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Speaker 1: Welcome you all to another episode of Eating While Broke.

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Speaker 1: I'm your host, Colleen Wit and today we have special

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Speaker 1: guests Dante Lundie in the building, founder and owner of

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Speaker 1: Black Girl's Sunscreen. What do you have us eating today? Well? Hello,

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Speaker 1: thank you for having thank you for joining us. All Right,

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Speaker 1: so I'm gonna prepare for you all, or you my

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Speaker 1: favorite dish of all time, favorite dish, favorite dish of

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Speaker 1: all time. Um, hot dogs and beans or to some

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Speaker 1: beanies and wheenies and to others franks and beans. Franks

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Speaker 1: and beans. So it could be called three things, one

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Speaker 1: of three things to me different people, and it's your

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Speaker 1: favorite dish, like to date, all the foods you've had. Yeah,

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Speaker 1: because I'm not a cooker, and this is something that

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Speaker 1: I can easily prepare, it's affordable, and so I'm curious,

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Speaker 1: when was the last time you ate this? About a

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Speaker 1: month and a half ago? Okay, okay, was it like

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Speaker 1: the middle of the night or you were like, I'm

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Speaker 1: craving it? No, straight up dinner? Yeah, straight up dinner. Um.

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Speaker 1: I work a lot long hours, and um, I didn't

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Speaker 1: feel like, you know, spending money on delivery, and it

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Speaker 1: was something that I had in the fridge, and you

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Speaker 1: can't go wrong with beans not perishable in the in

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Speaker 1: the cabinet. You know, I used to live in South Florida, so, um,

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Speaker 1: we would have to prepare for hurricane season, so like

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Speaker 1: beans isn't essential, So I always have beans in the house.

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Speaker 1: But you're originally from New York and then you lived

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Speaker 1: in Florida and now you live in l A. That's right.

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Speaker 1: Quite a journey, right, Yeah. You you're a mover and

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Speaker 1: a shaker, a risk taker, a risk that's how I

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Speaker 1: see those moves. Yeah, yeah, you're a visionary too. I

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Speaker 1: like to consider myself as Yeah, that's amazing. So while

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Speaker 1: you prepare this dish, I gotta know how you go

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Speaker 1: from how you get to building black girls on the screen.

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Speaker 1: This wasn't a first venture, was it? As an entrepreneur?

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Speaker 1: It was? It was it was leaving upstate New York

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Speaker 1: right after college to South Florida, pursuing my graduate degree

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Speaker 1: in business, and um, being in the corporate space for

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Speaker 1: twelve or thirteen years, transitioning out and then saying, you

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Speaker 1: know what, I must continue on my life journey and

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Speaker 1: that meant coming to Los Angeles because that's always been

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Speaker 1: part of the plan. Um. While I got here, it

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Speaker 1: was it was interesting because you can drive down the

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Speaker 1: street whatever to three o'clock and see people having coffee, tea,

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Speaker 1: eating and just kind of like, what do they do?

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Speaker 1: Why are they not at work? How do they do

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Speaker 1: what they do and live in these houses? Right? There's

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Speaker 1: many different reasons, many different things. So it's kind of like,

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Speaker 1: all right, So while I transitioned out of the corporate space,

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Speaker 1: I had time on my hands because I moved here

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Speaker 1: with no job, no place to live. I just literally

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Speaker 1: got into my Twodor infinity with my my English bulldog,

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Speaker 1: and I drove to Los Angeles and I said, I'm

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Speaker 1: gonna find whatever I'm gonna do when I get there.

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Speaker 1: And I got here to stay with a friend for

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Speaker 1: legit two weeks, because that's the timeline I gave myself,

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Speaker 1: found an apartment and started hiking and doing lots of yoga,

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Speaker 1: and um, really appreciating the time that I had to

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Speaker 1: myself because I'm coming from like a really structured you know,

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Speaker 1: just time, right, Like most people are starting school at

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Speaker 1: the age of five, then you go to twelfth grade.

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Speaker 1: Some people go to college and some people don't. I

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Speaker 1: choose to go to college, right, another four years. Then

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Speaker 1: I did my graduate program two years. Right, so we're

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Speaker 1: on like whatever, eighteen years of school right. Then I

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Speaker 1: worked in corporate for twelve years, so waking up at

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Speaker 1: six o'clock in the morning and going till four or five.

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Speaker 1: I was also in extracurriculum activities such as whatever cheerlating track.

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Speaker 1: I played the violin. My first job was, um, I was.

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Speaker 1: I did a paper out. I was at fifteen years

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Speaker 1: old and I had to get a paper out because

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Speaker 1: I wanted my own things. So in the eighties and

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Speaker 1: the nineties, I'm aging myself here. Um. One of the

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Speaker 1: cool things was to have your own phone right in

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Speaker 1: your bedroom, in your bedroom that is not a cell phone,

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Speaker 1: like a phone that was like connected to the wall

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Speaker 1: right with the caller I d But in order for

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Speaker 1: me to get that that phone, I had to work

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Speaker 1: for it. Right. It wasn't attached to my my family's

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Speaker 1: phone line, like I had my own phone number as

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Speaker 1: a teenage girl. Oh that's a big deal, A huge deal.

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Speaker 1: So what are they like answering? You know, back in

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Speaker 1: the day, they would just you know, everyone would answer

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Speaker 1: phone hello, Hello, Hello, and you'll be like mom, my

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Speaker 1: got it like one of those and you're like, I'm

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Speaker 1: done with this. I'm dealing with it. And then your

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Speaker 1: parents were like, get you know, if you want a phone,

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Speaker 1: you better you gotta get a job, whether it's babysitting. Yeah,

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Speaker 1: but I was always um wanted to be like independent,

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Speaker 1: if you will. So first job, age of fifteen, And

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Speaker 1: I'm gonna circle back to how we got to Black

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Speaker 1: Girl's Sunsteen because all of these things that I'm sharing

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Speaker 1: with you is part of the journey, right, So, first

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Speaker 1: of all, having a job at the age of fifteen

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Speaker 1: is huge sacrifice, especially as as a teenager. And if

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Speaker 1: your job started at three o'clock in the morning, that

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Speaker 1: means you can't have sleepovers like that's important for teenagers,

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Speaker 1: especially teenage girls. But it also sounds like you're very

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Speaker 1: popular because you you needed this phone, so you're popular

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Speaker 1: giving up your right. I don't know how do you

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Speaker 1: define popular? Well, did you have a bunch of friends? No,

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Speaker 1: I like a few friends, but I was on cheer leading.

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Speaker 1: I don't know. Popular weird, that's weird. That term popular

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Speaker 1: was weird. But you did sacrifice, Yes, I did sacrifice.

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Speaker 1: I did sacrifice, like not being able to go to

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Speaker 1: those parties, not being able to sleep over and um

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Speaker 1: having to roll up papers in the rain and deliver them.

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Speaker 1: And then also like how do you get subscriptions to

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Speaker 1: how do you get new customers? So that's where the

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Speaker 1: salesmanship came in and that's how I learned. So anyway,

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Speaker 1: fast forward to being in Los Angeles. UM, I said,

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Speaker 1: you know what, I'm gonna take this time because I

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Speaker 1: didn't have a job, I didn't have anything I wanted

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Speaker 1: to do. But at this point, you quit Corporate America.

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Speaker 1: I'm just curious, what is your thought process when you're

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Speaker 1: deciding to quit, because it sounds like you're a clean slate.

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Speaker 1: You moved to l a clean slate, So what is

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Speaker 1: the triggering moment where you're like, I want to break.

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Speaker 1: I felt like I've done everything I needed to do

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Speaker 1: in Miami. I wanted to change the pace, different scenery.

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Speaker 1: It was time to go. I finished what I was doing,

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Speaker 1: And maybe I shouldn't even have stayed that long, right

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Speaker 1: because I went to Miami to do my masters and

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Speaker 1: I found a job, So it was just like okay,

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Speaker 1: like continue on the path. Like I still don't think

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Speaker 1: that Los Angeles is a final stop for me. Oh okay, okay,

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Speaker 1: the story is gonna get I'm just open and I'm

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Speaker 1: just open to to always expanding and building and trying

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Speaker 1: new things. But now, when you're moving to l A,

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Speaker 1: you're leaving stability at this point, so too, well, I'm

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Speaker 1: curious you're leaving stability, right, I don't if I'll be

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Speaker 1: leaving it. It was just like a piece, like a

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Speaker 1: like a like a stopping point. Um, so I can

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Speaker 1: always come back. Yeah. I go to New York very often.

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Speaker 1: I go to South Florida, Miami very often. M Yeah,

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Speaker 1: so I don't think I'm leaving anything behind. It was

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Speaker 1: just kind of like a touch point. Yeah. Yeah, I

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Speaker 1: made my mark, penetrated the market, you know, cultivated great relationships,

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Speaker 1: and built black Girl's suncreen here. So now what if

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Speaker 1: we have a team in Texas or a team anywhere

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Speaker 1: in the country. That's how I see that. Well, let's

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Speaker 1: start trying to whip up some of this dish. And

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Speaker 1: I'm imagining this dish only takes like five minutes. You're

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Speaker 1: just heating it or what how do you do this? All? Right,

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Speaker 1: so we have our boiling water. It's not boiling, So

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Speaker 1: let's turn this on. So I'm a non cooker, and

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Speaker 1: that's why this is one of my favorite dishes a

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Speaker 1: because I don't cook right, and it's just something really easy. Yes,

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Speaker 1: all right, so and watch how because it gets hot?

