WEBVTT - Bloomberg Businessweek Weekend - September 5th, 2025

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<v Speaker 1>Bloomberg Audio Studios, Podcasts, radio News.

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<v Speaker 2>This is Bloomberg Business Week Daily reporting from the magazine

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<v Speaker 2>that helps global leaders stay ahead with insight on the people, companies,

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<v Speaker 2>and trends shaping today's complex economy. Plus global business finance

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<v Speaker 2>and tech news as it happens. The Bloomberg Business Weekdaily

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<v Speaker 2>Podcast with Carol Masser and Tim Steneveek on Bloomberg Radio.

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<v Speaker 3>Hi, everyone, Welcome to the Bloomberg Business Week Weekend Podcast.

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<v Speaker 3>Well a big week for US economic data. Reads on

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<v Speaker 3>the US labor market, we got the Fed Beaige book,

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<v Speaker 3>a few earnings continuing to trickle out as well. We

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<v Speaker 3>even hit an all time high on the S and

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<v Speaker 3>P five hundred. Just head to the Bloomberg or Bloomberg

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<v Speaker 3>dot com for all the specifics and for more clues

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<v Speaker 3>on the outlook. We leaned in big time on views

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<v Speaker 3>from the c suite from industries that can tell us

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<v Speaker 3>a lot about the US economy.

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<v Speaker 4>On that this hour, we talked to the CITA CEO

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<v Speaker 4>of commercial construction company Mackissick and McKissick, which has worked

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<v Speaker 4>on some iconic projects in New York City think Barkley Center,

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<v Speaker 4>the Oculus. Yeah, Billy Jean King Tennis Center.

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<v Speaker 3>I had no idea.

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<v Speaker 4>Yeah, they've done so much, She joins us with a

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<v Speaker 4>somewhat sobering view.

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<v Speaker 3>Yeah, it really kind of stopped us for a moment.

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<v Speaker 5>Hey.

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<v Speaker 3>Plus, we've got the billionaire real estate developer who is

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<v Speaker 3>in the midst of the rebuild after the LA Fires

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<v Speaker 3>earlier this year. He also may or may not be

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<v Speaker 3>seeking public office in his home state of California. That

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<v Speaker 3>interview to come.

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<v Speaker 4>Also, for another read on the economy and the US consumer,

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<v Speaker 4>we speak with the CEO of the buy Now, Pay

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<v Speaker 4>Later company affirm that's Max Levchin.

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<v Speaker 3>And later on in our second hour Bloomberg Power Players

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<v Speaker 3>New York, we talked the business of sports with Derek Sprague,

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<v Speaker 3>CEO of PGA America. Also baseball MVP Legend and sports

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<v Speaker 3>team owner Alex Rodriguez, and Gary Bettman, NHL commissioner, and

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<v Speaker 3>Ted Leonsis of Monumental Sports.

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<v Speaker 4>All that to come. We begin with a look at

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<v Speaker 4>construction and spending on big projects think airports, sporting arenas,

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<v Speaker 4>hospitals and more. Jerald mcisock Daniel as president and CEO

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<v Speaker 4>of Mackissick and Mackissick. It's a one hundred and twenty

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<v Speaker 4>year old construction firm that's behind some well known and

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<v Speaker 4>very large projects. We're talking Barkley Center, the Oculus in Manhattan,

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<v Speaker 4>the new Terminal one at JFK International Airport, and Lincoln

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<v Speaker 4>Financial Field where the Philadelphia Eagles play much more too.

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<v Speaker 4>I want to start by just getting an understanding from

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<v Speaker 4>you about the economy, where it is in your view,

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<v Speaker 4>and if people are spending money.

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<v Speaker 6>I think people are holding back a little bit. Of

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<v Speaker 6>prices are high. I know as far as the construction industry,

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<v Speaker 6>we are beginning to fill some of the tariffs, and

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<v Speaker 6>so yeah, I think people are holding back on spending.

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<v Speaker 4>Talk a little bit about where you're feeling the tariffs.

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<v Speaker 6>Well, one in particular, I would say, is JFK Terminal one.

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<v Speaker 6>We're finishing Phase A of that project, which is almost

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<v Speaker 6>three million square feet in twenty twenty six, but we

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<v Speaker 6>are scheduled to start work on Phase B and that's

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<v Speaker 6>been pushed out, I believe because of tourism is not

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<v Speaker 6>has decreased quite a bit to New York City.

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<v Speaker 3>Wow, how much has it been pushed out?

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<v Speaker 6>Well, right now, it's just slowed and it's been pushed

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<v Speaker 6>out several.

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<v Speaker 3>Months where else are you seeing that too in terms

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<v Speaker 3>of projects that you guys are working on, because your

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<v Speaker 3>portfolio is just vast and you cover, like we said, academia,

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<v Speaker 3>just so many different kind of commercial aspects. Where else

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<v Speaker 3>are things maybe being slowed down pushed out?

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<v Speaker 6>Well, I mean I can only talk about the areas

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<v Speaker 6>where we work, which is in rail and transportation. You know,

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<v Speaker 6>FTA I think has slowed on releasing projects. As you know,

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<v Speaker 6>several of their staff, more than i'd say fifty percent

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<v Speaker 6>staff has been released, and so it was very difficult

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<v Speaker 6>for them to push out the capital program projects that

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<v Speaker 6>they do have. And so you know, the Gateway seems

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<v Speaker 6>to be moving ahead just fine.

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<v Speaker 4>And this is the Gateway tunnel between New York and

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<v Speaker 4>New Jersey.

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<v Speaker 6>Yes, okay, yes, yes, and I just pray that that continues.

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<v Speaker 4>Well, let's I just want to contextualize that a single

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<v Speaker 4>project of yours, this is the terminal one at JFK

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<v Speaker 4>International Airport. It's a nine and a half billion dollars

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<v Speaker 4>in value project. Your firm is working specifically on the

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<v Speaker 4>oversight of project management construction management. As a government liaison,

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<v Speaker 4>you also handle community outreach, so really runs the gamut

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<v Speaker 4>of what you're working on. Can you give us an

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<v Speaker 4>idea of the pipeline, Not necessarily projects that have been

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<v Speaker 4>announced or where the shovel is in the ground, but

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<v Speaker 4>projects that you're talking to municipalities about, projects that you're

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<v Speaker 4>talking to academic institutions about that you're not necessarily ready

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<v Speaker 4>to announce. But give us a good idea of what

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<v Speaker 4>that pipeline looks like in terms of how these entities

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<v Speaker 4>are ready to spend.

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<v Speaker 6>Well, I think you know it's positive when we think

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<v Speaker 6>about infrastructure projects, waterfront projects with New York City Economic

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<v Speaker 6>Development Corporation, I believe the MTA projects are eventually going

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<v Speaker 6>to move forward. I think the big frontier is some

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<v Speaker 6>of the micro trips manufacturing plants like Mikron that's upstate

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<v Speaker 6>New York. That's one hundred billion dollars. It's moving forward.

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<v Speaker 6>And then right after that, I think it'll be the casinos.

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<v Speaker 6>Once a casino owner, once the three licensing licenses are awarded,

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<v Speaker 6>do you think you'll see starting there and that will

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<v Speaker 6>be billions of dollars.

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<v Speaker 4>Do you think New York City will get one of

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<v Speaker 4>these licenses?

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<v Speaker 6>Who knows? You know, if I had to bid on it,

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<v Speaker 6>I would say probably not in Manhattan, inside of.

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<v Speaker 4>Manhattan, so that would be maybe Queen's near the area

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<v Speaker 4>close to City Field.

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<v Speaker 6>Yeah, okay, Queens, Yeah, well absolutely.

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<v Speaker 3>Cheryl talked to us about the environment, and you know,

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<v Speaker 3>as you mentioned about what's going on in terms of

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<v Speaker 3>various government officials or departments that you know, we're official

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<v Speaker 3>where folks have been let go and show what that

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<v Speaker 3>is doing to different projects. The political environment, the federal

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<v Speaker 3>political environment. We talk about whether administrations, you know, are

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<v Speaker 3>good for the business environment or not. And we do

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<v Speaker 3>have folks who come on and say that this is

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<v Speaker 3>an administration that's going to cut back some of the

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<v Speaker 3>regulatory issues and make it easier better. Is it not

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<v Speaker 3>making it better easier for what you do?

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<v Speaker 6>I don't see evidence of that. You know, if you

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<v Speaker 6>don't have people sitting behind the desk to actually push

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<v Speaker 6>the workout, I don't see it getting better. And you know,

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<v Speaker 6>I have to shift to our energy crisis that can

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<v Speaker 6>potentially happen. You know now that the administration has really

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<v Speaker 6>sunset all of the offshore and onshore wind projects that

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<v Speaker 6>we terribly need to supplement our electrical systems. So I

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<v Speaker 6>am very concerned about where we are headed.

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<v Speaker 4>We're speaking right now with Cheryl McKissick. Daniel, President CEO

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<v Speaker 4>of McKissick and McKissick. You mentioned the offshore when Bloomberg

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<v Speaker 4>New Energy Finance BLOOMBERGETIAFF reporting that US offshore wind faces

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<v Speaker 4>a twenty eight billion dollar hole. With President Trump's moves

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<v Speaker 4>five under construction, US offshore wind farms, representing about twenty

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<v Speaker 4>eight billion dollars of committed capital, faced severe delays and

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<v Speaker 4>even cancelation after recent actions from the Trump administration. At

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<v Speaker 4>McKissick and McKissick, do you work on offshore wind.

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<v Speaker 6>We do not work on offshore wind. But I am

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<v Speaker 6>a board of advisor for National Grid, and so I

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<v Speaker 6>understand how critical these other resources are to our grid.

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<v Speaker 6>You know, there's a high demand for electricity. Buildings that

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<v Speaker 6>are being constructed now are one hundred percent electric. We

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<v Speaker 6>have the ev cars, we have the data centers, and

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<v Speaker 6>so electricity is critical for us. And I believe well

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<v Speaker 6>we definitely were counting on these wind forms as another

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<v Speaker 6>strong resource to help us supply the electricity we need.

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<v Speaker 3>You sound show pretty negative, not I don't mean negative,

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<v Speaker 3>but down on the environment, and I guess we were

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<v Speaker 3>really looking forward to talking to you because we're trying

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<v Speaker 3>to get an idea of the way forward in an

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<v Speaker 3>environment where there's a lot of presidential pressure to cut

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<v Speaker 3>interest rates, and there's some who say, well, wait to meet.

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<v Speaker 3>The economy is doing just fine. We don't need that.

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<v Speaker 3>I'm just trying to understand is it just the overall

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<v Speaker 3>environment because of politics or is it higher rates? Like,

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<v Speaker 3>what is it that you think is causing kind of

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<v Speaker 3>the biggest issues for you?

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<v Speaker 6>I think it's politics.

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<v Speaker 3>Well do you feel do you feel targeted? Can I

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<v Speaker 3>ask you as as the owner of a minority owner

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<v Speaker 3>of a business.

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<v Speaker 6>No, I don't feel targeted personally. You know, I think

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<v Speaker 6>for some reason, there is a focus on DEI programs,

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<v Speaker 6>and you know, it has not affected our business in

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<v Speaker 6>New York, but it has affected our businesses in other

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<v Speaker 6>states where municipalities have had to suspend their D and

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<v Speaker 6>I programs if they wanted to get funding from the

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<v Speaker 6>federal government. And so that is somewhat of a concern.

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<v Speaker 7>Now.

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<v Speaker 6>I hope that we continue to be isolated from that

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<v Speaker 6>in New York. I don't know how much longer that

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<v Speaker 6>will last.

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<v Speaker 4>Do you get you know, on the website, I noticed

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<v Speaker 4>the firm is referred to as quote the oldest minority

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<v Speaker 4>women owned professional design and construction firm in the United States.

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<v Speaker 4>Do you ever consider because of the political environment that

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<v Speaker 4>we're in right now, not necessarily highlighting that.

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<v Speaker 6>No, I do not feel that way. That's why I

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<v Speaker 6>recently wrote my book, The Black Family Who Built America.

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<v Speaker 6>I'm so glad that it's coming out in this time

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<v Speaker 6>and in this age, because it is an account of

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<v Speaker 6>our family history. After two hundred years when the first

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<v Speaker 6>descent of our family came to this country in latest

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<v Speaker 6>first brick, we are still here and we are an

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<v Speaker 6>unshakable pillar of ingenuity and resilience. And this book is

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<v Speaker 6>all about saying, you know, this is a receipt to

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<v Speaker 6>say that we've always been here and we're not going anywhere.

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<v Speaker 6>Black excellence may have been ignored, but that doesn't mean

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<v Speaker 6>it's not here.

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<v Speaker 4>Cheryl, you got to come back and join us. It's

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<v Speaker 4>great to have you back here. Cheryl McKissick Daniel. The

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<v Speaker 4>new book is called The Black Family Who Built America,

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<v Speaker 4>The Mckissics Two Centuries of Daring Pioneers. It was out

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<v Speaker 4>last month. Cheryl McKissick Daniel, President CEO of Mickissic and mckissic.

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<v Speaker 2>Listening to the Bloomberg Business Weekdaily podcast. Catch us live

0:12:04.240 --> 0:12:07.440
<v Speaker 2>weekday afternoons from two to five pm Eastern. Listen on

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<v Speaker 2>Apple CarPlay and Android Auto with the Bloomberg Business app,

0:12:11.080 --> 0:12:12.880
<v Speaker 2>or watch us live on YouTube.

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<v Speaker 3>So we got a lot of economic data this past week, payrolls,

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<v Speaker 3>joelt Sturbel Goods, some anecdotes thanks to the Fed's Beige Book.

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<v Speaker 3>All of that helping to inform how investors are thinking

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<v Speaker 3>about this economy as we are just about one and

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<v Speaker 3>a half weeks away from the next FED decision.

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<v Speaker 4>Also helping inform them is what we hear from the

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<v Speaker 4>people who are big players in this economy. Caruso has

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<v Speaker 4>over two point five million square feet of property assets,

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<v Speaker 4>all owned and operated by Caruso, all capital two coming

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<v Speaker 4>from within. The assets include upscale retail, resort, office and

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<v Speaker 4>residential properties all across southern California. Rick Caruso has been

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<v Speaker 4>investing in and developing property going back to nineteen eighty seven.

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<v Speaker 3>Yes, he is the man behind the firm, Rick Caruso.

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<v Speaker 3>He's also a philanthropist, a former president of the LA

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<v Speaker 3>Police Commission, was part of the board of water and

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<v Speaker 3>power commissioners, and has been involved in politics, notably running

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<v Speaker 3>as a candidate for LA mayor in twenty twenty two.

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<v Speaker 3>He leads a nonprofit aimed at accelerating private sector involvement

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<v Speaker 3>in the LA area's massive rebuilding effort, known as steadfast LA.

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<v Speaker 4>Rick joined US from Los Angeles. He began by discussing

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<v Speaker 4>his view of the economy, particularly in southern California.

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<v Speaker 1>I think it's still very robust, to be honest. Now,

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<v Speaker 1>the data that I look at is obviously off of

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<v Speaker 1>our properties, and our properties are growing in terms of

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<v Speaker 1>attendance on a double digit basis year over years, so

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<v Speaker 1>that's very strong. Our sales per square foot are continuing

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<v Speaker 1>to grow at a very strong pace, and we have

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<v Speaker 1>a lot of demand for retail space. So retailers, the

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<v Speaker 1>best in class retailers are growing. You take a look

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<v Speaker 1>at a broader picture, I think there's a little bit

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<v Speaker 1>of softness out there in some of the categories. Luxury

0:13:54.400 --> 0:13:57.480
<v Speaker 1>is not growing as much as it has. There's some

0:13:57.600 --> 0:14:01.720
<v Speaker 1>luxury retailers that are for a bit, but I'm still

0:14:01.760 --> 0:14:04.280
<v Speaker 1>pretty bullish on the consumer in the United States.

0:14:05.080 --> 0:14:07.960
<v Speaker 4>We should remind everybody the properties and the developments that

0:14:08.000 --> 0:14:10.720
<v Speaker 4>you've done have really served at the higher end of

0:14:10.760 --> 0:14:13.680
<v Speaker 4>the consumer. People even outside of the Los Angeles area

0:14:13.679 --> 0:14:16.320
<v Speaker 4>would be familiar with the Grove for example, or perhaps

0:14:16.360 --> 0:14:21.120
<v Speaker 4>Miramar in Montecito, just around Santa Barbara, but the vast

0:14:21.200 --> 0:14:26.520
<v Speaker 4>majority in the Southern California area. What about Southern California's economy,

0:14:26.720 --> 0:14:29.640
<v Speaker 4>that economy that you focus on. What have you noticed

0:14:29.640 --> 0:14:32.200
<v Speaker 4>in terms of changes in the last couple of years,

0:14:32.240 --> 0:14:35.280
<v Speaker 4>as we've heard the steady drumbeat of information about people

0:14:35.400 --> 0:14:40.080
<v Speaker 4>leaving the region because of the regulatory environment, the cost pressures,

0:14:40.320 --> 0:14:40.800
<v Speaker 4>what have.

0:14:40.760 --> 0:14:43.840
<v Speaker 1>You Well, I think you're right, and I think it's

0:14:43.840 --> 0:14:45.920
<v Speaker 1>a challenge. So when you take a look at La

0:14:46.000 --> 0:14:49.800
<v Speaker 1>City in particular La County, you do have a very

0:14:49.840 --> 0:14:54.600
<v Speaker 1>over regulated, tough business environment, and it's very tough, especially

0:14:54.640 --> 0:14:57.960
<v Speaker 1>on middle or small businesses to operate in the city

0:14:57.960 --> 0:15:00.120
<v Speaker 1>because of the cost of operation. So you do have

0:15:00.200 --> 0:15:03.600
<v Speaker 1>businesses leaving and that's troubling because the backbone of our

0:15:03.640 --> 0:15:08.400
<v Speaker 1>economy in Southern California are the small businesses. So, you know,

0:15:08.640 --> 0:15:11.520
<v Speaker 1>one of the things that we push for, I push

0:15:11.600 --> 0:15:13.520
<v Speaker 1>for as just a business person and a member of

0:15:13.560 --> 0:15:16.560
<v Speaker 1>this community, is to be more business friendly and to

0:15:16.640 --> 0:15:20.200
<v Speaker 1>start deregulating so we can grow businesses in the Los

0:15:20.200 --> 0:15:22.720
<v Speaker 1>Angeles region. And I think as a state, we have

0:15:22.760 --> 0:15:25.720
<v Speaker 1>a problem with that. We have businesses leaving the state

0:15:25.760 --> 0:15:29.400
<v Speaker 1>of California going to regions that are more business friendly,

0:15:29.960 --> 0:15:34.480
<v Speaker 1>have less red tape, allow businesses to thrive on a

0:15:34.520 --> 0:15:37.720
<v Speaker 1>much easier basis. So you know, hopefully the tide will

0:15:37.840 --> 0:15:40.520
<v Speaker 1>change on that, but it's certainly an issue in southern

0:15:40.600 --> 0:15:42.720
<v Speaker 1>California and I think California in general.

0:15:42.880 --> 0:15:46.080
<v Speaker 4>Yet you remain rick. You have not moved to Arizona.

0:15:46.120 --> 0:15:49.040
<v Speaker 4>You have not moved businesses to Arizona, to Texas, to Florida,

0:15:49.080 --> 0:15:52.120
<v Speaker 4>these areas of the country where people from California have

0:15:52.240 --> 0:15:57.160
<v Speaker 4>been going as a result of regulatory easing. One could say,

0:15:59.320 --> 0:16:01.560
<v Speaker 4>will you stay in California.

0:16:01.680 --> 0:16:04.240
<v Speaker 1>Well, I'm bullish on California. I'm going to stay in California.

0:16:04.320 --> 0:16:06.160
<v Speaker 1>I believe in it. I think we should be leading

0:16:06.160 --> 0:16:09.080
<v Speaker 1>the nation in California. I think we should be leading

0:16:09.080 --> 0:16:11.680
<v Speaker 1>the nation in Los Angeles. And I also have a

0:16:11.680 --> 0:16:14.520
<v Speaker 1>practical problem. You can't pick up large projects and move them.

0:16:14.520 --> 0:16:18.520
<v Speaker 1>I can't pick up the movement. So I have to

0:16:18.600 --> 0:16:23.160
<v Speaker 1>remain engaged, bullish, and hope we change the trajectory, and

0:16:23.200 --> 0:16:25.320
<v Speaker 1>I think we will, I really do. I think people

0:16:25.400 --> 0:16:28.600
<v Speaker 1>are at a point, certainly in the Los Angeles area,

0:16:28.640 --> 0:16:31.520
<v Speaker 1>that they've realized that the path we're going down is

0:16:31.560 --> 0:16:34.800
<v Speaker 1>not sustainable. We've got a budget in LA City that's

0:16:34.800 --> 0:16:37.800
<v Speaker 1>a billion dollars out of budget. We have revenue decreases

0:16:37.840 --> 0:16:41.680
<v Speaker 1>in LA City because businesses have pulled back and left,

0:16:42.120 --> 0:16:44.800
<v Speaker 1>and we don't have new capital and investment coming into

0:16:44.920 --> 0:16:48.480
<v Speaker 1>LA like we should. They're going into other regions. Even

0:16:48.760 --> 0:16:52.160
<v Speaker 1>immediately outside of Los Angeles. You have cities that are

0:16:52.200 --> 0:16:55.680
<v Speaker 1>doing incredibly good jobs, the city of Glendale, the city

0:16:55.680 --> 0:16:59.800
<v Speaker 1>of Culver City, that are more business friendly, are safer, cleaner,

0:17:01.000 --> 0:17:05.520
<v Speaker 1>more supportive of great neighborhoods, and they're attracting the business

0:17:05.680 --> 0:17:07.680
<v Speaker 1>at the cost of LA City. So we've got to

0:17:07.760 --> 0:17:11.840
<v Speaker 1>change that. But I remain optimistic the change is coming soon.

0:17:12.240 --> 0:17:14.480
<v Speaker 3>How are politics getting in the way of all of this?

