WEBVTT - Scalp to Split Ends: Hair Care Demystified - Lab 101

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<v Speaker 1>I'm t T and I'm Zakiyah and this is Dope Labs.

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<v Speaker 1>Welcome to Dope Labs, a weekly podcast that mixes hardcore

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<v Speaker 1>science with pop culture and a healthy dose of friendship.

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<v Speaker 1>Me and you have had a lot of hair adventures together.

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<v Speaker 1>Yes we have, Okay, okay, so like from cutting our

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<v Speaker 1>own hair, we both did that. I remember the last

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<v Speaker 1>time I cut my own hair. I facetimed you and

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<v Speaker 1>was like, I'm about to cut my hair. Watch. Yes,

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<v Speaker 1>it looked good. I remember you cut my hair. Oh

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<v Speaker 1>my gosh. We were doing things that really could just

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<v Speaker 1>be described as edgy. Yes, I mean, in the beginning

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<v Speaker 1>of our friendship, we were putting a lot of stuff

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<v Speaker 1>on our hair. I have to admit that I was

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<v Speaker 1>giving some not so awesome. You were driving advice, you

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<v Speaker 1>had me. I was making pastries and then you were

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<v Speaker 1>talking about greenhousing, putting a bag on there from my head, yes,

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<v Speaker 1>growing mold on our scalps. It was a tough time,

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<v Speaker 1>but it was a sign of the times because we

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<v Speaker 1>were all on YouTube just taking advice from anybody, anyone.

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<v Speaker 1>It felt like they were experts, but really they just

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<v Speaker 1>had a YouTube channel. But my bad for all of them,

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<v Speaker 1>I trusted your tt I trusted you. All this thinking

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<v Speaker 1>about hair, where we've come from, what we're still doing

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<v Speaker 1>and is questionable.

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<v Speaker 2>You know, we're doing all this stuff just to get

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<v Speaker 2>healthy hair right, and that feels like a great topic.

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<v Speaker 1>Yes, I love that. So let's jump into the recitation.

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<v Speaker 1>Let's start with what we know. Okay, So we know

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<v Speaker 1>that the haircare industry has their hands deep down in

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<v Speaker 1>our pockets. Oh, that's what we know. I know that

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<v Speaker 1>they're making a lot of money, and it feels like

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<v Speaker 1>every five to ten business days there's a new product

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<v Speaker 1>claiming that it's going to revolutionize our lives. And we've

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<v Speaker 1>never seen anything so good, and my bank account feels it.

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<v Speaker 2>I said, you're trying to many things. You're trying too

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<v Speaker 2>many things. But I think we've also seen hair go

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<v Speaker 2>through this like scientification process. I don't know if that's

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<v Speaker 2>really the word I'm looking for, but where we see

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<v Speaker 2>people understanding that all hair is not created equal and

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<v Speaker 2>there's different you know, curl types, porosity, texture. So I

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<v Speaker 2>feel like we know hair is different from one person

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<v Speaker 2>to the next.

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<v Speaker 1>Absolutely, my friend Zakia can literally shave her head in

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<v Speaker 1>January and have hair down her back by March. Okay,

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<v Speaker 1>bust out. Okay, this hair does grow back fast, it does.

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<v Speaker 1>And me, on the other hand, I'm babies in these

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<v Speaker 1>twelve hairs that I got honey stock. I'm just taking

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<v Speaker 1>care of my little children here.

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<v Speaker 2>No, no, because I've seen the twist out and it's glorious.

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<v Speaker 1>Okay, I've seen the washing and go. When you do

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<v Speaker 1>that too, it has washed and left.

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<v Speaker 2>Okay, it's no longer here. Well, what do we want

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<v Speaker 2>to know aside from what happened to those hairs?

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<v Speaker 1>Right? I'm not a biologist, you know, I'm an engineer,

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<v Speaker 1>So I want to know the biology breakdown of hair,

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<v Speaker 1>Like what is it made of? People say it's dead cells,

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<v Speaker 1>but then they're like, cut off your dead ends. I'm like,

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<v Speaker 1>is it doubly dead?

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<v Speaker 3>Like?

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<v Speaker 1>How can both these things be true at the same time.

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<v Speaker 1>I don't know. I think I want to understand, Like

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<v Speaker 1>I understand the biology, but I want to understand the

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<v Speaker 1>chemistry of like what are we putting on our hair?

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<v Speaker 1>What can help it be healthy if it is dead?

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<v Speaker 1>What should we be thinking about when I'm standing in

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<v Speaker 1>Alta looking at all the different products Because me, I'm

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<v Speaker 1>a sucker for design I'm like, what does a bottle

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<v Speaker 1>look like? Okay, but aesthetics, but I need.

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<v Speaker 2>To know functional, what's happening in these bottles and what

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<v Speaker 2>do I need to have on my hair?

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<v Speaker 1>Well. I also want to know more about hair technology

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<v Speaker 1>and what we should be thinking about when we are

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<v Speaker 1>using products and how it affects our hair in the

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<v Speaker 1>long term and our bodies too. Yes, yes, that is

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<v Speaker 1>such a good point. I think that's a great place

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<v Speaker 1>for us to jump right into the dissection. Yes, and

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<v Speaker 1>this is another really special lab for us because we

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<v Speaker 1>have it with one of our longtime friends, doctor Sicily

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<v Speaker 1>shilling Ford.

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<v Speaker 3>I am doctor Cicely shilling Forward. I'm the Associate vice

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<v Speaker 3>president of Product Development, Innovation and Regulatory at Amica. We

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<v Speaker 3>are a global prestige haircare company that makes hair products

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<v Speaker 3>for all hair types and textures. You can find us

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<v Speaker 3>sets of Foura on Amazon if you are a cosmetologist

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<v Speaker 3>at cosmoprof and salon Centric. You can follow me on

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<v Speaker 3>Instagram at Cicely shilling Ford or on LinkedIn.

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<v Speaker 1>I think we want to just set the stage, you know.

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<v Speaker 2>I think people are always used in the term healthy here,

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<v Speaker 2>good here, and they all mean different things. But we

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<v Speaker 2>want you to walk us through what's actually happening on

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<v Speaker 2>a healthy scalp, like at the microscopic level, so we

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<v Speaker 2>can all get on the same page. I think sometimes

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<v Speaker 2>people think it's too early, it's too dry, it should

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<v Speaker 2>be slicked down. I'm like, none of that probably has

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<v Speaker 2>anything to do well, at least not the edge just

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<v Speaker 2>part with a healthy scalp.

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<v Speaker 1>But we'll have you orient us first.

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<v Speaker 3>I think, first of all, health can be a little

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<v Speaker 3>bit subjective, obviously in a lot of ways. So what

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<v Speaker 3>might feel healthy to someone might not be exactly healthy

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<v Speaker 3>to somebody else. But I think there's some basic things

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<v Speaker 3>that like are probably pretty obvious, Like a healthy scalp

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<v Speaker 3>is a clean scalp.

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<v Speaker 4>We can start there.

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<v Speaker 3>You know, one that's free of product build up, that's

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<v Speaker 3>not caked in conditioning agents and oils and.

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<v Speaker 4>All that stuff.

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<v Speaker 3>A healthy scalp is also going to be a scalp

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<v Speaker 3>that is balanced. And I know we got some micro

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<v Speaker 3>biologists up in here. Your scalp has its own microbiome.

