WEBVTT - This Is What Happens When a Startup Dies

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<v Speaker 1>Bloomberg Audio Studios, Podcasts, radio News.

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<v Speaker 2>Hello and welcome to another episode of The Odd Lots podcast.

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<v Speaker 3>I'm Jill Wisenthal and I'm Tracy Alloway.

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<v Speaker 2>Tracy, we always hear about big startup exits, you know,

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<v Speaker 2>people becoming billionaires, companies getting acquired, going ipo, et cetera.

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<v Speaker 2>But I don't think that's most of them. Is not

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<v Speaker 2>that that's just the ones we talk about. You never

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<v Speaker 2>hear about the scores of other ones that always fail.

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<v Speaker 3>No, this is called survival bias, right, so you only

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<v Speaker 3>ever hear about the winners because all the losers are

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<v Speaker 3>basically gone and can no longer communicate.

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<v Speaker 4>That's right.

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<v Speaker 2>And then the other thing is that most startups fail,

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<v Speaker 2>and you know vcs talk about, oh, I need one

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<v Speaker 2>winner for every you know whatever, one hundred and maybe

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<v Speaker 2>twenty losers or whatever. They're probably few in the middle.

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<v Speaker 2>They get two or three x returns, But that's not

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<v Speaker 2>what delivers the big money. But yeah, it's funny because

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<v Speaker 2>the losers, that's the norm, that's the expectation going in

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<v Speaker 2>with any series of investments. And you we really should

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<v Speaker 2>talk about losers more often.

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<v Speaker 3>Yeah, I'm into it. Let's talk about losers.

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<v Speaker 2>I'll say one other thing too, which is that when

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<v Speaker 2>we talk about a lot of startup investing, particularly in technology,

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<v Speaker 2>you know, you don't really think of them as having

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<v Speaker 2>assets or a lot of assets that can be sold. Right,

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<v Speaker 2>So when a sort of cardboard box manufacturer goes bankrupt

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<v Speaker 2>or whatever, well, there's probably some equipment that could be sold.

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<v Speaker 2>There's land, maybe there's a building that could be reproposed,

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<v Speaker 2>and intellectual property maybe. I don't know.

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<v Speaker 5>For some of these.

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<v Speaker 2>With a lot of tech companies, it seems like there's

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<v Speaker 2>nothing there if they don't succeed, and then there's like,

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<v Speaker 2>all right, you just pulled the plug and everybody moves on.

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<v Speaker 2>But I don't really know if that's the case, Like

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<v Speaker 2>I don't actually know what happens at that moment of death.

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<v Speaker 3>Well, from what I remember, bankruptcy ten to be pretty

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<v Speaker 3>complicated in various ways. And I'm thinking back this is

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<v Speaker 3>the ultimate extreme example. But the Lehman Brothers bankruptcy that

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<v Speaker 3>took fourteen years, and I remember covering it for like

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<v Speaker 3>years and years and years and years, and they had

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<v Speaker 3>all these counter parties, this big waterfall of creditors and

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<v Speaker 3>things like that, and I wonder how it works for

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<v Speaker 3>I guess smaller VC.

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<v Speaker 2>Companies totally, and it seems like that whole court experience,

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<v Speaker 2>it's probably something you might want to avoid if you can.

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<v Speaker 2>So anyway, we really do have the perfect guest to

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<v Speaker 2>talk about what happens when a company fails, what happens

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<v Speaker 2>when the startup fails. We are talking with David Johnson.

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<v Speaker 2>Here's a managing principle, Resolution Financial Advisors. They're financial advisory

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<v Speaker 2>firm based out of Los Angeles that focuses exclusively on

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<v Speaker 2>the insolvency world. So we're going to learn about all

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<v Speaker 2>of this. David, thank you so much for coming on

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<v Speaker 2>the podcast.

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<v Speaker 4>Thank you, Joe and Tracy.

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<v Speaker 5>I'm delighted to be here.

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<v Speaker 2>This is gonna be a lot of fun. What did

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<v Speaker 2>you start off, What do you do or what is

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<v Speaker 2>Resolute Financial Advisors do? What is your sort of typical

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<v Speaker 2>client and what are they looking for.

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<v Speaker 4>Resolution Financial Advisors is a financial advisory firm, It's true,

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<v Speaker 4>but we don't do a lot of the work that

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<v Speaker 4>other financial advisories firms do. I started my career at

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<v Speaker 4>alvarezm Marcel a long time ago. I think I was

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<v Speaker 4>employee number twenty one of what is now a ten

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<v Speaker 4>thousand person firm well, and I did restructuring work and

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<v Speaker 4>inner management work and forensic accounting work there. So I've

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<v Speaker 4>done a lot of that in my career. That's not

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<v Speaker 4>what we do anymore. We focus like a laser beam

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<v Speaker 4>on what I call the insolvency world, that is, alternatives

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<v Speaker 4>to bankruptcy and other ways to wind down companies create

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<v Speaker 4>value by recovering value, and sometimes we do use the

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<v Speaker 4>bankruptcy code. I am a bankruptcy specialist. I'm a chartered

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<v Speaker 4>financial analyst, and I am a certified insolvency and restructuring advisor,

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<v Speaker 4>And so bankruptcy is the right tool in some cases,

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<v Speaker 4>but for most of the people with whom I do work,

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<v Speaker 4>it's not the right solution.

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<v Speaker 3>So why don't we talk about the various solutions that

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<v Speaker 3>are potentially on the table, Because I think I think

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<v Speaker 3>a lot of people will recognize something like Chapter eleven bankruptcy.

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<v Speaker 3>I know, as the daughter of a commercial airline pilot,

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<v Speaker 3>I am certainly familiar with Chapter eleven bankruptcy, and that

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<v Speaker 3>allows you to keep operating, keep the business going while

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<v Speaker 3>you sort out your various creditors. And then there's Chapter seven,

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<v Speaker 3>which is an actual liquidation, and then there's I assume

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<v Speaker 3>more creative workouts that you are advising on. What are

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<v Speaker 3>the options.

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<v Speaker 5>That's a really good summary, Tracy. Thank you.

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<v Speaker 4>Yes. Chapter eleven is the restructuring. That's where you get

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<v Speaker 4>an automatic stay, a pause from your creditors, and a

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<v Speaker 4>chance to catch your breath, raise new money under favorable terms,

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<v Speaker 4>conduct a sale of the assets in a very very

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<v Speaker 4>court supervised process as its place. I've been through many

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<v Speaker 4>of those. They are terrific if you want to restructure

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<v Speaker 4>a company. Many buyers buying assets out of bankruptcy will

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<v Speaker 4>prefer a judge's order to do it that way. Chapter seven,

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<v Speaker 4>as you said, is when you throw the keys on

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<v Speaker 4>the table and walk away, and bankruptcy court will appoint

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<v Speaker 4>a independent attorney a bankruptcy trustee either called, but they

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<v Speaker 4>tend to be people who are not specialists at selling

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<v Speaker 4>esoteric assets. You don't really expect any value recovery.

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<v Speaker 5>In a chapter seven.

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<v Speaker 4>So what we do is we specialize in alternatives that

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<v Speaker 4>give the company a little bit more control and certainly

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<v Speaker 4>don't ask them to incur so many costs. For example,

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<v Speaker 4>to get into a chapter eleven bankruptcy, you almost certainly

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<v Speaker 4>need upwards of one hundred or two hundred thousand dollars

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<v Speaker 4>just to give a retainer to your bankruptcy council. Sometimes

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<v Speaker 4>that's warranted, but for the companies we'll be talking about today,

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<v Speaker 4>it's not a wise use of money, especially when you

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<v Speaker 4>don't have an expected outcome where there will be a

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<v Speaker 4>sale or restructuring.

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<v Speaker 5>You simply want to shut down.

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<v Speaker 2>I have one really short question, then a real question

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<v Speaker 2>like I've never heard of, like a chapter six bankruptcy.

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<v Speaker 2>Does that exist? Or what's so with all those other.

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<v Speaker 4>Chap There are other bankruptcies. There are some, especially for

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<v Speaker 4>farmers for example. Ok there are some that deal with

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<v Speaker 4>international companies in the United States, but Chapter eleven, Chapter seven,

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<v Speaker 4>and then Chapter thirteen are the ones you hear about

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<v Speaker 4>most of the time.

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<v Speaker 2>Got it Okay? That was just one of those questions

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<v Speaker 2>I've been dying to get off my chest. I probably

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<v Speaker 2>could have asked chat GPT that and got a decent answer,

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<v Speaker 2>But now I got that out of the way. You

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<v Speaker 2>mentioned esoteric asset, so I imagine that there are some

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<v Speaker 2>types of assets that are very easy for anyone to sell,

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<v Speaker 2>like a building or something. It's not very complicated office whatever,

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<v Speaker 2>and then what is an esoteric asset for which if

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<v Speaker 2>you're not a specialist and you might really not know

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<v Speaker 2>how to get top value for it.

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<v Speaker 4>So I do a lot of work in the new economy.

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<v Speaker 4>I've spent most of the past twenty years working with

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<v Speaker 4>Silicon Valley firms who have tech startups, biopharma, clean energy,

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<v Speaker 4>things that are very intellectual property heavy. It is sometimes

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<v Speaker 4>the case that in selling a company's assets, we have

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<v Speaker 4>machinery and equipment or inventory or something that can easily

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<v Speaker 4>be auctioned. But if you have a patent portfolio for

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<v Speaker 4>a specific technology, or if you've got a drug and development,

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<v Speaker 4>or you've got a special software that does something unique,

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<v Speaker 4>there's no benchmark for that. There's no open outcry auction

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<v Speaker 4>system that you can conduct for that. You've really got

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<v Speaker 4>to find the right buyers, narrowly tailored and conduct an

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<v Speaker 4>effort to monetize those assets.

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<v Speaker 3>Okay, I want to talk about the losers because I

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<v Speaker 3>am a firm believer. You know, you always read all

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<v Speaker 3>those business books that are like, here's this massive company

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<v Speaker 3>that was a huge success story. No one ever writes

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<v Speaker 3>about the ones that didn't make it. As you mentioned

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<v Speaker 3>at the beginning, Joe, So, one thing I'm wondering in

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<v Speaker 3>your many, many years of doing this, have you observed

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<v Speaker 3>like a commonality among companies that fail? Is there something

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<v Speaker 3>that is I guess endemic to all the failures?

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<v Speaker 5>I wouldn't say so.

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<v Speaker 4>The people that are doing the investing in those companies

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<v Speaker 4>have a lot more information and probably are a lot

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<v Speaker 4>more intelligent than I am. There was a recent book

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<v Speaker 4>out a year or so ago called The Venture Mindset,

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<v Speaker 4>and it makes the point that Silicon Valley venture firms

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<v Speaker 4>don't really mind losing money. They don't mind investing in

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<v Speaker 4>something that won't succeed. They're much more concerned about missing

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<v Speaker 4>the ones that do succeed. They know that eight out

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<v Speaker 4>of ten, perhaps more but my numbers, eight out of

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<v Speaker 4>ten investments will either break even or fail completely. Is

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<v Speaker 4>the other two or the other one out of that

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<v Speaker 4>ten that will carry the fund for the year. So

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<v Speaker 4>they cast a wide net. They do their best to

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<v Speaker 4>pick intelligently, of course, but they cast a wide net,

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<v Speaker 4>and most of them need to be shut down.

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<v Speaker 3>Well, what's the trigger or the catalyst from going to

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<v Speaker 3>losing money for years and years and years to an

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<v Speaker 3>actual bankruptcy and failure.

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<v Speaker 5>Good question.

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<v Speaker 4>That's when they come to me. The companies come to

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<v Speaker 4>me when they're perhaps pre revenue. They're almost always pre profitability.

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<v Speaker 4>They are relying probably on the next tranch of venture

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<v Speaker 4>funding to come in. If their plan says we're going

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<v Speaker 4>to burn a certain amount of money and the venture

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<v Speaker 4>partners are going to continue to fund us. Eventually the

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<v Speaker 4>venture fund runs out of patience, the fund is full

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<v Speaker 4>or old, or they simply don't believe in the idea anymore.

