WEBVTT - Ep. 036 0:00:08.920 --> 0:00:12.720 This is a me eater podcast coming at you, shirtless, 0:00:12.800 --> 0:00:16.520 severely bug bitten in my case, underwear listening. Don't make 0:00:16.560 --> 0:00:43.120 you eat your podcast. You can't predict anything there. He 0:00:43.280 --> 0:00:49.000 is already, did you just do it? He's done. I'll 0:00:49.000 --> 0:00:50.800 explain what he just did in a minute. But you 0:00:50.800 --> 0:00:52.760 know what happened to day that was kind of funny 0:00:52.840 --> 0:01:00.120 is I was flying with a a Muskox tongue, the 0:01:00.160 --> 0:01:03.680 tongue of a Muscox in a ziploc bag brind and 0:01:04.120 --> 0:01:08.480 I'm going through t s A in the airport in 0:01:08.520 --> 0:01:14.480 Seattle and uh, it flags right and they gotta check 0:01:14.520 --> 0:01:19.320 my bag and you're carrying it. Yeah, I haded my 0:01:19.400 --> 0:01:24.000 carry on a brind tongue. I mean when you look 0:01:24.000 --> 0:01:29.520 at you like, that's a tongue in a bag. And 0:01:29.600 --> 0:01:31.320 she said I need to inspect your bag, and we 0:01:31.400 --> 0:01:34.759 go over to inspect. Then she says, um, there's an 0:01:34.880 --> 0:01:41.920 organic mass in this bag. And I made a joke 0:01:41.959 --> 0:01:44.400 about organic masses. But then it was worried that you 0:01:44.520 --> 0:01:46.840 think I was hitting on her, and you know what 0:01:46.880 --> 0:01:49.920 I mean, like, I'm like, oh, you know those organic man, 0:01:50.800 --> 0:01:54.160 but I left it with an organic mass. She pulled 0:01:54.160 --> 0:01:56.760 it out and said and it's just a tongue in 0:01:56.800 --> 0:02:03.760 a bag and she said everybody loves their fish. Yeah, actually, 0:02:04.960 --> 0:02:09.080 but um yeah, meat sets it off. It does, because yeah, 0:02:09.360 --> 0:02:11.600 that turkey set it off. Got me in trouble. That 0:02:11.600 --> 0:02:14.839 wasn't a checked bag, right, Is that what you want? 0:02:15.560 --> 0:02:19.160 Oh tell that? Because that's interesting about t s A. 0:02:19.440 --> 0:02:21.120 We a lot of people who write in and asked 0:02:21.200 --> 0:02:23.600 various questions about how you fly with meat. And I 0:02:23.639 --> 0:02:25.920 think I've told this story before. We're trying to make short. 0:02:26.000 --> 0:02:29.400 But yeah, I got called back to security after I'd 0:02:29.400 --> 0:02:31.520 already gone through and come all the way back through 0:02:32.200 --> 0:02:33.720 and they're like, yeah, they need seeing the back room 0:02:33.720 --> 0:02:36.080 about your check baggage. And I go in there and 0:02:36.160 --> 0:02:39.520 on all the nice Stilens still tables, My big red 0:02:39.600 --> 0:02:43.160 Duffle is completely you know, taking apart all the pieces 0:02:43.200 --> 0:02:45.880 of laid out, and I happen to have a whole 0:02:45.919 --> 0:02:51.680 turkey chopped up in there cold. But there was like 0:02:51.800 --> 0:02:54.120 a tail fan. I was bringing the wings home for 0:02:54.200 --> 0:02:58.679 the kids, two breasts, the legs, it's all they're spurs, 0:02:59.200 --> 0:03:01.120 you know, because the kids want to see all that ship. 0:03:01.200 --> 0:03:05.560 So I'm like what They're like, well, this set it off, 0:03:05.639 --> 0:03:09.119 pointing at the turkey breast because again large organic mass. 0:03:09.240 --> 0:03:11.440 But the reason you get you're in here is because 0:03:11.480 --> 0:03:13.280 we were in there looking for that. We found a 0:03:13.320 --> 0:03:18.040 loose shotgun showy, Yeah, loose turkey bullets. And so that's 0:03:18.040 --> 0:03:20.200 what got me in trouble. But luckily in check backers 0:03:20.200 --> 0:03:23.240 they don't have to do the whole um check your 0:03:23.280 --> 0:03:26.840 background and and the and the cop report. But the 0:03:26.880 --> 0:03:28.720 funny part of it was that it was one of 0:03:28.720 --> 0:03:31.480 those heavy shot and you hunt turkeys and use heavy shot, 0:03:31.520 --> 0:03:33.639 you know, it's like you touch the