WEBVTT - Popcorn: Who doesn't love it?

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<v Speaker 1>Welcome to Stuff you Should Know, a production of iHeartRadio.

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<v Speaker 2>Hey, and welcome to the podcast. I'm Josh, and there's

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<v Speaker 2>Chuck and Jerry's here too, and this is stuff you

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<v Speaker 2>should know.

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<v Speaker 3>That's right, Popcorn the snack a dish, And I want

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<v Speaker 3>to shout out listener Sean O'shullman.

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<v Speaker 4>He came up with this idea, send it along.

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<v Speaker 3>And I'm trying to get better about crediting people when

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<v Speaker 3>they send great ideas that we use.

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<v Speaker 2>Oh that's that's a great New Year's resolution, Chuck.

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<v Speaker 3>Yeah, which reminds me I need to do a pickup

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<v Speaker 3>for Cliff's notes because I did not credit Mike D

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<v Speaker 3>of Overland Park, Kansas. Or maybe that'll suffice.

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<v Speaker 2>Yeah, it might. Well I have to ask Mike D.

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<v Speaker 4>Okay, and he'll you know what he'll say.

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<v Speaker 2>He'll say the mic stance for money and the D

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<v Speaker 2>is for dime.

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<v Speaker 4>That's right.

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<v Speaker 2>Was that exactly what you were going to say?

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<v Speaker 4>No? But that's that was better? So okay.

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<v Speaker 2>So yeah, we're talking Popcorn Day and Chuck, there's a

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<v Speaker 2>lot a lot to talk about with popcorn. Who helped

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<v Speaker 2>us with this?

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<v Speaker 1>Was it?

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<v Speaker 2>Anna?

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<v Speaker 4>This is Anna Green?

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<v Speaker 2>Very nice? So if you don't know what popcorn is,

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<v Speaker 2>We'll wait a second. You go ahead and google popcorn

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<v Speaker 2>and then come back. I'm pretty sure most people know

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<v Speaker 2>what popcorn is because it's a global sensation. But I

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<v Speaker 2>have to say I'm quite proud that popcorn is through

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<v Speaker 2>and through American, and not just the United States version

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<v Speaker 2>of American, Mexico, Central America, South America, Canada will include Canada.

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<v Speaker 2>Sure they love it American in that sense. That is

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<v Speaker 2>popcorn through and through. Even still today, most of the

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<v Speaker 2>popcorn in the world comes from the Americas.

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<v Speaker 4>That's right.

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<v Speaker 3>And we should talk a little bit about corn because

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<v Speaker 3>popcorn is just a variety of corn. There are all

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<v Speaker 3>kinds of varieties of corn, and popcorn is the everta variety.

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<v Speaker 3>And if you are corn, you have three main things.

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<v Speaker 4>You have a hull.

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<v Speaker 3>Maybe they might call it a pair of carp or

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<v Speaker 3>maybe even the brand. I like calling it the brand

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<v Speaker 3>the brand, and inside that hole you've got the germ

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<v Speaker 3>and the endosperm and popcorn specific hull, that outer shell

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<v Speaker 3>that has that stuff inside of it. That is the

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<v Speaker 3>main thing that makes it poppable corn. And that's what

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<v Speaker 3>makes it different than other kinds of corn because popcorn

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<v Speaker 3>has a really hard, hard outer shell, much harder than

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<v Speaker 3>other varieties of corn, and inside that hull there's a

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<v Speaker 3>much higher ratio of hard starch to soft starch.

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<v Speaker 4>And all that sounds well and good.

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<v Speaker 3>But a little tidbit I never ever knew until this

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<v Speaker 3>episode was like, what is making that stuff pop?

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<v Speaker 4>And it's very simple, right it is.

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<v Speaker 2>It's awesome. It's a little tiny bit of water. Yeah,

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<v Speaker 2>Apparently anything less than thirteen percent water inside the popcorn

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<v Speaker 2>kernel is not good enough.

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<v Speaker 4>I think you mean the hull, yes, you're right, sorry,

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<v Speaker 4>or the brand as you like to see the bran.

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<v Speaker 2>Yeah, brand to me is like mast It's like one

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<v Speaker 2>of those homey words. I love it. It's the sweet

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<v Speaker 2>spot is between thirteen and twenty percent water content inside

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<v Speaker 2>the brand. And when you heat that, because the brand

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<v Speaker 2>is non porous, that that steam that gets generated gets

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<v Speaker 2>trapped inside. Well, as we all know, when steam expands,

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<v Speaker 2>it really expands, and it expands so much that it blows.

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<v Speaker 2>It blows the popcorn inside out.

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<v Speaker 3>Yeah, and that what you're eating, the white styrofoamy deliciousness

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<v Speaker 3>that you're eating, that is the starch while you're eating

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<v Speaker 3>that kernel up, I'm sorry, that hole. I guess it's

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<v Speaker 3>a kernel too, and that water is turning into steam

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<v Speaker 3>and expanding, the consistency of that starch is changing, becoming

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<v Speaker 3>more pliable of aka edible, and you're eating that interior

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<v Speaker 3>starch and you can still you know that that little

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<v Speaker 3>thing that gets stuck in your teeth, that's the last

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<v Speaker 3>bit of that hole that has exploded. And like you said, anything,

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<v Speaker 3>like when you get that unpopped stuff at the bottom

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<v Speaker 3>and you're like, what was your problem? Why didn't you

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<v Speaker 3>do what you were told?

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<v Speaker 2>They said, all right, less than thirteen percent.

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<v Speaker 3>More exactly, that's probably the case. It also could be

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<v Speaker 3>the case where that hole was fractured or something was

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<v Speaker 3>wrong with that hole.

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<v Speaker 2>Yeah, something's wrong with that. It ain't right. Yeah, And

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<v Speaker 2>so you're like, okay, well, why doesn't rice pop suckers?

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<v Speaker 2>Why doesn't Why isn't wheat pop smart guys? Well, it

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<v Speaker 2>turns out it's because they have porous holes, so steam

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<v Speaker 2>will come out of them. It won't build up pressure

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<v Speaker 2>inside like it does popcorns. So popcorn is a very unique, darling,

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<v Speaker 2>peculiar little thing that everybody loves. Yeah, no, don't don't

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<v Speaker 2>even come at us like you don't love popcorn. Everyone

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<v Speaker 2>loves popcorn.

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<v Speaker 3>Sorry, agreed, And we're going to get some some young

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<v Speaker 3>yuckers that are gonna say they hate popcorn.

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<v Speaker 4>I just don't get it. I don't get it either.

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<v Speaker 3>There's a guy named Andrew Smith and he's a popcorn

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<v Speaker 3>aficionado and in popped culture. Pretty great name for something

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<v Speaker 3>on the internet. He has gone through and shared popcorn

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<v Speaker 3>varieties that were sold in the early I guess twentieth century,

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<v Speaker 3>between nineteen oh one and nineteen oh two. He said,

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<v Speaker 3>some of these may be different names, you know, like

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<v Speaker 3>the same thing that was named different by whoever was

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<v Speaker 3>growing it. But they had some pretty fun names like

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<v Speaker 3>tom thumb popcorn or tattooed Yankee. But popcorn wasn't sold

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<v Speaker 3>commercially at scale like that. Maybe a couple of varieties were,

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<v Speaker 3>but there seemed to be a lot more sort of

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<v Speaker 3>local varieties that people could grow and just sell kind

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<v Speaker 3>of locally. But again, it's not branded or anything at

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<v Speaker 3>this point. You're just buying it by like the scoop

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<v Speaker 3>or the bag.

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<v Speaker 2>Yeah, it was all popcorn. It was just a generic

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<v Speaker 2>term for popcorn. It's all called popcorn. But I think

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<v Speaker 2>in the mid nineteenth century. Later nineteenth century, the company

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<v Speaker 2>started to come along and basically branded their own version.

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<v Speaker 2>And there was even a mascot in the eighteen seventies

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<v Speaker 2>called Kernel Pop Love that one. I couldn't find a

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<v Speaker 2>picture of them, could you.

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<v Speaker 4>No, But that's because I did not look.

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<v Speaker 2>The same here. And there's actually a popcorn company from

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<v Speaker 2>not too far after Colonel Pop was developed nineteen fourteen,

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<v Speaker 2>called the American Popcorn Company. And they're the people who

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<v Speaker 2>make jolly Time popcorn. And if you've never made jolly

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<v Speaker 2>Time popcorn, you should just do it. Just go buy

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<v Speaker 2>one of those little foil things that has all the

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<v Speaker 2>stuff you need to pop the corn in it. And

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<v Speaker 2>as it pops, like the foil expands. It's just such

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<v Speaker 2>a great little thing. Word of advice, though I learned

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<v Speaker 2>this the hard way. Don't do it on a ceramic

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<v Speaker 2>cook top. It's really really bad for the ceramic cook top.

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<v Speaker 2>Oh wait, I'm talking about Jiffy pop. Jolly Time comes.

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<v Speaker 4>In the bangs. Yeah, yeah, still you should try and

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<v Speaker 4>Jiffy pop I get.

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<v Speaker 3>I mean, before we go further, I'm curious of how

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<v Speaker 3>you how do you pop your popcorn?

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<v Speaker 2>You know, I don't very much. We have like a

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<v Speaker 2>stir crazy I don't remember who makes it, but it's

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<v Speaker 2>like the the big like black, heavy bottom with like

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<v Speaker 2>a thing that spins around slowly on it so that

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<v Speaker 2>it stirs your your popcorn apparently in a crazy way,

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<v Speaker 2>and then it pop pop pops, but transparent. Well there's

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<v Speaker 2>a hamster that runs the whole thing. I guess technically

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<v Speaker 2>it's mechanical energy, but there's like a transparent yellow bowl

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<v Speaker 2>that keeps it from popping out, and then you just

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<v Speaker 2>turn it upside down, okay, yeah, and then you have

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<v Speaker 2>your bowl of popcorn right there.

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<v Speaker 3>So you got the old school sort of can't you

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<v Speaker 3>plug it in and it turns the little stirring thing.

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<v Speaker 2>Yeah, But weirdly we got it in the last few years.

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<v Speaker 2>We tried air popping for a while.

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<v Speaker 4>And that's just like punishment garbage.

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<v Speaker 3>I use a whirlypop that is the stovetop thing that

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<v Speaker 3>you put, you know, on your stove. I have a

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<v Speaker 3>gas stove, so it's cooking with gas and you hand

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<v Speaker 3>crank that thing and it stirs it around.

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<v Speaker 4>You need a hamster, I do.

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<v Speaker 3>Those are like seventy bucks, so you know, not cheap

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<v Speaker 3>but not expensive. There's also more expensive brands like that

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<v Speaker 3>that are like a couple of hundred bucks, like the Popsmith.

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<v Speaker 3>But the whole point is you're cooking it on your

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<v Speaker 3>stovetop and you're turning it yourself, right, And that's how

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<v Speaker 3>I like to do it. As the the you know

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<v Speaker 3>that yellow oil that's got the butter flavor in it,

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<v Speaker 3>and I just do a little bit of that popcorn

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<v Speaker 3>salt because I love salt. But that stuff is super

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<v Speaker 3>salty and goes a long way I saw.