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Speaker 1: Yeah yeah. So we got um two pots, one of

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Speaker 1: them that will be boiling water and then the other

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Speaker 1: one where we're gonna put the beans. So um, early

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Speaker 1: eighties nineties dated we did not have like to flip, right,

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Speaker 1: So that's good that it's just kind of like a

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Speaker 1: regular like can just pop that open. There a lot

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Speaker 1: of juice, but will make you someone's gonna pour the

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Speaker 1: beans you Okay, I think this dish was less than

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Speaker 1: ten dollars. It was definitely less and I don't want

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Speaker 1: to say it was less than four dollars, uh, depending

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Speaker 1: on exactly I was gonna say, depending on my hot dogs,

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Speaker 1: Like I could have really came up. If I wanted

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Speaker 1: a dollar store, this would have been a two dollar mail.

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Speaker 1: So while those heat up, um, and I'll i'll help

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Speaker 1: keep a close eye. And the water has to boil

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Speaker 1: before you put the hot dogs in. Some people put

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Speaker 1: that dog in the water while boils. I would literally

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Speaker 1: watched my husband boil spaghetti and he put the spaghetti

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Speaker 1: in the water before the water boiled. And I've never

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Speaker 1: seen that done. Needless to say, it came out as spaghetti.

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Speaker 1: But I would never authorize that. So now I ask.

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Speaker 1: So I've been eating this meal since. UM. I can

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Speaker 1: remember as a little girl being from upstate New York. Newburgh.

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Speaker 1: UM is a place where you must leave if you

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Speaker 1: have any aspiration of being anything. You know. I grew

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Speaker 1: up in the early eighties, um, and that was like

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Speaker 1: the crack academic um. And um. There wasn't much happening

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Speaker 1: in Newburgh, so if you had like a decent job,

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Speaker 1: you would have to travel down to Manhattan, UM, take

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Speaker 1: the train and you know, find work. Um. So this

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Speaker 1: meal was very affordable for my family. I am the

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Speaker 1: oldest of six. Yep. That's also why you want another

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Speaker 1: phone line. Four. There were four of us in one

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Speaker 1: household and then the other two in another household. So

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Speaker 1: my parents, Um, we're both in the military. So I

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Speaker 1: was born in Fort Knox, Kentucky. My parents were only

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Speaker 1: married for one year and got divorce, but at we

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Speaker 1: stay they were married, and UM, I grew up on

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Speaker 1: my mom's side. But there are six of us, so anyway,

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Speaker 1: my mother had to feed you know, four of us

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Speaker 1: with not much means honestly, um, not that she was

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Speaker 1: a young mom. It was just kind of like she

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Speaker 1: had to do what she do what she could. Um,

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Speaker 1: and this was just our go to meal. Um. Hamburger

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Speaker 1: helper was another go to meal. UM. We also love

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Speaker 1: like grits and eggs, um and bacon for for breakfast.

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Speaker 1: I can't say that word. It's really bizarre, but I can't.

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Speaker 1: So um. You know, the thing is like I took

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Speaker 1: this meal all the way through college because it was

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Speaker 1: just something that reminded me of like being home and

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Speaker 1: like feeling safe and just affordable and good. Yeah, and

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Speaker 1: it didn't. It never gave you the instinct so like

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Speaker 1: you know, I know, on eating well broke, we call

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Speaker 1: these dishes like broke dishes, but you didn't ever feel like, oh,

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Speaker 1: I'm eating this broke dish. She felt like this was

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Speaker 1: like a homely this was your comfort meal per se. Yeah,

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Speaker 1: you know, broke is a perspective because um, although um,

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Speaker 1: we didn't have much when we were coming up, it

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Speaker 1: didn't feel like we didn't not have much compared to

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Speaker 1: you know, are my peers like people in my class, like,

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Speaker 1: you know, they might have new sneakers, you know whatever,

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Speaker 1: three or four times a year. My new sneakers might

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Speaker 1: just come like in the beginning of the year for

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Speaker 1: for school. So um. But my grandparents they taught us

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Speaker 1: to have pride, you know, to keep our things nice

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Speaker 1: and clean. Um. So it didn't feel like we were

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Speaker 1: you know, broke if you will. It just felt like

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Speaker 1: like this is what we have for the time being.

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Speaker 1: And broke is a mindset. Um. So if you're feeling like, hey,

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Speaker 1: I'm down and out, I don't I don't have any money, Um,

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Speaker 1: in my situation isn't going to change. I think that

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Speaker 1: that is that is the definition of broke. It's not

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Speaker 1: just monetary thing. So even today, like I choose to

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Speaker 1: eat this meal, but it is a choice. Yeah, it's

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Speaker 1: a choice. As it's definitely a choice because you have

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Speaker 1: black Girl sunscreen. And again this is all relative, right

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Speaker 1: because is I mean, are we the Muska of the world?

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Speaker 1: Are we the um what's this dude from Meta um

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Speaker 1: Zuckerberg's of the world, right, Like this is all relative

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Speaker 1: because that money and our money is we were broke. Yeah.

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Speaker 1: I was just on the phone call with someone today

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Speaker 1: and I no one judged me on this show, but

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Speaker 1: I've been going through my own personal But I said

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Speaker 1: something like, well, you know, a minimum in l A market,

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Speaker 1: I have to make like at least a hundred fifty

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Speaker 1: And the guys stopped me and he was like, a

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Speaker 1: hundred fifty thousand, and he started laughing. He was like,

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Speaker 1: you mean a hundred fifty million, and I said huh,

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Speaker 1: And then I said no, facts like you're right, Like,

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Speaker 1: why is my my parameter so low? Yo? Not even

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Speaker 1: one percent of the population of the United States makes

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Speaker 1: a hundred thousand dollars. But that's a real statue, that's

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Speaker 1: a real statu Yes, So again, it's all relative. It's

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Speaker 1: relative on where you live, you know, how you spend

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Speaker 1: your money. All of that six figures for a person

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Speaker 1: is is an accomplishment. Yeah, except for in l A.

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Speaker 1: It feels like because this is this is this is

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Speaker 1: La La ly and then you have to understand that,

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Speaker 1: and it's it's hard to remain ground it here because

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Speaker 1: when you drive around and you see t G wagons

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Speaker 1: and everyone has a test, You're like, oh shit, what

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Speaker 1: am I doing wrong? Am I doing something wrong? Or

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Speaker 1: what am I not doing right? And how do I

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Speaker 1: get that? It's all about your mindset. Though. Speaking of mindset,

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Speaker 1: I want to circle back to you at Corporate America. Yep,

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Speaker 1: you have a graduate degree. Clear, I'm gonna just assume

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Speaker 1: you're making great money, You're moving up the corporate ladder.

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Speaker 1: You decide you want to exit. What is the reason

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Speaker 1: you wanted to exit? Um? I felt like I learned

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Speaker 1: a lot from my corporate positions, and I felt like, um,

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Speaker 1: there was nothing more for me to do there. M

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Speaker 1: So she's adding sugar to the thing. I sure, I am.

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Speaker 1: We're gonna sweet it even more. A lot of then was.

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Speaker 1: And I used white sugar because that's what it was

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Speaker 1: in the eighties and not brown sugar. It wasn't brown.

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Speaker 1: It wasn't brown sugar. So now when you make it

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Speaker 1: to use brown sugar, do you still use white? Um?

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Speaker 1: I still use white. I use white sugar actually for everything,

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Speaker 1: and um, people on me like why are you using

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Speaker 1: And I did not have a wooden spoon. Also, I

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Speaker 1: would just probably shake it up or use a metal spoon.

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Speaker 1: It is what it is, right, Um. So you know,

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Speaker 1: transitioning out of corporate was a realization of Hey, like

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Speaker 1: I learned some valuable Um, I had some valuable takeaways

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Speaker 1: from from that position, and it helped me to where

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Speaker 1: I am today in terms of how to run my business,

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Speaker 1: how to establish different departments, how to hire, how to

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Speaker 1: build corporate culture. So it wasn't that, hey, I have

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Speaker 1: this awesome idea for a product, because that's that's just

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Speaker 1: one piece of it, but how do you run? How

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Speaker 1: do you run the business? So you were able to

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Speaker 1: get that experience. So it sounds like while you were there,

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Speaker 1: you looked at your job is more of almost like

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Speaker 1: another form of education. You are just trying to catch

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Speaker 1: a check. You were over there like observing absolutely and

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Speaker 1: um the space that I was in you had to

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Speaker 1: be a top performer. And what that meant was you

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Speaker 1: had to perform at a high level in all aspects.

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Speaker 1: So there was different like measurables, whether it's like customer

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Speaker 1: service or sales, or retaining employees, recruiting employees, you know,

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Speaker 1: gaining accounts. So if you were like in the top

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Speaker 1: of kind of like your class and like you would

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Speaker 1: always not advance, but you were doing well. But if

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Speaker 1: you were in the bottom of your job was in

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Speaker 1: jeopardy of getting termed. UM. So it taught me like

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Speaker 1: I was always competitive, but this is not a different

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Speaker 1: This is not a different level. Right. You're competing against whoever,

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Speaker 1: people you don't know, for money, for bragging, race, for promotability,

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Speaker 1: and um, I've just learned a lot from that space.

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Speaker 1: I have nothing bad to say about my corporate experience,

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Speaker 1: um at all. And again, like I wouldn't be here

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Speaker 1: if it wasn't for those things. Now, while it was

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Speaker 1: a corporate I also wasn't rolled into a pH d program. Um.

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Speaker 1: So one of my goals in life is to become

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Speaker 1: a doctor, a professor if you will. And I had

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Speaker 1: to transition out that as well because it was a

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Speaker 1: lot it was corporate PhD and then Black Girls sunscreen.

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Speaker 1: So you're working on a Black Girl sunscreen this whole time, Um,

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Speaker 1: not the whole time two thousands in fifteen SI. So

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Speaker 1: I transitioned out of the one job after like whatever

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Speaker 1: ten years, moved to Los Angeles and then I mean,

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Speaker 1: your money kind of runs out, of course. So I

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Speaker 1: didn't work for four months, best four months of my life.

