WEBVTT - Why a Big Gender-Pay Gap Exists for Selling Clothes

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<v Speaker 1>There's a well known gap between men and women when

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<v Speaker 1>it comes to how much people get paid. But here's

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<v Speaker 1>a statistic that's really eye opening. Workers at men's clothing

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<v Speaker 1>stores earned fifty six percent more than employees at retailers

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<v Speaker 1>of women's wear. It's a huge gap and seems troubling

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<v Speaker 1>on the surface, but much of it can be chalked

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<v Speaker 1>up to that classic phrase in economics, supply and demand.

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<v Speaker 1>Welcome to Benchmark. I'm Scott Landman, economics editor with Bloomberg

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<v Speaker 1>News in Washington, and now I'm Daniel Moss, economics writer

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<v Speaker 1>and editor at Bloomberg View in New York. So, Dan,

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<v Speaker 1>let's talk a little bit about something that we don't

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<v Speaker 1>cover too much on this show. Can you tell me

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<v Speaker 1>how you normally shop for clothes? Do you do you

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<v Speaker 1>go to the big department stores or do you frequent

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<v Speaker 1>some of those boutiques that are springing up all over

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<v Speaker 1>your Brooklyn neighborhood. Well, in our idiot neighborhood, it's mainly

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<v Speaker 1>bars and restaurants, so not a lot of clothes shopping there.

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<v Speaker 1>I did buy something the weekend before last, but I

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<v Speaker 1>used a gift card that I was given for Christmas.

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<v Speaker 1>As for me. I don't really shop at stores that

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<v Speaker 1>cater just two men specifically, I probably go to places

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<v Speaker 1>that sell to both men and women. But we're gonna

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<v Speaker 1>talk today about stores that are catering more to high

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<v Speaker 1>end customers and why that's driving this wage gap that

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<v Speaker 1>I was talking about at the top. So let's bring

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<v Speaker 1>in two colleagues who will be our guests today. Katya

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<v Speaker 1>Dmitrieva is a reporter in our Washington bureau covering the

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<v Speaker 1>US economy who recently transferred here from Canada. It's actually

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<v Speaker 1>her second time on the podcast. Last time she was

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<v Speaker 1>in Toronto talking about the crazy real estate market there. Katia,

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<v Speaker 1>thanks for joining us, glad to be here. And our

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<v Speaker 1>other guest is Lindsay Rupp. She's a reporter in our

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<v Speaker 1>New York office covering retail, and she also recently concluded

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<v Speaker 1>a run as co host of Bloomberg's Material World podcast.

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<v Speaker 1>You can listen to all of those episodes wherever you

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<v Speaker 1>like to find podcasts. Lindsay, thanks so much for being

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<v Speaker 1>with us on Benchmark. Thanks for having me. So I

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<v Speaker 1>wanted to talk a little bit about how we got

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<v Speaker 1>this story first. This was pretty simple. We were looking

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<v Speaker 1>at wage data that the Labor Department provides and put

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<v Speaker 1>it into all into a spreadsheet, sorted it by industry,

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<v Speaker 1>and something really funny came up. I noticed that men's

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<v Speaker 1>clothing stores were showing huge increases in wages and the

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<v Speaker 1>wages that women's clothing stores were actually declining. So I

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<v Speaker 1>went to Katya and I said, why don't we write

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<v Speaker 1>an article about this? Could you look into it? So Catchia,

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<v Speaker 1>tell us a little bit about what you found out. Yeah,

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<v Speaker 1>and I remember you bringing that up in the newsroom,

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<v Speaker 1>and I think the reaction was all very shocked, because

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<v Speaker 1>you would think that at least in this industry that's

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<v Speaker 1>been so traditionally catered to women, you would have that

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<v Speaker 1>potentially be reversed. But instead, what I found is that

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<v Speaker 1>if you work at a men's clothing store, especially right now,

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<v Speaker 1>you're likely to be paid a lot more than women's stores.

