1 00:00:10,960 --> 00:00:15,200 Speaker 1: Hello, and welcome to another episode of the Odd Lots podcast. 2 00:00:15,240 --> 00:00:20,079 Speaker 1: I'm Joe Wisenthal and I'm Tracy Allaway. So, Tracy, we 3 00:00:20,120 --> 00:00:23,040 Speaker 1: don't really talk about it that much on the show, 4 00:00:23,120 --> 00:00:25,799 Speaker 1: but if there's one thing I know about you and 5 00:00:25,880 --> 00:00:31,400 Speaker 1: your career, you're very into sort of like weird asset classes, 6 00:00:31,440 --> 00:00:36,440 Speaker 1: weird income streams that get packaged and resolved, A lifelong 7 00:00:36,479 --> 00:00:41,400 Speaker 1: fascination of yours. Yeah, I guess. I guess you could 8 00:00:41,400 --> 00:00:46,560 Speaker 1: broadly say I'm interested in the financialization of various assets. 9 00:00:46,760 --> 00:00:50,760 Speaker 1: But in recent years there have been some pretty amazing ones. 10 00:00:50,840 --> 00:00:52,800 Speaker 1: I think one of the weird things about this is 11 00:00:52,840 --> 00:00:55,880 Speaker 1: that nowadays, when you hear it, it doesn't actually sound 12 00:00:55,920 --> 00:00:58,480 Speaker 1: that weird, But when these things were happening just a 13 00:00:58,520 --> 00:01:01,240 Speaker 1: couple of years ago, it was really strange. So I remember, 14 00:01:01,280 --> 00:01:05,840 Speaker 1: for instance, there was a solar panel securitization a few 15 00:01:05,920 --> 00:01:08,800 Speaker 1: years ago, and everyone thought that was nuts because bankers 16 00:01:08,800 --> 00:01:15,160 Speaker 1: were securitizing Sunshine into an investable bond. But nowadays that 17 00:01:15,200 --> 00:01:17,800 Speaker 1: seems very very normal. And then some of the other 18 00:01:17,840 --> 00:01:21,240 Speaker 1: ones that have come up are franchise rights and sort 19 00:01:21,280 --> 00:01:24,680 Speaker 1: of brand values from restaurants. We've had a bunch of 20 00:01:24,680 --> 00:01:28,800 Speaker 1: those and the latest one that everyone is kind of 21 00:01:28,800 --> 00:01:33,759 Speaker 1: going nuts over is music rights. Yeah, exactly right. So basically, 22 00:01:33,800 --> 00:01:37,679 Speaker 1: anything that throws off some sort of predictable or semi 23 00:01:37,720 --> 00:01:42,400 Speaker 1: predictable ers, um, you know, future cash flows can theoretically 24 00:01:42,480 --> 00:01:46,039 Speaker 1: be turned into a product, into a financial product that 25 00:01:46,040 --> 00:01:48,720 Speaker 1: can be sold. And of course one thing that we 26 00:01:48,840 --> 00:01:52,160 Speaker 1: know uh FROs off cash is music rights. And so 27 00:01:52,880 --> 00:01:56,160 Speaker 1: this year, um, there's been a budge but a couple 28 00:01:56,160 --> 00:02:00,639 Speaker 1: of artists that sold the rights to their catalog. Bob Dylan, 29 00:02:01,280 --> 00:02:06,720 Speaker 1: someone bought Bob Dylan's future cash flows. So all the 30 00:02:06,920 --> 00:02:08,880 Speaker 1: I guess, I don't know all the music that all 31 00:02:08,919 --> 00:02:12,600 Speaker 1: the streaming revenue, and U said, commercials and movies and 32 00:02:12,639 --> 00:02:15,200 Speaker 1: all that he got got got a big check in 33 00:02:15,240 --> 00:02:18,400 Speaker 1: advance for that. Shakira is another one who just I 34 00:02:18,480 --> 00:02:20,960 Speaker 1: think a few weeks ago, a few weeks ago, sold 35 00:02:20,960 --> 00:02:24,360 Speaker 1: her song catalog. So this is a hot area. I mean, 36 00:02:24,400 --> 00:02:26,840 Speaker 1: I think there's actually like, weren't Bowie Bonds a thing 37 00:02:26,880 --> 00:02:30,160 Speaker 1: a long time ago? That's like basically the Joe there's 38 00:02:30,200 --> 00:02:32,680 Speaker 1: an aw thoughts episode on this. There's actually a very 39 00:02:32,800 --> 00:02:36,760 Speaker 1: very early Yeah, that was right after David Bowie died. 40 00:02:37,000 --> 00:02:39,880 Speaker 1: But I have to say, probably the most interesting thing 41 00:02:39,919 --> 00:02:43,120 Speaker 1: that happened in the music rights or royalty space last 42 00:02:43,160 --> 00:02:47,679 Speaker 1: year was someone not selling um their music rights, and 43 00:02:47,960 --> 00:02:51,840 Speaker 1: that was Taylor Swift, who famously has you know, lost 44 00:02:51,880 --> 00:02:56,600 Speaker 1: the rights to her master, her old masters, her catalog 45 00:02:56,600 --> 00:03:00,040 Speaker 1: of back music, and then it was bought by it 46 00:03:00,160 --> 00:03:02,760 Speaker 1: or Braun, which is kind of her like arch nemesis 47 00:03:02,800 --> 00:03:04,880 Speaker 1: in the music world, and then he sold those on 48 00:03:04,960 --> 00:03:08,640 Speaker 1: to a private equity firm called Shamrock Capital, and Taylor 49 00:03:08,639 --> 00:03:12,240 Speaker 1: Swift had a lot to say about that entire process, 50 00:03:12,280 --> 00:03:14,600 Speaker 1: which I'm sure we're going to get into. I gotta say, 51 00:03:14,760 --> 00:03:18,160 Speaker 1: someone actually emailed me saying that we should get Taylor 52 00:03:18,160 --> 00:03:21,919 Speaker 1: Swift on the podcast to talk about all these Um, yeah, 53 00:03:21,919 --> 00:03:24,600 Speaker 1: why haven't we yet? I can't believe that's so obvious. 54 00:03:24,680 --> 00:03:27,040 Speaker 1: Why haven't we just had Taylor Swift on our podcast 55 00:03:28,000 --> 00:03:30,600 Speaker 1: you know one day. Um, we'll get her next week, 56 00:03:30,639 --> 00:03:33,320 Speaker 1: we'll get her next year. So obviously we don't have 57 00:03:33,360 --> 00:03:36,480 Speaker 1: Taylor Swift today. UM, We'll be upfront about that, but 58 00:03:36,520 --> 00:03:39,320 Speaker 1: we do have someone who knows all about this space. Yeah, 59 00:03:39,400 --> 00:03:41,720 Speaker 1: and there are so many questions that we need to 60 00:03:41,720 --> 00:03:45,840 Speaker 1: get answered, like why now, how do you value these 61 00:03:46,240 --> 00:03:50,400 Speaker 1: uh income streams of these catalogs. Given the ongoing changing 62 00:03:50,520 --> 00:03:53,800 Speaker 1: nature of the music business. I mean, these days, obviously 63 00:03:53,920 --> 00:03:57,160 Speaker 1: streaming is a really big thing, but that wasn't obviously 64 00:03:57,200 --> 00:03:59,560 Speaker 1: anticipatable a few years ago. We don't know what the 65 00:03:59,640 --> 00:04:02,280 Speaker 1: music industry is gonna be like ten years, So so 66 00:04:02,320 --> 00:04:05,920 Speaker 1: many questions why now how you value these catalogs. So 67 00:04:05,960 --> 00:04:08,200 Speaker 1: I'm very excited we're going to be speaking with someone 68 00:04:08,240 --> 00:04:11,880 Speaker 1: who is a a music consultant in the business of 69 00:04:12,040 --> 00:04:14,800 Speaker 1: valuing exactly what we're talking about. We're going to be 70 00:04:14,880 --> 00:04:18,719 Speaker 1: speaking with Alistair Moen of Moan Music, an expert in 71 00:04:18,720 --> 00:04:23,160 Speaker 1: the music valuation business, to answer all these questions. So, Alistair, 72 00:04:23,200 --> 00:04:26,400 Speaker 1: thank you so much for joining us. Of course, thanks Jo. 73 00:04:27,920 --> 00:04:31,839 Speaker 1: So um you know why now, I mean, let's start 74 00:04:31,880 --> 00:04:34,520 Speaker 1: with that. I mean, we have seen a number of 75 00:04:34,560 --> 00:04:39,360 Speaker 1: really big artists selling the rights to their work. They're 76 00:04:39,480 --> 00:04:44,480 Speaker 1: turning their work into an asset that can be sold. Obviously, 77 00:04:45,240 --> 00:04:47,719 Speaker 1: this isn't totally new, It's been going on for a while, 78 00:04:47,720 --> 00:04:50,800 Speaker 1: but it seems to be really gathering steam. So what 79 00:04:51,000 --> 00:04:53,440 Speaker 1: is uh, what's happening right at this moment that suddenly 80 00:04:53,839 --> 00:04:56,359 Speaker 1: is making this a hot asset? Class you sort of 81 00:04:56,400 --> 00:05:02,080 Speaker 1: mentioned in your introduction, dere and obviously streaming has increased 82 00:05:02,080 --> 00:05:05,800 Speaker 1: the recording music industry and especially the narrative around the industry. 83 00:05:05,920 --> 00:05:08,839 Speaker 1: So the year two thousand and two thousand and fourteen, 84 00:05:09,240 --> 00:05:12,760 Speaker 1: there was continuing decline in the sale of recording music 85 00:05:12,839 --> 00:05:16,839 Speaker 1: as physical sales dropped. Since two thousand and fourteen, you've 86 00:05:16,880 --> 00:05:20,440 Speaker 1: seen a streaming growing a rate of forty per year, 87 00:05:20,720 --> 00:05:23,760 Speaker 1: which is really encouraging. And the other thing which is 88 00:05:24,600 --> 00:05:29,320 Speaker 1: really encouraging by that story is the nature of the consumption. 