trigger, there goes 0:03:33.680 --> 0:03:36.680 four or five bucks. And I knew that. In my 0:03:37.000 --> 0:03:40.080 nice case, I had some like cheap Remingtons stuff. I 0:03:40.200 --> 0:03:41.960 was like, hey, if you don't mind, instead of taking 0:03:42.000 --> 0:03:43.880 that one can of swap out, you can take my 0:03:43.920 --> 0:03:47.880 cheap Remington one a heavy shot back. Yeah, he's like 0:03:47.880 --> 0:03:51.440 a problem. Banks. You packed it all up and left. 0:03:51.560 --> 0:03:54.320 Now you just got the problem where you try to 0:03:54.360 --> 0:04:00.160 go walk onto the plane with amo rounds and you 0:04:00.200 --> 0:04:01.920 have to talk to the policeman. You know, that's what 0:04:01.960 --> 0:04:03.920 I had to do before. But it was Embozeman. They 0:04:03.960 --> 0:04:05.560 were cool. Yeah, it had to be an anchorage and 0:04:05.600 --> 0:04:08.960 they knew that I wasn't trying to pull a fast one. 0:04:09.840 --> 0:04:12.640 I had just haunted arm again that day. You know, 0:04:12.720 --> 0:04:14.920 they're like, yea, yeah, I get a buddy. But here's 0:04:14.920 --> 0:04:17.120 the deal. Now, we got to act like you're trying 0:04:17.120 --> 0:04:19.200 to sneak onto the plane with ammunition and go through 0:04:19.240 --> 0:04:22.560 all the steps, though obviously you're just like you know, 0:04:22.640 --> 0:04:25.040 every other idiot who comes through here with like bullets 0:04:25.040 --> 0:04:28.640 in his pockets at the Anchorage airport, but I had 0:04:28.680 --> 0:04:31.800 to talk to policeman and take some information down. I 0:04:31.839 --> 0:04:34.200 had a morning at the Anchorage Airport where I was 0:04:34.720 --> 0:04:37.600 coming back to the States with a blacktail in my backpack, 0:04:38.080 --> 0:04:42.839 and I remember going through security and the deer's entire 0:04:42.920 --> 0:04:45.880 head was inside my backpack concealed, but when I went 0:04:45.880 --> 0:04:48.159 through the X ray machine, they could obviously see inside 0:04:48.160 --> 0:04:52.800 the backpack and the girl's face behind the machine, and 0:04:52.880 --> 0:04:55.120 she like looked at her supervisor, and she looked at 0:04:55.120 --> 0:04:57.360 her coworker, and then she looks at me, and I'm 0:04:57.360 --> 0:05:01.520 just like, Hey, this Alaska and I'm taking a deer 0:05:01.560 --> 0:05:04.359 back to Montana. Cool about it, super cool about it. 0:05:04.440 --> 0:05:06.919 I had a friend that was carrying the antlers one time, 0:05:07.279 --> 0:05:09.960 and they had a big debate about the antlers, and 0:05:09.960 --> 0:05:11.560 in the end he was able to bring the antlers 0:05:11.560 --> 0:05:15.400 on cool. Another debate that they could be a weapon, 0:05:15.480 --> 0:05:18.680 whether yeah, whether it was weaponized or not. So we're 0:05:18.720 --> 0:05:20.919 just talking to had a bunch of weird stuff in 0:05:20.920 --> 0:05:24.600 its fishing vest. Who is that an old man was 0:05:24.640 --> 0:05:26.880 flying with the fishing vests. I missed that one and 0:05:26.880 --> 0:05:30.120 he had all kinds of like semi weapon like items 0:05:30.120 --> 0:05:33.280 and his vest. First he was really confused and they 0:05:33.360 --> 0:05:37.520 kind of said, like, um, they made him, let's just 0:05:37.520 --> 0:05:39.520 tell me this. They made him get on the plane 0:05:40.160 --> 0:05:44.120 and they're like, hey, you put it in the overhead 0:05:44.120 --> 0:05:46.080 bin and don't mess with it until you get where 0:05:46.080 --> 0:05:49.800 you're going. But that's gonna stop the flame and get hijacks. 0:05:49.920 --> 0:05:52.440 But but that's on one day, and you think it's 0:05:52.600 --> 0:05:55.640 entirely rigid, right, Like there's a set of rules and 0:05:55.640 --> 0:06:00.720 there's no room for individual interpretation within that. But when 0:06:00.800 --> 0:06:03.800 Nick Brigden had a set of deer antlers, they debated it, 0:06:04.120 --> 0:06:06.400 and apparently with this old man, they debated what he 0:06:06.400 --> 0:06:08.800 had going on in his fishion vest, and there was 0:06:08.880 --> 0:06:15.080 a level of you know, weighing in on it. But 0:06:15.160 --> 0:06:20.599 you know, their mandate is looking for hazardous materials that 0:06:20.600 --> 0:06:23.160 would be hazard justus to the plane and air travel. 