1 00:00:02,880 --> 00:00:05,720 Speaker 1: Welcome to How to Citizen with Baritune Day, a podcast 2 00:00:05,760 --> 00:00:08,960 Speaker 1: that reimagine citizen as a verb, not a legal status. 3 00:00:09,840 --> 00:00:12,239 Speaker 1: This season is all about tech and how it can 4 00:00:12,280 --> 00:00:15,920 Speaker 1: bring us together instead of tearing us apart. We're bringing 5 00:00:15,920 --> 00:00:18,640 Speaker 1: you the people using technology for so much more than 6 00:00:18,720 --> 00:00:22,239 Speaker 1: revenue and user growth. They're using it to help us 7 00:00:22,440 --> 00:00:37,280 Speaker 1: citizen Alright, play let's destroy society. Congratulations, you're hired. Welcome 8 00:00:37,320 --> 00:00:40,760 Speaker 1: to your first day as our new chief disinformation officer. 9 00:00:42,840 --> 00:00:46,279 Speaker 1: Let's get started. We hired you two, So discord and 10 00:00:46,400 --> 00:00:49,319 Speaker 1: chaos on Harmony Square. That's what's up. That's what I'm 11 00:00:49,360 --> 00:00:52,879 Speaker 1: here for. Who are we about to flog up? So 12 00:00:53,000 --> 00:00:57,640 Speaker 1: right now I'm playing Harmony Square. Normally this game doesn't 13 00:00:57,680 --> 00:01:00,560 Speaker 1: have music or sound, but my team took some creative 14 00:01:00,560 --> 00:01:03,279 Speaker 1: liberties to bring you into the experience with me, and 15 00:01:03,360 --> 00:01:06,160 Speaker 1: clearly I'm having way too much fun about to sew 16 00:01:06,200 --> 00:01:18,479 Speaker 1: some chaos. Harmony Square is a green and pleasant place. 17 00:01:18,680 --> 00:01:22,120 Speaker 1: It's famous for its living statue, it's majestic Palm Swan, 18 00:01:24,400 --> 00:01:28,360 Speaker 1: and its annual pineapple Pizza festival. Any place that does 19 00:01:28,400 --> 00:01:33,440 Speaker 1: a pineapple pizza festival deserves some discord. Yeah, pineapple pizza 20 00:01:33,480 --> 00:01:38,319 Speaker 1: that's disgusted. Now, the goal of this game is to 21 00:01:38,560 --> 00:01:43,080 Speaker 1: disturb this hypothetical quaint small towns piece and quiet by 22 00:01:43,160 --> 00:01:46,880 Speaker 1: fomenting internal divisions and pitting its residence against each other. 23 00:01:47,880 --> 00:01:51,440 Speaker 1: I am oddly excited about the prospect. There are no 24 00:01:51,560 --> 00:01:53,560 Speaker 1: bears here, never have been. But how many Square loves 25 00:01:53,560 --> 00:01:56,400 Speaker 1: elections so much they keep voting for a bear patroller? Anyway, 26 00:01:57,040 --> 00:01:59,120 Speaker 1: one of the ways you get to divide this absurd 27 00:01:59,200 --> 00:02:02,880 Speaker 1: little town is through an election. It's for bear patrollers, 28 00:02:03,000 --> 00:02:07,360 Speaker 1: and there's only one candidate, Ashley Plute. What kind of 29 00:02:07,440 --> 00:02:09,720 Speaker 1: language do you think is most likely to ruin the 30 00:02:09,760 --> 00:02:13,360 Speaker 1: bear patroller election? Tears and fears or facts and logic 31 00:02:13,680 --> 00:02:17,320 Speaker 1: tears and fears. So as I'm going through the game, 32 00:02:17,400 --> 00:02:21,799 Speaker 1: I'm getting presented with these choices for how I intervene, 33 00:02:22,240 --> 00:02:24,480 Speaker 1: and I got real excited about the chance to make 34 00:02:24,520 --> 00:02:27,520 Speaker 1: fake news means. Since you're so clever, why don't you 35 00:02:27,600 --> 00:02:31,280 Speaker 1: choose some electrifying buzzwords to including your mean. I get 36 00:02:31,320 --> 00:02:38,519 Speaker 1: to pick three buzzwords, O, corrupt, abuse, and lie. Yeah, 37 00:02:38,560 --> 00:02:41,640 Speaker 1: we're taking Plute down. Now you can put together an 38 00:02:41,680 --> 00:02:45,359 Speaker 1: emotionally abusive meaning. So I decided to go with this 39 00:02:45,440 --> 00:02:50,000 Speaker 1: meet it shows that too white dudes handshaking above the table, 40 00:02:50,000 --> 00:02:53,880 Speaker 1: but underneath, money's changing hands unopposed. It's just a fancy 41 00:02:53,880 --> 00:02:57,680 Speaker 1: word for corrupt. Careful though you posted some content that 42 00:02:57,880 --> 00:03:01,760 Speaker 1: wasn't emotionally exploitative cost you a couple of lives, the 43 00:03:01,800 --> 00:03:04,400 Speaker 1: megaphone will be much more successful if you use the 44 00:03:04,520 --> 00:03:11,560 Speaker 1: right buzzwords. Damn alright, coach, Yeah, this is mad devious, 45 00:03:11,600 --> 00:03:14,560 Speaker 1: like this is This is by far the best thing 46 00:03:14,680 --> 00:03:18,080 Speaker 1: I've seen that explains this. Like, I'm bright, Bart, you 47 00:03:18,080 --> 00:03:21,919 Speaker 1: know this is wonderful, and by wonderful I mean terrible. 48 00:03:22,720 --> 00:03:26,840 Speaker 1: This is a really twisted game because I thought I 49 00:03:26,960 --> 00:03:32,559 Speaker 1: was playing it aggressively by choosing to disparage a newscaster 50 00:03:33,080 --> 00:03:35,560 Speaker 1: on a small scale, you know, talking trash to a 51 00:03:35,640 --> 00:03:38,000 Speaker 1: friend or a family member. It turns out the game 52 00:03:38,120 --> 00:03:42,120 Speaker 1: is like, that's not devious enough. You must scale your deception, 53 00:03:42,720 --> 00:03:45,520 Speaker 1: and so it encouraged me to kind of create a 54 00:03:45,600 --> 00:03:50,320 Speaker 1: more public platform for the disinformation. Hell with responsibility. That's 55 00:03:50,320 --> 00:03:53,120 Speaker 1: crack it up to eleven. I'm trying to destroy the time. 56 00:03:53,760 --> 00:03:55,760 Speaker 1: Like this game has really got me. Why they even 57 00:03:55,800 --> 00:03:58,720 Speaker 1: call it harmony square? I think that's what bothers me. 58 00:03:59,080 --> 00:04:02,800 Speaker 1: I want to make it Discord Square. Let's go. Can 59 00:04:02,840 --> 00:04:10,720 Speaker 1: we get some tiny violin music up in here? You 60 00:04:10,760 --> 00:04:13,160 Speaker 1: did it. You ruined the biggest moment in Harmony squares history. 61 00:04:13,360 --> 00:04:17,640 Speaker 1: They're all at each other's throats now, okay, in the end, 62 00:04:17,880 --> 00:04:21,159 Speaker 1: let's see, still counting, you have reached fifty six thousand 63 00:04:22,000 --> 00:04:25,640 Speaker 1: four followers. You did better than eight of the people 64 00:04:38,120 --> 00:04:42,039 Speaker 1: who knew simulating the emotional destruction of a small town 65 00:04:42,160 --> 00:04:44,920 Speaker 1: could be so much fun and that I'd be so 66 00:04:44,960 --> 00:04:49,040 Speaker 1: good at it. I mean, it's fun, but it's also scary. Now. 67 00:04:49,040 --> 00:04:53,680 Speaker 1: Harmony Square is a fictional place obsessed with democracy electing 68 00:04:53,839 --> 00:04:57,720 Speaker 1: bear patrollers, But other than the bear patrol thing, it's 69 00:04:57,760 --> 00:04:59,800 Speaker 1: pretty similar to the world we live in right now. 70 00:05:00,360 --> 00:05:03,080 Speaker 1: The election has cast a light on misinformation online, and 71 00:05:03,160 --> 00:05:06,520 Speaker 1: it's fust election stories from foak sites and dangers of 72 00:05:06,600 --> 00:05:11,960 Speaker 1: fake news. Ever since the presidential election, our internet has 73 00:05:12,000 --> 00:05:16,360 Speaker 1: become increasingly more divisive, with fake news spreading like wildfire. 74 00:05:17,200 --> 00:05:20,400 Speaker 1: And combating all this misinformation that can feel like you're 75 00:05:20,400 --> 00:05:23,560 Speaker 1: playing whack a mole. You take one down, three more 76 00:05:23,600 --> 00:05:28,760 Speaker 1: pop up, but in this case, millions more pop up, 77 00:05:29,080 --> 00:05:33,560 Speaker 1: whether it's misleading headlines, divisive memes, or trolls and these 78 00:05:33,600 --> 00:05:37,560 Speaker 1: little rodents they're borrowing into the fabric of our society. 79 00:05:37,800 --> 00:05:41,799 Speaker 1: It's kind of maddening and admittedly disgusting with the whole 80 00:05:41,920 --> 00:05:47,799 Speaker 1: rodent metaphor. After a few years into this fake news ecosystem, 81 00:05:47,920 --> 00:05:51,279 Speaker 1: social scientists are seeing how easily we can fall prey 82 00:05:51,360 --> 00:05:55,360 Speaker 1: to some of our basest human instincts, and fear is 83 00:05:55,400 --> 00:05:58,920 Speaker 1: a hell of a drug and a terrible motivator. As 84 00:05:58,960 --> 00:06:03,880 Speaker 1: we click, shape, air, and retweet about the pandemic racial injustice, 85 00:06:04,279 --> 00:06:08,679 Speaker 1: climate change, and more, many of us have become aware 86 00:06:09,120 --> 00:06:11,760 Speaker 1: of how deep and dark the pit of social media 87 00:06:11,839 --> 00:06:14,000 Speaker 1: can be, but few of us have had the chance 88 00:06:14,279 --> 00:06:17,359 Speaker 1: to drive that descent like I got to do in 89 00:06:17,360 --> 00:06:21,200 Speaker 1: the fake world of Harmony Square. But Harmony Square isn't 90 00:06:21,240 --> 00:06:25,159 Speaker 1: just reflecting real world problems in a cute way. It's 91 00:06:25,200 --> 00:06:29,000 Speaker 1: helping us battle them too. Yes, a game can help 92 00:06:29,080 --> 00:06:35,360 Speaker 1: us fight misinformation and disinformation. Believe it or not, this 93 00:06:35,400 --> 00:06:38,359 Speaker 1: game was preparing me to fight off trolls by getting 94 00:06:38,440 --> 00:06:43,440 Speaker 1: inside their heads. In other words, it's like a fake 95 00:06:43,480 --> 00:06:51,120 Speaker 1: news vaccine. Sander vander Linden is one of the people 96 00:06:51,160 --> 00:06:54,760 Speaker 1: behind Harmony Square. He's a professor of psychology, at the 97 00:06:54,839 --> 00:06:58,280 Speaker 1: University of Cambridge, studying how people are influenced by social 98 00:06:58,279 --> 00:07:02,159 Speaker 1: media and misinformation. His team of researchers have partnered with 99 00:07:02,240 --> 00:07:06,400 Speaker 1: game developers to create several games just like Harmony Square. 