a

772
00:38:41,719 --> 00:38:46,200
Speaker 1: pet peeve. Also, just expecting things to happen much faster

773
00:38:46,719 --> 00:38:50,680
Speaker 1: than is realistic. It is probably another one. So again,

774
00:38:51,280 --> 00:38:55,680
Speaker 1: be realistic about how long it takes and what the

775
00:38:55,800 --> 00:38:57,960
Speaker 1: metrics are. So I had one person come to me

776
00:38:58,000 --> 00:39:00,120
Speaker 1: and like, they're really upset that they thought they'd did

777
00:39:00,160 --> 00:39:02,080
Speaker 1: a bad job. And when we looked at the numbers,

778
00:39:02,120 --> 00:39:05,399
Speaker 1: I was like, you are perfectly in line with where

779
00:39:05,440 --> 00:39:07,680
Speaker 1: you should be, right, Like, you made the sales, you

780
00:39:07,719 --> 00:39:10,839
Speaker 1: expected this much percentage, like it's perfect, And they were

781
00:39:10,840 --> 00:39:13,680
Speaker 1: still disappointed. They were like, no, I expected to do better,

782
00:39:13,719 --> 00:39:16,799
Speaker 1: And I was like, expected based off of what, Like,

783
00:39:16,840 --> 00:39:19,440
Speaker 1: what are you basing this off of? So I know

784
00:39:19,520 --> 00:39:22,680
Speaker 1: it's easy to kind of just make these huge expectations

785
00:39:22,840 --> 00:39:26,800
Speaker 1: but if you don't have like data to back it up, again,

786
00:39:26,840 --> 00:39:30,919
Speaker 1: you're like setting yourself up for disappointment, and like, again,

787
00:39:30,960 --> 00:39:33,040
Speaker 1: why make life harder for yourself? Like, don't do that?

788
00:39:33,719 --> 00:39:35,960
Speaker 2: I ask everyone what's your conversion rate? You know? On

789
00:39:36,000 --> 00:39:37,960
Speaker 2: that in this and I love metrics, and that's was

790
00:39:38,000 --> 00:39:40,920
Speaker 2: a big helpful. I still every I think about numbers

791
00:39:40,960 --> 00:39:43,640
Speaker 2: all the time now, just to help me keep track of,

792
00:39:43,680 --> 00:39:45,280
Speaker 2: like how am I doing, even if it's a small

793
00:39:45,640 --> 00:39:47,239
Speaker 2: even if I have fewer people sign up for the

794
00:39:47,239 --> 00:39:51,120
Speaker 2: free webinar this time? Was my conversion rate still on track? Good? Great? Okay,

795
00:39:51,160 --> 00:39:53,640
Speaker 2: keep going all right, we said, rapid fire, and then

796
00:39:53,640 --> 00:39:55,400
Speaker 2: we got off on a tangent. But okay, now I

797
00:39:55,400 --> 00:39:59,520
Speaker 2: want to know, is there any system or tool that

798
00:39:59,560 --> 00:40:01,760
Speaker 2: you are just kind of obsessed with that has major

799
00:40:01,840 --> 00:40:03,879
Speaker 2: work easier these days?

800
00:40:04,440 --> 00:40:06,640
Speaker 1: So in November of twenty twenty two, if you guys

801
00:40:06,640 --> 00:40:09,759
Speaker 1: haven't heard yet, like chat GPT was released and this

802
00:40:09,800 --> 00:40:12,000
Speaker 1: is an AI tool that I would say is like

803
00:40:12,360 --> 00:40:16,080
Speaker 1: Google on steroids. So I had started playing around with

804
00:40:16,120 --> 00:40:20,760
Speaker 1: it in January and I've definitely seen how this could

805
00:40:21,040 --> 00:40:25,239
Speaker 1: really change the way that we write copy, do research,

806
00:40:25,719 --> 00:40:30,360
Speaker 1: market research. You know, people who are not naturally good writers,

807
00:40:30,800 --> 00:40:32,799
Speaker 1: but are really good at their craft, and they're not

808
00:40:32,840 --> 00:40:36,160
Speaker 1: good marketers. This tool is going to help them really

809
00:40:36,320 --> 00:40:40,000
Speaker 1: understand how to write copy in a way that is

810
00:40:40,040 --> 00:40:43,319
Speaker 1: more effective. And again it's just a tool, but if

811
00:40:43,360 --> 00:40:45,080
Speaker 1: you haven't like played around with it yet, it's one

812
00:40:45,160 --> 00:40:48,600
Speaker 1: hundred percent free. I really recommend like checking it out.

