1 00:00:02,400 --> 00:00:09,119 Speaker 1: Bloomberg Audio Studios, podcasts, radio news. You're listening to the 2 00:00:09,119 --> 00:00:13,320 Speaker 1: Bloomberg Intelligence Podcast. Catch us live weekdays at ten am 3 00:00:13,360 --> 00:00:15,800 Speaker 1: Eastern on Apple card Playing and Broud Auto with the 4 00:00:15,800 --> 00:00:19,720 Speaker 1: Bloomberg Business App. Listen on demand wherever you get your podcasts, 5 00:00:19,920 --> 00:00:22,280 Speaker 1: or watch us live on YouTube. 6 00:00:23,200 --> 00:00:25,320 Speaker 2: All right, so we know a big, big day out 7 00:00:25,320 --> 00:00:27,800 Speaker 2: in the Bay Area today with Apple and their new 8 00:00:28,520 --> 00:00:31,320 Speaker 2: iPhone and new product launches. Mark German he covers all 9 00:00:31,320 --> 00:00:34,279 Speaker 2: the technology stuff out there for Bloomberg News. Mark, I've 10 00:00:34,320 --> 00:00:36,720 Speaker 2: already informed Tim Cook that I am, in fact going 11 00:00:36,760 --> 00:00:38,839 Speaker 2: to be upgrading my phone here in the not too 12 00:00:38,880 --> 00:00:43,279 Speaker 2: distant future to the iPhone sixteen. I guess I am 13 00:00:43,320 --> 00:00:47,680 Speaker 2: who cares and they're very excited. Are people excited for 14 00:00:47,720 --> 00:00:48,680 Speaker 2: this event here today? 15 00:00:48,720 --> 00:00:52,320 Speaker 3: And if so, why, Yes, it's all about the iPhone 16 00:00:52,320 --> 00:00:54,280 Speaker 3: this year. This is actually going to be more of 17 00:00:54,320 --> 00:00:56,600 Speaker 3: a muted release, right, So this is not a big 18 00:00:56,720 --> 00:00:59,120 Speaker 3: year over year overhaul. Remember last year they added the 19 00:00:59,160 --> 00:01:03,520 Speaker 3: Titanium show. Well, this year is more about refinements, increased 20 00:01:03,600 --> 00:01:10,280 Speaker 3: processing performance to better support artificial intelligence, improve displays on 21 00:01:10,319 --> 00:01:12,720 Speaker 3: the Pro model, so slightly bigger screens is about a 22 00:01:12,760 --> 00:01:16,720 Speaker 3: five percent display increase, but because the bezels around the 23 00:01:16,760 --> 00:01:19,840 Speaker 3: display are smaller, that increase is actually going to be 24 00:01:19,840 --> 00:01:23,000 Speaker 3: more noticeable than a five percent increase would normally suggest 25 00:01:23,080 --> 00:01:26,319 Speaker 3: if you heard that. The other big enhancement is going 26 00:01:26,360 --> 00:01:28,319 Speaker 3: to be a camera button. This is going to be 27 00:01:28,319 --> 00:01:30,440 Speaker 3: on all four new models, both the low end and 28 00:01:30,480 --> 00:01:33,000 Speaker 3: the high end models, and it basically works the same 29 00:01:33,040 --> 00:01:35,640 Speaker 3: as a DSLR button, right, So you soft touch it 30 00:01:35,680 --> 00:01:39,039 Speaker 3: to autofocus on a subject, you press it in in 31 00:01:39,120 --> 00:01:42,200 Speaker 3: order to actually take that photo or a video. You're 32 00:01:42,240 --> 00:01:43,800 Speaker 3: also going to be able to swipe on it up 33 00:01:43,840 --> 00:01:46,680 Speaker 3: and down or left to right in order to zoom 34 00:01:46,680 --> 00:01:48,960 Speaker 3: in and out of the subject. So it's essentially the 35 00:01:49,000 --> 00:01:51,840 Speaker 3: same camera controls that you've had on the display now 36 00:01:51,880 --> 00:01:54,560 Speaker 3: relegated to a harbor button on the side of the phone. 37 00:01:54,880 --> 00:01:57,120 Speaker 3: And the bet there is that will help people take 38 00:01:57,160 --> 00:02:00,080 Speaker 3: more pictures and maybe better pictures, which of course is 39 00:02:00,080 --> 00:02:02,360 Speaker 3: going to translate to people needing to buy iPhone with 40 00:02:02,480 --> 00:02:06,600 Speaker 3: more storage base, which obviously costs more, and bigger iCloud 41 00:02:06,680 --> 00:02:09,720 Speaker 3: storage plans, which obviously will generate more revenue for Apple 42 00:02:09,760 --> 00:02:12,520 Speaker 3: on both of those things, right, So it's I guess 43 00:02:12,520 --> 00:02:14,880 Speaker 3: a win for consumers and a double win for Apple. 44 00:02:15,000 --> 00:02:17,920 Speaker 4: Does that imply then a supercycle definitely taking hold in 45 00:02:17,960 --> 00:02:19,000 Speaker 4: twenty four to twenty five. 46 00:02:20,520 --> 00:02:21,880 Speaker 5: There's no iPhone supercycle. 47 00:02:21,919 --> 00:02:24,440 Speaker 3: There have been some analyst claims over the last several 48 00:02:24,480 --> 00:02:27,840 Speaker 3: weeks about a supercycle coming with these new iPhones. I 49 00:02:27,880 --> 00:02:29,880 Speaker 3: would have to say that they're either making things up, 50 00:02:29,960 --> 00:02:32,280 Speaker 3: or getting bad information, or just trying to pump the 51 00:02:32,280 --> 00:02:35,519 Speaker 3: stock price for their own self interests. 52 00:02:35,720 --> 00:02:35,919 Speaker 5: Right. 53 00:02:36,560 --> 00:02:39,280 Speaker 3: The reality is that the numbers that we're seeing in 54 00:02:39,320 --> 00:02:42,600 Speaker 3: terms of iPhone orders from the supply chain probably indicate 55 00:02:42,600 --> 00:02:44,120 Speaker 3: an annual decline. 56 00:02:43,680 --> 00:02:44,919 Speaker 5: On iPhone unit shipments. 57 00:02:44,960 --> 00:02:48,440 Speaker 3: Now, an annual decline doesn't necessarily mean a revenue decline, right, 58 00:02:48,760 --> 00:02:51,160 Speaker 3: Because they're adding new features through these higher end models, 59 00:02:51,200 --> 00:02:54,880 Speaker 3: particularly making the lower end Pro model even better at 60 00:02:54,919 --> 00:02:57,280 Speaker 3: one thousand dollars price point. You may be seeing people 61 00:02:57,320 --> 00:02:59,480 Speaker 3: who normally would buy the seven ninety nine version go 62 00:02:59,520 --> 00:03:02,120 Speaker 3: to the nine nine version, which could raise overall asps. 63 00:03:02,639 --> 00:03:05,839 Speaker 3: In terms of an iPhone supercycle, that normally means big 64 00:03:05,880 --> 00:03:08,600 Speaker 3: hardware changes, We're not getting that this time around. It 65 00:03:08,639 --> 00:03:11,200 Speaker 3: also would mean that Apple intelligence would be ready to go, 66 00:03:11,600 --> 00:03:13,040 Speaker 3: but I would say it's half baked. 67 00:03:13,040 --> 00:03:13,560 Speaker 5: If even that. 68 00:03:13,960 --> 00:03:16,080 Speaker 3: A lot of the new features aren't coming until December, 69 00:03:16,160 --> 00:03:18,440 Speaker 3: and many more aren't coming until the middle of next year. 70 00:03:18,720 --> 00:03:19,880 Speaker 5: So if you're anticipating an. 71 00:03:19,760 --> 00:03:22,160 Speaker 3: iPhone supercycle, if you believe there will ever be an 72 00:03:22,200 --> 00:03:26,360 Speaker 3: iPhone supercycle again, a I would say, adjust your expectations 73 00:03:26,360 --> 00:03:29,800 Speaker 3: for twenty twenty four, maybe focused on September twenty twenty five, 74 00:03:29,960 --> 00:03:33,000 Speaker 3: when the iPhone seventeen launches with more significant enhancements. 75 00:03:33,360 --> 00:03:34,680 Speaker 6: What is Apple Intelligence? 76 00:03:36,400 --> 00:03:40,520 Speaker 3: Apple Intelligence is artificial intelligence for Apple customers, right, So 77 00:03:40,600 --> 00:03:43,920 Speaker 3: that's the Apple branded version of their AI platform coming 78 00:03:43,920 --> 00:03:47,279 Speaker 3: as part of iOS eighteen point one sometime in October. 79 00:03:47,400 --> 00:03:52,840 Speaker 3: That's including summaries of notifications. That's including phone call recording 80 00:03:52,920 --> 00:03:58,040 Speaker 3: and automated transcriptions. That's including transcriptions and voice memos is 81 00:03:58,320 --> 00:04:03,240 Speaker 3: including voice recording, and the nosapp. It's including gen Mojis, 82 00:04:03,280 --> 00:04:06,280 Speaker 3: which uses artificial intelligence to create your own emoji characters. 83 00:04:07,320 --> 00:04:11,160 Speaker 4: My daughter loves that, by the way, like they're making emojis, 84 00:04:11,200 --> 00:04:13,080 Speaker 4: Like she takes my phone and does the things and 85 00:04:13,120 --> 00:04:15,480 Speaker 4: she makes chiffs and all this stuff. Like the young kids, 86 00:04:15,560 --> 00:04:16,080 Speaker 4: they love it. 87 00:04:17,320 --> 00:04:19,760 Speaker 3: I think the gen moojis are going to be incredibly popular. 88 00:04:19,839 --> 00:04:21,080 Speaker 3: I think it's going to be at the center of 89 00:04:21,080 --> 00:04:24,120 Speaker 3: many of Apple's advertisements for these features, but that's not 90 00:04:24,160 --> 00:04:25,200 Speaker 3: coming until December. 91 00:04:25,279 --> 00:04:26,560 Speaker 5: So I'm not sure. 92 00:04:26,279 --> 00:04:29,000 Speaker 3: How that can sell new iPhones in September if it's 93 00:04:29,040 --> 00:04:31,120 Speaker 3: not going to be available until December. 94 00:04:31,200 --> 00:04:32,960 Speaker 5: So I have some big. 95 00:04:32,880 --> 00:04:37,080 Speaker 3: Questions about where analysts get their information from, why they 96 00:04:37,120 --> 00:04:39,520 Speaker 3: say the things they do, and why some. 97 00:04:39,480 --> 00:04:40,880 Speaker 5: Of them are considered reputable. 98 00:04:40,960 --> 00:04:43,240 Speaker 3: So I think that people need to be able to 99 00:04:43,480 --> 00:04:46,720 Speaker 3: separate the signal from the noise. And that's why I'm 100 00:04:46,760 --> 00:04:49,880 Speaker 3: so happy to come on here and explain and provide 101 00:04:49,880 --> 00:04:50,760 Speaker 3: a dose of reality. 102 00:04:50,880 --> 00:04:52,760 Speaker 4: So but the dumb question, So Paul gets his new 103 00:04:52,800 --> 00:04:55,800 Speaker 4: phone in October, can he just update the stuff when 104 00:04:55,800 --> 00:04:57,720 Speaker 4: the cool things like the emoji stuff comes out? 105 00:04:59,200 --> 00:05:01,680 Speaker 3: Yes, he can'tolutely and it's not a dumb question, right, 106 00:05:01,720 --> 00:05:04,800 Speaker 3: So what we're going to see our Apple Intelligence features 107 00:05:04,880 --> 00:05:07,120 Speaker 3: rolling out probably over the course the next six to 108 00:05:07,200 --> 00:05:10,360 Speaker 3: nine months, with constant software updates. Now this is new 109 00:05:10,360 --> 00:05:12,640 Speaker 3: for Apple. This is not something they've done in the past. 110 00:05:12,920 --> 00:05:15,359 Speaker 3: Usually you get one big software update every September and 111 00:05:15,400 --> 00:05:16,120 Speaker 3: you're pretty. 112 00:05:15,920 --> 00:05:17,640 Speaker 5: Much set safe for buck mixes and. 113 00:05:17,640 --> 00:05:19,760 Speaker 3: Maybe a couple of enhancements here or there until the 114 00:05:19,760 --> 00:05:21,960 Speaker 3: following September. This time around is going to be a 115 00:05:22,040 --> 00:05:24,760 Speaker 3: gradual release. Now, why are they doing that, because Apple 116 00:05:24,800 --> 00:05:27,520 Speaker 3: Intelligence simply is not ready. There's a lot of testing 117 00:05:27,520 --> 00:05:30,000 Speaker 3: that needs to go into this. And the reason Apple 118 00:05:30,040 --> 00:05:33,360 Speaker 3: Intelligence has been behind is because they're responding late to 119 00:05:33,400 --> 00:05:36,000 Speaker 3: this AI praise. They really didn't start getting to work 120 00:05:36,080 --> 00:05:39,520 Speaker 3: on these AI enhancements until the second half of twenty 121 00:05:39,560 --> 00:05:43,320 Speaker 3: twenty two after they saw chat GPT launch. Right, this 122 00:05:43,440 --> 00:05:45,440 Speaker 3: was really something that was developed over the course of 123 00:05:45,440 --> 00:05:47,880 Speaker 3: twenty twenty three and into the first half of twenty 124 00:05:47,880 --> 00:05:48,360 Speaker 3: twenty four. 125 00:05:48,760 --> 00:05:49,960 Speaker 5: And their development. 