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Speaker 1: What's up?

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Speaker 2: Its way up with Angela yee, I'm here, and look

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Speaker 2: who's in the building with us and bought me some

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Speaker 2: of this Kiss Cafe coffee. We got Jay one in

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Speaker 2: the building chairs. We're drinking some Mercer and Prince right

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Speaker 2: now so he can try it out. This is your

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Speaker 2: thing though, you're like not just an artist, but you're

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Speaker 2: also like a host. You know, you're pretty good at

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Speaker 2: having conversations. Yes, where did that did that come from?

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Speaker 2: You think your dad or where did that come from?

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Speaker 3: I don't know. If my father don't really like talking,

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Speaker 3: I think it came from Honestly, I'm inquisitive. I've always

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Speaker 3: been inquisitive since a kid. And then like a lot

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Speaker 3: of my friends aren't good at articulating themselves, like growing

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Speaker 3: up and then in school and I was always the

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Speaker 3: kid that talked a lot in class.

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Speaker 2: Okay, that's a good thing because now look at where

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Speaker 2: it led you to. Yes, and I feel like you've

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Speaker 2: been doing music for quite some time. But maybe Jess

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Speaker 2: recently started to say, Okay, I'm taking this for real serious.

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Speaker 1: So what was the hesitancy earlier?

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Speaker 3: Nepotism?

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Speaker 1: That's a hesitance. Listen, I wish my whole life.

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Speaker 2: I had somebody that could be like, if you have

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Speaker 2: some talent, let me help you get to the next level.

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Speaker 2: That's what a lot of people are able to do.

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Speaker 2: We look at Will Smith and his kids.

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Speaker 3: It's amazing. Yeah, but it can have an adverse effect

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Speaker 3: on your performance, like because it's so much anticipation and hype,

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Speaker 3: and people will listen to or watch you with the

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Speaker 3: scope of expecting to see your parent or whoever you

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Speaker 3: get it from, instead of just letting you blossom on

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Speaker 3: your own. But that was really it. And then it's

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Speaker 3: like it's a big shoes to.

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Speaker 2: Feel, but you're not necessarily filling his shoes. You're making

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Speaker 2: your own way because for sure the music and I

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Speaker 2: will say, you do have a New York sound even

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Speaker 2: though you were in Atlanta for so long. Is that

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Speaker 2: something that is intentional for you, because you know, sometimes

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Speaker 2: people have an issue with New York.

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Speaker 3: Yeah, I don't think it was an issue for me.

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Speaker 3: I love New York like I'm really a hip hop purist,

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Speaker 3: So for me, it's just good music and quality music.

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Speaker 3: I don't think I was like I wanted to sound

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Speaker 3: like New York. I was just always like I don't

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Speaker 3: want to sound like nobody else, and I don't want

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Speaker 3: to not sound like music that I grew up on.

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Speaker 2: So okay, so you said nepotism was the reason that

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Speaker 2: you didn't want to do it at first, Right. It's

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Speaker 2: interesting because I interviewed Layla and you know, her father's

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Speaker 2: Yah scene day, and that was the first time she

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Speaker 2: had ever like openly said that that was her dad. Right,

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Speaker 2: And then even talking to Shi, who is methad Man's daughter,

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Speaker 2: shout out to Sha she they literally would be like,

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Speaker 2: can we not bring up methad Man?

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Speaker 1: But it's also kind of like how can you not?

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Speaker 2: Yeah, you know what I mean because growing up around music,

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Speaker 2: growing up going to the studio and seeing what that's

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Speaker 2: like and shows and performances and having that whole experience,

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Speaker 2: it kind of does give you an ax motivates you.

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Speaker 1: Yeah.

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Speaker 3: For me, I think a lot of it also was,

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Speaker 3: like I said, I'm a hip hop purist, getting tired

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Speaker 3: of like being around a studio, like around other artists

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Speaker 3: or people who's doing music and being like, y'all think

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Speaker 3: you should do this or do that because I really

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Speaker 3: do study like artists like for real, for real and

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Speaker 3: nobody listening or then some time, go by somebody else

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Speaker 3: doing and they'd be like, damn, I should have listened

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Speaker 3: to you. It just made me say, you know what,

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Speaker 3: I'm gonna do it. Nobody ever listens to the person

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Speaker 3: who gives the advice unless they doing it right. And

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Speaker 3: now all my friends, like other artists that's up and

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Speaker 3: coming in the city, be like, yo, you really doing it?

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Speaker 3: You'll way I'd be like, just do it, Like that's

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Speaker 3: all you can do is just do it.

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Speaker 1: You went to clock Atlanta, What did you think you

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Speaker 1: were gonna do?

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Speaker 3: I went for psychology. I got my own bachelor's in psychology,

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Speaker 3: Like I wanted to be a psychologist.

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Speaker 1: Wow, you know what's crazy? When I went to college.

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Speaker 2: I remember my freshman year, I took Introduction to Psychology

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Speaker 2: and I was like, I drive, that's the only course

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Speaker 2: I ever dropped.

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Speaker 3: Nobody ever stays in the psych major.

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Speaker 1: So it was so much harder than I thought.

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Speaker 2: I thought I was gonna just be like, let me

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Speaker 2: analyze because I'm good at analyzing situations and people.

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Speaker 1: It was definitely you know, I was.

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Speaker 2: A freshman, so I had no idea what to expect,

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Speaker 2: But you stuck it through.

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Speaker 3: Yeah, I went to I left high school. I graduated

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Speaker 3: high school. Like, if I go to college, I'm gonna

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Speaker 3: do psychology. It was either go do psychology. I wasn't

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Speaker 3: doing nothing right.

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Speaker 1: Yeah, what was the experience like at Clark for you?

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Speaker 3: Clark was amazing. Clark was amazing. If I could do

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Speaker 3: college over again, I would do it. The only thing

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Speaker 3: I wouldn't do is be in a relationship.

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Speaker 1: You were in a relationship all through college.

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Speaker 3: No, not the whole time, probably yeah and a half,

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Speaker 3: like from freshmen not like junior year, senior year.

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Speaker 1: Why when didn't you do that?

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Speaker 3: I was wild. I was wild, but.

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Speaker 2: You had time to be while you were wild freshman, sophomore,

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Speaker 2: then junior year you settled down.