100 00:07:06,880 --> 00:07:12,440 Speaker 1: They called themselves Get This Bad News Games. Essentially, these 101 00:07:12,480 --> 00:07:16,040 Speaker 1: are choose your own adventure games, all free to play online, 102 00:07:16,520 --> 00:07:18,560 Speaker 1: and there are a real way that science can go 103 00:07:18,600 --> 00:07:21,920 Speaker 1: out and reach people. But even he admits it's an 104 00:07:21,920 --> 00:07:25,640 Speaker 1: ongoing struggle. If I told you that down your street 105 00:07:25,680 --> 00:07:27,080 Speaker 1: and went to one of the restaurants, and you know, 106 00:07:27,120 --> 00:07:29,680 Speaker 1: I got food poisoning was real bad. A week later, 107 00:07:30,040 --> 00:07:32,400 Speaker 1: I tell you, oh, look listen, actually it wasn't that restaurant, 108 00:07:32,400 --> 00:07:34,840 Speaker 1: it was another one. Every time you're going to pass 109 00:07:34,840 --> 00:07:39,000 Speaker 1: by that restaurant, you've gotta thank food poisoning. After the break, 110 00:07:39,560 --> 00:07:43,080 Speaker 1: sanders prescription for our social media ills and a lesson 111 00:07:43,200 --> 00:07:56,240 Speaker 1: in Dutch salutations, what's up, Sander, Welcome to how to 112 00:07:56,280 --> 00:07:59,920 Speaker 1: Citizen Pleasure to be on the show Dog. That's close. 113 00:08:00,160 --> 00:08:03,560 Speaker 1: That's close. Yeah, correct, my terrible Dutch with the proper 114 00:08:03,600 --> 00:08:08,440 Speaker 1: pronunciation hudnd Okay, Wow, that's good. That's good. Yeah. Yeah, 115 00:08:08,480 --> 00:08:10,440 Speaker 1: there's a you know, people say, oh, you know, Dutch 116 00:08:10,440 --> 00:08:12,720 Speaker 1: and Germans pretty much the same, but but we feel 117 00:08:12,720 --> 00:08:16,840 Speaker 1: strongly that there's a nuance nuance difference there. Your field 118 00:08:16,840 --> 00:08:21,920 Speaker 1: of specialty is timely and it's fascinating about human decision 119 00:08:21,960 --> 00:08:26,040 Speaker 1: making and influence and judgment and communication around all those things. 120 00:08:26,680 --> 00:08:30,600 Speaker 1: Can you break down how you describe what you research? 121 00:08:30,920 --> 00:08:33,480 Speaker 1: You know, at a very basic level, I try to 122 00:08:33,559 --> 00:08:38,480 Speaker 1: research how people are influenced by information, how people are 123 00:08:38,559 --> 00:08:43,199 Speaker 1: persuaded by ideas and information. And what I've become really 124 00:08:43,720 --> 00:08:45,800 Speaker 1: interested in the last few years is how we can 125 00:08:45,840 --> 00:08:52,560 Speaker 1: help people resist and detect attempts to manipulate us online 126 00:08:52,559 --> 00:08:54,800 Speaker 1: but also offline when it comes to you know, fake 127 00:08:54,880 --> 00:08:57,959 Speaker 1: news and misinformation, disinformation, all of those things. But also 128 00:08:58,000 --> 00:09:01,240 Speaker 1: study you know the nature of how information spreads on 129 00:09:01,280 --> 00:09:03,840 Speaker 1: social media and how that influences people and what is 130 00:09:03,880 --> 00:09:06,680 Speaker 1: happening on these platforms. Where are people engaging in flame wars? 131 00:09:06,760 --> 00:09:09,400 Speaker 1: And you know, why do we see polarization and social 132 00:09:09,400 --> 00:09:12,360 Speaker 1: media a good thing or a bad thing? So very 133 00:09:12,360 --> 00:09:16,160 Speaker 1: difficult and complex questions. When did you start down this path? 134 00:09:16,760 --> 00:09:19,400 Speaker 1: I started out pretty late. I didn't necessarily come from 135 00:09:19,440 --> 00:09:23,200 Speaker 1: a academic oriented family, and so I got a job. 136 00:09:23,640 --> 00:09:25,040 Speaker 1: I thought that's the thing you need to do. You 137 00:09:25,040 --> 00:09:26,679 Speaker 1: need to make some money and get a job going 138 00:09:26,720 --> 00:09:28,600 Speaker 1: to the real world. And so that's what I did, 139 00:09:28,679 --> 00:09:31,320 Speaker 1: And I actually ended up working at a bank and 140 00:09:31,360 --> 00:09:33,400 Speaker 1: had a kind of a crisis in terms of what 141 00:09:33,440 --> 00:09:35,760 Speaker 1: I was doing with my life, and so I decided 142 00:09:35,800 --> 00:09:38,040 Speaker 1: to quit that job go back to school. And that's 143 00:09:38,080 --> 00:09:41,199 Speaker 1: how I got into academia. And I think I was 144 00:09:41,280 --> 00:09:43,400 Speaker 1: lucky that I got to work in a few jobs 145 00:09:43,400 --> 00:09:45,160 Speaker 1: that I really didn't like. So I never looked back 146 00:09:45,160 --> 00:09:47,240 Speaker 1: in terms of my own experience because what I got 147 00:09:47,280 --> 00:09:50,120 Speaker 1: to do now, experiment on people is fun. Even when 148 00:09:50,160 --> 00:09:52,840 Speaker 1: I was little, I loved experimenting on people and learning 149 00:09:52,880 --> 00:09:54,880 Speaker 1: about how they react. And I would you know, I 150 00:09:54,880 --> 00:09:57,400 Speaker 1: had set up elaborate schemes to see what people would do, 151 00:09:57,520 --> 00:10:00,839 Speaker 1: just because of my curiosity and in human behavior. I 152 00:10:01,440 --> 00:10:06,360 Speaker 1: hear you using the term misinformation and occasionally disinformation, and 153 00:10:06,400 --> 00:10:08,840 Speaker 1: out in the wild, these terms are often used together. 154 00:10:08,960 --> 00:10:12,520 Speaker 1: Sometimes there's a slash between them. Sometimes people use them interchangeably, 155 00:10:12,600 --> 00:10:14,920 Speaker 1: even if they might not intend to. So for the 156 00:10:15,000 --> 00:10:20,160 Speaker 1: record and for clarity, what is misinformation? What is disinformation? 157 00:10:20,400 --> 00:10:24,320 Speaker 1: How are they different? That's a great question. I've defined 158 00:10:24,360 --> 00:10:27,120 Speaker 1: misinformation as in a lot of the work, we're doing 159 00:10:27,360 --> 00:10:31,160 Speaker 1: information that is simply false or incorrect, and so this 160 00:10:31,200 --> 00:10:34,400 Speaker 1: can include things like simple journalistic errors, but it doesn't 161 00:10:34,440 --> 00:10:38,199 Speaker 1: tell you whether it's misinforming people by accident or intentionally. 162 00:10:38,920 --> 00:10:43,240 Speaker 1: And so, for me, disinformation is misinformation coupled with some 163 00:10:43,400 --> 00:10:48,439 Speaker 1: psychological intend to deceive or harm other people. And that's 164 00:10:48,440 --> 00:10:50,800 Speaker 1: also why people get more upset about certain kinds of 165 00:10:50,840 --> 00:10:54,080 Speaker 1: disinformation than than others, because we can all forgive people 166 00:10:54,120 --> 00:10:56,800 Speaker 1: for making honest mistakes and errors, but it's different when 167 00:10:56,840 --> 00:11:00,640 Speaker 1: someone's targeting you or actively trying to dupe you. But 168 00:11:00,679 --> 00:11:02,960 Speaker 1: it gets complex. Let me give you an example. Let's 169 00:11:02,960 --> 00:11:05,360 Speaker 1: say that the Chicago Tribune, which is you know otherwise, 170 00:11:06,440 --> 00:11:10,160 Speaker 1: I think the headline was doctor died shortly after receiving 171 00:11:10,160 --> 00:11:14,079 Speaker 1: the COVID vaccine. Now, these were two independent events, and 172 00:11:14,240 --> 00:11:16,800 Speaker 1: one might have nothing to do with the other. There's 173 00:11:16,840 --> 00:11:21,240 Speaker 1: an investigation that was ongoing. But are you misinforming people 174 00:11:21,800 --> 00:11:25,360 Speaker 1: by constructing a headline in that way? And so it's 175 00:11:25,360 --> 00:11:29,560 Speaker 1: not only that there's these sort of fringe outlets spamming 176 00:11:29,640 --> 00:11:33,320 Speaker 1: us with disinformation. Here's the question that they do that intentionally. 177 00:11:33,360 --> 00:11:35,800 Speaker 1: I don't know. I think these are the complex bigger 178 00:11:35,880 --> 00:11:40,200 Speaker 1: questions that we tried to study. The formulation of disinformation 179 00:11:40,360 --> 00:11:47,440 Speaker 1: equals misinformation plus deceptive intent. That resonates with me. That's 180 00:11:47,440 --> 00:11:50,320 Speaker 1: how I've tried to understand it. But what you just 181 00:11:50,320 --> 00:11:54,880 Speaker 1: shared about the Chicago Tribune example reminds me that even misinformation, 182 00:11:54,960 --> 00:11:59,640 Speaker 1: the innocent kind of version of disinformation, can be harmful, 183 00:12:00,400 --> 00:12:06,120 Speaker 1: and both versions breed a level of mistrust overall. Because 184 00:12:06,360 --> 00:12:10,079 Speaker 1: just my level of doubt is raised now about vaccines, 185 00:12:10,160 --> 00:12:13,520 Speaker 1: about the Chicago Tribune, about Facebook, because I just don't 186 00:12:13,520 --> 00:12:16,439 Speaker 1: know whether they intended it or not. Falseness is spreading 187 00:12:16,440 --> 00:12:19,000 Speaker 1: throughout the land. I think that's a great point because 188 00:12:19,320 --> 00:12:22,719 Speaker 1: even something that wasn't intentionally created to be harmful, let's 189 00:12:22,720 --> 00:12:25,160 Speaker 1: say it was a mistake, it can then be used 190 00:12:25,240 --> 00:12:28,319 Speaker 1: or weaponized by people who have a certain motivated or 191 00:12:28,320 --> 00:12:30,640 Speaker 1: political view. So if you don't like the vaccine, this 192 00:12:30,720 --> 00:12:33,360 Speaker 1: is now a great example for you to start sharing. See, 193 00:12:33,440 --> 00:12:35,520 Speaker 1: you know, a doctor died because they got the vaccine, 194 00:12:35,640 --> 00:12:37,439 Speaker 1: and so now it can be weaponized and used in 195 00:12:37,520 --> 00:12:40,720 Speaker 1: social media for a cause that maybe it wasn't intended 196 00:12:40,800 --> 00:12:43,160 Speaker 1: to serve. So something can start out as misinformation and 197 00:12:43,200 --> 00:12:49,040 Speaker 1: then become disinformation so our whole podcast is called how 198 00:12:49,080 --> 00:12:51,559 Speaker 1: to Citizen, and the premises that we all have a 199 00:12:51,679 --> 00:12:54,800 Speaker 1: role to play in shaping our society's the whole self 200 00:12:54,840 --> 00:12:58,320 Speaker 1: government thing. We believe in it were nerds for that reason. 