126 00:05:49,520 --> 00:05:52,120 Speaker 3: Cycles for major new initiatives like this, these normally can 127 00:05:52,160 --> 00:05:54,279 Speaker 3: take three to four years, right, but they did it 128 00:05:54,320 --> 00:05:55,599 Speaker 3: basically in half the time. 129 00:05:56,560 --> 00:05:59,200 Speaker 2: So, yeah, you raised a good point earlier, mark that 130 00:05:59,400 --> 00:06:02,320 Speaker 2: there's a reasonable scenario, just given the size of the market, 131 00:06:02,400 --> 00:06:05,840 Speaker 2: that there really are no supercycles unlikely to be a 132 00:06:05,880 --> 00:06:08,159 Speaker 2: super cycle again for the Apple iPhone. Is that a 133 00:06:08,200 --> 00:06:09,599 Speaker 2: belief that's widely held out there. 134 00:06:11,320 --> 00:06:13,440 Speaker 3: It's widely held by me, and I think it's widely 135 00:06:13,480 --> 00:06:15,480 Speaker 3: held by people who really understand this stuff. 136 00:06:15,720 --> 00:06:16,960 Speaker 5: You know, the last time we. 137 00:06:16,920 --> 00:06:20,800 Speaker 3: Got a true, true iPhone supercycle was back in twenty fourteen, 138 00:06:20,920 --> 00:06:22,920 Speaker 3: ten years ago, with the release of the iPhone six 139 00:06:22,960 --> 00:06:24,560 Speaker 3: and six plus two reasons. 140 00:06:24,760 --> 00:06:25,880 Speaker 5: That was the first time. 141 00:06:25,720 --> 00:06:29,640 Speaker 3: That they made substantial screen size increases to the iPhone. 142 00:06:29,680 --> 00:06:32,240 Speaker 3: That was your first Apple fablet, right, moving to the 143 00:06:32,240 --> 00:06:34,320 Speaker 3: four point seven to five point five in screen sizes. 144 00:06:34,800 --> 00:06:35,200 Speaker 5: Massive. 145 00:06:35,680 --> 00:06:38,440 Speaker 3: Also, that was the same year where they struck the 146 00:06:38,520 --> 00:06:42,440 Speaker 3: carrier agreement with China Mobile in China, the biggest wireless 147 00:06:42,480 --> 00:06:46,320 Speaker 3: carrier in the world, adding an addressable market, an additional 148 00:06:46,360 --> 00:06:49,520 Speaker 3: addressable market of one billion people, right, So that is 149 00:06:49,560 --> 00:06:51,760 Speaker 3: what really elicited that supercycle, and that was a two 150 00:06:51,839 --> 00:06:53,760 Speaker 3: three year thing, So that was great for Apple. We 151 00:06:53,800 --> 00:06:57,200 Speaker 3: saw another big bounce in twenty seventeen with the iPhone ten. 152 00:06:57,440 --> 00:07:00,000 Speaker 3: Obviously that was major in terms of asps or great 153 00:07:00,279 --> 00:07:03,120 Speaker 3: the starting price right by three hundred dollars from seven 154 00:07:03,200 --> 00:07:05,320 Speaker 3: hundred and two one thousand. That was a big upgrade 155 00:07:05,320 --> 00:07:07,680 Speaker 3: with face idea. Then we saw that again with the 156 00:07:07,720 --> 00:07:10,600 Speaker 3: iPhone twelve, five G all four models at the tail 157 00:07:10,680 --> 00:07:13,000 Speaker 3: end of twenty twenty, at the top of COVID when 158 00:07:13,000 --> 00:07:15,600 Speaker 3: people were splurging on money, right, So that was a 159 00:07:15,640 --> 00:07:16,119 Speaker 3: big one. 160 00:07:16,200 --> 00:07:18,280 Speaker 5: But since the iPhone twelve and twenty twenty and the 161 00:07:18,320 --> 00:07:20,120 Speaker 5: advent of five G for Apple. 162 00:07:20,280 --> 00:07:23,239 Speaker 3: We haven't seen major, major, major significant changes. 163 00:07:23,720 --> 00:07:26,120 Speaker 5: Maybe they're coming at the end of next year. Maybe 164 00:07:26,120 --> 00:07:26,720 Speaker 5: that will. 165 00:07:26,480 --> 00:07:29,480 Speaker 3: Create a supercycle, but I want people to know, don't 166 00:07:29,520 --> 00:07:30,400 Speaker 3: expect one this year. 167 00:07:30,480 --> 00:07:32,480 Speaker 4: All Right, We're on't up more Apple in just a moment. Also, Hey, 168 00:07:32,520 --> 00:07:36,360 Speaker 4: Mark Ourman, Thanks lot really appreciated. Bloomer Technology senior reporter 169 00:07:36,560 --> 00:07:38,440 Speaker 4: joining us from California. 170 00:07:39,360 --> 00:07:43,240 Speaker 1: You're listening to the Bloomberg Intelligence Podcast. Catch us live 171 00:07:43,320 --> 00:07:46,360 Speaker 1: weekdays at ten am Eastern on Apple Car Play and 172 00:07:46,360 --> 00:07:49,280 Speaker 1: Android Auto with the Bloomberg Business app. You can also 173 00:07:49,360 --> 00:07:52,880 Speaker 1: listen live on Amazon Alexa from our flagship New York station. 174 00:07:53,240 --> 00:07:55,960 Speaker 1: Just say Alexa Play Bloomberg eleven thirty. 175 00:07:57,560 --> 00:07:59,600 Speaker 4: Speaking of sectors, good to look at. Looking at Apple, 176 00:07:59,720 --> 00:08:02,640 Speaker 4: it's about one point three percent today. It is their 177 00:08:02,720 --> 00:08:05,320 Speaker 4: glow time event, as we've been talking about. But Bloomberg 178 00:08:05,320 --> 00:08:09,720 Speaker 4: Big Take had a fantastic piece today and we wanted 179 00:08:09,720 --> 00:08:13,280 Speaker 4: to dive into Austin car technology reporter for Bloomberg News. 180 00:08:13,280 --> 00:08:16,600 Speaker 4: It's titled Apple's Rise from Rebel to three point four 181 00:08:16,720 --> 00:08:21,160 Speaker 4: trillion dollar world power. It's great to get you on this, Austin. 182 00:08:21,240 --> 00:08:23,320 Speaker 4: It was a wonderful piece. Distracted me from my whole 183 00:08:23,320 --> 00:08:23,960 Speaker 4: car ride. 184 00:08:23,840 --> 00:08:24,880 Speaker 2: Into the office. 185 00:08:25,480 --> 00:08:28,080 Speaker 4: Can you just connect all the dots from like the 186 00:08:28,240 --> 00:08:29,600 Speaker 4: eighties until now. 187 00:08:31,520 --> 00:08:33,440 Speaker 7: You want me to summarize forty years and a minute, 188 00:08:33,480 --> 00:08:37,480 Speaker 7: I can you bet you've got okay? Well, well, really, 189 00:08:37,559 --> 00:08:40,480 Speaker 7: what this story does is chart why and how Apple 190 00:08:40,520 --> 00:08:43,760 Speaker 7: found in its position today, facing a big anti trust 191 00:08:44,080 --> 00:08:48,400 Speaker 7: lawsuit in the US, a lot of regulatory pressure in Europe, 192 00:08:48,840 --> 00:08:52,240 Speaker 7: as well as a lot of really just skepticism and 193 00:08:52,280 --> 00:08:54,640 Speaker 7: criticism for a lot of the partners and developers that 194 00:08:54,640 --> 00:08:57,640 Speaker 7: have depended on Apple over the years. And it charts 195 00:08:57,640 --> 00:09:01,040 Speaker 7: how basically Apple has changed from thatnineteen eighty four era 196 00:09:01,200 --> 00:09:03,720 Speaker 7: when it released the Mac it was seen as this 197 00:09:03,800 --> 00:09:07,200 Speaker 7: sort of disruptive force in the technology industry to twenty 198 00:09:07,240 --> 00:09:09,080 Speaker 7: twenty four when a lot of people think that this 199 00:09:09,160 --> 00:09:12,040 Speaker 7: is a sort of domineering force that needs to be disrupted. 200 00:09:12,200 --> 00:09:14,199 Speaker 7: So we go through from the Mac to the iPod 201 00:09:14,240 --> 00:09:17,200 Speaker 7: and iPhone up through present day with the release of 202 00:09:17,240 --> 00:09:21,000 Speaker 7: the iPhone, the new iPhone sixteen later today, and it's 203 00:09:21,000 --> 00:09:23,319 Speaker 7: just really just putting all the pieces together about how 204 00:09:23,360 --> 00:09:24,640 Speaker 7: Apple finds itself. 205 00:09:24,320 --> 00:09:25,360 Speaker 5: In that position now. 206 00:09:26,160 --> 00:09:29,720 Speaker 2: And Austin along with Max Chafkin, you guys reported this story. 207 00:09:29,840 --> 00:09:30,720 Speaker 6: Just fantastic work. 208 00:09:30,760 --> 00:09:34,480 Speaker 2: But for me, Cameron Galley who does all the illustrations 209 00:09:34,520 --> 00:09:37,600 Speaker 2: just made it really cool and really interactive, some awesome 210 00:09:37,640 --> 00:09:38,560 Speaker 2: stuff as always. 211 00:09:38,840 --> 00:09:41,960 Speaker 6: So Austin, where do you think Apple goes from here? 212 00:09:42,040 --> 00:09:44,840 Speaker 6: What's is it just new products? 213 00:09:45,040 --> 00:09:47,600 Speaker 2: Is it maybe getting more ingrained in our daily lives? 214 00:09:47,640 --> 00:09:48,800 Speaker 6: If that's even possible. 215 00:09:49,200 --> 00:09:51,400 Speaker 2: What do you think kind of a longer term vision 216 00:09:51,440 --> 00:09:52,640 Speaker 2: is for the folks in Kupertino? 217 00:09:54,559 --> 00:09:56,640 Speaker 7: Look, I mean, I think a really good question for 218 00:09:57,040 --> 00:09:59,800 Speaker 7: listeners right now or even you guys, is just, you know, 219 00:10:00,120 --> 00:10:02,240 Speaker 7: going to release this new iPhone. If you guys are 220 00:10:02,280 --> 00:10:05,640 Speaker 7: Apple users, have you ever seriously considered switching to a 221 00:10:05,640 --> 00:10:08,200 Speaker 7: different device or is it just the default? Now that 222 00:10:08,280 --> 00:10:11,160 Speaker 7: I'm going to upgrade to the iPhone sixteen? Maybe at default? 223 00:10:11,240 --> 00:10:13,280 Speaker 7: And so I think the question is how long can 224 00:10:13,320 --> 00:10:15,480 Speaker 7: that last where it is just sort of the default? 225 00:10:15,679 --> 00:10:18,120 Speaker 7: I mean, even their new features that are going to 226 00:10:18,280 --> 00:10:20,600 Speaker 7: release today are all about you know, AI and how 227 00:10:20,640 --> 00:10:23,880 Speaker 7: that ties into some of its hardware. But in all honesty, 228 00:10:23,800 --> 00:10:26,319 Speaker 7: they're two years late to AI. A lot of the features. 229 00:10:26,320 --> 00:10:29,440 Speaker 7: Mark German or Apple colleague, is reporting that won't really 230 00:10:29,440 --> 00:10:31,679 Speaker 7: release until twenty twenty five, at which point maybe you 231 00:10:31,679 --> 00:10:34,000 Speaker 7: should just wait for the iPhone seventeen and I just 232 00:10:34,000 --> 00:10:37,080 Speaker 7: think there's a big question about you know, Apple's products 233 00:10:37,120 --> 00:10:39,480 Speaker 7: are still good. They still make you know, the best laptop, 234 00:10:39,520 --> 00:10:42,920 Speaker 7: the best you know, watch and earbuds. I'm talking through 235 00:10:42,920 --> 00:10:45,120 Speaker 7: my AirPods right now. But at the same time, when 236 00:10:45,120 --> 00:10:47,920 Speaker 7: they don't face that type of pressure, does their products 237 00:10:47,960 --> 00:10:50,440 Speaker 7: just become too incremental and too boring? And I think 238 00:10:50,480 --> 00:10:53,040 Speaker 7: that is when you're going to see a lot more 239 00:10:53,040 --> 00:10:56,200 Speaker 7: disruptives trying to change the way computing works and work 240 00:10:56,240 --> 00:10:58,960 Speaker 7: outside of the Apple ecosystem. But the problem for consumers 241 00:10:58,960 --> 00:11:00,720 Speaker 7: like us is we're kind of stuck in it. I'm 242 00:11:00,720 --> 00:11:02,319 Speaker 7: not going to switch anytime soon for sure. 243 00:11:02,880 --> 00:11:04,720 Speaker 4: Well then to that point, but I found also interesting, 244 00:11:04,840 --> 00:11:06,840 Speaker 4: and I didn't know in the piece that you wrote, 245 00:11:07,000 --> 00:11:10,600 Speaker 4: was sort of Tim Cook's role in managing Apple supply chain, 246 00:11:10,640 --> 00:11:14,360 Speaker 4: and you dug deep into Apple would have a supply 247 00:11:14,480 --> 00:11:17,520 Speaker 4: chain partner and then in essence look to manufacture that 248 00:11:17,760 --> 00:11:20,400 Speaker 4: in house, and then booed that company, which is really 249 00:11:20,400 --> 00:11:22,959 Speaker 4: messed up tons of companies around the world. Can you 250 00:11:23,000 --> 00:11:26,080 Speaker 4: give us some detail on that. Sure. 251 00:11:26,520 --> 00:11:29,400 Speaker 7: The most infamous example actually goes back about a decade ago. 252 00:11:29,559 --> 00:11:33,280 Speaker 7: Apple was developing these new sapphire screams that were going 253 00:11:33,320 --> 00:11:35,439 Speaker 7: to be altered durable instead of the glass that they 254 00:11:35,480 --> 00:11:37,920 Speaker 7: currently use, and they sort of outsourced it to a 255 00:11:37,960 --> 00:11:41,400 Speaker 7: partner and then left that partner on the hook with 256 00:11:41,440 --> 00:11:43,440 Speaker 7: all the liability when Apple decided not to go that 257 00:11:43,520 --> 00:11:46,040 Speaker 7: route because the sapphire wasn't quite going as fast as 258 00:11:46,080 --> 00:11:49,040 Speaker 7: they could develop it for the iPhone. And I think 259 00:11:49,040 --> 00:11:51,000 Speaker 7: that we sort of positioned that as symbolic of what 260 00:11:51,040 --> 00:11:53,600 Speaker 7: Apple has seen with a few of the partners they've 261 00:11:53,600 --> 00:11:55,800 Speaker 7: worked with over the years, not just in the supply chain, 262 00:11:55,840 --> 00:11:59,119 Speaker 7: but also on the software ecosystem side. It's really fascinating 263 00:11:59,160 --> 00:12:01,160 Speaker 7: all this sort of trend that we see of a 264 00:12:01,200 --> 00:12:04,240 Speaker 7: partner really excited to work with Apple in the beginning, 265 00:12:04,280 --> 00:12:08,240 Speaker 7: like Goldman Sachs on the Apple Card or even General Motors. 