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Speaker 1: Okaba fan, I cannot be more excited to have this

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Speaker 1: duo on the show. First of all, it's the duo

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Speaker 1: I didn't know I needed in my life. And y'all

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Speaker 1: know of brown ambition. I want to create a space

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Speaker 1: where we can, like sister talk like we're getting around

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Speaker 1: a table. We are not just having guests on who

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Speaker 1: want to talk about, of course, all their incredible business ventures,

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Speaker 1: but the people who have come up with them, the

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Speaker 1: relationships that have sustained them during those hard times, the

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Speaker 1: friendships that keep them going, the people who know the real,

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Speaker 1: real you know, when the lights go off and the

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Speaker 1: way it comes off, and the real you know, the

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Speaker 1: real shit that we're all going through. And so I

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Speaker 1: have a couple of incredible guests today. First, I have

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Speaker 1: Kenya param who is the chief growth officer for a

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Speaker 1: spill app. Here's the t Now, if y'all are not

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Speaker 1: familiar with spill app, what's wrong with you? If you're

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Speaker 1: looking for an alternative to the you know what of

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Speaker 1: it all? Just going to put the what are we

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Speaker 1: calling it? The are just formally known as Twitter, and

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Speaker 1: you want to join a black owned, black maid for

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Speaker 1: the culture. Social media app spill is where it's at.

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Speaker 1: I love Spill, and then also Lisa Beasley, who I

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Speaker 1: don't even know. Lisa, Like when people recognize your name,

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Speaker 1: I feel like if I said, your real name is

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Speaker 1: kind of cool, You're like a Clark Kent kind of vibe.

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Speaker 1: She's actually better known as Corporate Aaron, the comedian actress.

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Speaker 1: And we'll talk a little bit about entrepreneur as well,

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Speaker 1: who has been plaguing our social media nightmares for years

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Speaker 1: and giving us all PTSD of being in corporate and

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Speaker 1: talking and listening to the corporate errands of the world.

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Speaker 1: But I'm excited for y'all to get to know Lisa

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Speaker 1: as well as Kenya, who.

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Speaker 2: Y'all have come up together right well, firstly, you know,

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Speaker 2: really grateful to be here with you and have an

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Speaker 2: opportunity to introduce Spill to the BA community, the Brown

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Speaker 2: Ambvision community.

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Speaker 3: We are conversation connection, culture, community, commerce, an impactful place

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Speaker 3: where we are on a mission to become the de

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Speaker 3: facto place to discuss and discover the things that matter

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Speaker 3: most to us as culture driving communities. We are an

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Speaker 3: emerging social platform that's built to center brown, black, queer

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Speaker 3: communities who have historically driven culture across the Internet, but

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Speaker 3: unfortunately received the line share of hate on other social

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Speaker 3: platforms because of a lack of trust and safety. So

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Speaker 3: on spill, we have a deep, heavy policy and practical

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Speaker 3: investment in moderation and safety.

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Speaker 4: We can tag team Lisia, you know when you want

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Speaker 4: to come through.

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Speaker 3: But we were both at the AFRO Tech conference this

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Speaker 3: past year in November. Where was I.

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Speaker 1: Okay, I didn't get a chance to meet you, Lisa,

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Speaker 1: but I saw you.

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Speaker 4: Yeah, I saw you.

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Speaker 5: Yeah.

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Speaker 6: Corporate Air was there and I took a It was

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Speaker 6: a girl's trip. It was me and Corporate here and

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Speaker 6: we were both there at the same time.

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Speaker 1: Gotcha right, that's right.

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Speaker 3: And so I had quite a few speaking engagements over

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Speaker 3: the course of a couple of days. It was a

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Speaker 3: super packed schedule and we had this spilled leadership team

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Speaker 3: and a couple of our other folks there and we

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Speaker 3: ran into each other at the Black Excellence brunch and

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Speaker 3: the minute that I saw her.

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Speaker 4: I was like, Okay, I know exactly who this is.

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Speaker 4: I had a little fan girl moment.

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Speaker 3: I went up to her and as I was speaking

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Speaker 3: to introduce myself, she was like, I know who you are.

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Speaker 3: I haven't seen you over the last couple of days,

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Speaker 3: and I was like, okay.

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Speaker 6: Yeah, yeah, And I remember thinking, so at the last

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Speaker 6: event that we saw each other at the Black Excellence brunch,

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Speaker 6: so I was there working the event, but also there

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Speaker 6: for myself.

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Speaker 5: So I'm getting what I want to get done.

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Speaker 6: But there was only a couple of activations that Lisa

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Speaker 6: myself wanted to go to, because it is true, I

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Speaker 6: do have different personalities from my characters, even though they

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Speaker 6: all come from the same place.

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Speaker 1: I'm so really to hear your real voice, I gotta

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Speaker 1: tell you, that's such a relief.

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Speaker 6: I can also do this like Beyonce though, so we

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Speaker 6: have options. Okay, so she's she's a She's at the brunch,

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Speaker 6: but had I had only gone to a couple of other,

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Speaker 6: like auxiliary events put on by different companies, but Spill

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Speaker 6: was always the like one of the companies at the

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Speaker 6: activations that I was going to, So I didn't know,

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Speaker 6: but I went to the Spill activations, And now that

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Speaker 6: I'm thinking about it, the Spill activations appealed to me.

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Speaker 5: So those are the extra ones that I went to.

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Speaker 6: Because you know, when you go to these huge conferences,

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Speaker 6: there's so much going on at once, which is why,

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Speaker 6: which is why you have three people at a conference

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Speaker 6: and they not know and so speaking to that while

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Speaker 6: she's doing her thing with the there's a Microsoft Copilot event.

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Speaker 6: She's on a panel and she's just talking that talk

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Speaker 6: I like to hear. It's just very decolonized and there

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Speaker 6: was no centering of ideals.

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Speaker 5: That I didn't like.

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Speaker 3: Yeah, and within like the first couple of minutes, so

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Speaker 3: I'm like, hey, girl, huge fan of your work, not

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Speaker 3: just your comedy and your artistry, but also you know,

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Speaker 3: corporate batty to corporate batty, Like, I salute you.

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Speaker 4: I get it. It makes sense to me.

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Speaker 3: And I'm just kind of going through the motions and

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Speaker 3: she's like, okay, you know what, I got to let

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Speaker 3: you know right now. I didn't even have to pitch her.

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Speaker 3: She was like, I'm planning this huge stunt. I'm leaving

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Speaker 3: X and we about to do something and I'm joining

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Speaker 3: Spill and.

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Speaker 4: I want you to know that.

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Speaker 3: From that moment until when we chily pulled off this

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Speaker 3: really successful big stunt, it was like ten days in time,

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Speaker 3: which wow, I've heard of.

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Speaker 6: Okay, I'm not trying to be like go out and

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Speaker 6: circle back, y'all. I want I'm.

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Speaker 5: In the camp of like, will let's all be making

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Speaker 5: pick your fruit off trees?

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Speaker 6: But I know we can't get it. So this is

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Speaker 6: what I mean in terms of being a corporate baddy.

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Speaker 6: The activation that we pulled off that took ten days

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Speaker 6: would have taken your typical stress G marketing team anywhere

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Speaker 6: from three weeks to seven eight months. Seriously so and

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Speaker 6: still and people will know what I mean when I

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Speaker 6: say this, still banging it out legitimately, like still having

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Speaker 6: a deliverable slist, still having you know, the itemizations, still

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Speaker 6: getting to the contracting, still doing the thing we've already done,

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Speaker 6: the whole meetings to death thing that stops in the

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Speaker 6: way of progress.

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Speaker 5: And so here I.

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Speaker 6: See this high executive in a large platform that I

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Speaker 6: could have a place in, looking at me and talking

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Speaker 6: to me.

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Speaker 5: That's never happened at other platforms.

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Speaker 6: So on X I left, it was twenty seven thousand

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Speaker 6: followers and looking across if I if I look across

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Speaker 6: my Internet kingdom, yes, you know, surveying the land of

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Speaker 6: about six hundred and fifty thousand, I'm like, I can

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Speaker 6: do away with that island. So but I also understand

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Speaker 6: very de how my revenue streams as a pertean's platform

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Speaker 6: work and how they also work as leveraging and marketing channels.

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Speaker 6: So I didn't feel like I was losing anything because

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Speaker 6: I was gaining some of my soul.

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Speaker 1: Back, right yeah, and it's nice. I mean you guys

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Speaker 1: are in startup phase, right ken yea? I mean you've

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Speaker 1: been Mischief Growth officer. How's the growing doing? What does

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Speaker 1: that all entail? How do you grow? Can't I can't

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Speaker 1: think of a more intimidating kind of platform to launch

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Speaker 1: when there's so much noise, so many options. My god,

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Speaker 1: thread and Blue Threads and Blue Sky and the meta

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Speaker 1: of it all. I'm like, but to have something like

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Speaker 1: spill in the mix? What has that been like to

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Speaker 1: grow this brand at this time?

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Speaker 4: You know?

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Speaker 3: I started off with the team day one, twenty twenty three.

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Speaker 3: At the top of twenty twenty three as the global

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Speaker 3: Vice president for Community and Partnerships.

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Speaker 4: At the top of this year, I've stepped into being Chief.

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Speaker 3: Growth Officer, where I'm now responsible for leading all growth revenue.

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Speaker 1: User lines got promoted.