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Speaker 3: Yeah, like the end of sophomore year, junior year. Like

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Speaker 3: I was wild, but it just hindered you. I feel

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Speaker 3: like in a sense because there's so much happening. And

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Speaker 3: I also pledged while I was in school, Like, so

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Speaker 3: there's so much happening, and then you never have time

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Speaker 3: for your partner or whoever you in a relationship with

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Speaker 3: its being in an entertainment industry always like nah, I'll

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Speaker 3: do it now, like, but doing it in college was

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Speaker 3: just like I help myself back, Well, what went wrong?

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Speaker 3: I was a cheater? I was a cheater?

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Speaker 1: So why did you decide to be in? Like? How

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Speaker 1: does she get you to commit? They commit?

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Speaker 3: We was cool, like we was cool as a friend,

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Speaker 3: and then whenever we would try to deal with each other,

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Speaker 3: stuff would take like being away. And then when we

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Speaker 3: finally did it, it was like all right, And then I

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Speaker 3: just got to a point where I don't want to

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Speaker 3: do this no more.

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Speaker 1: Oh damn, that's what? Yeah? And then was she with

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Speaker 1: you while you were pledging? What was the pledging experience?

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Speaker 1: Like for you? Did they hate you real bad?

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Speaker 3: Or pledging? It is tedious. I would never do it again.

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Speaker 1: I tell people that they you don't have to.

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Speaker 3: Yeah, Like I tell people all the time, like if

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Speaker 3: I could do it over again, I would never do

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Speaker 3: it again. Like what, it is an experience. It teaches

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Speaker 3: you a lot of discipline, it's a lot of folks.

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Speaker 1: Is and it just it's a humbling experience.

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Speaker 3: Humbling as hell. Like it is humbling because you really

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Speaker 3: be like, oh fuck, I.

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Speaker 1: Gotta let him to me. I gotta do this person's

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Speaker 1: homework laundry.

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Speaker 3: I wasn't even so much those actions that it's the

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Speaker 3: your life stops. You're not on social media like your

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Speaker 3: friends are out having fun. It's really the sacrifices that

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Speaker 3: you will go through, like you might have to be

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Speaker 3: at the radio station late, or you gotta be at

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Speaker 3: this event when you want to have fun, you can't

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Speaker 3: like everybody else in real life. Yeah, it real, It

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Speaker 3: really is real life. Like it's just like this is

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Speaker 3: the goal. Everything else got to stop.

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Speaker 2: Now let's talk about your ex. I guess she's your ex?

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Speaker 2: Now do you do you still speak to her? No?

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Speaker 1: So it was a bad ending?

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Speaker 3: Was it a bad ending? It wasn't a bad ending.

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Speaker 3: It just I don't ever talk to my exes.

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Speaker 1: Damn cold?

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Speaker 2: Led it not even you can't still remain friends because clearly,

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Speaker 2: like you said, that was your homie, that was your friend.

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Speaker 2: Nobody reaches out like your congrats. I see you on

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Speaker 2: the Joe buttenpoc I heard it.

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Speaker 3: I changed my number.

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Speaker 1: You are cold? What's what's your son?

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Speaker 2: I'm a Scorpio, Oh god, the worst. I always say

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Speaker 2: male scorpios are the worst shot ever. I'm a Capricorn. Capricorn.

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Speaker 1: Yeah, Capricorns are especially, We're amazing.

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Speaker 2: We're very practical. January third. We're very practical, We're very loyal,

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Speaker 2: we're very hard working Scorpio men or cheaters, and I

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Speaker 2: soa I'm so happy you said that.

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Speaker 3: You think so Capricorn center.

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Speaker 2: I can say that, but that's because we also work hard,

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Speaker 2: I feel, and so I think the self centeredness comes from,

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Speaker 2: uh that taking a lot of precedence over other things.

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Speaker 1: And sometimes I forget people's.

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Speaker 3: Birthdays, like I'm terrible birthday. Yeah.

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Speaker 2: I can tend to not do the things that I

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Speaker 2: should be doing. Sometimes I feel like I'm a bad

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Speaker 2: friend because I'm just so busy and preoccupy handling business

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Speaker 2: that it's hard for me to like keep up. But

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Speaker 2: the major things I'll never not do.

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Speaker 3: See, Nah, I'm a great friend. I'm just a cheater. Yeah, no,

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Speaker 3: I'm a great friend. I'm just a terrible I like

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Speaker 3: my own space, so I'll beat it for my friends.

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Speaker 3: But when I want to be left alone, I just

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Speaker 3: get I'll seclude and not tell nobody, like I stop

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Speaker 3: in some my phones. I'll look at my phone ring

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Speaker 3: like I'm that person that's rude.

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Speaker 1: But when you need something, you be right there calling

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Speaker 1: them up.

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Speaker 3: I ain't really one of those I'm not an imposing friend.

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Speaker 2: Okay, now let's talk about this Joe Button podcast before

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Speaker 2: we get to the music. Yes, how did this even,

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Speaker 2: like this evolution happen? I saw a lot of people

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Speaker 2: giving Joe flack for that too. They're like, oh, it's

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Speaker 2: Jada Kiss's son. I feel like they gave him more

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Speaker 2: flak for that than you do for the music. Like

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Speaker 2: I feel like for the music, people are like, Okay,

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Speaker 2: he's nice, he's dope. But then I feel like, once

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Speaker 2: you started doing Joe Button, they'd be like, he wouldn't

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Speaker 2: have done that if it wasn't X, Y and Z.

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Speaker 1: How did it happen?

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Speaker 3: So? I like to say manifestation honestly, because before I

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Speaker 3: ever met Joe, ever did the part, I used to

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Speaker 3: be like, damn, I should be up there, like you

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Speaker 3: feel me because I used to disagree with a lot

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Speaker 3: of shit. He said me, like yo bugging. But me

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Speaker 3: and my pops and my grandpops went up there to

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Speaker 3: do the call fee promote the coffee and we was talking.

