1 00:00:13,800 --> 00:00:16,120 Speaker 1: I've talked about this before. I'd like to talk about 2 00:00:16,120 --> 00:00:20,720 Speaker 1: it again. The unsubscribed process has gotten really fucking crazy now, 3 00:00:20,880 --> 00:00:23,919 Speaker 1: Like now, unsubscribe you have to hunt, you have to 4 00:00:23,960 --> 00:00:25,840 Speaker 1: get a magnifying glass, you have to go down to 5 00:00:25,880 --> 00:00:28,319 Speaker 1: the bottom. Some people don't even have it. Sometimes you 6 00:00:28,360 --> 00:00:30,200 Speaker 1: get like ten emails from the same person as a 7 00:00:30,320 --> 00:00:32,800 Speaker 1: restaurant Connecticut that has been emailing me every day. They 8 00:00:32,840 --> 00:00:35,960 Speaker 1: are goddamn special, sometimes twice a day, the fall holiday menu, 9 00:00:36,040 --> 00:00:38,800 Speaker 1: the daily mail. I don't want this, and I don't 10 00:00:39,360 --> 00:00:41,480 Speaker 1: I don't. I want to be off this. I want 11 00:00:41,479 --> 00:00:43,239 Speaker 1: to be off this. Someone I know puts me on 12 00:00:43,360 --> 00:00:46,520 Speaker 1: every political email about everybody that's speaking and every bill 13 00:00:46,560 --> 00:00:48,519 Speaker 1: it's getting packed. I don't want to be honest. And 14 00:00:48,560 --> 00:00:52,559 Speaker 1: it's not even an option. How bold, how pushy to 15 00:00:52,680 --> 00:00:55,160 Speaker 1: think that you don't even give an unsubscribe option. But 16 00:00:55,680 --> 00:00:59,400 Speaker 1: the ones that do give unsubscribe options are very ambiguous 17 00:00:59,400 --> 00:01:03,720 Speaker 1: and vague in the language for male preferences, like what 18 00:01:04,200 --> 00:01:07,320 Speaker 1: male is that? I want to see the words unsubscribed 19 00:01:07,360 --> 00:01:09,440 Speaker 1: in giant red bold in the middle of the damn 20 00:01:09,440 --> 00:01:10,840 Speaker 1: email or at the top. I don't want to go 21 00:01:10,880 --> 00:01:13,600 Speaker 1: to the bottom where the fine print is and find 22 00:01:13,640 --> 00:01:15,800 Speaker 1: the word unsubscribe, and it's always in like a faded 23 00:01:15,920 --> 00:01:20,240 Speaker 1: pink or faded blue or faded gray like unsubscribed, Like 24 00:01:21,160 --> 00:01:23,200 Speaker 1: why is it a secret? I know you? So you 25 00:01:23,240 --> 00:01:25,840 Speaker 1: want me to be there without wanting to be there, 26 00:01:25,920 --> 00:01:27,319 Speaker 1: Like you want to be in a relationship with me 27 00:01:27,360 --> 00:01:29,280 Speaker 1: that I don't want to be in. So then you 28 00:01:29,400 --> 00:01:32,679 Speaker 1: go down and you hit unsubscribe, and then there's this 29 00:01:32,800 --> 00:01:37,080 Speaker 1: other long word like I want I want to unsubscribe 30 00:01:37,080 --> 00:01:41,920 Speaker 1: from newsletters, weekly hair appointments, and therapy sessions. But the 31 00:01:41,959 --> 00:01:44,520 Speaker 1: next one is like I don't want to receive these emails. 32 00:01:44,520 --> 00:01:46,480 Speaker 1: I'm thinking, oh, is there something besides the emails? If 33 00:01:46,520 --> 00:01:48,920 Speaker 1: I say I don't want to see these emails? But 34 00:01:49,000 --> 00:01:51,000 Speaker 1: then I'm still gonna get the newsletter and there's only 35 00:01:51,040 --> 00:01:53,240 Speaker 1: one box you can check. I don't want any of this. 36 00:01:53,440 --> 00:01:55,360 Speaker 1: I want to unsubscribe is one thing I want to 37 00:01:55,400 --> 00:01:58,080 Speaker 1: not hear from you ever fucking again. Like it's like 38 00:01:58,160 --> 00:02:00,560 Speaker 1: a person you want to break up with want out. 39 00:02:00,680 --> 00:02:03,200 Speaker 1: It's a mafia and I can't get out. I just 40 00:02:03,320 --> 00:02:05,600 Speaker 1: made a mistake years ago. I just bought something on 41 00:02:05,640 --> 00:02:08,360 Speaker 1: a website I didn't like buy something and say, oh, 42 00:02:08,400 --> 00:02:11,400 Speaker 1: I would like also beside menu that says I want 43 00:02:11,400 --> 00:02:12,679 Speaker 1: to buy something and I want to hear from you 44 00:02:12,720 --> 00:02:14,880 Speaker 1: for the rest of my fucking natural born life. I 45 00:02:14,919 --> 00:02:16,640 Speaker 1: want to unsubscribe, and I don't want it to be 46 00:02:16,680 --> 00:02:18,400 Speaker 1: so hard, and I don't want you to have a 47 00:02:18,400 --> 00:02:22,160 Speaker 1: word that says male preferences, And I'm like, brief, like 48 00:02:22,200 --> 00:02:24,160 Speaker 1: what are we talking about male preferences? But I don't 49 00:02:24,160 --> 00:02:26,480 Speaker 1: want male I don't want any mail, so my male 50 00:02:26,520 --> 00:02:28,880 Speaker 1: preferences are none, but I'd like to unsubscribe to whatever 51 00:02:28,919 --> 00:02:31,720 Speaker 1: I'm on. Are you mailing me something? Also, my male 52 00:02:31,760 --> 00:02:36,280 Speaker 1: preferences are never sent me anything but subscribe. I didn't subscribe, 53 00:02:36,360 --> 00:02:41,960 Speaker 1: you scam artist, either. I didn't subscribe. Unsubscribe like breaking 54 00:02:42,040 --> 00:02:43,880 Speaker 1: up with you would indicate that we were actually in 55 00:02:43,880 --> 00:02:47,080 Speaker 1: a relationship. I did not subscribe. If I did, I 56 00:02:47,200 --> 00:02:50,200 Speaker 1: was being held against my will. Okay, I did not 57 00:02:50,680 --> 00:02:55,320 Speaker 1: willingly subscribe. It's usually the same people that ask you 58 00:02:55,320 --> 00:02:58,240 Speaker 1: if you're a robot. They have the fucking nerve to 59 00:02:58,240 --> 00:03:00,359 Speaker 1: ask me if I'm a robot, but give me the 60 00:03:00,400 --> 00:03:03,240 Speaker 1: option to unsubscribe. When someone asked me if I'm a 61 00:03:03,240 --> 00:03:07,000 Speaker 1: fucking robot, I'm gonna want to unsubscribe. So those things. 62 00:03:07,120 --> 00:03:10,399 Speaker 1: It's the same people, and while we're on it, when 63 00:03:10,400 --> 00:03:13,000 Speaker 1: did everyone have to like give us there like religious 64 00:03:13,040 --> 00:03:15,720 Speaker 1: beliefs in the end of a god damn email, like 65 00:03:16,440 --> 00:03:20,760 Speaker 1: with patience and dignity, with love and harmony, with Christ 66 00:03:21,040 --> 00:03:25,520 Speaker 1: and hugs, like I don't understand every time someone said, 67 00:03:25,560 --> 00:03:32,440 Speaker 1: like now an email when someone signs out warmth, with patience, kindness, 68 00:03:33,360 --> 00:03:37,080 Speaker 1: with goodness and empathy, like what is going on? Am 69 00:03:37,080 --> 00:03:41,560 Speaker 1: I at some sort of touchy feely culty love seminar? 70 00:03:42,960 --> 00:03:47,760 Speaker 1: It's okay, Like I'm good with sincerely best, I'm good 71 00:03:47,760 --> 00:03:52,240 Speaker 1: with just sign your name. I like, I don't think 72 00:03:52,280 --> 00:03:57,720 Speaker 1: it's always that sincere either sincerely, so oh me get 73 00:03:57,760 --> 00:03:59,960 Speaker 1: the straight other ones that you send out that don't 74 00:04:00,000 --> 00:04:03,200 Speaker 1: have sincerely on it, because by definition, every single person 75 00:04:03,280 --> 00:04:05,440 Speaker 1: has not been sincere and everything they've ever said, So 76 00:04:05,480 --> 00:04:09,280 Speaker 1: then it should either be like and understood sincerely that 77 00:04:09,440 --> 00:04:12,440 Speaker 1: just every email just it should be like that one 78 00:04:12,440 --> 00:04:14,080 Speaker 1: at the bottom of the apple thing you're like sent 79 00:04:14,120 --> 00:04:16,440 Speaker 1: from my iPhone, so might give some fucked up typos 80 00:04:16,440 --> 00:04:18,920 Speaker 1: and grammatical errors. It should just be like I'm gonna 81 00:04:19,000 --> 00:04:21,080 Speaker 1: now say God bless you once because you've been sneezing 82 00:04:21,160 --> 00:04:24,359 Speaker 1: multiple times, So this just counts like these emails that 83 00:04:24,400 --> 00:04:28,880 Speaker 1: I send out are sincere If you say sincerely, are 84 00:04:28,920 --> 00:04:31,120 Speaker 1: we supposed to be like hmmm, I don't. I mean 85 00:04:31,320 --> 00:04:36,680 Speaker 1: when people say trust me, you know I don't, then 86 00:04:36,720 --> 00:04:41,599 Speaker 1: maybe it don't trust them. So I just sincerely is 87 00:04:41,640 --> 00:04:46,520 Speaker 1: not necessary best? What is that that's the best to me? 88 00:04:46,600 --> 00:04:47,920 Speaker 1: You're sending me the best to me? A lot of 89 00:04:47,960 --> 00:04:49,800 Speaker 1: people send me emails that are not wishing me the best. 90 00:04:49,839 --> 00:04:51,919 Speaker 1: I could just tell you that right now. So I'd 91 00:04:51,920 --> 00:04:58,520 Speaker 1: like to get some authentic endings. Warmth, I'm freezing. I don't. 92 00:04:58,600 --> 00:05:00,760 Speaker 1: I'm always cold, I'm always were in accordian. I don't 93 00:05:00,800 --> 00:05:07,000 Speaker 1: necessarily want warmth? What if I want a chill warmth? Okay? 94 00:05:07,120 --> 00:05:09,960 Speaker 1: What does that mean? What? What does that even mean? 95 00:05:10,040 --> 00:05:13,240 Speaker 1: What does it have to do with business? Warmth? And 96 00:05:13,279 --> 00:05:20,680 Speaker 1: then with I've had with patience? Oh, smile away? What 97 00:05:21,600 --> 00:05:25,760 Speaker 1: why don't you go fuck yourself? That sounds creepy and weird. Okay, 98 00:05:25,760 --> 00:05:30,040 Speaker 1: smile away, smile away. When I'm laughing at this signature, 99 00:05:30,040 --> 00:05:32,000 Speaker 1: I'm looking away, I'm smiling. What does that even means? 100 00:05:32,080 --> 00:05:38,000 Speaker 1: Smile away with respect? Okay? Do you think about that? 101 00:05:38,040 --> 00:05:40,440 Speaker 1: Every single time? It was respectful, because I could tell 102 00:05:40,480 --> 00:05:43,680 Speaker 1: you I send emails and they're not necessarily always with respect. 