201 00:12:58,480 --> 00:13:01,600 Speaker 1: I'm curious what you've learned about human behavior and decision 202 00:13:01,679 --> 00:13:05,280 Speaker 1: making in digital spaces that can make it hard for 203 00:13:05,400 --> 00:13:09,200 Speaker 1: us to self govern and participate in our society. You know, 204 00:13:09,240 --> 00:13:13,280 Speaker 1: I think one of the lessons that I've learned at 205 00:13:13,360 --> 00:13:16,360 Speaker 1: a basic level people to have a motivation to be accurate. 206 00:13:16,679 --> 00:13:18,520 Speaker 1: We do want to know what's going on in the world. 207 00:13:18,800 --> 00:13:21,880 Speaker 1: For most people, that's kind of a default baseline. But 208 00:13:21,920 --> 00:13:25,280 Speaker 1: then when you're put in situations that's basically thwart that 209 00:13:25,720 --> 00:13:28,480 Speaker 1: internal sort of radar that you have, things can get 210 00:13:28,520 --> 00:13:30,960 Speaker 1: pretty ugly. What happens when you go on social media 211 00:13:31,240 --> 00:13:34,240 Speaker 1: is that there's all sorts of different incentives that appeal 212 00:13:34,280 --> 00:13:37,319 Speaker 1: to people that have nothing to do with accuracy. What 213 00:13:37,400 --> 00:13:42,480 Speaker 1: are other powerful forces that influence our decision making? You 214 00:13:42,559 --> 00:13:45,120 Speaker 1: go online, you see some things that's not only been 215 00:13:45,120 --> 00:13:47,680 Speaker 1: shared by somebody you trust and know. That type of 216 00:13:47,720 --> 00:13:50,240 Speaker 1: information gets priority from people because we use it as 217 00:13:50,280 --> 00:13:53,280 Speaker 1: a heuristic. If information comes from somebody already know and 218 00:13:53,320 --> 00:13:56,440 Speaker 1: trust there's an implicit assumption that's been vetted and verified 219 00:13:56,480 --> 00:13:58,760 Speaker 1: by that person and they wouldn't share anything to do people. 220 00:13:59,520 --> 00:14:02,240 Speaker 1: But now it also has a thousand likes, it's been 221 00:14:02,280 --> 00:14:06,040 Speaker 1: shared fifty thousand times. That's a powerful indicator something important 222 00:14:06,120 --> 00:14:07,520 Speaker 1: is going on that you might want to share it 223 00:14:07,559 --> 00:14:11,440 Speaker 1: as well. And then there's the filter. So Facebook is 224 00:14:11,440 --> 00:14:14,440 Speaker 1: filtering things based on your prior click behavior and things 225 00:14:14,440 --> 00:14:17,640 Speaker 1: that you've looked at. And then you know, you're focused 226 00:14:17,640 --> 00:14:20,160 Speaker 1: with making a decision. What are you sharing online? What 227 00:14:20,200 --> 00:14:22,960 Speaker 1: are you paying attention to? You know, In one study, 228 00:14:22,960 --> 00:14:25,600 Speaker 1: will looked at millions and millions of posts on Twitter 229 00:14:25,640 --> 00:14:29,000 Speaker 1: and Facebook and what's the stuff that generates the most engagement. 230 00:14:31,680 --> 00:14:35,240 Speaker 1: It's posts that derogate the out group. So if you're 231 00:14:35,240 --> 00:14:37,680 Speaker 1: a liberal, the outgroup is a conservative. If you're conservative, 232 00:14:37,680 --> 00:14:40,360 Speaker 1: the outgroup is a liberal. And so we coded posts 233 00:14:40,360 --> 00:14:42,440 Speaker 1: for whether it was you know, positive or negative and 234 00:14:42,440 --> 00:14:45,440 Speaker 1: about liberals or conservatives, And across millions of posts, the 235 00:14:45,560 --> 00:14:48,720 Speaker 1: number one thing that got the most tractions is basically 236 00:14:48,760 --> 00:14:51,520 Speaker 1: trash talk about the other group. That is what it 237 00:14:51,520 --> 00:14:58,360 Speaker 1: gets engagement on social media. So when you come in 238 00:14:58,440 --> 00:15:01,360 Speaker 1: all accuracy motivated it and call them and honest, and 239 00:15:01,600 --> 00:15:05,240 Speaker 1: you get distracted by this incentive to start hating on people, 240 00:15:05,320 --> 00:15:07,360 Speaker 1: essentially because that's what's it you like, So that's what 241 00:15:07,480 --> 00:15:09,800 Speaker 1: gets promoted, that's what gets shared, that's what's the norm 242 00:15:09,800 --> 00:15:13,680 Speaker 1: on the platform. Then that's what influences your judgments and 243 00:15:13,720 --> 00:15:19,960 Speaker 1: behaviors much more so than other facts. It's kind of 244 00:15:19,960 --> 00:15:22,040 Speaker 1: like you're back in high school when you're on social media. 245 00:15:24,040 --> 00:15:27,200 Speaker 1: That social pressure is back, you know, and how do 246 00:15:27,280 --> 00:15:31,200 Speaker 1: we fix that is a big problem, and so we 247 00:15:31,280 --> 00:15:33,520 Speaker 1: certainly have some ideas. Whether or not social companies are 248 00:15:33,720 --> 00:15:36,280 Speaker 1: keen on them is another and I should say that 249 00:15:36,440 --> 00:15:39,440 Speaker 1: I do advise social media companies. Part of what they're 250 00:15:39,480 --> 00:15:42,920 Speaker 1: doing is on a micro level, they're trying to find misinformation, 251 00:15:42,960 --> 00:15:46,280 Speaker 1: they're trying to get fact checkers on board. They helped 252 00:15:46,320 --> 00:15:50,400 Speaker 1: them on how to debunk misinformation more effectively on their platform, 253 00:15:50,480 --> 00:15:52,920 Speaker 1: and these are kind of micro solutions. Right, there's a problem. 254 00:15:53,040 --> 00:15:55,520 Speaker 1: They try to fix it by getting more facts out there, 255 00:15:55,600 --> 00:15:59,200 Speaker 1: by you know, upgrading the way that they correct misinformation 256 00:15:59,240 --> 00:16:01,760 Speaker 1: on on their plat form. But at the end of 257 00:16:01,800 --> 00:16:04,280 Speaker 1: the day, I think what they're not thinking about is 258 00:16:04,320 --> 00:16:07,760 Speaker 1: that if you really want to change the incentives that 259 00:16:07,880 --> 00:16:10,680 Speaker 1: people face on social media. You're gonna have to rethink 260 00:16:10,720 --> 00:16:14,000 Speaker 1: the whole nature of the platform. What we want to 261 00:16:14,120 --> 00:16:18,240 Speaker 1: envision is a place where people have a motivation to 262 00:16:18,320 --> 00:16:22,280 Speaker 1: be accurate, to share factual information, to have constructive conversations, 263 00:16:22,320 --> 00:16:25,680 Speaker 1: to have positive conversations. The other thing that they'll say, 264 00:16:25,680 --> 00:16:27,760 Speaker 1: and I think this is very interesting to me, is 265 00:16:27,760 --> 00:16:31,280 Speaker 1: that we didn't design this platform to help people be 266 00:16:31,320 --> 00:16:33,560 Speaker 1: as accurate as they can be. That's not the purpose 267 00:16:33,600 --> 00:16:37,280 Speaker 1: of social media. We're not. They admit that, I admit 268 00:16:37,360 --> 00:16:40,480 Speaker 1: that we're not. We're not interested in getting everyone to 269 00:16:40,640 --> 00:16:43,680 Speaker 1: have the you know, scientific opinions and the truth driven. 270 00:16:43,960 --> 00:16:47,880 Speaker 1: We're not in the truth business. And they want people 271 00:16:47,880 --> 00:16:50,120 Speaker 1: to have fun, they have the conversations that they want 272 00:16:50,200 --> 00:16:53,080 Speaker 1: to have, even if they're they're spicy, and will admit 273 00:16:53,120 --> 00:16:55,600 Speaker 1: and say, look, that's not our purpose. Our purposes to 274 00:16:55,680 --> 00:16:58,440 Speaker 1: let people have all kinds of conversations, and we're not 275 00:16:58,520 --> 00:17:01,360 Speaker 1: we're not going to regulate necessarily what people say. I 276 00:17:01,360 --> 00:17:04,600 Speaker 1: think that's the issue. I think maybe to enhance a 277 00:17:04,720 --> 00:17:07,159 Speaker 1: better environment for everyone on social media, we have to 278 00:17:07,200 --> 00:17:10,399 Speaker 1: just fundamentally change the incentives, which means you're not going 279 00:17:10,440 --> 00:17:13,560 Speaker 1: to get as much engagement, and that's a difficult that's 280 00:17:13,560 --> 00:17:16,600 Speaker 1: a difficult ask if you really want to fix this problem, 281 00:17:16,600 --> 00:17:18,760 Speaker 1: we're gonna have less engagement means you're gonna make it. 282 00:17:18,840 --> 00:17:21,679 Speaker 1: Less money means we're gonna have a different kinds of incentives. 283 00:17:21,680 --> 00:17:23,600 Speaker 1: And I think that's just not a business decision they're 284 00:17:23,640 --> 00:17:28,320 Speaker 1: willing to make. When we come back, Sander and I 285 00:17:28,359 --> 00:17:32,400 Speaker 1: get into how playing games can enhance democracy. You can 286 00:17:32,440 --> 00:17:44,399 Speaker 1: do both at the same time. It's dope. Talk to 287 00:17:44,440 --> 00:17:51,159 Speaker 1: me about how someone engages in spreading wildly inaccurate information. 288 00:17:51,880 --> 00:17:55,520 Speaker 1: I'm one of these platforms. I'm talking microchips in my 289 00:17:55,560 --> 00:17:59,840 Speaker 1: maderna shot, I'm talking five G towers pumping out COVID, 290 00:18:00,320 --> 00:18:05,360 Speaker 1: even things that are counter factual to observed reality fly around. 