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Speaker 3: He's like, yo, you know how to talk? Like I

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Speaker 3: fuck with that. And then I went back up there

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Speaker 3: again with Copella when we went to when he did

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Speaker 3: the promo run and I guess it got like good

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Speaker 3: responses and everything from the fans and the viewership. And

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Speaker 3: he called me. He DM me, he said, you'll call

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Speaker 3: me real quick. I called him. He's like, yoh, I

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Speaker 3: think you should do it, and I was hesitating. He like,

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Speaker 3: don't look at it as like it'll hinder you with

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Speaker 3: your music career, to actually help you because now it's

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Speaker 3: going to bring you more traction. But he definitely got

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Speaker 3: a lot of flat they'd be trying to kill me

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Speaker 3: on Twitter.

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Speaker 2: Yeah, but I also think it just takes some getting

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Speaker 2: like it's an adjustment period always too of being on there.

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Speaker 2: And I think he said one of the things that

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Speaker 2: he liked about you is that you have strong opinions

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Speaker 2: about things.

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Speaker 3: I really stand.

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Speaker 2: It is what makes people kill you, you know, And

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Speaker 2: that's not a bad thing though.

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Speaker 3: It's not because I really like believe in if I'm wrong.

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Speaker 3: I was like, all right, I was wrong. I don't

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Speaker 3: have no problem admitting I was wrong. But I also

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Speaker 3: look at stuff with a lot of logic, and I

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Speaker 3: know people don't usually do that. Some people look at

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Speaker 3: stuff from just emotions or personal views, Like I'll take

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Speaker 3: my personal views out of it and just be like, logically,

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Speaker 3: that don't make sense.

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Speaker 1: Right, Yeah, So and let's talk about the musically.

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Speaker 2: So I saw you and your dad also sat down

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Speaker 2: with Complex and did an interview together. People love that.

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Speaker 2: Would y'all ever do a podcast together? Is that something

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Speaker 2: y'all been kicking around? Because I feel like something like

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Speaker 2: that might be the catalyst. It could even be you

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Speaker 2: him and your grandfather, since you guys have the coffee

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Speaker 2: business together, and you guys come from different generations.

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Speaker 3: So it's crazy my grandfather wants to do a podcast.

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Speaker 1: Yeah.

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Speaker 3: I don't think my father would want to do one.

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Speaker 2: He does interviews all the time, though, I feel like,

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Speaker 2: why not do it for yourself?

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Speaker 3: Nah, I don't think he would want to do one

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Speaker 3: because people even be saying, like, Yo, they want to

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Speaker 3: see us do like a reality show. And I don't

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Speaker 3: think the personal side of it because I'm a personal person,

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Speaker 3: like I like my personal life to be separate from

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Speaker 3: the entertainment side. I think he will want to separate that. Pardon,

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Speaker 3: but I think it would be fun. I really think

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Speaker 3: it'd be fun because it's he got a shot that.

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Speaker 1: People don't see, like very funny.

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Speaker 3: Yeah, like he's funny when he's comfortable around people and

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Speaker 3: he don't. And I don't think he would do it,

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Speaker 3: but it would be dope for me. I think it'd

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Speaker 3: be dope.

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Speaker 1: I think you could talk him into it.

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Speaker 3: I don't think so. I think I'm the only person

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Speaker 3: that can't talk him into just.

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Speaker 2: Because of I think, especially from the response of that.

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Speaker 2: And I think the entrepreneurship side of things is important too,

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Speaker 2: when we talk about how your grandfather may have been

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Speaker 2: still that entrepreneurial sense. He's been doing this coffee business

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Speaker 2: for over forty years, right, and people didn't know that

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Speaker 2: until maybe a few years ago. I knew about it

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Speaker 2: a while ago because somebody mentioned it to me. I

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Speaker 2: think it might have been DJ Killer Touch. Yeah, probably

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Speaker 2: that probably mentioned it to me, like, oh, you know

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Speaker 2: when I said I was studying a coffee company.

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Speaker 3: He I think he text me about that Killer Touch.

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Speaker 3: That text me about that. He's like, yo, you about

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Speaker 3: to do what?

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Speaker 2: I was like, all right, Yeah, So I think he

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Speaker 2: mentioned it to me back then too and then but

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Speaker 2: I also feel like the idea of family being in business,

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Speaker 2: those are like those TV shows they be having where

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Speaker 2: it's the TV shows.

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Speaker 3: Could it'd be crazy in real life because we all

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Speaker 3: got strong person personalities like my personality strowing, my father,

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Speaker 3: my grandfather. So when it's jokes, it's always jokes. But

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Speaker 3: when it's conflict or it's like just disagreement, it's gonna

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Speaker 3: be like, damn, it'd be like World War three.

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Speaker 2: But that's good because no matter what, you're still family

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Speaker 2: and you can have World War three and then come

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Speaker 2: back together and still be like all right, m hm,

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Speaker 2: you know, and like you said, you have no problem

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Speaker 2: admitting you're wrong. Are they like that too? Okay, so

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Speaker 2: you're just always gonna be the one that's wrong.

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Speaker 1: But you weren't in love with doing that business, right.

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Speaker 3: No. I'm a creative, Like I'm really just naturally creative,

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Speaker 3: like I used to draw and stuff. So for me,

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Speaker 3: whatever is creative I enjoy. The fun part about making

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Speaker 3: a coffee for me was like the testing and sy

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Speaker 3: and what coll fee or how we was gonna make it,

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Speaker 3: and then coming up with the color pantons with our partners.

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Speaker 3: But the business side of it, I.

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Speaker 2: Was like, yeah, but the business side is so important.

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Speaker 2: But it's good because at least you know that somewhat,

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Speaker 2: you know. Do you think that in doing the interviews

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Speaker 2: and podcasts, you're able to use your psychology definitely experience. Okay,

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Speaker 2: talk to me about how that works for you.

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Speaker 3: So I started off doing industrial psychology, so that's like

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Speaker 3: with it's a cross between business also, so it's like

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Speaker 3: why certain companies are use certain colors or certain logos

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Speaker 3: and stuff like that. So for me, it's really studying

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Speaker 3: things like that, and then when talking to people, it's

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Speaker 3: just paying attention to what people say, their body language,

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Speaker 3: and how they react. Like so I really just like

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Speaker 3: messing with people heads, like I really sit there and

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Speaker 3: start asking questions or just doing stuff just to see

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Speaker 3: what it is like. And then just like growing up,

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Speaker 3: my upbringing had always made me want to figure out

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Speaker 3: like damn, like why are they doing that or why

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Speaker 3: a person's saying this? And once I got introduced to

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Speaker 3: psychology in high schools, like from there, I just start

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Speaker 3: using and everything like interviews when talking to people. When

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Speaker 3: in doing music, it's crazy in music, like psychology actually

321
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Speaker 3: will help you a lot in music. So me that's

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Speaker 3: the only way I use it.