0:06:23.279 --> 0:06:26.000 Like I've heard day like if you you could have 0:06:26.120 --> 0:06:29.240 other illegal junk in there, and it's not their concern, 0:06:30.040 --> 0:06:32.080 Like it's not what they're looking for. I had a 0:06:32.120 --> 0:06:34.280 man I flew recently. I had I had a bag 0:06:34.320 --> 0:06:36.120 pulled out because I had a big hunkle iron ore 0:06:36.160 --> 0:06:38.320 in it, and the guys like, I need to look 0:06:38.320 --> 0:06:39.599 in your bag. I said, yeah, I got a piece 0:06:39.600 --> 0:06:41.480 of iron ore in are. He goes at getting raw. 0:06:43.080 --> 0:06:45.600 I'm like, in facts raw iron ore and he let 0:06:45.600 --> 0:06:47.520 me go. Then I had another time in the last 0:06:47.640 --> 0:06:51.680 few weeks where I had a mammoth tooth and pulled 0:06:51.720 --> 0:06:53.320 that out, never even asked what the hell it was. 0:06:53.960 --> 0:06:55.960 Daved a good looking over sent me on my way, 0:06:57.680 --> 0:06:59.479 like I feel like you could have like a dude's 0:06:59.560 --> 0:07:04.240 arm in there. Defeated They it's not their mandate to 0:07:04.279 --> 0:07:06.160 pull it out, I think, mabe. Depending on the state 0:07:06.200 --> 0:07:09.960 of decay, they might take you side. Or if you 0:07:10.000 --> 0:07:12.280 had a hundred dollar bill duct tape to the arm, 0:07:14.280 --> 0:07:16.720 I'm like, oh, I'll look the other way here, Or 0:07:16.760 --> 0:07:18.480 if you laid a bag up they had one of 0:07:18.480 --> 0:07:22.520 those handcuffs. It was still handcuffed and you ran that 0:07:22.640 --> 0:07:25.800 through the thing. I need to check your bags, sir, um, 0:07:25.880 --> 0:07:34.640 joined by Chris gil Ridge Pounder. Um, Jeff Sposito, right, 0:07:35.000 --> 0:07:38.240 kind of Italian? Italian? I wonder if you're more Italian 0:07:38.280 --> 0:07:40.960 than I am? How many how many grandfi parents are? 0:07:41.000 --> 0:07:43.680 Do you have an Italian? Just my just my grandfather 0:07:43.680 --> 0:07:49.360 and my dad's side. But yeah, one grandparent. So I 0:07:49.400 --> 0:07:53.960 try to like relate to Italian culture. But um, but 0:07:54.040 --> 0:07:58.240 it's just really hard for me. Yeah, I'm American. Yeah 0:08:00.240 --> 0:08:02.119 was my last name. Yeah. My allD Man was brought 0:08:02.200 --> 0:08:04.600 up speaking and he was raised by his grandparents. So 0:08:04.640 --> 0:08:09.760 he was raised by full on balls out Italians immigrants, 0:08:10.400 --> 0:08:14.360 was raised to speak Italian in the home. Um. Later 0:08:14.400 --> 0:08:16.400 in life he moved out to Michigan. Was like it 0:08:16.600 --> 0:08:19.240 never happened. He wouldn't care about the language. South side 0:08:19.280 --> 0:08:21.440 of Chicago, right by what was Whiskey Park. So my 0:08:21.880 --> 0:08:25.400 grandfather lived and grew up in Pittsburgh, but came over 0:08:25.480 --> 0:08:30.440 same Italian speaking family. His parents never didn't speak in English. 0:08:30.720 --> 0:08:33.559 Similar similar story. Yeah, he was my dad's like I 0:08:33.640 --> 0:08:36.440 didn't eat the food, but now and then try to 0:08:36.480 --> 0:08:41.240 remember a word he was to one of his He 0:08:41.280 --> 0:08:43.000 had a handful of insults. One of them was that 0:08:43.040 --> 0:08:46.800 you were a minga la morta. Now, I've asked a 0:08:46.800 --> 0:08:49.120 lot of Italian speakers like what would that mean? Like, 0:08:49.160 --> 0:08:51.760 the best I can tell, it's like, uh, you're like 0:08:51.800 --> 0:08:56.480 a dead dick. He had another insult, which in my 0:08:56.600 --> 0:09:01.080 mind was was photonomy shako and I've that's many Italians 0:09:01.120 --> 0:09:04.040 and are like, yeah, I don't know