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Speaker 1: Hello, and welcome to food stuff. I'm more in volgabon

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Speaker 1: and an aries, and today we're talking about something nice. Yeah, cupcakes, cupcakes,

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Speaker 1: and also a little bit about American style muffins. Yeah,

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Speaker 1: because as it turns out, they're kind of very much

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Speaker 1: the same thing. Now, they weren't always um to get

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Speaker 1: In Star Wars terms, I feel like the cupcake is

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Speaker 1: the dark side with all that sugar, and the muffin

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Speaker 1: is the light side. And then for years the cupcake

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Speaker 1: has been all join me on the dark side. The

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Speaker 1: muffin was like, I'll never join you until it totally

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Speaker 1: caved and joined the dark side. Oh yeah, because muffins

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Speaker 1: are just breakfast cupcakes. Now, yeah, that really could just

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Speaker 1: be the episode. That's that's it. Yeah, you can write

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Speaker 1: to us, yes, okay, So what are they cupcakes? Yeah,

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Speaker 1: they're like individual easily transportable and portioned controlled if you've

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Speaker 1: got the willpower cakes. Typically they're baked in a muffin

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Speaker 1: or cupcake pan, sometimes with crimped foil or paper. You

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Speaker 1: bake them frost um, maybe decorate them and bower them

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Speaker 1: our share if you if you can. Oh, and in

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Speaker 1: your eagerness to have a cupcake, in your face. Don't

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Speaker 1: forget to peel off the paper or foil if you

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Speaker 1: used it. I'm not just being condescending. That came up

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Speaker 1: a lot when I was reading about cupcakes. Um, you

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Speaker 1: can use the plate and fork if you feel so inclined,

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Speaker 1: or just straight to straight to face, straight to face.

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Speaker 1: You can also microwave single cupcakes in a muddle. I've

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Speaker 1: done that before. I have to. I've done it many

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Speaker 1: nights in a row, to the point where I'm kind

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Speaker 1: of like, should I just made cakes? Most cupcakes are

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Speaker 1: a combination of flour, butter, eggs, and sugar. Pretty Much

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Speaker 1: any cake recipe can be keified. What's cooled, you frost

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Speaker 1: You can even use the syringe and film with frosting

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Speaker 1: or other filling type things. Depending on where you are

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Speaker 1: in the world, cupcakes may go buy fairy cakes, patty cakes.

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Speaker 1: Cream cakes are simply fun And the lack of space

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Speaker 1: in the word cupcake is key because cup cakes totally different. Yes,

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Speaker 1: they're a thing too, and we will be talking about

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Speaker 1: them more in a second. One thing, cupcakes are not muffins,

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Speaker 1: except kind of now, so there's an American and English

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Speaker 1: muffin here in the US. I got confused reading about this,

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Speaker 1: because I don't know. I'm guessing in England they don't

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Speaker 1: call it English muffins. I don't know, but we call

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Speaker 1: it an English muffins. The big difference between American muffins

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Speaker 1: and English muffins, besides the grilling that you do on

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Speaker 1: English muffins, is that American muffins are quick bread raised

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Speaker 1: with baking soda or powder, or, before these things were invented,

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Speaker 1: pearl ash derived from potash made in muffin tins or

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Speaker 1: some other individual mold. Traditionally, American style muffins were savory

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Speaker 1: and cupcakes sweets. And yes, I can hear you Scott

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Speaker 1: from here, there are savory muffins, sure, but all right,

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Speaker 1: there are plenty of sweet ones. However, muffins don't generally

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Speaker 1: have the frosting that cupcakes generally do, and are a

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Speaker 1: bit denser. If we're talking about health, do we need

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Speaker 1: to do? Do we? Okay? The average Gormett vanilla cupcake

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Speaker 1: at a chain is seven calories and thirty six grams

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Speaker 1: of fat. Oh yeah, they're a dessert, a treat moderation. Yeah,

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Speaker 1: maybe maybe share them if they're big like that. Um,

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Speaker 1: Most muffins muffins you buy at chains aren't going to

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Speaker 1: bear too much better either, although can make healthier ones

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Speaker 1: on your own bath of cupcakes, but especially of muffins.

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Speaker 1: Let's uh, let's run some cupcake and muffin numbers. Yeah,

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Speaker 1: so okay, let's start with some weird, weird numbers and

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Speaker 1: two thousand eight deaf Goldman of Ace of Cake Fame Cakes.

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Speaker 1: Excuse me, goodness, so I don't know what I'm banking. Um.

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Speaker 1: He broke the record for largest cupcake at sixty one

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Speaker 1: point four pounds. To make this monster, Duff used sixteen

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Speaker 1: pounds of butter and ten pounds of sugar. It raised

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Speaker 1: ten thousand dollars for charity fighting hunger in the US.

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Speaker 1: In Intrigue Giant Giant Cupcake Intrigue, Guinness took back the

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Speaker 1: records the cupcake was made in two parts, which they

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Speaker 1: deemed to be disqualifying. M h. In two thousand eleven,

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Speaker 1: Georgetown Cupcake, which is a chain in the US, took

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Speaker 1: the record with a two thousand, five hundred ninety four

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Speaker 1: pound behemoth. That's about one thousand seventy kilograms by the way, uh.

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Speaker 1: To make this cupcake, both oven and pan were custom

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Speaker 1: made The pan itself weighed over six hundred pounds. The

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Speaker 1: cupcake was three ft tall and nearly five ft across.

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Speaker 1: That's about one by like one point six meters or so. Wow.