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Speaker 1: Just how.

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Speaker 3: Music is supposed to be personal, So you gotta connect

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Speaker 3: with people. People gotta connect with you. They got to

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Speaker 3: understand you. But you also gotta when it comes to

327
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Speaker 3: picking out beats or certain instrumental melodies, you gotta really

328
00:14:17,520 --> 00:14:20,160
Speaker 3: just think about how to make you feel, so if

329
00:14:20,200 --> 00:14:21,880
Speaker 3: it makes you feel a way, how to make people

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Speaker 3: feel like. I'm big on that, Like when I finally

331
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Speaker 3: play music for people, I just watch the body language,

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Speaker 3: like all right, and then going out in the club

333
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Speaker 3: and stuff. You just listen to music and watch how

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Speaker 3: it make people react. Like I really, I'm a people.

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Speaker 1: Watcher, you know what I think.

336
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Speaker 2: And you do have some songs that are great for

337
00:14:36,280 --> 00:14:38,640
Speaker 2: the ladies too, you know, a little vibe.

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Speaker 1: I like the R and B hip.

339
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Speaker 2: Hop like for you.

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Speaker 1: I like that one you. I feel like that's gonna

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Speaker 1: you know that's now that's a nice club song.

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Speaker 3: Thank you. Yeah, I felt I got that beat at

343
00:14:50,120 --> 00:14:54,200
Speaker 3: a producer. Can't the engineer have played it? And nobody

344
00:14:54,280 --> 00:14:55,760
Speaker 3: else knew to do it. I just sit there like, yo,

345
00:14:55,840 --> 00:14:57,080
Speaker 3: y'all not going nobody gonna take this.

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Speaker 1: I'll take it.

347
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Speaker 3: Send me this instantly.

348
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Speaker 1: It's playing with the new music.

349
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Speaker 3: I just dropped I've been doing. Yeah, you just put

350
00:15:06,280 --> 00:15:09,080
Speaker 3: out I just dropped on Halloween called Bruce Wayne. I

351
00:15:09,160 --> 00:15:11,800
Speaker 3: dropped the EP on the fourteenth for my bro Sethanoali

352
00:15:11,840 --> 00:15:15,440
Speaker 3: from the Bronx callte the Belagio Suite, which is more

353
00:15:15,480 --> 00:15:19,800
Speaker 3: like designer boom back rap. But I've been dropping every

354
00:15:19,840 --> 00:15:22,320
Speaker 3: holiday since Labor Day. I'm gonna drop. I was supposed

355
00:15:22,360 --> 00:15:25,520
Speaker 3: to drop again for Thanksgiving. Okay, I still got some time,

356
00:15:25,560 --> 00:15:28,680
Speaker 3: so hopefully that comes out Christmas, and then we're gonna

357
00:15:28,760 --> 00:15:30,400
Speaker 3: package it all up for the top of the year,

358
00:15:30,400 --> 00:15:32,560
Speaker 3: and then i'ma just keep just dropping a bunch of EPs,

359
00:15:32,640 --> 00:15:34,880
Speaker 3: three or four songs and pushing it out there.

360
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Speaker 2: So you like, EP is better than doing a full

361
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Speaker 2: length album.

362
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Speaker 3: I don't think I've worked on a full length project.

363
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Speaker 2: Yeah, That's why I'm wondering, because I know you have

364
00:15:43,200 --> 00:15:46,000
Speaker 2: the EP, But is that is an LP something that

365
00:15:46,040 --> 00:15:48,600
Speaker 2: a full length project, something that you're thinking towards that

366
00:15:48,680 --> 00:15:50,520
Speaker 2: you feel like more like I'm gonna keep on dropping.

367
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Speaker 3: Definitely, see how I record. Most people come with like

368
00:15:54,960 --> 00:15:57,560
Speaker 3: this is the idea of the music I'm recording feeling

369
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Speaker 3: like I really recorded feelings. So if I'm having a

370
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Speaker 3: bad way or bad mouth, the music is going to

371
00:16:02,640 --> 00:16:04,800
Speaker 3: sound like that, and I'll just choose the best record

372
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Speaker 3: and put it with the best records. So when I

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Speaker 3: feel good.

374
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Speaker 1: This is like psychology, like yeah, like.

375
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Speaker 3: I really break it down from like a like a

376
00:16:11,920 --> 00:16:14,520
Speaker 3: super mental standpoint, like, so I just have when I'm

377
00:16:14,520 --> 00:16:17,000
Speaker 3: having fertle partying, Like when I did for you, I

378
00:16:17,040 --> 00:16:19,160
Speaker 3: probably had a bunch of records like that and it

379
00:16:19,240 --> 00:16:21,080
Speaker 3: was just like, all right, this is my favorite one.

380
00:16:21,120 --> 00:16:22,960
Speaker 3: I'll put this here with this like and that's how

381
00:16:23,000 --> 00:16:25,840
Speaker 3: I do it. But as far as a concept full

382
00:16:25,880 --> 00:16:28,480
Speaker 3: length project, probably not. It just be the best of

383
00:16:28,720 --> 00:16:31,920
Speaker 3: all my moods put together and just figuring out how

384
00:16:31,920 --> 00:16:32,680
Speaker 3: I'm a sequenceic.

385
00:16:33,040 --> 00:16:35,320
Speaker 2: What have you learned about the business? Because you do

386
00:16:35,400 --> 00:16:37,400
Speaker 2: have the advantage of having somebody that can kind of

387
00:16:37,760 --> 00:16:41,160
Speaker 2: help you, you know, navigate through things and understand like,

388
00:16:41,560 --> 00:16:43,520
Speaker 2: but you also are probably teaching him too, because the

389
00:16:43,600 --> 00:16:46,560
Speaker 2: music is so differed. Yeah, the way that people listen,

390
00:16:46,680 --> 00:16:50,200
Speaker 2: the way it's distributed. You know, it was honestly like

391
00:16:50,440 --> 00:16:52,000
Speaker 2: you and I'm sure you know that too because you

392
00:16:52,080 --> 00:16:55,240
Speaker 2: got a chance to experience it firsthand from you know,

393
00:16:55,280 --> 00:16:57,600
Speaker 2: watching what your father did. But music has changed a

394
00:16:57,640 --> 00:17:00,120
Speaker 2: lot as far as the business side of things.