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<v Speaker 1>And some of it is related to the gender wage gap.

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<v Speaker 1>You see this all across industries in North America, but

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<v Speaker 1>it doesn't really explain in particular, like you said, this

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<v Speaker 1>huge difference that's happened, especially in the last two years.

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<v Speaker 1>So I started to call economists as well as Heidi Hartman,

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<v Speaker 1>who specializes in labor economics, and we talked about this

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<v Speaker 1>issue and when I mentioned supply and demand as affecting

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<v Speaker 1>this market, what can you tell us about that? Well,

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<v Speaker 1>the reality is that there's just a smaller pool of

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<v Speaker 1>men's clothing store workers. There's a smaller pool of men

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<v Speaker 1>to choose from to work in these clothing stores. And

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<v Speaker 1>especially at a time when the labor market is so

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<v Speaker 1>tight already and you're dealing with this smaller pool of workers,

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<v Speaker 1>you have to pay up in order to get them.

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<v Speaker 1>As you said, supplying demand. So if you want to

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<v Speaker 1>get those highly skilled workers for these stores like Hugh

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<v Speaker 1>and Cry where I went in Georgetown in Washington, then

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<v Speaker 1>you're going to have to pay them more. And not

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<v Speaker 1>only are is the demand for these workers higher or

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<v Speaker 1>there's a smaller pool of them, but the sales at

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<v Speaker 1>men's stores are rising and women's where retailers are kind

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<v Speaker 1>of struggling. Lindsey, could you tell us a little bit

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<v Speaker 1>about that. Yeah, absolutely, So. One thing I've been hearing

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<v Speaker 1>a lot in the industry lately is that men are

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<v Speaker 1>the new women all the sudden. Men care a little

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<v Speaker 1>bit more about how they look, and that's showing up

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<v Speaker 1>in beauty it's showing up in apparel, and that's not

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<v Speaker 1>all men, but men of a certain wealth level in particular.

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<v Speaker 1>So that kind of explains a little bit why their

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<v Speaker 1>sales might be rising at a faster rate. But keep

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<v Speaker 1>in mind there's still not a huge portion of the

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<v Speaker 1>overall retail sales. Women still do the bulk of the purchasing,

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<v Speaker 1>they do the bulk of the spending. They're also just

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<v Speaker 1>a lot more women's apparel stores. I mean, apparel retail

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<v Speaker 1>right now is going through this existential crisis. I mean

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<v Speaker 1>it's in total upheaval. In a lot of places, there

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<v Speaker 1>are too many stores, so everybody's trying to figure out,

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<v Speaker 1>how can I have the right number of stores in

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<v Speaker 1>the right locations. They're trying to grapple with online retailers

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<v Speaker 1>who are springing up almost out of nowhere, have very

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<v Speaker 1>low barriers to entry, and even if they only sell

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<v Speaker 1>a couple hundred thousand dollars worth of goods, they're still

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<v Speaker 1>taking away incremental business from these bigger guys. So it's

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<v Speaker 1>a tough time. And just to be clear what we're

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<v Speaker 1>talking about here, are we talking about two employees same store,

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<v Speaker 1>one male, one female. The female gets less or are

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<v Speaker 1>we saying that stores that kate predominantly to men pay

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<v Speaker 1>more than stores that kater predominantly to women. It's stores

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<v Speaker 1>that cater predominantly to men or women. But at these stores,

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<v Speaker 1>what I was told is they're more likely to employ

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<v Speaker 1>people of the same sex. So if it's a men's

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<v Speaker 1>clothing store, they're more likely to hire more men. If

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<v Speaker 1>it's a women's clothing store, more likely to have more women.