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Speaker 1: Although cupcakes can be pretty pricey, you're run of the

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Speaker 1: mill boutique bakery. Uh, maybe like five dollars apiece. There

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Speaker 1: is nothing that people won't adorn with edible gold and

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Speaker 1: sell for a thousand dollar up charge, right Annie? Oh? Yes,

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Speaker 1: correct in Dubai, and of course it's in Dubai. There is,

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Speaker 1: or at least has been, a one thousand, ten dollar

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Speaker 1: chocolate cupcake that's wrapped an edible gold leaf and topped

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Speaker 1: with chocolate chocolate frosting that's sprinkled with edible gold dust

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Speaker 1: and decorated with chocolate pieces and a fond and butterfly

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Speaker 1: that are you guessed it coated in more edible gold dust. Uh.

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Speaker 1: It's called the Golden Phoenix. And I'm usually all about

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Speaker 1: going into weird research rabbit holes, but I'm stopping. I

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Speaker 1: just stopped with this one because all the other search

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Speaker 1: results were returning like multiple instances of people putting diamonds

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Speaker 1: on top of cupcakes, and that is not edible. No,

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Speaker 1: that's inadvisable. It's a choking hazard. I don't like it.

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Speaker 1: You just get the cupcake and then you take the

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Speaker 1: diamonds off, you eat the cupcake, and then you've got

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Speaker 1: and then you have dime. You have it like a

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Speaker 1: handful of diamonds and understand it. Yeah me either. Individual

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Speaker 1: cupcakes are becoming increasingly popular at weddings. A friend that

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Speaker 1: did this and it was lovely. Yeah. Yeah, I don't

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Speaker 1: have to worry about it. I feel like the last

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Speaker 1: like seven weddings I went to have those things. I

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Speaker 1: mean it's great. Yeah. There are cupcake a t M

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Speaker 1: S sprinkles leads in this field. Um so a d

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Speaker 1: M is in almost a vending machine of cupcakes. Yeah.

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Speaker 1: Some feature up to six hundred flavors that rotate and

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Speaker 1: each one will cost you about four dollars a pop

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Speaker 1: or cupcakes you know. Oh, and just to strow back

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Speaker 1: to a past episode, h E B. Central Market debuted

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Speaker 1: black garlic chocolate cupcake. What oh that actually sounds great.

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Speaker 1: According to the company's site, this brand new invention blends

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Speaker 1: black garlic fermented until it reaches a satisfying sweetness into

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Speaker 1: a luscious chocolate batter made with sour cream and European

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Speaker 1: chocolate spongy moist with enough garlic to meld into the

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Speaker 1: chocolate without punching you in the mouth. The whole thing

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Speaker 1: is topped with a thick black garlic butter cream icing.

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Speaker 1: That extra kick you get at the end comes from

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Speaker 1: a pinch of cayenne pepper. Yeah. To celebrate the UK's

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Speaker 1: National Cupcake Week in Food Network UK hired a designer

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Speaker 1: to create a Marie and Twinette inspired cupcake dress. A

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Speaker 1: cupcake dress. The skirt held tears of of of of purple,

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Speaker 1: red and pink cupcakes over three hundred in total. Sounds unrealty,

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Speaker 1: but you'd always have a cupcake available to you, you

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Speaker 1: and two of your best friends. Yeah, sure, two seventy

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Speaker 1: you know share um. So, cupcakes sort of exploded right

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Speaker 1: around the New millennium and something sometimes called the Great

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Speaker 1: cupcake Rush in Americans devoured more than seven oh that's

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Speaker 1: a big number, seven hundred seventy million cupcakes between two

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Speaker 1: thousand and eight, and cupcakes were the fastest growing segment

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Speaker 1: of the baked goods industry. In the cupcake industry was

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Speaker 1: valued at two hundred two fifty million. Economist classify cupcakes

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Speaker 1: as an affordable indulgence, meaning even when things are tight,

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Speaker 1: you can still splurge on the occasional cupcake. Yeah, so

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Speaker 1: let's talk about some cupcake history. Let's but first, let's

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Speaker 1: take a quick break for a word from our sponsor,

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Speaker 1: and we're back. Thank you, sponsored, Thank you. According to

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Speaker 1: food historian Andrea Broomfield, just like other popular foods, the

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Speaker 1: brownie comes to mind, it's impossible to pinpoint a date

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Speaker 1: of origin for the cupcake. I just wanted to throw

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Speaker 1: that out there in the beginning. But that being said,

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Speaker 1: if we step back a bit to pre cookbook for

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Speaker 1: the average cook, most of your recipes were not really

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Speaker 1: written anywhere. Even if they were, maybe you couldn't read.

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Speaker 1: They were passed on orally, which means they kind of

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Speaker 1: needed to be easy enough to remember. Hence the cup

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Speaker 1: cake with a space where the measurements you used for

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Speaker 1: each ingredient was in cups. That's also where pound cake

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Speaker 1: gets its name. By the way, I have a friend

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Speaker 1: who still uses a recipe like this for cobbler. Um.

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Speaker 1: This cup cake cupcake differentiation can lead to some confusion,

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Speaker 1: as you would guess um for historians doing research on

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Speaker 1: either speaking of pound cakes, individually sized cupcake esque pound cakes,

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Speaker 1: sometimes shaped like hearts, were popular by the eighteenth century.

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Speaker 1: The history of the cupcake, as in the individually sized

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Speaker 1: ones we think of today is relatively short, and it

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Speaker 1: starts in with often mentioned cookbook American Cookery by Amelia Simmons.

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Speaker 1: Thank you, Amelia. Yeah. The recipe was for a light

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Speaker 1: cake to bake in small cups and called for, among

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Speaker 1: other things that we use in our modern day cupcake recipes,

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Speaker 1: a glass of wine. Oh yeah, sure, they just put

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Speaker 1: alca haul at anything was the manta for a while.

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Speaker 1: Sometimes for added confusion, cup cake with a space and

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Speaker 1: cupcake we're combined, hell like in the first written record

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Speaker 1: of the word cupcake no space. In Eliza Leslie's Receipts cookbook,

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Speaker 1: it was for a resp for a cup measurement cake

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Speaker 1: based an individual tins, baked an individual right, so cup

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Speaker 1: cake cupcakes. In the beginning, these tents were probably mugs

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Speaker 1: made out of clay or something similar, or maybe teacups.