103 00:05:43,760 --> 00:05:47,480 Speaker 1: Sometimes they're with disrespect. Sometimes I don't. I don't respect 104 00:05:47,520 --> 00:05:49,160 Speaker 1: every single person I send an email to. I can 105 00:05:49,200 --> 00:05:52,800 Speaker 1: tell you that be kind. Oh okay, I guess this 106 00:05:52,920 --> 00:05:56,080 Speaker 1: is now a public service announcement. The more you know, 107 00:05:57,040 --> 00:06:00,560 Speaker 1: be kind. Why don't we just think we should just 108 00:06:00,560 --> 00:06:03,880 Speaker 1: signing out? Start signing out like rose all day, hit 109 00:06:03,960 --> 00:06:08,640 Speaker 1: him straight, raining cats and dogs like okay, be kind? 110 00:06:09,880 --> 00:06:16,880 Speaker 1: All right, I'm pregnant, you know, with anger and frustration. Right, 111 00:06:16,960 --> 00:06:19,159 Speaker 1: there are many emails you send that you're frustrating, with 112 00:06:19,200 --> 00:06:24,320 Speaker 1: anger and frustration. Work start combining them with respect and frustration. 113 00:06:25,920 --> 00:06:32,480 Speaker 1: Onwards and upward. What we are, It's okay, onwards and upwards. 114 00:06:32,560 --> 00:06:35,080 Speaker 1: I was enjoying being in a bad mood. I you know, 115 00:06:35,240 --> 00:06:38,080 Speaker 1: have p MS, menopause. I don't know that it's onward 116 00:06:38,120 --> 00:06:40,400 Speaker 1: and upward. Today have hot flashes. I don't feel good. 117 00:06:40,920 --> 00:06:43,440 Speaker 1: I you know, we're in a pandemic. I don't know 118 00:06:48,760 --> 00:06:56,000 Speaker 1: after today. My guest is Bobby Brown, the famous, talented, 119 00:06:56,560 --> 00:06:59,960 Speaker 1: wonderful makeup artist and the founder of both Bobby Brown 120 00:07:00,000 --> 00:07:04,080 Speaker 1: as Medics and Jones Road Beauty her first line, launched 121 00:07:04,080 --> 00:07:08,520 Speaker 1: with ten natural shades of lipstick and revolutionized the makeup industry. 122 00:07:08,839 --> 00:07:11,720 Speaker 1: Since then, she sold her namesake brand to Stay Lauder, 123 00:07:11,960 --> 00:07:15,040 Speaker 1: written nine books, and they've opened thirty brick and mortar 124 00:07:15,040 --> 00:07:17,760 Speaker 1: Bobby Brown stores. After all that and more, she shares 125 00:07:17,760 --> 00:07:19,880 Speaker 1: with us how she launched her latest brand from her 126 00:07:19,880 --> 00:07:23,320 Speaker 1: living room during the pandemic last year. Her business plan 127 00:07:23,440 --> 00:07:26,400 Speaker 1: is simple, you have to love what you're doing. I 128 00:07:26,400 --> 00:07:34,120 Speaker 1: think you're gonna love this episode. She was incredible. All right. 129 00:07:34,200 --> 00:07:39,000 Speaker 1: So hello, Hello, So we know each other ish, we 130 00:07:39,040 --> 00:07:42,320 Speaker 1: are aware of each other. We have met Um. I 131 00:07:42,720 --> 00:07:44,520 Speaker 1: looked in your building a long time ago, and I 132 00:07:44,560 --> 00:07:46,360 Speaker 1: think I ran into you there too, But we don't 133 00:07:46,440 --> 00:07:49,840 Speaker 1: really know each other. We were at a health magazine 134 00:07:49,880 --> 00:07:53,760 Speaker 1: thing together, so you know, there's always those moments, but 135 00:07:53,840 --> 00:07:56,880 Speaker 1: there's debt, like there's nothing similar about us, but we're 136 00:07:57,000 --> 00:08:00,200 Speaker 1: very similar. Now that I've read about you, there were 137 00:08:00,240 --> 00:08:02,640 Speaker 1: things than I would have even known. So where did 138 00:08:02,680 --> 00:08:05,080 Speaker 1: you grow up? I grew up in the suburbs of Chicago. 139 00:08:05,240 --> 00:08:09,400 Speaker 1: Will met right outside of about forty minutes out of 140 00:08:09,440 --> 00:08:11,960 Speaker 1: the city. Okay, I know that I know that area. 141 00:08:11,960 --> 00:08:16,160 Speaker 1: A little busit near um Lake Forest in those areas, yeah, 142 00:08:16,280 --> 00:08:20,200 Speaker 1: not far okay. And how many people in your family? 143 00:08:20,240 --> 00:08:23,040 Speaker 1: How many sisters and brothers your parents together? Ye? Growing 144 00:08:23,120 --> 00:08:25,200 Speaker 1: up my parents who are twenty and twenty one when 145 00:08:25,200 --> 00:08:27,680 Speaker 1: I was born there not together. They're both alive, but 146 00:08:27,840 --> 00:08:31,040 Speaker 1: not together. I was the oldest of three kids, so 147 00:08:31,200 --> 00:08:36,040 Speaker 1: at twenty five years old, my mother had three children. Wow? 148 00:08:36,640 --> 00:08:39,719 Speaker 1: And did they have any money? They My dad was 149 00:08:39,760 --> 00:08:43,000 Speaker 1: an attorney. My mom is stay at home, so, you know, 150 00:08:43,200 --> 00:08:45,760 Speaker 1: upper upper middle class. I guess you can call it. 151 00:08:46,000 --> 00:08:47,600 Speaker 1: That's what we called it at the time. I don't 152 00:08:47,600 --> 00:08:49,520 Speaker 1: know what that meant. It meant I didn't have to 153 00:08:49,559 --> 00:08:52,960 Speaker 1: take out a loan for college. And he seemed successful 154 00:08:53,080 --> 00:08:55,360 Speaker 1: when you were young because he was an attorney. Yeah, 155 00:08:55,400 --> 00:08:57,959 Speaker 1: he was successful. He was in and out of being 156 00:08:58,000 --> 00:09:01,520 Speaker 1: an attorney a couple of times, was and tried a 157 00:09:01,559 --> 00:09:04,280 Speaker 1: few various you know, different things, and always went back 158 00:09:04,320 --> 00:09:07,719 Speaker 1: to it. So, you know, maybe that's where my entrepreneurial 159 00:09:07,800 --> 00:09:11,280 Speaker 1: wonder loss came from. Well, what was their philosophy? What 160 00:09:11,360 --> 00:09:14,280 Speaker 1: were the messages in your house about money, about success, 161 00:09:14,320 --> 00:09:18,040 Speaker 1: about work, about college, about academia that kind of thing. Well, 162 00:09:18,080 --> 00:09:22,199 Speaker 1: I my parents never really expected me to achieve, like 163 00:09:22,400 --> 00:09:26,360 Speaker 1: you know, giant success and they you know, raised me 164 00:09:26,400 --> 00:09:30,360 Speaker 1: to be a good person who worked hard. And you know, 165 00:09:30,400 --> 00:09:32,520 Speaker 1: I knew there wasn't like I was going to get 166 00:09:32,559 --> 00:09:35,679 Speaker 1: any money from them for my graduation gift. My father 167 00:09:35,880 --> 00:09:39,960 Speaker 1: did support me for a year, paid my rent while 168 00:09:40,000 --> 00:09:43,960 Speaker 1: I figured out, you know, my freelance makeup career, which 169 00:09:44,040 --> 00:09:46,960 Speaker 1: was a really amazing start. But my dad gave me 170 00:09:47,000 --> 00:09:49,720 Speaker 1: the best money advice when I called him up one 171 00:09:49,800 --> 00:09:52,200 Speaker 1: day and I said, Dad, I just, I just I 172 00:09:52,240 --> 00:09:54,880 Speaker 1: can't stick to a budget and I'm always going over 173 00:09:54,960 --> 00:09:57,960 Speaker 1: my credit card. And he said, stop trying to stick 174 00:09:58,000 --> 00:10:01,160 Speaker 1: to a budget, and I stopped, and he said, just 175 00:10:01,240 --> 00:10:03,800 Speaker 1: figure out how you're going to make more money. That's 176 00:10:03,800 --> 00:10:06,559 Speaker 1: so interesting. Well, it's funny because sometimes and this is 177 00:10:06,600 --> 00:10:08,240 Speaker 1: not me and people should get into debt because that's 178 00:10:08,240 --> 00:10:10,480 Speaker 1: a different thing than what you're saying. But sometimes you 179 00:10:10,480 --> 00:10:12,800 Speaker 1: stretch yourself a little bit and get over your skis, 180 00:10:12,800 --> 00:10:15,080 Speaker 1: so you really have to hustle pulled together, and I 181 00:10:15,120 --> 00:10:18,600 Speaker 1: have found that those are times that you really do 182 00:10:18,760 --> 00:10:21,560 Speaker 1: end up finding gold. That happened for a lot of 183 00:10:21,559 --> 00:10:26,920 Speaker 1: people during the pandemic. How has your business been affected 184 00:10:27,000 --> 00:10:29,880 Speaker 1: during the pandemic or not even like and what what 185 00:10:29,920 --> 00:10:32,559 Speaker 1: did you change? Meaning? What did you say, Wait a second, 186 00:10:32,600 --> 00:10:35,160 Speaker 1: I see this opportunity that maybe no one else is 187 00:10:35,160 --> 00:10:37,400 Speaker 1: seeing or I'm not a Stunn deer, and this is 188 00:10:37,440 --> 00:10:39,960 Speaker 1: the way I'm going during the pandemic. Well, I launched 189 00:10:40,040 --> 00:10:44,000 Speaker 1: a new beauty brand during the pandemic and it was, 190 00:10:44,400 --> 00:10:48,240 Speaker 1: you know, probably the most unconventional time, the unconventional way, 191 00:10:48,840 --> 00:10:53,360 Speaker 1: and it's been a tremendous success. So I saw it 192 00:10:53,400 --> 00:10:56,320 Speaker 1: as an opportunity because we don't need to do things 193 00:10:56,360 --> 00:10:58,320 Speaker 1: the way we used to do them. I launched them 194 00:10:58,360 --> 00:11:02,280 Speaker 1: from my house with some the biggest press possible on Zoom. 195 00:11:02,800 --> 00:11:04,800 Speaker 1: You you were always going to launch it at this 196 00:11:04,880 --> 00:11:06,920 Speaker 1: time and then you just said, Okay, we're still going 197 00:11:06,960 --> 00:11:09,080 Speaker 1: to go through with it, or you decided during a 198 00:11:09,080 --> 00:11:12,560 Speaker 1: pandemic and then launched it. Well, the reason I chose 199 00:11:12,640 --> 00:11:16,720 Speaker 1: that date, which was October of was because it was 200 00:11:16,960 --> 00:11:20,680 Speaker 1: when my non compete from st Lawder was up. So 201 00:11:20,880 --> 00:11:23,600 Speaker 1: it didn't matter where