WEBVTT - INTERVIEW: Jabriel Films Talks 'I Hate I Love You' Getting Into Film, Directing, Casting Jess Hilarious + More 0:00:00.440 --> 0:00:05.800 Wake that ass up in the morning. The Breakfast Club. Morning, everybody, 0:00:05.840 --> 0:00:07.400 it's d J Envy. 0:00:07.720 --> 0:00:10.360 Just hilarious. Charlamagne the guy. We are the Breakfast Club. 0:00:10.400 --> 0:00:12.479 We got a special guest in the building. Yes, indeed, 0:00:12.520 --> 0:00:14.360 we have Jabril Films in the building. 0:00:14.400 --> 0:00:16.000 Theod morning morning. What's going on. 0:00:16.480 --> 0:00:18.800 That's a feeling. Hey, I feel amazing, man, it's a 0:00:18.840 --> 0:00:20.279 blessing to be here. I've been a fan of the 0:00:20.320 --> 0:00:21.279 show for a long time. 0:00:21.600 --> 0:00:23.400 Yeah, that's what's up man. 0:00:23.520 --> 0:00:26.880 So he was always Charlotte, always make fun of like 0:00:26.920 --> 0:00:27.920 my roles and movies. 0:00:28.080 --> 0:00:28.600 I love her. 0:00:29.600 --> 0:00:33.320 He thinks I belonged to b and that's all I need. 0:00:33.840 --> 0:00:36.159 That's what I need to stay. That's my home and everything. 0:00:36.240 --> 0:00:39.199 And he was shocked to know that I was in 0:00:39.240 --> 0:00:42.199 a movie that was on that's on Peacock and not 0:00:42.320 --> 0:00:45.360 executive produced it. 0:00:46.880 --> 0:00:48.680 By the way, I love to have no problem. 0:00:48.479 --> 0:00:51.440 With Yeah, okay, nah, but I mean, yeah, we're on 0:00:51.520 --> 0:00:54.120 the Peacock Now. I hate I love you just dropped. 0:00:54.640 --> 0:00:58.360 It's my directorial debut. Just hilarious. One of the co stars. 0:00:58.440 --> 0:01:04.320 We got Kiaria Schroeder, Rhetoric Williams. We got Ernesty Morrison, 0:01:04.400 --> 0:01:09.679 Javier McIntosh, Sean Freeman, scrappy, little scrappy, little scrappy body good. 0:01:09.840 --> 0:01:13.120 He didn't really well, I love that sounds like cast, 0:01:13.200 --> 0:01:13.800 but it's not. 0:01:17.440 --> 0:01:21.520 You're gonna see some of these people in major roles. 0:01:22.480 --> 0:01:23.479 How did you get into film? 0:01:24.200 --> 0:01:27.600 I got my start actually through my brothers, Javier and Shaq. 0:01:28.280 --> 0:01:31.280 Since we've been kids, we've been filming like at home videos, 0:01:32.000 --> 0:01:35.120 and uh that transition into when I was about eighteen, 0:01:35.240 --> 0:01:38.319 I just was running around Atlanta with a camera, going 0:01:38.360 --> 0:01:40.520 all to clubs, you know, just trying to film any 0:01:40.600 --> 0:01:42.840 artists that I could. And from there I got picked 0:01:42.920 --> 0:01:45.360 up and started to go on tour. So I was, uh, 0:01:46.360 --> 0:01:48.760 big baby drama. So I was his day to day 0:01:49.360 --> 0:01:51.600 and so we did his first tour with Orie Lennox 0:01:51.640 --> 0:01:54.160 and then that led to touring with Kendrick Lamar. So 0:01:54.160 --> 0:01:56.960 I did the Damn Tour with Travis Scott and them, 0:01:57.000 --> 0:01:59.600 and from there, like my name really started the buzz, 0:01:59.600 --> 0:02:02.840 and so I took, you know, my expertise in that 0:02:03.320 --> 0:02:07.360 and transitioned into films and commercials. So I started doing 0:02:07.760 --> 0:02:10.240 commercials for like the under Armours and. 0:02:10.320 --> 0:02:11.160 Some of my favorites. 0:02:11.400 --> 0:02:15.080 I used to direct campaign videos for Stacey Abrams sorry, 0:02:15.200 --> 0:02:18.239 Leader Abrams. And then you know, from there, I just 0:02:18.280 --> 0:02:23.320 started shooting movies as a cinematographer, doing like Keisha Cole's biopic. 