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Speaker 1: So cup cake cup cupcakes. It gets really it gets

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Speaker 1: really messy. It's a Russian doll of of cupcake. Yeah,

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Speaker 1: I like that. Baking an individual cups mugs, rammikins, what

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Speaker 1: have you. Might have been seen by bakers as an

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Speaker 1: efficient way to use any leftover batter because you could

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Speaker 1: fit them in unused real estate in the oven while

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Speaker 1: you're baking something else, and they baked more quickly too,

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Speaker 1: if fuel was an issue. The first time the word muffin,

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Speaker 1: let's go into muffin territory for a minute, appeared in

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Speaker 1: print was around the same time, but a little bit

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Speaker 1: earlier in the eighteenth century, and by mid century muffin

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Speaker 1: recipes started appearing in recipe cookbooks. Recipe cookbooks that's redundant,

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Speaker 1: similar to the cupcake. There was named confusion because muffin

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Speaker 1: was also sometimes used to mean crumpets. Also, muffin probably

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Speaker 1: meant English muffin until until the end of the eighteenth

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Speaker 1: century in the US, since pearl ash, that chemical leavening agent,

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Speaker 1: was discovered in the US, that's where the American style

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Speaker 1: muffin originated. In Fannie Farmers Boston Cooking School cookbook, here's

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Speaker 1: a recipe for both the quick bread muffin, which at

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Speaker 1: the time was alternately called common or wheat muffin, and

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Speaker 1: the English muffin. By the nineteenth century, you could probably

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Speaker 1: expect to find a recipe for a muffin in American cookbooks.

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Speaker 1: And Lauren, I have a question for you. Do you

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Speaker 1: know the muffin man that the muffin man, the muffin

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Speaker 1: man who lives on Drewry Lane. I don't personally should

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Speaker 1: should I? Probably because this is actually kind of a

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Speaker 1: nice story, as opposed to a lot of the nursery

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Speaker 1: type songs that have really dark meanings behind them. Pre

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Speaker 1: grocery store individual grocers would go down the streets ringing bells,

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Speaker 1: s handwears, including muffin men, these guys that would carry

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Speaker 1: trays of muffins balanced on their heads. The song came

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Speaker 1: out of Victorian England, so probably referred more to English muffins,

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Speaker 1: but we're not sure. An Act of Parliament forbade the

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Speaker 1: muffin man's bell ringing in the eighteen forties, but brave

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Speaker 1: muffin men did not let it stop them. Nay. By

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Speaker 1: the eighteen seventies or eighties, muffin pat ends had hit

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Speaker 1: the scene and upgrade from cooking muffins in in rings

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Speaker 1: on a griddle top and and flipping them halfway through,

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Speaker 1: And that again probably applies mostly to English style muffins,

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Speaker 1: but it's hard to say, hard to say. Okay, back

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Speaker 1: to cupcakes. While recipes for cupcakes did exist in Europe,

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Speaker 1: it seems to have really taken off in the US.

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Speaker 1: Both those recipes we mentioned earlier are from the U S.

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Speaker 1: By the way, I mean obviously the American cookery one,

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Speaker 1: but also the other one. In a writer posed and

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Speaker 1: Miss Mary E. Wilkins's delightful New England Stories and then

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Speaker 1: other tales relating to this corner of the United States,

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Speaker 1: I've frequently found mentioned of cupcake a dainty unknown I

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Speaker 1: think in this country. Well, some friendly reader on the

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Speaker 1: other side of the Atlantic kindly answer this query and

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Speaker 1: initiate an English lover of New England folks and ways

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Speaker 1: into the mysteries of cupcake. I didn't seem to know

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Speaker 1: what it was. At least this writer did it in England.

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Speaker 1: Apparently there's still largely an American thing. Yeah. The practice

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Speaker 1: of baking with paper liners can be found in mid

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Speaker 1: nineteenth century cookbooks, but the decorative variety didn't show up

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Speaker 1: until after World War One. There were several patents in

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Speaker 1: the nineteen thirties, primarily at first just for baking and

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Speaker 1: then later for serving. At first, she just used them

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Speaker 1: to bake and then peeled them off and room away.

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Speaker 1: Then it kind of became like, became this decorative. Here

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Speaker 1: you go, look at this bestive cupcake. Make less of

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Speaker 1: a mess. Hold on to it. Yes, I'm speaking up.

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Speaker 1: By the nineteen hundreds, cupcakes had secured their spot as

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Speaker 1: a popular choice for children's birthday parties, and this was

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Speaker 1: probably related to the fact that muffin tins were now

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Speaker 1: more readily obtainable by the public. Seven saw the first

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Speaker 1: instance of someone flavoring and icing cupcakes to represent the

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Speaker 1: periodic table. I did not know this is the thing,

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Speaker 1: but this is awesome. The woman behind this was Ida Freund,

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Speaker 1: and she iced on the atomic name and number on

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Speaker 1: each cupcake. And she started something of a trend. You

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Speaker 1: might find a periodic table of cupcakes at school big

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Speaker 1: sales today. I have never seen this, but I love

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Speaker 1: it intensely. I want to see yeah. Yeah. In nineteen fifteen,

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Speaker 1: a brand called Tasty Cake introduced individually wrapped chocolate cupcakes,

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Speaker 1: then two packs, and during the Great Depression, the three

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Speaker 1: packs that they still market today. Then in nineteen nineteen,

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Speaker 1: a brand called Continental Baking introduced a packaged cupcake in

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Speaker 1: that introduced a whole line of sweet snack cakes under

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Speaker 1: the Hostess brand. Yes, Hostess cupcakes. They were originally just

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Speaker 1: a Devil's Food cake with either chocolate or vanilla icing,

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Speaker 1: though in nineteen forty seven the company would hire one

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Speaker 1: d R. Doc Rice to redesign the cake, and by

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Speaker 1: happy accident, the machine that filled their Twinkies had just

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Speaker 1: been perfected, so they started filing the cupcakes too, and

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Speaker 1: added a stripe of white icing. I'm not sure when

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Speaker 1: it went curly though. Yeah, it wasn't curly at first. Yeah,

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Speaker 1: I think I came across that. That was kind of

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Speaker 1: a big They were looking for a re rebrand, a

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Speaker 1: redecorating of their cupcakes. I've never tried one of these.