it fell in October. It fell 202 00:11:23,720 --> 00:11:27,040 Speaker 1: a week before the presidential election, in the middle of 203 00:11:27,120 --> 00:11:30,120 Speaker 1: Black Lives Matter and Me Too and every and the 204 00:11:30,160 --> 00:11:33,440 Speaker 1: pandemic and everything else. But there was nothing stopping me. 205 00:11:33,559 --> 00:11:35,959 Speaker 1: When it was the first day I had my freedom 206 00:11:36,000 --> 00:11:38,960 Speaker 1: because I had a twenty five year non compete, and 207 00:11:39,040 --> 00:11:41,800 Speaker 1: so I launched it and I just went with it. 208 00:11:42,520 --> 00:11:44,880 Speaker 1: I had a seven year non compete, so you had 209 00:11:44,880 --> 00:11:47,480 Speaker 1: a twenty five year and not compete. You definitely thought 210 00:11:47,520 --> 00:11:49,400 Speaker 1: that was the rest of your business life when you 211 00:11:49,440 --> 00:11:52,079 Speaker 1: signed it. You did not think that like that you 212 00:11:52,080 --> 00:11:54,720 Speaker 1: would still feel so young with twenty five years later, right, 213 00:11:54,760 --> 00:11:57,560 Speaker 1: and it's twenty five years sounds like an eternity. Well, 214 00:11:57,559 --> 00:11:59,839 Speaker 1: when we my husband and I sold our company, I 215 00:12:00,080 --> 00:12:02,480 Speaker 1: was early thirties. I could have been thirty three or 216 00:12:02,520 --> 00:12:05,200 Speaker 1: thirty four. And when my husband said, they want you 217 00:12:05,240 --> 00:12:09,040 Speaker 1: to sign a twenty five year non compete, I just thought, oh, 218 00:12:09,120 --> 00:12:11,560 Speaker 1: I'm not gonna want to work in my sixties. So 219 00:12:11,679 --> 00:12:16,280 Speaker 1: I launched Jones Road at sixty four years old. So, um, yes, 220 00:12:16,600 --> 00:12:20,680 Speaker 1: I did launch it. So fascinating to let alone to 221 00:12:20,720 --> 00:12:22,920 Speaker 1: be working in your sixties. You don't think you'd be working, 222 00:12:22,920 --> 00:12:27,040 Speaker 1: but let alone launching. So so it's a clean beauty brand, 223 00:12:27,040 --> 00:12:31,079 Speaker 1: which is really what your entire brand identity has always been. Well, no, 224 00:12:31,280 --> 00:12:34,880 Speaker 1: my entire brand identity has always been makeup that looks 225 00:12:35,679 --> 00:12:38,080 Speaker 1: you know, natural, that looks like the color of your 226 00:12:38,120 --> 00:12:41,360 Speaker 1: skin that makes you feel, you know, confident. I mean, 227 00:12:41,600 --> 00:12:44,080 Speaker 1: it's just my style as a makeup artist, you know, 228 00:12:44,080 --> 00:12:48,040 Speaker 1: I've always loved to make people look healthy and beautiful 229 00:12:48,280 --> 00:12:52,319 Speaker 1: and and more like individual than what's happening in the trends. 230 00:12:52,760 --> 00:12:55,120 Speaker 1: So that was before when I was a makeup artist, 231 00:12:55,200 --> 00:12:58,880 Speaker 1: before I launched the first big brand, and certainly it's 232 00:12:58,880 --> 00:13:04,360 Speaker 1: been refined with Jones Road. Well, I need your advice 233 00:13:04,480 --> 00:13:07,440 Speaker 1: later about a makeup artist because I find so I 234 00:13:07,440 --> 00:13:11,920 Speaker 1: don't wear makeup respectfully unless I'm being paid or have 235 00:13:12,120 --> 00:13:14,280 Speaker 1: to or really just I'm going to something right. I 236 00:13:14,360 --> 00:13:16,400 Speaker 1: never do because I want to feel clean at all times. 237 00:13:16,440 --> 00:13:19,720 Speaker 1: I'd rather I don't wear nail polish. I'm just that person. 238 00:13:20,040 --> 00:13:22,360 Speaker 1: So I get who you're talking to you because you're 239 00:13:22,360 --> 00:13:25,680 Speaker 1: talking to me. But when I wear makeup, I look worse, 240 00:13:25,840 --> 00:13:28,240 Speaker 1: I look older. And when people do my makeup and 241 00:13:28,280 --> 00:13:29,960 Speaker 1: it takes an hour and a half, I look at 242 00:13:30,280 --> 00:13:32,319 Speaker 1: I look horrible no matter who does it. So I 243 00:13:32,760 --> 00:13:36,840 Speaker 1: love your whole entire just ethos from the beginning, but 244 00:13:36,920 --> 00:13:39,600 Speaker 1: it should take you five minutes to do your makeup. 245 00:13:39,679 --> 00:13:42,720 Speaker 1: And by the way, the hashtag for Jones Road is 246 00:13:42,760 --> 00:13:45,920 Speaker 1: how not to look like shit? I wake up in 247 00:13:45,920 --> 00:13:47,600 Speaker 1: the morning and I'm like, oh my god, I look 248 00:13:47,679 --> 00:13:50,960 Speaker 1: so tired. Well, I put I put a few things on, 249 00:13:51,080 --> 00:13:54,600 Speaker 1: and then I you know what I could I could 250 00:13:54,600 --> 00:13:56,360 Speaker 1: teach you. I could show you how to do your 251 00:13:56,360 --> 00:13:58,440 Speaker 1: own makeup in five minutes, and then when you go 252 00:13:58,480 --> 00:14:00,840 Speaker 1: out in the evening, you just take it up a 253 00:14:00,880 --> 00:14:17,640 Speaker 1: notch or two notches exactly. So I want to hear 254 00:14:17,679 --> 00:14:20,680 Speaker 1: about your trajectory. You know, I read it about you, 255 00:14:20,720 --> 00:14:23,160 Speaker 1: but I want to hear it from your perspective. From 256 00:14:23,160 --> 00:14:26,760 Speaker 1: what I've read that you, um really kicked it off 257 00:14:26,840 --> 00:14:29,520 Speaker 1: because of a guy at Keels, a chemist at Keels, 258 00:14:30,440 --> 00:14:32,640 Speaker 1: that you asked if you could do something, and then 259 00:14:32,680 --> 00:14:34,560 Speaker 1: you ended up doing something together. So can you sort 260 00:14:34,560 --> 00:14:38,000 Speaker 1: of tell us about your trajectory. Sure? So, you know, 261 00:14:38,040 --> 00:14:41,680 Speaker 1: I was a makeup artist working for fashion. I worked, 262 00:14:41,720 --> 00:14:44,280 Speaker 1: you know, I had covers of Vogue, I did fashion shows. 263 00:14:44,320 --> 00:14:46,680 Speaker 1: I was kind of on the top of my of 264 00:14:46,720 --> 00:14:49,360 Speaker 1: my game. I also, you know, met the man of 265 00:14:49,440 --> 00:14:53,520 Speaker 1: my dreams, got married, moved to the suburbs, and I 266 00:14:53,560 --> 00:14:56,280 Speaker 1: was actually pregnant with my first kid when I was 267 00:14:56,320 --> 00:15:02,400 Speaker 1: doing a shoot for Mademoiselle magazine at Hills Pharmacy. UM 268 00:15:02,760 --> 00:15:05,080 Speaker 1: and you know, before they sold it, when it was 269 00:15:05,120 --> 00:15:06,880 Speaker 1: still family owned, by the way, and I met a 270 00:15:06,960 --> 00:15:09,560 Speaker 1: chemist and I told him I always wanted to make 271 00:15:09,560 --> 00:15:13,200 Speaker 1: a lipstick that looked like lips, and we worked on 272 00:15:13,320 --> 00:15:15,640 Speaker 1: a formula together, and that's how I started the brand. 273 00:15:16,040 --> 00:15:18,720 Speaker 1: And where is that guy now? I don't know, I 274 00:15:19,120 --> 00:15:21,720 Speaker 1: don't know, I don't know. I mean we worked together, 275 00:15:22,000 --> 00:15:25,040 Speaker 1: you know, for a few years. And our our deal 276 00:15:25,120 --> 00:15:27,760 Speaker 1: in the beginning was he would make the lipsticks, he 277 00:15:27,800 --> 00:15:30,400 Speaker 1: would give them to me. I would market them and 278 00:15:30,440 --> 00:15:34,200 Speaker 1: sell them, and we'd split fifty fifty and that was 279 00:15:34,240 --> 00:15:36,640 Speaker 1: the end of it. They were fifteen dollar lipsticks. I'd 280 00:15:36,640 --> 00:15:39,720 Speaker 1: get seven fifty, you get seven fifty. You know, that 281 00:15:39,840 --> 00:15:42,120 Speaker 1: was great at the moment. But when I, you know, 282 00:15:42,440 --> 00:15:46,760 Speaker 1: decided to launch Bergdorf Goodman as my first retail store 283 00:15:46,960 --> 00:15:51,360 Speaker 1: through an opportunity, clearly that wasn't a business that would 284 00:15:51,440 --> 00:15:53,960 Speaker 1: work that way. So I had to start all over 285 00:15:54,000 --> 00:15:58,240 Speaker 1: and recreate them with an actual cosmetics lab. Well, it 286 00:15:58,240 --> 00:16:01,680 Speaker 1: sounds like from the very beginning when your mom asked you, like, 287 00:16:01,760 --> 00:16:03,440 Speaker 1: just what what do you want to do? A lot 288 00:16:03,480 --> 00:16:06,640 Speaker 1: of us don't think about exactly what we want to 289 00:16:06,640 --> 00:16:08,360 Speaker 1: be doing. We're in a box about what we should 290 00:16:08,400 --> 00:16:11,680 Speaker 1: be doing, what they're doing, what we decided we were 291 00:16:11,680 --> 00:16:14,720 Speaker 1: gonna be doing in college. And it sounds like, and 292 00:16:14,760 --> 00:16:18,160 Speaker 1: this is very similar to me, you just did, like 293 00:16:18,320 --> 00:16:21,800 Speaker 1: you just decided to get on the road. You aren't 294 00:16:21,800 --> 00:16:24,520 Speaker 1: exactly sure where you were going, and you just looked 295 00:16:24,520 --> 00:16:26,600 Speaker 1: at the doors that were opening and made the best 296 00:16:26,640 --> 00:16:30,800 Speaker 1: out of each opportunity. But it also sounds like you're 297 00:16:30,840 --> 00:16:33,920 Speaker 1: a connector you just you meet somebody, you take that road, 298 00:16:34,400 --> 00:16:36,560 Speaker 1: and you make it the most that you possibly can. 299 00:16:36,720 --> 00:16:38,840 Speaker 1: And it sounds like that's a big, big thread of 300 00:16:38,880 --> 00:16:41,840 Speaker 1: your career. I think it is. And I also, you know, 301 00:16:41,920 --> 00:16:44,600 Speaker 1: I really like people. I like meeting people, and I 302 00:16:44,640 --> 00:16:50,040 Speaker 1: see interesting opportunity. I'm really curious, and you know, I'm 303 00:16:50,040 --> 00:16:54,680 Speaker 1: basically a normal, down to earth, simple person that just 304 00:16:55,280 --> 00:16:58,920 Speaker 1: you know, feels very lucky that I've had this incredible life, 305 00:16:59,000 --> 00:17:02,080 Speaker 1: and you know, I just I always do kind of 306 00:17:02,160 --> 00:17:07,479 Speaker 1: see opportunity where other people see, you know, obstacles. Do 307 00:17:07,480 --> 00:17:10,199 Speaker 1: you feel that that's you're playing chess you're thinking so 308 00:17:10,240 --> 00:17:13,160 Speaker 1: many different moves, or that you overly simplify it, because 309 00:17:13,160 --> 00:17:15,600 Speaker 1: it seems like your path has been simple, not in 310 00:17:16,359 --> 00:17:19,240 Speaker 1: that it wasn't difficult. But in that you just what 311 00:17:19,359 --> 00:17:22,199 Speaker 1: you described about natural makeup. It's not that different than 312 00:17:22,240 --> 00:17:24,800 Speaker 1: thinking of a skinny girl margharita, a low calari margharita. 