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<v Speaker 1>And can you tell us a little bit catya about

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<v Speaker 1>the store you're mentioning. It's called Hugh and Cry and

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<v Speaker 1>it's in DC, and it's kind of a microcosm maybe

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<v Speaker 1>of what's happening in this market right now. Yeah, it

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<v Speaker 1>was very interesting because you are on this main drag

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<v Speaker 1>Wisconsin Avenue, and it's full of retail shops and a

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<v Speaker 1>lot of them are of women's specific retail. And then

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<v Speaker 1>you kind of turn this side street and then down

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<v Speaker 1>a bricklined alleyway, narrow alleyway, you come to the end

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<v Speaker 1>to this door. It's almost like a secret club, and

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<v Speaker 1>here is Human Cry. It's a men's boutique and it's

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<v Speaker 1>outfitted in a very mid century modern furniture, lots of

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<v Speaker 1>hanging art on the wall and you go around. If

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<v Speaker 1>you're shopping there, you just pick items off the shelf,

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<v Speaker 1>can try on in the store. You can also order

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<v Speaker 1>it online if they don't have it, and get it

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<v Speaker 1>delivered to your door or in the store. And it's

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<v Speaker 1>very specific to the client. It's not your traditional you

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<v Speaker 1>walk into a retailer and you know, hey, how's it going.

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<v Speaker 1>Can help you find anything? Can I tell you about

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<v Speaker 1>all the discounts we have in the store. It's more like,

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<v Speaker 1>you come in, do you want me to get you

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<v Speaker 1>anything to drink? Um? What are you looking for? They

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<v Speaker 1>can tell what your size is by looking at you.

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<v Speaker 1>And then they have some clients who come in the

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<v Speaker 1>day of their wedding and they're looking for a white shirt,

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<v Speaker 1>or if they're working on the hill and they happen

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<v Speaker 1>to spill some coffee, they can get a shirt within

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<v Speaker 1>the next couple of hours. So it's it's definitely what's

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<v Speaker 1>happening across the board this trend. Let me take a

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<v Speaker 1>step back, you know, Lindsay, for a couple of years,

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<v Speaker 1>I've been hearing in news meetings and hearing on TV

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<v Speaker 1>that retail is dying, the death of them all, the

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<v Speaker 1>death of retailing. So if this is going out, why

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<v Speaker 1>does it really matter anyway. I don't think retail is

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<v Speaker 1>ever going to go away. I think the death of

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<v Speaker 1>retail has been largely overstated. It's definitely changing and a

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<v Speaker 1>lot of retailers will die. Um. Don't get me wrong.

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<v Speaker 1>We've seen a record number of bankruptcies and we're probably

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<v Speaker 1>going to continue to see a lot of bankruptcies in

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<v Speaker 1>retail in the next two to five years. Everyone seems

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<v Speaker 1>to be on the same page about that. A lot

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<v Speaker 1>of malls are going to go away. We have too

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<v Speaker 1>many malls and too many stores, and that's a difficult

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<v Speaker 1>business to correct when you're this far down the line.

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<v Speaker 1>It's also really easy to get into this business, so

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<v Speaker 1>there's more competition than ever before. But that said, people

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<v Speaker 1>are still buying things. They want to buy things. They're

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<v Speaker 1>just buying things differently, or they're spending less money on

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<v Speaker 1>apparel and more money on things like technology, eating out,

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<v Speaker 1>going on a cool vacation. As purchases migrate to the web,

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<v Speaker 1>isn't gender disparity in wages going to go away? I mean,

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<v Speaker 1>if you're doing this from your computer or your tablet

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<v Speaker 1>or your phone, you don't know who the person at

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<v Speaker 1>the other end is. It could be anyone anywhere. Why

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<v Speaker 1>does it matter? Or it could get worse if more

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<v Speaker 1>men are working at online sites and they're the ones

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<v Speaker 1>making more money. Could that happen to right? But if

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<v Speaker 1>you're talking about someone who's behind a click at a site,

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<v Speaker 1>then the employee is not necessarily going to care whether

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<v Speaker 1>they hire a man or a woman, are they? It

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<v Speaker 1>depends on the job probably. I mean a lot of

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<v Speaker 1>these web retailers they don't necessarily even own any inventory.

