WEBVTT - Elevating Free Speech to Advance Equality and Democracy

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<v Speaker 1>Bloomberg Audio Studios, podcasts, radio news. This is Bloomberg Business

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<v Speaker 1>Week with Carol Messer and Tim Steneveek on Bloomberg Radio.

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<v Speaker 2>Freedom of speech may be protected in the US by

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<v Speaker 2>the First Amendment, but it's still something that's the focus

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<v Speaker 2>of much attention thanks to the proliferation of misinformation on

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<v Speaker 2>digital platforms. What's been happening on college campuses in the

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<v Speaker 2>wake of the Israel Hamas war and what we regularly

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<v Speaker 2>hear from politicians Satan Federal officials, for example, already grappling

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<v Speaker 2>with back to back hurricanes that have killed hundreds across

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<v Speaker 2>the Southeast. They've been with another disaster related threat, disinformation

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<v Speaker 2>over their relief efforts and the cause of the storm,

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<v Speaker 2>conspiracy theories, hate speech, especially on acts after Hurricane Aline

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<v Speaker 2>devastated a region, with former President Donald Trump and Elon

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<v Speaker 2>Musk amplifying unverified allegay You mean.

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<v Speaker 3>Like weather forecasters making up the storm.

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<v Speaker 2>Or controlling the weather, or controlling the web, or the

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<v Speaker 2>response from FEMA, and you know, FEMA having to move

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<v Speaker 2>out of an area because of threats from a militia.

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<v Speaker 2>This world, our next guest understands quite well. At least

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<v Speaker 2>the dissemination of information in what free speech is versus

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<v Speaker 2>what fearless speech is. Mary An Franks is a professor

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<v Speaker 2>in intellectual property, technology, and civil rights law at George

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<v Speaker 2>Washington University. She's testified on Capitol Hill on the connection

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<v Speaker 2>between censorship and small business. She's got a new book out.

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<v Speaker 2>It's called Fearless Speech, Breaking Free from the First Amendment.

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<v Speaker 2>She joins us from Washington, DC. Professor, good to have

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<v Speaker 2>you with us. I want to just read from your

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<v Speaker 2>prologue because you argue that your new book takes speech seriously.

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<v Speaker 2>It's about speech first and the First Amendment. Second, you

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<v Speaker 2>argue that the dysfunction of the current American free speech

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<v Speaker 2>discourse what I just spoke about, can be attributed to

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<v Speaker 2>the inversion of that order. What do you mean?

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<v Speaker 4>What I mean by that is that we have this

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<v Speaker 4>incredibly narrow, very legalistic, really reductionist, largely incoherent idea about

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<v Speaker 4>what freedom of speech is that's based on perceptions and

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<v Speaker 4>misperceptions of a legal doctrine, of course, the First Amendment,

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<v Speaker 4>and when we really think about what is important in

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<v Speaker 4>a democracy, the kinds of hard questions we have to

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<v Speaker 4>ask about what kinds of speech should be promoted and

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<v Speaker 4>what kinds of speech should be punished. We need a

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<v Speaker 4>much richer and more nuanced understanding of speech than you

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<v Speaker 4>can get from that legal doctrine.

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<v Speaker 3>All right, So what is your definition of freedom of speech?

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<v Speaker 4>The definition I would use is to say the most

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<v Speaker 4>important thing for democracy, that is, the most vital kinds

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<v Speaker 4>of speech that you would want to protect in a

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<v Speaker 4>democracy are going to be those kinds of speech that

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<v Speaker 4>the ancient Greeks refer to as fearless speech. And the

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<v Speaker 4>way that they described that really essential form of speech

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<v Speaker 4>was that you had to be someone who was speaking

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<v Speaker 4>truly as their own identity, so not trying to cover

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<v Speaker 4>themselves in some kind of performance or try to disavow

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<v Speaker 4>some distance between them and their speech. And you had

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<v Speaker 4>to say, speak courageously in a critical way about something

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<v Speaker 4>or someone who was more powerful than you, and the

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<v Speaker 4>risk that you would be taking and speaking that kind

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<v Speaker 4>of truth would be to yourself as opposed to trying

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<v Speaker 4>to cause harm to others.

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<v Speaker 2>You know, you say this, and what actually comes to

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<v Speaker 2>mind is the way that Senator J. D. Vance has

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<v Speaker 2>answered the question about whether or not Donald Trump won

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<v Speaker 2>the twenty twenty election. He's done it over and over

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<v Speaker 2>again a couple weeks ago in the vice presidential debate

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<v Speaker 2>with Tim Walls, Governor of Minnesota, and then also most

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<v Speaker 2>recently with The New York Times when he was asked,

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<v Speaker 2>I believe four times whether or not Trump won the

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<v Speaker 2>twenty twenty election, and his answer was always the same.

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<v Speaker 2>I'm focused on the future, not necessarily answering the question.

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<v Speaker 2>He's focused on censorship and what tech platforms did. When

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<v Speaker 2>it comes to censorship, is he doing fearless speech there?

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<v Speaker 4>He's definitely not doing fearless speech there. And he's also

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<v Speaker 4>misstating what censorship is. And this is one of the

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<v Speaker 4>reasons why I wrote the book is that for all

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<v Speaker 4>the problems and I do highlight a lot of the

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<v Speaker 4>problems with the First Amendment doctrine, we still want to

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<v Speaker 4>be accurate about what it actually says. And what it's

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<v Speaker 4>very clear about is that censorship means when the government

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<v Speaker 4>is trying to make private individuals say something they don't

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<v Speaker 4>want to say, or is punishing them for something that

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<v Speaker 4>they've said. Social media platforms making decisions about what they

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<v Speaker 4>want on their platform or not is not censorship. It

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<v Speaker 4>does not violate the First Amendment. I think he does

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<v Speaker 4>know that, and Heed's trying deliberately to create misinformation about

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<v Speaker 4>the First Amendment itself.

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<v Speaker 3>So when it comes to policing platforms, then what is

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<v Speaker 3>your thoughts on social media? Is it media? Is it playful?