0:02:22.840 --> 0:02:24.680 And never would have made it. 0:02:25.440 --> 0:02:28.880 But now transitioning into my directorial debut, which is I 0:02:28.919 --> 0:02:29.560 Hate I Love You. 0:02:29.639 --> 0:02:30.680 So for I Hate I Love You? 0:02:30.720 --> 0:02:33.480 Did you film it yourself, produce yourself and didn't sell 0:02:33.520 --> 0:02:35.240 it to Peacock or did you so? 0:02:35.600 --> 0:02:38.959 Maverick and Freely Films they kind of put together that play, 0:02:39.280 --> 0:02:41.600 but I was one of the producers and directors and 0:02:41.639 --> 0:02:45.160 my team with BP forty, we pretty much just use 0:02:45.200 --> 0:02:47.000 all of our resources to film it, like it's all 0:02:47.040 --> 0:02:49.280 of our own equipment. We brought everything to the table 0:02:50.520 --> 0:02:54.000 and I directed, edited, and built the score. 0:02:54.120 --> 0:02:55.480 The reason I asked cause you know, all of these 0:02:55.480 --> 0:02:59.160 screaming platforms they need content and you know people they 0:02:59.280 --> 0:03:01.760 joke about too. That's essentially what Tubi was. But all 0:03:01.760 --> 0:03:03.680 of these screaming platforms are gonna be taking that model. 0:03:04.000 --> 0:03:06.640 Facts facts, Yeah, And I think it's like it's just 0:03:06.639 --> 0:03:09.079 important like what we did, which is we just used 0:03:09.080 --> 0:03:11.680 our whole community to kind of bring it together, like 0:03:11.800 --> 0:03:14.520 all of our friends, family, We brought everybody to make 0:03:14.560 --> 0:03:17.760 the everybody together to make the film happen, especially because 0:03:18.560 --> 0:03:20.760 we filmed it last December, which of course is like 0:03:20.840 --> 0:03:23.800 right after the film strike, so everybody was hungry, like 0:03:23.960 --> 0:03:25.840 pretty much nobody had worked for a year, so we 0:03:25.880 --> 0:03:27.560 all came together for this one project. 0:03:27.600 --> 0:03:29.040 Why did you cast Jess? 0:03:29.680 --> 0:03:29.760 So? 0:03:29.919 --> 0:03:32.560 Actually, to be honest, I didn't cast Jess, but when 0:03:32.560 --> 0:03:34.320 they brought her name up, I was like, Oh, she's 0:03:34.360 --> 0:03:36.640 gonna be perfect for this role because for one, I 0:03:36.720 --> 0:03:37.880 knew she could actually act. 0:03:38.040 --> 0:03:39.240 She can definitely, you know. 0:03:39.800 --> 0:03:41.680 So it's like people asleep on that side of Jess, 0:03:41.760 --> 0:03:44.080 you know, like we all know she's funny, but she 0:03:44.160 --> 0:03:46.520 can actually act. And the good thing about her in 0:03:46.560 --> 0:03:49.560 the scenes, like when we're actually going through it, every take, 0:03:49.640 --> 0:03:52.160 she brings something different, you know. So some actors they 0:03:52.240 --> 0:03:54.320 just give you the you know, the same take back 0:03:54.360 --> 0:03:56.480 to back to back, but Jess always brings something new. 0:03:56.600 --> 0:03:59.000 So I mean I forever want to put her in 0:03:59.000 --> 0:04:01.400 my movies. Yeah, for sure. Yeah. 0:04:01.440 --> 0:04:03.040 And then a lot of people was talking about my role. 0:04:03.480 --> 0:04:05.560 Why did y'all have me play that role? Now it's 0:04:05.560 --> 0:04:06.040 so many. 0:04:08.120 --> 0:04:09.480 I played him. The issue. 0:04:09.480 --> 0:04:14.920 The issue is a little spoiler alert. 0:04:14.720 --> 0:04:17.320 Man, I just got a role when I was the 0:04:17.360 --> 0:04:18.440 first lady at BMF. 0:04:18.520 --> 0:04:21.000 I slept with my best friend's man too there. 