0:17:14.600 --> 0:17:18.040
<v Speaker 3>And I ask it, Rick, You've got California Governor Newsom

0:17:18.080 --> 0:17:20.480
<v Speaker 3>and President Trump really in kind of high stakes feuds

0:17:20.520 --> 0:17:25.840
<v Speaker 3>over a bunch of issues, whether it's California's universities, their environment, redistricting,

0:17:26.160 --> 0:17:29.879
<v Speaker 3>redistricting excuse me, and other issues. I mean, talk to

0:17:29.960 --> 0:17:31.760
<v Speaker 3>me about that, and who side are you on in

0:17:31.840 --> 0:17:32.159
<v Speaker 3>all of this?

0:17:33.680 --> 0:17:36.080
<v Speaker 1>Well, I'm on the honestly, I'm on the side of

0:17:36.119 --> 0:17:39.520
<v Speaker 1>the people of LA and the people of California. Here's

0:17:39.560 --> 0:17:42.520
<v Speaker 1>the problem that I have with the battle that's going on.

0:17:43.000 --> 0:17:45.960
<v Speaker 1>We've got some really serious problems that need to be

0:17:46.040 --> 0:17:51.760
<v Speaker 1>dealt with, crime, shortage of housing, homelessness, etc. The cost

0:17:51.840 --> 0:17:56.080
<v Speaker 1>of living in California. Having an argument between the governor

0:17:56.080 --> 0:17:58.879
<v Speaker 1>and the president, between the mayor and the president, a

0:17:58.920 --> 0:18:03.400
<v Speaker 1>lot of name calling going on doesn't advance anybody's cause

0:18:04.080 --> 0:18:07.960
<v Speaker 1>to solving these problems. So what I hope is that

0:18:08.040 --> 0:18:10.920
<v Speaker 1>we get past the rhetoric, figure out a way to

0:18:10.960 --> 0:18:14.080
<v Speaker 1>sit down, find some common ground, and work together. Here

0:18:14.119 --> 0:18:18.119
<v Speaker 1>in Los Angeles, we have three hundred thousand acres in

0:18:18.200 --> 0:18:22.200
<v Speaker 1>Pacific Palisades, Malibu, and then also at an Alta Dina

0:18:22.400 --> 0:18:26.160
<v Speaker 1>that was burned to the ground the size of two Manhattans.

0:18:26.680 --> 0:18:29.760
<v Speaker 1>To put it in perspective for New Yorkers, we need

0:18:29.800 --> 0:18:33.320
<v Speaker 1>federal help, we need federal funding, and we're getting none

0:18:33.359 --> 0:18:36.240
<v Speaker 1>of that. And I don't think as the bickering is

0:18:36.280 --> 0:18:38.960
<v Speaker 1>going on and the name calling is going on, that

0:18:39.200 --> 0:18:43.879
<v Speaker 1>serves any purpose in advancing the negotiations of the discussions

0:18:43.880 --> 0:18:44.920
<v Speaker 1>and getting federal help.

0:18:44.920 --> 0:18:47.760
<v Speaker 4>In Los Angeles, we're speaking with Rick Caruso, founder and

0:18:47.760 --> 0:18:51.000
<v Speaker 4>executive chairman of Caruso, the privately held real estate company,

0:18:51.080 --> 0:18:54.040
<v Speaker 4>on the federal aid. On the federal funding. Have you

0:18:54.080 --> 0:18:57.280
<v Speaker 4>had conversations with President Trump or members of the Trump

0:18:57.359 --> 0:19:00.720
<v Speaker 4>administration expressing the need in your view for federal help

0:19:00.720 --> 0:19:02.800
<v Speaker 4>for California in the wake of these disasters.

0:19:04.160 --> 0:19:06.960
<v Speaker 1>I've had those discussions now with the President directly, but

0:19:07.000 --> 0:19:10.639
<v Speaker 1>I've had those discussions with intermediaries. I've certainly had that

0:19:10.680 --> 0:19:14.840
<v Speaker 1>discussion with our governor, and we need to find a

0:19:14.880 --> 0:19:18.639
<v Speaker 1>way to get those discussions at a higher level and

0:19:19.119 --> 0:19:22.879
<v Speaker 1>more productive. I know there's some talk Governor Scott or

0:19:22.920 --> 0:19:26.520
<v Speaker 1>Senator Scott was out here in Los Angeles and talking

0:19:26.520 --> 0:19:29.600
<v Speaker 1>about it, but it really is critical path because you

0:19:29.640 --> 0:19:32.560
<v Speaker 1>have hundreds of thousands of people that have been displaced,

0:19:32.640 --> 0:19:35.760
<v Speaker 1>You've got jobs that have been lost, you have a massive,

0:19:35.840 --> 0:19:38.960
<v Speaker 1>massive rebuilding effort that's going to take tens and tens

0:19:39.000 --> 0:19:42.560
<v Speaker 1>of billions of dollars in infrastructure. So we need the

0:19:42.600 --> 0:19:45.240
<v Speaker 1>federal help. It just has to happen. Well, you know

0:19:45.359 --> 0:19:45.720
<v Speaker 1>it should.

0:19:46.160 --> 0:19:49.480
<v Speaker 3>Yeah, No, I hear you, and you've since the fires.

0:19:49.520 --> 0:19:52.000
<v Speaker 3>I know, Tim and I just kind of preparing for this.

0:19:52.000 --> 0:19:54.000
<v Speaker 3>Listen to a lot of conversations you've had with various

0:19:54.000 --> 0:19:57.160
<v Speaker 3>individuals about this in terms of what needs to be done.

0:19:57.359 --> 0:20:01.000
<v Speaker 3>You know what's interesting is need more federal help in

0:20:01.080 --> 0:20:03.480
<v Speaker 3>terms of the rebuilding efforts. So then, how do you

0:20:03.520 --> 0:20:07.560
<v Speaker 3>feel when President Trump illegally used federal troops in LA.

0:20:07.720 --> 0:20:11.960
<v Speaker 3>I mean, if you were mayor there, how would you

0:20:12.000 --> 0:20:14.720
<v Speaker 3>respond to President Trump and his threats and use of

0:20:14.760 --> 0:20:17.720
<v Speaker 3>troops like that's going on when obviously, as you say,

0:20:17.880 --> 0:20:19.680
<v Speaker 3>there are efforts needed to do the rebuild.

0:20:21.240 --> 0:20:23.840
<v Speaker 1>Well, I've been very clear the federal troops coming into

0:20:23.960 --> 0:20:27.000
<v Speaker 1>LA were wrong, and I don't think it should have

0:20:27.040 --> 0:20:30.359
<v Speaker 1>ever happened. I would have gone to court immediately. They

0:20:30.440 --> 0:20:32.560
<v Speaker 1>finally did go to court, as you know, the court

0:20:33.080 --> 0:20:36.119
<v Speaker 1>ruled that it was an illegal use of those troops

0:20:36.160 --> 0:20:38.439
<v Speaker 1>to come into the city of Los Angeles in this region.

0:20:39.000 --> 0:20:41.359
<v Speaker 1>So it's not right to be doing that, and we

0:20:41.400 --> 0:20:43.159
<v Speaker 1>don't need to be doing that. I mean that just

0:20:43.920 --> 0:20:48.480
<v Speaker 1>this power grab that's going on does not advance the

0:20:48.520 --> 0:20:54.080
<v Speaker 1>cause for any It just doesn't. And the division between

0:20:54.080 --> 0:20:58.159
<v Speaker 1>the politics is harmful to the residents of Los Angeles.

0:20:58.840 --> 0:21:01.399
<v Speaker 1>We've got to find some gum ground. We've got to

0:21:01.440 --> 0:21:04.399
<v Speaker 1>act like grown ups. We've got to put our differences

0:21:04.440 --> 0:21:08.600
<v Speaker 1>aside as elected officials and figure out how to work together.

0:21:09.200 --> 0:21:13.240
<v Speaker 1>And so I would hope that our elected officials find

0:21:13.240 --> 0:21:16.040
<v Speaker 1>a way to drop the name calling, maybe get on

0:21:16.080 --> 0:21:18.840
<v Speaker 1>a plane and get over to Washington and see if

0:21:18.840 --> 0:21:21.119
<v Speaker 1>we can find some common ground to work together. We

0:21:21.240 --> 0:21:24.520
<v Speaker 1>also have the Olympics coming here, so Los Angeles is

0:21:24.600 --> 0:21:26.720
<v Speaker 1>going to be the world stage for the United States

0:21:27.400 --> 0:21:29.520
<v Speaker 1>and we need to be putting our best foot forward

0:21:30.000 --> 0:21:31.840
<v Speaker 1>and we're going to be need to be making a

0:21:31.880 --> 0:21:34.720
<v Speaker 1>lot of investments in order to do that, and again

0:21:35.440 --> 0:21:37.680
<v Speaker 1>we need to have the help of the federal government

0:21:37.720 --> 0:21:38.120
<v Speaker 1>to do that.

0:21:38.240 --> 0:21:39.960
<v Speaker 3>So Rick, I'm kind of waiting for the flood of

0:21:39.960 --> 0:21:42.199
<v Speaker 3>my emails to come into my Bloomberg because I think

0:21:42.200 --> 0:21:43.639
<v Speaker 3>people who are listening with saying, well, this is a

0:21:43.720 --> 0:21:46.399
<v Speaker 3>kind of folk, you know, individual you do want in politics.

0:21:46.440 --> 0:21:49.800
<v Speaker 3>So what's your latest thinking on maybe running again for

0:21:50.160 --> 0:21:53.160
<v Speaker 3>mayor or possibly governor of the state of California.

0:21:54.440 --> 0:21:56.960
<v Speaker 1>Well, I'm seriously looking at it, and I've got a

0:21:56.960 --> 0:21:58.600
<v Speaker 1>team of people that are working on it, and I'll

0:21:58.600 --> 0:22:01.840
<v Speaker 1>make a decision soon on that, and I'm looking at

0:22:01.880 --> 0:22:05.720
<v Speaker 1>both paths and there's good opportunities in both paths. But

0:22:06.000 --> 0:22:09.240
<v Speaker 1>now I'm just remaining focus on what we're doing at steadfast,

0:22:10.000 --> 0:22:12.480
<v Speaker 1>making sure we're getting people back in their communities as

0:22:12.560 --> 0:22:16.520
<v Speaker 1>quick as possible. Yesterday I spent the afternoon in Altadena.

0:22:17.359 --> 0:22:20.160
<v Speaker 1>We were giving out grants for small businesses to get

0:22:20.160 --> 0:22:23.720
<v Speaker 1>reopened in all Toadna. We're doing the same in Palisades

0:22:23.720 --> 0:22:27.200
<v Speaker 1>and in Malibu. So those kind of efforts are incredibly

0:22:27.240 --> 0:22:32.080
<v Speaker 1>important to me because again, small businesses are critically important

0:22:32.080 --> 0:22:35.000
<v Speaker 1>for jobs, and we're giving out about a million dollars

0:22:35.080 --> 0:22:38.000
<v Speaker 1>in grants over the next couple of weeks. So that's

0:22:38.040 --> 0:22:41.080
<v Speaker 1>what I'm going to stay focused on for now. Politics

0:22:41.080 --> 0:22:42.520
<v Speaker 1>will come down the road fairly soon.

0:22:42.760 --> 0:22:44.200
<v Speaker 3>All right, we want to talk about some of those

0:22:44.240 --> 0:22:46.600
<v Speaker 3>efforts you're doing in terms of the rebuild. I got

0:22:46.600 --> 0:22:48.879
<v Speaker 3>to ask you, though, if you do run or make

0:22:48.920 --> 0:22:50.880
<v Speaker 3>a decision, would it be for mayor or for governor.

0:22:51.840 --> 0:22:53.880
<v Speaker 1>I don't know yet. We're fine, We're going to find out.

0:22:53.920 --> 0:22:54.480
<v Speaker 1>I'll let you know.

0:22:54.840 --> 0:22:57.800
<v Speaker 3>Okay, I'm going to hold you to it. I'm going

0:22:57.880 --> 0:22:58.560
<v Speaker 3>to hold you to it.

0:22:59.600 --> 0:23:05.080
<v Speaker 4>Hey, Rick, I'm curious about just fire resilience in California,

0:23:05.200 --> 0:23:06.920
<v Speaker 4>especially in the wake of Palace States. I'm from the

0:23:06.920 --> 0:23:09.639
<v Speaker 4>Central Coast. I was glued to watch duty because of

0:23:09.640 --> 0:23:12.080
<v Speaker 4>the Gifford fire just a couple of weeks ago. I

0:23:12.119 --> 0:23:15.400
<v Speaker 4>mean I spent you know, ten days just refreshing that thing,

0:23:15.480 --> 0:23:18.440
<v Speaker 4>watching the progress of that fire. What is the right

0:23:18.480 --> 0:23:21.640
<v Speaker 4>way for Californians to be ready for what has become

0:23:22.600 --> 0:23:25.080
<v Speaker 4>just a part of daily life for a big portion

0:23:25.160 --> 0:23:25.600
<v Speaker 4>of the year.

0:23:27.400 --> 0:23:31.280
<v Speaker 1>Well, we have to have very smart brush management. You know.

0:23:31.320 --> 0:23:34.320
<v Speaker 1>One of the problems in the Palisades we had forty

0:23:34.400 --> 0:23:36.440
<v Speaker 1>years of brush that were not maintained by the state,

0:23:36.520 --> 0:23:39.879
<v Speaker 1>the county or the city that was rocket fuel. We

0:23:39.960 --> 0:23:42.360
<v Speaker 1>have to have water. I mean, it was an unbelievable

0:23:42.359 --> 0:23:46.199
<v Speaker 1>circumstance that we had reservoirs that are empty. So the

0:23:46.280 --> 0:23:50.520
<v Speaker 1>competency level at the government and being prepared is critically important.

0:23:51.400 --> 0:23:54.440
<v Speaker 1>LA's City was not prepared for this fire. This fire,

0:23:54.480 --> 0:23:56.920
<v Speaker 1>in my opinion, and I think in most people's opinion

0:23:57.440 --> 0:23:59.520
<v Speaker 1>that have seen the facts, as this fire could have

0:23:59.560 --> 0:24:03.880
<v Speaker 1>been prevent it certainly significantly mitigated in terms of the damage.

0:24:05.280 --> 0:24:07.520
<v Speaker 1>And then we have to be encouraging people to build

0:24:07.880 --> 0:24:13.679
<v Speaker 1>with non combustible materials. Unfortunately, village that we built survived it,

0:24:13.720 --> 0:24:15.800
<v Speaker 1>but it survived it because we were prepared to fight

0:24:15.880 --> 0:24:19.120
<v Speaker 1>the fire. But equally important, we built it with non

0:24:19.160 --> 0:24:24.199
<v Speaker 1>combustible materials and so it was able to stain the

0:24:24.240 --> 0:24:27.240
<v Speaker 1>fire around us. And we had a lot of smart

0:24:27.240 --> 0:24:31.600
<v Speaker 1>people doing some things, so we can build better and smarter.

0:24:32.200 --> 0:24:35.040
<v Speaker 1>But we also have to have better infrastructure. You know,

0:24:35.160 --> 0:24:37.320
<v Speaker 1>the fire hydrants need to work. They were not working

0:24:37.359 --> 0:24:40.639
<v Speaker 1>in Los Angeles. The reservoirs need to be full. And

0:24:40.760 --> 0:24:46.479
<v Speaker 1>this is an opportunity right now to rebuild Malibu, Pasadena, Alta,

0:24:46.520 --> 0:24:50.639
<v Speaker 1>Dina and Palisades in a way for the next hundred

0:24:50.720 --> 0:24:53.880
<v Speaker 1>years and to get the right infrastructure put in. It's

0:24:53.920 --> 0:24:57.840
<v Speaker 1>an incredible opportunity to create these communities for the future.

0:24:58.400 --> 0:25:01.640
<v Speaker 1>And that's why we need to work with the federal government,

0:25:01.800 --> 0:25:04.600
<v Speaker 1>get the right federal funding and get some smart leadership

0:25:04.680 --> 0:25:08.880
<v Speaker 1>locally that builds it back properly so that we are

0:25:08.960 --> 0:25:12.320
<v Speaker 1>can with stain fires and other natural disasters in the

0:25:12.320 --> 0:25:14.000
<v Speaker 1>future can be done.

0:25:14.200 --> 0:25:16.840
<v Speaker 3>The Rick, the nonprofit you are leading, as we said,

0:25:16.880 --> 0:25:21.000
<v Speaker 3>called Steadfast LA. You've got companies such as Netflix, Amazon,

0:25:21.080 --> 0:25:25.240
<v Speaker 3>JP Morgan cha CBRE Group, so many who are working

0:25:25.320 --> 0:25:27.880
<v Speaker 3>to restore these communities. But you guys are looking at

0:25:27.920 --> 0:25:31.800
<v Speaker 3>everything you're using AI. How long do you think it's

0:25:31.840 --> 0:25:34.760
<v Speaker 3>going to take for the rebuild and ultimately are we

0:25:34.920 --> 0:25:37.320
<v Speaker 3>talking about kind of the cities of the future in

0:25:37.400 --> 0:25:39.880
<v Speaker 3>terms of the materials used and how it's done.

0:25:41.080 --> 0:25:42.719
<v Speaker 1>You know, I think it's going to take. There's going

0:25:42.760 --> 0:25:45.159
<v Speaker 1>to be phases. I look at it. What's going to

0:25:45.200 --> 0:25:47.360
<v Speaker 1>be happening one year from now, three years from now,

0:25:47.400 --> 0:25:50.360
<v Speaker 1>five years from now, one year from now, for example,

0:25:50.400 --> 0:25:53.040
<v Speaker 1>the little downtown of the Palisades is going to get reopen.

0:25:53.560 --> 0:25:56.000
<v Speaker 1>We're going to rebuild the park. Steadfast is leading the

0:25:56.040 --> 0:25:59.919
<v Speaker 1>park rebuilding. Schools are getting back reopen, and we're involved

0:26:00.040 --> 0:26:03.159
<v Speaker 1>and supporting the school systems and getting reopen Sam and

0:26:03.200 --> 0:26:06.239
<v Speaker 1>all Tadena, Salmon, Malibu. I think in three years you're

0:26:06.280 --> 0:26:08.199
<v Speaker 1>going to see a lot of the homes back and running.

0:26:08.760 --> 0:26:12.280
<v Speaker 1>We have some really encouraging programs with an alliance of

0:26:12.320 --> 0:26:16.800
<v Speaker 1>builders who are coming together to buy in bulk, be

0:26:16.880 --> 0:26:21.960
<v Speaker 1>able to build less expensively, and so that's really important

0:26:21.960 --> 0:26:24.320
<v Speaker 1>to do. And I think in five years we're going

0:26:24.400 --> 0:26:26.640
<v Speaker 1>to be in pretty good shape getting these communities back

0:26:26.680 --> 0:26:30.879
<v Speaker 1>on its feet. The biggest challenge we have, honestly is

0:26:30.960 --> 0:26:34.800
<v Speaker 1>the lack of diligence, the lack of urgency from the

0:26:34.840 --> 0:26:38.879
<v Speaker 1>local governments to get permits issued. And we've got to

0:26:38.960 --> 0:26:40.960
<v Speaker 1>speed that up and cut the red tape both in

0:26:41.000 --> 0:26:43.960
<v Speaker 1>the county and in La City so people can rebuild.

0:26:44.040 --> 0:26:45.359
<v Speaker 4>Hey, Rick, before we let you go, I want to

0:26:45.359 --> 0:26:47.960
<v Speaker 4>talk a little about your family foundation that's been involved

0:26:48.080 --> 0:26:51.400
<v Speaker 4>at this point for more than thirty years in Watts,

0:26:51.720 --> 0:26:57.120
<v Speaker 4>the Crusoe Family Foundation, and it serves organizations a slew

0:26:57.160 --> 0:27:00.240
<v Speaker 4>of organizations in the area. And I'm just wondering, you know,

0:27:00.280 --> 0:27:04.159
<v Speaker 4>the focus is in healthcare, it's on education at risk kids.

0:27:04.840 --> 0:27:07.359
<v Speaker 4>I'm wondering why we need organizations to step in and

0:27:07.400 --> 0:27:11.640
<v Speaker 4>fill the gap that isn't necessarily provided by other organizations.

0:27:11.680 --> 0:27:14.080
<v Speaker 4>Why do we need the Crusoe Family Foundation to do this?

0:27:14.160 --> 0:27:16.600
<v Speaker 4>When will your work be done and you won't have

0:27:16.640 --> 0:27:18.040
<v Speaker 4>to help bridge that gap.

0:27:19.640 --> 0:27:21.280
<v Speaker 1>Well, I don't think our work is ever going to

0:27:21.280 --> 0:27:22.920
<v Speaker 1>be done, but I have to tell you something. It's

0:27:22.960 --> 0:27:25.919
<v Speaker 1>one of the most rewarding parts of my life, and

0:27:25.960 --> 0:27:28.040
<v Speaker 1>my wife's life, and my family's life that we can

0:27:28.080 --> 0:27:30.960
<v Speaker 1>help kids that are at risk, living at or below

0:27:31.000 --> 0:27:34.840
<v Speaker 1>the poverty line, and you bring opportunities to them and

0:27:34.920 --> 0:27:37.920
<v Speaker 1>the right education and the right support. We have kids

0:27:37.960 --> 0:27:40.080
<v Speaker 1>that are living in some of the worst and toughest

0:27:40.119 --> 0:27:45.280
<v Speaker 1>conditions in LA and they're now at Harvard, MIT, Georgetown,

0:27:45.400 --> 0:27:49.840
<v Speaker 1>USC UCLA and they're just excelling and doing it on

0:27:49.880 --> 0:27:53.000
<v Speaker 1>their own because they have the right ecosystem around them

0:27:53.040 --> 0:27:55.879
<v Speaker 1>in the right start and the right support. And a

0:27:55.920 --> 0:27:58.840
<v Speaker 1>government alone can't do everything. It never has been able to.