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<v Speaker 3>We know it's dangerous, We've done a lot of reporting

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<v Speaker 3>on that, but it's also a place where a lot

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<v Speaker 3>of folks get their news, something that we are involved

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<v Speaker 3>in on a daily basis. So, you know, newspapers, magazines,

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<v Speaker 3>things were policed, traditional media, linear television. If we had

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<v Speaker 3>said some wrong in the past, we had to correct it,

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<v Speaker 3>or there might be a lawsuit, or somebody would make

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<v Speaker 3>a phone call. We still correct it. So I'm just curious.

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<v Speaker 3>But it feels like, you know, social media is a

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<v Speaker 3>wild wild West. So I don't know, does it need

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<v Speaker 3>to be policed? And I'm just curious how you think

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<v Speaker 3>about that.

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<v Speaker 4>Well, it depends a lot on what the outcomes are

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<v Speaker 4>that we want from those platforms. When we say we

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<v Speaker 4>go there for entertainment, we go there for news. If

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<v Speaker 4>we care about those spaces in that way, then we

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<v Speaker 4>need to have the kinds of rules, or the kinds

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<v Speaker 4>of standards, or the kinds of design to make those

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<v Speaker 4>outcomes happen because that kind of speech doesn't just happen

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<v Speaker 4>by itself. You don't get to good conversations, entertaining conversations,

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<v Speaker 4>high value conversations, by just letting everybody do whatever they

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<v Speaker 4>might want to do, because that isn't actually a free

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<v Speaker 4>speech protective position. What you'll get is a bunch of chaos.

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<v Speaker 4>You'll get a lot of people who are saying really provocative, stupid, uninformed,

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<v Speaker 4>really outrageous things, and they will drown out everybody else. So,

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<v Speaker 4>if you want quality speech, if you want accurate speech,

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<v Speaker 4>you have to have some kinds of standards in play.

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<v Speaker 4>And every platform knows this because they all have standards

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<v Speaker 4>in play. There are standards against spam, there are standards

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<v Speaker 4>against all kinds of rules of privacy, regulations, any number

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<v Speaker 4>of things that every platform is already engaged in. The

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<v Speaker 4>question is are you going to wield that power wisely

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<v Speaker 4>and are you going to do it in a transparent way,

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<v Speaker 4>and are you going to take responsibility for the things

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<v Speaker 4>you leave up as well as for the things that

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<v Speaker 4>you take down.

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<v Speaker 2>I mean, we know how some platforms treat this stuff

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<v Speaker 2>because of what's happened on AX in the last couple

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<v Speaker 2>of years. But I also think about incentives and the

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<v Speaker 2>way that incentives could be misaligned. Right now, you can

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<v Speaker 2>get paid on platforms by views, So your incentive is

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<v Speaker 2>to create something that people will see. People see stuff.

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<v Speaker 2>When the algorithm sees that people are interacting with it,

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<v Speaker 2>leaving comments on it, reposting it, then it's it in

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<v Speaker 2>other people's feeds. Whether that's true or not, it doesn't

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<v Speaker 2>seem like the system is designed to reward what you

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<v Speaker 2>refer to as fearless speech.

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<v Speaker 4>Definitely not, and that shouldn't be surprising because what we

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<v Speaker 4>often forget, and partly because the tech industry and major

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<v Speaker 4>players in the tech industry try to make us forget this,

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<v Speaker 4>is that this isn't the public square, This isn't some

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<v Speaker 4>sort of democracy experiment. This is a corporation that has

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<v Speaker 4>a product, and it's trying to sell you that product,

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<v Speaker 4>and it's trying to tell you that what you're doing

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<v Speaker 4>by speaking or posting or whatever it is is freedom

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<v Speaker 4>of speech. But all it is from the corporations perspective

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<v Speaker 4>is profit. And so the only real standard that is

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<v Speaker 4>being used in those cases is what's going to make

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<v Speaker 4>that company profit, And so of course it's not going

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<v Speaker 4>to align with democracy, of course, it's not going to

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<v Speaker 4>align with high quality content. It's not even going to

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<v Speaker 4>have the regular guardrails as you mentioned, of newspapers, radio stations,

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<v Speaker 4>TV stations, all of whom have to take responses ability

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<v Speaker 4>when there is false information on them. When you know,

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<v Speaker 4>you know that the New York Times can get sued,

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<v Speaker 4>We know that Fox News can get sued if there's

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<v Speaker 4>outright false statements being broadcast. So why is it that

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<v Speaker 4>the tech industry gets this pass where they're allowed to

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<v Speaker 4>do whatever they would like or do nothing, and allow disinformation, misinformation,

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<v Speaker 4>truly harmful content to simply proliferate simply because it lines

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<v Speaker 4>their pockets.

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<v Speaker 3>You know, I'm curious about what you think about the

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<v Speaker 3>protests that we've seen on universities and campuses over the

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<v Speaker 3>last year or so as a result of you're.

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<v Speaker 2>At George Washington University School of Law.

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<v Speaker 3>You are at you know, the Hamas attack on Israel

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<v Speaker 3>and then obviously Israel's response, and so it felt like

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<v Speaker 3>freedom of speech was certainly being questioned or maybe not

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<v Speaker 3>allowed equally. So help us with that one, because that

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<v Speaker 3>was certainly problematic. As we know, a lot of university

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<v Speaker 3>heads are no laws are there as a result, So

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<v Speaker 3>walk us through your thinking about that and how it

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<v Speaker 3>might apply.

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<v Speaker 4>I think the first thing to note about that conflict,

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<v Speaker 4>and I say conflict because it's ongoing right that this

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<v Speaker 4>is some of the campuses are struggling with right now,

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<v Speaker 4>is to say that this should be proof in the

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<v Speaker 4>first instance, that the First Amendment doesn't help us here.

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<v Speaker 4>It doesn't resolve these questions. You can invote free speech

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<v Speaker 4>all you want, you can invoke the First Amendment, but

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<v Speaker 4>it's not actually going to answer the question of what

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<v Speaker 4>kind of community do you want to have at any

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<v Speaker 4>given university, and what are the kinds of threats to

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<v Speaker 4>that kind of community that you should be focused on.

