1 00:00:02,000 --> 00:00:07,160 Speaker 1: This is Mesters in Business with Very Results on Bloomberg Radio. 2 00:00:08,520 --> 00:00:11,640 Speaker 1: This week on the podcast, I have an extra special guest. 3 00:00:11,960 --> 00:00:16,200 Speaker 1: Martha Norton is the chief Investment Officer for morning Star 4 00:00:16,360 --> 00:00:20,400 Speaker 1: Investment Management. They advise or directly manage about two hundred 5 00:00:20,400 --> 00:00:23,319 Speaker 1: and fifty billion dollars in client assets. She has a 6 00:00:23,360 --> 00:00:27,520 Speaker 1: fascinating career, starting at BLS, working a way up as 7 00:00:27,560 --> 00:00:31,520 Speaker 1: an analyst and eventually head of outcome based Strategies for 8 00:00:31,600 --> 00:00:36,519 Speaker 1: morning Star, eventually rising from that position and portfolio manager 9 00:00:36,880 --> 00:00:42,160 Speaker 1: to chief investment officer. We talk about everything from when 10 00:00:42,159 --> 00:00:45,440 Speaker 1: do you think about risk, how do you diversify a portfolio? 11 00:00:45,680 --> 00:00:49,120 Speaker 1: At what point do you really have to rethink the 12 00:00:49,200 --> 00:00:52,880 Speaker 1: fundamentals of what's going on in the economy and the marketplace. 13 00:00:53,440 --> 00:00:57,080 Speaker 1: I found this conversation to be absolutely fascinating, and I 14 00:00:57,120 --> 00:01:00,960 Speaker 1: think you will also with no further ado my conversation 15 00:01:01,480 --> 00:01:06,600 Speaker 1: with morning Stars Marta Norton, so BLS economist, how did 16 00:01:06,640 --> 00:01:09,640 Speaker 1: that happen? Tell us about that opening gig? Right, So 17 00:01:09,640 --> 00:01:12,520 Speaker 1: it's a pretty heavy title, maybe a generous title for 18 00:01:12,560 --> 00:01:15,680 Speaker 1: a twenty three year old. Bills recruits just like all 19 00:01:15,720 --> 00:01:18,360 Speaker 1: other organizations, recruits at college campuses. So there are a 20 00:01:18,480 --> 00:01:21,680 Speaker 1: number of us heading in out of college into the BLS, 21 00:01:22,040 --> 00:01:24,720 Speaker 1: and of course b allst home to the Consumer Price Index, 22 00:01:24,720 --> 00:01:27,319 Speaker 1: which we're all watching so closely. I was on the 23 00:01:27,360 --> 00:01:31,840 Speaker 1: Producer Price Index, so the sister index, focusing on the 24 00:01:31,880 --> 00:01:35,679 Speaker 1: prices that produces that's right. So I was on the 25 00:01:35,720 --> 00:01:39,319 Speaker 1: research team, so putting together research. I wrote a scintillating 26 00:01:39,360 --> 00:01:43,200 Speaker 1: piece on beef and cattle prices that's right, which you 27 00:01:43,240 --> 00:01:46,240 Speaker 1: can find in the monthly Labor Review. And I spent 28 00:01:46,319 --> 00:01:49,240 Speaker 1: a lot of time working with folks, helping with contract escalation, 29 00:01:49,320 --> 00:01:52,360 Speaker 1: identifying the right index for them. And actually I was 30 00:01:52,400 --> 00:01:55,200 Speaker 1: at the p p I. Most people may not remember this, 31 00:01:55,280 --> 00:01:57,200 Speaker 1: but in two thousand four, the p p I was 32 00:01:57,240 --> 00:02:00,360 Speaker 1: a month and a half late. So sometimes that process 33 00:02:00,400 --> 00:02:02,840 Speaker 1: my mind today when people are watching the cp I, 34 00:02:02,840 --> 00:02:04,960 Speaker 1: I can't imagine how people would react. Why was it 35 00:02:05,000 --> 00:02:07,000 Speaker 1: a month and a half late? No, for so, we 36 00:02:07,000 --> 00:02:12,320 Speaker 1: were converting from the Standard Industrial Classification system to the 37 00:02:12,440 --> 00:02:17,200 Speaker 1: North American Industrial Classification System, so taking potatoes from one area, 38 00:02:17,280 --> 00:02:19,720 Speaker 1: moving them into another area, making sure everything was in 39 00:02:19,720 --> 00:02:22,160 Speaker 1: its right place, and like all things, it took longer, 40 00:02:22,360 --> 00:02:25,840 Speaker 1: was more complex. Why wouldn't use the old model until 41 00:02:25,880 --> 00:02:27,680 Speaker 1: the new model is ready to you would think you 42 00:02:27,680 --> 00:02:29,400 Speaker 1: would think. I think it was just a bit of 43 00:02:29,560 --> 00:02:35,400 Speaker 1: poor planning more than anything. No, you know that that 44 00:02:35,560 --> 00:02:38,440 Speaker 1: can happen, and it's funny. I had my first brush 45 00:02:38,520 --> 00:02:42,400 Speaker 1: with you media as a professional at that time. The journalists, 46 00:02:42,400 --> 00:02:45,280 Speaker 1: of course, we're calling in. Folks were calling in, where's 47 00:02:45,320 --> 00:02:49,480 Speaker 1: our PPI? Conspiracy theories abounded, and a journalist, I think, 48 00:02:49,480 --> 00:02:51,520 Speaker 1: could how I was mostly a child and was trying 49 00:02:51,520 --> 00:02:53,800 Speaker 1: to get the dirt out of me, and I said 50 00:02:53,880 --> 00:02:56,519 Speaker 1: something like, we have no idea when the PPI is 51 00:02:56,560 --> 00:02:58,639 Speaker 1: coming out, And that's the quote that I got into 52 00:02:58,639 --> 00:03:00,600 Speaker 1: the papers. Let's it would change in model. You got 53 00:03:00,600 --> 00:03:03,320 Speaker 1: to give it a couple of weeks, you know, sometimes 54 00:03:03,320 --> 00:03:06,519 Speaker 1: the movers late. That's very funny. Show from Bureau of 55 00:03:06,600 --> 00:03:10,160 Speaker 1: Labor Statistics. How did you transition over to Morning Star? Right? 56 00:03:10,200 --> 00:03:12,200 Speaker 1: So I leave the Beer of Labor Statistics and I 57 00:03:12,280 --> 00:03:16,280 Speaker 1: move into economic consulting. And this is distinct from management consulting, 58 00:03:16,320 --> 00:03:18,240 Speaker 1: which I think a lot of people are pretty familiar with. 59 00:03:18,240 --> 00:03:21,240 Speaker 1: With econ consulting, at least at the firm I was at, 60 00:03:21,400 --> 00:03:24,040 Speaker 1: it was a lot of expert witness testimony, so litigation 61 00:03:24,080 --> 00:03:26,839 Speaker 1: around unfair competition or the like. A company would pull 62 00:03:26,880 --> 00:03:29,160 Speaker 1: in our expert witness, and I was part of the 63 00:03:29,200 --> 00:03:31,480 Speaker 1: team to put together the case to explain the market 64 00:03:31,560 --> 00:03:34,160 Speaker 1: size or the market share or what have you. And 65 00:03:34,160 --> 00:03:37,400 Speaker 1: it was interesting work. It was demanding, work, was pretty grueling. 66 00:03:37,680 --> 00:03:40,360 Speaker 1: But the career paths from there were either kind of 67 00:03:40,400 --> 00:03:44,000 Speaker 1: the PhD route or the legal routes, and those weren't passed. 68 00:03:44,000 --> 00:03:47,200 Speaker 1: I was necessarily interested in pursuing right then, So I thought, okay, 69 00:03:47,280 --> 00:03:49,680 Speaker 1: let's stop trying to apply the major directly to the 70 00:03:49,720 --> 00:03:52,960 Speaker 1: career and maybe have a little bit broader perspective. And 71 00:03:53,320 --> 00:03:56,120 Speaker 1: I loved research. I knew finance had a close corollary 72 00:03:56,240 --> 00:03:59,880 Speaker 1: to kN I was in Chicago, morning Star being the 73 00:04:00,360 --> 00:04:02,440 Speaker 1: research firms, so I applied and was hired as an 74 00:04:02,480 --> 00:04:05,080 Speaker 1: ec F analyst in two thousand five. They were actually 75 00:04:05,240 --> 00:04:08,880 Speaker 1: relatively nascent, but they were back then. You were there 76 00:04:08,920 --> 00:04:12,360 Speaker 1: really as they exploded, oh eight or nine, more or 77 00:04:12,480 --> 00:04:15,120 Speaker 1: less after the crisis, right, that's right, And so morning 78 00:04:15,120 --> 00:04:17,880 Speaker 1: Star coverage was really just getting started on e t 79 00:04:18,040 --> 00:04:20,800 Speaker 1: f s right in the two thousand five period. And 80 00:04:20,839 --> 00:04:24,080 Speaker 1: of course now it's a very robust coverage. It's sophisticated, 81 00:04:24,200 --> 00:04:27,560 Speaker 1: it has a philosophy, but then we were still feeling 82 00:04:27,560 --> 00:04:29,360 Speaker 1: our way and so there was a lot of need 83 00:04:29,400 --> 00:04:31,719 Speaker 1: on the active mutual fund fronts, and so my coverage 84 00:04:31,760 --> 00:04:35,000 Speaker 1: list it kind of converted over time to focus more 85 00:04:35,000 --> 00:04:37,560 Speaker 1: on mutual funds, to focus on five to nine plans 86 00:04:37,640 --> 00:04:40,400 Speaker 1: college savings. I was getting my c f A charter 87 00:04:40,520 --> 00:04:42,640 Speaker 1: around that time, so it was a period of I 88 00:04:42,680 --> 00:04:46,200 Speaker 1: guess I would call it intense study, intense focus on 89 00:04:46,600 --> 00:04:50,440 Speaker 1: understanding different investment strategies. What makes a good investment strategy. 90 00:04:50,720 --> 00:04:52,480 Speaker 1: I think a lot of people think of morning Star, 91 00:04:52,720 --> 00:04:56,839 Speaker 1: and rightly so for the Star ratings, which are performance measurements, 92 00:04:57,000 --> 00:04:59,560 Speaker 1: But morning Star spends a lot of time actually doing 93 00:04:59,600 --> 00:05:03,240 Speaker 1: fun to mental work analysis on what makes a good 94 00:05:03,320 --> 00:05:05,760 Speaker 1: mutual funds? You know, the people, the process in that work. 95 00:05:05,760 --> 00:05:07,800 Speaker 1: And that's where I was spending my time as an analyst. 96 00:05:08,040 --> 00:05:10,440 Speaker 1: So how do you find your way from economists to 97 00:05:10,480 --> 00:05:13,880 Speaker 1: analysts to asset manager? How did that transition happen? So 98 00:05:13,920 --> 00:05:16,120 Speaker 1: in two thousand eight, I I just perceived my c 99 00:05:16,279 --> 00:05:18,279 Speaker 1: F A charter and I was beginning to look around 100 00:05:18,360 --> 00:05:20,160 Speaker 1: and think about, you know, where else would I want 101 00:05:20,160 --> 00:05:22,400 Speaker 1: to go in this company or or outside the company. 102 00:05:22,600 --> 00:05:25,960 Speaker 1: And at that time, the morning Star managed portfolio's team, 103 00:05:26,120 --> 00:05:29,520 Speaker 1: which as you mentioned, as a subsidia, morning Star had 104 00:05:29,560 --> 00:05:31,240 Speaker 1: an opening, and so I tossed my hat in the 105 00:05:31,279 --> 00:05:36,120 Speaker 1: ring and moved over in October. Oh, so that's some 106 00:05:36,320 --> 00:05:39,599 Speaker 1: timing right in the storm. I know, I want to 107 00:05:39,640 --> 00:05:43,240 Speaker 1: run assets. Let me let me catch the falling night here. 108 00:05:43,320 --> 00:05:46,520 Speaker 1: No here, So you're about to start the worst six 109 00:05:46,560 --> 00:05:50,600 Speaker 1: months in a long time. What was experience like beginning 110 00:05:50,600 --> 00:05:54,120 Speaker 1: in asset management in the eye of the hurricane. I've 111 00:05:54,120 --> 00:05:59,000 Speaker 1: read that investors are really marked by the environment in 112 00:05:59,040 --> 00:06:02,280 Speaker 1: which they kind of of age. Um. And so I 113 00:06:02,480 --> 00:06:05,800 Speaker 1: came of age in the global financial crisis, and I 114 00:06:05,839 --> 00:06:08,960 Speaker 1: mean there were so many lessons learns that maybe I 115 00:06:08,960 --> 00:06:13,680 Speaker 1: had to process over time. One of them was very smart, 116 00:06:13,920 --> 00:06:18,520 Speaker 1: very credible, people with very good backgrounds and experience can 117 00:06:18,560 --> 00:06:22,520 Speaker 1: be very very wrong. Um. And I saw that firsthand 118 00:06:22,560 --> 00:06:25,640 Speaker 1: with some of the analysis that was done at that time. 119 00:06:26,320 --> 00:06:28,440 Speaker 1: I saw how personal money is. Let me give you 120 00:06:28,480 --> 00:06:32,200 Speaker 1: some background on morning Start managed portfolios. These are portfolios 121 00:06:32,440 --> 00:06:35,640 Speaker 1: that we're creating, whether their individual stocks or whether they're 122 00:06:35,680 --> 00:06:39,839 Speaker 1: multi asset portfolios, that we offer to financial advisors, who 123 00:06:39,880 --> 00:06:43,839 Speaker 1: in turn offer them to their clients. So these are stocks, bonds, ETFs, 124 00:06:43,920 --> 00:06:45,840 Speaker 1: mutual funds. They can be, yeah, they can be kind 125 00:06:45,880 --> 00:06:49,240 Speaker 1: of a varied collection, varied instruments that were implementing that 126 00:06:49,279 --> 00:06:53,159 Speaker 1: the views in and so our customer bases financial advisors 127 00:06:53,320 --> 00:06:56,440 Speaker 1: and their underlying clients, and so over that period, we 128 00:06:56,440 --> 00:07:00,800 Speaker 1: were having maybe bi weekly weekly calls with finance to advisors, 129 00:07:00,880 --> 00:07:03,880 Speaker 1: just opening up the doors and having a conversation. We're 130 00:07:03,880 --> 00:07:06,600 Speaker 1: doing the same with clients. And I can remember one 131 00:07:06,880 --> 00:07:09,279 Speaker 1: client on one of our calls. I was sitting in 132 00:07:09,320 --> 00:07:12,120 Speaker 1: a room nine oh one that I still sit in today, um, 133 00:07:12,200 --> 00:07:14,400 Speaker 1: and he was saying, just go to cash, Please, just 134 00:07:14,480 --> 00:07:17,320 Speaker 1: go to cash. And you know, it really struck home 135 00:07:17,360 --> 00:07:20,520 Speaker 1: with me that money is very personal, that it's closely 136 00:07:20,600 --> 00:07:23,480 Speaker 1: tied to security, and when we look at price movements 137 00:07:23,480 --> 00:07:26,200 Speaker 1: on a chart, sometimes we forget what it feels like 138 00:07:26,320 --> 00:07:28,400 Speaker 1: to be at those different points on the chart. And 139 00:07:28,440 --> 00:07:31,400 Speaker 1: it just stuck with me this idea that this is 140 00:07:31,440 --> 00:07:34,840 Speaker 1: a very serious matter when you're managing folks assets, it's 141 00:07:34,880 --> 00:07:38,920 Speaker 1: personal in all sorts of ways. It's not just their security. 