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Speaker 1: Welcome to the Wired to Hunt podcast, your home for

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Speaker 1: deer hunting news, stories and strategies, and now your host,

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Speaker 1: Mark Kenyon. Welcome to the Wired to Hunt Podcast. I'm

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Speaker 1: your host, Mark Kenyon, and this episode number one one

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Speaker 1: tennis show, we're joined by Jeff Sposito to discuss the

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Speaker 1: newly launched and very exciting new organization to Percent for Conservation.

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Speaker 1: All right, So before we kick off the show, I

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Speaker 1: do need to ask you a favor. Please bear with

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Speaker 1: us for the first ten minutes of this episode, as

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Speaker 1: we had some serious technical difficulties trying to record our

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Speaker 1: intra segment and literally red ord at three or four

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Speaker 1: times over the past two days. In every single time

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Speaker 1: we had these issues with sound quality. We're still trying

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Speaker 1: to figure out what's going on, but for this week,

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Speaker 1: I had to decide either to scrap this whole intrasegment

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Speaker 1: or leave it in with some poor audio sections scattered throughout.

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Speaker 1: So I decided to do that as I thought you'd

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Speaker 1: probably still enjoy getting to hear these stories despite the

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Speaker 1: few glitches. So thanks for your understanding, and now to

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Speaker 1: the show. All right. Welcome to the Wired to Hunt Podcast,

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Speaker 1: brought to you by Sick gear, and today we've got

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Speaker 1: a great show for you as we're joined by Jeff Sposito,

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Speaker 1: the founder of the brand new and very exciting two

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Speaker 1: Percent for Conservation, a conservation organization that I think has

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Speaker 1: the potential to make a very big difference in the

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Speaker 1: hunting and fishing world. And I'm stoked that Jeff's going

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Speaker 1: to be joining us today to talk about this new organization,

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Speaker 1: What inspired him to dive into this project, what all

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Speaker 1: goes into starting a conservation organization, and how all of

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Speaker 1: us hunters can get more involved in taking up this

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Speaker 1: type of cause in our own lives. But before we

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Speaker 1: get to all of that, Dan and I do have

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Speaker 1: some exciting updates from the field to share. We have

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Speaker 1: been doing a little turkey hunting right then. That's a

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Speaker 1: fat jack, and we've actually done a half decent job

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Speaker 1: of it. Hey, I can't complain, I uh, you killed what?

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Speaker 1: Did you get? One? Or two? I got one? You

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Speaker 1: can only kill one here in Michigan. But I can

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Speaker 1: very I can very briefly quickly give you my overview.

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Speaker 1: I had five really tough days of hunting in Michigan

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Speaker 1: where the birds weren't talking or I was really bad

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Speaker 1: at calling or something went wrong in the first five

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Speaker 1: days and just couldn't quite make it happen. I was

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Speaker 1: out there with a bow trying, you know, like we

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Speaker 1: talked about a couple of weeks ago. I thought I'd

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Speaker 1: tried to up the challenge factor. So I took my

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Speaker 1: bow out and was waiting for a big, mature bird,

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Speaker 1: and things just didn't quite go all the way to once.

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Speaker 1: So then Saturday came around, and I was getting a

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Speaker 1: little nervous because my Dad's coming in a couple of

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Speaker 1: days to hunt, and I was only gonna have a

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Speaker 1: few more days to hunt after that. So I figured

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Speaker 1: if I don't get something a freezer now, I might

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Speaker 1: not get a bird at all. So I took the

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Speaker 1: gun out Saturday morning, I changed up my strategy, went

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Speaker 1: to a different spot on the farm, and UM, long

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Speaker 1: story short, I end up killing a really nice gobbler

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Speaker 1: a couple hours after daylight. So it was one of

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Speaker 1: those hunts where it was one of those days really

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Speaker 1: where the everything was going right. The two days before,

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Speaker 1: the birds were silent, nothing was going but this day

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Speaker 1: everything was talking, they were responding to the calls, and

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Speaker 1: UH put one on the ground. So that was my

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Speaker 1: that was my turkey hunt. I got a Michigan bird.

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Speaker 1: Now in a week week and a half, them going

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Speaker 1: to Ohio. But you, my friend, you laid or we're

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Speaker 1: part of land too. Two down right right right, let's see.

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Speaker 1: So typically what happens is, I've been hunting with my

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Speaker 1: wife for five years. Uh we did. We did this thing.

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Speaker 1: We call it turkey camp. And it's where me and

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Speaker 1: my wife and my stepdad go hunting. And my mom

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Speaker 1: kind of gets through all the end of the deal.

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Speaker 1: She gets watched the kids so um, which she loves.

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Speaker 1: She does her grandma thing, but she watched the kids

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Speaker 1: while Sarah and I went hunting. And and my stepdad

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Speaker 1: might okay, tell my stepdad hunts. He goes into the

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Speaker 1: blind before light and he sits in the blind all

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Speaker 1: day long. That's that's how I can't do that. There

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Speaker 1: would be impossible. There would have to be like a

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Speaker 1: flat screen TV in there for me to do that.

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Speaker 1: But me and my wife do a little bit more

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Speaker 1: running gun and although luckily this year we really didn't

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Speaker 1: have to. Um. So Thursday, I head out of work

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Speaker 1: and I leave early, set up a blind in a pasture,

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Speaker 1: starts raining. I drive around the section, I see like

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Speaker 1: twenty five to thirty birds. Um, I just tall about

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Speaker 1: seven to ten shutting tom's and the rest were hens.

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Speaker 1: So I knew that there were turkeys in the area,

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Speaker 1: and that made me really excited. Um. Fast forward to

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Speaker 1: Friday morning. We get into the standards a little bit early,

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Speaker 1: so we had to fight some cattle getting in, and

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Speaker 1: we thought the cattle had left, and they were responding

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Speaker 1: like every time I touched my call, they were gobbling,

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Speaker 1: and even when I there was a period of time

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Speaker 1: where I was just not even calling and they were

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Speaker 1: going bananas in the timber. So my blind was set

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Speaker 1: up in the middle of a cattle pasture under a

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Speaker 1: big old oak tree, and the birds were in the

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Speaker 1: timber line about fifty yards away. They started gobblin. I

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Speaker 1: was calling. They came in, they saw my decoys. This

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Speaker 1: is the abbreviated version, and uh they they held up. Well.

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Speaker 1: I looked behind me, and the cattle had to work

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Speaker 1: their way back into the area, and they were pretty

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Speaker 1: spooked or pretty hesitant of coming closer to the decoys,

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Speaker 1: and they headed down this valley and up the other

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Speaker 1: side and went into a different part of the pasture. Well,

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Speaker 1: they were gobbling the whole time, so I knew where

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Speaker 1: they're at. My wife and me made a stock on him.

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Speaker 1: I got busted by a hen. They flew away. Fast forward.

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Speaker 1: Then instead of going of going back out, I don't

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Speaker 1: know this year, I was just kind of it up

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Speaker 1: to do for my life. I was ready to do new.

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Speaker 1: We were going to have great weather the entire morning

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Speaker 1: would mean or the entire weekend, which means there they

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Speaker 1: were responding, and they were going to respond. So I

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Speaker 1: didn't go back out. Uh. We we went and tried

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Speaker 1: another little piece of property back at the house eleven

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Speaker 1: and then we did what my wife wanted to do,

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Speaker 1: which was Govid winery, and I tasted some local wines

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Speaker 1: which were delicious. And uh, fast forward to Saturday morning,

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Speaker 1: and I'm not joking that this is exactly how it went.

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Speaker 1: Walk the blind wait twenty minutes, heard the first gobbles

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Speaker 1: at about quarter to six. Birds flew down at about

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Speaker 1: six and between six and so five, my wife shot

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Speaker 1: the turkey. So it was the Tom, three Jake's and

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Speaker 1: a hen all flew out of the tree within twenty yards. Uh,

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Speaker 1: the Jake's and the Tom started strutting towards the decoys.

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Speaker 1: They stepped out behind this little thorn bush and my

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Speaker 1: wife just dropped it right in your tracks. Boom. It

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Speaker 1: barely even flopped. So uh, that was a pretty fast hunt.

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Speaker 1: And the rest of the day. UM, I could have

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Speaker 1: probably went out and tried to uh get another bird,

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Speaker 1: but I was happy for her. I knew that I

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Speaker 1: had to clean it and you know, package it and

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Speaker 1: get it in the freezer. So I took care of

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Speaker 1: that kind of business and uh and you know what,

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Speaker 1: did some mushroom hunting, went on a four wheeler ride

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Speaker 1: with the kids, spent a lot of time with family.

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Speaker 1: That day. My stepdad comes back and he was struggling

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Speaker 1: with the farm that he was on with uh, with

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Speaker 1: a guy riding a dirt bike up and down the

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Speaker 1: road and on the farm and there's other hunter who

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Speaker 1: was He said it was calling for one hour straight.

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Speaker 1: So yeah, so not a lot of activity on on

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Speaker 1: the farm. My stepdad was hunting. So I was like, hey, man,

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Speaker 1: I gotta I got a spot if you want to

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Speaker 1: come with me. I don't have a blind, I don't

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Speaker 1: have anything. You're gonna have to sit underneath a tree

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Speaker 1: and uh, I'll back up behind you and uh call,

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Speaker 1: I mean, that's that's how I that's how I cut

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Speaker 1: my teeth on turkey hunting. And he's like, yeah, okay,

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Speaker 1: let's do it. So we park our truck, sons starting

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Speaker 1: to come up, and we walked to the field the

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Speaker 1: where the CRP met the timber and started doing a

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Speaker 1: little calling. HERD heard some distant gobbles. So we walked

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Speaker 1: down this cut two track and uh I set him

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Speaker 1: underneath of a tree that my wife killed a turkey

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Speaker 1: out of what would have been two years ago, and

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Speaker 1: I put decoys out in front of him, probably twenty yards.

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Speaker 1: I backed up behind him about twenty heard a call

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Speaker 1: in and I pulled in a tom from a long

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Speaker 1: wase away. He was gobbling every time every time I,

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Speaker 1: uh I called, And then I started hearing the you know,

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Speaker 1: the um the noise that they make when they strut.

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Speaker 1: And two more tims come on a show I couldn't see.

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Speaker 1: According to my close a whole bunch bushes to kinda,

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Speaker 1: so I had a little bit of movement. The one

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Speaker 1: time came into our right and he busted my stepdad

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Speaker 1: turning his head to look. Because he shut up. He

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Speaker 1: stopped gobbling when he located our position, and then he

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Speaker 1: came in. My stepdad turned his head ever so slightly

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Speaker 1: that Tom took off running, and the Tom's that were

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Speaker 1: strutting to the left of us. I called one end

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Speaker 1: because it was and I broke. I broke the one

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Speaker 1: time off and uh my stepdad shot him or six

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Speaker 1: thirty the morning. So that was a long story for

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Speaker 1: a very period of time. You've you've perfected that to

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Speaker 1: two short hunts too long stories, Dan, That's pretty good,

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Speaker 1: I know. I but it was fun. I mean, although

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Speaker 1: I didn't I didn't get a bird or chance at

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Speaker 1: a bird. I was just happy that the people. I

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Speaker 1: mean I I the thing I like about turkey hunting,

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Speaker 1: and I think we talked about this in uh at

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Speaker 1: the one of the last episodes was it's just it's

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Speaker 1: less pressure, it's more about fun and enjoying nature. And

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Speaker 1: for me it's a it's about spending time with the family.

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Speaker 1: And I got to do all those things. And even

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Speaker 1: though I didn't get a bird, I got an archery tag,

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Speaker 1: so I would hunt until May four or four, I think,

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Speaker 1: so I have plenty of time left to try to

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Speaker 1: get one with a bow. Other than that, my season's

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Speaker 1: a success. Based off of what's already happened. Yeah, I'd

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Speaker 1: say so that's pretty that's pretty cool to be to

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Speaker 1: do that with a couple of family members and have

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Speaker 1: a good, a good fun weekend like that. That's sounds

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Speaker 1: like you get a good couple days. My friend, when

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Speaker 1: are you heading to Ohio? Uh, well, my dad is

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Speaker 1: coming down to turkey hunt with me this coming weekend

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Speaker 1: in Michigan. Song guide him for a couple of days,

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Speaker 1: and then the following weekend I'm going to Ohio. So

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Speaker 1: I'll be the guide this weekend than hunting just about

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Speaker 1: a week and a half from now. So hopefully it'll

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Speaker 1: be some more good turkey hunting stories to come from

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Speaker 1: me here soon. But uh, it's I think I think

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Speaker 1: it'll be pretty good from what I was we had. Um.

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Speaker 1: I talked with a legendary turkey hunter, Ray I. He

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Speaker 1: was on our Wild podcast today and he's been staying

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Speaker 1: across the country. It's been a lot different than most

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Speaker 1: years because of this later spring. In a lot of places,

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Speaker 1: a lot of the toms are hend up already. UM

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Speaker 1: and so he he said that you know, the later

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Speaker 1: you get into the season, the better it's going to

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Speaker 1: the better it's going to be. Supposedly, he knows a

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Speaker 1: lot more than I do, so I couldn't tell you why, um,

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Speaker 1: but he seemed to think that the best is yet

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Speaker 1: to come. So I'm hoping that will be the case

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Speaker 1: here and that uh, you know, my rough first five

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Speaker 1: days will be gone and things will continue to be

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Speaker 1: like they were on SATA. Well, good luck, Mark Kenyon,

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Speaker 1: thank you Dan Johnson. And with that we are we

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Speaker 1: are needing now to get our guests on the line.

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Speaker 1: We've got to give Jeff a colls. So let's take

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Speaker 1: a quick break for words from our partners at SICCA,

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Speaker 1: and then we'll talk to Jeff about two percent for conservation.

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Speaker 1: So last week we began our new segment with Sick

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Speaker 1: of Gear, in which we're sharing incredible sick stories, and

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Speaker 1: today we've got just such a story, in fact, a

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Speaker 1: turkey story from Jason Mears. We're going to kick this

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Speaker 1: one off at a point in Jason's hunt where he

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Speaker 1: was about to call it quits and head back to

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Speaker 1: work as it seemed like the birds he was hunting

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Speaker 1: were hand up and heading away. But just when he

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Speaker 1: thought the hunt was over, he spotted the birds much

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Speaker 1: closer than he thought, and set up in a less

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Speaker 1: than ideal situation. I'm in the middle of the field.

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Speaker 1: I haven't nothing to hide behind other than delay in

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Speaker 1: this three foot tall high grass. So basically I laid

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Speaker 1: there on my back with my gun barrel between my knee.

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Speaker 1: He's hoping that as these birds worked around the side

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Speaker 1: of the hill that they would be, you know, twenty

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Speaker 1: thirty yards out in front of me, and I would

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Speaker 1: basically pop up like I was in a goose blind

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Speaker 1: and shoot one of them. So Jason waited there, laying

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Speaker 1: in the grass for fifteen minutes until finally a redhead

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Speaker 1: popped up heading his way. As they came down, they

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Speaker 1: actually came up within six feet of the end of

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Speaker 1: my gun burrow, and basically, I either knew that I

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Speaker 1: was either gonna miss this turkey because the pattern was

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Speaker 1: so tight, or I was gonna drop him right where

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Speaker 1: he was. And as he stepped in front of my barrel,

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Speaker 1: I squeezed the trigger and Donny went. The other one

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Speaker 1: flew off. And it's extremely exciting hunt because I mean,

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Speaker 1: I've never had the opportunity to actually shoot a turkey

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Speaker 1: at that range. Six ft is just ridiculous. In my opinion. So, um,

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Speaker 1: you talk about the heart ready to bust out of

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Speaker 1: your chest because either at one option and you can

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Speaker 1: get the turkey, or you're gonna you're gonna make him

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Speaker 1: a heck of a lot smarter for the subceson. Luckily

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Speaker 1: for Jason, this bird would not have a chance to

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Speaker 1: get any smarter. What a hunt. And on this hunt,

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Speaker 1: Jason was wearing sick because early season white tail pants

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Speaker 1: and core lightweight top. If you'd like to learn more

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Speaker 1: about SIKA, you can visit sick gear dot com. And

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Speaker 1: now back to the show. All right, Well, due to

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Speaker 1: unforeseen circumstances and technical difficulties, we have lost Dan Johnson,

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Speaker 1: but we have added Jeff to the line. So welcome

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Speaker 1: to the show. Jeff, thank you, Mark. Glad to be here. Yeah,

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Speaker 1: we apologize for the lengthy technical issues we've had today

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Speaker 1: trying to make this happen, but I'm glad at least

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Speaker 1: you and me are finally here chatting. Um. I briefly

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Speaker 1: introduced to you at the beginning in two percent for conservation,

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Speaker 1: but really high level. I'd love to kick things off

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Speaker 1: just hearing a little bit more about who you are.

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Speaker 1: For those that aren't familiar you know, what are you

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Speaker 1: doing today? What's your background? A little bit? Sure? Yeah,

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Speaker 1: so I I currently work for for Sick of Gear

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Speaker 1: out of Bosi in Montana. I've been with SKA for

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Speaker 1: going on seven years now. I started back in two

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Speaker 1: thousand and nine. With them, I do sales and marketing.

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Speaker 1: They're um focused on on our guiding outfitter paro deal

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Speaker 1: programs and our e commerce and online sales. Uh and

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Speaker 1: and then yeah, my nights and weekends and and kind

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Speaker 1: of a pet project side job have have started two

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Speaker 1: percent for conservation. Um. So it's been it's been a

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Speaker 1: fun process. Yeah, I bet, And that's going to be

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Speaker 1: our main The main gist of our conversation is gonna

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Speaker 1: be all about that process. But I also create me

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Speaker 1: if I'm wrong. But I think you are a hunter too, right, Yeah? Heck, yeah,

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Speaker 1: I am. No, you know, hunter, hunter and fishermen, more

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Speaker 1: so a hunter than a fisherman. But but I enjoy

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Speaker 1: all things outdoors. But but I am truly a passionate

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Speaker 1: bow hunter more than anything. You know. I've been hunting

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Speaker 1: my whole life and kind of progressed through hunting cycle

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Speaker 1: and yeah, I loved bow hunt. Now Bohunt anything from

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Speaker 1: you know, elk, deer bears, anything really And word on

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Speaker 1: the street is that you're going to Alaska, soume? Is

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Speaker 1: that true? I do? I leave in uh in less

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Speaker 1: than forty eight hours for Alaska for for a brown

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Speaker 1: bear hunt. That uh, that's actually a really cool story.