that. That doesn't 0:09:04.040 --> 0:09:06.080 even sound like I don't know what that just made 0:09:06.120 --> 0:09:08.360 that up, but that was the Italian words he had. Yeah, 0:09:08.400 --> 0:09:11.800 I couldn't have cared good to meet you. Yeah. But 0:09:11.920 --> 0:09:14.240 interestingly enough, just tying off the Italian thing, I just 0:09:14.320 --> 0:09:17.800 learned my cousin, apparently we have enough Italian in there 0:09:17.800 --> 0:09:21.319 that you can apply for dual Italian citizenship. I don't 0:09:21.320 --> 0:09:25.120 know what the laws are really, but yeah, And then 0:09:25.120 --> 0:09:27.280 I started to ponder what would be the advantages of 0:09:27.679 --> 0:09:30.839 having this sort of disadvantages. But she, but my cousin, 0:09:30.920 --> 0:09:33.840 was able to get an Italian dual Italian citizenhip an 0:09:33.880 --> 0:09:35.800 Italian passport. I don't know what the advantage. I'm not 0:09:35.840 --> 0:09:38.839 sure either, but it sounds cool, so maybe something to 0:09:38.840 --> 0:09:41.160 look well, if you wound up in some you know, 0:09:41.320 --> 0:09:43.560 Mexican jail. You have two embassies that call. You could 0:09:43.600 --> 0:09:47.560 have like two embassies simon simultaneously working on your behalf. 0:09:47.600 --> 0:09:50.280 I guess that's an advantage. Yeah, I'm not sure there's 0:09:50.320 --> 0:09:57.400 an advantage, but there you go. And then Peter Pete, Pete, Pete, 0:09:58.080 --> 0:10:01.079 who's holding a dog? Shocker? Oh yeah, you got a 0:10:01.160 --> 0:10:03.960 dog out somewhere right now. Oh yeah, he's tied up outside. 0:10:04.120 --> 0:10:05.959 Oh he's tied up. He's in the truck. Yeah, we 0:10:06.000 --> 0:10:07.760 can actually see him from right here. So you're keeping 0:10:07.760 --> 0:10:09.960 an eye on him. And he would rather be killing 0:10:10.000 --> 0:10:13.080 house cats cats. I don't mean to say killing house 0:10:13.080 --> 0:10:15.760 cats cases family friendly. Let's just leave it to the 0:10:15.760 --> 0:10:18.600 wild ones. Yeah, tell him your last name again. I 0:10:18.600 --> 0:10:20.960 forgot your lastname. That's not occurring to me right now. Munich, 0:10:21.160 --> 0:10:25.280 Pete Munich yep. Um, So we got dual things going 0:10:25.320 --> 0:10:30.200 on here because Chris, you got nothing. Chris is just 0:10:30.280 --> 0:10:32.360 in town, and I felt and he just rather than 0:10:32.400 --> 0:10:35.280 being alone in his hotel trying to figure out how 0:10:35.280 --> 0:10:41.319 to get cable to work or something. Um, Chris is 0:10:41.360 --> 0:10:43.160 a cameraman that works with us, and you just put 0:10:43.200 --> 0:10:45.720 in a long hard day. Yeah, I wouldn't say a 0:10:45.760 --> 0:10:49.360 hard day. It was a fun day. It was a 0:10:49.440 --> 0:10:54.080 day we weren't climbing ridges or anything. Um, Pete Munich, 0:10:55.880 --> 0:10:58.520 you do many things, but Rocky Mountain go Tollions explain 0:10:58.600 --> 0:11:00.400 that real quick. So the rock came out and go 0:11:00.480 --> 0:11:03.800 to lines is as your child, I guess you could 0:11:03.840 --> 0:11:06.400 call it my brain child. Yeah. With the help of 0:11:06.480 --> 0:11:10.600 many talented people along the way, has become the leading 0:11:10.640 --> 0:11:15.680 conservation organization for rocky mountain goats across North America. Alright, 0:11:15.800 --> 0:11:20.200 do you have members? We do? Oh? Yeah, Um, it's 0:11:20.240 --> 0:11:24.400 a it's an animal that doesn't draw. You know, it 0:11:24.440 --> 0:11:27.440 doesn't have its focus group. Correct? It does now? It 0:11:27.520 --> 0:11:30.360 does now? It never did have its focus group. Correct. 