0:27:59.560 --> 0:28:02.360
<v Speaker 1>You have to have philanthropy, and people need to give

0:28:02.440 --> 0:28:06.320
<v Speaker 1>back and lean in and support churches and schools and

0:28:06.440 --> 0:28:09.479
<v Speaker 1>all these great organizations that we have out there. And

0:28:09.520 --> 0:28:11.920
<v Speaker 1>what I would argue for is we need more people

0:28:11.960 --> 0:28:15.199
<v Speaker 1>to be leaning in. We need more foundations to be

0:28:15.240 --> 0:28:18.320
<v Speaker 1>giving back because the reward and the payoff is so

0:28:18.480 --> 0:28:22.080
<v Speaker 1>great and so huge, and it really does change these

0:28:22.119 --> 0:28:26.200
<v Speaker 1>communities because these kids are coming back and helping others.

0:28:27.280 --> 0:28:30.159
<v Speaker 1>I just find it one of the greatest parts of

0:28:30.200 --> 0:28:33.280
<v Speaker 1>my life is being involved in being able to see

0:28:33.320 --> 0:28:35.919
<v Speaker 1>these kids just take off and do great things.

0:28:36.240 --> 0:28:38.240
<v Speaker 3>Well, we're going to end it on that optimistic note

0:28:38.240 --> 0:28:41.360
<v Speaker 3>that makes us, I think all feel really super good. Rick,

0:28:41.440 --> 0:28:44.240
<v Speaker 3>thank you so much, really appreciate your time and efforts,

0:28:44.240 --> 0:28:46.400
<v Speaker 3>and we're going to mark our calendars to check back

0:28:46.400 --> 0:28:49.400
<v Speaker 3>with you about maybe that political decision you may make

0:28:50.040 --> 0:28:52.000
<v Speaker 3>very soon. Rick Caruso, thank you so much. Be while

0:28:52.120 --> 0:28:57.560
<v Speaker 3>founder executive chairman of Caruso joining us from LA.

0:28:57.760 --> 0:29:01.920
<v Speaker 2>This is the Bloomberg Business Weekdaily podcast. Listen live each

0:29:01.960 --> 0:29:05.120
<v Speaker 2>weekday starting at two pm Eastern on Apple CarPlay and

0:29:05.200 --> 0:29:07.880
<v Speaker 2>the Android Auto with the Bloomberg Business app. You can

0:29:07.920 --> 0:29:11.080
<v Speaker 2>also listen live on Amazon Alexa from our flagship New

0:29:11.160 --> 0:29:14.560
<v Speaker 2>York station, Just Say Alexa played Bloomberg eleven thirty.

0:29:16.000 --> 0:29:19.680
<v Speaker 3>This past week, Swedish fintech giant Klarna officially launched its

0:29:19.760 --> 0:29:23.680
<v Speaker 3>long long anticipated USIPO. The company is aiming to raise

0:29:23.760 --> 0:29:26.440
<v Speaker 3>up to one point twenty seven billion dollars through its

0:29:26.560 --> 0:29:31.080
<v Speaker 3>New York Stock Exchange debut under the ticker symbol KLAAR.

0:29:31.440 --> 0:29:34.600
<v Speaker 3>Makes sense. This marks a revival of its IPO plans,

0:29:34.600 --> 0:29:37.600
<v Speaker 3>which were paused earlier this year amid market turbulence.

0:29:38.120 --> 0:29:41.600
<v Speaker 4>Meanwhile, a firm, Klarna's US based by now pay Later arrival,

0:29:41.680 --> 0:29:45.240
<v Speaker 4>has reason to celebrate after posting strong fourth quarter earnings,

0:29:45.720 --> 0:29:49.120
<v Speaker 4>leaping back into profitability after a disappointing first half of

0:29:49.120 --> 0:29:53.040
<v Speaker 4>the year. According to Bloomberg Intelligence fintech analyst Dick SHAGERA

0:29:53.400 --> 0:29:56.200
<v Speaker 4>A firm appears very well positioned to turn an operating

0:29:56.200 --> 0:29:59.720
<v Speaker 4>profit in twenty twenty six with continued expansion and adjusted

0:29:59.720 --> 0:30:00.600
<v Speaker 4>opera margin.

0:30:00.760 --> 0:30:02.920
<v Speaker 3>To be fair, Affirm shares man, they've been on a

0:30:02.960 --> 0:30:05.760
<v Speaker 3>tear for more and how consumers are choosing to spend

0:30:05.920 --> 0:30:08.240
<v Speaker 3>and the state of their business. We cut up with

0:30:08.280 --> 0:30:10.440
<v Speaker 3>Max Levchin and he's co founder and CEO at a firm.

0:30:10.480 --> 0:30:13.280
<v Speaker 3>He's also you might recall, a co founder of PayPal.

0:30:13.800 --> 0:30:16.400
<v Speaker 8>The Affirm consumer that is the folks that we approve

0:30:16.720 --> 0:30:20.479
<v Speaker 8>for transactions, and each transaction is separately underwritten, so we

0:30:20.520 --> 0:30:24.520
<v Speaker 8>do have a very discerning eye as we underride these loans.

0:30:25.040 --> 0:30:28.280
<v Speaker 8>They're don't great. They are shopping demand for our product

0:30:28.320 --> 0:30:31.640
<v Speaker 8>is accelerating, which is posted another accelerating fourth in a

0:30:31.680 --> 0:30:37.000
<v Speaker 8>row quarter of cross merchandise sales. They're doing really well.

0:30:37.080 --> 0:30:40.760
<v Speaker 8>Re payment is really strong, credit is steady to improving.

0:30:41.000 --> 0:30:45.120
<v Speaker 8>So we lend to a huge percentage of US population.

0:30:45.240 --> 0:30:47.800
<v Speaker 8>So you could infer from that that US consumer writ

0:30:47.880 --> 0:30:51.000
<v Speaker 8>large is doing well as well. So I think the

0:30:51.080 --> 0:30:54.959
<v Speaker 8>rumors of the American devise are greatly exaggerated. That is,

0:30:55.520 --> 0:30:58.160
<v Speaker 8>you know that said, we continue to watch every metric

0:30:58.280 --> 0:31:01.800
<v Speaker 8>we can all the time because that's what our job is.

0:31:01.920 --> 0:31:04.640
<v Speaker 4>Are those metrics stronger now max than they were, say

0:31:04.720 --> 0:31:05.320
<v Speaker 4>a year ago?

0:31:07.520 --> 0:31:10.720
<v Speaker 8>Again, from a firm's point of view, we really are

0:31:10.760 --> 0:31:16.640
<v Speaker 8>firing an all pistons. Our ability to serve folks has

0:31:17.160 --> 0:31:19.280
<v Speaker 8>improved about twenty percent year over a year. That's measured

0:31:19.320 --> 0:31:23.040
<v Speaker 8>in transaction frequency. Our user based crew about you know,

0:31:23.120 --> 0:31:25.400
<v Speaker 8>just north of twenty percent as well. So consumers are

0:31:25.480 --> 0:31:31.000
<v Speaker 8>enjoying us. Our user active acquisition as accelerated for the

0:31:31.080 --> 0:31:33.160
<v Speaker 8>six quarter in a row. So there is a meaningful

0:31:33.200 --> 0:31:37.280
<v Speaker 8>cycular shift from credit cards to affirm So I think

0:31:38.120 --> 0:31:41.520
<v Speaker 8>again with an our ecosystem, every metric looks very good

0:31:41.680 --> 0:31:42.680
<v Speaker 8>and better than last year.

0:31:42.680 --> 0:31:46.400
<v Speaker 4>Can you talk a little bit about what transactions a

0:31:46.520 --> 0:31:50.640
<v Speaker 4>firm customers are using the payment system for. Are they

0:31:50.760 --> 0:31:53.560
<v Speaker 4>using it like they would use a credit card right now?

0:31:53.840 --> 0:31:56.600
<v Speaker 4>What's the typical transaction? What's the transaction size?

0:31:57.000 --> 0:31:59.640
<v Speaker 8>That's a great question and it's a little bit different

0:31:59.640 --> 0:32:02.200
<v Speaker 8>shad tween players. So I can only speak to us.

0:32:02.600 --> 0:32:05.800
<v Speaker 8>The average ticket for US is just under three hundred dollars.

0:32:06.200 --> 0:32:09.280
<v Speaker 8>That should tell you a lot. So everything from a

0:32:09.520 --> 0:32:12.960
<v Speaker 8>truly considered purchase, like a nice bicycle, maybe a couple

0:32:13.000 --> 0:32:16.920
<v Speaker 8>hundred dollars, all the way down to a large party

0:32:16.920 --> 0:32:20.280
<v Speaker 8>supply maybe a couple hundred dollars, that those are sort

0:32:20.280 --> 0:32:25.080
<v Speaker 8>of the book ends. We tend to believe that really

0:32:25.120 --> 0:32:28.480
<v Speaker 8>really low ticket items. You know, twenty dollars is just

0:32:28.560 --> 0:32:32.120
<v Speaker 8>too small amount of an amount to finance with a firm.

0:32:32.440 --> 0:32:34.760
<v Speaker 8>So we have a notion of you know where we

0:32:34.920 --> 0:32:37.000
<v Speaker 8>start trying to tell our consumers, Hey, you know, this

0:32:37.040 --> 0:32:38.920
<v Speaker 8>seems like a good idea to be a cash transaction,

0:32:39.560 --> 0:32:43.280
<v Speaker 8>but generally speaking, because the product we offer is just

0:32:43.320 --> 0:32:46.000
<v Speaker 8>so much better than credit cards for the end barrow

0:32:46.120 --> 0:32:49.600
<v Speaker 8>or we're very pro idea that a firm should be

0:32:49.680 --> 0:32:52.680
<v Speaker 8>used in place of credit cards, full stop. If you

0:32:52.720 --> 0:32:55.200
<v Speaker 8>think of it very quickly, it is an obvious idea.

0:32:55.320 --> 0:32:58.040
<v Speaker 8>So we don't charge laid fees, we don't compound interest,

0:32:58.280 --> 0:33:00.240
<v Speaker 8>we don't do deferral or any of the sort of

0:33:00.320 --> 0:33:02.240
<v Speaker 8>gimmicky things that look too good to be true, because

0:33:02.240 --> 0:33:04.240
<v Speaker 8>they are too good to be true. So it is

0:33:04.240 --> 0:33:07.360
<v Speaker 8>an honest financial product that really helps the end borrower

0:33:07.720 --> 0:33:10.480
<v Speaker 8>get full grip on their finances and not get into trouble,

0:33:10.520 --> 0:33:14.520
<v Speaker 8>not get over their skis so directionally, the more they

0:33:14.560 --> 0:33:17.040
<v Speaker 8>use a firm for everything, I think the better off

0:33:17.160 --> 0:33:20.840
<v Speaker 8>the consumer is going to be. That's the current average

0:33:20.960 --> 0:33:22.360
<v Speaker 8>is two hundred and ninety seven dollars.

0:33:22.400 --> 0:33:24.400
<v Speaker 3>I think, how often does somebody that miss a payment?

0:33:24.520 --> 0:33:27.280
<v Speaker 3>Are they're late and then what happens as a result,

0:33:27.400 --> 0:33:29.760
<v Speaker 3>what kicks in? I'll be honest, I'm not a huge user.

0:33:30.880 --> 0:33:33.440
<v Speaker 4>Well, I mean, you you ever use it?

0:33:33.520 --> 0:33:35.480
<v Speaker 3>I think I've used one of them, and I can't

0:33:35.480 --> 0:33:37.560
<v Speaker 3>remember once because I was curious about it, you know,

0:33:37.640 --> 0:33:39.360
<v Speaker 3>and I set it up so things just got paid

0:33:39.360 --> 0:33:40.960
<v Speaker 3>and it was like three payments or because I was

0:33:41.000 --> 0:33:43.240
<v Speaker 3>curious about it, because we talk about it all the time.

0:33:43.280 --> 0:33:46.440
<v Speaker 3>Here grew up where you could put stuff away, you know,

0:33:46.520 --> 0:33:50.800
<v Speaker 3>stuff on layaway. So it's interesting to see the evolution.

0:33:50.960 --> 0:33:53.880
<v Speaker 3>But I am curious, Max, how often is it that

0:33:53.960 --> 0:33:56.680
<v Speaker 3>somebody is late and then the terms start to change?

0:33:56.760 --> 0:33:58.640
<v Speaker 3>And you know, this is a business, right.

0:33:58.600 --> 0:34:01.080
<v Speaker 8>So that's actually thank you for that prompt. That is,

0:34:01.200 --> 0:34:02.680
<v Speaker 8>let me let me try to make one thing. If

0:34:02.680 --> 0:34:05.040
<v Speaker 8>there's one thing I can make clear in this conversation,

0:34:05.160 --> 0:34:07.600
<v Speaker 8>I just really want to hammer this one home. Nothing

0:34:07.680 --> 0:34:11.240
<v Speaker 8>will change. Terms will not change. Fees will not appear.

0:34:11.440 --> 0:34:14.640
<v Speaker 8>Interest will not change. No dollar amounts will change. If

0:34:14.640 --> 0:34:17.640
<v Speaker 8>something happens and you can't make your pay your bill

0:34:17.680 --> 0:34:20.839
<v Speaker 8>on time. The fundamental promise of Affirm is what you

0:34:20.880 --> 0:34:23.399
<v Speaker 8>see is what you get. When you're borrowing five hundred

0:34:23.440 --> 0:34:26.719
<v Speaker 8>dollars and you're committing to paying let's say another twenty

0:34:26.760 --> 0:34:29.839
<v Speaker 8>five dollars of interest. If you cannot make it on time,

0:34:30.000 --> 0:34:31.600
<v Speaker 8>it will still be five hundred and twenty five dollars.

0:34:31.640 --> 0:34:33.920
<v Speaker 8>It will not be eight penny more. If you prepay

0:34:34.080 --> 0:34:36.560
<v Speaker 8>and pas us early, that interest amount will come down.

0:34:36.920 --> 0:34:40.239
<v Speaker 8>So it is a profoundly pro consumer product. That's it.

0:34:40.480 --> 0:34:42.239
<v Speaker 8>I just I just wanted to make that very very clear.

0:34:42.520 --> 0:34:46.239
<v Speaker 8>We are a better financial product. About ninety eight percent

0:34:46.280 --> 0:34:49.360
<v Speaker 8>of our consumers are never late, never never intervolved, and

0:34:49.400 --> 0:34:54.160
<v Speaker 8>so it's fundamentally extremely extremely high probability of none of

0:34:54.160 --> 0:34:56.480
<v Speaker 8>that will ever happen to you if you're within the

0:34:56.520 --> 0:35:02.719
<v Speaker 8>Affirm ecosystem. When folks are delinquent to the fancy term

0:35:02.760 --> 0:35:04.480
<v Speaker 8>for late with their payment, we'll reach out to them.

0:35:04.520 --> 0:35:06.400
<v Speaker 8>We use all sorts of digital channels to get in

0:35:06.440 --> 0:35:09.400
<v Speaker 8>touch with them, will remind them. Vast majority of folks

0:35:09.440 --> 0:35:12.160
<v Speaker 8>that are late are actually what's called sloppy payers in

0:35:12.200 --> 0:35:14.200
<v Speaker 8>the industry where they say, oh my god, I forgot

0:35:14.200 --> 0:35:17.400
<v Speaker 8>to set the autopay, thank you for using that feature

0:35:17.480 --> 0:35:21.560
<v Speaker 8>if you did, and they cure it, and so it goes,

0:35:21.600 --> 0:35:23.880
<v Speaker 8>and so that the reason we don't charge lateies is

0:35:23.920 --> 0:35:27.640
<v Speaker 8>because from folks where they really cannot something happened and

0:35:27.680 --> 0:35:30.000
<v Speaker 8>the illustir job or something happened, they're not going to

0:35:30.000 --> 0:35:32.400
<v Speaker 8>pay you any faster if they have no means of

0:35:32.440 --> 0:35:36.560
<v Speaker 8>paying you back. The ones that are just stumbled somehow

0:35:36.600 --> 0:35:39.600
<v Speaker 8>and forgot the reminder is the most you need to do.

0:35:39.640 --> 0:35:41.560
<v Speaker 8>You don't want to penalize them for being forgetful.

0:35:41.800 --> 0:35:42.960
<v Speaker 4>So what is the default rate.

0:35:45.120 --> 0:35:49.319
<v Speaker 8>It's on the order of two percent plus relindus that's remarkable. Well,

0:35:49.840 --> 0:35:52.880
<v Speaker 8>it's meaningfully lower. It's meaningfully lower. The credit cards, by

0:35:52.880 --> 0:35:57.240
<v Speaker 8>the way, are lower ticket items that trends below one percent.

0:35:57.880 --> 0:36:00.560
<v Speaker 8>So just to give you a sent like this, the

0:36:00.640 --> 0:36:03.680
<v Speaker 8>rumors of this being a bad financial product creating hidden

0:36:03.760 --> 0:36:07.200
<v Speaker 8>leverage in the system is like bad math and ridiculousness.

0:36:07.280 --> 0:36:09.600
<v Speaker 4>So push back on that a little bit, but do

0:36:09.680 --> 0:36:13.560
<v Speaker 4>it through the explanation of the business model here, because

0:36:13.600 --> 0:36:16.360
<v Speaker 4>I think a lot of people approach this product with

0:36:16.600 --> 0:36:20.120
<v Speaker 4>being informed about how credit cards work and the idea

0:36:20.200 --> 0:36:24.120
<v Speaker 4>that high interest, high interest if you miss a payment,

0:36:24.440 --> 0:36:27.320
<v Speaker 4>fees if you miss a payment. In a sense, the

0:36:28.360 --> 0:36:32.280
<v Speaker 4>risk is somehow put on a different party here Max,

0:36:32.360 --> 0:36:35.680
<v Speaker 4>and there's also buy in from the retailer who partners

0:36:35.719 --> 0:36:39.040
<v Speaker 4>with a firm. Just explain how this whole transaction works.

0:36:40.040 --> 0:36:44.840
<v Speaker 8>Yeah, very simple. You typically find a firm at a

0:36:44.920 --> 0:36:48.799
<v Speaker 8>point of sale on any online and now progressively more

0:36:48.840 --> 0:36:54.000
<v Speaker 8>offline merchants. You will ask to use the product, so

0:36:54.000 --> 0:36:57.000
<v Speaker 8>it's always an explicit request to borrow. And we take

0:36:57.040 --> 0:36:59.279
<v Speaker 8>great pride and put a lot of technical emphasis on

0:36:59.360 --> 0:37:03.879
<v Speaker 8>underwriting every transaction individually so that we have discretion to say, hey,

0:37:03.920 --> 0:37:06.920
<v Speaker 8>you're overextending yourself. You know, two percent through two and

0:37:06.960 --> 0:37:10.880
<v Speaker 8>a half percent default rates don't come for nothing. We

0:37:11.120 --> 0:37:13.400
<v Speaker 8>do an enormous amount of work in this underwriting engines

0:37:13.440 --> 0:37:17.120
<v Speaker 8>that we've built. So as you get approved through your

0:37:17.200 --> 0:37:20.080
<v Speaker 8>real time application, of course, what happens we pay the

0:37:20.120 --> 0:37:22.839
<v Speaker 8>merchant and you commit to paying us back over time,

0:37:22.960 --> 0:37:24.919
<v Speaker 8>and we always give you a menu of choices. Could

0:37:24.960 --> 0:37:29.200
<v Speaker 8>be anything as short as for payments every two weeks,

0:37:29.239 --> 0:37:32.600
<v Speaker 8>could be as long as thirty six months, once every month.

0:37:33.320 --> 0:37:35.560
<v Speaker 8>The rest of it happens more or less automatically if

0:37:35.600 --> 0:37:38.719
<v Speaker 8>you opt into the autopay feature. If you don't, we

0:37:38.840 --> 0:37:41.080
<v Speaker 8>will send you a reminder and then you arrange for

0:37:41.239 --> 0:37:46.040
<v Speaker 8>repayment from your bank account typically, and that is it.

0:37:46.080 --> 0:37:49.239
<v Speaker 8>In our case. There is no compounding. The interest is

0:37:49.280 --> 0:37:51.840
<v Speaker 8>the interest expressed ten dollars and that is what you

0:37:51.880 --> 0:37:54.239
<v Speaker 8>commit to. It will not go up independent of any

0:37:54.239 --> 0:37:57.160
<v Speaker 8>modifications to the schedule. There are no late fees in

0:37:57.200 --> 0:38:00.200
<v Speaker 8>our case. Again, this is weird, unique or almost i

0:38:00.200 --> 0:38:02.360
<v Speaker 8>think at this point in the industry by just not

0:38:02.480 --> 0:38:06.719
<v Speaker 8>charging any incrementalities at all. And so this really is

0:38:06.880 --> 0:38:10.600
<v Speaker 8>the product where the cornerstone value is transparency. We are

0:38:11.000 --> 0:38:13.960
<v Speaker 8>entirely transparent with every participant in the ecosystem. For merchants

0:38:13.960 --> 0:38:16.839
<v Speaker 8>to consumers, everyone knows what they're getting into. You get

0:38:16.840 --> 0:38:20.680
<v Speaker 8>your bicycle or your couch or your putty supply today,

0:38:20.800 --> 0:38:22.520
<v Speaker 8>and you pay for it over time, and you know

0:38:22.560 --> 0:38:25.360
<v Speaker 8>exactly when the payment plan stops and then you're no

0:38:25.400 --> 0:38:28.000
<v Speaker 8>longer in debt. It is a betriponent to credit cards

0:38:28.000 --> 0:38:31.200
<v Speaker 8>because when you use credit cards, which are very convenient,

0:38:31.280 --> 0:38:33.520
<v Speaker 8>you don't have this extra approval step, so you know

0:38:33.680 --> 0:38:36.280
<v Speaker 8>just drop the plastic and on you go. You're adding

0:38:36.280 --> 0:38:39.000
<v Speaker 8>to this giant bucket of debt that just sits there

0:38:39.040 --> 0:38:43.360
<v Speaker 8>and revolves. The interest compounds into principle, every month, every week,

0:38:43.520 --> 0:38:46.680
<v Speaker 8>whatever it is you accrued an interest becomes a part

0:38:46.840 --> 0:38:49.280
<v Speaker 8>of the base that accrues interest on interest on interest.