0:04:20.880 --> 0:04:23.480 And everybody is. 0:04:22.880 --> 0:04:25.960 Just right, everybody like justice, this is what you did. 0:04:26.320 --> 0:04:27.960 We go switch to them next time, We go switch 0:04:28.040 --> 0:04:31.040 them next time. But you did body that role? Yeah 0:04:30.760 --> 0:04:31.560 you killed it? 0:04:31.720 --> 0:04:32.200 Thank you? 0:04:32.839 --> 0:04:35.560 Did you have is it? Was it like a whole 0:04:35.560 --> 0:04:37.680 team of writers, like because you said it was? 0:04:38.160 --> 0:04:41.760 Actually no, So it was Jay Carter the executive producer. Yep, 0:04:41.880 --> 0:04:42.880 he wrote the whole film. 0:04:44.240 --> 0:04:44.480 Yeah. 0:04:44.839 --> 0:04:47.760 And then and the I seen, like, you know, I 0:04:47.880 --> 0:04:50.120 like to look at the comments and get feedback. 0:04:49.720 --> 0:04:52.440 About like everybody's rolling stuff they were. 0:04:52.880 --> 0:04:55.200 I seen a lot of people were saying, like, so, 0:04:55.320 --> 0:04:58.400 what exactly was the plot? Like what was the plot? 0:04:58.520 --> 0:05:02.159 I know that kier No. 0:05:02.240 --> 0:05:04.119 I want to call them by their name, their character 0:05:04.800 --> 0:05:07.360 Jacinda yeah and Bradley Yeah. 0:05:07.440 --> 0:05:08.799 So they owned the agency. 0:05:08.880 --> 0:05:10.400 Yeah, they owned the agency art Life. 0:05:10.480 --> 0:05:13.480 And I want to know how does Scrappy come into play? 0:05:13.520 --> 0:05:16.920 How did he come into play with Like how he 0:05:16.960 --> 0:05:19.599 did did he owe him money? Did GC and Bread 0:05:19.600 --> 0:05:20.200 owe him money? 0:05:20.279 --> 0:05:23.760 So essentially little Scrappy's character bones in the movie. He 0:05:23.920 --> 0:05:26.640 funded all of art Life to make it what it is, 0:05:26.760 --> 0:05:30.720 got it so it's this huge conglomerate and Bradley and 0:05:30.880 --> 0:05:33.080 Senda are married, and Jesinda thinks that it was just 0:05:33.120 --> 0:05:36.039 their success that made it, you know, blow up this 0:05:36.160 --> 0:05:39.440 big not knowing that the whole time it was Scrappy 0:05:39.440 --> 0:05:41.800 and his funny money which funded. 0:05:41.440 --> 0:05:42.200 Their whole company. 0:05:42.360 --> 0:05:43.680 Is Scrappy Zagon roll. 0:05:44.040 --> 0:05:44.160 No. 0:05:44.240 --> 0:05:45.960 So he's been in a couple other roles, but this 0:05:46.000 --> 0:05:48.160 is his first, I would say, like serious, serious role 0:05:48.360 --> 0:05:50.920 because he's you know, typically he's the bad guy. But 0:05:50.960 --> 0:05:52.760 what I wanted to do with him in this movie 0:05:52.800 --> 0:05:56.719 is I wanted him to be the villain, but very calm, 0:05:56.800 --> 0:05:59.640 because I feel like, you know, the undertone of being 0:05:59.720 --> 0:06:03.000 calm yet also assertive is a lot more you know, 0:06:03.080 --> 0:06:04.360 scary and kind of terrifying. 0:06:04.440 --> 0:06:08.280 So is it hard taking notes from networks nowadays all 0:06:08.360 --> 0:06:09.360 screaming platforms. 0:06:10.760 --> 0:06:13.840 Honestly, I can't really speak. 0:06:13.520 --> 0:06:17.200 To it because they really let us cook. So they 0:06:17.279 --> 0:06:19.120 let me cook with this. It was my first one, 0:06:19.160 --> 0:06:21.360 and I think they just trusted the cast, they trusted 0:06:21.400 --> 0:06:23.920 the crew, so when we delivered the product to them, 0:06:23.960 --> 0:06:25.240 they just accepted it as it was. 0:06:25.320 --> 0:06:26.800 And I feel like that's what they should do, like 0:06:26.839 --> 0:06:28.839 get out the way the creatives. You know what I'm saying, 0:06:28.839 --> 0:06:30.640 even if you're putting money up, get out the way 0:06:30.680 --> 0:06:31.280 the creatives. 