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Speaker 3: All right, guys, welcome back, Earn your Lisia. This is

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Speaker 3: a very highly requested episode, special episode for a few

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Speaker 3: different reasons, so.

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Speaker 4: We're looking forward to it.

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Speaker 5: Yeah.

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Speaker 3: You know, one thing is that we're not your typical

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Speaker 3: business podcast. We cover everything. We cover a lot of

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Speaker 3: things that deal with pop culture that your typical business

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Speaker 3: podcast don't don't talk about. And one thing, I mean,

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Speaker 3: we can't talk about pop culture without talking about the

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Speaker 3: sneaker culture. Sneaker culture is it's actually a billion dollar industry.

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Speaker 3: Two billion dollar industry they said, within the next ten

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Speaker 3: years is going to be a six billion dollar industry.

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Speaker 3: And you know, it's just crazy to see sneakers become

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Speaker 3: actual commodities and a lot of it's like assets, Like

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Speaker 3: people are trading sneakers, buhying sneakers holding up.

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Speaker 4: That's how people should look at them. They're some of them.

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Speaker 6: I mean, they're wearable, but they all commodities in a sense, right,

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Speaker 6: because the value goes up and down depending on the

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Speaker 6: rarity of it.

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Speaker 7: Yeah.

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Speaker 3: So you know, when we do episodes, we try to

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Speaker 3: get experts in the field to talk about these different

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Speaker 3: subject matters, and so we knew he's all right, We're

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Speaker 3: going to do a sneaker episode on sneakers for all

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Speaker 3: the sneakerheads out there, sneaker collectives, and you know, I

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Speaker 3: was thinking, like who could we bring on? And then

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Speaker 3: I'm like, you know what, I actually know one of

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Speaker 3: the leaders in the field when it comes to to

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Speaker 3: the whole sneaker culture.

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Speaker 7: And it's crazy. It's crazy how life works.

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Speaker 3: So I knew him for years that we actually went

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Speaker 3: to high school together and went to prep school together,

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Speaker 3: and Winshington Weinhington, Massachusetts, the winch So it's crazy, like

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Speaker 3: we always talk about networking and the power networking and

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Speaker 3: you never know. So me and Mike went to high

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Speaker 3: school together. He's probably like seventeen, eighteen years old, and

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Speaker 3: we was both from New York at the time, and

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Speaker 3: we went to this this little well, it wasn't it

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Speaker 3: was little as far as the amount of students that

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Speaker 3: was there, but it was a nationally ranked program, like

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Speaker 3: one of the top prep schools in the country at

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Speaker 3: that time, and all these D one players. Shout out

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Speaker 3: to Francisco Garcia, shout out to Curtis Stintson.

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Speaker 7: Oh, shout out to who else was there? My man

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Speaker 7: from Australia, Mike, what.

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Speaker 5: Was we have? Martin Ed, Martin Edi to Mario.

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Speaker 3: Yeah, So it was like it was like twelve high

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Speaker 3: level D one players and so it was crazy. So me, like,

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Speaker 3: you know, coming from just a regular public school Westchester,

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Speaker 3: Like you know what I'm saying, I definitely hadn't played

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Speaker 3: on that level of competition before.

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Speaker 7: Like it was crazy for me to even be in

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Speaker 7: that environment.

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Speaker 3: And I made friends with pretty much everybody, but a

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Speaker 3: few of the guys was like really, really, I became

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Speaker 3: close with and my man. Mike was one of my

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Speaker 3: closest friends up there when I was in prep school.

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Speaker 3: We always worked out. He had a tremendous work ethic.

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Speaker 3: He always was shooting jump shots all the time. We

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Speaker 3: used to go to the gym at like four o'clock

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Speaker 3: in the morning, two o'clock in the morning, me and Andrew.

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Speaker 3: We actually did Andrews podcast to shout out to Drew. So,

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Speaker 3: you know, a few years after, you know, we leave

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Speaker 3: and we all go our separate ways in life. And

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Speaker 3: probably like six or seven years ago, before I even

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Speaker 3: got on social media or anything like that, I'm thinking

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Speaker 3: about this is the first time I'm really having about YouTube,

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Speaker 3: like how you can make money on YouTube. I didn't

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Speaker 3: really know about nothing like that. So I'm just on

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Speaker 3: YouTube and I forgot how I got turned on to

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Speaker 3: the situation. But I realized that Mike had developed an

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Speaker 3: alter ego called mister Phomer Simpson.

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Speaker 4: It's crazy because I said, Yo, I know this guy.

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Speaker 4: I was watching this guy that you told me you knew.

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Speaker 3: Hi.

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Speaker 4: I'm like, oh, you know this dude followed him. I'm

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Speaker 4: passionate about.

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Speaker 3: This, and then he had like at that time he

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Speaker 3: had like one hundred two hundred thousand subscribers years ago,

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Speaker 3: way before YouTube was really a wave. Like he was

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Speaker 3: early on YouTube and I'm like, oh, he's doing his thing,

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Speaker 3: and he was like making these videos about sneakers, and

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Speaker 3: I still like, yo, why is he doing sneaker reviews?

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Speaker 3: Like you know what I'm saying, Like I didn't really

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Speaker 3: understand because I'm still not really a sneaker, had choice

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Speaker 3: of sneaker at god hard. But then as the years

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Speaker 3: went on, I realized how big of an industry sneakers were,

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Speaker 3: and then I realized how big of a brand he has.

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Speaker 3: So yes, today he has five hundred and thirty eight

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Speaker 3: YouTube subscribers, one hundred and forty thousand followers on Instagram,

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Speaker 3: And like I said, I mean, if you're in a

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Speaker 3: sneaker culture, you mentioned his name, they know who he is.

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Speaker 3: So it was fitting that, like I told him, I

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Speaker 3: haven't we haven't actually had a conversation in probably over

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Speaker 3: ten years, Like we ain't speak. I haven't seen him

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Speaker 3: face to face in a long time. And now we

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Speaker 3: have one of the top business podcasts in the world.

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Speaker 3: He's one of the top sneaker influences in the world.

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Speaker 3: And yeah, humble beginnings from a little pre school in Massachusetts. So,

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Speaker 3: first and foremost, Mike Man, thank you for joining us.

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Speaker 4: I appreciate it, Man, thanks for having me.

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Speaker 5: I'm really excited. You know.

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Speaker 8: I've been following what you guys have been doing and

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Speaker 8: love everything that you're doing.

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Speaker 5: So it's an honor to be here man.

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Speaker 7: So yeah, for sure. So all right, let's get in.

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Speaker 3: Let's get into it before we're gonna talk about the

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Speaker 3: sneaker culture and business.

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Speaker 7: At what point because I didn't know you was a

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Speaker 7: sneakerhead like that in school.

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Speaker 3: I know you had sneakers, but at one point, because

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Speaker 3: like I said, you're early on and kind of like

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Speaker 3: really on the cutting edge of like bringing a sneaker

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Speaker 3: culture to YouTube and the web and all that, how

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Speaker 3: did this develop into actually you building an online community

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Speaker 3: a business like but that just like happened by accident.

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Speaker 3: Like what was the point where you say, you know what,

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Speaker 3: this is more than just me liking sneakers, I'm an

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Speaker 3: build a community.

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Speaker 5: Yeah, so it kind of did happen on an accident

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Speaker 5: a little bit.

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Speaker 8: So growing up, like I didn't say, oh, hey I'm

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Speaker 8: a I'm a sneakerhead. I'm just I'm from New York City,

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Speaker 8: and sneakers are part of the culture. You know, even

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Speaker 8: at that prep school, right like when we had to wear,

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Speaker 8: you know, a tie and a blazer, like we still

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Speaker 8: tried to get a little fresh sometimes, you know. So

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Speaker 8: I just grew up, you know, loving sneakers and wearing

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Speaker 8: sneakers and being hoopers before anything else, I think, growing

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Speaker 8: up and you know Penny Hardaway and loving his sneakers,

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Speaker 8: and you know Iverson and loving his sneakers, and so

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Speaker 8: it was kind of just organic as far as that goes.

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Speaker 8: I was. It was hoop over everything for me. And

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Speaker 8: so I had played overseas a little bit for a

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Speaker 8: few seasons, and I actually had knee surgery and so

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Speaker 8: I was just laid up.

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Speaker 5: I was just at the crib and my brother was

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Speaker 5: as well.

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Speaker 8: We were living together. We both had knee surgery. Just

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Speaker 8: kind of the way it went. And I wasn't a

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Speaker 8: YouTube guy at all. I didn't watch YouTube, and I

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Speaker 8: forget what I was looking for on the internet or

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Speaker 8: on YouTube, but I saw a sneaker video pop up,

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Speaker 8: and I was like, wow, people kind of your reaction,

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Speaker 8: like you said, when you saw what I was doing.

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Speaker 8: I saw someone reviewing a sneaker and I was like,

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Speaker 8: a sneaker. And then I'm looking to my left and

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Speaker 8: I got a whole closet, a whole wall full of sneakers.

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Speaker 5: I'm like, yo.

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Speaker 8: So I told my brother. I was like, Yo, let's

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Speaker 8: mess around. Let's make a couple of videos. We had

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Speaker 8: nothing but time on our hands at that time, and

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Speaker 8: we weren't looking at it like it was going to

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Speaker 8: be a career. We weren't looking at it necessarily with

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Speaker 8: an agenda or even goals in mind.

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Speaker 5: We kind of were just passing the time.

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Speaker 8: And it was more and so like a hobby thing,

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Speaker 8: and I think a combination of a couple of different factors.

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Speaker 8: It just started to pick up and pick up and

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Speaker 8: pick up, and then we were like, wow, like maybe

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Speaker 8: we got something here. And so then we started branching

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Speaker 8: off a little bit and and and monetizing and looking

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Speaker 8: at it from the business side of things too, and uh,

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Speaker 8: and now we're here, So, you know, feel very fortunate

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Speaker 8: to be able to work and make money with something

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Speaker 8: that I kind of grew up on.

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Speaker 5: But yes, it's been dope, man.

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Speaker 6: Which like factor you said, there was some factors which

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Speaker 6: factor contributed to the launch.

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Speaker 4: Was it like a shoot that you had it was

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Speaker 4: the rarity of it.

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Speaker 8: Yeah, Well, I think the timing of it where we

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Speaker 8: got into it at a certain time, Like YouTube had

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Speaker 8: it had been around, and this was like seven years ago,

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Speaker 8: so it had been a thing, but sneakers on YouTube

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Speaker 8: were still it was still in its infancy, you know,

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Speaker 8: like it wasn't it wasn't polished up.

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Speaker 5: It was mostly like you know, running gun.

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Speaker 8: Dude shooting on webcams or on their laptops and sitting

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Speaker 8: in a bedroom and it wasn't really polished and so

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Speaker 8: and we were far from polished too when we first started.

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Speaker 8: But so I think the timing of it worked out

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Speaker 8: well for us. I think the fact that I had

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Speaker 8: and have my brother. You know, the channel is mister

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Speaker 8: former Simpson, but it's it's a two man thing, so

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Speaker 8: having him and having a teammate to kind of rock with,

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Speaker 8: and and then the fact that yet early on we

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Speaker 8: did what we had to do to get the stuff

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Speaker 8: that people wanted to see, you know, the really really

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Speaker 8: limited stuff, the really really hyped up stuff, And so

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Speaker 8: I think those were something. And then the fact that

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Speaker 8: my brother and I both just our personalities and the

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Speaker 8: way we work, and I think it's something that's carried

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Speaker 8: over from basketball.

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Speaker 5: I just I don't really know how to do the

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Speaker 5: in between things, like for me, if I'm in on something.

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Speaker 8: And even though we started as a hobby, it was

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Speaker 8: right away we were like, yo, how do we make

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Speaker 8: the quality better? You know, I'm thinking like, damn, how

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Speaker 8: can I do the on screen thing better?

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Speaker 5: How do we create better content?

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Speaker 8: Even though it was only a hobby, I think just

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Speaker 8: my natural personality kind of pushed us to really work

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Speaker 8: hard at it. And so I think all of those

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Speaker 8: things together put us in a pretty good spot.

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Speaker 3: Now. It's crazy you say that, because it's like a

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Speaker 3: lot of stuff that I learned in basketball I still

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Speaker 3: carry over in business, in life. And one of the

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Speaker 3: biggest lessons I never really liked Burns. He was our coach,

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Speaker 3: but shout out to him, you know, let after all

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Speaker 3: these forgive it, but one thing that he really he

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Speaker 3: really really taught me. And it was like, I don't

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Speaker 3: know if you remember, but if you came fifteen minutes beforehand,

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Speaker 3: anything after fifteen minutes early was late. Like you know

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Speaker 3: what I'm saying. So if you came five minutes like

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Speaker 3: it practice started at four and you came at three

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Speaker 3: fifty five.

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Speaker 7: You was late.

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Speaker 3: And the reason I understand that now because it's like,

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Speaker 3: you gotta prep. We can't start a podcast at four

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Speaker 3: and get here at four, right, we gotta like, you

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Speaker 3: know what I'm saying. So it's like little stuff like

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Speaker 3: that really really carries over, and I understand what you're

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Speaker 3: saying as far as like I feel like you know

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Speaker 3: all of us, but especially for athletes, once you get

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Speaker 3: it's hard to really halfway do anything because you still

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Speaker 3: got that competitive spirit in you. You want to be

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Speaker 3: the best at what you do. So let's let's let's

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Speaker 3: jump into the actual sneaker culture for people that might

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Speaker 3: not be aware because it's crazy. I got a sun

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Speaker 3: and he's not and thankfully he's not in the sneakers

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Speaker 3: yet same saving me a lot of money.

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Speaker 4: I'm not as lucky.

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Speaker 7: I told him.

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Speaker 3: I told him he's doing an episode today on sneakers

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Speaker 3: and he's like, why are you doing an episode on sneakers?

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Speaker 3: Nobody's gonna watch that. I'm like, wow, He's like, nobody

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Speaker 3: cares about sneakers. I'm like, Oh, you don't know what

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Speaker 3: you're talking about so, so sneakers a billion dollar industry

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Speaker 3: and the highest sneaker ever sold actually was recently five

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Speaker 3: hundred and sixty thousand for autograph Jordan one. So there's

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Speaker 3: a whole like stock exchange for people that might not

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Speaker 3: be familiar with sneakers is called stock X, and so

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Speaker 3: that's like it's similar to the stock exchange.

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Speaker 7: Like they have bid prices, act prices. You want to

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Speaker 7: talk about it.

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Speaker 6: Yeah, so if you go to stock x and we're

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Speaker 6: not promoted by it, but I have used the site.

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Speaker 6: So we got to start looking at sneakers, ask him

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Speaker 6: outits like we said earlier. So they have prices, they

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Speaker 6: have an ask price, like you said, a big price,

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Speaker 6: and then you can see the transactions of the past

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Speaker 6: year or so. Like so when we watch a chart

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Speaker 6: on the stock market, we can watch the chart of

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Speaker 6: the value of a shoe. We can also see if

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Speaker 6: it's the appreciated or if it's appreciating right, so it's

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Speaker 6: a good thing. Like we always say, like, yo, if

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Speaker 6: a shoe, if a pair of Jordan's was eight thousand dollars,

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Speaker 6: was you buy it?

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Speaker 4: If it was on sale for sixty dollars, will you

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Speaker 4: buy it?

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Speaker 5: Right?

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Speaker 4: You got to know your end price.

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Speaker 6: So like it is a stock exchange and the sensor,

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Speaker 6: which which is why they call it stock x, And

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Speaker 6: I mean it's a pretty good site. And it also

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Speaker 6: does something that a lot of people weren't doing. And

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Speaker 6: I was a victim of this, is they authenticate the shoe.

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Speaker 6: So authenticating the shoe is extremely important, right because prior

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Speaker 6: to this, and I'm sure you probably maybe you fell

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Speaker 6: victim to it too, but it was eBay and Craigslist

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Speaker 6: that was it.

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Speaker 8: It's it's people were definitely getting got And as time

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Speaker 8: has passed, the fake pairs have gotten so much better.

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Speaker 8: It used to be you could spot a fake from

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Speaker 8: two blocks away, you could say yo. But now they've

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Speaker 8: gotten so good that you, you know, you really do

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Speaker 8: need something in place to kind of protect you in

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Speaker 8: that regard.

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Speaker 5: So yeah, stock x does a great job.

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Speaker 3: With that, so to do people, because I've seen that

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Speaker 3: the game is so there's like resellers who like buy

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Speaker 3: a pair of sneakers four hundred dollars and then they

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Speaker 3: resell it on the market for three hundred because it's

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Speaker 3: a limited quality.

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Speaker 4: But so it's like two sneaker markets.

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Speaker 6: There's like the actual global sneaker market, and then there's

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Speaker 6: a resale market. So I think when you said like

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Speaker 6: the two billion dollar market, that's like the reselling market

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Speaker 6: where people buy it and bulk and then they sell

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Speaker 6: it for a markup.

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Speaker 4: You know what I'm saying.

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Speaker 6: So if that's pair of shoes was one hundred and

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Speaker 6: ninety nine dollars, like a pair of Easies is two

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Speaker 6: hundred dollars, right by the time it gets to stock

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Speaker 6: X or one of these site stadium goods of flight Club,

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Speaker 6: that same shoe is now going to be like five

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Speaker 6: hundred minimum. So that person is going to make a

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Speaker 6: three hundred dollars profit on the shoe.