89 00:05:29,400 --> 00:05:33,040 Speaker 1: Where obviously, in a physical environment, um, you sold a 90 00:05:33,040 --> 00:05:35,440 Speaker 1: lot of CD s, it's sort of a one off transaction. 91 00:05:35,960 --> 00:05:39,720 Speaker 1: But we're streaming, you've got sort of repeatable consumption and 92 00:05:39,760 --> 00:05:42,760 Speaker 1: it's very much um yeah, but a lot of interest 93 00:05:42,800 --> 00:05:45,520 Speaker 1: from investors in the data is a lot better than 94 00:05:45,560 --> 00:05:48,760 Speaker 1: traditional sales data, and also the underlying consumption there's more 95 00:05:48,800 --> 00:05:51,040 Speaker 1: of a There seems to be a lot more repeatable 96 00:05:51,040 --> 00:05:55,159 Speaker 1: consumption which people are confident they can model. So I 97 00:05:55,200 --> 00:05:59,000 Speaker 1: think definitely that strong narrative around the recording music industry, 98 00:05:59,480 --> 00:06:01,960 Speaker 1: a lot of education in the market with the lacks 99 00:06:01,960 --> 00:06:05,400 Speaker 1: of hypnosis and primary wave doing a lot of funding rounds, 100 00:06:05,400 --> 00:06:08,839 Speaker 1: and definitely sort a low interest rate environment is have 101 00:06:08,920 --> 00:06:11,880 Speaker 1: a lot of people looking for for assets of field 102 00:06:11,920 --> 00:06:14,760 Speaker 1: long term yield, and music catalogs there's sort of been 103 00:06:14,760 --> 00:06:20,760 Speaker 1: a really really in vogue opportunity for that recently. So 104 00:06:20,880 --> 00:06:25,400 Speaker 1: when we see a headline like Universal Music Publishing buying 105 00:06:25,480 --> 00:06:30,159 Speaker 1: Bob Dylan's catalog for a reported three million dollars, what 106 00:06:30,240 --> 00:06:32,799 Speaker 1: does that actually mean, Where does the price come from, 107 00:06:33,080 --> 00:06:37,800 Speaker 1: and what does the catalog actually entail in terms of 108 00:06:37,920 --> 00:06:43,200 Speaker 1: rights and cash flow? Sure, so that's a very good question. Um. 109 00:06:43,320 --> 00:06:45,120 Speaker 1: First of all, when you're talking about a catalog, that 110 00:06:45,200 --> 00:06:49,400 Speaker 1: can mean different types of rights. So really broadly, you've 111 00:06:49,400 --> 00:06:53,880 Speaker 1: got the master rights, so that's the actual recording copyright, 112 00:06:54,240 --> 00:06:56,560 Speaker 1: and then you have the publishing copyright, which is the 113 00:06:56,640 --> 00:07:01,279 Speaker 1: underwriting underlying song or the underlying composition, And it gets 114 00:07:01,360 --> 00:07:04,200 Speaker 1: a little bit more complicated around with you by the 115 00:07:04,320 --> 00:07:06,240 Speaker 1: right to have control over that income. But those are 116 00:07:06,240 --> 00:07:11,840 Speaker 1: sort of two general classes. And when Universal we're valuing 117 00:07:11,880 --> 00:07:15,960 Speaker 1: that transaction, they'll be looking at the income streams historical 118 00:07:16,000 --> 00:07:19,880 Speaker 1: income streams from whatever rights that buying, and they'll also 119 00:07:19,920 --> 00:07:21,920 Speaker 1: be looking at how long they have those rights will 120 00:07:22,000 --> 00:07:24,320 Speaker 1: last for and then sort of trying to project those 121 00:07:24,720 --> 00:07:27,680 Speaker 1: rights going forward and as I sort of mentioned, you know, 122 00:07:28,240 --> 00:07:32,880 Speaker 1: for example, publishing copyrights last seventy years plus the life 123 00:07:32,880 --> 00:07:35,480 Speaker 1: of the offer, so it's a very long term cash flow. 124 00:07:35,840 --> 00:07:38,200 Speaker 1: So most of these investments are looking for low yield 125 00:07:38,280 --> 00:07:41,840 Speaker 1: and sort of projecting ten to fifteen years of cash 126 00:07:41,880 --> 00:07:44,760 Speaker 1: flow with a terminal value. So it's is very much 127 00:07:44,800 --> 00:07:48,560 Speaker 1: a long term horizon of looking at the past history, 128 00:07:48,760 --> 00:07:51,320 Speaker 1: how long you're those rights for, and sort of how 129 00:07:51,360 --> 00:07:54,880 Speaker 1: confident you are and predicting those future cash flows. You know, 130 00:07:55,160 --> 00:07:59,640 Speaker 1: you mentioned, um, the high quality of the data that 131 00:07:59,720 --> 00:08:04,440 Speaker 1: we're streaming, these assets can be analyzed in a way 132 00:08:04,480 --> 00:08:07,760 Speaker 1: that they haven't been. It hasn't been so easy in 133 00:08:07,800 --> 00:08:10,320 Speaker 1: the past, like maybe when people are buying CDs and such. 134 00:08:10,680 --> 00:08:14,600 Speaker 1: But on the other hand, streaming as a phenomenon hasn't 135 00:08:14,640 --> 00:08:18,120 Speaker 1: really been around that long, and we know that you know, 136 00:08:18,160 --> 00:08:22,240 Speaker 1: it's right, there's always potential for technological disruption, So how 137 00:08:22,280 --> 00:08:27,080 Speaker 1: do people or how do you go about essentially modeling 138 00:08:27,160 --> 00:08:30,000 Speaker 1: the risk that the business just dramatically changes again like 139 00:08:30,040 --> 00:08:33,040 Speaker 1: another sort of like napster or something could come along 140 00:08:33,240 --> 00:08:36,120 Speaker 1: in theory and people stop paying for music, or the 141 00:08:36,120 --> 00:08:38,400 Speaker 1: amount of people pay for music plunges, Like how do 142 00:08:38,679 --> 00:08:42,520 Speaker 1: how do those risks get incorporated into what people are 143 00:08:42,520 --> 00:08:46,920 Speaker 1: willing to pay. So that's a really interesting question. And 144 00:08:47,840 --> 00:08:52,040 Speaker 1: historically before the recent boom, publishing catalogs or have the 145 00:08:52,160 --> 00:08:55,400 Speaker 1: master catalogs but sort of considered a lot more lower risk. 146 00:08:55,520 --> 00:08:57,960 Speaker 1: And for that for the very reason you mentioned that 147 00:08:58,559 --> 00:09:01,280 Speaker 1: UM in terms of of the royalty is coming from 148 00:09:01,320 --> 00:09:05,920 Speaker 1: B to C income, so from sales or streams. That's 149 00:09:05,920 --> 00:09:10,199 Speaker 1: something which does change over time. But what's often quite 150 00:09:10,360 --> 00:09:13,400 Speaker 1: prominent in music catalogs, which is on the publishing side, 151 00:09:13,480 --> 00:09:18,200 Speaker 1: is B two B licensing, so licenseseing revenue from radio 152 00:09:18,240 --> 00:09:21,640 Speaker 1: play or from the background usage of music and stores, 153 00:09:21,720 --> 00:09:25,680 Speaker 1: or from the background usage of music and bars, and 154 00:09:25,880 --> 00:09:28,760 Speaker 1: as well as sort of licensing for TV and film, 155 00:09:28,800 --> 00:09:31,200 Speaker 1: and going forward, I guess there's a lot of hope 156 00:09:31,280 --> 00:09:34,560 Speaker 1: that you know, new technologies such as AI et cetera, 157 00:09:34,760 --> 00:09:37,280 Speaker 1: to be also licenses for that. So that's one of 158 00:09:37,320 --> 00:09:41,000 Speaker 1: the reasons why particularly publishing is which has more of 159 00:09:41,000 --> 00:09:44,520 Speaker 1: those diverse income streams typically is sort of considered more 160 00:09:44,559 --> 00:09:47,960 Speaker 1: lower risks, So that's very much a consideration, and looking 161 00:09:48,040 --> 00:09:50,680 Speaker 1: at the types of incumbent it's sort of quite surprising 162 00:09:51,280 --> 00:09:54,319 Speaker 1: is how many diverse income streams can come from one copyright. 