1 00:00:02,759 --> 00:00:05,400 Speaker 1: Hello Sunshine, Hey, bright Side Besties. 2 00:00:05,480 --> 00:00:08,440 Speaker 2: Today on the show, we're getting organized with besties and 3 00:00:08,640 --> 00:00:13,360 Speaker 2: business partners Clear Sharer and Joanna Teplin, aka the masterminds 4 00:00:13,400 --> 00:00:16,560 Speaker 2: behind the Home Edit. They're telling us all about the 5 00:00:16,600 --> 00:00:20,200 Speaker 2: blind date that started their friendship and empire, and they're 6 00:00:20,200 --> 00:00:23,880 Speaker 2: giving us the lowdown on junk drawers. It's Monday, July First, 7 00:00:24,040 --> 00:00:25,520 Speaker 2: I'm Simone Boyce, I'm. 8 00:00:25,440 --> 00:00:32,120 Speaker 3: Danielle Robe and this is the bright Side from Hello Sunshine, Simone. 9 00:00:32,120 --> 00:00:33,920 Speaker 3: It's the start of a brand new week and the 10 00:00:33,960 --> 00:00:36,720 Speaker 3: start of a new month. So I don't know about you, 11 00:00:36,800 --> 00:00:40,040 Speaker 3: but I'm feeling motivated to start this Monday on the 12 00:00:40,120 --> 00:00:40,640 Speaker 3: right foot. 13 00:00:40,680 --> 00:00:42,199 Speaker 1: Feels like a fresh start, right. 14 00:00:42,560 --> 00:00:45,080 Speaker 2: Yes, And what better way to kick off this new 15 00:00:45,120 --> 00:00:48,559 Speaker 2: month than with on my mind Monday. So something that 16 00:00:48,640 --> 00:00:51,680 Speaker 2: I came across recently that I can't stop thinking about 17 00:00:52,080 --> 00:00:55,000 Speaker 2: is Jeremy Renner's interview on SmartLess. 18 00:00:55,120 --> 00:00:56,640 Speaker 1: It's one of my favorite podcasts. 19 00:00:56,680 --> 00:00:59,600 Speaker 2: Tell me I haven't heard it, so you probably know 20 00:00:59,640 --> 00:01:03,240 Speaker 2: that he a tragic snowplow incident, right and he was 21 00:01:03,240 --> 00:01:07,560 Speaker 2: in the hospital recovering for many months from this. I 22 00:01:07,600 --> 00:01:10,720 Speaker 2: think he's still in recovery as we speak. He actually 23 00:01:10,880 --> 00:01:14,520 Speaker 2: died during this accident and then was resuscitated brought back 24 00:01:14,520 --> 00:01:14,959 Speaker 2: to life. 25 00:01:15,000 --> 00:01:15,440 Speaker 1: Wow. 26 00:01:15,880 --> 00:01:18,720 Speaker 2: Now, I know the topic of near death experiences might 27 00:01:18,800 --> 00:01:21,119 Speaker 2: not sound very bright side. It sounds a little dark, 28 00:01:21,440 --> 00:01:25,000 Speaker 2: but I'm really interested in what they reveal about life 29 00:01:25,440 --> 00:01:27,920 Speaker 2: because I think we have a lot to learn from 30 00:01:28,120 --> 00:01:32,200 Speaker 2: survivors who have gone through something like this. So in 31 00:01:32,240 --> 00:01:36,880 Speaker 2: the interview, Jeremy said that he felt both exhilaration and 32 00:01:36,959 --> 00:01:40,560 Speaker 2: an overwhelming piece in his final moments, like he was 33 00:01:40,600 --> 00:01:45,440 Speaker 2: watching this replay of every single human connection he had 34 00:01:45,480 --> 00:01:48,600 Speaker 2: ever made in his life. And I just thought that 35 00:01:48,600 --> 00:01:52,440 Speaker 2: that was so profound. And this actually tracks with some 36 00:01:52,480 --> 00:01:55,520 Speaker 2: research that I read about heart attack survivors. In one study, 37 00:01:55,600 --> 00:01:58,960 Speaker 2: forty percent of them reported this flood of positive memories 38 00:01:59,440 --> 00:02:03,760 Speaker 2: and experiencing a dream like state in those final moments, 39 00:02:04,080 --> 00:02:07,960 Speaker 2: and doctors have actually been able to measure brain activity 40 00:02:08,440 --> 00:02:11,680 Speaker 2: even as people are being brought back to life. So 41 00:02:13,000 --> 00:02:16,280 Speaker 2: Jeremy is completely changed by this incident. He said that 42 00:02:16,360 --> 00:02:21,040 Speaker 2: he's returning back to work and kind of like coming 43 00:02:21,120 --> 00:02:23,799 Speaker 2: back down to earth with a renewed belief in the 44 00:02:23,840 --> 00:02:28,040 Speaker 2: interconnectivity of life and of all of us, that we 45 00:02:28,120 --> 00:02:30,760 Speaker 2: are all woven together in some way. 46 00:02:30,880 --> 00:02:33,120 Speaker 1: Even if we can't see it, but he felt it. 47 00:02:33,800 --> 00:02:36,200 Speaker 2: He really felt it in a tangible way because of 48 00:02:36,240 --> 00:02:38,400 Speaker 2: this accident is so beautiful. 49 00:02:39,040 --> 00:02:43,560 Speaker 3: There's this documentary on Netflix called Surviving Death that totally 50 00:02:43,680 --> 00:02:47,040 Speaker 3: changed my idea about these types of moments. It's like 51 00:02:47,120 --> 00:02:51,040 Speaker 3: ten episodes all following people who have had these kinds 52 00:02:51,080 --> 00:02:54,200 Speaker 3: of moments, and it's wild to hear how similar their 53 00:02:54,240 --> 00:02:57,840 Speaker 3: stories are, even though it's all a different experience. But 54 00:02:57,880 --> 00:03:01,600 Speaker 3: the idea of human interconnectedness, I love that that's what 55 00:03:01,639 --> 00:03:02,079 Speaker 3: he felt. 56 00:03:02,800 --> 00:03:06,240 Speaker 2: Yeah, it really got me thinking about human connection and 57 00:03:06,280 --> 00:03:09,720 Speaker 2: how I can be seeking that every day in an 58 00:03:09,800 --> 00:03:10,760 Speaker 2: intentional way. 59 00:03:11,160 --> 00:03:11,360 Speaker 3: You know. 60 00:03:11,480 --> 00:03:14,480 Speaker 2: I just got back from my trip to Europe and 61 00:03:15,200 --> 00:03:18,840 Speaker 2: I had an amazing time just wandering. Like I realized 62 00:03:18,880 --> 00:03:21,840 Speaker 2: that I needed to reconnect with the little girl and 63 00:03:21,880 --> 00:03:24,000 Speaker 2: me who loved to wander, and I hadn't been able 64 00:03:24,040 --> 00:03:26,120 Speaker 2: to do that in many years because I've been taking 65 00:03:26,160 --> 00:03:29,000 Speaker 2: care of my loved ones and my family for the 66 00:03:29,040 --> 00:03:32,600 Speaker 2: past few years. But being in Paris for a few days, 67 00:03:32,960 --> 00:03:37,680 Speaker 2: I stayed in this beautiful airbnb. It it was like 68 00:03:37,720 --> 00:03:42,000 Speaker 2: in this perfect location. It was so beautifully curated and decorated, 69 00:03:42,160 --> 00:03:45,160 Speaker 2: and I enjoyed those moments of peace that I had 70 00:03:45,200 --> 00:03:48,360 Speaker 2: alone while I was staying there. Kind of felt like 71 00:03:48,440 --> 00:03:50,320 Speaker 2: I got to be a Preisian for a moment and 72 00:03:50,360 --> 00:03:54,880 Speaker 2: like try it on. But my trip was really punctuated 73 00:03:55,000 --> 00:03:59,920 Speaker 2: by these moments of connection with friends who were there 74 00:04:00,120 --> 00:04:02,520 Speaker 2: or family. My cousin Madeline was there, I got to 75 00:04:02,520 --> 00:04:05,320 Speaker 2: see her, Blakelee, who's been on our show. I hung 76 00:04:05,360 --> 00:04:08,680 Speaker 2: out with him a bunch. Those were just bright spots 77 00:04:08,760 --> 00:04:12,640 Speaker 2: in my trip, and there was something really pure about 78 00:04:12,680 --> 00:04:15,640 Speaker 2: those moments of connection because we were in a different place. 