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<v Speaker 4>That's the first thing. That money doesn't come in. You

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<v Speaker 4>can't make payroll, you can't operate. Or perhaps they've got

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<v Speaker 4>a secured lender, Silicon Valley Bank. I do work with them.

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<v Speaker 4>They do a lot of venture investing. The bank may

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<v Speaker 4>run out of patients, the bank may have to write.

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<v Speaker 5>Down the loan.

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<v Speaker 4>The bank may want to recover their debt and they'll

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<v Speaker 4>cut off their line of credit perhaps or simply fail

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<v Speaker 4>to advance them any more money. Or perhaps the venture

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<v Speaker 4>firm has tried to sell the company, tried to sell

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<v Speaker 4>the technology. They've run an investment banking process and no

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<v Speaker 4>buyer has emerged. So what do you do when you

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<v Speaker 4>come to the end of the road. There's no more

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<v Speaker 4>cash to pay payroll, you can't continue funding your company.

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<v Speaker 5>What do you do?

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<v Speaker 4>All Right?

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<v Speaker 2>So they come to you, and as you said, there

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<v Speaker 2>are going to be these esoteric assets in at least

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<v Speaker 2>some cases for which a typical court appointed liquidator does

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<v Speaker 2>not have the specialty to get the max dollar for them. Incidentally,

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<v Speaker 2>I imagined are situations in which you don't have the specialty,

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<v Speaker 2>but you have to learn it, or you have to

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<v Speaker 2>focus on that. So let's say I'm doing something novel

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<v Speaker 2>in I don't know drug discovery or whatever it is.

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<v Speaker 2>You can give us the example. Some new type of

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<v Speaker 2>asset comes to you. Your job is to get maxtellar

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<v Speaker 2>you haven't really you don't know this specific thing yet,

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<v Speaker 2>maybe because it's novel. Give us an example of some

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<v Speaker 2>esoteric asset in how you saw it out to find

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<v Speaker 2>the buyer who is able to pay max dollar.

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<v Speaker 5>You know.

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<v Speaker 4>Paul McCartney once said that he was fortunate because in

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<v Speaker 4>his line of work he did not need to know

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<v Speaker 4>how to read music. Yeah, I deal in broad based technology,

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<v Speaker 4>as I said, clean tech and biopharma and software and AI,

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<v Speaker 4>all of which I know nothing about. I don't need

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<v Speaker 4>to be a specialist in the technology. I need to

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<v Speaker 4>know how to find the people that know it. So

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<v Speaker 4>I want to put those assets in front of the

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<v Speaker 4>right people. I run what I call a mini investment

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<v Speaker 4>banking process. We have to do it quickly.

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<v Speaker 5>We don't have much money.

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<v Speaker 4>The people that are at the company are going to

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<v Speaker 4>be gone very very soon. So I don't do it

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<v Speaker 4>for six months. I do it for eight weeks. I

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<v Speaker 4>sum up the technology, I put it into a little package,

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<v Speaker 4>and I put it in front of the fifty to

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<v Speaker 4>one hundred companies in that very narrowly targeted space. Whatever

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<v Speaker 4>that space happens to be, Okay, I want to make

0:10:58.080 --> 0:11:01.640
<v Speaker 4>sure that everybody in that respective industry has a chance

0:11:01.679 --> 0:11:03.839
<v Speaker 4>to look at it and opine. I don't have to

0:11:03.880 --> 0:11:05.520
<v Speaker 4>learn it. I have to know enough to talk about

0:11:05.559 --> 0:11:07.560
<v Speaker 4>it a little bit. But I'm there to bring people

0:11:07.559 --> 0:11:09.160
<v Speaker 4>to the table. I want to put them in front

0:11:09.160 --> 0:11:11.280
<v Speaker 4>of the people who invented the technology, the people who

0:11:11.280 --> 0:11:14.800
<v Speaker 4>can tell everybody why it's the greatest thing, and let

0:11:14.840 --> 0:11:15.960
<v Speaker 4>the market tell me what it is.

0:11:16.520 --> 0:11:20.440
<v Speaker 2>So give us an example of ad technology, or give

0:11:20.520 --> 0:11:22.679
<v Speaker 2>us a story about where you had to do that.

0:11:22.800 --> 0:11:25.559
<v Speaker 4>Long time ago, I worked on a company called Proteogenics,

0:11:25.960 --> 0:11:28.040
<v Speaker 4>it was more than ten years ago, so I feel

0:11:28.120 --> 0:11:32.040
<v Speaker 4>comfortable releasing the name. They were doing research in neonatal disease.

0:11:33.000 --> 0:11:37.400
<v Speaker 4>They had collected, oh, I don't know how many pints

0:11:37.400 --> 0:11:41.160
<v Speaker 4>of vaginal fluid, all in deep freeze in the basement

0:11:41.200 --> 0:11:43.920
<v Speaker 4>of their laboratory. Didn't have the ability.

0:11:43.960 --> 0:11:46.520
<v Speaker 3>They're a secondary market for vassional fluid.

0:11:46.559 --> 0:11:48.920
<v Speaker 4>Well, that was my job to find out it's exactly

0:11:48.960 --> 0:11:52.080
<v Speaker 4>right now. There were patents, and there were research, and

0:11:52.080 --> 0:11:54.640
<v Speaker 4>there were medical tests, and there were patient records, all

0:11:54.679 --> 0:11:58.199
<v Speaker 4>analyzing for disease, for whatever disease they were looking for.

0:11:59.040 --> 0:12:02.400
<v Speaker 4>We ultimately did sell that technology to a large I

0:12:02.400 --> 0:12:04.960
<v Speaker 4>think Boston based pharmaceutical company.

0:12:05.000 --> 0:12:05.480
<v Speaker 5>I don't know.

0:12:05.400 --> 0:12:08.240
<v Speaker 4>Whatever happened to it from there, but I had to

0:12:08.240 --> 0:12:13.280
<v Speaker 4>manage that process. The company closed overnight, the facility was

0:12:13.880 --> 0:12:18.280
<v Speaker 4>locked with the vaginal fluid in the deep freezers, and

0:12:18.320 --> 0:12:20.319
<v Speaker 4>I had a landlord it wasn't very happy about that.

0:12:20.760 --> 0:12:23.480
<v Speaker 4>So my job was to two things. My job is

0:12:23.480 --> 0:12:27.040
<v Speaker 4>always two things. Number One, monetize the assets, do it

0:12:27.120 --> 0:12:28.920
<v Speaker 4>quickly before the ice cube melts.

0:12:29.120 --> 0:12:29.960
<v Speaker 5>I had to find a buyer.

0:12:30.520 --> 0:12:34.200
<v Speaker 2>Very literal here a melting ice cube, and this is

0:12:34.240 --> 0:12:36.520
<v Speaker 2>sometimes a cliche in the world but you're talking about

0:12:36.559 --> 0:12:38.200
<v Speaker 2>literal melting refrigeration.

0:12:38.679 --> 0:12:40.880
<v Speaker 4>It got a little dicey because the landlord locked me out.

0:12:41.280 --> 0:12:43.760
<v Speaker 4>The landlord'sn't supposed to be able to do that in California,

0:12:43.840 --> 0:12:47.320
<v Speaker 4>but I wound up having to negotiate something and keeping

0:12:47.320 --> 0:12:49.800
<v Speaker 4>the lights on until such time as I could run

0:12:50.200 --> 0:12:53.679
<v Speaker 4>the sale process, get people interested, back up the technical data,

0:12:54.240 --> 0:12:58.199
<v Speaker 4>and move those freezers out on refrigerated trucks, all while

0:12:58.240 --> 0:13:00.480
<v Speaker 4>the clock was ticking, while I had a very limited

0:13:00.480 --> 0:13:03.600
<v Speaker 4>budget to pay the rent and to keep the electricity on. Now,

0:13:03.640 --> 0:13:06.119
<v Speaker 4>that was a good outcome again because we sold the technology.

0:13:06.360 --> 0:13:08.800
<v Speaker 4>I'm thinking, if I remember correctly, maybe two million dollars,

0:13:09.240 --> 0:13:11.240
<v Speaker 4>which is a great outcome in my business. That was

0:13:11.240 --> 0:13:14.360
<v Speaker 4>probably enough to repay the secured lender. There was often

0:13:14.400 --> 0:13:16.560
<v Speaker 4>a bank that's first in line to get paid, and

0:13:16.600 --> 0:13:20.440
<v Speaker 4>then there are unsecured creditors who come second, trade creditors, landlords,

0:13:20.720 --> 0:13:23.640
<v Speaker 4>things like that. So we're going to try to get

0:13:23.640 --> 0:13:25.839
<v Speaker 4>as much. But now there was probably fifty million dollars

0:13:25.880 --> 0:13:30.839
<v Speaker 4>invested in that company from various funds, lenders, equity investors,

0:13:31.280 --> 0:13:33.000
<v Speaker 4>and so we're not going to get those guys repaid.

0:13:33.440 --> 0:13:35.480
<v Speaker 4>But we want to source as much value as we can.

0:13:35.720 --> 0:13:38.200
<v Speaker 4>Somebody will say to me, how much is the technology worth?

0:13:38.920 --> 0:13:41.560
<v Speaker 4>My answer is always I have no idea, But I'm

0:13:41.600 --> 0:13:43.800
<v Speaker 4>going to find out. How Am I going to find out?

0:13:44.320 --> 0:13:46.360
<v Speaker 4>As I said before, We're going to talk to everybody

0:13:46.440 --> 0:13:49.520
<v Speaker 4>in the industry, everybody who knows this technology, everybody who

0:13:49.720 --> 0:13:51.720
<v Speaker 4>is in a position to say this might be useful

0:13:51.760 --> 0:13:55.120
<v Speaker 4>to me, and will let them speak. Sometimes the answer

0:13:55.160 --> 0:13:55.560
<v Speaker 4>is no one.

0:13:56.480 --> 0:13:58.640
<v Speaker 3>Who is the buyer for the fluid?

0:13:58.720 --> 0:14:01.199
<v Speaker 4>And the Fridges don't recall the name of the buyer,

0:14:01.200 --> 0:14:04.479
<v Speaker 4>but it was I remember a large Boston based biotech

0:14:04.520 --> 0:14:06.880
<v Speaker 4>company with a well known name. I just remember that

0:14:07.800 --> 0:14:09.440
<v Speaker 4>as the buyer. And then the day. The other thing

0:14:09.480 --> 0:14:11.400
<v Speaker 4>I remember was the day we moved out. We had

0:14:11.440 --> 0:14:14.520
<v Speaker 4>the technology backed up on an external hard drive. Again,

0:14:14.559 --> 0:14:16.640
<v Speaker 4>they had paid two million dollars for it, and when

0:14:16.679 --> 0:14:18.480
<v Speaker 4>they went to leave, they couldn't find it. We found

0:14:18.480 --> 0:14:19.200
<v Speaker 4>it in the trash can.

0:14:19.280 --> 0:14:19.880
<v Speaker 2>Oh my god.

0:14:20.040 --> 0:14:22.200
<v Speaker 4>So things are a little bit wild West, a little

0:14:22.200 --> 0:14:24.960
<v Speaker 4>bit touch and go, but that's the kind of.

0:14:25.160 --> 0:14:25.600
<v Speaker 5>Work we do.

0:14:41.520 --> 0:14:45.680
<v Speaker 3>I'm just going to get very voyeuristic about corporate failures,

0:14:45.760 --> 0:14:48.440
<v Speaker 3>I guess, and just ask for a bunch of specific examples.

0:14:48.480 --> 0:14:50.920
<v Speaker 3>But have you ever gone into a company and just

0:14:51.120 --> 0:14:55.600
<v Speaker 3>you know, shook your head in disgust or surprise at

0:14:55.640 --> 0:14:58.920
<v Speaker 3>what's been going on? Like how could this company actually

0:14:58.920 --> 0:15:02.640
<v Speaker 3>happened running in this way for I don't know however long.