0:11:30.800 --> 0:11:32.840 You've read all the books by Duncan Gil Chris, quite 0:11:32.880 --> 0:11:36.800 a few of them, and his videos. Not many mountain 0:11:36.800 --> 0:11:39.640 goat writers, but he is, if there are two, I'm 0:11:39.679 --> 0:11:42.480 guessing he's probably the best. Oh he's he's a pretty 0:11:42.600 --> 0:11:44.800 he's a legend right there. But the guy that wrote 0:11:45.240 --> 0:11:50.160 The Beast The Color of Winner, Chadwick not real hunting friendly. No, 0:11:50.280 --> 0:11:54.559 but nor are his colleagues. But um, but uh an 0:11:54.559 --> 0:11:57.520 informative book anyway. Yeah, The Beast of Color Winner is 0:11:58.760 --> 0:12:02.400 an incredible book. Um certainly doesn't highlight hunting in the 0:12:02.400 --> 0:12:08.160 way that we try to. He's still alive, lives in Montana. Yeah, yeah, 0:12:08.320 --> 0:12:11.400 he's he's a good guy. He's you know, he Um. 0:12:11.440 --> 0:12:13.000 I don't know, it's weird because like when you get 0:12:13.120 --> 0:12:17.040 a researcher, you know, but but they spend a lot 0:12:17.080 --> 0:12:18.640 of time in proximity the animal. You can kind of 0:12:18.640 --> 0:12:20.640 go with two directions and you kind of almost felt 0:12:20.640 --> 0:12:24.280 like this like anthropomorphic kind of relationship, you know. But 0:12:24.520 --> 0:12:27.680 it's an informative as hell. Yeah, it's incredible. You know, 0:12:27.679 --> 0:12:31.360 there's not a lot of literature on mountain goats, and 0:12:31.520 --> 0:12:34.360 certainly not a lot of literature for the general public. 0:12:34.720 --> 0:12:38.600 So The Basic Color of Winter is a very valuable 0:12:38.600 --> 0:12:42.120 book to the mountain goat. Yeah. Um. Gilchrist has so 0:12:42.120 --> 0:12:44.880 many awesome observations. I love that. You know, he's like 0:12:44.920 --> 0:12:49.880 an astute observer. Accidentally he's an accidental very good writer. 0:12:50.720 --> 0:12:53.080 When I said that, I mean I think that. I 0:12:53.080 --> 0:12:56.520 don't think he he set out to try to emulate styles, 0:12:56.840 --> 0:13:01.480 but he accidentally writes like Hemingway interest in these very 0:13:01.520 --> 0:13:07.200 like clear declarative sentences. He like says a very true thing, 0:13:08.000 --> 0:13:10.439 then says a very true thing, then says a very 0:13:10.480 --> 0:13:13.959 true thing on down the line and winds up having 0:13:13.960 --> 0:13:16.839 He's like kind of like accidentally beautiful passage. It's kind 0:13:16.840 --> 0:13:19.559 of hard to argue with a guy like that. Yeah, 0:13:19.880 --> 0:13:26.960 there's like an authoritative sense. And then Jeff Sposito, Yeah, 0:13:27.160 --> 0:13:33.400 from Italy, from from dual citizen. Possibly soon Oh you 0:13:33.440 --> 0:13:36.280 even have a hat. The reason Jeff, he's I want 0:13:36.280 --> 0:13:38.319 to talk a little bit about um. So we got 0:13:38.320 --> 0:13:42.400 to kind of like two organizations to two goody two 0:13:42.400 --> 0:13:46.280 shoe do good or organizations represented here. I've never been 0:13:46.280 --> 0:13:49.600 called that before that. You actually couldn't get that name. 0:13:49.640 --> 0:13:51.280 You tried to be the two shoot the Goody two 0:13:51.280 --> 0:13:53.280 Shoe Alliance, but had to go with the Rocky Mountain. 0:13:53.480 --> 0:13:57.040 Wasn't able to wasn't able to get it on paper. Yeah, 0:13:57.080 --> 0:13:58.640 so so right down when you got going on the 0:13:58.640 --> 0:14:02.280 two percent so so similar to Pete. Thanks to a 0:14:02.320 --> 0:14:04.880 lot of help. But but we started an organization called 0:14:05.000 --> 0:14:09.640 two percent for Conservation and UH and really the primary 0:14:09.640 --> 0:14:16.240 objective is to to help conservation groups UH get help 0:14:16.320 --> 0:14:21.240 them fund their mission work by bringing industry companies and 0:14:21.280 --> 0:14:24.160 giving away to get industry companies more involved and at 0:14:24.160 --> 0:14:27.640 the same time, how how this really came to fruition 0:14:27.720 --> 0:14:30.440 was understanding that that companies that do get back to 0:14:30.520 --> 0:14:36.400 conservation deserve recognition for for what they do, uh and 0:14:36.400 --> 0:14:39.240 and what they contribute, and trying to find a medium 0:14:39.320 --> 0:14:42.720 or a platform to help