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<v Speaker 1>They might have some designers, some web folks, and then they,

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<v Speaker 1>you know, contract out to people in China or Asia

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<v Speaker 1>who make the goods, and they contract out to people

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<v Speaker 1>to ship the goods. They contract out to a distribution

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<v Speaker 1>center and a warehouse. So who knows who that retailer

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<v Speaker 1>actually employs directly. Um. You know, warehouse and shipping jobs

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<v Speaker 1>do tend to be male dominated. Right now. The retail

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<v Speaker 1>industry is a heavily female industry. The bulk of people

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<v Speaker 1>who work in retail are women, often women of color. Um,

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<v Speaker 1>So we are going to see that job change as

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<v Speaker 1>the retail landscape of America changes, that's for sure. Well,

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<v Speaker 1>for a store that Kate is too main. Why does

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<v Speaker 1>it matter to a man whether the person serving them

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<v Speaker 1>in the store is a man or a woman. I mean,

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<v Speaker 1>you just said most of the workers are female. What

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<v Speaker 1>why is that a lot of stores sell women's goods.

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<v Speaker 1>Retail has always been seen as sort of a women's

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<v Speaker 1>dominated industry, you know, and that it's a lot of

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<v Speaker 1>women who shop. Women make up something like of the

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<v Speaker 1>purchasing decisions and actual execution. And it's also seen as

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<v Speaker 1>you know, sort of low skill work. It's highly interpersonal work.

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<v Speaker 1>So it's been a largely female industry for a long time.

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<v Speaker 1>I don't necessarily know that a man would walk into

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<v Speaker 1>a men's boutique and say, oh, I don't want to

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<v Speaker 1>shop here because only women are associates. I don't know

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<v Speaker 1>that it's even that overt. I think you want to

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<v Speaker 1>talk to someone who you feel has a connection to

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<v Speaker 1>what you're buying, can understand, can give you a personal advice,

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<v Speaker 1>can say, you know, I wear this size jacket and

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<v Speaker 1>it's a little short in the risks, and he's going

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<v Speaker 1>to know exactly what that means. It's not that a

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<v Speaker 1>woman couldn't do that job, but like tends to look

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<v Speaker 1>for like and if you're a men's retailer catering two men,

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<v Speaker 1>you might hire more men. That's exactly what James Majuski

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<v Speaker 1>from Human Christ said as well. He said there employees

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<v Speaker 1>tend to be like mannequins for their clothing. So when

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<v Speaker 1>guys come in, they look at the person in front

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<v Speaker 1>of them and they might say, Hey, that's a nice jacket.

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<v Speaker 1>Where did you get that? Oh, your own store? Can

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<v Speaker 1>you show me? Can I try it on? All right,

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<v Speaker 1>let's turn to the national implications of this story that

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<v Speaker 1>we've been talking about. We write a lot about the

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<v Speaker 1>national labor market about wages here at Bloomberg, and one

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<v Speaker 1>story we've been covering pretty closely is that wage growth

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<v Speaker 1>for workers on a whole has been fairly weak during

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<v Speaker 1>this recovery, at least at the late stage. With the

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<v Speaker 1>unemployment rate just over four percent, which is the lowest

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<v Speaker 1>level since two thousand. Some people think that wages should

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<v Speaker 1>be rising at a faster clip, and yet this men's

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<v Speaker 1>clothing market seems to show that if sales are rising

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<v Speaker 1>and you have a relatively small labor pool, then wages

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<v Speaker 1>can actually pick up at a fairly rapid clip. Cat

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<v Speaker 1>What did people tell you about whether this means that

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<v Speaker 1>wages might pick up more broadly, Well, you're right, it

0:12:29.280 --> 0:12:32.160
<v Speaker 1>is showing the same dynamics that we've been seeing and

0:12:32.200 --> 0:12:35.520
<v Speaker 1>hearing about for some time in the US economy. At

0:12:35.520 --> 0:12:40.120
<v Speaker 1>a time when you've got this low unemployment rate, why

0:12:40.280 --> 0:12:44.400
<v Speaker 1>aren't companies paying more to retain workers or to attract workers?