291 00:18:05,400 --> 00:18:09,640 Speaker 1: What is the psychology of that kind of spread? Why 292 00:18:09,640 --> 00:18:12,680 Speaker 1: do people keep sharing it? Yeah? Why why do people 293 00:18:12,720 --> 00:18:15,480 Speaker 1: keep sharing it? One theory is kind of what I 294 00:18:15,560 --> 00:18:19,000 Speaker 1: call more of a generous take on the human decision 295 00:18:19,040 --> 00:18:21,480 Speaker 1: making condition that we find ourselves in. Right, It's called 296 00:18:21,480 --> 00:18:28,679 Speaker 1: the inattention account. If you think of the brain as 297 00:18:28,680 --> 00:18:32,159 Speaker 1: a computer being bombarded with information, and so our memories 298 00:18:32,160 --> 00:18:35,000 Speaker 1: are limited and our attention spans limited, you know, there's 299 00:18:35,040 --> 00:18:38,320 Speaker 1: too much going on and we're getting distracted. If only 300 00:18:38,359 --> 00:18:41,320 Speaker 1: there was a way to bring accurate information to your attention, 301 00:18:41,720 --> 00:18:44,760 Speaker 1: then the problem would be solved. Overwhelmed human is the 302 00:18:44,840 --> 00:18:48,520 Speaker 1: charitable interpretation. What's the other one? The other account is 303 00:18:48,560 --> 00:18:50,840 Speaker 1: a bit more nefarious, right. It's suggests that people are 304 00:18:50,880 --> 00:18:55,200 Speaker 1: actively biased, and that we share content because we want 305 00:18:55,240 --> 00:18:59,000 Speaker 1: to promote or identify with the kind of social groups 306 00:18:59,000 --> 00:19:01,600 Speaker 1: that we belong to. We have a political identity that 307 00:19:01,680 --> 00:19:04,679 Speaker 1: we want to make salient to people. It might be 308 00:19:04,720 --> 00:19:07,520 Speaker 1: the case that you share content not because you really 309 00:19:07,560 --> 00:19:10,600 Speaker 1: believe it. It's not that you're you don't believe climate 310 00:19:10,680 --> 00:19:13,959 Speaker 1: change or you don't believe in the vaccine. You're sharing 311 00:19:14,000 --> 00:19:16,879 Speaker 1: it because it reinforces the narrative of your group. It 312 00:19:16,960 --> 00:19:19,240 Speaker 1: makes the connections that you have with other people you 313 00:19:19,280 --> 00:19:22,360 Speaker 1: care about stronger. It helps you give you a sense 314 00:19:22,359 --> 00:19:24,480 Speaker 1: of purpose and agency and that you're belonging to a 315 00:19:24,520 --> 00:19:27,439 Speaker 1: movement um thinking about Q and on, for example, and 316 00:19:27,480 --> 00:19:31,280 Speaker 1: so it reinforces what we call a sense of social identities. 317 00:19:32,680 --> 00:19:39,160 Speaker 1: What you're describing sounds like gang colors and membership. You're 318 00:19:39,240 --> 00:19:44,960 Speaker 1: literally signaling your membership and the facts or lack thereof 319 00:19:45,600 --> 00:19:48,480 Speaker 1: don't matter nearly as much as you wave in that color. 320 00:19:49,560 --> 00:19:52,200 Speaker 1: It's very understandable, and I think I can even see 321 00:19:52,240 --> 00:19:55,000 Speaker 1: it from my own experience with this whole idea of 322 00:19:55,000 --> 00:19:59,119 Speaker 1: like when I see an article that confirms me, I'm like, yeah, 323 00:19:59,200 --> 00:20:03,080 Speaker 1: that's why am I knew Big Evil Corp? Was big 324 00:20:03,080 --> 00:20:06,000 Speaker 1: and evil? Then I'll share the hell out of that. 325 00:20:06,160 --> 00:20:09,840 Speaker 1: But then if I see some like wonderfully written defense 326 00:20:09,920 --> 00:20:12,920 Speaker 1: of like well why globalization has actually been on net part, 327 00:20:12,960 --> 00:20:15,400 Speaker 1: I'm like, whatever, that's be as somebody made that up. 328 00:20:15,720 --> 00:20:19,440 Speaker 1: That's this information because I don't even I actually don't 329 00:20:19,480 --> 00:20:23,440 Speaker 1: want to believe it because it challenges me, not intellectually, 330 00:20:23,800 --> 00:20:27,800 Speaker 1: but like identificationally or something like I don't I already 331 00:20:27,800 --> 00:20:29,320 Speaker 1: know who I am. I don't want to be someone different. 332 00:20:29,359 --> 00:20:31,600 Speaker 1: I've invested a lot in this identity, so I'm not 333 00:20:31,600 --> 00:20:35,680 Speaker 1: going to share something that challenges me. Then you just add, 334 00:20:35,880 --> 00:20:37,639 Speaker 1: you know, fuel to that fire when you put it 335 00:20:37,640 --> 00:20:41,399 Speaker 1: on a technology platform that has a financial incentive to 336 00:20:41,600 --> 00:20:45,320 Speaker 1: turn up those dials and hit both explanations of why 337 00:20:45,359 --> 00:20:48,440 Speaker 1: we do what we do. So you have this concept 338 00:20:48,520 --> 00:20:53,399 Speaker 1: of pre bunking that I find fascinating. Can you explain it? Yeah, absolutely. 339 00:20:53,560 --> 00:20:59,119 Speaker 1: Pre Bunking is the idea that rather than trying to 340 00:20:59,160 --> 00:21:01,720 Speaker 1: correct something after a fact, which was usually called debunking, 341 00:21:02,359 --> 00:21:08,520 Speaker 1: it's that you try to do it preemptively. M hmm. 342 00:21:09,119 --> 00:21:11,359 Speaker 1: But the idea here it goes further. It follows the 343 00:21:11,400 --> 00:21:15,840 Speaker 1: biomedical vaccination metaphor exactly. So, just as you inject people 344 00:21:15,880 --> 00:21:17,959 Speaker 1: with the weakened dose of the virus to trigger at 345 00:21:17,960 --> 00:21:20,480 Speaker 1: the production of antibodies and an attempt to help confer 346 00:21:20,720 --> 00:21:23,919 Speaker 1: immunity against future infection, turns out you can do the 347 00:21:23,960 --> 00:21:28,480 Speaker 1: same with misinformation. When you expose people to severely and 348 00:21:28,520 --> 00:21:32,399 Speaker 1: sufficiently weakened dose of the misinformation virus quote unquote or 349 00:21:32,400 --> 00:21:35,359 Speaker 1: the techniques that are used to spread misinformation, people can 350 00:21:35,359 --> 00:21:38,480 Speaker 1: build up cognitive or intellectual antibodies against them and become 351 00:21:38,600 --> 00:21:42,920 Speaker 1: more resistant. So we should at prebunk when it's possible. 352 00:21:43,680 --> 00:21:47,040 Speaker 1: You know, viruses have different incubation periods, misinformation pathogens have 353 00:21:47,080 --> 00:21:49,280 Speaker 1: different periods, and in the sense that even when you've 354 00:21:49,280 --> 00:21:52,360 Speaker 1: already been exposed, it can still be beneficial, but at 355 00:21:52,359 --> 00:21:54,399 Speaker 1: some point it's going to be too late. But pretty 356 00:21:54,400 --> 00:21:57,360 Speaker 1: bunk when you can yeah, that doesn't work. We can 357 00:21:57,560 --> 00:22:00,640 Speaker 1: do fact checking in real time and if it doesn't work. 358 00:22:00,680 --> 00:22:03,359 Speaker 1: We can still try to debunk and correct things after 359 00:22:03,440 --> 00:22:06,360 Speaker 1: the fact. I guess we haven't really talked about why 360 00:22:06,400 --> 00:22:09,080 Speaker 1: that's less effective. It very brief. It's less effective because 361 00:22:09,280 --> 00:22:12,200 Speaker 1: once you're exposed to a falsehood, it sits in your memory. 362 00:22:12,240 --> 00:22:13,840 Speaker 1: It makes friends with all the things you know. And 363 00:22:13,880 --> 00:22:16,480 Speaker 1: so we know from research and when people acknowledge a correction, 364 00:22:16,920 --> 00:22:19,560 Speaker 1: even when they acknowledge it, they continue to retrieve false 365 00:22:19,600 --> 00:22:22,280 Speaker 1: details from memory about the event. And I think it's 366 00:22:22,320 --> 00:22:24,600 Speaker 1: something very basic. If I don't know, I don't know 367 00:22:24,600 --> 00:22:26,120 Speaker 1: where you live, but if I told you that down 368 00:22:26,160 --> 00:22:28,000 Speaker 1: your street and went to one of the restaurants, and 369 00:22:28,040 --> 00:22:30,040 Speaker 1: you know, I got food poisoning was real bad. A 370 00:22:30,119 --> 00:22:32,639 Speaker 1: week later, I tell you, oh, look listen, actually it 371 00:22:32,640 --> 00:22:34,920 Speaker 1: wasn't that restaurant, it was another one. Every time you're 372 00:22:34,920 --> 00:22:37,400 Speaker 1: going to pass by that restaurant, you've gotta think food poisoning. 373 00:22:37,680 --> 00:22:40,800 Speaker 1: That's a difficult thing with corrections. It lingers in your 374 00:22:40,840 --> 00:22:43,360 Speaker 1: mind because this association has been made. And that's why 375 00:22:43,359 --> 00:22:48,880 Speaker 1: pre bunking is ideal. How did this idea emerge? Can 376 00:22:48,920 --> 00:22:51,240 Speaker 1: you put me in the room or the zone that 377 00:22:51,320 --> 00:22:54,040 Speaker 1: you or your team or wherever this idea came from. 378 00:22:54,080 --> 00:22:56,520 Speaker 1: How did it emerge? Yeah, well, I actually can tell 379 00:22:56,520 --> 00:22:59,520 Speaker 1: you that there was a psychologist in the sixties this 380 00:23:00,040 --> 00:23:03,080 Speaker 1: psychological warfare, or at least it's one place. His name 381 00:23:03,119 --> 00:23:06,480 Speaker 1: is Bill McGuire. He's no longer alive. Psychological warfare. He 382 00:23:06,560 --> 00:23:10,280 Speaker 1: developed some articles, very early articles, and something he called 383 00:23:10,280 --> 00:23:13,399 Speaker 1: the inoculation theory, which at the time was following the 384 00:23:13,480 --> 00:23:16,560 Speaker 1: biomedical iganization metaphor, but the use of this force as 385 00:23:16,600 --> 00:23:20,080 Speaker 1: an integral popular combat has now taken on new forms. 386 00:23:20,480 --> 00:23:24,280 Speaker 1: He was concerned during the Korean War. You know that 387 00:23:24,440 --> 00:23:26,280 Speaker 1: some of the prisoners award and there was a whole 388 00:23:26,320 --> 00:23:28,919 Speaker 1: paranoia about them being brainwashed at the time. Now we 389 00:23:28,960 --> 00:23:31,080 Speaker 1: know that there's other explanations for why some of these 390 00:23:31,080 --> 00:23:34,639 Speaker 1: soldiers voluntarily didn't choose to come back to the United States. 