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Speaker 1: And that's how I came up with the concept the

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Speaker 1: Black Girls Sunscreen because I had the freedom to let

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Speaker 1: my mind just run wild, right, So when people go

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Speaker 1: on vacation from their jobs, it's kind of like, oh,

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Speaker 1: all right, I have seven days off, great, like disconnect,

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Speaker 1: do whatever you want. But guess what on that if day,

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Speaker 1: you're back at work. So when you take time them

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Speaker 1: all four months, five months, there is no like, oh, shift,

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Speaker 1: I gotta go back. You're just doing whatever you do.

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Speaker 1: And I've never had that freedom before because I've been

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Speaker 1: so structured school, school work, you know what I mean.

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Speaker 1: Like up at six bed eleven twelve repeat, coming to

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Speaker 1: Los Angeles, who was like, la la la la la

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Speaker 1: la la la la la. Yeah, I don't have ship

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Speaker 1: to do today. I'm going to do yoga. I'm gonna

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Speaker 1: go to Balwa Hills and and take a hike. Um,

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Speaker 1: I'm gonna walk my dog. I'm gonna just be aimlessly like, oh,

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Speaker 1: buildings are pretty. And that's when I was able to

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Speaker 1: like just think of different ideas. I have a lot

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Speaker 1: of ideas always, and my friends would ask me like, hey,

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Speaker 1: we see here out in the sun pretty often, like

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Speaker 1: are you protecting your skin? And my my response was

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Speaker 1: like do you see the sun screens that on the market,

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Speaker 1: and do you see my complexion? And they're like, yeah,

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Speaker 1: but you should probably do something about that because you're

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Speaker 1: gonna be And they would say like, oh, let's go

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Speaker 1: to this rooftop party or let's go to the beach,

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Speaker 1: and I'm like, okay, so we need an umbrella or

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Speaker 1: I need it any because I'm not getting darker and

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Speaker 1: I don't want to burn. And that's what your friends

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Speaker 1: were saying. They would ask me put on sunscreen because

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Speaker 1: I have a very day, verst group of friends that

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Speaker 1: do wear sunscreen, right, and they're not all my complexion,

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Speaker 1: and I would be very hesitant, but Legit paid twenty

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Speaker 1: five dollars for an umbrella because I didn't want to

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Speaker 1: get darker, and that was my own security, Like I'm

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Speaker 1: a dark skinned woman, what does that mean to get darker?

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Speaker 1: And why don't I want to get darker? And that

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Speaker 1: that wasn't beautiful in society in two thousand and fifteen. No,

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Speaker 1: it wasn't, not, not at all. I don't know if

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Speaker 1: one hund dogar was enough for you. But you got

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Speaker 1: to cut this up in there, okay, And then we're

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Speaker 1: gonna add more sugar because I'm a sugar fanatic kind

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Speaker 1: of sugar. I'm a sugar person too. So you're you're

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Speaker 1: out there, your friends are like, hey, you know you

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Speaker 1: should be wearing sunscreen, and then you're doing all these

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Speaker 1: things to protect your skin, but you're not wearing sunscreen,

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00:19:07,800 --> 00:19:11,360
Speaker 1: essentially negative. We didn't. So first, first off, black people

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Speaker 1: don't grow up with the words suntreen in their house. Um,

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Speaker 1: with the notion of wearing sunscreen. Most don't anyway, And um,

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Speaker 1: we have been taught that melanin is built into our skin. Yeah,

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Speaker 1: that melanine is our protector. It's our superpower. So why

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Speaker 1: are we taking away our superpower? Right? Like that's the

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Speaker 1: feedback today that we would get as a corporation, like

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Speaker 1: why are you doing this? Not so much anymore, they

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Speaker 1: still say it today. Of course, there's always gonna be

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Speaker 1: I'm not gonna lie. I was that girl that would

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Speaker 1: be like people be like, do you wear sunscreen? But

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Speaker 1: like I'm black? What what? But every once in a while,

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Speaker 1: like my nose would burn, you know, it would be

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Speaker 1: like every other year hit or miss I would get

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Speaker 1: a burn, but burn when my skin started appealing off.

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Speaker 1: So that means it was too late, right. So so

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Speaker 1: if that's another thing you got, you got sunburned, you

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Speaker 1: didn't know what was sunburn had on and then you know,

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00:20:08,800 --> 00:20:10,800
Speaker 1: started to peel or whatever part of your body started

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Speaker 1: to peel, and you're like, oh, crap, I have to burn.

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00:20:14,960 --> 00:20:16,879
Speaker 1: I had no idea it was possible. And that's the

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Speaker 1: disconnect between you know, professionals, industry, health care professionals, and

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Speaker 1: our population is that it's not caught until it's too late.

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Speaker 1: So that's why there hasn't been marketing or communication to

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Speaker 1: people of color because it's detected at later stages. Yes,

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Speaker 1: and then I did realize for the first time ever

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Speaker 1: in my life. Shout outs to Kidding's wife Asia, she

386
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Speaker 1: owns a uh smooth skin lounge, And I want to

387
00:20:44,280 --> 00:20:46,480
Speaker 1: get my first facial, and you know, I asked what

388
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Speaker 1: was your age? It was like a couple of weeks ago.

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Speaker 1: Seven seven. There's no judgment, but listen to that, and

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Speaker 1: you got your first facial at have you been to

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Speaker 1: the dermot oologist before? No? Okay, So this is an

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Speaker 1: issue within our community that people of color are not

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00:21:06,880 --> 00:21:09,920
Speaker 1: going to the dermatologists. They're not having annual check ins

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00:21:09,960 --> 00:21:12,679
Speaker 1: in terms of like full body skin. Right, We're not

395
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Speaker 1: taking care of our skin the same way of our lighters.

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Speaker 1: Can counterparts. And this is why Black Girls sun Screen

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00:21:18,640 --> 00:21:21,159
Speaker 1: exists because we're here to talk about the y y

398
00:21:21,200 --> 00:21:24,720
Speaker 1: wise instead of the bye bye byes. So like, set

399
00:21:24,760 --> 00:21:30,680
Speaker 1: aside suncare, right, think about your skin, exfoliating, moisturizing, toning.

400
00:21:31,080 --> 00:21:32,680
Speaker 1: There's so many things that you need to take care of.

401
00:21:32,760 --> 00:21:36,000
Speaker 1: You look fantastic. Right, We're not gonna give you thirty seven.

402
00:21:36,000 --> 00:21:38,840
Speaker 1: We're gonna we're gonna we're gonna backwards aids you to

403
00:21:38,960 --> 00:21:42,920
Speaker 1: twenty seven. Right, because you do have melonated skin. Typically

404
00:21:42,960 --> 00:21:45,880
Speaker 1: our skin doesn't wrinkle, it will start to drop before anything.

405
00:21:46,359 --> 00:21:50,880
Speaker 1: But let's say you catch that pre and you're like, hey,

406
00:21:50,880 --> 00:21:53,400
Speaker 1: I got my skin care regiment, and then you're adding SPF,

407
00:21:53,640 --> 00:21:56,960
Speaker 1: you're gonna be fifty looking like your third five. Yeah. Well,

408
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Speaker 1: one of the things I realized at the when I

409
00:21:59,520 --> 00:22:02,600
Speaker 1: got the face so was the number one recommendation was

410
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Speaker 1: where sunscreen every day? And I was like every day,

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Speaker 1: they were like every day where sunscreen? And I was sure,

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Speaker 1: I'll do a little bit more sugar a little bit

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Speaker 1: so I can be like I can experience you. All right, Well,

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Speaker 1: here's my dish, here's what it looks like. Sugar topped delicious,

415
00:22:22,280 --> 00:22:25,520
Speaker 1: got it got it. Now, let's try it. It's gonna

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00:22:25,520 --> 00:22:29,639
Speaker 1: taste like hot dog and beans, beanies and whenies. You

417
00:22:29,680 --> 00:22:31,960
Speaker 1: know what. I like it. I didn't even mix the sugar,

418
00:22:32,040 --> 00:22:35,360
Speaker 1: and I like the little pasty sugar frosting. I mean,

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Speaker 1: I don't know if you just would have fourk course boom,

420
00:22:37,320 --> 00:22:39,160
Speaker 1: but I'm gonna do it a four. Yeah, I'm doing

421
00:22:39,200 --> 00:22:42,760
Speaker 1: my work. It's delicious. M I love this dish. This

422
00:22:42,800 --> 00:22:46,000
Speaker 1: dish can't grow old. So that is a turkey hot

423
00:22:46,000 --> 00:22:48,800
Speaker 1: dog and I've never had a turkey hot dog ever. Um.