0:06:31.320 --> 0:06:33.919 Yeah, I agree, because this is our full vision, Like 0:06:33.960 --> 0:06:35.840 we put our heart into this. You know, we spent 0:06:37.080 --> 0:06:39.840 probably a year and a half just working on this movie. 0:06:39.880 --> 0:06:41.839 So I'm glad, you know, they just let us do 0:06:41.920 --> 0:06:42.200 our thing. 0:06:42.240 --> 0:06:43.120 How long did it take the shoot? 0:06:43.120 --> 0:06:44.080 You sait a year and a half to do the 0:06:44.080 --> 0:06:45.320 whole movie, And how long did it take the shoot? 0:06:45.400 --> 0:06:47.280 We shot it in ten days, the whole movie in 0:06:47.279 --> 0:06:48.560 ten days. Whole movie in ten. 0:06:48.480 --> 0:06:52.159 Days, So it was just a grind, just ten days 0:06:52.160 --> 0:06:54.960 straight and then not spent the next I don't know, 0:06:55.000 --> 0:06:57.560 maybe six months editing and building up the score. 0:06:57.839 --> 0:06:58.640 Yeah. 0:06:58.680 --> 0:07:00.440 How did the writers strike? I heard you make earlier. 0:07:00.440 --> 0:07:04.320 How did the writer strike affect this film? Was this 0:07:04.320 --> 0:07:06.280 something that was already in the works when the writer 0:07:06.400 --> 0:07:07.880 strike came into play or. 0:07:08.000 --> 0:07:09.640 Yeah, so it was in the works. 0:07:09.720 --> 0:07:12.000 But the tough thing, I would say, the way it 0:07:12.040 --> 0:07:15.600 affected it would be just the timeline because we weren't 0:07:15.640 --> 0:07:18.200 sure when we could film it. But also it was 0:07:18.280 --> 0:07:21.320 like assembling the crew and trying to figure out which 0:07:21.400 --> 0:07:22.520 cast could be involved. 0:07:22.800 --> 0:07:24.640 That was a really hard thing with the Writer's Strike. 0:07:24.760 --> 0:07:27.360 But luckily we filmed it in December, you know, like 0:07:27.400 --> 0:07:29.440 at the end of the year, and everybody was kind 0:07:29.440 --> 0:07:31.600 of like, all right, I'll do this last joint, you know, 0:07:31.680 --> 0:07:33.080 before the end of the year to make it happen. 0:07:33.520 --> 0:07:34.960 Who is Jabrull? 0:07:35.840 --> 0:07:39.720 I would say definitely my family, my parents, my brothers. 0:07:39.840 --> 0:07:42.760 But in the film world, it's definitely Spike Lee. That's 0:07:42.800 --> 0:07:43.679 my favorite director. 0:07:43.920 --> 0:07:47.200 And why why is it your favorite? It's just the 0:07:47.240 --> 0:07:49.160 first time I saw do the right Thing? It just 0:07:49.160 --> 0:07:49.800 blew my mind. 0:07:50.280 --> 0:07:52.360 Just you know, being able, that's my favorite movie of 0:07:52.360 --> 0:07:54.520 all time, and just being able to bring people into 0:07:54.600 --> 0:07:56.960 your world and actually show them what that looks like 0:07:57.640 --> 0:08:02.440 is incredible to me. And a surprisingly enough, what really 0:08:02.680 --> 0:08:07.120 made me want to become a filmmaker is Missy Elliott kid. Yeah, 0:08:07.160 --> 0:08:08.800 when I was a kid seeing her videos, it was 0:08:08.840 --> 0:08:10.640 the same thing, Like my mind was blown. I'm like, 0:08:10.880 --> 0:08:12.760 how can people do this? How can I figure out 0:08:12.760 --> 0:08:14.880 how to make these things happen? And yeah, so Missy 0:08:14.880 --> 0:08:17.360 Elliott is one of my biggest inspirations as well. 0:08:17.440 --> 0:08:19.360 So I see, I wonder what's more important for a 0:08:19.400 --> 0:08:21.040 director's story or visual. 