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<v Speaker 3>As both of you probably know, throughout your body, you

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<v Speaker 3>have different micro environments everywhere, and the scalp is its

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<v Speaker 3>own unique micro environment, and that means you want certain

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<v Speaker 3>organisms that are there, and you want certain organisms that

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<v Speaker 3>are not there, and you want to maintain that balance.

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<v Speaker 3>And that balance might be different for different people, and

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<v Speaker 3>that's totally okay. You have super thick, dense hair. I mean,

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<v Speaker 3>those bacteria they love hanging out in there. It's like

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<v Speaker 3>the Amazon rainforest, so there's moisture oil and they have

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<v Speaker 3>everything they need to drive. So that means you have

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<v Speaker 3>to treat your scalp differently depending on your hair type.

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<v Speaker 3>Hair that's clean hair that has a robust barrier that

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<v Speaker 3>can protect it from the external environment and from external stressors.

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<v Speaker 3>But in general, you want your hair to be protected

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<v Speaker 3>because we're exposed to sun pollution, and healthy hair has

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<v Speaker 3>that protective barrier, so that's what's going to keep it

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<v Speaker 3>healthy as well. And then the healthy hair is also strong.

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<v Speaker 3>It's robust, it's able to resist breakage and can be

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<v Speaker 3>stretched and maintain its elasticity without breaking easily.

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<v Speaker 1>First of all, I hear about here all the time,

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<v Speaker 1>but nobody's getting into the nitty gritty.

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<v Speaker 3>So we have hair follicles all of our scalp, right,

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<v Speaker 3>And I like to describe the structure of the hair

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<v Speaker 3>as akin to a scallion. So we've all seen a scallion.

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<v Speaker 3>There's like a little white bulb at the bottom, there's

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<v Speaker 3>the little dangly roots hanging off, and then you have

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<v Speaker 3>like these layers of green, concentric kind of things coming out,

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<v Speaker 3>and it's the shaft of the hair as well, right,

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<v Speaker 3>And if when scallions grow, they're under a layer of

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<v Speaker 3>soil and the bulb is under the layer of soil,

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<v Speaker 3>it literally looks just like a hair follicle. So picture

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<v Speaker 3>that your soil is your skin, the roots of the

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<v Speaker 3>scallion are your blood vessels, you know, all the nutrients

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<v Speaker 3>that are being provided. And then the bulb is quite

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<v Speaker 3>literally called your hair bulb. And so that hair bulb

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<v Speaker 3>has multiple layers, similar to a scalion. Like you can

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<v Speaker 3>peel back all the layers, and that first outer layer

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<v Speaker 3>is called your outer root sheath, and that's going to

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<v Speaker 3>contain a lot of the stem cells that differentiate into

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<v Speaker 3>hair cells.

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<v Speaker 1>Now, if you've listened to some of our previous episodes,

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<v Speaker 1>you'll know that stem cells have important properties. They can

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<v Speaker 1>make more cells like themselves, and they can make different

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<v Speaker 1>types of seals, and that's called differentiation, So they can

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<v Speaker 1>go on to be different types of sale, not just

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<v Speaker 1>the one that they start out as they choose in.

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<v Speaker 3>And then you have the inner root sheath, which is

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<v Speaker 3>like one layer in and that's really what's surrounding kind

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<v Speaker 3>of the base of the actual hair that's being formed.

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<v Speaker 3>And at the very bottom of the inner root sheath,

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<v Speaker 3>it encases the hair bulb. And within the hair bulb

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<v Speaker 3>you have the dermal papilla. That part is the super

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<v Speaker 3>important place in the inside the hair bulb. That is

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<v Speaker 3>basically what's delivering all the nutrients to the growing hair.

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<v Speaker 3>And that dermal pilla is made up of mesenchymal cells.

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<v Speaker 1>So we just talked about stem cells, which can differentiate

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<v Speaker 1>into lots of different types of cells. Mesenchymal stem cells

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<v Speaker 1>are limited in that they can only differentiate into a

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<v Speaker 1>few different types MMM. So they're being investigated for their

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<v Speaker 1>role in hair regeneration and treatment of hair loss.

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<v Speaker 4>That's where all.

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<v Speaker 3>The like kind of blood vessels are like flowing all

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<v Speaker 3>the nutrients in, and that's where the hair starts to form.

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<v Speaker 3>And the hair honestly is like ninety percent keratin. That's

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<v Speaker 3>predominantly what's forming inside of the hair follicle. And when

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<v Speaker 3>you kind of like pluck a hair out, and like

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<v Speaker 3>you see a little like white stuff at the bottom

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<v Speaker 3>and right you're pulling out the hair follicle. You're kind

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<v Speaker 3>of just like pulling out the keratin that hasn't really

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<v Speaker 3>formed into the hair yet, and like the other gungkin nutrients.

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<v Speaker 1>That's good. See you remember I had those lemonade brightes

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<v Speaker 1>T T.

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<v Speaker 2>And the little white bulbs were just dangling, okay, And

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<v Speaker 2>I was like, these are follics, But those weren't follicles.

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<v Speaker 1>Those were hair bulbs using the wrong warbles follicle as

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<v Speaker 1>the whole.

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<v Speaker 3>So what's left, So there's some other things happening in

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<v Speaker 3>the hair follicle. You've got your sebaceous glands. Those are

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<v Speaker 3>what produced your sebum and you're sweat.

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<v Speaker 4>So what is sebum.

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<v Speaker 3>It's the specific blend of oils and lipids that form

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<v Speaker 3>both within the hair and actually on the outside of

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<v Speaker 3>the hair. So you actually have two classes of lipids

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<v Speaker 3>in your hair. You have endogenous lipids, these are the

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<v Speaker 3>ones that go inside the core of the hair, and

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<v Speaker 3>then you've got your exogynous slippets.

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<v Speaker 4>Those are all the oils and.

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<v Speaker 3>Fats that actually like coat the outside of the hair

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<v Speaker 3>and sort of drip down the hair and keep your

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<v Speaker 3>hair lubricated and moist and shiny. And those are formed

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<v Speaker 3>in the hair follicle as well. And then you have

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<v Speaker 3>you have your erector pili muscle, and that's a little

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<v Speaker 3>muscle that like controlled you know, like when you get

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<v Speaker 3>startled in your hair stands up. Yeah, that's your like

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<v Speaker 3>your muscle. There's like a muscle in there, and it

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<v Speaker 3>like makes the hair stand up.

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<v Speaker 1>That hair is really working. And that was all just

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<v Speaker 1>the follicle, right, keep going sistly. Let's move out of

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<v Speaker 1>the root and into the shaft.

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<v Speaker 3>So now we're on the green part of the scallion

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<v Speaker 3>as it starts to grow out of the soil. And

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<v Speaker 3>your hair shaft basically has three layers within the scallion.

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<v Speaker 3>The innermost layer is called the medulla. And not all

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<v Speaker 3>hair has this innermost layer. It's not often present if

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<v Speaker 3>your hair is very thin. Often the thicker hairs have it.

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<v Speaker 1>I don't.

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<v Speaker 3>Also, not all the hair on your body has this layer.

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<v Speaker 3>Then the next layer outside the medulla is the cortex,

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<v Speaker 3>and that's basically like your bundles of keratin that are

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<v Speaker 3>in all these helical formations, so they're just bundled up

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<v Speaker 3>nice and strong, and then the outer layer of the

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<v Speaker 3>hair is called the cuticle. And the cuticle is made

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<v Speaker 3>up of overlapping dead caratinocytes, which a caratinocyte is a

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<v Speaker 3>keratin producing cell, and those cells sort of flatten themselves

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<v Speaker 3>onto the hair shaft as it grows out of the skin.