79 00:04:15,680 --> 00:04:17,960 Speaker 2: We were removed from a lot of the distractions that 80 00:04:18,720 --> 00:04:21,240 Speaker 2: plague my day to day life. And I don't know, 81 00:04:21,320 --> 00:04:25,640 Speaker 2: Jeremy Renner's story just reinforce the power of community and connection. 82 00:04:25,760 --> 00:04:27,719 Speaker 1: For me. It's something that's going to stick with me 83 00:04:27,760 --> 00:04:28,440 Speaker 1: for a long time. 84 00:04:29,200 --> 00:04:31,120 Speaker 3: Thanks for sharing that. I think I needed to hear 85 00:04:31,120 --> 00:04:36,080 Speaker 3: that today too. It's interesting how the idea of death 86 00:04:36,720 --> 00:04:39,839 Speaker 3: has us focus on how we want to live. And 87 00:04:40,040 --> 00:04:43,560 Speaker 3: speaking of meaningful connections, our guests today are the embodiment 88 00:04:43,839 --> 00:04:48,320 Speaker 3: of meaningful connections. Fellow Hello Sunshine besties Clea Shearer and 89 00:04:48,400 --> 00:04:52,760 Speaker 3: Joanna Teplin. They're professional organizers and the founders of the 90 00:04:52,800 --> 00:04:53,400 Speaker 3: Home Edit. 91 00:04:53,520 --> 00:04:54,800 Speaker 1: They're organizing company. 92 00:04:55,240 --> 00:04:58,400 Speaker 3: Plus they're authors of two New York Times bestselling books, 93 00:04:58,720 --> 00:05:01,679 Speaker 3: The Home Edit State Organiz The Ultimate Guide to Making 94 00:05:01,720 --> 00:05:05,440 Speaker 3: Systems stick, and The Home Edit Life, The No Guilt 95 00:05:05,440 --> 00:05:09,080 Speaker 3: Guide to owning what you want and organizing Everything. They're 96 00:05:09,120 --> 00:05:11,520 Speaker 3: also the hosts of the Netflix series Get Organized with 97 00:05:11,560 --> 00:05:14,240 Speaker 3: the Home Edit, which is so fun to watch and 98 00:05:14,279 --> 00:05:16,560 Speaker 3: I know it motivated all of us to clean out 99 00:05:16,600 --> 00:05:18,680 Speaker 3: our closets and our drunk drawers. 100 00:05:19,000 --> 00:05:21,840 Speaker 1: These two started The Home Edit in twenty fifteen, and 101 00:05:22,480 --> 00:05:24,920 Speaker 1: by the spring of twenty twenty two, I mean, they 102 00:05:24,960 --> 00:05:28,240 Speaker 1: were off to the races hell of Sunshine, acquired their company, 103 00:05:28,640 --> 00:05:31,120 Speaker 1: and now they're the new co hosts of The Extreme 104 00:05:31,160 --> 00:05:35,120 Speaker 1: Home Makeover Home Edition Reboot, which is coming soon to ABC. 105 00:05:35,440 --> 00:05:37,760 Speaker 3: They're here now to tell us about their first meeting 106 00:05:37,760 --> 00:05:41,479 Speaker 3: in Nashville, the ground rules for their friendship and business partnership, 107 00:05:42,000 --> 00:05:44,320 Speaker 3: and if it's time to say goodbye to those shoe 108 00:05:44,320 --> 00:05:45,680 Speaker 3: boxes in your closet. 109 00:05:45,880 --> 00:05:47,640 Speaker 1: It's a millennial epidemic, folks. 110 00:05:47,720 --> 00:06:01,479 Speaker 2: That's right after the break stick with us. Clia and Joanna. 111 00:06:01,600 --> 00:06:05,560 Speaker 2: Welcome to the bright Side. Hi, thanks for having us. 112 00:06:05,279 --> 00:06:08,160 Speaker 3: Welcome, Welcome to friends and two friends. This is gonna 113 00:06:08,160 --> 00:06:08,839 Speaker 3: be really fun. 114 00:06:09,040 --> 00:06:10,040 Speaker 1: Yeah, I love it. 115 00:06:10,480 --> 00:06:12,960 Speaker 3: Many of us know you both and of course your 116 00:06:12,960 --> 00:06:16,880 Speaker 3: present day success, but I'm not sure everyone actually knows 117 00:06:16,920 --> 00:06:17,880 Speaker 3: how it all began. 118 00:06:18,080 --> 00:06:19,400 Speaker 1: How did you two meet each other? 119 00:06:19,760 --> 00:06:22,360 Speaker 4: So a lot of people assume that Joanna and I 120 00:06:22,400 --> 00:06:25,800 Speaker 4: have been friends forever and started a business together, and 121 00:06:26,000 --> 00:06:30,279 Speaker 4: actually the opposite is true. We met through a friend, 122 00:06:30,440 --> 00:06:32,920 Speaker 4: We went on like a blind friend lunch date, and 123 00:06:33,279 --> 00:06:36,560 Speaker 4: went into business together that same day. So the day 124 00:06:36,600 --> 00:06:38,560 Speaker 4: we met is the day we started the home edit. 125 00:06:38,839 --> 00:06:42,320 Speaker 4: And we did not do background checks or google each 126 00:06:42,360 --> 00:06:45,360 Speaker 4: other or do anything smart. The only thing that we 127 00:06:45,400 --> 00:06:47,480 Speaker 4: did do that was smart was come up with our name, 128 00:06:47,760 --> 00:06:52,000 Speaker 4: our logo, our social handles. We got our website domain, 129 00:06:52,400 --> 00:06:55,880 Speaker 4: we started our legal paperwork, everything that same day. And 130 00:06:56,120 --> 00:06:59,039 Speaker 4: you know, again we always say, don't do what we did, 131 00:06:59,360 --> 00:07:00,240 Speaker 4: but it worked in. 132 00:07:00,160 --> 00:07:02,040 Speaker 1: This one particular instance. 133 00:07:02,560 --> 00:07:04,960 Speaker 4: Literally, I think within a day or two we were 134 00:07:04,960 --> 00:07:06,360 Speaker 4: setting up bank accounts together. 135 00:07:06,440 --> 00:07:09,360 Speaker 1: So no, it was insane. It was insane, not smart, 136 00:07:09,480 --> 00:07:10,120 Speaker 1: not smart. 