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Speaker 3: Yeah, So can you talk about that, mic as far

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Speaker 3: as you don't you don't resell obviously you're familiar with

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Speaker 3: it because you're in the culture.

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Speaker 7: Are people still doing that?

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Speaker 3: And how much money can can somebody actually make a

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Speaker 3: being a reseller?

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Speaker 5: Yeah? I mean that's a great question.

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Speaker 8: And that's probably the thing that I get messaged and

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Speaker 8: the most about on social media is like yo, because

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Speaker 8: everyone thinks, YO, get rich quick, get a couple pairs

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Speaker 8: of easy and and you know you're in there, but

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Speaker 8: and there is a ton of money in it. One

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Speaker 8: of the reasons why I never really went in that direction.

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Speaker 8: I mean, I have sold sneakers. I sold my entire

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Speaker 8: collection a few years ago, but about that. But it's

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Speaker 8: in order to really make real money in that you

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Speaker 8: have to get a lot of pairs. You can't go get,

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Speaker 8: you know, a pair of Jordan Retros on Saturday and

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Speaker 8: think that that can be your only source of income.

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Speaker 8: You know, you have Now if you go get one

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Speaker 8: hundred pairs or fifty pairs on Saturday, and now it's

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Speaker 8: fifty or a hundred bucks profit on each pair. Now

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Speaker 8: you can do the math and you can say, Okay,

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Speaker 8: there's some real money coming in here. But it's it's

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Speaker 8: definitely something that you have to get a lot of

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Speaker 8: pairs to make it worth it, in my opinion. And

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Speaker 8: then the more you know about the ins and outs

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Speaker 8: the like like any field, the you know, the different

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Speaker 8: little new one on to and stuff, the more successful

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Speaker 8: you'll be. And I think maybe the biggest thing is

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Speaker 8: to be able to predict. You know, I've heard you

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Speaker 8: guys talk about real estate before and different stuff like that,

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Speaker 8: you know, and obviously we've been talking how it's similar

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Speaker 8: to stocks. If you can predict when a sneaker is

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Speaker 8: going to take off or when it's going to crash.

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Speaker 8: Like for example, did you guys watch that Jordan documentary?

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Speaker 5: Of course? Right? So man, he wore a pair of sneakers.

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Speaker 8: I don't even remember which one it was, maybe it

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Speaker 8: was the Chicago ones. And I went to stock X

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Speaker 8: the next day and they were up like five six

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Speaker 8: hundred bucks from where they were.

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Speaker 4: Same thing.

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Speaker 8: So if you were smart, now I wasn't, But if

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Speaker 8: you were smart, go buy fifty pairs and then anticipate

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Speaker 8: the boom and then cash out. And so if you

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Speaker 8: can predict the way things are gonna go, which is

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Speaker 8: never something that I've invested a lot of time or

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Speaker 8: energy into.

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Speaker 5: But if you are able to do.

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Speaker 8: That, then like you said, there's there's there's tons of

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Speaker 8: money in it is it's a huge industry.

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Speaker 6: Like I guess the big question is, and I know

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Speaker 6: there is like an inside a lot of people know,

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Speaker 6: people like district managers of stores, so they get picked.

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Speaker 6: How is somebody getting fifty piers Like I'm come from

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Speaker 6: that era where you waited in line on Saturday, right,

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Speaker 6: and then if you were able to get into the store,

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Speaker 6: you got one. Then it turned into like if you

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Speaker 6: had a raffle ticket, then you can get it. Now

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Speaker 6: we're dealing with bots, and if anybody doesn't, you want

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Speaker 6: to explain what a bot is in the sneaker culture.

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Speaker 8: Yeah, sure, A bot is basically something that you run

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Speaker 8: on your computer to help you check out lightning fast

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Speaker 8: so that you can beat you know, the person who's

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Speaker 8: there at their computer doing it manually, trying to put

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Speaker 8: in their credit card info and boom, you already got

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Speaker 8: the sneaker and you're already you know, down the virtual block,

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Speaker 8: so to speak. But as far as how resellers get

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Speaker 8: the stuff, that's not something that I'm necessarily too privy

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Speaker 8: to because I don't do it. But sure you could

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Speaker 8: have bots. You could have I've seen people here locally

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Speaker 8: just go out in force, like basically or in numbers.

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Speaker 8: I should say, They'll go line up at a skate

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Speaker 8: shop for a pair of Nike sb's and they'll just

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Speaker 8: line up fifty deep. You know, maybe they'll bring out,

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Speaker 8: you know, some high school kids or you know some

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Speaker 8: people who are just hanging around the store and pay

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Speaker 8: them twenty bucks or forty bucks and you know, have

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Speaker 8: them stand that spot online because there are some places

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Speaker 8: and some sneakers where you can still do first come

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Speaker 8: for a serve. Then there's the bot stuff. Then maybe

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Speaker 8: you know, it's kind of like a pay to play thing.

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Speaker 8: You could you know, go to a sneaker boutique or

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Speaker 8: you know, a mom and pop maybe and you know,

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Speaker 8: maybe they'll let the pairs go early and you know,

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Speaker 8: so say maybe you get twenty thirty pairs, but you

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Speaker 8: have them early and now you can mark them up

399
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Speaker 8: even more. So I think there's different angles that you

400
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Speaker 8: can attack it from as far as getting the product

401
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Speaker 8: in hand. It's people assume because you know, we have

402
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Speaker 8: the YouTube channel and that I'm you know, touching and

403
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Speaker 8: reviewing sneakers every day, that you know, there's some like

404
00:18:24,720 --> 00:18:29,040
Speaker 8: you know, red carpet in front of the studio down

405
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Speaker 8: here where they just you know, toss me all the

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Speaker 8: limited h sawt.

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Speaker 5: After sneakers, and that's not really the case.

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Speaker 8: A lot of times I got to pay the resell

409
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Speaker 8: price on it myself just to get it so we can,

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Speaker 8: you know, do the video on it and get the

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Speaker 8: product in hand. So there have been other times where

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Speaker 8: I'll go to a local resale shop here and do

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Speaker 8: the video on said sneaker and then give the sneaker

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Speaker 8: back sometimes.

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Speaker 5: So sometimes I'll.

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Speaker 8: Get lucky and you know, I'll get a pair at retail,

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00:19:02,280 --> 00:19:06,080
Speaker 8: you know, online or however it goes. But it's getting

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00:19:06,119 --> 00:19:10,199
Speaker 8: the product is is definitely one of the biggest obstacles

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Speaker 8: as far as someone getting into that line of work.

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Speaker 3: Yeah, I read somewhere where it's become a lot harder

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Speaker 3: now because, yeah, a lot of places you can only

422
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Speaker 3: buy one pair at a time limit you online. Then

423
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Speaker 3: if you try to buy it on like the easies,

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Speaker 3: you can't even buy them like retail, like they sell

425
00:19:27,720 --> 00:19:31,919
Speaker 3: out so quickly it's limited edition. So it's become so

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00:19:32,320 --> 00:19:35,560
Speaker 3: the counterfeit market I've actually read is actually booming and

427
00:19:35,760 --> 00:19:38,080
Speaker 3: they've become really good. Like you said, sometimes you can't

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Speaker 3: even tell the difference between counterfeit, So is that all

429
00:19:41,960 --> 00:19:44,840
Speaker 3: coming out of like China or is it counterfeits like

430
00:19:45,520 --> 00:19:47,480
Speaker 3: just all over everywhere at this point, and you just

431
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Speaker 3: really don't know because they said, like it's sometimes you

432
00:19:49,840 --> 00:19:51,440
Speaker 3: really don't even know if it's if it's real or not.

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00:19:51,560 --> 00:19:53,359
Speaker 6: I think they sees like a there was like a

434
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Speaker 6: seventeen million dollar season at the border, like they got

435
00:19:56,320 --> 00:19:58,720
Speaker 6: a shipment of just fake Jordan's seventeen million.

436
00:19:59,400 --> 00:19:59,960
Speaker 4: It was crazy.

437
00:20:00,560 --> 00:20:04,080
Speaker 5: Yeah, I think they are mostly from China. I'm not.

438
00:20:05,760 --> 00:20:08,399
Speaker 8: Super familiar with it because we completely stay away from it.

439
00:20:08,480 --> 00:20:14,520
Speaker 8: There's been other sneaker YouTube channels that have dove much

440
00:20:14,560 --> 00:20:18,159
Speaker 8: deeper into that, where you know, maybe they'll compare a

441
00:20:18,200 --> 00:20:20,520
Speaker 8: real pair and a fake pair, or try to educate

442
00:20:20,560 --> 00:20:23,240
Speaker 8: people in that regard or whatever. So they've got their

443
00:20:23,280 --> 00:20:27,560
Speaker 8: hands on the fake pairs, but we don't really do

444
00:20:27,600 --> 00:20:29,800
Speaker 8: anything in that regard. But yeah, I think I guess

445
00:20:29,800 --> 00:20:33,280
Speaker 8: they've got you know, big factories over in China, and

446
00:20:33,640 --> 00:20:36,520
Speaker 8: they're getting better and better at at making them look

447
00:20:36,640 --> 00:20:37,520
Speaker 8: damn near identical.

448
00:20:37,560 --> 00:20:39,159
Speaker 3: Well, they probably make them in the same factor they

449
00:20:39,160 --> 00:20:42,720
Speaker 3: make the real ones. It's like this, it's a factory

450
00:20:42,760 --> 00:20:45,600
Speaker 3: in China that's making the real ones. So what's the

451
00:20:45,640 --> 00:20:48,520
Speaker 3: difference between They'll just put summerside for fake they actually

452
00:20:48,520 --> 00:20:49,280
Speaker 3: probably aren't.

453
00:20:49,040 --> 00:20:50,800
Speaker 4: Real making millions.

454
00:20:50,960 --> 00:20:54,440
Speaker 6: They had advice had a whole show on the fake

455
00:20:54,480 --> 00:20:55,160
Speaker 6: retail market.

456
00:20:55,440 --> 00:20:56,439
Speaker 5: Dude's making millions.

457
00:20:56,560 --> 00:20:58,959
Speaker 6: Yeah, he's making millions of dollars and everybody knows it.

458
00:20:59,240 --> 00:21:00,960
Speaker 6: But the thing is, like, yo, I could just fit

459
00:21:01,000 --> 00:21:04,680
Speaker 6: in with this fifteen pair of fifteen dollars pair of sneakers,

460
00:21:04,760 --> 00:21:06,160
Speaker 6: or I could have the one hundred and eighty dollar

461
00:21:06,160 --> 00:21:07,760
Speaker 6: pairs sneakers. They gonna look the same and when I

462
00:21:07,800 --> 00:21:09,800
Speaker 6: walk out the side, you're not gonna know difference anyway.

463
00:21:09,880 --> 00:21:11,359
Speaker 3: Nah, But that you know what, that's crazy though, what

464
00:21:11,440 --> 00:21:14,639
Speaker 3: you said as far as like predicting events, because that

465
00:21:14,680 --> 00:21:16,359
Speaker 3: reminds me of the stock Like we look at we

466
00:21:16,400 --> 00:21:20,439
Speaker 3: buy stock and were like iPhone thirteen is about to

467
00:21:20,480 --> 00:21:24,199
Speaker 3: come out, so we predict that Apple's stock price is

468
00:21:24,240 --> 00:21:25,000
Speaker 3: going to go out.

469
00:21:25,119 --> 00:21:26,400
Speaker 7: It's all an educated guest.

470
00:21:26,480 --> 00:21:28,520
Speaker 3: We don't really know it not, So I never really

471
00:21:28,520 --> 00:21:30,280
Speaker 3: looked at it as far as sneaker is in the

472
00:21:30,320 --> 00:21:34,399
Speaker 3: same capacity. But yeah, you could say, okay, like let's

473
00:21:34,400 --> 00:21:37,080
Speaker 3: say that you know, Lebron decides he's going to retire

474
00:21:37,240 --> 00:21:40,960
Speaker 3: after this season, then the last sneaker that he puts

475
00:21:40,960 --> 00:21:44,880
Speaker 3: out hypothetically could be more valuable because he's not gonna

476
00:21:44,880 --> 00:21:45,439
Speaker 3: put on anyone.

477
00:21:45,600 --> 00:21:47,920
Speaker 6: That literally happened this year with the untimely death of

478
00:21:48,000 --> 00:21:51,200
Speaker 6: Kobe Bryant. So like Kobe passing, now, if you try

479
00:21:51,200 --> 00:21:53,359
Speaker 6: to get any Kobe sho any of the thirteen or

480
00:21:53,359 --> 00:21:55,760
Speaker 6: fourteen ones he put out, they're over a four hundred

481
00:21:55,760 --> 00:21:58,560
Speaker 6: dollars each, like whereas when he was alive and playing,

482
00:21:59,119 --> 00:22:00,960
Speaker 6: that wasn't the case, like you could buy a Kobe

483
00:22:01,000 --> 00:22:02,760
Speaker 6: so outside, like the Kobe nine. When he came out

484
00:22:02,800 --> 00:22:04,679
Speaker 6: the high top and it changed, it was like it

485
00:22:04,720 --> 00:22:06,600
Speaker 6: was affordable to do. And now it's like, yo, four

486
00:22:06,640 --> 00:22:07,879
Speaker 6: hundred dollars at the minimum.

487
00:22:07,920 --> 00:22:10,080
Speaker 3: So but Mike, yeah, let me let me ask you this,

488
00:22:10,560 --> 00:22:13,320
Speaker 3: what is what is the how does sneakers actually get value?

489
00:22:13,320 --> 00:22:14,680
Speaker 3: Because to me, it's a little I feel like, I said,

490
00:22:14,680 --> 00:22:16,159
Speaker 3: I'm not a sneakerhead, but I saw you did a

491
00:22:16,200 --> 00:22:18,040
Speaker 3: review on your on your page a few days ago

492
00:22:18,080 --> 00:22:21,040
Speaker 3: with the off white something off white oes. Yeah, it

493
00:22:21,040 --> 00:22:22,680
Speaker 3: looked it looked like it was it was a dope

494
00:22:22,680 --> 00:22:24,200
Speaker 3: sneaker to me. But she was like, you can actually

495
00:22:24,240 --> 00:22:26,480
Speaker 3: get it for a cheaper price now. So it seems

496
00:22:26,520 --> 00:22:30,320
Speaker 3: to me like the randomnest sneakers just go up crazy,

497
00:22:31,160 --> 00:22:33,440
Speaker 3: Like is there like a rhyme or reason to why

498
00:22:33,520 --> 00:22:36,600
Speaker 3: sneakers are valued at what they're valued on the secondhand market.

499
00:22:37,520 --> 00:22:42,880
Speaker 8: I think it's just what the consumer kind of pushes

500
00:22:42,920 --> 00:22:47,240
Speaker 8: it to and and or lets it drop to. You know,

501
00:22:47,560 --> 00:22:50,200
Speaker 8: it really is and That's why sometimes you'll see people,

502
00:22:50,520 --> 00:22:53,520
Speaker 8: you know, complaining about prices, and even me sometimes I'm like, man,

503
00:22:53,560 --> 00:22:55,199
Speaker 8: I can't I want that sneaker, but I'm not going

504
00:22:55,280 --> 00:22:55,720
Speaker 8: to pay that.

505
00:22:56,240 --> 00:22:59,440
Speaker 5: But it's us who set the market. You know.

506
00:22:59,520 --> 00:23:03,639
Speaker 8: It's supplied and demand like anything else, and obviously certain

507
00:23:03,680 --> 00:23:05,000
Speaker 8: sneaker releases.

508
00:23:04,600 --> 00:23:07,720
Speaker 5: Are more limited, so already the supply is low.

509
00:23:08,320 --> 00:23:11,360
Speaker 8: So then if the demand is even up a little bit,

510
00:23:11,920 --> 00:23:13,840
Speaker 8: it's going to be something. It's going to reflect that

511
00:23:14,359 --> 00:23:18,760
Speaker 8: in the resell price of the sneaker. So it's it

512
00:23:18,800 --> 00:23:21,640
Speaker 8: is something that's pretty hard to predict. Like I said,

513
00:23:22,240 --> 00:23:23,840
Speaker 8: to me, it would be a headache, you know, Like

514
00:23:23,920 --> 00:23:27,320
Speaker 8: I know, if if that's something that you're doing for

515
00:23:27,359 --> 00:23:29,320
Speaker 8: a living, which I know plenty of people who do

516
00:23:29,320 --> 00:23:32,800
Speaker 8: do that and do very well for themselves, But to me,

517
00:23:32,920 --> 00:23:37,480
Speaker 8: that would be it's too wishy washy. For me, it's

518
00:23:37,520 --> 00:23:41,240
Speaker 8: too like I like to be a little bit more

519
00:23:41,280 --> 00:23:45,160
Speaker 8: certain about stuff, and so it's it is really tough

520
00:23:45,160 --> 00:23:48,679
Speaker 8: to predict sometimes. But you know, if you really have

521
00:23:49,440 --> 00:23:51,200
Speaker 8: your ear to the street, so to speak, and by

522
00:23:51,200 --> 00:23:54,680
Speaker 8: that I mean just really on social media because that's

523
00:23:54,680 --> 00:23:57,280
Speaker 8: what things are these days, you can kind of feel

524
00:23:57,280 --> 00:24:01,040
Speaker 8: it starting a bubble, you know, like these night ESB sneakers.