0:12:44.440 --> 0:12:47.960
<v Speaker 1>And here in specifically in men's clothing, we're seeing that

0:12:48.040 --> 0:12:51.600
<v Speaker 1>playing out. So the question is when are we going

0:12:51.640 --> 0:12:55.239
<v Speaker 1>to see that in the broader economy in other sectors.

0:12:55.920 --> 0:12:59.880
<v Speaker 1>This is perhaps not going to mean an immediate effect.

0:13:00.240 --> 0:13:06.040
<v Speaker 1>This is not like our Bloomberg economist Yelena said on

0:13:06.080 --> 0:13:07.920
<v Speaker 1>the phone to me. She said, you can't draw a

0:13:07.960 --> 0:13:12.760
<v Speaker 1>direct correlation, but there's certainly the same dynamics playing out.

0:13:12.880 --> 0:13:16.560
<v Speaker 1>So it does show. It's should provide people with some

0:13:16.640 --> 0:13:20.920
<v Speaker 1>optimism that we can start to see wage growth picking up. Lindsay,

0:13:21.000 --> 0:13:25.480
<v Speaker 1>is this something that's unique to clothing retailing in the

0:13:25.520 --> 0:13:28.640
<v Speaker 1>United States or is this part of a worldwide picture

0:13:29.520 --> 0:13:32.800
<v Speaker 1>the wage question. I don't know the answer to that. Actually,

0:13:33.160 --> 0:13:37.480
<v Speaker 1>the US has a really specific apparel retailing landscape that's

0:13:37.600 --> 0:13:39.400
<v Speaker 1>that's a lot different than it is in Europe or

0:13:39.440 --> 0:13:41.840
<v Speaker 1>in Asia. You know, in Asia, people are much more

0:13:41.880 --> 0:13:45.400
<v Speaker 1>comfortable shopping online, and Europe there are a fewer stores generally.

0:13:45.760 --> 0:13:49.640
<v Speaker 1>So the US really is in a special situation and

0:13:49.679 --> 0:13:53.200
<v Speaker 1>that has too many stores. There's too much supply, and

0:13:53.240 --> 0:13:56.520
<v Speaker 1>I'm sure that that's affected wages accordingly. Um, But you know,

0:13:56.640 --> 0:14:00.520
<v Speaker 1>retailers are raising their wages because as they need to

0:14:00.559 --> 0:14:03.080
<v Speaker 1>compete for better talent. I think a lot of times

0:14:03.120 --> 0:14:05.800
<v Speaker 1>this is seen as an entry level job. About one

0:14:05.840 --> 0:14:09.200
<v Speaker 1>in three people, it's estimated, start their careers in retail.

0:14:09.520 --> 0:14:12.840
<v Speaker 1>That's an astounding fact in the US. But you know,

0:14:12.920 --> 0:14:16.200
<v Speaker 1>as we close stores and have fewer retail associates, that

0:14:16.520 --> 0:14:20.640
<v Speaker 1>is likely to change. How unionized is apparel retailing and

0:14:20.680 --> 0:14:24.680
<v Speaker 1>other unions doing anything about this, That's a great question.

0:14:25.080 --> 0:14:28.920
<v Speaker 1>It's not a highly unionized industry. The unions are very

0:14:29.000 --> 0:14:32.760
<v Speaker 1>vocal about pay, especially because you know, retail talks about

0:14:32.840 --> 0:14:36.240
<v Speaker 1>how they need to have better experiences and service in

0:14:36.240 --> 0:14:40.360
<v Speaker 1>their stores. They need to offer more customization. If you're

0:14:40.360 --> 0:14:42.240
<v Speaker 1>actually going to walk into their store, you have to

0:14:42.280 --> 0:14:44.840
<v Speaker 1>walk away saying like, Wow, what a great time I

0:14:44.920 --> 0:14:47.320
<v Speaker 1>had in that apparel store. But at the same time,