395
00:17:00,160 --> 00:17:03,840
Speaker 3: Shady it was always shady, yeah, like I changed, But

396
00:17:03,920 --> 00:17:06,840
Speaker 3: once you get into it, you really realize how shady

397
00:17:06,880 --> 00:17:08,760
Speaker 3: it is, Like so I will always hear him saying

398
00:17:08,760 --> 00:17:12,720
Speaker 3: like crazy, like but when you get into you be like, man,

399
00:17:12,760 --> 00:17:14,679
Speaker 3: why would they do that? Like you'll have back and

400
00:17:14,760 --> 00:17:17,880
Speaker 3: forth with produces over beats, like off, it's two producers

401
00:17:17,920 --> 00:17:20,440
Speaker 3: made a beat. One might want this amount, the other

402
00:17:20,480 --> 00:17:22,280
Speaker 3: one might want this amount, and it'd be like yo,

403
00:17:22,440 --> 00:17:25,200
Speaker 3: like it was all love when we was in the studio.

404
00:17:25,320 --> 00:17:27,679
Speaker 3: Now y'all make it complicated, Like so I'm really a

405
00:17:27,720 --> 00:17:29,800
Speaker 3: more be upfront with me, like what you want for

406
00:17:29,840 --> 00:17:32,600
Speaker 3: this beat? All right? And go from their type of person,

407
00:17:33,920 --> 00:17:36,320
Speaker 3: always be on top of your business. I've learned from them,

408
00:17:37,680 --> 00:17:40,080
Speaker 3: be aware, so like I have a team who watches everything,

409
00:17:40,480 --> 00:17:42,679
Speaker 3: but I also watch everything and make sure like all right,

410
00:17:42,720 --> 00:17:47,840
Speaker 3: this makes sense, this don't make sense, and just dad,

411
00:17:47,920 --> 00:17:49,520
Speaker 3: that's really it. Just like you got to be on

412
00:17:49,600 --> 00:17:52,159
Speaker 3: top of your business. And nobody's gonna know your business

413
00:17:52,280 --> 00:17:53,439
Speaker 3: or what's better for you than you.

414
00:17:53,560 --> 00:17:55,959
Speaker 2: Honestly, nobody's gonna care about your business as much as

415
00:17:56,000 --> 00:17:59,720
Speaker 2: you do. Did you understand the relevance of like what

416
00:18:00,080 --> 00:18:02,159
Speaker 2: your father was doing when you were younger, because you know,

417
00:18:02,200 --> 00:18:05,800
Speaker 2: as a kid you grew up your dad's yeah, and

418
00:18:05,840 --> 00:18:08,320
Speaker 2: you're not really understanding it until you get a little

419
00:18:08,320 --> 00:18:10,160
Speaker 2: older and you're like, oh, damn, like and then people

420
00:18:10,160 --> 00:18:11,640
Speaker 2: are like, oh, that's such and such a son.

421
00:18:12,000 --> 00:18:13,919
Speaker 1: When did you realize, like, damn he is. He's a

422
00:18:13,920 --> 00:18:14,400
Speaker 1: big deal.

423
00:18:16,640 --> 00:18:20,119
Speaker 3: So I think my first introduction to him, he introduced

424
00:18:20,119 --> 00:18:22,360
Speaker 3: me was to the the twenty four Hours to Live video,

425
00:18:22,440 --> 00:18:23,679
Speaker 3: and I was a little kid. I probably was like

426
00:18:23,680 --> 00:18:26,960
Speaker 3: one to two years old, and I just used to

427
00:18:27,040 --> 00:18:30,960
Speaker 3: love the video. But as I got older because we

428
00:18:31,000 --> 00:18:32,320
Speaker 3: grew up, I grew up in young because the same

429
00:18:32,320 --> 00:18:34,280
Speaker 3: way he grew up, So everybody there. I got a

430
00:18:34,280 --> 00:18:36,280
Speaker 3: big family also, so a lot of my family's there,

431
00:18:36,280 --> 00:18:38,920
Speaker 3: and everybody there knows me like not as Jaya kiss

432
00:18:38,920 --> 00:18:41,160
Speaker 3: soun but just as Jay one and know him really

433
00:18:41,200 --> 00:18:45,760
Speaker 3: as Jason more than anything. It was like playing Pop

434
00:18:45,840 --> 00:18:49,160
Speaker 3: Warner football or like baseball and stuff like that little

435
00:18:49,240 --> 00:18:52,040
Speaker 3: league where the people's not from there, it's like, oh

436
00:18:52,119 --> 00:18:55,119
Speaker 3: my god, it's like oh yeah, Like to me, it's

437
00:18:55,200 --> 00:18:56,880
Speaker 3: just my father, but to them it's like that's a.

438
00:18:56,800 --> 00:18:58,840
Speaker 2: Big deal around you was used to it, but then

439
00:18:58,880 --> 00:19:00,000
Speaker 2: it was people that wasn't from.

440
00:19:00,359 --> 00:19:04,040
Speaker 3: Exactly that is, yes, that was honestly, it for.

441
00:19:04,040 --> 00:19:06,280
Speaker 2: Me, Okay, when is the first what's the first song

442
00:19:06,320 --> 00:19:08,479
Speaker 2: you ever wrote? Because I have to imagine you dabbled

443
00:19:08,480 --> 00:19:11,359
Speaker 2: in it at a young age too, even playing around.

444
00:19:11,520 --> 00:19:14,960
Speaker 3: Yeah, I think that's how everybody I do music start out.

445
00:19:15,880 --> 00:19:18,199
Speaker 3: Probably the first one. I probably wrote my first like

446
00:19:19,280 --> 00:19:22,320
Speaker 3: song or like verse, or tried to write my first one.