142 00:07:38,960 --> 00:07:41,880 Speaker 1: A lot of people look at their portfolio values and 143 00:07:41,920 --> 00:07:46,080 Speaker 1: it impacts their sense of self worth, their confidence, how 144 00:07:46,120 --> 00:07:49,280 Speaker 1: they view the world. I mean, if you begin as 145 00:07:49,320 --> 00:07:51,760 Speaker 1: a trader or a portfolio manager, you kind of learn 146 00:07:52,160 --> 00:07:55,239 Speaker 1: like a surgeon. You have to compartmental opposite. You can't 147 00:07:55,320 --> 00:07:58,920 Speaker 1: wear it on your sleeve. But that's not how individuals perceived. 148 00:07:59,240 --> 00:08:01,720 Speaker 1: It's this role in real right, and I think that's 149 00:08:01,760 --> 00:08:03,920 Speaker 1: why there's so much importance. And this is something that 150 00:08:03,960 --> 00:08:05,600 Speaker 1: I think is close to the heart of Morning Star. 151 00:08:06,000 --> 00:08:08,760 Speaker 1: But there's so much importance in the purpose of education 152 00:08:08,880 --> 00:08:11,400 Speaker 1: and telling people what to look at, because that's what 153 00:08:11,440 --> 00:08:14,280 Speaker 1: I benefited from going to morning Star learning investing through 154 00:08:14,320 --> 00:08:17,600 Speaker 1: morning Stars lens. You don't necessarily need to take your 155 00:08:17,640 --> 00:08:20,880 Speaker 1: signals from recent market performance. There are other things that 156 00:08:20,920 --> 00:08:23,600 Speaker 1: should be your signals in terms of how you're doing 157 00:08:23,840 --> 00:08:27,600 Speaker 1: as an investor. So, so you as an investor, began 158 00:08:27,960 --> 00:08:30,400 Speaker 1: as an economist, then you're an analyst, then you're an 159 00:08:30,440 --> 00:08:34,880 Speaker 1: investment manager, then your portfolio manager, now you're in chief 160 00:08:35,000 --> 00:08:40,080 Speaker 1: investment officer. Each of those steps is a very different role, 161 00:08:40,120 --> 00:08:43,280 Speaker 1: and you're looking at different things and experiencing different things 162 00:08:45,040 --> 00:08:49,800 Speaker 1: throughout that progression. What really stands out, um, because that's 163 00:08:49,920 --> 00:08:52,720 Speaker 1: really interesting career path. Yeah, you know, I look at 164 00:08:52,760 --> 00:08:55,719 Speaker 1: my career and kind of three chunks there's the pre 165 00:08:55,880 --> 00:08:59,280 Speaker 1: Morning Star chunk of being an economist working in econ consulting, 166 00:08:59,280 --> 00:09:01,680 Speaker 1: and I see a lot of value in that UM, 167 00:09:01,720 --> 00:09:03,760 Speaker 1: in part because I think if you're with the same 168 00:09:03,800 --> 00:09:06,920 Speaker 1: company your entire career, you can sometimes fall into the 169 00:09:06,920 --> 00:09:09,400 Speaker 1: fallacy that grass is greener somewhere else. And so I 170 00:09:09,440 --> 00:09:12,079 Speaker 1: was able to have some career experience from that UM, 171 00:09:12,120 --> 00:09:13,480 Speaker 1: and then I have the period where I was with 172 00:09:13,480 --> 00:09:16,400 Speaker 1: Morning Start Inc. Doing research and just soaking things up, 173 00:09:16,720 --> 00:09:19,680 Speaker 1: and then I move into the money management UM part 174 00:09:19,720 --> 00:09:21,760 Speaker 1: of my career, and I would say that there was 175 00:09:21,800 --> 00:09:25,040 Speaker 1: a stretch from two thousand eight to call it two 176 00:09:25,080 --> 00:09:28,160 Speaker 1: thousand and fifteen where I was managing a ton of 177 00:09:28,200 --> 00:09:30,400 Speaker 1: different types of mandates. I was on the road with 178 00:09:30,480 --> 00:09:34,400 Speaker 1: clients and financial advisors sometimes once a week, understanding who 179 00:09:34,440 --> 00:09:36,920 Speaker 1: they were, what they were looking for from us, and 180 00:09:36,960 --> 00:09:40,760 Speaker 1: there was just a very rich development period, which I 181 00:09:40,800 --> 00:09:42,920 Speaker 1: think at the time, I don't know if I fully 182 00:09:42,920 --> 00:09:45,480 Speaker 1: appreciate it. I'm someone who likes to see change like 183 00:09:45,559 --> 00:09:48,280 Speaker 1: sncy development, and so it required a you know, a 184 00:09:48,280 --> 00:09:50,960 Speaker 1: bit of patience over that stretch, but it was I 185 00:09:51,000 --> 00:09:54,600 Speaker 1: think a very foundational period for me to just have 186 00:09:54,880 --> 00:09:58,120 Speaker 1: build that experience in the markets. So how do these 187 00:09:58,160 --> 00:10:02,959 Speaker 1: differences between being an economist and a researcher versus someone 188 00:10:02,960 --> 00:10:06,800 Speaker 1: who has to execute on theory. How do the difference 189 00:10:06,880 --> 00:10:08,839 Speaker 1: is manifest in your day to day You know, it's 190 00:10:08,840 --> 00:10:12,000 Speaker 1: a great question. I think the first thing that would 191 00:10:12,040 --> 00:10:14,720 Speaker 1: come to mind there is that I think when you 192 00:10:14,760 --> 00:10:19,360 Speaker 1: are a researcher or a theorist or an analyst, and 193 00:10:19,400 --> 00:10:22,840 Speaker 1: you're not putting money to work, it's a lot easier 194 00:10:22,880 --> 00:10:26,920 Speaker 1: to be an ideologue. And when you are an investor, 195 00:10:27,360 --> 00:10:30,160 Speaker 1: you have to learn how to have a philosophy but 196 00:10:30,280 --> 00:10:33,600 Speaker 1: remain flexible, be willing to be proven wrong in real 197 00:10:33,640 --> 00:10:36,840 Speaker 1: time and know when you're actually proven wrong um, and 198 00:10:37,040 --> 00:10:39,120 Speaker 1: being willing to know when you're not being proven wrong 199 00:10:39,160 --> 00:10:41,640 Speaker 1: and when the payoff is still coming, and to not 200 00:10:41,760 --> 00:10:44,120 Speaker 1: be so dogmatic. And I think that's a lesson that 201 00:10:44,240 --> 00:10:48,800 Speaker 1: value investors have learned repeatedly over the past. You know, 202 00:10:48,840 --> 00:10:51,640 Speaker 1: really since the global financial crisis on, I think there 203 00:10:51,720 --> 00:10:54,240 Speaker 1: was an assumption that value is always is going to 204 00:10:54,400 --> 00:10:56,160 Speaker 1: come back any second now, and I think people have 205 00:10:56,200 --> 00:11:00,200 Speaker 1: had to reevaluate how they think about things. Huh. You know, 206 00:11:00,520 --> 00:11:03,920 Speaker 1: I like that description. The feedback loop is so much 207 00:11:03,960 --> 00:11:08,600 Speaker 1: more rapid in practice. In theory you never are bitten 208 00:11:08,720 --> 00:11:12,040 Speaker 1: by the seeds that you plant, but in actual practice 209 00:11:12,280 --> 00:11:14,520 Speaker 1: you find out very quickly. Are you right wrong? Yeah? 210 00:11:14,559 --> 00:11:16,280 Speaker 1: And you know, Barry, I've been spending a lot of 211 00:11:16,320 --> 00:11:18,679 Speaker 1: time reading about decision making. So I think a lot 212 00:11:18,679 --> 00:11:21,080 Speaker 1: of folks have read Anti Duke book on on Thinking 213 00:11:21,080 --> 00:11:25,560 Speaker 1: and Bets, and I think that perspective of don't evaluate 214 00:11:25,600 --> 00:11:28,960 Speaker 1: the outcome, evaluate how you're making your decision the process. 215 00:11:29,080 --> 00:11:31,840 Speaker 1: That's something I've learned as a practitioner, not so much 216 00:11:31,880 --> 00:11:34,720 Speaker 1: as a as a theorist. She starts the book, if 217 00:11:34,760 --> 00:11:37,559 Speaker 1: I remember, with the story of do you go for 218 00:11:37,679 --> 00:11:40,640 Speaker 1: it on fourth down? And loves that story. That was 219 00:11:40,720 --> 00:11:45,200 Speaker 1: a very It's such a perfiximation of good process, bad outcome. 220 00:11:45,360 --> 00:11:47,800 Speaker 1: Over time that wins, but you lost that one game 221 00:11:48,040 --> 00:11:50,679 Speaker 1: that people can't get past that. So let's talk a 222 00:11:50,720 --> 00:11:55,160 Speaker 1: little bit about morning Stars history. They're in Chicago. I 223 00:11:55,320 --> 00:11:58,920 Speaker 1: know of them from their mutual fund reading business. Tell 224 00:11:58,960 --> 00:12:02,160 Speaker 1: us a bit about your association with the firm so 225 00:12:02,400 --> 00:12:05,920 Speaker 1: Um morning Star actually has a really rich history. And 226 00:12:06,120 --> 00:12:09,800 Speaker 1: to hear Joe and Suada our founder hell it Um, 227 00:12:09,840 --> 00:12:11,160 Speaker 1: there was a bit of you know, kind of an 228 00:12:11,240 --> 00:12:15,040 Speaker 1: entrepreneurial spirit. He wanted to be an entrepreneurial UM. He 229 00:12:15,240 --> 00:12:19,040 Speaker 1: was in the investing world and he was intrigued by 230 00:12:19,160 --> 00:12:23,199 Speaker 1: Warren Buffett, and he was looking for kind of that 231 00:12:23,480 --> 00:12:27,720 Speaker 1: market opportunity and he found it in the mutual fund space. Now, 232 00:12:27,800 --> 00:12:30,840 Speaker 1: as he tells it, the mutual funds space was a 233 00:12:30,880 --> 00:12:33,920 Speaker 1: pretty nascent space in the early nineteen eighties. It's not 234 00:12:34,000 --> 00:12:36,960 Speaker 1: like it is today where mutual funds are ubiquitous, and 235 00:12:37,000 --> 00:12:40,480 Speaker 1: he saw it as a really positive good thing for 236 00:12:40,520 --> 00:12:45,559 Speaker 1: the individual investor to have access to these top money managers. UM. 237 00:12:45,559 --> 00:12:48,080 Speaker 1: But he found that morning Star was making a lot 238 00:12:48,120 --> 00:12:51,240 Speaker 1: of or excuse me, individual investors were making decisions based 239 00:12:51,280 --> 00:12:53,840 Speaker 1: solely on on trailing returns, which is we all know 240 00:12:53,920 --> 00:12:57,760 Speaker 1: it's not a good investing strategy. So he founds the 241 00:12:57,800 --> 00:13:01,680 Speaker 1: company in the early nineteen eighties. His focus is on 242 00:13:01,800 --> 00:13:07,280 Speaker 1: mutual funds, providing data, providing analysis, and generally helping individual 243 00:13:07,360 --> 00:13:10,920 Speaker 1: investors have better outcomes. And so that general sense of 244 00:13:11,000 --> 00:13:14,840 Speaker 1: empowering investor success is the same mentality that Morningstar has 245 00:13:14,880 --> 00:13:18,640 Speaker 1: now taken and its research to e t s, to 246 00:13:19,200 --> 00:13:24,040 Speaker 1: you know, individual stocks, to credits. UM, it's software, it's data, 247 00:13:24,240 --> 00:13:27,000 Speaker 1: and of course it's Investment management group. When did the 248 00:13:27,040 --> 00:13:30,439 Speaker 1: investment management saw to the business begin. There's different kind 249 00:13:30,480 --> 00:13:33,119 Speaker 1: of histories to different parts of it. The managed portfolio 250 00:13:33,160 --> 00:13:36,880 Speaker 1: business began in two thousand one, but we've had consulting arms. 251 00:13:36,920 --> 00:13:40,319 Speaker 1: We acquired Ibbotson, which has its own rich history, and 252 00:13:40,360 --> 00:13:43,600 Speaker 1: then we also have global groups UM outside the U 253 00:13:43,720 --> 00:13:46,240 Speaker 1: S And Sydney and London and in other places that 254 00:13:46,280 --> 00:13:49,320 Speaker 1: we've added to the mix over the years. So about 255 00:13:49,360 --> 00:13:53,760 Speaker 1: halfway through the history, really full bore asset management that's 256 00:13:54,280 --> 00:13:57,280 Speaker 1: is introduced, which kind of answers the question, Hey, why 257 00:13:57,320 --> 00:14:00,160 Speaker 1: would a research from new to CEE? I Oh, but 258 00:14:00,280 --> 00:14:02,480 Speaker 1: really it's much more than a research front, that's right. 