0:15:03.240 --> 0:15:06.000
<v Speaker 4>It is often surprising to me that the destruction of

0:15:06.080 --> 0:15:08.640
<v Speaker 4>value is so great. If you told me a fifty

0:15:08.680 --> 0:15:11.080
<v Speaker 4>to one hundred million dollars was invested in X and

0:15:11.120 --> 0:15:14.119
<v Speaker 4>there's nothing to show for it, or maybe the technology

0:15:14.160 --> 0:15:16.200
<v Speaker 4>has a buyer for a million or two million dollars,

0:15:16.520 --> 0:15:18.440
<v Speaker 4>where does the money go? That's a very good question.

0:15:18.480 --> 0:15:19.880
<v Speaker 4>And I've been doing this a long time, and I

0:15:19.880 --> 0:15:21.160
<v Speaker 4>don't really have a good answer for that.

0:15:21.360 --> 0:15:25.280
<v Speaker 2>You Know, something I'm curious about is if when a

0:15:25.320 --> 0:15:28.960
<v Speaker 2>company is on its deathbed, if I were a founder,

0:15:29.120 --> 0:15:31.320
<v Speaker 2>or if I were a board member or whatever, like

0:15:31.400 --> 0:15:33.440
<v Speaker 2>I would be pretty checked out. Like I'm kind of

0:15:33.480 --> 0:15:36.480
<v Speaker 2>not surprised in some instances that, like, you know what,

0:15:36.640 --> 0:15:39.640
<v Speaker 2>some important bit of technology it's on a hard drive,

0:15:39.920 --> 0:15:42.520
<v Speaker 2>et cetera, gets thrown in the trash, or no one

0:15:42.560 --> 0:15:45.720
<v Speaker 2>really cares about keeping the refrigeration bill going. But you know,

0:15:45.760 --> 0:15:47.640
<v Speaker 2>if you're whatever involved in this, like you might be

0:15:47.680 --> 0:15:49.480
<v Speaker 2>thinking about your next thing, this is dead. This is

0:15:49.480 --> 0:15:51.960
<v Speaker 2>a waste of time. I see no future upside talk

0:15:51.960 --> 0:15:56.400
<v Speaker 2>about like those late stages and who actually is incentivized

0:15:56.880 --> 0:16:00.240
<v Speaker 2>to till the very end, till the keys are handed over,

0:16:00.360 --> 0:16:02.600
<v Speaker 2>till the sale is made, Like, how do you get

0:16:02.640 --> 0:16:06.280
<v Speaker 2>them focused on extracting that less value when most people,

0:16:06.280 --> 0:16:07.880
<v Speaker 2>I would imagine want to move on at that point.

0:16:07.920 --> 0:16:10.480
<v Speaker 4>That's an excellent segue, Joe, So how do we get hired?

0:16:10.520 --> 0:16:13.160
<v Speaker 4>Why do people bring us in? It's exactly right. If

0:16:13.160 --> 0:16:16.800
<v Speaker 4>I'm on the board of a company, I'm probably residing

0:16:16.840 --> 0:16:19.000
<v Speaker 4>at a venture capital firm or a private equity firm,

0:16:19.080 --> 0:16:19.640
<v Speaker 4>or maybe.

0:16:19.400 --> 0:16:20.240
<v Speaker 5>A venture lender.

0:16:21.160 --> 0:16:22.720
<v Speaker 4>And once I see that there's not going to be

0:16:22.720 --> 0:16:25.040
<v Speaker 4>any recovery or minor recovery, why.

0:16:24.880 --> 0:16:26.880
<v Speaker 2>Would you want to spend another second on it or

0:16:26.920 --> 0:16:27.520
<v Speaker 2>another dollar?

0:16:27.600 --> 0:16:30.000
<v Speaker 4>Yeah, that's exactly right. So I'd rather go focus on

0:16:30.040 --> 0:16:32.520
<v Speaker 4>my things with upside, So they want to as quickly

0:16:32.520 --> 0:16:35.320
<v Speaker 4>as possible hand it off to me. So under the

0:16:35.400 --> 0:16:38.680
<v Speaker 4>rubric of my business, we very often, not always, but

0:16:38.840 --> 0:16:42.360
<v Speaker 4>very often engage in a formal kind of insolvency process

0:16:42.600 --> 0:16:45.520
<v Speaker 4>known as an Assignment for the Benefit of Creditors or

0:16:45.520 --> 0:16:48.760
<v Speaker 4>ABC for short. It's a form of insolvency. That's well

0:16:48.800 --> 0:16:52.160
<v Speaker 4>recognized in many states. It's not under federal bankruptcy law,

0:16:52.440 --> 0:16:55.440
<v Speaker 4>it's under state law. In California. State law on Delaware

0:16:56.240 --> 0:16:59.400
<v Speaker 4>has a long storied history. It's nothing new, goes back

0:16:59.440 --> 0:17:02.840
<v Speaker 4>to English com and law. Under an ABC, a company

0:17:02.880 --> 0:17:06.600
<v Speaker 4>says we have assets, we have debts. We can't continue

0:17:06.640 --> 0:17:07.360
<v Speaker 4>to operate.

0:17:07.080 --> 0:17:08.960
<v Speaker 5>The business, so we're going.

0:17:08.840 --> 0:17:11.000
<v Speaker 4>To take all of our assets and assign them to

0:17:11.040 --> 0:17:14.919
<v Speaker 4>a third party trustee. That's me and I have Again,

0:17:14.960 --> 0:17:17.480
<v Speaker 4>I have two jobs. One, turn those assets into cash,

0:17:17.880 --> 0:17:19.399
<v Speaker 4>try to collect as much money and put it in

0:17:19.440 --> 0:17:22.679
<v Speaker 4>a trust account for creditors. And my second function is

0:17:22.800 --> 0:17:25.720
<v Speaker 4>to do the administrative wind down of the company. Get

0:17:25.760 --> 0:17:28.640
<v Speaker 4>the final tax returns prepared, store the books and records,

0:17:28.720 --> 0:17:30.480
<v Speaker 4>make sure the w twos go out to the employees

0:17:30.520 --> 0:17:31.959
<v Speaker 4>at the end of the year, wind down the four

0:17:32.000 --> 0:17:34.640
<v Speaker 4>oh one k under Ristle law, properly all the administrative

0:17:34.640 --> 0:17:37.159
<v Speaker 4>things that board of members really do care about and

0:17:37.160 --> 0:17:39.639
<v Speaker 4>should care about, but don't have the expertise or the

0:17:39.640 --> 0:17:43.640
<v Speaker 4>interest to do themselves. Therefore, when the transaction happens, when

0:17:43.640 --> 0:17:46.160
<v Speaker 4>the company signs over these assets to me, the board

0:17:46.240 --> 0:17:51.160
<v Speaker 4>generally resigns that same day. In a Delaware dissolution if

0:17:51.160 --> 0:17:53.480
<v Speaker 4>the company is just going to file PaperWorks to close

0:17:53.520 --> 0:17:57.320
<v Speaker 4>the company without a formal insolvency process, Delaware requires at

0:17:57.359 --> 0:17:59.560
<v Speaker 4>least one director stay on the hook as a director

0:17:59.600 --> 0:18:02.800
<v Speaker 4>for three years, which means you've got to keep insurance

0:18:02.840 --> 0:18:05.520
<v Speaker 4>in place. You've got to continue to bother the directors

0:18:05.560 --> 0:18:07.840
<v Speaker 4>with items he may be at risk. In this case,

0:18:07.920 --> 0:18:09.400
<v Speaker 4>they don't have to. They put all of the work

0:18:09.520 --> 0:18:11.760
<v Speaker 4>on the shoulders of me and my partners, and we

0:18:11.840 --> 0:18:14.920
<v Speaker 4>have a legal fiduciary duty to do the things we've

0:18:14.920 --> 0:18:16.880
<v Speaker 4>talked about to monetize the assets and wind it down,

0:18:17.200 --> 0:18:19.479
<v Speaker 4>and very often we never talk to those directors.

0:18:19.480 --> 0:18:23.640
<v Speaker 3>Again, I'm thinking how to frame this question, but does

0:18:23.680 --> 0:18:28.959
<v Speaker 3>anyone ever try to influence your decisions as a trustee

0:18:29.000 --> 0:18:33.000
<v Speaker 3>who is supposed to be independent following the law. Does

0:18:33.000 --> 0:18:36.919
<v Speaker 3>anyone ever try to kick themselves up the waterfall or

0:18:36.920 --> 0:18:38.440
<v Speaker 3>something like that.

0:18:38.440 --> 0:18:41.480
<v Speaker 4>That's a good question. I've had very few experiences like that.

0:18:42.280 --> 0:18:45.600
<v Speaker 4>We handle the insolvency process very strictly. We adhere to

0:18:45.800 --> 0:18:48.200
<v Speaker 4>a lot of the same rules that occur in Chapter

0:18:48.240 --> 0:18:52.639
<v Speaker 4>eleven in federal bankruptcy. The veneer of having the formal

0:18:52.680 --> 0:18:57.640
<v Speaker 4>ABC insolvency process is itself powerful. We tell our companies.

0:18:58.359 --> 0:19:00.280
<v Speaker 4>If you just walk away and you owe them bank

0:19:00.320 --> 0:19:03.080
<v Speaker 4>money and you owe unsecret creditors money, people are going

0:19:03.080 --> 0:19:04.720
<v Speaker 4>to be angry. People are going to look for somebody

0:19:04.720 --> 0:19:06.679
<v Speaker 4>to sue. People are going to perhaps push for an

0:19:06.720 --> 0:19:09.240
<v Speaker 4>involuntary bankruptcy. You guys, don't want any of that. You

0:19:09.280 --> 0:19:13.680
<v Speaker 4>want to walk away. Instead, make resolution the target. Give

0:19:13.760 --> 0:19:16.720
<v Speaker 4>somebody a place to file acclaim, give them someone to

0:19:16.800 --> 0:19:19.800
<v Speaker 4>yell at, let them know there's a process, and give

0:19:19.800 --> 0:19:22.680
<v Speaker 4>them the assurance that you're acting independently and if there's

0:19:22.720 --> 0:19:25.080
<v Speaker 4>any money to distribute, you'll get your fair share.

0:19:25.840 --> 0:19:27.200
<v Speaker 3>Are you paid to be yelled at?

0:19:27.440 --> 0:19:27.639
<v Speaker 5>Is that?

0:19:27.680 --> 0:19:28.280
<v Speaker 1>Basically it?

0:19:28.320 --> 0:19:30.399
<v Speaker 4>I am paid to be yell Okay?

0:19:30.520 --> 0:19:33.159
<v Speaker 3>Well, the other thing I wanted to ask is I

0:19:33.240 --> 0:19:37.160
<v Speaker 3>mentioned at the beginning the Lehman Brothers bankruptcy, which took

0:19:37.280 --> 0:19:40.040
<v Speaker 3>more than a decade to resolve and was perhaps an

0:19:40.080 --> 0:19:44.080
<v Speaker 3>extreme example. But you do often hear about bankruptcy proceedings

0:19:44.080 --> 0:19:47.080
<v Speaker 3>that go on for years and years and years. And

0:19:47.359 --> 0:19:51.080
<v Speaker 3>in your business, it sounds like you're trying to be

0:19:51.160 --> 0:19:53.879
<v Speaker 3>pretty fast with the wind down, right, You're trying to

0:19:53.920 --> 0:19:56.400
<v Speaker 3>get as much money as possible, and maybe that means

0:19:56.400 --> 0:19:59.400
<v Speaker 3>you have to move really, really quickly. So I'm curious

0:19:59.520 --> 0:20:04.439
<v Speaker 3>how you kind of balance the need for speed with

0:20:04.920 --> 0:20:09.840
<v Speaker 3>the financial and legal complexities of actually winding down a company.

0:20:10.680 --> 0:20:12.960
<v Speaker 4>Bankruptcies have gone for a long time do so because

0:20:13.000 --> 0:20:15.399
<v Speaker 4>there are material assets that have to get sold or

0:20:15.400 --> 0:20:19.200
<v Speaker 4>divvied up, and you often have a huge constituency of creditors.