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Speaker 1: I won the brown bear hunt last fall in a

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Speaker 1: raffle um, so totally not only once in a lifetime

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Speaker 1: bucket list hunt, but but one of those situations where

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Speaker 1: where it was a complete surprise on how it came

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Speaker 1: to happen. So yeah, I'm pretty pumped. Man. I got

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Speaker 1: a lot of packing you have to do still, but

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Speaker 1: but we'll get bet. So what so are you going

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Speaker 1: with a with a firearm or both? First off, my question,

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Speaker 1: I am I am bringing I'm doing the classic bring

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Speaker 1: both weapons. Yep, I'm gonna give it good. Yeah, I'm

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Speaker 1: gonna give it the good college. Try to kill one

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Speaker 1: with the bow. I really, I really would like to

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Speaker 1: uh to get an opportunity to shoot one of the

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Speaker 1: bow and give it my damnedest. But you never know

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Speaker 1: how that goes, and I don't want to pass up

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Speaker 1: the opportunity. So if if we just can't get the

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Speaker 1: right situation. I'm not opposed to to lay in some

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Speaker 1: lead to and this is a coastal brown bear, right

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Speaker 1: it is? Yeah, it's it's brown bear out of It's

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Speaker 1: a boat hunt out of sick Alaska, and we'll be

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Speaker 1: hunting primary of the ABC Island. So it's a part

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Speaker 1: of the country I've never been. Um, so there's a

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Speaker 1: whole there's a many layers of excitement there for me

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Speaker 1: to see a new part of the country and obviously

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Speaker 1: hunt an animal that that is uh, that is you know,

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Speaker 1: truly once in a lifetime type type hunt. Plus the

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Speaker 1: potential of being twenty yards away from a eight hundred

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Speaker 1: or thousand pounds brown bear, that sounds like an experience too.

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Speaker 1: There's that too. Yeah, I'd be lying to you if

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Speaker 1: if I didn't tell you that. I just got a

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Speaker 1: little bit nervous just thinking about it. So I'm sure

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Speaker 1: I'll be shaking a little bit when when that scenario

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Speaker 1: presents itself. But that's all the fun, right. What's the

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Speaker 1: wife think about this or your family? Um, that's a

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Speaker 1: good question. She is My wife is very supportive of

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Speaker 1: everything I do. She is, uh, she doesn't quite understand

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Speaker 1: bear hunting with a bow in general. Nonetheless a brown bear.

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Speaker 1: She's she thinks that you should h not you should

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Speaker 1: run away from bear. She she has this picture in

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Speaker 1: her mind that I'm gonna shoot the bear with a

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Speaker 1: bow and it's gonna stand up and look at me

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Speaker 1: and pull the arrow out and get revenge. I've tried

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Speaker 1: to reassure that that's not exactly how it happens. I'll

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Speaker 1: tell you what, though, I gotta give you credit. That

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Speaker 1: takes a certain amount of intestinal fortitude to even go

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Speaker 1: on a trip like that. It is it's a dream

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Speaker 1: of mine too. Um but wow to Actually, well, I

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Speaker 1: haven't done it yet, so we should. We should talk

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Speaker 1: again in ten days and and see how it went.

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Speaker 1: But yeah, I'm pretty pumping on the last. Now, have

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Speaker 1: you done other Alaskan hunts before I have? I was

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Speaker 1: fortunate enough to go um two years ago to Kodiak

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Speaker 1: mountain goat hunting UM, and that was that was my

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Speaker 1: first hunting trip to Alaska. And that was with a

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Speaker 1: good friend of mine who is who is a sick

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Speaker 1: of athlete, Col Kramer and Uh and we did a

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Speaker 1: mountain go hunt together and it was a blast, man.

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Speaker 1: It was It was all uh that I expected it

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Speaker 1: to be in more it was. It was awesome and

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Speaker 1: that was Kodiak. So you've had at least a little

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Speaker 1: experience with really big bears. I guess probably right. Yeah, Yeah,

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Speaker 1: that's that's where the big bears. That's the world of

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Speaker 1: the big bears. We on our mountain got hunt. We

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Speaker 1: didn't have any encounters with bears. We saw a few,

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Speaker 1: but but yeah, I've I've been I guess you could

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Speaker 1: say I have been in brown bear country before. Well,

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Speaker 1: I I'm excited to talk to you when you get

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Speaker 1: back to hear how this adventure went. I uh, man,

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Speaker 1: that that puts us white tail hunters to shame. I'll

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Speaker 1: tell you what. From the from the work required and

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Speaker 1: the uh the adrenaline and the nerves you've got to

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Speaker 1: spend there. Well maybe on that, but I want to

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Speaker 1: go that far. I love white tail hunting too, and

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Speaker 1: it's one of those things. We're growing up in the

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Speaker 1: Western United States haven't had a ton of opportunity white tails,

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Speaker 1: and and every time I do, I love it. Man.

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Speaker 1: Something there's something about white tail hunting that that obviously

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Speaker 1: you you know more than I do. But it's awesome. Yeah,

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Speaker 1: it is a lot of fun. And I'm actually going

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Speaker 1: to be combining my love for white tails and my

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Speaker 1: love for your state of Montana this coming fall. I'm

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Speaker 1: actually gonna I'm doing white tail hunting and outside of

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Speaker 1: Boseeman this year. All right on, man, Yeah, Montana's kind

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Speaker 1: of a sleeper white tails state. Uh, we we got

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Speaker 1: you know, We're so fortunate that so many animals to hunt,

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Speaker 1: and elk are obviously the the prized possession, that white

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Speaker 1: tails kind of go under the radar, and we actually

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Speaker 1: have some really, really awesome white tail hunting out here,

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Speaker 1: so that'll be sweet. Yeah, that's what I keep hearing.

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Speaker 1: And I love that part of the country so much,

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Speaker 1: and I was like, you know what I keep hearing.

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Speaker 1: You know, there's some white tails out there, why not

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Speaker 1: why not give it a try? So I'm gonna go

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Speaker 1: out there. I'm actually living out there for a month

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Speaker 1: this summer with my wife so and doing a little

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Speaker 1: scouting out there and then um hopefully find some public

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Speaker 1: land or get permission on something, and give it a

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Speaker 1: shot in September with a bow. So that's my game.

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Speaker 1: Are you are you gonna hunt elk too? I hope

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Speaker 1: I am gonna hunt elk? Well, I think I'm gonna

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Speaker 1: be hunting elk Um. It's a little bit up in

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Speaker 1: the air, but if I do, it may not be

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Speaker 1: in Montana, it might be an Idaho, got it um,

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Speaker 1: So those plans are still up in the air. But

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Speaker 1: but it looks like I'm gonna have a long chunk

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Speaker 1: of time away from home out in the mountains one

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Speaker 1: way or the other. So I'm looking forward to that. Yeah,

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Speaker 1: I've been hunting out the past few years in Idaho

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Speaker 1: and and have definitely gotten that in my blood. So

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Speaker 1: I imagine if I grew up out there, I would

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Speaker 1: be a complete elk nut, no doubt about it. Yeah. Well,

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Speaker 1: I hope the white tail hunt goes good out here.

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Speaker 1: We'll have to connect definitely out here for sure, because uh,

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Speaker 1: because that'll be that'll be awesome. Yeah, Yeah, I'm stoked.

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Speaker 1: I'm I'm already I've got serious. Well, like I mentioned,

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Speaker 1: we're going out there for the summer, so I already

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Speaker 1: have summer ritis in about a month, we're moving out west,

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Speaker 1: so I'm just like itching to get out there and

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Speaker 1: start hiking and fishing and scouting for the hunts. And oh,

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Speaker 1: it's gonna be good. But I guess kind of related

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Speaker 1: to that, Jeff, It's kind of funny. Um. One of

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Speaker 1: the reasons why I've got such summer rights and why

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Speaker 1: I'm thinking about going out west so much is because

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Speaker 1: I've been doing a bunch of reading about kind of

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Speaker 1: conservation history and about you know, the wildlife and what

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Speaker 1: it used to be like in different parts of the

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Speaker 1: country back you know, hundred fifty two hundred years ago.

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Speaker 1: I read a really really great book called I think

428
00:22:28,840 --> 00:22:32,280
Speaker 1: it's called The American Serengetti. Oh. Man, I just listened

429
00:22:32,280 --> 00:22:35,760
Speaker 1: to uh podcast with Stephen Ronnella in the net year

430
00:22:35,800 --> 00:22:38,280
Speaker 1: and he had what's the author's name of that I'm

431
00:22:38,280 --> 00:22:43,200
Speaker 1: spacing it now, Yes, Dan Flores. Yeah, that podcast was amazing, man,

432
00:22:43,280 --> 00:22:45,920
Speaker 1: And uh, it was so interesting to me. Yes exactly.

433
00:22:45,960 --> 00:22:48,239
Speaker 1: I heard that podcast and I was fascinated, and I

434
00:22:48,240 --> 00:22:51,760
Speaker 1: immediately went on Amazon bought his book and I read

435
00:22:51,800 --> 00:22:53,280
Speaker 1: it in the last like two or three days, and

436
00:22:53,320 --> 00:22:56,600
Speaker 1: it was terrific. I mean, one of my favorite books

437
00:22:56,600 --> 00:22:59,480
Speaker 1: I've read, like both from it just purely interesting and

438
00:22:59,520 --> 00:23:01,920
Speaker 1: fascinating thing just to hear about the wildlife, but also

439
00:23:02,000 --> 00:23:07,040
Speaker 1: from like as a hunter understanding what was here, you know,

440
00:23:07,119 --> 00:23:09,560
Speaker 1: before we arrived and then kind of what some of

441
00:23:09,560 --> 00:23:13,760
Speaker 1: our our ancestors actions led to um too, And then

442
00:23:13,760 --> 00:23:16,640
Speaker 1: I guess also then what some of our ancestors did

443
00:23:16,680 --> 00:23:18,720
Speaker 1: after that too to return us to a time of

444
00:23:18,720 --> 00:23:21,879
Speaker 1: relatively plenty when it comes to wildlife and wild places.

445
00:23:21,880 --> 00:23:25,040
Speaker 1: So it's really interesting, fascinating book. Highly recommend anyone read it.

446
00:23:25,080 --> 00:23:26,919
Speaker 1: But the point of me bringing it up is that

447
00:23:26,960 --> 00:23:30,760
Speaker 1: it has just got me re jazzed and re pumped

448
00:23:30,840 --> 00:23:34,960
Speaker 1: up and excited about trying to make a difference from

449
00:23:34,960 --> 00:23:38,520
Speaker 1: a conservation standpoint moving forward. I think we talked once,

450
00:23:38,560 --> 00:23:40,480
Speaker 1: I don't know when this was Jeff Um, but just

451
00:23:40,520 --> 00:23:42,440
Speaker 1: talked about kind of like I think both of ours

452
00:23:42,840 --> 00:23:45,000
Speaker 1: our journeys as a hunter. Right, You become a hunter,

453
00:23:45,400 --> 00:23:47,080
Speaker 1: and you go through this journey as a hunter. But

454
00:23:47,080 --> 00:23:48,600
Speaker 1: then I think at some point a lot of us

455
00:23:48,800 --> 00:23:51,640
Speaker 1: end up realizing how much this means to us, how

456
00:23:51,720 --> 00:23:55,000
Speaker 1: much wildlife, wild places, the opportunity to hunt, how much

457
00:23:55,040 --> 00:23:56,399
Speaker 1: that means to us, And eventually it leads us to

458
00:23:56,440 --> 00:23:59,160
Speaker 1: want to give back in some way. And so I'm

459
00:23:59,240 --> 00:24:00,840
Speaker 1: definitely at that place us in my life where I'm

460
00:24:00,840 --> 00:24:03,199
Speaker 1: trying to find ways to do that. And you know,

461
00:24:03,280 --> 00:24:06,280
Speaker 1: from the previous conversations we've had. It sounds like you

462
00:24:06,520 --> 00:24:09,040
Speaker 1: have recently been in a place like that too, which

463
00:24:09,040 --> 00:24:13,000
Speaker 1: has led to this organization two percent for conservations. So

464
00:24:13,040 --> 00:24:15,800
Speaker 1: I guess, I guess I'm curious, Jeff, before we actually

465
00:24:15,840 --> 00:24:18,760
Speaker 1: go into what this organization is and what you actually did,

466
00:24:18,920 --> 00:24:21,080
Speaker 1: I kind of want to hear about your journey that

467
00:24:21,160 --> 00:24:24,080
Speaker 1: I kind of highly glossed over my case. But what

468
00:24:24,280 --> 00:24:27,080
Speaker 1: how did you end up being inspired to try to

469
00:24:27,119 --> 00:24:31,359
Speaker 1: do more or to do something like this? Yeah, you know,

470
00:24:31,400 --> 00:24:35,119
Speaker 1: it's a great question, and I as as all your

471
00:24:35,160 --> 00:24:37,480
Speaker 1: life experiences kind of create who you are, I haven't

472
00:24:37,560 --> 00:24:39,919
Speaker 1: spent a whole lot of time thinking about it, so

473
00:24:39,960 --> 00:24:43,439
Speaker 1: it's it's really an interesting exercise to do. But but

474
00:24:43,520 --> 00:24:46,880
Speaker 1: I grew up um. I grew up in northern California

475
00:24:47,119 --> 00:24:50,280
Speaker 1: and my in a in a family that was sustained

476
00:24:50,280 --> 00:24:54,439
Speaker 1: from commercial cattle ranching, um which it gave us the

477
00:24:54,440 --> 00:24:58,840
Speaker 1: benefit of having access to hunt on private land, and

478
00:24:58,840 --> 00:25:01,040
Speaker 1: and everybody in my family it was just kind of

479
00:25:01,040 --> 00:25:03,960
Speaker 1: a tradition, right. My grandfather loved to hunt and he's

480
00:25:03,960 --> 00:25:07,520
Speaker 1: a hunter, and all my uncles and cousins, so so

481
00:25:07,800 --> 00:25:09,120
Speaker 1: it was just kind of what we did. So from

482
00:25:09,119 --> 00:25:12,000
Speaker 1: a young age, I was I had opportunities to hunt. Um.

483
00:25:12,560 --> 00:25:16,200
Speaker 1: Where we were in northern California, we have blacktailed deer

484
00:25:17,040 --> 00:25:20,119
Speaker 1: uh and a lot of wild pigs, So I really

485
00:25:20,119 --> 00:25:24,240
Speaker 1: grew up deer hunting. But but really pig hunting became

486
00:25:24,920 --> 00:25:26,879
Speaker 1: such an awesome opportunity. That's what kind of got me

487
00:25:26,880 --> 00:25:30,360
Speaker 1: into bow hunting, because it's a year round season and

488
00:25:30,520 --> 00:25:34,040
Speaker 1: uh and and there's just tons of them and and

489
00:25:34,119 --> 00:25:37,640
Speaker 1: through that then, uh, you know from circumstances that that

490
00:25:37,720 --> 00:25:41,200
Speaker 1: we're just nothing other than lucky. I ended up getting

491
00:25:41,200 --> 00:25:44,280
Speaker 1: a job out of college working at Sitka when it

492
00:25:44,320 --> 00:25:47,960
Speaker 1: was still a very small company, uh and just getting

493
00:25:47,960 --> 00:25:51,600
Speaker 1: off the ground. And through through my role at SITA,

494
00:25:51,680 --> 00:25:53,880
Speaker 1: I really got connections and started to learn more about

495
00:25:53,880 --> 00:25:58,280
Speaker 1: conservation organizations. And I'd always I'd always known of you know,

496
00:25:58,320 --> 00:26:04,320
Speaker 1: the of RMYF and generally through my family and experiences hunting,

497
00:26:04,359 --> 00:26:07,800
Speaker 1: I knew what conservation organizations did, but but didn't have

498
00:26:07,920 --> 00:26:12,159
Speaker 1: a deep understanding of the impact they had. And and

499
00:26:12,200 --> 00:26:13,920
Speaker 1: through my work at STICK, I really started to learn

500
00:26:13,960 --> 00:26:16,000
Speaker 1: more about what that was and how important they were,

501
00:26:16,600 --> 00:26:20,000
Speaker 1: uh and the challenges that that they had from a

502
00:26:20,040 --> 00:26:24,360
Speaker 1: fundraising standpoint, and and really how much work it went

503
00:26:24,400 --> 00:26:27,320
Speaker 1: in and the passion and the time that that the

504
00:26:27,400 --> 00:26:30,359
Speaker 1: organization has depended on to be successful. And and I

505
00:26:30,400 --> 00:26:33,280
Speaker 1: think through that journey, that's that's kind of you know,

506
00:26:33,440 --> 00:26:36,480
Speaker 1: high level, real quick story really where my mind has

507
00:26:36,640 --> 00:26:40,000
Speaker 1: has evolved into thinking about what we can do more

508
00:26:40,080 --> 00:26:44,400
Speaker 1: as an industry, as individuals, as businesses too to support

509
00:26:44,440 --> 00:26:47,800
Speaker 1: these conservation groups. Yeah, and so so you got to

510
00:26:47,840 --> 00:26:49,760
Speaker 1: a place where you maybe you knew you want to

511
00:26:49,800 --> 00:26:53,200
Speaker 1: do something more. I think, if if I remember correctly,

512
00:26:53,240 --> 00:26:56,240
Speaker 1: there was a specific event or time that actually then

513
00:26:56,320 --> 00:26:59,520
Speaker 1: sparked an idea for a specific type of organization. Is

514
00:26:59,520 --> 00:27:02,960
Speaker 1: that right? Yeah, Yeah, totally there was. So I think

515
00:27:03,000 --> 00:27:04,560
Speaker 1: it was too that I could get this wrong, but

516
00:27:04,600 --> 00:27:07,639
Speaker 1: I think it was two thousand and thirteen. Uh q

517
00:27:07,840 --> 00:27:10,879
Speaker 1: d m A, the Quality Deer Management Association, which which

518
00:27:11,000 --> 00:27:14,680
Speaker 1: I'm sure you're familiar with, had had what they called,

519
00:27:14,760 --> 00:27:16,280
Speaker 1: I think they called it at the time, the White

520
00:27:16,280 --> 00:27:18,520
Speaker 1: Tailed Deer Summit, or maybe it was just the Deer Summit,

521
00:27:18,560 --> 00:27:22,240
Speaker 1: but it was in uh it was in Missouri. And

522
00:27:22,440 --> 00:27:24,560
Speaker 1: what they did with the summit it was really cool.

523
00:27:24,560 --> 00:27:26,680
Speaker 1: They brought in a whole bunch of different key stakeholders

524
00:27:26,720 --> 00:27:31,160
Speaker 1: from the hunting industry, They had a big conference generally

525
00:27:31,200 --> 00:27:34,160
Speaker 1: about the state of the hunting industry, the state of conservation,

526
00:27:34,880 --> 00:27:38,240
Speaker 1: and then obviously focused a bit on whitetail deer and

527
00:27:38,240 --> 00:27:43,119
Speaker 1: the challenges we have UH and and current events and issues.

528
00:27:43,119 --> 00:27:45,080
Speaker 1: And then they broke what was cool, they broke all

529
00:27:45,080 --> 00:27:49,159
Speaker 1: these different stakeholders out the groups with objectives and we

530
00:27:49,240 --> 00:27:51,679
Speaker 1: had these I think it was two days worth of

531
00:27:51,720 --> 00:27:55,919
Speaker 1: meetings in these stakeholder groups which were made up of

532
00:27:55,960 --> 00:27:59,560
Speaker 1: you know, one stakeholder group was biologists. They had one

533
00:27:59,640 --> 00:28:02,560
Speaker 1: that is like media. They had one which was a

534
00:28:02,600 --> 00:28:04,439
Speaker 1: group I sat in that was industry and I was

535
00:28:04,520 --> 00:28:06,399
Speaker 1: the representing sick at the time. So it was a

536
00:28:06,440 --> 00:28:10,479
Speaker 1: bunch of manufacturers and brands and retailers UH. And then

537
00:28:10,480 --> 00:28:13,080
Speaker 1: they had a breakout group of hunters that they invited.