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Speaker 3: I love to optimize the complete user journey, maximizing retention,

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Speaker 3: scaling revenue operations, and making sure that our high performing

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Speaker 3: teams are focused on success, and so growth looks a

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Speaker 3: lot like an upward trajectory, but also continuing to double

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Speaker 3: and triple down on what we've always done really well,

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Speaker 3: which is centering the communities, protecting the communities who drive

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Speaker 3: culture forward, and making sure that people have a stafer,

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Speaker 3: more fun, more enjoyable place on the Internet to just

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Speaker 3: be ourselves.

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Speaker 1: How is it that you like, what actually goes into

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Speaker 1: making this a protected a protected space, like we're an

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Speaker 1: in dangerous b bcs or something the protected lens. If

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Speaker 1: you're black, you're queer, your trands in that community. What

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Speaker 1: are you getting that's different? You've said you protect us,

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Speaker 1: But is it through moderation? Is it like we're going

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Speaker 1: to filter out racism and misogyny and that kind of thing.

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Speaker 1: What actually is happening behind the Wizard's curtain?

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Speaker 4: Yeah, I appreciate that question.

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Speaker 3: So, firstly, we have a really robust set of community

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Speaker 3: guidelines that I authored in partnership with some of the

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Speaker 3: top trust in safety professionals who are also black women

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Speaker 3: across in this field. I sat and listened and learned

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Speaker 3: to what was working and what wasn't working on other platforms.

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Speaker 4: When we authored our rules, and that is kind of

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Speaker 4: the rule book.

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Speaker 3: By which we have created, you know, governance on Spill,

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Speaker 3: and then we kind of bring our tech into it

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Speaker 3: where we are training one of the first ever large

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Speaker 3: language models in AI for content moderation, so basically culturally

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Speaker 3: competent technology that is enforcing our community guidelines. And an

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Speaker 3: amazing thing happens when we do that, because it's not

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Speaker 3: just about the defense obviously, right, like you know, the

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Speaker 3: things that would normally populate on other social platforms hit

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Speaker 3: the timeline on Spill because of our AI lines of defense.

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Speaker 4: But we also have humans in.

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Speaker 3: The loop, a talented team of culturally competently trained human

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Speaker 3: beings who are on the clock twenty four to seven

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Speaker 3: three sixty five in shifts to be the human lines

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Speaker 3: of defense to enforce these rules as well. And so

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Speaker 3: that awesome thing happens I was talking about where it's

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Speaker 3: not just about defense, but it's also about the offense.

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Speaker 3: Because when you don't have to worry about defending for

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Speaker 3: your life on social media, right, you show up with

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Speaker 3: much more authentic, authentistic voice, You show up much more

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Speaker 3: authentically in you know, in community, you know, and love

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Speaker 3: happens when that happens, right, connection happens, Relationships foster, you

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Speaker 3: can do business with folks right, Just amazing things spark

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Speaker 3: from a place where you don't have to feel like

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Speaker 3: you are combating yourself against some of the most vitriolic,

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Speaker 3: disgusting elements of hate that, in particular, black women who

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Speaker 3: over index in use on social media face every single day.

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Speaker 1: Yeah, I think I'm in like a bit of a

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Speaker 1: bubble with Brown Ambition because just the audience we attract,

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Speaker 1: I mean, it's us. It just has always felt so

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Speaker 1: safe and our listeners, it's just positivity up and down.

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Speaker 1: And I mean doesn't mean they won't say when they

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Speaker 1: don't like something or question something, but it feels very

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Speaker 1: safe here. And it sounds like Spill also kind of

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Speaker 1: offers that community. I have a personal Spill account. I

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Speaker 1: think I need to start my Brown Ambition Spill account

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Speaker 1: breaking news Brown Ambition on Spill come follow us.

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Speaker 4: I mean, we've got groups now, so it'd be great

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Speaker 4: to help.

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Speaker 1: Great Fition group where okay.

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Speaker 3: Your listeners and your community can continue to receive updates

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Speaker 3: about what's happening on in the Brown Ambition world.

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Speaker 1: Yeah, all right, so tell me like Kenya and Aaron,

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Speaker 1: you guys met at this conference. I'm kind of surprised.

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Speaker 1: Should I just called you Aaron? If you bring that wing,

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Speaker 1: if you take that listen the pitch, better stay the pitch.

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Speaker 1: I like the baritone. Uh what was I going anyway? Whatever?

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Speaker 1: I want to start talking in a British accent again,

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Speaker 1: It'll be fine, Aaron.

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Speaker 5: No, this is the part of my person who joke.

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Speaker 6: By the way, I'm maliciously I maliciously enjoyed this a

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Speaker 6: little bit, so I'm sorry.

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Speaker 1: But I'm glad you do. It's like my sons because

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Speaker 1: I named them Rio and Remy, which I'm an idiot,

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Speaker 1: and yeah, it's great. But I like Lisa, even though

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Speaker 1: your name is in like twenty font in front of

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Speaker 1: my face. Christ Almighty Lisa. When you were an Afro

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Speaker 1: tech you were You're also an entrepreneur, right, so like,

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Speaker 1: can you tell us about your corporate journey and how

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Speaker 1: it's been in entrepreneurship land? How are you coping?

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Speaker 5: Yeah?

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Speaker 6: Absolutely, A lot of people don't know my story because

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Speaker 6: on purpose, I kind of market myself forward facing with

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Speaker 6: the content because I've been having a lot of fun

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Speaker 6: having a direct access to people who watch my content.

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Speaker 6: Without Hollywood gatekeepers. So grow up, Gary and Diana. I

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Speaker 6: went to perform in arts high school, but I played

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Speaker 6: the clarinet, so I was very shy.

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Speaker 1: So I wait a second, I also was a clarinet player.

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Speaker 1: Does that mean that we're shy?

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Speaker 6: Well, I was shy, but I knew I wanted to

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Speaker 6: be like a star and a singer and broad Way.

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Speaker 5: But I was like, I was.

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Speaker 4: Clarinet in middle school.

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Speaker 1: You guys all, this is now a different podcast right now.

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Speaker 1: That's so funny.

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Speaker 6: Yeah, so I took the that too. It was the

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Speaker 6: only way I was gonna pay for college. So I

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Speaker 6: went to a college in Memphis, Tennessee. I went to

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Speaker 6: lamorna On College, went on a full music scholarship and there,

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Speaker 6: yeah there, so I uh uh did a concentration in

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Speaker 6: classical jazz studies. And from there I knew that I

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Speaker 6: did not want to enter the workforce because I did

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Speaker 6: the responsible thing of Okay, in senior year college, you

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Speaker 6: can get a management position just because you have a

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Speaker 6: bachelor's It doesn't even matter what it's in. So I

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Speaker 6: did those programs that employers was doing at the time

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Speaker 6: where they were enticing you know, fresh college grads doing

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Speaker 6: the responsible thing of like, alright, let me secure my

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Speaker 6: check so I could pay for my car so I

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Speaker 6: could drive to my job, so I could pay for

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Speaker 6: my apartment, so I could pay for my car so

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Speaker 6: I could drive for my job. So and I and

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Speaker 6: I was like, I wanna be a performer and I

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Speaker 6: that was like one of the first calls from inside

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Speaker 6: the house that I truly answered where I felt like

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Speaker 6: I am shifting the direction of my life. And I

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Speaker 6: went to LA instead of working at like enterprise rent

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Speaker 6: a car. I could have got started at like sixty

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Speaker 6: thousand dollars benefits, but I decided to go to LA

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Speaker 6: with three suitcases and be homeless until I found an

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Speaker 6: apartment instead. And then I did act the school for

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Speaker 6: a couple of years, and that was like I knew

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Speaker 6: the last time or I thought that I would be

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Speaker 6: able to immerse myself fully in the arts for like

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Speaker 6: twelve fourteen hours a day. I was truly on my fame.

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Speaker 6: And here's where you start paying and sweat. So fast

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Speaker 6: forward to leaving that I got broke, moved back to Gary, Indianna.

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Speaker 5: And then I was like, oh no.

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Speaker 1: Okay, so how many years did you try to kick

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Speaker 1: it in LA before I was there for.

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Speaker 5: Two and a half years.

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Speaker 6: I was at school for two years and then I

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Speaker 6: tried to do six months as a green, fresh eted

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Speaker 6: actors student. I ain't had no money, I didn't understand Hollywood.

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Speaker 6: I just knew I was very talented, and that is

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Speaker 6: not how you want to.

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Speaker 5: Go about that.

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Speaker 6: So I moved back to Gary and then I started

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Speaker 6: auditioning in Chicago, and that's where I found like this

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Speaker 6: robust theater scene, and that's where.

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Speaker 5: I found like a career and like where you could.

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Speaker 6: Get your equity card and have health insurance because you're

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Speaker 6: an artist in Chicago.

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Speaker 5: And then just started building from there.

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Speaker 6: It's a great place to like be a producing artist

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Speaker 6: and curate for the city. And then I did about

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Speaker 6: six to ten shows a week for about ten to

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Speaker 6: twelve years.

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Speaker 1: What kind of shows was this?

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Speaker 3: Like?

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Speaker 1: Improv it?

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Speaker 5: So it ended up with improv. But at the start

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Speaker 5: I was doing.