525
00:24:01,080 --> 00:24:02,840
Speaker 5: You know, Nike skateboarding.

526
00:24:03,200 --> 00:24:08,000
Speaker 8: Is something that several years ago were really popular, and

527
00:24:08,160 --> 00:24:12,440
Speaker 8: then over the past few years they kind of got stagnant.

528
00:24:12,560 --> 00:24:15,399
Speaker 8: No one really wanted them other than people who were

529
00:24:15,400 --> 00:24:17,640
Speaker 8: skating in them, but they had no resell value. And

530
00:24:17,680 --> 00:24:21,080
Speaker 8: now over the last year or so, it's just bananas.

531
00:24:21,119 --> 00:24:25,439
Speaker 8: Like it was a pair that I had and they

532
00:24:25,760 --> 00:24:29,920
Speaker 8: were reselling for like two grand and retails like a

533
00:24:30,040 --> 00:24:36,040
Speaker 8: hundred bucks. So it's but about a year ago, you

534
00:24:36,080 --> 00:24:38,440
Speaker 8: could feel it start to bubble, you know. You could

535
00:24:38,880 --> 00:24:41,360
Speaker 8: people were talking about them more, people were posting more.

536
00:24:41,440 --> 00:24:45,120
Speaker 8: You could see you could see the resell prices kind

537
00:24:45,119 --> 00:24:47,320
Speaker 8: of climbing a little bit, the releases being a little

538
00:24:47,320 --> 00:24:50,880
Speaker 8: bit more hyped up, the sneaker blogs covering the stuff more,

539
00:24:50,920 --> 00:24:54,199
Speaker 8: and so you can you can feel it start to bubble.

540
00:24:54,240 --> 00:24:56,199
Speaker 8: It's not like a complete shot in the dark, but

541
00:24:56,280 --> 00:24:58,159
Speaker 8: it is something that you got to really be in

542
00:24:58,200 --> 00:25:00,800
Speaker 8: tune with if that's how you're gonna make your money.

543
00:25:00,920 --> 00:25:03,000
Speaker 6: Yeah, So the SB, I'm glad you brought that up

544
00:25:03,040 --> 00:25:05,280
Speaker 6: because the SB obviously, and we're going to talk about

545
00:25:05,280 --> 00:25:06,919
Speaker 6: the Ben and Jerry that you got we need to

546
00:25:06,920 --> 00:25:09,200
Speaker 6: talk about that, because I saw the post we're gonna

547
00:25:09,200 --> 00:25:09,720
Speaker 6: talk about that.

548
00:25:10,240 --> 00:25:11,159
Speaker 4: We got to talk about that.

549
00:25:11,400 --> 00:25:14,000
Speaker 6: But the SB has, like you said, like a year ago,

550
00:25:14,080 --> 00:25:17,200
Speaker 6: came back, and I feel like it was a Travis

551
00:25:17,200 --> 00:25:19,640
Speaker 6: Scott effect, Like that's the power of influence. Like every

552
00:25:19,640 --> 00:25:21,679
Speaker 6: time Travis Scott would put on the SB, whether it

553
00:25:21,680 --> 00:25:23,680
Speaker 6: was the Diamond or the ones he made.

554
00:25:23,600 --> 00:25:25,760
Speaker 4: You would see that shoe go up.

555
00:25:26,320 --> 00:25:28,800
Speaker 6: But prior to that, I think, and maybe you can

556
00:25:28,800 --> 00:25:31,120
Speaker 6: add to this, the one that changed the way sneakers

557
00:25:31,119 --> 00:25:33,480
Speaker 6: looked at I think it has to be the SB Pigeon.

558
00:25:33,520 --> 00:25:37,879
Speaker 8: No, well, I mean that was that was one of

559
00:25:37,920 --> 00:25:44,080
Speaker 8: the first sneakers that really created like a real real craze,

560
00:25:44,320 --> 00:25:48,719
Speaker 8: you know. And so yes, but I think there's been

561
00:25:48,720 --> 00:25:51,880
Speaker 8: an ebb and flow to sneakers, and I mean really

562
00:25:51,880 --> 00:25:58,000
Speaker 8: everything goes that way, but it's the things will be

563
00:25:58,080 --> 00:26:01,639
Speaker 8: sky high and then you know, they'll kind of gradually

564
00:26:01,680 --> 00:26:04,840
Speaker 8: slide back down and then something will happen where it

565
00:26:04,880 --> 00:26:07,240
Speaker 8: booms again. And I think what you said about Travis

566
00:26:07,240 --> 00:26:09,240
Speaker 8: Scott is is I think you really nailed it on

567
00:26:09,280 --> 00:26:14,679
Speaker 8: the head, you know, especially now social media, Like I

568
00:26:14,720 --> 00:26:20,399
Speaker 8: think that that's the ingredient that took sneakers from a

569
00:26:20,600 --> 00:26:28,959
Speaker 8: much more niche really much smaller group of people that

570
00:26:29,160 --> 00:26:33,159
Speaker 8: really really cared about it and really took it to

571
00:26:33,960 --> 00:26:36,439
Speaker 8: where it's at now. I mean social and and a

572
00:26:36,440 --> 00:26:38,399
Speaker 8: big part of that social media is, like you said,

573
00:26:38,520 --> 00:26:41,320
Speaker 8: the Travis Scott's of the world, the celebrities. You know,

574
00:26:41,359 --> 00:26:48,359
Speaker 8: you've got Kylie Jenner on on wearing sb's and you

575
00:26:48,400 --> 00:26:50,399
Speaker 8: know a lot of sneaker people were upset because they

576
00:26:50,400 --> 00:26:52,119
Speaker 8: were like, oh, she's not you know.

577
00:26:52,160 --> 00:26:53,600
Speaker 4: She's getting them for free.

578
00:26:54,560 --> 00:26:56,639
Speaker 5: Well yeah, and like, yo, she's she's new to this.

579
00:26:56,920 --> 00:27:00,359
Speaker 8: And but the truth of the matter is they still

580
00:27:00,400 --> 00:27:03,399
Speaker 8: have incredible influence. And when people start seeing that stuff

581
00:27:03,400 --> 00:27:06,760
Speaker 8: on Instagram and they start saying, I want that sneaker,

582
00:27:06,840 --> 00:27:09,240
Speaker 8: I want that one, and you know, now they're on

583
00:27:10,040 --> 00:27:13,440
Speaker 8: stock x or now they're you know, searching to where

584
00:27:13,440 --> 00:27:17,879
Speaker 8: they can find the sneaker. And so celebrities have really

585
00:27:19,359 --> 00:27:23,080
Speaker 8: boomed things in my opinion, and Instagram specifically, and you know,

586
00:27:23,200 --> 00:27:24,439
Speaker 8: just social media in general.

587
00:27:24,480 --> 00:27:24,959
Speaker 5: I guess.

588
00:27:25,359 --> 00:27:28,760
Speaker 6: So you spoke about not having the magic carpet where

589
00:27:28,760 --> 00:27:32,280
Speaker 6: the sneakers are getting delivered to your door as a company.

590
00:27:33,359 --> 00:27:35,840
Speaker 6: Was there one that you said you know what, I

591
00:27:35,920 --> 00:27:38,080
Speaker 6: need to have this, and if so, what was the

592
00:27:38,440 --> 00:27:40,280
Speaker 6: highest price you had to pay for that shoe?

593
00:27:41,840 --> 00:27:47,480
Speaker 8: Okay, So it goes two different ways. First is how

594
00:27:47,600 --> 00:27:51,840
Speaker 8: much would I pay for a sneaker that I want

595
00:27:51,840 --> 00:27:54,360
Speaker 8: to wear? You know, I want to wear it. I'm

596
00:27:54,359 --> 00:27:56,560
Speaker 8: going to beat them up and I'm just okay with that.

597
00:27:57,119 --> 00:28:00,520
Speaker 8: And then how much am I willing to pay for

598
00:28:00,560 --> 00:28:04,600
Speaker 8: a sneaker that I'm going to get and we're going

599
00:28:04,680 --> 00:28:09,280
Speaker 8: to create content around it, and then maybe down the line,

600
00:28:09,400 --> 00:28:11,200
Speaker 8: I think it's going to hold value and it will

601
00:28:11,240 --> 00:28:13,280
Speaker 8: be something I can sell down the line. So even

602
00:28:13,320 --> 00:28:15,560
Speaker 8: though I'm not reselling on a day to day and

603
00:28:15,560 --> 00:28:18,000
Speaker 8: that's not how I make my money per se, there

604
00:28:18,080 --> 00:28:19,639
Speaker 8: are still sneakers.

605
00:28:19,160 --> 00:28:21,040
Speaker 5: That that come and go, you know.

606
00:28:21,200 --> 00:28:24,240
Speaker 8: So the first part of that would be the Kobe

607
00:28:24,359 --> 00:28:27,560
Speaker 8: six Grinch, which is that you know that really bright

608
00:28:27,680 --> 00:28:32,280
Speaker 8: green pair of Kobe sixes and it was it's my

609
00:28:32,359 --> 00:28:37,200
Speaker 8: favorite Kobe sneaker of all time. And actually a few

610
00:28:37,200 --> 00:28:40,120
Speaker 8: weeks before he passed, I said, you know what, I'm

611
00:28:40,160 --> 00:28:42,240
Speaker 8: going to do it, and and I paid like a

612
00:28:42,320 --> 00:28:45,760
Speaker 8: thousand bucks for him, and and I got him and

613
00:28:46,560 --> 00:28:50,080
Speaker 8: we did the video down here at the workshop, and

614
00:28:51,160 --> 00:28:55,560
Speaker 8: we actually posted it on Sunday morning, and then my

615
00:28:55,680 --> 00:29:00,840
Speaker 8: brother and I went and hooped, and after we my

616
00:29:00,960 --> 00:29:03,840
Speaker 8: brother left the gym first, and when I got over

617
00:29:03,880 --> 00:29:05,760
Speaker 8: to the sideline, I was putting my stuff on and

618
00:29:05,880 --> 00:29:07,960
Speaker 8: changing my sneakers. I looked at my phone and he

619
00:29:07,960 --> 00:29:12,880
Speaker 8: told me Kobe passed. And so it was just crazy

620
00:29:12,960 --> 00:29:18,320
Speaker 8: how how that worked. And you know, now obviously, like

621
00:29:18,360 --> 00:29:21,400
Speaker 8: you mentioned earlier, you know, you know, with him passing,

622
00:29:22,720 --> 00:29:25,800
Speaker 8: everyone devastated, but then there was obviously people who were

623
00:29:25,840 --> 00:29:29,640
Speaker 8: still capitalizing on how many people wanted Kobe's at that point.

624
00:29:29,680 --> 00:29:32,640
Speaker 8: So now the sneaker is like double that or or

625
00:29:32,840 --> 00:29:33,440
Speaker 8: or triple that.

626
00:29:33,680 --> 00:29:36,280
Speaker 5: So that was That's.

627
00:29:36,120 --> 00:29:39,360
Speaker 8: Probably about the most I've spent on a sneaker to

628
00:29:39,440 --> 00:29:44,280
Speaker 8: actually wear. And then as far as getting something that

629
00:29:45,360 --> 00:29:48,360
Speaker 8: I knew would have some value down the line or

630
00:29:48,400 --> 00:29:52,280
Speaker 8: down the road, would be the Red October Easies when

631
00:29:52,320 --> 00:29:53,760
Speaker 8: when he was when he was still with Nike.

632
00:29:53,880 --> 00:29:57,240
Speaker 5: Yeah, and I can't remember exactly what I paid.

633
00:29:57,520 --> 00:30:01,920
Speaker 8: It was a homie who looked out, so I think

634
00:30:01,960 --> 00:30:04,520
Speaker 8: it was around two thousand, and I ended up selling

635
00:30:04,560 --> 00:30:09,120
Speaker 8: them for like maybe forty five hundred or five thousand,

636
00:30:09,560 --> 00:30:11,880
Speaker 8: you know, maybe a year later or something like that.

637
00:30:12,720 --> 00:30:13,560
Speaker 7: Yeah, that's crazy.

638
00:30:13,600 --> 00:30:14,640
Speaker 3: Like I said, if you look at it from a

639
00:30:14,640 --> 00:30:17,040
Speaker 3: stock and how much of those now, like ten thousand.

640
00:30:16,680 --> 00:30:18,880
Speaker 4: Probably the red out too, probably fifty five hundred right now.

641
00:30:19,560 --> 00:30:22,760
Speaker 8: Yeah, I think depending on the size, and that's another thing, right,

642
00:30:22,800 --> 00:30:26,000
Speaker 8: that's true too, Yep, yep, you know, depending like I

643
00:30:26,040 --> 00:30:28,520
Speaker 8: think I wear size thirteen. I think in my size,

644
00:30:29,240 --> 00:30:32,000
Speaker 8: I think the lowest listing that I saw on stock

645
00:30:32,240 --> 00:30:34,760
Speaker 8: X recently might have been close to ten grand.

646
00:30:35,480 --> 00:30:35,920
Speaker 4: That's true.

647
00:30:35,960 --> 00:30:38,640
Speaker 6: So like that sometimes when they put these things out,

648
00:30:38,800 --> 00:30:40,959
Speaker 6: I can get a shoe for four hundred dollars if

649
00:30:41,000 --> 00:30:42,840
Speaker 6: you were size thirteen, or if you got like a

650
00:30:42,840 --> 00:30:43,680
Speaker 6: real small foot.

651
00:30:44,040 --> 00:30:46,320
Speaker 5: The small foot is that's tough.

652
00:30:46,360 --> 00:30:48,800
Speaker 8: The small like sometimes like a size four and a

653
00:30:48,840 --> 00:30:51,360
Speaker 8: half and it'll be like double what any other size is.

654
00:30:51,600 --> 00:30:53,600
Speaker 3: Yeah, and at thirteen makes a big difference too, because

655
00:30:53,640 --> 00:30:55,800
Speaker 3: I wear thirteen too, and it's like that's the last

656
00:30:55,840 --> 00:30:58,280
Speaker 3: size that there's no half, So it's like there's no

657
00:30:58,360 --> 00:30:58,800
Speaker 3: twelve and a.

658
00:30:58,800 --> 00:31:02,080
Speaker 7: Half mostly mostly so.

659
00:31:02,040 --> 00:31:04,400
Speaker 3: It's like eleven, eleven and a half twelve, So after twelve,

660
00:31:04,480 --> 00:31:07,320
Speaker 3: it's like twelve, thirteen, fourteen to so now it becomes

661
00:31:07,760 --> 00:31:10,720
Speaker 3: harder and it's less sneakers. I think the most popular

662
00:31:10,720 --> 00:31:12,720
Speaker 3: is like ten and a half something like that, the

663
00:31:12,760 --> 00:31:17,280
Speaker 3: most Like yeah, but now that's crazy that but like

664
00:31:17,320 --> 00:31:19,120
Speaker 3: I said, looking at it from a stock standpoint, you

665
00:31:19,160 --> 00:31:23,640
Speaker 3: brought it, sold it for forty five hundred, that's.

666
00:31:23,520 --> 00:31:25,480
Speaker 4: Like twenty two hundred.

667
00:31:25,520 --> 00:31:26,680
Speaker 5: Yeah, yeah, twenty two hundred.

668
00:31:26,680 --> 00:31:27,880
Speaker 7: You sold it for forty five hundred.

669
00:31:28,320 --> 00:31:31,360
Speaker 3: Yeah, So that's that's like one hundred percent increase, more

670
00:31:31,400 --> 00:31:33,520
Speaker 3: than one hundred percent increase. So if you look at

671
00:31:33,520 --> 00:31:35,720
Speaker 3: it from a stock that's like, you know, a great investment.

672
00:31:35,840 --> 00:31:38,800
Speaker 6: But that's so that's true, right, But that imagine if

673
00:31:38,800 --> 00:31:41,040
Speaker 6: you got it at retail, right, because in retail puts

674
00:31:41,040 --> 00:31:42,959
Speaker 6: two hundred dollars, you know what I'm saying. So if

675
00:31:42,960 --> 00:31:44,720
Speaker 6: you're one of those people who got lucky, like Nike

676
00:31:44,840 --> 00:31:46,560
Speaker 6: put that out on a random day, you bought it

677
00:31:46,560 --> 00:31:48,760
Speaker 6: for two hundred, Now you're selling it for five thousand.

678
00:31:49,720 --> 00:31:52,000
Speaker 4: Show me the stock that's going to do that right now?

679
00:31:52,000 --> 00:31:56,080
Speaker 5: Oh yeah, no, it's crazy. Now. Now it is important

680
00:31:56,120 --> 00:31:57,000
Speaker 5: to note, like.

681
00:31:57,240 --> 00:32:01,520
Speaker 8: I think something with people who resell sneakers because it

682
00:32:01,600 --> 00:32:03,680
Speaker 8: is so hard and it is there is so much

683
00:32:03,800 --> 00:32:07,240
Speaker 8: luck required to get pairs at that retail price. But

684
00:32:07,880 --> 00:32:09,840
Speaker 8: going back to what we were talking about as far

685
00:32:09,880 --> 00:32:13,200
Speaker 8: as being able to predict the market, like what if

686
00:32:13,240 --> 00:32:16,200
Speaker 8: you cashed everyone out who had a pair who was

687
00:32:16,240 --> 00:32:18,480
Speaker 8: willing to sell. What if you were cashing them out

688
00:32:18,760 --> 00:32:22,160
Speaker 8: even at three thousand, just you know, thirty five hundred,

689
00:32:22,520 --> 00:32:25,040
Speaker 8: Even if you were doing four thousand and now, say

690
00:32:25,080 --> 00:32:28,680
Speaker 8: you sat on now you'd have to tie up some bread.

