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Speaker 1: What's up? Its way up?

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Speaker 2: Put Angela Yee on a wealth Wednesday, and I have

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Speaker 2: a special guest, somebody who I actually met at the

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Speaker 2: podcast summit, and we've been trying to figure out how

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Speaker 2: we're going to make this happen. I told you we

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Speaker 2: would because this is valuable information. But we have trademark

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Speaker 2: and business attorney Rosina J. Pears Esquire here with us today.

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Speaker 3: Thank you so much for having me. Thank you for

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Speaker 3: making it happen.

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Speaker 1: I'm happy it took a while, but the timing was amazing.

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Speaker 3: Yes, nothing but perfect time. You know, sometimes we want

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Speaker 3: things to happen in an odd time, but God is always.

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Speaker 1: Right on time. I got to ask you, Rosina, how

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Speaker 1: did you get that name? It's actually my grandmother's name.

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Speaker 3: Really, yes, And I really didn't think I knew anyone

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Speaker 3: with that name besides her until I got older and

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Speaker 3: I met someone else who has a different spelling but

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Speaker 3: pronounce it the same way.

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Speaker 1: All right, Well, it's beautiful.

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Speaker 2: Thank you actually, And so when we talk about trademarking, right,

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Speaker 2: this is something that is really important as far as

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Speaker 2: protecting your brand, but some people don't understand like how

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Speaker 2: to go about it, why it's necessary, what the steps

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Speaker 2: are to take it. We've seen a lot of trademark

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Speaker 2: cases happen, especially in this entertainment business.

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Speaker 1: I mean in every business, but in fashion and entertainment.

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Speaker 2: So talk about why it's so important to trademark when

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Speaker 2: you have your own brand.

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Speaker 3: You know, Angela I always asks people, will you build

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Speaker 3: a house on land you don't own? And what's your

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Speaker 3: build a house on?

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Speaker 1: Nope?

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Speaker 3: So everyone always says no. But then I say, well,

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Speaker 3: in turn, why do we build these businesses in these

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Speaker 3: brands if we don't own them? And it's really the

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Speaker 3: same equivalent because so often we see people who are

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Speaker 3: building a nice business, great business, great marketing, great product packaging,

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Speaker 3: all to have it torn down by a cease and

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Speaker 3: desist letter because they did not do the proper steps.

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Speaker 1: You know, when you.

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Speaker 3: File your trademark through the USPTO, you get a different

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Speaker 3: set of ownership rights to the brand name, so that

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Speaker 3: you can make sure what you're building is protected, and

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Speaker 3: not only just protecting it so no one else can

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Speaker 3: tear it down, but also protecting it from copycatters and

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Speaker 3: counterfeitters and people who can.

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Speaker 2: Benefit because they can cause confusion. It could be the

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Speaker 2: logo too, right, You trademark a logo and somebody might

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Speaker 2: have a logo similar to yours, or a name that's

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Speaker 2: similar to yours, or sometimes the exact same name. We

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Speaker 2: see this just happened with Tesla, and there was another

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Speaker 2: company that was called Tesla. I think they're currently doing

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Speaker 2: a lawsuit with that. Another one that's in the news

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Speaker 2: right now is Pharrell versus Pink Okay. He has a

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Speaker 2: company I guess it's called p dot I n C okay.

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Speaker 2: And then she felt there would be some confusion because

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Speaker 2: she's pink. So I don't know how that's gonna go,

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Speaker 2: because sometimes I can't tell what's gonna work and what's

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Speaker 2: not gonna work.

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Speaker 3: Yeah, So the good thing about trademark law is it's

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Speaker 3: not about what's the same, but what can be deemed

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Speaker 3: confusionly similar? Right, And so will there be confusion is

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Speaker 3: the big question? And so you know, I don't know.

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Speaker 1: How it is for real. Do you know how he's

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Speaker 1: using the word pink.

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Speaker 2: I think it's in some entertainment capacity. While you're talking

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Speaker 2: about it, and I'll talk about some other wins, I

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Speaker 2: look it up. What are some cases that you've seen

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Speaker 2: where something maybe has you know, just give us an

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Speaker 2: example where somebody had a brand and it really like

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Speaker 2: caused their brand to go away because if a season

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Speaker 2: desists or having to like start all over again.

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Speaker 3: Well, so basically there's a lot, there's a lot of

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Speaker 3: give us an example so people could understand. So actually

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Speaker 3: there's one where you know, even Caesar from Black Ink, right,

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Speaker 3: he has his issues where he tries to file his

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Speaker 3: trademark himself. He started his tattooing business and sometimes a

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Speaker 3: lot of people don't understand that there's forty five different

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Speaker 3: classes under trademark, right. So yeah, so Caesar when he

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Speaker 3: filed his application, he filed it for tattooing services, and

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Speaker 3: so when he had his dog fighting issue and was

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Speaker 3: fired from the show, he couldn't understand that because he

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Speaker 3: thought he owned the name and he owned you know,

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Speaker 3: the name black Ink. Well, when he did his deal,

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Speaker 3: they actually Viacom actually filed the trademark wow to register

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Speaker 3: it for entertainment services. So that's when it becomes very important.

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Speaker 3: And then there's another young lady. She had an issue

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Speaker 3: back in the day where she actually i think is

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Speaker 3: based here in New York for a skin and esthetician company,

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Speaker 3: and she filed her trademark for her esthetician services, and

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Speaker 3: then Kim Kardashian, who has a lot more money, filed

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Speaker 3: the same name but all these other different classes. And

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Speaker 3: so it's like it can cause reverse confusion because Kim

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Speaker 3: has the bigger brand, so people would think, oh my god,

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Speaker 3: like she took Kim Kardashian brand, but it was her

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Speaker 3: brands and they were able to, you know, work something out.