137 00:07:10,400 --> 00:07:12,400 Speaker 5: I knew we were both insane when we were trying 138 00:07:12,400 --> 00:07:14,880 Speaker 5: to set up this friendship date. I absolutely did not 139 00:07:14,880 --> 00:07:17,200 Speaker 5: want a business partner, and I was unsure about having 140 00:07:17,240 --> 00:07:19,600 Speaker 5: another friend. I'm just sort of a little bit of 141 00:07:19,640 --> 00:07:22,680 Speaker 5: a loner these last ten years, I guess. And but 142 00:07:22,760 --> 00:07:25,080 Speaker 5: the thing is is like, when I met Clea, we 143 00:07:25,120 --> 00:07:27,440 Speaker 5: had the same story. We both had kids the exact 144 00:07:27,440 --> 00:07:30,600 Speaker 5: same ages, and we both moved to Nashville sight unseen 145 00:07:30,640 --> 00:07:33,000 Speaker 5: for our husband's jobs. And so I was like, well, 146 00:07:33,200 --> 00:07:37,080 Speaker 5: she's impulsive, Like we are very similar, and so I'm like, 147 00:07:37,200 --> 00:07:38,760 Speaker 5: I just knew we also we. 148 00:07:39,120 --> 00:07:41,760 Speaker 4: Brought the same intensity to the conversation when we sat 149 00:07:41,840 --> 00:07:44,680 Speaker 4: down to lunch. It was like we weren't like, so, like, 150 00:07:44,720 --> 00:07:46,640 Speaker 4: what's your favorite vacation spot. We were like, now, what 151 00:07:46,680 --> 00:07:49,400 Speaker 4: are your strengths and weaknesses? Anything duplicative, like tell me 152 00:07:49,440 --> 00:07:51,120 Speaker 4: your talent, tell me where you're bad at. I mean, 153 00:07:51,160 --> 00:07:53,200 Speaker 4: we just like we just got right into it. We 154 00:07:53,280 --> 00:07:53,920 Speaker 4: waste no time. 155 00:07:54,160 --> 00:07:56,880 Speaker 3: You were both asking the questions or was one person 156 00:07:56,960 --> 00:07:57,720 Speaker 3: the question asker? 157 00:07:57,880 --> 00:07:59,440 Speaker 1: Oh no, no, we both gotta love. 158 00:07:59,480 --> 00:08:03,480 Speaker 4: It was a destined, faded lunch. It lasted four hours 159 00:08:03,800 --> 00:08:06,559 Speaker 4: and that evening when we got home, we started setting 160 00:08:06,600 --> 00:08:09,480 Speaker 4: everything up and texting back and forth to come up 161 00:08:09,480 --> 00:08:11,040 Speaker 4: with you know, the name, the home edit. 162 00:08:11,040 --> 00:08:12,440 Speaker 1: We went through a bunch of different. 163 00:08:12,120 --> 00:08:15,520 Speaker 4: Scenarios and yeah, organizers are efficient, ladies. 164 00:08:15,600 --> 00:08:17,920 Speaker 1: Sure, that's the bottom line should have known. 165 00:08:18,280 --> 00:08:20,680 Speaker 5: The biggest surprise is that the friendship that came out 166 00:08:20,680 --> 00:08:23,200 Speaker 5: of this. I mean, we could have been good business partners, 167 00:08:23,600 --> 00:08:26,800 Speaker 5: but not the freat Like I always think the business 168 00:08:26,840 --> 00:08:29,480 Speaker 5: is the most interesting because I truly believe the success 169 00:08:29,520 --> 00:08:32,440 Speaker 5: of the business is our friendship and that piece couldn't 170 00:08:32,440 --> 00:08:33,120 Speaker 5: have been foreseen. 171 00:08:33,600 --> 00:08:35,000 Speaker 1: And I don't believe. 172 00:08:34,720 --> 00:08:36,760 Speaker 5: That the business would have been successful if we were 173 00:08:36,760 --> 00:08:38,960 Speaker 5: not as close of friends as we became. 174 00:08:39,600 --> 00:08:41,960 Speaker 1: And I think that's the magic of it all. 175 00:08:42,240 --> 00:08:45,320 Speaker 3: I hear this, and I want to know how, because 176 00:08:45,360 --> 00:08:47,560 Speaker 3: I'm looking at you two, and I'm like, okay, the 177 00:08:47,640 --> 00:08:51,040 Speaker 3: power of female friendship, But how did your friendship help 178 00:08:51,120 --> 00:08:52,520 Speaker 3: amplify your business? 179 00:08:52,880 --> 00:08:53,679 Speaker 1: It sustained it. 180 00:08:54,120 --> 00:08:57,720 Speaker 4: We know a lot of duos in multiple different industries 181 00:08:58,120 --> 00:09:02,640 Speaker 4: that ultimately fail because they didn't have the foundation of 182 00:09:03,040 --> 00:09:07,720 Speaker 4: actual true friendship. And I think that you know that 183 00:09:07,920 --> 00:09:10,120 Speaker 4: ends up showing after a certain amount of time. And 184 00:09:10,200 --> 00:09:12,480 Speaker 4: Joanna and I spend an inordinate amount of time together, 185 00:09:12,520 --> 00:09:15,040 Speaker 4: all of our lives together. Really, our homes that we 186 00:09:15,120 --> 00:09:17,760 Speaker 4: moved into last year are six hundred steps away from 187 00:09:17,800 --> 00:09:18,160 Speaker 4: each other. 188 00:09:18,200 --> 00:09:23,160 Speaker 1: What, yes, we counted. We're insane. So your husbands get along? Yes, 189 00:09:23,200 --> 00:09:25,360 Speaker 1: Oh yeah, our kids, everyone's family. 190 00:09:25,880 --> 00:09:27,719 Speaker 4: And you know, I think that Joanna and I never 191 00:09:27,760 --> 00:09:29,720 Speaker 4: could have been this successful if. 192 00:09:29,559 --> 00:09:32,120 Speaker 1: We didn't love spending every minute together. 193 00:09:32,400 --> 00:09:34,679 Speaker 4: And again like we spend every minute together and then 194 00:09:34,840 --> 00:09:36,720 Speaker 4: choose to vacations together. 195 00:09:37,200 --> 00:09:39,560 Speaker 2: Yeah, I think it's just lightning in a bottle, right, 196 00:09:39,640 --> 00:09:42,040 Speaker 2: You guys made it work because there's something special about 197 00:09:42,080 --> 00:09:44,600 Speaker 2: you two, and there's something special about the reaction that 198 00:09:44,640 --> 00:09:47,640 Speaker 2: happened whenever YouTube came together. So I want to get 199 00:09:47,760 --> 00:09:50,120 Speaker 2: the timeline straight a little bit. You launched your company 200 00:09:50,120 --> 00:09:54,079 Speaker 2: in twenty fifteen. You start the company together after only 201 00:09:54,160 --> 00:09:56,240 Speaker 2: knowing each other for a few hours. Take us back 202 00:09:56,280 --> 00:09:58,439 Speaker 2: to the early days that followed. What did the home 203 00:09:58,559 --> 00:10:00,880 Speaker 2: edit look like before it became the home edit that 204 00:10:00,920 --> 00:10:01,600 Speaker 2: we know today. 205 00:10:02,160 --> 00:10:05,920 Speaker 4: One of the things that I think is so integral 206 00:10:05,960 --> 00:10:09,439 Speaker 4: to our early success is we both completely one hundred 207 00:10:09,440 --> 00:10:13,520 Speaker 4: percent aligned on the fact that busy people are busy people. 208 00:10:13,600 --> 00:10:17,360 Speaker 4: If you dive into work, it begets more work. And 209 00:10:17,640 --> 00:10:20,720 Speaker 4: I have a social media background and a marketing background 210 00:10:20,720 --> 00:10:23,640 Speaker 4: in general, and I was like, we need to work 211 00:10:23,679 --> 00:10:25,800 Speaker 4: so that we have content, so that we can share content, 212 00:10:25,920 --> 00:10:29,120 Speaker 4: so that it continues to spur more work and more 213 00:10:29,120 --> 00:10:33,479 Speaker 4: business for us. So we started to reach out to friends, neighbors. 