0:08:21.720 --> 0:08:23.760 I think it's a mixture of both, but you know, 0:08:23.840 --> 0:08:27.040 me as a director and cinematographer, I come from more 0:08:27.040 --> 0:08:30.840 of a visual background. But I mean, you know, it's both, 0:08:30.920 --> 0:08:33.040 like neither one can be failing. But if you have 0:08:33.160 --> 0:08:35.920 a great story, individuals are just okay, it can still 0:08:35.920 --> 0:08:36.280 be all right. 0:08:36.320 --> 0:08:38.800 But if you have amazing visuals, stories just all right. 0:08:38.840 --> 0:08:41.839 You know, as long as something's good, you know so, 0:08:42.040 --> 0:08:43.720 but you strive to have both be great. 0:08:43.880 --> 0:08:47.240 So what's your favorite film of all time that you 0:08:47.320 --> 0:08:50.319 feel like you have the perfect balance of both those things. 0:08:50.679 --> 0:08:52.000 I would say, do the right thing right. 0:08:52.080 --> 0:08:54.840 Yeah, yeah to me because it's like so many iconic 0:08:54.920 --> 0:08:58.400 scenes and just just the imagery of New York and 0:08:58.400 --> 0:09:00.520 the way he painted it and the color and lighting, 0:09:00.640 --> 0:09:02.959 but also you know, the deep messages that the film 0:09:03.000 --> 0:09:03.640 does portray. 0:09:03.840 --> 0:09:06.240 Yeah, it's to me the perfect balance. 0:09:06.559 --> 0:09:07.240 What about Belly? 0:09:08.200 --> 0:09:12.120 I love bellby so slept people be acting like Belly, 0:09:12.360 --> 0:09:16.119 but they say visually they didn't like how dark it looked. 0:09:16.760 --> 0:09:18.880 It's one of the most creative movies ever made. 0:09:18.880 --> 0:09:21.920 I think Belly deserved you know oscars absolutely like Belly 0:09:22.120 --> 0:09:24.360 is incredible and you can still watch it today and 0:09:24.400 --> 0:09:25.400 it stands at test of time. 0:09:25.480 --> 0:09:26.480 Absolutely crazy. 0:09:26.520 --> 0:09:29.679 I was like ten eleven watching that movie. Wow that 0:09:29.760 --> 0:09:33.800 in the beginning that club scene's crazy, that's like a 0:09:33.880 --> 0:09:37.880 music video in itself, and then just the scenes everything funds. 0:09:38.240 --> 0:09:40.040 I love it. Will there be a part two? 0:09:41.040 --> 0:09:42.720 I think there is a part two in the works. 0:09:42.800 --> 0:09:45.880 I can't speak on it too much. I think I 0:09:45.880 --> 0:09:47.000 think they're trying to cook something. 0:09:47.320 --> 0:09:50.520 Yeah, because the way it ends is like, okay, what else? 0:09:50.600 --> 0:09:52.800 Yeah, because it's a roller coaster throughout the whole movie 0:09:52.840 --> 0:09:54.760 where you're kind of wondering like what does this getting too? 0:09:54.760 --> 0:09:56.800 What does this getting too? And then right when we 0:09:56.880 --> 0:09:58.560 give you a piece, you know, we kind of snatch 0:09:58.600 --> 0:10:01.160 it from you. But yeah, there's it's definitely a part two. 0:10:01.320 --> 0:10:01.680 Words. 0:10:01.720 --> 0:10:03.559 Okay, you did something with the Olympics. 0:10:03.160 --> 0:10:08.120 This year too, Yeah, Actually, so I filmed the Olympians 0:10:08.559 --> 0:10:11.200 that were going to Paris. So we filmed like the 0:10:11.240 --> 0:10:13.280 behind the scenes that are photo shoot and them getting 0:10:13.320 --> 0:10:15.600 ready to go to Paris. And uh, surprisingly in a 0:10:15.600 --> 0:10:18.360 cool way, they're playing it on like all the Delta flights. 0:10:18.360 --> 0:10:20.280 So that was like all of mine that I can 0:10:20.400 --> 0:10:22.280 check out the list, you know, actually having something that's 0:10:22.320 --> 0:10:23.400 playing on Delta flights? 0:10:24.000 --> 0:10:26.680 Is it hard to write stories nowadays? When life is 0:10:26.720 --> 0:10:30.559 so absurd, Like it feels like life is glad tire nowadays. 