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<v Speaker 3>And that's the outer layer of the hair. It's the

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<v Speaker 3>protective layer. It's like the skin on an onion. That

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<v Speaker 3>is the first line of defense against aggressors. And that

0:12:19.520 --> 0:12:23.959
<v Speaker 3>layer of hair also has a lipid layer. Now, mind you,

0:12:24.040 --> 0:12:26.880
<v Speaker 3>hair is still about ninety percent keraten. It's mostly keratin,

0:12:26.880 --> 0:12:29.640
<v Speaker 3>which is responsible for the strength of the mechanical properties.

0:12:30.280 --> 0:12:34.679
<v Speaker 3>The lipids are responsible for that barrier. They're going to

0:12:34.920 --> 0:12:39.640
<v Speaker 3>really keep the hair shiny smooth. And there are some

0:12:39.880 --> 0:12:43.840
<v Speaker 3>main lipids on the hair. It has seramides. We also

0:12:44.040 --> 0:12:49.520
<v Speaker 3>have fatty acids, cholesterols, and the most also important in

0:12:49.520 --> 0:12:50.040
<v Speaker 3>your skin.

0:13:05.040 --> 0:13:07.000
<v Speaker 1>This is making me think of when TT used to

0:13:07.080 --> 0:13:09.880
<v Speaker 1>make me make hair concoctions in grad school. And I

0:13:09.920 --> 0:13:11.760
<v Speaker 1>don't know why she's that night. She doesn't understand hair

0:13:11.800 --> 0:13:14.560
<v Speaker 1>now because she was giving out prescriptions. Hey, I was

0:13:14.640 --> 0:13:17.440
<v Speaker 1>just I was on YouTube a lot and they was

0:13:17.480 --> 0:13:20.600
<v Speaker 1>saying put eggs in your hair, put mayonnaise in your hair,

0:13:20.679 --> 0:13:23.679
<v Speaker 1>put everything in your hair. So I just was dumping

0:13:23.679 --> 0:13:25.960
<v Speaker 1>my entire fridge into my hair and was telling my

0:13:26.000 --> 0:13:27.000
<v Speaker 1>friend to do the same thing.

0:13:28.559 --> 0:13:29.679
<v Speaker 4>And how did that work out for you?

0:13:30.640 --> 0:13:35.160
<v Speaker 1>You know, that's a good question. As I sit here

0:13:35.160 --> 0:13:39.880
<v Speaker 1>with my six hairs. You know there were there were

0:13:39.920 --> 0:13:42.760
<v Speaker 1>mistakes made, but we're learning from you.

0:13:42.880 --> 0:13:45.280
<v Speaker 4>So but you know, all the aunties still be doing that.

0:13:45.440 --> 0:13:48.840
<v Speaker 3>You know, they're mixing and they're kitching their shades and

0:13:48.840 --> 0:13:51.600
<v Speaker 3>their coconut oils, and you know, to.

0:13:51.559 --> 0:13:54.240
<v Speaker 4>Each their own. Sometimes you gotta find what works for you.

0:13:54.440 --> 0:13:56.200
<v Speaker 1>When I hear you saying this stuff, like when you

0:13:56.240 --> 0:13:58.160
<v Speaker 1>mentioned cholestero, I was like, okay, I can think of

0:13:58.160 --> 0:14:01.280
<v Speaker 1>these things. When I hear you sam rhapnocyites which are

0:14:01.280 --> 0:14:04.680
<v Speaker 1>making keratin, I'm like, yes, I see all the things

0:14:04.679 --> 0:14:07.120
<v Speaker 1>that stay with keratin or this has this and ceremonise.

0:14:07.200 --> 0:14:10.959
<v Speaker 1>I see all of these terms, you know, and it feels.

0:14:10.600 --> 0:14:13.880
<v Speaker 2>Like the beauty industry just picks up one puts it down,

0:14:13.960 --> 0:14:17.760
<v Speaker 2>picks up another puts it down. And I don't know

0:14:17.840 --> 0:14:21.440
<v Speaker 2>if you feel like this. First, My my grandmother was

0:14:21.440 --> 0:14:23.600
<v Speaker 2>a hairdresser, Okay, so I was like, I didn't see

0:14:23.600 --> 0:14:26.560
<v Speaker 2>any of these terms until much much later because it

0:14:26.680 --> 0:14:29.680
<v Speaker 2>was a hot comb and blue magic.

0:14:29.400 --> 0:14:31.560
<v Speaker 1>Grease that I grew up with.

0:14:32.480 --> 0:14:37.680
<v Speaker 2>But there's just so much innovation in hair now. I

0:14:37.720 --> 0:14:39.800
<v Speaker 2>think maybe hair is just getting a lot more weight,

0:14:40.120 --> 0:14:41.960
<v Speaker 2>so people are looking for ways to.

0:14:42.560 --> 0:14:45.360
<v Speaker 1>Do different things. T T. I'm getting ready to bring

0:14:45.480 --> 0:14:48.800
<v Speaker 1>up something that I told you about, and you were

0:14:48.800 --> 0:14:54.320
<v Speaker 1>a skeptic. What dry shampoo? Yes? I was like okay.

0:14:54.920 --> 0:14:56.480
<v Speaker 1>She was like oh, because I was like, oh, my

0:14:56.520 --> 0:14:59.720
<v Speaker 1>hair is so greasy. Just cut a bob and I

0:14:59.760 --> 0:15:02.320
<v Speaker 1>was like, I don't want to wash my hair yet,

0:15:02.320 --> 0:15:04.440
<v Speaker 1>but it's so greasy. And she was like, go pick

0:15:04.520 --> 0:15:06.680
<v Speaker 1>up the Amika dry shampoo. I was like, dry shampoo

0:15:07.120 --> 0:15:13.320
<v Speaker 1>is not for us, It's for someone else. She said no,

0:15:13.440 --> 0:15:15.000
<v Speaker 1>and so I was like okay, fine. So I went

0:15:15.040 --> 0:15:18.600
<v Speaker 1>and grabbed a small bottle and it has changed my life.

0:15:19.120 --> 0:15:21.520
<v Speaker 1>Like on its face, I feel like I understand what's happening,

0:15:21.560 --> 0:15:24.240
<v Speaker 1>but I really don't know what's happening because that Amika

0:15:24.320 --> 0:15:28.640
<v Speaker 1>dry shampoo has changed the game for me.

0:15:29.280 --> 0:15:33.840
<v Speaker 3>All dry shampoos are a mixture of starches or some

0:15:33.880 --> 0:15:37.240
<v Speaker 3>sort of absorbent material. Some of them have silica Mika

0:15:37.320 --> 0:15:40.600
<v Speaker 3>dry shampoos. We tend to use rice starch, tapioca starch,

0:15:40.840 --> 0:15:43.680
<v Speaker 3>arrowroot starch. You'll see a few different ones across the collection,

0:15:44.480 --> 0:15:46.800
<v Speaker 3>and it's one of our number one products. I mean,

0:15:46.920 --> 0:15:49.640
<v Speaker 3>our dry shampoo, if I may be so bold us

0:15:49.680 --> 0:15:51.520
<v Speaker 3>to say, is the best.

0:15:52.200 --> 0:15:53.040
<v Speaker 4>It is so good.

0:15:53.560 --> 0:15:56.880
<v Speaker 3>It is so good, And what you want to achieve

0:15:56.880 --> 0:15:59.840
<v Speaker 3>with the dry shampoo is essentially the removal of like

0:16:00.080 --> 0:16:04.880
<v Speaker 3>oil and moisture from the root and from the scalp.