0:38:49.560 --> 0:38:52.240
<v Speaker 8>That is why credit cards are so expensive. The reason

0:38:52.320 --> 0:38:56.640
<v Speaker 8>APR matters as a measure is because it doesn't just

0:38:56.719 --> 0:38:58.960
<v Speaker 8>measure interest you'll pay on a principle, it's the interest

0:38:59.000 --> 0:39:00.759
<v Speaker 8>you'll pay on the interest on the interest, and so on.

0:39:01.080 --> 0:39:03.840
<v Speaker 8>The model we invented. The reason we are so important,

0:39:03.840 --> 0:39:06.319
<v Speaker 8>The reason people are coming to us, frankly, is they

0:39:06.360 --> 0:39:09.680
<v Speaker 8>don't have to understand exponential mathematics to figure out what

0:39:09.760 --> 0:39:11.919
<v Speaker 8>is the true end point of interest will be whatever

0:39:11.920 --> 0:39:13.919
<v Speaker 8>it is we promised them that's exactly what the pay.

0:39:14.520 --> 0:39:17.160
<v Speaker 4>We're speaking with Max Levchine's the founder and CEO of

0:39:17.280 --> 0:39:21.319
<v Speaker 4>a firm, the twenty nine billion dollar market cap fintech company. Also,

0:39:21.360 --> 0:39:24.520
<v Speaker 4>you'll notice Carelly keeps talking about bikes. He's a big cyclist,

0:39:24.880 --> 0:39:26.680
<v Speaker 4>so that spends a lot of time on the bike.

0:39:26.960 --> 0:39:27.640
<v Speaker 3>So is Tim.

0:39:27.680 --> 0:39:30.040
<v Speaker 4>By the way, Max, Hey, oh we know we follow

0:39:30.120 --> 0:39:30.440
<v Speaker 4>each other.

0:39:30.600 --> 0:39:33.000
<v Speaker 3>I know you guys, do hey listen. One of the

0:39:33.040 --> 0:39:34.560
<v Speaker 3>things I want to ask you. Your stock is on

0:39:34.640 --> 0:39:36.879
<v Speaker 3>a tear. It's up fifty percent year to date. It's

0:39:36.880 --> 0:39:39.400
<v Speaker 3>surged as much as twenty five percent intra day in

0:39:39.480 --> 0:39:42.200
<v Speaker 3>response to your earnings, which you've been talking about that

0:39:42.320 --> 0:39:46.080
<v Speaker 3>came out late August. You had analysts, several of them

0:39:46.120 --> 0:39:49.200
<v Speaker 3>raising the price targets on the stock. What's the path

0:39:49.280 --> 0:39:52.720
<v Speaker 3>to sustainable profitability? What do you need to see happen

0:39:53.200 --> 0:39:54.680
<v Speaker 3>to kind of keep the momentum going.

0:39:55.640 --> 0:39:57.959
<v Speaker 8>We just need to keep doing exactly what we've been doing.

0:39:58.040 --> 0:40:00.560
<v Speaker 8>You know, the joker make all the time. As we are.

0:40:00.600 --> 0:40:04.680
<v Speaker 8>An overnight success fifteen years into making profitability is not

0:40:04.800 --> 0:40:08.359
<v Speaker 8>an accident. We gave this date exactly a year ago

0:40:08.400 --> 0:40:11.640
<v Speaker 8>where we said, look, twelve months from now will be

0:40:11.680 --> 0:40:14.799
<v Speaker 8>gap profitable. Two years ago we said, hey, twenty four

0:40:14.800 --> 0:40:17.040
<v Speaker 8>months from now, we expect to get profitable. And so

0:40:17.400 --> 0:40:21.560
<v Speaker 8>we've been on a journey that we've planned years ago

0:40:21.840 --> 0:40:26.040
<v Speaker 8>to deliver on all these milestones. And so the celebration

0:40:26.280 --> 0:40:29.160
<v Speaker 8>isn't of some clever overnight idea that we've had and

0:40:29.400 --> 0:40:32.680
<v Speaker 8>finally just poked our head from the unprofitable side of

0:40:32.680 --> 0:40:35.520
<v Speaker 8>the fence. We've been planning to be profitable. We've delivered

0:40:35.560 --> 0:40:39.120
<v Speaker 8>on this plan. We have said publicly we intend to

0:40:39.200 --> 0:40:42.600
<v Speaker 8>be gap profitable from this point on. That is not

0:40:42.680 --> 0:40:45.360
<v Speaker 8>a thing you can decide last week and deliver tomorrow.

0:40:45.400 --> 0:40:47.799
<v Speaker 8>It's something that you build over a long period of time.

0:40:48.040 --> 0:40:51.640
<v Speaker 8>Takes discipline, takes execution, takes a great team, which I'm

0:40:51.719 --> 0:40:54.880
<v Speaker 8>lucky to have, and so I'm not worried about that whatsoever.

0:40:55.360 --> 0:40:57.320
<v Speaker 8>Whatever we commit to, we tend to deliver on.

0:40:57.400 --> 0:40:57.520
<v Speaker 9>Well.

0:40:57.520 --> 0:40:59.480
<v Speaker 3>Speaking of time, it's been a long time coming for

0:41:00.239 --> 0:41:02.960
<v Speaker 3>and it's IPO and it does plan that Here in

0:41:02.960 --> 0:41:05.960
<v Speaker 3>the United States, competition in the space is definitely max

0:41:06.000 --> 0:41:10.880
<v Speaker 3>picking up. They are specifically rapidly expanding here in the US.

0:41:11.680 --> 0:41:14.040
<v Speaker 3>You've got Sezl that stock is up about seven thousand

0:41:14.040 --> 0:41:17.400
<v Speaker 3>percent less than two years. There's a lot going on.

0:41:17.640 --> 0:41:22.400
<v Speaker 3>So how are you seeing the competitive landscape evolve and

0:41:22.440 --> 0:41:26.000
<v Speaker 3>what does that mean for you guys specifically at a firm.

0:41:26.239 --> 0:41:29.600
<v Speaker 8>You know, we're very happy doing our thing. As I

0:41:29.640 --> 0:41:32.400
<v Speaker 8>just extolled, for a little while, we are different. We

0:41:32.680 --> 0:41:35.239
<v Speaker 8>do our thing a little bit differently than the rest

0:41:35.239 --> 0:41:37.560
<v Speaker 8>of the industry. We have a very strong point of

0:41:37.640 --> 0:41:40.000
<v Speaker 8>view on what isn't isn't moral, What isn't isn't right

0:41:40.080 --> 0:41:42.040
<v Speaker 8>for the consumer, for the merchant partners that we have.

0:41:42.840 --> 0:41:46.400
<v Speaker 8>You know, it's made great dividends for us and our shareholders.

0:41:46.400 --> 0:41:48.479
<v Speaker 8>So in that sense, we intend to change absolutely nothing.

0:41:49.880 --> 0:41:52.359
<v Speaker 8>Part of why maybe I spend less time looking at

0:41:52.360 --> 0:41:55.480
<v Speaker 8>the competition than one does in a competitive industry, and

0:41:55.520 --> 0:41:58.719
<v Speaker 8>this one is certainly very competitive. Is an aggregate by

0:41:58.719 --> 0:42:02.640
<v Speaker 8>now pay later is still just under one percent of

0:42:02.680 --> 0:42:05.560
<v Speaker 8>total US retail and it's a worldwide phenomenon, and US

0:42:05.640 --> 0:42:07.600
<v Speaker 8>is actually quite behind. If you look at markets like

0:42:07.600 --> 0:42:10.880
<v Speaker 8>Australia and the Nordics, where by appilator is more mature,

0:42:11.440 --> 0:42:13.560
<v Speaker 8>they're the penetration into e commerce and the order of

0:42:13.640 --> 0:42:16.919
<v Speaker 8>twenty twenty five percent. I think in the US it's

0:42:16.960 --> 0:42:19.520
<v Speaker 8>you know, how much more polite seven percent maybe, and

0:42:19.800 --> 0:42:22.239
<v Speaker 8>if you expand it into offline, which there's no reason

0:42:22.280 --> 0:42:24.319
<v Speaker 8>why this doesn't work offline. In fact, we have a

0:42:24.360 --> 0:42:27.359
<v Speaker 8>card that's been growing extremely well better thane hundred percent

0:42:27.360 --> 0:42:29.240
<v Speaker 8>a year of a year just in the last quarters report.

0:42:30.160 --> 0:42:32.560
<v Speaker 8>You know, we're a fraction of a fraction, and so

0:42:32.680 --> 0:42:37.080
<v Speaker 8>the opportunity to provide more honest financial products is you know,

0:42:37.239 --> 0:42:39.319
<v Speaker 8>I said it in my showholder letter sort tongue in chek,

0:42:39.360 --> 0:42:42.319
<v Speaker 8>it rounds up to infinity, And so for now we're

0:42:42.360 --> 0:42:45.080
<v Speaker 8>not really running into each other in the hallways fighting

0:42:45.120 --> 0:42:48.920
<v Speaker 8>for that last same customer or merchant. I'm sure one

0:42:49.040 --> 0:42:52.840
<v Speaker 8>day we'll get to a point where it's so significant

0:42:52.840 --> 0:42:55.279
<v Speaker 8>as a part of US economy, where it becomes, you know,

0:42:55.360 --> 0:42:57.920
<v Speaker 8>a zero sum game. But even in that world, there's

0:42:57.920 --> 0:43:00.399
<v Speaker 8>a Visa to a MasterCard. And for now, I think

0:43:01.360 --> 0:43:06.640
<v Speaker 8>we're all just experiencing really good growth. And frankly, the

0:43:06.680 --> 0:43:09.360
<v Speaker 8>fact that the market now will support a couple of

0:43:09.480 --> 0:43:11.960
<v Speaker 8>large publicly traded companies, it's probably good thing that just

0:43:11.960 --> 0:43:14.200
<v Speaker 8>gives shareholders a sense for this. This has a long

0:43:14.239 --> 0:43:15.320
<v Speaker 8>week to go in terms of growth.

0:43:15.400 --> 0:43:17.440
<v Speaker 4>Hey, Max, before we let you go, just thirty seconds

0:43:17.480 --> 0:43:20.040
<v Speaker 4>on crypto and stable coins and opinion piece this week

0:43:20.080 --> 0:43:22.320
<v Speaker 4>coming from Paul Davies of Bloomberg Opinion. He wrote that

0:43:22.360 --> 0:43:25.000
<v Speaker 4>stable coins on our opportunity for merchants and airlines to

0:43:25.080 --> 0:43:28.399
<v Speaker 4>recover costs from big banks and networks like Visa and MasterCard.

0:43:28.920 --> 0:43:31.000
<v Speaker 4>Is there a use for digital assets at a firm?

0:43:31.760 --> 0:43:35.600
<v Speaker 8>I think there are interesting opportunities around merchant settlement, which

0:43:35.640 --> 0:43:38.440
<v Speaker 8>is sort of I'm echoing what this piece is saying.

0:43:39.440 --> 0:43:43.120
<v Speaker 8>I'm not yet seeing consumer spending stable coins. They have

0:43:43.400 --> 0:43:46.120
<v Speaker 8>acquired in droves and so as a back end mechanism,

0:43:46.120 --> 0:43:48.520
<v Speaker 8>stable coins are very interesting and we're certainly looking at

0:43:48.520 --> 0:43:51.480
<v Speaker 8>the opportunities there on the consumer side. I think folks

0:43:51.520 --> 0:43:53.719
<v Speaker 8>are thinking in dollars and probably will continue to do so.

0:43:54.080 --> 0:43:55.719
<v Speaker 3>All right, gott to leave it there, Hey, Max, thanks

0:43:55.719 --> 0:43:59.080
<v Speaker 3>for carving out some time for us. Max Levchin, Founder

0:43:59.080 --> 0:44:02.479
<v Speaker 3>and chief executive officer of a firm. Max. Of course,

0:44:03.640 --> 0:44:05.239
<v Speaker 3>it's a great voice when it comes to what's going

0:44:05.239 --> 0:44:06.280
<v Speaker 3>on in the fintech space.

0:44:06.560 --> 0:44:08.160
<v Speaker 4>We're gonna work PayPal fame.

0:44:08.120 --> 0:44:11.680
<v Speaker 3>A PayPal fame as well for the mafia.

0:44:11.040 --> 0:44:11.640
<v Speaker 7>As they say.

0:44:16.520 --> 0:44:20.520
<v Speaker 2>You're listening to the Bloomberg Business Weekdaily Podcast. Catch us

0:44:20.600 --> 0:44:24.080
<v Speaker 2>live weekday afternoons from two to five pm Eastern. Listen

0:44:24.080 --> 0:44:26.840
<v Speaker 2>on Apple CarPlay and the Android Auto with the Bloomberg

0:44:26.880 --> 0:44:29.280
<v Speaker 2>Business app, or watch us live on.

0:44:29.160 --> 0:44:32.000
<v Speaker 3>YouTube Plenty ahead on our second hour of the weekend

0:44:32.120 --> 0:44:35.880
<v Speaker 3>edition of Bloomberg Business Week, including putting sports back in

0:44:35.960 --> 0:44:38.400
<v Speaker 3>the spotlight. I don't know have they ever left the spotlight?

0:44:38.440 --> 0:44:41.000
<v Speaker 4>I feel like just feels like the spotlight is shining

0:44:41.040 --> 0:44:43.160
<v Speaker 4>brighter than ever. I mean, there's more money than ever

0:44:43.320 --> 0:44:45.919
<v Speaker 4>going into these things. And also the way that these

0:44:45.920 --> 0:44:47.080
<v Speaker 4>teams are being valued.

0:44:46.800 --> 0:44:49.719
<v Speaker 3>It's remarkable valuations off and running. Hey, we're going to

0:44:49.760 --> 0:44:52.160
<v Speaker 3>take you to some of our favorite conversations from this

0:44:52.160 --> 0:44:55.440
<v Speaker 3>past weeks Bloomberg Power Players New York Summit, held here

0:44:55.520 --> 0:44:58.439
<v Speaker 3>at Bloomberg Headquarters in New York City, where we talked

0:44:58.440 --> 0:45:01.200
<v Speaker 3>about the booming billion dollars sport. It's an entertainment industry

0:45:01.239 --> 0:45:03.399
<v Speaker 3>with some of the biggest names in the space, a.

0:45:03.360 --> 0:45:06.640
<v Speaker 4>Lineup that included the CEO of PGA of America on

0:45:06.719 --> 0:45:10.080
<v Speaker 4>reshaping Golf's future, and the hosts of the Deal, Jason

0:45:10.160 --> 0:45:14.000
<v Speaker 4>Kelly and baseball legend Alex Rodriguez on the deal shaping

0:45:14.200 --> 0:45:15.280
<v Speaker 4>the business of sports.

0:45:15.400 --> 0:45:17.359
<v Speaker 3>All of that to come, We begin with someone who's

0:45:17.400 --> 0:45:21.200
<v Speaker 3>redefining how sports, entertainment and fan experiences collide. In the

0:45:21.280 --> 0:45:22.120
<v Speaker 3>nation's capital.

0:45:22.320 --> 0:45:25.799
<v Speaker 4>Ted Leonsis is CEO of Monumental Sports and Entertainment. It's

0:45:25.840 --> 0:45:28.560
<v Speaker 4>the company behind some of the biggest Washington sports teams

0:45:28.840 --> 0:45:33.040
<v Speaker 4>think NHL's Capitals, the NBA's Wizards, and the WNBA's Mystics.

0:45:33.600 --> 0:45:37.239
<v Speaker 4>MSc also commands a portfolio with around seven point eight

0:45:37.239 --> 0:45:38.480
<v Speaker 4>billion dollars in assets.

0:45:38.560 --> 0:45:40.000
<v Speaker 3>It's a lot. It's grown a lot in the last

0:45:40.040 --> 0:45:42.840
<v Speaker 3>few years. Ted joined us from the Bloomberg Power Player's

0:45:42.880 --> 0:45:45.239
<v Speaker 3>Summit at our headquarters in New York City along with

0:45:45.400 --> 0:45:47.400
<v Speaker 3>NHL Commissioner Gary Bettman.

0:45:48.000 --> 0:45:52.160
<v Speaker 9>I think AI is really the NIXT big thing with sports.

0:45:52.239 --> 0:45:56.239
<v Speaker 9>Oh yes, totally. How well, right now we're redoing our

0:45:56.320 --> 0:46:00.520
<v Speaker 9>building and all we're talking about is physical AI. How

0:46:00.520 --> 0:46:03.920
<v Speaker 9>do we collect data? How do we with three million

0:46:03.960 --> 0:46:07.360
<v Speaker 9>people to come into our building? Where are they coming from?

0:46:07.760 --> 0:46:11.120
<v Speaker 9>How old are they, who are they married to? How

0:46:11.120 --> 0:46:13.600
<v Speaker 9>long have they had the tickets? What are they like

0:46:13.680 --> 0:46:16.279
<v Speaker 9>when they eat? What do we what can we do

0:46:16.800 --> 0:46:20.680
<v Speaker 9>to be anticipatory with our building? It's not just smart

0:46:20.680 --> 0:46:24.879
<v Speaker 9>buildings anymore. It's build the intelligence and the data right

0:46:24.920 --> 0:46:26.239
<v Speaker 9>into that experience.

0:46:26.320 --> 0:46:27.520
<v Speaker 4>You know, I just want to ask you, Ted, because

0:46:27.520 --> 0:46:29.440
<v Speaker 4>you were at AOL in the early days. I mean

0:46:29.480 --> 0:46:32.160
<v Speaker 4>this is before you were in sports, you were in technology,

0:46:32.200 --> 0:46:34.200
<v Speaker 4>So you understand the space is are we in.

0:46:34.239 --> 0:46:34.919
<v Speaker 7>A moment now?

0:46:35.000 --> 0:46:37.919
<v Speaker 4>That is is like when AOL brought us the World

0:46:37.920 --> 0:46:38.400
<v Speaker 4>Wide Web?

0:46:38.719 --> 0:46:42.200
<v Speaker 9>Well, I think the leagues it's been a it seems

0:46:42.200 --> 0:46:44.480
<v Speaker 9>like it's been a long time, but it's been a

0:46:44.560 --> 0:46:49.720
<v Speaker 9>quick pivot to go from analog and bricks and mortar

0:46:50.040 --> 0:46:56.719
<v Speaker 9>and linear distribution and local to be a global digital

0:46:58.040 --> 0:47:01.480
<v Speaker 9>power plant, if you will. We look at our teams

0:47:01.520 --> 0:47:05.440
<v Speaker 9>obviously there they have high fan avidity, but it's IP

0:47:06.080 --> 0:47:09.200
<v Speaker 9>and how do we digitize everything that we're doing from

0:47:09.400 --> 0:47:12.960
<v Speaker 9>the start right and distributed over our own channels. That's

0:47:12.960 --> 0:47:16.600
<v Speaker 9>why we bought our RSN. Everyone was running out of

0:47:16.680 --> 0:47:20.680
<v Speaker 9>the burning house. We said, let's run in. It will

0:47:20.760 --> 0:47:24.799
<v Speaker 9>never be a better time to buy and reinvent the

0:47:24.920 --> 0:47:27.080
<v Speaker 9>distribution model than there is right now.

0:47:27.280 --> 0:47:28.759
<v Speaker 3>Gary, I want you to come in on the roll

0:47:28.800 --> 0:47:31.120
<v Speaker 3>of technology. I think all of us were watching sports.

0:47:31.120 --> 0:47:33.200
<v Speaker 3>I love it, whether it's tennis, whether it's golf, whether

0:47:33.239 --> 0:47:37.440
<v Speaker 3>it's baseball, the statistics that come up hockey. Sorry, sorry,

0:47:37.719 --> 0:47:40.480
<v Speaker 3>I was getting there. I was getting there. Sorry, sorry, sorry,

0:47:40.520 --> 0:47:42.319
<v Speaker 3>Well that's what I wanted to get to though, like

0:47:42.480 --> 0:47:44.440
<v Speaker 3>you know, how fast the puck is going or something

0:47:44.520 --> 0:47:47.000
<v Speaker 3>like how much fans love that engagement.

0:47:47.520 --> 0:47:49.080
<v Speaker 7>I'm going to respond to that, but I want to

0:47:49.080 --> 0:47:50.240
<v Speaker 7>add onto its headshot.

0:47:50.400 --> 0:47:52.400
<v Speaker 3>So you know, I have four brothers and growing up

0:47:52.440 --> 0:47:54.080
<v Speaker 3>in an ice skating pond that they dug out of

0:47:54.120 --> 0:47:57.040
<v Speaker 3>the woods in the back and would play hockey like

0:47:57.520 --> 0:47:58.439
<v Speaker 3>your family.

0:47:58.440 --> 0:47:59.840
<v Speaker 2>But grew up.

0:48:01.000 --> 0:48:06.600
<v Speaker 10>Sports tends to focus people at an instant, at a

0:48:06.719 --> 0:48:09.960
<v Speaker 10>moment in time, the score of the game, what's the result.

0:48:10.719 --> 0:48:12.680
<v Speaker 7>I don't think we're at a moment of time. I

0:48:12.800 --> 0:48:15.400
<v Speaker 7>think we're on a journey and we've been on a

0:48:15.480 --> 0:48:16.759
<v Speaker 7>journey for decades.