538
00:28:14,040 --> 00:28:15,560
Speaker 1: So the theme was that what they wanted to do

539
00:28:15,640 --> 00:28:20,959
Speaker 1: was have these different stakeholder groups brainstorm together and prioritize UH.

540
00:28:21,240 --> 00:28:26,280
Speaker 1: They're they're you know, top concerns or priorities that need

541
00:28:26,280 --> 00:28:29,440
Speaker 1: to be addressed as an industry as a whole, and

542
00:28:29,880 --> 00:28:31,439
Speaker 1: with a big learning What kind of came out of

543
00:28:31,440 --> 00:28:35,560
Speaker 1: our group as as the industry group was was there

544
00:28:35,560 --> 00:28:36,920
Speaker 1: were a couple of things, But one of the top

545
00:28:36,960 --> 00:28:38,680
Speaker 1: ones that stuck with me was what can we do

546
00:28:38,800 --> 00:28:44,600
Speaker 1: as as an industry, as profitable businesses relying on hunting

547
00:28:44,600 --> 00:28:46,920
Speaker 1: and fishing as a consumer base, what can we do

548
00:28:47,000 --> 00:28:50,560
Speaker 1: more to support conservation groups and UH? And through that

549
00:28:50,600 --> 00:28:52,680
Speaker 1: we brainstorm some ideas and kicked it around, but that

550
00:28:52,760 --> 00:28:54,840
Speaker 1: really stuck with me, and so much of that on

551
00:28:54,960 --> 00:28:58,400
Speaker 1: my flight home and I travel home, I really couldn't

552
00:28:58,440 --> 00:29:01,160
Speaker 1: stop thinking about it. We're just hit home that the

553
00:29:01,200 --> 00:29:04,240
Speaker 1: shoot man has got to be there's gotta be away,

554
00:29:04,560 --> 00:29:06,720
Speaker 1: or there's gotta be a mechanism or something that we

555
00:29:06,760 --> 00:29:10,080
Speaker 1: could do collectively as a huge industry. I mean you

556
00:29:10,080 --> 00:29:12,800
Speaker 1: look at all the businesses and hunting and fishing across

557
00:29:12,880 --> 00:29:16,280
Speaker 1: I mean it's it's it's a huge industry, tons of jobs,

558
00:29:16,400 --> 00:29:19,920
Speaker 1: tons of revenue. What can we do underneath one umbrella

559
00:29:20,000 --> 00:29:22,240
Speaker 1: as an industry to do more to support conservation Because

560
00:29:22,280 --> 00:29:25,320
Speaker 1: the reality is if hunting and fishing were to disappear,

561
00:29:25,440 --> 00:29:29,280
Speaker 1: all of our businesses UH wouldn't exist, and we wouldn't

562
00:29:29,320 --> 00:29:32,080
Speaker 1: have customers. If we're selling a hunting and fishing product,

563
00:29:32,520 --> 00:29:35,040
Speaker 1: we wouldn't have customers. If hunting and fishing that exists anymore,

564
00:29:35,080 --> 00:29:37,000
Speaker 1: so so that was kind of that one event where

565
00:29:37,280 --> 00:29:39,520
Speaker 1: that started that was really kind of the birth of

566
00:29:39,520 --> 00:29:42,640
Speaker 1: two percent for conservation. I went down this journey from

567
00:29:42,680 --> 00:29:46,080
Speaker 1: then on of of trying to figure out what the

568
00:29:46,080 --> 00:29:48,080
Speaker 1: heck we could do? Is there something we could do?

569
00:29:48,160 --> 00:29:51,000
Speaker 1: And where we've landed today is is with with this

570
00:29:51,120 --> 00:29:55,840
Speaker 1: organization to conservation. Yeah, it's interesting. Also coming out of

571
00:29:55,880 --> 00:30:00,000
Speaker 1: that dear summit you mentioned, the National Deer Alliance was started,

572
00:30:01,240 --> 00:30:03,560
Speaker 1: and I actually work with the National Deer Line, so

573
00:30:03,640 --> 00:30:05,840
Speaker 1: both of us had something that came out of that summit.

574
00:30:05,880 --> 00:30:09,400
Speaker 1: Interestingly enough, it turns out that was a profitable event

575
00:30:09,440 --> 00:30:12,720
Speaker 1: that he didn't make put in successful. Yeah, that that

576
00:30:12,760 --> 00:30:15,080
Speaker 1: you're exactly right. They spawned from that. I think was

577
00:30:15,160 --> 00:30:17,560
Speaker 1: shortly after that event that that they were going to

578
00:30:17,640 --> 00:30:20,080
Speaker 1: form the NDA and this was going to be be

579
00:30:20,160 --> 00:30:24,200
Speaker 1: kind of the organization for all that represent all deer species. Yeah,

580
00:30:24,280 --> 00:30:26,800
Speaker 1: and I can tell you from a behind the scenes standpoint,

581
00:30:26,840 --> 00:30:30,240
Speaker 1: it has been a a long and interesting road of

582
00:30:30,280 --> 00:30:32,520
Speaker 1: trying to get that organization up off the ground. And

583
00:30:32,720 --> 00:30:35,680
Speaker 1: there's I only work kind of in an ancillary type

584
00:30:35,680 --> 00:30:37,680
Speaker 1: of way. I kind of consult and help with some

585
00:30:37,760 --> 00:30:40,080
Speaker 1: digital things. But it's been interesting to see all that

586
00:30:40,160 --> 00:30:43,320
Speaker 1: goes into building the foundation of a group like that

587
00:30:43,320 --> 00:30:45,440
Speaker 1: that's working with so many different stakeholders and trying to

588
00:30:45,480 --> 00:30:47,520
Speaker 1: do some really big, exciting things. But I think we're

589
00:30:47,520 --> 00:30:50,520
Speaker 1: now at a point that some really good exciting stuff

590
00:30:50,600 --> 00:30:53,240
Speaker 1: is coming. So I'm excited that it will be some

591
00:30:53,280 --> 00:30:55,040
Speaker 1: things happening here in the coming weeks and months. Just

592
00:30:55,080 --> 00:30:56,440
Speaker 1: for those of you who have heard me talk about

593
00:30:56,440 --> 00:30:59,000
Speaker 1: the NBA before, keep your eyes out. There's gonna be

594
00:30:59,040 --> 00:31:01,560
Speaker 1: some stuff coming that I think will be really positive

595
00:31:01,560 --> 00:31:04,080
Speaker 1: for all deer and all deer hunters. So that said,

596
00:31:04,280 --> 00:31:07,520
Speaker 1: I digress. Jeff, you mentioned coming out of that event,

597
00:31:08,240 --> 00:31:11,880
Speaker 1: this that kind of helped catalyze this idea. Tell me

598
00:31:11,880 --> 00:31:14,160
Speaker 1: about the idea. Tell me about where it went from that.

599
00:31:14,240 --> 00:31:16,920
Speaker 1: You're on the airplane, you're inspired, you have this idea.

600
00:31:17,520 --> 00:31:19,760
Speaker 1: What happens next when you're trying to start an organization

601
00:31:19,800 --> 00:31:23,440
Speaker 1: like that. Yeah, Well, at that point I didn't really

602
00:31:23,440 --> 00:31:27,080
Speaker 1: even know what the idea was. I kind of knew

603
00:31:27,080 --> 00:31:30,000
Speaker 1: conceptually what what the objective would be and what the

604
00:31:30,040 --> 00:31:33,600
Speaker 1: problem that that I thought there was an opportunity to

605
00:31:33,680 --> 00:31:37,480
Speaker 1: address was. Um, but I kind of really just started,

606
00:31:37,840 --> 00:31:40,360
Speaker 1: you know, doing a lot of a lot of Google

607
00:31:40,400 --> 00:31:44,840
Speaker 1: research right of where there were parallels and other industries

608
00:31:44,880 --> 00:31:48,920
Speaker 1: of of certain concepts or certain ideas that that that

609
00:31:49,000 --> 00:31:53,040
Speaker 1: have tried to address and approach the similar problems. Uh.

610
00:31:53,080 --> 00:31:54,880
Speaker 1: And I you know research some of the ones that

611
00:31:54,920 --> 00:31:57,840
Speaker 1: stand up that I remember looking at were were some

612
00:31:57,920 --> 00:32:00,360
Speaker 1: check off programs so that our culture and just right

613
00:32:00,400 --> 00:32:03,640
Speaker 1: coming from my background in and cattle ranching, the beef

614
00:32:03,760 --> 00:32:06,440
Speaker 1: checkoff program was was one that that I was like, oh,

615
00:32:06,440 --> 00:32:10,280
Speaker 1: that's an interesting concept where where industry businesses have come

616
00:32:10,320 --> 00:32:14,120
Speaker 1: together and funded and pulled together money to launch a

617
00:32:14,120 --> 00:32:17,160
Speaker 1: marketing campaign per se. Right. And that's where if you're

618
00:32:17,160 --> 00:32:19,400
Speaker 1: not from the beef checkof program, but that's kind of

619
00:32:19,440 --> 00:32:22,640
Speaker 1: that's what created the beef It's What's for dinner campaign? Right,

620
00:32:23,520 --> 00:32:26,600
Speaker 1: And there's they're similar ones with with milk, the got

621
00:32:26,640 --> 00:32:30,560
Speaker 1: Milk commercials that were so popular for a while, with

622
00:32:30,800 --> 00:32:32,920
Speaker 1: you know, with the milk mustaches and all this on

623
00:32:32,960 --> 00:32:36,240
Speaker 1: all the different celebrities or public figures. That was a

624
00:32:36,360 --> 00:32:39,360
Speaker 1: check off program from the dairy industry. So I did

625
00:32:39,360 --> 00:32:41,360
Speaker 1: a little bit of research on those and and there

626
00:32:41,360 --> 00:32:43,960
Speaker 1: were some parallels there. I also looked at, you know,

627
00:32:44,040 --> 00:32:47,200
Speaker 1: kind of the recycling campaign which has become such a

628
00:32:47,240 --> 00:32:49,560
Speaker 1: standard now and people are so used to seeing the

629
00:32:49,600 --> 00:32:54,920
Speaker 1: recycling symbol on products. Um. There's another organization called the

630
00:32:55,000 --> 00:32:59,280
Speaker 1: Rainforest Alliance that that I learned about, and they their

631
00:32:59,360 --> 00:33:02,360
Speaker 1: focus was was around I'm probably gonna screw this up,

632
00:33:02,360 --> 00:33:04,400
Speaker 1: but a lot of where you see their campaigns around

633
00:33:04,480 --> 00:33:09,480
Speaker 1: coffee and coffee producers and making sure that the manufacturers

634
00:33:09,480 --> 00:33:14,080
Speaker 1: and producers to coffee are not destroying rainforests. Um. But

635
00:33:14,160 --> 00:33:16,800
Speaker 1: then the one the one organization that came across that

636
00:33:16,920 --> 00:33:20,720
Speaker 1: then ended up being kind of our our driver and

637
00:33:20,840 --> 00:33:23,880
Speaker 1: relearned a lot from was one Percent for the Planet

638
00:33:25,040 --> 00:33:29,080
Speaker 1: and one Percent for the Planet is is an organization

639
00:33:29,120 --> 00:33:32,440
Speaker 1: that still exists today and it is very successful and

640
00:33:32,560 --> 00:33:35,640
Speaker 1: was started by Van Nard, who's the founder of Patagonia,

641
00:33:35,840 --> 00:33:39,880
Speaker 1: along with a guy named Craig Matthews who owns a

642
00:33:40,040 --> 00:33:43,680
Speaker 1: fly shop here in Montana and West Yellowstone. And the

643
00:33:43,720 --> 00:33:48,600
Speaker 1: concept of their organization was was that businesses would would

644
00:33:48,880 --> 00:33:52,360
Speaker 1: essentially do a self imposed tax where they would give

645
00:33:52,400 --> 00:33:56,560
Speaker 1: back one percent of sales to UH two environmental causes

646
00:33:56,640 --> 00:33:59,200
Speaker 1: back to the planet, right, which is where the naming

647
00:33:59,240 --> 00:34:02,880
Speaker 1: came from. And UH and I and when I first

648
00:34:02,960 --> 00:34:05,480
Speaker 1: came across one percent to planet and started learning more

649
00:34:05,520 --> 00:34:08,680
Speaker 1: about it. The more and more I asked questions and

650
00:34:08,719 --> 00:34:12,040
Speaker 1: read and researched, it made a lot of sense for

651
00:34:12,520 --> 00:34:15,000
Speaker 1: the hunting and fishing community, and it was kind of

652
00:34:15,000 --> 00:34:17,879
Speaker 1: that light bulb moment of of holy crap, this this

653
00:34:17,960 --> 00:34:20,440
Speaker 1: is this is good. This makes a lot of sense,

654
00:34:20,680 --> 00:34:23,880
Speaker 1: and I think this could have a huge impact on

655
00:34:24,000 --> 00:34:28,160
Speaker 1: hunting and fishing. Um. So that that that's really when

656
00:34:28,200 --> 00:34:31,320
Speaker 1: I got kind of got a kick start and some motivation.

657
00:34:31,360 --> 00:34:34,600
Speaker 1: I'm going down a specific path rather than just kind

658
00:34:34,600 --> 00:34:38,440
Speaker 1: of you know, having a big idea cloud. Yeah. That

659
00:34:38,560 --> 00:34:40,520
Speaker 1: that's that's the big leap to when you go from

660
00:34:40,560 --> 00:34:43,319
Speaker 1: the idea cloud to actually the real thing and now

661
00:34:43,360 --> 00:34:48,400
Speaker 1: you can take action. Yeah exactly, So did you? I

662
00:34:48,440 --> 00:34:50,720
Speaker 1: don't know. It just seems like such a crazy idea

663
00:34:51,200 --> 00:34:53,520
Speaker 1: to think of an idea like this and then actually

664
00:34:53,560 --> 00:34:55,600
Speaker 1: be able to put an action and do it. Was

665
00:34:55,640 --> 00:34:57,120
Speaker 1: that like, did you really think you could do it?

666
00:34:57,239 --> 00:34:58,640
Speaker 1: Or was it kind of this crazy idea and you

667
00:34:58,640 --> 00:35:01,000
Speaker 1: thought maybe I'll tell somebod about this and they could

668
00:35:01,000 --> 00:35:03,000
Speaker 1: do it. Or did you just know from the get

669
00:35:03,000 --> 00:35:06,480
Speaker 1: go yeah I can do this. Uh No, I didn't.

670
00:35:06,520 --> 00:35:08,520
Speaker 1: I didn't know that And I don't think I ever

671
00:35:08,600 --> 00:35:11,640
Speaker 1: had a not like I speak of I've ever had

672
00:35:11,640 --> 00:35:13,799
Speaker 1: I like yep, this is we're gonna you know, this

673
00:35:13,960 --> 00:35:16,560
Speaker 1: is it, I'm gonna do it tighten moment. What I

674
00:35:16,600 --> 00:35:20,200
Speaker 1: guess what really happened was I started uh, asking questions

675
00:35:20,280 --> 00:35:22,799
Speaker 1: right with with people that knew more than I did,

676
00:35:22,840 --> 00:35:25,960
Speaker 1: people that had more knowledge of the industry than I did.

677
00:35:26,000 --> 00:35:29,200
Speaker 1: And and one of the guys that that's helped me

678
00:35:29,239 --> 00:35:31,399
Speaker 1: a ton down the road that one of the first

679
00:35:31,400 --> 00:35:35,279
Speaker 1: people I went to was was Randy Newburgh Um. For

680
00:35:35,320 --> 00:35:38,479
Speaker 1: a couple of reasons, I've known Randy Um. He lives

681
00:35:38,480 --> 00:35:42,000
Speaker 1: here in Bozeman, We've developed a relationship over the years,

682
00:35:42,040 --> 00:35:46,319
Speaker 1: and he's, uh, he's involved and knowledgeable in the world

683
00:35:46,320 --> 00:35:48,719
Speaker 1: of conservation in a way that that I am not.

684
00:35:49,840 --> 00:35:51,520
Speaker 1: So that's he was one of the first people I

685
00:35:52,120 --> 00:35:53,840
Speaker 1: just was like, Hey, Mandy, I got a crazy idea.

686
00:35:53,880 --> 00:35:55,719
Speaker 1: I want to run this off you. What do you

687
00:35:55,800 --> 00:35:58,839
Speaker 1: think you know? And and that and uh and I

688
00:35:58,880 --> 00:36:01,239
Speaker 1: did that with a handful of people, and generally the

689
00:36:01,280 --> 00:36:06,200
Speaker 1: response from everybody was super positive and yeah, this is

690
00:36:06,280 --> 00:36:08,399
Speaker 1: this makes a lot of sense. Let's this this needs

691
00:36:08,440 --> 00:36:12,480
Speaker 1: to happen, right And I think after collectively hearing hearing

692
00:36:12,480 --> 00:36:16,880
Speaker 1: that enthusiasm, uh, you know, from from people who I

693
00:36:16,960 --> 00:36:20,399
Speaker 1: respective and I thought had had a good perspective on

694
00:36:20,400 --> 00:36:22,759
Speaker 1: on the industry and the need that was kind of

695
00:36:22,760 --> 00:36:25,560
Speaker 1: what what kept my motivation going of Okay, so now

696
00:36:25,600 --> 00:36:27,440
Speaker 1: what's what's the next step? Look like? What do we

697
00:36:27,480 --> 00:36:29,839
Speaker 1: have to do to to move this down the path?

698
00:36:29,960 --> 00:36:33,680
Speaker 1: If if generally I feel confident that that people smart

699
00:36:33,719 --> 00:36:37,560
Speaker 1: people are are on board and see an opportunity for this,

700
00:36:37,680 --> 00:36:39,839
Speaker 1: then how do we keep it going? Yea, So how

701
00:36:39,840 --> 00:36:42,959
Speaker 1: do you keep it going? What happened next? I'm loving

702
00:36:43,000 --> 00:36:46,160
Speaker 1: I'm loving this like it's like a nonprofit entrepreneurs journey.

703
00:36:46,160 --> 00:36:50,040
Speaker 1: I'm fascinated by it right Yeah, which, which I'll aggress

704
00:36:50,080 --> 00:36:53,040
Speaker 1: for a minute. Which is interesting because I've always I've

705
00:36:53,040 --> 00:36:55,200
Speaker 1: always had a desire to own my own business or

706
00:36:55,239 --> 00:36:58,000
Speaker 1: start my own business, and you know, I've always assumed

707
00:36:58,040 --> 00:37:00,279
Speaker 1: it would be something that would be profitable. So to

708
00:37:00,360 --> 00:37:02,719
Speaker 1: have put so much time and passion into something that

709
00:37:02,760 --> 00:37:07,440
Speaker 1: will make me no money has been interesting mental conflict

710
00:37:07,440 --> 00:37:10,200
Speaker 1: in itself. But I know there's a better cause there.