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Speaker 6: Musical theater, like original musical theater from playing theater houses

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Speaker 6: in Chicago or like other August Wilson's and the and

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Speaker 6: the Fences and the and I was always a comedic

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Speaker 6: relief in serious.

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Speaker 1: Plays and then oh we love that, Yeah.

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Speaker 6: And then I started started doing comedy in Chicago because

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Speaker 6: I found the there was this improv scene growing up.

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Speaker 6: We called it ad living, and I didn't know how

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Speaker 6: serious improv was a new team if they had a show,

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Speaker 6: but I was never into I was never into Saturday

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Speaker 6: Night Live. I was never into the improv as they

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Speaker 6: know it. I was just into black people play all day.

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Speaker 6: So that's where I get my chops from. So it

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Speaker 6: turned out I was very good at it and started

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Speaker 6: getting the jobs that that that the white people had

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Speaker 6: wanted for decades but didn't and I would get there

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Speaker 6: as soon as possible, get the jobs that they wanted.

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Speaker 5: And just skyrocketed through that.

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Speaker 6: And then that's when I saw like this path of

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Speaker 6: and here's how you get a TV show, and here's

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Speaker 6: how you get in writer's rooms, and here's how you

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Speaker 6: work and how like, and so I sincerely tried.

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Speaker 5: To do that and it was very hard.

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Speaker 6: But there is this transition from from acting on stage

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Speaker 6: to TV that does take time because the immediate gratification

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Speaker 6: of having an audience is no longer there when you're

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Speaker 6: on set.

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Speaker 5: So it was a different mindset that I was shifted into.

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Speaker 1: So did you try to do TV, Like, were y

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Speaker 1: did you have like pilots.

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Speaker 5: Or oh absolutely, yeah, so you.

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Speaker 1: Moved back to LA at a certain point, or you

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Speaker 1: doing that in Chicago? Okay.

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Speaker 6: I stayed in Chicago because I was one of those

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Speaker 6: people that's like, oh, you don't have to be out

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Speaker 6: there to do this, because they moved slower out there,

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Speaker 6: just traditionally as working meaning California queen.

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Speaker 5: Oh yeah yeah, and not slow slower like in Chicago.

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Speaker 5: We have a problem.

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Speaker 1: No, I'm from New York. I mean I live in

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Speaker 1: New York now, but I know they do move slow

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Speaker 1: in Cali.

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Speaker 5: Yeah, like.

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Speaker 6: Tuesday, we'd be like, you want to meet, Let's meet Wednesday.

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Speaker 6: But in California it's like, let's meet next Wednesday.

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Speaker 1: So it's that gives me anxiety just thinking about that.

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Speaker 1: Why not now?

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Speaker 6: Yeah, So I was like I'm gonna keep my operation

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Speaker 6: here because I started to get guest star roles.

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Speaker 5: I did a couple of TV shows.

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Speaker 6: I have a lot of friends in TV, like helping

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Speaker 6: write pilots and pitching pilots, and I was doing the

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Speaker 6: pitch game. But I heard no too many times for

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Speaker 6: the level of talent that I knew that I had,

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Speaker 6: and so I stopped, and so I worked at I

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Speaker 6: was a writer at Cards Against Humanity, And on June twelfth,

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Speaker 6: twenty seventeen, that's when I was decided to become a

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Speaker 6: full time entrepreneur because I've always done that. I did

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Speaker 6: graph design to support myself through acting school, and that

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Speaker 6: built this way up kind of like with my acting

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Speaker 6: career of becoming eventually a creative director and a founder

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Speaker 6: and a company. So I know, I just sounded like

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Speaker 6: I skipped a lot, but this is like ten years

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Speaker 6: of me working skills alongside each other because to be

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Speaker 6: an actor, I had to have a real world skill

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Speaker 6: to support myself because it was one hundred and twenty

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Speaker 6: five dollars a week. The kids' theater shows were not

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Speaker 6: gonna pay the bills, so I would offset it with uh,

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Speaker 6: my own graphic design clients that I managed terribly because

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Speaker 6: I didn't understand my own workflow. If we wanna talk

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Speaker 6: about entrepreneurs, not I. I have a feeling in my

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Speaker 6: spirit that there are some listeners on the Brown Ambition

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Speaker 6: that understand the client deliverable aspect of their businesses, and

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Speaker 6: how do you start to realize it's a different skill set.

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Speaker 5: But anyway, it's so real. That's so it's it's so real.

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Speaker 6: And so I took I took those skills and I

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Speaker 6: started a traditional, good old fashion corporate, mid corporate corporate

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Speaker 6: business where I did a inclusion consultant for Fortune five

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Speaker 6: hundred and Fortune one hundred companies and this is where. Yeah,

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Speaker 6: so that was a good that was a good five

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Speaker 6: years of talking to industry agnostic. Industry agnostic is how

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Speaker 6: we work. But every single call was the same. And

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Speaker 6: so by this time in my acting journey, I had

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Speaker 6: taken my characters off stage and started to put them

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Speaker 6: online because of the pandemic, because I was bored and

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Speaker 6: I missed applause, and I.

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Speaker 5: Also went through being real.

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Speaker 6: I went through my whole like there's no audience, this

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Speaker 6: energy is gone, and I just started to play with

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Speaker 6: the audience that I had, and that audience grew. So

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Speaker 6: Corporate Airon is like the fourth character entry pointing to

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Speaker 6: this universe as some people they've already entered into different characters.

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Speaker 6: So before Corporate Airon, LORI Lightfoot ran locally really huge

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Speaker 6: in Chicago.

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Speaker 1: And that's the mayor, right, you did like an impersonation, yes,

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Speaker 1: remember that one?

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Speaker 5: Yeah, on my way out of corporate.

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Speaker 6: I couldn't take it anymore, and so I was like,

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Speaker 6: y'all are not going to stop doing this. So I

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Speaker 6: became them and made that my next character, and then

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Speaker 6: that swelled a portion of my business and I forgot

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Speaker 6: where I was going or what I was being asked.

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Speaker 6: But I think that's kind of a good place.

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Speaker 5: To be, like, hey, we are and here we are out.

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Speaker 4: Here because I resonate with so much of it.

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Speaker 3: I mean a lot of times people, particularly in the

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Speaker 3: last two years, here the work that I'm doing with Spill,

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Speaker 3: and assume if they've never met or seen me before

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Speaker 3: that I just kind of always worked in tech, but

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Speaker 3: this is my first time working in working at SPILL

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Speaker 3: is my first time working in house one hundred percent

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Speaker 3: for another company. Straight out of school, I invested in

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Speaker 3: myself and became a consultant. I started off as a

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Speaker 3: girl who got the coffee and worked my way up

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Speaker 3: to being a campaigns consultant and a fundraiser in electoral politics,

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Speaker 3: and in twenty six sixteen transitioned that because a special

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Speaker 3: thing happened in twenty sixteen that we all remember with

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Speaker 3: the elections there, right, And I.

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Speaker 5: Was like.

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Speaker 3: And I was like, well, I think I need to

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Speaker 3: kind of recalibrate and check on myself a little bit.

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Speaker 3: And I parlayed that into doing cultural consulting from movie

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Speaker 3: TV film studios. So there are so many parallels between,

443
00:22:32,240 --> 00:22:36,240
Speaker 3: you know, our trajectories in terms of being entrepreneurs, being

444
00:22:36,280 --> 00:22:39,440
Speaker 3: black women who had to kind of hybrid interface into

445
00:22:39,480 --> 00:22:46,280
Speaker 3: corporate infrastructures while also running our own business businesses. And

446
00:22:46,520 --> 00:22:49,720
Speaker 3: you know how amazing. I would have never known that

447
00:22:49,720 --> 00:22:53,679
Speaker 3: that pathway, that trajectory could have led me into working

448
00:22:53,760 --> 00:22:57,879
Speaker 3: in tech or recognized a non traditional pathway that was

449
00:22:58,080 --> 00:23:00,760
Speaker 3: had a transferable skill set the entire or time that

450
00:23:00,800 --> 00:23:04,680
Speaker 3: would be applicable for a time like now to create

451
00:23:05,119 --> 00:23:07,840
Speaker 3: you know, uh help help to create spell.

452
00:23:08,840 --> 00:23:10,600
Speaker 5: It's a transferable skill set for me.

453
00:23:10,720 --> 00:23:15,520
Speaker 6: Cause when when I heard her background, and it's bigger

454
00:23:15,560 --> 00:23:17,919
Speaker 6: than the consultancy piece. But when you hear the background,

455
00:23:18,480 --> 00:23:20,840
Speaker 6: entrepreneurs and people who have been in these different worlds

456
00:23:21,000 --> 00:23:22,879
Speaker 6: know what that looks like really on a day to

457
00:23:22,960 --> 00:23:25,919
Speaker 6: day level, Okay, like this this you got a thousand,

458
00:23:25,960 --> 00:23:28,280
Speaker 6: ten ninety nine and W two's when it's time to

459
00:23:28,320 --> 00:23:30,239
Speaker 6: do taxes, you got like the day to day of

460
00:23:30,320 --> 00:23:32,720
Speaker 6: it it's just kind of a different lifestyle.

461
00:23:33,240 --> 00:23:38,879
Speaker 1: Yeah, and I c I regre lucky.