691
00:32:28,720 --> 00:32:34,479
Speaker 8: But if you sat on twenty pairs and now doubled

692
00:32:34,480 --> 00:32:37,239
Speaker 8: your money, you know, now you're really talking. So I

693
00:32:37,240 --> 00:32:39,840
Speaker 8: think a lot of the resell market is buying it

694
00:32:39,920 --> 00:32:44,720
Speaker 8: at a lower resell price because.

695
00:32:44,400 --> 00:32:46,560
Speaker 5: You know that they'll go up. Like Travis scott.

696
00:32:46,320 --> 00:32:49,560
Speaker 8: Sneakers for example, pretty much every single one that I've

697
00:32:49,560 --> 00:32:52,520
Speaker 8: seen since he started, you know, doing collaborations with Nike,

698
00:32:52,920 --> 00:32:59,600
Speaker 8: every single one is noticeably more expensive six months after

699
00:32:59,680 --> 00:33:02,680
Speaker 8: release than it was a month after release. So it's

700
00:33:02,760 --> 00:33:04,720
Speaker 8: just going up and up and up and up. So

701
00:33:05,160 --> 00:33:08,640
Speaker 8: being able to predict that, I think allows you to

702
00:33:08,720 --> 00:33:12,480
Speaker 8: maybe get more in bulk, although of course if you

703
00:33:12,480 --> 00:33:14,360
Speaker 8: can get something for retail, then it's a home run.

704
00:33:14,440 --> 00:33:17,120
Speaker 6: Yeah, him in Virgil right now, the cash kings for

705
00:33:17,160 --> 00:33:20,040
Speaker 6: sneakers As far when it comes to Nike it's not

706
00:33:20,040 --> 00:33:20,520
Speaker 6: even close.

707
00:33:20,760 --> 00:33:24,160
Speaker 3: Yes, So we got the backstory on the whole sneaker industry.

708
00:33:24,400 --> 00:33:26,440
Speaker 3: But now we're gonna go into my favorite part. We're

709
00:33:26,440 --> 00:33:28,400
Speaker 3: gonna you're gonna look in your business model as far

710
00:33:28,400 --> 00:33:30,800
Speaker 3: as you know, like I said, you're an entrepreneur, you're

711
00:33:30,840 --> 00:33:33,960
Speaker 3: not just a sneaker enthusiast. So we're gonna we're gonna

712
00:33:33,960 --> 00:33:35,600
Speaker 3: look at your business model and see how you know,

713
00:33:35,640 --> 00:33:36,800
Speaker 3: how you've become successful.

714
00:33:36,800 --> 00:33:40,200
Speaker 7: In the next segment, let's do it all right.

715
00:33:40,240 --> 00:33:42,160
Speaker 3: So yeah, so in this segment, this is this is

716
00:33:42,160 --> 00:33:43,840
Speaker 3: the interesting thing about Earn your Leisure because it's like,

717
00:33:43,840 --> 00:33:46,080
Speaker 3: if you talk about businesses and there's so many different

718
00:33:46,080 --> 00:33:48,280
Speaker 3: ways to make money in this world and so many

719
00:33:48,280 --> 00:33:52,000
Speaker 3: ways to capitalize off of your passion, and sneakers is

720
00:33:52,000 --> 00:33:53,560
Speaker 3: no different A lit of time, Like I said, people,

721
00:33:53,560 --> 00:33:55,240
Speaker 3: I wanted to do this episode a little different because

722
00:33:55,240 --> 00:33:58,080
Speaker 3: everybody knows about the resale aspect of it, and that's

723
00:33:58,120 --> 00:34:00,400
Speaker 3: the most obvious. But it's like the old ad it says,

724
00:34:00,440 --> 00:34:03,240
Speaker 3: like the people that really made the most money during

725
00:34:03,280 --> 00:34:05,400
Speaker 3: the gold Rush wasn't the people who actually found goals,

726
00:34:05,480 --> 00:34:07,840
Speaker 3: the people that like sold the picks and all of

727
00:34:07,840 --> 00:34:10,719
Speaker 3: the utility stuff to the people that's looking for goal

728
00:34:10,800 --> 00:34:13,000
Speaker 3: because it's like it's so many people trying to resell sneakers.

729
00:34:13,040 --> 00:34:14,799
Speaker 3: Only a select few was going to actually make money

730
00:34:14,800 --> 00:34:18,040
Speaker 3: reselling sneakers, but all of the ancillary stuff, that's where

731
00:34:18,120 --> 00:34:20,920
Speaker 3: nobody's really thinking about. And that's where I really like,

732
00:34:20,920 --> 00:34:22,600
Speaker 3: like what you're doing. So can we talk about that,

733
00:34:22,600 --> 00:34:24,919
Speaker 3: because it's like, from the outside looking in, you got

734
00:34:24,920 --> 00:34:28,120
Speaker 3: like a real like Bolman business operation going. So you

735
00:34:28,160 --> 00:34:30,279
Speaker 3: do sneaker reviews. It reminds me of the kid, right,

736
00:34:30,320 --> 00:34:33,479
Speaker 3: you know Ryan? You ever heard of him? Ryan made

737
00:34:33,560 --> 00:34:37,560
Speaker 3: fifty five million dollars fifty He made fifty five million

738
00:34:37,600 --> 00:34:39,960
Speaker 3: dollars on YouTube last year something like that, and he's

739
00:34:39,960 --> 00:34:42,560
Speaker 3: the number one YouTuber. He's seven years old and he

740
00:34:42,800 --> 00:34:47,920
Speaker 3: plays with toys, oh everybody. He has toy reviews. So

741
00:34:47,960 --> 00:34:49,920
Speaker 3: when I see, like, I see you do sneaker reviews.

742
00:34:49,920 --> 00:34:52,440
Speaker 3: So you do sneaker reviews, You have merch you do,

743
00:34:53,120 --> 00:34:56,160
Speaker 3: you got endorsement deals with companies, like you're you're an influencer.

744
00:34:57,120 --> 00:34:58,799
Speaker 3: You probably do events and stuff like that.

745
00:34:58,960 --> 00:35:00,239
Speaker 7: So yeah, can you.

746
00:35:00,280 --> 00:35:02,800
Speaker 3: Talk about that as far as like your your business model,

747
00:35:02,840 --> 00:35:05,040
Speaker 3: because yeah, you got a whole business around sneakers, and

748
00:35:05,040 --> 00:35:07,520
Speaker 3: it's not it doesn't involve selling sneakers.

749
00:35:07,719 --> 00:35:11,680
Speaker 8: Right right exactly, Yeah, no. And I didn't go to

750
00:35:11,719 --> 00:35:14,200
Speaker 8: school for business. My brother didn't go to school for business,

751
00:35:14,280 --> 00:35:17,399
Speaker 8: you know. So uh but we are from New York City,

752
00:35:17,520 --> 00:35:19,759
Speaker 8: as you know, and and you know, so it's it's

753
00:35:19,760 --> 00:35:23,719
Speaker 8: in our blood. And when we first started, like I,

754
00:35:23,840 --> 00:35:25,680
Speaker 8: like I mentioned, it was kind of a hobby, right,

755
00:35:26,120 --> 00:35:29,600
Speaker 8: And then as things progressed and built a little bit,

756
00:35:30,160 --> 00:35:36,000
Speaker 8: brands started reaching out and so say, okay, we'll give

757
00:35:36,040 --> 00:35:39,840
Speaker 8: you five hundred bucks to you know, review this sneaker

758
00:35:39,920 --> 00:35:42,840
Speaker 8: and and you know, plug us in the video and

759
00:35:42,920 --> 00:35:44,480
Speaker 8: let people know where they can go and buy them,

760
00:35:44,480 --> 00:35:46,880
Speaker 8: et cetera, et cetera. So at the time we're like,

761
00:35:46,920 --> 00:35:53,600
Speaker 8: all right, cool, But but then we started to realize.

762
00:35:52,960 --> 00:35:55,160
Speaker 4: Like, erners, what's up.

763
00:35:55,239 --> 00:35:58,440
Speaker 6: You ever walk into a small business and everything just works,

764
00:35:58,640 --> 00:36:02,279
Speaker 6: Like the checkout is fast, receipts are digital, tipping is

765
00:36:02,320 --> 00:36:04,919
Speaker 6: a breeze, and you're out the door before the line

766
00:36:04,920 --> 00:36:05,640
Speaker 6: even builds.

767
00:36:05,880 --> 00:36:08,160
Speaker 4: Odds are they're using Square.

768
00:36:08,640 --> 00:36:11,239
Speaker 6: We love supporting businesses that run on Square because it

769
00:36:11,360 --> 00:36:14,319
Speaker 6: just feels seamless, whether it's a local coffee shop, a

770
00:36:14,400 --> 00:36:16,840
Speaker 6: vendor at a pop up market or even one of

771
00:36:16,840 --> 00:36:19,960
Speaker 6: our merch partners. Square makes it easy for them to

772
00:36:20,000 --> 00:36:23,840
Speaker 6: take payments, manage inventory, and run their business with confidence,

773
00:36:24,200 --> 00:36:27,520
Speaker 6: all from one simple system. If you're a business owner

774
00:36:27,680 --> 00:36:31,080
Speaker 6: or even just thinking about launching something soon, Square is

775
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Speaker 6: hands down one of the best tools out there to

776
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777
00:36:37,640 --> 00:36:40,280
Speaker 6: it's about giving you time back so you can focus

778
00:36:40,320 --> 00:36:43,040
Speaker 6: on what matters most ready. To see how Square can

779
00:36:43,080 --> 00:36:47,879
Speaker 6: transform your business, visit Square dot com backslash go backslash

780
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Speaker 6: eyl to learn more that Square dot com backslash, go

781
00:36:52,560 --> 00:36:56,759
Speaker 6: backslash eyl. Don't wait, don't hesitate. Let's Square handle the

782
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Speaker 6: back end so you can keep pushing your vision forward.

783
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Speaker 6: This episode is brought to you by P and C Bank.

784
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Speaker 6: A lot of people think podcasts about work are boring,

785
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786
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787
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788
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790
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791
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792
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794
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795
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796
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797
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798
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799
00:38:00,760 --> 00:38:04,520
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800
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Speaker 9: Donald J. Trump's leadership. I'm Christy Noman, the United States

801
00:38:08,120 --> 00:38:12,920
Speaker 9: Secretary of Homeland Security. Under President Trump, attempted illegal border

802
00:38:12,960 --> 00:38:16,520
Speaker 9: crossings are at the lowest levels ever recorded, and over

803
00:38:16,560 --> 00:38:19,799
Speaker 9: one hundred thousand illegal aliens have been arrested. If you

804
00:38:19,880 --> 00:38:23,720
Speaker 9: are here illegally, your next you will be fine nearly

805
00:38:23,800 --> 00:38:27,839
Speaker 9: one thousand dollars a day, imprisoned and deported, you will

806
00:38:27,880 --> 00:38:31,520
Speaker 9: never return. But if you register using our CBP home

807
00:38:31,560 --> 00:38:34,920
Speaker 9: app and leave now, you could be allowed to return legally.

808
00:38:35,280 --> 00:38:40,040
Speaker 9: Do what's right. Leave now. Under President Trump America's laws,

809
00:38:40,200 --> 00:38:42,160
Speaker 9: border and families will.

810
00:38:42,040 --> 00:38:45,320
Speaker 8: Be protected sponsored by the United States Department of Homeland Security. Well,

811
00:38:46,160 --> 00:38:52,880
Speaker 8: if the brands are willing to pay us to show product,

812
00:38:53,280 --> 00:38:58,560
Speaker 8: why can't we just make our own product and just

813
00:38:59,160 --> 00:39:01,759
Speaker 8: kind of like we don't need the brand, you know,

814
00:39:02,000 --> 00:39:07,840
Speaker 8: as far as that goes, really, And so we created Uncivilized,

815
00:39:07,920 --> 00:39:10,279
Speaker 8: which is like, you know, a little streetwear brand that

816
00:39:10,280 --> 00:39:13,799
Speaker 8: we started, and you know, we do really well with it, man,

817
00:39:13,920 --> 00:39:17,239
Speaker 8: and it's you know, we keep it simple. We didn't

818
00:39:17,239 --> 00:39:21,480
Speaker 8: try to reinvent the wheel or anything. Again, a lot

819
00:39:21,520 --> 00:39:23,440
Speaker 8: of the stuff, well really all of the stuff that

820
00:39:23,520 --> 00:39:25,480
Speaker 8: my brother and I do, it's stuff that we've been

821
00:39:25,600 --> 00:39:30,400
Speaker 8: passionate about. So I think when we implement it into

822
00:39:30,560 --> 00:39:33,120
Speaker 8: kind of the business model, it works really well because

823
00:39:33,120 --> 00:39:36,200
Speaker 8: we're passionate about it. You know, like my brother was

824
00:39:37,000 --> 00:39:40,200
Speaker 8: printing on white teas when he was in like ninth grade,

825
00:39:40,280 --> 00:39:42,680
Speaker 8: and you know, slinging him out of the cafeteria in

826
00:39:42,760 --> 00:39:43,280
Speaker 8: high school.

827
00:39:43,280 --> 00:39:43,440
Speaker 5: You know.

828
00:39:43,600 --> 00:39:49,240
Speaker 8: So it's it's kind of just a more advanced version

829
00:39:49,400 --> 00:39:53,480
Speaker 8: of that. And so yeah, so we have the the

830
00:39:53,600 --> 00:39:57,560
Speaker 8: brand deals. And we also noticed as we grew the

831
00:39:57,680 --> 00:40:02,880
Speaker 8: channel and got bigger and talk to more brand people

832
00:40:02,920 --> 00:40:05,960
Speaker 8: and stuff, that those brands have a lot of money

833
00:40:06,400 --> 00:40:11,520
Speaker 8: they got a lot of money for advertising. And YouTube

834
00:40:11,560 --> 00:40:14,040
Speaker 8: is kind of like a new frontier in that regard

835
00:40:14,120 --> 00:40:16,080
Speaker 8: because it hasn't been around for that long. And I

836
00:40:16,120 --> 00:40:20,080
Speaker 8: think brands are starting to realize, you know, wow this

837
00:40:20,200 --> 00:40:22,560
Speaker 8: you know, you hear this influencer word, and you know,

838
00:40:22,840 --> 00:40:27,000
Speaker 8: I think sometimes it's easy to be like, you know, yeah, whatever,

839
00:40:27,280 --> 00:40:31,440
Speaker 8: but I think brands are starting to realize, especially certain people,

840
00:40:31,719 --> 00:40:34,840
Speaker 8: that man, this is really it's almost like guerrilla marketing.

841
00:40:35,480 --> 00:40:35,680
Speaker 5: You know.

842
00:40:35,719 --> 00:40:40,160
Speaker 8: It's like the way we saw advertisements growing up. It's

843
00:40:40,200 --> 00:40:41,200
Speaker 8: different now, you know.

844
00:40:41,280 --> 00:40:41,640
Speaker 5: And so.

845
00:40:43,600 --> 00:40:46,640
Speaker 8: We realize that a lot of these brands had had

846
00:40:46,920 --> 00:40:51,120
Speaker 8: pretty big money that they could put into what we do.

847
00:40:51,400 --> 00:40:57,399
Speaker 8: And so the brand Lane and Angle is is one

848
00:40:57,440 --> 00:41:01,960
Speaker 8: way that we work and make money. The Uncivilized clothing

849
00:41:02,480 --> 00:41:06,320
Speaker 8: is is another way we We even had a beard

850
00:41:06,360 --> 00:41:09,160
Speaker 8: care company for a little while called Beard Necessities where

851
00:41:09,200 --> 00:41:12,960
Speaker 8: we were, you know, selling beard oils on Amazon, so

852
00:41:13,880 --> 00:41:17,200
Speaker 8: and we were kind of promoting it through because right,

853
00:41:17,400 --> 00:41:21,440
Speaker 8: we've we've built this audience and we've built this this

854
00:41:21,440 --> 00:41:25,839
Speaker 8: this kind of this platform. So if you don't use

855
00:41:25,960 --> 00:41:29,759
Speaker 8: that to your advantage, then I think you're leaving a

856
00:41:29,760 --> 00:41:31,680
Speaker 8: lot of money on the table. And I think that

857
00:41:32,280 --> 00:41:35,520
Speaker 8: you know, you're missing out, and especially I think sometimes

858
00:41:35,600 --> 00:41:39,400
Speaker 8: people are like, oh, well, you know, if you're monetizing

859
00:41:40,040 --> 00:41:43,720
Speaker 8: the audience, then you know, that's whack, that's not cool.