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Speaker 1: I missed this whole Hostess thing. I didn't tried to. Yeah,

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Speaker 1: but I did not miss boxed cake mixes, which started

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Speaker 1: popping up in stores during the nineteen forties and fifties,

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Speaker 1: making cupcake baking all the easier, and boxed muffin mixes

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Speaker 1: were available to purchase around this time as well. In

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Speaker 1: the nineteen eighties, muffins started shifting more to the sweet variety,

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Speaker 1: turning over to that dark side thanks to the low

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Speaker 1: fat craze and replacing that fat with sugar. And this

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Speaker 1: is part of the reason they had that sticky top. Two.

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Speaker 1: By the way, um, back when muffins were a savory thing,

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Speaker 1: they had a crusty top. Maybe the shift is why

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Speaker 1: three states decided to adopt state muffins and then eighties.

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Speaker 1: I don't understand legislation. This is so weird to me. Okay,

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Speaker 1: Massachusetts opted for the corn muffin in nine six, Minnesota

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Speaker 1: the blueberry muffin in nine and New York the apple

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Speaker 1: muffin in nineteen eight seven. This is the second time

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Speaker 1: this show has given me the opportunity to look up

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Speaker 1: the forty minute New York Citate debate about whether or

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Speaker 1: not they should make yogurt the state snack, in which

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Speaker 1: talk of the apple muffin derails the whole thing. And

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Speaker 1: for that I am very grateful. It's so excellent. So

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Speaker 1: did you did you? Are there any state cupcakes? Not?

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Speaker 1: As far as I can tell, there are best cupcakes

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Speaker 1: of every state, but no state legislation has not come

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Speaker 1: that far yet. I haven't haven't quite caught up. No,

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Speaker 1: in we see the dawn of boutique cupcakes with Matt

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Speaker 1: when Magnolia Bakery opened a cupcakery in New York with

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Speaker 1: three dollar off frings like peanut, butter and jelly. They've

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Speaker 1: since expanded to seven US locations and five international ones.

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Speaker 1: Sex in the City featured a Magnolia Bakery cupcake and

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Speaker 1: its third season, which aired in two thousand and then,

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Speaker 1: everybody wanted one. Oh Yeah, Sex in the City was

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Speaker 1: a crazy trend setter. It was yeah, apparently usually for clothes,

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Speaker 1: but also for cupcakes. For cupcakes. Magnolia Bakery is still

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Speaker 1: a stop on the New York City Sex in the

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Speaker 1: City tour. Magnolia has another brush with stardom in Saturday

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Speaker 1: Night Lives digital short Lazy Sunday in two thousand five,

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Speaker 1: featuring Andy Sandberg and Cris Burnell. This was the only

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Speaker 1: the second time that SNL had published a digital short,

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Speaker 1: and it was one of YouTube's first viral videos. Also

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Speaker 1: admirable Hamilton's reference pre Roadway Show. I really appreciated it.

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Speaker 1: Muffins had their own claimed fame on the Tom Seinfeld

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Speaker 1: with an Elane had that idea for just selling the

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Speaker 1: muffin tops. Yeah, that's the thing, now I know it

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Speaker 1: is because of this and yeah, they had the slam

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Speaker 1: hole greeting top of the muffin to you. Yeah, now

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Speaker 1: you can buy the muffin tops. Yeah, oh that wacky

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Speaker 1: e lane. Meanwhile, in two thousand three, a rival New

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Speaker 1: York cupcake shop called Crumbs opened on the Upper West Side.

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Speaker 1: They began marketing a lot of flavors, like up to

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Speaker 1: seventy five flavors and started started expanding to cities across

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Speaker 1: the United States. It was a genuine fad yea and

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Speaker 1: two thousand and three was also the same year the

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Speaker 1: slang term muffintop originated in Australia, kind of meaning this

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Speaker 1: sort of chub that that you get over over low

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Speaker 1: rise jeans. But it's fine. Your body is just okay,

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Speaker 1: I know. Yeah. Around two thousand six, there were cupcake

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Speaker 1: bands in some schools with an eye on student health.

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Speaker 1: These bands caused public outcry. In Texas, legislators received so

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Speaker 1: many complaints from parents that they passed a Safe Cupcake

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Speaker 1: Amendment to ensure students rights to cupcakes. A Safe Cupcake Amendment.

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Speaker 1: The Washington Post reported that after the amendment passed, one

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Speaker 1: lawmaker said, we didn't realize how important cupcakes were neither

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Speaker 1: did I. And meanwhile, other cupcake shops were opening so fast,

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Speaker 1: hundreds of them, including eventual big hitters like Sprinkles, Cupcake

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Speaker 1: Nouveaux and Georgetown Cupcake in two thousand eight. Meanwhile, you

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Speaker 1: could buy a shirt that read muffins are just cupcakes,

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Speaker 1: and then later you could buy other shirts reading muffins

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Speaker 1: are just ugly cupcakes, which I got very offended about

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Speaker 1: before the show. I think it is it is what's

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Speaker 1: inside that counts, and what's inside is still a cupcake,

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Speaker 1: so you're still beautiful muffins. You've got a heart of gold, Laura,

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Speaker 1: thank you. I try and um. Aforementioned of Food Network

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Speaker 1: show Cupcake Wars, premiered with a prize of ten thousand dollars.