391 00:23:34,960 --> 00:23:39,000 Speaker 1: One example was racism, but at the time the predominant 392 00:23:39,080 --> 00:23:43,119 Speaker 1: narrative was that these soldiers were brainwashed. Here also, it 393 00:23:43,200 --> 00:23:45,680 Speaker 1: was a chance to see directly into the communist state 394 00:23:46,000 --> 00:23:48,560 Speaker 1: through the eyes of typical, average young American, and so 395 00:23:48,720 --> 00:23:51,960 Speaker 1: McGuire was thinking, well, is it possible to develop this 396 00:23:52,040 --> 00:23:55,000 Speaker 1: is the vaccine for brainwash? You know, how how would 397 00:23:55,000 --> 00:23:57,520 Speaker 1: you do that? The kind of key solution at the 398 00:23:57,560 --> 00:24:00,080 Speaker 1: time was the military and the White House stuff. They 399 00:24:00,119 --> 00:24:03,760 Speaker 1: were saying, Oh, the problem is American values aren't clear 400 00:24:03,880 --> 00:24:08,240 Speaker 1: enough to the people, And McGuire said, that's actually not 401 00:24:08,320 --> 00:24:12,000 Speaker 1: the issue. The issue is that the soldiers were not 402 00:24:12,119 --> 00:24:16,480 Speaker 1: prepared for the type of manipulation strategies that they would 403 00:24:16,520 --> 00:24:19,920 Speaker 1: be confronted with because the Chinese camps at the time, 404 00:24:20,200 --> 00:24:25,200 Speaker 1: they weren't violent necessarily, they said, welcome to the other side. Here, 405 00:24:25,280 --> 00:24:27,320 Speaker 1: we're going to educate you about what's really going on 406 00:24:27,400 --> 00:24:29,959 Speaker 1: with communism. It's not some evil thing, and we're not 407 00:24:30,000 --> 00:24:31,960 Speaker 1: going to necessarily harm you. We just want to re 408 00:24:32,160 --> 00:24:35,880 Speaker 1: educate you. That presented a lot of counter arguments to capitalism. 409 00:24:35,880 --> 00:24:38,760 Speaker 1: They had daily lectures and classes, and so what I 410 00:24:38,760 --> 00:24:41,160 Speaker 1: think what McGuire was trying to say was that they 411 00:24:41,200 --> 00:24:45,120 Speaker 1: really hadn't anticipated in an attack on the foundations of capitalism, 412 00:24:45,160 --> 00:24:47,040 Speaker 1: and a lot of them started they had no prior 413 00:24:47,080 --> 00:24:52,040 Speaker 1: defenses against They just assumed capitalism is good. They were 414 00:24:52,119 --> 00:24:57,960 Speaker 1: prepared for a war of military arms and weapons. They 415 00:24:57,960 --> 00:25:01,880 Speaker 1: were not prepared for a war of information ship exactly. Yeah, 416 00:25:02,440 --> 00:25:05,000 Speaker 1: you never got to the propaganda, the misinformation. He kind 417 00:25:05,000 --> 00:25:07,719 Speaker 1: of left this idea moved on to all other ideas. 418 00:25:07,720 --> 00:25:11,040 Speaker 1: It got buried for sixty years. So I was sitting 419 00:25:11,040 --> 00:25:13,080 Speaker 1: in the library one day and I came across one 420 00:25:13,119 --> 00:25:14,840 Speaker 1: of his articles and I was like, Wow, this is 421 00:25:14,840 --> 00:25:17,480 Speaker 1: gonna be so if we could develop this idea further 422 00:25:17,600 --> 00:25:19,880 Speaker 1: now in this context, is going to be so interesting. 423 00:25:20,119 --> 00:25:21,720 Speaker 1: So we kind of picked up where he left off 424 00:25:21,760 --> 00:25:24,680 Speaker 1: and started actually testing this in the context of misinformation, 425 00:25:25,400 --> 00:25:27,199 Speaker 1: and we thought, how could we bring this into the 426 00:25:27,240 --> 00:25:29,960 Speaker 1: twenty one century. And one of the things we did 427 00:25:30,040 --> 00:25:32,480 Speaker 1: is we started simulating a social media feed in a 428 00:25:32,600 --> 00:25:35,679 Speaker 1: in a kind of simulator machine together with gaming a 429 00:25:35,760 --> 00:25:38,240 Speaker 1: company and a Vida literacy company that we teamed up 430 00:25:38,280 --> 00:25:40,680 Speaker 1: with and a bunch of programmers, big team, and then 431 00:25:40,720 --> 00:25:43,400 Speaker 1: we decided to produce some real world interventions where people 432 00:25:43,440 --> 00:25:49,440 Speaker 1: can enter what we called the disinformation Simulator that would 433 00:25:49,440 --> 00:25:53,160 Speaker 1: be exposed to these weakend doses of the key techniques 434 00:25:53,160 --> 00:25:55,840 Speaker 1: that are being used to deceive us online. And then 435 00:25:55,880 --> 00:25:58,840 Speaker 1: we found that over time people can build up, you know, immunity. 436 00:25:59,160 --> 00:26:05,040 Speaker 1: This is so so perfect because simulations are used in 437 00:26:05,119 --> 00:26:08,840 Speaker 1: trainings of all kinds. You know, pilots have flight simulators 438 00:26:08,880 --> 00:26:12,440 Speaker 1: and you know, infantry have the first person shooters simulator, 439 00:26:12,480 --> 00:26:16,520 Speaker 1: and we use games to teach. So you built this simulator, 440 00:26:16,600 --> 00:26:21,679 Speaker 1: this game to extend McGuire's thinking about inoculation theory into 441 00:26:21,720 --> 00:26:25,080 Speaker 1: a more modern day practice, not against you know, Chinese 442 00:26:25,200 --> 00:26:30,760 Speaker 1: political propaganda, but against social media distributed propaganda. What a 443 00:26:30,880 --> 00:26:37,399 Speaker 1: fascinating path from the sixties to now. One of the 444 00:26:37,480 --> 00:26:40,120 Speaker 1: quotes that I've pulled out during this process was from 445 00:26:40,119 --> 00:26:43,480 Speaker 1: Harry Potter Books professor Several Snake, who said, we want 446 00:26:43,520 --> 00:26:46,040 Speaker 1: to find the dark arts, then our defenses must be 447 00:26:46,080 --> 00:26:48,840 Speaker 1: as flexible and inventive as the arts that we seek 448 00:26:48,880 --> 00:26:54,840 Speaker 1: to undo. And I think our our common realization was 449 00:26:55,040 --> 00:26:58,840 Speaker 1: the dark arts of manipulation are evolving sciences as ayn 450 00:26:58,920 --> 00:27:00,320 Speaker 1: factor for a lot of people. We got to go 451 00:27:00,359 --> 00:27:03,280 Speaker 1: out of the lab produce some things that are entertaining 452 00:27:03,320 --> 00:27:05,920 Speaker 1: and fun for people so that we can actually get 453 00:27:05,960 --> 00:27:08,080 Speaker 1: this out and test it in the real world and 454 00:27:08,359 --> 00:27:10,399 Speaker 1: make it fun and entertaining and not you know, so 455 00:27:10,760 --> 00:27:13,600 Speaker 1: people don't get the feeling that they're attending a lecture, 456 00:27:13,880 --> 00:27:17,560 Speaker 1: but they're actually playing a part and generating their own antibodies. 457 00:27:23,920 --> 00:27:27,000 Speaker 1: I've played the game that you and your team have 458 00:27:27,160 --> 00:27:30,920 Speaker 1: created that's built around this inoculation theory, and I gotta 459 00:27:30,960 --> 00:27:35,480 Speaker 1: tell you, I'm very impressed. Like it revealed. It was 460 00:27:35,520 --> 00:27:37,840 Speaker 1: like lifting a veil on the matrix. I was like, oh, 461 00:27:37,920 --> 00:27:42,760 Speaker 1: that's how this works. Oh, I was invested in creating disinformation. 462 00:27:42,800 --> 00:27:45,760 Speaker 1: You kind of you simulated me as a chaos monkey, 463 00:27:46,160 --> 00:27:49,359 Speaker 1: as an agent of chaos visited upon this fictional place. 464 00:27:49,720 --> 00:27:54,520 Speaker 1: Can you explain the game Harmony Square and how it 465 00:27:54,600 --> 00:27:57,639 Speaker 1: works to put into practice this inoculation theory we've been 466 00:27:57,640 --> 00:28:01,159 Speaker 1: talking about, Yeah, you know, it's great. So we have 467 00:28:01,320 --> 00:28:03,960 Speaker 1: a couple of interventions, and Harmony Square was one that 468 00:28:04,080 --> 00:28:09,840 Speaker 1: focused on disinformation during elections and political sort of disinformation. 469 00:28:10,119 --> 00:28:12,879 Speaker 1: We also have bad News, which is our general simulator, 470 00:28:12,960 --> 00:28:15,200 Speaker 1: which is not specific to a particular domain. It's a 471 00:28:15,280 --> 00:28:18,080 Speaker 1: sort of very broad. But Harmony Square came about and 472 00:28:18,200 --> 00:28:23,760 Speaker 1: because there was an interest in inoculating people against foreign 473 00:28:23,800 --> 00:28:26,919 Speaker 1: influence techniques that are being used to medal with democracies 474 00:28:26,960 --> 00:28:28,920 Speaker 1: and elections and of course such a big topic that 475 00:28:28,960 --> 00:28:31,359 Speaker 1: we wanted to do a specialized version of some of 476 00:28:31,400 --> 00:28:39,920 Speaker 1: the more general simulators that we've build. Congratulations, you are 477 00:28:40,000 --> 00:28:42,680 Speaker 1: hired and welcome to your first day as our new 478 00:28:42,720 --> 00:28:47,520 Speaker 1: Chief Disinformation Office. Harmony Square is a green and pleasant place. 