462
00:23:38,840 --> 00:23:42,679
Speaker 6: Ye, what I do, what i've what I've done, and

463
00:23:42,760 --> 00:23:44,879
Speaker 6: what I think Kid is doing, which is why the

464
00:23:45,000 --> 00:23:47,159
Speaker 6: likes of us found each other and for and what

465
00:23:47,200 --> 00:23:50,080
Speaker 6: I hope to inspire people to do is all of

466
00:23:50,119 --> 00:23:53,560
Speaker 6: these transferable skills that we use for other people, use

467
00:23:53,640 --> 00:23:55,920
Speaker 6: them for yourself or for what you're trying to build.

468
00:23:56,359 --> 00:23:58,719
Speaker 6: So I used to be in circle back, follow up,

469
00:23:58,840 --> 00:24:05,239
Speaker 6: project manager, hell for other companies I do. I'm not

470
00:24:05,320 --> 00:24:08,240
Speaker 6: saying I'm running. I treat myself like that. I give

471
00:24:08,280 --> 00:24:12,520
Speaker 6: myself grace. I'm not indulging myself in white supervis practices

472
00:24:12,560 --> 00:24:13,960
Speaker 6: on myself that's crazy.

473
00:24:14,680 --> 00:24:17,720
Speaker 5: But I am using that skill set to build.

474
00:24:18,359 --> 00:24:21,440
Speaker 1: Yeah, it's about that energy. I was just writing I'm

475
00:24:21,440 --> 00:24:23,320
Speaker 1: working on my first book right now, and I was

476
00:24:23,440 --> 00:24:27,399
Speaker 1: just I literally wrote in writing a chapter that's basically

477
00:24:27,520 --> 00:24:31,600
Speaker 1: encouraging any woman woman of color in corporate to take

478
00:24:31,640 --> 00:24:34,879
Speaker 1: your age, subtract it from one hundred, and the larger

479
00:24:34,960 --> 00:24:37,320
Speaker 1: number is what percentage of time you should be focusing

480
00:24:37,359 --> 00:24:40,600
Speaker 1: on other skills Like then year nine to five, which

481
00:24:40,640 --> 00:24:42,560
Speaker 1: may sound like, Okay, I'm twenty two, so I'm really

482
00:24:42,560 --> 00:24:44,720
Speaker 1: going to spend you know, seventy eight percent of my

483
00:24:44,800 --> 00:24:48,639
Speaker 1: time on myself, Like yeah, yeah, I think that's I

484
00:24:48,640 --> 00:24:50,800
Speaker 1: think that's fair like that.

485
00:24:51,480 --> 00:24:55,160
Speaker 4: Yeah, wait a minute.

486
00:24:54,760 --> 00:24:57,960
Speaker 1: I so you can flip it. If you're more conservative,

487
00:24:58,000 --> 00:24:59,840
Speaker 1: you can say, Okay, I'll spend twenty two percent of

488
00:25:00,080 --> 00:25:03,000
Speaker 1: my time on my side hustle and eighty percent. But

489
00:25:03,240 --> 00:25:07,840
Speaker 1: just the idea is to normalize the the just normalize

490
00:25:07,840 --> 00:25:10,600
Speaker 1: that behavior, Normalize that you should be working on other

491
00:25:10,640 --> 00:25:13,040
Speaker 1: things and putting all of your one hundred percent into

492
00:25:13,080 --> 00:25:15,040
Speaker 1: a company that can drop you at the you know,

493
00:25:15,520 --> 00:25:19,840
Speaker 1: like that, and like screw anyone who says that federal work,

494
00:25:20,080 --> 00:25:23,520
Speaker 1: federal government job, good government jobs are safe, because like,

495
00:25:23,600 --> 00:25:26,440
Speaker 1: look at what's happening right now to thousands, tens of

496
00:25:26,480 --> 00:25:30,160
Speaker 1: thousands of workers who are being let go. So yeah,

497
00:25:30,200 --> 00:25:32,399
Speaker 1: I'm just big on saying hell no, do not give

498
00:25:32,440 --> 00:25:35,159
Speaker 1: them your one hundred percent. Save something for yourself so

499
00:25:35,200 --> 00:25:38,680
Speaker 1: that you have more resilience. So, whether it's like you Aaron,

500
00:25:38,760 --> 00:25:45,240
Speaker 1: I mean whatever your name is, got me again, Got

501
00:25:45,320 --> 00:25:50,399
Speaker 1: me again, whether it's you Lisa or you Kenya, you know,

502
00:25:50,520 --> 00:25:53,600
Speaker 1: leveraging those skills and in corporate but then taking them

503
00:25:53,600 --> 00:25:55,760
Speaker 1: out for yourself as well.

504
00:25:55,880 --> 00:25:59,320
Speaker 3: Totally, and thank goodness we did. You know, like again,

505
00:25:59,640 --> 00:26:05,199
Speaker 3: you know, building community on a social space, a social

506
00:26:05,240 --> 00:26:09,800
Speaker 3: app was far outside of my purview of what I

507
00:26:09,840 --> 00:26:11,960
Speaker 3: thought is something that I would be doing.

508
00:26:11,840 --> 00:26:15,640
Speaker 1: As a creator. Lisa. Yes, Lisa, I questioned myself even

509
00:26:15,640 --> 00:26:18,720
Speaker 1: when I said it right, as a creator, Lisa especially

510
00:26:18,760 --> 00:26:21,320
Speaker 1: and with your partnership and you know, your activation with

511
00:26:21,359 --> 00:26:24,320
Speaker 1: Spill and being on this app. Now, I'm curious because

512
00:26:24,560 --> 00:26:27,400
Speaker 1: even with Brown Ambition or any other creator, now there

513
00:26:27,480 --> 00:26:31,560
Speaker 1: is this increasing conversation about you know, owning your community

514
00:26:31,600 --> 00:26:34,199
Speaker 1: and when you put all your eggs in one social

515
00:26:34,200 --> 00:26:38,760
Speaker 1: media platform for example, that and we saw this with TikTok, right,

516
00:26:38,800 --> 00:26:42,200
Speaker 1: TikTok almost well went away, and like what that could

517
00:26:42,240 --> 00:26:45,200
Speaker 1: have meant. I feel like TikTok is probably your biggest platform.

518
00:26:45,800 --> 00:26:47,320
Speaker 1: That's where I first discovered you.

519
00:26:47,840 --> 00:26:50,080
Speaker 6: I'm so glad we're talking about this, and I'm probably

520
00:26:50,119 --> 00:26:54,280
Speaker 6: gonna get more specific because of your audience and for you,

521
00:26:54,520 --> 00:26:57,399
Speaker 6: please dealer, because this is kind of the stuff I

522
00:26:57,520 --> 00:26:59,960
Speaker 6: nerrid out about that I don't get to talk about

523
00:27:00,080 --> 00:27:01,880
Speaker 6: because a lot of people, you know, well, we're all

524
00:27:01,920 --> 00:27:06,840
Speaker 6: just enjoying the content because largely how I view myself

525
00:27:06,880 --> 00:27:11,560
Speaker 6: as a creator is when I think about, Oh, I

526
00:27:11,600 --> 00:27:16,160
Speaker 6: didn't think I would be doing this. In my mind,

527
00:27:16,240 --> 00:27:18,639
Speaker 6: this y'all was gonna be watching me on TV now,

528
00:27:19,880 --> 00:27:21,679
Speaker 6: so it's like, oh, this is different. I have to

529
00:27:21,840 --> 00:27:25,679
Speaker 6: play out a storyline still for mass media, and the

530
00:27:25,720 --> 00:27:27,200
Speaker 6: storyline is still catching on.

531
00:27:27,320 --> 00:27:29,320
Speaker 5: So it's like, Wow, I didn't know that I would have.

532
00:27:29,280 --> 00:27:32,439
Speaker 6: A TV like character exist in the world in five

533
00:27:32,600 --> 00:27:35,159
Speaker 6: d I was thinking small and thought it would just

534
00:27:35,200 --> 00:27:37,960
Speaker 6: be on a TVA screen. So with that, I want

535
00:27:37,960 --> 00:27:40,280
Speaker 6: to talk about some numbers because I want to encourage

536
00:27:41,200 --> 00:27:45,280
Speaker 6: creators who think about these per platform to build their

537
00:27:45,320 --> 00:27:47,800
Speaker 6: media literacy and just kind of think of mass media

538
00:27:47,840 --> 00:27:50,879
Speaker 6: in general, because your reach is way further than the

539
00:27:50,920 --> 00:27:56,360
Speaker 6: analytics that platforms share with you, because the entire Internet

540
00:27:56,520 --> 00:28:00,640
Speaker 6: is a whole digital landscape. But creators, you've been kind

541
00:28:00,640 --> 00:28:05,200
Speaker 6: of groomed to think of it per per per platform.

542
00:28:05,240 --> 00:28:09,720
Speaker 6: So I when I swelled to I think like four

543
00:28:09,800 --> 00:28:12,359
Speaker 6: hundred and fifty thousand on TikTok, I started to do

544
00:28:12,400 --> 00:28:15,560
Speaker 6: the analytics games for partnership to be like, Okay, here's

545
00:28:15,560 --> 00:28:17,280
Speaker 6: my analytics, here's the numbers that I've reached, here's the

546
00:28:17,280 --> 00:28:20,000
Speaker 6: demographics I do I'm reaching partnerships please, And so I

547
00:28:20,160 --> 00:28:26,560
Speaker 6: pulled a report from sprout Social. I did a if

548
00:28:27,160 --> 00:28:29,399
Speaker 6: so any day was out there. I did a Sprout

549
00:28:29,520 --> 00:28:34,520
Speaker 6: Social activation and a part of it was payment and

550
00:28:35,040 --> 00:28:40,000
Speaker 6: pullar report. So for creators that do have these conversations

551
00:28:40,040 --> 00:28:42,520
Speaker 6: with people, sometimes it's not always about.