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<v Speaker 2>Yeah, for sure. There's a specific kind called Flavacall and

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<v Speaker 2>that's what the movie theaters use, and it's designed to

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<v Speaker 2>dissolve in oil and get in every part of a

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<v Speaker 2>popcorn pop popcorn. I can't remember, I ah the name

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<v Speaker 2>for what? Oh flake, that's what a pop popcorn is called.

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<v Speaker 2>Did you know that?

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<v Speaker 4>Yeah?

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<v Speaker 2>I did not know that. Well at any rate. It's

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<v Speaker 2>meant to get in every crevice and nook and cranny

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<v Speaker 2>of a popped flake, and yeah, I would guess it

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<v Speaker 2>doesn't take very much of that stuff.

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<v Speaker 3>Yeah, and we don't pop popcorn a lot, like we

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<v Speaker 3>should do it for every single family movie night because

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<v Speaker 3>there's really no reason not to. But uh, you know,

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<v Speaker 3>Ruby loves it, the family loves it. So I'm gonna

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<v Speaker 3>start popping more popcorn. But let's go back.

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<v Speaker 2>Wait, I'm not quite done. I should say, like, more

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<v Speaker 2>often than not, it's microwave popcorn that.

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<v Speaker 4>We Sorry, I'm judging you.

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<v Speaker 2>Yeah, it's all right. I can take it.

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<v Speaker 4>I just don't like it.

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<v Speaker 2>What about smart food? I like that stuff too.

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<v Speaker 4>Yeah. Bag popcorn that's a whole other game, but a

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<v Speaker 4>huge industry.

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<v Speaker 2>Yeah.

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<v Speaker 4>Remember it used to be on our what do they

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<v Speaker 4>call it, a rider?

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<v Speaker 2>Yeah, like you had to give us smart pop popcorn

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<v Speaker 2>backstage at our shows.

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<v Speaker 4>Yeah. It's good snack, calorie filling for sure, and cheesy,

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<v Speaker 4>pleasing to the tongue.

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<v Speaker 3>Let's go back a little bit though, and talk about cultivation,

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<v Speaker 3>because if you look at you know, indigenous Americans before

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<v Speaker 3>Europeans came along and wrecked everything, they were farming popcorn

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<v Speaker 3>in South and Central America, mainly in North America where

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<v Speaker 3>it was farmed it was in the southwest of the

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<v Speaker 3>United States and Mexico, or I guess most of that

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<v Speaker 3>was Mexico at the time. But when non indigenous Americans,

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<v Speaker 3>you know, white Europeans, came here, they started farming popcorn

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<v Speaker 3>in New England was a surprise.

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<v Speaker 4>Yeah.

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<v Speaker 3>Through most of the nineteenth century that was sort of

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<v Speaker 3>the center of popcorn, I guess, growing and manufacturing, until

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<v Speaker 3>eventually it moved to the Midwest in Chicago became the

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<v Speaker 3>hub of popcorn.

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<v Speaker 2>Yes, which explains why Chicago is a caramel corn town.

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<v Speaker 2>And despite the fact that people in Chicago won't admit it,

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<v Speaker 2>Chicago is a caramel corn town.

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<v Speaker 3>But most of the popcorn these days that comes for

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<v Speaker 3>the United States, well not most, but twenty five percent

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<v Speaker 3>of the popcorn popped in the US is grown in Nebraska,

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<v Speaker 3>it should be no surprise, but also grown in places

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<v Speaker 3>like Kansas, Michigan, Kentucky, Indiana, Ohio, Missouri, Illinois, and Iowa.

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<v Speaker 2>Yeah apparently also Brazil and Argentina grow a lot of

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<v Speaker 2>it too.

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<v Speaker 4>Yeah.

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<v Speaker 2>Okay, so chuck. A big question is whether popcorn is healthy,

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<v Speaker 2>and the answer is the resounding yes. If you just

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<v Speaker 2>air pop popcorn and only eat popcorn undressed in anything

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<v Speaker 2>and not cooked in oil.

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<v Speaker 4>That's right. But what kind of serial killer does that? Yeah,

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<v Speaker 4>it is.

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<v Speaker 3>It's it's low in calorie. Like I said, it's a

0:11:51.559 --> 0:11:56.000
<v Speaker 3>really good source of fiber. It's one hundred percent whole grain,

0:11:56.200 --> 0:11:59.040
<v Speaker 3>and if you eat one serving as three cups of poppedcorn.

0:12:00.040 --> 0:12:02.240
<v Speaker 3>If you eat three cups of popcorn, that's about fifteen

0:12:02.280 --> 0:12:05.480
<v Speaker 3>percent of your daily recommended fiber intake. So if you

0:12:05.520 --> 0:12:07.080
<v Speaker 3>double that, you're getting thirty percent.

0:12:07.760 --> 0:12:09.840
<v Speaker 2>I saw so I was like, there's got to be

0:12:09.880 --> 0:12:12.920
<v Speaker 2>something wrong with popcorn. I searched Dark side of popcorn,

0:12:13.080 --> 0:12:14.640
<v Speaker 2>and the best I could come up with is that

0:12:14.720 --> 0:12:17.280
<v Speaker 2>it's there's enough fiber in it that if you have

0:12:17.400 --> 0:12:19.880
<v Speaker 2>irritable bowel syndrome, you need to be careful of your

0:12:19.880 --> 0:12:22.839
<v Speaker 2>popcorn intake. That's the worst thing anyone has to say

0:12:22.840 --> 0:12:23.600
<v Speaker 2>about popcorn.

0:12:24.000 --> 0:12:26.440
<v Speaker 3>Yeah, you can also get about three grams of protein

0:12:26.480 --> 0:12:29.760
<v Speaker 3>preserving eighteen grams of carbs, one gram of fat. You

0:12:29.800 --> 0:12:33.960
<v Speaker 3>can get vitamin B six, a e K riboflavon, buyme

0:12:34.160 --> 0:12:36.040
<v Speaker 3>nicene folate, So.

0:12:35.960 --> 0:12:37.440
<v Speaker 4>It's pretty good for you.

0:12:40.520 --> 0:12:43.040
<v Speaker 3>The nutritional values are going to shift some when you

0:12:43.080 --> 0:12:46.480
<v Speaker 3>cook it in oil and add toppings and butter flavored stuff,

0:12:46.600 --> 0:12:49.480
<v Speaker 3>but it's not like it destroys the nutritional value.

0:12:49.679 --> 0:12:51.000
<v Speaker 4>The fiber's still in there right.

0:12:51.280 --> 0:12:53.720
<v Speaker 2>Yeah, for sure, it just makes it less healthy. You know,

0:12:53.760 --> 0:12:56.320
<v Speaker 2>you've got all the problems that you have for eating butter,

0:12:56.840 --> 0:13:00.920
<v Speaker 2>and not just eating butter, but liquid butter. Wow, you

0:13:00.960 --> 0:13:03.120
<v Speaker 2>want to talk about where popcorn came from?

0:13:03.160 --> 0:13:04.520
<v Speaker 4>Because I do, yes.

0:13:05.640 --> 0:13:08.760
<v Speaker 2>So, like I said, popcorn is indigenous to the Americas,

0:13:08.920 --> 0:13:12.800
<v Speaker 2>and that's because corn is indigenous to the Americas. As

0:13:12.840 --> 0:13:15.120
<v Speaker 2>far as we can tell, especially if you've read fourteen

0:13:15.160 --> 0:13:21.120
<v Speaker 2>ninety two, corn was domesticated from the wild Taosenti plant

0:13:21.960 --> 0:13:24.199
<v Speaker 2>as far back as nine thousand years ago. And the

0:13:24.240 --> 0:13:26.880
<v Speaker 2>whole thing began in Mexico, and it was such a

0:13:26.880 --> 0:13:31.160
<v Speaker 2>good idea that it spread throughout Central and South America. Right. Yes,

0:13:31.240 --> 0:13:36.760
<v Speaker 2>popcorn itself is not that much younger, maybe about twenty

0:13:36.800 --> 0:13:38.320
<v Speaker 2>five hundred years or so.

0:13:39.280 --> 0:13:43.880
<v Speaker 3>Yeah, I mean sixty seven hundred years ago there was popcorn.

0:13:44.200 --> 0:13:47.400
<v Speaker 3>We just you know, don't know exactly when people started

0:13:47.400 --> 0:13:47.880
<v Speaker 3>eating it.

0:13:48.760 --> 0:13:52.680
<v Speaker 2>Right, but we do have archaeological evidence. I think people

0:13:52.760 --> 0:13:56.880
<v Speaker 2>have found popcorn buried with people in like South America,

0:13:57.480 --> 0:14:00.720
<v Speaker 2>and I think there was one burial in per maybe

0:14:01.480 --> 0:14:03.839
<v Speaker 2>where the burial was one thousand years old, but the

0:14:04.200 --> 0:14:07.480
<v Speaker 2>popcorn was still viable, like you could have popped it.

0:14:07.840 --> 0:14:12.320
<v Speaker 2>Imagine eating thousand year old funeral burial popcorn. That would

0:14:12.360 --> 0:14:13.120
<v Speaker 2>really be something.

0:14:13.840 --> 0:14:17.120
<v Speaker 3>Yeah, It's probably in some fancy menu somewhere in a

0:14:17.160 --> 0:14:17.960
<v Speaker 3>fancy restaurant.

0:14:18.160 --> 0:14:21.120
<v Speaker 2>Yeah, one of those underground restaurants for richies where they

0:14:21.160 --> 0:14:21.760
<v Speaker 2>eat people.

0:14:22.520 --> 0:14:26.680
<v Speaker 3>Yeah, where they eat ancient foods and people, yeah, disguised

0:14:26.680 --> 0:14:32.320
<v Speaker 3>as tasty. There is written documentation. I believe the first

0:14:32.320 --> 0:14:37.600
<v Speaker 3>written documentation of popcorn comes from when the Europeans came

0:14:37.640 --> 0:14:41.040
<v Speaker 3>over again to the Americas. There was a missionary in

0:14:41.080 --> 0:14:46.320
<v Speaker 3>the sixteenth century name Bernardino the Sahagun. He was not

0:14:46.440 --> 0:14:51.520
<v Speaker 3>Italian really, and he claimed Aztecs were wearing popcorn garlands,

0:14:51.520 --> 0:14:54.720
<v Speaker 3>so it was already being used as sort of a decorative.

0:14:54.600 --> 0:14:57.280
<v Speaker 4>And they called it momo cheetle okay.

0:14:57.320 --> 0:15:01.760
<v Speaker 3>And there was a seventeenth century missionary rename I'm not

0:15:01.760 --> 0:15:04.440
<v Speaker 3>even gonna try. His last name was Kobo, I can

0:15:04.520 --> 0:15:08.160
<v Speaker 3>say that one. And he saw Pruvian's toasting a quote,

0:15:08.160 --> 0:15:11.280
<v Speaker 3>a certain kind of corn until it burst, clearly popcorn.

0:15:11.680 --> 0:15:13.160
<v Speaker 2>Yeah. They called it pens and cola.

0:15:13.880 --> 0:15:16.880
<v Speaker 4>Cool, that's all I got, good stuff?