214 00:10:33,840 --> 00:10:35,440 Speaker 1: I didn't even have any friends, but like, you know, 215 00:10:35,480 --> 00:10:37,439 Speaker 1: people that I was just like recently in touch with. 216 00:10:37,840 --> 00:10:42,080 Speaker 4: And we had one client very very very early on, 217 00:10:42,240 --> 00:10:44,280 Speaker 4: like literal days from when we started. 218 00:10:44,840 --> 00:10:46,320 Speaker 1: It was our very first job together. 219 00:10:46,840 --> 00:10:51,000 Speaker 4: And you know, again everything was gelling, everything was working. 220 00:10:51,240 --> 00:10:54,640 Speaker 4: Joanna had an organizing business in San Francisco and I 221 00:10:54,679 --> 00:10:57,480 Speaker 4: had never done it professionally, but like, who knew what 222 00:10:57,520 --> 00:10:59,880 Speaker 4: it would be like to actually organize together? 223 00:11:00,200 --> 00:11:02,480 Speaker 5: Right, you could talk about a business, right, I think 224 00:11:02,800 --> 00:11:05,120 Speaker 5: from this second we started. You know, things can fall 225 00:11:05,160 --> 00:11:08,480 Speaker 5: apart quickly if you're not matched with work ethic And 226 00:11:08,559 --> 00:11:10,720 Speaker 5: I think that the reason I never wanted to have 227 00:11:10,720 --> 00:11:13,160 Speaker 5: a business partner. I had had multiple businesses in the past, 228 00:11:13,200 --> 00:11:15,880 Speaker 5: and it never had ever dawned on me to have 229 00:11:15,920 --> 00:11:18,160 Speaker 5: a business partner, because I how can you know if 230 00:11:18,160 --> 00:11:19,760 Speaker 5: someone's going to put in the same effort that you're 231 00:11:19,760 --> 00:11:21,880 Speaker 5: willing to put in, Like you just can't know these. 232 00:11:21,760 --> 00:11:25,239 Speaker 1: Things group projects, Yeah. 233 00:11:24,440 --> 00:11:26,640 Speaker 5: And it was shocking because that's something you just can't 234 00:11:26,640 --> 00:11:29,040 Speaker 5: prepare for. Like someone can say yeah, yeah, I'm all in, 235 00:11:29,559 --> 00:11:30,560 Speaker 5: until you guys. 236 00:11:30,320 --> 00:11:31,880 Speaker 1: Are You're in the weeds. 237 00:11:31,880 --> 00:11:36,440 Speaker 5: And we are literally under SYNCD filthy, exhausted, killing ourselves, 238 00:11:36,559 --> 00:11:39,000 Speaker 5: breaking our backs daily, you know, just literally in it 239 00:11:39,080 --> 00:11:39,760 Speaker 5: for the grind. 240 00:11:40,040 --> 00:11:40,600 Speaker 1: You can't know. 241 00:11:40,960 --> 00:11:42,560 Speaker 5: And the thing is, it's like every day the two 242 00:11:42,600 --> 00:11:44,560 Speaker 5: of us both showed up every single day. 243 00:11:44,559 --> 00:11:46,520 Speaker 1: We both showed up with the same level of energy. 244 00:11:46,600 --> 00:11:50,160 Speaker 3: Yeah, showing up paid off because in twenty twenty two, 245 00:11:50,360 --> 00:11:54,160 Speaker 3: Hello Sunshine acquired your company. Can you give us the 246 00:11:54,240 --> 00:11:57,280 Speaker 3: full real story, because this is fascinating to me. 247 00:11:57,960 --> 00:12:00,160 Speaker 4: Yes, I will give you the full real story. I 248 00:12:00,160 --> 00:12:02,800 Speaker 4: think it needs to start though. Just a couple months 249 00:12:02,840 --> 00:12:07,120 Speaker 4: after we formed our business in August, I really thought 250 00:12:07,200 --> 00:12:10,559 Speaker 4: that we had the biggest opportunity to grow our brand 251 00:12:10,600 --> 00:12:14,559 Speaker 4: on Instagram. No other professional organizers were doing it at 252 00:12:14,559 --> 00:12:16,920 Speaker 4: the time. Of course now everyone is, but no one 253 00:12:17,000 --> 00:12:19,920 Speaker 4: was doing it then. And I grew up in Los Angeles, 254 00:12:19,920 --> 00:12:22,200 Speaker 4: so I had a lot of high profile people in 255 00:12:22,240 --> 00:12:25,400 Speaker 4: my network. I pitched to Joanna that we fly to 256 00:12:25,559 --> 00:12:28,960 Speaker 4: LA This was in October of twenty fifteen, and I said, 257 00:12:29,280 --> 00:12:32,480 Speaker 4: let's do projects for them in exchange for social post 258 00:12:32,760 --> 00:12:35,400 Speaker 4: and that way we can really hit the ground running 259 00:12:35,440 --> 00:12:39,280 Speaker 4: and start to grow our business in more ways than. 260 00:12:39,240 --> 00:12:39,880 Speaker 1: Just on the ground. 261 00:12:39,960 --> 00:12:44,160 Speaker 4: In Nashville, and that really changed the game of our business. 262 00:12:44,320 --> 00:12:47,840 Speaker 4: From that moment on in October, we basically were in 263 00:12:48,040 --> 00:12:51,880 Speaker 4: La every other month or every month for work, and 264 00:12:52,200 --> 00:12:54,960 Speaker 4: celebrity projects just started to become kind of our thing, 265 00:12:55,320 --> 00:12:56,160 Speaker 4: like who give. 266 00:12:56,080 --> 00:12:59,079 Speaker 1: Us some names. Our first project was Christina Applegate. 267 00:12:59,480 --> 00:13:05,360 Speaker 4: We did Selma Blair, Jamie King, Marla Sockloff, Constant Zimmer. 268 00:13:05,960 --> 00:13:09,160 Speaker 1: We did a lot of like influencer people and you're 269 00:13:09,200 --> 00:13:10,400 Speaker 1: not charging anything. 270 00:13:10,520 --> 00:13:13,600 Speaker 4: They reimbursed us for product like at the container store, right, 271 00:13:13,679 --> 00:13:16,160 Speaker 4: and we did the project and we would be able 272 00:13:16,160 --> 00:13:18,559 Speaker 4: to take content, they would post it, we would post it, 273 00:13:18,920 --> 00:13:22,880 Speaker 4: and it really started to like create a snowball effect. 274 00:13:23,400 --> 00:13:27,680 Speaker 4: And then our first really big client was Gwyneth Paltrow. 275 00:13:28,000 --> 00:13:32,200 Speaker 4: That was she started following us and Joanna and I 276 00:13:32,240 --> 00:13:35,439 Speaker 4: just decided to shoot our shot and DM her and 277 00:13:35,520 --> 00:13:37,920 Speaker 4: like all of a sudden, we were in LA pulling 278 00:13:38,000 --> 00:13:38,760 Speaker 4: up to our house. 279 00:13:38,559 --> 00:13:40,120 Speaker 1: And I was like, are they going to open the gate? 280 00:13:40,320 --> 00:13:43,240 Speaker 1: Like are we sure that they're not allowed to be here? Wait? 281 00:13:43,280 --> 00:13:45,520 Speaker 1: What did you guys write in the DM? I love 282 00:13:45,520 --> 00:13:47,000 Speaker 1: a cold DM or cold email. 