424
00:22:49,000 --> 00:22:54,600
Speaker 1: And also, turkey was not available in the eighties, so

425
00:22:54,600 --> 00:22:57,040
Speaker 1: it wasn't like turkey bacon, turkey hot dogs. It was

426
00:22:57,080 --> 00:23:00,199
Speaker 1: not turkey burgers. It was none of those things. Like so,

427
00:23:00,320 --> 00:23:12,080
Speaker 1: food has evolved, just like everything else. At thirty eight,

428
00:23:12,080 --> 00:23:15,199
Speaker 1: I'm just now realizing how important sunscreen is, which as

429
00:23:15,200 --> 00:23:20,000
Speaker 1: a testament, and I still occasionally make the joke that, hey,

430
00:23:20,040 --> 00:23:23,480
Speaker 1: I'm black, what do I need sunscreen for? So you

431
00:23:23,680 --> 00:23:27,520
Speaker 1: are facing this celemma, and I'm trying to corner you

432
00:23:27,560 --> 00:23:31,040
Speaker 1: into figuring out you face the cellamma, you realize that

433
00:23:31,280 --> 00:23:34,200
Speaker 1: when do you realize that there's a space that needs

434
00:23:34,240 --> 00:23:38,760
Speaker 1: filling or a problem that needs addressing. When does this

435
00:23:38,840 --> 00:23:44,640
Speaker 1: epiphany head? After hiking every single day and being beat

436
00:23:44,640 --> 00:23:48,040
Speaker 1: in the head of hey where sunscreen were? Sunscreen? Just

437
00:23:48,160 --> 00:23:51,760
Speaker 1: jumped on onto onto Google and putting keywords such as,

438
00:23:52,200 --> 00:23:54,879
Speaker 1: you know, sunscreen for Melania skin and sunscreen for black girl,

439
00:23:54,920 --> 00:23:58,320
Speaker 1: sunscreen for brown girls, sunscreen for dark complexions, and came

440
00:23:58,400 --> 00:24:01,480
Speaker 1: up just underwhelmed. Um. So there was nothing on the

441
00:24:01,520 --> 00:24:04,400
Speaker 1: market that spoke to me. Of course there are products

442
00:24:04,400 --> 00:24:09,080
Speaker 1: that say, hey, sunscreen for all, but like, it wouldn't

443
00:24:09,119 --> 00:24:12,479
Speaker 1: have worked. So then I had to decide if there

444
00:24:12,560 --> 00:24:16,080
Speaker 1: was something I can do about this white space there,

445
00:24:16,119 --> 00:24:18,639
Speaker 1: if there's something I can do about the information that

446
00:24:18,720 --> 00:24:21,240
Speaker 1: I just found that there's lack of information and a

447
00:24:21,320 --> 00:24:23,920
Speaker 1: lack of product. So I had to determine if I

448
00:24:23,960 --> 00:24:31,520
Speaker 1: had the resources, if I had the confidence. Now confidence

449
00:24:31,560 --> 00:24:36,480
Speaker 1: is a big one. You have an idea, you might

450
00:24:36,520 --> 00:24:39,560
Speaker 1: even have the resources, but like, are you bold enough

451
00:24:39,600 --> 00:24:44,280
Speaker 1: to do this and to name it black girl sunscreen? Um? So,

452
00:24:44,400 --> 00:24:48,280
Speaker 1: once I was able to decide and muster up the courage,

453
00:24:48,960 --> 00:24:50,920
Speaker 1: and I talked to a few people like like, hey,

454
00:24:51,040 --> 00:24:52,760
Speaker 1: what do you think about this? What do you think

455
00:24:52,800 --> 00:24:56,520
Speaker 1: about that? And everyone that just had good spirits and

456
00:24:56,520 --> 00:24:59,080
Speaker 1: good energy. Was like, yes, we had a few naysators,

457
00:24:59,160 --> 00:25:01,800
Speaker 1: even within my s goal. Um, I was like Okay,

458
00:25:01,840 --> 00:25:05,359
Speaker 1: I'm gonna do this and it was like lightning in

459
00:25:05,400 --> 00:25:09,320
Speaker 1: the bottle. So you decide. And then at this point,

460
00:25:09,320 --> 00:25:13,200
Speaker 1: had you gone to a dermatologist, had you get god facials?

461
00:25:13,200 --> 00:25:15,560
Speaker 1: I just want to know, like, okay, okay, So you

462
00:25:15,560 --> 00:25:19,320
Speaker 1: were doing this consistently and being asked all the time

463
00:25:19,560 --> 00:25:22,720
Speaker 1: whether you wear sunscreen. No, I wasn't asked to wear sunscreen.

464
00:25:23,000 --> 00:25:27,359
Speaker 1: Um in my first dermatologist appointment. So I am older

465
00:25:27,400 --> 00:25:32,600
Speaker 1: than you, right, Um, but you would never know, yeah,

466
00:25:32,680 --> 00:25:38,040
Speaker 1: you would not. You look amazing, Thank you. So my

467
00:25:38,119 --> 00:25:41,800
Speaker 1: first dermatologist visit was at the age of twenty five,

468
00:25:42,920 --> 00:25:45,680
Speaker 1: and um, it was just more of like, hey, here's

469
00:25:45,680 --> 00:25:48,240
Speaker 1: how to take care of your skin. SPF was never

470
00:25:48,280 --> 00:25:52,960
Speaker 1: recommended to me. Wow, it's the lack of education. And

471
00:25:53,000 --> 00:25:56,280
Speaker 1: I think studying of a brown skin skin dark skin.

472
00:25:57,760 --> 00:26:01,120
Speaker 1: That's interesting because especially coming from where I just had

473
00:26:01,480 --> 00:26:06,359
Speaker 1: a facial and they're like sps. But but this was yeah,

474
00:26:06,400 --> 00:26:09,439
Speaker 1: this was fifteen years ago. So I just used myself. Right,

475
00:26:09,840 --> 00:26:13,879
Speaker 1: that's amazing. So the conversation has transitioned right now, people

476
00:26:13,920 --> 00:26:18,200
Speaker 1: have started to incorporate it, uh, incorporate SPF into their language.

477
00:26:19,320 --> 00:26:24,120
Speaker 1: And it's also being received from the community. It's not like, no,

478
00:26:24,240 --> 00:26:27,920
Speaker 1: I'm not using this, women are asking about it now.

479
00:26:28,400 --> 00:26:31,760
Speaker 1: I'm I didn't do a lot of research into this,

480
00:26:31,800 --> 00:26:33,639
Speaker 1: but I would imagine you're the first to market when

481
00:26:33,680 --> 00:26:37,040
Speaker 1: it comes to black girls on screen targeted right. So

482
00:26:37,359 --> 00:26:40,480
Speaker 1: you're the first to market, which can be very scary

483
00:26:40,800 --> 00:26:45,920
Speaker 1: because you know, the question is is their market for this? Right?

484
00:26:46,000 --> 00:26:49,240
Speaker 1: That's the immediate question you met with. So how did

485
00:26:49,280 --> 00:26:52,920
Speaker 1: you discover whether the market was there? I mean quick

486
00:26:52,960 --> 00:26:58,479
Speaker 1: math um, So deciding who your total addressable market it's

487
00:26:58,520 --> 00:27:02,399
Speaker 1: called tam um. And you can do by you know,

488
00:27:02,440 --> 00:27:06,080
Speaker 1: figuring out the population of the United States, which is

489
00:27:06,240 --> 00:27:11,639
Speaker 1: fo million people, A lot of people, right, Um of

490
00:27:11,720 --> 00:27:13,720
Speaker 1: us are black. Fourteen percent of us are black, Right,

491
00:27:14,240 --> 00:27:17,439
Speaker 1: So that brings us down to about four million people. Okay,

492
00:27:17,520 --> 00:27:20,560
Speaker 1: black people. Then you say, all right, half of those

493
00:27:20,600 --> 00:27:25,400
Speaker 1: people are women. So now we're at twenty million potential customers.

494
00:27:25,760 --> 00:27:28,679
Speaker 1: How many of those customers do we need to be successful?

495
00:27:29,600 --> 00:27:32,680
Speaker 1: That's how I determined if this made sense or not

496
00:27:32,800 --> 00:27:37,359
Speaker 1: to go to marketing. But now you're also faced with

497
00:27:37,480 --> 00:27:40,800
Speaker 1: one other question, because yes, you have the market, but

498
00:27:40,920 --> 00:27:43,240
Speaker 1: the market has been sold a bad bill of goods,

499
00:27:43,359 --> 00:27:47,760
Speaker 1: right because through culturally we're taught oh we're melani. So

500
00:27:47,800 --> 00:27:52,000
Speaker 1: now you have this obstacle, right you have to overcome.

501
00:27:52,400 --> 00:27:54,680
Speaker 1: So what is your thought You're like, well, we're gonna

502
00:27:55,520 --> 00:27:59,040
Speaker 1: obviously the name was brilliant, but what was your thought

503
00:27:59,080 --> 00:28:03,880
Speaker 1: were not or not that was? Yeah? What was your

504
00:28:03,920 --> 00:28:07,280
Speaker 1: thought process though? Going Okay, we have this huge demo,

505
00:28:07,320 --> 00:28:10,200
Speaker 1: but this demo has been lied to four years, even

506
00:28:10,280 --> 00:28:12,600
Speaker 1: me myself. You know, you said you went to the

507
00:28:12,640 --> 00:28:17,160
Speaker 1: German college. They basically they didn't have the education to support.

508
00:28:17,640 --> 00:28:21,520
Speaker 1: So what was your like thought process going in like okay,

509
00:28:21,560 --> 00:28:23,800
Speaker 1: not not only do we have a product that's viable,

510
00:28:23,840 --> 00:28:26,400
Speaker 1: that has a market, but the market has now been

511
00:28:28,400 --> 00:28:32,240
Speaker 1: they have been misinformed. So how do you go? How

512
00:28:32,280 --> 00:28:35,199
Speaker 1: do you do you get what I'm trying to write, like,

513
00:28:35,400 --> 00:28:37,479
Speaker 1: how do we get over that? That obstacle? Um, it's

514
00:28:37,560 --> 00:28:40,000
Speaker 1: just something that we think about today, and you know,

515
00:28:40,040 --> 00:28:41,880
Speaker 1: it's all about the y y y not to buy

516
00:28:41,960 --> 00:28:44,080
Speaker 1: bye By and to educate and to get to the

517
00:28:44,440 --> 00:28:47,800
Speaker 1: to the folks that are at least open minded. That's

518
00:28:47,800 --> 00:28:50,240
Speaker 1: who we want to speak to. Not necessarily people that

519
00:28:50,240 --> 00:28:53,240
Speaker 1: are like f sunscreen, I don't need it. Our ancestors

520
00:28:53,320 --> 00:28:57,160
Speaker 1: never board. That's literally our biggest competitor. Literally, our biggest

521
00:28:57,160 --> 00:28:59,280
Speaker 1: competitor are people that like, hey, I don't want to

522
00:28:59,280 --> 00:29:02,640
Speaker 1: wear it. Not other sunscreen brands. Think about that, right,

523
00:29:04,080 --> 00:29:07,200
Speaker 1: I think that, um. Like, So, the number one obstacle

524
00:29:07,480 --> 00:29:11,960
Speaker 1: is the education of sun safety within black and brown

525
00:29:12,000 --> 00:29:19,520
Speaker 1: people period. So we are slowly chipping away. However, it's

526
00:29:19,600 --> 00:29:24,640
Speaker 1: taken more than just Black Girl Sunscreen too continue on

527
00:29:24,720 --> 00:29:28,680
Speaker 1: with the mission and mission and vision. We need other brands,

528
00:29:28,800 --> 00:29:32,920
Speaker 1: we need other advocates to hold hands on Hey, not

529
00:29:33,120 --> 00:29:37,320
Speaker 1: just black people and brown people, all people, because literally

530
00:29:37,400 --> 00:29:40,959
Speaker 1: this is a universal problem. It's not just within our community.