813
00:40:49,160 --> 00:40:52,520
Speaker 2: Some reporter interviewed me for insider dot com and she

814
00:40:52,719 --> 00:40:55,840
Speaker 2: was like, I use chat GPT to come up with

815
00:40:55,880 --> 00:40:59,239
Speaker 2: a negotiation script, and you have scripts, so let me

816
00:40:59,480 --> 00:41:02,000
Speaker 2: and let me. Will you read the script from the

817
00:41:02,120 --> 00:41:04,799
Speaker 2: bot and tell me how you feel? And I mean,

818
00:41:04,920 --> 00:41:06,720
Speaker 2: I'm not going to be one of those people who's

819
00:41:06,760 --> 00:41:09,440
Speaker 2: like against technology, but part of me was like, what

820
00:41:09,480 --> 00:41:12,239
Speaker 2: do you mean a AI robot came up with this,

821
00:41:12,600 --> 00:41:15,960
Speaker 2: not me? But it wasn't bad. Honestly, it was a

822
00:41:15,960 --> 00:41:18,319
Speaker 2: good place to start. And I feel like one of

823
00:41:18,320 --> 00:41:21,520
Speaker 2: my superpowers is writing. You write so damn much as

824
00:41:21,800 --> 00:41:23,680
Speaker 2: like if you have an online business, you're writing all

825
00:41:23,719 --> 00:41:26,160
Speaker 2: the time, you know, So that sounds really cool. So

826
00:41:26,200 --> 00:41:27,560
Speaker 2: how do you use it? Do you use it for

827
00:41:27,680 --> 00:41:30,600
Speaker 2: writing copy or like you said, research or something like

828
00:41:30,640 --> 00:41:31,759
Speaker 2: how would people best use it?

829
00:41:32,280 --> 00:41:34,439
Speaker 1: So I don't use it for writing copy, because again,

830
00:41:34,480 --> 00:41:36,919
Speaker 1: I've been writing is one of the things I enjoy doing,

831
00:41:37,160 --> 00:41:39,440
Speaker 1: and I've been writing my own copy for five years.

832
00:41:40,280 --> 00:41:43,600
Speaker 1: It's something that I don't want to outsource in my business,

833
00:41:44,000 --> 00:41:46,239
Speaker 1: but I do use it when somebody comes to me

834
00:41:46,280 --> 00:41:50,000
Speaker 1: and says, I want to create an online business on

835
00:41:50,040 --> 00:41:53,600
Speaker 1: this topic and I'm not familiar with that topic. Within

836
00:41:54,280 --> 00:41:57,560
Speaker 1: less than five minutes, chatch ept can help me figure

837
00:41:57,560 --> 00:42:01,200
Speaker 1: out if there are competitors around that topic, how much

838
00:42:01,280 --> 00:42:03,880
Speaker 1: is the price point, what are the strengths and weaknesses

839
00:42:03,920 --> 00:42:07,800
Speaker 1: of those competitors, What kind of a curriculum like? What

840
00:42:07,880 --> 00:42:09,719
Speaker 1: would a curriculum look like? I could be like, write

841
00:42:09,760 --> 00:42:13,080
Speaker 1: me a six lesson curriculum for a course on this topic.

842
00:42:14,080 --> 00:42:18,719
Speaker 1: What are the emotional frustrations of somebody struggling with this problem?

843
00:42:18,960 --> 00:42:22,400
Speaker 1: Because again, since I haven't had hours to talk to

844
00:42:22,760 --> 00:42:25,920
Speaker 1: their ideal client, when they send me a piece of

845
00:42:25,960 --> 00:42:27,800
Speaker 1: copy and they're like, what do you think? Do you

846
00:42:27,840 --> 00:42:31,040
Speaker 1: think I'm on the right track, I'm basically letting them know, well,

847
00:42:31,800 --> 00:42:33,960
Speaker 1: I don't know that these are the top frustrations that

848
00:42:34,000 --> 00:42:36,359
Speaker 1: your ideal client has. I don't know that these are

849
00:42:36,360 --> 00:42:39,080
Speaker 1: the top desires that your ideal client has. Because I

850
00:42:39,200 --> 00:42:42,319
Speaker 1: haven't personally interviewed them, assuming that they are then yeah,

851
00:42:42,320 --> 00:42:45,120
Speaker 1: you're on the right track. But now chat GPT allows

852
00:42:45,160 --> 00:42:48,960
Speaker 1: me to actually validate that and see like, okay, yeah

853
00:42:49,000 --> 00:42:51,560
Speaker 1: this makes sense without me having to spend hours and

854
00:42:51,600 --> 00:42:55,080
Speaker 1: hours like doing the research for them. So I think

855
00:42:55,120 --> 00:42:58,200
Speaker 1: as a business coach, it's going to be a fantastic tool.

856
00:42:58,320 --> 00:42:59,839
Speaker 1: And you brought up a good point about the new

857
00:42:59,840 --> 00:43:04,280
Speaker 1: goation scripts, Mandy. The input is what determines the output.