313 00:17:24,960 --> 00:17:27,679 Speaker 1: What afterwards it seems so like complicated, But in the 314 00:17:27,720 --> 00:17:29,840 Speaker 1: moment it was like, why isn't there a loccalari margarita? 315 00:17:29,840 --> 00:17:33,240 Speaker 1: And about you're saying, why is there not non clown makeup? 316 00:17:33,520 --> 00:17:37,240 Speaker 1: Right exactly? I mean to me, when things get complicated, 317 00:17:37,280 --> 00:17:40,920 Speaker 1: I do try to simplify them. It's always been my thing. 318 00:17:41,000 --> 00:17:43,840 Speaker 1: It's like, yeah, that makes sense, Like why isn't Yeah, 319 00:17:44,240 --> 00:17:47,520 Speaker 1: that's an entrepreneur. I mean, and look, we're you know, 320 00:17:47,560 --> 00:17:52,320 Speaker 1: we both come from probably similar you know, ancestry, and 321 00:17:52,359 --> 00:17:56,080 Speaker 1: you know, my grandfather came here from Russia and and 322 00:17:56,119 --> 00:17:58,840 Speaker 1: built like one of the biggest car dealerships in Chicago, 323 00:17:58,920 --> 00:18:01,320 Speaker 1: and I watched him do it. It It's like, okay, 324 00:18:01,359 --> 00:18:04,480 Speaker 1: be nice to people, talk to people, ask questions, and 325 00:18:04,520 --> 00:18:06,800 Speaker 1: just go do it one it sounds like you're just 326 00:18:06,840 --> 00:18:10,520 Speaker 1: an executor. The Keels guy was probably not a genius, 327 00:18:10,520 --> 00:18:12,600 Speaker 1: and this other person that you talked to and berged 328 00:18:12,640 --> 00:18:14,359 Speaker 1: off was probably not a genius. That all these people 329 00:18:14,359 --> 00:18:16,880 Speaker 1: are not genius. Is there people you said, okay, you've 330 00:18:16,920 --> 00:18:19,159 Speaker 1: got that, I've got this, let's make a deal. But 331 00:18:19,240 --> 00:18:22,760 Speaker 1: you executed. You made that thing, whatever that one thing was, 332 00:18:23,119 --> 00:18:25,000 Speaker 1: be the best that it could possibly be. And maybe 333 00:18:25,000 --> 00:18:27,679 Speaker 1: you outgrew it and maybe you went to the next thing. 334 00:18:27,720 --> 00:18:30,240 Speaker 1: But it sounds like that and people get stuck. They 335 00:18:30,240 --> 00:18:32,800 Speaker 1: don't know. Just just take that road right there. Just 336 00:18:32,880 --> 00:18:35,040 Speaker 1: do amazing at it and don't have acid, and then 337 00:18:35,080 --> 00:18:37,400 Speaker 1: get on the next get off the next exit. That's 338 00:18:37,440 --> 00:18:39,199 Speaker 1: sort of what I read. All right, Well you have 339 00:18:39,240 --> 00:18:41,800 Speaker 1: to keep doing it number one, and like you just 340 00:18:41,920 --> 00:18:45,080 Speaker 1: keep doing it. You don't stop, you don't think about it, 341 00:18:45,240 --> 00:18:49,440 Speaker 1: you don't you know. You It's like when people come 342 00:18:49,480 --> 00:18:51,240 Speaker 1: to me and they say I want my own business 343 00:18:51,280 --> 00:18:53,160 Speaker 1: and I say great, and then they have nothing else. 344 00:18:53,200 --> 00:18:55,439 Speaker 1: Or when people come to me and I, you know, 345 00:18:55,480 --> 00:18:57,879 Speaker 1: I want to create this brand and I said great, 346 00:18:57,960 --> 00:19:00,439 Speaker 1: tell me about it, and they're like, well, we have 347 00:19:00,480 --> 00:19:03,679 Speaker 1: a business plan and I have investors, and I'm like, okay, 348 00:19:03,680 --> 00:19:06,080 Speaker 1: can I see the product? Well I don't have the product. 349 00:19:06,440 --> 00:19:08,359 Speaker 1: Well if you don't have the product, how do you 350 00:19:08,400 --> 00:19:10,600 Speaker 1: know that it's even a business. And you've wasted all 351 00:19:10,640 --> 00:19:13,240 Speaker 1: that time and energy and money and now you're in debt, 352 00:19:13,359 --> 00:19:15,399 Speaker 1: and now you borrowed money, and you don't even know 353 00:19:15,440 --> 00:19:19,280 Speaker 1: if if you could make that moisturizer or whatever you're 354 00:19:19,520 --> 00:19:21,679 Speaker 1: in your head. You don't even know if it exists 355 00:19:21,760 --> 00:19:25,040 Speaker 1: or how much it costs. That's exactly right. It sounds 356 00:19:25,119 --> 00:19:29,280 Speaker 1: like you didn't even realize what you were getting yourself into. 357 00:19:29,440 --> 00:19:31,840 Speaker 1: You just were singular focus. You knew what you wanted 358 00:19:31,880 --> 00:19:35,320 Speaker 1: to do. You didn't know how competitive this business would be. 359 00:19:35,400 --> 00:19:38,800 Speaker 1: You didn't. You were naive, you said, so, being naive 360 00:19:38,840 --> 00:19:42,359 Speaker 1: ignorance is bliss. Yes, being naive is is definitely one 361 00:19:42,400 --> 00:19:45,719 Speaker 1: of my best traits. And honestly, if there was a 362 00:19:45,720 --> 00:19:48,520 Speaker 1: crystal ball that said, all right, Bobby, this is what 363 00:19:48,600 --> 00:19:51,040 Speaker 1: your life's gonna be. You're going to be, you know, 364 00:19:51,240 --> 00:19:54,160 Speaker 1: well known, you're going to be successful. You're gonna have 365 00:19:54,280 --> 00:19:56,400 Speaker 1: to do all this, You're gonna have, you know, hundreds 366 00:19:56,400 --> 00:19:58,600 Speaker 1: of people waiting for you when you walk, I would 367 00:19:58,720 --> 00:20:02,080 Speaker 1: run the other way. Honestly, my I do one thing 368 00:20:02,119 --> 00:20:05,600 Speaker 1: at a time, and I am never prepared for anything. 369 00:20:05,720 --> 00:20:10,760 Speaker 1: I guess I compartmentalize all this intensity. And you know, 370 00:20:11,119 --> 00:20:14,679 Speaker 1: especially now, things just it's like the wild West our 371 00:20:14,760 --> 00:20:18,680 Speaker 1: world right now, things come in and you're like, Okay, 372 00:20:18,720 --> 00:20:22,399 Speaker 1: that sounds interesting. Oh no, I don't want to do that. So, 373 00:20:22,640 --> 00:20:24,480 Speaker 1: you know, you just do you do one thing at 374 00:20:24,520 --> 00:20:26,960 Speaker 1: a time and just kind of figure it out. Well, 375 00:20:27,000 --> 00:20:28,760 Speaker 1: it's like a math on. You don't think about the 376 00:20:28,800 --> 00:20:31,680 Speaker 1: whole entire distance. You just take one mile at a time. 377 00:20:32,160 --> 00:20:35,520 Speaker 1: And um, you didn't have a big grand plan. You 378 00:20:35,600 --> 00:20:38,159 Speaker 1: just took one step and you still don't. You just 379 00:20:38,320 --> 00:20:40,960 Speaker 1: want to do this and you just do that to 380 00:20:41,000 --> 00:20:42,600 Speaker 1: the best of your ability and execute. Yeah. I mean 381 00:20:42,600 --> 00:20:44,760 Speaker 1: even like my husband and my son are like, okay, 382 00:20:44,800 --> 00:20:46,560 Speaker 1: so what are your plans for the business? I'm like, 383 00:20:46,920 --> 00:20:49,040 Speaker 1: I don't have any plans. I love what I'm doing. 384 00:20:49,119 --> 00:20:52,439 Speaker 1: I'm so happy it's killing it. People love it. I 385 00:20:52,480 --> 00:20:55,159 Speaker 1: want to keep doing it. Like you know, I have 386 00:20:55,240 --> 00:20:58,600 Speaker 1: no plans. I have no plans. You have no plans. 387 00:20:58,680 --> 00:21:02,760 Speaker 1: And but have you always loved to work? Did you 388 00:21:02,800 --> 00:21:05,360 Speaker 1: ever get burnt out and fried and want to get 389 00:21:05,359 --> 00:21:08,800 Speaker 1: off the ride? I got burnt out and fried being 390 00:21:08,800 --> 00:21:14,879 Speaker 1: a corporate citizen, and I you know, I recharged and 391 00:21:14,960 --> 00:21:18,879 Speaker 1: started all over again. It was very challenging. You know, 392 00:21:18,920 --> 00:21:22,040 Speaker 1: I was almost sixty years old when I left, you know, 393 00:21:22,359 --> 00:21:24,720 Speaker 1: a job I was in twenty two years. You know, 394 00:21:24,760 --> 00:21:27,639 Speaker 1: I was at an employee of a big corporation for 395 00:21:27,680 --> 00:21:30,399 Speaker 1: twenty two years. On paper, in my head, I was 396 00:21:30,560 --> 00:21:33,480 Speaker 1: I owned the company, but when I didn't know what 397 00:21:33,520 --> 00:21:35,840 Speaker 1: I was going to do, like I don't have I 398 00:21:35,840 --> 00:21:38,000 Speaker 1: don't know about you, but I don't have a hobby. 399 00:21:38,280 --> 00:21:41,640 Speaker 1: I exercise, and I see my kids and my family, 400 00:21:42,280 --> 00:21:44,520 Speaker 1: but I don't golf for play tennis. You know, all 401 00:21:44,520 --> 00:21:47,640 Speaker 1: my friends are doing that stuff and I'm not. I'm working, 402 00:21:48,320 --> 00:21:51,040 Speaker 1: you know, I'm doing things that are like interesting to me. 403 00:21:51,720 --> 00:21:56,000 Speaker 1: You're not very social. I'm very so oh, I'm very social. 