266 00:12:08,240 --> 00:12:10,360 Speaker 7: We side as another example of working them on CarPlay, 267 00:12:10,520 --> 00:12:12,520 Speaker 7: and then years go by and suddenly they're not so 268 00:12:12,640 --> 00:12:15,160 Speaker 7: happy with the relationship with the Apple anymore. And I 269 00:12:15,160 --> 00:12:17,520 Speaker 7: think that really has become our trend in recent years 270 00:12:17,559 --> 00:12:20,840 Speaker 7: as the company has grown to this massive, multi trillion 271 00:12:20,840 --> 00:12:23,960 Speaker 7: dollar force that essentially it's Apple's where or the highway. 272 00:12:24,160 --> 00:12:26,120 Speaker 7: And I'm just curious how long that will last with 273 00:12:26,160 --> 00:12:30,480 Speaker 7: partners before they say you know what enough is enough, and. 274 00:12:30,480 --> 00:12:32,280 Speaker 2: You know, Austin, I think for a lot of investors, 275 00:12:32,320 --> 00:12:34,839 Speaker 2: one of the longer term issues that's still always out 276 00:12:34,880 --> 00:12:36,920 Speaker 2: there and is probably increasing in concern. It's just the 277 00:12:36,960 --> 00:12:39,840 Speaker 2: regulatory risk for not just Apple but kind of big 278 00:12:39,840 --> 00:12:42,920 Speaker 2: tech in general, but certainly for Apple given their marketing position. 279 00:12:43,800 --> 00:12:45,880 Speaker 2: How do you think the companies kind of how do 280 00:12:45,960 --> 00:12:47,720 Speaker 2: they react to that? And just in terms of a 281 00:12:47,840 --> 00:12:49,760 Speaker 2: long term thread or headwind. 282 00:12:51,480 --> 00:12:53,800 Speaker 7: Well, actually, I mean the DOJ case in the US. 283 00:12:53,920 --> 00:12:57,439 Speaker 7: You know, they just released their complaint in March. Apple 284 00:12:57,520 --> 00:13:00,160 Speaker 7: is pushed to dismiss it just earlier in August. That's 285 00:13:00,160 --> 00:13:01,760 Speaker 7: going to play out over the course of years. I 286 00:13:01,760 --> 00:13:04,480 Speaker 7: think that, you know, the preceding cases with the DOJ 287 00:13:04,600 --> 00:13:06,959 Speaker 7: and IBM, or DJ and Microsoft. I mean this last many, 288 00:13:07,040 --> 00:13:10,520 Speaker 7: many years, but we're already seeing sort of a precursor 289 00:13:10,559 --> 00:13:12,400 Speaker 7: to that, and what's happening in Europe with the Digital 290 00:13:12,400 --> 00:13:15,440 Speaker 7: Markets Act, which has already pushed Apple to change a 291 00:13:15,480 --> 00:13:18,160 Speaker 7: ton In fact right now in Europe, because of those 292 00:13:18,200 --> 00:13:21,800 Speaker 7: regulatory changes, you can get an alternative marketplace, meaning you 293 00:13:21,840 --> 00:13:25,040 Speaker 7: don't just have to rely on Apple's app store. You're 294 00:13:25,280 --> 00:13:27,560 Speaker 7: you're actually able to delete a lot of native Apple 295 00:13:27,559 --> 00:13:30,240 Speaker 7: apps that you can't delete the US, you can delete Safari. 296 00:13:30,720 --> 00:13:33,200 Speaker 7: You'll eventually be able to delete your phone app, your 297 00:13:33,240 --> 00:13:36,160 Speaker 7: camera app, the app store and just use alternative products 298 00:13:36,160 --> 00:13:39,040 Speaker 7: from the third party ecosystem. And so what you're seeing 299 00:13:39,080 --> 00:13:41,240 Speaker 7: in Europe is this almost two track system where they 300 00:13:41,240 --> 00:13:45,640 Speaker 7: have a lot more flexible sort of computing platform than 301 00:13:45,760 --> 00:13:48,079 Speaker 7: anywhere else if you're an Apple user. So I think 302 00:13:48,120 --> 00:13:50,000 Speaker 7: what they've sort of done is take this almost whack 303 00:13:50,040 --> 00:13:52,840 Speaker 7: a mole approach to regulation and the EU, and even 304 00:13:52,880 --> 00:13:54,560 Speaker 7: in some of the pressure they've seen in the US, 305 00:13:54,559 --> 00:13:57,120 Speaker 7: they've had to open up that walled garden that, as 306 00:13:57,120 --> 00:13:59,280 Speaker 7: we refer to it, sort of their closed ecosystem a 307 00:13:59,320 --> 00:14:01,320 Speaker 7: little bit more in a way that Apple doesn't like 308 00:14:01,320 --> 00:14:03,720 Speaker 7: because they lose control. But for consumers in a lot 309 00:14:03,760 --> 00:14:05,400 Speaker 7: of ways, it's a little bit interesting to watch this 310 00:14:06,200 --> 00:14:08,600 Speaker 7: company have to change and not just have it the 311 00:14:08,679 --> 00:14:10,880 Speaker 7: Apple approach. They're going to have to, at least in 312 00:14:10,920 --> 00:14:13,320 Speaker 7: Europe so far, open up their walled garden a little bit, 313 00:14:13,480 --> 00:14:16,560 Speaker 7: allows some more players within their ecosystem to run some 314 00:14:16,600 --> 00:14:17,840 Speaker 7: of those fundamental parts. 315 00:14:18,160 --> 00:14:19,960 Speaker 4: Yeah, which is why it's so interesting to read the 316 00:14:20,000 --> 00:14:23,920 Speaker 4: piece because it really reminds us that Apple wasn't the 317 00:14:24,000 --> 00:14:26,560 Speaker 4: leader forty years ago, that it was a very different 318 00:14:26,600 --> 00:14:29,800 Speaker 4: world when it came to PCs. You can definitely read 319 00:14:29,840 --> 00:14:33,200 Speaker 4: this Big Take and more on the Bloomberg and at 320 00:14:33,240 --> 00:14:36,000 Speaker 4: Bloomberg dot com slash Big Take. Definitely check it out, 321 00:14:36,120 --> 00:14:39,960 Speaker 4: really wonderful stuff. Plus, if you're joining us from Boston, Massachusetts, 322 00:14:40,160 --> 00:14:42,120 Speaker 4: like Austin is, if you're listening to us in Boston, 323 00:14:42,680 --> 00:14:45,320 Speaker 4: does now ninety two nine FM in Boston. I could 324 00:14:45,360 --> 00:14:47,280 Speaker 4: have done a little bit better, but I did it 325 00:14:47,400 --> 00:14:50,040 Speaker 4: all right, Austin, Thanks a lot, Austin Car Technology Reporter. 326 00:14:51,520 --> 00:14:55,400 Speaker 1: You're listening to the Bloomberg Intelligence podcast. Catch us live 327 00:14:55,480 --> 00:14:58,800 Speaker 1: weekdays at ten am Eastern on Applecar playing Android OUTO 328 00:14:58,920 --> 00:15:01,800 Speaker 1: with the Bloomberg Business That listener on demand wherever you 329 00:15:01,920 --> 00:15:04,880 Speaker 1: get your podcasts, or watch us live on YouTube. 330 00:15:06,680 --> 00:15:08,680 Speaker 4: Okay, let's get to another chap story here that we're 331 00:15:08,680 --> 00:15:11,720 Speaker 4: looking on. That's HSBC is looking at potentially merging it's 332 00:15:11,760 --> 00:15:15,320 Speaker 4: commercial and investment bank to cut some cost. We wanted 333 00:15:15,320 --> 00:15:17,640 Speaker 4: to get more on that with too much netsl senior 334 00:15:17,760 --> 00:15:21,040 Speaker 4: US Banks analyst. He joins us from Bloomberg Intelligence from London. 335 00:15:21,240 --> 00:15:23,720 Speaker 4: Can you just walk me through why and sort of 336 00:15:23,800 --> 00:15:24,560 Speaker 4: what this would look like. 337 00:15:25,720 --> 00:15:27,720 Speaker 8: Yes, hey, hey guys, thank you very much for having me. 338 00:15:28,320 --> 00:15:31,000 Speaker 8: So cost cutting, yes, so that's definitely something on top 339 00:15:31,000 --> 00:15:34,280 Speaker 8: of our gendle of the new new HSBCCO who has 340 00:15:34,440 --> 00:15:37,200 Speaker 8: just started started his position a couple of days ago. 341 00:15:37,800 --> 00:15:40,360 Speaker 8: So why cost cutting? First of all, we are seeing 342 00:15:40,600 --> 00:15:44,520 Speaker 8: a revenue weekending outdocouse weekending because of interest rates are 343 00:15:44,560 --> 00:15:47,360 Speaker 8: going down the next two years and the hedges. We 344 00:15:47,640 --> 00:15:50,640 Speaker 8: need to do something to keep the profitability and they 345 00:15:50,640 --> 00:15:53,400 Speaker 8: would love to stay at around the meeting's rot and 346 00:15:53,520 --> 00:15:55,520 Speaker 8: in order to achieve that, they need to cost codes 347 00:15:55,520 --> 00:15:58,000 Speaker 8: because there's little options to do with revenues. 348 00:16:00,120 --> 00:16:04,040 Speaker 2: So what is the competitive position for hs SPC. Just 349 00:16:04,080 --> 00:16:05,320 Speaker 2: break it down for it because I think a lot 350 00:16:05,320 --> 00:16:07,480 Speaker 2: of our listeners and viewers some don't have a great 351 00:16:07,640 --> 00:16:08,160 Speaker 2: handle on it. 352 00:16:09,120 --> 00:16:11,480 Speaker 8: Yeah, So first of all, we need to understand that 353 00:16:11,640 --> 00:16:14,800 Speaker 8: HSBC is very much heavily emerging market focused bank. If 354 00:16:14,840 --> 00:16:17,240 Speaker 8: you are emerging market focused bank, of course you have 355 00:16:17,400 --> 00:16:21,040 Speaker 8: much better opportunity to grow your revenues, your growth your lending. 356 00:16:21,800 --> 00:16:23,680 Speaker 8: But if you look into the outlook, it's not had 357 00:16:23,720 --> 00:16:25,680 Speaker 8: to rose the story anymore because now we have much 358 00:16:25,760 --> 00:16:28,080 Speaker 8: higher interest rates, red are going to go down. GDP 359 00:16:28,240 --> 00:16:30,640 Speaker 8: is not so growing south fast as it does in 360 00:16:30,680 --> 00:16:32,360 Speaker 8: the past, so revenue is going to flat in the 361 00:16:32,440 --> 00:16:34,720 Speaker 8: next two three years. But if you look, if you 362 00:16:34,760 --> 00:16:37,280 Speaker 8: are emerging market focused bank as well, you are facing 363 00:16:37,360 --> 00:16:40,000 Speaker 8: higher inflation costs and because of the higher wage inflation 364 00:16:40,080 --> 00:16:43,280 Speaker 8: those markets, etc. Your costs, but it is growing. On 365 00:16:43,400 --> 00:16:46,160 Speaker 8: top of that, you have to invest in digitalization, transformation, 366 00:16:46,200 --> 00:16:48,920 Speaker 8: et cetera. So everybody is doing this globally, so there 367 00:16:49,000 --> 00:16:52,440 Speaker 8: is massive cost pressure. And looking at HSBC, which is 368 00:16:52,480 --> 00:16:56,280 Speaker 8: spread across more than fifty markets, mainly in Asia right 369 00:16:56,320 --> 00:16:59,840 Speaker 8: now after recent recent restructuring, you know there's a massive 370 00:17:00,480 --> 00:17:02,880 Speaker 8: and they have to do something about this to streamline 371 00:17:02,880 --> 00:17:05,399 Speaker 8: the operations. They have started this already a couple of 372 00:17:05,480 --> 00:17:07,920 Speaker 8: years ago under no Queen and they've done quite good 373 00:17:08,000 --> 00:17:10,639 Speaker 8: job cutting costs by more than five billions. However, there 374 00:17:10,680 --> 00:17:12,719 Speaker 8: are still lots of things to be done, and one 375 00:17:12,760 --> 00:17:16,080 Speaker 8: of those aspects we definitely head counts and then maybe 376 00:17:16,160 --> 00:17:18,600 Speaker 8: looking into cost base and look at headcounts and try 377 00:17:18,680 --> 00:17:22,760 Speaker 8: to have some synergies in those two businesses, which will 378 00:17:22,800 --> 00:17:25,480 Speaker 8: combined have around forty billions in revenues, will be the biggest, 379 00:17:25,520 --> 00:17:28,480 Speaker 8: biggest revenue driver for HSBC Marke bigger than wealth and 380 00:17:28,560 --> 00:17:30,080 Speaker 8: every which is the key focus of the bank at 381 00:17:30,080 --> 00:17:30,440 Speaker 8: the moment. 