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<v Speaker 4>And what I think was really tragic about so much

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<v Speaker 4>of the demonstration activity that happened in the last few

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<v Speaker 4>months and the responses by universities is that they in

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<v Speaker 4>some ways looked over their own communities and we're speaking

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<v Speaker 4>to I think audiences that were more like members of Congress,

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<v Speaker 4>or maybe the donors, or maybe the media, but they

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<v Speaker 4>weren't speaking to their students. They weren't speaking to their

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<v Speaker 4>own communities and hearing what people were trying to communicate,

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<v Speaker 4>and of course the things they're trying to communicate are controversial,

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<v Speaker 4>They are complex, they can be misinterpreted, they can be

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<v Speaker 4>rightly interpreted in ways that are maybe concerning. But what

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<v Speaker 4>you really should have seen from these universities is some

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<v Speaker 4>leadership about their own community and some grace and some

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<v Speaker 4>generosity for the students as they struggle through incredibly complex,

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<v Speaker 4>fraught issues. That's the kind of leadership that I really

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<v Speaker 4>wish we had seen, as opposed to grandstanding for donors,

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<v Speaker 4>members of Congress, and others who were trying to weaponize

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<v Speaker 4>those demonstrations to make their own political points.

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<v Speaker 2>I want to get right back to Maryanne Frank's professor

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<v Speaker 2>in intellectual Property, Technology, and Civil Rights A lot George

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<v Speaker 2>Washington University. She's got a new book out, Fearless Speech,

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<v Speaker 2>Breaking Free from the First Amendment. She joins us once

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<v Speaker 2>again from Washington, DC. The theme of burning is a

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<v Speaker 2>big part of your book, Fearless Speech, Professor, burning crosses,

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<v Speaker 2>burning women, burning books, burning down the public square, and

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<v Speaker 2>then finally you conclude with choosing your own way to burn.

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<v Speaker 2>Why is that omnipresent in your book?

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<v Speaker 4>For multiple reasons, but one of the main ones is

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<v Speaker 4>the scene that I opened the introduction of the book

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<v Speaker 4>with which is the burning of the press. The newspaper,

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<v Speaker 4>a newspaper called the Memphis Free Speech, and it was

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<v Speaker 4>Ida Wells's newspaper, and it was burnt at the ground

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<v Speaker 4>after she published an editorial that she had written about

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<v Speaker 4>the truth about lynching. And it was a moment where

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<v Speaker 4>I thought, this is really a repeating theme throughout American history.

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<v Speaker 4>We have this belief, this mythology about the First Amendment,

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<v Speaker 4>that we protect radical speech and we protect dissidents. And

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<v Speaker 4>then you look back to the people who have spoken

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<v Speaker 4>out against slavery, You look back at the people who

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<v Speaker 4>were speaking out against lynching, You look at the women

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<v Speaker 4>who were fighting for the right to vote. You look

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<v Speaker 4>at the moments now in terms of Black Lives Matter

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<v Speaker 4>protests and then Me Too movements, and you see that

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<v Speaker 4>time and time again, the mob has come for those individuals.

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<v Speaker 4>They have suppressed that speech. It's been violently suppressed in

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<v Speaker 4>a way that sometimes took the form of literal burning

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<v Speaker 4>of newspapers, but sometimes took the form of incredibly onerous

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<v Speaker 4>lawsuits or persecutions in other ways. So time and again,

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<v Speaker 4>those who are trying to be most fearless in their

0:12:30.200 --> 0:12:33.800
<v Speaker 4>speech have been suppressed, they have been violated, they've been assaulted.

0:12:34.080 --> 0:12:36.240
<v Speaker 4>And that's really a theme that I wanted to emphasize

0:12:36.280 --> 0:12:36.840
<v Speaker 4>in the book.

0:12:38.520 --> 0:12:43.040
<v Speaker 3>You know, just in your intro to you know, you say,

0:12:43.120 --> 0:12:46.440
<v Speaker 3>unfettered free speeches does indeed exist, but only for some

0:12:46.520 --> 0:12:50.280
<v Speaker 3>Americans today in America, delusional stalkers have a First Amendment

0:12:50.360 --> 0:12:53.640
<v Speaker 3>right to terrorize their victims. Pornographers have a First Amendment

0:12:53.720 --> 0:12:57.080
<v Speaker 3>right to glorify sexual violence. For profit businesses have a

0:12:57.080 --> 0:12:59.480
<v Speaker 3>first Amendment right to deny services to gay people and

0:12:59.520 --> 0:13:02.520
<v Speaker 3>to advertise this fact. Anti abortion ze, let's have a

0:13:02.520 --> 0:13:05.600
<v Speaker 3>first amendment right to mislead pregnant women with fake pregnancy

0:13:05.600 --> 0:13:08.280
<v Speaker 3>and clinics. It goes on and on and on. So

0:13:08.360 --> 0:13:13.240
<v Speaker 3>it is interesting. So what this is such a tough one.

0:13:13.400 --> 0:13:16.520
<v Speaker 3>So what's the answer. What's the way forward? How do

0:13:16.600 --> 0:13:21.720
<v Speaker 3>we preserve what is so a part of our American culture,

0:13:21.840 --> 0:13:27.560
<v Speaker 3>right of being able to say anything? You know? But

0:13:27.640 --> 0:13:30.680
<v Speaker 3>how can we kind of preserve that but have the

0:13:30.760 --> 0:13:32.920
<v Speaker 3>right guard rails? Or can we or can we not?