858
00:43:04,560 --> 00:43:07,120
Speaker 1: So people are getting frustrated with it because they're like,

859
00:43:07,200 --> 00:43:09,520
Speaker 1: well I try to use it and it gave me

860
00:43:09,560 --> 00:43:12,280
Speaker 1: something that was like not that great, And I'm like, okay,

861
00:43:12,680 --> 00:43:15,080
Speaker 1: the value of what you put into it and say

862
00:43:15,200 --> 00:43:19,360
Speaker 1: like the specificity is what is going to create something

863
00:43:19,560 --> 00:43:22,160
Speaker 1: good like coming back. And it's also a learning AI,

864
00:43:22,280 --> 00:43:24,680
Speaker 1: so it takes some time. So if you put in

865
00:43:24,719 --> 00:43:28,000
Speaker 1: your templates in CHATCHYPT, like the ones that you have,

866
00:43:28,120 --> 00:43:31,120
Speaker 1: and then you're like, make me tend more that are

867
00:43:31,280 --> 00:43:34,080
Speaker 1: like this, that is probably going to get you a

868
00:43:34,120 --> 00:43:38,320
Speaker 1: lot better of an output then just going to chatchypete

869
00:43:38,440 --> 00:43:42,319
Speaker 1: and saying make me a template but not providing any context.

870
00:43:42,960 --> 00:43:45,960
Speaker 1: So it's using it in a smart way and anybody

871
00:43:45,960 --> 00:43:48,560
Speaker 1: who's like, oh, I don't want to use it. I'm like,

872
00:43:49,360 --> 00:43:51,040
Speaker 1: in the end, it's going to be people who use

873
00:43:51,080 --> 00:43:53,120
Speaker 1: it and people who don't. And the ones who don't

874
00:43:53,160 --> 00:43:56,359
Speaker 1: are I think they're going to be left behind suckers.

875
00:43:56,760 --> 00:44:00,239
Speaker 2: Okay, well you have given me some food for thought. Well,

876
00:44:00,239 --> 00:44:01,920
Speaker 2: and maybe I'll look a little bit more closely into

877
00:44:02,000 --> 00:44:05,239
Speaker 2: jat GPT. But Natalia Copeland, thank you so so so

878
00:44:05,239 --> 00:44:08,960
Speaker 2: so much for joining me on Brown Ambition. And hopefully

879
00:44:08,960 --> 00:44:12,160
Speaker 2: you guys are feeling more inspired and just more empowered

880
00:44:13,160 --> 00:44:16,480
Speaker 2: to pursue whatever that secret desire you have. This show

881
00:44:16,520 --> 00:44:19,319
Speaker 2: is called Brown Ambition. I know for a fact y'all

882
00:44:19,360 --> 00:44:23,000
Speaker 2: are out here with some dreams and some ideas that

883
00:44:23,000 --> 00:44:25,799
Speaker 2: you've been sitting on, So why not take one out

884
00:44:25,840 --> 00:44:26,400
Speaker 2: and try it?

885
00:44:26,480 --> 00:44:26,879
Speaker 1: All? Right?

886
00:44:27,280 --> 00:44:29,920
Speaker 2: Natalia, thank you so much. Everyone. You can check out Natalia.

887
00:44:29,960 --> 00:44:32,840
Speaker 2: Her website is I speaksocial dot com. She's also I

888
00:44:33,000 --> 00:44:36,680
Speaker 2: speak Social on Instagram. Right, she is not hard to

889
00:44:36,719 --> 00:44:39,720
Speaker 2: track down, and we'll put a link to Natalia's free

890
00:44:40,080 --> 00:44:40,960
Speaker 2: what's the free fast?

891
00:44:41,040 --> 00:44:41,400
Speaker 1: What is it?

892
00:44:41,400 --> 00:44:42,120
Speaker 2: The fast method?

893
00:44:43,040 --> 00:44:48,520
Speaker 1: It's the fast maasterclass dot com to fastmasterclass dot com.

894
00:44:48,640 --> 00:44:51,680
Speaker 1: You can sign up for my free class, I give you,

895
00:44:51,680 --> 00:44:54,759
Speaker 1: you know, my entire strategy on how I've helped all

896
00:44:54,800 --> 00:44:57,960
Speaker 1: of these students achieve their ten K plus months and

897
00:44:58,000 --> 00:45:00,000
Speaker 1: see if it's a good fit for you.

898
00:45:00,320 --> 00:45:03,640
Speaker 2: Perfect. Thank you, Doll, Thank you for having mer.

899
00:45:03,680 --> 00:45:04,400
Speaker 1: I appreciate it.

900
00:45:04,440 --> 00:45:08,200
Speaker 2: Mandy, Hey, ba Fam. We could not do this show

901
00:45:08,239 --> 00:45:11,240
Speaker 2: without your support or the support of our team behind

902
00:45:11,280 --> 00:45:14,760
Speaker 2: the scenes. The Brown Ambition Podcast is produced by Imani

903
00:45:14,840 --> 00:45:18,200
Speaker 2: Crosby and Dennis Stanplinsky is our in house tech guru.

904
00:45:18,680 --> 00:45:21,279
Speaker 2: I and your co host Mandy Woodrif Santos and we

905
00:45:21,360 --> 00:45:25,680
Speaker 2: will see y'all next week, BA Fam.