283 00:13:47,320 --> 00:13:50,120 Speaker 4: It was a cold M and it was just like, Hi, Gwyneth, 284 00:13:50,120 --> 00:13:52,240 Speaker 4: It's such an honor that you decided to follow us. 285 00:13:52,280 --> 00:13:55,880 Speaker 4: We'd love to do a project for you. Anything you 286 00:13:55,920 --> 00:13:57,839 Speaker 4: want in your home, we'd be happy to do it. 287 00:13:58,240 --> 00:14:00,880 Speaker 4: Just we're just in your snow. Yeah, right by the way, 288 00:14:00,880 --> 00:14:06,560 Speaker 4: we're outside actually yeah, And she wrote back, how lucky 289 00:14:06,600 --> 00:14:08,880 Speaker 4: am I? That's literally her words, how lucky am I. 290 00:14:09,400 --> 00:14:11,760 Speaker 5: We also had Mollie Sims early on too, Now that 291 00:14:11,760 --> 00:14:13,640 Speaker 5: I'm thinking of that, Molly was before Gwyneth. 292 00:14:13,720 --> 00:14:17,800 Speaker 4: I believe, yes, Mollie was a very early project. And 293 00:14:18,200 --> 00:14:20,440 Speaker 4: one thing that really changed our business was the invention 294 00:14:20,560 --> 00:14:23,840 Speaker 4: of Instagram Stories, and that allowed us to still show 295 00:14:23,920 --> 00:14:27,200 Speaker 4: our beautiful projects on the feed, and we were actually 296 00:14:27,280 --> 00:14:29,840 Speaker 4: able to have personalities, and we were able to show 297 00:14:29,880 --> 00:14:33,080 Speaker 4: people who we are as friends, as crazy business partners, 298 00:14:33,200 --> 00:14:37,440 Speaker 4: as literal weirdos, as all of the craziness in our life. 299 00:14:37,480 --> 00:14:41,640 Speaker 4: That was kind of this really nice actually juxtaposition to perfection. 300 00:14:42,240 --> 00:14:45,440 Speaker 4: We were like anything but and that's how Reese found us, 301 00:14:45,760 --> 00:14:48,720 Speaker 4: and she thought that we were funny. At the time, 302 00:14:48,760 --> 00:14:52,360 Speaker 4: Hella Sunshine was a channel on Direct TV, and so now, 303 00:14:52,440 --> 00:14:57,120 Speaker 4: obviously Hello Sunshine is a humongous production company, but at 304 00:14:57,120 --> 00:14:59,040 Speaker 4: the time they were looking to create premium content for 305 00:14:59,080 --> 00:15:02,840 Speaker 4: their actual channel. And we decided to all make a 306 00:15:02,880 --> 00:15:05,720 Speaker 4: show together with Molly Simms actually as one of our 307 00:15:05,720 --> 00:15:08,440 Speaker 4: producers too, because Molly, when we were at her house, 308 00:15:08,480 --> 00:15:11,680 Speaker 4: she was like, these crazy ladies are a TV show, 309 00:15:12,000 --> 00:15:14,760 Speaker 4: And so we all kind of joined forces and created 310 00:15:14,880 --> 00:15:17,560 Speaker 4: a series called Master the Mess, which was on the 311 00:15:17,600 --> 00:15:21,200 Speaker 4: DirecTV channel and now is on YouTube. But we basically 312 00:15:21,280 --> 00:15:24,000 Speaker 4: were able to take the success of Master the Mess, 313 00:15:24,400 --> 00:15:27,600 Speaker 4: package it together and sell it to Netflix as a 314 00:15:27,600 --> 00:15:31,680 Speaker 4: full series. So Reese found us on Instagram because of 315 00:15:31,720 --> 00:15:35,880 Speaker 4: Instagram stories, and the combination with our work and our 316 00:15:35,960 --> 00:15:38,080 Speaker 4: antics is how we. 317 00:15:38,080 --> 00:15:38,520 Speaker 1: Have a show. 318 00:15:38,920 --> 00:15:42,080 Speaker 3: So now thousands of homes across the country have rainbow 319 00:15:42,120 --> 00:15:44,720 Speaker 3: colored organization, including my home. 320 00:15:44,800 --> 00:15:47,520 Speaker 1: My bookshelf is an ode to you too. It is 321 00:15:47,640 --> 00:15:50,000 Speaker 1: rainbow colored. Yes, it's quite legendary. 322 00:15:50,040 --> 00:15:53,240 Speaker 2: From our remote interviews, everyone points it out. 323 00:15:54,040 --> 00:15:56,920 Speaker 6: It's a fun show stopper, I gotta say. But it's 324 00:15:57,000 --> 00:16:00,200 Speaker 6: so it's so you too. It's become sort of this 325 00:16:00,360 --> 00:16:03,360 Speaker 6: calling card. Obviously you have so many products and do 326 00:16:03,520 --> 00:16:06,080 Speaker 6: so much, but the rainbow is something that you guys 327 00:16:06,120 --> 00:16:09,040 Speaker 6: are really known for. And as I was preparing for 328 00:16:09,080 --> 00:16:13,320 Speaker 6: this conversation, I thought, how the hell did they take 329 00:16:13,360 --> 00:16:17,680 Speaker 6: this one aesthetic and turn it into an empire, Like 330 00:16:17,960 --> 00:16:19,760 Speaker 6: how did you guys figure this out? 331 00:16:20,040 --> 00:16:22,320 Speaker 1: First of all, I was rainbow bright for Halloween, like 332 00:16:22,400 --> 00:16:24,400 Speaker 1: for nine years in a row, so you live it. 333 00:16:25,160 --> 00:16:27,680 Speaker 1: I have always been like. 334 00:16:27,720 --> 00:16:31,520 Speaker 4: A rainbow girly. It's it's always been my thing. And 335 00:16:31,640 --> 00:16:34,520 Speaker 4: when Joanna and I first joined forces, she had an 336 00:16:34,640 --> 00:16:38,640 Speaker 4: organizing business prior, and she was very very into like 337 00:16:38,680 --> 00:16:41,440 Speaker 4: the actual function of how everything worked, as of course 338 00:16:41,440 --> 00:16:43,560 Speaker 4: she should. I mean, this is about organizing, after all. 339 00:16:43,840 --> 00:16:47,120 Speaker 4: And I went to design school in New York, and 340 00:16:48,040 --> 00:16:51,320 Speaker 4: my focus was about really like pumping up the esthetic 341 00:16:51,680 --> 00:16:53,560 Speaker 4: to make it be instagrammable. 342 00:16:53,680 --> 00:16:53,840 Speaker 3: You know. 343 00:16:53,880 --> 00:16:57,120 Speaker 4: Again, organizing has been a profession forever, but people were 344 00:16:57,200 --> 00:17:00,440 Speaker 4: using kind of like found items to contain things like 345 00:17:00,480 --> 00:17:04,440 Speaker 4: shoe boxes or plastic tubs or whatever. And we wanted 346 00:17:04,480 --> 00:17:07,280 Speaker 4: to make it really beautiful and really pop. And there 347 00:17:07,280 --> 00:17:09,200 Speaker 4: were a couple things that I was dead said about, 348 00:17:09,280 --> 00:17:11,399 Speaker 4: first of all, like creating kind of like a visual 349 00:17:11,520 --> 00:17:15,600 Speaker 4: vocabulary for the way we organize versus other people. And 350 00:17:15,760 --> 00:17:19,320 Speaker 4: I wanted to create a specific a labeling system that 351 00:17:19,480 --> 00:17:22,119 Speaker 4: was kind of signature instead of using. 352 00:17:22,000 --> 00:17:22,680 Speaker 1: A label maker. 