0:20:19.520 --> 0:20:21.680
<v Speaker 4>Those creditors can form their own committee, they can hire

0:20:21.680 --> 0:20:25.240
<v Speaker 4>their own council, their own financial advisors. There's many competing interests.

0:20:25.320 --> 0:20:27.280
<v Speaker 4>You're right, Eleman would be an extreme example. That was

0:20:27.280 --> 0:20:30.359
<v Speaker 4>my old boss, Brian Marcel. We spent years doing that one.

0:20:30.680 --> 0:20:33.360
<v Speaker 4>In these cases, you don't have that in my cases

0:20:33.400 --> 0:20:36.119
<v Speaker 4>because you have a single asset, or you have assets

0:20:36.160 --> 0:20:39.600
<v Speaker 4>that have unknown value and likely several million dollars at most,

0:20:39.760 --> 0:20:42.040
<v Speaker 4>we're not talking about a billion dollars. In most cases,

0:20:42.040 --> 0:20:45.320
<v Speaker 4>they go through my process, so there's less to manage.

0:20:45.840 --> 0:20:48.480
<v Speaker 4>You don't have some of the legal benefits of bankruptcy,

0:20:48.480 --> 0:20:50.040
<v Speaker 4>but nor do you have the restrictions. You don't have

0:20:50.040 --> 0:20:52.359
<v Speaker 4>to ask a judge for permission to do all sorts

0:20:52.440 --> 0:20:55.119
<v Speaker 4>of things. You don't have to usually have a large

0:20:55.200 --> 0:20:58.400
<v Speaker 4>staff of financial advisors, managing the cash. It is true

0:20:58.440 --> 0:21:00.600
<v Speaker 4>that sometimes in my processes we can you to run

0:21:00.640 --> 0:21:03.200
<v Speaker 4>the operations of the company, but on a skeleton crew

0:21:03.200 --> 0:21:05.280
<v Speaker 4>and maybe for a few months at most, so they're

0:21:05.280 --> 0:21:08.560
<v Speaker 4>not nearly as complicated. The outcome is not nearly as

0:21:08.960 --> 0:21:11.159
<v Speaker 4>fraud for so many creditors. But I will give you

0:21:11.200 --> 0:21:13.840
<v Speaker 4>one example of when we had hoped to do an

0:21:13.840 --> 0:21:18.040
<v Speaker 4>ABC but wound up doing a Chapter eleven instead. It

0:21:18.160 --> 0:21:21.320
<v Speaker 4>was a company a few years ago that was in

0:21:21.359 --> 0:21:26.119
<v Speaker 4>the sports business. They had a website that accumulated or

0:21:26.200 --> 0:21:28.880
<v Speaker 4>curated sports writering. We had one sports writer who only

0:21:28.880 --> 0:21:31.080
<v Speaker 4>wrote about the Florida Marlins, and one sports writer that

0:21:31.160 --> 0:21:33.119
<v Speaker 4>only wrote about this team in San Francisco.

0:21:33.280 --> 0:21:34.920
<v Speaker 5>Sorry, I'm not much of a sports buff.

0:21:35.320 --> 0:21:37.040
<v Speaker 4>So they had a collection of people, all of whom

0:21:37.080 --> 0:21:39.440
<v Speaker 4>were contracted with this company, and the company had the

0:21:39.480 --> 0:21:42.600
<v Speaker 4>website and was a well known brand. We had hoped

0:21:42.600 --> 0:21:44.760
<v Speaker 4>to do an assignment for the benefit of creditors because

0:21:44.800 --> 0:21:47.159
<v Speaker 4>we had ten million dollars of debt. We had a

0:21:47.160 --> 0:21:49.480
<v Speaker 4>buyer who wanted to pay ten million dollars for the assets.

0:21:49.640 --> 0:21:53.520
<v Speaker 4>Sounded like a great match. Unfortunately, there are special rules

0:21:53.520 --> 0:21:56.000
<v Speaker 4>in bankruptcy that come in handy here that we can't

0:21:56.000 --> 0:21:58.720
<v Speaker 4>take advantage of in the outside of the bankruptcy process.

0:21:59.000 --> 0:22:02.880
<v Speaker 4>Specifically in bankruptcy if you have contractors like that, if

0:22:02.880 --> 0:22:06.240
<v Speaker 4>you have executory contracts, you can drag those contracts along

0:22:06.359 --> 0:22:08.920
<v Speaker 4>and put them in a sale to a buyer, and

0:22:09.160 --> 0:22:11.199
<v Speaker 4>those contractors have to go along with that, along with

0:22:11.200 --> 0:22:14.639
<v Speaker 4>the bankruptcy court. In an ABC, I don't have that power.

0:22:14.920 --> 0:22:16.960
<v Speaker 4>So I would have had to negotiate with one hundred

0:22:17.040 --> 0:22:19.520
<v Speaker 4>or two hundred sports writers to get them to go

0:22:19.600 --> 0:22:21.320
<v Speaker 4>along with the sale to the buyer, and that was

0:22:21.359 --> 0:22:25.840
<v Speaker 4>not tenable. Therefore, we filed a Chapter eleven. We processed

0:22:25.840 --> 0:22:27.880
<v Speaker 4>the sale with the buyer through a Chapter eleven three

0:22:27.840 --> 0:22:31.080
<v Speaker 4>to sixty three sale process, and the sale was completed.

0:22:31.320 --> 0:22:34.800
<v Speaker 4>Now here's the downside. We had a ten million dollar

0:22:34.840 --> 0:22:38.439
<v Speaker 4>long We had a ten million dollar buyer. By the

0:22:38.480 --> 0:22:42.600
<v Speaker 4>time the bankruptcy process was paid, bankruptcy Council and my

0:22:42.760 --> 0:22:46.360
<v Speaker 4>firm and the creditors committee and their counsel and their

0:22:46.359 --> 0:22:50.280
<v Speaker 4>financial advisors, and the delays and the special insurance and

0:22:50.280 --> 0:22:53.080
<v Speaker 4>the funds that had to be set aside, the buyer

0:22:53.119 --> 0:22:56.240
<v Speaker 4>did pay ten million dollars. The lender only walked away with.

0:22:56.200 --> 0:22:58.880
<v Speaker 3>Seven The lawyers always win.

0:22:59.040 --> 0:23:02.400
<v Speaker 4>Huh, there are a lot of people who take a

0:23:02.480 --> 0:23:03.920
<v Speaker 4>toll on the way through bankruptcy.

0:23:04.040 --> 0:23:05.880
<v Speaker 2>Yes, that sounds like a good way to put it.

0:23:06.040 --> 0:23:10.320
<v Speaker 2>Tell us about another weird esoteric asset for which you

0:23:10.440 --> 0:23:12.399
<v Speaker 2>had to find a buyer.

0:23:13.440 --> 0:23:15.280
<v Speaker 4>I have a cute little story from a while back,

0:23:15.320 --> 0:23:19.879
<v Speaker 4>company called Coapt. Coapt was developing some new technology for

0:23:20.359 --> 0:23:24.679
<v Speaker 4>cosmetic surgery. We did operate that company for a few weeks.

0:23:25.160 --> 0:23:27.160
<v Speaker 4>We did run a sale process, and we did find

0:23:27.160 --> 0:23:31.240
<v Speaker 4>a buyer. Now, a couple funny things about this company. First,

0:23:32.160 --> 0:23:34.960
<v Speaker 4>when we go into a company like this, we have

0:23:35.000 --> 0:23:37.120
<v Speaker 4>to remember sell the assets, but we also have to

0:23:37.400 --> 0:23:39.720
<v Speaker 4>wrap everything up. People get up from their desks and

0:23:39.720 --> 0:23:43.040
<v Speaker 4>walk away. They leave things almost as if they were

0:23:43.119 --> 0:23:46.359
<v Speaker 4>taken by aliens in some cases. So we do everything. Remember,

0:23:46.359 --> 0:23:48.119
<v Speaker 4>the board put us in charge. We've got to monetize

0:23:48.160 --> 0:23:49.880
<v Speaker 4>the assets, but we've got to report to the landlord.

0:23:49.880 --> 0:23:52.600
<v Speaker 4>We've got to get rid of the furniture. Perhaps back

0:23:52.600 --> 0:23:54.720
<v Speaker 4>in the Vaginal Fluid company, I forgot to mention there

0:23:54.760 --> 0:23:56.320
<v Speaker 4>was E. Coli in their laboratory.

0:23:56.400 --> 0:23:57.240
<v Speaker 2>Lovely, Lovely.

0:23:57.600 --> 0:24:00.480
<v Speaker 4>So we very often contract with hazardous materials firms to

0:24:00.480 --> 0:24:02.399
<v Speaker 4>make sure we clean those things up. That's part of

0:24:02.400 --> 0:24:04.520
<v Speaker 4>the deal. Remember we're putting a bow on these things

0:24:04.520 --> 0:24:07.240
<v Speaker 4>for the directors and they expect to not have They

0:24:07.240 --> 0:24:10.119
<v Speaker 4>don't want to hear about any blowback anything later on.

0:24:10.160 --> 0:24:13.520
<v Speaker 4>So we have a full service process here, so a

0:24:13.640 --> 0:24:16.199
<v Speaker 4>coapp though. Remember this was cosmetic surgery. They had a

0:24:16.240 --> 0:24:19.640
<v Speaker 4>technology for a special device with hooks that they would

0:24:19.680 --> 0:24:22.359
<v Speaker 4>drill into your skull and then they would pull the

0:24:22.400 --> 0:24:23.639
<v Speaker 4>skin up over those hooks.

0:24:23.760 --> 0:24:24.720
<v Speaker 5>I've seen pictures of that.

0:24:25.600 --> 0:24:27.280
<v Speaker 4>That was the technology that was being developed.

0:24:27.320 --> 0:24:29.920
<v Speaker 2>I've seen these images so disturbing. I can't even believe

0:24:29.920 --> 0:24:30.239
<v Speaker 2>that's real.

0:24:30.280 --> 0:24:32.119
<v Speaker 4>Anyway, keep going, it's real, and we did sell it

0:24:32.160 --> 0:24:34.280
<v Speaker 4>to somebody. Somebody found value in that enough to get

0:24:34.280 --> 0:24:37.160
<v Speaker 4>the bank repaid almost in that case. But the real

0:24:37.440 --> 0:24:40.840
<v Speaker 4>trick to the story here was that to practice this,

0:24:40.960 --> 0:24:43.560
<v Speaker 4>to experiment on this, to develop this technology, you actually

0:24:43.560 --> 0:24:44.760
<v Speaker 4>need real human.

0:24:44.480 --> 0:24:45.159
<v Speaker 5>Heads to do it.

0:24:45.160 --> 0:24:48.440
<v Speaker 4>Apparently, so as we were moving out, we found four

0:24:48.520 --> 0:24:52.040
<v Speaker 4>or five human heads in the freezer. So if you're

0:24:52.040 --> 0:24:54.200
<v Speaker 4>a director of a company, if you're in Silicon Valley

0:24:54.200 --> 0:24:56.720
<v Speaker 4>and you're deciding where to allocate your investments and you

0:24:56.760 --> 0:24:59.320
<v Speaker 4>find out that this one's gone down, do you want

0:24:59.320 --> 0:25:01.240
<v Speaker 4>to be the one making the decision or trying to

0:25:01.240 --> 0:25:03.760
<v Speaker 4>figure out how to get rid of things like that.

0:25:04.480 --> 0:25:07.280
<v Speaker 4>I have lots of stories about things that just nobody

0:25:07.280 --> 0:25:10.560
<v Speaker 4>would want to deal with. Now you might ask yourself,

0:25:10.560 --> 0:25:13.040
<v Speaker 4>what do you do with human heads? Yep, you'll be

0:25:13.040 --> 0:25:15.280
<v Speaker 4>surprised to learn that there are actually people that specialize

0:25:15.280 --> 0:25:19.399
<v Speaker 4>in this industry. A van rolled up. These are people

0:25:19.440 --> 0:25:21.560
<v Speaker 4>that look like they might have worked for the circus.