259 00:14:02,520 --> 00:14:04,880 Speaker 1: That's right. So it's for the asset management business. And 260 00:14:04,880 --> 00:14:07,880 Speaker 1: in fact, there are four CIOs in the business. There's 261 00:14:07,960 --> 00:14:11,120 Speaker 1: one there's one for each region. So I sit in Chicago, 262 00:14:11,600 --> 00:14:14,800 Speaker 1: I have a colleague in London and one in Asia 263 00:14:14,840 --> 00:14:17,199 Speaker 1: pac Um, and then we have a global c IO 264 00:14:17,320 --> 00:14:20,800 Speaker 1: who we report into, who sits in London. So when 265 00:14:20,800 --> 00:14:24,720 Speaker 1: did Morning Star acquire Ibbotson? Because I interviewed Roger Ibbotson, 266 00:14:25,000 --> 00:14:30,920 Speaker 1: I want to say something like that. So two, yeah, 267 00:14:30,960 --> 00:14:34,560 Speaker 1: I didn't realize that Associates was part of morning Star 268 00:14:34,600 --> 00:14:36,760 Speaker 1: at the time, right, so now it's all kind of 269 00:14:36,800 --> 00:14:39,080 Speaker 1: folded together. What we what we did is we had 270 00:14:39,120 --> 00:14:41,720 Speaker 1: these separate strands, these separate capabilities, and there was an 271 00:14:41,720 --> 00:14:43,720 Speaker 1: effort to think about what do we want to look 272 00:14:43,760 --> 00:14:46,600 Speaker 1: like globally as one cohesive unit. And so we've pulled 273 00:14:46,600 --> 00:14:50,880 Speaker 1: together as an asset manager. Huh. So you do mutual funds, 274 00:14:50,960 --> 00:14:55,440 Speaker 1: traditional neutral funds, you do uh, E t fs? What 275 00:14:55,560 --> 00:14:58,720 Speaker 1: about bonds and fixed income? So what we do is 276 00:14:59,000 --> 00:15:02,400 Speaker 1: we have the individ dual security portfolios. We have our 277 00:15:02,440 --> 00:15:05,640 Speaker 1: own mutual funds that we use within our model portfolios, 278 00:15:05,720 --> 00:15:07,760 Speaker 1: and then we have model portfolios that rely on e 279 00:15:07,880 --> 00:15:10,520 Speaker 1: t f s from third parties UM, and we mixed 280 00:15:10,520 --> 00:15:12,880 Speaker 1: the two together as well as kind of an active 281 00:15:12,880 --> 00:15:17,120 Speaker 1: passive approach. Our fixed income exposure right now is through 282 00:15:17,480 --> 00:15:19,840 Speaker 1: third parties, so we'll buy e t f s or 283 00:15:19,880 --> 00:15:23,840 Speaker 1: we will use subadvisors. So if someone else is doing it, 284 00:15:23,840 --> 00:15:26,320 Speaker 1: it's an expensive Why do you want to recreate that wheel? 285 00:15:26,800 --> 00:15:29,920 Speaker 1: What we're actually focused on is these model portfolios that 286 00:15:29,960 --> 00:15:33,880 Speaker 1: we're managing, these multi asset financial solutions UM. And you know, 287 00:15:33,920 --> 00:15:35,960 Speaker 1: this is an area of expertise something that we've been 288 00:15:35,960 --> 00:15:37,920 Speaker 1: doing for more than twenty years, and what we're doing 289 00:15:37,920 --> 00:15:40,600 Speaker 1: now is thinking about how do we want to power 290 00:15:40,760 --> 00:15:43,800 Speaker 1: those model portfolios, and so that's where the mutual funds 291 00:15:43,840 --> 00:15:46,160 Speaker 1: come in. In In fact, for a long time we used 292 00:15:46,240 --> 00:15:49,000 Speaker 1: third party mutual funds. It's an area of expertise for Morning, 293 00:15:49,040 --> 00:15:51,400 Speaker 1: so are selecting those mutual funds and when we found that, 294 00:15:51,560 --> 00:15:54,040 Speaker 1: we just wanted to try to reduce the layers of costs. 295 00:15:54,120 --> 00:15:55,840 Speaker 1: When you're owning a bunch of mutual funds, you have 296 00:15:55,880 --> 00:15:59,400 Speaker 1: all the ancillary expenses built into those expense ratios. So 297 00:15:59,400 --> 00:16:01,240 Speaker 1: if we could take what we thought were best to 298 00:16:01,320 --> 00:16:04,360 Speaker 1: breed thinkers and put them within our mutual funds, we 299 00:16:04,360 --> 00:16:06,480 Speaker 1: could cut down on the layers of costs, and that's 300 00:16:06,480 --> 00:16:08,600 Speaker 1: in fact what we did. So if you guys are 301 00:16:08,680 --> 00:16:12,320 Speaker 1: driving the creation and exactly what these funds look like, 302 00:16:12,680 --> 00:16:15,880 Speaker 1: how involved have you gotten in thematic investing? Is that 303 00:16:16,000 --> 00:16:19,040 Speaker 1: something that's significant. So a big part of who we 304 00:16:19,080 --> 00:16:23,120 Speaker 1: are is our global research platform where we're covering you know, 305 00:16:23,400 --> 00:16:26,160 Speaker 1: equities any which way you can slice them globally in 306 00:16:26,200 --> 00:16:28,600 Speaker 1: the same thing on the fixed income side. So what 307 00:16:28,800 --> 00:16:32,720 Speaker 1: our Capital Markets i P really is is looking at 308 00:16:33,280 --> 00:16:35,960 Speaker 1: what are the fundamental drivers of these asset classes and 309 00:16:36,000 --> 00:16:38,720 Speaker 1: how do we think about them from evaluation perspective? What 310 00:16:38,760 --> 00:16:41,160 Speaker 1: do we think of them on a prospective basis, and 311 00:16:41,160 --> 00:16:43,000 Speaker 1: so you can think of that maybe I guess as 312 00:16:43,040 --> 00:16:46,680 Speaker 1: thematic we're sometimes focused on very narrow areas like a 313 00:16:46,760 --> 00:16:50,080 Speaker 1: country or a sector. UM. We also have the ability 314 00:16:50,120 --> 00:16:53,960 Speaker 1: within our mutual funds to create UM equity sleeves, so 315 00:16:54,040 --> 00:16:57,520 Speaker 1: individual stocks that represent the opportunity and we would do 316 00:16:57,600 --> 00:16:59,080 Speaker 1: that when we think the e t F is too 317 00:16:59,120 --> 00:17:01,720 Speaker 1: expensive or we think the e t F isn't actually 318 00:17:01,800 --> 00:17:04,679 Speaker 1: capturing what we think is the opportunity UM, So we 319 00:17:04,760 --> 00:17:07,439 Speaker 1: have that embedded in our mutual fense as well. The 320 00:17:07,520 --> 00:17:11,560 Speaker 1: past two decades has seen a giant rise in alternatives. 321 00:17:11,960 --> 00:17:13,600 Speaker 1: What do you look at in that space? How do 322 00:17:13,640 --> 00:17:17,040 Speaker 1: you think about private equity, venture capital, or even head 323 00:17:17,080 --> 00:17:21,119 Speaker 1: funds within alternatives. We actually have a pretty rich history 324 00:17:21,200 --> 00:17:24,199 Speaker 1: there and we've been managing an absolute return portfolio for 325 00:17:24,240 --> 00:17:28,159 Speaker 1: a long time, but our focus and alternatives UM, we 326 00:17:28,240 --> 00:17:29,639 Speaker 1: spent a lot of time thinking about what do we 327 00:17:29,680 --> 00:17:31,840 Speaker 1: want to do with this space? What you know, what's 328 00:17:31,880 --> 00:17:34,919 Speaker 1: different that we could get with alternatives from stocks and 329 00:17:34,960 --> 00:17:37,760 Speaker 1: from bonds, And what we landed on was a focus 330 00:17:37,800 --> 00:17:41,600 Speaker 1: on identifying strategies that are not driven by the same 331 00:17:41,600 --> 00:17:44,960 Speaker 1: factors that drive equity returns or you know, bond markets, 332 00:17:45,400 --> 00:17:48,520 Speaker 1: and focusing on strategies that have had limited draw down. 333 00:17:48,600 --> 00:17:51,600 Speaker 1: So our focus has been selecting these third party strategies 334 00:17:51,920 --> 00:17:54,679 Speaker 1: that we think are somewhat predictable so that we can 335 00:17:54,760 --> 00:17:58,000 Speaker 1: use them have a role in portfolio and also um 336 00:17:58,119 --> 00:18:01,000 Speaker 1: an alternative to what we have with and fixed income 337 00:18:01,000 --> 00:18:04,520 Speaker 1: and equities. So we have a merger arbitrage strategy, we 338 00:18:04,560 --> 00:18:07,560 Speaker 1: have a convertible arbitrage strategy. We have a strategy would 339 00:18:07,560 --> 00:18:10,399 Speaker 1: I wouldn't necessarily classified as global macro. It's kind of 340 00:18:10,440 --> 00:18:13,199 Speaker 1: a fund of funds approach with different models embedded in it. 341 00:18:13,680 --> 00:18:17,480 Speaker 1: And actually that that's suite. That collection of strategies, which 342 00:18:17,480 --> 00:18:20,320 Speaker 1: is in the morning Star Alternatives fund, is where a 343 00:18:20,320 --> 00:18:23,080 Speaker 1: lot of our portfolio managers were turning to at the 344 00:18:23,240 --> 00:18:25,639 Speaker 1: end of last year when you know, fixed income is 345 00:18:25,680 --> 00:18:30,119 Speaker 1: so poor on a prospective basis, equity valuations are really high, 346 00:18:30,440 --> 00:18:33,520 Speaker 1: and so alternatives are alternatives haven't been positive, but they 347 00:18:33,560 --> 00:18:36,440 Speaker 1: have lost a lot less than even short data bonds, 348 00:18:36,720 --> 00:18:39,520 Speaker 1: So it's been a good ballast for us in this environment. Yeah, 349 00:18:39,560 --> 00:18:43,080 Speaker 1: down five percent is better than down right, that's a 350 00:18:43,160 --> 00:18:45,720 Speaker 1: that's a huge difference. So let me stay with the 351 00:18:45,760 --> 00:18:49,520 Speaker 1: concept of not quite alternatives, but different way of thinking 352 00:18:49,520 --> 00:18:54,680 Speaker 1: about investing. What are your thoughts on things like personalization 353 00:18:54,760 --> 00:18:59,560 Speaker 1: and direct index in Yeah, so personalization is portfolio managers, 354 00:18:59,560 --> 00:19:01,360 Speaker 1: and I was a portfolio manager for a long time. 355 00:19:01,400 --> 00:19:03,920 Speaker 1: You really have your head down, your focus on your strategies. 356 00:19:04,200 --> 00:19:06,080 Speaker 1: So I put my head up as a c I oh, 357 00:19:06,160 --> 00:19:08,000 Speaker 1: I get a vision of the broader picture, and I 358 00:19:08,040 --> 00:19:10,560 Speaker 1: start hearing a lot about personalization, and I don't know 359 00:19:10,600 --> 00:19:13,320 Speaker 1: what people are talking about, frankly, um, and I ended 360 00:19:13,400 --> 00:19:16,000 Speaker 1: up presenting on this at the morning Star conference this spring, 361 00:19:16,000 --> 00:19:17,359 Speaker 1: and so I spent a lot of time trying to 362 00:19:17,440 --> 00:19:19,879 Speaker 1: understand it. And if you don't mind, let me give 363 00:19:19,920 --> 00:19:22,040 Speaker 1: you my understanding how I came about to how I 364 00:19:22,080 --> 00:19:25,439 Speaker 1: see it. Um. If you were like me and you 365 00:19:25,520 --> 00:19:30,040 Speaker 1: spent your high school wandering Blockbuster looking for something that 366 00:19:30,080 --> 00:19:32,359 Speaker 1: you wanted to see that was in stock, you found 367 00:19:32,359 --> 00:19:34,720 Speaker 1: yourself in a much different situation in the pandemic where 368 00:19:34,720 --> 00:19:38,080 Speaker 1: you're sprawled on your couch and you're just streaming content 369 00:19:38,160 --> 00:19:43,280 Speaker 1: through Netflix that is yes, and it's algorithmically chosen, just 370 00:19:43,480 --> 00:19:46,199 Speaker 1: for you or um If you have the privilege of 371 00:19:46,280 --> 00:19:49,680 Speaker 1: driving a Tesla, you don't have the indignity of your 372 00:19:49,720 --> 00:19:52,280 Speaker 1: husband messing with your mirror and your seat. You can 373 00:19:52,320 --> 00:19:55,240 Speaker 1: just create a drive out profile and it recognizes you. 374 00:19:55,640 --> 00:19:58,640 Speaker 1: So personalization is not just a marketing message where it's 375 00:19:58,680 --> 00:20:02,480 Speaker 1: dear Martha, you know whatever. It's actually products that are 376 00:20:02,520 --> 00:20:06,439 Speaker 1: built and adjusted for you. And it began outside of 377 00:20:06,440 --> 00:20:09,480 Speaker 1: financial services. Now, when I start to think about financial 378 00:20:09,520 --> 00:20:12,760 Speaker 1: advisory work, I can't think of a place where personalization 379 00:20:12,840 --> 00:20:15,600 Speaker 1: isn't already something that advisors are wrestling with. They want 380 00:20:15,640 --> 00:20:18,159 