them get recognition from consumers 0:14:42.760 --> 0:14:45.480 for for what they do. For conservation groups. Yeah, so 0:14:45.520 --> 0:14:47.840 you go on there and you see that that that's there, 0:14:47.920 --> 0:14:50.080 and you know what you're doing. Now, I look, I 0:14:50.080 --> 0:14:51.400 don't know if you can even talk about this. Can 0:14:51.400 --> 0:14:53.360 you talk about like because I see that name and 0:14:53.400 --> 0:14:56.320 something pops into my mind, can you talk about that? 0:14:56.440 --> 0:14:57.800 You're not a lot of talk about that. I think 0:14:57.840 --> 0:15:01.000 we can talk about whatever, whatever everything. It's kind of like, 0:15:01.160 --> 0:15:03.880 you know, there's what is it one percent for its 0:15:03.920 --> 0:15:06.600 one percent for the planet. Yeah, and that's uh so 0:15:06.680 --> 0:15:08.880 one Percent of the Planet is an organization that that 0:15:08.960 --> 0:15:12.240 was started by of Entinard, who is the founder of Patagonia, 0:15:12.440 --> 0:15:15.200 and and a fellow named Craig Matthews who wants a 0:15:15.240 --> 0:15:17.720 fly shop here in West Yellowstone just south of us 0:15:17.720 --> 0:15:20.920 and uh uh don't quote me on this, but twelve 0:15:21.000 --> 0:15:22.960 or fifteen years ago they started One Percent for the 0:15:22.960 --> 0:15:27.320 planet based off the principles of of businesses that make 0:15:27.400 --> 0:15:31.280 a living on on the planet. Outdoor industry should be 0:15:31.320 --> 0:15:36.040 given back to UH to environmental causes and protecting the 0:15:36.040 --> 0:15:40.480 planet and UM and their models. It's been very successful. 0:15:40.880 --> 0:15:44.640 They have I think over two thousand member businesses now, yeah, 0:15:44.840 --> 0:15:47.760 and it's all in the in the software outdoor in 0:15:48.000 --> 0:15:50.960 well it's it's uh, it's very broad. I mean they 0:15:51.040 --> 0:15:54.520 have food, you know, food organic companies. Cliff Bars is 0:15:54.560 --> 0:15:57.040 a pretty popular brand name. That's one percent planet number. 0:15:57.080 --> 0:15:59.480 Remember if you look on the back of every cliff Bar, 0:15:59.600 --> 0:16:02.440 you there's a little logo. UM. So it's pretty broad. 0:16:02.520 --> 0:16:05.360 But but a lot of over two thousand I believe, 0:16:05.440 --> 0:16:09.680 yeah so so yeah, so they we I can't take 0:16:09.680 --> 0:16:12.680 credit for for inventing that model, but but really looking 0:16:12.720 --> 0:16:16.960 at what that model has done for environmental UH sustainability 0:16:17.000 --> 0:16:21.440 type nonprofits and what it's done for businesses like Patagonia 0:16:21.520 --> 0:16:25.560 who really have a strong reputation with corporate responsibility. We 0:16:25.760 --> 0:16:28.680 how many businesses, I mean, how many organizations do they backed? 0:16:28.800 --> 0:16:32.680 You know, they have UH I want to say thirty 0:16:32.680 --> 0:16:37.160 five hundred different nonprofit environmental they say, or within their network. 0:16:37.200 --> 0:16:41.400 I mean it's it's broad, it's it's super broad. Yeah. 0:16:41.720 --> 0:16:43.560 But but yeah, so that's kind of what our model 0:16:43.640 --> 0:16:46.080 is built off of. We looked at the opportunity to 0:16:46.120 --> 0:16:48.680 kind of leverage that and hunting and fishing conservation, and 0:16:48.680 --> 0:16:50.440 it made a lot of sense the more we learned 0:16:50.480 --> 0:16:53.200 about how one percent of the planet structured and what 0:16:53.280 --> 0:16:56.120 they do. Um and that's kind of what started us 0:16:56.160 --> 0:16:58.880 down the path with two percent of conservation. So what 0:16:58.920 --> 0:17:00.520 do you got to do now? Like it's pretty brand 0:17:00.520 --> 0:17:04.720 spigty new. Yeah, we gotta we got everything to do. Yeah, 0:17:04.760 --> 0:17:07.200 we uh to this point. So we've been working on 0:17:07.200 --> 0:17:10.000 on getting this going for about the last two years, 0:17:10.720 --> 0:17:12.560 really