0:16:05.800 --> 0:16:06.440
<v Speaker 4>These starches.

0:16:06.480 --> 0:16:09.120
<v Speaker 3>If you've ever thickened a soup, you'll know that the

0:16:09.160 --> 0:16:12.760
<v Speaker 3>starches like to grab onto water and oils and that's

0:16:12.840 --> 0:16:16.640
<v Speaker 3>how they operate as a thickener, and that's pretty much

0:16:16.640 --> 0:16:19.040
<v Speaker 3>what's happening in your scalp. You put these absorbent materials

0:16:19.080 --> 0:16:21.600
<v Speaker 3>on your scalp when it's starting to get oily, or

0:16:21.720 --> 0:16:24.720
<v Speaker 3>before a workout, or even before you go to bed.

0:16:24.520 --> 0:16:25.400
<v Speaker 4>Which is a hack.

0:16:26.440 --> 0:16:29.520
<v Speaker 3>And as you start producing oils, it's going to latch

0:16:29.520 --> 0:16:32.600
<v Speaker 3>onto those oils and you can basically brush them out

0:16:32.600 --> 0:16:35.120
<v Speaker 3>of your hair, shake them out of your hair so

0:16:35.200 --> 0:16:37.080
<v Speaker 3>that you don't get a build up of oil on

0:16:37.120 --> 0:16:40.640
<v Speaker 3>the scalp. And this is beneficial for a lot of reasons,

0:16:40.800 --> 0:16:44.560
<v Speaker 3>especially for black women who press their hair, this could

0:16:44.560 --> 0:16:45.720
<v Speaker 3>be a very expensive process.

0:16:45.760 --> 0:16:46.760
<v Speaker 4>It can take a long time.

0:16:46.880 --> 0:16:48.720
<v Speaker 3>You don't want to be doing this every two days

0:16:49.280 --> 0:16:50.440
<v Speaker 3>because it's expensive.

0:16:50.920 --> 0:16:52.080
<v Speaker 4>You're in the chair for a while.

0:16:52.520 --> 0:16:55.360
<v Speaker 3>Also because you're just applying heat to your hair over

0:16:55.400 --> 0:16:57.280
<v Speaker 3>and over again, which can be damaging to the hair.

0:16:57.560 --> 0:17:01.640
<v Speaker 3>So dry shampoo can elongate the time between styling your hair,

0:17:02.160 --> 0:17:04.639
<v Speaker 3>which is overall like a pretty good thing for people

0:17:04.720 --> 0:17:07.200
<v Speaker 3>who don't want to add heat to their hair every day.

0:17:07.520 --> 0:17:10.160
<v Speaker 1>Who really did give us a heck? Okay, now I'm

0:17:10.240 --> 0:17:13.760
<v Speaker 1>using dry shampoo after I'm like, oh, it's already gotten bad.

0:17:13.800 --> 0:17:16.600
<v Speaker 1>But when you said before the gym and before ben

0:17:16.680 --> 0:17:18.600
<v Speaker 1>because the way I'm sweating at the back of my

0:17:18.760 --> 0:17:22.240
<v Speaker 1>neck needs to be studied. Okay, you talked about those glands,

0:17:22.280 --> 0:17:23.800
<v Speaker 1>but it's not right back there.

0:17:24.200 --> 0:17:26.920
<v Speaker 3>There's also a lot of things that like make dry

0:17:26.960 --> 0:17:29.600
<v Speaker 3>shampoo specifically special. You know, we want to have the

0:17:29.680 --> 0:17:33.399
<v Speaker 3>right particle size so it distributes nicely. It's propelled nicely

0:17:33.440 --> 0:17:36.280
<v Speaker 3>out of a can, so you can really get it

0:17:36.320 --> 0:17:39.480
<v Speaker 3>all up in your hair. Some starches like can be

0:17:39.520 --> 0:17:42.840
<v Speaker 3>too gritty, you know, some don't observe enough, so it's

0:17:42.880 --> 0:17:45.200
<v Speaker 3>just getting that formulation just right, and then you get

0:17:45.200 --> 0:17:47.080
<v Speaker 3>a nice burst of fragrance.

0:17:47.440 --> 0:17:49.600
<v Speaker 1>Yees, Pascal'll say, so.

0:17:49.480 --> 0:17:51.400
<v Speaker 4>Your hair smells nice and fresh.

0:17:51.440 --> 0:17:54.679
<v Speaker 1>And talking about cleaning your scalp. It really felt like

0:17:54.760 --> 0:17:57.320
<v Speaker 1>over the last like fifteen or twenty years that now

0:17:57.400 --> 0:18:00.760
<v Speaker 1>everything says salt fate free. Before then, no one was

0:18:00.800 --> 0:18:03.040
<v Speaker 1>ever talking about it, and now everything it's like, is

0:18:03.119 --> 0:18:05.000
<v Speaker 1>it saltfate free. I'm not gonna use it if it's

0:18:05.000 --> 0:18:07.760
<v Speaker 1>not salt fate free. I feel like salt fate free

0:18:07.920 --> 0:18:10.400
<v Speaker 1>is like a buzzword right now and has been for

0:18:10.440 --> 0:18:14.359
<v Speaker 1>a little while. Can you talk about why there was

0:18:14.359 --> 0:18:17.240
<v Speaker 1>a shift to salt fate free and what that means

0:18:17.240 --> 0:18:18.480
<v Speaker 1>for washing your hair?

0:18:18.920 --> 0:18:22.800
<v Speaker 3>A sulfate is a type of surfactant, and a surfactant

0:18:23.119 --> 0:18:27.240
<v Speaker 3>is this word is actually a portmanteau, which is a treat.

0:18:27.320 --> 0:18:29.800
<v Speaker 4>When I get to use the word portmanteau, it means

0:18:31.560 --> 0:18:33.280
<v Speaker 4>three academics walk into a room.

0:18:35.440 --> 0:18:39.440
<v Speaker 1>Somebody's gonna say port monteau. Okay, somebody port.

0:18:42.920 --> 0:18:47.800
<v Speaker 3>So it means surfactant means surface active agent with surfactants.

0:18:47.960 --> 0:18:50.320
<v Speaker 3>One part of it is water soluble and one part

0:18:50.359 --> 0:18:53.080
<v Speaker 3>of it is oil soluble. And so when you put

0:18:53.119 --> 0:18:57.159
<v Speaker 3>a surfactant in water, the oil soluble parts are like

0:18:58.680 --> 0:19:00.880
<v Speaker 3>I didn't sign up for this, and they just form

0:19:00.960 --> 0:19:03.680
<v Speaker 3>together into a group into a circle, and they put

0:19:03.720 --> 0:19:05.840
<v Speaker 3>all their little oily bits in a circle together and

0:19:05.920 --> 0:19:08.120
<v Speaker 3>kick out all the water, and then the water protects them.

0:19:08.160 --> 0:19:11.960
<v Speaker 3>It's like it forms a barricade. And this is called

0:19:11.960 --> 0:19:15.160
<v Speaker 3>a my cell. And if any of y'all have used

0:19:15.160 --> 0:19:20.160
<v Speaker 3>my cellar waters, perhaps yes. My cellar waters are basically

0:19:20.200 --> 0:19:23.520
<v Speaker 3>like very low levels of surfactin and an aqueous product

0:19:23.560 --> 0:19:26.240
<v Speaker 3>and you use it as like a no rinse makeup remover.