552
00:28:42,320 --> 00:28:45,320
Speaker 5: Money, money, money, money, money, money, but you can also

553
00:28:45,560 --> 00:28:46,920
Speaker 5: barter with large companies.

554
00:28:48,040 --> 00:28:52,000
Speaker 6: So from there, I found out that without even including TikTok,

555
00:28:52,360 --> 00:28:55,440
Speaker 6: I was reaching. I thought I was reaching from what

556
00:28:55,640 --> 00:28:59,520
Speaker 6: I saw two million people, but they showed me that

557
00:28:59,600 --> 00:29:02,680
Speaker 6: across the entire Internet, not including TikTok, I was reaching

558
00:29:02,720 --> 00:29:06,560
Speaker 6: a hundred and fifty million people. And then I had

559
00:29:06,600 --> 00:29:11,440
Speaker 6: a ninety seven percent approval rating across positive comments. So

560
00:29:11,600 --> 00:29:13,880
Speaker 6: these are stats that you can pull on yourself. I

561
00:29:13,960 --> 00:29:17,200
Speaker 6: did a listening analysis and it was like, okay, from

562
00:29:17,280 --> 00:29:22,320
Speaker 6: these keywords, here's how this is being received across the Internet.

563
00:29:22,680 --> 00:29:25,920
Speaker 6: Because I hadn't put any content on YouTube, and somebody

564
00:29:26,040 --> 00:29:27,920
Speaker 6: had put corporate air on on YouTube, and I was

565
00:29:28,000 --> 00:29:30,000
Speaker 6: so scared to look at the comments, cause they are

566
00:29:30,840 --> 00:29:32,320
Speaker 6: they are scary over there.

567
00:29:32,520 --> 00:29:34,080
Speaker 5: Every time I picked on the YouTube and look at

568
00:29:34,120 --> 00:29:34,760
Speaker 5: the comments, it a.

569
00:29:35,080 --> 00:29:36,400
Speaker 6: It cu it could be a it could be a

570
00:29:36,960 --> 00:29:38,840
Speaker 6: I ain't even gonna make a joke about it. Yeah,

571
00:29:38,880 --> 00:29:41,720
Speaker 6: the comments are scary. And I went and all the

572
00:29:41,920 --> 00:29:45,000
Speaker 6: comments was nice, and I was like, I am, I

573
00:29:45,520 --> 00:29:47,360
Speaker 6: am I working with someone? Did I Did I do

574
00:29:47,520 --> 00:29:50,120
Speaker 6: some So I was like, I I feel like I'm

575
00:29:50,120 --> 00:29:52,320
Speaker 6: working with something, but I wanna pull the data. So

576
00:29:52,520 --> 00:29:54,560
Speaker 6: that's what it led me to see in like the

577
00:29:54,760 --> 00:29:57,200
Speaker 6: the ninety seven percent approval rating and stuff like that.

578
00:29:57,720 --> 00:30:04,360
Speaker 6: So I think about why don't focus on certain traditional platforms.

579
00:30:04,400 --> 00:30:07,000
Speaker 6: I think of the content as a whole. And so

580
00:30:07,120 --> 00:30:11,000
Speaker 6: when I think of like creators building community, the reach

581
00:30:11,480 --> 00:30:14,640
Speaker 6: is way larger than you actually think it already is,

582
00:30:14,840 --> 00:30:16,080
Speaker 6: even for the numbers that you have.

583
00:30:16,640 --> 00:30:18,160
Speaker 5: Because sometimes I really.

584
00:30:18,120 --> 00:30:20,280
Speaker 6: Like to get very needy, greedy with how I talk

585
00:30:20,320 --> 00:30:23,640
Speaker 6: about this, because it could seem like, well, girl, you

586
00:30:23,720 --> 00:30:27,719
Speaker 6: got millions of followers, like it's easy. Oh quite Oh

587
00:30:27,840 --> 00:30:29,640
Speaker 6: sure a percentage of that will kick back to you

588
00:30:29,760 --> 00:30:35,360
Speaker 6: some cash. But there are ways that companies use data.

589
00:30:35,520 --> 00:30:37,640
Speaker 6: There's ways that they use our content that go way

590
00:30:37,680 --> 00:30:41,320
Speaker 6: outside the platform with the platforms have been provided for us.

591
00:30:41,680 --> 00:30:44,520
Speaker 6: And so I work from that angle and not from

592
00:30:44,560 --> 00:30:46,680
Speaker 6: the angle of how many people are watching, how many.

593
00:30:46,560 --> 00:30:50,520
Speaker 1: People are clicking, so it's a deeper level, yes, smart.

594
00:30:50,600 --> 00:30:53,160
Speaker 1: It also helps you keep it in perspective like, oh,

595
00:30:53,240 --> 00:30:55,600
Speaker 1: I lost four hundred followers or whatever it's like, But

596
00:30:55,680 --> 00:30:57,160
Speaker 1: that's not the bigger picture here.

597
00:30:57,400 --> 00:30:58,480
Speaker 5: That's not the bigger picture.

598
00:30:58,760 --> 00:31:01,400
Speaker 3: I think the best part about this is having creators

599
00:31:01,520 --> 00:31:04,840
Speaker 3: like Lisa and the thousands others that are on the

600
00:31:04,960 --> 00:31:08,920
Speaker 3: platform helped to inform that development from the ground up.

601
00:31:09,200 --> 00:31:12,960
Speaker 3: So we're building with that in mind and considering that.

602
00:31:14,240 --> 00:31:17,440
Speaker 3: You know, it's a really important problem to solve, and

603
00:31:18,120 --> 00:31:21,320
Speaker 3: you know, we've been talking with creators on the ground,

604
00:31:21,400 --> 00:31:25,280
Speaker 3: We've been talking with creator agencies right try this. You know,

605
00:31:25,800 --> 00:31:28,600
Speaker 3: are we happy with these particular outcomes? And I think

606
00:31:29,000 --> 00:31:32,040
Speaker 3: you know that having that opportunity while we're still in

607
00:31:32,160 --> 00:31:36,240
Speaker 3: beta has been a really great reciprocal exchange. And I

608
00:31:36,280 --> 00:31:41,200
Speaker 3: think it's building the foundation for what's a successful you know,

609
00:31:41,520 --> 00:31:46,720
Speaker 3: creator platform partnership can look like, and the foundations of

610
00:31:47,080 --> 00:31:51,320
Speaker 3: you know, a creator ecosystem and a creator economy on

611
00:31:51,440 --> 00:31:55,200
Speaker 3: a platform like spills on legacy platforms. It's like having

612
00:31:55,280 --> 00:32:00,440
Speaker 3: to undo infrastructure that is fifteen seventeen years in development

613
00:32:00,520 --> 00:32:04,080
Speaker 3: and was never developed with in with with the mindset

614
00:32:04,200 --> 00:32:07,400
Speaker 3: of centering and protecting the creators who have made those

615
00:32:07,480 --> 00:32:11,360
Speaker 3: platforms pop is a much heavier lift than you know,

616
00:32:11,600 --> 00:32:14,440
Speaker 3: coming to a platform and saying, Okay, here's what I

617
00:32:14,640 --> 00:32:16,640
Speaker 3: like over here, here's what I'd like to do that

618
00:32:16,680 --> 00:32:20,520
Speaker 3: I've never been able to do, and having that conversation.

619
00:32:20,760 --> 00:32:23,640
Speaker 3: And again, as leadership, we're on the platform every single day.

620
00:32:23,800 --> 00:32:29,760
Speaker 3: We're listening attentively. We make ourselves available for this feedback.

621
00:32:30,560 --> 00:32:33,880
Speaker 3: And you know that's been really great.

622
00:32:34,240 --> 00:32:38,480
Speaker 4: I mean, you know, data has has been released from

623
00:32:39,480 --> 00:32:40,680
Speaker 4: you know, multiple reports.

624
00:32:40,720 --> 00:32:44,000
Speaker 3: I think Bloomberg reported that the creator economy is going

625
00:32:44,080 --> 00:32:45,920
Speaker 3: to be you know, a trillion dollars in just a

626
00:32:46,000 --> 00:32:47,640
Speaker 3: few years, set to set to.

627
00:32:47,720 --> 00:32:51,360
Speaker 1: Trip billion dollars for who though, well, the well.

628
00:32:51,200 --> 00:32:54,040
Speaker 4: The creator the creator economy at hole, right, and.

629
00:32:54,360 --> 00:32:58,360
Speaker 7: We already know that like advertisers, and we know that

630
00:32:58,480 --> 00:33:02,040
Speaker 7: advertisers spend one hundred and fifty six billion dollars to

631
00:33:02,200 --> 00:33:07,280
Speaker 7: reach our communities, right, and you know, amongst our communities,

632
00:33:07,440 --> 00:33:09,120
Speaker 7: we are the trusted voices.

633
00:33:09,440 --> 00:33:12,160
Speaker 4: So if we think about what creators are.