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Speaker 1: I've never seen this show, but I mean it's still going.

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Speaker 1: Oh yeah, so I guess there are a million ways

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Speaker 1: of make cupcakes. I mean there are also in TLC

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Speaker 1: launched d C Cupcakes Rivalry, reality show about the Georgetown

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Speaker 1: Cupcake Shop and its staff. And this brings us to

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Speaker 1: which cupcake experts called peak cupcake Crumbs. Bake Shop was

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Speaker 1: this year was one of INC magazine's five hundred fastest

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Speaker 1: growing companies. It had thirty five shops and was generating

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Speaker 1: over thirty one million dollars in sales and almost four

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Speaker 1: million dollars in profit per square foot of retail space.

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Speaker 1: They were generating a value of sales equal to McDonald's,

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Speaker 1: which had, you know, like a lot more than thirty

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Speaker 1: five stores. Uh Crumbs would be acquired for sixty six

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Speaker 1: million dollars that year, but analysts were warning of a

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Speaker 1: cupcake bubble. Same store sales were in decline as new

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Speaker 1: brands saturated the cupcake market. Oh Man. The HuffPo article

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Speaker 1: I read about this pointed out that the movie Brie Babes,

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Speaker 1: which came out in completely foreshadow to the coming cupcake collapse.

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Speaker 1: If you haven't seen it, there's a scene where Kristen

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Speaker 1: Wiggs character Annie, who was a gourmet baker fancy possibly

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Speaker 1: cupcake Focus bakery that had just closed, and she see

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Speaker 1: she has like a framed paper cutting of when it open.

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Speaker 1: She sees it, gets sad and then makes a sad,

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Speaker 1: solitary cupcake for herself. It's beautiful cupcake though it looks

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Speaker 1: really good. Yeah, she proceeds to eat it. I mean,

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Speaker 1: as you as you should. Yeah. Another HBO show paints

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Speaker 1: cupcake in a different light than Carrie Bradshaw's enjoyment of

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Speaker 1: them on Sex in the City Talking about Girls, where

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Speaker 1: Lena Dunham Dunham's character Hannah eats one naked in the

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Speaker 1: bathtub in the pilot, And if you're familiar with the show,

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Speaker 1: then you know not in a happy way. Yes. And

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Speaker 1: then along comes the cupcakes nemesis in the super trendy

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Speaker 1: Crown Nuts. No, the crown Nuts in case you missed

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Speaker 1: this one. It's a croissant doughnut that was first popularized

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Speaker 1: by New York bakery Dominique and Zell. They were so

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Speaker 1: popular still are kind of recently and I had to

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Speaker 1: wait super long. There was a black market where you'd

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Speaker 1: find them for one hundred dollars or more. Of course,

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Speaker 1: this popularity spawned spinoff scalore, all creatively or not really

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Speaker 1: creatively named to stay to stave off lawsuit, including one

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Speaker 1: from Crumbs, the crumb nut that sounds so um. To

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Speaker 1: celebrate the fortieth anniversary of Saturday Night Live in ice creamery,

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Speaker 1: Ben and Jerry's launched a few sketch themed flavors, one

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Speaker 1: of which was Lazy Sunday. It was a vanilla cake batter,

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Speaker 1: ice cream based with chocolate and yellow cupcake pieces, and

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Speaker 1: a chocolate frosting swirl. M m, that sounds delicious, it does. Yeah.

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Speaker 1: Oh h. However, alas a lack, there was still trouble

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Speaker 1: in cupcake paradise. Famed Crumbs had gone through a stock

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Speaker 1: crash back in just a couple of months after going public.

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Speaker 1: They had opened seventy stores, but had to close over

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Speaker 1: a dozen of them that year due to low performance.

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Speaker 1: Their licensing deals didn't work as well as hoped. Even

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Speaker 1: their crumb Nut could not save them. On July, they

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Speaker 1: closed all forty eight of their remaining stores and the

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Speaker 1: cupcake bubble head burst. It was. It was a market

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Speaker 1: oversaturation and inability to scale. You know, although cupcakes are

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Speaker 1: easy and inexpensive to make up to a certain point,

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Speaker 1: there and inherently small production fresh made good, mass production

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Speaker 1: requires stabilizing ingredients that really cut quality. Yeah, and furthermore,

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Speaker 1: there were all of these young, scrappy and hungry trend

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Speaker 1: foods that were waiting to steal the scene. Cake pups, macarons, doughnuts, doughnuts.

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Speaker 1: If you're wondering what happened in the muffin, nothing really

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Speaker 1: said nothing. Muffing it never experienced the bubble, and never

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Speaker 1: cupcake had this huge trend that first. Muffins still just

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Speaker 1: and there's still cupcake focused shops absolutely all over town.

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Speaker 1: Yeah yeah here in Atlanta certainly. I mean I don't know,

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Speaker 1: I don't know about everywhere. Let us know about let

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Speaker 1: us know about your hometown cupcake experiences. Do Yeah, we

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Speaker 1: have a little bit more for you about cupcakes, but

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Speaker 1: first we have one more quick break for a word

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Speaker 1: from our sponsor, and we're back. Thank you, sponsor, Yes,

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00:27:19,840 --> 00:27:23,560
Speaker 1: thank you, And we're back with some storage tips. Yeah,

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Speaker 1: because I'm I was gonna. I was thinking about doing

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Speaker 1: some cake science, but then I sort of want to

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Speaker 1: save it for like a larger cake episode, literally a

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Speaker 1: larger cake episode, a non individually sized cake episode. Anyway,

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Speaker 1: So some some storage tips and storage science storage science. Yeah, um, okay,