0:48:17.320 --> 0:48:21.520
<v Speaker 10>And the speed limits change on the road, road conditions change,

0:48:21.920 --> 0:48:25.239
<v Speaker 10>there are curves, there are hills. But at the end

0:48:25.280 --> 0:48:28.840
<v Speaker 10>of the day, it starts with the authenticity of sports

0:48:29.280 --> 0:48:32.600
<v Speaker 10>and how important sports are in people's lives and how

0:48:32.640 --> 0:48:36.840
<v Speaker 10>it brings people in communities together. And technology has enabled

0:48:37.000 --> 0:48:41.200
<v Speaker 10>us to connect better with our fans, so AI we're

0:48:41.320 --> 0:48:43.560
<v Speaker 10>like any other consumer business. It's going to help us

0:48:43.600 --> 0:48:47.920
<v Speaker 10>do business better, but also it's going to help us

0:48:48.080 --> 0:48:51.960
<v Speaker 10>make sure that our games stay true to themselves. It's

0:48:52.760 --> 0:48:57.200
<v Speaker 10>I always tell particularly my tech and strategy guys, we're

0:48:57.280 --> 0:49:00.839
<v Speaker 10>not going to change the game to make it more

0:49:01.040 --> 0:49:06.560
<v Speaker 10>tech savvy or a tech you know favorable. What we're

0:49:06.600 --> 0:49:09.879
<v Speaker 10>going to do is use technology to make the game

0:49:10.040 --> 0:49:14.560
<v Speaker 10>more consumable, more connected, and so pucking player tracking an

0:49:14.760 --> 0:49:17.920
<v Speaker 10>HL edge is a function of that. We're gathering millions

0:49:17.960 --> 0:49:21.120
<v Speaker 10>of data points a minute. But it's enabling us to

0:49:21.280 --> 0:49:24.680
<v Speaker 10>take people inside the game, maybe even people who don't

0:49:24.719 --> 0:49:27.800
<v Speaker 10>know the game, and understand it and let them say, wow,

0:49:27.920 --> 0:49:31.839
<v Speaker 10>that pup you know traveled fourteen miles with average eighty

0:49:31.920 --> 0:49:35.040
<v Speaker 10>eight miles an hour. This player can skate as fast

0:49:35.080 --> 0:49:38.000
<v Speaker 10>as thirty five miles an hour, and he's already skated

0:49:38.239 --> 0:49:42.080
<v Speaker 10>six miles in this game. This gets people to understand

0:49:42.200 --> 0:49:45.839
<v Speaker 10>and feel more connected, and it's going to let us

0:49:45.920 --> 0:49:48.719
<v Speaker 10>give them the game on their terms. Because with all

0:49:48.760 --> 0:49:50.640
<v Speaker 10>the streaming platforms, you're going to be able to sit

0:49:50.719 --> 0:49:53.839
<v Speaker 10>at home and decide how you want to watch the game,

0:49:54.280 --> 0:49:57.640
<v Speaker 10>not the way we've done it from a linear standpoint

0:49:58.000 --> 0:50:00.799
<v Speaker 10>since I was a little kid. People my age are

0:50:00.880 --> 0:50:02.800
<v Speaker 10>used to sitting on the couch and doing it, but

0:50:03.120 --> 0:50:03.640
<v Speaker 10>we used get in.

0:50:03.640 --> 0:50:05.759
<v Speaker 3>Front of my dad and be like, you know, get down,

0:50:05.880 --> 0:50:07.000
<v Speaker 3>get downwind.

0:50:07.200 --> 0:50:09.440
<v Speaker 10>But if you're a gen Z or a Jena and

0:50:09.640 --> 0:50:11.840
<v Speaker 10>you want to focus on a particular player and you

0:50:12.000 --> 0:50:15.359
<v Speaker 10>want Danna simultaneously and you want to place a bet,

0:50:15.640 --> 0:50:17.360
<v Speaker 10>you're going to be able to do all that and

0:50:17.560 --> 0:50:20.440
<v Speaker 10>buy a jersey all at the same time. In addition,

0:50:20.640 --> 0:50:24.200
<v Speaker 10>what fucking player tracking has enabled us to do is

0:50:24.360 --> 0:50:28.920
<v Speaker 10>use the metaverse. We use animated versions of our game

0:50:29.520 --> 0:50:32.600
<v Speaker 10>in real time. We were the first sports league to

0:50:32.719 --> 0:50:36.880
<v Speaker 10>do that and it works really well and it engages young.

0:50:36.800 --> 0:50:38.200
<v Speaker 7>People and their parents.

0:50:39.400 --> 0:50:42.000
<v Speaker 4>You know, I'm thinking about this all this, and I'm

0:50:42.000 --> 0:50:44.840
<v Speaker 4>thinking about the technology and thinking about the investment that's

0:50:44.880 --> 0:50:47.320
<v Speaker 4>being made, and it reminds me of the way that

0:50:47.360 --> 0:50:50.400
<v Speaker 4>we've seen sports turn into this premium experience. Now in

0:50:50.440 --> 0:50:52.960
<v Speaker 4>the premiumization, this idea of it being a luxury good,

0:50:53.239 --> 0:50:54.920
<v Speaker 4>And I'm wondering how you think about that, Ted, and

0:50:55.000 --> 0:50:56.560
<v Speaker 4>how you know it's not like you go to the

0:50:56.600 --> 0:50:59.200
<v Speaker 4>ball ball Well, I guess ball games are still affordable,

0:50:59.320 --> 0:51:02.040
<v Speaker 4>but apart from that, I mean some tickets just to

0:51:02.200 --> 0:51:04.520
<v Speaker 4>end up being so expensive. How do you think about

0:51:04.520 --> 0:51:05.600
<v Speaker 4>that for your customers.

0:51:05.600 --> 0:51:09.400
<v Speaker 9>Well, many of us have run big public tech companies,

0:51:10.120 --> 0:51:12.840
<v Speaker 9>and when you come into sports, you say, oh, the

0:51:13.040 --> 0:51:18.000
<v Speaker 9>model is like a software company. We have nothing but

0:51:18.239 --> 0:51:26.200
<v Speaker 9>blue chip clients, naming rights, sweet sales, big sponsorships, media

0:51:26.760 --> 0:51:33.640
<v Speaker 9>deals with the biggest companies in the world, Amazon and NBC,

0:51:33.880 --> 0:51:38.879
<v Speaker 9>Comcast and Disney, ESPN, and they pay us over ten

0:51:39.360 --> 0:51:44.000
<v Speaker 9>years or longer with escalator. So the model looks just

0:51:44.239 --> 0:51:48.719
<v Speaker 9>like Salesforce, dot Com or Oracle. Those are very valuable companies.

0:51:49.400 --> 0:51:53.640
<v Speaker 9>It's why they're valued. And a multiple of revenues, not

0:51:53.800 --> 0:51:57.600
<v Speaker 9>a multiple of ibata. Okay, so that's what's happened to

0:51:57.680 --> 0:52:02.680
<v Speaker 9>sports teams. It's this where six times eight times, ten

0:52:02.760 --> 0:52:06.239
<v Speaker 9>times twelve times revenues. Right. But for those of us

0:52:06.239 --> 0:52:09.560
<v Speaker 9>who came in from public companies and tech companies that go,

0:52:10.280 --> 0:52:14.239
<v Speaker 9>we don't have an R and D budget, think about that.

0:52:14.360 --> 0:52:17.520
<v Speaker 9>We didn't have a CTO. We were one of the

0:52:17.640 --> 0:52:20.160
<v Speaker 9>first teams that I mean, we made a major high.

0:52:20.280 --> 0:52:24.480
<v Speaker 9>We have software developers. There's like those software developers in

0:52:24.560 --> 0:52:27.719
<v Speaker 9>these teams. That's a big part of the pivot, right,

0:52:27.800 --> 0:52:31.200
<v Speaker 9>If you're going to be digitize or die, if you're

0:52:31.239 --> 0:52:35.000
<v Speaker 9>going to try to get your products and services out

0:52:35.440 --> 0:52:39.280
<v Speaker 9>and build brand and build audience on a global basis,

0:52:39.800 --> 0:52:44.480
<v Speaker 9>it all starts with, you know, taking a pixel and

0:52:44.760 --> 0:52:48.279
<v Speaker 9>digitizing it. And we're now you know, I've owned the

0:52:48.320 --> 0:52:51.880
<v Speaker 9>team twenty six years, but there's now a lot of

0:52:51.960 --> 0:52:56.879
<v Speaker 9>the big markets and more innovative companies that have said, yeah,

0:52:57.040 --> 0:52:59.919
<v Speaker 9>we are We're not We're not just a hockey team.

0:53:00.640 --> 0:53:03.680
<v Speaker 9>You've got to have the hockey team as the ethos,

0:53:03.800 --> 0:53:06.440
<v Speaker 9>you know, for the competition, for the fans, but as

0:53:06.520 --> 0:53:08.960
<v Speaker 9>a business, these have become big businesses. We're going to

0:53:09.040 --> 0:53:12.520
<v Speaker 9>be doing two years from now billion dollars in revenue.

0:53:12.640 --> 0:53:14.560
<v Speaker 4>You were valued at about four billion dollars back in

0:53:14.600 --> 0:53:16.360
<v Speaker 4>twenty twenty three with victory.

0:53:16.360 --> 0:53:19.880
<v Speaker 9>Meant we've been valued now close to seven.

0:53:20.640 --> 0:53:21.919
<v Speaker 4>It's big growth in three years.

0:53:22.120 --> 0:53:22.720
<v Speaker 7>Good business.

0:53:23.040 --> 0:53:23.720
<v Speaker 5>It's good business.

0:53:23.719 --> 0:53:25.479
<v Speaker 9>But we're doing seven and fifty million.

0:53:26.280 --> 0:53:30.239
<v Speaker 10>But the landscape, and it relates to everything that's going

0:53:30.320 --> 0:53:33.960
<v Speaker 10>on with the distribution of content. No matter what platform

0:53:34.040 --> 0:53:38.479
<v Speaker 10>you're talking about, live sports is the most compelling, most

0:53:38.560 --> 0:53:42.759
<v Speaker 10>valuable content and that's what's driving a great values that

0:53:42.840 --> 0:53:44.360
<v Speaker 10>you're seeing, right, because there's.

0:53:44.239 --> 0:53:46.160
<v Speaker 3>So much stuff out there, but you're right, people tune

0:53:46.160 --> 0:53:47.360
<v Speaker 3>in to conve something.

0:53:47.840 --> 0:53:52.480
<v Speaker 9>It's it's reality TV. I mean it really is right.

0:53:52.680 --> 0:53:56.400
<v Speaker 9>But I think one thing that people miss to the

0:53:56.480 --> 0:53:59.720
<v Speaker 9>world's in chaos and it's not going to get more calm.

0:54:00.440 --> 0:54:05.719
<v Speaker 9>But there's something about you. You go to a game

0:54:06.400 --> 0:54:09.520
<v Speaker 9>and you know it's the puck's gonna drop at seven

0:54:09.600 --> 0:54:12.600
<v Speaker 9>oh six. You know where the game is going to

0:54:12.640 --> 0:54:16.520
<v Speaker 9>be televised, You know where your seats are. The players

0:54:16.760 --> 0:54:22.040
<v Speaker 9>know if you make the wrong pass, it's you know,

0:54:22.080 --> 0:54:25.000
<v Speaker 9>it goes over the blue line. They know what penalties are,

0:54:25.360 --> 0:54:27.520
<v Speaker 9>there's referees, and while.

0:54:27.360 --> 0:54:31.320
<v Speaker 3>There's people will booth guardrails.

0:54:31.760 --> 0:54:34.799
<v Speaker 9>I'm saying that that there's their structure, right.

0:54:35.000 --> 0:54:35.200
<v Speaker 7>Yeah.

0:54:35.560 --> 0:54:38.400
<v Speaker 9>I was amazed that at the World Cup you have

0:54:38.640 --> 0:54:42.759
<v Speaker 9>countries fighting each other, at war with each other, yet

0:54:42.840 --> 0:54:45.719
<v Speaker 9>they get on the pitch and it's I know this

0:54:46.000 --> 0:54:48.480
<v Speaker 9>line is out of bounds, that this is a boundary.

0:54:49.000 --> 0:54:53.120
<v Speaker 9>I think we crave that we want a level playing field,

0:54:53.560 --> 0:54:56.040
<v Speaker 9>and you want meritocracy and you want to see how

0:54:56.120 --> 0:54:57.480
<v Speaker 9>people can compete.

0:54:57.680 --> 0:55:01.440
<v Speaker 3>And yet politics, geopolitics a play gotten their way into sports.

0:55:01.480 --> 0:55:03.080
<v Speaker 3>And I think about the NHL being kind of the

0:55:03.120 --> 0:55:06.759
<v Speaker 3>most international and Canadian of all US pro sports, and

0:55:07.000 --> 0:55:11.839
<v Speaker 3>yet geopolitics coming from the White House, weather is ever

0:55:11.920 --> 0:55:15.279
<v Speaker 3>trading terror policies. We saw that play out, certainly.

0:55:16.040 --> 0:55:18.640
<v Speaker 7>It did during the Four Nations in February.

0:55:19.080 --> 0:55:22.319
<v Speaker 10>Canada was playing the US in two games, including right

0:55:22.480 --> 0:55:26.000
<v Speaker 10>the final game. But what's great about sports and it

0:55:26.120 --> 0:55:31.640
<v Speaker 10>transcends geopolitics because sports brings out people's passion and it

0:55:31.719 --> 0:55:36.120
<v Speaker 10>brings people together, even if their rivals, their common interest

0:55:36.280 --> 0:55:38.480
<v Speaker 10>in seeing the game and the outcome and even within

0:55:38.560 --> 0:55:42.120
<v Speaker 10>a particular country. You know, no matter how diverse a

0:55:42.200 --> 0:55:44.960
<v Speaker 10>country is, on whatever basis, you're figuring out what the

0:55:45.040 --> 0:55:49.320
<v Speaker 10>diversity is. People come together. It brings communities together. And

0:55:49.560 --> 0:55:54.240
<v Speaker 10>when you have assets franchises like ped has in Washington,

0:55:54.840 --> 0:55:59.239
<v Speaker 10>they make a difference in people's lives, their outreaching the community,

0:55:59.360 --> 0:56:03.760
<v Speaker 10>their youth programs, using sports to teach young.

0:56:03.600 --> 0:56:05.000
<v Speaker 7>People life lessons.

0:56:05.440 --> 0:56:08.279
<v Speaker 10>That's as important as anything else that we can do

0:56:08.400 --> 0:56:11.759
<v Speaker 10>in sports. And I think monumental of what Ted does

0:56:12.239 --> 0:56:16.000
<v Speaker 10>in Washington is a great example of being outward facing

0:56:16.239 --> 0:56:18.040
<v Speaker 10>in the community and making a difference.

0:56:18.120 --> 0:56:21.560
<v Speaker 9>So we helped the White House had the inaugural at

0:56:21.600 --> 0:56:25.840
<v Speaker 9>our arena we called the world's most important arena. And

0:56:26.000 --> 0:56:30.200
<v Speaker 9>that same week there was a study out on who

0:56:30.400 --> 0:56:36.920
<v Speaker 9>is the most popular and best athlete in Washington sports history,

0:56:37.320 --> 0:56:40.640
<v Speaker 9>and it's a Russian Alex Ovechkin. Right, he brote Wayne

0:56:40.680 --> 0:56:46.200
<v Speaker 9>Gretzky's record last year and he is beloved in Washington, DC.

0:56:47.400 --> 0:56:51.920
<v Speaker 9>Yesterday we announced the naming rights deal with Coupon No

0:56:52.360 --> 0:56:57.279
<v Speaker 9>South Korean company e commerce company. We're global, right, we

0:56:57.440 --> 0:57:03.240
<v Speaker 9>are exporting our ip around the world. We have these icons,

0:57:03.360 --> 0:57:08.480
<v Speaker 9>these great global brands, advertisers want to reach those fans,

0:57:09.160 --> 0:57:12.040
<v Speaker 9>and so you know, it's just ironic. Here we are

0:57:12.080 --> 0:57:14.839
<v Speaker 9>in Washington, d C. As I said, I can see

0:57:14.880 --> 0:57:20.600
<v Speaker 9>the White House and while they're churning on on things,

0:57:21.200 --> 0:57:23.160
<v Speaker 9>sports is the Great United.

0:57:23.760 --> 0:57:25.920
<v Speaker 7>And then that poll will also say that you were

0:57:25.960 --> 0:57:27.120
<v Speaker 7>the most popular owner.

0:57:31.520 --> 0:57:34.200
<v Speaker 4>Let the record show ten did not answer the question.

0:57:35.840 --> 0:57:39.600
<v Speaker 9>You want to be bodestod.

0:57:39.800 --> 0:57:41.440
<v Speaker 3>It's good to hear that. It's good to hear that

0:57:41.560 --> 0:57:44.040
<v Speaker 3>that sports really kind of brings people together. We do

0:57:44.120 --> 0:57:46.160
<v Speaker 3>see that over and over. Gentlemen, Thank you so much.

0:57:46.240 --> 0:57:46.480
<v Speaker 7>Thank you.

0:57:47.640 --> 0:57:50.600
<v Speaker 3>Teddy owns Is, Founder chairman Magic Partners. You have monumental

0:57:50.640 --> 0:57:54.560
<v Speaker 3>sports and entertainment. Gary Betman, Commissioner of the NHL, gentleman,

0:57:54.600 --> 0:57:55.280
<v Speaker 3>thank you so much.

0:57:57.200 --> 0:58:01.040
<v Speaker 2>This is the Bloomberg Business Week Daily Podcast. Listen live

0:58:01.160 --> 0:58:04.040
<v Speaker 2>each weekday starting at two pm Eastern on Apple car

0:58:04.160 --> 0:58:06.919
<v Speaker 2>Play and the Android Auto with the Bloomberg Business App.

0:58:07.040 --> 0:58:09.800
<v Speaker 2>You can also listen live on Amazon Alexa from our

0:58:09.840 --> 0:58:14.200
<v Speaker 2>flagship New York station, Just Say Alexa played Bloomberg eleven thirty.

0:58:15.440 --> 0:58:18.560
<v Speaker 3>More from Bloomberg Power Players, New York. This event that

0:58:18.800 --> 0:58:21.920
<v Speaker 3>brought together influential voices from the business of sports to

0:58:22.280 --> 0:58:25.320
<v Speaker 3>identify the next wave of disruption that could hit this

0:58:25.640 --> 0:58:29.640
<v Speaker 3>multi trillion dollar global industry. Next up, a name got

0:58:29.760 --> 0:58:32.680
<v Speaker 3>to say that baseball fans are very very familiar with,

0:58:32.960 --> 0:58:35.120
<v Speaker 3>so are Bloomberg fans familiar with.

0:58:35.680 --> 0:58:38.400
<v Speaker 4>Alex Rodriguez has long been known as one of baseball's

0:58:38.440 --> 0:58:41.840
<v Speaker 4>brightest stars, but in recent years he's become almost as

0:58:41.880 --> 0:58:44.120
<v Speaker 4>well known for what he's done off the field. From

0:58:44.160 --> 0:58:48.520
<v Speaker 4>co owning the NBA's Timberwolves to WNBA's Links, a Rod

0:58:48.600 --> 0:58:52.000
<v Speaker 4>has shown how retired athletes are approaching business. He also

0:58:52.080 --> 0:58:55.040
<v Speaker 4>co hosts a podcast for Bloomberg. It's called The Deal

0:58:55.200 --> 0:58:57.120
<v Speaker 4>with Alex Rodriguez and Jason Kelly.

0:58:57.320 --> 0:58:59.640
<v Speaker 3>Yeah, that's why he's so familiar to the Bloomberg audience

0:58:59.640 --> 0:59:02.120
<v Speaker 3>as well. A Rod joined us at the Power Player,

0:59:02.200 --> 0:59:05.800
<v Speaker 3>summoned alongside his Deal co host Bloomberg Originals chief correspondent

0:59:06.240 --> 0:59:06.920
<v Speaker 3>Jason Kelly.

0:59:07.080 --> 0:59:09.520
<v Speaker 5>We've had a crazy last couple of days because we

0:59:09.880 --> 0:59:12.320
<v Speaker 5>and you're gonna love this one, Carol, because I know

0:59:12.480 --> 0:59:15.360
<v Speaker 5>you're a fan of this person. The first was Erica Maddon,

0:59:15.560 --> 0:59:19.880
<v Speaker 5>who is former Erica Nardini. She ran Barstool, she had

0:59:19.920 --> 0:59:25.040
<v Speaker 5>some incredible stories. And then yesterday Robin ours on from Peloton,

0:59:25.080 --> 0:59:28.000
<v Speaker 5>who you and I interviewed the day. Yeah, I mean,

0:59:28.160 --> 0:59:30.920
<v Speaker 5>Alex that was unbelievable. I mean, she's a force of

0:59:31.040 --> 0:59:33.480
<v Speaker 5>nature and what a story. Right to be a litigator

0:59:33.520 --> 0:59:35.080
<v Speaker 5>lawyer one of the top firms in New York.

0:59:35.400 --> 0:59:37.760
<v Speaker 11>And then around twenty eleven says, you know what, I'm

0:59:37.800 --> 0:59:40.880
<v Speaker 11>going to do a radical pivot and she cold emails

0:59:41.080 --> 0:59:43.720
<v Speaker 11>Palotson gets the job. And one of the most things,

0:59:43.760 --> 0:59:45.320
<v Speaker 11>I mean, there's so much to admire, but the fact

0:59:45.320 --> 0:59:47.720
<v Speaker 11>they've been to the moon with their stock right over

0:59:47.800 --> 0:59:49.720
<v Speaker 11>thirty billion dollar market cap, but now is you know,

0:59:49.920 --> 0:59:52.160
<v Speaker 11>obviously a lot less than that, and she has stuck

0:59:52.200 --> 0:59:53.760
<v Speaker 11>it through and we asked her about it and she

0:59:53.840 --> 0:59:55.080
<v Speaker 11>gave a fantastic answer.

0:59:55.360 --> 0:59:56.960
<v Speaker 12>That's my tease for Yeah.

0:59:57.440 --> 1:00:00.000
<v Speaker 5>The other thing that she said, which is so funny.