0:10:30.600 --> 0:10:33.960 Like that's a great question, but uh no, I don't 0:10:33.960 --> 0:10:36.480 think so, because I think, you know, there's always something 0:10:36.920 --> 0:10:38.640 you know creatively that you can. 0:10:38.480 --> 0:10:41.680 Pull from it, especially with life. So I don't think 0:10:41.679 --> 0:10:42.240 so at all. 0:10:42.920 --> 0:10:45.000 Do you have any dream projects that you you know, 0:10:45.440 --> 0:10:49.040 should see in the future, any dream collaborations or any 0:10:49.520 --> 0:10:51.120 you know, anything you always wanted to do. 0:10:51.840 --> 0:10:57.680 Yeah, I mean I'd love to do something with Jamie Fox. 0:10:58.240 --> 0:11:00.559 I love Jamie Fox as an actor from the Spike 0:11:00.640 --> 0:11:05.240 Lee and just you know, like bigger movies. I would say, 0:11:05.280 --> 0:11:09.839 like bigger movies with you know, larger budgets, more access 0:11:09.880 --> 0:11:12.079 and you know, us being able to tell our stories. 0:11:12.440 --> 0:11:15.160 Yeah, that's on the way. I wonder you know what 0:11:15.280 --> 0:11:18.600 directors like yourself? Is it pressure? Because every single thing 0:11:18.640 --> 0:11:20.240 you do nowadays can be. 0:11:20.840 --> 0:11:23.760 Magnified, right, Like you know, so a lot of these 0:11:23.800 --> 0:11:27.520 people have the opportunity to grow in business. But for you, 0:11:27.600 --> 0:11:30.480 it's like, oh, it's real, Hey, I love you. Oh 0:11:30.920 --> 0:11:33.360 just Alarus in it, these person in it. I'm a 0:11:33.480 --> 0:11:35.880 watch so they're watching you from the beginning. 0:11:36.000 --> 0:11:39.040 Yeah, yeah, I mean for me, it's I don't really 0:11:39.120 --> 0:11:41.439 feel the pressure as much because I disconnect so I 0:11:41.440 --> 0:11:43.760 don't spend time on the internet all day, and I 0:11:43.800 --> 0:11:45.680 know people are gonna say what they're gonna say regardless, 0:11:45.720 --> 0:11:48.040 you know. Like I've been making films and commercials for 0:11:48.080 --> 0:11:50.319 fifteen years, so it's like either you like it or 0:11:50.360 --> 0:11:53.080 you don't, you know, so I know what I created. 0:11:53.120 --> 0:11:54.480 I know what it took to make it, you know, 0:11:54.559 --> 0:11:57.360 especially with our team, so I don't really feel the pressure, 0:11:57.520 --> 0:11:59.360 and I always know where I'm going. I'm always going 0:11:59.360 --> 0:12:01.599 to something bigger and greater. So if you don't like 0:12:01.679 --> 0:12:03.160 this one, maybe you like the next one. If you 0:12:03.200 --> 0:12:04.800 don't like that one, maybe you like the next one 0:12:04.840 --> 0:12:07.199 after that. But if not, you know, I'm not here 0:12:07.240 --> 0:12:09.360 to please everybody anyway, so that's all good. 0:12:09.400 --> 0:12:10.880 What's your favorite way to tell the story? Is it 0:12:10.920 --> 0:12:12.160 through film? Is it through you know? 0:12:12.240 --> 0:12:15.720 I guess the documentary style stuff like the Olympics, Like I. 0:12:15.679 --> 0:12:19.200 Would say my favorite would be film and commercials. Like 0:12:19.240 --> 0:12:22.480 I really like commercials because there's so much intention and 0:12:22.520 --> 0:12:25.320 there's so much time spent for something that's so small, 0:12:26.559 --> 0:12:28.599 and you can get really creative with commercials. So I 0:12:28.640 --> 0:12:30.760 would say, yeah, movies and commercials are definitely. 