0:19:28.480 --> 0:19:30.600
<v Speaker 3>That's what the words what the word my cell means.

0:19:30.640 --> 0:19:33.000
<v Speaker 3>So my cell's form and these my cells are basically

0:19:33.080 --> 0:19:36.800
<v Speaker 3>able to grab onto all the oily bits and also

0:19:36.920 --> 0:19:40.120
<v Speaker 3>dissolve all the watery bits, so it can clean stuff,

0:19:40.280 --> 0:19:46.000
<v Speaker 3>so soaps, detergents, dishwashing detergent, all this stuff has my

0:19:46.080 --> 0:19:50.560
<v Speaker 3>cell's hand wash. So sulfates just happen to be some

0:19:50.640 --> 0:19:54.240
<v Speaker 3>of the stronger surfactants. Every survactant lives somewhere on this gradient.

0:19:54.440 --> 0:19:57.600
<v Speaker 3>Some people don't like strong cleansers because they can be

0:19:57.640 --> 0:20:03.000
<v Speaker 3>stripping right. However, it's it's very nuanced. Sulfates can be strong.

0:20:03.160 --> 0:20:06.239
<v Speaker 3>They can also not be that strong because sulfates are

0:20:06.280 --> 0:20:10.280
<v Speaker 3>a broad class of potentials or factors. It really just

0:20:10.359 --> 0:20:12.480
<v Speaker 3>depends on the structure of the molecules. So when we say,

0:20:12.520 --> 0:20:15.200
<v Speaker 3>like all selfates are bad, no, don't be silly.

0:20:15.480 --> 0:20:16.600
<v Speaker 4>Molecules are diverse.

0:20:18.200 --> 0:20:22.679
<v Speaker 3>However, in the cosmetic space and the beauty space, certain

0:20:22.720 --> 0:20:25.520
<v Speaker 3>molecules tend to just get a bad reputation. You're looking

0:20:25.560 --> 0:20:27.280
<v Speaker 3>at any ingredient list and you're standing in the row

0:20:27.280 --> 0:20:30.120
<v Speaker 3>at Target trying to figure out your business. You don't

0:20:30.160 --> 0:20:32.640
<v Speaker 3>have time to be reading somebody's.

0:20:32.200 --> 0:20:33.520
<v Speaker 4>Thesis on solvate.

0:20:33.720 --> 0:20:37.399
<v Speaker 3>So right, yeah, you know, it's a little easier for

0:20:37.480 --> 0:20:39.399
<v Speaker 3>consumer to be like, okay, solfates, I heard the bad

0:20:39.440 --> 0:20:40.960
<v Speaker 3>I'm not going to buy them and make that decision

0:20:41.000 --> 0:20:44.440
<v Speaker 3>for them. Doesn't necessarily mean the formula is super stripping.

0:20:44.480 --> 0:20:47.159
<v Speaker 3>It could actually be if you put one little drop

0:20:47.200 --> 0:20:51.160
<v Speaker 3>of sulfate in the ocean, it's a sulfated ocean, but

0:20:51.560 --> 0:20:54.720
<v Speaker 3>it's not going to be a strong shampoo. Hair is

0:20:54.760 --> 0:20:58.960
<v Speaker 3>also very emotional. You know, the whole experience of styling

0:20:58.960 --> 0:21:01.320
<v Speaker 3>your hair and it is your hair braking and hair

0:21:01.359 --> 0:21:04.720
<v Speaker 3>loss is very emotional. So purchasing products is emotional. As well,

0:21:04.760 --> 0:21:07.520
<v Speaker 3>and things are expensive, so we want people to feel

0:21:07.680 --> 0:21:10.040
<v Speaker 3>good about what they're buying, which means in some parts

0:21:10.080 --> 0:21:11.120
<v Speaker 3>like meeting them where they are.

0:21:11.480 --> 0:21:14.000
<v Speaker 1>Yeah, and we want them to be informed like you

0:21:14.240 --> 0:21:17.280
<v Speaker 1>just informed everybody that's listening to Dope Labs. Basically, if

0:21:17.320 --> 0:21:19.639
<v Speaker 1>you've been washing your hair and it's not it's still

0:21:19.640 --> 0:21:22.760
<v Speaker 1>feeling greasy, it's still feeling whatever. Maybe you need more sulfate.

0:21:23.359 --> 0:21:26.040
<v Speaker 3>You gotta do what's right for you. Yeah, And sometimes

0:21:26.040 --> 0:21:29.159
<v Speaker 3>you might really need a deep cleanse. Like it's a

0:21:29.200 --> 0:21:32.800
<v Speaker 3>hot summer day, you've been at the beach, you have

0:21:33.280 --> 0:21:36.720
<v Speaker 3>twenty five layers of dry shampoo up and there.

0:21:38.680 --> 0:21:41.760
<v Speaker 1>I want to talk about, which I just posted about yesterday.

0:21:41.800 --> 0:21:45.000
<v Speaker 1>My hairstylist is an Amica Girley, but she was telling

0:21:45.040 --> 0:21:46.880
<v Speaker 1>me the same way that you talked.

0:21:46.680 --> 0:21:49.280
<v Speaker 2>About how the dry shampoo worked. She was telling me

0:21:49.280 --> 0:21:52.200
<v Speaker 2>about this anti humidity spray. Because I'm in Atlanta and

0:21:52.840 --> 0:21:56.840
<v Speaker 2>the girls are wearing you know, bust down part in

0:21:56.920 --> 0:22:00.800
<v Speaker 2>the middle thirty inches. Now, that's okay if that's a

0:22:00.840 --> 0:22:04.120
<v Speaker 2>quick weave or sewing or something, right, But when it's

0:22:04.200 --> 0:22:09.600
<v Speaker 2>your hair and you hit that humidity and my cuticle

0:22:09.640 --> 0:22:13.879
<v Speaker 2>begins to swell as you said, and from point A

0:22:13.960 --> 0:22:16.200
<v Speaker 2>to point now, when I do it, my hair is poofy.

0:22:16.440 --> 0:22:18.280
<v Speaker 2>But when she does it and I go out, it

0:22:18.280 --> 0:22:20.560
<v Speaker 2>could be drizzling. I could just put a little paper

0:22:20.640 --> 0:22:22.080
<v Speaker 2>up and I'm okay. And I was like, what are

0:22:22.080 --> 0:22:22.440
<v Speaker 2>you using?

0:22:22.520 --> 0:22:23.919
<v Speaker 1>And so she sent me this picture like this is

0:22:23.920 --> 0:22:27.119
<v Speaker 1>what you need, and it was the Mica anti humidity spray.

0:22:27.200 --> 0:22:27.639
<v Speaker 1>The shield.

0:22:28.440 --> 0:22:33.560
<v Speaker 4>The shield. The shield is so good. She really is

0:22:33.600 --> 0:22:37.760
<v Speaker 4>that girl. She is shielding your hair from humidity.

0:22:37.920 --> 0:22:42.200
<v Speaker 3>So we we actually just launched a new anti frize

0:22:42.240 --> 0:22:43.040
<v Speaker 3>humidity product.

0:22:43.200 --> 0:22:45.200
<v Speaker 4>So how does the shield work?