0:15:17.920 --> 0:15:20.440
<v Speaker 2>Uh Yeah, so yes, they were. They were. These guys

0:15:20.440 --> 0:15:23.280
<v Speaker 2>were witnessing popcorn, and you would think like, oh, okay, well

0:15:23.280 --> 0:15:27.480
<v Speaker 2>it would immediately become a big deal everywhere. That's not

0:15:27.520 --> 0:15:32.000
<v Speaker 2>necessarily the case. Despite there being a legend that popcorn

0:15:32.080 --> 0:15:35.520
<v Speaker 2>was introduced to the Pilgrims at the first Thanksgiving, that

0:15:35.600 --> 0:15:39.000
<v Speaker 2>seems to have been a nineteenth century invention, which is

0:15:39.040 --> 0:15:42.560
<v Speaker 2>actually about the time that popcorn became a favored American

0:15:42.640 --> 0:15:44.080
<v Speaker 2>snack in the United States.

0:15:44.440 --> 0:15:47.200
<v Speaker 3>Yeah, we should probably take a break and come back

0:15:47.240 --> 0:15:48.680
<v Speaker 3>and talk about what happened from there.

0:15:48.760 --> 0:15:49.160
<v Speaker 4>Huh.

0:15:49.560 --> 0:15:51.600
<v Speaker 2>I think that's a great idea, Joe, all right, we'll

0:15:51.640 --> 0:15:52.120
<v Speaker 2>be right back.

0:15:52.360 --> 0:15:53.880
<v Speaker 5>I want to learn about a terror sort and call

0:15:53.920 --> 0:15:56.800
<v Speaker 5>it red actel. How to take a berg fractal gink

0:15:56.920 --> 0:15:57.200
<v Speaker 5>is Khan.

0:15:57.280 --> 0:15:59.920
<v Speaker 1>That's a little hunt the Lizzie Borderers and all run

0:16:00.120 --> 0:16:11.080
<v Speaker 1>on sport up Jerry.

0:16:19.600 --> 0:16:24.480
<v Speaker 2>So euro Americans knew of popcorn long before they started

0:16:24.480 --> 0:16:27.040
<v Speaker 2>eating it. It was just associated with Native Americans. There

0:16:27.120 --> 0:16:30.280
<v Speaker 2>was a Native American thing. They love their popcorn. But

0:16:30.400 --> 0:16:33.440
<v Speaker 2>in the nineteenth century, as far back as the eighteen twenties,

0:16:33.920 --> 0:16:38.240
<v Speaker 2>people selling seeds started selling popcorn. Seeds kind of slowly

0:16:38.320 --> 0:16:42.480
<v Speaker 2>but surely started to gain traction. Thurreau was a fan.

0:16:42.840 --> 0:16:46.680
<v Speaker 2>He called popcorn a perfect winter flower, which seems like

0:16:46.720 --> 0:16:50.600
<v Speaker 2>a miss to me. And in eighteen forty eight popcorn

0:16:50.720 --> 0:16:54.720
<v Speaker 2>showed up in the debut edition of the Dictionary of Americanisms,

0:16:55.400 --> 0:16:57.840
<v Speaker 2>and I was looking through that. Chuck and keep a

0:16:58.000 --> 0:17:01.320
<v Speaker 2>stiff upper lip was in there too, which I associate

0:17:01.360 --> 0:17:05.040
<v Speaker 2>one with the UK. But apparently that's American.

0:17:05.920 --> 0:17:08.359
<v Speaker 4>Oh. I never really thought about where that might have

0:17:08.440 --> 0:17:08.800
<v Speaker 4>come from.

0:17:09.480 --> 0:17:11.480
<v Speaker 2>I always thought it was the UK, but I was wrong.

0:17:12.359 --> 0:17:14.520
<v Speaker 3>Well, as far as popcorn goes, they used to make

0:17:14.560 --> 0:17:17.360
<v Speaker 3>it in all kinds of crazy ways early on. Sometimes

0:17:17.359 --> 0:17:20.080
<v Speaker 3>they would just throw it in a fire and wait

0:17:20.320 --> 0:17:21.960
<v Speaker 3>for it to pop out, I guess, and eat it

0:17:21.960 --> 0:17:25.360
<v Speaker 3>with a little little ash on it. Sometimes they would

0:17:25.400 --> 0:17:29.560
<v Speaker 3>put like an iron like an iron plank on a fire,

0:17:30.520 --> 0:17:33.280
<v Speaker 3>like you might do steamed oysters or something. If you're

0:17:33.600 --> 0:17:36.080
<v Speaker 3>sitting by the beach these days and you've got some

0:17:36.119 --> 0:17:38.800
<v Speaker 3>oysters and you throw a wet towel over those oysters.

0:17:39.040 --> 0:17:40.800
<v Speaker 3>With popcorn, you could just throw those kernels on that

0:17:40.880 --> 0:17:44.280
<v Speaker 3>hot plate, storm around just like it was on your stovetop,

0:17:44.320 --> 0:17:45.280
<v Speaker 3>and wait for it to pop.

0:17:45.880 --> 0:17:47.080
<v Speaker 2>What's the towel for.

0:17:48.600 --> 0:17:50.520
<v Speaker 4>The towel is for the oysters to steam them?

0:17:51.080 --> 0:17:53.320
<v Speaker 2>Oh, so you cover the oysters with the towel and

0:17:53.480 --> 0:17:54.840
<v Speaker 2>it keeps the steam inside.

0:17:55.040 --> 0:17:56.920
<v Speaker 4>Yeah. Yeah, with a wet to gotcha.

0:17:56.640 --> 0:17:59.440
<v Speaker 3>Guy, Yeah, and creates that steam. So, but that's oysters

0:17:59.440 --> 0:18:00.320
<v Speaker 3>just neither here there.

0:18:00.520 --> 0:18:00.840
<v Speaker 2>Okay.

0:18:01.040 --> 0:18:05.080
<v Speaker 3>So a frying pan obviously is one way you could

0:18:05.119 --> 0:18:08.000
<v Speaker 3>have popped it early on, but those things were really

0:18:08.040 --> 0:18:10.200
<v Speaker 3>really heavy to work with. They still are very heavy

0:18:10.240 --> 0:18:11.800
<v Speaker 3>you work with as far as like holding one and

0:18:11.800 --> 0:18:14.760
<v Speaker 3>shaking it over a hot fire. And before they had

0:18:14.760 --> 0:18:16.240
<v Speaker 3>gas s doves, you know, you got to nail the

0:18:16.240 --> 0:18:20.040
<v Speaker 3>popcorn heating temperature or else you're gonna scorch it and

0:18:20.040 --> 0:18:21.800
<v Speaker 3>it's not gonna taste great or it's never going to pop.

0:18:21.840 --> 0:18:24.040
<v Speaker 3>So until gas stoves came along, it was just harder.

0:18:24.640 --> 0:18:28.679
<v Speaker 2>Yeah, so it wasn't quite as popular, you know. Yeah,

0:18:28.760 --> 0:18:31.480
<v Speaker 2>although you can imagine there were some country women who

0:18:31.520 --> 0:18:34.560
<v Speaker 2>had like a much bigger, stronger right arm from popping

0:18:34.600 --> 0:18:37.840
<v Speaker 2>popcorn iron skillet, yeah, dead give away that they were

0:18:37.840 --> 0:18:42.040
<v Speaker 2>a popcorn fan. Yeah. Finally, in eighteen sixty six, the

0:18:42.119 --> 0:18:45.239
<v Speaker 2>first patent was issued for a popcorn popper, and it

0:18:45.280 --> 0:18:49.520
<v Speaker 2>was essentially just like you know those old timey toast makers.

0:18:49.600 --> 0:18:52.360
<v Speaker 2>There's like a it's like an iron rod and it

0:18:52.480 --> 0:18:54.680
<v Speaker 2>ends in like a mesh basket that you'd put the

0:18:55.320 --> 0:18:58.439
<v Speaker 2>bread in and toast it. Yeah, something like that. But

0:18:58.480 --> 0:19:02.880
<v Speaker 2>the mesh was thin enough that the popcorn brand wouldn't

0:19:02.920 --> 0:19:05.480
<v Speaker 2>fall out when you're popping it, and it would just

0:19:05.480 --> 0:19:08.040
<v Speaker 2>go pop pop, pop pop. My feet can't stop.

0:19:08.200 --> 0:19:10.280
<v Speaker 4>They still make those for camping, you know, you can

0:19:10.320 --> 0:19:10.920
<v Speaker 4>still get those.

0:19:11.119 --> 0:19:14.399
<v Speaker 2>Okay, that makes sense. Well, that is the first patented

0:19:14.520 --> 0:19:17.000
<v Speaker 2>popcorn popper that came on the market, and it was

0:19:17.400 --> 0:19:20.200
<v Speaker 2>I mean still hard to do, but it was much

0:19:20.320 --> 0:19:23.359
<v Speaker 2>lighter than holding an iron skillet over the fire until

0:19:23.359 --> 0:19:24.359
<v Speaker 2>your popcorn popped.

0:19:24.680 --> 0:19:26.639
<v Speaker 4>Yeah, at the very least is lighter and had a

0:19:26.720 --> 0:19:27.440
<v Speaker 4>much longer handle.

0:19:27.880 --> 0:19:29.840
<v Speaker 2>Right, So people were like, okay, I can kind of

0:19:29.880 --> 0:19:32.359
<v Speaker 2>get into this, and that's when it just started to

0:19:32.440 --> 0:19:32.960
<v Speaker 2>take off.

0:19:33.400 --> 0:19:35.680
<v Speaker 3>Yeah, So that was eighteen sixty six. Like you said,

0:19:35.680 --> 0:19:39.000
<v Speaker 3>so in the eighteen seventies, if there was a public event,

0:19:39.119 --> 0:19:40.800
<v Speaker 3>you were going to be able to buy popcorn there.

0:19:41.440 --> 0:19:43.280
<v Speaker 3>Anything that had a concession stand was going to be

0:19:43.320 --> 0:19:46.760
<v Speaker 3>selling popcorn by that time. And in the eighteen nineties

0:19:46.800 --> 0:19:51.080
<v Speaker 3>that was a guy named Charles cr Etrs Creditors, I

0:19:51.119 --> 0:19:55.680
<v Speaker 3>guess in eighteen ninety three. He was a confectionery shop

0:19:55.680 --> 0:19:59.440
<v Speaker 3>owner in Ohio and he patented, I guess the first

0:19:59.480 --> 0:20:04.240
<v Speaker 3>sort of mobile portable popcorn machine that he adapted from

0:20:04.280 --> 0:20:08.520
<v Speaker 3>a peanut roaster of his own design, and all of

0:20:08.560 --> 0:20:10.399
<v Speaker 3>a sudden you could have like a popcorn stand on

0:20:10.440 --> 0:20:12.400
<v Speaker 3>a sidewalk, and that became like a thing.

0:20:12.440 --> 0:20:14.800
<v Speaker 4>People were buying popcorn because it was always pretty cheap.

0:20:15.119 --> 0:20:17.800
<v Speaker 2>Yeah. I looked at a picture. This is glorious. It's

0:20:17.840 --> 0:20:20.640
<v Speaker 2>super got like the big old penny farthing wheels on it.

0:20:20.640 --> 0:20:21.639
<v Speaker 2>It's just I would love to.

0:20:21.600 --> 0:20:23.240
<v Speaker 4>Buy popcorn from it, you know.