0:25:22.600 --> 0:25:26.360
<v Speaker 4>This is not an industry where you attract every day,

0:25:26.440 --> 0:25:27.200
<v Speaker 4>run of the mill people.

0:25:27.280 --> 0:25:29.479
<v Speaker 5>I suppose, so I deal with things like that.

0:25:29.520 --> 0:25:30.760
<v Speaker 4>I had nuclear waste in one.

0:25:30.720 --> 0:25:33.320
<v Speaker 3>Of my Wait, wait, what do they do with the heads?

0:25:34.240 --> 0:25:35.480
<v Speaker 5>I wasn't going to ask that question.

0:25:35.600 --> 0:25:38.000
<v Speaker 4>Okay, I'm sorry. I don't have more to the story,

0:25:38.080 --> 0:25:42.040
<v Speaker 4>but we found somebody to take them off from hours on.

0:25:42.359 --> 0:25:43.160
<v Speaker 3>Your job is done.

0:25:43.240 --> 0:25:45.760
<v Speaker 4>I divide the world into two sections, things that are

0:25:45.760 --> 0:25:48.199
<v Speaker 4>my problem, things that are not my problem, and I

0:25:48.200 --> 0:25:49.639
<v Speaker 4>find that I'm much happier that way.

0:25:50.440 --> 0:25:50.919
<v Speaker 5>But I did have.

0:25:50.960 --> 0:25:53.480
<v Speaker 4>Nuclear waste one time. There was a nuclear medicine company.

0:25:53.800 --> 0:25:55.879
<v Speaker 4>Not buckets of glowing rods, but you know, something you

0:25:55.920 --> 0:25:57.480
<v Speaker 4>could hold in your hand, but still it needed to

0:25:57.480 --> 0:26:01.160
<v Speaker 4>be disposed of properly. Once again, these things that people

0:26:01.160 --> 0:26:03.240
<v Speaker 4>who signed up to be a director don't want to

0:26:03.280 --> 0:26:04.280
<v Speaker 4>spend their time solving.

0:26:05.080 --> 0:26:07.280
<v Speaker 3>I was about to ask, what's the weirdest thing you

0:26:07.359 --> 0:26:10.160
<v Speaker 3>ever had to sell? But I'm assuming you know human

0:26:10.240 --> 0:26:13.479
<v Speaker 3>heads would be up there along with nuclear waste. So

0:26:13.840 --> 0:26:18.120
<v Speaker 3>maybe I'll ask instead, what's the most creative buyer solution

0:26:18.320 --> 0:26:19.320
<v Speaker 3>that you have come up with?

0:26:21.520 --> 0:26:23.520
<v Speaker 4>Well, let me tell another story then, And I don't

0:26:23.520 --> 0:26:25.359
<v Speaker 4>want to mention the name because was Fortune five hundred

0:26:25.400 --> 0:26:27.040
<v Speaker 4>company that was involved, but I'll tell you enough to

0:26:27.080 --> 0:26:29.000
<v Speaker 4>be interesting. I got a call about a year and

0:26:29.040 --> 0:26:31.240
<v Speaker 4>a half ago from an attorney who sends me a

0:26:31.320 --> 0:26:34.760
<v Speaker 4>business here in New York. Actually, they said, my client

0:26:35.000 --> 0:26:36.720
<v Speaker 4>has a disaster. They need to talk to you right away.

0:26:36.960 --> 0:26:39.320
<v Speaker 4>I get on the phone with the bord of directors. Ah,

0:26:39.359 --> 0:26:41.000
<v Speaker 4>we just found out the CEO has been lying to

0:26:41.080 --> 0:26:42.639
<v Speaker 4>us and we're out of cash and we can't make

0:26:42.640 --> 0:26:45.600
<v Speaker 4>perrol and we've got to shut down right away. Okay,

0:26:45.760 --> 0:26:50.040
<v Speaker 4>So we came in took over. It turns out the company,

0:26:51.000 --> 0:26:53.239
<v Speaker 4>and again I can't get too specific, I can tell

0:26:53.280 --> 0:26:55.640
<v Speaker 4>you it was so new economy that it just screamspeak

0:26:55.720 --> 0:26:59.119
<v Speaker 4>dot com silliest concept that I had heard in a

0:26:59.119 --> 0:27:00.199
<v Speaker 4>long time, and I wish I could tell you.

0:27:00.240 --> 0:27:00.600
<v Speaker 5>What it was.

0:27:01.119 --> 0:27:03.800
<v Speaker 4>The company was teed up to be sold for fifty

0:27:03.880 --> 0:27:07.720
<v Speaker 4>million dollars, and the CEO was running out of cash

0:27:07.800 --> 0:27:09.240
<v Speaker 4>but trying to extend his runway to.

0:27:09.200 --> 0:27:10.000
<v Speaker 5>Get to the sale.

0:27:10.280 --> 0:27:13.000
<v Speaker 4>So he was going to hard money lenders, almost like

0:27:13.080 --> 0:27:15.760
<v Speaker 4>check cashing shops, and borrowing two hundred and fifty thousand

0:27:15.760 --> 0:27:18.840
<v Speaker 4>dollars at a time, again and again and again to

0:27:18.920 --> 0:27:21.239
<v Speaker 4>try to pay for payroll and extend his run way

0:27:21.320 --> 0:27:22.000
<v Speaker 4>till he could get.

0:27:21.840 --> 0:27:22.520
<v Speaker 5>The sale done.

0:27:23.000 --> 0:27:24.960
<v Speaker 4>He ran out of time. The board found out that

0:27:24.960 --> 0:27:26.960
<v Speaker 4>he was doing this, they found out they didn't have

0:27:27.000 --> 0:27:28.720
<v Speaker 4>any cash left over, and they shut the company down

0:27:28.800 --> 0:27:32.720
<v Speaker 4>right away. Now the buyer was still very interested in

0:27:32.760 --> 0:27:36.000
<v Speaker 4>the company. If the company didn't really exist anymore. All

0:27:36.040 --> 0:27:38.760
<v Speaker 4>of the employees were terminated, all the systems were shut down,

0:27:38.800 --> 0:27:41.480
<v Speaker 4>but they still have the technology, They still had the patents,

0:27:41.480 --> 0:27:43.680
<v Speaker 4>they still had the interface, they still had the customer base,

0:27:43.680 --> 0:27:46.400
<v Speaker 4>They stild the business plan. So the buyer said, we'd

0:27:46.400 --> 0:27:49.000
<v Speaker 4>still like to buy the technology, but we're not going

0:27:49.040 --> 0:27:52.639
<v Speaker 4>to pay fifty million dollars anymore. So we negotiated a

0:27:52.680 --> 0:27:54.560
<v Speaker 4>little bit. We shopped the company around a little bit,

0:27:54.560 --> 0:27:55.919
<v Speaker 4>but these guys were at the table and they were

0:27:55.960 --> 0:28:00.520
<v Speaker 4>ready to buy. They bought the company for fifteen million

0:28:00.520 --> 0:28:04.080
<v Speaker 4>dollars one five. They got essentially the same technology. Now

0:28:04.119 --> 0:28:06.199
<v Speaker 4>they had to put Humpty Dumpty back together again, but

0:28:06.240 --> 0:28:10.080
<v Speaker 4>they got a great bargain buying the company through this

0:28:10.200 --> 0:28:13.440
<v Speaker 4>ABC insolvency process. Didn't have to go through bankruptcy, didn't

0:28:13.440 --> 0:28:15.159
<v Speaker 4>have to pay all those fees. It was done in

0:28:15.200 --> 0:28:18.680
<v Speaker 4>a matter of weeks, not months, and they got what

0:28:18.720 --> 0:28:21.240
<v Speaker 4>they were looking for. At the same time, I was

0:28:21.280 --> 0:28:24.160
<v Speaker 4>able to collect enough money to repay the venture lender

0:28:24.240 --> 0:28:26.960
<v Speaker 4>in full, which is rare.

0:28:27.520 --> 0:28:29.000
<v Speaker 5>Now there are unsecured.

0:28:28.520 --> 0:28:31.200
<v Speaker 4>Creditors that weren't paid, and equity, of course is completely

0:28:31.200 --> 0:28:34.199
<v Speaker 4>out of the money. But the technology lives on. They

0:28:34.240 --> 0:28:37.760
<v Speaker 4>hired some of the former employees, the senior lender got paid.

0:28:38.400 --> 0:28:39.800
<v Speaker 4>That's a pretty good outcome in my world.

0:28:55.960 --> 0:28:59.680
<v Speaker 2>I don't know if you have experience with this, but

0:29:00.560 --> 0:29:03.800
<v Speaker 2>it strikes me that for finding the right buyers, it

0:29:03.840 --> 0:29:06.160
<v Speaker 2>seems like this is where AI could be really useful.

0:29:06.200 --> 0:29:10.280
<v Speaker 2>You come upon some asset that you've never experienced before,

0:29:10.760 --> 0:29:13.200
<v Speaker 2>like human heads, et cetera, and then I go in

0:29:13.240 --> 0:29:15.920
<v Speaker 2>and say, what is the type of buyer that would

0:29:16.040 --> 0:29:19.160
<v Speaker 2>maybe be in the market to purchase human heads or whatever.

0:29:19.360 --> 0:29:21.360
<v Speaker 2>I'm curious if you've found that to be the case,

0:29:21.400 --> 0:29:25.960
<v Speaker 2>because I imagine you know your rolodex, your intuition, the

0:29:26.000 --> 0:29:29.680
<v Speaker 2>research you do. But have you found the technology over

0:29:29.760 --> 0:29:32.680
<v Speaker 2>time in your industry has made it easier to rapidly

0:29:32.840 --> 0:29:35.920
<v Speaker 2>locate the ideal buyer of certain certain assets.

0:29:35.760 --> 0:29:38.040
<v Speaker 4>A bit now, I'm fifty four. My partners are younger

0:29:38.080 --> 0:29:40.040
<v Speaker 4>than I am, so they're more interested.

0:29:39.680 --> 0:29:40.640
<v Speaker 5>In SAVVA doing that.

0:29:40.880 --> 0:29:42.800
<v Speaker 4>But when I find a company who has an asset

0:29:42.840 --> 0:29:45.440
<v Speaker 4>for sale, I say to the owners of the company,

0:29:45.480 --> 0:29:47.520
<v Speaker 4>or the inventor of the intellectual property or the president

0:29:47.520 --> 0:29:50.239
<v Speaker 4>of the company, tell me, you know, oh yeah, the

0:29:50.240 --> 0:29:53.640
<v Speaker 4>top five companies that should buy this. Your competitors, your customers,

0:29:53.640 --> 0:29:56.360
<v Speaker 4>your suppliers. Give me the top four or five people

0:29:56.400 --> 0:29:57.920
<v Speaker 4>that you know at the top of your head, and

0:29:57.960 --> 0:30:01.280
<v Speaker 4>then I'm going to use AI to develop a larger list. God,

0:30:01.400 --> 0:30:03.320
<v Speaker 4>I can usually get that to fifty or up to

0:30:03.360 --> 0:30:06.040
<v Speaker 4>one hundred of people really targeted. I've got thousands of

0:30:06.080 --> 0:30:07.920
<v Speaker 4>people on my database. But I don't want to send

0:30:07.920 --> 0:30:10.360
<v Speaker 4>this opportunity to everybody. I want the people in that industry.

0:30:10.440 --> 0:30:11.680
<v Speaker 4>You have a chance to look at it.

0:30:12.480 --> 0:30:16.520
<v Speaker 3>I just typed into Perplexity the question I have legally

0:30:16.640 --> 0:30:19.000
<v Speaker 3>acquired some human heads that I need to sell. Who

0:30:19.040 --> 0:30:22.200
<v Speaker 3>would be a potential buyer? And it's given me a list,

0:30:22.320 --> 0:30:28.120
<v Speaker 3>including specific names such as Bone Dealers, Skulls Unlimited, and

0:30:28.160 --> 0:30:29.720
<v Speaker 3>the Bone Room. I don't know if that's a.