711
00:37:10,400 --> 00:37:13,120
Speaker 1: It'll it'll it'll pay dividends in the future in different ways.

712
00:37:13,200 --> 00:37:16,359
Speaker 1: It'll come back to. But but yeah, so next, I mean,

713
00:37:16,360 --> 00:37:18,200
Speaker 1: what was cool was one of the questions I had,

714
00:37:18,680 --> 00:37:21,919
Speaker 1: or what Randy came back for was, was was, well,

715
00:37:21,960 --> 00:37:24,600
Speaker 1: Craig Matthews, this guy that started one percent for the

716
00:37:24,640 --> 00:37:27,680
Speaker 1: Planet with the Vachnard, lives in West Yellowstone, which is

717
00:37:27,719 --> 00:37:30,880
Speaker 1: only a hour and a half drive from Bozeman. And

718
00:37:31,080 --> 00:37:33,560
Speaker 1: I was like, does anybody I know know him? And

719
00:37:33,640 --> 00:37:35,560
Speaker 1: Randy was like, I know some people that know him,

720
00:37:35,560 --> 00:37:37,800
Speaker 1: and and we, uh, it was kind of cool. We

721
00:37:37,800 --> 00:37:41,400
Speaker 1: we kind of we pretty much cold called him and said, hey, hey, Craig,

722
00:37:41,440 --> 00:37:44,120
Speaker 1: you don't know us, but what you people want to

723
00:37:44,160 --> 00:37:47,000
Speaker 1: have lunch with us? And we picked brain and run

724
00:37:47,080 --> 00:37:49,360
Speaker 1: something by you and uh, and we did just that.

725
00:37:49,440 --> 00:37:52,160
Speaker 1: So Randy and I drove down and and met Craig

726
00:37:52,200 --> 00:37:55,719
Speaker 1: and Nis Montana, which is about halfway between and and

727
00:37:55,760 --> 00:37:58,280
Speaker 1: at that point we didn't even really have a really

728
00:37:58,320 --> 00:38:01,800
Speaker 1: formalized concept yet. It then then this is what we

729
00:38:02,320 --> 00:38:05,440
Speaker 1: think we could do. Um. And we sat down and

730
00:38:05,440 --> 00:38:08,360
Speaker 1: had lunch with Craig and he was super nice, helpful dude.

731
00:38:08,719 --> 00:38:11,880
Speaker 1: Um typical Montana. Loved to fish. You owned sup fly shops,

732
00:38:11,880 --> 00:38:16,759
Speaker 1: so obviously love to fish, appreciate, respects, hunting and hunters,

733
00:38:17,040 --> 00:38:20,240
Speaker 1: and he was and he was more than willing to

734
00:38:20,320 --> 00:38:25,320
Speaker 1: share information with us, a very philanthropic guy, UM that

735
00:38:25,320 --> 00:38:28,239
Speaker 1: that generally is passionate, wants to make the world a

736
00:38:28,280 --> 00:38:31,920
Speaker 1: better place, wants to help wildlife and uh. And that

737
00:38:32,000 --> 00:38:36,000
Speaker 1: was really refreshing. And that opened Randy and eyes eyes

738
00:38:36,200 --> 00:38:38,080
Speaker 1: to a lot of things about one percent for the

739
00:38:38,080 --> 00:38:41,840
Speaker 1: Planet and the organization that we didn't we didn't realize

740
00:38:41,880 --> 00:38:44,560
Speaker 1: that we didn't know UM. And it turns out in

741
00:38:44,640 --> 00:38:47,560
Speaker 1: hindsight looking back, that that was a very helpful conversation

742
00:38:48,280 --> 00:38:52,240
Speaker 1: and that got us down down a path where where

743
00:38:52,320 --> 00:38:55,800
Speaker 1: we truly started working our organization and framing it around

744
00:38:55,800 --> 00:38:58,279
Speaker 1: the same kind of template and business model at one

745
00:38:58,280 --> 00:39:02,319
Speaker 1: percent for the Planet has and we actually started with

746
00:39:02,360 --> 00:39:05,200
Speaker 1: the working name of the organization as one percent for Conservation,

747
00:39:06,000 --> 00:39:09,560
Speaker 1: which which we can get into two because as you

748
00:39:09,680 --> 00:39:14,000
Speaker 1: noticed now our name is different twice as good, twice

749
00:39:14,040 --> 00:39:17,360
Speaker 1: as good, right, and that and that and that became

750
00:39:17,480 --> 00:39:19,080
Speaker 1: that came out of a lot of feedback that we had,

751
00:39:19,120 --> 00:39:22,320
Speaker 1: so we we've really started building the organization one percent

752
00:39:22,360 --> 00:39:28,479
Speaker 1: for Conservation. You know, worked with a good buddy of mine, Brent,

753
00:39:28,640 --> 00:39:31,080
Speaker 1: who is on on the board. UM he's a c

754
00:39:31,239 --> 00:39:33,880
Speaker 1: p A here in town. I you know, I started

755
00:39:33,920 --> 00:39:35,759
Speaker 1: doing my normal Google research. I feel like I'm a

756
00:39:35,760 --> 00:39:38,720
Speaker 1: Google expert. Right, you can learn a lot from Google,

757
00:39:38,719 --> 00:39:40,360
Speaker 1: but I don't know if it's always the best resource.

758
00:39:41,480 --> 00:39:44,040
Speaker 1: But but we needed to get five one C three

759
00:39:44,080 --> 00:39:46,759
Speaker 1: status from my RS to start a nonprofit. Right that

760
00:39:46,760 --> 00:39:48,399
Speaker 1: that's kind of like, you know, if you're doing a

761
00:39:48,400 --> 00:39:51,520
Speaker 1: profitable business, you have to incorporate it. You're starting nonprofit,

762
00:39:51,560 --> 00:39:54,719
Speaker 1: you gotta do. You have to get a termination from

763
00:39:54,719 --> 00:39:58,440
Speaker 1: IRS that you're a legitimate five one C three and

764
00:39:58,440 --> 00:40:00,839
Speaker 1: and uh and I was like, I could do this,

765
00:40:00,960 --> 00:40:02,440
Speaker 1: you know, it's probably just a form that you had

766
00:40:02,480 --> 00:40:04,120
Speaker 1: to fill out. Well, it turns out it's a lot

767
00:40:04,160 --> 00:40:08,319
Speaker 1: more work than that. Uh So I recruited my buddy Brent,

768
00:40:08,600 --> 00:40:11,560
Speaker 1: who who I met from sitting on the local board

769
00:40:11,560 --> 00:40:14,439
Speaker 1: of a Mule Deer Foundation chapter here in Bozeman. He's

770
00:40:14,480 --> 00:40:17,320
Speaker 1: the treasurer for that. And I said, hey, man, any

771
00:40:17,560 --> 00:40:20,000
Speaker 1: chance you want to help me figure out how to

772
00:40:20,000 --> 00:40:22,399
Speaker 1: do this? And there's my idea. And and I looked

773
00:40:22,400 --> 00:40:24,520
Speaker 1: at the five O one C three form and it's

774
00:40:24,520 --> 00:40:27,399
Speaker 1: it's giant, and it's daunting, and I have no clue

775
00:40:27,480 --> 00:40:30,960
Speaker 1: or to start and uh, and he said yeah, and

776
00:40:31,560 --> 00:40:35,400
Speaker 1: he essentially did the you know, help volunteers time to

777
00:40:35,680 --> 00:40:38,759
Speaker 1: go through the process and do that. And so that

778
00:40:38,840 --> 00:40:41,640
Speaker 1: was a big step. And then after then, after that,

779
00:40:41,680 --> 00:40:44,319
Speaker 1: it's an eight hundred dollar fee to file that. I

780
00:40:44,440 --> 00:40:47,920
Speaker 1: was kind of committed and they'll do it right, And

781
00:40:47,960 --> 00:40:49,880
Speaker 1: so I took, you know, eight hundred dollars out of

782
00:40:49,880 --> 00:40:53,200
Speaker 1: my savings, which which my wife wasn't super stoked on,

783
00:40:53,320 --> 00:40:55,640
Speaker 1: but she had faith in me. And then you know,

784
00:40:55,719 --> 00:40:57,960
Speaker 1: from then on I had skin in the game at

785
00:40:58,000 --> 00:41:04,719
Speaker 1: least to keep it going. Yeah. Bet, so maybe we

786
00:41:04,719 --> 00:41:08,000
Speaker 1: should we should. I've been kind of building the suspense here.

787
00:41:08,040 --> 00:41:11,160
Speaker 1: We haven't really said too much in detail about what

788
00:41:11,200 --> 00:41:14,239
Speaker 1: two percent for Conservation is is exactly doing You've we've

789
00:41:14,280 --> 00:41:15,960
Speaker 1: kind of alluded to a little bit talking about one

790
00:41:15,960 --> 00:41:18,960
Speaker 1: percent for the planet. But but now you've got this

791
00:41:19,000 --> 00:41:21,080
Speaker 1: new name two percent for Conservation, which if you want

792
00:41:21,080 --> 00:41:24,000
Speaker 1: to elaborate again, why you change the name, you can,

793
00:41:24,440 --> 00:41:26,120
Speaker 1: But I also would be curious just to start hearing

794
00:41:26,160 --> 00:41:28,680
Speaker 1: a little bit more. Okay, so what what did you

795
00:41:28,760 --> 00:41:31,560
Speaker 1: end up finally finally settling on as to what this

796
00:41:31,600 --> 00:41:37,600
Speaker 1: group is going to do? Yeah? So, um so, to twofold, right,

797
00:41:37,680 --> 00:41:41,440
Speaker 1: So the problems and the issues that came out of

798
00:41:41,440 --> 00:41:43,960
Speaker 1: that white tail someone at qt m A were we're

799
00:41:44,040 --> 00:41:46,600
Speaker 1: kind of twofold. In my mind it was it was one,

800
00:41:46,719 --> 00:41:52,040
Speaker 1: how do we help fund in geos? NGOs is an

801
00:41:52,040 --> 00:41:55,719
Speaker 1: acronym for non governmental organizations, which which are all your

802
00:41:55,800 --> 00:41:59,600
Speaker 1: kind of five one C three C four conservation groups. So, um,

803
00:41:59,719 --> 00:42:02,480
Speaker 1: they're not your state. So there's there's kind of two

804
00:42:02,480 --> 00:42:05,680
Speaker 1: different avenues and wildlife conservation. Right. There's your state and

805
00:42:05,719 --> 00:42:08,759
Speaker 1: federal agencies, right, the department official game for each state,

806
00:42:09,520 --> 00:42:13,120
Speaker 1: and then there's the Elk Foundations of the world and

807
00:42:13,200 --> 00:42:15,640
Speaker 1: the New Oldier Foundations and q d A s and

808
00:42:15,680 --> 00:42:18,799
Speaker 1: the world who are who are non governmental organizations? Right?

809
00:42:18,840 --> 00:42:20,919
Speaker 1: And so what we came out of that was, Okay,

810
00:42:20,920 --> 00:42:25,440
Speaker 1: how do we help get more money to those organizations? Um?

811
00:42:25,520 --> 00:42:27,799
Speaker 1: And then in my mind secondary it was, and this

812
00:42:27,920 --> 00:42:31,239
Speaker 1: kind of comes from my experience at SICCA and also

813
00:42:31,320 --> 00:42:34,279
Speaker 1: my affinity as a consumer for certain hunting brands, is

814
00:42:34,320 --> 00:42:39,040
Speaker 1: how do we provide recognition for businesses who are committed

815
00:42:39,080 --> 00:42:43,080
Speaker 1: to giving back to conservation? Right? Um? Because I truly

816
00:42:43,120 --> 00:42:46,320
Speaker 1: believe there's value there, there's value for brand to market

817
00:42:46,360 --> 00:42:51,239
Speaker 1: that and there's there's consumers who do appreciate that like

818
00:42:51,320 --> 00:42:54,080
Speaker 1: I would. I would totally rather buy products from companies

819
00:42:54,120 --> 00:42:58,760
Speaker 1: who are philosophically aligned with with my beliefs and supporting

820
00:42:58,800 --> 00:43:02,560
Speaker 1: conservation than ones who are. UM. So that was kind

821
00:43:02,600 --> 00:43:06,360
Speaker 1: of the big takeaways of what we're gonna do. And

822
00:43:06,360 --> 00:43:09,440
Speaker 1: and you know, one percent for the planet. Their model

823
00:43:09,640 --> 00:43:14,120
Speaker 1: did that very well. Um. And when I started talking

824
00:43:14,160 --> 00:43:18,560
Speaker 1: about how this would fit into the hunting and fishing world, um,

825
00:43:19,040 --> 00:43:20,960
Speaker 1: it made a lot of sense. And that a business

826
00:43:21,000 --> 00:43:24,279
Speaker 1: would be certified by our organization two percent of a

827
00:43:24,320 --> 00:43:28,520
Speaker 1: conservation that they do meet certain criteria. Uh. And with

828
00:43:28,520 --> 00:43:31,799
Speaker 1: with that certification, then they could use the logo the

829
00:43:31,800 --> 00:43:35,080
Speaker 1: two percent of the conservational logo on their products to

830
00:43:35,320 --> 00:43:40,920
Speaker 1: promote their commitment to conservation to two consumers. So at

831
00:43:40,960 --> 00:43:42,560
Speaker 1: the highest level, that's kind of what we do as

832
00:43:42,600 --> 00:43:47,640
Speaker 1: an organization is certify that businesses do meet criteria that

833
00:43:47,719 --> 00:43:52,160
Speaker 1: we define of giving back to conservation. Okay, and so

834
00:43:52,200 --> 00:43:55,360
Speaker 1: taking a step back your your template, your inspiration for

835
00:43:55,400 --> 00:43:57,440
Speaker 1: this was one percent for the planet, and you might

836
00:43:57,520 --> 00:44:00,080
Speaker 1: have mentioned this If I missed, I apologize, but just

837
00:44:00,160 --> 00:44:03,920
Speaker 1: to clarify what they do the way that they qualify

838
00:44:04,040 --> 00:44:07,120
Speaker 1: the brands that are part of one percent for the planet,

839
00:44:07,160 --> 00:44:09,600
Speaker 1: is that that company is to donate. Increpit my if

840
00:44:09,600 --> 00:44:12,879
Speaker 1: I'm wrong, but it's one percent of revenue or rump

841
00:44:13,000 --> 00:44:16,800
Speaker 1: center that it's one percent of sales or gross revenue,

842
00:44:16,800 --> 00:44:18,520
Speaker 1: however you want to define it. But it's your top

843
00:44:18,560 --> 00:44:22,040
Speaker 1: line revenue, you know, so as your as your businesses

844
00:44:22,200 --> 00:44:25,000
Speaker 1: tax or turn you gotta report revenue income. It's one

845
00:44:25,040 --> 00:44:27,960
Speaker 1: percent of that. So it's gross gross sales. Okay. So

846
00:44:28,000 --> 00:44:31,759
Speaker 1: a company donates one percent of gross sales to certified

847
00:44:31,960 --> 00:44:34,400
Speaker 1: NGOs that support the environment of the planet or whatever,

848
00:44:34,440 --> 00:44:36,360
Speaker 1: and then they can get stamped with a one percent

849
00:44:36,440 --> 00:44:39,880
Speaker 1: for the Planet kind of brand and and they qualify

850
00:44:40,120 --> 00:44:43,919
Speaker 1: and hey, these you know that organization is qualified as yes,

851
00:44:43,920 --> 00:44:47,520
Speaker 1: they really are doing positive things for for the Earth,

852
00:44:47,600 --> 00:44:51,400
Speaker 1: et cetera. So then exactly, so then you guys, you

853
00:44:51,440 --> 00:44:53,400
Speaker 1: took this idea and so that makes less sense. But

854
00:44:54,200 --> 00:44:55,719
Speaker 1: you know, how can we make it better? How can

855
00:44:55,719 --> 00:44:58,160
Speaker 1: we apply it to the hunting and fishing world? So

856
00:44:58,200 --> 00:45:01,319
Speaker 1: how did you do that? Jeff? Yeah, So so that's right.

857
00:45:01,360 --> 00:45:04,160
Speaker 1: So one of the through my conversations and learnings with

858
00:45:04,160 --> 00:45:06,640
Speaker 1: with a bunch of different people organizations. The thing that

859
00:45:06,719 --> 00:45:10,600
Speaker 1: came up beyond money, right, so you're one person of

860
00:45:10,640 --> 00:45:13,480
Speaker 1: sales is essentially money that's going to go help fund

861
00:45:14,040 --> 00:45:20,560
Speaker 1: these these conservation groups. UM. I heard feedback that arguably

862
00:45:20,680 --> 00:45:24,600
Speaker 1: time was more valuable for conservation groups than money. Right Now,

863
00:45:25,040 --> 00:45:27,720
Speaker 1: some people might debate that, but the fact is time

864
00:45:27,719 --> 00:45:30,360
Speaker 1: and money are the two most important things that conservation

865
00:45:30,400 --> 00:45:33,920
Speaker 1: groups need to be successful in achieving their mission work. Right,

866
00:45:33,960 --> 00:45:38,799
Speaker 1: they need volunteers. Conservation isn't just a concept, right, Conservation

867
00:45:38,960 --> 00:45:42,600
Speaker 1: is is actually doing on the groundwork, be it with

868
00:45:42,680 --> 00:45:49,120
Speaker 1: wildlife and poor habitat or or both. Right. So, so yes,

869
00:45:49,200 --> 00:45:51,200
Speaker 1: you need you need money to help fund that work,

870
00:45:51,239 --> 00:45:55,479
Speaker 1: but you need volunteers to to actually do the work. Um.

871
00:45:55,520 --> 00:45:58,839
Speaker 1: And that is where our second one percent comes from,

872
00:45:59,200 --> 00:46:01,600
Speaker 1: and kind of the slow aget that with branded our name,

873
00:46:01,640 --> 00:46:04,440
Speaker 1: our naming convention as as we mentioned, is two percent

874
00:46:04,520 --> 00:46:07,520
Speaker 1: for conservation, and that is defined by committing to give

875
00:46:07,520 --> 00:46:10,600
Speaker 1: back one percent of your time plus one percent of

876
00:46:10,640 --> 00:46:14,480
Speaker 1: your money. Is it equals two percent for conservation. So

877
00:46:14,520 --> 00:46:18,040
Speaker 1: that's that's kind of how we've evolved that model and

878
00:46:18,080 --> 00:46:21,239
Speaker 1: that foundation that one percent for the planet built, and

879
00:46:21,280 --> 00:46:24,080
Speaker 1: we believe that makes the model even more impactful and

880
00:46:24,160 --> 00:46:28,840
Speaker 1: stronger for fish and wildlife conservation groups. Yeah. Absolutely, And

881
00:46:28,920 --> 00:46:30,719
Speaker 1: I love the idea. When I first heard about this,

882
00:46:31,160 --> 00:46:36,200
Speaker 1: I I like, I genuinely got like physically excited, Like

883
00:46:36,200 --> 00:46:37,799
Speaker 1: I was like, Yes, I was like, this is a

884
00:46:37,840 --> 00:46:40,080
Speaker 1: great idea. This makes all the sense in the world

885
00:46:40,440 --> 00:46:42,960
Speaker 1: because because there are you know, there are so many

886
00:46:43,040 --> 00:46:45,520
Speaker 1: hunters and anglers out there who care about this type

887
00:46:45,560 --> 00:46:48,680
Speaker 1: of thing. And I think that there are many companies

888
00:46:48,880 --> 00:46:51,000
Speaker 1: that care about this type of thing. But to your point,

889
00:46:51,400 --> 00:46:53,399
Speaker 1: I'm not sure all those companies that are actually doing

890
00:46:53,440 --> 00:46:56,960
Speaker 1: good things are being recognized. And I'm not sure if

891
00:46:57,000 --> 00:46:58,960
Speaker 1: maybe there are some companies out there that aren't doing

892
00:46:59,000 --> 00:47:01,839
Speaker 1: things that need a little bit of additional incentive maybe

893
00:47:01,840 --> 00:47:03,640
Speaker 1: to push them in the right direction. This seems to

894
00:47:03,680 --> 00:47:07,960
Speaker 1: do both of those things, UM in a really positive way.