0:20:23.280 --> 0:20:26.800
<v Speaker 3>I penny Thuring farthing is called that, no, because one

0:20:26.800 --> 0:20:30.000
<v Speaker 3>wheel was relatively the size of a penny to the

0:20:30.040 --> 0:20:30.800
<v Speaker 3>size of the farthing.

0:20:31.040 --> 0:20:31.960
<v Speaker 4>Oh wow, it's neat.

0:20:32.160 --> 0:20:34.400
<v Speaker 2>Is that kind of like that thing? Where like if

0:20:34.520 --> 0:20:37.840
<v Speaker 2>Earth was the size of a pinhead, the sun would

0:20:37.880 --> 0:20:43.280
<v Speaker 2>be the size of a basketball exactly. So this is

0:20:43.320 --> 0:20:47.000
<v Speaker 2>the nineteenth century. I think we made it through right, Yeah, yeah, okay,

0:20:47.119 --> 0:20:51.840
<v Speaker 2>So by the twentieth century, Oh no, we haven't quite

0:20:51.840 --> 0:20:53.680
<v Speaker 2>made it either, because I think we would be remiss

0:20:53.760 --> 0:20:56.040
<v Speaker 2>to not mention cracker jacks.

0:20:56.720 --> 0:20:56.960
<v Speaker 4>Yeah.

0:20:57.000 --> 0:21:00.640
<v Speaker 3>I mean, people in the late nineteenth century were into

0:21:01.520 --> 0:21:05.280
<v Speaker 3>pop like sweet popcorn balls and making popcorn sweet and delicious.

0:21:05.520 --> 0:21:07.320
<v Speaker 2>So it was a dirty lie when you said that

0:21:07.359 --> 0:21:08.919
<v Speaker 2>we made it out of the nineteenth.

0:21:08.560 --> 0:21:11.360
<v Speaker 4>Century, so dirty. I mean this was eighteen ninety six.

0:21:11.400 --> 0:21:12.080
<v Speaker 4>We were so close.

0:21:12.600 --> 0:21:14.960
<v Speaker 3>So they were eating sweet popcorn in the eighteen forties.

0:21:15.000 --> 0:21:17.040
<v Speaker 3>I think cracker Jack came along in ninety six.

0:21:17.359 --> 0:21:21.920
<v Speaker 2>Yes, so another thing that people put popcorn to use for. Again,

0:21:21.960 --> 0:21:25.920
<v Speaker 2>people are starting to get pretty crazy with this. Remember

0:21:25.960 --> 0:21:28.639
<v Speaker 2>our live episode on the Kellogg Brothers at the bat

0:21:29.240 --> 0:21:35.760
<v Speaker 2>Battle Creek Sanitarium. Before they started serving cereal there, John

0:21:35.800 --> 0:21:41.320
<v Speaker 2>Harvey Kellogg's wife Ella Kellogg, introduced popcorn as a cereal,

0:21:41.359 --> 0:21:44.199
<v Speaker 2>a breakfast cereal with milk and a sweetener, and it

0:21:44.240 --> 0:21:47.119
<v Speaker 2>was essentially the predecessor to the corn flakes and the

0:21:47.160 --> 0:21:50.280
<v Speaker 2>brand flakes and everything that came after that. And in

0:21:50.359 --> 0:21:57.119
<v Speaker 2>my opinion, it was the direct indirect predecessor of corn pops,

0:21:57.680 --> 0:21:59.560
<v Speaker 2>which are still around today. But they came out in

0:21:59.600 --> 0:22:03.240
<v Speaker 2>nineteen fifty and we're one of my all time favorite cereals.

0:22:03.480 --> 0:22:05.400
<v Speaker 4>Oh okay, I was like, what is corn pops? Yeah? Yeah,

0:22:05.400 --> 0:22:06.800
<v Speaker 4>corn pops? Yeah.

0:22:07.080 --> 0:22:10.359
<v Speaker 3>She called it popcorn pudding. And there's a historian named

0:22:10.359 --> 0:22:13.280
<v Speaker 3>Andrew Smith that was basically like, popcorn may have been

0:22:13.520 --> 0:22:16.200
<v Speaker 3>what cereal became if it hadn't have been for other

0:22:16.280 --> 0:22:21.080
<v Speaker 3>grain manufacturers really getting super aggressive with the breakfast cereal

0:22:21.119 --> 0:22:22.800
<v Speaker 3>companies being like no, no, no, you want to use

0:22:22.840 --> 0:22:23.679
<v Speaker 3>brand or.

0:22:23.560 --> 0:22:24.439
<v Speaker 4>Oat or whatever.

0:22:24.720 --> 0:22:25.960
<v Speaker 2>Yeah, don't be stupid.

0:22:26.800 --> 0:22:29.399
<v Speaker 3>Another thing you could use it for back then that

0:22:29.560 --> 0:22:32.919
<v Speaker 3>I have recently used it for is for flour. You

0:22:32.920 --> 0:22:34.359
<v Speaker 3>could grind popcorn into flour.

0:22:34.840 --> 0:22:40.679
<v Speaker 4>And I have had this pancake popcorn pancake mix in

0:22:40.760 --> 0:22:42.919
<v Speaker 4>my house, which is pretty good and way better for

0:22:42.960 --> 0:22:43.720
<v Speaker 4>you than pancakes.

0:22:43.840 --> 0:22:46.959
<v Speaker 2>Oh yeah, yeah, it's gluten free, right, yeah, and it

0:22:47.040 --> 0:22:49.399
<v Speaker 2>is good. You're not just saying that it's pretty up

0:22:49.440 --> 0:22:51.880
<v Speaker 2>some money on my god, you're gonna like.

0:22:52.040 --> 0:22:53.879
<v Speaker 3>I can't remember the name of the company, unfortunately, but

0:22:53.960 --> 0:22:55.840
<v Speaker 3>you could. You can find that out pretty easily.

0:22:56.119 --> 0:22:59.000
<v Speaker 2>I saw a recipe for popcorn bread and I was like, wow,

0:22:59.040 --> 0:23:01.679
<v Speaker 2>that sounds interesting. And if you look closely, there's like

0:23:01.840 --> 0:23:05.960
<v Speaker 2>five other types of flour in it. It's popcorn is

0:23:05.960 --> 0:23:08.320
<v Speaker 2>just part of it. Yeah, I'd still eat it if

0:23:08.320 --> 0:23:09.520
<v Speaker 2>somebody else made it, you know.

0:23:09.800 --> 0:23:10.359
<v Speaker 4>Yeah.

0:23:10.440 --> 0:23:12.600
<v Speaker 2>So we finally made it to the twentieth century. And

0:23:12.640 --> 0:23:15.359
<v Speaker 2>the reason the twentieth century became such a big deal

0:23:16.040 --> 0:23:18.400
<v Speaker 2>as far as popcorn goes is because that is when

0:23:18.480 --> 0:23:21.920
<v Speaker 2>movies started to come out At first they were silent movies,

0:23:21.960 --> 0:23:24.840
<v Speaker 2>and then talkies and movie theaters started to open throughout

0:23:24.880 --> 0:23:28.240
<v Speaker 2>the United States, and very quickly people were like, popcorn

0:23:28.320 --> 0:23:31.160
<v Speaker 2>and movies go together really well. But it turns out

0:23:31.200 --> 0:23:35.080
<v Speaker 2>the theater owners were the last ones to figure this out.

0:23:35.880 --> 0:23:36.320
<v Speaker 4>Yeah.

0:23:36.520 --> 0:23:39.800
<v Speaker 3>They were like, this stuff is a disaster of a mess.

0:23:40.359 --> 0:23:43.280
<v Speaker 3>It's all over the floor, and it still is, but

0:23:43.359 --> 0:23:44.840
<v Speaker 3>they deal with it because they make a ton of

0:23:44.840 --> 0:23:48.320
<v Speaker 3>money selling it. It was the depression coming along where

0:23:48.400 --> 0:23:51.280
<v Speaker 3>theater owners were like, hey, wait a minute, people don't

0:23:51.280 --> 0:23:53.639
<v Speaker 3>have a lot of money right now. Popcorn is very,

0:23:53.720 --> 0:23:58.399
<v Speaker 3>very cheap. It's a very affordable snack. So the people

0:23:58.440 --> 0:24:01.520
<v Speaker 3>were selling popcorn outside at theater that people could bring in,

0:24:02.000 --> 0:24:03.960
<v Speaker 3>much like my mother did in the nineteen eighties and

0:24:04.000 --> 0:24:08.280
<v Speaker 3>the first YEP, and they finally were like, hey, maybe

0:24:08.280 --> 0:24:11.639
<v Speaker 3>we could lease lobby space these popcorn vendors and just

0:24:11.680 --> 0:24:12.800
<v Speaker 3>have them sell it in here.

0:24:13.240 --> 0:24:16.239
<v Speaker 4>And then someone was like, wait a minute, we're what

0:24:16.280 --> 0:24:17.800
<v Speaker 4>are we doing. We're doing this all wrong.

0:24:18.280 --> 0:24:21.560
<v Speaker 3>We need to pop and sell this popcorn because the

0:24:21.600 --> 0:24:25.760
<v Speaker 3>markup is incredible and we're just losing money. So they started,

0:24:26.040 --> 0:24:29.200
<v Speaker 3>you know, it became hand in hand with theaters making

0:24:29.240 --> 0:24:31.720
<v Speaker 3>profits from the concessions largely popcorn.

0:24:32.040 --> 0:24:37.360
<v Speaker 2>Yes, I mean like a lot of money off of popcorn.

0:24:37.440 --> 0:24:40.600
<v Speaker 2>There's a well trod story about a theater owner from

0:24:40.720 --> 0:24:44.840
<v Speaker 2>during the depression name R. J. McKenna, who found that

0:24:45.240 --> 0:24:48.920
<v Speaker 2>popcorn was basically keeping his theater afloat. During the depression,

0:24:50.400 --> 0:24:53.679
<v Speaker 2>people didn't really have much money for a movie theater ticket,

0:24:53.720 --> 0:24:55.879
<v Speaker 2>but if they did, they still had money enough for

0:24:55.920 --> 0:24:58.399
<v Speaker 2>popcorn because it was a cheap snack. So R. J.

0:24:58.560 --> 0:25:01.440
<v Speaker 2>McKenna made the very wise is this decision of lowering

0:25:01.760 --> 0:25:04.600
<v Speaker 2>his ticket prices below what he would have made a

0:25:04.640 --> 0:25:08.280
<v Speaker 2>profit on because he made so much money off of

0:25:08.320 --> 0:25:12.760
<v Speaker 2>popcorn in the concession stands. And I think they the

0:25:12.840 --> 0:25:16.600
<v Speaker 2>number that's bandied about is two hundred thousand dollars from

0:25:16.680 --> 0:25:20.080
<v Speaker 2>popcorn alone, which is more than four and a half

0:25:20.119 --> 0:25:23.480
<v Speaker 2>million dollars today. If that's in nineteen thirty six, dollars.

0:25:24.200 --> 0:25:26.600
<v Speaker 4>From popcorn big big profits.

0:25:26.280 --> 0:25:28.280
<v Speaker 2>Yeah for sure. And he said a bit of a tradition,

0:25:28.359 --> 0:25:31.200
<v Speaker 2>as we'll find out that popcorn still big.