0:14:47.320 --> 0:14:50.680
<v Speaker 1>they're not paying people to provide that better service or

0:14:50.720 --> 0:14:53.320
<v Speaker 1>recognizing the skills it takes to do that. Um. So

0:14:53.360 --> 0:14:55.800
<v Speaker 1>the unions have been very vocal, but so far not

0:14:55.920 --> 0:14:58.240
<v Speaker 1>very effective because these people are seen as you know,

0:14:58.600 --> 0:15:02.000
<v Speaker 1>disposable or I don't want to give them benefits. I

0:15:02.040 --> 0:15:04.560
<v Speaker 1>don't want to provide people with you know, full time

0:15:04.560 --> 0:15:07.560
<v Speaker 1>schedules and hours. I don't want to raise wages because

0:15:08.680 --> 0:15:12.160
<v Speaker 1>I'm really strapped for cash and there's going to be

0:15:12.200 --> 0:15:14.240
<v Speaker 1>somebody else in line to take that job if this

0:15:14.280 --> 0:15:17.960
<v Speaker 1>person leaves. So Lindsay or Caca, is there an opportunity

0:15:18.040 --> 0:15:21.320
<v Speaker 1>for women's clothing retail to kind of go down the

0:15:21.440 --> 0:15:25.080
<v Speaker 1>road that men's has gone down or are they just

0:15:25.160 --> 0:15:29.520
<v Speaker 1>going to basically stay permanently different markets. Well, I think

0:15:29.520 --> 0:15:32.320
<v Speaker 1>that there are a lot of apparel retailers that cater

0:15:32.440 --> 0:15:35.120
<v Speaker 1>to women who are a lot like human cry who

0:15:35.200 --> 0:15:39.040
<v Speaker 1>you know, are small, they have a specific customer. That

0:15:39.080 --> 0:15:42.800
<v Speaker 1>customer is very loyal, and probably they have higher wages

0:15:42.840 --> 0:15:47.240
<v Speaker 1>and strong margins. But I think women's apparel overall, the

0:15:47.320 --> 0:15:50.400
<v Speaker 1>key is to have a compelling product that people want

0:15:50.440 --> 0:15:53.720
<v Speaker 1>to pay full price for. Whether you're a Gap or

0:15:53.880 --> 0:15:57.840
<v Speaker 1>Jay Crew or Nemon Marcus. You know, that's the ultimate goal,

0:15:57.960 --> 0:16:00.520
<v Speaker 1>is to have the best product at a price that

0:16:00.560 --> 0:16:03.640
<v Speaker 1>people see as fair. Um, that's part of the reason

0:16:03.720 --> 0:16:05.320
<v Speaker 1>people love t J Max. I mean, when's the last

0:16:05.360 --> 0:16:07.080
<v Speaker 1>time he walked into a t J Max and said,

0:16:07.160 --> 0:16:10.680
<v Speaker 1>what great customer service I'm having. It's just a very

0:16:10.760 --> 0:16:14.120
<v Speaker 1>different value proposition. And it's interesting that you pointed out

0:16:14.520 --> 0:16:17.760
<v Speaker 1>that stores like Human Cry do exist in women's wear.

0:16:18.360 --> 0:16:20.800
<v Speaker 1>During the reporting of this story, when I went across

0:16:20.800 --> 0:16:24.240
<v Speaker 1>the street from Human Cry to the Loft store, which

0:16:24.280 --> 0:16:26.360
<v Speaker 1>I used as an example, and then right beside it

0:16:26.400 --> 0:16:30.360
<v Speaker 1>is made Well and made Well's parent, Jay Crew has

0:16:30.400 --> 0:16:33.760
<v Speaker 1>had several consecutive quarters of losses, but made Well is

0:16:33.800 --> 0:16:37.240
<v Speaker 1>doing very well. So you do have examples in women's

0:16:37.240 --> 0:16:40.560
<v Speaker 1>where where you know the growth is continuing and their

0:16:40.600 --> 0:16:44.040
<v Speaker 1>employees might actually be compensated for that as well. What's

0:16:44.080 --> 0:16:49.000
<v Speaker 1>the industry doing about this absolutely shocking pr they've got here.