895
00:47:08,040 --> 00:47:11,040
Speaker 1: So can you can we start diving into the details here?

896
00:47:11,080 --> 00:47:14,320
Speaker 1: Can you tell me for businesses? First off, how exactly

897
00:47:14,360 --> 00:47:17,920
Speaker 1: do they get involved and what does this mean for them? Yeah?

898
00:47:18,239 --> 00:47:22,040
Speaker 1: Of course, so so businesses, Uh, they have to meet

899
00:47:22,080 --> 00:47:25,680
Speaker 1: the minimum criteria, right, and that criteria is is defined

900
00:47:25,880 --> 00:47:28,560
Speaker 1: by UM. What I think we've done a pretty good

901
00:47:28,640 --> 00:47:31,399
Speaker 1: job of saying is one percent of your sales. So

902
00:47:31,440 --> 00:47:33,840
Speaker 1: if you give back one person of your sales to

903
00:47:34,000 --> 00:47:39,000
Speaker 1: conservation groups, that's one half of the criteria. Now there's

904
00:47:39,000 --> 00:47:40,880
Speaker 1: a lot of questions I've arisen from that, So what

905
00:47:40,920 --> 00:47:44,160
Speaker 1: do you What is defines giving back and what defines

906
00:47:44,239 --> 00:47:48,680
Speaker 1: conservation groups are the two the two most needed clarification points.

907
00:47:48,680 --> 00:47:52,279
Speaker 1: So giving back is is we define it as if

908
00:47:52,320 --> 00:47:58,319
Speaker 1: your business is foregoing proceeds for that conservation group's mission work. Right,

909
00:47:58,440 --> 00:48:00,960
Speaker 1: and it is the easiest way to look at at

910
00:48:01,000 --> 00:48:04,080
Speaker 1: the highest level, so that could be product donations. Right.

911
00:48:04,160 --> 00:48:07,480
Speaker 1: So a lot of these groups, their traditional funding mechanism

912
00:48:07,560 --> 00:48:10,200
Speaker 1: is is the banquets that we are all familiar with

913
00:48:10,239 --> 00:48:14,360
Speaker 1: of going to to the local or regional uh Mulear

914
00:48:14,440 --> 00:48:18,279
Speaker 1: Foundation banquet and they have a bunch of products for sale. Well,

915
00:48:18,320 --> 00:48:21,000
Speaker 1: that product comes from somewhere, right, It comes from these

916
00:48:21,040 --> 00:48:24,359
Speaker 1: businesses that either donated or sell it at a lower

917
00:48:24,400 --> 00:48:27,520
Speaker 1: costs so the conservation group can resell it and raise funds.

918
00:48:28,120 --> 00:48:30,240
Speaker 1: So those proceeds for gone from that for your business,

919
00:48:30,280 --> 00:48:33,200
Speaker 1: that that counts as a contribution and conservation those are

920
00:48:33,440 --> 00:48:39,000
Speaker 1: hugely important and critical to the fundraising of conservation groups. Um.

921
00:48:39,200 --> 00:48:43,000
Speaker 1: Other things that count are are obviously direct donations. But

922
00:48:43,000 --> 00:48:46,080
Speaker 1: but things that are often overlooked or our sponsorships and

923
00:48:46,080 --> 00:48:50,160
Speaker 1: advertisements with conservation groups. So so how conservation groups have

924
00:48:50,239 --> 00:48:53,280
Speaker 1: evolved over the years to raise funds or to offer

925
00:48:53,360 --> 00:48:59,440
Speaker 1: corporate sponsorships. So so x business wants to work with

926
00:48:59,440 --> 00:49:01,680
Speaker 1: with this etain with q d M A. Well, q

927
00:49:01,840 --> 00:49:03,680
Speaker 1: d M A will say, hey, yeah, this is great you.

928
00:49:04,320 --> 00:49:06,799
Speaker 1: We'll do a sponsorship package with you where we will

929
00:49:06,800 --> 00:49:08,640
Speaker 1: give you a print at in our magazine, We'll do

930
00:49:08,680 --> 00:49:11,799
Speaker 1: an email blast, We'll we'll try to help promote your

931
00:49:11,800 --> 00:49:14,520
Speaker 1: brand as much as we can. Well that that's a

932
00:49:14,520 --> 00:49:17,480
Speaker 1: contribution to conservation too. Even though it's a marketing investment

933
00:49:17,480 --> 00:49:20,719
Speaker 1: for your brand, that's important for conservation groups and necessary

934
00:49:20,760 --> 00:49:25,400
Speaker 1: funds for them to achieve their mission. Other things are

935
00:49:26,520 --> 00:49:30,160
Speaker 1: exhibiting at a at a conservation groups trade show. Right

936
00:49:30,160 --> 00:49:34,239
Speaker 1: trade shows are consumers shows for some conservation groups or

937
00:49:34,800 --> 00:49:39,319
Speaker 1: are some of the biggest fundraising events. Um. One that

938
00:49:39,600 --> 00:49:42,000
Speaker 1: comes to mind that that we have stick exhibit out

939
00:49:42,040 --> 00:49:43,960
Speaker 1: every year as the wild Sheet Foundation. They have a

940
00:49:44,560 --> 00:49:50,320
Speaker 1: show and reno every year and they have everything you know, businesses, brands, outfitters,

941
00:49:50,320 --> 00:49:52,760
Speaker 1: but a bunch of vendors, but that is a huge

942
00:49:52,760 --> 00:49:55,719
Speaker 1: fundraising mechanism for them, so committing to go to that

943
00:49:55,800 --> 00:49:59,000
Speaker 1: show as a business to work with them as a

944
00:49:59,040 --> 00:50:02,560
Speaker 1: contribution to help them raise funds. So so collectively, when

945
00:50:02,560 --> 00:50:03,960
Speaker 1: you start to look at all the different things you

946
00:50:03,960 --> 00:50:07,719
Speaker 1: do as a business, it's it becomes, uh, it's an

947
00:50:07,719 --> 00:50:10,520
Speaker 1: interesting exercise and there's a lot of opportunity for you

948
00:50:10,680 --> 00:50:13,360
Speaker 1: to promote your brand through your contributions, which is a

949
00:50:13,440 --> 00:50:16,160
Speaker 1: huge advantage that that I think we as hunting and

950
00:50:16,200 --> 00:50:19,320
Speaker 1: fishing industry have over over you know, one percent for

951
00:50:19,400 --> 00:50:22,520
Speaker 1: the planet and they're try to get demographic. So so

952
00:50:22,560 --> 00:50:24,560
Speaker 1: that's one one. That's the first part of it. You

953
00:50:24,560 --> 00:50:26,480
Speaker 1: have to prove that your company gives back one percent

954
00:50:26,520 --> 00:50:28,800
Speaker 1: of sales. And then the second part of it is

955
00:50:28,840 --> 00:50:33,040
Speaker 1: one percent of time. And we based that off of uh,

956
00:50:33,239 --> 00:50:36,640
Speaker 1: you know, there's there's roughly two thousand and eighty work

957
00:50:36,719 --> 00:50:38,920
Speaker 1: hours in the year, so one percent of that is

958
00:50:39,000 --> 00:50:42,279
Speaker 1: it is approximately twenty one hours. And it's collectively as

959
00:50:42,280 --> 00:50:44,799
Speaker 1: a business, whether you have one employee or whether you

960
00:50:44,840 --> 00:50:49,160
Speaker 1: have a hundred employees, collectively does year does year business

961
00:50:49,239 --> 00:50:54,000
Speaker 1: give back twenty one hours of volunteer time? And why

962
00:50:54,080 --> 00:50:58,080
Speaker 1: this is so important outside of outside of the need

963
00:50:58,160 --> 00:51:01,600
Speaker 1: of of conservation group to have more volunteers and more

964
00:51:01,600 --> 00:51:05,120
Speaker 1: man hours, but it gets those businesses involved, right. So

965
00:51:06,040 --> 00:51:07,680
Speaker 1: I don't think it's appropriate to say it's easy to

966
00:51:07,719 --> 00:51:10,640
Speaker 1: write a check, but arguably any business can just write

967
00:51:10,680 --> 00:51:14,359
Speaker 1: a check, and that isn't as impactful as saying, hey,

968
00:51:14,400 --> 00:51:16,680
Speaker 1: not only do we write a check, but we're going

969
00:51:16,680 --> 00:51:18,560
Speaker 1: out and we're getting involved and we're doing a river

970
00:51:18,640 --> 00:51:22,520
Speaker 1: cleanup project, or we're you know, we're doing a finch

971
00:51:22,560 --> 00:51:25,680
Speaker 1: removal project, or we're doing whatever that is. We're doing

972
00:51:25,719 --> 00:51:27,560
Speaker 1: more than just writing a check, and we're showing our

973
00:51:27,600 --> 00:51:30,880
Speaker 1: commitment is deeper than that and we're passionate enough to

974
00:51:30,920 --> 00:51:33,080
Speaker 1: go out and get our hands dirty for for the

975
00:51:33,080 --> 00:51:37,600
Speaker 1: conservation cause as well. What I love about this is that, yeah,

976
00:51:37,760 --> 00:51:40,640
Speaker 1: let's say twenty one hours, that can make a big difference.

977
00:51:40,680 --> 00:51:43,640
Speaker 1: But let's say you get someone out there maybe in

978
00:51:43,719 --> 00:51:45,840
Speaker 1: the past hasn't been willing to get their their hands

979
00:51:45,840 --> 00:51:48,239
Speaker 1: dirty or do something like that. I think just by

980
00:51:48,280 --> 00:51:50,520
Speaker 1: getting giving people a little incentive to get out and

981
00:51:50,520 --> 00:51:52,319
Speaker 1: do some of these things a little bit more, there

982
00:51:52,320 --> 00:51:56,040
Speaker 1: seems to be like an exponential factor of growth beyond them,

983
00:51:56,040 --> 00:51:58,880
Speaker 1: like a ripple effect where that person realized, hey, this

984
00:51:59,000 --> 00:52:01,080
Speaker 1: didn't make an impact, this is a great thing I

985
00:52:01,080 --> 00:52:04,120
Speaker 1: can get involved in, and that person influences their network,

986
00:52:04,160 --> 00:52:07,239
Speaker 1: who influences their network. And I feel like, if you know,

987
00:52:07,680 --> 00:52:09,960
Speaker 1: more and more companies get involved in things like this,

988
00:52:10,239 --> 00:52:13,160
Speaker 1: the effect that can have is is pretty profound, I

989
00:52:13,160 --> 00:52:15,760
Speaker 1: feel like, and it's something that again, like you said,

990
00:52:15,880 --> 00:52:20,040
Speaker 1: money is of course important, but it takes boots on

991
00:52:20,080 --> 00:52:22,760
Speaker 1: the ground, it takes action, it takes time and energy,

992
00:52:23,160 --> 00:52:25,520
Speaker 1: and this is a pretty cool way of helping people

993
00:52:25,600 --> 00:52:27,959
Speaker 1: get that extra nudge that yes, this is a great

994
00:52:28,000 --> 00:52:31,120
Speaker 1: thing and it can it can benefit all of us

995
00:52:31,239 --> 00:52:33,920
Speaker 1: the wildlife habitat and then also your business in a

996
00:52:33,960 --> 00:52:36,920
Speaker 1: way too. Yeah, exactly, And I think I think you

997
00:52:36,960 --> 00:52:39,000
Speaker 1: can make a good point there. I hope that and

998
00:52:39,080 --> 00:52:42,239
Speaker 1: time will tell us as we get this organization going

999
00:52:42,280 --> 00:52:44,680
Speaker 1: and we learned. But I hope that twenty one hours,

1000
00:52:44,680 --> 00:52:47,960
Speaker 1: once businesses commit to that, I think, and I hope

1001
00:52:47,960 --> 00:52:50,080
Speaker 1: what they'll find is they're good, They're actually volunteered much

1002
00:52:50,120 --> 00:52:55,120
Speaker 1: more than that, um uh, not even just the ripple effect,

1003
00:52:55,160 --> 00:52:58,520
Speaker 1: but but just beyond that, you know, yeah, I kind

1004
00:52:58,520 --> 00:53:00,440
Speaker 1: of wish you could have a higher our count just

1005
00:53:00,520 --> 00:53:03,840
Speaker 1: because twenty one hour seems so achievable, but at the

1006
00:53:03,840 --> 00:53:05,880
Speaker 1: same time it's it makes a lot of sense. It

1007
00:53:05,920 --> 00:53:09,320
Speaker 1: helps people, It feels achievable so that people want to

1008
00:53:09,360 --> 00:53:10,799
Speaker 1: get involved. And I think once you get that foot

1009
00:53:10,800 --> 00:53:13,480
Speaker 1: in the door, I think I'm guessing that you will

1010
00:53:13,520 --> 00:53:15,719
Speaker 1: have a lot of organizations and people involved in those

1011
00:53:15,760 --> 00:53:18,560
Speaker 1: organizations who get started and then who just want to

1012
00:53:18,560 --> 00:53:22,000
Speaker 1: do more. So I think that'll be that'll be great.

1013
00:53:22,000 --> 00:53:26,880
Speaker 1: And I guess I want to I want to emphasize again,

1014
00:53:27,719 --> 00:53:30,440
Speaker 1: in order for this, at least this is my assumption.

1015
00:53:30,600 --> 00:53:32,360
Speaker 1: You tell me if I'm wrong, But in order for

1016
00:53:32,400 --> 00:53:34,279
Speaker 1: this to work right, if if we say, if we

1017
00:53:34,880 --> 00:53:37,160
Speaker 1: tell explain to a business, hey, if you do this

1018
00:53:37,200 --> 00:53:40,880
Speaker 1: and this, you know we're going to help you better

1019
00:53:41,239 --> 00:53:44,120
Speaker 1: demonstrate to your consumers into people out there that you

1020
00:53:44,160 --> 00:53:46,160
Speaker 1: are giving back to conservation, that you do care about

1021
00:53:46,200 --> 00:53:49,560
Speaker 1: these greater things. But the most important onus really is

1022
00:53:49,600 --> 00:53:52,520
Speaker 1: on us as the consumers, because we need to prove.

1023
00:53:52,640 --> 00:53:54,799
Speaker 1: We need to prove this out right by saying we

1024
00:53:55,000 --> 00:53:58,560
Speaker 1: the buyers of products, we do care if X company

1025
00:53:59,040 --> 00:54:01,919
Speaker 1: is actually working to a larger positive, a larger good.

1026
00:54:02,000 --> 00:54:04,799
Speaker 1: We do care if WHY company is given back their

1027
00:54:04,800 --> 00:54:06,799
Speaker 1: time and money. And the way we do that is

1028
00:54:06,840 --> 00:54:09,640
Speaker 1: by telling them but then also most importantly telling them

1029
00:54:09,640 --> 00:54:12,360
Speaker 1: whether our wallets right, we actually need to use this

1030
00:54:12,480 --> 00:54:15,600
Speaker 1: as a part of our consumer choice. Yeah, that that's

1031
00:54:15,600 --> 00:54:20,359
Speaker 1: exactly right. That this model is completely reliant on us

1032
00:54:20,520 --> 00:54:26,000
Speaker 1: as sportsmen and women demanding that that businesses are involved. Right.

1033
00:54:26,040 --> 00:54:30,520
Speaker 1: And we do that by by getting active on social media,

1034
00:54:30,560 --> 00:54:35,960
Speaker 1: by talking about conservation, by showing our appreciation for it.

1035
00:54:36,200 --> 00:54:39,719
Speaker 1: But but yes, by then purchasing products from companies who

1036
00:54:39,719 --> 00:54:43,560
Speaker 1: do give back to conservation. And that's that's the that's

1037
00:54:43,560 --> 00:54:47,120
Speaker 1: what makes the circle go go around. Um. And you

1038
00:54:47,120 --> 00:54:49,560
Speaker 1: can feel good as a consumer by doing that because

1039
00:54:49,680 --> 00:54:52,359
Speaker 1: you go out and buy a new bow next year.

1040
00:54:53,040 --> 00:54:54,839
Speaker 1: If if you buy a boat from a company that's

1041
00:54:54,880 --> 00:54:57,960
Speaker 1: a member of two percent for conservation, you know, you

1042
00:54:58,000 --> 00:55:00,640
Speaker 1: know that that a portion of that sale of what

1043
00:55:00,760 --> 00:55:02,640
Speaker 1: that check you're right into the boat shop is is

1044
00:55:02,719 --> 00:55:07,160
Speaker 1: going back um to a conservation costs. Yeah. I almost

1045
00:55:07,239 --> 00:55:09,440
Speaker 1: feel like, you know, once it's and I hope and

1046
00:55:09,480 --> 00:55:12,200
Speaker 1: I feel confident that a will once it gains steam

1047
00:55:12,200 --> 00:55:14,680
Speaker 1: and more and more companies you know, get involved, I

1048
00:55:14,719 --> 00:55:17,319
Speaker 1: hope this becomes just a plan out pre wreck. Like

1049
00:55:17,360 --> 00:55:19,440
Speaker 1: if you want to be involved in the outdoor hunting

1050
00:55:19,440 --> 00:55:21,800
Speaker 1: and fishing industry, you just have to be part of

1051
00:55:21,840 --> 00:55:25,200
Speaker 1: two percent for Conservation because hunters and anglers demand that

1052
00:55:25,280 --> 00:55:29,160
Speaker 1: the companies that produce their gear also are doing larger

1053
00:55:29,200 --> 00:55:31,680
Speaker 1: positive things to make sure that we can hunt and

1054
00:55:31,680 --> 00:55:33,959
Speaker 1: fish and have wildlife and wild places in the future.