0:25:30.960 --> 0:25:32.680
<v Speaker 4>Profits, Yeah, big time.

0:25:33.359 --> 0:25:37.520
<v Speaker 3>During World War Two, there were sugar shortages, so sweet

0:25:37.520 --> 0:25:42.880
<v Speaker 3>treats were on the wigin I guess, and salty treats rose,

0:25:42.920 --> 0:25:45.720
<v Speaker 3>and popcorn was right at the center of that. Apparently,

0:25:45.760 --> 0:25:48.240
<v Speaker 3>Americans were eating three times more popcorn in the nineteen

0:25:48.280 --> 0:25:53.119
<v Speaker 3>forties than they ever had before, and also in the

0:25:53.359 --> 0:25:56.400
<v Speaker 3>know the connection to movie theater strengthened during the nineteen forties.

0:25:56.960 --> 0:25:59.919
<v Speaker 3>In nineteen forty five, more than half the popcorn people

0:26:00.080 --> 0:26:03.840
<v Speaker 3>eating in the United States was in those movie theaters.

0:26:04.240 --> 0:26:08.080
<v Speaker 2>Yeah, and there's another really great I want to say

0:26:08.119 --> 0:26:11.200
<v Speaker 2>it's an urban legend, but it actually happened a guy

0:26:11.280 --> 0:26:14.879
<v Speaker 2>named James Vicari or Vickery, who we've talked about before,

0:26:14.960 --> 0:26:20.280
<v Speaker 2>because he was basically the inventor of subliminal advertising, even

0:26:20.320 --> 0:26:23.480
<v Speaker 2>though subliminal advertising isn't really a thing. But the reason

0:26:23.520 --> 0:26:26.919
<v Speaker 2>he ties into this is because he supposedly experimented on

0:26:27.000 --> 0:26:32.720
<v Speaker 2>people showing frames interlaced within movies that popped up so

0:26:32.840 --> 0:26:36.360
<v Speaker 2>quickly that you couldn't perceive them, you only perceived them subliminally,

0:26:36.640 --> 0:26:39.119
<v Speaker 2>and they said things like go eat more popcorn, and

0:26:39.160 --> 0:26:42.600
<v Speaker 2>popcorn sales like tripled. Supposedly, even though the whole thing

0:26:42.680 --> 0:26:44.440
<v Speaker 2>was a total fraud and the guy made it up,

0:26:44.640 --> 0:26:45.679
<v Speaker 2>it's still worth mentioning.

0:26:45.720 --> 0:26:48.239
<v Speaker 3>If you ask me, he didn't actually even do that,

0:26:48.280 --> 0:26:50.960
<v Speaker 3>he said later that he made all of that up.

0:26:51.240 --> 0:26:53.119
<v Speaker 3>He never even did the subliminal advertising.

0:26:53.240 --> 0:26:53.440
<v Speaker 4>Yeah.

0:26:53.480 --> 0:26:54.240
<v Speaker 2>I saw that too.

0:26:54.680 --> 0:26:58.200
<v Speaker 3>Yeah, so that was just a fraud from top to bottom.

0:27:00.080 --> 0:27:02.720
<v Speaker 3>Prior to the thirties, most of the popcorn was white corn,

0:27:03.560 --> 0:27:06.359
<v Speaker 3>but movie theaters moved to the yellow corn variety and

0:27:06.440 --> 0:27:09.440
<v Speaker 3>it just looked better. It looked buttery, even though it wasn't,

0:27:10.080 --> 0:27:13.760
<v Speaker 3>and people that just became the de facto popcorn that

0:27:13.840 --> 0:27:16.240
<v Speaker 3>you mainly eat here in the United States, is that

0:27:16.320 --> 0:27:19.800
<v Speaker 3>yellow corn. I think by nineteen ninety ten percent of

0:27:19.800 --> 0:27:21.840
<v Speaker 3>commercially soul popcorn was whitecorn.

0:27:22.359 --> 0:27:25.120
<v Speaker 2>Let me ask you, do you get buttered popcorn at

0:27:25.119 --> 0:27:25.680
<v Speaker 2>the movies?

0:27:26.800 --> 0:27:30.800
<v Speaker 3>I get popcorn, And the AMC that I go to

0:27:31.119 --> 0:27:34.960
<v Speaker 3>here has the do your own butter. That's not butter,

0:27:35.000 --> 0:27:39.280
<v Speaker 3>by the way, at all. It's buttered flavored oil and stuff.

0:27:39.359 --> 0:27:42.640
<v Speaker 3>But I add, you know, when I was a kid,

0:27:42.640 --> 0:27:44.280
<v Speaker 3>I would just drench it in that stuff.

0:27:45.440 --> 0:27:46.080
<v Speaker 4>Now I do not.

0:27:46.280 --> 0:27:48.879
<v Speaker 3>Now I do like that flavor, but I'll just do

0:27:48.960 --> 0:27:53.000
<v Speaker 3>a pretty sparing couple of squirts and shakes.

0:27:53.200 --> 0:27:55.600
<v Speaker 2>Yeah. I never was into it, even as a kid.

0:27:55.400 --> 0:27:57.680
<v Speaker 2>I'd hard to be and I just couldn't get into

0:27:57.720 --> 0:28:00.320
<v Speaker 2>it for some reason. I think because it just it's

0:28:00.359 --> 0:28:02.720
<v Speaker 2>the popcorn. And I don't like popcorn wet.

0:28:04.000 --> 0:28:05.960
<v Speaker 3>I love it, but it's just you can't have it

0:28:06.280 --> 0:28:09.240
<v Speaker 3>drenched in that stuff. Like that's when it's really bad

0:28:09.280 --> 0:28:11.159
<v Speaker 3>for you. It's when you're just like dumping all that

0:28:11.240 --> 0:28:14.000
<v Speaker 3>oil on there. But a little bit I like, and

0:28:14.000 --> 0:28:16.040
<v Speaker 3>I'll shake it up and you get you know, I

0:28:16.040 --> 0:28:19.000
<v Speaker 3>get enough of that flavor just from a dab good.

0:28:19.440 --> 0:28:22.360
<v Speaker 2>I respect our differences.

0:28:23.240 --> 0:28:27.360
<v Speaker 3>Here's the thing though, with TV coming along, the popcorn

0:28:27.400 --> 0:28:29.800
<v Speaker 3>industry was really really worried that like, oh no, like

0:28:30.320 --> 0:28:32.840
<v Speaker 3>you know, all this popcorn is being eat in movie

0:28:32.840 --> 0:28:35.280
<v Speaker 3>theaters like we're toast because people aren't gonna go to

0:28:35.320 --> 0:28:38.800
<v Speaker 3>the movies anymore because of TV. A. That didn't really happen.

0:28:38.800 --> 0:28:41.440
<v Speaker 3>People still went to the movies back then. But what

0:28:41.480 --> 0:28:45.040
<v Speaker 3>they found out was people loved popping that popcorn at

0:28:45.040 --> 0:28:47.360
<v Speaker 3>home while they watched TV. And you can also have

0:28:47.400 --> 0:28:50.880
<v Speaker 3>popcorn ads on TV, and so people with their televisions

0:28:50.880 --> 0:28:53.320
<v Speaker 3>were eating more popcorn than ever in the nineteen fifties.

0:28:53.880 --> 0:28:56.160
<v Speaker 2>Yeah. Well, you know what stuck out to me from

0:28:56.240 --> 0:29:00.760
<v Speaker 2>that that anecdote, Chuck, is like, that's a an example

0:29:00.800 --> 0:29:04.040
<v Speaker 2>of early disruption, right yea, where people are like, oh,

0:29:04.040 --> 0:29:06.080
<v Speaker 2>there's a change, there's a huge sea change in the

0:29:06.160 --> 0:29:08.880
<v Speaker 2>way people do things, So this thing is going to

0:29:08.880 --> 0:29:12.920
<v Speaker 2>totally go away forever, right, And just since the Internet age,

0:29:12.920 --> 0:29:16.440
<v Speaker 2>we found that just doesn't really happen, Like everything from

0:29:16.480 --> 0:29:21.520
<v Speaker 2>bookstores to paper to I don't know, seeing people in person,

0:29:21.960 --> 0:29:25.520
<v Speaker 2>we're all just destined to just go away because they've

0:29:25.520 --> 0:29:28.280
<v Speaker 2>been replaced and it's just not how it goes, which

0:29:28.280 --> 0:29:30.520
<v Speaker 2>I think is kind of neat to understand because it

0:29:30.520 --> 0:29:34.160
<v Speaker 2>makes you a little less fearful of change or technology

0:29:34.240 --> 0:29:38.040
<v Speaker 2>or progress in some ways, I agree, although anyone who's

0:29:38.080 --> 0:29:39.960
<v Speaker 2>listened to the end of the world knows there's plenty

0:29:40.000 --> 0:29:42.840
<v Speaker 2>of technology to be scared of. It's got to be selective.

0:29:43.320 --> 0:29:47.160
<v Speaker 3>Yeah, and you know there are dents and industries for sure,

0:29:47.400 --> 0:29:50.640
<v Speaker 3>like you know, newspapers and magazines. Some have shuddered, but

0:29:51.840 --> 0:29:55.200
<v Speaker 3>if you believed, you know what the scare tactics, everyone's

0:29:55.200 --> 0:29:56.920
<v Speaker 3>gonna be like, you're never going to hold a newspaper

0:29:56.960 --> 0:29:57.960
<v Speaker 3>again after a certain year.

0:29:58.600 --> 0:30:02.680
<v Speaker 2>Yeah, newspapers, So that one did take a pretty hard hit,

0:30:02.800 --> 0:30:05.360
<v Speaker 2>but it wasn't necessarily because of the Internet. It was

0:30:05.440 --> 0:30:09.960
<v Speaker 2>because of captains of industry essentially realizing that they could

0:30:10.040 --> 0:30:15.320
<v Speaker 2>capture journalism if they if they defunded local news, and

0:30:15.400 --> 0:30:19.440
<v Speaker 2>that's exactly what happened. And I don't remember what episode

0:30:19.600 --> 0:30:23.200
<v Speaker 2>it was on. There's this there's a YouTube podcast that

0:30:23.240 --> 0:30:25.240
<v Speaker 2>I love, if you mean introduced it to me or

0:30:25.280 --> 0:30:28.040
<v Speaker 2>me to it, one of the two called doom Scroll.

0:30:28.160 --> 0:30:31.320
<v Speaker 2>It's hosted by a guy named Joshua Ciderella, and he

0:30:31.440 --> 0:30:35.640
<v Speaker 2>has the most interesting guests on who are just they

0:30:35.720 --> 0:30:38.120
<v Speaker 2>just think and talk about their thoughts, and I mean

0:30:38.120 --> 0:30:41.520
<v Speaker 2>like it's it's all rooted in, you know, like academia

0:30:41.600 --> 0:30:44.600
<v Speaker 2>or research or something. They're not just riffing or anything

0:30:44.680 --> 0:30:47.800
<v Speaker 2>like that. But one of them was talking about that

0:30:47.800 --> 0:30:50.760
<v Speaker 2>that capture and what happened to it, and it's just

0:30:50.800 --> 0:30:53.600
<v Speaker 2>so strange to think, like, yeah, local newspapers went away,

0:30:53.880 --> 0:30:57.320
<v Speaker 2>but the effect that that had on democracy and on

0:30:57.440 --> 0:31:01.160
<v Speaker 2>people being informed and just generally caring about stuff that

0:31:01.320 --> 0:31:02.800
<v Speaker 2>was a huge, huge deal.