0:13:34.600 --> 0:13:36.520
<v Speaker 4>I think we can, And I think it starts with

0:13:36.720 --> 0:13:39.679
<v Speaker 4>acknowledging that we've never done it. I think it starts

0:13:39.679 --> 0:13:43.800
<v Speaker 4>with acknowledging that this is our whole mythology about the

0:13:43.840 --> 0:13:47.520
<v Speaker 4>First Amendment. The mythology about our country generally has always

0:13:47.559 --> 0:13:51.120
<v Speaker 4>been at best an aspirational idea. It's never been a

0:13:51.160 --> 0:13:55.480
<v Speaker 4>completed project. So for the First Amendment, specifically for the

0:13:55.559 --> 0:13:59.000
<v Speaker 4>question of free speech, we really have to be confrontational

0:13:59.120 --> 0:14:02.360
<v Speaker 4>about how throughout our history the First Amendment has not

0:14:02.760 --> 0:14:05.840
<v Speaker 4>stood up for free expression, at least not for those

0:14:05.880 --> 0:14:09.439
<v Speaker 4>who were speaking out against the most powerful parts of society.

0:14:09.880 --> 0:14:11.960
<v Speaker 4>It has shown up for the people who are the

0:14:12.120 --> 0:14:14.719
<v Speaker 4>enemies in some ways of democracy and of those who

0:14:14.760 --> 0:14:18.720
<v Speaker 4>are trying to be egalitarian and progressive. So what we

0:14:18.760 --> 0:14:20.360
<v Speaker 4>have to do first is we have to admit that

0:14:20.400 --> 0:14:24.120
<v Speaker 4>we have to stop telling ourselves this bedtime story about

0:14:24.120 --> 0:14:26.720
<v Speaker 4>the First Amendment that we've always protected free speech and

0:14:26.840 --> 0:14:30.000
<v Speaker 4>acknowledge and really grapple with the fact that we haven't.

0:14:30.360 --> 0:14:34.000
<v Speaker 4>We have chosen winners and losers for the First Amendment.

0:14:34.440 --> 0:14:37.080
<v Speaker 4>The moment we admit that, then we can have an

0:14:37.240 --> 0:14:41.480
<v Speaker 4>honest discussion about what belongs in that part of the

0:14:41.480 --> 0:14:44.240
<v Speaker 4>First Amendment that says this should be most protected, and

0:14:44.280 --> 0:14:46.360
<v Speaker 4>what belongs in that part that most of us would

0:14:46.400 --> 0:14:49.880
<v Speaker 4>agree should be something that we're allowed to regulate fraud,

0:14:50.640 --> 0:14:52.800
<v Speaker 4>if we think about defamation to some extent, if we

0:14:52.880 --> 0:14:55.920
<v Speaker 4>think about the kind of food and drug labeling, this

0:14:56.040 --> 0:14:58.200
<v Speaker 4>information that you might work about, if there weren't any

0:14:58.280 --> 0:15:02.720
<v Speaker 4>kinds of protocols for those kinds of issues. We need

0:15:02.760 --> 0:15:04.720
<v Speaker 4>to think about and be honest about the fact that

0:15:04.760 --> 0:15:08.840
<v Speaker 4>we've always made assessments about harm and speech and injury,

0:15:09.240 --> 0:15:11.040
<v Speaker 4>and let's talk about how we can do that in

0:15:11.080 --> 0:15:14.120
<v Speaker 4>the fairest, most transparent way and really think about the

0:15:14.160 --> 0:15:16.960
<v Speaker 4>context that we're speaking in and care about the harm,

0:15:17.160 --> 0:15:19.960
<v Speaker 4>not just abstract harms, but actual harms. Are the one

0:15:20.000 --> 0:15:22.720
<v Speaker 4>we've been talking about all this time, That is, there

0:15:22.720 --> 0:15:24.480
<v Speaker 4>are people who are going to buy because of her

0:15:24.840 --> 0:15:25.400
<v Speaker 4>Ria information.

0:15:25.480 --> 0:15:27.160
<v Speaker 3>Let me ask you, so, then, is it the Supreme

0:15:27.200 --> 0:15:28.760
<v Speaker 3>Court who figures that out?

0:15:29.600 --> 0:15:32.320
<v Speaker 4>I wish I could say that we should have any

0:15:32.320 --> 0:15:34.240
<v Speaker 4>confidence in the Supreme Court to do that. I don't

0:15:34.280 --> 0:15:36.520
<v Speaker 4>think they're going to figure that out anytime soon. But

0:15:36.560 --> 0:15:39.400
<v Speaker 4>that doesn't mean that the people can't figure these things out.

0:15:39.880 --> 0:15:43.600
<v Speaker 4>The one takeaway here about the First Amendment being neither

0:15:43.640 --> 0:15:46.920
<v Speaker 4>necessary nor sufficient for freedom of speech is that we

0:15:46.960 --> 0:15:49.520
<v Speaker 4>can do free speech. We can do fearless speech, without

0:15:49.600 --> 0:15:51.840
<v Speaker 4>waiting on the Supreme Court, without waiting for the law

0:15:51.880 --> 0:15:55.600
<v Speaker 4>to change, we can actually lift up, amplify, highlight those

0:15:55.640 --> 0:15:58.400
<v Speaker 4>people who have taken those risks even though they had

0:15:58.440 --> 0:16:00.920
<v Speaker 4>no protections, and we can make those people at the

0:16:00.960 --> 0:16:03.520
<v Speaker 4>center of our discourse and we can model ourselves after them.

0:16:03.800 --> 0:16:07.240
<v Speaker 2>Professor, what's the link between Americans trust in media or

0:16:07.240 --> 0:16:13.040
<v Speaker 2>a lack thereof, and the misunderstanding of the First Amendment

0:16:13.360 --> 0:16:16.000
<v Speaker 2>in your view, I'm thinking of a report from Gallup

0:16:16.040 --> 0:16:18.520
<v Speaker 2>that came out just yesterday that says that trust in

0:16:18.600 --> 0:16:22.080
<v Speaker 2>media remains at a low, with only thirty one percent

0:16:22.160 --> 0:16:24.760
<v Speaker 2>of Americans expressing a quote great deal or fair amount

0:16:24.760 --> 0:16:27.720
<v Speaker 2>of confidence that the media will report the news fully,

0:16:27.760 --> 0:16:29.120
<v Speaker 2>accurately and fairly.