860
00:41:43,800 --> 00:41:47,640
Speaker 8: That But we're not pushing stuff that that we don't

861
00:41:47,880 --> 00:41:52,120
Speaker 8: agree with. We're not pushing bogus products. You know, we're

862
00:41:52,880 --> 00:41:57,040
Speaker 8: you know, we rock with the brands that that we

863
00:41:57,160 --> 00:42:00,879
Speaker 8: align with and and that our audience does too. So

864
00:42:01,480 --> 00:42:03,600
Speaker 8: it's organic and it makes sense and we can make

865
00:42:03,640 --> 00:42:05,719
Speaker 8: money and make a living at it. So there's a

866
00:42:05,760 --> 00:42:09,560
Speaker 8: lot of different kind of you know, little aspects I

867
00:42:09,560 --> 00:42:13,240
Speaker 8: guess of the overall business model. But you know, really

868
00:42:13,280 --> 00:42:16,239
Speaker 8: the main thing is goes back to one of the

869
00:42:16,280 --> 00:42:17,960
Speaker 8: first things I said, which is we just try to

870
00:42:18,000 --> 00:42:21,120
Speaker 8: outwork everybody. Man like, we love what we do. Uh,

871
00:42:21,560 --> 00:42:25,040
Speaker 8: you know, we love each other, which is really important.

872
00:42:25,320 --> 00:42:26,719
Speaker 5: You know. I think sometimes people are like, oh, you

873
00:42:26,760 --> 00:42:28,839
Speaker 5: work with your brother. You know we live together too.

874
00:42:28,880 --> 00:42:29,640
Speaker 5: You live with your brother.

875
00:42:29,719 --> 00:42:31,480
Speaker 8: We you know, you know I would be ready to

876
00:42:31,480 --> 00:42:34,120
Speaker 8: strangle my brother, but you know, for him and I

877
00:42:34,160 --> 00:42:37,279
Speaker 8: we've always had a great relationship. We don't fight, we

878
00:42:37,280 --> 00:42:41,000
Speaker 8: don't argue, we love the same stuff, and so it's

879
00:42:41,040 --> 00:42:43,560
Speaker 8: just worked out really well, you know, doing what we do.

880
00:42:43,960 --> 00:42:46,319
Speaker 6: When you said the brands are reaching out, are you

881
00:42:46,320 --> 00:42:48,319
Speaker 6: talking about the actual brands, so we're talking like Nike

882
00:42:48,960 --> 00:42:52,600
Speaker 6: Adida Okay, yeah, because I mean there's also partnership. Are

883
00:42:52,640 --> 00:42:56,799
Speaker 6: you also doing partnerships with shoe accessory so I'm thinking

884
00:42:56,880 --> 00:42:58,759
Speaker 6: like shoe cleaning devices and things like that.

885
00:42:59,360 --> 00:43:01,319
Speaker 8: Yeah, you know, we we haven't done too We have

886
00:43:01,440 --> 00:43:06,839
Speaker 8: done some stuff with shoe cleaner companies, we haven't done

887
00:43:06,840 --> 00:43:09,160
Speaker 8: too too much. We've done a lot of stuff with

888
00:43:09,200 --> 00:43:14,320
Speaker 8: stock X. We've done stuff with the brand like Nike Adidas.

889
00:43:14,880 --> 00:43:19,440
Speaker 8: We've also done stuff with the retailer like finish Line,

890
00:43:19,560 --> 00:43:23,960
Speaker 8: foot Locker, something like that. So we've really kind of

891
00:43:23,960 --> 00:43:26,239
Speaker 8: worked with them all at this point. What what we

892
00:43:26,360 --> 00:43:29,000
Speaker 8: try to focus on, my brother and I is.

893
00:43:30,400 --> 00:43:31,560
Speaker 5: Not number number one.

894
00:43:32,160 --> 00:43:36,000
Speaker 8: It's it is more authentic and organic to do it

895
00:43:36,000 --> 00:43:37,800
Speaker 8: this way in my opinion, and I think.

896
00:43:37,680 --> 00:43:41,120
Speaker 5: There's also a.

897
00:43:41,239 --> 00:43:43,480
Speaker 8: There's more money in it as well, and that is

898
00:43:44,520 --> 00:43:49,800
Speaker 8: trying to create and form long term partnerships and relationships

899
00:43:49,840 --> 00:43:53,800
Speaker 8: as opposed to one offs. So as opposed to you know, okay,

900
00:43:54,320 --> 00:43:59,279
Speaker 8: uh you know, say you know finish Line, Okay, you

901
00:43:59,320 --> 00:44:01,560
Speaker 8: give us exit amount of dollars and we'll do this

902
00:44:01,680 --> 00:44:04,839
Speaker 8: video for you and then okay, see you later. Now,

903
00:44:04,880 --> 00:44:08,320
Speaker 8: when I talk to brands, I'm like, hey, listen, let's

904
00:44:08,880 --> 00:44:11,719
Speaker 8: let's try to create something that's a little bit more

905
00:44:11,760 --> 00:44:14,080
Speaker 8: long lasting than that. I think it has more impact.

906
00:44:14,200 --> 00:44:19,320
Speaker 8: I think it reaches the audience better. So now maybe

907
00:44:19,960 --> 00:44:22,480
Speaker 8: we bump the price down, you know a little bit,

908
00:44:22,880 --> 00:44:26,040
Speaker 8: but maybe we do something for six months or a year,

909
00:44:26,920 --> 00:44:30,880
Speaker 8: and it keeps us with money coming in, and it

910
00:44:31,040 --> 00:44:36,040
Speaker 8: keeps us working with the brands who really kind of

911
00:44:36,120 --> 00:44:38,040
Speaker 8: rock with us, and it just I don't know, I

912
00:44:38,080 --> 00:44:40,600
Speaker 8: just feel like it's a it's a stronger way to

913
00:44:40,680 --> 00:44:43,760
Speaker 8: do it than all the one.

914
00:44:43,600 --> 00:44:44,560
Speaker 5: Off stuff that you see.

915
00:44:44,600 --> 00:44:47,160
Speaker 6: Sometimes we talk we talk about the middleman a lot,

916
00:44:47,239 --> 00:44:50,600
Speaker 6: so like people, we talked about what stocks is fundamentally,

917
00:44:50,640 --> 00:44:53,440
Speaker 6: but really they're just the middleman between a buyer and

918
00:44:53,440 --> 00:44:55,800
Speaker 6: a seller, right and then making a profit of the

919
00:44:55,800 --> 00:44:58,840
Speaker 6: commissioner of those sales. So how did that deal come about?

920
00:44:59,000 --> 00:44:59,959
Speaker 6: And when did it come about?

921
00:45:01,480 --> 00:45:01,719
Speaker 5: Yeah?

922
00:45:01,760 --> 00:45:05,919
Speaker 8: So I actually the guy who I guess you could

923
00:45:05,920 --> 00:45:11,840
Speaker 8: say invented it. I actually knew him through social media

924
00:45:12,480 --> 00:45:15,960
Speaker 8: before it even was a stock X and it was

925
00:45:16,040 --> 00:45:19,280
Speaker 8: called Campless at the time, I think it was campleus

926
00:45:19,320 --> 00:45:23,600
Speaker 8: dot com and it was no sneakers were being sold,

927
00:45:23,719 --> 00:45:28,239
Speaker 8: but it was just all the numbers and the analytics

928
00:45:28,280 --> 00:45:33,920
Speaker 8: and you know, the stock market aspect and documentation of stuff.

929
00:45:34,440 --> 00:45:41,480
Speaker 8: And he actually flew down here to Tampa and we

930
00:45:41,560 --> 00:45:44,560
Speaker 8: grabbed lunch and talked about it, and he said, hey, like,

931
00:45:45,640 --> 00:45:49,560
Speaker 8: I think I got something here, and you know, you're

932
00:45:49,600 --> 00:45:52,480
Speaker 8: a guy that I want to work with, just you know,

933
00:45:52,560 --> 00:45:56,399
Speaker 8: as things progress, if they progress. And so then he

934
00:45:57,200 --> 00:46:02,520
Speaker 8: sold that Dan Gilbert leave and the owner of the

935
00:46:02,520 --> 00:46:09,799
Speaker 8: calves right, yeah, so and then instantly pretty much Josh

936
00:46:09,880 --> 00:46:12,680
Speaker 8: Luber is the guy's name. And so Josh reached back

937
00:46:12,719 --> 00:46:16,080
Speaker 8: out to me and said, hey, look, we wanted to

938
00:46:16,120 --> 00:46:17,560
Speaker 8: He kind of filled me in on what was going

939
00:46:17,600 --> 00:46:20,120
Speaker 8: on and said, Yo, we want to shoot a like

940
00:46:20,239 --> 00:46:23,080
Speaker 8: kind of an internet commercial and we want you to

941
00:46:23,120 --> 00:46:26,839
Speaker 8: be in it. And so we were like cool, and

942
00:46:27,080 --> 00:46:30,640
Speaker 8: my brother and I flew out to Detroit. You know,

943
00:46:30,760 --> 00:46:33,360
Speaker 8: they kind of tore us around and and you know,

944
00:46:35,000 --> 00:46:37,239
Speaker 8: kind of showed us the ins and outs of the business.

945
00:46:37,280 --> 00:46:38,520
Speaker 5: It's it was crazy.

946
00:46:38,560 --> 00:46:40,799
Speaker 8: Even at that time, this was probably I don't know,

947
00:46:41,080 --> 00:46:42,800
Speaker 8: three four years ago.

948
00:46:43,360 --> 00:46:43,920
Speaker 5: Even at that.

949
00:46:44,040 --> 00:46:47,880
Speaker 8: Time it was they had a bunch of employees, like

950
00:46:48,000 --> 00:46:52,200
Speaker 8: they were already booming, and so we we kind of

951
00:46:52,239 --> 00:46:54,319
Speaker 8: were in on the on the ground floor with them.

952
00:46:54,800 --> 00:47:00,000
Speaker 8: And it's also the place that that I was comfortable

953
00:47:00,160 --> 00:47:02,799
Speaker 8: early on buying and selling sneakers myself. Like, like I

954
00:47:02,880 --> 00:47:06,920
Speaker 8: mentioned a few years ago, I sold my entire sneaker

955
00:47:06,920 --> 00:47:10,880
Speaker 8: collection pretty much, and you know now I've accumulated just

956
00:47:10,920 --> 00:47:14,160
Speaker 8: about as much again, but uh so all of my

957
00:47:14,320 --> 00:47:17,080
Speaker 8: unworn pairs I sold them through stock X. And so

958
00:47:17,640 --> 00:47:21,280
Speaker 8: it's you know, we like to work with the brands

959
00:47:21,320 --> 00:47:26,719
Speaker 8: and the companies who we use and and even like

960
00:47:27,000 --> 00:47:29,600
Speaker 8: you know personally who we rock with, Like we don't

961
00:47:29,600 --> 00:47:32,240
Speaker 8: want to put something out there that I'm then gonna

962
00:47:32,320 --> 00:47:34,440
Speaker 8: you know, when I close the computer or close my phone.

963
00:47:35,160 --> 00:47:38,120
Speaker 8: Now it's something it's something different, you know. You know,

964
00:47:38,120 --> 00:47:40,759
Speaker 8: we kind of try to be authentic with it.

965
00:47:41,320 --> 00:47:42,480
Speaker 7: No, I think that's important.

966
00:47:42,480 --> 00:47:45,880
Speaker 3: And it's like you know, Aren Alesia, it's a business podcast,

967
00:47:45,880 --> 00:47:48,120
Speaker 3: So we never apologize about making money, Like that's the

968
00:47:48,160 --> 00:47:49,680
Speaker 3: whole point. And I feel like a lot of times

969
00:47:49,680 --> 00:47:52,839
Speaker 3: with creatives and content creatives, like what you said, as

970
00:47:52,880 --> 00:47:55,200
Speaker 3: far as like their community sometimes might fill away like

971
00:47:55,200 --> 00:47:57,719
Speaker 3: oh you're making money, but I think as long as

972
00:47:57,800 --> 00:48:00,680
Speaker 3: you educate the people and you you're not trying to

973
00:48:00,719 --> 00:48:03,600
Speaker 3: scam the people, they actually want you to make money

974
00:48:03,600 --> 00:48:06,200
Speaker 3: because it's like you've providing value, like you've giving them

975
00:48:06,239 --> 00:48:08,840
Speaker 3: a review is valuable to them, Like they trust you.

976
00:48:08,920 --> 00:48:10,480
Speaker 3: They know you're not just gonna give a review on

977
00:48:10,520 --> 00:48:13,080
Speaker 3: some nonsense, so it's like you're saving me a trip

978
00:48:13,080 --> 00:48:15,040
Speaker 3: to the store if it's not worth it. And it's

979
00:48:15,080 --> 00:48:16,879
Speaker 3: like even with us on the educational when it comes

980
00:48:16,920 --> 00:48:19,840
Speaker 3: to business podcast stuff like that. But it's dope for

981
00:48:20,040 --> 00:48:23,040
Speaker 3: content creators to be able to make a living off

982
00:48:23,080 --> 00:48:26,040
Speaker 3: of creating content, like even us now, like we create

983
00:48:26,080 --> 00:48:28,440
Speaker 3: content pretty much for a living, Like you're creating content

984
00:48:28,480 --> 00:48:31,399
Speaker 3: for a living. So how has that been as far

985
00:48:31,440 --> 00:48:36,160
Speaker 3: as like, cause you're not like a tech guy in heart,

986
00:48:36,160 --> 00:48:37,360
Speaker 3: I don't think like you know what I'm saying. So

987
00:48:37,960 --> 00:48:40,200
Speaker 3: but your videos, Like nah, your videos is really dope

988
00:48:40,239 --> 00:48:41,920
Speaker 3: as far as the editing and all of that, And

989
00:48:42,640 --> 00:48:44,560
Speaker 3: so how did that come about as far as like

990
00:48:44,600 --> 00:48:47,520
Speaker 3: do you have an in house team for editing and

991
00:48:47,719 --> 00:48:50,200
Speaker 3: content or like, yeah, how's that happen?

992
00:48:50,800 --> 00:48:54,239
Speaker 8: Yeah, So when we first started the channel like seven

993
00:48:54,320 --> 00:48:56,239
Speaker 8: years ago, neither one of us knew what we were doing,

994
00:48:56,800 --> 00:48:57,520
Speaker 8: my brother or.

995
00:48:57,520 --> 00:48:59,799
Speaker 5: Myself, and we didn't really know how it was going

996
00:48:59,880 --> 00:49:00,000
Speaker 5: to go.

997
00:49:00,360 --> 00:49:03,360
Speaker 8: Neither one of us were tech guys, neither one of

998
00:49:03,440 --> 00:49:08,239
Speaker 8: us were necessarily on screen guys. So he just really

999
00:49:08,239 --> 00:49:10,400
Speaker 8: really didn't want to be on camera. And I was like,

1000
00:49:10,440 --> 00:49:12,480
Speaker 8: all right, well, you know, I'll be on camera.

1001
00:49:12,520 --> 00:49:13,040
Speaker 5: I don't care.

1002
00:49:13,480 --> 00:49:16,799
Speaker 8: And then he kind of gravitated towards the editing thing

1003
00:49:17,560 --> 00:49:21,640
Speaker 8: and you know, the camera stuff, and so he got

1004
00:49:21,680 --> 00:49:23,440
Speaker 8: really really really good at it, you know, to the

1005
00:49:23,480 --> 00:49:26,120
Speaker 8: point where you know, I think, hands down, he's one

1006
00:49:26,120 --> 00:49:29,319
Speaker 8: of the best in the space when it comes to

1007
00:49:29,960 --> 00:49:32,239
Speaker 8: you know, the sneaker footage and you know, getting the

1008
00:49:32,280 --> 00:49:34,839
Speaker 8: b roll and you know, he's gotten really really good,

1009
00:49:34,880 --> 00:49:38,280
Speaker 8: and you know, we have we can afford good equipment now,

1010
00:49:38,360 --> 00:49:43,120
Speaker 8: and so it was just kind of a natural progression

1011
00:49:43,160 --> 00:49:47,279
Speaker 8: of things and us kind of pushing each other in

1012
00:49:48,239 --> 00:49:51,839
Speaker 8: kind of our respective lanes. Like you know, with basketball,

1013
00:49:52,320 --> 00:49:55,719
Speaker 8: like you got to do your job. Like you know,

1014
00:49:56,320 --> 00:50:01,880
Speaker 8: if you have, you know, some big center at the

1015
00:50:01,960 --> 00:50:05,000
Speaker 8: park who can't shoot, but he wants to dribble the

1016
00:50:05,000 --> 00:50:08,480
Speaker 8: ball up the court and hoistep step back threes, everyone's

1017
00:50:08,480 --> 00:50:12,080
Speaker 8: gonna get irritated. You know, it's not that's not conducive

1018
00:50:12,120 --> 00:50:15,239
Speaker 8: to winning, but if you do what you're supposed to do,

1019
00:50:15,520 --> 00:50:18,360
Speaker 8: then it works out really well. So he's he's pushed

1020
00:50:18,440 --> 00:50:21,319
Speaker 8: himself as far as becoming a better editor, and he's

1021
00:50:21,360 --> 00:50:26,800
Speaker 8: taken online classes and you know, you can self teach

1022
00:50:27,200 --> 00:50:29,600
Speaker 8: anything through YouTube these days. You just google you know,

1023
00:50:29,680 --> 00:50:32,000
Speaker 8: how to do blank, and you put it into YouTube

1024
00:50:32,040 --> 00:50:34,960
Speaker 8: and you know, a pretty good video will probably come up.

1025
00:50:35,000 --> 00:50:37,919
Speaker 8: So he's learned how to edit almost exclusively that way.

1026
00:50:38,520 --> 00:50:43,600
Speaker 8: And we did hire another guy for maybe like five

1027
00:50:43,680 --> 00:50:46,200
Speaker 8: six months, and he was he was a pro. He

1028
00:50:46,280 --> 00:50:49,279
Speaker 8: was incredible at videography. He was incredible at what he did.