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Speaker 2: It's like bad look for Kim Kardashian to do something

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Speaker 2: like that too when it gets a tene press is

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Speaker 2: that and you're proaching somebody else's.

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Speaker 3: But and the thing is, that's why it's so important

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Speaker 3: that everybody does research before they file brands and adopt brands,

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Speaker 3: because I don't know if Kim knew about the Young

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Speaker 3: Lady here.

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Speaker 1: In New York first.

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Speaker 3: Sometimes it's innocent, yeah, Sometimes it's innocent, right, And sometimes

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Speaker 3: people don't know, Like Lebron James has an issue right

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Speaker 3: now with a trademark and it's more than an athlete,

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Speaker 3: and there was an actual trademark for the registration for

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Speaker 3: more than an athlete, and it looks like the nonprofit

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Speaker 3: organization filed the trademark application themselves, right, And so then

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Speaker 3: what happens is there's a part in the process. The

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Speaker 3: government may approve the trademark and then anyone in the

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Speaker 3: public has thirty days to oppose it. Well, Lebron James

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Speaker 3: came and filed that similar trademark and all these other

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Speaker 3: different classes, and the Trademark Office approved it. And so

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Speaker 3: now this nonprofit organization filed a lawsuit against Lebron James

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Speaker 3: for thirty three million dollars saying.

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Speaker 1: That their brand name.

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Speaker 3: But then the question becomes, does your registration actually support

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Speaker 3: your thirty three million dollar claim?

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Speaker 1: Right? Right? So it's you know, it's so, that's so

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Speaker 1: you need a lawyer.

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Speaker 2: Yes, this is a lot it is And imagine a

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Speaker 2: lot of times when you start a business sometimes you

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Speaker 2: may not know how well it's gonna do. You don't

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Speaker 2: and if you haven't taken those proper precautions, Like you said,

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Speaker 2: you're not gonna build a house on lands you don't own.

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Speaker 1: So you have to make.

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Speaker 2: Sure that as part of starting your business you are

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Speaker 2: protecting your brand and.

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Speaker 3: Also just doing the research first, right, Like doing the

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Speaker 3: research when we go buy a house or a rebind land,

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Speaker 3: we do a title search first to make sure that

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Speaker 3: there's no Leans on the house or anything like that.

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Speaker 3: And before you adopt your brand name, you definitely want

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Speaker 3: to make sure that you have done a clearance search

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Speaker 3: for the words so that you don't get into issues

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Speaker 3: where someone is now suing you because they're saying your

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Speaker 3: brand is confusingly similar. And sometimes when people will go

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Speaker 3: to the USPTO dot gov and they'll just search the

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Speaker 3: name and nothing comes back, and they'll be like, oh,

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Speaker 3: I'm good, right, but no, but then if it calls likely,

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Speaker 3: so somebody you could go search Starbucks and say I'm

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Speaker 3: gonna open up a coffee company because starbecks right, and

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Speaker 3: Starbucks is definitely gonna come and say no, this can

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Speaker 3: cause confusion shut the brand down, right. So it's very

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Speaker 3: important that you understand the nuances because you know, anyone

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Speaker 3: can file the trademark application, but it's about is it

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Speaker 3: gonna have protection and then once you get registration, is

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Speaker 3: it gonna be able to be strong enough to enforce

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Speaker 3: your rights in case you having a friendship and you've.

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Speaker 2: Worked with some amazing people too, like Angela Simons, Yeah,

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Speaker 2: twist us arrogates. That's good that people are knowing that

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Speaker 2: I need a professional what are some of the first

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Speaker 2: steps you would tell somebody they need to do.

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Speaker 3: The first step I would tell someone is develop a

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Speaker 3: unique name.

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Speaker 1: Right.

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Speaker 3: A lot of times people like to just pick a

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Speaker 3: name to like easily call people to their brand name,

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Speaker 3: right or so like say you know beauty industry or

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Speaker 3: beauty studios.

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Speaker 1: Right.

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Speaker 3: That's common because there might be other companies who want

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Speaker 3: to use the word beauty studios because it's descriptive to

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Speaker 3: the services.

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Speaker 1: Right.

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Speaker 3: So first make sure that you're developing a unique name.

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Speaker 3: The most unique names are gonna be the best type

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Speaker 3: of names to get registered and then also protect from

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Speaker 3: any infringers. Right, So think about like nanke, Exon Mobile, right, Kodak, right, Disney.

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Speaker 3: Those words have no meaning to it. So first and foremost,

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Speaker 3: when you hear those names, you really think about those companies.

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Speaker 3: But then also too, their competitor has no excuse to

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Speaker 3: use those names its real words exactly to infringe on

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Speaker 3: their brand.

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Speaker 1: So first, just start with a unique name.

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Speaker 2: You know, when I was coming up with a name

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Speaker 2: for this show, that was hard right way up with

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Speaker 2: angela ye, and somebody told me, I don't know if

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Speaker 2: this is two or not, but they're like, whatever you

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Speaker 2: do don't google it, because then people can see you're

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Speaker 2: googling something and then try to snatch that from you.

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Speaker 1: So I believe that.

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Speaker 3: You know, so domain names are very important when you're

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Speaker 3: starting a brand. You definitely want to make sure if

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Speaker 3: you're gonna start searching that name, especially in a domain

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Speaker 3: like search engine where you're going to buy that name.