531
00:29:41,240 --> 00:29:45,320
Speaker 1: A lot of people don't wear sunscreen. Yeah, because because

532
00:29:45,360 --> 00:29:49,040
Speaker 1: we're well, it's because we forget. Yeah, we forget, and

533
00:29:49,120 --> 00:29:52,120
Speaker 1: we're also very miss informed. I would imagine why people

534
00:29:53,280 --> 00:29:57,200
Speaker 1: don't forget because they, like I said, the appealing and

535
00:29:57,240 --> 00:30:00,760
Speaker 1: the burns and the red or whatever. But with us,

536
00:30:00,800 --> 00:30:04,040
Speaker 1: because there's no there's not as much I would assume,

537
00:30:04,080 --> 00:30:11,080
Speaker 1: not as much burn the actual but they're also we're

538
00:30:11,120 --> 00:30:15,280
Speaker 1: also overlooking the huge thing of skin cancer. Right, Okay,

539
00:30:15,320 --> 00:30:19,640
Speaker 1: So I think the resounding message here is understanding the

540
00:30:19,720 --> 00:30:23,800
Speaker 1: journey that you're on, not taking nose as final answers.

541
00:30:23,920 --> 00:30:25,960
Speaker 1: And we are about five and a half years old,

542
00:30:26,440 --> 00:30:29,680
Speaker 1: and we've made a lot of traction because we are bold.

543
00:30:30,800 --> 00:30:34,080
Speaker 1: Our name is writing your face, and that was intentional.

544
00:30:34,520 --> 00:30:36,720
Speaker 1: I am proud to be a black woman. I am

545
00:30:36,760 --> 00:30:40,120
Speaker 1: proud UM to be who I am and to represent

546
00:30:40,840 --> 00:30:43,840
Speaker 1: UM a group of people. I don't speak for all,

547
00:30:43,880 --> 00:30:47,240
Speaker 1: but by by no means, but at least I understand

548
00:30:47,320 --> 00:30:51,040
Speaker 1: from the consumer perspective of what we could be looking

549
00:30:51,080 --> 00:30:54,720
Speaker 1: for in a sun screen product. So with that being said,

550
00:30:54,920 --> 00:30:59,360
Speaker 1: UM we secured our first major partnership in two thousand

551
00:30:59,440 --> 00:31:03,520
Speaker 1: and nineteen. UM we are the number one selling sunscreen

552
00:31:03,600 --> 00:31:09,720
Speaker 1: in that retailer. UM UM. I didn't say the name

553
00:31:09,880 --> 00:31:14,600
Speaker 1: until I'll leave it, but what I can say is that, UM.

554
00:31:14,600 --> 00:31:17,800
Speaker 1: You know, our distribution stems across the United States and

555
00:31:17,880 --> 00:31:24,640
Speaker 1: we're in about ten thousand stores and that's accumulation of Target, ALTA, UM, Walgreens,

556
00:31:24,680 --> 00:31:29,640
Speaker 1: and CBS. That's major distribution. Yeah. Yeah, and and scaling

557
00:31:29,840 --> 00:31:33,320
Speaker 1: and scaling meaning you know, just starting from a certain

558
00:31:33,440 --> 00:31:36,960
Speaker 1: number and continuing to climb UM, which means you need

559
00:31:37,000 --> 00:31:39,680
Speaker 1: the capital, which means you need the manpower, which means

560
00:31:39,720 --> 00:31:42,760
Speaker 1: that you need to be organized and um fulfill your

561
00:31:42,760 --> 00:31:46,000
Speaker 1: commitments to whoever it is that you know you're partnering with.

562
00:31:46,360 --> 00:31:50,240
Speaker 1: So there's a lot that I learned very quickly now

563
00:31:51,600 --> 00:31:53,720
Speaker 1: to grow your business from you know what we're talking

564
00:31:53,720 --> 00:31:58,760
Speaker 1: about capital. Um, So the capital piece of it is, uh,

565
00:31:59,200 --> 00:32:01,800
Speaker 1: it's interesting. I hate to use the race card in

566
00:32:01,840 --> 00:32:04,640
Speaker 1: the gender card, but but it's a real thing. Um.

567
00:32:04,680 --> 00:32:08,600
Speaker 1: You know, I could never have walked into a meeting

568
00:32:08,880 --> 00:32:13,080
Speaker 1: with an angel and Lester or a VC fund um

569
00:32:13,080 --> 00:32:16,720
Speaker 1: based off of like concept in a power point whereas

570
00:32:17,080 --> 00:32:20,240
Speaker 1: you know, tech and other folks can say like, hey,

571
00:32:20,280 --> 00:32:22,920
Speaker 1: this is my idea. You know this is a seed round,

572
00:32:23,000 --> 00:32:26,280
Speaker 1: meaning like you know, pre market and get millions of

573
00:32:26,320 --> 00:32:28,760
Speaker 1: dollars black Girls Sunscreen. We had to go in with

574
00:32:28,920 --> 00:32:34,120
Speaker 1: traction um sales numbers, but now you had to get

575
00:32:34,160 --> 00:32:36,479
Speaker 1: distribution to So did you get your distribution and your

576
00:32:36,480 --> 00:32:40,120
Speaker 1: sales numbers first before you actually raised capital? That's crazy?

577
00:32:40,360 --> 00:32:43,120
Speaker 1: So UM, I started Black Girl Sunscreen with like thirty

578
00:32:43,200 --> 00:32:46,920
Speaker 1: three thousand dollars fifty dollars something like that, and that

579
00:32:47,080 --> 00:32:50,560
Speaker 1: was your savings. That was my savings from working in corporate.

580
00:32:51,800 --> 00:32:55,280
Speaker 1: That was a hard journey now, which like because you

581
00:32:55,320 --> 00:32:59,120
Speaker 1: had to use your own capital. Then you built the business,

582
00:32:59,240 --> 00:33:01,840
Speaker 1: you sold, you got your distribution, you got your sales numbers,

583
00:33:01,880 --> 00:33:04,720
Speaker 1: then you went and you've got the capital. Then there's

584
00:33:05,080 --> 00:33:09,880
Speaker 1: plenty of businesses where it's the opposite, and we're still raised.

585
00:33:09,920 --> 00:33:12,640
Speaker 1: So we're going on our second round now to raise

586
00:33:12,680 --> 00:33:17,000
Speaker 1: double digit capital and it's still really hard lessons even

587
00:33:17,000 --> 00:33:18,920
Speaker 1: when all the distribution in sale. Let me tell you,

588
00:33:18,960 --> 00:33:21,239
Speaker 1: let me let me tell you something right now, So

589
00:33:21,280 --> 00:33:24,400
Speaker 1: the top sunscreen brands are like the generic market brands

590
00:33:24,520 --> 00:33:27,720
Speaker 1: right like we all know them that are in every store.

591
00:33:28,080 --> 00:33:32,680
Speaker 1: Black Girls Sunscreen has done an insane job of changing

592
00:33:32,680 --> 00:33:36,760
Speaker 1: the mindset on sun safety and how it's feud and

593
00:33:36,840 --> 00:33:40,320
Speaker 1: even wearing it on a day to day basis. So

594
00:33:40,400 --> 00:33:44,320
Speaker 1: we're coming in with velocity, meaning our cells through numbers

595
00:33:44,680 --> 00:33:47,240
Speaker 1: are like, wait, wait, how much do you sell in

596
00:33:47,280 --> 00:33:54,680
Speaker 1: these stores? And yes, people are they don't believe And

597
00:33:54,760 --> 00:33:57,680
Speaker 1: for me, if you don't believe in that's okay. We

598
00:33:57,840 --> 00:34:00,800
Speaker 1: don't need to be partners, right Like it's like you're

599
00:34:00,840 --> 00:34:03,480
Speaker 1: going out with with a person and they just kind

600
00:34:03,480 --> 00:34:07,840
Speaker 1: of like you, now, we're cool. That's insane out of

601
00:34:08,200 --> 00:34:10,799
Speaker 1: your entire journey with Black Girl Soundscame for the last

602
00:34:10,800 --> 00:34:12,360
Speaker 1: five and a half years, what would you say was

603
00:34:12,360 --> 00:34:16,080
Speaker 1: the hardest feet of your of your entire company. What

604
00:34:16,200 --> 00:34:18,319
Speaker 1: was like the hardest thing where you were like I

605
00:34:18,400 --> 00:34:21,040
Speaker 1: kind of want to quit, or I'm crazy, I'm crazy

606
00:34:21,040 --> 00:34:24,480
Speaker 1: and delusional. No, I don't think I'm crazy or delusional.