1029
00:50:49,800 --> 00:50:57,480
Speaker 8: But ultimately we parted ways because it was, you know,

1030
00:50:57,600 --> 00:51:01,200
Speaker 8: my brother, he basically could do the same thing, and

1031
00:51:01,239 --> 00:51:05,080
Speaker 8: so it didn't there's not anything if we bring a

1032
00:51:05,120 --> 00:51:09,680
Speaker 8: shooter in or we bring a camera guy, it doesn't

1033
00:51:09,719 --> 00:51:12,640
Speaker 8: necessarily bump up the value all that much because my

1034
00:51:12,680 --> 00:51:16,360
Speaker 8: brother can do it. So we are looking to assemble

1035
00:51:16,400 --> 00:51:18,960
Speaker 8: a little bit of a team. I think, big picture,

1036
00:51:19,080 --> 00:51:20,719
Speaker 8: that's the way we got to go with it, for sure,

1037
00:51:20,800 --> 00:51:24,279
Speaker 8: because we got our hands full and I think ultimately,

1038
00:51:24,840 --> 00:51:27,560
Speaker 8: you know, maybe we'll have a team of as many

1039
00:51:27,600 --> 00:51:30,960
Speaker 8: as like ten people and we'll really be doing bigger

1040
00:51:30,960 --> 00:51:33,160
Speaker 8: and better stuff. But yeah, for now, it's just it's

1041
00:51:33,200 --> 00:51:35,279
Speaker 8: just me and him and you know, kind of just

1042
00:51:35,320 --> 00:51:39,200
Speaker 8: self taught and just you know, hustling and hustling.

1043
00:51:39,880 --> 00:51:44,080
Speaker 6: Yeah, prior to Corona, I noticed sneaker conventions and we

1044
00:51:44,120 --> 00:51:46,840
Speaker 6: actually ended up at a convention. I know that the

1045
00:51:46,880 --> 00:51:48,880
Speaker 6: people have booth. Is that another way to earn income,

1046
00:51:48,960 --> 00:51:52,240
Speaker 6: like when people pay for you to come to these conventions?

1047
00:51:52,280 --> 00:51:54,719
Speaker 5: You know, I think it definitely can be.

1048
00:51:55,120 --> 00:52:00,799
Speaker 8: I know that a lot of sneaker people, for lack

1049
00:52:00,840 --> 00:52:06,040
Speaker 8: of a better word, were or sneaker influencers were doing

1050
00:52:06,080 --> 00:52:09,719
Speaker 8: those events for free for a very long time. And

1051
00:52:09,840 --> 00:52:13,920
Speaker 8: I think the way they justified it or made it

1052
00:52:13,960 --> 00:52:16,880
Speaker 8: make sense was that when they were there, they would

1053
00:52:16,920 --> 00:52:20,400
Speaker 8: sell merch or they would sell sneakers, or they would

1054
00:52:20,440 --> 00:52:23,360
Speaker 8: somehow make money and make it profitable. So I know,

1055
00:52:23,600 --> 00:52:28,200
Speaker 8: like Sneaker Con for example, they were flying in, you know,

1056
00:52:28,280 --> 00:52:31,520
Speaker 8: they would pay for the travel and stuff, and they

1057
00:52:31,600 --> 00:52:36,160
Speaker 8: were bringing guys in to kind of show up and

1058
00:52:36,280 --> 00:52:40,080
Speaker 8: make an appearance basically, and then that was it.

1059
00:52:40,360 --> 00:52:43,960
Speaker 5: But they weren't really paying to have people go.

1060
00:52:44,160 --> 00:52:46,279
Speaker 8: So for me personally, I haven't been to a lot

1061
00:52:46,320 --> 00:52:49,560
Speaker 8: of sneaker events, believe it or not. You know, I've

1062
00:52:49,560 --> 00:52:51,879
Speaker 8: only I've been to probably less than a handful. That's

1063
00:52:51,920 --> 00:52:54,960
Speaker 8: not something that I did growing up. Really, It's not

1064
00:52:55,040 --> 00:52:57,040
Speaker 8: something like I said, growing up, I never was like

1065
00:52:57,120 --> 00:52:58,040
Speaker 8: I'm a sneakerhead.

1066
00:52:58,120 --> 00:53:02,160
Speaker 5: So you know, it's never like I just like to

1067
00:53:02,239 --> 00:53:04,279
Speaker 5: be fresh. I just like to have some you know,

1068
00:53:04,480 --> 00:53:05,320
Speaker 5: some good feats.

1069
00:53:05,480 --> 00:53:10,439
Speaker 8: So I've done a few and gotten paid for him,

1070
00:53:10,480 --> 00:53:14,400
Speaker 8: but it's so few and the money was good, but

1071
00:53:14,840 --> 00:53:18,400
Speaker 8: it's been so few and far between for me personally

1072
00:53:18,960 --> 00:53:22,040
Speaker 8: that it's never something that I could make a living on.

1073
00:53:22,120 --> 00:53:24,640
Speaker 8: If it was that exclusive, you know, if that was

1074
00:53:24,680 --> 00:53:26,279
Speaker 8: my main income, it would be tough.

1075
00:53:27,000 --> 00:53:29,960
Speaker 3: Is there any stop to sneak a mania? Because it's

1076
00:53:30,000 --> 00:53:32,760
Speaker 3: been proven to be re session proof, it's been proven

1077
00:53:32,840 --> 00:53:33,919
Speaker 3: to be pandemic proof.

1078
00:53:34,000 --> 00:53:35,439
Speaker 7: It's crazy. They had a lot.

1079
00:53:35,640 --> 00:53:37,759
Speaker 3: I think it was Chicago, so in the middle of

1080
00:53:37,800 --> 00:53:43,600
Speaker 3: Corona they was like fighting with each other. So like, yeah,

1081
00:53:43,600 --> 00:53:46,440
Speaker 3: it's any Is this ever like it's only going up?

1082
00:53:46,520 --> 00:53:46,680
Speaker 5: Huh?

1083
00:53:46,719 --> 00:53:49,120
Speaker 7: It's it's not slowing down. Huh.

1084
00:53:49,560 --> 00:53:53,960
Speaker 8: It's not slowing down right now. But I think you know,

1085
00:53:54,520 --> 00:53:57,759
Speaker 8: what goes up must come down. You know, I do

1086
00:53:57,840 --> 00:54:02,160
Speaker 8: think that there is ups and downs to everything. I've

1087
00:54:02,160 --> 00:54:04,400
Speaker 8: already seen it a little bit, just in the time

1088
00:54:04,480 --> 00:54:10,240
Speaker 8: that we've you know, technically worked in or with sneakers.

1089
00:54:09,760 --> 00:54:12,360
Speaker 8: There has been an ebb and flow to it, and

1090
00:54:12,440 --> 00:54:15,759
Speaker 8: there has been some peaks and valleys, but I think

1091
00:54:15,840 --> 00:54:20,719
Speaker 8: the general trend has pretty much been steadily, steadily, steadily up,

1092
00:54:20,800 --> 00:54:25,120
Speaker 8: so we'll see. I think that there will be a

1093
00:54:25,280 --> 00:54:29,000
Speaker 8: crash eventually, but it's kind of like, you know, my

1094
00:54:29,120 --> 00:54:33,560
Speaker 8: brother bought a house recently, and it's like we had

1095
00:54:33,640 --> 00:54:36,080
Speaker 8: been waiting for a few years because all the real

1096
00:54:36,200 --> 00:54:40,000
Speaker 8: estate experts that we talked to we definitely aren't experts.

1097
00:54:40,040 --> 00:54:42,080
Speaker 5: They were like, well, you know, the market's.

1098
00:54:41,719 --> 00:54:43,239
Speaker 8: Going to crash you and it's going to crash youn

1099
00:54:43,800 --> 00:54:46,680
Speaker 8: and so we're like, all right, cool, and the crash

1100
00:54:46,880 --> 00:54:47,439
Speaker 8: didn't come.

1101
00:54:47,800 --> 00:54:50,279
Speaker 5: So it's so.

1102
00:54:50,239 --> 00:54:52,200
Speaker 8: It's kind of the same thing with sneakers, Like I

1103
00:54:52,200 --> 00:54:55,719
Speaker 8: think at some point there will be a crash, but I.

1104
00:54:55,640 --> 00:54:57,200
Speaker 5: Don't know when that's going to be. I don't know.

1105
00:54:57,239 --> 00:54:59,520
Speaker 8: Maybe it's going to be in a year, maybe it's

1106
00:54:59,520 --> 00:55:02,080
Speaker 8: going to be inten years. I mean, I really don't know.

1107
00:55:02,160 --> 00:55:06,480
Speaker 8: But it's the trend has been up for the most part,

1108
00:55:06,480 --> 00:55:07,920
Speaker 8: at least the general trend has been.

1109
00:55:07,960 --> 00:55:10,279
Speaker 6: Up as long as influencers are still putting them on.

1110
00:55:10,400 --> 00:55:13,200
Speaker 6: I can't see it like as guilty as it sounds.

1111
00:55:13,200 --> 00:55:16,359
Speaker 6: Like when we were going through Corona and like mid

1112
00:55:16,400 --> 00:55:19,399
Speaker 6: March and April, I looked on stocks, I'm like, yo,

1113
00:55:19,760 --> 00:55:23,520
Speaker 6: nothing is changing, right, Like these things are still holding

1114
00:55:23,560 --> 00:55:24,080
Speaker 6: their value.

1115
00:55:24,280 --> 00:55:24,880
Speaker 4: It's crazy.

1116
00:55:25,760 --> 00:55:28,520
Speaker 8: It really is crazy. I mean, just for us. When

1117
00:55:29,040 --> 00:55:32,000
Speaker 8: the COVID stuff hit, I'm going to keep it a buck.

1118
00:55:32,200 --> 00:55:36,920
Speaker 8: I actually was pretty worried because I didn't, you know,

1119
00:55:37,680 --> 00:55:39,279
Speaker 8: we don't clock into a nine to five.

1120
00:55:39,360 --> 00:55:40,080
Speaker 5: I don't have a.

1121
00:55:41,680 --> 00:55:44,640
Speaker 8: Paycheck and paid leave and all that stuff, and so

1122
00:55:44,719 --> 00:55:47,120
Speaker 8: I was like, man, like we're just kind of out

1123
00:55:47,160 --> 00:55:50,600
Speaker 8: here getting it and we're doing well. But I'm like, man,

1124
00:55:50,680 --> 00:55:54,640
Speaker 8: if this thing just crashes and burns, man, I'm gonna

1125
00:55:54,680 --> 00:55:57,799
Speaker 8: have to really hustle. So actually I noticed the like

1126
00:55:57,880 --> 00:56:01,040
Speaker 8: the first week we took really a pretty.

1127
00:56:00,760 --> 00:56:01,480
Speaker 5: Big hit.

1128
00:56:02,960 --> 00:56:05,480
Speaker 8: Just with with kind of with everything that we do.

1129
00:56:06,000 --> 00:56:08,760
Speaker 8: I noticed that the numbers were down across the boards

1130
00:56:08,800 --> 00:56:14,680
Speaker 8: for us, and I think after people realized, okay, it's

1131
00:56:15,080 --> 00:56:19,600
Speaker 8: it's not the bubonic plague, not to downplay what it is,

1132
00:56:19,680 --> 00:56:21,880
Speaker 8: and the severity of it and the seriousness of it.

1133
00:56:21,920 --> 00:56:24,839
Speaker 8: But I think when people realize like, Okay, it's not

1134
00:56:24,920 --> 00:56:27,440
Speaker 8: going to be something where it's going to seep through

1135
00:56:27,480 --> 00:56:29,799
Speaker 8: the windows of my house and get me at night

1136
00:56:29,920 --> 00:56:32,959
Speaker 8: type of thing, then it was like, Okay, now people

1137
00:56:33,000 --> 00:56:35,000
Speaker 8: are stuck at home, and what are they doing. They're

1138
00:56:35,000 --> 00:56:39,680
Speaker 8: watching more YouTube videos, They're buying more stuff, myself included.

1139
00:56:40,160 --> 00:56:42,279
Speaker 5: I've never been too much of an.

1140
00:56:42,120 --> 00:56:47,720
Speaker 8: Amazon shopper, and somehow I ended up buying all kinds

1141
00:56:47,719 --> 00:56:51,760
Speaker 8: of crazy. I bought this right here, like it's something

1142
00:56:51,840 --> 00:56:54,680
Speaker 8: that you it's like putty and you roll it on

1143
00:56:54,719 --> 00:56:57,800
Speaker 8: your keyboard and it takes the dust off your keyboard.

1144
00:56:58,800 --> 00:56:59,759
Speaker 5: I don't I didn't need that.

1145
00:57:00,600 --> 00:57:03,360
Speaker 8: I bought it on but I bought it on Amazon

1146
00:57:03,360 --> 00:57:05,000
Speaker 8: because I'm sitting there quarantined.

1147
00:57:06,080 --> 00:57:06,279
Speaker 5: You know.

1148
00:57:06,600 --> 00:57:08,600
Speaker 8: We were down here basically at the workshop at you know,

1149
00:57:08,680 --> 00:57:11,760
Speaker 8: at the studio where we work, and we were basically

1150
00:57:11,880 --> 00:57:14,880
Speaker 8: quarantined for like probably over a month straight.

1151
00:57:15,239 --> 00:57:16,880
Speaker 5: Like I was starting to go crazy.

1152
00:57:17,000 --> 00:57:20,320
Speaker 8: And so I think with people just at home on

1153
00:57:20,360 --> 00:57:23,800
Speaker 8: their computers, on their phones, you know, a lot of

1154
00:57:24,840 --> 00:57:26,920
Speaker 8: if you know, if you're selling a product, you know,

1155
00:57:27,160 --> 00:57:29,880
Speaker 8: I think that you know it made it go up

1156
00:57:29,920 --> 00:57:32,360
Speaker 8: even more than it was beforehand.

1157
00:57:33,080 --> 00:57:35,840
Speaker 3: Online I was gonna say, online has been extremely profitable

1158
00:57:36,240 --> 00:57:40,280
Speaker 3: for a lot of people during the pandemic. Is unfortunately

1159
00:57:40,280 --> 00:57:42,360
Speaker 3: in life is life is a game of winning, winners

1160
00:57:42,360 --> 00:57:44,680
Speaker 3: and losers, and a lot of people lost a lot

1161
00:57:44,920 --> 00:57:48,439
Speaker 3: during Corona, especially brick and Martar businesses and stuff like that.

1162
00:57:48,520 --> 00:57:51,760
Speaker 3: But the winners in Corona have been the people would

1163
00:57:51,800 --> 00:57:57,920
Speaker 3: online operations. Because online operations, educational platforms, courses, all that stuff.

1164
00:57:58,520 --> 00:58:00,160
Speaker 3: I mean, you would you would never know that it

1165
00:58:00,200 --> 00:58:01,600
Speaker 3: was a pandemic. It's like business.

1166
00:58:01,920 --> 00:58:06,040
Speaker 8: Business is booming absolutely absolutely, and you know, I think

1167
00:58:06,080 --> 00:58:10,360
Speaker 8: also and you know, it's ah, you know, I definitely

1168
00:58:10,360 --> 00:58:13,680
Speaker 8: feel for the people who you know, we're out of

1169
00:58:13,720 --> 00:58:16,520
Speaker 8: work and and and missed out on money. I know

1170
00:58:16,560 --> 00:58:18,400
Speaker 8: my I know it hit my pops really hard as

1171
00:58:18,400 --> 00:58:20,919
Speaker 8: far as what he does for work, and he works

1172
00:58:20,960 --> 00:58:24,080
Speaker 8: at a machine shop and so it's just out of work,

1173
00:58:24,200 --> 00:58:26,880
Speaker 8: you know, and so it's it can get really tough.

1174
00:58:26,960 --> 00:58:31,320
Speaker 8: But I think if if the the better, you can

1175
00:58:31,360 --> 00:58:35,800
Speaker 8: adjust to stuff when something like that, you know, you

1176
00:58:35,800 --> 00:58:38,320
Speaker 8: can never predict something like that, but when it does hit,

1177
00:58:38,760 --> 00:58:42,240
Speaker 8: if you're like, all right, how can I somehow use

1178
00:58:42,360 --> 00:58:46,880
Speaker 8: this and turn it into some momentum in a good

1179
00:58:46,880 --> 00:58:49,760
Speaker 8: direction for me. And like, I know, some resale shops

1180
00:58:50,240 --> 00:58:54,520
Speaker 8: that you know, started selling on Instagram and got websites

1181
00:58:54,600 --> 00:58:57,200
Speaker 8: up and running and started doing all their online orders.

1182
00:58:57,200 --> 00:59:01,360
Speaker 8: And I know basketball trainers that we're doing online zoom

1183
00:59:01,840 --> 00:59:08,320
Speaker 8: training sessions and really trying to monetize on the online aspect.

1184
00:59:08,360 --> 00:59:12,400
Speaker 8: Like you said, So it's it's been tough. It's definitely

1185
00:59:12,440 --> 00:59:14,640
Speaker 8: been a challenging time. But I think that there's been,

1186
00:59:14,960 --> 00:59:18,440
Speaker 8: you know, kind of ways to maneuver and you know,

1187
00:59:18,520 --> 00:59:20,200
Speaker 8: make it work for you, you know, at least in

1188
00:59:20,200 --> 00:59:20,880
Speaker 8: some cases.