Speaker 1: to know their clients, they want to invest according to 381 00:20:18,200 --> 00:20:20,640 Speaker 1: what their clients need, but it's been a hard thing 382 00:20:20,760 --> 00:20:24,440 Speaker 1: to do at scale. The technology just hasn't been there 383 00:20:24,480 --> 00:20:27,000 Speaker 1: to be able to customize the way you want, from 384 00:20:27,040 --> 00:20:31,800 Speaker 1: profiling the clients to creating the right strategy, managing that strategy, 385 00:20:31,840 --> 00:20:35,200 Speaker 1: and then you know, a decumulation phase. It really hasn't 386 00:20:35,200 --> 00:20:38,320 Speaker 1: been there for the mass market. And the technology has 387 00:20:38,359 --> 00:20:40,800 Speaker 1: now advanced to the point where a lot of those 388 00:20:40,840 --> 00:20:44,560 Speaker 1: capabilities can be available to a lot of different advisors, 389 00:20:44,560 --> 00:20:48,640 Speaker 1: so they can personalize and create customized experiences for clients, 390 00:20:48,640 --> 00:20:51,680 Speaker 1: and that customized experience can be through client profiling, where 391 00:20:51,680 --> 00:20:55,520 Speaker 1: the profiling was far more iterative and behaviorally, you know, 392 00:20:55,800 --> 00:20:59,480 Speaker 1: infused with behavioral finance insights. Or it could be the 393 00:20:59,520 --> 00:21:03,600 Speaker 1: actual portfolio where you're taking to standard portfolios smashing them together, 394 00:21:04,000 --> 00:21:07,240 Speaker 1: where you're doing direct indexing. UM. So there's a whole 395 00:21:07,560 --> 00:21:12,439 Speaker 1: range of products and developments that are maybe changing the 396 00:21:12,480 --> 00:21:15,760 Speaker 1: way financial advisors can interact with their clients and improving it. 397 00:21:15,960 --> 00:21:18,840 Speaker 1: So let's talk a little bit about what's going on 398 00:21:18,960 --> 00:21:21,879 Speaker 1: with mutual funds and ETFs. We talked a little bit 399 00:21:21,920 --> 00:21:25,440 Speaker 1: about starting managing assets in the middle of the financial crisis. 400 00:21:25,840 --> 00:21:28,119 Speaker 1: It seems that's kind of the line in the sand. 401 00:21:28,200 --> 00:21:33,240 Speaker 1: After that, we saw a pretty robust appreciation for both 402 00:21:33,560 --> 00:21:36,480 Speaker 1: passive investing and E t F. Tell us a little 403 00:21:36,480 --> 00:21:39,520 Speaker 1: bit about what you've seen from from morning Star. Yeah, so, 404 00:21:40,000 --> 00:21:42,760 Speaker 1: I guess to kick things off, I listened to the 405 00:21:42,760 --> 00:21:46,080 Speaker 1: conversation you had with Eric but tunis the Vanguard Effect, 406 00:21:46,119 --> 00:21:48,800 Speaker 1: and I hadn't read the book, and I enjoyed that conversation. 407 00:21:48,840 --> 00:21:50,760 Speaker 1: I resonated with a lot of the insights, and as 408 00:21:50,800 --> 00:21:53,560 Speaker 1: I think about it from my perspective, I think back 409 00:21:53,560 --> 00:21:55,480 Speaker 1: to a book I read when I started Morning Star 410 00:21:55,640 --> 00:22:00,240 Speaker 1: called Piece of the Action by Joe no sarah Um 411 00:22:00,320 --> 00:22:04,960 Speaker 1: and he talks about how the middle class became part 412 00:22:05,040 --> 00:22:08,320 Speaker 1: of the investing class, and he outlines credit cards, and 413 00:22:08,359 --> 00:22:12,720 Speaker 1: he outlines mutual funds and money market funds and retirement accounts. 414 00:22:12,760 --> 00:22:15,080 Speaker 1: And the book I read, its version was in the 415 00:22:15,160 --> 00:22:18,440 Speaker 1: nineteen nineties. I think if he had continued it or 416 00:22:18,520 --> 00:22:20,440 Speaker 1: the book were written today, if I were writing the book, 417 00:22:20,880 --> 00:22:24,000 Speaker 1: I would add passive investing and e t F s 418 00:22:24,119 --> 00:22:28,439 Speaker 1: onto those milestones or mile markers where we're really seeing 419 00:22:28,720 --> 00:22:33,119 Speaker 1: great improvement for the average investor. And that's largely because 420 00:22:33,119 --> 00:22:35,840 Speaker 1: of the huge impact that passive investing has had on 421 00:22:35,960 --> 00:22:40,720 Speaker 1: fees um just giving people a much better um outcome. 422 00:22:40,800 --> 00:22:43,360 Speaker 1: So morning Star Ink research has shown time and time 423 00:22:43,359 --> 00:22:46,000 Speaker 1: again that fees are one of the few very reliable 424 00:22:46,000 --> 00:22:48,800 Speaker 1: predictors of future performance. And I think that's just a 425 00:22:48,840 --> 00:22:52,320 Speaker 1: mathematical reality, right that you just have more if you 426 00:22:52,359 --> 00:22:55,840 Speaker 1: didn't take out a lot at the beginning. So I 427 00:22:55,840 --> 00:22:59,359 Speaker 1: think there's a real benefit to the past of investing 428 00:22:59,480 --> 00:23:02,560 Speaker 1: the ET trend. In terms of kind of what this 429 00:23:02,600 --> 00:23:05,280 Speaker 1: means for active and passive I think there's a lot 430 00:23:05,400 --> 00:23:06,920 Speaker 1: to that. I don't know if it's a one for 431 00:23:07,080 --> 00:23:10,359 Speaker 1: one question. But as as an active investor, I can 432 00:23:10,400 --> 00:23:13,800 Speaker 1: say I'm a big fan of passive investing. So you 433 00:23:13,880 --> 00:23:16,360 Speaker 1: brought up something that I have to give Morning Star 434 00:23:16,440 --> 00:23:19,920 Speaker 1: a ton of credit for. Ross Kinnel writes a piece. 435 00:23:19,960 --> 00:23:25,040 Speaker 1: I think it was um about how expense ratios and 436 00:23:25,119 --> 00:23:29,879 Speaker 1: star ratings predict success. And it's a pretty thorough analysis. 437 00:23:30,400 --> 00:23:33,879 Speaker 1: But the too long, didn't read version is, hey, if 438 00:23:33,880 --> 00:23:36,439 Speaker 1: you could look at nothing else, just look at expense 439 00:23:36,520 --> 00:23:40,239 Speaker 1: ratios and buy the cheapest one. And really, for a 440 00:23:40,280 --> 00:23:44,840 Speaker 1: company that built its reputation on the star rating, that 441 00:23:45,000 --> 00:23:49,280 Speaker 1: was a pretty um risky thing for not only morning 442 00:23:49,320 --> 00:23:52,840 Speaker 1: started release, but stand behind and keep it on the 443 00:23:52,880 --> 00:23:56,080 Speaker 1: site for a decade later. A lot of companies would 444 00:23:56,080 --> 00:23:58,840 Speaker 1: have would have buried that. So Morning Star has been 445 00:23:58,880 --> 00:24:01,639 Speaker 1: Morning Star Larify. The research side of Working Star has 446 00:24:01,680 --> 00:24:04,880 Speaker 1: been very clear on that expense case. So there's Russ's Peace, 447 00:24:04,920 --> 00:24:07,320 Speaker 1: and there's many other pieces throughout time that have said, 448 00:24:07,359 --> 00:24:10,400 Speaker 1: as we look at what we think predicts future outcomes, 449 00:24:10,400 --> 00:24:14,280 Speaker 1: those expenses are key. It's interesting on the star rating side. Now, 450 00:24:14,440 --> 00:24:16,680 Speaker 1: just for background, at a very high level, the star 451 00:24:16,800 --> 00:24:21,840 Speaker 1: rating is looking at risk adjusted returns, right, big difference 452 00:24:21,840 --> 00:24:25,120 Speaker 1: from just returns and relative to category peers. Star rating 453 00:24:25,200 --> 00:24:27,840 Speaker 1: launched very early on around and it's gone through a 454 00:24:27,880 --> 00:24:31,159 Speaker 1: lot of methodology updates over time, and it's a really 455 00:24:31,240 --> 00:24:35,639 Speaker 1: elegant measure of performance and a great starting point. But 456 00:24:35,760 --> 00:24:38,160 Speaker 1: I don't think there's an analyst on the research side 457 00:24:38,160 --> 00:24:40,080 Speaker 1: of the house who would say, look, you have the 458 00:24:40,080 --> 00:24:42,520 Speaker 1: star rating and you're all done. I mean, there's so 459 00:24:42,560 --> 00:24:44,760 Speaker 1: many of them who are spending so much of their 460 00:24:44,800 --> 00:24:47,679 Speaker 1: time analyzing the people in the process and how the 461 00:24:47,680 --> 00:24:50,720 Speaker 1: performance relates to that in the price. There's a lot 462 00:24:50,800 --> 00:24:53,560 Speaker 1: more that goes into picking a mutual fund or a 463 00:24:53,600 --> 00:24:56,760 Speaker 1: strategy than just taking a look at its historical track record, 464 00:24:56,760 --> 00:24:59,320 Speaker 1: and that to the very least. So let's talk a 465 00:24:59,359 --> 00:25:02,560 Speaker 1: little bit more. Are about active fund managers. One of 466 00:25:02,600 --> 00:25:06,720 Speaker 1: the criticisms that have been leveled by both other active 467 00:25:06,760 --> 00:25:10,080 Speaker 1: managers and academics is, hey, a lot of this is 468 00:25:10,119 --> 00:25:13,800 Speaker 1: just expensive closet indexing. How do you look at that 469 00:25:13,840 --> 00:25:18,000 Speaker 1: when you're thinking about either a portfolio you're analyzing or 470 00:25:18,040 --> 00:25:22,080 Speaker 1: creating your own portfolio. Within Morningstar Investment management, we are 471 00:25:22,200 --> 00:25:27,560 Speaker 1: very much high conviction investors, probably concentrated. Concentrated portfolios are 472 00:25:27,560 --> 00:25:30,480 Speaker 1: willing to stick our next out and look different than 473 00:25:30,560 --> 00:25:33,680 Speaker 1: a benchmark. And we've learned some hard lessons that way. Um, 474 00:25:34,000 --> 00:25:35,680 Speaker 1: you know is you can imagine we're not going to 475 00:25:35,760 --> 00:25:38,240 Speaker 1: get every call right and that at times can be costly, 476 00:25:38,560 --> 00:25:40,760 Speaker 1: and so we've put more thought on how you size 477 00:25:40,760 --> 00:25:43,960 Speaker 1: into positions or not. But I think closet indexing was 478 00:25:44,000 --> 00:25:46,359 Speaker 1: a big topic when I was in research, and there 479 00:25:46,400 --> 00:25:48,959 Speaker 1: was a lot of work around active share and the like. 480 00:25:49,160 --> 00:25:51,520 Speaker 1: And I think it's still it's always, I think, going 481 00:25:51,560 --> 00:25:55,720 Speaker 1: to be embedded in the community because when you're wrong 482 00:25:55,840 --> 00:25:58,720 Speaker 1: and you weren't close to the benchmark, it's incredibly costly. 483 00:25:58,760 --> 00:26:01,520 Speaker 1: I think Jeremy Grantham caused a career risks or you 484 00:26:01,520 --> 00:26:03,399 Speaker 1: know that kind of thing. So I think it's always 485 00:26:03,400 --> 00:26:06,880 Speaker 1: going to be part of human nature. Um. I wonder, 486 00:26:06,920 --> 00:26:09,000 Speaker 1: and I haven't done any research on this, but I 487 00:26:09,080 --> 00:26:11,879 Speaker 1: wonder if it's been harder over the past few years 488 00:26:11,920 --> 00:26:15,280 Speaker 1: to be a closet index or successfully you know, pretending 489 00:26:15,359 --> 00:26:18,159 Speaker 1: to be active but making the benchmark because of how big, 490 00:26:18,640 --> 00:26:21,160 Speaker 1: you know, the big six companies in the US have been. 491 00:26:21,200 --> 00:26:23,439 Speaker 1: It's been very hard to own them without becoming a 492 00:26:23,480 --> 00:26:26,680 Speaker 1: non diversified mutual fund at index weight. So I wonder 493 00:26:26,680 --> 00:26:28,879 Speaker 1: if it's been harder to play that game lately. And 494 00:26:29,119 --> 00:26:32,800 Speaker 1: you talked earlier about how software and technology has progressed. 495 00:26:32,840 --> 00:26:37,200 Speaker 1: It's so easy today to look at concentrated risk active 496 00:26:37,240 --> 00:26:40,080 Speaker 1: share and how different you are from the benchmark, and 497 00:26:40,119 --> 00:26:45,400 Speaker 1: whether that difference leads to outperformance or just expensive differences. 498 00:26:45,520 --> 00:26:48,240 Speaker 1: That's so, you're a long term investor, you work with 499 00:26:48,320 --> 00:26:52,280 Speaker 1: clients who themselves have clients that are long term investors. 