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Speaker 3: I believe that there are some cyber squatters out here.

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Speaker 3: They can have tracking device to see what name people

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Speaker 3: are searching. So if you are gonna say, hey, I

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Speaker 3: want to search way up with angela yee, and you

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Speaker 3: search it, somebody's gonna grab it, well, I would just

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Speaker 3: say maybe if it comes back and the domain name

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Speaker 3: is twenty dollars, you just buy it.

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Speaker 2: I just had to do that for my building in Midtown.

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Speaker 2: We had to come up with a name for the building. Yeah,

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Speaker 2: and so I was like, I went and saw that

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Speaker 2: there was nobody that owned the website yeah, and so

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Speaker 2: I just bought it right away. It was like twenty

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Speaker 2: dollars yeah, and I was like, let me just grab this,

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Speaker 2: you know, as a and then I told everybody, this is.

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Speaker 1: What we're gonna call it.

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Speaker 2: But even coming up with this name, when you look

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Speaker 2: on Instagram and you're trying to see if there's a

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Speaker 2: page for it. You know, somebody might see that and

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Speaker 2: snatch it up, and then you'll be very upset to

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Speaker 2: not be able to have that.

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Speaker 3: So what I say first and foremost is do the

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Speaker 3: search right to make sure that the domain and then

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Speaker 3: hire an attorney right to go through the trademark process

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Speaker 3: and search it there, because again you might be able

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Speaker 3: to have that domain but safe. For instance, if you

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Speaker 3: did justice, do it right, and the domain name is

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Speaker 3: available right, and now you want to do justice, do

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Speaker 3: it and you want to put a pair on there

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Speaker 3: and jymps and you know, and JYMP shoes and sneakers,

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Speaker 3: we say JYMP shoes from Chicago. But if you want

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Speaker 3: to put that on there, Nike is gonna have a

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Speaker 3: problem with that, and they're still going to shut that

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Speaker 3: website now. And don't make the mistake of spending thousands

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Speaker 3: of dollars on a domain name and you haven't cleared

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Speaker 3: the rights to the name right right.

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Speaker 1: I know people who have bought.

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Speaker 3: Domain names for twenty five thousand dollars only to get

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Speaker 3: a ceasent desist letter where they had to shut down

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Speaker 3: their whole website because it was infringing on someone else's brung.

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Speaker 1: What a waste of money?

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Speaker 2: Yes, you know recently we saw those mischief like Timberland boots.

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Speaker 1: Did you see those?

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Speaker 2: And they're like these sneakers. Remember when everybody's wearing those

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Speaker 2: big red sneakers. They look like cartoons years. But then

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Speaker 2: they did the Timberland ones and I was like, how

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Speaker 2: are they able to do this? I'm gonna show you

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Speaker 2: what these look like? And I was like, how are

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Speaker 2: they because I know Simbelin did initially have an issue

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Speaker 2: with it, but somehow they were still able to get

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Speaker 2: away with this.

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Speaker 1: But I just want you to see it.

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Speaker 3: So and sometimes companies have the weigh their options like

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Speaker 3: do we let this go or do we actually follow

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Speaker 3: a trademark lawsuit? Like who is really gonna wear these things?

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Speaker 3: How far are they going to go?

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Speaker 1: Mischief? Yeah?

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Speaker 3: Okay, oh yeah, I think Timberland should.

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Speaker 1: Do something about that. When you said the big red boots,

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Speaker 1: I was like.

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Speaker 2: Who they did those first? But then they did these

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Speaker 2: Timberland ones the same company. Yeah, but I feel like

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Speaker 2: they didn't make a lot of them.

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Speaker 3: Maybe and that's why also too, Now their argument can

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Speaker 3: be that that's just the standard construction boot, right, as

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Speaker 3: long as.

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Speaker 1: They're another construction boots that look like yeah yeah.

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Speaker 3: So as long as they're not using the Timberlin logo

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Speaker 3: right and putting them on the boots, they're really not

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Speaker 3: infringing on Timberland's brand, you get what I'm saying. So

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Speaker 3: it's just so that's why it's important though, as business

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Speaker 3: owners and brand owners that we do on our name,

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Speaker 3: our logo, and our slogans because people will try to

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Speaker 3: use them in different ways. Now, that to me just

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Speaker 3: looked like a construction boot. But the moment they attached

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Speaker 3: to Timblan logo on and now Timbland has a trailer tree.

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Speaker 1: Oh did they put a tree? Oh?

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Speaker 3: I was gonna say now, because that could be a

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Speaker 3: likelihood of confusion, right, don't give them no ideas.

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Speaker 2: Actually, I want to ask you what made you to

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Speaker 2: say I want to be a trademark and business attorney.

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Speaker 3: So I am from the West Side of Chicago and

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Speaker 3: there is a lot of things that go on and

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Speaker 3: I knew I wanted to be an attorney since I

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Speaker 3: was five years old. Been exposed to the criminal justice system.

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Speaker 3: You know, my father went to prison my brothers were

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Speaker 3: in prison all at one time, and so I just

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Speaker 3: wanted to do something more impactful, more different.

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Speaker 1: My father, he came home.

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Speaker 3: He really wanted me to do criminal law because he

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Speaker 3: knew half the judges at the county jail.

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Speaker 1: And I was like, right. I was like, no, Daddy,

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Speaker 1: I'm not and he was like and and really.

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Speaker 3: Like four years after being a lawyer, my father will

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Speaker 3: still call me like, such and such a jail. Can

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Speaker 3: you go get do go see what they charging them

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Speaker 3: with it? And I'm like, Daddy, that's not what I do.