163 00:09:55,240 --> 00:09:59,120 Speaker 1: So Joe just mentioned the idea of the business model 164 00:09:59,240 --> 00:10:02,719 Speaker 1: changing and how might that impact master right. So, one 165 00:10:02,720 --> 00:10:06,560 Speaker 1: of the really interesting things about the Taylor Swift saga 166 00:10:06,880 --> 00:10:11,440 Speaker 1: that I mentioned in the intro was that after her 167 00:10:11,760 --> 00:10:15,560 Speaker 1: Old Masters were sold to this private equity firm, she 168 00:10:15,679 --> 00:10:18,640 Speaker 1: basically said that she was going to re record her 169 00:10:18,720 --> 00:10:23,120 Speaker 1: old songs um in order to like get control back 170 00:10:23,240 --> 00:10:27,160 Speaker 1: over them. I have to say, like, this is an 171 00:10:27,160 --> 00:10:29,760 Speaker 1: area that I'm not familiar with, but what does that 172 00:10:29,800 --> 00:10:33,360 Speaker 1: actually mean? And how is she allowed to do that? 173 00:10:33,440 --> 00:10:35,920 Speaker 1: Because I thought the whole point of Old Masters was 174 00:10:36,000 --> 00:10:39,960 Speaker 1: to basically preserve the copyright on the music. And then lastly, 175 00:10:40,600 --> 00:10:44,920 Speaker 1: would that vastly change the value of the songs that 176 00:10:45,040 --> 00:10:49,200 Speaker 1: this private equity firm, Shamrock Capital just bought for millions 177 00:10:49,200 --> 00:10:53,599 Speaker 1: of dollars? Of course sure. So before I went to 178 00:10:53,640 --> 00:10:57,400 Speaker 1: the music industry, I was actually a trained lawyer, and 179 00:10:57,440 --> 00:11:01,320 Speaker 1: it's become really in handy because as well as valuing 180 00:11:01,360 --> 00:11:03,800 Speaker 1: these royalty cash flows and analyzing it, you've could be 181 00:11:03,840 --> 00:11:07,320 Speaker 1: got to be really familiar with the legal um stipilations 182 00:11:07,360 --> 00:11:11,080 Speaker 1: of these contracts. So when I spoke about the master 183 00:11:11,200 --> 00:11:15,440 Speaker 1: recording and the and the publishing composition. The other difference 184 00:11:15,480 --> 00:11:19,280 Speaker 1: there is that, um, if you write a song and 185 00:11:19,360 --> 00:11:21,400 Speaker 1: you do it, someone else does a cover version of it, 186 00:11:21,760 --> 00:11:24,640 Speaker 1: someone else can always see another cover, but you can't record. 187 00:11:24,760 --> 00:11:27,360 Speaker 1: You can't write the same song again, So that publishing 188 00:11:27,400 --> 00:11:31,600 Speaker 1: contract always remains unique, but you could always For example, 189 00:11:31,640 --> 00:11:36,040 Speaker 1: Taylor Swift is effectively covering her own songs. So typically 190 00:11:36,280 --> 00:11:39,400 Speaker 1: the record label when it scien Taylor Swift, there be 191 00:11:39,679 --> 00:11:43,280 Speaker 1: provisions and those contracts saying that she can't cover her 192 00:11:43,320 --> 00:11:47,000 Speaker 1: own songs for a specified period of time. So that's 193 00:11:47,040 --> 00:11:49,760 Speaker 1: what's going on there, is that she is effectively covering 194 00:11:49,760 --> 00:11:53,480 Speaker 1: her own work, and that's something which, yeah, there's stipulations 195 00:11:53,480 --> 00:11:56,480 Speaker 1: in the contract. The second part of your question is 196 00:11:56,640 --> 00:12:01,480 Speaker 1: really interesting because the short answer is it's un tested. Um, 197 00:12:01,600 --> 00:12:04,280 Speaker 1: there's being sort of people in the past, prominent artists 198 00:12:04,280 --> 00:12:06,319 Speaker 1: such as Prince who have had fell out with the 199 00:12:06,400 --> 00:12:09,520 Speaker 1: record label and always used this as sort of a 200 00:12:09,520 --> 00:12:11,319 Speaker 1: part of the negotiation. We're saying, well, I'm going to 201 00:12:11,400 --> 00:12:15,240 Speaker 1: rerecord my entire catalog, and usually that goes around the 202 00:12:15,320 --> 00:12:19,560 Speaker 1: negotiation of perhaps giving those masters back or increasingly share 203 00:12:19,559 --> 00:12:22,600 Speaker 1: of the income the arts takes. So there's actually something 204 00:12:22,600 --> 00:12:26,560 Speaker 1: relatively untested because there's a few examples of some smaller 205 00:12:26,559 --> 00:12:28,280 Speaker 1: ats doing it, but it's always been used as a 206 00:12:28,320 --> 00:12:31,400 Speaker 1: negotiation tactic, a sort of nuclear option, and no one 207 00:12:31,440 --> 00:12:33,719 Speaker 1: until Taylor has actually sort of pulled that option. So 208 00:12:34,200 --> 00:12:36,240 Speaker 1: it will be interesting to see because it does raise 209 00:12:36,280 --> 00:12:40,280 Speaker 1: a mini questions. So just I'm Taylor Swift real quickly. 210 00:12:41,040 --> 00:12:43,880 Speaker 1: In theory, if she were to re record all of 211 00:12:43,920 --> 00:12:46,880 Speaker 1: her own all of her old albums, and theoretically she 212 00:12:46,920 --> 00:12:49,319 Speaker 1: would like I don't know, release them as new albums, 213 00:12:49,440 --> 00:12:53,440 Speaker 1: albums or something, the fans might stream those, in which 214 00:12:53,480 --> 00:12:57,400 Speaker 1: case she would get some streaming revenue from that. But 215 00:12:57,520 --> 00:13:01,880 Speaker 1: then the owner of those original masters would get some 216 00:13:02,080 --> 00:13:05,080 Speaker 1: sort of licensing revenue, as they would from any other cover. 217 00:13:06,080 --> 00:13:08,920 Speaker 1: So yeah, they whoever owns the end lining publishing assets, 218 00:13:09,840 --> 00:13:15,079 Speaker 1: and typically in the industry, um the artist retains ownership 219 00:13:15,160 --> 00:13:18,040 Speaker 1: or at least for long and the long term, the 220 00:13:18,120 --> 00:13:21,160 Speaker 1: artist will retain any ownership of those publishing interests. And 221 00:13:21,360 --> 00:13:24,959 Speaker 1: this is what you might see a lot of these headlines, 222 00:13:25,040 --> 00:13:27,520 Speaker 1: is that a lot of the big catalogs being sold 223 00:13:27,520 --> 00:13:30,080 Speaker 1: a people even heard before because they're actually the songwriters 224 00:13:30,480 --> 00:13:33,240 Speaker 1: behind these songs and that's the sort of the really 225 00:13:33,320 --> 00:13:35,160 Speaker 1: unique I p and that's some sort of the more 226 00:13:35,679 --> 00:13:37,720 Speaker 1: the air of the music industry which is not as prominent, 227 00:13:37,760 --> 00:13:40,240 Speaker 1: which is but we're on the very valuable ap is. 228 00:13:41,640 --> 00:13:44,839 Speaker 1: So actually, Alis, this would be a good spot because 229 00:13:44,880 --> 00:13:48,240 Speaker 1: you mentioned you are a lawyer, but or you were 230 00:13:48,240 --> 00:13:51,040 Speaker 1: previously a lawyer. What do you just tell us sort 231 00:13:51,040 --> 00:13:54,560 Speaker 1: of real quickly for listeners, how you got into this 232 00:13:54,679 --> 00:13:57,679 Speaker 1: space and the sort of like broad trajectory of how 233 00:13:57,720 --> 00:13:59,880 Speaker 1: you got here in this moment to be a MU 234 00:14:00,160 --> 00:14:04,880 Speaker 1: consultant and expert in music valuation. Sure, so, I was 235 00:14:04,920 --> 00:14:08,560 Speaker 1: actually originally a corporate lawyer in New Zealand, where I 236 00:14:08,600 --> 00:14:11,560 Speaker 1: grew up, and I moved to New York about eight 237 00:14:11,640 --> 00:14:14,079 Speaker 1: years ago to study music business at n y U. 238 00:14:15,000 --> 00:14:17,439 Speaker 1: And while I was at n y U, I actually 239 00:14:17,800 --> 00:14:19,120 Speaker 1: had a lot of spent a lot of time in 240 00:14:19,120 --> 00:14:22,720 Speaker 1: the music publishing industry, including one publisher that was sort 241 00:14:22,760 --> 00:14:27,560 Speaker 1: of acquiring a lot of copyrights, and eventually after moving 242 00:14:27,600 --> 00:14:31,000 Speaker 1: back to London working on the legal side at Universal Records, 243 00:14:31,040 --> 00:14:33,960 Speaker 1: I worked at a company for the about three years 244 00:14:34,000 --> 00:14:36,680 Speaker 1: called twenty three Capital, which was lending into the space 245 00:14:37,480 --> 00:14:40,960 Speaker 1: um leaning against back catalogs rather than purchasing, and I 246 00:14:41,000 --> 00:14:43,640 Speaker 1: had the sort of experience of doing the analysis of 247 00:14:43,680 --> 00:14:47,120 Speaker 1: the royalty statements and yeah, to provide a little bit 248 00:14:47,120 --> 00:14:50,560 Speaker 1: of detail that these statements that you know, half in 249 00:14:50,680 --> 00:14:53,640 Speaker 1: your statements around could be a thousand line a thousand 250 00:14:53,640 --> 00:14:56,920 Speaker 1: lines of excels. So the very detailed and sort of 251 00:14:56,920 --> 00:15:00,320 Speaker 1: specialist and then like knowledge needed to go for these. 