1:00:00.120 --> 1:00:01.560
<v Speaker 5>So this is how I mean, I'm gonna tell a

1:00:01.600 --> 1:00:05.400
<v Speaker 5>little bit behind the scenes sid inside Baseball, Inside Baseball

1:00:05.440 --> 1:00:07.520
<v Speaker 5>at the about the deal. And this is how I

1:00:07.920 --> 1:00:10.080
<v Speaker 5>know that I think this show is really working, is

1:00:10.760 --> 1:00:13.320
<v Speaker 5>we literally send each other voice my moos this morning

1:00:13.880 --> 1:00:17.360
<v Speaker 5>saying like independent of each other, saying my favorite part

1:00:17.360 --> 1:00:19.880
<v Speaker 5>of the interview with Robin rs On was this thing

1:00:20.000 --> 1:00:22.040
<v Speaker 5>that she said, and you'll have to wait to listen

1:00:22.040 --> 1:00:24.040
<v Speaker 5>to what it is. But that was kind of a

1:00:24.080 --> 1:00:26.920
<v Speaker 5>cool moment where we like, in this forty five minute conversation,

1:00:27.160 --> 1:00:29.360
<v Speaker 5>there was one thing that we're both like, I'm going

1:00:29.440 --> 1:00:30.960
<v Speaker 5>to use that in my day to day life. And

1:00:31.280 --> 1:00:33.800
<v Speaker 5>I do think one of the things that we've started

1:00:33.800 --> 1:00:36.160
<v Speaker 5>to achieve with this show is like sort of a

1:00:36.240 --> 1:00:38.760
<v Speaker 5>level of intimacy with our guests. You know, they tend

1:00:38.840 --> 1:00:39.360
<v Speaker 5>to open up.

1:00:39.480 --> 1:00:39.600
<v Speaker 12>You know.

1:00:40.160 --> 1:00:42.960
<v Speaker 5>We had in this most recent season, we had Bill

1:00:43.000 --> 1:00:47.720
<v Speaker 5>Belichick on, you know, a pretty rare business side interview.

1:00:48.520 --> 1:00:50.800
<v Speaker 5>You know, I think he told us stuff that you know,

1:00:51.120 --> 1:00:53.400
<v Speaker 5>he hadn't really talked about before, and really talked about

1:00:53.520 --> 1:00:56.800
<v Speaker 5>his approach to coaching, what it's like to sort of

1:00:56.840 --> 1:01:00.120
<v Speaker 5>take this new job in college sports. And so, I

1:01:00.200 --> 1:01:02.120
<v Speaker 5>mean we're having a ton of I mean, this is fun.

1:01:02.200 --> 1:01:04.320
<v Speaker 11>Another fun one with Timely Wise, because you mentioned time

1:01:04.800 --> 1:01:06.960
<v Speaker 11>is Mark Shapiro's the day they rang the bell and

1:01:07.120 --> 1:01:10.240
<v Speaker 11>they took TKO public, and he gave us some fascinating

1:01:10.280 --> 1:01:12.600
<v Speaker 11>stories going back to the Bob Ager days and what

1:01:12.720 --> 1:01:14.840
<v Speaker 11>he was doing at ESPN and he was a rising

1:01:14.960 --> 1:01:18.320
<v Speaker 11>star and now he's obviously the president of TKO and Endeavor.

1:01:18.440 --> 1:01:21.400
<v Speaker 11>So so many great stories, and now people are starting

1:01:21.440 --> 1:01:23.040
<v Speaker 11>to reach out to us as saying, hey, can.

1:01:22.920 --> 1:01:23.200
<v Speaker 12>We be it?

1:01:23.560 --> 1:01:24.920
<v Speaker 4>That's what I was gonna ask Alex. I mean, now

1:01:24.960 --> 1:01:27.160
<v Speaker 4>that it is a third season, you're not necessarily having

1:01:27.160 --> 1:01:29.560
<v Speaker 4>to knock down doors the way you guys did just

1:01:29.600 --> 1:01:31.320
<v Speaker 4>two or three years ago in order to do this.

1:01:31.440 --> 1:01:34.560
<v Speaker 4>How are you thinking differently about the conversations and who

1:01:34.640 --> 1:01:35.480
<v Speaker 4>you want on the program?

1:01:35.640 --> 1:01:39.080
<v Speaker 11>Well, I think Jason reminded me yesterday that we've done

1:01:39.080 --> 1:01:42.040
<v Speaker 11>around fifty shows, so we're getting some reps, we're getting

1:01:42.080 --> 1:01:42.400
<v Speaker 11>out there.

1:01:42.440 --> 1:01:43.600
<v Speaker 12>We're dropping one.

1:01:43.520 --> 1:01:46.720
<v Speaker 11>Every week, which is the consistency's key in podcasting anything,

1:01:46.920 --> 1:01:49.800
<v Speaker 11>just like your job here, and I think we're thinking

1:01:49.840 --> 1:01:51.440
<v Speaker 11>bigger and we're thinking, you know, how do we think

1:01:51.440 --> 1:01:53.880
<v Speaker 11>outside the box? How do we storytell? But I think

1:01:54.080 --> 1:01:57.600
<v Speaker 11>Robin from Peloton was like the epitome of everything. Right,

1:01:57.640 --> 1:02:00.320
<v Speaker 11>you have a lawyer who's now in fitness, who now

1:02:00.680 --> 1:02:03.920
<v Speaker 11>you know, one of the most influential fitness people in

1:02:04.000 --> 1:02:05.240
<v Speaker 11>sports in the country.

1:02:05.360 --> 1:02:07.800
<v Speaker 5>Well, and I think you know, to building what Alex

1:02:07.920 --> 1:02:09.960
<v Speaker 5>is saying, I think one of the key things that

1:02:10.040 --> 1:02:12.360
<v Speaker 5>we think about with our show, and honestly, you know,

1:02:12.480 --> 1:02:15.800
<v Speaker 5>infuses everything we're doing today with power Players is you

1:02:15.880 --> 1:02:18.040
<v Speaker 5>know from the beginning, and this is why I think,

1:02:18.520 --> 1:02:21.160
<v Speaker 5>you know, Alex really bought into our shared vision of

1:02:21.280 --> 1:02:24.280
<v Speaker 5>this is we're talking about the intersection of business, sports

1:02:24.360 --> 1:02:27.400
<v Speaker 5>and culture. And I think, you know, there's a fair

1:02:27.400 --> 1:02:30.280
<v Speaker 5>amount that's being done around business and sports. You know,

1:02:30.440 --> 1:02:33.200
<v Speaker 5>it's it's undeniable what's happening there. But I think, and

1:02:33.480 --> 1:02:36.640
<v Speaker 5>we just literally talked about this on a panel that

1:02:36.680 --> 1:02:39.000
<v Speaker 5>I moderated with Tom Garfigel from the Dolphins and Mike

1:02:39.040 --> 1:02:43.760
<v Speaker 5>gary Getty, the CEO of Ares, this amazing cultural impact

1:02:43.880 --> 1:02:46.360
<v Speaker 5>that sports has on everybody's lives at a time when

1:02:46.400 --> 1:02:50.000
<v Speaker 5>we're so polarized, we're so divided. You know, Alex is

1:02:50.400 --> 1:02:53.160
<v Speaker 5>you know, very involved on the board of University of Miami.

1:02:53.640 --> 1:02:57.560
<v Speaker 5>University of Miami beating Notre Dame at hard Rock Stadium

1:02:57.800 --> 1:03:02.920
<v Speaker 5>last weekend was an unbelievable moment, Like in the broad culture,

1:03:02.960 --> 1:03:04.360
<v Speaker 5>I mean, it really was incredible.

1:03:04.440 --> 1:03:06.840
<v Speaker 11>Yeah, And I had a huge number on thirteen million people, right,

1:03:06.960 --> 1:03:08.600
<v Speaker 11>and that is a huge number, right.

1:03:08.720 --> 1:03:11.080
<v Speaker 5>And it's one of these things, especially after COVID.

1:03:10.840 --> 1:03:14.440
<v Speaker 11>I think and Tom talked about it in your last panel,

1:03:14.880 --> 1:03:16.720
<v Speaker 11>that people still want to come together in the stadium,

1:03:16.720 --> 1:03:19.480
<v Speaker 11>So I have seventy five thousand people cheering on remember

1:03:19.520 --> 1:03:21.360
<v Speaker 11>the old history, like bringing the old days back for

1:03:21.400 --> 1:03:24.960
<v Speaker 11>the University of Miami Convicts versus Catholics. Right, it's pretty

1:03:24.960 --> 1:03:27.680
<v Speaker 11>awesome and the fact that we won, I'm very very

1:03:27.760 --> 1:03:28.320
<v Speaker 11>happy about that.

1:03:28.480 --> 1:03:30.919
<v Speaker 4>We're speaking, of course, with Alex Rodriguez, chairman and CEO

1:03:30.960 --> 1:03:34.240
<v Speaker 4>of A Rod Corp. Also Bloomberg Original's chief correspondent Jason Kelly,

1:03:34.800 --> 1:03:36.880
<v Speaker 4>talking about the newest season of the Deal and more.

1:03:37.520 --> 1:03:40.640
<v Speaker 4>Is that culture around sport today? Is that a lot

1:03:40.720 --> 1:03:42.600
<v Speaker 4>different than it was when you played?

1:03:42.840 --> 1:03:44.000
<v Speaker 7>Oh, there's no question about it.

1:03:44.040 --> 1:03:47.960
<v Speaker 11>I mean, I think Michael Raghetti was talking about, you know,

1:03:48.040 --> 1:03:51.160
<v Speaker 11>ten fifteen years ago, the ownership landscape looked a lot different,

1:03:51.200 --> 1:03:53.160
<v Speaker 11>a little bit you know his words, a little bit

1:03:53.200 --> 1:03:54.000
<v Speaker 11>more sleepy.

1:03:54.160 --> 1:03:55.040
<v Speaker 12>And I'm paraphrasing.

1:03:55.640 --> 1:03:58.320
<v Speaker 11>And the sophistication with the newer owners that have come in,

1:03:59.080 --> 1:04:03.320
<v Speaker 11>with the ability and the appetite to take risk while

1:04:03.360 --> 1:04:06.200
<v Speaker 11>still being disciplined. But you know, it takes a certain

1:04:06.200 --> 1:04:09.560
<v Speaker 11>amount of you know, a cowboy or a bit of

1:04:09.640 --> 1:04:12.280
<v Speaker 11>a poker player to innovate and keep pushing the envelope

1:04:12.560 --> 1:04:15.480
<v Speaker 11>and making these assets amote. But then as all the

1:04:15.520 --> 1:04:18.320
<v Speaker 11>businesses around, whether it's a stadium, networks.

1:04:18.720 --> 1:04:18.840
<v Speaker 7>Uh.

1:04:19.080 --> 1:04:21.080
<v Speaker 11>You know, what the Atlanta Braves have done is incredible.

1:04:21.280 --> 1:04:25.040
<v Speaker 11>They did seventy five million dollars of extra cashtrow for

1:04:25.120 --> 1:04:27.720
<v Speaker 11>the team. I think that's the new model moving forward.

1:04:27.800 --> 1:04:32.920
<v Speaker 5>Thank you for mentioning the right now, but for everybody

1:04:33.120 --> 1:04:37.200
<v Speaker 5>does but one thing you know that's so smart, so smart,

1:04:37.240 --> 1:04:39.680
<v Speaker 5>so thoughtful. But you know, I'll sort of talk right

1:04:39.760 --> 1:04:41.720
<v Speaker 5>back in the sense that I do think to answer

1:04:41.720 --> 1:04:43.840
<v Speaker 5>your question, Tim, one of the things that's also changed

1:04:43.960 --> 1:04:47.880
<v Speaker 5>is in these years that we've been doing this, Alex

1:04:47.960 --> 1:04:50.880
<v Speaker 5>has become the majority owner of an NBA and w

1:04:51.080 --> 1:04:54.200
<v Speaker 5>NBA team, and I do think being able to you know,

1:04:54.280 --> 1:04:57.400
<v Speaker 5>we talk a lot about, you know, in our partnership,

1:04:57.800 --> 1:04:59.840
<v Speaker 5>sort of the roles that we play in the conversations

1:05:00.040 --> 1:05:03.040
<v Speaker 5>we have with our guests, and I think Alex's now

1:05:03.400 --> 1:05:08.600
<v Speaker 5>ability and curiosity and willingness to essentially say to people,

1:05:08.720 --> 1:05:12.400
<v Speaker 5>whether it's Robin, whether it's Erica, whether it's Ted Leonsis

1:05:12.400 --> 1:05:14.880
<v Speaker 5>who's been on our show, whether it's Belichick, to be like, hey, listen,

1:05:15.160 --> 1:05:17.640
<v Speaker 5>I'm doing something new. We had superd on our show.

1:05:18.080 --> 1:05:21.959
<v Speaker 5>You know, WNBA legend, you know, to be able to say, like, listen,

1:05:22.000 --> 1:05:24.919
<v Speaker 5>I'm doing something new. Help me understand this new job.

1:05:24.960 --> 1:05:27.439
<v Speaker 5>I mean that I do think that sort of unlocked something.

1:05:27.520 --> 1:05:28.840
<v Speaker 7>Do you agree for sure?

1:05:29.120 --> 1:05:32.439
<v Speaker 11>Especially like they just handed us the keys about color

1:05:32.520 --> 1:05:34.800
<v Speaker 11>a few months ago, and it's fun for us to

1:05:34.840 --> 1:05:37.440
<v Speaker 11>think we just brought in a new CEO in Matthew Caldwell,

1:05:37.440 --> 1:05:40.480
<v Speaker 11>who was forming at the Florida Panthers, worked for my

1:05:40.840 --> 1:05:43.160
<v Speaker 11>great friend mentor of Vinnie Biola, who's won two titles

1:05:43.200 --> 1:05:46.160
<v Speaker 11>back to back. No, it's just really the other thing

1:05:46.200 --> 1:05:48.400
<v Speaker 11>that has changed, Jason, I think is now we've brought

1:05:48.400 --> 1:05:50.600
<v Speaker 11>institutional capital to the game. And if you think about

1:05:50.640 --> 1:05:53.200
<v Speaker 11>the ninety two professional sports team, when you include the

1:05:53.240 --> 1:05:58.800
<v Speaker 11>four major leagues NBA, NFL, NHL in Major League Baseball,

1:05:59.480 --> 1:06:02.480
<v Speaker 11>that changed the whole landscape of the ability to find

1:06:02.520 --> 1:06:05.120
<v Speaker 11>some liquidity, put that money to work and keep growing

1:06:05.160 --> 1:06:05.680
<v Speaker 11>these assets.

1:06:05.920 --> 1:06:07.440
<v Speaker 3>You know, I think there was always the worry though,

1:06:07.960 --> 1:06:09.440
<v Speaker 3>and I post this question to both of you of

1:06:09.680 --> 1:06:12.240
<v Speaker 3>a lot of money coming in, gambling coming in what

1:06:12.400 --> 1:06:14.560
<v Speaker 3>that does to the sport haws it let me start

1:06:14.600 --> 1:06:18.480
<v Speaker 3>with you, Alex, has it changed sports overall?

1:06:18.720 --> 1:06:18.840
<v Speaker 9>All?

1:06:18.880 --> 1:06:19.320
<v Speaker 3>This money?

1:06:19.360 --> 1:06:21.520
<v Speaker 11>In additional question, there's a new data point that came

1:06:21.560 --> 1:06:26.320
<v Speaker 11>out that blowout games in the fourth quarter in the NFL,

1:06:26.680 --> 1:06:28.760
<v Speaker 11>we're doing better numbers in the second and first quarter,

1:06:28.920 --> 1:06:32.000
<v Speaker 11>and that's because of fantasy football and the interest level

1:06:32.040 --> 1:06:35.120
<v Speaker 11>that is no no longer about the score. The NFL

1:06:35.160 --> 1:06:38.400
<v Speaker 11>has found another hook to like if they needed one,

1:06:38.960 --> 1:06:41.240
<v Speaker 11>to bring in more fan base and become even stickier.

1:06:41.320 --> 1:06:43.040
<v Speaker 11>I thought that was fascinating because most people in the

1:06:43.040 --> 1:06:45.800
<v Speaker 11>fourth quarter, if it's a blowout, they're done net good.

1:06:46.680 --> 1:06:48.520
<v Speaker 5>Yeah, what the pins.

1:06:48.600 --> 1:06:49.320
<v Speaker 4>It's complicated.

1:06:49.560 --> 1:06:50.360
<v Speaker 12>It is complicated.

1:06:50.360 --> 1:06:51.840
<v Speaker 11>Look, and there's regulations that you have to have to

1:06:52.160 --> 1:06:54.320
<v Speaker 11>put guardrails around everything, but I mean.

1:06:54.280 --> 1:06:56.560
<v Speaker 5>For money in college sports, So I think so that's

1:06:56.600 --> 1:06:59.120
<v Speaker 5>the one. So that's the one that I think is

1:06:59.280 --> 1:07:03.520
<v Speaker 5>probably It was funny. I was talking with the athletic

1:07:03.600 --> 1:07:06.760
<v Speaker 5>director of Ohio State, who is here on a panel early.

1:07:06.600 --> 1:07:08.760
<v Speaker 4>A Dartment's athletic director drag just a few.

1:07:08.840 --> 1:07:10.240
<v Speaker 5>And what I said to him, which he did not

1:07:10.400 --> 1:07:14.320
<v Speaker 5>disagree with, is what has happening in the business of

1:07:14.360 --> 1:07:16.720
<v Speaker 5>college sports over the past five years is the most

1:07:16.840 --> 1:07:20.480
<v Speaker 5>radical thing that has happened in any sport in the

1:07:20.640 --> 1:07:23.240
<v Speaker 5>past one hundred to two hundred years. I mean, there's

1:07:23.280 --> 1:07:25.959
<v Speaker 5>no question. Yeah, because the entire business model has changed,

1:07:25.960 --> 1:07:27.760
<v Speaker 5>the amount of money coming in has changed, I mean

1:07:27.800 --> 1:07:30.840
<v Speaker 5>even the idea. So let's use University of Miami. University

1:07:30.840 --> 1:07:34.800
<v Speaker 5>of Miami. The reason they won that game almost, I

1:07:34.840 --> 1:07:37.080
<v Speaker 5>mean not completely, but a huge part of it is

1:07:37.200 --> 1:07:41.600
<v Speaker 5>because the former quarterback of the University of Georgia was

1:07:41.680 --> 1:07:43.960
<v Speaker 5>done playing at Georgia, he was headed for the NFL.

1:07:44.560 --> 1:07:47.520
<v Speaker 5>Got a call from the University of Miami and said, hey, bro, hey,

1:07:47.600 --> 1:07:50.920
<v Speaker 5>Carson Beck, we'll pay you four million dollars to come

1:07:50.960 --> 1:07:53.200
<v Speaker 5>to University of Miami, which was probably four x what

1:07:53.280 --> 1:07:55.000
<v Speaker 5>he would have made his first season in the NFL

1:07:55.080 --> 1:07:57.960
<v Speaker 5>if he got drafted. And then he goes down plays

1:07:58.000 --> 1:07:59.800
<v Speaker 5>in front of a bigger crowd, in front of a

1:08:00.200 --> 1:08:03.560
<v Speaker 5>you know, in a in a higher profile game, higher viewership,

1:08:03.680 --> 1:08:05.720
<v Speaker 5>you know, than than he would have gotten if he

1:08:05.760 --> 1:08:08.400
<v Speaker 5>had even been on the field in the NFL. That's

1:08:08.880 --> 1:08:11.880
<v Speaker 5>a radical different, Like, that's completely that.

1:08:12.160 --> 1:08:12.919
<v Speaker 3>It's a game change.

1:08:13.000 --> 1:08:17.840
<v Speaker 5>It a good change. So I mean, listen, I think

1:08:17.920 --> 1:08:21.040
<v Speaker 5>if you it depends if you're an investor, there is

1:08:21.160 --> 1:08:24.280
<v Speaker 5>certainly a lot of investing to be done around it.

1:08:25.200 --> 1:08:28.559
<v Speaker 5>I think there to Alex's point about guardrails, there need

1:08:28.640 --> 1:08:30.320
<v Speaker 5>to be new guardrails, you know. One of the things

1:08:30.360 --> 1:08:33.760
<v Speaker 5>the athletic director said was like, we are literally making

1:08:33.840 --> 1:08:36.160
<v Speaker 5>this up as we go along, which is crazy. I mean,

1:08:36.320 --> 1:08:38.360
<v Speaker 5>like none of us can do that in our jobs.

1:08:38.360 --> 1:08:40.360
<v Speaker 5>And it's like I try as you know, but like

1:08:40.520 --> 1:08:41.640
<v Speaker 5>we can't actually do it.

1:08:42.200 --> 1:08:44.240
<v Speaker 11>Yeah, I mean, imagine in any league without a collective

1:08:44.240 --> 1:08:48.240
<v Speaker 11>bargain agreement, right, without a union, without what is the exchange?

1:08:48.280 --> 1:08:48.800
<v Speaker 12>If you sign a.

1:08:49.120 --> 1:08:51.600
<v Speaker 11>Player for five years guaranteed he can't just go on

1:08:51.720 --> 1:08:54.000
<v Speaker 11>to the you know, the opponent over there or the rival.

1:08:54.439 --> 1:08:56.679
<v Speaker 5>So I think especially with the young kids.

1:08:56.680 --> 1:08:59.160
<v Speaker 11>I mean, look, I have a junior, a girl who's

1:08:59.160 --> 1:09:01.200
<v Speaker 11>a junior in a young lady that's a junior at

1:09:01.240 --> 1:09:03.519
<v Speaker 11>the University of Michigan, and I have a senior this

1:09:03.600 --> 1:09:06.640
<v Speaker 11>year in high school. And I couldn't imagine one of

1:09:06.720 --> 1:09:09.400
<v Speaker 11>my girls getting five six, seven million dollars today and

1:09:09.439 --> 1:09:10.840
<v Speaker 11>they're not equipped for it right.

1:09:11.200 --> 1:09:13.080
<v Speaker 5>Well, and the other thing, and and to your point,

1:09:13.360 --> 1:09:17.040
<v Speaker 5>Bill Belichick on our show said this is actually harder

1:09:17.120 --> 1:09:19.680
<v Speaker 5>than coaching in the NFL because it's free agency all

1:09:19.720 --> 1:09:21.880
<v Speaker 5>the time, so the kids can move around. Yeah, and

1:09:21.920 --> 1:09:22.599
<v Speaker 5>they will move around.