0:12:30.520 --> 0:12:32.240 My favorite commercials are a lost art. 0:12:32.640 --> 0:12:35.079 Yeah, sure, Like think about when we was young, those 0:12:35.080 --> 0:12:37.960 commercials that used to like stand out that you remember 0:12:38.000 --> 0:12:38.880 to this day. 0:12:39.200 --> 0:12:39.440 Yep. 0:12:39.840 --> 0:12:42.360 Yeah, they don't do it that way anymore. You know, sad, 0:12:42.400 --> 0:12:43.719 but hopefully we can bring it back, you know what 0:12:43.720 --> 0:12:44.120 I'm saying. 0:12:44.480 --> 0:12:47.280 I remember when Super Bowl commercials were the best, Like 0:12:47.320 --> 0:12:51.079 people used to love those commercials. Now it's like, nah, 0:12:51.120 --> 0:12:53.920 I'm I'm tired of like the Dawn commercials, Like none 0:12:53.960 --> 0:12:54.640 of them makes sense. 0:12:54.720 --> 0:12:57.000 Like I don't have a greasy duck, I got dishes. 0:12:57.040 --> 0:13:00.800 I need commercials we need. 0:13:01.840 --> 0:13:04.960 It's a couple that I think are cool. The homiechal Matic. 0:13:05.000 --> 0:13:07.160 He does some cool stuff with like the Lebron commercials. 0:13:07.200 --> 0:13:09.760 But yeah, I agree, like they don't go as big 0:13:09.760 --> 0:13:10.480 as they used to go. 0:13:10.600 --> 0:13:13.520 So I mean, I think the Gatorade commercials will always 0:13:13.520 --> 0:13:16.880 big Gatorade. Yeah, and Night Back in the Day will always. 0:13:16.720 --> 0:13:17.520 Good music too. 0:13:18.040 --> 0:13:18.679 Fact. 0:13:18.920 --> 0:13:23.280 So you went to Georgia State, and I know you 0:13:23.280 --> 0:13:26.560 told us how you got into film, but you you 0:13:26.720 --> 0:13:28.360 majored in business. 0:13:28.720 --> 0:13:29.920 So I got my marketing degree. 0:13:30.000 --> 0:13:32.160 How do you still dabble. 0:13:31.920 --> 0:13:34.600 In that marketing and business? Definitely? 0:13:34.720 --> 0:13:36.800 So I always knew that I wanted to do film, 0:13:37.320 --> 0:13:40.240 and my brother and I started our company in college, 0:13:40.840 --> 0:13:42.679 so like I already knew what I wanted to do, 0:13:42.720 --> 0:13:44.120 So I didn't want to go to film school. I 0:13:44.200 --> 0:13:46.520 just wanted to know how to build my business. So 0:13:46.800 --> 0:13:49.959 I just took all those years of college learning business 0:13:49.960 --> 0:13:52.720 and marketing, and I was writing, you know, my business 0:13:52.720 --> 0:13:54.360 plan for my actual company. 0:13:54.040 --> 0:13:54.960 While I was in school. 0:13:55.040 --> 0:13:57.640 So it was cool, like my professors like make up 0:13:57.679 --> 0:14:00.200 a you know, a mock company and our review your 0:14:00.200 --> 0:14:02.000 business planning, this is and this, but I was using 0:14:02.040 --> 0:14:05.080 my actual company for the professors to review, you know, 0:14:05.200 --> 0:14:06.720 so it definitely helped. 0:14:06.760 --> 0:14:08.719 And was that your brother you talk about your brother? 0:14:08.840 --> 0:14:10.480 Is that your brother that played in the movie as well? 0:14:10.559 --> 0:14:11.680 Because he's the actor? 0:14:12.040 --> 0:14:15.559 Okay, And and are you an actor as well? 0:14:15.720 --> 0:14:17.800 Not at all? Stay behind the camera. 0:14:17.920 --> 0:14:19.280 He's always been in front of the camera. 0:14:19.360 --> 0:14:22.520 Oh yeah, for sure. He's a huge personality, like he's 0:14:22.560 --> 0:14:23.320 a YouTube star. 0:14:23.520 --> 0:14:24.520 He does he does it all. 0:14:24.600 --> 0:14:25.880 Oh yeah, that's what's up. 0:14:26.520 --> 0:14:29.560 I wonder the business, uh has has gotten in the 0:14:29.600 --> 0:14:33.360 way of the creative because you know, creatives to me 0:14:33.440 --> 0:14:34.080 are creatives. 0:14:34.080 --> 0:14:35.280 Business people are business people. 