1189
00:59:21,280 --> 00:59:24,080
Speaker 6: I know you've got the uncivilized brand, the clothing brand,

1190
00:59:24,160 --> 00:59:28,360
Speaker 6: but I'm thinking, now, any aspirations for shoe or have

1191
00:59:28,640 --> 00:59:30,840
Speaker 6: any brands approach you about a collaboration.

1192
00:59:31,800 --> 00:59:37,440
Speaker 8: Yeah, so we actually did a shoe with Salcony. You know,

1193
00:59:37,520 --> 00:59:42,480
Speaker 8: growing up, I always said ny wait, yeah, no, I know,

1194
00:59:42,800 --> 00:59:44,600
Speaker 8: maybe it's a New York thing, And then when when

1195
00:59:44,600 --> 00:59:47,000
Speaker 8: we got up to their headquarters, they were like, you know,

1196
00:59:47,040 --> 00:59:51,760
Speaker 8: it's Socony so so but yeah, now we did a

1197
00:59:51,800 --> 00:59:54,960
Speaker 8: Salteny sneaker and it was awesome. You know, there was

1198
00:59:55,000 --> 00:59:56,960
Speaker 8: only like one hundred and twenty pairs, so it was

1199
00:59:57,080 --> 01:00:00,800
Speaker 8: ultra ultra limited, but nonetheless it's still a our own sneaker.

1200
01:00:01,400 --> 01:00:05,720
Speaker 8: They still sold out instantly pretty much, and you know,

1201
01:00:05,880 --> 01:00:08,760
Speaker 8: we're reselling for like, you know, two or three times

1202
01:00:08,760 --> 01:00:09,640
Speaker 8: the retail price.

1203
01:00:10,280 --> 01:00:13,000
Speaker 5: So we would love to do a sneaker, you know.

1204
01:00:13,120 --> 01:00:15,960
Speaker 8: You know, I think sometimes because the YouTube thing is

1205
01:00:16,040 --> 01:00:19,000
Speaker 8: still kind of in its early stages at least big

1206
01:00:19,040 --> 01:00:24,040
Speaker 8: picture wise, I think sometimes people on YouTube might might

1207
01:00:24,120 --> 01:00:28,360
Speaker 8: not get the respect to do a sneaker like that,

1208
01:00:28,560 --> 01:00:31,080
Speaker 8: like you know, they think, okay, that's for somebody like

1209
01:00:31,160 --> 01:00:35,400
Speaker 8: you know, a designer or something like that. But I

1210
01:00:35,440 --> 01:00:38,240
Speaker 8: think that we'll definitely have stuff like that in our

1211
01:00:38,600 --> 01:00:41,240
Speaker 8: in our future, And we're actually working on something right

1212
01:00:41,280 --> 01:00:44,080
Speaker 8: now just ourselves where we're just gonna do like a

1213
01:00:44,080 --> 01:00:47,040
Speaker 8: little uncivilized sneaker thing, just my brother and I'm not

1214
01:00:47,080 --> 01:00:49,400
Speaker 8: in affiliation with any brand, just kind of our own thing.

1215
01:00:49,520 --> 01:00:53,280
Speaker 8: So uh yeah, we're definitely, you know, we're always kind

1216
01:00:53,280 --> 01:00:55,320
Speaker 8: of thinking on that front, so that you know, it

1217
01:00:55,320 --> 01:00:57,240
Speaker 8: would be a dream come true to do something with

1218
01:00:57,320 --> 01:00:59,280
Speaker 8: like a Nike or someone like that. But you know,

1219
01:00:59,360 --> 01:01:00,040
Speaker 8: time will tell.

1220
01:01:00,000 --> 01:01:02,880
Speaker 6: As far as uncivilized movement. Man, I went on the site.

1221
01:01:02,880 --> 01:01:03,840
Speaker 6: Man the Shirts is sold out.

1222
01:01:05,280 --> 01:01:06,880
Speaker 3: Well, I noticed that that's part of the I mean

1223
01:01:06,920 --> 01:01:08,480
Speaker 3: that's part of the marketing though, because it's like it's

1224
01:01:08,480 --> 01:01:11,400
Speaker 3: always a release. It's always a limited amount, right, Like

1225
01:01:11,440 --> 01:01:13,760
Speaker 3: it's not like an unlimited amount. It's like like you

1226
01:01:13,800 --> 01:01:16,120
Speaker 3: gotta get it. It's like, you know who does that

1227
01:01:16,240 --> 01:01:19,480
Speaker 3: to west Side Gun. You're familiar with him.

1228
01:01:19,480 --> 01:01:22,040
Speaker 4: Oh yeah, yeah.

1229
01:01:21,240 --> 01:01:23,480
Speaker 7: From What's what's the Czilla?

1230
01:01:23,520 --> 01:01:25,439
Speaker 3: They make it like one hundred thousand dollars a month

1231
01:01:25,480 --> 01:01:28,520
Speaker 3: off merch and I heard on our interview one time

1232
01:01:28,560 --> 01:01:31,600
Speaker 3: and he was like, their marketing scheme is that they

1233
01:01:31,640 --> 01:01:34,280
Speaker 3: only put out a limited amount and they'll drop it

1234
01:01:34,320 --> 01:01:37,200
Speaker 3: like on a random Tuesday and it's sold out by Wednesday,

1235
01:01:37,200 --> 01:01:37,920
Speaker 3: and they don't put it out.

1236
01:01:37,960 --> 01:01:39,360
Speaker 7: They only do it like one day a month.

1237
01:01:39,680 --> 01:01:42,160
Speaker 3: So now you create it's like sneakers, like you know,

1238
01:01:42,200 --> 01:01:44,280
Speaker 3: you create that command a lot of times when people

1239
01:01:44,280 --> 01:01:47,000
Speaker 3: feel like it's people are funny like if it's unlimited,

1240
01:01:48,360 --> 01:01:50,640
Speaker 3: but if it's limited, even if the price is higher,

1241
01:01:51,760 --> 01:01:55,040
Speaker 3: psychologically you feel like I have to get in on this.

1242
01:01:54,960 --> 01:01:57,520
Speaker 6: Before it's everybody does it. When artists go on tour,

1243
01:01:57,600 --> 01:01:59,480
Speaker 6: it's the same thing. It's like, yo, I was there

1244
01:01:59,520 --> 01:02:01,680
Speaker 6: for that moment everybody wants to capture that moment.

1245
01:02:01,840 --> 01:02:03,360
Speaker 4: So if you drop that, I know you did. The

1246
01:02:03,760 --> 01:02:06,600
Speaker 4: London artwork on his last album was like, well, I

1247
01:02:06,720 --> 01:02:08,959
Speaker 4: was a part of that release. Everybody wants to be part.

1248
01:02:08,840 --> 01:02:10,120
Speaker 3: Of it because I've seen that might take. I need

1249
01:02:10,120 --> 01:02:12,439
Speaker 3: that Mike Tyson. That Mike Tyson hoodie that you had

1250
01:02:12,520 --> 01:02:15,240
Speaker 3: that was that was hard. I think that was last year.

1251
01:02:16,200 --> 01:02:18,120
Speaker 8: Yeah, I'm gonna have to send you guys some stuff,

1252
01:02:18,160 --> 01:02:20,800
Speaker 8: you know, you know once once we wrap up, I'll

1253
01:02:20,800 --> 01:02:24,720
Speaker 8: get your guys sizes and stuff. But it's we uh yeah,

1254
01:02:24,760 --> 01:02:27,200
Speaker 8: we do. We keep everything limited. We do it for

1255
01:02:27,240 --> 01:02:32,160
Speaker 8: two reasons. One is because obviously we recognize that, you know,

1256
01:02:32,440 --> 01:02:36,760
Speaker 8: we're not a Nike, you know, brand name, so that

1257
01:02:36,800 --> 01:02:38,160
Speaker 8: type of demand is not there.

1258
01:02:38,280 --> 01:02:40,720
Speaker 5: So we we try to meet the demand.

1259
01:02:40,720 --> 01:02:43,280
Speaker 8: But we try not to go over that because it

1260
01:02:43,400 --> 01:02:45,200
Speaker 8: is just my brother and I were putting up all

1261
01:02:45,240 --> 01:02:46,000
Speaker 8: our own bread.

1262
01:02:46,680 --> 01:02:48,400
Speaker 5: We don't want to have you.

1263
01:02:48,360 --> 01:02:53,040
Speaker 8: Know, uh, five thousand pieces in the back storage room

1264
01:02:53,080 --> 01:02:55,800
Speaker 8: here that we're just sitting on for for nothing. So

1265
01:02:55,840 --> 01:02:58,760
Speaker 8: we do keep stuff limited, and it also helps us

1266
01:02:59,440 --> 01:03:02,560
Speaker 8: keep the uh the quality control really good because it

1267
01:03:02,600 --> 01:03:04,160
Speaker 8: is just him and I and we're doing all the

1268
01:03:04,200 --> 01:03:08,960
Speaker 8: shipping ourselves and so it just lets us operate in

1269
01:03:09,480 --> 01:03:12,720
Speaker 8: a functional and practical way. But yeah, yeah, we we

1270
01:03:12,760 --> 01:03:14,400
Speaker 8: pretty much keep everything pretty limited.

1271
01:03:14,720 --> 01:03:17,320
Speaker 3: So what's the what's the scaling model? How what's your

1272
01:03:17,400 --> 01:03:18,960
Speaker 3: vision for for the brand?

1273
01:03:19,760 --> 01:03:20,160
Speaker 7: Uh?

1274
01:03:20,360 --> 01:03:22,920
Speaker 3: Moving forward in the next year five years? Like, how

1275
01:03:23,000 --> 01:03:26,080
Speaker 3: do you see how do you see the brand growing?

1276
01:03:26,960 --> 01:03:27,600
Speaker 5: Yeah?

1277
01:03:27,680 --> 01:03:31,280
Speaker 8: I mean, I guess we have some goals, but also

1278
01:03:32,480 --> 01:03:37,040
Speaker 8: we're kind of just moving with things, and we know

1279
01:03:37,160 --> 01:03:40,120
Speaker 8: that if we work hard and keep putting in the work,

1280
01:03:40,560 --> 01:03:42,640
Speaker 8: that will end up where we're supposed to be.

1281
01:03:43,120 --> 01:03:44,600
Speaker 5: We try not to get too.

1282
01:03:45,280 --> 01:03:50,240
Speaker 8: Rigid in like our path because you know, maybe something

1283
01:03:51,120 --> 01:03:54,120
Speaker 8: you know, stuff comes up and and things change and

1284
01:03:54,720 --> 01:03:57,320
Speaker 8: you know, maybe it's better to shift over this way

1285
01:03:57,320 --> 01:03:59,600
Speaker 8: a little bit. And you know, it's like I think

1286
01:03:59,600 --> 01:04:01,520
Speaker 8: it was Bruce Lee right who says you got to

1287
01:04:01,520 --> 01:04:04,360
Speaker 8: be like water, right, you know, like we're just kind

1288
01:04:04,360 --> 01:04:08,960
Speaker 8: of trying to flow with things and kind of see

1289
01:04:08,840 --> 01:04:13,080
Speaker 8: where things go. Definitely, we want to continue to grow

1290
01:04:14,200 --> 01:04:20,480
Speaker 8: the Uncivilized brand. We're working to open up a coffee shop.

1291
01:04:21,200 --> 01:04:25,040
Speaker 8: That's something that that that I'm passionate about as well,

1292
01:04:25,520 --> 01:04:28,120
Speaker 8: and we're looking at maybe having like kind of a

1293
01:04:28,160 --> 01:04:31,120
Speaker 8: little bit of a speakeasy vibe where we finally have

1294
01:04:31,160 --> 01:04:34,360
Speaker 8: an uncivilized retail space kind of off in the cut,

1295
01:04:34,440 --> 01:04:37,960
Speaker 8: like a little secret, you know, like yeah, like you

1296
01:04:38,040 --> 01:04:38,360
Speaker 8: got to.

1297
01:04:38,480 --> 01:04:40,200
Speaker 7: You go through the bathroom and it's like on the

1298
01:04:40,280 --> 01:04:40,880
Speaker 7: left hand.

1299
01:04:40,720 --> 01:04:44,080
Speaker 8: Side exactly exactly, so you know, you got to give

1300
01:04:44,080 --> 01:04:45,240
Speaker 8: them the pass word through the door.

1301
01:04:45,280 --> 01:04:48,320
Speaker 5: But so we're working on some stuff like that.

1302
01:04:49,200 --> 01:04:54,520
Speaker 8: The main thing is just keep creating content, keep paying

1303
01:04:54,520 --> 01:04:59,720
Speaker 8: attention to what's going on, and keep trying to outwork

1304
01:05:00,120 --> 01:05:03,040
Speaker 8: anyone else who's who's next to us, not even on

1305
01:05:03,080 --> 01:05:06,000
Speaker 8: some we don't want them to do well type of thing.

1306
01:05:06,080 --> 01:05:07,480
Speaker 5: You know, we want everyone to eat.

1307
01:05:07,560 --> 01:05:11,760
Speaker 8: But that's just what's worked for us, not just in

1308
01:05:11,840 --> 01:05:15,280
Speaker 8: the sneaker thing, but in basketball, in a lot of stuff.

1309
01:05:15,440 --> 01:05:18,880
Speaker 8: You know, when we got up to school up in Massachusetts,

1310
01:05:19,080 --> 01:05:20,560
Speaker 8: I was saying the same thing. I was coming from

1311
01:05:20,640 --> 01:05:22,560
Speaker 8: LaSalle Academy on the Lower East Side. I thought we

1312
01:05:22,600 --> 01:05:24,720
Speaker 8: had a good team there, and then when I when

1313
01:05:24,760 --> 01:05:26,240
Speaker 8: I got up to school, I was like, man, these

1314
01:05:26,280 --> 01:05:30,040
Speaker 8: dudes are our next level good. But I just worked

1315
01:05:30,040 --> 01:05:32,520
Speaker 8: and worked and worked until I was on the court

1316
01:05:32,600 --> 01:05:34,520
Speaker 8: and getting a lot of minutes and playing. And so

1317
01:05:35,480 --> 01:05:37,840
Speaker 8: that that's that's the same idea right now, and that's

1318
01:05:37,880 --> 01:05:41,400
Speaker 8: the same vision long term is man, let's just you know,

1319
01:05:42,360 --> 01:05:44,960
Speaker 8: outwork the competition and and and see where it goes,

1320
01:05:44,960 --> 01:05:45,920
Speaker 8: see where we end up.

1321
01:05:46,480 --> 01:05:49,400
Speaker 3: One last question before we finished. I noticed that you

1322
01:05:49,400 --> 01:05:52,720
Speaker 3: you do more stuff on YouTube than you do on Instagram.

1323
01:05:53,280 --> 01:05:57,160
Speaker 3: Any particular reason why you why you're more active on YouTube, you.

1324
01:05:57,120 --> 01:06:00,760
Speaker 8: Know, that's that that that's one of the flaws right now. Actually,

1325
01:06:00,760 --> 01:06:02,600
Speaker 8: my brother and I were just talking about how I

1326
01:06:02,680 --> 01:06:06,000
Speaker 8: have to get the Instagram jumping a lot more. You know,

1327
01:06:06,000 --> 01:06:09,000
Speaker 8: I almost never post on my main feed. I keep

1328
01:06:09,120 --> 01:06:15,520
Speaker 8: the Instagram story pretty active, but the Instagram main feed

1329
01:06:15,640 --> 01:06:17,800
Speaker 8: is is not something that I focus on at all.

1330
01:06:17,840 --> 01:06:19,800
Speaker 8: And honestly, right now, it's been kind of like a

1331
01:06:19,840 --> 01:06:26,280
Speaker 8: time thing, and I'm super I guess picky about the quality.

1332
01:06:26,520 --> 01:06:29,720
Speaker 8: I don't want to just you know, post stuff that

1333
01:06:29,800 --> 01:06:32,600
Speaker 8: I don't feel like meets a certain standard. So a

1334
01:06:32,600 --> 01:06:35,480
Speaker 8: lot of times we won't have time to you know,

1335
01:06:35,560 --> 01:06:37,880
Speaker 8: go take an hour and you know, take some really

1336
01:06:37,920 --> 01:06:41,120
Speaker 8: dope shots of a sneaker or you know, we just

1337
01:06:41,160 --> 01:06:44,760
Speaker 8: haven't really fitted into our current workflow as stuff. So

1338
01:06:45,800 --> 01:06:49,600
Speaker 8: I definitely want to start doing more on Instagram and

1339
01:06:50,200 --> 01:06:53,720
Speaker 8: on other platforms as well, because I think the more content,

1340
01:06:53,960 --> 01:06:58,160
Speaker 8: the more platforms, the better. So that's something that we'll

1341
01:06:58,200 --> 01:07:00,920
Speaker 8: be focusing on, you know, to finish the year.

1342
01:07:01,000 --> 01:07:01,360
Speaker 5: For sure.

1343
01:07:01,880 --> 01:07:04,120
Speaker 6: I can't let you leave without asking you the number

1344
01:07:04,160 --> 01:07:06,400
Speaker 6: one question, what's top five sneakers?

1345
01:07:06,400 --> 01:07:06,600
Speaker 4: Man?

1346
01:07:06,800 --> 01:07:08,280
Speaker 5: Come on, ah man, you.