0:22:45.280 --> 0:22:48.600
<v Speaker 3>And so both products they work similarly, but they're different

0:22:48.640 --> 0:22:50.919
<v Speaker 3>formats for different use cases, but you can also use

0:22:50.960 --> 0:22:55.440
<v Speaker 3>them together. So the shield essentially has technology in there

0:22:55.520 --> 0:22:58.200
<v Speaker 3>that when you spray it onto your hair. I would

0:22:58.200 --> 0:23:00.560
<v Speaker 3>spray it on when it's like almost dryer dry style

0:23:00.640 --> 0:23:02.760
<v Speaker 3>to finish it and lock it in when you're doing

0:23:02.800 --> 0:23:06.480
<v Speaker 3>your last couple presses with the flat iron, because it's

0:23:06.600 --> 0:23:10.760
<v Speaker 3>got this technology that is going to crosslink once you

0:23:10.800 --> 0:23:13.600
<v Speaker 3>apply heat to it and form what's essentially like a

0:23:13.640 --> 0:23:15.800
<v Speaker 3>bit of a plasticized layer on the surface of your

0:23:15.840 --> 0:23:18.920
<v Speaker 3>hair that provides like an umbrella for shield. Yes, and

0:23:18.960 --> 0:23:20.960
<v Speaker 3>then we took this to the next level with our

0:23:21.400 --> 0:23:24.879
<v Speaker 3>newest product, which is more of a leven. So you

0:23:24.920 --> 0:23:27.040
<v Speaker 3>put it on when your hair is damp, and you

0:23:27.040 --> 0:23:28.640
<v Speaker 3>can use them both at the same time. You put

0:23:28.640 --> 0:23:30.800
<v Speaker 3>on when your hair is damp. It has these next

0:23:30.840 --> 0:23:36.040
<v Speaker 3>generations silicone polymers in there that have multiple blocks on

0:23:36.119 --> 0:23:39.400
<v Speaker 3>them for different reasons. You've got silicone blocks that basically

0:23:39.400 --> 0:23:42.159
<v Speaker 3>provide softness to the hair. You've got a cross linking

0:23:42.160 --> 0:23:45.840
<v Speaker 3>block that when you apply heat, these polymers basically stick

0:23:45.840 --> 0:23:47.639
<v Speaker 3>to each other. They cross link and they form a

0:23:47.640 --> 0:23:52.199
<v Speaker 3>flexible film on the hair. And when you form this

0:23:52.240 --> 0:23:55.080
<v Speaker 3>film on the hair and you heat treat it into

0:23:55.080 --> 0:23:57.760
<v Speaker 3>the hair, you're basically creating a layer on the surface

0:23:57.760 --> 0:24:00.040
<v Speaker 3>of the cuticle that's going to prevent humidity from getting

0:24:00.200 --> 0:24:00.800
<v Speaker 3>into the hair.

0:24:01.040 --> 0:24:06.200
<v Speaker 1>No weapon formed against me, no weapon. This is actually

0:24:06.400 --> 0:24:08.600
<v Speaker 1>the weapon. As soon as as a kid tells me

0:24:08.800 --> 0:24:11.080
<v Speaker 1>to get something, I get it. And so I am

0:24:11.160 --> 0:24:14.040
<v Speaker 1>using all those things, and my shield spray is on

0:24:14.119 --> 0:24:30.199
<v Speaker 1>the web. TT is using a lot of product in general.

0:24:30.280 --> 0:24:32.520
<v Speaker 1>I use a lot of product in general all the

0:24:32.560 --> 0:24:34.800
<v Speaker 1>time for everything, and I'm just I really need to

0:24:34.800 --> 0:24:36.000
<v Speaker 1>dial some of this stuff back.

0:24:36.320 --> 0:24:40.520
<v Speaker 2>I think what we've learned is that not every product

0:24:40.800 --> 0:24:44.199
<v Speaker 2>works for everybody, And so I would love for you

0:24:44.240 --> 0:24:46.920
<v Speaker 2>to talk a little bit about what you're gonna find

0:24:47.040 --> 0:24:51.280
<v Speaker 2>working for different people, like porosity, pH texture, Like you

0:24:51.440 --> 0:24:53.720
<v Speaker 2>just said, like if you have curly hair, you're gonna

0:24:53.720 --> 0:24:57.480
<v Speaker 2>want more conditioner to reduce that strain that's already inherent

0:24:57.920 --> 0:25:00.800
<v Speaker 2>in that curl pattern. So I think you just want

0:25:00.800 --> 0:25:03.199
<v Speaker 2>to help people understand, like what might work for this

0:25:03.320 --> 0:25:06.600
<v Speaker 2>general class or this general feature, what kind of products

0:25:06.640 --> 0:25:08.360
<v Speaker 2>might work for you versus others.

0:25:08.840 --> 0:25:11.639
<v Speaker 3>Hair is so complex because when you think about skincare,

0:25:11.720 --> 0:25:15.959
<v Speaker 3>it's kind of easier to work in product development. Everybody

0:25:16.000 --> 0:25:19.800
<v Speaker 3>has the same goals clear skin, no dark spots, no wrinkles.

0:25:20.080 --> 0:25:20.359
<v Speaker 1>Yeah.

0:25:20.400 --> 0:25:23.440
<v Speaker 3>Well, with hair, everybody has different goals and everybody has

0:25:23.480 --> 0:25:28.679
<v Speaker 3>different starting points, which means there's so many concoctions and

0:25:28.800 --> 0:25:31.600
<v Speaker 3>things you can do and routines and what you might

0:25:31.640 --> 0:25:33.280
<v Speaker 3>want your hair to look like on Monday might be

0:25:33.280 --> 0:25:36.760
<v Speaker 3>different than on Tuesday, and say there'sday Friday. It's always changing.

0:25:36.800 --> 0:25:39.080
<v Speaker 1>You might want to serve in different personalities.

0:25:40.000 --> 0:25:44.440
<v Speaker 3>Yeah, and that's also kind of the beauty of afrotectured

0:25:44.480 --> 0:25:47.600
<v Speaker 3>hair because there's so many possibilities you can be so

0:25:47.680 --> 0:25:51.480
<v Speaker 3>many different people, and it's so versatile. I really like

0:25:51.520 --> 0:25:56.000
<v Speaker 3>the way that Amika structures our products because they're by

0:25:56.960 --> 0:26:00.840
<v Speaker 3>goals thereby objectives. So when you shop for our products,

0:26:00.920 --> 0:26:05.960
<v Speaker 3>it's I want volume, I want detox, I want strength, repair,

0:26:06.960 --> 0:26:09.320
<v Speaker 3>I will need hydration, I need more moisture, and you

0:26:09.440 --> 0:26:12.080
<v Speaker 3>kind of shop based on the benefit that you're searching for,

0:26:12.960 --> 0:26:15.480
<v Speaker 3>and that's kind of like one way to figure out

0:26:15.560 --> 0:26:18.600
<v Speaker 3>what makes sense for you, what do you want your

0:26:18.640 --> 0:26:21.440
<v Speaker 3>hair to do? And then styling it gets even more complicated.

0:26:21.560 --> 0:26:22.560
<v Speaker 4>Is it straight? Is it this?

0:26:22.680 --> 0:26:24.600
<v Speaker 3>Do I need humidity? What climate do I live? And

0:26:24.680 --> 0:26:26.640
<v Speaker 3>it's if you all talk about needing the shield and

0:26:26.760 --> 0:26:30.399
<v Speaker 3>anti frizz as a function of your environment, So you

0:26:30.480 --> 0:26:33.600
<v Speaker 3>reach for those products that serve those specific needs. So

0:26:33.800 --> 0:26:38.240
<v Speaker 3>there's no right and wrong product for people. I really

0:26:38.240 --> 0:26:39.800
<v Speaker 3>think it's based off of what does.