252 00:15:00,360 --> 00:15:03,440 Speaker 1: So I've sort of had the royalty analysis siety as 253 00:15:03,440 --> 00:15:07,080 Speaker 1: well as having an understanding of the contractual relationships. So 254 00:15:07,560 --> 00:15:09,640 Speaker 1: at twenty three Capital I was doing a lot of 255 00:15:09,640 --> 00:15:13,880 Speaker 1: analysis of the underwriting essentially of these catalogs, and a 256 00:15:13,920 --> 00:15:17,520 Speaker 1: lot of music education, a lot of music education seminars 257 00:15:17,520 --> 00:15:20,360 Speaker 1: to our investors um and yeah, no, I'm just sort 258 00:15:20,360 --> 00:15:22,640 Speaker 1: of doing it on a freelance basis and in particular 259 00:15:22,720 --> 00:15:25,520 Speaker 1: working with a lot of artist teams who are suddenly 260 00:15:25,640 --> 00:15:28,400 Speaker 1: catalog to get a sense of value and to sort 261 00:15:28,400 --> 00:15:30,680 Speaker 1: of put the materials to give in a nice way 262 00:15:31,040 --> 00:15:34,040 Speaker 1: to seek interest because a lot of the diligence and 263 00:15:34,080 --> 00:15:38,320 Speaker 1: financial and these catalogs are very not only very specialized, 264 00:15:38,360 --> 00:15:41,600 Speaker 1: but very large, and that's sort of something which has 265 00:15:42,200 --> 00:15:44,160 Speaker 1: been understood in the industream. We have found a good 266 00:15:44,240 --> 00:15:48,000 Speaker 1: niche in the last last year or so. So you 267 00:15:48,080 --> 00:15:53,080 Speaker 1: mentioned working with artists teams, and I'm curious if in 268 00:15:53,160 --> 00:15:56,600 Speaker 1: your mind there seems to be a sort of shift 269 00:15:56,920 --> 00:16:03,520 Speaker 1: in sentiment towards selling catalogs. So my understanding is that, 270 00:16:04,680 --> 00:16:07,400 Speaker 1: you know, selling your catalog used to be something that 271 00:16:07,840 --> 00:16:13,560 Speaker 1: artists were told never to do unless absolutely necessary. But nowadays, 272 00:16:13,680 --> 00:16:18,800 Speaker 1: because there's this sort of growing financial infrastructure around music assets, 273 00:16:19,640 --> 00:16:22,360 Speaker 1: artists are starting to feel a bit different and they're 274 00:16:22,360 --> 00:16:24,320 Speaker 1: starting to feel if they sell the rights to their 275 00:16:24,400 --> 00:16:28,440 Speaker 1: music they could still get some income, but maybe a 276 00:16:28,680 --> 00:16:32,560 Speaker 1: specialized player could do a better job of promoting the 277 00:16:32,600 --> 00:16:36,280 Speaker 1: catalog or you know, selling it for commercials and things 278 00:16:36,320 --> 00:16:39,120 Speaker 1: like that and make money that way. Do you sense 279 00:16:39,200 --> 00:16:45,240 Speaker 1: that that shift underway? Definitely see that shifts. So I 280 00:16:45,280 --> 00:16:48,440 Speaker 1: think when I first started the industry and artist selling 281 00:16:48,480 --> 00:16:51,760 Speaker 1: the catalog was it was your typical dift divorce Texas 282 00:16:51,760 --> 00:16:55,920 Speaker 1: scenario where there was a very immediate need for liquidity, 283 00:16:55,920 --> 00:16:59,120 Speaker 1: and that was usually the reasons where is artist Kellogg's 284 00:16:59,200 --> 00:17:03,040 Speaker 1: for salt. I think now there's a lot more interest 285 00:17:03,320 --> 00:17:06,879 Speaker 1: in the in the in the space um. Artists are 286 00:17:06,880 --> 00:17:11,440 Speaker 1: getting probably a lot more fairer prices for their catalogs 287 00:17:11,520 --> 00:17:14,480 Speaker 1: and it's sort of made artists and their managers think 288 00:17:14,520 --> 00:17:17,919 Speaker 1: about things like a state planning and a lot of these, 289 00:17:18,359 --> 00:17:21,040 Speaker 1: especially all these older artists, it's almost like a legacy 290 00:17:21,080 --> 00:17:25,119 Speaker 1: management scenarios. So one really good example is a company 291 00:17:25,119 --> 00:17:28,760 Speaker 1: called Primary Wave, which has worked with board interests in 292 00:17:28,760 --> 00:17:31,880 Speaker 1: the likes of Ray Charles and states like that, where 293 00:17:31,880 --> 00:17:34,000 Speaker 1: they actually sort of it's sort of a way to 294 00:17:34,760 --> 00:17:37,960 Speaker 1: the buy, They sell a partial interest, and that company 295 00:17:38,000 --> 00:17:40,520 Speaker 1: takes over the marketing and the social media and sort 296 00:17:40,520 --> 00:17:45,000 Speaker 1: of the legacy management of those catalogs. So it's definitely, um, 297 00:17:45,040 --> 00:17:48,399 Speaker 1: the interest is sort of let those people, artists and 298 00:17:48,480 --> 00:17:52,320 Speaker 1: managers make those decisions from you know, I'm effectively selling 299 00:17:52,400 --> 00:17:55,199 Speaker 1: my my pension plan, but is it better for me 300 00:17:55,240 --> 00:17:56,920 Speaker 1: to have this cash right now? And I think it's 301 00:17:56,960 --> 00:18:00,239 Speaker 1: made that more of an optional decision round of than 302 00:18:00,280 --> 00:18:04,240 Speaker 1: a last you know, worst case scenario decision, where that 303 00:18:04,400 --> 00:18:07,520 Speaker 1: was sort of typical reasons for natis was suddenly a catalog, right, 304 00:18:07,560 --> 00:18:10,919 Speaker 1: So previously it was a sort of desperate thing or 305 00:18:10,960 --> 00:18:15,080 Speaker 1: some some liquidity need a divorce or something like that, 306 00:18:15,520 --> 00:18:18,480 Speaker 1: and now it's just oh this, you know, it's more 307 00:18:19,080 --> 00:18:23,399 Speaker 1: cash in hand versus you know, you know, one in 308 00:18:23,440 --> 00:18:25,680 Speaker 1: the hand too in the bush, I guess kind of thing. 309 00:18:26,440 --> 00:18:30,280 Speaker 1: Is there any artistic loss with this? So like someone 310 00:18:30,359 --> 00:18:35,800 Speaker 1: like Shakira or Bob Dylan selling their catalogs, do they 311 00:18:35,840 --> 00:18:38,960 Speaker 1: take any artistic risks? Do they still retain any control 312 00:18:39,040 --> 00:18:41,840 Speaker 1: over how their music is used? Like what? What? Or 313 00:18:41,880 --> 00:18:44,920 Speaker 1: is it just a financial transaction. So that goes back 314 00:18:44,920 --> 00:18:47,120 Speaker 1: to the legal question I was talking about, by what 315 00:18:47,240 --> 00:18:50,399 Speaker 1: rights you buying? And you can buy the rights, you 316 00:18:50,400 --> 00:18:52,760 Speaker 1: can buy a passive interest and the cash flows coming 317 00:18:52,760 --> 00:18:54,639 Speaker 1: from a catalog, but you can buy the end of 318 00:18:54,680 --> 00:18:57,600 Speaker 1: laying copyright. So in theory, if you bought anout of 319 00:18:57,640 --> 00:19:02,360 Speaker 1: sunderline copyright without any specific provisions, you could license set 320 00:19:02,359 --> 00:19:04,719 Speaker 1: out to whatever TV show you wanted, you could you know, 321 00:19:05,080 --> 00:19:07,440 Speaker 1: put out a deluxury issue with all of the sessions. 322 00:19:07,440 --> 00:19:09,720 Speaker 1: So it's that's why it's quite an issue of are 323 00:19:09,760 --> 00:19:13,479 Speaker 1: they buying control? And that's obviously the positive for an 324 00:19:13,480 --> 00:19:16,960 Speaker 1: investor because they might see ways to increase you income 325 00:19:17,080 --> 00:19:20,240 Speaker 1: from from that catalog. But it's also a manner of 326 00:19:20,640 --> 00:19:23,760 Speaker 1: negotiation for the clients trying to the artists, trying to 327 00:19:23,800 --> 00:19:26,480 Speaker 1: retain sort of sort of control about how that catalog 328 00:19:26,560 --> 00:19:30,320 Speaker 1: is exploited. Um, so that's sort of the the legal 329 00:19:30,400 --> 00:19:33,320 Speaker 1: rights being purchased is a really important when the artist 330 00:19:33,440 --> 00:19:51,840 Speaker 1: is considering that. So one thing I'm really fascinated by 331 00:19:52,000 --> 00:19:55,000 Speaker 1: and we've touched on this already, but going back to 332 00:19:55,040 --> 00:20:00,120 Speaker 1: the valuation question, Um, you know, it's it's one thing 333 00:20:00,200 --> 00:20:05,240 Speaker 1: to try to estimate the cash flows from I mean, 334 00:20:05,280 --> 00:20:08,760 Speaker 1: all of these are called esoteric securitizations. When we're talking 335 00:20:08,760 --> 00:20:12,840 Speaker 1: about intangibles like franchise and brand rights things like that. 336 00:20:13,960 --> 00:20:16,679 Speaker 1: It's one thing to estimate the cash flow from a 337 00:20:16,840 --> 00:20:23,240 Speaker 1: restaurant or you know, maybe fast food franchises, things like that, 338 00:20:23,359 --> 00:20:28,720 Speaker 1: other exotic um assets. But it's kind of different to 339 00:20:28,840 --> 00:20:34,040 Speaker 1: try to estimate cash flow from a song. When the 340 00:20:34,119 --> 00:20:37,399 Speaker 1: popularity of music and you know, what's trending and what 341 00:20:37,520 --> 00:20:42,320 Speaker 1: isn't tends to change quite quickly. How how do people? 