500 00:26:52,600 --> 00:26:54,840 Speaker 1: What are some of the things you're doing now in 501 00:26:54,920 --> 00:26:59,600 Speaker 1: terms of portfolio construction. How are you thinking about changes 502 00:26:59,640 --> 00:27:02,960 Speaker 1: to be made and opportunities that are either available or 503 00:27:03,040 --> 00:27:06,720 Speaker 1: might have been missed over the past year. So you know, 504 00:27:06,760 --> 00:27:08,560 Speaker 1: as I think about a long term investor, and when 505 00:27:08,560 --> 00:27:10,480 Speaker 1: I'm thinking about a long term investor, I'm thinking of 506 00:27:10,480 --> 00:27:13,000 Speaker 1: anyone who doesn't have a need for their assets in 507 00:27:13,040 --> 00:27:15,240 Speaker 1: the next few years. So maybe we're talking about five 508 00:27:15,320 --> 00:27:18,040 Speaker 1: years and out. And you look at this investment climate 509 00:27:18,080 --> 00:27:21,239 Speaker 1: that we've been in, and when we were looking at 510 00:27:21,240 --> 00:27:24,720 Speaker 1: the markets at the end of both US equities and 511 00:27:24,840 --> 00:27:28,439 Speaker 1: US fixed income struck US as extremely expensive. I mentioned 512 00:27:28,440 --> 00:27:31,040 Speaker 1: that we'd put more assets and alternatives than we typically 513 00:27:31,080 --> 00:27:34,640 Speaker 1: had um At this point, markets are a lot more 514 00:27:34,760 --> 00:27:37,239 Speaker 1: attractively priced. I mean, there's a lot of nuance to that, 515 00:27:37,280 --> 00:27:39,239 Speaker 1: but they are more attractively priced. So if I'm a 516 00:27:39,280 --> 00:27:42,600 Speaker 1: long term investor and I'm thinking about what opportunities is 517 00:27:42,640 --> 00:27:46,960 Speaker 1: the market serving up today, my impulse, all else held equal, 518 00:27:47,160 --> 00:27:50,800 Speaker 1: should be to add back to exposures in the portfolio, 519 00:27:50,880 --> 00:27:54,440 Speaker 1: whether that's dollar cost averaging new money, or whether that's 520 00:27:54,520 --> 00:27:58,240 Speaker 1: looking at areas that have held up or been quite defensive, 521 00:27:58,280 --> 00:27:59,800 Speaker 1: which you know, it's hard to find those areas, but 522 00:27:59,840 --> 00:28:02,080 Speaker 1: they are out there, and adding back to more of 523 00:28:02,119 --> 00:28:05,679 Speaker 1: the risky areas. But the caveat there is that I 524 00:28:05,720 --> 00:28:08,160 Speaker 1: think that at least from our vantage point, markets are 525 00:28:08,200 --> 00:28:11,560 Speaker 1: closer to fairly valued than extremely cheap. So it feels 526 00:28:11,560 --> 00:28:13,880 Speaker 1: more like a dollar cost average market to us than 527 00:28:14,000 --> 00:28:16,720 Speaker 1: than anything else. Not picking a bottom quite yet, that's right, 528 00:28:17,680 --> 00:28:20,280 Speaker 1: I'm right there with you. So let's talk a little 529 00:28:20,280 --> 00:28:23,919 Speaker 1: bit about the state of today's markets. You said earlier 530 00:28:24,080 --> 00:28:29,159 Speaker 1: valuations were historically high, both stocks and bonds. Late right 531 00:28:29,200 --> 00:28:32,080 Speaker 1: about now, what are we twenty five year average for 532 00:28:32,160 --> 00:28:36,920 Speaker 1: the SMP International stocks look kind of cheap, small cap 533 00:28:37,000 --> 00:28:40,720 Speaker 1: and value were interesting. Just for a little context, we're 534 00:28:40,720 --> 00:28:44,280 Speaker 1: recording this mid October we really we haven't gotten the 535 00:28:44,360 --> 00:28:46,600 Speaker 1: latest pp I. We don't know what earnings look like 536 00:28:46,720 --> 00:28:51,240 Speaker 1: quite just yet, so we're still dealing with the worst 537 00:28:51,240 --> 00:28:55,520 Speaker 1: of and not knowing when the smoke clears, tell us 538 00:28:55,560 --> 00:28:58,280 Speaker 1: what you think about the current environment, what looks intriguing. 539 00:28:58,600 --> 00:29:01,600 Speaker 1: So there are a lot of nuance to today's market. 540 00:29:01,680 --> 00:29:05,440 Speaker 1: If we have proprietary models that we you know, update 541 00:29:05,440 --> 00:29:08,320 Speaker 1: with our insight to give us a sense what valuations 542 00:29:08,360 --> 00:29:11,080 Speaker 1: are you know, around the world here at home, and 543 00:29:11,120 --> 00:29:13,280 Speaker 1: when we look at the broad US bond market, the 544 00:29:13,280 --> 00:29:15,720 Speaker 1: broad US stock market there is as attractive as they've 545 00:29:15,760 --> 00:29:18,800 Speaker 1: been since we've been running this program, um since you 546 00:29:18,800 --> 00:29:23,880 Speaker 1: know about time frame. So that's good, but it's not great. 547 00:29:24,240 --> 00:29:27,680 Speaker 1: It's not as though they're pricing in armageddon or anything 548 00:29:27,720 --> 00:29:33,560 Speaker 1: along those lines. So we are still somewhat cautious. We're 549 00:29:33,600 --> 00:29:36,280 Speaker 1: adding back to US equities. That depends on the portfolio, 550 00:29:36,320 --> 00:29:38,840 Speaker 1: of course, but we're adding back to US equities, especially 551 00:29:38,840 --> 00:29:42,640 Speaker 1: where we were severely underweight that area. We are interested 552 00:29:42,640 --> 00:29:44,520 Speaker 1: in fixed income. But I think a lot of times 553 00:29:44,520 --> 00:29:47,600 Speaker 1: when people talk about valuations, they act almost as if 554 00:29:47,600 --> 00:29:50,040 Speaker 1: someone is in cash and equities, But if you're in 555 00:29:50,040 --> 00:29:52,720 Speaker 1: a multi asset portfolio, and your fixed income is also 556 00:29:52,800 --> 00:29:55,120 Speaker 1: getting a lot cheaper. That makes the calculus a little 557 00:29:55,120 --> 00:29:57,800 Speaker 1: bit trickier. Um, so maybe you want to be adding 558 00:29:57,840 --> 00:29:59,800 Speaker 1: to your fixed income as well, and that's something that 559 00:29:59,800 --> 00:30:02,920 Speaker 1: we're weighing a bit too. Where is the better opportunity 560 00:30:03,080 --> 00:30:06,120 Speaker 1: versus equities versus fixed income? And I wanted to follow 561 00:30:06,200 --> 00:30:08,400 Speaker 1: up on the point that you made about international because 562 00:30:08,440 --> 00:30:12,680 Speaker 1: those are meaningful positions for us. They've been relatively cheap 563 00:30:12,880 --> 00:30:15,239 Speaker 1: for a long time, but now through our models they 564 00:30:15,240 --> 00:30:18,520 Speaker 1: are looking absolutely cheap, and that means that they're cheap 565 00:30:18,560 --> 00:30:21,280 Speaker 1: relative to the fair value that we've identified for them. 566 00:30:21,280 --> 00:30:24,160 Speaker 1: And so I'm talking about really the nasty stuff here. 567 00:30:24,160 --> 00:30:26,719 Speaker 1: I'm talking about China and all the concerns that are 568 00:30:26,760 --> 00:30:29,080 Speaker 1: around it and the sell off that it's had. Talking 569 00:30:29,120 --> 00:30:31,640 Speaker 1: about Germany and it's you know, close and epicent our 570 00:30:31,760 --> 00:30:35,200 Speaker 1: nature to the European energy crisis and the impact that 571 00:30:35,240 --> 00:30:37,360 Speaker 1: the war has had on it. I'm talking about UK 572 00:30:38,440 --> 00:30:40,800 Speaker 1: and the troubles that it has. These are markets that 573 00:30:40,840 --> 00:30:43,560 Speaker 1: are under pressure, and I so wish that markets could 574 00:30:43,560 --> 00:30:48,320 Speaker 1: be absolutely cheap and not be in trouble, But oftentimes 575 00:30:48,520 --> 00:30:52,560 Speaker 1: it's the fact that yes, you're not gonna get stuff 576 00:30:52,600 --> 00:30:56,400 Speaker 1: absolutely cheap unless something at the something went wrong. So 577 00:30:56,440 --> 00:30:59,240 Speaker 1: what we're we're weighing is how much is priced in 578 00:31:00,000 --> 00:31:02,960 Speaker 1: it else could go wrong, And so we're sizing very 579 00:31:03,040 --> 00:31:05,680 Speaker 1: carefully in these opportunities, but we can't deny that there's 580 00:31:05,680 --> 00:31:09,120 Speaker 1: a valuation opportunity in them. So things are attractive, but 581 00:31:09,200 --> 00:31:11,720 Speaker 1: it's not dirt cheap. And this is why you mentioned 582 00:31:12,120 --> 00:31:15,600 Speaker 1: dollar cost averaging is an attractive strategy. We may not 583 00:31:15,680 --> 00:31:18,360 Speaker 1: be at the bottom, but we're close enough that hey, 584 00:31:18,400 --> 00:31:20,200 Speaker 1: maybe we're a few months earlier, and if we keep 585 00:31:20,280 --> 00:31:23,200 Speaker 1: d c A ing over the next year, you'll catch 586 00:31:23,760 --> 00:31:27,520 Speaker 1: early bottom recovery and then that's whatever the next cycle. 587 00:31:27,560 --> 00:31:30,640 Speaker 1: That's right, I mean as as a as a fundamental investor, 588 00:31:31,000 --> 00:31:32,800 Speaker 1: we're never going to call at the bottom. I know 589 00:31:32,840 --> 00:31:35,280 Speaker 1: a few people who can do that consistently. But what 590 00:31:35,320 --> 00:31:38,080 Speaker 1: we can do is have the right impulse as markets 591 00:31:38,080 --> 00:31:40,800 Speaker 1: are moving, as they're selling off. In general, the right 592 00:31:40,840 --> 00:31:44,440 Speaker 1: impulse should be to add. We know that um as 593 00:31:44,520 --> 00:31:47,640 Speaker 1: markets are rising, the impulse should be maybe holds tighter 594 00:31:47,760 --> 00:31:50,520 Speaker 1: or maybe you know, not the adding. And so we're 595 00:31:50,520 --> 00:31:54,400 Speaker 1: trying to find that behavioral discipline you mentioned you're looking 596 00:31:54,440 --> 00:31:57,680 Speaker 1: at fixed income as more attractive than it was. Not 597 00:31:57,800 --> 00:32:02,160 Speaker 1: only has fixed income fallen double digits, pretty substantial, but 598 00:32:02,320 --> 00:32:06,640 Speaker 1: you're now actually being paid when you're a fixed income buyer. 599 00:32:07,560 --> 00:32:09,640 Speaker 1: When we're recording this, the ten year is not too 600 00:32:09,720 --> 00:32:13,760 Speaker 1: far off from ten percent. There's some high quality corporates 601 00:32:13,800 --> 00:32:17,160 Speaker 1: that are about five percent, and you could look around 602 00:32:17,160 --> 00:32:21,280 Speaker 1: and find Muni's running a tax equivalent in the fours 603 00:32:21,520 --> 00:32:25,600 Speaker 1: or higher. Is there now an alternative? Can we no 604 00:32:25,640 --> 00:32:29,120 Speaker 1: longer say it's Tina and it's equities or nothing. I've 605 00:32:29,120 --> 00:32:32,560 Speaker 1: heard it's Tina, it's Tara, and it's Cindy. Um, so 606 00:32:32,640 --> 00:32:35,400 Speaker 1: let's go for so Tina. There is no alternative. Okay, 607 00:32:35,600 --> 00:32:40,240 Speaker 1: there's Tina, there is Tara. There are reasonable alternatives, and 608 00:32:40,280 --> 00:32:44,680 Speaker 1: then there is Cindy. Credit is now delivering yield to 609 00:32:44,760 --> 00:32:48,160 Speaker 1: the three sisters, the three sisters of fixed income. So 610 00:32:48,200 --> 00:32:50,880 Speaker 1: the era of you have no choice of but equity 611 00:32:50,920 --> 00:32:53,520 Speaker 1: or nothing is over. The era is over. But the 612 00:32:53,520 --> 00:32:57,800 Speaker 1: bottom line is there is yield in fixed income. And 613 00:32:57,880 --> 00:33:00,680 Speaker 1: even though it's below the most re and cp I, 614 00:33:00,880 --> 00:33:05,320 Speaker 1: the expectation is inflation is going to come down eventually, 615 00:33:05,800 --> 00:33:09,840 Speaker 1: and if you're buying a four, you're locked in above inflation. 616 00:33:09,880 --> 00:33:13,640 Speaker 1: Hopefully three percent or maybe even a two handle. So 617 00:33:13,680 --> 00:33:16,000 Speaker 1: as we look at the fixed income landscape, I think 618 00:33:16,120 --> 00:33:19,120 Speaker 1: what you're seeing, you're getting paid at the shorter end 619 00:33:19,160 --> 00:33:21,760 Speaker 1: of the curve much more attractively than you had. You're 620 00:33:21,800 --> 00:33:24,400 Speaker 1: not taking on enormous amounts of risk in that area. 621 00:33:24,480 --> 00:33:27,280 Speaker 1: Either from our credit or a rate perspective, we are 622 00:33:27,320 --> 00:33:29,440 Speaker 1: looking at high yield. We are looking at areas like 623 00:33:29,480 --> 00:33:32,920 Speaker 1: emerging market debt. The yields are much more attractive, but 624 00:33:33,320 --> 00:33:36,520 Speaker 1: we haven't seen a whole big pickup in defaults, and 625 00:33:36,640 --> 00:33:39,880 Speaker 1: emerging market debt has its own concerns in this type 626 00:33:39,880 --> 00:33:43,880 Speaker 1: of environment, so we're interested. But I think if we're 627 00:33:43,920 --> 00:33:46,840 Speaker 1: looking at where is the net dollar going today, I 628 00:33:46,880 --> 00:33:49,240 Speaker 1: think it's going to some of those higher quality segments 629 00:33:49,280 --> 00:33:51,920 Speaker 1: of the fixed income market. End tips. Of course, tips 630 00:33:51,960 --> 00:33:55,080 Speaker 1: have been a disappointment. I think, I right, you would 631 00:33:55,080 --> 00:33:58,840 Speaker 1: think inflation screaming tips are like, yeah, you know, they're 632 00:33:58,840 --> 00:34:00,480 Speaker 1: actually lost a little bit of that. Yeah, and they're 633 00:34:00,480 --> 00:34:03,600 Speaker 1: really showing kind of their sensitivity to real rates. But 634 00:34:04,080 --> 00:34:07,320 Speaker 1: because they've lost ground and because inflation expectations have come 635 00:34:07,360 --> 00:34:09,359 Speaker 1: back down, it's not a bad time to be thinking 636 00:34:09,360 --> 00:34:13,000 Speaker 1: about tips for a portfolio. What else can a fund 637 00:34:13,000 --> 00:34:16,640 Speaker 1: manager or adviser do to protect a portfolio in the 638 00:34:16,680 --> 00:34:20,440 Speaker 1: face of let's say transitory turns out to be wrong 639 00:34:20,960 --> 00:34:24,080 Speaker 1: and that inflation is persistent for another couple of years. 