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Speaker 1: So you know, all cakes are basically unwieldy to store, Yeah,

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Speaker 1: which is why you should just eat them. But cupcakes

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00:27:50,119 --> 00:27:53,399
Speaker 1: only multiply your problem. You've got more surface area, so

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Speaker 1: they can dry out really fast. Nobody wants that. For

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00:27:56,520 --> 00:27:59,239
Speaker 1: best results, you you should eat them. This is this

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00:27:59,280 --> 00:28:01,879
Speaker 1: is like profession recommendation. You should eat them within about

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Speaker 1: four days, though, who can keep cupcakes that long? Someone

418
00:28:08,320 --> 00:28:12,480
Speaker 1: with far more willpower than us. Yeah. Uh, but you

419
00:28:12,520 --> 00:28:14,439
Speaker 1: can keep them for at least a week if you

420
00:28:14,440 --> 00:28:19,160
Speaker 1: treat them right. Okay, and some some science of staleness.

421
00:28:20,040 --> 00:28:23,439
Speaker 1: What's happening when cake goes stale is that it loses

422
00:28:23,520 --> 00:28:26,920
Speaker 1: moisture and the starch molecules in it begin to crystallize,

423
00:28:27,200 --> 00:28:30,679
Speaker 1: which makes the whole structure more brittle. The sugar in

424
00:28:30,720 --> 00:28:33,840
Speaker 1: cake helps keep it fresh because sugar molecules hold onto

425
00:28:33,840 --> 00:28:36,320
Speaker 1: water really well. Fat molecules also help. If you make

426
00:28:36,440 --> 00:28:38,600
Speaker 1: low fat cupcakes or methods, you'll just have to eat

427
00:28:38,640 --> 00:28:44,520
Speaker 1: them faster. Well, that kind of defeats the purpose share

428
00:28:44,520 --> 00:28:49,320
Speaker 1: them more. Ah yeah, fair faster. Yes. Frosted or unfrosted

429
00:28:49,360 --> 00:28:52,640
Speaker 1: cupcakes are best kept in an air tight container at

430
00:28:52,720 --> 00:28:55,240
Speaker 1: room temperature, with a little room between each cake and

431
00:28:55,280 --> 00:28:56,880
Speaker 1: a little room between the cake and the top of

432
00:28:56,880 --> 00:29:00,880
Speaker 1: the container. Crowding them can make them sticky. If you're

433
00:29:00,880 --> 00:29:04,640
Speaker 1: storing unfrosted cupcakes to frost later, make sure they're completely

434
00:29:04,680 --> 00:29:08,520
Speaker 1: cool before storage. Same goes for muffins, or again, they

435
00:29:08,560 --> 00:29:13,960
Speaker 1: will get sticky. Oh I know me too. Um. If

436
00:29:13,960 --> 00:29:18,080
Speaker 1: you're frosting your cupcakes. Frosting is best when freshly applied.

437
00:29:18,160 --> 00:29:20,000
Speaker 1: The texture kind of goes as it dries out. So

438
00:29:20,080 --> 00:29:22,440
Speaker 1: if you're baking your head, consider making your frosting ahead

439
00:29:22,440 --> 00:29:26,000
Speaker 1: of time and applying a day of unfrosted cupcakes and

440
00:29:26,160 --> 00:29:30,280
Speaker 1: muffins freeze really well, just just let them defrost at

441
00:29:30,360 --> 00:29:33,400
Speaker 1: room temperature for about two hours. I've read that even

442
00:29:33,440 --> 00:29:35,760
Speaker 1: frosted cupcakes can survive this process, but I don't know

443
00:29:35,760 --> 00:29:38,200
Speaker 1: if I buy it. You've got your doubt. I have

444
00:29:38,360 --> 00:29:41,880
Speaker 1: my doubts. I haven't seen enough empirical studies. If you

445
00:29:41,960 --> 00:29:45,480
Speaker 1: do not want to buy a special container for cupcakes

446
00:29:45,640 --> 00:29:48,560
Speaker 1: or muffin storage purpose a deep baking pan with a cover,

447
00:29:49,480 --> 00:29:52,120
Speaker 1: or even just a sheet of tinfoil or plastic wrap

448
00:29:52,280 --> 00:29:54,240
Speaker 1: to put over top of it, we'll do almost as well.

449
00:29:54,560 --> 00:29:57,240
Speaker 1: Just keep the covering off of the cupcakes. This also

450
00:29:57,320 --> 00:30:00,160
Speaker 1: goes for cupcakes that you've purchased. And I just want

451
00:30:00,160 --> 00:30:02,800
Speaker 1: to say, in times of emergency, a a pot or

452
00:30:02,920 --> 00:30:07,160
Speaker 1: bowl covered with a plate is also a completely acceptable receptacle.

453
00:30:07,440 --> 00:30:09,760
Speaker 1: I mean, you're bringing cupcakes. I mean, come on, if

454
00:30:09,800 --> 00:30:14,320
Speaker 1: somebody's gonna give you what they don't deserve, a cup

455
00:30:16,440 --> 00:30:18,560
Speaker 1: and he just made the most incredible like, come at me,

456
00:30:18,640 --> 00:30:22,000
Speaker 1: bro just here. Um. Room temp by the way, is

457
00:30:22,040 --> 00:30:25,160
Speaker 1: generally better than the fridge, especially if your container is

458
00:30:25,200 --> 00:30:29,480
Speaker 1: not air tight, because the continually circulating air of the

459
00:30:29,520 --> 00:30:32,680
Speaker 1: refrigerator will make them dry out faster, and furthermore, the

460
00:30:32,680 --> 00:30:36,600
Speaker 1: cool temperatures of a fridge will speed that starch crystallization process,

461
00:30:36,880 --> 00:30:41,000
Speaker 1: making them go staler faster. Although if your cupcakes are

462
00:30:41,080 --> 00:30:43,880
Speaker 1: especially muffins, have fruit in them, like fresh fruit, I'd

463
00:30:43,920 --> 00:30:46,320
Speaker 1: put him in the fridge to prevent mold growth. Just

464
00:30:46,320 --> 00:30:48,160
Speaker 1: just you know, bring him to room temper before serving,

465
00:30:49,000 --> 00:30:50,720
Speaker 1: or eat them straight from the fridge in your pajamas.