342 00:20:43,200 --> 00:20:45,480 Speaker 1: How do people go about doing that? Because I mean 343 00:20:46,480 --> 00:20:48,480 Speaker 1: I think few people were Joe is gonna hate me 344 00:20:48,520 --> 00:20:50,520 Speaker 1: for saying this, but I think few people. For instance, 345 00:20:50,560 --> 00:20:54,480 Speaker 1: we're expecting Fleetwood Mac to make this big comeback on 346 00:20:54,600 --> 00:20:59,040 Speaker 1: streaming because people are sort of rediscovering the music. There, Um, 347 00:20:59,080 --> 00:21:01,120 Speaker 1: there are other wh Why was I going to hate 348 00:21:01,119 --> 00:21:05,360 Speaker 1: you for saying that because you like Fleetwood macr Oh, yeah, 349 00:21:05,359 --> 00:21:07,679 Speaker 1: I like that, But I thought I thought you'd be 350 00:21:07,880 --> 00:21:12,359 Speaker 1: offended at the idea of people rediscovering them. Okay, fine, 351 00:21:12,560 --> 00:21:14,879 Speaker 1: and then no, I'm happy people are and then I 352 00:21:14,880 --> 00:21:16,840 Speaker 1: guess they can go the other way as well. Right, 353 00:21:16,920 --> 00:21:21,440 Speaker 1: So Michael Jackson kind of um fell from favor due 354 00:21:21,440 --> 00:21:24,320 Speaker 1: to well we all know why. And so you can 355 00:21:24,320 --> 00:21:28,520 Speaker 1: see artists who are sort of unexpectedly unpopular at times. 356 00:21:28,520 --> 00:21:32,360 Speaker 1: So how do people go about doing that kind of analysis? 357 00:21:33,840 --> 00:21:36,560 Speaker 1: So it's sort of similar to looking at a company 358 00:21:36,560 --> 00:21:39,920 Speaker 1: where effectively you do a quality of earnings reports. So 359 00:21:40,560 --> 00:21:43,439 Speaker 1: these reyalty statements can go back, um, you know, and 360 00:21:43,480 --> 00:21:45,960 Speaker 1: get five to ten years of royalty history. Usually you 361 00:21:45,960 --> 00:21:48,640 Speaker 1: get three to five. And what you're trying to look 362 00:21:48,920 --> 00:21:51,639 Speaker 1: for in those earnings as what is what is the 363 00:21:51,680 --> 00:21:55,200 Speaker 1: repeatable recurring income And as you mentioned, as are people 364 00:21:55,280 --> 00:21:58,120 Speaker 1: still listening to this artist in the very repeatable way? 365 00:21:58,320 --> 00:22:01,000 Speaker 1: Given the nature of streaming, we're seeing a lot the 366 00:22:01,080 --> 00:22:03,200 Speaker 1: calogs of the likes of the Fleetwood Maker, likes of 367 00:22:03,280 --> 00:22:07,280 Speaker 1: those those Legacy X have actually experienced growth, which is 368 00:22:07,359 --> 00:22:10,640 Speaker 1: really encouraging. Because of the sort of streaming environment, it's 369 00:22:10,720 --> 00:22:12,760 Speaker 1: very much a case by case basis, but I think 370 00:22:12,800 --> 00:22:15,639 Speaker 1: genuinely it's around the quality of the artists that a 371 00:22:15,720 --> 00:22:20,240 Speaker 1: lot of those quality artists are experiencing growth. But one 372 00:22:20,280 --> 00:22:23,159 Speaker 1: thing which is I guess the most difficult part of 373 00:22:23,840 --> 00:22:28,080 Speaker 1: doing such analysis is more recent content. So for example, 374 00:22:28,160 --> 00:22:31,040 Speaker 1: if you've got a new release from a from a 375 00:22:31,119 --> 00:22:33,960 Speaker 1: track album and that you've got three years of earnings, 376 00:22:34,160 --> 00:22:37,119 Speaker 1: what's second to earn in the next ten years and 377 00:22:37,160 --> 00:22:39,520 Speaker 1: what's the sort of decay there. That's been the really 378 00:22:39,560 --> 00:22:41,880 Speaker 1: difficult part because if you've got a long period of 379 00:22:42,160 --> 00:22:44,680 Speaker 1: three to five earnings, we see what you do see. 380 00:22:44,680 --> 00:22:47,359 Speaker 1: A lot of these legacy care logs are very repeatable, 381 00:22:47,400 --> 00:22:50,520 Speaker 1: recurring income, which is growing of the industry. That you 382 00:22:50,520 --> 00:22:52,959 Speaker 1: can get confidence of that. But it's quite difficult, um 383 00:22:53,480 --> 00:22:56,040 Speaker 1: when you've got more recent content because I guess so 384 00:22:56,200 --> 00:23:01,960 Speaker 1: historical earnings aren't necessarily reflective of the few consumption. So yeah, 385 00:23:01,960 --> 00:23:05,000 Speaker 1: it's very much um a numbers game and sort of 386 00:23:05,040 --> 00:23:08,159 Speaker 1: going into the analysis. And also I guess there is 387 00:23:08,200 --> 00:23:10,480 Speaker 1: some sort of creative or a and our touched with 388 00:23:10,560 --> 00:23:14,240 Speaker 1: the acquira might like theatist and might think they're relevant. 389 00:23:14,920 --> 00:23:17,400 Speaker 1: They might think that being underpromoted recently and they might 390 00:23:17,440 --> 00:23:20,720 Speaker 1: think that they've got some cultural relevance going forward and 391 00:23:20,760 --> 00:23:23,080 Speaker 1: they think they can sort of bring that back by 392 00:23:23,320 --> 00:23:26,560 Speaker 1: using their own marketing and distribution. I think, you know, 393 00:23:27,200 --> 00:23:30,280 Speaker 1: Jamie Powell over at ft Alphabelle has written about this. 394 00:23:30,400 --> 00:23:32,679 Speaker 1: So you mentioned, like Drake, we don't really know like 395 00:23:32,720 --> 00:23:35,640 Speaker 1: in ten or twenty years, the degree to which people 396 00:23:35,640 --> 00:23:38,680 Speaker 1: will be listening to him. Someone like Bob Dylan. People 397 00:23:38,680 --> 00:23:40,919 Speaker 1: have been listening to him for decades. But you know, 398 00:23:41,119 --> 00:23:43,680 Speaker 1: like when I was a kid and my parents would 399 00:23:43,720 --> 00:23:46,520 Speaker 1: like listen to a Bob Dylan cassette in the car, 400 00:23:46,840 --> 00:23:49,399 Speaker 1: And now I personally am a huge Bob Dylan fan. 401 00:23:49,960 --> 00:23:51,640 Speaker 1: But on the other hand, when I'm in the car 402 00:23:51,960 --> 00:23:55,600 Speaker 1: with my daughter, she probably has headphones on looking at 403 00:23:55,640 --> 00:23:58,640 Speaker 1: something on her tablet. So do you worry about that 404 00:23:58,760 --> 00:24:01,959 Speaker 1: like that like historical like patterns of these sort of 405 00:24:02,200 --> 00:24:05,520 Speaker 1: legacy acts. We're sure just these huge cultural forces that 406 00:24:05,680 --> 00:24:08,679 Speaker 1: maybe like after a while, they just you know, do 407 00:24:08,760 --> 00:24:12,000 Speaker 1: people worry like there's no my generation isn't going to 408 00:24:12,119 --> 00:24:15,320 Speaker 1: hand down Bob Dylan the same way my parents generation 409 00:24:15,359 --> 00:24:18,880 Speaker 1: did to me. Yeah, And that's to be honest, it's 410 00:24:18,880 --> 00:24:21,520 Speaker 1: the most interesting part of doing this valuation worker is 411 00:24:22,080 --> 00:24:24,600 Speaker 1: sort of steeping back and thinking about the artists and 412 00:24:24,640 --> 00:24:26,600 Speaker 1: thinking about how confident you are they're going to remain 413 00:24:27,119 --> 00:24:30,399 Speaker 1: um culturally relevance. Going back to what I said before, 414 00:24:30,440 --> 00:24:34,520 Speaker 1: one interesting angle was also consider the the business licensing 415 00:24:34,560 --> 00:24:37,479 Speaker 1: aspect of a catalog. So for example, um, you know 416 00:24:37,560 --> 00:24:40,159 Speaker 1: a song like U Be My Baby? How often is 417 00:24:40,200 --> 00:24:42,720 Speaker 1: that used in the film? Or how often is Sweet 418 00:24:42,800 --> 00:24:45,720 Speaker 1: Dreams used in eighties film? And there's sort of were 419 00:24:45,800 --> 00:24:48,280 Speaker 1: those those songs which have a market period of time 420 00:24:48,760 --> 00:24:52,320 Speaker 1: through often news a lot and those sort of um circumstances, 421 00:24:52,320 --> 00:24:55,000 Speaker 1: and that sort of we might be getting your confidence 422 00:24:55,040 --> 00:24:57,199 Speaker 1: in that in that recurring income, or might even be 423 00:24:57,960 --> 00:25:01,399 Speaker 1: more sources like commercial or rock radio, which you know 424 00:25:01,880 --> 00:25:04,040 Speaker 1: still plays you know, sweet chearld of Mine all the time. 425 00:25:04,080 --> 00:25:06,679 Speaker 1: It's sort of looking at those different sources and getting 426 00:25:06,680 --> 00:25:09,000 Speaker 1: a story. But but ultimately, after sort of doing all 427 00:25:09,040 --> 00:25:12,240 Speaker 1: the analysis, that's what you're asking yourself is that would 428 00:25:12,840 --> 00:25:14,439 Speaker 1: do I have it? Do I feel confident that this 429 00:25:14,520 --> 00:25:17,600 Speaker 1: is an artist is going to remain significantly culturally relevant 430 00:25:17,640 --> 00:25:20,040 Speaker 1: and you know, teen to twenty years time, because you 431 00:25:20,080 --> 00:25:22,360 Speaker 1: really are looking at the long term of these assets. 