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Speaker 3: But it's not my scholar. But we're gonna call somebody

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Speaker 3: else to help such and such. But I knew I

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Speaker 3: wanted to do something as it related to business and

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Speaker 3: international business, and I thought I wanted to travel a lot,

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Speaker 3: see the world and.

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Speaker 1: Not being selfish.

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Speaker 3: But I finished law school and I studied intellectual property

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Speaker 3: a whole time in law school, and I love just

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Speaker 3: working with you know, brands, and then coming out and

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Speaker 3: seeing them in the world and just knowing I had

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Speaker 3: a part of that. But I finished law school and

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Speaker 3: not having any job offers, I thought I was gonna

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Speaker 3: work at a big corporation or a big law firm

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Speaker 3: had no job offers. And it was a professor who

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Speaker 3: told me, he said, you know what do you I said,

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Speaker 3: I don't have any jobs. You know, I got three

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Speaker 3: kids at home. Just did you know past the bart

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Speaker 3: the first time? What am I gonna do?

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Speaker 2: Okay, that is not easy. We're just talking about that,

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Speaker 2: especially with three kids. Yeah, and she was an infant

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Speaker 2: at the time. So I was having a lot of

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Speaker 2: amazing yes.

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Speaker 3: But but so then I fell into a depression because

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Speaker 3: I was even on my law review, my intellectual property

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Speaker 3: law review at school, and you know, it was only

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Speaker 3: two black people on there, me and the other guy,

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Speaker 3: and everybody else that didn't look like us all had

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Speaker 3: job offers. You know. It's like when when you're finishing

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Speaker 3: law school, it's like, you know, being drafted to the

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Speaker 3: pros or whatever.

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Speaker 1: And we didn't have any job offers.

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Speaker 3: And I was like, dang, if I could you know,

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Speaker 3: just I really want to do intellectual property law. And

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Speaker 3: talking to this professor after passing the bar, you have

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Speaker 3: to take a professional responsibility course, and I say, God

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Speaker 3: makes no mistakes because he is the one who planned

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Speaker 3: to see and he said, you know, what do you

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Speaker 3: want to do? I said, I want to do intellectual

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Speaker 3: property and he said, well, you will go a long

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Speaker 3: way serving and underserved.

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Speaker 1: And I said, well, I don't want to do criminal

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Speaker 1: law because I just.

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Speaker 3: Thought about like no real quick and I was like,

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Speaker 3: I want to do that, and he was like, no,

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Speaker 3: who is underserved in your practice area? And I said

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Speaker 3: small business owners? And he said, you will go a

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Speaker 3: long way serving now. And I'll tell you fast forward

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Speaker 3: eleven years later. You know, I was looking at those

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Speaker 3: big corporate jobs because I'm like, oh my god, this

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Speaker 3: is how much I can make. Never make that much money,

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Speaker 3: but you know, building my own business, have done that

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Speaker 3: and sometimes in a month, you know times, but also

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Speaker 3: too Now my firm is ranked above all of those

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Speaker 3: law firms that I applied.

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Speaker 2: For, out of the top fifty firms, and these are

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Speaker 2: already the top fifty firms in the US.

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Speaker 3: In the US out over twenty eight thousand.

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Speaker 2: Yes, trademark law firms. You're in the top fifteen of

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Speaker 2: those top fifty.

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Speaker 3: So I'm ranked top fifteen out of trademark lawyers in

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Speaker 3: the country, which is over thirty three thousand trademark lawyers

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Speaker 3: in the country.

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Speaker 1: Thank you, thank you.

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Speaker 3: But the firm that I built and started, and I

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Speaker 3: have an amazing team. I have three other lawyers that

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Speaker 3: work for the team. We're in the top one percent.

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Speaker 3: So we were numbers already.

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Speaker 1: Y See, guy, I had a plan for I had

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Speaker 1: a plan.

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Speaker 3: I have to stop asking him why and just say

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Speaker 3: what's next, because I say to that because I you know,

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Speaker 3: I really wanted to work at these law firms. And

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Speaker 3: I say, people's rejection is God's protection because he knew

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Speaker 3: he had a bigger plan from my life, and you know,

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Speaker 3: I was trying to get under their name, and he

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Speaker 3: had put me a book.

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Speaker 2: Sometimes when your back is against the wall, that's when

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Speaker 2: you fight the hardest and really make it happen.

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Speaker 1: So I love that. Yeah, I appreciate that.

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Speaker 2: And even just your spirit and energy because like I said,

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Speaker 2: I met you and then we were talking about like

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Speaker 2: making this happen, and I was like, we got to

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Speaker 2: make sure at some point that we get you up

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Speaker 2: here on the show to talk about this because you

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Speaker 2: live in Atlanta.

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Speaker 1: Now, I do, okay, I do, all right.

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Speaker 2: And so the other thing I wanted to ask you

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Speaker 2: about with some of the brands that you've helped, because

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Speaker 2: this is a critical piece of Like we just talked

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Speaker 2: about protecting a brand, helping a brand to grow and scale.

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Speaker 1: How does it feel for you when you know you've.

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Speaker 2: Been part of that process and you get to see

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Speaker 2: the success of other people.

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Speaker 3: It's amazing. We always tell our clients, your success is

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Speaker 3: our success.

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Speaker 1: Right.

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Speaker 3: We have over five thousand clients that we represent in

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Speaker 3: five thousand brands that we're helping at the creation.

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Speaker 1: Of their brand.