640 00:34:24,360 --> 00:34:26,880 Speaker 1: What should investors be thinking about the big struggle? And 641 00:34:26,920 --> 00:34:29,719 Speaker 1: so we've been working on that analysis. In fact, we 642 00:34:29,800 --> 00:34:33,160 Speaker 1: originally started analyzing our portfolios for inflation. What we do 643 00:34:33,360 --> 00:34:35,880 Speaker 1: We have our research platform, which is basically defining the 644 00:34:35,880 --> 00:34:38,920 Speaker 1: opportunity set for us based on kind of our viewpoints, 645 00:34:39,160 --> 00:34:41,560 Speaker 1: and then as portfolio managers we get together and we think, 646 00:34:41,560 --> 00:34:43,120 Speaker 1: how do we size this? What do we do with 647 00:34:43,160 --> 00:34:47,359 Speaker 1: this information in a portfolio? And so back in April one, 648 00:34:47,360 --> 00:34:49,920 Speaker 1: we started to think about what would inflation If inflation 649 00:34:50,000 --> 00:34:52,440 Speaker 1: isn't transitory, what would that mean for our portfolios? And 650 00:34:52,440 --> 00:34:54,719 Speaker 1: we started running a lot of scenario tests and we 651 00:34:54,840 --> 00:34:57,680 Speaker 1: found that with this value lean that we have the 652 00:34:57,800 --> 00:35:01,080 Speaker 1: energy exposure that we had on a relative basis, our 653 00:35:01,120 --> 00:35:05,000 Speaker 1: portfolios should hold up, you know, to the sixties of 654 00:35:05,000 --> 00:35:07,840 Speaker 1: the world. Um. And now what we're thinking about is 655 00:35:08,520 --> 00:35:12,080 Speaker 1: what's going to happen to financial assets of for inflation persists. 656 00:35:12,280 --> 00:35:15,160 Speaker 1: What's going to happen in a stagflationary environment? How do 657 00:35:15,200 --> 00:35:17,759 Speaker 1: you think about these things and how do you size them? 658 00:35:17,800 --> 00:35:21,319 Speaker 1: And you know, in a stagflationary environment, for example, when 659 00:35:21,320 --> 00:35:23,720 Speaker 1: we look at this, we're obviously looking at that nineteen 660 00:35:23,719 --> 00:35:27,040 Speaker 1: seventies nineteen eighties period. There were a few places to 661 00:35:27,120 --> 00:35:30,879 Speaker 1: hide in that environment, commodities energy related being one of them, 662 00:35:30,880 --> 00:35:32,960 Speaker 1: and tips weren't around back then, but you can kind 663 00:35:32,960 --> 00:35:36,480 Speaker 1: of simulate the experience of stagflation those held up. So 664 00:35:36,560 --> 00:35:38,520 Speaker 1: those are the types of assets. Energy has been a 665 00:35:38,560 --> 00:35:41,200 Speaker 1: long time holding for us. It's no longer attractive from 666 00:35:41,239 --> 00:35:44,359 Speaker 1: our valuation, but last a year ago it looked cheap. 667 00:35:44,480 --> 00:35:46,360 Speaker 1: There ago it looked dirt cheap, and so it's paid 668 00:35:46,400 --> 00:35:50,480 Speaker 1: off handsomely and we are slowly edging out of it 669 00:35:50,640 --> 00:35:54,120 Speaker 1: because we're thinking about this range of outcomes, these different environments, 670 00:35:54,160 --> 00:35:56,719 Speaker 1: and what can protect in these different the day the 671 00:35:56,760 --> 00:36:01,440 Speaker 1: war in Ukrainians see oil prices get that's right, So 672 00:36:01,480 --> 00:36:04,560 Speaker 1: you don't want to be at peak position size. But 673 00:36:04,680 --> 00:36:07,239 Speaker 1: you know, people have been wondering when does this come 674 00:36:07,280 --> 00:36:09,839 Speaker 1: to an end? Now? For this has gone on much 675 00:36:09,880 --> 00:36:12,080 Speaker 1: longer than people expect, and it looks like it's going 676 00:36:12,120 --> 00:36:15,640 Speaker 1: to go on much longer from here. So that's quite 677 00:36:15,640 --> 00:36:20,480 Speaker 1: a challenge you mentioned value. I feel like value investors 678 00:36:20,520 --> 00:36:24,200 Speaker 1: are the dog that keeps getting kicked. Everybody has been, well, 679 00:36:24,280 --> 00:36:27,280 Speaker 1: you know, it's been ten years. When does value start 680 00:36:27,360 --> 00:36:31,319 Speaker 1: to outperform growth? The past year, it certainly has done better. 681 00:36:31,440 --> 00:36:35,279 Speaker 1: How are you looking at value as an asset class? Yeah? So, 682 00:36:35,440 --> 00:36:38,640 Speaker 1: you know, when I was in research, there were a 683 00:36:38,719 --> 00:36:42,040 Speaker 1: lot of articles at that time that wrote how superior 684 00:36:42,120 --> 00:36:45,560 Speaker 1: value investing was to growth investing um and how it 685 00:36:45,600 --> 00:36:47,880 Speaker 1: always wins out. If you look at over history, value 686 00:36:47,880 --> 00:36:51,239 Speaker 1: always dominates and that should have been a flag that 687 00:36:51,320 --> 00:36:54,360 Speaker 1: maybe values time is done and certainly it has a 688 00:36:54,400 --> 00:36:56,960 Speaker 1: weight chest. Pounding is not a good look from from 689 00:36:57,239 --> 00:37:00,239 Speaker 1: fun managers and researchers. I'm gonna make an know to 690 00:37:00,320 --> 00:37:03,320 Speaker 1: that that's right. And so since then, growth has been dominant. 691 00:37:03,400 --> 00:37:05,400 Speaker 1: I think it's caused a lot of value investors to 692 00:37:05,440 --> 00:37:07,880 Speaker 1: do a lot of introspection. And I think one of 693 00:37:07,920 --> 00:37:10,799 Speaker 1: the takeaways that value investors have had is that valuation 694 00:37:10,880 --> 00:37:14,400 Speaker 1: itself is not a timing indicator. We've had our own 695 00:37:14,520 --> 00:37:18,520 Speaker 1: you know ltc M moment I guess as value investors. 696 00:37:18,520 --> 00:37:21,560 Speaker 1: But I think the very fact that we're talking about 697 00:37:21,640 --> 00:37:25,520 Speaker 1: value investing being dead in the water is really reminiscent 698 00:37:25,600 --> 00:37:28,239 Speaker 1: of the period when value investors were saying growth was 699 00:37:28,280 --> 00:37:31,399 Speaker 1: dead in the water. Um. I think these things run 700 00:37:31,400 --> 00:37:34,320 Speaker 1: in cycles, and I think paying attention to the price 701 00:37:34,400 --> 00:37:38,680 Speaker 1: that you're paying is a valuable strategy, whether you're buying 702 00:37:38,719 --> 00:37:42,200 Speaker 1: a growth company or a value company. David Einhorn was 703 00:37:42,280 --> 00:37:47,640 Speaker 1: speaking at the Robin Hood Investor Conference, and quote he says, 704 00:37:47,800 --> 00:37:51,279 Speaker 1: I don't know if value investing ever comes back. So 705 00:37:51,360 --> 00:37:54,920 Speaker 1: if you're looting for the opposite of value, is always 706 00:37:54,960 --> 00:37:58,719 Speaker 1: going to outperform growth. Well, here's the other side of 707 00:37:58,760 --> 00:38:00,920 Speaker 1: that in an argument. And I I think, and this 708 00:38:01,000 --> 00:38:04,200 Speaker 1: is something we've talked about a lot, the value growth 709 00:38:04,600 --> 00:38:08,360 Speaker 1: fight or narrative value versus growth. I think it's a 710 00:38:08,400 --> 00:38:10,319 Speaker 1: bit of a false narrative. I think you can be 711 00:38:10,360 --> 00:38:12,440 Speaker 1: a growth investor or you can be a value investor 712 00:38:12,480 --> 00:38:14,839 Speaker 1: and care about the price that you're paying for your asset. Hey, 713 00:38:14,920 --> 00:38:17,040 Speaker 1: isn't that what growth at a reasonable price was all 714 00:38:17,080 --> 00:38:20,400 Speaker 1: of the Yeah, yeah, you know, I think the I 715 00:38:20,400 --> 00:38:23,640 Speaker 1: think both strategies have value. It's just a matter of 716 00:38:23,640 --> 00:38:26,520 Speaker 1: whether you're doing fundamental work around the price that you're 717 00:38:26,520 --> 00:38:28,719 Speaker 1: paying or whether you're not. And I don't think that 718 00:38:28,800 --> 00:38:32,359 Speaker 1: belongs to one or the other. Alright, So two last 719 00:38:32,440 --> 00:38:35,920 Speaker 1: questions before I get to my favorite question, and the 720 00:38:36,000 --> 00:38:39,239 Speaker 1: first is, since you began at BLS and worked on 721 00:38:39,719 --> 00:38:44,360 Speaker 1: inflation data, I have to ask about the data dependent FED. 722 00:38:44,760 --> 00:38:47,440 Speaker 1: How does that affect you as a chief investment officer. 723 00:38:48,000 --> 00:38:53,680 Speaker 1: It seems like everybody is hanging on every CPI, margin report, earnings, 724 00:38:53,719 --> 00:38:57,080 Speaker 1: non farm payroll. Everything seems to take on extra weight. 725 00:38:57,800 --> 00:39:01,920 Speaker 1: How do you these days? You with a FED that 726 00:39:02,080 --> 00:39:04,880 Speaker 1: says we're gonna keep hiking until we see the white 727 00:39:05,000 --> 00:39:09,800 Speaker 1: of inflations eyes? You know? Um? I think the one 728 00:39:10,239 --> 00:39:13,040 Speaker 1: takeaway that you can have from this type of environment 729 00:39:13,480 --> 00:39:16,440 Speaker 1: is that it's certainly creating a ton of opportunities, right, 730 00:39:16,480 --> 00:39:19,480 Speaker 1: I mean, this type of volatility is where you can 731 00:39:19,520 --> 00:39:22,960 Speaker 1: start to make money and markets if you are careful 732 00:39:23,000 --> 00:39:25,640 Speaker 1: and if you're a thoughtful investor. Of course, I have 733 00:39:25,680 --> 00:39:28,279 Speaker 1: opinions on the FED. I think everybody has opinions on 734 00:39:28,320 --> 00:39:31,480 Speaker 1: the FED. Everybody has opinions on the macro environment, and 735 00:39:31,560 --> 00:39:34,080 Speaker 1: it's so tempting to want to just blast them all 736 00:39:34,080 --> 00:39:38,040 Speaker 1: out there. But the reality, right, But the reality is 737 00:39:38,040 --> 00:39:39,759 Speaker 1: it's not going to matter even if I was right, 738 00:39:39,760 --> 00:39:41,880 Speaker 1: which I wouldn't be what do I do about it 739 00:39:41,920 --> 00:39:44,600 Speaker 1: in a portfolio? And so what we're really focusing on 740 00:39:44,719 --> 00:39:47,920 Speaker 1: is that range of outcomes for our investors um and 741 00:39:47,960 --> 00:39:51,040 Speaker 1: thinking about if this then that, or is this priced 742 00:39:51,040 --> 00:39:53,279 Speaker 1: in or is it close enough to being priced in? 743 00:39:53,360 --> 00:39:56,120 Speaker 1: What's the margin of safety? And I think not getting 744 00:39:56,160 --> 00:39:58,319 Speaker 1: wedded to a worldview, and I think that can be 745 00:39:58,360 --> 00:40:01,400 Speaker 1: the danger with a laser focus on the FED and 746 00:40:01,480 --> 00:40:04,080 Speaker 1: on this macro data can be a real destruction. But 747 00:40:04,200 --> 00:40:07,240 Speaker 1: that being said, of course we're watching how inflation develops. 