382 00:17:30,600 --> 00:17:32,680 Speaker 4: It's something damn question. But if it's such a it 383 00:17:32,840 --> 00:17:34,639 Speaker 4: makes so much sense. Why haven't they done it already? 384 00:17:35,680 --> 00:17:36,760 Speaker 5: Well, that's a good question for. 385 00:17:38,400 --> 00:17:41,600 Speaker 8: The four CEO who just left no queen and the 386 00:17:42,000 --> 00:17:44,120 Speaker 8: new guy is coming and he has to deliver something 387 00:17:44,160 --> 00:17:46,400 Speaker 8: and he has to why he hadn't done before Because 388 00:17:46,440 --> 00:17:49,440 Speaker 8: we were living in different interest rate environments right here 389 00:17:49,520 --> 00:17:52,520 Speaker 8: linking in the interest rates environment that we're supporting revenues, 390 00:17:52,560 --> 00:17:55,680 Speaker 8: but the condition has changed. Environments has changed now that 391 00:17:55,800 --> 00:17:58,719 Speaker 8: the expectations for US rates, global rates are going up 392 00:17:58,720 --> 00:18:01,320 Speaker 8: and down. The volatility is quite high, but I think 393 00:18:01,359 --> 00:18:03,000 Speaker 8: we now expect, we know more or less that the 394 00:18:03,160 --> 00:18:05,359 Speaker 8: rest is going to come down and the sensit and 395 00:18:05,560 --> 00:18:08,240 Speaker 8: EDGESBC is one of the most sensitive bank to cut 396 00:18:08,320 --> 00:18:10,399 Speaker 8: in indust right, so they have to do something quickly 397 00:18:10,880 --> 00:18:13,320 Speaker 8: and definitely the new CEO needs to deliver something, needs 398 00:18:13,359 --> 00:18:15,720 Speaker 8: to convince market that he can get the handle of 399 00:18:15,880 --> 00:18:18,879 Speaker 8: on cost causes. Definitely the big issue. Have been writing 400 00:18:18,960 --> 00:18:21,239 Speaker 8: about this quite a lot. You want to deliver. If 401 00:18:21,280 --> 00:18:23,640 Speaker 8: you are Amergic focused bank, you want to deliver revenue 402 00:18:23,920 --> 00:18:27,760 Speaker 8: revenue Manda's cost which recall operating joes. You want to 403 00:18:27,800 --> 00:18:29,639 Speaker 8: have a round one to three percent. And at the 404 00:18:29,720 --> 00:18:32,720 Speaker 8: moment they're running negative jobs into the future, so it's 405 00:18:32,760 --> 00:18:37,080 Speaker 8: not the compelling story for HSBC. Hence cost focus right 406 00:18:37,119 --> 00:18:39,520 Speaker 8: now is very important, and they would replicate possibly what 407 00:18:39,840 --> 00:18:42,160 Speaker 8: Standard Charge did at the beginning of the year where 408 00:18:42,200 --> 00:18:44,680 Speaker 8: they also plan to merge to you and its just 409 00:18:44,760 --> 00:18:47,320 Speaker 8: to cost cut costs and they are able to keep 410 00:18:47,440 --> 00:18:50,600 Speaker 8: cost flatish in the next two years, and possibly HBC 411 00:18:50,720 --> 00:18:51,960 Speaker 8: is going to follow the same path. 412 00:18:52,560 --> 00:18:52,960 Speaker 6: Tomash. 413 00:18:53,000 --> 00:18:55,240 Speaker 2: I'm just looking at the p GEO function to see 414 00:18:55,240 --> 00:18:57,639 Speaker 2: where they get their revenue from a geographic perspective, and 415 00:18:57,680 --> 00:19:00,760 Speaker 2: again about you know there at half the revenues comes 416 00:19:00,800 --> 00:19:03,280 Speaker 2: out of Asia, about almost forty percent comes out of Europe, 417 00:19:03,800 --> 00:19:05,960 Speaker 2: only about ten percent out of North America. So have 418 00:19:06,080 --> 00:19:11,440 Speaker 2: they can they be a significantly profitable and generate the 419 00:19:11,480 --> 00:19:13,639 Speaker 2: types of returns they need to without having a bigger 420 00:19:13,680 --> 00:19:14,760 Speaker 2: presence in North America. 421 00:19:15,800 --> 00:19:17,920 Speaker 8: Well, if you look at they have been very much 422 00:19:17,960 --> 00:19:20,359 Speaker 8: dealer reading themselves or they were the risking themselves when 423 00:19:20,359 --> 00:19:23,280 Speaker 8: they were you know, they existed France, Canada, they have 424 00:19:23,440 --> 00:19:26,320 Speaker 8: some US as well. They cut on operations over there 425 00:19:26,680 --> 00:19:29,160 Speaker 8: now heavily focusing on Asia at the moment, and Asia 426 00:19:29,200 --> 00:19:32,000 Speaker 8: growth is what they want to level and embark on. 427 00:19:32,080 --> 00:19:35,239 Speaker 8: They definitely look into wealth management and if you look 428 00:19:35,280 --> 00:19:37,040 Speaker 8: at new stories over the bloom work, there's a lots 429 00:19:37,040 --> 00:19:39,280 Speaker 8: of stories. They're hiring people more people in Hong Kong 430 00:19:39,359 --> 00:19:41,200 Speaker 8: or in Singapore because they want to really compete with 431 00:19:41,359 --> 00:19:43,640 Speaker 8: wealth management and this is the area of their growth. 432 00:19:43,680 --> 00:19:46,600 Speaker 8: And whenever they talk about interest rate cutting just or 433 00:19:46,720 --> 00:19:50,280 Speaker 8: lending growth is very difficult and the moment, so wealth 434 00:19:50,359 --> 00:19:52,359 Speaker 8: management is definitely something they want to they want to 435 00:19:52,480 --> 00:19:55,320 Speaker 8: explore further and that's the area of growth for them. 436 00:19:56,119 --> 00:19:58,800 Speaker 8: It's in Asia, but also in Middle East where where 437 00:19:58,840 --> 00:20:01,960 Speaker 8: we have the largest non millionaires billionaires come to the market, 438 00:20:02,000 --> 00:20:04,639 Speaker 8: and they want to definitely couple supports meeting this in 439 00:20:04,760 --> 00:20:05,240 Speaker 8: this AREO. 440 00:20:05,680 --> 00:20:07,919 Speaker 4: All right, Tamash, thanks a lot. Tamash Netzel joining us 441 00:20:07,920 --> 00:20:11,160 Speaker 4: senior EU Banks analyst for Bloomberg Intelligence. 442 00:20:12,720 --> 00:20:16,560 Speaker 1: You're listening to the Bloomberg Intelligence podcast. Catch us live 443 00:20:16,680 --> 00:20:20,200 Speaker 1: weekdays at ten am Eastern on applecar Play and Android 444 00:20:20,240 --> 00:20:22,960 Speaker 1: Auto with the Bloomberg Business app. You can also listen 445 00:20:23,119 --> 00:20:26,160 Speaker 1: live on Amazon Alexa from our flagship New York station. 446 00:20:26,600 --> 00:20:29,320 Speaker 1: Just say Alexa, play Bloomberg eleven thirty. 447 00:20:31,040 --> 00:20:34,200 Speaker 4: Alex Steel here alongside Paul Sweeney. This is Bloomberg Intelligence Radio. 448 00:20:34,280 --> 00:20:36,879 Speaker 4: We cover all the tap news in business, economics and 449 00:20:36,960 --> 00:20:39,600 Speaker 4: finance or lens of our Bloomberg Intelligence folks. They cover 450 00:20:39,680 --> 00:20:42,520 Speaker 4: two thousand companies in one hundred and thirty industries all 451 00:20:42,760 --> 00:20:45,240 Speaker 4: around the world. We also like to take a broader 452 00:20:45,280 --> 00:20:46,720 Speaker 4: view and kind of step back and look at what 453 00:20:46,760 --> 00:20:48,200 Speaker 4: the pros are doing. And for that we go to 454 00:20:48,280 --> 00:20:51,240 Speaker 4: Chuck Lieberman, co founder and chief investment officer and Advisor's 455 00:20:51,280 --> 00:20:54,200 Speaker 4: Capital Management. They have just under eight billion dollars in 456 00:20:54,400 --> 00:20:55,760 Speaker 4: assets under management. 457 00:20:56,160 --> 00:20:57,520 Speaker 2: Great great person. 458 00:20:57,359 --> 00:20:59,800 Speaker 4: To talk to, Chuck. Do you care if the FED 459 00:21:00,160 --> 00:21:02,159 Speaker 4: twenty five or fifty at the next meeting, if they 460 00:21:02,200 --> 00:21:04,320 Speaker 4: cut seventy five or fifty for the rest of the year. 461 00:21:05,240 --> 00:21:08,080 Speaker 9: I do care because of the message that it sends 462 00:21:08,560 --> 00:21:10,960 Speaker 9: in terms of the economic impact that's likely to be 463 00:21:11,080 --> 00:21:15,439 Speaker 9: small twenty five or fifty. I don't think the market 464 00:21:15,560 --> 00:21:18,680 Speaker 9: is on board with what they're likely to do. I 465 00:21:18,760 --> 00:21:21,480 Speaker 9: think they're going to do less rather than more. The 466 00:21:21,560 --> 00:21:24,800 Speaker 9: market's price for one hundred and twenty five basis points 467 00:21:24,840 --> 00:21:27,040 Speaker 9: between now and the end of the year. I just 468 00:21:27,119 --> 00:21:29,120 Speaker 9: don't see that as feasible without a recession. 469 00:21:29,880 --> 00:21:32,920 Speaker 2: So we had a wholesal of economic data last week. 470 00:21:33,240 --> 00:21:36,760 Speaker 2: Comment leading with the jobs number on Friday, it appears 471 00:21:36,840 --> 00:21:39,399 Speaker 2: economy slowing. Is it slung at a rate that a 472 00:21:39,600 --> 00:21:41,240 Speaker 2: Do you agree with that? And are you concerned that 473 00:21:41,280 --> 00:21:42,680 Speaker 2: maybe it's slowing too much? 474 00:21:43,280 --> 00:21:47,120 Speaker 9: It is definitely slowing. But as I joked, good luck 475 00:21:47,400 --> 00:21:51,280 Speaker 9: trying to avoid getting a traffic ticket. If you tell 476 00:21:51,320 --> 00:21:53,720 Speaker 9: the cop you slowed from one hundred and you slowed 477 00:21:53,720 --> 00:21:56,160 Speaker 9: down to one hundred miles an hour in a seventy zone, 478 00:21:56,840 --> 00:21:59,960 Speaker 9: that's not going to fly very well. The economy has slow. 479 00:22:00,160 --> 00:22:02,040 Speaker 9: We're growing at a more moderate rate, but we're still 480 00:22:02,119 --> 00:22:05,920 Speaker 9: growing north of two percent, and fundamentally that's a very 481 00:22:06,080 --> 00:22:10,159 Speaker 9: solid growth rate. Productivity is adding one one and a 482 00:22:10,200 --> 00:22:14,639 Speaker 9: half percent a year, labor force is adding, domestic labor 483 00:22:14,680 --> 00:22:17,280 Speaker 9: force is adding a half a percent a year. Maybe 484 00:22:17,880 --> 00:22:20,399 Speaker 9: all of the rest is coming from immigration, and so 485 00:22:20,600 --> 00:22:22,959 Speaker 9: we have the capacity to grow at two percent a year. 486 00:22:23,040 --> 00:22:25,600 Speaker 9: We're doing that. So that's very solid growth. 487 00:22:25,760 --> 00:22:27,720 Speaker 4: So if we have that solid growth, is it that 488 00:22:28,119 --> 00:22:30,800 Speaker 4: the FED will cut less in the short term? But 489 00:22:30,880 --> 00:22:32,960 Speaker 4: the amount of cuts over all in the cycle is 490 00:22:33,040 --> 00:22:35,119 Speaker 4: the same. Or do you think that we need to 491 00:22:35,160 --> 00:22:37,160 Speaker 4: start and we I mean investors, you can start pairing 492 00:22:37,200 --> 00:22:38,760 Speaker 4: back what they think neutral is. 493 00:22:39,800 --> 00:22:42,440 Speaker 9: Well, I think that the market has a bad sense 494 00:22:42,480 --> 00:22:45,800 Speaker 9: of what neutral is. And one way to see that 495 00:22:46,000 --> 00:22:48,840 Speaker 9: is people say that monetary policy is very tight. They 496 00:22:48,880 --> 00:22:51,120 Speaker 9: look at the funds rate and they look at inflation 497 00:22:51,240 --> 00:22:54,720 Speaker 9: and they say interest rates are high. True, if you 498 00:22:54,800 --> 00:22:58,600 Speaker 9: look at the tenure however, relative to inflation, the real 499 00:22:58,760 --> 00:23:01,080 Speaker 9: rate on the ten year is is not very high. 500 00:23:01,359 --> 00:23:04,200 Speaker 9: And yet that's the rate that matters much more for corporations, 501 00:23:04,240 --> 00:23:08,200 Speaker 9: it matters more for mortgage rates. It's a much more 502 00:23:08,359 --> 00:23:11,720 Speaker 9: critical interest rate. And on that basis, monetary policy is 503 00:23:11,840 --> 00:23:14,359 Speaker 9: not tight. It might even be considered loose. 