0:31:03.400 --> 0:31:06.240
<v Speaker 4>Allegedly, did he eat popcorn while they said this stuff?

0:31:07.160 --> 0:31:09.720
<v Speaker 2>No? I don't think he did. No, he drinks like

0:31:09.800 --> 0:31:10.760
<v Speaker 2>Lacroix instead.

0:31:11.640 --> 0:31:14.160
<v Speaker 3>All right, well let's take our second break and we'll

0:31:14.200 --> 0:31:15.240
<v Speaker 3>finish up with popcorn.

0:31:15.360 --> 0:31:17.080
<v Speaker 4>Right after this, I want to learn.

0:31:16.960 --> 0:31:19.040
<v Speaker 5>About a terrisort and call it fridactyl. How to take

0:31:19.080 --> 0:31:33.880
<v Speaker 5>a pink is gone? That's a little hunt word up, Jerry.

0:31:44.000 --> 0:31:46.600
<v Speaker 3>All Right, So we talked a little bit about innovations

0:31:46.600 --> 0:31:49.760
<v Speaker 3>and how to pop popcorn over the years. That is

0:31:49.840 --> 0:31:52.239
<v Speaker 3>still evolving. I feel like every few years there's some

0:31:52.280 --> 0:31:54.400
<v Speaker 3>new sort of weird gadget to pop popcorn with.

0:31:54.520 --> 0:31:55.720
<v Speaker 2>I did not know that, man.

0:31:56.240 --> 0:32:01.040
<v Speaker 3>Yeah, electricity coming along was a big deal obviously for

0:32:01.160 --> 0:32:04.640
<v Speaker 3>electric popcorn poppers like you have, well, you and your

0:32:04.680 --> 0:32:10.400
<v Speaker 3>electric hamster. That is, they had a drawback though, because

0:32:10.440 --> 0:32:16.680
<v Speaker 3>they were dangerous. The early electric popcorn poppers were like

0:32:16.920 --> 0:32:19.560
<v Speaker 3>fires waiting to happen, essentially. I think in the late

0:32:19.640 --> 0:32:23.960
<v Speaker 3>sixties Consumer Bulletin examined all the most popular ones and

0:32:24.080 --> 0:32:27.240
<v Speaker 3>one of them they determined did not post safety hazards.

0:32:27.520 --> 0:32:28.960
<v Speaker 2>Yeah, that's the one we have.

0:32:29.360 --> 0:32:31.000
<v Speaker 4>Yeah, from nineteen sixty eight.

0:32:31.480 --> 0:32:34.880
<v Speaker 2>Although the hamster that runs our popcorn popper did come

0:32:34.920 --> 0:32:37.000
<v Speaker 2>with a little fire chiefs hat that he wears.

0:32:37.120 --> 0:32:37.880
<v Speaker 4>It's so cute.

0:32:38.760 --> 0:32:42.000
<v Speaker 2>So yeah, that's another interesting thing about popcorn. If you

0:32:42.160 --> 0:32:46.000
<v Speaker 2>kind of track its trajectory, it just keeps evolving with

0:32:46.240 --> 0:32:49.080
<v Speaker 2>new stuff. Like anytime something new comes along that you

0:32:49.120 --> 0:32:52.920
<v Speaker 2>can apply to popcorn. Whether it's movies or TVs or electricity,

0:32:53.240 --> 0:32:56.160
<v Speaker 2>people apply it to popcorn like it's just this little

0:32:56.160 --> 0:32:58.960
<v Speaker 2>thing lurking in the background that's been woven into our

0:32:59.000 --> 0:33:02.000
<v Speaker 2>culture so thoroughly and for so long, you just look

0:33:02.120 --> 0:33:04.440
<v Speaker 2>right past it and then it trips you as you

0:33:04.480 --> 0:33:08.640
<v Speaker 2>walk by, and you suddenly recognize how important popcorn is.

0:33:09.080 --> 0:33:10.560
<v Speaker 4>Yeah. TV Time was another one.

0:33:11.040 --> 0:33:14.400
<v Speaker 3>We already mentioned jippy pop, but TV Time was it

0:33:14.440 --> 0:33:19.680
<v Speaker 3>was just a packaging innovation where they had like sealed

0:33:19.720 --> 0:33:23.360
<v Speaker 3>popcorn to keep it really fresh, and then also separate

0:33:23.520 --> 0:33:26.080
<v Speaker 3>kind of like fun dip, separate compartments for seasonings and oil.

0:33:26.120 --> 0:33:27.520
<v Speaker 3>So it was kind of an all in one thing.

0:33:28.360 --> 0:33:33.360
<v Speaker 3>So just even little innovations that aren't mechanical, like packaging

0:33:33.360 --> 0:33:36.040
<v Speaker 3>innovations like microwave popcorn. I guess we could get too,

0:33:36.080 --> 0:33:37.600
<v Speaker 3>because that really changed the game.

0:33:37.960 --> 0:33:40.000
<v Speaker 2>Yeah, and we've talked about this guy plenty of times.

0:33:40.040 --> 0:33:43.240
<v Speaker 2>He was kind of like the Hayflick limit for a

0:33:43.280 --> 0:33:45.280
<v Speaker 2>while and early yeah stuff, you should know. He came

0:33:45.360 --> 0:33:48.120
<v Speaker 2>up a lot. But a guy named Percy Spencer worked

0:33:48.120 --> 0:33:51.000
<v Speaker 2>for the Raytheon Company and he was in charge of

0:33:51.080 --> 0:33:53.920
<v Speaker 2>creating magnetrons. I can't remember what he was doing with them.

0:33:53.960 --> 0:33:57.560
<v Speaker 2>I think they're for like radar or something. And he

0:33:57.680 --> 0:34:00.280
<v Speaker 2>was standing next to one at some point and he

0:34:00.320 --> 0:34:03.000
<v Speaker 2>had a chocolate bar. I'm guessing mister goodbar, that's what

0:34:03.040 --> 0:34:06.080
<v Speaker 2>I've always envisioned, Yeah, in his front pocket, like a

0:34:06.120 --> 0:34:09.839
<v Speaker 2>total nerd, because obviously his shirt was also a short

0:34:09.840 --> 0:34:14.200
<v Speaker 2>sleeve button down shirt, and the mister goodbar melted in

0:34:14.280 --> 0:34:17.120
<v Speaker 2>his pocket and he thought, hmm, that's curious.

0:34:17.160 --> 0:34:19.719
<v Speaker 4>And I was saving this late exactly.

0:34:19.840 --> 0:34:24.000
<v Speaker 2>No, it's just oozy. And then he decided almost immediately

0:34:24.040 --> 0:34:25.960
<v Speaker 2>to see what happens with popcorn, if you could do

0:34:26.000 --> 0:34:28.120
<v Speaker 2>the same thing with popcorn, and he did it.

0:34:28.520 --> 0:34:33.160
<v Speaker 3>Yeah, And so like microwaves and popcorn, microwave popcorn grew

0:34:33.640 --> 0:34:34.640
<v Speaker 3>in lockstep from.

0:34:34.520 --> 0:34:35.240
<v Speaker 4>The very beginning.

0:34:36.000 --> 0:34:38.600
<v Speaker 3>In fact, he even in his nineteen forty six patent

0:34:38.640 --> 0:34:42.560
<v Speaker 3>for the microwave showed popcorn being popped, so it was

0:34:42.600 --> 0:34:46.040
<v Speaker 3>always sort of tied together. The first commercial microwaves were

0:34:46.160 --> 0:34:49.279
<v Speaker 3>very big and expensive and not really for the home.

0:34:49.320 --> 0:34:50.360
<v Speaker 4>They were more for restaurants.

0:34:50.400 --> 0:34:53.800
<v Speaker 3>So once they went to the house, microwave popcorn was

0:34:54.320 --> 0:34:57.560
<v Speaker 3>right there along with it. In nineteen fifty one, a

0:34:57.600 --> 0:35:00.480
<v Speaker 3>gentleman named Orville Redenbacher got to together with a guy

0:35:00.520 --> 0:35:02.920
<v Speaker 3>named Charles Bowman and bought a corn plant in Indiana

0:35:03.520 --> 0:35:07.480
<v Speaker 3>and experimented with different versions of popcorn varieties and landed

0:35:07.480 --> 0:35:10.759
<v Speaker 3>on the Red Bow variety, and in nineteen sixty nine

0:35:11.440 --> 0:35:16.319
<v Speaker 3>started selling Orvile Reddenbacher branded popcorn. And here's what I

0:35:16.320 --> 0:35:18.960
<v Speaker 3>didn't know. They sold that brand six years later. They

0:35:18.960 --> 0:35:22.680
<v Speaker 3>sold it in nineteen seventy six, Wow, to hunt wessn Foods.

0:35:22.719 --> 0:35:25.239
<v Speaker 3>But he was just the name and face of it,

0:35:25.280 --> 0:35:26.920
<v Speaker 3>So he stayed the name and face of it.

0:35:27.960 --> 0:35:31.120
<v Speaker 2>Wow. Yeah. And I've read bow variety, you said, I

0:35:31.239 --> 0:35:33.879
<v Speaker 2>wonder if they named it after his penchant for red

0:35:33.920 --> 0:35:36.520
<v Speaker 2>bow ties, or he started wearing red bow ties because

0:35:36.560 --> 0:35:37.280
<v Speaker 2>of the variety.

0:35:38.360 --> 0:35:41.480
<v Speaker 4>I don't think they named the variety, So I bet

0:35:41.560 --> 0:35:43.680
<v Speaker 4>you he started wearing that thing because of that.

0:35:43.840 --> 0:35:46.200
<v Speaker 2>Thank you, CA. He also just said one more thing

0:35:46.200 --> 0:35:51.640
<v Speaker 2>about Orvile Riddenbacher. His Eames lounge chair, you know, the

0:35:51.680 --> 0:35:55.120
<v Speaker 2>one with the ottoman. Yeah, he had one in his

0:35:55.200 --> 0:35:58.399
<v Speaker 2>office and I think Nebraska, Omaha or something, and it's

0:35:58.440 --> 0:36:01.600
<v Speaker 2>still out there Orvile red Eames lounge chair from his

0:36:01.680 --> 0:36:02.960
<v Speaker 2>offices out there somewhere in.

0:36:02.960 --> 0:36:04.400
<v Speaker 4>The world, like someone owns it.

0:36:04.480 --> 0:36:07.959
<v Speaker 2>Yes, I've coveted it ever since I first heard about that.

0:36:08.760 --> 0:36:11.480
<v Speaker 4>Not just a name chair you want Orvile Reddenbocker's Emes chair.

0:36:11.719 --> 0:36:15.560
<v Speaker 2>Yes, okay, and I still I don't know why. I've

0:36:15.600 --> 0:36:18.680
<v Speaker 2>never really stepped back and asked myself, but it's it

0:36:18.840 --> 0:36:20.240
<v Speaker 2>just got me for some reason.