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Speaker 3: You know, I have a client, she was a young entrepreneur,

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Speaker 3: started her business at sixteen. Her and her mom were

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Speaker 3: homeless at the time. Wow, you know they you know,

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00:17:08,560 --> 00:17:10,960
Speaker 3: got an award from Joe Biden. They've been featured on

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Speaker 3: Shark Tank. The products is now like in targeting things.

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Speaker 3: But then they had some issues just recently where you know,

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Speaker 3: a lot of us want to get in retail spaces

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Speaker 3: and things like that, but what we don't know is

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Speaker 3: it can become taxing.

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Speaker 2: Tell me about it. We had some products and target

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Speaker 2: and whole foods. Your coffee company coffee uplifts people and

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Speaker 2: it costs money and to be able.

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Speaker 1: To mind that on the shelves and then you gotta sell,

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Speaker 1: you gotta sell.

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Speaker 3: And so they you know, they were having an issue

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Speaker 3: where Target called them and said, look, the products is

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Speaker 3: not moving us fast enough and if we have to

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Speaker 3: ship it.

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Speaker 1: Back, we have to charge that. Yeah, right, chargebacks.

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Speaker 3: And the crazy thing is they shared their story that

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Speaker 3: the deal we thought they got on Shark Tank did

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00:17:52,160 --> 00:17:55,040
Speaker 3: not go through, did not happen, and so you know,

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Speaker 3: I was just like, Okay, what can I do. I'm

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Speaker 3: gonna post this on my social media everybody in Texas

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Speaker 3: because I.

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Speaker 1: Have clients all across the country.

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Speaker 3: Everybody in Texas just go buy a bottle of the sauce, right,

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Speaker 3: and the brand is Siana Sauce.

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Speaker 1: Shout out to Siana Sauce and her mom. They do

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Speaker 1: great work.

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Speaker 3: And you know, the news came out the next day

415
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Speaker 3: just to support them. People were ordering off of their

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Speaker 3: website and things like that. And so that's what helps

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Speaker 3: me and make me feel good about amazing that we

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Speaker 3: do when we help our clients promote, you know, their brands.

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Speaker 3: And you know, people always ask, well, what's the difference

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Speaker 3: between you and the other companies online? Right?

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Speaker 1: You know the ones that there's really not a lawyer

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Speaker 1: and they're.

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Speaker 2: Just going online and doing it and filling it out.

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Speaker 2: But you're not going to get that individual guidance and help.

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Speaker 2: And like you said, there's so many different things I

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Speaker 2: didn't even know until you came up here and talk

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Speaker 2: to me about it today, where I'm like, I better

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Speaker 2: make sure.

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Speaker 1: Yeah.

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Speaker 3: Yeah, And you know it's so crazy to be a client.

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Speaker 1: Yeah.

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Speaker 3: So I have a lot of clients in the beauty

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Speaker 3: industry because I was a licensed cosmotologist before I became

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Speaker 3: a lawyer.

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Speaker 1: And I did it all girl, it's we three kids.

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Speaker 2: I had to do something to take them kids.

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Speaker 3: Yea, yeah, but so and I finished high school with

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Speaker 3: my cosmetology license because I knew I was going to

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Speaker 3: go to college and things like that. And where I'm from,

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00:19:12,119 --> 00:19:14,160
Speaker 3: as long as you finished high school, that's good enough

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Speaker 3: for everybody. Like you graduate high school, that's good. But

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Speaker 3: I knew I wanted to be a lawyer. But basically

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Speaker 3: what I was saying was I have a lot of

444
00:19:21,560 --> 00:19:25,480
Speaker 3: clients in a beauty space. And you know the difference

445
00:19:25,520 --> 00:19:30,000
Speaker 3: between me being someone's attorney or our law firm representing them.

446
00:19:30,320 --> 00:19:32,760
Speaker 3: I can connect my clients to people. I mean, and

447
00:19:32,920 --> 00:19:37,159
Speaker 3: just so happened one of my neighbors. He has helped

448
00:19:37,440 --> 00:19:42,040
Speaker 3: other big brands, beauty brands like my Yeo Organics Kaleidoscope, right.

449
00:19:42,240 --> 00:19:43,840
Speaker 1: He helped connect.

450
00:19:43,400 --> 00:19:46,000
Speaker 2: They both in part of the show My spotches the

451
00:19:46,040 --> 00:19:49,040
Speaker 2: show and me we already had for Kaleidoscope.

452
00:19:49,040 --> 00:19:51,679
Speaker 1: We've had her up here too. Yeah, absolutely, so.

453
00:19:53,280 --> 00:19:56,440
Speaker 3: Do and he helped them with their manufacturing and product

454
00:19:56,480 --> 00:19:58,040
Speaker 3: production like that.

455
00:19:58,119 --> 00:19:59,959
Speaker 1: And so he's my neighbor.

456
00:20:00,200 --> 00:20:02,920
Speaker 3: He lives right in my community, right, and so now

457
00:20:02,960 --> 00:20:05,359
Speaker 3: I'm connecting him with my clients so they can do

458
00:20:05,440 --> 00:20:06,880
Speaker 3: the same thing as well.

459
00:20:07,040 --> 00:20:09,159
Speaker 2: Listen, y'all, she don't live in a house. She live

460
00:20:09,200 --> 00:20:11,760
Speaker 2: in a community. Okay, we got to get to that point,

461
00:20:11,800 --> 00:20:13,720
Speaker 2: but you worked really hard to get there, and we

462
00:20:13,760 --> 00:20:14,720
Speaker 2: got to celebrate that.