0:16:31.760 --> 0:16:34.400
<v Speaker 4>I think it is a sign that we have at

0:16:34.440 --> 0:16:36.960
<v Speaker 4>least two competing problems, or at least two problems that

0:16:37.000 --> 0:16:39.600
<v Speaker 4>are contributing to this, and one is just a general

0:16:39.720 --> 0:16:43.520
<v Speaker 4>lack of First Amendment literacy in our public right. We

0:16:43.520 --> 0:16:46.560
<v Speaker 4>don't have really good education about what the First Amendment

0:16:46.600 --> 0:16:49.360
<v Speaker 4>actually does and what it's supposed to protect because we're

0:16:49.440 --> 0:16:52.400
<v Speaker 4>losing out on that clarity. The few parts of the

0:16:52.400 --> 0:16:54.920
<v Speaker 4>First Moment that really are clear say that you've got

0:16:54.920 --> 0:16:56.920
<v Speaker 4>to make sure that the government isn't trying to throttle

0:16:56.960 --> 0:16:58.880
<v Speaker 4>the media. You've got to make sure that that members

0:16:58.880 --> 0:17:01.960
<v Speaker 4>of Congress aren't trying to intimidate researchers. Those are the

0:17:02.000 --> 0:17:04.280
<v Speaker 4>things that actually are quite clear and quite good about

0:17:04.280 --> 0:17:07.159
<v Speaker 4>the First Amendment, And if we could get clarity on those,

0:17:07.560 --> 0:17:10.159
<v Speaker 4>then we could understand why it's so frightening that the

0:17:10.200 --> 0:17:12.760
<v Speaker 4>government is trying to take hold of media and social

0:17:12.800 --> 0:17:16.040
<v Speaker 4>media in all the different ways. But that's partly a

0:17:16.119 --> 0:17:18.280
<v Speaker 4>lesson for the media were at large too, which is

0:17:18.359 --> 0:17:21.000
<v Speaker 4>help educate the public about what the First Amendment does

0:17:21.040 --> 0:17:21.639
<v Speaker 4>and doesn't do.

0:17:24.040 --> 0:17:26.480
<v Speaker 3>What hope do you have that things changed?

0:17:29.320 --> 0:17:32.640
<v Speaker 4>I have hope that things can change, because we are

0:17:32.720 --> 0:17:35.960
<v Speaker 4>at a very dangerous moment in history. But we have

0:17:36.119 --> 0:17:39.200
<v Speaker 4>had these kinds of moments before, and there have been

0:17:39.240 --> 0:17:42.720
<v Speaker 4>people who have been willing to stand up to say

0:17:42.720 --> 0:17:45.639
<v Speaker 4>the things that are really hard, to act in a

0:17:45.640 --> 0:17:48.159
<v Speaker 4>way that is against their own self interest, and to

0:17:48.280 --> 0:17:50.840
<v Speaker 4>try to rescue democracy and to make that promise of

0:17:50.880 --> 0:17:54.520
<v Speaker 4>equality become a reality rather than just an empty promise.

0:17:54.600 --> 0:17:56.480
<v Speaker 4>And so I do still have hope for that because

0:17:56.520 --> 0:17:58.080
<v Speaker 4>I still have hope in people.

0:18:00.760 --> 0:18:02.800
<v Speaker 2>I don't know you don't seem optimistic, Carol.

0:18:03.280 --> 0:18:05.639
<v Speaker 3>Speaking of speech, I feel a little speechless because I

0:18:06.000 --> 0:18:09.359
<v Speaker 3>think it's such a big discussion of our time, right

0:18:09.480 --> 0:18:12.320
<v Speaker 3>in terms of we talk so much about free speech,

0:18:12.359 --> 0:18:14.240
<v Speaker 3>and that means people can say things that you don't

0:18:14.280 --> 0:18:18.560
<v Speaker 3>agree with or can be uncomfortable. I don't know, though,

0:18:18.720 --> 0:18:20.680
<v Speaker 3>there's a line that I think you can cross obviously

0:18:20.680 --> 0:18:24.040
<v Speaker 3>when it creates harm, that is it, should it still

0:18:24.040 --> 0:18:25.840
<v Speaker 3>be protected? I guess I would.

0:18:25.680 --> 0:18:27.840
<v Speaker 2>Say no, But yeah, and I think the way that

0:18:28.600 --> 0:18:31.120
<v Speaker 2>just the speed at which speech travels now mm hmm

0:18:31.800 --> 0:18:34.359
<v Speaker 2>is so fast because of the technology and the velocity

0:18:34.400 --> 0:18:37.520
<v Speaker 2>of it. Exactly yeah, that's exactly right.

0:18:37.640 --> 0:18:40.680
<v Speaker 3>Well, Marian gave us a lot to think about timely,

0:18:40.760 --> 0:18:44.000
<v Speaker 3>certainly as we uh, you know, we're thinking in the middle,

0:18:44.600 --> 0:18:46.480
<v Speaker 3>like in the thick of it, and try to be

0:18:46.560 --> 0:18:49.960
<v Speaker 3>so careful about the information certainly that we talk about, right,

0:18:50.000 --> 0:18:52.040
<v Speaker 3>and so careful. But that's not the case everywhere in

0:18:52.040 --> 0:18:55.760
<v Speaker 3>the world. Marion Frank's professor of an intellectual property technology

0:18:55.800 --> 0:18:58.560
<v Speaker 3>civil rights law at George Washington University. Her new book

0:18:58.680 --> 0:19:01.560
<v Speaker 3>Check it out, fear Less, Speed Breaking Free from the

0:19:01.560 --> 0:19:02.320
<v Speaker 3>First Amendment.

0:19:03.400 --> 0:19:07.800
<v Speaker 1>This is Bloomberg Business Week inside from the reporters and

0:19:07.920 --> 0:19:11.520
<v Speaker 1>editors who bring you America's most trusted business magazine, plus

0:19:11.600 --> 0:19:15.520
<v Speaker 1>global business, finance and tech news as it happens. Bloomberg

0:19:15.560 --> 0:19:20.680
<v Speaker 1>Business Week with Caro Messer and Tim Stenebek on Bloomberg Radio.