0:26:39.680 --> 0:26:40.400
<v Speaker 4>Your hair need?

0:26:40.520 --> 0:26:42.560
<v Speaker 3>What are your goals? What do you want to do

0:26:42.680 --> 0:26:46.040
<v Speaker 3>with your hair? And then the second layer of it

0:26:46.080 --> 0:26:48.840
<v Speaker 3>is like what is the condition of your hair? And

0:26:48.880 --> 0:26:50.960
<v Speaker 3>that's going to also help you choose. So I have

0:26:51.320 --> 0:26:54.680
<v Speaker 3>very thin, fine, very porous hair, and when your hair

0:26:54.760 --> 0:26:58.880
<v Speaker 3>is porous, that basically means have bigger gaps in your cuticle.

0:26:59.240 --> 0:27:01.480
<v Speaker 3>That could be one reason. It could also be porous

0:27:01.520 --> 0:27:07.040
<v Speaker 3>because it's been damaged by bleach or by pollution or

0:27:07.400 --> 0:27:11.440
<v Speaker 3>by sheets that m Yeah, because we got free radicals

0:27:11.560 --> 0:27:13.399
<v Speaker 3>up in here. I live in New York City. We

0:27:13.480 --> 0:27:17.520
<v Speaker 3>got sun damage. We have free radicals getting in there

0:27:17.680 --> 0:27:20.439
<v Speaker 3>and damage and all the caratan and all that kind

0:27:20.440 --> 0:27:24.000
<v Speaker 3>of stuff. So your hair ages as well because you

0:27:24.040 --> 0:27:27.320
<v Speaker 3>know of the environment. A lot of how your hair

0:27:27.359 --> 0:27:29.919
<v Speaker 3>shows up is just the techniques you use to style it,

0:27:30.080 --> 0:27:33.320
<v Speaker 3>especially as someone who wears my hair naturally curly, like

0:27:33.800 --> 0:27:37.040
<v Speaker 3>pretty much one hundred percent of the time. So you

0:27:37.080 --> 0:27:39.200
<v Speaker 3>could have really super super fine hair and you don't

0:27:39.240 --> 0:27:40.840
<v Speaker 3>want to weigh it down, so you want to look

0:27:40.880 --> 0:27:43.920
<v Speaker 3>for products that are going to not weigh the hair down.

0:27:44.800 --> 0:27:47.680
<v Speaker 3>Or My sister, on the other hand, has very low

0:27:47.760 --> 0:27:50.680
<v Speaker 3>porosity hair. I have high perosity hair, which means that

0:27:51.200 --> 0:27:53.560
<v Speaker 3>if you put a lightweight gel on her hair, it's

0:27:53.680 --> 0:27:57.399
<v Speaker 3>just like, nope, not today. It just rolls right off

0:27:57.640 --> 0:28:01.200
<v Speaker 3>into the garbage. It does not staying on the hair

0:28:01.359 --> 0:28:05.359
<v Speaker 3>because her hair is so like the lipid coating on

0:28:05.400 --> 0:28:08.720
<v Speaker 3>the surface of her hair and the primary lipid on

0:28:08.760 --> 0:28:10.560
<v Speaker 3>the surface of your hair by the way is called

0:28:10.640 --> 0:28:15.399
<v Speaker 3>eighteen MEA. That's eighteen methyl like heisenoic acid that lipid layers.

0:28:15.440 --> 0:28:17.400
<v Speaker 3>For some people is just it's just stuck on there.

0:28:17.480 --> 0:28:19.360
<v Speaker 3>It's happy, it's not going anywhere.

0:28:19.600 --> 0:28:22.439
<v Speaker 1>We have a mutual friend Britney. She will put that

0:28:22.560 --> 0:28:24.800
<v Speaker 1>edge control, that hair will lay down. They'll let jail

0:28:24.880 --> 0:28:27.000
<v Speaker 1>and swoop. I don't like skin.

0:28:27.560 --> 0:28:30.280
<v Speaker 2>Yes, I had a silk press. She put that whatever

0:28:30.320 --> 0:28:32.399
<v Speaker 2>she was using on her, that jail she was using.

0:28:32.600 --> 0:28:35.359
<v Speaker 2>My hair curled right up at the root. I was like,

0:28:36.200 --> 0:28:39.120
<v Speaker 2>too much moisture. I don't know what you did, but

0:28:39.240 --> 0:28:41.240
<v Speaker 2>now swollen cuticles.

0:28:41.280 --> 0:28:45.320
<v Speaker 1>Okay, now I have a problem. Can you talk to

0:28:45.400 --> 0:28:48.640
<v Speaker 1>us more about like hair technology that you see like

0:28:48.720 --> 0:28:51.920
<v Speaker 1>coming down the pike, or hair technology that excites you

0:28:52.280 --> 0:28:53.800
<v Speaker 1>that you want people to know about.

0:28:54.400 --> 0:28:58.240
<v Speaker 3>I am really excited about some of the sustainability innovations.

0:28:58.320 --> 0:29:01.720
<v Speaker 4>That's what gets me going personally.

0:29:01.760 --> 0:29:03.720
<v Speaker 3>I would love to see a lot of the materials

0:29:03.720 --> 0:29:07.720
<v Speaker 3>that we use in haircare us continuing to find regenerative

0:29:07.840 --> 0:29:10.760
<v Speaker 3>sources of those materials that are.

0:29:10.800 --> 0:29:13.160
<v Speaker 4>Going to continue to be fantastic for the Earth.

0:29:13.280 --> 0:29:15.320
<v Speaker 3>Something I came across the other day that was really

0:29:15.320 --> 0:29:19.920
<v Speaker 3>interesting was a company that's using photosynthesis to create materials.

0:29:20.560 --> 0:29:24.360
<v Speaker 3>So they have this synthetic photosynthesis process that is a

0:29:24.360 --> 0:29:28.720
<v Speaker 3>carbon capture process, So you use carbon and water as

0:29:28.760 --> 0:29:31.440
<v Speaker 3>your feedstocks CO two and water and you're able to

0:29:31.480 --> 0:29:36.920
<v Speaker 3>create ingredients via photosynthetic mechanisms by using these like bioengineered plants,

0:29:37.720 --> 0:29:41.760
<v Speaker 3>so you can create a carbon negative ingredient for the

0:29:41.800 --> 0:29:46.640
<v Speaker 3>cosmetics industry. Like, how amazing would that be? I think

0:29:46.720 --> 0:29:49.840
<v Speaker 3>the company is called Arborea, So shout out to Arborea.