463
00:20:14,960 --> 00:20:17,159
Speaker 1: Yeah, absolutely, to be able to go home to your house,

464
00:20:17,600 --> 00:20:20,159
Speaker 1: yeah and be like we did this, Yeah, you know.

465
00:20:20,400 --> 00:20:24,199
Speaker 3: I Yeah, I was looking and it's so crazy because

466
00:20:24,280 --> 00:20:27,199
Speaker 3: my house now was not my first house that I

467
00:20:27,240 --> 00:20:28,120
Speaker 3: bought in Chicago.

468
00:20:28,160 --> 00:20:30,280
Speaker 1: But I was like, oh my god, this is growth.

469
00:20:30,520 --> 00:20:32,879
Speaker 3: And then I know it's growth because I feel a

470
00:20:32,880 --> 00:20:35,520
Speaker 3: little guilty because I want this other house now and

471
00:20:35,600 --> 00:20:36,800
Speaker 3: I always see it.

472
00:20:37,520 --> 00:20:38,960
Speaker 1: I always see it on Instagram.

473
00:20:39,000 --> 00:20:41,320
Speaker 3: It got the pool in the backyard with the waterfall

474
00:20:41,359 --> 00:20:43,320
Speaker 3: coming out, so it's like, oh, I got still so

475
00:20:43,400 --> 00:20:45,720
Speaker 3: much further to go. But that's just you know, I

476
00:20:45,760 --> 00:20:47,879
Speaker 3: feel like it's the spirit of God challenging me to

477
00:20:47,920 --> 00:20:48,639
Speaker 3: my greatness.

478
00:20:48,720 --> 00:20:48,920
Speaker 1: Right.

479
00:20:49,280 --> 00:20:51,480
Speaker 3: And it's like sometimes people say, well, you shouldn't wrap

480
00:20:51,560 --> 00:20:53,680
Speaker 3: things and material things and things like that, but no,

481
00:20:53,880 --> 00:20:55,160
Speaker 3: like you deserve.

482
00:20:55,400 --> 00:20:58,600
Speaker 2: Yeah, so if you work hard, you should not feel

483
00:20:58,600 --> 00:21:00,399
Speaker 2: guilty for the things that you are but to do

484
00:21:00,440 --> 00:21:02,159
Speaker 2: because you also are doing a lot to help other

485
00:21:02,200 --> 00:21:04,880
Speaker 2: people exactly, so why not do things for yourself?

486
00:21:04,960 --> 00:21:07,000
Speaker 3: And I feel like it's a disservice to God if

487
00:21:07,000 --> 00:21:10,320
Speaker 3: we don't be great, if we don't operate in our excellence, right,

488
00:21:10,600 --> 00:21:13,359
Speaker 3: and so if we just sit and be comfortable and

489
00:21:13,400 --> 00:21:16,560
Speaker 3: we settle, how has that given him his true glory? Right?

490
00:21:16,760 --> 00:21:19,560
Speaker 3: Because you know, by giving him glory, people get to

491
00:21:19,560 --> 00:21:21,320
Speaker 3: see the great things He have done for you in

492
00:21:21,359 --> 00:21:23,520
Speaker 3: your life. So if I just sit back and be

493
00:21:23,640 --> 00:21:25,560
Speaker 3: comfortable in my nice house in my.

494
00:21:25,520 --> 00:21:27,960
Speaker 1: Community, when I know I can get this really really,

495
00:21:28,080 --> 00:21:28,560
Speaker 1: you're not the way.

496
00:21:28,560 --> 00:21:30,399
Speaker 2: It could be a great investment because the hope is

497
00:21:30,400 --> 00:21:31,719
Speaker 2: that will appreciate value.

498
00:21:31,880 --> 00:21:36,040
Speaker 1: And there you go. It has. It definitely has.

499
00:21:36,400 --> 00:21:38,400
Speaker 3: And it's so crazy because it just takes me back

500
00:21:38,400 --> 00:21:40,639
Speaker 3: because I know you're into real estate too, and I

501
00:21:40,680 --> 00:21:43,639
Speaker 3: remember there was a time where someone was telling, you know,

502
00:21:43,720 --> 00:21:46,679
Speaker 3: the black community, we shouldn't buy houses. And I know

503
00:21:46,720 --> 00:21:50,439
Speaker 3: this is not a real estate talk, but that just

504
00:21:50,480 --> 00:21:53,320
Speaker 3: goes back to the importance of ownership, right, even through

505
00:21:53,359 --> 00:21:54,520
Speaker 3: trademarks real estates.

506
00:21:54,560 --> 00:21:55,280
Speaker 1: When you look.

507
00:21:55,119 --> 00:21:59,280
Speaker 3: At the top wealthy people in this country, they're not

508
00:21:59,400 --> 00:22:02,119
Speaker 3: wealthy because as a burger shakes and fries. They're wealthy

509
00:22:02,119 --> 00:22:05,760
Speaker 3: because of their real estate portfolio and their intellectual property portfolio.

510
00:22:06,240 --> 00:22:07,960
Speaker 1: And why this ins.

511
00:22:07,760 --> 00:22:10,920
Speaker 3: Thoughts and why this person was out telling people mostly

512
00:22:11,000 --> 00:22:13,920
Speaker 3: up that looked like us, we should not buy homes.