432 00:25:23,320 --> 00:25:28,520 Speaker 1: So I just popped up Bob Dylan Royalties and Wall 433 00:25:28,600 --> 00:25:32,359 Speaker 1: Street into Google, and I magically came up with an 434 00:25:32,400 --> 00:25:34,640 Speaker 1: article that I had forgotten i'd written, but from two 435 00:25:34,640 --> 00:25:38,760 Speaker 1: thousand twelve, and the headline is gold Goldman rethinks Dylan 436 00:25:38,880 --> 00:25:42,920 Speaker 1: Royalties bond and the lead has a really bad um 437 00:25:43,119 --> 00:25:45,840 Speaker 1: music joke in it. But it's investors have thought twice 438 00:25:45,840 --> 00:25:47,760 Speaker 1: and decided it's not all right to take up an 439 00:25:47,800 --> 00:25:51,280 Speaker 1: unusual bond offering back by royalties from songs and by 440 00:25:51,320 --> 00:25:55,080 Speaker 1: Bob Dylan. So this was back in two thousand and twelve, Alistair. 441 00:25:55,119 --> 00:25:58,920 Speaker 1: What do you think changed between now and then to 442 00:25:59,280 --> 00:26:03,879 Speaker 1: make in Masters and Wall Street more comfortable with these 443 00:26:03,920 --> 00:26:08,640 Speaker 1: types of structures and deals. I think, in particular, as 444 00:26:08,640 --> 00:26:11,480 Speaker 1: we mentioned the sort of the state of the positive 445 00:26:11,520 --> 00:26:15,040 Speaker 1: growth in the recorded music industry, one area which is 446 00:26:15,080 --> 00:26:17,639 Speaker 1: sort of again in the details, is that, especially in 447 00:26:17,640 --> 00:26:22,720 Speaker 1: the publishing side, these realities are very heavily regulated and 448 00:26:23,080 --> 00:26:25,480 Speaker 1: they're actually prescribed by law how much you get paid 449 00:26:25,520 --> 00:26:27,760 Speaker 1: per stream or how much you get paid per radio play, 450 00:26:27,800 --> 00:26:31,679 Speaker 1: and those rates are actually being they get decided for 451 00:26:31,720 --> 00:26:35,000 Speaker 1: a five year period and they've been sort of moved 452 00:26:35,080 --> 00:26:37,119 Speaker 1: upwards in recent times. So there is a lot of 453 00:26:37,200 --> 00:26:42,000 Speaker 1: very confidence around that, and I guess, um, yes, it's 454 00:26:42,119 --> 00:26:44,480 Speaker 1: very much the state of the industry. And I guess 455 00:26:44,480 --> 00:26:46,760 Speaker 1: there's been some some early players in the game who 456 00:26:46,760 --> 00:26:49,520 Speaker 1: have really proven the success of this model, because I 457 00:26:49,520 --> 00:26:52,000 Speaker 1: think before, as you mentioned of the Bowie Bonds and 458 00:26:52,640 --> 00:26:54,840 Speaker 1: the bobbed In an example, was very much sort of 459 00:26:54,960 --> 00:26:57,320 Speaker 1: very esoteric, and there was always just sort of one 460 00:26:57,359 --> 00:26:59,520 Speaker 1: of them. But I think the number of players and 461 00:26:59,560 --> 00:27:03,560 Speaker 1: also the well the education around that the sets combined 462 00:27:03,560 --> 00:27:06,680 Speaker 1: of the positive industry has really got people a lot 463 00:27:06,720 --> 00:27:10,720 Speaker 1: more comfortable. And to be honest, I've got people wanting 464 00:27:10,720 --> 00:27:14,520 Speaker 1: to invest their time to understand all of the incasies 465 00:27:14,520 --> 00:27:20,120 Speaker 1: of these assets. So we don't what's your guests, I mean, 466 00:27:20,840 --> 00:27:23,400 Speaker 1: we don't actually know an official price tag I think 467 00:27:23,560 --> 00:27:25,480 Speaker 1: on the Bob Dylan catalog. We don't know if an 468 00:27:25,480 --> 00:27:28,919 Speaker 1: official price tag on the Shakia catalog. What do we 469 00:27:29,000 --> 00:27:31,520 Speaker 1: know about how much these are valued? What do people 470 00:27:31,560 --> 00:27:34,760 Speaker 1: say and what is your sense of how big this 471 00:27:34,960 --> 00:27:38,679 Speaker 1: business is right now? In total? What do we know 472 00:27:38,680 --> 00:27:43,000 Speaker 1: about dollars here? Sure? I think um in terms of 473 00:27:43,040 --> 00:27:45,960 Speaker 1: how they're valued that a multiple approach is often used 474 00:27:45,960 --> 00:27:49,960 Speaker 1: as a shorthand end. You've seen multiples go from five 475 00:27:50,040 --> 00:27:53,640 Speaker 1: years ago the range of ten to sixteen for publishing 476 00:27:53,640 --> 00:27:56,000 Speaker 1: to twenty plus, so I think the range has gone 477 00:27:56,080 --> 00:27:59,960 Speaker 1: up significantly. Um in terms of the overall market side 478 00:28:00,160 --> 00:28:01,960 Speaker 1: is you sort of have to make a distinction. So 479 00:28:01,960 --> 00:28:04,960 Speaker 1: you've got the major labels, which are very much have 480 00:28:05,119 --> 00:28:07,800 Speaker 1: big catalogs but also are in the game of new releases. 481 00:28:07,840 --> 00:28:10,760 Speaker 1: And then you've got the calog acquirers, which the major 482 00:28:10,840 --> 00:28:15,399 Speaker 1: labels referred to as chickbook publishing. And I think that 483 00:28:15,600 --> 00:28:19,000 Speaker 1: space is actually quite limited because here's only so many 484 00:28:19,200 --> 00:28:22,800 Speaker 1: Bob Dylan's, He's only only so many Neil Young's, and 485 00:28:23,240 --> 00:28:25,800 Speaker 1: I don't think these caloggs. I don't think these many 486 00:28:25,880 --> 00:28:29,200 Speaker 1: calogs of you know, the report of three million dollar 487 00:28:29,320 --> 00:28:31,560 Speaker 1: price range. So I think it's sort of there is 488 00:28:31,560 --> 00:28:34,320 Speaker 1: a limitation to the size of the industry. I haven't 489 00:28:34,320 --> 00:28:37,080 Speaker 1: sort of done the over analysis myself, but I think 490 00:28:37,080 --> 00:28:39,320 Speaker 1: if you compare it to avorestic classes that it would 491 00:28:39,320 --> 00:28:42,440 Speaker 1: be a sort of a smaller niche. So, given the 492 00:28:42,520 --> 00:28:46,400 Speaker 1: evolution that you just described, music rights going up in 493 00:28:46,520 --> 00:28:49,440 Speaker 1: value by quite a lot, do you think that the 494 00:28:49,480 --> 00:28:53,640 Speaker 1: business case for streaming this idea that you know, music 495 00:28:53,720 --> 00:28:56,200 Speaker 1: might be worth more because we can all listen to 496 00:28:56,240 --> 00:28:59,080 Speaker 1: it on Spotify and platforms like that. Do you think 497 00:28:59,120 --> 00:29:02,320 Speaker 1: that's fully price into music rights now or do you 498 00:29:02,400 --> 00:29:06,560 Speaker 1: think there's further to go. I think that's being priced 499 00:29:06,600 --> 00:29:10,040 Speaker 1: in at the moment, and people are anticipating growth. Where 500 00:29:10,080 --> 00:29:12,000 Speaker 1: the number were the historical numbers back that up. So 501 00:29:12,120 --> 00:29:15,280 Speaker 1: continued growth from the streaming market and that you know, 502 00:29:15,520 --> 00:29:19,360 Speaker 1: a physical sorry, a catalog which Hays for example, is 503 00:29:20,840 --> 00:29:22,920 Speaker 1: streaming that in two or three years time, that's going 504 00:29:22,960 --> 00:29:25,120 Speaker 1: to go to sixty to eight percent. That streaming is 505 00:29:25,160 --> 00:29:28,360 Speaker 1: going to become the dominant form of revenue generation. So 506 00:29:28,400 --> 00:29:31,959 Speaker 1: I think that's what has been priced into these um 507 00:29:32,120 --> 00:29:35,400 Speaker 1: large acquisitions and these larger multiples, is that people are 508 00:29:35,880 --> 00:29:41,280 Speaker 1: you know, the large multiples represent large people's anticipated growth. 