1:09:22.640 --> 1:09:26.360
<v Speaker 4>Yeah, there's rich about the portal with the colleague here.

1:09:26.960 --> 1:09:28.840
<v Speaker 4>His son can just log into a portal and go

1:09:28.960 --> 1:09:29.559
<v Speaker 4>somewhere else.

1:09:29.479 --> 1:09:30.960
<v Speaker 11>And he is going to move somewhere out And if

1:09:30.960 --> 1:09:33.160
<v Speaker 11>you look at some of the great coaches that we've

1:09:33.240 --> 1:09:36.519
<v Speaker 11>lost from these institutions, whether you go to Bills, you

1:09:36.600 --> 1:09:38.960
<v Speaker 11>go to Saban, Nick Saban, you go to coach k

1:09:39.439 --> 1:09:41.840
<v Speaker 11>you go to coach Righte for Villanova a tough name

1:09:41.880 --> 1:09:43.439
<v Speaker 11>for my George sound buddy here here.

1:09:44.040 --> 1:09:46.519
<v Speaker 5>But but I think one of the reasons they're.

1:09:46.360 --> 1:09:48.760
<v Speaker 11>Leaving is if you scream at a kid, he's going

1:09:48.800 --> 1:09:50.240
<v Speaker 11>I'm out, I'm going to Georgetown or I'm going to

1:09:50.280 --> 1:09:51.000
<v Speaker 11>Diversity in Miami.

1:09:51.160 --> 1:09:52.400
<v Speaker 5>And that wasn't the case back then.

1:09:52.520 --> 1:09:54.559
<v Speaker 4>So what does this do to the pipeline going into

1:09:54.800 --> 1:09:55.240
<v Speaker 4>the pros?

1:09:55.320 --> 1:09:55.599
<v Speaker 9>Right now?

1:09:56.360 --> 1:09:59.320
<v Speaker 5>I think the I think college football comes NFL Junior yeah,

1:09:59.600 --> 1:10:02.200
<v Speaker 5>and and I think it really just becomes an extension.

1:10:02.320 --> 1:10:05.760
<v Speaker 5>And so you start to what it could do is

1:10:05.840 --> 1:10:09.160
<v Speaker 5>you could have more in some former fashion Carson Becks

1:10:09.320 --> 1:10:11.040
<v Speaker 5>who opt not to go to the pros because they're

1:10:11.240 --> 1:10:13.560
<v Speaker 5>going to make several million dollars, you know, playing in

1:10:13.600 --> 1:10:16.479
<v Speaker 5>college for an extra year. And and then I mean

1:10:17.200 --> 1:10:20.960
<v Speaker 5>big time football is going to just get bigger and bigger,

1:10:21.000 --> 1:10:22.120
<v Speaker 5>and college is going to be a part of that.

1:10:22.240 --> 1:10:23.680
<v Speaker 4>So Alex, I'll ask you the same question I was

1:10:23.680 --> 1:10:26.000
<v Speaker 4>asking you about sports gambling that net.

1:10:26.200 --> 1:10:26.920
<v Speaker 7>Is this a good thing?

1:10:27.960 --> 1:10:30.760
<v Speaker 11>It's interesting, right because I still remember the days with

1:10:30.880 --> 1:10:35.519
<v Speaker 11>p Rose, right. I think the answer we don't know yet.

1:10:35.760 --> 1:10:39.200
<v Speaker 11>I think depends for college sports, college for college sports,

1:10:39.240 --> 1:10:42.080
<v Speaker 11>for college sports. I'm not sure about that, but I

1:10:42.120 --> 1:10:44.720
<v Speaker 11>will tell you one correlation if you know, just to

1:10:44.880 --> 1:10:47.760
<v Speaker 11>back up what Jason was saying, is you know, you've

1:10:47.840 --> 1:10:51.080
<v Speaker 11>never had companies stay private longer, whether it's stripe or

1:10:51.080 --> 1:10:53.840
<v Speaker 11>whether it's many of many examples. I think you're gonna

1:10:53.840 --> 1:10:56.880
<v Speaker 11>have an example of players staying in college longer because

1:10:57.200 --> 1:10:59.000
<v Speaker 11>they can develop. They can go to the University of

1:10:59.040 --> 1:11:01.320
<v Speaker 11>Miami for a senior for four million dollars. The kid

1:11:01.400 --> 1:11:04.160
<v Speaker 11>over at Michigan, the quarterback twelve twelve and a half

1:11:04.200 --> 1:11:04.719
<v Speaker 11>million dollars.

1:11:06.120 --> 1:11:07.000
<v Speaker 12>It's a different world.

1:11:07.160 --> 1:11:09.840
<v Speaker 4>Yeah, so eight years in college and still no MD degree,

1:11:13.520 --> 1:11:14.639
<v Speaker 4>but they got a lot more money.

1:11:14.720 --> 1:11:16.679
<v Speaker 5>Yeah, they got those student loans.

1:11:16.800 --> 1:11:18.800
<v Speaker 3>We just got a few seconds left. Got a dream,

1:11:18.840 --> 1:11:22.080
<v Speaker 3>guest that you still guys are like if they're listening.

1:11:24.479 --> 1:11:30.439
<v Speaker 5>Real quick. Roger Fetter oh good one. Roger Goodell, oh

1:11:30.680 --> 1:11:32.320
<v Speaker 5>good one. All right, a couple of Rogers.

1:11:33.120 --> 1:11:37.000
<v Speaker 3>So Rogers, if you're listening ready, well do you guys?

1:11:37.040 --> 1:11:37.240
<v Speaker 11>Thank you?

1:11:37.320 --> 1:11:40.320
<v Speaker 3>Good luck on I think stage, getting ready to talk

1:11:40.320 --> 1:11:41.840
<v Speaker 3>to you about just to talk all right, of course.

1:11:41.920 --> 1:11:45.000
<v Speaker 3>Jason Kelly to correspond to Bloomberg Originals Alex Rodriguez, German,

1:11:45.080 --> 1:11:47.160
<v Speaker 3>CEO of A Rod Cork. They are the co hosts

1:11:47.600 --> 1:11:50.320
<v Speaker 3>of The Deal, the third season. It is underway. You

1:11:50.360 --> 1:11:52.400
<v Speaker 3>can find it wherever you download your podcast.

1:11:57.080 --> 1:12:00.880
<v Speaker 2>You're listening to the Bloomberg Business Week Daily podcast. Catch

1:12:00.960 --> 1:12:04.120
<v Speaker 2>us live weekday afternoons from two to five pm Eastern.

1:12:04.320 --> 1:12:06.800
<v Speaker 2>Listen on Apple car Play and Android Auto with the

1:12:06.840 --> 1:12:10.120
<v Speaker 2>Bloomberg Business app, or watch us live on YouTube.

1:12:10.760 --> 1:12:13.240
<v Speaker 3>Wrapping up our Bloomberg Power Players New York coverage on

1:12:13.280 --> 1:12:16.000
<v Speaker 3>Bloomberg Business Week, we yes had to talk a little

1:12:16.000 --> 1:12:18.200
<v Speaker 3>bit about golf. With so much going on over the

1:12:18.280 --> 1:12:20.640
<v Speaker 3>last year or two, we had a great voice the

1:12:20.720 --> 1:12:23.760
<v Speaker 3>head of PGA of America, which is home to the

1:12:23.800 --> 1:12:25.040
<v Speaker 3>revered Ryder Cup.

1:12:25.360 --> 1:12:28.599
<v Speaker 4>Derek Sprague is CEO of PGA of America. He joined

1:12:28.680 --> 1:12:32.479
<v Speaker 4>us alongside Bloomberg News Texas Bureau Chief Julie Fine from

1:12:32.520 --> 1:12:34.639
<v Speaker 4>Bloomberg Power Players in New York.

1:12:35.000 --> 1:12:35.160
<v Speaker 12>Yeah.

1:12:35.200 --> 1:12:37.920
<v Speaker 13>So we're the PGA of America, so commonly known as

1:12:38.040 --> 1:12:40.679
<v Speaker 13>the coaches of the game, the administrators of the game,

1:12:40.760 --> 1:12:44.679
<v Speaker 13>the club professionals. Right, there's sixteen thousand clubs in this country,

1:12:45.120 --> 1:12:47.920
<v Speaker 13>and we have PGA professionals at nearly ten thousand of

1:12:47.960 --> 1:12:51.080
<v Speaker 13>those clubs. So you'll see a PGA professional if you

1:12:51.120 --> 1:12:53.040
<v Speaker 13>go to a golf course, whether that's a public facility

1:12:53.120 --> 1:12:56.000
<v Speaker 13>or a private facility, you'll take lessons from our PGA members.

1:12:56.439 --> 1:12:58.600
<v Speaker 13>Versus the PGA Tour, which that's what you see on

1:12:58.680 --> 1:13:01.479
<v Speaker 13>television every week, the part of the game is the

1:13:01.560 --> 1:13:05.120
<v Speaker 13>PGA Tour. However, we work very closely with them because

1:13:05.120 --> 1:13:07.439
<v Speaker 13>a lot of our PGA members are coaches of their

1:13:07.520 --> 1:13:08.040
<v Speaker 13>tour players.

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<v Speaker 7>Right.

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<v Speaker 4>You know, during the pandemic, golf really exploded because it

1:13:13.280 --> 1:13:15.320
<v Speaker 4>was one of those sports that early on people realized

1:13:15.320 --> 1:13:17.800
<v Speaker 4>they could do and it was lower no risk. Have

1:13:17.880 --> 1:13:19.440
<v Speaker 4>you seen that growth continue.

1:13:19.320 --> 1:13:22.840
<v Speaker 13>Yeah, it's been incredible. You know, we haven't used social

1:13:22.880 --> 1:13:25.880
<v Speaker 13>distancing word in a long time, but golf. PGA of

1:13:25.920 --> 1:13:28.400
<v Speaker 13>America actually went to bat during the pandemic to say

1:13:28.439 --> 1:13:31.160
<v Speaker 13>because as states were shutting down, we said, hey, golf

1:13:31.280 --> 1:13:33.759
<v Speaker 13>is a safe sport, and I think what we're seeing today,

1:13:34.080 --> 1:13:36.479
<v Speaker 13>you know, five years after the pandemic, is that growth

1:13:36.560 --> 1:13:41.080
<v Speaker 13>continuing Because as I told Julia earlier, families got together, right,

1:13:41.160 --> 1:13:43.400
<v Speaker 13>they are all living together, They got to play the

1:13:43.479 --> 1:13:45.600
<v Speaker 13>sport together. You got to play with your kids and

1:13:45.680 --> 1:13:48.960
<v Speaker 13>your grandkids in a safe environment, outdoors and small groups,

1:13:49.240 --> 1:13:51.640
<v Speaker 13>all the things that social distancing lend itself to.

1:13:52.280 --> 1:13:55.040
<v Speaker 12>And we've seen that retention today. We have more golfers

1:13:55.080 --> 1:13:55.360
<v Speaker 12>in the game.

1:13:55.360 --> 1:13:57.280
<v Speaker 13>We're up to like twenty eight million in this country,

1:13:57.680 --> 1:14:00.320
<v Speaker 13>five hundred and fifty million rounds of golf played in

1:14:00.360 --> 1:14:03.080
<v Speaker 13>twenty twenty four. It's just incredible growth since the pandemic.

1:14:04.680 --> 1:14:07.759
<v Speaker 14>I mean, I think in terms of the financial aspect

1:14:07.960 --> 1:14:10.640
<v Speaker 14>of this game, what surprised me a little bit that

1:14:10.760 --> 1:14:14.600
<v Speaker 14>we discussed earlier is the global impact of it and

1:14:14.880 --> 1:14:18.160
<v Speaker 14>what a difference global sponsors are making. The biggest changes

1:14:18.240 --> 1:14:20.320
<v Speaker 14>You've seen in Ryder Cup in that aspect.

1:14:20.800 --> 1:14:22.280
<v Speaker 13>Yeah, this year at the Ryder Cup here in a

1:14:22.320 --> 1:14:24.640
<v Speaker 13>few weeks and in New York City's backyard out in

1:14:24.720 --> 1:14:26.960
<v Speaker 13>Long Island and beth Page is we have about two

1:14:27.080 --> 1:14:31.000
<v Speaker 13>hundred and eighty corporate partners in thirty of those from

1:14:31.040 --> 1:14:33.760
<v Speaker 13>around the world. We certainly have our worldwide partners at

1:14:33.760 --> 1:14:36.240
<v Speaker 13>the PGA America for the Ryder Cup, but we have

1:14:36.439 --> 1:14:40.320
<v Speaker 13>thirty partners from Australia and Japan coming in. They're not

1:14:40.360 --> 1:14:43.360
<v Speaker 13>even those countries aren't involved with the Ryder Cup, but

1:14:43.439 --> 1:14:46.760
<v Speaker 13>they're investing in the Ryder Cup because it's a live

1:14:46.880 --> 1:14:49.640
<v Speaker 13>sporting event, one of the most epic sporting events in

1:14:49.680 --> 1:14:51.000
<v Speaker 13>all of sports, not just golf.

1:14:51.520 --> 1:14:53.840
<v Speaker 3>How do you think of the role of the Rider's

1:14:53.880 --> 1:14:55.879
<v Speaker 3>Cup in the midst of what feels like a divided

1:14:55.920 --> 1:14:58.200
<v Speaker 3>golf world right now? How important is that?

1:14:58.640 --> 1:14:58.840
<v Speaker 9>Yeah?

1:14:58.840 --> 1:15:01.240
<v Speaker 13>I mean, I think I think we're past that a

1:15:01.280 --> 1:15:04.320
<v Speaker 13>little bit, Carol. But it's certainly divided when you talk

1:15:04.360 --> 1:15:07.120
<v Speaker 13>about the Ryder Cup, because you know it's going to

1:15:07.160 --> 1:15:11.320
<v Speaker 13>be loud in Ruckus on Long Island. The Europeans are

1:15:11.360 --> 1:15:14.800
<v Speaker 13>coming in into our home court, so to speak, and

1:15:15.200 --> 1:15:17.360
<v Speaker 13>as we call as Keegan calls it, our captain calls

1:15:17.400 --> 1:15:20.200
<v Speaker 13>it America's course now used to be New York's public course,

1:15:20.240 --> 1:15:23.439
<v Speaker 13>but it's America's course that week. So yeah, it'll be

1:15:23.520 --> 1:15:26.960
<v Speaker 13>divided that way. The crowds will be divided. But I

1:15:27.040 --> 1:15:29.479
<v Speaker 13>think the investment in golf is now global, like I

1:15:29.640 --> 1:15:32.120
<v Speaker 13>just mentioned, and so many people, golf is booming, not

1:15:32.200 --> 1:15:35.320
<v Speaker 13>only in this country's booming globally. Now, more golf courses

1:15:35.400 --> 1:15:39.200
<v Speaker 13>being built around the world because of more golfers from

1:15:39.240 --> 1:15:40.880
<v Speaker 13>around the world playing that are playing over.

1:15:40.840 --> 1:15:43.200
<v Speaker 12>Here in America. They go back to their hometown and

1:15:43.320 --> 1:15:45.559
<v Speaker 12>home countries and help start the game there.

1:15:46.080 --> 1:15:48.280
<v Speaker 14>Since the inception of the Live Tour, what we've also

1:15:48.400 --> 1:15:51.720
<v Speaker 14>seen boom is the persons. I mean, these players are

1:15:51.800 --> 1:15:55.320
<v Speaker 14>making a lot more money because of this really competing tour.

1:15:55.680 --> 1:15:57.679
<v Speaker 13>What do you see the future of all this, Yeah,

1:15:58.120 --> 1:16:00.479
<v Speaker 13>I see it plateauing a little bit. You know, we

1:16:00.600 --> 1:16:03.600
<v Speaker 13>saw you know that was again we're different than the

1:16:03.680 --> 1:16:07.200
<v Speaker 13>PGA Tour, but it certainly increased our purses at our majors,

1:16:07.640 --> 1:16:11.599
<v Speaker 13>you know, all three of our majors, the KPMG, Women's PGA,

1:16:11.720 --> 1:16:14.760
<v Speaker 13>the Senior PG and the Men's PG which we'll be

1:16:14.800 --> 1:16:18.439
<v Speaker 13>holding at our home home course at Frisco, Texas there. So, yeah,

1:16:18.560 --> 1:16:20.360
<v Speaker 13>the purses have grown, but I don't think they're going

1:16:20.400 --> 1:16:22.600
<v Speaker 13>to continue to grow at the rate they have in

1:16:22.680 --> 1:16:23.519
<v Speaker 13>the last few years.

1:16:23.880 --> 1:16:27.080
<v Speaker 3>Might you see the Ryder Cup grow beyond the United States?

1:16:27.600 --> 1:16:29.280
<v Speaker 13>Yeah, I mean we play it every other year, So

1:16:29.360 --> 1:16:30.960
<v Speaker 13>it's only in this country, and I think that's why

1:16:31.040 --> 1:16:33.679
<v Speaker 13>the demand is so high for this year's Ryder Cup.

1:16:33.720 --> 1:16:36.080
<v Speaker 13>One being in New York City metro market.

1:16:36.479 --> 1:16:38.080
<v Speaker 3>It's a great market to hold an a vest, it

1:16:38.160 --> 1:16:38.600
<v Speaker 3>sure is.

1:16:38.760 --> 1:16:40.680
<v Speaker 13>And then we'll play it. It'll be in Ireland in

1:16:40.720 --> 1:16:42.960
<v Speaker 13>twenty twenty seven. So it goes back and forth every

1:16:43.000 --> 1:16:46.240
<v Speaker 13>two years. Just to show you the magnitude, a half

1:16:46.320 --> 1:16:50.280
<v Speaker 13>a million people registered for tickets for this year's Ryder Cup.

1:16:50.479 --> 1:16:52.720
<v Speaker 13>Only fifty thousand a day will be coming to it,

1:16:53.040 --> 1:16:54.800
<v Speaker 13>but a half a million, right, And then we had

1:16:54.880 --> 1:16:58.200
<v Speaker 13>thirty thousand on the list of volunteer, thirty thousand and

1:16:58.240 --> 1:17:00.599
<v Speaker 13>say hey we'll come and work, We'll buy uniform, will

1:17:00.640 --> 1:17:02.160
<v Speaker 13>come out there and work. We'll have about four thousand

1:17:02.200 --> 1:17:02.920
<v Speaker 13>volunteers out there.

1:17:03.000 --> 1:17:04.839
<v Speaker 3>But do you expend it beyond the US and Europe?

1:17:05.160 --> 1:17:07.720
<v Speaker 13>No, I don't think so, because this had been goes

1:17:07.760 --> 1:17:09.640
<v Speaker 13>back to nineteen twenty seven. We're coming up on our

1:17:09.640 --> 1:17:12.600
<v Speaker 13>one hundredth anniversary in Ireland in two years and I

1:17:12.640 --> 1:17:13.840
<v Speaker 13>don't see that changing at all.

1:17:13.960 --> 1:17:16.160
<v Speaker 4>I'm wondering about accessibility to the sport here in the

1:17:16.280 --> 1:17:18.799
<v Speaker 4>US and how you grow that pipeline, especially for US players.

1:17:18.840 --> 1:17:20.280
<v Speaker 4>We just went to the US Open last week. We

1:17:20.400 --> 1:17:22.760
<v Speaker 4>broadcast from there every year, and every year we hear

1:17:22.800 --> 1:17:26.479
<v Speaker 4>from the USTA about their efforts to increase the ability

1:17:26.520 --> 1:17:28.400
<v Speaker 4>for kids to go out and play tennis, a sport

1:17:28.439 --> 1:17:31.920
<v Speaker 4>that oftentimes is associated with country club similar to golf.

1:17:32.160 --> 1:17:33.800
<v Speaker 4>What needs to be done in the US to increase

1:17:33.880 --> 1:17:35.160
<v Speaker 4>that pipeline for young Americans.

1:17:35.280 --> 1:17:36.960
<v Speaker 13>Well, the PGA of America has been doing it now

1:17:37.080 --> 1:17:39.760
<v Speaker 13>for over ten years, and we have a program under

1:17:39.800 --> 1:17:43.000
<v Speaker 13>our PGA Reach Foundation umbrella called PGA Junior League. We

1:17:43.120 --> 1:17:45.360
<v Speaker 13>put these kids in jerseys with their names and numbers

1:17:45.400 --> 1:17:47.800
<v Speaker 13>on their backs. We'll have them out here at Ryder Cup,

1:17:47.880 --> 1:17:50.519
<v Speaker 13>so you'll see a little sprinkle of that cheering on

1:17:50.600 --> 1:17:52.559
<v Speaker 13>their favorite players or whatever. But we had last year

1:17:52.600 --> 1:17:56.599
<v Speaker 13>in twenty twenty four, we had seventy seven thousand juniors play.

1:17:56.920 --> 1:18:00.640
<v Speaker 13>So our PGA of America golf professionals, they form these

1:18:00.720 --> 1:18:04.599
<v Speaker 13>teams at their facilities, they compete against other teams from

1:18:04.880 --> 1:18:08.320
<v Speaker 13>from nearby facilities, and then we'll have a national championship

1:18:08.320 --> 1:18:11.680
<v Speaker 13>actually in Frisco here in a few weeks so I mean,

1:18:11.800 --> 1:18:14.639
<v Speaker 13>and that'll be televised on ESPN. So even junior sports

1:18:15.040 --> 1:18:18.559
<v Speaker 13>are are are seeing the big time on television right.

1:18:18.640 --> 1:18:21.240
<v Speaker 13>So again, our PGA professionals are hard at growing the

1:18:21.320 --> 1:18:23.439
<v Speaker 13>game and pg Junior League is just one of those

1:18:23.439 --> 1:18:26.000
<v Speaker 13>great programs, probably the most successful program we've ever had

1:18:26.280 --> 1:18:26.960
<v Speaker 13>for growing the game.

1:18:27.160 --> 1:18:30.599
<v Speaker 14>You have some really big names in golf right now.