513
00:22:14,040 --> 00:22:17,000
Speaker 3: I actually moved to Georgia twenty seventeen. I said I

514
00:22:17,000 --> 00:22:19,639
Speaker 3: would buy a house there until twenty twenty one, until

515
00:22:19,640 --> 00:22:21,360
Speaker 3: I knew, you know, if I wasn't to be there

516
00:22:21,440 --> 00:22:26,200
Speaker 3: or not. But twenty twenty something very odd happened COVID

517
00:22:27,040 --> 00:22:29,760
Speaker 3: and so you know, at the time, my landlord was

518
00:22:29,800 --> 00:22:31,720
Speaker 3: not checking on me to see if I was good

519
00:22:31,760 --> 00:22:34,199
Speaker 3: or anything. She still wanted her rent payment, and I

520
00:22:34,240 --> 00:22:35,720
Speaker 3: was like, you know what, this is the time I

521
00:22:35,800 --> 00:22:38,080
Speaker 3: need to be an owner, right And I bought my

522
00:22:38,119 --> 00:22:40,600
Speaker 3: house July twenty twenty when the interest rate was like

523
00:22:40,640 --> 00:22:42,600
Speaker 3: three point something, and.

524
00:22:42,520 --> 00:22:44,919
Speaker 1: I bought my house. Darn COVID too. Yes it was.

525
00:22:44,960 --> 00:22:48,080
Speaker 1: My entertate is three point twenty five percent. Yes, And the.

526
00:22:48,119 --> 00:22:52,920
Speaker 3: Thing is now my house has appreciated almost double its value,

527
00:22:52,960 --> 00:22:56,600
Speaker 3: so why like but but now think about it. The

528
00:22:56,640 --> 00:22:59,439
Speaker 3: community I lived in before I bought the house is

529
00:22:59,480 --> 00:23:01,920
Speaker 3: the same to rent a house. There is the same

530
00:23:01,960 --> 00:23:03,440
Speaker 3: payment as my mortgage.

531
00:23:03,480 --> 00:23:04,040
Speaker 1: That's right.

532
00:23:04,119 --> 00:23:06,919
Speaker 3: So it like when it goes back, you have to

533
00:23:07,000 --> 00:23:08,040
Speaker 3: go back to ownership.

534
00:23:08,080 --> 00:23:09,840
Speaker 1: It's so very yeah, I agree with that.

535
00:23:09,920 --> 00:23:12,760
Speaker 2: I will say the first house I bought when COVID hit,

536
00:23:12,840 --> 00:23:15,919
Speaker 2: I own my house right and that's the house I

537
00:23:15,960 --> 00:23:18,480
Speaker 2: was living in until I bought this other one. And

538
00:23:19,240 --> 00:23:21,560
Speaker 2: I felt very secure knowing that if God forbid something

539
00:23:21,560 --> 00:23:23,800
Speaker 2: should happen, I have a place to live exactly, you know,

540
00:23:23,840 --> 00:23:25,600
Speaker 2: so I didn't have to worry about paying rent. My

541
00:23:25,640 --> 00:23:27,920
Speaker 2: mortgage was paid already. I had a two family house,

542
00:23:27,960 --> 00:23:30,040
Speaker 2: so I had a tenant, so I know that could

543
00:23:30,040 --> 00:23:33,119
Speaker 2: support me if all else fails. I always think about that.

544
00:23:33,359 --> 00:23:35,159
Speaker 2: And my house is worth double what I pay for

545
00:23:35,200 --> 00:23:37,800
Speaker 2: it already, so it is I don't agree with that.

546
00:23:37,880 --> 00:23:39,119
Speaker 1: Don't buy a house now now.

547
00:23:39,200 --> 00:23:41,560
Speaker 2: I don't feel like you should buy a house anywhere

548
00:23:41,600 --> 00:23:44,080
Speaker 2: and there are certain situations where it's not always a

549
00:23:44,119 --> 00:23:46,439
Speaker 2: great thing, and it's not a great investment, as with

550
00:23:46,480 --> 00:23:50,000
Speaker 2: any investment, but there's way more ways that you can

551
00:23:50,040 --> 00:23:52,880
Speaker 2: do your due diligence and get into a great situation.

552
00:23:52,960 --> 00:23:55,280
Speaker 2: And another thing I learned, and just from hearing you

553
00:23:55,320 --> 00:23:57,280
Speaker 2: talk about that too, is your first house doesn't have

554
00:23:57,320 --> 00:24:00,040
Speaker 2: to be your dream house, last house. It should be

555
00:24:00,080 --> 00:24:02,600
Speaker 2: a good investment. It should be what you can't afford.

556
00:24:02,600 --> 00:24:05,159
Speaker 2: It shouldn't be something that's gonna break you, but it

557
00:24:05,160 --> 00:24:08,159
Speaker 2: should also be something that you know, this was, you know,

558
00:24:08,280 --> 00:24:11,440
Speaker 2: something that later on I can sell this, make money

559
00:24:11,480 --> 00:24:13,040
Speaker 2: off of it and get what I really want.

560
00:24:13,160 --> 00:24:16,159
Speaker 3: Yeah, absolutely absolutely, And everybody ain't meant to be.

561
00:24:16,200 --> 00:24:17,879
Speaker 1: An owner, right, everything's different.

562
00:24:18,080 --> 00:24:19,760
Speaker 2: Yeah, Now it might be best to rent because the

563
00:24:19,880 --> 00:24:21,560
Speaker 2: stress of home ownership is a real thing.

564
00:24:21,680 --> 00:24:24,320
Speaker 1: Yeah for sure. But the thing is I just dressed.

565
00:24:24,320 --> 00:24:25,720
Speaker 1: The entrepreneurship is a real thing.