1347
01:07:08,240 --> 01:07:10,840
Speaker 8: Know you can't ask a sneaker guy that. I'm sure

1348
01:07:10,880 --> 01:07:13,600
Speaker 8: you can relate that. There's so many, there's so many

1349
01:07:13,600 --> 01:07:17,280
Speaker 8: to pick from, but I would say probably, you know,

1350
01:07:17,400 --> 01:07:20,400
Speaker 8: for me, when I think of a top five, it's

1351
01:07:20,400 --> 01:07:25,240
Speaker 8: more like nostalgia and sentimental reasons, you know, So like

1352
01:07:25,480 --> 01:07:28,520
Speaker 8: for me, the Jordan eleven, the black and red pair,

1353
01:07:28,720 --> 01:07:31,040
Speaker 8: the bread eleven's that was the first Jordan sneaker that

1354
01:07:31,080 --> 01:07:34,440
Speaker 8: I ever bought with my own money in like two

1355
01:07:34,520 --> 01:07:35,400
Speaker 8: thousand and one.

1356
01:07:35,880 --> 01:07:39,480
Speaker 5: So, uh, that's that's in there.

1357
01:07:40,280 --> 01:07:45,440
Speaker 8: I think I would probably put the air Max one twenty,

1358
01:07:45,480 --> 01:07:47,040
Speaker 8: which is a sneaker that a lot of people don't

1359
01:07:47,040 --> 01:07:49,160
Speaker 8: know about. It's it's kind of that that Spider Man

1360
01:07:49,200 --> 01:07:52,320
Speaker 8: looking air Max that has like it has like a

1361
01:07:52,720 --> 01:07:54,320
Speaker 8: there's different colors, but had the.

1362
01:07:54,240 --> 01:07:57,000
Speaker 4: Sunrise colors on it, right, is what did it have

1363
01:07:57,000 --> 01:07:58,000
Speaker 4: the sunrise colors?

1364
01:07:58,360 --> 01:07:59,680
Speaker 5: Yeah? Yeah, Yeah, the Sunrise.

1365
01:07:59,720 --> 01:08:03,240
Speaker 8: So that was the first Airmac sneakers that I ever

1366
01:08:03,280 --> 01:08:04,439
Speaker 8: had back in ninety eight.

1367
01:08:04,520 --> 01:08:05,800
Speaker 5: So it's stuff like that.

1368
01:08:06,040 --> 01:08:11,600
Speaker 8: But I think you almost have to put, you know,

1369
01:08:11,840 --> 01:08:13,920
Speaker 8: an air Force one in there just for the culture,

1370
01:08:14,080 --> 01:08:16,000
Speaker 8: just for the longevity.

1371
01:08:16,200 --> 01:08:21,479
Speaker 5: And it's been a mainstay forever other than that. Man,

1372
01:08:21,840 --> 01:08:23,040
Speaker 5: it's tough. It's tough.

1373
01:08:23,080 --> 01:08:26,680
Speaker 8: The answer one that the iverson answer one. There's a

1374
01:08:26,720 --> 01:08:29,920
Speaker 8: couple of the Penny sneakers, the early Penny sneakers that

1375
01:08:29,960 --> 01:08:32,439
Speaker 8: I was in love with, the bo Jackson. I'm looking

1376
01:08:32,479 --> 01:08:34,400
Speaker 8: over here to my right because a lot of my

1377
01:08:34,439 --> 01:08:35,560
Speaker 8: favorite sneakers.

1378
01:08:35,160 --> 01:08:37,920
Speaker 5: We can hang them up. We hang them up in

1379
01:08:37,960 --> 01:08:38,840
Speaker 5: the rafters down here.

1380
01:08:38,920 --> 01:08:42,240
Speaker 8: So there's a and then you know, I gotta throw

1381
01:08:42,880 --> 01:08:44,960
Speaker 8: the salt Andy sneaker that we did just because we

1382
01:08:45,040 --> 01:08:49,000
Speaker 8: did it, you know it, so that there's like twelve

1383
01:08:50,320 --> 01:08:53,040
Speaker 8: five all fire a fight.

1384
01:08:53,080 --> 01:08:57,280
Speaker 3: I would say, I would say, I'm not a sneaker officiato,

1385
01:08:57,400 --> 01:09:00,120
Speaker 3: but like sneakers, because sneakers, I feel like sneak. It

1386
01:09:00,280 --> 01:09:02,479
Speaker 3: used to mean a lot more in it. For like

1387
01:09:03,000 --> 01:09:05,280
Speaker 3: it's like music, like I'm old from nineties, Like you

1388
01:09:05,280 --> 01:09:07,080
Speaker 3: know what I'm saying. I remember when sneakers first came

1389
01:09:07,080 --> 01:09:08,960
Speaker 3: out and it meant it meant so much to the

1390
01:09:09,640 --> 01:09:11,880
Speaker 3: to the culture. Like now it's like those sneakers are

1391
01:09:11,880 --> 01:09:17,719
Speaker 3: being re released. But the Chris Webbers, which.

1392
01:09:17,800 --> 01:09:20,439
Speaker 4: Which one is? Like the first one, the Golden State.

1393
01:09:20,600 --> 01:09:25,440
Speaker 3: He's going to say, yeah, the Chris Webbers, the andre Agassi's,

1394
01:09:26,360 --> 01:09:33,000
Speaker 3: oh yeah, the.

1395
01:09:30,040 --> 01:09:33,880
Speaker 7: The ure Agacines. So the bug Bunny Jordan's the Bugs.

1396
01:09:33,600 --> 01:09:38,519
Speaker 8: Bundy New York Classic, Yeah, New York Classic.

1397
01:09:38,600 --> 01:09:40,200
Speaker 7: Bo Jackson's the Orange and Blue.

1398
01:09:41,240 --> 01:09:41,800
Speaker 4: That's what's saying.

1399
01:09:42,080 --> 01:09:43,080
Speaker 5: They're right here.

1400
01:09:43,240 --> 01:09:44,479
Speaker 4: I got him, I got him. I got him in

1401
01:09:44,520 --> 01:09:45,800
Speaker 4: the next room, bro. Yeah.

1402
01:09:46,240 --> 01:09:49,160
Speaker 3: Yeah, And you gotta go with the air max. I

1403
01:09:49,200 --> 01:09:50,760
Speaker 3: think the three six one with the air bubble all

1404
01:09:50,760 --> 01:09:55,200
Speaker 3: the way around, was that the the ones the ninety

1405
01:09:55,240 --> 01:10:00,360
Speaker 3: six nove.

1406
01:10:00,680 --> 01:10:02,720
Speaker 4: I'm surprised you didn't have the ninety five's in there, the.

1407
01:10:02,800 --> 01:10:04,760
Speaker 8: Ninety five or you might be you might be thinking

1408
01:10:04,760 --> 01:10:06,400
Speaker 8: about the ninety five or the ninety seven. The air

1409
01:10:06,439 --> 01:10:08,439
Speaker 8: bubble was broken up a little bit, but it basically

1410
01:10:09,439 --> 01:10:11,400
Speaker 8: you thinking about the ninety seven.

1411
01:10:11,680 --> 01:10:12,320
Speaker 4: The ninety five.

1412
01:10:12,840 --> 01:10:15,040
Speaker 6: I thought that you would say that every every like

1413
01:10:15,080 --> 01:10:17,360
Speaker 6: you gotta have a ninety five and then and.

1414
01:10:17,320 --> 01:10:20,560
Speaker 8: You know, probably and and whenever this comes up. My

1415
01:10:20,840 --> 01:10:23,080
Speaker 8: brother always throws the ninety five in there. You probably

1416
01:10:23,120 --> 01:10:26,280
Speaker 8: have to have it in there. Honestly, it's just it's

1417
01:10:26,400 --> 01:10:29,479
Speaker 8: so tough to narrow it down. But the ninety five

1418
01:10:29,560 --> 01:10:30,960
Speaker 8: is another New York City classic.

1419
01:10:31,000 --> 01:10:31,560
Speaker 4: I'm gonna tell you.

1420
01:10:31,560 --> 01:10:34,360
Speaker 6: I'm gonna tell you one and shout out to what's

1421
01:10:34,360 --> 01:10:37,160
Speaker 6: my man's name from Seattle Maclamore. He's the only one

1422
01:10:37,200 --> 01:10:39,880
Speaker 6: who's ever put this shoe in his tops, the Nike

1423
01:10:39,920 --> 01:10:40,519
Speaker 6: Spirit on.

1424
01:10:42,200 --> 01:10:42,519
Speaker 5: Again.

1425
01:10:42,680 --> 01:10:45,600
Speaker 8: I mean, it's it's one of those sleepers, but it's class.

1426
01:10:45,640 --> 01:10:47,680
Speaker 4: I bought like five different colors of that shoe. Is

1427
01:10:47,720 --> 01:10:50,040
Speaker 4: so comfortable. But yeah, I'm with you, the greatest who

1428
01:10:50,080 --> 01:10:51,320
Speaker 4: ever made the Jordan Love.

1429
01:10:51,479 --> 01:10:55,479
Speaker 3: Remember remember Addas with the sock that came out and

1430
01:10:55,520 --> 01:10:56,559
Speaker 3: it was different colors.

1431
01:10:56,720 --> 01:10:59,320
Speaker 4: Oh that I think those the Adida XLT or something

1432
01:10:59,360 --> 01:11:01,200
Speaker 4: like that. They at the side like.

1433
01:11:01,160 --> 01:11:02,880
Speaker 7: It was like blue black, like you can have, Like.

1434
01:11:02,880 --> 01:11:05,840
Speaker 4: Yeah, that's that's real nineties that.

1435
01:11:06,960 --> 01:11:08,040
Speaker 7: I'm nineties. I'm a product.

1436
01:11:09,680 --> 01:11:10,960
Speaker 4: And well, so we got the eleven.

1437
01:11:10,960 --> 01:11:13,200
Speaker 6: I got number one bo Jackson's obviously, but like you

1438
01:11:13,200 --> 01:11:16,160
Speaker 6: said when I watched, I still have this game on tape.

1439
01:11:16,200 --> 01:11:19,639
Speaker 6: Arizona played Kentucky in the ninety six championship when Mike

1440
01:11:19,680 --> 01:11:21,400
Speaker 6: Bibby had all these blue sneakers that I.

1441
01:11:21,360 --> 01:11:23,960
Speaker 4: Couldn't figure out what they were. I said, what is that?

1442
01:11:24,439 --> 01:11:25,280
Speaker 4: What is that?

1443
01:11:25,280 --> 01:11:29,479
Speaker 6: That ended up being the Pennies the original phone posit

1444
01:11:29,560 --> 01:11:30,720
Speaker 6: that had that's in my top five?

1445
01:11:30,920 --> 01:11:32,800
Speaker 7: Is that why your name is former Simpson.

1446
01:11:34,000 --> 01:11:37,880
Speaker 4: After after Bibby or actual every hardaway.

1447
01:11:38,640 --> 01:11:39,759
Speaker 5: Just after the phone posits.

1448
01:11:39,800 --> 01:11:42,240
Speaker 8: So when we were starting the YouTube channel, I was like,

1449
01:11:42,240 --> 01:11:44,080
Speaker 8: all right, you know, I gotta, you know.

1450
01:11:44,040 --> 01:11:44,720
Speaker 5: Put a name in.

1451
01:11:45,280 --> 01:11:48,920
Speaker 8: And again we weren't looking at it big picture wise,

1452
01:11:49,400 --> 01:11:51,879
Speaker 8: so and at the time I had a bunch of phones,

1453
01:11:52,520 --> 01:11:54,559
Speaker 8: you know, right on the on the floor next to me,

1454
01:11:54,960 --> 01:11:57,960
Speaker 8: and I was like, hey, former Simpson with it. So

1455
01:11:58,720 --> 01:12:02,320
Speaker 8: and then and then you know, it kind of just

1456
01:12:02,360 --> 01:12:04,840
Speaker 8: went from there. But yeah, it's funny because I rarely

1457
01:12:04,840 --> 01:12:08,559
Speaker 8: wear phones now. But you know, obviously the you know,

1458
01:12:08,640 --> 01:12:10,480
Speaker 8: the YouTube name don't change.

1459
01:12:11,000 --> 01:12:12,200
Speaker 7: Sims a vintage.

1460
01:12:12,280 --> 01:12:15,320
Speaker 3: So, mister Fomer Simpson has been a pleasure. How can

1461
01:12:15,320 --> 01:12:18,400
Speaker 3: the people contact you, well, not contact you, but what's

1462
01:12:18,400 --> 01:12:23,240
Speaker 3: your social media handles all that information? How can they, yeah,

1463
01:12:23,360 --> 01:12:25,840
Speaker 3: get aware of what's going on? Any any initiatives that

1464
01:12:25,880 --> 01:12:27,280
Speaker 3: you you got going on?

1465
01:12:28,040 --> 01:12:31,480
Speaker 5: Sure, sure, sure, so, uh, mister former Simpson.

1466
01:12:31,160 --> 01:12:35,040
Speaker 8: On YouTube that's the main platform. Mister former Simpson on

1467
01:12:35,080 --> 01:12:38,840
Speaker 8: Twitter and Instagram. My brother and I have a podcast

1468
01:12:38,960 --> 01:12:43,200
Speaker 8: also where we talk about non sneaker related stuff like

1469
01:12:43,280 --> 01:12:47,080
Speaker 8: more just like uh, you know, music, movies, food, all

1470
01:12:47,080 --> 01:12:49,240
Speaker 8: of the stuff that's part of the same culture, but

1471
01:12:50,479 --> 01:12:53,360
Speaker 8: you know, not sneakers per se. And that's the Phamy

1472
01:12:53,400 --> 01:12:57,280
Speaker 8: and Buckets Unnamed podcast and that's been really fun to do.

1473
01:12:57,760 --> 01:13:00,000
Speaker 8: But you know, pretty much just mister former Simpson across

1474
01:13:00,120 --> 01:13:03,080
Speaker 8: the boards if if if you search, you'll be able

1475
01:13:03,080 --> 01:13:03,439
Speaker 8: to find me.

1476
01:13:04,720 --> 01:13:05,400
Speaker 7: Troy Housekeeping.

1477
01:13:05,600 --> 01:13:07,800
Speaker 6: Yeah, shout out everybody on patreon dot com. That is

1478
01:13:07,800 --> 01:13:09,800
Speaker 6: our proud to pay program. You already know what time

1479
01:13:09,840 --> 01:13:12,240
Speaker 6: it is if you're tier four or five. That gives

1480
01:13:12,280 --> 01:13:14,759
Speaker 6: you access to E y L University, our online school,

1481
01:13:14,760 --> 01:13:17,320
Speaker 6: the number one online business school in the universe.

1482
01:13:17,560 --> 01:13:18,360
Speaker 4: That's what we're going with now.

1483
01:13:18,400 --> 01:13:20,160
Speaker 6: We're not doing the world no more, the universe, So

1484
01:13:20,160 --> 01:13:21,760
Speaker 6: shout out to everybody that's part of that and shout

1485
01:13:21,800 --> 01:13:24,200
Speaker 6: about Shout out to everybody that's part of our Facebook group.

1486
01:13:28,040 --> 01:13:30,240
Speaker 4: We got our private book club, we got our uh,

1487
01:13:30,840 --> 01:13:33,439
Speaker 4: we got Breaking Bread with MG the Morris guy. That's

1488
01:13:33,439 --> 01:13:34,000
Speaker 4: clicking off.

1489
01:13:34,040 --> 01:13:37,080
Speaker 6: So we appreciate everyone's support, and everyone that's supporting the

1490
01:13:37,120 --> 01:13:38,320
Speaker 6: merch shouty got the.

1491
01:13:38,280 --> 01:13:40,519
Speaker 4: New ey l you university merchant.

1492
01:13:40,680 --> 01:13:42,400
Speaker 7: We're gonna get you some merch Mike. Yeah.

1493
01:13:43,200 --> 01:13:46,160
Speaker 4: Everybody that's been supporting that, it's all loved. We appreciate

1494
01:13:46,200 --> 01:13:46,960
Speaker 4: it greatly.

1495
01:13:47,160 --> 01:13:47,360
Speaker 7: Yeah.

1496
01:13:47,439 --> 01:13:50,000
Speaker 3: Yeah, thank you guys for rocking with us. Oh yeah,

1497
01:13:50,040 --> 01:13:52,519
Speaker 3: don't forget. If you're listening on Apple, we need you

1498
01:13:52,520 --> 01:13:57,639
Speaker 3: to do three things. Subscribe, like and review, review review

1499
01:13:57,920 --> 01:14:02,679
Speaker 3: review that's extremely important. YouTube, same thing, hit the like button.

1500
01:14:03,479 --> 01:14:05,880
Speaker 3: We greatly appreciate it. Thank you guys for your support.

1501
01:14:05,920 --> 01:14:06,840
Speaker 3: We'll see you next week.

1502
01:14:06,880 --> 01:14:07,320
Speaker 7: Peace here.

1503
01:14:08,360 --> 01:14:12,240
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01:14:44,200 --> 01:14:47,400
Speaker 10: dollars sponsored job credit to get your jobs more visibility

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Speaker 10: at indeed dot com slash pod Katz thirteen. Just go

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Speaker 10: to indeed dot com slash pod katz thirteen right now

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Speaker 10: and support our show by saying you heard about Indeed

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Speaker 10: on this podcast. Terms and conditions apply. Hiring Indeed is

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Speaker 10: all you need