607
00:34:25,320 --> 00:34:29,400
Speaker 1: Um I canswer that out loud anyway, right, Well, no,

608
00:34:29,480 --> 00:34:31,560
Speaker 1: because I know as a business owner, like I always

609
00:34:31,600 --> 00:34:35,319
Speaker 1: feel like, oh Colleen, you're tripping, like you're you know,

610
00:34:35,320 --> 00:34:37,719
Speaker 1: maybe you're just crazy, you know, or you're delusional if

611
00:34:37,719 --> 00:34:40,279
Speaker 1: you think you can accomplish this. You've accomplished so many

612
00:34:40,280 --> 00:34:47,279
Speaker 1: amazing milestones that either you're Kanye West or you had

613
00:34:47,360 --> 00:34:54,680
Speaker 1: to have that point of maybe this is um. No,

614
00:34:55,120 --> 00:34:57,880
Speaker 1: I think that I was literally put on this planet

615
00:34:58,400 --> 00:35:02,600
Speaker 1: to make this impact, so um it is all worth

616
00:35:02,640 --> 00:35:05,279
Speaker 1: it to me. But there was never a moment that

617
00:35:05,360 --> 00:35:09,359
Speaker 1: was a little too challenging because you're scaling. No, there

618
00:35:09,400 --> 00:35:13,160
Speaker 1: was no part of the scaling part that was like no, um,

619
00:35:13,480 --> 00:35:17,440
Speaker 1: I think that I think that one of my really

620
00:35:17,640 --> 00:35:21,319
Speaker 1: um my best attributes are keeping composure. There have been

621
00:35:21,360 --> 00:35:22,799
Speaker 1: times where I just kind of want to throw a

622
00:35:22,800 --> 00:35:25,520
Speaker 1: candle against the wall, whether it's deciding on what partner

623
00:35:25,560 --> 00:35:27,960
Speaker 1: to bring on. UM. I mean there are there are

624
00:35:28,000 --> 00:35:31,160
Speaker 1: bad days. There are really bad, bad sheety days. When

625
00:35:31,160 --> 00:35:34,279
Speaker 1: I look at it in from a holistic approach, if

626
00:35:34,320 --> 00:35:36,279
Speaker 1: there's three d and sixty five days in the year,

627
00:35:36,800 --> 00:35:39,520
Speaker 1: and um, only five of them the bad are bad,

628
00:35:39,840 --> 00:35:42,960
Speaker 1: then this is totally worth it. So when when you

629
00:35:43,040 --> 00:35:45,640
Speaker 1: asked me like, hey, what's challenging, I would say currently

630
00:35:45,680 --> 00:35:49,440
Speaker 1: today is really like retaining talent within the company, because

631
00:35:49,440 --> 00:35:53,239
Speaker 1: there's like great resignation of just people just finding out

632
00:35:53,239 --> 00:35:55,520
Speaker 1: like hey, this is truly my passion and not being

633
00:35:55,560 --> 00:35:59,399
Speaker 1: here helping you grow the business or people pretending they

634
00:35:59,400 --> 00:36:02,200
Speaker 1: can do something really well and they can't, and it's

635
00:36:02,239 --> 00:36:03,960
Speaker 1: just kind of like, oh you don't find out until

636
00:36:04,320 --> 00:36:08,759
Speaker 1: you know a days in UM. But that's really the

637
00:36:09,080 --> 00:36:12,480
Speaker 1: challenges now. I think everything else is just really fun,

638
00:36:12,800 --> 00:36:15,960
Speaker 1: really fun. We celebrate, you know, um, all the small

639
00:36:15,960 --> 00:36:18,760
Speaker 1: winds to the big winds, but the small ones equal

640
00:36:19,239 --> 00:36:22,440
Speaker 1: the big ones. UM. I would say that, you know,

641
00:36:22,640 --> 00:36:26,480
Speaker 1: work life balance for me is non existent, um, because

642
00:36:27,560 --> 00:36:29,960
Speaker 1: Black Girls Sunscreen is is who I am and what

643
00:36:30,000 --> 00:36:36,920
Speaker 1: I'm doing. So I'm always thinking about different ideas, product innovation, um, marketing, Like,

644
00:36:37,000 --> 00:36:39,560
Speaker 1: I don't look at anything without a marketing hat. I

645
00:36:39,640 --> 00:36:42,879
Speaker 1: just can't. So when I'm driving, like looking at billboards,

646
00:36:43,000 --> 00:36:46,480
Speaker 1: bus stops, you know, car wraps, I'm just I look

647
00:36:46,480 --> 00:36:49,520
Speaker 1: at what people wear in terms of trends, like you

648
00:36:49,560 --> 00:36:52,120
Speaker 1: know what storeship black Girls sunscreen being it's it's black

649
00:36:52,200 --> 00:36:56,120
Speaker 1: where my mind is? So this is all fun? Yeah?

650
00:36:56,280 --> 00:36:59,480
Speaker 1: So you you're is it safe to say that your

651
00:36:59,600 --> 00:37:06,080
Speaker 1: last vacation was the four months before Black Girls on screen? Uh?

652
00:37:06,239 --> 00:37:08,680
Speaker 1: So I like to do work trips and then a

653
00:37:08,680 --> 00:37:11,120
Speaker 1: little bit of play on the back end of a

654
00:37:11,160 --> 00:37:15,879
Speaker 1: work trip. Okay, but I will have my laptop. I'm accessible,

655
00:37:16,520 --> 00:37:20,040
Speaker 1: So there is no just like disconnect. No, we're we're

656
00:37:20,040 --> 00:37:24,400
Speaker 1: too popping to like just be like I'm out of here. Yeah,

657
00:37:25,360 --> 00:37:28,520
Speaker 1: I love it. I love it. So where do you

658
00:37:28,560 --> 00:37:33,120
Speaker 1: see yourself five years from now? And I feel like

659
00:37:33,120 --> 00:37:35,759
Speaker 1: you've shifted the culture, You've shifted the discussion. So you've

660
00:37:35,800 --> 00:37:38,920
Speaker 1: already done like an amazing job because people are talking

661
00:37:38,960 --> 00:37:45,080
Speaker 1: about screen. Um, just just continuing to play on all

662
00:37:45,120 --> 00:37:49,760
Speaker 1: the piece press podcasts people, Right, but within black Coat, Sunscreen,

663
00:37:49,800 --> 00:37:52,200
Speaker 1: not necessarily in the gritty the nitty gritty of it all,

664
00:37:52,560 --> 00:37:54,600
Speaker 1: in the weeds of it all, but more of like

665
00:37:54,680 --> 00:37:58,480
Speaker 1: you know, higher higher, higher level if you will, okay,

666
00:37:59,000 --> 00:38:01,560
Speaker 1: and then what if vice would you give to an

667
00:38:01,680 --> 00:38:06,719
Speaker 1: entrepreneur that has a similar background from you? What is

668
00:38:06,760 --> 00:38:11,880
Speaker 1: similar meaning I like what I like about you, and

669
00:38:12,200 --> 00:38:14,520
Speaker 1: not knocking any of our other guests, but I like

670
00:38:14,680 --> 00:38:18,279
Speaker 1: that you come here. You are very educated, and you

671
00:38:18,280 --> 00:38:20,279
Speaker 1: know you went to school for a lot a lot

672
00:38:20,640 --> 00:38:25,640
Speaker 1: a long, long long time, and so you have you're

673
00:38:25,680 --> 00:38:28,520
Speaker 1: not dropping out of school and selling stuff out the

674
00:38:28,520 --> 00:38:31,680
Speaker 1: trunk of your car. You have a very diverse But

675
00:38:31,760 --> 00:38:35,440
Speaker 1: I would have if if I couldn't sell sunscreen on

676
00:38:35,600 --> 00:38:38,279
Speaker 1: Black Girl Sunscreen dot Com, I would have totally put

677
00:38:38,280 --> 00:38:39,920
Speaker 1: the sunscreen in my book bag and gone down to

678
00:38:40,000 --> 00:38:41,960
Speaker 1: South Beach and sold the ship out of my book bag.

679
00:38:43,120 --> 00:38:44,719
Speaker 1: You have to do what you need to do in

680
00:38:44,840 --> 00:38:48,359
Speaker 1: order for it to work, right. It just so happened that,

681
00:38:48,719 --> 00:38:51,279
Speaker 1: you know, our s c o ing on on on

682
00:38:51,360 --> 00:38:54,360
Speaker 1: the web was strong. You know, people were writing articles,

683
00:38:54,400 --> 00:38:56,840
Speaker 1: people were writing reviews, and that's how we got discovered.

684
00:38:57,239 --> 00:39:01,160
Speaker 1: So currently like it's from it's it is fantastic that

685
00:39:01,440 --> 00:39:03,520
Speaker 1: we don't actually have to ask a retailer to be

686
00:39:03,600 --> 00:39:06,520
Speaker 1: in their store. They're coming to us, but that's because

687
00:39:06,560 --> 00:39:09,400
Speaker 1: we make so much joys that you you can't avoid us.

688
00:39:09,840 --> 00:39:15,080
Speaker 1: We're also like revitalizing the suncare um departments in a

689
00:39:15,080 --> 00:39:16,879
Speaker 1: couple of these stories because they're just kind of old

690
00:39:16,880 --> 00:39:19,520
Speaker 1: and crusty. Like it's the same brands. So we're bringing

691
00:39:19,560 --> 00:39:23,759
Speaker 1: a different five as well as a different consumer. Right

692
00:39:23,760 --> 00:39:26,120
Speaker 1: because black people did not go down the sun aisle

693
00:39:26,239 --> 00:39:30,480
Speaker 1: of any store before ever, So when you say, like, hey,

694
00:39:30,560 --> 00:39:34,200
Speaker 1: you didn't start with selling um, you know, the product

695
00:39:34,200 --> 00:39:36,719
Speaker 1: out of your trunk, how I did start with with

696
00:39:36,880 --> 00:39:40,680
Speaker 1: just Shante alone picking up her first palette of sunscreen,

697
00:39:40,840 --> 00:39:44,200
Speaker 1: which is five thousand units, packing it into an suv.

698
00:39:44,640 --> 00:39:46,959
Speaker 1: At this time, I lived in Miami in a high rise.

699
00:39:47,280 --> 00:39:52,200
Speaker 1: I unloaded it. It took forty bell card trips up

700
00:39:52,200 --> 00:39:55,319
Speaker 1: and down to my loft apartment. I unloaded it into

701
00:39:55,400 --> 00:39:59,800
Speaker 1: my second bathroom, into the bathtub, impacked every damn order myself.