404 00:21:56,000 --> 00:21:58,479 Speaker 1: I have a lot of friends, we do dinners, I 405 00:21:58,520 --> 00:22:01,040 Speaker 1: talk on the phone. But I'm you know, I love 406 00:22:01,160 --> 00:22:04,040 Speaker 1: I would much rather instead of going to lunch with 407 00:22:04,080 --> 00:22:07,320 Speaker 1: the ladies, go to a you know, a breakfast with 408 00:22:07,400 --> 00:22:10,000 Speaker 1: someone I've never met before, whose interests you know, who's 409 00:22:10,040 --> 00:22:13,240 Speaker 1: interesting to me, Like I just you know, I I 410 00:22:13,440 --> 00:22:18,680 Speaker 1: love not knowing something. I love meeting new people. I'm 411 00:22:18,720 --> 00:22:22,240 Speaker 1: not I'm not socially like I'm not joining a tennis 412 00:22:22,240 --> 00:22:25,280 Speaker 1: club or I'm not playing bridge or cards or and 413 00:22:25,359 --> 00:22:27,800 Speaker 1: my friends do that stuff and you know I love 414 00:22:27,880 --> 00:22:30,240 Speaker 1: that they love it. But I would rather get you know, 415 00:22:30,320 --> 00:22:34,280 Speaker 1: my wisdom teeth pulled. So you create a formula, you're 416 00:22:34,320 --> 00:22:37,119 Speaker 1: getting pressed, you start making some money, I suppose, or 417 00:22:37,160 --> 00:22:38,960 Speaker 1: you're probably putting it all back in the business. Like 418 00:22:39,080 --> 00:22:43,360 Speaker 1: explain that little time for all of us so we understand, 419 00:22:43,359 --> 00:22:45,680 Speaker 1: like what the nuts and bolts that were. Well, first 420 00:22:45,680 --> 00:22:48,520 Speaker 1: of all, who the hell remembers because I was, you know, 421 00:22:48,840 --> 00:22:52,560 Speaker 1: either pregnant or had a second kid. I was commuting 422 00:22:52,560 --> 00:22:54,800 Speaker 1: into the city. I was still a makeup artist. I 423 00:22:54,880 --> 00:22:57,679 Speaker 1: was still you know, having a career that's growing. I 424 00:22:57,760 --> 00:23:00,720 Speaker 1: had an office. You know, Vogue was coming to write 425 00:23:00,760 --> 00:23:03,600 Speaker 1: about us there. You know, Neiman Marcus was coming in, 426 00:23:04,320 --> 00:23:07,400 Speaker 1: and you know what, my husband went back to law school. 427 00:23:08,000 --> 00:23:11,119 Speaker 1: I mean it was kind of like a mess, like 428 00:23:11,160 --> 00:23:15,080 Speaker 1: a happy mess. I barely remember how hard it was 429 00:23:15,119 --> 00:23:19,359 Speaker 1: to manage people, and but you know, somehow it all 430 00:23:19,640 --> 00:23:21,879 Speaker 1: kind of worked. And yes, there was a lot of 431 00:23:21,920 --> 00:23:26,280 Speaker 1: aggravation and um, but that's part of any business. There 432 00:23:26,320 --> 00:23:29,080 Speaker 1: was aggravation, and then you know, you sell the company 433 00:23:29,080 --> 00:23:32,320 Speaker 1: and it's like you're elated, and then you're just figuring 434 00:23:32,359 --> 00:23:35,239 Speaker 1: it out, and you know, walking into these situations like 435 00:23:36,000 --> 00:23:39,280 Speaker 1: where am I, what is happening? What's you know, but 436 00:23:39,440 --> 00:23:46,280 Speaker 1: I learned so incredibly much. Either being uncomfortable or you know, insecure, 437 00:23:47,800 --> 00:23:50,000 Speaker 1: you know, whatever emotions you have in the beginning, but 438 00:23:50,080 --> 00:23:53,920 Speaker 1: you figure it out. I never ever, ever, ever did HR. 439 00:23:54,080 --> 00:23:56,760 Speaker 1: I never had a fire people, I I never had 440 00:23:56,760 --> 00:23:59,040 Speaker 1: to do those things. Another thing I'm really good at 441 00:23:59,119 --> 00:24:01,159 Speaker 1: is I always make sure I have someone around me 442 00:24:01,640 --> 00:24:04,080 Speaker 1: who is able to do things I'm not able to do. 443 00:24:04,520 --> 00:24:06,840 Speaker 1: And I've written nine books. I don't know how to type. 444 00:24:07,000 --> 00:24:09,880 Speaker 1: I figure things out. I'm not good at HR. I'm 445 00:24:09,920 --> 00:24:12,399 Speaker 1: not good ness, you know, at all the business things. 446 00:24:12,760 --> 00:24:15,919 Speaker 1: I'm not good at numbers. Well, I want someone that is, 447 00:24:15,960 --> 00:24:18,840 Speaker 1: and I want them to sit down and explain to 448 00:24:18,880 --> 00:24:22,600 Speaker 1: me what it means. And that's how I run my 449 00:24:22,600 --> 00:24:26,359 Speaker 1: my business life. I always say I'm not good at contracts, 450 00:24:26,560 --> 00:24:29,800 Speaker 1: but I'm good at concepts. So when I'm sitting with 451 00:24:29,800 --> 00:24:32,439 Speaker 1: the lawyers, I'm like, Okay, explain, and then I've figured 452 00:24:32,480 --> 00:24:34,760 Speaker 1: out so many different things. I've come up with so 453 00:24:34,800 --> 00:24:37,400 Speaker 1: many different deal points. When I'm not good at contracts, 454 00:24:37,440 --> 00:24:39,000 Speaker 1: but it's because I just need, like you just said, 455 00:24:39,000 --> 00:24:42,000 Speaker 1: to be able to understand what we're talking about. And 456 00:24:42,040 --> 00:24:45,600 Speaker 1: that's great advice for for other people. So how many 457 00:24:45,680 --> 00:24:50,720 Speaker 1: years did you have this business before you decided to sell? Well, 458 00:24:50,760 --> 00:24:54,680 Speaker 1: we didn't decide to sell. We were, you know, contacted 459 00:24:54,720 --> 00:24:58,600 Speaker 1: by many different people. I mean from Laurel to you know, 460 00:24:58,680 --> 00:25:01,879 Speaker 1: some Japanese business men I think shadow like we were 461 00:25:01,920 --> 00:25:05,320 Speaker 1: in Burgdorfs and Demons. We somehow became the number one 462 00:25:05,320 --> 00:25:08,800 Speaker 1: line and then you know, we got a call that 463 00:25:08,880 --> 00:25:11,399 Speaker 1: Leonard Lauder wanted to meet us. So it was after 464 00:25:12,000 --> 00:25:14,520 Speaker 1: four years. We sold the company after four or four 465 00:25:14,520 --> 00:25:18,600 Speaker 1: and a half years, and I stayed as an employee 466 00:25:18,640 --> 00:25:22,040 Speaker 1: twenty two years. You know, I kept renewing two year 467 00:25:22,160 --> 00:25:24,879 Speaker 1: deals because I didn't want to commit to anything else 468 00:25:25,400 --> 00:25:28,879 Speaker 1: until I didn't until I it was done. So we 469 00:25:28,920 --> 00:25:33,880 Speaker 1: are we speak a similar language because we both are 470 00:25:34,000 --> 00:25:37,840 Speaker 1: in industries where we both sold at an early point 471 00:25:37,960 --> 00:25:41,080 Speaker 1: in the business. So I was I turned a brand 472 00:25:41,080 --> 00:25:44,679 Speaker 1: in eighteen months, okay, so we sold earlier than the 473 00:25:44,880 --> 00:25:47,920 Speaker 1: really big numbers were coming in for beauty and liquor brands. 474 00:25:47,960 --> 00:25:52,280 Speaker 1: It sounds like based on reading about you and I personally, 475 00:25:53,359 --> 00:25:56,199 Speaker 1: I didn't know. I mean I did something and in 476 00:25:56,200 --> 00:26:00,399 Speaker 1: an industry I didn't understand whatsoever. And I also didn't 477 00:26:00,440 --> 00:26:03,159 Speaker 1: go to sell. I was approached but I was nervous 478 00:26:03,280 --> 00:26:05,520 Speaker 1: that the big guns were going to come and copy me, 479 00:26:05,560 --> 00:26:08,560 Speaker 1: which they did, that something legal would happen. And I 480 00:26:08,680 --> 00:26:10,679 Speaker 1: was completely broke because I never took a penny and 481 00:26:10,720 --> 00:26:13,720 Speaker 1: had no money, and I wanted to have my first 482 00:26:13,760 --> 00:26:16,400 Speaker 1: pile because I was broken. I these are all my 483 00:26:16,480 --> 00:26:18,679 Speaker 1: reasons for doing it. So what's the whole deal with 484 00:26:18,720 --> 00:26:22,160 Speaker 1: that whole decision in that early cell and all of that. Well, 485 00:26:22,200 --> 00:26:25,280 Speaker 1: it was much more simple and practical for me when 486 00:26:25,720 --> 00:26:29,480 Speaker 1: when we were approached. My husband and I had partners, 487 00:26:29,520 --> 00:26:31,960 Speaker 1: a husband and a wife, and it was a really 488 00:26:32,000 --> 00:26:34,879 Speaker 1: contentious relationship. It was bad. I used to lay in 489 00:26:34,920 --> 00:26:37,280 Speaker 1: bed and just say I can't do this anymore. I'm done, 490 00:26:37,280 --> 00:26:40,600 Speaker 1: I'm out, and my husband would say, calm down, let 491 00:26:40,640 --> 00:26:42,400 Speaker 1: them win the battle. We're going to win the war. 492 00:26:42,560 --> 00:26:45,200 Speaker 1: I never knew what it meant, calm down, I don't 493 00:26:45,200 --> 00:26:47,240 Speaker 1: want to talk about it now. I couldn't talk about 494 00:26:47,280 --> 00:26:50,119 Speaker 1: anything after nine o'clock at night. It was it was 495 00:26:50,200 --> 00:26:52,880 Speaker 1: really tough. And then when Lauder came it was honestly, 496 00:26:52,920 --> 00:26:56,080 Speaker 1: one of the reasons was I didn't want I just 497 00:26:56,160 --> 00:27:00,240 Speaker 1: didn't want to be responsible for this working relationship that, 498 00:27:00,400 --> 00:27:03,560 Speaker 1: by the way, was working because we were doing so well, 499 00:27:03,880 --> 00:27:07,600 Speaker 1: but it was just so unpleasant. Um, and so they 500 00:27:07,680 --> 00:27:10,520 Speaker 1: came and you know, the person stayed with the company. 501 00:27:11,040 --> 00:27:13,840 Speaker 1: I guess. You know, a year we rekindled with them. 502 00:27:14,040 --> 00:27:16,800 Speaker 1: You know, we were Look, I'm sure there's stories on 503 00:27:16,880 --> 00:27:22,359 Speaker 1: both sides. It's not one sided, but you know, it's, uh, 504 00:27:22,400 --> 00:27:25,040 Speaker 1: we we all had something magical back then, and I 505 00:27:25,040 --> 00:27:28,000 Speaker 1: don't know, maybe we were too immature to actually just 506 00:27:28,240 --> 00:27:31,760 Speaker 1: deal with it, but it's you know, it's it's history. 