doing all the back and stuff, getting the r 0:17:12.640 --> 0:17:16.240 S determination for five of m C three status, getting 0:17:16.240 --> 0:17:19.879 some startup funding money, working with some uh some conservation 0:17:19.920 --> 0:17:23.359 groups and some businesses to really get feedback and involve 0:17:23.400 --> 0:17:24.760 the model, make sure we're going on the right path. 0:17:24.840 --> 0:17:27.320 And when you say startup money, what do you mean, 0:17:27.640 --> 0:17:29.320 like you needed money just to get like the legal 0:17:29.359 --> 0:17:31.240 stuff taking care of. Gotta get the legal stuff taken 0:17:31.280 --> 0:17:33.560 care of, got to build a website, got to create 0:17:33.600 --> 0:17:36.280 a brand. Who got to go out and market the 0:17:36.320 --> 0:17:39.400 brand and build value so, so who pays for that? 0:17:40.440 --> 0:17:43.560 Do do the did did the groups that you're gonna 0:17:43.560 --> 0:17:46.280 eventually support pay for it as an investment for the 0:17:46.280 --> 0:17:48.240 backing they might get down the road or did you 0:17:48.280 --> 0:17:51.200 have people who are participating the program help so so 0:17:51.200 --> 0:17:53.000 so a little bit of both. But yeah, my our 0:17:53.080 --> 0:17:55.879 first approach was to go to some conservation groups that 0:17:55.920 --> 0:17:59.159 I'm fortunate to have a relationship with the first one 0:17:59.200 --> 0:18:01.960 I went to was a Wild che Foundation, And yeah, 0:18:01.960 --> 0:18:04.520 it was exactly that conversation and hey, what do you 0:18:04.560 --> 0:18:07.040 think of this model? Is pretty open, casual conversation. This 0:18:07.119 --> 0:18:09.800 is an idea we have when we think that if 0:18:09.800 --> 0:18:12.680 it's successful, it could it could help raise more money 0:18:12.680 --> 0:18:17.160 for groups like yourself. Uh, and I need some money. 0:18:17.280 --> 0:18:19.440 But to get it going, we need we need some money. 0:18:19.480 --> 0:18:21.600 So they had they took a leap of faith. They 0:18:21.640 --> 0:18:23.600 believe in the model, and they said, yeah, I think 0:18:23.640 --> 0:18:27.520 that this just can impact us long term, can impact 0:18:27.600 --> 0:18:30.359 conservation as a whole long term, which is which is 0:18:30.359 --> 0:18:32.440 it just as important. So they were willing to invest 0:18:32.520 --> 0:18:34.800 some money to in in the form of a grant 0:18:34.840 --> 0:18:37.159 to get it off the ground. Did that come with 0:18:37.240 --> 0:18:40.200 stipulation that you're gonna have to pay them back. No, no, 0:18:40.840 --> 0:18:44.200 no strings they took faith. Yeah, no strings attached. How 0:18:44.240 --> 0:18:48.160 many uh are you guys? Is it launched? Like? Could 0:18:48.200 --> 0:18:51.080 I expect to go somewhere and go and be like, 0:18:51.119 --> 0:18:53.760 oh two percent for conservation? So we yeah you can. 0:18:53.840 --> 0:18:57.080 So we turned the website on for lack of a 0:18:57.640 --> 0:19:00.760 better term, about ten days ago. Yeah, okay, so the 0:19:00.760 --> 0:19:04.000 website's live. It's it's fishing wildlife dot org or two 0:19:04.000 --> 0:19:06.840 percent conservation dot org. Get you there too, So we 0:19:06.880 --> 0:19:09.280 have a website. I gotta put in a little percentage. 0:19:09.960 --> 0:19:12.840 You can't buy domain names and simuls two all written out, 0:19:13.320 --> 0:19:17.639 but yeah t w oh yeah, but fishing wildlife dot org. 0:19:18.200 --> 0:19:22.480 The problem with hunter eat No, we're into the problem. 0:19:22.640 --> 0:19:25.960 Someone else had already taken the numeral. Who is that? 0:19:27.040 --> 0:19:30.120 Just some jackass? Same way some jackass owns meat eater 0:19:30.240 --> 0:19:32.720 dot com. Did you try to buy it? The guys 0:19:32.760 --> 0:19:35.000 owns meteor dot com now and then puts up a 0:19:35.000 --> 0:19:38.040 picture of some dinner he ate in the restaurant. You 0:19:38.080 --> 0:19:45.320 reach out to him. We drive. We haven't tried yet. 0:19:45.320 --> 0:19:48.320 We don't have those kind of pockets yet. Have you 0:19:48.320 --> 0:19:51.840 even approached the game? Oh yeah we did, No, Yeah, 0:19:51.880 --> 0:19:54.600 we just sent just an email to saying, hey, we'd 0:19:54.640 --> 0:19:57.080 love to have that name. I don't think you ever 0:19:57.119 --> 0:20:01.440 got back to you any It's funny, not a hunting thing. 