0:29:49.960 --> 0:29:52.680
<v Speaker 3>Hopefully I represented your technology correctly because I saw it

0:29:52.680 --> 0:29:54.600
<v Speaker 3>and I thought it was so cool. Something else that

0:29:54.640 --> 0:29:57.040
<v Speaker 3>we're doing at a MICA, which is a partnership that

0:29:57.080 --> 0:29:59.200
<v Speaker 3>will continue to roll out and chat about in the

0:29:59.240 --> 0:30:03.000
<v Speaker 3>coming months and years, but we're working with a regenerative

0:30:03.080 --> 0:30:08.240
<v Speaker 3>agriculture company that space in Africa, which regenerative agriculture essentially

0:30:08.320 --> 0:30:12.200
<v Speaker 3>means that we're ensuring that the soil is regenerative, that

0:30:12.280 --> 0:30:15.360
<v Speaker 3>the communities are regenerative, that the farmers are regenerative for

0:30:15.480 --> 0:30:20.000
<v Speaker 3>generations to come. We're able to actually support local economies

0:30:20.560 --> 0:30:27.440
<v Speaker 3>in various farms in Africa, and they are creating ingredients

0:30:27.440 --> 0:30:29.240
<v Speaker 3>that are very common to the cosmetics industry and in

0:30:29.320 --> 0:30:31.600
<v Speaker 3>dogens to the regions, such as shade butter and avocado

0:30:31.640 --> 0:30:35.080
<v Speaker 3>oil and babbab oil. So we're working to actually integrate

0:30:35.120 --> 0:30:37.840
<v Speaker 3>some of their materials into our supply chain, not just

0:30:37.920 --> 0:30:40.400
<v Speaker 3>because we love shade butter and it's great for the hair,

0:30:40.680 --> 0:30:43.200
<v Speaker 3>but because we want them to get into the US

0:30:43.200 --> 0:30:45.160
<v Speaker 3>supply chain. We want to enable them to not just

0:30:45.280 --> 0:30:48.240
<v Speaker 3>provide us with ingredients, but to provide other brands with ingredients.

0:30:48.920 --> 0:30:52.560
<v Speaker 3>You'll hear people talking about biotech derived ingredients, which is

0:30:52.640 --> 0:30:57.920
<v Speaker 3>like the new way we're describing kind of fermentation derived materials,

0:30:58.080 --> 0:31:02.760
<v Speaker 3>and like fermentation has been happening since the beginning of time.

0:31:02.840 --> 0:31:05.080
<v Speaker 3>People have been drinking wine for a very long time,

0:31:05.960 --> 0:31:09.160
<v Speaker 3>but we've sort of rebranded it as biotech, which it

0:31:09.200 --> 0:31:11.920
<v Speaker 3>is biotech, I mean ultimately, but really it's kind of

0:31:12.080 --> 0:31:16.680
<v Speaker 3>engineered fermentation to tell a microorganism to produce a certain

0:31:16.720 --> 0:31:20.640
<v Speaker 3>protein or a certain peptide. So examples of this are

0:31:20.760 --> 0:31:24.000
<v Speaker 3>there's an interesting company called Both Threads. They're producing this

0:31:24.040 --> 0:31:28.440
<v Speaker 3>bioengineered spider silk, which is like very cool, very interesting

0:31:28.480 --> 0:31:29.760
<v Speaker 3>material for skin and hair.

0:31:29.880 --> 0:31:32.560
<v Speaker 1>So put wine in your hair. I got it, Okay,

0:31:32.600 --> 0:31:34.280
<v Speaker 1>So that's not what she's said.

0:31:34.360 --> 0:31:37.160
<v Speaker 4>I mean, you can packet with some resveratrol.

0:31:37.560 --> 0:31:42.360
<v Speaker 3>You polyphenols protect from those free radicals you know.

0:31:43.000 --> 0:31:45.400
<v Speaker 1>Tit and I have seen you go from graduate student

0:31:45.480 --> 0:31:51.200
<v Speaker 1>who now product development extraordinary in the haircare industry. And

0:31:51.480 --> 0:31:54.560
<v Speaker 1>I think one of the things we love is for

0:31:54.640 --> 0:31:57.080
<v Speaker 1>people to understand, like the day to day what you're

0:31:57.200 --> 0:32:00.600
<v Speaker 1>using around you, there's science all in it, and so

0:32:00.640 --> 0:32:02.160
<v Speaker 1>I'd love for you to talk a little bit about

0:32:02.200 --> 0:32:05.640
<v Speaker 1>how you're leveraging some of the science you know in

0:32:05.760 --> 0:32:06.160
<v Speaker 1>your role.

0:32:07.520 --> 0:32:10.239
<v Speaker 3>I love to talk about science, and I do use

0:32:10.280 --> 0:32:14.160
<v Speaker 3>science all the time. Understanding that hair is a material

0:32:14.680 --> 0:32:17.040
<v Speaker 3>is very important in my role, and I actually started

0:32:17.120 --> 0:32:22.520
<v Speaker 3>my career in material science and materials engineering creating surfaces

0:32:22.640 --> 0:32:27.400
<v Speaker 3>that are super hydrophobic, meaning they can repel water and

0:32:27.760 --> 0:32:31.880
<v Speaker 3>other complex liquids as well. And most of hair care,

0:32:31.960 --> 0:32:35.560
<v Speaker 3>as we described with the Shield and our new Frisbee,

0:32:35.600 --> 0:32:40.160
<v Speaker 3>not antiphrase hydrating treatment, is about making the hair hydrophobic

0:32:40.240 --> 0:32:44.480
<v Speaker 3>and protected so that you can have shiny hair, softer hair,

0:32:44.560 --> 0:32:48.479
<v Speaker 3>conditioned hair, hair that resists humidity. That's a pretty much

0:32:48.560 --> 0:32:51.360
<v Speaker 3>the goal of a lot of styling products. So my

0:32:51.480 --> 0:32:53.960
<v Speaker 3>career in material science has been really helpful in my

0:32:54.160 --> 0:32:59.280
<v Speaker 3>understanding of hair care. It's very related and I am

0:32:59.320 --> 0:33:04.200
<v Speaker 3>my PhD. I studied colloid chemistry, surfactants, the underlying mechanisms

0:33:04.240 --> 0:33:07.680
<v Speaker 3>of how products are made. I mean we have to

0:33:07.840 --> 0:33:12.160
<v Speaker 3>use emulsion chemistry all the time with product development, and

0:33:13.480 --> 0:33:16.120
<v Speaker 3>by and large, I would say doing a PhD just

0:33:16.200 --> 0:33:20.320
<v Speaker 3>helps me learn and understand science very quickly and like

0:33:20.680 --> 0:33:24.880
<v Speaker 3>logically think through whether something is feasible. A lot of

0:33:25.000 --> 0:33:28.320
<v Speaker 3>formula development product development, Like there's a lot of ideas

0:33:28.360 --> 0:33:30.400
<v Speaker 3>and there's a lot of good ideas, and I mean

0:33:30.520 --> 0:33:33.000
<v Speaker 3>all ideas are good ideas, but not all ideas like

0:33:33.880 --> 0:33:36.800
<v Speaker 3>will abide by the laws of science, physics and chemistry.

0:33:37.080 --> 0:33:41.760
<v Speaker 3>Product development's also about quality, you know, stability of products,

0:33:42.080 --> 0:33:44.800
<v Speaker 3>all that stuff. It's it's helpful to have a technical

0:33:45.120 --> 0:33:46.080
<v Speaker 3>background for sure.

0:33:54.120 --> 0:33:57.000
<v Speaker 1>You can find us on X and Instagram at Dope

0:33:57.080 --> 0:34:01.280
<v Speaker 1>Labs podcast dt is on X and Instagram at dr Underscore,

0:34:01.400 --> 0:34:05.040
<v Speaker 1>t Shoe, and you can find Takiya at Z said so.

0:34:05.440 --> 0:34:08.480
<v Speaker 1>Dope Labs is a production of Lamanada Media. Our senior

0:34:08.560 --> 0:34:13.320
<v Speaker 1>supervising producer is Kristin Lapour and our associate producer is

0:34:13.400 --> 0:34:18.080
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0:34:18.120 --> 0:34:22.200
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0:34:22.280 --> 0:34:26.800
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0:34:26.920 --> 0:34:32.120
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0:34:32.160 --> 0:34:36.040
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0:34:36.200 --> 0:34:41.160
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