702
00:40:00,280 --> 00:40:02,840
Speaker 1: So you you had your website, you built it, or

703
00:40:02,920 --> 00:40:04,880
Speaker 1: you I didn't build it. That was one thing that

704
00:40:04,960 --> 00:40:08,680
Speaker 1: I do encourage any person that is starting this is

705
00:40:08,800 --> 00:40:11,440
Speaker 1: to probably bring in somebody for web deb That was

706
00:40:11,600 --> 00:40:15,360
Speaker 1: my forte and wis dot com was not around, right. So,

707
00:40:15,640 --> 00:40:18,400
Speaker 1: um so in terms of like the hustle, the greediness,

708
00:40:18,440 --> 00:40:21,879
Speaker 1: the scrappiness, that I had to have all of that

709
00:40:22,239 --> 00:40:24,520
Speaker 1: before I where I am today. I do have a

710
00:40:24,520 --> 00:40:28,520
Speaker 1: team of fifty, right, but in two thousand in sixteen,

711
00:40:28,760 --> 00:40:31,120
Speaker 1: I didn't have the resources. So I had to do

712
00:40:31,200 --> 00:40:33,200
Speaker 1: everything that I possibly could. I was Black Girls sn

713
00:40:33,239 --> 00:40:35,480
Speaker 1: screens first model. Did I want to be the model? No?

714
00:40:35,640 --> 00:40:39,919
Speaker 1: I didn't, but but I had to. Yeah, but that's

715
00:40:39,960 --> 00:40:42,279
Speaker 1: not I'm not the face of the brand. Right. So

716
00:40:42,320 --> 00:40:44,080
Speaker 1: when it came to email marketing, like I had to

717
00:40:44,120 --> 00:40:46,760
Speaker 1: make the emails like I had to, I was writing

718
00:40:46,800 --> 00:40:49,440
Speaker 1: handwritting notes to all the consumers. We had to go

719
00:40:49,480 --> 00:40:53,240
Speaker 1: away from that because it's just it's it's high volume. Um.

720
00:40:53,280 --> 00:40:56,560
Speaker 1: But yeah, like my hustle maybe a little bit different

721
00:40:56,560 --> 00:40:59,600
Speaker 1: than selling CDs out of a trunk, but my hustle

722
00:40:59,760 --> 00:41:03,600
Speaker 1: is it's still a hustle. And I did not start

723
00:41:03,640 --> 00:41:07,000
Speaker 1: off with being able and fortunate to hire a team

724
00:41:07,040 --> 00:41:10,200
Speaker 1: to go, hey, you know what, here's a turn case,

725
00:41:10,320 --> 00:41:15,080
Speaker 1: turnkey solution. I designed the logo, I did market research

726
00:41:15,120 --> 00:41:23,319
Speaker 1: on what colors UM were highly desirable, what symbolized luxury UM.

727
00:41:23,360 --> 00:41:26,759
Speaker 1: I did the research on hey, like, this is how

728
00:41:26,760 --> 00:41:30,040
Speaker 1: many people we need to make to make money. I

729
00:41:30,080 --> 00:41:33,759
Speaker 1: did the research on Okay, so price points, right, what

730
00:41:33,960 --> 00:41:36,600
Speaker 1: is a comfortable price point for this type of product

731
00:41:36,680 --> 00:41:39,279
Speaker 1: where people feel like, okay, like I'm cool with it,

732
00:41:39,280 --> 00:41:42,600
Speaker 1: doesn't feel like I'm overspilding. Black Girl sent Screen is

733
00:41:42,920 --> 00:41:45,719
Speaker 1: a brand for the for the people, right, like it's

734
00:41:46,360 --> 00:41:49,000
Speaker 1: it's relative, but the price is relative in terms of

735
00:41:49,120 --> 00:41:51,680
Speaker 1: affordable now, but we feel like it's affordable. So there

736
00:41:51,680 --> 00:41:53,560
Speaker 1: were a lot of things that Shanta and I'm speaking

737
00:41:53,600 --> 00:41:56,120
Speaker 1: in third person because sometimes I don't believe it's me,

738
00:41:56,400 --> 00:42:01,120
Speaker 1: but yes, Shanta had to do so much to get

739
00:42:01,160 --> 00:42:03,960
Speaker 1: where I am. I love it today when the black

740
00:42:04,000 --> 00:42:09,399
Speaker 1: lives matter, when that whole during the pandemic happened, what

741
00:42:09,440 --> 00:42:12,759
Speaker 1: did that do for your sales? Okay, So in the

742
00:42:12,800 --> 00:42:15,960
Speaker 1: beginning of the pandemic, I was in South Africa and

743
00:42:16,440 --> 00:42:20,520
Speaker 1: we were pitching to um department stores in an s

744
00:42:20,600 --> 00:42:23,920
Speaker 1: A and every single meeting got canceled. And also like

745
00:42:24,000 --> 00:42:26,680
Speaker 1: ship um do I come back to the States because

746
00:42:26,840 --> 00:42:30,280
Speaker 1: I heard it was just like pandemonium in South Africa.

747
00:42:30,320 --> 00:42:32,880
Speaker 1: I hadn't hit the same way yet, and so I

748
00:42:32,880 --> 00:42:34,759
Speaker 1: stayed a few days and then I caught a flight

749
00:42:34,800 --> 00:42:36,680
Speaker 1: back and it was only seven people on my flight

750
00:42:36,719 --> 00:42:39,919
Speaker 1: from South Africa to the States. Yeah, because you could

751
00:42:39,920 --> 00:42:42,920
Speaker 1: only why you can only fly if you were an

752
00:42:42,920 --> 00:42:48,000
Speaker 1: American citizen. And anyway, I got back and um, the

753
00:42:48,320 --> 00:42:52,640
Speaker 1: tone from our partner, our retail partner, was hey, you know, UM,

754
00:42:52,640 --> 00:42:55,040
Speaker 1: we're probably not going to be ordering too much more

755
00:42:55,120 --> 00:42:59,759
Speaker 1: from you because, um, right now we're essentials or at

756
00:42:59,760 --> 00:43:02,600
Speaker 1: the four front. So essentials were you know, toilet paper, dish,

757
00:43:02,640 --> 00:43:06,520
Speaker 1: so whatever, they were like, okay, like totally get it. Um.

758
00:43:06,600 --> 00:43:09,239
Speaker 1: And then we just had to re strategize, Um, how

759
00:43:09,280 --> 00:43:12,400
Speaker 1: do we become an essential? And because folks were working

760
00:43:12,440 --> 00:43:19,160
Speaker 1: from home, um, parents were schooling UM from home, we said, hey,

761
00:43:20,000 --> 00:43:23,000
Speaker 1: what about when you go for a walk, you gotta

762
00:43:23,040 --> 00:43:26,120
Speaker 1: lader up and you're standing bout your window. You know

763
00:43:26,239 --> 00:43:30,480
Speaker 1: mom's dads that are um having their kids do recess

764
00:43:30,920 --> 00:43:33,080
Speaker 1: in the front yard or the backyard, you gotta you

765
00:43:33,120 --> 00:43:36,200
Speaker 1: gotta put on your sunscreen. So we were able to

766
00:43:36,400 --> 00:43:39,799
Speaker 1: SUFFI to SUFFI from from that messaging, right, So that's

767
00:43:39,880 --> 00:43:42,520
Speaker 1: one aspect of it. And then of course Bill m

768
00:43:42,640 --> 00:43:46,640
Speaker 1: brought attention and awareness not just from black people but

769
00:43:46,800 --> 00:43:50,839
Speaker 1: from our lighter skin partners right now. For for them,

770
00:43:50,920 --> 00:43:53,440
Speaker 1: it was more about like retaining them, like how do

771
00:43:53,440 --> 00:43:57,279
Speaker 1: you keep them focused on your brand because it's kinda wait,

772
00:43:57,320 --> 00:44:00,800
Speaker 1: it's dissolved, right, And and that's why even so Covid,

773
00:44:00,840 --> 00:44:03,680
Speaker 1: I don't think you know was the was part of

774
00:44:03,719 --> 00:44:06,200
Speaker 1: the demise of some brands. But even if you got

775
00:44:06,200 --> 00:44:08,480
Speaker 1: that attention, how do you keep up with those sales?

776
00:44:08,840 --> 00:44:12,040
Speaker 1: So like you can't even really include that in your

777
00:44:12,040 --> 00:44:17,759
Speaker 1: balance sheet. It's false. The numbers are false because it's inflated. Yeah, right,

778
00:44:18,360 --> 00:44:20,000
Speaker 1: all of a sudden, people want to be your ally,

779
00:44:20,040 --> 00:44:22,240
Speaker 1: they want to be your friends, so they're going to support,

780
00:44:22,360 --> 00:44:24,799
Speaker 1: but they don't come back, got it, right, So you

781
00:44:24,840 --> 00:44:28,440
Speaker 1: can't really compare your numbers to one. You gotta do

782
00:44:28,480 --> 00:44:32,479
Speaker 1: like one to like nineteen yeah. Yeah, So so Black

783
00:44:32,520 --> 00:44:36,359
Speaker 1: Lives Matter the movement really really catapulted um Black Girls

784
00:44:36,400 --> 00:44:38,040
Speaker 1: sunscreen in terms of what waren is. But we were

785
00:44:38,080 --> 00:44:42,279
Speaker 1: able to keep it up, thankfully, Yeah, thankfully, And well

786
00:44:42,480 --> 00:44:44,720
Speaker 1: you have a great product, and it was just about

787
00:44:44,800 --> 00:44:48,799
Speaker 1: letting people know about it. I love your background, I

788
00:44:48,880 --> 00:44:52,560
Speaker 1: love everything you stand for. You worked your butt off

789
00:44:52,600 --> 00:44:55,919
Speaker 1: to be really and still do right and they'll still