634
00:33:12,280 --> 00:33:16,520
Speaker 3: Doing to aid and assist in that kind of in exchange,

635
00:33:16,720 --> 00:33:23,560
Speaker 3: you know, why not link arms, link arms with our clarinets.

636
00:33:23,720 --> 00:33:26,400
Speaker 1: You know, my little fifty four cent checks from Meta

637
00:33:27,040 --> 00:33:30,640
Speaker 1: crack me up every time they hit my anymo, like,

638
00:33:30,800 --> 00:33:32,479
Speaker 1: why are you sending me an invoice? I'm gonna get

639
00:33:32,480 --> 00:33:36,000
Speaker 1: a ten ninety nine for four dollars from Metta.

640
00:33:36,920 --> 00:33:39,640
Speaker 5: I work from the philosophy of like people first.

641
00:33:40,240 --> 00:33:45,360
Speaker 6: So if I'm getting fifty four cents from Meta doing

642
00:33:45,480 --> 00:33:50,160
Speaker 6: it this way, well I'll try to get one hundred

643
00:33:50,200 --> 00:33:53,200
Speaker 6: dollars trying it this way. And if it doesn't work,

644
00:33:53,400 --> 00:33:57,480
Speaker 6: guess what creators are added nothing to lose point with

645
00:33:58,560 --> 00:34:01,840
Speaker 6: their own businesses to try to switch it up and

646
00:34:01,880 --> 00:34:06,080
Speaker 6: try it new tactics. And by that I mean investing

647
00:34:06,960 --> 00:34:10,759
Speaker 6: in the idea of going back to the advertisers. There

648
00:34:11,160 --> 00:34:13,920
Speaker 6: they will come directly to you because you have the eyeballs.

649
00:34:14,200 --> 00:34:17,400
Speaker 6: Because the eyeballs of television are shrinking, so you're talking

650
00:34:17,480 --> 00:34:20,359
Speaker 6: major networks will have a boosted ratings and it would

651
00:34:20,360 --> 00:34:23,440
Speaker 6: be like five million people washed today, But you can

652
00:34:23,560 --> 00:34:26,240
Speaker 6: look across your analytics and see how many people you've reached.

653
00:34:26,280 --> 00:34:28,520
Speaker 6: Their they're paying for the same eyeballs, and they're just

654
00:34:28,560 --> 00:34:32,759
Speaker 6: taking advantage of some creators not also being entrepreneurs or executives.

655
00:34:32,960 --> 00:34:35,080
Speaker 5: And that's that's kind of like the decide and difference

656
00:34:35,080 --> 00:34:35,520
Speaker 5: between it.

657
00:34:35,880 --> 00:34:37,920
Speaker 1: What was your learning curve, like Arin, Like did you

658
00:34:38,160 --> 00:34:39,520
Speaker 1: have a mentor to help?

659
00:34:39,600 --> 00:34:40,239
Speaker 5: Like what what?

660
00:34:40,480 --> 00:34:43,680
Speaker 1: What was your learning curve? And then like moving into

661
00:34:43,760 --> 00:34:47,080
Speaker 1: the next level where maybe TV, Hollywood will come calling,

662
00:34:47,200 --> 00:34:51,120
Speaker 1: but you also have this your own business. You know,

663
00:34:51,200 --> 00:34:52,799
Speaker 1: you ha, you can show up. I'm sure you got

664
00:34:52,840 --> 00:34:55,880
Speaker 1: paid a pretty penny to show up at Eefrotech as Aaron,

665
00:34:56,000 --> 00:34:59,120
Speaker 1: you know, as corporate Arin. And that is a level

666
00:34:59,160 --> 00:35:01,879
Speaker 1: of professional resis millions that I think is wonderful even

667
00:35:01,920 --> 00:35:04,400
Speaker 1: for a creative person who maybe has aspirations to be

668
00:35:05,000 --> 00:35:09,440
Speaker 1: on screens. Even still, how do you how do you

669
00:35:09,600 --> 00:35:11,800
Speaker 1: bridge that gap for yourself in terms of that knowledge?

670
00:35:12,880 --> 00:35:16,520
Speaker 6: Well, for me, the learning curve was actually in the

671
00:35:16,680 --> 00:35:20,719
Speaker 6: reverse where I knew more than I I had to

672
00:35:20,840 --> 00:35:25,320
Speaker 6: learn myself. So because I kept in my the consulting

673
00:35:25,400 --> 00:35:27,719
Speaker 6: that idea was, I was telling CEOs what to do.

674
00:35:27,880 --> 00:35:31,120
Speaker 5: So I was the mentor. I was the kind of.

675
00:35:32,640 --> 00:35:36,160
Speaker 6: Shining light for some people. So growing and confidence of

676
00:35:36,280 --> 00:35:38,279
Speaker 6: that is the learning curve.

677
00:35:38,680 --> 00:35:38,839
Speaker 5: Right.

678
00:35:39,080 --> 00:35:43,239
Speaker 1: You didn't just yeah, come up with corporate Aaron in college. Yeah,

679
00:35:43,440 --> 00:35:44,960
Speaker 1: you did have that career first.

680
00:35:44,960 --> 00:35:50,239
Speaker 6: Destroying, destroying the gas light of my innate experience and

681
00:35:50,320 --> 00:35:53,239
Speaker 6: authentic intelligence is the hard work that I had to

682
00:35:53,360 --> 00:35:56,040
Speaker 6: do to destroy my imposter syndrome.

683
00:35:56,719 --> 00:36:00,799
Speaker 5: And then the gap I feel some times is the.

684
00:36:02,480 --> 00:36:04,799
Speaker 6: Gap of knowledge that I need to provide for other

685
00:36:04,840 --> 00:36:07,040
Speaker 6: people in terms of I tell people like, this is it,

686
00:36:07,840 --> 00:36:10,560
Speaker 6: Like as an artist, a lot of people are just

687
00:36:10,680 --> 00:36:13,160
Speaker 6: not realizing, like, oh, we're in the TV show. We're

688
00:36:13,200 --> 00:36:15,399
Speaker 6: a part of the TV show. And if I look

689
00:36:15,400 --> 00:36:18,600
Speaker 6: at her IMDb, she was on TV screens. She is

690
00:36:18,719 --> 00:36:21,520
Speaker 6: on TV screens. Does she is in that world already?

691
00:36:21,719 --> 00:36:23,239
Speaker 6: So there is no world for me to go to.

692
00:36:24,320 --> 00:36:25,960
Speaker 5: This is just this is it?

693
00:36:26,920 --> 00:36:31,360
Speaker 6: And so I'm kind of existing in the gratefulness of

694
00:36:31,600 --> 00:36:32,960
Speaker 6: being able to enjoy my own.

695
00:36:32,840 --> 00:36:35,440
Speaker 5: Ebs and flows as an artist and entrepreneur.

696
00:36:36,280 --> 00:36:39,440
Speaker 6: And the largest gap that I had to overcome was

697
00:36:39,960 --> 00:36:42,200
Speaker 6: the gap that not that I didn't need any guidance

698
00:36:42,320 --> 00:36:45,000
Speaker 6: or any help. There's a I think people who operate

699
00:36:45,080 --> 00:36:47,720
Speaker 6: at a certain executive level understand that there's a myriad

700
00:36:47,760 --> 00:36:51,520
Speaker 6: of like friends influences what you read, what you eat,

701
00:36:51,600 --> 00:36:55,200
Speaker 6: and what you're doing, what you're listening to, what you're intaking. Yes,

702
00:36:56,280 --> 00:36:58,720
Speaker 6: I had to get to know that I really didn't

703
00:36:58,760 --> 00:37:01,160
Speaker 6: know what I was doing, and the imposter syndrome did

704
00:37:01,200 --> 00:37:03,960
Speaker 6: not apply that I couldn't apply it to me and

705
00:37:04,080 --> 00:37:07,880
Speaker 6: how how deep I was in it, because when I

706
00:37:07,960 --> 00:37:12,239
Speaker 6: could show up under contract for somebody else to validate me,

707
00:37:12,400 --> 00:37:14,879
Speaker 6: when I tried to show up as myself, for some reason,

708
00:37:14,960 --> 00:37:16,160
Speaker 6: I didn't have that overlord.

709
00:37:16,480 --> 00:37:20,279
Speaker 5: I felt like I wasn't worthy. So I had to

710
00:37:20,400 --> 00:37:22,480
Speaker 5: really get over myself.

711
00:37:23,280 --> 00:37:25,279
Speaker 1: Yeah, but it's okay to stand on your own and

712
00:37:25,400 --> 00:37:29,680
Speaker 1: not have like a corporate brand to like legitimize rall. Yeah,

713
00:37:29,880 --> 00:37:31,319
Speaker 1: I've definitely been there.

714
00:37:31,960 --> 00:37:35,280
Speaker 6: I have been there, and it's a longer road sometimes

715
00:37:35,360 --> 00:37:39,080
Speaker 6: and sometimes it's just a choice. So for me, I

716
00:37:39,239 --> 00:37:43,200
Speaker 6: value creative control, which is why whatever show of Mind

717
00:37:43,440 --> 00:37:45,239
Speaker 6: that ends up on TV, I have to do it,

718
00:37:45,320 --> 00:37:47,120
Speaker 6: which means I have to finance it, which is a

719
00:37:47,160 --> 00:37:50,480
Speaker 6: different road as opposed to pitching.