353 00:17:23,240 --> 00:17:26,320 Speaker 4: And organizing by the rainbow is what I've always done 354 00:17:26,640 --> 00:17:29,639 Speaker 4: with my bookshelves, with my closet, with everything. Because the 355 00:17:29,760 --> 00:17:33,240 Speaker 4: Rainbow method of organizing is actually a system, and it's 356 00:17:33,280 --> 00:17:36,560 Speaker 4: a labeling system. It's just labeling things by color, putting 357 00:17:36,560 --> 00:17:38,879 Speaker 4: them in place in color instead of putting them in 358 00:17:38,920 --> 00:17:42,520 Speaker 4: place by like a word of a label. So again, 359 00:17:42,560 --> 00:17:45,240 Speaker 4: if you're looking for a blue sweater, it's in the 360 00:17:45,280 --> 00:17:45,879 Speaker 4: blue section. 361 00:17:45,960 --> 00:17:47,320 Speaker 1: You know, you don't have to look very hard. 362 00:17:47,560 --> 00:17:50,720 Speaker 4: And it really blends the functionality of organizing because it 363 00:17:50,800 --> 00:17:54,120 Speaker 4: is a system with the esthetic value that we were 364 00:17:54,160 --> 00:17:57,880 Speaker 4: going for. So everything kind of became, you know, our 365 00:17:57,960 --> 00:18:01,800 Speaker 4: signature rainbow style, and I've always loved the rainbow. 366 00:18:01,840 --> 00:18:03,280 Speaker 1: I'm just glad we were able to leverage it. 367 00:18:03,720 --> 00:18:08,520 Speaker 2: Joanna, is there an organizing trait that was always your 368 00:18:08,600 --> 00:18:10,680 Speaker 2: signature even before you started the home edit? 369 00:18:11,080 --> 00:18:14,160 Speaker 5: To Clea's point, I was always obsessed with the functionality, 370 00:18:14,280 --> 00:18:16,520 Speaker 5: like things have to make sense and they have to 371 00:18:16,520 --> 00:18:19,560 Speaker 5: be you have to remove any barrier to entry for people. 372 00:18:19,400 --> 00:18:20,720 Speaker 1: To actually keep the system up. 373 00:18:21,080 --> 00:18:23,520 Speaker 5: So I was always on the hunt for like, Okay, 374 00:18:24,480 --> 00:18:27,000 Speaker 5: if someone's tall, put something an eye level for them, 375 00:18:27,160 --> 00:18:28,600 Speaker 5: not for you know, you have to think in a 376 00:18:28,640 --> 00:18:31,639 Speaker 5: customizable way if someone's short, Like I always like to 377 00:18:31,640 --> 00:18:33,000 Speaker 5: have stepstools all around my house. 378 00:18:33,040 --> 00:18:36,119 Speaker 1: My whole family is short. It does not do any favors. 379 00:18:36,040 --> 00:18:38,160 Speaker 5: For us not to have easy access to put things away, 380 00:18:38,160 --> 00:18:39,879 Speaker 5: because you know what happens, people leave it on the counter. 381 00:18:40,080 --> 00:18:42,240 Speaker 5: It's just thinking about it in those ways so that 382 00:18:42,280 --> 00:18:44,680 Speaker 5: people can maintain the systems in easy, smart ways. 383 00:18:44,800 --> 00:18:46,439 Speaker 4: Joanna and I were always really good at kind of 384 00:18:46,480 --> 00:18:51,600 Speaker 4: like utilizing each other's individual talents and challenging each other 385 00:18:51,840 --> 00:18:55,240 Speaker 4: to be Like Joanna's like, we need to make this smarter. 386 00:18:55,520 --> 00:18:58,040 Speaker 4: Like it's it's it works and it's beautiful, but like 387 00:18:58,080 --> 00:19:00,520 Speaker 4: we need to make it smarter, or I'd be like, Okay, 388 00:19:00,600 --> 00:19:03,600 Speaker 4: this is super functional, but like this, it doesn't look 389 00:19:03,920 --> 00:19:06,120 Speaker 4: like the home edit. This doesn't look like the type 390 00:19:06,119 --> 00:19:07,520 Speaker 4: of work that we should be putting out. 391 00:19:07,760 --> 00:19:10,320 Speaker 3: Did you guys have any ground rules for your friendship 392 00:19:10,440 --> 00:19:14,159 Speaker 3: or your business partnership, anything that you recommend to other people? 393 00:19:14,400 --> 00:19:15,960 Speaker 4: First of all, I'll say Joanna and I have very 394 00:19:15,960 --> 00:19:19,480 Speaker 4: little rules, like god forbid, Like you know, she's not 395 00:19:19,520 --> 00:19:21,920 Speaker 4: like sitting on top of my head like any given moment, so. 396 00:19:21,880 --> 00:19:23,200 Speaker 1: Like not a lot of boundaries there. 397 00:19:23,640 --> 00:19:26,840 Speaker 4: We have one rule that I can think of, and 398 00:19:27,040 --> 00:19:29,920 Speaker 4: it is if you hire a friend. If you want 399 00:19:29,920 --> 00:19:31,800 Speaker 4: to bring a friend into this company, you have to 400 00:19:31,840 --> 00:19:34,640 Speaker 4: be okay to fire them. You cannot, Like there's no 401 00:19:35,320 --> 00:19:37,760 Speaker 4: allegiance other than this business. If you want to bring 402 00:19:37,760 --> 00:19:39,879 Speaker 4: someone in because you think that they're going to be great, great, 403 00:19:39,920 --> 00:19:43,760 Speaker 4: And we have hired multiple friends, but we've always stuck 404 00:19:43,800 --> 00:19:45,800 Speaker 4: to that role good one. It's business at the end 405 00:19:45,800 --> 00:19:46,880 Speaker 4: of the day, and we have to do it's best 406 00:19:46,920 --> 00:19:47,439 Speaker 4: for the company. 407 00:19:47,840 --> 00:19:50,160 Speaker 2: Do you guys ever fight like you There's no way 408 00:19:50,200 --> 00:19:52,359 Speaker 2: you could have been working together for ten years and 409 00:19:52,440 --> 00:19:53,960 Speaker 2: not navigate any conflict. 410 00:19:54,720 --> 00:19:56,560 Speaker 1: I'm going to tell you the honest truth. 411 00:19:57,280 --> 00:20:01,879 Speaker 4: Hand to god, we've had under five fights in nine years. 412 00:20:01,920 --> 00:20:03,680 Speaker 1: We bicker all the time. Just to be clear, we 413 00:20:03,760 --> 00:20:05,600 Speaker 1: bicker all the time, but that's the way we just 414 00:20:05,640 --> 00:20:07,760 Speaker 1: so you like old married couple bicker. 415 00:20:08,240 --> 00:20:12,000 Speaker 4: Yeah, we're like sisters. So that's just like the way 416 00:20:12,000 --> 00:20:15,680 Speaker 4: we talk to each other. But like we've had I'm 417 00:20:15,720 --> 00:20:19,960 Speaker 4: gonna say, I think like two like actual fights. And 418 00:20:20,000 --> 00:20:22,200 Speaker 4: the reason why we don't fight is because we know 419 00:20:22,680 --> 00:20:26,040 Speaker 4: that neither one of us ever has any malice at all. 420 00:20:26,440 --> 00:20:29,359 Speaker 4: So if we offend each other, if we do something 421 00:20:29,400 --> 00:20:32,959 Speaker 4: to upset someone else, we can get over it extremely quickly, 422 00:20:33,080 --> 00:20:35,359 Speaker 4: because if you can take away the fact that no 423 00:20:35,400 --> 00:20:39,600 Speaker 4: one's ever intending to hurt your feelings, you can understand 424 00:20:39,640 --> 00:20:43,639 Speaker 4: that things can happen that are just situational and you 425 00:20:43,640 --> 00:20:45,199 Speaker 4: can just move beyond it. 426 00:20:45,480 --> 00:20:45,960 Speaker 1: That's right. 