790
00:44:55,960 --> 00:44:57,799
Speaker 1: do I love that. And I don't know if the

791
00:44:57,840 --> 00:45:00,879
Speaker 1: listeners actually heard that pivot they're like and they said, okay,

792
00:45:00,880 --> 00:45:02,960
Speaker 1: we're looking for essential. You were like, okay, well how

793
00:45:03,000 --> 00:45:06,080
Speaker 1: can we be essential? Like it wasn't like, oh, well

794
00:45:06,200 --> 00:45:08,080
Speaker 1: that's I guess that's it, you know. I was like, no,

795
00:45:08,200 --> 00:45:11,720
Speaker 1: we're gonna pivot. We're gonna change our marketing approach and

796
00:45:11,719 --> 00:45:15,560
Speaker 1: and resell. And that that probably comes from also you

797
00:45:15,760 --> 00:45:18,640
Speaker 1: learning sales from a very young age. So sunscreen is

798
00:45:18,760 --> 00:45:22,000
Speaker 1: over the counter drug. So um, don't know if you know,

799
00:45:22,080 --> 00:45:25,239
Speaker 1: but you can bring a six out sunscreen and t

800
00:45:25,440 --> 00:45:28,920
Speaker 1: s a. I'm a I'm an avid traveler, so um,

801
00:45:28,960 --> 00:45:31,279
Speaker 1: you know, with our formulations and stuff, you can't just

802
00:45:31,320 --> 00:45:33,360
Speaker 1: like make it at home and put it on the

803
00:45:33,400 --> 00:45:36,920
Speaker 1: shelves like it has to go through rigors testing. Wow.

804
00:45:37,960 --> 00:45:41,600
Speaker 1: So we're sold on like hospital websites right because it's

805
00:45:42,239 --> 00:45:45,480
Speaker 1: a preventive measure for for for cancer. Right. And I'm

806
00:45:45,480 --> 00:45:48,359
Speaker 1: not talking about that because it's a scary thing. We're

807
00:45:48,400 --> 00:45:52,000
Speaker 1: not here, too scary to wear sunscreen at hall. And

808
00:45:52,120 --> 00:45:55,239
Speaker 1: also melanoma cases are very low within you know, the

809
00:45:55,280 --> 00:45:57,960
Speaker 1: black and brown community. We talked about, hey where so

810
00:45:58,040 --> 00:46:00,879
Speaker 1: you don't get somewhere and and then on because excite, Hey,

811
00:46:01,080 --> 00:46:03,800
Speaker 1: we want to prevent premature aging. Women want to maintain

812
00:46:03,840 --> 00:46:07,759
Speaker 1: their youth. That's how I got a facial right, premature

813
00:46:07,800 --> 00:46:11,440
Speaker 1: aging filines and then hyper pigmentation, and that's what we're

814
00:46:11,440 --> 00:46:13,799
Speaker 1: really running with. We try to stay away from, Hey,

815
00:46:14,120 --> 00:46:16,399
Speaker 1: you're gonna get melanoma died like we don't. We don't

816
00:46:16,400 --> 00:46:20,120
Speaker 1: want to talk about that. Of course, Well, I'm so

817
00:46:20,200 --> 00:46:23,480
Speaker 1: excited for you to come and feed me. You ate

818
00:46:23,520 --> 00:46:25,000
Speaker 1: it all? I ate it all, of course I did.

819
00:46:25,040 --> 00:46:28,240
Speaker 1: I loved it. I loved it, okay, and I loved

820
00:46:28,400 --> 00:46:32,239
Speaker 1: What would you have made? I think about this all

821
00:46:32,280 --> 00:46:34,680
Speaker 1: the time. I'm saving it for an episode, but I

822
00:46:34,719 --> 00:46:36,879
Speaker 1: have been thinking all week. I think my dish would

823
00:46:36,920 --> 00:46:43,360
Speaker 1: be in cornmeal porridge. That sounds complicated, you know what.

824
00:46:43,440 --> 00:46:44,759
Speaker 1: I don't know how to make it. I'd have to

825
00:46:44,760 --> 00:46:46,759
Speaker 1: call my mom. But my mom used to make it.

826
00:46:46,800 --> 00:46:48,160
Speaker 1: I used to love it when I was a kid,

827
00:46:48,920 --> 00:46:51,600
Speaker 1: and I'm pretty sure it was broke dish. I don't

828
00:46:51,640 --> 00:46:55,799
Speaker 1: think i've had pordge. It's like it reminds it's like

829
00:46:55,840 --> 00:47:01,360
Speaker 1: a Grits but not Brits. It's it's like Grit's cousin smoother.

830
00:47:02,719 --> 00:47:05,000
Speaker 1: You know, I'm not a real big fan of Gress.

831
00:47:05,040 --> 00:47:07,600
Speaker 1: I didn't know about this yellow right it's yellow, yeah,

832
00:47:07,960 --> 00:47:10,120
Speaker 1: And you could add sugar and then the sugar has

833
00:47:10,160 --> 00:47:13,480
Speaker 1: like a little syrupy look on the top. It's bomb okay,

834
00:47:13,560 --> 00:47:15,560
Speaker 1: and then you just get that first layer so it

835
00:47:15,600 --> 00:47:19,040
Speaker 1: on burn yourself. But UM, thank you so much for

836
00:47:19,040 --> 00:47:23,920
Speaker 1: coming out, Sante, and for all our listeners. If you

837
00:47:24,000 --> 00:47:28,319
Speaker 1: are trying to get black girls sunscreen, where can they

838
00:47:28,400 --> 00:47:30,839
Speaker 1: get it? How can they reach out? And if you're

839
00:47:30,840 --> 00:47:36,200
Speaker 1: an investor, you may wanna halla, Um, how can they

840
00:47:36,239 --> 00:47:38,160
Speaker 1: all get it? How can people get ahold of you

841
00:47:38,320 --> 00:47:42,160
Speaker 1: and get ahold of the product hold of me? So

842
00:47:42,840 --> 00:47:48,319
Speaker 1: Seante does do mentoring sessions, UM complimentary and you would

843
00:47:48,320 --> 00:47:52,040
Speaker 1: send a note to contact that black Girl Sunscreen dot com.

844
00:47:52,120 --> 00:47:54,239
Speaker 1: And the reason why I'm sharing that is because UM,

845
00:47:54,320 --> 00:47:58,000
Speaker 1: coming up on this journey or in this journey, UM,

846
00:47:58,040 --> 00:48:00,560
Speaker 1: I didn't have anyone to talk to ask questions, to

847
00:48:01,520 --> 00:48:05,319
Speaker 1: bounce ideas off of. And UM I allocate you know,

848
00:48:05,360 --> 00:48:08,640
Speaker 1: twenty to thirty minutes every Tuesday and Thursday to someone

849
00:48:08,719 --> 00:48:11,799
Speaker 1: that jumped in the inboxes, like, hey, I just want

850
00:48:11,800 --> 00:48:15,120
Speaker 1: to talk to Shante about whatever. And my assistant does

851
00:48:15,160 --> 00:48:18,800
Speaker 1: oversee that that scheduling process. UM, but so many folks

852
00:48:18,960 --> 00:48:22,480
Speaker 1: UM take advantage of it. And sometimes it's just more

853
00:48:22,480 --> 00:48:26,200
Speaker 1: about like validation if they're on the right track and UM,

854
00:48:26,280 --> 00:48:28,880
Speaker 1: you know, do they are their ideas good? What? What

855
00:48:28,960 --> 00:48:31,520
Speaker 1: do they if they're what they're doing is good? UM.

856
00:48:31,560 --> 00:48:34,520
Speaker 1: So that's how you can actually reach me personally. I'm

857
00:48:34,560 --> 00:48:39,239
Speaker 1: pretty accessible, UM assensible excuse me. And then in terms

858
00:48:39,239 --> 00:48:41,200
Speaker 1: of the product, I mean, we're nationwide, so you can

859
00:48:41,239 --> 00:48:44,440
Speaker 1: find us in you know, one of four stores which

860
00:48:44,560 --> 00:48:50,360
Speaker 1: is UM Target Autumn, UH, Walgreens and CBS UM. And

861
00:48:50,400 --> 00:48:53,280
Speaker 1: then of course, UM black girl sent to being dot com.

862
00:48:53,360 --> 00:48:56,000
Speaker 1: And then UM, what we really really value is our

863
00:48:56,040 --> 00:48:59,520
Speaker 1: special TV tail partners, and those UM folks consist of

864
00:48:59,680 --> 00:49:04,280
Speaker 1: you're like local Astetian salons and other UM dot coms

865
00:49:04,320 --> 00:49:08,360
Speaker 1: that speak to UM, brown and black women. Awesome. I

866
00:49:08,360 --> 00:49:13,560
Speaker 1: can't believe you. Mentor that's amazing. I won't be in

867
00:49:13,600 --> 00:49:20,120
Speaker 1: the inbox real quickly. UM, that's amazing. You know. I

868
00:49:20,160 --> 00:49:23,600
Speaker 1: think people say things too and they're not like about

869
00:49:23,719 --> 00:49:26,840
Speaker 1: the action and we're about the action. Have black girls

870
00:49:26,880 --> 00:49:30,480
Speaker 1: on screen? I like that. I like that? All right, Well,

871
00:49:30,520 --> 00:49:33,000
Speaker 1: thank you so much for coming on Eating wall Broke

872
00:49:33,080 --> 00:49:38,760
Speaker 1: and sharing your franks and beans and wig and beans

873
00:49:38,800 --> 00:49:44,880
Speaker 1: with sugar. All right, he said by For more Eating

874
00:49:44,880 --> 00:49:47,440
Speaker 1: wall Broke from I Heart Radio and The Black Effect,

875
00:49:47,600 --> 00:49:50,760
Speaker 1: visit the I Heart Radio app, Apple podcast, or wherever

876
00:49:50,800 --> 00:49:54,160
Speaker 1: you listen to your favorite shows,