0:20:01.600 --> 0:20:04.520 It's it's the same thing. He's like, oh yeah, looking 0:20:04.560 --> 0:20:09.639 for a restaurant. He's hunting for a restaurant. Yeah. Be 0:20:09.680 --> 0:20:12.720 like he's going to be like, I'll go by going 0:20:12.760 --> 0:20:17.439 out to eat or I'll buy trying to find a 0:20:17.440 --> 0:20:20.359 good restaurant dot com. And then you give me the 0:20:20.400 --> 0:20:22.480 one you have because you obviously have the wrong one 0:20:23.080 --> 0:20:27.760 because that's going out to dinner. That's funny, Yeah, out 0:20:27.760 --> 0:20:29.440 to dinner. It would be a better at one for him. 0:20:29.680 --> 0:20:33.200 There's so many stories, and this is the right group 0:20:33.200 --> 0:20:35.280 of guys to know them all. But there's so many 0:20:35.280 --> 0:20:39.480 stories about like people right when domain names, you know, 0:20:41.080 --> 0:20:43.680 the domain name buying games, like people who like, yeah, 0:20:43.680 --> 0:20:44.719 you know, he might want to be in the big 0:20:44.800 --> 0:20:47.240 name in politics. Someday I'm gonna go buy his name. 0:20:51.680 --> 0:20:54.320 You almost like, go get my kids names now in 0:20:54.320 --> 0:20:56.120 case everyone have like a you know, if he comes 0:20:56.119 --> 0:20:58.160 like a tree trimmer and wants to have like his name. 0:20:59.119 --> 0:21:03.600 Uh So, speaking of that, but we were pretty fortunate 0:21:03.800 --> 0:21:08.800 to uh I play the domain game. No, we got 0:21:08.800 --> 0:21:11.920 fish and Wildlife dot org, which is nobody had that, 0:21:11.960 --> 0:21:13.600 and I think somebody lapsed on it. And I was 0:21:13.640 --> 0:21:15.880 on Go Daddy late at night one time when trying 0:21:15.920 --> 0:21:19.600 to find fish and wildlife dot org no, and I 0:21:19.640 --> 0:21:22.560 was putting in a whole bunch of random domain names 0:21:22.560 --> 0:21:24.439 and Go Daddy and it's like, I don't even know 0:21:24.440 --> 0:21:25.919 how I came to fish and wild life dot org 0:21:25.960 --> 0:21:27.480 but put it in. It was like available hunter Bucks 0:21:27.480 --> 0:21:32.080 and I was like, ham, that's kind of expensive, and 0:21:32.200 --> 0:21:33.679 moved on to like search of other domains. And the 0:21:33.680 --> 0:21:35.760 next morning I woke up and like texting one of 0:21:35.800 --> 0:21:37.200 my buddies that's helped me with this, and I was like, 0:21:37.240 --> 0:21:39.359 fishing wildife dot organs availables, Like you bought it, right, 0:21:39.359 --> 0:21:44.280 And I was like no, he's like, dude, you're a moron. Yeah. Man, 0:21:44.640 --> 0:21:47.040 So so we bought that domain name and that's what 0:21:47.080 --> 0:21:50.240 we're using to promote the platform A two percent for conservation. 0:21:51.080 --> 0:21:52.760 I figured if it doesn't work out, maybe we could 0:21:52.760 --> 0:21:57.439 sell it domain name and somebody needs it. Yeah, now 0:21:57.520 --> 0:22:03.719 the people know al right, so you launched ten days ago, Yeah, 0:22:03.760 --> 0:22:12.320 who are your benefactors? So to mean who would you okay, 0:22:13.000 --> 0:22:17.880 you aggregate the two percents? No? No? So yeah, So 0:22:17.880 --> 0:22:20.680 so I don't know. I don't I wouldn't say benefactors 0:22:20.720 --> 0:22:22.480 the word I would use, but I think that's appropriate. 0:22:22.600 --> 0:22:27.000 So we aren't taking the money from companies that they're 0:22:27.040 --> 0:22:30.080 giving back to conservation. Essentially, what our organization does a 0:22:30.160 --> 0:22:33.520 certify that a company does meet certain criteria. Oh, I 0:22:33.560 --> 0:22:36.360