0:19:21.560 --> 0:19:24.400
<v Speaker 2>It is Bloomberg Business Week. A lot of news when

0:19:24.400 --> 0:19:26.760
<v Speaker 2>it comes to the ESG world today. Okay, On the

0:19:26.880 --> 0:19:30.439
<v Speaker 2>environmental side, back to back hurricanes Colleen and Milton expected

0:19:30.440 --> 0:19:33.640
<v Speaker 2>to cost insures thirty five billion dollars to fifty five

0:19:33.680 --> 0:19:37.280
<v Speaker 2>billion dollars. That's according to Moody's RMS Risk Modeling Unit.

0:19:37.680 --> 0:19:41.000
<v Speaker 2>Then there's the social side. Rights in ESG in case

0:19:41.040 --> 0:19:44.880
<v Speaker 2>anybody's keeping track stiantists hauling employees back to the office

0:19:44.920 --> 0:19:47.239
<v Speaker 2>walking back a work from home policy. Then I got

0:19:47.240 --> 0:19:49.720
<v Speaker 2>a governance headline for you too, your customer doing rounds.

0:19:49.760 --> 0:19:51.720
<v Speaker 2>I like that Boeing preparing to raise as much as

0:19:51.720 --> 0:19:54.680
<v Speaker 2>twenty five billion dollars in debt inequity, giving the planemaker

0:19:54.760 --> 0:19:57.800
<v Speaker 2>the financial resources to withstand that strike and work its

0:19:57.840 --> 0:20:00.560
<v Speaker 2>way through a series of operational setbacks. All these headlines,

0:20:00.560 --> 0:20:03.800
<v Speaker 2>by the way, courtesy of the Great ESG Daily Newsletter

0:20:04.000 --> 0:20:05.720
<v Speaker 2>from Bloomberg News. You can sign up for that on

0:20:05.720 --> 0:20:06.560
<v Speaker 2>the Bloomberg terminal.

0:20:06.640 --> 0:20:07.840
<v Speaker 3>I got to say every day when you read in

0:20:07.920 --> 0:20:09.480
<v Speaker 3>on the top, we have a bunch of stories. Well,

0:20:09.520 --> 0:20:12.639
<v Speaker 3>this is Jade Wong's world. She's Chief investment Officer at

0:20:12.680 --> 0:20:15.480
<v Speaker 3>Calvert Research and Management, a Morgan Stanley owned firm that

0:20:15.520 --> 0:20:19.080
<v Speaker 3>focuses on ESG and so called responsible investments. She joins

0:20:19.119 --> 0:20:21.960
<v Speaker 3>us right here in our Bloomberg Interactive broker's studio. Really

0:20:22.080 --> 0:20:25.080
<v Speaker 3>nice to have you here with us. We have talked

0:20:25.119 --> 0:20:27.159
<v Speaker 3>about ESG. I feel like I'm trying to think how

0:20:27.160 --> 0:20:29.240
<v Speaker 3>old the industry now is but for a long time,

0:20:29.520 --> 0:20:32.760
<v Speaker 3>but it does feel like it's going through a growing

0:20:32.840 --> 0:20:36.400
<v Speaker 3>up period, an evolution, if you will. All the rage

0:20:36.440 --> 0:20:38.800
<v Speaker 3>in twenty twenty twenty twenty one fell out of favor

0:20:38.840 --> 0:20:41.960
<v Speaker 3>in twenty twenty two. How would you characterize it right now?

0:20:43.480 --> 0:20:48.920
<v Speaker 5>I think it's a period of opportunity for responsible investors

0:20:48.920 --> 0:20:53.840
<v Speaker 5>who are really focused on integrating financially material ESG factors

0:20:53.880 --> 0:20:57.880
<v Speaker 5>into their investment. There was a period, as you say,

0:20:57.880 --> 0:21:00.800
<v Speaker 5>when it was kind of the hot topic, and so

0:21:01.480 --> 0:21:04.919
<v Speaker 5>lots of firms were jumping in to get into and

0:21:05.000 --> 0:21:08.119
<v Speaker 5>take advantage of that interest. And I think the firms

0:21:08.160 --> 0:21:12.720
<v Speaker 5>that are genuinely integrating ESG insights that are financially material

0:21:12.800 --> 0:21:15.400
<v Speaker 5>because it's good for the investments that they're looking at

0:21:15.640 --> 0:21:17.359
<v Speaker 5>are the ones who are going to continue to do that,

0:21:18.200 --> 0:21:20.920
<v Speaker 5>and so Calvert is in that situation. We've been doing

0:21:21.280 --> 0:21:22.000
<v Speaker 5>responsible and.

0:21:22.119 --> 0:21:24.920
<v Speaker 3>Guys were kind of out there in front early on.

0:21:25.359 --> 0:21:29.399
<v Speaker 5>Yep, we've we've been around since over forty years now

0:21:30.080 --> 0:21:33.919
<v Speaker 5>and have always been focused on responsible investing. It is

0:21:34.320 --> 0:21:37.440
<v Speaker 5>all that we do. So we have a large team

0:21:37.640 --> 0:21:42.600
<v Speaker 5>entirely focused on understanding and determining the financial materiality and

0:21:42.600 --> 0:21:45.040
<v Speaker 5>that I think is a really important part.

0:21:45.119 --> 0:21:47.359
<v Speaker 3>Isn't that though I think we got away from it.

0:21:47.400 --> 0:21:51.000
<v Speaker 3>And forgive me because I feel like ESG got messed

0:21:51.040 --> 0:21:56.200
<v Speaker 3>up with green or doing good completely, And I think

0:21:56.200 --> 0:21:57.960
<v Speaker 3>the whole point is you have to look at a

0:21:57.960 --> 0:22:01.920
<v Speaker 3>company and what are their like risks from environmental factors,

0:22:02.320 --> 0:22:04.879
<v Speaker 3>right from social government. That's what this is about.