509 00:29:41,680 --> 00:29:43,960 Speaker 1: And I think that the theory is, you know, and 510 00:29:44,000 --> 00:29:45,800 Speaker 1: I think some people go early in the game, maybe 511 00:29:45,800 --> 00:29:47,400 Speaker 1: three or three or four years ago, I have seen 512 00:29:47,480 --> 00:29:50,640 Speaker 1: that they're paid to sixteen effectively with the revenue growing, 513 00:29:50,680 --> 00:29:53,640 Speaker 1: it's now via twelve times multiple. So I think at 514 00:29:53,640 --> 00:29:57,280 Speaker 1: the moment it's definitely being priced into the into the numbers. Well, 515 00:29:57,360 --> 00:30:00,520 Speaker 1: let me ask you, you know, as a consultant, Hey, 516 00:30:00,600 --> 00:30:04,840 Speaker 1: do you do work for both the seller musicians as 517 00:30:04,920 --> 00:30:08,360 Speaker 1: well as buyers and b what's the first thing so 518 00:30:08,480 --> 00:30:12,240 Speaker 1: someone says some bands is all right, alistair, we want 519 00:30:12,240 --> 00:30:16,400 Speaker 1: to sell our our catalog. What do you do? Tell 520 00:30:16,440 --> 00:30:19,880 Speaker 1: me how like you you begin your process and sort 521 00:30:19,880 --> 00:30:23,320 Speaker 1: of how you how you get to work? Sure, So 522 00:30:23,400 --> 00:30:26,280 Speaker 1: I work on both the buyer and sales side. So 523 00:30:26,360 --> 00:30:28,840 Speaker 1: I work with a lot of artists teams who are 524 00:30:28,840 --> 00:30:31,920 Speaker 1: looking to sell their catalogs and also do food party 525 00:30:31,960 --> 00:30:35,960 Speaker 1: work for acquirers. So it's useful obviously to see both 526 00:30:36,000 --> 00:30:38,440 Speaker 1: sides of that. And what I've seen from the last 527 00:30:38,800 --> 00:30:41,400 Speaker 1: my experience the last few years is a lot more 528 00:30:41,440 --> 00:30:45,640 Speaker 1: interests UM and a lot more bigger prices being paid UM. 529 00:30:45,720 --> 00:30:47,800 Speaker 1: The second part in terms of what you ask for 530 00:30:48,080 --> 00:30:52,280 Speaker 1: is yeah, the first question, UM, what what parts of 531 00:30:52,280 --> 00:30:56,160 Speaker 1: your kalog do you own? Which revenue streams do you have? UM? 532 00:30:56,320 --> 00:30:59,400 Speaker 1: Do you have your master's or get paid at royalty? 533 00:30:59,600 --> 00:31:01,160 Speaker 1: Do you do you write your own songs? Have you 534 00:31:01,240 --> 00:31:04,800 Speaker 1: got your publishing And the next sort of point to 535 00:31:04,840 --> 00:31:07,760 Speaker 1: go is to look into the the royalty statements that 536 00:31:07,840 --> 00:31:11,880 Speaker 1: each of those income streams UM pay pay the artist 537 00:31:11,960 --> 00:31:14,080 Speaker 1: and sort of aggregating that and getting a sense of 538 00:31:14,120 --> 00:31:19,440 Speaker 1: the overall annual income, what titles are generating income, what 539 00:31:19,680 --> 00:31:22,400 Speaker 1: source of income is at radio? Is it streaming? And 540 00:31:22,440 --> 00:31:24,480 Speaker 1: then I guess if you progress you go into the 541 00:31:25,400 --> 00:31:28,480 Speaker 1: fun time. We're looking into the contracts to double check 542 00:31:28,480 --> 00:31:31,240 Speaker 1: they actually own those rights and getting a sense of 543 00:31:31,360 --> 00:31:33,240 Speaker 1: as I mentioned before, what are they selling. Are they 544 00:31:33,280 --> 00:31:36,120 Speaker 1: selling the control of their catalog or they're selling a 545 00:31:36,160 --> 00:31:40,440 Speaker 1: pass of rights and what are they comfortable with losing 546 00:31:40,520 --> 00:31:58,719 Speaker 1: control over? Is there any prospect in your review of 547 00:31:58,800 --> 00:32:02,440 Speaker 1: a sort of um, someone has to be working on this, 548 00:32:02,640 --> 00:32:06,120 Speaker 1: But essentially retail ownership, either in the form of a 549 00:32:06,320 --> 00:32:10,120 Speaker 1: listed equity asset that perhaps held a bunch of these 550 00:32:10,440 --> 00:32:13,000 Speaker 1: or you know, there's all these platforms that I always 551 00:32:13,000 --> 00:32:16,240 Speaker 1: see advertised on Instagram. It's like buy a share of art, 552 00:32:16,320 --> 00:32:17,880 Speaker 1: or buy a share of a race car, buy a 553 00:32:17,960 --> 00:32:22,160 Speaker 1: share of a classic sneakers, is anyone doing buy your 554 00:32:22,200 --> 00:32:26,200 Speaker 1: share of Dylan's song catalog or anything like that? For 555 00:32:26,680 --> 00:32:28,960 Speaker 1: imagine a lot of like this could be a popular 556 00:32:29,000 --> 00:32:33,000 Speaker 1: retail class. Sure. So in the UK you've got both 557 00:32:33,080 --> 00:32:36,680 Speaker 1: Hypnosis and Rental who are publicly listed. Now, so that's 558 00:32:36,720 --> 00:32:38,840 Speaker 1: sort of um, I don't write that. Yeah, they're both 559 00:32:38,840 --> 00:32:42,040 Speaker 1: publicly listed, So that's and that's the first time that 560 00:32:42,240 --> 00:32:46,280 Speaker 1: I guess you've got a pure exposure to music catalogs 561 00:32:46,280 --> 00:32:49,000 Speaker 1: because you can buy shares in um Vindy, which owns 562 00:32:49,080 --> 00:32:52,720 Speaker 1: Universal Music. But again Universal Music is you know, in 563 00:32:52,760 --> 00:32:55,840 Speaker 1: the business of releasing new releases as well. UM. There's 564 00:32:55,880 --> 00:32:59,680 Speaker 1: also smaller platforms where called one called Ruyalty Exchange, where 565 00:32:59,680 --> 00:33:02,840 Speaker 1: you can buy and sell very small um, you know, 566 00:33:03,000 --> 00:33:06,040 Speaker 1: lessan a million dollar royalty rights. So there's there's an 567 00:33:06,080 --> 00:33:09,480 Speaker 1: emerging space, but it's one which is given the sort 568 00:33:09,520 --> 00:33:14,720 Speaker 1: of the complications around the legal understanding and the royalty details, 569 00:33:14,800 --> 00:33:17,120 Speaker 1: which is I think quite a tough break because it's 570 00:33:17,200 --> 00:33:21,040 Speaker 1: quite hard to um to make it very streamlined. But 571 00:33:21,320 --> 00:33:25,200 Speaker 1: on the public market's both hypnosis and round tour leaving 572 00:33:25,240 --> 00:33:27,840 Speaker 1: the charge, and I wouldn't be surprised to see in 573 00:33:27,960 --> 00:33:30,240 Speaker 1: a few more joining that camp. So is there anything 574 00:33:30,320 --> 00:33:32,280 Speaker 1: else I mean in terms of like what's next or 575 00:33:32,280 --> 00:33:35,000 Speaker 1: what you're watching for the industry, anything else we should 576 00:33:35,280 --> 00:33:40,200 Speaker 1: know about or pay attention to. UM, it's a good question. UM. 577 00:33:40,240 --> 00:33:42,040 Speaker 1: I think yeah that this is one thing which I 578 00:33:42,040 --> 00:33:44,480 Speaker 1: think the the I p O has been especially in 579 00:33:44,480 --> 00:33:47,640 Speaker 1: the UK. I'm not sure the specific reason. Maybe it's regaltory, 580 00:33:47,680 --> 00:33:51,040 Speaker 1: but there's I think definitely UM investors looking for an 581 00:33:51,080 --> 00:33:55,600 Speaker 1: exit apropate most of these UM One interesting elements of 582 00:33:55,640 --> 00:33:59,160 Speaker 1: the of the industry is who are the investors behind 583 00:33:59,200 --> 00:34:01,719 Speaker 1: these companies, And there's a lot of people have long 584 00:34:01,840 --> 00:34:05,040 Speaker 1: term money. Is a lot of pension funds, So for example, 585 00:34:05,120 --> 00:34:09,840 Speaker 1: the state Pension Fund of Michigan is has a founder 586 00:34:09,880 --> 00:34:13,400 Speaker 1: of a company called Concorde which brought the imagined Dragons catalogs. 587 00:34:13,440 --> 00:34:17,279 Speaker 1: So there's often quite surprising owners of these assets who 588 00:34:17,320 --> 00:34:19,520 Speaker 1: have those sort of long term that need for long 589 00:34:19,640 --> 00:34:22,040 Speaker 1: term yield and pinsion funds and sort of very long 590 00:34:22,160 --> 00:34:26,120 Speaker 1: term money is often what is behind these assets, and 591 00:34:26,200 --> 00:34:31,160 Speaker 1: I guess being predominantly a family office pinsion fund pe 592 00:34:31,440 --> 00:34:33,920 Speaker 1: sort of mark and I guess looking for the retail markets. 