1055
00:55:34,000 --> 00:55:36,399
Speaker 1: I think us as individuals we need to be doing

1056
00:55:36,400 --> 00:55:38,600
Speaker 1: that too, and I think we should we should expect

1057
00:55:38,600 --> 00:55:40,759
Speaker 1: the same thing from the companies that are that are

1058
00:55:40,760 --> 00:55:43,320
Speaker 1: profiting from it too. And and and then by saying that,

1059
00:55:43,360 --> 00:55:45,680
Speaker 1: I'm including myself in that too, Right, I run a

1060
00:55:45,719 --> 00:55:48,359
Speaker 1: business in the hunting and fishing world. I too feel

1061
00:55:48,400 --> 00:55:50,399
Speaker 1: like my business and myself should be held to those

1062
00:55:50,440 --> 00:55:52,600
Speaker 1: kinds of standards. And I love the fact that two

1063
00:55:52,680 --> 00:55:55,279
Speaker 1: percent for Conservation is a way to do that in

1064
00:55:55,280 --> 00:55:58,920
Speaker 1: a positive way. Yeah, And I think, yeah, I totally agree,

1065
00:55:58,920 --> 00:56:00,799
Speaker 1: and I think that's a great and I do want

1066
00:56:00,840 --> 00:56:04,959
Speaker 1: to point out um to that point, and especially because

1067
00:56:04,960 --> 00:56:07,880
Speaker 1: I used an archery company as an example, is is

1068
00:56:07,920 --> 00:56:10,359
Speaker 1: we have a history of doing this as as sportsman right.

1069
00:56:10,360 --> 00:56:13,840
Speaker 1: The Pittman Robertson Act, which was voted in by Sportsman

1070
00:56:14,200 --> 00:56:17,480
Speaker 1: and written up by Sportsman seven is is exactly that,

1071
00:56:17,560 --> 00:56:21,120
Speaker 1: and on a much higher scale where I think now

1072
00:56:21,120 --> 00:56:27,360
Speaker 1: it's eleven percent of guns, ammunition, archery and archery equipment

1073
00:56:27,440 --> 00:56:31,560
Speaker 1: sales go back to funding state fish and wildlife agencies.

1074
00:56:31,560 --> 00:56:36,600
Speaker 1: So so that model exists, that model is successful, and

1075
00:56:36,680 --> 00:56:41,360
Speaker 1: it's already embraced by consumers, sportsman and by by businesses.

1076
00:56:41,480 --> 00:56:44,440
Speaker 1: So you know, to give archery companies credit even if

1077
00:56:44,440 --> 00:56:46,879
Speaker 1: they're not members of two percent for Conservation, they are

1078
00:56:46,920 --> 00:56:51,359
Speaker 1: already the ones responsible uh for for funding our state

1079
00:56:51,360 --> 00:56:54,640
Speaker 1: and fish and wildlife agencies. Right, um, so so that's

1080
00:56:54,640 --> 00:56:56,719
Speaker 1: really important. I think what's cool about the two percent

1081
00:56:56,800 --> 00:57:00,200
Speaker 1: for Conservation model is is it takes that same him

1082
00:57:00,880 --> 00:57:04,160
Speaker 1: uh standard and stay in philosophy and it helps us

1083
00:57:04,239 --> 00:57:07,520
Speaker 1: raise money for the ngeos. So whereas the Pittman Robertson

1084
00:57:07,560 --> 00:57:11,320
Speaker 1: Act is strictly focused on on state and federal wildlife management,

1085
00:57:11,440 --> 00:57:14,640
Speaker 1: this is this is a way for businesses one to

1086
00:57:15,560 --> 00:57:18,720
Speaker 1: to do a similar thing but help ngeos. And then

1087
00:57:18,760 --> 00:57:21,040
Speaker 1: to the cool thing about this model is, as a business,

1088
00:57:21,040 --> 00:57:23,640
Speaker 1: do you have the choice to invest and contribute your

1089
00:57:23,640 --> 00:57:26,680
Speaker 1: money to whoever you want? Where the Pittman Robertson Act

1090
00:57:26,720 --> 00:57:30,320
Speaker 1: goes into a fund that is then dispersed by the

1091
00:57:30,400 --> 00:57:34,200
Speaker 1: government and you, as you know Matthew's archery when you

1092
00:57:34,200 --> 00:57:37,280
Speaker 1: write that Pittman Robertson check, you don't necessarily have a

1093
00:57:37,360 --> 00:57:40,760
Speaker 1: say and where it goes. Um, nor does it necessarily

1094
00:57:40,760 --> 00:57:43,560
Speaker 1: help you build your brand through through two percent from conservation.

1095
00:57:43,680 --> 00:57:48,680
Speaker 1: You can invest it in marketing opportunities with specifically conservation

1096
00:57:48,720 --> 00:57:51,560
Speaker 1: groups that you are passionate about. So so there's some cool,

1097
00:57:52,320 --> 00:57:55,840
Speaker 1: cool spinds on it from that spit standpoint. Yeah, definitely. Now,

1098
00:57:55,880 --> 00:57:57,800
Speaker 1: if I own a business right now and I'm listening

1099
00:57:57,880 --> 00:58:02,919
Speaker 1: to this, what do I do to get my business involved? So?

1100
00:58:03,120 --> 00:58:08,240
Speaker 1: Uh So, our our website is Fish and Wildlife dot org.

1101
00:58:08,800 --> 00:58:11,640
Speaker 1: So the easiest way to get in contact with us

1102
00:58:11,720 --> 00:58:14,240
Speaker 1: is to go to our website. We have a lot

1103
00:58:14,280 --> 00:58:18,480
Speaker 1: of information that that you know is specifically about the

1104
00:58:18,480 --> 00:58:22,360
Speaker 1: things we've been discussing on this on this podcast. Um,

1105
00:58:22,480 --> 00:58:24,600
Speaker 1: but you need to get a hold of us and

1106
00:58:24,640 --> 00:58:27,600
Speaker 1: we uh, we need to go through the certification process.

1107
00:58:27,680 --> 00:58:33,040
Speaker 1: And the certification process is so important to to our

1108
00:58:33,160 --> 00:58:37,840
Speaker 1: model because uploads upholds the integrity of what we're doing. UM,

1109
00:58:37,920 --> 00:58:41,320
Speaker 1: that we need to we need to have a serious

1110
00:58:41,360 --> 00:58:44,920
Speaker 1: conversation and I'll look at who you've contributed to what

1111
00:58:45,040 --> 00:58:47,480
Speaker 1: those contributions are, what they add up to to make

1112
00:58:47,520 --> 00:58:50,400
Speaker 1: sure they truly are one percent of your sales. And

1113
00:58:50,440 --> 00:58:53,440
Speaker 1: then and then look at your volunteer time and what

1114
00:58:53,480 --> 00:58:57,800
Speaker 1: you're doing. Uh, and it makes sure that there's twenty

1115
00:58:57,840 --> 00:59:01,680
Speaker 1: one hours there. And then I guess the caveat that

1116
00:59:01,720 --> 00:59:04,960
Speaker 1: we obviously have mentioned we as an organization need funding

1117
00:59:05,000 --> 00:59:08,840
Speaker 1: as well. That's how that's how it works and uh.

1118
00:59:08,920 --> 00:59:11,560
Speaker 1: And so then there's a there's a membership fee, right,

1119
00:59:11,600 --> 00:59:14,040
Speaker 1: so you get certified and then you pay an annual

1120
00:59:14,120 --> 00:59:16,120
Speaker 1: membership feed. The membership fee is what we run the

1121
00:59:16,120 --> 00:59:18,959
Speaker 1: overhead for a two per cent conservation and that that's

1122
00:59:19,440 --> 00:59:23,200
Speaker 1: essentially your licensing fee to then be a certified member,

1123
00:59:23,560 --> 00:59:25,920
Speaker 1: and then you're able to use the two percent of

1124
00:59:26,000 --> 00:59:31,160
Speaker 1: conservation will ago to help promote your commitment back. Awesome.

1125
00:59:31,560 --> 00:59:35,960
Speaker 1: Now as I understand it, there's actually a component to

1126
00:59:36,000 --> 00:59:39,320
Speaker 1: this those relevant not just to businesses but also individuals,

1127
00:59:39,400 --> 00:59:41,240
Speaker 1: which is a pretty unique thing. Can you can you

1128
00:59:41,280 --> 00:59:44,040
Speaker 1: tell us more about that? Yeah, for sure, so that

1129
00:59:44,160 --> 00:59:47,680
Speaker 1: there definitely is exactly correct and it's it was one

1130
00:59:47,960 --> 00:59:51,560
Speaker 1: h This component of what we've built into organization came

1131
00:59:51,640 --> 00:59:56,000
Speaker 1: from direct feedback from from Craig Matthews with one percent

1132
00:59:56,040 --> 00:59:57,680
Speaker 1: for the plant. This is one of those little nuggets

1133
00:59:57,720 --> 01:00:00,960
Speaker 1: and information that we got that was I was super

1134
01:00:01,040 --> 01:00:04,240
Speaker 1: helpful and informative. And the question I asked him, one

1135
01:00:04,280 --> 01:00:06,440
Speaker 1: of the questions I asked him was okay, this I mean,

1136
01:00:07,040 --> 01:00:08,520
Speaker 1: you know, at the time, my mind was blowing. I

1137
01:00:08,560 --> 01:00:10,880
Speaker 1: was like, this is amazing. But if you could have

1138
01:00:10,960 --> 01:00:14,680
Speaker 1: done something different, what would it have been? And he

1139
01:00:14,760 --> 01:00:18,440
Speaker 1: said that we would have built in our structured a

1140
01:00:18,480 --> 01:00:21,800
Speaker 1: way for individuals to be involved. And what they had

1141
01:00:21,880 --> 01:00:26,600
Speaker 1: learned UM from hearsay right, So obviously hearsay, But what

1142
01:00:26,640 --> 01:00:28,760
Speaker 1: I understand they learned is that as they built this brand,

1143
01:00:29,840 --> 01:00:33,360
Speaker 1: consumers and individuals who weren't necessarily affiliated with with any

1144
01:00:33,440 --> 01:00:35,840
Speaker 1: business were so passionate about what they were trying to

1145
01:00:35,880 --> 01:00:37,760
Speaker 1: do as an organization about one percent of the planet

1146
01:00:38,040 --> 01:00:40,240
Speaker 1: that they just wanted to be involved. They wanted to help,

1147
01:00:40,680 --> 01:00:42,880
Speaker 1: they wanted to know what they can do, and they

1148
01:00:42,880 --> 01:00:46,080
Speaker 1: didn't really have a mechanism for him to do that. UM.

1149
01:00:46,080 --> 01:00:49,040
Speaker 1: So so I took that to heart and we brainstormed

1150
01:00:50,560 --> 01:00:53,320
Speaker 1: a bunch of different ideas in ways that we felt

1151
01:00:53,760 --> 01:00:57,720
Speaker 1: UM would be relevant to hunting and fishing conservation. What

1152
01:00:57,760 --> 01:01:00,640
Speaker 1: we were trying to do and and what kept coming

1153
01:01:00,720 --> 01:01:03,680
Speaker 1: up to the surface was well, there's a ton of

1154
01:01:03,680 --> 01:01:07,280
Speaker 1: people out there that meet our criteria that that volunteer

1155
01:01:07,360 --> 01:01:10,680
Speaker 1: time and contribute money to conservation causes, just the way

1156
01:01:10,760 --> 01:01:14,680
Speaker 1: we are asking businesses to do. Uh. And then likewise,

1157
01:01:14,680 --> 01:01:16,720
Speaker 1: there are a ton of people who don't. So how

1158
01:01:16,760 --> 01:01:19,680
Speaker 1: how can we one do the same thing, recognize the

1159
01:01:19,720 --> 01:01:23,520
Speaker 1: people that do, and to encourage other people who aren't

1160
01:01:23,560 --> 01:01:26,120
Speaker 1: necessarily involved, who are at that stage in a hunting

1161
01:01:26,160 --> 01:01:28,960
Speaker 1: fishing career where they aren't where you and I are,

1162
01:01:28,960 --> 01:01:31,000
Speaker 1: like we discussed too ready to give back? How do

1163
01:01:31,040 --> 01:01:34,280
Speaker 1: we encourage them and give them an opportunity to do so. So,

1164
01:01:34,280 --> 01:01:36,200
Speaker 1: so what we've done is kind of created this individual

1165
01:01:36,240 --> 01:01:40,160
Speaker 1: certification process where if you are if you are an

1166
01:01:40,200 --> 01:01:43,360
Speaker 1: individual who gives back one percent of your time saying

1167
01:01:43,400 --> 01:01:47,040
Speaker 1: twenty one hours and one person your income whether you

1168
01:01:47,120 --> 01:01:49,080
Speaker 1: make you know, twenty grand year or a hundred and

1169
01:01:49,080 --> 01:01:51,160
Speaker 1: fifty grand year or whatever it is, if you're if

1170
01:01:51,200 --> 01:01:54,480
Speaker 1: you meet those criteria, then in our mind, you are

1171
01:01:54,560 --> 01:01:57,840
Speaker 1: a true conservationist and you deserve recognition for that, and

1172
01:01:57,960 --> 01:02:02,280
Speaker 1: we want we want to help remote uh you for

1173
01:02:02,360 --> 01:02:04,920
Speaker 1: what you've done and and help you know, leverage that

1174
01:02:05,000 --> 01:02:09,840
Speaker 1: to get more people involved. So similar process than two

1175
01:02:09,880 --> 01:02:12,400
Speaker 1: if you do those things that there's a way on

1176
01:02:12,440 --> 01:02:17,040
Speaker 1: the website to start a certification process is yeah. So

1177
01:02:17,040 --> 01:02:19,640
Speaker 1: so we're doing. The certification process for individuals is a

1178
01:02:19,680 --> 01:02:23,080
Speaker 1: little a little different. It's not as as stricter as stringent.

1179
01:02:23,080 --> 01:02:25,600
Speaker 1: It's more on the honor system of of yes I

1180
01:02:25,640 --> 01:02:27,840
Speaker 1: do do this, or or no I don't do this,

1181
01:02:27,960 --> 01:02:30,600
Speaker 1: or yes I I want to and we'll commit to

1182
01:02:30,680 --> 01:02:34,120
Speaker 1: doing this. Um and it's free. It's not a membership thing.

1183
01:02:34,440 --> 01:02:37,600
Speaker 1: It doesn't necessarily you're not You don't become a member

1184
01:02:37,600 --> 01:02:42,200
Speaker 1: per se to presently conservation. But it's a way for you, uh,

1185
01:02:42,560 --> 01:02:45,480
Speaker 1: to to certify that. Yeah. Yeah, I am. I do

1186
01:02:45,600 --> 01:02:49,040
Speaker 1: give back. I am you know, certified conservationist. I'm doing

1187
01:02:49,080 --> 01:02:52,919
Speaker 1: more than just buying my tags and licenses every year.

1188
01:02:53,120 --> 01:02:57,120
Speaker 1: I'm volunteering for the local chapter of d you and

1189
01:02:57,240 --> 01:03:00,640
Speaker 1: I am renewing my memberships to all these different organizations

1190
01:03:00,680 --> 01:03:06,200
Speaker 1: every year. And uh and I'm supporting conservation personally. Um so,

1191
01:03:06,280 --> 01:03:08,640
Speaker 1: so there's no cost, it's free to get certified. We

1192
01:03:08,720 --> 01:03:10,920
Speaker 1: send you a free sticker that that I hope is

1193
01:03:10,960 --> 01:03:13,520
Speaker 1: something that people will be proud to put on their

1194
01:03:13,600 --> 01:03:16,640
Speaker 1: their trucks and their coolers or whatever. Uh. And then

1195
01:03:16,840 --> 01:03:21,120
Speaker 1: you know, as we evolve and get more business members, um,

1196
01:03:21,800 --> 01:03:25,320
Speaker 1: I really hope and envision an opportunity to to do

1197
01:03:25,400 --> 01:03:29,800
Speaker 1: you know, giveaways and promotions and discounts and incentives for

1198
01:03:29,920 --> 01:03:33,520
Speaker 1: these people as as a thank you for for what

1199
01:03:33,560 --> 01:03:35,800
Speaker 1: they've done and they're given back. So one of them

1200
01:03:35,800 --> 01:03:37,760
Speaker 1: that I'm working with sick right now, is can we

1201
01:03:37,800 --> 01:03:39,400
Speaker 1: give away a set of sick of year or two

1202
01:03:39,680 --> 01:03:42,880
Speaker 1: all of our individually certified members, you know, as as

1203
01:03:42,880 --> 01:03:45,400
Speaker 1: a hey, thank you for doing what you do. Here's

1204
01:03:45,400 --> 01:03:47,919
Speaker 1: a cool there's a cool little promotion. So I think

1205
01:03:47,920 --> 01:03:49,760
Speaker 1: we have a lot of opportunity and things we could

1206
01:03:49,760 --> 01:03:53,520
Speaker 1: do with it as we evolve and grow and learn. Um.

1207
01:03:53,640 --> 01:03:56,160
Speaker 1: But but just since we turned the website on live

1208
01:03:56,200 --> 01:03:58,560
Speaker 1: and we kind of launched less than a month ago, now,

1209
01:03:58,680 --> 01:04:03,240
Speaker 1: I've been super excited with how many how many people

1210
01:04:03,240 --> 01:04:06,840
Speaker 1: have come to our website and gotten certified as as

1211
01:04:07,280 --> 01:04:10,920
Speaker 1: true conservations. That's awesome. Well, I would definitely encourage anyone

1212
01:04:10,960 --> 01:04:13,640
Speaker 1: listening right now to go do that. If you if

1213
01:04:13,720 --> 01:04:16,520
Speaker 1: you think you already do qualify, go ahead and make

1214
01:04:16,520 --> 01:04:19,040
Speaker 1: sure submit and and do that. But if if you

1215
01:04:19,080 --> 01:04:23,040
Speaker 1: don't quite qualify yet, here's your little nudge to to

1216
01:04:23,120 --> 01:04:25,840
Speaker 1: make it happen. I personally need to do a little

1217
01:04:25,920 --> 01:04:28,000
Speaker 1: better job on my time, So I'm going to make

1218
01:04:28,000 --> 01:04:30,000
Speaker 1: sure I get that full twenty one hours. And I'm

1219
01:04:30,080 --> 01:04:33,960
Speaker 1: excited to be certified from a two percent for conservation standpoint.