479 00:28:48,040 --> 00:28:51,560 Speaker 1: It's famous for its living statue, it's majestic Point Swap 480 00:28:51,760 --> 00:28:55,480 Speaker 1: and it's a new Pineacle Peaks festival. We talked that 481 00:28:55,600 --> 00:28:59,200 Speaker 1: basic idea of Harmony Square, which is the last democracy 482 00:28:59,200 --> 00:29:03,960 Speaker 1: on Earth at Depressing. That's there you enter into a 483 00:29:04,000 --> 00:29:07,800 Speaker 1: peaceful town. The contents all fictional, and it's supposed to 484 00:29:07,800 --> 00:29:10,600 Speaker 1: be a bit ludicrous, right that there's this fictional town 485 00:29:10,920 --> 00:29:15,040 Speaker 1: and something very innocuous happens. Using that kind of narrative, 486 00:29:16,000 --> 00:29:20,040 Speaker 1: we try to inoculate people against some of these techniques 487 00:29:20,240 --> 00:29:35,000 Speaker 1: that are used to polarize people. M hm m m. Yeah. 488 00:29:35,000 --> 00:29:37,400 Speaker 1: If you goes here an illusionist or a magic show 489 00:29:37,640 --> 00:29:39,240 Speaker 1: the first time, you might be duped. And there's really 490 00:29:39,240 --> 00:29:40,840 Speaker 1: two ways to fix that. Once I'm going to give 491 00:29:40,840 --> 00:29:44,280 Speaker 1: you a blueprint of how the trick works, which is 492 00:29:44,320 --> 00:29:47,320 Speaker 1: kind of like a factual sort of treatment. Or I 493 00:29:47,360 --> 00:29:49,960 Speaker 1: could let you step into the shoes of the illusionist 494 00:29:50,320 --> 00:29:52,960 Speaker 1: for a little while so you can discover the trick 495 00:29:53,040 --> 00:29:54,920 Speaker 1: on your own, and that way you're never going to 496 00:29:54,960 --> 00:30:06,600 Speaker 1: be duped by it again. Chaos is what counts. Let's 497 00:30:06,600 --> 00:30:09,120 Speaker 1: create another alter ego account and pretend to we're on 498 00:30:09,160 --> 00:30:11,920 Speaker 1: the other side of this fight. I am totally ramped up. 499 00:30:11,960 --> 00:30:14,360 Speaker 1: I am invested in this egg. On the other side 500 00:30:14,360 --> 00:30:18,360 Speaker 1: as well, Oh, we're definitely using bots deploy the bots. 501 00:30:34,080 --> 00:30:36,640 Speaker 1: I love that. Man. When I tell you like I 502 00:30:36,880 --> 00:30:39,880 Speaker 1: enjoyed it. You made me into a monster and I 503 00:30:39,960 --> 00:30:43,720 Speaker 1: loved it. That's that's how effective the game was. I 504 00:30:43,800 --> 00:30:47,920 Speaker 1: played a lot of games I've overseen, like hackathons with 505 00:30:48,120 --> 00:30:52,200 Speaker 1: creative activists and comedians and stuff before, so I thought 506 00:30:52,240 --> 00:30:54,640 Speaker 1: I knew what I was getting into. And by the end, 507 00:30:54,640 --> 00:30:57,040 Speaker 1: I was like, I'm going to destroy this town, like 508 00:30:57,160 --> 00:31:01,080 Speaker 1: we won't even remember it existed. And so you have 509 00:31:01,640 --> 00:31:07,760 Speaker 1: insensivized really devastating behavior. I was rewarded for it. You 510 00:31:07,840 --> 00:31:10,880 Speaker 1: track the amount of followers you get after each wave 511 00:31:11,000 --> 00:31:13,920 Speaker 1: of these campaigns and do you want to escalate or 512 00:31:13,960 --> 00:31:17,000 Speaker 1: go home? Definitely want to escalate, right. So I look 513 00:31:17,040 --> 00:31:20,680 Speaker 1: back after this and I'm like, oh, man, can you 514 00:31:20,720 --> 00:31:23,840 Speaker 1: connect the dots from this game back to the real world? 515 00:31:24,400 --> 00:31:27,400 Speaker 1: And how an experience like this, whether it's this game 516 00:31:27,480 --> 00:31:31,720 Speaker 1: or some of your other projects, helps me interface with 517 00:31:31,840 --> 00:31:36,200 Speaker 1: and process my actual social media feed better. How are 518 00:31:36,240 --> 00:31:41,560 Speaker 1: my defenses more activated against the real life misinformation and disinformation? Yeah? 519 00:31:41,600 --> 00:31:43,160 Speaker 1: Absolutely so? As you said, there's a bit of a 520 00:31:43,160 --> 00:31:46,200 Speaker 1: shock value to the game, because precisely, one of the 521 00:31:46,240 --> 00:31:48,920 Speaker 1: core elements of inoculation theory is that people need to 522 00:31:48,920 --> 00:31:52,320 Speaker 1: experience a sense of threat to motivate themselves to want 523 00:31:52,320 --> 00:31:56,320 Speaker 1: to defend themselves against misinformation attacks. We need to activate 524 00:31:56,400 --> 00:31:58,760 Speaker 1: your antibody production, and so we need to get people, 525 00:31:58,800 --> 00:32:00,040 Speaker 1: you know, into the mode. And as you said, of 526 00:32:00,120 --> 00:32:02,640 Speaker 1: their elections going on during the game, and there's a 527 00:32:02,680 --> 00:32:05,440 Speaker 1: newscaster and you can see the approval ratings live and 528 00:32:05,480 --> 00:32:08,400 Speaker 1: as you cast your chaos, they're they're affected. And there's 529 00:32:08,440 --> 00:32:11,440 Speaker 1: this candidate and you have a Samarican pain about them. 530 00:32:11,480 --> 00:32:14,000 Speaker 1: How are you going to ruin? Actually plugs unopposed, run 531 00:32:14,160 --> 00:32:17,120 Speaker 1: message family and friends, or create a fake news site. 532 00:32:17,280 --> 00:32:20,920 Speaker 1: All right, here's another option, Ashley plugs disgusting chat messages leaked. 533 00:32:21,080 --> 00:32:23,600 Speaker 1: I'm bleeping hate bears. This is the kind of chaos. 534 00:32:23,640 --> 00:32:26,880 Speaker 1: We need to post this and then oh, it's like 535 00:32:26,920 --> 00:32:32,120 Speaker 1: a sloth photo. What the words please, it's meant to 536 00:32:32,120 --> 00:32:34,479 Speaker 1: be a bit amusing. What we do at the end 537 00:32:34,480 --> 00:32:37,959 Speaker 1: of all of our interventions is we evaluated empirically, so 538 00:32:38,000 --> 00:32:39,760 Speaker 1: at the beginning of the game, and I'm not sure 539 00:32:39,760 --> 00:32:41,800 Speaker 1: if you participated in I did. I did everything I 540 00:32:41,880 --> 00:32:45,560 Speaker 1: was asked to do. We give people some stimulated social 541 00:32:45,600 --> 00:32:48,560 Speaker 1: media headlines, and we asked them how reliable they think 542 00:32:48,600 --> 00:32:50,480 Speaker 1: that are, how confident they are un their judgment, but 543 00:32:50,600 --> 00:32:52,680 Speaker 1: they would share it on social media and things like that. 544 00:32:52,960 --> 00:32:55,680 Speaker 1: And the types of headlines that we give kind of 545 00:32:55,720 --> 00:32:58,120 Speaker 1: reflect what's going down social media. So I'll give you 546 00:32:58,160 --> 00:33:02,600 Speaker 1: an example. Basically as people protesting saying and Father's Day 547 00:33:02,840 --> 00:33:04,800 Speaker 1: and other people you know and so and so. It's 548 00:33:04,840 --> 00:33:07,720 Speaker 1: this it is an issue that's getting blown up, potentially 549 00:33:07,760 --> 00:33:11,360 Speaker 1: by by nefarious actors because they wanted to sow divisions, 550 00:33:11,400 --> 00:33:13,160 Speaker 1: and so we want to know, I have people become 551 00:33:13,160 --> 00:33:16,160 Speaker 1: more tuned to this strategy of of for example, in 552 00:33:16,160 --> 00:33:19,520 Speaker 1: this case polarization. Another was a news article tweet about 553 00:33:19,520 --> 00:33:21,200 Speaker 1: a news article that I think it was a father 554 00:33:21,280 --> 00:33:23,120 Speaker 1: and his and his son and they went out hunting 555 00:33:23,640 --> 00:33:26,520 Speaker 1: and shot themselves or something, and so many commented, oh, 556 00:33:26,640 --> 00:33:29,640 Speaker 1: one point five magabilities less in the world. It's this 557 00:33:29,720 --> 00:33:33,600 Speaker 1: type of deeply polarizing sort of debate that we wanted 558 00:33:33,640 --> 00:33:36,760 Speaker 1: to address. And what we found is that people are 559 00:33:36,840 --> 00:33:40,840 Speaker 1: better able to recognize these strategies in the sense that 560 00:33:40,840 --> 00:33:43,560 Speaker 1: they found these posts less reliable. After playing a game, 561 00:33:43,720 --> 00:33:46,480 Speaker 1: they're less likely to say that they'll share this type 562 00:33:46,480 --> 00:33:50,160 Speaker 1: of content on social media once people leave the game. 563 00:33:51,080 --> 00:33:52,800 Speaker 1: We've we started to follow up with them a week 564 00:33:52,800 --> 00:33:55,280 Speaker 1: after week and don't worry, we get ethics approval from 565 00:33:55,280 --> 00:33:57,440 Speaker 1: this from the university. But we we sort of attacked 566 00:33:57,440 --> 00:34:00,360 Speaker 1: people with misinformation week week after week, and so at 567 00:34:00,400 --> 00:34:03,520 Speaker 1: tax House nefarious. But we basically present people with social 568 00:34:03,560 --> 00:34:06,320 Speaker 1: media posts that are misinformation and we ask you know, 569 00:34:06,440 --> 00:34:09,920 Speaker 1: the same questions. And what we found is that actually 570 00:34:09,960 --> 00:34:12,680 Speaker 1: for a psychological vaccine, it lasts pretty long, for about 571 00:34:12,680 --> 00:34:15,319 Speaker 1: two months. The antibodies are still there, you know, after 572 00:34:15,360 --> 00:34:17,720 Speaker 1: two months. It helps when you boost people in between. 573 00:34:17,760 --> 00:34:19,640 Speaker 1: So we found that there's a decay like what the 574 00:34:19,640 --> 00:34:23,239 Speaker 1: Fiser vaccine, and you need a booster otherwise it wears off. 575 00:34:23,239 --> 00:34:25,560 Speaker 1: There's too many distracts we call interference going on in 576 00:34:25,600 --> 00:34:28,480 Speaker 1: the world that makes people forget and get less motivated. 577 00:34:28,560 --> 00:34:33,400 Speaker 1: But you can boost people in between by re engaging them. 578 00:34:33,400 --> 00:34:35,719 Speaker 1: One of our interventions the bad News, which is the 579 00:34:36,040 --> 00:34:38,719 Speaker 1: sort of the main simulator when viral on Reddit, and 580 00:34:38,840 --> 00:34:40,920 Speaker 1: they can actually crashed our service, so they call it 581 00:34:40,960 --> 00:34:43,680 Speaker 1: the Reddit Hug of Death. The Red Hug of Death. 582 00:34:43,760 --> 00:34:48,160 Speaker 1: Yet we started, like, we started scraping what the redditors 583 00:34:48,200 --> 00:34:51,080 Speaker 1: were talking about, for example, and it was really interesting 584 00:34:51,120 --> 00:34:53,399 Speaker 1: to learn about, you know, people sharing their experience about 585 00:34:53,440 --> 00:34:55,919 Speaker 1: the game and what they've learned, and they started getting 586 00:34:56,000 --> 00:34:59,600 Speaker 1: us thinking about her immunity. And wait, maybe maybe people 587 00:34:59,600 --> 00:35:02,960 Speaker 1: are airing the inoculation with each other on social media, 588 00:35:03,000 --> 00:35:05,360 Speaker 1: And wouldn't that be cool that if people talked about 589 00:35:05,360 --> 00:35:07,600 Speaker 1: what they've learned share with others, so that even people 590 00:35:07,600 --> 00:35:09,960 Speaker 1: who didn't directly play the game can benefit from the 591 00:35:10,040 --> 00:35:12,040 Speaker 1: vaccine sort of speak. And so that's kind of what 592 00:35:12,120 --> 00:35:17,160 Speaker 1: we're working on now. So I played one of your games, 593 00:35:17,360 --> 00:35:22,040 Speaker 1: and I'm a good person, Sander. I am open minded. 