748 00:40:07,280 --> 00:40:10,600 Speaker 1: Of course we're watching how rates develop and and how companies, 749 00:40:10,719 --> 00:40:14,120 Speaker 1: how their fundamentals respond, and getting a sense for how 750 00:40:14,160 --> 00:40:17,160 Speaker 1: pervasive is this environment going to be. I asked you 751 00:40:17,200 --> 00:40:22,480 Speaker 1: earlier about personalization. One of the bigger new innovations that 752 00:40:22,719 --> 00:40:26,520 Speaker 1: made possible by technology is direct indexing. How do you 753 00:40:26,560 --> 00:40:30,799 Speaker 1: guys look at that sort of style of investing. What 754 00:40:30,840 --> 00:40:34,520 Speaker 1: do you think of its role within portfolios or people 755 00:40:35,000 --> 00:40:38,640 Speaker 1: who really want to get very fine tuning in terms 756 00:40:38,640 --> 00:40:41,920 Speaker 1: of tilting towards value or away, tilting to a specific 757 00:40:42,520 --> 00:40:44,640 Speaker 1: UH sector, or being able to work in all the 758 00:40:44,719 --> 00:40:48,640 Speaker 1: various E S G and other thematic screens that you 759 00:40:48,680 --> 00:40:50,640 Speaker 1: can build in too. Direct indow that's right. And so 760 00:40:50,719 --> 00:40:52,440 Speaker 1: for the folks who are a little slow on the 761 00:40:52,520 --> 00:40:54,400 Speaker 1: uptake like I am, and have their heads down in 762 00:40:54,440 --> 00:40:56,680 Speaker 1: their own work, let me offer a definition of direct 763 00:40:56,680 --> 00:41:00,239 Speaker 1: indexing because I certainly needed it. Um direct the next 764 00:41:00,239 --> 00:41:01,640 Speaker 1: thing is something that's been around for a long time. 765 00:41:01,680 --> 00:41:03,399 Speaker 1: It's it's been around in the kind of high net 766 00:41:03,400 --> 00:41:05,839 Speaker 1: worth area of the world. And what it is is 767 00:41:06,000 --> 00:41:08,160 Speaker 1: you have your index, you have your e t F, 768 00:41:08,640 --> 00:41:11,600 Speaker 1: but instead of buying an index fund or an ATF, 769 00:41:11,760 --> 00:41:14,680 Speaker 1: instead you buy a basket of security is optimized to 770 00:41:15,000 --> 00:41:18,640 Speaker 1: track that particular market. And when you own the underlying securities, 771 00:41:18,640 --> 00:41:21,000 Speaker 1: you can as to your point and bed your preferences. 772 00:41:21,320 --> 00:41:24,160 Speaker 1: And you can also do tax management and improve your 773 00:41:24,160 --> 00:41:27,680 Speaker 1: outcomes after tax UM and as you think about we 774 00:41:27,680 --> 00:41:32,160 Speaker 1: were talking about the development the rise of passive investing UM, 775 00:41:32,200 --> 00:41:34,080 Speaker 1: and I was talking about the piece of the action 776 00:41:34,120 --> 00:41:37,000 Speaker 1: and these markers and time where we've seen middle class 777 00:41:37,400 --> 00:41:40,400 Speaker 1: you know, get a big win. I think direct indexing 778 00:41:40,600 --> 00:41:43,720 Speaker 1: is another mile marker on that journey because it's another 779 00:41:43,840 --> 00:41:47,200 Speaker 1: way to substantially or I guess maybe to say, to 780 00:41:47,360 --> 00:41:51,520 Speaker 1: quantitatively tangibly improve outcomes for investors. When we run our 781 00:41:51,560 --> 00:41:55,160 Speaker 1: own tax alpha study, at morning Star Investment Management, we 782 00:41:55,280 --> 00:41:57,480 Speaker 1: found that the tax alpha that could be added on 783 00:41:57,520 --> 00:42:00,640 Speaker 1: an annualized basis, of course it ranges based on environment, 784 00:42:00,680 --> 00:42:03,520 Speaker 1: but was anywhere from forty basis points to somewhere around 785 00:42:03,560 --> 00:42:06,240 Speaker 1: three hundred. I mean, when we think about the huge 786 00:42:06,320 --> 00:42:09,120 Speaker 1: we think about especially if if you're sitting on things 787 00:42:09,200 --> 00:42:13,920 Speaker 1: like founder stock or low cost inherited stock joint. It 788 00:42:14,200 --> 00:42:16,400 Speaker 1: makes the difference. I mean, think about the obsession we 789 00:42:16,440 --> 00:42:19,319 Speaker 1: have expense ratios. It's ten basis points cheaper, sign me up. 790 00:42:20,960 --> 00:42:24,239 Speaker 1: And what's also really interesting about the spaces to the 791 00:42:24,280 --> 00:42:26,560 Speaker 1: point that you raise a lot of folks will have 792 00:42:26,600 --> 00:42:29,520 Speaker 1: these bizarre portfolios. Where have this company's stock, I inherited it, 793 00:42:29,560 --> 00:42:30,759 Speaker 1: this thing. I don't know what to do with it, 794 00:42:30,800 --> 00:42:33,320 Speaker 1: but I know it's sound a good portfolio. Direct indexing 795 00:42:33,320 --> 00:42:36,320 Speaker 1: allows you to smartly, you know, from a tax per sspective, 796 00:42:36,360 --> 00:42:39,120 Speaker 1: transition that into a more well rounded portfolio. So I 797 00:42:39,120 --> 00:42:41,560 Speaker 1: think it's really powerful. It's not for everyone, it's not 798 00:42:41,680 --> 00:42:44,480 Speaker 1: for every dollar size, but it's much more available to 799 00:42:44,520 --> 00:42:47,359 Speaker 1: the mass market than it is that the folks over 800 00:42:47,440 --> 00:42:50,000 Speaker 1: to oh shown us in asset management did a study 801 00:42:50,239 --> 00:42:55,200 Speaker 1: and found in because you had this thirt woosh down 802 00:42:55,280 --> 00:42:59,279 Speaker 1: during the pandemic and then a very quick recovery. They 803 00:42:59,320 --> 00:43:04,000 Speaker 1: were seeing direct index portfolios that we're doing four hundred 804 00:43:04,000 --> 00:43:07,000 Speaker 1: and five hundred basis points of tax less harvesting, which 805 00:43:07,040 --> 00:43:08,880 Speaker 1: is just astonishing. I mean, I love it, and I 806 00:43:08,880 --> 00:43:11,200 Speaker 1: think about a market environment like this, and I know 807 00:43:11,360 --> 00:43:14,719 Speaker 1: you're interested in behavioral finance. We are as well. And 808 00:43:14,760 --> 00:43:16,719 Speaker 1: one of the things that I think can really engender 809 00:43:16,800 --> 00:43:19,960 Speaker 1: good behaviors if you have dual mandates, so your focus 810 00:43:20,000 --> 00:43:23,719 Speaker 1: isn't just my opically total return, but indirect indexing world. 811 00:43:23,719 --> 00:43:26,480 Speaker 1: It's yeah, I want this exposure, but I'm also getting 812 00:43:26,480 --> 00:43:29,120 Speaker 1: all these tax benefits when the market sells off. So 813 00:43:29,160 --> 00:43:30,959 Speaker 1: you have this, it will pick me up when things 814 00:43:30,960 --> 00:43:33,080 Speaker 1: are going in the wrong direction. Listen to a year 815 00:43:33,160 --> 00:43:37,680 Speaker 1: like two. If you have other appreciated stock that you 816 00:43:37,680 --> 00:43:39,880 Speaker 1: want to sell, you should be killing it on the 817 00:43:39,920 --> 00:43:43,520 Speaker 1: tax tax less harvesting, even if you're not doing directing. 818 00:43:43,640 --> 00:43:46,279 Speaker 1: That's right, but that just makes it even even better. 819 00:43:46,560 --> 00:43:48,439 Speaker 1: So I know I only have you for a limited 820 00:43:48,440 --> 00:43:51,600 Speaker 1: amount of time. Let me jump to my favorite questions 821 00:43:51,600 --> 00:43:55,359 Speaker 1: that I ask all my guests, starting with tell us, 822 00:43:55,400 --> 00:43:57,839 Speaker 1: what's been keeping you entertaining these days? What were you 823 00:43:58,040 --> 00:44:01,319 Speaker 1: streaming during lockdown? Yes, so you know this is the thing. 824 00:44:01,360 --> 00:44:04,879 Speaker 1: With all the content, Barry, I have become really hard 825 00:44:04,920 --> 00:44:07,840 Speaker 1: to please. So I'll be watching a show imagine Ozarks 826 00:44:07,920 --> 00:44:11,160 Speaker 1: or imagine recently House of Dragons. As soon as it 827 00:44:11,160 --> 00:44:14,000 Speaker 1: starts to lag, I'm gone. I have no patience for 828 00:44:14,120 --> 00:44:15,839 Speaker 1: shows and constant the way us doe. But I am 829 00:44:15,920 --> 00:44:18,440 Speaker 1: watching and I haven't yet turned on. It is a 830 00:44:18,440 --> 00:44:22,440 Speaker 1: show called Endeavor. It's a British detective show. It's not 831 00:44:22,520 --> 00:44:24,600 Speaker 1: quite as grizzly. I don't think anything's grizzly with a 832 00:44:24,640 --> 00:44:27,440 Speaker 1: British accent. So I enjoyed myself. It keeps me on 833 00:44:27,520 --> 00:44:30,600 Speaker 1: my toes. So that's what I'm watching. That sounds really interesting. 834 00:44:30,600 --> 00:44:33,000 Speaker 1: In fact, I know everybody kind of went through all 835 00:44:33,040 --> 00:44:35,239 Speaker 1: the big ones like the Crown and whatever you but 836 00:44:35,360 --> 00:44:38,279 Speaker 1: I found myself during lockdown working my way through a 837 00:44:38,320 --> 00:44:42,000 Speaker 1: bunch of French, a bunch of British shows for that 838 00:44:42,040 --> 00:44:44,680 Speaker 1: exact reason. It's like, you have to work, you have 839 00:44:44,680 --> 00:44:46,560 Speaker 1: to pay attention, you have to pay attention, and that's 840 00:44:46,560 --> 00:44:48,560 Speaker 1: a good thing. The thing with all the streaming is 841 00:44:48,600 --> 00:44:51,040 Speaker 1: I'll have it on in the background and ten minutes 842 00:44:51,080 --> 00:44:55,480 Speaker 1: later I not know, right, I totally get that. Tell 843 00:44:55,560 --> 00:44:59,280 Speaker 1: us about your mentors who helped to shape your career. Okay, 844 00:44:59,280 --> 00:45:02,160 Speaker 1: So I say the US, knowing that she will hate 845 00:45:02,320 --> 00:45:04,759 Speaker 1: that I'm raising her name, but um, and I don't 846 00:45:04,760 --> 00:45:06,479 Speaker 1: even know if she knows that this was the case 847 00:45:06,520 --> 00:45:08,279 Speaker 1: for me. But when I joined the research group, I 848 00:45:08,320 --> 00:45:10,560 Speaker 1: was of course new to finance. I was new to investing, 849 00:45:11,000 --> 00:45:14,719 Speaker 1: and I was you know, I'm a very very deliberate, 850 00:45:14,840 --> 00:45:17,160 Speaker 1: diligent person. So I'm working nights and weekends trying to 851 00:45:17,200 --> 00:45:20,360 Speaker 1: discover the morning Star voice, which is where you explain 852 00:45:20,520 --> 00:45:24,080 Speaker 1: complex things and very simple and accessible ways, and also 853 00:45:24,239 --> 00:45:26,200 Speaker 1: just learning how to tell a good fund from a 854 00:45:26,239 --> 00:45:29,680 Speaker 1: bad friend. And Christine Benz, who is a big name 855 00:45:29,719 --> 00:45:32,280 Speaker 1: at morning Star, was on that team, a senior team member, 856 00:45:32,320 --> 00:45:34,760 Speaker 1: and the edits that she would give me were so 857 00:45:35,760 --> 00:45:38,319 Speaker 1: robust and helpful. I would get pages of edits, which 858 00:45:38,320 --> 00:45:40,040 Speaker 1: of course doesn't sound like a good thing, but it 859 00:45:40,160 --> 00:45:42,480 Speaker 1: was a really good thing because it it helps me 860 00:45:42,560 --> 00:45:45,759 Speaker 1: understand things so much better. And she she had a 861 00:45:45,840 --> 00:45:48,640 Speaker 1: number of standing slots on on TV shows, and when 862 00:45:48,680 --> 00:45:50,439 Speaker 1: she wouldn't be able to make it, she would ask 863 00:45:50,440 --> 00:45:52,120 Speaker 1: if I would want to do it in her place, 864 00:45:52,160 --> 00:45:54,480 Speaker 1: and it was just just the kind of endorsement and 865 00:45:54,560 --> 00:45:57,880 Speaker 1: encouragement that I needed. And I think that's kind of 866 00:45:57,920 --> 00:46:01,240 Speaker 1: a special thing about morning Star, this idea that nobody's 867 00:46:01,280 --> 00:46:05,480 Speaker 1: too big to help someone else grow in their career. Huh. 868 00:46:05,520 --> 00:46:07,680 Speaker 1: I love that answer, And I'm gonna do something I 869 00:46:07,680 --> 00:46:11,360 Speaker 1: don't normally do in this section, which is a follow 870 00:46:11,440 --> 00:46:15,360 Speaker 1: up question. We were talking earlier before we started recording. 871 00:46:15,960 --> 00:46:19,759 Speaker 1: We did the sound test. You said your voice was 872 00:46:19,760 --> 00:46:23,600 Speaker 1: your being, of your existence, your soft voice, and that 873 00:46:23,719 --> 00:46:27,359 Speaker 1: led to a whole other discussion. Tell us a little 874 00:46:27,360 --> 00:46:31,359 Speaker 1: bit about working with Christine and other women at morning Star, 875 00:46:31,800 --> 00:46:35,360 Speaker 1: and why is the soft voice so difficult in a 876 00:46:35,400 --> 00:46:37,840 Speaker 1: field like finance for a woman. I think one of 877 00:46:37,880 --> 00:46:40,040 Speaker 1: the things people look at. And maybe this is broadly 878 00:46:40,080 --> 00:46:42,600 Speaker 1: in business, and maybe it's you know, specific to finance. 