0:22:05.040 --> 0:22:07.240
<v Speaker 5>That's what this is about exactly. I mean, it's really

0:22:07.359 --> 0:22:12.399
<v Speaker 5>understanding the industry, understanding the company, and really understanding what

0:22:12.640 --> 0:22:15.840
<v Speaker 5>are the ESG risks that are going to make a

0:22:15.840 --> 0:22:19.119
<v Speaker 5>difference in that company's performance over the long term. So

0:22:19.160 --> 0:22:22.080
<v Speaker 5>it's not necessarily just the recycling that they do, but really,

0:22:22.119 --> 0:22:24.880
<v Speaker 5>how are they treating their people, how are they managing

0:22:24.920 --> 0:22:27.480
<v Speaker 5>their energy? You know, all of those factors that really

0:22:27.520 --> 0:22:29.360
<v Speaker 5>make a difference over the long term.

0:22:29.720 --> 0:22:34.760
<v Speaker 2>What is what is ESG versus quote unquote responsible investing? Like,

0:22:34.800 --> 0:22:38.479
<v Speaker 2>what's the distinction between the two in your world?

0:22:38.680 --> 0:22:42.840
<v Speaker 5>In our world? I think it's nomenclature. Responsible investing For

0:22:43.040 --> 0:22:45.720
<v Speaker 5>us is the way that we've always kind of talked

0:22:45.720 --> 0:22:48.640
<v Speaker 5>about it because we take the approach where we're not

0:22:48.920 --> 0:22:53.040
<v Speaker 5>just looking at there's much more beyond just the E,

0:22:53.280 --> 0:22:56.280
<v Speaker 5>the S and the G. Right, we also do corporate engagement.

0:22:56.320 --> 0:23:00.159
<v Speaker 5>We also vote our proxies a certain way that are

0:23:00.160 --> 0:23:03.680
<v Speaker 5>in line with responsible investment criteria as well.

0:23:03.800 --> 0:23:07.280
<v Speaker 3>But what does responsible mean? Is it responsible to climate

0:23:07.400 --> 0:23:09.399
<v Speaker 3>change and making sure we doesn't get worse? Is it

0:23:09.440 --> 0:23:14.040
<v Speaker 3>responsible to investors and making sure that the steps that

0:23:14.119 --> 0:23:19.679
<v Speaker 3>the company takes is thinking about shareholder value and doesn't

0:23:19.680 --> 0:23:22.600
<v Speaker 3>do anything financially that harms that.

0:23:23.040 --> 0:23:28.680
<v Speaker 5>First and foremost, it's always fiduciary duty. Right, we are

0:23:28.720 --> 0:23:32.560
<v Speaker 5>focused on delivering value to our shareholders. I think responsible

0:23:32.680 --> 0:23:36.840
<v Speaker 5>also means that we're also considering multiple stakeholders in addition

0:23:36.920 --> 0:23:39.600
<v Speaker 5>to our investors. Right, you want to be responsible to

0:23:39.680 --> 0:23:43.520
<v Speaker 5>the communities that companies are operating, and you want to

0:23:43.560 --> 0:23:46.320
<v Speaker 5>make sure that those companies are treating their employees well.

0:23:46.680 --> 0:23:50.680
<v Speaker 5>But all of those issues matter because they will over

0:23:50.720 --> 0:23:53.720
<v Speaker 5>the long term, be able to deliver long term value creation.

0:23:53.880 --> 0:23:56.160
<v Speaker 2>For on one area that I think in Carol knows,

0:23:56.200 --> 0:23:58.920
<v Speaker 2>I'm a broken record about this, but just United Airlines,

0:23:58.920 --> 0:24:01.280
<v Speaker 2>for example, we just reported on what they did in

0:24:01.320 --> 0:24:03.560
<v Speaker 2>the most recent quarter, how the outlook looks. We talked

0:24:03.600 --> 0:24:05.879
<v Speaker 2>about the one point five billion dollar buy back. We

0:24:05.920 --> 0:24:08.240
<v Speaker 2>talked about adjusted earnings per share for the third quarter.

0:24:09.000 --> 0:24:12.080
<v Speaker 2>We didn't talk about how much sustainable aviation fuel the

0:24:12.119 --> 0:24:15.359
<v Speaker 2>company used. We didn't talk about their net performance score

0:24:15.960 --> 0:24:20.640
<v Speaker 2>with their customers. We didn't talk about how employees are

0:24:20.640 --> 0:24:24.120
<v Speaker 2>feeling about working at the company. Because in our world.

0:24:23.920 --> 0:24:24.840
<v Speaker 3>We talk about you.

0:24:25.280 --> 0:24:28.040
<v Speaker 2>That doesn't signet moves the companies stock.

0:24:30.160 --> 0:24:33.520
<v Speaker 5>So we're long term investors. And I think that many

0:24:33.520 --> 0:24:36.400
<v Speaker 5>of the issues that you know, you kind of just cited,

0:24:36.800 --> 0:24:39.760
<v Speaker 5>that you didn't talk about briefly on your on your show,

0:24:40.400 --> 0:24:43.560
<v Speaker 5>is are the factors that actually we are focused on

0:24:44.040 --> 0:24:47.280
<v Speaker 5>right Because for example, if you don't have strong human

0:24:47.320 --> 0:24:50.200
<v Speaker 5>capital management, how are you going to retain the best talent?

0:24:50.960 --> 0:24:53.320
<v Speaker 5>And over the long term that turnover has a cost,

0:24:53.560 --> 0:24:56.320
<v Speaker 5>strikes all of those things, right, but it's over the

0:24:56.359 --> 0:24:58.080
<v Speaker 5>long term where you're going to be able to kind

0:24:58.119 --> 0:25:01.320
<v Speaker 5>of see that play out into stock performance or into

0:25:01.560 --> 0:25:04.840
<v Speaker 5>you know, the company's bottom line. There has been a

0:25:04.880 --> 0:25:09.280
<v Speaker 5>lot of research that we've done specifically around what are

0:25:09.320 --> 0:25:12.240
<v Speaker 5>the material ESSU factors in how do they interplay with

0:25:12.720 --> 0:25:16.919
<v Speaker 5>equity upside and equity returns? And it proves out the

0:25:16.960 --> 0:25:21.120
<v Speaker 5>consideration that is key is the financial materiality aspect.