594 00:35:22,400 --> 00:35:24,840 Speaker 1: I vote for the right people. But there's other people 595 00:35:24,840 --> 00:35:27,960 Speaker 1: out there, Sander, who are not the best, and they 596 00:35:28,000 --> 00:35:32,200 Speaker 1: spread lies and deceptive information all the time. Are they 597 00:35:32,200 --> 00:35:36,640 Speaker 1: playing your game? To Sander? Is the other side playing 598 00:35:36,680 --> 00:35:39,480 Speaker 1: this game? Are my Q and on brethren playing in 599 00:35:39,520 --> 00:35:44,120 Speaker 1: your game? Well? It's interesting. I don't think that die 600 00:35:44,120 --> 00:35:48,200 Speaker 1: hard conspiracy theorists are playing our game, but we aren't 601 00:35:48,200 --> 00:35:50,960 Speaker 1: thinking about some ways of trying to reach a broader 602 00:35:51,000 --> 00:35:54,360 Speaker 1: audience in terms of the inoculation and getting it, you know, 603 00:35:54,400 --> 00:35:57,560 Speaker 1: getting it scaled to people who might not voluntarily, who 604 00:35:57,600 --> 00:35:59,719 Speaker 1: might not volunteer to come in and sort of learn 605 00:35:59,800 --> 00:36:04,560 Speaker 1: more about this stuff. The epidemiological metaphor of vaccination and 606 00:36:04,600 --> 00:36:09,160 Speaker 1: inoculation is so clear as a strength to me, but 607 00:36:09,200 --> 00:36:11,880 Speaker 1: it's something that has some limits. So we're in a 608 00:36:11,960 --> 00:36:16,120 Speaker 1: real epidemiological challenge right now with COVID nineteen and vaccines 609 00:36:16,200 --> 00:36:19,120 Speaker 1: are a tool, but they're not the only tool, right 610 00:36:19,160 --> 00:36:22,560 Speaker 1: and with any infectious disease, we don't just rely on 611 00:36:22,880 --> 00:36:27,800 Speaker 1: people to inoculate themselves against the threat. We have public 612 00:36:27,840 --> 00:36:33,399 Speaker 1: health agencies, we have government policies, companies institute barriers. So yeah, 613 00:36:33,520 --> 00:36:38,359 Speaker 1: big question, but simplified, what else can we do if 614 00:36:38,400 --> 00:36:41,640 Speaker 1: not every person on Earth plays your game to still 615 00:36:41,760 --> 00:36:46,520 Speaker 1: get a handle on the misinformation disinformation challenge? I think 616 00:36:46,600 --> 00:36:50,960 Speaker 1: the uncomfortable spot that we're all in, especially as a scientist, 617 00:36:51,239 --> 00:36:54,440 Speaker 1: is that it seems unrealistic. What else can we do 618 00:36:54,600 --> 00:36:57,440 Speaker 1: that they're willing to accept? And for us, YouTube actually 619 00:36:57,480 --> 00:37:00,359 Speaker 1: doesn't work directly with outside scientists. It's actually it's it's 620 00:37:00,440 --> 00:37:03,680 Speaker 1: very difficult to implement an evidence based sort of freebunk 621 00:37:03,960 --> 00:37:09,040 Speaker 1: on their platform. So I gottapplause you there earlier in 622 00:37:09,040 --> 00:37:15,280 Speaker 1: our conversation, you um acknowledge, and you know, these platforms acknowledge. 623 00:37:15,320 --> 00:37:19,040 Speaker 1: They're not in the business of accuracy or truth right there, 624 00:37:19,040 --> 00:37:22,239 Speaker 1: in the business of engagement, their business of entertaining conversation, 625 00:37:22,840 --> 00:37:26,320 Speaker 1: probably user growth. But you just said about YouTube doesn't 626 00:37:26,360 --> 00:37:30,160 Speaker 1: work with outside researchers directly, that sounds to me like 627 00:37:30,200 --> 00:37:33,200 Speaker 1: they don't want to know the truth. They're actively avoiding 628 00:37:33,880 --> 00:37:38,920 Speaker 1: understanding the impact of their platforms on us. What's your 629 00:37:38,960 --> 00:37:42,000 Speaker 1: read on that decision. I think there's probably some truth 630 00:37:42,080 --> 00:37:44,799 Speaker 1: to that. Probably doesn't only apply to YouTube, but to 631 00:37:44,840 --> 00:37:47,200 Speaker 1: most social media companies, because the fact of the matter 632 00:37:47,320 --> 00:37:49,000 Speaker 1: is we can say what we want to them, and 633 00:37:49,040 --> 00:37:50,680 Speaker 1: we say a lot to them, and we have meetings 634 00:37:50,680 --> 00:37:52,560 Speaker 1: with them regularly, and they listen to us, and they 635 00:37:52,600 --> 00:37:55,279 Speaker 1: do respect to us, and and they take our evidence. 636 00:37:55,440 --> 00:37:57,200 Speaker 1: But you know, they say they have their own internal 637 00:37:57,200 --> 00:37:59,719 Speaker 1: evidence that they don't always want people to extract to 638 00:38:00,000 --> 00:38:02,080 Speaker 1: ee weight externally. So what can we say. It's like, okay, 639 00:38:02,120 --> 00:38:05,040 Speaker 1: the way they hold on they have their own facts, 640 00:38:05,080 --> 00:38:07,719 Speaker 1: they have their they have alternative facts, they have their 641 00:38:07,719 --> 00:38:11,279 Speaker 1: own alternative facts. This is terrible, but it's tricky, you know, 642 00:38:11,400 --> 00:38:14,799 Speaker 1: because they say, oh, in your experiment, you're just simulating Facebook. 643 00:38:14,920 --> 00:38:17,480 Speaker 1: We can actually see what's happening on Facebook, and it's like, yeah, 644 00:38:17,520 --> 00:38:19,080 Speaker 1: but if you don't want to share it, then we're 645 00:38:19,120 --> 00:38:22,479 Speaker 1: not getting anywhere. But we have very little information about 646 00:38:22,520 --> 00:38:25,600 Speaker 1: what is actually going on in these platforms the studies 647 00:38:25,600 --> 00:38:27,840 Speaker 1: that we do from social media because we get limited 648 00:38:27,880 --> 00:38:30,440 Speaker 1: access to scrape millions of posts, but it's it's only 649 00:38:30,480 --> 00:38:33,200 Speaker 1: a snapshot really of what's what's going on. And they're 650 00:38:33,280 --> 00:38:35,680 Speaker 1: very hesitant to work with scientists and needs a long 651 00:38:35,719 --> 00:38:39,120 Speaker 1: time to build up relationships. We're getting there, but it's difficult. 652 00:38:39,320 --> 00:38:41,279 Speaker 1: I just want to say, agree with you. To us, 653 00:38:41,320 --> 00:38:43,319 Speaker 1: it seems like a win where you can get them 654 00:38:43,320 --> 00:38:46,160 Speaker 1: to implement an evidence based solution, even if it's a 655 00:38:46,200 --> 00:38:48,719 Speaker 1: minor one. And I will say the people that we 656 00:38:48,800 --> 00:38:51,279 Speaker 1: work with and the research teams at these companies there 657 00:38:51,320 --> 00:38:53,800 Speaker 1: are really motivated and they really want to fix the problems. 658 00:38:53,800 --> 00:38:56,720 Speaker 1: I think the issue is with the high level policy 659 00:38:56,760 --> 00:38:59,920 Speaker 1: executive people who just shoot down the sort of more 660 00:39:00,120 --> 00:39:02,319 Speaker 1: artical and solutions that we need. I think that the 661 00:39:02,400 --> 00:39:05,000 Speaker 1: problem is with the people a higher up, not necessarily 662 00:39:05,040 --> 00:39:07,600 Speaker 1: the research teams or we're going out making connections with 663 00:39:07,680 --> 00:39:11,120 Speaker 1: researchers reading our papers, wanting to fund our research, want 664 00:39:11,120 --> 00:39:12,960 Speaker 1: to implement a solutions, and then they go to their 665 00:39:13,000 --> 00:39:16,240 Speaker 1: bosses and they say, interesting, we'll think a much. We'll 666 00:39:16,280 --> 00:39:21,319 Speaker 1: look congratulations for having any level of dialogue and partnership 667 00:39:21,480 --> 00:39:25,280 Speaker 1: with these large organizations. So we're going in the right direction. 668 00:39:25,760 --> 00:39:29,080 Speaker 1: Whether we're going far enough, fast enough, we should argue 669 00:39:29,080 --> 00:39:32,600 Speaker 1: about that. On social media, I'd love to know how 670 00:39:32,760 --> 00:39:36,840 Speaker 1: you think about the impact you've had, whether it's in 671 00:39:36,880 --> 00:39:40,840 Speaker 1: the partnership world with these companies, whether it's working with governments, 672 00:39:40,960 --> 00:39:43,560 Speaker 1: or whether it's just you know, individuals from a Reddit 673 00:39:43,640 --> 00:39:46,840 Speaker 1: or some other social share coming across some of these games. 674 00:39:47,239 --> 00:39:49,360 Speaker 1: I mean with Facebook weekly, I take time, you know, 675 00:39:49,400 --> 00:39:52,719 Speaker 1: how did my schedule every week to try to Yeah, 676 00:39:52,800 --> 00:39:56,040 Speaker 1: and that's incredible. How much furniture do you throw during 677 00:39:56,080 --> 00:39:59,200 Speaker 1: these well, you know, and it is and and there. 678 00:39:59,200 --> 00:40:01,520 Speaker 1: The team is really good, but the decisions that are 679 00:40:01,600 --> 00:40:04,239 Speaker 1: ultimately made it's slow, and it's very slow process. But 680 00:40:04,280 --> 00:40:06,359 Speaker 1: we're making progress. But no, it's not. It's not going 681 00:40:06,400 --> 00:40:09,960 Speaker 1: fast enough. We need more radical changes in solutions. We 682 00:40:10,040 --> 00:40:12,440 Speaker 1: we try to team up with the organizations that are 683 00:40:12,480 --> 00:40:14,320 Speaker 1: impactful in the area that we're working, whether it's a 684 00:40:14,360 --> 00:40:16,759 Speaker 1: Department of Homeland Security who can distribute this to all 685 00:40:16,760 --> 00:40:20,320 Speaker 1: political parties and so on, or with our COVID nineteen 686 00:40:20,360 --> 00:40:22,640 Speaker 1: game called go Viral. We got some support from the 687 00:40:22,680 --> 00:40:24,759 Speaker 1: World Health Organization and the United Nations, and you know, 688 00:40:24,840 --> 00:40:27,719 Speaker 1: they have volunteers that can target this intervention at vulnerable 689 00:40:27,800 --> 00:40:30,759 Speaker 1: audiences and really help scale it across millions of people. 