427 00:20:46,320 --> 00:20:50,280 Speaker 5: The trust is so implicit that you remove all of 428 00:20:50,320 --> 00:20:53,840 Speaker 5: that because there is no question of any integrity or 429 00:20:53,880 --> 00:20:57,800 Speaker 5: anything real in the root of something. It's it's clearly 430 00:20:57,960 --> 00:21:01,560 Speaker 5: it's always a misunderstanding, always, or it was a core judgment. 431 00:21:01,760 --> 00:21:03,800 Speaker 1: You know, it was one or the other, and we're 432 00:21:03,840 --> 00:21:04,760 Speaker 1: literally is no other. 433 00:21:04,640 --> 00:21:07,879 Speaker 5: Answer, and so you get over things so fast because 434 00:21:08,080 --> 00:21:09,520 Speaker 5: there's nothing to pick apart. 435 00:21:09,640 --> 00:21:11,399 Speaker 1: It's just it was a misunderstanding. Word, it was a 436 00:21:11,400 --> 00:21:13,600 Speaker 1: bad judgment the end. That's the thing. 437 00:21:13,640 --> 00:21:15,320 Speaker 5: It's like you, it's sort of like a marriage in 438 00:21:15,320 --> 00:21:17,960 Speaker 5: the sense that like, okay, the alternative we can either. 439 00:21:17,800 --> 00:21:20,240 Speaker 1: Get divorced or we can figure this out, and those 440 00:21:20,240 --> 00:21:23,359 Speaker 1: are the two options. Your fates are tied. Yeah, like 441 00:21:23,560 --> 00:21:26,199 Speaker 1: for what like are We're just gonna stop around like this? 442 00:21:26,440 --> 00:21:27,360 Speaker 1: It helps nobody. 443 00:21:28,160 --> 00:21:30,480 Speaker 2: You two are a testament to the power of trust 444 00:21:30,600 --> 00:21:33,560 Speaker 2: and true friendship and business. And I've learned so much 445 00:21:33,640 --> 00:21:36,520 Speaker 2: hearing both of you share your origin story with us. 446 00:21:36,600 --> 00:21:38,879 Speaker 2: So after the break, we want to pivot into some 447 00:21:39,040 --> 00:21:43,199 Speaker 2: practical takeaways for the overwhelmed, busy people, especially moms out 448 00:21:43,240 --> 00:21:46,520 Speaker 2: there like myself, who are trying to get and stay organized. 449 00:21:46,920 --> 00:21:56,000 Speaker 1: That's up next. Stay with us and we're back. 450 00:21:56,200 --> 00:21:59,000 Speaker 2: Okay, clean, Joanna, We have some rapid fire questions for 451 00:21:59,040 --> 00:22:02,520 Speaker 2: you to help us get organized around the house. So first, 452 00:22:03,040 --> 00:22:06,119 Speaker 2: what is your take on junk drawers. Are they actually 453 00:22:06,119 --> 00:22:08,840 Speaker 2: possible to escape or is it just something that everyone has. 454 00:22:09,080 --> 00:22:11,320 Speaker 1: There's no such thing. There's no such thing. That's what 455 00:22:11,359 --> 00:22:12,600 Speaker 1: I was going to say. There's no such thing as 456 00:22:12,640 --> 00:22:14,680 Speaker 1: a junk drawer. Okay, okay, tell me more. If there's 457 00:22:14,760 --> 00:22:15,920 Speaker 1: junk in it, you're doing it wrong. 458 00:22:16,320 --> 00:22:18,480 Speaker 5: If it's a general drawer, then let's call it what 459 00:22:18,560 --> 00:22:19,640 Speaker 5: it is, a general drawer. 460 00:22:19,640 --> 00:22:21,639 Speaker 1: But let's have an intention for that drawer. 461 00:22:21,400 --> 00:22:25,639 Speaker 4: Like it would be a household drawer, multipurpose drawer, general drawer. 462 00:22:25,960 --> 00:22:29,000 Speaker 4: It has pens, it has you know, tape, it has 463 00:22:29,040 --> 00:22:31,439 Speaker 4: your stamps, and you know it has like your basic 464 00:22:31,480 --> 00:22:32,560 Speaker 4: things scissors. 465 00:22:33,200 --> 00:22:36,400 Speaker 1: But if there's junk in it, well that's the problem. 466 00:22:36,440 --> 00:22:39,560 Speaker 5: So it's reframing, that's right, and it's not to waste 467 00:22:39,600 --> 00:22:40,200 Speaker 5: those spaces. 468 00:22:40,240 --> 00:22:41,439 Speaker 1: Those are valuable spaces. 469 00:22:41,440 --> 00:22:43,720 Speaker 5: I bet it's the top drawer and almost everyone's kitchen 470 00:22:43,760 --> 00:22:46,160 Speaker 5: in America, So do not waste that real. 471 00:22:46,160 --> 00:22:47,280 Speaker 1: Estate that is valuable. 472 00:22:47,359 --> 00:22:49,679 Speaker 4: Calling it a junk drawer is disrespecting the value of 473 00:22:49,680 --> 00:22:50,000 Speaker 4: the drawer. 474 00:22:50,240 --> 00:22:51,479 Speaker 1: That's that's what we believe. 475 00:22:52,080 --> 00:22:55,560 Speaker 3: I love your passion for organizing. 476 00:22:55,600 --> 00:22:58,480 Speaker 1: It is contagious. I want to go home and fix 477 00:22:58,640 --> 00:23:00,600 Speaker 1: my general drawer. There you go. 478 00:23:00,920 --> 00:23:05,240 Speaker 2: Okay, I love some clear plastic bins as much as 479 00:23:05,280 --> 00:23:08,520 Speaker 2: the next girl. But if someone out there can't afford 480 00:23:08,760 --> 00:23:10,840 Speaker 2: to buy new bins for a space that they want 481 00:23:10,880 --> 00:23:13,800 Speaker 2: to organize, do you have any tips as to how 482 00:23:13,800 --> 00:23:16,720 Speaker 2: we can upcycle and still stay organized. 483 00:23:17,119 --> 00:23:20,200 Speaker 5: Absolutely. What you can do is use found objects throughout 484 00:23:20,200 --> 00:23:22,879 Speaker 5: the house. We in the past we have used like 485 00:23:23,000 --> 00:23:27,600 Speaker 5: antique teacups as jewelry, like ringholders and bracelet holders. You 486 00:23:27,600 --> 00:23:30,000 Speaker 5: can use any special item in your house to hold, 487 00:23:30,119 --> 00:23:31,280 Speaker 5: you know, your favorite items. 488 00:23:31,320 --> 00:23:32,719 Speaker 1: That's genius, thank you. 489 00:23:33,320 --> 00:23:37,960 Speaker 3: I like like old iPhone boxes make great general drawer bins, 490 00:23:37,960 --> 00:23:38,800 Speaker 3: like anything. 491 00:23:38,480 --> 00:23:43,360 Speaker 1: That comes in the iPhone box. Okay, she's the expert. 492 00:23:43,359 --> 00:23:46,639 Speaker 1: Don't listen to me. No, no, no, look here's my issue. 493 00:23:46,840 --> 00:23:50,840 Speaker 4: It's not if you use them great, But we run 494 00:23:50,880 --> 00:23:55,240 Speaker 4: into people's graves, save them of iPhone boxes and computer 495 00:23:55,280 --> 00:23:58,400 Speaker 4: boxes that they think they're going to use, but don't use. 496 00:23:58,480 --> 00:24:01,280 Speaker 1: No as dividers as divine. Yeah, it's dividers. That's great. 