504 00:23:15,320 --> 00:23:19,159 Speaker 2: So given that backdrop, with the economy, with the federal reserve, 505 00:23:20,240 --> 00:23:22,119 Speaker 2: where are the best opportunities these days for you? 506 00:23:22,200 --> 00:23:24,680 Speaker 6: Do you find them in the equity markets? In fixed gum? 507 00:23:24,800 --> 00:23:26,560 Speaker 6: Are there certain sectors that screen well for you? 508 00:23:27,680 --> 00:23:31,520 Speaker 9: Fixed income is not that attractive, especially because the market 509 00:23:31,600 --> 00:23:33,919 Speaker 9: is anticipating a lot more cuts than I think are 510 00:23:34,040 --> 00:23:38,040 Speaker 9: likely to come. But the equity market I think offers 511 00:23:38,119 --> 00:23:43,880 Speaker 9: good value, especially the disliked, unloved SMP four ninety three, 512 00:23:45,240 --> 00:23:49,000 Speaker 9: the MAGS seven obviously are through the roof, and I 513 00:23:49,040 --> 00:23:51,720 Speaker 9: think a reasonable case can be made that justifies that 514 00:23:52,280 --> 00:23:55,160 Speaker 9: they all have high growth rates. They have enormous growth potential. 515 00:23:55,880 --> 00:23:59,440 Speaker 9: Companies are typically doing very, very well. I think you 516 00:23:59,480 --> 00:24:01,440 Speaker 9: can look at you have to look at them actually 517 00:24:01,520 --> 00:24:05,200 Speaker 9: one at a time and judge their prospects. The four 518 00:24:05,320 --> 00:24:09,919 Speaker 9: ninety three are relatively ignored, and there's great value across 519 00:24:10,000 --> 00:24:12,560 Speaker 9: the board and whole sectors. So it's not hard to 520 00:24:12,680 --> 00:24:17,399 Speaker 9: find stocks with good, solid prospects, good dividends and trading 521 00:24:17,480 --> 00:24:21,560 Speaker 9: it ten times earnings or even less. So that's real value. 522 00:24:21,880 --> 00:24:24,720 Speaker 4: Okay, So where I guess what spaces like? Are you 523 00:24:24,800 --> 00:24:26,879 Speaker 4: going to go like deep cyclical there? Do you just 524 00:24:26,960 --> 00:24:29,239 Speaker 4: look for value? Is it dividend players? Is it going 525 00:24:29,280 --> 00:24:31,360 Speaker 4: to be just safety trades in those four ninety. 526 00:24:31,160 --> 00:24:35,080 Speaker 9: Three Well, I manage a portfolio that is income oriented. 527 00:24:35,680 --> 00:24:38,800 Speaker 9: We call it growth excuse me, income with growth, So 528 00:24:39,000 --> 00:24:43,359 Speaker 9: it's an equity based, income oriented portfolio. I've got lots 529 00:24:43,400 --> 00:24:46,880 Speaker 9: of exposure to the energy sector through Master Limited Partnership, 530 00:24:46,920 --> 00:24:49,840 Speaker 9: Soil and Guests partnerships. I've got lots of exposure to 531 00:24:49,920 --> 00:24:54,119 Speaker 9: business development companies, very high yielding companies because they're required 532 00:24:54,160 --> 00:24:57,080 Speaker 9: to pay out their profits. I've got exposure to parts 533 00:24:57,119 --> 00:25:00,840 Speaker 9: of the market where I think there's real value. And 534 00:25:00,960 --> 00:25:04,480 Speaker 9: then the banking sector of the financials. The financials are 535 00:25:04,560 --> 00:25:08,520 Speaker 9: typically still cheap, still offer very good dividends, and they're 536 00:25:08,680 --> 00:25:10,960 Speaker 9: very well capitalized, and the companies will do well. 537 00:25:11,320 --> 00:25:14,879 Speaker 2: So you mentioned banks financials, Do you have exposure to 538 00:25:14,920 --> 00:25:17,920 Speaker 2: regional banks as well, Yeah, a couple. And how concerned 539 00:25:18,000 --> 00:25:21,200 Speaker 2: are you about commercial real estate and the exposure there, 540 00:25:21,240 --> 00:25:23,600 Speaker 2: because I mean, alex linees is something we probably try 541 00:25:23,640 --> 00:25:24,920 Speaker 2: to get as many guests on as we kind of 542 00:25:24,920 --> 00:25:26,440 Speaker 2: talk about commercial real estate in general. 543 00:25:26,720 --> 00:25:31,200 Speaker 9: Well, there's no question that the office space market is problematical, 544 00:25:31,760 --> 00:25:34,200 Speaker 9: but that's only a small fraction of the overall real 545 00:25:34,320 --> 00:25:38,040 Speaker 9: estate market. I've seen numbers like six or seven percent 546 00:25:38,080 --> 00:25:41,119 Speaker 9: of the total commercial real estate market is office. The 547 00:25:41,240 --> 00:25:43,600 Speaker 9: rest of it is fine. The part of the market 548 00:25:43,680 --> 00:25:48,200 Speaker 9: that I really like are nursing homes. They got crushed 549 00:25:48,320 --> 00:25:52,200 Speaker 9: during the pandemic for obvious reasons. The stocks are still cheap. 550 00:25:52,600 --> 00:25:57,800 Speaker 9: Businesses recovering, not surprisingly, occupancy is rising, rates are rising. 551 00:25:58,080 --> 00:26:01,960 Speaker 9: Their biggest problem is getting labor labor costs arising, but 552 00:26:02,240 --> 00:26:05,800 Speaker 9: profitability is improving. They pay high dividends, perfect for my 553 00:26:05,920 --> 00:26:09,000 Speaker 9: strategy of income with growth. We're producing over six percent 554 00:26:09,160 --> 00:26:12,760 Speaker 9: yields on that strategy and we've still got some growth 555 00:26:13,119 --> 00:26:15,720 Speaker 9: embedded in there as well. So it's a great way 556 00:26:15,760 --> 00:26:18,240 Speaker 9: to generate income in a cheap part of the market. 557 00:26:18,359 --> 00:26:20,840 Speaker 4: So staying on that for a second. With commercial real estate, 558 00:26:21,080 --> 00:26:24,439 Speaker 4: aside from office, we generally hear like student housing, senior housing, 559 00:26:25,480 --> 00:26:28,560 Speaker 4: and also wear housing. Is there like another leg or 560 00:26:28,600 --> 00:26:30,760 Speaker 4: something to that that's also interesting to you in that space? 561 00:26:32,040 --> 00:26:37,200 Speaker 9: Well, it's all one offs. So for example, there's a 562 00:26:37,520 --> 00:26:42,000 Speaker 9: APR Properties which does experiential type of things. They own 563 00:26:42,119 --> 00:26:46,040 Speaker 9: top golf outlets, say they own movie theaters. The movie 564 00:26:46,119 --> 00:26:49,320 Speaker 9: theater business is struggling obviously, but it is coming back 565 00:26:50,200 --> 00:26:52,840 Speaker 9: and top golf and other parts are doing well. So 566 00:26:53,240 --> 00:26:54,400 Speaker 9: that's an interesting play. 567 00:26:54,640 --> 00:26:55,080 Speaker 5: We own it. 568 00:26:55,760 --> 00:26:57,200 Speaker 9: So there are lots of opportunities. 569 00:26:57,280 --> 00:26:58,040 Speaker 5: You just have to dig. 570 00:26:58,680 --> 00:27:01,360 Speaker 2: So when you talk about your dividends strategy, I guess 571 00:27:01,480 --> 00:27:03,800 Speaker 2: almost biygn ific definition, you don't have a big exposure 572 00:27:03,840 --> 00:27:06,560 Speaker 2: to technology because I look at a company today. The 573 00:27:06,640 --> 00:27:09,119 Speaker 2: story today is Apple and the new phone launch and 574 00:27:09,160 --> 00:27:11,440 Speaker 2: we're covering it like crazy here at Bloomberg. But you 575 00:27:11,520 --> 00:27:13,080 Speaker 2: look at this company that got one hundred and fifty 576 00:27:13,080 --> 00:27:14,520 Speaker 2: billion in cash. You're going to throw off one hundred 577 00:27:14,520 --> 00:27:17,320 Speaker 2: million dollars a year in free cash flow no dividend. 578 00:27:17,680 --> 00:27:19,159 Speaker 4: You you should know that this is a point of 579 00:27:20,119 --> 00:27:21,119 Speaker 4: He gets very upset by this. 580 00:27:21,280 --> 00:27:22,920 Speaker 6: I argue with Tim Cook about this all the time. 581 00:27:23,080 --> 00:27:24,520 Speaker 6: I do, usually over a cocktail. 582 00:27:24,600 --> 00:27:27,480 Speaker 2: But what do you say, how do you think about 583 00:27:27,480 --> 00:27:30,360 Speaker 2: the technology companies and dividend given all the cash flow 584 00:27:30,359 --> 00:27:30,560 Speaker 2: they have. 585 00:27:30,760 --> 00:27:33,880 Speaker 9: Okay, so as a fiduciary, we've got to diversified portfolio, 586 00:27:34,040 --> 00:27:36,720 Speaker 9: so we have to have some exposure to technology. Okay, 587 00:27:37,119 --> 00:27:40,439 Speaker 9: there are companies that pay dividends and they're still doing fine. 588 00:27:40,880 --> 00:27:43,120 Speaker 9: Seagate Technology is one of the ones that we own. 589 00:27:43,800 --> 00:27:46,720 Speaker 9: Broadcom is another. We've owned that one for a while. 590 00:27:47,000 --> 00:27:51,440 Speaker 9: These are among our lowest yielding holdings in the portfolio strategy. Nonetheless, 591 00:27:51,440 --> 00:27:54,840 Speaker 9: it gives us some exposure to technology, and Broadcomm is 592 00:27:54,920 --> 00:27:57,800 Speaker 9: going to benefit from AI. So we're playing that game too. 593 00:27:58,040 --> 00:28:00,360 Speaker 4: And it's been one of the most undervalued players versus 594 00:28:00,440 --> 00:28:02,800 Speaker 4: like an Nvidia. It's really underperformed from that perspective. 595 00:28:02,840 --> 00:28:05,679 Speaker 9: Well, it's undervaluant in that it hasn't performed as well 596 00:28:05,720 --> 00:28:08,560 Speaker 9: as in video, but then few things have. But it's 597 00:28:08,680 --> 00:28:11,440 Speaker 9: great value and we'll do fine. And that's where long 598 00:28:11,520 --> 00:28:14,680 Speaker 9: term players, we're not trying to make the buck in 599 00:28:14,760 --> 00:28:15,639 Speaker 9: the next twenty minutes. 600 00:28:16,080 --> 00:28:19,200 Speaker 2: Tax policy, it's an election year. Tax policies can be 601 00:28:19,240 --> 00:28:21,679 Speaker 2: front and center here for both candidates. What's it mean 602 00:28:21,760 --> 00:28:23,399 Speaker 2: for again, an income investor like. 603 00:28:23,440 --> 00:28:26,600 Speaker 9: You, it matters a lot. So one of the things 604 00:28:26,680 --> 00:28:29,640 Speaker 9: that we look at is how is the tax treatment 605 00:28:29,720 --> 00:28:32,960 Speaker 9: of the dividends that we produce. We prefer ones where 606 00:28:33,080 --> 00:28:38,040 Speaker 9: there's some shelter, which MLPs do. It's great reads do 607 00:28:38,160 --> 00:28:42,280 Speaker 9: as well. Interest is taxed at full income tax rates, 608 00:28:42,320 --> 00:28:44,560 Speaker 9: so that's not as great and we don't have a 609 00:28:44,640 --> 00:28:47,600 Speaker 9: large exposure there. And actually our exposure to fixed income 610 00:28:47,720 --> 00:28:50,320 Speaker 9: is a little bit below average, which rather be eighty 611 00:28:50,400 --> 00:28:53,920 Speaker 9: equity twenty percent fixed, we're more like fifteen closer to 612 00:28:54,040 --> 00:28:57,040 Speaker 9: fifteen fixed right now because we don't see the bond 613 00:28:57,120 --> 00:28:58,440 Speaker 9: market is particularly attractive. 614 00:28:58,720 --> 00:29:03,400 Speaker 4: So if to say are raised, does that change then 615 00:29:03,480 --> 00:29:05,800 Speaker 4: the dividend payout situation that you're talking about, it. 616 00:29:05,840 --> 00:29:09,520 Speaker 9: Will hurt, but it will hurt everything. All stocks will 617 00:29:09,600 --> 00:29:12,920 Speaker 9: be worth less because of a higher dividend a higher 618 00:29:13,520 --> 00:29:18,040 Speaker 9: tax rate. So you have to pick your poison, and 619 00:29:18,640 --> 00:29:21,840 Speaker 9: the question is which ones will be hurt the least. Again, 620 00:29:22,200 --> 00:29:27,520 Speaker 9: if it's a matter of full tax applicability for interest, 621 00:29:27,800 --> 00:29:31,240 Speaker 9: that gets hurt even more than stocks. In the case 622 00:29:31,280 --> 00:29:34,640 Speaker 9: of stock, some pay return of capital, they will be 623 00:29:34,800 --> 00:29:37,560 Speaker 9: hurt the least. So, yeah, it will affect some of 624 00:29:37,640 --> 00:29:38,480 Speaker 9: our allocations. 625 00:29:38,720 --> 00:29:40,400 Speaker 2: When you sit down with the management teams of the 626 00:29:40,720 --> 00:29:43,920 Speaker 2: companies you own and you talked about use of cash 627 00:29:44,040 --> 00:29:48,640 Speaker 2: and cash repatriation, buybacks versus dividends, what's your what's the discussion? 