690 00:40:31,320 --> 00:40:33,720 Speaker 1: But there's billions of people in the world, not just millions. 691 00:40:34,160 --> 00:40:36,680 Speaker 1: So I think, what can people do? Here's my general 692 00:40:36,680 --> 00:40:41,320 Speaker 1: philosophy for society. I think we need a firewall system 693 00:40:41,360 --> 00:40:44,399 Speaker 1: to mitigate the post truth sort of biased that's that's 694 00:40:44,400 --> 00:40:47,200 Speaker 1: creeping in. And so this firewall system, or a multi 695 00:40:47,280 --> 00:40:49,839 Speaker 1: layer defense system should start with the pre bunking. So 696 00:40:49,880 --> 00:40:53,880 Speaker 1: we should all prebunk the w HL, the social media companies, 697 00:40:54,080 --> 00:40:56,600 Speaker 1: even regular companies. And then at the same time we 698 00:40:56,640 --> 00:40:59,560 Speaker 1: have to radically reinvent the incentive structure of social media. 699 00:41:00,320 --> 00:41:03,439 Speaker 1: So nothing big, nothing big that I'm floating here, that's all. 700 00:41:04,239 --> 00:41:09,480 Speaker 1: That's all. So so we call this show how to Citizen. 701 00:41:09,560 --> 00:41:12,799 Speaker 1: Whe We think of citizen as a verb, not a 702 00:41:12,920 --> 00:41:15,920 Speaker 1: noun or legal status, so much as a posture of 703 00:41:15,960 --> 00:41:23,200 Speaker 1: participation in society. What's your view on what citizening means 704 00:41:23,480 --> 00:41:26,200 Speaker 1: to you. I think being a good citizen means not 705 00:41:26,320 --> 00:41:31,640 Speaker 1: only maintaining a healthy information diet or yourself, but also 706 00:41:31,719 --> 00:41:35,760 Speaker 1: helping other people to discertain fact from fiction in their lives. 707 00:41:35,760 --> 00:41:37,360 Speaker 1: And I think that's how I see morale, is that 708 00:41:37,400 --> 00:41:39,680 Speaker 1: it's not just about me, it's also about helping my 709 00:41:39,719 --> 00:41:43,640 Speaker 1: fellow citizen not get duped. This is a refreshing take 710 00:41:44,040 --> 00:41:48,680 Speaker 1: on a challenge that so many of us just feel 711 00:41:48,800 --> 00:41:53,319 Speaker 1: hopeless about. So thank you for another perspective on that. 712 00:41:53,719 --> 00:41:58,279 Speaker 1: I'm excited that you've built something that's fun and terrifyingly 713 00:41:58,360 --> 00:42:01,479 Speaker 1: effective at the same time. That's hard trick to pull off, 714 00:42:01,760 --> 00:42:04,560 Speaker 1: So thank you, Sander for the time. I look forward 715 00:42:04,600 --> 00:42:08,759 Speaker 1: to a more sane and healthy information environment for us 716 00:42:08,760 --> 00:42:11,239 Speaker 1: all to have it. Thanks so much for having me on. 717 00:42:25,800 --> 00:42:29,440 Speaker 1: We've all been there. I know I have. Just kicking 718 00:42:29,440 --> 00:42:33,239 Speaker 1: it on the Internet and some jerk shows up spreading infuriating, 719 00:42:33,360 --> 00:42:37,600 Speaker 1: lee incorrect garbage. So we do what any good citizen 720 00:42:37,640 --> 00:42:41,720 Speaker 1: is supposed to do. We dump data, we fire all facts. 721 00:42:42,239 --> 00:42:46,440 Speaker 1: We counter that misinformation with real information to prove that 722 00:42:46,560 --> 00:42:51,360 Speaker 1: jerk wrong. But Sander wants us to reimagine and reframe 723 00:42:51,480 --> 00:42:56,200 Speaker 1: the way we approach misinformation. We can't hit people over 724 00:42:56,239 --> 00:43:00,080 Speaker 1: the head with facts. Whack a mole is in a 725 00:43:00,080 --> 00:43:05,680 Speaker 1: active games like harmony Square. On the other hand, they 726 00:43:05,719 --> 00:43:08,920 Speaker 1: teach us some of the dark arts of misdirection and illusion, 727 00:43:09,520 --> 00:43:13,160 Speaker 1: and like peeking behind the curtain and seeing the great 728 00:43:13,239 --> 00:43:16,800 Speaker 1: and powerful odds for the first time. Once you see 729 00:43:16,880 --> 00:43:20,799 Speaker 1: him and his dirty bag of tricks, he loses some 730 00:43:20,960 --> 00:43:26,920 Speaker 1: of his power. So stay safe, stay alert. Think twice 731 00:43:27,000 --> 00:43:30,240 Speaker 1: before you hit that share button, but honestly, think also 732 00:43:30,360 --> 00:43:33,319 Speaker 1: about who even wants you to hit the button in 733 00:43:33,360 --> 00:43:36,759 Speaker 1: the first place, and what they have to gain from it. 734 00:43:37,840 --> 00:43:40,840 Speaker 1: As we check in with ourselves about the content we consume. 735 00:43:41,440 --> 00:43:44,720 Speaker 1: Next time, we get a lesson on tech nutrition, because 736 00:43:44,800 --> 00:43:48,279 Speaker 1: machines gotta eat too. Bias in, bias out like garbage in, 737 00:43:48,280 --> 00:43:50,960 Speaker 1: garbage out. You feed this machine something, the machine is 738 00:43:51,000 --> 00:43:53,560 Speaker 1: going to look exactly like what you fed it. You 739 00:43:53,560 --> 00:43:57,400 Speaker 1: are what you eat. By now you know we're committed 740 00:43:57,440 --> 00:44:00,480 Speaker 1: to giving you things to do beyond listening to our episodes. 741 00:44:01,000 --> 00:44:03,919 Speaker 1: And I knew how the citizen dot com website, we've 742 00:44:03,920 --> 00:44:08,400 Speaker 1: got every episode transcripts, links to the guests, but most importantly, 743 00:44:08,440 --> 00:44:12,120 Speaker 1: we have things you can do to actually practice citizening. 744 00:44:12,600 --> 00:44:15,279 Speaker 1: So in that spirit, for this episode, here's some things 745 00:44:15,280 --> 00:44:21,040 Speaker 1: you can do. Point your browser over to inoculation dot science. 746 00:44:21,160 --> 00:44:23,960 Speaker 1: That's right, there's a dot science domain name. Get your 747 00:44:23,960 --> 00:44:27,000 Speaker 1: science on. Head on over to an oculation dot science 748 00:44:27,200 --> 00:44:30,680 Speaker 1: one end, and play the set of games that they've built. 749 00:44:31,360 --> 00:44:34,040 Speaker 1: In addition to breaking Harmony Square, which you heard me 750 00:44:34,160 --> 00:44:37,040 Speaker 1: playing and acting the damn fool as I did, so, 751 00:44:37,600 --> 00:44:39,520 Speaker 1: they've got games to help you limit the harm of 752 00:44:39,560 --> 00:44:43,279 Speaker 1: fake news and COVID misinformation. After you've played some of 753 00:44:43,320 --> 00:44:45,840 Speaker 1: the games and watch some of the videos, reflect on 754 00:44:45,880 --> 00:44:49,359 Speaker 1: how they made you feel. Are there online experiences you've 755 00:44:49,400 --> 00:44:52,279 Speaker 1: had that make more sense once you consider you might 756 00:44:52,320 --> 00:44:56,200 Speaker 1: have been intentionally manipulated. How does that feel? I suspect 757 00:44:56,200 --> 00:44:57,960 Speaker 1: it makes you mad, but also it might make you 758 00:44:57,960 --> 00:45:01,200 Speaker 1: feel more empowered. And do you think these games might 759 00:45:01,239 --> 00:45:06,080 Speaker 1: affect how you engage online in the future. Finally, share 760 00:45:06,120 --> 00:45:09,080 Speaker 1: these games with the people you care about. So many 761 00:45:09,120 --> 00:45:11,560 Speaker 1: of us have folks in our lives, and we don't 762 00:45:11,600 --> 00:45:14,320 Speaker 1: want to waste hours and hours convincing them of something 763 00:45:14,360 --> 00:45:18,359 Speaker 1: that's so obviously false when we take real information into account. Look, 764 00:45:18,400 --> 00:45:21,719 Speaker 1: friends don't let friends spread misinformation. It's kind of as 765 00:45:21,719 --> 00:45:24,719 Speaker 1: simple as that. I don't expect you to memorize all this. 766 00:45:24,920 --> 00:45:27,080 Speaker 1: Everything I've said is a version of it in the 767 00:45:27,080 --> 00:45:29,719 Speaker 1: show notes, in the podcast app you're listening on right now, 768 00:45:30,160 --> 00:45:32,840 Speaker 1: and we've got all these links over at how to 769 00:45:32,960 --> 00:45:37,640 Speaker 1: citizen dot com. You can also engage with us on 770 00:45:37,840 --> 00:45:40,719 Speaker 1: I G on Zuckerberg's property. We are at how to 771 00:45:40,840 --> 00:45:43,680 Speaker 1: Citizen where you can share and learn from other people 772 00:45:43,960 --> 00:45:47,000 Speaker 1: who own this journey with us, including me. That's all 773 00:45:47,000 --> 00:45:55,800 Speaker 1: I got for now. Peace. How to Citizen with Barriton 774 00:45:55,880 --> 00:45:58,200 Speaker 1: Day is a production of I Heart Radio Podcasts and 775 00:45:58,280 --> 00:46:02,320 Speaker 1: dust Light Productions. Are Ecutive producers are Me Barry to 776 00:46:02,480 --> 00:46:06,080 Speaker 1: Day Thurston, Elizabeth Stewart, and Misha Usa. Our senior producer 777 00:46:06,120 --> 00:46:08,680 Speaker 1: is Tamika Adams, our producer is Ali Kilts, and our 778 00:46:08,680 --> 00:46:11,840 Speaker 1: assistant producer is Sam Paulson. Stephanie Cohne is our editor, 779 00:46:12,080 --> 00:46:15,440 Speaker 1: Valentino Rivera is our senior engineer, and Matthew Lai as 780 00:46:15,480 --> 00:46:19,200 Speaker 1: our apprentice. Special thanks to Sam Paulson for creating the 781 00:46:19,280 --> 00:46:21,880 Speaker 1: chip tune arrangement of the how the Citizen theme and 782 00:46:22,120 --> 00:46:24,839 Speaker 1: the Harmony Square inspired tunes to accompany my game play. 783 00:46:25,800 --> 00:46:28,800 Speaker 1: This episode was produced in sound designed by Tamika Adams 784 00:46:29,000 --> 00:46:32,239 Speaker 1: with additional help from Sam Paulson. Additional production help from 785 00:46:32,320 --> 00:46:35,719 Speaker 1: Arwin Knicks. Special thanks to Joel Smith from my Heart 786 00:46:35,800 --> 00:46:38,200 Speaker 1: Radio and Rachel Garcia at Dusklight Productions.