0:30:31.520 --> 0:30:36.240
<v Speaker 4>Yeah, But Skulls Unlimited, that's fantastic.

0:30:36.800 --> 0:30:38.280
<v Speaker 3>Maybe it exists. That's pretty funny.

0:30:38.280 --> 0:30:39.560
<v Speaker 4>We do a lot of work with new economy, but

0:30:39.800 --> 0:30:42.160
<v Speaker 4>old economy as well. For example, right now we're liquiding

0:30:42.200 --> 0:30:44.040
<v Speaker 4>two retail furniture stores.

0:30:44.560 --> 0:30:49.200
<v Speaker 2>Wait, Skull's Unlimited world leader in real and replica skulls,

0:30:49.560 --> 0:30:52.239
<v Speaker 2>and they say, do you need a skull clean? So

0:30:52.320 --> 0:30:54.120
<v Speaker 2>this is I don't know if they do human ones.

0:30:54.160 --> 0:30:57.040
<v Speaker 2>It looks like it's mostly animals and stuff. Anyway, at

0:30:57.120 --> 0:31:00.240
<v Speaker 2>least the Perplexity came up with a company. It is

0:31:00.240 --> 0:31:01.680
<v Speaker 2>in this cold business anyway, keep going.

0:31:01.720 --> 0:31:04.440
<v Speaker 4>There are niche industries, yes, so old economy as well.

0:31:04.440 --> 0:31:06.840
<v Speaker 4>I've done a lot of brick and mortar work, especially

0:31:06.840 --> 0:31:09.480
<v Speaker 4>down here in the Los Angeles area versus Silicon Valley.

0:31:09.600 --> 0:31:12.280
<v Speaker 4>As I say, we're doing some furniture companies. At one

0:31:12.280 --> 0:31:14.720
<v Speaker 4>point I was serving as a receiver for a chain

0:31:14.760 --> 0:31:17.800
<v Speaker 4>of pawn shops. Now, a receivership is a little bit

0:31:17.800 --> 0:31:20.680
<v Speaker 4>different than bankruptcy. It's different than the ABC we talked about.

0:31:21.320 --> 0:31:24.720
<v Speaker 4>It is the case that a lender or even investors

0:31:25.040 --> 0:31:28.200
<v Speaker 4>don't have faith in management and they want a babysitter.

0:31:28.800 --> 0:31:31.760
<v Speaker 4>They want someone to keep take control of the cash,

0:31:31.800 --> 0:31:36.320
<v Speaker 4>lookover management, shoulders, perhaps hire and fire management, ultimately perhaps

0:31:36.320 --> 0:31:38.360
<v Speaker 4>sell the company. But this is not when you want

0:31:38.360 --> 0:31:40.480
<v Speaker 4>to shut a company down or destroy something. You just

0:31:40.520 --> 0:31:43.240
<v Speaker 4>want some adult supervision. So I served as a receiver

0:31:43.280 --> 0:31:46.360
<v Speaker 4>for this chain of pawn shops, which was really check

0:31:46.360 --> 0:31:49.320
<v Speaker 4>cashing stores, but they dealt in gold. They had a

0:31:49.360 --> 0:31:52.080
<v Speaker 4>big vault in their headquarters where they would store some

0:31:52.160 --> 0:31:54.200
<v Speaker 4>of the gold. If you go into a check cashing

0:31:54.240 --> 0:31:55.880
<v Speaker 4>store and you have a gold necklace and you want

0:31:55.920 --> 0:31:58.560
<v Speaker 4>to borrow fifty dollars, they'll keep your gold necklace.

0:31:59.400 --> 0:32:00.840
<v Speaker 5>Got very interesting.

0:32:00.360 --> 0:32:04.880
<v Speaker 4>Though, when people were depositing their gold teeth into the vault,

0:32:05.600 --> 0:32:07.120
<v Speaker 4>and you know, if they don't come back and repay

0:32:07.160 --> 0:32:10.360
<v Speaker 4>the loan, the gold teeth stay in the vault. So

0:32:10.400 --> 0:32:12.400
<v Speaker 4>we had a lot of interesting things to deal with there.

0:32:12.640 --> 0:32:15.480
<v Speaker 4>And again in a check cashing store all cash business.

0:32:16.240 --> 0:32:18.000
<v Speaker 4>You see a lot of one hundred dollars bills, buckets

0:32:18.040 --> 0:32:20.960
<v Speaker 4>and buckets of those things floating around. So new economy

0:32:21.080 --> 0:32:23.360
<v Speaker 4>those are easy to value, at least they're easy to value.

0:32:23.360 --> 0:32:25.720
<v Speaker 4>But new economy old economy that there's a lot of

0:32:25.840 --> 0:32:28.360
<v Speaker 4>management and judgment calls, and what do I do about

0:32:28.360 --> 0:32:29.800
<v Speaker 4>this situation in my line of work.

0:32:29.960 --> 0:32:32.440
<v Speaker 2>We were talking earlier before we started. You did a

0:32:32.480 --> 0:32:35.719
<v Speaker 2>scooter company, and I've wondered about those scooter because you know,

0:32:35.840 --> 0:32:37.760
<v Speaker 2>some of the they're still going. All the companies in

0:32:37.800 --> 0:32:41.000
<v Speaker 2>that business seemed terrible. The ones that have gone public

0:32:41.040 --> 0:32:45.040
<v Speaker 2>have done awful. Yes, Yes, and you're going to say

0:32:45.080 --> 0:32:46.920
<v Speaker 2>that I was very bullish on the scooters. I still

0:32:46.960 --> 0:32:49.440
<v Speaker 2>actually liked them. When I'm in a city, it's not

0:32:49.480 --> 0:32:52.440
<v Speaker 2>a bad way to get around medium length distances. Nonetheless,

0:32:52.560 --> 0:32:54.960
<v Speaker 2>my understanding is that they have not been particularly, at

0:32:55.040 --> 0:32:58.800
<v Speaker 2>least in the US, particularly profitable companies. What happens when

0:32:58.840 --> 0:33:00.960
<v Speaker 2>they have like a bunch of old brands and scooters

0:33:01.040 --> 0:33:01.760
<v Speaker 2>laying around, That's.

0:33:01.640 --> 0:33:03.960
<v Speaker 4>An interesting question. It isn't an interesting business. I think

0:33:03.960 --> 0:33:06.320
<v Speaker 4>it was probably over invested in. I have a story

0:33:06.320 --> 0:33:08.680
<v Speaker 4>with both a good outcome and a bad outcome. So

0:33:08.720 --> 0:33:12.000
<v Speaker 4>a company called super Pedestrian, which is not what I

0:33:12.040 --> 0:33:14.120
<v Speaker 4>was familiar with, but it's up there with Lime and

0:33:14.160 --> 0:33:16.840
<v Speaker 4>Bird and it does the exact same thing. Has a

0:33:17.000 --> 0:33:20.320
<v Speaker 4>very large presence in Europe. Company rant it of cash.

0:33:20.920 --> 0:33:23.480
<v Speaker 4>The venture lender, not a bank, but the venture lender

0:33:24.000 --> 0:33:26.240
<v Speaker 4>contacted us and said, we need somebody to figure out

0:33:26.400 --> 0:33:28.000
<v Speaker 4>what to do. How do we get our money back?

0:33:28.000 --> 0:33:31.080
<v Speaker 4>It's got to be value here. We invested ex gazillion dollars.

0:33:31.280 --> 0:33:33.880
<v Speaker 4>We've got a lot of scooters all over the United States,

0:33:33.920 --> 0:33:36.640
<v Speaker 4>all over Europe. What do you do? So we started

0:33:36.640 --> 0:33:40.120
<v Speaker 4>out in Europe. Turns out there was a lot of

0:33:40.120 --> 0:33:43.920
<v Speaker 4>interest from European investors, and so we had scooters in Spain,

0:33:44.000 --> 0:33:46.840
<v Speaker 4>we had scooters in the UK, we had scooters in France,

0:33:46.880 --> 0:33:49.320
<v Speaker 4>we had scooters in Germany, we had scooters in Switzerland.

0:33:50.240 --> 0:33:52.040
<v Speaker 4>And I don't do a lot of work in Europe.

0:33:52.120 --> 0:33:54.239
<v Speaker 4>I don't know European insolvency law. I don't know all

0:33:54.240 --> 0:33:56.440
<v Speaker 4>the very different ones. I sometimes do work over there,

0:33:56.480 --> 0:33:59.280
<v Speaker 4>but I rely on local specialists sometimes. But I had

0:33:59.280 --> 0:34:02.840
<v Speaker 4>a lot of attention on that business. Fortunately, we were

0:34:02.880 --> 0:34:05.360
<v Speaker 4>able to get counsel in the UK who did a

0:34:05.360 --> 0:34:09.200
<v Speaker 4>fantastic job of corralling all of these buyers and selling.

0:34:09.360 --> 0:34:11.040
<v Speaker 4>We didn't have to take apart the companies this time.

0:34:11.040 --> 0:34:13.640
<v Speaker 4>We sold the German entity, and this French entity and

0:34:13.680 --> 0:34:16.080
<v Speaker 4>the Spanish entity all to a company I think from

0:34:16.120 --> 0:34:20.279
<v Speaker 4>Norway who was well funded and believed in scooters, and

0:34:20.360 --> 0:34:22.920
<v Speaker 4>so we were able to flip that almost in a

0:34:22.920 --> 0:34:25.360
<v Speaker 4>matter of a month or two, and that business is

0:34:25.400 --> 0:34:25.839
<v Speaker 4>still going.

0:34:25.840 --> 0:34:27.160
<v Speaker 5>I still see them in the news.

0:34:28.080 --> 0:34:30.000
<v Speaker 4>On the other hand, we didn't have so much luck

0:34:30.040 --> 0:34:33.480
<v Speaker 4>in the United States. We didn't find anybody interested enough

0:34:33.840 --> 0:34:37.440
<v Speaker 4>in the local business here, and after a lot of

0:34:37.440 --> 0:34:39.400
<v Speaker 4>searching and a lot of bill paying and a lot

0:34:39.440 --> 0:34:43.839
<v Speaker 4>of landlords locking up the scooters. To my knowledge, those

0:34:43.840 --> 0:34:46.719
<v Speaker 4>scooters are still sitting on the corners of Los Angeles

0:34:46.840 --> 0:34:47.759
<v Speaker 4>and Washington, d C.

0:34:47.960 --> 0:34:48.440
<v Speaker 5>And maybe at the.

0:34:48.400 --> 0:34:52.080
<v Speaker 4>Bottom of the unusable and unusable because once the technology

0:34:52.080 --> 0:34:56.600
<v Speaker 4>gets turned off, they're like bricks. Wow. So good outcome.

0:34:56.760 --> 0:34:58.279
<v Speaker 4>In Europe, I wish them well.

0:34:58.400 --> 0:35:00.399
<v Speaker 2>I like the scooters, but I did. Do you think

0:35:00.440 --> 0:35:02.680
<v Speaker 2>that there is this element of like sort of weird

0:35:02.840 --> 0:35:05.600
<v Speaker 2>public vandalism about it at some point where like a

0:35:05.600 --> 0:35:08.799
<v Speaker 2>company just thinks it can deposit its products on this

0:35:09.440 --> 0:35:11.080
<v Speaker 2>it's like what, like, where did these come from? I

0:35:11.120 --> 0:35:13.279
<v Speaker 2>was going to see them in digits anyway, Tracy, keep going.

0:35:13.400 --> 0:35:16.000
<v Speaker 3>I was going to ask, so the scooters that are

0:35:16.080 --> 0:35:20.000
<v Speaker 3>left over, would the company be liable for anything that

0:35:20.280 --> 0:35:22.800
<v Speaker 3>like happened to those or if they, I don't know,

0:35:22.920 --> 0:35:26.000
<v Speaker 3>caused an accident of some sort. If I'm cycling down

0:35:26.360 --> 0:35:30.880
<v Speaker 3>the sidewalk and I accidentally run into a defunct scooter,

0:35:31.200 --> 0:35:33.280
<v Speaker 3>could I sue the failed company?