628 00:29:48,720 --> 00:29:48,760 Speaker 5: Like? 629 00:29:48,800 --> 00:29:49,360 Speaker 6: What points do you? 630 00:29:49,440 --> 00:29:49,560 Speaker 5: Maan? 631 00:29:50,080 --> 00:29:54,000 Speaker 9: I love it when they do buybacks, but often they 632 00:29:54,160 --> 00:29:56,760 Speaker 9: feel like they've got to do some dividends to play 633 00:29:56,800 --> 00:30:01,760 Speaker 9: care shareholders. I look how whoever they return capital is good. 634 00:30:02,240 --> 00:30:05,160 Speaker 9: If they're producing enough free cash flow that they can 635 00:30:05,200 --> 00:30:08,680 Speaker 9: afford to buy back or pay out higher dividends. Either 636 00:30:08,840 --> 00:30:13,880 Speaker 9: one works for me. Theoretically, I shouldn't care. That's what 637 00:30:13,960 --> 00:30:17,400 Speaker 9: the mathematics say. As long as they return capital, are 638 00:30:17,400 --> 00:30:21,360 Speaker 9: profitable and they're growing their earnings and they return on 639 00:30:21,480 --> 00:30:22,960 Speaker 9: capital is high, I'm. 640 00:30:22,880 --> 00:30:25,840 Speaker 4: Happy if we see increase in capital gains tax does that. 641 00:30:26,480 --> 00:30:28,520 Speaker 6: How do you think about that again, that hurts. 642 00:30:29,080 --> 00:30:32,360 Speaker 9: It hurts the valuation of these companies and so, but 643 00:30:32,600 --> 00:30:35,440 Speaker 9: it's in across the board type of damage. It will 644 00:30:35,520 --> 00:30:37,400 Speaker 9: hurt the valuation of the entire stock market. 645 00:30:37,840 --> 00:30:40,840 Speaker 6: So what's the big issue that you're focusing on right 646 00:30:40,920 --> 00:30:41,640 Speaker 6: now with your team? 647 00:30:43,520 --> 00:30:46,440 Speaker 9: Well, I think the issue that everyone's struggling with or 648 00:30:46,600 --> 00:30:48,960 Speaker 9: talking about is whether or not the economy is likely 649 00:30:49,040 --> 00:30:51,800 Speaker 9: to lapse in recession anytime soon. I think the answer 650 00:30:51,920 --> 00:30:54,480 Speaker 9: is no. When I look at the economy, I have 651 00:30:54,600 --> 00:30:58,800 Speaker 9: a tough time constructing a recession scenario. The easiest way 652 00:30:58,840 --> 00:31:01,440 Speaker 9: to make that case is to say that interest rates 653 00:31:01,480 --> 00:31:04,320 Speaker 9: have gone up a lot and that will cause a recession. Well, 654 00:31:04,480 --> 00:31:06,920 Speaker 9: we've been sitting in that boat for a long time 655 00:31:06,960 --> 00:31:09,760 Speaker 9: and it hasn't happened. And is a reason it hasn't happened. 656 00:31:10,040 --> 00:31:12,920 Speaker 9: The consumer is in very good shape. Job growth is 657 00:31:12,960 --> 00:31:17,280 Speaker 9: still solid. Income growth is even more solid. So consumers 658 00:31:17,320 --> 00:31:19,680 Speaker 9: have the capacity to spend, and that's seventy percent of 659 00:31:19,720 --> 00:31:24,920 Speaker 9: the economy. Capital investment. We're trying to promote green initiatives. 660 00:31:25,000 --> 00:31:29,080 Speaker 9: We're trying to bring business back to the US, manufacturing 661 00:31:29,160 --> 00:31:31,760 Speaker 9: back to the US. That's a tailwind for the economy. 662 00:31:32,560 --> 00:31:37,000 Speaker 9: We happen to have a severe housing shortage, so even 663 00:31:37,080 --> 00:31:40,280 Speaker 9: though mortgage rates are high, it hasn't crushed the housing 664 00:31:40,360 --> 00:31:43,280 Speaker 9: market as much as it would have if we didn't 665 00:31:43,320 --> 00:31:46,320 Speaker 9: have that housing shortage. And if interest rates dip, you're 666 00:31:46,360 --> 00:31:48,320 Speaker 9: going to see housing takeoffs like a bansheet. 667 00:31:48,400 --> 00:31:50,400 Speaker 4: All right, great stuff, Really appreciate It'm s so good 668 00:31:50,400 --> 00:31:52,600 Speaker 4: talking to you. Chuck Lieberman, co founder and chief investment 669 00:31:52,640 --> 00:31:55,360 Speaker 4: officer Advisor's Capital Management, Joining us there. 670 00:31:56,840 --> 00:32:00,680 Speaker 1: You're listening to the Bloomberg Intelligence Podcast. Catch us live 671 00:32:00,800 --> 00:32:04,320 Speaker 1: weekdays at ten am Eastern on applecar Play and Android 672 00:32:04,360 --> 00:32:07,080 Speaker 1: Auto with the Bloomberg Business app. You can also listen 673 00:32:07,240 --> 00:32:10,320 Speaker 1: live on Amazon Alexa from our flagship New York station, 674 00:32:10,720 --> 00:32:13,440 Speaker 1: Just say Alexa playing Bloomberg eleven thirty. 675 00:32:15,080 --> 00:32:17,840 Speaker 4: So one soccer're watching today that is doing absolutely nothing 676 00:32:18,240 --> 00:32:20,959 Speaker 4: is Starbucks waiting at ninety one dollars sixteen cents. It's 677 00:32:21,080 --> 00:32:23,000 Speaker 4: literally flat on the day, But it's a big day 678 00:32:23,520 --> 00:32:27,600 Speaker 4: because incoming chief executive officer Brian Nicol has to live 679 00:32:27,720 --> 00:32:30,880 Speaker 4: up to the hype that really propelled Cheryl's higher. It's 680 00:32:30,920 --> 00:32:33,640 Speaker 4: his first day a CEO of Starbucks. Michael Hale and 681 00:32:33,640 --> 00:32:37,479 Speaker 4: Bloomberg intelligence senior restaurant and food service analyst is joining us. Now, 682 00:32:37,680 --> 00:32:39,600 Speaker 4: what First of all, how long do you think the 683 00:32:39,760 --> 00:32:41,520 Speaker 4: market gives him before they judge him. 684 00:32:44,280 --> 00:32:48,240 Speaker 10: Yeah, it's tough to say, right, you know, I think 685 00:32:48,360 --> 00:32:51,320 Speaker 10: really it's going to take some time. You know, you 686 00:32:51,400 --> 00:32:53,920 Speaker 10: don't turn around an aircraft carrier on a dime. You know, 687 00:32:54,040 --> 00:32:58,360 Speaker 10: Starbucks is a behemoth of a company, So I think 688 00:32:58,400 --> 00:33:01,400 Speaker 10: the market gives him some time. He's got phenomenal track record, 689 00:33:01,880 --> 00:33:04,840 Speaker 10: right what he's done at Taco Bell and then Chipotle, 690 00:33:05,000 --> 00:33:09,920 Speaker 10: obviously we're very impressive, you know, and he's really you know, 691 00:33:10,040 --> 00:33:11,560 Speaker 10: the first thing he's going to do, I think is 692 00:33:11,600 --> 00:33:13,640 Speaker 10: just try to change that culture, right, bringing in a 693 00:33:13,720 --> 00:33:18,320 Speaker 10: culture of transparency, accountability, talking about he's going to talk 694 00:33:18,360 --> 00:33:22,240 Speaker 10: about hard work and compensating his employees for doing a 695 00:33:22,280 --> 00:33:25,200 Speaker 10: good job, because you know, those are some of the 696 00:33:25,280 --> 00:33:29,200 Speaker 10: things he talked about changing at Chipotle on his first 697 00:33:29,240 --> 00:33:31,480 Speaker 10: earnings call there. So you know, all that stuff's going 698 00:33:31,520 --> 00:33:32,840 Speaker 10: to take a little bit of time, and because of 699 00:33:32,920 --> 00:33:36,120 Speaker 10: his track record, he'll get he'll get a pretty long leash. 700 00:33:36,160 --> 00:33:39,360 Speaker 6: I think, what what are the challenges facing this company? 701 00:33:39,360 --> 00:33:42,360 Speaker 2: Because just as a consumer, I mean the Starbucks and 702 00:33:42,440 --> 00:33:43,160 Speaker 2: Route thirty five and. 703 00:33:43,160 --> 00:33:44,120 Speaker 6: Wall Township, New Jersey. 704 00:33:44,160 --> 00:33:45,200 Speaker 2: They do a great job. 705 00:33:45,520 --> 00:33:46,240 Speaker 6: People are great. 706 00:33:46,560 --> 00:33:48,800 Speaker 2: It just works like a charm. Stores in great shape. 707 00:33:49,000 --> 00:33:50,760 Speaker 2: The one in Summit's good, It's always packed. 708 00:33:52,080 --> 00:33:53,600 Speaker 6: What do they need to do here? I don't think 709 00:33:53,600 --> 00:33:54,280 Speaker 6: anything's broken. 710 00:33:55,400 --> 00:33:56,600 Speaker 10: Well, it depends on the store. 711 00:33:57,440 --> 00:33:57,600 Speaker 2: You know. 712 00:33:57,680 --> 00:33:59,600 Speaker 10: It sounds like that location is doing pretty well. But 713 00:33:59,640 --> 00:34:03,120 Speaker 10: they have of thousands and thousands of locations across the globe. 714 00:34:03,160 --> 00:34:05,400 Speaker 10: I mean, you know, in the US, operations is a 715 00:34:05,440 --> 00:34:09,520 Speaker 10: big issue. You know, drink orders have become more complicated. 716 00:34:10,200 --> 00:34:14,719 Speaker 10: Digital orders have kind of changed the experience for the 717 00:34:15,120 --> 00:34:19,880 Speaker 10: in cafe customer, right Like it was it became popular 718 00:34:19,960 --> 00:34:23,560 Speaker 10: because the briests knew your name, right, and the level 719 00:34:23,600 --> 00:34:27,160 Speaker 10: of service was phenomenal for a chain of that size, right, 720 00:34:27,239 --> 00:34:33,400 Speaker 10: And through digital ordering and these very complicated orders, you know, 721 00:34:33,520 --> 00:34:37,560 Speaker 10: they've lost some of that, right And so so operations, 722 00:34:37,600 --> 00:34:39,439 Speaker 10: you know, they're losing a lot of orders because people 723 00:34:39,440 --> 00:34:41,600 Speaker 10: are trying to place them on the app and the 724 00:34:41,680 --> 00:34:45,560 Speaker 10: wait times are kind of obnoxious at times, right, And 725 00:34:45,719 --> 00:34:49,920 Speaker 10: so I think operations is going to be his primary focus. 726 00:34:50,200 --> 00:34:54,960 Speaker 10: Running the best cafes possible is really going to be 727 00:34:55,320 --> 00:34:57,800 Speaker 10: job number one. But there's a bunch of different issues, 728 00:34:57,840 --> 00:35:01,200 Speaker 10: you know, operations is just one of them. Politics has 729 00:35:01,320 --> 00:35:05,800 Speaker 10: been an issue, right. Starbucks has always been a brand 730 00:35:05,920 --> 00:35:08,399 Speaker 10: that that kind of puts their politics in your face, 731 00:35:08,480 --> 00:35:12,480 Speaker 10: and I think I think Brian Nichol is gonna want 732 00:35:12,480 --> 00:35:14,400 Speaker 10: to step back from that, right because of. 733 00:35:14,560 --> 00:35:15,799 Speaker 1: All of the the. 734 00:35:17,320 --> 00:35:20,120 Speaker 10: You know, all the issues they've had with their customer base. Right, 735 00:35:20,160 --> 00:35:23,120 Speaker 10: people haven't been happy with you know, there's been some 736 00:35:23,239 --> 00:35:27,279 Speaker 10: boycott talks online about their stance on the Israel Hamas War, 737 00:35:28,120 --> 00:35:31,520 Speaker 10: about their stance and how they've handled the union negotiations, 738 00:35:31,640 --> 00:35:33,960 Speaker 10: you know, so that's a big thing. And then you know, 739 00:35:34,080 --> 00:35:37,520 Speaker 10: we think eventually, once they have the stores running really 740 00:35:37,600 --> 00:35:39,879 Speaker 10: really well, they're going to start spending some more money 741 00:35:39,920 --> 00:35:42,920 Speaker 10: on marketing. Maybe not a ton of money, but we 742 00:35:43,000 --> 00:35:46,520 Speaker 10: would expect them to start spending on marketing. 743 00:35:46,880 --> 00:35:47,040 Speaker 4: You know. 744 00:35:47,480 --> 00:35:50,480 Speaker 10: It's not something that that Starbucks has traditionally done. But 745 00:35:50,560 --> 00:35:53,800 Speaker 10: it also wasn't something that Chipotle had traditionally done, and 746 00:35:53,880 --> 00:35:57,040 Speaker 10: it's been paying them dividends now for a handful of years. 747 00:35:57,200 --> 00:35:59,399 Speaker 4: So I think with Chipotle, though, we just maybe Paul 748 00:35:59,440 --> 00:36:02,680 Speaker 4: can attest. Is it like there's a menu and it's basic, 749 00:36:02,800 --> 00:36:05,200 Speaker 4: Like they're add ons, right, but like it's a basic menu. 750 00:36:05,320 --> 00:36:09,040 Speaker 4: Starbucks menu is like explosive, Like they can't even have 751 00:36:09,320 --> 00:36:11,759 Speaker 4: all the options up on the ordering board because they're 752 00:36:11,800 --> 00:36:14,440 Speaker 4: just too many. So it does working with operations and 753 00:36:14,520 --> 00:36:16,279 Speaker 4: getting that better, I mean, they have to pair back 754 00:36:16,320 --> 00:36:17,760 Speaker 4: their menu and get back to their base. 755 00:36:18,920 --> 00:36:19,120 Speaker 5: Yeah. 756 00:36:19,239 --> 00:36:19,680 Speaker 1: Probably. 