447
00:19:23,119 --> 00:19:25,520
Speaker 3: It was when I heard run New York by fifty

448
00:19:25,560 --> 00:19:27,800
Speaker 3: when they was beefing with gunit like I was at

449
00:19:27,800 --> 00:19:30,640
Speaker 3: my grandma house, like and I wrote it, like all right,

450
00:19:31,040 --> 00:19:33,560
Speaker 3: but I really always just loved music, but writing it.

451
00:19:33,600 --> 00:19:36,720
Speaker 3: I tried to avoid music for a very long time.

452
00:19:36,680 --> 00:19:38,040
Speaker 1: Just because of the nepotism thing.

453
00:19:38,440 --> 00:19:43,359
Speaker 3: Yeah, because it could in Historically it's very hard for

454
00:19:43,480 --> 00:19:48,000
Speaker 3: like an artist's son or daughter to have a thriving career.

455
00:19:48,119 --> 00:19:50,800
Speaker 3: Like it's either they don't live up to the potential

456
00:19:51,000 --> 00:19:53,959
Speaker 3: or they're not getting to support from like whether it

457
00:19:53,960 --> 00:19:57,200
Speaker 3: be the Finns or kind of Yeah, like you come

458
00:19:57,240 --> 00:19:59,960
Speaker 3: into it with just a hate in a negative view,

459
00:20:00,000 --> 00:20:02,840
Speaker 3: were ready for people like so always look at it

460
00:20:02,920 --> 00:20:04,960
Speaker 3: like this, like right, mo, pops they came in in

461
00:20:05,000 --> 00:20:08,280
Speaker 3: the nineties. They think how we grew up like kids

462
00:20:08,280 --> 00:20:10,720
Speaker 3: who fathers or mothers came in in the nineties, we

463
00:20:10,760 --> 00:20:13,679
Speaker 3: grew up how the artists now kids grow up Like

464
00:20:13,720 --> 00:20:16,359
Speaker 3: so you see like herb or little baby, and like

465
00:20:16,400 --> 00:20:18,240
Speaker 3: all the other artists, like they might have their kid

466
00:20:18,280 --> 00:20:20,560
Speaker 3: in like a roll lex or like just a certain

467
00:20:20,600 --> 00:20:23,320
Speaker 3: type of lifestyle. They'd be like, our craziest thing might

468
00:20:23,320 --> 00:20:25,960
Speaker 3: have been a pair of products or a throwback jersey

469
00:20:26,000 --> 00:20:26,480
Speaker 3: as a kid.

470
00:20:26,560 --> 00:20:26,600
Speaker 2: Like.

471
00:20:26,640 --> 00:20:29,000
Speaker 3: So it's like the light in hip hop business has

472
00:20:29,080 --> 00:20:33,080
Speaker 3: changed a lot from back then to now. So artists

473
00:20:33,160 --> 00:20:35,679
Speaker 3: was making a lot of money, but a lot of

474
00:20:35,720 --> 00:20:38,960
Speaker 3: money then versus a lot of money now looks way different.

475
00:20:38,920 --> 00:20:41,240
Speaker 2: There also ways you can make money now that's different

476
00:20:41,320 --> 00:20:44,159
Speaker 2: than how it used to be. Partner yeah, partnerships, but

477
00:20:44,200 --> 00:20:47,080
Speaker 2: even on social media, people be doing fashion over like

478
00:20:47,440 --> 00:20:50,399
Speaker 2: all those types of things, and you know, twitch like

479
00:20:50,400 --> 00:20:53,560
Speaker 2: there's just so many different ways that people can monetize.

480
00:20:53,040 --> 00:20:54,400
Speaker 3: And make money crazy amount of money.

481
00:20:54,600 --> 00:20:56,359
Speaker 2: Back then, it was like you gotta sell records, you

482
00:20:56,359 --> 00:20:58,840
Speaker 2: gotta do shows, you know, maybe sell some merch and

483
00:20:58,880 --> 00:20:59,640
Speaker 2: that was kind of it.

484
00:20:59,680 --> 00:21:01,160
Speaker 1: But now it's just.

485
00:21:01,080 --> 00:21:03,120
Speaker 2: So much easier for you to like go onto these

486
00:21:03,160 --> 00:21:06,320
Speaker 2: platforms and you know, do a little partnership with a

487
00:21:06,359 --> 00:21:07,400
Speaker 2: liquor company.

488
00:21:07,119 --> 00:21:10,200
Speaker 3: And playing video games, yae just say he makes sixty

489
00:21:10,280 --> 00:21:13,680
Speaker 3: thousand a day or hour or something like that. Grizzly

490
00:21:13,760 --> 00:21:16,479
Speaker 3: t Pain. Anybody who played video games is killing it.

491
00:21:17,200 --> 00:21:20,000
Speaker 2: Who are some artists around, like in your era that

492
00:21:20,080 --> 00:21:21,359
Speaker 2: have showed you love early.

493
00:21:21,119 --> 00:21:28,119
Speaker 3: On my era? Who showed me love early on? Probably

494
00:21:28,119 --> 00:21:33,439
Speaker 3: a little older smoked Vizzit Okay, Double out of Halem,

495
00:21:33,560 --> 00:21:38,680
Speaker 3: little Welson, that's the whole square roof Trips and Twelvey

496
00:21:38,720 --> 00:21:44,400
Speaker 3: except Twelvey. Who else from my era? Like your peers,

497
00:21:44,560 --> 00:21:50,159
Speaker 3: you know, caw Caash, Cay cash Man. Who else is

498
00:21:50,200 --> 00:21:53,360
Speaker 3: from my era? It's a lot. I think we all

499
00:21:53,440 --> 00:21:58,400
Speaker 3: kind of growing at the same time saying Rachel, Yeah, yeah,

500
00:21:58,440 --> 00:22:00,720
Speaker 3: I don't know. And this is a great question because

501
00:22:00,720 --> 00:22:03,040
Speaker 3: every time they ask me this, it always loses me

502
00:22:03,080 --> 00:22:04,480
Speaker 3: because it'd be like, damn, a lot of people just

503
00:22:04,600 --> 00:22:07,600
Speaker 3: show me love, but I just never because I'll be

504
00:22:07,640 --> 00:22:11,920
Speaker 3: having genuine relationships. Dizzy Banko Okay, clearly, Copella.