0:25:22.200 --> 0:25:25.919
<v Speaker 3>So all right, to tell us about investor interest and

0:25:25.960 --> 0:25:29.800
<v Speaker 3>the money flows coming in, I mean institutional interest. As

0:25:30.080 --> 0:25:32.440
<v Speaker 3>ESG has kind of gone through its cycles and growing

0:25:32.520 --> 0:25:33.600
<v Speaker 3>up period, it feels like.

0:25:34.240 --> 0:25:38.240
<v Speaker 5>Yeah, I mean, we're still seeing strong interest, particularly globally,

0:25:38.640 --> 0:25:40.280
<v Speaker 5>you know, I think that a lot of the focus

0:25:40.280 --> 0:25:42.879
<v Speaker 5>obviously within the US there has been a little bit

0:25:42.920 --> 0:25:45.800
<v Speaker 5>more of a pullback. It's certainly not as strong as

0:25:45.840 --> 0:25:48.840
<v Speaker 5>you're eluding the last couple of years. But I would

0:25:48.920 --> 0:25:53.600
<v Speaker 5>say that globally there's a big surge of interests, definitely

0:25:53.600 --> 0:25:57.560
<v Speaker 5>in Europe, even more so in Asia. So and there

0:25:57.600 --> 0:26:01.200
<v Speaker 5>are different pockets of I'd say a country that are

0:26:01.440 --> 0:26:06.640
<v Speaker 5>still very much driven by are compelled by responsible investing,

0:26:07.440 --> 0:26:10.960
<v Speaker 5>certainly millennials as that wealth kind of accumulates, right, there

0:26:11.040 --> 0:26:14.160
<v Speaker 5>is also kind of this interest in, Hey, I want

0:26:14.160 --> 0:26:16.160
<v Speaker 5>to make money, but I also want to take care

0:26:16.160 --> 0:26:18.080
<v Speaker 5>of the planet. I want to be able to treat

0:26:18.080 --> 0:26:21.280
<v Speaker 5>people well, and so those kind of are more integrated

0:26:21.400 --> 0:26:23.119
<v Speaker 5>in how they're thinking about investing.

0:26:24.080 --> 0:26:27.639
<v Speaker 2>You mentioned, Jade that the ESG screening process that's in

0:26:27.680 --> 0:26:30.080
<v Speaker 2>the DNA of the company. Something also in the DNA

0:26:30.080 --> 0:26:33.400
<v Speaker 2>of the company is the firm's Women's Principles, and it's

0:26:33.400 --> 0:26:37.320
<v Speaker 2>the twentieth anniversary of that. Help us understand what exactly

0:26:37.359 --> 0:26:39.320
<v Speaker 2>that is and what that entails.

0:26:39.440 --> 0:26:43.760
<v Speaker 5>Sure, so, the Calverts Women's Principles were the first gender

0:26:43.800 --> 0:26:50.600
<v Speaker 5>based investment principles that were focused exclusively on promoting, advancing, protecting,

0:26:50.680 --> 0:26:53.200
<v Speaker 5>investing in women in the workplace. And so they were

0:26:53.200 --> 0:26:54.440
<v Speaker 5>created in two thousand and four.

0:26:54.520 --> 0:26:55.880
<v Speaker 2>I can't believe that was twenty years ago.

0:26:56.440 --> 0:26:59.960
<v Speaker 5>Twenty years ago, I know. And they were actually the

0:27:00.080 --> 0:27:04.359
<v Speaker 5>forerunners for the Women's Empowerment Principles introduced by the United

0:27:04.440 --> 0:27:09.679
<v Speaker 5>Nations in twenty ten. So they really represent to corporations

0:27:10.160 --> 0:27:13.040
<v Speaker 5>a framework, a code of conduct on how you can

0:27:13.560 --> 0:27:17.560
<v Speaker 5>retain attract women in your workforce. That was how it

0:27:17.640 --> 0:27:21.400
<v Speaker 5>was initiated, created twenty years ago, but today I would

0:27:21.440 --> 0:27:24.760
<v Speaker 5>say that there's a much broader impact in that it

0:27:25.400 --> 0:27:27.639
<v Speaker 5>continues to serve as a guideline for how do you

0:27:28.359 --> 0:27:31.440
<v Speaker 5>manage people in general? Right, Like, how do you attract

0:27:31.880 --> 0:27:35.560
<v Speaker 5>the best talent in what is an increasingly diverse talent pool?

0:27:36.080 --> 0:27:36.720
<v Speaker 2>Is it a screen?

0:27:36.800 --> 0:27:43.040
<v Speaker 5>Also, No, it's a set of principles that are really multifaceted.

0:27:43.520 --> 0:27:47.280
<v Speaker 5>So for example, it will one component is on employment

0:27:47.480 --> 0:27:53.520
<v Speaker 5>and compensation, another is around health, safety and freedom of violence. Right,

0:27:53.600 --> 0:27:56.479
<v Speaker 5>so really focusing on creating a culture.

0:27:56.480 --> 0:27:59.320
<v Speaker 3>That is Should it be a screen for companies? Ten seconds?

0:28:00.240 --> 0:28:03.680
<v Speaker 5>I think it is an important framework for investors, particularly

0:28:03.720 --> 0:28:06.840
<v Speaker 5>to really understand how companies are managing their human capital.

0:28:06.960 --> 0:28:09.600
<v Speaker 3>Cool stuff, Jay, Thank you so much. Jade Wong, she's

0:28:09.680 --> 0:28:12.639
<v Speaker 3>Chief Investment Officer of at Calvert Research and Management. Joining

0:28:12.720 --> 0:28:15.240
<v Speaker 3>us right here in our interactive broker studio Carol Master,

0:28:15.359 --> 0:28:17.520
<v Speaker 3>Tim Stanevik, And this is Bloomberg BusinessWeek.