1220
01:04:34,240 --> 01:04:36,400
Speaker 1: And uh yeah, I think it's I think it's a

1221
01:04:36,440 --> 01:04:40,560
Speaker 1: super cool idea to have this individual option, um, just

1222
01:04:40,720 --> 01:04:44,320
Speaker 1: to get both businesses and individuals involved and thinking about

1223
01:04:44,320 --> 01:04:46,360
Speaker 1: this kind of thing. It just has a lot of

1224
01:04:46,840 --> 01:04:49,640
Speaker 1: a lot of positive ramifications. Now, this is something I

1225
01:04:49,640 --> 01:04:51,840
Speaker 1: was thinking about as you mentioned, it's going back to

1226
01:04:51,880 --> 01:04:55,040
Speaker 1: the business side. How you know what happens? Now? How

1227
01:04:55,080 --> 01:04:57,760
Speaker 1: do you get businesses involved in this? I mean, is

1228
01:04:57,800 --> 01:05:00,240
Speaker 1: it a point where you guys are reaching out and

1229
01:05:00,280 --> 01:05:01,880
Speaker 1: trying to talk to a lot of companies saying, hey,

1230
01:05:02,000 --> 01:05:03,880
Speaker 1: is something you should be involved in? Or is this

1231
01:05:03,960 --> 01:05:06,520
Speaker 1: something that's kind of dependent on us as consumers going

1232
01:05:06,560 --> 01:05:08,920
Speaker 1: out and talking to our company, to our favorite brands

1233
01:05:08,920 --> 01:05:11,360
Speaker 1: and saying, hey, you gotta do this. You know, how

1234
01:05:11,400 --> 01:05:14,880
Speaker 1: does this happen? Yeah? You know that's this is where

1235
01:05:15,080 --> 01:05:17,280
Speaker 1: the rubber meets the road, right, all the work, all

1236
01:05:17,320 --> 01:05:20,680
Speaker 1: the work is now we Um, we're doing a little

1237
01:05:20,680 --> 01:05:23,680
Speaker 1: bit of all that so but but primarily yes, proactively

1238
01:05:23,720 --> 01:05:29,280
Speaker 1: reaching out to two businesses and showing them and explaining

1239
01:05:29,320 --> 01:05:32,400
Speaker 1: to them to what the model is and and our

1240
01:05:32,440 --> 01:05:35,360
Speaker 1: strategy and our standpoint out of the gate is. Okay,

1241
01:05:35,440 --> 01:05:38,400
Speaker 1: Let's let's look at all the companies who are who

1242
01:05:38,440 --> 01:05:40,920
Speaker 1: we believe are already meeting this criteria. And there's a

1243
01:05:40,960 --> 01:05:42,600
Speaker 1: lot of them, right, There are a lot of companies

1244
01:05:43,080 --> 01:05:46,000
Speaker 1: who give back probably more than one percent of their

1245
01:05:46,000 --> 01:05:49,760
Speaker 1: time and their money. Um. So let's let's approach those

1246
01:05:49,760 --> 01:05:53,080
Speaker 1: companies first and have a conversation about Hey, man, I

1247
01:05:53,160 --> 01:05:55,680
Speaker 1: think this will help you get get recognition for what

1248
01:05:55,720 --> 01:05:59,160
Speaker 1: you're doing. And you you don't really have to change.

1249
01:05:59,520 --> 01:06:00,800
Speaker 1: You don't have to do anything different. You're not to

1250
01:06:01,120 --> 01:06:04,880
Speaker 1: rage or realign your investment strategy and your marketing strategy.

1251
01:06:05,040 --> 01:06:08,080
Speaker 1: You're already meeting the criteria. This is just a multiplier

1252
01:06:08,560 --> 01:06:12,560
Speaker 1: effect to help leverage that commitment more so, I'm hoping

1253
01:06:12,560 --> 01:06:15,520
Speaker 1: we can knock down some dominoes quickly with that. But um,

1254
01:06:16,520 --> 01:06:18,960
Speaker 1: and that's gonna be very valuable. But the real win then,

1255
01:06:19,000 --> 01:06:22,840
Speaker 1: I think will come when companies who aren't necessarily meeting

1256
01:06:22,840 --> 01:06:25,200
Speaker 1: the criteria, who aren't giving back. When now start to

1257
01:06:25,240 --> 01:06:29,560
Speaker 1: see that value build with those brands, that's that's when

1258
01:06:29,640 --> 01:06:32,520
Speaker 1: we will get you know, incremental dollars to conservation once

1259
01:06:32,560 --> 01:06:37,200
Speaker 1: those companies start having those conversations internally of of hey,

1260
01:06:37,280 --> 01:06:39,120
Speaker 1: look at look at what you know, such and such

1261
01:06:39,200 --> 01:06:41,280
Speaker 1: brand is done with becoming a member of two percent

1262
01:06:41,400 --> 01:06:44,640
Speaker 1: for conservation. You know, we we really want to be involved.

1263
01:06:44,760 --> 01:06:46,920
Speaker 1: We want to be part of that. You know, we

1264
01:06:46,960 --> 01:06:49,200
Speaker 1: need to step up and give more to conservation and

1265
01:06:49,240 --> 01:06:52,480
Speaker 1: get more involved. That's what That's what excites me and

1266
01:06:52,480 --> 01:06:55,720
Speaker 1: when our model will really be impacting conservation, because then

1267
01:06:55,800 --> 01:06:59,360
Speaker 1: then you're getting increminal dollars in you know and growing

1268
01:06:59,400 --> 01:07:02,360
Speaker 1: the pie um. So yeah, so that's kind of what

1269
01:07:02,360 --> 01:07:04,280
Speaker 1: we're doing. We're reaching out the businesses. We've had some

1270
01:07:04,320 --> 01:07:08,960
Speaker 1: awesome conversations already out of the gate um. Personally for

1271
01:07:09,000 --> 01:07:12,800
Speaker 1: me because because I work at SIA and and because

1272
01:07:12,800 --> 01:07:15,000
Speaker 1: SICK has been so helpful and getting this thing off

1273
01:07:15,040 --> 01:07:18,400
Speaker 1: the ground, I really want to get a clothing company

1274
01:07:18,640 --> 01:07:21,800
Speaker 1: on board right away because I want I want to

1275
01:07:21,800 --> 01:07:23,640
Speaker 1: show the world that and I think it will make

1276
01:07:23,680 --> 01:07:27,960
Speaker 1: a strong message to two hunters everywhere and two fishermen everywhere.

1277
01:07:28,000 --> 01:07:32,280
Speaker 1: That that, yeah, businesses compete in the marketplace for the

1278
01:07:32,280 --> 01:07:36,960
Speaker 1: products they sell, but but there's certain issues like conservation

1279
01:07:37,040 --> 01:07:39,800
Speaker 1: where we aren't competitors, where we're on the same team

1280
01:07:39,880 --> 01:07:43,440
Speaker 1: and we work together on things. So so for me, um,

1281
01:07:43,440 --> 01:07:45,520
Speaker 1: it's it's going to be really important. I think that

1282
01:07:45,560 --> 01:07:48,040
Speaker 1: it will make a strong statement to the whole industry

1283
01:07:48,080 --> 01:07:52,480
Speaker 1: that yes, you know, these two brands compete and healthily,

1284
01:07:52,480 --> 01:07:54,720
Speaker 1: and they should try to compete with selling the products

1285
01:07:54,720 --> 01:07:56,919
Speaker 1: and market but hey, look we're on the same team

1286
01:07:57,000 --> 01:07:59,240
Speaker 1: for this. We're both members of two percent for Conservation.

1287
01:07:59,640 --> 01:08:04,440
Speaker 1: We both believe in this cause and are given back. Yeah. Well,

1288
01:08:04,480 --> 01:08:06,800
Speaker 1: I can think of some companies like that that I

1289
01:08:06,840 --> 01:08:09,280
Speaker 1: sure would think would want to and I would hope

1290
01:08:09,280 --> 01:08:11,200
Speaker 1: would want to be involved in something like this. In

1291
01:08:11,240 --> 01:08:14,800
Speaker 1: addition to what's what sounds like some terrific support from SIKA,

1292
01:08:14,920 --> 01:08:19,200
Speaker 1: which I'm excited to hear about. Um, so, what what

1293
01:08:19,280 --> 01:08:22,519
Speaker 1: can we do us listening right now? What can we

1294
01:08:22,600 --> 01:08:26,960
Speaker 1: do to help move this cause forward? Well, um, it's

1295
01:08:26,960 --> 01:08:29,240
Speaker 1: a great question. I have so many different ideas. That is,

1296
01:08:29,280 --> 01:08:31,840
Speaker 1: I'm trying to quickly prioritize you thinking in my mind

1297
01:08:31,920 --> 01:08:36,160
Speaker 1: what would be most impactful. But you know, we're going

1298
01:08:36,200 --> 01:08:40,240
Speaker 1: to leverage part of our campaign as supercent for Conservation.

1299
01:08:40,400 --> 01:08:43,599
Speaker 1: What what we use are the money that we get

1300
01:08:43,600 --> 01:08:47,280
Speaker 1: for overhead for outside of administration stuff is is to

1301
01:08:47,320 --> 01:08:51,480
Speaker 1: build value and to to get to reach customers consumers.

1302
01:08:52,240 --> 01:08:55,920
Speaker 1: Um we as you used it, uh, to understand more

1303
01:08:55,960 --> 01:08:58,480
Speaker 1: about our model what we're doing, because we need customers

1304
01:08:58,479 --> 01:09:01,479
Speaker 1: to value value this and that in turn is what

1305
01:09:01,479 --> 01:09:03,640
Speaker 1: it's going to build the value for business members. If no,

1306
01:09:04,439 --> 01:09:08,479
Speaker 1: if no consumers recognize our logo, then it doesn't necessarily

1307
01:09:08,520 --> 01:09:09,920
Speaker 1: do a business any good to put it on their

1308
01:09:09,920 --> 01:09:13,320
Speaker 1: packaging and their hand tag. If if customers don't, you

1309
01:09:13,360 --> 01:09:17,879
Speaker 1: don't understand the philosophy of what we're trying to achieve

1310
01:09:18,160 --> 01:09:21,200
Speaker 1: and impact that that being a member of super Central

1311
01:09:21,280 --> 01:09:25,200
Speaker 1: Conservation has, then then the value is not there for businesses.

1312
01:09:25,320 --> 01:09:29,160
Speaker 1: So so we need help. We're gonna leverage social media

1313
01:09:29,200 --> 01:09:33,519
Speaker 1: a lot because of the low investments and we are

1314
01:09:33,640 --> 01:09:36,120
Speaker 1: a pretty lean and frugal organization at this point, so

1315
01:09:36,720 --> 01:09:40,760
Speaker 1: we could use some help, uh, you know, sharing our

1316
01:09:40,800 --> 01:09:44,160
Speaker 1: mission on social media and getting the word out there.

1317
01:09:44,200 --> 01:09:46,240
Speaker 1: The more impressions, the more eyes we can get on

1318
01:09:46,240 --> 01:09:48,800
Speaker 1: our mission and our logo that that's gonna be really

1319
01:09:48,840 --> 01:09:52,240
Speaker 1: important in the next twelve months. Uh and then and

1320
01:09:52,240 --> 01:09:55,400
Speaker 1: then we could use encouragement of the businesses that that

1321
01:09:55,479 --> 01:09:58,679
Speaker 1: you support and appreciate that you think things should be members.

1322
01:09:58,800 --> 01:10:02,160
Speaker 1: We want you to to tell if your favorite gun

1323
01:10:02,200 --> 01:10:05,479
Speaker 1: company is Kimber, or your favorite clothing company is First Light,

1324
01:10:05,600 --> 01:10:08,600
Speaker 1: or your favorite bow companies Matthews, whatever it is, it

1325
01:10:08,640 --> 01:10:10,920
Speaker 1: doesn't matter. If we want you to tell your your

1326
01:10:11,000 --> 01:10:14,759
Speaker 1: brands how important conservation is to you as a customer

1327
01:10:14,840 --> 01:10:17,559
Speaker 1: and that you value their commitment and you want them

1328
01:10:17,600 --> 01:10:21,519
Speaker 1: to be involved. Yeah, I want to I want to

1329
01:10:21,520 --> 01:10:24,960
Speaker 1: make a I want to make a request. I don't

1330
01:10:24,960 --> 01:10:26,720
Speaker 1: ask a whole lot, but I'm gonna ask something of

1331
01:10:26,760 --> 01:10:29,320
Speaker 1: everybody listening right now. And I say this, and I

1332
01:10:29,360 --> 01:10:32,080
Speaker 1: don't take this lightly because I don't want to bother

1333
01:10:32,160 --> 01:10:34,200
Speaker 1: people with requests like this too often, but because I

1334
01:10:34,200 --> 01:10:36,160
Speaker 1: think this is so important, I want to ask every

1335
01:10:36,200 --> 01:10:38,719
Speaker 1: single one of you. There's thousands and thousands and thousands

1336
01:10:38,760 --> 01:10:40,760
Speaker 1: of you out there listening right now. I want each

1337
01:10:40,800 --> 01:10:43,479
Speaker 1: of you please think of at least one of your

1338
01:10:43,479 --> 01:10:46,880
Speaker 1: favorite companies. Just pick one to start. At least one

1339
01:10:46,920 --> 01:10:49,320
Speaker 1: of your favorite companies and email them within the next

1340
01:10:49,360 --> 01:10:52,880
Speaker 1: two days about two percent for conservation. And if every

1341
01:10:52,920 --> 01:10:55,559
Speaker 1: one of the you know, fifteen thousand of US emails

1342
01:10:55,720 --> 01:10:58,400
Speaker 1: one company today or tomorrow and says hey, I think

1343
01:10:58,439 --> 01:11:01,559
Speaker 1: you should be involved to present for observation, that could

1344
01:11:01,600 --> 01:11:04,760
Speaker 1: make a huge difference. Can you imagine if even just

1345
01:11:04,800 --> 01:11:07,840
Speaker 1: a hundred companies out of that of the fifteen emails

1346
01:11:07,960 --> 01:11:10,479
Speaker 1: or whatever, if just a hundred of those companies actually

1347
01:11:10,479 --> 01:11:13,080
Speaker 1: decide to take action on this and give back one

1348
01:11:13,120 --> 01:11:15,679
Speaker 1: percent of the revenue in time, what kind of difference

1349
01:11:15,720 --> 01:11:19,000
Speaker 1: that can make for deer and elk and sheep and

1350
01:11:19,360 --> 01:11:22,439
Speaker 1: ducks in wild places and public plans. I mean, that

1351
01:11:22,479 --> 01:11:25,800
Speaker 1: can make a huge difference. So this is my my request,

1352
01:11:26,240 --> 01:11:28,160
Speaker 1: my call to action. All of you you right now,

1353
01:11:28,320 --> 01:11:31,720
Speaker 1: you're listening, make one email today or tomorrow. Please do that.

1354
01:11:32,120 --> 01:11:34,160
Speaker 1: And I think you could make a big difference just

1355
01:11:34,600 --> 01:11:36,600
Speaker 1: with a simple email. Jeff, don't you think that'd be

1356
01:11:36,600 --> 01:11:38,080
Speaker 1: a pretty good thing for each one of these people

1357
01:11:38,120 --> 01:11:40,280
Speaker 1: to do. I love it, man, I love it. I

1358
01:11:40,280 --> 01:11:43,080
Speaker 1: think that. Uh, that's awesome. That's what That's what we need.

1359
01:11:43,120 --> 01:11:45,680
Speaker 1: We need. We need companies to start hearing from consumers

1360
01:11:45,720 --> 01:11:49,000
Speaker 1: demanding that they get back and get involved. Yeah, well,

1361
01:11:49,040 --> 01:11:51,800
Speaker 1: I can tell you. I'm going to email every one

1362
01:11:51,840 --> 01:11:55,519
Speaker 1: of our Wired hunt partners tomorrow and give them a

1363
01:11:55,520 --> 01:11:59,000
Speaker 1: little information about two percent and encourage them to get involved.

1364
01:11:59,040 --> 01:12:01,280
Speaker 1: And hopefully we can start there and keep on spreading

1365
01:12:01,280 --> 01:12:03,879
Speaker 1: the good word because I think this is a very positive,

1366
01:12:04,360 --> 01:12:07,519
Speaker 1: positive thing for for the future of hunting fishing, to

1367
01:12:07,600 --> 01:12:12,120
Speaker 1: be honest. So I'm curious, Jeff, what's what's your vision

1368
01:12:12,200 --> 01:12:14,920
Speaker 1: for this five years, ten years down the road from today.

1369
01:12:15,120 --> 01:12:19,960
Speaker 1: What's it look like? Oh? Man, Um, that's that's fun

1370
01:12:20,000 --> 01:12:24,080
Speaker 1: for me to think about. And uh, you know, I

1371
01:12:24,160 --> 01:12:28,080
Speaker 1: hope so for a benchmark, um, And don't quote me

1372
01:12:28,120 --> 01:12:30,040
Speaker 1: on these numbers, but they're gonna be close. But one

1373
01:12:30,080 --> 01:12:34,639
Speaker 1: percent for the planet as a benchmark has over two

1374
01:12:34,720 --> 01:12:39,680
Speaker 1: thousand member businesses, and through those businesses and their ten

1375
01:12:39,760 --> 01:12:43,000
Speaker 1: years or twelve years of existence, their claim is that

1376
01:12:43,040 --> 01:12:46,839
Speaker 1: they've funneled over a hundred million dollars to environmental causes,

1377
01:12:47,400 --> 01:12:53,080
Speaker 1: which which think about that for a minute. That's that's awesome, staggering,

1378
01:12:53,160 --> 01:12:58,559
Speaker 1: that's huge. Um, Now, what can we do? I think

1379
01:12:58,960 --> 01:13:00,960
Speaker 1: I think and this may be it may sound a

1380
01:13:00,960 --> 01:13:06,280
Speaker 1: little pompous of me, but I think as sportsmen and sportswomen.

1381
01:13:06,920 --> 01:13:09,200
Speaker 1: What I've learned working on the hunting industry for for

1382
01:13:09,240 --> 01:13:11,840
Speaker 1: the last seven years is there there isn't very any

1383
01:13:11,880 --> 01:13:15,240
Speaker 1: many more niche demo graphics that are more passionate than

1384
01:13:15,479 --> 01:13:18,880
Speaker 1: than hunters and fishermen. Uh. And that makes me really

1385
01:13:18,880 --> 01:13:22,439
Speaker 1: excited to think about because I feel like we we

1386
01:13:22,479 --> 01:13:27,360
Speaker 1: can make we can achieve those similar metrics. Right. Um

1387
01:13:27,720 --> 01:13:30,559
Speaker 1: I think there's there's a huge opportunity for for what

1388
01:13:30,600 --> 01:13:32,559
Speaker 1: we can do in hunting and fishing. We have a

1389
01:13:32,640 --> 01:13:36,120
Speaker 1: history hunter and fishermen have a history of of taking

1390
01:13:36,160 --> 01:13:41,400
Speaker 1: things next level, owning them and really making a huge impact. Um. So,

1391
01:13:41,400 --> 01:13:44,479
Speaker 1: So I think you know, when not too long ago,

1392
01:13:44,479 --> 01:13:48,080
Speaker 1: maybe Sick said man, I'd be stoked to get out

1393
01:13:48,120 --> 01:13:51,960
Speaker 1: of the first twelve months, uh, twenty member businesses in

1394
01:13:51,960 --> 01:13:54,599
Speaker 1: the first year and uh and I think I said,

1395
01:13:54,600 --> 01:13:59,200
Speaker 1: a hundred and fifty individual certifications or something and uh

1396
01:13:59,439 --> 01:14:01,120
Speaker 1: and I think we've blow that out of water now,

1397
01:14:01,280 --> 01:14:04,160
Speaker 1: just after having having launched for for three weeks now

1398
01:14:04,160 --> 01:14:06,679
Speaker 1: in the response we've dot so I'd like to achieve

1399
01:14:06,720 --> 01:14:09,280
Speaker 1: that first. If we can get twenty member businesses in

1400
01:14:09,280 --> 01:14:12,080
Speaker 1: the first year, I'd be stoked. But but I'm I

1401
01:14:12,080 --> 01:14:13,960
Speaker 1: think we could kill that and throw and blow that

1402
01:14:14,000 --> 01:14:16,920
Speaker 1: out of water, and in five years, hopefully, five ten years,

1403
01:14:16,920 --> 01:14:20,120
Speaker 1: hopefully we're having conversations like like one percent of the

1404
01:14:20,120 --> 01:14:22,639
Speaker 1: planets having now where where we've just had a major

1405
01:14:22,680 --> 01:14:27,479
Speaker 1: impact on conservation. Yeah, that's that's awesome. How do you feel?