0:35:33.320 --> 0:35:34.960
<v Speaker 4>Oh? Would you sue the company?

0:35:35.440 --> 0:35:36.200
<v Speaker 3>But it doesn't exist.

0:35:36.280 --> 0:35:37.440
<v Speaker 5>It doesn't exist, so I can't.

0:35:37.560 --> 0:35:39.080
<v Speaker 4>So there's no Oh you can sue.

0:35:38.920 --> 0:35:40.840
<v Speaker 5>Yes, you can sue all day long, but there's nothing

0:35:40.840 --> 0:35:41.320
<v Speaker 5>to recover.

0:35:41.480 --> 0:35:43.600
<v Speaker 4>Okay, that's both a blessing and a curse. I remember

0:35:43.600 --> 0:35:45.239
<v Speaker 4>when this scooters first came to Los Angeles a few

0:35:45.280 --> 0:35:46.799
<v Speaker 4>years ago, and people would just throw them in the river,

0:35:46.840 --> 0:35:48.719
<v Speaker 4>throw them in the ocean. It was astounding to me

0:35:48.760 --> 0:35:51.239
<v Speaker 4>that that business model could work. Somebody believed in it.

0:35:52.280 --> 0:35:54.280
<v Speaker 4>There are a lot of those scooters still around Los Angeles,

0:35:54.320 --> 0:35:57.120
<v Speaker 4>and again, they're not useful unless you have the technology active.

0:35:57.200 --> 0:35:59.440
<v Speaker 4>So I don't know what happened. I wound up leaving

0:35:59.640 --> 0:36:02.239
<v Speaker 4>that company before that was fully resolved. But that is

0:36:02.280 --> 0:36:05.040
<v Speaker 4>the question there whereas all sorts of government penalties, cities

0:36:05.120 --> 0:36:08.080
<v Speaker 4>and post fines, or I want to make sure we

0:36:08.080 --> 0:36:10.440
<v Speaker 4>had insurance, for example, if we're going to operate scooters,

0:36:10.640 --> 0:36:12.480
<v Speaker 4>so we're a little bit hamstrong. We don't want to

0:36:12.480 --> 0:36:14.479
<v Speaker 4>be operating a scooter company. I've got a small firm,

0:36:14.560 --> 0:36:16.920
<v Speaker 4>I'm not staffed. I can certainly rely on some of

0:36:16.960 --> 0:36:19.840
<v Speaker 4>the former employees if I can pay them, but I

0:36:19.840 --> 0:36:21.319
<v Speaker 4>don't want to be operating a company like that.

0:36:21.640 --> 0:36:26.000
<v Speaker 2>I have just one last question, but one particularly complicated

0:36:26.120 --> 0:36:29.400
<v Speaker 2>and interesting liquidation or sale or failure that's in the

0:36:29.440 --> 0:36:31.719
<v Speaker 2>news for the last several months have been twenty three

0:36:31.800 --> 0:36:34.720
<v Speaker 2>in me, which raises all kinds of interesting things about

0:36:34.760 --> 0:36:38.520
<v Speaker 2>like privacy in particular. I'm curious if this is a

0:36:38.560 --> 0:36:41.719
<v Speaker 2>story you've followed in whether you have any insight to

0:36:41.800 --> 0:36:45.160
<v Speaker 2>bear on how a situation like that will or should

0:36:45.280 --> 0:36:46.880
<v Speaker 2>play out from a legal perspective.

0:36:46.920 --> 0:36:48.719
<v Speaker 4>I followed it just a bet, just enough to know

0:36:48.800 --> 0:36:51.839
<v Speaker 4>that I would not want to be making the decisions

0:36:51.960 --> 0:36:54.680
<v Speaker 4>as an assignee in an ABC. In that case, that's

0:36:54.680 --> 0:36:58.000
<v Speaker 4>a case that belongs in bankruptcy court, okay, because you've

0:36:58.000 --> 0:37:00.080
<v Speaker 4>got a judge who will make the decisions for you.

0:37:00.760 --> 0:37:05.520
<v Speaker 4>I don't want to be responsible for selling personal identifiable

0:37:05.560 --> 0:37:08.160
<v Speaker 4>information without someone telling me it's okay.

0:37:08.200 --> 0:37:10.640
<v Speaker 2>But actually imagine that in all I mean twenty three

0:37:10.719 --> 0:37:13.120
<v Speaker 2>in me is an extreme example because it's so personal,

0:37:13.200 --> 0:37:16.840
<v Speaker 2>but I have to imagine personal identifiable information. It's actually

0:37:16.960 --> 0:37:19.520
<v Speaker 2>got to be pretty common in a lot of Internet startups, etc.

0:37:19.800 --> 0:37:22.399
<v Speaker 2>Where people have to submit information to set up an account, etc.

0:37:22.840 --> 0:37:24.880
<v Speaker 2>I imagine that there are a lot of maybe not

0:37:25.000 --> 0:37:27.480
<v Speaker 2>quite as tricky, but still pretty tricky questions that are

0:37:27.600 --> 0:37:28.760
<v Speaker 2>raised with some of these companies.

0:37:28.800 --> 0:37:30.520
<v Speaker 4>We do have to take care I sold the business

0:37:30.640 --> 0:37:32.759
<v Speaker 4>earlier or last year. In the ticketing I actually have

0:37:32.760 --> 0:37:34.640
<v Speaker 4>done four or five deals in the ticketing business, like

0:37:34.680 --> 0:37:37.239
<v Speaker 4>a sub hub type competitor, And there are of course

0:37:37.360 --> 0:37:41.080
<v Speaker 4>credit card information and personal information. We don't generally sell that,

0:37:41.440 --> 0:37:43.520
<v Speaker 4>and so as long as I'm careful that it doesn't

0:37:43.520 --> 0:37:45.800
<v Speaker 4>get disseminated out in the public, I don't have to

0:37:45.840 --> 0:37:48.359
<v Speaker 4>worry about that too much. There is sometimes the case

0:37:48.400 --> 0:37:50.560
<v Speaker 4>if I sell a company, I have to review their

0:37:50.640 --> 0:37:53.399
<v Speaker 4>Internet privacy policy to make sure I'm able to.

0:37:53.480 --> 0:37:54.600
<v Speaker 5>Sell the customer list.

0:37:55.280 --> 0:37:56.799
<v Speaker 4>And we do take that seriously and we do work

0:37:56.800 --> 0:37:58.920
<v Speaker 4>with counsel to make sure that we aren't going to

0:37:58.920 --> 0:38:00.399
<v Speaker 4>be on the hook. Certainly it don't want to make

0:38:00.480 --> 0:38:02.400
<v Speaker 4>those decisions and have someone come back and say I

0:38:02.440 --> 0:38:03.200
<v Speaker 4>did something illegal.

0:38:03.760 --> 0:38:07.640
<v Speaker 3>I could sit here and listen to corporate failure stories

0:38:07.680 --> 0:38:10.279
<v Speaker 3>for hours, but we are running out of time, so

0:38:10.320 --> 0:38:12.520
<v Speaker 3>I'm just going to ask one other question, which is

0:38:12.960 --> 0:38:17.239
<v Speaker 3>for esoteric assets, how do you go about ensuring that

0:38:17.280 --> 0:38:21.160
<v Speaker 3>you have that you're getting a reasonable price. So something

0:38:21.239 --> 0:38:24.640
<v Speaker 3>like human heads, I imagine there is no secondary market

0:38:24.719 --> 0:38:27.160
<v Speaker 3>for human heads. There's no What I mean is there's

0:38:27.160 --> 0:38:30.040
<v Speaker 3>no exchange showing you a price bench mark. That's right,

0:38:30.040 --> 0:38:33.560
<v Speaker 3>there's no benchmark human head price. So someone could make

0:38:33.560 --> 0:38:36.719
<v Speaker 3>you an offer, but I imagine without expertise in that

0:38:36.760 --> 0:38:39.840
<v Speaker 3>particular market, you wouldn't necessarily know if it was a

0:38:39.840 --> 0:38:41.920
<v Speaker 3>good price or not. So how do you go about

0:38:42.200 --> 0:38:44.680
<v Speaker 3>making sure that you're getting the most money possible.

0:38:44.920 --> 0:38:47.120
<v Speaker 4>I get that question a lot, and the answer is

0:38:47.719 --> 0:38:51.160
<v Speaker 4>there are no benchmarks. There's no liquid market for these

0:38:51.200 --> 0:38:54.920
<v Speaker 4>type of assets that are very unique and very interesting technology.

0:38:54.960 --> 0:38:58.200
<v Speaker 4>In some cases, you have to ask the market. Something

0:38:58.280 --> 0:39:00.359
<v Speaker 4>is worth what someone else is willing to pay for it.

0:39:00.920 --> 0:39:03.880
<v Speaker 4>So it's important that I get the opportunity in front

0:39:03.880 --> 0:39:06.239
<v Speaker 4>of everybody who might have an interest. That's why I

0:39:06.280 --> 0:39:09.040
<v Speaker 4>said earlier, fifty to one hundred people in that industry.

0:39:09.480 --> 0:39:11.360
<v Speaker 4>And if I shop it to all of the people

0:39:11.360 --> 0:39:14.680
<v Speaker 4>who should know what it is and how to value it,

0:39:14.719 --> 0:39:17.640
<v Speaker 4>and they say, sorry, I'm not interested, and I could

0:39:17.640 --> 0:39:18.360
<v Speaker 4>be pretty sure.

0:39:18.239 --> 0:39:19.800
<v Speaker 5>It's got no market value today.

0:39:20.160 --> 0:39:21.799
<v Speaker 4>If I get four or five people to say, hey,

0:39:21.800 --> 0:39:23.480
<v Speaker 4>this is interesting, let me do some homework, let me

0:39:23.520 --> 0:39:25.719
<v Speaker 4>talk to management, let me make an offer, and I

0:39:25.760 --> 0:39:28.120
<v Speaker 4>get four or five offers, and the offers are all

0:39:28.160 --> 0:39:31.640
<v Speaker 4>centered around three million dollars. Well, I've identified the market

0:39:31.719 --> 0:39:34.640
<v Speaker 4>value of that technology. If I've got three offers at

0:39:34.640 --> 0:39:37.240
<v Speaker 4>five hundred thousand dollars and one offer at five million dollars,

0:39:37.760 --> 0:39:40.080
<v Speaker 4>go to grab the five million dollar offer, that's the

0:39:40.160 --> 0:39:43.440
<v Speaker 4>value of the technology. So I know better than anybody

0:39:43.480 --> 0:39:45.400
<v Speaker 4>else what that technology is worth. In fact, I had

0:39:45.440 --> 0:39:47.040
<v Speaker 4>to go to court only one time, I think, in

0:39:47.080 --> 0:39:50.319
<v Speaker 4>almost twenty years, where it was this co op case. Again.

0:39:50.360 --> 0:39:53.960
<v Speaker 4>I'll tell you that where I sold the technology for

0:39:54.600 --> 0:39:57.600
<v Speaker 4>let's call it, three million dollars and I repaid the

0:39:57.719 --> 0:40:00.719
<v Speaker 4>secured lender and there was no money for anybody else.

0:40:01.560 --> 0:40:05.000
<v Speaker 4>There was a planiff' attorney who was representing some people

0:40:05.000 --> 0:40:07.359
<v Speaker 4>who had said that they were injured, not by this

0:40:07.440 --> 0:40:09.759
<v Speaker 4>new technology we discussed, but something else. The company had done,

0:40:09.800 --> 0:40:13.680
<v Speaker 4>some kind of derma filler or something, and those patients

0:40:13.680 --> 0:40:16.960
<v Speaker 4>had potential claims, contingent claims. They said they suffered injury.