0:36:20.640 --> 0:36:22.880
<v Speaker 4>I mean, you can't be a gen x er and

0:36:22.920 --> 0:36:25.759
<v Speaker 4>not have a soft spot for Orvile Reddenbacker and the

0:36:25.800 --> 0:36:27.000
<v Speaker 4>Bartles and James guys.

0:36:27.120 --> 0:36:29.880
<v Speaker 2>No, yeah, they were great. They were wonderful dudes. They

0:36:29.880 --> 0:36:31.480
<v Speaker 2>were the predecessor of Penn and Teller.

0:36:31.520 --> 0:36:33.520
<v Speaker 4>I think, yeah, I think you're right.

0:36:34.600 --> 0:36:38.320
<v Speaker 2>So yeah, we talked about microwaves and how microwaves started

0:36:38.360 --> 0:36:41.360
<v Speaker 2>coming to the home, and microwave popcorn came along quickly

0:36:41.400 --> 0:36:44.120
<v Speaker 2>after that. I think nineteen eighty one was when you

0:36:44.160 --> 0:36:48.799
<v Speaker 2>could start buying microwave popcorn. And like I said, it's

0:36:49.000 --> 0:36:51.040
<v Speaker 2>like a global phenomenon. I think I said it. At

0:36:51.080 --> 0:36:54.000
<v Speaker 2>the outset. Everybody knows popcorn, whether you love it or not.

0:36:54.239 --> 0:36:56.239
<v Speaker 2>You know about popcorn, you know where to buy it,

0:36:57.320 --> 0:37:00.000
<v Speaker 2>and there's different tastes around the world, as you might

0:37:00.000 --> 0:37:04.560
<v Speaker 2>i'd imagine, apparently in the United States, the favorite flavors

0:37:04.560 --> 0:37:10.759
<v Speaker 2>of popcorn are salted, buttered, white cheddar, regular cheddar. So

0:37:10.880 --> 0:37:14.040
<v Speaker 2>white Cheddar's finally overtaken regular cheddar. This is a big deal.

0:37:14.719 --> 0:37:17.280
<v Speaker 2>And then kettle which is the sweet kind.

0:37:17.840 --> 0:37:18.759
<v Speaker 4>I like a kettle corn.

0:37:18.960 --> 0:37:21.040
<v Speaker 2>That's all right. I've never been crazy for it, but

0:37:21.280 --> 0:37:23.319
<v Speaker 2>you know, if somebody put it in my mouth, I

0:37:23.320 --> 0:37:24.480
<v Speaker 2>wouldn't just spit it out.

0:37:27.680 --> 0:37:30.680
<v Speaker 3>I'm gonna try that sometimes, he would have backstage at

0:37:30.719 --> 0:37:32.480
<v Speaker 3>our next live show, I'm just gonna stuff some kettle

0:37:32.480 --> 0:37:33.160
<v Speaker 3>corn in your mouth.

0:37:33.640 --> 0:37:37.520
<v Speaker 2>Do you remember when we were filming a We were

0:37:37.520 --> 0:37:41.560
<v Speaker 2>filming some commercial, I think, and we were eating popcorn

0:37:41.640 --> 0:37:45.920
<v Speaker 2>at the movies for this part of the commercial, and

0:37:46.560 --> 0:37:49.239
<v Speaker 2>we did like one take and then chat. Our friend,

0:37:49.239 --> 0:37:51.600
<v Speaker 2>the director directed the stuff. He's doing a TV show.

0:37:52.000 --> 0:37:56.240
<v Speaker 2>He came over. He's like, just one note, don't mash

0:37:56.239 --> 0:37:58.920
<v Speaker 2>a handful of popcorn into your mouth all at once.

0:38:00.040 --> 0:38:02.439
<v Speaker 2>And he goes, that's a note for regular life too.

0:38:03.280 --> 0:38:04.759
<v Speaker 2>Oh no, yeah, And so.

0:38:05.000 --> 0:38:05.880
<v Speaker 4>Are you supposed to eat it?

0:38:06.000 --> 0:38:08.000
<v Speaker 2>I don't know, Like I guess you hold it in

0:38:08.080 --> 0:38:11.000
<v Speaker 2>one hand and then like daintily pluck a few out

0:38:11.320 --> 0:38:13.520
<v Speaker 2>with the other hand. That's what I've seen people do

0:38:13.640 --> 0:38:17.520
<v Speaker 2>in the movies. But I like that, Yeah, I just

0:38:17.600 --> 0:38:19.320
<v Speaker 2>put my hand in a bag of popcorn or a

0:38:19.320 --> 0:38:25.160
<v Speaker 2>bullet popcorn, just shove it into my face as best, like, Okay,

0:38:25.440 --> 0:38:27.719
<v Speaker 2>it's not just me, but yeah, Chad made it seem

0:38:27.800 --> 0:38:28.560
<v Speaker 2>like it.

0:38:28.440 --> 0:38:28.960
<v Speaker 4>Was just me.

0:38:29.640 --> 0:38:31.719
<v Speaker 3>Isn't it a little funny that you ever think about

0:38:31.719 --> 0:38:34.200
<v Speaker 3>that we used to get way more opportunities to do

0:38:34.239 --> 0:38:36.840
<v Speaker 3>that stuff very much earlier in our career.

0:38:37.760 --> 0:38:42.560
<v Speaker 2>Uh yeah. I think also that we've kind of mellowed

0:38:42.560 --> 0:38:46.440
<v Speaker 2>out in our quest or our willingness to do stuff

0:38:46.480 --> 0:38:46.759
<v Speaker 2>like that.

0:38:46.800 --> 0:38:49.399
<v Speaker 4>We kind of like we said, yeah, we're kind of like.

0:38:49.400 --> 0:38:52.239
<v Speaker 2>Hey, we're happy podcasting. We tried so many different things

0:38:52.280 --> 0:38:55.319
<v Speaker 2>and it's always just come back to podcasting that I

0:38:55.320 --> 0:38:57.759
<v Speaker 2>think we're just like, yeah, we're happy living this way.

0:38:58.160 --> 0:38:59.160
<v Speaker 4>I mean I am.

0:38:59.200 --> 0:39:01.239
<v Speaker 3>I'm kind of glad now that I'm older and have

0:39:01.360 --> 0:39:03.200
<v Speaker 3>a you know, family at home that did not have

0:39:03.200 --> 0:39:04.160
<v Speaker 3>to travel to do that stuff.

0:39:04.160 --> 0:39:04.799
<v Speaker 4>It just seems weird.

0:39:04.880 --> 0:39:07.600
<v Speaker 3>Like earlier on, I felt like TV shows were trying

0:39:07.600 --> 0:39:10.240
<v Speaker 3>to get us on to be like talk show guests

0:39:10.320 --> 0:39:13.360
<v Speaker 3>or like Toyota do Toyota commercials, Hey come on and

0:39:13.400 --> 0:39:17.080
<v Speaker 3>talk about the housing crisis for the NBC and like

0:39:17.200 --> 0:39:18.920
<v Speaker 3>just nobody asks anymore, and it's.

0:39:18.880 --> 0:39:19.920
<v Speaker 4>It's quite wonderful.

0:39:20.080 --> 0:39:21.200
<v Speaker 2>Yeah, it is nice.

0:39:21.560 --> 0:39:22.359
<v Speaker 4>Yeah, I love it.

0:39:22.600 --> 0:39:26.160
<v Speaker 3>Anyway, if you go around the country, you're gonna get

0:39:26.200 --> 0:39:30.279
<v Speaker 3>some interesting flavors. In Japan, apparently there's a bagged popcorn

0:39:30.360 --> 0:39:33.080
<v Speaker 3>company called Mike that Fred La owns, and they have

0:39:33.239 --> 0:39:35.840
<v Speaker 3>of course, like Yuzu salt or.

0:39:36.000 --> 0:39:37.239
<v Speaker 4>Kishu plum popcorn.

0:39:37.320 --> 0:39:40.960
<v Speaker 3>So you're gonna get some some pretty exciting flavors when

0:39:41.000 --> 0:39:43.560
<v Speaker 3>you travel around the world, depending what they like there.

0:39:43.800 --> 0:39:46.279
<v Speaker 2>Yeah, and I know for a fact it's not pronounced Mike,

0:39:46.360 --> 0:39:48.600
<v Speaker 2>but I failed to ask you me how to pronounce it.

0:39:48.680 --> 0:39:49.480
<v Speaker 4>So now what is it?

0:39:49.560 --> 0:39:52.600
<v Speaker 2>Me? K, We'll go with Mike, but it's not Mike.

0:39:53.040 --> 0:39:55.359
<v Speaker 4>Well, of course it's not Mike. But I'm an American, so.

0:39:55.640 --> 0:39:57.319
<v Speaker 2>No, I'm with you. I just wish I knew how

0:39:57.320 --> 0:39:59.840
<v Speaker 2>to say it, but you probably were right with me.

0:40:00.920 --> 0:40:03.280
<v Speaker 4>What else could it be? Me? K? Nike?

0:40:04.440 --> 0:40:08.640
<v Speaker 2>Kind of yeah, mikey? What else? Chuck? Is there anything

0:40:08.640 --> 0:40:12.000
<v Speaker 2>else to say about popcorn? Oh? I know one? Apparently

0:40:12.040 --> 0:40:16.880
<v Speaker 2>people have used popcorn as like a packaging like stuffer.

0:40:16.719 --> 0:40:17.680
<v Speaker 4>For packing peanuts.

0:40:17.800 --> 0:40:22.480
<v Speaker 2>Yeah, packing peanuts, but popcorn instead. Since like the nineteen fifties.

0:40:22.880 --> 0:40:26.200
<v Speaker 2>But the problem is is if you use popcorn, it

0:40:26.239 --> 0:40:29.000
<v Speaker 2>can get kind of gross, especially if you didn't think

0:40:29.040 --> 0:40:30.960
<v Speaker 2>and you popped it in oil and covered it with

0:40:31.000 --> 0:40:34.160
<v Speaker 2>butter before you put it in as a packaging material.

0:40:35.360 --> 0:40:37.840
<v Speaker 2>It'll just get gross. It can attract pests and stuff

0:40:37.880 --> 0:40:40.080
<v Speaker 2>like that. So no one's quite figured it out, but

0:40:40.160 --> 0:40:43.160
<v Speaker 2>I guess a few years back, twenty twenty one, there's

0:40:43.160 --> 0:40:46.080
<v Speaker 2>some German researchers who are like hot on the trail

0:40:46.160 --> 0:40:51.879
<v Speaker 2>of this, using scraps of corn that is like that

0:40:52.000 --> 0:40:53.799
<v Speaker 2>you get off the floor of like a corn flake

0:40:53.840 --> 0:40:57.440
<v Speaker 2>factory that they figured out how to pop and it's

0:40:57.680 --> 0:41:00.840
<v Speaker 2>essentially styrofoam, but it's made of pop corn, And I'm like,

0:41:01.000 --> 0:41:03.839
<v Speaker 2>hurry up with this because styrofoam is one of the

0:41:03.880 --> 0:41:06.600
<v Speaker 2>worst things humans produce on this entire planet.

0:41:07.120 --> 0:41:10.560
<v Speaker 3>Yeah, totally, packing peanuts are a nightmare, they really are.