720
00:37:50,200 --> 00:37:52,200
Speaker 5: It to this network who will give me a team.

721
00:37:52,560 --> 00:37:56,279
Speaker 5: Then I'll have to share, and then it becomes down

722
00:37:57,120 --> 00:37:57,320
Speaker 5: and that.

723
00:37:57,800 --> 00:38:00,640
Speaker 6: And there is also still places where projects like that

724
00:38:00,880 --> 00:38:04,239
Speaker 6: can exist and be still if fully contained and go great.

725
00:38:05,400 --> 00:38:08,279
Speaker 6: But when you're innovating in a space that people are

726
00:38:08,320 --> 00:38:10,200
Speaker 6: not familiar with, they're still gonna want to try to

727
00:38:10,480 --> 00:38:10,960
Speaker 6: what you're doing.

728
00:38:11,040 --> 00:38:13,399
Speaker 5: Is to go there, right. So that's the part where

729
00:38:13,400 --> 00:38:15,120
Speaker 5: I like to be like, no, this is it.

730
00:38:15,320 --> 00:38:16,000
Speaker 4: This is art too.

731
00:38:16,640 --> 00:38:18,320
Speaker 1: I get it. It's the Yeah, No, I get it.

732
00:38:18,360 --> 00:38:20,760
Speaker 1: It's a circle. I want to take a quick pivot

733
00:38:20,920 --> 00:38:22,479
Speaker 1: into wrapping up the show.

734
00:38:22,960 --> 00:38:23,360
Speaker 5: So what we do.

735
00:38:23,520 --> 00:38:25,279
Speaker 1: I know, Keny, you said you're a longtime listener, so

736
00:38:25,400 --> 00:38:28,279
Speaker 1: you know we do brown Boost Brown Break. Lisa, that's

737
00:38:28,320 --> 00:38:30,040
Speaker 1: maybe your first time hearing that. So at the end

738
00:38:30,040 --> 00:38:31,719
Speaker 1: of the show, we like to kind of highlight either

739
00:38:31,800 --> 00:38:34,360
Speaker 1: something that we want to celebrate. So it could be

740
00:38:34,400 --> 00:38:37,239
Speaker 1: a brown Boost about I just got this amazing contract,

741
00:38:37,520 --> 00:38:41,600
Speaker 1: or I just hit this milestone in my career, whatever

742
00:38:41,680 --> 00:38:44,400
Speaker 1: it is, I have this new app that I'm loving whatever,

743
00:38:44,760 --> 00:38:47,880
Speaker 1: or a brown break is something that is driving you

744
00:38:48,000 --> 00:38:49,520
Speaker 1: nuts and you just want to like complain about you

745
00:38:49,560 --> 00:38:51,160
Speaker 1: want to call it out, give a little bit of

746
00:38:51,200 --> 00:38:54,680
Speaker 1: a read. So I will. I'll kick it to y'all.

747
00:38:54,760 --> 00:38:56,640
Speaker 1: Brown Boost, brown Break. You don't have to do both.

748
00:38:56,680 --> 00:39:00,600
Speaker 1: You pick one, Okay, I'll go first. It's our cool Yeah,

749
00:39:00,680 --> 00:39:01,040
Speaker 1: of course.

750
00:39:01,520 --> 00:39:06,600
Speaker 4: Okay, big brown Boost, Big brown Boost. So spill right.

751
00:39:06,680 --> 00:39:09,520
Speaker 3: We've been talking about it this entire time. Visual conversation

752
00:39:09,640 --> 00:39:12,719
Speaker 3: app place to discuss and discover culture. We're the first

753
00:39:12,760 --> 00:39:15,560
Speaker 3: social app to put spades on the platform. Right, We've

754
00:39:15,600 --> 00:39:18,960
Speaker 3: got live tea parties which are like our goal live feature.

755
00:39:19,960 --> 00:39:24,480
Speaker 3: We call our folks on platforms billionaires trying to lean into.

756
00:39:24,360 --> 00:39:27,640
Speaker 1: The ideology that's okay of value.

757
00:39:27,800 --> 00:39:30,240
Speaker 4: We come from a culture and create culture of value.

758
00:39:30,640 --> 00:39:33,320
Speaker 3: You can express yourself by adding text to image and

759
00:39:33,440 --> 00:39:36,560
Speaker 3: gifts and videos and share your quotes and comments on

760
00:39:36,640 --> 00:39:37,240
Speaker 3: your spills.

761
00:39:37,640 --> 00:39:38,839
Speaker 4: It's fantastic, right.

762
00:39:40,280 --> 00:39:45,640
Speaker 3: We are actually launching our first ever crowd round, So big, big,

763
00:39:45,760 --> 00:39:47,399
Speaker 3: big brown boost there.

764
00:39:47,680 --> 00:39:50,480
Speaker 1: Okay, crowdfunding like a so we could own a little

765
00:39:50,520 --> 00:39:51,080
Speaker 1: piece of Spill.

766
00:39:51,760 --> 00:39:56,279
Speaker 3: Yeah, So this crowd round is a unique opportunity for

767
00:39:56,600 --> 00:40:01,279
Speaker 3: the community to own a piece of the commonversation, own

768
00:40:01,320 --> 00:40:04,040
Speaker 3: a piece of a social platform that has been building

769
00:40:04,120 --> 00:40:08,640
Speaker 3: and centering our communities from the beginning, alongside with the

770
00:40:08,760 --> 00:40:13,080
Speaker 3: vcs that have also invested in us. So that's, you know,

771
00:40:13,320 --> 00:40:16,759
Speaker 3: a rare opportunity that doesn't normally happen in our communities.

772
00:40:17,360 --> 00:40:21,200
Speaker 3: We're really excited about this. So everybody can go to

773
00:40:21,640 --> 00:40:25,359
Speaker 3: spill dot com, Forward slash invest to find a little

774
00:40:25,360 --> 00:40:28,960
Speaker 3: bit more about how to own a piece of the

775
00:40:29,040 --> 00:40:33,720
Speaker 3: conversation and Spill minimum investment is two hundred and fifty dollars,

776
00:40:34,400 --> 00:40:37,279
Speaker 3: and investment investors can you know, get a range of

777
00:40:37,320 --> 00:40:40,759
Speaker 3: benefits including, you know, like special profile badges and early

778
00:40:40,840 --> 00:40:43,920
Speaker 3: access to new spill features and a first look at

779
00:40:43,960 --> 00:40:48,440
Speaker 3: our company updates and merch and all kinds of cool stuff.

780
00:40:49,040 --> 00:40:53,320
Speaker 3: So we're we're really really excited about this opportunity, So

781
00:40:53,440 --> 00:40:57,640
Speaker 3: big brown Boost for congratulations. First ever crowd round allocation.

782
00:40:58,080 --> 00:40:59,640
Speaker 1: Is it live now or is it going live at

783
00:40:59,640 --> 00:41:00,520
Speaker 1: a certain time.

784
00:41:02,360 --> 00:41:04,160
Speaker 4: When your listeners hear this, it will be live.

785
00:41:04,320 --> 00:41:07,440
Speaker 1: So okay, all right, Spill dot com slash invest we

786
00:41:07,480 --> 00:41:08,680
Speaker 1: got it. We'll put it in the show notes for

787
00:41:08,719 --> 00:41:09,279
Speaker 1: your BA fan.

788
00:41:09,480 --> 00:41:10,200
Speaker 4: Thank you so much.

789
00:41:10,960 --> 00:41:16,800
Speaker 1: All right, Lisa, I'll do brown Boost.

790
00:41:17,960 --> 00:41:19,120
Speaker 5: Because I'm okay.

791
00:41:19,200 --> 00:41:23,719
Speaker 6: So I'm excited because I'm gonna launch some content specifically

792
00:41:23,800 --> 00:41:25,520
Speaker 6: and exclusively for Spill.

793
00:41:26,239 --> 00:41:28,120
Speaker 5: So I didn't know this was gonna be my problems.

794
00:41:28,480 --> 00:41:30,680
Speaker 5: But I'm excited.

795
00:41:30,280 --> 00:41:33,279
Speaker 6: Because if I think about like company updates, I really

796
00:41:33,280 --> 00:41:35,880
Speaker 6: don't have nobody to give company updates too. So this

797
00:41:36,160 --> 00:41:38,239
Speaker 6: is like a this is a serious company at leasta

798
00:41:38,280 --> 00:41:42,640
Speaker 6: the experience core update. I am moving some of my

799
00:41:42,920 --> 00:41:45,279
Speaker 6: what I call analog things I do in the real world,

800
00:41:45,360 --> 00:41:48,680
Speaker 6: in real classrooms with real bodies. I'm moving some of

801
00:41:48,719 --> 00:41:52,239
Speaker 6: my analog classes that I teach at the collegiate level

802
00:41:52,320 --> 00:41:55,040
Speaker 6: in terms of like how artists can be entrepreneurs or

803
00:41:55,120 --> 00:42:00,279
Speaker 6: move like it into the digital space exclusively specifically at

804
00:42:00,400 --> 00:42:05,000
Speaker 6: spill so and to also kind of help launch creators

805
00:42:05,200 --> 00:42:08,920
Speaker 6: like you kind of into a different mindset of like,

806
00:42:09,160 --> 00:42:13,239
Speaker 6: oh right, here's how we can activate, reinvigorate and just

807
00:42:13,360 --> 00:42:16,000
Speaker 6: kind of like do what I do with the classes

808
00:42:16,400 --> 00:42:19,160
Speaker 6: in the real world in this digital space with creators.