0:16:49.720 --> 0:16:53.440
<v Speaker 1>It's not just that wages a low, but that there

0:16:53.520 --> 0:16:56.880
<v Speaker 1>is this gender disparity which seems like a relic from

0:16:57.120 --> 0:17:01.800
<v Speaker 1>well the mad Men era talking about suits. The industry

0:17:02.400 --> 0:17:04.479
<v Speaker 1>doesn't really seem to have much of a response. I mean,

0:17:04.520 --> 0:17:06.760
<v Speaker 1>the people that I reached out for the story didn't

0:17:06.800 --> 0:17:09.360
<v Speaker 1>really have anything to say. I mean, I just don't

0:17:09.359 --> 0:17:13.800
<v Speaker 1>think that the industry is very focused on wages, especially

0:17:13.800 --> 0:17:16.000
<v Speaker 1>at a gender level right now. I think they have

0:17:16.480 --> 0:17:19.439
<v Speaker 1>more existential issues to focus on in a lot of

0:17:19.480 --> 0:17:23.120
<v Speaker 1>cases and staying in business, figuring out how to close stores.

0:17:23.520 --> 0:17:26.120
<v Speaker 1>I mean, I think that they would argue that they

0:17:26.119 --> 0:17:30.119
<v Speaker 1>pay competitively and that they have equal opportunity hiring practices.

0:17:30.440 --> 0:17:32.720
<v Speaker 1>I think that they would take issue with the data

0:17:32.800 --> 0:17:35.720
<v Speaker 1>at large and say, oh, that's a bigger problem, but

0:17:35.800 --> 0:17:38.200
<v Speaker 1>that's not me push you a little bit on that.

0:17:38.400 --> 0:17:41.480
<v Speaker 1>I mean, they've hurried in the past to get ahead

0:17:41.520 --> 0:17:47.480
<v Speaker 1>of bad pr When ten story sweatshops making T shirts

0:17:47.520 --> 0:17:51.640
<v Speaker 1>in the US in Bangladesh have collapsed and not only

0:17:51.680 --> 0:17:53.560
<v Speaker 1>have all the people died, but all the dyes have

0:17:53.640 --> 0:17:56.840
<v Speaker 1>gone under the river and poison the village water, etcetera, etcetera.

0:17:56.880 --> 0:18:00.560
<v Speaker 1>There's a big organic clothing fair trade clothings going on.

0:18:01.000 --> 0:18:03.480
<v Speaker 1>They didn't have any problem getting ahead of that, or

0:18:03.600 --> 0:18:06.600
<v Speaker 1>rather responding quickly, Well, this probably doesn't rise to the

0:18:06.680 --> 0:18:09.560
<v Speaker 1>level of some major scandals yet, Dan, would you say

0:18:09.720 --> 0:18:13.240
<v Speaker 1>or lindsay, well, look, I mean you've seen retailers like

0:18:13.280 --> 0:18:15.720
<v Speaker 1>Walmart come out and say, oh, thanks to the US

0:18:15.800 --> 0:18:20.199
<v Speaker 1>tax overhaul, we're going to raise our starting minimum wage.

0:18:20.600 --> 0:18:22.600
<v Speaker 1>That's great, but I think a lot of people are

0:18:22.600 --> 0:18:26.040
<v Speaker 1>doing that because they need to raise wages to be competitive.

0:18:26.080 --> 0:18:29.200
<v Speaker 1>So you've seen retail at large start to raise its wages.