757 00:36:19,880 --> 00:36:23,040 Speaker 10: You know, we had been critical of the previous management 758 00:36:23,080 --> 00:36:27,320 Speaker 10: team because they kept rolling out new menu platforms and 759 00:36:27,440 --> 00:36:30,520 Speaker 10: then in the next breath talking about improving throughput. But 760 00:36:30,840 --> 00:36:33,560 Speaker 10: you can't have both. So we fully expect them to 761 00:36:33,640 --> 00:36:36,759 Speaker 10: pair back this menu, make it easier to execute in 762 00:36:36,920 --> 00:36:42,200 Speaker 10: the cafes, right, make lives easier for their employees, and 763 00:36:42,680 --> 00:36:45,160 Speaker 10: get the orders out faster. So yeah, I think that's 764 00:36:45,239 --> 00:36:47,759 Speaker 10: going to be a major part of what they do 765 00:36:47,920 --> 00:36:48,560 Speaker 10: going forward. 766 00:36:49,360 --> 00:36:53,000 Speaker 2: I mean, Bloomberg had a story from last in twenty 767 00:36:53,040 --> 00:36:55,680 Speaker 2: twenty three where I mean the variations if you add 768 00:36:55,840 --> 00:36:58,760 Speaker 2: all the potential options, there's like billions of different types 769 00:36:58,800 --> 00:37:00,840 Speaker 2: of drinks that could be oh yeah, you know, so 770 00:37:00,960 --> 00:37:01,600 Speaker 2: it's just at. 771 00:37:01,480 --> 00:37:03,359 Speaker 4: It and there's like the cold drink, there's the tea, 772 00:37:03,400 --> 00:37:06,360 Speaker 4: there's the refreshers, then there's the frozen refreshers and the 773 00:37:06,480 --> 00:37:08,680 Speaker 4: blended refreshers, And I know this because my daughter likes 774 00:37:08,719 --> 00:37:11,120 Speaker 4: those things. By sometimes you get them frozen and sometimes 775 00:37:11,120 --> 00:37:12,759 Speaker 4: they're not. It's very cold. 776 00:37:12,840 --> 00:37:14,680 Speaker 2: I know, I don't know how they do it, and 777 00:37:14,800 --> 00:37:17,200 Speaker 2: my power, you know, my hats off to them. All right, 778 00:37:17,239 --> 00:37:20,000 Speaker 2: let's step back and look at the restaurants space in 779 00:37:20,120 --> 00:37:24,120 Speaker 2: general here. You've got some research out recently restaurant promotions 780 00:37:24,200 --> 00:37:25,680 Speaker 2: marketing heat up. That's not what. 781 00:37:25,760 --> 00:37:27,319 Speaker 6: Shareholders want to hear, do they. 782 00:37:29,239 --> 00:37:31,920 Speaker 10: No, But restaurants are kind of desperate right now to 783 00:37:32,000 --> 00:37:36,320 Speaker 10: get some traffic into their stores. Low income consumers. Spending 784 00:37:36,400 --> 00:37:39,160 Speaker 10: has been very weak. This seems to be spreading to 785 00:37:39,280 --> 00:37:42,399 Speaker 10: the middle income consumers, right, based on the industry data 786 00:37:42,440 --> 00:37:47,439 Speaker 10: that we've seen, which showed an improvement you know, last 787 00:37:47,520 --> 00:37:50,840 Speaker 10: month in August, but it was still negative at casual 788 00:37:50,920 --> 00:37:54,920 Speaker 10: dining restaurants, at family dining restaurants and a quick service, right, 789 00:37:55,040 --> 00:37:58,360 Speaker 10: and so they bounced from that horrific July numbers that 790 00:37:58,440 --> 00:38:02,560 Speaker 10: we saw, but still or negative. And so yeah, restaurants 791 00:38:02,760 --> 00:38:06,040 Speaker 10: are trying to do whatever they can to bring you know, 792 00:38:06,560 --> 00:38:09,759 Speaker 10: those low income consumers and middle income consumers back into 793 00:38:09,800 --> 00:38:11,759 Speaker 10: their restaurants. You know, just for example, it was you know, 794 00:38:11,880 --> 00:38:14,240 Speaker 10: I think it's thirty five out of the last thirty 795 00:38:14,360 --> 00:38:18,359 Speaker 10: seven quarters quick service chains have had negative traffic, right, 796 00:38:18,440 --> 00:38:21,760 Speaker 10: And so that's that's not a sustainable type of situation 797 00:38:21,800 --> 00:38:24,120 Speaker 10: when you have same source sales rising because your prices 798 00:38:24,160 --> 00:38:27,600 Speaker 10: are going up, but traffic can continues to decline. Eventually, 799 00:38:27,680 --> 00:38:30,719 Speaker 10: there's a tipping point, and that's what we've seen this year. 800 00:38:31,239 --> 00:38:33,920 Speaker 4: So to that point, then which ones are do you 801 00:38:34,040 --> 00:38:36,239 Speaker 4: have faith that can maintain some kind of margin and 802 00:38:36,400 --> 00:38:37,640 Speaker 4: also grow their top line. 803 00:38:39,840 --> 00:38:42,640 Speaker 10: You know, it's some of these chains that have a 804 00:38:42,800 --> 00:38:47,520 Speaker 10: big gap on pricing, you know, in terms of you know, 805 00:38:47,920 --> 00:38:50,520 Speaker 10: they've been pricing less than their competitors, right, So if 806 00:38:50,600 --> 00:38:53,560 Speaker 10: you're providing a lot of value, and value can be 807 00:38:53,600 --> 00:38:57,360 Speaker 10: two ways. It can be a better price, but it 808 00:38:57,440 --> 00:38:59,919 Speaker 10: also can be a lot more food for what you pay. 809 00:39:01,680 --> 00:39:05,680 Speaker 10: But some of these companies that that you know, people 810 00:39:05,760 --> 00:39:10,040 Speaker 10: see value at, you know, Rank, Wingstop, Chipotle, Texas Roadhouse. 811 00:39:10,120 --> 00:39:12,600 Speaker 10: These are all of the chains that have been outperforming. 812 00:39:12,719 --> 00:39:14,480 Speaker 10: These all of the chains that have been able to 813 00:39:14,640 --> 00:39:17,080 Speaker 10: drive traffic, and a big part of it is being 814 00:39:17,200 --> 00:39:21,320 Speaker 10: priced below competitors. You know, wink Stops raised prices about 815 00:39:21,360 --> 00:39:24,040 Speaker 10: half as much as their competitors, and on their last 816 00:39:24,040 --> 00:39:28,239 Speaker 10: earnings call. They credited that as a big reason for 817 00:39:28,360 --> 00:39:29,760 Speaker 10: their for their phenomenal quorder. 818 00:39:30,239 --> 00:39:32,440 Speaker 2: All right, Michael Halen, thank you so much for joining us. 819 00:39:32,440 --> 00:39:35,760 Speaker 2: Michaelin he's a senior restaurant and food service anamals Bloomberg Intelligence, 820 00:39:36,000 --> 00:39:38,239 Speaker 2: joining us from Princeton. Tuck a little Starbucks first day 821 00:39:38,280 --> 00:39:41,239 Speaker 2: for the new CEO there. I'm happy with my Starbucks. 822 00:39:41,560 --> 00:39:44,960 Speaker 6: Uh interesting Starbucks. I went, I go like once a week. 823 00:39:45,239 --> 00:39:47,439 Speaker 2: Oh okay, I used to go more of it. But yeah, 824 00:39:48,880 --> 00:39:50,640 Speaker 2: double short mocha very easy. 825 00:39:51,320 --> 00:39:51,960 Speaker 6: What's your go to? 826 00:39:52,640 --> 00:39:55,520 Speaker 4: Oh yeah, he's gonna okay, it is an Americano sometimes 827 00:39:55,560 --> 00:39:58,200 Speaker 4: I sometimes not half calf alma milk to Stevia. 828 00:39:58,600 --> 00:40:00,200 Speaker 6: Wow, that's which. 829 00:40:00,239 --> 00:40:04,400 Speaker 4: Actually for a Starbucks order, isn't really that bad? Like 830 00:40:04,520 --> 00:40:07,359 Speaker 4: there's no syrup, there's no Whippi things. It's not it's 831 00:40:07,440 --> 00:40:08,160 Speaker 4: you know, okay. 832 00:40:08,440 --> 00:40:10,080 Speaker 2: I think the younger you are, the more CREATI if 833 00:40:10,120 --> 00:40:12,239 Speaker 2: you are with your coffee orders, I thank you. 834 00:40:12,760 --> 00:40:13,560 Speaker 6: I'm just so sweet. 835 00:40:13,719 --> 00:40:15,400 Speaker 2: I mean, and the kids, some of the kids come 836 00:40:15,440 --> 00:40:18,279 Speaker 2: out with these things. I'm like, you know, how many 837 00:40:18,400 --> 00:40:20,920 Speaker 2: druiders of a basic cup of coffee can you have? There? 838 00:40:20,960 --> 00:40:25,760 Speaker 6: But apparently there's a lot. But again, Strawbucks. Who knew. 839 00:40:27,280 --> 00:40:31,120 Speaker 1: You're listening to the Bloomberg Intelligence Podcast. Catch us live 840 00:40:31,239 --> 00:40:34,760 Speaker 1: weekdays at ten am Eastern on applecar Play and Android 841 00:40:34,800 --> 00:40:37,520 Speaker 1: Auto with the Bloomberg Business App. You can also listen 842 00:40:37,680 --> 00:40:40,759 Speaker 1: live on Amazon Alexa from our flagship New York station. 843 00:40:41,160 --> 00:40:43,879 Speaker 1: Just say Alexa play Bloomberg eleven thirty. 844 00:40:45,880 --> 00:40:49,120 Speaker 4: Alex Steel here alongside Paul Sweeney. This is Bloomberg Intelligence Radio. 845 00:40:49,440 --> 00:40:51,640 Speaker 4: We bring you all the news and business, economic and 846 00:40:51,719 --> 00:40:54,360 Speaker 4: finance through our lens of our Bloomberg Intelligence analysts. They 847 00:40:54,440 --> 00:40:57,000 Speaker 4: cover two thousand companies and one hundred and thirty industries 848 00:40:57,080 --> 00:41:00,040 Speaker 4: all around the world every Monday at this time. And 849 00:41:00,160 --> 00:41:02,719 Speaker 4: we like to bring you another arm of Bloomberg, and 850 00:41:02,840 --> 00:41:06,239 Speaker 4: that's Bloomberg n e F originally or previously known as 851 00:41:06,320 --> 00:41:08,920 Speaker 4: New Energy Finance. So the team in Bloomberg that tracks 852 00:41:09,200 --> 00:41:14,280 Speaker 4: and analyzes the energy transition from commodities to power, to transport, industry, 853 00:41:14,320 --> 00:41:17,000 Speaker 4: buildings and agg sectors. And here with us for more 854 00:41:17,200 --> 00:41:22,280 Speaker 4: is Brenna Casey, Bloomberg b n e F Carbon Capture Analyst. Brenna. 855 00:41:23,000 --> 00:41:25,560 Speaker 4: We take a look at, say, how carbon capture has grown, 856 00:41:25,560 --> 00:41:27,239 Speaker 4: the amount of money that's been put in Oh oh, 857 00:41:27,320 --> 00:41:28,439 Speaker 4: so Sorry, Paul's a question. 858 00:41:29,600 --> 00:41:32,960 Speaker 2: Pre question, Can you define what carbon capture is probably 859 00:41:33,000 --> 00:41:33,640 Speaker 2: the better question. 860 00:41:33,840 --> 00:41:38,920 Speaker 11: Yes, Yeah, So basically simply CCUS carbon capture, utilization, and storage. 861 00:41:39,000 --> 00:41:43,200 Speaker 11: It's kind of just a way to abate emissions from 862 00:41:43,440 --> 00:41:48,080 Speaker 11: heavy industry, so things like petrochemical refineries, integrated steel mills, 863 00:41:48,560 --> 00:41:49,760 Speaker 11: hydrogen blue hydrogen. 864 00:41:50,000 --> 00:41:50,239 Speaker 6: Okay. 865 00:41:50,800 --> 00:41:54,040 Speaker 11: Natural gas processing is a huge historical and use sector. 866 00:41:54,239 --> 00:41:57,160 Speaker 4: So basically there's some sectors that you cannot decarbonize and 867 00:41:57,239 --> 00:41:59,680 Speaker 4: you and they have to exist, like you need cement 868 00:41:59,840 --> 00:42:01,520 Speaker 4: for example, So this is a way to kind of 869 00:42:01,520 --> 00:42:02,960 Speaker 4: get them out of the air. And then the question 870 00:42:03,040 --> 00:42:03,319 Speaker 4: is kind of. 871 00:42:03,320 --> 00:42:03,800 Speaker 2: What do you do with it? 872 00:42:03,920 --> 00:42:05,920 Speaker 4: Do you reuse it somewhere? Do you put it somewhere? 873 00:42:06,000 --> 00:42:07,960 Speaker 4: Do you store it in a rock or somewhere else? 874 00:42:08,680 --> 00:42:10,800 Speaker 4: And it's been a huge focus for a lot of companies, 875 00:42:12,360 --> 00:42:14,880 Speaker 4: energy companies and a like in oil companies for example, 876 00:42:14,960 --> 00:42:17,120 Speaker 4: what has been the investment cycle like and where are 877 00:42:17,200 --> 00:42:18,000 Speaker 4: we now in that cycle? 