809
00:42:19,600 --> 00:42:25,200
Speaker 6: So I'm excited about that. Yeah you know, I'm gonna

810
00:42:25,280 --> 00:42:28,719
Speaker 6: let you know. Yeah, I'm gonna let you know. So

811
00:42:28,760 --> 00:42:31,120
Speaker 6: I'm really excited about that. That's like my Brown moves

812
00:42:31,160 --> 00:42:34,800
Speaker 6: because I'm excited to do something directly with a platform.

813
00:42:35,040 --> 00:42:37,719
Speaker 5: Like I'm a big creator on the Internet and.

814
00:42:38,600 --> 00:42:42,200
Speaker 6: I haven't pitched two other platforms, but they also haven't

815
00:42:42,200 --> 00:42:42,800
Speaker 6: reached out.

816
00:42:42,680 --> 00:42:46,720
Speaker 5: To me, and I feel like being at this level

817
00:42:46,800 --> 00:42:47,680
Speaker 5: that I am, I'm.

818
00:42:47,600 --> 00:42:50,080
Speaker 6: Very excited to share and I keep just knowledge that

819
00:42:50,200 --> 00:42:52,600
Speaker 6: I have because I don't have anything to do with it.

820
00:42:53,400 --> 00:42:55,279
Speaker 6: I'm practicing it, and I just kind of want to

821
00:42:55,320 --> 00:42:57,919
Speaker 6: share what I know and I only feel safe doing

822
00:42:58,000 --> 00:42:59,680
Speaker 6: it at a place that has community.

823
00:42:59,719 --> 00:43:00,880
Speaker 5: Got it's like spill.

824
00:43:01,400 --> 00:43:05,520
Speaker 1: Yeah, that's facts. That's amazing, And I mean that's a

825
00:43:05,560 --> 00:43:08,000
Speaker 1: big like part of our ethos at Brown Ambition too

826
00:43:08,200 --> 00:43:11,719
Speaker 1: is like no gatekeeping. Just that's why I ask deep questions,

827
00:43:11,760 --> 00:43:13,799
Speaker 1: you know, like how much do you make? And where

828
00:43:13,920 --> 00:43:15,360
Speaker 1: where do you get your money from? And how do

829
00:43:15,400 --> 00:43:18,160
Speaker 1: you diversify income streams? And what's your list look like? Yeah,

830
00:43:18,440 --> 00:43:21,040
Speaker 1: because that's what's happening behind the scenes, So like why

831
00:43:21,120 --> 00:43:23,080
Speaker 1: not why try to pretend I share?

832
00:43:23,280 --> 00:43:27,680
Speaker 5: I share all of that negotiating with brands, pitch deck

833
00:43:27,880 --> 00:43:28,360
Speaker 5: like everything.

834
00:43:28,480 --> 00:43:30,120
Speaker 1: Oh nice, Okay, I gotta have you back to talk

835
00:43:30,160 --> 00:43:34,040
Speaker 1: about negotiating because that's my jam and the negotiating click.

836
00:43:34,120 --> 00:43:37,040
Speaker 3: Me taking part in a trend that started in twenty

837
00:43:37,239 --> 00:43:39,600
Speaker 3: twenty three on platform when we first launched, which is

838
00:43:39,680 --> 00:43:43,120
Speaker 3: still university. So I know other platforms have been credited with,

839
00:43:43,800 --> 00:43:45,520
Speaker 3: you know, educating.

840
00:43:45,239 --> 00:43:54,000
Speaker 1: Not Hillman Talk said, y'all were first. Noteing's first still university, okay.

841
00:43:54,160 --> 00:43:58,120
Speaker 3: In twenty twenty three, and it has a robust set

842
00:43:58,280 --> 00:44:03,040
Speaker 3: of classes and educators who in real life who are

843
00:44:03,320 --> 00:44:07,000
Speaker 3: coming to platform to share their knowledge and resources, and

844
00:44:07,280 --> 00:44:09,080
Speaker 3: you know, classes ranged from you.

845
00:44:09,120 --> 00:44:15,719
Speaker 4: Know university level level curriculum to like contend one on one,

846
00:44:16,160 --> 00:44:16,759
Speaker 4: you know, like.

847
00:44:17,320 --> 00:44:21,960
Speaker 1: You know it's it's a game that is Yeah, okay, girl,

848
00:44:22,040 --> 00:44:24,759
Speaker 1: I'm not gonna up front. I need to learn how

849
00:44:24,760 --> 00:44:25,360
Speaker 1: to play space.

850
00:44:25,640 --> 00:44:27,560
Speaker 3: Well, you can learn how to play spades on spill.

851
00:44:27,640 --> 00:44:30,160
Speaker 3: We've got a practice mode. No angry uncles to flip

852
00:44:30,200 --> 00:44:32,279
Speaker 3: the table and cush you out when you mess up.

853
00:44:32,400 --> 00:44:35,360
Speaker 1: Okay, you can try being a biracial baddy in a

854
00:44:35,440 --> 00:44:37,120
Speaker 1: family where you don't know how to play spades and

855
00:44:37,160 --> 00:44:39,719
Speaker 1: you just like try to fade into the background at

856
00:44:39,800 --> 00:44:40,560
Speaker 1: every gathering.

857
00:44:41,239 --> 00:44:42,480
Speaker 4: Listen, you can, you.

858
00:44:42,600 --> 00:44:45,840
Speaker 3: Too can learn how to play spades. And when you

859
00:44:45,880 --> 00:44:48,040
Speaker 3: sharpen your skills, girl, tag me in. We can take

860
00:44:48,160 --> 00:44:49,279
Speaker 3: we can run these tables together.

861
00:44:49,600 --> 00:44:51,120
Speaker 1: Is it like a group game? I really don't know

862
00:44:51,160 --> 00:44:51,719
Speaker 1: anything about it.

863
00:44:52,960 --> 00:44:56,080
Speaker 4: It's a group. It's communal. It is a space where people.

864
00:44:55,960 --> 00:44:59,560
Speaker 3: Exchange, you know, ideas, and you can do live video

865
00:44:59,640 --> 00:45:02,480
Speaker 3: and live audio while you're playing spades as well communicating

866
00:45:02,480 --> 00:45:02,839
Speaker 3: with folks.

867
00:45:03,040 --> 00:45:04,920
Speaker 4: Lisa is a great spades player too.

868
00:45:05,080 --> 00:45:06,080
Speaker 5: I love playing spades.

869
00:45:06,680 --> 00:45:09,799
Speaker 1: Okay, I can't wait. I'm very competitive, so I can't

870
00:45:09,800 --> 00:45:11,840
Speaker 1: wait to suck it up in there and play and

871
00:45:11,880 --> 00:45:13,440
Speaker 1: talk my ship. But I can't talk my shit yet

872
00:45:13,440 --> 00:45:15,080
Speaker 1: because I don't know. But we don't worry. When I

873
00:45:15,160 --> 00:45:16,760
Speaker 1: get it there, I'll be I'll be shit talking.

874
00:45:17,040 --> 00:45:19,360
Speaker 6: I should do a space ship Talk and tea party

875
00:45:19,400 --> 00:45:21,880
Speaker 6: where a lesson on once you get your SPAE skills.

876
00:45:22,080 --> 00:45:26,680
Speaker 1: Here's there's because I talk my ship very well and

877
00:45:26,800 --> 00:45:28,960
Speaker 1: like the banter. I love the bad babes like I

878
00:45:29,000 --> 00:45:31,320
Speaker 1: can go back and forth. If I can't like insult you,

879
00:45:31,520 --> 00:45:33,120
Speaker 1: then like really all be friends. You know what I mean?

880
00:45:33,719 --> 00:45:36,400
Speaker 1: So right, if I don't like a really good like

881
00:45:36,480 --> 00:45:39,520
Speaker 1: a like a dagger kind of insult, that's like did

882
00:45:39,600 --> 00:45:44,000
Speaker 1: she kill her? I don't know, Like that's my love language. Ah,

883
00:45:44,080 --> 00:45:46,520
Speaker 1: that's amazing, okay, ken Ye. So everyone's got to check

884
00:45:46,520 --> 00:45:50,640
Speaker 1: out Spill University, the ogs no shade to Heilman Talk University.

885
00:45:50,760 --> 00:45:53,480
Speaker 1: Maybe they need it too. But let's give credit where

886
00:45:53,520 --> 00:45:56,800
Speaker 1: credit is due to my incredible guests who did not

887
00:45:56,880 --> 00:45:59,520
Speaker 1: grow up together in Gary, Indiana, but you know, in

888
00:45:59,640 --> 00:46:01,880
Speaker 1: a fan fiction world, maybe you did. We don't know.

889
00:46:03,320 --> 00:46:06,160
Speaker 1: Kenya and Lisa, thank you so much for joining me

890
00:46:06,360 --> 00:46:08,960
Speaker 1: at the Brown Table and for joining and just sharing

891
00:46:09,000 --> 00:46:12,040
Speaker 1: your your your shine and you're light with ba Fam,

892
00:46:12,480 --> 00:46:13,560
Speaker 1: thank you so much for having me.

893
00:46:14,160 --> 00:46:14,680
Speaker 4: This is fun.