505
00:22:11,680 --> 00:22:16,200
Speaker 2: Right, clearly, Capella is very funny on social media. That's

506
00:22:16,200 --> 00:22:19,280
Speaker 2: one guy I saw him giving himself preps for He

507
00:22:19,320 --> 00:22:21,000
Speaker 2: was like, you know, he definitely big his help up,

508
00:22:23,040 --> 00:22:24,439
Speaker 2: Like why you don't show love to the Pucci?

509
00:22:24,560 --> 00:22:26,680
Speaker 1: I liked to shout out to Cappella. He's very funny.

510
00:22:26,920 --> 00:22:30,080
Speaker 2: I feel like he does take things like very personally,

511
00:22:30,119 --> 00:22:31,960
Speaker 2: which is a you know, it's a hard space to

512
00:22:32,000 --> 00:22:32,240
Speaker 2: be in.

513
00:22:32,560 --> 00:22:35,080
Speaker 3: It is, especially he will react.

514
00:22:35,200 --> 00:22:36,360
Speaker 1: But I like that about him.

515
00:22:36,520 --> 00:22:41,960
Speaker 3: I understand it because people gave him a hard time

516
00:22:42,560 --> 00:22:47,320
Speaker 3: when Gallas dropped, Like they really gave him a hard time,

517
00:22:47,440 --> 00:22:49,480
Speaker 3: Like and if you know his story, his backstory to

518
00:22:49,640 --> 00:22:53,360
Speaker 3: just everything leading up to it, it really is like, Oh,

519
00:22:53,400 --> 00:22:54,680
Speaker 3: I see why you're a little arrogant.

520
00:22:57,040 --> 00:22:57,280
Speaker 1: You know.

521
00:22:57,359 --> 00:22:59,280
Speaker 2: Sometimes it's also hard when you have a huge hit

522
00:22:59,320 --> 00:23:02,880
Speaker 2: record afterwards if like people want to act.

523
00:23:02,680 --> 00:23:04,520
Speaker 3: Like people are can you do it again?

524
00:23:04,640 --> 00:23:04,880
Speaker 1: Yeah?

525
00:23:05,040 --> 00:23:07,080
Speaker 2: And people love to call someone a one hit wonder

526
00:23:07,080 --> 00:23:09,639
Speaker 2: when they haven't even had a chance. And I'm not

527
00:23:09,680 --> 00:23:11,640
Speaker 2: talking about him, but I just mean in general, when

528
00:23:11,640 --> 00:23:14,399
Speaker 2: an artist puts out a song and it hits, people

529
00:23:14,440 --> 00:23:16,600
Speaker 2: love to automatically call you a one hit wonder when

530
00:23:16,600 --> 00:23:18,440
Speaker 2: you haven't even had a chance to put out another

531
00:23:18,440 --> 00:23:18,840
Speaker 2: song yet.

532
00:23:18,920 --> 00:23:19,360
Speaker 3: Exactly.

533
00:23:19,440 --> 00:23:22,720
Speaker 1: It's like, relax, So what is your goal like for you?

534
00:23:22,960 --> 00:23:25,160
Speaker 2: What would it look like for you in the music

535
00:23:25,160 --> 00:23:27,000
Speaker 2: business if you could map things out the way you

536
00:23:27,040 --> 00:23:28,600
Speaker 2: would like, And not that you can, but if you

537
00:23:28,600 --> 00:23:31,159
Speaker 2: could say right now, like this would be ideal for me.

538
00:23:31,280 --> 00:23:33,920
Speaker 3: I want to be the best, Okay, Like I feel

539
00:23:33,960 --> 00:23:36,320
Speaker 3: like in New York, the biggest artist we got right

540
00:23:36,359 --> 00:23:40,639
Speaker 3: now from our generation is a boogie Bogi. He is

541
00:23:40,680 --> 00:23:41,080
Speaker 3: the top.

542
00:23:41,800 --> 00:23:44,400
Speaker 1: He is the peak, that headline of powerhouse.

543
00:23:44,760 --> 00:23:47,399
Speaker 3: Yes, like he is the peak of what a New

544
00:23:47,480 --> 00:23:49,760
Speaker 3: York artist wants to reach out the moment. Before for

545
00:23:49,800 --> 00:23:52,000
Speaker 3: a long time it was jay Z. Now it's a boogie.

546
00:23:52,320 --> 00:23:55,359
Speaker 3: I want that, like to be the biggest. But on

547
00:23:55,400 --> 00:23:58,080
Speaker 3: the business side, I do eventually want to have like

548
00:23:58,119 --> 00:24:00,280
Speaker 3: my own label because I would prefer to just right

549
00:24:00,359 --> 00:24:04,080
Speaker 3: for people you didn't do like a and all work okay,

550
00:24:04,240 --> 00:24:06,320
Speaker 3: Like so I want to be behind the scenes and

551
00:24:06,400 --> 00:24:08,960
Speaker 3: really like because this is a big business that we

552
00:24:09,040 --> 00:24:11,600
Speaker 3: can grow. So I feel like for me it would

553
00:24:11,640 --> 00:24:14,679
Speaker 3: be that like get there and then after I do that,

554
00:24:14,680 --> 00:24:16,520
Speaker 3: I have the accolades, be like, all right now let

555
00:24:16,560 --> 00:24:17,760
Speaker 3: me help you will.

556
00:24:17,600 --> 00:24:20,000
Speaker 2: Get you think you could do both simultaneously. Some people

557
00:24:20,040 --> 00:24:23,240
Speaker 2: be so hesitant to sign to an artist and they

558
00:24:23,320 --> 00:24:26,280
Speaker 2: and they feel like they're such a conflict. So but

559
00:24:26,359 --> 00:24:28,119
Speaker 2: you could do both, right, you can be artists and

560
00:24:28,160 --> 00:24:29,280
Speaker 2: also have people signed to you.

561
00:24:29,520 --> 00:24:32,159
Speaker 3: I believe. So I feel like we haven't seen nobody

562
00:24:32,160 --> 00:24:36,000
Speaker 3: do it yet. We've seen artists signed artists and their

563
00:24:36,040 --> 00:24:39,560
Speaker 3: teams work the artist. We have the artists help.