507 00:27:32,000 --> 00:27:36,320 Speaker 1: So that's a great So I didn't have a contentious situation, 508 00:27:36,359 --> 00:27:39,760 Speaker 1: but I wanted to extricrate myself from my partner because 509 00:27:40,000 --> 00:27:43,000 Speaker 1: we were partners only in the cocktails and I didn't 510 00:27:43,000 --> 00:27:44,720 Speaker 1: know that i'd want to make skinny Girl brand and 511 00:27:44,760 --> 00:27:47,879 Speaker 1: all those other categories. So, like you, I forgot. You 512 00:27:47,960 --> 00:27:49,760 Speaker 1: just reminded me of that. I wanted to be able 513 00:27:49,800 --> 00:27:52,679 Speaker 1: to be free of that, and that is a great reason. 514 00:27:52,720 --> 00:27:56,040 Speaker 1: But you also reminded me that people when they're thinking 515 00:27:56,080 --> 00:27:58,399 Speaker 1: about going into business of partners a you have to 516 00:27:58,440 --> 00:28:01,200 Speaker 1: write every single thing down and of the craziest stuff 517 00:28:01,240 --> 00:28:03,439 Speaker 1: that could ever happen. But be you don't want to 518 00:28:03,440 --> 00:28:06,639 Speaker 1: marry someone you wouldn't want to be divorced from and 519 00:28:06,640 --> 00:28:09,359 Speaker 1: that sounds terrible, but you've got to think of everything 520 00:28:09,400 --> 00:28:11,600 Speaker 1: that could go wrong. So you did something and it 521 00:28:11,600 --> 00:28:14,919 Speaker 1: gave you emotional peace, and it gave you what I 522 00:28:14,960 --> 00:28:18,760 Speaker 1: like to call your first pile. You had financial freedom. Um, 523 00:28:19,000 --> 00:28:21,679 Speaker 1: did you have to stay in? No? I wanted to 524 00:28:21,720 --> 00:28:23,679 Speaker 1: stay in. I mean it was but they would have 525 00:28:23,680 --> 00:28:26,480 Speaker 1: bought it without you, Like you weren't shackled. It was 526 00:28:26,560 --> 00:28:29,679 Speaker 1: never it was never even discussed. And you know, I 527 00:28:29,680 --> 00:28:31,280 Speaker 1: don't think I would have sold it if they said 528 00:28:31,320 --> 00:28:33,080 Speaker 1: they didn't want me. It's what I did. It was 529 00:28:33,200 --> 00:28:37,080 Speaker 1: my company, and you know, Leonard Lauder said, we're buying 530 00:28:37,119 --> 00:28:39,719 Speaker 1: it because you. The company is you, and it was 531 00:28:39,800 --> 00:28:43,000 Speaker 1: always me. I mean, unfortunately it still is. You know, 532 00:28:43,040 --> 00:28:45,320 Speaker 1: it always will be. It's my name, it's you know 533 00:28:45,680 --> 00:28:49,400 Speaker 1: it is. I mean, from an outsider, I think it 534 00:28:49,440 --> 00:28:52,000 Speaker 1: looks like your brand D n A and if it 535 00:28:52,120 --> 00:28:54,520 Speaker 1: doesn't feel like they did so much to change it, 536 00:28:54,560 --> 00:28:56,680 Speaker 1: you know, all the ins and outs, but it looks 537 00:28:56,760 --> 00:28:59,240 Speaker 1: I have I have it. I still think of you 538 00:28:59,280 --> 00:29:01,120 Speaker 1: when I think of the brand. Frankly, I didn't even 539 00:29:01,160 --> 00:29:03,480 Speaker 1: I don't know that much about a lot of things 540 00:29:03,480 --> 00:29:05,000 Speaker 1: that I learned on here. I didn't even know you 541 00:29:05,040 --> 00:29:07,280 Speaker 1: sold it. I probably knew it but forgot it. But 542 00:29:07,480 --> 00:29:10,320 Speaker 1: when I when I put it on my face, when 543 00:29:10,320 --> 00:29:13,080 Speaker 1: I put that rose eyeshadow, I think about you. But 544 00:29:13,160 --> 00:29:16,040 Speaker 1: you know what, it is completely not the same as 545 00:29:16,080 --> 00:29:19,400 Speaker 1: it was. And you know anyone that you know pays 546 00:29:19,440 --> 00:29:22,480 Speaker 1: attention to those things like it's different. You know, it's 547 00:29:22,520 --> 00:29:24,960 Speaker 1: just it's different. I'm sure you know people that buy 548 00:29:25,000 --> 00:29:27,680 Speaker 1: Donna Karen, you know the old brands are d n K. 549 00:29:27,840 --> 00:29:31,440 Speaker 1: While you're like, no, it's completely different. So I look 550 00:29:31,520 --> 00:29:34,720 Speaker 1: at the you know, brand rarely, but when something pops 551 00:29:34,800 --> 00:29:37,040 Speaker 1: up on my feet, I look at it and I'm 552 00:29:37,080 --> 00:29:38,960 Speaker 1: just like, oh my god, that does not look like 553 00:29:39,000 --> 00:29:41,640 Speaker 1: the brand that I created. And I don't even have 554 00:29:41,680 --> 00:29:44,840 Speaker 1: an emotional attachment to it, like it's my name, but 555 00:29:44,920 --> 00:29:49,400 Speaker 1: there's nothing else. There's not anything else that has anything 556 00:29:49,440 --> 00:29:53,600 Speaker 1: to do with me. So then no regrets, no regrets. 557 00:29:53,760 --> 00:30:12,760 Speaker 1: No what is Jones Road? What does what does that mean? Well? 558 00:30:12,840 --> 00:30:16,480 Speaker 1: Jones Road is just a name I found on ways 559 00:30:16,520 --> 00:30:19,440 Speaker 1: that I thought sounded cool because I couldn't use my name, 560 00:30:20,280 --> 00:30:24,240 Speaker 1: and you know, most of the new like cool names, 561 00:30:24,480 --> 00:30:27,080 Speaker 1: like it's hard to find one that's not taken and 562 00:30:27,080 --> 00:30:29,040 Speaker 1: it's hard to find one that you can get rights too. 563 00:30:29,760 --> 00:30:32,920 Speaker 1: And Jones Road just popped up on Ways one day 564 00:30:32,960 --> 00:30:35,160 Speaker 1: and I thought, said, that sounds cool. It sounds like 565 00:30:35,200 --> 00:30:38,920 Speaker 1: the UK. I love the UK, and um, I can't 566 00:30:39,000 --> 00:30:41,520 Speaker 1: use Brown, I might as well use Jones. So the 567 00:30:41,560 --> 00:30:45,480 Speaker 1: brand is called Jones Road. I like it. How big 568 00:30:45,520 --> 00:30:47,600 Speaker 1: of a team do you have? Now? What sort of 569 00:30:48,560 --> 00:30:51,160 Speaker 1: you You built a brand years ago, launched a brand 570 00:30:51,280 --> 00:30:55,120 Speaker 1: very successfully, Now you've launched another brand. Obviously everything is different, 571 00:30:55,160 --> 00:30:57,560 Speaker 1: But what specifically is really different? And what's the same? 572 00:30:57,640 --> 00:30:59,680 Speaker 1: I mean, old school hard work is the same. So 573 00:30:59,720 --> 00:31:02,000 Speaker 1: what's the same and what's different for you? Well, I 574 00:31:02,000 --> 00:31:06,080 Speaker 1: mean everything is different and everything is the same, meaning yes, 575 00:31:06,160 --> 00:31:09,479 Speaker 1: we're still you know, I'm still putting as much you know, 576 00:31:10,080 --> 00:31:12,760 Speaker 1: angst into this company as I did to the other. 577 00:31:13,200 --> 00:31:16,360 Speaker 1: What's different is the you know, the people that work 578 00:31:16,480 --> 00:31:21,000 Speaker 1: for me are much less experience. They are you know, 579 00:31:21,400 --> 00:31:27,480 Speaker 1: super you know, bright eyed, and they are super excited 580 00:31:27,520 --> 00:31:30,040 Speaker 1: to be where they are and not just you know, oh, 581 00:31:30,160 --> 00:31:32,640 Speaker 1: I've done this for twenty five years. You know, I'm 582 00:31:32,680 --> 00:31:35,720 Speaker 1: really the only one with that kind of experience. But 583 00:31:35,800 --> 00:31:38,480 Speaker 1: you know the difference, how you know, how everything is 584 00:31:38,480 --> 00:31:42,920 Speaker 1: working now is different. You know, Bobby Brown was a 585 00:31:43,000 --> 00:31:47,200 Speaker 1: brand all about retail. Jones Road is direct to consumer. 586 00:31:47,760 --> 00:31:50,440 Speaker 1: So it's night and day. You know, we own our 587 00:31:51,000 --> 00:31:53,040 Speaker 1: when we're going to put something out and guess what 588 00:31:53,240 --> 00:31:56,160 Speaker 1: if it's not going to be delivered for whatever reason. 589 00:31:56,560 --> 00:31:59,400 Speaker 1: So we launched it the week after like it's all 590 00:31:59,480 --> 00:32:02,360 Speaker 1: that stuff that was so stressful and angsty. Oh my god, 591 00:32:02,840 --> 00:32:05,200 Speaker 1: it's not. Now. It's like, Okay, we ran out of 592 00:32:05,280 --> 00:32:07,840 Speaker 1: that one shade. When are we getting it back? All right, guys, 593 00:32:07,840 --> 00:32:10,400 Speaker 1: it's coming back in six weeks. We'll let you know. 594 00:32:10,600 --> 00:32:14,800 Speaker 1: Like we're just you know, we're we're authentically speaking to 595 00:32:14,840 --> 00:32:17,160 Speaker 1: our consumer, and I think that's such a cool way 596 00:32:17,200 --> 00:32:20,360 Speaker 1: to be. Do you still see so many things in 597 00:32:20,440 --> 00:32:23,520 Speaker 1: this business that are influenced by you, that begun with you, 598 00:32:23,600 --> 00:32:26,400 Speaker 1: that that people don't even know. I gotta say, I mean, 599 00:32:26,440 --> 00:32:28,520 Speaker 1: I don't know everyone in the world, but people do 600 00:32:28,640 --> 00:32:31,840 Speaker 1: give me credit for things that have happened. And you know, 601 00:32:32,000 --> 00:32:34,440 Speaker 1: especially after I left the company and I didn't know 602 00:32:34,480 --> 00:32:35,880 Speaker 1: what I was going to do, and I would get 603 00:32:35,920 --> 00:32:40,120 Speaker 1: these messages that you know, you revolutionized beauty, you changed 604 00:32:40,440 --> 00:32:42,680 Speaker 1: and you know, I just read these things and you know, 605 00:32:42,760 --> 00:32:45,440 Speaker 1: you created a movement. Like I never thought I created 606 00:32:45,480 --> 00:32:48,240 Speaker 1: a movement, but I did. That's so cool. The good 607 00:32:48,240 --> 00:32:50,280 Speaker 1: news is I have so many more things that I'm 608 00:32:50,280 --> 00:32:53,560 