0:40:17.120 --> 0:40:20.000
<v Speaker 4>They weren't adjudicated. There were no judgments, but the planeiff's

0:40:20.000 --> 0:40:23.360
<v Speaker 4>attorney may have had a case as patients may have suffered. Nevertheless,

0:40:23.600 --> 0:40:25.480
<v Speaker 4>when we sold the technology, there was enough money to

0:40:25.480 --> 0:40:28.160
<v Speaker 4>pay back the bank and nobody else. The planet's attorney

0:40:28.200 --> 0:40:31.319
<v Speaker 4>took us to court and they said, yes, you sold

0:40:31.320 --> 0:40:33.839
<v Speaker 4>the company for three million dollars, but if you knew

0:40:33.840 --> 0:40:35.520
<v Speaker 4>what you were doing, Johnson, you would have sold it

0:40:35.520 --> 0:40:37.479
<v Speaker 4>for eleven million dollars and we all would have gotten paid.

0:40:38.040 --> 0:40:40.200
<v Speaker 4>He said, I have an Ivory Tower economists right here

0:40:40.200 --> 0:40:42.640
<v Speaker 4>at my desk, and he says this company was worth

0:40:42.719 --> 0:40:46.560
<v Speaker 4>eleven million dollars. And I said, really so, because here's

0:40:46.640 --> 0:40:49.319
<v Speaker 4>my binder. Here are the people that I reached out

0:40:49.320 --> 0:40:52.799
<v Speaker 4>to to sell this technology, fifty sixty seventy of them,

0:40:53.400 --> 0:40:55.280
<v Speaker 4>and here are the ten that said they were interested

0:40:55.320 --> 0:40:57.880
<v Speaker 4>in looking at it, and they signed non disclosure agreements.

0:40:58.480 --> 0:41:01.200
<v Speaker 4>And after doing their diligence. Four of them came to

0:41:01.239 --> 0:41:04.000
<v Speaker 4>me with an offer to buy the company, and I

0:41:04.120 --> 0:41:06.759
<v Speaker 4>chose the one with the highest price. So if your

0:41:06.800 --> 0:41:09.040
<v Speaker 4>Ivory Tower economists wanted to buy this company for eleven

0:41:09.040 --> 0:41:10.640
<v Speaker 4>million dollars, I sure wish I would.

0:41:10.480 --> 0:41:10.799
<v Speaker 5>Have met it.

0:41:10.880 --> 0:41:12.279
<v Speaker 4>I would have been happy to sell it to them.

0:41:12.920 --> 0:41:15.320
<v Speaker 4>But I know in the real world that something is

0:41:15.360 --> 0:41:18.279
<v Speaker 4>worth what someone's willing to pay. And I asked everybody,

0:41:18.400 --> 0:41:19.480
<v Speaker 4>and this is what they told me.

0:41:20.360 --> 0:41:22.800
<v Speaker 3>I'm going to ask one more question. I can't resist,

0:41:23.120 --> 0:41:27.080
<v Speaker 3>But is there a lesson about corporate mortality that you

0:41:27.160 --> 0:41:32.400
<v Speaker 3>wish more executives or entrepreneurs would learn and internalize? If

0:41:32.440 --> 0:41:35.560
<v Speaker 3>you could give a piece of advice to executives of

0:41:35.719 --> 0:41:39.000
<v Speaker 3>failing companies or companies that are managing to survive but

0:41:39.040 --> 0:41:41.399
<v Speaker 3>there's always a risk of failure, what would it be.

0:41:41.960 --> 0:41:42.719
<v Speaker 5>I won the court case.

0:41:42.760 --> 0:41:45.360
<v Speaker 4>By the way, I'll give you the same advice that

0:41:45.600 --> 0:41:49.960
<v Speaker 4>everybody says, coming to us earlier rather than later is

0:41:50.040 --> 0:41:53.040
<v Speaker 4>always wise. You only have as long as your cash

0:41:53.120 --> 0:41:55.759
<v Speaker 4>runway allows you to be there. So if you have

0:41:55.960 --> 0:41:58.200
<v Speaker 4>six months worth of cash instead of six weeks worth

0:41:58.200 --> 0:42:01.080
<v Speaker 4>of cash, I can do a more thorough search. I

0:42:01.120 --> 0:42:04.920
<v Speaker 4>can come up with potentially other buyers create more value.

0:42:05.239 --> 0:42:07.640
<v Speaker 4>I can keep more people around for a longer period

0:42:07.680 --> 0:42:11.320
<v Speaker 4>of time. I can make better preparations for the preservation

0:42:11.400 --> 0:42:13.880
<v Speaker 4>of the technology. So earlier is always better. And I

0:42:13.960 --> 0:42:16.279
<v Speaker 4>do a lot of contingency planning. People come to me

0:42:16.440 --> 0:42:19.000
<v Speaker 4>and say, I've got an offer on the table, but

0:42:19.040 --> 0:42:21.080
<v Speaker 4>I don't know if it's going to close, So how

0:42:21.080 --> 0:42:23.239
<v Speaker 4>do I prepare for the downside? Or we think we're

0:42:23.239 --> 0:42:25.279
<v Speaker 4>gonna get that next round of venture funding, but just

0:42:25.280 --> 0:42:26.759
<v Speaker 4>in case it doesn't come in, what do I do?

0:42:26.840 --> 0:42:28.840
<v Speaker 4>So I do a lot of that kind of planning.

0:42:29.120 --> 0:42:31.080
<v Speaker 4>And the more time we have the better. On the

0:42:31.080 --> 0:42:33.440
<v Speaker 4>other hand, I have gotten the phone call before. I

0:42:33.480 --> 0:42:34.680
<v Speaker 4>can't make payroll on Friday?

0:42:34.680 --> 0:42:35.239
<v Speaker 5>Can you help me?

0:42:36.920 --> 0:42:39.799
<v Speaker 2>Should have called me earlier. David joneson I think if

0:42:39.840 --> 0:42:42.560
<v Speaker 2>I were on the board of a company and you

0:42:42.680 --> 0:42:44.840
<v Speaker 2>showed up and said, you know what, tough situation, but

0:42:44.840 --> 0:42:46.759
<v Speaker 2>we're gonna get give a max dollar, I think I

0:42:46.840 --> 0:42:48.440
<v Speaker 2>feel really good. I feel like you do a good

0:42:48.719 --> 0:42:51.239
<v Speaker 2>job for us. I really appreciate you coming on odd

0:42:51.280 --> 0:42:53.680
<v Speaker 2>loads and telling us about this a niche that I

0:42:53.840 --> 0:42:54.640
<v Speaker 2>knew nothing about.

0:42:54.760 --> 0:42:55.359
<v Speaker 5>This has been fun.

0:42:55.360 --> 0:42:55.600
<v Speaker 4>Thank you.

0:42:55.640 --> 0:42:56.640
<v Speaker 5>Joe thank you Chasing.

0:43:09.280 --> 0:43:10.920
<v Speaker 2>Tracy. That was a lot of fun. I didn't know

0:43:10.960 --> 0:43:13.480
<v Speaker 2>anything about any of this topic, and he was the

0:43:13.480 --> 0:43:14.279
<v Speaker 2>perfect guest for that.

0:43:14.600 --> 0:43:19.000
<v Speaker 3>Yes, a very niche topic for someone who specializes sometimes

0:43:19.040 --> 0:43:22.319
<v Speaker 3>in very niche sales. That was so interesting. I'm trying

0:43:22.360 --> 0:43:25.480
<v Speaker 3>to think what my big takeaway is here. I mean,

0:43:25.520 --> 0:43:29.120
<v Speaker 3>I guess the emphasis on how comfortable a lot of

0:43:29.160 --> 0:43:32.359
<v Speaker 3>Silicon Valley actually is with losing money for years and

0:43:32.440 --> 0:43:36.000
<v Speaker 3>years and years and then how suddenly that tap can

0:43:36.040 --> 0:43:36.719
<v Speaker 3>be turned off.

0:43:36.960 --> 0:43:39.600
<v Speaker 2>Well, so I thought your last question and his last

0:43:39.640 --> 0:43:43.960
<v Speaker 2>answer about like sooner the better was really interesting and

0:43:44.040 --> 0:43:46.520
<v Speaker 2>really important, And I just feel like if I were

0:43:46.560 --> 0:43:50.840
<v Speaker 2>a founder of a company, I would never do sooner.

0:43:50.880 --> 0:43:53.400
<v Speaker 2>I would hold out till the very last second, the

0:43:53.560 --> 0:43:56.440
<v Speaker 2>last dollar in my account in order to make payroll.

0:43:56.440 --> 0:43:59.319
<v Speaker 2>I would never call David up until I was absolutely

0:43:59.360 --> 0:44:02.520
<v Speaker 2>forced out of the room. Even though you know, you

0:44:02.560 --> 0:44:05.480
<v Speaker 2>get into a what do they call principal agent problems here, right,

0:44:05.560 --> 0:44:09.800
<v Speaker 2>because you're suddenly operating for yourself as someone who's trying

0:44:09.840 --> 0:44:12.560
<v Speaker 2>to keep your equity in the money in the hopes

0:44:12.600 --> 0:44:15.960
<v Speaker 2>that it can go on. Meanwhile, you're burning through credit

0:44:16.040 --> 0:44:19.360
<v Speaker 2>or cash and probably you know diminishing their recovery value

0:44:19.360 --> 0:44:24.360
<v Speaker 2>by the day. A lot of interesting incentive disalignment potential

0:44:24.440 --> 0:44:25.520
<v Speaker 2>at the end of life there.

0:44:25.680 --> 0:44:28.960
<v Speaker 3>Yeah, And I imagine that the founders of startups that

0:44:29.080 --> 0:44:32.880
<v Speaker 3>might eventually fail, they're probably optimistic by nature, and so

0:44:32.880 --> 0:44:35.520
<v Speaker 3>they're probably sat there thinking they might get a Hail

0:44:35.640 --> 0:44:37.880
<v Speaker 3>Mary at the very last minute, and then it doesn't

0:44:37.920 --> 0:44:41.040
<v Speaker 3>materialize and it's too late and they're scrambling to make payroll.

0:44:41.160 --> 0:44:43.360
<v Speaker 2>I guess this is what the board, right, the board

0:44:43.440 --> 0:44:46.600
<v Speaker 2>is supposed to solve some of these incentive alignment problems,

0:44:46.600 --> 0:44:48.960
<v Speaker 2>and it's like, bro, come on, you gotta give up.

0:44:48.960 --> 0:44:52.040
<v Speaker 2>You got to you gotta begin the liquidation phase, which

0:44:52.080 --> 0:44:53.759
<v Speaker 2>I guess is why the founder in one of his

0:44:53.840 --> 0:44:57.080
<v Speaker 2>stories was taking you know, personal check cashing loans to

0:44:57.160 --> 0:45:00.720
<v Speaker 2>keep it going, precisely because the board or maybe wouldn't

0:45:00.760 --> 0:45:02.719
<v Speaker 2>have let it keep going had they been aware of

0:45:02.760 --> 0:45:06.399
<v Speaker 2>the true financial state of the company. The anyway, very

0:45:06.400 --> 0:45:07.840
<v Speaker 2>interesting conversation.

0:45:07.480 --> 0:45:11.040
<v Speaker 3>Bro, you got to give up, signed the chairman. Yeah, exactly,

0:45:11.360 --> 0:45:12.400
<v Speaker 3>All right, shall we leave it there.

0:45:12.480 --> 0:45:13.200
<v Speaker 2>Let's leave it there.

0:45:13.400 --> 0:45:15.760
<v Speaker 3>This has been another episode of the Oud Lots podcast.

0:45:15.840 --> 0:45:19.080
<v Speaker 3>I'm Tracy Alloway. You can follow me at Tracy Alloway and.

0:45:19.040 --> 0:45:21.600
<v Speaker 2>I'm Joe Wisenthal. You can follow me at the Stalwart,

0:45:21.960 --> 0:45:25.520
<v Speaker 2>follow our producers Kerman Rodriguez at Kerman Arman, Dashel Bennett

0:45:25.520 --> 0:45:28.680
<v Speaker 2>at dashbod, and kill Brooks at Kelbrooks. For more Odd

0:45:28.719 --> 0:45:31.200
<v Speaker 2>Lots content, go to Bloomberg dot com slash odd Lots,

0:45:31.200 --> 0:45:33.759
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0:45:40.160 --> 0:45:42.319
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