1406
01:14:27,520 --> 01:14:29,439
Speaker 1: How does this make you feel? You had this idea,

1407
01:14:29,920 --> 01:14:32,479
Speaker 1: you actually took action on it, and now you're sitting

1408
01:14:32,520 --> 01:14:35,439
Speaker 1: here talking about this organization that's launched and that's actually

1409
01:14:35,520 --> 01:14:38,760
Speaker 1: starting to do something that could be really huge and impactful.

1410
01:14:38,800 --> 01:14:41,040
Speaker 1: While what does it feel like to be saying these

1411
01:14:41,040 --> 01:14:44,720
Speaker 1: words now that it's actually real. Well, I'm stoked for

1412
01:14:44,720 --> 01:14:46,880
Speaker 1: the opportunity and to be in the place where we

1413
01:14:46,920 --> 01:14:50,120
Speaker 1: can be talking about it because there's been there's been

1414
01:14:50,120 --> 01:14:53,280
Speaker 1: two years of just behind the scenes work and so

1415
01:14:53,360 --> 01:14:55,479
Speaker 1: the fun you know, this is the fun part to

1416
01:14:55,560 --> 01:14:57,840
Speaker 1: me now to to actually get it out and get

1417
01:14:57,840 --> 01:15:00,840
Speaker 1: the word out there and promote it. But be completely honest,

1418
01:15:00,960 --> 01:15:03,920
Speaker 1: I don't have a lot of confidence yet, just because

1419
01:15:04,000 --> 01:15:07,000
Speaker 1: that's my nature. I know we have a strong model,

1420
01:15:07,760 --> 01:15:10,120
Speaker 1: I know there's everything, all the pieces that are there

1421
01:15:10,160 --> 01:15:13,040
Speaker 1: to make it successful, but but there's a lot of

1422
01:15:13,040 --> 01:15:15,040
Speaker 1: work to do. Man, we got we have a lot

1423
01:15:15,080 --> 01:15:17,479
Speaker 1: of work to do to make it so we can

1424
01:15:17,520 --> 01:15:20,920
Speaker 1: actually say this has been this has been successful. But

1425
01:15:20,920 --> 01:15:23,680
Speaker 1: but I feel super excited and to be at this

1426
01:15:23,720 --> 01:15:27,600
Speaker 1: point now, uh, talking to to you and getting the

1427
01:15:27,600 --> 01:15:30,600
Speaker 1: word out to the world about what we're trying to do,

1428
01:15:30,760 --> 01:15:33,719
Speaker 1: because it's it's been a long road coming of of

1429
01:15:33,880 --> 01:15:36,400
Speaker 1: just kind of behind the scenes stuff getting our ducks

1430
01:15:36,400 --> 01:15:39,439
Speaker 1: in a row. Yeah, I cannot imagine all the work

1431
01:15:39,479 --> 01:15:41,599
Speaker 1: that's taken to get to this point and and how

1432
01:15:41,680 --> 01:15:44,120
Speaker 1: much more there is to go too. But it's, uh,

1433
01:15:44,200 --> 01:15:48,320
Speaker 1: it's inspiring to me to hear someone like you um

1434
01:15:48,360 --> 01:15:51,000
Speaker 1: to go out and do something like this. It's it's encouraging,

1435
01:15:51,200 --> 01:15:53,320
Speaker 1: and it's it's great to know that there are people

1436
01:15:53,320 --> 01:15:56,519
Speaker 1: out there who care as much as you do and

1437
01:15:56,560 --> 01:15:59,160
Speaker 1: who are willing to invest with so much of their

1438
01:15:59,200 --> 01:16:00,920
Speaker 1: time and energy into And I know there's a lot

1439
01:16:00,920 --> 01:16:03,240
Speaker 1: of people other than you're doing doing similar things. And

1440
01:16:03,240 --> 01:16:05,639
Speaker 1: I think the more we can grow that that family

1441
01:16:05,680 --> 01:16:07,720
Speaker 1: people that care enough to give back, I think it's

1442
01:16:07,760 --> 01:16:11,320
Speaker 1: just going to continue to be continue to be incredibly

1443
01:16:11,360 --> 01:16:17,400
Speaker 1: important and fruitful. So for people out there that have

1444
01:16:17,400 --> 01:16:20,160
Speaker 1: have wanted to get involved in one way, or another

1445
01:16:20,200 --> 01:16:22,320
Speaker 1: with some kind of organization that want to get back

1446
01:16:22,479 --> 01:16:24,840
Speaker 1: or want maybe they've had an idea for their own organization,

1447
01:16:25,000 --> 01:16:28,639
Speaker 1: or they wanted to get involved with their whatever another

1448
01:16:28,760 --> 01:16:31,240
Speaker 1: organization out there. Do you have any advice for people

1449
01:16:31,240 --> 01:16:33,360
Speaker 1: out there that I feel like they have this calling

1450
01:16:33,400 --> 01:16:36,080
Speaker 1: to give back because of how much hunting or fishing

1451
01:16:36,120 --> 01:16:38,120
Speaker 1: is given to them. What what would you tell people

1452
01:16:38,160 --> 01:16:43,439
Speaker 1: out there? Yeah? I mean, just do it, um, don't.

1453
01:16:43,479 --> 01:16:48,679
Speaker 1: Don't be afraid to fail, don't be afraid to try things. Um. Uh.

1454
01:16:48,720 --> 01:16:52,480
Speaker 1: You know, if if you truly specifically like this situation,

1455
01:16:52,560 --> 01:16:55,760
Speaker 1: have an idea of an organization or a cause or

1456
01:16:55,800 --> 01:16:59,280
Speaker 1: an event or anything that you think to make an impact,

1457
01:16:59,360 --> 01:17:02,600
Speaker 1: you know, consult with with people you respect and that

1458
01:17:02,680 --> 01:17:06,840
Speaker 1: are knowledgeable and and and try it make it happen. Um.

1459
01:17:06,880 --> 01:17:09,760
Speaker 1: You know, don't don't, don't be afraid just to get

1460
01:17:09,760 --> 01:17:13,479
Speaker 1: your toes in the water and dive in and do it. Um.

1461
01:17:13,560 --> 01:17:16,080
Speaker 1: When it comes to specific volunteerism, you know, one thing

1462
01:17:16,120 --> 01:17:19,519
Speaker 1: that has been a surprise to me over the last

1463
01:17:20,760 --> 01:17:22,320
Speaker 1: the last couple of weeks of getting this thing off

1464
01:17:22,320 --> 01:17:25,000
Speaker 1: the ground is how many people have emailed about our

1465
01:17:25,040 --> 01:17:30,200
Speaker 1: individual certifications saying uh man I am a member of

1466
01:17:30,439 --> 01:17:34,760
Speaker 1: all these different organizations super passionate conservation. But in my

1467
01:17:35,040 --> 01:17:38,080
Speaker 1: particular area, I just don't necessarily I don't know of

1468
01:17:38,120 --> 01:17:41,680
Speaker 1: any volunteer opportunities UM and a lot. And most of

1469
01:17:41,720 --> 01:17:44,040
Speaker 1: these people have come from there there they live in

1470
01:17:44,080 --> 01:17:46,200
Speaker 1: the Midwest or the East Coast. I think we're fortunate.

1471
01:17:46,280 --> 01:17:48,280
Speaker 1: We take it for granted out west, where there's so

1472
01:17:48,360 --> 01:17:50,840
Speaker 1: much public land and so much wildlife that that's just

1473
01:17:50,880 --> 01:17:54,280
Speaker 1: more abundant to have volunteer opportunities. So I guess where

1474
01:17:54,280 --> 01:17:56,400
Speaker 1: I'm going with that is is if you live in

1475
01:17:56,439 --> 01:18:00,760
Speaker 1: one of those areas and you do know of volunteer opportunities, UM,

1476
01:18:01,000 --> 01:18:03,040
Speaker 1: spread the word and get the word out there. Because

1477
01:18:03,040 --> 01:18:04,479
Speaker 1: I don't have an answer to that. That's been one

1478
01:18:04,520 --> 01:18:06,439
Speaker 1: of the surprises to me. The questions have come up.

1479
01:18:06,479 --> 01:18:09,000
Speaker 1: People have emailed saying, how do you know what can

1480
01:18:09,040 --> 01:18:10,720
Speaker 1: I do to get involved? And I'm like, shoot, man,

1481
01:18:10,760 --> 01:18:14,360
Speaker 1: I I don't know if anything in Wisconsin any volunteer oportunities.

1482
01:18:14,400 --> 01:18:16,040
Speaker 1: Let me, I mean ask my resources to try to

1483
01:18:16,040 --> 01:18:18,280
Speaker 1: figure out or find out what I can do. But

1484
01:18:18,280 --> 01:18:20,960
Speaker 1: but UM, but try to network with with people that

1485
01:18:20,960 --> 01:18:24,000
Speaker 1: are like minded like you and and help help facilitate,

1486
01:18:24,120 --> 01:18:26,160
Speaker 1: you know, getting people involved that are ready to do

1487
01:18:26,200 --> 01:18:28,960
Speaker 1: it but don't know how awesome advice. And I think

1488
01:18:29,040 --> 01:18:30,600
Speaker 1: you make a great point. There probably are a lot

1489
01:18:30,640 --> 01:18:32,880
Speaker 1: of people out there who who want to do something

1490
01:18:32,920 --> 01:18:35,400
Speaker 1: but don't necessarily know where the options are. So to

1491
01:18:35,439 --> 01:18:38,280
Speaker 1: your point, you know, work with your network, ask around.

1492
01:18:38,600 --> 01:18:40,960
Speaker 1: There probably are a lot more opportunities than we know about.

1493
01:18:41,360 --> 01:18:44,200
Speaker 1: They're just not well marketed I suppose and put out there.

1494
01:18:44,280 --> 01:18:47,920
Speaker 1: So if you do know, yeah, that's that's a great point.

1495
01:18:48,040 --> 01:18:53,200
Speaker 1: Great point. So, man, this is uh, this is exciting stuff, Jeff.

1496
01:18:53,439 --> 01:18:57,400
Speaker 1: And as excited as I am, I know you are

1497
01:18:57,479 --> 01:19:00,600
Speaker 1: probably equally excited and terrified for your coming trip to

1498
01:19:00,680 --> 01:19:03,559
Speaker 1: Alaska chasing coastal brown bears, and I should let you

1499
01:19:03,600 --> 01:19:06,760
Speaker 1: go and prepare for that. So so, Jeff, thank you

1500
01:19:06,960 --> 01:19:10,240
Speaker 1: so much for for a you know, putting your time,

1501
01:19:10,560 --> 01:19:13,080
Speaker 1: energy and money into into doing something like this, and

1502
01:19:13,120 --> 01:19:15,360
Speaker 1: then secondly, thank you for taking the time to chat

1503
01:19:15,400 --> 01:19:19,160
Speaker 1: with us about it and UH and spread the word. Yeah,

1504
01:19:19,240 --> 01:19:22,479
Speaker 1: thank thank you very much for for the opportunity to

1505
01:19:22,680 --> 01:19:25,160
Speaker 1: UH to get the word out there through your platforms. Man,

1506
01:19:25,200 --> 01:19:29,080
Speaker 1: I really appreciate it. I appreciate your sport. I think. Uh,

1507
01:19:29,200 --> 01:19:31,880
Speaker 1: I think your idea and and your call out to

1508
01:19:31,920 --> 01:19:34,679
Speaker 1: get people to email the companies that that they care about.

1509
01:19:34,960 --> 01:19:37,080
Speaker 1: I think that's awesome. I hope, I hope all you

1510
01:19:37,160 --> 01:19:40,720
Speaker 1: listening do do that. Yes, absolutely, again, every one of

1511
01:19:40,760 --> 01:19:43,960
Speaker 1: you please email at least one company, just one with

1512
01:19:44,120 --> 01:19:46,720
Speaker 1: a link to two percent for Conservation and tell them

1513
01:19:46,760 --> 01:19:48,679
Speaker 1: that you think this is something they should get involved

1514
01:19:48,680 --> 01:19:50,559
Speaker 1: in and why it matters to you. And Jeff, what's

1515
01:19:50,560 --> 01:19:54,120
Speaker 1: that you are all again? Uh? It is Fish and

1516
01:19:54,520 --> 01:19:58,200
Speaker 1: Wildlife dot org. Perfect and they can find you, I

1517
01:19:58,200 --> 01:20:02,080
Speaker 1: imagine on Facebook as well. Up Facebook is uh yeah,

1518
01:20:02,160 --> 01:20:06,760
Speaker 1: this two percent for conservation. Instagram is we don't have

1519
01:20:06,800 --> 01:20:08,320
Speaker 1: a lot on there yet, but we're gonna get moving

1520
01:20:08,360 --> 01:20:10,200
Speaker 1: on an Instagram strategy and that will be two percent

1521
01:20:10,240 --> 01:20:12,840
Speaker 1: for conservation as well. But yeah, the website is the

1522
01:20:12,840 --> 01:20:17,400
Speaker 1: best resource now and that's Fish and Wildlife dot org awesome.

1523
01:20:17,400 --> 01:20:19,559
Speaker 1: We will have a link to that on weird hunt

1524
01:20:19,680 --> 01:20:23,160
Speaker 1: as well. And Jeff, I guess until next time. We'll

1525
01:20:23,240 --> 01:20:25,360
Speaker 1: check back in a few years and hopefully we'll have

1526
01:20:25,400 --> 01:20:27,599
Speaker 1: some great success stories to tell us about the great

1527
01:20:27,640 --> 01:20:31,920
Speaker 1: things that the organizations participating in two Percent for Conservation

1528
01:20:31,960 --> 01:20:34,160
Speaker 1: have been able to do. And hopefully I'll have a

1529
01:20:34,200 --> 01:20:37,479
Speaker 1: great bear hunting story to share too. Heck yeah, man,

1530
01:20:37,520 --> 01:20:39,639
Speaker 1: I hope so. I appreciate Mark. Thank you very much.

1531
01:20:39,720 --> 01:20:41,639
Speaker 1: All Right, you're welcome. Have a good one, Jeff, talk

1532
01:20:41,640 --> 01:20:46,160
Speaker 1: to you later. So awesome stuff there, don't you think.

1533
01:20:46,520 --> 01:20:49,040
Speaker 1: As you could probably tell, I'm very excited about two

1534
01:20:49,040 --> 01:20:51,040
Speaker 1: percent and the impact I think it can have in

1535
01:20:51,040 --> 01:20:53,400
Speaker 1: the future, and I hope you are too. That said,

1536
01:20:53,720 --> 01:20:56,599
Speaker 1: a few things before we wrap things up. First off,

1537
01:20:56,680 --> 01:20:59,640
Speaker 1: last week we announced a special giveaway in celebration of

1538
01:20:59,640 --> 01:21:03,800
Speaker 1: our one hundred episode, and today, right now, we're going

1539
01:21:03,840 --> 01:21:08,240
Speaker 1: to announce the winners. So our first prize coming from

1540
01:21:08,520 --> 01:21:11,360
Speaker 1: sick Gear, who was giving away a full early season

1541
01:21:11,439 --> 01:21:14,800
Speaker 1: system that includes an Equinox jack and pant, their core

1542
01:21:15,080 --> 01:21:18,680
Speaker 1: lightweight longsleeve and bottom, and their hangar gloves and a

1543
01:21:18,760 --> 01:21:21,080
Speaker 1: ball cap. I believe the winner of the sick of

1544
01:21:21,120 --> 01:21:27,639
Speaker 1: Gear early season system is Brian Do Close. Brian Do Close,

1545
01:21:27,680 --> 01:21:30,479
Speaker 1: you are the big winner. Congrats man. Next, we have

1546
01:21:30,520 --> 01:21:33,240
Speaker 1: a prize package from Osonics, who's giving away one of

1547
01:21:33,240 --> 01:21:37,920
Speaker 1: their new dry washbags and their kinetic backpack. Too awesome

1548
01:21:37,920 --> 01:21:40,360
Speaker 1: accessors there for your ozonics machine. The winner of that

1549
01:21:40,880 --> 01:21:46,240
Speaker 1: is Dan Spano, Dan Spano or Spano you are the

1550
01:21:46,280 --> 01:21:50,680
Speaker 1: winner of the Ozonics prize package. Next, we've got a

1551
01:21:50,760 --> 01:21:54,120
Speaker 1: fifty dollar gift card and T shirt from Huntera Maps.

1552
01:21:54,280 --> 01:21:58,840
Speaker 1: The winner of that is West Cisco. West Cisco, You've

1553
01:21:58,840 --> 01:22:02,320
Speaker 1: won the Hunter A gift card and T shirt. And finally,

1554
01:22:02,439 --> 01:22:05,480
Speaker 1: Carbon Express is giving away a package of their Maxima

1555
01:22:05,600 --> 01:22:09,720
Speaker 1: Red Arrows and the winner of that is Greg Chris

1556
01:22:09,840 --> 01:22:13,040
Speaker 1: Chris Staffel, Greg Kristoffel, you are the winner of the

1557
01:22:13,080 --> 01:22:17,080
Speaker 1: Carbon Express Maxima Red Arrows. I will reach out to

1558
01:22:17,080 --> 01:22:19,880
Speaker 1: all of you guys via Facebook and connect with you

1559
01:22:19,920 --> 01:22:21,880
Speaker 1: to make sure you can get those prizes right away.

1560
01:22:21,920 --> 01:22:24,080
Speaker 1: Thanks for participating, and thank you to all of you

1561
01:22:24,280 --> 01:22:26,479
Speaker 1: who went out there and commented and shared on our

1562
01:22:26,520 --> 01:22:29,519
Speaker 1: one hundred episode on Facebook. I hope you enjoyed that

1563
01:22:29,560 --> 01:22:32,320
Speaker 1: episode and we certainly appreciate you tuning in for it.

1564
01:22:33,040 --> 01:22:35,599
Speaker 1: So without taking care of we do now also need

1565
01:22:35,680 --> 01:22:38,240
Speaker 1: to thank our partners who helped make this podcast possible

1566
01:22:38,280 --> 01:22:41,519
Speaker 1: so big thanks to sick A Gear, Trophy, Ridge Bear Archery,

1567
01:22:41,560 --> 01:22:46,320
Speaker 1: Redneck Blinds On, Tara Maps, Osonics, Carbon Express, Maven Optics,

1568
01:22:46,320 --> 01:22:50,240
Speaker 1: and the White Tail Institute of North America. And finally,

1569
01:22:50,640 --> 01:22:52,960
Speaker 1: thank you all for joining US. I hope you were

1570
01:22:53,000 --> 01:22:55,840
Speaker 1: inspired by today's conversation and don't forget to send that

1571
01:22:55,880 --> 01:22:58,920
Speaker 1: email to your favorite company. About two percent for conservation,

1572
01:22:59,360 --> 01:23:05,200
Speaker 1: and finally, until next time, stay wired to hunt m