Speaker 1: able to create. I created a product in Jones Road 609 00:32:53,600 --> 00:32:57,040 Speaker 1: called miracle Bomb, which I've never seen anywhere else, and 610 00:32:57,080 --> 00:33:00,560 Speaker 1: there is Honestly, you used miracle Bomb and you say, 611 00:33:00,760 --> 00:33:03,520 Speaker 1: oh my god, how have I lived my life without it? 612 00:33:03,520 --> 00:33:06,240 Speaker 1: It's exactly what you are looking for. You could put 613 00:33:06,240 --> 00:33:08,520 Speaker 1: it on your cheeks, on your whole face, you can 614 00:33:08,600 --> 00:33:10,400 Speaker 1: put it on your eyelids, you could put it on 615 00:33:10,600 --> 00:33:13,520 Speaker 1: like it gets away of flyaways, and it's just you 616 00:33:13,680 --> 00:33:16,840 Speaker 1: look like you just look better instantly. And I'm like, yeah, 617 00:33:16,840 --> 00:33:19,200 Speaker 1: that's why we were makeup guys, so we could look 618 00:33:19,240 --> 00:33:22,760 Speaker 1: better instantly. Right, Well, have you learned that you're better 619 00:33:22,800 --> 00:33:26,600 Speaker 1: flying solo not having a partner? Yes, yes, there's no 620 00:33:26,720 --> 00:33:29,920 Speaker 1: there's no question. It's hard enough. By the way, you know, 621 00:33:30,000 --> 00:33:33,320 Speaker 1: my business partner is my husband, and so you know, 622 00:33:33,480 --> 00:33:36,760 Speaker 1: I still have to explain some things why I want 623 00:33:36,760 --> 00:33:40,600 Speaker 1: to do some things, and you know, and it's a 624 00:33:40,760 --> 00:33:43,800 Speaker 1: it's a given take. But you know, I'm not just 625 00:33:44,000 --> 00:33:46,680 Speaker 1: at my own like you know, devices to hire and fire. 626 00:33:46,720 --> 00:33:49,600 Speaker 1: I have a board. I put together a very small 627 00:33:49,640 --> 00:33:51,960 Speaker 1: board of people that I that I need by my 628 00:33:52,080 --> 00:33:55,960 Speaker 1: side that are experienced and really smart. And you know, 629 00:33:56,080 --> 00:34:00,360 Speaker 1: I have an incredibly smart GM who's thirty one years old. Wow, 630 00:34:00,720 --> 00:34:04,640 Speaker 1: that's amazing. What has been your rose, your high point 631 00:34:04,720 --> 00:34:09,040 Speaker 1: and your thorn? Just um career wise? My rose career 632 00:34:09,080 --> 00:34:11,880 Speaker 1: wise are there's so many of them. I mean there's 633 00:34:12,000 --> 00:34:15,240 Speaker 1: you know, I got a very big bouquet because I've 634 00:34:15,320 --> 00:34:19,960 Speaker 1: I've seen, I've met, I've experienced, I've done, I've learned, 635 00:34:20,200 --> 00:34:23,799 Speaker 1: I've you know, had opportunity, and I just I looked 636 00:34:23,800 --> 00:34:26,920 Speaker 1: back at my whole career like, oh my god, you know, 637 00:34:27,120 --> 00:34:29,120 Speaker 1: like I never in a million years would have dreamt 638 00:34:29,440 --> 00:34:32,839 Speaker 1: any of it. And I'm also so optimistic that I 639 00:34:32,840 --> 00:34:35,719 Speaker 1: haven't even come near to where I'm going, and you know, 640 00:34:35,880 --> 00:34:38,360 Speaker 1: things happen, like you know, there was a full page 641 00:34:38,400 --> 00:34:40,680 Speaker 1: of me on page four in the New York Times 642 00:34:40,760 --> 00:34:43,240 Speaker 1: last week. You know, it was like that stuff doesn't 643 00:34:43,239 --> 00:34:45,040 Speaker 1: get lost on me. So, you know, I sent one 644 00:34:45,080 --> 00:34:47,759 Speaker 1: to my mother and her retirement community, and she sent 645 00:34:47,840 --> 00:34:50,319 Speaker 1: me a picture of her holding this newspaper like it 646 00:34:50,360 --> 00:34:53,080 Speaker 1: made me want to cry. Oh that's so nice. She's 647 00:34:53,120 --> 00:34:55,160 Speaker 1: in her eighties and not in the best of health, 648 00:34:55,239 --> 00:34:58,040 Speaker 1: and it was like, oh my God. And and honestly, 649 00:34:58,080 --> 00:35:01,360 Speaker 1: Bethanya made me realize, Mom, thank you for all this 650 00:35:01,520 --> 00:35:04,480 Speaker 1: stuff you gave me, you know, the confidence and the 651 00:35:05,120 --> 00:35:08,520 Speaker 1: you know, the naivete that I could do anything. And look, 652 00:35:08,560 --> 00:35:10,880 Speaker 1: trust me, I forget about the angst of you know, 653 00:35:11,120 --> 00:35:14,080 Speaker 1: relationship things I had with my mom. And you know, 654 00:35:14,160 --> 00:35:16,080 Speaker 1: you let go of the bad stuff at some point 655 00:35:16,120 --> 00:35:18,719 Speaker 1: and just focus on the good stuff. But you know, 656 00:35:18,960 --> 00:35:22,719 Speaker 1: so my rose is there's you know, I'm just very 657 00:35:22,760 --> 00:35:26,760 Speaker 1: fortunate and excited. The thorn is that I am someone 658 00:35:26,880 --> 00:35:32,200 Speaker 1: that cares so much about everything, from how things look 659 00:35:32,280 --> 00:35:35,400 Speaker 1: to how they seem to how people are feeling. I 660 00:35:35,560 --> 00:35:39,879 Speaker 1: care so much that it's sometimes is really hard for 661 00:35:39,960 --> 00:35:43,279 Speaker 1: me to not be happy with what I see. M 662 00:35:43,719 --> 00:35:46,719 Speaker 1: I get that, I really get that. I really really 663 00:35:46,719 --> 00:35:50,120 Speaker 1: get that. So you feel like you've overshot the mark, 664 00:35:50,480 --> 00:35:52,680 Speaker 1: but you haven't taken this ball into the end zone. 665 00:35:52,760 --> 00:35:57,000 Speaker 1: It sounds like that, right, I mean, honestly, hopefully I 666 00:35:57,040 --> 00:36:01,640 Speaker 1: will have my marbles when I finally write my you know, autobiography, 667 00:36:01,719 --> 00:36:07,520 Speaker 1: because there's so many bizarre, interesting, cool, fun, random things 668 00:36:07,560 --> 00:36:10,680 Speaker 1: that you know, I wouldn't have had the opportunity or 669 00:36:10,719 --> 00:36:13,279 Speaker 1: the experience. And it's not and it's not about the 670 00:36:13,360 --> 00:36:16,440 Speaker 1: money in the homes and all that stuff. I save 671 00:36:16,640 --> 00:36:21,440 Speaker 1: every snapshot and photo. I have a dropbox full of 672 00:36:21,520 --> 00:36:26,000 Speaker 1: images in you know, separate little files, because I'm very like, 673 00:36:26,080 --> 00:36:30,200 Speaker 1: you know, organized and visually like O C D. So 674 00:36:30,320 --> 00:36:32,799 Speaker 1: I'm like, I look at these pictures and i can't 675 00:36:32,800 --> 00:36:38,600 Speaker 1: even believe that I've had these incredible opportunities. So about relationships, 676 00:36:38,840 --> 00:36:42,160 Speaker 1: we talk about successful relationships because the people that I 677 00:36:42,160 --> 00:36:46,239 Speaker 1: speak to are very successful in business and very successful 678 00:36:46,239 --> 00:36:50,280 Speaker 1: in relationships. I found out, I mean decades long relationships. 679 00:36:50,280 --> 00:36:52,840 Speaker 1: So it sounds like you are also in that category. 680 00:36:53,360 --> 00:36:58,200 Speaker 1: And what um are the biggest threads that jump off 681 00:36:58,239 --> 00:37:01,000 Speaker 1: the page for you? Well, it's certainly my kids, you know, 682 00:37:01,120 --> 00:37:03,680 Speaker 1: I mean my my posse. Like if you know, I 683 00:37:03,719 --> 00:37:06,040 Speaker 1: always like, you invite me somewhere and I'm gonna say, 684 00:37:06,040 --> 00:37:08,600 Speaker 1: can I bring my posse? Like my posse are my 685 00:37:08,680 --> 00:37:12,000 Speaker 1: three sons, sometimes a couple of nephews, and now they're 686 00:37:12,040 --> 00:37:15,880 Speaker 1: they're girlfriends who are now turning into wives. So you know, 687 00:37:16,920 --> 00:37:20,440 Speaker 1: my the threat are those people. I'm also really really 688 00:37:20,480 --> 00:37:25,880 Speaker 1: close to the you know, the my friends who we 689 00:37:25,960 --> 00:37:28,400 Speaker 1: raised our kids together, you know, I mean, my oldest 690 00:37:28,480 --> 00:37:31,719 Speaker 1: is thirty one now and I'm still friends with the 691 00:37:31,719 --> 00:37:34,040 Speaker 1: people that we you know, would go back to school 692 00:37:34,160 --> 00:37:37,279 Speaker 1: night with in the suburbs. And you know, but I 693 00:37:37,360 --> 00:37:40,960 Speaker 1: have so many new friends that I've met through my career. 694 00:37:41,480 --> 00:37:44,920 Speaker 1: Who are you know, literally like mentors to me that 695 00:37:45,080 --> 00:37:47,680 Speaker 1: you know, they're friends, but they're very successful. I wouldn't 696 00:37:47,680 --> 00:37:50,640 Speaker 1: have met these people if I didn't have this, you know, 697 00:37:50,840 --> 00:37:54,000 Speaker 1: this life I have so I but it's important for 698 00:37:54,040 --> 00:37:57,160 Speaker 1: me to have both, Like I need my you know, 699 00:37:57,280 --> 00:38:00,399 Speaker 1: my slippers to go with my fancy dress. Of that 700 00:38:00,520 --> 00:38:04,120 Speaker 1: makes sense. But with your husband, you work together. What 701 00:38:04,320 --> 00:38:06,680 Speaker 1: is the the infinite wisdom that you have are being 702 00:38:06,680 --> 00:38:09,640 Speaker 1: married for so long and that's your partner in life 703 00:38:09,640 --> 00:38:13,480 Speaker 1: and in business. We are really lucky and it's not easy, 704 00:38:13,680 --> 00:38:16,560 Speaker 1: you know. We we we are together all the time. 705 00:38:16,640 --> 00:38:18,719 Speaker 1: We're together all the time. I mean, he's kind of 706 00:38:18,760 --> 00:38:20,880 Speaker 1: you know what time you've done on your podcast? You know, 707 00:38:20,920 --> 00:38:23,399 Speaker 1: we're together now And I said, I've got that, I've 708 00:38:23,400 --> 00:38:25,359 Speaker 1: got that. Is there anything you need? He's like, well, 709 00:38:25,400 --> 00:38:27,600 Speaker 1: we got to go look for bathtubs because we're renovating 710 00:38:27,640 --> 00:38:31,920 Speaker 1: and a couple of houses, so you know, we're we're together. 