566
00:24:25,720 --> 00:24:28,440
Speaker 3: It's so very real, so very well, and I don't

567
00:24:28,440 --> 00:24:30,320
Speaker 3: think a lot of people talk about it enough. But

568
00:24:30,440 --> 00:24:32,959
Speaker 3: also too, you know, I just thought it was just

569
00:24:32,960 --> 00:24:35,280
Speaker 3: a bad taste in my mouth to hear you know,

570
00:24:35,400 --> 00:24:37,760
Speaker 3: this person who's supposed to be a thought leader telling

571
00:24:38,040 --> 00:24:39,960
Speaker 3: all these black people not to buy a home, and

572
00:24:40,000 --> 00:24:40,400
Speaker 3: I'm like.

573
00:24:40,560 --> 00:24:42,919
Speaker 1: Wait, I feel like I feel like I know who

574
00:24:42,960 --> 00:24:45,040
Speaker 1: you're talking about, because yeah, yeah, but we don't need to.

575
00:24:45,720 --> 00:24:50,080
Speaker 3: I'm not honor, but but just know, like like sometimes

576
00:24:50,160 --> 00:24:52,479
Speaker 3: and that's too important too. Who are you listening to?

577
00:24:52,560 --> 00:24:55,200
Speaker 3: Who are you consuming? Who are you getting your information from? Right,

578
00:24:55,640 --> 00:24:57,920
Speaker 3: not that I was gonna listen to, but imagine all

579
00:24:57,960 --> 00:24:59,359
Speaker 3: those people that did listen to.

580
00:24:59,320 --> 00:25:01,879
Speaker 2: These people that person, and then they also spread that

581
00:25:01,960 --> 00:25:04,359
Speaker 2: to their community, like what I heard from this person

582
00:25:04,359 --> 00:25:05,840
Speaker 2: and they know what they're talking about.

583
00:25:05,600 --> 00:25:06,719
Speaker 1: Because they they on boats.

584
00:25:07,160 --> 00:25:10,199
Speaker 2: Yeah all right, well listen. I want to thank you

585
00:25:10,240 --> 00:25:12,920
Speaker 2: so much Rosina J. Pearce for coming and joining us.

586
00:25:13,520 --> 00:25:14,960
Speaker 2: You know, make sure y'all check it out. Where can

587
00:25:15,000 --> 00:25:15,640
Speaker 2: people find you?

588
00:25:15,840 --> 00:25:18,280
Speaker 3: So they can find me on Instagram it's the best

589
00:25:18,280 --> 00:25:20,760
Speaker 3: platform for me, which is the best lawyer, but I

590
00:25:20,840 --> 00:25:23,760
Speaker 3: understand everybody is not on Instagram, So you can also

591
00:25:23,840 --> 00:25:27,760
Speaker 3: find me at our website at securethebrand dot com. And

592
00:25:27,840 --> 00:25:30,680
Speaker 3: if anybody have any questions about trademarks, they can book

593
00:25:30,680 --> 00:25:34,040
Speaker 3: a thirty I'm sorry, a fifteen minute consultation for thirty

594
00:25:34,080 --> 00:25:37,640
Speaker 3: dollars with our firm and we'll explain the trademark process

595
00:25:37,680 --> 00:25:38,240
Speaker 3: to them.

596
00:25:38,240 --> 00:25:40,800
Speaker 2: That's right, thirty dollars to make sure that your business

597
00:25:40,800 --> 00:25:43,600
Speaker 2: doesn't get no season desist and that you start things

598
00:25:43,640 --> 00:25:45,600
Speaker 2: on a nice stable foundation.

599
00:25:45,840 --> 00:25:47,800
Speaker 3: Right now, we'll just say this real quoie because people

600
00:25:47,840 --> 00:25:50,040
Speaker 3: call and be like Angela said, those thirty dollars. The

601
00:25:50,080 --> 00:25:54,119
Speaker 3: trademark process is fifteen hundred. That's the call. Yes, but

602
00:25:54,280 --> 00:25:56,359
Speaker 3: we'll give people say, oh, it was only thirty and

603
00:25:56,440 --> 00:25:56,880
Speaker 3: that's a good.

604
00:25:56,800 --> 00:25:57,480
Speaker 1: Way to get started.

605
00:25:57,480 --> 00:25:59,760
Speaker 2: To understand what you need to do and then understand

606
00:25:59,760 --> 00:26:02,320
Speaker 2: the that's involved with it too and the different levels

607
00:26:02,359 --> 00:26:05,680
Speaker 2: of that. So I think that's important. Yes, absolutely, all right, Well,

608
00:26:05,720 --> 00:26:08,840
Speaker 2: thank you so much again. Secure their brand dot com.

609
00:26:09,119 --> 00:26:10,240
Speaker 1: Make sure you check it out.

610
00:26:10,280 --> 00:26:13,399
Speaker 2: And I appreciate you, and you know, congratulations to everything

611
00:26:13,400 --> 00:26:15,359
Speaker 2: you have going on. You have such an amazing story

612
00:26:15,640 --> 00:26:17,840
Speaker 2: to see where you are today and how you made

613
00:26:17,880 --> 00:26:20,840
Speaker 2: it to this level even though there were obstacles in

614
00:26:20,880 --> 00:26:23,000
Speaker 2: your way, so you thoughts, but it wasn't.

615
00:26:23,240 --> 00:26:24,919
Speaker 3: Thank you so much, Thank you so so much for

616
00:26:24,960 --> 00:26:27,920
Speaker 3: having me. I'm so happy this can you too, all right?

617
00:26:28,080 --> 00:26:32,959
Speaker 1: It is way up happy wealth Wednesday. Well,