564
00:24:39,920 --> 00:24:42,080
Speaker 2: No I would say that's not your maybe like a

565
00:24:42,160 --> 00:24:46,000
Speaker 2: Yogatti Yo and Rick Ross. I feel like when he

566
00:24:46,119 --> 00:24:49,040
Speaker 2: was doing that, he really successfully, like really bought everybody

567
00:24:49,400 --> 00:24:50,200
Speaker 2: you know with him.

568
00:24:50,520 --> 00:24:51,919
Speaker 3: I don't know, I feel I want to do I

569
00:24:52,000 --> 00:24:54,440
Speaker 3: want that though, Like I look at those people, like

570
00:24:54,520 --> 00:24:57,320
Speaker 3: I look at the jay Z's, the nas, the Rick Ross,

571
00:24:57,400 --> 00:25:02,440
Speaker 3: the Yo Gotti, the She's a big inspiration. Okay that

572
00:25:03,080 --> 00:25:04,760
Speaker 3: for me, Like I look at all of those artists.

573
00:25:04,800 --> 00:25:07,600
Speaker 3: But also I've had a conversation with Currency before where

574
00:25:07,600 --> 00:25:10,640
Speaker 3: he was like, it's about getting the money and doing

575
00:25:10,680 --> 00:25:13,199
Speaker 3: what you love. Like so for me, I also know,

576
00:25:13,240 --> 00:25:15,679
Speaker 3: you could be a big artist where you don't hit

577
00:25:15,680 --> 00:25:17,880
Speaker 3: that a list level or where the world knows who

578
00:25:17,880 --> 00:25:19,720
Speaker 3: you are, but you got your fan base, you couldn't

579
00:25:19,720 --> 00:25:21,160
Speaker 3: make a killing look like.

580
00:25:21,080 --> 00:25:23,760
Speaker 2: Tech nine Yes check nine tours and he'll be like

581
00:25:23,760 --> 00:25:25,800
Speaker 2: one of the biggest touring artists and he has such

582
00:25:25,800 --> 00:25:26,760
Speaker 2: a huge fan base.

583
00:25:27,280 --> 00:25:29,520
Speaker 3: And yeah, and a lot of people may not know.

584
00:25:29,640 --> 00:25:32,240
Speaker 1: You might play him on the radio, but Tech nine.

585
00:25:32,080 --> 00:25:34,440
Speaker 3: Is his streams is doing it, his tours is selling

586
00:25:34,480 --> 00:25:37,120
Speaker 3: out merch like and not really for me. I think

587
00:25:37,119 --> 00:25:39,640
Speaker 3: it's beautiful like Dom Kennedy one of my favorite artists,

588
00:25:40,040 --> 00:25:42,760
Speaker 3: and a lot of people don't know about Dom and

589
00:25:42,880 --> 00:25:43,840
Speaker 3: Dom is killing again.

590
00:25:43,960 --> 00:25:44,200
Speaker 1: Right.

591
00:25:44,359 --> 00:25:47,040
Speaker 2: Has anybody approached you about doing reality TV? Not with

592
00:25:47,119 --> 00:25:49,960
Speaker 2: your family, but like maybe on something else.

593
00:25:50,080 --> 00:25:52,280
Speaker 3: Or when I was in college they hit me up

594
00:25:52,280 --> 00:25:54,600
Speaker 3: about doing growing up hip hop.

595
00:25:55,600 --> 00:25:56,680
Speaker 1: Your dad was not doing that.

596
00:25:57,160 --> 00:25:58,679
Speaker 3: Now I wasn't even him because it.

597
00:25:58,920 --> 00:26:00,280
Speaker 1: Does have to be your parents on there too.

598
00:26:00,320 --> 00:26:03,359
Speaker 3: Don't think my life wasn't as interesting to them, like

599
00:26:03,480 --> 00:26:05,840
Speaker 3: for what they wanted, like it probably wasn't enough mess

600
00:26:05,880 --> 00:26:07,520
Speaker 3: and all of them. I'm like, I'm cool with that.

601
00:26:07,800 --> 00:26:09,800
Speaker 1: Yeah, they could have had you on their cheating and

602
00:26:09,840 --> 00:26:12,920
Speaker 1: stuff like that in college.

603
00:26:13,280 --> 00:26:15,600
Speaker 2: Well, listen, I appreciate you so much for coming through.

604
00:26:15,680 --> 00:26:18,080
Speaker 2: Like I know we've been, you know, trying to figure

605
00:26:18,119 --> 00:26:20,360
Speaker 2: out how to make this happen. But anytime you want

606
00:26:20,400 --> 00:26:22,000
Speaker 2: to come, if you ever want a guest hosts, that

607
00:26:22,040 --> 00:26:22,520
Speaker 2: could be fun.

608
00:26:22,920 --> 00:26:24,680
Speaker 1: Do it since you also host, you know.

609
00:26:24,720 --> 00:26:25,280
Speaker 3: Let's do it.

610
00:26:25,320 --> 00:26:27,520
Speaker 2: We can have a kiss cafe coffee day and have

611
00:26:27,640 --> 00:26:29,600
Speaker 2: some appreciate that.

612
00:26:31,040 --> 00:26:32,080
Speaker 1: All right, Well, Jay One.

613
00:26:32,200 --> 00:26:34,119
Speaker 2: Check him out and make sure you have three new

614
00:26:34,160 --> 00:26:37,200
Speaker 2: songs are out right now, Bruce Wayne, Yes, n d A, Yes,

615
00:26:37,600 --> 00:26:38,480
Speaker 2: and for you.

616
00:26:38,520 --> 00:26:41,080
Speaker 3: Is not really new for you, Well, it ain't out yet.

617
00:26:41,119 --> 00:26:43,399
Speaker 3: It comes out of it. Yeah, you got it. I

618
00:26:43,440 --> 00:26:45,199
Speaker 3: have you the first person to have it. Honestly, it

619
00:26:45,280 --> 00:26:46,359
Speaker 3: comes out Thanksgiving

620
00:26:46,480 --> 00:26:48,960
Speaker 2: Okay, all right, well, thank you so much for coming

621
00:26:49,000 --> 00:26:54,240
Speaker 2: through you