466
00:30:50,760 --> 00:30:53,280
Speaker 1: I can't. I can't tell you what to do. That's

467
00:30:53,320 --> 00:30:58,680
Speaker 1: my preferred way. I have this massive dessert chart because

468
00:30:58,720 --> 00:31:03,120
Speaker 1: of course I do, and it ranks like where desserts fall? Man?

469
00:31:03,120 --> 00:31:04,960
Speaker 1: Do you have to go in and change it? Sometimes?

470
00:31:05,040 --> 00:31:08,560
Speaker 1: Does it shift? It does, especially when I try. I

471
00:31:08,640 --> 00:31:13,920
Speaker 1: don't really prefer cupcakes, um, but it's because of the

472
00:31:14,000 --> 00:31:17,080
Speaker 1: stale is. Most of the cupcakes I've tried have been stale,

473
00:31:17,120 --> 00:31:21,240
Speaker 1: but recently, as in within the past like four years. UM.

474
00:31:21,280 --> 00:31:24,480
Speaker 1: I had one probably from one of these gourmet bakeries

475
00:31:24,480 --> 00:31:26,240
Speaker 1: that was so moist and so delicious, and I had

476
00:31:26,240 --> 00:31:30,840
Speaker 1: to make like two categories of it's a big chart.

477
00:31:30,880 --> 00:31:34,440
Speaker 1: You guys put too much thought into it. Probably, Oh

478
00:31:34,520 --> 00:31:37,320
Speaker 1: that's completely amazing. Yeah, I had one. Um. I had

479
00:31:37,320 --> 00:31:39,840
Speaker 1: one from famed Magnolia Bakery once and I was super

480
00:31:39,840 --> 00:31:42,400
Speaker 1: disappointed in it. It was so stale. I mean, the

481
00:31:42,440 --> 00:31:44,479
Speaker 1: frosting was really good. It was a good like vehicle

482
00:31:44,520 --> 00:31:47,760
Speaker 1: for the frosting, and the frosting was delicious. But I

483
00:31:48,200 --> 00:31:50,440
Speaker 1: have a friend who thinks of cupcakes, it's just a

484
00:31:50,480 --> 00:31:53,480
Speaker 1: conveyance for the frosting. It's just this thing that you

485
00:31:53,560 --> 00:31:56,760
Speaker 1: have to know. I love the I love the cake part.

486
00:31:57,240 --> 00:31:59,800
Speaker 1: I prefer the cake part. I think frosting is generally

487
00:31:59,840 --> 00:32:05,040
Speaker 1: too sweet. But these are just my thoughts. Listeners, um,

488
00:32:05,120 --> 00:32:08,960
Speaker 1: and this is our episode on cupcakes. Yea, yeah, and

489
00:32:09,000 --> 00:32:14,880
Speaker 1: it brings us to listen normal listener mail. Okay, we're

490
00:32:14,880 --> 00:32:17,960
Speaker 1: gonna start with one from Katie, who wrote in about

491
00:32:17,960 --> 00:32:21,360
Speaker 1: her experience working at restaurants and states that use minimum

492
00:32:21,400 --> 00:32:25,640
Speaker 1: tipped wags. Yeah. At sixteen, I started my first job

493
00:32:25,680 --> 00:32:27,880
Speaker 1: at Sonic. I'm not sure if they have these in Georgia.

494
00:32:27,920 --> 00:32:30,200
Speaker 1: They do, but Sonic is a drive in fast food

495
00:32:30,240 --> 00:32:33,080
Speaker 1: restaurant that is on just about every street corner in

496
00:32:33,120 --> 00:32:35,520
Speaker 1: Texas and Oklahoma. These are the two states she worked in.

497
00:32:36,520 --> 00:32:38,920
Speaker 1: As a car hop, I made four dollars an hour,

498
00:32:39,200 --> 00:32:41,640
Speaker 1: and you guessed it. The rest was to be made

499
00:32:41,720 --> 00:32:45,240
Speaker 1: up and tips. When I moved to serving at eighteen,

500
00:32:45,640 --> 00:32:48,360
Speaker 1: I made two dollars and thirteen cents an hour. But

501
00:32:48,440 --> 00:32:52,520
Speaker 1: you mentioned about having virtually no paycheck is one true.

502
00:32:52,600 --> 00:32:55,040
Speaker 1: I often didn't pick up my checks because they literally

503
00:32:55,080 --> 00:32:59,240
Speaker 1: said zero dollars. At twenty one, I became a bartender

504
00:32:59,280 --> 00:33:02,720
Speaker 1: and started making four dollars an hour. Again, we did

505
00:33:02,800 --> 00:33:05,480
Speaker 1: tips share, so whatever someone tipped me didn't actually go

506
00:33:05,520 --> 00:33:07,880
Speaker 1: to me, but the group as a whole. This method

507
00:33:08,120 --> 00:33:11,320
Speaker 1: some places use is actually a little unfair, but that's

508
00:33:11,440 --> 00:33:14,560
Speaker 1: another lengthy story. What a lot of people don't understand

509
00:33:14,640 --> 00:33:16,840
Speaker 1: is that the tip they left me wasn't just for

510
00:33:16,960 --> 00:33:19,080
Speaker 1: me as a server. We tipped out the bar, the

511
00:33:19,120 --> 00:33:22,600
Speaker 1: bus boys, the hostess, and the dishwasher. The same method