879 00:46:42,640 --> 00:46:44,879 Speaker 1: I don't know. I'd imagine it's broader, but a very 880 00:46:44,960 --> 00:46:49,560 Speaker 1: commanding presence. I think the visualization and the audio of 881 00:46:49,600 --> 00:46:53,600 Speaker 1: a commanding presence is what captures attention. And as a woman, 882 00:46:53,680 --> 00:46:56,480 Speaker 1: I have a softer voice. I'm a smaller person. You're 883 00:46:56,520 --> 00:47:00,279 Speaker 1: relatively sure, that's right, So I don't have that that 884 00:47:00,640 --> 00:47:04,759 Speaker 1: commanding kind of leader of a clan um looked to 885 00:47:04,800 --> 00:47:07,440 Speaker 1: me and um, I think that might not be an 886 00:47:07,440 --> 00:47:09,640 Speaker 1: issue for other people, but it certainly can get in 887 00:47:09,719 --> 00:47:11,440 Speaker 1: my head from time to time. And I think what 888 00:47:11,600 --> 00:47:14,560 Speaker 1: was so what has been powerful about morning Stars? There 889 00:47:14,560 --> 00:47:17,120 Speaker 1: have been a lot of women at morning Star who 890 00:47:17,160 --> 00:47:20,279 Speaker 1: have had a lot of influence who don't necessarily fit 891 00:47:20,320 --> 00:47:23,120 Speaker 1: a profile UM. And I think, actually, as I think 892 00:47:23,160 --> 00:47:25,000 Speaker 1: back to my days and research, there are a number 893 00:47:25,000 --> 00:47:30,880 Speaker 1: of women who, um, we're really substantive, thoughtful people who um, 894 00:47:30,920 --> 00:47:33,600 Speaker 1: you know, looked like me or had features that I had, 895 00:47:33,640 --> 00:47:35,880 Speaker 1: And I think that was a real source of encouragement. 896 00:47:35,920 --> 00:47:37,920 Speaker 1: Now as you move into the investing world, there tends 897 00:47:37,920 --> 00:47:40,520 Speaker 1: to be fewer women, and that's something that of course 898 00:47:40,560 --> 00:47:43,480 Speaker 1: everyone's wrestling with. How do we kind of make people 899 00:47:43,560 --> 00:47:47,120 Speaker 1: feel like, um, they are welcome to climb any invisible 900 00:47:47,120 --> 00:47:50,320 Speaker 1: barrier that they might see because their voices is valued. 901 00:47:50,920 --> 00:47:56,879 Speaker 1: It's changing, although it takes a generation really have substantial 902 00:47:56,880 --> 00:48:00,000 Speaker 1: invisible change. But there's no doubt that there are more 903 00:48:00,000 --> 00:48:03,520 Speaker 1: women and senior listen your chief investment officers at morning Store. 904 00:48:03,560 --> 00:48:07,080 Speaker 1: There are lots of other very senior women at at 905 00:48:07,160 --> 00:48:11,320 Speaker 1: very large firms. I don't think women are as visible 906 00:48:11,360 --> 00:48:15,680 Speaker 1: as men. But it's clearly there's there's certainly momentum, and 907 00:48:15,880 --> 00:48:18,080 Speaker 1: you know, it's not a thing on its own, but 908 00:48:18,160 --> 00:48:19,880 Speaker 1: we do want to make sure that we're getting the 909 00:48:19,960 --> 00:48:24,120 Speaker 1: very best from the whole cross section of populations. Diversity 910 00:48:24,120 --> 00:48:27,560 Speaker 1: of thought leads to better no doubt about that. Let's 911 00:48:27,680 --> 00:48:30,879 Speaker 1: go to everybody's favorite question, talk about books. What are 912 00:48:30,920 --> 00:48:34,040 Speaker 1: some of your favorite and what are you reading right now? Okay, 913 00:48:34,040 --> 00:48:37,600 Speaker 1: so favorite books? And I'm thinking explicitly. I'm a big reader, 914 00:48:37,640 --> 00:48:40,280 Speaker 1: I think, but I'm thinking explicitly from an investment standpoint. 915 00:48:40,480 --> 00:48:42,800 Speaker 1: I think one of the books that I really loved 916 00:48:43,040 --> 00:48:46,600 Speaker 1: was Missing to Leads Fooled by Randomness. I love that 917 00:48:46,600 --> 00:48:49,040 Speaker 1: book partly because not I read it. I don't know, 918 00:48:49,080 --> 00:48:51,839 Speaker 1: maybe five six, seven years ago. And at the time, 919 00:48:51,880 --> 00:48:54,279 Speaker 1: I've been writing a lot of commentary where I'd say 920 00:48:54,360 --> 00:48:56,280 Speaker 1: what happened in the markets that month or that quarter, 921 00:48:56,680 --> 00:48:59,080 Speaker 1: and then I would think, I'm reading everyone else's commentary 922 00:48:59,120 --> 00:49:00,680 Speaker 1: and they said, and this has because of X, Y 923 00:49:00,680 --> 00:49:02,440 Speaker 1: and Z, and I would think it is I mean, 924 00:49:02,480 --> 00:49:05,440 Speaker 1: those things both happened. The market did that, and that happened, 925 00:49:05,440 --> 00:49:08,879 Speaker 1: but did one cause that? And they seemed as such 926 00:49:08,920 --> 00:49:12,319 Speaker 1: a brilliant job of clarifying the fact that a lot 927 00:49:12,360 --> 00:49:14,879 Speaker 1: of the things that we build narratives out of are 928 00:49:15,040 --> 00:49:17,840 Speaker 1: just noise. And I think that's a really important and 929 00:49:18,280 --> 00:49:19,960 Speaker 1: you know, the kind of truth that we should hold 930 00:49:19,960 --> 00:49:22,239 Speaker 1: on to a specialized active investors and we look for 931 00:49:22,239 --> 00:49:24,960 Speaker 1: those stories. Um that a lot of it is actually 932 00:49:25,000 --> 00:49:27,640 Speaker 1: quite frankly noise. So I love that answer. What other 933 00:49:27,680 --> 00:49:30,319 Speaker 1: books are you? Okay, so I'm reading right now, I'm 934 00:49:30,320 --> 00:49:33,680 Speaker 1: reading The Bond King. I'm reading a book called UM, 935 00:49:33,800 --> 00:49:36,279 Speaker 1: How to Have a Good Day, which is about how 936 00:49:36,360 --> 00:49:40,040 Speaker 1: to prioritize and and organize your day so you get 937 00:49:40,040 --> 00:49:43,160 Speaker 1: that satisfaction out of it that you long for. Um. 938 00:49:43,200 --> 00:49:46,160 Speaker 1: It's by a woman named Caroline Webb. Is it a 939 00:49:46,760 --> 00:49:50,759 Speaker 1: organizational tool or I do love checking those things? Well, 940 00:49:50,760 --> 00:49:53,480 Speaker 1: that's that's the kind of thing that is very satisfied. 941 00:49:53,520 --> 00:49:57,040 Speaker 1: That's the kind of thing she talks about. She talks about, uh, 942 00:49:57,239 --> 00:50:00,479 Speaker 1: just kind of the behavioral elements that that come into play. 943 00:50:00,560 --> 00:50:04,280 Speaker 1: So as a prioritization standpoint, planning your day ahead of time, 944 00:50:04,360 --> 00:50:06,680 Speaker 1: knowing what those key things are that you need to 945 00:50:06,760 --> 00:50:09,799 Speaker 1: do and not the other things. She talks about making focus, 946 00:50:10,080 --> 00:50:13,680 Speaker 1: putting your activities into blocks. So this is my email block, 947 00:50:13,800 --> 00:50:16,360 Speaker 1: this is my deep think block, so some really common 948 00:50:16,480 --> 00:50:19,640 Speaker 1: sense and it's just one practical piece of advice after another. 949 00:50:19,840 --> 00:50:22,240 Speaker 1: And then the last book that I just finished recently 950 00:50:22,360 --> 00:50:25,560 Speaker 1: was called Bowling Alone. It's by Robert Putnam. It was 951 00:50:25,560 --> 00:50:28,000 Speaker 1: written in two thousand and it's about the rise and 952 00:50:28,040 --> 00:50:31,160 Speaker 1: then decline of social capital. So social capital being kind 953 00:50:31,160 --> 00:50:34,759 Speaker 1: of the trust that we have in our community and 954 00:50:34,800 --> 00:50:38,000 Speaker 1: our neighbors and our peers um and it's it's tracing 955 00:50:38,040 --> 00:50:41,840 Speaker 1: that arc. And it was fascinating because obviously of COVID 956 00:50:41,880 --> 00:50:43,960 Speaker 1: and lockdowns and the way we were so separate from 957 00:50:43,960 --> 00:50:46,239 Speaker 1: one another and now we're coming back together. And it 958 00:50:46,320 --> 00:50:49,120 Speaker 1: just got me thinking about the value of social capital 959 00:50:49,160 --> 00:50:51,759 Speaker 1: and what that can mean for a country. What sort 960 00:50:51,760 --> 00:50:54,400 Speaker 1: of advice would you give to a recent college grad 961 00:50:54,480 --> 00:50:58,440 Speaker 1: who was interested in a career in either and for you, 962 00:50:58,520 --> 00:51:04,080 Speaker 1: this is a long list, economics analysis, fund management, or 963 00:51:04,440 --> 00:51:07,319 Speaker 1: being a chief investment officer. You know, one thing that 964 00:51:07,840 --> 00:51:11,200 Speaker 1: I was not good at in college. I'm a present 965 00:51:11,200 --> 00:51:14,760 Speaker 1: oriented person and I wasn't good at envisioning a career, 966 00:51:14,840 --> 00:51:17,040 Speaker 1: and so I had just very general careers. Well, I 967 00:51:17,080 --> 00:51:19,200 Speaker 1: could go into medicine, or I could be a lawyer. 968 00:51:19,480 --> 00:51:22,640 Speaker 1: It didn't really think about the wide array of careers 969 00:51:22,680 --> 00:51:25,000 Speaker 1: that are out there, and so I don't You don't 970 00:51:25,040 --> 00:51:27,279 Speaker 1: want someone to become a little professional at age of 971 00:51:27,360 --> 00:51:30,160 Speaker 1: nineteen and have some sort of you know, envision of 972 00:51:30,200 --> 00:51:32,040 Speaker 1: their future in mind. But you do want people to 973 00:51:32,160 --> 00:51:35,560 Speaker 1: know of the enormous amounts of variety that there is 974 00:51:35,600 --> 00:51:38,760 Speaker 1: in professional life, and so I would I would suggest 975 00:51:38,760 --> 00:51:41,520 Speaker 1: that people really pursue that really get a sense for 976 00:51:41,560 --> 00:51:45,439 Speaker 1: the variety, whether that's taking random internships or whether that's 977 00:51:45,600 --> 00:51:49,000 Speaker 1: you know, going to networking events in random things, just 978 00:51:49,120 --> 00:51:51,279 Speaker 1: that you get a sampling you kind of date the 979 00:51:51,560 --> 00:51:54,600 Speaker 1: investment market or the broader career market and get a 980 00:51:54,600 --> 00:51:57,760 Speaker 1: sense for what's actually a fit for you. Really interesting. 981 00:51:58,040 --> 00:52:00,879 Speaker 1: And our final question, what do know about the world 982 00:52:00,960 --> 00:52:04,640 Speaker 1: of investing today that you wish you knew twenty five 983 00:52:04,760 --> 00:52:07,319 Speaker 1: or so years ago when you were first getting started. Yeah. 984 00:52:07,360 --> 00:52:09,279 Speaker 1: So there's a few things I mentioned um at the 985 00:52:09,320 --> 00:52:13,040 Speaker 1: beginning of our conversation that during the global financial crisis, 986 00:52:13,080 --> 00:52:16,280 Speaker 1: I learned that a lot of very credible, experienced people 987 00:52:16,400 --> 00:52:19,239 Speaker 1: could be very very wrong. And the thing that I 988 00:52:19,239 --> 00:52:22,200 Speaker 1: would tell myself is that it's okay to ask the 989 00:52:22,280 --> 00:52:25,840 Speaker 1: dumb question. The dumb question is probably something that a 990 00:52:25,840 --> 00:52:29,359 Speaker 1: lot of people don't fully understand, and you need to have, 991 00:52:29,520 --> 00:52:31,640 Speaker 1: you know, the confidence and the willingness to put yourself 992 00:52:31,640 --> 00:52:33,759 Speaker 1: out there and be like, I don't get the subprime thing. 993 00:52:33,880 --> 00:52:36,400 Speaker 1: You know, I don't get these trunches, or you know, 994 00:52:36,440 --> 00:52:38,880 Speaker 1: I don't understand why we should be trading off of 995 00:52:38,920 --> 00:52:42,399 Speaker 1: CPI prints every month. Ask those questions. I think those 996 00:52:42,520 --> 00:52:47,680 Speaker 1: questions are way more profounds than people think, really really interesting. 997 00:52:48,440 --> 00:52:51,960 Speaker 1: We have been speaking with Marta Norton. She is c 998 00:52:52,160 --> 00:52:56,840 Speaker 1: i O of Morning Star Investment Management. If you enjoy 999 00:52:56,920 --> 00:52:59,759 Speaker 1: these conversations, well be sure and check out any of 1000 00:52:59,800 --> 00:53:02,880 Speaker 1: the previous I don't know four hundred and twenty seven 1001 00:53:02,880 --> 00:53:05,840 Speaker 1: we've done over the past eight years. You can find 1002 00:53:05,880 --> 00:53:11,240 Speaker 1: those at Bloomberg, Spotify, iTunes and now YouTube or wherever 1003 00:53:11,560 --> 00:53:15,480 Speaker 1: you fill your podcast uh fix. We love your comments, 1004 00:53:15,480 --> 00:53:18,880 Speaker 1: feedback and suggestions right to us at m IB podcast 1005 00:53:18,920 --> 00:53:22,440 Speaker 1: at Bloomberg dot net. Sign up for my daily reading 1006 00:53:22,480 --> 00:53:25,200 Speaker 1: list at Bloomberg dot com. Follow me on Twitter at 1007 00:53:25,280 --> 00:53:27,640 Speaker 1: rid Halts. I would be remiss if I did not 1008 00:53:27,760 --> 00:53:30,640 Speaker 1: thank the correct team that helps put these conversations together 1009 00:53:30,719 --> 00:53:35,200 Speaker 1: each week. Sarah Livesey is my audio engineer. Attica val 1010 00:53:35,239 --> 00:53:39,080 Speaker 1: Bron is my project manager. Our producer is Paris Wald. 1011 00:53:39,160 --> 00:53:42,840 Speaker 1: Our head of research is Sean Russo. I'm Barry Hults. 1012 00:53:43,040 --> 00:53:46,640 Speaker 1: You've been listening to Masters in Business on Bloomberg Radio.