1:18:30.960 --> 1:18:33.120
<v Speaker 14>You look at like a Scottie Scheffler from our neck

1:18:33.160 --> 1:18:36.920
<v Speaker 14>of the woods, Texas really actually is becoming home to

1:18:37.040 --> 1:18:39.800
<v Speaker 14>a lot of pro golfers now, but you look at him,

1:18:39.800 --> 1:18:40.519
<v Speaker 14>you look at Bryson d.

1:18:40.680 --> 1:18:41.080
<v Speaker 5>Chambeau.

1:18:41.920 --> 1:18:44.320
<v Speaker 3>Overall, you've got a lot of younger players.

1:18:44.400 --> 1:18:47.760
<v Speaker 14>They're really appealing to people via social media and different means,

1:18:47.800 --> 1:18:49.559
<v Speaker 14>and you've got a traditional base as well.

1:18:49.720 --> 1:18:50.720
<v Speaker 3>So how do you marry that?

1:18:51.400 --> 1:18:55.040
<v Speaker 13>Yeah, well, I think I think the younger generation they're

1:18:55.160 --> 1:18:56.920
<v Speaker 13>they're you know, they grew up a lot of them

1:18:56.960 --> 1:18:59.800
<v Speaker 13>in this video game world. So now technology has helped

1:18:59.840 --> 1:19:02.479
<v Speaker 13>them get in there. They got range finders and they're

1:19:02.600 --> 1:19:04.599
<v Speaker 13>checking the yardage on their watches and stuff.

1:19:04.600 --> 1:19:06.760
<v Speaker 12>I mean, it just connects them to the game.

1:19:06.840 --> 1:19:09.759
<v Speaker 13>And then when you look at the alternative off course

1:19:09.840 --> 1:19:12.280
<v Speaker 13>things like top golf in those type of venues, and

1:19:12.320 --> 1:19:13.680
<v Speaker 13>you got some right here in the city, right you

1:19:13.720 --> 1:19:15.960
<v Speaker 13>can go play golf inside the city here as some

1:19:16.040 --> 1:19:19.600
<v Speaker 13>of the venues here. So I think that's transferring to

1:19:19.760 --> 1:19:21.960
<v Speaker 13>whether you play nine holes, or play a short course

1:19:22.040 --> 1:19:25.240
<v Speaker 13>or play eighteen holes. All these alternative forms of golf

1:19:25.320 --> 1:19:29.200
<v Speaker 13>have helped elevate the game, especially with that demographic. And

1:19:29.320 --> 1:19:31.200
<v Speaker 13>when they go all in on something, and I think

1:19:31.240 --> 1:19:34.040
<v Speaker 13>other CEOs would tell you this, whether it's a certain

1:19:34.120 --> 1:19:37.360
<v Speaker 13>product or a certain sport, they're all in that demographic

1:19:37.760 --> 1:19:40.760
<v Speaker 13>they go they're not doing the mile wide and inch deep,

1:19:40.920 --> 1:19:42.800
<v Speaker 13>They're going a mile deep in an inch wide.

1:19:42.880 --> 1:19:45.479
<v Speaker 12>So if they get onto sport, a certain sport, they're

1:19:45.479 --> 1:19:45.880
<v Speaker 12>staying with it.

1:19:45.960 --> 1:19:48.400
<v Speaker 3>But Derek, you know, like everyone is competing for our

1:19:48.439 --> 1:19:50.920
<v Speaker 3>eyeballs right now. There's so much content out there, and

1:19:51.000 --> 1:19:53.559
<v Speaker 3>certainly just even sports content. There's so many different choices.

1:19:53.600 --> 1:19:56.040
<v Speaker 3>So how do you guys kind of figure out how

1:19:56.080 --> 1:19:58.400
<v Speaker 3>to expand your audiences in a way and then still

1:19:58.479 --> 1:20:00.960
<v Speaker 3>stay kind of true to the tradition aspects of the game.

1:20:01.439 --> 1:20:03.439
<v Speaker 13>Yeah, well, I think that's what the sport does. The

1:20:03.600 --> 1:20:06.600
<v Speaker 13>multi generational part of our sport where you have, you know,

1:20:06.760 --> 1:20:08.800
<v Speaker 13>right here at Bloomberg, you'll have some folks that have

1:20:08.880 --> 1:20:10.800
<v Speaker 13>worked here for a number of years, they're mentoring the

1:20:11.280 --> 1:20:13.680
<v Speaker 13>younger generation. They're taking them out to play golf. A

1:20:13.720 --> 1:20:15.639
<v Speaker 13>lot of business deals are done on the golf course.

1:20:15.720 --> 1:20:17.840
<v Speaker 3>So that's just one it's still like or is that

1:20:18.080 --> 1:20:18.759
<v Speaker 3>just as scarious?

1:20:18.840 --> 1:20:20.479
<v Speaker 7>No, No, it is.

1:20:20.920 --> 1:20:23.880
<v Speaker 13>And when you think about it, as much as technology

1:20:24.000 --> 1:20:26.960
<v Speaker 13>is in this in this environment now at a lot

1:20:27.040 --> 1:20:29.000
<v Speaker 13>of the golf courses, it's great to put your phone

1:20:29.080 --> 1:20:31.679
<v Speaker 13>down and actually talk with someone and just think about

1:20:32.280 --> 1:20:35.240
<v Speaker 13>having a meeting for four or five hours. So on

1:20:35.320 --> 1:20:37.320
<v Speaker 13>a golf course, the playteen holes, you're playing for four

1:20:37.400 --> 1:20:39.240
<v Speaker 13>four and a half hours. You could be with your

1:20:39.280 --> 1:20:41.000
<v Speaker 13>boss for four four and a half hours, you could

1:20:41.000 --> 1:20:42.840
<v Speaker 13>be with a client for fore. You get to know

1:20:43.000 --> 1:20:45.920
<v Speaker 13>these people and it's a great human interaction. That's another

1:20:46.040 --> 1:20:48.479
<v Speaker 13>beautiful part of our sport is that you know, it's

1:20:48.720 --> 1:20:51.600
<v Speaker 13>not only traditional, but you have the technology infused with it.

1:20:51.840 --> 1:20:53.040
<v Speaker 12>But then you get to spend time.

1:20:53.080 --> 1:20:55.200
<v Speaker 13>And that's why I said earlier, just being able to

1:20:55.240 --> 1:20:57.280
<v Speaker 13>play with my kids and spend four or five hours

1:20:57.280 --> 1:20:57.800
<v Speaker 13>when it's great.

1:20:57.960 --> 1:21:01.960
<v Speaker 3>Is it still a lot of guys though playing No, we've.

1:21:01.120 --> 1:21:04.920
<v Speaker 13>Seen and in fact, women's is the fastest growth of

1:21:05.040 --> 1:21:08.760
<v Speaker 13>the sport since the pandemic. More women have gotten in

1:21:08.840 --> 1:21:11.960
<v Speaker 13>the sport not only for recreational Again, I think being like, hey,

1:21:12.120 --> 1:21:15.439
<v Speaker 13>when the families we're at home and they were shuttered

1:21:15.479 --> 1:21:17.240
<v Speaker 13>at home, they said, hey, I want to go out

1:21:17.280 --> 1:21:19.120
<v Speaker 13>and play too. A lot of women took up the

1:21:19.120 --> 1:21:21.760
<v Speaker 13>sport in the last five years. They've stayed in the game,

1:21:21.760 --> 1:21:23.640
<v Speaker 13>which is great. And then I hear I got a

1:21:23.640 --> 1:21:26.599
<v Speaker 13>lot of nieces and they're taking up the sport because

1:21:26.600 --> 1:21:28.800
<v Speaker 13>they know it's an important part not only for business,

1:21:28.880 --> 1:21:31.720
<v Speaker 13>but for family. So it's wonderful to see and that's

1:21:31.760 --> 1:21:34.120
<v Speaker 13>our one of our proudest moments is to see the

1:21:34.960 --> 1:21:37.320
<v Speaker 13>sport grow with the youth and with women and other

1:21:37.400 --> 1:21:42.519
<v Speaker 13>people of underserved populations. We have a PGA works part

1:21:42.600 --> 1:21:45.560
<v Speaker 13>of our foundation, which really helps grow the game for

1:21:45.720 --> 1:21:48.920
<v Speaker 13>underserved communities, and we're trying to make PGA America is

1:21:48.920 --> 1:21:51.040
<v Speaker 13>the entity that's trying to make the game look like

1:21:51.400 --> 1:21:52.160
<v Speaker 13>more like America.

1:21:53.720 --> 1:21:55.840
<v Speaker 14>You just talked about the human aspect of this. I'm

1:21:55.880 --> 1:21:59.240
<v Speaker 14>now going to the not human aspects of this. Great

1:21:59.400 --> 1:22:03.320
<v Speaker 14>segue AI changes in the game and technology.

1:22:03.400 --> 1:22:04.160
<v Speaker 5>PGA of America.

1:22:04.240 --> 1:22:06.639
<v Speaker 14>Of course in Frisco, Texas, that's how we know each other.

1:22:07.360 --> 1:22:11.320
<v Speaker 14>The technology is you take a shot and it tells

1:22:11.360 --> 1:22:13.439
<v Speaker 14>you everything that's wrong with it and what's right with it.

1:22:13.920 --> 1:22:17.679
<v Speaker 14>But I mean anything to dissect your game that is there.

1:22:18.320 --> 1:22:20.439
<v Speaker 14>What is the future of technology.

1:22:19.960 --> 1:22:20.320
<v Speaker 7>In the game.

1:22:20.800 --> 1:22:22.720
<v Speaker 13>It's just going to continue to grow. In fact, that's

1:22:22.760 --> 1:22:24.599
<v Speaker 13>one of the first things I did as the CEO

1:22:24.680 --> 1:22:26.840
<v Speaker 13>when I got there, as I talked to our head

1:22:26.840 --> 1:22:28.800
<v Speaker 13>of education and I said, what are we doing. We

1:22:28.880 --> 1:22:31.080
<v Speaker 13>have all our associates that go through our headquarters there

1:22:31.080 --> 1:22:33.920
<v Speaker 13>and they learn the trade and become a PGA professional there,

1:22:33.920 --> 1:22:36.519
<v Speaker 13>and I said, what are we doing to teach them AI? Okay,

1:22:36.600 --> 1:22:39.200
<v Speaker 13>not only would with the launch monitors and all that

1:22:39.320 --> 1:22:42.240
<v Speaker 13>that'll have AI all factored in there, with the algorithms

1:22:42.280 --> 1:22:44.880
<v Speaker 13>and all that, but we're teaching our young associates how

1:22:44.960 --> 1:22:48.639
<v Speaker 13>to use AI in running their golf facilities. So whether

1:22:48.760 --> 1:22:51.680
<v Speaker 13>that's doing a flyer that's generated in a couple of

1:22:51.680 --> 1:22:54.000
<v Speaker 13>minutes rather than a couple of hours, or doing rounds

1:22:54.040 --> 1:22:57.439
<v Speaker 13>forecasting for their budgets, or doing newsletters for their club

1:22:57.800 --> 1:23:00.640
<v Speaker 13>and using the AI technology to save time, make it

1:23:00.680 --> 1:23:04.360
<v Speaker 13>more efficient, hopefully it'll look better and then impress their

1:23:04.400 --> 1:23:06.360
<v Speaker 13>bosses and their boards and their members.

1:23:06.680 --> 1:23:08.479
<v Speaker 4>You know, one thing that we talked about again, tennis

1:23:08.520 --> 1:23:10.840
<v Speaker 4>fresh on our mind as the US Open continues here

1:23:10.880 --> 1:23:12.840
<v Speaker 4>in New York and as we broadcast from there last week.

1:23:12.920 --> 1:23:15.360
<v Speaker 4>The average age of a tennis coach here in the

1:23:15.520 --> 1:23:18.280
<v Speaker 4>US is relatively old, and I'm wondering if you're seeing

1:23:18.280 --> 1:23:20.880
<v Speaker 4>similar challenges when it comes to coaching with golf, are

1:23:20.920 --> 1:23:23.519
<v Speaker 4>you able to get those younger coaches in there who

1:23:23.600 --> 1:23:27.000
<v Speaker 4>can spend their entire lifetime essentially teaching the game to others?

1:23:27.439 --> 1:23:30.519
<v Speaker 13>Yeah, we have three career tracks really that sort of

1:23:30.720 --> 1:23:33.439
<v Speaker 13>like when they want to become a PGA member, which

1:23:33.520 --> 1:23:35.479
<v Speaker 13>direction you want to go. So we have club operations,

1:23:35.520 --> 1:23:38.559
<v Speaker 13>we have coaching, and we have executive management. The highest

1:23:38.600 --> 1:23:42.200
<v Speaker 13>growth is coaching, So we're not seeing that challenge. We're

1:23:42.240 --> 1:23:44.360
<v Speaker 13>seeing more young professionals want.

1:23:44.240 --> 1:23:46.200
<v Speaker 12>To get into coaching, and I think it's peak.

1:23:46.600 --> 1:23:49.519
<v Speaker 13>Well, I think one is a good lifestyle, right, You're

1:23:49.560 --> 1:23:52.439
<v Speaker 13>not club operations can be challenging, right, You're coming to

1:23:52.520 --> 1:23:54.200
<v Speaker 13>the club at five in the morning, you might be

1:23:54.280 --> 1:23:57.160
<v Speaker 13>closing it at eleven o'clock at night, where teaching, you know,

1:23:57.280 --> 1:24:01.000
<v Speaker 13>generally is done in daylight hours. And I think, you know,

1:24:01.080 --> 1:24:03.880
<v Speaker 13>we've had such great success teaching players, you know, Randy

1:24:03.920 --> 1:24:06.080
<v Speaker 13>Smith is one of our PGA members and he's teaching

1:24:06.120 --> 1:24:08.680
<v Speaker 13>the number one player in the game, Scottie Scheffler. And

1:24:08.960 --> 1:24:10.479
<v Speaker 13>we've done a lot of great segments on that, and

1:24:10.520 --> 1:24:12.960
<v Speaker 13>I think that just inspires our young professionals to say,

1:24:13.240 --> 1:24:14.920
<v Speaker 13>I want to be like Randy Smith, and I want

1:24:14.960 --> 1:24:16.320
<v Speaker 13>to be one of the best teachers in the game.

1:24:16.640 --> 1:24:20.040
<v Speaker 3>We're talking with Derek Sprague, he's theo PGA of America.

1:24:20.080 --> 1:24:22.320
<v Speaker 3>Also with us is are Julie Fine, texas PUER chief

1:24:22.320 --> 1:24:26.639
<v Speaker 3>here at Bloomberg News. Things evolved, things change, and things

1:24:26.680 --> 1:24:29.600
<v Speaker 3>are questioned about. I do remember these conversations we were

1:24:29.640 --> 1:24:32.439
<v Speaker 3>having that like, younger generation isn't playing golf? Is it

1:24:32.560 --> 1:24:36.719
<v Speaker 3>just the pandemic that you think got people more interested?

1:24:36.840 --> 1:24:39.920
<v Speaker 13>Like well, that certainly that was probably a jump starter.

1:24:40.040 --> 1:24:42.800
<v Speaker 13>But I you know, this sounds self serving, but I

1:24:42.880 --> 1:24:45.080
<v Speaker 13>look at some of the programs that we're doing Carol,

1:24:45.160 --> 1:24:46.160
<v Speaker 13>like PG Junior League.

1:24:46.160 --> 1:24:47.360
<v Speaker 12>We've been doing that for ten years.

1:24:47.479 --> 1:24:49.960
<v Speaker 13>Yeah, and it's grown every year for ten years, right,

1:24:50.000 --> 1:24:52.840
<v Speaker 13>and you're getting seventy So what happens again, when you

1:24:52.880 --> 1:24:54.680
<v Speaker 13>look at the multi generational.

1:24:54.200 --> 1:24:54.960
<v Speaker 12>Part of our sport.

1:24:55.520 --> 1:24:59.280
<v Speaker 13>These kids play okay, and then their parents again what's

1:24:59.280 --> 1:25:00.960
<v Speaker 13>beautiful about the sport is they don't have to sit

1:25:01.040 --> 1:25:03.320
<v Speaker 13>on the sidelines like some other U sports. They don't

1:25:03.360 --> 1:25:05.480
<v Speaker 13>have to be up in the stands. They can participate

1:25:05.560 --> 1:25:07.240
<v Speaker 13>with their kids. So all of a sudden, you take

1:25:07.360 --> 1:25:10.080
<v Speaker 13>a couple of children and then a couple parents start

1:25:10.439 --> 1:25:12.479
<v Speaker 13>and the game of golf grows. So, I mean, it's

1:25:12.560 --> 1:25:15.479
<v Speaker 13>just I think programs like that. And then we've got

1:25:15.479 --> 1:25:19.040
<v Speaker 13>another great program on our foundation for our veterans of

1:25:19.120 --> 1:25:22.679
<v Speaker 13>this country called PGA Hope. And these veterans that they're

1:25:22.720 --> 1:25:26.280
<v Speaker 13>trying to reassimilate back into civilian life, and our PGA

1:25:26.400 --> 1:25:29.200
<v Speaker 13>coaches are helping them take up the game building community

1:25:29.680 --> 1:25:31.320
<v Speaker 13>and now they're starting to play the sport. So I

1:25:31.400 --> 1:25:34.760
<v Speaker 13>think all these programs that we do at the national level,

1:25:34.760 --> 1:25:37.639
<v Speaker 13>at the PGA America plus are thirty we have close

1:25:37.680 --> 1:25:40.280
<v Speaker 13>to thirty three thousand PGA professionals. One of the largest

1:25:40.320 --> 1:25:43.640
<v Speaker 13>working sports organizations in the world, PGA America is so

1:25:44.120 --> 1:25:47.679
<v Speaker 13>those members working at these you know, fifteen thousand clubs

1:25:47.800 --> 1:25:50.200
<v Speaker 13>nationwide are helping grow the game day in and day.

1:25:50.120 --> 1:25:52.080
<v Speaker 3>Out, starting to pay it off. We've got one last question.

1:25:52.160 --> 1:25:53.800
<v Speaker 3>We're gonna like you got Julie wrap it up for

1:25:53.920 --> 1:25:57.040
<v Speaker 3>perfect timing. And the last question is ten years, where

1:25:57.080 --> 1:25:58.200
<v Speaker 3>are we in the game of golf.

1:25:58.560 --> 1:26:01.000
<v Speaker 13>Yeah, well, today we're one hundred and two million dollar industry.

1:26:01.240 --> 1:26:03.439
<v Speaker 13>I see that growing probably by another twenty or thirty

1:26:03.479 --> 1:26:07.799
<v Speaker 13>billion dollars. I think the retention rate is going to continue,

1:26:08.080 --> 1:26:10.080
<v Speaker 13>and I think we're going to see instead of five

1:26:10.200 --> 1:26:12.040
<v Speaker 13>hundred and fifty million rounds of golf being play, we'll

1:26:12.040 --> 1:26:14.320
<v Speaker 13>probably see six hundred million rounds of golf and in

1:26:14.439 --> 1:26:16.759
<v Speaker 13>ten years and just continue to grow this sport.

1:26:17.040 --> 1:26:18.360
<v Speaker 12>Instead of twenty eight million.

1:26:18.200 --> 1:26:20.920
<v Speaker 13>Golfers, shall probably have thirty two to thirty four million

1:26:21.000 --> 1:26:24.120
<v Speaker 13>golfers in ten years time. So again, all these all

1:26:24.160 --> 1:26:27.960
<v Speaker 13>these programs are continuing to develop golfers, and our thirty

1:26:28.000 --> 1:26:31.080
<v Speaker 13>three thousand PGA professionals are growing the game nationwide, and

1:26:31.160 --> 1:26:34.000
<v Speaker 13>I think all these programs will just continue to add

1:26:34.040 --> 1:26:37.160
<v Speaker 13>to the numbers and you know, economically in golf.

1:26:37.439 --> 1:26:39.640
<v Speaker 3>Well, I gotta said, I loved hitting golf balls at

1:26:39.640 --> 1:26:41.559
<v Speaker 3>the driving range, like it was just so much fun.

1:26:41.640 --> 1:26:43.600
<v Speaker 3>It's just such a part of us growing up.

1:26:44.200 --> 1:26:44.880
<v Speaker 5>Thank you so much.

1:26:45.120 --> 1:26:46.040
<v Speaker 12>You're welcome, Othan.

1:26:46.800 --> 1:26:48.839
<v Speaker 14>What do you guys doing the show from Texas?

1:26:49.160 --> 1:26:50.719
<v Speaker 4>Anytime you got all the time.

1:26:51.120 --> 1:26:52.960
<v Speaker 5>We will from Texas, bring us done.

1:26:53.160 --> 1:26:54.320
<v Speaker 3>Lots of family in Texas.

1:26:54.439 --> 1:26:55.720
<v Speaker 5>Love, We love to have you.

1:26:56.120 --> 1:26:58.679
<v Speaker 3>Derek Spurak, Thank you so much for the CEO PGA

1:26:58.960 --> 1:27:01.240
<v Speaker 3>of American of Personal Thanks for our own Julie Fine

1:27:01.280 --> 1:27:03.360
<v Speaker 3>Texas for your chief of Bloomberg News. We're gonna put

1:27:03.400 --> 1:27:04.840
<v Speaker 3>on a cowboy hat. We're gonna come down.

1:27:05.000 --> 1:27:10.840
<v Speaker 14>I'm waiting come across and maybe yeah, sure I know somebody.

1:27:10.600 --> 1:27:16.720
<v Speaker 2>So Chris scot This is the Bloomberg Business Week Daily podcast,

1:27:17.360 --> 1:27:21.440
<v Speaker 2>available on Apple, Spotify, and anywhere else you get your podcasts.

1:27:21.920 --> 1:27:25.280
<v Speaker 2>Listen live weekday afternoons from two to five pm Eastern

1:27:25.640 --> 1:27:29.320
<v Speaker 2>on Bloomberg dot Com, the iHeartRadio app, tune In, and

1:27:29.600 --> 1:27:32.559
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1:27:32.680 --> 1:27:36.360
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