0:18:29.240 --> 0:18:31.200
<v Speaker 1>But retail has been at the bottom of the barrel

0:18:31.280 --> 0:18:33.880
<v Speaker 1>and pay for a long time, and they've never been

0:18:33.880 --> 0:18:36.919
<v Speaker 1>penalized for it before. Ultimately, your shopper walks into the

0:18:36.960 --> 0:18:39.600
<v Speaker 1>store and cares whether you have the right pair of

0:18:39.680 --> 0:18:42.280
<v Speaker 1>jeans at a price that they think is fair, and

0:18:42.320 --> 0:18:43.840
<v Speaker 1>whether or not they have to wait in line for

0:18:43.880 --> 0:18:46.280
<v Speaker 1>a long time to get them. They don't think about

0:18:46.320 --> 0:18:48.240
<v Speaker 1>how much the person behind the counter or the person

0:18:48.280 --> 0:18:50.840
<v Speaker 1>who helps him into the fitting room is necessarily making.

0:18:51.280 --> 0:18:54.360
<v Speaker 1>They just want to buy their product. And as callous

0:18:54.359 --> 0:18:56.320
<v Speaker 1>as that sounds, that's what we've seen with fair trade

0:18:56.320 --> 0:19:00.280
<v Speaker 1>apparel to people say, oh, it's horrible about factory collapse ups,

0:19:00.320 --> 0:19:02.200
<v Speaker 1>but they still walk into H and M and bio

0:19:02.280 --> 0:19:06.440
<v Speaker 1>four dollar bikini. There's just still a disconnect in our society.

0:19:06.880 --> 0:19:08.800
<v Speaker 1>So what it's really going to take is for us

0:19:08.840 --> 0:19:12.600
<v Speaker 1>to value that service more, to value the jobs that

0:19:12.720 --> 0:19:15.800
<v Speaker 1>these people are doing more as a society, to really

0:19:15.800 --> 0:19:18.960
<v Speaker 1>see the wages rise along with them. All right, Well,

0:19:19.000 --> 0:19:20.600
<v Speaker 1>why don't we come back in a year and see

0:19:20.640 --> 0:19:24.720
<v Speaker 1>whether this wage gap has widened even further or if

0:19:24.800 --> 0:19:28.119
<v Speaker 1>Amazon and t J Max have just destroyed everybody in

0:19:28.119 --> 0:19:31.359
<v Speaker 1>the meantime, Katia Dmitrieva and Lindsay Ruth, thank you so

0:19:31.440 --> 0:19:34.480
<v Speaker 1>much for joining us today. Thank you, thank you. I

0:19:34.520 --> 0:19:36.640
<v Speaker 1>think we'll have to come back and talk about how

0:19:36.680 --> 0:19:40.359
<v Speaker 1>the death of retail was exaggerated. That's the real takeaway

0:19:40.440 --> 0:19:47.879
<v Speaker 1>here some recanting from the retail team. Benchmark will be

0:19:47.920 --> 0:19:50.080
<v Speaker 1>back next week. Until then, you can find us on

0:19:50.119 --> 0:19:53.320
<v Speaker 1>the Bloomberg terminal, Bloomberg dot com, our Bloomberg app, as

0:19:53.320 --> 0:19:57.920
<v Speaker 1>well as wherever you enjoy podcasts, including Apple podcasts, overcasting, Stitcher.

0:19:58.359 --> 0:20:00.520
<v Speaker 1>Please take the time to rate and you the show,

0:20:00.760 --> 0:20:02.840
<v Speaker 1>and you can also find us on Twitter. You can

0:20:02.880 --> 0:20:07.479
<v Speaker 1>follow me at at Scott's Landman. Dan You're at most

0:20:07.720 --> 0:20:12.720
<v Speaker 1>under School, Ko, Katia, You're at Katia d m I.

0:20:13.440 --> 0:20:18.480
<v Speaker 1>And Lindsay your Twitter handle is l c rup. Benchmark

0:20:18.560 --> 0:20:21.400
<v Speaker 1>is produced by Toper foreheas the head of Bloomberg Podcast

0:20:21.480 --> 0:20:24.240
<v Speaker 1>is Francesca Levie. Thanks for listening. See you next time.