512
00:33:22,680 --> 00:33:26,480
Speaker 1: applied as a bartender. Our tips went to the bouncers

513
00:33:26,520 --> 00:33:29,840
Speaker 1: and the barbacks. So if someone left me a low

514
00:33:29,840 --> 00:33:32,680
Speaker 1: tip or no tip at all, I was essentially paying

515
00:33:32,880 --> 00:33:36,560
Speaker 1: to serve them. You also mentioned tipping in Europe, and

516
00:33:36,640 --> 00:33:39,000
Speaker 1: it is true tips aren't expected, but they are a

517
00:33:39,120 --> 00:33:42,400
Speaker 1: nice added bonus. As you know. This is because servers

518
00:33:42,440 --> 00:33:45,440
Speaker 1: and other industry folks there typically get paid more than

519
00:33:45,480 --> 00:33:48,120
Speaker 1: the minimum wage. As a rule of thumb, anytime I

520
00:33:48,280 --> 00:33:50,240
Speaker 1: ate out while in Europe, I would always tip one

521
00:33:50,480 --> 00:33:53,240
Speaker 1: or two euros. At my school, we had a huge

522
00:33:53,280 --> 00:33:56,320
Speaker 1: foreign exchange program and I quickly became friends with a

523
00:33:56,320 --> 00:33:59,640
Speaker 1: group of Australians. Some of them were bartenders and told

524
00:33:59,680 --> 00:34:01,720
Speaker 1: us how they were paid roughly thirty dollars an hour

525
00:34:01,880 --> 00:34:04,840
Speaker 1: on top of the tips they were often left. In

526
00:34:04,840 --> 00:34:06,640
Speaker 1: my opinion, if you live in the US, you know

527
00:34:06,720 --> 00:34:08,799
Speaker 1: it's customary to tip. If you don't like it, then

528
00:34:08,800 --> 00:34:10,839
Speaker 1: don't go out to eat and potentially cause someone who

529
00:34:10,920 --> 00:34:13,400
Speaker 1: was just trying to make a living to lose money. However,

530
00:34:13,760 --> 00:34:16,439
Speaker 1: I do understand those instances when people want to treat

531
00:34:16,480 --> 00:34:19,000
Speaker 1: themselves and or their family and can't afford to leave

532
00:34:19,040 --> 00:34:21,759
Speaker 1: a tip that matches what they spent. All on all

533
00:34:21,960 --> 00:34:24,560
Speaker 1: servers are nice, understanding and just want to be treated

534
00:34:24,719 --> 00:34:27,440
Speaker 1: like humans. I would take a nice person but not

535
00:34:27,560 --> 00:34:30,399
Speaker 1: as generous tipper over a handsy but large tipper any

536
00:34:30,480 --> 00:34:35,440
Speaker 1: day of course. Yeah, getting like re angry about the

537
00:34:35,440 --> 00:34:42,520
Speaker 1: tipping episode. Uh. GENEVERA wrote in about toasting in other countries.

538
00:34:43,200 --> 00:34:46,760
Speaker 1: Toasting from other countries. My friend had a Russia student

539
00:34:46,840 --> 00:34:50,000
Speaker 1: hanging out on his couch through a verified website and

540
00:34:50,040 --> 00:34:53,759
Speaker 1: completely safe. Huh. For one summer he was teaching us

541
00:34:53,800 --> 00:35:00,640
Speaker 1: the ways of Russian drinking. They toast saying, yeah, excellent,

542
00:35:01,040 --> 00:35:03,120
Speaker 1: take your shot, sniff a piece of bread, and take

543
00:35:03,120 --> 00:35:06,359
Speaker 1: a bite of pickle. One night of drinking, we ran

544
00:35:06,400 --> 00:35:08,839
Speaker 1: out of pickles and started using the pickle juice as

545
00:35:08,840 --> 00:35:12,279
Speaker 1: a chaser. It does work if you like pickles. Traditionally,

546
00:35:12,480 --> 00:35:14,520
Speaker 1: with my best friends, we enjoy our shots and we

547
00:35:14,520 --> 00:35:17,600
Speaker 1: always cheers before taking them. We always come with something

548
00:35:17,680 --> 00:35:21,680
Speaker 1: different and sometimes strange to cheers too. If someone takes

549
00:35:21,719 --> 00:35:24,319
Speaker 1: the shot before cheers with us, we make them take

550
00:35:24,360 --> 00:35:28,160
Speaker 1: it again. I love how people have such strict rules.

551
00:35:28,200 --> 00:35:31,120
Speaker 1: Oh yeah, absolutely, that's a that's a fun one though.

552
00:35:31,120 --> 00:35:33,520
Speaker 1: And yeah, oh I love I love a pickleback. Picklebacks

553
00:35:33,520 --> 00:35:37,600
Speaker 1: are very good. Yeah, So thanks to both of them

554
00:35:37,840 --> 00:35:40,520
Speaker 1: for writing in. You can also write to us. Our

555
00:35:40,640 --> 00:35:42,839
Speaker 1: email is food Stuff at how stuff works dot com.

556
00:35:43,040 --> 00:35:45,560
Speaker 1: We're also on social media. You can find us on

557
00:35:45,600 --> 00:35:48,480
Speaker 1: Facebook and Twitter at food Stuff hs W. We are

558
00:35:48,560 --> 00:35:51,759
Speaker 1: also on Instagram at food stuff. We hope to hear

559
00:35:51,800 --> 00:35:55,960
Speaker 1: from you. Thank you so much to our stand in

560
00:35:56,080 --> 00:36:00,560
Speaker 1: recorder Paul and our producer Dylan Fagan. Thanks so much

561
00:36:00,560 --> 00:36:02,319
Speaker 1: to you for listening, and we hope that lots more

562
00:36:02,360 --> 00:36:12,840
Speaker 1: good things are coming your way. M