0:41:11.400 --> 0:41:12.320
<v Speaker 4>So yeah, maybe.

0:41:12.120 --> 0:41:15.720
<v Speaker 3>Popcorn could could help out with that, just a couple

0:41:15.760 --> 0:41:18.560
<v Speaker 3>of things to finish on. It is an eight hundred

0:41:18.560 --> 0:41:23.120
<v Speaker 3>and fifty million dollar industry. I guess in the United

0:41:23.160 --> 0:41:26.680
<v Speaker 3>States alone that bag popcorn, like the smart popping, all

0:41:26.680 --> 0:41:29.640
<v Speaker 3>that stuff combined is about one point five billion, So

0:41:29.719 --> 0:41:30.400
<v Speaker 3>it is it is.

0:41:31.280 --> 0:41:31.840
<v Speaker 2>It's popping.

0:41:32.239 --> 0:41:33.600
<v Speaker 4>Yeah, it's pop it's popping.

0:41:34.600 --> 0:41:36.439
<v Speaker 3>And I'm glad that we held onto the stat because

0:41:36.440 --> 0:41:38.359
<v Speaker 3>we kind of teased about movie theaters and how much

0:41:38.400 --> 0:41:41.080
<v Speaker 3>the markup was and how much money they made. The

0:41:41.120 --> 0:41:46.160
<v Speaker 3>popcorn markup in movie theaters is one two hundred and

0:41:46.239 --> 0:41:47.320
<v Speaker 3>seventy five percent.

0:41:47.920 --> 0:41:50.480
<v Speaker 2>Totally buy that. That actually seems low.

0:41:50.960 --> 0:41:53.440
<v Speaker 3>Yeah, it's such a money maker because it's just so

0:41:53.560 --> 0:41:56.600
<v Speaker 3>cheap to get and you get that machine that runs forever,

0:41:57.360 --> 0:41:59.280
<v Speaker 3>maybe a little maintenance on it, and then the stuff

0:41:59.440 --> 0:42:00.840
<v Speaker 3>goes with it, and then you sell it for a

0:42:00.880 --> 0:42:04.839
<v Speaker 3>gazillion dollars for a bucket. Then you got that butter

0:42:04.880 --> 0:42:07.080
<v Speaker 3>flavored liquid. This snow good.

0:42:07.120 --> 0:42:07.920
<v Speaker 4>If you do like.

0:42:08.160 --> 0:42:11.880
<v Speaker 3>Real butter on your popcorn at home, I encourage that

0:42:11.920 --> 0:42:14.719
<v Speaker 3>because real butter is great. But you got to use

0:42:15.400 --> 0:42:19.080
<v Speaker 3>clarified butter or ghee right because the water and the

0:42:19.120 --> 0:42:21.719
<v Speaker 3>milk solids are removed in those and that's what's going

0:42:21.760 --> 0:42:24.440
<v Speaker 3>to make the popcorn soggy. So if you're just melting

0:42:24.480 --> 0:42:26.400
<v Speaker 3>butter and pouring on your popcorn, you're like, why is

0:42:26.440 --> 0:42:29.160
<v Speaker 3>my popcorn soggy and gross? That's why I use clarified

0:42:29.200 --> 0:42:31.680
<v Speaker 3>butter or clarify your own butter and pour it over

0:42:31.719 --> 0:42:35.800
<v Speaker 3>your popcorn, and it is delicious and not soggy.

0:42:35.680 --> 0:42:39.720
<v Speaker 2>Very nice. I think that's it for popcorn.

0:42:39.360 --> 0:42:42.680
<v Speaker 3>Right, I've got nothing else on popcorn. Go forth and

0:42:42.719 --> 0:42:44.640
<v Speaker 3>eat it. It's good and pretty good for you.

0:42:45.040 --> 0:42:48.360
<v Speaker 2>Yeah, and check out that book by Andrew Smith, pop Culture,

0:42:48.960 --> 0:42:52.040
<v Speaker 2>because it's the definitive toe on popcorn.

0:42:52.440 --> 0:42:52.919
<v Speaker 4>That's right.

0:42:53.800 --> 0:42:56.840
<v Speaker 2>Well, since we talked about Andrew Smith, it's time obviously

0:42:56.880 --> 0:42:57.760
<v Speaker 2>for listener mail.

0:43:00.800 --> 0:43:03.400
<v Speaker 3>This is from Cecilia S and it's about our music

0:43:03.440 --> 0:43:06.360
<v Speaker 3>bumpers that we've said before, but it always bears repeating.

0:43:07.000 --> 0:43:08.960
<v Speaker 3>They are made by stuff you should know, listeners. They

0:43:09.000 --> 0:43:11.040
<v Speaker 3>always have been. Every single one of them are made

0:43:11.040 --> 0:43:13.320
<v Speaker 3>by listeners and they send them in and it's a

0:43:13.360 --> 0:43:15.719
<v Speaker 3>really cool, like interactive part of the show for the

0:43:15.760 --> 0:43:19.160
<v Speaker 3>listenership guys. In terms of your music bumpers, I love

0:43:19.320 --> 0:43:20.239
<v Speaker 3>how they relate.

0:43:20.040 --> 0:43:21.600
<v Speaker 4>To the episode subject.

0:43:21.640 --> 0:43:24.360
<v Speaker 3>If it's about an eerie subject, the song reflects that

0:43:24.400 --> 0:43:26.840
<v Speaker 3>with an eerie tone, or if it's a somber, sad subject,

0:43:27.200 --> 0:43:29.759
<v Speaker 3>the song reflects that. And there are many other examples.

0:43:30.400 --> 0:43:32.440
<v Speaker 3>This brings to my father, who is a music director

0:43:32.440 --> 0:43:34.560
<v Speaker 3>at the church we belong to growing up. He would

0:43:34.560 --> 0:43:37.799
<v Speaker 3>sometimes fill in when the organist was unavailable, and before

0:43:37.840 --> 0:43:39.719
<v Speaker 3>and after Mass he would softly play hymns but an

0:43:39.719 --> 0:43:42.239
<v Speaker 3>insert a bit of whimsy. For example, at the start

0:43:42.239 --> 0:43:44.120
<v Speaker 3>of baseball season he'd play a little take Me out

0:43:44.160 --> 0:43:46.480
<v Speaker 3>to the ballgame and the style of a hymn, or

0:43:46.560 --> 0:43:49.399
<v Speaker 3>during football season the university fight song could be heard

0:43:49.400 --> 0:43:53.120
<v Speaker 3>in the fashion of a solemn liturgical piece. Many other

0:43:53.160 --> 0:43:56.320
<v Speaker 3>instances of his playfulness. He had a big band combo

0:43:56.360 --> 0:43:58.880
<v Speaker 3>in college in the nineteen forties and into the seventies,

0:44:00.080 --> 0:44:02.040
<v Speaker 3>and they could sometimes be heard in church.

0:44:02.320 --> 0:44:03.320
<v Speaker 4>Anyway, love the show.

0:44:03.719 --> 0:44:06.600
<v Speaker 3>You both display such curiosity and knowledge and with wonderful

0:44:06.600 --> 0:44:08.200
<v Speaker 3>wit and sensitivity when needed.

0:44:08.920 --> 0:44:10.920
<v Speaker 4>Thank you to whoever is responsible for the music.

0:44:11.280 --> 0:44:13.160
<v Speaker 3>It's not often I would say that about a podcast,

0:44:13.200 --> 0:44:15.480
<v Speaker 3>so Cecilia, like we said, those are from the listeners.

0:44:16.080 --> 0:44:20.600
<v Speaker 4>But Jerry, our esteemed third leg of our.

0:44:20.560 --> 0:44:25.360
<v Speaker 3>Stool, is who ties those so aptly to the subject

0:44:25.360 --> 0:44:27.520
<v Speaker 3>matter with her own wit and whimsy.

0:44:27.680 --> 0:44:30.400
<v Speaker 2>Yeah, Jerry deserves way more credit for that too, because

0:44:30.440 --> 0:44:33.000
<v Speaker 2>sometimes it's just like, man, you just knocked it out

0:44:33.000 --> 0:44:34.080
<v Speaker 2>of the park with that pick.

0:44:34.200 --> 0:44:37.080
<v Speaker 4>Jerry, she does, and we're never like, uh, who Jerry

0:44:37.120 --> 0:44:39.120
<v Speaker 4>this is a Halloween one, so make sure to use

0:44:39.120 --> 0:44:39.880
<v Speaker 4>a scary bumper.

0:44:40.200 --> 0:44:41.040
<v Speaker 2>Yeah, we don't do that.

0:44:41.120 --> 0:44:43.480
<v Speaker 4>We leave it to Jerry, she does her thing.

0:44:44.520 --> 0:44:48.480
<v Speaker 2>Yeah. And also, huge, huge, heartfelt thanks. I think I

0:44:48.560 --> 0:44:51.240
<v Speaker 2>just said thanks, but I really meant thanks to every

0:44:51.320 --> 0:44:54.480
<v Speaker 2>single person who's ever sent in a music bumper, because

0:44:54.840 --> 0:44:58.880
<v Speaker 2>that's just such a cool, just little subtle part of

0:44:58.920 --> 0:45:02.320
<v Speaker 2>the show. Ye, all those different, great little pieces of music.

0:45:02.360 --> 0:45:04.560
<v Speaker 2>Thank you to everybody who's ever done that. Thank you

0:45:04.600 --> 0:45:06.600
<v Speaker 2>to everybody who's going to do it in the future,

0:45:06.719 --> 0:45:07.239
<v Speaker 2>even too.

0:45:07.719 --> 0:45:09.640
<v Speaker 4>Yeah, twelve seconds or less.

0:45:10.000 --> 0:45:13.240
<v Speaker 2>I think we say sixteen. I thought it was twelve

0:45:13.760 --> 0:45:17.200
<v Speaker 2>somewhere in that neighborhood. Between twelve and sixteen seconds, how

0:45:17.239 --> 0:45:17.600
<v Speaker 2>about that.

0:45:18.120 --> 0:45:20.080
<v Speaker 3>Yeah, but if you send in one of those thirty

0:45:20.120 --> 0:45:22.880
<v Speaker 3>second long ones, you'll hear from me saying this is great,

0:45:22.920 --> 0:45:24.279
<v Speaker 3>but cut it down and we'll use it.

0:45:24.400 --> 0:45:26.799
<v Speaker 2>Yeah. That's a note for real life too.

0:45:27.160 --> 0:45:27.680
<v Speaker 4>That's right.

0:45:28.520 --> 0:45:30.000
<v Speaker 2>Well, if you want to get in touch with us,

0:45:30.040 --> 0:45:33.839
<v Speaker 2>like Cecilia, you can send us an email too. Send

0:45:33.880 --> 0:45:38.239
<v Speaker 2>it off to stuff Podcasts at iHeartRadio dot com.

0:45:40.040 --> 0:45:42.920
<v Speaker 1>Stuff you Should Know is a production of iHeartRadio. For

0:45:43.000 --> 0:45:47.160
<v Speaker 1>more podcasts my heart Radio, visit the iHeartRadio, app, Apple podcasts,

0:45:47.280 --> 0:45:50.879
<v Speaker 1>or wherever you listen to your favorite shows.