497 00:24:01,760 --> 00:24:05,920 Speaker 1: You're safe if you use them. Amazing. Just don't keep 498 00:24:05,960 --> 00:24:07,520 Speaker 1: them thinking you're going. 499 00:24:07,520 --> 00:24:10,280 Speaker 4: To use them, because now you have a cabinet full 500 00:24:10,320 --> 00:24:13,439 Speaker 4: of empty boxes that you're like, are imagining you're going 501 00:24:13,520 --> 00:24:13,840 Speaker 4: to use. 502 00:24:13,960 --> 00:24:15,399 Speaker 1: If you use them, more power to you. 503 00:24:15,680 --> 00:24:17,840 Speaker 4: We have like a list of things that are just 504 00:24:18,160 --> 00:24:19,720 Speaker 4: all like we find all the time. 505 00:24:19,880 --> 00:24:21,360 Speaker 1: You're triggered by them. 506 00:24:21,440 --> 00:24:25,040 Speaker 5: Yeah, saving things that you may use is costing you money. 507 00:24:25,200 --> 00:24:27,680 Speaker 5: I mean it's taking up space and you're paying your 508 00:24:27,800 --> 00:24:30,639 Speaker 5: rent or mortgage for that space. And so that's where 509 00:24:30,840 --> 00:24:32,960 Speaker 5: we can't wrap our head around. People hold on to 510 00:24:33,040 --> 00:24:35,679 Speaker 5: things forever, like things in the kitchen that they never use. 511 00:24:35,720 --> 00:24:36,600 Speaker 1: They got it for a wedding. 512 00:24:37,160 --> 00:24:39,520 Speaker 4: If you got an ice cream maker for your wedding, 513 00:24:39,840 --> 00:24:42,120 Speaker 4: if you haven't made ice cream, it's time to pass 514 00:24:42,119 --> 00:24:42,320 Speaker 4: it on. 515 00:24:42,400 --> 00:24:44,360 Speaker 5: Yes, okay, takes them a lot of space, a lot 516 00:24:44,400 --> 00:24:46,200 Speaker 5: of you could be using in that space. 517 00:24:46,320 --> 00:24:48,560 Speaker 1: Oh my god, fon, dupots, Come on. 518 00:24:48,520 --> 00:24:51,159 Speaker 2: Is there a time frame that you give people like, 519 00:24:51,200 --> 00:24:54,000 Speaker 2: if you haven't used this in three months, throw it out. 520 00:24:54,320 --> 00:24:57,359 Speaker 1: It depends on what it is item. Okay, it depends 521 00:24:57,400 --> 00:24:57,840 Speaker 1: on the item. 522 00:24:58,119 --> 00:25:02,760 Speaker 4: I would say in my most generous I will give 523 00:25:02,760 --> 00:25:03,840 Speaker 4: someone a year. 524 00:25:04,320 --> 00:25:07,040 Speaker 5: Well, and the other piece too, which goes for anybody 525 00:25:07,040 --> 00:25:09,320 Speaker 5: in a small place or a big place. But you, 526 00:25:09,560 --> 00:25:11,000 Speaker 5: I always say, this is the first thing I say 527 00:25:11,000 --> 00:25:12,359 Speaker 5: to anybody. I don't know if I should get rid 528 00:25:12,359 --> 00:25:13,720 Speaker 5: of it. You either get the item or you get 529 00:25:13,720 --> 00:25:16,200 Speaker 5: the space. So at some point the space will tell 530 00:25:16,240 --> 00:25:17,840 Speaker 5: you you're too full, and you have to make the 531 00:25:17,920 --> 00:25:21,159 Speaker 5: choice do you want any space between each hangar? Like 532 00:25:21,200 --> 00:25:22,960 Speaker 5: do you want breathing room in case you see something 533 00:25:22,960 --> 00:25:24,960 Speaker 5: out when you're shopping, or do you want it to 534 00:25:24,960 --> 00:25:26,760 Speaker 5: be crammed to the gills, And so you're like can 535 00:25:26,800 --> 00:25:29,439 Speaker 5: barely open your closet door that morning. You have to 536 00:25:29,440 --> 00:25:31,920 Speaker 5: make those decisions every single day of this. I'll give 537 00:25:32,000 --> 00:25:34,840 Speaker 5: one caveat. I wouldn't ever start in a closet too, 538 00:25:34,920 --> 00:25:37,240 Speaker 5: because that you run into a separate issue, which is 539 00:25:37,280 --> 00:25:43,080 Speaker 5: emotional landmines, and that can detract you and totally disrupt 540 00:25:43,320 --> 00:25:48,080 Speaker 5: the flow of understanding how important and effective that organizing 541 00:25:48,160 --> 00:25:50,800 Speaker 5: can be. Do not start there because you will run 542 00:25:50,880 --> 00:25:53,639 Speaker 5: into like, oh god, if I have another baby, did 543 00:25:53,720 --> 00:25:56,040 Speaker 5: I gain weight? What if I loose? It's going to 544 00:25:56,119 --> 00:25:58,199 Speaker 5: distract you. You got to start where you don't have 545 00:25:58,280 --> 00:26:01,080 Speaker 5: the emotional ties. Start in the case, starting the pantry, 546 00:26:01,080 --> 00:26:03,000 Speaker 5: start anywhere else. Do not start in the closet. 547 00:26:03,080 --> 00:26:03,240 Speaker 2: Right. 548 00:26:03,400 --> 00:26:06,560 Speaker 1: They're the queens of tough love. Oh yeah, I love it. 549 00:26:06,600 --> 00:26:09,679 Speaker 1: So I love that you don't You don't mug about it? 550 00:26:09,960 --> 00:26:13,000 Speaker 2: Yeah? No, because we need we need you, We need 551 00:26:13,040 --> 00:26:14,280 Speaker 2: someone to give us tough love. 552 00:26:14,440 --> 00:26:15,160 Speaker 1: It's amazing. 553 00:26:15,240 --> 00:26:17,960 Speaker 3: I'm so happy for you both, and I so so 554 00:26:18,119 --> 00:26:19,680 Speaker 3: appreciate your time. This was fun. 555 00:26:19,760 --> 00:26:22,280 Speaker 1: This was so fun. Thank you guys, this was so fun. 556 00:26:22,320 --> 00:26:23,200 Speaker 1: Thanks for having us. 557 00:26:25,160 --> 00:26:29,760 Speaker 3: Clia Sheer and Joanna Teplin are professional organizers, founders of 558 00:26:29,800 --> 00:26:32,520 Speaker 3: the Home Edit, and hosts of the Netflix series Get 559 00:26:32,640 --> 00:26:36,680 Speaker 3: Organized with the Home Edit thanks to our partners at Airbnb. 560 00:26:41,920 --> 00:26:43,040 Speaker 1: That's it for today's show. 561 00:26:43,119 --> 00:26:46,280 Speaker 2: Tomorrow journalists and author Anna Goldfarb is here to talk 562 00:26:46,320 --> 00:26:48,639 Speaker 2: friendship and catching feelings. 563 00:26:49,160 --> 00:26:52,119 Speaker 3: Listen and follow the bright Side on the iHeartRadio app, 564 00:26:52,160 --> 00:26:54,840 Speaker 3: Apple Podcasts, or wherever you get your podcasts. 565 00:26:55,119 --> 00:26:56,000 Speaker 1: I'm Simone Boye. 566 00:26:56,000 --> 00:26:59,480 Speaker 2: You can find me at Simone Boice on Instagram and TikTok. 567 00:27:00,160 --> 00:27:03,879 Speaker 3: Danielle Robe on Instagram and TikTok. That's r O b A. 568 00:27:04,119 --> 00:27:07,840 Speaker 2: Y see you tomorrow, Folks. Keep looking on the bright side.