593 00:34:33,920 --> 00:34:36,040 Speaker 1: The next step one for I was gonna one thing 594 00:34:36,080 --> 00:34:37,400 Speaker 1: I was gonna say, I saw that you are a 595 00:34:37,440 --> 00:34:40,839 Speaker 1: fan of the Bakersfield Sound, and is very surprising who 596 00:34:40,840 --> 00:34:44,359 Speaker 1: are who who who ends up owning these assets? So 597 00:34:45,239 --> 00:34:48,359 Speaker 1: Will Haggard's some of his Masters is actually owned by 598 00:34:48,360 --> 00:34:52,240 Speaker 1: Hasbro effectively, really how did that happen? So they acquired 599 00:34:52,239 --> 00:34:57,200 Speaker 1: a company called Entertainment one UM recently which quite a 600 00:34:57,280 --> 00:34:59,040 Speaker 1: one of the label which had rights to that, so 601 00:34:59,600 --> 00:35:04,680 Speaker 1: effect to Lee Hasbro, you know, just Transformers owns Mill 602 00:35:04,760 --> 00:35:08,000 Speaker 1: Haggen Masters and actually the biggest sort of headliners. They 603 00:35:08,000 --> 00:35:11,200 Speaker 1: actually owned Defro Records, which is sort of two packing 604 00:35:11,200 --> 00:35:13,880 Speaker 1: sneep time. That's why I knew that was familiar with 605 00:35:14,080 --> 00:35:16,200 Speaker 1: Hasbrow and music, and I couldn't remember. I knew it 606 00:35:16,239 --> 00:35:18,680 Speaker 1: was like some really discordant thing that's hilarious. So they 607 00:35:18,680 --> 00:35:21,200 Speaker 1: own all the death Row records. They do, so it's um, 608 00:35:21,360 --> 00:35:24,319 Speaker 1: it's often quite interesting where those sets end up in 609 00:35:24,360 --> 00:35:27,439 Speaker 1: the sort of there's investors actually behind the company which 610 00:35:27,440 --> 00:35:29,840 Speaker 1: is investing in it. And I guess one thing with 611 00:35:30,000 --> 00:35:33,480 Speaker 1: my more sort of learning the financial market side of 612 00:35:33,480 --> 00:35:36,640 Speaker 1: it more recently is I think that, yes, my retail 613 00:35:36,680 --> 00:35:38,600 Speaker 1: market might be next, because it's always sort of been. 614 00:35:39,160 --> 00:35:42,080 Speaker 1: I have a really long term money p money or 615 00:35:42,120 --> 00:35:45,640 Speaker 1: sort of a very weird entertainment media slash company which 616 00:35:45,680 --> 00:35:48,160 Speaker 1: happens to have which happened to sort of buy a 617 00:35:48,239 --> 00:35:51,200 Speaker 1: catalog by buying by effectively you know, Hasboro trying to 618 00:35:51,200 --> 00:35:56,040 Speaker 1: buy Um, it's a pepper Peak and Records just part 619 00:35:56,080 --> 00:35:58,920 Speaker 1: of that deal. So it seems very pepper Peg and 620 00:35:59,000 --> 00:36:05,640 Speaker 1: death Row Records exactly. It's it's a great combo perfect well. Alistair, 621 00:36:05,680 --> 00:36:08,239 Speaker 1: thank you so much for joining us, and I've been 622 00:36:08,360 --> 00:36:10,160 Speaker 1: you know, I've been following this for a while. So 623 00:36:10,239 --> 00:36:12,920 Speaker 1: great to get these questions answered. Yeah, Pivott, thanks so 624 00:36:13,000 --> 00:36:15,760 Speaker 1: much of your time. And as I mentioned, so before 625 00:36:15,880 --> 00:36:17,560 Speaker 1: we get twenty three capital ahead of me to the 626 00:36:17,600 --> 00:36:20,080 Speaker 1: finance space. So I found your podcast sery helpful to 627 00:36:20,120 --> 00:36:22,719 Speaker 1: sort of love who instant answer the market, and it's 628 00:36:22,760 --> 00:36:24,960 Speaker 1: sort of been been very helpful. Thank you so much, 629 00:36:25,160 --> 00:36:40,040 Speaker 1: Thanks Joe, Thanks Tracy, Thanks alast That was really interesting, Tracy. 630 00:36:40,120 --> 00:36:45,480 Speaker 1: I really feel like there's the retail the end, like 631 00:36:45,680 --> 00:36:48,480 Speaker 1: you know, the song exchange, Like it seems like an 632 00:36:48,480 --> 00:36:52,680 Speaker 1: obvious thing for people to just buy steaks and their artists. 633 00:36:52,680 --> 00:36:55,320 Speaker 1: You could even imagine like artists doing like a partial 634 00:36:55,320 --> 00:36:58,880 Speaker 1: spinoff like selling or something like that, because I just 635 00:36:58,920 --> 00:37:01,840 Speaker 1: feel like that's totally the thing these days, that like 636 00:37:01,920 --> 00:37:03,680 Speaker 1: someone would just like want to buy on their phone. 637 00:37:03,960 --> 00:37:07,880 Speaker 1: I think we should start a US equivalent of hypnosis 638 00:37:08,440 --> 00:37:11,800 Speaker 1: and then we should start the all blots back and 639 00:37:11,960 --> 00:37:14,719 Speaker 1: merge with it by it, you know, I know, we joke. 640 00:37:14,760 --> 00:37:16,719 Speaker 1: Would that be fun? I mean, it would be very fun. 641 00:37:16,760 --> 00:37:20,520 Speaker 1: You know what, um we joke about like it's totally 642 00:37:20,560 --> 00:37:23,280 Speaker 1: irrelevant to the question we just had, but just watching 643 00:37:23,400 --> 00:37:26,800 Speaker 1: the number of like people starting specs now, it's crazy, 644 00:37:26,920 --> 00:37:29,880 Speaker 1: like everyone we know, we're like the only people that 645 00:37:29,960 --> 00:37:33,640 Speaker 1: happened the amount of money people are make anyway. Well, also, 646 00:37:33,760 --> 00:37:37,560 Speaker 1: this wouldn't be the most unusual spack of the current 647 00:37:37,560 --> 00:37:40,320 Speaker 1: cycle by any means m even if we were focusing 648 00:37:40,480 --> 00:37:44,160 Speaker 1: on what was once considered an esoteric asset. But this 649 00:37:44,239 --> 00:37:48,040 Speaker 1: is also what's quite interesting about the conversation is again 650 00:37:48,080 --> 00:37:51,319 Speaker 1: like I'm looking at work from eight years ago, and 651 00:37:51,320 --> 00:37:54,480 Speaker 1: when people talk about music rights and music royalties, it 652 00:37:54,560 --> 00:37:58,799 Speaker 1: all comes up under the umbrella of esoteric abs. It's 653 00:37:58,800 --> 00:38:02,120 Speaker 1: supposed to be an unusual asset class that's getting bundled 654 00:38:02,120 --> 00:38:07,120 Speaker 1: and securitized, And now I think it sort of makes 655 00:38:07,120 --> 00:38:11,080 Speaker 1: a lot of sense, and it's becoming increasingly normal among 656 00:38:11,440 --> 00:38:14,879 Speaker 1: a certain subset of investors. And the other thing I've 657 00:38:14,880 --> 00:38:17,400 Speaker 1: been thinking quite a lot about is so much of 658 00:38:17,520 --> 00:38:20,640 Speaker 1: esoteric A b S is about valuing cash flows from 659 00:38:20,800 --> 00:38:25,680 Speaker 1: sort of intangibles, so things like the value of a 660 00:38:25,719 --> 00:38:30,440 Speaker 1: fast food franchise, UM, a catalog of movies and music, 661 00:38:30,480 --> 00:38:33,440 Speaker 1: as we've just been discussing, and you can kind of 662 00:38:33,520 --> 00:38:37,640 Speaker 1: see in a modern economy, I guess, where so much 663 00:38:38,120 --> 00:38:41,120 Speaker 1: of the economy is predicated on those sorts of intangibles. 664 00:38:41,719 --> 00:38:43,279 Speaker 1: That kind of makes a lot of sense, Like you 665 00:38:43,320 --> 00:38:45,799 Speaker 1: can see why that would be a growth category as 666 00:38:45,800 --> 00:38:49,319 Speaker 1: opposed to securitizing the cash flow from you know, like 667 00:38:49,360 --> 00:38:54,320 Speaker 1: a factory that's actually making things or a more traditional laundromat. 668 00:38:54,680 --> 00:38:57,880 Speaker 1: Yeah exactly, No, I mean it totally makes sense. And 669 00:38:57,920 --> 00:39:02,399 Speaker 1: it's like it's highly intuitive that intellectual property that can 670 00:39:02,440 --> 00:39:08,000 Speaker 1: be licensed, and especially licensed on platforms that can collect 671 00:39:08,120 --> 00:39:11,840 Speaker 1: very predictable data. Like it's you know, like it makes 672 00:39:11,880 --> 00:39:14,799 Speaker 1: sense to me why this asset class is sort of 673 00:39:15,719 --> 00:39:19,200 Speaker 1: this particular one anyway, has really been associated with the 674 00:39:19,320 --> 00:39:22,080 Speaker 1: rise of streaming, because you get that is the type 675 00:39:22,080 --> 00:39:27,040 Speaker 1: of transaction, that is the type of thing where you 676 00:39:27,080 --> 00:39:30,040 Speaker 1: can just sort of very easily translate a monthly check 677 00:39:30,120 --> 00:39:34,040 Speaker 1: or a quarterly check into something that could be diced 678 00:39:34,080 --> 00:39:38,520 Speaker 1: up and sold. Yeah, exactly. Do we leave it there? Yeah, 679 00:39:38,600 --> 00:39:41,320 Speaker 1: let's save it there. All right. This has been another 680 00:39:41,360 --> 00:39:44,560 Speaker 1: episode of the All Thoughts podcast. I'm Tracy Alloway. You 681 00:39:44,600 --> 00:39:47,839 Speaker 1: can follow me on Twitter at Tracy Alloway and I'm 682 00:39:47,920 --> 00:39:51,040 Speaker 1: Joe Wisn'tal. You can follow me on Twitter at the Stalwart. 683 00:39:51,360 --> 00:39:55,280 Speaker 1: Follow our producer Laura Carlson. She's at Laura M. Carlson. 684 00:39:55,600 --> 00:39:59,960 Speaker 1: Follow the Bloomberg head of podcast, Francesca Levi at Francesca Today, 685 00:40:00,040 --> 00:40:02,720 Speaker 1: and check out all of our podcasts unto the Handle 686 00:40:03,080 --> 00:40:04,840 Speaker 1: and Podcasts. Thanks for listening