878 00:42:18,719 --> 00:42:22,960 Speaker 11: Yeah, So if we're looking particularly to the US following 879 00:42:23,000 --> 00:42:26,719 Speaker 11: the Inflation Reduction Act, we saw this catalysis of not 880 00:42:26,880 --> 00:42:30,320 Speaker 11: only project announcements but kind of you know Series A, 881 00:42:30,800 --> 00:42:33,920 Speaker 11: you know, lots of equity financing into that into the 882 00:42:34,000 --> 00:42:38,239 Speaker 11: market right now. As you know, the IRS is still 883 00:42:38,320 --> 00:42:40,800 Speaker 11: yet to address forty five Q. So that's the inflation 884 00:42:40,920 --> 00:42:43,279 Speaker 11: reduction Yeah, yeah, so the Inflation Reduction Act, which was 885 00:42:43,360 --> 00:42:46,359 Speaker 11: signed into law, you know, two years ago. Forty five 886 00:42:46,440 --> 00:42:49,120 Speaker 11: q's in investment tax credit that the government is proposing 887 00:42:49,640 --> 00:42:53,160 Speaker 11: to you know, heavy emitters. They can if they meet X, 888 00:42:53,320 --> 00:42:56,200 Speaker 11: y Z requirements, then then they can take this credit 889 00:42:56,640 --> 00:42:59,080 Speaker 11: and apply it to their tax burden. And you know, 890 00:42:59,520 --> 00:43:01,600 Speaker 11: kind of how to mitigate the cost of ccs because 891 00:43:01,640 --> 00:43:03,240 Speaker 11: it's extremely capexx intensive. 892 00:43:03,760 --> 00:43:05,319 Speaker 4: So if you store your carbon er get it out 893 00:43:05,320 --> 00:43:06,440 Speaker 4: of the air, you get a text crdit. 894 00:43:06,480 --> 00:43:08,719 Speaker 11: Okay, yeah, it's like eighty five dollars per ton if 895 00:43:08,719 --> 00:43:11,120 Speaker 11: you store it, and then sixty if you reutilize it. 896 00:43:11,239 --> 00:43:11,920 Speaker 2: Yeah, exactly. 897 00:43:13,280 --> 00:43:16,120 Speaker 11: However, the IRS has yet to finalize the criteria, so 898 00:43:16,320 --> 00:43:20,880 Speaker 11: developers don't know what actually constitutes as a project that 899 00:43:20,960 --> 00:43:23,680 Speaker 11: can qualify for these sorts of credits, and so what 900 00:43:23,800 --> 00:43:28,040 Speaker 11: we've actually seen is not only investment taper off, but 901 00:43:28,520 --> 00:43:31,080 Speaker 11: just announcements of you know, future projects into the sector. 902 00:43:31,080 --> 00:43:33,279 Speaker 11: Which what's kind of ironic is that if you look 903 00:43:33,320 --> 00:43:35,640 Speaker 11: at investment numbers for last year for ccs in total, 904 00:43:35,719 --> 00:43:38,480 Speaker 11: it was globally eleven point three billion higher than it's 905 00:43:38,520 --> 00:43:41,719 Speaker 11: ever been before, the US to come around two point 906 00:43:41,760 --> 00:43:45,520 Speaker 11: eight billion of that. However, that is all bolstered by 907 00:43:45,719 --> 00:43:47,520 Speaker 11: just d OEE grants. So the DOE has, you know, 908 00:43:47,640 --> 00:43:51,200 Speaker 11: these direct air capture hubs. They're trying to throw money 909 00:43:51,239 --> 00:43:55,920 Speaker 11: at growing out midstream infrastructure, so trans like pipelines, the 910 00:43:56,000 --> 00:44:00,239 Speaker 11: storage like storage basins you mentioned earlier. But there's really 911 00:44:00,320 --> 00:44:02,640 Speaker 11: no FID is being taken in the sector at all. Besides, 912 00:44:02,680 --> 00:44:06,680 Speaker 11: I think it was the hydrogen Bomont complex last year. 913 00:44:06,800 --> 00:44:10,719 Speaker 4: So FID is Foreign Investment Decision Final best finstation. Sorry, 914 00:44:11,080 --> 00:44:13,080 Speaker 4: And it basically means like, Okay, I have enough and 915 00:44:13,120 --> 00:44:15,160 Speaker 4: I understand enough of the economics where I can actually 916 00:44:15,200 --> 00:44:16,680 Speaker 4: like put money in the ground and like put a 917 00:44:16,680 --> 00:44:18,640 Speaker 4: shovel on the ground and do some stuff. And that's 918 00:44:18,680 --> 00:44:20,960 Speaker 4: where we're really lacking. Which rates of the question is 919 00:44:21,000 --> 00:44:24,960 Speaker 4: it a is it building this stuff is still too complicated? 920 00:44:25,160 --> 00:44:27,360 Speaker 4: Or is it the demand side? So I'm a company 921 00:44:27,680 --> 00:44:29,360 Speaker 4: and I'm like, I can capture your carbon and I 922 00:44:29,400 --> 00:44:30,920 Speaker 4: can store it for you, but how much are you 923 00:44:30,960 --> 00:44:32,680 Speaker 4: willing to pay for that? Is that part of the 924 00:44:32,719 --> 00:44:33,160 Speaker 4: issue now? 925 00:44:33,920 --> 00:44:37,600 Speaker 11: Yeah, it's definitely kind of a sector by sector issue. 926 00:44:37,680 --> 00:44:40,120 Speaker 11: So if you look to power, we're seeing the most 927 00:44:40,160 --> 00:44:45,320 Speaker 11: cancelations in the power sector just because CCS is tremendously expensive, 928 00:44:45,400 --> 00:44:48,120 Speaker 11: and so for seeing a project announced around, you know, 929 00:44:48,280 --> 00:44:50,120 Speaker 11: thirty percent of those projects in the power sector are 930 00:44:50,320 --> 00:44:52,600 Speaker 11: like they're probably going to get canceled. And that's because 931 00:44:52,920 --> 00:44:56,840 Speaker 11: retrofitting with CCS adds around fifty six percent to the 932 00:44:56,920 --> 00:45:02,040 Speaker 11: total l COE. So it's eight hundred million plus capex investments. 933 00:45:02,080 --> 00:45:03,160 Speaker 11: If you look to something which. 934 00:45:03,400 --> 00:45:05,680 Speaker 4: How did they recoup that? Because that's about power, it's 935 00:45:05,680 --> 00:45:07,319 Speaker 4: either the company is paying for it or like, I'm 936 00:45:07,360 --> 00:45:09,080 Speaker 4: paying for it in my bills, right, and that's the 937 00:45:09,080 --> 00:45:10,760 Speaker 4: definite way of how they recoup that cash. 938 00:45:11,000 --> 00:45:13,200 Speaker 11: Especially if you know the forty five Q credit if 939 00:45:13,280 --> 00:45:15,200 Speaker 11: you are in a bit or two qualify, it only 940 00:45:15,280 --> 00:45:17,439 Speaker 11: lasts twelve years. A lot of these lifetimes are twenty 941 00:45:17,640 --> 00:45:20,399 Speaker 11: twenty five years, and so yeah, how do you kind 942 00:45:20,400 --> 00:45:21,840 Speaker 11: of make that investment back carp. 943 00:45:21,719 --> 00:45:27,120 Speaker 2: And capture losing some momentum because maybe just the transition 944 00:45:27,239 --> 00:45:29,600 Speaker 2: to green in the US has become a little politicized 945 00:45:29,640 --> 00:45:31,360 Speaker 2: and maybe it's losing a little bit of impetus. 946 00:45:31,400 --> 00:45:33,160 Speaker 6: Are we falling behind other countries. 947 00:45:33,200 --> 00:45:35,040 Speaker 5: For example, I. 948 00:45:35,080 --> 00:45:38,040 Speaker 11: Mean, the US is definitely the market leader. So globally 949 00:45:38,120 --> 00:45:41,640 Speaker 11: there's around four hundred and twenty four million metric tons 950 00:45:41,680 --> 00:45:44,200 Speaker 11: of CU two capture capacity do to come online by 951 00:45:44,239 --> 00:45:47,160 Speaker 11: twenty thirty five. Now, out of that, around one hundred 952 00:45:47,160 --> 00:45:50,480 Speaker 11: and sixty I think it's one sixty three million tons 953 00:45:51,680 --> 00:45:53,759 Speaker 11: is based in the US and following you know, the 954 00:45:53,840 --> 00:45:56,920 Speaker 11: forty five q Invice Reduction Act. Even though there's you know, 955 00:45:57,040 --> 00:46:02,279 Speaker 11: hiccups here, hiccups with transparence or permitting, we do see 956 00:46:02,320 --> 00:46:04,160 Speaker 11: the United States as the best place in the world 957 00:46:04,200 --> 00:46:06,160 Speaker 11: is to kind of build one of these projects. 958 00:46:06,320 --> 00:46:08,480 Speaker 4: So what companies do you feel like have the real deal? 959 00:46:08,520 --> 00:46:10,080 Speaker 4: It's I talk to a lot of companies and they're 960 00:46:10,080 --> 00:46:12,080 Speaker 4: all going to try and sell me their carbon capture 961 00:46:12,160 --> 00:46:14,480 Speaker 4: products and like why they're the best and how their 962 00:46:14,520 --> 00:46:17,759 Speaker 4: economics work and all that stuff. Who actually can make 963 00:46:17,800 --> 00:46:18,239 Speaker 4: this work? 964 00:46:18,800 --> 00:46:21,840 Speaker 11: Yeah, I mean, if we're looking at power and hydrogen, 965 00:46:21,880 --> 00:46:23,600 Speaker 11: which are the two leaders right now, kind of the 966 00:46:23,640 --> 00:46:26,920 Speaker 11: biggest players here, we're seeing occidental energy. So not only 967 00:46:26,960 --> 00:46:30,160 Speaker 11: are they looking to retrofit there, you know, natural gas 968 00:46:30,200 --> 00:46:33,840 Speaker 11: assets with carbon capture, but they're also kind of taking 969 00:46:33,920 --> 00:46:37,240 Speaker 11: this first mover run into the direct air capture space. 970 00:46:37,840 --> 00:46:40,000 Speaker 11: So that's a really interesting company to watch in that 971 00:46:40,680 --> 00:46:44,000 Speaker 11: kind of little corner. There's also you know, like air 972 00:46:44,120 --> 00:46:47,360 Speaker 11: products for hydrogen excellon Mo. It's primarily these oil and 973 00:46:47,400 --> 00:46:50,759 Speaker 11: gas majors that are moving around in the market because 974 00:46:50,760 --> 00:46:54,440 Speaker 11: they have you know, just previous expertise, but they also 975 00:46:54,560 --> 00:46:57,120 Speaker 11: understand the geology, how to store these things, how to 976 00:46:57,239 --> 00:47:01,200 Speaker 11: build you know, these big expensive projects. So yeah, air 977 00:47:01,280 --> 00:47:03,279 Speaker 11: products Oxy so oxy. 978 00:47:03,160 --> 00:47:05,560 Speaker 4: Is one of the peer players for eanps for oil 979 00:47:05,600 --> 00:47:07,319 Speaker 4: and gas. We talked to the CEO and she wants 980 00:47:07,360 --> 00:47:10,600 Speaker 4: to eventually basically be a rent for higher direct air capture, 981 00:47:10,680 --> 00:47:13,720 Speaker 4: So meaning like, hey, I need you to capture some stuff, 982 00:47:13,800 --> 00:47:15,920 Speaker 4: and you build a plant near a factory or somewhere 983 00:47:15,960 --> 00:47:17,600 Speaker 4: else and you just suck carbon out of the air 984 00:47:17,760 --> 00:47:19,719 Speaker 4: and then therefore you're able to separate it and then 985 00:47:19,840 --> 00:47:21,640 Speaker 4: store it somewhere or reuse it, and that's like what 986 00:47:21,719 --> 00:47:24,360 Speaker 4: they want that business model to be. Amazon signed an 987 00:47:24,400 --> 00:47:26,120 Speaker 4: off take with them. They wouldn't tell me the price. 988 00:47:26,200 --> 00:47:29,080 Speaker 4: They're like it was really hard, Like you can get 989 00:47:29,120 --> 00:47:31,200 Speaker 4: the off takes and like the buyers like an Amazon, 990 00:47:31,320 --> 00:47:34,200 Speaker 4: but it is really expensive. Yet like it hasn't become 991 00:47:34,320 --> 00:47:36,359 Speaker 4: easy on that sense, all right, Brenda, thanks a lot, 992 00:47:36,440 --> 00:47:41,080 Speaker 4: really appreciated. Branda Casey, Bloomberg B and if carbon capture analyst. 993 00:47:41,200 --> 00:47:44,920 Speaker 4: I obviously find this really interesting, I know. And the 994 00:47:45,000 --> 00:47:46,759 Speaker 4: idea is, like you can do green all you want, 995 00:47:46,880 --> 00:47:48,960 Speaker 4: but like we're not starting over from scratch, so you 996 00:47:49,080 --> 00:47:53,399 Speaker 4: actually need carbon capture to get the existing emissions out 997 00:47:53,440 --> 00:47:55,400 Speaker 4: because how else do you filter that. You can get trees, 998 00:47:55,440 --> 00:47:58,080 Speaker 4: and that's awesome, and like we want trees, right, maybe 999 00:47:58,120 --> 00:48:00,480 Speaker 4: the ocean, but we need all the things. Let's make 1000 00:48:00,560 --> 00:48:01,160 Speaker 4: all work. 1001 00:48:01,920 --> 00:48:06,440 Speaker 1: This is the Bloomberg Intelligence podcast, available on Apples, Spotify, 1002 00:48:06,640 --> 00:48:09,799 Speaker 1: and anywhere else you get your podcasts. Listen live each 1003 00:48:09,880 --> 00:48:13,040 Speaker 1: weekday ten am to noon Eastern on Bloomberg dot com, 1004 00:48:13,360 --> 00:48:16,719 Speaker 1: the iHeartRadio app, tune In, and the Bloomberg Business app. 1005 00:48:16,880 --> 00:48:19,840 Speaker 1: You can also watch us live every weekday on YouTube 1006 00:48:20,080 --> 00:48:21,880 Speaker 1: and always on the Bloomberg terminal