711 00:38:32,000 --> 00:38:33,640 Speaker 1: Does he care? What if you want to go away 712 00:38:33,680 --> 00:38:36,440 Speaker 1: next weekend to somewhere? Does he care disease? Does feelings 713 00:38:36,440 --> 00:38:39,280 Speaker 1: get hurt? Or you one? I have two dogs Biggie 714 00:38:39,280 --> 00:38:41,080 Speaker 1: small as there one litter and we call them one 715 00:38:41,160 --> 00:38:43,600 Speaker 1: dog and Paul, my fiance, I used to feel like 716 00:38:43,600 --> 00:38:45,799 Speaker 1: he wanted to be one dog and I wanted to 717 00:38:45,800 --> 00:38:48,360 Speaker 1: be two dogs. So you one dog or you two dogs? 718 00:38:48,400 --> 00:38:51,960 Speaker 1: First of all, my dog's name is Biggie. Oh that's funny, 719 00:38:52,040 --> 00:38:54,640 Speaker 1: and uh, you know which is really funny. But no, 720 00:38:55,560 --> 00:38:57,719 Speaker 1: you know what if I told my husband I was 721 00:38:57,760 --> 00:39:00,239 Speaker 1: going away next weekend, like I told him, I I'm 722 00:39:00,320 --> 00:39:02,319 Speaker 1: on a panel and something in a couple of weeks 723 00:39:02,320 --> 00:39:04,480 Speaker 1: if it doesn't get canceled, and he says, oh, then 724 00:39:04,520 --> 00:39:07,359 Speaker 1: I'll go away, Like he couldn't be here without me. 725 00:39:07,600 --> 00:39:09,640 Speaker 1: I mean, my husband used to call me at four 726 00:39:09,680 --> 00:39:12,840 Speaker 1: o'clock to say when are you going home? And I'm like, Stephen, 727 00:39:12,880 --> 00:39:14,160 Speaker 1: just let me get in the car. And I call 728 00:39:14,239 --> 00:39:15,480 Speaker 1: him in the car, all right, what do you want 729 00:39:15,480 --> 00:39:17,759 Speaker 1: to do for dinner? What are you doing? So we're 730 00:39:18,280 --> 00:39:22,520 Speaker 1: we're pretty connected, but he's like he's he's busier than 731 00:39:22,560 --> 00:39:25,680 Speaker 1: I am. He's got more businesses than I do. He's 732 00:39:26,160 --> 00:39:30,160 Speaker 1: super accomplished. But he's also you know, he's also someone 733 00:39:30,200 --> 00:39:34,239 Speaker 1: that doesn't like you know, he just he doesn't need 734 00:39:34,280 --> 00:39:37,319 Speaker 1: to be working as hard as and as long as 735 00:39:37,360 --> 00:39:42,640 Speaker 1: I do. Raising being wealthy and raising kids and wanting 736 00:39:42,680 --> 00:39:45,480 Speaker 1: them to have that hustle and that hunger that you had. 737 00:39:45,680 --> 00:39:48,560 Speaker 1: How do you navigate that? You know, I'm married a 738 00:39:48,600 --> 00:39:52,000 Speaker 1: normal guy. My kids are normal kids, at least you know, 739 00:39:52,040 --> 00:39:55,640 Speaker 1: a couple of them. I have three sons, and you know, yes, 740 00:39:55,840 --> 00:39:59,719 Speaker 1: they were you know, mostly raised by by watching us. 741 00:40:00,320 --> 00:40:03,279 Speaker 1: And you know, people always say to me, especially my 742 00:40:03,480 --> 00:40:07,560 Speaker 1: you know, very famous friends, are like, your kids are 743 00:40:07,719 --> 00:40:11,920 Speaker 1: so amazing. I'm like, yeah, because we kind of raise 744 00:40:12,080 --> 00:40:15,239 Speaker 1: them to be normal even though they know, you know, 745 00:40:15,640 --> 00:40:19,279 Speaker 1: they know the privileges they do have. And you know, 746 00:40:19,360 --> 00:40:22,200 Speaker 1: I'm honestly betan. Out of everything I've done, I'm most 747 00:40:22,239 --> 00:40:26,080 Speaker 1: proud of the men that my kids are. You know, 748 00:40:26,120 --> 00:40:28,719 Speaker 1: I have become. I've always like figured out how to 749 00:40:28,760 --> 00:40:32,560 Speaker 1: do things that make me comfortable, so you know that's important. 750 00:40:32,600 --> 00:40:35,040 Speaker 1: Like I just got invited to some big fancy dinner, 751 00:40:35,320 --> 00:40:37,560 Speaker 1: you know, where there's going to be everyone in our industry. 752 00:40:38,080 --> 00:40:40,600 Speaker 1: I don't want to do it. I've done those things. 753 00:40:40,640 --> 00:40:43,239 Speaker 1: I'm over it. I don't need to walk around on 754 00:40:43,360 --> 00:40:47,200 Speaker 1: high heels and parade myself. I got it, I really do. 755 00:40:47,880 --> 00:40:51,000 Speaker 1: Last question, which is what's going on with like the 756 00:40:51,000 --> 00:40:54,279 Speaker 1: ship shell of all this costume weird makeup? Like what 757 00:40:54,320 --> 00:40:57,560 Speaker 1: are we gonna do be wearing like actual plastic masks? Next? 758 00:40:57,600 --> 00:41:00,440 Speaker 1: Like I when I've read about you and really how 759 00:41:00,480 --> 00:41:02,800 Speaker 1: it all started, I just thought about like all these 760 00:41:02,800 --> 00:41:05,120 Speaker 1: people and all the steps and all this stuff, and 761 00:41:05,480 --> 00:41:08,880 Speaker 1: the messaging for young girls and the filters, and you know, 762 00:41:09,200 --> 00:41:11,960 Speaker 1: it's not me just like it's wrong. It's just it's 763 00:41:11,960 --> 00:41:15,080 Speaker 1: it's it's too much, these kids wanting to do all 764 00:41:15,120 --> 00:41:19,560 Speaker 1: this craziness. You know what, there is an audience for everyone. 765 00:41:19,719 --> 00:41:22,480 Speaker 1: There's an audience for Jones Road that are people like you, 766 00:41:22,640 --> 00:41:25,680 Speaker 1: people like me. You know, like a majority of the 767 00:41:25,719 --> 00:41:29,240 Speaker 1: women just don't want the you know, the other stuff, 768 00:41:29,719 --> 00:41:32,240 Speaker 1: and there's plenty of people that want that other stuff. 769 00:41:32,280 --> 00:41:35,439 Speaker 1: So it's okay, you know, choose the road you want 770 00:41:35,480 --> 00:41:38,239 Speaker 1: and go for it. I guess I just I don't 771 00:41:38,280 --> 00:41:40,959 Speaker 1: want my daughter, which she's not. She's so natural, thank god. 772 00:41:41,400 --> 00:41:44,400 Speaker 1: But you know, with the lashes and the contouring and 773 00:41:44,440 --> 00:41:46,279 Speaker 1: the this, and you need that, and we need this 774 00:41:46,320 --> 00:41:50,239 Speaker 1: step and five steps and if you know, I just 775 00:41:50,360 --> 00:41:52,920 Speaker 1: I don't know. It feels like the filtering. It feels 776 00:41:53,000 --> 00:41:57,319 Speaker 1: like the superficiality, and it makes me uncomfortable. So I 777 00:41:57,320 --> 00:42:00,960 Speaker 1: feel like it's a slippery slope pound and pounds and makeup. 778 00:42:01,280 --> 00:42:02,960 Speaker 1: With the exception of if you're some sort of an 779 00:42:03,080 --> 00:42:05,399 Speaker 1: artist in doing it for like costume makeup, and that's 780 00:42:05,400 --> 00:42:07,880 Speaker 1: like a whole different form of art, I understand, but 781 00:42:07,960 --> 00:42:11,239 Speaker 1: with just needing to feel like it's going to make 782 00:42:11,280 --> 00:42:15,320 Speaker 1: you look better and prettier, all of that that worries me. No. 783 00:42:15,520 --> 00:42:18,840 Speaker 1: I I do think there's you know, there's roads for 784 00:42:18,960 --> 00:42:21,759 Speaker 1: people to take, and you know, I think I think 785 00:42:21,840 --> 00:42:24,600 Speaker 1: everyone will find what's comfortable for them. And you know, 786 00:42:24,640 --> 00:42:26,719 Speaker 1: maybe it's comfortable to have a pile of makeup on, 787 00:42:27,000 --> 00:42:31,880 Speaker 1: Well it's not for me. So well, I appreciate your time. 788 00:42:32,560 --> 00:42:36,400 Speaker 1: And it was such an interesting conversation. I was devouring 789 00:42:36,400 --> 00:42:38,320 Speaker 1: it because reading about you, I was like, oh my god, 790 00:42:38,480 --> 00:42:41,680 Speaker 1: me too. So I I found a lot of similarities 791 00:42:41,719 --> 00:42:44,840 Speaker 1: and commonalities and I think it's amazing what you have 792 00:42:44,960 --> 00:42:48,399 Speaker 1: done for yourself, for your family, for women. I think 793 00:42:48,440 --> 00:42:52,800 Speaker 1: it's beautiful. Thank you so much. I really appreciate it, 794 00:42:52,800 --> 00:42:54,799 Speaker 1: and it was it's nice to connect with you. And 795 00:42:55,560 --> 00:42:57,919 Speaker 1: you know, keep up your good work. You know we 796 00:42:57,920 --> 00:43:00,160 Speaker 1: we got we got us. Girls have to be there 797 00:43:00,200 --> 00:43:03,839 Speaker 1: to show everyone else how you do it. Well. Having 798 00:43:03,880 --> 00:43:06,280 Speaker 1: a wonderful day, and thanks for telling us your story. 799 00:43:06,880 --> 00:43:17,560 Speaker 1: Thanks Bephany. Bobby Brown was so interesting, what a good conversation. 800 00:43:17,880 --> 00:43:20,239 Speaker 1: I really like to make it about them and we're 801 00:43:20,239 --> 00:43:23,880 Speaker 1: hearing their stories. But sometimes so many things about a 802 00:43:23,920 --> 00:43:26,439 Speaker 1: person jump off the page that reminds me of me, 803 00:43:26,960 --> 00:43:29,960 Speaker 1: and I want you to hear those commonalities because you 804 00:43:30,040 --> 00:43:32,319 Speaker 1: might find something in us that that jumps off the 805 00:43:32,320 --> 00:43:34,200 Speaker 1: page for you. So there were just so many things 806 00:43:34,200 --> 00:43:36,879 Speaker 1: with Bobby Brown that I have experienced in my own 807 00:43:36,920 --> 00:43:41,920 Speaker 1: career that I had to connect them and take notice. 808 00:43:42,520 --> 00:43:46,239 Speaker 1: It was really great, really interesting, and she is a 809 00:43:46,280 --> 00:43:50,640 Speaker 1: true female entrepreneur. So that was an honor. Thank you. 810 00:43:50,880 --> 00:43:56,319 Speaker 1: Remember to rate, review and subscribe.