0:14:35.280 --> 0:14:37.520 But now a day's creatives are forced to be business 0:14:37.520 --> 0:14:39.960 people because so many creatives be getting got that's true. 0:14:40.000 --> 0:14:41.360 So you got to know your business. But I wonder 0:14:41.360 --> 0:14:43.480 if if the business gets in the way of just 0:14:43.520 --> 0:14:46.160 being created some time, having to figure balance. 0:14:46.200 --> 0:14:49.400 Both think so because it's like for me, you know, 0:14:49.440 --> 0:14:51.320 and all our peers, we want to control our destiny. 0:14:51.400 --> 0:14:53.720 So we want to own our own businesses. You know, 0:14:53.760 --> 0:14:56.040 we want to have, you know, our foot in the door. 0:14:56.080 --> 0:14:58.080 We want to be a part of the conversations. But 0:14:58.200 --> 0:15:01.280 also as a creative, like sometimes I wish I could 0:15:01.280 --> 0:15:03.680 just show up and only do art, Like I don't 0:15:03.680 --> 0:15:05.600 want to have to handle business and hop on all 0:15:05.640 --> 0:15:08.440 these calls and figure out where the money's going. It's like, 0:15:08.480 --> 0:15:11.240 I just want to show up and create. So yeah, 0:15:11.280 --> 0:15:11.720 I agree. 0:15:12.760 --> 0:15:15.000 Or somebody like your brother, I say, somebody like your 0:15:15.000 --> 0:15:17.760 brother's gonna have be probably such a good actor because 0:15:17.760 --> 0:15:19.400 he got you just watching his back. 0:15:19.520 --> 0:15:21.960 You don't worry about facts business. 0:15:22.040 --> 0:15:23.240 Yeah, that's true. 0:15:23.560 --> 0:15:25.280 Tell him how they can see I Hate I Love 0:15:25.320 --> 0:15:28.280 You starring our very own just hilarious. Yes, yeah, so 0:15:28.280 --> 0:15:30.040 you can see I Hate I Love You right now 0:15:30.160 --> 0:15:33.280 out on Peacock please go stream it everywhere. We put 0:15:33.280 --> 0:15:36.160 our heart and soul into this and you know, shout 0:15:36.160 --> 0:15:44.160 out freely Films, Maverick, Eli, Tedro, my whole family, Carter, Sean, Tania, everybody. 0:15:44.880 --> 0:15:46.960 She acting like a on not. 0:15:49.000 --> 0:15:52.480 She was super cool in between the scenes, cracking jokes 0:15:52.720 --> 0:15:54.760 like you know, like she was. She was very very 0:15:54.760 --> 0:15:58.320 professional and even like taking you know, criticism or like 0:15:58.320 --> 0:15:59.280 maybe let's try it this way. 0:15:59.320 --> 0:16:02.280 She's like, all right, but got it. You know off, 0:16:02.400 --> 0:16:03.360 are you pregnant when you shoot? 0:16:03.520 --> 0:16:04.360 I was pregnant? 0:16:05.240 --> 0:16:07.680 They didn't know, Yeah, found out today. 0:16:08.120 --> 0:16:09.720 Yeah I was pregnant. 0:16:09.760 --> 0:16:10.480 Yeah, yeah, I was. 0:16:10.520 --> 0:16:11.800 I think it was a month already. 0:16:11.840 --> 0:16:13.640 Yeah. Well yeah, so you couldn't even smoke. 0:16:13.640 --> 0:16:15.560 He was just man, what man? 0:16:15.800 --> 0:16:17.680 I just but I was like, oh okay, all right, 0:16:18.000 --> 0:16:19.720 Yeah I didn't want nobody to know because you know, 0:16:19.840 --> 0:16:21.600 we talked somebody that they start treating you like you 0:16:21.600 --> 0:16:25.680 need crutches. I'm like, nah, yo, I'm good, Like right, So, 0:16:25.840 --> 0:16:27.360 yeah I was pregnant in the movie. 0:16:27.440 --> 0:16:28.600 Y'all y'all just can't. 0:16:28.400 --> 0:16:29.160 See all right. 0:16:29.200 --> 0:16:31.240 Well, Jabil Films, we appreciate you for joining us and 0:16:31.320 --> 0:16:33.080 show you'll be back the next movie that comes. 0:16:32.880 --> 0:16:35.120